Some become Account Executives. A promotion may be characterized merely by assignment to more important accounts, or by a salary increase. A Copywriter with a high degree of creative and administrative talent can aspire to head up an agency. Employment in a small broadcasting studio is another possibility. Some newspapers hire beginning Copywriters to work in classified advertising.
Most Copywriters find jobs on their own.
Contact sources are the various trade publications for job openings and news of account acquisitions, which sometimes signify agency expansion. Application is usually made to the advertising department rather than the employment office. It is acceptable to write a letter requesting an appointment for an interview, and to enclose a resume of education, work experience, and personal data, which should not exceed two pages. If the applicant is granted a personal interview, a portfolio of the creative writing which may include short stories or clippings from a college paper should be presented. Good contacts are established by joining the Junior and Senior Advertising Clubs and attending their meetings.