The Every Other Weekly's ad due date is the Friday before our Thursday publication date. Ads that are not the right size or have logos and graphics missing are not camera ready. Camera ready ads are due on the Monday before our Thursday publication date. Proof ad deadline is the Friday before our publication date. Deadline for return of proofs is Monday noon before the publication date.
Spec ads require additional development time for creativity.
The software used by our Art Department includes Photoshop, PageMaker, Quark Xpress, Illustrator, and FreeHand. All ads should be created in these programs or, better, exported to an EPS or TIFF format. We also have the capability of receiving Adobe PDF files and CorelDraw files exported as AI files. All of the pieces of an ad need to be compiled into a single folder. This includes the ad itself, all scanned images and the fonts used.