Limit newsletters to two pages instead of four. A desktop publishing package has sufficient capabilities to produce a newsletter that suits your needs, provided one of your staffers knows how to use it. One-color print jobs of fewer than 5,000 pieces can often be done more cheaply on your copier than by an outside firm. Always obtain several bids on print jobs. A second color in a print job can cost up to 33 percent more.
Recycled paper is more expensive than regular paper.
Use pre-printed postcards and labels to advise constituents that the office has received their casework letter and that investigation has been initiated. Consider not answering postcards at all, or answering them with pre-printed postcards. Postal patron mailings cost less per recipient than other types of outreach mailings and also avoid the cost of entering and maintaining extensive mailing lists, although they sacrifice personalization. Be persistent in asking the Post Office for accurate postal patron counts. Accurate counts could save you thousands in unnecessary printing costs.