For people the world over, the Gordian Knot represents the difficult, the intractable and often the insolvable problem. This softer word is supposed to motivate plebeians and keep them happily working. Business is war.
Victory comes through struggle.
It requires cunning and guile and superior strategy. In ancient Macedonia thinking was much the same as it is today. Little kingdoms fought bitterly for their lands. Pretenders rose and fell. No one had vision.