In May, letters were sent from New York State League to 130 or so network and cable stations in New York State. The letter, containing personal endorsements of the ad and news about the Telly Award, encourages broadcasters around the state to show the ad before November's election. A VHS copy of the ad was enclosed with each letter. A radio version of the ad will be completed in May 2000. As the 2000 election season moves forward, the Committee calls again upon candidates to commit themselves to fair campaign tactics and appeals again to voters to reject negative campaign tactics.
Voters benefit when candidates discuss the issues rather than engage in personal attacks.
Negative campaign tactics hold voters back from the truth and turn voters off to voting. Negative campaign tactics damage the election process and, ultimately, our democratic system of government. I pledge to conduct my campaign for public office openly and fairly. I will discuss the issues and participate in fair public debate with respect to my views and qualifications. I shall not appeal to, and I shall condemn appeals to, prejudice based on race, creed, sex, sexual orientation, national origin, or political affiliation.