If it is impossible to verify a mailing list, there are two alternatives available. The first is to mail the piece at the first class rate. USPS charges fifty cents for each incorrectly addressed piece. According to the USPS, the average amount of returned pieces is approximately twenty percent of a non-verified bulk mailing. Both alternatives are very expensive, and therefore, having the list verified in advance is the best method.
Some customers purchase address lists from various mailing services.
If this is the case, the customers should always request that a five digit zip code verification form be provided with the list. Mail Services has prepared a very detailed packet of instructions and USPS requirements for customers to process bulk mail, which may be obtained by contacting Mail Services. Click here for information on self-mailers and Booklets. Business Reply is utilized when the customer wants the recipient to mail something back at the customer s expense. Business reply mail is enclosed with an outgoing mailed envelope for the recipient to return.