In fact, I have seen several cases of severe gum recession in patients who used baking soda toothpastes exclusively. Mouthwashes have also generated controversy in the past. One mouthrinse, Plax, made claims that it could loosen a very high percentage of plaque if used prior to brushing and flossing. It was this dislodgement of plaque that enabled the teeth and gums to be cleaned more efficiently. Some recent studies suggest that this mouthrinse is not much more effective at removing plaque than rinsing with water.
Some mouthwashes can be effective in the fight against plaque.
These mouthrinses are available by prescription only. The best way to remove plaque and fight gingivitis is by mechanical means. This means proper brushing and flossing. There may not be much difference between using non-fluoridated and fluoridated toothpaste for effective cleanliness, but the fluoridated toothpaste will definitely be much more effective in protecting the teeth from acid dissolution which could lead to tooth decay. The effectiveness of tartar control toothpastes are nebulous.