Why You Should Put Your Costume Shop on the Internet. Increasing quantities of people now use the Internet as their main information gathering tool. High school and college students especially are more likely to use the net both to find college programs, and to gather research materials for school papers than more conventional library sources. Many adults use the Internet for shopping and entertainment, spending hours surfing the net instead of TV viewing. Putting information about your shop on the Internet gives you a cheap way of advertising what you do to these people.
Students now shop for colleges and programs online.
A web page need only cost the time to make it, and is delivered directly to the student at no cost. Informing them about your backstage activities encourages ticket sales, volunteers, donations , and backstage school tours. This last item later leads to student recruitment and community goodwill. If you rent your costumes to other theatres or the general public, a web site is indispensable for informing people of the fact, and can save time by telling them of your hours of operation, terms and conditions, and existing stock. This Page is part of The Costumer's Manifesto by Tara Maginnis , Ph.D. Pictures included for viewing purposes only.