Then, if they are clever, they will use this information to recognize you by name. If they are good at it, they will be bringing back the warm reception and recognition you got from the Old Corner Grocer. I get two or three hands out of a hundred. There seem to be several reasons. The Privacy Nuts are at it again.
Cookies are an invasion of personal privacy , they maintain.
No company wants to do that. But there are simple ways around that. When they ask that, they are really getting your permission to use a cookie. Of course not. Many marketers do not yet understand the technology sufficiently to insist that their programmers use cookie technology to achieve customer recognition and helpfulness.