It makes sense because it s not random. It is far more thoughtful than traditional banner advertising and that translates to additional value added content for our visitors. The turnkey merchandising solution enables online publishers to focus on what they do best provide quality content to their visitors while at the same time capitalize on their visitors interests and impulse shopping habits. All revenues generated through the purchase of the products displayed in our palettes are shared with our content site customers, says Trubey. It s an ideal solution for generating revenue because there is no need for the publisher to hassle with product selection, transaction processing, inventory, fulfillment, customer service, or tracking.
Implementation is simple, requiring the publisher to embed only two lines of code into a web page.
Merchandising Avenue manages the rest and ensures that when page content changes or gets updated, so do the products that are displayed within a palette in real-time. Additionally, e-merchant partners can lower their customer acquisition costs and optimize their revenue capabilities by providing them broader product distribution points across the Web. Merchandising Avenue All Rights Reserved. Click here to view our privacy policy.