The program's name was conceived from the fact that every 15 minutes, someone in the United States dies in an alcohol-related traffic collision. With this program, we wish to involve as many organizations and members of our community as possible. Every 15 minutes, a designated student is removed from class by the grim reaper. During the school lunch period, a mock fatal DWI accident is staged in front of the school. The students are under direct supervision of police officers and community member chaperons.
Students have an opportunity to complete homework and work on an assembly presentation.
Students interact with police officers, medical personnel and participating members of the community in developing a presentation, which includes letters to parents relating feelings that were never shared. Students are provided with dinner and breakfast during the overnight retreat. Police officers and community member chaperons are with the students throughout the event. A video is presented as part of the assembly. The last and most important thing that is impressed upon everyone is the importance of acknowledging the fact that alcohol doesn't just hurt those who drink, but too often it hurts innocent victims.