First of all, privacy is a competitive tool. To be successful, we have to earn users' trust. We have to have a privacy policy that's competitive and overwhelmingly convincing to our users, and we consistently evaluate it. To have a bright future, the whole industry needs strong consensus about imposing higher standards. But how we view privacy will change over time.
Health privacy is different from financial privacy.
Much of that can be addressed with extensions of existing laws. We don't believe government should target the Internet for legislation. There should be a trustee organization that sets a basic standard for all partners, such as terms of service that are understandable in plain English, and companies should agree never to sell people's data. We believe we need to educate consumers about their own privacy. That's a really good question.