That is missing the point. You want integrity at all times in the writing, whether investment advice, or whatever. Wear Clean Underwear Means Values Don't pass up a book called Wear Clean Underwear by Rhonda Abrams. The first chapter is devoted to the thesis of the book about wisdom from Mom about business. When you wear clean underwear, you believe in character and values.
Character builds a business, a good business.
Business has to rely on its values. We all need to wear clean underwear. In the report with a sample of 2,116 sophomores, juniors, and seniors from 21 colleges and universities, McCabe concluded 68 percent of them in Business either plagiarized extensively or cheated on tests. Many schools are now adopting honor codes to combat this rash of cheating. As you would expect, men admit to more cheating than women.