And nobody expects you to stay in any of them for too long. You don't stay in Disneyland forever. You're allowed to go to Kentucky Fried. The great inversion of capitalism has been accomplished, fantasia has captured calculation. The ad has been spiritualized.
Capitalism exists to produce ads.
The commodity is like a little relic that you buy to take home with you so that you'll always have a piece of a church with you. The ad is what we want, the vision of a heaven or a hell, or of a heaven-hell. Man cannot live by technology alone and doesn't. The shopping mall is the mosque and California the Mecca. The whole world has grasped unconsciously the truth that capitalism has been inverted.