A business that's in a constant state of emergency is concerned with simply staying afloat. But if you don't learn to swim once you start seeing leaks, the next deluge may be the last.
Times are good, and small businesses are thriving.
Estimates show that 75 to 90 percent of new businesses are still going strong after eight years. Sailing License Required Picture your business as a boat in the stormy seas of commerce. A business that's in a constant state of emergency is concerned with simply staying afloat. But if you don't learn to swim once you start seeing leaks, the next deluge may be the last. That's why ballast such as training, benefits, insurance and tax planning are as important as cash flow, customers and credit.