These days, you would be hard-pressed to find an advertisement where a woman was the butt of the joke. And if one presented itself, there would probably be a considerable outcry. Yet men are constantly made fun of. This portrays men as unaware of the existence of sanitary products and generally ignorant of the ways of life. Yet if Ansel brought out an advertisement where a woman did not know what a condom was, and her boyfriend called her a moron, the company would be inundated with feminist complaints calling for an immediate retraction of the ad.
Australian television needs to take a long, hard look at itself.
If women do not want to be made fun of, we must censor advertisements that mock men as well. If women are comfortable portraying men as idiots, then let's show television ads where women's driving skills are ridiculed or where their knowledge of football is sketchy at best. I, for one, am sick of constantly seeing men portrayed as immature or idiots and women as heroes and legends. We must either be comfortable mocking both sexes or cut it out all together. After all, humanity is something to be celebrated.