Webster came to the Chiefs as an assistant coach but instead resumed playing. Aging stars with Super Bowl rings are the ones in greatest demand. Teams hope their winning ways can be contagious. When Peterson in 1993 tried turning a playoff team into a Super Bowl contender, he acquired Montana and Allen. That gets players' attention.
Players know players and respect guys who have been there and have been successful.
Coach Marty Schottenheimer hoped players who had won Super Bowls would sprinkle their magic on his Chiefs. He had Montana and Allen relate their championship experiences to teammates during training camp. That was the Chiefs' biggest win since Super Bowl IV and put them in the AFC title game at Buffalo. Montana stayed two years but Allen led the Chiefs in rushing four of his five seasons, was a leader of two 13-3 teams and played until he was 37. But their motivation was to retire with their team.