Postcard Marketing Campaigns Can Be Quickly Launched. Because postcards are small and simple, they offer the advantage of speed. Across in Seconds. A postcard's message is absorbed by readers almost in spite of themselves because it is right there in front of them when they sort through their mail. Postcards that virtually assure that the person you want to see your postcard will in fact see it.
Postcards Can Sound a Quick Call to Action.
Let your postcards qualify your prospects for you. Give people a reason to call you, and follow up with your more-expensive and detailed mailing just to those who have expressed interest. Postcards Can Serve as an Inexpensive Link to Your Web Site. This is the way to leverage your web site to its fullest potential. Postcards are a great way to get started in co-op marketing.