Demand also peaks within the day. On a daily basis, customer demand peaks on weekdays from 6 AM to 8 AM and from 4 PM to 8 PM, when most consumers are at home. The cost of power depends on which plants are available to supply customer demands. The power your utility purchases to satisfy peak demand is the most expensive. My own conservation efforts are so small they won t matter.
Customers now benefit from conservation through lower bills now.
Use less and pay less. Every kilowatt hour saved counts. Conservation can be as easy as turning down the thermostat to 65 degrees or turning off lights, computers, and TVs when you leave the room. Customers benefit later from shifting their usage off the peak times because utilities can purchase less of this most expensive power, which means the costs they seek to recover through rates will be lower. When all the plants are running to meet demand, every little increment of added power becomes more expensive.