Really fat, wide-legged pants are totally over in California, but we can still sell them. It extends our shelf life. We're about six months behind, and the Midwest is about eight months behind us. Look at fashion magazines now. Not a model but a music person - Lauryn Hill, Jewel.
Music is a huge influence.
Our customer is looking at TV, maybe at what people on Friends are wearing. Appearance is incredibly important today in the MTV culture. If you don't look right, then everything is off-kilter. I don't have to make much of an effort. I go to music shows occasionally.