The home page uses the texture of a basketball on half the page as a background. The words are readable, but it would be more helpful if even more of the paragraphs were in bold print. It would be better if some of the pages had a different background too. On some parts of the page, the lines crossed through the words, making them hard to read. Clickable portraits can enable the user to become more interested in the site by making it easier for them to go to other links.
Clickable links seem to be more attractive to the user than boring words.
This would also allow the users to find links easier by looking at pistures of what they want to find. Other commercial sites have clickable portraits and other graphics that make it easier to access information. The NBA web site requires one to click on vivid words to access a link. A user may not see these clickable words, but may see pictures that may look like interesting links. To keep users interests, the images are displayed quickly through this web site in comparison to other sites of this nature.