Three hundred or four hundred thousand units. You have to sell a hell of lot of SKUs to make up for it. Stack 'em high. Screw the developer. Get a top twenty title and make it a loss leader to get your crap on the shelf, and then watch it go at discount prices.
Games are dispensible.
Screw the developer. No wonder there is such a thing as a Gathering of Developers, but you really have to screw the developer to be successful. Unless the developer has already put the screws on you, a la iD Software. They call the shots, but they're a breed apart. Everyone wants their deal.