Women are 50 percent of the consumers of products in our society and make over 50 percent of the purchasing decisions. To both men and women today, a profession that does not have a significant percentage of women is not an attractive career choice. Women are integrators. They are experts at parallel processing, at handling many things at once. Women are comfortable in fuzzy situations.
Women are team builders.
They inherently practice what is now understood as an effective management style. Engineering should be and could be the twenty-first century foundation for all of the professions. Women are a major force in the professions of law, medicine, media, politics, and business. Women are active in technology. Often they have simply bypassed engineering on their way to successful careers in technology.