Create a list of elements that commercials use. Share recent purchases with your group. This section should be the major focus of the lesson, so the more detail and care you put into this, the better. The first activity is a class discussion on why advertising works. Groups of four discuss recent pruchases.
Groups decide what product they want to sell and how to sell it.
Learning Advice Take notes during the Socratic Seminar. Look at TV commercials with a critical eye. Remember it is not what you sell but the advertising strategies to sell it that matter. If your team is having trouble bring in a fashion magazine and look at the advertising. The class will showcase their commercials to another class and mock money will be given out.