His savvy will include seeing the technical synergy among differing systems. These are the building blocks of tomorrow's international CEOs that will enable them to construct a corporate infrastructure that allows for a cost-efficient workplace. Boards of directors around the world will be looking for these qualities and searching to find executives that not only are able to keep pace with the market, but set the pace. In addition, the GME must be an expert in understanding customer needs. The immediate key to survival will be finding a prosperous customer niche.
Internet technology pulls the company's offer toward the level ground of a commodity.
A successful company will establish a brand by integrating cold, impersonal new products and services into a highly satisfying customer experience. A bold program of structured experimentation will be essential to find satisfying experiences for multi-national customers. The GME will need to understand how to build a simple, execution-driven infrastructure and do it at a pace that is totally unprecedented. The system must be simple or complexity alone will choke it in international applications. Obviously, for a neophyte this will be a tremendous challenge.