Acquired content, which has demonstrated adherence to the criteria of the CRB and A.D.A.M. editorial standards, may enter the editorial process at this stage. In Step 4, the content is indexed, stored in a data management environment, coded and tagged for presentation. A technical and content quality assurance check is also performed during this step. In Step 5, content is provided to customers. Licensees integrate the A.D.A.M. content with their Internet sites and provide feedback to the editorial process in the form of customer queries and inquiries.
Content is regularly updated.
In most cases, the update cycle is quarterly. Once a customer receives an update, they have a contractual obligation to implement the updated content on their site.