Apparently, some believe keeping IR channels open is now too risky. They are badly mistaken. According to a study by NYU professor Baruch Lev, over 50 percent of the market valuation of intellectual capital items is missing from the balance sheets of high technology firms. Such non-balance sheet value resides in the Street's perception.
Reputation adds value.
Including the IRO keeps our focus on maximizing shareholder value. Get good face time with the Street. No communication makes no business sense. Take a bath when the news is bad. The Street likes forthcoming communicators.