title: ÐÐ¾Ð²ÑÑÐµÐ½Ð¸Ðµ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸ Ð³Ð¾ÑÑÐ¸Ð½Ð¸ÑÐ½ÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¹ Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¹ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÑÐ¸ Ð¼Ð¸Ð½Ð¸-Ð¾ÑÐµÐ»ÐµÐ¹ Â«Simple SeasonsÂ»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Increasing the competitiveness of hotel enterprises through innovation the example of the mini-hotel chain "Simple Seasons"
Creators: name: ÐÐµÐ±ÐµÐ´ÐµÐ², ÐÐ»Ð°Ð´Ð¸Ð¼Ð¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ½Ð¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ
Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ñ
Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ñ
Ð³Ð¾ÑÑÐ¸Ð½Ð¸ÑÐ½Ð¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
competitiveness
innovation
innovative activity
quality of activity
innovative technology
innovative process

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐµÑÐ¸ Ð¼Ð¸Ð½Ð¸-Ð¾ÑÐµÐ»ÐµÐ¹ Â«Simple SeasonsÂ», Ð²Ð»Ð¸ÑÐ½Ð¸Ñ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð½ÑÑ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¹ Ð½Ð° ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ Ð³Ð¾ÑÑÐ¸Ð½Ð¸ÑÐ½Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ. ÐÑÐ½Ð¾Ð²Ð½ÑÐ¼Ð¸ Ð·Ð°Ð´Ð°ÑÐ°Ð¼Ð¸ ÑÐ²Ð»ÑÐ»Ð¸ÑÑ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ: - Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼, Ð²Ð¾Ð·Ð½Ð¸ÐºÐ°ÑÑÐ¸Ñ Ð¿ÑÐ¸ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ð¸ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¹; - Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¾ÑÐ¾Ð±ÐµÐ½Ð½Ð¾ÑÑÐµÐ¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð³Ð¾ÑÑÐ¸Ð½Ð¸ÑÐ½Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ; - Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÑÐµÐ»ÐµÐ²Ð°Ð½ÑÐ½ÑÑ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ Ð´Ð»Ñ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ñ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸; - Ð¾ÑÐµÐ½ÐºÐ° Ð²Ð»Ð¸ÑÐ½Ð¸Ñ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¹ Ð½Ð° Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ðµ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸. ÐÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±ÑÐ»Ð° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð½Ð° Ð±Ð°Ð·Ðµ ÑÐµÑÐ¸ Ð¼Ð¸Ð½Ð¸-Ð¾ÑÐµÐ»ÐµÐ¹ Simple Seasons, Ð½Ð° ÐºÐ¾ÑÐ¾ÑÐ¾Ð¹ Ð±ÑÐ»Ð¸ ÑÐ¾Ð±ÑÐ°Ð½Ñ Ð¼Ð½Ð¾Ð³Ð¸Ðµ Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼ÑÐµ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ñ. ÐÑÐ»Ð° Ð¸Ð·ÑÑÐµÐ½Ð° Ð¸ÑÑÐ¾ÑÐ¸Ñ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð² ÐºÐ¾Ð½ÑÐµÐºÑÑÐµ Ð¿ÑÐ¾ÑÐµÑÑÐ° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ Ð¸ Ð¸Ñ Ð²Ð»Ð¸ÑÐ½Ð¸Ñ Ð½Ð° ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ. ÐÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²ÐµÐ½Ð½Ð°Ñ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ Ð±ÑÐ»Ð° Ð¸Ð·ÑÑÐµÐ½Ð°. ÐÑÐ¸ Ð°Ð½Ð°Ð»Ð¸Ð·Ðµ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¸ Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼Ð¾ÑÑÐ¸ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð² ÑÐ°Ð±Ð¾ÑÑ ÑÐµÑÐ¸ Ð¼Ð¸Ð½Ð¸-Ð¾ÑÐµÐ»ÐµÐ¹ Ð¸Ð½Ð½Ð¾Ð²Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑÐµÐ½Ð¸Ð¹ Ð±ÑÐ» Ð²ÑÑÐ²Ð»ÐµÐ½ Ð¸Ñ ÑÑÑÐµÐºÑ Ð²Ð¾Ð·Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ Ð½Ð° ÑÐ°Ð±Ð¾ÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ, Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ðµ ÐµÐ³Ð¾ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ½ÑÑ Ð¿ÑÐµÐ¸Ð¼ÑÑÐµÑÑÐ².
description: The topic of the final qualifying work: "Improving the competitiveness of hotel enterprises based on the introduction of innovations on the example of a chain of mini-hotels "Simple Seasons". This work is devoted to the activities of the network of mini-hotels "Simple Seasons", the impact of implemented innovations on the competitiveness of the hotel enterprise. The main tasks were the following: - research of problems arising during the introduction of innovations; - research of the features of the hotel enterprise; - identification of relevant innovative technologies to increase competitiveness; - assessment of the impact of innovation on improving competitiveness. The completed work was carried out on the basis of the Simple Seasons mini-hotel chain, where many necessary materials were collected. The history of the companys development was studied in the context of the process of introducing innovative technologies and their impact on competitiveness. The companys production activities have been studied. When analyzing the effectiveness and the need to introduce innovative solutions into the operation of the mini-hotel chain, their effect on the operation of the enterprise, increasing its competitive advantages, was revealed.