U.S. Companies with competitive prices should consider trying to access the mass market through the development of the private label concept. Significant Investment Opportunities Uruguay receives loans and grants from the Inter-American Development Bank, the World Bank, and other multilateral institutions for major projects and programs. The Embassy continually reports via the Trade Opportunity Program, the Foreign Government Tender Program and the Major Projects Program to the Department of Commerce and its District Offices on major opportunities in Uruguay for U.S. contractors and manufacturers. Further opportunities for U.S. involvement lie in the development of the administration of the waterways. Possibilities for U.S. involvement will exist in all aspects of this multi-billion dollar bridge project.
Good opportunities exist in the sale of small-scale wind and solar power generators.
At the writing of this report, the government had announced plans to auction a third and maybe fourth cellular band operation to private companies. The newly-elected government has also talked about creating a software development center in Uruguay. The government of the United States acknowledges the contribution that outward foreign direct investment can make to the U.S. Economy. U.S. foreign direct investment is increasingly viewed as a complement or even a necessary component of trade. Nearly sixty percent of total U.S. Exports originate with American firms with investments abroad.