Maybe we could send the math and science club to a school to do a marathon. Well, I am not sure who would go for that, but our varsity athletes go all over the place and compete. In North America sports are a huge deal. People spend their money to go to events, people read about them. There are countless channels devoted to sports.
Networks have their own sports departments, and separate web sites for sports.
The sports world is where a lot of people are at. Now I am not saying that we should go out and give lots of money to sports teams. It would be nice, but not the best way to spend our limited budget. I am saying we should continue to expand our sports programs, and grow together. But to become a better sports program we must realize a few things.