It's better to do a few things really well than than to do a lot of things badly. If you can't make the necessary commitments of time and energy to your electronic marketing efforts scale back your plan. You may download a copy for personal use. Redistribution without permission is strictly prohibited. Marketers can tailor a branded area to generate leads, gather critical market data or communicate a targeted message to key audiences.
Pricing depends on scope.
And there's really no excuse for them. The feeling was that if the site can't be viewed with the tools at hand, they tended to simply move on to the next site. Presumably, they were supposed to tool off to wherever, download a 4Mb file, install the designer's browser of choice, restart and then return to the site for optimum viewing pleasure. If we want more people to buy online, these time wasters simply must go. Sucky to Savvy Jeffrey Glover has an amusing and engaging writing style.