As Daniel J. Boorstin, the Librarian Emeritus of the Library of Congress, said in The Discoverers , the New World was opened by combining technical skills with financial resources and knowledge. Today, the explorers are the businessmen and women who are opening the New World of the global economy, a world driven by continuous change, speed, innovation, and knowledge. Companies know, just as the explorers of the 17 th century knew when they sailed uncharted seas, to expect the unexpected. There will be constant change, and companies must be able to adapt quickly to the ever new demands of their customers and markets. What South Carolina has a valuable economic ally in its sister state of Brandenburg, Germany.
Exports are just a shadow of the real picture.
I'm suggesting that some South Carolina businesses can learn a lesson from such multinational firms as Coca-Cola and Pepsi. Multinationals produce and sell locally. These sales dwarf the export market. For the past 10 years, no country has been more aggressive than the United States in establishing these multinational operations. I believe we have businesses in South Carolina that can downsize this strategy and be successfu.