title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«cosco shipping holdings co ltdÂ» - ÐÐÐ )
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of the enterprise development strategy (on the example of the company "cosco shipping holdings co ltd" - China)
Creators: name: ÐÐ¸ Ð¡Ð¸Ð½
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: ÑÑÑÐ°ÑÐµÐ³Ð¸ÑÐµÑÐºÐ°Ñ ÑÐµÐ»Ñ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ°
Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ñ Ð±Ð¸Ð·Ð½ÐµÑÐ°
ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ
ÑÐ¸ÑÐº
strategic goal
market analysis
business prospects
competitiveness

description: Ð¢ÐµÐ¼Ð° Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ: Â«Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ» - ÐÐÐ )Â». Ð¦ÐµÐ»ÑÑ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¸ Ð¾Ð±Ð¾ÑÐ½Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ» - ÐÐÐ Â». ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð½Ð¾Ð¹ ÑÐµÐ»Ð¸ Ð±ÑÐ»Ð¸ ÑÐµÑÐµÐ½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1. Ð Ð°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ñ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¾ÑÐ½Ð¾Ð²Ñ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ¸ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¹ Ð¸ Ð·Ð°ÐºÐ¾Ð½Ð¾Ð´Ð°ÑÐµÐ»ÑÐ½ÑÐµ Ð¸ Ð½Ð¾ÑÐ¼Ð°ÑÐ¸Ð²Ð½ÑÐµ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÑ, ÑÐµÐ³ÑÐ»Ð¸ÑÑÑÑÐ¸Ðµ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ; 2. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð´ÐµÐ¹ÑÑÐ²ÑÑÑÐµÐ¹ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ». 3. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð° Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ». ÐÐ»Ñ ÑÑÐ¾Ð¹ ÑÐµÐ»Ð¸ Ð±ÑÐ» Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½ ÐºÐ¾Ð¼Ð¿Ð»ÐµÐºÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÐ¾ÑÑÐ¾ÑÐ½Ð¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ, ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ð° ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ½Ð°Ñ ÑÑÐµÐ´Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð±ÑÐ»Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ñ Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð¿Ð¾ ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ» Ð¸ ÑÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð° ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«COSCO SHIPPING Holdings Co LtdÂ»:ÐÐ°ÑÑÐ½Ð¾Ð¹ Ð±Ð°Ð·Ð¾Ð¹ Ð´Ð»Ñ Ð½Ð°Ð¿Ð¸ÑÐ°Ð½Ð¸Ñ ÑÐ°Ð±Ð¾ÑÑ ÑÑÐ°Ð»Ð¸ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð¸ Ð½Ð°ÑÑÐ½ÑÐµ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ñ, ÑÑÐ°ÑÑÐ¸ ÑÐºÑÐ¿ÐµÑÑÐ¾Ð², ÑÑÐ°ÑÑÐ¸ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÑ ÐºÐ¾Ð½ÑÐµÑÐµÐ½ÑÐ¸Ð¹, Ð½Ð¾Ð²Ð¾ÑÑÐ½ÑÐµ Ð»ÐµÐ½ÑÑ, ÑÐ¾Ð½Ð´Ñ Ð±Ð¸Ð±Ð»Ð¸Ð¾ÑÐµÐº, Ð¾Ð¿ÑÐ±Ð»Ð¸ÐºÐ¾Ð²Ð°Ð½Ð½ÑÐµ ÑÑÐ°ÑÑÐ¸ Ð¸ Ð¼Ð¾Ð½Ð¾Ð³ÑÐ°ÑÐ¸Ð¸, Ð° ÑÐ°ÐºÐ¶Ðµ ÑÐµÑÑÑÑÑ ÑÐµÑÐ¸ Ð¸Ð½ÑÐµÑÐ½ÐµÑ. