cometadata/datacite-rtg-text-other-reclassification-records huggingface dataset:
التسويق الفيروسي: إستراتيجية حديثة لنجاح المزيج التسويقي لمنظمات الأعمال
Creators: name: خلوفي, سفيان
Publisher: name: figshare
Year: 2023
Subjects: Marketing technology
Marketing research methodology
Marketing not elsewhere classified

description: هدفت هذه الدراسة إلى التعرف على التسويق الفيروسي كإستراتيجية تسويقية حديثة ومبتكرة تساعد منظمات الأعمال في البقاء و الاستمرارية في السوق في ظل العولمة التي نعيشها والتطورات التكنولوجي والتقنيات التسويقية الحديثة في إطار ما يعرف بالتسويق الإلكتروني، وذلك بعرض مفهوم إستراتيجية التسويق الفيروسي وأهميتها في رفع تنافسية المنظمات في السوق، بالإضافة إلى الأساليب والأدوات التي تقوم عليها إستراتيجية التسويق الفيروسي ومختلف عناصر المزيج التسويقي الفيروسي، وتوصلت الدراسة إلى أن التسويق الفيروسي إستراتيجية حديثة في التسويق الالكتروني تعتمد على التكنولوجيات الحديثة في توصيل رسالتها الإعلانية إلى أكبر شريحة ممكنة في السوق بموثوقية وسرعة وبأقل تكلفة، وأوصت الدراسة بضرورة تبني منظمات الأعمال لهذه الإستراتيجية التسويقية الحديثة كونها ضرورة ملحة لكسب ثقة الزبون في وقتنا الحالي، كما تمتاز إستراتيجية التسويق الفيروسي بالتكاليف المنخفضة والسرعة في الانتشار والتأثير في المستهدفين وبالتالي توفير الجهد والوقت. الكلمات المفتاح : التسويق ؛ التسويق الفيروسي ؛ المزيج التسويقي ؛ إستراتيجية ؛ منظمات الأعمال. تصنيف JEL : M31 ؛ L1. The aim of this study is to identify viral marketing as a modern and innovative marketing strategy that helps business organizations to survive in the market in light of globalization, technological developments and modern marketing techniques within the framework of what is known as e-marketing, by presenting the concept of viral marketing strategy and its importance in raising competitive Organizations in the market, in addition to the methods and tools on which the viral marketing strategy and different elements of viral marketing mix, and the study found that viral marketing strategy in modern electronic marketing depends on The study recommended the need for business organizations to adopt this modern marketing strategy as an urgent need to win the confidence of the customer at the present time. The strategy of viral marketing is characterized by low costs and the speed of deployment and impact on the target Thus saving time and effort. Key words: Marketing; viral marketing; marketing mix; strategy; business organizations. Jel Classification Codes :M31; L1.
Process Model and Design for Magnetic Pulse Welding by Tube Expansion
Creators: name: Albuja, B.
name: Bach, F.-W.
name: Barlage, B.
name: Gerstein, G.
name: Gies, S.
name: Psyk, V.
name: Tekkaya, A. E.
Publisher: name: Technische Universität Dortmund
Year: 2012
Subjects: subject: magnetic pulse welding
subject: metallographic evaluation
subject: model experiment
subject: 620
subject: 670

description: In this paper a design methodology for magnetic pulse welding processes is presented. To examine fundamental correlations of part- and process-parameters, a model experiment is used. Different impacting conditions are tested and the effect on the joint quality is evaluated by metallographic analysis. Conclusions regarding suitable impacting parameters are drawn. Electromagnetic expansion tests are carried out in parallel with the aim of adjusting the impacting parameters via typical process parameters. Therefore, the forming velocity is measured online and the impacting angle is varied via the geometry of the joining zone. To verify that the tendencies observed in the model experiment occur also in magnetic pulse welding, the influence of the impacting parameters on the joint quality is investigated for magnetic pulse welded tubes, too. Finally, the results of both investigation paths are combined and serve as a basis for target-oriented design of magnetic pulse forming processes.
French books in early Australian public and private collections
Creators: name: Gray, Patricia Ann.
Publisher: name: Monash University
Year: 2023

description: This thesis was scanned from the print manuscript for digital preservation and is copyright the author.
 Researchers can access this thesis by asking their local university, institution or public library to
 make a request on their behalf. Monash staff and postgraduate students can use the link in the References field.
Pressure Fields Repeatability at Electrohydraulic Pulse Loading in Discharge Chamber with Single Electrode Pair
Creators: name: Knyazyev, M.
name: Perez, I.
name: San José, J.
name: Zhovnovatyuk, Ya.
Publisher: name: Technische Universität Dortmund
Year: 2012
Subjects: subject: impact
subject: pressure
subject: stability
subject: 620
subject: 670

