Bay Area Online Marketing Specialist Mairi Ross offers a view from The Other Side of Wall Street.
Proposals are the latest fad in the business world.
You go for an interview or talk to someone who says they are looking for marketing, project management, public relations, or whatever. So, they get five or six marketing or management plans for free. It's a real racket. That means, no long term thinking. I was very puzzled by this for awhile.