And therein lies the impetus for our goal of adding 62,001 members this year and building 350 new clubs. Calculate what 30 percent of your club's membership would be, and add that many new members. Recruiting, some say, is a challenge, because people don't want to join Kiwanis. They and others are looking for ways to contribute to their communities. The problem is that we don't ask.
Recruitment comes down to nothing more than a numbers game.
The more calls you make, the more deals you'll close. Our passion for selling Kiwanis has to be rekindled, because when people are highly motivated, it's easy to accomplish the impossible. But when motivation is lacking, it's impossible to accomplish the easy. When you approach potential Kiwanians with the prospect of membership, tell them with pride what you are accomplishing. Tell them about the Worldwide Service Project, your club's Special Olympics involvement, its Children's Miracle Network fund-raiser, its community fair, and its support of a pediatric trauma unit, a Head Start chapter, or any of the many projects your club does.