Increasingly, marketers are learning the tremendous value of offering products that are precisely customized to suit consumers wishes. Jones Soda has developed an absolutely unique position in the marketplace by using technology to put any image the customer wants on their soda bottles.
Users can crop and preview that label online using a java applet in the browser.
Behind the scenes, server technology handles the workflow as the order is placed and routed through the departments that prepare and ship the order. The billing information is entered and sent to a third party that approves the transaction. The job is then routed to an Apple Macintosh computer, and the customized labels are printed out.