The County's year-round tourists are attracted to its beaches, golf courses, tennis courts, athletic programs, cultural opportunities and moderate climate. Those same factors make Manatee County an attractive retirement destination. Major crops grown in Manatee County include citrus, tomatoes, cabbage, watermelon, cucumbers, and green peppers. The County is known throughout the world as the home of Tropicana Orange Juice. Beef and dairy production are also significant contributors to the County's economy.
Fishing provides both recreation and livelihood.