Over-dilution of expensive feed can lead to malnutrition. WHO estimates that 1.5 million babies die every year because they are not breastfed. But selling by stealth has continued, often using ingenious methods. The company is not only fighting the case, but challenging the law itself. It has gone out of its way to find clever ways around the International Code and shows little interest in ethical self-regulation.
Consumers have a crucial role to play in holding such corporate giants to account.
But national governments should also take action to enforce the International Code.