Fudenberg, D. and J. Tirole, Game Theory . Luce, R. D. and H. Raiffa, Games and Decisions . You might find various of the other books listed above to be useful. LR and Ow are relatively old books and, though well done, lack coverage of important recent developments. V is somewhat specialized, but is very good within its chosen terrain, which is refinements of Nash equilibrium.
R covers many applications.
FT, M, and B are all by outstanding people and each have particular strengths. M is the most mathematically complete, rigorous, and difficult. Use it if other readings don't measure up to what you want. B is on the margin between graduate and undergraduate levels. FT covers a huge amount of ground, but is difficult reading for a person who hasn't yet learned the basics of game theory.