Talk with others who are currently operating similar businesses. If you're serious, consider working in a similar business for a limited time to gain first-hand knowledge of operating that business. For more on entrepreneurship, visit Seven Tips for Your Small Business Success . I have a good financial and accounting background and have funding for my new business. One of the weakest parts of starting a new business is the lack of a written marketing plan.
Poor marketing can endanger the success of the business.
The first step is your market research and analysis. Then a marketing plan can be developed. Know your marketplace. Now , by small business syndicated columnist Jane Applegate.