By color coding or using serial numbers on your coupons, you can source your new business. Blue coupons passed out at the high school, red at the mall, and green at community events can help you gauge your customer base and craft additional special offers to further attract new sales. Make sure the full offer is spelled out in the fine print and bears a specific time limit. Don't overlook this effective marketing tool. Spring may seem a long way off this month, but in small business planning, it is just around the corner.
Spring is a time of new beginnings and fresh approaches.
Plan now for the special promotions and marketing that can work for you in the new season. Create a theme mailing, plan a special event, design a sale, explore new markets, and get ready to recapture all those customers hibernating for the winter. I am selling my business. I am a sole proprietor. The buyer wants to allocate a large amount to a covenant and a small amount to goodwill.