These minders are sometimes unenthusiastic. Debates often rage about what kind of statements should or should not be deleted, which is probably a productive exercise. When new laws are passed in the United States, we expect that they are new in some way. But in China this is often not the case. When comparing the text of the old rules and the new rules, however, there isn't any important difference.
Chinese regulations have a short half-life often measured in months.
There is never any talk of just enforcing what they already have. That China has these Internet regulations is significant. But they aren't new. This is easy to do when the new rules are essentially the old rules. This campaign is another example of the sine wave pattern that has characterized Chinese policy making for decades.