These return visitors are often a recruiter's most valuable pool of candidates. If so, it's a good bet that the candidates you're seeking will visit more than once as well. Effective sites also offer services that assist both job seekers and recruiters. For example, job seekers should have access to the recruiter's Web site via an interactive link. Check for features available to recruiters, such as organization profiles, online posting capabilities, HR-related content, and current search technologies.
Many sites also feature automated matching of jobs to candidate profiles.
Automated responses to all ads in certain categories ensure that candidates don't miss any opportunities, but as a recruiter, you may find yourself overwhelmed with responses from only partially qualified candidates. Carefully investigate the site's method of matching candidates to jobs. And remember, technical services are only useful if a site is attracting the right audience for your ad. Often a site offering content of interest to your prospective candidates will be more effective than a general recruitment site with lots of technical bells and whistles. A key component of your evaluation should be price.