As a result of the Internet, whole companies and their employees are disappearing. If you don't want to be next, you will need to be flexible and develop new skills. Evaluate where your business needs to be and plan how to get there. Chances are you will need to develop a customer-centered strategy. Middle managers, administrators, and other professionals often are no longer needed to connect a company's products to the customer.
Technology moves information along now, and it does it arguably better and definitively cheaper.
In the new economy, customers can enforce their preferences in ways they couldn't before. The competition is just a mouse click away. Consider where people go today when they need a will. Many simply go to their computers and get on the web. No, they log on to the web.