The university puts a link on their home site. If you get a really competitive election, you can get 20 to 25 percent online. Most students go online every day, so if you have a flashing link, they might be inclined to vote. But not every school has claimed success with online voting. We switched to online voting, but it is not worth it for the amount of money spent.
Online voting is definitely more efficient.
It is a better way to keep track of things - people can make mistakes when counting.