title: ÐÑÐ¾Ð±Ð»ÐµÐ¼Ñ Ð¼ÐµÐ¶Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÐºÐ¾Ð¾ÑÐ´Ð¸Ð½Ð°ÑÐ¸Ð¸ Ð² ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº Ð¸ "ÑÑÑÐµÐºÑ Ñ Ð»ÑÑÑÐ°"
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Problems of inter-organizational coordination in the supply chain and the "Bullwip effect"
Creators: name: ÐÐ½Ð¸ÐºÐµÐµÐ²Ð°, Ð¯Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: ÐÐ¾Ð³Ð¸ÑÑÐ¸ÐºÐ°
ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ ÑÐµÐ¿ÑÐ¼Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº
Ð¼ÐµÐ¶Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÐºÐ¾Ð¾ÑÐ´Ð¸Ð½Ð°ÑÐ¸Ñ
ÑÑÑÐµÐºÑ Ñ Ð»ÑÑÑÐ°
ÑÑÑÐµÐºÑ ÐÐ°ÑÐ±Ð¸Ð´Ð¶Ð°
ÑÑÑÐµÐºÑ Ð¤Ð¾ÑÑÐµÑÑÐµÑÐ°
ÑÑÑÐµÐºÑ Ð¥Ð°Ð»Ð¸Ð³Ð°Ð½Ð°
supply chain management
inter-organitzational coordination
Buiiwhip effect
Barbigging effect
Forrester effect
Khaligan effect

description: Ð¦ÐµÐ»ÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÑÐ¸ Ð³Ð¸Ð¿ÐµÑÐ¼Ð°ÑÐºÐµÑÐ¾Ð² Â«ÐÐºÐµÐ¹Â» Ð´Ð»Ñ Ð²ÑÑÐ²Ð»ÐµÐ½Ð¸Ñ Ð² ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº Ñ ÐµÑ ÑÑÐ°ÑÑÐ¸ÐµÐ¼ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼ Ð¼ÐµÐ¶Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÐºÐ¾Ð¾ÑÐ´Ð¸Ð½Ð°ÑÐ¸Ð¸ Ð¸ Â«ÑÑÑÐµÐºÑÐ° Ð¥Ð»ÑÑÑÐ°Â». ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð²ÑÐ¿Ð¾Ð»Ð½ÑÐ»Ð¾ÑÑ Ð½Ð° Ð±Ð°Ð·Ðµ ÐÐÐ Â«ÐÐºÐµÐ¹Â». ÐÑÐµÐ´Ð¼ÐµÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: Ð²Ð»Ð¸ÑÐ½Ð¸Ðµ Ð½ÐµÐ´Ð¾ÑÑÐ°ÑÐºÐ° ÐºÐ¾Ð¾ÑÐ´Ð¸Ð½Ð°ÑÐ¸Ð¸ Ð¸ Â«ÑÑÑÐµÐºÑÐ° Ð¥Ð»ÑÑÑÐ°Â» Ð½Ð° ÑÐµÑÑ Ð³Ð¸Ð¿ÐµÑÐ¼Ð°ÑÐºÐµÑÐ¾Ð² Â«ÐÐºÐµÐ¹. ÐÐµÑÐ¾Ð´Ñ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: ABC Ð¸ XYZ Ð°Ð½Ð°Ð»Ð¸Ð·Ñ, Ð°Ð½Ð°Ð»Ð¸Ð· Ð´Ð¸Ð½Ð°Ð¼Ð¸ÐºÐ¸ ÑÐ¾Ð²Ð°ÑÐ¾Ð¾Ð±Ð¾ÑÐ¾ÑÐ°, Ð¼ÐµÑÐ¾Ð´ Ð¼Ð¾Ð´ÐµÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ð¸ ÑÑÐ°Ð²Ð½ÐµÐ½Ð¸Ñ, Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð·, Ð°Ð½Ð°Ð»Ð¸Ð· Ð»Ð¾Ð³Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ñ Ð¸Ð·Ð´ÐµÑÐ¶ÐµÐº. ÐÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: -Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð±ÑÐ» Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½ Ð²Ð°ÑÐ¸Ð°Ð½Ñ ÑÐµÑÐµÐ½Ð¸Ñ Ð¸Ð·ÑÑÐ°ÐµÐ¼Ð¾Ð¹ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼Ñ Ð¿ÑÑÑÐ¼ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð² ÑÐµÐ¿Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº Ð¿ÑÐ¾ÐµÐºÑÐ°, Ð¿Ð¾Ð·Ð²Ð¾Ð»ÑÑÑÐµÐ³Ð¾ ÐºÐ¾Ð½ÐµÑÐ½ÑÐ¼ ÑÑÐ°ÑÑÐ½Ð¸ÐºÐ°Ð¼ ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº Ð´ÐµÐ»Ð¸ÑÑÑÑ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸ÐµÐ¹ Ð¾ ÑÐµÐ°Ð»ÑÐ½Ð¾Ð¼ ÑÐ¿ÑÐ¾ÑÐµ Ñ Ð½Ð°ÑÐ°Ð»ÑÐ½ÑÐ¼Ð¸ ÑÑÐ°ÑÑÐ½Ð¸ÐºÐ°Ð¼Ð¸ ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº; -Ð±ÑÐ» Ð¸Ð·ÑÑÐµÐ½ Ð¿Ð¾Ð»ÑÑÐµÐ½Ð½ÑÐ¹ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐµÐºÑ Ð¾Ñ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð²ÑÑÐµÑÐºÐ°Ð·Ð°Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ°. ÐÐ±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² ÐÐÐ : Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ðµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² ÑÐ°Ð±Ð¾ÑÑ Ð² Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº, Ð²ÐºÐ»ÑÑÐ°ÑÑÐµÐ¹ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ-Ð¾Ð±ÑÐµÐºÑ. ÐÐ°ÑÑÐ½Ð¾Ð¹ Ð½Ð¾Ð²Ð¸Ð·Ð½Ð¾Ð¹ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ¾Ñ ÑÐ°ÐºÑ, ÑÑÐ¾ Ð² ÑÐ°Ð±Ð¾ÑÐµ Ð²Ð¿ÐµÑÐ²ÑÐµ Ð¸Ð·ÑÑÐ°ÐµÑÑÑ Ð²Ð»Ð¸ÑÐ½Ð¸Ðµ Â«ÑÑÑÐµÐºÑÐ° Ð¥Ð»ÑÑÑÐ°Â» Ð½Ð° ÐºÐ¾Ð½ÐµÑÐ½Ð¾Ðµ Ð·Ð²ÐµÐ½Ð¾ ÑÐµÐ¿Ð¸ Ð¿Ð¾ÑÑÐ°Ð²Ð¾Ðº, Ð° Ð½Ðµ Ð½Ð° Ð½Ð°ÑÐ°Ð»ÑÐ½ÑÐµ Ð·Ð²ÐµÐ½ÑÑ. ÐÑÐ²Ð¾Ð´Ñ: Ð·Ð°Ð´Ð°ÑÐ¸ ÐÐÐ  ÑÐµÑÐµÐ½Ñ, ÑÐµÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð³Ð½ÑÑÐ°, Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð° Ð¾Ð±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð². ÐÐ¾Ð»ÑÑÐµÐ½Ð½ÑÐµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ Ð¾Ð±Ð»Ð°Ð´Ð°ÑÑ Ð¿ÑÐ¸Ð·Ð½Ð°ÐºÐ°Ð¼Ð¸ Ð½Ð°ÑÑÐ½Ð¾Ð¹ Ð½Ð¾Ð²Ð¸Ð½Ñ. ÐÐ±Ð¾ÑÐ½Ð¾Ð²Ð°Ð½Ñ Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ñ Ð¸ Ð½Ð°Ð¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ Ð´Ð°Ð»ÑÐ½ÐµÐ¹ÑÐµÐ³Ð¾ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ.
description: The aim of the study is to analyze the Okey hypermarket chain in order to identify in the supply chain with its participation the problems of interorganizational coordination and the "whip effect". The study was carried out on the basis of Okey LLC. Research subject: the impact of lack of coordination and the "whip effect" on the hypermarket chain "Okay. Research methods: ABC and XYZ analyzes, analysis of the dynamics of trade, modeling and comparison method, investment analysis, analysis of logistics costs. The main results of the study: - in the course of the study, a solution was proposed for the problem under study by introducing a project into the supply chain that allows end participants in the supply chain to share information about real demand with the initial participants in the supply chain; - the received economic effect from the implementation of the above project was studied. Application field: application of the results of work in the activities of the supply chain, including the target company. The scientific novelty of the study is the fact that the work for the first time studies the influence of the "whip effect" on the final link of the supply chain, and not on the initial links. Conclusions: the tasks of the WRC were solved, the goal was achieved, the scope of the results was determined. The results obtained have signs of scientific novelty. Prospects and directions of further research are grounded.