Deletion of Paralleling

Comment: WP:NEO|non-notable neologism, likely |promotional in intent; article used to contain a link to a promotional website as a "source"http://en.wikipedia.org/w/index.php?title=Paralleling&oldid=137749450.  Prose is very much That Sort of Thing: ''a term used to describe the process in which traditional intellectual property businesses create a "parallel" digital business.... primarily focused on the process of monetizing the digital distribution of content by leveraging the brand awareness of the company
Stance: delete
Cited policy: Wikipedia:Spam (WP:SPAM)