They do not prize these values because, in many cases, Christian schools, churches, and homes teach values by fiat. To many, external conformity is more important than the internal foundation. Convictions are formed by gathering evidence. If students are to develop a sense of confidence and affection causing them not only to hold these values but also to joy in having them, then pastors, teachers, and parents must provide students with a solid body of Biblical and historical evidence to buttress these target values. Scripture seems to indicate that merely accepting a value without acting on it may result in self-deception.
Action is the key.
Too often we fail to provide opportunities or structured activities which elicit action on these chosen and prized values. Values clarification advocates suggest that students be challenged to act consistently with chosen values. Presenting their value at a city council meeting or at a school board meeting. Defending their value in a debate or discussion. In a Christian context, after studying God's attitude toward the poor and the deficiencies of the government welfare system, students could be challenged to develop their beliefs regarding their personal responsibility to the poor.