Main actors can be identified and targeted. Labor constraints within the household will be recognized. Components and interventions to further project goals can be reliably identified. Credit, inputs, and extension can be made available for those doing the activity being promoted.
Incentives increase when the person doing the work benefits from the revenue.
Greater acceptance of technical packages and activities will help realize the project's full potential. Women will be more likely to support the project if they benefit, for example, by gaining an independent source of income. Project planners need to know if the proposed interventions are acceptable to men and women. Technologies will be more suitable and adaptable where local women participate in selecting and testing technologies and in evaluating results. Project managers will know the project benefits to men and women.