Messages reach me on a 24-hour basis. This includes, where appropriate, property disclosures, well and septic information, Municipality of Anchorage public information on the property, neighborhood covenants, financing options including any relevant financing in place that can be assumed, surveys, and opposite season photos where available. I make information packages available on-site and directly to agents showing the property. I also keep a supply of summary fliers on the sign outside for drive-by prospects. My computerized management operation systems ensure that routines get attended to promptly.
Newspaper advertising begins after agents have toured the property.
I have a generous advertising budget that I spend on my clients behalf. In addition to the Anchorage Daily News, I have used this budget where appropriate in other media such as the Alaska Journal of Commerce and Alaska Magazine. Coldwell Banker Fortune, Inc. has a dominant position in the Anchorage Daily News, including front page coverage every other Saturday, and Sundays on a rotational basis. Where other companies advertise in less effective publications, Coldwell Banker Fortune, Inc. supports the drawing power of the News and is willing to spend the money it takes for the sake of full exposure of our clients properties. Open house is by mutual agreement where consistent with marketing objectives.