This is about fashion. That's what men say when discussing why they wear nail polish. But not everyone is convinced. Prescriptives is a make-up brand that likes to keep up with the times, but refuses to follow the pack. Prescriptives' product environment is natural and earthy.
Women are women.
Make-up brings out the little girl in all of us. Our products should make women confident, sure and comfortable. In the world of fashion, popular trends cycle out almost as soon as they make it to the pages of fashion magazines and the shelves at your local drug store. In London, models' nails were equipped with corkscrews, wires, and skewers, as if they were human Swiss Army knives. Trend watchers say the next big thing will be piercing nails or even bondage nails.