But when you print out a Web page, it's reduced to writing. Maybe that s part of the end of the Walter Cronkite era. The fact that you can print, though, is another aspect of control. The web site becomes portable and tangible - something you can access when you want and in a variety of ways. It's a good idea to avoid trying to make your web site like a television experience, through animations or providing highly structured trips through sections of the site.
Users don t like to have their choices limited.
Video can and should be used in ways that adapt well to the Web. A viewer uses Windows Media Player to view them. They're each recorded at four different speeds, to accommodate the viewer's online connection. And the advantage over TV is that you can skip ahead in the video. Seriously, though, I love the videos of presentations that come with PowerPoint slides now found on many web sites.