For companies who publish product catalogs for corporate or consumer buyers, electronic catalogs can substantially reduce cost, increase your client base and provide enhanced capabilities. On the Web , we can create a complete shopping cart system linked to your electronic catalog. The results were very interesting.
Customers now have an easier time finding and ordering products.
As a company specializing in selling premiums and incentives, they armed their sales force with hundreds of product catalogs. Traditional selling involved showing clients a series of product brochures and samples. Sales potential was limited to the number of catalogs and samples a traveling salesperson could carry. This resulted in very limited presentations with only the best selling items. Categorized by product type and supplier, a sales representative can search and retrieve any product, instantly.