No advertising campaign will begin unless a signed insertion order is received at the offices of the Publisher no later than the closing deadline. Changes in advertising copy shall not be considered authorized by the Advertiser unless confirmation of such change, in writing, is received at the offices of the Publisher by the closing deadline. In the event copy changes are not properly confirmed in writing, Advertiser s most recent advertisement shall be run. Publisher shall not be responsible for claims made in advertisements, and Advertiser shall indemnify and hold Publisher harmless from liability of any kind arising from such claims, including reasonable attorney s fees and all other associated costs of litigation.
All advertisements are subject to approval by the Publisher.
Such approval shall be granted or withheld solely at the Publisher s absolute discretion. A campaign will be deemed to have started at the time of the closing deadline, pending the receipt of advertising artwork. A campaign will be completed when the advertiser has received the impression level stated in the insertion order. Cancellations Advertisers who cancel during the course of a campaign will be billed for the impressions received up to the time of the cancellation or for 10,000 impressions, whichever level is greater. Frequency discounts will be properly adjusted to reflect earned rates.