SECTION 1. SHORT TITLE. 
This Act may be cited as the ‘‘Nationally Enhancing 
the Wellbeing of Babies through Outreach and Research 
Now Act’’ or the ‘‘NEWBORN Act’’. 
SEC. 2. INFANT MORTALITY PILOT PROGRAMS. 
Section 330H of the Public Health Service Act (42 
U.S.C. 254c–8) is amended— 
(1) by redesignating subsection (e) as sub-
section (f); 
(2) by inserting after subsection (d) the fol-
lowing: 
‘‘(e) INFANT MORTALITY PILOT PROGRAMS.— 
‘‘(1) IN
GENERAL.—The Secretary, acting 
through the Administrator, shall award grants to eli-
gible entities to create, implement, and oversee in-
fant mortality pilot programs. 
‘‘(2) PERIOD OF A GRANT.—The period of a 
grant under this subsection shall be 5 consecutive 
fiscal years. 
‘‘(3) PREFERENCE.—In awarding grants under 
this subsection, the Secretary shall give preference 
to eligible entities proposing to serve any of the 15 
counties or groups of counties with the highest rates 
of infant mortality in the United States in the past 
3 years.
‘‘(4) USE
OF
FUNDS.—Any infant mortality 
pilot program funded under this subsection may— 
‘‘(A) include the development of a plan 
that identifies the individual needs of each com-
munity to be served and strategies to address 
those needs; 
‘‘(B) provide outreach to at-risk mothers 
through programs deemed appropriate by the 
Administrator; 
‘‘(C) develop and implement standardized 
systems for improved access, utilization, and 
quality of social, educational, and clinical serv-
ices to promote healthy pregnancies, full-term 
births, and healthy infancies delivered to women 
and their infants, such as— 
‘‘(i) counseling on infant care, feed-
ing, and parenting; 
‘‘(ii) postpartum care; 
‘‘(iii) prevention of premature deliv-
ery; and 
‘‘(iv) additional counseling for at-risk 
mothers, including smoking cessation pro-
grams, drug treatment programs, alcohol 
treatment programs, nutrition and physical 
activity programs, postpartum depression
and domestic violence programs, social and 
psychological services, dental care, and 
parenting programs; 
‘‘(D) establish a rural outreach program to 
provide care to at-risk mothers in rural areas; 
‘‘(E) establish a regional public education 
campaign, including a campaign to— 
‘‘(i) prevent preterm births; and 
‘‘(ii) educate the public about infant 
mortality; and 
‘‘(F) provide for any other activities, pro-
grams, or strategies as identified by the com-
munity plan. 
‘‘(5) LIMITATION.—Of the funds received 
through a grant under this subsection for a fiscal 
year, an eligible entity shall not use more than 10 
percent for program evaluation. 
‘‘(6) REPORTS ON PILOT PROGRAMS.— 
‘‘(A) IN GENERAL.—Not later than 1 year 
after receiving a grant, and annually thereafter 
for the duration of the grant period, each entity 
that receives a grant under paragraph (1) shall 
submit a report to the Secretary detailing its 
infant mortality pilot program.
‘‘(B) CONTENTS OF REPORT.—The reports 
required under subparagraph (A) shall include 
information such as the methodology of, and 
outcomes and statistics from, the grantee’s in-
fant mortality pilot program. 
‘‘(C) EVALUATION.—The Secretary shall 
use the reports required under subparagraph 
(A) to evaluate, and conduct statistical research 
on, infant mortality pilot programs funded 
through this subsection. 
‘‘(7) DEFINITIONS.—For the purposes of this 
subsection: 
‘‘(A) ADMINISTRATOR.—The term ‘Admin-
istrator’ means the Administrator of the Health 
Resources and Services Administration. 
‘‘(B) ELIGIBLE ENTITY.—The term ‘eligi-
ble entity’ means a State, county, city, terri-
torial, or tribal health department that has sub-
mitted a proposal to the Secretary that the Sec-
retary deems likely to reduce infant mortality 
rates within the standard metropolitan statis-
tical area involved. 
‘‘(C) TRIBAL.—The term ‘tribal’ refers to 
an Indian tribe, a Tribal organization, or an 
Urban Indian organization, as such terms are
defined in section 4 of the Indian Health Care 
Improvement Act.’’; and 
(3) by amending subsection (f), as so redesig-
nated— 
(A) in paragraph (1)— 
(i) by amending the paragraph head-
ing to read: ‘‘HEALTHY START INITIA-
TIVE’’; and 
(ii) by inserting after ‘‘carrying out 
this section’’ the following: ‘‘(other than 
subsection (e))’’; 
(B) by redesignating paragraph (2) as 
paragraph (3); 
(C) by inserting after paragraph (1) the 
following: 
‘‘(2) INFANT MORTALITY PILOT PROGRAMS.— 
To carry out subsection (e), there is authorized to 
be appropriated $10,000,000 for each of fiscal years 
2011 through 2015.’’; and 
(D) in paragraph (3)(A), as so redesig-
nated, by striking ‘‘the program under this sec-