List detailed product descriptions and specs, not just an overview. Offer Customer Support via email or phone. No endless waits on hold. Offer current stock availability and a delivery date via phone or email. Accept payment through Visa, Mastercard, Discover, Cashiers Check or Money Order.
Place layaways and special orders.
Refuse to sell any customer data. We are an Authorized Dealer for all products we sell. Maintain membership with the Better Business Bureau. Publish a product support page, offering direct links to manufacturers' support information. We searched their sites so you don't have to.