It's important to realize that corporate gifts are not promotional items. Corporate gifts are given to clients with whom you have an ongoing working relationship. They can also be given to your very own employees to recognize outstanding performance or for a personal achievement like a promotion or birthday. Take note that sales incentives differ from gifts. They recognize employees who reach a certain goal-and employees work to achieve these goals in order to get the incentive.
Incentives can range in value and type but are usually more extravagant than corporate gifts.
When to buy for clients You may immediately think of the holiday season as the time when businesses give corporate gifts to their clients. But there's no gift giving protocol that requires you to stick to the holiday season. In fact, you can separate yourself from the pack by giving in the off-season. For example, think about giving a gift after the completion of a big project you've worked on with your client. There are definitely many appropriate times to give gifts-there are also times when you absolutely should NOT give gifts.