Knowledge of procedural rules and timetables is critical in knowing how and when to effectively participate in the process. Know the key decision makers . These include council members, planning commissioners and staff members. Look for ways to increase your effectiveness by building bridges to local officials. Be a credible resource for public officials .
Public officials value comments and sources of information they can trust.
Therefore, fulfill the commitments you make to them. Build effective coalitions . Be creative in identifying common ground with other interest groups. It may be particularly effective to build coalitions on specific issues with influential groups that are not natural allies. Pick your issues strategically .