The Web server software is IBM HTTP Server, and both the database and the Web server reside on a Microsoft Windows NT server at Web Emporium's Phoenix data center. The Web site is secured by IBM eNetwork Firewall software and Net. Commerce safeguards user input with its support for 128-bit Secure Sockets Layer encryption. The iGo e-commerce solution, designed to improve customer satisfaction, to attract new customers, and to increase productivity and revenues, accomplishes these tasks and others. The ability to customize offered by Net.
Commerce is extremely important.
The system has an intuitive search engine based upon the exact specifications for the company's product line, which results in improved information flow and a simplified sales process for customers. Customers are now able to complete their shopping experience in less than three minutes. In addition, iGo receives approximately three calls for every order placed, and pays for all of the calls because they come in on a toll-free line. Orders placed on the Web do not incur an equivalent cost. Furthermore, orders entered by customers tend to have fewer errors than those dictated over the phone.