She also contends that George W. Bush is in cahoots with the anti-gun lobbyists. Her services are in demand by political lazies such as Benton, as well as representatives of anti-gun lobbies. The visitors to the site have already spent two million dollars online - six percent of Bradley's entire campaign chest. The market for political websites is not yet real clear for election year 2000. Those desiring to stay in it long-term must have solid political ideology in place.
Credibility is the key.
Big jobs, such as the one for Bill Bradley, are rare. But Lynn Reed is confident that there is to be money made in the field of political websites. The second area of the Internet market in politics has a better playing space for start-up Internet political firms. Developers of highly specialized campaign software offer politically neutral products and are thus able to serve all political parties. For example, Phil Noble's program 'Online Fundraiser' allows money to be raised via the Internet for campaign funding.