This program with Sunrise breakfast cereal will give our recruiting more bite and allow us to reach more people than we've ever been able to reach before. The code allows the purchaser the option of supporting organic farming or preserving national parks. In addition to the member features, the box provides information to people interested in joining AmeriCorps. The AmeriCorps web site compliments this unique campaign by featuring monthly updates and photographs from the three selected volunteers describing their adventures as AmeriCorps members and progress reports on their current projects. More than 150,000 people have served in AmeriCorps since it was launched in 1994.
Members typically serve for a one year period and can choose where and how they serve.
Among the 700 programs offered, AmeriCorps members can preserve national parks, protect the environment, spearhead disaster relief, fight forest fires, run after school programs, build homes, and mentor and tutor children. Sunrise breakfast cereal was created in 1998. The ingredients in Sunrise are certified by Oregon Tilth of Portland, Ore., to be organically grown and processed according to the California Organic Foods Act of 1990. Now that same honor will go to the everyday heroes of AmeriCorps. I hope their example will inspire thousands of young people to follow in their footsteps.