The programmes doing well are family soaps and film-based programming. Beauty contests also do a roaring trade. Zee TV logged record numbers during its telecast of the Miss World contest, won by Indian model Priyanka Chopra last week. Despite signs of saturation in audience figures, the great Indian game show war rages on. Sony TV is set to launch its own show with film star Govinda as the anchor later this month.
Indian help limited to intelligence Links to more South Asia stories are at the foot of the page.