You don't get something for nothing.
Materials sponsored by corporations are generally glossy, attractive, and convenient.
Students may be absorbing corporate values and consumer values developed by marketers along with the lesson objectives. She warned of the dangers in allowing businesses to sponsor school activities, in some cases to the extent of setting curriculum. It is a public concern. We are the primary filters for our students, at least for the six hours they are with us each school day. A glance south of the border demonstrates what can happen when educators go further down the corporate path.