The study was conducted by Ellison Research, a marketing research company located in Phoenix, Arizona. Although Ellison Research has numerous clients, this study was funded and conducted independently by the company. The sample of 518 Protestant ministers included only those who are actively pastoring churches. The study was conducted in all 50 states, using a representative sample of pastors. Respondents geography, church size, and denomination were carefully tracked to ensure appropriate representation and accuracy.
Truth never damages a cause that is just.