Absence from team presentations will lower the class participation score. Develop a strategic plan for the company. Following the general model in the text develop a strategic marketing plan. A presentation handout, a list of references, and an appendix containing all material referred to, will be submitted to the professor at the beginning of the class for which it is due. This team submission must have a title page, table of contents, and appropriate headings and subheadings.
All sources are to be properly referenced.
Team presentations will include all team members. Student presentations are to be made in a relaxed , confident and professional manner . Levity and lightheartedness can enhance the presentation with appropriate timing and style. However, nervous giggling suggests immaturity and detracts from professional style. All team members will actively engage in the presentation and discussion that follows the presentation.