Kahala Mall had a limited budget, but we had lots of creative ideas to help it grow. After all, it is located in Kahala, the Beverly Hills of Oahu. We combined all that into an ad campaign that achieved reader attention and sales results. When Lancel Paris opened their stores in Honolulu, they didn't want to look like Lancel Paris' international advertising. They wanted to attract local people.
Parking is often a problem on an island.
And local people here don't want to pay. Aloha Tower Marketplace asked us what to do.