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It features a variety of tools to help visitors understand QoE including articles, research, an online discussion group, a list of relevant vendors and links to other Web resources. The site also includes information on the holiday shopping experience and how companies can better fulfill their customers' needs. Companies that want to achieve customer loyalty must deliver value through the customer experience. This new Web site gives companies the tools that they need to begin optimizing the e-business experience for their customers. Sun is dedicated to helping its customers excel in their e-business endeavors, and that commitment extends from providing reliable hardware and software to giving our customers tools and resources to improve their customers' online experience.