The articles provided information and underscored my credibility, and the byline announced the newsletter. I registered my corresponding Web site with the major search engines. I also provided posts on text-based announcement lists that allow repeated postings of notices about what I was selling. Ezine Ads I placed several classified ads in some high-subscriber music business and promotion ezines. This promotion method is exclusive to newsletter publishers.
Publishers trade ads with each other in order to gain new subscribers.
I have not utilized this method for the music interest publication, but expect to do well with it, as I have used the method successfully with another unrelated publication. There are literally millions of people online who are members of such lists. Once a list is mailed, your response is almost immediate. The interested responders then purchase your offer, or request more information. Once purchases are made, the buyers then become your customers, and you can usually provide them with more like products, services, or information in the future without re-renting their name from the list.