For example, if you wanted to play up the redness in your hair, you would wear clothing that compliments the red tones. This does not mean wearing lots of red clothing. In fact, that would negatively effect your coloring. As a redhead, you would pick green hues, peach hues, and deep beige hues that complimented your hair with making your skin tone seem pale or sallow. Another example is if you wanted to downplay that intensity of your eye color.
Some people have extremely intense blue eyes.
Bold blue eyes are beautiful, but may seem too intense when coupled with deep blue or other colors that intensify the blue effect. Deep blue clothing would be used to intensify and bring out light or pale blue eyes. To downplay and compliment bold blue eyes, wear pastels and deep neutral colors that are not picked up by the eyes. Color can even hide, reshape, or accentuate the appearance of the body's shape. To change the appearance of your shape, think in terms of light and dark combinations.