title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° Ð¾ÑÐºÑÑÑÐ¸Ñ ÑÐ°Ð¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° "ÐÐ¾ÑÐµ ÑÐ°Ñ"
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a business plan opening the tea store "More chaya"
Creators: name: ÐÐ¾ÑÐ°Ð¿Ð¾Ð²Ð°, ÐÐ»ÑÐ³Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: Ð¾ÑÐ½Ð¾Ð²Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ
Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐ°Ð·Ð´ÐµÐ»Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð°
Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐ½ÐºÐ° ÑÐ°Ñ
ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ°Ð½ÑÐ¸Ð·
Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½ ÑÐ°Ð¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°
ÑÐ°ÑÑÐµÑ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹
bases of business planning
main sections of the business plan
tea market research
comparative analysis franchise
tea store business plan
calculation of financial indicators

description: Ð¢ÐµÐ¼Ð° Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ: Â«Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° Ð¾ÑÐºÑÑÑÐ¸Ñ ÑÐ°Ð¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° Â«ÐÐ¾ÑÐµ ÑÐ°ÑÂ»Â».
ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿ÑÐ¾ÑÐ²ÐµÑÐµÐ½Ð½Ð° Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÑÐ½ÐºÐ° ÑÐ°Ñ Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð·Ñ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸ ÑÑÐ°Ð½ÑÐ¸Ð· Ð´Ð»Ñ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° ÑÐ¾Ð·Ð½Ð¸ÑÐ½ÑÑ Ð¿ÑÐ¾Ð´Ð°Ð¶ ÑÐ°Ñ Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ¸ Ð¼Ð¾Ð´ÐµÐ»Ð¸ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° Ð¿Ð¾ ÑÑÐ°Ð½ÑÐ¸Ð·Ðµ Â«ÐÐ¾ÑÐµ ÑÐ°ÑÂ». ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ:
1. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°ÑÑ ÑÐ¾Ð»Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ð² Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸, Ð²ÑÑÐ²Ð¸ÑÑ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐ°Ð·Ð´ÐµÐ»Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð°, Ð¸Ð·ÑÑÐ¸ÑÑ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐ°Ð½ÑÐ°Ð¹Ð·Ð¸Ð½Ð³Ð° Ð² Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ð¸.
2. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°ÑÑ ÑÑÐ½Ð¾Ðº ÑÐ¾Ð·Ð½Ð¸ÑÐ½ÑÑ Ð¿ÑÐ¾Ð´Ð°Ð¶ ÑÐ°Ñ, Ð¿ÑÐ¾Ð²ÐµÑÑÐ¸ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ°Ð½ÑÐ¸Ð· ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÑ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð¾Ð² Ð¿Ð¾ Ð¿ÑÐ¾Ð´Ð°Ð¶Ðµ ÑÐ°Ñ, ÑÐ°ÑÑÐ¼Ð¾ÑÑÐµÑÑ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð°ÑÐ¿ÐµÐºÑÑ Ð¿ÑÐ¾ÑÐµÐ´ÑÑÑ ÑÐµÐ³Ð¸ÑÑÑÐ°ÑÐ¸Ð¸ Ð¸Ð½Ð´Ð¸Ð²Ð¸Ð´ÑÐ°Ð»ÑÐ½Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸Ð½Ð¸Ð¼Ð°ÑÐµÐ»Ñ.
3. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ Ð¿Ð¾ ÑÑÐ°Ð½ÑÐ¸Ð·Ðµ Â«ÐÐ¾ÑÐµ ÑÐ°ÑÂ» Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐ°Ð·Ð´ÐµÐ»Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° ÑÐ¾Ð·Ð½Ð¸ÑÐ½ÑÑ Ð¿ÑÐ¾Ð´Ð°Ð¶ ÑÐ°Ñ. ÐÑÐ¾Ð¸Ð·Ð²ÐµÑÑÐ¸ ÑÐ°ÑÑÐµÑÑ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¿ÑÐ¾ÐµÐºÑÐ°.
