So they would actually make more money, and consumer would feel as though they were getting lot more benefit. That's idealized version of where Internet could take us. People love perceived value. I'm not sure. There are so many more zeros and ones in film files, as opposed to music files.
Nobody really knows.
You can get movies over Web now, but even with fast connection you still have to leave computer on overnight. And quality is not very good. I mean, if you saw that picture on your TV, you'd take your TV back to store. My theory is that film model will end up being video on demand. Say you want Seinfeld.