halo effect (English, noun)
expansion: halo effect (plural halo effects)
Senses:
topics: human-sciences
psychology
sciences
glosses: A cognitive bias in which judgment of somebody's character is influenced by an overall impression of him or her.
topics: advertising
business
marketing
glosses: The situation where the consumer's attitudes or beliefs are influenced by association, for example by a related product or service.
Forms:
form: halo effects
tags: plural