It's one of the basic principles of real estate advertising. It helps buyers locate your community in relation to schools, workplaces, shopping and other attractions. This full-page ad feature appears on the back of the Classified section in Friday's Mercury News and on the back of Sunday's Perspective section. It includes an eye-catching map of the South Bay area with insets of South County, Central Valley, North Alameda and Contra Costa counties. A number on the map marks your development and corresponds with an informative listing below.
Home buyers can immediately focus on their preferred areas.
The New Home Finder Map is a great buy alone, but it works even better as a referral tool. Direct readers to more detailed information in your in-column advertising. Space reservation and copy due by noon Monday for the following Friday and Sunday editions.