It took 150 years to finally develop a life insurance policy truly designed for the consumer, rather than for the issuer. The modern Variable Universal Life policy has substantial flexibility.
Payments can stop, resume, and be modified by both amount and frequency.
Investments can be shifted with substantial flexibility between separate accounts, without tax consequence and with little, if any, expense. The amount of coverage can be reduced, or even increased within reasonable limits. Funds can be withdrawn as loans or principal. For corporate owned insurance, even the insured can be changed. The result is a product that serves the customer much better and will stay on the books longer, thereby reducing acquisition cost - which is a benefit to both the issuer and the consumer.