Following are some very simple ways to expand your public relations outreach without greatly expanding your financial outlay in the process. But all of them help you to extend the reach of your Internet presence. Not only is this a cost-effective way to get your name out there, but it also provides a valuable service to your visitors. Respond in a timely, effective and professional manner. One of the great things about the Internet is the ability to share information quickly.
People now expect a timely response.
Once involved with like-minded groups, determine ways to garner additional visibility for your Web business. If you have a compelling answer to this question, you may have the makings of a press release. All of these activities are cost-effective ways of communicating your expertise and the unique qualities of your Web site to people who are key to your continued success. Get a domain of your own. As trivial as it may seem to some, the key to a professional website starts with the address, especially if you're planning to offer e-commerce.