Don't forget to include a link to the site's home page. In most cases, a person who has scrolled to the bottom of your page will no longer be able to view the toolbar at the top of your page. Include a set of navigational links at the bottom of your page. TO READ People go to Web sites for their content. In most cases, this content is conveyed through language and only secondarily through graphics or sound.
People perceive the Web as a public medium.
They bring same high expectations to the Web that they do to other published materials like magazines and books. Accurate spelling, consistent usage, and clear concise prose are critical. Compose each page as a self-contained unit Hypertext links allow visitors to approach any page from any other page. A Web site is like a book with very short chapters that can be read in any order. Limit the amount of text per page Generally speaking, you can increase the amount of text on your page as you move down through the hierarchy of materials on your site.