Applied Operations Mgt. Afflictions - Psych. This 2 page report briefly discusses communication issues associated with running for public office. Certain key components of effective communication are essential in order to establish the candidate s credibility and gain the support of specific voter groups.
Bibliography lists one source.
This 12 page report discusses the concepts related to the elaboration likelihood theory, when applied to the presidential election. The report focuses on how it serves as a means through which social scientists, political analysts, and communication theorists can present a view of public and political behavior that can be most enlightening. Bibliography lists 4 sources. A 17 page paper discussing the media's treatment of the campaign and its two leading candidates, Al Gore and George W. Bush. The paper demonstrates bias in the published accounts, but bias based on philosophy rather than through overt intent.