Contents page may be followed by a list of illustrations. Reducing, but including, all key points of the entire report. The Body of the Report A. Introduction. Explains what the reports about, why there was a need to write it, how the research was conducted as far as data collection methods. The data collection methods are up to the group-whether you are utilizing surveys, questionnaires, interviews, etc.
Presents analyses, and interprets information that was collected.
Any research statistics or basic figures you utilize are up to you. You may use figures based on what other companies came up with in a similar type of situation or you may create figures based on primary research within your own company. For example, I want to persuade senior management to add more staff to my Customer Service Dept. I would state that I currently have 20 people answering the phones with a call loss rate of 20 calls per hour. Keep in mind that the statistical analysis, whether primary or secondary data, serves as a back -up for what you want.