Spray the Bear: Reminiscences From the Golden Age of Advertising
by Walter W. Bregman
Category: Business & Economics

This little book of thoughts and quotes has been put together to give everyone a chance to feel good about something in life. It was created out of the mind of its author with a format that would allow the reader to select any area of life that would need redirection, rethinking, remotivation, or just rereading. This book should serve for lifetimes to come because the messages are eternally clear, simple, and to the point. There is nothing 'deep' or confusing or hard to understand -- they are simply there to grasp. Your author is positive you will gain from it because it is positive in its direction. All you have to do is follow directions. Just enjoy all of the messages, and live your life on the 'up' side (and never look 'down')!