If your program is an effort to promote downtown business through tree planting, then it might not be critical to invite environmental leaders. The executive director of Trees Atlanta, Marcia D. Bansley, makes every effort to approach governing officials in ways appropriate to their positions. Because you need their support and influence, you need to cultivate relationships with them accordingly. Appeal to them by demonstrating that the action you wish them to take is likely to garner votes. Use the media to their advantage.
Bureaucrats are primarily concerned with job security.
As a result, they fear change and are sometimes unwilling to take risks. Use their connections to existing programs and do most of the work, making them look good. Appointed officials serve on public boards. Meet with these officials before you approach a board. Ask for guidance on how to win the support of other board members.