The members of the association believe that on plant ripened fruits and vegetables provide the best value, highest quality, best flavor, and most nutritious produce for you, the consumer. A side benefit is a pleasant recreational experience. Some growers provide picnic tables, rides on farm equipment to or through the fields, and are knowledgeable of local history, folklore, and interesting places to visit nearby. Consumers worldwide are rediscovering the benefits of buying locally grown food. It is fresher than anything in the supermarket and that means it is tastier and more nutritious.
Family farmers sell their products directly to consumers through various avenues.