Indeed, the innovative potential of the Net has to permeate every nook and cranny of the organization. Changing paradigms call for different mindsets. Strategic leadership in the on-line world requires a detachment from the legacies of past successes. Things change swiftly and often in an uncontrolled manner. The notions of strategic thinking and planning must change.
Organisations can no longer rest content with yearly forecasts and three year planning horizons.
Strategy must adapt to the Net. Strategic thinking needs to happen on Internet time. Technology can unleash the creative potential of individuals and motivate them in new ways. Management boards need a greater degree of technology skills to lead such change. It is no longer adequate to have business skills or IT skills alone.