It adds tremendously to the excitement of the game in my opinion. The only reason to change the rules of the game would be to benefit television. And although I hate not being able to watch full matches as much as anyone, I don' t feel its worth changing the game. Ark. The NBA has changed numerous times to keep up with the modern game. Football is using instant replay again.
Baseball has interleague play.
Tennis must step up to the plate. As a tennis professional for the last 22 years, I have witnessed a major decline in our sport. We need to make drastic changes. The no-ad concept has been used in the colleges for years. We should consider the old 9 point tie break which features a winner take all point when the score reaches 4 points all.