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ, Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð¿Ð¾ÑÐ²Ð¸Ð»Ð°ÑÑ Ð²Ð¾Ð·Ð¼Ð¾Ð¶Ð½Ð¾ÑÑÑ ÑÐ»ÐµÐ´Ð¸ÑÑ Ð·Ð° Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼Ð°Ð¼Ð¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÐºÐ¾ÑÐ¾Ð½Ð°Ð²Ð¸ÑÑÑ ÑÐ¾Ð·Ð´Ð°ÐµÑ Ð´Ð»Ñ Ð¼Ð¸ÑÐ¾Ð²Ð¾Ð¹ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÐºÐ¸ Ð¸ ÑÑÐ°Ð½ÑÐ¿Ð¾ÑÑÐ½ÑÑ ÑÑÐ½ÐºÐ¾Ð². Ð ÑÐ¾ Ð¶Ðµ Ð²ÑÐµÐ¼Ñ, Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ Ð¼Ð¾Ð¶ÐµÑ Ð¿ÑÐ¾Ð´Ð¾Ð»Ð¶Ð°ÑÑ Ð¾Ð¿ÑÐ¸Ð¼Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°ÑÑ Ð³Ð»Ð¾Ð±Ð°Ð»ÑÐ½ÑÐ¹ Ð¿ÑÑÑ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ, Ð²Ð½ÐµÐ´ÑÑÑÑ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¸ Ð¸ ÑÐµÐ°Ð»Ð¸Ð·Ð¾Ð²ÑÐ²Ð°ÑÑ Ð²Ð½ÑÑÑÐµÐ½Ð½Ð¸Ðµ Ð¸ Ð²Ð½ÐµÑÐ½Ð¸Ðµ ÑÐµÑÑÑÑÑ, Ð¿Ð¾Ð²ÑÑÐ°ÑÑ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ Ð²ÑÑÐ¾ÐºÐ¾ÐºÐ°ÑÐµÑÑÐ²ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¸ ÑÐ»ÑÑÑÐ°ÑÑ ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ Ð¿Ð¾ÑÑÐ¾ÑÐ½Ð½Ð¾ Ð¾Ð±ÑÐ»ÑÐ¶Ð¸Ð²Ð°ÑÑ ÐºÐ»Ð¸ÐµÐ½ÑÐ¾Ð² Ð¿Ð¾ Ð²ÑÐµÐ¼Ñ Ð¼Ð¸ÑÑ, ÑÑÐ¾ Ð¾Ð¿ÑÐµÐ´ÐµÐ»Ð¸Ð»Ð¾ Ð¿ÑÐ°ÐºÑÐ¸ÑÐµÑÐºÑÑ Ð·Ð½Ð°ÑÐ¸Ð¼Ð¾ÑÑÑ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ.
description: The topic of the final qualification work: "Development of the enterprise development strategy (for example, the company" COSCO SHIPPING Holdings Co Ltd " - China)". The purpose of this work is to develop and justify the development strategy of the company "COSCO SHIPPING Holdings Co Ltd "- China". To achieve this goal, the following tasks were completed: 1. The theoretical foundations of the development strategy of enterprises and legislative and regulatory documents regulating the activities of the enterprise are considered; 2. Research of the current development strategy of the company "COSCO Shipping Holdings Co Ltd". 3. The activity of the company "COSCO SHIPPING Holdings Co Ltd" is analyzed. For this purpose, a comprehensive analysis of the financial condition of the enterprise was performed, and the competitive environment of the enterprise was considered. As a result, measures were developed to improve the development strategy of "COSCO SHIPPING Holdings Co Ltd" and formed a strategy for managing the activities of the company "COSCO SHIPPING Holdings Co LtdÂ»: Theoretical research and scientific materials, expert articles, articles of international conferences, news feeds, library collections, published articles and monographs, as well as Internet resources became the scientific basis for writing this work. As a result of the research, the company was able to monitor the problems that the coronavirus creates for the world economy and transport markets. At the same time, the company can continue to optimize the global path of development, introduce innovations and implement internal and external resources, increase the competitiveness of high-quality development and improve the ability to constantly serve customers around the world, which has determined the practical significance of this work.