The Internet can be used to augment all functions of commerce. As a Mass Communication researcher, I have tried to highlight some of the critical strategies to improve business revenue through on-line advertising and marketing. Works Cited Rutenbeck, J. Dec. 1997. A course offered through Mass Communication Studies, University of Denver. Sherwin, G. Dec. 9, 1997.
Web proves valuable marketing tool for Colorado ski resorts.
The Denver Post. Wiley Computer Publishing.