Personal information that has been provided to us voluntarily may be aggregated and used for marketing, advertising, and other purposes in a manner that does not disclose the personal information of any individuals. SouthPeak Interactive will provide some information to third parties that we use to perform certain functions for us. For example, credit card numbers may be sent to a credit card processing company for billing, and address information may be given to fulfillment companies which send out our materials. Although SouthPeak Interactive does not obtain personal information from visitors to its Web site unless it is voluntarily provided to us, we do use cookies or other related technology to analyze traffic and Web site trends. A cookie is a small bit of information that is placed on a visitor s hard drive by a web page server.
Cookies are unique to the visitor and can only be read by the web page server that delivered it.
Cookies are particularly helpful to permit SouthPeak Interactive to provide the best content to our customers, since they help us tailor specific content that is relevant to a visitor s needs. We do not use cookies or similar technology to collect or cross-relate personal information about our visitors. Visitors may at any time opt-out by choosing to reject or delete these cookies from their browser. In the preparation and maintenance of our Web site, we maintain and track usage through Web server logs. This information is also used to improve the content and navigation features of our Web site.