This allows for beautiful, rich graphics and images which have a small file size, so that they do not take a long time to load. After all, you may have some amazing graphics but if they take a long time to be seen, the viewer will surely get tired of waiting and move on. Artistic graphics and illustrations are enjoyable to look at and add interest to your website, so you may consider this option. HERE for graphics samples. Animation production Animation can make your site very interesting to many viewers.
Flash sites are quite common now and can make a website extremely dynamic.
You may want to think about adding Flash to your site, but should balance the consequences. Flash sites may be dynamic and pretty to look at, but for most people, they are very slow loading which could turn some potential customers away. If you would like to have a flash site, you may want to create both a standard and Flash version of your website. HERE for animation samples. Many people like to have photographs turned into graphics to put into their computer.