Featuring business, high technology, stocks, mutual fund and portfolios news and information. In the past year, revenues for the company have doubled. We steer the initiative and they deliver the web site view,' says Ms. Moore. As a high-technology marketing specialist, Ms. Moore sees business executives who are sometimes too polite to get over the impact of a major financial, communications or product hurdle. Her role is akin to a troubleshooter hired to find out what's wrong and show the executive team how to fix it.
People are too polite.
Everyone knows what's wrong but no one will say it. That's what our company does. We go in and we work with the management team and we say the ugly thing. Two years ago, she formed Betty Moore and Associates from her personal savings. The company provides a full range of tailored services that include business and financial strategies.