cometadata/datacite-titles-descriptions-related-identifiers huggingface dataset:
DOI: 10.14457/tu.the.2020.337
title: Understanding purchase intention of fast fashion products for Thai female millennials through their customer journey

description: Nowadays, the rapid growth of social media and e-commerce has changed the ways people live their lives, significantly on the customer decision making process. The media mix is larger than it used to be. The consumers are aware of the choices and options of a variety of products that have increased. On the other hand, brands have the challenge to integrate various business functions in every touchpoint to maintain or increase positive consumer experiences. The task is harder when it comes to hedonic shopping value products, like fast fashion. Focusing on the millennials who are the main consumer of this products group, they are fashion-conscious and intend to pay two-third of their money on fashion products. But what makes millennials have the intention to buy fast fashion products that delights their needs and wants?This study will help fashion entrepreneurs, brand managers to understand millennials’ emotions and perception about their products, how they value and perceive brands along their customer journey. Brand managers could figure out the experience that brand could provide to millennials together to improve their brand image and strengthen the brand in this young generation’s mind.The objectives of this research were to help fashion entrepreneurs, brand managers to understand millennials’ emotions and perception about their products, how they value and perceive brands along their customer journey. Brand managers could figure out the experience that brand could provide to millennials together to improve their brand image and strengthen the brand in this young generation’s mind.Exploratory research and descriptive research were used to gain an insight perspective of Thai millennials toward fast fashion products. Secondary research and in-depth interviews were used in the exploratory research. Questionnaires were used in order to gather data for the descriptive research. The obtained data from the secondary and in-depth interviews were used to develop a questionnaire. The collected data from the questionnaire were analyzed using the Statistical Package for the Social Sciences (SPSS) software. The statistical methods included frequencies and means, regression, factor and cluster analyses, crosstab analysis, correlation analysis, Chi-Squared tests, Cramer’s V tests, p-value tests and one-way analysis of variance (ANOVA). The results showed that the top 3 factors are Promotion (9.2), Quality (9.1) and Price (9.0), followed by Store Environment (8.6), Hedonic Shopping (8.1) and Brand Consciousness (8.0). The least important factor is Fashion Consciousness (6.6). One reason might be that many top brands provide the same trend when it comes to fast fashion. It is easy to follow the fashion when customers come to store or visit the website (or social media). When every brand has the same fashion trend, then money comes into play.
DOI: 10.14457/tu.the.2020.338
title: Watching behaviors and attitude of Thai gen Y & Z towards game streaming

description: The study about behaviors and attitude of Thai gen Y and Z watching game streaming was conducted because game streaming has grown up dramatically in previous years. Many global firms have used game streaming as an advertising channel. The research was conducted by using 2 methods: exploratory research and descriptive research. Exploratory research was conducted with secondary research and 3 interview samples and 8 in-depth interviews to find the guidelines for descriptive research. Descriptive research was conducted to measure behaviors and attitudes towards game streaming of Thai gen Y and Z with 7 questionnaire samples and 383 questionnaire respondents, aging between 18-39 years old, watching game streaming at least 3 days/week. Key findings show the results from streaming audience segments, their watching behaviors, and product placement effectiveness. This study was conducted to help brands to understand the game streaming audience and learn how to improve communication effectiveness with this channel.
DOI: 10.14457/tu.the.2020.340
title: Effects of gaming mouse price and negative reviews on Thai gamers' intentions to find more information and intention to buy

