This trend is strengthening as organic farming comes of age. Today's better informed, proactive consumers increasingly demand natural foods for reasons of health and wholesomeness. They then discover these foods taste much better and fit well in their everyday lifestyles. Today, fortunately, they can shop in natural foods stores throughout the world, searching out and selecting foods that meet the most critical criteria. At the same time, aware consumers expect value for the dollar - especially important if you have a large family.
Convenience is also key - hectic schedules mean keeping kitchen duty to a minimum.
Look for The Fillo Factory's appealing ready to bake frozen vegetarian and vegan appetizers, entrees and desserts. Most kids go for those ready to heat snack foods. Our vegetarian entree pies are also winners thanks to luscious flavor and texture - hearty enough to satisfy even meat eaters. They're great pizza or vegetable alternatives.