There are some devoted to online publications such as the Ezines Webring . But it might be wiser to join a group that covers a specific topic of your Webzine. Visit the Yahoo WebRing directory to search. Finally, take a look at syndication services such as Zinos , which reprints e-zine articles with a link back to the submitter's site. Remember, you have competition.
Attention spans are short.
Updating your site is key. Jim Romenesko of the Obscure Reading Room notes that his visitor count was flat when he let cobwebs grow on his site. It crafts your image. As content goes, check out what's being done and do something original. With all the new e-zines nowadays, fresh content is vital.