Club members even construct their own profit analysis of various projects on-line, and often argue the merits of a company's profit projections. Die Bad, an independent film from Korean director Ryu Seung Wan about teenage delinquents, attracted 754 Netizen investors, who contributed about 10 million won to the making of the film. But industry insiders say that in most cases the money is unlikely to go to small and medium-sized film houses. But he predicts that Web sites will eventually start contributing to the projects of young film-makers. A large number of investors also means more than just money for the entertainment industry.
Fans become free publicists for the movies and artists in which they have a vested interest.
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