title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a business plan for an online store
Creators: name: Ð¯ÐºÐ¸Ð¼ÐµÐ½ÐºÐ¾, ÐÐ¸ÐºÐ¸ÑÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½
Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½
ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ðµ Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°
ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°
Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ
Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½ ÑÐ¿Ð¾ÑÑÐ¸Ð²Ð½Ð¾Ð¹ Ð¾Ð±ÑÐ²Ð¸
ÑÐ»ÐµÐºÑÑÐ¾Ð½Ð½Ð°Ñ ÐºÐ¾Ð¼Ð¼ÐµÑÑÐ¸Ñ
business plan
online store
online store creation
online store development
business planning
sports shoes online store
electronic commerc

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description: The object of the study is the online store of sports shoes. 
The purpose of the final qualifying work is to develop a business plan for an online store. 
In the course of writing this thesis, we set and achieved the goal of developing a business plan for an online store.
In the first chapter, we examined the theoretical foundations of business planning. We have reviewed the basic concepts, definitions and features of the preparation of business plans. In the second paragraph of the first chapter the structure of the business plan was presented.
The purpose of writing the second chapter was to choose the direction of activity. To this end, we analyzed the trends of the e-commerce market in Russia and found that the e-commerce market in Russia and the world is undervalued and has prospects. Therefore, the organization of an online store in such a market can ensure the profitability of the project.
In the second paragraph of the second chapter, an analysis of the sports shoes market in St. Petersburg was carried out. A list of brands of sports shoes with the highest customer loyalty was also compiled, which we will be guided by in the designed online store.
The third head of the final qualifying work was the design of an online store of sports shoes.
In the fourth paragraph of the third chapter it was revealed that the sum of all starting costs necessary for opening an online store will be 256 thousand rubles.
Based on the above data of the fourth paragraph of the third chapter, the amount of profit from sales will be 280 thousand rubles, and the profitability of sales will be 31.1%. After taxation, the amount of net profit will be 252 thousand rubles, and the profitability of economic activity is 28%.