Deletion of GoneTooSoon

Comment: An interesting philosophical question, whether the ''Daily Mail'' is a |reliable source; but this obituary website seems to have attracted "mainstream" (?!) media coverage chiefly on account of a flawed ad-serving algorithm that dished out ironically inappropriate advertisements.  Then again, I am not sure what sort of advertisements would be appropriate for an obituary.  Leaving that aside, I don't see that minor flurry of coverage as something that meets |the website notability guideline
Stance: delete
Cited policy: Wikipedia:Reliable sources (WP:RS||WP:WEB)