At Pacific Day Trading, failure can come brutally fast. A more typical buy is 1,000 shares. The falls can be fast and furious. Josie got thrown from the back of the bull before she'd even had a chance to ride. But a spirit of camaraderie pervades the floor.
People talk, give heads-up on hot stocks, share secrets and give moral support.
Josie even allowed Salehi to look at the trades that sent her packing. Then, instead of selling and taking a loss when things started to look bad, she held on, hoping for a turnaround. Mistakes are easy to analyze when it's not your money. I don't think most people are going to be able to compete. But the vast majority of the day-trading casualties occur in the privacy of the electronic trader's own home.