Our mission is to present an undistorted view of history and to encourage understanding and appreciation for the events, personalities, and artifacts of the past. Lead with one of these, if possible, to foster the reader's interest in seeing more of your story and to let him or her know that here is an article that is worth reading. Know what the reader expects from the publication in terms of subject matter and style of writing. Be very careful to keep technical terminology in the proper context. When, Because, After, or other passive openers.
Active writing keeps readers' eyes open.
Our aim is to bring life to history, not to use it as a bedtime soporific. Provide each paragraph with more than one sentence, except to make an occasional emphatic point. Break a paragraph before it runs on and takes up half a page. Keep to your story, and tell one story at a time. If there is a related aside, put it into a sidebar rather than break the flow of the main story.