Except, something doesn't look quite right. As the camera orbits around him on the steps of the Lincoln Memorial, and he throws his head back in his full oratorical glory, there are no people.
King preaches to an empty landscape, except for a trio of birds soaring across the distant sky.
And the company that connects more of the world is Alcatel, a leader in communications networks. Or maybe you have heard King's voice in another recent commercial for the cell phone service Cingular Wire-less. As I sat peacefully watching TV at home, I was jerked alert by both of these commercials. In recent years the King family has sharply restricted journalists, researchers and academicians in their use of King's words and likenesses, while selling the same to commercial interests for use in ads. The Martin Luther King Jr. Center for Non-violent Social Change, founded by his widow Coretta Scott King and chaired by their second son Dexter Scott King, closely guards the copyrights, licensing fees and other rights over the slain civil rights leader's speeches and writings.