Giovanni products are integrated directly into the original digitized data. Our processes do not change the length or format of the data. Giovanni information resides in the samples and the inherent granularity of the data's file format, not in file headers. Giovanni actually mirrors, thru perceptual coding models, the human processing of signals for analog output and thus human enjoyment. Humans are analog creatures, after all.
Copyrights just scratch the surface of digital distribution issues.
There are also important issues surrounding simple source tagging of content to more fully leverage the increasing availability of competing and complementary distribution channels. Most of this document's discussion concerns copyrights as a model for rights in general and for simplicity's sake. Because Giovanni watermarks encode media content using readable text information, any right or marketing data can be included in watermarks to assist in the development of multimedia commerce and exchange. Unlike other proposals, Giovanni's unique multi-layer design provides for neighboring rights or similar information to coexist within the same copy of multimedia content. Public key cryptosystem benefits are explored in detail on other sites such as RSA .