Worth a look if you're wireless. Users may search for video, audio, images, or all of the above. Search results are provided with 3 images per page and other media listed. I e-mailed someone I think is a PR person is Excite, but I don't know who's who over there anymore. There are a few ways you can find franchises using this engine.
Second way is a keyword search.
Say I want to find franchises that sell donuts. I enter donuts as the keyword and choose All Franchises from the drop-down menu. I get five results. If you don't want to search by keyword, you can also search by state. If you're interested in franchising in general, check out the front page of this site.