Policies regarding information provided by the user are made explicit and users are given a chance to decide whether or not to proceed. Privacy of confidential information is respected and security is insured. Ease of Use Quality of links. Shortcuts are provided for frequent users. Warning statements are provided if links are going to cause long delays.
Speed There are ways for users to specify text only.
Feedback links work and the receiver responds to the feedback, even if it is a canned message. The header for the site uses words and phrases that result in the site being retrieved by search engines. The full name of the website organization is provided in the title, heading, address, and URL in order for people to contact the organization successfully. It is usually possible to reach the site. It is online and not overloaded.