Recent studies show that exposition halls benefit more from consumer shows than trade shows.
Learn how to calculate the economic impact of your show and use it when negotiating with facilities. Attracting Show Sponsors Sponsorships can help build revenue, increase advertising exposure and boost exhibit sales and attendance figures. Here's how to find sponsors, sell them and then keep them happy. Organizing an effective marketing plan doesn't have to be expensive, but it does require a little hard work, some creativity and common sense. The Public Shows Companion is produced by EXPO Magazine.