We start by organizing and categorizing information into a logical site architecture. Key concepts, themes, ideas, and phrases are then incorporated into that architecture. The home page introduces the major Web site sections. Visitors are then directed down the informational avenue they choose. As they venture deeper into the site, information becomes more and more detailed.
Information is found easily, with out wasting time in the process.
Pages are further enhanced with orientational features so that visitors always know where they are. After efficacy has been addressed, we begin designing for appearance We use innovative graphic design to build a look and feel for the site that projects the desired image and impact. We create Web sites that develop positive perceptions about our clients and their products and services. It harnesses perception, emotion, intention, organization and information and bundles them together into a package that presents an image of capability and potential. Viewers enjoy it, remember it and return.