Toyota Gazoo Racing

Toyota Gazoo Racing (TGR) is a motorsport division of the Japanese car manufacturer Toyota. Alongside competition activities, the division develops technologies for the Gazoo Racing (GR) sub-brand of Toyota's sports and performance-oriented production road cars.
Stylised by the manufacturer as TOYOTA GAZOO Racing, TGR compete most notably as the manufacturer's entries in FIA's World Rally Championship (as TGR WRT), World Endurance Championship and World Rally-Raid Championship. Toyota Gazoo Racing Europe (TGR Europe) is a research and development facility based in Cologne, Germany, with branches in the United Kingdom and Finland.
The GR-branded performance road cars include the GR Supra, the GR Yaris, the GR86, and the GR Corolla.
TGR entered Formula One with Haas F1 Team as a technical partner. The partnership includes aiming to foster the growth of young Japanese drivers, engineers, and mechanics in the sport.
In 2007, an in-house team consisting of student test drivers and mechanics led by Hiromu Naruse, who was a test driver of Toyota, competed in the 24 Hours Nürburgring race. Akio Toyoda, then the vice president of Toyota, who received driving instruction directly from Naruse, also participated as a driver. At that time, he was not allowed to call the team "Works Toyota Racing". Therefore, the name Team Gazoo was used instead. "Gazoo" (from 画像 (Gazō, lit. "image")) is the name of a portal site that Toyota was involved in establishing—and in public relations, the drivers were also given the nicknames "Cap" for Naruse and "Morizo" for Toyoda. Also, as there were minimal budgets, they used the Altezzas and BMW E90s, which at the time had been discontinued, as the race car project. The Gazoo website posted the activity report as an amateur race project.
From 2002 to 2009, Toyota Motorsport GmbH, based in Cologne, Germany, which has been named Toyota Gazoo Racing Europe since April 2020, had been engineering and developing Formula One cars for their parent company Toyota to compete in the FIA Formula One World Championship, the highest and the most prestigious single seater auto-racing championship in the world, within these eight years their Toyota Formula One team racing under the name Panasonic Toyota Racing, achieved very rare success with the total of thirteen podium finishes which includes five second places, three pole positions and three fastest laps recorded. Being the highest budget team in the sport with experienced drivers on the F1 grid, they failed to win a single race and withdrew from the sport at the end of the 2009 season, stating the global economic crisis which had severely affected the automotive industry to be the main reason; Toyota's main Japanese rival in the sport Honda had already departed from F1 a year before in 2008. Although Toyota had already developed their F1 car TF110 for the 2010 season but complete withdrawal from F1 activities had put an end to their time in the sport. Toyota also supplied their Formula One engines to Jordan F1 Racing, Midland F1 Racing and the Williams Formula One Team during their eight years time in the sport.
From 2009 onwards, as the company continued to participate in their motorsports activities, they introduced and engineered the development models such as the Lexus LF-A and the FT-86 with the goal of "training people and cars at the Nürburgring, the sacred place for new car development" under the Gazoo Racing name. The drivers include professional racers such as Takayuki Kinoshita, Akira Iida, and Hiroaki Ishiura, but the mechanics and engineers are selected from the employees. In 2014, the team had to play a three-class domination to honor Naruse's accidental death in June 2010.
After Toyoda taking office as the President of Toyota in 2009, the scope of Gazoo Racing has expanded, and it has organized several circuit events such as the "86/BRZ Race" and the "Toyota Gazoo Racing Festival", which is held every November. In addition, the sports conversion brands called "GRMN" (Gazoo Racing, tuned by the Meister of the Nürburgring) and "G's/G Sports" was established in 2009 and 2010 respectively.
From April 2015, all motorsports activities that had been divided into "Gazoo Racing", "Toyota Racing" and "Lexus Racing" have been unified with "Gazoo Racing". Toyota and Lexus brand racing activities are under the Gazoo Racing umbrella and are called "Toyota Gazoo Racing" and "Lexus Gazoo Racing". From this year onwards, Toyota Gazoo Racing (TGR) works machines use a common color scheme of red and black stripes on a white background. At the same time, the "Great Skills Training Department" has been set up to develop human resources who can participate in Gazoo Racing activities centered on rallies and Nürburgring.
In 2016, Juichi Wakisaka retired from Super GT and became an ambassador for TGR. TGR also had acquired the naming rights for the first corner of the affiliated Fuji Speedway and renamed it to "TGR Corner". In addition, actor Takeru Satoh was appointed as a television advertisement character to carry out publicity activities.
In 2017, the Toyota Gazoo Racing Factory, which had been developing motorsport vehicles, was reorganized and the "Gazoo Racing Company" was established. As an in-house company, it strengthened its independence and contributed to Toyota's car making by feeding back the knowledge gained in the race to road cars, and the direction to secure profitability was decided. The sports conversion brand was reorganized into the GR series ("GRMN", "GR", "GR Sport/GR-S" and "GR Parts"), and the "GR Garage", which is a regional base, was set up at dealers in each region.
