Even those who have known all their lives that they wanted to go to business school have wondered just what exactly is taught there. Core courses provide broad knowledge in one discipline. For example, a core marketing course would cover pricing, segmentation, communications, product line planning, and implementation. There are also electives, which provide a narrow focus that deepens an area of study. For example, a marketing elective might be entirely devoted to pricing.
Core courses provide broad knowledge in one discipline.
Because all departments of a business affect each other ever y day. Without an understanding of how product costs are accounted for, you wouldn't know how to respond. At most schools, the first term or year is devoted to the rigid core curriculum. Some schools allow first-years to take core courses side by side with electives. One Web site.