When I first entered the internet cyberhighway as a newbie I thought that affiliate programs were the best thing since sliced bread. I decided right away that I was going to find affiliates that wanted to join my affiliate program and do the selling for me and for my products and services.
Reputation is a key thing on the internet, as it is in real life.
Your product, service, or web site is placed in the hands and reputations of the affiliates that you hire to market for you. That will bring us right back where we started. This is especially true when you or your affiliate uses a Frames design for their web page or web site. Also, take into consideration that often times the newbies are your best customers and your best affiliates because everything is so new. I feel qualified to resell their product.