Streamlined vacuum cleaners are hot. The Z30, more known as 'the Loaf' became increasingly popular. 1940 Production plant opened in New Zealand. 1941 Production of vacuum cleaners begin in Australia. Electrolux opens it first vacuum cleaner production plant in Brazil.
Production begins in Norway.
The vacuum cleaner celebrates its 50th anniversary. This deal makes Electrolux the biggest producer of vacuum cleaners on the planet. The French vacuum cleaner company Tornado is acquired. An important year in vacuum cleaning for Electrolux. The French producer Paris-Rh ne is purchased as well as the German company, Progress.