The ads are designed to carry that message to consumers who may or may not be familiar with electric cooperatives. For long-time members and for the many folks who are new to electric cooperatives, Touchstone Energy is all about quality service and the many things that contribute to quality service. South Carolina's consumer-owned, locally controlled electric cooperatives share a commitment to quality service. For well over half a century, cooperatives have done what it takes to bring members safe and reliable electric energy in keeping with sound fiscal and environmental practices. These values are Integrity, Accountability, Innovation and Commitment to Community.
Electric cooperatives focus on providing members the highest level of service possible.
From the line worker who braves harsh weather conditions to restore power during emergencies to the communications dispatcher who competently and cordially receives members' telephone inquiries, cooperative employees are dedicated to fulfilling the Touchstone energy promise of high-quality service. It is no surprise, then, that the results of routine independent surveys consistently reflect high levels of member satisfaction with cooperative service. Touchstone Energy is not a program assigned to the attention of only a few cooperative employees. All employees and every aspect of operations affect members and the Touchstone Energy brand. Building the brand happens at the local level through our actions as much as through our advertisements.