Topics relating to ethics and corporate social responsibility will be periodically discussed throughout the semester. An examination of the role, structure, and process of marketing, incorporating other disciplines such as accounting, finance, management, psychology, and sociology. OPIM 101 provides a solid foundation in both computers and modeling for use in subsequent courses at Wharton as well as for the student s professional career. Lectures provide conceptual material as well as demonstrate skills that help students learn to solve problems using information and decision technology. There are a number of cases students must complete.
Cases require solutions using spreadsheet or database modeling.
Some cases require an executive slide presentation of the management recommendations using Microsoft PowerPoint. No prior background in either computers or information management is expected. An introduction to probability and statistics. High School algebra Statistical methods for the social sciences, especially psychology, and the biomedical sciences. Basic ideas of probability and statistics.