Within 30 days, Buxton was able to give executives an analysis of their customers' lifestyles, behavior patterns and buying habits. Based on the responses, a fairly accurate profile is generated, said Steve Barron, CBN vice president of business development. With just a zip code, CBN can get a general picture of residents' disposable income and what they probably do in their spare time. CBN has carried out research for companies like Verizon, Nabisco, Discovery and Starz Encore. Once the market-research data is collected, advertising agencies can choose to advertise on the Internet using streaming audio and video.
Most online users are there for a purpose.
That's where the market research professionals come into the picture. They let advertisers and marketing executives know who's logging on and what appeals to them. Earliest info on new businesses, homeowners HireDallas Fill an opening, find a job Insurance Center Covering the needs of small business owners Internet Directory Local businesses on the web Legal Center Hundreds of business legal tools Office Products Special deals on equipment, supplies.