The regulations help consumers tell the difference from a Merlot produced in Napa Valley from a Merlot made with California grapes bottled in Indiana. The Wine Institute has put together helpful resources explaining Federal regulations for wine labels. Any winery preparing for commercial sale must comply with Federal and State labeling laws.
Wine labels are just as important as producing quality wine.
To consumers, the label may be the hook that creates a purchase. Wineries should carefully consider obtaining a trademark for the winery name, brand, and wine label. Examples of well known wine trademarks include Gallo, Mondavi, Bolla, and Penfolds. A links page is under development through this site to provide more information to wineries and individuals interested in protecting wine marks on the Internet. Ra l Didier, WIPO Case No.