According to Mr. Kilner, Managing Director of the incentive company Grass Roots, employees respond to incentives or performance bonuses, whether as recognition or reward. Employees are encouraged to set themselves a material target and then use Bonusbonds to acquire it. Awardbank is another incentive programme run by the Grass Roots company. It is a banking system administrated on behalf of companies by Grass Roots where awards are converted to award points. Awards earnings are paid into individual or team Awardbank Accounts and Awardbank Statements are issued with Performance Reports at regular intervals.
Employees use the accounts to purchase goods and services of their choice.
Motivational management is the ethos of the Grass Roots Group. According to the company, employers are only now appreciating the importance of motivating employees as a valid management tool. Many companies are flocking to us now as a knee-jerk tactical response to immediate needs created by the fact that they cannot find or keep employees, says Kilner. But he believes that motivational management should be intrinsic to the way a business operates. It is the company s aim to help companies develop a strategy and to build motivational systems into the culture and ethos of their business.