Profits are the difference between the cost of doing business and the income generated from the sales in the business. So the important thing in any business is to keep costs at a low level and sales at a high level. This will guarantee a good cash flow and a good financial position. The Internet is becoming a powerful means to achieve these 2 objectives of reducing costs and increasing sales. It doesn't matter if you are a single entrepreneur or a large corporation, the benefits you can get marketing your business on-line are highly valuable.
Every business requires a lot of investment in resources, time and money.
Some costs can be reduced through the use of technology and the Internet. Using E-mail to send letters, circulars, sales letters, invitations, catalogs, memorandums, proposals and other documents can significantly reduce the mailing costs. This procedure will also reduce the time it takes to communicate in writing. If your business offers informational products or software you can also reduce the shipping or delivering costs, since you can send these products totally electronically via E-mail. Instead of having a conference call, you could use IRC to discuss business issues in real-time with a large group of people reducing your telephone costs.