One set of reporting. With AdCept Advertiser must deal with many sites and trafficking contacts. One trafficking contact. Many different sets of reports exist for one campaign. One set of reports, consistent for the entire campaign.
Sites control change in creative and targeting capabilities.
Advertiser controls targeting and creative changes in real time. Manual integration of campaign post-click activity. Seamless integration of campaign post-click activity. You can apply a range of filters to target your audience without wastage. By carefully analysing the content category you can enhance the effectiveness of your campaign.