Everyone who attended raved about it. The professional campaign consultant who led the workshop, Sal Guzzetta, debunked several misconceptions we Libertarians often have about campaigning.
Name recognition is the key to victory.
The good news, obviously, for Libertarians is that our label and positions are not liabilities for the vast majority of voters. The bad news is, many Libertarian candidates would rather debate their controversial positions instead of doing the real work of ringing doorbells and handing out name cards. And then you can educate the public as much as you want when the reporters interview you as a lawmaker. Therefore you must do telephone polls to find out who's for you, who's against you, and who's undecided. Campaigns are not won so much as they are fumbled even worse by the other guy.