Most combine resources from businesses, government, and civic groups such as the Junior League to fund and implement the work of the collaborative. In-kind contributions include the business skills of private partners and the personnel provided to support the initiative. Bank of America funds are used to promote collaboration and monitor results. This results-oriented focus reflects both the entrepreneurial spirit of the initiative and the evolution of United Way organizations. United Way agencies have changed the focus from a strategy of funding outputs and repairing deficits to a focus on producing positive outcomes.
Business partners are interested in putting their time and money toward measurable outcomes.
Ultimately, the ability to document outcomes and show results will enable communities to impact public policy and leverage additional public and private resources to sustain their work in the future. Have a little patience. It takes time for folks to fully understand the nature of the initiative and to understand that it is not about providing competing services, but better coordinating existing services. It is important to provide education and awareness on the initiative and to have patience as partners grasp the concept. Maintain the commitment.