The flexible royalty free license also allows them to integrate IIP into their own product offerings. The IIP protocol revolutionized the model for Internet imaging by recognizing that today's scanners and digital cameras capture more resolution than can be effectively delivered via traditional web display. Web masters compensated for this by tediously reducing the resolution of every image in order to reduce download delays.
Extra detail can mean extra sales and reduced costs.
We used IIP quite extensively in production to repurpose the images for the mark up from the catalog. We would not have been able to successfully complete the job if we weren't able to work with images in this way. From specifications, to educational seminars, to source code, the DIG provides nearly everything needed to build on our open standards. IIP has proven that a standardized approach for the deployment of servers that dynamically scale high-resolution images is cost effective for both client and clientless browser access. DIG member companies Eastman Kodak, HMR, LuRaTech, OpenGraphics, PhotoWorks and TrueSpectra collaborated to produce this open source software.