Students will learn the basic principles of marketing, accounting, economics, and many social sciences which are required in the work environment. Internship opportunities are also available. The degree is more than marketing and more than managment. Teh course of study take students through a varity of courses encompassing both areas. Students are prepared to be practicing managers in any type of organization which markets and sells products and servies.
Students learn about advertising, sales, accounting, marketing research, economics, and retailing.
The asociate degree program in Marketing Management is a career program emphasizing the preparation for a wide variety of marketing and marketing managemetn related positions. Marketing Management graduates play a vital role in any organization that needs products and services effectively and profitabvly distributed. Employment opportunities include sales representatives, marketing research technicians, industrial marketing managers, and representatives in advertising agencies, media organizations, retailers, and service or industrial corporations. Marketing Managment graduates are repared to work in the private, public or governmental sectors. Transfer agreements with several four-year institutions are available.