Despite the European Parliament's rejection of the safe harbor agreement negotiated between the United States and the EU, the European Commission will implement the agreement within the next two weeks, to become effective starting in three months. The Commission attempted to mollify the Parliament's concerns by agreeing to renegotiate the agreement if European data was not sufficiently protected. The safe harbor, announced May 31, allows US companies to process European personal data in the United States without violating the European Community Directive on Data Protection , provided certain guidelines are followed. E-signatures become legally binding. For more information, see the related newsletter article in the June 2000 edition.
Internet Advertisements are just like print ads.
As far as the Federal Trade Commission is concerned, regulations which are applicable to existing print and catalog ads are equally applicable to advertisements over the Internet. For additional information check out the report on Internet advertising on the FTC's website.