Book offers good only when included with registration fee. Developers need information to make decisions. Relying on opinions can often be unreliable, and disputes can eat up valuable development time. In this session Jared will present a variety of techniques that you can use to collect accurate data about who your users are and what they will actually do with your product. The little software that is consciously designed usually reflects the focus of programmers on technology, marketeers on what's hot, or users on their tasks.
Few users are consciously aware of their goals.
Alan will show you how easy it is to identify your users' real goals and how difficult it is to achieve them in software design. Who Should Attend Application designers, developers, and their managers who want to understand the role and methods of effective application design. UIE is a consulting firm specializing in the design and implementation of computer product user interfaces. Jared specializes in Usability Engineering and Rapid Prototyping technology. His clients include the Harvard Business School, Lotus, Bank Of Montreal, Powersoft, Progress Software, IBM, and Viewlogic.