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UpBeat is an alternative to the tired, old, usual news media with all their violence, tragedy, destruction, and crime reporting. There are two kinds of news, and UpBeat covers the right one. Inspirational human interest, outstanding community service, admirable role models, heroic efforts, and actual medical miracles are just some of the subjects UpBeat features. Overall, our stories are real, emotional, visual, up-close and personal. The format of UpBeat is open, yet professional and fresh.