Sooner or later they'll want his product. At last week's Ottawa Technology Showcase, Maxad's booth was a magnet for attendees with its array of toys, clothes and gadgets.
People love paper cubes, because they're always looking for a piece of paper.
It sits on their desk and it has your company's name on it. A 29-year advertising veteran, Max got into the specialty promo business during a rough patch in the economy. Over the last decade promo products, which used to account for 2 per cent of the advertising market, have grabbed a 12 per cent slice of the ad pie. It doesn't cost you anything to get into this business. You could get into it tomorrow.