title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ Ð²ÐµÐ±-ÑÐ°Ð¹ÑÐ° Ð¼Ð½Ð¾Ð³Ð¾Ð¿ÑÐ¾ÑÐ¸Ð»ÑÐ½Ð¾Ð¹ Ð¼ÐµÐ´Ð¸ÑÐ¸Ð½ÑÐºÐ¾Ð¹ ÐºÐ»Ð¸Ð½Ð¸ÐºÐ¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a design concept for a website for a multidisciplinary medical clinic
Creators: name: ÐÑÐºÐ¾Ð²Ð°, ÐÐ°ÑÑÑ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ
Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¸Ð¹ ÑÐ°Ð¹Ñ
Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¸Ð¹ Ð¸Ð½ÑÐµÑÑÐµÐ¹Ñ
ui
Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¸Ð¹ Ð¾Ð¿ÑÑ
ux
ÑÑÐµÐ½Ð°ÑÐ¸Ð¹ Ð²Ð·Ð°Ð¸Ð¼Ð¾Ð´ÐµÐ¹ÑÑÐ²Ð¸Ñ
Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿
corporate identity
website
user interface
user experience
interaction scenario
prototype

description: Ð¦ÐµÐ»ÑÑ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ðµ Ð¸Ð½ÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð½Ð¾ÑÑÐ¸ Ð½Ð°ÑÐµÐ»ÐµÐ½Ð¸Ñ Ð¾ Ð²Ð°Ð¶Ð½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÑÐ¸Ð»Ð°ÐºÑÐ¸ÐºÐ¸, ÑÐ²Ð¾ÐµÐ²ÑÐµÐ¼ÐµÐ½Ð½Ð¾Ð¹ Ð´Ð¸Ð°Ð³Ð½Ð¾ÑÑÐ¸ÐºÐ¸ Ð¸ Ð»ÐµÑÐµÐ½Ð¸Ñ ÑÐ°Ð·Ð»Ð¸ÑÐ½ÑÑ Ð·Ð°Ð±Ð¾Ð»ÐµÐ²Ð°Ð½Ð¸Ð¹. ÐÐ½ÑÑÑÑÐ¼ÐµÐ½ÑÐ¾Ð¼ Ð±ÑÐ´ÐµÑ ÑÐ²Ð»ÑÑÑÑÑ ÑÐ°Ð¹Ñ Ð¼Ð½Ð¾Ð³Ð¾Ð¿ÑÐ¾ÑÐ¸Ð»ÑÐ½Ð¾Ð¹ ÐºÐ»Ð¸Ð½Ð¸ÐºÐ¸ Â«AMMYÂ» Ð² Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³Ðµ, ÐºÐ¾ÑÐ¾ÑÑÐ¹ Ð±ÑÐ´ÐµÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð² ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²Ð¸Ð¸ Ñ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐ¼Ð¸ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸ÑÐ¼Ð¸ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÑ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ¾Ðº Ð² Ð¾Ð±Ð»Ð°ÑÑÐ¸ web-Ð´Ð¸Ð·Ð°Ð¹Ð½Ð° Ð¸ Ð¾ÑÐ½Ð¾Ð²Ð°Ð½ Ð½Ð° Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ð¸ Ð²Ð»Ð¸ÑÐ½Ð¸Ñ Ð´Ð¸Ð·Ð°Ð¹Ð½Ð° Ð¸Ð½ÑÐµÑÑÐµÐ¹ÑÐ° Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¾Ð³Ð¾ Ð¾Ð¿ÑÑÐ° (UI Ð¸ UX) Ð½Ð° Ð»Ð¾ÑÐ»ÑÐ½Ð¾ÑÑÑ Ð¸ Ð´Ð¾Ð²ÐµÑÐ¸Ðµ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÐµÐ¹. ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð½Ð¾Ð¹ ÑÐµÐ»Ð¸ ÑÑÐ¾ÑÐ¼ÑÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: 1. ÐÑÐ¾Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÐ¾Ð²Ð°ÑÑ ÑÑÑÐµÑÑÐ²ÑÑÑÐ¸Ð¹ ÑÑÐ½Ð¾Ðº Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¸Ñ ÑÐ°Ð¹ÑÐ¾Ð² Ð´Ð»Ñ Ð¼Ð½Ð¾Ð³Ð¾Ð¿ÑÐ¾ÑÐ¸Ð»ÑÐ½ÑÑ ÐºÐ»Ð¸Ð½Ð¸Ðº Ð¸ Ð¿ÑÐ¾ÑÐ¸Ñ ÑÐ°Ð¹ÑÐ¾Ð² ÑÑÐ»ÑÐ³ Ð´Ð»Ñ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÐµÐ¹ ÑÐµÐ»ÐµÐ²Ð¾Ð¹ Ð°ÑÐ´Ð¸ÑÐ¾ÑÐ¸Ð¸. 2. ÐÑÑÐ²Ð¸ÑÑ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ Ð² UI/UX Ð´Ð¸Ð·Ð°Ð¹Ð½Ðµ. 3. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ ÑÐ¸ÑÐ¼ÐµÐ½Ð½ÑÐ¹ ÑÑÐ¸Ð»Ñ Ð¸ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ Ð´Ð¸Ð·Ð°Ð¹Ð½Ð° Ð¸Ð½ÑÐµÑÑÐµÐ¹ÑÐ° ÑÐ°Ð¹ÑÐ° Ð² Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ðµ Figma. 4. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐ°ÑÑ Ð¸Ð½ÑÐµÑÐ°ÐºÑÐ¸Ð²Ð½ÑÐ¹ Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿ ÑÐ°Ð¹ÑÐ° Ð² Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ðµ Figma. 5. Ð¡Ð¾Ð·Ð´Ð°ÑÑ Ð²Ð¸Ð´ÐµÐ¾ÑÐ¾Ð»Ð¸Ðº Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð½Ð¾Ð³Ð¾ Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿Ð°. ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð½Ð¾Ð¹ ÑÐµÐ»Ð¸ Ð±ÑÐ»Ð¾ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¾ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð² ÑÐ°Ð¹ÑÐ¾Ð², Ð²ÑÑÐ²Ð»ÐµÐ½Ñ ÑÐ¾Ð²ÑÐµÐ¼ÐµÐ½Ð½ÑÐµ ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ Ð² UI/UX Ð´Ð¸Ð·Ð°Ð¹Ð½Ðµ, ÑÐ°ÐºÐ¶Ðµ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÐ»ÐµÐ²Ð¾Ð¹ Ð°ÑÐ´Ð¸ÑÐ¾ÑÐ¸Ð¸. ÐÐ° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð¿Ð¾Ð»ÑÑÐµÐ½Ð½ÑÑ Ð´Ð°Ð½Ð½ÑÑ Ð±ÑÐ»Ð° ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ Ð¿ÑÐ¸Ð»Ð¾Ð¶ÐµÐ½Ð¸Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ Ð¸Ð½ÑÐµÑÐ°ÐºÑÐ¸Ð²Ð½ÑÐ¹ Ð¿ÑÐ¾ÑÐ¾ÑÐ¸Ð¿.
description: The purpose of the final qualifying work is to increase public awareness of the importance of prevention, timely diagnosis and treatment of various diseases. The tool will be the website of the multidisciplinary clinic Â«AMMYÂ» in St. Petersburg, which will be developed in accordance with the main trends of modern developments in the field of web design and is based on a study of the influence of user experience interface design (UI and UX) on user loyalty and trust. Â  To achieve this goal, the following tasks are formulated: 1. Analyze the existing market for custom websites for multidisciplinary clinics and other service sites for relevant target audience. 2. Identify current trends in UI/UX design. 3. Develop a corporate identity and interface design concept website in Figma. 4. Develop an interactive website prototype in Figma. 5. Create a video based on the created prototype. To achieve this goal, a study of website analogues was carried out, current trends in UI/UX design were identified, and an analysis of the target audience was also carried out. Based on the data obtained, a design concept for the application was developed, as well as an interactive prototype.