Web Site Promotion and Marketing Strategy - by Spider Food Substantial tutorial content for search engine optimization, ranking, and search engine submission plus Discussion Forums. Promotion Spider Food FAQ's Dreamweaver Exts. But that statement doesn't apply to the Internet. In fact, it's dead wrong. Ranking highly with the search engines will bring in a significant amount of traffic to your web site.
Search engines are the option of choice for web searchers looking for new content.
But if you want to be truly successful online, you are going to have to go a bit farther than just the search engines. You are going to have to develop a marketing strategy. The difference is simply that the Internet is an alternate environment, and as such, your communication options are different. To that end, this section offers some brainstorming ideas for small and medium sized business, to get you out of the 'rut,' and move you toward innovative thinking about the marketing strategy for your web site. To Promote Your Web Site Join a Banner Exchange program, such as the ever popular LinkExchange .