There is no precise road map for preparing a business plan. The length of the plan and areas of focus will depend on the industry, the stage of the company's development, the complexity of its business, and the intended audience.
Business plans are never evergreen.
They are constantly evolving with the identification of new market opportunities, new technical breakthroughs, and the shifting sands of the competitive landscape. We generally recommend that the core of the plan be 20 to 25 pages long, plus financial statements. If certain sections require further amplification, we encourage the preparation of appendixes that provide more detail. The appendixes may be included with the plan or made available when more information is requested. A business plan has a dual purpose.