The target audience defined its needs and became a resource for the program. For example, slide-tape program scripts were developed using ideas gathered from employees and management. Slide sets were shot on location in Holiday Inns using hotel personnel as actors. By providing incentives for employee involvement, the company continues to enhance its ability to control energy costs. The program was a win-win situation.
Mutual benefit is the key to a successful partnership.
Each partner in the training program brought unique strengths and expertise to the relationship, and each gained from the experience. The firm's minimal investment of staff time and monetary support was recouped in substantial energy savings and a greater awareness of the need to reduce waste among employees. The IFAS Energy Extension Service, on the other hand, gained entrance to and credibility with a new, energy-intensive service group. Because this program was successful, the hospitality industry may be more likely to implement greater capital-intensiv energy conservation measures in the future. Summary The IFAS Energy Extension Service's experience with Holiday Inn demonstrates that partnering works best when the relationship enhances and benefits all partners.