title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° web-ÑÐ°Ð¹ÑÐ° Ð´Ð»Ñ ÑÐµÑÑÐ¾ÑÐ°Ð½Ð¾Ð² Â«SubwayÂ»
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a web-site for Â«SubwayÂ» restaurants
Creators: name: ÐÐ´Ð¸Ð»Ð¾Ð², Ð¡ÑÑÑÐ¾Ð±
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: web-ÑÐ°Ð¹Ñ
ÑÐ½Ð¸ÐºÐ°Ð»ÑÐ½ÑÐ¹
Ð°ÑÑ Ð¸ÑÐµÐºÑÑÑÐ°
Ð¼ÐµÑÐ¾Ð´Ñ Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ
cms
ÑÑÑÐµÐºÑ
web-ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¸
ÑÐµÑÐ²Ð¸ÑÑ
Ð°Ð½Ð°Ð»Ð¸Ð·
web-site
unique
architecture
methods of promotion
effect
web-technologies
services
analysis

description: Ð¦ÐµÐ»ÑÑ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð°ÑÑÐ¸ÑÐµÐºÑÑÑÑ Ð¸ ÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐµÐ±Ð¾Ð²Ð°Ð½Ð¸Ð¹ Ðº web-ÑÐ°Ð¹ÑÑ Ð¸ Ð¾ÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ° Ð¿Ð¾ÑÐ»Ðµ Ð·Ð°Ð¿ÑÑÐºÐ° web-ÑÐ°Ð¹ÑÐ° Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÑÐ¸ ÑÐµÑÑÐ¾ÑÐ°Ð½Ð¾Ð² Subway Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³. 
Ð Ð¿ÐµÑÐ²Ð¾Ð¹ Ð³Ð»Ð°Ð²Ðµ Ð¿Ð¾Ð´ÑÐ¾Ð±Ð½Ð¾ ÑÑÐ¾ÑÐ¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ñ Ð·Ð°Ð´Ð°ÑÐ¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð¸ Ð²ÑÑÐ²Ð»ÐµÐ½Ñ Ð¿ÑÐµÐ´Ð¿Ð¾ÑÑÐ»ÐºÐ¸ Ð´Ð»Ñ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ web-ÑÐ°Ð¹ÑÐ°.
ÐÐ¾ Ð²ÑÐ¾ÑÐ¾Ð¹ Ð³Ð»Ð°Ð²Ðµ Ð±ÑÐ»Ð¸ Ð¿Ð¾Ð´ÑÐ¾Ð±Ð½Ð¾ ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ñ ÑÑÑÐµÑÑÐ²ÑÑÑÐ¸Ðµ web-ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¸, Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ° Ð¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ñ Ð²ÑÐµ Ð¿Ð¾Ð»Ð¾Ð¶Ð¸ÑÐµÐ»ÑÐ½ÑÐµ Ð¸ Ð¾ÑÑÐ¸ÑÐ°ÑÐµÐ»ÑÐ½ÑÐµ ÑÑÐ¾ÑÐ¾Ð½Ñ CMS Ð¸ ÑÐ°Ð¼Ð¾Ð¿Ð¸ÑÐ½Ð¾Ð³Ð¾ web-ÑÐ°Ð¹ÑÐ°.
Ð ÑÑÐµÑÑÐµÐ¹ Ð³Ð»Ð°Ð²Ðµ Ð¿Ð¾Ð´ÑÐ¾Ð±Ð½Ð¾ Ð¾Ð¿Ð¸ÑÑÐ²Ð°ÑÑÑÑ ÑÐ°Ð±Ð¾ÑÑ Ð¿Ð¾ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ web-ÑÐ°Ð¹ÑÐ° Ð´Ð»Ñ ÑÐµÑÐ¸ ÑÐµÑÑÐ¾ÑÐ°Ð½Ð¾Ð² Subway Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³. ÐÐ¾Ð´ÑÐ¾Ð±Ð½Ð¾ ÑÑÐ¾ÑÐ¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð° ÑÑÐµÐ¼Ð° ÑÑÑÑÐºÑÑÑÑ web-ÑÐ°Ð¹ÑÐ°, Ð° ÑÐ°ÐºÐ¶Ðµ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° Ð°ÑÑÐ¸ÑÐµÐºÑÑÑÐ° ÐÐ¢-ÑÐµÑÐ²Ð¸ÑÐ°, Ð¿ÑÐµÐ´Ð¾ÑÑÐ°Ð²Ð»ÑÐµÐ¼ÑÐµ web-ÑÐ°Ð¹ÑÐ¾Ð¼.
Ð ÑÐµÑÐ²ÐµÑÑÐ¾Ð¹ Ð³Ð»Ð°Ð²Ðµ Ð¿Ð¾Ð´ÑÐ¾Ð±Ð½Ð¾ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ Ð¼ÐµÑÐ¾Ð´Ñ Ð¿ÑÐ¾-Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ web-ÑÐ°Ð¹ÑÐ°, Ð° ÑÐ°ÐºÐ¶Ðµ Ð¼ÐµÑÐ¾Ð´Ñ ÑÐ´ÐµÑÐ¶Ð°Ð½Ð¸Ñ Ð¿Ð¾ÑÐµÑÐ¸ÑÐµÐ»ÐµÐ¹ web-ÑÐ°Ð¹ÑÐ°. Ð Ð°ÑÑÐ¼Ð¾ÑÑÐµÐ½ ÑÑÑÐµÐºÑ web-ÑÐ°Ð¹ÑÐ° Ð´Ð¾ Ð¸ Ð¿Ð¾ÑÐ»Ðµ ÐµÐ³Ð¾ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ.
description: The aim of the final qualifying work is the development of architecture and the formation of requirements for the web-site and evaluation of the effect after the launch of the web-site on the example of the Subway St. Petersburg restaurant chain. 
In the first Chapter, the research objectives are formulated in detail and the prerequisites for the creation of a web site are identified.
The second Chapter discussed in detail the existing web-technologies, market analysis and investigated all the positive and negative aspects of CMS and self-written web-site.
The third Chapter describes in detail the work on the creation of a web-site for a chain of restaurants Subway St. Petersburg. The scheme of the structure of the web-site is formulated in detail, and the architecture of the IT-service provided by the web site is developed.
In the fourth Chapter details the methods of promotion a web-site and methods of retention of visitors to the web-site. The effect of the web-site before and after its implementation is considered.