Woods has won 26 of the 97 PGA Tour events he entered. He's going for his fourth consecutive major championship at the Masters, a feat accomplished only once. And that was 71 years ago by Bobby Jones, when the U.S. Amateur and British Amateur championships were considered majors. Woods is what Arnold Palmer was to golf four decades ago. His success and burgeoning fan base puts more money in the pockets of every player on the tour.
Players know that.
They understand that. Obviously, Tiger is a big factor why we're playing for more money out here. As a tour we're better off financially because of Tiger Woods. When you go to the negotiating table, all you have to do is just say Tiger Woods, and the rest of us are automatically going to get more money to play for. A memo distributed by CBS said its Sunday ratings for a tour event increase 113 percent when Woods is in contention.