Perhaps more than anything else, this organization finds itself struggling because fans have a hard time buying its legitimacy. For many fans, the NWA was a dead organization, resurrected by a few promoters who couldn't leave well enough alone. The foreboding shadows of the old NWA continue to haunt the present incarnation. Undaunted, NWA President Howard Brody feels the NWA can address these serious issues. The key, he says, is exposure.
Exposure is our biggest challenge right now.
If exposure is the key problem, Brody said that the exposure of their product should come from their own TV shows. A handful of NWA promotions have regular TV shows. Brody's goal is to produce a nationally syndicated program. We are currently negotiating with three different networks. I think if we can get one of these networks to jump on board with us, I think we will be a major player.