A hard-hitting poster campaign will be organized, which tells all kinds of evil untruths about Arial. We will bribe corrupt public officials to hound Arial. We will leak made-up stories to our friends in the press. We will deface all printed material set in Arial by adding serifs or by drawing sad faces in 'O's and 'D's. Our colleagues in the criminal underworld will exert 'presure' on any designer we identify as already using Arial. .
Time is short.
The Arial campaign is building momentum.