He slipped it into the slot, and the machine stirred to life. The camera zoomed in on the dispenser. The audience saw that the cup had failed to drop, and the precious Coke flowed quickly into the drain before the man had a chance to collect any of it. Fade to black. Obviously it is better to carry a supply of drinking water than to rely on luck to find a Coke machine in the desert.
Safety is a tough sell.
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