It is such an effective, profitable tool that in our view it has become an essential part of the infrastructure of Internet commerce. You, Too, Can be an Affiliate Marketer Affiliate marketing has also become a tool for the masses. Almost anyone with a website or even an email page can be an affiliate marketer. BeFree has taken this approach to the extreme with its myBNlinks program, which allows any email participant to receive commissions for referring sales of Barnes and Noble books. It isn't, according to BeFree co-founder and executive VP Tom Gerace .
Affiliate marketing is a great way to sell product.
A lot of mass market ecommerce sites easily lend themselves to niche providers as well, and we're helping those sites find the right niches. So Barnes and Noble's gardening books find a home at smaller garden club sites, and in turn, the smaller gardening site drives revenue. BeCause as a way for its affiliate network to donate ecommerce revenues to charities. Gerace expects that more new business models for affiliate marketing will develop long after the offline campaigns have faded. Affiliate marketing will still be here when they're not.