Many parents happily give their kids fruit juice because it's tasty and nutritious.
But nutrition experts say juice is not as good for children as widely believed, and too much isn't healthy. The association is calling for limits on how much juice kids consume. The sugar in juice can cause tooth decay, especially in children allowed to sip from a cup, bottle or box for prolonged periods or at bedtime. While some juice producers promote high calcium content for strong bones and teeth, the sugar can undo that advantage, the association says. And when juice competes with milk or formula for a child's daily calories, it can threaten proper growth and development, the experts say.