The sequence in which the viewer sees the parts of a work of art and the relative importance of each is controlled by emphasis. Contrast, isolation, location, convergence and the unusual can all be used to create emphasis. Variety Variety is a principle that artists use when they want to add interest to works of art, designs, advertisements, etc. It is important to point out that an art work does not have to have variety to be interesting. Some works are interesting in their simplicity.
Variety is simply one aspect an artist can think about when planning and creating.
Some artists want to create works with various and complex relationships in them. To these artists, variety would be an important principle of design. Variety can refer to elements of art, such as colour and texture. Variety can also refer to the subject matter of a work of art. Contrast Contrast is another principle artists can use to emphasize, to provide variety and interest, or to create a certain feeling in the work.