Getting banned from some of the more popular search engines can severely damage the popularity of a site. Hence, the risks involved in page cloaking far outweigh the gains. That is the reason we do not use page cloaking. However, some of our competitors not only use page cloaking, they make too big a deal out of it. We do not modify any of the existing pages in your domain, except the home page.
Many search engines give a lot of importance to the home page of a domain.
That is the reason we need to modify the home page in order to ensure that it gets a higher ranking in the search engines. However, we will not modify the home page in such a way as to change its general appearance - we modify it in a way that is almost indiscernible to your visitors. Also note that all the other pages of your site will remain exactly the way they are. We do not believe in changing the existing layout and design of your web site. The choice is yours.