An off-premise sign is one that advertises goods, products, services or facilities not available at the location of the sign. At the same time, Oregon established a cap of approximately 1,700 permits that would allow pre-existing billboards visible to state highways. Of the 1,700 permits, about 500 remain unused. Other regulations limit how close the signs can be to each other and how close they can be to interstate and freeway interchanges outside cities. Business identification signs are allowed for businesses not visible to a state highway.
Text is limited to the business name and distance or direction to the business only.
Signs are not allowed adjacent to an interstate or fully controlled access highway and must be located within three road miles of the business. Maximum allowable size is 16 square feet each side. Directional signs, cultural and historical signs, bus bench and bus shelter signs also are permitted with some restrictions and required criteria. An on-premise sign advertises goods, products or services that are sold, manufactured or distributed on or from the premises where the sign is located. An on-premise sign may also advertise facilities located on the premises.