If it is handwritten, please print clearly. What - The significant idea or event involved. When - The day, date, and time. Where - The place and street address where the event will be held. Why - The significance or importance of this news.
Timing is important.
The more time we have before the event, the better we can serve you. If you are dealing with something more than a simple meeting announcement, two weeks of lead time is ideal. Sometimes editors are able to see story possibilities beyond the basics and can develop additional coverage. Sending your release to the correct person is equally important. If you are uncertain about whom to contact, call 362-0289.