Check out all area video production companies before deciding whom to hire. Ask for a copy of a recent video production to judge the quality of the work you would receive. Adding special effects increases costs. Of course, video production costs vary greatly from company to company, so shop around. Be knowledgeable of different tape formats.
Videotapes come in different tape formats.
Professional Betacam SP and digital videotape are the top video formats at this time. Music, special sound effects and professional actors add to the cost of your production. Check with your video production company for details, or investigate soundtracks that are royalty-free in your local music store. Of course, cost will vary depending on the length of the program. To save money in this area, consider calling a local disc jockey or news anchor.