title: Ð¢ÑÑÐ´Ð¾Ð²ÑÐµ ÑÐµÑÑÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ: Ð¾ÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ Ð¸ Ð¿ÑÑÐ¸ ÐµÐµ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ñ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: The labor resources of the enterprise: assessment of the efficiency of use and ways to improve it
Creators: name: ÐÐ¾ÑÐ±Ð°ÑÐµÐ²Ð°, ÐÐ»ÑÐ³Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2025
Subjects: ÑÑÑÐ´Ð¾Ð²ÑÐµ ÑÐµÑÑÑÑÑ
ÑÐ¾ÑÐ³Ð¾Ð²Ð¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÑÐ´Ð¾Ð²ÑÑ ÑÐµÑÑÑÑÐ¾Ð²
Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ñ ÐºÐ¾Ð¼Ð¼ÐµÑÑÐµÑÐºÐ¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸
ÑÐ¾Ð·Ð½Ð¸ÑÐ½Ð°Ñ ÑÐ¾ÑÐ³Ð¾Ð²Ð»Ñ
labor resources
trading enterprise
efficiency of use of labor resources
organization of commercial activities
retail trade

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description: The purpose of the work is the analysis and formation of recommendations to improve the organisation of commercial activity of the trade enterprise. To achieve the goal set in the work were solved the following tasks: â to study the concept and essence of commercial activity of trade enterprise; â to consider the indicators for assessing the effectiveness of commercial activity of a trading enterprise; â to study the directions of improving the efficiency of commercial activity of the trade enterprise; â to conduct a marketing competitive analysis of Â«BookvoedÂ»; â to analyze the commercial activity of Â«Bookvoed Â»; â to develop recommendations to improve the commercial activities of Â«Bookvoed Â»; â to analyze the effectiveness of the proposed activities. The relevance of the topic of work is due to the need for the normal functioning of the trade enterprise, the main purpose of which is to make a profit. Accordingly, enterprises need to improve the efficiency of commercial activities in order to maximize profits. Sources of information were data from domestic and foreign research literature, and official Internet resources. The following measures to improve the commercial activities of Â«BookvoedÂ» are proposed: adjusting the sections of the website and mobile application, the development of a new loyalty program. Google and Yandex search engines were used to search for the data required to perform the work. MS Office programs were used for data processing.