In the midst of an escalating media war over tobacco this summer, the cigarette industry has complained loudly about bad press.
Proponents say that cigarette tax hikes reduce smoking while raising revenues.
But no proponents appeared on the broadcast. Opponents, though, were quite visible. Last year, smoking in Canada actually increased for the first time in a decade. Well, they went up in smoke, too. This occurred despite decreased smoking and increased purchases of cigarettes on the black market.