Innovative traders use network marketing to establish their own private consumer and direct sales outlets. This type of distribution allows them to by-pass two or more levels of distribution middle men. Many use a consumer direct marketing system in which special designated distributors sell their products and services directly to the consumer or the end user. This method of trading has a major advantage over traditional trading when selling finished products with a broad market appeal. Independent traders in the International Traders Network use both innovative and traditional methods of trade.
Product distribution is conducted through domestic and foreign distributors.