title: Ð¡Ð¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ðµ Ð¾ÑÐ³Ð°Ð½Ð¸Ð·Ð°ÑÐ¸Ð¸ Ð¸ Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½Ð¸Ñ ÑÐµÐºÐ»Ð°Ð¼Ð½Ð¾Ð¹ ÐºÐ°Ð¼Ð¿Ð°Ð½Ð¸Ð¸ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Improvement of the organization and conducting an advertising campaign in the enterprise
Creators: name: ÐÐ¾ÑÐ¾ÑÐµÐ½ÐºÐ¾, ÐÐ»Ð¸Ð½Ð°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2021
Subjects: ÑÐµÐºÐ»Ð°Ð¼Ð°
Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ðµ
ÑÐµÐºÐ»Ð°Ð¼Ð½Ð°Ñ ÐºÐ°Ð¼Ð¿Ð°Ð½Ð¸Ñ
Ð°Ð½Ð°Ð»Ð¸Ð· ÑÑÐ½ÐºÐ°
ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ Ð¿ÑÐ¾ÐµÐºÑÐ°
advertising
enterprise
advertising campaign
market analysis
project efficiency

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description: The aim of the graduate qualification work development of recommendations to improve the organization and conduct of the advertising campaign of LLC Â«NPO PrometÂ». The work has been carried out on the materials LLC Â«NPO PrometÂ». Research methods used: various general scientific research and specific research methods have been used, including: â content; â comparative analysis; â analogy method; â organizational design; â assessment of the investment attractiveness of projects. The main results of the graduate qualification work: - substantiated the need to improve the organization and conduct of the advertising campaign of LLC Â«NPO PrometÂ»; - recommendations were developed to improve the organization and conduct of the advertising campaign of LLC Â«NPO PrometÂ»; - an assessment of the effectiveness of the developed recommendations for improving the organization and implementation of the advertising campaign of LLC Â«NPO PrometÂ» was carried out. The areas of the graduate qualification work results application the sector of the economy in the field of advertising services, in solving problems of organizing production, labor and management, economic justification of management decisions for conducting an advertising campaign. Conclusions of graduate qualification work. Tasks have been solved, aim has been achieved, the areas of the results application have been determined.