The actual mechanics of the data aggregation and consolidation are performed by SDR and SDD and by ViewPoint at the Financial Professional level. With this component it is possible for a broker dealer to import or export different data feeds into a single database. From the database is it possible to extract results in a variety of different methods. Once the data feeds are connected SDD automatically feeds information to the SDR which can then be updated to any number of ViewPoint users. It also directly outputs data packets to the end user for import into ViewPoint or other 3rd party software that can make use of Pershing, DST and DAZL data.
Users can receive completely populated databases from the Broker Dealer or just the data packages.
Pending data feeds for SDD include NFSC, Schwab and Bear Stearns. The strength of the BrokerSoft suite is that a Broker Dealer is still maintaining control and direct responsibility over a variety of outsource-able services, however broker dealer efficiency is dramatically increased. Another great strength is that information carried through BrokerSoft is designed to complement all types of portfolio management software. BrokerSoft products are specifically designed to be usable by individuals up to institutions, specifically designed for broker dealers. Current users include Financial Network, National Planning Corporation, TransAmerica Financial Resources, BMA Financial Services, and others.