That does not begin to describe the impact and empowerment contained within the program. As visibility increases, fear, myth, misunderstanding and thus prejudices decrease. Without the increased access requirements, visibility of people with disabilities by the general public would not have increased but rather it would have decreased. Attitude however is more difficult to change and usually takes time and willingness. Exposure to, and knowledge about something, often nourishes attitude change.
Exposure comes as a result of visibility and knowledge comes as a by-product of exposure.
The more one knows about something the less one tends to prejudge it, the more familiar it becomes, the less one is likely to fear it and the more value one is able to find. It has already shown them how to better access their environment. It has, through its exposure of people with disabilities already begun to create a more accepting accessible environment. While it is difficult to measure, we believe that we have in some small way contributed to attitude change. OUR GOAL S imply put, we need greater access to people through expansion of our market.