Get with the program. I expect a response to this email if you want to continue having me as a customer. Believe me, women's rugby will not stand by while you use men to insult womens' involvement in sport. Girls and women are flooding onto rinks, soccer fields, softball diamonds, and basketball courts. So get with the program Bell.
Sexist advertising is pass .
Bench that ad before you really start to annoy a lot of paying customers who have stuck with you so far. I would be very interested to know what was the basis for the ad and more importantly, whether you plan to stop the ad immediately. Knowing that out-dated attitudes die hard, I was not totally surprised to see a Bell ad suggest that a young girl watching football was somehow practicing sport. I am however disappointed that those responsible for approving your advertising could be so behind the times that they think girls would rather be watching than playing themselves. Ils et elles en ont grand besoin.