Construction, security, transport and research facilities at discount rates for all new starters. Sure, we all are. But not everyone has the time to find a mountain city, learn Mining skills, build a mine, and work your peasants to the bone. If you're in the Drassa area and want to pick up some IRON quick, drop a line to me, Crazy Oddi, factor for Moltar's Legacy Mines. I'd sooner be lost.
People are stupid.
Given proper motivation, almost anyone will believe anything. Because people are stupid, they will believe a lie because they want to believe it's true, or because they are afraid it might be. People's heads are full of knowledge, facts, and beliefs, and most of it is false, yet they think it all true. Never weigh another man's wheat with your measure. He may not be using the same measure as you.