Special Interest Groups Find your niche and specialized products and services in one of PIA and GATF's special interest groups. Formerly, the graphic arts industry s print production was based on analog technology, which generally had limited or no impact on the relationships and understandings between the print provider and the customer. Today, the print production process is now largely based on digital technology, which is much more dynamic than analog technology. Not only do new developments occur by using this technology, but also digital technology has changed the relationship between the print buyer and the print provider. In many cases, the print buyer has become involved in the print production process.
Business practices are far less stable today than was the case in the analog days.
While many of the principles on which business practices are based remain constant, the application of principles has changed and continues to change. This database will provide guidance and information on the recurring issues that arise between the print provider and the print buyer in a more updateable and flexible format. Again, printers are encouraged to provide examples of the business practices used in their operation. GAIN is sponsored by Heidelberg , and Graphic Arts Monthly .