The advantages of giving a mobile workforce seamless, any time, anywhere access to corporate data are obvious. If you're a large Global 2000 company, you have virtually limitless options. These range from creating a custom application in-house, to hiring an outside consultancy to design one for you. That is actually just a starting point for what it could cost your company, according to Andy Fox, chairman of iConverse, a Waltham, Mass.-based mobile platform provider. WASPs rent rather than sell software.
WASPs host the rented or leased applications offsite.
This is done through their own secure servers. Theoretically this means that customers save money on internal IT staffing and other resources, says Pyramid Research analyst Joseph Braude. WASPs also offer predictable costs. Plus guaranteed service quality and quick time to market, adds Kulasekaran. Because of its upside, the ASP model has been a popular one in recent years.