There' s no schlock on there. If we do a trip-hop album it's the real deal, it's the real artists from the genre. On the artists end of things, we sort of are now focused on where we're going with that. We're doing a similar thing as someone like Rick Rubin did during the '80s with hip-hop. And then, sort of maybe going further back, look at someone like Bill Graham, who really spotted talent when it was at its rawest, and built relationships before people even knew or heard about anything, and built his empire on that.
Every system is stratified.
You guys can have a million-dollar business based on albums that sell 10,000 copies. Is there music you listen to that you can't release. We have a sublabel, which is called Bottom Heavy, which I kind of run as a hobby on the side, which was a reaction to exactly what you're saying. We're doing a compilation of this stuff coming out end of August. Like Garbage, just the whole project, the way that came together, and the music that's come out of it is just phenomenal.