WARM 98's typical cumulative audience figure is approximately 240,000. We expect site traffic levels to continue to grow in 2000. Site content was partially based on Arbitron's ongoing listener internet research. Arbitron continually surveys radio listeners on items they would prefer to see on radio station web sites. Photos Other features will be incorporated as our research continues.
Client provides banner artwork.
Banner size is 468 x 60. Site traffic has been increasing consistently, as we continue to incorporate more on-air features into the site. Site traffic is monitored monthly by Web Trends. Based on our ongoing data collection efforts done through our Web Site, WARM 98 has compiled an accurate demograpic profile of our Web Site visitors. Predictably, we are finding that our Web Site is a reflection of WARM 98's listening audience.