It can be both personal and impersonal, based on the individual, yet eternal and timeless in value. It is a profoundly deep lesson. The world will change very quickly if people decide to be completely honest with themselves and choose to speak openly about values. The only way to achieve enlightenment is through commitment to inner growth. It's amazing simple.
Most people think in terms of schemes, and fail to face basic truths.
For instance, the diet-fad industry is built on using people already in denial. Fads are easy because they change quickly, and always promise something new. Nothing I am saying here is new. When people start to care about how they are constantly allowing themselves to be used that way, things will change. They will want that energy back again.