The process of globalisation is inevitable. A key indicator of this phenomenon is the growth and accessibility of the global marketplace. To participate, it requires changing our products, our marketing, our processes, and especially our strategies. Most importantly, managing globalisation calls for a different attitude and a new type of leader. This conference, the first of its type ever offered, provides an opportunity to hone your knowledge and skills as you learn from recognised masters of globalisation.
Leadership is more than just managing.
It requires vision, knowledge, and wisdom. This conference is designed for people like you, who desire to increase their leadership skills and cache of resources in the area of globalisation. Today, there are several public forums where one can learn about technical aspects of internationalisation, the linguistic and process aspects of localisation, or the intricacies of international marketing or finance. But very few opportunities exist for the individual to learn and grow in the area of managing the process and infrastructures of globalisation. We have assembled a group of speakers with profound leadership responsibilities along with a breadth and depth of experiences from which we all can benefit.