For ABC, this is finding another vein of gold in an already rich mine. While getting bombarded by advertising on television, online users are also subjected to onscreen ads, some of which synch with their TV counterparts. In one case, a bonus question was based on the Toyota Corolla ad being aired at the same moment. The best will be when I can interact directly with the television or be able to view the Millionaire broadcast on my computer. While ABC's Enhanced TV is just great marketing and brand-building, think of the possibilities this technology brings.
Corporations can show training videos and do online skill and knowledge-retention testing.
The possibilities are endless. Answer the following question from a recent Millionaire episode correctly, and you could win a cool prize. Contact Staff Writer Jason Meserve Details of the telewebbers in Compendium, our weekly column of stuff you need to know. Feedback Tell us your thoughts on this article or the issues raised in it. When you click Submit, you'll be taken back to this article.