We've just put a whole new spin on home buying. We call it Prudential Value Range Marketing.
Buyers call it revolutionary.
Because it makes home-buying dollars go as far as possible. Wherever this program has been introduced, home buyers have had the opportunity to view a wider selection of homes. They've also made a more informed selection. Because with PVRM they have a better idea of what comparable homes are truly worth. And in many cases they've been able to buy more home than they ever imagined.