page_title: Gaizka Mendieta
section_title: Media
hierarchical_section_title: Gaizka Mendieta / Media
caption_attribution_description: Català: FIB 2015
context_page_description: Gaizka Mendieta Zabala is a Spanish former professional footballer who played as a midfielder.
  A versatile player, with good technique, offensive capabilities and tackling skills, who was capable of creating goals both for his teammates and himself, he played mainly for Valencia, and finished his career with Middlesbrough in England. Over the course of ten seasons, he amassed La Liga totals of 263 games and 48 goals.
  Mendieta played 40 times for Spain, appearing for the country in one World Cup and one European Championship.
context_section_description: Mendieta was sponsored by sportswear company Nike, and appeared in commercials for the brand. In a global advertising campaign in the run-up to the 2002 World Cup in South Korea and Japan, he starred in a "Secret Tournament" commercial (branded "Scorpion KO") directed by Terry Gilliam, appearing alongside footballers such as Luís Figo, Thierry Henry, Hidetoshi Nakata, Roberto Carlos, Ronaldinho, Ronaldo and Francesco Totti, with former player Eric Cantona the tournament "referee".
  Mendieta also worked as a pundit on Sky Sports' UK television coverage of Spanish football.
caption: Mendieta at a concert (FIB, 2015)
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