Maybe he made the confession on a recent taping of Jenny Jones. And it was 40 percent of the profits from her clothing sales which went to the Church of Satan. It was Ray Kroc in 1977 giving tithe to the Church of Satan from the millions of McDonald's burgers then sold. The above stories have all been widely circulated. None of those stories is true this in spite of the fact that you and I both know people who will swear on the Family Bible, while standing on their grandmother's grave, that they saw the program with their own two eyes .
Urban legends are like that.
They have lives of their own. There is almost never any basis in fact, but they will not die. Truth does not matter. Finally, not only did Liz Claiborne not make the statement attributed to her on Oprah's show, at the time of the alleged incident she had never been on the program. Procter and Gamble has been defending itself and its corporate symbols for decades now.