The commitment by Summit Racing is a huge boost to the Sportsman series, which has long been the backbone of drag racing. The sponsorship more than doubles the financial commitment to the series, including a record increase in cash payouts and awards. In addition, the series will include a national event where a champion in each category will be crowned. Summit Racing has expanded the member-track participant kit and will develop extensive programming for both consumers and enthusiasts designed to increase visibility for the sport on a national level.
Web sites are part of the initiative to increase racer participation.
As many as 300,000 racers nationwide will participate in the NHRA Summit Racing Series. The NHRA Summit Racing Series will be the largest organized series in drag racing nationwide. In addition, Summit will increase its visibility with grassroots drag racers, forging an even greater relationship with many of their best customers. Not only will Summit Racing's involvement with the E.T. program significantly increase the E.T. series purse, but it will also maximize opportunities available in the program for our local-based competitors across North America. The NHRA Summit Racing Series will feature a bracket racing format, allowing drivers in many types of cars, including dragsters, roadsters, sedans, and coupes, to compete on an equal basis against each other.