Only a few years ago we had few TV channels. Today the sky above us is crowded with satellites and over 200 channels beam into our homes. Media owners have the chance to take advantage of the massive opportunities and challenges this region and its market brings. Expansion and variety is the first of these challenges. Expansion into new markets, new media and new concepts.
Proliferation creates competition and competition creates choice.
Availability of a wide variety of content in the world and the region allows the population to choose what they watch, read and listen to. As I look across the region at today's media capitals, we see trade legislation and practises that inhibit the growth of business. Media owners should welcome a new and free business environment in which to grow and expand, free of the constraints they might encounter in other locations. That 'free business environment' is to be offered by the Dubai Internet City within the Dubai Technology e-commerce and Media Free Zone, where both Dubai Media City and its sister company, Dubai Internet City sit. It also offers a single window for all administrative dealings, including those with government departments, from visas to driving licences.