And we feel like one of the main reasons our customers keep coming back is our Ultimate Diamond Guarantee, where complete and total satisfaction is guaranteed. He said customers can either give him a sketch of the desired piece, or they can just describe it to him. A large selection of semi-mounts and loose diamonds is one of their specialties and all new purchases are covered by a Lifetime Warranty Plan. Basic maintenance being the key of life, the warranty requires the piece to be cleaned and checked every four months. The warranty plan card is signed at each visit, validating the Lifetime Warranty Plan.
Customers are responsible for maintenance expenses.