A summary of benefits is listed below. Increased customer satisfaction by delivering accurate, consistent information in a timely manner. Decreased time to market by eliminating the redundant creation of data. Competitive advantage is gained by being the first to disseminate key information both inside and outside the organization. Decreased costs by optimizing the creation of important customer documents.
Authors can use whatever application they prefer for creating content.
Typical applications might be word processing packages like Microsoft Word, or text editors like Arbortext Epic. Regardless of how the content is entered, the system allows your authors to do what they do best, which is focus on content, instead of worrying about what the content looks like. Someone else has the job of creating style sheets and pulling content together to create various documents. A controller would take the input, convert it to XML that you define, and break it up into information units. If you define enough business intelligence within the XML metadata, the content can be used to dynamically create a web site, portions can be sent out for translation, and other pieces can be used to generate sales proposals.