This colour is often used to grab the attention of consumers. Colour consultants even encourage house owners to plant yellow flowers in front of their houses if they want to sell them faster. Moreover, putting sales items on a table with a yellow cloth will convey the message that the items are bargains and therefore will sell faster. Green is considered the most restful colour, but it does not often command the authority or respect in fashion that other colours do. Green also indicates freshness and newness so air freshener, toothpastes and mouthwashes are often packaged in green or are coloured green.
Dark green is often popular for logos and signboards.
It can be perceived as elitist or upscale, but it can appeal to a wider audience when combined with yellow or orange. Combined with blue, orange gives the message of great strength. Cleaning suppliers and drugstores often promote a blue and orange combination. In merchandising, orange can be a faddish colour for sports clothes, but it is seldom used in formal situations. Grey is interesting and ideal for work areas where you want to encourage creativity.