cometadata/datacite-titles-descriptions-related-identifiers huggingface dataset:
DOI: 10.6084/m9.figshare.14286734
title: MIMETIC ISOMORPHISM IN STRATEGY: A TOOL FOR INVESTIGATION

description: ABSTRACT The aim of this paper is to illustrate how a tool for analyzing strategic positioning, based on Personal Constructs Psychology, may help in identifying strategic isomorphism, adding to a greater integration between institutional and cognitive approaches to strategy. The paper also contributes in the development of research instruments that may be applied in studies of strategy formation under the institutional and cognitive approaches. A convenience sample of 14 small business owner-managers, who were attending an executive education program, supplied information about their firms and competitors. The collected data evidenced the possibility of using the research tool, demonstrating the operationalization and use of repertory grid, that seems to be adequate for evidencing of isomorphic process at the strategic level. The main contribution of the paper is the systematization of procedures for data collection of perceptions of competitors allowing for a lesser degree of interference of researchers’ subjectivity in identifying isomorphic processes.
DOI: 10.6084/m9.figshare.14286732
title: GOALS DEFINITION FOR BANK AGENCIES PERFORMANCE EVALUATION

description: ABSTRACT The present article has the objective to verify if the goals attributed to the bank agencies of a Brazilian institution for performance evaluation are defined in accordance with the variables characteristic of business generation capacity. Regarding the performance presented in 2002, analysis of tree groups are done: agencies that systematically surpass their goals; agencies that present performance in accordance with the expected; and agencies that systematically do not reach their goals. These groups are analyzed in set with 12 groupings of agencies with similar characteristics, identified based on the application of Cluster Analysis. The results point out that the goals attributed to the agencies are coherent with the characteristic variables of this cities business generation potencial. However, for the agencies group that surpass their goals systematically, the study discloses that the goals underestimate their cities and agencies business potencial. The article confirms the Cluster technique contribution for goals attribution.
DOI: 10.6084/m9.figshare.14286729
title: THE LOCALIZATION STRATEGICAL DECISION AND THE TECHNOPOLES BORN: THE CASE SÃO JOSÉ DOS CAMPOS

description: ABSTRACT This paper aims to identify the factors that had motivated the companies if to establish in São José dos Campos. The methodology used for the development of the study, considered the analysis of the speech of collective subject discussion from interviews with managers of situated companies in São José dos Campos. The result of the research proved that the choice of the localization of the companies approaches factors exogenous, centripetal forces and centrifugal machines that influence in the process of taking of decision for the localization and the influence in the regional development. The development of this research made possible the evidence of the positioning of Technopoles of São José dos Campos in the Geopolitical Project of Brazilian Modernity, in the scenes national and international as nucleus of attraction for localization of companies.
DOI: 10.6084/m9.figshare.14286726
title: DEFAULT IN DWELLING FINANCIAL SYSTEM: A STUDY WITH CAIXA ECONÔMICA FEDERAL - CAIXA (FEDERAL SAVING BANK)

description: ABSTRACT Default is one of the main factors bringing great concern to companies today, regardless of their size or invoicing. More than selling, they are concerned about how and when they will receive to assure their own survival. This work has for objective to understand the degree of significance given by borrowers of Caixa Econômica Federal (Caixa) in respect of dwelling default in the State of Pernambuco. It should be pointed out that questionnaires have been answered by defaulting borrowers of this company, located both in the capital and inland of the State of Pernambuco. Results achieved have shown that a small decrease in default was noted from the implementation of the Credit Risk System (Siric), from 2000; however, according to the current indexes and research results, efforts have to be intensified to make indexes fall into acceptable levels.
DOI: 10.6084/m9.figshare.14286725
title: RELATIONSHIP BETWEEN MANAGEMENT ACCOUNTING AND USER SATISFACTION

