For example we can imagine that farmers might receive a facsimile of the image, showing for example key points of the field under stress. He knows what the field looks like, but he may want to know current conditions to alter his management operations. Or he may be in the field and request a current image to do further investigation. In other words, he doesn't need to see a picture of the bad weather heading for his farm as much as he needs to know where its heading and when it will hit. Likewise, information from the imagery could let him use his resources more effectively.
Information separates the successful from the unsuccessful in lot of marketplaces.
Today Space Imaging released the world's first high-resolution commercial satellite image of the Earth. The image showcases part of the Mall area in the heart of Washington D.C., and is downloadable from the Space Imaging Web site. The launch was perfect and was itself a major milestone. This is a remarkable achievement that would only have been possible with the heritage technology of Lockheed Martin and Raytheon. Although we still have to calibrate the system to further improve and characterize the imagery, we are very pleased of the results so far.