The holiday rush is on.
Every weekend there are more and more films.
You try to figure out ways of standing out, and you hope the audiences notice you. You put all your cannonballs in the cannon, and you fire them off. The holiday period is especially important because it provides the last opportunity to release films for Oscar consideration. Many box-office watchers are betting on the futuristic Troopers and historical Titanic , but the fate of other films is less certain. But the best will rise to the top and the reward for them is huge.