Follow trends . Lastly, here are a few suggestions on how you can help reporters do their jobs better. Remember, if you want to develop good media relations, try to accommodate the news media as much as possible. Written materials, such as tip sheets, news releases, brochures, and organizational reports can help reporters tremendously when they write the story. Provide tips on where interviews should be conducted.
Most reporters appreciate any tips to enhance a story.
Reporters like to have more than one person to interview. If you know someone who would add to a reporter's story, suggest the person's name. And make sure you are the best person to be interviewed. If you're not, try to help the reporter find the best person. Explain your need to local media personally , especially if you need a good deal of exposure in a short time.