Every tiny improvement counts. We don't make toys. Our products go into people's bodies - including our children's and our grandchildren's. But we will always be looking for those tiny improvements in the things we do to make food safer. Any decision to irradiate or not to irradiate includes an obligation to educate.
Consumers are very smart.
They will get it. But it's the responsibility of everyone in this room to present the facts to them. Actually those are arguments made against the pasteurization of milk in the early 1900s. Consumer education must be factual and thorough and it will take some time. Promoting hype, propaganda, fear or falsehoods, on any side of an issue, is counterproductive to education.