description: Gaming mouse has become more and more popular as it helps maximize gaming experiences for any gamers. Interestingly, the gaming mouse is a high-involvement product that has much higher price than a regular mouse and Thai gamers often require days of research before making the purchase decision. The main objective for this study is to understand the effect of gaming mouse price and negative reviews on Thai gamers’ intentions to find more information and intention to buy.This study utilized both qualitative and quantitative data collection methods to the objectives. In qualitative research, the secondary data were gathered from a reliable resource such as TU library, Euromonitor, Statista, news article, and official website. As for the in-depth interviews, selected few were chosen as a representative of Thai gamers to be interviewed through online communication platforms such as Zoom, Line, and phone call. Quantitative research, consisting of four sets of questionnaires that were designed to gather all the required data. The questionnaires used Google Forms as the survey platform, spreading the questionnaires through various channels such as Line, WhatsApp, Facebook, and Messages to reach the respondents.Results of the study show that both price and consumer reviews have affected the consumer purchase behavior largely. Upon the exposure to consumer reviews, most respondents hold their purchase decision and decide to search for extra information prior to the final decision. As a result, consumer review can be considered as a trigger for changes in consumer behavior, where positive consumer reviews help better the perception of the product and increase purchasing rate. On the other hand, negative consumer reviews greatly affect the purchase decision, where 67% of the respondents change their mind from intention to buy to not buy.
DOI: 10.6084/m9.figshare.16614341
title: Additional file 1 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 1 : Table S1. The origin of the wheat accessions used in this study and their population structure and principal component.
DOI: 10.6084/m9.figshare.16614341.v1
title: Additional file 1 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 1 : Table S1. The origin of the wheat accessions used in this study and their population structure and principal component.
DOI: 10.6084/m9.figshare.16614359
title: Additional file 4 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 4 : Table S3. The information of SNP markers used to analyze marker-trait associations.
DOI: 10.6084/m9.figshare.16614359.v1
title: Additional file 4 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 4 : Table S3. The information of SNP markers used to analyze marker-trait associations.
DOI: 10.6084/m9.figshare.16614377
title: Additional file 7 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 7 : Table S4. The significant marker-trait associations (P-value &lt; 0.001) for nine agronomic traits. he duplicated markers for each trait in different environments are marked in red.
DOI: 10.6084/m9.figshare.16614377.v1
title: Additional file 7 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 7 : Table S4. The significant marker-trait associations (P-value &lt; 0.001) for nine agronomic traits. he duplicated markers for each trait in different environments are marked in red.
DOI: 10.6084/m9.figshare.16614383.v1
title: Additional file 8 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 8 : Table S5. The information of real-time PCR primers used in this study.
DOI: 10.6084/m9.figshare.16614383
title: Additional file 8 of Identification of genetic loci associated with major agronomic traits of wheat (Triticum aestivum L.) based on genome-wide association analysis

description: Additional file 8 : Table S5. The information of real-time PCR primers used in this study.
DOI: 10.6084/m9.figshare.16614419
title: Additional file 2 of Morphology of lentic and lotic tadpoles from Madagascar

description: Additional file 2. Data matrix of raw data.
DOI: 10.6084/m9.figshare.16614419.v1
title: Additional file 2 of Morphology of lentic and lotic tadpoles from Madagascar

description: Additional file 2. Data matrix of raw data.
DOI: 10.6084/m9.figshare.16614422.v1
title: Additional file 3 of Morphology of lentic and lotic tadpoles from Madagascar

description: Additional file 3. PC scores of examined species.
DOI: 10.6084/m9.figshare.16614446
title: Additional file 2 of The CAMP study: feasibility and clinical correlates of standardized assessments of substance use in a youth psychiatric inpatient sample

description: Additional file 2. Chart reviews.
DOI: 10.6084/m9.figshare.16614446.v1
title: Additional file 2 of The CAMP study: feasibility and clinical correlates of standardized assessments of substance use in a youth psychiatric inpatient sample

description: Additional file 2. Chart reviews.
DOI: 10.6084/m9.figshare.16614509
title: Additional file 1 of Effects of an e-learning programme on osteopaths’ back pain attitudes: a mixed methods feasibility study

description: Additional file 1.
DOI: 10.6084/m9.figshare.16614509.v1
title: Additional file 1 of Effects of an e-learning programme on osteopaths’ back pain attitudes: a mixed methods feasibility study

description: Additional file 1.
DOI: 10.6084/m9.figshare.16614515
title: Additional file 2 of Effects of an e-learning programme on osteopaths’ back pain attitudes: a mixed methods feasibility study

description: Additional file 2.
DOI: 10.6084/m9.figshare.16614515.v1
title: Additional file 2 of Effects of an e-learning programme on osteopaths’ back pain attitudes: a mixed methods feasibility study

