The number of Jews in their late 20s and 30s who are single has grown during the past decades because many Jews are waiting longer to marry and have children. He suggested the Jewish community offer more opportunities for young people to connect on the Internet, perhaps even offering religious services on the Web. Leaders of new programs geared to those in their 20s and 30s said their constituents are interested in Jewish activities if they relate to personal interests, such as hobbies, community service or professional development. The two-day conference began with five people working in different sectors of the Jewish community saying what they would do if presented with unlimited resources to attract and serve young adults. Topics included culture, social justice, spirituality, education and philanthropy.
Jewish culture needs to be validated.
That approach was taken by the creators of Makor, which serves young adults by focusing on Jewish culture. On the local level, Janice Sands-Weinstein, who did not attend the conference, agreed with that approach. To reach out to Jews in that age group, organizations and institutions have to meet them where they are, she added. That involves offering secular socializing opportunities within the Jewish community. New projects such as Makor and Gesher City also address the fact that many young Jews not interested in going to synagogue are seeking things to do, and like-minded people to do them with.