The evolution of e-marketplaces will reinvent the way that companies and entire industries are structured and operate. The use of timely information can help a company to focus on its core competencies and enhance its competitive advantage. It will support linkages with other organizations that can perform these tasks more efficiently and effectively. New e-Webs will emerge as many business functions are outsourced to specialized services providers. B2B e-marketplace strategies should allow participants to increase revenues, cut costs, broaden reach, gain competitive advantages and improve relationships to a high degree.
Buyers find it much easier to identify, qualify and measure the performance of new suppliers.
Improved communications enable stronger and more beneficial relationships between parties. Through aggregation, improving the accuracy of orders, collaboratively viewing product design and movement data, streamlining internal administrative processes and reducing sales expenditures, suppliers can reduce costs and improve overall financial performance. Suppliers gain a much better insight into the trends in the industry and buying patterns of their key customers. E-marketplaces help enable small buyers and sellers to compete more effectively. There are other efficiencies to be realized through e-commerce.