Also included is a supplement on geography, an armchair tour of some of the world's most frequently visited locales, plus a bound-in copy of the Rand McNally Quick Reference World Atlas . The Student Workbook is recommended for use with the Travel Career Development text. It contains exercises that correspond to each chapter of the text and emphasize hands-on learning. This manual contains suggested lesson plans, testing materials, transparency masters, teaching tips, and answers to Student Workbook exercises. This practical text introduces students to the basic principles of sales and customer service.
Students learn the sales cycle and strategies for sales and marketing success.
Most important, every step of the way they are shown how effective customer service can not only help close the sale, but also generate incremental business. Travel Sales and Customer Service is organized into nine well-defined chapters, offering flexibility in the presentation of topics. This manual provides an overview of the Travel Sales and Customer Service text. It includes teaching suggestions and sample lesson plans, additional exercises, answers to all text exercises, and transparency masters. Geography for Travel Professionals ICTA's Exploring the World, focuses on the products of leisure tourism.