Adapting to change takes many forms. For McCracken, it has meant letting go of the notion that people and products can be controlled. So many of my friends who are CEOs believe this fiction that they can actually control what goes on in their companies. Think about it. In some ways, managing a firm is like surfing.
Bigger forces do that.
He chooses his employees with care. I think it really helps to know who it is that you are as a person, because then you can lead people without having all your stuff get in the way. The best leaders we have around here are really comfortable with themselves. They have the willingness and desire to take responsibility and don't blame others when things don't work out. Meditators themselves, they have cotaught a workshop on meditation for stressed-out denizens of Silicon Valley, and McCracken has been a frequent guest lecturer in Ray's classes on creativity in business.