DiscountAccess is a discount Internet access provider serving NJ area with inexpensive access fees. Discounted pricing does not mean that our service is inferior. It is just targeted toward a different market segment to take advantage of several cost saving strategies, creating a win-win situation. In fact, the service is much superior than most other unlimited access providers. Marketing costs associated with acquiring new customers.
Operations costs for maintaining high speed digital lines, equipments, servers etc.
Customer service costs associated with billing and administrative expenses. There is tremendous opportunity to save on most of the above expenses, if the service is targeted towards the right market segment. We just pass on these savings to our customers. Savings on Marketing expenses We employ low cost guerilla marketing techniques, and invite only those customers who fit our customer profile. That's why you would not see us running TV commercials, or big full-page ads in newspapers, which could be counter productive to this business model.