Billboards contribute a minuscule amount to our economic well-being, but they impose a high cost.
They detract from Colorado s attractiveness to tourists and from the pleasant surroundings for our residents. More than 700 communities nationwide prohibit the construction of new billboards. Because billboard control improves community character and quality of life - both of which directly impact local economies. In fact, despite billboard industry claims to the contrary, communities and states that enact tough billboard controls enjoy strong economic growth. While some signs are necessary to provide direction and index our surroundings, most billboards merely contribute to visual clutter.