We also have seminars at hotels, which is a rapidly growing part of our business. I don't want this question to be too much of a softball, but on one hand, it appears you don't have any competitors, and on the other, it appears that everyone is your competitor. There will be many single topic Web sites that will be competitors to us that can make a good living, and those are the ones we want to go out and acquire, of course. We have no desire to. In fact, I've been quoted as saying that branding, and the justification for all the money that's been hosed down the drain in building a brand over the years, is going to prove to be one of the great rip-off myths in Internet investing at the end of the 20th century.
Brand means nothing on the Internet.
Two years ago, it only had 200,000 page views per month, and now it has close to 3.5 million page views per month, and we've never spent a penny promoting it. We're now at more than 9 million page views per day on our network of Web sites, but our home page only gets 25,000 page views per day, which is fine with us. It's hurt our stock because we don't get written up in Fortune or BusinessWeek magazine or The Wall Street Journal or The New York Times. This is not a sexy concept. But your strategy has been to acquire content.