title: ÐÐ¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ°
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Design concept of corporate identity for ecological project
Creators: name: ÐÐ¸ÑÐµÐ»ÐµÐ²Ð°, ÐÐ¸ÐºÑÐ¾ÑÐ¸Ñ
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2022
Subjects: Ð°Ð¿ÑÐ°Ð¹ÐºÐ»Ð¸Ð½Ð³
Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ
Ð¿ÐµÑÐµÑÐ°Ð±Ð¾ÑÐºÐ°
Ð¿Ð»Ð°ÐºÐ°ÑÑ
ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð¿ÑÐ¾ÐµÐºÑ
ÑÐºÐ¾Ð»Ð¾Ð³Ð¸Ñ
upcycling
design-concept
recycling
posters
ecological project
ecology

description: Ð¢ÐµÐ¼Ð° Ð²ÑÐ¿ÑÑÐºÐ½Ð¾Ð¹ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ: Â«ÐÐ¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ°Â».Ð¦ÐµÐ»Ñ ÑÐ°Ð±Ð¾ÑÑ â ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸ ÑÐ¸ÑÐ¼ÐµÐ½Ð½Ð¾Ð³Ð¾ ÑÑÐ¸Ð»Ñ Ð´Ð»Ñ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾ÐµÐºÑÐ° Â«ÐÐµÑÐµÐºÑÐ¾Ð¹Â»ÐÐ°Ð´Ð°ÑÐ¸, ÐºÐ¾ÑÐ¾ÑÑÐµ ÑÐµÑÐ°Ð»Ð¸ÑÑ Ð² ÑÐ¾Ð´Ðµ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ:1. ÐÐ·ÑÑÐµÐ½Ð¸Ðµ Ð¿ÑÐ¾ÐµÐºÑÐ½Ð¾Ð¹ Ð¾Ð±Ð»Ð°ÑÑÐ¸;2. ÐÐ¾Ð¸ÑÐº Ð¸ Ð°Ð½Ð°Ð»Ð¸ÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¾Ð±Ð·Ð¾Ñ Ð°Ð½Ð°Ð»Ð¾Ð³Ð¾Ð²;3. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ð¸;4. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÐµÑÐ¸Ð¸ Ð¿Ð»Ð°ÐºÐ°ÑÐ¾Ð²;5. Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð´Ð¸Ð·Ð°Ð¹Ð½Ð° ÑÐ°Ð¹ÑÐ°.ÐÐ»Ñ Ð´Ð¾ÑÑÐ¸Ð¶ÐµÐ½Ð¸Ñ Ð¿Ð¾ÑÑÐ°Ð²Ð»ÐµÐ½Ð½Ð¾Ð¹ ÑÐµÐ»Ð¸ Ð±ÑÐ» Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ Ð¿Ð¾Ð´Ð±Ð¾Ñ Ð¾Ð¿Ð¾ÑÐ½Ð¾Ð³Ð¾ Ð¼Ð°ÑÐµÑÐ¸Ð°Ð»Ð° Ð¿Ð¾ ÑÐµÐ¼Ðµ, Ð¿ÑÐ¾Ð²ÐµÐ´ÐµÐ½ ÑÑÐ°Ð²Ð½Ð¸ÑÐµÐ»ÑÐ½ÑÐ¹ Ð°Ð½Ð°Ð»Ð¸Ð· Ð°Ð½Ð°Ð»Ð¾Ð³Ð¸ÑÐ½ÑÑ ÑÐºÐ¾Ð»Ð¾Ð³Ð¸ÑÐµÑÐºÐ¸Ñ Ð¿ÑÐ¾ÐµÐºÑÐ¾Ð². ÐÑÐ»Ð¸ Ð²ÑÐ´ÐµÐ»ÐµÐ½Ñ Ð¾ÑÐ½Ð¾Ð²Ð½ÑÐµ Ð³ÑÑÐ¿Ð¿Ñ ÑÐµÐ»ÐµÐ²Ð¾Ð¹ Ð°ÑÐ´Ð¸ÑÐ¾ÑÐ¸Ð¸.Ð ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐµ Ð´Ð°Ð½Ð½Ð¾Ð¹ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ» Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½ Ð¿Ð¾Ð¸ÑÐº ÑÑÐ¸Ð»Ð¸ÑÑÐ¸ÑÐµÑÐºÐ¾Ð³Ð¾ ÑÐµÑÐµÐ½Ð¸Ñ, Ð¿Ð¾Ð´Ð±Ð¾Ñ ÑÐ²ÐµÑÐ¾Ð² Ð¸ ÑÑÐ¸ÑÑÐ¾Ð², ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½Ð° Ð´Ð¸Ð·Ð°Ð¹Ð½-ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ Ð¸ ÐºÐ¾Ð½ÑÐµÐ¿ÑÐ¸Ñ Ð½Ð°Ð·Ð²Ð°Ð½Ð¸Ñ Ð¿ÑÐ¾ÐµÐºÑÐ°, ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐ°Ð½ Ð»Ð¾Ð³Ð¾ÑÐ¸Ð¿, Ð´Ð¾Ð¿Ð¾Ð»Ð½Ð¸ÑÐµÐ»ÑÐ½Ð°Ñ Ð³ÑÐ°ÑÐ¸ÐºÐ°, ÑÐµÑÐ¸Ñ Ð¿Ð»Ð°ÐºÐ°ÑÐ¾Ð² Ð¸ Ð´Ð¸Ð·Ð°Ð¹Ð½ ÑÐ°Ð¹ÑÐ°.Ð ÑÐ¾Ð´Ðµ ÑÐ°Ð±Ð¾ÑÑ Ð±ÑÐ»Ð¸ Ð¸ÑÐ¿Ð¾Ð»ÑÐ·Ð¾Ð²Ð°Ð½Ñ Ð¿ÑÐ¾Ð³ÑÐ°Ð¼Ð¼Ñ:Adobe Illustrator CC; Adobe Photoshop CC; Adobe InDesign; Figma.
description: The subject of the graduate qualification work is: "Design concept of corporate identity for ecological project".The aim of the work is to develop a design concept of corporate identity for the ecological project "Perekroy". The research set the following goals:1. research of the project area;2. Searching and analytical review of analogues;3. Development of the design concept;4. Development of a series of posters;5. Development of the website design.In order to achieve the objective, background material on the topic was selected and a comparative analysis of similar environmental projects was carried out. The main target audience groups were identified.As a result of this work, a stylistic search was carried out, colors and fonts were selected, a design concept and the concept of the project name were developed, a logo, additional graphics, a series of posters and a website design were developed.The following programmes were used during the work:Adobe Illustrator CC; Adobe Photoshop CC; Adobe InDesign; Figma.