Kellogg is concerned with a broad perspective. The Iowa FAS team needs to think about regional, national, and international relationships and partnerships. Take advantage of homework that has already been done. The China model of creating sustainable agriculture Lorna attended a sustainable ag research institute with participants from all over the world. Go out to that region.
Food security is major problem of China.
Find collaborator and then find a focus. Find a group that has overlapping interests, as well as someone who agrees with ideas and principles we are trying to develop. Interested in seed and food producer group also. The first day would be an open workshop and discussion and the second day would be a smaller workshop for FAS only. In his book, he claims that businesses today are not looking at environmental sustainability.