I want more control over my DNS or a wider selection of domains to register in.
Domain names are an easier way of locating computers on the Internet.
Domain names are recorded in various domain registries around the world. A domain name must be recorded, or registered, in the appropriate registry before it will work in directing traffic to your web or mail server. To be registered, a domain name must be submitted to the appropriate registry and comply with that registry's rules, terms and conditions. The submission of registration applications is the service we provide for individuals and companies. You should aim to build a recognizable identity on the Internet and your domain name is a vital part of that identity.