I just shoot a lot of Polaroid test shots to gauge my colors and exposure. Bob recently got a call from Sport Magazines's photo editor, Ira Gabriel. Bob had his initial business contact with Ira when they served together as judges on a beauty contest panel. Ira offered an assignment to shoot two NFL cheerleaders for a magazine poster insert. Ira commented that he liked Bobs's studio lighting and style, but suggested some locations as previous Sport Posters had been shot outdoors.
Outdoor light can be undependable.
Ira now agrees that the images in Sport's August 92 issue have the look of California sunshine that the Peterson Publishing editor wanted. This success served Bob's desire to see California based art directors also look to Pittsburgh for additional sources of talent. Part of the calendar's success in attributed to changes made after receiving responses form surveys sent out in 1990. Bob got to know a lot of firefighters by following up on the survey responses with phone calls. But we want to see girls, not the design.