Designates the origin of goods and services and can be words or designs or other symbols. Marks should be distinctive and not simply name or describe a product or service. Although a copyright is secured automatically when a work is created, the copyright registration of a work gives the owner greater rights when going after infringers. Litigation A company's best efforts to safeguard its assets cannot always prevent others from stealing or damaging them. If your intellectual property rights are infringed upon, you will need to protect your rights through litigation, as failing to litigate could waive your exclusive rights to those assets.
Every business owns and uses intellectual property.
Unfortunately, not every company recognizes the importance of fully protecting these assets. By following the above guidelines, your company can avoid many of the pitfalls facing intellectual property owners.