Today Tonight program owner Kerry Stokes refused to let the programme go to air due to a special request from Kennett the story did not go to air as Stokes required Kennett to get stadium Australia off the ground. All the contributers off the un aired story did not have their contracts renewed, co-incidently. This is an example of the fear of media serving personal interests. In researching and understanding this topic, it can be seen that social reality is constructed and that language as a system of representation is central in this construction. Language is not neutral or natural but carries certain values.
Language is a site of political struggle.
Language arguments can be applied to the media. As future language critics, you should be able to deconstruct the language of the media. When looking at Mediation and Representation, you must be aware of the processes of media construction and how images are being constructed and what view of the world we are being invited to see, and to challenge the reality of these productions. We are then involved in the process of deconstructing the images we look at. As potential media producers- you need to konw the tricks of the trade, how you can produce images that will bring the viewers to tears or other desired emotions.