If it has, re-post the ad with a similar title to move it back up in the list again. Use multiple postings and coded responses Your ad may fit into more than one classification on an online service, or you may be able to tailor it so that it does. A customized ad for each area would magnify your visibility. In the ad posted to the consumer electronics area, you could tell people to reply and ask for your Home Audio Catalog. That way, you'll know by the words people use in their replies which ad is doing better.
Classified ads are popular because they work.
But like any marketing weapon, guerrillas learn to make the most of them in battle. Follow these strategies when creating and placing your ads, and you'll be well ahead of the competition. This week's Weekly Guerrilla can be found by clicking here . Server by Mindspring . Simply insert your own values between the double-quotes.