Give users control. Make multimedia effects interesting and relevant. Maintenance Routinely check for broken links. Include the email address of the person responsible for maintaining the site so that errors may be reported. Include the date last maintained.
Ensure information is kept current.
Before beginning your web page project, developing an information plan will help you to maintain focus throughout the project lifecycle. The critical elements are audience, purpose, and scope, as described in the following sections. Audience Identifying the target audience is foundational in document design, influencing many aspects of the web page, including text, visuals and general presentation. For example, research shows that readers of web pages scan the text, rarely reading each word. Systematically identifying demographics, skill levels and needs of readers drives the information plan.