Take heart, there is a better way and it begins with considering the needs of your typical customer. Your customers are usually parents and many times will shop with their children. This seems so simple, yet it is often forgotten. The successful juvenile products retailer understands the necessity of considering children in planning store space and layouts. Providing a child-friendly atmosphere increases profitability because parents will patronize businesses that cater to the unique needs of shopping with children.
Parents often shop with children out of necessity.
This added stress will influence the response they have to your business. Well designed space makes shopping less stressful and creates a positive impression of being in your store. Creating a child friendly shopping environment does not mean turning your shop into a circus or allowing children to destroy merchandise and terrorize other shoppers. It does mean planning so that problems are minimized. Parents are more likely to shop in places that are child friendly and child proof.