Top line furniture dealer, Barbara Null, is also enthusiastic about the delivery service. The free delivery service really motivated buyers. One customer who bought a china closet told me that this free delivery was the main reason he decided to shop at the show. He lives about 100 miles away in up state Pennsylvania. There were many others like him.
Free delivery is a win-win situation for customers and dealers alike.
A great idea. Let's keep it going. Other dealers appreciated the show for different reasons. The consensus was that a strong marketing program and continuous efforts to entertain customers with special exhibits has always paid off. I really liked the special displays.