title: ÐÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ñ Ð¸ ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÐ°Ð±Ð¾ÑÑ Ñ Ð±Ð°Ð½ÐºÐ¾Ð²ÑÐºÐ¸Ð¼Ð¸ ÐºÐ°ÑÑÐ°Ð¼Ð¸ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐÐ Â«Ð¡Ð±ÐµÑÐ±Ð°Ð½ÐºÂ»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Organization and improvement of work with bank cards (on the example of PJSC Sberbank)
Creators: name: Ð¡ÑÐµÑÐ¸ÐºÐ¾Ð²Ð°, Ð®Ð»Ð¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: Ð±Ð°Ð½ÐºÐ¾Ð²ÑÐºÐ°Ñ Ð¾ÑÑÐ°ÑÐ»Ñ
Ð±Ð°Ð½ÐºÐ¾Ð²ÑÐºÐ¸Ðµ ÐºÐ°ÑÑÑ
Ð±ÐµÐ·Ð½Ð°Ð»Ð¸ÑÐ½ÑÐµ Ð¿Ð»Ð°ÑÐµÐ¶Ð¸
Ð¼Ð¾ÑÐµÐ½Ð½Ð¸ÑÐµÑÑÐ²Ð¾
ÑÐºÐ¸Ð¼Ð¼Ð¸Ð½Ð³
ÑÐ¸ÑÐ¸Ð½Ð³
banking industry
bank cards
cashless payments
fraud
skimming
phishing

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description: The given work is devoted to analyzing the organization and develop an activity aimed at improving the work with bank cards in Sberbank PJSC. The research set the following goals: - to analyze operations carried out with plastic cards in the Russian Federation; - to analyze foreign experience of settlements with bank cards; - to study the organization of settlements with plastic cards; - analyze the advantages and disadvantages of using bank cards; - analyze the activities of PJSC Sberbank; - analyze the indicators of financial and economic activity of Sberbank PJSC; - analyze the card products of Sberbank PJSC; - to analyze the problems of fraud with bank cards; - develop a solution aimed at improving the security of transactions with bank cards in PJSC Sberbank; - evaluate the effectiveness of the proposed solution. The relevance of the topic is due to the fact that the structure of the Russian market of bank payment cards is currently extremely changeable. In this regard, a systematic analysis of the features of the development of this market is necessary in terms of determining the optimal business strategies of the subjects of the card industry to improve the security of working with bank cards. The sources of information were data from domestic and foreign research literature, official Internet resources and analytical agencies. A new card product with an enhanced security system has been proposed, which includes biometric protection and a screen for displaying a single-use CVC code. The investment effectiveness of the project was assessed using MS Office (Excel).