Many of the participants did not believe that the government is protecting their privacy now, so they don t see how privatization would be any worse. Another message that was tested in the focus groups stressed the private companies lack of experience in performing public services. One argument we often use is the instability that comes with privatization. Unlike government, private companies can bail out of providing key services for a variety of reasons, including insufficient profit. Instability was a concern for some of the research participants, but this argument really only works when buttressed by specific, relevant examples of companies leaving taxpayers or vulnerable citizens in the lurch.
Some words work better than others in conveying our message to the public.
Discuss cooperation, quality service and professionalism.