Such ads cue feelings that marketers want us to connect with their products.
Experiential ads are largely positive, feel-good messages.
In addition, according to a 1997 Prevention magazine survey, two in five American adults think that herbal remedies can effectively treat illnesses. The FDA has approved milk label changes in response to a petition co-filed by the milk industry and Center for Science in the Public Interest. Reduced fat milk has 5 grams of fat and 120 calories per 8 fluid ounces. In addition to the name changes, the milkfat percentages listing on labels is now optional. The symbol signifies to consumers that these varieties of milk meet AHA food criteria for fat, saturated fat and cholesterol and can be part of a balanced, heart-healthy diet.