The strength of our media business is predominantly in Europe. And the strength of our market research business is in the US and in Asia. We are obviously working to build our global networks in both of those businesses. Your interest in the market research area has grown substantially over the last couple of years. Well let me talk about those two business areas generically first.
Market research is quite a fragmented industry compared with media.
And there is still a great deal of consolidation to happen in that industry. It is possible to have successful small market research business, and it is possible to have a successful very large market research business. So we are clearly going to be one of the aggregators in that sector. The first acquisition we made was Market Facts back in May of 1999 sorry. The second company we purchased was Asia Market Intelligence in April of 2000.