The Metalworking Resource Group was created in response to a directive from the Executive Council of The Machine Tool Task Force. They wanted to grow the Task Force, share shop capabilities within the group and respond to the need of identifying new customers. Since not all Task Force members are interested in expanding their markets, The Group was created and membership required a buy-in with time and resources. The need was identified in the spring of 1998 and The Group formed in the summer. This short implementation process reflects the strong need identified by the Executive Council and the capabilities of BMT to respond to those needs.
Web publishing allows the information to be quickly and cost-effectively updated.
The technical nature of metalworking also contributed to the decision to publish a Web page. BMT's contact, Dietra Rosenkoetter and an advertising agency with extensive qualifications in the metalworking industry developed the name and distinct identity for The Group. The Machine Tool Task Force is an alliance of businesses with common problems coming together on a regular basis to share ideas, learn about new programs and exchange information about common issues. The Metalworking Resource Group is an alliance of companies working together to improve their bottom line through marketing and promotion of their services on the Web page. Members of The Metalworking Resource Group have demonstrated their commitment to continuous improvement by participation in The Group services like the Marketing Assessment, attending a series of marketing seminars, and completing a Hi-Impact Assessment of their business.