We'd like to think that with all of our technological revolutions, we ourselves have changed through the course of history. But it is just not so. From the day that Jacob took his brother Esau's name and form in order to receive a blessing, to the modern day, when forgery is a common crime, the human mind has not changed one bit. Some people might teach that dynastic power is dead, but in reality, it is far from gone. From the Kennedys to the Bushes to the Gores, even in our own country, people use their names as stepping stones to get to the top of the political heap.
Names still rule.
So to succeed in life a person has to make a good name for himself. Life gets tougher for people with bad reputations. A person should strive to earn the respect of his peers and then he will be successful. The power of a good name is the key to success.