Lyric Piano Co. Boston pianos are sold in Malaysia at Vienna Music Sdn. And while those Pacific Rim countries also are going through challenging economic times, Bostons continue selling well, and business is growing. The baby grands are doing especially nicely. Malaysia also is holding its own, despite the economy there. And Tom Lee Music in Hong Kong continues to do well.
People have very small apartments there, so many sales are for uprights.
The result is a quality, moderately priced piano that is superior to other pianos produced in Asia. And this unequalled combination has made Boston the fastest growing piano brand in the world. Our customers know the Boston line and the quality they're getting. This is particularly important in the Japanese market, where pianos, quite often, are sold through catalogs as if they were household appliances. Typically, consumers see their piano for the first time when it appears on their doorstep.