For these to happen in the coming years, E Marketplaces will undergo a transformation from being customized to specific industry needs to more customizable marketplace systems to support a variety of business needs. Each of these will exist for various business reasons reasons. 1, No. 3, Spring 1997. Particularly in the context of the Internet, electronic market initiatives often focus on the aspect of added value. An Exploratory Study of the Emerging Role of Electronic Intermediaries .
Electronic brokerage is regarded as the core concept to overcome the current limitations.
Electronic brokers can provide many services to facilitate this, ranging from yellow pages to catalog aggregation and negotiation support. No context found. J. Bailey and Y. Bakos. An exploratory study of the emerging role of electronic intermediaries . No context found.