Risk Tolerance is knowing how much risk you can live with. Most investments will drop in value at some point. That is what risk is all about. Knowing how to tolerate risk and avoid panic selling is part of a sound investment strategy. Time Horizon is the length of time the funds can stay invested.
Equities refer specifically to stock and stock mutual funds.
Fixed Income Investments refer to bonds and bank deposits. Dollar Cost Averaging is an approach to investing that requires the discipline to invest the same amount of money regularly as a buying strategy to help neutralize the impact of volatility. Asset Allocation is a science that blends different percentages of stocks, bonds and cash together to help reduce risk and enhance return. Qualified Money is money invested in a qualified retirement plan. Non-Qualified Money is usually an after tax investment dollar.