title: ÐÐ½ÐµÐ´ÑÐµÐ½Ð¸Ðµ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÐÐÐ Â«Ð¢Ð¾ÑÐ³Ð¾Ð²ÑÐ¹ ÐÐ¾Ð¼ Â«ÐÐ°ÑÐ¾Ð»Ð¸Ð½Ð° Ð¢ÐµÐºÑÑÐ¸Ð»ÑÂ»
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Implementation of a CRM-system in the company LLC Â«Trading House Â«Karolina TextileÂ»
Creators: name: ÐÑÑÐ¾Ð¼Ð¸Ð½, ÐÐµÑÑ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2022
Subjects: ÐÐ¸ÑÑÐ¸ÐºÑ 24
Ð°Ð²ÑÐ¾Ð¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ñ
Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð°
CRM-ÑÐ¸ÑÑÐµÐ¼Ð°
Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ðµ
Bitrix 24
automation
information system
CRM-system
implementation

description: Ð¢ÐµÐ¼Ð° Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°: Â«ÐÐ½ÐµÐ´ÑÐµÐ½Ð¸Ðµ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÐÐÐ Â«Ð¢Ð¾ÑÐ³Ð¾Ð²ÑÐ¹ ÐÐ¾Ð¼ Â«ÐÐ°ÑÐ¾Ð»Ð¸Ð½Ð° Ð¢ÐµÐºÑÑÐ¸Ð»ÑÂ»Â».Ð¦ÐµÐ»Ñ ÑÐ°Ð±Ð¾ÑÑ â Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ðµ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Ð´Ð»Ñ Ð°Ð²ÑÐ¾Ð¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ð¸ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð² Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÐÐÐ Ð¢Ð Â«ÐÐ°ÑÐ¾Ð»Ð¸Ð½Ð° Ð¢ÐµÐºÑÑÐ¸Ð»ÑÂ».ÐÐ°Ð´Ð°ÑÐ¸ ÑÐ°Ð±Ð¾ÑÑ:â Ð²ÑÑÐ²Ð¸ÑÑ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼Ñ, ÑÑÐµÐ±ÑÑÑÐ¸Ðµ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð¿Ð¾Ð´Ð´ÐµÑÐ¶ÐºÐ¸;â Ð²ÑÐ±ÑÐ°ÑÑ Ð¿Ð¾Ð´ÑÐ¾Ð´ÑÑÐµÐµ ÑÐµÑÐµÐ½Ð¸Ðµ Ð²ÑÑÐ²Ð»ÐµÐ½Ð½ÑÑ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼;â Ð²Ð½ÐµÐ´ÑÐ¸ÑÑ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Â«ÐÐ¸ÑÑÐ¸ÐºÑ 24Â»;â Ð¿ÑÐ¾Ð¸Ð·Ð²ÐµÑÑÐ¸ Ð¾ÑÐµÐ½ÐºÑ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¹ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ°.Ð Ð°Ð±Ð¾ÑÐ° Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð° Ð½Ð° Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð°Ñ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÐÐÐ Ð¢Ð Â«ÐÐ°ÑÐ¾Ð»Ð¸Ð½Ð° Ð¢ÐµÐºÑÑÐ¸Ð»ÑÂ».ÐÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð½ÑÐµ Ð¼ÐµÑÐ¾Ð´Ñ: ÑÐ±Ð¾Ñ, Ð¾Ð±ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð· Ð´Ð°Ð½Ð½ÑÑ, ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð·, Ð¼Ð¾Ð´ÐµÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð², Ð¼ÐµÑÐ¾Ð´Ñ Ð¾ÑÐµÐ½ÐºÐ¸ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ¾Ð².Ð ÐµÐ·ÑÐ»ÑÑÐ°ÑÑ ÑÐ°Ð±Ð¾ÑÑ:â Ð²ÑÑÐ²Ð»ÐµÐ½Ñ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼Ñ, ÑÑÐµÐ±ÑÑÑÐ¸Ðµ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð¿Ð¾Ð´Ð´ÐµÑÐ¶ÐºÐ¸;â Ð±ÑÐ»Ð¾ Ð²ÑÐ±ÑÐ°Ð½Ð¾ Ð¿Ð¾Ð´ÑÐ¾Ð´ÑÑÐµÐµ ÑÐµÑÐµÐ½Ð¸Ðµ Ð²ÑÑÐ²Ð»ÐµÐ½Ð½ÑÑ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼;â Ð²Ð½ÐµÐ´ÑÐµÐ½Ð° CRM-ÑÐ¸ÑÑÐµÐ¼Ð° Â«ÐÐ¸ÑÑÐ¸ÐºÑ 24Â»;â Ð¿ÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½Ð° Ð¾ÑÐµÐ½ÐºÐ° ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¹ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ°.ÐÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ°Ñ Ð·Ð½Ð°ÑÐ¸Ð¼Ð¾ÑÑÑ ÑÐ°Ð±Ð¾ÑÑ Ð·Ð°ÐºÐ»ÑÑÐ°ÐµÑÑÑ Ð² Ð°Ð²ÑÐ¾Ð¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ð¸ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð² Ð² Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸. ÐÐ¾Ð²ÑÑÐ¸Ð»Ð°ÑÑ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÑÐ´Ð¾Ð²ÑÑ ÑÐµÑÑÑÑÐ¾Ð², ÑÐ¼ÐµÐ½ÑÑÐ¸Ð»Ð°ÑÑ Ð´Ð»Ð¸ÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¾Ð±ÑÐ°Ð±Ð¾ÑÐºÐ¸ Ð¾Ð±ÑÐ°ÑÐµÐ½Ð¸Ð¹ ÐºÐ»Ð¸ÐµÐ½ÑÐ¾Ð², ÑÐ²ÐµÐ»Ð¸ÑÐ¸Ð»Ð°ÑÑ ÑÑÐµÐ¿ÐµÐ½Ñ ÐºÐ¾Ð½ÑÑÐ¾Ð»Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð².ÐÑÐ²Ð¾Ð´Ñ. ÐÐ½ÐµÐ´ÑÐµÐ½Ð¸Ðµ Ð¿Ð¾Ð»Ð¾Ð¶Ð¸ÑÐµÐ»ÑÐ½Ð¾ Ð¿Ð¾Ð²Ð»Ð¸ÑÐ»Ð¾ Ð½Ð° ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐµ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»Ð¸ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸.
description: Theme of the graduate qualification work of bachelor: Â«Implementation of a CRM-system in the company LLC Â«Trading House Â«Karolina TextileÂ»Â».The purpose of the work â implementation of a CRM system for automating business processes in the company LLC Trading House Â«Karolina TextileÂ».Tasks of work:â identify problems requiring information support;â choose the appropriate solution to the identified problems;â implement the Â«Bitrix 24Â» CRM-system;â evaluate the economic efficiency of the project.Work is performed on the basis of company LLC Trading House Â«Karolina TextileÂ».Methods: collection, processing and analysis of data, comparative analysis, modeling of business processes, methods for evaluating the effectiveness of projects.The main results of the work:â identified problems requiring information support;â a suitable solution to the identified problems was chosen;â implemented CRM-system Â«Bitrix 24Â»;â the economic efficiency of the project was assessed.The practical significance of the work is to automate business processes in the organization. The efficiency of the use of labor resources has increased, the duration of processing customer requests has decreased, and the degree of control of business processes has increased.Conclusions. The implementation had a positive impact on the financial performance of the organization.