Test any scented lotions for mildness before slathering them on. Some men like the invigorating feeling of splashing an alcohol- based aftershave on their faces. These products also have an antiseptic quality that can help heal nicks and cuts, but they also tend to dry most faces.
Most men find that balms feel better.
A less expensive, but very effective product, is aloe vera gel. It's also available in a non-aerosol spray.