Work with manufacturers or die suppliers to decide which die is best suited for your job. Ark. To establish trust, she informs her customers up front that if they are dissatisfied with a job and choose to go elsewhere, the die is theirs to take. Paper selection is another important factor in the quality of special effects. Thicker paper stocks allow for deeper etches. Embossing requirements are comparable to those for engraving.
Heavier sheets offer better depth and detail.
Engraved colors and foil colors are a little more limited and won't necessarily match all PMS colors, Appollo says. Still, it's not enough to simply request gold foil. Use manufacturer's swatchbooks that show the differences in foil colors, and involve your customer in the choice. Be familiar with special effects' temperamental sides. Remember, each special effect has its own way of causing problems for the uninformed.