To apply for any of these new gTLDs, contact the registrars listed. New name potential . In theory the potential combination of letters and numbers and the number of characters that make up a URL exceeds the number of stars in the sky. In practice and according to the Domain Name Handbook, all the good ones are taken. Good ones are trademarks or names.
Good ones carry meaning.
Many of us want URLs that can be remembered and that carry some kind of message. We also want to be able to use the same characters to carry different messages. Dr. Delta can now register as delta.pro, Delta Dawn might register as delta.name, and the Mississippi Delta Museum could take delta.museum. I have argued in the pages of Searcher magazine that the value of gTLD classification has been eroded. This practice may also serve to further protect trade or service marks.