The cookies help the operator of the web site to collect information about the buying habits of particular groups of people. This information is invaluable to businesses because it allows them to better target their advertising with better information about demographics. Another benefit that e-commerce offers to businesses is a reduced amount of overhead cost. A company that does business on the internet will have reduced overhead costs because it is not spending as much money on buildings and customer service as compared to a typical traditional business. This helps companies to increase their profits.
Banking is one type of business that e-commerce has benefited, as the graph below shows.
Back to Top. The biggest advantage for consumers to do business online is convenience . An internet shopper can use his PC day or night seven days a week to buy almost anything. Some e-commerce companies have made this process even more convenient than this. Some online businesses do not even ship their products by mail to their customers, especially those that sell computer software.