Define Objectives and Goals Well-defined objectives and goals clearly convey the purpose of the project to potential participants and the public. Objectives and goals also provide a basis for evaluating the project. Objectives define the overall direction or purpose of the project. Establish objectives that focus the project on achieving water quality changes or meeting water quality standards. Be sure that objectives are measurable and achievable.
Goals provide milestones to be met during the course of a project.
Establish quantitative goals that provide a way to measure progress. Set specific goals early with assistance from local agencies, project participants, and community representatives. Objectives and goals must be tailored to available resources and to the nature of the problem. Involve the Community Public support and a high rate of participation are key in voluntary nonpoint source projects because of the widespread nature of NPS pollution. They need to agree that there is a water quality problem, that it is important to solve it, and that the project will help do so.