The Conference program includes seminars on national DM problems, telemarketing and its technical support, direct mail opportunities, mail order, data base management, direct marketing in Internet. Questions of practical use of DM methods in Russian business environment and also its theoretical aspects will be widely discussed at the seminar program of the Conference. The program also envisages round tables on some special matters. The working languages of the Conference will be Russian and English. Doing business under existing constantly changing conditions ensures development of new marketing trends for Russian, advertising and sales promotion.
Direct marketing is the complex of efficient verified decisions for successful business.
The work and the results of the conference will be widely elucidated by Russian mass media. The press conference summarizing the results and giving comments will be organized. We believe that this information is of use to you and look forward to seeing you in Moscow on 7 -8 June. Please do not hesitate to contact us with any questions you may have. To participate in the conference you can registrate right over here .