Only one or two moments here or there surprise, delight, or move the reader. The writer takes a risk by revealing who they are and what they think. The writer is not concerned with the audience, or the writer's style is a complete mismatch for the intended reader. The writer seems aware of an audience but weighs ideas carefully and discards personal insights in favor of safe generalities. The tone and voice give flavor and texture to the message and are appropriate for the purpose and audience.
Narrative writing seems honest, personal, and written from the heart.
Expository or persuasive writing reflects a strong commitment to the topic by showing why the reader needs to know this and why they should care. No point of view is reflected in the writing. This piece screams to be read aloud, shared, and talked about. The writing makes you think about and react to the author's point of view.