title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð¹ Ð³ÑÐ°ÑÐ¸ÐºÐ¸ Ð´Ð»Ñ ÑÐµÐ°ÑÑÐ° Â«ÐÑÑÐ¸Ð¨Ð¾ÐºÂ»
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of corporate graphics for "Artishok" Theatre
Creators: name: ÐÑÑÐµÐ¼ÐµÐ½ÐºÐ¾, ÐÐ½Ð°ÑÑÐ°ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ
Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿
Ð¿Ð»Ð°ÐºÐ°Ñ
ÑÐ²ÐµÑÐ¾Ð²Ð°Ñ Ð¿Ð°Ð»Ð¸ÑÑÐ°
Ð³ÑÐ°ÑÐ¸ÑÐµÑÐºÐ¾Ðµ ÑÐµÑÐµÐ½Ð¸Ðµ
ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÐµÐ°ÑÑ
corporate identity
logo
poster
color palette
graphic solution
modern theater

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð¸ Ð³ÑÐ°ÑÐ¸ÐºÐ¸ Ð´Ð»Ñ ÑÐµÐ°ÑÑÐ°. Ð¦ÐµÐ»Ñ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ - ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ Ð¸ Ð³ÑÐ°ÑÐ¸ÐºÑ Ð´Ð»Ñ ÑÐµÐ°ÑÑÐ° Â«ÐÑÑÐ¸Ð¨Ð¾ÐºÂ», Ð±Ð¾Ð»ÐµÐµ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÑÑ Ð¾Ð±ÑÐ°Ð·Ñ ÑÐµÐ°ÑÑÐ° ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐµÐ»Ð¸ Ð±ÑÐ»Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1.ÐÐ¾Ð´Ð±Ð¾Ñ Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð· Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð². 2.ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸. 3.Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿Ð° Ð¸ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð±Ð»Ð¾ÐºÐ°. 4.ÐÐ¾Ð´Ð±Ð¾Ñ ÑÑÐ¸ÑÑÐ¾Ð² Ð¸ ÑÐ²ÐµÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÐµÑÐµÐ½Ð¸Ñ. 5.Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ»ÐµÐ¼ÐµÐ½ÑÐ¾Ð² ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð¹ Ð³ÑÐ°ÑÐ¸ÐºÐ¸. 6.Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÐ²ÐµÐ½Ð¸ÑÐ½Ð¾Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ð¸. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ ÑÐ°Ð±Ð¾ÑÑ Ð½Ð°Ð´ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÐ¾Ð¹ Ð±ÑÐ»Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° Ð´Ð¸Ð·Ð°Ð¹Ð½ÐµÑÑÐºÐ°Ñ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐµÐ°ÑÑÐ° Â«ÐÑÑÐ¸Ð¨Ð¾ÐºÂ». ÐÐ·ÑÑÐµÐ½Ñ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¸, Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ¾ÑÐ¾ÑÑÑ Ð±ÑÐ» Ð¿Ð¾Ð´Ð¾Ð±ÑÐ°Ð½ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð» Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ñ: Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿, Ð¿Ð°ÑÑÐµÑÐ½, Ð¿Ð»Ð°ÐºÐ°Ñ, ÑÑÐ²ÐµÐ½Ð¸ÑÐ½Ð°Ñ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ñ. ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð½ÑÑ Ð·Ð°Ð´Ð°Ñ, Ð±ÑÐ»Ð¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ñ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¸, Ð² ÑÐ¾Ð¼ ÑÐ¸ÑÐ»Ðµ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ð½Ð¾Ðµ Ð¾Ð±ÐµÑÐ¿ÐµÑÐµÐ½Ð¸Ðµ Ð¸ Ð±Ð°Ð·Ñ Ð´Ð°Ð½Ð½ÑÑ.
description: This work is devoted to the development of corporate identity and graphics for the theater. The purpose of the thesis is to develop a corporate identity and graphics for the theater Â«ArtishokÂ», more consistent with the image of the theater. To achieve this goal, the following tasks were set: 1.Selection and analysis of analogues. 2. Concept definition. 3. Development of a logo and corporate block. 4. Selection of fonts and colors. 5. Development of corporate graphics elements. 6. Development of souvenir products. As a result of work on the final qualified work, a design concept of the corporate identity for the theater Â«ArtishokÂ» was developed. Analogues were studied, on the basis of which the material was selected and developed: logo, pattern, poster, souvenirs. To achieve the set goals, information technologies were used, including software and databases.