Michael Kelly Mort Kondracke Ch.
Appeasement just whets their appetite for further concessions.
BP Amoco, an evil oil company, is gradually discovering this the hard way. In 1997, the company's CEO, Sir John Browne, took a public position that carbon emissions should be reduced even though a convincing scientific case had yet to be made linking global warming to such emissions. But Sir John didn't stop with mere symbolic statement, he took action. The company also actually began to reduce its own emissions and started to promote solar power. It cut its carbon emissions by 5 percent from 1998 through 2000 and is planning to cut another 5 percent by the end of 2003.