Although our perspectives are biased by our internal corporate communications experiences, much of what you'll learn from this chapter will be helpful whether you plan to write a script as a freelance or for internal clients. We only regret that this print format prohibits us from showing off some examples of the end result of a good script. We don't produce videos as often now as we used to, because more technically advanced communication tools are available every day, it seems. The trend we see is toward interactive multimedia laptop sales presentations and increasingly heavy use of the Internet. Portable video players and monitors can easily be brought into training areas when Internet access is not readily obtained.
Various disclaimers apply.