While the opportunities in these markets are vast, the business models and strategies that succeed often differ substantially from those in developed economies. Industry analysis-includes forecasting industry dynamics following liberalization, entry strategies for MNEs, local firms' response to MNE entry, and the rise of regional multinationals. Activity analysis-includes market assessment, activity location and governance, vertical scope, and firm focus. Implementation challenges-topics include corruption, government relations, contract enforcement, human resource management, expatriate management, and investment analysis. NOEM draws on contemporary economic research, a series of case studies, visits by case protagonists, and the instructor's experience as a consultant and investor in more than a dozen countries.
Students have the choice of taking a final exam or writing a short paper.