First and foremost our customer is the patient. Ultimately they are the individuals that we serve and who shape our program into one of the best Rehab Programs in the country. If we listen to those complaints and praise that comes from patients we can continue to grow as a program. But we must be open to new ways of doing things and realize that just because something didn t work ten years ago doesn t mean that it s not a good idea now. Second, physicians are our customers.
Physicians are the front line sales people for rehabilitation.
They inform the patient about rehabilitation and set the tone with the insurance companies for a patient to receive rehab services. So, the next time you see a physician from another unit wandering around the Rehab floor make them feel at home, and help them find their patient. The services we provide determine the satisfaction of their customers and ours, the patient. Insurance companies are ultimately the payers of our services, salaries and aid in the operation of the hospital. Everyone is trying to do what s best for the patient.