Fear of the unknown has stopped many would-be entrepreneurs in their tracks. While no one can respond to your doubts with 100-percent certainty, experts and others who have been in your shoes can ease your fears. We lead them through a process that enables them to plan and prioritize. We're there for them every step of the way, walking alongside them, breaking down fear and turning it into success. We know it can be done because we've done it ourselves.
Nothing beats preparation to quell the panicky feelings that can keep entrepreneurs awake at night.
It's fascinating to watch people go through the process of building a plan. As their ideas crystallize and they make three-year financial projections based on facts, you can almost feel their sighs of relief. Unless you're blessed with unlimited monetary resources, starting a business means taking a financial risk. Unfortunately, you can no more control many of the variables that affect your investment than you can stop a tornado. Whether it's a superstore that undercuts prices, an unhappy customer who sues, a snowstorm that collapses a roof or a war in the country from which you import your goods, outside influences can threaten any business.