Deletion of World Top Up Day

Comment: for badly failing |our guidelines -- and |please prevent its re-creation while we're at it. This is so blatantly an |advertisement that it barely conceals it with a |dicdef. Need we remind |spammers that Wikipedia is a charity and |not a free place to post your ad
Stance: delete
Cited policy: Wikipedia:Notability (WP:GNG||WP:SALT||WP:ADVERT||WP:DICDEF||WP:SPAM||WP:NOTWEBHOST)

Comment: No |independent coverage found, just material sourced to the company whose PR initiative this was. Fails the various  criteria and also 
Stance: delete
Cited policy: Wikipedia:Reliable sources (:WP:RS||:WP:NEVENT||:WP:GNG)