They don't buy what they want. People don't buy vitamins because they come in a pretty package, they buy vitamins to look younger, feel better, and improve their health. A Web site should excite, involve, and activate the curiosity of the visitor to explore why your business is so good, and buy from you. Sell benefits, not technology . Pretty pictures don't sell products or services, benefits do.
Disk space is cheap.
Then again, so is land in the Mojave desert. The customer traffic to either is about the same. Our affiliation with iMALL means that you are not buying space in the desert. You are not only buying space, but established roads to your property. It will cost you wasted money, time and effort, and eventually lead to even greater costs.