An attitude that acknowledges your own needs and the needs of others. People who are assertive can communicate their own needs and listen to what others are saying as well. An approach to life that allows you to retain or regain control over your own life, and can lead to increased self-esteem. A right to make decisions about your own life. I don't want to be aggressive.
Assertiveness differs from aggression in fundamental ways.
Aggressive people force others to meet their needs by using unpleasant means such as shouting, physical roughness, manipulation, or threats. In contrast, assertiveness is being able to express feelings, ask for something, or set limits without demanding results or intimidating people. No one becomes assertive overnight. It takes time and practice. The first step is to identify how you feel and what you need.