E-mail connects you with millions of people almost instantly, it allows you to send them text, images, sounds, even video clips at virtually no cost. The potential applications for e-mail in business and marketing are enormous thanks to new technologies and new applications which are being developed almost daily. Newsletters are a powerful sales tool.
Newsletters are a key weapon in the armoury of the e-marketer.
This is because newsletters can be used to build relationships between customers and the company. A newsletter can build trust, it can build brand loyalty for your business and most importantly it can build a solid e-customer base. Click Here for more information Discussion lists can generate valuable information. One of the most important distinguishing features of an e-economy business is the changing relationship between the customer and the business, no longer does the business talk to the customer it now converses with and interacts with the customer. Bigger businesses can now behave like very small businesses, they can chat to their customers and find out what they want, and then meet their needs.