First, they allow you to tell the search engines and web spiders exactly how to describe your site. Third, using Meta Tags allows you to get your site listed closer to the top of a search list. Not every web spider will read your Meta Tags but the majority will. It is enough for me to know that 5 out of the 6 largest search engines do read Meta Tags. They are code in your HTML that is invisible to the guests of your web site but are read by web spiders and search engines.
Lets get down to business.
This is where you will add your new Meta Tags. Now days most web spiders are programed to disregard any word that is listed more than three times. The same thing goes for web sites about surfing, outdoors, cars, writing or any other subject you can think of. Go to Meta Tag Page Number 2. .