In 1893, the first Sears catalog was published. This last was no exaggeration as the large catalog was a guide to most of the merchandise then available by mail order. In 1897, the main catalog contained nearly eight hundred pages with a number of smaller specialized catalogs also available. Although the original audience for the catalogs was the farmer, the Sears catalog became popular throughout the country for its wide range of products. Thrift is the spirit of today.
Reckless spending is a thing of the past.
Value and style are predominant. We are ready. W. D. Hannah Shoe Company . The Hannah Shoe . The catalog design and use of color in this catalog are so beautifully done that even the most ordinary shoe looks irresistible.