Wetherhead's public relations presentation incorporates a leave-behind that serves as an unofficial script to walk the prospect through her firm's capabilities. Sagedy incorporates various visual aids from formal storyboards to informal graphic boards on which he can write. Kennedy says he prepares an outline of key points to cover in the presentation, to help him organize his thoughts. We want to have everything in place by the time they get here. A perfect cast With team assembled, materials produced, and preparations completed, it's time to test the waters.
Opinions differ, but everyone agrees that Mondays are the worst days to launch a presentation.
Mornings get more votes than afternoons and the after-lunch time slot is to be avoided at all costs. We shoot for the middle of the week, when clients are in the groove and receptive to a break in the routine. If it's out of town, I like to schedule the presentation first thing in the morning or late in the day. To keep costs down, it usually works to fly in during the morning and pitch in the afternoon. Most people believe that being the first competitor to pitch is an advantage, although arguments also favor being last.