Your Finnish business partner will be open, polite, flexible and happy to provide you with his own perspective and opinion. All things considered, doing business with Finns is not too difficult. The decision-making process can be leisurely and they do not appreciate being put under pressure. There may be clashes, for example, between Finns and Americans, who are more extravert and proactive in their business dealings. Fair play is an important concept in Finnish life and is strongly reflected in the country's social system and culture.
Business ethics are very important.
According to a recent study of 40 countries, Finland was ranked fourth after New Zealand, Denmark and Singapore in the league table of the world's least corrupt countries. In Finland, business attire is formal. Written invitations usually indicate the dress code. For men the form of dress required is a suit and tie, for women a suit or a dress. As a basic rule you should dress conservatively rather than fashionably.