Title: The uses of digital literacy /
Authors: Hartley, John, 1948-
Publisher: Transaction Publishers,
Year: 2011
Subjects: Mass media; Digital media.; Literacy; Digital communications; Communication and technology.; Multimedia communications.
Abstract: At the heart of this book lies a reappraisal of humanities research and its use in understanding the conditions of a consumer-led society. Online social networks and participatory media are often still ignored by professionals, denounced in the press and banned in schools. Media evolution has made possible the realism of the modern age-journalism -the novel and science- not to mention mass entertainment on a global scale.--[book cover].
Contents: Repurposing literacy; 'There are other ways of being in the truth' -- From the consciousness industry to the creative industries ; Consumer-created content, social network markets and the growth of knowledge -- Bardic television; From the 'Bardic function' to the 'Eisteddford function' -- Uses of YouTube; Digital literacy and the growth of knowledge -- Digital storytelling; problems of expertise and scalability in self-made media -- A writing public; Journalism as a human right -- Fashion as consumer entrepreneurship; Emergent risk culture, social network markets and the launch of Vogue in China -- 'The future is an open future'; Towards the 'Chinese Century' and cultural science.