Interactive multimedia is the emerging competitive tool for client and prospect presentations.
However, it should be noted that although the WWW is the obvious place to utilize interactive multimedia, more traditional marketing and promotion channels can also reap its benefits. Through the use of sound, video, photos, text, animations, simulations, moving charts and graphs, etc., corporations can now bring a company's products and services to life. In this course, the ways corporations are utilizing multimedia to replace traditional presentation technologies are discussed and demonstrated, as are the benefits of doing so. Guidelines for effective design, and available options for designing interactive media are also covered.