Why Climb the Corporate Ladder When You Can Take the Elevator?:: 500 Secrets for Success in Business
by By Capozzi, John M.
Category: Business & Economics , General

It's a rare book that can command a position on one's desk next to the dictionary and the thesaurus, but as Robert Crandall, chairman of American Airlines, has said, "Capozzi's book is a must for speech writers." It's also a must for anyone who wishes to succeed in business.Successful entrepreneur John M. Capozzi has collected five hundred priceless axioms that will amuse and instruct anyone in business - whether corporate CEO, independent entrepreneur, rising corporate executive, or college student with major ambitions. Here are maxims drawn from solid common sense ("Know how to use a computer"), philosophical musings ("Success is a journey, not a destination"), and business acumen ("Even if your entire board of directors votes for a dumb idea, it is still a dumb idea").These aphorisms are based on principles that helped Capozzi earn thirteen corporate promotions in as many years, then go on to make millions in his own ventures. Throughout the book, Capozzi elaborates with anecdotes that illustrate such varied points as why you should never let personal setbacks distract you, how reading the newspaper can result in surprising opportunities, and why you should always carry a yellow pad, "the ultimate corporate fashion accessory, and much more."The result is an uncommon collection of friendly advice and well-learned lessons, an essential handbook for those on their way to the top and those who want to stay there.