Privacy Playground A cybergame that teaches kids to evaluate online advertising By Robin Bates We ve all been duped by an advertising campaign.
Traps lie wherever money is to be made and today, that s on the Web.
If you think you re a target of online influence, imagine how vulnerable children can be to cyber manipulation. Kids can become aware of these environments. Created by the Media Awareness Network, this game for kids, aged seven to 10, outlines the potentially deceptive and manipulative nature of online marketing. A friendly Martian acts as a guide. Jan D'arcy, codirector of the Media Awareness Network, knows it s important to help kids distinguish between information and advertising, and for them to be able to draw boundaries while online.