Some printers could be in all of the categories, but you' ve made it easy for the customer. Bad experiences on a website will be communicated to other potential buyers at the speed of light, she says. B2C e-commerce is not growing as rapidly as it could, because cyberspace is still a cold and frightening place for consumers, and companies are doing little to change the environment. If they're doing their jobs right, IT departments will do themselves out of a job eventually. No, they've come and gone.
Email is a vital selling tool currently being ignored.
And many email responses are now being sanitised by the company's legal department. As a consumer you don't want a legal answer to a question. The customer-led revolution is about conversation, and people want to hear real people talking to them in a real way. Your name, suburb and comments may be published in The Australian and on this site. We reserve the right to edit your submission.