Not only is this a significant problem for those looking for professional technical workers, it has trickled down to all areas of employment, including retail stores. But nowhere is the problem greater than in the high-tech communities. Thus, the recruitment and retention of employees presents a seemingly insurmountable problem for employers still working with old paradigms in these areas. When we look at the retention issue, the most striking myth we have to dispel is the myth that it's all about money. Consider the power of the laws of inertia.
Most people stay unless the pressure to leave becomes unbearable.
Even in awful marriages, most men and many women stay unless the pain becomes more than they are willing to endure. It is only then that they either leave, or open the emotional door to being seduced away. It is no different in business. If conditions are good, the tendency is to stay. Thinking money is the only motivator is to assume that all people value the same things in the same hierarchy all of the time and at all stages of their life.