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A gift for someone you love. It had its roots in a strike of milk producers' unions against the British colonial administration over 50 years ago. Advertising on the Internet has helped us develop business contacts in many countries. Created in 1966 by an advertising team headed by Sylvester daCunha, the topical ads are . reportedly ready to enter the Guinness Book of World Records for being the longest running ad campaign ever. Every week, Amul's topical ads for its butter products are posted on its Web site, along .