Industry Research Caltech Library System Jumpstart in Industry Research Step 1. As you read, you should start writing down names of people, agencies, institutions and companies that will help you answer the questions in Step 3. This will help you in Step 2.
Many industry information sources present data arranged by industry classification code.
After you have some general background of the industry and know its structure, problems and current situation, you are now in a better position to find and analyze statistics on the industry. It does a great job of explaining where to look for information specific to e-commerce. Many of the links Ms. Friedman has listed in her article, we also have linked to from our Business Resources Webpage . Additionally, take a look at other Industry Research Tutorials .