John Melchinger is an expert in marketing and is on the cutting edge of what is happening in the financial services industry. I win two ways. First, I have the time available that I used to spend developing marketing strategies to spend with new clients. Secondly, I have the excellent marketing ideas developed specifically for my practice to use to develop new clients. It is impossible to go forward with old ideas.
New ideas are a necessity just to keep up.
You need ideas and a strategy for using them to be a leader into the next century. I saw your article on FSO and it is so on the money. The fact that you developed this in the 70's is even more impressive. You've won a fan. Gedaliah Robinson, Training Supervisor Let me add my name to the list of people who have good things to say about your presentation.