The suspect had used his victim's credit cards and police there were able to come up with a composite picture. Reeves came to Savannah to compare notes with Best, who drew a moustache on the picture. It matched the description of Bradley's killer. They are generally Caucasian, in their 30s, and their crimes are sexually motivated. But there are female serial killers and serial killers from other races.
Serial killers are 'different people doing similar acts for different reasons.
Prodan says it's difficult to come up with a profile that fits all serial killers. Other police agencies, in other states, began responding to Best's teletypes. They, too, had victims killed in the same manner as Bradley. As police agencies in other states compared notes and pooled information, they realized they were indeed dealing with a vicious serial killer. They suspected him of at least five murders in several states.