Consider what a great forest is set on fire by a small spark. The tongue also is a fire, a world of evil among the parts of the body. It corrupts the whole person, sets the whole course of his life on fire, and is itself set on fire by hell. A few years ago, officials at McDonald s headquarters in Oak Brook, Illinois, became very sensitive about the topic of earthworms. Sales slumped, and the king of the burger was forced to launch a lavish campaign to regain its reputation.
Rumors usually don t reach such proportions.
Often they just circulate among a close circle of friends in places like school locker halls and cafeterias. And generally the rumors damage lives and individual reputations, not those of corporations. Such was the case when the new girl moved to town from Florida. Other girls at school felt threatened. They didn't have her cover-girl looks or Seventeen wardrobe.