It means that all the folks have passion and a pulse. Roseanne than they are like the Cleavers in Leave It to Beaver. Real teams fight to make their point, yet they still have respect for each other. I am not a big fan of online text-based conferencing. I've tried a number of variations to it, and each time the effectiveness scores have stunk big time.
Nothing beats people sitting down and talking with each other.
Your corporate problems are much bigger than brainstorming. Everything can be made to work if there is adequate leadership and responsibility. Sadly, in most corporations leadership is lacking at the top and responsibility is lacking at the bottom. And if people don't listen you need to walk. If you're not prepared to scream or to walk, then you must be willing to accept the fact that you've sold your soul to the devil.