Deviancy, however, is the very essence of culture. Whoever merely follows the script, merely repeating the past, is culturally impoverished. Mozart's Jupiter Symphony cannot be composed again, nor could Rembrandt's self-portraits be painted twice. Society preserves these works as the prizes of those who have triumphed in their respective games. A society is encouraging and enforcing specific but abstract rules.
Society is an abstract construct built on the results of the games and struggles of the past.
It is always an external phenomenon, always something one is in a somewhat alienated and adverse relation to, even if one has harvested great power in it. For example, it is one thing for persons to choose to be Americans, quite another for persons to choose to be America. Societal thinking easily permits the former, never the latter. In other words, as a member of society you are never allowed to simply BE society and act spontaneously. You are always measured against the accumulated rules of the past.