But I do hope you have brought your business analysis skills with you. So we will use an Excel add-on for regression analysis and I will pass out some templates. Alas, the download file with the USA Electronics example data is not on the PrenHall web site as your author had hoped. Other that these minor inconveniences, this book is a wonderful experience. But sharpen your research and math skills.
Big things come in small packages.
Give your customer service representatives an additional job. The usual role for them has been to solve the customer's problems. Just doing this uncovers opportunities for selling, if they're alert. In clear, simple terms, Davis explains each role you must play to help you get the sale. She reminds us of some basis skills like problem solving and conflict management that we must exercise and hone to improve our customer care skills.