We are cross-linked at the moment. We look forward to deepening that relationship. Let s discuss aggregation and the role of the middleman. Yet, a company like Northern Light is aggregating very successfully. I think there are two major reasons the role of the middleman is still important.
People can t deal with point solutions.
There isn t enough time in the day. Second, provided people are getting the information they need, people prefer to deal with a human interface. Here s an example. We re talking to a company that is a group of pharmaceutical researchers. They will do research for other companies, offering a Web service that is part human and part automation.