We were just slow, I guess. She looked at the poster, looked at me, and absolute sincerity and no sense of irony whatsoever said, It s just a poster. I was then a man dreaming I was a butterfly, or whether I am now a butterfly dreaming I am a man. It s just a poster. Meetings can fall into the same category.
Some people seem to think that if something gets talked about at a meeting, that makes it real.
Maybe that s why customer service gets talked about at so many meetings. It s so much easier than actually having to do something about it. Company cultures aren t built at meetings. They can help. But meetings are nothing compared to the power of what happens back in the trenches every day.