Where your Mouth is.
Ethical investment is a fast-growing business.
This is still a comparatively tiny sum. Most economists recognize that access to capital is crucial for businesses, so if we are going to move our companies towards social and environmental responsibility, then channeling money to environmentally sound businesses is vital. A closer examination of the sums above reveals a disappointing picture. Nearly all the investment is in funds run by city institutions used to buy the shares of large corporations listed on the stock market. Indeed an entrepreneur wanting to start up a business where ethics and the environment are to be paramount is likely to find it just as difficult raising finance today as it was a decade ago when ethical investment was almost unknown.