People who give generously to your organization call their friends to ask for a specific donation for a specific program element. People who give generously to your organization allow others to call their friends and use their names to request a donation. The volunteers do not necessarily know the people they are calling. Paid phone solicitors call people who have previously given and ask them to give again. Paid phone solicitors call people who have never given, but who have been deemed good prospects.
Volunteers call people who have never given but who have been deemed good prospects.
Poorly paid phone solicitors call people at random. Poorly trained volunteers call people at random. People often wonder whether to use paid phone solicitors. If they are well trained, paid a salary plus a bonus for money raised, and have some basic belief in the organization, paid phone solicitors can be very effective. They have a greater detachment than volunteers do from the donors, which allows them not to take rejection personally.