Many business clients have been using foreign posts for some time, and using multiple offices in new as well as existing markets. About three-quarters of business clients use basic advice and contacts search. The next survey in 2000 will focus on TCS s six core services. Most business clients use TCS to further their export objectives. In contrast, most institutional clients use the service to promote awareness of Canadian capabilities.
Institutional clients are even more impressed with the service.
Some clients are slightly more satisfied than others, including those using bidding assistance and those doing international business in many foreign markets. These areas of improvement centre on developing local market knowledge and skills, and taking a client-driven approach to providing services. Clients report that TCS makes many positive contributions. These include financial results such as export contracts, investments and other signed agreements. Business clients impressions of TCS are quite positive.