Social Psychology offers a unique integrated approach to social behavior. By using these two simple organizing themes, the book presents the discipline as a coherent framework for understanding human conduct. Appropriate Courses Designed for undergraduate courses in Social Psychology in departments of Psychology.
Features Presents a broadly integrated perspective on the diverse findings of social psychology.
The style is engaging, accessible and friendly, without being condescending. Social Psychology is the only text in which evolutionary concepts and findings are integrated into the very fiber of the text, along with the other major theoretical perspectives in social psychology. To capture the excitement of discovery and mystery that surrounds human behavior, the authors use the metaphor of social psychologist as detective and integrate it into every chapter. Each chapter begins with a real-life puzzle designed to raise the questions that guide the research in the field. Revisiting the Mystery.