By livelihood I mean a place where we both survive and are fully alive. We are alive in that our spirit fully expresses itself. And through our contribution, we allow other people's spirits to be nourished and to flourish. One of the primary benefits is that people are more in touch with the Source of creativity. As business people, we realize the value of creativity and innovation.
Creativity is a cornerstone of business.
It allows us to come out with new products and services that really are of service. It allows us to do more with less. In essence, creativity leads to more efficient contribution. As we move more into a service and technological economy, we want to continually expand innovation and creativity. But you can't demand that of people.