The example shows a strategic planning project. Ideas are brainstormed and then sorted and rated by each participant. The analysis automatically takes the sorted ideas, clusters them into concepts or groups of ideas and places on the map. The example shows the brainstormed ideas that were grouped into a cluster called Employee Issues. Clusters that are closer together are more similar than ones that are farther apart.
Participants interact directly with the map to examine different arrangements of ideas.
The layers in the clusters show the relative importance of that topic. Here, Efficiency and Employee Issues are considered by the raters to be the most important while Community Relations is judged least important. By working with concept maps, a group of people can rapidly explore the relative importance of different ideas and use this shared vision as the basis for further action.