Odin Properties leverages the targeted nature of its Web portals, but avoids the pitfalls of the same by diversifying across many topics. Development and operation costs are shared between several portals. Any portal that becomes unprofitable can be quickly discontinued or deprioritized with little impact on the bottom line. The 200ok property will provide the large, diversified market favored by some advertisers. Thanks to the large degree of automation and technology sharing, 200ok can be developed and run at a very low cost.
Advertisers pay to place their banners on specific Web pages within a property.
Odin Properties receives revenue for each banner ad viewed according to a standard rate table. Our advertising guide contains more information about our banner ad program. Odin Properties selects a collection of products to feature on each Web page in a property. Each page view includes a description of one of the products and a link allowing the user to purchase that product. Odin Properties receives a commission for each product purchased.