They can also be purchased individually or as a set. WatchIT produces seven monthly programs on emerging technologies, with special focus on related business and management issues. Program presenters are drawn from all areas of the IT industry, including authors, analysts, corporate executives, and consultants. Each WatchIT program contains a full-motion video presentation, streamed to the desktop, which includes interviews, case studies, charts, and graphics. Once registered, users can search the site's all-media database that lists details of over 12,000 magazines, newspapers, radio stations and TV channels in the UK using information supplied from the industry leading BRAD database.
Buyers can even take advantage of more unusual media such as takeaway lids and receipts.
Users are then free to contact sellers via e-mail, either making an offer for space or simply paying an agreed price. Users can also browse the 'Ad Space For Sale' board that lists special offers from media owners. Web businesses can be made or broken by their web design, a paradigm which many traditional publishers still don't understand. The initial webcast, Preparing Corporate Culture to Embrace CRM, is scheduled for Wednesday, July 26 at 11 AM Pacific Daylight Time. Industry research has shown that managing resistance to change is a top issue for CRM projects.