Advertisers whose materials arrive after the deadline, if accepted, will not be guaranteed a proof of their ad, due to time constraints . If we are able to get a proof to you, no changes will be possible to the ad unless there is an error in a sale date, sale time, sale location or phone number only. While every effort is made to follow your instructions in designing the ad and in proofing, we will not be responsible, except for the above, for minor design errors made in rushing a late ad into an issue. The publisher will make this service available at his option, depending on time remaining before press time, etc. This policy has been discussed and approved by an Association committee in order to continue proper service to members.
All advertisers accept the above conditions in placing an insertion order.
The 4-color ad rates do not include separation charges. Proofs or color keys are required. Color separation service available. Ads originally designed for other column formats or page sizes will be accepted only at our option and only in film or PMT form. Tear sheets from magazines, or photos cut from tear sheets, are not of sufficient quality for reproduction and are not recommended.