muser
Language: English
Part of speech: noun
Forms: form: musers
form: Muser
Etymology: Likely a blend of Musical.ly (or music/musical) + user.
Senses: examples: text: With cool features for searching for content, sharing your own videos, and remixing work from other musers, there’s terrific potential here for an exciting, creative space for making music.
ref: 2016 February 19, Patricia Monticello Kievlan, “Musical.ly is a mobile music video community”, in Sun Herald, volume 132, number 139, page 18:
text: “One of the differences to other apps,” he [Alex Hofmann] said, “is that we don’t only talk to the musers” – the company’s term for users – “we talk to the parents.”
ref: 2016 September 25, John Herrman, “Popular video app has grade-school user base”, in Austin American-Statesman, volume 146, number 62, page F4:
text: harvey: […] We were thinking of doing something with Amelia Gething and Houssein – it would be nice, because they’re also British musers and we’ve become really good friends.
ref: 2017, Max Mills; Harvey Mills, Max and Harvey (in a Book), Puffin Books, →ISBN, page 104:
text: For many users — or “musers,” in the app’s parlance — Musical.ly is a positive experience. Lockport resident Natalie Leone, whose 10-year-old daughter, Sicily, is a devoted muser, said it reminds her of how she entertained herself when she was a child.
ref: 2017 January 31, John Keilman, “Lip-sync app strikes parents as sour note”, in Chicago Tribune, 169th year, number 31, page 6:
text: It's a sunny morning at Musical.ly's Santa Monica, Calif. offices and dozens of so-called young "musers"--popular users on the music video sharing app--have gathered to do business: meet, take pictures and record the 15 second lip syncing clips for which they are Internet famous.
ref: 2017 May 11, Natalie Robehmed, “From Musers To Money: Inside Video App Musical.ly's Coming Of Age”, in Forbes, archived from the original on 14 May 2017:
text: It can enable the formation of content that can be five minutes long, compilation of video clips into stories and collaboration on duets with other musers (users of the platform). Musical.ly permits musers to develop their fan base by sharing its content on other platforms including Facebook, Twitter, WhatsApp and Instagram.
ref: 2018, Summary of 12 Rules for Life by Jordan B. Peterson + Crushing It by Gary Vaynerchuk 2-in-1 Boxset Bundle, SpeedyReads, →ISBN:
text: Musical.ly allows fans to send gifts to their favorite livestreaming musers which equate to actual cash.
ref: 2018 July 8, Justin Jacobs, “Zoe Laverne: Musical.ly star shrugs off her bullies”, in The Sunday Star, volume 115, number 364, page 8E:
text: Musers livestream for various purposes. Many musers use their time to feature their fans on the stream in exchange for the “love” they show (i.e., follows, hearts, and emojis). We saw one muser showing off his drumming skills and another was doing a Q&A session.
ref: 2019, A Parent’s Guide to TikTok, David C Cook, →ISBN, page 5:
text: “[…] While I knew from the start that TikTok’s userbase was significantly younger than my general target audience, and that I would need to adopt my messaging on the platform for its demographics, I also knew that time flies, and that, in just a few years, many “musers” would begin exploring professions and entering the workforce.[…]” Joseph Steinberg, Columnist and Advisor to Cybersecurity and Emerging Technology Companies, NYC
ref: 2019, Hilary JM Topper, Branding in a Digital World: How to Take an Integrated Marketing Approach to Building a Business, iUniverse, →ISBN:
text: [“Community services”:] Musical.ly www.musical.ly / [“Domain”:] Video creation, messaging and live broadcasting / [“Purpose”:] Browsing through popular musers, content, trending songs and sounds and hashtags are some of the takeaways
ref: 2019, Anuradha Goswami, Ajey Kumar, “Online Social Communities”, in Srikanta Patnaik, Xin-She Yang, Madjid Tavana, Florin Popentiu-Vlădicescu, Feng Qiao, editors, Digital Business: Business Algorithms, Cloud Computing and Data Engineering (Lecture Notes on Data Engineering and Communications Technologies; 21), Springer International Publishing AG, part IV (Information Management & Social Media), page 329:
text: In the context of musical.ly, “musers” produce and share videos, and inspire others to produce similar videos of the same song, using the same hand gestures or creating new performances.
ref: 2019, Burcu Şimşek, Crystal Abidin, Megan Lindsay Brown, “musical.ly and Microcelebrity Among Girls”, in Crystal Abidin, Megan Lindsay Brown, editors, Microcelebrity Around the Globe: Approaches to Cultures of Internet Fame, Emerald Publishing, →ISBN, part I (Norms), page 48:
text: “Musers” were so young (often twelve and younger) that they made Nash [Grier] and his crew seem old as the hills.
ref: 2019, as told to Rebecca Paley, Nash: The Official Biography, Gallery Books, →ISBN, page 234:
text: It built a devoted community of self-described “musers” who regularly shared lip-syncing, dancing, gymnastics or comedy videos.
ref: 2019 February 28, Matt O’Brien, “Teen video app Musical.ly agrees to $5.7M FTC fine”, in St. Joseph News-Press, volume 174, number 311, page A6:
text: The reasons he [Alex Zhu] gave were sensible and justifiable – the melting servers struggling under the weight of Musical.ly’s popularity, and the imminent launch of Live.ly, which would allow big name ‘musers’ to make big money from their livestreams.
ref: 2021, Chris Stokel-Walker, TikTok Boom: China’s Dynamite App and the Superpower Race for Social Media, Canbury Press, →ISBN:
glosses: A user of the social media service Musical.ly.