Personally, I always stop just to watch the Folgers commercial where the big brother comes home from the army on Christmas morning. Now that's memorable. It is obvious that these factors are more appreciated by the buying public. These are commercials we talk about, are entertained by and enjoy. Advertisers might not be in the business to entertain, but commercials that we enjoy can't be bad for a company.
Business owners spend tons of money every year on ads.
And I know that there are lots and lots of creative people out there working on advertising campaigns. Yet, so many of them still focus on the routine pretty girl and devilishly handsome man. It seems those resources should be able to make more commercials un-bathroom worthy. No, I don't buy it. Her column appears on alternate Tuesdays.