By creating a desirable corporate climate during the initial stage of the reform, it becomes possible to ensure that the system will be executed successfully. Knowledge management is about creating a structure that gathers the knowledge or wisdom that exists in a company and successfully feeds it back to management. Reforming the software is obviously crucial in creating such a structure. However even if a company purchases loads of new PCs and increases the number of internal meetings held per day, if the practice of sweeping problems under the rug continues, there is no hope of gathering knowledge successfully. It is absolutely necessary to change the way employees interact with one another, change the flow of information and create a state that allows live information to circulate.
Information consisting of data is abstract and numerical.
This kind of information is organized and processed, easily submitted in meetings or sent by e-mail. On the other hand, information consisting of individual perception is raw information from the business scene, such as the facial expression of a certain client or small talk made inside the factory. This kind of information is captured through an individual's perception and is difficult to submit in the form of a report. This type of information will not circulate unless people choose to communicate them. The more incompetent the boss, the more pressure for the subordinate to turn in reports.