Petty Officer Colon sees recruiting as a sales and marketing job. Being honest and knowing your product are the keys. If you're going to sell the Navy, you really have to believe the Navy is the best thing out there for these kids. If you don't believe in what you're selling, they can read you a mile away. As a supervisor of recruiters, Petty Officer Jacquez views recruiting from a slightly different perspective.
Motivation is the key thing.
I believe you have to motivate people to a goal and then train them to achieve it. Appreciated While in Washington, D.C., the ROYs had the opportunity to meet with senior military and congressional leaders who determine the direction of military recruiting. This week has shown me that recruiting really is a priority all the way up the chain of command, not just in the trenches of recruiting. The congressmen and admirals really listened to what we had to say and they are really concerned about what's going on in recruiting. That's a big step.