Most lists can be rented for a single use or for an additional charge, they may be available for unlimited marketing use for one year. The prices vary widely depending on the source of the list. Some list owners will require that we show a copy of your marketing promotion to them before they give us permission to use the list. Any list will include some undeliverable addresses. Some owners will refund postage you paid to mail undeliverable pieces after a set minimum.
Many lists provide contact names.
These lists are often less expensive and may be just as productive since people change jobs quite often. Be careful of free or very cheap lists - the source may be very outdated and you will pay much more in lost postage and printing costs. An excellent up to date list is worth the cost since your response rate will increase. Your overall response rate is determined by multiple factors . There are two primary types of lists.