It operates on different business principles and economy of scales than a grocery store and it is difficult to compare the two. Some of our items will be a little more than, some a little less than, and some are the same as our competition. I think you'll find our Espresso, Soup, Rice Bowls, Sub Connection sandwiches, and fountain sodas are a value when compared to other restaurants. Convenience items are priced very similar to the pricing structure at a 7-11 Convenience Store. We attempt to provide various items structured for various budgets.
Value is price, quality, and service.
For example, the espresso you purchase in the Eateries is the exact same coffee you would get from a Starbucks store. At both you will find Baristas who have been trained by Starbucks on how to make a great espresso drink. Yet, if you compare pricing you will find we are significantly less. Our pricing, when adjustments are needed, will go through an approval process through the Associated Students Facilities Council and Viking Union administration. Both groups review any request of increase in pricing and then approve or disapprove the request based on costs and local pricing.