This is an increase of up to 10 times in many cases just because you applied constant follow-up to the equation. Let's run through a few quick tips I have for you on collecting information about your prospects and about how to do it. You absolutely have to get your prospect's email address. I make that the number one priority of my website. Now, money is no excuse for poor follow-up skills.
Email is free.
You want to collect their postal address so that you can mail a follow-up sales letter by snail mail. You may want to collect their phone number. This tip is most often true if you are giving away something free. For example, if you give away a free audio tape, MAKE SURE that your prospect has to turn in their phone number before you mail them something with this type of cost. Internet people are often trying to just collect any free thing they find even if they have no intention of doing anything with it.