Coincidentally or not, the team began winning. After surviving a brief and ugly experiment with Rodman, the Mavs finished the season on a 16-6 run, just missing the playoffs. This year, attendance is up by nearly 1,000 a game, television viewership has doubled and the Mavs are headed to the playoffs. Shadowing, and perhaps even accentuating, that success has been Cuban, who is a lot more, well, public than your average NBA owner. It's not that we're not on the same page.
Some people walk around the mall for exercise and some people do sprints.
We just take a different approach. In Cuban's pre-NBA world, ideas are a currency, but speed is the investment vehicle. In cyberspace, it's not enough to have a good idea if you can't turn it around and make it work fast. Cuban, who had been looking for a way to listen to Indiana basketball games in Dallas, saw the potential. Often, when Cuban tries to communicate with the league, he feels as though he's using a 28K modem.