This statement is brief and easy to understand, so all citizens can refer to it as their own blueprint of the future. Often the community's vision statement is printed or broadcast by local media to help spur discussion within the community. The citizens vote on its approval. If rejected, the statement is revised until approved. Project Future's third step creates and implements citizen action to bring about the community vision.
Citizen action can take many forms.
Citizen-action teams directly undertake projects that wouldn't be addressed by other existing groups within the community. However, existing organizations contribute by reviewing the statement and doing some of the projects adopted in the vision. Citizens organize community foundations or funds to fund projects that will contribute to the community's vision goals. The Project Future steering committee develops a strategy using these and other approaches. In this third stage of Project Future, university faculty have a particularly important role.