Objective is to increase contraceptive use and meet demographic targets. Male responsibility for sexuality, fertility, child rearing and domestic work is promoted as a gender equality strategy. Concept included in education programmes, client interaction, and advocacy with women's husbands. Information and education Communication is top-down, centering on directions for contraceptive use. Persuasion and motivation are the information processes.
Provider gives advice on what is best linked to provider's preferences and targets.
Full information provided on risks and benefits of contraceptive technologies so women can exercise their right to make informed choices, Focus on understanding the body and sexuality in order to make decisions and be in control of one's life. Programme management 14. User 's feedback Bureaucratic, little interest in user's and women's perspectives on services. Women's and user's feedback actively sought to improve services 15. Focus an participatory action research which listens to women's voices and experiences of reproductive health needs and services.