And I got help. It was as if your wife couldn't cook, so Julia Child came and stayed for a week. He had seen such affirmation accorded to Maytags before him. I saw that, and I saw I had a chance of developing a food product that could do the same. He pauses, then continues.
Entrepreneurs are stubborn people who want to prove they're right.
But actually, I had grave doubts. We didn't make a profit for 10 years. We were doing a hundred kegs a month, and if the Old Spaghetti Factory weren't taking 10 each week, we'd have been in trouble. I always say Fred Kuh was the one who really saved Anchor Steam. Kuh bought the company time, time to get the system right.