description: The paper is devoted to improvements in technology of electrohydraulic impact forming (EHF) via investigation of stability of high-voltage underwater discharges and pressure fields they generate along surface of a sheet blank. The experimental research is held with use of conical discharge chamber equipped with one pair of electrodes. Measurements of pressure fields along round flat area are based on application of multi-point membrane pressure gauge (MPG). The tests conditions include wide range of spark gaps with four levels of charge voltage and energy. The investigation results showed strong influence of geometric parameters of discharge work volume and electric parameters of discharge circuit on repeatability of pressure fields. The spark gap value should be in severe correlation with distance to a sheet blank and dimensions of a loaded area. Parameter “normalised spark gap” is proposed for determination of geometric characteristics of discharge volume. The results confirm the validity of charge voltage-to-spark gap ratio of 1 kV/mm recommended for approximate setting the gap in order to ensure high pressure generation. This ratio is also good for repeatability of pressure fields and can be also expended. The factors that influence the stability of discharge parameters, shock wave generation and pressure fields are analysed.
The Aesthetics of Grief: Exploring Sorrow in the Paradigm of Gris
Creators: name: Vasilikaris, George
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: Despite the fierce criticism, videogames have managed to enter the mainstream and establish themselves as one of most widely enjoyed types of transmedia storytelling (Jenkins). Their functions, however, are not limited to entertainment contexts, as they are often used in medicine to help patients cope with long-term hospitalization; detect the risk of dementia; provide a creative outlet; as well as raise awareness about mental health and communicate to the audience the struggles of people experiencing mental health issues. This paper will explore manifestations of grief, as presented in Gris (2018), an award-winning videogame, while also drawing parallels with Elisabeth Kübler-Ross’ model of the five stages of grief (denial, anger, bargaining, depression, and acceptance), as presented in her book On Death and Dying (1969). The paper will focus inter alia on the function of color and music in the game, while also introducing concepts regarding immersion, gameplay, and ludus in an attempt to show how these elements are utilized to resonate with the players, thus allowing them to reflect on their personal struggles and, potentially, overcome them via a virtual healing experience.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
A consistent model for leptogenesis, dark matter and the IceCube signal
Creators: name: Fiorentin, M. Re
name: Niro, V.
name: Fornengo, N.
Publisher: name: arXiv
Year: 2016
Subjects: subject: High Energy Physics - Phenomenology (hep-ph)
subject: High Energy Astrophysical Phenomena (astro-ph.HE)
subject: FOS: Physical sciences

description: We discuss a left-right symmetric extension of the Standard Model in which the three additional right-handed neutrinos play a central role in explaining the baryon asymmetry of the Universe, the dark matter abundance and the ultra energetic signal detected by the IceCube experiment. The energy spectrum and neutrino flux measured by IceCube are ascribed to the decays of the lightest right-handed neutrino $N_1$, thus fixing its mass and lifetime, while the production of $N_1$ in the primordial thermal bath occurs via a freeze-in mechanism driven by the additional $SU(2)_R$ interactions. The constraints imposed by IceCube and the dark matter abundance allow nonetheless the heavier right-handed neutrinos to realize a standard type-I seesaw leptogenesis, with the $B-L$ asymmetry dominantly produced by the next-to-lightest neutrino $N_2$. Further consequences and predictions of the model are that: the $N_1$ production implies a specific power-law relation between the reheating temperature of the Universe and the vacuum expectation value of the $SU(2)_R$ triplet; leptogenesis imposes a lower bound on the reheating temperature of the Universe at $7\times10^9\,\mbox{GeV}$. Additionally, the model requires a vanishing absolute neutrino mass scale $m_1\simeq0$.
description: 19 pages, 4 figures. Constraints from cosmic-ray antiprotons and gamma rays added, with hadrophobic assignment of the matter multiplets to satisfy bounds. References added. Matches version published in JHEP
Additional file 1 of Changes in retail food environments around schools over 12 years and associations with overweight and obesity among children and adolescents in Flanders, Belgium
Creators: name: Smets, Vincent
name: Vandevijvere, Stefanie
Publisher: name: figshare
Year: 2022
Subjects: subject: Medicine
subject: Neuroscience
subject: Evolutionary Biology
subject: FOS: Biological sciences
subject: 59999 Environmental Sciences not elsewhere classified
subject: FOS: Earth and related environmental sciences
subject: Ecology
subject: Sociology
subject: FOS: Sociology
subject: 69999 Biological Sciences not elsewhere classified
subject: Science Policy
subject: Computational Biology

description: Additional file 1: Table S1. The original food retail categories from the Locatus database and their reclassification for the purposes of the study.
The effects of staff retention strategies on employees' organizational commitment in the private banks in Ethiopia: evidence from Abyssinia bank
Creators: name: Nigussie, Mengesha
Publisher: name: National Academic Digital Repository of Ethiopia
Year: 2019

description: The retention of skilled employees has been shown to be crucial to the development and the accomplishment of an organization's goals and objectives. A number of factors have been attributed to employee turnover. The purpose of this study is to examine the effects of employee retention strategies on the performance of employees at the Bank of Abyssinia, A.A. The study is aimed at identifying the causes of employee turnover, to examine the various employee retention strategies available at the selected bank as well assess the effects of the retention strategies on the performance of the selected bank. The data collected for the study from primary source mainly through questionnaires, interview and archive data. A purposive sampling approach was employed to select the respondents. Per the findings of the study, a number of employees in the selected bank are leaving the organization for better working environments and opportunities. The study revealed that managers of the bank use strategies to hold their employees longer but they are not effective in it.
Compression Testing Using a CAM-Driven Electromagnetic Machine
Creators: name: Martins, Paulo
name: Rosa, Pedro
name: Silva, Carlos
Publisher: name: Technische Universität Dortmund
Year: 2012
Subjects: subject: compression testing
subject: electromagnetic
subject: flow curve
subject: 620
subject: 670

