Have the class do a neighborhood research audit of tobacco advertisements.
Students can then evaluate the information collected, and develop a presentation of their findings.
By carefully structuring the collection process, and deciding beforehand what kinds of information you are really looking for, the shared experience will be a productive and memorable one. Provide the students with pre-printed sheets for collecting data, with columns for different kinds of information. Include the location, date and the person conducting the audit. Allow space for personal comments and observations, and space for photographic evidence and a sketch. Students could take along a camera to document billboards and other outside advertising and promotion.