Communication tends to emphasizes simply making it easier to send information from person to person.
The people still need to organize the communication links in ways that fit in with their work practice. Communication system thus provide access to known sources of knowledge. Thus a person must know both the kind of knowledge needed and where to get it and then choose the communication system to do this. Here ways of combining information are evaluated to see if new products and services can be easily produced. Here information is stored as to how individual tasks were done in the past.