Co-op opportunities are available in every medium, from yellow pages listings to print ads to radio and TV spots. Track down the Co-op Source Directory published by National Register Publishing at your local library to see if there's an opportunity for your business. Handle price objections with finesse. If you understand the meaning of an objection, you can respond with finesse and still get the sale. Very often a pricebalker isn't making the right comparisons.
More leather equals more money.
If someone is comparing your product or service to something of lesser degree, it's your job to point out the benefits your offering gives that are worth the difference in price not view the comment as an irritant. Other tactics for chipping away at price objections include quantifying your offering's benefits in terms of price and minimizing or showing how insignificant a price difference is over the article's lifetime when compared to the extra benefits. It may be impossible to eliminate every objection that comes your way.