You may also want to include a formal philosophy or mission statement when presenting to professionals. When creating your brochure be as general or specific as you like, always considering your audience. Provide them with the knowledge and build on it just as you would with your students. Knowledge is power, so use it your advantage. Your brochure can be easily created on a computer.
Many programs have templates or wizards for the project.
If your program does not offer this option, simply change the orientation of your paper and use a columnar format. You can also include clip art to make your presentation more interesting. If you are unfamiliar with desktop publishing or word processing programs, create it on construction paper or drawing paper and have it word processed by a professional or skilled parent helper. You don't have to stop with the brochure. The brochure can be a catalyst for additional information you might provide.