Be more or less specific. Also too, never, ever use repetitive redundancies endlessly over and over again 10. No sentence fragments. Foreign words and phrases are not always apropos. All generalizations are bad.
Comparisons are as bad as cliches.
Don't use no double negatives. The passive voice is to be ignored. Eliminate commas, that are, not necessary. Parenthetical words, however, should be enclosed in commas. Never use a big word when substituting a diminutive one would suffice.