You still have to wait for people to search on your keywords. Let's say you publish an Ezine that has 2 or 3 thousand readers. Each week, your website URL and your name are going to 2,000 to 3,000 people. But imagine you write an Article that gets published in 30 Ezines that each have a readership of 2000 people. The possibilities with Ezine Articles are enormous.
Many people feel unable to write.
You may be one of them. But the fact is, anyone can write an Ezine Article. They're very popular amongst Ezine Publishers. If you've been running an online business for 6 months, or even just for 3 or 4 months, you now know many things that you didn't when you first started. So for someone who has just ventured onto the Web, your experience and knowledge could be extremely useful.