But I do believe secretaries are already well appreciated for what they do. This habit of trading up names is getting way out of hand. In particular, it's diluting the language and shielding us from truth. Whether it's the salty sting of stigma or the dull thud of familiarity, the problem with names is that they expose what you are. The phenomenon is truly epidemic.
Nothing is called what it is anymore.
Next, he comes up with a new title that's a little more open to an imaginative, flexible definition. The problem being overlooked amidst all this name changing is, of course, that of attitude. Obfuscating a name is an insidious habit that, ultimately, exacts its toll. You're just big-boned. Here, shove another donut in your big-boned self.