A striking feature of nine of the top 10 cities is the very high rating given to the accessibility of varied arts and cultural activities. This is a key factor in attracting executives and their families in a mobile global economy. But supporting the arts as a way of making communities more attractive is primarily good for those of us already here. Which brings me to the third reason for investment in the arts. In an era of rapid global change, analytical and creative thinkers are at a premium.
Education needs to include an awareness of, and sensitivity to, the creative process.
If it doesn't it will produce leaders who will not reach their true potential. Thinking outside the square is what creative thinking involves. It's what a community where the arts are nurtured will encourage. This is a time when we are grappling with what we mean when we talk of the impact of globalisation. Surely one inescapable fact in all this clamor must be clear by now.