But the city, the University of Missouri and local businesses have made life easier for drivers by providing an abundance of parking. Even in the dense downtown section of Columbia, drivers can choose from a bevy of parking structures and street spots. With cheap parking and low gas prices, it's easy and relatively cheap for Columbians to drive wherever they're going. Depending on what you're driving, it may be cheaper to drive in Columbia than it is to use mass transit. It would be na ve, though, to think that cars are simply a way to get around town.
Cars confer freedom upon the individual, and with that freedom comes status.
But while the bus system is underused, it is clear that it provides a valuable service for people without cars. The rest of the costs are subsidized by the federal and local governments. Of course, an increase in ridership would be ideal. But until the city and the university decide to encourage the use of mass transit, buses will continue to run every 40 minutes or so, often not even half full. Those who ride regularly will get to know each other and the drivers.