This year, in addition to concerns of secular competition, level playing fields and publishers selling direct, a concern is the Internet and how it will affect their brick and mortar establishment. Large retailer against the little guy. Competition like Wal-Mart, CBD in Massachusetts. Be brief and to the point. Something to Consider Let's remember that fear is False Evidence Appearing Real.
Booksellers only know what they know.
And if they have been told before, then we need to tell them again. We must shine the light on the positive impact that our efforts on the Internet, direct mail and secular channels has had on our industry. Without the Left Behind series selling in Wal-Mart and Sam's Club we may not have seen the explosion of products sailing out the doors of Christian book stores. Because fewer people would know about the phenomenon. Each new person exposed to Christian product somewhere else has a greater chance of shopping more at a Christian bookstore.