It will also suggest new approaches to anticipate new demands. It will be evident as the doctor goes on that beneath the broad general planning he will do, there is a need for a record-keeping system that is left to the doctor's judgment. His equipment, personnel, and space will be factors that affect the filing and updating he can reasonably hope to do. A similar binder and folder system can be set up for ads. Publicity stories can be mounted in separate record books.
Card files are often handy for keeping track of media data.
Mailing lists can be kept in folders or stored in your computer. A concentrated section of the record department can be set up in the most simplified way for keeping track of communications success. With broad planning and the nuts and bolts of record keeping established, the doctor of chiropractic is free to pursue his professional horizons to any degree he chooses. All Rights Reserved, Dynamic Chiropractic, 2001.