The backlash against the industrial baguette has also, though, given rise to a better baguette. The prize is highly coveted think of it as a Pulitzer for bread and winners are practically considered national heroes.
People understand that.
In 1996, he won second place. The lower-priced baguettes used to sell twice as fast, but sales are running neck and neck these days. They re boring. Even so, when Paul-Jacques Malouin stated that loving bread was part of being French, he wasn t talking about white loaves with hearty crusts. The baguette could disappear tomorrow, and French bread would endure.