page_title: Best Bones Forever
hierarchical_section_title: Best Bones Forever
caption_attribution_description: English: Best Bones Forever! logo
context_page_description: Best Bones Forever! is a national bone health campaign that encourages girls ages 9–14 to adopt healthy habits for bone growth and osteoporosis prevention. The campaign was created by the U.S. Department of Health and Human Services’ Office on Women’s Health in 2009. The campaign uses popular language, bright colors and images, and energetic messages to express a focus on fun and friendship. Best Bones Forever! aims to improve girls’ bone health behaviors, which include eating foods with calcium and vitamin D and participating in regular physical activity.
  In 2014, OWH concluded its work on the Best Bones Forever! campaign and transferred leadership to American Bone Health, a nonprofit organization that had been a longtime partner of the campaign.
context_section_description: Best Bones Forever! is a national bone health campaign that encourages girls ages 9–14 to adopt healthy habits for bone growth and osteoporosis prevention. The campaign was created by the U.S. Department of Health and Human Services’ Office on Women’s Health (OWH) in 2009. The campaign uses popular language, bright colors and images, and energetic messages to express a focus on fun and friendship. Best Bones Forever! aims to improve girls’ bone health behaviors, which include eating foods with calcium and vitamin D and participating in regular physical activity.
  In 2014, OWH concluded its work on the Best Bones Forever! campaign and transferred leadership to American Bone Health, a nonprofit organization that had been a longtime partner of the campaign.
caption: The campaign's symbol is the “eskullmation point.”
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