In 1976, Curves founder Gary Heavin, having completed three years toward a pre- med degree, realized the need and opportunity to care for people through proper fitness, therefore, helping to prevent deteriorating health and potential illness. At the age of 20, he took over a failing fitness center in Houston, TX and made it successful. At the age of 25, he owned six successful women only fitness facilities and was providing weight loss guidance to thousands of women through group meetings. As he rebuilt his business and his personal life, Gary applied many lessons learned from both his successes and his failures. Curves for Women .
Curves is an organization built on a solid foundation of values.
The Curves franchise family attracts solid and diverse people, many of faith, who are passionate in their concern for the welfare of people. Co-founder Diane Heavin originally designed fitness advertising as the sales representative for Gary s hometown newspaper. Diane utilizes her fifteen years of industry experience to develop quarterly service packs which all the franchise owners receive and provides them with promotional and advertising resources that help ensure their success. Together Gary and Diane developed the proven systems and extraordinary innovations that comprise the Curves program today, providing Curves franchisees with the very best systems in the industry. In 1992, Gary and Diane opened the original Curves facility in Harlingen, Texas.