That guarantees bottom line value pricing. The savings go to the customer. It also means on-premise storage of inventory . A customer's carpet or flooring is already in inventory at End Of The Roll . There's no cumbersome order and delivery system to delay a purchase or, worse yet, add to the cost.
Conventional retailers expect the manufacturer to store the carpet and vinyl they sell.
This cost is passed on directly to the end user. There are no frills or gimmicks to add to overhead. You don't pay for what you don't need. All the service that really matters. In eliminating the non-essentials, End Of The Roll hasn't lost sight of the fact that customer satisfaction is still the number one priority.