Programs are poorly developed. Most training programs are designed by one individual with limited perspective. The designer may understand the subject matter very well, but have little or no understanding of instructional methods or ways to facilitate learning. Without the proper design and understanding of the ways adults learn, attendees will leave with little retention and even less ability to apply the material. Additionally, behavior styles and departmental culture must be woven into the material to ensure the learner has the appropriate reference points for application.
Trainers lack expertise.
Many trainers are skilled in their area of expertise, but lack the ability to assess the behaviors, attitudes, motivations and learning preferences of the students. Soft skills are among the most demanded training courses due to the obvious advantage they provide an employee, regardless of job description. Some studies point out there is a tenfold return on investment in soft skills when compared to technical skill training. Technical skills can be communicated easily when there is a medium for communication between individuals. When there is no medium for communication, deadlines come and go, along with profits.