Wall didn't have a lot of money to throw at the problem. Beermat is profitable, but just barely. Va. iCommunicate hosts customer service applications, such as a searchable FAQ database, e-mail, and live customer support chat capabilities on behalf of other companies. He signed up online, and in one day got the service up and running. Now when customers click on the Dope Wars help button, they go to iCommunicate's website, where they find a searchable database of frequently asked questions about the game, along with live help.
Most users find answers to their questions by searching the database.
If that fails, customers can e-mail questions to Beermat. On the iCommunicate site, Wall can also access a customer list, the current caseload, and customer histories. That has allowed Wall to spend more time developing his business and talking to potential distribution partners. He is also busy designing a new stock-trading game, which he hopes to release on his site this summer. Each month our editors will write up the best entry.