It's often been said that it's easier to control by opinion than it is by force. So, whoever can control the public opinion, rules. Those with money and power exploit this human weakness as far as they possibly can. But, sometimes they push it too far and many individuals begin to come to their real senses, wake up to reality, forget the pollster's analysis and rebel against the power brokers and politicians who have misled them. When this occurs, another phenomena often blossoms.
People begin to regain their own sense of self identity, self respect and personal integrity.
Socialist and dictator-minded poiticians tremble at the very thought of you and I being able to think for ourselves.