More than that, it is who you are and what you stand for. Promises made and kept have long-lasting effects. It means that I establish a forum for respect. The dynamics of broken promises are complicated and potentially dangerous. First, there is privileged information.
Privileged information is exciting.
The natural result is sharing privileged information. I've got to tell someone. But the cycle of sharing privileged information is like that of a person who is addicted to drugs. After the effect has worn off, there is great guilt because you manipulated the physician into writing another prescription. Like the addict looking for the next prescription, the next tidbit of juicy information must be even more extravagant.