The Governor has actively promoted Harlem throughout New York State and beyond. His presence demonstrates his respect for the history of our community, its culture and its international diversity. Our new Fall campaign will bring in more dollars and create more jobs by inviting domestic and international travelers to witness firsthand the phenomenal heritage and culture found in places like Harlem and points Upstate. The Fall tourism campaign will feature historical sites and cultural events found throughout the State, as well as points of interest along the State heritage trail. The campaign will be launched in television and print advertisements beginning in September 2001.
Tourism is New York State's second-largest industry.