Make sure employees learn about major corporate changes at work before they read about them in the local newspaper. When you have a major corporate shake-up to announce, it's obvious that you should tell your employees before releasing it to the outside world. Most companies are good at doing this. However, where they fall short is that they don't give employees the same quantity and quality of information as the local newspapers. To a newspaper, it's a major story when a hometown company experiences a downsizing or is part of a merger or acquisition.
Newspaper reporters are good at asking company executives questions and digging for information.
Consequently, what usually happens is employers tell their workers only the basic facts of the announcement. They leave out many details. The challenge for your employee newsletter is to give readers detailed information about the corporate shakeup, so they won't learn anything new when they pick up the local newspaper the next day. Whenever possible, major announcements should be made in person. The best way is to call a company-wide meeting and have your CEO address employees directly.