In 1994, a panel of twelve professional photographers gathered to discuss the development of a professional photography training program. The world of photography is so vast that there is room for people with many interests and ambitions. Some of the personal qualities needed for success in the business of photography are good health, self-confidence, determination, flexibility, and the ability to communicate and work well with other people. Jobs are available throughout the industry in independent studios, national chain studios, corporations, publishers, schools, hospitals, government, and military installations. Earnings vary depending on level of experience, area of the country, and job responsibilities.
Many colleges offer courses or degrees in photography.
Some focus on fine art, some on photojournalism, and others offer courses in commercial photography. Vocational-technical schools also offer training designed to prepare photographers for the working world, and some schools offer apprenticeship programs to enhance the educational experience. Very few schools offer the type of curriculum necessary for preparation to operate an all-purpose studio photography business. One of the most neglected areas of study in professional photography is business management training. Winona courses are intensive week-long workshops presented by working professionals from all fields of photography.