Coaches have it all wrong.
Listen to the Carolina Panthers and you'll see how they've turned a meaningless season-ending game at Oakland today into something important enough to work for and practice for and fight for all week. I wanted 100 catches last year, so, I mean, it would make it a goal met. Muhammad had a team-record 96 catches last season and goes into today's game with 92, so he needs eight more to become the first Panthers player to ever make 100 receptions in a season. And he wants it. At least they'll play hard.