They are aware of the fact that they need to run very fast in order to stay in the same place. But doing it all inside brings the risk of organizational blindness. Starlab has sanctuary status. It is very difficult to do that inside a corporation. The lab cannot afford to miss the new napster Starlab cannot afford to miss the new napster and the laboratory is aware that neither its clients cannot afford that.
Computers are over.
Most of inventions in standalone machines have already happened. But the technology sector is now going to transform the scientific sector. That is where the uplift is. Science is crouching back with a vengeance. It is perceived as cleaner, more tangible and subject to patenting, so more pledgeable.