The first ad is for a hair product line called Herbal Essences. Clairol is the producer of this product line. A large pink tinted bottle of hairspray is slanted and centered. This is the first thing you see when you look at the picture. Various flower pieces are exploding from the bottle s top.
Text is centered, bold, and green at the top.
The first line is dark green and the second line is a light green. On the lower left side the text is varied by different shades of green. Perhaps this shading technique gets the reader s attention more accurately than using only one basic color for the entire text. The organic herbs will move you. The botanicals in pure mountain water will wow you.