Geopositional services probably present the biggest potential, he says, because they're advantageous from both a consumer and a business perspective. Everything has to change. Even the billing system. I don't know if they can scale to handle buying, messaging, location, notification, etc. Even customer care is a huge expense for carriers because if a user calls up and says 'My phone is broken,' that customer service rep on the line doesn't know if it's the network that is down, the application on the phone, or the phone itself.
ASPs can offload that kind of management problem.
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