In a quest for tradition and old time values, many of today's patrons are searching for comfort foods, earthy tastes and traditional cookery. The slow, aromatic rotisserie process enhances the flavors of meats and is often considered by consumers to be a healthier preparation method.
Barbecue flavors are age-old favorites, and their popularity is on the rise.
Whether created using dry rubs, wet rubs or marinades, the rich flavors are exciting consumers. And barbecue lends itself nicely to creative twists using regional flavors and ethnic spins. Comfort foods are a broad category of menu items that takes us back to simpler times. Favorites such as potatoes, roast or fried chicken, and apple pie served in hearty portions are predicted to gain even more popularity as time goes on. The holidays are once again upon us.