You could, for example, create seperate e-mail courses on creating a business plan, product development, promotion etc. STEP 3 Choose your price. Younger buyers buy more impulsively but usually has less money. Remember that a higher price increases the perceived value of the product, but always make sure your product exceeds the customer's expectations. High prices also leave the door open to competitors to develop something similar and offer it for less.
Low prices mean more sales - more sales mean more exposure.
STEP 4 Test your product on your site before you spend time and money developing it. Describe the product in detail. Ask visitors to pick a price they'd be willing to pay. When your product is ready for distribution, give a couple of copies away to people who are willing to sign up as beta testers. In exchange for the free product, they should, for example, agree to fill out a questionnare after using the product for a month.