Avoid using the newsletter to voice personal criticism of the club. A club newsletter is needed to communicate with the active, inactive, and absent club members. A club officer or designated club editor is suggested. The editor must have access to club planning sessions and meetings to properly obtain factual data to convey to the club members. The design of a club newsletter is accomplished in advance and is given serious thought.
First impressions are critical in a printed document.
If the document does not impress a reader at first glance, the reader ignores the document. The design of a newsletter is worthless if the content is poor. The newsletter design and content should compliment each other. Most newsletters are prepared on a typewriter or computer using club stationery or on a special developed club newsletter format. It may contain the club logo to make it eye appealing to the club members.