But the goal, say company officials, is eventually to reach out to the entire Asian and Pacific Islander group. It consists of many countries of origin, cultural groups and languages. It's an unscoped territory for them. They're certainly perceived as an attractive group. I think Asian investors look into the future a lot.
Savings are a way to secure a future for themselves and for their children.
Asia Pacific Services represents one of the fastest-growing segments in Charles Schwab, said Michael Durand, a company spokesman. The bulk of their customers seem to be newer immigrants, including ones who still have strong ties to the country they came from. Recognizing that, several of the firms hold regular educational seminars in the native language of their customers. They're probably familiar with investing, but their style is from back home. Their financial systems, laws and regulations may be different from the United States.