title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ ÑÑÑÐ¸Ð½Ð´ÑÑÑÑÐ¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a tourist product in enogastronomical tourism at a travel industry enterprise
Creators: name: Ð¡Ð°Ð¿Ð°ÑÐ±Ð°ÐµÐ²Ð°, ÐÑÐ»ÑÑÐ¼Ð°Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÑÑÑÐ¸Ð·Ð¼
Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐ¸Ð·Ð¼
ÑÐ½Ð¾ÑÑÑÐ¸Ð·Ð¼
ÑÐ½Ð¾Ð³Ð¾ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐ¸Ð·Ð¼
ÑÑÑ
Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»
ÑÐ½Ð¾Ð³Ð¾ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»
ÑÑÑÐ¸ÑÑÑÐºÐ¸Ð¹ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»
tourism
gastronomic tourism
enogastronomical tourism
tour
potential
enogastronomical potential
tourist potential

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ». Ð Ð¿ÑÐ¾ÑÐµÑÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð±ÑÐ»Ð¸ ÑÐµÑÐµÐ½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1. Ð Ð°ÑÑÐ¼Ð¾ÑÑÐµÑÑ ÐºÑÐ»ÑÑÑÑÑ, Ð¿Ð¾Ð½ÑÑÐ¸Ðµ Ð¸ Ð¾ÑÐ»Ð¸ÑÐ¸ÑÐµÐ»ÑÐ½ÑÐµ Ð¾ÑÐ¾Ð±ÐµÐ½Ð½Ð¾ÑÑÐ¸ ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸Ð·Ð¼Ð°. 2. ÐÑÐ¾Ð²ÐµÑÑÐ¸ Ð¾ÑÐµÐ½ÐºÑ ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸ Ð² ÐºÐ¾Ð½ÑÐµÐºÑÑÐµ ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸Ð¸. 3. ÐÑÐ¾Ð²ÐµÑÑÐ¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸Ð·Ð¼Ð° Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ» (Golubitskoe Estate). 4. ÐÑÐ¾Ð²ÐµÑÑÐ¸ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»Ð° Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ» Ð² ÐºÐ¾Ð½ÑÐµÐºÑÑÐµ ÑÐºÑÐºÑÑÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸. 5. ÐÑÐµÐ´Ð»Ð¾Ð¶Ð¸ÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÑ ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð² Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ». 6. Ð Ð°ÑÑÑÐ¸ÑÐ°ÑÑ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÑ ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ° Ð¸ Ð¿ÑÐµÐ´Ð»Ð¾Ð¶Ð¸ÑÑ ÑÐµÐºÐ¾Ð¼ÐµÐ½Ð´Ð°ÑÐ¸Ð¸ Ð¿Ð¾ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸ Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ°. Ð Ð°Ð±Ð¾ÑÐ° Ð²ÑÐ¿Ð¾Ð»Ð½ÑÐ»Ð°ÑÑ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ» ÐÑÐ°ÑÐ½Ð¾Ð´Ð°ÑÑÐºÐ¾Ð³Ð¾ ÐºÑÐ°Ñ. Ð ÑÐ¾Ð´Ðµ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð¾Ð±ÑÐ°Ñ ÑÐ°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÐ° Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾Ð¹, Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»Ð° Ð²Ð¸Ð½Ð½Ð¾Ð³Ð¾ ÑÐ¾Ð·ÑÐ¹ÑÑÐ²Ð° Ð¸ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÐºÐ¾Ð¼Ð¿Ð»ÐµÐºÑÐ° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ». Ð ÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð¼ ÑÐ°Ð±Ð¾ÑÑ ÑÑÐ°Ð»Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð»Ñ Â«ÐÐ¾Ð¼ÐµÑÑÑÐµ ÐÐ¾Ð»ÑÐ±Ð¸ÑÐºÐ¾ÐµÂ» ÑÐ½Ð¾Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ°, Ð²ÐºÐ»ÑÑÐ°ÑÑÐµÐ³Ð¾ ÑÐºÑÐºÑÑÑÐ¸Ð¾Ð½Ð½ÑÐ¹ Ð¸ ÐºÑÐ»ÑÑÑÑÐ½Ð¾-Ð¿Ð¾Ð·Ð½Ð°Ð²Ð°ÑÐµÐ»ÑÐ½ÑÐ¹ ÑÐ»ÐµÐ¼ÐµÐ½ÑÑ. Ð ÐµÐ·ÑÐ»ÑÑÐ°ÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ¸ ÑÐ½Ð¾Ð³ÑÐ°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ°, Ð±ÑÐ»Ð¸ Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ñ Ðº Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð² Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ. ÐÑÐ¸ ÑÐ±Ð¾ÑÐµ Ð´Ð°Ð½Ð½ÑÑ, Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼ÑÑ Ð´Ð»Ñ Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð¸Ñ ÑÐ°Ð±Ð¾ÑÑ, Ð±ÑÐ»Ð¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ñ Ð¿Ð¾Ð¸ÑÐºÐ¾Ð²ÑÐµ ÑÐ¸ÑÑÐµÐ¼Ñ ÑÐ°ÐºÐ¸Ðµ ÐºÐ°Ðº Ð¯Ð½Ð´ÐµÐºÑ Ð¸ Google. ÐÑÐ¸ Ð¾Ð±ÑÐ°Ð±Ð¾ÑÐºÐµ Ð´Ð°Ð½Ð½ÑÑ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð»Ð°ÑÑ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ð° Microsoft Excel.
description: This work is devoted to the development of a tourist product in enogastronomical tourism at the Golubitskoye Estate enterprise. In the course of the study, the following tasks were solved: 1. Consider the culture, concept and distinctive features of enogastronomical tourism. 2. To assess the tourism potential of the territory of the Russian Federation in the context of enogastronomy. 3. To conduct a study of the prospects of enogastronomical tourism on the example of the activity "Golubitskoe Estate" (Golubitskoe Estate). 4. To analyze the tourist potential of the "Golubitskoe Estate" in the context of excursion activities. 5. To propose the development of a tourist product in enogastronomical tourism in the "Golubitskoe Estate". 6. To calculate the cost of an enogastronomical tour and offer recommendations for the introduction and promotion of an enogastronomical tour. The work was carried out at the enterprise Â«Golubitskoe Estateâ of the Krasnodar Territory. In the course of the work, a general description of the activities of the Golubitskaya Estate enterprise was carried out, an analysis of the tourist potential of the wine farm and the tourist complex of the Golubitskoye Estate enterprise was carried out. The result of the work was the development of an enogastronomical tour for the Golubitskoye Estate, including sightseeing and cultural and educational elements. The results of the development of the enograstronomical tour were proposed for implementation in the companys activities. When collecting the data necessary to do the work were used search engines such as Yandex and Google. The Microsoft Excel program was used for data processing.