The money enables Cincinnati Children's to promote bicycle helmet safety to children in the Greater Cincinnati and Northern Kentucky area. There are three primary goals of the program. One is to increase helmet usage in Meijer Store communities, along with six other targeted communities that have multiple numbers of bicycle related injuries due to not wearing a helmet. Another is to decrease bicycle injuries within these communities.
Helmets save lives and protect against serious head injuries.
Only 8 percent of the 520 children were wearing a helmet at the time of their injury. Serving infants to adolescents, Children's Hospital Medical Center of Cincinnati is an international leader in pediatric healthcare, research and education.