If your project is the first of its kind, frame it as a model or pilot project, and specify ways that a larger community will benefit from your work. Project Description - This is the real meat of the proposal and the longest section. It outlines what you want to accomplish, how it will be done, who will carry it out, when it will be done, and how you will measure the success of the project. The funder has to feel that you will be using their funds wisely to attack a problem they are interested in solving. WHAT - This is where you address your goals, objectives and methods.
Goals are usually lofty and abstract.
Often a project has only one central goal, which may be difficult to measure. For example, the goal of your program may be simply to improve learning. The objectives are much more descriptive and should be tangible, specific and concrete, as well as achievable within a designated timeframe. HOW - The objectives define what you want to accomplish, while the methods describe how you will accomplish it. For example, the objective may be to improve specific skill levels or use technology to make your classroom a better place to learn.