As your customer base grows it's imperative that you maintain the same level of service that you provided when you first earned your customer's business. You have to anticipate their needs before they announce them, and put those actions in place. Meeting these expectations will cement your relationships, increase their satisfaction, and retain their business.
Customers expect solid information.
Providing your customers with tangible information lets them know that you value them and respect their ability to make sound decisions. When they feel that they're respected, they're more open and willing to do more business with your company. One way to ensure they receive beneficial information is to ask probing questions during your conversations to uncover needs they may not have voiced. For instance, ask about the objectives they've set for their company, and the problems associated with attaining them. Customers expect options.