Not to do so would be like a sales person not telling a customer what the product can do. Them - Stop rumors that inevitably arise during an organizational change. Invite Participation - Ask for suggestions, because people involved know the situation best. Changes work out most favorably when those concerned have a part in suggesting the change. Avoid Surprises - This stirs unreasoning opposition more than any other factor, because those involved don't have time to think.
Emotions take over and such emotions are most likely to be negative.
Admit it, and tell how the plan will smooth the shift. Standards - Give a date when change is to be completed and tell what will be accomplished. Contact Informal Leaders - Let them know in particular detail what is going on. Praise - People in any new situation are anxious and positive reinforcement helps. Repeat - To get across something complex, the story must be told over and over, using fresh examples and different approaches.