Diane serves as marketing director and helps franchisees with advertising strategies. Entrepreneur magazine recently named Curves the 10th fastest growing franchise in the world. There are three franchisee-owned Curves locations in Waco. If that dream materializes, Waco will prosper. Franchisees often visit the Curves headquarters on Schroeder Drive for re-training.
Clients receive the exercise machines, wall charts, cue tapes, start-up forms and supplies.
In most programs, the more you make, the more you pay. I thought that penalized the successful. I thought a flat rate would allow franchisees to do better and to feel better about us. I guess I'm right, because they are spreading the word. A Curves franchisee easily can open for business in as little as 1,000 square feet of space, said Heavin, meaning that most locations can be profitable with as few as 100 members.