In 2019, the GR Supra, the first GR brand-exclusive car, was released. The GR Supra shares a platform with the BMW Z4 (G29) and is produced under contract by Magna Steyr in Austria.
In 2020, the GR Yaris, the second GR-branded car, and the first produced by Toyota, was launched. It is produced at the "GR Factory" inside the Motomachi plant, a production line dedicated to GR-branded vehicles. Unlike most automobile plants, the "GR Factory" does not use a conveyor belt assembly line, instead vehicles are built at stations with more manual assembly processes. The "GR Factory" employs experienced technicians recruited from throughout the company.
In 2021, the GR86, the third GR-branded car, was introduced. The vehicle is the second generation of the 86 sports car, which are jointly developed with Subaru, and produced at Subaru's Gunma assembly plant.
In 2022, the GR Corolla, the fourth GR-branded car, and the second produced by Toyota, was unveiled. Built mainly for the North American market, the GR Corolla is produced at the "GR Factory" alongside the GR Yaris, which is not sold in North America.
The Toyota Gazoo Racing World Rally Team (TGR WRT) is based in Jyväskylä, Finland. The team was established and operated by an independent company, Tommi Mäkinen Racing, upon request of Toyota for their return to the championship in 2017. TGR Europe later purchased Tommi Mäkinen Racing and its assets in 2020, bringing the team under the manufacturer's control.
The TGR WRT operated Yaris WRC cars between 2017 and 2021, winning the championship for manufacturers twice in 2018 and 2021, and the drivers and co-driver champion titles in 2019 for Ott Tänak and Martin Järveoja; and Sébastien Ogier and Julien Ingrassia in 2020 and 2021. Since 2022, the team has operated hybrid GR Yaris Rally1 cars, winning a third manufacturer's championship in the cars first year, along with the driver and co-driver championship titles for Kalle Rovanperä and Jonne Halttunen.
Former rally drivers Jari-Matti Latvala and Juha Kankkunen are the team principals.
Toyota Gazoo Racing's entry in FIA World Endurance Championship is operated by TGR Europe and is operated from the company's headquarters in Cologne, Germany. TGR Europe was formerly known as Toyota Motorsport GmbH (TMG) prior to 2016.
Racing under the Toyota Gazoo Racing name since 2016, the team have won the World Endurance Championship four times, with wins at Le Mans three times with its LMP1 class TS050 Hybrid, and twice with the LMH GR010 Hybrid.
TGR Europe also enters the Nürburgring 24 Hours endurance race.
Toyota Gazoo Racing announced the use of the Toyota Supra in the Japanese Super GT racing series from 2020 onward. TGR partners with multiple race teams in the series, including TGR Team au TOM'S, TGR Team SARD, TGR Team WedsSport Bandoh, TGR Team KeePer TOM'S, TGR Team Wako's ROOKIE, and TGR Team ZENT Cerumo.
TGR Team au TOM'S has won the Super GT championship in the GT500 class three times, in 2021, 2023, and 2024.
Entries in both the Dakar Rally and FIA World Rally-Raid Championship under the global TGR name are operated by Toyota Gazoo Racing South Africa, an alias for independent local company, Hallspeed. The company entered rally-raids at home and internationally under the direction of Toyota South Africa from 2012 until 2019 when Nasser Al-Attiyah and Mathieu Baumel won the car class outright. Since 2020, the entry has been under the global Toyota Gazoo Racing name, with more support from the parent company. TGR also won Dakar in 2022 and 2023, with the inaugural World Rally-Raid Championship title in 2022 also.
Lithuanian driver Benediktas Vanagas and Estonian co-driver Kuldar Sikk also compete internationally under the name of Toyota Gazoo Racing Baltics with support from the local Toyota dealer.
In the UK, Speedworks Motorsport operate the British Touring Car Championship entries of Toyota Gazoo Racing UK. In Argentina, Toyota Gazoo Racing Argentina enter various Argentine Championships.
On 11 October 2024, Toyota and Haas F1 Team announced a technical partnership whereby TGR will provide design, technical and manufacturing services whereas Haas will provide technical expertise and commercial benefits including TGR’s branding on the Haas cars. In the announcement, Toyota chairman Akio Toyoda stressed that the company is not making a comeback to the sport but to provide opportunities for its engineers, staff and drivers to experience Formula One. A few months later in January 2025, TGR director of global motorsport Masaya Kaji said that Toyota is looking into returning into Formula One. Toyota previously competed in Formula One from 2002 to 2009 as a factory team.
Toyota Gazoo Racing uses Gran Turismo 7 as a platform for virtual Motorsports through the Gran Turismo World Series, and the TOYOTA GAZOO Racing GT CUP
Gazoo Racing is involved in the creation of vehicles in three categories. GR models are bespoke vehicles, GR Sport models are more entry-level conversions of existing models, and GRMN (Gazoo Racing, tuned by the Meister of the Nürburgring) models are the top-of-the-line, limited production conversions of existing models, including GR vehicles.