By Charles Moran Regardless of the industry, all businesses want to satisfy their customers. This means, in the simplest terms, meeting or exceeding a customer s expectations for product and service delivery. Recently, LibertyDirections talked with three Pittsburgh-area risk managers about what makes them satisfied with their carriers. Each risk manager had interesting insights on what makes them satisfied as well as what carriers can do to delight them. Value added factors receiving something of value for what you are paying the vendors is a primary consideration.
Service is another major factor.
You want to work with vendors that really listen to you. Communication is extremely important. Finally, carriers should play a very proactive role. This includes making suggestions, coming up with new ideas, and being responsive to my concerns. Trust is the foundation you build long-term relationships on, and through this trust you become accustomed to receiving consistent service from people the employees of carriers and brokers not companies.