Case analysis demonstrates a good understanding of relevant marketing concepts, models and terminology. Before the answer to a question is given, the question has been copied and all questions are numbered. In class only When the instructor calls for collection of the reports. Case analysis reports, which fail meet all of the above requirements, will automatically receive a failing grade. No late work will be accepted without an acceptable, written excuse .
Students can earn points for class participation.
Bringing relevant articles or other materials to class that illustrate some of the things you have learned in the course. You must staple all materials together. You may not submit more than one of these articles per week or more than five during the semester. Finally, no articles will be accepted during the last week of the session. To earn the maximum possible participation score, a student is expected to do some of each of the above.