Most of the time, their messages are liberal, on issues of morality. Conservative Christian media centers produce products for a smaller audience of insiders. I got to thinking about this little test this summer when my family visited Orlando, to attend the North American Christian Convention. As mentioned earlier, Orlando is a popular center for evangelicals. It is known as a conservative city, with many powerful churches.
Evangelical groups like to hold conventions in Orlando.
A few weeks fore we arrived, the Southern Baptists were in town. It's hard to turn on the radio in Orlando without hearing about Jesus or drive down a highway without seeing evidence of Christian life. I was especially taken by a radio spot promoting Central Florida's hottest Christian beach vollyball tournament. But I also was struck by something else. Orlando is a kind of secular media capitol.