Another bonus for Gothe is that Cooper, Carolan, and other student employees are creatively fresh, willing to take risks, and trusting, he says. They are just wonderful to work with. Different students have different styles that can be matched to different client needs. They tend to work together, peer to peer, and that's the best learning there is. Gothe says he tries to create a fun environment to support his graphic designers because they have a lot of rush work, constant deadlines, and pressure.
Music is important, laughter is important.
We have to have fun or else we'll explode.