Getting Started by Melissa McNatt Times are changing. Sales is changing too.
Business owners have to listen up.
Sales used to be about presenting your product to a potential client, overcoming their objections and closing the business. These old 'closing' techniques won't cut it in the new economy. This is good news since most people disliked selling anyway. One of the greatest things about a free market economy is that what consumers don't like has to change to survive. Consumers don't like old fashioned sales practices.