The auto industry is in turmoil. Intense competition is forcing major changes in the vehicles made and sold.
Diversification is the name of the game.
New microniches are created in the automotive marketplace, and new types of vehicles fill them. Its futuristic body panels are stamped out with ceramic dies instead of the more common cast iron. The lower cladding is recyclable and resilient unpainted polypropylene. It's an interesting-looking vehicle, and draws plenty of attention. But it is more than an exercise in audacious styling.