People will be changing jobs, moving from one discipline to another. Find out from the business people what they are looking for in their employees. TCU has one foot in one era and one foot in another. The number one priority is to get the business school on line. TCU is not elite.
Parking is a problem, especially for visitors.
Possibly advertise the shuttle service more to the non-students, visitors and the community. Meeting space is also a problem. There is a need out there. Companies, such as Motorola, are bringing in trainers to teach their engineers how to communicate with others effectively because they are so technical and do things and think so differently. What if local companies would send their international executives, who move to this area, to TCU for training.