This is useful if you are running multiple services or products. For example, URL Squad . Tips on Link Prepare a unique URL for each advertisement you submit, though they are about the same product or service. This is quite useful in knowing which advertisement is doing the best for you. Double-check your link.
Broken links are one of the worst things on a website.
Same is the case with links that lead to a wrong page. You may want to actually click on the advertisement to verify if it's going to the right page or not. CPM CPM stands for Cost per 1,000 impressions . Login as an advertiser. Click on the Account Manager .