He could be developing the kind of loyalty you covet. Accordingly, workers who spend up to eight hours per week attending to personal business on company time are less likely to leave their jobs than those who keep their nose to the grindstone, the survey reveals. Paying attention to what keeps employees loyal has grown increasingly important in recruiting and retention, says David Stum, Ph.D, senior vice president of Chicago-based Aon and director of the study. But there is good news, according to the third annual release of WCI, which surveyed 1,800 employees. Companies that focus on meeting employees' needs while also meeting business demands have a competitive advantage in keeping those workers for a number of years.
Companies are accustomed to competing for a market share.
Look at length of stay A new work order calls for a new way of looking at retention, Stum believes. Instead of looking at annual turnover statistics, he suggests employers start analyzing how long workers are staying. To me that number is much more stark. It allows you to trace the value of incremental improvement. Across the board, company loyalty declines in the second through fifth years of employment.