Persistence is what makes us try again and again in the face of rejection and setbacks. Nothing in the world can take the place of persistence. Persistence and determination alone are omnipotent. If you want to be an entrepreneur you also need to know your strengths and weaknesses and how to fill in the gaps. The best product or service in the world will fail if no one knows about it.
More businesses fail for lack of capital than anything else.
This is where your support system can help. Of course, you will commit your own assets first. A good business plan also is important. With the plan in hand you can seek funding and advice from more seasoned pros. Many San Diegans are doing this.