Any ad that is submitted too small or too large for its reserved space will be given and charged for the next larger size and is then subject to a design fee. A good approximation of the Thresher column width is two inches. To determine the cost of your ad, multiply the size of your ad in column inches by the price per column inch. The smallest display ad size accepted is four column inches. If you are interested in smaller ads, the classified section provides an effective way to reach the Rice community.
All prices are net and non-commissionable.
Inserts are preprinted ads inserted inside the fold of each Thresher . Inserting a flyer into the Thresher is an excellent way to gain a high degree of visibility. You may choose to insert from 1,000 to 5,500 of our papers, in incre ments of 500. Insertion dates should be reserved at least two weeks in advance, and the inserts must arrive at the Thresher office at least one week prior to publication. Classified ads usually appear on the paper's Backpage, well-known and read for its irreverent humor.