8 out of 10 teens who try smoking get hooked. Over half of Grade 12 students are unable to quit. Most smokers quit several times before stopping for good.
Cigarette smoking is more addictive and harder to quit than heroin or cocaine.
Tobacco kills more than 40,000 Canadians per year. That's more than the total number of deaths from AIDS, traffic accidents, suicide, murder, fires and accidental poisoning. It makes the skin dry and leathery. Kids are twice as likely to be influenced by advertising as they are from peer pressure. They are three times more sensitive to advertising than adults.