The market valuations of many dot-coms notwithstanding, still a valid measure of business success. In the Web world, sticky is good. A sticky site is one that attracts and keeps users. To make a site stickier, its creators may add personalization elements, online communities and discussion areas, user feedback, and extensive links. A small software program that resides on your computer or a server, allowing you to e-shop till you drop.
Wallets speed the process and eliminate buyer frustration, thereby increasing sales.