Auction market owners, commercial cowmen, order buyers and feedlots can all attest to the successful nature of these special Limousin sales. NALF's Commercial Program assists in the development, advertising and promotion of these recognized sales, targeting those buyers specifically in search of Limousin-influenced cattle. Special Limousin calf sales gather volume offerings of comparable genetics in one location, enabling producers with smaller consignments to market their cattle more effectively, as buyers can group or blend lot purchases to fill truck loads. Consider developing a Limousin calf sale in your area, NALF's commercial program is ready and willing to assist in your efforts to market commercial Limousin-cross calves more efficiently, at the best price potential. Customer service is a hallmark of successful registered Limousin programs.
Customer service is an increasingly important aspect of customer procurement and customer retention.
Your program, and the breed, will be the beneficiaries of aiding in the successful marketing of Limousin commercial cattle. In turn, the vital component of marketing Limousin bulls to the commercial cow-calf industry so critical to the current and future success of Limousin breeder's, will gain commercial market share as well. The NALF office has received a number of inquiries regarding incomplete performance data on cattle offered in breeder production sales, and bulls in which semen is being marketed. The number of possible buyers making the effort to request additional or complete performance data, pales compared to the number of customers that simply go on to the next animal, or to another breeder's sale. A reminder that submitting complete performance data on your cattle is critical to your marketing success.