Corporate and civic leaders appear willing to accept the lower salaries and benefits, the lost promotions, and career uncertainties that often come with presidential appointments. But they won't accept a process that they perceive to be unfair. Presidents should stress the impact appointees can have on the life of the nation. Presidents should remind potential appointees of the honor involved in service to one's country. Patriotism and love of country are still powerful motivators for public service.
Presidential appointments are, indeed, posts of honor.
Presidents should never stop reminding the citizenry of that fact.