This means every name on a NetCreation list belongs to an Internet user who has visited NetCreation s Web site or partner sites. Users voluntarily sign up to receive commercial e-mail about topics of interest. NetCreation even takes it a step further, making the user return to its site to confirm their decision before their e-mail address is placed in NetCreation s database. Full disclosure of what data is being collected and how it will be used. There is a right way and a wrong way to do e-mail.
Some companies have software that they point at various chat groups, etc.
We grow our database one name at a time. Visit the J. Crew Web page and you ll find the latest fashions, product shots and a place to enter your e-mail address. J. Crew s retail stores, the Web site and catalogs all proclaim a unified message, urging customers to register their e-mail addresses. We have such a good brand that it has been easy to collect e-mail addresses. With the e-mail information in tow, customers are encouraged to mastermind their own marketing program, selecting the methods by which they want to receive information from J. Crew.