More on this later. Let's take a simple example of a guy who wants to start a multimedia production company. If you are not familiar with these areas, don't worry about it. It is not necessary to know exactly what this terminology means in order to fully understand this example. Let's say our entrepreneur is named Henry.
Henry does know what the above terminology means.
In fact, he also knows just what software can be used to create the above content. I need good artistic skills. I'd better be able to communicate clearly in writing. I'd better know something about sound and video editing. Some 3D modeling could come in useful.