It was also used as a promotional vehicle to increase attendance at early PageMaker demonstrations. Registration is a prerequisite to selling upgrades and ancillary products. Customer satisfaction . When PageMaker was introduced in the mid 1980's, there was little widespead knowledge of graphic design and typography. PageMaker's success, however, depended on the quality of the publications created with PageMaker.
Books offer high perceived value.
They are rarely discarded and, as a result, stick around for years, creating long-lasting good will. Paper Direct's sales were limited because many desktop publishers did not recognize the value of their products nor did they know how to choose from the numerous designs and formats available. The solution was a series of books explaining the purpose and application of their most popular formats. Contact Roger C. Parker if you want to take advantage of a author's name recognized by over a million and a half satisfied readers throughout the world. Independent authorship by an established, independent authority creates a premium book with enhanced credibility.