Explain that mentors are ordinary people. They come from all walks of life and all economic and educational backgrounds. What they have in common is a commitment to making the world a better place for children. Stress the unique contribution that older men can make. Today's youth are growing up with less contact with fathers and older male figures than any generation in history.
Older men have special insight into the challenges of being and becoming an adult male.
Target all-male or mostly male groups. Contact local chapters of fraternal organizations like the Kiwanis, Masons, Elks, or Lions Clubs. Reach out to veteran's organizations or contact retiree groups from traditionally male professions such as auto and construction workers, engineers, doctors, and lawyers. Use men as part of the recruitment team. Men can more easily see themselves in the mentor role when the recruiter can talk first-hand about the experience.