Kaz is also the editor of Teen Smoking at the Open Directory Project. T een smoking is on the rise. Hugely on the rise. Peer pressure is nothing new, something is causing an increase , so it must be something that is actually changing. Adults do certain things, and therefore children who do those things feel they are more like grownups.
Women wear high heels and makeup.
Children really aren't supposed to. This was, obviously, McDonald's theory behind their Arch Deluxe ad campaign. Smoking is for Grownups. REAL grownups, of course, are allowed to smoke. Then we have the exaggeration.