They help to inspire gardeners, both new and old, with the possibilities of what could be. As a marketing tool, nothing beats display gardens. They are colorful and educational, captivating and informative. People will keep coming back to see what's new in the garden. May. Sales of accessories, which usually have a higher profit margin than plants.
Customers can see how best to use statuary, benches, and ponds in the garden.
Establish yourself as a gardener, not a mass merchandiser. You're not just a retailer, you're a privately run public garden. Prove that you know more about these plants, and that they were grown with the plant in mind. It provides an area for employees to enjoy their lunch or breaktime in the outdoors. The garden will probably require a spring and fall clean-up.