Deletion of Programmatic media

Comment: rename this article to something that makes sense ("Programmatic media" doesn't, "programmatic media ''something''" would: Google Books gives the most hits to https://www.google.com/search?tbm=bks&q=%22programmatic+media+buying%22#tbm=bks&q=%22programmatic+advertising%22 "programmatic advertising", then https://www.google.com/search?tbm=bks&q=%22programmatic+media+buying%22#tbm=bks&q=%22programmatic+marketing%22 "programmatic marketing", and then https://www.google.com/search?tbm=bks&q=%22programmatic+media+buying%22 "programmatic media buying"), and fix the pretty obvious  (and ? because seriously...) issues in some way. I'll probably develop an opinion over deleting the article itself later
Stance: delete
Cited policy: Wikipedia:Ownership of content (WP:OWN||WP:COI)

Comment: I never did figure out what this article is supposed to be about, either.  ''Ad Week'' has http://www.adweek.com/news-gallery/advertising-branding/programmatic-dummies-153590#what-programmatic-anyway-1 an article on "programmatic", which seems to be what this article is trying to describe.  They also have http://www.adweek.com/topic/programmatic a tag for the term, which brings up quite a few more articles.  But what exactly is this article about?  Not only is it an impenetrable mess, it's full of synth-y original research.  "Programmatic" (or "programmatic advertising") certainly seems to be a popular topic in ''Ad Week'', but I'm unconvinced that what we currently have is a valid starting point for an encyclopedic article.  It might be better to just delete this article, determine the proper |common name, and set a clear scope for the article.  At best, I think this should be moved to draft space, where these issues can be resolved
Stance: comment
Cited policy: Wikipedia:Article titles (WP:COMMONNAME)