To develop the ability to link customer service to relevant parts of the supply chain. To recognise the interrelationship between a customer service problem and a supply chain solution. To identify the key issues which affects a company's position in a given market. The Customer Focused Logistics course concentrates on global and customer driven issues. The course will provide participants with the skills needed by industry and commerce to take advantage of the opportunities that present themselves to increase competitive advantage and market share through a customer focused approach to business.
Technology is project-based.
The emphasis of the programme is on the acquisition and development of skills by undertaking projects and case studies. Project-based study allows increased flexibility with respect to modes of attendance. Some aspects of study can take place in the workplace or at home and consequently those studying part-time do not need to attend the university for a significant proportion of the working week. The main emphasis of the assessment strategy is to highlight the need for effective communication of thoughts and ideas within a professional engineering environment. For this reason, project reports, record keeping and oral presentations are used extensively for assessment purposes, though time constrained tests and other approaches are also used where appropriate.