It amazes me how people think that people on the Internet will just find their website on their own without them taking some serious action. You have a street address. Without traffic your business is dead. Traffic is like oxygen, without it you die. Traffic brings you potential customers.
Some potential customers turn into money spending customers.
That is the sequence for making money in any business. The Internet is no different. If you don't do everything possible to attract visitors to your website to purchase your goods, you won't have any sales. I know of a website owner who gets only 5 or 6 visitors a day. And he's shocked that his business isn't making him any money.