I think we re going to see a new round of investment. This spring put everybody into a little bit of a spin. He has tapped two business veterans, including longtime publishing executive Phil Pfeffer, to lead the newly independent MAILnet s management team. In addition, unlike previous methods, the service does not require minimum order sizes.
Plans are also in the works to develop a new Internet messaging software for direct marketers.
Recent months have seen Nashville s fledgling Internet business community struggle to survive, as Wall Street s nervousness about money-losing Web companies trickled down to Music City entrepreneurs. BlueStar has since been bought by Santa Clara, Calif.-based Covad Communications and now goes by the name Bluestar.net. Talk of other local Internet start-ups being ready to implode surfaces almost weekly. But as MAILnet may be showing, perhaps some hope lingers for Nashville on the Net. Mellon and Massey Burch bought into MAILnet s business plan to use the Internet to automate the process by which firms could clean up mailing lists used to send direct marketing and other materials.