Buying platinum jewelry Whether you are choosing a ring, pin, bracelet, necklace or bridal jewelry, new and sophisticated designs have created a wide range of platinum jewelry. Many current platinum designs feature 18-karat gold accents. This combination of metals enhances the unique qualities of each. Owning a piece of platinum jewelry is a distinct pleasure. Buying platinum jewelry is a wise investment.
Platinum is one of the rarest, purest and most enduring metals available.
An experienced jeweler can assist you in selecting platinum jewelry that will bring pleasure to you and the recipient for years to come. Platinum is hypoallergenic, resists tarnish, is one of the strongest precious metals in the world and is extremely durable. No, it is quite different. During World War II, the U.S. government prohibited platinum's use in all non-military applications, including jewelry. Because of strong consumer preference for platinum's pure white luster, white gold was substituted in platinum's absence.