There are now well over 1000 radio stations in the United States programming talk shows full time. If you count individual talk shows, the number zooms up to 3000. This is a tremendous opportunity for small business people. The promotional boost that talk radio gives you can be immense and, best of all, it's free. All of those 3000 shows need guests.
Nothing scares a talk show host more than the idea of having to go it alone.
Hopefully, the telephone rings with lots of interesting callers, but that's not always the case. That's where YOU come in. All you have to do to be on a talk show is have some information that will interest the show's listeners. That can be as simple as giving listeners some ideas on how to fix their car, save more money, grow a nicer lawn, stay out of legal trouble, pay fewer taxes, or anything else that will make their lives easier and happier. Even if your business is not all that interesting to the general public, maybe you have another interest that is.