Software that does not limit your ability to handle information. Whether by treatment plan type, insurance coverage, special marketing codes, insurance benefits remaining, or deductibles met. Every marketing expert in the country will tell you that a poorly designed, consistent marketing effort is far more effective than a professionally designed inconsistent marketing effort.
Consistency is the key.
The heart of consistent practice marketing is in developing a plan that is easy to implement and easy to maintain. Two simple concepts come into play when discussing practice marketing. The single greatest loss of revenue in every dental office is uncompleted treatment plans. The single greatest marketing potential in every dental office is uncompleted treatment plans. This happens because most dental software companies fail to recognize the fact that treatment entry, and treatment plan entry must be simple in order to give the office staff the time necessary to enter the treatment plans on the computer.