description: ABSTRACT This article analyzes the relationship between the attributes of a management-accounting information system (MAIS) and satisfaction among the users of a given system. The qualitative characteristics of accounting information, and the particular attributes of the MAIS that is used, contribute to the user satisfaction but a linkage with use/usefulness and user value of management-accounting information must be considered in terms of decision-making. In the presente study, the definitions of MAIS attributes are derived from the constructo provided by Chenhall and Morris (1986) and consolidated by Moores and Yuen (2001). These are applied to data collected in a field study of medium-sized and large Brazilian companies. Data analysis includes multivariate analysis by means of the cluster method. Results indicate that the satisfaction of users of a MAIS increases if the attributes of the system allow users to obtain useful information. Future research can examine which attributes of an MAIS make a greater contribution to the satisfaction of users of accounting information.
DOI: 10.6084/m9.figshare.14286723
title: AN INVENTORY OF THE CHARACTERISTICS OF THE MARKETING SCALES CREATED AND TESTED IN BRAZIL

description: ABSTRACT The scales used in marketing research looking for obtaing reliability data. However, a lot of problems exist when the topic is used a valid and reliable scale. In this context, this paper analyzes the brazilian instruments proposed and validate (just in marketing field). For such purpose, the theory in scale development is discussed (suggestin a summarized figure) and, as consequence, that theory is tested empirically. A total of 26 scales were analyzed in the brazilian marketing field. The results suggested that it is necessary to use more the alternative methods suggested by the theory, such as confirmatory factor analysis and nomological validity.
DOI: 10.6084/m9.figshare.14286722
title: ENTREPRENEURIAL COMPETENCIES OF THE CEO OF TECHNOLOGICAL BASE FIRM: A CASE OF MANAGERIAL SUCCESS

description: ABSTRACT At the Brazilian contemporary business scene, the understanding of behaviors related to entrepreneurial competencies can help the CEO of technological base firm to comprehend attributes that generate value in their interactions with internal and external organizational groups. Competence can be conceived as a characteristic that involves different traces of knowledge, ability and personality. This study is of a qualitative nature, carried out through narratives and interviews related to Miguel Abuhab’s actions - 2003 top high tech entrepreneur. The findings demonstrate the prevalence of his conceptual competence and market vision. The successful entrepreneur is someone highly intuitive, that learns continuously, has creativity and ease to access risks in obscure and uncertain sceneries, that approaches business opportunities through different horizons, and (re)invents him/herself as well as his/her enterprise.
DOI: 10.6084/m9.figshare.14286720
title: BUSINESS-TO-BUSINESS VERSUS BUSINESS-TO-CONSUMER ADVENTISING: AN ANALYSIS OF THE SERVICES AD IN THE BRAZILIAN MAGAZINES

description: ABSTRACT Several types of announcements exist, some are of goods, of ideas and, finally, of services. Being more specific, ad emphasizing services is less used than ad with focus in goods. The present article tests six hypotheses in relation to the comparison of the ad contents with focus business-to-business and business-to-consumer. In the same way, it is also verified the existence of different target in the content elaboration. The seven variables were: announcement type, appeal, headline, quality, price, segmentation and electronic address. The data were obtained from 34 business magazines published in Brazil, totaling a sample of 812 ad; which 29% were to services business-to-business and 71% focus business-to-consumer. The results demonstrated the rejection of just one hypothesis, reinforcing the idea certain characteristics that ad business-to-business possesses. Additional comments and study contributions conclude the article.
DOI: 10.6084/m9.figshare.14286717
title: IMPACTS OF COMPUTERIZATION IN SUPERMARKETS MANAGEMENT

