As for the Gold, almost half of their Costa Rican crop is shipped to Europe. Demand for this Golden pineapple was so strong, that fields in Costa Rica just can't keep up. That means very tight supplies and very high prices. Making matters worse right now is the Easter demand. Pineapple is a traditional Easter item.
Pineapple is the universal symbol of friendship and welcome.
Dole is also getting ready to produce a golden super sweet Pineapple from Honduras and Ecuador. Once they come in with substantial supplies, giving Del Monte some competition, prices should start to soften. Growing conditions have been great so far, warm days and cool nights. Sometimes in the Spring, when winds get strong, we actually see more supplies. That's because the winds cause the spear to get a crooked neck.