Some women know exactly what they want and where they want to get it.
Consider the New York bride, for instance, whose fantasy wedding gown came straight out of Jean-Honore Fragonard's rococo painting personifying the four stages of love, which she saw at the Frick Museum. Most brides aren't so decisive. Therefore before even setting foot in a bridal atelier, you should determine what image you want to project. The styles popular in the area tend to be the same nationwide. Before you make the necessary appointments for dress showings, look through magazines to get a sense of what is out there.