Fluffy can all but disappear when photographed on a floral-patterned couch or against a busy wallpaper. Keep your background as plain and neutral as possible. Don't be afraid to invade your pet's space. For a small dog or cat, you should be 3-4 feet away in order to fill your viewfinder. A zoom feature will close the distance, visually speaking.
Tricks make wonderful action shots.
A cat will usually jump for a dangling string. In both cases, take several pictures and try to capture the action at its peak. Kodak, MAX, and Gold are trademarks.