This is of fundamental importance because characters are the vital essence of so much of our art. Try to imagine the movies without any characters in them. Try to imagine literature without any characters, or theater without any actors. Without characters, the movies would be dull, boring, and lifeless. Putting real characters into computer games is not easy, as many of us have already learned.
Artificial personality involves the modelling of human personality in the computer.
It is NOT related to artificial intelligence. AI is an academic discipline dedicated to the solution of academic problems, mostly mathematical in nature. Artificial personality is concerned with the capturing of human nature in algorithmic form, and is more properly treated as lying in the field of the arts rather than the sciences. In the course of this project, I developed an artificial personality module that made decisions for the computer characters. The model uses seven invariant personality traits such as integrity, gullibility, desire to be liked, pride, and so forth.