Context: Elizabeth has brought me to this school so that I can meet one of the drama groups . She 's established 5 different drama groups throughout the program area . These groups educate school children and community members on the importance of treating their drinking water and using PUR . There are 3 adult and 2 children drama groups , with a total of more than 120 drama club members regularly performing poems , songs , and skits about PUR .

Question: What might be the reason behind establishing drama groups that promote PUR products ?
Options:
0. She might be a part of a marketing scheme that teaches youth about PUR products .
1. She might be a part of a marketing scheme that averts youth from PUR products .
2. She might be a part of a marketing scheme that teaches youth about tap water .
3. She might be a part of a marketing scheme that teaches youth about natural water .
Answer: 0