The practices are designed to solve problems that the community has identified and intends to resolve. This best practice is determined not by content alone, but by the process itself. The content emerges as the process unfolds. Currently the content is related, among other things, to cross-breeding that will improve poultry production. The worldview held by the local people is reinforced.
Local knowledge serves as the foundation into which improvements are gradually incorporated.
The case study concerns traditional practices related to poultry. The process of improvement began with the spirit mediums selecting the local breeds that would be hybridized first. This ensured the innovation s compliance with the ancestral cult. The cockerels which the project introduced for breeding purposes were presented through the spirit mediums to ensure their acceptance. The ritual performed by the mediums also made the offspring of the new cockerels suitable for sacrificing, which for the local community is a major reason that people keep poultry, and justifies investments to increase production.