Clarity is essential, complex topics are explained. Most important, of course, is that the information is interesting and useful. We require that writers cite research in stories and make every attempt to reference first-hand research. Since we're a product-oriented magazine, we also ask that articles contain product names, but not brand names, where appropriate. Magazine to determine how these guidelines find expression in the magazine.
Magazine is to send a query letter to the editors with an idea for a story.
Topics should center around product categories that are commonly found in natural foods stores. Stories which discuss new information about herbal medicine or homeopathy, nutrition tips, disease prevention using natural products, or natural beauty ideas are among the most desirable topics. This type story is accepted on a limited basis. We feel that those with previous experience writing about the health sciences, natural medicine, nutrition or natural products are best suited to work with our magazine.