The PGA Tour is also looking for potential title sponsors, and the South Carolina Parks, Recreation and Tourism Department is involved in the search. The area is seeking a replacement for the Senior Tour Championship, which left the Grand Strand in January for Oklahoma City after a seven-year run. I think everybody knows they have to step up, buy tickets and do the little things that will make the tournament a success. Start-up costs for an event at the TPC would be minimal because there would be no course fee, and essentials such as ground electrical wires, TV cables, roping, stakes, standards and seating are in place from November's Senior Tour Championship at the course. McCamish tried to target potential title sponsors that would be attracted to golf, a senior tournament and CNBC, which broadcasts Senior Tour events.
Any company has to justify putting that much money into a title sponsorship.
A slowing economy and the fact that there are no local companies to court as title sponsors make the job of finding one very difficult. It makes them a community citizen and satisfies the business element. We're at a disadvantage, in my opinion, just because we do not have any corporate headquarters that are involved in consumer products. McCamish said his work to bring the Senior Tour back to the area hasn't caused him to neglect his other marketing duties at Golf Holiday, and believes the effort is worthwhile for the exposure the market would gain from a pro event. The Grand Strand is not in the running for the September tournament that folded in Atlanta and is seeking a new home this fall.