Ð Ð°Ð±Ð¾ÑÐ° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð½Ð° Ð±Ð°Ð·Ðµ ÑÐ¿ÐµÑÐ¸Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾Ð³Ð¾ ÑÐ°Ð¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° Â«ÐÐ¾ÑÐµ ÑÐ°ÑÂ», Ð³Ð´Ðµ ÑÐ¾Ð±Ð¸ÑÐ°Ð»Ð°ÑÑ Ð·Ð½Ð°ÑÐ¸ÑÐµÐ»ÑÐ½Ð°Ñ ÑÐ°ÑÑÑ ÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð° Ð¿Ð¾ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¸Ð½Ð´Ð¸Ð²Ð¸Ð´ÑÐ°Ð»ÑÐ½Ð¾Ð³Ð¾ Ð¿ÑÐµÐ´Ð¿ÑÐ¸Ð½Ð¸Ð¼Ð°ÑÐµÐ»ÑÑÑÐ²Ð° Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð°. ÐÐ° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐ ÐÐµÑÑÐ¸Ð½Ð° ÐÐ»ÐµÐ½Ð° Ð¯ÐºÐ¾Ð²Ð»ÐµÐ²Ð½Ð°, Ð±ÑÐ»Ð¸ Ð¿ÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½Ñ ÑÐ°ÑÑÐµÑÑ Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð·, Ð½Ð°Ð³Ð»ÑÐ´Ð½Ð¾ Ð¿Ð¾ÐºÐ°Ð·ÑÐ²Ð°ÑÑÐ¸Ðµ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ñ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½Ð° ÑÐ°Ð¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð°. ÐÐ½Ð°Ð»Ð¸Ð· Ð¿ÑÐ¾Ð²Ð¾Ð´Ð¸Ð»ÑÑ Ð¼ÐµÑÐ¾Ð´Ð¾Ð¼ Ð¼Ð°ÑÐµÐ¼Ð°ÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼Ð¾Ð´ÐµÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ð½Ð¾Ð³Ð¾ Ð¾Ð±ÐµÑÐ¿ÐµÑÐµÐ½Ð¸Ñ Microsoft Office Excel. ÐÑÐ¸Ð¼ÐµÐ½ÐµÐ½ ÑÑÐ°ÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¸ Ð³ÑÐ°ÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¼ÐµÑÐ¾Ð´.
Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ» ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ð½ÑÐ¹ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿Ð»Ð°Ð½ ÑÐµÐ¼ÐµÐ¹Ð½Ð¾Ð³Ð¾ Ð¼Ð°Ð³Ð°Ð·Ð¸Ð½Ð° ÑÐ¾Ð·Ð½Ð¸ÑÐ½ÑÑ Ð¿ÑÐ¾Ð´Ð°Ð¶ ÑÐ°Ñ Ð¿Ð¾ ÑÑÐ°Ð½ÑÐ¸Ð·Ðµ Â«ÐÐ¾ÑÐµ ÑÐ°ÑÂ», Ð±ÑÐ»Ð¸ Ð¿ÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½Ñ ÑÐ°ÑÑÐµÑÑ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¿ÑÐ¾ÐµÐºÑÐ°. ÐÐ·ÑÑÐµÐ½Ñ Ð¿ÑÐµÐ¸Ð¼ÑÑÐµÑÑÐ²Ð° Ð¸ ÑÐ¸ÑÐºÐ¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð±Ð¸Ð·Ð½ÐµÑÐ° Ð¿Ð¾ ÑÑÐ°Ð½ÑÐ¸Ð·Ðµ, Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÐºÐ¾ÑÐ¾ÑÑÑ Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ñ ÑÐµÐºÐ¾Ð¼ÐµÐ½Ð´Ð°ÑÐ¸Ð¸ Ð¿Ð¾ Ð²ÐµÐ´ÐµÐ½Ð¸Ñ ÑÐµÐ¼ÐµÐ¹Ð½Ð¾Ð³Ð¾ Ð±Ð¸Ð·Ð½ÐµÑÐ°.
description: Theme of final qualifying work: Â« Development of a business plan for opening a tea shop Â«More ChayaÂ»Â».
The given work is devoted to studying tea market research and franchise competitiveness analysis for organizing a tea retail store and developing a model of a business plan for the franchise Â«More ChayaÂ». The research set the following goals:
1. To explore the role of business planning in the organization, to identify the main sections of the business plan, to study the use of franchising in business planning.
2. To study the market for retail sales of tea, to conduct a comparative analysis of the franchises of specialized tea shops, to consider the theoretical aspects of the registration procedure of an individual entrepreneur.
3. Develop, as part of the Â«More ChayaÂ» franchise, the main sections of the business plan of a specialized tea shop. Calculate project financial indicators.
The work was carried out on the basis of a specialized tea shop Â«More ChayaÂ», where a significant part of the actual material was collected on the organization of individual entrepreneurship and the development of a business plan. On the example of IP Vershina Elena Yakovlevna, calculations and analysis were made that clearly demonstrate the implementation of the tea shopâs business plan. The analysis is performed using mathematical modeling using Microsoft Office Excel software. The statistical and graphical method is applied.
As a result of graduation qualification work, a promising business plan for the family store was developed retail tea sales franchise tea sales Â«More ChayaÂ», The financial indicators of the project implementation were calculated. The advantages and risks of developing a franchise business are studied, on the basis of which recommendations for conducting a family business are proposed.