Challenge People want to experience a sense of challenge, both personal and professional. The opportunity to grow and gain skills and knowledge is often more important than financial gains. As work becomes more complex and ambiguous and the demand for speed and performance increases, people need an increased sense of choice and involvement, not in just the work area but in the setting of strategy and vision. This is especially key for knowledge workers. Connection People want to work in a community, a place that has friendship and caring.
People spend more awake time at work than they do with their familes.
Work needs to be a compassionate place where people can be known, remembered and acknowledged. Cynthia works extensively with organizations planning and implementing organizational re-design and cultural transformations. Creating ways for workers to feel connected to the central vision of the organization is paramount, and workers must have ways to participate actively in decision-making. Workers are seeking more democracy in the workplace and want to express their creative gifts in their work. Workers want opportunities to grow in the job, contribute to the central vision and be acknowledged appropriately.