A year ago, its prospects were dim. That's when the company decided to close its software retail site and instead build and host Web sites for other software firms. Selling to consumers, it concluded, just didn't pay. After several years of doing this, the board stepped back and said, 'You know, we do a good job of designing and building and operating a high-performance store, but that's not where the costs are. One of the company's priorities now is developing its customer service and sales reporting capabilities.
High Analysts say there's plenty of demand for companies that can build and host commerce sites.
As we see this trend continue, there needs to be enough demand in this space for them to maintain the revenue stream. We just concluded that B2C was a space with a high ratio of aggravation to profitability. I can't tell you when, but I'll be able to answer that question more precisely in a few months. Our early B2B clients are just now rolling out their sites, so it will be a few months before we have a good handle on what that means for us. Lymburner noted that company overhead for technology and staffing has increased.