Topics include the evolution of management thought through current trends in management practice. Behavioral concepts are applied in motivation, leadership, group dynamics, and communication. The course studies the staffing, training, development, motivation and maintenance of employees. Cases and experiential exercises are used to involve students in resolving realistic human resources problems. This course is designed to allow students to develop an appreciation for the types of problems that exist in the field of marketing and to develop the skills of analysis and decision-making necessary for success in marketing and other areas of business.
Extensive use is made of the case method as a learning situation.
An examination of analytical tools designed to improve quality and productivity in manufacturing and service operations. Topics include forecasting, inventory management, scheduling, linear programming, and queuing theory. Emphasis on analyzing and integrating the functional areas of business administration. A practical course designed to enhance the student's ability to apply fundamental managerial techniques to the operation of the small business. The focus is on developing strengths and capabilities that are unique to small companies striving for success.