However, distributors overestimated their manufacturer suppliers' level of satisfaction. Manufacturers, distributors and customers agree that on-time delivery is by far the most important distributor function today, as well as in the near future.
Price is the main reason customers buy direct from manufacturers.
Manufacturers anticipate a slightly greater percentage of company sales revenue to be generated by distributors in the future. Customers perceived authorized distributors to have a substantial advantage over independent distributors in providing services related to technical support, such as selling complex products, technical knowledge and trained personnel. Jr. All NEDA members will receive a complimentary copy of the report upon membership renewal. This report lays the foundation for the second phase of this study. Phase two will quantify the value of distributors in the electronic components supply chain.