It introduces computerized mathematical tools which aid in merchandise selection and selling by using quantitative and qualitative criteria. This gives insight into how merchandising problems are solved mathematically and why merchandising decisions are based on figures. This is a hands-on laboratory elective course providing students with actual experience on knitting machines. Students learn to achieve different stitches, textures and motifs and to apply these techniques to original designs. In this elective course, students are introduced to the terminology and development of knitwear design.
Students learn to identify the physical and aesthetic characteristics of knitted garments.
Design parameters that affect aesthetics, performance, and cost are studied. In this elective course, original designs for children from infants to pre-teens are created with special emphasis on proportion, trends, and special sizing. This course teaches the student to understand who the real customer is in the market and how to address them. The impact of advertising and media is explored as well as the various techniques that manufacturers and retailers can utilize to attract this profitable, growing consumer market. This elective course discusses marketing practices of the men's wear industry.