What are Data Data is valuable to the decision maker. Data are things known or assumed The hard part is trying to figure out what is important to decision maker. The amount of info needed by decision makers has increased dramatically. In the early days just getting enough info was important. Today, it is useful data not quantity.
Today there is so much machine readable data.
We need to include on useful data today. What is Information Acquired knowledge. If data cannot be transformed into info then they should not be included in the database. Characteristics of Information Timeliness Time between an event and it being reported. Sufficiency Data adequate to support decisions under consideration.