So, you want a dishwasher, not too expensive, that's going to do a thorough washing job. Oh, and by the way, your father always bought Maytag and thinks it's a mistake to buy anything else. In particular, notice whether you feel any better about buying a GE dishwasher because of the people in the pictures. We found this fascinating, because the site has a huge picture of the supermodel Niki Taylor holding a Nokia phone. But all the users scrolled past it, apparently not projecting themselves into the role of a supermodel.
Images take up valuable space.
They take time to download. Users don't like having to scroll past them to get to their content. Web marketers are much better served by understanding why users are coming to the site and creating a strong emotional bond by providing excellent, detailed content. He's also the co-chair of the upcoming User Interface 2000 conference . Voice your opinion.