A Road Map Find angel investors first. Know your spiel cold. Experts say that at this stage, you should approach angel investors, not venture-capital firms.
Angels are private individuals who invest their own money, mainly in startups.
VCs generally invest pools of institutional money. Don't be discouraged. That's a great start. Once that first investor signs on, others will find it easier to follow suit. The fact that your lead angel is a client lends credibility to your capital-raising.