Tips, such as sending news releases or faxes to the right person or section head or through the internet are suggested. In this program viewers find out how organizations use the different types of community media to convey their message. By speaking with the editor and the contributors of the Glebe Report , a neighborhood paper, viewers see the development of a paper from its initial stages to the printed copy. Viewers get a good sense of the community from this paper as well as the issues important to its readers. Community television is another medium available across the country which targets a specific audience.
Viewers learn the difference between a community news program and mainstream news programming.
Viewers gain an understanding of how they can develop community television in their own area. Viewers should have a good understanding of which medium to use to reach the desired target audience. These are some of the questions addressed in this program. Viewers learn what the interviewee experiences when the interviewers are too aggressive, or are not informed about the subject. Viewers hear how one prepares for an interview, what to avoid during an interview and what to articulate.