Having our own backbone lets us trouble shoot problems. We don't have to call another network vendor when we have latency or congestion problem. We can identify the source of the problem and route around it as needed. We can move, manage and distribute traffic to maximize performance. Sophisticated BGP community policies and our geographically aware architecture allows us to move traffic between any combination of our peering facilities.
Packet loss is the performance killer on a network.
Sometimes it's better to add a couple milliseconds of latency than to suffer the impact of packet loss. In other words, if there is a problem, we have the control to fix it. LAN architecture is engineered to provide optimal network performance and resiliency. The logical WAN architecture is engineered with the same performance and redundancy standards as the Hosting LANs. All datacenters have significant Public and Private Peering connectivity.