The lectures cover the basics of the technologies involved and then build up on these basics to deal with the broader strategic issues of technology and the business of technology. Issues such as technology innovation, the economic impact of technology, the business of technology, and the role of technology to gain a competitive advantage are stressed. The major thrust of the labs is the Internet and Electronic Business. Each student is required to develop a business on the We b . The emphasis is on the development of a highly creative and effective business site, capable of doing business on the Internet .
Students choose their own business.
The only constraint is that their business be able to utilize and take advantage of the special medium of the Internet. Five of the seven projects in the course deal with the creation of this business. In Project I, students submit a proposal for the business, just like they would for a real business. This business has to be approved by their instructor. In Project II, they build the textual content of the site, with emphasis on attracting customers and providing a medium for doing business.