Although search engines only account for part of the traffic to your site, it is often new visitors who are seeking information. If your site is not listed within the first 20 -30 sites based on a search using related keyword or phrases to your topic, your site is not producing what it should. Try this, think of a simple word or phase someone who does not know about your site might use to find you. Try this on some of the popular search engines. Also remember, even if your listing shows up, your position will change almost daily when new sites are added by others.
Web sites are dynamic by their nature.
In order to produce the desired results, they must be continuously promoted. Inc. All rights reserved.