There she met Graft, who would eventually join the Dryken team in 1997. Both found Austin ripe soil for planting the seed of their shared entrepreneurial dream. Uniquely, the majority of the company's tech strength comes from the Oakridge National Lab located outside of Knoxville, Tenn. where they work closely with their second office. It's aimed at consumer product sales and purchasing on the Internet. Fregger, who spent the first five years of his career in retail before entering the software development industry 15 years ago, marvels at the potential of e-commerce.
Internet retail is an area that no one truly understands.
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