Many companies are wanting to hire students with master s degrees and feel it s an entry-level degree into the profession. But, traditionally, they have hired bachelor s degree students in much greater numbers. His department has made strides in attracting its own undergraduates for advanced study by hosting talks from industry and honor-society representatives on the advantages of a master s degree. Select admissions can only add to that success, the two predicted. Advertising graduate programs also face a challenge of high undergraduate job placement, according to Advertising Department Chair Jef Richards.
Employers don t even know how to value it.
In advertising the master s degree usually takes two years. Select admissions could cut the time to a year and a half, Richards said. The fact that they can take a shortcut can be a compelling argument. For undergraduates in advertising s creative concentration, select admissions could be especially attractive, he said. Some don t enter the concentration until senior year and end up staying an extra semester to complete the three-semester portfolio requirement.