The Planter's Peanut guy wears a top hat, and the only magic I get from him is having to suck down Benadryl for my violent allergic reaction to him, after he sneaks into brownies when no one is looking. That would be my trick. I'd be the magician who wears different hats, and I would have no respect from anyone. I meant to say disrespect. Sorry about that.
Hats control our perceptions of people.
If you see some kid walking around with a beanie, you automatically think he's a nerd or a prick. Or existentialist prick. College frat prick. Sorry, I meant prick. They would be the hats that they made every Super Bowl in case they won, but instead sent them off to the Third World after they lost.