Just like people, flowers come in hundreds of shapes and sizes. When it comes to Valentine's Day gifts, carefully selecting the flower varieties and colors you send will result in a thoughtful, customized gift your sweetheart will treasure. The first step is to consider your sweetheart's preferences. Men respond well to vivid, crisp colors such as red, orange, purple and blue.
Women tend to relish pastel tones of pinks, peaches and lavenders.
Your florist can create arrangements that revolve around your sweetheart's favorite hobby, sport or pastime. Ask yourself what message you want to convey. Consult with your florist, who can explain the assortment of possibilities available. To get the best selection and ensure prompt delivery, call your favorite florist the week before Valentine's Day. Cupid's aim is still pretty good.