This provided larger snow and water carrying capacities and set the stage for Squaw Valley. In 1960, seven Zamboni Resurfacers were sent north to the Olympic Winter Games, the first time and machines of their kind were used at Olympic events. Though the Zamboni has gone through mechanical changes over the years, the basic model remains the same as the original. The Olympics has carried the Zamboni to a mass audience, the best possible advertising. From there, its popularity took off.
Evidence is everywhere.
Of course, what seems like the most popular items are the bumper stickers and license frames. We used to raffle them off, until we started getting requests for the clothing. Our best-sellers, from what I've seen, are the baseball hats. Charles Shulz, a big hockey fan and operator of a rink in Santa Rosa, Calif., incorporated the Zamboni into his Peanuts comic strips. It's a regular backdrop for Charlie Brown's travails and Snoopy's mischievous.