Inc No doubt, the art of telling fish stories began when the very first one got away. Storytelling is perhaps as much a part of our industry as the fish themselves. Some stories have a unique quality which permits them to become legend.
Fishing is a sport rich in legends.
The following, we present some of fishing's greatest. They are people whose love of the sport inspired legendary products and techniques. They are the heart of our sport because they are sportsmen with heart. At Luhr Jensen, the qualities that have made these legends great, inspire us in everything we do. Vision, Dedication, Quality, Service.