The concept is great. But the program has some severe limitations. Nor are affiliates paid for repeat orders by the referred customer. There are a number of issues to be examined and investigated when considering an affiliate program. The points below can help you assess the value of a referral program for your site.
Most people develop web sites to promote their primary business.
The most successful sites are tightly focused on a niche market, while the sites that try to be all things to all people are usually not very profitable. Therefore, ask yourself first how the affiliated product or service will benefit your target market. Then ask yourself how the program will benefit you. Using the Amazon example, if a visitor buys one of your featured books, Amazon will pay you a 5 to 15 percent commission on the purchase of that book. Let's say that 25 of your site visitors per month buy one of your featured books at Amazon after linking from your site.