Color is the most important way to express the text and content of your page. If the colors are not easy to read your page becomes annoying and useless to the reader. Using hexadecimal you can get millions of colors. By using color name you can only achieve around 200 colors and not all browsers know how to display them. Numerous pages use endless FONT tags to implement style on the page.
Simple codes can determine a text size, font, color, and position simply and consistently.
Changing the look of a page with such code is easy and not time consuming. You can change the style of one or all the pages in a site in this manner. Cut down the size without losing the quality of the graphics. Use the standard graphic file formats that will breath new life into your site. Start using the newest browser technology to make your site more interactive.