Flat out fun.
Members perceive it as a great benefit.
From the Town and Country Club in San Francisco, to the University Club in New York, and the Army-Navy Club in Washington D.C., a handful of libraries throughout the country are prospering. In Philadelphia, that healthy dose of populist spirit has spurred the acquisition of over 1,000 video tapes and 600 audio tapes, which account for 70 percent of his club's circulation. Capitalizing on people's desire to commune with books, over-sized leather chairs and hardwood shelving, the club serves Port and Sherry every afternoon from crystal decanters on silver trays. It also rents out the library for receptions, at twice the price of similar-sized banquet rooms. So our service must be above and beyond.