To be ready, we participate in regular training, nets and drills that let us practice the skills we'll need in actual emergency situations. Hams also provide more routine, but still important, communications to many worthwhile nonprofit and charitable organizations , typically when they hold fundraising events. For example, the National MS Society has several walks in the spring, and a major bike tour in the fall. Ham Radio and repeaters are ideal for providing both logistical and safety communications. The MS-150 Amateur Communications Support web page provides lots of detail on operating a major public service event.
Most events are much smaller, but the techniques are similar.
Event based public service around Raleigh is coordinated by RARS Public Service Director Bill Cole KG4CXY . The clubs support public service, but you don't have to belong to RARS, or any club, to participate. Check the Public Service Calendar and see where your help is needed. At ARRL Headquarters, ARES communication comes under the banner of Public Service. Here are links to the various ARES operations and EC's around the Triangle.