But now, at 80, the visionary is looking for a few good men. Women I've talked to have as much concern about this as I do. We'll lose a lot of good men. Since Burson raised the issue last fall at a public relations conference, it has reverberated through an image-making industry obsessed with its own image. The question on everyone's mind is how to get more men to enter the PR field.
Some women agree.
Ore. Others disagree, sharply. That's not even a point for discussion. Men run the top 10 public relations firms. They outnumber women in corporate public relations departments. And they dominate the most lucrative PR specialties, such as corporate finance.