The display is driven by a Microsoft PowerPoint presentation maintained on a server by UTMB Video Operations. Audience Faculty, staff, students, patients, campus visitors and the general public all view the monitors that are part of this system. Communicators using this resource should take this wide audience into consideration. The monitors broadcast is operated and maintained by UTMB Public Affairs. Updates are made weekly, on Wednesdays.
Messages can run up to a maximum of six weeks.
After six weeks, a message may be re-submitted one additional time in its original form, for a total of 12 weeks for any single message. Public Affairs has ultimate responsibility for the resource and maintains the right to edit or modify messages for clarity, visual style, or system efficiency. Regular messages will be suspended during a crisis to permit use of the monitors system for emergency communication. The submission deadline is end of the day on Monday for a message to be broadcast beginning Wednesday of that same week. Remember that most viewers may get 10 seconds at best to scan a message.