A few weeks ago the Smithsonian's National Museum of Design, the Cooper-Hewitt Museum, asked for a portfolio of Kozik's work. He even seems to be a budding media celebrity. Certainly Kozik's success can partially be attributed to the popularity of the alternative rock bands that his posters advertise. Dinosaur Jr. To make Pearl Jam feel more at home, one concert promoter commissioned Kozik to create retro punk posters that were hung in the group's dressing room last year. Whether it's positive or negative doesn't really matter.
Shock value is good.
There's plenty in Kozik's work. The guy who invented the polio vaccine. But everybody knows what Manson and Hitler look like. I use them in my imagery because it's reached the level of kitsch. I'm just mirroring society.