A textbook-sounding communicator can become a Pied Piper. The Power of Passion For over 20 years, we have been teaching executives from around the world how to become their most effective best as communicators. Some call it energy. What we know is that the world's most powerful message, delivered without passion, will fall unheard and unnoted. Be careful how you translate the words passion and energy and enthusiasm.
Passion can range from rapid, loud, high energy to a nearly inaudible, quiet whisper.
When the message is delivered with passion, the messenger is most effective. In the quiet of your room, or as you drive from one client to the next, practice charging your words with passion. When you order your food, do so with passion. When you practice your short report to the management group, fire your words with passion. In your pillowtalk with your mate, be aware of your passion.