Regardless of your web site's design, proper web site promotion is key to making your web site a successful part of your business. Search engine registration is a necessary step in linking up with your customers. It is the equivalent of your local yellow pages. If your customers happen to know your domain name, they will find you. For those potential customers who do not know you exist, just submitting your web site to a search engine does not guarantee your site will found.
Internet users use keywords or phrases to find web sites they are interested in reviewing.
The resulting list can still be over 900,000 strong. If you are number 200, much less 325,000, you will not be found. You need to be in the top 40 to generate decent traffic. Two key points to remember. The possible exception to this fact is registration on specialized directories related to your business.