Don t organize the site in a linear, static fashion, like a paper program or catalog. Use and update links, buttons, frames and other features. Think innovatively about new ways to present, market and run the event. Pick the right partners. Make sure vendors have the background, capability and expertise to carry the event.
Participants expect rapid, constant change.
Respond and react quickly. Visitors expect high interaction and near real-time response, particularly for something billed as a live event. Stay on schedule. Virtual event-goers have little patience with delays. Keep it simple.