All religions in South Africa are supposed to have equal time for television broadcasting. However, the issue of plurality and the multiplicity of religious traditions creates tension regarding 'air time'. As a result, seeking coverage by mass media might be seen as contradictory to an internal ethic of life. There appears to be strong 'censorship', in favour of sensational news. Unfortunately, coverage of religious debate tends not to be 'sensational'.
Some newspapers require about sixty per cent advertising and forty per cent editorial content.
The problem of access to the internet. There seems to be some untested suppositions regarding the media's lack of interest in religion. For example, the assumption is that since the demise of Apartheid religion no longer has a role to play in the public sphere. Its relevance in society is relegated to the private sphere. There is a notable absence of media personnel nation-wide to cover relevant issues of religion.