Compare your skills to others in the area. Individuals with excellent skills can command higher prices if the job demands such expertise. Those people who can work fast and still maintain quality can give themselves more free time. At times you will find clients willing to pay higher prices in order to get a job completed more quickly. Rates in rural areas will be lower than rates in urban or high income areas.
Some people are willing to pay extra to have the work done at night, over the weekend, etc.
Desired Income . Although it is possible to price yourself out of the market, pricing of services can be based to some degree on the desired level of income. The Bottom Line Talk to busy owners about their first year in busi-ness. It is not uncommon to hear stories of how they mistakenly believed they were making a profit only to find out that was not true. Typically this false sense of profit occurs when owners fail to consider ALL expenses production and operating.