It is an ideal media when you want a colorful professional label placed in a location where it is not meant to be permanent. It is possible that you see labels like this every day without realizing that they are non permanent labels.
Good example are labels on the glass doors of soda pop coolers in stores.
The ink can be wiped off easily using damp cloth, or use dry erase pen. You can remove this label simply by peeling it off. The label will come off easily and effortlessly leaving no adhesive behind. Advertisements and temporary offers in stores. Seasonal decorative labels Xmas, Easter, Thanksgiving, etc.