Revitalize your artistic thinking with a Creative Showcase of attention-grabbing materials from 20 leading agencies selected by the industry's foremost marketers. This track gives you what you need to understand the technology, determine the consumer benefits, develop a business model, integrate your products and market them profitably. Sessions feature 12 IPO style presentations on the next generation of broadband products- juried for their educational value and consumer proposition. Study strategies to unify sales and marketing for maximum results.
Separate registration is required.
Choose wisely, time constraints and classroom style instruction allow you to attend just one session. Breakout Sessions offer presentations or discussion on specific topics related to the track theme. The 3 sessions within each track are offered in sequence so that you can attend all 3 or mix and match between tracks. Ask the Expert Sessions a subject matter expert takes any and all questions and leads interactive discussion among the group.