Purchases by a parent company and subsidiaries are combined for determining earned rate. Signatures jog to the head and trim. Unless otherwise instructed, surplus inserts will be destroyed 60 days after closing date of scheduled insertion. All reproduction materials must have registration marks, center marks, and trim marks clearly indicated. Each negative must be marked for color.
All films are right reading, emulsion down.
Color ads require a Chromalyn, Matchprint or Agfa Color proof. Standard and Matched color ads must specify a PMS color. Black and white ads must have two final proofs.