Face it, the web is rapidly making immense changes at the very core of product distribution. Geographical boundaries are being dramatically eliminated. Competition for customers, your customers, is not just coming from down the street or from across town any more, it is literally coming from any and every where in the world.
Competition invariably forces extraneous costs out of every distribution chain.
The power of the web will rapidly send these traditional purchasing methods the way of the horse and buggy. You may try to stick your head in the sand and delay the inevitable, however competitors that you aren t even aware of aren't standing still. This catalog in turn allows our customers to increase sales by expanding their own customer base and, by reducing their customer's cost of buying, generate increased volume from their existing customers. Importantly, the exact same online catalog can be used to support retail and wholesale customer bases simultaneously greatly reducing your costs and opening other sales channels. The online catalog you need can not be graphics intensive.