A range of elective subjects allows students to extend their education into specialist industrial design activities or other art and design disciplines. The course is structured to give students the following areas of study. This is the main study of the course. There are studios at each year stage. Students undertake a minimum of 24 credit points on the study of the theory, context and cultural aspects of art and design.
All students take professional practice subjects in the first year and the third year of the course.
Students take a compulsory drawing subject in the first year. This study is concerned with perceptual and communication skills in the context of visual concepts and structures. All students are required to take digital imaging subjects for a total of 15 credit points. In addition, a range of electives are available to extend knowledge and skills in this area. General area of study for the acquisition of additional skills in mathematics, mechanics, ergonomics, electronics, materials and manufacturing related to industrial design to aid the student's main industrial design studio practice.