Shockwave does not attract people, it helps entertain people. Search engines index words . People search using words . You get found for the words on your page. See the Example .
All search engines display the title tag .
It is your most important tag. Include your prime topic and use two or three of your prime keywords. Tag Most engines show the description tag , but not all. Size should be one to three lines, under three hundred characters. Keyword Usage People use words to search the web.