title: Ð¤Ð¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐµÐ±Ð¾Ð²Ð°Ð½Ð¸Ð¹ Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿Ð»Ð°Ð½Ð° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Ð² ÐÐÐ "ÐÐ½ÑÐµÐ³ÑÐ°Ð» Ð¡ÐµÑÐ²Ð¸Ñ"
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Formation of requirements and development of a CRM-system implementation plan in Integral service LLC
Creators: name: Ð¡ÑÑÐ¾ÑÐºÐ¸Ð¹, ÐÑÑÐµÐ¼
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2019
Subjects: ÐºÐ¾Ð½ÑÑÐ¾Ð»Ñ
crm-ÑÐ¸ÑÑÐµÐ¼Ð°
Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑ
Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ðµ
Ð°Ð²ÑÐ¾Ð¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ñ
Ð½ÐµÐ°ÐºÑÐ¾Ñ
control
crm-system
business process
introduction
automation
neaktor

description: ÐÐ±ÑÐµÐºÑÐ¾Ð¼ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ ÑÐ²Ð»ÑÐµÑÑÑ ÐÐÐ Â«ÐÐ½ÑÐµÐ³ÑÐ°Ð» Ð¡ÐµÑÐ²Ð¸ÑÂ». Ð¦ÐµÐ»ÑÑ ÐÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ ÑÐ¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ ÑÑÐµÐ±Ð¾Ð²Ð°Ð½Ð¸Ð¹ Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿Ð»Ð°Ð½Ð° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRMâÑÐ¸ÑÑÐµÐ¼Ñ Ð² ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ, Ð¿ÑÐµÐ´Ð¾ÑÑÐ°Ð²Ð»ÑÑÑÐ¸Ðµ ÑÑÐ»ÑÐ³Ð¸ IPâÑÐµÐ»ÐµÑÐ¾Ð½Ð¸Ð¸ Ð¸ ÑÐ¾Ð¿ÑÐ¾Ð²Ð¾Ð¶Ð´Ð°ÑÑÐ¸Ñ ÑÐµÑÐ²Ð¸ÑÐ¾Ð². Ð ÑÐµÐ»ÑÑ ÑÐ¿Ð¾ÑÑÐ´Ð¾ÑÐ¸Ð²Ð°Ð½Ð¸Ñ Ð¸ ÑÐ¸ÑÑÐµÐ¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ð¸ Ð´Ð°Ð½Ð½ÑÑ Ð¾ ÐºÐ»Ð¸ÐµÐ½ÑÐ°Ñ Ð±ÑÐ»Ð¾ Ð¿ÑÐ¸Ð½ÑÑÐ¾ ÑÐµÑÐµÐ½Ð¸Ðµ Ð¾ Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼Ð¾ÑÑÐ¸ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRMâÑÐ¸ÑÑÐµÐ¼Ñ. ÐÑÐ»Ð° Ð¸Ð·ÑÑÐµÐ½Ð° ÑÐµÐ¾ÑÐµÑÐ¸ÑÐµÑÐºÐ°Ñ ÑÐ°ÑÑÑ CRM-ÑÐ¸ÑÑÐµÐ¼, Ð¸Ñ ÑÐ¾Ð»Ð¸ Ð¸ Ð²Ð¸Ð´Ñ. ÐÐ¾ÑÐ»Ðµ Ð°Ð½Ð°Ð»Ð¸Ð·Ð° ÑÐ°Ð½ÐºÐ° Ð³Ð¾ÑÐ¾Ð²ÑÑ ÑÐµÑÐµÐ½Ð¸Ð¹ Ð±ÑÐ»Ð° Ð²ÑÐ±ÑÐ°Ð½Ð° Ð½Ð°Ð¸Ð±Ð¾Ð»ÐµÐµ Ð¿Ð¾Ð´ÑÐ¾Ð´ÑÑÐ°Ñ ÑÐ¸ÑÑÐµÐ¼Ð° Ð´Ð»Ñ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ, Ð¼Ð°ÐºÑÐ¸Ð¼Ð°Ð»ÑÐ½Ð¾ Ð¿ÑÐ¾ÑÑÐ°Ñ Ð² Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ð¸Ð¸ Ð¸ Ð»ÐµÐ³ÐºÐ°Ñ Ð² Ð¾ÑÐ²Ð¾ÐµÐ½Ð¸Ð¸ Ð´Ð»Ñ ÑÐ¾ÑÑÑÐ´Ð½Ð¸ÐºÐ¾Ð². ÐÑÐ» ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð¿Ð»Ð°Ð½ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ, Ñ Ð´ÐµÑÐ°Ð»ÑÐ½ÑÐ¼ Ð¾Ð¿Ð¸ÑÐ°Ð½Ð¸ÐµÐ¼ ÐºÐ°Ð¶Ð´Ð¾Ð³Ð¾ ÑÑÐ°Ð¿Ð° Ð¸ ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ñ ÑÐµÐºÐ¾Ð¼ÐµÐ½Ð´Ð°ÑÐ¸Ð¸ Ð´Ð»Ñ ÐÐÐ Â«ÐÐ½ÑÐµÐ³ÑÐ°Ð» Ð¡ÐµÑÐ²Ð¸ÑÂ». ÐÑÐ¾Ð¸Ð·Ð²ÐµÐ´ÐµÐ½Ð° Ð¾ÑÐµÐ½ÐºÐ° ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² ÑÑÐ¿ÐµÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ° Ñ Ð¿Ð¾Ð¼Ð¾ÑÑÑ ÑÑÐ°Ð²Ð½ÐµÐ½Ð¸Ñ Ð¸ Ð¾ÑÐµÐ½ÐºÐ¸ ÐºÐ»ÑÑÐµÐ²ÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°ÑÐµÐ»ÐµÐ¹ Ð´Ð¾ Ð¸ Ð¿Ð¾ÑÐ»Ðµ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ. ÐÑÐ»Ð¸ ÑÐ°ÑÑÑÐ¸ÑÐ°Ð½Ñ ÑÐ°ÑÑÐ¾Ð´Ñ Ð½Ð° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ðµ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ¸ÑÑÐµÐ¼Ñ.
description: The object of the study is LLC "Integral Service". The goal of the Final Qualification Work is the formation of requirements and the development of a plan for the implementation of a CRM system in a company that provides IP telephony services and accompanying services. In order to streamline and systematize customer data, a decision was made on the need to implement a CRM â system. The theoretical part of CRM systems, their roles and types were studied. After analyzing the market of ready-made solutions, the most suitable system for the enterprise was selected, which was as simple as possible to use and easy to learn for employees. An implementation plan was developed, with a detailed description of each stage, and recommendations were developed for Integral Service LLC. The results of the projectâs success were evaluated by comparing and evaluating key indicators before and after implementation. The costs of implementing this system were calculated.