It also is less tangible than the others. However, as we examine the differences, we should not lose sight of the fact that there was a strong expression of support for all of the seven base programs. The findings demonstrate that support for different aspects of the Extension program is found among different individuals. For example, support for increased funding for programs in family development and nutrition and health is greater among women than men. And that young people support funding for community development programs more than do the elderly.
Extension offers a wide variety of educational programs to a diverse public.
It is to be expected that individuals would find different parts of the program more useful than others depending upon their specific needs. However over the years we have operated as if Extension is the same thing to all people. And, we have expected Extension's lifelong supporters to rally around the organization no matter what programs were being emphasized. With programs now being designed to address specialized needs and targeted toward specific audiences, future support will need to be developed through coalitions of individuals with very different needs and expectations. Our success at building that alliance of supporters may well determine Extension's future.