I know just the thing. The blue really makes it flow. There's not enough ooommph. It's not happening for me. Jones didn't like it.
Clients are so stupid.
It is our job to understand and describe what we do, intelligently, perceptively, in English. This is not a trivial matter. Around here, we have a term we use called proof of concept. It's probably true, but the statement is useless to the reader with a different page. It is now useful information, a statement of fact.