So keep them in your portfolio of products for the time being. These are products with a low share of a high growth market. They consume resources and generate little in return. They absorb most money as you attempt to increase market share. These are products that are in high growth markets with a relatively high share of that market.
Stars tend to generate high amounts of income.
Keep and build your stars. Look for some kind of balance within your portfolio. Try not to have any Dogs. Cash Cows, Problem Children and Stars need to be kept in a kind of equilibrium. The funds generated by your Cash Cows is used to turn problem children into Stars, which may eventually become Cash Cows.