For events that you plan, the primary goal is to get people there. Whether the event is social or cultural, for the floor only or for the entire hall, some form of advertising is necessary to let the people know.
Advertising takes on many forms whether a letter, mailbox flyer, a poster, or a banner.
Too often people think that by running off a few hundred flyers and stuffing mailboxes, the interested persons will show up in masses. As you know, students have dozens of flyers and letters stuffed in their mailboxes and very often these announcements end up in the circular file before they're even read. Effective advertising means being creative, as well as deciding who you want to reach and how best to accomplish reaching them. There are four points to keep in mind when developing your publicity. Of course, it should include times, dates, places, who is to be there, what is the topic of the program, etc.