There's no question, in most segments, that the markets are there. Hockey-stick projections really can come true. But nobody's got a lock on their share.
Solutions seem tantalizingly within reach.
You'll never get rich by giving away information or amusement, or by selling a commodity such as Internet service alone. You have to weave together content and commerce, content and connectivity. Those are the keys to the elusive e-commerce grail of profitability. At least when it comes to competing with offline enterprises for what ultimately must be a finite pool of customer dollars. Here's a snapshot and look ahead, segment by segment.