Areas of concentration are in computer science, marketing, finance, management, human resources management or general business administration. Through the comprehensive economics-business major, or with a minor or second major in accounting, the student has a broad range of emphases from which to choose. Business administration at UW-Platteville is an exciting, challenging course of study. By its very nature, the program also provides students with the necessary preparation for graduate studies leading to the master of business administration degree. Management Management is the coordination of all resources through planning, organizing, leading and controlling in order to attain stated objectives.
Positions are available at all levels of government, industry and education.
Human Resources Management Human resources management consists of the recruitment, selection, development, utilization and accommodation of employees. It is part of the general management function and is central to all organizations. Career opportunities in human resources management are available in both the public and private sectors. Marketing Marketing is the activity by which producers direct products or services toward consumer needs and wants. Career opportunities include product management, advertising, personal selling and retailing with industrial, wholesale and retail forms and with federal, state and local governments.