Text Your text style should be concise, accurate, polite, and helpful. Know your audience - a certain amount of jargon is appropriate on sites devoted to professional services, but consider your trainees, too. Text format and flow, as dense as this page, or a bit less or little , should facilitate reading. Images Computer graphics and photographs are cool - they can improve communication, illustrate descriptions, and provide directions. Pages can have lots of images .
Images are much slower than text.
Navigation People get around the world-wide web by clicking links and by scrolling up and down pages. This How to Manage Your World-Wide Web Site Pages package, for example, consist of 18 HTML files and over 50 image files. Provide convenient navigation in and between your pages, among other reasons, because you get to send people where you want them with your own navigation links. One way to design your site navigation is around a clickable lists of contents and topics. Sometimes you'll see these as tables of contents.