The Last Word in Luxury Real Estate Lisa Richards real-estate career is unique because for the most part, she s been involved with just one community. For 14 years, she s been affiliated with Isleworth Real Estate Services in southwest Orlando, Fla., which represents Isleworth, a luxury golf course community. But it evolved into a fantastic real-estate career. The luxury buyer is younger. Another factor is the availability of listings.
Buyers are more well-informed.
They find listings on the Internet and may rely on an agent to translate that information. But it s been challenging for all of us in the luxury market. The increase in wealthy buyers has increased competition as more luxury developments are available for buyers to choose from. You need to have a high commitment to service that separates you from the competition. You must know your market and product.