They elect Members of Parliament who promise tax cuts mixed with a healthy dose of self-righteous vengeance. And that's the other hot-button issue. That's an easy fix. Churchill was in his prime at 75. It's more money, and, to echo George Dubya, people know better than government what to do with their money.
Tax cuts are the clincher.
Lots and lots of law and order. During a campaign stop in New Brunswick, where the people I saw, on camera at least, were uniformly older, male, white and probably Christian. Or wait - Young Offenders should spend time in the stocks. Of course, they all piously declare that health care is a priority, but can't answer where the money will come from. It may come as a surprise to those with short memories, but it was actually Ronald Reagan who once said to the American people that there was no such thing as a free ride.