Have a kickoff meeting where you announce specific objectives and a wrap-up meeting where you go out of your way to compliment contributors and hand out prizes. This is a great way to show everyone that their contribution matters and that anyone can contribute new ideas to running the business better. Share with all employees how your cost and profit numbers compare with industry averages. Pick some of your most direct competitors and benchmark your progress against theirs. Get your staff more interested in the industry by taking them to trade shows, passing around trade publications, and talking about industry-wide news.
Success motivates more success.
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