First, it teaches you how to start your new record label. With that glassy look in their eyes, most artists respond, because I want to get my CDs in all the stores across the country. Again inevitably the response is, I m going to play shows and tell my mailing list and then probably mail out to college radio across the country. The usual response is, because once they are in the store, people will buy them. Guess what, as much as you would like him to, God doesn t watch over people shopping for CDs and spiritually guide them or smack them on the head, to your CD in the rack out of thousands of choices.
People buy CDs they have heard of.
Most importantly, they are more likely to buy them on impulse. We are entering into the fourth quarter of the year. The quarter when most CDs are sold and the stores have no credit available with distributors. Because when the stores have little or no credit available, they only want to order what will sell fast. Not CDs that will hopefully sell 2 or 3 copies per month.