So., Ellenton, FL 34222-4728. 937 Elm Court, Palatine, IL 60067. Send me Email . And on top of that, they can raise the prices because of the enhancement. If it's in a different-shaped box it can appear as less or more.
Brand equity is everything .
We don't sell wheat flakes, we sell Wheaties . Ami Miesner , equity manager, General Mills cereals. Remember there's a big difference between marketing items to baby boomers for seniors, and marketing directly to the senior consumers themselves. While many seniors might have the disposable income, they never lost their Depression-era mentality. They won't overspend on items for themselves.