First Wives Club is doing extremely well at the box office. If they're less to produce, then there should be more profit. Well, Sylvester Stallone doesn't always sell, Kevin Costner doesn't always sell. A lot of these guys can do several flops in row and not be phased. There is a double standard.
Every success is extremely important.
The other hope is, that there are many women actresses in their 40s and 50s, and there are a huge number of Baby Boomers in those ages. Baby Boomers will continue to go to the movies. As a Baby Boomer I find I have a hard time finding a good movie, I get tired of the same thing. I don't want to see that anymore. But, women want diversity.