title: Ð¡Ð¿ÐµÑÐ¸ÑÐ¸ÐºÐ° Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ ÐºÐ°Ðº ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸ÑÑÐ° Ð² Ð¾Ð±Ð»Ð°ÑÑÐ¸ ÐºÑÐ¾ÑÑ-ÐºÑÐ»ÑÑÑÑÐ½Ð¾Ð¹ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸: ÑÑÐ°Ð½ÑÑÐ¾ÑÐ¼Ð°ÑÐ¸Ñ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½Ð¾Ð¹ ÑÐ°ÑÑÐ¸ Ð¸Ð½ÑÑÑÑÐºÑÐ¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Specifics of the technical writer's activity as a specialist in cross-cultural communication: transformation of the visual part of the instruction
Creators: name: ÐÑÐ¾Ð´Ð½Ð¸ÐºÐ¾Ð²Ð°, ÐÐ»Ð°Ð´Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ñ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»Ñ
ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ°Ñ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ñ
ÑÐµÑ Ð½Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ
Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½ÑÐµ ÐºÐ¾Ð¼Ð¿Ð¾Ð½ÐµÐ½ÑÑ
ÐºÑÐ¾ÑÑ-ÐºÑÐ»ÑÑÑÑÐ½Ð°Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ñ
user documentation
technical documentation
technical writer
visual aids
cross cultural communication

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° ÑÐ¾Ð»Ð¸ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½ÑÑ ÐºÐ¾Ð¼Ð¿Ð¾Ð½ÐµÐ½ÑÐ¾Ð² Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¾Ð¹ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð² ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸ Ð¼ÐµÐ¶Ð´Ñ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´Ð¸ÑÐµÐ»ÐµÐ¼ Ð¸ Ð¿Ð¾ÑÑÐµÐ±Ð¸ÑÐµÐ»ÐµÐ¼ ÐºÐ¾Ð½ÐµÑÐ½Ð¾Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¸Ð¸, ÑÑÐ¾ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐµÐ»ÑÑ Ð½Ð°ÑÑÐ¾ÑÑÐµÐ³Ð¾ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ. ÐÐ¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ñ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»Ñ Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÑÐºÐ¾Ð²Ð¾Ð´ÑÑÐ² Ðº ÑÐ¾Ð±Ð¾ÑÐ°Ð¼ Ð¿ÑÐ»ÐµÑÐ¾ÑÐ°Ð¼ ÑÐ²Ð»ÑÐµÑÑÑ Ð¾Ð±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ, Ð° Ð¿ÑÐµÐ´Ð¼ÐµÑÐ¾Ð¼ â Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½ÑÐµ ÐºÐ¾Ð¼Ð¿Ð¾Ð½ÐµÐ½ÑÑ.
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Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ, Ð²Ð¾-Ð¿ÐµÑÐ²ÑÑ, Ð±ÑÐ»Ð° Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ð° ÐºÐ»Ð°ÑÑÐ¸ÑÐ¸ÐºÐ°ÑÐ¸Ñ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½ÑÑ ÐºÐ¾Ð¼Ð¿Ð¾Ð½ÐµÐ½ÑÐ¾Ð² ÑÑÐºÐ¾Ð²Ð¾Ð´ÑÑÐ²Ð° Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»Ñ Ð¿Ð¾ ÑÐµÐ»ÐµÐ²Ð¾Ð¼Ñ Ð½Ð°Ð·Ð½Ð°ÑÐµÐ½Ð¸Ñ; Ð²Ð¾-Ð²ÑÐ¾ÑÑÑ, Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· Ð¸Ð»Ð»ÑÑÑÑÐ°ÑÐ¸Ð²Ð½Ð¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð° Ð¸Ð½ÑÑÑÑÐºÑÐ¸Ð¹ Ð²ÑÐ¾ÑÐ¾Ð¹ Ð¿Ð¾Ð»Ð¾Ð²Ð¸Ð½Ñ XX Ð²ÐµÐºÐ° Ð¸ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÑ ÑÑÐºÐ¾Ð²Ð¾Ð´ÑÑÐ² Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»Ñ Ð´Ð»Ñ Ð²ÑÑÐ²Ð»ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² ÑÑÐ°Ð½ÑÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½Ð¾Ð¹ ÑÐ°ÑÑÐ¸. ÐÑÐ» ÑÐ´ÐµÐ»Ð°Ð½ Ð²ÑÐ²Ð¾Ð´ Ð¾ Ð¿Ð¾ÑÑÐµÐ¿ÐµÐ½Ð½Ð¾Ð¼ ÑÑÐ¾Ð´Ðµ Ð¾Ñ ÑÐ°ÑÐ°ÐºÑÐµÑÐ½ÑÑ Ð´Ð»Ñ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð¹ Ð¸Ð»Ð»ÑÑÑÑÐ°ÑÐ¸Ð¸ ÑÐµÑÑ Ð¸ ÑÐ²ÐµÐ»Ð¸ÑÐµÐ½Ð¸Ð¸ Ð·Ð½Ð°ÑÐµÐ½Ð¸Ñ ÑÐ¼Ð¾ÑÐ¸Ð¾Ð½Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÐ¾ÑÑÐ°Ð²Ð»ÑÑÑÐµÐ¹, Ð½Ð°Ð¿ÑÑÐ¼ÑÑ Ð²Ð»Ð¸ÑÑÑÐµÐ¹ Ð½Ð° ÑÐ°ÑÐ°ÐºÑÐµÑ Ð¿Ð¾Ð´Ð°ÑÐ¸ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð²ÑÐµÐ³Ð¾ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°.
ÐÐ±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² ÐÐÐ  â Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿Ð¸ÑÐ°ÑÐµÐ»Ñ Ð¿Ð¾ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»Ñ Ðº ÑÐ¸Ð·Ð¸ÑÐµÑÐºÐ¾Ð¼Ñ ÑÑÑÑÐ¾Ð¹ÑÑÐ²Ñ.
description: This paper is focused on the role of visual components of user documentation in communication between the producer and user of the end-product, which is the purpose of the research. User documentation by example of user manuals for household devices (vacuum cleaner robots) is the object, and the subject is the visual aids.
The main method of research is the analysis applied to visual aids. The following methods have also been used: generalization, classification, synthesis, system-typological method and comparison. 
According to the result of the performed work, firstly, classification of visual aids of the User Manual for the target purpose was offered; secondly, the comparative analysis of the illustrative material of the instructions of the second half of the XX century and modern user manuals was conducted to reveal the results of the visual part transformation. It has been concluded that there is a gradual departure from the features typical for technical illustration and the emergence of an emotional component directly affecting the information presentation of the entire document.
Scope of application of the work results is the technical writer's activity on development of user documentation for the device.