ing, or abusive impact to the head, of an infant, tod-
dler, or other young child. 
(2) Shaken Baby Syndrome is a form of child 
abuse affecting between 1,200 and 1,600 children 
every year. 
(3) Children who are age 1 or younger ac-
counted for over 40 percent of all child abuse and 
neglect fatalities in 2007, and children who are age 
4 or younger accounted for nearly 77 percent of all 
child abuse and neglect fatalities in 2007. 
(4) The most recent National Child Abuse and 
Neglect Data System figures reveal that almost 
794,000 children were victims of abuse and neglect 
in the United States in 2007. That abuse and ne-
glect caused unspeakable pain and suffering to the 
Nation’s most vulnerable citizens. 
(5) It is estimated that between one-quarter 
and one-third of Shaken Baby Syndrome victims die 
as a result of their injuries, while one-third suffer 
permanent, severe disabilities including paralysis, 
seizures, loss of hearing or vision, cognitive impair-
ments, and other disabilities, often resulting in a 
lifetime of extraordinary medical, educational, and 
care expenses. 
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(6) Shaken Baby Syndrome is preventable. Pre-
vention programs have demonstrated that educating 
new parents and other caregivers about the danger 
of shaking young children, healthy strategies for 
coping with infant crying, infant soothing skills, and 
how to protect children from injury can bring about 
a significant reduction in the number of cases of 
Shaken Baby Syndrome. 
(7) Efforts to prevent Shaken Baby Syndrome 
are supported by child welfare and advocacy groups 
across the United States, including many groups 
formed by parents and relatives of children who have 
been killed or injured by the syndrome. 
(8) Education programs have been shown to 
raise awareness about Shaken Baby Syndrome and 
provide critically important information about the 
syndrome to parents, caregivers, child care pro-
viders, child protection employees, law enforcement 
personnel, health care professionals, and legal rep-
resentatives. 
(9) Education programs can give parents 
healthy strategies for dealing with a crying infant 
and change the knowledge and behavior of parents 
of young children. 
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SEC. 3. PUBLIC HEALTH CAMPAIGN. 
(a) IN GENERAL.— 
(1) DEVELOPMENT.—The Secretary of Health 
and Human Services (referred to in this Act as the 
‘‘Secretary’’), acting through the Director of the Na-
tional Center for Injury Prevention and Control of 
the Centers for Disease Control and Prevention, the 
Director of the National Institute of Child Health 
and Human Development, the Director of the Ma-
ternal and Child Health Bureau of the Health Re-
sources and Services Administration, and the Direc-
tor of the Office of Child Abuse and Neglect in the 
Administration for Children and Families, shall de-
velop an effective national Shaken Baby Syndrome 
public health campaign. 
(2) INFORMATION.—The public health cam-
paign shall inform the general public, and new par-
ents, child care providers and other caregivers of 
young children, health care providers, and social 
workers, among others, about brain injuries and 
other harmful effects that may result from shaking, 
or abusive impact to the head, of infants and chil-
dren under age 5, and healthy strategies to cope 
with a crying infant and related frustrations, in 
order to help protect children from injury. 
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(3) COORDINATION.—In carrying out the public 
health campaign, the Secretary shall also coordinate 
activities with providers of other support services to 
parents and other caregivers of young children. 
(b) ACTIVITIES.— 
(1) IN GENERAL.—In carrying out the public 
health campaign, the Secretary shall carry out the 
activities described in paragraphs (2) through (4). 
(2) NATIONAL
ACTION
PLAN
AND
STRATE-
GIES.—The Secretary shall— 
(A) develop a National Action Plan and ef-
fective strategies to increase awareness of op-
portunities to prevent Shaken Baby Syndrome 
through activities that comprehensively and sys-
tematically provide information and instruction 
about healthy strategies for parents and other 
caregivers concerning how to cope with a crying 
infant and related frustrations; and 
(B) coordinate the Plan and effective strat-
egies with evidence-based strategies and efforts 
that support families with infants and other 
young children, such as home visiting programs 
and respite child care efforts, which have a role 
to play in prevention of the syndrome. 
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(3) COMMUNICATION, EDUCATION, AND TRAIN-
ING.—The Secretary shall carry out communication, 
education, and training about Shaken Baby Syn-
drome prevention, including efforts to communicate 
with the general public by— 
(A) 
disseminating 
effective 
prevention 
practices and techniques to parents and care-
givers through maternity hospitals, child care 
centers, organizations providing prenatal and 
postnatal care, organizations providing pro-
grams for fathers, and organizations providing 
parenting education and support services; 
(B)(i) 
producing 
evidence-based 
edu-
cational and informational materials in print, 
audio, video, electronic, and other media, giving 
special attention to educating young men and 
English language learners through the mate-
rials; and 
(ii) coordinating activities carried out 
under clause (i) with national and Federal 
awareness activities, such as the activities ac-
companying Shaken Baby Awareness Week, to 
the extent possible; and 
(C) carrying out Shaken Baby Syndrome 
training, which shall aim— 
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(i) to ensure that primary care pro-
viders, home visitors, parent educators, 
child care providers, foster parents and 
others involved in the care of young chil-
dren, and nurses, physicians, and other 
health care providers, are aware of ways to 
prevent abusive head trauma and other 
forms of child maltreatment, and the need 
to secure immediate medical attention in 
cases of abusive head trauma; and 
(ii) to provide health care providers 
and early childhood educators with the 
knowledge, skills, and materials to simply, 
quickly, and effectively educate parents, in-
cluding adoptive and foster parents, as well 
as others who are caregivers of young chil-
dren, about infant crying and thus reduce 
abuse. 
