It is currently being proposed that there be no local advertising on the cable system. The cable channels will, however, be likely to have advertising from companies advertising through the international network. Jamaica has two morning dailies and one afternoon tabloid. There are several weekly and biweekly periodicals and magazines. Most prices are freely determined by the market.
Notable exceptions are services, such as telecommunications, electricity, water and bus fares.
Many products have traditionally been marketed to provide for fairly high markups. This is especially so for imports or those with a high import component. The pricing of products is also affected by money supply and the amount of liquidity in the system. In the late 1996, the Jamaican dollar actually appreciated, which led to a reduction in some prices. After-sales service is an important competitive advantage in the Jamaican market and a requirement for an effective sales operator.