Because shelf life is only 8 hours unless refrigerated. We know that makes it hard to browse, but it promotes frequent upgrading to the latest and greatest version. Your life depends on NOT copying this document in any way. The lack of state dependent anchor pseudo-classes in HTML makes it difficult to create hyperlinks of varying appearance. In the CSS examples we only use an H1 in this location.
Small caps is achieved by varying the font size on already capitalized text.
The CSS version of this P tag gives a 'margin-left' value to the first line. This is a fairly portable and safe solution. The first-letter portion can be manually determined, but the first line is harder to pin down unless explicitly stated. The styling on the first-letter is again achieved through attributes to the FONT tag. The nested EM tag uses the font-weight property.