Analyze costs and results of current Internet efforts to reach customers, if any are in place. Recommend action items and technology options that will reduce conventional communication costs and retain more customers. Service and Support Identify current and potential audiences for receiving Net-based support. Analyze costs and results of current Internet service and support efforts, if any are in place. Recommend action items and technology options to reduce overall operating costs of service and support.
Prospects Analyze current costs and results of marketing efforts directed to prospects.
Analyze current sales procedures and materials used by your in-house sales staff, telemarketers, resellers, etc. Recommend action items to better qualify prospects, shorten sales cycles and reduce costs per sale. PR Investor Relations HR Research and Development Warehousing Analyze consistency between current Net content and activities, and the communication activities of these departments. Recommend in-house procedures and systems to support the integration of Internet and conventional business communication. Internal communication Determine if an Intranet is practical and can produce a significant financial impact.