Instruction includes a mix of theory and practice of interpersonal communication in organizational settings. Major research theories are experienced through analysis of case studies and guided role play of typical situations in organizations. Com 435 History of Communications Prerequisites, Com 240, 310. Com 442 Group Dynamics and Leadership Prerequisites, Com 110, 210. This course is designed to provide the student with the skills necessary to participate effectively in problem-solving groups.
Instruction includes theory and technique.
Competencies in group communication are developed through in-class experiences. Com 460 Student Advertising Agency Prerequisites, Com 160, Mktg 200. An introduction to the experience of working with an advertising agency through designing campaign and communication strategies and materials for real world clients. In this course, students will meet with clients, discuss their needs, develop plans to answer those needs, and create the finished projects to implement their plans. Com 461 Case Studies in Advertising Prerequisites, Com 160, Mktg 200.