I've spent much of my career around people who have been trying to come up with standard plans for businesses, such as corporate data models. On the whole, they don't work. A colleague of mine remembers a case in a large corporation when they tried to come up with a standard definition of account. The business had 13 incompatible definitions, and could not resolve them. That was a single corporation.
Most organizations can relate similar tales.
Sometimes the issues that sink the standardization are political, sometimes they reflect real conceptual differences. Either way the standard is doomed. The prescriptiveness of business objects is a two-edged sword. Patterns are easier to promulgate. Since they are suggestive they more likely to spread.