Deletion of Affinity marketing

Comment: I've rewritten the article (still a stub) based on one secondary and two tertiary sources. This is a notable concept that has been around for decades in the marketing field. As MrX points out, there are hundreds of GBook and GScholar hits, with many secondary and tertiary sources in the first few pages of hits demonstrating notability of the concept per . A notable topic and a rewritten article based on RS suggest keeping the article
Stance: keep
Cited policy: Wikipedia:Notability (WP:GNG)

Comment: This nomination does not seem to be made in good faith. For example, there are 2590 Google '''''book''''' results for the phrase 'affinity marketing'. It easily passed .  can (and should) be cleaned up, but that is not a valid reason for deleting articles
Stance: keep
Cited policy: Wikipedia:Notability (WP:GNG||WP:REFSPAM)