Feminism was too old hat to be bought, so most of the radical women's papers folded. The only voices we were hearing were the new right and its lackeys telling us to get back into the kitchen. It's an elaborate confidence trick. The new right wants us in the traditional wifey mode, but it also wants our wage labour. The post-feminist line is that the modern women can have freedom through work, and still have the 'fulfilment' of running a home.
Capitalism needs women to work.
The far right's shift to economic 'rationalism' and the expansion of the low-paid service industries mean that cheap labour is always in demand. And as far as capital is concerned, nothing comes cheaper than women. Women don't need a living wage, because we don't actually have to live off it. Despite a wealth of evidence to the contrary, men are still seen as the main 'providers'. And as we get older, in a society which judges women on appearance, we become worthless.