Travel Promotion, Enhancement, and Modernization Act of 2014

To extend the Travel Promotion Act of 2009, and for other purposes. 1. Short title This Act may be cited as the Travel Promotion, Enhancement, and Modernization Act of 2014 2. Addition of new members to board of directors Subsection (b)(2)(A) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(b)(2)(A) (1) in the matter preceding clause (i)— (A) by striking promotion and marketing promotion or marketing (B) by inserting At least 5 members of the board shall have experience working in United States multinational entities with marketing budgets. At least 2 members of the board shall be audit committee financial experts (as defined by the Securities and Exchange Commission in accordance with section 407 of Public Law 107–204 15 U.S.C. 7265 (2) in clause (x), by striking intercity passenger railroad business land or sea passenger transportation sector 3. Annual report to Congress Subsection (c)(3) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(c)(3) (1) in subparagraph (F), by striking and (2) by redesignating subparagraph (G) as subparagraph (I); and (3) by inserting after subparagraph (F) the following: (G) a description of, and rationales for, the Corporation’s efforts to focus on specific countries and populations; (H) (i) a description of, and rationales for, the Corporation’s combination of media channels employed in meeting the promotional objectives of its marketing campaign; (ii) the ratio in which such channels are used; and (iii) a justification for the use and ratio of such channels; and . 4. Biannual review of procedures to determine fair market value of goods and services Subsection (d)(3) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(d)(3) (1) in subparagraph (B)(ii), by striking 80 percent 75 percent (2) by adding at the end the following: (E) Biannual review of procedures to determine fair market value of goods and services The Corporation and the Secretary of Commerce (or their designees) shall meet on a biannual basis to review the procedures to determine the fair market value of goods and services received from non-Federal sources by the Corporation under subparagraph (B). . 5. Extension of Travel Promotion Act of 2009 (a) In general Subsection (d) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(d) (1) in subsection (b)(5)(A)(iv), by striking all States and the District of Columbia all States and territories of the United States and the District of Columbia, (2) in subsection (d)— (A) in paragraph (2)(B), by striking 2015 2020 (B) in paragraph (4)(B), by striking fiscal year 2011, 2012, 2013, 2014, or 2015 each of the fiscal years 2011 through 2020 (b) Sunset of Travel Promotion Fund fee Section 217(h)(3)(B)(iii) of the Immigration and Nationality Act ( 8 U.S.C. 1187(h)(3)(B)(iii) September 30, 2015 September 30, 2020 6. Accountability; procurement requirements The Travel Promotion Act of 2009 ( 22 U.S.C. 2131 (1) by redesignating subsections (e), (f), (g), and (h) as subsections (h), (e), (i), and (j), respectively; and (2) by inserting after subsection (e), as redesignated, the following: (f) Accountability (1) Performance plans and measures Not later than 90 days after the date of the enactment of the Travel Promotion, Enhancement, and Modernization Act of 2014 (A) to measure the impact of marketing efforts by the Corporation; and (B) to demonstrate any cost or benefit to the economy of the United States. (2) GAO accountability Not later than 60 days after the date on which the Corporation receives a report from the Government Accountability Office with recommendations for the Corporation, the Corporation shall submit a report to Congress that describes the actions taken by the Corporation in response to the recommendations in such report. (g) Procurement requirements The Corporation shall— (1) establish a competitive procurement process; and (2) certify in its annual report to Congress under subsection (c)(3) that any contracts entered into were in compliance with the established competitive procurement process. . 1. Short title This Act may be cited as the Travel Promotion, Enhancement, and Modernization Act of 2014 2. Board of directors Subsection (b)(2)(A) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(b)(2)(A) (1) in the matter preceding clause (i)— (A) in the first sentence, by striking promotion and marketing promotion or marketing (B) by inserting after the first sentence the following: At least 5 members of the board shall have experience working in United States multinational entities with marketing budgets. At least 2 members of the board shall be audit committee financial experts (as defined by the Securities and Exchange Commission in accordance with section 407 of Public Law 107–204 15 U.S.C. 7265 (2) in clause (x), by striking intercity passenger railroad business land or sea passenger transportation sector 3. Annual report to Congress Subsection (c)(3) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(c)(3) (1) in subparagraph (F), by striking and (2) by redesignating subparagraph (G) as subparagraph (I); and (3) by inserting after subparagraph (F) the following: (G) a description of, and rationales for, the Corporation’s efforts to focus on specific countries and populations; (H) (i) a description of, and rationales for, the Corporation’s combination of media channels employed in meeting the promotional objectives of its marketing campaign; (ii) the ratio in which such channels are used; and (iii) a justification for the use and ratio of such channels; and . 