The model then recommends outfits that flatter the body type and suggests sizes based on the models measurements. Their technology also enables users to view select items such as backpacks in 3-D, as well as view every angle of and zoom in on a bag. Other purchase-friendly tools include the ability to view products in any of the available colors and suggested coordinating items on the product page. Other sites have custom-designed their own features. At LL Bean, multiple shipping locations can be stored in the personal area, making it easier for gift buying.
Gift certificates are also easily accessible to purchase right from the opening page.
When it did resume operation, the site did not allow users to compile a wish list or offer a gift registry to share with friends and family. REI - Cluttered homepage with countless links to featured products, competitions, member specials, travel adventures and other content. It was recommended that the online store add a site map, better organization and display in-stock status. No Gift-wrap, wish list, saved shopping cart or saved multiple shipping address options offered at the site. Jcrew - Online store lacked shipping information on the product and order pages, and the search feature was deemed difficult to find and use.