Nothing is more important to a firm than resourcing the brightest and best talent available each year from the college campus. Effectively managing and extensively participating in presentation sessions can often be your best strategy in the job search process. If you don't get on a firm's schedule, a good alternative is to visit with a firm's representative at their presentation. Even if you successfully make the schedule, attending the presentation can help create a positive initial impression in a more informal setting. Attendance lists are maintained, and your attendance or absence is duly noted as a level of interest in that firm.
Many firms bring several corporate participants to their informational sessions.
Many of these same people may later conduct the on-campus interviews. There is an art to networking, mingling, discussing, selling, and presenting. In various FCC programs, techniques are presented on how to master this process. Many corporations invest great sums in the elaborateness of these presentations. Expensive videotapes, slides, elaborate recruiting brochures, bountiful refreshments, multiple presenters, and the presence of senior executives are not uncommon.