It is the war of the LAW within. Many in the New Age movement have come to understand about various energies that are healers as well as sustainers and life givers. Some have come to term these energies by colors. Such as the golden light, or the white light energy of life. These energies truly exist whether people want to believe in them or not.
Prayer is also an energy that exists.
Prayer is a dynamic decree, when you seek you shall find. When you desire something you shall have. Prayer, like mantra's are created energy. I remember a mantra I learned when reading some other material, years ago, where they had revealed a mantra that could change your reality towards the proper energies of light. The use of the term I AM comes from the understanding that the IAM presence is the divine spirit energy, which dwells within us, some call it our higher self.