Macromedia Flash produces rolling animations and a minimal level of interactivity. Users can click on buttons and alter states within the screen-saver but only to a limited extent. Development time is fairly short and file sizes are relatively small easing delivery of such products. They are restricted in that they cannot use volatile information. Macromedia Director allows a far greater degree of interactivity.
Users can now move objects, input data and radically alter states in the screen-saver.
The scope of the message delivered is greatly increased with such products as is their shelf-life. They can also be connected up to web-based data sources. File sizes tend to be larger and development time longer due to their greater level of complexity, but overall impact can be more significant. These type of products are best evaluated on a individual basis. This means that their target audience is restricted only by distribution and not by any technological factors.