A business must have the ability to respond ever more quickly to rapidly changing consumer tastes. In the information age, the fast and agile companies eat the slow and ponderous companies. Software agents that search, negotiate, and buy for us replace or complement human agents. Traditional barriers to market entry, as well as the historical market constraints of time and space, collapse. Market power shifts to consumers as information access creates an almost friction-free marketplace.
Commerce becomes continuous.
Business is conducted around the world around the clock without respite.