Qualitative characteristics requires for success.
General course of study. Marketing is a broad field offering a wide variety of career opportunities in the areas of marketing research, sales, public relations, industrial buying, distribution management, product management, advertising, retail management, and direct marketing. Each of these areas encompasses hundreds of marketing jobs. Marketing is equally applicable to profit and non-profit organizations such as charities, hospital and volunteer organizations. The field of marketing is one of the fastest growing, most exciting and most highly rewarded areas of business.