This may be a telephone cooperative. Poka Lambro is a substantial cellular provider in west Texas. They have extended their area into eastern New Mexico, but at PCS frequencies. So coverage isn't as robust as their cellular sister. Poka offers all the digital goodies.
Coverage is limited and roaming is questionable .
Since Qwest only has a few markets to cover, they're doing a passable job of filling in those areas. Their plans are priced right, but they charge extra for voice mail. They don't have roaming agreements in some areas. They now offer 'bundles', including internet, wireless and home phone. Sprint is building a national digital network and has been a price leader.