title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐ°ÑÑ-ÑÑÑÐ´Ð¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a corporate identity for a tattoo studio
Creators: name: ÐÐ¾Ð»ÑÑÐ¸ÐºÐ¾Ð²Ð°, ÐÐ¾Ð»Ð¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2025
Subjects: ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ
ÑÐ°ÑÑ-ÑÑÑÐ´Ð¸Ñ
Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ°
Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿
Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½ÑÐ¹ Ð¾Ð±ÑÐ°Ð·
ÑÑÐ¸ÑÑÑ
ÑÐ²ÐµÑÐ°
Ð´Ð¸Ð·Ð°Ð¹Ð½
Ð¼Ð¸Ð½Ð¸Ð¼Ð°Ð»Ð¸Ð·Ð¼
ÑÐ½Ð¸ÐºÐ°Ð»ÑÐ½Ð¾ÑÑÑ
Ð±ÑÐµÐ½Ð´Ð¸Ð½Ð³
Ð³ÑÐ°ÑÐ¸ÐºÐ°
ÐºÐ»Ð¸ÐµÐ½ÑÑ
Ð¸Ð´ÐµÐ½ÑÐ¸ÑÐ¸ÐºÐ°ÑÐ¸Ñ
Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ðµ
Ñorporate identity
tattoo studio
branding
logo
visual style
fonts
colors
design
minimalism
uniqueness
graphic design
clients
identification
promotion

description: Ð¦ÐµÐ»ÑÑ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ðµ ÑÐ½Ð¸ÐºÐ°Ð»ÑÐ½Ð¾Ð³Ð¾ Ð¸ ÑÐ·Ð½Ð°Ð²Ð°ÐµÐ¼Ð¾Ð³Ð¾ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ ÑÐ°ÑÑ-ÑÑÑÐ´Ð¸Ð¸, ÐºÐ¾ÑÐ¾ÑÑÐ¹ Ð±ÑÐ´ÐµÑ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²Ð¾Ð²Ð°ÑÑ ÐµÐµ ÑÐµÐ½Ð½Ð¾ÑÑÑÐ¼, Ð¿ÑÐ¸Ð²Ð»ÐµÐºÐ°ÑÑ ÑÐµÐ»ÐµÐ²ÑÑ Ð°ÑÐ´Ð¸ÑÐ¾ÑÐ¸Ñ Ð¸ Ð²ÑÐ´ÐµÐ»ÑÑÑ ÐµÐµ ÑÑÐµÐ´Ð¸ ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾Ð². Ð ÐµÑÐ°ÐµÐ¼ÑÐµ Ð² ÑÐ¾Ð´Ðµ ÑÐ°Ð±Ð¾ÑÑ Ð·Ð°Ð´Ð°ÑÐ¸: 1. ÐÐ½Ð°Ð»Ð¸Ð· Ð¸ ÑÐ±Ð¾Ñ ÑÐµÐ¼Ð°ÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð°. 2. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿Ð° Ð¸ Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ¸ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸. 3. Ð¡Ð¾Ð·Ð´Ð°Ð½Ð¸Ðµ ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÑ Ð½Ð¾ÑÐ¸ÑÐµÐ»ÐµÐ¹ Ð¸ Ð¾Ð±ÑÑÐ°ÑÑÐµÐ³Ð¾ Ð¶ÑÑÐ½Ð°Ð»Ð°. 4. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð²Ð¸Ð·ÑÐ°Ð»Ð° Ð¾Ð´Ð½Ð¾ÑÑÑÐ°Ð½Ð¸ÑÐ½Ð¾Ð³Ð¾ ÑÐ°Ð¹ÑÐ°. 5. Ð¡Ð¾Ð·Ð´Ð°Ð½Ð¸Ðµ ÑÐµÐºÐ»Ð°Ð¼Ð½Ð¾Ð³Ð¾ ÑÐ¾Ð»Ð¸ÐºÐ° Ð¸ ÑÑÑÐ¼ÐºÐ¸. ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÑÑÑÑ ÑÐ°ÑÑ-ÑÑÑÐ´Ð¸Ð¸, Ð¸Ñ Ð²Ð¸Ð·ÑÐ°Ð»ÑÐ½Ð°Ñ Ð¸Ð´ÐµÐ½ÑÐ¸ÑÐ½Ð¾ÑÑÑ Ð¸ ÑÐ¿Ð¾ÑÐ¾Ð±Ñ Ð²Ð·Ð°Ð¸Ð¼Ð¾Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ Ñ ÐºÐ»Ð¸ÐµÐ½ÑÐ°Ð¼Ð¸. ÐÐ° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° ÑÑÑÐµÑÑÐ²ÑÑÑÐ¸Ñ ÑÑÑÐ´Ð¸Ð¹ Ð±ÑÐ»Ð¸ Ð²ÑÑÐ²Ð»ÐµÐ½Ñ ÐºÐ»ÑÑÐµÐ²ÑÐµ ÑÐ»ÐµÐ¼ÐµÐ½ÑÑ ÑÑÐ¿ÐµÑÐ½Ð¾Ð³Ð¾ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ. Ð