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L.A. Times Offers Apology for Revenue Sharing About the Author Brian Clark is the President of Orlando-based independent media production house GMD Studios . He is a frequent presentor and consultant to independent entertainment and new media providers on empowering digital technologies. Last week, I ran into one of those stories when I noticed that the Los Angeles Times was taking a lot of heat for an undisclosed revenue sharing deal with the Staples Center. And you, my fellow affiliates, are part of the reason it is in flux, as traditional media outlets look for new ways to generate advertising revenue. By all accounts, the project was tremendously successful, with the Times selling nearly 10 times as many ads in that edition dedicated to the opening of the new sports venue as they usually do.