However, good site design is a solid step in the direction of a fast web site. If it takes a long time for your web page to load, visitors will remember that about your web site. If the load time is kept to a minimum you will have a higher likelihood of people sticking around to explore your site. The home page of a web site doesn t need to have all of the content of the web site. Use this page to get people interested in the site.
Subsequent pages can have more content and take a little longer to load.
If people know they want to be at your site they will be more patient of pages that are loading. Once you have got someone to enter your site you can create more complex pages but they should still be fast to load. Remember 100Kb includes the text and graphics that comprise the web page. Graphics will make the bulk of the 100Kb. Efficient optimization of the graphics will allow for greater latitude in your design.