It is essential to not only have a web presence, but to market that presence in a cost effective manner. The timeliness, flexibility, and in depth information available from on-line companies is a benefit that cannot be matched by any other medium. Users can easily point and click their way across the Internet with minimal knowledge of computers and applications.
Customers can find the information they want, when they want it.
Your audience will have access to your company's products and services in full color, anytime, day or night, for far less cost than television, newspaper, radio or any other advertising media. A fast, economical way to distribute information worldwide. A cost-effective way to grow. If you're going to be selling merchandise through your website, and you opt not to accept credit cards, you're automatically cutting off a big percentage of potential customers. Credit card shopping online is the fastest growing facet of ecommerce, and unless you take advantage of it from the start, you're hurting yourself.