title: ÐÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¸ÑÐµÐ²Ð¾Ð¹ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾ÑÑÐ¸ ÐÐ¸ÑÐ°Ñ
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Evaluation of the efficiency of the investment project of the food industry of China
Creators: name: Ð¦Ð°Ð¾ ÐÑÐ¹Ð¸
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÐÐ¸ÑÐµÐ²ÑÐµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ
Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¸
Ð¾ÑÐµÐ½ÐºÐ° Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð¿ÑÐ¾ÐµÐºÑÐ¾Ð² Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¸
Ð¿Ð¸ÑÐµÐ²Ð°Ñ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾ÑÑÑ
ÑÑÐ½Ð¾Ðº ÐºÐ¾Ð½ÑÐµÑÐ²Ð¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÑ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸ÑÐºÐ¾Ð²
investment
investment project appraisal
food industry
canned food market
risk analysis

description: ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ ÐºÑÑÐ¿Ð½Ð¾Ð¼Ð°ÑÑÑÐ°Ð±Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ð° ÐºÐ¾Ð½ÑÐµÑÐ²Ð¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÑ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¾Ð², Ð¾Ð±ÐµÑÐ¿ÐµÑÐµÐ½Ð¸Ñ ÐºÐ°ÑÐµÑÑÐ²Ð° Ð¸ Ð±ÐµÐ·Ð¾Ð¿Ð°ÑÐ½Ð¾ÑÑÐ¸ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÑ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¾Ð², Ð° ÑÐ°ÐºÐ¶Ðµ ÑÐ½Ð¸Ð¶ÐµÐ½Ð¸Ñ ÑÐµÐ±ÐµÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ð° ÐºÐ¾Ð½ÑÐµÑÐ²Ð¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÑ Ð¿ÑÐ¾Ð´ÑÐºÑÐ¾Ð², Ð¿ÑÐ°Ð²Ð¸ÑÐµÐ»ÑÑÑÐ²Ð¾ Ð¿ÑÐ¸Ð½ÑÐ»Ð¾ ÑÑÐ´ Ð¼ÐµÑ Ð¿Ð¾ Ð¿Ð¾Ð´Ð´ÐµÑÐ¶ÐºÐµ Ð¸ ÑÑÐ¸Ð¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ð¿ÐµÑÐµÑÐ¾Ð´Ð° ÑÑÐ°Ð´Ð¸ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð¿Ð¸ÑÐµÐ²Ð¾Ð¹ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾ÑÑÐ¸ Ðº Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾Ð¼Ñ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ. ÐÐ¾-Ð¿ÐµÑÐ²ÑÑ, Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð¾Ð±Ð·Ð¾ÑÐ° ÑÐµÐ¾ÑÐ¸Ð¹, ÑÐ²ÑÐ·Ð°Ð½Ð½ÑÑ Ñ Ð¾ÑÐµÐ½ÐºÐ¾Ð¹ Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð²ÑÐ³Ð¾Ð´ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¸ Ð°Ð½Ð°Ð»Ð¸Ð·Ð¾Ð¼ ÑÐ¸ÑÐºÐ¾Ð², Ð² Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÐµ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·ÑÐµÑÑÑ Ð¼Ð¾Ð´ÐµÐ»Ñ PEST Ð´Ð»Ñ Ð¸Ð·ÑÑÐµÐ½Ð¸Ñ Ð¼Ð°ÐºÑÐ¾ÑÑÐµÐ´Ñ Ð¸ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾Ð¹ ÑÑÐµÐ´Ñ Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð², Ð²ÑÑÐ²Ð»ÐµÐ½Ð¸Ñ Ð²Ð¾Ð·Ð¼Ð¾Ð¶Ð½Ð¾ÑÑÐµÐ¹, ÑÐ³ÑÐ¾Ð· Ð¸ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÐ¸, Ñ ÐºÐ¾ÑÐ¾ÑÑÐ¼Ð¸ Ð¾Ð½ ÑÑÐ°Ð»ÐºÐ¸Ð²Ð°ÐµÑÑÑ, Ñ ÑÑÐµÑÐ¾Ð¼ ÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ¾Ð¹ ÑÐ¸ÑÑÐ°ÑÐ¸Ð¸ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ âAsia Foodâ. ÐÐ¾-Ð²ÑÐ¾ÑÑÑ, Ð¿Ð¾ÑÑÐµÐ´ÑÑÐ²Ð¾Ð¼ ÑÐµÐ³Ð¼ÐµÐ½ÑÐ°ÑÐ¸Ð¸ ÑÑÐ½ÐºÐ° ÐºÐ¾Ð½ÑÐµÑÐ²Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð²ÑÐ±Ð¸ÑÐ°ÐµÑÑÑ ÑÐµÐ»ÐµÐ²Ð¾Ð¹ ÑÑÐ½Ð¾Ðº, Ð° Ð·Ð°ÑÐµÐ¼ Ð¾ÑÑÑÐµÑÑÐ²Ð»ÑÐµÑÑÑ ÑÑÐ½Ð¾ÑÐ½Ð¾Ðµ Ð¿Ð¾Ð·Ð¸ÑÐ¸Ð¾Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÐºÐ¾Ð½ÑÐµÑÐ²Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ°. ÐÐ°ÑÐµÐ¼ Ð¾Ð±ÑÐµÐ´Ð¸Ð½Ð¸ÑÑ ÐºÐ°ÑÐµÑÑÐ²ÐµÐ½Ð½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· Ð¸ ÐºÐ¾Ð»Ð¸ÑÐµÑÑÐ²ÐµÐ½Ð½ÑÐµ Ð¼ÐµÑÐ¾Ð´Ñ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð´Ð»Ñ Ð¾ÑÐµÐ½ÐºÐ¸ Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð²ÑÐ³Ð¾Ð´ Ð¿ÑÐ¾ÐµÐºÑÐ° ÐºÐ¾Ð½ÑÐµÑÐ²Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ð¥ÑÐ±ÑÐ¹ÑÐºÐ¾Ð¹ Ð¿Ð¸ÑÐµÐ²Ð¾Ð¹ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ âAsia Foodâ Ñ ÑÐ¾ÑÐºÐ¸ Ð·ÑÐµÐ½Ð¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¹ Ð²ÑÐ³Ð¾Ð´Ñ. ÐÑÐµÐ½ÐºÐ° Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ Ð¿ÑÐ¸Ð²Ð»ÐµÐºÐ°ÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿ÑÐ¾Ð²Ð¾Ð´Ð¸Ð»Ð°ÑÑ Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ Ð¿Ð°ÐºÐµÑÐ° MS Office (Excel). ÐÐ°ÐºÐ¾Ð½ÐµÑ, ÑÑÐ½Ð¾ÑÐ½ÑÐ¹ ÑÐ¸ÑÐº, ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¹ ÑÐ¸ÑÐº Ð¸ Ð¿Ð¾Ð»Ð¸ÑÐ¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ¸ÑÐº Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð² Ð±ÑÐ»Ð¸ ÑÐ¸ÑÑÐµÐ¼Ð°ÑÐ¸ÑÐµÑÐºÐ¸ Ð¿ÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°Ð½Ñ, Ð¸ Ð¾Ð±ÑÐ¸Ð¹ ÑÑÐ¾Ð²ÐµÐ½Ñ ÑÐ¸ÑÐºÐ° Ð¿ÑÐ¾ÐµÐºÑÐ° Ð±ÑÐ» Ð¾ÑÐµÐ½ÐµÐ½ Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ "Ð¼ÐµÑÐ¾Ð´Ð° ÑÐºÑÐ¿ÐµÑÑÐ½Ð¾Ð¹ Ð¾ÑÐµÐ½ÐºÐ¸"; Ð½Ð°ÐºÐ¾Ð½ÐµÑ, Ð² ÑÐµÐ»ÑÑ Ð¾Ð±ÐµÑÐ¿ÐµÑÐµÐ½Ð¸Ñ Ð±ÐµÑÐ¿ÑÐµÐ¿ÑÑÑÑÐ²ÐµÐ½Ð½Ð¾Ð¹ ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð² Ð¥ÑÐ±ÑÐ¹ÑÐºÐ¾Ð¹ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ âAsia Foodâ, Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ñ ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¹ Ð²ÑÐ³Ð¾Ð´Ñ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¸ Ð¿ÑÐµÐ´Ð¾ÑÐ²ÑÐ°ÑÐµÐ½Ð¸Ñ ÑÐ¸ÑÐºÐ¾Ð² Ð¿ÑÐ¾ÐµÐºÑÐ° Ð±ÑÐ»Ð¸ Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ñ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÐ¸Ðµ Ð¼ÐµÑÑ Ð¿Ð¾ ÐºÐ¾Ð½ÑÑÐ¾Ð»Ñ Ð¸ Ð·Ð°ÑÐ¸ÑÐµ Ð¾Ñ ÑÐ¸ÑÐºÐ¾Ð². ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ»ÑÐ¶Ð¸Ñ Ð¾ÑÐ½Ð¾Ð²Ð¾Ð¹ Ð´Ð»Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð²ÑÐ³Ð¾Ð´ Ð¸ ÑÐ¸ÑÐºÐ¾Ð² Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ âAsia Foodâ Ð´Ð»Ñ Ð¾Ð±ÐµÑÐ¿ÐµÑÐµÐ½Ð¸Ñ ÑÑÐ¿ÐµÑÐ½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ Ð¿ÑÐ¾ÐµÐºÑÐ° Ð¿Ð¾ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ñ ÐºÐ¾Ð½ÑÐµÑÐ²Ð¾Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ âAsia Foodâ, Ð° ÑÐ°ÐºÐ¶Ðµ Ð¿Ð¾ÑÐ»ÑÐ¶Ð¸Ñ Ð¾ÑÐ½Ð¾Ð²Ð¾Ð¹ Ð´Ð»Ñ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¸Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð²ÑÐ³Ð¾Ð´ Ð¸ ÑÐ¸ÑÐºÐ¾Ð² Ð´Ð»Ñ Ð´ÑÑÐ³Ð¸Ñ Ð¿ÑÐ¾ÐµÐºÑÐ¾Ð² Ð¿Ð¸ÑÐµÐ²Ð¾Ð¹ Ð¿ÑÐ¾Ð¼ÑÑÐ»ÐµÐ½Ð½Ð¾ÑÑÐ¸.
description: In order to achieve large-scale production of canned products, to ensure the quality and safety of canned products and to reduce the cost of production of canned products, the government has taken several measures to support and stimulate the transition of the traditional food industry to industrial production. Firstly, based on a review of theories related to project investment benefit assessment and risk analysis, this paper uses the PEST model to examine the macro environment and industrial environment of a canned food investment project, identifying the opportunities, threats and competitiveness it faces, taking into account the actual situation of the Asia Food canned food production project. Secondly, through market segmentation of the canning project, the target market is selected and then market positioning of the canning product is done; Then combine qualitative analysis and quantitative research methods to evaluate the investment benefits of Hebei Asia Foods canning project in terms of economic benefits; Project investment attractiveness evaluation was done using MS Office package (Excel). Finally, the market risk, financial risk and political risk of the canning project were systematically analyzed, and the overall risk level of the project was assessed by the "expert assessment method". Finally, in order to ensure the smooth implementation of Hebei Asia Foods canning project, enhance the economic benefit of the project and prevent the project risks, appropriate risk control and protection measures were proposed. This paper will serve as the basis for an investment benefit and risk analysis of the Asia Food canning project to ensure the successful operation of the Asia Food canning project, and will also serve as the basis for an investment benefit and risk analysis for other food industry projects.