By using a foundation cream or lotion that is darker or lighter than the skin color, we can produce highlights and shadows that create optical illusions. In the eye area, eye shadow can be used to achieve the same effects. Shadows are created by the use of darker colors. Darker colors give the impression of decreasing the size of facial features. Highlights are created by the use of lighter colors.
Lighter colors make the features look larger.
You are probably familiar with these principles with regard to clothes. A black dress will make a woman look thinner than she really is. A white dress will make the same woman look heavier. Though the proper application of makeup takes a lot of practice and experimentation, it will boost the self-confidence of any woman who masters the art. You will learn the fundamental knowledge of the structure of the face, the actions of colors and their relationships to one another, and the principles of optical illusions.