They have had five straight losing seasons. Better still, from the standpoint of image, the Brewers have been the poster children for small-market baseball. But the Brewers have Bud Selig, the acting commissioner and spokesman for small markets everywhere. They have large small-market visibility. Forget for a moment the promise of Miller Park.
Image is the key.
And the Brewers' image within baseball is that of a small-market franchise, with all the typical struggles that come with that category. That's the cake. But here's the icing. It's March in Arizona. The Maryvale section of Phoenix is crawling with National League scouts.