Special Interest Groups Find your niche and specialized products and services in one of PIA and GATF's special interest groups. New members have access to other research that was previously done. Members have an exclusive opportunity to participate in defining, designing and supervising new study projects. Members are provided with a comprehensive membership roster including company profiles, key contacts, telephone and fax numbers, and e-mail addresses.
Members gain valuable experience in managing the industrial market research process.
Members gain insights and knowledge through committee participation, quarterly meetings, workshops, panel discussions, and other educational presentations. Quarterly meetings are held in cities throughout North America. Meetings include working committee sessions necessary to develop future research. Educational presentations on marketing, market research techniques, economics, government regulations, technological changes or other timely topics are included in each quarterly meeting agenda. Yearly membership dues covers all costs of all studies.