According to charts by The National Toy Manufacturers Association, toy sales through last year were flat from the year before. Many parents may be questioning the stats though.
Many parents are eager to buy into the game.
The fad du jour is the Harry Potter books. The fact that the kids love it, this is a blessing. It s great, said Melanie King, with regards to the books. The buying frenzy can get costly. Kids often dive in head first wanting to collect them all.