Information can be true, or it can be misleading and wrong. Knowledge is the goal for information. Information is a prerequisite for wisdom, but wisdom seems to be two levels above information. Wisdom integrates both intellectual and experiential information. Maybe by defining what information is not, I've finally backed information into a locatable corner.
Information seems to be the middle ground between data and knowledge.
Data is an information carrier. If we do our jobs right, our audience obtains knowledge and maybe even a little bit of wisdom. Originally published in the November 1997 issue of the Watermark .