For national programs, the most convenient times are often around mid-day, because that's in the middle of the work day. However, it also means that you will probably step on some time zone's lunch hour. In many cases, the time zone affected can just move lunch an hour and go on with life. In other cases, you may need to budget for lunch at those locations. If you have a long enough program that you find you're dealing with more than one meal, your program is probably TOO long.
People can only watch a satellite program for so long.
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