This is no small market, and they have no new media competition. I am told that 750 million dollars worth of guitars are sold in the United States every year. Unlike computer systems, guitars do not become obsolete after a few years, and the installed base of guitars is huge. Play Blues Guitar will be distributed by Hal Leonard, a publisher with connections to music stores all over the country. I have always felt multimedia titles have no business being sold in computer stores.
Many people buy home computers because they want to pass on cultural values to their children.
PTA groups and schools should endorse and distribute educational titles. When I buy a new car I ought to get a CD-ROM as the parts catalogue and maintenance manual. When my doctor prescribes a prescription drug, I should get a CD telling me what I need to know about that medication. Toy stores are catching on and are starting to sell children's titles. This is one aspect of society that is forward looking.