She occasionally tries to get off mailing lists to stop the barrage of catalogs arriving in the mail each day, but she found out that trying to do so often increases the number of catalogs she receives. She's working on trying to beat that scam. Sometimes I try to imagine what this world would be like if everyone acted the way she does. Some people say that recycling and reusing are a drop in the bucket, that they don't address the real problems this world is facing. I say that these activities probably are some of the most important, because they are the simplest and easiest things everybody can do to reduce waste and limit consumption.
Recycling is a great place to start caring about the environment.
Best of all, if you commit to recycling, you start realizing how much you consume. If overconsumption is one of the greatest threats facing planet Earth, and I believe it is, then recycling and reusing are where you start turning the tide. A person who grows up believing in the value of recycling and the need to limit consumption, and who understands that the Earth's resources are finite, will be a different corporate head or ad exec than the one who never cared or thought about these issues in the first place. The problem is that in today's marketplace the former hardly stands a chance. They just don't believe that their individual actions and demands can make a real difference anymore.