Cost analysis, cost determination, performance evaluation, price setting, competitive bidding, and budgeting are some of the key managerial accounting topics. Financial accounting introduces the concepts and techniques of financial reporting, the use of financial statements in investment-portfolio decisions, and financial analysis. As companies become more competitive, managing financial resources becomes ever more important. This concentration focuses on finance theories and applications to deal with financial decision making in a firm. In this concentration students gain a broad understanding of the principles of finance, the use of quantitative techniques, and their application to decision making.
Marketing plays the role of intermediary between the organization and the customer.
These activities include creating and implementing strategies in product development, pricing, communication, and distribution. Students who complete a general management M.B.A. program are noted as having an organization and management concentration. Students interested in general management complete seven elective courses of their choice, three of which must be selected from School of Management course offerings. The remaining courses may be selected from graduate offerings in other schools at the University. The subject areas of entrepreneurship and international business join forces in an exciting and innovative way in this track.