They are principally made by skilled craftsmen and can be customised to the customers requirements. Last year they had a turnover of 450,000. There are only three different models, but these can be made with a range of luxury options. Price ranging from 30k to 75k. There is significant competition, but the company has a reasonable waiting list for the product.
All production goes to UK buyers.
There are no exports. The firm is a partnership between the two founders. They share responsibility and profits evenly. Most costs are therefore direct costs. A large proportion of the costs are labour costs as all cars are built by hand.