It also aims to reach out to as many readers, viewers and listeners and try to promote awareness among women and men, of the need to question existing values that create gender inequality. The other goal is awareness-raising among our women to empower them in their fight against inequality and prepare them for effective participation in all areas of society and development . It is the public opinion that Uks is trying to mould for a positive portrayal of women through the media. It welcomes suggestions and ideas from anyone who has been a part of any seminar or workshop organized by Uks to keep informed of the needs of public and be able to make positive changes in our policies and design. Since the day Uks was inaugurated, it has held many workshops, meetings and seminars.
Public participation is welcome.
This way, there is a good representation of people from a varied background. Uks does not have a formal membership, but many of the participants are involved now in our activities. Uks is basically a women's group with a number of women activists supporting us in our activities. Men are a part of Uks, primarily because it believes in equal opportunity for both sexes. But women outnumber men and are key decision-makers.