Virtual reality enhances the quality of the development team's work at all levels and considerably shortens the time required for product development. Ultimately this means that development staff can introduce new features and respond to market trends much more quickly. In terms of organization, departments work together in what are known as project houses, and this is key to the entire development process. It tallies with the product philosophy of DaimlerChrysler, which is not to define the development process in a linear way. For example, development, research, purchasing, production, sales, and suppliers work hand in hand to create common solutions that can be introduced into each development phase.
Virtual reality permits faster, clearer communication.
Problems become apparent straight away, and there are no more misunderstandings between specialists, even those working in different areas. The fast, direct option of working together to solve problems has an effect on how people get along with one another and how motivated they are in their work. Company-Wide Data Foundation One prerequisite for the efficient integration of virtual reality techniques and thus for clear, intensive communications for the areas involved is the utilization of a universally integrated software system. Suppliers' data stock is also integrated in this system, and they have access to all the requisite information. Here, DaimlerChrysler manages all vehicle information and maintains the data for all product development and the manufacturing process.