Ideas that work for finding goods, services, people, and money to get the job done and build partnerships. 52 pages, paperbound.
Frames approaches to coverage in a community context.
Includes forms for developing press contact list, profiling media outlets, developing catchy story leads. 124 pages, paperbound. Offers information and resources to enlist the media as a partner in crime prevention. Presents suggestions for an individual or group on reaching out to the media, tips on getting prevention-oriented public service announcements on air and in print, and an overview of ways to achieve sustained media coverage for prevention activities. Includes stories of how crime prevention and the media have worked together to make crime prevention a priority.