Initially these intelligent shopper-agents could fill and buoy failing markets. Eventually such artificially intelligent shopper-agents could augment human shoppers in the West, permitting outnumbered Western shoppers to compete successfully for goods and services against the surging demands of the Indian, Chinese and Southern masses. The new media business rides the new culture of convenience. All network culture is about making connections and getting what you want. Immediately. Everything in the world is potentially available 24X7.
Content is important, but content is useless unless it is easy to access and a pleasure to consume.
Our data-mining operations currently focus on 24 year olds. That's the vein of gold in terms of demographies. 24 year olds are the trendsetters. The new media business continues to show downward trends in demographic targeting. The ultimate audience segment is the 7-year old.