The aim is an industry that focuses on its customers, is competitive and profitable and works in an ethical and environmentally responsible way. This is what our Building a better quality of life strategy is intended to bring about. We worked closely with the industry and its clients to produce the strategy. Our consultation process clearly showed a real desire for construction to become more socially and environmentally responsible and better regarded. I am very pleased to see that change is already occurring, not just within individual businesses and projects, but among sectors, institutions and at the pan-industry level.
Government is the single largest client of the construction industry.
We will lead the way in making Building a better quality of life work. But Government action alone won't make construction more sustainable. I want the industry itself to understand that sustainable construction is about competitiveness, survival, corporate responsibility and enlightened self-interest. Above all, that it makes good business sense. Notes to editors 1.