title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð½Ð° ÑÐ°ÑÐ¼Ð°ÑÐµÐ²ÑÐ¸ÑÐµÑÐºÐ¾Ð¼ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐÐ Â«Ð¤Ð¸ÑÐ¼Ð° Â«ÐÐµÐ´Ð¿Ð¾Ð»Ð¸Ð¼ÐµÑÂ»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of an investment project for the introduction of an innovative product at a pharmaceutical enterprise (on the example of JSC "Medpolimer Firm")
Creators: name: ÐÐ°ÑÐ°ÑÐ¾Ð², ÐÐ³Ð¾ÑÑ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÐ¹ Ð¿ÑÐ¾ÐµÐºÑ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸ÑÐºÐ¾Ð²
ÑÐ°ÑÐ¼Ð°ÑÐµÐ²ÑÐ¸ÑÐµÑÐºÐ°Ñ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾ÑÑÑ
ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾-Ñ Ð¾Ð·ÑÐ¹ÑÑÐ²ÐµÐ½Ð½Ð°Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ
Ð²Ð½ÑÑÑÐµÐ½Ð½ÑÑÂ Ð½Ð¾ÑÐ¼Ð° Ð´Ð¾Ñ Ð¾Ð´Ð½Ð¾ÑÑÐ¸
ÑÐ¸ÑÑÐ°Ñ Ð¿ÑÐ¸Ð²ÐµÐ´ÐµÐ½Ð½Ð°Ñ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÑ
SWOT
investment project
risk analysis
pharmaceutical industry
financial and economic activity
internal rate of return
net present value

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description: The given work is devoted to development of an investment project for the introduction of an innovative product at the pharmaceutical enterprise of JSC "Firm "Medpolimer". The following tasks were solved: â study of the theoretical basis of investment analysis; â study of the concept of innovation and the features of investing in innovations; â a problem has been identified and an analysis of the internal environment has been done; â the analysis of market was done; â an assessment of the effectiveness and sensitivity of the project. The relevance of the topic caused by the need to solve the problem of underutilization of equipment. The sources of information were data from domestic and foreign research literature, official Internet resources and analytical agencies. The investment attractiveness of the project was assessed using the MS Office (Excel) package. Data collection about the company was carried out using internal 1C: ERP software. The collection and analysis of data on the nearest competitors was carried out using the Tenderplan program.