If you're responsible for marketing your agency's golf course, roll up your sleeves and take note of the following easy, workable marketing ideas from agencies across the state. Get local media on course Meredith Zucco, Peoria Park District's marketing coordinator for golf says that sponsorship is the key.
Many successful tournaments are the mark of good partnerships.
More than a buzzword, any partnership is a win-win situation. Local TV stations, radio stations and newspapers are starving to do some joint ventures-especially if you do the work. Beyond the handshake or verbal agreement, mark your relationships with letters, follow-up phone calls, and a passion for selling your course. A fresh item on Peoria's marketing lineup is a round-robin radio contest. The plan was quite simple.