Newspapers are becoming information organizations, not just newspaper organizations. There is an ongoing demand for high profit margins. We are generally expected to perform at a rate of two to three times higher than the average business. There is pressure to keep profit margins up and reinvest in new technologies. Microsoft will set up an Internet site to compete, and newspapers should respond by moving onto the Web.
Newspapers have a large collections of information.
No local TV station can touch newspapers for their strength of gathering information. Investing more becomes higher with profit margin demands. I suggest profit margins will have to go down. They have to reinvest in their strengths. If they don't, the companies will be out of business in ten years and be controlled by Microsoft and Ted Turner.