People want to succeed and, in our culture, money is the measurement of that. Poker is gambling, so we buy books on how to strike it rich. Obviously, that has turned out not to be the case at least as far as I'm concerned. And don't be giving anyone any ideas about this, either. It's nice to have a corner on this small market.
People play in the casino to win money, or at least for the thrill.
People play neighborhood because it's a communal activity that promotes cameraderie. I don't relish Thursday nights because I think I'm going to win money. Six is the best number of players because you can play any poker game invented, and you can all fit around a medium-size table without being able to smell your neighbor's nervous sweat. I'm there to have a good time. When someone sandbags me, I feel like a friend has played a dirty trick on me.