The TV industry must respond with smarter video that includes data about content and links. Table of Contents Market overview New set-top boxes enable recording and interactive video.
Viewers love to interact with programming.
Action Networks can gain power by setting metadata standards. Local affiliates should partner with cable. What it means Targetable television demands high-powered analysis. This Report Related Research Grapevine NBC tries to get smarter. Privacy Policy Stock data provided by Stockpoint and its data suppliers.