A small local site is better than no site, because it is a place holder for the future, and establishes your company as keeping up with the times. You can offer a few popular products on your site, and include store discount coupons prospective customers can print out and bring in to increase traffic in your business. You can put these answers on your site. As people become more familiar with the medium they will use your site and save your staff time. Well, it probably is.
More people shop the internet every day.
Those of us in business who fail to get on-line will likely see even more of our business erode. While full fledged e-commerce may be difficult to accomplish, some variation may be essential to local merchants in the new millennium.