And, some recent national news, the dental clinic just received a national award from the American Association of Community Colleges-for a program that is just two years old, we're off to a great start. If you are asked questions that you would prefer not to respond to, address them briefly and segue to what you want to say. Use simple language, rather than technical terms, and speak in short sentences. Newspaper reporters can take more time in their interviews and present more information than TV or radio reporters are able to cover. Eight seconds is the average length of a TV sound bite.
Reporters often frame their questions to bring out the conflict in a story.
Don't fan controversy. Perhaps, a second question to the reporter might clarify their perceptions. The very best person to answer enrollment questions is Kathy Lucchesi. Be friendly, but don't be lulled into flippancy or forced humor. If you fear a point has not been understood, ask the reporter to repeat it.