Where the price of water is generally low, water is undervalued relative to other basic costs, there is little expectation that excessive usage will be constrained by a low price or only a modest price increase. On the other hand, where water rates are relatively high, that rate, or an increase in the rate, is a substantial motivator to achieve conservation. In some situations the conservation achieved by higher water rates diminishes with the passage of time. An Educational Strategy. Educating the users to the importance of using water wisely.
Education actions can have little appreciable startup cost and thus can be easily instituted.
The limitation however, is that without a continuing emphasis on education, which is staff intensive, the motivation to conserve often diminishes with time. It is often wise to first identify all major water users served by the system and estimate he relative magnitude of use by each. The typical implementation strategy would be to focus on the larger users first. This could achieve the largest return for the initial staff time invested in the conservation program. Toilet use and water used for personal hygiene are the largest in-home components.