Think of how you want to project yourself, but keep in mind all that fascinating gorgeous stuff is distracting and takes time to load. Text can be typed directly onto the page in the create mode. I like this feature and weeks spent learning HTML isn't necessary. You do not need to learn HTML to create your own pages. It is essential to consider your leading text on the page .
Some search engines reach into the page and grab only the text.
So make that leading text count. All pages other than the home page link back to the home page, i.e. Cait's Home Page , but do not have the entire index used as links unless the list is short. Mine is growing too much for that. On following pages provide links to other pertinent pages and back to your home page, not the entire menu. The net is full of freebies without that demand.