Men drool over models in the Victoria Secrets catalogue and Sports Illustrated swimsuit edition. Some women may feel inferior because they are not as thin as these models. The attention models receive make some women feel inferior because they are not as thin. The media is responsible for showing our society that thin and beautiful mean the same thing. Advertising is one of the strongest forms of media that portray this idea.
Many commercials use models to help sell their products.
Their presence on the he the screen many have nothing to do with the product but their appearance supposedly makes the product more appealing. There are also those commercials that make women believe that it is time for them to do something to lose weight. It is not rare to hear of the latest diets or drugs that promise weight loss. Diets produced by best-selling doctors such as Dr. Atkins, the Scarsdale Diet, and Pritikin Diet are advertised throughout magazines and television. Motivational audio tapes are sold through shows like the Shoppers Club on television.