title: ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¸Ð½ÑÑÑÑÐ¼ÐµÐ½ÑÐ¾Ð² Ð¸ Ð¼ÐµÑÐ¾Ð´Ð¾Ð² ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð¹ Ð´Ð¸ÑÑÑÐ¸Ð±ÑÑÐ¸Ð¸ Ð¼ÑÐ·ÑÐºÐ°Ð»ÑÐ½Ð¾Ð³Ð¾ ÐºÐ¾Ð½ÑÐµÐ½ÑÐ°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Research of tools and methods of digital distribution of music content
Creators: name: ÐÐµÑÐ¿Ð°Ð¼ÑÑÐ½ÑÑ, Ð¯Ð½
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2022
Subjects: Ð¼ÑÐ·ÑÐºÐ°Ð»ÑÐ½ÑÐ¹ ÑÑÑÐ¸Ð¼Ð¸Ð½Ð³
ÑÐ¸ÑÑÐ¾Ð²Ð°Ñ Ð´Ð¸ÑÑÑÐ¸Ð±ÑÑÐ¸Ñ
ÑÑÑÐ¸Ð¼Ð¸Ð½Ð³Ð¾Ð²ÑÐµ ÑÐµÑÐ²Ð¸ÑÑ
ÑÐ¸ÑÑÐ¾Ð²ÑÐµ Ð¿Ð»Ð¾ÑÐ°Ð´ÐºÐ¸
Ð¼ÑÐ·ÑÐºÐ°Ð»ÑÐ½ÑÐ¹ ÐºÐ¾Ð½ÑÐµÐ½Ñ
music streaming
digital distribution
streaming services
digital platforms
music content

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description: The title of the master graduate qualification work: Â«Research of tools and methods of digital distribution of music contentÂ». The aim of the study is to assess the level of development of digital distribution of music content in Russia. Research object: tools and methods of digital distribution of music content in Russia. Research subject: the process of creating and promoting digital music content. Research methods: content and comparative analysis, the method of analogies, scientific abstraction, tabular method of presentation and processing of information, conjoint analysis, as well as cluster analysis, data collection and processing, infographics. The main results of the study:- building a music project roadmap; - conducting research on the concept of Â«Music as a ServiceÂ»; - description of the musician's promotion strategy in the new realities of the Russian music market; - conducting a comparative analysis of instruments and methods of digital distribution of music content. Application field: - the theoretical and practical material of the work can be used to optimize and improve practical activities in the Russian music market; - using the results of work by novice musicians to promote their product on the Russian market. The scientific novelty of the study: the music industry is being considered for the first time within the framework of the detailed development of the distribution concept, from the point of view of the concept of marketing services, and music services as a brand promotion tool, including in the conditions of the new reality of the market. Conclusions. The tasks of the dissertation research have been solved, the goal has been achieved, the scope of application of the results has been determined. The results obtained have signs of scientific novelty. The prospects and directions of further research are substantiated.