Advanced Ad Serving delivers ads to viewers fast and accurately. Comprehensive Action Tracking captures rich campaign and customer behavior data. Single Data Warehouse stores data for analysis and optimization. Atlas Analysis and Optimization Engine automatically processes thousands of variables and provides performance data in intuitive online reports. Atlas generates powerful optimization reports that include clear recommendations to improve media and creative performance, so you can optimize quickly and with confidence.
Performance Reports provide valuable campaign insight by site, placement, and creative.
Automated Optimization Adviser considers all variables and recommends clear action steps. Awareness Response Engine provides a clear measure of campaign branding effects. Inc. All rights reserved.