Does not count toward graduation. Designed to provide a critical overview of the mass media. Includes guest speakers. F, S, Su Information and research techniques used by media professionals, including academic, community and political sources.
Course covers interviewing, formal research and computer-assissted informaation gathering.
Laboratory work at WMUL-FM is required. S Organization of mass media advertising departments and their relationships to advertising agencies and media representatives. An examination of the practices and problems of the three areas. Emphasis is placed on beat assignment reporting, interviewing techniques, and some specialized reporting. A laboratory class in which students write for the Parthenon , the university student newspaper.