A steady diet of doom and gloom is good for business if you are in the business of selling survival foods. John Orlow, vice president for marketing of 888 Food Plus, says sales of his survival products increase when people see a crisis looming. Sales were brisk, for example, when India and Pakistan tested nuclear devices earlier this year. Longer storage is possible, according to Orlow, but with some loss of nutritional value. This dietary insurance policy will do some real damage to a family's food bill.
Orders come with a cookbook and a can opener.
The price includes the cost of preparing the food, packaging it in heavy-gauge steel cans and shipping. Orlow estimated that it would all fit under a queen-size bed. Food Plus recommends keeping the provisions in the steel shelving system the company provides with each order. A cool, dry storage area, such as might be found in a basement, is an ideal location. The food requires no cooking.