Deletion of ThirdLove

Comment: the coverage provided by CNMall41 is clearly sufficient to pass . The NYT and WashPo articles in particular, do not appear to be linked to press releases. It may require clean up, but that's not what AFD is for, any it's definitely not bad enough to TNT
Stance: keep
Cited policy: Wikipedia:Notability (WP:CORP)

Comment: Note that I am the one who actually moved this from AfC to the mainspace. The https://en.wikipedia.org/w/index.php?title=ThirdLove&type=revision&diff=824120639&oldid=823916076 original version was declined for reading like an advertisement and rightfully so. The https://en.wikipedia.org/w/index.php?title=ThirdLove&type=revision&diff=825309576&oldid=825309472 resubmitted version had removed quite a bit of the promotional copy. I also did https://en.wikipedia.org/w/index.php?title=ThirdLove&type=revision&diff=826385975&oldid=825309576 some cleanup on the page before approving it, including removing a Forbes reference from a contributor as opposed to staff writer. I don't see issues with advertising as it basically talks about the company history. I conducted  prior to moving it live and there are many references which qualify including https://books.google.com/books?id=J6VBDwAAQBAJ&pg=PA62&dq=%22ThirdLove%22&hl=en&sa=X&ved=0ahUKEwjYrpK9gMzZAhXEt1MKHcWzCiMQ6AEINTAC#v=onepage&q=%22ThirdLove%22&f=false four https://books.google.com/books?id=XY9kDgAAQBAJ&pg=PT92&dq=%22ThirdLove%22&hl=en&sa=X&ved=0ahUKEwjYrpK9gMzZAhXEt1MKHcWzCiMQ6AEIOzAD#v=onepage&q=%22ThirdLove%22&f=false book https://books.google.com/books?id=M0jiDQAAQBAJ&pg=PT184&dq=%22ThirdLove%22&hl=en&sa=X&ved=0ahUKEwjYrpK9gMzZAhXEt1MKHcWzCiMQ6AEILzAB#v=onepage&q=%22ThirdLove%22&f=false references, including https://books.google.com/books?id=svJFDwAAQBAJ&pg=PT105&dq=%22ThirdLove%22&hl=en&sa=X&ved=0ahUKEwjYrpK9gMzZAhXEt1MKHcWzCiMQ6AEIQTAE#v=onepage&q=%22ThirdLove%22&f=false one that is a case study. There is also https://www.forbes.com/sites/clareoconnor/2014/02/10/want-a-bra-that-fits-perfectly-this-billionaire-backed-app-helps-with-just-your-iphone/#6e15b65a36b0 this from a Forbes staff writer (note that I did not include the dozen or so other Forbes articles written by contributors), http://www.chicagotribune.com/lifestyles/style/ct-fashion-industry-plus-size-20170918-story.html Chicago Tribune, https://www.nytimes.com/2016/12/07/fashion/new-lingerie-designed-by-women.html New York Times, https://hbr.org/2017/12/yes-you-can-start-a-business-and-have-a-baby-at-the-same-time Harvard Business Review, https://www.washingtonpost.com/business/capitalbusiness/online-retailers-seize-on-long-ignored-market-women-size-16-and-up/2017/09/15/414d5c84-657e-11e7-a1d7-9a32c91c6f40_story.html?utm_term=.d51aaad18bf7 Washington Post, http://www.foxnews.com/lifestyle/2017/04/06/five-best-lingerie-brands-for-plus-size-women.html Fox News, https://www.shape.com/lifestyle/fashion/why-you-need-be-virtual-bra-shopping-trends Shape, http://fortune.com/2016/02/02/third-love-bras/ Fortune, https://www.fastcompany.com/4044021/new-moms-rejoice-thirdlove-created-a-nursing-bra-that-actually-fits-and-isnt-super-scratchy Fast Company (one of several), and https://www.today.com/style/thirdlove-explains-how-put-bra-correctly-tag-t117621 Today.com. I am also not including the many you will find from the Business Insider and many local publications. I realize that many companies have good PR departments, but not this good as there are hundreds of references that can be used for the article
Stance: keep
Cited policy: Wikipedia:Articles for deletion (WP:BEFORE)