Most customers order and never have a problem getting the correct size the first time.
They either have worn the shoe style or brand before and know what they are ordering. Other's know what they measure and follow our on line fitting guides. The rest e-mail us for help. Very few have a problem, but when a problem occurs, we allow a free exchange, but request they talk to us so that we can help determine where things went wrong. This way we can get the correct size and prevent future errors.