Call it SimNet. DoubleClick is also on that list, losing both money and prestige as everybody seems to agree that nobody can figure out how online advertising will actually behave long-term, let alone tomorrow. A reader wrote me last week that the dot-coms that do survive will ultimately plant roots in the world of bricks and mortar. Sure, you think of it as a strictly online venture, but lots of those famous losses have gone into building a serious physical infrastructure of warehouses and distribution centers. One has to ask if the dot-com pendulum has not perhaps swung too far.
Cisco is still wildly profitable.
This is just wrong. Related links The Keeping Current archive Past columns. Feedback Tell us your thoughts on this article or the issues raised in it. When you click Submit, you'll be taken back to this article. Some companies are hoping you would.