I wish Jesus had told the Parable of the Mindless Consumer to show how stupid it was to quietly accept advertising s blatant failure to deliver.
Consumerism fails even at a most basic level.
Yet lamely, blindly, deafly and stupidly, people roll over and beg for more. There are a number of fashionable theories that reduce Jesus parables to little more than advertising jingles of his day. The theories argue that parables can t have one meaning, but are self-standing adverts with many, equally valid meanings. They may not intend this as an insult. Advertising texts are among the most highly crafted messages the world has ever known.