There is a mini-quiz at the end of the lesson. Image Companies, organizations, and even individuals use such things as logos, business cards, and letterheads to create an image of quality work, artistic abilities, or technical expertise. They can also use Flash effects on their Web pages to create the desired image. Every effect and animation must provide a business message. Using chromed letters and space-age buttons is an effort to look technical, as well as to show some abilities in using Web applications such as Flash.
Some Web sites use a splash page to provide a marketing image.
A splash page usually shows a company logo in animation or provides some pizzazz to the Web site, before getting to the meat of the site. There are different opinions on the effectiveness of a splash page. An example of a splash page, using a Flash animation is at Splash . Quality image Using animated buttons and pop-up menus adds a feeling of quality to a Web site, as long as it is not overdone to the point of slowing things down or being irritating. Some of these effects enhance the navigation of the site.