If all goes according to schedule, the group will launch a rocket this weekend, aided by Windows 98. Well, that's one way to fly. I think the following is my own idea, or at least an original synthesis. As you may have guessed, RTT will be focussed on a manned landing at the Tranquility Base site last visited by Neil and Buzz in 1969. The rights to each of these projects, if sold as entertainment not news, could generate billions of dollars.
Networks routinely pay hundreds of millions of dollars for Olympic coverage.
Look at the interest Pathfinder generated. FOM would be the next great step in human exploration. A successful RTT would almost guarantee FOM's audience. How many billions could he raise on a project with a guaranteed audience, built in drama, and decades of resalability. No, but given the decreasing per pound cost of spacecraft on orbit and the increasing cost efficiencies of other manned mission technologies, it could provide the extra boost to get the suggested manned programs off the ground.