Most companies respond to customers and prospects in the traditional 'paper' way.
They send a corporate folder with generic information on their products and services. Even on the Internet, Web sites are used to collect information, but few companies use the Internet effectively to respond to customers. The AudienceOne Personalization Server lets your organization respond quickly, effectively and affordably to your customers and prospects. Sending information by email is more affordable, and more effective at communicating directly to an individual. With the Cardiff AudienceOne Personalization Server organizations can deliver complete marketing collateral kits through email, using standard Adobe PDF file attachments.