This will add to the uniqueness. You don't want people spelling your company name incorrectly repeatedly. Also, keep in mind the global implications if your business will operate overseas. If you cater to a special group of people, or even another country don't be afraid to use words that may not be English. Remember that your targeted market would have to warrant this approach.
Many businesses take the name of their owner or founder.
There is nothing wrong with this, especially if you have a very unique product. Many companies used the names of two founders as the business name, such as Hewlett Packard . Even if you are a consultant, sometimes it may pay to add a word or two to your last name and use that as the company name. Doe Enterprises Inc. appears more credible than say just Jane Doe who runs a business using her personal credit cards. This is why so many ads have popped up over the country for agencies that will incorporate your business in just a few hours.