Being in sync with the overall strategy means connecting new product planning and product development with business strategy. If current spending trends continue, billions of dollars will be spent on information technology, but relatively few dollars will be invested in it.
Funding is the end result of strategic business modeling.
According to this article, if funding decisions are inconsistent with business strategy, there's no way to make optimal IT investments. See how your organization fits into this picture. You have a bright idea deserving of funding and implementation. It enables project approval and completion status tracking and ensures strategic alignment of projects across business units. Business initiatives and processes can greatly contribute to your overall value.