title: ÐÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ Ð´Ð»Ñ ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÑÐ´Ð¸Ð¸ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐ Ð¢ÐµÐ°ÑÑ ÑÐ°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Communication strategy for a dance studio (using the example of the IP Dance Theater "TAiS")
Creators: name: ÐÑÐµÑÐ¸Ð½Ð°, ÐÐ»ÐµÐºÑÐ°Ð½Ð´ÑÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸
Ð¿ÑÐ¾Ð´Ð²Ð¸Ð¶ÐµÐ½Ð¸Ðµ
ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸
ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð°Ñ ÑÑÐµÑÐ°
Ð¢ÐµÐ°ÑÑ Ð¢Ð°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â»
Ð²Ð½ÐµÑÐ½Ð¸Ðµ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¸
Ñommunication strategies
promotion
communications
dance sphere
The art of dance âTAiSâ
external communications

description: Ð¦ÐµÐ»ÑÑ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ Ð´Ð»Ñ ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÑÐ´Ð¸Ð¸ Ð¢ÐµÐ°ÑÑ ÑÐ°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â». ÐÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð½ÑÐµ Ð¼ÐµÑÐ¾Ð´Ñ: Ð¼ÐµÑÐ¾Ð´ Ð°Ð½Ð°Ð»Ð¸Ð·Ð°, ÑÐ¸Ð½ÑÐµÐ·Ð°, Ð¾Ð±Ð¾Ð±ÑÐµÐ½Ð¸Ñ, Ð°Ð½Ð°Ð»Ð¾Ð³Ð¸Ð¹, Ð°Ð½Ð°Ð»Ð¸Ð·-ÑÑÐ°ÑÐ¸ÑÑÐ¸ÐºÐ¸, ÐºÐ¾Ð»Ð¸ÑÐµÑÑÐ²ÐµÐ½Ð½ÑÐµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ. ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ Ð² ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÐµÑÐµ. ÐÑÐµÐ´Ð¼ÐµÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÑÑÑÑ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐµ ÑÑÑÐ°ÑÐµÐ³Ð¸Ð¸ ÑÑÑÐ´Ð¸Ð¸ ÑÐ°Ð½ÑÐ° Ð¢ÐµÐ°ÑÑ ÑÐ°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â». ÐÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÑ ÑÐ°Ð±Ð¾ÑÑ: â Ð¸Ð·ÑÑÐµÐ½ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð» Ð¿Ð¾ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÐ¼ ÑÑÑÐ°ÑÐµÐ³Ð¸ÑÐ¼; â Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÑÐ´Ð¸Ð¸ Ð¢ÐµÐ°ÑÑ ÑÐ°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â»; â ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÑÑÐ°ÑÐµÐ³Ð¸Ñ ÑÐ°Ð½ÑÐµÐ²Ð°Ð»ÑÐ½Ð¾Ð¹ ÑÑÑÐ´Ð¸Ð¸ Ð¢ÐµÐ°ÑÑ ÑÐ°Ð½ÑÐ° Â«Ð¢ÐÐ¸Ð¡Â»; â Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð° Ð¾ÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð»Ð¾Ð¶ÐµÐ½Ð½Ð¾Ð³Ð¾ ÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð³Ð¾ Ð¿Ð»Ð°Ð½Ð°. ÐÑÐ²Ð¾Ð´Ñ. ÐÐ°Ð´Ð°ÑÐ¸ ÐÐÐ  ÑÐµÑÐµÐ½Ñ, ÑÐµÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð³Ð½ÑÑÐ°, Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð° Ð¾Ð±Ð»Ð°ÑÑÑ Ð¿ÑÐ¸Ð¼ÐµÐ½ÐµÐ½Ð¸Ñ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð².
description: The purpose of the work is to develop a communication strategy for the dance studio Dance Theater âTAiSâ. Methods used: the method of analysis, synthesis, generalization, analogies, statistical analysis, quantitative research. The object of the research is communication strategies in the dance field. The subject of the research is the communication strategies of the dance studio of the âTAiSâ Dance Theater. The main results of the work: â the theoretical material on communication strategies has been studied; â the analysis of the dance studio Dance Theater âTAiSâ was carried out; â the communication strategy of the dance studio Dance Theater âTAiSâ was developed; â an assessment of the effectiveness of the proposed communication plan was carried out. Conclusions. The tasks of the WRC have been solved, the goal has been achieved, and the scope of application of the results has been determined.