In particular, you need to understand the pressures on each player and the reasonableness of these pressures. Then you need to understand the effect of the pressures on the evaluator, in this case the movie critic. This is blatant, and in two forms. Prior censorship occurs when the publicists insist that certain questions or topics are taboo during interviews. Critics may have to fax their list of questions to the publicist prior to the meeting, the publicist has the right to edit the list, then critics are asked to sign a restraint contract agreeing to ask only what is on the agreed list.
Concurrent censorship happens during the interview.
Quote distortion . Publicists deliberately pick out-of context, positive quotes. All this, plus stories of people not being invited back when they did not 'make nice' creates a high likelihood of general positive bias. For most critics, this is their only access to celebrity interviews and they are under great pressure from their editors to get these interviews. Performance indicators .