Political and special-interest ads are billed at open rate, or applicable contract rate. Payment with order. Ads must contain name of advertiser. Display ads are sold in unit sizes only. Combination rates are based on a 15 percent discount for same ad run same week in each paper.
Frequency is number of advertising insertions in a contract period.
Volume is number of pages purchased in a contract period. All advertising is payable in advance until credit has been established. Signed insertion orders are required with space reservations. Local display advertising rates are net. Responsibility for our errors made in connection with the production of an ad is limited to the printed space involved.