Link-Code is so simple anybody can use it from any computer that has Internet access. There is no scanning device or software for the consumer to install, nor are there any barcodes for the newspaper to print. Simplicity is the driving force behind Link-Code .
Readers then go to the newspapers Web site and enter the code to get to the desired Web page.
Newspaper employees can assign Link-Codes to advertisers, enter client information, and view reports from any computer with Internet access. Link-Code is easy for the newspaper to install. Link-Code servers are maintained by Sonic Factory , an industry leader in software application for newspapers.