A Practical and Authoritative Guide to Contemporary English. They may want salespeople to work harder, customers to be more eager to spend, or businesses to take more risks. But although these two verbs are popular with business leaders, they curry little favor with the Usage Panel, which sees them as trendy jargon. He's the leader of this organization, and he's got to have the whole team of people incentivized to improve shareholder value. Ninety-six percent reject incent in The management incented the employees to improve the shareholder value of the company.
Panelists suggest motivate, encourage, and give incentives to as alternatives.
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