Corp. All Rights Reserved. After checking to ensure that each one contains exactly what the customer ordered, they are ready to deliver them to the company's 1,300 customers in neighborhoods in New York City, Long Island, Westchester county, Northern New Jersey, and Connecticut. Customers can log in to find out what produce is on tap for the week, to change their weekly orders, or to simply stay in touch. It's also designed to be a marketing tool.
Potential customers can tour the site to find out how the service works.
We're in the fruit and vegetable business. We're no different than somebody in business 75 years ago who was driving around in a truck, making deliveries. I specifically designed the site without a shopping cart because we wanted customer contact. Certain items, like asparagus, are not always available. Customers go to our Web site, see what's available, choose what they want, and e-mail their choices right back to us.