Student members of the AAF college chapter enjoy the advantages of programs, field trips, mentor programs and activities sponsored by both the student chapter and the local professional chapter, the Columbia Advertising and Marketing Federation. SAF participates in the annual National Student Advertising Competition. AERho is the National Broadcasting Society's counterpart on campus. There are more than 100 chapters nationwide. Locally, AERho is involved in activities with the S.C. Scholastic Broadcasters Association and service projects related to broadcasting.
Membership is limited to students with a 'B' average or better in broadcast courses.
Monthly meetings with professionals, workshops and field trips are held each semester. A mentor program pairs interested students with professionals in the area. The group works closely with the Columbia professional chapter.