Halfway through showing us proudly round his plant, Crow takes a call from Honda. They consider 20 quotes before awarding contracts. Drop my price or lose the job. If Longbridge were to close it would be a disaster for the West Midlands. It has had many owners in the past 30 years, but the current one seems the most dubious.
Life is cruel.
That is little comfort to Longbridge worker John. He has made his living at Rover for 10 years. So many jobs will go.