Instead of waiting for Web Surfers to catch the right wave and run into your little cork, you should use marketing techniques to make sure they can find your pages. The following are ideas that work for agents who have already used Real Estate Internet. You must make sure your E-Mail address is widely known. This is because E-Mail is your direct connection to potential buyers, clients and referring agents. And, while you are letting people know about your E-Mail address, include a call to action.
Prospects usually send requests to more than one real estate agent they found on the Internet.
Make sure your messages all include a footer with your name, company name, Web page address, E-Mail address, street address and all your phone numbers. This saves keystrokes, cuts down on spelling errors, and allows you to provide a more thorough response than you might usually write. Tell them that if they send their US Mail address, you will send a FREE information packet about your area and real estate opportunities. After copy-pasting your boilerplate message, go back to the top of your message and answer any special requests, to customize your response. It is important to include language such as We have a property listed that is just like you asked for or something similar that will encourage the prospect to contact you and visit your office.