Coding, Systems, and Networking introduces technologies for multimedia communications. We will address how to efficiently represent multimedia data, including video, image, and audio, and how to deliver them over a variety of networks. In the networking aspect, special considerations for sending multimedia over ATM, wireless, and IP networks, such as error resilience and quality of service, will be discussed. The H.32x series, standards for audiovisual communication systems in various network environments, will be described. Current research results in multimedia communications will be reviewed through student seminars in the last weeks of the course.
Special emphasis is given to the ways new technologies have altered and are altered by regulation.
The course emphasizes marketing principles, analysis and strategy. Topics include marketing management, buyer behavior, product policy, pricing, distribution, advertising and promotion, and competitive strategy. Examples include calls, puts, warrants, bank loans, and underwriting contracts. Technology Development, Manufacturing and Marketing in the Computer Industry involves studying and analyzing the computer industry in its different segments and as a whole. Studies include representative companies that manufacture, produce and market hardware and software, and vertically integrated companies.