The term electronic commerce is poorly understood and often used denoting different meanings, very often depending on the individual s job function, professional orientation and background, focal product or service, as well as type of information technology deployed. One may identify upwards to 30 different technologies that individually or mutually enable electronic commerce.
Electronic commerce is of course more than the mere use of technology.
Electronic commerce denotes the seamless application of information and communication technology from its point of origin to its end point along the entire value chain of business processes conducted electronically and designed to enable the accomplishment of a business goal.