We can develop and include detail statistic accounting of the site. Statistic accounting will include traffic information, specific pages accesses, time on site, referral sources and regional information. This information is used to assure that we have a clear understanding of how people are interacting with the system. For a Web site to be successful, you need to promote it, just as you would with any off-line business. Today, merely developing a site and waiting for visitors does not work.
All firms are basically the same.
The trick is to develop a strategy that will give the public the perception that you are different in a way that is meaningful to them. Create a series of auto responders to be used effectively with visitors to your site. Everything on the Net is instantaneous. You cannot think about preparing a response to a visitor. Rather you need to have well-defined responses, which are automatically sent to visitors, for which you follow up within 48 hours.