So you see, your brain wirings have these conditions within themselves. Headache or non-headache. So to turn on the non-headache is really remembering what it was to be without a headache, remembering wellness. And rather than turning it into this perjorative placebo, Oh it's all in your head, it's nothing but the placebo effect, the placebo effect may be very powerful, it is very powerful, and we should rename it, and we should rename it remembered wellness. With thousands of patients already abandoning proven treatments in favour of alternative medicine, there's a worry some might find Benson's message too easy to swallow.
Alternative medicine has no scientific base.
Everything we have cited is scientifically proven and published in peer review literature. It would be foolhardy for a patient to ignore these awesome cures of our scientific medicine which work whether you believe in them or not. I can't imagine a person abandoning them. It makes much more sense for we in medicine to recognise that belief can be used and add it to our already existing proven cures where belief doesn't work. While his books have been best-sellers, he's been denied some of the traditional hallmarks of academic success.