The Earth is undergoing a subtle transformation, as the Transformation is now. This Transformation has been progressing for at least this century, and will go for at least a century more.
Transformations occur for many reasons.
One reason is that the great majority of the entities native to the planet have reached an orientation decision, and are ready to proceed with other lessons, and 3rd Density planets are checked periodically as to their readiness for harvest in this regard. Another reason is administrative, and that is why the Earth is undergoing its Transformation now. Where it may seem that these individuals would stand out, some very diplomatic and cultured people are of this category. They are able to disguise their self interest in condescension to others. They are able to disguise their self interest as the interests of the other.