Red noses are on again Like mum, like son.
The chance is coming up, with national Red Nose Day on June 29. In 1988 SIDS claimed the lives of 500 Australian babies. Since the introduction of a national campaign to educate parents about the risks of the syndrome, the death rate has dropped by more than half, with 134 deaths last year. Anyone too shy to wear a nose can show their support by buying a pin, pen or badge, or a sticky nose for their car from Coles, Target and Bi-Lo stores and Shell service stations across the region. . . . All rights reserved.