Review your marketing plan to see if you can use some of the recommendations. To survive you must know your cost of production. Surprisingly a large majority of farmers do not know their cost of production. In particular, storage cost, either on farm or commercial, is often overlooked. Determine your interest rate factor.
Interest can be either a debt expense that is accruing or a savings investment that is a receipt.
Know your cash flow. You must determine if sales must be made to pay bills or whether sales can be delayed for more favorable markets. Delaying sales may force borrowing that increases expense and decreases profit. Learn the various marketing alternatives, how they work and apply to your operation. You have several marketing options such as cash sales, forward contracting, basis or hedge to arrive, delayed pricing, minimum pricing, options, and hedging.