This is why our products appeal to a mass market. Last September, The Body Shop invested in a turbine-powered wind farm as an alternative source of energy. If the wind farm generates the expected output, this will be equivalent to 4.35 million kWh per year. The refill service is offered by all shops internationally, except in the few countries where there are legal restrictions. In such cases, the franchise is actively lobbying the appropriate bodies to allow refilling to take place.
All markets offer a discount on refilling and many use refill cards as an incentive.
At The Body Shop USA headquarters in North Carolina, the tiles that cover the floor are made from recycled automobile windshields, the carpet that borders the office area is made from recycled PET soda bottles and the display boxes and reception desk are made from plastic lumber. Despite significant increases in output, the total use of water on the Watersmead site declined slightly and water use improved significantly in all areas. Currently, experimental ecological waste water treatments systems are tested in hopes that they will further reduce the burden on the public sewage system.