Multimedia is not a thing. It is a means of using technology in a multidisciplined manner to achieve a harmonious blend of process and function towards the design and creation of a unique form of communication.
Multimedia is a field that encompasses a constellation of skills and talents.
The multimedia field is, by definition, something that demands a multidisciplined approach to master it. For a person to become a master of many medias they must possess the brain of a scientist and the heart of an artist. Above all, a person who will be a master of multiple medias must fuel that mastery with the fire of creativity. Many of our competitor multimedia companies possess our capabilities, but our experience, creativity, and talent cannot be found in many places. There are literally thousands of multimedia companies operating in the market.