More Info One of the by-products of the shift to labor based fees is the realization by advertisers that agencies have differing cost structures, profit goals and fee requirements. To help advertiser's determine what's equitable, our firm maintains a comprehensive database of agency operating cost data that reflects both industry data as well as the confidential information aggregated from the numerous compensation audits that we have conducted. Access to the directly comparable financial data is available only to our clients. However we also maintain a separate database of the operating information filed with the SEC by the publicly held agencies. There are 8 publicly held companies that own 25 out of the 30 largest advertising agencies.
More detailed information is available to any prospective client upon request.
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