Franchising from the Inside Out
by Ed Teixeira
Category: Business & Economics

"Franchising From The Inside Out" is a valuable resource for those people interested in buying a franchise. This book contains an in-depth explanation of the entire franchise process including how to choose and evaluate a franchise opportunity and detailing the important questions to ask before making that final decision. There are also chapters for franchisees and franchisors currently involved in the franchise industry. The chapters on "Negotiating The Franchise Agreement," "The Ten Franchisee Commandments" and "What Successful Franchisees Have in Common" represent examples of the practical advice this book contains.