Understand trends, public moods and expectations, wants and needs, tools and technologies for reaching others and having others reach you. Don't sit back and wait to be overwhelmed by change. Talk with , not to , those you serve and those who serve you. Whether an organization is private sector or public enterprise, it serves someone. Consultation is not about deciding to do something, then trying to find a critical mass of support.
Consultation is about open minds and partnerships.
It is about building consensus and collective purpose. Be economical in thought, precise in expression. Just the facts would do quite nicely. The most fundamental function of any democracy is communications. In that context, those of us who have views need to make them known.