MTN is gearing up to deploy a technology called GPRS which connects cellphones constantly with the network. This year MTN is concentrating on its WAP activities which will carry news and transactional services. Cellular base stations are being made smarter to allow MTN to provide subscribers with sophisticated services. Looking forward, the biggest challenge for us will be to move from being a predominantly voice network to a data network. WIG will follow after this.
Subscribers accessing the site can obtain a free e-mail address that can be reached from the web.
Building for the future through educational initiatives is a primary focus of MTN's extensive social responsibility programme. MTN is constantly aware of the need to provide customers with efficient service, value for money and products geared to the customers identified needs. The introduction of prepaid cards to South Africa by MTN revolutionised the cellular market, for example, and brought accessibility to cellular telephony to millions of South Africans. MTN's efforts to keep its customers content paid off when the company recently won the prestigious Gold Assegai Award for best overall Relationship Marketing Programme. Its innovative callAward customer loyalty programme also received special mention.