It's likely to become the biggest market in the sector. A walking tour of prominent Diana locations in London flopped, attracting only a few hundred people rather than the 15,000 expected. But her enterprising brother, Earl Charles Spencer, has been doing near-sellout business at Althorp, the family estate, and at Diana's grave site. Her late boyfriend's father, Mohamed Al Fayed, is unveiling a new monument to his late son and the Princess inside Harrods Department Store, which he owns. In Paris, a hotel offered a bus tour whose route took customers from the Ritz Hotel to the tunnel where the Mercedes carrying Diana and Dodi crashed, past Dodi's apartment, then on to the hospital where Diana was pronounced dead.
Lawyers are, no surprise, cashing in too.
In death, Diana has launched million-dollar markets she may never have imagined in life. Some people find the merchandising tacky. But Diana wasn't always a proper Princess. All rights reserved. This material may not be published, broadcast, rewritten or redistributed in any form.