Sustainable development, the Internet, innovations and the exciting new business development opportunities , these four things have never been put in juxtaposition explicitly. I am not talking about the very rich or the elite. I am talking about the bottom of the pyramid. How do you take the bottom of the pyramid, sustainable development as a critical evolving consideration in management, fundamentally new technologies and complex advanced technologies as a way to create new market opportunities. And that, I think is what I want to talk about today.
T hat is one way of looking at the Indian market.
You folks can do anything that anybody else in the world can do. That's been the focus of most multinational companies and surprisingly a large number of Indian companies. 10,000, there are probably 50 - 60 million Indians. If you take Rs. And will we be forced to rethink the price performance parameter and create new products to serve this market.