Don't give them any extra reasons for doing it. Pedestrians are our friends, and many pedestrians are supportive of our aims. It is very important that we do not alienate them by cycling on pavements or going through pedestrian crossings. It is also a good idea to hand out leaflets to pedestrians to let them know why we are there, and to be generally cheerful. In response, CM will often find pedestrians supportive.
Buses are also our friends.
A proper public transport system is essential to reduce the number of cars on the roads. We should let buses through the Mass wherever possible. Taxi drivers are generally an unsympathetic bunch, but they are a form of public transport as well. In a society where fewer people own cars, people will need taxis for those occasions where walking, cycling or taking the bus is not possible. Unlike private motorists, they have a right to be in the bus lanes.