The following poll questioned children about values in the media they consume. Children are widely exposed to the media. Children believe that kids their age are influenced by the entertainment media. Children say television and movies do an average job addressing the issues they think are most important. Kids think television does a pretty good job offering positive portrayals of girls and ethnic minorities.
Older girls have a much different opinion on the subject.
The results were then weighted to reflect the overall population. Respondents for interviewing were selected from a random digit dial sample, thereby allowing access to all listed and unlisted phone numbers. Acknowledgements This report is published as part of the Children and the Media Program at Children Now. Children Now would like to thank the Charles Stewart Mott Foundation and an anonymous donor for their generous support of this program. These donors are not responsible for the statements or views expressed in this report.