Successful marketing leads to opportunities for sole source procurements and better positioning for competitive procurements. The preparation of the proposal must be a marketing and technical staff joint enterprise. RGI assists or carries out marketing responsibilities that include understanding customer requirements, developing winning themes, managing proposal development, and managing the red team function. RGI's ability to craft winning proposals is the bottom line in securing new business for its clients. Developing strategic relationships is the key element to growth in the marketplace of the future.
Strategic alliances are very important in the federal marketplace.
Government customers are looking for industry to offer complete and packaged solutions to their problems. RGI has an extensive network which helps client companies establish strategic partnerships. This network includes government, industry and foreign contacts. Rosslyn Group fills the niche of supplementing a marketing department or providing a full range of business development services. Our people all have experience in the marketing field and concentrate in areas of expertise.