The range of films has gotten narrower as the movie industry has gotten pushed economically. It's narrowed its focus, primarily to target the youth market. The only substantial repeat business is from the youth market.
Kids go see movies two or three times instead of once.
Expensive films now really require repeat business. As the market has been aimed at a narrower spectrum over the years, a wide variety of films has moved into the independent category. I don't think I could make Jeremiah Johnson today. You used to be able to make a film for a couple million dollars. It was a cottage industry back then, and Warner Bros. and Columbia were small businesses.