And yet, many do not pay attention to the craftsmanship that can separate a good rod or reel from a great one. Great tackle does not come from humble beginnings. Its design must be born from years of fishing. A firsthand knowledge of how a great rod and reel feels in your hands. Our experience allows us to develop sophisticated materials and innovative designs, but it is our investment into making our products that transforms a breakthrough in technology into a meaningful difference.
Few pursuits can ignite a passion like fishing.
It is why we invest the time and effort into each of our products. An attention to detail that perhaps few fishermen would notice. But for those that do, owning tackle of this caliber is more than a luxury, it is necessity.