Avoid using too many frames or it will confuse your visitor. One base document contains heading styles, backgrounds, navigation buttons, site information minus the content. This provides quick creation of new pages. If there is cause for change, make sure you update all pages including the template. Graphic style Placement Table and align tags help position images and text harmoniously on a page.
White space is used wisely and content appearance is enhanced.
Size and quality Create small images without compromising quality. Edges should not appear jagged, nor should graphical text be blurry. Choosing the appropriate file type can enhance quality and cut down on image size. Your main goal is to enhance a page and the content. Don't let the image be the page.