Students pursue a program of study aimed at understanding basic skills needed by managers. Emphasis is also placed on a knowledge of leadership styles and decision-making techniques. The systems concept is applied to the study of methods of coordinating available resources to achieve goals of the enterprise in the most effective manner. To meet graduation requirements, management majors must earn an overall 2.0 GPA requirement in their field of concentration. The marketing major is designed to develop individual skills for use in the dynamic area of business which matches the product offerings of a firm to the needs of its customers.
Emphasis is placed on marketing as a system that provides values or utilities for consumers.
The curriculum offers courses that teach the refined techniques of retail merchandising, personal selling, and advertising. The Division also strives to cooperate in providing assistance to organizations in the Delta area as needed for specialized training, placement, counseling, and research both on or off campus. To meet graduation requirements, marketing majors must earn an overall 2.2 GPA in the 21 hours of required courses in their major. The hospitality service management major is to prepare students for entry level position in the service industry. This degree should better prepare students for a management career in the services arena, particularly in amusements, tourism, special events and hospitality in general.