We must cooperate across borders and boundaries. We must stay focused on disciplined risk management. We must set deadlines and we must keep them. Those are the actions . As for the words , I think we can do a lot to improve perception by improving the way we talk about aviation and about safety.
Aviation is complex.
It is technical, and the industry speaks an inside language. And we need to talk in a way that addresses people's concerns. If we don't address the fears, the concerns, we will lose credibility. Government and industry must speak plainly and clearly. We need to begin using everyday words to communicate even complex information.