You, the merchant, choose whether or not to offer Incogno SafeZone and deploy it directly from your e-commerce site. Incogno sends the encrypted packets of the buyer's information to your e-commerce server where it is stored in your order processing system. Surveys show that people are concerned about the lack of privacy when shopping online. Incogno increases your sales by eliminating the risks and costs of storing credit cards on your server and by guaranteeing your privacy-sensitive customers that they will not lose control over personal information. Privacy policies alone are not effective in allaying the concerns in buying online for the majority of consumers.
Privacy policies can be more trouble than they are worth.
When you offer Incogno SafeZone, you give your customers the technologically enforced privacy and security that they need. Incogno makes buying at your site more comfortable and trusted. Increased buyer trusttranslates directly into increased sales, a higher conversion rate of visitors to sales, an enhanced brand, and fewer abandoned shopping carts. Incogno SafeZone is a major differentiator for your site from competitors that still collect unprotected customer information. Incogno is compatible with a full range of personalization services and marketing programs.