Norm will be responsible for the development and sale of national corporate partnerships and marketing initiatives in the Canadian Hockey League.
Norm brings a wealth of sports marketing experience to the position.
The CHL has 55 franchises in eight Canadian provinces and four U.S. states and is the top provider of talent for the National Hockey League. The series features two of the CHL's hottest teams. Plymouth swept Sarnia in round one and Windsor in round two before defeating the Otters in five games to reach the final. Visitors can get direct links to the three CHL league official sites, summaries from all playoff games, the latest stats and news and take part in a weekly trivia contest for great prizes. The Whalers have been one of the OHL's top teams for the past three seasons, losing the OHL final in seven games to the Barrie Colts last season.