Executives and bureaucrats make decisions in the form of rules and regulations used to guide the implementation of laws. Judicial officials supply policy as they defined and interpret the laws and rules that have be formulated by the other two branches. Influence - the process by which people successfully persuade others to follow their advice, suggestions, or orders. Power - The potential to exert influence. Legitimate power is related to position in a social system or in an organization.
Reward power is the ability to reward compliance with the behavior that is sought.
Coercive power is based on the capacity to withhold or to prevent someone from obtaining desired rewards. Expert power is possessing expertise valued in the marketplace. Conceptual Model - Formulation through window of opportunity to implementation to policy to modification. Agenda setting problems - there is massive array of problems but only certain ones move beyond the problem identification phase. Some emerge because of widespread applicability to many people or impact on a small but powerful group.