It can serve as a gateway to markets both east and west. Poland has an enviable record for trade with West Europe, and is home to many joint ventures with US companies. The Zloty is freely exchanged with western currencies. The Polish national government is firmly committed to privatization of business. There are 2,000 state owned companies that will be privatized.
Polish laws are favorable to foreign ownership, and international funding is available.
U.S. technologies, management techniques, and international connections are welcomed. Your product arrives with a high regard because it is made in America. High quality at competitive pricing will sell, with the right marketing and sales program. Poland is a market eager to raise its standard of living through imports or local manufacture of products that, in the past, didn't exist or were poorly made.