They want to be part of something they can call their own. I took part in this program. Have a drug prevention program worth boasting about. Most schools buy a video and show it in a classroom. Your students can produce a video of the school.
Teens make public commitments to live a drug free lifestyle.
Parents and community leaders are proud of your school's initiative and hard work. Show off what the students produced. Parents will be proud of the students. Let the students carry the ball for awhile. Let them show what they can do instead of relying on adults all the time.