Students evaluate four different plans in terms of the company's goals.
The experts offer a wealth of experience that students can use to back up their recommendations. Emerging Economies Learning about the factors that influence business decisions and the issues that affect success in emerging markets. Objective Help business students develop a working knowledge of emerging market cases. Approach The student acts as a business consultant brought in to advise a CEO on strategies for entering an emerging market. The student must recommend a plan and argue for why that plan has the best chances of achieving the company's economic goals.