You're not looking for a short-term boost in sales. As a result, you face a greater challenge in keeping employee enthusiasm at a high level. This is one reason why cash incentives are a poor choice for a safety program. Cash has limited trophy value, and even high levels of cash tend to be viewed, over time, as expected bonuses. The promotion should have a strong theme, be ongoing, and be changed periodically as the program matures.
Plateau programs work best with safety.
Even if you achieve a 100-percent safe workplace, you want to give employees something to shoot for. In selecting awards, look for high trophy value, reliable vendors, and short turnaround time. Experienced vendors will help you match the award to the recipient. Whether you choose merchandise, gift certificates, travel, or a combination, you should offer the greatest degree of flexibility possible. Present the awards with fanfare.