Women were not as committed to careers as men. Women were not tough enough to fill some positions. Women cannot or will not work longer than usual hours. Women will not relocate. Women cannot or will not make tough decisions.
Women are too emotional.
Women are too passive, too aggressive, not aggressive enough. Women cannot crunch numbers. The best way to break out of these gender stereotypes is to create the image of a person who simply will not fit into those usual moulds. By being yourself you can overcome the stereotypes about women s roles and skills, as well as the specific stereotypes about the woman boss or business owner. Female employees who work for you will feel very strongly about your intent to have a different point of view entirely.