A recent Gartner Group Advanced Technology Research Note listed data mining and artificial intelligence as one of the top five technology areas.
Data mining uses a technique called modeling.
Modeling is simply the act of building a model in one situation where you know the answer and then applying it to another situation that you don't. It can yield exciting results for almost every organization that collects data on customers, markets, products, or processes. Identify Your Business Problem 2. Assemble the Relevant Data 3. Build Your Model 4.