As the advertising manager of the Geelong Advertiser, Mr Tart is in the happy position of being able to offer advertisers a complete tie-up between newspaper and radio. The senior announcer is Wilf. Gray, formerly of the Victorian Education Department. Wilf. is a well-known advertising executive. Sydney, where he handled large National appropriations for Australia.
Advertisers therefore have the services of a competent man in preparing sessions for the air.
The assistant announcer, Newman O'Dea, formerly of the literary staff of the Argus, takes the morning sessions, and in addition is the outside advertising representative. Old King Cole is quite a young royal personage. There are nearly 5000 children enrolled as members of the court. and many reside in far distant parts of the State and in New Zealand. Recently the court endowed several cots at the Bethany Home for Babies', Gee-long. King Cole is an ideal merry old monarch, and his court is a very definite 'feature of the station.