Fifty percent of website visitors arrive from links from other sites, rather than directly from search engines. This is a great way to entice visitors to return to your website. Create your own opt-in newsletter. This is one of the best ways to build loyalty, trust, and return visits to your site. Look at your local online newspaper.
Many publications provide local businesses with a free link section.
Make sure that your hardcopy brochure, business cards, and answering machine all mention your website. This free program takes only minutes to set up. Once installed, Extreme Tracker will provide you with the number of visitors, where visitors are logging on, as well as a other useful information. Create guide-specific email aliases if you have your own domain name. When a visitor sends mail from a guide, the from line will tell you where the lead came from.