Reality is that success is more likely and easier for women to attain in this industry. We ve come a long way as a society and an industry. Although we now recognize the emergence of women as natural born leaders, we still have a long way to go. There is a lot of press given to women leadership. I believe that we can catapult our companies and our industry to greater heights by making a stronger commitment to empowering the sleeping giants, the women that are willing to lead us into the new millennium.
Women are the fuel that drives our company.
Maybe our competitors should recognize the higher octane that exists in their fuel supply. While this article could have been written by our vice president of women s affairs, Sarah B. Guetschow, I believe a stronger statement can be made by a man stepping out to say it is no longer, and never should have been, just a women s issue. It is an industry movement and challenge. I want to see the industry empower these natural-born leaders with real leadership roles, positions of authority and responsibility leading to opportunities to create the positive changes that will pave the road for millions of women. Women respond enthusiastically to leadership that they can relate to, leadership that understands the challenges that they face as they discover the power of their own entrepreneurial spirit.