Usually makes your text look italic Pictures Pictures should be in GIF or JPEG formats. There are programs available for down loading which will convert PC graphics into whichever of these two you prefer. Best thing to do is experiment and see how graphics look in your browser. The ALT tag displays text which describes your picture. It is a courtesy for the benefit of text-only browser users example.
Graphics can be anchors too.
The text between the double quotes is the URL of the Web page you want people to visit. You can also link to FTP sites and newsgroups. You can also use them to link to additional pages that you create, giving your home page more depth.