ISSN 0113-6895 Marketing Bulletin Welcome. Established in 1990, the Marketing Bulletin is a refereed journal that provides a forum for disseminating ideas and information relating to the theory and practice of marketing and marketing research.
All articles are blind reviewed.
Submissions are welcome. This site provides access to the full text of all of the articles published in the Marketing Bulletin to date. New papers are published on acceptance. Volumes 1 through 10 are also available in print form, for a modest fee. In the left-hand screen, you will find buttons that will enable you to access the List of Contents or Author Index .