DECA, an association of marketing students, is the most visible aspect of Marketing Education. DECA activities and competitive events, integrated with the instructional program, offer students both motivation and recognition. DECA transmits values that contribute to personal development and understandin of the civic and ethical responsibilities of business. This awareness leads to activities that show caring about others such as community improvement projects or fund-raising for the homeless or for medical research.
Students find that DECA is the most effective way to develop leadership skills.