Every day we literally have to pay for the lack of it in the public at large. We watch the money as it comes directly out of our pockets daily. That is one of the reasons you will find that we generally value it very high ourselves, and especially in our patients. Integrity remains as close to our daily life as our appointment books. On the other hand, a sincere apology will go a long way.
Dentist are people too.
And are incredibly subject to compliments. We seldom get them, and when we do we have trouble believing we deserve them. I don't force you to make a single appointment. You do that on your own. I only ask you to remember an appointment for 24 hours.