Organization - You may select any type organization. Experience suggests small locally owned firms as the best candidates. Time, distance, availability problems are normally the case with franchises and larger businesses. Think liquor store, florist, jeweler, nursery school, nursing home, credit union, etc. Case - Your case should cover a two or three year time period.
Shorter periods are satisfactory if the firm is new.
Some cases have been written from a perspective of whether a business should be started. Spelling, grammar, sentence construction are important and are part of your grade. Clarity - You are not expected to spell out every facet of your case and, like the real world, some areas will be vague or unknown. Time Frame - Post 1996 is preferable. Decision - The case must center on the need for a decision to be made about the future of the firm.