Adobe will also sell books on its own e-books website . But Adobe is taking a different approach from competitors such as Microsoft. Adobe is targeting students and business workers with Internet-connected computers. They may not read an entire textbook or research report, but could readily use e-books to search multiple books, take notes or highlight text. So instead of focusing on the latest bestsellers, Adobe is bargaining with publishers to produce content that's usually considered reference material.
Analysts say that's the right approach.
There's a virtual universe of compelling content that's available in the file format. Electronic pages captured in PDF look just as they would on paper, preserving all the fonts, graphics and layout. PDF files can be read by Windows and Macs. The costs of conversion are practically nil. Field Guide exclusively as an Adobe PDF e-book before it is released in print.