Prior to joining WRAP in 1999, he worked for the American Lung Association of Northern Virginia for 10 years. Va. The transcript follows. Thanks for joining us today, Kurt Erickson. The program seems well regarded and has often been implemented in a number of local counties including Montgomery County in Maryland. Its success, however, will be measured on how integral of a role it plays on sustainable, year-round prevention and education efforts aimed at reducing underage drinking and drunk driving.
Education is the only prevention.
Even with education, there will still be those who do not care. D.C. However, education is certainly not the only mode of prevention. As for the age-related portion of your question, it's true that teens seem more receptive to those they can more likely relate to. Hence the reason we've witnessed the success of a number of peer-mentoring initiatives including Greater Washington high school students serving as mentors to area junior high students. In addition to the messenger, the message needs to be made equally palatable and effective to this target audience.