A single image of a human being will sell more magazines than multiple images or all type. Always has, always will. Think about why. Use only one or two typefaces. 9. Make Everything As Big As Possible.
Type looks great in big font sizes.
A bad picture always looks better bigger. The trouble with most design is it has no surprise. If you want normal people to pay attention, you have to change pace in your presentation. Monotonous rhythms of picture, headline, picture, text, ad, headline, picture, ad, etc. is like a pudding without raisins. A stew without lumps.