Again, Red River tries to keep that to a minimum by having one mark-up only from the mill to the customer. Coated art papers are going to continue to be high because they are hard to make and are used for high-end printing. A Mercedes will always cost more than a Honda for the exact same reason. Matte papers are 4 times less expensive than glossy. However, they still suffer from the new technology syndrome.
Some printers can even accommodate one hundred foot rolls.
You'll find that most papers are available in a wide assortment of sizes including long rolls. Try Polar Gloss. It has super-saturated colors and great sharpness and resembles photographic paper. Then try Caspian Card or Somerset Velvet. Red River Art Vellum is great for lithographs, drawings, and watercolors for which archival properties are desired.