Later we asked Dean Richard Sorensen and another group to recommend implementation strategies. The rationale for all this activity may be obvious, but let me reiterate. We have been concerned for several years about acceptance rates and quality profile of our incoming classes. Concurrently it had become apparent that even public universities were becoming more tuition-dependent and thus, acutely sensitive to meeting enrollment targets.
Enrollment management is essential to our fiscal well-being.
Just as important, though, is our academic well-being. The health of Virginia Tech is determined, in part, by attracting highly qualified and diverse students. This work represents just the bow wave of a new emphasis at Virginia Tech on recruitment and retention. The president and I have a keen interest in the success of our recruiting, marketing, and admissions efforts. We have and will continue to commit our personal time and significant resources to ensuring success.