Extensive use is made of the Department's comprehensive computing facilities using state of the art software. The course reinforces the close ties which have been developed over many years with employers and who have described the course as having considerable value to them and which will enhance the cultural level of design. The opportunity to study a foreign language in all years of the course together with the Department's Work Placement unit give all students the opportunity to practice in a commercial environment and complements the study in the University. Student work is based upon the analysis of real products and processes and has been developed from experience gained by academics undertaking consultancy and research programmes with industry. This course will appeal to applicants who are well qualified and who seek a total immersion course in the design of products for the commercial market.
Many students take advantage of the work placement opportunities in industry and commerce.
These can be arranged through the Department's work placement unit. All students will have the opportunity to study a foreign language. This can lead to further study overseas or placements abroad for those opting for a sandwich year. There is a strong demand from industry for graduates involved in the design, development and evolution of products. Graduates of this course will possess the necessary understanding of the wide range of skills, from aesthetic to functional, needed for the successful innovative product designer.