Women gradually became the primary target of the fitness business. It is accurate to say we contribute substantially to their financial growth and enhance their ability to profit from a plan that has little to do with promoting strength. Women obliviously permit themselves to be manipulated by an industry which cares more about their bottom line than it does ours. We are encouraged to endorse training programs which advocate goals contradictory to the purpose of weight training. It is not enough to suggest we exercise merely to meet our personal needs.
Lets look at a few road blocks that stand in the way of our progress.
Serious female lifters have difficulty finding strong vocal women as a role model. Few gyms contain advanced, developed, and focused women who possess an educated working knowledge of lifting. Even more evident is the scarcity of women willing to share their lifting knowledge with inquiring, enthusiastic female rookies. Therefore, inexperienced women wade through a vast amount of advice which appears to be, or is incorrectly presented as gender specific. Unsolicited assistance is oftentimes offered by men whom themselves lack the proper knowledge or capability to correctly apply information critical to making strength gains.