In today's world, with tele-marketing everywhere, few things scare off people and prospects more than the sound of a salesperson on the line. Just the sense that they are being prospected or solicited is enough to make them irate and ornery. What's tougher is that it takes an average of six calls to make one contact. Persistence is a must if you are using this communication medium. It is more important than ever for you to become particularly skilled when using Alexander Bell's invention.
People are almost always busy whenever someone calls.
What's more, they are usually short on time, in a hurry or watching their favorite sitcom for the zillionth time. Many people resent the intrusion. First and foremost, you must realize that if you don't get their attention in the first ten seconds, the game is over. That means you must be compelling, provocative, appealing, disturbing, inspiring or conversational in the first 30 seconds, in order to break my pre- occupation and get my attention. Here are a few suggestions.