It looks like there's money set aside for homeowners that might be in need. Both women realized the offers are not government grants, but merely solicitations by private home remodeling companies looking to replace siding, roofing and windows. But at first glance, residents might be fooled by the wording on the flyers or by the way they're designed. They look like an official government notice but they are nothing more than an advertisement under which you have no obligation to buy. There isn't any specific misrepresentation.
Nothing says the program is free, that it is a government program.
The companies issuing some of the flyers said they do not believe their notices are in any way deceptive. Legally speaking, they're right. There isn't any specific misrepresentation. Now when you call the company, they spell out that they are not a government agency. But that phone call is ultimately what they want.