Creativity is the talent to present the ordinary or common in a fresh, appealing manner.
Both could be produced by broadcast or film technicians. The creative talent adds the spark that makes drama, comedy or a documentary interesting or moving. A designer, specifically, also adds clarity by making information not only aesthetically pleasing but also easy to understand and use. This is a fake email address. So many old members of this list were getting spam generated from siphons trolling the archives that I replaced all email addresses with randomly generated spam traps that forward mail to spam fighters.