For years, many actors have yearned to make their mark on a big screen canvas but now it seems, the tables are turning. But big time directors don t have to audition this way the ad agencies call them. The rates vary depending on the success of a certain director and how popular the advertising agency thinks he or she is at the time. What I am looking to do with a commercial is to stay limber, keep in shape, and not pine away for the cameras to roll.
Film directors thrive in a media environment driven by powerful visual images.
Being filtered directly into the subconscious, these ideas can have the potential to affect behavior and consumer spending. Because film directors are generally known for having a strong opinion and being visionary people, they can usually present a product with a creative flair, telling a story within 60 seconds or less, and thus avoiding a dull sales spot. Agents and casting directors alike stress the importance of having good commercial marketability as most of the jobs that they book fall into this category. Now commercials are not only a way for serious actors to finance other artistic endeavors, but can also open a way to meet veteran film directors and a blossoming film career. Streamlining communication between agents, actors, and casting directors.