Mondays and Fridays are usually not the best days for employers. Recruit employers - work closely with your cosponsor in this effort. The Indiana Workforce Development office will probably be able to attract a large number and a broad cross section of the employers in the area. Try to insure that you include employers who offer the types of jobs in which your seniors are interested. Mass mailing of invitational form letters allows you to reach the largest number of employers with the least expenditure of time.
Personal contact is still the best way to get a commitment from employers.
Make the contacts by phone or in person, explaining the event in detail, including the date, time and duration and emphasizing the benefits to the employer, ie. being able to look at a large number and broad cross section of the available labor force, public relations opportunity, etc. Most of the applicants will be potential customers for a number of the employers. Follow up contacts may be necessary with those employers who are unsure about their availability on the selected date. Always be sure to ask for a commitment and encourage employers to bring treats, advertising pens, pencils, brochures, etc. Communicate with seniors - make sure they understand that they will have the opportunity to be considered by a large number of area employers and prepare them for the opportunity.