Once we understand roles and behaviors, we're ready to talk about how things will get done. The Use to Succeed tool will help everyone spend less time working harder, making it easier to succeed. Too often, business leaders spend their time teaching workers how to change, rather than providing clarity and context that will allow them act. By using these tools to help translate your thoughts for others, you can conduct meaningful conversations that focus people on the right things. Learn to apply what we know about fulfilling consumer needs to recruiting and retaining technology-savvy employees.
Behavioral communication gets people what they want in order to act quickly.
About the author Bill Jensen is president and CEO of the Jensen Group, a change and communication consulting firm. An expert on applying the principles of simplicity in business management and organization design, he holds degrees in communication design and organizational development. Listen first-hand as Bill discusses the ideas surrounding Simplicity, as well as his upcoming book, ask questions of Bill, and join other Capella learners and friends in lively discussion. This event is being sponsored by Capella University and the Capella cell of Fast Company's Circle of Friends. Space is limited to 25 participants and pre-registration is required.