Barcoding represents zipcode information in graphical format. The zipcode is represented by a series of vertical lines that enable a piece of mail to be handled with automatic sorting machines at the post office. Mailers must be able to demonstrate that their lists are CASS certified to claim postal discounts by submitting a report to the Postal Service. This the most common data format used on diskettes. The purpose is to direct the mailing piece in the most efficient way.
Titles can have a significant impact on response rates.
The alternatives to defaulting are to skip records without names available or to simply send the mail to the institution or location without a title. The proportion of names on a mailing list that will reach the recipient. A magnetic plastic disk that is the most common way to transfer computer information or for providing mailing labels for personal computers. An indicia is a imprinted designation on a mailpiece that indicates postage payment. It can be used in place of a postage stamp or metered mail.