And partnerships let you reach new customers by tapping into established sites. So the service you choose should fit seamlessly into your current process. The last thing you need is to be bogged down with technicalities like setting up tax tables and getting your domain name properly registered. We were surprised to see that adding products to your store is still fairly difficult. This area is in grave need of improvement.
Store offer batch import functions.
You don't want customers to leave your site because it was difficult to navigate. One important differentiating factor we found was that some sites let you place only one product on a page. This makes browsing through large selections of products very difficult. Reporting tools can also be critical for improving your site. Ideally, you should be able to analyze data to determine which items are hot and which pages aren't getting traffic.