In the long run, providing employees with the latest learning opportunities may indeed raise their market value. However, it also helps to motivate them and enhance their performance in their current positions. Offering training and development opportunities is a very worthwhile retention strategy. It is precisely during these times of significant corporate change that organizations need to be mindful of how employees are likely to perceive these changes. Many employees today are all too ready to leave a company if they fear the organization's new direction or dislike the way the change was introduced or managed.
Effective retention is achieved by helping all employees understand the change.
This involves cementing their commitment to company goals and integrating them within the structure, strategy, and culture of the new organization. We can't hold onto good people. The traditional view of retention, to which many companies still adhere to, is the ability to hold onto or keep employees. Today's reality is that companies need to adopt a more flexible and understanding approach to meeting individual needs, by creating an environment in which employees want to stay and grow. Employees need to be viewed as free agents, not fixed assets.