Likewise, if the work is ineffective, I can point to specific deficiencies and make comments. In most instances the criticism will be received willingly and corrections will be made quickly. In neither case, have I made a moral judgment about the effectiveness of the person's performance. It is important to understand that distinction. Thou shalt never forget that leadership and communication are bound together .
Leadership is the ability to transmit ideas into action.
It is the ability to communicate a dream or a concept or a specific directive in a way that is authentic, believable and understandable. With a squad in combat, it is simple. Move 20 yards to the right or let's get out of here. In each case, those words cut to the heart of the issue at hand. People believed them and they responded.