The purpose of this course is to equip students with the skills necessary to assess individual and organizational needs, to design training sessions, to utilize effective training methods, to transfer learning to the work environment, and to evaluate training. Whether a manager has formal responsibility for negotiating inter-firm agreements or not, he or she must contend with fellow managers for a share of organizational resources This course provides a substantive grounding in the analytics of negotiations, which can ultimately improve the chances of satisfactory agreements. The Strategic Management Concentration trains students how to develop, manage, and market new technologies and products, as well as how to best respond to an ever changing business environment. This course applies economic reasoning to develop a coherent analytical basis for the formulation and evaluation of the external and internal strategies of the firm. In this course, techniques of managerial decision making are applied to problems in the management of production and operations in both manufacturing and service organizations.
Quality management is emphasized throughout the course.
This course is about how firms become and remain international in scope. Through carefully selected comprehensive case studies and integrated text material, this course bridges both the internationalization process and multi-national management. This course presents the importance of the marketing function in the strategic management of the organization. Within the framework of the marketing discipline, students will learn how to ascertain customer needs and to strategically plan to fill those needs while serving an increasingly diverse population. As part of this course, students will identify actual consumer needs and devise a comprehensive strategic marketing plan to fill it.