title: Research of humanistic management approaches for sustainable development of international companies
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
Creators: name: Ð§Ð¶Ð°Ð½ Ð¨ÑÐ½Ð¸Ð½
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¼ÐµÐ½ÐµÐ´Ð¶Ð¼ÐµÐ½Ñ
ÑÑÑÐ¾Ð¹ÑÐ¸Ð²Ð¾Ðµ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ðµ
Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½Ð°Ñ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ
ÑÑÐ¾Ð¹Ð½Ð°Ñ Ð¿ÑÐ¸Ð±ÑÐ»Ñ
ÑÐ±Ð°Ð»Ð°Ð½ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð° Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹
humanistic management
sustainable development
international company
triple bottom line
balanced score card

description: Ð¦ÐµÐ»ÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ð¸Ð¹ Ð¿Ð¾ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¼ Ð¿Ð¾Ð´ÑÐ¾Ð´Ð°Ð¼ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²ÑÐ¼ ÑÐ°Ð·Ð²Ð¸ÑÐ¸ÐµÐ¼ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¿ÑÐ¾Ð²Ð¾Ð´Ð¸Ð»Ð¾ÑÑ Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ½Ð¸Ð³, Ð¶ÑÑÐ½Ð°Ð»Ð¾Ð² Ð¸ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¹ Ð¿Ð¾ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð¼Ñ Ð¼ÐµÐ½ÐµÐ´Ð¶Ð¼ÐµÐ½ÑÑ ÑÐ¾ Ð²ÑÐµÐ³Ð¾ Ð¼Ð¸ÑÐ°, ÑÐµÐ¾ÑÐ¸Ð¹ Ð¸ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¹, ÑÐ²ÑÐ·Ð°Ð½Ð½ÑÑ Ñ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²ÑÐ¼ ÑÐ°Ð·Ð²Ð¸ÑÐ¸ÐµÐ¼, Ð¾ÑÐºÑÑÑÑÑ Ð¸ÑÑÐ¾ÑÐ½Ð¸ÐºÐ¾Ð² ÐºÐµÐ¹Ñ-ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹. ÐÐ±ÑÐµÐºÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: ÐÐ°ÑÐ°Ð³Ð¾Ð½Ð¸Ñ, ÐÐ¼ÐµÑÐ¸ÐºÐ°; ÐÐÐÐ, Ð¨Ð²ÐµÑÐ¸Ñ; Ð¥Ð°Ð¹Ð´Ð¸Ð»Ð°Ð¾, ÐÐ¸ÑÐ°Ð¹. ÐÐµÑÐ¾Ð´Ñ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: ÐºÐ°ÑÐµÑÑÐ²ÐµÐ½Ð½ÑÐµ Ð¸ ÐºÐ¾Ð»Ð¸ÑÐµÑÑÐ²ÐµÐ½Ð½ÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ, ÑÐµÐ¼Ð°ÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð°Ð½Ð°Ð»Ð¸Ð·, ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð·, ÑÑÐ¾Ð¹Ð½Ð¾Ð¹ ÑÐµÐ·ÑÐ»ÑÑÐ°Ñ, ÑÐ±Ð°Ð»Ð°Ð½ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð° Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹, PESTEL-Ð°Ð½Ð°Ð»Ð¸Ð·. ÐÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: - ÑÐ¸ÑÑÐµÐ¼Ð°ÑÐ¸ÑÐµÑÐºÐ¸ ÑÐ°Ð·Ð¾Ð±ÑÐ°ÑÑ Ð¸ÑÑÐ¾ÑÐ¸Ñ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼ÐµÐ½ÐµÐ´Ð¶Ð¼ÐµÐ½ÑÐ° Ð¸ Ð¾Ð¿ÑÐµÐ´ÐµÐ»Ð¸ÑÑ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½Ð¾Ðµ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½Ð¾Ðµ ÑÐ¾ÑÑÐ¾ÑÐ½Ð¸Ðµ; - Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð¾Ð²Ð°ÑÑ Ð¸ Ð¿ÑÐ¾Ð²ÐµÑÑÐ¸ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· Ð¼ÐµÑ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Patagonia, IKEA Ð¸ Haidilao; - Ñ ÑÐ¾ÑÐºÐ¸ Ð·ÑÐµÐ½Ð¸Ñ Ð¡Ð¡Ð Ð¸ PESTEL Ð²ÑÑÑÑÐ°Ð¸Ð²Ð°ÐµÑ Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð¼Ð¾ÑÑ Ð¼ÐµÐ¶Ð´Ñ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¼ Ð¼ÐµÐ½ÐµÐ´Ð¶Ð¼ÐµÐ½ÑÐ¾Ð¼ Ð¸ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²ÑÐ¼ ÑÐ°Ð·Ð²Ð¸ÑÐ¸ÐµÐ¼ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹; - Ð¾Ð±ÑÐµÐ´Ð¸Ð½ÐµÐ½Ð¸Ðµ ÑÐµÐ¾ÑÐ¸Ð¹ Ð¸ ÐºÐµÐ¹ÑÐ¾Ð² Ð¾Ð±ÐµÑÐ¿ÐµÑÐ¸Ð²Ð°ÐµÑ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¿Ð¾Ð´ÑÐ¾Ð´Ñ Ðº ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ, Ð¿ÑÐ¸Ð¼ÐµÐ½Ð¸Ð¼ÑÐµ Ð´Ð»Ñ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²Ð¾Ð³Ð¾ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹. ÐÐ±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ: