This is to filter out spam and reduce the number of incoming messages. The only problem with this is that you may unknowingly filter out legitimate email. I find that templates work well for reducing the time I spend answering email. A template containing the basic answers to the most-asked questions you receive can save you hours of time every day. Then, the template is saved.
People are busy online and want to get straight to the point.
It's fast and can be almost like a conversation. The trick is to change your perception about how to communicate via the written word. Today there are close to 400,000 online newsletters covering just about any subject you can think of. For Web marketers, ezines offer one of the best promotional avenues available. Ezine advertising, for example, has proven to be an extremely cost-effective way to reach a large audience.