She will lead the charge to acquire and market unique, compelling content from authors, industry experts and publishers. There she led the company's electronic books initiative and directed the company's Web marketing strategy. As managing editor for the eMatter initiative, Tosi will lead the editorial team and oversee all eMatter content. Fatbrain's eMatter opens up the distribution of written words like nothing else since Gutenberg. It allows authors to deliver their words directly to readers over the Internet.
Digital delivery gives writers unlimited access to their readers and vice versa.
This is a quantum leap in the bandwidth and carrying capacity of today's conventional publishing channels. It will allow a new and unprecedented richness of material to reach the reading public. Ina's publishing experience combined with her results-oriented marketing expertise is a perfect match for eMatter. The eMatter program offers authors flexible publishing options and royalties of at least 50 percent on every document sold. Inc. All company and product names may be trademarks of the respective companies with which they are associated.