title: Ð¤ÑÐ°Ð½ÑÐ°Ð¹Ð·Ð¸Ð½Ð³ ÐºÐ°Ðº ÑÑÑÐµÐºÑÐ¸Ð²Ð½ÑÐ¹ Ð¸Ð½ÑÑÑÑÐ¼ÐµÐ½Ñ Ð²ÑÑ Ð¾Ð´Ð° Ð½Ð° ÑÐ¸ÑÐ¼Ñ Ð½Ð° Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½ÑÐ¹ ÑÑÐ½Ð¾Ðº
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Franchising as an effective tool for entering the international market
Creators: name: ÐÐ¾Ð±ÑÐ¾Ð²Ð°, ÐÐ½Ð°ÑÑÐ°ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: ÑÑÐ°Ð½ÑÐ°Ð¹Ð·Ð¸Ð½Ð³
Ð¿Ð°ÑÑÐ°Ð»ÑÐ½ÑÐ¹ Ð²Ð·Ð½Ð¾Ñ
ÑÐ¾ÑÐ»ÑÐ¸
Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÑÑÑÐºÑÑÑÐ°
Ð¾Ð±Ð¾ÑÐ¾Ñ
Ð´Ð¸Ð½Ð°Ð¼Ð¸ÐºÐ° Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹
ÑÑÐ½Ð¾Ðº Ð¾Ð±ÑÐµÑÑÐ²ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð¿Ð¸ÑÐ°Ð½Ð¸Ñ
ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ½Ð°Ñ ÑÑÐµÐ´Ð°
pest-Ð°Ð½Ð°Ð»Ð¸Ð·
ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÐ°Ð½ÑÐ¸Ð·Ñ
franchising
lump-sum payment
royalties
organizational structure
turnover
dynamics of indicators
catering market
competitive environment
pest analysis
franchise development

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description: The topic of the final qualification work: "Franchising as an effective tool for entering the international market".
This work is devoted to the assessment of the state of the food service market in order to further develop the prospects for the development of the studied organization in the international market and the creation of an international franchise for the foreign market. During the research the following tasks were solved:
1. Study of franchise relations
2. Study the features of legal regulation of franchising
3. Analysis of the economic state of the enterprise
4. Analysis of development trends in the international market
5. The development of the franchise market-one from foreign countries
The object of research in this work is the activity of the public catering company "Teremok- Russkiye bliny ". The main indicators of the Â«Teremok-Russkiye blinyÂ» enterprise in Russia Federation were analyzed, solvency and liquidity were assessed, and the regional franchise of this network was considered. The directions for the network development in the international market are analyzed, the Estonian market is considered, the competitive environment in Tallinn and the potential market are analyzed
The result was an international franchise and calculated approximate economic benefits for the franchisee and franchisor.