It makes the reader feel comfortable, and at home as he links from page to page. Remember, your Professional Profile is one of many a reader will be reading. After looking at a few profiles, the reader should have a feel for where on the page to go to get the information he wants. To this end, all Professional Profiles should follow a common form of presentation. These are the general rules.
All text is in standard syntax upper and lower case.
Headings can use capital letters on the first letter of each word. The graphic is aligned left. You have two choices for your hypertext link. Use only the headings that apply to you. Spell-check your document.