Soon afterward, movie discounts were no longer offered at Park Central 6, and other Abilene theatres began to follow each other's lead by not giving student discounts. But corporate offices decide if these companies can give student discounts. The managers of some of the theatres said they would give student discounts if it were their decision. To get student discounts, corporate offices would have to be contacted by a large number of people. Some managers suggested sending a letter to the corporate office with signatures from students.
Some students are ready to let their voices be heard.
People are constantly complaining that there's nothing to do in Abilene, but there's nothing to do because everything is so expensive. They'd be more willing to open their pocket books if places gave discounts. It would be better for business also. It would be a win-win situation. Many owners and managers said more discounts would be available if students became a high percentage of their clientele.