description: This paper presents new equipment for the compression testing of materials under high rates of loading. The equipment consists of an electromagnetic actuator, a fixed housing containing two flat compression platens, a translating cam and a follower. The electromagnetic actuator makes possible reaching high strain rates with a very precise control of the impact velocity and of the energy transmitted to the translating cam. The cam profile enables compression testing to be performed under the strain-rate vs. strain loading paths that are commonly found in manufacturing in order to meet the machine-tool and process combined specifications. The equipment was designed, fabricated and instrumented by the authors and, besides giving constructive details for those readers that may be interested in developing a low-cost equipment for compression testing at high rates of loading, the paper also puts emphasis on the flexibility and adequacy of its operative conditions for determining the mechanical behaviour of Aluminium AA1050-O under different testing conditions.
"Americanization" through philanthropy: The role of American Red Cross and American YMCA in Greece during 1918-1920
Creators: name: Diogos, Konstantinos
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: During World War I, US president Woodrow Wilson attempted to promote a different ethos in international relations that aimed at securing principles of political liberalism, as a precondition for the world to become a “safe haven for democracy.” Through his idealistic internationalism, Wilson tried to transform USA into a guarantor of the rights of the small and oppressed peoples of the world. This policy was in full harmony with US economic, trade, and geostrategic interests worldwide. The US, however, did not possess the “traditional” means of diplomatic, economic, or military pressure that the other European powers had in order to impose their policies on smaller nations. Thus, the only way to increase American influence was through “humanitarian and cultural diplomacy.” A campaign to disseminate the “American way of life” as the sole guarantor of the material prosperity and progress of nations was promoted primarily through education and philanthropy. A number of seemingly non-governmental organizations, but with unquestionable state support and guidance, were mobilized to serve the Wilsonian vision of an “Americanized” and democratized world. In Greece, such organizations were the American Red Cross (ARC) and American YMCA. This paper aims to document the humanitarian and political role and actions of ARC and American YMCA in Greece during 1918-1920 and the way in which Greeks received them. It is based primarily on unpublished archival material from the Greek Foreign Office, the Geneva World Alliance of YMCA and the Kautz Family YMCA Archives of University of Minnesota.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
An Australian family abroad : the Rowe letters, 1873-4
Creators: name: Pagliaro, T. F. .
Publisher: name: Monash University
Year: 2023

description: This thesis was scanned from the print manuscript for digital preservation and is copyright the author.
 Researchers can access this thesis by asking their local university, institution or public library to
 make a request on their behalf. Monash staff and postgraduate students can use the link in the References field.
On the topology of the Milnor fibration of a hyperplane arrangement
Creators: name: Suciu, Alexandru I.
Publisher: name: arXiv
Year: 2016
Subjects: subject: Algebraic Topology (math.AT)
subject: Geometric Topology (math.GT)
subject: FOS: Mathematics
subject: 32S55, 52C35, 05B35, 14C21, 14F35, 32S22, 55N25, 57M10

description: This note is mostly an expository survey, centered on the topology of complements of hyperplane arrangements, their Milnor fibrations, and their boundary structures. An important tool in this study is provided by the degree 1 resonance and characteristic varieties of the complement, and their tight relationship with orbifold fibrations and multinets on the underlying matroid. In favorable situations, this approach leads to a combinatorial formula for the first Betti number of the Milnor fiber and the algebraic monodromy. We also produce a pair of arrangements for which the respective Milnor fibers have the same Betti numbers, yet are not homotopy equivalent: the difference is picked up by isolated torsion points in the higher-depth characteristic varieties.
description: 22 pages
Assessing the impact of kidney cancer-related premature mortality and productivity loss in Greece and Portugal
Creators: name: Bencina, Goran
name: Chami, Nour
name: Hughes, Robert
name: Weston, Georgie
name: Baxter, Carl
name: Salomonsson, Stina
Publisher: name: Taylor & Francis
Year: 2023
Subjects: subject: 59999 Environmental Sciences not elsewhere classified
subject: FOS: Earth and related environmental sciences
subject: Ecology
subject: FOS: Biological sciences
subject: Sociology
subject: FOS: Sociology
subject: 69999 Biological Sciences not elsewhere classified
subject: Developmental Biology
subject: Marine Biology
subject: Inorganic Chemistry
subject: FOS: Chemical sciences
subject: Computational Biology

