2.2 Create a Consistent Look Maintain a consistent appearance and navigation style throughout the web site. Consistency helps users identify your site, realize when they've left it, and navigate it successfully. Elements that should be consistent on each page include the overall structure, colors, backgrounds, headers, footers, sidebars, and navigation cues. Maintaining consistency is easier with careful planning, server-side includes, templates, scripts, and style sheets, etc., which will be discussed later in this section.
Structure Use logical divisions consistently.
Each document comprises headings, text paragraphs, lists, tables, and other logical divisions. Using these elements consistently on all pages is the first step toward a uniform look. Although from a hierarchical perspective, you may view your site as starting from the home page, many users will enter your site through a link to an intermediate page. Users should be able to immediately identify your site and recognize subsequent pages that are part of it. 2.2.2 Colors Use black text on default or solid white background.