Expand your mind and grow into new areas. And I'm not talking about just your field. Often your best innovative ideas will come from exposure to wacky, new, different areas. That is where the spark of creativity will come. Embrace the new and different and profit from innovative ideas.
Privacy is bigger than ever .
We Americans cherish this. As it is eroding due to technological advances we are scared that we're loosing more of it. Use this concern for a market advantage. Let your customers know that you will insure their privacy and never, ever give away or sell their names and information without their permission. Then publicize it so they know what you're doing.