title: ÐÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ñ Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ðµ Ð´Ð¾Ð¿Ð¾Ð»Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÑ ÑÑÐ»ÑÐ³ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ Ð³Ð¾ÑÑÐµÐ¿ÑÐ¸Ð¸Ð¼ÑÑÐ²Ð°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Organization and development of additional services at the hospitality enterprise
Creators: name: ÐÐ¸ÑÐ·Ð¾Ð²Ð°, Ð­Ð¼Ð¸Ð½Ðµ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: Ð¼Ð¸Ð½Ð¸-Ð¾ÑÐµÐ»Ñ
Ð¼Ð°Ð»Ð¾Ðµ Ð³Ð¾ÑÑÐ¸Ð½Ð¸ÑÐ½Ð¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð¸Ð½Ð´ÑÑÑÑÐ¸Ð¸ Ð³Ð¾ÑÑÐµÐ¿ÑÐ¸Ð¸Ð¼ÑÑÐ²Ð°
ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ°Ñ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ
mini-hotel
small hotel enterprise
marketing enterprise of hospitality industry
economic efficiency

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description: The object of the study is a mini-hotel "Dalisi".
The purpose of the work is to analyze the activities of the hotel enterprise for the development of measures to promote additional services in the mini-hotel "Dalisi".
Based on the analysis of the market of the hospitality industry of St. Petersburg, the main competitors of the mini-hotel "Dalisi"were identified.
Measures were developed to attract the largest possible number of regular and potential guests through the development of additional services and it was revealed that the main competitive factors requiring improvement are accommodation with animals, improving the safety of personal and valuable things in the rooms, payment for mini-hotel services through the official website by credit card, the introduction of a marketing
The forecast of revenue and costs from the implementation of measures to improve the competitiveness of the mini-hotel "Dalisi".
The net profit is calculated on the basis of the projected rate of revenue.
It is determined that the implementation of measures to expand the range of additional services, the quality of their provision and improvement of promotion will lead to an increase in the net profit of a small enterprise in the hotel sector.