I've listened to several of Beck Ag 's teleconference programs developed for Roundup Ready Soybeans. Their moderators are well trained and really understand the technology as well as the marketplace. Beck Ag 's programs have exceeded our expectations in both quality and results. In addition, they maintain a high level of technical accuracy, which I find especially comforting. The Beck Ag people fully understand agriculture and have been able to develop and implement highly successful programs with minimal oversight from us.
Participants really enjoy their programs and benefit from what they learn.
This has been evident in the substantial and measurable results Beck Ag has generated. We initially used this tactic with Accent Herbicide. Program participants not only adopted the product faster than non participants did, but their reuse rate was significantly higher. I attribute this to the expectations of the product they developed from listening to the experiences of their peers. Teleconference selling was by far the most successful tactic we utilized.