Ineffective training put on the Internet merely allows trainers to waste people's time more efficiently. I don't mean to suggest that training should never be conducted over the Web, but digitizing current training catalogs has little to do with creating a genuine learning culture. Speaking of culture, certain learning interventions are just not suited to a digital medium. Any team building, race-awareness, or other experiential learning activity will stand a much better chance of yielding the desired behavior change when delivered in physical rather than virtual space. A far more appropriate use of the Internet is to automate many of the components involved in managing the training function.
Pull strategies are where the majority of online training dollars are currently being spent.
The challenge on the Web is getting people's attention. If trainers continue with pull strategies, at the very least they should contextualize their portals in a way that is meaningful to the learner. Create training portals from the learner's perspective, not from the trainer's. For example, an alphabetical listing of courses is of far less use to the learner than categorizing them according to the skills and competencies to be gained. By structuring content to be more meaningful and applicable to learners, you increase the chance that they will direct some of their scarce attention to the training portal.