The system asks a series of questions to determine the toppings and the size of the pizza and whether the caller wants anything to drink or bread sticks. The system also asks whether the order is a pickup or delivery. If the system doesn't have the address for delivery, it asks the caller for it. The software understands numbers and street names. Martz said the software allows pizza chains to cut down on labor costs.
Margins are small and turnover is high.
Then the privately held company hired a contractor to create the software. The company has two full-time employees.