In line with deregulation, set up wholly-owned subsidiary in 1996 to move into life insurance. Studying advance into life insurance in line with deregulation. The company is focusing on raising efficiency and is preparing to offer life insurance as regulations allow. All stock exchanges, 1st Japan's second largest non-life insurance company, Yasuda has a powerful sales network and a strong base for providing a comprehensive line of financial services. Financial deregulation is opening up new fields of business, such as life insurance.
Auto insurance accounts for over half of premium income.
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