If it ever starts to catch on, the Powers That Be will buy it out. They'll make it illegal. They'll do whatever it takes to kill it. I'm not a big fan of conspiracy theories.
Spinning theories is easy, hacking reality is hard.
But we all have to make sense out of the noise somehow, I guess. Anyway, free software has caught on. In all rationality, I think we should worry. There's no conspiracy. Nobody has a master plan to keep us from having fun.