Covers the management of global marketing, global strategic planning and managing a global enterprise. Topics will be selected by the instructor. Contact department for specific topic selection. In addition to a discussion of the literature, expert speakers are invited to share their experiences. The work of the seminar consists of reading, in-class discussions and the preparation of a term report.
Enrollment is limited to facilitate a high level of interaction among students and faculty.
Students are taught the basics of designing field and survey studies. Under the supervision of the research mentor, the student is expected to select a research method appropriate to the problem under investigation, to study and to conduct the research through the application of a specific research method to the problem. Emphasizes the applications of these theories to public policy issues, particularly to corporate planning. Topics include gains from trade, comparative advantage, tariffs and other trade interventions, balance of payments, models of adjustment, flexible vs. fixed exchange rates, and the role of institutions such as GATT, the IMF, the World Bank, the Eurodollar market and the role of central banks. Surveys the financial environment, goals and problems of the multinational corporation.