And existing independent dealers will face higher operating costs if as is likely manufacturers are forced to raise station rents to compensate for lost revenues at the wholesale level. Those costs would inevitably be passed along to consumers in the form of higher prices at the pump , and may force small operators out of business altogether. But make no mistake. It's family businesses like mine and many others who make up the enormous gasoline distribution network in California who will be hit hardest by SB 123. You've got to wonder why anyone would want to interfere with the market anyway.
Gas prices are the lowest they've been in decades.
Consumers pay less today for a gallon of gas then they do for a cup of coffee or a bottle of water.