The Bridges of Madison County and the movie.
Souvenir shops are on both sides of the bridge.
Tourists are more likely to stop than they once might have been just to see six quaint, obscure bridges. In Waller's book and the movie, farm wife Francesca Johnson encounters National Geographic photographer Robert Kincaid, who had traveled to Iowa to photograph covered bridges. To make a short story much shorter, Francesca's family is out of town at the Iowa state fair. She and Kincaid become attracted to each other, first sharing iced tea and then quite a bit more. Naysayers dismissed the book and movie as sappy.