People love to find out about other people and how they live. The series ended on a high. In fact it ended with such a good story that those of us who are cynical about the media might even consider it too good to be accidental. The series winner was exiled scouser Craig who immediately announced he was giving the whole of his winnings to pay for an operation in America that was needed by a friend of his who copes with Down's Syndrome. Incidentally this sparked off a public debate that led to one of our members, Colin Hill, being interviewed on cable TV about the access of people with Down's Syndrome to medical care.
Real community is really attractive.
What people enjoyed about the programme was the relationships between the cast members. When one contestant, Nick, tried to subvert the process of community-building the whole nation turned against him. Church is about building Christian community. A church that does it well is attractive to others. Our God, the God of the Bible is not like the TV version of Big Brother.