The ability to see a business you are trying to get to is a service. Locating the business off a major traffic artery allows better access to your location. It also increases the area in which you can draw customers or intercept customers. The location you pick for your business must also have enough room for you to provide adequate parking for your customers. In the Central United States, customers expect parking to be available at the site location.
Customer service is built on having the right person for the right position.
Employees must be chosen carefully. They must be screened and chosen for the right positions. They then must be trained to fulfill the position the will be assigned to. The Ritz-Carlton takes great pride in the kind of employee's they hire. They carefully choose the people who will fill their service positions.