Counterclaims are statements that oppose or refute claims. You need to examine an opponents counterclaim carefully in order to refute or, if you agree with the counterclaims, to argue that your claim is more important to making a decision. The thesis in a persuasive and argumentative essay is the major claim the essay makes and defends. As a writer, you can decide which approach is the stronger rhetorical strategy after you fully examine each claim and the supporting evidence. Each strategy, thesis first or delayed, has its advantages and disadvantages.
Evidence makes a claim believable.
Evidence consists of facts, examples, or testimony that supports a claim. Think about issues that affect students, faculty members, and staff personal. A good place to start is to think about what could be done to improve education or campus life. After all, you are their customers. However, they must be aware of problems, and more important, they must find solutions.