On Deaf Ears: The Limits of the Bully Pulpit
by George C. Edwards
Category: Law

"In this book, George Edwards analyses the results of hundreds of public opinion polls from recent presidencies to assess the success of these efforts. Surprisingly, he finds that presidents typically are not able to change public opinion; even great communicators usually fail to obtain the public's support for their high-priority initiatives. Focusing on presidents' personae, their messages, and the American public, he explains why presidents are often unable to move public opinion and suggests that their efforts to do so may be counterproductive. Edwards argues that shoring up previously existing support is the principal benefit of going public and that "staying private" - negotiating quietly with elites - may often be more conducive to a president's legislative success."--Provided by publisher.