A great way to increase traffic to your site is by trading links with other sites. This practice is called reciprocal linking.
Many sites look for reciprocal partners.
Some sites will give you a text link and some will give you a graphical image link. The first thing you must find is a good reciprocal link partner. Here are some items to look for in potential partner sites. Your link partner should have information on their site that is closely related to the information displayed on your site. You want to attract viewers with the same interest.