Advertising sells things.
It sells shoes, tacos, diapers, cereal, cars, toothpaste, sodas, God, books, beer, cell phones and much more. Many innovative Christian leaders are ratcheting up their creativity through advertising. Such creativity, they argue, is necessary now more than ever if we are to get through to this saturated electronic culture with the message of the gospel. Once upon a time, they note, there were Blue Laws which forbid doing anything on Sundays. All stores were closed by law.