Business without an Internet strategy will find it hard to thrive in the emerging information economy. The Internet will be crucial to all businesses for such functions as intra-company communications, marketing, information gathering, and improving customer service. Back to Top 2. By putting information on the Web, you can expand your business in many ways. Once customers are at a Web site, they find information they weren't initially seeking.
Informed customers are happier customers.
You can use your Web site to deliver information about your products and services faster than any competitor. Making connections with other people is a proven method to expand your business. Passing out your business card is a normal ritual at meetings and seminars. Your business card can now lead your potential customer to your entire product line on the Web. Answer Frequently Asked questions.