Users are involved throughout the design process, through conception, development, evaluation, and the final product release. The goal of usability testing is to provide input to the design process. Submitting a product to the usability test process helps create a product that is easy to learn and use.
Usability testing can also identify problems before the product hits the market.
This helps to reduce service and calls to the product support desk. These factors, in turn, provide a competitive edge for your product. Obtaining a representative sample of the end-users. Performing test scenarios. Collecting objective and subjective performance data.