Located on the Reference Business Table. If, however, you want to start your own business or find a business partner in another country, you need to develop a marketing plan, and that requires far more information. In order to market a product in another country, you need a marketing plan, and a marketing plan requires information of many different types. Some of it is quantitative, statistical. International business statistics are not necessarily easy to find, nor are they necessarily accurate, but they are relatively easy to search.
Some information is narrative and qualitative.
Parts of this information will appear in directories, handbooks, magazine articles, etc. But some kinds of information may require a local guide or mentor. Some of the information you will need will be found in statistical tables and quantitative charts. Examples of narrative information include the following. Note that many of these items require evaluation and qualitative analysis.