Let us loudly denounce insurance company practices that are contrary to these objectives. Physicians who are aware of insurance company practices that adversely impact patients, access to medical care or freedom of choice of physician have an obligation to work to correct the situation. The most useful way to address these concerns is through a multipronged approach. Give patients information regarding what the state laws require of their insurer. Patients should be encouraged to register their personal complaints with both their state's Department of Insurance and the insurance company.
Physicians can also write such letters on behalf of their patients.
Most importantly, physicians who have personally experienced such insurance company tactics must do four things. First, the physician should take all steps to let patients, staff and colleagues know that such refusal of application by an insurer is taking place. By acknowledging this, the physician takes a proactive approach to preserving reputation. It is important everyone know this is an arbitrary action by the insurer and that they have not evaluated the physician's credentials or professional reputation. Second, the local medical society should be notified.