Prior to joining Impact, Mr. Sanderson worked as Assistant Vice President for Advanced Sales and owned the country's leading agency for Integon Life Insurance. With the knowledge that insurance is sold, not bought, Impact has not only survived the life insurance market fluctuations, but also prospered in continuing to create and effectively market its products over the last 15 years. Impact markets itself mainly to life insurance companies and agents. Agents needed a tool that not only shows clients how estate planning works, but also one that shows them how to find the money to pay proposed premiums. The program illustrates planning so effectively that clients take action.
Clients take action when they feel that they are making informed decisions.
Most of the marketing that I have seen from insurance companies related to permanent insurance is geared to its supposed benefits in the estate planning area. I don't know if I've ever seen a worse case of self-dealing than this article. This would affect all households, so I would think the tax revenue lost from the elimination of the estate tax would be made up easily with the other stepped-up basis elimination provision. Fact is, it hits a lot more people than just the super- rich. I'm hearing many clients already are cancelling their estate planning appointments because they think the federal estate tax has already been abolished.