Optimizing ROI in the Market Value Chain Companies buy things.
Companies make things.
And companies sell things. Anytime two or more companies interact to buy from or sell to one another, there is B2B activity. These transactions are not new. Using the Cognos BI platform, you can get answers about the effectiveness of your B2B system share business information with suppliers and customers report on and analyze the effects of e-procurement applications Learn more about Cognos B2B advantages .