Marketers are literally the interface between the organization and its customers. Historically, a large proportion of top-level managers in major corporations are promoted from the Marketing area. Of course, all successful entrepreneurs must possess highly developed marketing skills. The Marketing Faculty Between them, members of our Marketing faculty have won every major teaching and research award given at the University of West Florida. Members of the faculty have authored academic textbooks, popular business books, published their research in top Marketing journals, and lectured or worked in over a dozen foreign countries.
Several faculty are active consultants to a wide variety of businesses and public agencies.
All of our Marketing faculty invite you to contact them personally to discuss your academic and career goals. Both Economics and Marketing students are encouraged to use internship or cooperative education credits to help meet program academic requirements. All internship opportunities are carefully selected and approved by supervising faculty and most provide financial compensation as well as academic credit. Opportunities are available in diverse geographic locations. In addition, top students are often invited to work with faculty as Research Assistants in the Haas Center for Business Research and Economic Development.