Online presence infrastructure. I find this investment pretty crucial for anything even halfway serious. And for no other reason than that there are more than enough people out there just like me who, with the overwhelming number of choices online for our eyeballs and brains to sift through, cope by largely filtering out and ignoring anything that won't even bother pretending to be worth our time and energy. The Net's a mighty BIG town of really, really good folks. Get the suit.
Writers can now more than ever be their own publisher and make a living at it.
But not every writer can or wants to be their own publisher, it is a lot of work. Purchasing ezines is just one way we can increase our direct audience reach. Email is the most effective way to get your message across online. To date, we've really been purchasing ezine lists, dropping the ezines and merging their lists into Dirtsmart. This model we're developing is, most probably, the ezine business publishing model of the future.