The only maintenance the store owner needs to perform is routine database updating to keep product information current. Plaid Beanies uses a similar technique to highlight just its latest products. Photos of recently acquired products are kept evenly divided between three special image folders that contain only the latest Beanies. Each time the home page is entered or refreshed, ASP code randomly selects one photo for display from each folder. If a specific sale item or another feature for a particular day or week would suit your objectives better, use JavaScript to display it on a designated schedule.
Web surfers love targeted news and information.
Fortunately, it's easy to provide visitors with the latest on their areas of interest by adding a news feed to your home page. News feed providers give you free access to timely information from credible sources. Current weather information is relevant to many sites. Ariz. So keep looking. If you surf the Web in topic areas unrelated to yours, you'll find other ways crafty Web site owners are luring in visitors with fresh information.