While it's all very well and good to speculate upon the historical impact of the latest wave of technology, somebody still has to figure out how to put all these wonderful innovations to practical use. This is the purpose of Phase 2 Development. Whatever the future of the web may be, we know that we can use it today to help businesses run better, smarter, and more efficiently. As a general principle, we believe the best way to put modern information technology to use is to integrate communications tools into the core of a company's operations. In other words, it's nice for a business to have a cool web site or a corporate database, but these tools don't do much good if they aren't connected to all of the people who make that business work.
Internet technology is useful for a lot more than just glitzy window dressing.
In fact, we believe that today's information tools can help businesses improve the way they operate, communicate, and think. Our goal is to help our customers put that technology to use, in whatever way best suits their individual business, and thereby open exciting opportunities for growth and profitability. Understanding technology is a good start, but we have to go beyond that to do what we want to do. We have to understand the nature of business, we have to know what makes our customers more effective and productive. Achieving that level of understanding allows us to put all these sophisticated Internet tools to their most effective use.