WOZA's columnists write on subjects covering business, economics, new media and sport. We've gathered all their issues here for easy reference . Accessing the internet over your mobile phone is certainly the biggest thing since the last biggest thing. Biggest things make great news.
Companies create visionary ads.
People get excited. People go out and buy stuff. Increasingly, the promise of the ad and the reality of the product and service don't match. People get disappointed. People get jaded and cynical.