They have the features the performance user wants today and will want tomorrow. Our concept of future-proof technology involves that we are investing in the development of flat screen monitors. When the expansion gets underway, Nokia will be ready to expand its flat panel product range, Seppo Sutela sums up. The growth strategy of Nokia Display Products involves no major changes in the established distribution channel. Logistics systems are being developed in North America and the other markets.
Good service is integral to brand thinking.
We have significant logistics projects and processes aimed at improved customer service. Our concept of service spans the whole chain from product information, advice and after-sales service all the way down to recycling. In a word, the customers get the service they are entitled to expect of a brand, Seppo Sutela states. He adds that OEM will remain a significant business area for Nokia Display Products. The OEM customers are big players in the PC market, providing an excellent opportunity for collaboration in the development of next-generation products.