This publication is designed to keep you ahead of the trends. Whether you are in marketing, corporate planning, or investment, you need to stay abreast of important shifts in the marketplace. In Transition , which gives its readers immediate insights into fast breaking changes that can spell profits or opportunities for growth in a broad range of industries. As you well know, markets come and go, entire industries grow and die.
Regulations create new demands, consumer tastes change inexplicity, new technology replaces old.
For some companies, red ink suddenly replaces black. Others, who know that change spells new opportunities, move into new businesses and reap huge profits. Whether it s the prospects for CFC replacements or foreign opportunities in telecommunications, growth of carbon fibers or fish farming, we give you the picture. From fat-free foods to fuel cells, we spot the shifts that are key to business intelligence. Every item provides an overview, tracks the trend, and projects it over the next five to 10 years.