Juno has about 4 million active subscribers. New.net has developed software that allows subscribers of allied Internet service providers to recognize its alternate destinations.
Individual users can also download a plug-in that enables a browser to recognize the new addresses.
The company is aiming to clinch deals with all of the major ISPs by offering incentives, including the right to sell its addresses, Hernand said. All rights reserved. Republication or redistribution of Reuters content is expressly prohibited without the prior written consent of Reuters. Reuters shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon. All rights reserved.