Hit Any connection to an Internet site, including inline image requests and errors. Request A hit that successfully retrieves content.
Requests don t include inline image, ad view, or ad click requests or errors.
Request counts are conservative because browsers and many Internet gateways intercept some requests before reaching the server, and these cached requests are never logged. A series of consecutive requests from a user to an Internet site. If your log data includes referrer data, then new visits begin with referring links external to your Internet site. User Anyone who visits the site at least once. If your log data contains persistent cookie data, the software uses this data to recognize unique users.