This agreement is for use by two parties who wish to exchange links to their respective web sites. It sets out how any links should be made so protecting both sites and ensuring that all links are consistent in order to protect and enhance the brand image of both sites. Conditions for use of both graphic or text links. Size and placement of links.
Uniform look to enhance brand awareness and prevent misuse.
Limits on what either site may do to enhance or promote the link. The completed document consists of approximately 3 pages. All Rights Reserved. Legal information and services for England and Wales.