Sure, Shelley, I think most people understand what heirlooms are when you talk about family quilts or family pieces of jewelry. But simply something that a family has figured out is very important to them and they want to make sure that their children enjoy that too. And seeds or plants are similar to that, in that they are something that the family believes is important for their children to have in the future. And so they take care of them and pass them on generation after generation. Well there is lots of things that are important about them and lots of reasons to grow them.
Taste is one.
Texture is another. Nutritional value Lots of reasons like that. To give you an example of nutritional value for growing heirlooms. This is an heirloom variety of corn. And heirloom varieties of corn sometimes have 70 percent more protein than modern varieties of corn.