Focus on the Family is expressed in two dimensions. The first is highly visible, including radio, television, films, books, magazines, video and audio tapes, the Internet, etc. As such, it currently reaches several hundred million people every day. But there is another effort underway that is, in many respects, more expensive and engaging than the first. Our purpose is to turn a form of mass communication into a personal ministry where none is turned away.
Every letter receives a response.
Every question is answered. Every person who visits is treated as a friend. It is a daunting challenge to meet the extremely varied needs conveyed to us within 250,000 letters and phone calls being received every month, and there are occasions when we fail or lack the resources to help. It is our prayer that this invisible ministry will not diminish as the transition to new leadership occurs. Any designated successor must be thoroughly familiar with these teachings, which have been expressed since the inception of the ministry, and embrace them enthusiastically.