The inkjet technology was lower cost than laser, but it just didn't have the quality output I felt was needed to present to clients. That has also changed. The color laser printers are just too expensive for all but the largest agencies to consider. This printer changed my mind about the quality of inkjet printers. This printer has been a work horse in the agency since we purchased it.
Color adds pizzazz to proposals.
But beyond the eye appeal color adds, there are some practical uses for colors. In tables, graphs, charts and lists of data, color helps to visually separate objects that in black and white seem to blend together. We have found this especially useful in graphs we put together comparing loss-sensitive workers compensation proposals using charts. Plotting the ultimate net premiums at various loss levels using color for each company proposal makes the chart stand out and very easy to understand. We also use color for our normal proposals, primarily to help visually separate the information on the page.