This is just one reason why the etoy. The big company backed down only when a wide range of Internet users decided to speak out on behalf of etoy. So to them, the sense of community means something. People could really see that and they are totally excited that they have something to say here, because they are connected.
People can really have an impact.
This was always a priority in our art concept. It called on supporters to send still more emails to eToys to keep up the pressure. There is a political layer, maybe, but it's an abstract layer. We don't want to be the freedom heroes of the Internet. It was the people who fought.