Note emphasis is on employees. Longevity awards, like other recognition tools, are only effective if they are meaningful to the recipients. Corporate culture was second only to benefits. Positive workplace culture leads to employee loyalty, as expressed in longevity. Recent research describes a complex relationship between workplace culture and employee loyalty, of which longevity is an important element.
Workers place a high value on a workplace culture in which they feel recognized.
In more than four decades, the results have changed little. Awards Many award program administrators, cognizant of the important role recognition can play in enhancing corporate culture, are taking a fresh look at longevity awards. When evaluating a longevity award program, administrators tend to focus on the awards themselves. The perception is that improving the awards will automatically improve the program. A more effective approach, however, is to consider the outcomes desired from a longevity award program.