They're not stupid.
Ordinary people are concerned, are pretty hip to what's going on, and are eager to learn.
I left my contracting business to my cousin to enter the academy to learn more about the world. And, yes, I drank beer and hung out in bars. The enemy is the capitalist class and the political stratum at their beck and call, many of self-important latter moving through the ivory tower, from time to time kicking out embarrassing fictions, believing the masses to be nothing the herd.