Dr. Kilbourne is a media critic, lecturer, and writer. She has twice received the lecturer of the year award from the National Association of Campus Activities. It is continuously educating people, but doing so unconsciously. On broad topic Kilbourne addressed was smoking.
Smoking is the leading killer today.
It kills more people a year than AIDS, suicide, fires, car accidents, and heroin overdoses combined. Nicotine is the most addicting drug, and the hardest to overcome. Kilbourne stated that she is not against smoking, but against the Tobacco industry. These three brands are also the most advertised. Virginia Slims is sending the message that you will remain slim if you smoke, according to Kilbourne.