Your recipients will always be able to receive your secure messages at no charge. I chose this quote to underline one possible problem facing the current attempts to charge web users. As web workers and active members of the online world, we might reach for our wallets and subscribe to sites providing content, services and applications. But we'll be mostly purchasing from ourselves, in a zero-sum game among online addicts. If we want to charge users for our work, we need to cross the chasm and provide stuff that laymen will feel compelling enough to shell out some hard cold cash for.
Many people still live very well without the Internet .
If we think they're missing something, the onus is on us to prove them so. The Take Back the Net campaign faced criticism because it was based on our problems, not the solutions we can bring to consumers. Let's not forget we are the dog.