If you consider for a moment someone who writes a poem about his or her deep love or infatuation for another person. What the writer does is transform these profound emotions into words. In Eliot's theory, raw emotion transformed into verse is not considered poetry. 1 Personality applies strongly to the emotions of a person, and is also something that the poet is escaping from in Eliot's essay. When a person writes something, whether it is poetry or a novel, elements of the writer's personality is more likey to be enhanced.
Poetry is literature that links the reader to the true personality of the author.
2 Eliot's description of what poetry is in his essay is simply not general enough. Instead, he focuses on those who want to be removed from it, and as a result, describes something that does not seem to be art. I don't like poems written in love, because they just don't speak wisdom. The afflicted poet writes a poem to try to make reality conform to his ill-formed desires. If he can't have her in the sheets, he can at least have her on paper.