By superimposing an honest image over a dishonest ad, the truth of the matter becomes very clear. Ultimately, in this way, every tobacco ad becomes its own counter-ad in the eye of the beholder. Cigarette advertisers will never tell the truth. Sexy females and handsome guys having incessant fun.
Smoking is portrayed as an endless party.
Children are exposed to these false images from the cradle, but the process through which the ads come into being is not visible to the eye of a small child. He's out there. He's having fun. Children have no idea. Without some kind of rude awakening, they grow up to be oblivious, complacent, addicted adults.