By providing access to current database information, your organization can provide customers with the information they want or need. While exciting and opportunistic, Web applications introduce new challenges. When considering the possibility of connecting to a backend database, organizations must be aware of the environment and consider how best to manage it. The first step is to understand the crucial roles people must fill in building a high-performance Web site. Each role is critical and interrelated in the implementation and performance management of the Web environment.
Actions taken by any one member of the team can dramatically impact Web site performance.
The HTML author creates the Web site and adds the creative look and feel element. The author must be concerned with how pages look and act to ensure the site is appealing to prospective customers. However, the requirement to build attractive and usable Web pages often conflicts with the need to make the page download quickly. Optimal page caching is done by the Web server. Tradeoffs between attractive graphics and size have to be made.