It is mental and in a sense subjective, but it is also somehow in the common world of human concern. Not everyone acknowledges it, but for those who do, it is as at least as real as color, or size or any other commonly acknowledged property. The main point I wish to make here is for the reader to clearly grasp why the diamond as we find it in our everyday social existence is not just something physical. Its significance, its importance, its social reality is mental, emotional. Hence its value is entirely a product of how it is regarded by humans.
Diamonds have aura Diamonds have aura.
A license, which is more or less, legitimized by being given a nice Greek name. We were told, in high school perhaps, that hyperbole was a figure of speech, a kind of metaphor, though we knew that it was just another name for exaggeration. A historical examination of the hyper inflation of the value of the diamond is not our goal here, and I have to confess that I know very little about that history. Uncut diamonds are for the most part indistinguishable from other stones. Properly cut diamonds are quite attractive.