Fleishman-Hillard Hong Kong today kicked off its formal interactive practice in Hong Kong which will provide a range of creative and strategic online services to multinational clients operating throughout the region. For more than 50 years, Fleishman-Hillard has built a sterling reputation for shaping what companies say and how they say it. As a pre-eminent business and financial hub for Asia, which is fast evolving into an Internet hub, Hong Kong is the ideal launch pad for our interactive practice servicing major corporate players operating across diverse markets in Asia. Ninety percent of those surveyed believed that the Internet will become the core information resource for their professional work in the next two years.
Companies are more brand conscious than ever.
Today, innovation is central to brand image which influences everything from share price to recruitment. Our Interactive division ensures that our clients are leveraging the full scope of multimedia avenues available as part of the overall strategic communications program. The firm operates throughout North America, Europe, Latin America, South Africa, and Asia through its 49 offices and a network of affiliates. In addition to Hong Kong, Fleishman-Hillard offices in Asia Pacific are located in Tokyo, Beijing, Shanghai, Singapore, Manila, and Bangkok. It is significantly expanding its interactive practice to further embed it within its practice areas and geographies, with major U.S. operations today in St. Louis, San Francisco, Kansas City, and Washington, D.C., with other international centers as well as Hong Kong scheduled to come online in the year 2001.