If you are like most small business owners, your company means a great deal to you. You've planned for it since its conception, nurtured it from birth, given it tender loving care, and have great hope for its future. It makes sense to name your business with the same care that you would name a child. Make the name a marketing tool. Avoid vague names by thinking about the key focus of your business.
Some people like to include their first or last names in their business names.
This can help personalize your product or service, and it is easier to avoid conflicts with a business name that includes your personal name. Make sure the name is easy to understand and pronounce. Those with unusual names know this can present a challenge but can also provide for a memorable business name, once people have it in their minds. Shorter names are usually more memorable and less likely to be sources of confusion. Choose a name that you can live and grow with.