A medical advisory board oversees its publications. Although targeted at young audiences, the material is educational and fun for adults too. There's a good balance of text and images. Children will enjoy the cartoons. Basic information includes what allergies are, the different types and how to treat them.
Adults can also learn what to look out for in food labels.
Helpful contacts to support groups, medical alerts and specialists. A site map perhaps makes up for the lack of a search engine. Maintained by medical specialists to help patients and parents. The news bulletins, which are updated more regularly than other links, get prominence. And you can take a quiz to check how much you know about allergies.