In addition to improving your online experience, knowing a bit more about you allows us to display advertising to you in a more intelligent fashion. Still, we understand how important your privacy is to you, and we hope that the following answers will reassure you that the information you have given us will not be misused. We only ask for your e-mail address. We also collect customer information in aggregate to better und erstand our audience. Finally, tracking customer information allows us to sell targeted advertising.
Targeted ads are also far more efficient for advertisers.
This is especiall y good because advertising dollars pay the bills and allow us to provide crime reports to you for free and without spending tax dollars. We generate advertising sales based on geographic region and for companies that are interested in crime and safety products. However, aggregate data is not traceable to a specific user. Never, unless you give us your express consent. Just go to our unsubscribe page marked at the bottom of every crime report we send.