If faith is second, then they may operate too much like a secular organization to truly understand the struggles of community life in churches. Working with volunteer leadership is an increasingly complex system for churches to handle effectively. Church champions can lend an outstanding service by providing learning experiences and coaching to churches in the area of mobilizing volunteer leadership. Staffing models in many churches involve volunteers, bivocational staff are primarily in the area of music. Three or four such persons can effectively work for a church, if there is a creative coaching style of supervision, at less than, or equal to, the cost of one additional full-time staff person.
Churches constantly do marketing.
Many simply do not call it this. Wise church champions will provide knowledge and services to churches that allow them to engage in effective marketing without crossing the line into marketing that is seen as secular and unfaithful to the authenticity of the gospel message. If it is the later, then there is no legitimate excuse for denominations to fail to adapt their methodology to a postmodern culture. To order any book reviewed in LN BookNotes, please contact your nearest hometown or web bookstore.