Case studies abound to illustrate how outdoor advertising increases awareness, influences purchase, sells product. Because the options are endless. Today s outdoor provides dozens of formats of all shapes and sizes, flat art or three dimensional. Revenues have been climbing at rates second only to the dot-com businesses. New customers have come on board.
New formats abound to suit their needs and available audiences are at an all time high.
Much of the documentation for these facts come to us from U.S. government statistics as well as syndicated media services such as the Traffic Audit Bureau and Competitive Media Reports. All rights reserved.