This will continue to ensure Alberta's use of innovative technology producing competitively priced, high-grade products. The industry has placed a high priority on market diversification, value-added products, and niche marketing. As a result, the industry is highly motivated to find ways to protect the environment . Health concerns have become important factors to consider when improving the quality and usability of products. Alberta companies also enjoy a reputation as leaders in the production of manufactured homes and pre-engineered building systems.
Technological innovations aim at making installation easier and faster.
Alberta's building products industry continues to expand, despite a slight cooling off of the overall housing market. The industry has posted good results, with another record-breaking year in 1999 for manufactured housing shipments. Exports to the USA and Western Europe also continued to grow. Residential construction is expected to decline slightly and rise again in 2001. Exports to the USA, Mexico, Western Europe, Asia, and South America are expected to increase substantially.