For it is clear that the information superhighway is not dominated by benevolent forces. However, over the past decade or so, many of these cooperating networks have begun to serve end-users located principally in and around corporations. This shift in end-users suggests that the underlying logic of the Internet is also being transformed. The opportunity for applied anthropological research on emerging digital capitalism is limitless. The social sciences, especially psychology, are making progress toward electronic publication, user-friendly access to databases, and the development of efficient search engines.
Anthropology is far behind.
And the humanities have a very long way to go. To be or not to be on the Net is not the question for Human Organization. And so they did. With a vengeance they exploited the media, representing authors, professional societies, medicine, and research, to the broader public and public officials. Foremost, the Net for HO should function to move information quickly to those who can most benefit.