Let's not overlook the baby boomers in this scenario either. The early days of new media may have demanded a younger, hungrier entrepreneurial mix of associates. Now that VCs are looking for results, that phase is going away. As the Internet becomes an even more integral and critical part of all types of business, Web content engineering may hold the most opportunity in today's diverse marketplace of talent. Menkin agrees that the Internet holds strong promise for dedicated and skilled women.
Many women are creative and skilled writers.
Many journalists and writers are looking at job opportunities in the virtual world. With the right skills, they can make the transition to Web content writing positions. Arnold believes that the Internet offers a level playing field for all skilled candidates. I don't believe this industry ever had any inequalities that created more opportunities for any particular group. What matters is that you can do the job and do it well.