His kingdom is all about people. Be they Hindu or Muslim, Christian or Jewish, corporate suits or entrepreneurs, soul-seeking business leaders are increasingly allowing their religious beliefs to influence financial strategies, marketing, employee policies and company vision. Cavanagh pegs the increase to baby boomers seeking increased satisfaction from their workdays. Experts on business and faith are responding to growing interest with books, seminars and college courses. They say religion's general emphasis on honesty, fairness and respect for others provides bottom-line benefits.
Drawbacks occur if the spiritual becomes discriminatory.
A case in point is the Ypsilanti printing company that stood on its Christian values, refused to print flyers promoting a gay event and ended up in court. The most successful will find a way. Few business leaders are likely to be found handing out tracts in the boardroom or loudly proclaiming their beliefs center stage in the cafeteria. I just try to live it. Faith, therefore, is woven into their workplaces daily through the demonstration of values that are common in most religions.