Georgia Trend, Atlanta Business Chronicle, Inc., and Business Atlanta provide informative articles on companies that may interest you. These include literature on local, state, and regional organizations and companies. These reference guides are helpful in identifying potential employers located within a specific geographical area. Researching an employer is the minimum you need to do prior to an interview. These files contain, most commonly, the latest annual reports, employment brochures, promotional articles, and periodical reprints.
Many employers know have websites on the Internet.
There is also a research site within jobNET to assist you as well. Many employers who visit the campus also send information relating to specific career opportunities within the firm. These provide additional details on available opportunities, company products, training program locations, and benefits, etc. If you are unaware of what types of career opportunities might be available within a specific organization, this material can be invaluable in giving you some helpful insight. Some companies may even require students to watch their videotapes prior to signing up for an interview.