Marketing is fundamental to improving the image and overall use of public transportation.
This conference is the first of it s kind, geared towards offering insight into marketing strategies and transit operations to retain present customers and attract new ones. A variety of marketing approaches will be presented. The current global trend is toward mega seaports, airports, and inland consolidation facilities. This conference discusses the development and operation of these facilities throughout the U.S. within the context of changing demand patterns, emergent government policy, and evolving logistics strategies. The National League of Cities mission is to strengthen and promote cities as centers of opportunity, leadership, and governance.