The plants grow half feet tall, and bloom from early Summer till late Fall, producing a wealth of long-stemmed flowers. G. picla, Painted G., and G. lorenziana, Double Sunset G., are varieties of the latter species. In G. lorenziana, all or part of the florets are quilled. Gaillardias are excellent for beds, borders and for use as cut flowers. Especially valued when other flowers of the garden are cut down with frost.
Gaillardias prefer full sunlight and a porous, well-drained soil.
The seed may be sown early in the Spring in the border where the plants are to grow, or started in a hotbed or sunny window. Thin the plants to stand at least a foot apart.