Musical tastes also vary, with some going for international stars like Ricky Martin and Celine Dion, to national stars, including Xuxa. Food is a sport in itself. The country is abundant with various exotic fruits. Meals are a sacred time for speaking with family and friends. People are rarely seen eating on the run.
Lunch is the biggest meal of the day, with dinners being rather light.
Although basketball and baseball are gaining popularity, for most Brazilians, the only sport is soccer. Soccer is a religion for Brazilians, with legends like Pele and current stars like Romario leading the country to eight World Cups. Other pastimes are television and the radio. There are roughly 140 different television channels in Brazil and 30 million TV sets, half the number of radio sets. Movies, both blockbusters and dramas, are big hits at the box office here.