By this, I mean that you must create two or three compelling reasons for visitors to click through to other pages - and you must place these right at the top of your home page. Let's visit Dick Mill's site again. Immediately beneath his headline are two options that offer visitors even more of what they want to know the most. If you aren't a baseball fan, let me assure you that both of these options are very compelling to a student of pitching. Major league ERAs have gone up considerably in the past few years due to the poor quality of coaching at the little league, high school, and college levels.
Pitchers have less command and control of their pitches than ever before.
So if a former big leaguer can show them how to get more speed and better control, you'd better believe they'll listen. Another crucial topic for all pitchers is pitch counts - how many pitches can be thrown and how many days of rest are required inbetween to avoid serious damage to your pitching arm. So here again, Dick has set up a compelling link that few pitching students, coaches, and parents will want to pass up. The second thing you can do to take advantage of the fact that visitors have all of the control when browsing your site is repeat your most important links on every page of your site. This seems like it should go without saying, but again, check out 5 or 10 of your favorite sites.