You will find in many offices someone who can create documents with professionalism and quality. You would think all these great documents could add up to one great site, but a problem is starting to arise, when these same people are called upon to build the company web site, the HTML code seems to elude many of them. The way the office document is being created is changing right along with everything else the computer touches. The documents of today must be flexible , they must bend and stretch themselves to fit onto any screen, any computer, any television, any format. The static documents of the past are soon to be outdated.
Flexibility is the key here.
The format of a web site must look good in many sizes and styles. Unlike the static documents of the past, which appears the same to everyone who views them, your site will look different to many people. If properly designed, it will fit into a smaller size window as well as before. It will look different to a degree. Look at this page and do the same.