One of the bright lights in this is the Texas Scholars program, which has been organized and advocated by the Texas Business and Education Coalition. Parents get the message, too. Science courses are not just for kids who want to become scientists or engineers, but for everybody. First, businesses can educate and motivate their own employees. Southwestern Bell in Texas will be doing that again this year.
Business can take a stand on the policy issues involved.
We can be an advocate in the political arena. This is exactly what TBEC is all about. And the SB 103 legislation is a great example of this, where TBEC informed businesses about the bill and organized business support for it. Business is often asked to underwrite projects and programs. That has its place where the monies can truly can be leveraged to make a significant impact.