Surveys the institutions, environments, forces, and problems involved with the conduct of international trade. Examines international trade organizations, monetary systems, government relations, language and custom barriers, and future trends. Focuses on data normalization, database design, data models, data description and query language, file organization and file security, and distributed databases. Establishes the theory, current practice and vocabulary of management for business students. All of the major functions of management are treated in some depth, with practical applications used whenever possible.
Case study is used extensively as an instructional method.
Must be taken in sequence. The emphasis is on the use of accounting information available to management only, not the production of accounting reports. Covers financial forecasting, capital budgeting and risk, financial institutions, securities markets, the investment process, and working capital management. Addresses the elements of marketing research, consumer behavior, product development, pricing, distribution, promotion, and international marketing. Establishes the basis for creating a marketing plan.