You can't program the product to tune your guitar or disable car alarms. But, given FUGA's target market, this should not be a hindrance to wide acceptance, appeal, or, of course, to sales. What will deter consumers is not the low price when compared to an expensive, overly complex PDA but rather the high price when compared to a traditional paper based system. The wide acceptance of the PDA predecessor, the electronic organizer, can mostly be chalked up to early adoption and 'electronic' novelty. However, as products became overly complex and unreliable, consumers quickly turned back to less expensive paper systems.
Paper has an appeal that is almost inexplicable.
Paper can be used anywhere, anytime, and without the technical considerations of battery power or how many characters can be entered on one line. Furthermore, when considering the consumer market, technical aspects, such as memory or processor speed, are not as important as color, durability, and the look and feel of the stylus when compared to a pen. The whole thing must be sexy and strong. We can't expect paper lovers to fall in love with anything electronic simply because it is technically advanced. But, if consumers want a device that is simple but not dumb, the FUGA eDiary is it.