She said women use many excuses to avoid exercise. One must learn to structure exercise into daily life. Another problem is society's constant messages to women to be thin. McElroy said many women will watch infomercials or exercise videos and expect to experience immediate results. If they don't see instant weight loss, they lose interest in exercising and quit altogether.
Women see the reason to exercise as to lose pounds, lose inches or drop dress sizes.
I call this cosmetic exercise. It's a side benefit. It's not the main point. McElroy has suggestions for women who would like to start exercising. Also, if you identify some kind of buddy system, that's important.