Such a great distance, that it allows the person or persons constructing the content, who is trying to get your attention or most likely your money, to completely disregard those at the receiving end of the communication. This web site appears in lieu of a book. Besides, such material would make little or no sense only in print. Of course, publishing the work on the internet pretty much guaranteed the publication. Makes it easier to work from outside the system as well.
All web pages seem the same after a while.
I felt I could point out internet-style duplicity by exaggerating it. Of course, without the internet, this work would be meaningless. The internet has afforded me the opportunity to publish in such a fashion. As much as I criticize the Internet, I cannot imagine a time or place in the past where a maturing writer could develop in a fashion that is at once independent and public. Proximal and distal.