Television and newspapers can reach very large audiences simultaneously. Television content is ephemeral. Newspaper and online content can remain available on-demand . Audiences are limited to the choices within their TV reception range or by the reach of a newspaper s distribution network. By contrast the Internet is a global medium.
Audiences can obtain content from anywhere in the world.
Television networks and newspapers rarely refer to their competitors. Internet competitors often find advantage in linking to each other. Television is overwhelmed by lowest common denominator culture. Newspapers and online are much more a first choice culture. Their audiences actively select content and are never in blob mode.