The station is the last local commercial television that is expected to be licensed within Suffolk County. The Federal Communications Commission has indicated that no other stations will receive licenses because the airwaves are already overcrowded. Cablevision paints a different picture. According to Mr. Powers, Cablevision has made it clear to the owners of WVVH that it does not plan to carry it more widely at this time. Mr. Schimizzi said that he did not know how Cablevision had arrived at those numbers.
Advertising is scheduled for six minutes in every half-hour of programming.
It is a matter of quality rather than competition. Mr. Schimizzi expressed longtime frustration with the cable company. Advertising Options Cablevision's advertising department and a separate department that deals with advertising for News12 declined to release information on its ad rates for this article. In addition to News12, Cablevision places advertisements on CNN, the Weather Channel, and other station it serves by cable. But Mr. Schimizzi does not agree.