The first markets were markets . They were real places that thrived at the crossroads of cultures. They didn't need a market model, because they were the model market. More than religion, war or family, markets were real places where communities came together. They weren't just where sellers did business with buyers.
Markets are more about demand than supply.
And the buyers have the money. Human voices trump robotic ones. Real voices are honest, open, natural, uncontrived. Every identity that speaks has a voice. We know each other by how we sound.