That's probably what made me pick up Elaine Parke's paperback and take a closer look. What I found was a novel approach to an important concept. See what you think. As an idea rather than as a widely practiced action, however, it hasn't done us much good. It's time to make both the idea and the practice of the Golden Rule powerful beyond measure.
Parke calls on a quarter century in corporate marketing to sell the idea of habit-forming actions.
Since conventional wisdom holds that it takes a month for a new practice to become a habit, Parke breaks her plan into 12 parts, picking a facet of the Golden Rule to focus on for a month at a time. She suggests lots of ways to focus on believing in yourself, and ways to let others know you believe in them. Valentine's Day and Black History celebrations, she points out, are just two opportunities to do that. She fills the days of February with notes to get us thinking about the people in our lives. She offers ways, for example, to let children know they matter, by spending extra time with them and to acknowledge the worth of others by not gossiping about them.