Once the initial idea has been accepted it needs to be developed into an effective workable plan. This is where the rock concert promoters like Harvey Goldsmith become involved, working out the approach and plan for the event, and all the associated activities, in each country. Organising Once the plan has been developed it has to be organised. A venue has to be found, television rights sold for the best price, groups booked, security arranged, T-shirts printed. It has to be done quickly in order to meet the deadlines, and people have to be pushy to get it done.
People working in the promoter's organisation do it.
Producing Having made all the arrangements it has to be produced on the day. As it's televised it has to run to a strict schedule, which is the last attribute associated with rock concerts. The stage managers have to ensure that people are ready to perform at the right time, and to work closely with the production people in television. Controlling Once the events have been held the money coming in has to be properly controlled and accounted for. Detailed procedures have to be created.