It's gratifying to see so many companies rallying toward a shared vision. A vision of computers that talk to each other no matter who built them. A vision of seamless communication between companies, customers, suppliers, and partners.
People get it now.
Companies get it. The world is moving to a much more open model, driven by the need to deliver information and services to anyone, anywhere, anytime, on virtually anything. There's simply no other way to do it. No other way that makes sense. This year, other companies have started to mimic that phrase.