Over the past 10 years, circulation in South Carolina's daily and weekly newspapers has been relatively flat.
Weekly circulation is almost exactly the same.
Within the next five years, the state's population is expected to grow by another 145,000 people. One thing is a week long statewide circulation drive that would greatly leverage visibility of the campaign and build excitement among newspaper staff members to sell their own papers' subscriptions. BellSouth phone cards to give to new subscribers. Rack card art. A color poster to be placed in windows or other locations.