Most have many years of healthy life ahead. Still, they are fragile. Being struck by a car is often a death sentence. If they survive the crash, they may be disabled or confined to a nursing home. The victim's life suffers in quality and is severely shortened.
Older adults are very receptive to well crafted safety messages.
They need to know about the threats presented by cars making turns. U.S. Department of Transportation. Federal Highway Administration. A press release. This article focuses on the need for longer traffic walk lights, zoning, and education for the older pedestrian population.