Give them something to talk about Jeffrey Gitomer Nordstrom's is coming to Charlotte and merchants are shaking in their boots. They have become known for great service and their wide selection of shoes. But hey, lots of department stores have shoes. When you buy a pair of shoes, they take your payment right where you're sitting. Nordstrom's gives you something to talk about after you leave the store.
All customers talk.
And their talk creates your reputation. A big wedding. I wanted to look good. They had none. And none anywhere in Dallas.