By using Acrobat, you keep them on your site. We're looking for other companies who have catalogs that lend themselves to this approach. His firm has established a separate profit center to create Adobe Acrobat catalogs. Applied leverage PDF catalogs are especially effective because the vendors can leverage the work they've already done. Adobe Acrobat's file compression lets Northern Auto Parts put its entire 71-page catalog online.
Customers can access individual pages without waiting for the entire catalog to download.
The PDF version of the CMB Industries catalog accurately renders complex page elements, including detailed tables and engineering diagrams. Ortega appreciates another key advantage - price. Before, the company's engineers required tabbed three-ring binders to hold spec sheets and product information. The CD version, with all that information, costs about two dollars, and that includes the jewel case and artwork. We made 10,000 CDs, so that's a significant savings.