Deletion of Belly (loyalty program)

Comment: Meets  per a review of |available sources about the company, although not by a strong margin. Promotional tone can be addressed by copy editing the article, although it does not have a particularly promotional |tone at this time, such as extolling the greatness of the company, peacock phrasings, or encouraging readers to do business with it
Stance: keep
Cited policy: Wikipedia:Notability (WP:CORPDEPTH||WP:NEXIST||WP:TONE)

Comment: This article passes  based on a wide variety of postings in the press. It is quite misleading to say that this is just an article created by s, {{u|Rcjeffery}} and {{u|SocialJenny}}, or is an . {{u|Jytdog}}, the editor with the most edits to the page, makes full  disclosure that he works for a VC company and I am not sure why he has not spoken in favor here. A quick scan of  seems to support inclusion in the encyclopedia. There is lots of real news to be summarized about this company. Most of the news regards its financing, but adequate content is in the news items to describe the business in an encyclopedic manner. The fact that sufficient content exists to present the paragraph describing the service is a good indicator. Walt Mossberg is a co-executive editor of the main source describing the business, All Things Digital. We should have an article on any business Mossberg thinks is notable
Stance: keep
Cited policy: Wikipedia:Notability (WP:GNG||WP:SPA||WP:ADVERT||WP:COI||WP:ORGIN)