This may be done through purchasing a service, to maximize the submissions. The plan to get further links is to search for topic areas and then contact sites that list resources about our site. Also, schools and school districts with web sites can be contacted to make them aware. Unfortunately, this is a tedious process, resulting in a small percentage of links. Press releases and news stories are good ways to get free advertising.
Credibility is the most important factor in contacting the press.
Purchasing small ads in specialty magazines may also be an option. This is called viral advertising, as it expands exponentially. Viral advertising is possible but unlikely for this type of site. Forming a community One of the powers of the Internet is its ability to gather like-minded people from all over the world. Forming such communities in the School for Champions would be an important way to get more users.