That is why we have invented genetic engineering, hair dye, contact lenses, artificial intelligence and political correctness. We remove actual physical differences, differences in hair color, handicaps, intelligence and ethnic diversity. It not only a physical trend, but an intellectual one as well. Doomed to our own image, our own identity, our own 'look', and having become our own object of care, desire and suffering, we have grown indifferent to everything else. And secretly desperate at that indifference, and envious of every form of passion, originality or destiny.
Any passion whatsoever is an affront to the general indifference.
It is from this perspective that he views today's outbreaks of intolerance, that from a purely logical perspective should not exist in an enlightened society. Racism and sexism stem from fear of the different. Political apathy Baudrillard views today's society in a very pessimistic way. But they, too, are part of hyperreality. Like science they try to pass for the truth.