Course Objectives Good, clear, organized communication is vital for success in the modern business environment. The major goal of this course is to assist you in improving your communication skills and, in turn, increase your chances for success in your business career. If you follow the lessons offered, complete the readings and assignments, and give the class your best, you will emerge feeling confident about your ability to construct clear, persuasive, and effective business messages. We live in the information age. People who are able to communicate clearly, whether in the business arena or in their day to day interactions, are going to be successful people.
Good communicators have the best jobs, the greatest public respect, and the most interesting lives.
Good communication skills help open doors and pave the way for exciting and fulfilling interactions. Each of the major texts in the field has several strong points and a few weaknesses. A Guide Book. I selected this book for several reasons. It gets to the point quickly, addresses business communications concerns clearly, and provides essential guidelines.