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But what you really get when you shop at this Austin, Texas grocery store is an experience. You could shop here every day for the rest of your life and still not taste everything in the store. But what sets Central Market apart isn't its selection. Any store can stock its aisles with, say, couscous from Israel. What makes Central Market one of the most radically different stores in the United States, and one of the most popular tourist attractions in Austin, is that shopping here is a trip.