title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÐºÐ¾Ð¼Ð¿Ð»ÐµÐºÑÐ° Ð¼ÐµÑÐ¾Ð¿ÑÐ¸ÑÑÐ¸Ð¹ Ð¿Ð¾ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ñ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ ÑÐµÑÐ¸ Ð³Ð¾ÑÑÐ¸Ð½Ð¸Ñ (Ð¿Ð¾ Ð·Ð°ÐºÐ°Ð·Ñ ÑÐµÑÐ¸ Ð³Ð¾ÑÑÐ¸Ð½Ð¸Ñ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµÂ»): Ð¿ÑÐ¾ÐµÐºÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ° Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° ÑÑÑÐ¸ÑÑÑÐºÐ¸Ñ ÑÐµÑÑÑÑÐ¾Ð²
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a set of measures to improve the efficiency of the hotel chain (commissioned by the Â«Dot On The MapÂ» hotel chain): designing an ecological tour based on the analysis of tourist resources
Creators: name: ÐÑÑÐµÐ¼Ð¾Ð²Ð°, ÐÐ°Ð»ÐµÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÑÑÑ
ÑÑÑÐ¸Ð·Ð¼
ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐ¸Ð·Ð¼
ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°
Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ñ ÑÑÑÐ°
ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑ
Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ðµ
tour
tourism
ecotourism
tour development
tour organization
tourist product
promotion

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð¼Ñ ÑÑÑÑ Ð´Ð»Ñ Ð¾ÑÐµÐ»Ñ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµ. ÐÑÐ¸Ð¾Ð·ÐµÑÑÐºÂ». Ð Ð¿ÑÐ¾ÑÐµÑÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð±ÑÐ»Ð¸ ÑÐµÑÐµÐ½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1. ÐÑÐ¿Ð¾Ð»Ð½Ð¸ÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÐ³ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸Ð·Ð¼Ð° Ð½Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸. 2. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°ÑÑ ÑÐµÐ¾ÑÐµÑÐ¸ÐºÐ¾-Ð¼ÐµÑÐ¾Ð´Ð¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ðµ Ð¾ÑÐ½Ð¾Ð²Ñ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸Ð·Ð¼Ð° Ð½Ð° ÑÐµÑÑÐ¸ÑÐ¾ÑÐ¸Ð¸ Ð Ð¾ÑÑÐ¸Ð¹ÑÐºÐ¾Ð¹ Ð¤ÐµÐ´ÐµÑÐ°ÑÐ¸Ð¸. 3. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°ÑÑ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð» Ð¸ ÑÐµÑÑÑÑÑ ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ ÑÑÐ½ÐºÐ° ÐÐµÐ½Ð¸Ð½Ð³ÑÐ°Ð´ÑÐºÐ¾Ð¹ Ð¾Ð±Ð»Ð°ÑÑÐ¸ Ð´Ð»Ñ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸Ð·Ð¼Ð° Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÑÐ¸ Ð¾ÑÐµÐ»ÐµÐ¹ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµÂ». 4. ÐÐ¿ÑÐµÐ´ÐµÐ»Ð¸ÑÑ Ð°ÐºÑÑÐ°Ð»ÑÐ½ÑÐµ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼Ñ Ð¿ÑÐ¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ ÑÑÑ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÑÐ¸ Ð¾ÑÐµÐ»ÐµÐ¹ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµÂ». 5. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ Ð¿ÑÐ¾ÐµÐºÑ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÑÐµÑÐ¸ Ð¾ÑÐµÐ»ÐµÐ¹ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµÂ». Ð Ð°Ð±Ð¾ÑÐ° Ð²ÑÐ¿Ð¾Ð»Ð½ÑÐ»Ð°ÑÑ Ð² ÐÐ±ÑÐµÑÑÐ²Ðµ Ñ Ð¾Ð³ÑÐ°Ð½Ð¸ÑÐµÐ½Ð½Ð¾Ð¹ Ð¾ÑÐ²ÐµÑÑÑÐ²ÐµÐ½Ð½Ð¾ÑÑÑÑ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµ. ÐÑÐ¸Ð¾Ð·ÐµÑÑÐºÂ». Ð ÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð¼ ÑÐ°Ð±Ð¾ÑÑ ÑÑÐ°Ð»Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÑÐ° Ð´Ð»Ñ ÐÐÐ Â«Ð¢Ð¾ÑÐºÐ° Ð½Ð° ÐºÐ°ÑÑÐµ. ÐÑÐ¸Ð¾Ð·ÐµÑÑÐºÂ» Ð¸ ÐºÐ°Ð»ÑÐºÑÐ»ÑÑÐ¸Ñ ÑÑÑÐ°, ÐºÐ¾ÑÐ¾ÑÑÐ¹ Ð±ÑÐ» Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½ Ðº Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ. ÐÑÐ¸ ÑÐ±Ð¾ÑÐµ Ð´Ð°Ð½Ð½ÑÑ, Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼ÑÑ Ð´Ð»Ñ Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð¸Ñ ÑÐ°Ð±Ð¾ÑÑ, Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ñ Ð¿Ð¾Ð¸ÑÐºÐ¾Ð²ÑÐµ ÑÐ¸ÑÑÐµÐ¼Ñ Google Ð¸ Ð¯Ð½Ð´ÐµÐºÑ. ÐÑÐ¸ Ð¾Ð±ÑÐ°Ð±Ð¾ÑÐºÐµ Ð´Ð°Ð½Ð½ÑÑ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð»Ð¸ÑÑ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ñ Microsoft Excel.
description: This work is devoted to the development of an ecological tour for the hotel "Dot on the map. Priozersk". In the course of the research, the following tasks were solved: 1. Perform an analysis of the regulation of ecological tourism in the territory of the Russian Federation. 2. To analyze the theoretical and methodological foundations of the organization of ecological tourism in the territory of the Russian Federation. 3. To analyze the potential and resources of the tourist market of the Leningrad region for the organization of the development of eco-tourism on the example of the hotel chain "Dot on the map". 4. Identify current problems in the development of a tour product in eco-tourism using the example of the Dot on the Map hotel chain. 5. Develop a project of an ecological tourism product using the example of the Dot on the Map hotel chain. The work was carried out in the Limited Liability Company "Dot on the map. Priozersk". The result of the work was the development of an ecological tour for LLC "Dot on the map. Priozersk" and the calculation of the tour, which was proposed for implementation. When collecting the data necessary to complete the work, Google and Yandex search engines were used. The following Microsoft Excel programs are used for data processing.