My greatest downfall when I started Famous Amos was thinking I knew everything myself. I didn t - and I lost my company, my millions, and my name. In 1999, I rejoined the company I founded nearly 25 years ago, and I m once again part of the Famous Amos team. My advice is to never let fear immobilize you during difficult times. Fear is a result of keeping your eyes on your problems.
Faith focuses on solutions.
Stay committed to your goals, believe in the right outcome, and keep on overcoming obstacles until you reach success. Wally Amos is an entrepreneur who is accustomed to starting at the bottom and working his way to the top. He left high school early and earned his GED in the Air Force, then worked as a William Morris talent agent. After several years in the entertainment business, Wally founded Famous Amos Cookies. A few years later, a series of financial setbacks caused Wally to lose the company he founded, as well as the right to use his own name in business.