When people want to contact you, they will. Don't force information out of them. Avoid plug-ins, special effects, complex visuals, and other gimmicks . These often take a long time to load, require special software or, at worst, crash visitors' computers. Unless your web site is designed to be a work of art or performance piece in and of itself, and exists primarily for entertainment purposes, avoid the fancy stuff.
Most people visit an artist's web site to see the art as fast and easy as possible.
Provide plenty of contact information . The more you tell people about yourself such as your complete studio address, phone number, fax number, and email address, the more accessible you appear. Don't give potential customers the impression that you're hard to communicate with by only showing your email address and not even telling them where you live. Price every piece of art that you have for sale . Not pricing your art on-site, but rather asking people to email you for prices, is a big mistake.