Local media brewed with commentary on our altered structure, as the St. Paul Pioneer Press, the Star Tribune, City Pages and our own op-ed pages all ran articles about this change. Additionally, professional journalists and artists on the local and national level responded. Oddly, she says, this change is happening during a time when arts are flourishing within the community on campus and within the Twin Cities. For instance, a new arts building is being planned for construction on the West Bank and a film major is being developed for the near future. Czarnecki strongly believes that audience interest is not only present, but flourishing.
All newspapers depend primarily on ad sales for revenue.
Nicholson and Grant emphasize the difficulty of selling ads for two separate publications in one market as an ongoing challenge for the Daily. The basic sentiment is that raising the exposure of the section from one day a week to five days a week is in the interest of the public and in keeping with the Daily's mission statement. They correctly maintain that taking this decision a legitimate aspect of their role within the Office of the Publisher. Overall, Grant and Nicholson hope this move will actually increase student awareness of happenings on campus and hopefully reduce the number of Associated Press and U-Wire articles in the newspaper. The long-term plan is to focus more closely on student groups and campus happenings, including but not limited to arts and entertainment events.