Auctions, name your price, buying groups, etc., etc. At Intel he had to make up numbers after deciding on something so he could sell ideas to others. Decide now, analyze later. Learn from review after an action. Iterate, iterate, iterate.
Nobody gets it right the first time.
We never get it right, we just keep iterating to get closer. Fast Company included the author's email address on all articles from early on, and they learned a lot from reader feedback. Change hurts, indecision kills. Tap the global brain pool. There are smart people in more places than the region where your company is.