Ficorp, Inc. specializes in Software globalization and localization, webpage translation and unicode issues.
World markets are an opportunity to improve profits by increasing sales, market share, and growth.
B, p.3, cols 2-3. Adding only French and German versions, for example, increases the total market by 160 million. Increase Margins Companies are able to charge a premium for their software in international sales, up to 100 percent. Non-English speaking markets are extremely loyal. They appreciate the effort you put into localizing your product for them, and they are an eager market for upgrades.