The E visa can be used by companies owned by a single investor as well as by large multinational companies. E-1 visas were previously restricted to a trade of goods and specific services, including banking, finance, and the airline industry.
Goods are tangible commodities or merchandise having intrinsic value.
Services are economic activities whose outputs are other than tangible goods. Such service activities include but are not limited to banking, insurance, transportation, communications and date processing, advertising, accounting, design and engineering, management consulting, tourism, and technology transfer. An amount normally considered necessary to establish a new business. An executive position provides the employee great authority to determine the policy of and direction for the business or a major component of the business. The executive functions must be the primary functions of the employee, and not just incidental or collateral to other duties.