To be a premier business resource in the Northwestern United States. Providing instruction in current theory and practice for a student body with diverse educational needs. Recruiting, retaining, and supporting faculty who create and disseminate knowledge that contributes to the learning of students, businesses, and other constituents. Providing service that adds value to our university, community, state and professional organizations. Continually improving the quality of teaching, which is our primary function, our research, and our service.
Students are our top priority.
The quality of their education is critical to our mutual success. These are essential to our continued success. We value trying things and making new things happen. The college is a community of learners. In the classrooms, research projects and extended facilities of the college, freedom of expression is encouraged and supported.