Microsoft will support ContentGuard's licensing and rights labeling format in its own DRM solutions. Microsoft Reader, a new software product for displaying books on screen, will be the first product to incorporate the new ContentGuard technology when it debuts this summer. The technology will also support Microsoft media formats and technologies, including future versions of Windows Media TM Player and Windows Media Rights Manager. Controlling intellectual property is a major problem facing companies who are moving their business to the Internet. Reciprocal Inc. Today ContentGuard can protect digital content such as market research, business reports, patent applications, books, sheet music and academic course packs.
Plans are under way to enable it for audio and video material.
We chose Reciprocal and ContentGuard's ePCS because it offered the most simple, flexible and cost-effective option to help us create new business models, reach a broader audience and significantly increase our profits. All rights reserved.