Angus breeders are proud of their cattle and the high quality beef they produce, and they want consumers to know it. With the test marketing of Certified Angus Beef tm product in 1978, the American Angus Association became the first beef breed association to identify its product and market it to consumers. Today, the CAB Program is the largest fresh branded beef program in the world. What's more, the CAB Program is growing every year by double digit figures. Involvement of the USDA in the CAB Program assures its consistency.
Customers know they can count on it, time after time.
USDA graders, using the high Certified Angus Beef product standards, select every carcass that receives the Certified Angus Beef trademark. Licensed packers and distributors provide Certified Angus Beef product to more than 10,000 restaurants and 1,500 retail stores. And this number grows every year. Though identification starts at licensed CAB packing plants, the program has a major impact on the cattle business at the ranch and feedlot level. Angus-type cattle usually command top prices both as feeder and finished cattle.