Companies will have to think more strategically now that the consumer has incredible resources, she added. Customer relations does not end with a great Web site. Companies need to keep the human touch in perspective throughout this information expansion, she said. We look at things with a human perspective, and that's why companies from all over the country are calling us to design sites for them. While the Internet and wireless networks have created more of a global economy, local businesses need to think even more globally, she said.
Companies have to think about how to translate their content into other languages.
All rights reserved.