Compumedics makes computer based medical monitoring and diagnostic equipment at its Melbourne plant. This is not to dispute the fact that large firms earn the bulk of export income. But the figures do show that exporting is not the exclusive preserve of big business and that small and medium sized firms can be and are very successful exporters. Being Internationally Competitive Domestic rivalry is the critical factor in export success. It is more important than rivalry with foreign competitors because strong domestic competitors create highly visible pressures on each other to improve.
Domestic firms are under pressure to export so they can grow.
There is also pressure to innovate. Where local companies have faced significant import competition the Commission has not opposed mergers. In this case, the presence of imports was sufficient to alleviate any competition concerns. The Commission, after extensive inquiries, concluded that strong import competition at the manufacturing end of the market put substantial downward pressure on prices. Amcor argued that it needed the acquisition to achieve economies of scale.