Two years ago, Secretary Shalala challenged caring adults to reach out to young girls at this transitional age when they are forming their values and attitudes. She encouraged adults to help young girls pursue opportunities to build skills and self-esteem through sports, academics, the arts, and other endeavors. These are vital skills and attitudes that will help girls throughout their adult lives. It is during these years that girls become more vulnerable to negative outside influences and to mixed messages about risky behaviors. Campaign and its products.
Girls continue to offer their input via the campaign web site.
These include a campaign kit with helpful information for adults and community-based programs. For girls, the campaign provides fun and educational materials, such as posters, a diary, bookmarks, book covers, pins, and stickers. The web site provides a place where young girls can write about their concerns, find ideas for new activities, and get information.