Recap - Restate and show again how Wilco has quality products, low prices, and excellent service that gives its customers what they need, when they need it, and at competitive prices. Inc. Promotional Program Outline Open - Briefly show warehouse and office activities featuring currently distributed goods. Narrator gives history and details Wilco's experience. This narration topic continues into the customer service scenes, which begin the following section. Body - Dissolve to scene from customer service with management person checking a point with a service rep.
Narrator describes skills of reps and sales.
Show purchasing and mention the department's expertise. Airplane should be shown and mentioned. Shipping accessibility and central location is to be mentioned. Not lastly, show and describe in-depth, the computer inventory and ordering system. Recap - Mention growth through good service to both the manufacturers and the dealers.