Regional campaign Advertising campaign that focuses on a particular region of a country. Regression analysis See Linear regression and Multiple regression . Registered company see Trading organisation . Regulation is the supervision and control by government of the activities of private and public businesses in the interests of societal efficiency and fairness. A regulation is a rule set out to govern the behavior of those it applies to.
Regulation is the processes by which a market is controlled.
Affects attitudes and perception. Also see British Standards Institute , Caveat emptor , Caveat vindictor , Code of practice , Legislation , Ombudsman , Seal of approval , Statute . Regulatory elements Factors in the marketing environment, specifically laws and regulations, that govern pricing, distribution, promotion, and product decisions. Reinforcement A strengthening behavior as a result of rewards. A network of strategic alliances among big firms, spanning different industries and countries, but held together by common goals.