Smaller local companies have the same opportunity as big companies. I was very surprised to find the site for the resale boutique The Clothes Tree, complete with photos of the inside of the store, as well as consignment information. The Internet is the great equalizer. Companies with as few as only one person can have Internet presence and reach many customers who are actually interested in their offerings. In this sense, the web is like a huge collection of interactive publicity magazines posted by large and small companies.
Internet users visiting the web sites can do business directly.
As a communication facilitator, the Internet is similar to the 800 numbers that companies make available. Not all of these companies are stores where you shop for items and pay at the cash register. In the next article you will read about the web sites of big employers such as SMI and Motorola, and other local companies, big and small. If your Seguin area company has a web site, and you would like for it to be mentioned in this column, please e-mail me the URL address, so that I do not unintentionally omit it. Net and Seguin Web Design, sponsors of the web site of the Seguin Internet Club.