Proper forms of address need to be stressed. For example, in China, the family name comes first, then the given name. Jiang Chan should be addressed as Mr. Jiang. In Spanish-speaking Latin America, many people have a given name and a compound surname consisting of the father's name followed by the mother's name. Eduardo Sanchez-Garcia should be addressed as Mr. Sanchez.
Costs change from year to year, and of course they're different even among neighboring countries.
The exchange rate also affects budgets. The timing is right, and it's a lot cheaper than having to return to the country a month later. Disseminating the information Organizers can use a variety of methods to prepare exhibitors. Videos can show the site and typical exhibits, while previous exhibitors describe their experiences. Some organizers have salespeople cover important information at the time that space is booked.