Once they submit this information, Ad Navigator shows which advertising slots are available for the parameters selected. After they've selected their venues, advertisers can check out real-time reports showing the number of clicks they're getting for the target they selected. If they're not satisfied with the results, they can change the settings as often as they like. What's unique about the service is the level of customization and control it gives advertisers. Maybe they can ask for 'business sites' or a few other categories, but we have about 20 big categories and 300 subcategories.
Advertisers can be as picky as they want.
Miyashita claims some clients get remarkably high click rates. Miyashita responds that his venture plans to move in that direction. In the meantime, E-Classis needs to get as many ad spaces as possible. At the moment, the company has contracts with over a thousand sites and is trying to increase the number dramatically. Unlike our competitor, Cyber Agent, we don't have our own salespeople to sell the ads.