Small wonder we settle for second-best or for almost anything else that promises to fill an aching void inside us. I think yes. We are ignorant, inculpably unaware of how much God loves us. Indeed, most of us have never heard another human being saying this to us, let alone God. Darkness is only bad because there is light.
Sin can only happen if first there is love.
Jesus' executioners acted in a darkness that came from never having had that experience. The same is true for us.