Career planning is an important tool in attracting good employees. When a company is able to offer a person a good job along with a planned and structured future then that is normally attractive to those looking. It aslo helps companies retain employees. If employees have a career path and know where they are going then they are much more likely to stay with a company.
Organizations have alot of money invested in every employee.
It make good sense for an organization and the individual to plan ahead and set a course for development. That is the way most big investments are delt with. I believe employees are also more motivated if they know where they are going in terms of their career. I am not involved in a company sponsored or supported wellness program. I do, however, diligently follow my own health and training program.