One purpose of this is to make money in order to help support the Subud organization and welfare projects. But there are other reasons too. Enterprises are seen as a form of worship. Doing your right work can actually be a way of worshipping God every minute of the day. It is a way of developing your inner self, a way of receiving God's guidance in the midst of everyday life.
Enterprise is also a way for the strong to help the weak.
Those with entrepreneurial capacity were urged to set up businesses. Housework, the care of children, all are ways of receiving the guidance of God in everyday life. At other times, Bapak defined enterprise in a more specific way. He really hoped that Subud members would set up large, profitable businesses, employing many people. In the 1970's, he began to provide some examples of what he meant.