Successful students in this program develop creative problem solving, critical thinking, good writing, active listening, clear speaking, and refined taste and discernment, and knowledge of our culture and global issues, through their courses in the liberal arts and sciences. Writing is emphasized, as the graphic designer must combine image and text in an effective design. Those that rise to the top of their profession are excellent writers, as well as good designers. Positions can be found in small or large design firms of corporate graphic design offices, advertising studios, mass communication production houses, marketing offices of business and industry, with newspapers of magazines, or as freelance designers of art directors. Students may continue their education in graduate programs in visual communication design, mass communication, and publication design, of multi-media programs.
Students learn computer design from the very first semester.
There is emphasis on good, effective writing. Seniors and some juniors do design work for actual clients. Students work in teams and learn valuable problem-solving skills. This proximity provides students and faculty with daily opportunities to investigate the relationship among these technologies and to work together as design teams, as they would in a professional environment. Faculties are professional artists and graphic designers with experience as teachers and as artists.