Change is a process of living and growing in the environment. Systems in nature are full of success stories of organisms that changed and adapted to their environment. Those organisms that stayed connected to their environment thrived. They changed as the environment changed. Those organisms that did not stay connected failed to adapt, and they died.
Organizations are social structures that act in many ways like organisms.
The environment of organizations includes customers, government regulation, competition and technology. Those organizations that can stay connected to important changes in their environment will succeed. Others will cease to exist. Adaptation to the environment is a natural cycle. The cycle does not come around in a circle or loop, because the environment is changing, too.