title: ÐÑÐ¾Ð±ÐµÐ½Ð½Ð¾ÑÑÐ¸ Ð¾ÑÑÐ°Ð¶ÐµÐ½Ð¸Ñ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² ÐºÐ¸ÑÐ°Ð¹ÑÐºÐ¸Ñ ÑÑÐµÐ´ÑÑÐ²Ð°Ñ Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð¸ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÑ ÑÐµÑÑÑ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Main reflection features of Russian tourist product in the Chinese media and social networks
Creators: name: ÐÐ°Ð·Ð°ÑÐµÐ²Ð°, ÐÐ»ÑÐ³Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2021
Subjects: ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑ
ÑÑÑÐ¸Ð·Ð¼
ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¿Ð¾ÐµÐ·Ð´ÐºÐ¸
ÐÐ¸ÑÐ°Ð¹ÑÐºÐ°Ñ ÐÐ°ÑÐ¾Ð´Ð½Ð°Ñ Ð ÐµÑÐ¿ÑÐ±Ð»Ð¸ÐºÐ°
Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ°Ñ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ñ
ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÐµ ÑÐµÑÐ¸
ÑÑÐµÐ´ÑÑÐ²Ð° Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸
touristic product
tourism
tourist trips
Peopleâs Republic of China
Russian Federation
social networks
media

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° Ð¸Ð·ÑÑÐµÐ½Ð¸Ñ ÐºÐ¸ÑÐ°Ð¹ÑÐºÐ¸Ñ ÑÑÐµÐ´ÑÑÐ² Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð¸ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÑ ÑÐµÑÐµÐ¹ ÐºÐ°Ðº Ð¿Ð»Ð°ÑÑÐ¾ÑÐ¼ Ð´Ð»Ñ Ð¿ÑÐ±Ð»Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð¾ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¼ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¼ Ð¿ÑÐ¾Ð´ÑÐºÑÐµ. ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: 1. ÐÐ°ÑÑ Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÑÑÐµÐ´ÑÑÐ²Ð°Ð¼ Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð¸ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÐ¼ ÑÐµÑÑÐ¼; 2. Ð Ð°ÑÑÐ¼Ð¾ÑÑÐµÑÑ Ð²Ð¸Ð´Ñ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÑ ÑÐµÑÐµÐ¹ Ð¸ ÑÑÐµÐ´ÑÑÐ² Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸, ÑÑÑÐµÑÑÐ²ÑÑÑÐ¸Ñ Ð² ÑÐµÑÐ¸ ÐÐ½ÑÐµÑÐ½ÐµÑ Ð½Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ ÐÐ¸ÑÐ°Ð¹ÑÐºÐ¾Ð¹ ÐÐ°ÑÐ¾Ð´Ð½Ð¾Ð¹ Ð ÐµÑÐ¿ÑÐ±Ð»Ð¸ÐºÐ¸; 3. ÐÐ·ÑÑÐ¸ÑÑ Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ°; 4. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°ÑÑ Ð¿ÑÐ°Ð²Ð¾Ð²ÑÐµ Ð¾ÑÐ½Ð¾Ð²Ñ ÑÐµÐ³ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¹ ÑÑÐµÑÑ Ð Ð¾ÑÑÐ¸Ð¸ Ð¸ ÐÐ¸ÑÐ°Ñ; 5. ÐÑÐ°ÑÐ°ÐºÑÐµÑÐ¸Ð·Ð¾Ð²Ð°ÑÑ Ð²Ð¸Ð´ÐµÐ¾Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ñ, Ð¾Ð¿ÑÐ±Ð»Ð¸ÐºÐ¾Ð²Ð°Ð½Ð½ÑÐµ Ð² ÑÑÐµÐ´ÑÑÐ²Ð°Ñ Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð¸ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÑ ÑÐµÑÑÑ, Ð¿ÐµÑÐµÐ´Ð°ÑÑÐ¸Ðµ Ð¼Ð½ÐµÐ½Ð¸Ðµ ÐºÐ¸ÑÐ°Ð¹ÑÐºÐ¸Ñ ÑÑÑÐ¸ÑÑÐ¾Ð² Ð¾ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¼ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¼ Ð¿ÑÐ¾Ð´ÑÐºÑÐµ; 6. ÐÐ°ÑÑ ÑÐ°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÑ ÑÐµÐºÑÑÐ¾Ð²ÑÑ Ð¿ÑÐ±Ð»Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð² ÑÑÐµÐ´ÑÑÐ²Ð°Ñ Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ Ð¸ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÑ ÑÐµÑÑÑ, Ð¿ÐµÑÐµÐ´Ð°ÑÑÐ¸Ñ Ð¼Ð½ÐµÐ½Ð¸Ðµ ÐºÐ¸ÑÐ°Ð¹ÑÐºÐ¸Ñ ÑÑÑÐ¸ÑÑÐ¾Ð² Ð¾ ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¼ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¼ Ð¿ÑÐ¾Ð´ÑÐºÑÐµ. Ð Ð°Ð±Ð¾ÑÐ° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð½Ð° Ð±Ð°Ð·Ðµ Ð¡ÐÐ±ÐÐ£, ÐºÐ°ÑÐµÐ´ÑÑ ÐÐ¨ÐÐ, Ð³Ð´Ðµ Ð¸Ð·ÑÑÐ°Ð»Ð¸ÑÑ Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð»Ð¸ÑÑ Ð¸ÑÑÐ¾ÑÐ½Ð¸ÐºÐ¸ Ð¿Ð¾ Ð²ÑÐ±ÑÐ°Ð½Ð½Ð¾Ð¹ ÑÐµÐ¼Ðµ. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¿ÑÐ¾Ð²Ð¾Ð´Ð¸Ð»Ð¾ÑÑ Ð¼ÐµÑÐ¾Ð´Ð¾Ð¼ ÐºÐ¾Ð½ÑÐµÐ½Ñ-Ð°Ð½Ð°Ð»Ð¸Ð·Ð° Ð¸ Ð¼ÐµÑÐ¾Ð´Ð¾Ð¼ Ð½Ð°Ð±Ð»ÑÐ´ÐµÐ½Ð¸Ñ. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ð¸Ñ Ð²Ð¸Ð´ÐµÐ¾Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð¾Ð² Ð¸ ÑÐµÐºÑÑÐ¾Ð²ÑÑ Ð¿ÑÐ±Ð»Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð±ÑÐ»Ð¾ Ð²ÑÐ´ÐµÐ»ÐµÐ½Ð¾, ÑÑÐ¾ ÑÐ¾ÑÐ¸Ð°Ð»ÑÐ½ÑÐµ ÑÐµÑÐ¸ Ð¸ ÑÑÐµÐ´ÑÑÐ²Ð° Ð¼Ð°ÑÑÐ¾Ð²Ð¾Ð¹ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¸ ÑÐ²Ð»ÑÑÑÑÑ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐ¼Ð¸ Ð¿Ð»Ð°ÑÑÐ¾ÑÐ¼Ð°Ð¼Ð¸ Ð´Ð»Ñ Ð¿ÑÐ±Ð»Ð¸ÐºÐ°ÑÐ¸Ð¹ Ð¾ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð¸ ÑÐ¾Ð´ÐµÑÐ¶Ð°Ñ Ð½Ð°Ð¸Ð±Ð¾Ð»ÑÑÐµÐµ ÐºÐ¾Ð»Ð¸ÑÐµÑÑÐ²Ð¾ ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð°.
description: This work is devoted to the study of Chinese media and social networks as platforms for publications about the Russian touristic product. The tasks that were solved in the course of the study: 1. Analyse the definition of media and social networks; 2. Consider the types of social networks and media that exist on the Internet in the People's Republic of China; 3. Study the definition of a Russian touristic product; 4. Analyze the legal framework for regulating the tourism sector in Russia and China; 5. Describe the video materials published in the media and social networks that convey the opinion of Chinese tourists about the Russian tourism product; 6. Describe text publications in the media and social networks that convey the opinion of Chinese tourists about the Russian tourism product. The work was carried out on the basis of SPbPU, the department of GSFR, where the sources on the chosen topic were studied and analyzed and the work of Russian scientists in the field of the Russian tourist product was decompounded. The research was carried out by the method of content analysis and the method of observation. In conclusion we would like to emphasize that social networks and social media are the main sources of video materials and text publications about tourism and provide the largest amount of tourist material.