A good bartender does the same thing, quickly getting a drink for the customer who could really use one right now. It applies in several ways. Think of triage in establishing criteria for approving potential new franchisees. The rule is that if the applicant has a good check for the initial fee he is, by definition qualified - to hell with everything else. In successful companies that are not hell bent to achieve some numerical goal, like 1,000 franchisees, one might be expected to be at least a bit more selective.
Triage is very important here for numerous reasons.
Better franchisees get more quickly to break even. Better franchisees pay on time. Better franchisees have better longevity. Better franchisees make you look good. Better franchisees will tell other prospects favorable things about their relationship with your company.