Of course everyone should be on the Web, but that is not a good enough reason in and of itself to contemplate a serious endeavor, such as initiating a Web site. Although the Web can be a cool place to hang out for awhile, you'll need a constructive reason to put your organization on the web. To distribute information or opinions.
Most sites are actively in the pursuit of money.
Even non-profit organizations that seemingly are there to inform the public are also in pursuit of donations. The Web has turned from the academic source of yesteryear to the marketing avenue of the future. A Web site on the World Wide Web gives you a powerful ability to reach a substantial foundation of potential clients or communicate with current customers or members. In fact, with a Web site, it's possible to make contact with more people at a lower cost than ever before. Plus, the opportunity to build contacts and exchange information with people around the world is unequaled by any other instrument.