E-commerce is changing the way we shop. Distance learning is causing universities to rethink how they reach students. Old line media companies are being acquired by online companies in some of history s biggest mergers. And technology is coming to market that will allow you to connect with a world of knowledge no matter where you are. These changes present opportunities for the University of Georgia, Athens, and Georgia.
New media provides the opportunities for our students to develop exciting and rewarding careers.
It provides the opportunity for Athens and Georgia to recruit profitable and desirable businesses. It provides the opportunity for UGA to enhance its reputation as a technologically sophisticated institution. In short, new media offers us the opportunity for our students, our university, our city, and our state to assume leadership roles in one of the world s fastest growing fields. To realize the potential opportunities offered by new media, we are proposing the creation of a new unit at the University of Georgia, the New Media Institute. New media is the use of technology to create a new communication experience.