They seem to stick to what they know. It was surprising how many people said they don't like banner ads. This is mainly due to the additional bandwidth needed to transfer banners. If banner load quickly, they don't seem to disturb people too much. It is surprising to see that nobody paid using FirstVirtual or DigiCash.
Most people get their daily horoscope from a newspaper and on the Internet.
We also asked the user's opinion about things like chat servers, bulletin board systems, search engines, bookstores and receiving horoscopes by e-mail. If you are interested to target your advertising at the audience described by the survey results, please contact us . Please ask us for our best offer.