I found this approach to be a departure from past experience and wrote to MCB University Press to let them know I was aware of their new pricing models and to seek further clarification before sending something to the Newsletter on Serials Pricing Issues. I received a joint response from Kathryn Toledano, Business Development Director, and Bev Bruce, Director of Academic Division, Worldwide. As a result we are exploring the introduction of a transactional model. Some libraries would welcome such an initiative, others have concerns about the problems it would create. Feedback from your readers would be extremely helpful.
Pricing continues to be an issue for all concerned in the value chain of scholarly publishing.
Technology is enabling flexible and creative models to evolve. A process of transition is taking place. For MCB these new models sit alongside the old model of the traditional single annual journal subscription. We are doing it in response to and working with our library customers. Other publishers will do as they see fit.