Ethics and social responsibility, as related to marketing and international marketing will be covered specifically. The course enables the student to understand the basic concepts and methods used and to develop the skills to think like a marketer in business situations. You are expected to arrive for class on time each evening. If you must miss a class meeting, you are responsible for any missed assignments.
All assignments are due on the date indicated below.
Let me know immediately of scheduling problems you anticipate. Any late assignments must be turned in within one week of the due date and will have 10 points automatically deducted. Please see me for clarification. To maximize learning you are expected to keep current in your reading assignments. Homework is due at the end of each class meeting.