For example, the communities along the Elroy-Sparta State Trail have seen an increase in tourism since the trail opened in 1968. Promotions by the cities of Elroy and Sparta attracted businesses to serve trail users. The presence of trails often increases the value of properties adjacent to the corridors, especially those through residential neighborhoods. The National Association of Home Builders cites trails as the second and third most important amenity that would influence people to move to a new location. Quality of life is an increasingly important factor in attracting and retaining businesses in a community, and trails are important contributors to the quality of life.
Corporations bring jobs to communities and help support other businesses.
Additionally, health improvement due to outdoor exercise can help control medical costs in the long run. Social Benefits Trails can provide a sense of place and a source of community pride. When integrated with features such as historic sites, commercial or residential areas, and parks, they can improve the overall character of a region. They are beautiful places for people to enjoy the natural beauty of our state. Trail corridors can become outdoor classrooms where children and adults can observe and learn about their natural and cultural environment.