Bayliner had recognized the hazard after the sale and conducted a retrofit campaign. No incidents of the problem resulting in injury were reported before this case. Jury ruled the product was not defective, no duty to warn existed. You must meet the labeling requirements of the country you sell the product in. If the product was initially sold in the U.S. and later sold abroad, there is some question about liability.
Some countries have low literacy levels.
Pictorials can be very important in those situations. Not required right now. Widespread use and the courts will determine that. The U.S. government considered the issue, had panels and studies. They reached a decision.