The bottle or the needle has become their god. We can worship success, we can worship another person, we can worship our independence and freedom. There are all kinds of things that can cause us to yield to Satan's temptation to worship someone or something other than God. When that happens surrender is what is required. To escape this temptation we need to surrender and turned our life over to God.
Scripture is quoted.
In each of the exchanges with the devil, Jesus responds by quoting a text out of the religious tradition. It is his reliance on the strength of tradition that enables him to resist. Interestingly, however, Jesus is not the only one to use Scripture. After the first exchange with the devil, in which Jesus answers the challenge with Scripture, the devil himself begins to quote Scripture. Clearly, simply quoting scripture is not the answer to all woes.