Commodity groups and individuals will be more involved in educating the public, portraying a positive industry image and promoting their product. In summary, we will need to declare a united point of view and demonstrate a sound, concerned husbandry. Brucellosis and tuberculosis will continue to be the diseases of focus, though with the continued, concerted effort of Florida cattlemen, these should be under control by the early to mid 1990's. Florida's geographic proximity to the Caribbean leaves open the potential entry of other agents for which guard will be required, eg. foot and mouth disease, heart water, screw worms, etc. The cattleman is a conservative and independent sort by nature.
Cattlemen tend toward constancy amid all the change.
Change in this and most industries comes as a small but innovative group dive into uncharted waters while a large group of watchers wait to see. They learn from their mistakes, we make the needed adjustments. Over time positive change takes place. The 1990's hold in store a tremendous number of potential positive changes. They will come slowly, but hopefully fast enough to keep pace with the pressures from outside of the industry.