The community gives influence to the leader because the leader has placedthe community's welfare first. Webmasters are leaders because they seekto achieve some positive success far beyond themselves for their agenciesand the public. The most effective leaders understand that both leadership and managementskills are needed to guide organizations. Leaders are often good managers because they study management as a meansto improve their ability to create positive change. There are many good managers and many good leaders, but the most effectivehave combined the qualities of both.
Leaders build sustainable infrastructures.
It is hard to build an infrastructure that outlasts the leader. Butreal leadership involves thinking through how to build up people and organizationsto sustain a long-term achievement of goals and benefits. The real leaderunderstands that what they give back to the community is a lasting solutionin return for the community's support. In closing, it is important to understand both leadership and managementin order to make the most change within the organization. Webmasters are managers even if they do not have formal management orsupervisory responsibility.