Professional associations are an important resource for clients.
They can address in an unbiased way the services and benefits that clients can expect from their various member firms, helping to distinguish reality from the sales pitch. They can let clients know which firms are members in good standing and work with the association on certification, training and other issues. They often serve as a resource to the media, who are curious when a client decides upon a special project delivery method or to contract for a particular service. Moreover, many associations sponsor awards programs to honor those projects that deliver on the promise of their particular delivery method. These awards programs, judged by industry experts representing owners, educators and advanced practitioners, are the highest honors that the industry has to offer.