It just means choosing the best possible and most appropriate materials for each individual project. Traditional tenets aren't appropriate. There is never just one solution. And solutions are never the ultimate goals, just steps along an uncharted road. Ultimately the artist will decide, if was the right road.
Wood is one of the few materials that can construct itself.
As a guitar builder, its important for me to have a sensitive approach to this wonderful material. I must be able to see inside it, to listen to it. Only then can I choose the right piece for the job. Fulfilling musicians' expectations is an exciting. Exceeding them is magical.