Whether looking at occasional or heavy use, similar audience losses were reported for radio news, world and national television news and, yes, daily newspapers. In 1997, just 15 percent of the population turned to the Web for their news. Eighteen percent said they turned to the Web for news at least four to five times a week in 2000, up from 7 percent in 1997. When looking at other age groups, newspaper preference versus the Internet is still strong. The Internet leads satisfaction with business and technology news.
TV leads general news coverage with newspapers and the Internet close behind.
Magazines dominate clothing and fashion news and share the lead with the Internet for health and fitness. With sports, newspapers and TV lead overall but the Web makes a strong showing in all areas except local sports. For instance, more affluent individuals are more likely to use weekday newspapers, the Internet and radio news regularly and less likely to watch TV newscasts. Newspapers came in first. For many of us, it is an important secondary source for news.