We feel it whenever we experience a building, open space or natural feature which has a special meaning, or leaves a memorable impression. These elements project a distinct image to us and they have a unique character which makes us form a lasting impression of them. Campus areas that are well-designed leave a positive image and are places in which people will choose to live, work and return to. A sense of identity develops from those visual cues in an area that are different from any other place. Visual identifiers could be unique buildings or an interesting landscape.
People remember places that are distinctive and have a unique, positive identity.
Familiar visual cues and recognizable places make people feel comfortable in a campus setting and they encourage a feeling of ownership and a sense of pride. The organization and pattern of a place are the ways the physical elements comprising a campus are put together. They address the relationship between streets, buildings, and open spaces. Organization also relates to larger components of a campus, such as the library's location in relation to campus housing or the academic core. It deals with how streets are laid out and where they lead.