Then they want to train you to use it. The things Company X says it's good at. Don't try to compare us. This is actually used as a verb. This is the kind of verbal sleight of hand you expect from politicians.
Buzz words are best when used together.
Here are some sites that will help. Print out Buzzword Bingo cards and hand them out to friends before going in to meetings. Click for more . Inspired by a Dilbert comic strip. Click for more .