Terra thus became the world's third largest Internet company. The next big move for Spanish Internet communications promises to be the widespread introduction of mobile, cell phone-based access. It is expected to be introduced by 2002, and promises full integration of Internet and mobile telephone communications. Furthermore, even for successful applicants the process can take many weeks. First of all, only organizations or companies, not private individuals, can apply for a .es address, and until 2000 only one URL was granted per company.
Further rules exclude a great many of the words in the dictionary.
However, this doesn't work in reverse, as a number of Spanish companies have learned to their chagrin.