The whole site was basically designed for me. Someone who is educated, but not necessarily in the arts. Someone who works hard, makes money, and is ready to graduate from having posters on the walls to original art but is a little intimidated by the art scene because it's so overwhelming. To help visitors become customers, a five-person jury composed of company employees and outside experts selects NextMonet's offerings. About half of the paintings, prints, photographs and sculpture come directly from the artists.
Galleries provide the remainder.
Prices go from the low hundreds into the thousands and commissions range between 25 and 50 percent. The latter figure is what offline galleries normally take. We want to work with them. Rating the quality of NextMonet's offerings is tricky. No reproduced image of an artwork, computer or otherwise, can compete with experiencing the real thing.