What's Cool Award was given to Radiocards. Net, on the 26th of April 2000.
Content is by far the most important barometer.
We judge a site's content based on personality, relevance, utility, and links. Personality - When it comes to cool sites, personality goes a long way. Even a site devoted to toast can offer fascinating information that's packed with humor and punch. We look for sites that use language that is engaging not obnoxious, informative not boring. Relevance - A cool site can't be so aloof that it fails to address its subject matter.