Attend to university and student goals. Link library education to their high need time periods. Utilise their sense of urgency. Promote their working knowledge with faculty. There is no good data on factors involved in outcomes dependent on library services.
Many students now assume the Internet is an adequate information resource for all purposes.
We have common cause with faculty. Many faculty are not up to speed regarding electronic resources. Faculty is not pushing students regarding electronic resources nor inviting us to. We have a growing, changing knowledge base regarding information resources. But this requires maintenance.