title: ÐÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ Ð°ÑÐ¿ÐµÐºÑÑ Ð¸Ð·Ð¼ÐµÐ½ÐµÐ½Ð¸Ð¹ Ð½Ð° Ð¼Ð¸ÑÐ¾Ð²Ð¾Ð¼ ÑÑÐ½ÐºÐµ ÑÑÑÐ¸ÑÑÑÐºÐ¸Ñ ÑÑÐ»ÑÐ³
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Communication aspects of changes in the world market of tourist services
Creators: name: ÐÐµÐ½Ð°ÑÐ¾Ð²ÑÐºÐ°Ñ, ÐÐ¸ÐºÑÐ¾ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÑÑÑÐ¸Ð·Ð¼
Ð¼Ð¸ÑÐ¾Ð²Ð¾Ð¹ ÑÑÑÐ¸Ð·Ð¼
ÑÑÑÐ¸ÑÑÑÐºÐ°Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ
Ð²Ð½ÐµÑÐ½ÑÑ ÑÑÐµÐ´Ð°
ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸
ÑÑÑÐ¾Ð¿ÐµÑÐ°ÑÐ¾ÑÑ
Ð¿Ð¾ÑÑÐµÐ±Ð¸ÑÐµÐ»Ð¸
ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ðµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¹
tourism
world tourism
tourism activity
external environment
communication trends
travel operators
consumers
improving communications

description: ÐÐ°Ð½Ð½Ð°Ñ Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° Ð¸Ð·Ð¼ÐµÐ½ÐµÐ½Ð¸ÑÐ¼ Ð² ÑÐ¸ÑÑÐµÐ¼Ðµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð¼Ð¸ÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÑÐ½ÐºÐ° ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ñ ÑÑÐ»ÑÐ³. ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ Ð±ÑÐ»Ð¸ ÑÐµÑÐµÐ½Ñ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: 1. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¾ÑÐ½Ð¾Ð²Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð² ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸. 2. ÐÐ·ÑÑÐµÐ½Ð¾ Ð²Ð½ÐµÑÐ½ÐµÐµ Ð²Ð»Ð¸ÑÐ½Ð¸Ðµ ÑÑÐµÐ´Ñ Ð½Ð° ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸ Ð² ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð¹Â  ÑÑÐµÑÐµ. 3. ÐÑÑÐ²Ð»ÐµÐ½Ñ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ Ð½Ð° Ð¼Ð¸ÑÐ¾Ð²Ð¾Ð¼ ÑÑÐ½ÐºÐµ ÑÑÑÐ¸ÑÑÑÐºÐ¸Ñ ÑÑÐ»ÑÐ³. 4. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ñ ÑÐµÐºÐ¾Ð¼ÐµÐ½Ð´Ð°ÑÐ¸Ð¸ Ð² Ð²Ð¸Ð´Ðµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð¿ÑÐ¾ÐµÐºÑÐ¾Ð² Ð´Ð»Ñ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¹ Ð¾ÑÑÐ°ÑÐ»Ð¸ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸. Ð Ð°Ð±Ð¾ÑÐ° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð²ÑÐ¾ÑÐ¸ÑÐ½ÑÑ Ð¸ÑÑÐ¾ÑÐ½Ð¸ÐºÐ¾Ð², Ð¿ÑÐ¸ Ð¿Ð¾Ð¼Ð¾ÑÐ¸ ÐºÐ¾ÑÐ¾ÑÑÑ ÑÐ¾Ð±Ð¸ÑÐ°Ð»Ð°ÑÑ Ð·Ð½Ð°ÑÐ¸ÑÐµÐ»ÑÐ½Ð°Ñ ÑÐ°ÑÑÑ Ð¿ÑÐµÐ´ÑÑÐ°Ð²Ð»ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð°. ÐÑÐ»Ð¸ Ð¸Ð·Ð±ÑÐ°Ð½Ñ Ð²ÐµÐ´ÑÑÐ¸Ðµ ÑÑÑÐ¾Ð¿ÐµÑÐ°ÑÐ¾ÑÑ Ð½Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸, Ð²ÑÑÐ²Ð»ÐµÐ½Ñ Ð¿ÑÐµÑÐµÐ½Ð·Ð¸Ð¸ ÐºÐ»Ð¸ÐµÐ½ÑÐ¾Ð² Ðº Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸ÑÐ¼ Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ Ð¾Ð±ÑÐ°Ð±Ð¾ÑÐºÐ¸ Ð¾ÑÐ·ÑÐ²Ð¾Ð² Ð½Ð° Ð½ÐµÐ·Ð°Ð²Ð¸ÑÐ¸Ð¼Ð¾Ð¼ ÑÐ°Ð¹ÑÐµ-Ð¾ÑÐ·Ð¾Ð²Ð¸ÐºÐµ. ÐÐ° Ð¾ÑÐ½Ð¾Ð²Ð°Ð½Ð¸Ð¸ Ð¿Ð¾Ð»ÑÑÐµÐ½Ð½ÑÑ Ð´Ð°Ð½Ð½ÑÑ Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÑÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÐºÑÑÐµÐ³Ð¾ ÑÐ¾ÑÑÐ¾ÑÐ½Ð¸Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð¼ÐµÐ¶Ð´Ñ ÑÑÑÐ¾Ð¿ÐµÑÐ°ÑÐ¾ÑÐ°Ð¼Ð¸ Ð¸ Ð¸Ñ Ð¿Ð¾ÑÑÐµÐ±Ð¸ÑÐµÐ»ÑÐ¼Ð¸. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð±ÑÐ»Ð° ÑÑÐ¾ÑÐ¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ñ ÑÐµÐºÐ¾Ð¼ÐµÐ½Ð´Ð°ÑÐ¸Ð¸ Ð¿Ð¾ ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð² ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð¹ ÑÑÐµÑÐµ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸.
description: This final qualifying work is devoted to changes in the communication system of the world market of tourist services. Tasks that were solved during the study: 1. The theoretical foundations of communication activities in tourism are analyzed. 2. The external influence of the environment on communications in the tourism sector has been studied. 3. The main communication trends in the world market of tourist services are revealed. 4. Recommendations have been developed in the form of communication projects for the tourism industry of the Russian Federation. The work was carried out on the basis of secondary sources, with the help of which a significant part of the presented material was collected. The leading tour operators in the territory of the Russian Federation were elected, customer complaints to organizations were identified by processing reviews on an independent response site. Based on the data obtained, the analysis of the current state of communications between tour operators and their consumers was carried out. As a result, recommendations were formulated on improving communications in the tourism sector of the Russian Federation.