This study provides insight into the success of these information-seekers with various web sites. They tested the sites for the subjects success in finding facts, comparing facts, making judgements, and comparing judgements. The findings are, to put it mildly, interesting.
Text links are vital.
Navigation and content are inseparable. Information retrieval is different than surfing. Web sites aren t like software. Sites with lower readability scores produced higher success rates and were seen as more useful. User preference for a site is not a good indicator of successful use.