He means planning and time and effort. And, of course, he means money. If there was, everyone would work harder. All the coaches, at all the clubs, agree. They are not going to give all they've got if they get only LE10, LE15, or LE20 an hour.
Chances are slim, however.
Sure, parents want their children to be champions, but they're not willing to take the same kind of risks that families abroad take. They'll pay for two, three or four years of training, but then they stop. They stop because they don't have the same support that tennis families have abroad. And certainly, they don't have the options. They go in disguise, spend weeks observing teams in training and then single out a player or two who have promising futures.