Elections are contested by political parties and in some countries, by candidates forwarded by public organizations and by groups of voters. They are administered by election authorities.
Voters register and then vote.
Some might assume that it is a process undertaken by adults who know their own minds and have the sophistication necessary to survive in the sociopolitical context in which elections may be taking place. Yet, a simple and obvious case may be made for disseminating information to the public about how elections will be conducted. Even in established democracies with a tradition of periodic elections, voters require information. First time voters and those with special needs are likely to be among the priority groups to be educated. Changes in election technology, for example, the introduction of computer touch screens, or in election practices, such as voting by mail, will necessitate general voter education efforts.