They are hopelessly lost, spiritually dead, separated from the source of life. We are given no assurance to believe that a person who dies without hearing of Christ has any hope of salvation. We speak to those who are perishing. As Christians get hold of this fact, it will help us understand what it means to love other people. We also need to be where people are.
Christians easily disengage themselves from much of non-Christian society.
We dig our foxholes of fellowship so deep that we become like soldiers who have lost contact with the enemy. People have needs to be listened to, to be spoken to. Someone who comes to him in openness, in love and in understanding is welcome. Listen to people. Dropping a little spiritual bombshell that hints of Christian commitment and hoping the person will think about it isn't realistic.