The good ol dialectic does its thing. I crave enlightenment. Success gives way to failure. It seems to me that what this is about is a kind of grammar of change. In human affairs what has worked is what we will continue to do until, and even past, such time as it is demonstrated to be inapt for new circumstances.
Organizations can be neurotic too.
So success turns into failure when its context alters to some significant degree. This was an empirical study. Composed by a person given to metaphysical rambling. Otherwise life makes no sense, which is ultimately unbearable. I would guess, more than a majority.