More and more this is seen as the norm. Sponsorship provided opportunities for additional championship opportunities and programs that benefit student athletes. The NCAA's corporate partners program represents the third largest source of the association's revenue. Over the past five years, Clemson has opened itself up to more outside sponsorship. Corporate sponsorship surrounds the estimated 81,000 fans in Death Valley.
Opportunities are everywhere.
It provided opportunities for football, men's and women's basketball and rowing. The opportunities are endless. Specifically, some of the funds have gone towards the women's basketball and baseball radio network. Television broadcast opportunities also exist through The Tommy Bowden Show and The Larry Shyatt Show. Clemson has tried to take a very conservative approach when dealing with corporate sponsorship.