Each effort will result in changes to all areas of your organization. Success or failure can only be determined based on the overall impact to the performance of the entire organization. Knowledge is a strategic asset. Knowledge is Power. Information is hoarded in departmental silos.
Communication is increased between all departments.
All functions are client focused. Opportunities are captured at every point during the inquiry, sales and support process. Each department maintains disconnected resources of client information. Each department positions itself strategically as competitive to all other departments. Information is easy to access in a useable format.