We've got plenty of work ahead of us as we march our opportunities forward while we nudge the industry into credible standing within the world of commerce. We have miles to go before we sleep. As I said last week, your product or service should be able to stand on its own. A solid product, service, or opportunity doesn't need to be surrounded by hype. Unstable products and opportunities need hype because they can't stand on their own.
Consumers see right through hype.
Hype raises suspicion about whatever it is targeting, and today's wise consumer sees it for what it is. Let's take a quick boo at the language in my example. We, the citizens of the universe, wish to acknowledge that new opportunities arise constantly. Doors open every moment. We just have to decide when to walk through.