The learner will gain a basic understanding of the management skills necessary to succeed in retail and sales operations. The learner will gain an understanding of the steps to take in starting or buying a business, creating or marketing a product or service at the retail level, and controlling the finances of a retail business. The learner will gain an appreciation for the impact that small businesses have in our economy and will learn about the common causes of small business failures. The learner will gain some insight into his or her own personality with emphasis on how this knowledge can be helpful in their future careers in marketing. Be in class and have your assignments read or completed prior to class.
Late work is unacceptable.
You will make an oral presentation of the plan near the end of the semester. Participation from you could be that extra 'push' you need to get into the next higher grade category.