Design also involves dividing the information found on your Web site into meaningful categories. Often the easiest way to do this is to use software programs like Software Publishing Corporation's ActiveOffice or presentation programs like Microsoft PowerPoint to create an organization chart that displays the structure of your, or your client's, Web site. Working visually will greatly speed up your work. There are three aspects of involvement. The first is navigation.
Navigation involves developing ways for Web site visitors to move from topic to topic.
Your goal is to make it as easy as possible for visitors to your Web site to quickly locate desired information. The Internet is a nonlinear form of communication. Few visitors to your Web site will start on page one and read every page of your Web site. Rather, visitors will want to prioritize their visit and go directly to the pages containing the information they desire. Involvement can be as simple as asking Web site visitors to register, in order to capture their names and addresses for later follow-up.