Many men give perfume to their wives, sweethearts and mothers. They also invite their sweethearts and wives out for a romantic meal in a restaurant. Children give each other small cards. These are mostly friendship cards exchanged between boys and girls. Women give men fancy boxes of chocolate on St. Valentine's Day in Japan.
Women give chocolate to their colleagues, classmates, father, and so on, besides their sweethearts.
There are two kinds of chocolate which women give to men on St. Valentine's Day in Japan. Giri-choco is chocolate which women give men as an act of duty. Honmei-choco is homemade chocolate which women give sweetheart with all their heart. Many women give sweetheart homemade chocolate with all their heart into it. And women give him something else as presents along with it.