Before the end of the year, all Texans will find Jesus in their mailboxes. He'll be on video, compliments of the Jesus Video Project of Texas. The mass mailing to 8.4 million homes is the largest ever for the film, which was released in theaters in 1979. The 83-minute video version about the life, teachings and message of Jesus is now a widely used evangelism tool.
People can either choose to look at the video or ignore it.
The Florida-based ministry says that 4 billion people have watched the video worldwide and that 112 million people committed their lives to Jesus after the viewing. However, he's less troubled since the mailing is going to every household and is not targeted at Jews. He said the general mailing isn't as bothersome as a 1999 campaign by Southern Baptists to convert Jews. That was carried out during the High Holy Days, the most sacred time on the Jewish calendar. Many Jews will put it in their trash cans, and I suspect many Hindus and Muslims will do the same.