Gary Lear questioned the spatial representativeness of urban sites. The City of Louisville would like to establish 5 NADP sites. A discussion followed on how to deal with data from the sites. The length of the study was discussed. Except for siting, all other NADP rules and procedures be followed, was seconded and unanimously passed.
Marketing comes down to information transfer, and it's important to have knowledge of our customers.
This should be a priority. A canned strategy won't work for us. NADP is too different from other organizations. Members of marketing committee include Mark Nilles, Gary Lear, Mary Ann Allen, Scott Dossett, Steve Vermette, and Luther Smith. Mark proposed that the scope of the marketing committee be fairly narrow product launch strategies.