The new service suite will be offered as a complement to OpenTV's set-top box technology solution and applications offerings. The iTV Service Platform Suite is scheduled for deployment by the middle of 2001 leading with commerce and advertising functionality. The remainder of the initial service capability is projected to be deployed over the remainder of 2001. Services OpenTV has rendered for media giants include Web browsing and e-mail via the television set, as well as the ability to stop and resume programs on a dime. On a broader scale, OpenTV's software has gone over well on the international market.
Some analysts think so.
Vendors are growing this market globally. There are more TVs out there than PCs. The TV set is ubiquitous. Set-top boxes can sit on any TV, so potential growth is faster. InternetNews Radio Copyright 2001 INT Media Group, Incorporated All Rights Reserved.