Taking the Nestea plunge is the commercial that ushered in the new reality. The Nestea plunge commercial goes something like this. A person deposits some money in a vending machine and when a can of tea appears the person s life begins to change. They begin to experience a new reality. They hear, see, and experience a series of uncontrollable unfolding events.
Music raises in the background and water emerges behind the person.
The water may be a swimming pool, a lake, or a scene from the beach. As the person begins to drink the canned tea they start a free fall into the water. They fall straight backwards into the water. Flat on their back they are refreshed, and full of both joy and tea. This display of energy and emotion creates a desire for the fun-filled free fall into the water.