There are now representatives in most villages, but the challenge is always to recruit more so that eventually the villages will be self-policing. A lot of the U-RISE staff themselves narrowly escaped being killed as babies. U-RISE organise processions and presentations of gifts to the mothers of newly born girl children. The mother would typically receive clothes, a bib, bangles and necklaces, coconut oil for the hair, bath oils, talcum powder for the face, a squeaky toy, soap, detergent, herbal medicines, white bread, white rice, bananas, coconut, peppercorns, garlic, dahl, sweets, cumin seeds and jaggery. The garlic and jaggery are supposed to be particularly good for women who have just given birth.
Women bear all the shame for the birth of girls or an inability to conceive.
A second purpose for the procession is to let the village women's group and villagers as a whole know that a girl has been born. Infanticide is illegal, though this is difficult to police, and most people are fairly reluctant to admit to it directly. If the child has been visited and is visibly healthy, neighbours will ask how such an apparently healthy baby could have suddenly died of natural causes. Sometimes the U-RISE processions arrive to find that the baby they have come to visit has already been killed. Most of the U-RISE staff and many of the villagers in the surrounding areas are members of the Kallar caste who claim descendency from the God of Indra.