Currency is the key. Whatever you do, keep your online events calendar up to date. Out of date information gives an even worse impression on the Web than it does on a noticeboard. Put your sales catalogue on your Web page with details of your publications, prints, postcards. If you have a wide range of publications a listing such as the Publications Catalog of the New York Public Library could attract sales from a wider audience.
Many children take easily to computers and accept the technology as a matter of course.
Publish some Web pages which interest children and teenagers and use the medium to stay in tune with the next generation of library users. Use your pages for electronic storytimes by publishing an illustrated story for children. Change your story regularly and add sound if you have the space. In fact, explore all of the Mount Arlington Public Library pages. Designed by Jim Garland, it's a wonderful site, attractively presented and full of good ideas.