The pooling of individual incentive offerings into a significantly larger offering for which those people who participate have an equal chance of receiving the incentive 2. The pooling of individual incentive offerings into a significantly larger offering for which those people who participate have an equal chance of receiving the incentive A separate written communication to a prospective respondent designed to enhance that person's willingness to complete and return the survey in a timely matter 3. Several steps occur in the development of survey instruments. Determining who are sampled respondents Revising the questionnaire layout if needed Checking the ambiguity of words and phrases Deciding needed question and scale point wording 5.
Several steps occur in the development of survey instruments.
Transforming the research objectives into information objectives Pretesting the questionnaire Obtaining the client's approval 6. Allows the researcher to collect raw data that can be used to predict changes in attitudes and behavior 9. The McGraw-Hill Companies. Any use is subject to the Terms of Use and Privacy Policy .