Oversee annual and bi-annual market research efforts for the university and for system. Oversees and reviews all non-personnel advertising for the university, including negotiating display advertising contracts for the university and system. Manages marketing budget and oversees marketing staff. Performs other job-related duties as assigned. Work Complexity Complexity Requires a broad knowledge of principles and practices within a professional field.
Work is very nonstandardized and widely varied, involving many complex and significant variables.
Exercises discretion and independent judgement in comparing and recommending numerous solutions. Problems may be atypical within the unit. Analytical ability and inductive thinking are required in extensively adapting policies, procedures and methods to fit unusual or complex situation. Impact of Decisions Inside Department Major. Outside Department Considerable.