The entrepreneur often has two assets - the small financial asset that seeded the venture and the intellectual property that will propel its growth. This workshop will discuss the corporate governance issues necessary to protect and grow the financial seed. It will also focus on strategies and techniques to maintain and enhance intellectual property to grow the venture. Building the Team. Ultimately, a successful venture is really about people.
Superior technology fails without the proper management to direct it.
This workshop will discuss techniques to attract top talent, discussing such issues as stock options, independent contractors, offer letters and payment of outside directors. A product needs to be more than good - it needs to sell. This workshop will discuss methods to create that market share by discussing particular public relations and marketing techniques, such as building a sales force, distribution methods, advertising and strategic selling. With a firm strategy in place, the company can seriously consider courting outside investment. This workshop will discuss the techniques to draw angel investors and venture capitalists, as well as discussing such issues as valuation and exit strategies.