It is our ethical code and finally our own conscience that should guide us when there are conflicts in our financial interests and our social goals. To maintain our patient's trust, we must have moral integrity in our profession. Physicians are privileged heirs to a distinguished tradition and established traditional values and more urgent today than ever before in the practice of our profession. These are words of wisdom worth remembering. You can test people.
People read it, remember it, say the right things to pass the examinations.
But ethics is a culture. The senior doctors have to be role models. You have not only got to be ethical, you have got to be seen to do the right thing, you have got to live a reasonable lifestyle. On the other hand, unfortunately, it is those less desirable role models that attract the attention that are held up as being successful. There will be more ethical issues facing the medical profession.