These comments apply to how website design can increase traffic to your website, and not to website design per se. Don't Block Search Engines From Your Site . Search engines index your site using software called spiders.
Some websites use design methods that inadvertently stop spiders in their tracks.
These include frames, Java Menus, ASP pages generated on the fly, forced redirects, FrontPage menus, and having all your information in a graphic file rather than in text. There ways to get around these obstacles, and we can advise you what they are. Make It Easy to Navigate . A surprising number of net surfers do not know how to use the back arrow on their browser. So, make sure you have navigation buttons on each page.