Feeling Feeling is a key ingredient in change work. We might be using mainly pictures and language to inspire change in our clients. However, it is the feelings that make the difference. The reason we use all kinds of other methods, rather than just directly getting the person to feel different, is that feelings usually aren't as mobile.
People are more cooperative if the feelings are backed up by visualizations and words.
If things look different, and we have good explanations for why they must be different, well, then maybe one can allow oneself to feel different. And, the feeling different is the result that we are after. Visual and auditory information is at higher frequencies than feeling. They are easier to change and are more localized. Feelings are more difficult to change and more general.