title: ÐÑÐµÐ½ÐºÐ° ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð³Ð¾ Ð±Ð¸Ð·Ð½ÐµÑÐ°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: The valuation of digital business
Creators: name: ÐÐ¾ÑÑÐ°ÐºÐ¾Ð²Ð°, ÐÐ°ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: Ð¾ÑÐµÐ½ÐºÐ° ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
Ð´Ð¾Ñ Ð¾Ð´Ð½ÑÐ¹ Ð¿Ð¾Ð´Ñ Ð¾Ð´
Ð·Ð°ÑÑÐ°ÑÐ½ÑÐ¹ Ð¿Ð¾Ð´Ñ Ð¾Ð´
ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð¿Ð¾Ð´Ñ Ð¾Ð´
Ð´Ð¸ÑÐºÐ¾Ð½ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÐµ Ð´ÐµÐ½ÐµÐ¶Ð½ÑÐµ Ð¿Ð¾ÑÐ¾ÐºÐ¸
ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð¹ Ð±Ð¸Ð·Ð½ÐµÑ
ÑÐ»ÐµÐºÑÑÐ¾Ð½Ð½ÑÐµ ÑÐ¾ÑÐ³Ð¾Ð²ÑÐµ Ð¿Ð»Ð¾ÑÐ°Ð´ÐºÐ¸
ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
the enterprise valuation
income approach
cost approach
comparative approach
discounted cash flows
digital business
electronic trading places
value based management

description: ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐÐ Â«Ð¦ÐµÐ½ÑÑ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÐºÐ¸Â».
Ð¦ÐµÐ»ÑÑ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ Ð¾ÑÐµÐ½ÐºÐ° ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð³Ð¾ Ð±Ð¸Ð·Ð½ÐµÑÐ° Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐ Â«Ð¦ÐµÐ½ÑÑ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÐºÐ¸Â» Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¼ÐµÑ Ð¿Ð¾ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ.
ÐÑÐ»Ð¸ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ Ð¸Ð¼ÐµÑÑÐ¸ÐµÑÑ Ð¿Ð¾Ð´ÑÐ¾Ð´Ñ Ðº Ð¾ÑÐµÐ½ÐºÐµ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð±Ð¸Ð·Ð½ÐµÑÐ°, Ð¸Ñ Ð´Ð¾ÑÑÐ¾Ð²ÐµÑÐ½Ð¾ÑÑÑ Ð¸ Ð¿ÑÐ¸Ð¼ÐµÐ½Ð¸Ð¼Ð¾ÑÑÑ Ð² ÑÑÐ»Ð¾Ð²Ð¸ÑÑ ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð³Ð¾ Ð±Ð¸Ð·Ð½ÐµÑÐ°, Ð° ÑÐ°ÐºÐ¶Ðµ Ð¿ÑÐ°Ð²Ð¾Ð²Ð°Ñ Ð±Ð°Ð·Ð° Ð¾ÑÐµÐ½ÐºÐ¸ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸.
ÐÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð¾Ð±Ð·Ð¾Ñ ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð³Ð¾ Ð±Ð¸Ð·Ð½ÐµÑÐ° Ð² Ð Ð¾ÑÑÐ¸Ð¸ Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÐ³Ð¼ÐµÐ½ÑÐ° B2B e-commerce, Ð´Ð°Ð½Ð° ÐºÑÐ°ÑÐºÐ°Ñ ÑÐ°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÐ° ÑÐ°ÑÑÐ¼Ð°ÑÑÐ¸Ð²Ð°ÐµÐ¼Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÐµÐ³Ð¾ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾-ÑÐ¾Ð·ÑÐ¹ÑÑÐ²ÐµÐ½Ð½Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸.
Ð¡ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸ÐµÐ¼ ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÐ½Ð½ÑÑ Ð¿Ð¾Ð´ÑÐ¾Ð´Ð¾Ð² Ð±ÑÐ»Ð° ÑÐ°ÑÑÑÐ¸ÑÐ°Ð½Ð° Ð¾ÑÐµÐ½ÐºÐ° ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ ÐÐ Â«Ð¦ÐµÐ½ÑÑ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÐºÐ¸Â». ÐÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ²ÑÑÐ²Ð¸ÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ðº ÑÐ°Ð·Ð»Ð¸ÑÐ½ÑÐ¼ ÑÐ°ÐºÑÐ¾ÑÐ°Ð¼, Ð²Ð»Ð¸ÑÑÑÐ¸Ð¼ Ð½Ð° Ð¾ÑÐµÐ½ÐºÑ. ÐÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ñ Ð¼ÐµÑÑ Ð¿Ð¾ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ñ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð±Ð¸Ð·Ð½ÐµÑÐ° ÐÐ Â«Ð¦ÐµÐ½ÑÑ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÐºÐ¸Â».
description: The object of the study is the JSC "Economy Development Center".
The purpose of the final qualifying work is to estimate the value of the digital business based on the JSC Â«Economy Development CenterÂ» and the development of measures to manage the value of the enterprise.
The available approaches to assessing the value of a business, their reliability and applicability in the digital business environment, as well as the legal framework for valuation were analyzed.
A review of the digital business in Russia was conducted using the example of the B2B e-commerce segment, a brief description of the enterprise in question was given, and an analysis of its financial and economic activities was conducted.
Using the considered approaches, the estimated value of the Â«Economy Development CenterÂ» was calculated. The analysis of sensitivity to various factors affecting the assessment. Proposed measures to increase the value of the business of JSC "Economy Development Center" were given.