We make ourselves lord by dethroning God and practicing idolatry. We serve self, not God. Families and marriages are happier when their members serve the right master. To be a husband or wife according to God's plan means servant hood. My way is never satisfied.
Selfishness is never satisfied.
The more it gets, the more it wants. King Solomon began his reign as a man of God, full of wisdom and splendor. Everything is meaningless. He had quenched every physical appetite, but it was in vain. Howard Hughes and John Paul Getty did the same in this generation.