Most territories now have national commercial channels as well as multichannel services.
New privately owned channels have come to challenge the traditional dominance of public service broadcasters. Cable and satellite operators offer diverse packages which often include additional locally produced channels alongside pan-European services. Digital packages have already been launched in Poland and Russia and are scheduled for Hungary. In most markets television is relatively free but in some markets, such as Belarus and Croatia, television stations have come under pressure from the state. The emergence of new channels has led to audience fragmentation and has made it difficult for individual channels to survive.