All it will do is create a marketing nightmare for existing online organizations, and line the pockets of lawyers who specialize in trademark disputes. And even those who don't. URL's are a consumers' bad dream as it is - awkward, clumsy, difficult to remember. Here was a golden opportunity to reform the whole system. And Obersturmfuhrer Magaziner blew it.
Most people find Web sites through the top search engines.
Georgia Tech's GVU surveys indicate otherwise. They show that links from other Web pages are the most popular way people find new sites. No problem, old chap - part of the Internet Culture. Sending such a mail to a well-trafficked site will probably be ignored. We could employ our intern, Monika , to do nothing more than download pages, change 'em, check 'em and bung 'em back up.