I'm a skateboarder, and my favorite professional skateboarder is Bam. I think Bam should be on the Wheaties box because he works so hard, but the public hasn't noticed him yet. He deserves more of the spotlight, like Tony Hawks.
Bam works endless hours perfecting amazing moves.
So as a Bam fan, I want to have him on a box of cereal that profiles champions. If he were on the Wheaties box, I would call that box a true collector's item.