In fact, we are the only company in the world that does so. This is significant for two reasons. First, for sales and marketing, it gives us cross-branding opportunities and it gives our distributors a fuller line to sell. Secondly, and more important, metalworking fluids, when developed for specific metals, tools and applications, can dramatically impact the efficiency, performance and longevity of cutting tools and abrasives. Knowing and selling both the tooling and the chemistry allow us to provide customers with total metalworking solutions.
Metalworking fluids are among our most profitable products.
So, unlike our cutting tool competitors, we don t mind helping our customers reduce their cutting tool expenses through the use of superior fluids that we sell them. The World's Leading Companies Our customer list in metalworking is also long and international. We sell to virtually all industries involved in cutting or forming metal. Many of our customers are large Fortune 1000 firms and household names. But we also sell to the tens of thousands of medium and small shops that make parts for a variety of industries.