They planted trial plots to compare performance, yield and suitability for food-grade production. They helped the grain company develop a premium program. In 1997 and 1998, food-grade soybean producers in the area earned 2.5 million dollars in additional income from premiums. The company expanded markets to Japan, Germany, Italy and Asia. Despite the economic crisis in Asia in 1998, market share was steady because demand for the product increased in domestic markets.
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