Groups of customers may be specifically targeted. This can be geographically based, demographically based, psychographically based, sales based or Customer Type based or may be a combination of any. Customers may redeem their rewards through the purchase of rewards, Gift Certificates or Gift Vouchers. These rewards may be shipped to the customer or to a nominated person in the form of a gift. Full reconciliation procedures are available for Gift Vouchers.
Analysis is provided to determine the success or otherwise of a marketing campaign.
This analysis can be by product, product group, department etc. Similar information is available on points awarded history. Full Contingent Liability reporting is available. A further option allows the points to be put on hold until the account is current. Implementation is a simple process and can usually be completed in a matter of hours.