description: ABSTRACT This work is the result of a research made in 27 supermarkets of different sizes. The aim of this survey was to evaluate the impact of the informatization in the management of those companies. The commerce business and particularly the supermarkets have invested less in Information Technology (IT) than the industries and service business. The research methodology used in this work was the survey. The main investigated aspects were: the most important IT structures, the most important IT projects, Critical Success Factors (CSF) for IT projects and the impacts of the informatization in the supermarket operations. The analyses were based on the managers’ perceptions in relation to the aspects which were mentioned above. It was observed that, in general, the medium size supermarkets have client/server network as IT structure. On the other hand, the full size supermarkets use, mostly, the mainframe. Point of sales (POS) was considered the most important IT project among the enterprises, followed by Electronic Funds Transfer (EFT), and finally, Electronic Data Interchange (EDI). According to people who were interviewed, the “high management support” and “integration among the areas of the company” were the most important CSF. Finally, it was realized that the most remarkable impact seen by the managers in the present level of informatization in those supermarkets was the agility in the assistance to the client.
DOI: 10.6084/m9.figshare.14286716
title: AN EXPLORATORY ANALYSIS FROM EMPLOYEES COLLABORATION FOR PERFORMANCE OF THE COLLABORATIVE PLANNING IN KLABIN S.A.

description: ABSTRACT The objective of collaborative planning is the strategical information sharing among members of supply chain for competitive advantage. However, to get competitive performance depends on the employees’ collaboration. Trying to study more in depth this theme, this article of exploratory nature and study case methodology, investigated the level of the relationship between the collaboration of the employees and the collaborative planning performance at the brazilian company of paper and cellulose, Klabin S. A. The research result, analyzed with primary data gotten by interviews, evidenced high relationship level between employees’ collaboration and colaborative planning performance. This result was corroborated by secondary data analysis, collected in official documents of the company. Although it had evidences of positive relationship, this results can not be analyzed just by the employees’ collaboration. The analysis must include other variables as training and professional valuation, managerial skills programme, techniques and tools for management to obtain a better accuracity of the relationship level in each one of them to collaborative planning performance.
DOI: 10.6084/m9.figshare.14286714
title: FOREIGN CAPITAL FLOWS OF PORTFOLIO INVESTMENT IN STOCKS, INTERNATIONAL CRISES AND IBOVESPA

description: ABSTRACT The article analyzes the relation between the Brazilian stock market, measured by the Ibovespa, and the foreign capital flows in the segment of portfolio investment in stocks after the Plano Real. External e internal exchange rate crises were the cause of high volatility in the foreign capital flows, which, under the hypothesis of this article, has influenced systematically the Ibovespa, especially because the capitalization of the Brazilian stock market is small. The hypothesis of an efficient stock market says that the prices of stocks, and with it the Ibovespa, follow a random walk, without systematic influences of other factors. The empirical analysis with econometric models showed that there was some systematic influence of the foreign capital flows in the segment of portfolio investment in stocks on the Ibovespa, a limitation to the efficient market hypothesis of the Brazilian stock market. But the systematic influence might by a temporary phenomenon for the analyzed period, reflecting the high volatility of foreign capital flows caused by external e internal crises.
DOI: 10.6084/m9.figshare.14286711
title: SHARING OF KNOWLEDGE IN BRAZILIAN INCUBATORS ASSOCIATED TO ANPROTEC

description: ABSTRACT The objective of this article is to describe the process of sharing knowledge in Brazilian incubators associated to the National Association of Promoting Entities of Enterprises of Advanced Technologies (Anprotec). As a first step, a panoramic view on the management of knowledge, the sharing of knowledge in organizations and the conceptualization of the incubators of companies is presented. After that, an analysis of the data collected is undertaken, which covers the sharing of knowledge in 33 Brazilian incubators associated to the Anprotec. The list of companies was available in the site of Anprotec and the data were collected through questionnaires sent by e-mail, which had a 18% return. The results of the research indicate that there is a concern with generating, spreading and, above all, sharing information and knowledge on the part of the incubators scrutinized. As to the strategies of sharing, it was verified that lectures, meetings and discussions are the most important ones. Finally, it was observed that the incubators search for people specialized in lecturing or supervising seminars for those events, and stimulate the participation of their employees in regional and national conferences.
DOI: 10.6084/m9.figshare.14286708
title: CHOICE OF SALES CHANNELS IN ELECTRONIC COMMERCE

