I regard HIV not just as a health problem but as a societal problem. Since there is no effective treatment, we must care for people living with HIV and AIDS with compassion and respect for their human rights.
Prevention is the only cure.
This is the key issue. We have launched an extensive education campaign to be included in school curricula from the primary level through the university, the workplace, and rural areas. All five television stations and 485 radio stations throughout Thailand are now broadcasting a thirty-second radio spot every programme hour, with a focus on prevention and compassion. The prevention focus tells you what HIV is, how you contract it, how to prevent it, and what to do if you become HIV positive. For example, people are urged not to have unprotected sex and they are discouraged from patronizing the commercial sex trade.