One, new people are moving into your area every month. They can be. As I mentioned above, you can throw a lot of money at promotion. But, they don't have to be. Let's look at some inexpensive ways to promote your business.
People start talking about the new business in town.
They spread the word about things that are new or different. Let every one of your regular customers know that a big promotion is planned and ask them to spread the word. I'm gonna stop by after I leave here, I'll let you know what's going on. Hasn't something like that happened to all of us at one time or another. We see something up ahead in the road.