Education is the core for improving competitive advantage.
And for years academia has been replying that they are the bastion of of theoretical purity and that industry better start using it. I think it is time for nonacademic sectors to recognize academia as their most important supplier and either begin to work with them or develop another source. I think that it is equally important for academia to recognize that the nonacademic sectors are their customers and that they need to supply what their customers expect, desire, and get excited about. To accomplish this need not detract from theoretical purity and may even enhance it through social focus. As a society, we are what we have observed and absorbed.