Shortly, I will answer this question. Before I do, some background information is necessary. Handgun Control Incorporated, and other similar groups provide materials that are transparent to those who take the time to study the issues, but are deceptive to the casual observer. These preventable tragedies unfortunately do occur occasionally, due to the negligence of some gun owners. However, this ad is propaganda.
Accidental shooting accounts for a miniscule fraction of childhood deaths.
In 1988, for example, a grand total of 5 children under five years old died in handgun accidents in the entire United States. 21 died due to electrocution. 59 died from ingestion of poison. 117 died due to falls. 250 died from suffocation.