Risk Management Aggressive campaigns must be measurable. The primary goal is to take control of the market. Other elements that must be influence dare, the content of services offered, the proper price structure, and the acceptable standards for conducting business. These are the goals. To be successful you must have criteria for measuring your success at reaching these goals.
Risk management consists of many elements.
Each of these issues deals specifically with the elements that affect your potential for success. This makes it mandatory to manage the effectiveness of the program. By tailoring our products to the requirements of their market, we have helped our customers succeed. Many business planners deal with these issues separately. In my opinion, it is mandatory that these two issues be dealt with as a set.