Information for a specific purpose that usually cannot be predicted.
Comparisons can be quantitative and qualitative.
Quantitative benchmarking uses metrics to compare cost, quality, service, and time. Universal benchmarking focuses on the best performers, regardless of industry. Internal benchmarking measures one part of the organization against another. Competitive benchmarking measures an organization's performance against its competitors. Students, Faculty, Student Administration, Student Life, Fiscal Administration, Human Resource, Development, Facilities, Institutional Research, Information Services.