You have to realize if you want to make some real cash its not going to come from you and your surfing, but from your referrals surfing. And by people cheating it just makes the companies become more strict and it takes away from other members. Plus if you get caught you can be cut from the program and even get in to some serious trouble, so just stay away from the cheating. No way this is definately not a scam or a pyramid scam thingy or whatever they are called. They are paying.
Some people are just lucky, others are skilled.
If you have a website that has high traffic, stick a banner on there for whatever you want and people will go and check it out. The more people you tell about it, the more money you get. Just work to get referrals and the money will come. To learn how to get more referrals go here . To get referrals you have to be persistant.