Soon after, they start receiving faxes and mysterious phone calls that urge them to check out Web sites or make calls that set them on a course to unravel a nefarious government conspiracy. Several years ago, such a game could not have existed. In addition, the software used to run the game and customize the content to individual players is largely based on customer relationship management technology developed over the last two years. They are lured into instant-message sessions that innocently elicit personal information, such as the name of a spouse. Weeks later, the player might get a frantic message or threatening phone call that refers to the spouse.
Players also find clues at web sites.
Not having played the game, I can only be cautiously optimistic. We can't rely upon the novelty. It's going to have to depend on the strength of the story and the quality of the game design. The game will ultimately have to get into people's hearts and minds with great characters and great game play. Anyone who knows how to browse the Web, use a telephone and get a fax can play.