N.J. But employee motivation in Fortune 500 companies seems to be lagging. Mergers and acquisitions account for most of the revenue expansion of the top companies in the U.S. Emond places the blame squarely on the shoulders of managers who don't recognize the importance of employee motivation. Customer loyalty, he says, is the No. 1 problem facing CEOs. Employees are the public face that most customers encounter, but workers often lack necessary training. That's especially true in call centers, where turnover is high and employees tend to be underpaid and uninspired.
Technology can be a useful tool for motivating employees in order to achieve sustainable growth.
Many companies, for instance, use intranet portals to attract and retain staff and train them in new systems. Educated employees are more motivated and greatly improve a company's chance of reaching its growth goals, he says. Computerworld Inc. All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of Computerworld Inc. is prohibited.