In today's competitive business environments owners must consider how to distinguish their business from all the others. Those businesses that don't have distinction often languish in price wars and usually go out of business. One way to set your business apart is through innovation. In fact, innovation can pervade every nook and cranny in a business.
Innovation is what the psychologists call a mind-set.
I like to think of innovation as a process and not a product. In the past two years clients have increasingly asked me for ways to help them innovate. They are seeing their competition changing and improving and they do not want to be left out. Think seriously about how your business deals with innovation. Use a suggestions spreadsheet.