Customers have so much more information at their fingertips. In the past, companies could vary the pricing of products and services dramatically from one country to another, Seybold points out. Back then, customers had a hard time comparing the costs of doing business with one company over another. Today the situation has changed, Seybold says, because customers are demanding equal prices around the globe and can easily compare them. Seybold, in The Customer Revolution, identifies three principle rules in the customer economy.
Customers are in control and are reshaping businesses and transforming industries.
Smart companies are paying attention to the messages from The Customer Revolution. These metrics have become the major focus for weekly and monthly management meetings. InfoWorld Media Group Inc. Sponsored Links Raise your Java development to the power of Ten.