Graphic design is the process of bringing meaningful visual form to communication. Graphic designers translate communication goals through printed, environmental, and electronic presentations of information. Graphic designers use words and images to express messages that inform, persuade, and incite people to action.
Graphic designers are active in all aspects of communication design.
For example, they design books, magazines, newspapers, and CD-ROMS for the publishing industry. They also create printed materials such as logotypes, symbol, annual reports, newsletters, business forms, stationery systems, and other related literature for corporations, institutions, businesses, and governmental agencies. Graphic designers create multmedia presentations, web sites, computer interfaces, and motion graphics such as film titling and typographic treatments for video, as well as on-air graphics for television. Graphic designers are employed in a variety of settings, including graphic design offices, advertising agencies, communication business, as well as corporations, institutions, or governmental agencies as part of internal communications departments. The Bachelor of Graphic Design program includes the study of visual, theoretical, historical, and technical aspects of the discipline.