The senior Watts gradually retired from the business and turned the business over to his son. Bill Watts bought out Davis in 1984, because Davis didn't think the business could make the transition to a full-service automotive facility. He saw us going broke. Watts decided to keep the Gerald's name. They offer free tire rotation and fix flats if the tires were bought there.
Employees also smile and inquire how the customers are doing.
We want to keep people happy. We want people to feel good, to give them a positive. Watts got the idea after sitting through a lecture by famed motivational speaker Zig Ziglar. He told us to call him. Soon we started doing it.