While technological change consumes much of our time and energy these days, Choice 's real stock in trade is content.
Choice exists first and foremost to provide subscribers with reliable, timely reviews.
In that sense, Choice 's basic mission is today little different than it was when the first issue appeared in March 1964. The means by which Choice delivers its reviews may change, but its basic mission remains the same. In the course of carrying out that mission, however, Choice 's coverage has evolved almost continuously. But the lion's share has resulted from changing patterns of scholarly output. Simply stated, the titles reviewed in any given issue of Choice are a subset of the relevant titles published at that time.