The most successful firms tend to be in industries that are growing rapidly. If it is in another city, you need to consider the cost of living, the availability of housing and transportation, and the quality of educational and recreational facilities in the new location. Even if the place of work is in your area, consider the time and expense of commuting in your decision. It is easy to get background information on an organization simply by telephoning its public relations office. A public company's annual report to the stockholders tells about its corporate philosophy, history, products or services, goals, and financial status.
Most government agencies can furnish reports that describe their programs and missions.
Press releases, company newsletters or magazines, and recruitment brochures also can be useful. Ask the organization for any other items that might interest a prospective employee. Background information on the organization also may be available at your public or school library. If you cannot get an annual report, check the library for reference directories that provide basic facts about the company, such as earnings, products and services, and number of employees. Industrial Manual Thomas' Register of American Manufacturers Ward's Business Directory Stories about an organization in magazines and newspapers can tell a great deal about its successes, failures, and plans for the future.