The main objective of raising funds is to educate passengers about the risks of blood clots in air travel to save lives.
Prevention is better than cure.
There are some 2,000 deaths a year in the U.K. from fatal flight-induced blood clots and 30,000 people who suffer from the condition. The airlines, unlike other industries on the ground, are not regulated to provide a healthy cabin environment for their customers. They are not required, to put the health risks of their product on their tickets whereas, tobacco companies are required by law, to warn the public of harmful effects of smoking on their cigarette packets. It is essential to warn passengers on long haul flights of the dangers of air travel that can cause fatalities. A donation to the Emma Christoffersen fund will help us to address the problem, and inform of the preventative measures to safeguard their lives.