Well, museum attendance is at an all-time high. It would be sad, however, if these institutions were creating superficial shows merely to pack the crowds in. I try to create work that's accessible on many levels. Art is about communication, so you have to choose your audience. Different artists communicate with different audiences.
Some art is really funny.
It engages you on one level and then brings you to a place that's deeper and more thought-provoking. There's no stopping people who just want to be entertained. But there's more to it than that. I am interested in games because they reintroduce play and pleasure to art. People have been just dying for that.