Our local news at five is the number-one rated news in the market in the key adult demos. Our prime time starts at 6 p.m., whereas everybody else starts at 7, and goes until 10 p.m. In prime we are the No. 1 rated station in the market in key demos. So, basically, more people watch this station than any other station, and many people don't realize that. Just as accurately as they count anyone else.
Metered markets are the best.
We are a diary market, and they're statistically sound. We'd rather have meters, but it's what we have. Nielsen works very hard, they do a good job. In the 99th market, we're never going to have meters. When we've had stations in markets that went from diaries to meters, our viewership levels have always gone up.