title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ñ Ð°ÐºÑÐ¸Ð²Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ Ð¾Ð±Ð¾ÑÑÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ¿ÐµÑÐ¸Ð°Ð»ÑÐ½Ð¾Ð³Ð¾ Ð½Ð°Ð·Ð½Ð°ÑÐµÐ½Ð¸Ñ Ð´Ð»Ñ Ð¼Ð¾ÑÑÐºÐ¸Ñ Ð¸ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½ÑÑ Ð¾Ð±ÑÐµÐºÑÐ¾Ð²
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Development of a program to enhance the company's innovative activities for the production of special-purpose equipment for marine and industrial facilities
Creators: name: ÐÐ°Ð¹Ð¼ÑÑÐ°Ð½Ð¾Ð²Ð°, ÐÐ°ÑÐ¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2021
Subjects: Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ
Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ðµ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð°ÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸
Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½ÑÐ¹ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»
Ð¾Ð±Ð¾ÑÑÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð´Ð»Ñ Ð¼Ð¾ÑÑÐºÐ¸Ñ Ð¸ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½ÑÑ Ð¾Ð±ÑÐµÐºÑÐ¾Ð²
innovation activity
increasing innovation activity
innovation potential
equipment for marine and industrial facilities

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description: The aim of the study is development of a program for enhancing innovative activity as a condition for maintaining the company's competitive position on the basis of systematizing the theoretical provisions of innovation and analysis of best practices. The study was carried out on the basis Ameo-Zapad LLC Research subject: assessment of the company's innovative potential and methods of its activation. Research methods: analytical samples, methods of grouping, comparison, decomposition of horizontal and vertical analysis, SWOT analysis, PEST analysis, synthesis, graphical, statistical methods. The main results of the study: - an analysis of the internal and external environment of the company was carried out, an assessment of its innovative potential was carried out; - a program was drawn up to enhance the company's innovative activities as part of measures to modernize the CRM-system, to form a personnel asset in Ameo-Zapad LLC, and to increase the social and environmental responsibility of Ameo-Zapad LLC. Application field: activity of the company - Ameo-Zapad LLC. The results can be replicated and applied to improve the performance of companies with a similar market position. The scientific novelty of the study is the author's approach to the calculation of indicators of innovative activity of Ameo-Zapad LLC, scientific substantiation of a set of measures to activate innovative activity to maintain the competitive position of the company. Conclusions: The tasks of the thesis are solved, the goal is achieved, and the scope of application of the results is determined. The results obtained show signs of scientific novelty. The directions of further research are defined.