Authors took advantage of the opportunity to personalize. Authors in each of the four organizations included personal information and pictures on their pages. Even images other than photos are clues to the person. An interviewee who does testing put a graphic of a bug on his page. Some authors felt uncomfortable about revealing personal information.
Several authors are less willing to provide personal information.
Another said putting up personal information is not really his personality. A third couldn't think of anything interesting to put up about himself. Authors don't know how their pages are used. The employees interviewed had only scattered knowledge about who visited their own pages although they indicated they would like to know. Their efforts to provide information appear to be motivated to a great extent by their own uses and their own desires to be known to others.