title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð¹ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ñ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸ÐµÐ¼ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ ÐÐ½ÑÐµÑÐ½ÐµÑ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a marketing strategy for an enterprise using Internet technologies
Creators: name: Ð¨Ð°ÑÐ¾Ð²Ð°, Ð¯Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³
Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð°Ñ ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ
ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ
smm
Ð¿Ð¾ÑÐ°Ð´Ð¾ÑÐ½Ð°Ñ ÑÑÑÐ°Ð½Ð¸ÑÐ°
ÐºÐ¾Ð½Ð²ÐµÑÑÐ¸Ñ ÑÐ°Ð¹ÑÐ°
internet marketing
marketing strategy
promotion strategy
landing page
site conversion

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description: The title of the bachelor graduate qualification work: âDevelopment of a marketing strategy for an enterprise using Internet technologiesâ. The aim of the graduate qualification work is development of a promotion strategy using Internet marketing tools to attract new customers. Tasks of the graduate qualification work: - analysis of the current position of the enterprise in the market of prefabricated buildings and structures; - the study of the basic tools of Internet marketing and the selection of the most suitable for the promotion of the enterprise; - development of a promotion strategy using these tools of Internet marketing and recommendations for further development. The graduate qualification work was carried out on the basis of an individual entrepreneur Tunkin Maksim Vitalievich. Methods: General scientific research methods were used: comparative analysis of competitors, desk research, as well as specific research methods, in particular, SWOT analysis. The main results of the graduate qualification work: - conducting a comparative analysis of the competitors of the organization; - justification of the lack of growth of the organization; - development of a promotion strategy using Internet marketing tools; - proposal of Internet marketing tools to promote the organization; - formulation of recommendations for the further development of the company. The practical significance of the work is determined by attracting new customers through promotion on the Internet.