It's the Family Members or not at all. However, the Worse Case Scenario is to expect any Family Member to work for nothing. This is why Tax Planning, rather than Accountancy, is so necessary to the understanding of Digital Money. Creating great wealth infers working long hours and much stress on Family Members. That is not to say great wealth is not a commendable target - providing you can handle it.
All people belong to a social system of three elements.
But no one of the three elements can take the place of another very well. That's why Management can get along with each other on the totem poll or pecking order - they know their place. A Critic within Management is just a pain in the butt. Put him to work examining the books, researching the law, examining diseased organs. Imagine a Creative Entrepreneur in Government - time for another Royal Commission.