Consider numbering pages if using a linear format. Use hypertext links and anchors to allow viewers to move easily through a long document. Link every page to your Home page. Provide navigation options at the top and bottom of each page. The home page sets the style, but the trick is maintaining the style throughout the site.
Web pages float unbound in an uncontextualized aether.
You must make sure the site has an identity, and that this identity is stated on every page. You can't assume people are coming in through the home page. They'll get to your pages from links, or through searches, or from friends. Use consistent iconography, font treatment and color scheme throughout your site. Design a template and use it for each page.