Marketing strategy is a subject that is highly visible in the press and business organizations. You are encouraged to bring relevant issues from these sources to the attention of the class for discussion. Your participation is not only encouraged but required. The tentative class schedule is subject to change based on the number of teams and projects as well as other considerations. A guide for appropriate team participation will be presented the first week of class.
Effective teamwork is a requirement for success in all marketing organizations.
It is important for each team member to accept responsibilities and be productive. A team communication system should be established so that members can participate in all decisions. Each team member is expected to meet at the agreed upon times, or virtually if this is mutually agreeable. Team members are to engage equally in all aspects of the projects and papers. If at any point my assumptions are incorrect, please let me know.