Well that's going to mean not wearing anything that gives the media a chance to stereotype us. If they get the chance, they'll take it. This does not mean that we should not be creative in our attire. When confronted by an angry opposition, do not let yourself get drawn into a shouting match. The media will paint us as screaming lunatics if they get the chance.
Physical confrontation is obviously unacceptable.
Don't give them the opportunity. Remain polite and courteous. We don't want a reputation as a bunch of rude loud-mouths. Please, don't do or say anything you wouldn't want your mother to find out about.