A counter card display also is available. You put your business cards in the display unit and set it on your paint dealer's counter, so it's available to customers who are looking for a professional painter. Many manufacturers offer camera-ready art that you can use. A few, such as The Flood Co., also will provide you with scripts for radio and television commercials. All you have to do is decide on which radio and television stations you want the commercials to run.
Some promotional programs are for a limited time.
Most of these incentive programs are simple. You buy certain products and you earn points. Then your redeem the points for prizes, which can range from T-shirts to service trucks. The Norton Co. Unlike some programs, all of the prizes in this one are personal ones, including items ranging from coolers to vacuum cleaners.