This four semester diploma program introduces students to the dynamic world of business marketing.
Students learn how to make product decisions and strategies for distribution, promotion and pricing.
By the end of the program, graduates are able to assess the global marketplace and its myriad of needs. They will also possess the ability to work in teams, solve problems, and make creative decisions which are all skills employers value. The first year of the Marketing Diploma Program provides a broad overview of business skills including corporate law, business mathematics, and human resource management. In the second year, students learn the dynamics of marketing in-depth. They are exposed to advertising, microeconomics, and the international marketplace.