page_title: Picard Surgelés
section_title: Retail operations
hierarchical_section_title: Picard Surgelés / Retail operations
caption_attribution_description: 日本語: Picard武蔵小山店（東京都品川区）
context_page_description: Picard Surgelés is a French food company specializing in the manufacture and retail distribution of frozen products. It began as Les Glacières de Fontainebleau in 1906. Picard Surgelés has almost 900 retail stores in France. In 2014, French consumers voted Picard as their favorite brand.
  The company produces about 700 different products, which are sold exclusively under the Picard brand.
context_section_description: Although Picard retail stores offer some non-frozen food options, almost all of the products in each shop are frozen food. The average size of a Picard retail store is about 186 square metres (2,000 sq ft). The variety of the food is a major selling point, which beyond frozen fruit, vegetables, meat, and fish include options such as minced ginger, various chopped herbs, sauteed shallots, peeled chestnuts, wild mushrooms, pumpkin puree, and various sauces such as beurre blanc. Frozen prepared foods are also large sellers, including items like croissants, brioches, salads, galettes, hors d'oeuvres, entrees, and various desserts. In 2016, Picard's best-selling item was extra-fine green beans, of which they daily sold 16 tonnes (15.7 long tons; 17.6 short tons). Shoppers use insulated bags to carry products home.
caption: A Picard shop at Musashi-Koyama in Tokyo, Japan.
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