Covers the fundamentals of newspaper reporting and writing, including defining news, locating stories, documentation, interviewing, clarity in writing, news coverage strategies and copy editing. Writing for Mass Media. Permission of instructor. May be repeated for a total of 6 credits with permission of concentration advisor. Students do advanced reporting and writing for magazines and newspapers.
Emphasis is on style, story development and research.
Appropriate markets and audiences are studied. Weekly assignments plus longer articles of publishable quality are required. Readings will be drawn from anthologies and current writing of established journalists. Students are exposed to basic skills required in corporate communication. The current and future underlying management theories of the corporate culture and how corporate policy and goals affect American society and specific market populations will be analyzed and evaluated.