Candidates should use yard signs as an opportunity to show voters that their campaign has viability. While incumbents frequently have advantages in money and name identification, there is no reason that a challenger can t have the most yard signs - it s simply a matter of determination and aggressive yard sign recruiting. Target the busiest streets for door to door work first, and for those people who are friendly, ask them if it would be okay to put a sign in the yard. This will be most effective with members of your own party or with friends and acquaintances. Have a prominent yard sign form on your web site.
Candidates always struggle with the type of sign to purchase.
Here are some points to remember about them as you pick and choose. Corrugated plastic Hold up well through bad weather Easy for volunteers to handle Allow the sun to show through and distort the name. Typically require a staple gun to put up Yard signs can also be an effective defense against negative attacks. But if a district is blanketed with hundreds or thousands of yard signs, each displaying their own personal endorsement, voters will be a lot less likely to believe that the candidate in question could be much out of the mainstream. Yard signs bring viability and votes to a campaign, all the while forcing it to rise up and accomplish its organizational goals as well.