COMM 618 Communication and Persuasion Spring. The course focuses on theories of communication influence on persuasion and attitude change. Students will become familiar with a variety of social-psychological theories of attitude change and persuasion. COMM 620 Public Opinion and Social Processes Fall. D. Scheufele .
Students investigate how public opinion is perceived and acted upon by society.
Relationships between public opinion, communication and social psychological variables are examined. Public opinion is studied using current theoretical and practical applications, analysis and interpretation of public opinion polls and trends in public opinion on specific issues. COMM 622 Psychology of Television Fall. A survey of knowledge about the psychological influence of television and other audio-visual communication technologies. COMM 624 Communication in the Developing Nations Fall.