True cell ministry asks each church member to be involved in cell ministry with the goal of actually leading a cell group. This requires a greater time commitment and a greater commitment to people and New Testament community. Many will resist this and even leave the church. If cell ministry is just one ministry among many, it will probably die out. The senior pastor or senior leader leads this model cell group.
Some people call it a turbo group.
The goal is that each member of this model cell group will eventually lead their own cell group. Some may say the cell group strategy works better overseas than in America. There are some 300,000 churches in the U.S. but more than three million in small groups. Seven percent of those surveyed who are not currently in a small group plan on joining one within the next year. I would also say that the small group emphasis is probably the most effective on university campuses.