You are in control of both your income and your development budgets. The limitation on this initial budget is that it may only be used on expenses, not on income. I have structured this way for two reasons. Second, I am looking for motivated entrepreneurial people that realize their success is under their control and that advertising and development directly impacts income. I am seeking motivated people and will do everything I can to make it work for you.
All options are open including equity participation.
I want it to make you want to get up early and have a good time, and to make a difference in your community. Over the last five years I have been warned time and again to face reality and be ready to go out of business as the giants are going to put us under. The more pairs of eyes the more potential for income and even more pairs of eyes. Content attracts pairs of eyes. Pairs of eyes attracts customers and justifies advertising.