Years afterward, many remember the touch of kindness provided to them, and they give to the toy drive as part of their Christmas season. In association with the Sacramento Marines, KNCI 105.1, a Sacramento country music station, has organized a series of live broadcasts at locations where Marines are collecting toys to publicize the charity. Steven Tebbs, the assistant promotional coordinator for the station, has spoken to a number of individuals who have given to Toys for Tots. Many of these individuals expressed that they had at one time benefited from the program. One gentleman he encountered purchased a remote control car as well as the batteries to power it to donate to the toy drive.
People have a kind heart sometimes.
With Toys for Tots growing annually, the Marines have turned more and more to corporate sponsors and local businesses to lend their support. Larry Hillson, the commanding officer for the Sacramento Marine reserve unit, has seen the charity evolve into a national institution. It's getting to the point where we're a fixture during Christmas, almost like the Salvation Army, providing a service for those in need. What's great about it is that the community has bonded together for a common purpose and you have corporations and businesses helping us do this over the years. The Sacramento reserve unit has an objective of raising 36,000 toys for around 18,000 children throughout the region.