The strategy worked and got the company national press coverage, but it's something that the company now tries to downplay. We do show temporary files and the paging files which most products have, and most of the encryption products in the world have this flaw, but we don't like to attack any individual competitors. Part of SecureDoc's appeal, the company says, is that the user doesn't even know it's there. Aside from a login screen that pops up, there's no sign of the software on the user's screen, even while it's being installed. In fact, this morning in WinMagic's basement, Henry Van Tran, WinMagic's product manager, is working at another terminal, about 15 feet away from the engineering team.
Silent installation is the key.
WinMagic worked hard at making the product invisible. If it's not proven, sometimes people won't use it, either. Fighting for credibility during every presentation, WinMagic is now trying to position itself as a reseller to certain vendors, and is looking to sign some VARs of its own, though it has had a muted response from resellers so far. These are questions that we need to answer. The product itself is garnering good reviews that seem to bear out Nguyen-Huu's confidence.