These questions can be used as a guide as to how to write a marketing plan for our organization. Students will be required to work in teams of four to answer and present the information. March 22 is the scheduled date for the oral presentation of the case s initial stages of the marketing plan. The final presentation of the case will be April 26. This case will not be specifically discussed in class.
Students are in competition.
Information gathered during the March 22 intelligence gathering section may be used to change the group s plan.