What he is focused on is expanding services by forming partnerships, promoting the site via e-mail, looking at potential competition as possible partners. Consulting services are offered for a fee in several areas, such as connecting a plastic surgeon who wishes to include skin-care products in his treatment plan with a certified esthetician. Miller's idea emerged during 14 years experience in the health care field. He worked in sales and marketing for a manufacturer of synthetic bone substitutes, which are used in reconstructive surgeries. Most recently, he headed sales efforts for Chicago-based Unicorn Financial Services, which offers patient finance plans for elective surgeries not generally covered by insurance, such as laser eye correction, cosmetic dentistry and plastic surgery.
Doctors are happiest when they are operating or seeing their patients.
It also will grow its consulting services in specialized areas, such as training elective-surgery office staff to deal with patients. They are using their own funds for techniques to feel better about their appearance, reverse signs of age or maintain a viable appearance in the workplace. Patient care takes on a different tone.