It's not that quality and efficiency are going to become less important. But what will become key is the ability to come up with things that go beyond the ordinary. The characteristics of the offering are important. What the object or the service being rendered is will make all the difference. I work for a living.
Tricks are for kids.
We mainly figure out how to make the stuff. Creativity isn't limited by one's job description. Creative approaches are needed throughout an organization. Quality doesn't have borders. Nor do lean principles.