And consumers are finding this to be a very hot holiday gift item this season. Already thousands of families have established an 800 line to their home.
Grandparents use the service to encourage their children and grandchildren to call more often.
Parents find it an invaluable connection for children away at school. Kids find it a simple way to let their folks know they've reached their destination. I get four to five calls a week now from the people I really love to talk to. Erick Weber, a business administration student at Mesa Com- munity College, Mesa, Ariz., turned the tables on his parents and friends by ordering an 800 number. They were totally surprised.