We relate to the symbols as if they are the things they stand for. We do the same thing with sexuality and love. In both domains, we struggle to find a language to say what it means to lose ourselves and find ourselves. The metaphorical language of paradox is the only way. Those metaphors are powerful, often archetypal images, and we project the depths of our souls onto them so quickly and unconsciously that we don't even know we're doing it.
Sexuality is rampant in cyberspace.
It is no accident that so many cybergames take the form of a Quest, an archetypal journey in search of a Holy Grail. It is also no accident that cyberspace sizzles with sex. Then the home-video industry was built. Where your heart is, your cash travels rapidly. Cash is the dye in the arteries of our souls.