Shampooing will sometimes help to control itching. Some shampoos such as Pyoben and Oxydex, act to reduce the bacteria level on the skin, one cause of itching. Lytar, Clear Tar and other tar containing shampoos reduce itching and oiliness. An emollient or moisturizer used after shampooing will restore some moisture to the skin and this also reduces itching. Expar Creme Rinse can be used to kill fleas after itching and moisturize the skin.
Antihistamines are useful in the treatment of itching in some dogs and cats.
It is necessary to get a dosage for your particular dog or cat from your vet. Dogs and cats have individual reactions to antihistamines. Since some dogs will respond better to one than another, it is best to try more than one antihistamine before giving up on them to control itching. Some pets will become drowsy when taking antihistamines. If this is unacceptable, they can not be used, or might be best to use at bedtime.