Start planning your project now. Leave yourself plenty of time to contact the appropriate people and organizations. Work on your project with a local educator. For many geoscientists, language-simplification is the greatest barrier to effective communication. One way to surmount this difficulty is to work on your project with a local geoscience educator.
Educators are masters at translating scientific lingo into language the public understands.
Look for geoscience educator partners at your children's school or at the education department of a local museum or science center. For a listing of science centers for 44 states and 23 foreign countries, check out the Association of Science-Technology Centers Web site. If appropriate, involve the media. Involving the media is an easy way to increase the size of the audience you reach during Earth Science Week. Invite the press if you plan to host an open house at your research institute, lead a public field trip, or assist with a geoscience fair at a local school.