Over the past six years, hypericum has become a popular fresh cut flower in Europe. In 1994, Van der Bosch, Holland, breeder of the Flair series, introduced a compact cultivar called Prince Flair. This cultivar is suitable for outdoor container or landscape use.
Plants continue to flower for four weeks.
Crop time is 15-18 months depending on which stage of development the plants are sold. A well-drained growing mix with pH of 5.6 is recommended. Rooted cuttings are pinched once about five to six weeks after planting. Plants can be sold green, with yellow flowers or with flowers and reddish-brown berries. Hypericum can be sold as an outdoor container plant or for use in the landscape.