Please register to take advantage of our site's special features . Everyone who handles the cut flower, from the grower to you, the consumer, affects the longevity of that flower. We offer the following information so that you can learn how a flower reaches you and how you can help fortify its lifespan.
Cut flowers travel through many hands before they reach the consumer.
The goal of each handler is to prolong the flower s life. When the grower harvests the flower it often spends 24 to 48 hours in the process of being graded, packaged and shipped. Since, most flowers are grown outside the US, the grower ships to an importer who then stores the flower for a brief period, usually a day or two, before shipping the flower to a wholesaler. A wholesaler may hold the flower for as long as three days before a retailer purchases the flower. A retailer may also hold the flower for up to three days before the consumer makes a purchase.