Large and small. For businesses, organizations, countries, as well as websites, musicians and producers. Garbage out, garbage in, garbage out again. Enough outward garbage. Among the ideas that we have proved our mettle are things, businesses, books, and a wide variety of successes, large and small.
Ideas are potent and robust, and they want to live and grow.
I would imagine that my own lideas have pumped billions of dollars into the economy, although very little has actually come to me. And that is not a bad thing, necessarily. One needn't reap all the rewards. In fact one is much safer if everyone else also reaps rewards. I could also see that most people felt they could look better, and that if they looked better, they would feel better, and that would propel them to greater success.