People use it for different reasons. It's a private office on the Web. Some people use it as a remote-access point. Some people use it as a network. Some use it as a telecommuting device.
Some people use it as a backup.
Users are telling us how they're using it, and we're turning around to tell people what others are doing. I you just hold them here or in a hotel, everyone would just go, sit there, listen, and leave. You might as well just send out a newsletter. There's always the invisible line between technology and marketing. But if we go to Dave and Buster's or the local bowling alley, I'll sit in a line of race cars, sharing an experience with a quality assurance guy, a developer, and an accountant.