HWA awards the Bram Stoker Award for Superior Achievement annually. It publishes a bimonthly newsletter and a membership directory. The how-to article or book offers the reader a description of how something can be accomplished. It is information plus advice. The writer must be able to convey his knowledge clearly and effectively so the reader will know exactly how to proceed.
Many writers consider the how-to market inexhaustible.
Newspaper and magazine editors in nearly every subject area are always interested in how-to articles or fillers that have some element of novelty or immediacy. The increase of how-to books on the market over the past few years has been remarkable, and their popularity is expected to continue. Successful how-to book writers are those who are able to spot an impending trend and get their books out at the peak of public interest. Its editorial content is aimed at managerial personnel in book firms. Its publishing address is Box U, Bedford, MA 01730.