I didn't find the discussion all that productive. I understand why Netscape wants to build a NetCenter. So I just had to know WHY Netscape wasn't considering building a service that would build a relationship with the huge majority of its visitors. But I didn't realize it was story time. I thought I was at work.
Some companies have good stories.
Intel is one of them. Once upon a time there was very bright immigrant named Andrew Grove. Grove was a genius, often perceived a ruthless genius, but a genius nonetheless. Grove and the folks at Intel built an empire out of sand. He converted simple silicon to cash.