A job seeker cannot be merely connected. The establishment of contacts and the development of relationships are just as critical online as they are offline. The job seeker can do more to excel in the online world if they can present themselves as savvy players in that realm. A first step in building a network is to make a list of everyone you know. Present that thought in the online realm and most people stop cold.
Most people have only a few online contacts.
If the average professional were to compare their online persona, reach, and influence to their equivalent offline circle, the differences would be stark. To be inter-networked is to have living, breathing and linked relationships and contacts online. In the traditional sense, a network is really contacts that provide assistance in meeting career goals. The same is true online. The trick lies in knowing how to establish those relationships online.