Stock photographs allow you to avoid the expense of hiring a photographer, and can be particularly useful in cases where you cannot easily provide the needed image. Quick Tips Do not shop CD-ROMs on price alone. Check image quality. Consider professional help. Just because you have access to stock photos and can use a layout design program does not mean you can pull all the necessary components together into an effective brochure.
Graphic designers are an important resource for creating a powerful message.
The Picture Agency Council of America lists the specialties of each member agency in its directory. Finding stock photographs Stock photos are available from three major sources. The traditional source is a stock photography agency. The largest agencies keep millions of photos of all types on file. Once you describe your needs, the agency can find a particular image that closely matches your specifications.