The order from the dealer then went to Toyota's corporate office, which placed the order for the car. However, Clark said, buying a car online is something he can envision growing in popularity in the near future. So that's already starting to happen. I don't see why it wouldn't expand. There are a lot of advantages to it.
Price is a big one that comes to mind.
If a person has a problem with a price, I would think they would want to talk with a dealer instead of handle that online. Higgins said the process might also bring buyer and dealer together over a computer instead of over a desk. And after that, if they want to order it, I would imagine it would work like it did with the Clarks. We would sit down, and work out the details online and then order the car. Clark said he used the computer as a information-gathering device when it came to his new Prius.