Use humor appropriately. In short, keep it interesting. The person who contacted you to make the presentation is a great resource to get to know your audience. When time and the presentation allow, get some names of people who will be in your audience. Ask them about their goals for the time, what they expect, etc.
Recent newsletters can also provide a good glimpse into an organization, it's people and it's goals.
Know your audience's business and industry. It can help you to see what is important to them. Edge Studio Inc. All rights reserved.