It's about branding, and strengthening relationships between printers and their customers. The sites we develop and build for all of our customers are branded with the identity these print houses have worked decades to evolve. We are interested in helping them to maintain and grow their brands, their relationships, and their futures. Oracle is the leader in the database space on the internet, and others. I wouldn't stake my future on anyone else.
Nobody can do it better.
Running on Oracle means I can sleep at night. In fact all institutional environments are a great fit due to the large volume of print spend. This allows our print-buying customers to integrate seamlessly with Ariba providing a unified procurement platform. It is the best of both worlds. It's not about the size of the company.