What these people need are healthy alternatives to resist the temptation to drink while driving. I believe that alcohol should be avoided at all costs. There is no need to drink, especially while driving. People need to be put in situations that are positive, and where the pressure to drink is minimal. There should also be a designated driver because people will be put into situations beyond their control.
Young adults are often at parties where alcohol is served.
What we need to do is to start a massive television and radio campaign to advertise that is cool not to drink and drive. These two media resources are the producers of advertisements such as Miller and Budlight. We need to install positive roll models for our youth, because most of the advertisements for alcoholic beverages on television are for the product. We also need to use the family and friends. Parents still hold negative attitudes toward drinking.