Please let us know if your article is intended for both the newsletter and the library or if you have a preference for one or the other. The 9 Rules Of Online Customer Service By Ken Silver 1. Your customers are king. If you don't think so, try running your business without them. Don't ever tell your customers they are wrong.
Return emails promptly.
If you can't, set up an autoresponder to tell your enquirers you'd get back to them soon. Never criticize your customers directly or indirectly. Have only 3 steps or less from sales to order. That means only three mouse clicks to get your prospects to the order form. Follow up the day after the sale, one week after, and one month after.