Internet software company UpdateThis Inc. and marketing solutions provider Real Media Inc. announced a strategic alliance to cross market their complementary services. UpdateThis will offer Real Media's Open AdSream to their clients as part of its content management toolkit. Real Media will in turn promote UpdateThis' content management services to its current customers and through existing sales channels. Real Media also announced that it will exclusively represent the 34 alternative newsweekly Web sites owned by Village Voice Media Inc. and The Ruxton Group for online ad sales. The Ruxton Group Web sites are companions to 27 alternative newsweeklies published in 18 of the top 20 demographic marketing areas including the New York Press, the Chicago Reader, the Detroit Metro Times, Philadelphia Weekly, San Francisco Weekly and the Miami New Times.
Young adults remain the most dedicated users of the Internet.
After just one year in the marketplace, Linear Publishing announced that it has been chosen as the Web solution for more than 100 newspapers throughout the United States. Linear Publishing provides services under the premise that most publishers cannot afford the cost of maintaining an internal IT presence or support complex Web solutions. Therefore, they allow publishers to independently control their Web site's look and promote advertiser and community involvement through mini Web sites and interactive tools. Publishing clients include Brown Publishing, SCN Communications and Ark Publishing. The service is available in Web-ready formats via the Internet.