We start are own Internet web page to increases the awareness of the show, and the site becomes very popular with anglers with an average of 400,000 hits for that first year. Bob Murray is routinely recognized in public and people express their love for the show and appreciate that it's local. Bob is signed to indorse several products and becomes a design consultant for fishing products. The show increases it's airings and includes several other cable companies in the area begin airing the show. Sponsors actively seek sponsorship of the show.
Advertisers report that their advertisements bring in more customers to their place of business.
We begin to edit the show on a state of the art computer based editing system called a Media 100, which increases the production quality of the program. Bob Murray's seminars are attended by 300 people and are standing room only. Viewers continue to email us show suggestions and are amazed that we are so assessable to them and their needs. The show continues to grow and we begin to air on Comcast Cable, the region's largest cable providers. The website continues to grow with new features.