When Web advertising first started, users typically downloaded Web pages and advertising from the same source. AdForce for Advertisers AdForce enables agencies to plan and manage Internet advertising for maximum effectiveness and highest value to their clients. Ads can be targeted precisely to the people advertisers want to reach - their best prospects. Once a campaign is running, agencies can take advantage of the insight gained from timely reports, and adjust priorities, targeting criteria, ad rotation and even swap in a different creative to ensure that each campaign is fine tuned for maximum effectiveness. AdForce for Publishers AdForce helps publishers maximise the value of each impression.
Total yield depends on sales volume as well as CPMs.
AdForce's advanced inventory forecasting technology enables sites to sell more inventory, more effectively. With AdForce, publishers can monitor deliveries and analyse their inventory continuously. So they know what's scheduled, what's available and what's being delivered at all times. AdForce's ad management system will help us maximize the effectiveness of individual campaigns to improve the return on investment for each ad campaign we deliver. We have expanded our relationship with AdForce to include Asia because we feel confident in their superior technology and secure with their no competed advertising policy.