This course will outline a complete marketing plan appropriate for a forensic practice. It will cover networking and public relations techniques such as writing articles, speaking and publishing your own newsletter. Pros and cons of registering with referral services, how to conduct a direct mail campaign and how to create an effective advertisement will be addressed. You will learn how to do it, what is working and what is not. Ms. Hamilton will evaluate the Internet expert witness directories and discuss the value of setting up your own web site.
Active participation is encouraged.
John Thomas Kirk, Esq. What Good Lawyers Do to Good Experts Jane Tigar, Esq. Authentication of Ancient Documents Bruce M. Lyons, Esq. Copyright National Forensic Center. All rights reserved.