The auto industry is a case in point. The times have changed. I d venture to say, that just four years later, the intangibles of working smarter not harder account for more than seventy percent in the auto industry. In Tokyo, you can order a customized Toyota on Monday and be driving it on Friday. Funky business isn t about doing different things.
Funky business is about doing things differently.
Companies are learning that there are no speed limits on the Infobahn. Everyone and everything is connected. A personal computer with an Internet connection is no longer an option. It s a necessity. For the most part, knowledge is free on the Internet.