In particular, we owe a debt to the authors of the Cluetrain manifesto. We encourage you to check out their site. We also owe a debt to numerous cartographers of the information age, whose ideas we have adapted to political action. Politics is a conversation. This conversation sounds stale, repetitive, hectoring, inhuman, patronising, old.
Human conversations are different.
They consist of individuals talking and listening. They are not 'on message'. 4. Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. The Clue Train Manifesto. 5. Currently, politicians broadcast their views.