Title: The power of habit : why we do what we do in life and business /
Authors: Duhigg, Charles
Year: 2014
Subjects: Habit; Habit Social aspects.; Change (Psychology); Gewohnheit; Verhaltensmodifikation; Habits; Life Change Events
Abstract: Identifies the neurological processes behind behaviors, explaining how self-control and success are largely driven by habits and providing guidelines for achieving personal goals and overall well-being by adjusting specific habits.
Contents: Prologue : the habit cure -- pt. 1. The Habits of Individuals. The habit loop : how habits work -- The craving brain : how to create new habits -- The golden rule of habit change : why transformation occurs -- pt. 2. The Habits of Successful Organizations. Keystone habits, or the ballad of Paul O'Neill : which habits matter most -- Starbucks and the habit of success : when willpower becomes automatic -- The power of a crisis : how leaders create habits through accident and design -- How Target knows what you want before you do : when companies predict (and manipulate) habits -- pt. 3. The Habits of Societies. Saddleback Church and the Montgomery bus boycott : how movements happen -- The neurology of free will : are we responsible for our habits? -- Afterword : some things learned about weight loss, smoking, procrastination, and teaching.