Promotion and distribution Ensuring the best possible promotion and distribution of Canadian productions at home and abroad is an integral part of Telefilm Canada's mandate. Several of the Corporation's funds and programs administered by the Canadian Operations Division contribute to achieving this goal. The Fund will be completely revamped in 1997-98, in light of the feature film study commissioned by Telefilm Canada and the Corporation's strategic plan for the coming years. Dubbing and subtitling By contributing to dubbing and subtitling, Telefilm enables Canadians to have easier access to the country's works in both of its official languages and facilitates penetration of foreign markets. In 1997-98, further reductions will apply to this fund, and the ceilings have had to be reassessed accordingly.
Telefilm encourages producers to integrate their dubbing costs into production budgets.
In this way, the Corporation is able to assume a greater portion of these expenses. These costs were transferred to production budgets in 1996-97. This fund was decentralized during the year and is now administered by different departments within Telefilm Canada, as well as by Telefilm's Canadian Operations Division. Moreover, after consulting with the Department of Canadian Heritage, Telefilm agreed, at the end of the fiscal year, to provide financial support to the Canadian Society of Independent Film and Video. This organization operates in a field of expertise related to Telefilm's and contributes to the dissemination of innovative works that do not have access to distribution networks.