The convenience of online shopping has appeal from the biggest to the smallest purchase. The attraction of the Internet for most retailers is obvious for a small investment, almost anybody with a personal computer and a modem can set up retail operations online. In fact, commercial sites are the fastest growing part of the Internet. For customers, Internet shopping offers selection. They can find almost any product or service online in which they are interested in purchasing.
Prices are mostly comparable to regular retail outlets.
Although some high-volume sites offer discounts, those savings often are diminished by shipping costs. Convenience is also a plus one of the key advantages of online shopping is that customers can make purchases any time they wish. There are several obstacles that online stores must overcome. First, download speed must be increased. Customers are impatient and will not wait more than a few seconds for the web site to appear.