You don't need any surprises. If you choose to raise your prices, you must develop your marketing and sales skills. The market will bear all kinds of prices. It's the marketer, not the market, who sets the price. Remember, you don't have to stay in business.
Winners make mistakes, but they keep bouncing back.
Meditate on this and listen to your heart. Before you sign a new lease or borrow any more money, get out your calculator and get busy number-crunching. That's where you'll find your answers. The heroine in the story is a baker. You're going to think he's talking about you on every page of this book.