When this happens, Route Development works with U.S. and foreign governments to modify the relevant air service agreements to permit these new services, typically using arguments similar to those made to convince an airline to initiate the service. Route Development also works the U.S. and foreign governments to ensure that rights to serve existing international routes are not curtailed. Route Development's primary function is to demonstrate the value of flying to Boston to international airlines. Once routes with the potential for success have been identified, a proposal is presented to top airline executives. Route Development works closely with Massport's Destination Marketing and International Trade Development functions to develop effective airline partnerships.
Many airlines take advantage of the skills of all three groups to help their new services succeed.