As you find groups of pages involving a namesake, simply add more exclusionary terms to the search. Many have been alarmed to discover messages posted to newsgroups and chat rooms they never realized were forever frozen in the digital ether. While it can be educational, ego surfing is mostly rooted in simple vanity. But look at it another way ego surfing is about more than the need for recognition. There's only one real danger in ego surfing, though, and that's even worse than finding mischievous counterparts coming up empty.
Some people go out expecting to see themselves all over the place and find no matches at all.
Let us warn you, looking for yourself and finding nothing can be a real blow to the ego.