Crisp: Retailing Smarts Series: Build a Continuing Relationship, Workbook #3
by Robert Taggart
Category: Consumer complaints

In Workbook 3: Build a Continuing Relationship, the retail sales associate will learn how to honor manufacturers' warranties, how to adhere to the company's return policy, and how to handle customer complaints graciously. By showing the customer that the store stands behind what it sells, the sales associate can help extend the customer relationship beyond the initial sale and build customer loyalty. Benefits: * This workbook-style book is designed to be "read with a pencil." * It is an excellent workbook for self-study, as well as classroom learning. * A 25 question assessment is available.