Later you may develop your own style of brochure. The portfolio that we provide will help you land your first orders. Expand the portfolio with quality photos of local landmarks. This will greatly increase interest in your services. We have run into other photographers who really understood the value of displaying sample prints, and who made it a point to always order two prints of any outstanding shot, one for the customer and one for display.
Labs charge more for the first print on any custom order.
That first print price includes the setup charge, sample prints to check color balance, and other one-time costs. A second print ordered at the same time is always cheaper. This is why you should always order your sample prints when you place the customer's order. We heard of one photographer who used his display prints both for promotion and to insure prompt payments from customers. This photographer also said he ran his first newspaper advertisement upside down and got more than a thousand calls telling him that he had wasted his money running that ad.