The stress put on men today seems to be increasing with every new role that fathers and husbands are supposed to fill. It's a scary realization for men when they hear themselves talking like their own father. It's even scarier for them when they realize that dad was making it up as he went along. Sometimes men are secretly ashamed that we cannot provide a better house, newer car, better clothes, toys and other items for our families. With these mad impulse buys we are distracting ourselves from our real financial situation.
Most men say that they work hard every day, every week.
Some men will buy tools, some men will buy toys, but what most really want to buy is a brief period of sanity and comfort. There is a euphoric high when you're walking out of the store with your item, and it lasts for a few days sometimes. But when the paint sprayer has sprayed, the DVD player has played, or the new golf club has been swung, we're still left with all of the problems we had before. Reducing stress is great way to allow men to relax, and when we relax we don't feel the need to impulse spend. My wife does little things for me, some she probably isn't even aware of, that give me the king of the castle feeling without me having to go to Best Buy and plunk down 80 dollars for toys.