As people use the Internet more frequently, the Internet offers an excellent forum to represent goods and services in a cost-effective manner. The Internet offers possibilities for representation and advertising which are unparalleled by any other service. Interactive communications and presentations have never been easier. Customers no longer have to set up an appointment or utilize resources to see a presentation about your goods or services. Interactive, multimedia presentations can be downloaded and viewed at the customer's convenience.
Customers can place orders online as the information is immediately imported into a database.
Some companies have gone as far as complete automation including ordering, processing and shipping, without the help of a single operator. With the purchase and strategic placement of a single Web page, your advertisement can reach millions of people, without any additional cost. Internet tools which help users locate information will point to your page, giving you an unlimited source of advertising. Finally, statistical feedback is only a mouse click away. The server computer will log all accesses of your page including which page was accessed, when, where and by whom.