World class brand executives have become concerned over the rapid market penetration made by some regional brands. With the advent of electronic trade shows, some regional brands have been able to move into national markets and some even into international markets. We have learned from a reliable source, just as we go to press, that the UN will send a peace keeping force to the Western Sahara. While we cannot confirm the rumor, there seems to be some evidence that UN officials are putting pressure on all sides to seek a political agreement. With the slide in price, the strategy of world class perfume brands to push regional scent firms out of business may be short lived.
Consumer confidence is up.
Sales of perfume are exceptionally strong. Regional brands are moving briskly where the average regional price is substantially lower than the world class brands. Interest rates are stable, the stock market took some profit taking over the quarter but ended on a solid note - up slightly from the close last quarter. The Bird is no longer available to any firms. Intro and Advanced firms may trade with one another through the contracts program.