Keep customers informed. Tell them what they should know before they find out in the worst possible way, on their own. It is not possible to be too courteous to customers. The rapid pace of business, the encroachment of competition, the shifting dynamics and changing goals, makes courtesy seem old fashioned, even an anachronism in a modern economy. Just the opposite is really true.
Customers receive so little courtesy in modern business that it is coveted and highly prized.
An extra please, thank you, good morning, a kind word, and a pleasant tone of voice, are the foundation of good customer relationships. Courtesy is the most underutilized weapon against competition in the marketplace. Think about how positive you feel when someone is especially courteous to you. You notice it, you like it, and you remember it. Courtesy works like that in business.