The effects of tobacco advertising are complex. There is little evidence that advertising results in additional smoking. Factors other than advertisements must be taken into account when discussing why children smoke. Joe Camel can not take all of the responsibility. Whether or not a child s parents smoke has a great impact in his or her decision to take a drag.
Children are almost three times as likely to smoke if their parents do.
They are also four times as likely to smoke if their brothers or sisters take up the habit. Many teenagers smoke because they feel more adult. Making a product less accessible and more illicit makes it more enticing for teenagers. Requiring proof of age is evidence that cigarettes are for adults. This appeals to them.