Heights Shiloh Lebanon Troy Illinois Real Estate Information. The single most important ingredient in selling your house is pricing it correctly. You must start thinking about your house objectively, not emotionally, as a product or a commodity which must compete against every similar product on the market. We consider your reasons for selling and your timetable, details about your house and its strengths and weaknesses, and how your house fits into the current real estate market. While location is important, the neighborhood is critical to pricing.
People frequently buy the neighborhood first, and the house second.
The same home in a different neighborhood can have a dramatically different value. A primary consideration is the overall market. Homes will sell more quickly and at higher prices if lots of people want to buy, and the inventory of available houses is low. The number of similar unsold homes in the market area competing against your home is critically important. Your home must be positioned competitively against similar homes in the market in order for it to sell.