So you send your manuscript to a mainstream publisher, only to be told it's more of a category novel. E-publishing doesn't discriminate as much as print publishing. Their submission guidelines aren't as narrow. You're not as limited to length requirements, types of characters, a certain setting. But that doesn't mean your manuscript doesn't have to be as good.
E-publishing industry execs stress that they're still picky.
Keep in mind, e-publishing is just as competitive as print. They have to establish their presence and there's no room for poorly-written stories. Stay in Control E-publishing lets authors have their hands in the process more than print does. Your creativity isn't limited with your characters, revisions and cover art. Authors who have gone the e-publishing route say they've been able to negotiate more when an editor suggests revisions.