The Customer Comes Second
by By Rosenbluth, Hal F. and Peters, Diane McFerrin
Category: Business & Economics , Human Resources & Personnel Management

A businessman outlines his surprising formula for success--concentrate on employees first and customers second, thus creating a healthy working environment and ultimately boosting customer service to new levels. 100,000 first printing. $100,000 ad/promo. First serial, World, Inc.