So just give them a call once or twice a month, and they will be more likely to look you up when a position opens. While summer internships are one way to get into the music industry, there are opportunities to work directly with record industry representatives during the school year. They can learn a few things and, most importantly, get on a first-name basis with people working in the industry. Lester also lauded the college rep program. I believe Sony Records and Universal Records have college rep programs.
Students usually go out and post fliers and promote for concerts.
It is a great way to make contacts. In public relations, you really need to be grounded in the media in order to be effective. Merlis said that because many people can write well and are interested in music, extracurricular activities are the deciding factor in who gets hired. It is what you have done that makes a difference. Lester said that, while the work is hard, the reward is worth the effort.