As more and more people tried the product and recommended it to neighbors, relatives, and friends, sales soared. Here was a product that did exactly what was claimed for it. By year's end, more than 2,000 bottles had been sold. 1994 was a hot, dry year in Tidewater. The heat came early, with abnormally high day and night temperatures from mid-March on.
Fresh water is a scarce commodity in South Hampton Roads.
Much of the area was under constant water restriction ordinances. Watering lawns and gardens was forbidden. Aqua-Turf proved itself as treated landscape fared well with minimal water, while the neighboring landscape turned brown and many plants died. In late August, monsoons hit. Day after day, the area was hit with torrential rains.