It's about creating a company that is so identified with service excellence that we are the airline of choice. Times are good. Times are bad. A lot of us understand the stakes. We're working on that.
Overcoming history is never easy.
But I think we've made a good start. And I very much look forward to the day when trust is simply business as usual at United. That's the way it has to be. But that's what we do. That's what we signed on for.