They are earned through continually matching products and services to what the customer will buy. They are earned through continually responding to changes, in markets, technology, social pressures, legislation. The only confident prediction that can be made about change is that it will accelerate. That is why agility is not about responding to changes, but having the capabilities and processes to respond to unpredictable change . Agility is about establishing the processes that allow an enterprise to master change so as to be able to offer the products that customers will value.
Agility is the deliberate, strategic response for survival in today's market conditions.
A company that knows how to be Agile . . . The Agility Forum, led by an industry leadership committee, ran research programs, training and awareness events, a yearly national conference and regular nation-wide meetings of industry interest groups. The Agility Form has now disbanded. Agility continues however to be represented at Lehigh University . All rights reserved.