Some have new belts, brakes, and tires. After considering his two lots for a moment, Rodgers declares that there's hardly any reason to choose a new car. This may seem a remarkable assessment, coming from the boss at a new-car dealership. But the new-car business is suddenly pushing used cars, and in a big way. They are totally refurbished vehicles backed by warranties from the factory.
Dealers get a chunk of profit in exchange for that peace of mind.
Manufacturers need financially healthy dealers. Ford, Lincoln, and most divisions of General Motors are launching programs now. Chrysler is test-marketing certified cars in the Kansas City, Mo., area. Honda will announce its program this month, with cars ready at many dealerships by June. The counts are of dubious value.