The tire maker dallied when it should have acted quickly.
Corporations facing a consumer crisis have a prime model of behavior on what they ought to do.
The Japanese tire-maker continues to maintain that the suspect tires are safe, but millions of consumers are unlikely to be persuaded until an ongoing government probe is completed. At least 46 deaths are blamed on blowouts of the suspect tires, most in southern states in warm temperatures while mounted on the popular SUVs. An investigation could still clear the tires of directly causing the deaths. All rights reserved.