They achieve this through the development of a positive culture that supports employee fulfillment. By focusing on the needs of its people, the organization encourages higher levels of personal productivity and creativity. This occurs as a natural by product of building trust, community spirit and internal cohesion. Values such as transparency and equality become important. Risk-taking is encouraged.
Failures become lessons and work becomes fun.
At this level of consciousness, organizations recognize the importance of people finding meaning and purpose through their work. They encourage the alignment of their employees' personal motivations with the organization's vision and mission and support employees in becoming all they can become in terms of their professional and personal growth. The primary focus of organizations at this level is external connectedness. They achieve this by creating partnerships with customers and suppliers, and supporting the local community. Organizations that embrace community consciousness recognize the importance of strategic alliances, being respected members of the community and good global citizens.