Students who earn advancement to this level begin the process of crafting their portfolio. Sixteen weeks are spent working on the visual and verbal arts of offering strong conceptually based work. The end of semester critique offers a new cadre a step up to advanced training. Three lecture hours and three laboratory hours per week for one semester. ADV 468L Portfolio III .
Advanced students spend their last term enhancing their creative product.
By crafting voice and strategy, advertising portfolios become a reflection of how the person thinks. Three lecture hours and three laboratory hours per week for one semester. ADV 369J Advertising Campaigns . ADV 370J Advertising Management . Three lecture hours per week for one semester.