These tactics, such as speeches, special events, newsletters, annual reports and news releases, are targeted to an audience. P.R. involves communicating who you are, what you do, why you do it, and how you make a difference. The difference between publicity and public relations. The terms public relations and publicity are often misused. They are not interchangeable.
Publicity is only one function of public relations.
The difference between publicity and advertising. Other commonly confused terms are publicity and advertising. The key distinction is you pay for advertising. Because publicity is free, it is more credible and more likely to have an impact on the reader, listener or viewer. Advertising is generally not considered a public relations function.