Traffic is power, and power can be exchanged for value, money and time. Where consumers were once influenced by megabytes and gigahertz, they now make purchasing decisions because of colour, style and attitude. Good evening, Mr. Jeeves. Extensive viewing of the computer screen can lead to eye discomfort, fatigue, blurred vision, and headaches. However, some unique aspects of how children use computers may make them more susceptible than adults to the development of these problems.
Some designers bet too much on technology and forget simplicity.
In fact, visitors may not see any obvious signs of personalization but will simply find that the site efficiently meets their needs. And having happy customers translates directly to increased revenue and increased site usage. The value comes from doing regular tests, starting with early prototypes, and repeating trips to the lab at regular intervals as the design and product develops. Then, incorporate the answers to those questions onto the site, adds Tognazzini. And once you've come up with something, test early and often, with real users.