Process improvement is not a substitute for engineering capability. Teaching those who are software illiterate the virtues of CMM is entertaining but not productive. There are cultural issues to change. Marriages between two cultures often fail. Neither partner has a basic understanding of the other's needs.
Organizations develop a cultural pattern.
They have their unwritten rules of order. When these rules are violated, change becomes difficult. When they are understood and applied, change flows more quickly and efficiently. Progress toward a goal is best achieved when the goal is known and improvements are measured. A CMM-based Appraisal for Internal Process Improvement is an important milestone.