Only a small percentage read them on a regular basis. New translations, new editions, new notes, new colors, and new covers sell millions of new Bibles each year. But in media-rich societies, these books accumulate more often than not unread on people's shelves. People with Bibles continue buying new Bibles, as if hoping the next one will somehow solve their Bible reading problems. Soon the novelty wears off.
Bible reading remains difficult and time consuming.
At best, overall Bible reading is increased incrementally. But the work involved in reading a printed volume is part of the difficulty. Through digital technology, the Bible can now also be stored and accessed on computers, rather than as print on paper. In particular, the Web provides a growing number of online Bibles for fast and easy search and reference. This is a great development.