Reader awareness - Writing for the needs and sensitivities of the reader, maximising positive ideas, aiming for positive reader response. The learning approach in this course is based on the idea that people learn how to write by writing. Analysis and application, therefore, is the key methodology used. You will read authentic business documents and critique them on their clarity, effectiveness and reader-friendliness. Key points and discoveries are then applied to simulated business-writing situations.
Lecture is minimised in favour of discussion, hands-on learning and group work.
For effectiveness, the course is limited to a maximum of 25 participants. He has been conducting writing courses for the MIM since 1992. John has presented paperand workshop on business communication throughout th region and has his articles published in The Star. He has also published a series of four workbooks for an English language video instruction course.