An operations strategy must ensure the correct processes are being used. A large capital investment decision which forces continuing use of the wrong processes is difficult to correct. Different process technologies support different market requirements. This form of organization enables iterations and re-working until the result is right.
High quality is possible if a firm has the equipment, expertise, supplies, time and high price.
Costs are relatively high and there are many uncertainties. Batch processes - suit products with moderate output. Some standardisation and modular designs permit some economies of scale and lower unit costs. Flexible process layouts enable variations in volume and specification without prohibitive cost problems. An order for 300 units may be satisfied as easily as 6,500.