It makes them feel important. Men love to be the first to read the newspaper in the morning. Not being the first is upsetting to their psyches. All men look nerdy in black socks and sandals. Men who are going bald often wear baseball caps.
All men are afraid of eyelash curlers.
I sleep with one under my pillow, instead of a gun. Men love watches with multiple functions. My husband has one that is a combination address book, telescope and piano. These seven words strike fear in the heart of even General Schwarzkopf. Men are sensitive in strange ways.