They show a fan wearing a cap covered in hundreds of tiny team-logo pins. The water bottle flies off the top of the net. After a player screws up badly, the camera follows him to the bench and lingers uncomfortably on him as he wallows. A power play is carried over into the next period. Canada is mentioned in a commercial.
Someone delivers a vicious open-ice hit.
The ice-level microphones pick up some obscenities. A player gets bloodied. A fan is wearing a sweater of a guy who retired ten years ago. A defenseman slams his stick on the post after his team gives up a goal. You find yourself humming ESPN's NHL theme music.