By creating a unified platform through which devices and services cooperate with each other, Microsoft will unleash a new wave of developer opportunity and creativity that will move us to a level of power and simplicity. Ballmer addressed some specific examples of who will benefit in the new era. This new computing era will see a shift from people interacting with single devices to software serving people according to their individual preferences. Web developers are the key players who will drive that transformation. In addition to these core underlying platform technologies, Microsoft will also offer a selection of .NET experiences for individual audiences.
NET is the next generation of Windows.
NET will be a product that supports productivity, creativity, management, entertainment and much more, and is designed to put users in control of their digital lives. It incorporates new .NET user experience technologies, is tightly integrated with .NET building block services including identity and search and provides integrated support for digital media. NET will be self-supporting, featuring services that provide ongoing support and updates as users need them. NET will provide a rich foundation for developers who want to create new .NET applications and services. It will offer a programmable user experience that can be customized by corporations and individuals and programmed by .NET services including MSN.NET, bCentral for .NET and Office.