Systems are becoming stable and secure enough to run businesses on them. Emerging companies need solutions rapidly. The faster a company can get a brand going and hire people and build a competitive offering, the better off it is. That is fundamentally what we enable companies to do. There's no up-front investment in time or money.
Companies can just input their information and go.
As it happens, we released a major new version today. That is a very new business model, and it's a much better model. When I first got the idea for the company, I talked to about 10 of my friends, all of whom put money in. And I put money in. Our service is built on the Oracle database, and Oracle is trying to move in this direction also.