The accounting unit must specify its relative emphasis on teaching, intellectual contributions, professional interaction, and service. The relative emphasis on teaching, intellectual contributions, professional interaction, and service are clearly delineated in the middle three paragraphs of the SOA Mission Statement.
Additional clarification follows.
The SOA Mission Statement implies a relative emphasis on teaching and student learning as our primary vehicle for providing high quality accounting preparation for professional careers. This includes effective teaching, curriculum development, instructional innovation, and accessibility to faculty by students. Teaching effectiveness is evaluated by students for each class every quarter and by faculty peer evaluations. These evaluations are important considerations in the annual performance evaluation of faculty members. The SOA's research mission complements the instructional mission by implying the recognizition of both basic and applied intellectual contributions.