The beer is good and cold, and drinks are discounted during happy hour. Most of the clientele are Caucasian men, casually dressed, often in khakis or blue jeans and often sporting a dark T-shirt with some sort of message on it. So, they are not identical . And sure, sports bar TVs are not tuned to the latest episode of Queer as Folk or Will and Grace , nor are they playing a tape of guys go-go dancing. In both types of bars, women customers can be found, but almost never to the 50 percent levels in the population at large.
Men generally drink more lustily than women do, regardless of orientation.
Bar owners know that as well as they know that a trio of pickled pearl onions in a martini transforms the drink into a Gibson. Sports bars and gay bars also require little start-up investment. The customers are never bothered by being in what is usually little more than a warehouse with a beer license. Neither crowd needs a Philippe Starck interior. That's girly stuff.