Key information, every bit of it. You can give it away for it is often far more precious than any hard goods. Brochures and newsletters are very much appreciated by people who can honestly benefit from the information imparted. Because information is the currency of the times, guerrillas do all they can to help their customers learn how to succeed. They do it by providing information.
Guerrillas also know well the immense power of repetition in learning and in teaching.
They've seen its potency in marketing. Comment on this article here . You can learn more about Guerrilla tactics from the Guerrilla Marketing books and software and our Daily Guerrilla Communiques on marketing, selling and online marketing. Previous Weekly Guerrillas can be found by clicking here . Server by Mindspring .