Ð¿ÑÐ¾ÑÐµÑÑÐµ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð¾ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¾ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½Ð¾Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð±Ð»Ð¸Ð¶Ð°Ð¹ÑÐ¸Ñ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð², ÐºÐ¾ÑÐ¾ÑÑÐµ Ð¿Ð¾Ð¼Ð¾Ð³Ð»Ð¸ Ð²ÑÑÐ²Ð¸ÑÑ Ð¿Ð¾Ð»Ð¾Ð¶Ð¸ÑÐµÐ»ÑÐ½ÑÐµ Ð¸ Ð¾ÑÑÐ¸ÑÐ°ÑÐµÐ»ÑÐ½ÑÐµ Ð°ÑÐ¿ÐµÐºÑÑ, ÐºÐ¾ÑÐ¾ÑÑÐµ Ð²Ð°Ð¶Ð½Ð¾ Ð±ÑÐ´ÐµÑ ÑÑÐµÑÑÑ. Ð¢Ð°Ðº Ð¶Ðµ Ð±ÑÐ»Ð¸ Ð¸Ð·ÑÑÐµÐ½Ñ Ð¸ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ñ Ð·Ð½Ð°Ð½Ð¸Ñ Ð² ÑÐ°ÐºÐ¸Ñ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ð°Ñ, ÐºÐ°Ðº Adobe Illustrator, Photoshop, Procreate, Lightroom. Ð¡Ð¿ÑÐ¾ÐµÐºÑÐ¸ÑÐ¾Ð²Ð°Ð½ Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿ Ð¸ Ð°Ð¹Ð´ÐµÐ½ÑÐ¸ÐºÐ°, Ð²Ð¸Ð·ÑÐ°Ð» Ð¾Ð´Ð½Ð¾ÑÑÑÐ°Ð½Ð¸ÑÐ½Ð¾Ð³Ð¾ ÑÐ°Ð¹ÑÐ° Ð¸ Ð´ÑÑÐ³Ð¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ°. Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ» ÑÐ¾Ð·Ð´Ð°Ð½ ÑÐµÐ»Ð¾ÑÑÐ½ÑÐ¹ ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐ°ÑÑ ÑÑÑÐ´Ð¸Ð¸, ÐºÐ¾ÑÐ¾ÑÑÐ¹ Ð¾ÑÑÐ°Ð¶Ð°ÐµÑ ÐµÐµ ÑÐ½Ð¸ÐºÐ°Ð»ÑÐ½Ð¾ÑÑÑ Ð¸ Ð¿Ð¾Ð¼Ð¾Ð³Ð°ÐµÑ Ð²ÑÑÑÑÐ¾Ð¸ÑÑ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ñ Ñ ÐºÐ»Ð¸ÐµÐ½ÑÐ°Ð¼Ð¸ Ð½Ð° Ð²ÑÐµÑ ÑÑÐ¾Ð²Ð½ÑÑ.
description: This work is dedicated to creating a unique and recognizable corporate identity for a tattoo studio, one that reflects its values, attracts the target audience, and helps it stand out from competitors.Â  The objective of this thesis is to develop a corporate identity for a tattoo studio. The tasks set in the course of the work:Â  1. Collecting and analyzing thematic materials.Â  2. Developing the logo and brand identity for the company. 3. Creating branded materials and an educational magazine.Â  4. Designing the websites visual layout.Â  5. Producing a promotional video and photo shoot.Â  The object of the study is tattoo studios, their visual identity and ways of interacting with clients. Based on the analysis of existing studios, key elements of a successful corporate identity were identified. In the process of work, a comparative study of the closest analogues was conducted, which helped to identify positive and negative aspects that are important to consider. Also, knowledge in such programs as Adobe Illustrator, Photoshop, Procreate, Lightroom was studied and applied. A logo and identity, visual design of a one-page site and other tasks of the project were designed. As a result of the work, a holistic corporate identity was created for the tattoo studio, which reflects its uniqueness and helps to build communication with clients at all levels.