MKT 300.3 MKT 475. Reviews marketing theory as it impacts international and regional institutions and agreements that affect conduct of business globally as well as the legal and political setting of international marketing. 300.3 MKT 480. 3 MKT 488. Principles, techniques, and applications of research in marketing.
Emphasis is placed on the use of research findings in the solution of marketing problems.
3 MKT 490. Practical experience in marketing with an approved organization under the direct supervision of a marketing executive and general supervision of the marketing faculty. Two hundred work hours required for three hours of credit or four hundred work hours required for six hours of credit including intermittent seminar sessions on campus. 3 or 6 MKT 492. Current developments in Marketing.