If you have done your USDA research, you will already know this makes a significant difference in what your dog or cat ingests. You can see the difference in your pet's coat within just a few weeks. That's all there is to it. After that, they'll give you a toll free number to call for future orders. Too many pet foods contain chemicals, dyes, and sprayed-on flavors.
Many brands still contain corn or soy, which are difficult grains for most dogs to digest.
That's the Flint River Ranch concept. The first ingredient is human-grade chicken with most of the skin removed, just like what you would cook for your family at home. There is no beef or corn, which often are linked to allergies. Flint River Ranch kibble contains no food colorings or chemical additives. No added salt.