This course will focus on improving the internal environment of organizations. This will be accomplished by studying such communication principles as motivating employees, solving organizational problems, resolving conflicts, and managing information efficiently. Students will learn how to recognize, analyze, and solve communication problems occurring within an organization. They will also learn to develop a personal consulting model and gain field experience through the class assignments. This course deals with the various theories and advertising skills needed for media sales.
Students create and sell advertising on campus and off campus for organizations and businesses.
Exercises in debate, oral interpretation, play presentations, and radio are included. An intensive field experience that provides application of theory and principles developed in the classroom in an on-campus position under supervision of a professional. The internship is an intensive field experience that provides application of theory and principles developed in the classroom in an off-campus position under supervision of a professional. This course will provide an introduction to research methods and design. Subject named in title listing.