Many great minds don't even know about magic. For example, what about Rupert Sheldrake, the physicist. I'd love him to know about magic. This parallels his work. At least he would have the option.
Some people are very spiritual and want to be religious.
They want to live in a spiritual and righteous way, especially women but all they have is something that limits them. Witches don't convert people but when I was on the air in New York, there was a group of Nuns in a convent who listened to my show and all of them became Witches. I found out about this years later. It shows people that they have options, letting them know there is a choice. In many cases people don't even know there is a choice.