Deletion of Matthew John Caldwell

Comment: fails  and . Likely autobiography (as you would expect from a PR guy), and leaving aside the fact that the majority of the sources fail WP:RS, the twelve sources currently in the article are four articles written by Mr. Caldwell himself, four sources talking about how he has authored a chapter about publicity in a non-notable book, an interview with him (primary source) on a website which charges to market your music, one radio show on which his song was played (probably not on rotation, but it's impossible to verify), and two articles about how he organised a street party in his home town. No in-depth reliable sources that demonstrate notability
Stance: delete
Cited policy: Wikipedia:Notability (WP:GNG||WP:MUSICBIO)

Comment: per above. Sources in the page are not , no others found – https://duckduckgo.com/?q=%22Matthew+John+Caldwell%22&t=osx&iar=news&ia=news not one relevant news hit, for example. Does not meet  or ;  is an expected outcome not a guideline, but he doesn't pass it (I don't believe PR people fall under , which he anyway doesn't meet
Stance: delete
Cited policy: Wikipedia:Reliable sources (WP:RS||WP:GNG||WP:ANYBIO||WP:NBUSINESSPEOPLE||WP:CREATIVE)

Comment: per above. This appears to be a |run of the mill producer and DJ - one of tens of thousands in UK alone
Stance: delete
Cited policy: Wikipedia:Run-of-the-mill (WP:MILL)