This course integrates important considerations and issues related to industrial and international marketing. American corporations compete and are involved in technology transfers across national borders. The industrial sector in particular is driven by an ever-increasing rate of change in manufacturing, design, and process technology. These companies also need to survive in an environment where product life cycles are shrinking, customer preferences are becoming more common, and huge trading blocks are emerging. Decision Sciences in Operations Management Introduction to deterministic and probabilistic methods of operations research in business applications.
Students use personal computer software in all parts of the course.
This course is a survey of the key issues in macroeconomics. The emphasis is on the use of monetary and fiscal policy in the implementation of federal economic policy for stability and growth. This course looks at the role of banks and financial markets in the context of facilitating the efficient transfer of funds from investors to companies. Other topics include venture capital, monetary policy, and the Federal Reserve Bank, as well as the regulation of financial markets and institutions. The impact of technology on financial markets and institutions is studied as well.