Other holdings include vast files of 19th-20th century advertising, the extensive Wayne P. Ellis Collection of Eastman Kodak Advertising, Sales, and Marketing, and records of the Charles W. Hoyt agency. The web site offers sample images, newsletters sprinkled with more images from the collections and finding aids to the collection. History of Television Advertising - Ad Age Advertising Age provides this timeline of TV advertising beginning in 1940. In the beginning . . . 25,000-plus became entranced by television at a demonstration at a Gimbel's store, and advertisers were quick to follow the genesis of a massive audience. The source for sponsorship information online.
Sponsorship is the world's fastest-growing form of marketing.
Media Glossary A dictionary of advertising, marketing and media terms presented by Inside Media and International Communications Group, Inc., an independent media planning and buying company whose headquarters are located in Los Angeles. Political Advertising Articles and Resources A collection of links to political advertising web sites and articles. Vital Statistics - Ad Age Advertising Age article. Estimates of the dollar size of each segment of the interactive industry. WebRep History af Advertising Thumbnail sketch of the first advertisers 1841-1893.