The top 4 states in per capita income are Connecticut, Massachusetts, New Jersey and New York - people to which we sell our high value crops. The astute marketer will have plenty of pre-picked berries available for customers. Recipes for fresh desserts should accompany the fruit, as a new group of young adults must learn how to prepare meals every year. Also, few people own a freezer, and have come to depend on the supermarket for providing their frozen food needs. One can take advantage of this situation by freezing unsold berries, and selling them in various quantities at a later date.
Customers come from small families.
The average family size is now less than four, and over half of all children born today will live in single parent households by the time they are 18. Most families, quite simply, have fewer mouths to feed. Because the average family shops for groceries two times a week, it appears that the trend is toward smaller purchases, and not buying in quantity. Marketers should provide smaller quantities of small fruits for customers. Strawberries in pints, and blueberries and raspberries in half-pints should be available.