It can also become a virtual nightmare. Successful Cyberpreneurs spend a great amount of time in front of their computers. A Virtual Product catalogue takes a lot of time to set up. Lots of jpeg files, links, etc. Don't make all of your products high ticket items.
Small sales create trust and build relationships.
Competitors' web sites offer many insights into how to bundle value, service and time savings into a product line. Surf these web sites, not as an end user looking for freebies, but as a businessperson looking to develop your own business concept. Specifically, you must learn to establish a legitimate need and solution to a potential client's problems, without sounding like a salesperson working on commission. Provide useful, relevant and updated articles on subjects of interest to your cyber audience, subjects that support your web site concept. You must find your market, create lots of hits, handle initial inquiries, add value and service to your pricing, and never stop marketing.