Thus, you need to have the capabilities to translate brochures and product manuals into foreign languages. You have to be exacting in providing instructions and could be liable if you make errors in providing operating data. What works in your domestic market may not work for other markets. Sometimes, you may even need to revise your product to suit the climate and setting of your new market. If you intend to sell electronic products, for example, you need to make sure that they are suitable for electrical current differentiations abroad.
Cultural sensitivity includes ensuring acceptable product names.
Some names may have unfavorable meanings or connotations in other countries. Level of commitment. Clarify your commitment to international trade and your reasons for exporting. You also have to have immeasurable patience, since preparations and clearances can take many months before you make a single initial shipment. Exporting to be successful needs an organized set-up.