Many use different methods to get to the same result. Some methods are much more time consuming and costly than others. When dealing with club surveys, more isn't necessarily better. Clubs should evaluate what they are getting for the overall cost. Spending more per member does not always mean you will get better, more effective information that is necessary to make critical long-term decisions.
Clubs also have different personalities.
What works well one place may not be necessary at another and the effort may be a waste of money. Let's examine the elements of a survey. In-House or Outsource Clubs undertaking a membership survey have two resources. They can undertake the process in-house or they can outsource the survey to companies or individuals specializing in this area. Although most clubs would be better served by hiring a professional, there are instances when they can accomplish an effective survey in-house.