A strong organization provides stability to build and maintain a long- term effort. Economic Restructuring involves analyzing current market forces to develop long-term solutions. Recruiting new businesses, creatively converting unused space for new uses, and sharpening the competitiveness of Main Street's entrepreneurial merchants are examples of economic restructuring activities. Design enhances the visual appearance, attractiveness and traffic management of the business district. Historic building rehabilitations, street and alley clean-ups, parking and traffic calming issues, colorful banners, landscaping, and lighting all improve the physical beauty of the downtown as a quality place in which to shop, work, walk, invest, and live.
Promotion involves marketing an enticing image to shoppers, investors, residents and visitors.
Festivals, retail events and image development campaigns are some of the ways Main Street encourages consumer traffic in the downtown. When a community participates in a comprehensive revitalization effort, its downtown can experience a return of economic vitality. Increasing sales and returning revenues to the community. Creating a positive community image. Creating visually appealing and economically viable downtown buildings.