Enhance the Appeal of your Web site. Once your online campaign launches, it will be featured on the GivingCapital Web site and, more importantly, on your Web site. Web Site Tips. Many of our partners have already developed excellent, comprehensive Web sites while others are just getting started. Your Web designer or Web manager may want to consider some of the following ideas to help you get the best results from your Web site.
Content is Key.
Content and substance are the keys to Web success. Above all, it is the information that you convey to your user that will make or break your site. Keep this in mind as you create and develop your Web site. Place your donation link on your home page so that it is visible as the page loads. The link should express the purpose of the campaign and request the user's support.