Promotional materials are unrealistic in their representations. Business checking accounts are used to pay for personal expenses. Otherwise valid release forms are signed by minors, or by non-parental adults on behalf of minors. Safety talks are given by the most junior guide, or assigned as a penalty.
Outfitters treat their guides as independent contractors when properly classified as employees.
Guides are not properly screened, trained or supervised. There is no emergency response plan prepared in advance, or such a plan is not properly implemented. Common sense is ignored when on a trip with commercial clients. Outfitters and guides agree to take lawyers as clients. It doesn't matter whether you are a whitewater rafting, sea kayaking or horse packing outfitter.