Information no longer is a weapon, but an arsenal in which we permanently find ourselves. If, in the first instance, we enter media reality, our purpose would be to erode the media by charging them with an explosive topicality. The patronizing notion that bourgeois media need to be rectified by counterinformation has been abandoned. Even if all the action's intentions are fleeced, distorted or omitted, it will generate images so powerful their significance cannot be devalued. A guerrilla based on the presumption that the emancipated citizen has no faith in whatever the media churn out to begin with, privately chuckling away at the destructions on display.
Negative images are still images.
Disguised as issues, they force themselves on the media in order to gain maximum circulation. Their assault on the dogma of PR, which effectively blocks any true intervention in classical reality, turns the media on themselves, thus clearing the field for an autonomous abuse of media and the obstinate defiance of their reality potential. A radical version of this strategy is to be found in the workings of sovereign media. They no longer view the media as channels for the transmission of information about events, but as material to be freely adapted by all and sundry. The purpose of sovereign media is not to invade recent media, but rather to encapsulate them so they can subject them to their own homemade rules.