The annual contest provides an opportunity for newspapers to be judged by members of other state press associations. The contest spurs competition and generates new advertising, design, layout, writing, and community service ideas. A confidential bulletin, Between Issues, reports to members on the full range of issues affecting community newspaper publishers and publishing. Through the Statewide Classified Advertising Network, WNPA offers advertisers the opportunity to place a classified ad in 106 newspapers.
Total circulation is more than two million readers throughout Washington.
In addition, several ad-hoc committees meet throughout the year. Recently, the workshops focused on professional improvement in management techniques, newswriting and editing, newspaper design, and advertising. The association places display advertising in more than 130 publications. WNPA makes the space reservations, distributes the material, pulls tearsheets, and sends a single bill to the customer. There is no charge to the advertiser and WNPA represents publications at the local net advertising rates.