It is contained as Javascript in a set of HTML files which the browser loads into hidden frames as the customer enters GENfair from the front page. Dynamic HTML for product display Product data is submitted by suppliers on a pro-forma Excel spreadsheet. This data-file is loaded into a hidden frame of the browser as the customer enters the stand. These scripts access the stand data-file to determine the colour scheme, section and page structure, and product details. They then deliver HTML dynamically to the browser to create the stand Information Page, Contents, Section contents, several types of product display pages and an in-stand search engine.
All stands use the same set of display scripts.
This system, with its clean page design and just four small graphics, results in very rapid page display. Consistency of style is maintained across GENfair while individual two-colour schemes distinguish the separate stands. Navigation Navigation is clear and intuitive using a menu frame. Back-end processing has used a simple spreadsheet system but automation using a database is at an advanced stage and has been partially implemented.