Because most of the younger generation has grown up using computers and playing computer games, their orientation to library service is very different from our own.
Libraries also have to participate in distance learning that is another rapidly growing phenomenon.
On top of this, the corporate sector is taking over some of the functions of higher education. Dr. Jenkins stated that libraries and academic institutions in general have to work on changing the their mission to serve the new students of the plug and play generation. Libraries need to compile data to prove to campus administrators the relevance of libraries to the learning process. Libraries also need to develop new services that can be used by patrons 24 hours a day, seven days a week. Libraries need to also see about recruiting new patrons, for example adult learners who are engaged in retraining or professional development.