Computerworld's site on Internet Advertising has some key data and sites. Try, too, the Internet Advertising Guide . Find a daily report on this burgeoning industry here. Try the Tenegra Award site. By-Tel which is folded into Edmunds auto reviews, prov iding the consumer information needed prior to purchase.
Computer databases remove many of the problems both groups have.
See our own Gray Lady of Fairview Street's answer in the Seattle Times .