Females are participating in all sports even football. Females are not just spectators. We have fought long and hard to recognized as equals in sports and hope Bell Canada recognizes this and takes a close look at the ad and make some changes. Please support females active in sports. In case you haven t noticed girls play sports too.
Sexist advertising is pass .
Bench that ad before you really start to annoy a lot of paying customers who have stuck with you so far. In the nineties, it seems absurd that a young, healthy girl would be in such a position. We are all active women who would much rather be on the field than on the sidelines. My many years working in sports have been dedicated to women's sport, including my present position as Athletic Therapist with a National Women's team. If given the choice, these women would undoubtably chose to play a sport than watch a bunch of men do so.