A Web Site For Your Business or Organization 1. Hire a Web Designer who knows what they're doing and focuses on how to help your business make money. If you are hearing a lot of technical jargon or are being sold on the latest technical feat to show up on the Web, run for the exit. The Web Designer should be selling you on how your presence on the Web will benefit your business and fit in with your overall business plan. Ask to see the Web sites he has put online and how those sites help their businesses or organizations.
Promises are nice, but experience can be demonstrated.
Look for a focus on what communicates to customers, not what impresses techies. Your Web Designer should know more than how to put a page on the Web. He should give you advice on layout and organization of your pages, and be able to explain how your page will be pleasing to customers. He should be able to tell you the important items to include on your site that draw customers into a business relationship with you. Don't buy promises of what will happen tomorrow.