Thanks again for introducing this valuable topic. It should not surprise us that the world we see, hear and touch on the Internet becomes vivid in our imaginations, not just our intellectual understanding. It is a gripping medium, hot to the touch. I remember the days of 'Grand Central Station' and 'Suspense' when I sat glued to the radio with images of dark deeds and bright heros in my head. The same thing is happening on the Internet.
Radio is a 'hot' medium, so is the computer.
Whatever the message is, whether Tyrannosaurus as a paleontological artifact or as a child's scary beast, the medium is carrying it, formatting it, as a real object in our minds. Behavior, vividness and utility all become a part of the message on the internet and we interpret it as we get it, each in our own way. 4005 Moultrie Foreside Blvd.