Many provide access to data and other services, such as title insurance and automated valuation tools. For years they have established ties with lenders, management companies and others to direct work to their clients using sophisticated communication tools that allow the online ordering, tracking and delivery of appraisals. Lenders use online services because they allow them to find, evaluate and hire an appraiser anywhere in the country cheaply and quickly. They can also order and track appraisals electronically, which saves everyone time and money. The Internet also makes the process more efficient and more attractive for lenders by allowing them to view their documents online, maintain a record of their loan transaction, reduce costs and expedite orders.
Appraisers gain value as the process becomes more efficient.
The result is that they spend less time on tedious processes and more time on client relations and other revenue-generating activities. Change is inevitable and is happening in every industry. Appraisers with a local business have an extraordinary opportunity to build companies that have a national scope. Online sites can be customized with the appraiser's photo, company logo and full contact information. Having a Web site is only one means of creative marketing to enhance your off-line business.