InternetQA Search Position Test Specification Check that web users can find your web site by searching for your company name or a product name on the major search engines. People use the search engines to find companies. They submit the company or product name to a search engine and expect to see your web site in the first page of search results.
Product naming is critical to doing business on the web.
Product names should be unique enough to generate one of the top 10 positions on each of the major search engines. Procedures InternetQA uses WebPosition Analyzer by FirstPlace Software, Inc. to check a web site's search engine ranking. For more information go to Using WebPosition Analyzer . When a search engine is queried with a phrase, the returned results and your site's position in those results are the key to whether anyone will see and go to your site. It's best if the keyword phrase is in the top ten positions returned by the search engine.