A professional course that emphasizes editorial thinking, writing and column writing. Public Relations Publications 3 hours. A course in planning, managing, monitoring and implementing a publications program for corporate, service and government institutions. Public Relations Campaign Management 3 hours. Intensive application of traditional PR strategies, procedures and techniques to solve PR problems.
Students analyze cases, draft plans to overcome problems, implement strategies and evaluate results.
Public Relations Internship 3 hours. Basic Television Production 3 hours. Designed to introduce students to the operation of television field and studio equipment and general station operation. Practical experience producing various types of television broadcast and non-broadcast video material.