title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð¿ÐµÑÑÐ¾Ð½Ð°Ð»Ð¾Ð¼ Ð² ÑÑÐµÑÐµ Ð½ÐµÐ´Ð²Ð¸Ð¶Ð¸Ð¼Ð¾ÑÑÐ¸ Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ¾Ð½ÑÐµÐ¿ÑÑÐ°Ð»ÑÐ½Ð¾Ð³Ð¾ Ð¿Ð¾Ð´Ñ Ð¾Ð´Ð°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Development of a personnel management strategy in the real estate sector based on a conceptual approach
Creators: name: Ð¨ÑÑÑÐ¾Ð²Ð°, ÐÑÐ¸ÑÑÐ¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ
ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ Ð¿ÐµÑÑÐ¾Ð½Ð°Ð»Ð¾Ð¼
Ð½ÐµÐ´Ð²Ð¸Ð¶Ð¸Ð¼Ð¾ÑÑÑ
Ð¾ÑÐµÐ½ÐºÐ° Ð¿ÐµÑÑÐ¾Ð½Ð°Ð»Ð°
Ð¼Ð¾ÑÐ¸Ð²Ð°ÑÐ¸Ñ
ÑÑÐ¸Ð¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ
strategy
personnel management
real estate
personnel assessment
motivation
stimulation

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description: This work is devoted to the development of a personnel management strategy in the real estate sector, taking into account the implementation of the proposed measures. In the course of the research, the following tasks were solved: 1. The study of the theoretical foundations of personnel management in the field of real estate; 2. Analysis of existing HR management strategies at real estate enterprises; 3. Development of a personnel management strategy for Alexander Real Estate enterprises in St. Petersburg. In the course of the work, an analysis of the organizational and economic activities of Alexander Real Estate LLC for 2021-2023 was carried out, the organizational structure of this organization was considered, problems of personnel management strategy in the organization were identified, and measures to improve personnel policy were developed. The effectiveness of the implementation of the proposed measures is calculated. The following search engines were used to collect the data needed to complete a masters thesis: Google, Yandex. Modern computer programs were used in data processing: Microsoft Word, Microsoft PowerPoint, Microsoft Visio, as well as modern information technologies: viewing PDF files, Yandex cloud service. Disk. The result of the work was the development for Alexander Real Estate LLC of a program for the implementation of the regulations on the personnel policy of the organization, regulations on staff training at Alexander Real Estate LLC, as well as the introduction of an updated employee motivation system to improve the companys activities.