description: In 2018, 371,750 people were diagnosed with kidney cancer globally, constituting 2.2% of all cancer diagnoses. Since 2010, the number of kidney cancer deaths in Europe have decreased in people under 65. However, this is not the case in Greece and Portugal. This study estimated the mortality and lost productivity due to premature mortality from kidney cancer in Greece and Portugal. Years of life lost (YLL) and present value of future lost productivity (PVFLP) due to kidney cancer mortality (ICD-10 code: C64 – Malignant neoplasm of kidney, except renal pelvis) were calculated using the human capital approach. Age-specific mortality, mean earnings, and labor force participation rates were used in these calculations. In 2019, there were 564 and 454 kidney cancer deaths in Greece and Portugal, respectively, resulting in 5,871 (3,636 in males and 2,234 in females) and 5,397 (3,100 in males and 2,297 in females) YLL, respectively. YPLL and annual PVFLP were estimated to be 1,326 and €14.8 M in Greece and 1,278 and €11.8 M in Portugal, respectively. YLL and PVFLP due to kidney cancer mortality are substantial in Greece and Portugal. These results provide new evidence to assist decision-makers in allocating resources to reduce cancer burden.
Thermodynamic parameters of single- or multi-band superconductors derived from self-field critical currents
Creators: name: Talantsev, Evgeny F.
name: Crump, Wayne P.
name: Tallon, Jeffery L.
Publisher: name: arXiv
Year: 2016
Subjects: subject: Superconductivity (cond-mat.supr-con)
subject: FOS: Physical sciences

description: Key questions for any superconductor include: what is its maximum dissipation-free electrical current (its `critical current') and can this be used to extract fundamental thermodynamic parameters? Present models focus on depinning of magnetic vortices and implicate materials engineering to maximise pinning performance. But recently we showed that the self-field critical current for thin films is a universal property, independent of microstructure, controlled only by the penetration depth. Here we generalise this observation to include thin films, wires or nanowires of single- or multi-band s-wave and d-wave superconductors. Using extended BCS theory we consider dissipation-free self-field transport currents as Meissner-London currents, avoiding the concept of pinning altogether. We find quite generally, for type I or type II superconductors, the current is limited by the relevant critical field divided by the penetration depth. Our fits to 62 available data sets, from zinc nanowires to compressed sulphur hydride with critical temperatures of 0.65 to 203 K, respectively, are excellent. Extracted London penetration depths, superconducting energy gaps and specific heat jumps agree well with reported bulk values. For multiband or multiphase samples we accurately recover individual band contributions and phase fractions.
description: 14 pages, 6 figures, 5 tables submitted to Phys. Rev. B
U.S. Soft Pow(d)er 1949, with Cocoa
Creators: name: Dokou, Christina
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: What follows is not an academic article, but consists mostly of the edited transcription and amalgamation of the autobiographical narratives of the author’s mother, Afendoula Dokou, specifically as it concerns her being a first-hand witness (and beneficiary), as a child in rural northern Greece (Macedonia), of US “soft power” policies regarding Europe immediately following World War II. That was a time when the Greek Civil War and the dire economic conditions faced by the country after the devastating German Occupation were met with the determined attempts of a nation to build itself up from its ruins and join the larger European reconstruction project. In her narrative, the “soft” aspect of US aid took the form of basic food staples distributed to the starving populations of Greece, while even the “hard power” represented by the presence of the US Fleet in the Mediterranean took on the benign aspect of a theretofore-unencountered grand spectacle of American largesse and might. The expressions, wording and tone of her narrative have been maintained as much as possible in the translation, which is provided by the author.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
Pariahs and outcasts : Christian missions to the Chinese in Victoria in the nineteenth century
Creators: name: Welch, Ian H.
Publisher: name: Monash University
Year: 2023

description: This thesis was scanned from the print manuscript for digital preservation and is copyright the author.
 Researchers can access this thesis by asking their local university, institution or public library to
 make a request on their behalf. Monash staff and postgraduate students can use the link in the References field.
Part 1- Narrative of a Voyage to Port Phillip and Van Diemen's Land by A. W. H. Humphrey, edited by John Curey, The Colony Press, Melbourne, 1984.
Creators: name: RUSQUE, Dorothée
Publisher: name: Zenodo
Year: 2024

description: Source: Part 1- Travel of W. H. Humphrey to Australia, letters edited by John Currey (1784)
Factors Affecting Customers' Online Purchasing Decision A Study on Five-Star Hotels of Addis Ababa
Creators: name: Tolesa, Yonas
Publisher: name: National Academic Digital Repository of Ethiopia
Year: 2019

description: Online shopping has increased significantly worldwide. Ethiopia has also experienced an increase in online shopping however, it seems to lag behind the rest of the world where this development is concerned. Research into the factors which affect customers' online purchasing decision is thus imperative in order for Ethiopian hotels to develop the correct marketing strategies for online sales of their accommodation products and services. This research investigates the factors that affect customers' online purchasing decision in the case of five-star hotels of Addis Ababa, Ethiopia. A sample of 350 online accommodation purchasers were used and quantitative research was conducted by means of a structured questionnaire. It was found that online customers' review, online price, and website quality, were viewed by customers as the most important reasons for online purchasing decision, while e-payment, and trust and security were viewed as the least important factor for customers' online purchasing decision in five -star hotels of Addis Ababa, Ethiopia. The research results partially confirmed the model developed by the researcher. Results of the study, as well as recommendations for future research, are presented.
Like-charge attraction and opposite-charge decomplexation between polymers and DNA molecules
Creators: name: Buyukdagli, Sahin
Publisher: name: arXiv
Year: 2016
Subjects: subject: Soft Condensed Matter (cond-mat.soft)
subject: FOS: Physical sciences

