They either do not fully understand the goodness of the news, or they are not effectively telling the goodness of the news. You do not need to examine the organization or re engineer the systems so much as you need to check that organization's understanding of the good news they are telling. Good news always travels fast. Inevitably, good news always travels fast. We are not suffering today from a lack of good programs.
Good programs are a dime a dozen.
The double system is a good system. I have seen it work in a variety of settings with a variety of personalities in cities across the nation. As systems go, it is a good one. But systems are not the critical issue. Systems are marketing strategy.