Shower, buy a souvenir for the kid, a trinket for the wife and then back home in 10 hours. Hey no big deal, just another business trip. The reality of business travel from the other side is a little different. By flashing that suit, Rolex President and Megaoil business card, you have become the enemy and the victim. You won't even have to pay the ransom out of your own pocket because they know you have a cash insurance policy for kidnapping.
Business travel is perhaps the most dangerous form of travel.
The fact that you represent an American company can make you a target. You also lose the ability to discern about when and where to travel. Most tourists wouldn't consider flying into a Colombian war zone for a week. Yet folks from oil, computer, agricultural and food companies do it regularly. Most victims of terrorism tend to be working on a daily basis in a foreign country in areas where no sane traveler would go.