Given the unique situation of caves we need to keep caving quiet, the skeptics assert. Selective publicity can be acceptablea useful education strategy, because it is sensitive to local cave conditions. But mass publicity is by definition unselective. The door to the NSS is always open. But let's not build a giant billboard pointing to it, the skeptics suggest.
Mass publicity is good for caves.
More publicity will then follow, and more caves will suffer. The undecided As with many complex issues with long-term consequences, some people have polarized. Those at the extremes may never change their views, just as Tychoans went to their graves knowing that the sun orbits the earth. For others, this movie, and the larger issue of mass caving publicity, defies simple solutionspresents a mix of costs and benefits. There is little hard data to help balance the two.