Very little scope for creativity. Category 2 Predominantly delivers the product, such as milk, bread, fuel, etc.
Customer service is primary, selling is secondary.
Category 3 Predominantly an order taker but works in the field, such as selling soap, food, or health and beauty aids to retailers. Category 4 Not permitted to take an order, but is called upon to build goodwill or to educate the actual or potential user. A missionary salesperson. Category 5 Major emphasis is placed on technical knowledge, such as a software salesperson, who is primarily a consultant. Category 6 Demands high level of creativity in sale of tangible items such as Car stereos, computers, encyclopedias, used cars, new cars etc.