The 2000 contest will be very expensive. In the race for money, good name recognition and high poll numbers are an asset. Thus, it should be easier for Bush and Gore to raise money than their less known challengers. The downside of having an early lead is that it invites both the attacks of competitors and intense press, some of which may be unfavorable. At this point there are more than one dozen Republicans and Democrats considering entering the race, though none of them have formally announced their candidacies.
Formal announcements are legal requirements imposed by federal election laws.
After they announce they can actually ask voters to support them, but every dollar they raise and spend on behalf of their candidacy must adhere to rigorous federal guidelines. Thus far 17 Republicans and Democrats have taken at least some steps in the direction of announcing their candidacy for 2000. He has already taken a number of steps and will announce in March 1999. John Ashcroft, Senator from Missouri has sought to become the candidate of the religious right. He will most probably announce in January 1999.