description: We scrutinize the effect of polyvalent ions on polymer-DNA interactions. We extend a recently developed test charge theory to the case of a stiff polymer interacting with a DNA molecule in an electrolyte mixture. The theory accounts for one-loop level electrostatic correlation effects such as the ionic cloud deformation around the strongly charged DNA molecule as well as image-charge forces induced by the low DNA permittivity. Our model can reproduce and explain various characteristics of the experimental phase diagrams for polymer solutions. First, the addition of polyvalent cations to the electrolyte solution results in the attraction of the negatively charged polymer by the DNA molecule. The glue of the like-charge attraction is the enhanced shielding of the polymer charges by the dense counterion layer at the DNA surface. Secondly, through the shielding of the DNA-induced electrostatic potential, mono- and polyvalent cations of large concentration both suppress the like-charge attraction. Within the same formalism, we also predict a new opposite-charge repulsion effect between the DNA molecule and a positively charged polymer. In the presence of polyvalent anions such as sulfate or phosphate, their repulsion by the DNA charges leads to the charge screening deficiency of the region around the DNA molecule. This translates into a repulsive force that results in the decomplexation of the polymer from DNA. This opposite-charge repulsion phenomenon can be verified by current experiments and the underlying mechanism can be beneficial to gene therapeutic applications where the control over polymer-DNA interactions is the key factor.
description: In the present extended version, the derivation of the test charge theory is detailed. A new part on opposite-charge polymer-DNA repulsion is included
Mathematik-Lehrmittel für Kinder von 4 bis 8 Jahren
Creators: name: Keller, Roland
name: Keller, Bernhard
Publisher: name: Gesellschaft für Didaktik der Mathematik
Year: 2005
Subjects: subject: 510

description: Verschiedene Schweizer Kantone haben Versuche zur Basisstufe oder zur Grundstufe gestartet. An der Pädagogischen Hochschule Zürich wird ein Mathematik-Lehrmittel für die Grundstufe entwickelt. Das Konzept und die Gliederung der Unterlagen liegen vor. In den Projektklassen werden laufend neu entwickelte Unterrichtsunterlagen erprobt. Im Herbst 2005 wird eine Auswahl von Unterrichtsideen für das gemeinsame, altersgemischte Lernen im Handel erhältlich sein
Additional file 2 of Changes in retail food environments around schools over 12 years and associations with overweight and obesity among children and adolescents in Flanders, Belgium
Creators: name: Smets, Vincent
name: Vandevijvere, Stefanie
Publisher: name: figshare
Year: 2022
Subjects: subject: Medicine
subject: Neuroscience
subject: Evolutionary Biology
subject: FOS: Biological sciences
subject: 59999 Environmental Sciences not elsewhere classified
subject: FOS: Earth and related environmental sciences
subject: Ecology
subject: Sociology
subject: FOS: Sociology
subject: 69999 Biological Sciences not elsewhere classified
subject: Science Policy
subject: Computational Biology

description: Additional file 2: Table S2. The average percentage of Flemish children with overweight stratified by age group and sex and school year.
Pseudo-Wellness, Dead Ends, and the Struggle for Equality: Exploring Gender and Wellness in Original and Translated Commercials
Creators: name: Vergopoulou, Stavroula (Stave)
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: This study examines three interrelated issues: testimonies of pseudo-wellness in audiovisual advertising, gender-related dead ends in the translation of commercials, and the struggle for gender equality in which consumers, translators, and companies/advertisers may engage in different ways. Commercials frequently offer narratives that serve as testimonies of wellness achieved through the use of a product. However, these “testimonies” are constructed for the purposes of the commercials and given by paid actors. This paper explores whether wellness—although promised—is actually realized. Furthermore, it examines how commercials can contribute to societal unwellness through discriminatory gender representations. To this end, commercials from 2010 and 2012 promoting the chocolate bar Snickers are presented as examples of advertising from one of the largest companies in the United States. An analysis of the original English-language commercials and their German and Greek translations demonstrates the dead ends to which translators of commercials may be led when dealing with themes of gender. Finally, this paper discusses how consumers, translators, and companies/advertisers can utilize the tool of advertising literacy to navigate and mitigate the ongoing social crisis of gender inequality.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
Measuring The Influence Of Customer-Based Brand Equity Of Selected Television Channel On Customer Purchase Choice: The Media Service Buyer Perspective In Addis Ababa, The Case Of Kana Tv
Creators: name: Fitsum, Selam
Publisher: name: National Academic Digital Repository of Ethiopia
Year: 2019

