Founded in 1994, First Virtual Holdings is a provider of advanced communications and marketing systems for Internet commerce. The company pioneered secure online payment systems and now focuses on supplying an integrated system for relationship-based transactive messaging using standard email. The company maintains its headquarters in San Diego and has strategic partnerships with First Data Corporation and GE Capital Corporation. The company's newest product, VirtualADz, is a software toolkit for building special effects and interactivity within common email messages. For companies, it means stronger customer relationships, new revenue opportunities, and lower customer service costs.
Interactive messaging is really a new communications channel.
First Virtual's system is designed to handle transmissions of millions of messages per day, to automate processing of the customers' responses, and to provide automated error handling for messages suffering delivery problems caused by service interruptions. First Virtual's offering establishes a new model of customer intimacy. All rights reserved except for the right to view this site using a web browser and to make private, noncommercial use hereof.