The Business Research Lab Used Auto Dealer AAU Survey Home Page Research Services Online Surveys Customer Satisfaction Employee Satisfaction Custom Research Small Bus.
Description follows below.
The Analysis Process Pricing Purpose of this Questionnaire Measure the attitudes of a particular target market toward, awareness of, and usage of particular used auto dealers. Identify the strengths and weaknesses of the competitors in a particular market area, or among a particular target market. This questionnaire could be used either by an existing used auto dealer or new auto dealer who sells used autos, or by someone thinking of opening an auto dealership and trying to select the right geography, target market, or marketing message to send. Particular makes, models, and years of vehicles owned by the household. Whether the vehicles currently owned were purchased new or used, and whether they were purchased from an auto dealer.