This is a dynamic and exciting field. We are honoured to communicate and support your work. The core nature of development issues demands a people based approach. Though drugs, curricula, funds, equipment, physical infrastucture, financial investment, information technologies and other tangible items are important they are only supports to people addressing and seeking to resolve the issues that they themselves experience. Sustainable long-term change must be people related.
Communication is people related.
Outside' influences bring different perspectives, skills and knowledge that prompt reaction and stimulate thought and enquiry. However, it is internal to the culture that the most important and long-lasting dynamics will be played out. Communication is a crucial component of this process. This is an important communication role. The people most affected and disadvantaged must have a strong voice .