Definitions Corporate Culture is a broad term used to define the unique personality or character of a particular company or organization. Within the company, there may be sub-cultures in departments, divisions, regions or operating units.
Corporate culture starts when the organization begins and develops as it grows.
Over time, the culture changes as people come and go. Culture reflects the values, ethics, beliefs, personality and traits of the company's founders, management and employees. In a well-established company, the culture is so strong that even new top management may not be able to change it. Corporate Culture is the Foundation Culture is so important that it literally underlies the way business is done in every way. As executive leaders become more aware of the productivity benefits of healthy corporate cultures, employees come to expect and demand healthier environments.