Phase Two of the television campaign, scheduled for April, features a toll-free telephone number that will enable viewers to call their respective health departments for information. However, with early detection, it is also one of the most treatable of cancers and the survival rate is estimated at 90 percent. Three of the five individuals featured in the 30-second television spot are colorectal cancer survivors from the greater Baltimore metropolitan area. They share prevalent misconceptions about the disease and information about screening as an effective tool for early detection and treatment. There is no racial, ethnic or economic discrimination.
Many people experience no symptoms at all.
With early detection, the survival rate for colorectal cancer is 90 percent. According to Dr. Michelle A. Leverett, Director of the Baltimore County Department of Health, changing public opinion and effecting changes in behavior can be accomplished over time through a variety of communications efforts. Frequently Asked Questions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Office Social Services State's Attorney's Office .