Examine the decision making process putting market opportunity and corporate capability together. The first case analysis is an individual endeavor. The second case analysis will be completed by a team of two or more students. Specific cases will be assigned by the professor during the first class meeting. 336-339, and 14.C, pp.
All assignments are to be typed, double-spaced, and with pages numbered.
Use only staples to hold pages together - no plastic covers or folders. Each assignment must have a cover sheet. Another good source for citation rules is A Manual for Writers of Term Papers, Theses, and Dissertations by Kate Turabian. The Elements of Style , or similar guides. Evidence of reading and research 4.