So were all my colleagues. Anyone who is unable to choose is an ideal candidate for promotion. They deserve a raise, a bigger computer, and free donuts on Fridays. In any competition, there are always winners and losers. That's what makes competition great for consumers.
Good companies survive, and bad ones die.
That's the nature of a competitive market. A competition where everyone wins smacks of something very dodgy indeed. This hasn't stopped some organisations creating internal markets where business units compete against each other, in the vague hope that, somehow, they will all thrive and 'win'. Corporate Language Corporate language is fundamental to business communication principles. Stating things in a way that makes you seem important and knowledgeable.