That's your ability to help customers or prospects with information that will help them build their business, so that you can earn yours. Wow me or risk losing me. Satisfaction is no longer the acceptable measure of service. Change your actions, questions, presentation, sales tools and Web site from ordinary to extraordinary. Study creativity to get to wow.
Creativity is one of the keys to sales success in the new economy.
Most people have never read a book on creativity. My favorite is Thinkertoys, by Michael Michalko. Be accessible to customers when they need you. 10.5 Most salespeople will not do the hard work it takes to make selling easy. Yes, Dorothy, it will take hard work to gain Web mastery.