A typical household has an appliance breakdown about once every two years. Higher income homes with more appliances call more frequently. It doesn't take a very large population to support a full-time technician running about 1200 hundred calls a year. My overall business travel is about 17,000 miles per year. Appliance sales are growing and the number of qualified people needed for service falls far short of the demand.
Qualified ones are able to charge premium prices for their work.
Students around the country report no difficulty in obtaining service work. By following my marketing guidelines, many are happily achieving their volume goals within a few months. Competing with the national firms like Sears and GE is really far simpler than it appears. Any local firm that offers true personal service hits them right in the soft underbelly. Today, the search for personal service is harder than finding the Holy Grail.