And, as home of Clemson University, the City has a built-in magnet for attracting visitors. In essence, the heart of a tourism development strategy for Clemson is to be both a destination and gateway city. Tourism is a triad service industry which imports net new wealth into a localeconomy through visotir expenditures and business capital investments. It is also a job generator in what is the fastest growing segment of the service industry. Of particular importance to smaller communities is that tourism provides opportunities for small businesses and local entrepreneurs.
Tourism creates quality of life for residents.
The very things that attract visitors can also appeal to residents. Therefore, in creating a tourism stragety one is managed with conversation concepts of sustainable development one can lso create a better quality of life for residents of an area through such initiatives as city beautification, downtown development, cultural events and festivals. In essence, tourism assists communities in becoming great places to live, to visit and to retire. This project was initiated as a joint effort of the City of Clemson and the Clemson Chamber of Commerce. The goal for the project was to create a strategic direction and implementation plan for tourism with community input and support.