It is in these situations where we add the greatest value, working with our clients to help them solve the toughest business challenges. Business Strategy Successful companies define strategic objectives and implement action plans. CRA's approach to strategy formulation is built on a solid understanding of the economic fundamentals of our clients' business and industry. We are one of the few firms capable of applying leading-edge analysis to strategy formulation. We challenge our clients to develop new insights by examining standard assumptions, questioning traditional concepts, and assessing competitors' responses.
Execution is as important as designing a sound strategy.
We assist clients in implementation by setting priorities and focusing resources accordingly, and by aligning operations with strategy. In competitive environments, companies require incisive market assessments to capitalize on the opportunities presented by growth options, capital investments, and new product or technology introductions. CRA specializes in defining market structures, driving forces, and global competition. We work with clients' strategy development, marketing, and sales teams to develop and implement strategies ranging from market entry to product repositioning. Understand customer behavior Improved Profitability through Better Pricing Cost management.