Banks and credit unions can use predictive software solutions to determine if it will be profitable for them to offer new services, such as stock and mutual fund investments. An insurance company can gain millions of dollars a year by using predictive software solutions to reduce fraudulent claims and to correct underpayment of employer premiums. A telecommunications company can use predictive software solutions to forecast which customers are likely to churn to other carriers. Our solutions also equip firms to determine which customers are likely to be the most profitable, so that they can offer them special promotions. Return to top of page.
Customers benefit from predictive software solutions in many ways.
They receive targeted promotional materials that match their interests, giving them an opportunity to learn about new products and services. They also may benefit from lower prices, as companies reduce the costs of credit card and other types of fraud. And, their loyalty to specific retailers or types of merchandise is much more likely to be noticed and rewarded. Return to top of page. Predictive software solutions interact with these business programs to enhance performance and results.