Create a business model that people are interested in. And show the money. Show the investors where the business is going to come from. In our case, it was the advertisers and the sponsors. Most people, when they raise money, don't show the potential investor where the money is going to come from and how the business is going to be successful.
Most people end up talking about the product.
The dot-com people tend of talk about the Internet and not the business metrics that make the company successful. You've got to cut to the chase and really talk about how this business is going to make money. There were lots of them. So it was making presentations to potential investors. Watching competition start up.