This phenomenon referred to as the digital divide is having increasingly negative effects on both artistic creators and their potential audience. While consumers in the industrialized world are daily offered more and more choices, the digital divide is slowly narrowing the variety of their choices. A new model Artspages is a global arts portal which seeks to provide artistic creators with an artist controlled vehicle to present and sell their products. Artspages seeks to alter the historical model with a progressive new model of internet commerce which is structured to favor and protect the interests of artists. At no enrollment cost, and without demands of exclusivity, artists are invited to participate and receive a generous package of, Internet storage space, promotional opportunities, listings and opportunities for commerce.
Artists decide what content to offer to their audience.
New models for participation in the market. Traditional models of arts commerce, suggest that there is only value in the biggest stars, those who generate the greatest commerce. The Artspages model suggests that value lies in having all artists on the system. The greater the range and number of participants, the more Artspages will become the premier portal for the arts, the more artists will benefit from participating in Artspages. In traditional arts commerce, brokers and mediators receive the majority of the proceeds from the exploitation of the artists works.