The Internet lets fans gets up close and personal with their favorite teams. The National Basketball Association is using its recently redesigned website to deliver the slam-dunk excitement of the game to hoop fans online. The NBA gets Real Earlier this month, RealNetworks joined forces with the NBA to beam video and audio feeds of games over its GoldPass service. The agreement with the NBA is one of the highest-profile deals yet for GoldPass, which launched last August. Intel chips in The NBA is also worked with chip giant Intel to launch an interactive online service.
Fans can also select video of favorite game plays or players.
The company providing the technology is Vienna, Virginia-based Convera, a joint venture formed last May between Intel's Interactive Media Service and Excalibur Technologies. The NBA owns a 10 percent stake in Convera and NBA Commissioner Stern has a seat on the company's board of directors. Fans can add their images to the site's photo album, complete with captions they supply and their own photo credit. Around the league Other teams around the league are offering up their own technology innovations to enhance fan's experiences. At the start of the season in October, the Golden State Warriors opened up their Internet Cafe.