Give them a reason to stay with you. According to CTAM's November 2000 issue of Pulse , bill inserts are an effective way to communicate with your customers. In fact, Pulse reports that sixty-one percent of customers surveyed say that they read some or all of the inserts they receive. So use newsletter bill inserts to tell them what you're doing to give them the best value for their dollar. Tell them how important they are to you and that providing them with the best service is your number one priority.
Customer newsletters open the lines of communications.
They showcase your brand while communicating the many benefits of your products and services. Let your customers get to know you and your company.