Legislative Information Public Information helps the president share basic information about legislation that may impact community and technical colleges is made available. Media Advertising Advertising is the purchase of designated space in print, radio, television, signs, or other venue. Public Information Services is the clearinghouse for all Olympic College media paid advertisements. It is necessary to maintain accuracy and consistency in media advertising. Public Information Services maintains accounts for a variety of service district media and tracks compliance and billing using the previously agreed upon information and budget codes as requested by College budget administrators.
Planning is the key.
It is important to work ahead so there is time to plan a strategy, follow through, take advantage of contingent opportunities, and evaluate effectiveness for future efforts. News Releases and Media Contacts Public Information helps the College president and staff present essential information to the public about programs and services. Programs may be arranged on community access television to promote program courses and services. This requires four to six weeks advance notice to work out scheduling and other details. Increasingly, more Americans get their news and information from electronic media sources, primarily television, with web site news gaining fast.