Simultaneously, HB.C must make effective use of the Hollywood and global media publicity machinery to exploit the full value of its product and call sufficient attention to its original shows. The aggressive exploitation of national and international publicity, a practice well known to management, creates advantages despite limits on the cost of advertising and marketing. Because of management's long history of producing in the motion picture, television, cable and theatrical arenas, access to celebrities, actors, and exciting cultural personalities is virtually unlimited. The Company is working with other Internet based data aggregators to complete its plans for the exploitation of its growing database. They are largely stage productions mixed with occasional live remotes, with significant interactive opportunities built into each original broadcast.
Every show is designed to take full advantage of the robust interest in new Internet programming.
Nearly every show revolves around celebrities and notable personalities from the headlines. This casting approach significantly enhances the Company's ability to attract publicity and viewers. Following are several prototype shows currently in production or development. Additional programming ideas are being developed weekly, so that the pool from which one chooses is constantly expanding. Quentin Tarantino swears he will no longer punch out producers in restaurants over lunch.