To develop real insight, one has to select and then dig deep and explore in that tradition or mode of thinking. Boomers in the '70s and early '80s did the more shallow type of seeking. Many Generation Xers grew up seeing the futility of that mindless kind of exploration. Genuine exploration requires a degree of discipline and commitment to exploring and discovering it through practice. Xers are beginning to realize that in ways that boomers did not at a comparable age.
Spirituality is packaged and repackaged and marketed in incredible ways.
People want to get beyond marketing and consumption to something that is real, and yet the stuff they're looking for is also packaged. There are Web sites. It costs 250 bucks. Spiritual seminars within businesses or corporations are big. Spiritual consultants are getting hired.