Attendance is up more than 65 percent since 1990. It's the only sport where the TV audience has grown annually in the '90s. Even auto racing media have benefited from the surge, especially locally. Caller response was so great that the show moved to WLW's Sunday night lineup later that year. Last month, the show expanded to a two-hour format.
People are just die-hard loyal to their drivers.
They sign autographs, go to grocery stores, go to car dealerships. They know the fans rule. For years, no one in Los Angeles came out to a race . . . The Cincinnati Enquirer , a Gannett Co. Inc. newspaper.