The clothing started to become more homogeneous, to the point that now, in many cases, the only way to tell what kind of equipment someone is using is to look at what they are wearing on their feet. Twin-tip skis resemble regular skis, but are turned up on both ends for riding parks and pipes. They use regular bindings. And like the melding of clothing styles, these skis are the melding of snowboard and ski. Levinthal started the company in his parent's garage in the Albany, N.Y., area.
Line is now a multi-million dollar company.
He urged them to hire some young people and listen to them. On his web site, Levinthal explains it this way. I used to ski and snowboard and realized that skiing was really lame because big companies were too stuck on themselves to realize that skiing wasn't cool anymore and that it hasn't evolved in like a million years beyond changes in graphics. So about six years ago I just basically combined the best design features of a ski and snowboard which came out as a short, wide twin-tip ski which everyone called skiboards. Now we just keep developing better products to allow us to push the sport as far as possible.