If the staffer will be speaking to several people at once, design a lead card with three forms on one page. Attach these qualitative notes to the appropriate lead card once the badge is swiped. MacLean suggests using self-qualifying materials as much as possible. I'll say, 'Help us with this key information,' and give the visitor a form with key questions on a clipboard. If you phrase it right, it doesn't sound as if you're trying to sell somebody something.
Time is the major competitor for both staffers and attendees.
When long discussions develop, the solo staffer should consider pursuing business outside of show hours. I really need to move on. Avoiding at-show jet lag One of the solo staffer's most difficult challenges is staying energized. But keeping up the pace is possible - if you recalibrate what most people use as the norm for exhibit staff etiquette. The fact is, at some point during the day, the staffer is going to leave the booth unattended to use the restroom or get a bite to eat.