A mobilizer is an applied sociologist, so must know some important features of the subject. . The important thing for the animator to note here is the inter-connections between the cultural dimensions which comprise a community. Culture includes learned behaviour, but not things which are determined genetically. When the animator is engaging in promoting social change, she or he is promoting the learning of new ideas and behaviour. Adult educating skills are therefor needed. .
Culture is super-organic.
It lives and functions even though its human members come and go, are born or die. Just as a living cell, plant or animal, transcends its atoms, so an institution, a behaviour pattern, or a community, transcends its individual humans. . A belief, for example, is believed by persons, but that belief may live on through other persons long after the first ones die. The same with an institution such as marriage, an organization such as an air force, a town such as Mpigi, a custom such as shaking hands, a tool such as a hoe, or a system such as marketing. All of these transcend the individual human beings which carry them.