Electronic Media Sometimes communication by printed material just isn't good enough. Either the medium doesn't provide sufficient user response or it is too expensive to produce and mail.
Electronic data has the advantage of being instantly available and easy to update.
There are several alternatives to printed brochures. The internet, by use of HTML or Flash and a graphical browser can convey text and pictures on-demand to users. HTML pages don't look good when printed and documents produced in a wordprocessor may well face font and page-break problems when transmitted over the web. Macromedia Flash can provide an exciting graphical interface with good control over printing.