But you still need to train new members and help the downline. Sharing of information is the fundamental reason for the Internet. Communication is why it started, so many are utilizing things like email lists, discussion groups, and chat rooms to interact with the downline. When I was an independent representative of a certain network marketing company, I listened to daily messages from upline members by calling a voice mail box. The same information could have been shared through a message board.
Members can post a message and other members can respond.
The latest sales tips or company news can be shared instantly with all members. This is also a great way to prospect - I have seen a number of chat rooms on America Online that invite chatters to learn more about their opportunity instantly. I have often said that the power of technology is only limited by the imagination. In the online era, creativity means success, and using the Internet to promote and manage an opportunity can be the difference between a stagnant downline and a highly interactive, motivated one. Breaking out of old models of using the telephone as primary tool, in-home meetings, and mailing brochures is does not suggest their lack of a place.