Should be detailed enough to provide an overall sense of what exactly is desired without outlining the specific steps necessary to achieve that end.
Objectives are specific and measurable targets for accomplishment during the state time frame.
Every Objective should have at least one Strategy. Whenever possible, every Objective should be linked to an outcome measure. This information is then used to improve organizational efficiency and effectiveness. Output measures are useful for tracking volumes or levels of work when tracking of quality or effectiveness is typically less important than tracking costs. Output measures are typically associated with Efficiency measures.