It is part of our job. It is important for quality control. We have some power to influence student values. Being value neutral on this issue is harmful. Check out last week's cover story on US News and World Report.
Research shows that campus policies do matter.
Personal factors include being a business or engineering major or planning a career in business or industry, males, fraternity and sorority members, and freshmen and sophomores. The issue of cheating and responses to it not visible on campus. Develop a dialogue with all constituencies. Everyone must be involved and informed.