This is not MLM, there is NO money to be made here. This is another very good source of free advertising. If you have your own web site, I recommend you list your URL with them and place their banners on your page. The more clicks your site generates for them, the more heavily they will promote your ad. All internet marketing tips urge you to have your own opt-in email list to succeed.
People join because they want to.
People join because just like you and I, they need to build their business. In return, you agree to receive a maximum of 8 emails per week. Some could even be helpful to your business since most of us do something different. This one generates traffic to my site. It's also a free service with various options to upgrade.