Or maybe you're looking for a cost effective alternative for quality ebook design. If you would like to create your own ebook to freely distribute or sell, but have struggled with design, then this will be the most important letter you'll ever read. The Advertising Balancing Act - Copywriting vs.
Advertising is a mix.
There is a combination of elements at play that make advertising work. Leave one of those elements out and you are likely to see poor results. A typical example of this is the battle between copywriting and placement. The same goes for the opposite scenario. You can have the best position in magazines, ezines or banner placement, but if the copy is not enticing, few sales will result.