Promoting a consistent image for your products is key to having them win at retail. Programs should generate awareness and image, but also give consumers a reason to buy your products. All information in the marketplace should reflect a consistent representation of what you want your customers to know about your brand. We want to work with you in developing retail programming ideas and products that will be accepted by your targeted retailers and implemented correctly so they reach the ultimate consumer.
Every client has different needs, just as every product has different needs.
We work with you to build the programs that support your product and achieve your sales goals. Whether for a new product introduction, a solution for better shelf management or to draw attention to a maturing brand, Eand E has the marketing understanding and design ability to help you manage and support your products. Enesco Corporation Enesco was looking for solutions to solve their merchandising challenges for Precious Moments Figurines. The photo shows the shelf presentation that was representative of many retail stores that carry this line. The figurines are hidden behind one another, making many of the designs difficult to see and harder to reach.