Due to the inherent entrepreneurial attitude, they tend to shy away from cold calls and trust their associations. To build a lasting relationship with entrepreneurs, it's best to go through their associations and other channels that have already gained their trust. Following a recommendation from a trusted source, you will have gained a foot in the door and can begin fostering your own relationship. Above All, Provide Solutions. Answers mean nothing.
Solutions are everything.
Entrepreneurs are constantly putting out fires. Provide them with solutions to quench those fires. They don't have time to sort through all the possible answers to find solutions. About Edward Lowe Edward Lowe was Chairman and CEO of Edward Lowe Industries, Inc. and Chairman of the Edward Lowe Foundation until his death October 4, 1995. Following his military service, he joined his father in Cassopolis, the small town in Michigan where his family operated a business.