Assume full and personal responsibility for the quality and performance of the product or service you sell. Promptly call the customer if the work and charges are to exceed the estimate. Be honest and accurate in your advertising. Adhere to the principles embodied in the BBB Code of Advertising Request BBB Reliability Reports before making a major purchase from a vendor or supplier. Avoid promises in sales contracts, labels, and promotions that cannot be delivered.
Return calls and messages from customers as soon as possible.
Take advantage of every opportunity to promote good will in the marketplace. Don't ignore complaints from customers . Responding in a prompt, fair, and courteous fashion will help retain a customer's loyalty. Show up on time for a service call or notify the customer if you will be delayed. Don't let unresolved customer disputes spoil your business's reputation.