Post the mission statement on the walls, put it in your training manuals, hammer the point home in every meeting. Get everybody involved. If you're not thinking all the time about making every person more valuable, you don't have a chance. One of the biggest problems many companies have is that their employees feel alienated. You've got to make everybody feel that they are part of the problem-solving process and that they can do something about it.
Leaders have to create a climate in which individuals can act on their own to get things done.
It may look a little like anarchy by normal managerial standards, but the payoff is on the bottom line. You have to develop the creative management potential of everybody on the payroll. The decision-making process has to move out into the organization. Listen to everybody. Listen to customers.