Here's the full story. News managers offered valuable backgrounder Free copies of a new tape and book that explore successful story structures is available from newslab.org. It is composed of stories that aired on six stations. The accompanying booklet reveals what it took to get each of these stories on the air. A new handbook is available to help news managers train new producers, and to help producers do a better job.
Chapters cover ratings and research, ethics and decision-making, and more.
The appendix has information about helpful web sites, publications, training opportunities and career advice. Smith gives producers and aspiring producers practical information they can use at once, to further a career in producing or to help them decide if producing is the right career choice. Organizations ordering 10 or more copies get a 40 percent discount off the nonmember price. A good survey yields your own insights into major problems facing your viewers. You don't have to rely on the opinions and guestimates of the people and experts involved.