In determining our logo design, we considered lots of options, thought really hard about integrity, innovation and intelligence and looked at lots of abstract designs. Finally, after wasting lots of our hard earned dollars, we decided that we wanted to pick an animal of some sort that could effectively represent the essence of SmartLeadership. But we just didn't feel that any of these quite fit who we are . They are sleek, nimble, and fast. Though friendly, they can be tough when the situation calls for it.
Myth has it that dolphins sometimes guide ships through treacherous waters.
They are known to be very intelligent animals. As mammals in the water, they demonstrate their great ability to adapt to harsh surroundings while remaining true to their nature. They thrive without displaying the viciousness of other sea predators, reminding us that leadership doesn't have to be a killer sport. So when you think Integrity, Innovation, and Intelligence, think . . . SmartLeadership and if you can't remember that, think Dolphins .