You can offer information about demographic trends, the impact of population growth on the economy or environment, the benefits of family planning, and other policy-related topics. You also may offer interviews with organization staff to provide background for editorials. Whether or not an editorial appears as a result of your efforts is up to the editor. If an editorial appears, take time to thank its writer. Even if no editorial appears, you will have informed the editorial writers about family planning, and your effort may result in future editorials.
Many newspapers also invite guest editorials, or opinion pieces written by members of the community.
Editors seek well-written guest editorials that discuss current issues, suggest new ideas, and offer fresh views. In many countries guest editorials often discuss family planning and population, both favorably and unfavorably, particularly where some groups oppose family planning. The more controversial the issue, the more likely people are to submit guest editorials to newspapers, and the more likely readers are to be interested in them. Especially where your communication objective involves reaching policy makers and informing public opinion, guest editorials can be a powerful medium. Your purpose should be to inform readers and to provide solutions to problems that they face.