It is not very comfortable to type an internet URL by using the keypad of a mobile device. And there is no pleasure clicking through dozens of registers until the desired site can be showed. WAPjump gives a Bango Number to every registered site. By simply dialing the Bango Number you will be connected immediately to the desired site. A hyperlink to WAPjump is also available in the major portals and directories.
Every content provider can place only one keyword into the database.
So the content provider has seriously to think about with which keyword potential users would look out for his WAP-site. Supporting more than just one keyword would have negative impact to the quality of search results. WAPjump avoids to publish hundreds of hyperlinks as the result of a simple request. The output of only really matching keywords is what makes WAPjump so different. Only one keyword can be set for each database entry.