In between course preparations, Holzhausen has been studying conformity to plausible and implausible norms.
People conform to both plausible and implausible norms.
According to conventional theory, though, they do so for very different reasons. Psychologists believe that we conform to plausible norms because we want to be correct and we believe the majority possesses valid information. On the other hand, we conform to implausible norms because we want to be liked. The cutoff for a passing grade was 70, but the average score of those who passed was 78 and the average failing score was 60. The average of all the scores was 71.