So we're very competitively priced. With a 48-hour turnaround, that transformation can also be extremely fast. The ISV's software can now be run on any OS or platform. Customers can now be given two options, either to rent or to purchase the ISV's software. Companies that couldn't afford to purchase the ISV's software before can now lease it on a subscription basis.
Marketing can now go global, as any client or company anywhere can purchase and use the software.
The ISV can now count on predictable, recurring revenue from a developing subscription base, regardless of how that ISV may choose to structure its ASP pricing. Application data becomes centralized, accessible from anywhere, and communication, flexibility, and scalability all improve. Most important within this scheme is the fact that Allegrix remains invisible to the ISV's customers. Everything is branded for them, even though it's at our site. And making the transition with Allegrix's help minimizes the challenges and costs normally associated with ASP deployment, which can be prohibitive for most ISVs.