Solid business plans are needed to interest investors and keep up with the competition.
Technology is just one branch under e-business.
Carl Zeithaml, dean of the McIntire School of Commerce at the University of Virginia in Charlottesville, said technology is only part of the skills needed to produce business leaders. The ability to use technology is an important part of skills, but a program totally on e-commerce focuses too much. In 1999, TCU was the first university accredited by the International Association for Management Education to offer an undergraduate degree in e-business. Other universities like Carnegie Mellon and Stanford have been developing e-commerce programs. Students in the e-business program are learning every aspect of Web organization from human resources to sales.