The Mail and the Shopping Guide now reach more than twice as many families as the newspaper reached 14 years ago. A lot of people don't realize that our circulation reaches more than 18,000 readers each week, or more than twice the number of people in Winslow. The Mail and Shopping Guide provide coverage not only to the city but to the entire region. In fact, our newspaper offers the most complete coverage of the retail market area that is available. In these years, we have also invested a great deal of money, as well as time, in improving our equipment and physical plant.
Few people realize the staff and equipment that is needed to produce even the smallest newspaper.
Extra is but another step in our continuing efforts to better serve the community and our advertisers. We believe that Extra will offer local merchants an unusually fine opportunity to promote their merchandise and services. Now and then people ask us what we charge to run a wedding story or a birth announcement or a similar news item. Of course, the answer is that we do not charge for publishing such stories. In fact, we welcome them.