The company aims to be the first to deliver on the promise of making advanced database and marketing applications a practical reality for today's eCommerce companies. We're out to change that. We're making it easier, faster and better, and we'll remove the burden from the customer by delivering solutions with a model that keeps it affordable and convenient. Using data to understand customer behavior and manage customer relationships and marketing campaigns is an imperative for eCommerce companies. It is key to more meaningful customer interactions and ultimately to building customer loyalty.
Investors appreciate the value proposition that digiMine is delivering on.
The days of data mining as a black art are over. The combination of digiMine's solution and experienced management team make this a winner. The need has never been greater. There's little question the data is extremely valuable, yet few are taking advantage of it. Even customers with expensive custom-built data warehousing and mining programs are having a hard time utilizing these systems.