Focus on health promotion information that builds the desire to be healthy. Focus on information that builds mastery of resistance skills and social competence. Focus information on risk-taking behaviors and external influences on behavior. Use peers to help deliver prevention information. Present a series of assemblies on the most current information about alcohol, tobacco, and other drug issues.
Assemblies can feature films, local celebrities, and educational materials.
Ask students to sign a pledge not to use drugs and alcohol or ride with anyone under the influence. Give students incentives to sign, such as gift certificates or coupons. Give students incentives to participate. At school sporting events, announce brief prevention and safety messages via the public address system. Encourage the editors of your school newspaper to run public service announcements, articles written by students, and reprints from other publications on drugs and alcohol.