Indeed, some may not even be old enough to drink. What we need to do is see ourselves as individuals within a cultural perspective - we obviously need to keep up with some things, but our body image should contribute to a healthy physical and mental self. Men's perceptions and women's expectations are similar and more moderate. Men tend to want to be taller and a little heavier with regard to muscle. The additional muscle within reason is usually achievable with exercise and is healthy.
Women tend to want to be taller and thinner.
Again the height isn't achievable, and the ideal weight may likely be unhealthy. Psychological well-being is more closely related to health and fitness than to appearance. This issue is of serious concern and is most prevalent during adolescence and young adult years - yet this is also a time when people are undergoing new and greater pressures. It can be traumatic. It is important for us to realize that the mind and body are interrelated, if not one in the same.