Professor Andrew Errington, of the University of Plymouth, drew on his research into travel patterns. With growing concern for the environment, it was disturbing to see how much car travel was related to work. Susan Mercer, for the Association for Town Centre Management, spoke on sustainable funding for town centres. She is combining a thesis with a new project for the Association, to encourage contributions from private sector sponsors for activities that bring them benefits. Resources, she said, seem to depend on levels of participation.
New research is to look at models of effective partnerships.
The final contribution, from Geraint Hughes, associate director of DTZ Pieda Consulting, on the impact of business rates, is covered elsewhere in the newsletter. Maldon says it with a slogan Vistors to the Essex town of Maldon can be sure of a warm reply to their questions. All they have to do is spot one of many distinctive black and yellow slogans declaring 'Ask me about Maldon'. The slogans are displayed on posters and badges by several shops, market stallholders, and individuals acting as town stewards. Their job is to point out highlights of the town, such as its exhibition of Maldon embroidery, and the 15th century Moot Hall - or where the toilets are, and places to get a cup of tea.