Answering these questions takes an awareness of your audience and an understanding of how people best receive messages. The vocabulary you use, the arguments you present, even the organizational structure you give the piece of writing all depends on what you want to say and who you want to say it to. Purpose and audience are intertwined. If you know why you are writing, but don't pay detailed attention to the needs of your audience, you lose. But, if you have analyzed your audience and don't really know what you are writing to them for, you still lose.
Writing takes effort.
Good writing takes effort, too. Superior writing takes effort and language expertise. In addition, it takes a strict attention to all the activities involved in reading. These qualities will ensure a piece of communication that is clear in its contents and its purpose. In addition, it takes a strict attention to all the activities involved in reading.