Along with its publication effort, the Telegraph joined United Way Partnership staffers in meetings with community leaders and teachers to spread the word. A dramatic image that tells a clear story. Photographer kept his cool and did a nice job of covering the fire and the firefighters. Supporting photo suggests that coverage was in-depth as well as dramatic. Interaction between the 'victim' and the firefighters is telling.
Poor crop eliminating much of the helmeted firefighter is unfortunate.
We want to see the driver put his foot in it next. Good color and angle. Crop is a little too tight to the head, but timing is right on. We share a moment without disturbing them. Simple composition and nice use of color support the story nicely.