In the new world of Internet marketing, the opportunity to cash in on techno-curiosity about others' private lives is occurring with greater frequency. Preschools and day care centers in a handful of cities give concerned parents constant glimpses over the Web of how their kids are doing. Secret access codes keep outsiders from watching. Nursing homes may be next. Imagine being able to sit at your desk, click on your computer and observe firsthand how an ailing mother or father is faring at the nursing home.
Privacy issues abound, but marketers are looking into it.
But we have questions that need to be answered. And the best answer may be reality-based information that you can only get over the Internet. Brave new world We watch. But we are not seen. Marketers know this sense of anonymity is a powerful sales tool.