The best managed companies are synergistic. Miller asserts that the synergist is a synergy of the other management styles, and therefore, is best described by a set of principles. Spirit - Corporations are both spiritual and material in nature. In their youth, they possess spiritual rather than material assets. In decline, this is reverse.
Health is maintained by unifying the spiritual and material assets.
It is a function of leadership to instill and reinforce social purpose. Change, youthfulness and energy are requirements until death. Challenge and response - The task of leaders is to create or recognize the current challenge, respond creatively, and avoid a condition of ease. Reliance on yesterday's successful response in the face of new challenges leads to decline. Planned urgency - The urgency to decide and act promptly leads to expansion and advance.