For our user agree- ment, click here . By Paul Duchene of The Oregonian staff Great advertising sticks in your mind long after the campaign. Kanner, who's written about Madison Avenue for New York magazine for 13 years, was invited to view the world's top 100 television commercials as chosen by international experts. Kanner explains why the commercials worked, and manufacturers and advertising executives discuss the campaigns with some interesting insights. Here are a few you most likely remember, and some others not seen in the United States.
Cowboys light up cigarettes by an open fire in the early morning.
It's believable that a man would only smoke a cigarette he likes. Nothing outlasts the Energizer. They keep going and going. Duracell actually invented the bunny but dropped it. Five years later, Eveready picked it up.