This course views strategic management as the orchestration of these factors to adapt the organization to a changing environment and to manage the internal changes required to accomplish its goals. In the context of the competing values framework, this course centers on the domains of Open Systems and Rational Goals, emphasizing the managerial roles of innovator, broker, producer, and director. Strategic management is about both the formulation and execution of strategy. Strategic management is externally oriented. It seeks to understand the environmental and market forces affecting the organization and to adapt the organization to these forces in ways that further its effectiveness and maintain its viability.
Strategic management provides direction.
It guides decisions about organization-wide goals, strategies, external relationships, internal structures, resources, and operations so they all support the organization s mission and vision. Central to strategic management is leadership and the management of change. Master conceptual and analytic tools for assessing an organization s external and internal environments, and for identifying strategies that fit the organization s situation. Strengthen your ability to apply organizational concepts and models in order to diagnose and analyze the structures, processes, strategies, and performance of health care organizations. Reflect on your own experiences and deepen your insight about your management philosophy, practices, and skills.