They will all be in one place. Every 30 days, change the wording you use to describe your listings in the MLS so that they don't get stale. Every time you make a new contact, add it to your database right away. Do this daily, rather than weekly. Stay Wired Check e-mail regularly, at least twice a day.
People expect a quick response to their electronic communication.
Make sure they get it. You cannot procrastinate and get the most out of your business. Say It Instantly Consumers love the convenience of e-mail, and associates who communicate online are way ahead of the pack. Collect e-mail addresses at every opportunity, including open houses. Not only is it a good time to reach people, but they'll be impressed that you're getting an early start.