Robert E. McAllan, Press Communication's chief executive officer, said the radio industry's landscape has changed. When Millennium Radio Group offered to buy the stations, Press Communications' five partners agreed the timing was right, even if the stations weren't on the market, McAllan said. But you don't know what the market will look like, and you don't know if you'll have a buyer. You have to be somewhat careful, and you certainly don't want to be the last person standing at the dance. Employees at NJ101.5 in Trenton were told about the sale yesterday, and they said they were battling conflicting emotions, from concern about impending change to optimism the new company will help attract more listeners.
Life goes on, change is inevitable.
Press Communications purchased NJ101.5 in 1989 and changed the format a year later from adult contemporary music to news and talk. New Jersey residents discussing New Jersey issues. The power of talk radio became evident early. In 1990, with then-Gov. Jim Florio pushing tax increases through the Legislature, listeners flooded the station with complaints.