Media and Representation 80 min. The Global Citizen 30 min. 4 New and Converging Technologies 28 min. A typical item running about 5 or 6 minutes, hosted by a Citytv videographer identifies its topic or issue, interviews a couple of people in the know, shows some relevant video footage from various sources, explores more than one side of the issue, asks more questions than it offers opinions. The brevity of the selections makes them ideal for classroom use, encouraging multiple screenings for in-depth understanding.
Some groups claim the ads are pornographic and anti-feminist.
The discussion of the significance of the ads, and of their impact on the advertising industry, art and society is bound to engage any class. This clip features a very controversial ad for a British bank, that will set classrooms buzzing. They modify the messages of display ads, culture-bending them into guerrilla statements for the counter culture and smile as they do it within sight of the local police. The Teacher's Guide will be a boon to all teachers. Those who are relatively new to media eduation will find in it detail and insight that will help them understand and implement the aims and processes of the media class.