You're already using double quotes in the statement so you can't simply enclose the statement in double quotes. In this case, you can enclose the entire statement in either single quotes, or square brackets. Most people favor square brackets because when you get single quotes next to double quotes it gets really hard to read. Jones Without string delimiters, dBASE will try to evaluate Jones as a variable and will inform you that the variable does not exist. You can embed the quotes in the string.
Square brackets enclose the literal part of the string, including a beginning double quote.
The variable, cName, is concatenated to that and a closing double quote is concatenated to that. Date values require string delimiters just like character strings. Working with the filter property of a rowset object is exactly the same as the above. The filter is essentially an SQL statement, or at least part of one. If you try to create one in the form designer, do not use double quotes in the filter condition.