After identifying potential buyers, Barr Real Estate concentrates on how best to get information about the property in front of these buyers. Typically this involves another strategy session to evaluate an array of marketing resources and to select the combination which they feel will best present the property. John, David and Vance Barr then carefully tailor the selected resource types to the listing under consideration. Implementation of the plan begins by meeting with the people involved with the development of the marketing resources selected, including those responsible for advertising, layout, signage, marketing packages, etc. Barr Real Estate has a close working relationship with these professionals which helps to assure that their products are produced in a timely manner.
Time is of course a key factor in the implementation of the marketing plan.
Advertising Substantial advertising is necessary to expose a property to potential buyers. You can't sell something to someone unless they know it's for sale. This concept seems quite elementary, yet it is often overlooked by many other brokers. Years of experience have shown that in order to be effective, strong advertising efforts must always be viewed as one of the costs of doing good business. Not only does Barr Real Estate believe in extensive advertising, but just as importantly, they believe in high-quality advertising.