Now, organizations can feature in-depth information about their mission and services, including space to include pictures and stories, which are featured in online, interactive catalogs. By presenting meaningful information about their activities, nonprofit organizations can foster stronger interest, engagement, and bonding with contributors. The accomplishments and stories that nonprofits have to tell are extremely compelling. This automated system allows nonprofit groups to communicate with employees right at the time they are making a decision to give. In the dozens of Fortune 1000 company and United Way workplace campaigns that our company works with, for example, it's been demonstrated that nonprofit organizations which include more descriptive information attract more attention and receive larger gifts.
Nonprofit organizations can submit their information at no cost.
Additionally, unlike in traditional paper-based campaigns, contributors are given the option of sending their contact information to recipient organizations, allowing the nonprofit group to interact directly with donors. Automating campaigns also help increase the speed and efficiency of the fund distribution through these campaigns, helping nonprofits receive contributions faster. Technology represents a modern way of connecting donors with the causes they care about. Donations through employee-giving campaigns have been increasing by approximately five percent each year. Adding technology to these campaigns represents a way to increase these campaigns at a faster rate and allow nonprofit organizations to benefit from increased exposure to a universe of active, motivated donors.