Home Page Assigning Value to Data Managers and executives must pay increasing attention to how to value their data for many reasons.
Information systems proliferate in type, scope, and number.
Data warehouses exist in multiple forms and redundancy in larger organizations. Surveys are more widely used by a larger number or organizations than ever before. While investing in, or buying, data in today's business has parallels with other business resources, the management and leadership issues involved with their role and utility to the organization is quite different that assets like computers, buildings, and staff. Assigning value to data is a critically important dimension of success. Data are sometimes worth what you pay for them, other times not.