The Television Future Fund provides critical investment capital and project management for systemwide efforts to increase revenues from new and existing lines of business, and for projects that will reduce station operating costs, and provide new and more efficient structural models. The Overlap Market Grant Program is designed to assist stations that serve common markets to form strategic alliances and obtain greater operating efficiencies through collaboration.
Many projects have an additional human resource development or training component.
CPB has funded these elements where we conclude that they make a strategic difference to the funded institutions. In many cases projects move through all three stages, beginning as a feasibility study, and, in a later phase, moving to proof-of performance. Feasibility studies generally have modest funding requirements. Projects at this stage are often diffused and their long-term or overall potential cannot be readily determined. The results of a study help focus the next level of effort, and give the applicant and staff assurance that the fundamental business concept is sound.