Seibert began her career in the insurance industry in 1974. A year later, she expanded her marketing and management expertise into property and casualty insurance. For the last eleven years, Seibert has been with Associated Risk Managers of the Northwest, a marketing association that comprises independent insurance agencies located in Washington and Idaho. In addition, she was responsible for the acquisition and marketing of all programs and products available to ARM members. IMCA allows me to utilize my managerial talents while expanding my knowledge base well beyond the retail and wholesale aspects of the industry.
Active membership keeps the association vital.
The IMCA has done a good job in the past providing educational opportunities and, of course, the Annual Showcase Awards. However, I have identified areas that can be enhanced and which will result in increased benefits to both the IMCA members and IMCA associate members. One area that Seibert wants to enhance is electronic communication with members. At present, IMCA has no active Web site and her goal is to establish one with links to members and associate members. I think establishing a Web site with the proper links is the way to go.