Another major task is color management, says Bryant, again because of the multifaceted nature of many client projects. The firm relies on Praxisoft Color Compass and Kodak ColorFlow software to manage color across its devices. Even though the company is a full-service supplier, technology adoption decisions are not made indiscriminately. Jobe says planning for the future is an ongoing process. In today's business environment it is no longer possible to plan far into the future.
Technology changes things too quickly.
The key is to stay informed and make decisions in days rather than months. In addition to getting information from salespeople to measure customer demand for new services, the company also obtains information from its production supervisors about productivity and integration issues. Sometimes we sit things out. For instance, the company held off until last year in acquiring its digital color presses. The firm bought a Heidelberg Quickmaster DI in early 1999, followed several months later by the Indigo TurboStream.