Goals direct implementation and provide the standards for measuring success. Simple conceptual models are a useful starting point to define the problems, identify the type of solutions needed, and develop a strategy and goals. Restoration teams should evaluate different alternatives to assess which can best accomplish project goals. The chosen goals should be achievable ecologically, given the natural potential of the area, and socioeconomically, given the available resources and the extent of community support for the project. Also, all parties affected by the restoration should understand each project goal clearly to avoid subsequent misunderstandings.
Good goals provide focus and increase project efficiency.
Focus on feasibility. Particularly in the planning stage, it is critical to focus on whether the proposed restoration activity is feasible, taking into account scientific, financial, social and other considerations. Remember that solid community support for a project is needed to ensure its long-term viability. Ecological feasibility is also critical. For example, a wetlands restoration project is not likely to succeed if the hydrological regime that existed prior to degradation cannot be reestablished.