Giving them knowledge will be a means for them to escape the drudgery of their everyday existence surrounding the exploits of characters on soap operas or getting into Billy May's pants. The masses do not know what is good for them. They are too uniformed to make informed opinions about what it is that they are interested in or what they should know. They should be protected from this ignorance. Changes and choices are bad.
Ignorance is bliss.
Stop thinking before it kills you. Do your part. Yes, we are mocking your cape, goth-weenie.