Nominate your favorite information architect. Subscribe to our bi-weekly newsletter. The ACIA is sponsored by Argus Associates , a leading information architecture consulting firm. Alex Wright Alex Wright is Phoenix Pop's VP of User Experience.
Visual communication is a big part of what IAs do.
It seems that they're more appropriate for everything but the messy ambiguous stuff you might find in the semantic layer. Imagine a tool that would let you structure a simple classification scheme or thesaurus, set up and manage a controlled vocabulary, then generate indexes and metatags based on it. But I firmly believe it's all Design in the larger sense, and that we should absolutely care about presentation quality. While I'm certainly not suggesting that IAs should start making pretenses at graphic design, I do find myself disappointed with the low standards of presentation quality that seem to prevail in the IA world. Lately we've been using Adobe InDesign .