To me, arriving in Britain after covering the Clinton White House, the evidence that 10 Downing St. has borrowed liberally from 1600 Pennsylvania Ave. is overwhelming, in things great and small. Their policy wonks became friends and traded ideas, like the minimum wage, tax credits for the working poor, training for the unemployed. But it is not so much Third Way ideology but the daily technique of governing where they look like a cloning experiment. And, like Clinton's, it is always on. A cabinet of near equals, each elbowing for a place in the sun, may be the British tradition but obscures the brand.
Parliament is irrelevant too.
All that yakking keeps columnists employed but makes no dent on swing voters. In the movie he could be played by Clinton's flawed genius Dick Morris. A presidential brand must behave in ways that seem ludicrous or cynical to the rest of us. Blair flattened his haircut because a focus group of women said it was too bouffant. Clinton chose his summer holiday spot by secret poll.