Radio jobs are fragile. Many stations are music services, and the owners suddenly change the formats and the employees executing those formats. The circulation of many daily newspapers is stagnant or eroding. On the other hand, there may be growth in weekly newspapers, certain online services, new media, niche magazines, and some areas of marketing and public relations. You have to be very careful about investing in a broadcasting career, particularly if you are interested in the on air jobs of television and radio.
Broadcasting can be enjoyable, very interesting at times, and even exciting.
But there is no guarantee of a professional payoff after you have successfully completed your college education. Another alternative is to learn communications skills to increase your chances of success in another field. Often you can greatly increase your chances of reaching your goals if you know how to radiate your message. Understanding how the communications media work and also being able to broadcast and write are valuable secondary skills. Even if your profession is not in the public arena and you would not personally benefit from publicity, you may be able to use these skills to help a volunteer group, church or club that you care about.