For the past several weeks, I've been trying out the SoftBook and showing it to colleagues, friends and family. The first reaction of almost everyone who sees it is amazement.
People gather around to look and touch and try it out.
The second reaction comes as soon as the SoftBook is put in anyone's hand. It's too heavy. It would be uncomfortable to hold for hours on end. After using the SoftBook for a bit, the third and almost unanimous reaction is that it's cool and fun to try, but it just doesn't seem worth messing with. Paper still wins.