That depends on how much you know. Whether you're a competitor, employer, worker, shareholder, or customer, you'll learn about the latest mergers and acquisitions, what they mean to you, and how you can optimize this trend to your advantage. Creativity in Marketing Today's consumers are exposed to over 5,000 media messages a day. On the average trip through a supermarket, over 30,000 products vie for our attention. Last year over 25,000 new products were introduced.
Consumers are more confused than ever.
This interactive seminar will help your audience breakthrough traditional thinking and create new paradigms for your company. Your customers are changing every day, and with it the brands and stores they shop. A new marketing mix has replaced the four P's with a matrix of thousands of elements and the need for a new marketing plan. Target marketing by lifestyle and building relationships have become the new foundations for consumer marketing. The move from a broad consumer base to a customer segmentation has created this need for a more in-depth understanding of behaviors and needs.