Students who choose this concentration are often already involved as singers, musicians, dancers, actors, directors, producers, or technicians. They may already have had a successful career as performers. Or, they may have been enthusiastic participants, supporters, and audience members. Their next chosen step is to assist with the excellent management of a facility that supports performance. This concentration leaves flexible the choices in electives, to include courses from other departments and programs on campus.
Students often wish to continue their own performing while enrolled in classes.
Practicum credits in performance art management may be included in the student's degree plan. All such choices must be made in concert with the student's faculty advisor. The Performing Arts Concentration builds a matrix between sound practices of administration and the realistic needs of the performing artist. Research options may include current issues in performance venue management, new ways to design performance spaces, cultivation of philanthropic support and business sponsorship, and trends in audience development.