Some industry experts consider the convention and group business to be the fastest growing segment of the Canadian hospitality industry. This program is designed to provide a practical overview of the function, skills and knowledge required to successfully plan, organize, manage, promote, and evaluate a festival, convention, trade show, or event.
Event planning is a very detail-oriented business.
As a result, this program will appeal to individuals who have a high regard for details and the creative ability to manage special events and conventions from inception to fruition. Employment Opportunities Special events and conventions are being recognized as great generators of money into a community. Because of this, there is a tremendous increase in the number of convention facilities being built in Canada and abroad. Employment opportunities exist in corporations, associations, hotels and resorts, convention centres, municipal convention and visitors bureaus, and destination management companies. As well, there are plenty of opportunities for graduates with an entrepreneurial spirit to start their own businesses.