In 1965, Bridgestone became the first Japanese tire manufacturer to go overseas when they invested in Australia. Other manufacturers followed suit and have made investments, merged with local companies and established joint ventures. However, tires produced overseas are mainly for consumption in the host country or its neighbors, and few are exported back to Japan except for some special products. Most of the tires produced overseas are for general quality. High- class tires are produced in Japan.
Tires made in Japan feature uniform quality.
Though they are priced higher than others, they offer high performance not only for their first life, but for the second and third life after recycling. Although tire manufacturers do exist in Southeast Asian counties, their production and scale of operation are so small that they barely affect the global tire industry. Each manufacture buys PL insurance. It is a must for exports to North America. We often hear that compensation is demanded for any damage caused by problems.