Although some services offer online purchasing for livestock producers, this site allows buyers to view cattle and bid in the auction without traveling to the actual sale location. With the growing popularity of the Internet, this could be a trend of the future. Scott Sanders said the idea for CyberStockyard came about while he was working on a web page for his father's business. The people at Web Services said they could do it, so we put our site together. Only registered buyers have access to the live auctions.
Buyers can register free of charge by going to the buyer registration page.
Today, CyberStockyard has more than 325 registered buyers who can participate in online sales from the comfort of their home or office. Sanders said the company's sales representatives find producers to contract their sales with CyberStockyard, but the company is willing to help others interested in the service. Producers who contract their sales with CyberStockyard are listed on the web site calendar and in the company's national print advertising campaign. Ads are placed in such industry publications as High Plains Journal, Cattle Today, purebred association magazines and state cattlemen's association magazines. Once producers contract with the online service, they send videos or photographs of the cattle, and detailed written descriptions to CyberStockyard.