It is particularly important to engage businesses, and to ensure that initiatives are commercially realistic and integrated into mainstream operations. Private operators will not be able to devote substantial time and resources to developing pro-poor actions. NGOs and donors can help in reducing the transaction costs of changing commercial practice - for example, facilitating the training, organisation, and communication that would enable businesses to use more local suppliers. It is even more important that mass tourism is developed in ways that benefit the poor. It is also important to assess which tourism segments are particularly relevant to the poor.
Domestic tourists are likely to be important customers.
It is impossible to prescribe exactly how each tourism enterprise should develop in ways that best fit with livelihoods. The most important principle is to enhance the participation of the poor. Develop more participatory planning. Use planning gain and other incentives to encourage private investors to enhance local benefits. These approaches require implementation capacity among governmental and non-governmental institutions within the destination, and require a supportive national policy framework.