Most businesses don't offer excellent service. Try to imitate the Walt Disney World atmosphere. People rich and poor love to save money. This is a good way to get people to come back. For example, you might need to specify in the contest rules that no purchase is necessary.
Postcards are cheap and easy to produce, and they often get an immediate response.
Then, send a postcard every 30 days to stay in touch. Sign up for the free newsletter when you visit. This menu will also let you change your subscription between digest and normal mode .