Among the suspects is a range of lifestyle changes including late marriages and increased alcohol consumption. But new treatments bring hope in an area of despair. Midway through a revival, the economy slouches into a slowdown. All Out With Azharuddin confessing to the CBI, the lid is off on cricket's biggest scandal. The television industry is flooded with quiz and game shows which signal prime-time greed.
Viewers see money, channels see TRP ratings and galloping revenues.
The age of money-backed infotainment seems to have arrived. Sold on Sales Discounts, freebies, lotteries and loans. Riding on the festival season, companies are using every conceivable marketing trick to lure consumers. On offer are houses, cars, gold, TVs, refrigerators-and more. The prime minister's knee surgery will be the most watched medical event in Indian history.