People, usually individuals, have taken it upon themselves to develop tools that enhance, expand, and extend the Internet. We have Gophers, Fingers, Webs, and Mosaics. All developed to make the life of the individual a little bit better through communication with other individuals through computers. The result is a new medium that is growing faster than any other medium in recent time. The answer seems to be interaction.
People can interact in a new way, and they find that to be very appealing.
They can interact with each other, and they can interact with other people's computers. That is the beauty of the Internet. A person can sit at his or her computer and interact with millions of other computers. Talk about mind extension. The Internet might not be the ultimate, but it is close.