We anticipate that the NBC4 Project Impact Partnership not only will help viewers understand the concept of disaster resistant communities, but also will spur individuals, businesses and organizations to cooperate in making long term, protective changes in preparing for disasters. Dave Jones, the NBC4 Meteorologist participating in the Hurricane Damage-Prevention Roundtable is responsible for the partnership. Together with FEMA and local businesses, NBC4 will be instrumental in increasing public awareness about how our communities can reduce the damaging effects of disasters in and around the Washington, D.C. area. Also, NBC4 is privileged to have the opportunity to set the standard other broadcast operations may want to follow throughout the nation to make their communities more disaster resistant. Our number one goal is to save lives and property.
Television is the most effective method of mass communication.
Getting information about weather conditions is one of the major reasons people tune in. With Project Impact, NBC4's team of meteorologists will create innovative ways to be sure communities around the region have access to the information needed to prepare for disasters long before they happen. Washington's news leader, NBC4 broadcasts 24 hours a day to an area that includes more than 6 million viewers.