Now is the perfect time to launch your publicity plan for the year 2000. Ride the technology tidal wave in your business - especially in your publicity practices. The number of online news services and Internet news sites has increased more than twofold in the last 18 months. Hundreds of traditional media outlets now have websites and online staffs seeking newsworthy information. It's a wonderfully reciprocal relationship that can play right into your publicity plans.
Many outlets like to be pitched right through the website.
Have your staff or a hired PR pro be distributor so that the electronic link is a direct one back to you, not some release service. Most distribution services lump your release with many others, eliminating the exclusivity of your pitch. Spend the time to generate strong traditional and cyber-media contacts. Advanced Marketing Corp . has been marketing and promoting small and large companies for over 10 years, and now you can take advantage of their expertise thanks to an innovative new service that will make your web site traffic soar.