Don't let your members be a part of that statistic. With the tremendous advances in types of equipment and variety of programming, now is a better time than ever to promote cross training at your club. Not only does cross training benefit your members, it benefits your club. By providing members with additional options to achieve their fitness goals, it can help keep them motivated to continue working out. Offering a variety of exercise programs and routines can boost member morale and improve member retention.
Creative programming is important to encourage cross training in a fitness facility.
Fitness professionals should promote a variety of activities when designing exercise programs for members. Your club also should sponsor cross-training programs that encourage participation. By promoting cross training, your staff can keep members busy with incentive programs, classes and workshops. Prior to promoting cross-training programs, enlist a few trainers to present overviews to your members on the benefits of cross training. This can be a prime opportunity to promote any new activities, such as a hiking club, or classes, like Pilates, and provide members with product demonstrations, particularly for new products.