After years of downsizing and a heavier workload for the survivors, loyalty doesn't come easily. As well, Generation X has established itself in the workforce. First, performance bonuses and incentives are a must every company offers them. Athough it may sound corny at first, each of the 35 Best also has some form of public recognition or awards for top performers. At Canadian Tire, it's the Wall of Winners at head office, where examples of exceptional customer service are illustrated with photos.
Employee ownership is another strong selling point.
Psychologically, it gives people a piece of the action and more of a stake in the results of the company. Also has a stock-purchase plan and flex benefits.