This includes 1 full day of studio experience and a corresponding half day of computer lab experience. Includes visual aesthetics, formal values, structure, concept development, semiotics, Gestalt principles, visual organization systems, technology and media, and the working relationship between perceptual design principles and communication concepts. Students learn the technical aspects of vector drawing, raster graphics, image manipulation and page layout software. Scanning images, importing image and text files, preparing for digital output and printing, and general computer fluency is also included. I Second of a sequence of three introductory courses for the graphic design major.
Study is focused on the fundamental principles, terminology and use of typography.
Study is focused on principles, issues, and applications related to the integration of typography and imagery. Design process skills are enhanced as students learn how to explore the dynamics of image content and meaning, composition, color, scale, cropping, manipulation and the integration of imagery with typography. Also emphasized are the inherent benefits and shortcomings of symbols, the application and use of symbols, and the evaluation or field testing of graphic symbols to substantiate effectiveness. These are highly utilitarian problems in which the functional requirements of design are critical in making data and information understandable and accessible to the user. Principles of language, structure, emphasis, diagrammatic interpretation and the visual display of information are explored in the context of applied problems.