It didn't dawn on me that my answer was so generic that no one was interested. They couldn't ask questions because I had not connected with them. Very few people can devise and write their own marketing. When I was a young writer in Austin, Texas, I visited a friend who wrote for an ad agency. It's hard to see yourself in the same way other people see you.
Feedback is such an important part of any self-development program.
I'm getting better. Who you are and what you do as a professional will change over time. We don't write a description of who we are and then live strictly within its boundaries. We write a description of who we are and constantly expand it and improve it as we get better. This process is pretty simple.