Improving economic performance will help a business sustain growth, increase in value, and succeed in the long run. Q. MarketDrive uses the terms goals and drivers. A. Sales, profits, market share, value of customer, affiliate marketing, return on investment, retention rate, conversion rate, and other economic measures are business goals, which are influenced by a company's actions. As examples, a company invests, markets, promotes, and advertises. Since every business is different, business goals and drivers differ too.
Goals often change over time.
Because of the nature of business on the Internet, the goals of e-businesses do change constantly and continuously. MarketDrive uncovers the relationship between business goals and business drivers. It also helps determine the impact that drivers have on goals. And it can identify the changes when they happen, so your business can be ready to make necessary adjustments in real time. A. MarketDrive helps you identify and quantify forces that drive the economic performance of websites.