They won't give if you don't ask Ok, lets get down to business - the business of asking for tips and donations and actually getting them. Our collective job is to create not just the means, but the culture of tipping for independent content.
Big media loves big advertisements.
It's only a matter of time folks until small advertisers demand the same type of interactive Flash banners found on the site above. Besides they were easy enough to ignore. Independent Content Producers that have relied on banner ads to deliver some marginal cash flow are about face a hard choice as small advertisers abandon banners. They will either have to accommodate the larger format ads or find some other means of meeting their operating expenses. Salon chose the subscription route coupled with more and larger ads on their free site.