When he was getting plenty of junk, Dupre looked anonymous and dead, so you could not pick him out of a crowd or recognize him at a distance. Now, his image was clear and sharp. I think there's going to be more and more merging of art and science. Scientists are studying the creative process, and I think the whole line between art and science will break down and that scientists, I hope, will become more creative and writers more scientific. And I see no reason why the artistic world can't absolutely merge with Madison Avenue.
Pop art is a move in that direction.
Already some of very beautiful color photography appears in whiskey ads, I notice. Science will also discover for us how association blocks actually form. I don't know about where fiction ordinarily directs itself, but I am quite deliberately addressing myself to the whole area of what we call dreams. A certain juxtaposition of word and image. I've recently done a lot of experiments with scrapbooks.