Here are some basic definitions for a variety of channel terms. The purpose of providing this information is to help site visitors understand how Intel uses the terms to describe various channel segments. However, they usually do not have a store front where customers shop for products.
Customer base is primarily small to large businesses.
Resellers vary in terms of percentage of revenues based on value added services versus hardware and software sales. Revenues tend to be generated from value added services. Customers are typically small business. Customers are all shapes and sizes of businesses. This can also be another name for networking resellers and VARs.