title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð³Ð¾ Ð¿Ð»Ð°Ð½Ð° Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ ÑÐ¾ÑÐ³Ð¾Ð²Ð»Ð¸
title: Ð´Ð¸Ð¿Ð»Ð¾Ð¼Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ°
titleType: Subtitle
Creators: name: ÐÑÐ¸Ð¼Ð¾Ð²Ð°, Ð¡Ð²ÐµÑÐ»Ð°Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2016
Subjects: Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²ÑÐ¹ Ð¿Ð»Ð°Ð½
Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð°Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ
ÑÑÑÐ°ÑÐµÐ³Ð¸ÑÐµÑÐºÐ¾Ðµ Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ
ÑÐµÐºÐ»Ð°Ð¼Ð°
marketing plan
marketing activity
strategic planning
advertising

description: Ð¦ÐµÐ»ÑÑ ÑÐ°Ð±Ð¾ÑÑ ÑÑÐ°Ð»Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿Ð»Ð°Ð½Ð° Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð´Ð»Ñ ÐÐÐ Â«Ð¡Ð¢Ð Â«ÐÐµÑÑÐ¾Ð²Ð¸ÑÂ». ÐÑÐ¸ ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ð¸Ð¸ ÑÐ¸ÑÐ¼Ñ Ð±ÑÐ»Ð¾ Ð²ÑÑÐ²Ð»ÐµÐ½Ð¾, ÑÑÐ¾ ÐÐÐ Â«Ð¡Ð¢Ð Â«ÐÐµÑÑÐ¾Ð²Ð¸ÑÂ» ÑÐ²Ð»ÑÐµÑÑÑ Ð»Ð¸Ð´ÐµÑÐ¾Ð¼ Ð² Ð¿ÑÐ¾Ð´Ð°Ð¶Ð°Ñ ÑÑÑÐ¾Ð¸ÑÐµÐ»ÑÐ½ÑÑ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð¾Ð², ÑÑÐ¾ ÑÐ¾Ð²Ð°ÑÑ, Ð¿ÑÐµÐ´ÑÑÐ°Ð²Ð»ÐµÐ½Ð½ÑÐµ Ð² Ð¢Ð¾ÑÐ³Ð¾Ð²Ð¾Ð¼ ÐÐ¾Ð¼Ðµ ÑÐ²Ð»ÑÑÑÑÑ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½ÑÐ¼Ð¸, Ð¸ ÑÐ¿ÑÐ¾Ñ Ð½Ð° Ð½Ð¸Ñ, Ð½ÐµÑÐ¼Ð¾ÑÑÑ Ð½Ð° ÐºÑÐ¸Ð·Ð¸Ñ Ð¾ÑÑÐ°ÐµÑÑÑ Ð¿ÑÐµÐ¶Ð½Ð¸Ð¼. Ð ÑÐ¾Ð´Ðµ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð¾ ÑÑÑÐ°Ð½Ð¾Ð²Ð»ÐµÐ½Ð¾, ÑÑÐ¾ ÑÐ¸ÑÐ¼Ð° Ð¾ÑÐ¸ÐµÐ½ÑÐ¸ÑÑÐµÑÑÑ Ð½Ð° Ð·Ð°Ð¿ÑÐ¾ÑÑ Ð¿Ð¾ÐºÑÐ¿Ð°ÑÐµÐ»ÐµÐ¹ Ð¸ Ð²Ð²Ð¾Ð´Ð¸Ñ ÑÐºÐ¸Ð´ÐºÐ¸, ÐºÐ»ÑÐ±Ð½ÑÐµ ÐºÐ°ÑÑÑ, Ð¾ÑÐ³Ð°Ð½Ð¸Ð·ÑÐµÑ ÐºÐ¾Ð½ÐºÑÑÑÑ Ñ Ð¿ÑÐ¸Ð·Ð°Ð¼Ð¸ Ð´Ð»Ñ ÑÐ²Ð¾Ð¸Ñ Ð¿Ð¾ÑÑÐ¾ÑÐ½Ð½ÑÑ ÐºÐ»Ð¸ÐµÐ½ÑÐ¾Ð², ÑÐ°Ðº Ð¶Ðµ Ð°ÐºÑÐ¸Ð²Ð½Ð¾ ÑÐ°Ð·Ð²Ð¸Ð²Ð°ÐµÑ ÑÐµÐºÐ»Ð°Ð¼Ð½ÑÑ Ð¿Ð¾Ð»Ð¸ÑÐ¸ÐºÑ Ð¿ÑÐ¸ Ð°Ð½Ð°Ð»Ð¸Ð·Ðµ Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ, Ð±ÑÐ» Ð²ÑÑÐ²Ð»ÐµÐ½ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð½ÑÐ¹ Ð¸Ð½ÑÐµÑÐµÑ Ð¸Ð½Ð¾ÑÑÑÐ°Ð½Ð½ÑÑ Ð³ÑÐ°Ð¶Ð´Ð°Ð½ Ðº Ð½ÐµÐºÐ¾ÑÐ¾ÑÑÐ¼ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°Ð¼ ÑÐµÑÐ¸, Ð¿Ð¾ÑÑÐ¾Ð¼Ñ Ð¿ÑÐ¸ Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð¼ Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ð¸ Ð³Ð»Ð°Ð²Ð½ÑÐ¹ Ð°ÐºÑÐµÐ½Ñ Ð±ÑÐ» ÑÐ´ÐµÐ»Ð°Ð½ Ð½Ð° Ð¿ÑÐ¸Ð²Ð»ÐµÑÐµÐ½Ð¸Ðµ Ð¸Ð¼ÐµÐ½Ð½Ð¾ Ð¸Ð½Ð¾ÑÑÑÐ°Ð½Ð½ÑÑ Ð³ÑÐ°Ð¶Ð´Ð°Ð½. ÐÑÐ» ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð¿Ð»Ð°Ð½, Ð²ÐºÐ»ÑÑÐ°ÑÑÐ¸Ð¹ Ð² ÑÐµÐ±Ñ ÑÐµÐºÐ»Ð°Ð¼Ñ Ð² Ð¡ÐÐ, ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ðµ Ð¿ÑÐ¾Ð¼Ð¾-ÑÐ°Ð¹ÑÐ° Ð¸ Ð²Ð½ÐµÑÐ½ÑÑ ÑÐµÐºÐ»Ð°Ð¼Ñ, Ð° ÑÐ°Ðº Ð¶Ðµ Ð¾ÑÐµÐ½ÐµÐ½Ð° ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÑ Ð·Ð°ÑÑÐ°Ñ Ð½Ð° ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ñ Ð´Ð°Ð½Ð½Ð¾Ð³Ð¾ Ð¿Ð»Ð°Ð½Ð°.
description: Development of the plan of marketing activity for LLC STD Petrovich became the purpose of work. By consideration of firm it has been revealed that LLC STD Petrovich is the leader on sales of construction materials that the goods presented in Trading House are competitive, and demand for them, despite crisis remains the same. During work it has been established that the firm is guided by inquiries of buyers and enters, discounts, club cards, will organize competitions with prizes for the regular customers, also actively develops advertizing policy In the analysis of marketing activity of the enterprise keen interest of foreign citizens in some shops of a network therefore at marketing planning the main emphasis has been placed on involvement of foreign citizens has been revealed. The plan including advertizing in mass media, creation of the promo-website and external advertizing has been developed, and the cost of costs of implementation of this plan is also estimated.