The mobile operator may not be the one holding the strings and reaping the profits. These savings could amount to 38 percent of the total cost of deploying 3G, if two mobile operators share network assets. Fourteen percent of operating expenditure could also be saved. Segmentation is the answer. If 'only this category' is selected and the search term is NOT found in this category - the search results will show any matches from the entire directory for your search term.
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