Since he started it, the tradition has grown and grown, developing into something really special. I remember I started doing it at the University of Detroit in 1973, and people in the Motor City thought I was wacky. It became very popular and very exciting and now it has become the thing to do on college campuses across America. It is en vogue, with places like the University of Kentucky and Kansas University creating it into such an unbelievable moment with the enthusiasm shown to the kids. These different Midnight Madness sessions have become events, a great way to celebrate the start of something special.
Students get into a party atmosphere and the players and coaches really enjoy it.
I can't wait to get down to Memphis. He's creating the Memphis magic, much like he did at Massachusetts. He's back where he belongs, on a college campus teaching and working with kids. There will be excitement galore at Memphis. This is a special time.