Easy and fast transfers of funds to avoid the ravages of hyper-inflation. Adopted the Internet as the transaction network in the mid-1990s. Sixteen percent of Bradesco's customers use the Internet for transactions, the third highest percentage of customers online among banks worldwide. One thing that does not readily come to mind in association with the largest country in South America, however, is the Internet.
Brazil is a developing nation, after all, with a huge underclass and poor telephone lines.
It may seem surprising, therefore, that its premier banks have developed some of the most advanced and well-adapted Internet banking systems in the world. This happened by a simple twist of fate. Brazilian inflation from the 1970s through the 1990s was so severe it was declared hyperinflation. The real lost up to 3 percent of its value from one day to the next. If Bradesco was daunted, it didn't let on.