Naming conventions are perhaps a subtle thing, but they make a difference in how a product feels. It's interesting that Burden's hybrid approach to rendering and modeling is mirrored in the DataCAD product itself. Perhaps it's a cup that can be seen through, but other objects are not transparent. Through a hybrid method of rendering, which represents a smaller subset of algorithms, you save rendering time. Rendering time is one of the key roadblocks that has discouraged more architects from moving more resolutely to visualization tools, say both Burden and Gempeler.
Architects track their project costs by billable hours.
It would raise more than a client's eyebrows to be presented a bill for several days time use of an SGI-equipped rendering farm. But advances in technology are helping practicing architects such as Gempeler and architectural artists, such as Burden, to enhance the role of 3D modeling and rendering in the life of an architectural project. Whether it's from the perspective of a practicing architect who utilizes 3D modeling and rendering to work out a design or of artistic specialists who focus primarily on the art of architectural practice, 3D modeling and rendering are showing their worth through projects commissioned and are now becoming part of a client's expectations. That trend is not likely to be reversed. All rights reserved.