The Internet and some software programs have brought those fancy tools for gauging customer satisfaction into the reach of the small-business owner.
Billing can now involve the click of a link instead of the lick of a stamp.
Here is what you need to know to increase traffic to your small business's web site. Selling on the Web is 'Laser' selling Ken Wells, the vice president for Harry and David's successful Internet division, shares strategies for building a premium brand, successful Web site design, and increasing the average sale. The basics of marketing by email Email marketing is simple, cheap, and best of all, effective. Get good addresses, write invitingly and get reliable delivery. Heloise goes online with email etiquette advice for small-business owners.