Efficiently Channels are the backbone of product distribution today. The advantages offered by the channel are innumerable. Of course, careful handling of channels is a must to derive maximum benefits. A Kill AMD is very clear in its mission of grabbing the market share from Intel.
Partners feel otherwise.
They suggest that AMD needs to create greater brand pull. The dotcom bust has not deterred IBM in laying down its roadmap on e-business infrastructure. It wants to transform organizations from 'islands of web applications' to integrated e-business providers. What they don't realize is that when warranty expires and machines stop working, it takes a lot of time, money and energy to fix the problem. The Internet has been a godsend for B2B as both vendors and distributors have constantly improved their ability to sell to their resellers online, and thus integrate them more firmly into their own networks.