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Pictures work really well too.
The site, one of the biggest online entertainment projects in some time by an established film and music company, will offer an initial lineup of 10 shows created for cyberspace. NBC takes Friends on one side of their lineup and E R on the other, and in between they use those two tent poles to launch brand-new shows. That strategy aims to succeed where others have failed. Internet entertainment had a rocky beginning, as efforts by Microsoft, America Online, Paramount and other companies quickly failed. Beyond an apparent lack of long-term commitment from corporate parents, analysts blame the sluggish development on slow Net connections and a relatively small online audience compared with other media.