Internet giving to non-profit organizations can be lucrative, but it's hit or miss.
Our World, Inc., a national fundraising and professional services company serving the non-profit sector. That's the good news. Another 40 percent said they'd never made an online gift. Our Web users either give early and give often, or they stay away from online giving. We intend to bridge the gap between offline, real world giving and the Web, and fullfill the promise of this awesome medium.