title: Ð¢ÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ Ð² Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ð¸ ÑÑÐµÐ´ÑÑÐ² ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ Ð² ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸ÑÑ Ð¾ Ð¼ÑÐ·ÐµÑÑ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Trends in the use of means of speech impact in reference publications about museums
Creators: name: ÐÐµÐ½Ð´Ð¸Ð³Ð°Ð·Ð¸ÐµÐ²Ð°, ÐÐ°Ð´Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÐµ Ð¸Ð·Ð´Ð°Ð½Ð¸Ñ
ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸
ÑÐµÐ´Ð°ÐºÑÐ¾ÑÑÐºÐ¸Ð¹ Ð°Ð½Ð°Ð»Ð¸Ð·
ÑÐµÑÐµÐ²Ð¾Ðµ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ðµ
ÑÑÐµÐ´ÑÑÐ²Ð° ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ
Ð¼ÑÐ·ÐµÐ¸
Ð ÑÑÑÐºÐ¸Ð¹ Ð¼ÑÐ·ÐµÐ¹
reference book
trends
editorial analysis
speech impact
means of speech impact
museums
The State Russian Museum

description: ÐÐ°Ð½Ð½Ð¾Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð¾ Ð²ÑÑÐ²Ð»ÐµÐ½Ð¸Ñ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¹ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÐµÐ´ÑÑÐ² ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ Ð¿ÑÐ¸ Ð¿Ð¾Ð´Ð³Ð¾ÑÐ¾Ð²ÐºÐµ Ð¸ ÑÐ¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð¸Ð¸ ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹ Ð¿Ð¾ Ð¼ÑÐ·ÐµÑÐ¼. Ð ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐµÑÐ°Ð»Ð¸ÑÑ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1. ÐÐ·ÑÑÐ¸ÑÑ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¸Ð¹ ÑÑÐ½Ð¾Ðº ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹ Ð¿Ð¾ Ð¼ÑÐ·ÐµÑÐ¼ Ð¸ Ð²ÑÑÐ²Ð¸ÑÑ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐ¿Ð¾ÑÐ¾Ð±Ñ ÑÐ°ÑÐ¿ÑÐ¾ÑÑÑÐ°Ð½ÐµÐ½Ð¸Ñ Ð¿Ð¾Ð´Ð¾Ð±Ð½Ð¾Ð¹ ÐºÐ½Ð¸Ð¶Ð½Ð¾Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ð¸. 2. ÐÐ·ÑÑÐ¸ÑÑ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½Ñ ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹ Ð ÑÑÑÐºÐ¾Ð³Ð¾ Ð¼ÑÐ·ÐµÑ. 3. ÐÑÑÐ²Ð¸ÑÑ Ð¿ÐµÑÐµÑÐµÐ½Ñ ÐºÐ¾Ð½ÐºÑÐµÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹, Ð¿Ð¾Ð´Ð»ÐµÐ¶Ð°ÑÐ¸Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ Ð´Ð°ÑÑ Ð¸Ð¼ Ð¾Ð±ÑÑÑ ÑÐ°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÑ. 4. ÐÑÐ¿Ð¾Ð»Ð½Ð¸ÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÐºÐ¾Ð½ÐºÑÐµÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹. 