Group One manages the web site activities of Invention City and earns revenue from product sales, special listings and advertising. Group Two is responsible for the City's Partner Program. Inventions that do not fit into categories covered by Partners are forwarded to Group Three, the City's venture group. In return for an equity stake in a project, Group Three invests in inventions at various stages in the development process and may be involved in everything from engineering to manufacturing and marketing. Independent Inventors and product developers may access the City's resources freely and are under no obligation of any kind.
Rugged persistence is a necessary ingredient for success.
The focused vision and thick skin so helpful for success, can also lead to blind eyes and deaf ears. An inventor should strive to understand why the invention did not exist before and use that understanding to create strong reasons and better designs for why it should exist today. Each proceeding step in the invention process requires geometrically greater investment in time and money. While formulating answers to doubters, the inventor should also listen attentively to his or her many supporters. Would she actually buy it.