title: Ð¢Ð¾Ð²Ð°ÑÐ¾Ð²ÐµÐ´Ð½Ð°Ñ Ñ Ð°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÐ°, Ð¾ÑÐµÐ½ÐºÐ° ÐºÐ°ÑÐµÑÑÐ²Ð° Ð´ÐµÐºÐ¾ÑÐ°ÑÐ¸Ð²Ð½ÑÑ ÑÑÐµÐ´ÑÑÐ² Ð´Ð»Ñ Ð½Ð¾Ð³ÑÐµÐ¹ Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ð¸Ð¹ Ð¿Ð¾ ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ñ Ð¸Ñ Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½ÑÐ° Ð² ÑÐ¾Ð·Ð½Ð¸ÑÐ½Ð¾Ð¼ ÑÐ¾ÑÐ³Ð¾Ð²Ð¾Ð¼ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Commodity characteristics, assessment of the quality of decorative nail products and development of proposals for improving their assortment in a retail trade enterprise
Creators: name: ÐÑÐ¾ÑÑÑÐºÐ¸Ð½Ð°, ÐÐ¸ÑÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2022
Subjects: ÑÑÐµÐ´ÑÑÐ²Ð° Ð´Ð»Ñ Ð½Ð¾Ð³ÑÐµÐ¹
Ð´ÐµÐºÐ¾ÑÐ°ÑÐ¸Ð²Ð½ÑÐµ ÑÑÐµÐ´ÑÑÐ²Ð° Ð´Ð»Ñ Ð½Ð¾Ð³ÑÐµÐ¹
ÐºÐ°ÑÐµÑÑÐ²Ð¾
Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»Ð¸ ÐºÐ°ÑÐµÑÑÐ²Ð°
Ð°ÑÑÐ¾ÑÑÐ¸Ð¼ÐµÐ½Ñ
nail products
decorative nail products
quality
quality indicators
assortment

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description: This work is devoted to the analysis of the assortment and evaluation of the quality of decorative nail products and the development of proposals for improving their assortment in a retail company. Tasks that were solved during the study:1. To analyze the factors that form and preserve the quality of decorative nail products.2. Analyze the requirements for the quality of decorative nail products, consider their classification and characterize their group assortment.3. To assess the conformity of the labeling of decorative nail products, organoleptic and physico-chemical indicators with the requirements of regulatory documentation, as well as a full-scale experiment to study the quality of decorative nail enamels.4. To analyze the assortment and consumer preferences in the market of decorative nail products and develop proposals based on them to improve their assortment. The research was carried out on the basis of the laboratory of examination of consumer goods of the Higher School of Economics. The determination of quality indicators was carried out according to standard methods. The results were processed using mathematical statistics methods. As a result of the study, it was found that all the studied samples of decorative nail enamels meet the requirements of the technical regulations and regulatory documentation on the conformity of labeling, organoleptic and physico-chemical indicators.The developed proposals for improving the assortment of decorative nail products are based on a correlation analysis of the structure of the assortment and consumer preferences in the market.Â