Gary Poster, with essential assists from Galyn Norwood, Phiroon Phihakendr, Jose Quijada, Pavandeep Kalra. You can receive a free newsletter by e-mail. Nash This is the fourth in a series of articles on how to impress a venture capitalist.
Talk is cheap.
If you're looking for investors to fund your startup, you'd better have something to throw into the pot. Don't expect others to put up cash if you don't have enough confidence in your business to chip in as much as you reasonably can, say venture capitalists. You gotta have skin in the game. 2001 Time Inc. All rights reserved. Reproduction in whole or in part without permission is prohibited.