The result is an accurate and effective personality typing system which uses a set of four easy to use color cards, each of which represent a personality style. We all have elements of each of these personality styles, but we each have one or two primary personality styles which dominate. Once you understand the personality style perspective out of which you and your clients, colleagues, employees, and bosses operate, then you will better be able to communicate with, understand, and positively work with each other. A successful company needs all four personality styles to operate successfully. But to work well with each other, you need to be able to understand each other.
All personality types have invaluable advantages and strengths.
A company or organization needs all four personality styles to be successful. Moreover, since the world is made up of people who possess these personality traits, it is invaluable to be able to identify and understand them. The better you are able to understand the primary interest and concerns of your clientele, the better you will be able to meet their unique needs. The RI color card samples that we have provided on this Web site will give you an idea of the simplicity and accurateness of our systems. The cards may be simple, but only with training is it possible to be able fully to understand the system and how to apply it to everyday interactions.