The world famous Finnish design is represented in decoration art as well. There are many shops situated in the heart of the city that merit a visit. Finnish jewellery is represented in both traditional and new designs. You will find a wonderful assortment of both styles on Rotuaari, the pedestrian zone at the centre of Oulu. Take a look especially at the Kalevala jewellery in gold, bronze and silver.
Finnish fashion is quite simple, elegant and cool.
The utmost example of this is the line of Marimekko designs. Many nice clothes shops and department stores can be found on Rotuaari and the streets nearby. High quality leatherware, such as shoes, coats, bags and gloves, is sold around the city. When in Oulu, it is worth keeping in mind that the city is the cradle of Nokia mobile phones and Polar heart rate monitors. The city is loaded with special mobile phone shops, and phones are also sold in home appliance and department stores.