Management philosophy should determine the approach to facility, program and service package design. If management is autonomous at the facility level, there is more customization by individual managers, diluting a branding strategy. Organizations such as Marriott Senior Living Services have the ability and manpower to create and implement standard operating procedures, managing their projects and staff to meet the company's goals. Success of a prototype design depends on discipline in following a stringent plan and the ability to maintain the integrity of the prototype. Facility Design Decisions involving what to include in your facility and standard square footage are necessary.
Prototypes vary based on locale and desires of the market.
A facade and interior contemporary environment with high ceilings designed for a beach community do not work in colonial Williamsburg. Unit sizes change based on affluence levels. For example, a more affluent community might require changing studio units to one-bedroom apartments to fit the market's expectations. Your prototype may be designed for a market that will have more intensive needs later. This is where universal design becomes an important factor.