MORI interviewed a representative quota sample of 877 workers across 185 sampling points in Great Britain. Data have been weighted to reflect the national profile. This was preferred over a lowering of the basic rate of tax or increasing lower and higher tax rate thresholds. This is reflected across all social groupings, across age group and geographic location. Even car owners are substantially in favour of a City Centre or road usage charge.
Opinion is polarised.
The British public is very definitely pro-tax on smoking. Drawing on the knowledge and skills of more than 150,000 people in 150 countries, we help our clients solve complex business problems and measurably enhance their ability to build value, manage risk and improve performance in an Internet-enabled world. PricewaterhouseCoopers refers to the member firms of the worldwide PricewaterhouseCoopers organisation.