But the time expended is well spent when we consider that as the population ages, assisitive devices and universal design are going to become increasingly important. This prosperous, tech-savvy generation will eventually use assistive devices. Many already are. As this occurs, we may come to define accessibility as your company's access to this growing group of customers. We have found another persuasive argument to be the one offered by Phill Jenkins of IBM, in training professional designers who were preparing for our annual Accessibility Internet Rally .
Accessibility is, in fact, the wave of a very fast arriving future.
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