Students are exposed to the functional areas of management including planning, organizing, staffing, directing and controlling. Study of human behavior within formal organizations, effective communications for advertising and selling, and concepts of market research, price and product policies are examined. Evaluation is based on tests, quizzes, reports, homework assignments, and on-the job performance in the Fox Shop. Advanced concepts of Marketing Management are applied in this course. Topics include promotion, advertising, publicity, sales, services and non-profit marketing, and careers.
Evaluation is based on tests, quizzes, case studies, homework assignments, and projects.
Directed practice through carefully planned projects and problems provides the student opportunities to perform accounting tasks commonly found in business. The students will complete accounting cycles for a service and merchandising business Students will also be introduced to payroll activities. This course is recommended for students considering further education in business administration or management programs. Evaluation is based on completion of simulated activities and regular testing of theory and application. Advanced concepts of accounting are applied in this course.