What do investors look for in a plan. Most professional investors have a pile of plans on their desk. Your first task is to ensure they read yours. How do you select a new book at a bookstore. You take it off the shelf and start to read.
Investors react the same way with business plans.
Otherwise they won't. They also like to see evidence of a clear focus and direction for your company, as well as an appreciation of the investor's needs, showing how financial partners will make a profit. It should raise some subtle questions, making the reader want to read on to learn the answers. Don't use resumes but rather one-paragraph summaries of past accomplishments for each executive. Emphasize achievements relevant to this company.