He travelled From Mysore to Meerut, From Goa to Ghaziabad and from Calcutta to Ahmedabad. He interviewed India's top cancer specialists, leading anti-smoking campaigners and social workers. He visited schools, went to villages and spoke to many smokers, including some of the terminally ill cancer patients. But that in itself was a lie.
Statistics do drive a point home, rather sharply.
Therefore, I am throwing at you an uncomfortable set of figures. Spare five minutes to browse through this article. In these five minutes, more than seven smokers would have died in India. Tobacco kills around 800,000 Indians in a year, approximately 2200 in a day and about 90 people per hour. Most of these people knew that tobacco kills, yet they believed death would spare them.