Images Images communicate quickly and memorably. A picture is worth a thousand words, only if it's the right picture.
Images stand out but they have to work with the rest of the layout too.
Every element of a layout must work together for a design to succeed. When choosing an image, consider what you want the element to do. Once you know why you're using an image, decide how and where you'll use it in your layout. Consider this carefully, not randomly, so your images are integrated with all the other elements of your layout.