Pros A good book to use as a guide in every step of change. Great charts, checklists, and stories. The time and energy required for effective vision communication are directly related to the clarity and simplicity of the message. Focused, jargon-free information can be disseminated to large groups of people at a fraction of the cost of clumsy, complicated communication. Technobabble and MBA-speak just get in the way, creating confusion, suspicion, and alienation.
Communication seems to work best when it is so direct and so simple that it has a sort of elegance.
To order . . . To order . . .