description: Additional file 2.
DOI: 10.6084/m9.figshare.16305687
title: Additional file 10 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 10: Table S7. Phylostratigraphy analysis. (A) Transcriptomes and Proteomes used in Phylostratigraphy analyses. Each phylostratum represents a node. (B) Accession numbers and links of the different transcriptomes and proteomes used. (C) Phylostratigraphyanalysis of the Oscarella lobularis transcriptome and of the differentially expressed genes during dissociation and reaggregation. (D) Number of genes with conserved CAMs domains (Cadherin, Integrin, Immunoglobulin) in each phylogenetic category with common expression profiles (see Fig. 8 for cluster numbers). Related to Fig. 7 and Additional file 1: Fig. 4.
DOI: 10.6084/m9.figshare.16305690.v1
title: Additional file 11 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 11: Table S8. GO term enrichment analysis. (A) Enriched categories in Differential Expressed Genes (DEG) during dissociation only, reaggregation only and both (combined). (B) Enriched categories in the first 100 DEGs. (C) Enriched categories in each core clusters (see Fig. 8 for cluster numbers and Additional file 11: Table S10 for complete list of genes included in the core cluster). Related to Figs. 7 and 8. Selected GO biological processes of interest are highlighted in yellow.
DOI: 10.6084/m9.figshare.16305696
title: Additional file 13 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 13: Table S10. List of genes included in the core clusters (1 to 15) with orthologs (eggNOG) and gene ontology terms (GO). Related to Fig. 8.
DOI: 10.6084/m9.figshare.16305690
title: Additional file 11 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 11: Table S8. GO term enrichment analysis. (A) Enriched categories in Differential Expressed Genes (DEG) during dissociation only, reaggregation only and both (combined). (B) Enriched categories in the first 100 DEGs. (C) Enriched categories in each core clusters (see Fig. 8 for cluster numbers and Additional file 11: Table S10 for complete list of genes included in the core cluster). Related to Figs. 7 and 8. Selected GO biological processes of interest are highlighted in yellow.
DOI: 10.6084/m9.figshare.16305693.v1
title: Additional file 12 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 12: Table S9. Identification of orthologous groups with eggNOG and BlastP searches (A) for significantly deregulated transcripts associated with GO biological processes of interest (complete list of GO terms in Additional file 9: Table S8) during dissociation, reaggregation and both (combined) processes shown in Table S6, (B) for the top 100 differentially expressed genes. Related to Fig. 7.
DOI: 10.6084/m9.figshare.16305693
title: Additional file 12 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 12: Table S9. Identification of orthologous groups with eggNOG and BlastP searches (A) for significantly deregulated transcripts associated with GO biological processes of interest (complete list of GO terms in Additional file 9: Table S8) during dissociation, reaggregation and both (combined) processes shown in Table S6, (B) for the top 100 differentially expressed genes. Related to Fig. 7.
DOI: 10.6084/m9.figshare.16305687.v1
title: Additional file 10 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 10: Table S7. Phylostratigraphy analysis. (A) Transcriptomes and Proteomes used in Phylostratigraphy analyses. Each phylostratum represents a node. (B) Accession numbers and links of the different transcriptomes and proteomes used. (C) Phylostratigraphyanalysis of the Oscarella lobularis transcriptome and of the differentially expressed genes during dissociation and reaggregation. (D) Number of genes with conserved CAMs domains (Cadherin, Integrin, Immunoglobulin) in each phylogenetic category with common expression profiles (see Fig. 8 for cluster numbers). Related to Fig. 7 and Additional file 1: Fig. 4.
DOI: 10.6084/m9.figshare.16305696.v1
title: Additional file 13 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 13: Table S10. List of genes included in the core clusters (1 to 15) with orthologs (eggNOG) and gene ontology terms (GO). Related to Fig. 8.
DOI: 10.6084/m9.figshare.16305702
title: Additional file 15 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 15: Table S11: Transcripts Per Million (TPM) standardized and Log2 Fold Change values for (A) epithelial genes (see Fig. 1A) and (B) Aggregation factors (AFs). Related to Fig. 8 and 9.
DOI: 10.6084/m9.figshare.16305702.v1
title: Additional file 15 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 15: Table S11: Transcripts Per Million (TPM) standardized and Log2 Fold Change values for (A) epithelial genes (see Fig. 1A) and (B) Aggregation factors (AFs). Related to Fig. 8 and 9.
