Simple products are easier to sell and they are also easier for customers to maintain. That should sound pretty good to you. I know that it sounds good to me. Because you can drive down costs. Usability will help you maximize your investments.
Many people think that salvation comes from an increased number of features.
That is wrong. The wise person, armed with usability, knows that a good user experience is derived from simplicity. The bottom line, literally, can be improved through simplicity. Saving Tip Number Three Usability testing can also decrease time to market. Simplicity is not necessarily easy to reach.