Zapspot tries to make the games as enjoyable as possible and makes them very easy to distribute via email, hoping to encourage users to send copies of the games to their friends and co-workers. In a word, yes. Viral marketing is something that everyone talks about, but few actually do successfully. People share the jokes because they are funny. As the Internet continues to mature and more traditional businesses come online, the relentless increase in worldwide competition will squeeze profits and force companies to find ways to become more efficient.
Viral marketing allows a company to become more efficient with their marketing dollars.
Zapspot is sitting at the center of this trend, and it is one that will not go away for the foreseeable future. The games we tried are well constructed, bug free, and easy to understand. They download quickly by email. The graphics are original, interesting, and professionally done. The Web site loads quickly and is easy to navigate.