With the format s core years targeting 1964 to 1979, Boomer Oldies captures a younger boomer than traditional oldies formats. With an equal appeal to men and women 35-54, Boomer Oldies goes right to the heart of the Baby Boomer generation.
Music is stored on the hard drive at each affiliate s location.
Music updates, hourly customized and localized windows, and station imaging are all sent through the Internet. The format has the same localization features as our satellite delivered formats. Affiliates can also choose our Commercial Production Service for a completely hands-free operation. Weekday mornings, enjoy Breakfast with the Beatles . Boomer Oldies chooses a Fab Four Classic and a Beatle Rarity, plays them back to back, and includes some relevant chatter about the group.