India is one of the world's largest student markets. Despite the nation's economic challenges, Indian student enrollment at U.S. colleges and universities increased 13 percent last year alone. Last year, India surpassed Korea as the third largest country of origin for international students in the United States. India sent more than 42,000 students to U.S. colleges and universities in 1999-2000, and that number is expected to increase in the near future. Indian students tend to seek undergraduate programs in this country, as well as graduate degrees in engineering, management, sciences, computer sciences, information technology and e-commerce.
Most Indian students have excellent English skills and interpersonal communication skills.
Unfortunately, U.S. colleges have not regularly participated in education fairs in the Indian Sub Continent. This is in contrast to Britain, Australia, Canada and France, who have actively recruited from this market in recent years. Now is the perfect time to recruit students from this market.