People go out of their way not to talk about politics in polite company. Couples avoid political discussions like a plague until just before the wedding day when they feel compelled to say something about the subject, even if it is a passing reference. Americans in general do not want to talk or even think about politics let alone take time and energy to go vote. Although each person who does not vote has personal reasons for his or her choice, there seems to be a general trend of opinions in non-voters. The main argument of non-voters is that individual votes do not mean anything in the great scheme of politics.
Students especially feel little to no connection with the government.
Very few Americans truly understand the concept of the Electoral College. They don't believe that the vote that they cast at the polls will make a difference in the outcome of the election. They are not willing to trust their representative to the Electoral College to cast the vote that was made in the state. A solution to this problem will not be found in any one answer. This problem requires that the people feel needed again in government.