Make sure you get everybody involved. We have developed a safety committee and a training committee to help share the load. This provides opportunity for people to shine. The role models and the committee structure in PDCA are the fuel for our programs. I've learned how to form a consensus, develop agendas, and organize meetings.
Training is expensive.
However, I guarantee it will increase productivity, create a motivated work force, and build a team. After that, you must market it. Tell your customers about all your training. I bring it up in every sales presentation. We put it in our newsletter and our website.