Some businesses make products to be sold, while others provide a service.
The hallmark of any superior medical practice is the ability to operate in two distinct modes with efficiency and compassion. When dealing directly with patients, it's critical to always be aware of their needs. Patients are often worried, frightened and physically sick. It goes without saying that physicians and nurses who show compassion in dealing with patients will create a stronger bond of trust and achieve better long term medical outcomes. While compassion always helps, the behind the scenes activities of a medical practice rely on operational efficiency.