The simplicity of the WHY USA program is in letting the homeowner be part of the sales team. This allows the agency to take on additional listings, and we are likely to be able to provide another source of potential buyers. The Early Days We observed that Top Producers could have ten or more listings going on at one time, but not have enough hours to conduct open houses for the owners. We learned early on that we didn't want to sit open houses, especially those with limited traffic, but could not see an alternative.
Most listings sell co-broke.
Once the better way was implemented, agents found that they had 30-40 open houses going on over the weekend. Then an unexpected phenomenon occurred. Buyers started calling because WHY USA signs and open houses were everywhere. So now sellers were attracting buyers. We wanted to continue to be a top listing agents.