Smallbiz Bookstore Msg. Marketing Insurance Surveys Small Biz. Starting Out Sales Mgt. Sometimes one tiny tweak is all it takes to revitalize your marketing program. Remember that giving is getting.
Guerrillas recognize the power of freebies.
Give away free appetizers. You get the idea. Consider holding a retail auction. Growing numbers of retailers have weekly auctions of returned and slightly damaged merchandise. It's fun and generates a lot of in-store traffic.