Pools promote and make people aware of product that is available.
So, in other words, pools are a street-level test market area. They report the results back to the record pool for a computerized rating. There is no charge to the artist, whatsoever, outside of supplying the requested amount of product for the genre of the recording. It can also arrange club dates, shows, and concerts so that the artists can perform. We also can work in conjunction with radio in supporting events through the artist.