Our Services Our Services Belmark prides itself on being highly flexible, adapting to meet the demands of each particular client and each particular project. This is often the first step in the research process, allowing researchers and clients to develop ideas, strategies, and hypothesis about the subject.
Focus groups are also a primary step in the development of questionaire design.
These in-depth interviews do not constrain the subject to a fixed set of replies, as a questionnaire might, and are often extremely useful for developing sresearch hypothesis. In some cases, in-depth knowledge of how a small group of subjects feels and acts concerning a given topic is not enough. Belmark has the capacity to administer a variety of surveys on almost any scale, from an intercept survey of 50 senior citizens to a telephone survey of 5,000 potential customers. The firm works with the client, using statistical guidelines and market background to create an appropriate sample for researching that incorporates the tradeoffs between precision intervals, confidence levels, and sample sizes. In all cases, Belmark controls and accounts response rates.