During the course of the year, three government departments, eight think-tanks and fourteen companies, have worked together to better understand the social and environmental opportunities of the new economy. Founded in 1996 by three of the UK's leading environmentalists Jonathon Porritt, Sara Parkin and Paul Ekins Forum for the Future works in partnership with government, business and higher education to accelerate the building of a sustainable way of life. The 10 'dot-commandments' for a sustainable digital economy 1. Beyond the hype there's hope E-commerce creates new opportunities for environmental and social sustainability. The digital revolution could refresh the parts that other revolutions haven't reached, by spreading benefits to all regions of the UK and all sectors of society.
Virtual traffic can replace real traffic.
With the right policy framework, e-business could create more efficient logistics and distribution systems. Potential environmental gains won't be realised without a concerted effort from government and business to align e-commerce with wider sustainability objectives. Smart technology needs smart institutions Technology is developing at breakneck speed. Institutionally we're struggling to keep up. Sustainable e-business will depend not just on technological innovation, but also on social and political innovation.