Long after your newspaper advertisement is lining the bottom of a bird cage, your radio advertisments will be living on and on. That s right before they make a purchase.
Radio is a companion and is available anywhere, all the time.
Coupons, cable tv, billboards, and newspaper have nothing to compare. Its a fact, newspaper circulation is shrinking to small fractions of the population. And of those receiving the paper , only a tiny percentage read it cover to cover. So every quarter hour, your advertisement has a new set of over 15,000 listeners to hear your commercial. With rates that are low to start with, our cost per impression is tiny.