The first objective involves establishing a market. Markets are vitally important in the fruit business. Bramble fruits are extremely perishable and must be consumed or processed quickly after harvest. No market means no guarantee of profit. Profit, the second objective, is the result of income minus expenses.
Income is determined by a grower's marketing and production skills.
Expenses are determined by the mix of four inputs - land, labor, capital, and management. Blackberries in pint containers. The market potential for raspberries and blackberries in your area. The available land that is suitable for bramble production. The available labor, either family or hired, that can do the jobs, at the proper times, and by the appropriate methods.