However, Argentines are warm and emotional. The family is the centerpiece of life. Religion is important. Honor in business is as important as success. However, Argentine businesses are competitive and profit-driven.
Argentine women tend to be relegated to a secondary role, with their place in the house and family.
However, foreign businesswomen should not expect too many problems in dealing with Argentine businesses. The business style is a mixture of European efficiency and Latin American flexibility. While enjoying leisure time a great deal, Argentines also have a good work ethic. Business is done in a relaxed and friendly attitude. Social matters must be taken care of before serious business can begin.