Companies use the network to send electronic mail, conduct research, get customer feedback, recruit staff and advertise their products and services. The biggest productivity gain is not in keystrokes or doing things faster, but the ability to reach out and observe firsthand what customers want and competitors are doing. My personal opinion is that the growth of marketing pages on the Web will slow down. More on-line ordering, more detailed product information, and more functionality in general will make its way to the Web. Consider that the average age of a web site is one or two years old.
Many sites are relatively new.
What happens next is not immediately obvious. What is clear, though, is that the Internet is becoming a more serious business tool, as more and more businesses put effort into developing a Web presence. In today's business world, internal communication is more important than ever. And in today's computer world, sharing information between different brands of computers in different locations can be a major hassle. The Internet has worked out a lot of the kinks being the world's largest mixed-platform network.