Experts debate the best metrics for judging success.
Getting a great price is the easiest part of the B2B process. And for those companies fortunate enough to pass through the IPO screen last winter, true wealth awaited. But fickle financiers and stock pickers today shun all but the bluest of the blue-ribbon b2b plays. Space Portals have proven to be road to riches on the consumer Internet but life has been harder for those trying to replicate that strategy for the business user. Leading global corporations are forming B2B exchanges daily, many with the idea of taking them public at multiples higher than their own and creating shareholder value.