Businesses such as heating and utility firms and snow removal firms have lost business income. More and more, they're turning to weather insurance. In a sense, El Nino has become a public relations plus for firms such as ours. Both Tillman and Mollin believe that agents who handle small and medium-sized businesses should be aware of weather insurance and how it works. The increase is 1 point.
Coverage is an agreed value policy based on the existence of the selected weather peril.
For retailers, weather insurance can be the basis of a very effective sales promotional campaign or income stabilization program. For contractors and manufacturers, we can minimize the impact weather has on their ability to perform on time. So while nothing can be done about the weather, at least there is something that can be done about its effect on businesses' bottom lines.