title: Ð Ð°Ð·Ð²Ð¸ÑÐ¸Ðµ Ð¾Ð±Ð¾ÑÐ¾ÑÐ° ÑÐ¾ÑÐ³Ð¾Ð²Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð¸ Ð¾ÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ ÐµÐ³Ð¾ Ñ Ð¾Ð·ÑÐ¹ÑÑÐ²ÐµÐ½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of trade enterprise turnover and assessment of its economic activity efficiency
Creators: name: ÐÐ´ÑÐ°Ð¼Ð¾Ð², Ð¥ÑÑÐ°Ð½
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2025
Subjects: Ð¾Ð±Ð¾ÑÐ¾Ñ ÑÐ¾ÑÐ³Ð¾Ð²Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
ÑÐ¾ÑÐ³Ð¾Ð²ÑÐ¹ Ð¿ÑÐ¾ÑÐµÑÑ
Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑ
ÑÐ¸ÑÑÐ¾Ð²ÑÐµ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¸
ÑÐ¾ÑÐ³Ð¾Ð²Ð¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
ÑÐ¾Ð·Ð½Ð¸ÑÐ½Ð°Ñ ÑÐ¾ÑÐ³Ð¾Ð²Ð»Ñ. ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ðµ Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÐ¾ÑÑÐ¾ÑÐ½Ð¸Ñ
ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð°Ñ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²Ð¾ÑÑÑ
trade enterprise turnover
trade process
business process
digital technologies
trade enterprise
retail trade. financial planning
financial condition analysis
financial stability

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description: The relevance of the chosen topic is due to the growth of competition, changes in consumer demand, as well as the need to improve the efficiency of the companys activities for successful business in modern conditions. The purpose of the graduate qualification work is to develop a set of measures to develop the turnover and improve the efficiency of economic activity of the bookstore on the basis of a comprehensive analysis of its current situation and identification of growth reserves. To achieve the goal, it is necessary to solve the following tasks: 1. To conduct a comprehensive assessment of the companys activities, including organizational and legal characteristics and marketing analysis. 2. To analyse the current efficiency of the companys economic activity through the prism of turnover, profit and profitability. 3. Identify the impact of turnover on the overall performance of the company. 4. Develop measures to increase the volume of the companys activities and determine the volume of sales for the planned period. 5. To make a plan of financial and economic activity of the company taking into account the proposed measures. The object of the study is the activity of the bookstore OOO Bookbridge functioning in the conditions of the modern Russian market. The sources of information were data from domestic and foreign research literature, official Internet resources and analytical agencies. Google and Yandex search engines were used to collect the data necessary for the work.