They are the companies who benefited from deferring accountability. The ironic thing is that many companies have gained this mind share through tremendous advertising expenditures and without this translating into profits. The answer is a bit more complicated. They had mind share all right, but mind share doesn't pay the bills. The company delivers ads across a network of opt-in email newsletters, some of which it owns.
All newsletters are free to subscribers and subsidized through ads inserted into the content.
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