Design Plus Enterprise 2nd Edition: Seeking a New Reality in Architecture and Design
by Kyle V. Davy, Susan L. Harris
Category: Architecture

In Value Redesigned, Davy and Harris reveal a vivid landscape where innovative new models for professional practice are already beginning to flourish, showing firms avenues of escape from the vicious cycle of commoditization and low prestige that is epidemic within the architecture and engineering community. Aligned with the dynamics of the emerging knowledge-based economy, these new models of practice offer bold value propositions, combining new ways of creating value with innovative pricing strategies.