Chapter Outline I. Informative Messages Informative messages provide information without necessarily trying to change attitudes, beliefs, or values. They require three kinds of effort. Do your homework. Be sure your information is accurate. Organize your material.
Spatial organization presents information according to physical placement.
Chronological organization presents information through time. Topical organization presents information through logically related categories. Use mnemonic devices to aid the memory. Persuasive Messages Persuasive messages try to create change in others. People use arguments , persuasive statements backed with reasons, to change others.