It is not sold. These names are not sold or redistributed to 3rd parties. Contest General preference information is collected. User name, address and e-mail is optional. Visitors volunteer the information.
Aggregate data is summarized and used internally, in our media kit or published online or in print.
It is not sold. If they select the option that they'd like more information about software, then their name and e-mail address are given to the contest sponsor. Their answers to the survey questions are not given to the contest sponsor. Contest winner's physical addresses are given to the sponsor so prizes may be awarded. Periodically there are survey questions in the MyKidSource mailings or online.