Trade missions would link key Latin American business people with New Zealand exporters who would develop market knowledge and contacts. There is room for further expansion by airlines to the Latin American region. Progress has been made in negotiating liberal air services arrangements with Latin America in recent years. There is still some progress to be made with Brazil, and Argentina. Impediments to improved services are principally passenger demand and overall airline profits, rather than regulatory.
Service providers see great potential in Latin America for trade in educational services.
Many Latin American students go overseas for some of their education. New Zealand has a high quality and cost effective product to offer. There are important connections between education sales objectives and tourism objectives. Opportunities for cooperation on indigenous language promotion and learning aids will be explored. TradeNZ will continue to work to build New Zealand's profile in Latin America.