To the extent that behavior is more genes than environment, these same desires would have been preferentially passed down to today's women. How you get at these intangibles is problematical. Buss uses a lot of questionnaires, especially of college-aged women. Farrell relies much more heavily on observed behavior and the expression of desire in women's fantasies as indicated by the mass media. Both come to much the same conclusion nevertheless.
None wants to go with a loser.
Her babies might starve and die even if he was the nicest, most caring and nurturing soul on the planet. In fact, such qualities might make him a loser in battles for bacon with other men. Women marry up, which means men are compelled to marry down. Inner values don't count. This is closely correlated with the power to control desirable resources.