We specialize in marketing communications programs for cleaning industry clients. This includes marketing consulting, and development and publication of articles, releases, newsletters and accompanying visuals. We determine the client's market position and objectives, and how to reach goals with an effective communications program. We research, write and publish articles showing how client products and services surpass others in performance and value. Since the purpose is first to inform, second to sell, the tone is informational not promotional.
Examples are case studies or success stories, how-to and technical pieces.
We research, write and publish releases announcing new client products. When published, a product release is a brief description of a new product accompanied by a photo provided by the client. Newsletters We research, write and publish newsletters for the client's intended audience. For example, a manufacturer may wish to produce a quarterly newsletter highlighting field success stories for its sales reps. We help develop graphics and photos for advertising, magazine covers, and editorial use.