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The ReveNews Guide to Affiliate Marketing Chapter 15. Numbers and Their Crunching Affiliate marketing can be, and often is, boiled down to a numbers game. If you're earning thousands of dollars in commissions each month, you likely already know what numbers to track on your site and what to do with them once you've got them. But for most affiliates this is no the case. In this chapter we tell you what numbers you should be tracking and how to crunch those numbers once you have them.