Make a list of all of the words that are important to your web site. The more specific, the better. The more specific, the easier it will be for your site to get ranked well, and ultimately, the easier it will be for people to find what they are looking for. General keywords tend to bring up over a million results, so you might have a better chance of positioning yourself with a less popular keyword. In addition to keywords being the key to your web site, they are also keys to the search engines and directories.
People search for services on search engines by typing in keywords.
So, if the keyword that you have selected is vague, obscure, or doesn't pertain to your service, then you won't get any traffic to your site. Also, a search engine positioning firm can help you decide which keywords to utilize in your website. All rights reserved.