My love of music runs from 50s surf sounds to 90s drill 'n' base. But when I organized an all nighter at Reading University it wasn't for Elvis. I was a co-ordinator for National Libraries Week and all night opening for Reading University Library was a fun PR stunt. But more than that, it directly led to an extension of library opening hours when the university witnessed the demand for late night opening.
Marketing is vital for libraries.
I'm planning to start a MBA course soon, to bring further marketing and business skills to my library and information work. Now I work at Oxford Brookes University as Subject Team Leader for arts, social sciences and health care information. Higher education is changing, and the roles of information professionals have to grow to support a changing and diverse population of customers, such as distance learners and students from non-academic backgrounds. A large part of my job is helping these users develop their information skills. I'm also an active member of the Multimedia Information and Technology Group , one of The Library Association's Special Interest Groups.