If your Web site URL or email address will change occasionally, consider using a service that provides email forwarding and URL redirection. Pobox Persistent Uniform Resource Locator Submit your Web site address to an appropriate newsgroup for a critical peer review . Newsgroups Promote your Web site by adding your Web address to search engine indices and subject directories. To ensure that people can easily find your Web site, it may be necessary to modify your pages to take best advantage of current search technologies. Search Engine Watch Special Tips Be aware of the pitfalls of character sets .
Currency signs are a real danger.
It might be safer to write the currency in full. If you specify a background color or image, but don't specify text and link colors, the user's text and link colors will be used against your background. In some cases, there won't be contrast between the user's text and link colors and your background color or image, so your text and links will disappear. The rule of thumb is that if you set one color, then you need to set them all . Acknowledgements Critical feedback, editorial assistance, and numerous snippets provided by Alan J. Flavell , Sue Jordan and Susan Lesch.