This is a well recognized phenomenon. But I argue that the sort of liberal, inclusive, consultative measures, already becoming enshrined in computing bodies' codes of ethics, may not have the effect of properly involving women users in decision making about computer systems and women in computing in general, despite a will to do so. Unfortunately liberal views, despite holding a rhetoric of equality and participation often make no challenge to the structures that are causing that inequality in the first place. In debates about including women in technology, we can see a very clear example of where a liberal view has not had the effect it desired. The idea behind these is well known.
Women are seriously under-represented in science, technology and engineering.
If they can be shown that these areas can offer suitable careers that women are perfectly capable of doing, e.g., through measures such as workshops for schoolgirls, then surely women will begin to enter technical areas in greater numbers. Not surprisingly such measures have had little effect. It is assumed that science and technology are inherently neutral and that getting more women to enter is enough for equality to prevail. Under these circumstances, it is difficult to see why measures based largely on propaganda exercises should make a difference to women's participation. Indeed there could even be a negative effect from such activities.