When asked how his business is doing, today's contractor typically responds by quoting sales volume. Rarely are profit margins, return on equity, or changes in profitability used to express the condition of the business. Most construction companies are still driven by the idea that more work equals more profit. If you're not going forward, you're going backward. The industry needs to shift from growth in volume to growth in quality, growth in technology, growth in productivity, and growth in profitability.
Growth is rewarded.
To be fair, a contractor gets positive feedback if his volume increases, and negative if it declines. Conversely, they are generally penalized if the volume declines. What's needed is a list of the most profitable contractors. Organization is good. Without increased opportunity, the best young talent may leave the company.