Chameleon is quite simply a revolution in display technology.
Previously customers have had three choices of display construction, reflective and transflective for high ambient lighting and transmissive for low level ambient light. Each technology provides adequate brightness and viewability in only one ambient light condition. In addition to this colourful images and characters can easily be created using a combination of LED or EL backlighting technology, providing product distinction and differentiation without increased cost. By the use of high-grade adhesives a clean 'smooth' appearance is created in the display view area. This is further enhanced by a marked increase in reflected brightness over standard LCD technology, putting Chameleon among the best performing LC technologies for high ambient light applications.