Many highlight their international employee base and the fact they are hiring more women. They're not out there beating the bushes looking for talented minority graduates or women graduates. But many company executives say they simply don't get applications from minority candidates. He blames area universities for not recruiting enough minorities to study communications or business marketing. Mr. Mueller said those applying to his firm tend to be white and Asian males, and some females.
Recruitment can be expensive.
Company executives say they are reluctant to spend that kind of money unless they are sure there will be an economic reward.