Tell sponsors what the Birdathon will benefit. Explain why your causes are important to them and the community. Save articles and other printed material about your cause to distribute with you pledge forms and sign up sheets. If you write to prospective sponsors, include the reply card and add a personalized note. Ask people to give a specific amount per species or give them the option of giving a flat donation.
Different people can afford different levels of giving.
Review your prospect list and assess what each person can afford. Do not, however, rely only on the membership. Circulate a pledge sheet to co-workers.