If the collection is a community blood drive the sponsor may be asked to pay for an advertisement in the local newspaper promoting the collection, subsidize the canteen and, possibly, provide volunteers to make telerecruitment phone calls. Sponsors may be asked to provide volunteers to assist with set-up, teardown, escort donors to the canteen and promote the blood drive via whatever means they have to their contacts. This helps to ensure that the visit's actual goal can be achieved. Sponsors are encouraged to provide donor incentives. Any means that will enhance donor sign-up and actual participation.
Many sponsors join forces with already existing community bloodmobiles.
Doing so enables an organization to develop a blood program when they do not have the necessary space available to hold a collection at their location or cannot provide enough donors. Due to space limitations and staff cutbacks, many entities are opting for this choice. Going this route provides the opportunity for their members to donate and creates a stronger community donor cycle.