Although there is some variety in food delivery systems for WIC through the country, WV uses the retail outlet method of providing food benefits to participants. WIC attempts to establish a partnership with its vendors, and has initiated a Vendor Advisory Committee to assist in furthering such a relationship. The VMU is responsible for authorizing food vendors and maintains approximately 500 vendors to assure access for program participants. Vendors are thoroughly trained on WIC rules and regulations. Training is held at least once per month at various sites throughout the state.
Technical assistance is provided to vendors by telephone as well as during routine on-site visits.
The VMU also analyzes various indicators to identify high risk vendors. Complaints from WIC participants are investigated as well. Further, vendors who are non-compliant are sanctioned by the VMU as appropriate. These activities help to ensure the integrity of the WV WIC Program. It is important that program participants receive the nutrients supplied by their specific food package, and a greater number of participants can be served utilizing effective cost containment measures on WIC food packages.