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Online education requires more than technological innovation .
The Internet was developed by researchers as a socially savvy tool for communicating academic work. It was then co-opted by business and government in a not entirely successful attempt to turn it into a tool of commerce. This view is not only intellectually impoverished, but has financially impoverished many of those who followed it. Returning to the Internet's roots in academic discourse might provide insights in how to use it for business and support social and educational goals. A good place to start is with online education, which depends on a careful mix of academe and commerce.