To enable students understand the management functions of the television and radio industry through an examination of the basic management practices and management issues that operate in the contemporary electronic media. At the completion of the course, students will understand the implications of managing a field of rapidly changing technology, government regulation, and the types of outcomes expected in the profit and notprofit sectors. A practical course that introduces students to TV production techniques in a professional studio setting. Students will be divided into production teams required to conceptualize, script, direct, and produce news oriented programming. Coursework includes hands on operation of equipment coupled with practical design and aesthetic considerations.
Students experience real-life studio situations and pressure in dealing with deadlines.
The merging of electronic, media, and computer technology is producing powerful tools for exhibition, individualized education, and mass communication. Interactive tools transform the way we think, learn, and communicate. This course focuses on the application of interactive designs in the storyboarding, scripting, shooting, editing, and programming of interactive systems. Through workshops, lectures, and possible field trips and outside speakers, this course explores critical aspects of interactive multimedia design and production. Both semesters must be completed successfully.