Describe your company s organizational readiness. Describe your company s product readiness. A total of 28 is desirable on this section of the quiz. Furthermore, a minimum of 3 must be scored on each of the last 2 questions. There are no correct answers on this section of the quiz.
All answers are possible.
An overall strong motivation is necessary but no specific answers are really needed. A product needs to be in the growth stage when entering a foreign market. This gives the most opportunity for growth. If a product is in the decline stage it should probably not be marketed internationally. All the answers given by the user will be scored and the users should have a score higher than 14.