Includes assessment of appropriate modes of communication, including written, spoken, and electronic. Provides experience in speeches of explanation, persuasion, and argument. Covers interviewing, editing, and writing for the mass media and for business, industrial, and trade publications. Explores the history of the field and changes in journalistic practices.
Students create full-scale publicity plans, including strategies and materials.
Understanding publics and media relations are also explored. Focuses on writing letters, resumes, proposals, reports, and instructions. Offers extensive writing practice along with exercises and presentations. Drawing from traditions in anthropology and communication, intercultural communication is the study of the effect of differing cultural norms and beliefs upon communication between speakers. Through a wide range of readings, journal writing assignments, and participative and experiential activities, students will develop both their understanding of and skills in inter- cultural communication.