title: Ð¢Ð¾Ð²Ð°ÑÐ¾Ð²ÐµÐ´Ð½Ð°Ñ Ñ Ð°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÐ° Ð¸ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½Ð°Ñ Ð¾ÑÐµÐ½ÐºÐ° ÐºÐ°ÑÐµÑÑÐ²Ð° Ð±ÐµÐ·Ð¾Ð¿Ð°ÑÐ½Ð¾ÑÑÐ¸ ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ ÑÑ Ð¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Merchandizing characterictics and comparative assessment of quality and safety of face skin care products
Creators: name: ÐÑÑÐºÐ¸Ð½Ð°, ÐÐ»Ð¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: ÐºÑÐµÐ¼Ð° Ð´Ð»Ñ ÐºÐ¾Ð¶Ð¸ Ð»Ð¸ÑÐ°
ÑÐ¾Ð²Ð°ÑÐ¾Ð²ÐµÐ´Ð½Ð°Ñ Ð¾ÑÐµÐ½ÐºÐ°
ÑÐºÑÐ¿ÐµÑÑÐ¸Ð·Ð° ÐºÐ°ÑÐµÑÑÐ²Ð°
Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»Ð¸ ÐºÐ°ÑÐµÑÑÐ²Ð°
Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»Ð¸ Ð±ÐµÐ·Ð¾Ð¿Ð°ÑÐ½Ð¾ÑÑÐ¸
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÑÑÐºÑÑÑÑ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½ÑÐ°
Ð°Ð½Ð°Ð»Ð¸Ð· ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸
cream for the face
evaluation
quality assurance
quality indicators
safety indicators
analysis of the structure of the assortement
the competitivenss analysis

description: 66 Ñ., 14 ÑÐ¸Ñ., 24 ÑÐ°Ð±Ð»., 16 Ð¸ÑÑ., 2 Ð¿ÑÐ¸Ð». ÐÐ±ÑÐµÐºÑÐ°Ð¼Ð¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÑÑÑÑ ÑÑÐµÐ´ÑÑÐ²Ð° Ð´Ð»Ñ ÑÑÐ¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ°, ÑÐµÐ°Ð»Ð¸Ð·ÑÐµÐ¼ÑÐµ Ð½Ð° ÑÑÐ½ÐºÐµ Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³Ð°.
Ð¦ÐµÐ»Ñ ÑÐ°Ð±Ð¾ÑÑ Ð·Ð°ÐºÐ»ÑÑÐ°ÐµÑÑÑ Ð² Ð°Ð½Ð°Ð»Ð¸Ð·Ðµ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½ÑÐ° Ð¸ Ð¾ÑÐµÐ½ÐºÐµ ÐºÐ°ÑÐµÑÑÐ²Ð° ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ ÑÑÐ¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ°.
ÐÐ° Ð¾ÑÐ½Ð¾Ð²Ðµ ÑÑÐµÐ±Ð½Ð¾-Ð¼ÐµÑÐ¾Ð´Ð¸ÑÐµÑÐºÐ¾Ð¹, Ð½Ð°ÑÑÐ½Ð¾Ð¹ Ð»Ð¸ÑÐµÑÐ°ÑÑÑÑ Ð¸ Ð½Ð¾Ñ-Ð¼Ð°ÑÐ¸Ð²Ð½Ð¾Ð¹ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸ÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¾Ð±Ð·Ð¾Ñ ÑÐ°ÐºÑÐ¾ÑÐ¾Ð², ÑÐ¾ÑÐ¼Ð¸ÑÑÑÑÐ¸Ñ ÐºÐ°ÑÐµÑÑÐ²Ð¾ Ð¸ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½Ñ, Ð¸ ÑÐ°ÐºÑÐ¾ÑÐ¾Ð², ÑÐ¾ÑÑÐ°Ð½ÑÑÑÐ¸Ñ ÐºÐ°ÑÐµÑÑÐ²Ð¾ ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ ÑÑÐ¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ°, Ð¸Ð·ÑÑÐµÐ½Ñ Ð¸Ñ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½Ñ Ð¸ Ð¾ÑÐµÐ½ÐºÐ° Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ ÐºÐ°ÑÐµÑÑÐ²Ð° Ð¸ Ð±ÐµÐ·Ð¾Ð¿Ð°ÑÐ½Ð¾ÑÑÐ¸.
