I firmly believe that more media literacy instruction can be very useful in our efforts to promote tolerance and combat violence. Beyond Blame permanently changes the way kids view media violence. It helps them see that media violence is made to look exciting, when in reality, it's not. Chris Morton, 4th Grade Teacher, Kelley School, Newburyport, Mass .
Media literacy is an important part of our conflict management program.
Beyond Blame really turns on a lot of light bulbs. Bill Moyers Click here for more testimonials. Viewers blame the producers, producers blame the writers, writers blame the networks, networks blame the advertisers, and advertisers blame the public for watching. It's time to break this circle of blame by engaging ourselves and others in a learning process that leads from awareness to action, from passivity to engagement, from denial to accepting responsibility for what each of us can do as individuals, as parents, as citizens, as participants of our media-dominated society. It was developed over two years by a team of media literacy experts and violence prevention specialists with funding from the Carnegie Corporation and many other foundations and organizations.