Yet many small companies struggle with small budgets in an effort to create widespread, educational and promotional campaigns. Forming partnerships and thinking creatively will be absolutely necessary. Of course, without sufficient rain, there may be little to promote in terms of agricultural production. We're leaning on alternative methods to help producers survive. Agriculture is embracing innovations like precision farming, drip irrigation, optical scanners and robotic harvesters.
Satellites allow farmers to detect pests, nitrogen shortages and soil element deficiencies.
Texas is a unique state with a booming economy, an exploding population and an incredible agricultural industry. But we must remember that Texas cannot prosper unless we capitalize on economic development opportunities, marketing initiatives, global trade and new innovations in the technology sector. This is vital as we work to keep Texas vibrant and progressive, as we look to attract new businesses and help our producers diversify and thrive.