They can speak to the mine engineers and operators there to get their firsthand opinions. Both prototypes have been working well and each mine site is satisfied with the systems operations. Also, the mine engineers at both places have agreed to let us use these prototypes as demos for our purposes. Our advisor, Gary Perry, Senior Mine engineer at Cyprus Sierrita who has been instrumental in developing the prototype, has offered his assistance and will give his candid personal testimonial whenever called upon by a prospective customer. Neither of these privileges will be over-used, however, as we would prefer to visit the inquiring mines site and begin the design process as soon as possible.
Industrial marketing is dissimilar to traditional consumer marketing.
It is an interactive and time intensive process to establish a relationship and reputation. A healthy relationship with our customer base will generate ideas, innovations and other immeasurable intangibles. Additional funds will be used for our trade show participation. If the technology is made aware to all the potential large buyers within the first year and the technology catches on due to our promotional efforts, our promotional budget will not have to grow commensurate with sales. Arizona is the largest mining state in the United States and is considered the technological leader in mine automation and efficiency.