Course content is analyzed through the application of basic micro- and macroeconomic principles. Should be taken within the first 9 units of the Advanced Program. Exceptions require the approval of the program director. Includes current and future trends such as outcome measurement, government initiatives and legal structures. Should be taken within the first 9 units of the Advanced Program.
Exceptions require the approval of the program director.
Specific legal and ethical responsibilities of the governing board and medical staff will be discussed in terms of admission and discharge of patients, consent for treatment, negligence and malpractice, employee relations, medical records and contracting. The question of who should receive medical treatment and under what circumstances also will be discussed. Includes cost analysis, budgeting, variance analysis and pricing. Emphasizes the use of capital and cash management for strategic success in today's healthcare systems. You will learn current applications of core business marketing theories used by hospitals and other healthcare organizations to capture their target audience.