The Energizer Bunny is not the only mascot sponsoring a commercial political campaign this fall. Another well-known icon of commercial culture is also running for elective office. My nearly instinctual pause revealed an Energizer Bunny commercial spoofing a candidate named Bob Fremgen. The Internet is ephemeral. But Lorraine La Neve from New Jersey is establishing a grounded sense of history on her site.
Candidates are meticulous in the public image they present, on the web or in front of a camera.
For a few Republicans, this includes publishing their wives' cookbook on their campaign sites, showing an inclination toward traditional family values. This week s headlines have been dominated Lieberman s selection as VP - with the emphasis on his religion, religiosity, and condemnation of Clinton. The Gore site spun it differently. The presentation of print media on the Internet can take many forms, including those that sacrifice the most useful properties of the Web. With its selection of Sen. Lieberman as a running mate, the Gore campaign could have used its web site to beat the press.