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Here's Fast Company's eight-point program for presentations guaranteed to keep your listeners on the edge of their seats. He'd been summoned to Wilmington, Delaware to the boardroom of ICI Americas to make a five-minute presentation on his value to the company. Shea wanted to capture the imagination of the 18 senior executives in the room so he devised an intriguing metaphor. His factory was like a race car, he suggested, and his job was to keep it running fast. I wilted and died.