Resists penetration of moisture to keep hair non-tacky. A combination of synthetic and natural derivation of essential oils and fragrance components to leave hair pleasantly aromatic. A naturally derived humectant that is believed to penetrate the hair shaft. It softens and swells the shaft to make it more water retentive. A special fatty acid derivative responsible for the pearlescent appearance of shampoo.
Wheat protein improves body and shine while imparting conditioned feel to the hair.
A natural thickening agent derived from wood pulp and fiber to provide body to the gel and aid in controlling individual hair sections while rolling curls or styling. A bio-quaternary ammonium compound. It reduces friction on the hair, eases combing and leaves hair feeling soft and manageable. A multi-functional conditioning agent, foam stabilizer and viscosity builder derived from coconut oil. It provides a luxurious feel and richness of lather, acts as a stabilizer for the shampoo base, and provides the desirable texture to the shampoo itself.