White space is allowed around the equal sign. A string literal, delimited by single quotes or double quotes 2. It provides a direct and quick way to change the look of your pages. This produces a page consisting of a cream background, black text, blue links, red visited links and green active links. This tag sets up a page with a background color of Baker's Chocolate with bright yellow text.
Entities are chunks of data that are self-contained and stored separately from other data.
In SGML there are number, character, general, and parameter entities . Substitute one string for another, usually a long string for a short string.