2.To work constructively with advertisers and their representative organizations. 3.To work with media to improve advertising performance and efficiency. 4.To represent the agency business with government. 5.To advocate advertising as an irreplaceable element in our economy,society and nation. The JAAA publishes an extensive list of pertinent advertising management and industry publications.
Many publications are available to non-members as well as members.
The JAAA sends the study tour group abroad every year and provides the global information. An orientation seminar for new employees and the human right's seminar are available.