title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¼Ð¾Ð´ÑÐ»Ñ "ÐÐ°Ð³Ð°Ð·Ð¸Ð½" ÑÐ¸ÑÑÐ¾Ð²Ð¾Ð¹ Ð¿Ð»Ð°ÑÑÐ¾ÑÐ¼Ñ "ÐÐ¾Ð»Ð¸ÐÐ°Ð¿Ð¸ÑÐ°Ð»" Ñ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸ÐµÐ¼ ÑÐ¸ÑÑÐ¾Ð²ÑÑ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ Ð³ÐµÐ¹Ð¼Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¸ Ð´Ð»Ñ Ð¼Ð¾ÑÐ¸Ð²Ð°ÑÐ¸Ð¸ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÐµÐ¹
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð¼Ð°Ð³Ð¸ÑÑÑÐ°
titleType: Subtitle
title: Development of the module Â«StoreÂ» within the digital platform Â«PolyCapitalÂ» using digital gamification technologies for user motivation
Creators: name: Ð Ð¾Ð¼Ð°Ð½Ð¾Ð²Ð°, Ð¡Ð¾ÑÑÑ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2024
Subjects: Ð¿Ð¾Ð»Ð¸ÐºÐ°Ð¿Ð¸ÑÐ°Ð»
ÐºÐ°ÑÑÐµÑÐ°
ÐºÐ°Ð´ÑÐ¾Ð²ÑÐµ ÑÐµÑÐµÐ½Ð¸Ñ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ°
ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ°Ñ Ð¼Ð¾Ð´ÐµÐ»Ñ
Ð³ÐµÐ¹Ð¼Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ñ
Ð¼Ð¾ÑÐ¸Ð²Ð°ÑÐ¸Ñ Ð¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°ÑÐµÐ»ÐµÐ¹
ÐºÐ¾Ð¼Ð¿ÐµÑÐµÐ½ÑÐ¸Ð¸
polycapital
career
personnel solutions
market analysis
economic model
gamification
user motivation
competencies

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description: This work is devoted to the development of the module Â«StoreÂ» within the digital platform Â«PolyCapitalÂ», focused on students of higher education institutions. The platform uses artificial intelligence technologies to evaluate students educational, scientific and extracurricular achievements, helping them to build individual career trajectories and increase their investment attractiveness in the labor market. The Â«StoreÂ» module is designed to increase students motivation through gamification, allowing them to exchange the platforms internal currency - Polycoins - for a variety of goods and services provided by project partners. The work includes the following stages: identifying user requests, analyzing the interface to optimize it, creating an economic model of the module and calculating resources for pricing. Special attention is paid to the interaction with partners and monetization of the project. The graduate qualification work contains three chapters: the first contains a description of the digital platform, the second describes the market analysis, and the third presents the economic model of the module Â«StoreÂ» within the framework of the project.