A marketing club is a group of people who usually meet once or twice a month with a common goal of increasing their knowledge of marketing and other risk-management concepts. A particular group will usually spend one to three years working together to sharpen its marketing skills. Gary Bomar, Taylor County Extension agent, helped start the Merkel club. Before coming to Taylor County, Bomar also organized a marketing club of farmers at Sherman. Bomar said his experience has taught him the clubs work best when meetings are held on the same day and time each month and at the same place.
Farmers tend to prefer meeting early in the morning.
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