The truth is many Web sites proliferated wildly in size and complexity during the course of the last few years. Many organizations know enough about security, load balancing, backups and good development and creation practices to keep them going. However, many of these practices were either kept in one department or outsourced to another organization. The next steps are much harder, because they address the whole enterprise and involve another level of maturity for software management. A Jupiter executive survey found 65 percent of site managers expect to manage 20 or more content distribution relationships over the next 12 months.
Life is already difficult - particularly in terms of making publication deadlines.
This adds another level of complexity. It's not just HTML page growth, user growth or software package growth we are talking about anymore. Software packages designed specifically for managing media assets should be considered for these tasks. What is needed is special software, processes and core competencies in managing workflow, editing content and managing software and customer relationships. Imagine that moment in the next few years when you will be outsourcing some of that content development and things get really complicated.