It covers matters such as the planning of a site, the uses of a database and transaction processing system, the hiring of a Web developer, on-line brand building strategies, trademark protection, budgeting, and customer service. The second, main part contains detailed descriptions of 121 Internet businesses entrepreneurs can start from home. The Quixtar Revolution tells the inside story of how Quixtar was created, why it promises to make Internet history, and how it is going to change the way we do business in the 21st century. This is a handy illustrated resource guide for business people who are always on the move. It is a compact, concise, and easy to thumb through.
Every chapter is a mini-business lesson.
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