This list would let people click down to the product thumbnails and descriptions. This e-commerce model is very clean in the operations mode. When you're ordering a product, it tells you exactly where you are in the process. This is a definite plus. The shortest line usually means the shortest amount of time spent in the line.
People like to know where they are in the process.
The program didn't alert me until I'd completed the next phase. It would have been nice if it had alerted me upon completion of that specific section, but I'm sniveling over a minor detail here. The biggest problem I came across was that I could place an order with a bogus credit card. This really won't hurt the company because they obviously won't fill the order without first calling the customer or running the card through a proper merchant account. Overall, this is a clean e-commerce model.