The National Rifle Association is off its rocker. The NRA is a collective singular noun, so it has a rocker, they don t. Why so many people want to join two words into one nonexistent word, I haven t a clue. This one is tricky, I admit. It s that doggone apostrophe.
Folks think it s is a possessive.
It s simply a collection of it is. Its is the possessive form. Nobody said this was easy. Ours is a language, after all, in which the words passive and impassive which sound like they ought to have opposite meanings mean pretty much the same thing. You see this all the time.