The Kind of Report that will be Produced. Survey results are usually reported in the form of tables, graphs and written comments. You must decide how much complexity and detail you want and can use. A good rule of thumb is to strive for simplicity, clarity and brevity. Decisions about the report should be tempered with some thought about who is going to read it, to use it and how the information will be disseminated to other people in the organization.
Surveys are one of the most important tools to use indetermining customer loyalty.
Contact a market research company for additional information. Your customer's loyalty factor can either make or break your organization.