Rather, it would be the home teams battling throughout the regular season, moving to the 'playoffs' and into the championship event. Similar to the NFL's Super Bowl. As for the tracks the league will compete on, while International Speedway Corporation hasn't been knocking on the door, Speedway Motorsports Inc.'s owner Bruton Smith has indicated he's interested. Given the fact that Texas Motor Speedway is still awaiting a second Winston Cup Series date, Smith's interest shouldn't come as a surprise. It's smart business.
Shareholders adore smart business, and bigger dividends on their investment.
We would rather have a few of those than a lot who are just advertisers. There are a lot of people who are interested in what we are doing. Comparatively speaking, in terms of sponsorship, probably much like what the American Speed Association has accomplished with General Motors proper and their ACDelco branding, BFGoodrich Tires and other corporations who benefit from the entire schedule being broadcast on equity partner TNN each race weekend. I would hope they would look at it favorably. Future fans should hope so as well.