What really happens is that people tend to make the same foolish mistake. Or they feel that old strategies can be repeated. Some think that if one gambit has been successful in the past than it will be effective again and again. But the wise men do not follow the ways of the ancients, nor do they believe in establishing any fixed standard for all times to come. Rather, they would examine the things of their age and time and then prepare to deal with them appropriately.
Business is all about value addition and adjusting to change.
Products change, attitudes change and of course technology changes every thing. Even laws and regulations must be a dynamic process. Business must adapt to these changes and be prepared to give up the past. In the past twenty-five years our total working habit and the work environment has changed. The small calculators have introduced a revolution in the way we reckon math.