Each team competes with the other teams for the same customers and key personnel. Unless a knowledge company can find ways to visualize these intangible factors, it will have a hard time controlling and improving their offering. Managed properly, however, the intangible factors can be powerful assets. Using simulations and discussion groups, Tango sheds light on intangible assets. It gives them tangible forms with names and values just like any other asset so that for the first time they can be visualized and managed.
Participants learn by doing.
Tango mirrors the real World. Participants are pitted against other companies who are constantly trying to steal the most valued employees and customers . Most importantly, participants learn to strike a balance between attracting the right employees and customers and ensuring adequate profits and cash flow. Taken on their own, these factors would seem relatively easy to manage. But the point of Tango is to demonstrate that none of these factors exists in isolation.