Purchase ads regularly in The Battalion to more effectively market the MSC as a whole and inform our target audience of MSC events and leadership opportunities. Promote the MSC Calendar using a distribution plan. Create a World Wide Web page for the MSC that is more informative, organized, and user-friendly while being an effective advertising and marketing tool. There are numerous resources available to the programming committees as they embark on market oriented programming. The MARS survey is a source of information about student behavior and preferences.
Individual committees can also do their own marketing research.
An example would be a post performance questionnaire, commonly done by many programming committees. We are currently encouraging committees to submit their own marketing plans, and as a resource area, we are offering individual assistance to them. The execution of the action plan of the marketing plan is the responsibility of the Marketing Standing Committee. This is a summary of last year's activities. Began a feasibility study of an information desk on the MSC first floor.