All advertisements are accepted and published entirely on the representation that the agency or advertiser is authorized to publish the entire contents and subject matter thereof. In consideration of the publication of advertisements, the advertiser and agency will indemnify and hold the Publisher harmless from and against any loss or expense arising out of publication of such advertisements, including, without limitation, those resulting from claims or suits of libel, violation of right of privacy, plagiarism, or copyright infringement. In consideration of Publisher's reviewing for acceptance of any advertising for publication, the agency or advertiser agrees not to make promotional or merchandising reference to YOLK in any way except with express permission of the Publisher for each such use. A contract year for advertising in YOLK magazine starts from the date of the first insertion. A one-time short rate will apply if an advertiser has not earned the billed rate at the end of any contract.
YOLK assumes no liability for any error omissions in key numbers.
YOLK shall not be liable for any costs or damages if for any reason it fails to publish an advertisement. In no event shall the Publisher be liable for any damage, consequential or otherwise, in excess of the amount paid for the advertisement, or for any other reason. No conditions, printed or otherwise, appearing on contracts, orders, or copy instruction, that conflicts with the Publisher's policies will be binding on the Publisher. The Publisher is not liable for delays in the production or delivery of YOLK that may occur through any conditions that are beyond the control of the Publisher. However, if an advertiser has met the contract terms to date, frequency agreements may be cancelled at the time a rate change becomes effective without incurring a short rate adjustment.