Adolph Coors opened his brewery in 1873, three years before Colorado was even a state. Through hard work, and a little ingenuity during the prohibition period, Coors has become the third largest brewer in the world. In 1959, Coors became the first beverage company to use an all-aluminum can. Although most Coloradoans are not fans of the Coors Light television commercials, they must be having a positive impact. The brewery also produces Original Coors, Killians Irish Red, Zima, Keystone and Blue Moon.
Visitors can see the malting process, the brewing and also the packaging of the end product.
If you are over the age of 21, you will be offered complimentary samples in the Hospitality Lounge. Tour scripts are provided in Spanish, German, French and Japanese for those visitors who do not speak English.