Rouge and Shiloh Industries have a venture that provides Ford with blanks for inner-door extrusion beams. The steelmaker also supplies blanks for wheel disks. We'll continue to look at formed parts. We want to be able to put some shape into the blanks we manufacture. Rouge's prime customers, such as appliance and automotive companies, are operating under heavy competitive pressures and can't absorb price increases from the steelmaker.
Steelmakers also can provide high quality continuously by owning their downstream operations.
But it's not the same as having single-source responsibility for the product. It's like a beautiful picture you send out for framing. It might come back in a lousy frame and with a scratch on it. As long as the framer can say it was scratched when he got it, he won't be as careful as someone who has total responsibility for producing a fine product. Steelmakers also are adding downstream operations to improve their deliveries.