To implement the changes, Drescher recommended media training, leadership training, team-building and other professional development exercises. ECPM should reach out to the community through a foundation, sponsorships and cause-related marketing. The company is 90 years old. It started as an accounting firm but now has several divisions, encompassing legal, human capital, tax, eBusiness, outsourcing and corporate finance issues. The business consulting practice employs 12,000 professionals.
Most companies think a lot more about the organizational side than the personal side.
Change is emotion. Being able to admit that and deal with that, upfront, is very important.