Each level has different motivation factors that enhance the chances for you effectively closing the sale. Companies emphasize the importance of appearance in shaping perceptions in the customer s mind. Every sales person understands the power of the first impression, and the impact it has on a customer. The effect of the first impression - good, bad or indifferent will stay in the subconscious mind of the customer. Together with their actions, it creates an image of stability, credibility, quality, honesty, reliability and integrity in the customer s mind.
Communication is the weakest link in the chain when it comes to dealing with other people.
This is perhaps why most sales people have a fear of getting up in front of a group, projecting and defining their ideas. Yet, in business environments today, where more decisions are being made by committee, it is becoming increasingly common for a sales person to make group presentations. If presentation fears and standing in front other people paralyzes you, these tips can help you feel more secure and make it a little easier. There is a common misconception that being a sales person is an easy and lucrative job. If you have the gift of gab, then you can make tons of money.