By being a catalyst for broader adoption of the best practices, the Standard is making an important contribution to both merchants and consumers. Higher levels of service and security will delight customers and will help the industry grow. The Standard for Internet Commerce is important because it puts the customer first. It's a great example of the industry coming together to address important consumer needs and to fuel our continued growth.
Internet users deserve fair, reliable service.
The Standard for Internet Commerce creates a benchmark that consumers and vendors alike can use. It's a step toward a new and better era of electronic commerce. By establishing a foundation of best practices that serve the customer, the Standard for Internet Commerce will enable merchant innovation and increase consumer s confidence with online shopping. The Standard for Internet Commerce is being developed with the kind of thoughtful, substantive discussion and participation of top global thinkers that we have found produces extraordinary results. It will make a great contribution to advancing global Internet commerce.