title: ÐÐ½Ð°Ð»Ð¸Ð· Ð¸ Ð¿ÐµÑÑÐµÐºÑÐ¸Ð²Ñ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½Ð¾Ð¹ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ "Ð®Ð½Ð¸ÐºÐ»Ð¾" Ð² Ð Ð¤
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Analysis and prospects for the development of international company "Uniclo" in the RF
Creators: name: ÐÐµÑÐºÑÐ»Ð¾Ð²Ð°, ÐÐ°ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: fashion-ÑÐ¸ÑÐµÐ¹Ð»
ÑÐ¾Ð·Ð½Ð¸ÑÐ½ÑÐ¹ ÑÑÐ½Ð¾Ðº Ð¾Ð´ÐµÐ¶Ð´Ñ
Ð¼ÐµÐ¶Ð´ÑÐ½Ð°ÑÐ¾Ð´Ð½Ð°Ñ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ
ÐºÐ¾Ð½ÐºÑÑÐµÐ½ÑÐ¾ÑÐ¿Ð¾ÑÐ¾Ð±Ð½Ð¾ÑÑÑ
Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÑ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸
Ð¿ÐµÑÑÐ¿ÐµÐºÑÐ¸Ð²Ñ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ
fashion-retail
retail clothing market
international company
competitiveness
company activity
prospects for development

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description: The theme of the final qualification work: âAnalysis and development prospects of the international company Â«UNICLOÂ» in RFâ.
This work is devoted to assessing the development prospects of the company in the Russian retail clothing market and the development of measures that improve the business activities of the enterprise and increase brand awareness in Russia. In the process of research, the following tasks were solved.
- Overview of foreign experience in brand clothing trade;
- Overview of fashion retail development trends in Russia;
- Description of the organizational and economic activities of the company;
- Assessment of the market position of the company;
- Analysis of the economic activity of the company;
- Development of proposals for improving economic activities and their economic feasibility.
The work was carried out in UNICLO RUS Limited Liability Company. During the work, the main indicators of the economic and economic activity of the company, the organizational structure and market position of the company were considered.
The result of the work was the development for UNIKLO RUS LLC of measures aimed at improving the company's business activities, increasing brand awareness in Russia and increasing brand customer loyalty. Also, calculations were made of the economic efficiency of the proposed activities, their profitability and the payback period.