The Better Mousetrap is four-page newsletter packed with tips, tricks and tales of marketing, communications and promotion. Inc. The Better Mousetrap encourages readers to let the world know their better mousetrap has been built. The Better Mousetrap is a new business tool for The Cheshire Group. It is mailed to clients, suppliers, friends, and those whose business we would like to have. Better Mousetrap is typical of newsletters The Cheshire Group writes and produces for clients.
Newsletters can be an important, yet economical, way to promote business.
We demonstrate this every month when Better Mousetrap goes into the mail. Build a better mousetrap and the world will not necessarily beat a path to your door. Use a newsletter to let the world know your better mousetrap has been built. At The Cheshire Group , you'll discover an easy to use, information packed web site. Click here to learn more about The Better Mousetrap.