Tourists visit Zimbabwe for both cultural and safari vacations.
The country's principal attractions are the Victoria Falls, the Kariba dam, numerous national parks, the Great Zimbabwe ruins near Masvingo, and World's View in the Matopo Hills. Zimbabwe is wary of a glut of mass-market tourists, as this may seriously damage the environment. However, the lure of foreign exchange has encouraged the development of conference facilities in Harare and vacation complexes around Victoria Falls, such as Elephant Hills.