title: Ð£Ð¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÑÐµÐ»ÐµÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð¸ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑ Ð½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ Â«TencentÂ»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Financial risk management of an enterprise (using the example of the telecommunications and information technology company "Tencent")
Creators: name: ÐÐ°Ð½ Ð¥ÑÑÐ¹ÑÑÐ½Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2020
Subjects: ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐµ ÑÐ¸ÑÐºÐ¸
ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸
Ð»Ð¸ÐºÐ²Ð¸Ð´Ð½Ð¾ÑÑÑ
ÑÐ¸ÑÐº ÑÐ¸Ð½Ð°Ð½ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ
Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÐ¹ ÑÐ¸ÑÐº
financial risk
financial risk management
liquidity
financing risk
investment risk

description: Ð¢ÐµÐ¼Ð° ÑÐ°Ð±Ð¾ÑÑ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ðµ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÑÐµÐ»ÐµÐºÐ¾Ð¼Ð¼ÑÐ½Ð¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½ÑÑ Ð¸ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½ÑÑ ÑÐµÑÐ½Ð¾Ð»Ð¾Ð³Ð¸Ð¹ Â«TencentÂ»).
ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐÐÐ Â«TencentÂ».
Ð¦ÐµÐ»ÑÑ Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ ÑÐ¸ÑÐºÐ¾Ð² Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ ÐÐÐ Â«TencentÂ» Ð´Ð»Ñ Ð¿ÑÐ¸Ð½ÑÑÐ¸Ñ ÑÐµÑÐµÐ½Ð¸Ñ Ð¾ Ð¼ÐµÑÐ°Ñ ÐºÐ¾Ð½ÑÑÐ¾Ð»Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÐ¸ÑÐºÐ° Ð² ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²Ð¸Ð¸ Ñ ÐµÐ³Ð¾ ÑÐ°ÐºÑÐ¸ÑÐµÑÐºÐ¸Ð¼ Ð¿Ð¾Ð»Ð¾Ð¶ÐµÐ½Ð¸ÐµÐ¼.
ÐÐ¾-Ð¿ÐµÑÐ²ÑÑ, Ð² Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÐµ Ð¾Ð±Ð¾Ð±ÑÐ°ÑÑÑÑ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÐ¸Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ Ð² ÑÑÑÐ°Ð½Ðµ Ð¸ Ð·Ð° ÑÑÐ±ÐµÐ¶Ð¾Ð¼, Ð² ÑÐ¾Ð¼ ÑÐ¸ÑÐ»Ðµ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ Ð¸ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¸Ðµ Ð¼ÐµÑÐ¾Ð´Ñ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸, Ð° Ð·Ð°ÑÐµÐ¼ ÑÐ°Ð·ÑÐ°Ð±Ð°ÑÑÐ²Ð°ÑÑÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°ÑÐµÐ»ÑÑÐºÐ¸Ðµ ÑÐ°Ð¼ÐºÐ¸ Ð¸ Ð¼ÐµÑÐ¾Ð´Ñ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ Ð´Ð»Ñ Ð·Ð°Ð»Ð¾Ð¶ÐµÐ½Ð¸Ñ ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÑÐ½Ð´Ð°Ð¼ÐµÐ½ÑÐ°.
ÐÐ¾-Ð²ÑÐ¾ÑÑÑ, Ð¿ÑÐµÐ´ÑÑÐ°Ð²Ð»ÑÐµÑ Tencent Ð¸ ÐµÐ³Ð¾ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÑ Ð±Ð¸Ð·Ð½ÐµÑ-ÑÐ¸ÑÑÐµÐ¼Ñ, Ð° ÑÐ°ÐºÐ¶Ðµ Ð±Ð°Ð·Ð¾Ð²ÑÑ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ ÑÐ¸ÑÑÐ°ÑÐ¸Ñ Ð² 2009-2018 Ð³Ð¾Ð´Ð°Ñ, Ð²ÐºÐ»ÑÑÐ°Ñ Ð°ÐºÑÐ¸Ð²Ñ, Ð¾Ð±ÑÐ·Ð°ÑÐµÐ»ÑÑÑÐ²Ð°, Ð¿ÑÐ¸Ð±ÑÐ»Ñ Ð¸ Ð´ÐµÐ½ÐµÐ¶Ð½ÑÐµ Ð¿Ð¾ÑÐ¾ÐºÐ¸.
