Architecture or site layout Way-finding, or identifying information paths for the site, should be structured to distinguish the major fields of information and their levels of hierarchy. The home page is the first level of the overall site information structure, setting the standard for the entire site and the documentation contained therein. Successful sites use logical links and navigational paths from the home page. Hypertext links are useful since readers can design their own information paths. The following points for consideration in developing your Web site reflect good design principles and practices.
Minimalism is the rule of thumb in designing Web pages.
Avoid gimmicky graphic embellishments that may cause long file transfer times. Fit the content within one or two screens since users are reluctant to scroll endlessly through documents. Limit font sizes. For example, one size for all headlines together with standard body text using roman, bold and italics creates an orderly appearance for documents. Warn users about large file sizes.