Their objective is to motivate the viewer. Communication designers use traditional and cutting edge technologies to create effective advertising, publishing and editorial design, packaging, corporate and information design, as well as website, multimedia and broadcast design. Parsons students learn to simplify complex ideas through diverse techniques and aesthetic approaches, and a broad knowledge of visual history and culture. Communication designers at Parsons are also turning their attention to information design and are building lucrative careers finding imaginative ways to package data, from images to numbers, for business, government, entertainment, education and other areas. Visiting critics and lecturers supplement the program as do industry partnerships .
Parsons offers a unique opportunity to study in Paris.
Students may matriculate in Paris or take a semester or year-abroad there. The Communication Design students begin their sophomore year in an intense graphic design program, heavily involved in typography and visual design principles. They study design aesthetics and history, and such industry-standard computer programs as Adobe Illustrator, Adobe Photoshop, Quarkxpress and Director. You may the department if you have specific questions.