The CEO of Mailboxes Etc., James Amos, is a solid believer in the importance of articulating a shared vision and he went to unusual lengths to make sure it happened. You can t motivate people with spreadsheets, Amos says. The Christian scriptures clearly say that people without vision will perish. So I brought in Sister Suzanne Donovan, a nun, to do a mission statement for us. Everyone here worked on it.
Every person here carries that mission statement.
We meet once a month with more than 20 associates and discuss these values. Be Relentlessly Positive A second strategy of top CEOs is one of attitude they are perpetually, relentlessly positive. Or, as Lodwrick Cook, the former CEO of ARCO says, There are very few negative, sour people who pull success off. Touch A universal hallmark of effective executives is that they have a keen sense of what customers want and how their company is viewed both on the inside and outside. They personally keep in touch with customers, employees, and managers.