Each region will choose a prime trainer whose job it will be to become familiar with the course material and educate local trainers appointed from Philips staff. This process is already under way, with the first 'train the trainer' session having been held in April. And finally, each region will have a program manager whose job it is to circulate information to potential students and ensure the sign-up procedure runs smoothly. Divisions and Regions can also add their own courses to the range on offer, solving problems unique to that product division or geographical area. Philips has an incredible amount of knowledge and experience, but it can tend to over-complicate things.
People talk in a very specific 'Philips language' that always needs to be explained.
She adds that great care has been taken to position training at the right level. You have to motivate people intrinsically. They will only be interested in following courses that stimulate them and taking courses that they are told to won't motivate them. That's the approach we've tried to follow here. FiT is undoubtedly an ambitious training program which means that there is as yet no way of measuring the level of demand for the related courses.