Franchise Consulting Services. Inc. Links For additional information on franchising and related topics, you may find it valuable to reference the following links. Brand leverage is a key to franchise development. Read this interesting article. Again, registration with McKinsey online will be required.
Channel conflict is a major issue for franchisors who are also manufacturers.
The article on EST retailing is particularly relevant for those exploring long-term market positioning. Information on Franchising and the iFranchise Group Download Acrobat Reader for free so that you can read PDF files referenced on this site. Information Links Oftentimes, the difference between success and failure as a franchisor is having the right people.