Child slavery and child prostitution are common. The campaign makes the following main points. The first is to abolish all forms of discrimination and exclusion. In every child who comes into the world, the hopes and dreams of the human race are born anew. Children must be put first in every country.
Every child has the right to health, food, water, sanitation and housing.
Children must not be used for work, prostitution or in the horrors of war. They have the right to an education. We must protect the earth, so that our children can have a future. We must fight poverty, so that the world will be a place worth living in. The campaign is being supported by countries and famous people from all over the globe, including Nelson Mandela and Bill Gates.