Dr. Stiglitz will share his views on risk management in the new globalized economy. Clearly, reality dictates this development style. As a company evolves, however, it reaches a plateau where this strategy alone no longer builds franchise value. The company must explore strategies to increase the actual value of clients. A Case Study on an Innovative Marketing Strategy A company invests heavily in its product line and supporting technology, but that does not guarantee sales.
Effective marketing makes the difference.
Come hear a different approach to capturing the customer's attention. The success of an insurance merger or acquisition often depends on how the two companies integrate their operations. Some insurance companies have developed very effective merger integration techniques. LOMA is currently researching them. This presentation highlights some of the results of this research.