This is a beauty that involves work. It is an artificial beauty that people spend time perfecting. We can understand the use of toar as Pharaoh's unique interpretation of the dream. Beauty in the eyes of the Egyptians was yafe toar, artificial beauty. The more time one spends focusing on this, the more important it becomes to the individual.
Human nature prescribes that with increasing amounts of toar, jealousy and greed emerge.
We can see the contrast between Hashem's original, ideal treatment of the situation, and the way Pharaoh believes the situation will be handled. The award-winning story of Yosef and his brothers contains many confusing elements. One of the most confusing is Yosef's treatment of his brothers. The most obvious reason for his actions is simply that he wanted revenge. After all they have tried fratricide.