In addition to showing the builder, contractor and the homeowner the benefits of higher efficiency equipment, we actually try to show the cost of not going with the higher efficiency systems. It persuasively shows what higher efficiency can do for a customer's cash flow. Everyone wants to talk about quick payback, but ultimately the return on investment is what's important. The savings in an all-electric home are not just in the cost of heating and cooling, but in the advantage of our special discounted electric rate that comes from using ground source heat pumps. Hedges feels that in helping their customers make intelligent decisions in their investment in HVAC systems, the company promotes customer loyalty.
Hedges points out that environmental concerns have also become more important as time goes on.
Our commitment to energy efficiency, geothermal comfort systems and developing our alternate energy sources like hydro-electric demonstrate a high regard for the environment. In the end, we're trying to build strong and ongoing relationships with our customers. William W. Smith is President of Elite Software Development, Inc., the oldest and largest independent engineering software firm in the U.S. Elite offers over thirty computer software programs for mechanical, electrical, and plumbing engineers.