Usage grows about 20 percent every month. Dorszynski and Chong don't allow themselves to play competitively on the site. I mostly just play to make sure everything's working. I do play a lot of similar games on other sites where I can allow myself to win. Participants on the site play for free.
Revenue is generated by advertising appearing on the site.
Dorszynski and Chong now break even on revenue covering costs, and are seeking regular sponsors for the site. Site usage will have to grow considerably in order for Dorszynski to earn what he was making on his previous job, but he says he's on the way there. I can tell the people who are just like me who have always been looking for something like this. They'll write me and say, 'I'm so glad I found this little world you created. That's how I've stayed connected, by being able to come up with these things that let me play against other teams and do things that I couldn't do in the real-life world.