What I like about this is the long life of the product. The workers at Alternatives who assemble the warmers agree. Chris Page, marketing coordinator for Alternatives, said the residents enjoy working on the wipe warmer more than most other projects. We do a lot mailers and envelope stuffing. We really appreciate people like Anne giving us work to do and helping us teach real work skills.
Workers assemble all the parts, put boxes together and package warmers for shipping.
Although she does not have a traditional business background, Wheeler is familiar with the retail world. She also has done the lecture circuit, making presentations to other would-be entrepreneurs about how to get started. She even made a video of her presentation. Although Sammy the Seal is just getting off the ground, Wheeler is deep into her next product, a table-top tray for toddlers. The plastic tray sticks to the table with suction cups and sits on a slight angle so that any spills flow into a reservoir for easy clean up.