Dr. Richard A. Couto, Jepson School of Leadership Studies People love it. People hate it. People resist it.
People fight for it.
People die for it. People cry out for it. It moves the world. Each day, for all of time, humans have rejected new discoveries, ideas, images and sounds that contradict tradition because the idea of change threatens the foundations upon which their beliefs rest. At the same time, others thrive on and embrace change, working to foster and promote a new vision of reality.