Records artists, as well as acts that have come from recent signings. Sparrow Records have turned to Fierce to distribute their artists Switchfoot, Earthsuit, Kendal Payne, while Make Way Music has entrusted them with artist Graham Kendrick. Distribution has already sparked more than its fair share of interest and excitement.
Records share passionately held beliefs about the right way to do things.
By declaring their position as artist, sales and marketing companies solely focusing on music markets throughout the world, both are declaring their intention to go about their business in a unique way. By choosing to place emphasis on primary artists, both locally and internationally signed, on building brands and developing a catalogue through effective marketing strategies that drive demand, both companies are heading for a bright future.