Provides students with an understanding of the strategic planning process and its role in the management and administration of leisure service agencies and businesses. Students will design a strategic planning project during the course. Introduction to the scientific method, problem development, statements of hypotheses, research designs, instrumentation, data collection procedures, analysis of data and conclusions involved in completing research studies. Students work on developing a research project. Course involves a significant overview of the research literature and a conceptual plan for a project.
Students implement their research project at an agency or in another setting.
Course involves a significant evaluation of the project and recommendations. Students develop and conduct an original research study and complete a written thesis based on the research.