description: Core competency is the only single thing that cannot be imitated by competitors; thus, customer-based brand equity cab be a core competency of a firm. In this modern marketing era consumer-based brand equity holds the major place. Firms that holds a great brand equity they will continue winning the market and have a biggest market share worldwide. Hence this paper aims to measure the impact or influence of customer-based brand equity on the media service buyer purchase choice decision on the selected TV channel (Kana). Therefore, this research paper aimed to measure the influence of the four dimensions of customer-based brand equity on the customer purchase choice of the media service buyers of media service buyers in the case of Kana TV channel. The famous and the widely used Aaker 1991 CBBE conceptual framework was used to draw the connection, however the fifth dimensions of CBBE was omitted as the student researcher decided it was not necessary to include it for this purpose of the study. Hence, the first four dimensions of Aakers model namely, brand awareness, perceived quality, brand association and brand loyalty were used in measuring the influence on customer purchase choice. A convenient sampling technique was employed to contact the sample population who are believed to be a media service buyer and Purposive sampling technique was used to choose the TV channel from the existing TV channels. Quantitative data were collected using a structured questionnaire prepared in English language then the student researcher had self-administered those questionnaires to 400 respondents. Out of the total distributed questionnaire the 384 questionnaire which accounted for 90.1% response rate, were returned and were valid for analysis. Descriptive and inferential analyses were performed using frequency, mean, standard deviation as well as correlation and regression by means of SPSS 23 software. Then after, the collected data were analyzed and interpreted accordingly. Hence, all the four independent variables had a significant correlation with the dependent variable "customer purchase choice" with 99% confidence interval & p=0.01, all the hypothesis were also accepted.
Culture Wars under the Acropolis: The Ford Foundation and Greek Theater (1967-1974)
Creators: name: Nikitas, Zafiris
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: This article examines the Ford Foundation grants awarded to Greek theater artists during the dictatorship (1967-1974) and the public discourse that emerged in the press in relation to the Foundation. The Ford Foundation sponsored a number of established playwrights and the Art Theater, while rejecting the applications of many other artists who failed to meet its criteria. The respective US funding created a wave of negative criticism (from artists that were rejected and other intellectuals) against the Foundation. This tendency reflected the anti-American sentiment that was evident during the dictatorship and posed questions on the relationship between culture and politics. The article looks into the documents of the Ford Foundation Archive (such as the approved and the rejected applications) and the articles in the Greek press in order to illuminate an intense culture war that posed pressing questions on the limits between the humanitarian efforts and the imperialistic aims of the US in Greece.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
Methods for think-aloud interviews in health-related resource-use research: the PECUNIA RUM instrument
Creators: name: Janssen, L.M.M.
name: Pokhilenko, I.
name: Drost, R.M.W.A.
name: Paulus, A.T.G.
name: Thorn, J.
name: Hollingworth, W.
name: Noble, S.
name: Berger, M.
name: Simon, J.
name: Evers, S.M.A.A.
Publisher: name: Taylor & Francis
Year: 2023
Subjects: Medicine
Cancer
Science Policy
Computational Biology

description: The think-aloud (TA) approach is a qualitative research method that allows for gaining insight into thoughts and cognitive processes. It can be used to incorporate a respondent’s perspective when developing resource-use measurement (RUM) instruments. Currently, the application of TA methods in RUM research is limited, and so is the guidance on how to use them. Transparent publication of TA methods for RUM in health economics studies, which is the aim of this paper, can contribute to reducing the aforementioned gap. Methods for conducting TA interviews were iteratively developed by a multi-national working group of health economists and additional qualitative research expertise was sought. TA interviews were conducted in four countries to support this process. A ten-step process was outlined in three parts: Part A ‘before the interview’ (including translation, recruitment, training), Part B ‘during the interview’ (including setting, opening, completing the instrument, open-ended questions, closing), and part C ‘after the interview’ (including transcription and data analysis, trustworthiness). This manuscript describes the step-by-step approach for conducting multi-national TA interviews with potential respondents of the PECUNIA RUM instrument. It increases the methodological transparency in RUM development and reduces the knowledge gap of using qualitative research methods in health economics.
Dynamisierung von Lehrveranstaltungen durch DGS?
Creators: name: Knipping, Christine
Publisher: name: Gesellschaft für Didaktik der Mathematik
Year: 2005
Subjects: subject: 510

description: Neue Technologien sind in vielfältiger Form nicht nur in die Schulen sondern auch in Lehrveranstaltungen an der Universität eingezogen. Doch was bedeutet etwa der Einsatz von DGS im ersten Studienjahr für Lehr- und Lernprozesse? Wie gehen Studierende und Tutor/innen in Übungsgruppen mit DGS um? Im folgenden Beitrag werden erste Ergebnisse einer Begleitforschung zu einer Lehrveranstaltung in "Elementargeometrie" vorgestellt.
High surface magnetic field in red giants as a new signature of planet engulfment?
Creators: name: Privitera, Giovanni
name: Meynet, Georges
name: Eggenberger, Patrick
name: Georgy, Cyril
name: Ekström, Sylvia
name: Vidotto, Aline A.
name: Bianda, Michele
name: Villaver, Eva
name: ud-Doula, Asif
Publisher: name: arXiv
Year: 2016
Subjects: subject: Solar and Stellar Astrophysics (astro-ph.SR)
subject: Earth and Planetary Astrophysics (astro-ph.EP)
subject: FOS: Physical sciences

