The digital revolution is changing our industry at Internet speed. Simply following the new developments in our industry s business structures, partnerships and technology introductions have become a major challenge. In times of rapid change, fear and opportunity often are the opposite sides of the same coin. Quick advances in technology, the speed of the Internet and tough competition for a limited customer base are changing the way business is conducted.
Digital technologies have unlimited potential.
Biometric sensing technology, broadband digital data delivery, photonics and wireless developments, combined with concepts such as home networking and convergence, are changing our industry s growth patterns. Those involved with these new technologies only can win if they are fast, flexible and close to the consumer. These changes demand that companies initiate creative strategic partnerships and alliances. In order to create relationships that are beneficial for both parties and expand the market reach and profit position of the partners, both vision and the ability to collaborate are needed. Brilliant but isolated visionaries will not succeed.