Our PDA area is currently stacked with PDA-specific ads. This may be because the PDA market is doing so well, or because Joel sells the ads and runs the PDA area. One silly thing I see all the time is people saying that they never click on ads, and rationalizing that no one else clicks on them either and that they should all just go away. For a time, the click rates on the Web kept shrinking and shrinking. Web advertisers are starting to realize that they can get much better click rates if they align their ads with a website's content.
More general stuff gets lower click rates.
Web advertisers are getting smarter and the medium is changing. Skyscraper ads run up and down the sides of pages and Flash ads enable more useful ad content. They also enable more annoying ads, but advertisers that are interested in getting customers don't make their ads annoying. Now, onto the newsletter. If you're looking for a way to protect the data on your Palm OS-based PDA, check out our review of this security software.