Staff that don't require access to the server don't have access. They are then asked to come back and log on using that password, which is then invalidated. When consumers want to conclude a sensitive transaction at the site, they will be required to match up numbers on the matrix. Also, when users contact the MyLife call centre, which is being built, they will have to give the operator their permission to look at their data. We see them as early adopters of the site.
Targets are aggressive.
And it doesn't want to tamper with Liberty's existing base of policy holders. Liberty is embarking on the venture with its eyes wide open, however. We've set up clear guidelines as to what will happen. According to the business plan, MyLife should achieve a return on investment in three years, though the company will only hit its deepest expense trough in about 18 months. If something works well, we'll put more resources behind it.