Little Doors vs. Big Portals Niche portals seek to herd users with the same interests through custom Web gates.
Community is a big part of being a successful portal.
However, they still offer a wide variety of services, and many depend on the ad revenue that comes from Internet users hitting their pages every day. Perhaps more importantly, unlike the major portals, they have a following, a community of users with a common interest. Those niche portal sites already have a theme around which to build a community. That's how we got started, with community. Making a profit is a different story.