During the three weeks following the election, Public NewsRoom page views and site visits have remained high, averaging more than 30 percent higher than before November. The 240 percent election increase marks the largest traffic gain since Public NewsRoom was first offered to public broadcasters in February 2000. The news service, which provides content to 80 public broadcasting affiliates in 225 markets, was averaging weekly traffic increases of 20 percent up until the beginning of November. Vince Winkel, Managing Editor of Public NewsRoom, said site traffic began to build before the election as people started following developments more closely and began using NewsRoom's interactive voter guide. That's when the traffic really started to build.
People feel more connected to the process online.
As it turns out, feeling connected has become important in this election for both the voters and the news outlets.