The New York office has also recently started to provide CDs with images of Quark files and will eventually offer PDF files stripped of advertising content. Right now, we are in the stone age. We should start out with a standard before we get too far into this thing. Many businesses prefer focusing on their core business rather than on technology issues. Our decision was that we are experts in providing a unique portal to do e-commerce and content delivery, and, therefore, we wanted ease of use of information for our users.
Content is billed on a monthly basis.
Apparently, this idea is catching on. Joel Maske, iSyndicate's CEO, says that the company represents more than 800 content providers, with more than 4,000 different products and distribution to 170,000 Web sites. As millions of sites interact with customers, each of those outlets requires the right information to be delivered to the consumer. It makes us plan to invest in a platform that can scale up in a robust fashion. Even with all the activity among publishers, it will still take some time for syndication to fully materialize.