All buyers say they welcome samples from all companies, but that small manufacturers must be realistic and honest about how much they can produce. Rayment says it is better not to oversell yourself, and only promise what you can actually deliver. Mays says that if a small manufacturer cannot produce large quantities, Calido Chile Traders is happy to handle small amounts of merchandise through one local franchisee, even though the product must still be approved through the main office. At Salsas, Etc. and Chili Chompers, the owners put out samples of products in their stores for customers to try. Your product may taste great, but if it doesn't attract attention and conform to industry standards, it isn't going to sell.
Every buyer agrees that a professional looking label is a necessity.
No photocopied pictures taped to the bottles. Rayment thinks flask bottles are clever because the wider bottles take up twice as much shelf space, and more of the label shows because it does not curve around. Also consider how easily the bottles pack and how many will fit in a case. It's in the eye of the beholder. However, Rayment says that even though she finds some labels offensive, there are others that she finds humorous, and humor, she believes, attracts both attention and customers.