Preferred film-based proofs are DuPont Cromalin or 3M Matchprints. All proofs should have bars, preferably Brunner system. We cannot accept it for color ads. If you do not see the program used to create your ad listed in Digital Specifications below, please call us to see if we can accept your files. Artwork will be returned only upon written request.
All advertising material is subject to approval.
The Old Farmer's Almanac is not responsible for errors in supplied files or for key-code or price changes on ad materials received after the closing date. The following is a list of acceptable media and formats, and a checklist for collecting all needed files and proofs. Our production department works from a Macintosh platform. Color conversion should be device independent. Line art should be supplied at 1,200 dpi or Scitex res.