After the story runs, maintain your media relationships. A personal relationship with the media is crucial. DigitalWork is a new one-stop small business service that will show you how to write press releases and offers other services that may useful for note brokers. Below that, state a kill date, on which the press release should stop running. Don t forget to list after-hours contact information as well.
Many reports work evening and weekends.
This is your shot at grabbing the editor s attentions, so make it punchy and eye-catching. Follow with a few sentences how your news benefits the publication s readers. Skip down four lines and begin the body of the release. Then immediately start the body of the release. Make sure to double space editors need room to write notes.