Like Falstaff, some bait just follows nature's call. For the non-technical folks, we call it action. Aries needs action, activity, and agility in order to get caught.
Nothing works better than live shad for big redfish.
And that garlic flavor-bacon bait has the taste that a Taurus Bass will crave. It's pretty much a top water lure, and the Gemini needs some flexibility. So a lure with some flexibility is needed to make the Gemini happy. Nothing works better for catching a Cancer than food. In fact, a bacon strip which is double-hooked works even better.