Everybody wants to make a difference. Everybody wants to contribute. Everybody wants it to matter that they were here. Everybody wants to be important. In fact, everybody wants to make the world a better place in which to live.
People are fundamentally, intrinsically motivated to do the right thing.
The task of the good leader is to teach what the right thing is. Good leaders also understand that while we are intrinsically motivated to make the world a better place to live, we also have another need. That need is to survive. Out of that fear, we don't always do what we think is right or what we think would make the world a better place to live. One of the great challenges, personally, for organizations and for leaders of teams, is to find a harmony between our need to make the world a better place to live and our need to survive.