title: Ð Ð°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ¸ÑÑÑÐºÐ¾Ð³Ð¾ Ð¿ÑÐ¾Ð´ÑÐºÑÐ° Ð² Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¾Ð¼ ÑÑÑÐ¸Ð·Ð¼Ðµ Ð½Ð° Ð¿ÑÐµÐ´Ð¿ÑÐ¸ÑÑÐ¸Ð¸ ÑÑÑÐ¸Ð½Ð´ÑÑÑÑÐ¸Ð¸ (Ð½Ð° Ð¿ÑÐ¸Ð¼ÐµÑÐµ ÐÐÐ Â«ÐÐ»ÐµÐºÑÐ°Ð½Ð´ÑÐ¸ÑÂ»)
title: Ð²ÑÐ¿ÑÑÐºÐ½Ð°Ñ ÐºÐ²Ð°Ð»Ð¸ÑÐ¸ÐºÐ°ÑÐ¸Ð¾Ð½Ð½Ð°Ñ ÑÐ°Ð±Ð¾ÑÐ° Ð±Ð°ÐºÐ°Ð»Ð°Ð²ÑÐ°
titleType: Subtitle
title: Development of a tourist product in gastronomic tourism at a travel industry enterprise (on the example of LLC "Alexandria")
Creators: name: ÐÐ°Ð»Ð²Ð°Ð½Ð¾Ð²Ð°, ÐÐµÐ¹Ð»Ð¸
Publisher: name: Ð¡Ð°Ð½ÐºÑ-ÐÐµÑÐµÑÐ±ÑÑÐ³ÑÐºÐ¸Ð¹ Ð¿Ð¾Ð»Ð¸ÑÐµÑÐ½Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÐ½Ð¸Ð²ÐµÑÑÐ¸ÑÐµÑ ÐÐµÑÑÐ° ÐÐµÐ»Ð¸ÐºÐ¾Ð³Ð¾
Year: 2023
Subjects: ÑÑÑÐ¸Ð·Ð¼
ÑÑÑÐ¸ÑÑÐ¸ÑÐµÑÐºÐ¸Ð¹ Ð¿ÑÐ¾Ð´ÑÐºÑ
Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑÐ¸Ð·Ð¼
Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ ÑÑÑ
Ð³Ð°ÑÑÑÐ¾Ð½Ð¾Ð¼Ð¸ÑÐµÑÐºÐ¸Ð¹ Ð±ÑÐµÐ½Ð´Ð¸Ð½Ð³
ÑÐ°Ð·ÑÐ°Ð±Ð¾ÑÐºÐ° ÑÑÑÐ°
tourism
tourist product
gastronomic tourism
gastronomic tour
gastronomic brand book
tour development

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description: This work is devoted to the analysis of the potential of the region and the development of a tourist product of gastronomic tourism. In the course of the research, the following tasks were solved: 1. To study gastronomic tourism as a phenomenon of public catering culture, to consider the concept and specific features of the content of gastronomic tourism. 2. Consider the technology of organizing gastronomic tours taking into account national, medical and religious characteristics. 3. To study astronomical branding as a factor in the promotion of tourist destinations, to analyze the potential of the territory of the Russian Federation, a gastronomic analysis of the regions. 4. To assess the potential of gastronomic tourism in Vladikavkaz in the context of tourism industry enterprises. 5. To analyze consumer preferences and a portrait of the target consumer of gastronomic tourist products based on a survey of customers of a travel industry enterprise. 6. To develop a tourist product of the gastronomic tour âSt. Petersburg â Vladikavkaz â St. Petersburgâ. 7. To calculate the cost of a gastronomic tour and offer technologies for promoting a gastronomic tour in the Russian market. The work was carried out in the Limited Liability Company âAlexandriaâ. In the course of the work, an analysis of the activities of the tourism industry enterprise, an analysis of the potential in the field of gastronomic tourism, a survey of consumer preferences in gastronomic tourism was carried out. The result of the work was the development of a tourist product of gastronomic tourism of the tour âSt. Petersburg - Vladikavkaz â St. Petersburgâ, which were proposed for implementation. When collecting the data necessary to do the work were used search engines such as Yandex and Google. The Microsoft Excel program was used for data processing.