It has over 50,000 hours of flying time. Last Memorial Day weekend National Aerial Advertising flew a campaign to advertise the Fox movie Hot Shots Part Deux in eight cities and Universal Pictures' Jurassic Park in five more. National Aerial Advertising also has clients overseas. Whenever a crowd gathers outdoors, there's likely to be at least a banner pilot or two. During spring break, Daytona Beach also draws banner towers.
College students are a prime target for all sorts of banner advertising.
The next day hundreds of women with husbands named John called Aerial Sign wanting to know who the client was. Sometimes delivering the message isn't as easy as it looks. The client said the pilot should look for a house with a swimming pool and tennis court, where he would see a birthday party in full swing. King found a house and party, circled three times, and came back to the base, only to get a phone call asking when he was coming. Butler's wife Alice has also flown banners.