Topics include an examination of research concepts and methods for the collection, analysis, and interpretation of data from surveys, experiments and observational studies, demand analysis, and forecasting. ECO 215 or equivalent. Financial Management 3 Cr. This is the study of corporate finance and financial decision making. Management Strategy and Policy 3 Cr.
Strategic planning demands an integrated approach by all members of the business organization.
This course is conducted as a seminar is intended primarily, but not exclusively, for senior department majors. Consumer Behavior 3 Cr. Examination of the relationship of the behavioral and social sciences to consumers and their individual and group behavior helps bridge the gaps in the understanding of consumer behavior and serves as an aid in understanding the marketing concept. The content presents broad areas of the impact of market promotion, marketing communications, research techniques, consumer motivation, and perception. Food Service Systems Management .