First, some don't stand for anything real. Companies that fail on this count are often the ones that really don't stand for anything and never will. Innovation is Baldrige's ' missing category 8 ' according to some commentators. If it's important to your organisation, this is the place to show how your leadership team establishes and reinforces an environment that encourages innovation. See 3M Dental in the case study collection.
Effective leaders promote continuous learning.
See the exhibit Graniterock IPDP for an example of interactive learning fostered and championed by senior leaders. Strategy is dealt with in detail in category 2. Organisational Performance Review Area 1.1b addresses the senior leaders' role in reviewing overall organisational performance, including using employee feedback to improve leadership effectiveness. This aspect of leadership is crucial, because reviews help to build consistency behind goals and allocation of resources. Through their roles in developing strategy and reviewing overall performance, senior leaders develop leadership and create an organisation capable of adapting to changing opportunities and requirements.