Negativland covets insightful wackiness from anywhere, low tech approaches whenever possible, telling humor, no ideological preaching, and vital social targets of any kind, often becoming a subliminal culture sampling service concerned with making art about everything we aren't supposed to notice. Negativland's particular musical practice incorporates found sounds and musical samples into their collage compositions. However, the owners and operators of mass marketed music, being only the latest medium in which collage is being practiced, are now naively attempting to criminalize the technique of audio collage as if it was an illegitimate intruder on originality and nothing more than a form of theft.
History knows better.
All art is based on creative theft, always has been, and any reasonable person appreciates this as crucial to the practice. Negativland believes that collage has a well established artistic license to work out in mass media, or anywhere else, free of charge and free of charges. And The Numeral 2. This book details the purposeless folly which often results when art and law collide. One example that illustrates the need for Fair Use in collage - Advertising, especially the high tech seduction and emotional button pushing going on in national brand advertising, has become a special subject of interest for Negativland because of its telling view into the successful manipulation of the mass psyche, and the degree to which it exploits our common mental environment with the promotion of personal dissatisfaction and constant desire mongering on a universal scale.