This work is particularly innovative because large companies have tremendous impact on smaller suppliers. BSR is working with DuPont, Hewlett Packard, Volvo, Lucent Technologies and many other companies to reduce the use of finite resources, integrate green design principles and cut waste production through recycling and reuse programs. Sustainability is responding to human needs by offering the functionality of existing and new products and services with radically reduced through puts of energy and raw materials and little or no waste either in production or after the useful life of the product is over. It is a coalition of businesses, investors and environmentalists advocating corporate commitment to the Valdez Principles, a 10-point environmental code of conduct that mandates radical shifts in the design and manufacturing of goods. Among other things, it promotes a bartering network among businesses.
Businesses simultaneously save money and conserve precious resources by bartering excess inventory.
And unlike other business associations, Co-op America is helping link green consumers to green businesses, a vital and necessary function. Wash. The GreenMoney Journal is an excellent source for businesses seeking to align their practices with environmental values. Top of page Business Resources Rocky Mountain Institute Newsletter, a quarterly journal of news, research and opinion on a diverse range of business and environmental issues. Weston on the Web offers a wide collection of discussions and news on environmental business issues. 1519 Connecticut Ave., N.W.,Washington, D.C. 20036.