In this ideology, it is believed that pain behavior influences pain experience. Patients can modify, manage and effectively deal with pain through their own efforts. Bringing up the latest studies, it is now believed in the Cognitive Behavior theory that how one thinks about pain effects how one feels. For instance, if a patient dreads her Endometriosis, it is likely that her pain will increase. The story of a physician who handed a patient medication with tongs, who in turn had a placebo effect from this manner of administration was reviewed.
Placebo effects can last a long time.
The more powerful the stimulus, the longer the placebo effect lasts. The reverse is also true, with regard to the nocebo effect. The more one perceives the stimulus as painful, the more painful it will be. Professor Garry's presentation underscored the need for total eradication of the disease, which subsequently leads to an improved quality of life, improved fertility and significant decrease in the pain of the disease. Using the latest techniques combining excision devices with a rectal probe during surgery, Professor Garry and his surgical team have been able to identify and eradicate disease in locations which are commonly missed by the less-skilled practitioner, helping to improve the lives of his patients.