It is important to work ahead so there is time to plan a strategy, follow through, take advantage of contingent opportunities, and evaluate effectiveness for future efforts. News Releases and Media Contacts Public Information helps the College president and staff present essential information to the public about programs and services. Programs may be arranged on community access television to promote program courses and services. This requires four to six weeks advance notice to work out scheduling and other details. Increasingly, more Americans get their news and information from electronic media sources, primarily television, with web site news gaining fast.
Back issues are available for research and support documentation for proposals and articles.
Photography Public Information Services contracts for institutional photography and maintains image files that have overall appeal and span a wide range of programs and services. The budget is limited, so the first responsibility is to established institutional publications, news releases, website images, staff photos, and community displays. The developing and printing are the responsibility of the borrower. Fresh ideas, an understanding of goals, and teamwork are essential ingredients for conveying essential information about Olympic College programs and services.