It still remains to be seen whether apps4biz is targeting a lucrative market. Lopes is confident that the company will continue to gain market share and eventually become a profitable venture. Having completed two rounds of venture funding, apps4biz is currently pursuing its third. The company recently announced an expansion of its reseller base and now has over 50 sales partners in the United States and Canada. The unique thing about most of those sales partners, he says, is that many are local and regional service providers that already have relationships with apps4biz's target customer.
Small businesses are more comfortable working with local and regional companies.
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