Ð ÑÐºÑÐ¿ÐµÑÐ¸Ð¼ÐµÐ½ÑÐ°Ð»ÑÐ½Ð¾Ð¹ ÑÐ°ÑÑÐ¸ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð¾ÑÐµÐ½ÐºÐ° ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²Ð¸Ñ Ð¼Ð°ÑÐºÐ¸ÑÐ¾Ð²ÐºÐ¸ ÑÑÐµÐ±Ð¾Ð²Ð°Ð½Ð¸ÑÐ¼ Ð½Ð¾ÑÐ¼Ð°ÑÐ¸Ð²Ð½Ð¾Ð¹ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸ Ð¸ Ð¾ÑÐ³Ð°Ð½Ð¾Ð»ÐµÐ¿ÑÐ¸ÑÐµÑÐºÐ¸Ñ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ ÐºÐ°ÑÐµÑÑÐ²Ð°, Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ñ ÐºÐ¾Ð½ÑÐµÐ½ÑÑÐ°ÑÐ¸Ñ Ð²Ð¾Ð´Ð¾ÑÐ¾Ð´Ð½ÑÑ Ð¸Ð¾Ð½Ð¾Ð², Ð¼Ð°ÑÑÐ¾Ð²Ð°Ñ Ð´Ð¾Ð»Ñ Ð²Ð¾Ð´Ñ Ð¸ Ð»ÐµÑÑÑÐ¸Ñ Ð²ÐµÑÐµÑÑÐ², ÐºÐ¾Ð»Ð»Ð¾Ð¸Ð´Ð½Ð°Ñ Ð¸ ÑÐµÑÐ¼Ð¾ÑÑÐ°Ð±Ð¸Ð»ÑÐ½Ð¾ÑÑÑ ÐºÑÐµÐ¼Ð¾Ð² Ð´Ð»Ñ Ð»Ð¸ÑÐ°. ÐÐ»Ñ Ð¾ÑÐµÐ½ÐºÐ¸ ÐºÐ°ÑÐµ-ÑÑÐ²Ð° ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ ÑÑÐ¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ° Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð½Ð°ÑÑÑÐ½ÑÐ¹ ÑÐºÑÐ¿Ðµ-ÑÐ¸Ð¼ÐµÐ½Ñ.
Ð ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÐ°Ð·Ð´ÐµÐ»Ðµ Ð±ÑÐ»Ð¸ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ ÑÑÑÑÐºÑÑÑÐ° Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½ÑÐ° Ð¸ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ ÐºÐ¾Ð½ÑÐµÐ½Ñ-Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ° ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ ÑÑÐ¾Ð´Ð° Ð·Ð° ÐºÐ¾Ð¶ÐµÐ¹ Ð»Ð¸ÑÐ°, ÑÐµÐ°Ð»Ð¸Ð·ÑÐµÐ¼ÑÑ Ð½Ð° ÑÑÐ½ÐºÐµ Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³Ð°.
ÐÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ°Ñ Ð·Ð½Ð°ÑÐ¸Ð¼Ð¾ÑÑÑ ÑÐ°Ð±Ð¾ÑÑ Ð·Ð°ÐºÐ»ÑÑÐ°ÐµÑÑÑ Ð² Ð²Ð¾Ð·Ð¼Ð¾Ð¶Ð½Ð¾ÑÑÐ¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² Ð² Ð¿ÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸ÑÑÐ¾Ð² Ð² ÑÑÐµÑÐµ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ð° Ð¾ÑÐ´ÐµÐ»ÑÐ½ÑÑ Ð³ÑÑÐ¿Ð¿ ÑÐ¾Ð²Ð°ÑÐ¾Ð², Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸ÑÑ ÑÐ¾ÑÐ³Ð¾Ð²Ð»Ð¸ Ð¸ Ð² ÑÑÐµÐ±Ð½Ð¾Ð¼ Ð¿ÑÐ¾ÑÐµÑÑÐµ ÑÑÐµÐ±Ð½ÑÑ Ð·Ð°Ð²ÐµÐ´ÐµÐ½Ð¸Ð¹.
description: 66 p., 14 pic., 24 tab., 16 sources, 2 app.The objects of the study are the means for the care of a person sold in the market of St. Petersburg.
The purpose of the work is to analyze the range and assess the quality of products for skin care.
On the basis of educational and methodical, scientific literature and normative documentation, an analytical review of the factors that form the quality and range, and factors that preserve the quality of skin care products was conducted, their range and assessment of quality and safety indicators were studied.
In the experimental part of the work, the conformity of labeling with the requirements of normative documentation and organoleptic quali-ty indicators was assessed, the concentration of hydrogen ions, the mass fraction of water and volatile substances, colloidal and thermal stability of face creams were determined. A full-scale experiment was conducted to assess the quality of facial skin care products.
In the economic section, the structure of the range was analyzed and the content analysis of the market for facial skin care products sold in the market of St. Petersburg was carried out.
The practical significance of the work lies in the possibility of using the results in the practical activities of specialists in the production of cer-tain groups of goods, trade enterprises and in the educational process of educational institutions.