It just took me a long time to figure this out - to say to myself, okay, write down some concepts that describe what you like and start doing stuff within the boundaries of those words. But most of us have to spend a lot of time practicing, honing our skills, and actually thinking about what we're doing. It's very thin line to balance on. Oh, I'm sure it's just getting started. I do the corporate stuff every day too.
Boxes are a natural for the medium, since gifs and table cells are always rectangular.
Okay, I'll confess. I did, and so I wrote to the guy behind it, Toke, and told him so. He wrote me back and said thanks. I reminded him that we'd spoken earlier, and we started emailing a lot, sending design links back and forth, the usual stuff. Nothing like a little alcohol to bring people closer together.