A valuable skill I've learned in the past few years since becoming a wine geek is that of Mouthfart Avoidance. Oh my GAWD this MerLOT is FABulous.
Wine is simple, folks.
It's rotten grape juice. There's no mystery to it, no secret insider clubbiness to it, no bullshit. Well, there shouldn't be. For as long as I've been into wines as an expensive hobby, and writing about wine on my personal site , the phenomenal degree to which wine has been very successfully marketed as a luxury beverage surrounded by mystique, wealth and snobbery is just amazing. Consider the haute snobbe apex of wines, Bordeaux.