title: Ð¡ÑÐ°ÑÑÐ°Ð¿ Ð¿Ð¾ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²Ð° Ð¸ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¿ÑÐ¾Ð´Ð°Ð¶ ÑÐ¿ÑÐ°Ð²Ð»ÑÐµÐ¼Ð¾Ð¹ ÑÐ¸ÑÑÐµÐ¼Ñ Ð¾ÑÐ¸ÑÑÐºÐ¸ Ð¿Ð¾Ð²ÐµÑÑ Ð½Ð¾ÑÑÐ¸ Ð²Ð¾Ð´Ñ Ð´Ð»Ñ ÐµÑÑÐµÑÑÐ²ÐµÐ½Ð½ÑÑ Ð¸ Ð¸ÑÐºÑÑÑÑÐ²ÐµÐ½Ð½ÑÑ Ð²Ð¾Ð´Ð¾ÑÐ¼Ð¾Ð²
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Startup for the creation of production and organization of sales of a controlled water surface treatment system for natural and artificial reservoirs
Creators: name: Ð¦Ð¸ÐºÐ°Ð»ÑÐº, ÐÐ»ÐµÐºÑÐ°Ð½Ð´Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÐÐ¾Ð´Ð½ÑÐµ ÑÐµÑÑÑÑÑ
ÐÐ¾Ð´Ð°
ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÐ°ÑÑÐ°Ð¿
ÑÐ¿ÑÐ°Ð²Ð»ÑÐµÐ¼Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð°
technology startup
managed system

description: ÐÐ°Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¿Ð¾ÑÐ²ÑÑÐµÐ½Ð° Ð²ÑÐ±Ð¾ÑÑ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÐºÐ¾Ð¼Ð¼ÐµÑÑÐ¸Ð°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸, ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐµ MVP Ð¸ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð³Ð¾ Ð¿Ð»Ð°Ð½Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ ÑÑÐ°ÑÑÐ°Ð¿Ð° Ð´Ð»Ñ Ð´Ð°Ð»ÑÐ½ÐµÐ¹ÑÐµÐ³Ð¾ Ð²ÑÐ²Ð¾Ð´Ð° Ð½Ð° ÑÑÐ½Ð¾Ðº Ð²Ð¾Ð´Ð¾Ð¾ÑÐ¸ÑÑÐ½ÑÑ ÑÑÑÑÐ¾Ð¹ÑÑÐ². ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ: 1. ÐÐ½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ° Ð²Ð¾Ð´Ð¾Ð¾ÑÐ¸ÑÑÐ½ÑÑ ÑÑÑÑÐ¾Ð¹ÑÑÐ² 2. Ð¤Ð¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¸Ð´ÐµÐ¸, Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¸ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²ÐµÐ½Ð½Ð¾Ð³Ð¾ Ð¿Ð»Ð°Ð½Ð¾Ð², Ð° ÑÐ°ÐºÐ¶Ðµ Ð¾Ð±Ð¾ÑÐ½Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð¹ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ 3. ÐÑÐ¾ÐµÐºÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ Ð¸ Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÑÑÐ¾Ð¹ÑÑÐ²Ð° 4. Ð¡Ð¾Ð·Ð´Ð°Ð½Ð¸Ðµ Ð¿Ð»Ð°Ð½Ð° ÑÐµÐ°Ð»Ð¸Ð·Ð°ÑÐ¸Ð¸. ÐÑÑÐ»ÐµÐ´Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ°Ñ ÑÐ°ÑÑÑ Ð±ÑÐ»Ð° Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð±Ð»Ð°Ð³Ð¾Ð´Ð°ÑÑ Ð·Ð½Ð°Ð½Ð¸ÑÐ¼ Ð¸ ÐºÐ¾Ð¼Ð¿ÐµÑÐµÐ½ÑÐ¸ÑÐ¼, Ð¿ÑÐ¸Ð¾Ð±ÑÐµÑÑÐ½Ð½ÑÐ¼ Ð² ÑÐ°Ð¼ÐºÐ°Ñ Ð¾Ð±ÑÑÐµÐ½Ð¸Ñ Ð½Ð° Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ðµ Â«Ð¢ÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ðµ Ð¿ÑÐµÐ´Ð¿ÑÐ¸Ð½Ð¸Ð¼Ð°ÑÐµÐ»ÑÑÑÐ²Ð¾Â» ÐÐ½ÑÑÐ¸ÑÑÑÐ° Ð¿ÐµÑÐµÐ´Ð¾Ð²ÑÑ Ð¿ÑÐ¾Ð¸Ð·Ð²Ð¾Ð´ÑÑÐ²ÐµÐ½Ð½ÑÑ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ (ÐÐÐÐ¢) Ð¡ÐÐ±ÐÐ£ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿Ð° Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð¿ÑÐ¾Ð²Ð¾Ð´Ð¸Ð»Ð°ÑÑ Ð¿ÑÐ¸ Ð²ÑÐµÑÑÐ¾ÑÐ¾Ð½Ð½ÐµÐ¹ Ð¿Ð¾Ð´Ð´ÐµÑÐ¶ÐºÐµ ÐÐ ÐÐµÐ½Ð³Ð¸Ð´ÑÐ¾Ð¿ÑÐ¾ÐµÐºÑ Ð¸ Ð¤ÐÐ Ð Â«ÐÐ¾Ð»Ð¸ÑÐµÑÂ». ÐÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¾ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐ½ÐºÐ° Ñ Ð¿ÐµÑÐ²Ð¸ÑÐ½ÑÐ¼ ÑÐ±Ð¾ÑÐ¾Ð¼ Ð´Ð°Ð½Ð½ÑÑ Ð¸ Ð²ÑÐ¾ÑÐ¸ÑÐ½ÑÐ¼ Ð°Ð½Ð°Ð»Ð¸Ð·Ð¾Ð¼. Ð¡ÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½ Ð¾Ð±ÑÐ°Ð· Ð¿ÑÐ¾Ð´ÑÐºÑÐ°, Ð²ÑÐ´ÐµÐ»ÐµÐ½Ñ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ½ÑÐµ Ð¿ÑÐµÐ¸Ð¼ÑÑÐµÑÑÐ²Ð° Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ Ð²ÑÑÐ¾Ð´Ð° Ð½Ð° ÑÑÐ½Ð¾Ðº. Ð¡Ð¾Ð·Ð´Ð°Ð½ Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿ ÑÑÑÑÐ¾Ð¹ÑÑÐ²Ð°, Ð½Ð°ÑÐ¾Ð´ÑÑÐ¸Ð¹ÑÑ Ð² ÑÑÐ°Ð´Ð¸Ð¸ ÑÐµÑÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð´ÐµÑÐ°Ð»ÑÐ½ÑÐ¹ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¹ Ð¿Ð»Ð°Ð½ Ñ ÐºÐ»ÑÑÐµÐ²ÑÐ¼Ð¸ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÑÐ¼Ð¸ Ð´Ð»Ñ Ð¿ÑÐ¸Ð²Ð»ÐµÑÐµÐ½Ð¸Ñ Ð¸Ð½Ð²ÐµÑÑÐ¾ÑÐ¾Ð². Ð­ÑÐ¸ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾Ð´ÑÐ²ÐµÑÐ¶Ð´Ð°ÑÑ Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ Ð¸ Ð¿Ð¾ÑÐµÐ½ÑÐ¸Ð°Ð» Ð¿ÑÐ¾ÐµÐºÑÐ°.
description: This work is devoted to the choice of a commercialization strategy, the development of MVP and financial planning of a startup for further market launch of water treatment devices. Tasks that were solved during the investigation: 1. Market analysis of water treatment devices 2. Formation of a business idea, organizational and production plans, as well as justification of financial efficiency 3. Design and prototyping of the device 4. Creating an implementation plan. The research part was carried out thanks to the knowledge and competencies acquired as part of the training program "Technological Entrepreneurship" of the Institute of Advanced Production Technologies of Peter the Great SPbPU. The development of the prototype of the product was carried out with the full support of JSC Lengidroproekt and FPRI "Polytech". A market study was conducted with primary data collection and secondary analysis. The image of the product has been formed, competitive advantages have been highlighted and a market entry strategy has been developed. A prototype of the device has been created, which is under testing. A detailed financial plan with key indicators has been developed to attract investors. These achievements confirm the prospects and potential of the project.