There are many key issues that must be considered when designing and implementing a content-driven Internet site. These must be addressed at the outset and reviewed regularly to ensure that a content-driven Website consistently delivers high quality content in a prompt and efficient manner. First,one must ensure that the content is easy to find and laid out in a logical and intuitive manner.
People come to a content-driven site for the content, so provide content up front on the first page.
This should consist of headlines with short summaries of important stories and some pictures to enhance the look of the site. Do not use the front page for marketing or the latest promotional flash. People accessing a content-driven site are usually looking for information so if you put obstacles in their path, they will not come back. Unfortunate as it may seem to the more creative Web designers, the layouts of content-driven Web sites have striking similarities. The reason for this is that only one general layout makes sense to maximize access to content.