Offered on a satisfactory-fail grading basis only. C. Basic Desktop Publishing D. Intermediate Desktop Publishing E. Photography and Photo Lab Management H. Advanced Desktop Publishing I. Advising Publications J. Publications Practicum Q. Teaching High School Journalists R. Computer Applications for Journalism. Decision-making functions of media. Basic media market analysis, media organization and management, circulation and audience development, technological developments affecting management decisions, relationships with labor, and regulatory agencies that affect media operation. Development of public relations and corporate communications campaigns for business and social institutions.
Projects involve budgeting, media selection, campaign strategy, and creative execution.
S., offered 2001. Issues and policies affecting the historical and contemporary development of electronic media and their technologies. S., offered 2000. Evolution of video, television, film, computers and related technologies and the implication of such evolution on future development. Production policies, procedures, and practices involved in taking an informational video project from conception to completion.