title: Ð¤Ð¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Formation of the company development strategy
Creators: name: ÐÐ»ÑÐµÑÐ¾Ð²Ð°, ÐÐºÐ°ÑÐµÑÐ¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ
ÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ
ÑÑÐ½Ð¾Ðº DIY
SWOT-Ð°Ð½Ð°Ð»Ð¸Ð·
PEST-Ð°Ð½Ð°Ð»Ð¸Ð·
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÐ½ÑÐ°Ð±ÐµÐ»ÑÐ½Ð¾ÑÑÐ¸
Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÑÑÑÐºÑÑÑÐ°
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾-Ñ Ð¾Ð·ÑÑÑÐ²ÐµÐ½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸
Ð¼Ð¾ÑÐ¸Ð²Ð°ÑÐ¸Ñ ÑÐ¾ÑÑÑÐ´Ð½Ð¸ÐºÐ¾Ð²
Ð±ÑÐµÐ½Ð´
formation of development strategy
DIY market
development strategy
SWOT-analysis
PEST-analysis
analysis of profitability
brand
organizational structure
analysis of financial and economic activity
motivation of employees

description: ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐÐÐ Â«ÐÐ°ÐºÑÐ¸Ð´Ð¾Ð¼Â».
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ÐÐ»Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° ÑÑÑÐµÑÑÐ²ÑÑÑÐµÐ¹ ÑÐ¸ÑÑÐµÐ¼Ñ ÐºÐ»ÑÑÐµÐ²ÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ Ð±ÑÐ»Ð° Ð¿Ð¾Ð´Ð³Ð¾ÑÐ¾Ð²Ð»ÐµÐ½Ð° ÑÑÐ°ÑÐ¸ÑÑÐ¸ÐºÐ° ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÐÐÐ Â«ÐÐ°ÐºÑÐ¸Ð´Ð¾Ð¼Â». ÐÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾-ÑÐ¾Ð·ÑÑÑÐ²ÐµÐ½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸, SWOT-Ð°Ð½Ð°Ð»Ð¸Ð· Ð¸ PEST-Ð°Ð½Ð°Ð»Ð¸Ð·.
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description: The object of the study is LLC "Maxid".
The purpose of the final qualifying work is to analyze the current development strategy, the company's activities, the internal and external environment in order to decide on measures to improve it.
Based on an analysis of the DIY market, the top companies given to the industry were highlighted.
For the analysis of the existing system of key indicators, statistics of the company âMaxidomâ was prepared. The analysis of financial and business activities, SWOT-analysis and PEST-analysis.
Strategic goals were identified, such as strengthening positions and introducing technology to keep up with competitors, increasing market share through brand and good reputation, accelerating information paths in companies and improving advertising, and modernizing services.
The implementation of the proposed measures to improve the development strategy will lead to an improvement in the motivational component of employees, an increase in actual revenue, customer satisfaction, a strengthening of positions in a competitive market and an acceleration of informational communication between departments.