Title: Keeping members : the myths & realities : CEO strategies for 21st century success /
Authors: Sirkin, Arlene Farber.; McDermott, Michael
Publisher: Foundation of the American Society of Association Executives,
Year: 1995
Subjects: Professional associations United States Membership.; Trade associations United States Membership.; Nonprofit organizations United States Membership.; Associations, institutions, etc. United States Membership.; Membership campaigns United States.; Professional associations United States Membership.; Societies organization & administration; Organizations organization & administration; Organizations, Nonprofit organization & administration; Planning Techniques