It looks like this. Our heritage is no longer the heritage of mankind, but a commercial part of the heritage business. An old castle is no longer an old castle, but a painted simulacrum for the tourist trade. We no longer sympathize with the thinking of the past, but merely try to retail its commercially attractive aspects. Memory becomes a commodity.
Cultural identity becomes a consumer choice.
Bad archives are deliberately favored by the market, because they are the culture-industry's version of planned obsolescence. A computer that swiftly breaks and decays can be sold to us again. In this media-saturated world, the archives of the twentieth century might still be visible, like scratch marks on old bone. But the motivation behind them would be lost, no longer understood. There would be no past and no future, just the flow of data and the rise and fall of the market.