Each week, our editorial department publishes a list that is the result of hundreds of surveys and phone calls made to potential listees. Buying an ad won't help. And on most every visit I make with readers and advertisers, I hear about the lists and the Book that compiles them. Companies use it to help them decide which advertising agencies to invite to review their account. Non-profit organizations use the lists to target potential volunteers and, of course, fund givers.
Some companies use it to benchmark their competition.
Many others use it to make sure their sales staff is calling on the largest companies in the area. The success of the book is measured by the accuracy of the lists, and the growth in pages each year. And, by the attendance at our annual reception, which is supported by six sponsors. Earliest info on new businesses, homeowners Sales Prospecting Center Real info, real opportunities. HireMilwaukee Fill an opening, find a job Internet Directory Local businesses on the web Legal Center Hundreds of business legal tools Office Products Special deals on equipment, supplies.