They should make decisions based on the desires of Psi Chi members and seek and encourage input and feedback on chapter activities and needs. These leaders should also take their responsibilities seriously, taking a personal interest in the chapter and its accomplishments. Since the chapter's success and achievement is often closely related to and intertwined with its leaders contributions, personal interest is vital in the development of a successful Psi Chi chapter. Publicity Publicity is also vital to the formation of a successful Psi Chi chapter. Publicity informs current members of upcoming activities, and events, thus increasing the likelihood of membership participation.
Publicity also informs nonmembers of the society's existence.
Many students may have an interest in the goals set forth by Psi Chi, but are unaware of the activities of their local chapter. Others may want to join such as organization, but do not know whom to contact. Therefore, advertising chapter activities and events is important in the recruitment of new members. In additions, advertising is important in maintaining participation of current members. In advertising your local Psi Chi chapter, you should utilize more than one form of media.