Zoomerang gives users the greatest functionality and the ability to manage their data at the absolutely lowest price, said Bud Werner, MarketTool s executive vice president. It s the perfect feedback tool for Internet startups, marketing professionals, human resource managers and anyone who needs to gather feedback. Zoomerang subscribers can upload their own graphics into surveys, cross-tabulate results and download survey data into spreadsheets.
Subscribers can personalize surveys with their company logos or other graphics.
As a result, users can easily conduct concept tests for ads, brands or other images. They can also cross-tabulate results and compare responses from one question to another, allowing surveyors to analyze responses by gender, age, location, income level, or other specific fields. We can often gauge consumer response within a matter of days. About MarketTools MarketTools, headquartered in Sausalito, CA, is the premier developer of Web-hosted market research and feedback solutions. The company s Web-based market research and feedback products help businesses of all sizes gather the critical information they need to make the best business decisions.