By 1998, HomeFox agents were representing four times as many customers as the national average. Brokers and agents across the country began to join HomeFox and offer similar types of programs. Ivan Andres, a marketing manager for an electronics company, used Fox to sell, then buy. When Glenn Mendell is asked if his company is truly the first firm to conduct real estate transactions completely via the Internet, he doesn't hesitate to separate fact from hype. The purely Internet transaction may be another year or more away.
Documents still have to be signed through title companies.
What e-trade is to investing, we are to real estate. Clients can choose to run their own open house, for example, and save money on the cost of selling in their home. He also noticed in client feedback that the biggest complaint were those same high commissions. His frustration over commissions was heightened by the often-bureaucratic operation of a typical real estate office. After listing with Fox, my home sold in one month as a result of their marketing method and commission structure.