White Shepherds demonstrate both herding and protective instincts. With those he knows, the White Shepherd is open and friendly. With strangers, he is observant and may be somewhat aloof but not apprehensive. Timidity in a mature dog or aggressive behavior is not typical of this breed and should be severely penalized. The head is proportional to the size of the dog.
Males appear masculine without coarseness, and females feminine without being overly fine.
The skull and muzzle are of equal length, parallel to one another, and joined at a moderate stop. There is little or no median furrow. The skull is broad and nearly flat. Viewed from the top, the skull tapers evenly from the ears toward the muzzle. There is no tendency toward cheekiness.