title: ÐÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½ÑÐµ ÑÐ°ÐºÑÐ¸ÐºÐ¸ Ð¸ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼ÐµÐ´Ð¸Ð°ÐµÑÐµÐºÑÑÐ° (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ°)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Communication tactics and strategies of technical media text (for example interview-presentation of an innovative product)
Creators: name: ÐÐ°ÐµÐ»Ñ, ÐÐ»Ð¸Ð·Ð°Ð²ÐµÑÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ°Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ñ
ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ¾Ðµ Ð¿Ð¸ÑÐ°ÑÐµÐ»ÑÑÑÐ²Ð¾
ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ
ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½ÑÐµ ÑÐ°ÐºÑÐ¸ÐºÐ¸
ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½ÑÐµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸
Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ñ
Ð¸Ð½ÑÐµÑÐ²ÑÑ
Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ñ
technical communication
technical writing
technical writer
communicative tactics
communicative strategies
interview presentation
interview
presentation

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½ÑÑ ÑÐ°ÐºÑÐ¸Ðº Ð¸ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¹ Ð¿ÑÐ¸ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¸Ð¸ Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¹. ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ:
1. Ð Ð°ÑÐºÑÑÑÐ¸Ðµ ÑÑÑÑÐºÑÑÑÑ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½Ð¾Ð³Ð¾ Ð°ÐºÑÐ° Ð² ÑÐ°Ð¼ÐºÐ°Ñ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿Ð¸ÑÑÐ¼Ð°.
2. ÐÐ½Ð°Ð»Ð¸Ð· Ð½Ð¾ÑÐ¼Ð°ÑÐ¸Ð²Ð½ÑÑ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ¾Ð², ÑÐµÐ³ÑÐ»Ð¸ÑÑÑÑÐ¸Ñ Ð¾Ð±Ð»Ð°ÑÑÑ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð¹ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸.
3. Ð Ð°ÑÐºÑÑÑÐ¸Ðµ Ð¿Ð¾Ð½ÑÑÐ¸Ñ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾Ð¹ Ð²ÑÑÑÐ°Ð²ÐºÐ¸ Ð² ÐºÐ°ÑÐµÑÑÐ²Ðµ Ð¿ÑÐ¾ÑÐµÑÑÐ¸Ð¾Ð½Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÐµÐ´Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ.
4. ÐÐ½Ð°Ð»Ð¸Ð· Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð² Ð°ÑÐ¿ÐµÐºÑÐµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½Ð¾Ð³Ð¾ ÐºÐ¾Ð´ÐµÐºÑÐ°.
5. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½ÑÑ ÑÐ°ÐºÑÐ¸Ðº Ð¸ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¹ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ Ð¿ÑÐ¸ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¸Ð¸ Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¸.
6. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ¸Ð¿Ð¾Ð²Ð¾Ð¹ ÑÑÐµÐ¼Ñ Ð´Ð»Ñ ÑÑÐ¿ÐµÑÐ½Ð¾Ð¹ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¸.
Ð Ð°Ð±Ð¾ÑÐ° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð½Ð° Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ðµ ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾Ð³Ð¾ Ð¶ÑÑÐ½Ð°Ð»Ð° Â«ARMTORGÂ». ÐÑÐ»Ð¸ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ 50 Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¹ Ñ ÑÐ¾ÑÐºÐ¸ Ð·ÑÐµÐ½Ð¸Ñ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½Ð¾-Ð¿ÑÐ¸ÑÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð¹ Ð¼Ð¾Ð´ÐµÐ»Ð¸ Ð®.Ð. ÐÐ¾ÑÐ¾Ð½ÑÐ¾Ð²Ð°, ÐÐÐ¡Ð¢Ð° 2.601-2006 Â«ÐÐ´Ð¸Ð½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð° ÐºÐ¾Ð½ÑÑÑÑÐºÑÐ¾ÑÑÐºÐ¾Ð¹ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸. Ð­ÐºÑÐ¿Ð»ÑÐ°ÑÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÑÂ», ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð²Ð½Ð¾Ð³Ð¾ ÐºÐ¾Ð´ÐµÐºÑÐ° Ð¸ ÑÑÐµÐ¼Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° Ð½Ð°ÑÑÐ½Ð¾Ð³Ð¾ ÑÐµÐºÑÑÐ° Ð.Ð. ÐÐ½Ð¸ÑÐ¸Ð½Ð¾Ð¹.
Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð±ÑÐ»Ð° Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ð° ÑÐ¸Ð¿Ð¾Ð²Ð°Ñ ÑÑÐµÐ¼Ð° Ð´Ð»Ñ ÑÑÐ¿ÐµÑÐ½Ð¾Ð¹ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¸Ð½ÑÐµÑÐ²ÑÑ-Ð¿ÑÐµÐ·ÐµÐ½ÑÐ°ÑÐ¸Ð¸, ÑÐ¾ÑÑÐ¾ÑÑÐ°Ñ Ð¸Ð· 14 ÑÐ»ÐµÐ¼ÐµÐ½ÑÐ¾Ð².
description: This work is devoted to the study of communicative tactics and strategies in conducting interviews. Tasks that were solved during the study:
1. Disclosure of the structure of the communicative act in the framework of a technical letter.
2. Analysis of regulatory documents governing the field of technical communication.
3. Disclosure of the concept of an industrial exhibition as a professional environment for a technical writer.
4. Analysis of the interview presentation in the aspect of the communicative code.
5. The study of communicative tactics and strategies of a technical writer during an interview-presentation.
6. Development of a model scheme for the successful implementation of the interview presentation.
The work was carried out on the material of the specialized magazine âARMTORGâ. We analyzed 50 interview presentations in terms of the socio-psychological model of Y.V. Vorontsov, GOST 2.601-2006 âUnified system for design documentation. Operational documents â, communicative code and analysis scheme of the scientific text N.V. Anisina.
As a result, a typical scheme was proposed for the successful implementation of an interview-presentation, consisting of 14 elements.As a result, a typical scheme was proposed for the successful implementation of an interview-presentation, consisting of 14 elements.