The body that sponsors the site should also be clearly indicated. Again, the site's domain name may simply be that of an Internet presence provider which has no responsibility for the content of the site. There should be a name of an organization clearly presented on the document, either in the header or footer, with a link to that organization's home page. The relationship between the sponsor of the site and the author should also be clear. If the author or sponsoring organization is difficult to determine, the quality of information should be questioned.
Objectivity seems to be much more of a problem on the Web than in traditional print sources.
If the sponsoring organization is not well-known, one should look in a secondary source to find out what the institution is. If the organization is known, the reader should think about what type of group it is, and if it is an objective source. If there is still a question, the information should be verified by looking in another reliable source. Currency is usually touted as one of the Web's strengths. However, not all Web pages have dates, so it is sometimes difficult to determine how current the information is.