Although an advertiser may run the same advertisement on another member's web site, the campaigns are tracked separately and exclusive to their respective member host. The benefits to site-exclusive advertising are to target a specific customer based on the content of the selected member's web site. House - internal campaign advertisements that appear on all member sites. These campaigns are always run at the lowest display frequency available for advertisement campaigns. Banner Ad - graphical advertisement.
Banners are the most common form of online advertisements.
The most common banner ad size is 468x60 pixels. Cookie -a small piece of information that is stored in the web browser of a visitor to a web site. It is a very useful tool in maintaining state variables on the Web. A cookie DOES NOT store personal information and is not a breach of confidentiality. A cookie is a useless text file stored that means nothing unless linked with the web browser it came from.