Title: Electric signs : signs, screens and public space /
Authors: Arnold, Alice
Year: 2013
Subjects: Benjamin, Walter, Influence.; Electric signs Social aspects.; Mass media Aesthetics; Public spaces Social aspects.; Visual communication
Abstract: "New screen-based sign systems are putting TV-style advertising into the public domain in cities around the globe. These electronic signs are re-shaping urban environments and re-defining areas of public space by intensifying the commercialization of the public sphere. The film's narrator, a city observer modeled on the critic Walter Benjamin, takes us on a journey through a variety of urban landscapes, examining public spaces and making connections between light, perception, and the culture of attractions in today's consumer society. The film is structured as a documentary essay in the spirit of city symphony films, and features Hong Kong, Los Angeles and New York, and other cities around the world. Also featured are interviews with prominent lighting designers; advertising and marketing professionals; urban sociologists and visual culture experts; and community activists."--Container.