Students will learn the structure of a complete plan, the difference between a marketing plan and other kinds of plans, and how to set measurable goals and objectives for advertising, media, public relations, sales, pricing, promotions, and evaluations of their plans. Enrollment limited to 20. The reasons vary, but often the difficulty comes in trying to incorporate new projects into existing programs and activities. This workshop provides tools and techniques to help you integrate your strategy into your routine operations. Enrollment limited to 20.
Excellent leaders know how to inspire, guide, and motivate their teams.
In this workshop you will learn how to apply the secrets of their success. We will look at various leadership models, such as sports and the military, and compare how different approaches work for different situations. Using a combination of lecture, discussion, and group exercises, participants will learn proven techniques of effective leadership, and practice the skills needed for success. Enrollment limited to 20.