With sensitivity to cultural diversity in mind, evaluators should ensure that survey questions will be readily understood by respondents. The guide provides a sample outline of an evaluation report that can be modified to present program findings for different audiences. PHA staff can use evaluation reports as feedback to increase program effectiveness. Managers can present them to current and potential funding sources and community partners as a way of gaining new resources. Managers may also want to share evaluation findings with other PHAs, advocacy organizations, and the general public.
Surveys are an important evaluation tool.
A Workbook before a prevention program begins and then again after the program has been in place for a time. Comparing the two survey rounds can help managers determine program effectiveness. The workbook covers questionnaire design, sampling methodology, survey preparation, data collection, data processing and analysis, and interviewer training. Included are several handy resources, such as an interviewer field manual and examples of a letter explaining the survey to potential participants, a consent form, and a publicity flyer.