With the singular exception of Super Bowl III, this is a franchise that has defined futility. The Jets have employed 12 head coaches in their history, and not one of them has compiled a winning record. If Parcells should take this job, it would be a career move that could be considered lateral only in the football sense of the word. Except for the dollars, it makes nearly no sense. Money leads the list of usual suspects.
Power is another strong possibility.
That was part of the deal when Miami owner Joe Robbie lured Don Shula away from the Baltimore Colts in 1970. Rozelle later decided Robbie had courted Shula improperly, and awarded the Colts a first- round draft choice as compensation. It seemed a severe penalty at the time, but Shula would turn it into a trifle. The Colts picked up a running back from North Carolina named Don McCauley. The Dolphins got themselves a dynasty.