Store front, mail order,internet. For a lot of small businesses, that's easier said than done. Now, don't get upset because I called you ignorant. It's not meant as an insult.
Ignorance has nothing to do with intelligence but instead is a function of information.
What we want to do is help you find the most cost-effective ways to sell your products. I watched the fight on a 52' big screen, from 10 feet away, in a room full of people. None of us have any idea what the name of the company was or what they were selling. That ad was a waste of time. It didn't reach anyone and cost a lot of money.