In addition, there is an optional book, Marketing on the Internet , that provides alot of pragmatic information but that will likely become dated. Portions of Marketing on the Internet that are required for the course are included in the course pack. The full citation for Marketing on the Internet and other useful resources are contained in the syllabus. You may obtain Marketing on the Internet from any on-line bookstore. This course uses a web application development environment called Websphere Studio .
Web applications are essentially web servers on steriods.
Websphere Studio is used to create applications for Allaire Jrun , one of the application servers used in e-Lab. This mix of technology is very potent but also very complex. Students should expect to spend time getting up to speed on Websphere Studio . The reward will be that you will be able to create very powerful sites. Furthermore, because these sites use standard html and standard java components, they will be portable to different vendor platforms.