AND we have more coming. Your existing customers are a better target market than the cold market place as they already know and like your store. If they bring friends then you start building your client base at the same time as raising needed cash. If this works well for you, you can use it over and over again. Each time getting rid of old stock and building your customer loyalty and your client base as well.
Many business people feel that they are in business alone.
The simple fact is there is list of people who are ready, willing and able to be your customers and are ready to buy from you. You are not in business alone. There are other businesses that have your customers but in a non-competitive way. All you need to do is find out who else has your customers and form a relationship with them. Explain to the other business how you both have the same sort of clients and how you though it would be a good idea to get together and effectively double your respective client bases.