He studied Law at the London School of Economics and left to work in the US in the then-nascent field of desktop publishing. Returning to London he established Spy, a digital production company. During 1998 he worked briefly at MetaDesign London and in the Guardian newspaper's New Media Department. Alongside Spy he recently joined Ascendant Partners, an Internet strategy company.
Spy develops design and publishing strategies for the Internet.
We work with publishers looking to develop innovative and appropriate models for publishing online, bringing together and managing designers, site builders and programmers as well as developing documentation and training. Working with designers we help them understand the nature of design for the Internet, develop and execute effective briefs, and use the network to collaborate internally and with their clients. Current Spy clients include Euromoney Publications, the MIT Press, Creation Records and Cartlidge Levene Design. We also research and report for our clients on developments in design and publishing and are currently planning a series of reports for designers beginning with 'Usability and User Testing'. We helped create the 'Network Society Map' illustrating the factors that would decide which industrialised economies would also become leading 'network societies'.