All e-businesses collect massive volumes of data from their Web sites that they can transform into actionable information to deliver significant business value. Genesis, customers will be able to mine data about Web visitor behavior for analysis and correlate it with enterprise business data. These powerful analytical capabilities will enable organizations to create a unified view of their customers and metrics to optimize the success of various online marketing and sales campaigns. Genesis' enterprise platform for online customer analysis and measurement. By combining Hyperion's analytic application expertise with powerful e-customer intelligence from net.
Analysis is the fourth-generation of the industry's leading Web analysis software solution.
Analysis provides an enterprise platform for online analysis and measurement that correlates information about Web site visitor behavior with other enterprise business data, enabling companies to improve strategic and tactical decision making about marketing, selling and supporting products online. It gives business managers a holistic view of their online customers based on implicit and explicit information. Analysis offers superior scalability, analytical power and enterprise database support for demanding, high-traffic Web sites. Its unparalleled analysis and drill-down capabilities and ability to correlate site behavior with enterprise data help organizations increase product and advertising revenues, improve customer satisfaction, heighten brand awareness and improve resource productivity. Genesis Founded in 1994, net.