Drawing from his research and consulting with retailers, Brian Woolf demonstrates the power and practice of this innovative marketing method. Learn the principles behind his techniques and put them to work in your business. This book is essential reading for those who want to succeed in business in the 21st century. Denise Roberts' program, Painless Prospecting, is a strategy to produce unexpected success, while taking the pain and discomfort out of cold calling. With this proven program, you'll learn how to turn concerns into sales leads and suffering into sales.
Every business occasionally experiences tough times.
It could come in the guise of an economic recession. But a new competitor opening down the street, a bank refusing to extend a loan, or a fire destroying your inventory could be just as devastating. It is about people who used their abilities to overcome adversity. It is a program you can use today, in your business, and in your life. Also available on audio cassette.