I heard a story of a man who owned an East Coast restaurant and wanted to thank his customers for being so loyal. One day a month everyone s dinner is on the house. She ll do free lunch one Tuesday a month and free dinner one Tuesday a month. We ve done two lunches so far, and the reaction has been stunning, says Susie. There are 250 restaurants in Fargo.
People have lots of choices.
Customer loyalty is important, and I appreciate it. Macho says all she cares about is having enough money to pay the bills so she can keep the business. Several banks turned her down when she came to town, but last year Bremer Bank lent her the money to buy the business, and she is grateful. It s become pretty clear that I should be here, and I think things happen because they re supposed to, says Macho. We can t control what life hands us, but we can control our attitude.