Again, groups can share the research and analysis about industries and companies but the predictions and conclusions must be written by an individual. Anything written for an assignment in economics, strategy, or operations can certainly be used for this class. The following is not to be viewed as either a prescription or a checklist. Some parts of the suggestions below will not be appropriate for all industry and firm combinations. You may include variables not mentioned or may leave out those variables not particularly relevant.
History is of some importance but the present and anticipated future directions are more important.
Remember, this assignment is strategic in nature. Each companies strategic choices should be articulated. Evaluate the effectiveness of their strategic choices to this point and make the predictions for their future. Every prediction should be supported by detailed analysis and ended with a justifications and a personal conclusion. More details on Level Two may be added.