Wielding a fat green felt tip marking pen, Fleming, who is certified by the American Board of Facial Plastic and Reconstructive Surgery, drew a surgical map on Albrecht's face, charting every sag, wrinkle and line. A moment later, Albrecht received an injection from the anesthesiologist. It's not just women who are having plastic surgery these days. Perhaps because he specializes in hair replacement , Fleming reports that fully half of his clients are men. Moreover, most are regular guys with no seemingly obvious investment in whether their nose is straight or their neck sags.
Motivation is a hard thing to get at.
Until recently, cosmetic surgery was not considered a masculine thing to do, so men would say they were doing it to compete at work. That made it okay, because competing is the masculine thing to do, and any edge you can gain there is good. But now, as plastic surgery becomes more acceptable, men are more willing to own up to other reasons. Although the reasons differ from man to man, most men are motivated primarily by their frustration over and even hatred of a perceived physical imperfection. They may exercise regularly and eat right, but these imperfections become a stinging rebuke that belies all that sweat and self-denial.