title: The system of evaluating internationalization prospects for small Chinese IT companies
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
Creators: name: ÐÑ ÐÑÐ½
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÐÐ½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¸
Ð¸Ð½ÑÐµÑÐ½Ð°ÑÐ¸Ð¾Ð½Ð°Ð»Ð¸Ð·Ð°ÑÐ¸Ñ
Ð¼Ð°Ð»Ð°Ñ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ
ÑÐ¸ÑÑÐµÐ¼Ð°
Ð¼Ð¾Ð±Ð¸Ð»ÑÐ½Ð°Ñ Ð¸Ð³ÑÐ°
internationalization
small company
system
mobile game

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description: The aim of the study solves the development problems faced by small Chinese IT companies due to the fierce competition in the domestic market. The study was carried out on the basis of data and Information collected by Secondary Research Methods. Research subject: A small Chinese IT company whose business is mobile games. Research methods: Multiple-criteria decision analysis, Conjoint analysis. The main results of the study: âÂ define the class of small companies engaged in mobile game business among Chinese IT companies; â analyzed the current situation of Chinas mobile game market; â propose solutions to the problems found; âÂ execution of system programs. Application field: Management. The scientific novelty of the study is research on the Internationalization of Small IT Companies in Mobile Game Business. Conclusions. The subcategory of IT companies is considered in the qualification work for small companies engaged in the business of mobile games (take Shanghai Magic Blade Network Technology Co., Ltd as an example). Analyze the current situation of the Chinese game market. Reveal problems and suggest solutions. In the qualification work, the system procedure for Chinese small companies to enter the international market was developed and implemented. The development of this system is conducive to the development of the internationalization strategy of this type of small companies.