They can either remain upstream as a flyer or move downstream to develop a broader logistics role which includes becoming involved in multimodal transport operations. KLM cargo has decided to opt for the latter approach. Improvement of service customer can be achieved through full air logistics. Air cargo companies appear to be in a good position in the transport industry to start their own logistics business. Indeed, in the transportation logistics chain, air cargo represents the largest initial investment and it is also the most time limited operation.
Air cargo is thus a major hub in the transportation logistics of goods.
This report also points out that air cargo should embrace full logistics management. The word is now out. Logistics is the key to increase customer benefits and to increase business profits. The race has begun between forwarders and third-parties regarding who will succeed faster in integrating the whole transport logistics chain. Airlines that will decide to move downstream to the high expectations of customer, will face an increasing demand for faster, safer, more reliable, more economical and global services.