Document ID: EPA-HQ-OPPT-2013-0403-0013
Agency: epa
Document Type: Notice
Title: Agency Information Collection Activities; Proposals, Submissions, and Approvals: Design for the Environment Logo Redesign Consultations
Posted Date: 2013-11-13T05:00Z

[Federal Register Volume 78, Number 219 (Wednesday, November 13, 2013)]
[Notices]
[Page 68056]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2013-27058]

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ENVIRONMENTAL PROTECTION AGENCY

[EPA-HQ-OPPT-2013-0403; FRL-9902-67-OEI]

Information Collection Request Submitted to OMB for Review and 
Approval; Comment Request; EPA's Design for the Environment (DfE) Logo 
Redesign Consultations

AGENCY: Environmental Protection Agency (EPA).

ACTION: Notice.

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SUMMARY: The Environmental Protection Agency has submitted a new 
information collection request (ICR), ``EPA's Design for the 
Environment (DfE) Logo Redesign Consultations'' (EPA ICR No. 2487.01, 
OMB Control No. 2070-NEW) to the Office of Management and Budget (OMB) 
for review and approval in accordance with the Paperwork Reduction Act 
(44 U.S.C. 3501 et seq.). Public comments were previously requested via 
the Federal Register (78 FR 44560) on July 24, 2013, during a 60-day 
comment period. This notice allows for an additional 30 days for public 
comments. A fuller description of the ICR is given below, including its 
estimated burden and cost to the public. An Agency may not conduct or 
sponsor and a person is not required to respond to a collection of 
information unless it displays a currently valid OMB control number.

DATES: Additional comments may be submitted on or before December 13, 
2013.

ADDRESSES: Submit your comments, referencing Docket ID Number EPA-HQ-
OPPT-2013-0403, to (1) EPA online using www.regulations.gov (our 
preferred method), by email to oppt.ncic@epa.gov or by mail to: EPA 
Docket Center, Environmental Protection Agency, Mail Code 28221T, 1200 
Pennsylvania Ave. NW., Washington, DC 20460, and (2) OMB via email to 
oira_submission@omb.eop.gov. Address comments to OMB Desk Officer for 
EPA.
    EPA's policy is that all comments received will be included in the 
public docket without change including any personal information 
provided, unless the comment includes profanity, threats, information 
claimed to be Confidential Business Information (CBI) or other 
information whose disclosure is restricted by statute.

FOR FURTHER INFORMATION CONTACT: Pamela Myrick, Deputy Director, 
Environmental Assistance Division, Office of Pollution Prevention and 
Toxics, Mail code: 7408-M, Environmental Protection Agency, 1200 
Pennsylvania Ave. NW., Washington, DC 20460; telephone number: 202-554-
1404; fax number: 202-564-8251; email address: TSCA-Hotline@epa.gov.

SUPPLEMENTARY INFORMATION:
    Supporting documents which explain in detail the information that 
the EPA will be collecting are available in the public docket for this 
ICR. The docket can be viewed online at www.regulations.gov or in 
person at the EPA Docket Center, WJC West, Room 3334, 1301 Constitution 
Ave. NW., Washington, DC. The telephone number for the Docket Center is 
202-566-1744. For additional information about EPA's public docket, 
visit http://www.epa.gov/dockets.
    Abstract: This information collection supports the consultation 
process by which the U.S. Environmental Protection Agency (EPA) will 
select a revised logo and messaging for its Design for the Environment 
(DfE) program. A key goal of the Agency's DfE program is to work with 
businesses to voluntarily incorporate safer chemicals and other health 
and environmental considerations into the design of their products and 
processes. To achieve this goal, DfE relies on outreach activities and 
information dissemination to industry participants and the public, as 
well as non-governmental organizations, EPA Regions, federal government 
laboratories, and state and local governments. Effective outreach and 
communications are vital to program success. The DfE program must 
ensure that its logo communicates clearly its safer chemistry and 
pollution prevention goals.
    DfE's current logo has remained unchanged since the program began 
in 1992. The current DfE logo is dated and does not adequately convey 
and enable DfE's objective: To advance chemical-based products that are 
safer for people and the environment. A redesigned logo and messaging 
are needed to enhance communications and for the program to reach its 
potential. It is important for the redesign effort to be informed by 
consumers, manufacturing partners, retailers, and other key audiences.
    To help ensure broad public participation in the redesign process 
and that EPA receives input from a diverse demographic, the Agency will 
conduct a number of focus group sessions to obtain feedback on several 
logo design concepts and associated wording. DfE will also sponsor two 
surveys to gauge public awareness and understanding of the logo and its 
meaning before and after the redesign.
    Form Numbers: None.
    Respondents/affected entities: Individual adult consumers who are 
members of the general population.
    Respondent's obligation to respond: Voluntary.
    Estimated number of respondents: 8,990.
    Frequency of response: On occasion.
    Total estimated burden: 1,997 hours per year. Burden is defined at 
5 CFR 1320.03(b).
    Total estimated cost: $62,076 per year, includes $0 annualized 
capital or operation and maintenance costs.
    Changes in the estimates: This is a new ICR.

John Moses,
Director, Collection Strategies Division.
[FR Doc. 2013-27058 Filed 11-12-13; 8:45 am]
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