I thoroughly prepare before job interviews, so I know as much as possible about the company and position I am applying to. I prepare questions to ask at an interview. I do my best to look neat and act courteous at an interview. To do this intelligently you must understand and utilize all available sources of information. The people you know are one of the best sources available to you, yet one that initially is not properly utilized.
Pride is a big factor here.
Not many people like to admit that they are looking for a job. However, if you approach others for their help and advice, they will be responsive. Contacts should not only include people you know professionally, but also those you know socially. Don't overlook anyone. Since a high percentage of job vacancies are filled by referrals, it is important that you begin to develop your network.