Believe it or not, what you choose is really not that important because most likely there are thousands of sites which cover similar content. What is important is presentation and attitude. Lets look at these two characteristics in detail using generalized examples. Presentation is the look and functionality of your page or site. That is what I mean by presentation.
Attitude is very different.
Attitude is responsibly of design, not necessarily content. It is a need to represent yourself to the world with anticipated feedback. Most are nothing more than a few photos haphazardly scattered about the page with hardly any text and no links. The photos I may add are always the same photos, probably copied from the Islander website. I would say that at true fan, not just someone who thinks it's cool to like hockey, would put more content into their page.