During that span, video has gone through several evolutionary improvements, technically and creatively, and today is almost universally accepted as a key component in the communications strategy for most organizations.
Video can serve a wide variety of purposes, especially in meeting marketing and training objectives.
Today we continue to stay abreast of the latest technical improvements and continue to upgrade our equipment and capabilities. Years of experience have taught us that successful video starts with gaining a clear understanding of our client's objectives and audience, and writing a script that meets those objectives head-on. At MCG you will get excellent special effects, top quality animation, and superior audio sweetening, to be sure. But those elements will be integrated only where and when they are needed to enhance the effectiveness of the message . Excellent writing requires more than a superficial understanding of your product or process.