description: ABSTRACT Electronic commerce in Brazil has become a significant channel for the dissemination, commercialization and distribution of products and services - in terms of physical and financial volume, however there are many gaps in knowledge about the process of choice of sales channels in the online environment. The objective of this work is to appraise and quantify the relevant attributes in the choice of these channels in the Brazilian context. In-depth interviews were conducted with Internet users during the exploratory phase of the research. The evaluation of the importance of these attributes was performed through a survey among purchasers of books in electronic retail stores, using conjoint analysis methodology. The results revealed that the price was the most important attribute, followed by delivery time, positive experience in prior purchases, usability, positive recommendation from friends and the brand name of the site. The implications of these results for marketing are then discussed and suggestions for future research are presented.
DOI: 10.6084/m9.figshare.14286705
title: RETAIL PRIVATE LABEL’S STRATEGIES: A CASE STUDY IN A LARGE BRAZILIAN SUPERMARKET CHAIN

description: ABSTRACT The present study approaches the advantages and risks related to private labels under a retailers’ perspective, as well as the private label strategies and its growth in the Brazilian market. The paper analyses the strategies used by a large Brazilian supermarket chain with regards to its private labels’ management, using the case study method. The results showed the existence of two private label lines of products, with different strategies: one line of light products (proprietary brand) and another line of products that carry the name of the supermarket under study (retail brand endorsement), both classified as using the fantasy positioning strategy.
DOI: 10.6084/m9.figshare.14286702
title: CONSUMER BEHAVIOR IN THE PHARMACEUTICAL INDUSTRY IN CASE OF STOCKOUT - IMPLICATIONS TO SUPPLY CHAIN MANAGEMENT

description: ABSTRACT This paper analyses the behavior of consumers of a drugstore when they do not find the desired product. The objective of this study is evaluating consumer behavior, considering their importance as the final element of the supply chain. Consumer behavior definitely affects supply chain management, since it influences the decision making of the organizations that form this chain. Knowing the real chain element’s behavior, including the final consumer, brings many advantages - better understanding of especially important chain links, better management of production capacity, more efficient inventory policies and ability to focus at longterm perspective. A perceptual map associating consumer decisions and their characteristics was obtained by the statistical technique multiple correspondence analysis. This analysis allowed better understanding of consumer’s behavior of the drugstore in study.
DOI: 10.6084/m9.figshare.14286699
title: AGENCY THEORY AND ORGANIZATIONAL CONFLICTS: THE INFLUENCE OF TRANSFER AND PROMOTION IN AGENCY COSTS IN A FINANCIAL INSTITUTION

description: ABSTRACT The capillarity of the financial sector, which performs its activities in several cities and consequently thousands of agencies demands, as a way to appropriately represent the institution, not only the promotion but also the transfer of executives to occupy management position in other cities and agencies acting as institutions’ owners/stockholders institutions. This paper analyzes the existence of familiar conflicts originated from a promotion and/or transfer and if these eventual conflicts may influence the managers behavior, in extent to produce some agency cost. Thus, based on the Agency Theory and organizational conflicts literature, a group of managers in a Brazilian financial institution was researched. As a result of a questionnaire application, the managers consult their families during the promotion and/or transfer process and that process may generate conflicts. The results indicate that, according to the researched managers, they can be influenced by a promotion and/or transference situation, being able to have their performance jeopardized, generating agency costs.
DOI: 10.6084/m9.figshare.14286698
title: THE DETERMINANTS OF EXPORT SUCCESS: STRATEGIC ORIENTATION, ATTITUDE AND MANAGERIAL CAPABILITIES

