The term motivation is used to describe feelings of accomplishment, professional growth and recognition, which are experienced in a job that offers sufficient challenge and scope to the worker. Motivation factors increase sustained satisfaction, which in turn increases productivity. Herzberg recommends job enrichment as a means of introducing more effective motivation into jobs. Job enrichment is the deliberate enlargement of responsibility, scope and challenge. Job rotation is the movement of an individual from job to job without necessarily increasing responsibility at all.
Job rotation is unsatisfactory as a motivating tool.