There are many providers available over the World Wide Web. The larger a campaign is, the more technically advanced the provider should be. It wouldn't do for a national level campaign to be brought online by the campaign manager's teenage son who just bought the HTML Manual of Style last week. Before the initial launch of a site, make sure that you have approved what the Presence Provider has done for you. Go over every detail of the site and make sure that it all makes sense.
Nothing looks worse than to have unprofessional content up for the world to see.
This is perhaps the most important step in the whole process. Press Releases to Local News Sources - At least for the time being, the Internet is news. You should take advantage of this. Make sure to send press releases to the your standard sources letting them know of the existence of your homepage. Usenet is made up of literally thousands of special interest discussion groups.