Ð£ÑÑÐ¾Ð¹ÑÐ¸Ð²Ð¾Ðµ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ðµ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÑ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹. ÐÐ°ÑÑÐ½Ð°Ñ Ð½Ð¾Ð²Ð¸Ð·Ð½Ð° Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð·Ð°ÐºÐ»ÑÑÐ°ÐµÑÑÑ Ð² ÑÐ¾Ð¼, ÑÑÐ¾ Ð½Ð° ÑÐ¾Ð½Ðµ Ð³Ð¾ÑÐ¿Ð¾Ð´ÑÑÐ²ÑÑÑÐµÐ³Ð¾ Ð¼ÑÑÐ»ÐµÐ½Ð¸Ñ Ð¾ Ð¿ÑÐ¸Ð±ÑÐ»Ð¸ Ð² Ð¿ÐµÑÐ²ÑÑ Ð¾ÑÐµÑÐµÐ´Ñ ÑÑÐ¾ Ð½Ð¾Ð²Ð°Ñ Ð¸ Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼Ð°Ñ ÑÐµÐ¼Ð° Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð´Ð»Ñ Ð¸Ð·ÑÑÐµÐ½Ð¸Ñ Ð³ÑÐ¼Ð°Ð½Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ñ Ð¿Ð¾Ð´ÑÐ¾Ð´Ð¾Ð² Ðº ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ, Ð¿Ð¾Ð·Ð²Ð¾Ð»ÑÑÑÐ¸Ñ ÑÐ±Ð°Ð»Ð°Ð½ÑÐ¸ÑÐ¾Ð²Ð°ÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ, Ð¾Ð±ÑÐµÑÑÐ²Ð¾ Ð¸ Ð¾ÐºÑÑÐ¶Ð°ÑÑÑÑ ÑÑÐµÐ´Ñ, ÑÑÐ¾Ð±Ñ Ð´Ð¾ÑÑÐ¸ÑÑ ÑÑÑÐ¾Ð¹ÑÐ¸Ð²Ð¾Ð³Ð¾ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð² Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÐ¹ ÑÑÐ½Ð¾Ðº. ÐÑÐ²Ð¾Ð´Ñ. ÐÐ°Ð´Ð°ÑÐ¸ Ð´Ð¸Ð¿Ð»Ð¾Ð¼Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐµÑÐµÐ½Ñ, ÑÐµÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð³Ð½ÑÑÐ° Ð¸ Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð° Ð¾Ð±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð². ÐÐ¾Ð»ÑÑÐµÐ½Ð½ÑÐµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ Ð¸Ð¼ÐµÑÑ Ð¿ÑÐ¸Ð·Ð½Ð°ÐºÐ¸ Ð½Ð°ÑÑÐ½Ð¾Ð¹ Ð½Ð¾Ð²Ð¸Ð·Ð½Ñ. ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ñ Ð½Ð°Ð¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð´Ð°Ð»ÑÐ½ÐµÐ¹ÑÐ¸Ñ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ð¹.
description: The aim of the study is developing proposals for humanistic management approaches for the sustainable development of international companies. The study was carried out on the basis of books, journal and organizations on humanistic management from around the world, sustainable development-related theories and organizations, open sources of case companies. Research subject: Patagonia, America; IKEA, Sweden; Haidilao, China. Research methods: qualitative and quantitative research, case analysis, comparative analysis, triple bottom line, balanced scorecard, PESTEL analysis. The main results of the study: - systematically sort out the development history of humanistic management, and determine the contemporary current status; - organize and comparative analyze the humanistic management measures of Patagonia, IKEA and Haidilao; - through the perspective of Balanced Scorecard and PESTEL, builds a logical bridge between humanistic management and sustainable development of international companies; - combining theories and cases, provides humanistic management approaches applicable for the sustainable development of international companies. Application field: Sustainable development of contemporary international companies. The scientific novelty of the study is: under the background of the mainstream thinking of profit first, it is a novel and necessary research topic to explore the humanistic management approaches to balance the company, society and natural environment, so as to achieve sustainable development in the international market. Conclusions. The tasks of the thesis are solved, the goal is achieved, and the scope of application of the results is determined. The results obtained show signs of scientific novelty. The directions of further research are defined.