Transfers take 20 seconds each, to transfer. No laser or computer engraver even comes close to that productivity and that equipment costs a lot more. The cheapest claim we have heard about inkjets is about .75 a page. Marketing Edge - Color sells. Laser color prints are much bolder than inkjet prints on colored metal.
Awards have a higher perceived value than gifts.
Combining these facts means more profitable sales, with desirable high value awards. Sales Edge - A technological advantage is obviously no substitute for hard work, presentation or salesmanship, but it certainly doesn't weaken your position either. Our Beta test sites not only field-tested our cartridges, but also many of our marketing ideas. Natural Diversification - Few processes fit as smoothly into the profit structure, customer base and method of operation of most vinyl sign shops, as full color laser sublimation. It's like a good left arm, working with your strong right arm.