In today's climate, a business plan helps the small business owner stay in control. A business plan is also necessary to secure financing. Participants will explore their customer base, the competition, the product, pricing, distribution sales, public relations, and other aspects of marketing. A common sense approach to sales, with an emphasis on listening rather than talking your way to closing a sale. Covers the process of applying for a commercial bank loan, and presents SBA loan programs for small businesses.
Special rates are available for certain combinations of two or three seminars.