Every project, every request, comes down to bartering for people's time and attention. Clarity is about taking risks. It's much easier and safer for you to throw a lot of stuff at the wall and see what sticks. Clarity is not about faster access to more info. Nor does it involve packaging and marketing change.
Clarity is about creating the space and time to think.
That's why they pay me the big bucks. Planning is about the design of conversation. Because that's where people decide how time and attention will get used. Be more surgical in how you listen and scan, and the good stuff will find you. Have a concise listening strategy or get buried.