We can do that ourselves, or we can just hire it done. Looks like we'll be needing some new business in the next few weeks. He already knows that. The evaluators are likely relatively inexperienced individuals, and in any event, their procedures require that they score the proposal as submitted, not as you could have submitted it. A knowledge of your true competition is a very good insight into your customer's thinking.
Someone does know the competition, and is on the inside track, positioned to win.
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