The timing of the launch was delicate two days after President Arroyo declared a state of rebellion in the country. Bulgari s local representative Mario Katigbak explains that launches are planned months ahead and must be aligned with the schedules of their principals.
Nobody can predict a crisis.
The Logomania bags are made of mottled silk that undergoes a rigid process of dyeing and silk screening. The bags are framed in calf leather. They look as if they re going to last for two seasons because of the fragile nature of the fabric. Nonetheless, the graphic logos make the bag attractive to Bulgari s young client. Bulgari has announced that it is now going into fashion, not just watches and jewelry.