Surveys problems common to operations within a complex organization. Emphasizes planning, control, and decision making. Analysis and control of an integrated marketing program with special emphasis on prices, products, promotion, and channels of distribution. Special laboratory instruction in oral and written communication skills with an emphasis on business communication. Integration of business executives and real world problem solving, career preparation, and professional growth activities.
Assignments emphasize teamwork and group productivity.
An examination of factors influencing behavior in organizations. An analysis of research, theory, and current practices dealing with managing people in work organizations. MGT 441 Information Requirements Analysis Conceptual tools and techniques for analyzing and designing computer-based systems. Systems development life cycle, feasibility study, defining and analyzing existing system, data flow modeling techniques, logical design of new system, implementation and conversion planning. The second level of the curriculum ensures depth in each of the functional areas of business by requiring additional courses in finance, management, and marketing.