Then, their challenge is to match the design and artwork with those goals in order to complement learning. In order to keep a development project on schedule, it is critical to know early on what kind of artwork your program requires and to properly communicate your needs to the artist. The form should also include a file-naming convention, purpose, description, size, orientation, and media format requirements. The art scrap, or attached reference material, is crucial information that an illustrator needs to accurately depict the image or activity being shown. If you require the rendering of a certain kind of tree, for example, be sure to attach a clear reproduction of the tree from source material as a guideline for the artist.
Rough sketches can also be helpful when requesting complex images.
The time you take to prepare detailed art specs will minimize the need for additional art direction and will prevent costly and time-consuming revisions to artwork. The first critical step is to determine the purpose of the image you want to use. Consider the purpose of each image very carefully. Unnecessary images or overly complicated art can muddy the design, distract the learner, and create confusion. It is very important to include the purpose of your image on the art spec you give the artist.