Content will drive users to your site. If you are not a talented writer, hire one. If you don't have a budget for this, compile stories from Reuters, AP or a syndicated news site that will interest your audience. If you have an e-newsletter, use it to promote your affiliates and what they can offer your audience. The best part about Commission Junction is that it is free for the affiliates.
Affiliate marketing is the hottest trend in Internet marketing.
In fact, many companies are hiring Internet professionals to handle only affiliates on the Web. It's an inexpensive marketing strategy that can provide a terrific return on investment.