In the Guilford case there was the following extract from the Inspector's decision, Para. They appear to extend the commercial nature of the town centre well beyond its urban confines, across rural villages and into dark, undisturbed areas of the countryside. Outside the context of an illuminated urban environment, I have to say that the beams are unwelcome intrusions. They are alien features, disturbing to those who appreciate the countryside for its non-commercial aspects, and others that wish to maintain dark skies for observation purposes or for its own sake. My view is that he is partly motivated by his own creative ambitions, and partly by a need to draw attention to Guildford and its attractions.
Illuminated skies blur the separation between country and town.
They reduce the feeling of remoteness in rural areas and introduce a suburban character deep into the countryside. Thank you again for your consideration of this matter and I hope those extracts and the information above is of use. I was unaware however of the wealth of legal precedent etc which you were able to supply, and for which I thank you. Regulations 1992, and with reference to the interpretation of a 'sign' in section 336 of the Town and Country Planning Act 1990. In this regard you are displaying what is deemed to be an unauthorised Advertisement.