Psychology Today , pp. In this essay, the author urges businesspeople and teachers to use the cooperative approach rather than the competitive approach. Research results are cited to provide support for cooperation over competition. Disagreement is okay. Conflict and its effect on groups was discussed.
Conflict can be useful to the group if resolved properly.
The rhetorical situation as a basis for teaching business communication. Cooperative learning in the classroom was discussed. A detailed outline of a collaborative teaching unit for business communication students was described. Team building by disclosure of internal frames of reference. The author discussed a method of helping work teams function more effectively.