Creating an exhibit design needs to take in all factors associated with your intended market. Whether it is directed to regional, national, or international shows plays a key part in the design as well as your marketing plans. Of course the object of your exhibit is to present your products or services in an informative interesting format. The exhibit needs to do this and still be functional on a utilitarian level for light weight shipments and quick set-ups. This is accomplished in the design phase through modular component design that utilizes light weight materials that will stand up to repeated handling.
Modular design is nothing new, however it is an effective method to cut installation costs.
The simpler the set-up requirement, the less time required, it's that simple. The trick is to create modular components that come together for a finished structure that looks like it was custom built on the show floor. There is a great deal of hardware designed specifically to simplify connections available, and although it costs more initially, the cost is quickly offset by the time saved at show sites. Light weight materials range from light wood products, aluminum alloy products, to plastics which can often be used in place of traditional materials. Additionally there are structural systems available, such as truss systems, which can add considerable structural integrity to an exhibit without adding much weight.