In other words, just as a push or pull is needed to make resting objects start moving, a push or a pull is needed to make moving objects stop moving. Any ball that stops rolling must have a force stopping it. It's not a force that's easy to see. As it turns out, the force that slows the ball acts at the point where the ball touches the surface it's rolling on. This force is called friction .
Friction is a force that occurs between two surfaces where there is motion.
It words against motion. If you could design a machine without friction, it would move forever. Many have tried to make such a perpetual-motion machine. All have failed. Newton's answer to this dumb question explains why all balls and other nonliving objects either move or don't move.