But at the end of the day, you want to be both proud of what you put out and have a sustainable business. Our goal from the very beginning was to build a really strong media company, with Beliefnet online in the middle of it. Several widely reported casualties of recent weeks suggest as much. Both sites are headquartered in New York. We, for example, have these tools, which makes us as much a technology and an infrastructure company.
Content is a value-added tool.
Daniel Kron, founder and creative director at SportsForWomen. We're not profitable. If content is not exactly king of the Internet, in this era of Amazon. According to a survey released in February by the nonprofit New York New Media Association, online content design and development had declined as a business in the metropolitan area between 1997 and 1999. But it is the predominant product and service among local new-media firms, involving 41 percent of them.