If that is your targeted audience, then advertising on TennisONE is a great value. The short answer is that's where the people and their dollars are going. The Internet hit that benchmark after just four years of public use. Some experts expect as many as one billion people to tap into the Web by 2005. Currently, about 100 million people worldwide use the Web, but with on-line traffic doubling every 100 days, experts expect move than 1 billion people to be on the Web by 2005.
All major research reveals that internet users have the greatest buying power.
When you access a web page, your computer downloads all the files on that web page. You view one page on the web and the company's web server records 5 hits. In addition, you probably will access another page off the home page, and this will generate additional hits from your one visit to this web site. So there are always more hits than people. The number of people accessing a site can only be estimated.