If a company employs Hispanics, contracts with Hispanic-owned businesses, supports Hispanic organizations, and utilizes Hispanic talent to lead its operations in roughly the same proportion that Hispanic consumers support that company, it will receive the continued support and patronage of the Hispanic community. HACR publishes studies on governance, philanthropy, procurement, and employment. By providing information on the status of Hispanics in Corporate America, HACR can focus on issues relevant to Latinos and investigate solutions for the inequity that exists. According to HACR President Richard Jos Bela, these studies provide consumers with a guide to the corporate maze. We believe that corporations that include Hispanic Americans should be recognized and rewarded by our community's purchasing dollars.
American corporations advocate for market reciprocity in world trade.