This small, unpretentious village of 2,000 is a new diamond in the Texas Hill Country crown. It is fresh and clean, unburdened by the choking traffic of Fredericksburg, unvarnished compared to the busy commercialism of Kerrville. The pace is slow, the men tip their hats to the ladies, everyone in the bank knows you and calls you by name. The post office is a major social outpost. Mason is enjoying unparalleled attention these days.
Travel magazines tout it as a spring destination.
Tourists enjoy its small-town decorum, and hunters fill its limited hotel space throughout the winter months. Yet, it is unlikely that Mason will get much bigger. Officials say the town doesn't have the resources to expand into unincorporated areas. Residents say newcomers would have a difficult time finding a place to live or work. It has its problems.