Lose yourself in New Jersey, discover our hidden treasures, and let others know that the best of New Jersey is the best of America. If we don't appreciate the opportunities we have right in our own backyard, no one else will. We can't take our reputation for granted. Our image has improved in the past four years, and along with it our popularity as a vacation destination. But, as anyone knows who saw the recent Mitsubishi ads slamming New Jersey, it's a constant battle.
New Jersey is nobody's joke.
And as long as I'm governor, those kinds of insults won't go unchallenged. I love New Jersey. I want everyone to know that New Jersey is a great state. I want them to know that whether they are here on business or pleasure, to hike the Appalachian Trail or take in a show in downtown New Brunswick, they are in the right place. Help me spread the word.