title: ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¼ÐµÑÐ¾Ð´Ð¾Ð² Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ Ð½ÐµÐ´Ð²Ð¸Ð¶Ð¸Ð¼Ð¾ÑÑÐ¸ Ð² ÐÐ¾Ð»Ð³Ð°ÑÐ¸Ð¸ Ð½Ð° ÑÐ¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¼ ÑÑÐ½ÐºÐµ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Resarch of methods for bulgarian real estate promotion in the Russian market
Creators: name: ÐÑÐ°Ð±Ð°Ð´Ð¶Ð¸ÐµÐ²Ð°, ÐÐ°ÑÑÐ¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: Ð°Ð½Ð°Ð»Ð¸Ð· Ð¿Ð¾Ð²ÐµÐ´ÐµÐ½Ð¸Ñ Ð¿Ð¾ÐºÑÐ¿Ð°ÑÐµÐ»ÐµÐ¹
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description: ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐÐÐ Â«ÐÑÐ¸Ð¹Ð¼ ÐÑÐ¾Ð¿ÐµÑÑÐ¸Â» Ð¸ ÐµÐ³Ð¾ ÑÐºÑÐºÐ»ÑÐ·Ð¸Ð²Ð½ÑÐµ Ð¾Ð±ÑÐµÐºÑÑ. Ð­ÑÐ¾ ÐºÑÑÐ¿Ð½Ð¾Ðµ Ð±Ð¾Ð»Ð³Ð°ÑÑÐºÐ¾Ðµ Ð°Ð³ÐµÐ½ÑÑÐ²Ð¾ Ð½ÐµÐ´Ð²Ð¸Ð¶Ð¸Ð¼Ð¾ÑÑÐ¸, ÑÐ²Ð»ÑÑÑÐµÐµÑÑ Ð»Ð¸Ð´ÐµÑÐ¾Ð¼ Ð½Ð° ÑÐµÐ²ÐµÑÐ½Ð¾Ð¹ Ð¸ ÑÐ¶Ð½Ð¾Ð¹ ÑÐ°ÑÑÐ¸ Ð§ÐµÑÐ½Ð¾Ð³Ð¾ Ð¼Ð¾ÑÑ Ð² ÑÑÐ¾Ð¹ ÑÑÐµÑÐµ Ð±Ð¸Ð·Ð½ÐµÑÐ°.
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description: The object of the research is LLC Dream Property and its exclusive objects. This is a major Bulgarian real estate agency, which is the leader in the northern and southern Black Sea in this area of business.
The aim of my final qualifying work is to study the methods of real estate promotion in Bulgaria on the Russian market using the example of a Bulgarian company that builds and sells elite residential complexes.
I analyzed the characteristics, competitive advantages and current marketing communications tools of the residential complexes I considered. Based on this research, I made a program to promote these objects for the second half of 2019. At the expense of evaluating the effectiveness, I developed medical planning based on previous periods. It is practically impossible to make an advertising performance, because the data of each object is in itself unique.