The husband of one of our best customers just retired after twenty three years of working for the same company. My client later told me that her husband and everyone at work had a great time with that button at the retirement party. Remember your customers, do something special and unexpected for them from time to time, and they will remember you. Another area of button making that I have previously explored was to make buttons with risque sayings on them. I used to frequent a local tavern on a regular basis and made up risque buttons to sell to my intoxicated friends.
Conventions are another area where an astute person can make lots of money with buttons.
My first experience making any real money with buttons just happened to be at a convention. The key to working a convention is to have the right sayings for that group, and to be in the right place at the right time to market your buttons. What I did at my convention was to sell the buttons to the conventioneers as they entered the convention and as they left. Trade shows are another area where you can make a lot of money making buttons. We have one client who promotes trade shows around our state and twice a year he will call us to make buttons that he uses as identification for his vendors.