We then discuss how XML plays a significant role in easing the problems of eSyndication and describe what one should look for in a good eSyndication solution. The syndicator is said to syndicate content to the subscriber, and the subscriber is said to subscribe to content from the syndicator. Alternately, eSyndication can be described as a subscription-based content exchange, where subscription is an agreement or a relationship in which a syndicator agrees to deliver to a subscriber certain content according to a certain recurring schedule. Manufacturing enterprises syndicate product information and data sheets to their distributors, resellers and partners. Financial research houses syndicate their research and financial data to customers and partners.
Intranet portals subscribe to content and product updates from their various internal departments.
If you are syndicating content to one or two partners, you can perhaps get away with an ad-hoc solution. They are rarely scalable. They often require human intervention, with very little automation. Technical Challenges One of the biggest challenges to deal with is the heterogeneity of your partner network. This heterogeneity stems from the variety of content storage systems, content formats, and transport protocols in use today.