Direct Hit's technology is currently best seen at HotBot. It also refines results at Lycos and is available as an option at LookSmart and MSN Search. The company also crawls the web and refines this database, which can be viewed via the link above. Formerly called All the Web. Don t use.
Companies pay money to be at the top of the search results.
The non-paid results are from Inktomi. Also, has a directory of Web sites. If you don t customize this, it isn t very useful. But if you do, then you should find the results interesting. I like it because it includes the Britannica sites and the news and sports sites.