People want to understand their background for both psychological and medical reasons. I don't, however, suggest that everyone find their family but for people that want to, I'm there. Patterson says it's hard to pin down the demographics of her market. Although women generally tend to search for their birth relatives at an earlier age than men, the motives to discover medical, racial or cultural backgrounds, are often similar. When families do reunite, she says, the similarities are often uncanny.
Most people are a combination of both families.
Patterson is a graduate of the London Community Small Business Centre's SEA program and is currently participating in the Youth Business Foundation, a program for young entrepreneurs sponsored by several of the major Canadian banks. As part of the Foundation program, she underwent extensive job skills evaluation and was hooked up with a mentor, a senior businessperson in an unrelated field. Business hours are generally 9-5 Monday to Friday, with evening and weekend hours also available. All appointments must be booked in advance.