The purpose of an interface is to provide a means of communication between a user and information. The Web page has an inherent functionality that is not always immediately recognized. Designing an interface is different that presenting information, and it is the functionality of the interface that makes for a more useful and usable Web site. This distinction is critical at this stage of web site development, because you want to make certain that consider the functionality of the site as well as identifying and organizing the content. At the same time, you need to consider the representation of the content and how to create a Web site that is appealing, engaging and easy to navigate.
Metaphors are an obvious draw for Web site designers.
They provide a unity and a means of representation that can be very appealing. Feel free to use this page for your brainstorming exercises. It is on the Web for distribution only. Step 3 - Generate some metaphors You've already done this step, so let's evaluate the metaphors. We can concentrate on the travel guide metaphor, but here are some of your other ideas for comparison.