Everything that we do is part of this job. For every purchase we make is a claim on our nation's resources. Every article we use is part of the nation's precious supplies. Each worker and machine that is working to make things for us is one less worker and one less machine producing guns, planes, uniforms, ships, and food for our fighting men and our allies. At the same time, every home is a unit of national strength.
Democracy lives or dies in our home towns.
A strong consumer front thus means that we must release all possible resources to work for our fighting men, and that we must make the best possible use of the limited supplies which our armies can spare for civilian living. It means an all-out attack on inflation, with war bonds, taxes, and effective price control. It means wise buying by consumers and careful conservation of all our possessions. It means the utmost efficiency in producing and distributing civilian goods. For the better use we can make of materials, manpower, machines and farms that are producing for us, the more we can free for military production, and the stronger we can keep ourselves and our families to meet the strains of war.