Anything that relates to the new millennium or the dragon is selling like hot cakes. All that takes is imagination. On offer is a myriad of new items for the souvenir, bridal and children's markets. Some Chinese manufacturers and entrepreneurs have already applied for the registration of their millennium or millennium dragon patents and trademarks. Traditionally, the Chinese use concrete objects to convey abstract thoughts and feelings.
Souvenirs are always a good means of commemorating important historical events or major festivals.
Souvenirs for the new millennium have flooded the Chinese mainland market since the beginning of this year. One manufacturer said he started planning for his production several years ago and had even gone abroad to gather the latest market information. In his opinion, the market is not as big as some people would imagine, but one consolation is that it has diversity. At the souvenir counter of the Tianyi Small Commodities Wholesale Market in Beijing, different varieties of millennium souvenirs are offered, attracting hordes of buyers. Sales have only soared with the arrival of the new century because some people think the knots can convey hopes for the new era.