For Chris, this work is something of a personal mission, and labor of love, given that much of the classic music reissued on Heartbeat provided the soundtrack to his own youth in Jamaica in the 1960s and early '70s. The results of this work have been a series of internationally acclaimed releases. So renowned are these reissues, that people have come to expect certain quality trademarks from Heartbeat. One of the hallmarks of a Heartbeat release is that all recordings are taken from the best sources available, with full permission and cooperation of the producers, and in most cases directly from the original master tapes. This means that the sound quality of Heartbeat releases is always as good as CD technology can offer.
Tracks are meticulously re-mastered and compiled, often in direct collaboration with the producers.
Another feature of Heartbeat reissues is the mixing of familiar hits with alternate takes, and rare, previously unreleased tracks. Most Heartbeat releases also include detailed, informative liner notes, containing biographical information, quotes from the artists and producers themselves, and historic photos from the times in which the music was made. A Heartbeat release also means careful attention to packaging, design and sleeve art. These hallmarks demonstrate the label's commitment to presenting Jamaican music with the care and respect it deserves. The label has continued to release new music by reggae veterans like Gregory Isaacs, Michael Rose, and the legendary Burning Spear, as well as newer talent like Everton Blender, Spanner Banner, Richie Spice, and Alpheus.