They are selling off what surplus they have from their fields and herds of sheep and goats. A few crafts are for sale. People in the Asni area, and most of the mountains in Morocco, are Berber. That means that they speak Berber as their first language, or mother-tongue. Many will also know Arabic, or even French.
Men also wear a kind of leather purse, called a shkara, across their front.
Many also carry a cutlass on a rope, which is handy for any number of tasks, just like a jack-knife.