After practice last Thursday afternoon, Bradley had already finished a photo shoot and two lengthy interviews before he sat down with The Villanovan. Mass. The other was with WB17. He had a difficult time remembering what the photo shoot was for. You have to do it because those guys are the guys taking care of you. Even though sometimes you re tired or it might be early in the morning and you might not feel like doing it, in the long run it helps you out.
Most publicity is good publicity.
Villanova is getting a lot of recognition, and I certainly am. National media attention during the regular season is a critical element in a campaign for All-America status. Colleges and universities actually organize integrated marketing campaigns to promote their players for national post-season awards. Most schools produce brochures or imformational placards. Some design web sites, others produce interactive CD-ROMs.