Training is being transformed into performance consulting. Rather than focus on what people need to learn, the profession is transitioning to a focus on what people need to do to perform successfully on the job. Companies, struggling to compete in a fast-paced economy need better results from their training programs. Training and development professionals are increasingly in demand, as the dollars being spent represent.
Greater dollars spells greater accountability.
More and more trainers are being asked to quantify the benefits of each training program, documenting its monetary value. One of the most predictable reasons for this minimal impact is the ineffective transfer of training.