title: Ð¡Ð¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð¾Ð¹ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Improvement of marketing activities of the enterprise
Creators: name: ÐÐ²ÑÐ³Ð¸Ð½Ð°, ÐÐ°Ð´ÐµÐ¶Ð´Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð¾Ð²Ð°Ñ ÑÑÐµÐ´Ð°
SWOT-Ð°Ð½Ð°Ð»Ð¸Ð·
Ð°Ð½Ð°Ð»Ð¸Ð· ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾Ð²
ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð·
ÑÐµÐ¹ÑÐ¸Ð½Ð³Ð¾Ð²Ð°Ñ Ð¾ÑÐµÐ½ÐºÐ° ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾Ð²
marketing environment
SWOT-analysis
competitors analysis
financial analysis
competitors rating assessment

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description: The title of the bachelor graduate qualification work âImproving the marketing activities of the enterpriseââ. The aim of the graduate qualification work is the development of measures to improve the marketing activities of the enterprise LLC âVolchek's bakeryââ. Tasks of the graduate qualification work: â analyze the theoretical foundations of marketing activities; â conduct an organizational and economic analysis of the economic activity of the enterprise; â to analyze the marketing activities of the enterprise; â identify the problems of marketing activities of the enterprise; â develop measures to improve the marketing activities of the enterprise; â conduct cost-effectiveness of the developed measures. The graduate qualification work was carried out on the basis of LLC âVolchek's bakeryââ Methods: General scientific research methods were used: content and comparative analysis, analogy method, as well as specific research methods SWOT analysis, rating of competitors, data collection and processing. The main results of the graduate qualification work: â an analysis of the theoretical basis of marketing; â a feasibility study of the enterprise; â an analysis of the marketing activities of the enterprise; â measures have been developed to improve the marketing activities of the enterprise; â proved the effectiveness of the developed measures/ The practical significance of the work is determined by the possibility of implementing the developed measures to improve marketing activities for the organization.