You can ask them to set aside a whole day to focus on career options in the tourism and hospitality sector. It's important to raise awareness of the fact that tourism is the world's largest industry and that it offers great opportunities for jobs and career mobility. A customer-friendly tourist representative can be nominated by a company or town. Guests can be encouraged to nominate those who go out of their way to help tourists. The winner can be announced at a special event.
Local media can follow the nomination process.
Many Ontario communities have an animal mascot that has become a popular and beloved symbol associated with their town. The Hearst symbol, for example, is a moose, and the Wawa symbol is a giant goose. A mascot can be a powerful tool to raise general awareness and can give a daily reminder of the importance of tourism in the community. You can set up a committee to start the process of identifying a symbol for your community and to look at ideas on how to erect and maintain it. This is an excellent way to encourage community pride and involvement.