Often, not enough incentive is present in any one sector to adopt promising technologies, but together the incentives can often be sufficient. A commercially successful and profitable enterprise does not always require a joint effort. Private sector initiatives frequently create new markets for farmers. In many instances, however, the barrier to commercialization is management and availability of resources with which to link agriculture production to the processing and marketing sector. When appropriate, a catalyst organization can provide that linkage by actively organizing and promoting the final stage of product development with relatively small public involvement.
Time is of the essence for developing promising ideas.
If the appropriate moment is not seized, the advantage of early adoption will occur elsewhere, most often by a foreign competitor. In recent years the Special Projects Unit in the Cooperative State Research Service has been bridging the gap between research results and commercialization with demonstration projects. The kenaf, guayule, and hybrid striped bass projects demonstrate the success of this approach. It grows across the southern tier of the United States. Newsprint is normally made from wood such as northern spruce and southern pine.