Although some of these laboratories may provide quality service, others charge such low prices that it's difficult to believe that required quality assurance and trained personnel are in place. These two areas are crucial to quality performance in a laboratory, and, unfortunately, are the areas a consumer may not take the time to investigate. The first step should be an evaluation of the cornerstone of any quality laboratory. This cornerstone must consist of a well-established and complete quality control program, qualified personnel in terms of education, training and a commitment to high ethical standards and demonstrated competence in the area of interest. The best way to evaluate a laboratory's ability to meet these standards is by looking at past performance or references.
Laboratories can educate prospective clients.
Be receptive to providing information on how your laboratory performs in the areas of quality control and proficiency testing. Maintain a strong commitment to continuing education and training for analysts. A knowledgeable staff will reflect positively on your organization. Advertising is another area in which laboratories influence prospective clients. Quality advertising can be an education in and of itself.