We have to assure them that this is not the case. We have email. We have the Web. We have Microsoft Office, whether you're a fan of the program or not. Our Macs can comfortably coexist in a world dominated by Windows computers.
Fear is the first enemy.
Fear that Apple will die. Fear that the Mac is incompatible. Being different doesn't mean being incompatible. Cost Cost is the second enemy. Even more than MHz, price is a huge stumbling block.