Deletion of Steve Nicholls

Comment: Things he has written and quotes by him are not the same as coverage ''of'' him. I don't see enough independent RSs with enough depth of coverage to meet  or 
Stance: delete
Cited policy: Wikipedia:Notability (WP:BASIC||WP:AUTHOR)

Comment: Sound very self-promotional; plus the subject fails  and is therefore non-notable
Stance: delete
Cited policy: Wikipedia:Notability (WP: BIO)

Comment: Article is |promotional, an advertisement rather than a biography.  The http://www.courier-journal.com/article/20120725/BETTERLIFE01/307250078/JERE-DOWNS-better-life-social-media-business Courier-Journal article quotes him as an expert but says nothing about him. The other references fail to establish his notability, whether using , , or  as the standard
Stance: delete
Cited policy: Wikipedia:What Wikipedia is not (WP:PROMOTION||WP:AUTHOR||WP:BASIC||WP:GNG)