title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a corporate identity for the festival
Creators: name: ÐÐµÐ»Ð¸ÐºÐ°Ð½Ð¾Ð², ÐÐ°ÐºÑÐ¸Ð¼
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ
ÑÐ°Ð¹Ñ
ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ
Ð´Ð¸Ð·Ð°Ð¹Ð½
corporate identity
site
festival
design

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ ÑÐ°Ð½ÑÐ°ÑÑÐ¸ÐºÐ¸, ÐºÐ¸Ð½Ð¾, ÑÐµÑÐ¸Ð°Ð»Ð°Ð¼ Ð¸ ÐºÐ¾Ð¼Ð¿ÑÑÑÐµÑÐ½ÑÐ¼ Ð¸Ð³ÑÐ°Ð¼, Ð¸ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ ÑÐ¾Ð¿ÑÑÑÑÐ²ÑÑÑÐµÐ³Ð¾ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ. ÐÐ°Ð´Ð°ÑÐ¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: 1. ÐÐ·ÑÑÐ¸ÑÑ Ð¸Ð¼ÐµÑÑÐ¸ÐµÑÑ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ð¸ Ð¸ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¹ Ð² ÑÐµÑÑÐ¸Ð²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÐµÑÐµ. 2. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°ÑÑ ÑÐµÐ»ÐµÐ²ÑÑ Ð°ÑÐ´Ð¸ÑÐ¾ÑÐ¸Ñ. 3. ÐÑÐ¾Ð²ÐµÑÑÐ¸ ÑÐ·Ð°Ð±Ð¸Ð»Ð¸ÑÐ¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÐ°Ð¹ÑÐ¾Ð² ÑÑÑÐµÑÑÐ²ÑÑÑÐ¸Ñ ÑÐµÑÑÐ¸Ð²Ð°Ð»ÐµÐ¹ Ñ Ð¿Ð¾ÑÐ¾Ð¶ÐµÐ¹ ÑÐµÐ¼Ð°ÑÐ¸ÐºÐ¾Ð¹. 4. ÐÑÐ¾Ð²ÐµÑÑÐ¸ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð´Ð°Ð½Ð½Ð¾Ð³Ð¾ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ. 5. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ Ð´Ð»Ñ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ ÑÐ¾Ð·Ð´Ð°Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÑ Ð´Ð¸Ð·Ð°Ð¹Ð½-ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¹ Ð¸ Ð°Ð½Ð°Ð»Ð¸ÑÐ¸ÐºÐ¸ ÑÐµÑÑÐ¸Ð²Ð°Ð»ÐµÐ¹, ÑÑÐ¾Ð¶ÐµÐ¹ ÑÐµÐ¼Ð°ÑÐ¸ÐºÐ¸, Ð±ÑÐ»Ð° ÑÐ¾Ð·Ð´Ð°Ð½Ð° ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ ÑÐµÑÑÐ¸Ð²Ð°Ð»Ñ, ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð´Ð¸Ð·Ð°Ð¹Ð½ ÑÐ°Ð¹ÑÐ° ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð´Ð°Ð½Ð½ÑÑ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² Ð² ÑÐ°Ð±Ð¾ÑÐµ Ð±ÑÐ»Ð¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ñ Ð³ÑÐ°ÑÐ¸ÑÐµÑÐºÐ¸Ðµ ÑÐµÐ´Ð°ÐºÑÐ¾ÑÑ. Ð ÐºÐ°ÑÐµÑÑÐ²Ðµ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¹, Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð»Ð¸ÑÑ Ð¼ÐµÑÑÐµÐ½Ð´Ð¶ÐµÑÑ, ÑÐ»ÐµÐºÑÑÐ¾Ð½Ð½Ð°Ñ Ð¿Ð¾ÑÑÐ° Ð´Ð»Ñ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸ Ñ ÑÑÐºÐ¾Ð²Ð¾Ð´Ð¸ÑÐµÐ»ÐµÐ¼, Ñ Ð³ÑÑÐ¿Ð¿Ð¾Ð¹, Ð¾Ð±Ð»ÐµÐ³ÑÐ°Ñ Ð¾Ð¿ÐµÑÐ°ÑÐ¸Ð²Ð½ÑÐ¹ Ð¾Ð±Ð¼ÐµÐ½ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸ÐµÐ¹ Ð¸ Ð´Ð¾ÐºÑÐ¼ÐµÐ½ÑÐ°Ð¼Ð¸. Ð¢Ð°ÐºÐ¶Ðµ, Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð»Ð¸ÑÑ Ð¾Ð½Ð»Ð°Ð¹Ð½-Ð¿Ð»Ð°ÑÑÐ¾ÑÐ¼Ð°Ð¼Ð¸ Ð´Ð»Ñ Ð¿ÐµÑÐµÐ²Ð¾Ð´Ð° ÑÐµÐºÑÑÐ°.
description: This work is dedicated to the festival of science fiction, cinema, TV series and computer games, and the creation of an accompanying corporate identity for the festival. Tasks that were solved during the study: 1. Study existing festivals and current trends in the festival sphere. 2. Research the target audience. 3. Conduct a usability study of the sites of existing school museums with similar topics. 4. Conduct research on this festival. 5. Develop a design concept for the festival. As a result of the created project, based on a study of modern design trends and analytics of festivals with similar themes, a concept for the festivalâs corporate identity was created and a website design was developed To achieve these results, graphic editors were used in the work. As information technologies, instant messengers and email were used to communicate with the manager and the group, facilitating the rapid exchange of information and documents. Also used by online platforms for text translation.