Portfolio Protect is not an analytic tool focusing on macro-economic factors, but rather a behavioral tool that identifies potential customer defection by responding to specific borrower behavior when users access home price data. Domania has the only behavioral tool that helps lenders identify and mitigate purchase money loan prepayment risk. Portfolio Protect and Domania Direct employ a 3-step process to help lenders prevent customer defection. In addition, Domania's rules-based response software and the user's registration information are then used to drive the realtor's and lender's customer acquisition and retention programs. Retention A realtor or lender's direct marketing and advertising often reaches the right target, but at the wrong time, or with the wrong information.
Lenders have no cost-effective way to retain prospects until they are ready to transact.
DomaniaGrams remind customers of their lender, reinforce the lender's brand, and deliver the right personalized message at the right moment. Lenders Domania's loan recapture program distinguishes lenders from their undifferentiated commodity peers by attaching loan product messages to personalized, real estate information. To Know, Not the Last. Domania's Portfolio Protect program positions the lender as the first to know, not the last, when a customer is about to leave your portfolio. By offering attractive content to home buyers and refinance candidates, we will help you stay in front of your customers, so you'll be the first to know when they start thinking about getting a new loan.