Title: The effect of non-market experience : evidence from patent challenges in the pharmaceutical industry /
Authors: Manocaran, Merlina.; Harvard Business School
Year: 2009
Subjects: Pharmaceutical industry Patents.; Generic drugs.
Abstract: This dissertation analyzes the non-market strategies of generic and branded pharmaceutical firms in the context of patent challenges. I utilize a regulatory mechanism that allows generic firms to attempt to enter the market prior to patent expiration by challenging existing patents.