Here at WMBD we're in the information business. We take our responsibility to inform seriously. Self-critique is one way we try to stay on top of our game, and we think we've identified an area in which we can improve.
Thunderstorms are a routine part of life here in central Illinois.
Maps like the one you see on the bottom of your screen right now are one way we get the information out. But like the boy who cried wolf, we feel television stations may be overusing this technology. We don't feel these maps should be used for each and every routine storm that rolls through the area. To do so diminishes the impact of the technology when it really counts, and when it really counts is when a severe thunderstorm or tornado is gathering on the horizon. That's why we've decided to conscientiously use this technology.