I'm once again writing an Official Business Plan. Only, this time it's serious. I started working on the plan some weeks ago, when I naively thought I could produce an award-winning document if I hunkered down over a long weekend. Instead, I ended up with a couple of award-winning paragraphs and lots of research notes. The notes weren't a waste, mind you.
Research is very important to a good business plan.
The problem is that with all the information available now on the Internet, I find I don't know when to stop digging. I finally forced myself to stop researching and start editing. But I was startled to realize that of the more than 10,000 words' worth of material I collected, I could extract only a few nuggets. You need those for your plan. I finally broke down, though, and bought some to help me organize things.