Now it seems America focuses on black history for the six-week period between January 15 and the end of February. The media are flooded with tributes to black heroes. There are television programs and movie specials, vignettes on the radio, features in newspapers and magazines. Advertisers buy additional copy in media targeted to black audiences. Window displays in bookstores feature black authors and titles about famous figures and historical events.
Libraries present black cultural programs.
Schools hold assemblies and children do projects. Universities bring in noted black speakers. Art museums exhibit black art. Famous black actors do poetry readings and dramatic presentations. Black scholars, speakers, and performers are usually booked solid in February and scrounge for work the remaining 11 months of the year.