It is all right to repeat the same information from one communication to the next if the information is honest, straight-forward and realistic. The company owner can communicate by email, but many investors consider email too informal. Mailing or faxing investor communications gives an investor greater security. The investor wants to belong and be part of the structure of the company. Communication on a frequent, regular basis makes him feel part of the company.
Small companies attract class action suits when the investor feels humiliated or exposed.
Again because of psychological reasons, these lead to a rage response. Investors exit when they feel anxious . When an investor is not anxious, he makes a decision on a host of factors . When an investor is anxious, he bases his reactions on fragmented news . He makes decision on one or two isolated fragments.