Deletion of Zavvi.com

Comment: I am aware of both sets of sources listed above, and I get a bit irritated about mentions of  (for the reason that it's calling me a liar when I make it clear I looked, and for the reason we need a corresponding STARTINGANARTICLE, or rather |already do.) However, those sources largely cover Zavvi, not its website specifically. I don't think there's any doubt the parent company is notable, but those sources make me doubt further whether the website is in its own right
Stance: comment
Cited policy: Wikipedia:Articles for deletion (WP:BEFORE||WP:BEFORESTARTINGANARTICLE||WP:CITE)

Comment: Lots of sources http://www.mcvuk.com/news/36235/Zavvi-loses-its-couk http://www.crainsmanchesterbusiness.co.uk/apps/pbcs.dll/article?AID=/20091020/FREE/910209996/1043 http://paidcontent.co.uk/article/419-broadband-content-bits-zoopla-guardian.co.uk-canal-comparemyradio-zavvi/ - please see 
Stance: keep
Cited policy: Wikipedia:Articles for deletion (WP:BEFORE)