Title: Revolutionizing product development : quantum leaps in speed, efficiency, and quality /
Authors: Wheelwright, Steven C., 1943-; Clark, Kim B.
Publisher: Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International,
Year: 1992
Subjects: Product management.; New products; New products.; Product management.
Contents: Competing through development capability -- The concept of a development strategy -- Maps and mapping : functional strategies in pre-project planning -- The aggregate project plan -- Structuring the development funnel -- A framework for development -- Cross-functional integration -- Organizing and leading project teams -- Tools and methods -- Prototype/test cycles -- Learning from development projects -- Building development capability.