Posters have pictures of lions, tigers, elephants, clowns, acrobats, jugglers and tightrope walkers.
Ringling Bros. does not call itself a circus. The company cringes at the word. Ringling Bros. hates being lumped in with circuses, especially those ragtag operations that pitch tents in shopping mall parking lots. We want to distinguish ourselves from everybody else. We feel we're the best, the greatest.