But because many donors make as many as five gifts during their lifetime, the charity may cultivate a relationship with the donor's agent. Courting the Market Commercial real estate brokers and consultants interested in courting the real estate business generated by charities should be prepared. Their resumes should include past transactions by property type, indicating primary market coverage, as well as electronic and business alliance networks. In addition, attending seminars and exploring planned-giving programs will broaden brokers' knowledge of this field. Colleges, stock brokerage firms, financial planners, and bank trust offices give workshops regularly.
Brokers also can consult an industry publication, the Chronicle of Philanthropy.
Network and business alliances increase brokers' value to charities. Being able to market properties promptly and nationwide through electronic networks such as the CCIM Real Estate Network provides much greater exposure in the disposition of properties. Other large, well-known networks include GVA Worldwide, Prudential Referral Services, New America Network, and Oncor International. These networks all have international cooperative partners, which are important for foreign property donations that still provide donors with U.S. federal tax relief. Other Offerings Consultants in commercial investment real estate can offer other services to charitable organizations as well.