Topics covered include print and electronic media, film and advertising.
We will consider history, social systems and structures, functions, and effects of different media. The course is designed to lay the groundwork for communication majors by giving students a comprehensive understanding of mass communication and its various applications in contemporary society. The format of the course is a lecture, but on occasion, there will be in-class discussion. In order to get the most out of the written materials and the lectures, it is best to have the reading assignments done by the dates listed below. The final will be comprehensive, but weighted to emphasize the final third of the semester.