Emphasis is given to management of sports and recreation programs. Students are introduced to the court system, administrative, tort and criminal law. Emphasis is on contracts as related to business functions. Junior standing or permission of instructor. This course introduces the court system, administrative, tort and criminal law.
Emphasis is on contract law and related sports law topics.
Students are given an introduction to the field of marketing with particular attention given to the marketing functions and institutions as they pertain to the product, price, promotion and distribution aspects of bringing goods and services to the consumer. 333 Sports Marketing 4 An introduction to the field of marketing, this course gives particular attention to the marketing functions and institutions as they relate to the sports and leisure industries. This introductory course acquaints students with the concepts of personal and organizational financial management. The nature of consumer behavior is studied from a sociological and marketing perspective. Determinants of consumer response are examined with emphasis on demographic variables.