It's projects your business image, it leaves a reminder long after you and the recipient have parted company. It is past from one person to another and is a valuable referral tool. It works great to scrape crumbs off a tablecloth. Well maybe the last one isn't a true business use. The point is that if you are a new business or a home based business you must have business cards to be considered a real business by those you meet.
Real businesses have real business cards.
So even if you are new to business make sure you have plenty of business cards on hand. We'll discuss the correctly way to use them in a moment but first let's talk about the correct way to design a business card. A better question to ask is what is the image you want the business to project. For example, some insurance agents represent a company and the company name is the image. For others, the agent is the image and the company name stays in the background the logo is an after thought.