Give the window focus, this pops it to the front on most systems. Do some creative thinking, find content on the Web, add polls and contests. Focus on your target audience, get them to take notice of your newsletter, and then build it better and bigger. In the struggle for virtual footholds, small companies can compete with huge businesses by providing good information. With the use of moderated email lists, your site can become the center of a very strong, well-knit community.
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