It's printed on four-color card stock with a perforation and stapled into the magazine for maximum impact. Great For Mailbacks Wraps and Stitch-in Cards are terrific for mailbacks and coupons. For more information, ask your Mercury News advertising representative. Advertisers supplying preprinted materials must meet Mercury News specifications. Preprints must be on 80 lb.
Perforation is optional .
Advertisers supplying preprinted materials must meet Mercury News specifications. Materials must be printed on 7pt. Deadlines Materials for printing and distribution must be received at the Mercury News 23 days in advance of publication date.