Every company wants the best-performing material that is also safe and environmentally acceptable.
Currently, for Mattel and many other toy manufacturers, the material of choice continues to be vinyl. Decades of use have shown that vinyl is safe and environmentally benign, as well as being durable, versatile and affordable. We believe vinyl will continue to be the standard against which other materials are judged. Greenpeace's interpretation of Mattel's announcement as an environmental and safety move linked to concerns over vinyl and phthalate plasticizers, used to make toys soft, distorts the company's action. Greenpeace is the Grinch trying to steal Christmas with its annual toy scare.