These students, guided by business volunteers, raise capital by selling shares, produce a product making all the decisions that entails, sell their product, and then liquidate the company. The most recent addition to JA programs is the World of Choices, a one-day conference for young women in grade 10. At this conference these fortunate students have the opportunity to meet successful women in a wide variety of careers, learn about emerging career opportunities, find out what it takes to reach their goals, and acquire some of the skills they will need to get there. Each group of stakeholder is looking for JASA to create a value that is meaningful to them. Students seek knowledge and skills that enlighten their perspective of the business community.
Teachers look for programs that enhance their core curricula.
Volunteers want to gain experience that hones their current skills and develops new ones. Sponsors want to know that their money is being spent efficiently and effectively, that is, that the objectives of the programs are being met. Board members and staff value outcomes that reflect JASA's mission and vision. By creating value for all its stakeholders, JASA will continue to inspire and educate young people to be the next generation of entrepreneurs, managers, policy makers, and voters who value free enterprise.