Students will follow the developments of a retail operation through the store opening. Current conditions and newer concepts and practices in the field are highlighted. This course concentrates on the merchandising and operations functions of the retail store. An overall view of the responsibilities of retail merchants and management are explored to provide the preparation for trainees in middle management positions in retail operation. This course is an introduction to a broad view of the production and utilization of fabric and fibers.
Emphasis is placed on consumer values and the end use and care of the textile product.
This course is designed to increase the student's powers of observation and analysis with regard to fashion. Students learn vocabulary of the field through the study of domestic and foreign industries with concentration on the designers and fashion leaders from the United States and abroad. The course also involves the study of the principles, specialized fashion techniques and sources of information utilized in establishing fashion statements and forecasting fashion trends. This course is designed to introduce the student to the field of visual merchandising. Emphasis will be placed on importance of color, lighting, fixtures and types of displays.