Learn something new. While credit unions have ranked first place in satisfaction for each of the past 15 years, this year marks the first time credit unions have surpassed banks in terms of trustworthiness. Credit unions say they are member-focused, concerned with the needs of the people they serve. Then they go out and prove it every business day. That is how you earn trust.
Members also say service is improving.
Thirty percent of members who say credit unions are their primary financial institutions report that the quality of service is improving.