Everyday experiences also shape children's lives and ultimately their ethics especially rewards and punishments and their expectancies. Aware of different value systems. Follows own values and principles even when they are counter to generally accepted ones. Unethical behavior by organizational members can occur because the organizational context is conducive to such behavior. Multiple stakeholders with conflicting beliefs, values and ultimately interests.
Rules are different in different areas of society.
Seek the moderate course of action between an excess of a virtue and a deficiency of that virtue.