Extra charges for production not subject to agency commission. Failure to complete contract will result in short-rated billing. No conditions, printed or otherwise, appearing on contracts, order or copy instructions, including position requests, that conflict with the publisher's policies will be binding to the publisher. Positions never guaranteed. The publisher reserves the right to reject any adverting that is not in keeping with the publication's standards.
All advertising is subject to the publisher's approval.
No advertisement will be accepted that in judgment of the publisher attempts to create an illusion that it is National Wildlife's editorial material. The publisher assumes no liability if for any reason it becomes necessary to omit an advertisement. Advertisers will be billed under terms of the scheduled and stated policy. When a change of copy, covered by an uncancelled insertion order, is not received by the closing date, copy that ran in a previous issue will be inserted. All advertising orders are accepted subject to the terms and provisions of the current rate card.