Go into a retail store. Hold one in your hands, turn it over, and study it. Then select another toy and do the same thing. You'll see, feel and understand the differences. Hand the toy to your child and see what they do with it.
Good toys are safe, durable and open-ended.
Open-ended toys stimulate a child's creativity and imagination because they can be played with in many different ways over many years of a child's life. That makes owning a BRIO toy a very cost-effective proposition for parents because BRIO toys endure. BRIO's mission is to add value to children's lives, it illustrates the company's strong commitment to children and their safety. To fulfill this mission, BRIO believes young children need a supervised play environment and good toys. To ensure every BRIO toy is safe and reliable, each one meets U.S. toy safety requirements.