No need to waste money actually fixing it - just change the packaging. I t would appear that the timber industry has learned a few lessons from the mass-marketers. After being dragged kicking and screaming over the last five years into changing some of its most damaging forestry practices, the industry has now adopted some of the buzzwords of its critics. Clear-cutting itself is new. It is a method of forestry that didn't come into widespread use until the 1960s.
New forestry is a term that is increasingly hard to pin down.
As a practice, it varies considerably from place to place and company to company. Essentially, it encompass an approach to forestry that takes into account the effects of logging on an entire ecosystem. Methods for accomplishing this include leaving streamside buffers of uncut trees, leaving a certain number of trees standing per acre, and reducing the size of clear-cuts. Granted, many of these these things are new. Now it does.