You ve been in the business for awhile, the majority practicing 10 years or more. Quill magazine rates highly for a primary source of news about the Society, but drops to a secondary source of news about media issues. Most consider it the most effective way SPJ headquarters can communicate with members. You want more of existing services focusing on ethics and freedom of information. You want less apparently lots less of SPJ merchandise and discount programs.
Some ideas generated by strategic planners are already in place.
For example, we ve heard repeatedly that convention attendees want a free night to meet their friends and network. We made it so at the Indy convention. We ve heard complaints about more headline speakers at convention. And national committee chairs want a more direct connection to staff to guarantee equal treatment for all of our missions. So we ve scheduled a joint chair meeting at convention with headquarters staff.