Invent a storyboard for your presentation. Plan it just as you would plan a Persuasion presentation. Look at your text and decide which font you'll use, so your audience can read the screen from the last row of the auditorium. Like any graphic artist, know when to quit and don't load too much into a single page. You can always scroll down or connect with a hypertext link to another page.
Verbosity is never a good idea.
Just because you know a lot about the Internet and your audience doesn't, does not mean you have a license to overload their senses with information. You really need only a small number of HTML labels to create a decent presentation in Mosaic. So, rather than do a whole HTML tutorial, let's go through just a handful of the indicators that can create a really dynamic online presentation. First comes a title for my presentation, which I would like to repeat at the top of the home page. Now I've decided to repeat the title as the first line on the home page.