I've studied business and marketing for years, and not one of the books I've read was as enjoyable and easy to follow as this one. It truly sparks a fire and makes you jump to attention. There are no limits to how to use these creative ideas to your own advantage. Baker provides low-cost marketing ideas for those pursuing creative fields. Once you wise up, you can go out and get yourself a real job.
Medical students have to struggle for years before getting established and cashing in.
I'm not implying the creative road is paved with gold. But it holds as much potential as you're willing to give it. Let's face it, in every artistic field there are people making tons of money and people who are struggling just as there are in all fields. There is money to be made, enjoyment to be had and satisfaction to be derived from just about every creative path. You just have to put a few basic principles into action on a regular basis to be successful.