This truism is self-evident to the experienced clinician. Profitability has less to do with money than it does with continually analyzing how services are delivered.
Profit follows naturally from a patient-first mentality.
It is not as simple as buy low, sell high. If it were that basic, we would all be wealthy. The reality is that growing a successful practice requires patience, integrity, diligence and risk. Each is asked to bring a spouse or significant other. The focus of these self-help sessions includes environmental management, stress reduction, communication training, use of assistive listening devices, and the like.