Dease reminded us that applying ethical values to business decision-making is a core dimension of business education. Moral implications For 20 years, the center has inspired business leaders to reach for the highest levels of corporate citizenship. The Minnesota Principles, a code of business conduct, were written in 1992 by business leaders under MCCR auspices. Today our principles, now called the Caux Round Table Principles for Business, appear in 16 languages and are the most widely distributed code of business conduct in the world. For many reasons we must intensify our efforts and build for the future.
Responsible behavior is a moving target.
The challenges facing our companies, employees and communities are different and generally more complex today than they were 10 years ago. We can do a better job of integrating and coordinating our strategies across all business functions. Thinking holistically will help us work effectively for the long term benefit of society and business. We can learn from the quality movement. Excellence in ethics and corporate responsibility depends on continuous improvement.