These people may include anytone from heads of large advertising companies to begining workers. Business people in general are also interested in this publication beacause they can keep up to date with the advertising stratagies of other businesses within their market. The format of this publication is much like a bound newspaper. The regular features within Advertising Age also fit a newspaper style. Classifieds, adages, editorial, special reports, and brady bunch are some of them.
Articles focus on typical news events and marketing.
There are many things advertised within this publication. Many of these are large and catch your attention. Internet services and TV networks are the most commonly advertised. They may be doing this to keep their customers who drink mainly mixed drinks. The Journal of Public Relation's Research is a quarterly publication of the Public Division of the Association for Education in Journalism and Mass Communication.