You can produce new knowledge to better inform decision makers before they act. Build a model of the real world based on data collected from a variety of sources, including corporate transactions, customer histories and demographics, even external sources such as credit bureaus. Then use this model to produce patterns in the information that can support decision making and predict new business opportunities. Functions Telecommunications, stock exchanges and credit card and insurance companies use data mining to detect fraud. The medical industry uses data mining to predict the effectiveness of surgical procedures, medical tests and medications.
Retailers use data mining to assess the effectiveness of coupons and special events.
Our comprehensive data mining solution includes services and training that allow you to explore large quantities of data and discover relationships and patterns that lead to proactive decision making. Along with SAS consultants, our Quality Partner Program and strategic partnerships with leading consulting organizations are available as resources to meet your organization's specific needs. Enterprise Miner, our enhanced data mining software, combines a rich suite of integrated data mining tools with unprecedented ease of use, empowering users to explore and exploit corporate data for strategic business advantage all in a single environment. Learn about Enterprise Miner . Find out more about Customer Relationship Management .