This article is reprinted from The Professional Skier.
All copyrights apply.
Please see our copyright and disclaimer notice page. The newest segment of the American Teaching System, the Service Model aims to help instructors become skiing partners who provide an all-around more enjoyable experience for their students, rather than ski experts who merely hold court as technical analysts and coaches. The Service Model outlines invaluable strategies for providing stellar guest service. New ski technology is making it easier for people to learn to ski, which, in turn, makes us look better as teachers. But no matter how good technology gets, in order for ski school to survive and grow, we need to make, guests so happy with their experience that they tell all their friends how pleased they are and return for more.