Includes lectures, class discussions, guest speakers, videos, and student presentations. Sp Discusses direct sales and the impact on our society. Covers basic terminology of the direct sales industry. Introduces distinctions between legal and illegal activity in the industry. Teaches the history of direct sales, compensation plans, and industry ethics.
Analyzes communication skills in the direct sales industry.
Explores the unique nature of the relationship between the company and the independent representative. Uses discussion, lecture, presentations and group activities to increase understanding and ability to analyze business under the umbrella of direct sales. Covers current theories and principles of international trade, current trade policies of the U.S., other industrialized nations such as Japan, Germany, the EEC, Canada, and third world countries. Emphasizes socialist and communist nations now moving economically and politically to privatization and market economies. Studies the industrial development role of world organizations such as the UN, International Monetary Fund, and World Bank.