Since these are not touristy places for U.S. vacationers, I suggest that women wear skirts and men wear long trousers, except, of course, on the beach. The Mexicans in these villages and on the buses don't wear shorts. Busloads arrive from Guadaljara on weekends and holidays, sometimes doubling its population of 4,000. At other times, even during mid-winter, they say it's not very crowded. Two streets parallel the beach.
Footpaths lead from the main street to the beach at every block.
Vendors, pushing colorful canopied carts, roam the beach serving pineapple and coconut drinks. The wide, two-mile long beach offers a variety of ambiances. To the north, it's less crowded, lined with luxury resort hotels and oceanfront mansions. Norteamericanos, mostly retirees, occupy several beachfront trailer parks. The men fish in the morning, and happy hour usually starts in mid-afternoon.