description: Context. Red-giant stars may engulf planets. This may increase the rotation rate of their convective envelope, which could lead to strong dynamo-triggered magnetic fields. Aims. We explore the possibility of generating magnetic fields in red giants that have gone through the process of a planet engulfment. We compare them with similar models that evolve without any planets. We discuss the impact of stellar wind magnetic braking on the evolution of the surface velocity of the parent star. Methods. With rotating stellar models with and without planets and an empirical relation between the Rossby number and the surface magnetic field, we deduce the evolution of the surface magnetic field along the red-giant branch. The effects of wind magnetic braking is explored using a relation deduced from MHD simulations. Results. The stellar evolution model of a 1.7 M$_\odot$ without planet engulfment and that has a time-averaged rotation velocity during the Main-Sequence equal to 100 km s$^{-1}$, shows a surface magnetic field triggered by convection larger than 10 G only at the base of the red giant branch, that means for gravities log $g > 3$. When a planet engulfment occurs, such magnetic field can also appear at much lower gravities, i.e. at much higher luminosities along the red giant branch. Typically the engulfment of a 15 M$_J$ planet produces a dynamo triggered magnetic field larger than 10 G for gravities between 2.5 and 1.9. We show that for reasonable wind magnetic braking laws, the high surface velocity reached after a planet engulfment may be maintained sufficiently long for being observable. Conclusions. High surface magnetic fields for red giants in the upper part of the red giant branch is a strong indication of a planet engulfment or of an interaction with a companion. Our theory can be tested by observing fast rotating red giants and check whether they show magnetic fields.
description: 5 pages, abstract abridged for arXiv submission, accepted for publication in A&A Letters
Analyzing the cosmic variance limit of remote dipole measurements of the cosmic microwave background using the large-scale kinetic Sunyaev Zel'dovich effect
Creators: name: Terrana, Alexandra
name: Harris, Mary-Jean
name: Johnson, Matthew C.
Publisher: name: arXiv
Year: 2016
Subjects: subject: Cosmology and Nongalactic Astrophysics (astro-ph.CO)
subject: FOS: Physical sciences

description: Due to cosmic variance we cannot learn any more about large-scale inhomogeneities from the primary cosmic microwave background (CMB) alone. More information on large scales is essential for resolving large angular scale anomalies in the CMB. Here we consider cross correlating the large-scale kinetic Sunyaev Zel'dovich (kSZ) effect and probes of large-scale structure, a technique known as kSZ tomography. The statistically anisotropic component of the cross correlation encodes the CMB dipole as seen by free electrons throughout the observable Universe, providing information about long wavelength inhomogeneities. We compute the large angular scale power asymmetry, constructing the appropriate transfer functions, and estimate the cosmic variance limited signal to noise for a variety of redshift bin configurations. The signal to noise is significant over a large range of power multipoles and numbers of bins. We present a simple mode counting argument indicating that kSZ tomography can be used to estimate more modes than the primary CMB on comparable scales. A basic forecast indicates that a first detection could be made with next-generation CMB experiments and galaxy surveys. This paper motivates a more systematic investigation of how close to the cosmic variance limit it will be possible to get with future observations.
description: 40 pages, 15 figures
Mark Mazower, The Greek Revolution: 1821 and the Making of Modern Europe. Penguin Press, 2021, pp. 608.
Creators: name: Yemenedzi-Malathouni, Smatie
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays
A study in the themes and motifs in the early works of Zinaida Hippius, 1890-1905
Creators: name: Zollner, Eva Milada.
Publisher: name: Monash University
Year: 2023

description: This thesis was scanned from the print manuscript for digital preservation and is copyright the author.
 Researchers can access this thesis by asking their local university, institution or public library to
 make a request on their behalf. Monash staff and postgraduate students can use the link in the References field.
title: Stroke induces disease-specific myeloid cells in the brain parenchyma and pia
Creators: name: Beuker, Carolin
name: Schafflick, David
name: Strecker, Jan-Kolja
name: Heming, Michael Oleg
name: Li, Xiaolin
name: Wolbert, Jolien
name: Schmidt-Pogoda, Antje
name: Thomas, Christian
name: Kuhlmann, Tanja
name: Aranda-Pardos, Irene
name: A-Gonzalez, Noelia
name: Ashok Kumar, Praveen
name: Werner, Yves
name: Kilic, Ertugrul
name: Hermann, Dirk Matthias
name: Wiendl, Heinz
name: Stumm, Ralf
name: Meyer zu Hörste, Gerd
name: Minnerup, Jens
Publisher: name: University of Muenster, Institutional Repository MIAMI
Year: 2023
Subjects: subject: 610 Medicine and health

description: Inflammation triggers secondary brain damage after stroke. The meninges and other CNS border compartments serve as invasion sites for leukocyte influx into the brain thus promoting tissue damage after stroke. However, the post-ischemic immune response of border compartments compared to brain parenchyma remains poorly characterized. Here, we deeply characterize tissue-resident leukocytes in meninges and brain parenchyma and discover that leukocytes respond differently to stroke depending on their site of residence. We thereby discover a unique phenotype of myeloid cells exclusive to the brain after stroke. These stroke-associated myeloid cells partially resemble neurodegenerative disease-associated microglia. They are mainly of resident microglial origin, partially conserved in humans and exhibit a lipid-phagocytosing phenotype. Blocking markers specific for these cells partially ameliorates stroke outcome thus providing a potential therapeutic target. The injury-response of myeloid cells in the CNS is thus compartmentalized, adjusted to the type of injury and may represent a therapeutic target.
description: Finanziert über die DEAL-Vereinbarung mit Wiley 2019-2022.
Fermions in Gödel-type background space-times with torsion and the Landau quantization
Creators: name: Garcia, G. Q.
name: Oliveira, J. R. de S.
name: Bakke, K.
name: Furtado, C.
Publisher: name: arXiv
Year: 2016
Subjects: subject: High Energy Physics - Theory (hep-th)
subject: General Relativity and Quantum Cosmology (gr-qc)
subject: Quantum Physics (quant-ph)
subject: FOS: Physical sciences

