By Gerry McCann Selling that first computer is easy. If you sell the same client a second computer system, you should be proud.
Service makes the difference.
Using quality sales support, avoiding computer product returns and preparing to sell the next three computer products to the same customer will build your business. Buyers, sales staff and service personnel need to work closely together-even after the sale. Computer buyers are becoming aware that they should be prepared to buy the next model, or face a major upgrade, every 12 to 24 months. The youngsters get the multimedia features, but the parents get the older DOS and Windows word processing units. Understanding this modern culture helps sell upgrades.