They have an important say in the allocation of air time, both for radio and television. The board members ensure that programming is well-balanced both within and between the three television channels. They supervise the allocation of available resources. The Management Board also makes choices for the future. Their aim is a public broadcasting system with a healthy number of viewers.
Strategy is encapsulated in multi-year plans.
These plans may focus, for example, on the acquisition of the rights to show important sporting events, for increased domestic drama production or for attractive programmes for young people. The independent board members are not on their own. The Management Board delegates the actual television programming to the channel co-ordinators. These co-ordinators ensure that an attractive evening's television is constructed. They can instruct the broadcasters to make particular programmes.