A specialist from Kansas State University's Sensory Analysis Center says there is no real potion that attracts the opposite sex, but it is the change in attitude that the scent creates for the wearer that is attractive. Data suggests that if you feel more attractive, then physically you look more attractive to others. Fragrances like perfume and cologne are wonderful in increasing self confidence and psychological changes in people's attitudes about themselves, said Chambers. But if it lasts six months, it is just pennies a day, and cheaper than buying cigarettes, a candy bar or a new car to make you happy.
Chambers says throughout time, scents and odors have had an impact on people.
In biblical times, scents like frankincense and myrrh were worth their weight in gold. People stay away from, or try to disguise, odors that they think are bad, Chambers said. As Chambers suggests, the popularity of aromatherapy does have some validity. Brain waves are physically altered, changing your mood. There are some odors and fragrances such as lavender, or herbs like basil and rosemary, that have a calming and soothing effect, Chambers said.