Downtown is everybody's neighborhood. It is the place where everyone comes together. While the entire community has a stake in a vital Downtown, there is not uniform awareness of this fact. Downtown advocates need to do a better job of articulating the connections between Downtown and the larger community. Downtown businesses need to improve marketing in the entire region, especially to families.
Downtown needs a neighborhood events section in the local media.
Downtown events need better coordination, especially with adjacent neighborhoods. Downtown's safety and cleanliness need to be communicated to the regional community. Downtown issues are focused too much on short term and not enough on the long term. Downtown needs transit, linkages, signage, and infrastructure to be truly family-friendly. Downtown needs to balance uses so that commercial, residential, entertainment, and retail uses comfortably coexist.