Our Web site is badly in need of an update. It has basic information about who we are and what we do, but not much else. The Web is becoming too important for us to ignore. The philosophies behind static and interactive sites differ radically.
Static sites are about publishing information to a mass audience, over and over again.
Static sites can be either simple or complex, and they make good use of the low cost of transmitting information across the Internet. In contrast, interactive sites break the relationship between the information on the site and the way that information is displayed. Interactive sites let site visitors decide which information they want to receive, and how they want to receive it. Let me give you an example of interactivity at work. I'm interested in.