We don't ask juries for sympathy. That is something one gives to a person one feels sorry for, stands apart from and sometimes looks down upon. This is the emotional context we work from and try to communicate to others. Guerrillas always have fewer resources than their enemy. Therefore, we must develop our skills to their highest degree.
Preparation is critical for success.
It is disheartening how often lawyers do not fully prepare. The pressure of turning over cases in order to make money, and a lack of empathy with the client result in poor preparation. But we do not put money first, and our client's cause is our own. Therefore, we are free to focus and spend days in preparation. The resources of O.J. Simpson defense team are not available to most lawyers.