It had previously developed subdivisions around golf courses, including a dozen in Florida, but did not involve itself in the golf operation. The first Toll Brothers course, Mizner Country Club, opened in Delray Beach, two days before Thanksgiving. Three weeks later, the company opened Naples Lakes CC in Naples. Both were designed by Arnold Palmer, as will be six more which are under construction around the country. Mizner is a private, equity club, which will be turned over to the members as soon as all 500 equity memberships are sold.
Home buyers get priority.
Meanwhile, memberships are being sold to non-property owners. But golf courses are the way luxury homes are sold. So it made sense to combine the two. The issue in southeast Florida is finding parcels of available land big enough to do a good development. There aren't many left.