Take away the silver foil and you can see right through it. Before starting his business, Kennedy was a sales representative for another firm called CDR, a Canadian disc-cleaning company that folded last year. Kennedy adopted the initials. They didn't take it as fast as it could go. They didn't take advantage of the demand for the service.
Demand is right.
Cassette-tape sales have plummeted since CDs were introduced. And businesses are catering to customer concerns. Besides Compact Disc Repairman, Scottsdale-based Audio Innovations sells a solution called Compact Disc Repair, that restores unreadable data by wiping the surface with a cotton ball. Your don't have to send it in to anyone. Kennedy has taken a global approach to attracting new customers.