The design and execution of political campaigns, marketing campaigns, public relations campaigns. Primarily for senior Journalism majors. How the press covers political campaigns, and how it should. The ways political campaign organizations try to influence press coverage. The basics of newsletter editing and production, including design and layout, writing, dealing with clients and printers, and using desktop publishing programs.
Students propose, research, report, write, and revise articles.
Readings in current and classic magazine literature. The changes in the American social ladder since roughly 1975, particularly changes in the shape of the middle class. Art and Craft of Nonfiction 4 cr A writing workshop that explores legitimate uses of the imagination in a form governed by fact. Students may write on a variety of topics, but all work must be based on experience and direct observation. Intended for writers who seek to realize both literary and journalistic ambitions.