In Australia, ACNielsen AdEx provides monthly ad spend information and analysis on nearly 600 individual media sources. ACNielsen, with 1999 revenue of USD 1.5 billion, is the world's leading market research firm, offering measurement and analysis of marketplace dynamics, consumer attitudes and behaviour, and new and traditional media in more than 100 countries. Clients include leading consumer product manufacturers, retailers and service firms, media and entertainment companies and the Internet community. All consumer media delivered on software designed to interrogate and report specifically the information needs of clients, advertising agencies and media owners. Business to Business Markets Monitors advertising activity across 23 Business to Business publication sectors from Medical, Rural, Aviation and Accounting through Industrial, Marketing, Mining and Construction sectors.
Proprietary software provides detailed trending on any specialist category, brand or advertiser.
All data is exportable. Direct Mail Monitoring Market Movements provides detailed reports on the expanding Direct Mail sector. Reports are based on personally addressed mailings to a national panel and provide activity details on the marketer, products and services, a description of offer and a key number reference for individual mail packs. All rights reserved. Please review our Terms of Service , Privacy Policy and Linking and Logo Information .