Exporters looking for high-value, niche markets would do well to learn about the significant religious and cultural celebrations of target countries. To make things easier, FAS compiled a calendar for the new year featuring holidays in selected countries. The report describes the Japanese retail food sector in terms of size, structure, key trends, entry strategies, best prospects for U.S. products, and competitive environment. Although not organic-specific, the report will be of value to anyone seeking insights into how to approach this market. At the same time, the government is encouraging a return to a traditional Japanese diet.
Japan has the fastest growing proportion of elderly citizens in the world.
By 2015, an estimated 25 percent of the population will be elderly, creating significant new opportunities for health-oriented food products and services. Food safety concerns are fueling interest in organic and natural food. ATO report JA9543 . 5. Imports continue to account for about 70 percent of organic food sold. According to Mintel, a UK market research firm, limited availability and high prices are dampening growth in organic food consumption.