page_title: Unorthodox Jukebox
section_title: Release and promotion
hierarchical_section_title: Unorthodox Jukebox / Release and promotion
caption_attribution_description: English: This picture was taken in the Arena Ciudad de Mexico 02/09/2014 in the tour named: "The Moonshine Jungle Tour". We can see Bruno Mars and his crew. Español: Esta foto fue tomada en la Arena Ciudad de México 02/ 09/ 2014 en el tour llamado: "The Moonshine Jungle Tour". Podemos ver a Bruno Mars y su equipo.
context_page_description: Unorthodox Jukebox is the second studio album by American singer and songwriter Bruno Mars. It was released on December 7, 2012, by Atlantic Records. It serves as the follow-up to Mars' debut record Doo-Wops & Hooligans. The album was initially planned to be more "energetic" than his previous work, but ended presenting a wide range of styles such as reggae rock, disco, and soul music.
  Mars co-wrote the whole record and worked with several past collaborators, while enlisting new producers and no guest vocalists. Lyrically, Unorthodox Jukebox revolves around the theme of relationships, incorporating more explicit lyrics and subjects than his previous material. On December 4, 2012, Unorthodox Jukebox was made available to listen to in its entirety for a week before its release. Critical response to Unorthodox Jukebox was generally favorable; many reviewers compared Mars' work to that of his previous album, while others deemed its lyrics shallow.
  It debuted at number two on the US Billboard 200, with first week sales of 192,000 copies, and later topped the chart. The record also reached number one in Australia, Canada, Switzerland, and the United Kingdom.
context_section_description: On September 4, 2012, Mars reported to his fanbase that, "You'll hear something in October. I promise", after being asked for news regarding his second studio album. On September 19, 2012, the singer announced the release of Unorthodox Jukebox via Twitter after having worked on it for a year. He further posted a link to a "Funny or Die" video entitled "Whatta Man", where Mars starred himself in order to celebrate. On September 28, 2012, Billboard reported the album's title and its American release date on December 11, 2012. In the same article, Mars revealed some of the guest producers, including Ronson, Bhasker, Diplo and others. He was as well featured on the week's cover story in which the track list was included; it was also revealed by Digital Spy the same day.
  On October 24, 2012, the album's cover was unveiled by Mars after a promo shot previously used for a Billboard issue tried to pass as the official artwork. On November 6, 2012, "Young Girls", the first promotional single from a series of three, was made available for consumption worldwide. Subsequently, "Moonshine" and "When I Was Your Man" were released as the last promotional singles on November 19, 2012 and December 3, 2012, respectively. On the next day, Unorthodox Jukebox was made available to listen to in its entirety for a week before its release.
  On October 15, 2012, the album was made available for pre-order worldwide via Mars' official site, offering different options to purchase including an immediate MP3 download of "Locked Out of Heaven", the standard CD or digital release, the deluxe bundle (which included the record's physical issue, a T-shirt, and an ultimate bundle packaged similarly to the deluxe edition that featured an autographed screen print poster limited for the first 300 orders), and a key necklace for the single. The album was officially released on December 7, 2012. A year later, on November 5, 2013, the deluxe edition of the record was made available for consumption worldwide with a different cover artwork. Four days later, a DVD edition that included the music videos for the first three singles of Unorthodox Jukebox was released in Japan along with the deluxe edition of the album.
  Mars performed "Locked Out of Heaven" and "Young Girls" for the first time on Saturday Night Live on October 20, 2012, while receiving positive reaction from critics and the audience. Afterwards, he sang the same songs on November 7, 2012 at the 2012 Victoria's Secret Fashion Show; the performance later aired on December 4, 2012 on CBS. On November 24, 2012, Mars appeared on the ninth season of British X Factor, where he performed "Locked Out of Heaven". On December 8, 2012, Mars performed at the 2012 edition of Jingle Bell Ball, an annually-held event promoted by Capital FM, which took place at the O2 Arena in London, whilst singing "Locked Out of Heaven" live on December 12, 2012 during the semi-finals of the second season of American X Factor. Mars further performed the record's second single on The Voice during the final show of its third season held on December 17, 2012.
  The singer embarked on The Moonshine Jungle Tour starting on June 22, 2013 at the Verizon Center in Washington, D.C., United States. The first shows of the tour also featured performances in Canada and Puerto Rico until September. Its second leg, announced on February 20, 2013, consisted of concerts all over Europe; it ran from October to November 2014. The Moonshine Jungle Tour ended on October 4, 2014, having Mars performing on a total of seven legs.
caption: Mars and his band performing during The Moonshine Jungle Tour at the Mexico City Arena in Mexico City in September 2014.
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