Once a user drills down to a specific product the Agent pops on the screen and begins querying competitor's sites for the same product. Still in beta form, the Shopping Agent works very well. There are anywhere from 20 to 50 individual vendors in each category, all the biggies plus many you've never heard of. Any or all can be queried in the comparison-shopping search. Sure is unique in that the power resides on the user's desktop.
Competitors have computers that check vendor sites and return the results to users on a Web page.
R U Sure becomes almost second-nature to the user because it just appears when the user visits a supported site. R U Sure. This ensures that the search is done in real time in order to get the most recent prices. Sure has no agreements with any of the vendors its product searches. The sites' pages aren't changed to give special information to the search agent, which is the innovation of R U Sure.