Special entry requirements Ability and desire to sell plus excellent communication skills are essential. Confidence, tenacity, team work and a good telephone manner is needed. Technical knowledge and languages are sometimes required. Age implications Entry problems may be encountered from early 40s to early 50s Media sales is a very 'young' profession. The majority of people have reached senior management or director level by their late twenties.
Mature entry is reasonable in magazine publishing.
Competition Competition is moderate for jobs with newspapers and magazines. There is a steady demand for new graduates and staff turnover is high. Competition is keener for jobs in broadcasting. Tips for entry Direct entry is common and posts are often aimed at new graduates or HNDs. Employers frequently advertise but speculative approaches to suitable employers do work.