Temps Kids' Fun Site For more great beef recipes, go to Beef Cook-Off and visit the Texas Beef Industry Council , Wisconsin Beef Council's Beef Tips and beef.org If you would like to receive a free recipe brochure, contact Cindy Boggs, director of consumer information, at 540.992.1992. Here you'll find a few of our favorites. In small bowl, combine seasoning ingredients. Press evenly into surface of beef roast.
Place roast on rack in shallow roasting pan.
Insert ovenproof meat thermometer so tip is centered in thickest part of beef. Do not add water or cover. F oven 35 to 40 minutes for medium rare doneness. Let stand 15 minutes. Cook's Notes Paprika is a powder made by grinding sweet red pepper pods.