You want to extend the reach of your business, and you've heard that the Internet is the way to do it. The consumers are there. The demographics are there. The potential is there. But thousands of websites are there too.
Professional design means a professional impression.
Your website has to instill confidence for it to make a sale, and you have only a few precious moments capture an impatient user. Make those moments count. They're great for your personal home page - not for your corporate Internet identity. Every Internet Service Provider can talk tech and sound impressive. But microchips and protocols don't sell products - a marketing strategy with good execution does.