Allow time for setup and breakdown. Allow at least a couple of hours for exhibitors to set up their booths and arrange their materials. Find out ahead of time if exhibits need to be taken apart by a certain time and who will be responsible for cleaning up the site. Information for Exhibitors Make displays eye-catching and inviting. You want to catch people's attention so they'll stop by.
Offer give-aways such as pens, buttons, and stickers for older kids.
Pediatricians should have their practice name, address, and phone number on any materials given away, especially on brochures and other literature. Staff your exhibit at all times. Always have at least one person at an exhibit to smile and greet passersby, encouraging them to stop. Pediatricians should develop a simplified information sheet to hand out about their practice. Don't forget the kids.