description: In this paper, we analyze Dirac fermions in Gödel-type background space-times with torsion. We also consider the Gödel-type spacetimes embedded in a topological defect background. We show that relativistic bound states solutions to the Dirac equation can be obtained by dealing with three cases of the Gödel-type solutions with torsion, where a cosmic string passes through these three cases of the space-time. We obtain the relativistic energy levels for all cases of the Gödel-type solutions with torsion with a cosmic string, where we show that there exists an analogy with the Landau levels for Dirac particles. We also show that the presence of torsion in the space-time yields new contributions to the relativistic spectrum of energies and that the presence of the topological defect modifies the degeneracy of the relativistic energy levels.
description: 26 pages, no figures, version published in EPJPlus
Additional file 3 of Changes in retail food environments around schools over 12 years and associations with overweight and obesity among children and adolescents in Flanders, Belgium
Creators: name: Smets, Vincent
name: Vandevijvere, Stefanie
Publisher: name: figshare
Year: 2022
Subjects: subject: Medicine
subject: Neuroscience
subject: Evolutionary Biology
subject: FOS: Biological sciences
subject: 59999 Environmental Sciences not elsewhere classified
subject: FOS: Earth and related environmental sciences
subject: Ecology
subject: Sociology
subject: FOS: Sociology
subject: 69999 Biological Sciences not elsewhere classified
subject: Science Policy
subject: Computational Biology

description: Additional file 3: Table S3. Median (IQR) shortest distance (in meters) from primary/secondary schools to the closest convenience store, fast food/takeaway/delivery outlet and supermarket (years 2008 & 2020).
The Effect of pendent groups upon flexibility in coordination networks with square lattice topology
Creators: name: Li, Xia
name: SENSHARMA, DEBOBROTO
name: Koupepidou, Kyriaki
name: Kong, Xiang-Jing
name: ZAWOROTKO, MICHAEL
Publisher: name: University of Limerick
Year: 2023
Subjects: classificationCode: 34
subject: Chemical sciences
subject: FOS: Chemical sciences

description: Gas or vapor-induced phase transformations in flexible coordination networks (CNs) offer the potential to exceed the performance of their rigid counterparts for separation and storage applications. However, whereas ligand modification has been used to alter the properties of such stimulus-responsive materials, they remain understudied compared with their rigid counterparts. Here, we report that a family of Zn2+ CNs with square lattice (sql) topology, differing only through the substituents attached to a linker, exhibit variable flexibility. Structural and CO2 sorption studies on the sql networks, [Zn(5-Ria)(bphy)]n, ia = isophthalic acid, bphy = 1,2-bis(pyridin-4-yl)hydrazine, R = −CH3, −OCH3, −C(CH3)3, -N-N-Ph, and -N-N-Ph(CH3)2, 2−6, respectively, revealed that the substituent moieties influenced both structural and gas sorption properties. Whereas 2−3 exhibited rigidity, 4, 5, and 6 exhibited reversible transformation from small pore to large pore phases. Overall, the insight into the profound effect of pendent moieties of linkers upon phase transformations in this family of layered CNs should be transferable to other CN classes.
Of Powdered Milk and Empowered Memories: Relief Worker Charles Schermerhorn in Northern Greece, 1946-1951
Creators: name: Van Steen, Gonda
Publisher: name: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media
Year: 2022

description: Christina Dokou provided the eloquent testimony of her mother, who as a young girl growing up in a small village in northern Greece, benefited from the postwar food distributions made by American relief missions. But where do we find the direct mirror image of that American food aid—the logistical side of the milk distributions? Through fortuitous circumstances, the memoir of American social worker Charles Maxton Schermerhorn (1901-1986) has been preserved. He arrived in Greece on 17 May 1946, at a critical time: Greece had been liberated from a brutal Nazi German Occupation and was about to descend into a devastating Civil War (1946-1949). Charles was appointed by UNNRA (United Nations Relief and Rehabilitation Administration), subsequently by the Near East Foundation, and eventually by UNICEF. In five years, he saw intense American logistical planning for Greece, which became a hotbed of Cold War polarization. Charles’ own appointment as an UNRRA child welfare specialist (and regional supervisor), and later as the person responsible for milk distributions to northern Greek villages, attests to a Western-imported humanitarian model that had to serve as an antidote to the rise of Soviet-style communism in the Balkans. Charles focused primarily on children in need, and his commitment penetrated the world of the young “Toula” Dokou, whose village fell under Charles’ purview. This article then provides background information to Mrs Dokou’s testimony, and presents, for the first time, relevant extracts from Charles’ hitherto unpublished memoir.
description: Ex-centric Narratives: Journal of Anglophone Literature, Culture and Media, No 6 (2022): The Cultural Politics of American Relief Efforts in Greece & Other Essays