But exercise equipment is a little different. The practiced eye can see, a priori, what the hustle is, although the spokes people are often so good and so convincing that even the practiced eye must stare for a while. I had seen the AB-DOer before, dismissed it as not effective, but on this particular viewing, I had a revelation of exactly why it was not worth the price charged.
Abs is short for abdominal muscles.
Another miracle abdominal muscle product, that is, apparently, selling like hotcakes. The first clue to the ineffectiveness of the AB-DOer is that the model they use to sell the machine in the advertisement, does not have well developed abs, herself. They say so in the ad. When they tell you how easy it is. Either the chair gives you a work out and you break a sweat or the chair is so easy to do that it does not work your muscles.