Over Now that you have relationships started, either through a technical demonstration or educational seminar, be sure to nurture and grow them. Within one or two weeks of the seminar, send thank-you notes to attendees to check up on them and to remind them that you're available to assist them. You can also make follow-up phone calls to seminar attendees who did not set up appointments. Offer them incentives to get them to take action. Ask if they would like to receive notices on future events or updates on technology.
Event marketing is a superb medium for the hearing health care business.