Additionally, focus groups and a survey were conducted with nonprofits to identify perceptions and evaluation of CAC services. A key finding was that the primary obstacles to use of CAN TV by nonprofits were the lack of time and resources. CAC focused its efforts on developing services that would meet the needs of the sector and help overcome time and resource limitations. The decision was made to segregate these services specifically for use by nonprofits and to dedicate staff to service that client base. The Services Nonprofits in Chicago can participate in a range of CAN TV services, selecting those that best respond to their needs.
Many groups make use of multiple services.
The following descriptions of each service are followed by examples of feedback that CAN TV has received from Chicago nonprofits. Nonprofits can fax, e-mail, or snail mail messages to use this service. Within 24-48 hours the message is on the channel available to 375,000 cabled homes. One of the benefits of the service is that the PC-based system used to program the messages is able to track how many calls are received for each message. Their message encouraged people with epilepsy to take part in vocational training that helps them deal with epilepsy in the workplace.