Local elected officials and governmental agencies need to pay more attention to the collective impact of individual projects. Land Watch has the expertise to represent the public interest, and to provide constructive, realistic input to offset relentless pressure from developers. The public, too, needs to be better informed about growth and its overall impacts. Residents must understand the options, learn to participate in a more meaningful way in the planning process, and know whether elected and appointed governmental officials are serving their interest. It's time for the residents, whose only profit is to live amid the beauty and health of the land, to get organized and take responsibility for its stewardship.
Land is Monterey County's most valuable resource.
Planning decisions made today will affect generations to come. To accomplish this important work, your financial support is critical. The quality of life we enjoy today will be either preserved or compromised, depending on your involvement.