Contest entrants were required to come up with a smiley not already published in David Sanderson s book, Smileys, containing 650 of the electronic footnotes. Following his speech to the Annual convention of the Chambers of Commerce in early June, Dr Peter Horne, Managing Director of Apricot Ltd spoke exclusively with InfoHighway Editor Paul Lavin about business life in the information age. The Information Highway is no respecter of size. The coming information revolution will have greatest impact on small and medium sized businesses. However, all businesses must change now if they want to survive and grow into the 21st century.
Radical change is something that most businesses have been reticent to do.
PCs and the Information Highway will be at the core of the next revolution, enabling anyone to drive their business forward into markets not limited by geography. You will be limited only by your ability to deliver to the customer, products and services they want at the right point in time. The key to growth is consistent innovation in the development and production of new products and services to keep you ahead of your competition and to meet the changing needs of the customer. In addition, to increase the financial performance of your company, you need to combine product innovation with constant quality and efficiency improvements. To maintain the pace of innovation and growth, businesses now require such a diverse variety of skills that they cannot be expected to master them all.