The Law of Allegiance - Those products or services that enhance the value of the network will thrive, those that seek to own it will not. The Law of Displacement - Automobiles weigh less than they once did and perform better. The missing materials have been substituted with nearly weightless high tech know-how in the form of plastics and computers. This displacement of mass with bits will continue in the Network Economy. The Law of Churn - Companies and careers come and go at a faster rate in the Information Economy.
Industries are indefinite groupings of fluctuating firms.
In the Information Age, doing the exactly right next thing is far more important than doing the same thing better. Its difficult to summarize these rules as I have here, but I have found that reviewing Kelly's work is helpful in trying to sort out why things behave the way they do these days. As we enter the next millennium, the Information Age is fully upon us. These rules may not always tell us what we want to hear, but they are the best roadmap I've found in the confusing territory of CyberSpace. Be sure to enter your email address correctly.