Title: Creative construction : the DNA of sustained innovation /
Authors: Pisano, Gary P.
Year: 2019
Subjects: Technological innovations; Strategic planning.; Strategic planning; Technological innovations
Abstract: "Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation." -- Publisher's description
Contents: Pt. I. Creating an innovation strategy; Beginning the journey -- Navigating the route -- Whatever happened to Blockbuster? -- Is the party really over? -- Part II. Designing the innovation system; Venturing outside your home court -- Synthesis -- When to hold 'em and when to fold 'em -- Part III. Building the culture; The paradox of innovative cultures -- Leaders as cultural architects -- Becoming a creative constructive leader -- Notes -- Bibliography -- Index.