These athletes are pioneers in sports, and we are proud to be associated with them. We see this as a wonderful opportunity for Columbia to show off the durability and strength of its product line. Fleece, vests, boots and accessories were also provided. Men' s Journal magazine is scheduled to highlight the Alaska expedition in its November 2001 issue. Additionally, the Outdoor Life Network will air the expedition later this year.
Air dates to be determined.
This is the second year in a row that Columbia has been the official apparel sponsor of the Men's Journal Adventure Team. Founded in 1938 in Portland, Ore., Columbia Sportswear Company is a global leader in the design, sourcing, marketing and distribution of active outdoor apparel and footwear. As one of the largest outerwear manufacturers in the world and the leading seller of skiwear in the United States, the Company has developed an international reputation for quality, performance, functionality and value.