In this course, you answer these and many other questions. Advertising on the Internet offers a high-speed gateway to the sale of your products and services. The Internet has become both an extremely useful tool for business planning and a part of a company's marketing mix. This course provides insight into leading companies' strategies for e-commerce advertising. Detailed case studies bring to life the successful e-commerce advertising strategies most likely to yield profitable results.
Enrollment is limited and advance enrollment is required.
He was also the marketing and advertising manager for 3M's graphics systems group for 15 years. He has worked on marketing and advertising projects for Lanier Business Products, Minolta Information and Imaging Products, and the government of Malaysia. He has implemented e-commerce advertising and marketing programs for major companies, for both product and service sites.