More fans support it. And the team gets to add players. A failure to produce gains for a quarter, however, puts a team in survival mode. If the team underperforms for more than three quarters, fans boo from the sidelines. A team that slips for four consecutive quarters is declared a loser.
Fans desert it and switch their allegiance to winning teams.
Many players are retired before their time. There are lots of openings for GTPs. The average tenure of a GTP today is 38 months. In return, the players expect to be dealt in on profits, challenged with exciting opportunities, and promoted or frequently recognized. If they don't get these rewards, they declare themselves free agents and sign with the highest bidder.