Look at what you get free for buying here. Don't let them distract you from real comparing. These are used as a final push to get you to buy. We give you a free men's band with every ring purchased. Men's band is really free.
Nothing is free.
You're paying for it via higher prices on the ring purchase needed to qualify. We've been in business for 30 years. May mean something but remember . . . Jewelers will often use terms that sound good but don't define anything. This a good cut.