Anderson will lead the climbing team. Along with site sponsors Smith-Kline Beecham and Raytheon, the firm hopes to secure an educational sponsor that will help turn the site into a multimedia learning tool for kids. One of the site's most engaging features is an option that lets users create a digital Tibetan prayer flag. These traditional flags are painted with symbols that represent specific wishes. They are then hung outdoors, and it is said that as the paint fades, the prayers will ascend into heaven.
Many climbers take prayer flags to the top of Everest.