Seminars are a fundamental mechanism for exchange of information throughout the profession, and they are an essential professional activity of a successful researcher. Research in the marketing field can be broadly classified as behavioral or quantitative areas. In addition to economics and marketing courses, students in the behavioral area take courses in psychology, behavioral decision theory and research methods. In addition to economics and marketing courses, students aiming to develop marketing models or empirically test marketing theories take courses in econometrics and statistics. All students must take the marketing Ph.D. courses offered during their duration of study.
Students take exams at the end of the first year and at the end of the third semester.
During their first two years of study, students are also required to write summer papers on an original research topic that interests them. Qualifying exams in the student's core area and area of specialization are given in two stages at the end of the student's third semester of study. Qualifying exams test the student's competence in their chosen field of study. At the review after the third semester, the faculty evaluate performance on the first-year summer paper and performance on the two exams. A second-year summer paper concludes the requirements for year two.