Digital camera makes the use of film obsolete and features immediate picture review.
The pictures can be processed by a personal computer and the images can be sent via e-mail. The move into this field is also logical in view of our strengths in the digital and imaging technology and the strong distribution network which we can benefit from. The worlds of electronic information, communication and entertainment products are rapidly converging. New personal digital products, such as mobile telephones, handheld PCs and digital cameras will change the lifestyle of consumers. Today, these products are mostly used for professional purposes but gradually they will enter the consumer markets.