Technology Tips Tips to help you make the right Internet technology decisions for your business. Online Communities and E-Commerce by Tipster , Webcentric . Driving up visitation by creating a web site community can improve the opportunities to conduct a consumer based E-Commerce. Look outwards not inwards . First look at your customers.
Community is generated out of sharing common interests and extending benefits across the community.
These benefits can come from within the community or be catalyzed by the web site s content and structure. Be subtle to establish the community and trust . Promoting your brands can result in indirect sales beyond E-Commerce . Use the power of the community . An eye must always be kept on how to leverage the community.