Dominant images may be scratched, stilled, or sampled, but they cannot be turned into camp. Normal media are distributed far beyond the reaches of kitsch. The only way to increase banality is through outdated pictures. For instance, there are no recorded instances yet of an ironic use of laptops or other mobile immaterials. Meanwhile, the solid wares that gave consumer society its material charm give one plenty to go on.
Normal media are always one step ahead of the banality fans.
Their emptiness is so much a product of its age that even the artistic avant-garde of durability radically overlooks it.