Cross is the tech-savvy Web development guide, Hoover the sports marketing guru who maintains an extensive college basketball database for his work on game programs and media guides. The audience is huge. Just look at the subscription rates for Sports Illustrated or Street and Smith . You'll see people read this stuff. When complete, the site will include a series of search tools for statistics and records.
Fans can also get top news stories from their favorite teams and shop for gifts and gear.
I'd like to see universities putting kiosks up in their arenas so that the fans can go out and look up data. I'd like to see an online trivia game. The people who use it will determine where it goes. Originally planned as a software product, Cross instead opted to build an immense Web accessible basketball database. He said the immediacy of the Web would make the product more viable for the public.