MBAs are hired with promises of untold wealth from stock options. Spreadsheets are developed at a breathtaking pace. The early money should have been spent finding out what customers wanted before assuming that anyone could solve a technical problem. The cost of acquiring candidates and distributing them to customers dwarfs the cost of developing a piece of software that all but duplicates every other piece of software already on the market. Broke, with no hope of ever filling their online database with fresh candidates for customers, the job board shows its initial surrender with a new business plan.
Software is dead.
For 20 years, companies have made small investments in the development of tools for information workers, their companies and their families. The big money was made by licensing the tools. That meant selling the same work repeatedly as if it were a musician's composition or a novelist's work of fiction. It was a good scheme in a transitional generation. Many of our California friends bought their mansions with the proceeds.