Crews are the airline and their performance, and attitude can be the most important factors in determining the quality of the flight experience. Passengers enjoy the convenience of electronic access to airlines. Passengers want to know the airline they booked is the airline they will fly. The Boeing 747, once exclusively used on Atlantic routes, was replaced by the 767. Right airline, right price.
Passengers seek economical fares that include as many services as possible.
And fare, according to Boeing Co. studies, is the single most important factor in choosing an airline. The second is flight scheduling. Remaining elements shift in importance, depending on the flight's duration. On long-duration flights, comfort becomes four times as important, followed by the aircraft's features. IATA recently released its 1998 Global Airport Monitor, which ranked 65 major airports of varying sizes worldwide.