The strategies of multinational firms are anaylzed in depth, highlighting the benefits and drawbacks of a global strategy. Different structures of multinational firms are studied as well as their activities on international money markets. This course goes beyond black-letter law and uses international business case studies involving the laws and regulations that govern international business transactions. Attention is also given to differences in the legal sytems of different countries. The entrepreneurial model is used as the prototype.
Students begin with the elements of a business plan for a start-up firm.
They develop a marketing audit to determine the potential company's strategic position. The students then develop a business definition and business goals followed by strategies, tactics, activities and budgets. This course uses a real life example of a company acquisition as a case study. Students are given information step by step following the progression of the actual events and are asked to figure out the outcome and all its ramifications. This seminar provides an overview of practical techniques available for solving business and organizational problems, with emphasis on understanding conditions under which quantitative techniques may be applied for making managerial and administrative decisions, on developing the ability to communicate to analysts and specialists, and on evaluating the limitations of those techniques.