description: ABSTRACT This study has the objective to assess the relationship of the strategic marketing and attitudes and managerial perceptions dimensions with export performance in small and medium firms of the Ceará state, categorized in two groups: frequent exporters and sporadic exporters. It was based on the theoretical framework derived from the theories of firms’ internationalization and studies on export performance of small and medium firms, obtained through the literature review of researches approaching success factors in export by firms of several countries. To achieve the objective, it was carried out field research involving 35 small and medium firms in Ceará state, using structured questionnaire. The method of linear discriminant analysis was the technique used to identify the significant statistical differences between the two groups of firms. It was verified that the studied dimensions presented relationship statistically significant with frequent exporters firms, confirming the formulated hypotheses. It is concluded that these constructs constitutes success factors for the activity exporter of the researched firms.
DOI: 10.6084/m9.figshare.14286695
title: MANUFACTURING ORGANIZATIONAL KNOWLEDGE AND ITS RELATIONSHIP WITH THE INDUSTRY

description: ABSTRACT The current dynamism in competitive environments is characterized by new information sources, new technologies in hardware and management, new competitors and shorter life cycles of products. This landscape has stressed the importance of organizational knowledge in manufacturing companies. This study analyzes empirically the possible inter-relationship between manufacturing organizational knowledge and environmental dynamism. We followed a quantitative approach. The sample is composed by 78 companies located in the State of Rio Grande do Sul, Brazil, in food, electronics, transports equipment, and machines industries. The results suggest positive correlations among manufacturing organizational knowledge, information sources and cross-functionality, and environmental dynamism.
DOI: 10.6084/m9.figshare.14286693
title: COSTS AND BENEFITS FOR THE CONSUMER IN THE RECYCLING ACTION

description: ABSTRACT The industrialization and the media has induced a consumist behavior by people, where products are used and discarded more frequently and without criteria, which results in a larger volume of residues wasted in the environment. The consumer could interfere in that process choosing products and services that are less harmful to the environment, or that could be recycled to contribute for the improvement of their quality of life, communities and for the planet health. This non compromising with the environment consequences and the power of modifying this scenario by recycling process, for instance, turn the consumers important. Although exist a search for the benefits of recycling, the cost of this activity could still be considered high for a significant segment of consumers. This paper verifies the consumer’s propensity of recycling based on the concept of value or relationship between costs and benefits. Consumers were interviewed in two stages. In the first, a deep quality interview research method was used to identify the variables perceived as cost and benefit in the action of recycling. In the second stage a qualitative research method was accomplished with 124 consumers interviewed with a questionnaire based on a Likert scale. Regarding to the benefits, the results demonstrate that there is a worried about the environmental subject, but at a macro sense. Regarding to the costs, there is a predisposition observed only in the final process of the consumption that doesn’t exist in the moment of the product purchase. Suggestions are made regarding the communication strategies by companies and public policies, even for education programs to increase conscientious consumption.
DOI: 10.6084/m9.figshare.14286692
title: CORPORATE UNIVERSITIES PROFILE IN BRAZIL

description: ABSTRACT Over the past few years, corporate universities, as they are called, have become increasingly common among organizations in order to give a strategy dimension to training and development area. This article identified some characteristics of these universities in Brazilian organizations. A survey of the companies with corporate universities in Brazil is examining their profile, and identified their main characteristics. The methodology was based on bibliography research and a survey of seven companies that established their own corporate universities. On the basis of this empirical data it was showed the corporate universities profile in Brazil.
DOI: 10.6084/m9.figshare.14286689
title: ECOLOGICAL MANAGEMENT: BUILDING AN ENVIRONMENTAL AND SOCIALLY RESPONSIBLE FIRM

description: ABSTRACT The environmental awareness process that begun in the 1970’s led to the inclusion of environmental protection goals in Administration. Concepts such as that of deep ecology grew to be better understood; new businesses, such as ecotourism, sprang up. In this context, a Brazilian ecotourism firm, Venturas & Aventuras was founded and became a pioneer in the Chapada Diamantina, important ecological tourist center. Its founders have always been careful to respect the environment and to include the local community, mainly composed of poor ex-prospectors. They have developed actions that have led to a partnership, benefiting all those involved, contributing to the preservation of the Chapada ecosystems. The aim of this paper is to describe and analyze the firm’s experience, showing the difficulties encountered and solutions adopted. The current analysis shows that Venturas underwent a learning and transformation process in which it adhered to various principles contained in the deep ecology concept.