Markets are bigger than ever, and prices are lower than ever before.
The same revolution that effected desktop publishing and printing ten years ago is now re-writing the rules on television production. All it takes is a little TV Production Savvy. As if it were a 30-second marketing message on your answering machine, or a radio ad. Remember, every TV commercial starts off as an audio product, which in turn started off as a written message. One clear message that provides info your customers need to know about your product, service or special promotion, and how they can get it.