Apart from that, frames are seldomly used effectively and appropriately, i.e., in a way that supports the message of the page or contributes to the page's ease of use. If you do find a way to use frames effectively on your page, always offer a non-frames version, so users whose browsers do not support frames can still access your page. Keep in mind that text sizes may vary . For example, even though your text may wrap nicely, or align nicely with graphics, in your Macintosh version of Netscape, it will look very different when a Windows user looks at it with their version of Netscape. Avoid overusing graphics .
Every graphic adds visual complexity and download time to the page.
Think of your audience . Content which is clear and well organized, as in printed publications, will make it easier for your audience to find and retrieve the information they want. Relate your pages . If you have more than one Web page, relate them by using common graphic elements or common text formatting. Test your pages in other browsers .