Whatever the title, the positions are generally the same. Companies are looking for writers who have expertise in a topic they require, and who are web literate. The ability to use HTML or XML is not always a requirement, but it often is. This is because, even if the writers don t put up the page themselves, which they often do, they are expected to provide links, graphics, and all of the other necessary content to make for an attractive-looking web page. Freelance writers often have more flexibility in this matter.
Freelance writers work in much the same manner as traditional freelance writers.
This generally means e-mail submissions in which text is often good enough. The test is then edited and formatted by the publisher so that it fits their theme and design. Still, lists of companion links are often a good idea. The position of staff writer can now be found in many technology companies, and is growing to areas outside of technology. Beyond working for a single corporate entity, you may also find yourself working for advertising or PR agencies that are looking for web-savvy writers.