This is short-sighted philosophy. Citizen participation must continually be encouraged. In the end, it will pay off in support and other types of dividends. The development of a tourism program has to be part of the overall development of a community, county, or area. It can seldom be done by itself.
Every community has the potential for developing and attracting tourists or visitors.
Some communities are more blessed with natural potential than others. Other communities may have to work a little harder in discovering their niche. At least five areas need to be considered by the community. An attraction or several attractions to induce visitors. An informational or directional program, including literature, advertising, promotion, signage, tourism center, etc.