Web Developement Consulting Maintenaince Web Espresso is designed to offer a simple solution to a complicated world of digital commerce. The volume of E-commerce has grown faster than ever imaginable. Generating business from the Internet has become the most cost effective method of advertising your product or service to the world. In order to have a successful web site on the internet you need to understand the internet, how it works, and how to generate business from your web site.
Internet users find web sites through search engines and banner advertisements.
Banner advertising is generally very expensive and not always targeted towards potential clients in your market. Search engines are the best way to promote your web site. People have the option to search for specific keywords that will produce a list of relevent web sites. Ideally your site will appear in the first page or two of the results, otherwise it is not likely to be found by the user. The key to your internet success will come from being visible on the internet in the popular search engines.