In this manner, if you've chosen Affinity to host your site, your DNS information will automatically point to Affinity. However, choosing Affinity as your Domain Name Registrar will also enable you to have your site hosted anywhere you choose. It's registrar independant. Defined Corporate identity is not just a logo or a name of a company. Though these are the most visible of its components.
Corporate identity is what makes a company special and unique.
It expresses the company's approach to business, its values and business culture. Corporate identity should tie all the different elements of the business together in a unifying way. Corporate identity enables the company to build recognition and loyalty among clients, to communicate its values and special approach to business in a memorable way, to establish a benchmark of set of goals, against which the performance can be judged, and to give employees a sense of belonging to a team. Corporate identity is especially important for a new company. A well-developed corporate identity is an investment in the company's future.