We identify environmentally friendly ways of living and doing business. Inform's in-depth case studies identify which companies are manufacturing products or providing services that won't spoil or deplete natural resources. Our research shows viable options for change. It's a matter of harnessing the same innovative spirit that brought us today's modern conveniences, and using it to develop products and practices that will ensure a healthy natural environment for future generations. Instead of seeing business and environmental protection as inherent adversaries, Inform studies have long shown that proactive environmental business innovations are usually a win-win strategy.
Businesses gain a competitive edge and the environment is protected.
The 208 million tons of municipal and commercial solid waste generated in 1995 could fill a football field reaching about 28 miles high. Construction, demolition, and renovation projects create up to 40 percent of the country's total waste stream. Waste-prevention practices allow architects and designers to help stem the tide of garbage. The world is getting more crowded. The earth's population has grown from 1.6 billion people to more than 5.6 billion in this century alone.