Coca-Cola sells 20 million sodas every day in the United States in plastic bottles, without using a single ounce of recycled plastic. It is time for Coke to take responsibility for the billions of plastic bottles wasted every year. A voluntary pledge to use recycled plastic is the first step toward reducing plastic soda bottle waste in the United States. Plastic soft drink bottle recycling rates peaked at 50 percent in 1994 and dropped to 36 percent in 1997. Our campaign is about manufacturing responsibility.
Recycling works through a partnership.
More than 100 million Americans do their part every day by sorting bottles, cans, paper and other materials. Communities are doing their part through curbside and drop-off programs. CAW has more than 21,000 members in California and is planning a protest event later this week in Sacramento. Coke and Pepsi announced plans in December 1990 to start using 25 percent recycled plastic in new soda bottles. Both companies chose a costly and inefficient process in the United States.