No. 1 is strategy, but we're in the business of making money. One of the faults of Wall Street is they view e-commerce as an expense. Once you start doing that, you stop thinking about how to win and you stop making money. We are very loyal people. We stick with our existing partners.
Some people are vendors.
FinTrack is a partner. All of those are partners. Partners always get a leg up. It's a combination. So we were willing to take chances on the FinTracks and the Multexes.