If your job calls for repurposing print materials for the web, this workshop will show you how to do it efficiently and effectively. Learn and practice strategies to help you successfully translate print to online whether you're repurposing brochures, book reviews, press releases or human resource materials. Learn about the different types of e-mail newsletters and how to decide what yours should be. Learn how to write sparkling e-mail copy. Building on established principles of business writing, the course emphasizes the new rules for writing e-mail.
Participants practice using new tools and techniques to write a variety of e-mail messages.
Instructors provide personalized evaluation of participants' writing. Participants customize message templates for their specific writing tasks. Business Writing Effective Business Writing offers a business writing curriculum custom-tailored to your organization's writing needs. Your work products and writing samples are integrated into course design and activities. Participants practice both paper and electronic writing extensively.