Investing Internet Technology Windows Internet Tech. Launches New Version of Browser Tool Software developer Annotate Technologies launched the newest version of its contextual browser companion.
Consumers use the free, downloadable Web browser add-on to get special offers and promotions.
For marketers, Annotate 2.0 delivers contextual advertising and marketing messages in real-time to users. And through a partnership with Inktomi, the company can serve contextually-based commerce opportunities through its service as well. Annotate said it plans to license its product to online marketers, and Flynn hinted that deals with large ad networks might be forthcoming, though he declined to disclose any names. Now people are holding us to a higher standard. Under the terms of the agreement, DoubleClick will exclusively represent Paltalk's opt-in email lists for advertising sales, thereby allowing DoubleClick to provide advertisers the opportunity to communicate special offers to Paltalk's 3 million members.