Emphasis is placed on developing strong concepts and understanding how artwork is reproduced. Exploration of personal style and exposure to the history of illustration are also important components of this course. An understanding of color is achieved through the study and application of color systems and theory. A wide range of tools, techniques and media are used on a variety of assignments. Assignments include the development of logos, corporate identity and page designs.
Emphasis is on concepts, campaigns, and producing graphics for the student s portfolio.
An understanding of the types of skills needed to work as an illustrator are explored in actual or realistic job situations and assignments. Importance is also placed on developing a strong, marketable style and producing portfolio quality samples. Major media explored reflects the interest and expertise of the instructor in given semester. May include oil, watercolor, acrylic, etc. Students are challenged to produce professional solutions.