title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°ÑÐµÐ³Ð¸ÑÐµÑÐºÐ¸Ñ Ð¿Ð¾Ð»Ð¾Ð¶ÐµÐ½Ð¸Ð¹ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ Ð¸Ð½ÑÑÑÑÐ¼ÐµÐ½ÑÐ¾Ð² Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð° Ð´Ð»Ñ Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ñ Ð½Ð¾Ð²Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Development of strategic provision for the introduction of internet marketing tools to promote a new company project
Creators: name: Ð¥Ð°ÑÐ¸Ð½Ð°, ÐÐ°ÑÑÑ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³
Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ðµ
Ð¸Ð½ÑÑÑÑÐ¼ÐµÐ½ÑÑ Ð¸Ð½ÑÐµÑÐ½ÐµÑ-Ð¼Ð°ÑÐºÐµÑÐ¸Ð½Ð³Ð°
Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ðµ Ð¿ÑÐ¾ÐµÐºÑÐ°
Ð¾Ð½Ð»Ð°Ð¹Ð½-Ð¾Ð±ÑÐ°Ð·Ð¾Ð²Ð°Ð½Ð¸Ðµ
internet marketing
internet promotion
internet marketing tools
project promotion
online education

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description: The theme of the master's thesis: "Development of strategic provisions for the introduction of Internet marketing tools to promote a new company project". The purpose of the research is to analyze and develop strategic provisions for the introduction of Internet marketing tools to promote a new company project. The research was carried out on the basis of the WillSkill project (St. Petersburg). The subject of the thesis is Internet marketing tools for promoting a new company project.Research methods: Basic general scientific research methods were used, as well as additional methods, such as data analysis, expert assessments and market research, in order to obtain more detailed information and an understanding of the effectiveness of using various Internet marketing tools. The main results of the study: theoretical aspects of internet marketing have been studied; ways of increasing the commercial activity of the project have been studied;an assessment of the existing marketing activities of the project was carried out;a strategy has been developed to increase the commercial activity of the project through the introduction of Internet marketing tools. The field of application of results is the marketing activities of the WillSkill project and online education projects in general. The scientific novelty is thestimulation of the marketing policy of the online education project, as well as the development of an algorithm for the introduction of Internet marketing tools in order to bring the recognition and profitability of the project to a new level. Conclusions. The tasks of the WRC have been solved, the goal has been achieved, the scope of application of the results has been determined.