Bootiez are Canada's favourite replacement covers for King Size and Regular Size cigarette packs. With Collectible Bootiez you are guaranteed to find a cover that will match your lifestyle. Beautify your package, and once again, enjoy life. No need to switch brands to escape the ugly graphics. Once again, enjoy the true taste of YOUR brand.
Some smokers are plenty steamed.
Why, by hiding those unpleasant images and messages. Leading the backlash is a Montreal firm which is marketing a cardboard sleeve that fits over a cigarette package, and contains brightly coloured designs and photos. They're called Bootiez. They only started selling two months ago and are tough to find in Calgary, but sales representatives at distributor CTC Canada say they're selling like crazy. People are just tired of all the warning labels now.