Amazon's book editors still will promote some books even if publishers don't pay. It also capped free Internet phone calls over its MSN Messenger instant-messaging system. Juno Online Services has placed time limits on heavy users of its free Internet and e-mail service. In exchange for free e-mail, it also has proposed selling the use of customers' unattended PCs to researchers and companies. Others also have pulled the plug on free Internet access, including AltaVista.
Experts see the money grab as a logical step.
Internet companies face mounting pressure to turn profits. Many spent the past few years giving away services to establish large audiences, but with online advertising waning, they need new revenue sources. Laying off employees, shutting down warehouses and putting the clamps on spending isn't enough. . . . They are charging for services, content and virtual real estate.