You must look at the entire picture before you begin. Short term marketing strategies are those that bring you a temporary boost in traffic. Although these techniques are very important to your over-all plan, they are only a temporary traffic source and must not be solely relied upon. Although sharing your expertise at popular bulletin boards can provide you with a boost in traffic, it is a temporary boost. It will not continue to produce results.
Most boards only display a certain number of posts and the rest are archived.
Search Engines Obtaining a high ranking in the Search Engines is a never-ending battle. You may have a top ten ranking one day and the next day your site may disappear. In order to create a steady stream of targeted traffic to your web site, you must also market for the future. Long-term marketing techniques are those that will continue to produce results even years down the road. Opt-in lists Ask for your visitor's name and email address.