Cigarette advertising uses deceptive, highly researched images and slogans to evoke roles known appealing to millions of people daily, including children. Most cigarette advertisements are targeted the younger generation, where it all begins. Cigarette advertising, which is present throughout the world, is a fundamental variable to the tobacco industry's market. The possibility of a link between advertising and cigarette use has always been a serious issue. There are many points of view that can be focused on from a consumer's perspective.
Advertisements do influence an individual's smoking habits.