5. ÐÐ¿ÑÐµÐ´ÐµÐ»Ð¸ÑÑ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ Ð² Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ð¸ ÑÑÐµÐ´ÑÑÐ² ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ, Ð¾Ð¿Ð¸ÑÐ°ÑÑ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ. ÐÐ»Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° Ð±ÑÐ»Ð¾ Ð¾ÑÐ¾Ð±ÑÐ°Ð½Ð¾ 127 ÑÐ¿ÑÐ°Ð²Ð¾ÑÐ½ÑÑ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹ Ð·Ð° 2013-2014, 2018-2019, 2022-2023 Ð³Ð³., Ð¿ÑÐµÐ´ÑÑÐ°Ð²Ð»ÐµÐ½Ð½ÑÑ ÑÑÐµÐ´Ð¸ ÐºÐ½Ð¸Ð¶Ð½Ð¾Ð³Ð¾ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½ÑÐ° Ð ÑÑÑÐºÐ¾Ð³Ð¾ Ð¼ÑÐ·ÐµÑ (ÐºÑÑÐ¿Ð½ÐµÐ¹ÑÐ¸Ð¹ ÑÑÐ´Ð¾Ð¶ÐµÑÑÐ²ÐµÐ½Ð½ÑÐ¹ Ð¼ÑÐ·ÐµÐ¹ Ð² Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³Ðµ) Ð¸ Ð´Ð¾ÑÑÑÐ¿Ð½ÑÑ Ð´Ð»Ñ Ð¾Ð·Ð½Ð°ÐºÐ¾Ð¼Ð»ÐµÐ½Ð¸Ñ Ð¸ Ð¿Ð¾ÐºÑÐ¿ÐºÐ¸ Ð½Ð° Ð¾ÑÐ¸ÑÐ¸Ð°Ð»ÑÐ½Ð¾Ð¼ ÑÐ°Ð¹ÑÐµ Ð¸Ð»Ð¸ Ð² ÐºÐ¸Ð¾ÑÐºÐ°Ñ ÑÐ¸Ð»Ð¸Ð°Ð»Ð¾Ð². ÐÐ¾ÑÐ»Ðµ Ð¾ÑÐ±Ð¾ÑÐ° Ð´Ð°Ð½Ð½ÑÑ Ð±ÑÐ» Ð¿ÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½ ÑÐµÐ´Ð°ÐºÑÐ¾ÑÑÐºÐ¸Ð¹ Ð°Ð½Ð°Ð»Ð¸Ð· Ð½Ð° Ð¿ÑÐµÐ´Ð¼ÐµÑ Ð²Ð½ÐµÑÐ½ÐµÐ³Ð¾ Ð¸ Ð²Ð½ÑÑÑÐµÐ½Ð½ÐµÐ³Ð¾ Ð¾ÑÐ¾ÑÐ¼Ð»ÐµÐ½Ð¸Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ ÐºÐ°ÑÐµÑÑÐ²Ð° Ð¿Ð¾Ð´Ð³Ð¾ÑÐ¾Ð²ÐºÐ¸ ÑÐµÐºÑÑÐ°. ÐÐ¾Ð¼Ð¸Ð¼Ð¾ ÑÑÐ¾Ð³Ð¾, Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐµÐ´ÑÑÐ² ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ Ð½Ð°Ð¸Ð¼ÐµÐ½Ð¾Ð²Ð°Ð½Ð¸Ð¹ Ð¸Ð·Ð´Ð°Ð½Ð¸Ð¹ Ð¸ 127 ÑÑÐ°Ð³Ð¼ÐµÐ½ÑÐ¾Ð² ÑÐµÐºÑÑÐ°. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð±ÑÐ»Ð¾ Ð²ÑÑÐ²Ð»ÐµÐ½Ð¾ Ð¸ Ð¾Ð¿Ð¸ÑÐ°Ð½Ð¾ Ð½ÐµÑÐºÐ¾Ð»ÑÐºÐ¾ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¹ Ð² ÑÑÐµÑÐµ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÐµÐ´ÑÑÐ² ÑÐµÑÐµÐ²Ð¾Ð³Ð¾ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ.
description: This study is dedicated to identifying trends in the use of means of speech impact in the preparation and compilation of reference publications about museums. During the research, the following tasks were addressed: 1. To study the Russian print market of reference publications about museums and identify the main ways of distributing such book products. 2. To examine the assortment of reference publications of the The State Russian Museum. 3. To identify a list of specific publications for analysis and provide a general description of them. 4. To conduct an analysis of specific publications. 5. To determine the main trends in the use of means of speech impact and describe the results. For the analysis, 127 reference publications for the years 2013-2014, 2018-2019, 2022-2023 were selected from the book assortment of The State Russian Museum (the largest art museum in St. Petersburg) and made available for review and purchase on the official website or in branch kiosks. After data selection, an editorial analysis was conducted regarding the external and internal design, as well as the quality of text preparation. In addition, an analysis of means of speech impact was carried out using the titles of the publications and 127 text fragments as examples. As a result of the study, several trends in the use of means of speech impact were identified and described.