Provides statistical and tabular information on companies, industries, products, countries, and market share. This resource is accessible by current students, faculty and staff of MSU who have Pilot accounts. Ref HG 4057.A353 Business Rankings Annual . A bibliographic guide to more than 8,000 listings in over 1,000 periodicals, newspapers, directories, and books which contain business rankings. Useful for finding sales rankings and marketshare.
Index includes company names and brand category listings.
Market Share Reporter . An annual compilation of reported market share data from business periodical literature. Includes data on companies, products and services and also provides information on brand competitors. MediaMark Research Reports Provides demographic information related to brands and consumer product usage. Most recent data is from 1996 interviews.