Involve student, faculty, and alumni volunteers. Extend efforts to high schools with records of academic excellence as well as those with other noteworthy reputations or factors, such as innovative programs in science, diverse populations, international high schools, arts and music focus, etc. Peer recruitment is effective. Have them convey personal success stories directly and through recruiting literature. Increase the involvement of professors, alumni, and community friends in recruitment efforts.
Professors present a role model early to potential applicants as well as promote the university.
Using alumni helps cut recruiting travel costs as well as provides opportunities for them to share personal success stories. New recruiters will need to be trained on broader aspects of the university than those which they are mostly familiar with, but the existing student recruiter training manual could be easily adapted. Start recruiting efforts with students at a younger age with campus visits and student mentoring. Requires long-term participation and consistent contact. Involve student participation from the Honors College and Community Internship Program.