If these were researched more and information communicated to consumers, then this would drive more consumers and farmers into organic production. Companies - Some have bad creditability in the area and there is a lack of trust in their initiative to going organic. The market demand is variable, dependant on the commodity group. Other factors Conventional farmers have to see evidence and then they would change if it was worthwhile. Some images of organic farms not good ie, weeds etc, and this means the organic farmers need to have a good operation.
Organics challenges the comfort zone.
Lack of information and finding it was a significant problem. It was a long haul process, a risk of the unknown versus peace of mind with the known. To become organic need to understand the whole philosophy. Lack of education. Organic the term maybe the values are emotive and maybe it turns people off.