title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° Ð¿ÑÐ¾ÐµÐºÑÐ° Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ Ð² Ð¾Ð½Ð»Ð°Ð¹Ð½-ÑÐºÐ¾Ð»Ðµ SkySmart
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a project for the implementation of a CRM system in the SkySmart online school
Creators: name: ÐÑÐ»Ð¸ÑÐµÐ², ÐÐ¸ÐºÐ¸ÑÐ°
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: Ð°Ð½Ð°Ð»Ð¸Ð· Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸
Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ¸ÑÑÐµÐ¼Ð°
ÑÐºÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ°Ñ ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÑ
Ð¾Ð½Ð»Ð°Ð¹Ð½-ÑÐºÐ¾Ð»Ð°
Ð¿ÑÐ¾ÐµÐºÑÐ½ÑÐµ Ð¾Ð¿ÐµÑÐ°ÑÐ¸Ð¸
activity analysis
information system
economic efficiency
online school
project operations

description: Ð¦ÐµÐ»ÑÑ ÑÐ°Ð±Ð¾ÑÑ ÑÐ²Ð»ÑÐµÑÑÑ Ð°Ð½Ð°Ð»Ð¸Ð· ÑÐµÐºÑÑÐµÐ¹ Ð°ÑÑÐ¸ÑÐµÐºÑÑÑÑ Ð¾Ð½Ð»Ð°Ð¹Ð½-ÑÐºÐ¾Ð»Ñ Â«SkySmartÂ», Ð° ÑÐ°ÐºÐ¶Ðµ Ð¾Ð¿ÑÐ¸Ð¼Ð¸Ð·Ð°ÑÐ¸Ñ ÐµÐµ Ð±Ð¸Ð·Ð½ÐµÑ-Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð², Ð¿Ð¾ÑÑÐµÐ´ÑÑÐ²Ð¾Ð¼ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRM-ÑÐ¸ÑÑÐµÐ¼Ñ. ÐÑÐ»Ð¸ ÑÐµÑÐµÐ½Ñ ÑÐ»ÐµÐ´ÑÑÑÐ¸Ðµ Ð·Ð°Ð´Ð°ÑÐ¸: - ÐÐ½Ð°Ð»Ð¸Ð· Ð´ÐµÑÑÐµÐ»ÑÐ½Ð¾ÑÑÐ¸ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ; - ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÑÐµÐºÑÑÐ¸Ñ Ð¿ÑÐ¾Ð±Ð»ÐµÐ¼; - ÐÐ¾ÑÑÑÐ¾ÐµÐ½Ð¸Ðµ Ð°ÑÑÐ¸ÑÐµÐºÑÑÑÑ Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ñ Ð¿ÑÐ¸ Ð¿Ð¾Ð¼Ð¾ÑÐ¸ Ð°ÑÑÐ¸ÑÐµÐºÑÑÑÐ½ÑÑ Ð¼Ð¾Ð´ÐµÐ»ÐµÐ¹; - ÐÐ½Ð°Ð»Ð¸Ð· Ð¸ Ð²ÑÐ±Ð¾Ñ Ð½Ð°Ð¸Ð»ÑÑÑÐµÐ¹ CRM ÑÐ¸ÑÑÐµÐ¼Ñ; - ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÑÑÐ¾ÐºÐ¾Ð² Ð¸ ÑÑÐ¾Ð¸Ð¼Ð¾ÑÑÐ¸ Ð¿ÑÐ¾ÐµÐºÑÐ½ÑÑ Ð¾Ð¿ÐµÑÐ°ÑÐ¸Ð¹; - ÐÑÐµÐ½ÐºÐ° ÑÑÑÐµÐºÑÐ¸Ð²Ð½Ð¾ÑÑÐ¸ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRM ÑÐ¸ÑÑÐµÐ¼Ñ; - ÐÐ¿ÑÐµÐ´ÐµÐ»ÐµÐ½Ð¸Ðµ ÐºÐ°ÑÐµÑÑÐ²Ð° Ð¿ÑÐ¾ÐµÐºÑÐ½ÑÑ Ð¾Ð¿ÐµÑÐ°ÑÐ¸Ð¹; - Ð¤Ð¾ÑÐ¼Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ðµ Ð¼Ð°ÑÑÐ¸ÑÑ ÑÐ¸ÑÐºÐ¾Ð² Ð½Ð° Ð¿ÑÐ¾ÐµÐºÑ. ÐÐºÑÑÐ°Ð»ÑÐ½Ð¾ÑÑÑ ÑÐµÐ¼Ñ Ð¾Ð±ÑÑÐ»Ð¾Ð²Ð»ÐµÐ½Ð° Ð½ÐµÐ¾Ð±ÑÐ¾Ð´Ð¸Ð¼Ð¾ÑÑÑÑ Ð¾Ð¿ÑÐ¸Ð¼Ð¸Ð·Ð°ÑÐ¸Ð¸ ÑÐ¿ÑÐ°Ð²Ð»ÐµÐ½Ð¸Ñ ÐºÐ»Ð¸ÐµÐ½ÑÑÐºÐ¸Ð¼Ð¸ Ð¾ÑÐ½Ð¾ÑÐµÐ½Ð¸ÑÐ¼Ð¸, Ð°Ð²ÑÐ¾Ð¼Ð°ÑÐ¸Ð·Ð°ÑÐ¸Ð¸ Ð¿ÑÐ¾ÑÐµÑÑÐ¾Ð² Ð¸ Ð¿Ð¾Ð²ÑÑÐµÐ½Ð¸Ð¸ ÐºÐ°ÑÐµÑÑÐ²Ð° Ð¾Ð±ÑÐ°Ð·Ð¾Ð²Ð°Ð½Ð¸Ñ Ð² ÑÑÐ»Ð¾Ð²Ð¸ÑÑ Ð¾Ð½Ð»Ð°Ð¹Ð½-Ð¾Ð±ÑÑÐµÐ½Ð¸Ñ, ÑÑÐ¾ Ð¿Ð¾Ð¼Ð¾Ð¶ÐµÑ ÑÐ»ÑÑÑÐ¸ÑÑ Ð²Ð·Ð°Ð¸Ð¼Ð¾Ð´ÐµÐ¹ÑÑÐ²Ð¸Ðµ Ñ ÑÑÐµÐ½Ð¸ÐºÐ°Ð¼Ð¸, ÑÐ¾Ð´Ð¸ÑÐµÐ»ÑÐ¼Ð¸ Ð¸ Ð¿ÑÐµÐ¿Ð¾Ð´Ð°Ð²Ð°ÑÐµÐ»ÑÐ¼Ð¸, Ð° ÑÐ°ÐºÐ¶Ðµ Ð´Ð¾ÑÑÐ¸ÑÑ Ð±Ð¾Ð»ÐµÐµ ÑÑÑÐµÐºÑÐ¸Ð²Ð½ÑÑ ÑÐµÐ·ÑÐ»ÑÑÐ°ÑÐ¾Ð² Ð² Ð¾Ð±ÑÐ°Ð·Ð¾Ð²Ð°ÑÐµÐ»ÑÐ½Ð¾Ð¼ Ð¿ÑÐ¾ÑÐµÑÑÐµ. ÐÑÑÐ¾ÑÐ½Ð¸ÐºÐ°Ð¼Ð¸ Ð¸Ð½ÑÐ¾ÑÐ¼Ð°ÑÐ¸ÑÐ¼Ð¸ Ð¼Ð¾Ð³ÑÑ Ð¿Ð¾ÑÐ»ÑÐ¶Ð¸ÑÑ Ð¸ÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ð¸Ñ, Ð¿ÑÐ±Ð»Ð¸ÐºÐ°ÑÐ¸Ð¸ Ð¸ Ð¾Ð¿ÑÑÐ½ÑÐµ Ð¿ÑÐ°ÐºÑÐ¸ÐºÐ¸ Ð² Ð¾Ð±Ð»Ð°ÑÑÐ¸ CRM Ð² Ð¾Ð±ÑÐ°Ð·Ð¾Ð²Ð°Ð½Ð¸Ð¸, Ð° ÑÐ°ÐºÐ¶Ðµ ÐºÐ¾Ð½ÑÑÐ»ÑÑÐ°ÑÐ¸Ð¸ Ñ ÑÐºÑÐ¿ÐµÑÑÐ°Ð¼Ð¸ Ð¸ Ð¾Ð±ÑÐ°ÑÐ½Ð°Ñ ÑÐ²ÑÐ·Ñ Ð¾Ñ ÑÑÐµÐ½Ð¸ÐºÐ¾Ð², ÑÐ¾Ð´Ð¸ÑÐµÐ»ÐµÐ¹ Ð¸ Ð¿ÑÐµÐ¿Ð¾Ð´Ð°Ð²Ð°ÑÐµÐ»ÐµÐ¹, Ð²ÑÑÐ°Ð¶Ð°ÑÑÐ°Ñ Ð¸Ñ Ð¿Ð¾ÑÑÐµÐ±Ð½Ð¾ÑÑÐ¸ Ð¸ Ð¾Ð¶Ð¸Ð´Ð°Ð½Ð¸Ñ.
description: The aim of the work is to analyze the current architecture of the SkySmart online school, as well as to optimize its business processes through the implementation of a CRM system. The following tasks were solved: - Analysis of the companys activities; - Identification of current problems; - Construction of enterprise architecture with the help of architectural models; - Analysis and selection of the best CRM system; - Determining the timing and cost of project operations; - Evaluation of the effectiveness of the implementation of the CRM system; - Determining the quality of project operations; - Formation of a risk matrix for the project. The relevance of the topic is due to the need to optimize customer relationship management, automate processes and improve the quality of education in the context of online learning, which will help improve interaction with students, parents and teachers, as well as achieve more effective results in the educational process. Sources of information can be research, publications, and experienced practitioners in the field of CRM in education, as well as consultations with experts and feedback from students, parents and teachers expressing their needs and expectations.