IT is a tool for communication between branch campuses around the world. Applicants and their parents are increasingly aware of the use of IT in higher education. IT is rapidly becoming a selling point. Parents are beginning to ask what computer to buy for their college bound child. IT savy parents, especially those owning IT companies, are interested in serving on advisory boards.
Graduates have a competitive advantage in the employment market.
At WFU the number of applicants and their SAT and ACT scores went up after IT was introduced on campus. The TV age has produced a number of visual and verbal learners who are best engaged by the integration of IT into higher education.