And basic Christian ethics declares that people are not to be used. So to use rural people for one's selfish purposes is sin. Love cares, listens, serves, and sacrifices. You will find that you can disagree, make mistakes, and do stupid things if you have love for others and for yourself. Rural Communities Still Have Multi-bonded Relationships.
Rural life has a human scale about it.
In many suburban churches the only time that most of the participants see one another is in church. This is not true in the typical rural setting. The congregation interacts in a variety of interconnected roles day after day. This makes for richer ministry and strong relationships. And while it opens one up to more hurts, the benefits far outweigh these costs.