As true as this is, most people do not take this quote seriously when it comes to their web site. In our last 5 years of business, almost half of the work we've done has been redesigning or completing, what others have started and never completed or the repairing of something gone wrong. This equals plenty of lost time and money for the clients we've taken over from competitors. Every web site, no matter how small, should be looked at as a true business tool that is an important part of your business. This means strategizing as to how your web site is going to be designed, implemented and maintained over the next few years.
Many people have the false impression that a web site is nothing more than a brochure.
The companies that took this approach years ago are coming to us now for more, and those that are starting out with this approach will soon see that they will need to revamp their site fairly soon. A good strategy can save time and money in the short term and help forge realistic goals for the long-term. For this reason, our design process consists of strategizing with all our clients. Before we start any project, we have a strategy session with our clients. This is the first step prior to us developing our proposal because it's impossible to know what a client wants without fully understanding their business and where it's going.