An online album by an event photography service is a great resource for both your professional photographer and you. You benefit because your event photographer can help you share your professional-quality photographs with friends, family and guests, as proofs. Your professional photographer benefits because more people can see the proofs and order prints. Wide access to proofs is a new, purely online phenomenon, by the way. Until online event photo services, guests rarely got to see professional picture proofs of a wedding, nor were they given the opportunity to order copies of favorite photos.
Online albums are perfect for that kind of viewing.
Your guests can order professional prints online directly from the photographer and the photographer wins new business, so everybody's happy. If your professional photographer currently does not use an online event photography service, request that he or she take a look at various services and try one out. I started working with Club Photo because it is currently the only Web site to offer free amateur photography services as well as economical online proofing and e-commerce for professional photographers. But there are some fairly good alternatives, too. Your photographer will thank you once they realize you've given them an easy way to increase sales, gain broader exposure to potential customers and keep their shop always open for business.