As a result, on the third day of the new policy the office was left without toilet paper. The other thing businesses are saving on is advertising. Some companies shifted their advertisement policy from long-term agreements with expensive Moscow mass media to flyers, posters, and local TV and radio stations, returning to the methods they used in 1992 or 1993. Of course, almost none of the small and medium-size companies can afford to attend workshops and conferences, especially the ones held abroad. There is also another familiar way mergers.
Many companies merge to cut expenses and consolidate whatever assets they still have.
When the banking system is back on track, they could become the largest bank in the country. Many business owners, whether small or large, finally realized the value of serious planning and good strategy, as well as cutting costs. For some businesses, none of the above can help any more, no matter how hard they try. The downsized middle class cannot afford some services and merchandise any more. Few will use the unexpected vacation to spend a week in Hawaii.