For the most part, men are raised to be financially successful, while women are raised to be financially dependent. I couldn't understand the language or concepts, and I felt dumb about money. I interviewed women about the process of how they went from being stupid about money to being smart about money. They all went through a series of realizations. I show how to do it yourself.
Women really do want to know, but the problem is overload.
It's about more than money, it's about personal empowerment. Women's inability to grasp financial concepts has to do with empowerment and growing up to take care of ourselves. Women say the biggest hurdle is that they don't have time or enough money to invest. What I see as the real problem is that women aren't making money management a pressing priority. Women generally spend more time reading the nutritional labels at the supermarket than they do reading their financial statements.