Online shopping cart abandonment is blamed on everything from fear of using credit cards on the Web to privacy concerns. However, my theory is not enough information is readily available. This can be a ridiculous process on sites that don't want to be bothered with expensive phone calls so hide the number by leaving it off the shopping cart pages. Many online merchants use HumanClick's live chat service. This Java-based solution allows visitors to communicate in real time with customer service representatives on the Web.
Visitors can leave a message if no one is available.
My problem with HumanClick is multifaceted. First, the free version of HumanClick allows third-party advertising and cookies, which raises privacy concerns. Second, page load times are noticeably longer on many sites using HumanClick. I know of a large development company that stopped using the HumanClick service because of page load delays and privacy concerns. Third, HumanClick is unavailable to Mac users because it requires an executable file download to add some software to the desktop machine.