Sustainable management strategies for change which respect cultural heritage require the integration of conservation attitudes with contemporary economic and social goals including tourism. The object of conservation is to prolong the life of cultural heritage and, if possible, to clarify the artistic and historical messages therein without the loss of authenticity and meaning. Conservation is a cultural, artistic, technical and craft activity based on humanistic and scientific studies and systematic research. Conservation must respect the cultural context. There is a need to develop a holistic approach to our heritage on the basis of cultural pluralism and diversity, respected by professionals, craftspersons and administrators.
Conservation requires the ability to observe, analyze and synthesize.
The conservationist should have a flexible yet pragmatic approach based on cultural consciousness which should penetrate all practical work, proper education and training, sound judgement and a sense of proportion with an understanding of the community's needs. Many professional and craft skills are involved in this interdisciplinary activity. Conservation works should only be entrusted to persons competent in these specialist activities. There is a need to impart knowledge of conservation attitudes and approaches to all those who may have a direct or indirect impact on cultural property. Conservationists should ensure that all artisans and staff working on a monument, ensemble or site respect its significance.