Zip2 personalization technology, business people can easily rearrange the site's content so that financial and business news appears immediately.
Sports fans have the latest scores and standings right on the home page, where they want it.
Almost half are women. ClickThrough Interactive also uses state of the art NetGravity ad serving software to target specific market segments across the entire network. By adjusting the targeting criteria when we set-up a campaign, you can reach or exclude people dialing up from specific provinces or users of a specific browser or operating system, show the ad only at certain times of day and cap the number of times that people see a specific ad. According to Greg Leach, VP Information Technology at AC Nielsen, proprietary research shows that participation on the Internet has now reached critical mass in virtually every demographic category. In fact, with each passing month, the profile of the Internet population looks more and more like the profile of the Canadian population at large.