We would ask you to respect those rights. You may use the materials for personal and educational but not commercial purposes. If you use these links you will help support the site. This article tells the story of the practical and intellectual development of AIC . It introduces the idea of Purpose as the Source of Power and describes the nature of the three components of every power field - appreciation, influence and control.
Offerings reverse the ground of attention to which strategists have given priority.
Instead of actors, interactions should be considered as the focus. Instead of companies, it is relationships. Instead of positioning within a given context, it is the enlarging and redefining environments which can deliver more effective companies, helping their customers to become more effective creators, ultimately making up better value constellations. In September 1993, ten countries sent delegations representing their governments, nongovernmental organizations, the private sector and academic communities to discuss implementing a new development paradigm with representatives from development assistance agencies. This chapter was published in .