DOI: 10.6084/m9.figshare.16305708.v1
title: Additional file 17 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 17: Table S12. Domain predictions for putative group 3 Aggregation Factors (AFs) using InterproScan Website ( https://www.ebi.ac.uk/interpro/ ). Related to Additional file 16: Figure S5.
DOI: 10.6084/m9.figshare.16305708
title: Additional file 17 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 17: Table S12. Domain predictions for putative group 3 Aggregation Factors (AFs) using InterproScan Website ( https://www.ebi.ac.uk/interpro/ ). Related to Additional file 16: Figure S5.
DOI: 10.6084/m9.figshare.16305714.v1
title: Additional file 19 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 19: Table S13. Raw file including mRNA-Seq Transcript Per Million count table using Kallisto.
DOI: 10.6084/m9.figshare.16305714
title: Additional file 19 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 19: Table S13. Raw file including mRNA-Seq Transcript Per Million count table using Kallisto.
DOI: 10.6084/m9.figshare.16305723
title: Additional file 21 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 21: Table S14. Mfuzz clusters stability. For each cluster the Jaccard index was calculated to evaluate the similarity of each cluster between each run (10 runs, Run 1 was taken as reference). Related to Fig. 8.
DOI: 10.6084/m9.figshare.16305723.v1
title: Additional file 21 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 21: Table S14. Mfuzz clusters stability. For each cluster the Jaccard index was calculated to evaluate the similarity of each cluster between each run (10 runs, Run 1 was taken as reference). Related to Fig. 8.
DOI: 10.6084/m9.figshare.16305726
title: Additional file 22 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 22: File S1. Translated version of the Transcriptome obtain with Transdecoder (available at https://github.com/TransDecoder ).
DOI: 10.6084/m9.figshare.16305726.v1
title: Additional file 22 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 22: File S1. Translated version of the Transcriptome obtain with Transdecoder (available at https://github.com/TransDecoder ).
DOI: 10.6084/m9.figshare.16305732.v1
title: Additional file 3 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 3: Table S1. Estimated percentage of perturbations of the choanoderm after (A) 1 h of dissociation (1hD) regarding the aspect of the microvilli collar, (B) 4 h of dissociation (4hD) and (C) 24 h of reaggregation (24hR) concerning the shape of the choanocyte chambers. Statistical tests were performed with Wilcoxon rank sum test with continuity correction. Table related to Figs. 3, 4 and Additional file 2: Figure S2.
DOI: 10.6084/m9.figshare.16305732
title: Additional file 3 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 3: Table S1. Estimated percentage of perturbations of the choanoderm after (A) 1 h of dissociation (1hD) regarding the aspect of the microvilli collar, (B) 4 h of dissociation (4hD) and (C) 24 h of reaggregation (24hR) concerning the shape of the choanocyte chambers. Statistical tests were performed with Wilcoxon rank sum test with continuity correction. Table related to Figs. 3, 4 and Additional file 2: Figure S2.
DOI: 10.6084/m9.figshare.16305741
title: Additional file 5 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 5: Table S2. Functional transcriptome annotation using groups of orthologs (eggNOG), gene ontology terms (GO), conserved domains (CDs) and analyses of gene expression with DeSeq2. Differentially Expressed Genes (DEG) were identified with a threshold of pvalue ≤ 0.05 and with a log2 Fold Change (log2|FC|) of at least 1.5 at different times of the dissociation/reaggregation process. (A) List of transcripts with orthologs. (B) List of transcripts with GO terms. (C) List of transcripts with CDs. (D) List of transcripts without any annotations. Related to Figs. 6, 7 and Additional file 14: Figure S4.
DOI: 10.6084/m9.figshare.16305744
title: Additional file 6 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 6: Table S3. Number of orthologs shared between species estimated with Orthofinder and Percentage of orthologs between each species and O. lobularis Related to Fig. 6.
DOI: 10.6084/m9.figshare.16305744.v1
title: Additional file 6 of Evolution of mechanisms controlling epithelial morphogenesis across animals: new insights from dissociation-reaggregation experiments in the sponge Oscarella lobularis

description: Additional file 6: Table S3. Number of orthologs shared between species estimated with Orthofinder and Percentage of orthologs between each species and O. lobularis Related to Fig. 6.