Equal numbers of males and females eighteen years of age and over are contacted. The study is conducted using our SurveyFever panel. We contact a completely random sample of men and women chosen from our SurveyFever panel, which is RTN's own panel of qualified Web respondents. Nine basic demographic questions are asked. We cover age, gender, ethnicity, education, employment, income, political affiliation, family status and four census regions.
All responses are cross-tabulated.
Each participant receives a standard banner covering all nine demographic areas including their own questions. The sampling system is totally computer based and every member of our SurveyFever panel has an equal chance of being invited to participate in the monthly omnibus survey. Panelists are prevented from taking the survey more than once every six months. Tabulation results are available within 72 hours of the completion of the survey. Pricing structure .