Many of them appear to be about how to set up a Web site-they're not. A Web site is a collection of Web pages, and is relatively easy to create. Setting up a Web server is a complicated and expensive process, one that few people should attempt. Many books are about Web design. These books focus on one small aspect of Web creation, and often go into far more detail than most people want unless they happen to be graphic designers.
Some books are about Web promotion.
Useful once you've got a Web site, but no good when you're trying to create one. This book approaches Web-site creation from a completely different perspective. Instead of looking at Web sites as part of a technological game, a geek's wonderland, it approaches the subject from the perspective of someone who actually wants to set up a Web site for a purpose. Millions of people are in this position. Unfortunately the computer media is pushing costly and complex technologies that make Web-site creation too expensive and complicated.