To protect yourself from legal problems or conflicts with other businesses using the same name, make sure that your name is unique outside of Alameda County as well, especially in cities, counties or metropolitan areas in which you plan to do business. You can use this database at any Alameda County Library branch or, if you have an Alameda County Library card, through the Library's webpage. One of the hazards in choosing a business name is using a name that has trademark protection. Beware of using well known brand or company names or tradenames for products or services similar to yours. You need to renew Fictitious Names every five years.
Most branches have a core collection of sources useful for beginning a genealogical search.
The largest collections are at the San Lorenzo Branch and at the Fremont Main Library. We are happy to help you begin your search. There are a number of organizations in Alameda County that may be helpful in advancing your research. The Library hires for both full and part-time positions. Many of the positions in the Library are part-time.