(4) SUPPORTS
FOR
PARENTS
AND
CARE-
GIVERS.— 
(A) IN GENERAL.—The Secretary, in con-
sultation with the Shaken Baby Awareness Ad-
visory Council, shall work to ensure that the 
parents and caregivers of children are con-
nected to effective supports through the coordi-
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nation of existing programs and networks or 
the establishment of new programs. 
(B) SUPPORTS.—To the extent practicable, 
the supports provided under this paragraph 
shall include the provision of a 24-hour phone 
hotline, and the development of an Internet 
website for round-the-clock support, for— 
(i) parents and caregivers who strug-
gle with infant crying and related con-
cerns; 
(ii) parents and caregivers of sur-
viving children who suffer serious injuries 
as a result of shaking or an abusive impact 
to the head, as a young child; and 
(iii) parents and family members of 
children who do not survive such shaking 
or abusive impact. 
(c) SHAKEN BABY AWARENESS ADVISORY COUN-
CIL.— 
(1) ESTABLISHMENT.—There is established a 
Shaken Baby Awareness Advisory Council (referred 
to in this subsection as the ‘‘Council’’). 
(2) MEMBERSHIP.—The Council shall be com-
posed of members appointed by the Secretary, not 
later than 6 months after the date of enactment of 
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this Act, including, to the maximum extent possible, 
representatives from— 
(A) Shaken Baby Awareness advocacy or-
ganizations, including groups formed by parents 
and relatives of victims; 
(B) child protection advocacy organiza-
tions; 
(C) organizations involved in child protec-
tion and child maltreatment prevention; 
(D) disability advocacy organizations; 
(E) pediatric medical associations; 
(F) psychologists, child development pro-
fessionals, or family studies professionals; 
(G) professional associations or institutions 
involved in medical research related to abusive 
head trauma; 
(H) academic institutions; 
(I) parenting support organizations, in-
cluding those providing programs targeted to-
wards fathers; 
(J) organizations who come in contact with 
families and caregivers of infants, toddlers, and 
other young children; and 
(K) other Federal and State agencies in-
volved in child abuse prevention activities. 
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(3) PERIOD OF APPOINTMENT; VACANCIES.— 
(A) PERIOD OF APPOINTMENT.—The Sec-
retary shall, after consultation with the mem-
bers of the Council initially appointed by the 
Secretary under paragraph (2), determine and 
establish the term of service on the Council that 
shall apply to all current and future members. 
(B) VACANCIES.—Any vacancy in the 
Council shall not affect the powers of the Coun-
cil, but shall be filled in the same manner as 
the original appointment. 
(4) DUTIES.—The Council shall meet at least 
semi-annually— 
(A) to develop recommendations regarding 
the National Action Plan and effective strate-
gies described in subsection (b)(2); and 
(B) to develop recommendations related to 
support services for families and caregivers of 
young children. 
(5) PERSONNEL.— 
(A) TRAVEL EXPENSES.—The members of 
the Council shall not receive compensation for 
the performance of services for the Council, but 
shall be allowed travel expenses, including per 
diem in lieu of subsistence, at rates authorized 
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for employees of agencies under subchapter I of 
chapter 57 of title 5, United States Code, while 
away from their homes or regular places of 
business in the performance of services for the 
Council. Notwithstanding section 1342 of title 
31, United States Code, the Secretary may ac-
cept the voluntary and uncompensated services 
of members of the Council. 
(B) DETAIL
OF
GOVERNMENT
EMPLOY-
EES.—Any Federal Government employee may 
be detailed to the Council without reimburse-
ment, and such detail shall be without interrup-
tion or loss of civil service status or privilege. 
(6) TERMINATION OF COMMITTEE.—Section 14 
of the Federal Advisory Committee Act (5 U.S.C. 
App.) shall not apply to the Council. The Secretary 
shall terminate the Council when the Secretary de-
termines, after consultation with the Council, that it 
is no longer necessary to pursue the goals and carry 
out the activities of the Council. 
SEC. 4. STUDY ON DATA COLLECTION. 
(a) IN GENERAL.—The Director of the Centers for 
Disease Control and Prevention shall conduct a study 
that— 
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(1) identifies current data collected on Shaken 
Baby Syndrome; 
(2) determines the feasibility of collecting uni-
form, accurate data from all States regarding— 
(A) incidence rates of Shaken Baby Syn-
drome; 
(B) characteristics of perpetrators of Shak-
en Baby Syndrome, including age, gender, rela-
tion to victim, access to prevention materials 
and resources, and history of substance abuse, 
domestic violence, and mental illness; and 
(C) characteristics of victims of Shaken 
Baby Syndrome, including gender, date of 
birth, date of injury, date of death (if applica-
ble), and short- and long-term injuries sus-
tained; and 
(3) identifies what would be needed in order to 
establish a national collection of data on Shaken 
Baby Syndrome, including examining the possibility 
of integrating the data collection into an appro-
priate, existing (as of the date of the identification) 
national data collection system, and determining 
what would be needed to accomplish that integra-
tion. 
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(b) AUTHORIZATION OF APPROPRIATIONS.—There is 
authorized to be appropriated to carry out this section 
$500,000. 
SEC. 5. AUTHORIZATION OF APPROPRIATIONS. 
There are authorized to be appropriated to carry out 
this Act, except section 4, $10,000,000 for fiscal year 
2011 and such sums as may be necessary for each of fiscal 
years 2012, 2013, and 2014. 
Æ 
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