Shop Public Service Radio offers High Frequency at a low cost You can reach listeners many times for the same money it would cost for a single news-paper add Radio is Visual Optical images are structured. What the eye beholds, the brain receives. Audio images are unhampered by physical limitations, permitting the recipient to draw freely on the resources of imagination. Audio visually is as individual as the person who is transforming sound into images that can be vividly discerned with the mind's eye.
Most people listen to radio in the morning when many buying decisions are made.
Listening remains strong during the day. TV viewers are highest at night after most stores are closed. What ever the memory manages to retain in the cluttered commercial breaks must survive a nights sleep. To sell consumers, you have to reach them with your message. Radio's coverage is universal.