Few students at American universities are as thoroughly trained in the art of entrepreneurship as those graduating from the University of Oregon's Charles H. Lundquist College of Business. Our program celebrates individual enterprise, the faculty encourages it, and our students get to experience it firsthand. Since being named dean in 1994, McGuire has worked to reinvent and revitalize the business college. Under his guidance, entrepreneurial thinking has become a staple for the college's 1,700 undergraduates and 200 graduate students. The first year of an M.B.A. student's course of study, for example, is organized around working with a functioning company to develop a business plan for a real product.
Students take courses in a sequence that supports and reinforces their entrepreneurial activities.
It ensures that students have a real-world application for everything they learn as they learn it. This approach is helping the college earn widespread recognition. Another contributor to these impressive rankings is the Lundquist Center for Entrepreneurship. Each summer about 20 M.B.A. students sharpen their planning, marketing, and management skills by working full time with fast-growing Oregon firms. This summer undergraduates will join the program.