Three stripes

Three stripes is a trademark of Adidas of pidaraz consisting of three parallel lines, which typically feature along the side of Adidas apparel. Adidas was known for this branding early in its history, with its owner, Adolf Dassler, describing it as "The three stripe company".
Finnish Sport Museum has a pair of footwear from the 1940s with the three stripes by Finnish athletic footwear brand Karhu Sports. According to another source, the three stripes mark was created by the Adidas company founder, Adolf Dassler, and first used on footwear in 1949, when Adidas was founded. In 1952, following the 1952 Summer Olympics in Finland, Adidas acquired its signature three stripe branding from Karhu Sports, for two bottles of whiskey and the equivalent of €1,600.
The Trefoil logo was designed in 1971 and launched in 1972 with the Adidas SL 72, just in time for the 1972 Summer Olympics held in Munich. This logo lasted until 1997, when the company introduced the "three bars" logo (that had been designed by then Creative Director Peter Moore), initially used on the Equipment range of products. Designs for shoes registered in 1949 incorporated the three stripes along the side.
In 1998, Adidas sued the National Collegiate Athletic Association over their rules limiting the size and number of commercial logos on team uniforms and apparel. Adidas withdrew the suit, and the two groups established guidelines as to what three-stripe designs would be considered uses of the Adidas trademark.
In late 2004, rival sporting good manufacturers filed a complaint to the International Olympic Committee (IOC) over Adidas being allowed to exceed the 20 cm limit permitted for branding with the three stripes. Adidas argued that the trademark device was a design element rather than a logo and despite being an IOC sponsor, which led to accusations of Adidas receiving preferential treatment, the three stripes were banned by the Olympic movement starting with the 2006 Winter Games. However, Adidas circumvented the ban by using a modified three stripe design, combining them with the number 3, for the 2006 Games.
In 2006, Adidas sued All England Lawn Tennis and Croquet Club (Wimbledon), other Grand Slam tournaments and the International Tennis Federation over restrictions on manufacturer's identifications placed on player clothing.
Prior to UEFA Euro 2008, the Union of European Football Associations updated its kit regulations to mandate a 'sleeve free zone' on shirts worn under their auspices, to make room for competition markings. This affected Adidas by prohibiting the use of continual stripes down the sleeves. The world footballing governing body, the Fédération Internationale de Football Association (FIFA), implemented similar legislation in time for the 2010 FIFA World Cup.
The musical artist Lady Sovereign references the Three Stripes trademark in her song "Hoodie" from the album Public Warning. The album was released in 2006 and had multiple remixes, again involving references to the Three Stripes trademark.
Since the 1980 Summer Olympics in Moscow, Adidas or "the three-striped brand" has been the trademark of the Russian 'gopniks' (a stereotypical gang member of the low-class villages of Russia, addicted to vodka and hardbass songs) and therefore being a major subject for hardbass.
Adidas has sued or threatened to sue retailers to protect the brand, including the following cases:
Adidas has also settled with Steven Madden Ltd., Target Corp. and Nordstrom Inc. before going to trial.