Vischer started Big Idea in 1993 in a spare bedroom in his home. Vischer writes many of the VeggieTales stories and songs, and is the voice of a number of characters, including Bob the Tomato. He spoke recently with Ashli O'Connell, assistant editor. We also believe, however, that the same media, used well, could have an equally positive impact. They try to protect their kids from these influences, screening media carefully.
Progressive parents feel that the world is full of great possibilities for their kids.
They search out new, progressive media options and encourage their kids to jump in with both feet. This is the group most likely to underestimate the impact media is having on their kids. Married to Lisa, the voice of Junior Asparagus. Phil and Lisa have three children. At the time Big Idea began, computer animation was new, and the characters had to be simple.