Negative thinking's power is that it allows the contradictions to be revealed. Critical Theory makes emancipation possible by removing as much distorted communication as possible. To reach a point where their communication works toward emancipation and not as a societal tool of repression. Knowledge is always linked to interest. Society is seen as the product of human action structured by norms and values.
Criticism begins by examining the norms and values .
Language works through rules we internalize 2. The rules regulate the combining and interpretation of symbols. Success presumes that actors follow norms intentionally and that the norms appear as justified. We study things by breaking them into parts. This further obscures society as a process-rather we see a set of objects in a fixed relation to one another.