If this matches what the home office said, then that is another good sign. 3.Go for a test drive. There is no better way to understand whether the franchisor's promises meet franchisees' needs than by observing the system from the inside. Do your homework. As always, it is imperative that you check with current and former franchisees.
Common problems signal a larger issue.
Ask all current franchisees that you speak with about training, marketing, advertising, product development, operations, and so on. Ask about the quality of support. The important thing is to not rely on a franchisor's outside sales broker or inside salesperson as your only source of information about the franchise. He has been an analyst on over 100 radio talk shows, including the CBS Radio Network where he was the legal analyst for the impeachment trial of President Clinton, the Westwood One Radio Network, and the Talk America Radio Network. He has been seen in many magazines, including Time, Glamour, Inc, McCall's, New York, React, Detour, Twist, American Benefactor, and American Legion.