Consumers have an abundance of choices, their expectations are high, and their patience is limited.
They expect quick responses to their inquiries, ready availability of product selections, and diversity of purchase options. These enterprise forces have led GERS to develop technologies that will enable instant communication between employees and notify them of customer status and internal policy changes, so that a change affecting one business operation is immediately visible to the entire workforce. Similarly, product information can be concurrently passed to partners, customers, and suppliers. Intelligent, timely decisions are only possible when businesses are capable of quickly and accurately passing information across the enterprise. With this collaborative sharing, customers are kept better informed, and employees have a better understanding of what s happening in their company.