Most sites are designed to inform the alien sinner about the church and the gospel. Articles are needed which answer fundamental questions about sin, Christ, redemption, and the church. A simple and positive affirmation of truth is needed. Conjecture, human reasoning, and equivocation is not. Consider carefully the needs of the potential audience, and choose article topics accordingly.
Quality is better than quantity.
Do not be in a rush to fill your internet site with material. While it is important to continue adding material to your site to encourage repeat visitors, the quality of writing is what will keep them coming again and again. Articles which are not concise, cogent and well-crafted will not keep the attention of readers. Grammatical blunders, misspelled words, and other presentation errors that come from rushing undermine influence. Presentation is always important.