Now it is possible to accelerate your contact with these B, C and D clients, similar to the top group. Naturally, this ranking should be re- evaluated next year. Perhaps a new associate in your office or community would welcome such a client. A Client Newsletter. Unless you have a well-staffed company, it is probably more effective to purchase a newsletter.
Newsletters are efficient, inexpensive and create a positive image.
It is essential to send articles and information of value and interest to your clients on a regular basis - at least every three or four weeks . These articles can earn you respect and loyalty. They obligate prospects to see you and encourage clients to refer you. Using a computer you can automate this nurturing process. Periodic Investment Reports.