The goal progresses from thought to sketch, from sketch to action, and finally from action to achievement in real time. The achievement of a goal is an exemplary tale of power, purpose, and potential. And, as with any investment, you'll want to protect it and nurture its growth. If you intend to take goal setting seriously, you must up the ante by writing down your goals and revising them continuously. By choosing your goal and writing it down, you gain an edge.
Most people simply respond to conditions rather than creating conditions for a better life.
While blessed with permanent memory, your mind is cursed with lousy recall. You execute best with precise instructions. Your written goal must be specific and measurable. Success has a low ambiguity threshold. The better job you do specifying the goal, the more focused you will be, and the better your chances of achieving it.