Thermal cycling is a process that enables molecular enhancement. When the metal of a golf club is exposed to the process of extreme temperatures, the metallurgical characteristics change dramatically.
Molecules fuse together, providing a better quality of metal.
At the precise moment a golf club comes in contact with the golf ball, a tremendous amount of energy is released. While most of the energy transfers into the ball as flight, a surprising amount is lost in the form of vibration as it travels thru the head and up the shaft. The COLD fire Thermal Cycling Process minimizes this vibration, allowing a greater transfer of energy into the ball. Independent Iron Byron and Ball Cannon tests reveal that COLD fire treated clubs yield an average increase in distance of around 13 yards, greater accuracy, as well as an increase in ball speed. Many different players with a variety of skill levels all agree to the fact that COLD fire treated clubs provide a better feel, more distance, and miss-hits are more forgiving.