It is a cornerstone of Dunkin Donuts' commercial success that their donuts have holes in them, but close objective analysis shows that this popularly-held view is in fact false. There are very few photographs at all of DD donuts. Contrary to what visitors have been told, the illustrations of donuts in their shops are in fact paintings or plastic replicas, not actual donuts, and these illustrations were made after DD started making donuts. The oft-cited New York DD donut photograph was taken from some distance away from a moving police car, and cannot be regarded as conclusive, therefore. Shadows in the photograph make it very difficult to distinguish between the claimed hole and a heavy chocolate coating.
Eyewitness accounts Here is the most obvious inconsistency.
The witnesses are just too good. We are used to the fact that witnesses tend to disagree with each other on various points - recollections and perceptions are different, etc. Yet here we are expected to believe that all witnesses are unanimous in agreeing that DD's donuts have holes in them. This collusion would, of course, only make sense if there were no holes in the donuts - there would be little point in establishing the conspiracy if the holes did in fact exist. It has also been pointed out that eyewitness accounts are consistent with the witnesses having observed bagels, not donuts.