Know Your Neighbors . Thriving Immigrants . Top One Percents . Upscale Renters . Wealthy Seaboard Suburbs .
Residents earn moderate to high incomes and reside in upscale neighborhoods in the coastal states.
Demographic Profile Less than 30 percent of the population in a Thriving Immigrants neighborhood is foreign born, but 40 percent speak a language other than English at home. Most of the households are families, married couples with younger children, or adult children. The households in this market earn moderate to high incomes, primarily from wage and salary employment. Despite their relative affluence, these consumers neither invest nor save their income. Housing Profile Home values and rents are especially high for Thriving Immigrants due to their location.