I just keep going and going. I m constantly thinking of what people want, being aware of their needs. That s where I get ideas from, being aware of those relationships, between the needs and the media. I immerse myself in those relationships. You need to focus yourself on one area.
Obsession is at the heart of it all.
One thing that I am obsessed about, is service to customers. Whatever medium the service ends up in, it comes from a lot of customer focus. Thank you, Joe, for your time.