To help break the ice, form a circle and have each person very quickly name something in a category like the world s worst food. This should get people in the mood to brainstorm. Use a large pad of paper or newsprint on an easel, so that all can see the brainstormed ideas. Specify the rules of brainstorming before you begin. Evaluation and criticism are forbidden.
All contributions are to be encouraged.
Every idea counts, no matter how silly or impossible it may sound to you. Quantity is the goal. Generate as many ideas as possible. Remember the more ideas generated, the more likely it becomes that you ll get good ones. Combining and improving ideas is the goal.