Look at TV commercials with a critical eye. Remember it is not what you sell but the advertising strategies to sell it that matter. If your team is having trouble bring in a fashion magazine and look at the advertising. The class will showcase their commercials to another class and mock money will be given out. The goal is to be the number one seller at the marketplace.
Creativity is important.
Agroup grade is given based on notes, visual effectiveness, neatness and creativity. Individual grades are determined by a reflection letter written by each member. The letter must include contributions made to the group and discoveries they made by doing this project. Conclusion Students will have a better understanding about advertising and how it works. Students will have to think critically about the world and the effect commercials have on their purchases.