My name is Alison Heather - the person behind Realis. I have also spent five years in marketing in both the public and private sectors in Australia, developing good project management skills during this period. As a copywriter you switch mediums - you write differently for radio, television, billboards and print media. As a project manager, you plan carefully and you source the best people for the job - within budget. As a creative person, you let ideas flow until the right ideas happen.
Many people think Web design is about programming.
Well that's a part. It's really about presenting the right material in the right way to achieve your objective. If, on the other hand, you need to organise a large amount of data for easy access, you will need a programmer. The Web site design and interface in this case will be a much smaller element of the total project and price. Most of your budget will go on programming.