title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼Ð°ÑÑÑÑÑÐ° Ð² ÐÐÐÐ¢ Ð½Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ ÐÑÐºÑÐ¸ÑÐµÑÐºÐ¾Ð¹ Ð·Ð¾Ð½Ñ ÐÐ°ÑÐµÐ»Ð¸Ð¸ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ ÑÑÑÐ¸Ð½Ð´ÑÑÑÑÐ¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of an ecological route in spas in the territory of the arctic zone of karelia at the enterprise of the tourism industry
Creators: name: Ð¦Ð°Ð¹, Ð ÐµÐ³Ð¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐ¸Ð·Ð¼
ÐÑÐºÑÐ¸ÑÐµÑÐºÐ°Ñ Ð·Ð¾Ð½Ð°
ÑÐµÑÑÑÑÐ½ÑÐ¹ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð»
ÑÑÑÐ¸ÑÑÑÐºÐ¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ°
Ð¾ÑÐ¾Ð±Ð¾ Ð¾Ñ ÑÐ°Ð½ÑÐµÐ¼ÑÐµ Ð¿ÑÐ¸ÑÐ¾Ð´Ð½ÑÐµ ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸
ecological tourism
Arctic zone
resource potential
tourist enterprise
tourist product development
specially protected natural areas

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description: The given work is devoted to the analysis and characterization of ecological tourism in the Arctic zone of Russia, as well as the development of a unique tourism product in a specially protected natural area for tourism industry enterprises. In the course of the study, possible tasks were solved: 1. To identify and evaluate the tourist and recreational potential of the Arctic zone of Karelia for the development of ecological tourism; 2. Analyze the databases of protected areas in Russia and the Arctic zone of the Republic of Karelia; 3. Analysis and characteristics of a tourism enterprise for the implementation of the developed tourism product; 4. Analysis and identification of problems that may arise in the process of development and implementation; 5. Development of a unique tourist product and justification of its economic efficiency. In the course of the work, a characteristic of ecological tourism in specially protected natural areas of the Arctic zone of Russia was given, the organizational and economic characteristics of a tourist enterprise were considered, an analysis of the internal environment of the company was carried out, and the legislative framework regulating ecological tourism and tourism in protected areas was considered. A competitive analysis of tourist enterprises and tourist offers in the Republic of Karelia was also carried out. When collecting the data necessary to complete the work, search engines such as Google and Yandex were used to obtain information about various aspects of ecology and nature in the Arctic zone of the Republic of Karelia. These tools allowed accessÂ  to scientific articles, reports, publications and other sources of information related to the development of the ecological route. When processing the data, specialized information bases were used, such as national and international scientific repositories, archives of scientific journals, government organizations involved in ecology and nature conservation. These sources provided valuable information about biodiversity, climate, geography, geology and other aspects important for the development of an ecological route in the Arctic zone of Karelia. The result of the work was the development of a unique tourism product for âCoral Travelâ LLC â a smart tour to ensure security in the development of the countrys domestic tourism, which was proposed for implementation in order to expand the companys promising tourism products.