They are composed of people very near us and with whom we can strike up personal and professional relationships. They need lawyers from time to time, as do their parents, children, friends, and employers. Be certain your name and occupation are in the directory of members, that you know the officers, that you attend the meetings, and that you model the behavior you can bring to their legal matters. Civic and community networks. These organizations are ready-made networks waiting to welcome your participation and to know about your abilities.
Service clubs are legion and business development is at the core of their reasons to exist.
Embrace them if their members are prospects for the types of legal work you can offer. Offer to present programs from your area of expertise. Note how many lawyers and law firms are already members, and seek opportunities in groups where there are few other lawyers. Remember that business building is a two-way street. Refer business to network members in their fields of expertise and be sure they know that you have done so.