Again, this is a confession that comes easily. There is nothing even remotely inappropriate about seeking prestige for all my hard work and the resulting expertise I've acquired. Prestige equals credibility. No prestigious award will legally appear on a website which is merely marginal. This is a fact of life.
Credibility is important to anyone who wishes to be heard, accepted, and respected.
Outside evaluation of a website is crucial to the concept that our pages exist to offer something to the Internet Community. If you are creating a page to pamper your ego or to store things only of use to yourself, this would not be a motivation for you. But if your intent is to inform, entertain, or otherwise perform a service to the Internet Community, then seeking evaluation of your website will be a strong motivator indeed. This was my sole motivation when I began applying for awards. I found it impossible to evaluate my own website because all my friends and family would tell me it was perfect.