The term innovation covers all the activities of bringing a new product or process to market, i.e. of converting the invention into an innovation. It tends to be a time-consuming transformation process that is both management and resource intensive, and is more expensive than innovation. An invention is the solution to a problem. An innovation is the commercially successful use of the solution. They are widely confused.
Many talented people do both.
Yet someone who is good at inventing is not necessarily good at turning his concept into a viable commercial application. He is likely to encounter considerable scepticism and even determined opposition. Yet he presses on despite all the doubts and uncertainties. We have been too well off for too long by simply growing things or digging things out of the ground and selling them. We said earlier that innovation follows from invention.