Obtain organizational approval and support for the plan. Have your organization adopt a formal waste reduction policy which supports the paper reduction campaign. Design logos and develop slogans for use in the campaign. Have a formal kick-off event. Implement the campaign in phases so that people aren't overwhelmed with changes.
New ideas can be pilot tested in a few areas to obtain feedback before expanding office wide.
Acknowledge and respond to people's concerns. Some ideas for reducing waste may work better than others and every office will be different. Be flexible, persistent, and willing to try new ideas. Make the campaign fun by holding contests, posting interesting visual displays, and putting out entertaining reminders and announcements. They can be sent out through electronic mail, voice mail, routed in the office, or posted in conspicuous locations.