You may already consider yourself a legal expert. It bolsters credibility, enhances recognition, facilitates new referrals, and opens doors to unexpected opportunities.
Visitors ask questions by e-mail or phone and pay for the advisors time.
As a bonus, the media often search such databases for experts to interview or quote. Even small publications are effective marketing vehicles. The key, however, is to publicize your articles. In addition, your peers may see these articles, creating higher visibility in the legal community with possible invitations to be a guest lecturer. The fastest and easiest way to gain attention is through a press release.