The journalist will see as undignified the situation when he would use his reputation, authority, as well as his professional possibilities in order to publish commercial information or advertising, especially when the nature of such information is not obvious in the form in which it is published. The mere combination of journalistic and advertising activities is deemed inadmissible from an ethical point of view. The journalist should not use for personal ends or in the interest of people in close acquaintance with him, confidential information he possesses by virtue of his profession. The journalist will value and protect the professional rights of fellow journalists, and will observe the laws of fair competition. The journalist will respect, and will make others respect the copyright in any creative area.
Plagiarism is inadmissible.
Every time a journalist will use, in any way, work done by other journalists, he will refer to the author's name. During his relations with public authorities or various businesses in the course of carrying out his professional duties, the journalist ought to avoid any complicity that may affect his independence and impartiality. The journalist will reject any mission if its performance may violate any of the principles set in this Code of Ethics. The journalist will make use of and protect his right to use all guarantees provided by the civil and criminal legislation of the Republic of Moldova in law bodies and in other bodies. The present Code of ethical principles may serve as argumentative basis in cases reviewed in law bodies and other bodies, in any litigation which involves the journalist himself or the product of his professional activity.