Added functionality such as a virtual closet will allow cybershoppers to build on their existing wardrobe. Yourfit is the first and only company to build an accurate and scaleable solution to the problem of fit online. Our value proposition includes a fun to use product that both reduces returns and increases sales for apparel e-tailers.'' said Chief Executive Officer Steven J. Ross. Consumers gain a true understanding of the fit and look of the garment before they buy it, reducing product returns and helping companies increase revenues and profits. Founded in 1999, Pittsburgh-based Yourfit is a privately held company.
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