They adapt to the changing needs of their markets. They are open to exploring new ideas. They operate more as resource managers than as producers. They realize the importance of networking and developing alliances across the value chain. They are strategic thinkers.
Most farmers are good at tactics and operations.
But the top executives recognize that to be successful, you first have to clearly define what you want to accomplish, then let that determine how you do it. It's knowing the difference between doing things right and doing the right things. They are able to objectively and accurately assess strengths and weaknesses in people, including themselves. Looking at our own deficiencies is something most of us aren't very good at. There is a tendency to develop blind spots and to error in being either overly critical or overly confident.