I have my limits. I refuse to pay a tenth of a cent more. All I can tell you is that when it comes to gasoline, that one-tenth of a cent makes all the difference. Gas station owners understand this.
Gas stations brag about such prices on signs four feet high.
It has been that way since I was a child. I am sure there have been discussions within the industry about this. In fact, conspiracy theorists cite the Doctrine of Rome, a fictional treatise that allegedly came out of the Tri-lateral Commission, an alleged gathering that included Nelson Rockefeller, John Paul Getty, Henry Kissinger and Milton Berle in 1969. But it's far more likely that gas station owners have passed on the story of Joe Bob Bogartus, a fellow who owned a Circle K gas station in Amarillo, Tex. Back in 1953, Joe Bob had himself a good business.