Companies and the people who run them must be able to change their minds, thinking, direction on a dime. You can't do that with physical products, only digitized, fast as the speed of light products. Our market knowledge will need to continually grow so that we can supply our customers with what they want instantaneously. We must be able to learn from the marketplace and adapt instantaneously. We will be embroiled in constant change.
Relationships are all important.
Without people, there is no business, there is no content, there is no traffic, there is no profit. Culture is developed by the aggregation of like minded people. They win, you win, we win. It's as simple as that. This is one of those nebulous concepts that are easy to forget, but it is the cornerstone of our business and any other that will succeed in the Age where space and time and matter become one.