A need is identified Corporate Intranets are often flooded with redundant and misdirected Email. The sheer volume of messages can overwhelm employees. They spend countless hours sifting through all of the information that arrives on their desks daily. Consequently, they spend less time on the things that matter. And they often miss the really important messages that get lost in all of the noise.
Tension goes up and productivity goes down.
Because of these problems, organizations were looking for new and innovative ways to distribute information to employees in a timely and efficient manner. Early push products First generation products promised to broadcast information in a dramatic fashion. And despite a number of glitches, they were able to do this. News, weather, and financial information flowed into corporate networks and onto to desktops throughout the organization. Graphics, sound, and animation buzzed throughout these companies.