We will provide assistance in obtaining the proper furniture, shelving, counters, equipment, and initial supplies needed to operate your store. We will train two people prior to the opening of your store for a period of 14 days or more if necessary. Our comprehensive course will include such topics as employee management, equipment orientation, marketing, sales, advertising, and the operation of your store in the most cost-effective manner. We will produce a quarterly full color newsletter to aid you in making regular contact with your customer base. We will assist you with yellow-page ad placement, and give advice and recommendations on other advertising mediums.
Annual catalogs are also prepared for use by all stores at a nominal cost.
We will provide the services of our management team to assist you in the development of your Talking Book World franchise. Our representative will visit and call your store periodically to assist in your operation making sure it is running smoothly. On an on-going basis, we will answer questions concerning special orders and challenges in your store. When possible, we will arrange co-op advertising and special events from publishers. You will receive an exclusive territory in which no other Talking Book World will be established.