Or, if you wish, you can have small circulars printed and send them out with your regular mailings. This plan should pull enough returns to help pay for your envelopes, postage and other incidentals. List your name with us. Mailing lists are either compiled, or they are built. It is possible to build a high profit enterprise by properly compiling mailing lists and marketing them to appropriate business firms.
Mailing lists are of little value unless they are properly classified.
Business firms want only names of people who are interested in the specific type of merchandise they offer. For example, a firm dealing in baby items will want names of new mothers, a manufacturer of auto accessories will want lists of automobile owners and so on. You will find that there is a market for virtually just about any classification of names you can competently compile. Your source for names is of the utmost importance, and should be the very best available. Always be sure that your lists contain logical prospects for some group of advertisers.