As a result we now have a very successful business. The scene is set with a review of franchising from the viewpoint of both the franchisee and the franchisor. The Best of Relations The most crucial element in the franchise equation, the relationship between the franchisor and franchisee is examined and the theory that franchising can be described as 'system leasing'. Here the author looks at the various elements that make up the franchise package and warns of the unexpected obligations that can be hidden in the operations manual. A guide to understanding and verifying the financial projections given to prospective franchisees by the franchisor.
Franchisees give their own views on the level of control exercised by their franchisors.
The higher the borrowings, the tighter becomes the margin between success and failure. The author warns of the dangers of over borrowing. Effective Planning in Franchising A review of the different aspects of business planning and their importance in making the franchise a success. This can happen for various reason ranging from termination or expiry of the franchise agreement, the sale of the franchisee's business or the financial failure of either the franchisor or the franchisee. Here's an example of one of the 600 entries in the Franchise World Directory.