Just as the aforementioned restaurants were contemporary in their rise and fall, it puts me in mind of the concept trends. Many people ask me what signifies the difference between a short-lived trend and a greater change in fashion or lifestyle. My advice often depends on the media. Remember, these people are stupid. Start or appropriate a trend but never follow one.
Followers tend to be weak-minded and unattractive.
And if you see one of your acquaintances fall prey to something like collecting those oddly unenchanting Beanie Babies, wearing pantyhose hats or using computers, simply take the offending item and destroy it, with fire, directly in front of them, while calmly explaining their error. It is the job of every caring individual to try and save the world. Miss Shears cannot be reached by phone.