These decisions are a function of space restriction, staff, time and other finite resources. The advent of web publishing has eliminated the space restraints, but it increases the demands on staff and resources. In essence, no matter what the medium, the publishing decisions remain. At its heart is a belief that journalism has an obligation to public life - an obligation that goes beyond just telling the news or unloading lots of facts. The way we do our journalism affects the way public life goes.
Journalism can help empower a community or it can help disable it.
Looking at this concept as it relates to chiropractic, it can be seen as a mission statement. It directs Dynamic Chiropractic to look for ways to encourage excellence and change within the chiropractic profession. It reminds us to always listen to the words of individual doctors of chiropractic on the issues most affecting the profession, and to strive to better understand how the profession can improve. At other times, it may mean giving a smaller platform to those who have traditionally enjoyed a great deal of media exposure. Occasionally, this results in the loss of an advertiser.