The benefits from exercising are derived by exercising at least two days a week for muscle strengthening and toning and three days a week for cardiovascular fitness. ACOG recommends that pregnant women exercise on a regular basis rather than intermittently. Most facilities will offer classes twice a week and then encourage participants to find another day during the week to exercise aerobically. Remember to cross market your services. Maternity fitness classes are a great marketing too l for other programs and services you offer at your facility.
Pregnant women are brand loyal.
Be sure that everyone in your maternity exercise class knows about the other programs and services you offer to pregnant women and new mothers and vice versa. Everyone in your facility should be aware of your programs, especially people answering the telephones. Include information about your maternity exercise program in all brochures and notices about other women's health education programs you offer to your community. She has been working with pregnant women and hew mothers for eighteen years. Berk is a speaker, author and consultant to a broad range of institutions addressing the special health and fitness needs of pregnant women and new mothers.