A panel is like a living organism. It must be cultivated and nurtured to survive and flourish.
All members are eligible for monthly drawings of cash prizes.
The usage of panel members is limited and monitored. The average panelist participates in only three or four studies per year. Panel members have access to the panel website and to the services and links available through that site. Recruiting is an ongoing activity. Recruiting goals are adjusted monthly to keep the panels balanced and representative.