The idea is to get qualified visitors coming to see what your site has to offer. Check the spelling and grammar, you don't want to look unprofessional and embarrass yourself in front of tens of thousands of people. Net Announce and Net Happenings are the two largest announcement services and will get you the most traffic. List with them first and put them into your schedule three to six months from now. Net Announce Net Announce goes out to its subscribers twice a week.
Subscribers get a summary page listing all the announcements by subject.
It would be a great idea to subscribe to the list to see what other people are doing. To subscribe to Net Happenings Click Here. If they choose to feature your site your listing could bring in a very nice amount of traffic. Net Surfer Digest is an ezine announcing new and interesting sites. What's New Canada is for new Canadian websites.