Users can input their email address to receive sale announcements.
When an email address is entered here it is automatically added to the list. No manual intervention is required. It is as if someone were standing at the door of a retail store and taking down the names and numbers of all the interested customers who walked in. The list grows by itself and will become one of your most valuable e-commerce assets because the people on it are interested in your products and will buy, provided that they receive the right offer. The use of this list is also critical to increasing the lifetime value of your customers.