Unfortunately, a causal link between customer satisfaction scores and financial growth has remained elusive. However, the correlational data continue to accumulate. This crucial assumption is the point where many programs fail. Additionally, if you wish to include customer satisfaction as a determinant in a rewards program, it is crucial to determine the factors that affect customer satisfaction so they can be rewarded. Finally, and perhaps the most difficult, you must be able to collect meaningful information from your customers.
Reward systems affect customer satisfaction.
Specifically, the variables that are chosen to reflect the behaviors of employees, satisfaction level of customers, and level of organizational performance must be carefully chosen and measured. Steps to Success Step 1. Your Variables Most measurement errors are made at this crucial step. Failure to adequately define the variables you plan to measure virtually ensures that you will not gather meaningful data. Also, carefully examine the employee behaviors that have an impact on customer satisfaction.