Since good ideas now travel speedily around the world, they can be copied by a competitor in a matter of months. It's a whole new ball game. From strategy to implementation Not so very long ago, the best business leaders were usually strategists and success was built on well-targeted acquisitions, the right investments, innovative new products and good marketing. But that all changed with globalization. What matters now is how well an organization does what it should be doing.
Implementation is what counts.
An average but well-implemented strategy is more valuable than a good one that isn't well implemented. Today's leaders are good organizers. Now, more than ever, the customer rules. Through their choices, in fact, customers can make or break a business. They promote globalization, by selecting on a global scale the organizations that can best meet their needs.