It deals with a whole life situation starting from the present. The coach helps each client to identify what they want in life and suggests strategies and tactics that will take the client from 'where they are now' to 'where they want to be'. This process assists the client's personal growth. They are no longer alone but have an ally who will work with them to establish better goals, sustain momentum, overcome setbacks and to steer towards success. Coaches gain enormous satisfaction from their role and, as a by-product, expand their own development.
Clients gain massive benefits in all areas of their life and relationships.
Life coaching originated in the USA over a decade ago. It has recently gained public recognition in Britain and is enjoying phenomenal growth as more and more people discover the advantages for themselves. The Life Coaching Academy is devoted exclusively to the needs of coaches and their clients.