This is a basic introduction course presenting the fundamentals of design, visual communication and conceptualization. The primary focus is on typography, color and composition. Activities focus on research and problem solving with an emphasis on idea generation and refinement using thumbnail and rough layouts. This course is a basic introduction to the technology platform used in the design profession.
Content includes operation of page layout, drawing and scanning software applications.
Projects are assigned, assessed at midpoint and critique when finished. Focus is on developing and demonstrating self-directed learning strategies. Students are assessed and graded on demonstrating positive work ethic, effective time management, and efficient use of technology. This lab course is facilitated by graphic design faculty. This course offers students a strong, academic introduction to drawing.