He is a man on whom virtually all have an opinion. Keith Rupert Murdoch KRM to his employees is probably the most famous businessperson in the world, whose power and influence are only matched by his profits and ambition. Only the pragmatic survive in the corporate war zone. Rupert Murdoch is the ultimate chameleon. Goodbye, Mr. Nice Guy.
Nice guys finish second.
Place Your Bets. Rupert Murdoch is a gambler. He thrives on risks and the bigger the stakes, the bigger the buzz and the bigger the payout. Lead from the Front. Murdoch is News Corporation.