Volunteerism continues to prove vital to cultural organizations-98,350 volunteers contributed 2.1 million unpaid hours of assistance. The study was conducted by Dr. Gregory Wassall, Professor of Economics at Northeastern University, who also oversaw similar studies in 1978 and 1988. The figures in the new economic impact report come as no surprise to leaders of the business community. Massachusetts is blessed with a wide variety of cultural institutions, which are attractive to residents and visitors alike. Community leaders also know how important cultural resources are in the courtship between communities and businesses and workers that are looking for homes.
Cultural tourism is especially big business in Massachusetts.
Tourism is the state's third largest industry, and the state's cultural assets are among its strongest drawing cards. Our theaters, concert halls and museums attract thousands of visitors each year to our city. In addition to improving the quality of life, this cultural vibrancy contributes in a significant way to Boston's economy through jobs, taxes and spending. Visitors are also crucial to the economy of western Massachusetts. A quarter of a million people a year visit the Rockwell Museum.