Mostly it was about money.
Some words have the power of plague.
A justifiable reason to be shocked. If it is all about THIS FACT, then it does not make any sense to talk about it and ponder it since we consider it as something given, something that can most likely be not questioned. Certainty is coercive, forcible and firm. Ecological movements often attribute this simplistic forcibility, unwillingness to listen, to hold discussions and lack of understanding to the so-called technocrats. Today, not all philosophers find it rational to raise such essential questions while many ecologists are on the other hand ambitious to protect the Earth - the Gaia, World and Space.