Add Portland's confounding road signage to the picture and newcomers, as well as veterans, wind up crossing bridge after bridge going back and forth over the river trying to figure out what side they should be on and scratching their head as to how they wound up where they are in the first place. Good thing there are lots of pubs on both sides of the Willamette. Bridges, bridges everywhere. The People Friendly. So friendly, in fact, you begin to wonder what is their deal.
Happy people are plentiful in Portland.
The fact is, the locals are so happy to be in Portland, that they don't need anything from anybody. They feel others should be so fortunate, and are eager to spread their smiles to others. That makes meeting people here is a snap, especially in the modern martini bars and the pubs. The Swoosh Nike's World Headquarters are located a few miles from Portland in the town of Beaverton. As a result, the Swoosh is everywhere, at least on the people.