What people aren't allowed to do is to have signage. Other major Olympic sponsors have had more success in keeping out their competitors. It is understood that no banks have so far been successful in applying for suites, protecting major sponsor Westpac. Qantas is understood to have been knocked back, protecting Ansett.
Some sponsors are happy to coexist with rivals.
Telstra and existing stadium corporate suite owner Vodafone will also coexist. Bashers, including sponsors, should get things into perspective. Any unauthorised use, copying or mirroring is prohibited.