Feel free to swipe, share, post and distribute as you see fit. Please attribute to Bill Jensen and Simplicity. Simplicity is power. The power to do less of what doesn't matter and more of what does. Simplicity works because it is based on human nature and common sense, not corporate logic.
Simplicity is the discipline of common sense.
Heigh ho, heigh ho. Corporate America is investing heavily in integrated planning and coordination. But it's chintzy when it comes to investing in human nature. Simplicity is an information revolution whose mission is to make the complex clear. The paradox of simplicity is that making things simpler is hard work.