ÐÐ°ÑÐµÐ¼ Ð°Ð½Ð°Ð»Ð¸Ð·Ð¸ÑÑÐµÑ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐµ Ð´Ð°Ð½Ð½ÑÐµ Tencent, Ð²ÑÐ±Ð¸ÑÐ°ÐµÑ Ð¸Ð½Ð´Ð¸ÐºÐ°ÑÐ¾ÑÑ, ÑÐ²ÑÐ·Ð°Ð½Ð½ÑÐµ Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸, Ð¾Ð¿ÑÐµÐ´ÐµÐ»ÑÐµÑ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐµ ÑÐ¸ÑÐºÐ¸ Tencent Ð¸ Ð¿ÑÐ¸ÑÐ¾Ð´Ð¸Ñ Ðº Ð²ÑÐ²Ð¾Ð´Ñ, ÑÑÐ¾ Tencent ÑÑÐ°Ð»ÐºÐ¸Ð²Ð°ÐµÑÑÑ Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¸ÑÐ¾Ð²Ð°Ð½Ð½ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸ Ð¸ Ð¸Ð½Ð²ÐµÑÑÐ¸ÑÐ¸Ð¾Ð½Ð½ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸. ÐÐ°ÑÐµÐ¼ Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ Ð¼ÐµÑÐ¾Ð´Ð° ÑÐ½ÑÑÐ¾Ð¿Ð¸Ð¸ Ð¸ Ð¼ÐµÑÐ¾Ð´Ð° ÐºÐ¾ÑÑÑÐ¸ÑÐ¸ÐµÐ½ÑÐ¾Ð² ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð²ÑÑÐ²Ð»ÐµÐ½Ð½ÑÐµ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐµ ÑÐ¸ÑÐºÐ¸ Ð²ÑÐµÑÑÐ¾ÑÐ¾Ð½Ð½Ðµ Ð¾ÑÐµÐ½Ð¸Ð²Ð°ÑÑÑÑ Ð´Ð»Ñ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° ÑÐµÐ½Ð´ÐµÐ½ÑÐ¸Ð¸ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²Ð¾Ð³Ð¾ ÑÐ¸ÑÐºÐ°.
ÐÐ°ÐºÐ¾Ð½ÐµÑ, Ð²ÑÐ´Ð²Ð¸Ð³Ð°ÐµÑ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÐ¸Ðµ Ð¼ÐµÑÑ Ð¿Ð¾ ÑÐ¾Ð²ÐµÑÑÐµÐ½ÑÑÐ²Ð¾Ð²Ð°Ð½Ð¸Ñ ÐºÐ¾Ð½ÑÑÐ¾Ð»Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÑ ÑÐ¸ÑÐºÐ¾Ð² Tencent Ð¸ Ð´ÐµÐ»Ð°ÐµÑ ÑÐ¾Ð¾ÑÐ²ÐµÑÑÑÐ²ÑÑÑÐ¸Ðµ Ð²ÑÐ²Ð¾Ð´Ñ Ð½Ð° Ð¾ÑÐ½Ð¾Ð²Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ð¹ Ð¿Ð¾ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸ Tencent.
Ð Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÐµ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·ÑÐµÑÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÑÐ¸Ð½Ð°Ð½ÑÐ¾Ð²ÑÐ¼Ð¸ ÑÐ¸ÑÐºÐ°Ð¼Ð¸ Tencent Ð² ÑÐ¾ÑÐµÑÐ°Ð½Ð¸Ð¸ Ñ ÐµÐ³Ð¾ ÑÐ¾Ð±ÑÑÐ²ÐµÐ½Ð½ÑÐ¼Ð¸ ÑÐ°ÑÐ°ÐºÑÐµÑÐ¸ÑÑÐ¸ÐºÐ°Ð¼Ð¸ Ð¸ Ð¾Ð±ÑÐµÐ¹ ÑÑÐµÐ´Ð¾Ð¹ ÐÐ½ÑÐµÑÐ½ÐµÑÐ°, ÑÑÐ¾Ð±Ñ Ð¾Ð±ÐµÑÐ¿ÐµÑÐ¸ÑÑ ÑÑÑÐµÐºÑÐ¸Ð²Ð½ÑÑ ÑÑÑÐ»ÐºÑ Ð´Ð»Ñ Ð´Ð¾Ð»Ð³Ð¾ÑÑÐ¾ÑÐ½Ð¾Ð³Ð¾ ÑÐ°Ð·Ð²Ð¸ÑÐ¸Ñ Tencent Ð¸ ÑÐ°Ð·ÑÐ¼Ð½ÑÐ¹ Ð¾ÑÐ¸ÐµÐ½ÑÐ¸Ñ Ð´Ð»Ñ Ð´ÑÑÐ³Ð¸Ñ Ð¸Ð½ÑÐµÑÐ½ÐµÑ-ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¹.
description: The topic of the work is financial risk management of an enterprise (on the example of the telecommunications and information technology company "Tencent").
The object of research is LLC "Tencent". 
The purpose of the paper is to analyze the financial risks of the company "Tencent" LLC in order to make a decision on measures to reduce it.
First of all, this paper summarizes the related research at home and abroad, including the related concepts and theoretical methods of financial risk management, and then expounds the research framework and methods of the article to lay a theoretical foundation.
Secondly, brief introduction of Tencent and its main business system and the basic financial situation of 2009-2018, including assets and liabilities, profits, cash flow.
Then, the main financial data of Tencent company are analyzed, and the related indicators of financial risk are selected to identify the financial risk of Tencent company, and it is concluded that Tencent faces financing risk and investment risk and so on. Then the identified financial risk is comprehensively evaluated by entropy method and efficiency coefficient method, and the trend of financial risk is analyzed.
Finally, the corresponding measures to improve the financial risk control of Tencent are put forward, and the corresponding conclusions are obtained through the research on the financial risk management of Tencent Company. 
This paper uses the financial risk management analysis of Tencent Company, combined with its own characteristics, as well as the Internet environment, can provide an effective reference for the long-term development of Tencent, but also for other Internet enterprises to provide reasonable reference.