One of the sponsors heard that Play4Prizes has been profitable since the third month of going on line. The sponsor was half joking and half serious when she asked if this was the only internet company that was profitable. Companies that have sponsors are, or at least can be, profitable because they are cost effective and they delivery for their sponsors. Sponsored sites do much more customization tailored to showcase the sponsor which increases value to the sponsor. More and more sponsored sites are cropping up, particularly for those sponsors who have a clearly defined, narrow targeted audience.
Sponsors know exactly what they receive in exchange for sponsoring a site.
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