Experts Respond is a period series in which leading consultants respond to actual marketing and business problems faced by law firms and pulled from the headlines. Each author is given an overview of the problem and allowed 750 words to describe how he or she would resolve the problem. Richard S. Levick of Levick Strategic Communications selects the problems and panelists. Free agency has hit the practice of law. Much as it revolutionized baseball nearly three decades ago, its impact on the legal profession is felt at most firms.
Partners are no longer at firms for their professional lives.
Nationalization and globalization means that lawyers now can change from a local firm to an international firm just by moving their practice across the street. These moves virtually always entail partners with some profile and portable business. Sometimes they even include named partners. No firm is immune. In this issue we discuss communicating the departure within the firm and with clients.