Here' s the lineup of my most current presentations. You give them what they want. Find out about the unique online approaches for reaching out and building relationships with customers online. Sometimes we become blinded by the glamour of the messenger and forget to pay attention to the substance of the message. In the world of marketing online, the glamour of rich media and new technologies takes up so much of our attention, the process of writing to make the message actually sell seems lost in the shadows.
Language is a foundation of all human interactions and relationships.
This presentation guides you through key moments in the personalization process where getting the language right can enhance both conversion and retention rates. Whatever your email marketing strategy, success will depend in large part on how well your emails are written. All rights reserved. His insights were eye-opening and confirming. Speaking to a room full of media directors is a tough crowd and Nick presented his view with authority and understanding.