After a few more perceptions a correlation with a loud, rumbling sound will come in, previously unnoticed because they don't always come together. There is no denying the usefulness of such knowledge, but it can be achieved only by eliminating the characteristics of a particular point of view, getting away from the experience of lightning. Conscious experience is precisely what objectivity must transcend. Lightning has an objective character that may be found by integrating the data from many observations. Experience has no such character.
Objectivity means ignoring what it is like, and even that it is like anything, to be something.
John R. Searle, The Rediscovery of the Mind, MIT Press, Cambridge, Massachusetts, 1992. Objectivity requires all relevant factors to be made explicit, or conscious, while some aspects of our behaviour are necessarily unconscious. Your attitudes towards people in general and in particular depend on your projection of selfhood upon them. Analyse that fact, become conscious of the concept, and relationships, values, and meaning vanish like snow from a stone wall, to leave mere animated matter. Survival and success in everyday life depend on a dynamic compromise between subjectivity and objectivity.