Sure online ads are getting bigger, louder, faster-moving and more intrusive. And that, folks, is why advertising isn't working online.
Conventional wisdom maintains that advertising can create desire.
And that is true, in conventional media. However, the Internet needs a new way of presenting ads that really fit the new medium. Ads online really are getting out of hand. The latest actually trap you by freezing the site you are on and pushing advertising in your face. BMWs play prominently in each plot of course, but you won't mind.