Conduct including making statements in trade or commerce, that is misleading or deceptive or is likely to mislead or deceive is prohibited. Misleading or deceptive statements often arise in promotional or marketing material, which for the University might include advertisements for various courses. They can also be made in discussions or negotiations. If a representation relates to a future matter or prediction, it is regarded as misleading if there are no reasonable grounds for making the representation. It is no excuse that the error was unintentional or accidental.
Silence can be misleading.
If you believe a customer has a misunderstanding it may be misleading if you do not correct that misunderstanding. Warning Signals of Misleading or Deceptive Conduct Statements made in discussions or contractual negotiations which are not absolutely correct, or, if they relate to future matters, cannot be substantiated. Providing information without ensuring its accuracy. Claiming to have authority you do not or may not have. Providing reports from third parties without appropriate qualification.