In either case you may have considered outsourcing this part of your website promotion to a professional search engine optimization company. Here we will provide you a few tips on how to choose a good company. Look in all the major search engines to see which companies come up on top most of the time. If a company can get itself up in the top, then chances are they can get you on top as well. Narrow down your search to a few different companies and follow the rest of the steps below until you find one that you like.
Guarantees Find out what kind of a guarantee they provide.
However, most companies will give a minimum guarantee and a refund if the guarantee is not met. Note that most companies will only guarantee results after minimum of 2-3 months, because search engines do not index sites immediately. Reputation Find out how long the company has been around and who are some of their clients. Ask them if they can provide you with a client list that you may contact. You may also ask to see some recent ranking reports for their existing clients.