FACTORS AFFECTING THE INDUSTRIALIZATION MANAGEMENT OF UNIVERSITY STADIUMS IN TIANJIN, CHINA
Creators: name: YAMING ZHOU
name: Dr. BUNJOB PIROMKAM
name: NUTTAVUT PHONSRI
name: XINYUAN ZHANG
Publisher: name: Zenodo
Year: 2024
Subjects: University Stadium, Management of University Stadiums, Economic Environment, Management Level, Market Demand, Open to The Public, Policy Support, Stadium Resources.

description: Abstract

The Industrialization management of university stadiums in Tianjin has developed rapidly, but there is still a gap compared with other developed cities in China and abroad. In order to solve the development problems of industrialization management of university stadiums in Tianjin, the purpose of this study is: (1) To study the current situation of the Industrialization management of university stadiums in Tianjin, China. (2) To analyze factors affecting the Industrialization management of university stadiums in Tianjin, China. (3) To develop the Industrialization management direction of university stadiums in Tianjin, China. This study adopts a mixed research method that combines qualitative and quantitative methods. First, an interview outline was formulated on the current situation of Industrialization management of university stadiums in Tianjin. Qualitative research data were collected through in-depth interviews with 8 leaders of stadium management and 7 leaders of physical education teaching departments in the universities in Tianjin, total 15 person, and Nvivo12.0 was used to analyze the content. Then a questionnaire survey was conducted on the factors affecting the industrialization management of university stadiums in Tianjin, China. The data for the quantitative study came from 659-person questionnaire data. Smart PLS 4.0 software was used to analyze the collected questionnaire data, establish a structural equation model (SEM), and verify six hypotheses.Through validity testing, the research of Cronbach's alpha values for all variables ranged from 0.867 to 0.910.Through heterogeneous-to-element ratio (HTMT) analysis, it can be seen that the HTMT values between the 24 dimensions are all lower than 0.85.Through Multicollinearity test, the inflation factor values of all items are below the threshold of 3.3.Through common method bias, the explanatory power of the first factor is only 25.128%, The final ratio in this study was 26.30:10.Combined with the model evaluation index SRMR (standardized root mean square residual) of 0.069 and 0.073, the model fit is relatively good.Finally, an interview outline was formulated on the development direction of Industrialization management of university stadiums in Tianjin. Interviews were conducted using focus group discussions. The data for the qualitative research were collected through interviews with 6 university leaders in charge of the management of stadium and 5 university leaders in charge of the physical education department, total 11 person, and the data were analyzed through micro word cloud software and Nvivo12.0 software. Comprehensive research results show that economic environment, management level, market demand, open to the public, policy support, stadium resources positively affect Industrialization management of university stadiums. This study comprehensively elaborates on the current situation and affecting factors of industrialization management of university stadiums in Tianjin, based on quantitative and qualitative research paradigm to comprehensively analyze the current situation and dilemmas of university stadiums in Tianjin in terms of management models, resource utilization, talent training, and community interaction. It has effectively enriched the theoretical literature and empirical research on the industrialization management of university stadiums; and can help relevant government departments and universities formulate reasonable and effective development policies.