Once you establish your priorities, concentrate on those relationships that will best further your aims. Find those people, business groups, or professional associations who need your ideas and services. Keep finding them. It's like mowing the grass. It's a job that needs to be done over and over again for as long as you own the lawn.
Some professionals advertise their services.
Advertising may lack a certain degree of professionalism and credibility. Several other avenues of promotion are traditionally successful for consultants. The first is to pursue every available opportunity to speak before audiences which are likely to contain good prospects for you. You will find that audiences generally fall into one of two groups. Rotary, Kiwanis, Lions, and Chambers of Commerce groups are considered cross disciplinary.