title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð³ÑÐ°ÑÐ¸ÑÐµÑÐºÐ¾Ð¹ Ð´Ð¸Ð·Ð°Ð¹Ð½ - ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ¸ Ðº 350-Ð»ÐµÑÐ¸Ñ ÐÐµÑÑÐ° I
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a graphic design concept of identity for the 350th anniversary of Peter I
Creators: name: Ð¥ÑÐ¾Ð¼Ð¾Ð²Ð°, ÐÐµÑÐ¾Ð½Ð¸ÐºÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2022
Subjects: Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ°
Ð·Ð½Ð°Ðº
Ð¿Ð»Ð°ÐºÐ°ÑÑ
ÑÑÐ²ÐµÐ½Ð¸ÑÐ½Ð°Ñ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ñ
ÑÐ±Ð¸Ð»ÐµÐ¹Ð½Ð¾Ðµ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ðµ
ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ
anniversary event
identity
corporate style
posters
sign
souvenirs

description: Ð¢ÐµÐ¼Ð° Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ: Â«Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð³ÑÐ°ÑÐ¸ÑÐµÑÐºÐ¾Ð¹ Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ¸ Ðº 350-Ð»ÐµÑÐ¸Ñ ÐÐµÑÑÐ° IÂ».Â Ð¦ÐµÐ»Ñ ÑÐ°Ð±Ð¾ÑÑ â ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐ±Ð¸Ð»ÐµÐ¹Ð½Ð¾Ð³Ð¾ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«350 Ð»ÐµÑ ÐÐµÑÑÑ IÂ».ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ:ÐÐ·ÑÑÐµÐ½Ð¸Ðµ Ð±Ð¸Ð¾Ð³ÑÐ°ÑÐ¸Ð¸ ÐÐµÑÑÐ°Â I;ÐÐ¾Ð´Ð±Ð¾Ñ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð² Ð¸ Ð¿Ð¾Ð¸ÑÐº ÑÐµÑÐµÑÐµÐ½ÑÐ¾Ð², Ð²ÑÐ²Ð¾Ð´Ñ;ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ Ð¿ÑÐ¾ÐµÐºÑÐ°;Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÐ¸Ð»ÐµÐ²Ð¾Ð³Ð¾ ÑÐµÑÐµÐ½Ð¸Ñ;Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ»ÐµÐ¼ÐµÐ½ÑÐ¾Ð² ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð±Ð»Ð¾ÐºÐ°;Ð¡Ð¾Ð·Ð´Ð°Ð½Ð¸Ðµ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð¹ Ð³ÑÐ°ÑÐ¸ÐºÐ¸;Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿Ð»Ð°ÐºÐ°ÑÐ¾Ð²;Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÐ²ÐµÐ½Ð¸ÑÐ½Ð¾Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ð¸;Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð¸Ð·Ð°Ð¹Ð½Ð° ÑÐ°Ð¹ÑÐ°.Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµÂ ÑÐ°Ð±Ð¾ÑÑ Ð½Ð°Ð´ ÑÐ±Ð¸Ð»ÐµÐ¹Ð½ÑÐ¼ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸ÐµÐ¼ Ð±ÑÐ»Ð° ÑÐ¾Ð·Ð´Ð°Ð½Ð° ÑÐµÐ»Ð¾ÑÑÐ½Ð°Ñ Ð¿Ð¾Ð»Ð½Ð¾Ð¼Ð°ÑÑÑÐ°Ð±Ð½Ð°Ñ Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ°. Ð ÑÐ°Ð¼ÐºÐ°Ñ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð±ÑÐ» ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ Ð±Ð»Ð¾Ðº Ð¸ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð°Ñ Ð³ÑÐ°ÑÐ¸ÐºÐ°. ÐÐ»Ñ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ñ ÑÐ¾Ð·Ð´Ð°Ð½Ñ ÑÐµÑÐ¸Ð¸ Ð¿Ð»Ð°ÐºÐ°ÑÐ¾Ð², ÑÑÐ²ÐµÐ½Ð¸ÑÐ½Ð°Ñ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð´Ð¸Ð·Ð°Ð¹Ð½ ÑÐ°Ð¹ÑÐ° Ð´Ð»Ñ Ð¾ÑÐ²ÐµÑÐµÐ½Ð¸Ñ ÑÐ¾Ð±ÑÑÐ¸Ñ.Â Ð ÑÐ¾Ð´Ðµ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð±ÑÐ»Ð° Ð¿Ð¾Ð´ÑÐ¾Ð±Ð½Ð¾ Ð¸Ð·ÑÑÐµÐ½Ð° Ð±Ð¸Ð¾Ð³ÑÐ°ÑÐ¸Ñ ÐÐµÑÑÐ°Â I. Ð Ð¿Ð¾Ð¸ÑÐºÐ¾Ð²Ð¾Ð¹ ÑÐ°ÑÑÐ¸ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð¾ Ð¿Ð¾Ð´Ð¾Ð±ÑÐ°Ð½Ð¾ Ð¸ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð¾ Ð¼Ð½Ð¾Ð¶ÐµÑÑÐ²Ð¾ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð² Ð¿Ð¾ ÑÐµÐ¼Ðµ Ð¿ÑÐ¾ÐµÐºÑÐ°, ÑÑÐ¾ Ð¿Ð¾Ð¼Ð¾Ð³Ð»Ð¾ ÑÑÐ¾ÑÐ¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°ÑÑ ÑÐµÐ·Ð¸ÑÑ, Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ¾ÑÐ¾ÑÑÑ ÑÐ¾Ð·Ð´Ð°Ð²Ð°Ð»ÑÑ ÐºÐ¾Ð¼Ð¿Ð»ÐµÐºÑÐ½ÑÐ¹ Ð¿Ð¾Ð´ÑÐ¾Ð´ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ¸ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ. ÐÐ»ÑÑÐµÐ²Ð¾Ð¹ ÑÐ¾ÑÑÐ°Ð²Ð»ÑÑÑÐµÐ¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ðµ ÑÐ½Ð¸ÐºÐ°Ð»ÑÐ½Ð¾Ð¹ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸, Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ¾ÑÐ¾ÑÐ¾Ð¹ ÑÑÑÐ¾Ð¸ÑÑÑ Ð²ÑÑ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð° ÑÐ±Ð¸Ð»ÐµÐ¹Ð½Ð¾Ð³Ð¾ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ñ.
description: The subject of the graduate qualification work is: "Development of a graphic design concept of identity for the 350th anniversary of Peter I".The purpose of the work is to develop a corporate identity for the anniversary event "350 years of Perth I".The research set the following goals:Studying the biography of Peter I.Selection of analogues and search for references, conclusions.Definition of the concept of the project.Development of a style solution.Development of corporate block elements.Creation of corporate graphics.Development of posters.Development of souvenir products.Website design development.As a result of work on the anniversary event, a coherent full-scale identity was created. Within the framework of the project, a corporate block and corporate graphics were developed. A series of posters, souvenirs were created for the event, as well as a website design was developed to cover the event.During the project, the biography of Peter I was studied in detail. In the search part of the work, many analogues on the project topic were selected and analyzed, which helped to formulate the theses, on the basis of which an integrated approach to developing corporate identity was created.