But in the end, he decided to give up the whining and change his practice. He presents new patients with two handouts at the end of their first session. That seems to make people very happy. Most of his patients go this route.
Marketing is another key.
Ackley uses informational newsletters to establish credibility and get the word out. And when it comes to marketing, he tries to use language that best communicates with potential clientele. Use language that regular people will understand and find non-shameful. Selling private pay When giving his handouts to patients, Ackley provides a verbal explanation. Now we need to talk about the business part of our relationship.