It's not always easy to give other people their due especially when it's your own production. However, good producers know when to let others' talents shine before their own. Advertising is no different. The client-agency relationship is one of the most complex in business, and one of the most important.
Complications can evolve because advertising is deeply rooted in both fact and personal opinion.
Although everyone wants great marketing, each person brings his own views and talents to the table. From the artist to the copywriter to the client, each person's definition of good advertising is different and subjective. And that's what makes collaboration toward a common goal somewhat difficult. For any collaboration to be successful, there must be mutual respect for individual talents and expertise. Think about it.