On the other hand, if the forests disappear, you go out of business. There are many values of the forest , including aesthetics, air and water quality, wildlife habitat, recreation, and wood, which is used to build homes, and to make paper and dozens of other products we use every day. Hence, you have a strong and compelling interest in seeing all of America's forests managed sustainably. To ensure the balance of all those values, you want to make sure that forest health will be maintained and improved. Water quality and significant special sites are protected.
Wildlife habitat is protected and even enhanced.
Ban clearcutting altogether as a means of harvesting trees, forcing landowners to choose other options. Leave it up to each state to develop its own forestry standards. Start educating the public on forestry issues, with ads, articles and seminars. Rely on industry to exercise enlightened self interest and manage their vital natural resource in a sustainable fashion. Abandon the use of wood for making paper, requiring that the nation's paper supply come from recycled paper or some kind of non-wood fiber.