WWD Illustrated: 1960s-1990s
by Michele Wesen Bryant
Category: Design

Since the publication of its first edition in 1910, Women's Wear Daily has long been considered the bible of fashion. From 1960 to 1991, illustration was prominently featured in this daily report. Fairchild's staff of illustrators was able to capture the spirit of the moment--be it glamour, the space age, naiveté, or exotica. The illustrations were not necessarily meant to sell the fashion, but rather to comment on it and predict consumer reaction. WWD Illustrated: 1960s-1990s is a comprehensive volume that celebrates the Fairchild artists' contribution to fashion.