Every business needs more than traffic and revenue.
Dialog Marketing in the form of Game Shows and other interactive experiences have proven to be an essential element to successful online promotions. In this session, the experts will address this task. Ms. Tice oversees consumer marketing and research for Sony Online Entertainment in addition to directing the SOE online advertising network to create integrated marketing and sponsorship opportunities for online advertisers. Prior to joining SOE, Ms. Tice held positions of increasing responsibility at CMP Media Inc., including Associate Publisher of Business Development, Managing Director of Corporate Accounts, and Associate Publisher, Sales and Marketing for CMPnet. Ms. Tice was instrumental in expanding the CMPnet network to the 9th largest ad-based site on the Web.