In addition, cover pages created using high intensity graphics and cutting edge technologies, like Flash, often take a very long time to download using a standard 56kbps modem . There are some questions that your staff have to answer time and time again, and they vary from office to office. Find out what these questions are, and provide informative, well-organized, and frequently updated answers on your Web site. That's the reason your visitors access your Web site, after all - to find the answers to their questions. Optimize your graphics.
Heavy graphics take up space and slow a Web site down.
There is a place for photos and graphics, but only if they are formatted for slow modems or placed in separate, clearly-marked sections. Movement on a Web page can be very distracting, and it can really increase the amount of time it takes to download a site. If you include moving text and graphics on your site, test the site with constituent volunteers and see how they react to them. Ensure that at least two thirds of every page contains useful content. It's extremely important that you identify every page of your site as yours.