He also sees this as a very efficient and inexpensive way for fledgling candidates and organizations to raise funds. We used to think that the Web was a place to publish information. Now we see it as a place to gather information about people, as well as mobilizing them and raising funds. Not surprisingly, there is already a Website dedicated to the coverage of developments in Web-enabled political activity and specifically online fundraising. Opinsky sees the trend toward online fundraisng for political campaigns as a good thing.
Money comes from citizens with no strings attached.
The donations come almost anonymously over the Web, with no wink or nod or expectation of help with a bill. This is a step in the right direction. It broadens the base of donors away from special interests, and it is a very efficient and inexpensive way for new candidates and groups to enter the political arena.