There is the presentation of the 22 or so awards, half of them voted for by the magazine readers and half judged by peer groups. There are those VIP guests who need to be wined, dined and kept from getting bored. And there is, for the Nine Network, that all-important TV spectacular. Hillary Innes, who has produced the People's Choice Awards for Seven and worked on Ray Martin's Midday, is the new executive producer of the telecast. Through the anxiety, tension and planning, she understands how essential it is to keep all the elements in tune.
People are there to party.
You know you want to entertain young people, but also know there is a traditionally older audience tuned in. So you choose entertainers that appeal right across the board. It's not cultish, not niche market at all. I love it. You're out there live and anything can happen, anything can go haywire.