A great place to start .
Chocolate saves world l Chocolate Shortage .
We all know what Valentine's Day is all about. Women frantically search and spend large amounts of money buying chocolate for every man they know. You might think it sounds strange, but that is what happens in Japan. Valentine's Day is very popular in Japan, but it is women who give gifts, mainly chocolate, to express their feelings about the men in their lives. The tradition began in 1958, through the efforts of a confectionery company whose media campaign focused on women and encouraged them to give chocolate to a man they loved.