Which is why so many change initiatives are dead on arrival. Campfire stories turn experiences into narratives, people into heroes, and new ideas into enduring traditions. Typically, I invite people to sit down with me in a safe, comfortable setting. I get them to talk about the themes, emotions, and sensibilities that surround change. Then, after I talk with people, I retell their stories to the rest of the organization.
Tribal elders can help champion and perpetuate a story.
So the adoption rate goes up, because people like to follow heroes. No comments have been posted yet.