If you operate a successful business, then you already know the importance of having your name seen regular by customers and potential customers.
Many businesses use a printed newsletter to keep in touch.
It's easy for readers to file away, copy parts of it, or forward it to others An e-mail newsletter is such a powerful marketing tool that we're going to look at it in some detail here. Benefits to you and your readers. Writing and producing the newsletter. Publishing your newsletter. Examples of good newsletters.