Without question, wireless e-commerce is currently overhyped. Many in the industry forget that the vast majority of the North American population lives outside the Silicon Valley and the New York-Boston corridor. A side from early adopters and niche users, we simply have heard no broad-based demand in North America for conducting business via wireless phones. The second, more optimistic, actually agrees. It makes sense, for instance, that field engineers, warehouse personnel and a slew of other professionals who are not tied to their desks would greatly benefit from being able to order new parts or services while they're away, no matter where they are.
Industry analysts are intelligent people making their best educated guesses.
And, we believe most studies do contribute to the industry s knowledge base, which is why we regularly report their results. However, it is essential to add a healthy dollop of common sense to the projections. The best way to do that, we believe, is to get out of Silicon Valley, New York and similar enclaves and ask people in the rest of the world what products and services they really want.