It now offers features such as an electronic postcard section and interactive educational games to encourage surfers to return to the site to continue to read beef-industry messages. The usage of CowTown America has shown remarkable growth. In December alone, CowTown was visited by 20,500 surfers who viewed 62,000 pages. Therefore, perhaps the industry should be less concerned with vegetarianism and more with how often consumers eat meatless meals for lunch and dinner. You may receive 100 cards free.
Additional cards are available for five cents each, plus shipping.
These brochures showing the importance of grass are helpful in explaining cattlemen's role in caring for the environment. Two versions are available, a four-color brochure complete with a packet of grass seed and a black and white version to which grass seed can be added. The black and white version can also be photocopied. You may want to order some of each, give the color brochure to teachers and the black and white version to the students so they can color it and add their own seed. Up to 10 color brochures and 50 black and white brochures are available free.