Human civilization is guided by ideas.
People act because of what they think. Thus ideas affect your business, career, investments and your whole life. Language is the tool human beings use to apply ideas, which means precision in the use of language is crucial if you are to understand the world around you and profit from that understanding. To illustrate the importance of words and their definitions, here are some of the words and phrases commonly used in the news media. It is a large piece of real estate controlled by a particular government.