My favorite ideas on selling First let me preface this column with some statements directly out of Mr. Lynch's book Beating The Street . The best stock to buy maybe the one you already own.
Most people never analyze their failures.
The smallest investor can follow the Rule of Five and limit the portfolio to five issues. What's shameful is to hold on to a stock, or, worse, to buy more of it, when the fundamentals are deteriorating. Never bet on a comeback while they're playing Taps. It comes from William O'Neil's How To Make Money In Stocks . Here are some comments from that book which I periodically re-read but not often enough.