The issue remains how to let fans know that you are playing somewhere and what type of music they can expect. Billboard Talent Net allows music fans to search for the type of music they like and check out the music and live date info online, at home. All they have to do is decide to show up at the gig that night. But that can be very different things to different people. So, personally, I always try to find that particular something that I believe makes a song special for me.
Most music starts out somewhere in a specific region or as part of a local scene.
And if it's good, if it's the right stuff at the right time, it develops further. Given the immediate global reach provided by the internet, it is important for Billboard Talent Net to make sure that local and global strategies are in tandem. We just recently asked all the artists currently featured on the site what type of feedback they had received from music companies and our general audience. The response, I must say, was overwhelming. Major signings are going to happen next.