The primary question however, is whether to use a certain process. This book focuses on answering these questions wisely. Everyone looks back on decisions made too quickly, or with inadequate preparation, with a sense of regret, tinged with frustration. The frustration of too little time, too many competing interests, and no method for decision making often results in procrastination or unfortunate choices.
Few people learn real decision making skills.
Without these skills, many of us postpone making a decision until our inaction becomes a decision in itself. Fearful of making the wrong decision, we may take too much time dwelling on the problem or not enough time gathering relevant data and analyzing our options, alternatives and needs. Until now, decision support systems for everyday choices were not available in a clear, user-friendly book. Smart Choices is the first book about resolving complex decision problems that is based on the science of decision support systems, but written in a practical, common sense style. Authors Hammond, Raiffa and Keeney bring their academic rigor, business acumen and personal creativity to this study.