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At the same time, regardless of how busy we are here, our customers have to come first, and they have to feel that we are really listening to their needs. If you get everybody in the company involved in customer service, not only are they 'feeling the customer' but they're also getting a feeling for what's not working. When a customer calls up with a complaint, we obviously can't change the past. But we have to deal with the problem. So when it comes to busy times, I put everybody on the phone.