These goals are periodically assessed to determine whether progress has been made toward meeting the goals. Depending upon the results, the goals are continued or new goals are established. This is VERY different from a rigid quota that must be achieved at all costs. Using the expression reverse discrimination assumes that when you discriminate against a white male that's different from when you discriminate against a black person or a woman. There is no such thing as reverse discrimination.
Discrimination is discrimination is discrimination.
It can happen to anybody . In this country, before affirmative action was legislated, many position openings were not announced or posted on bulletin boards. Positions were often filled by word of mouth. Somebody just happened to know someone who needed a job and the job was filled. That person wasn't always the best qualified person for the job.