4. Biannual review of procedures to determine fair market value of goods and services Subsection (d)(3) of the Travel Promotion Act of 2009 ( 22 U.S.C. 2131(d)(3) (1) in subparagraph (B)(ii), by striking 80 percent 70 percent (2) by adding at the end the following: (E) Maintenance of an in-kind contributions policy The Corporation shall maintain an in-kind contributions policy. (F) Formalized procedures for in-kind contributions policy Not later than 90 days after the date of enactment of the Travel Promotion, Enhancement, and Modernization Act of 2014 (i) making and agreeing to revisions of the Corporation’s in-kind contributions policy; and (ii) addressing and resolving disagreements between the Corporation and its partners, including the Secretary of Commerce, regarding the in-kind contributions policy. (G) Biannual review of procedures to determine fair market value of goods and services The Corporation and the Secretary of Commerce (or their designees) shall meet on a biannual basis to review the procedures to determine the fair market value of goods and services received from non-Federal sources by the Corporation under subparagraph (B). . 5. Extension of Travel Promotion Act of 2009 (a) In general The Travel Promotion Act of 2009 ( 22 U.S.C. 2131 (1) in subsection (b)(5)(A)(iv), by striking all States and the District of Columbia all States and territories of the United States and the District of Columbia, (2) in subsection (d)— (A) in paragraph (2)(B), by striking 2015 2020 (B) in paragraph (4)(B), by striking fiscal year 2011, 2012, 2013, 2014, or 2015 each of the fiscal years 2011 through 2020 (b) Sunset of Travel Promotion Fund fee Section 217(h)(3)(B)(iii) of the Immigration and Nationality Act ( 8 U.S.C. 1187(h)(3)(B)(iii) September 30, 2015 September 30, 2020 6. Accountability; procurement requirements The Travel Promotion Act of 2009 ( 22 U.S.C. 2131 (1) by redesignating subsections (e), (f), (g), and (h) as subsections (h), (e), (i), and (j), respectively; (2) in paragraph (2) of subsection (c), by striking $5,000,000 $500,000 (3) by inserting after subsection (e), as redesignated, the following: (f) Accountability (1) Performance plans and measures Not later than 90 days after the date of the enactment of the Travel Promotion, Enhancement, and Modernization Act of 2014 (A) establish performance metrics, including time frames, evaluation methodologies, and data sources for measuring— (i) the effectiveness of marketing efforts by the Corporation, including its progress in achieving the long-term goals of increased traveler visits to and spending in the United States; (ii) whether increases in visitation and spending have occurred in response to external influences, such as economic conditions or exchange rates, rather than in response to the efforts of the Corporation; and (iii) any cost or benefit to the economy of the United States; and (B) conduct periodic program evaluations in response to the data resulting from measurements under subparagraph (A). (2) GAO accountability Not later than 60 days after the date on which the Corporation receives a report from the Government Accountability Office with recommendations for the Corporation, the Corporation shall submit a report to Congress that describes the actions taken by the Corporation in response to the recommendations in such report. (g) Procurement requirements The Corporation shall— (1) establish a competitive procurement process; and (2) certify in its annual report to Congress under subsection (c)(3) that any contracts entered into were in compliance with the established competitive procurement process. . 7. Repeal of assessment authority The Travel Promotion Act of 2009 ( 22 U.S.C. 2131 July 31, 2014 Reported with an amendment

Summary: Travel Promotion, Enhancement, and Modernization Act of 2014 - (Sec. 2) Amends the Travel Promotion Act of 2009 (TPA) to revise qualifications requirements for members of the Board of Directors of the Corporation for Travel Promotion. (Sec. 3) Revises requirements for the Corporation's annual report to the Secretary of Commerce (Secretary) to require a description of and rationales for: (1) the Corporation's efforts to focus on specific countries and populations; and (2) its combination of media channels employed in meeting the promotional objectives of its marketing campaign, the ratio in which such channels are used, and a justification for such use and ratio. (Sec. 4) Directs the Corporation and the Secretary (or their designees) to meet biannually to review procedures to determine the fair market value of goods and services received by the Corporation from non-federal sources. Reduces from 80% to 70% the percentage of the fair market value of those goods and services the Corporation may receive from non-federal sources each fiscal year, increasing from 20% to 30% the federal matching rate. Requires the Secretary, in coordination with the Corporation, to establish formal, publicly available procedures specifying time frames and conditions for: (1) making and agreeing to revisions of the Corporation's in-kind contributions policy; and (2) addressing and resolving disagreements between the Corporation and its partners, including the Secretary, regarding the in-kind contribution policy. (Sec. 5) Includes U.S. territories among the states and the District of Columbia whose benefit the Corporation's international travel promotion plan must ensure. Extends the TPA and the Corporation through FY2020. Amends the Immigration and Nationality Act to extend through FY2020 also the authority of the Secretary of Homeland Security (DHS) to charge a fee for use of the electronic travel authorization system to determine, in advance, an alien's eligibility to travel to the United States. (Sec. 6) Amends the TPA to lower from $5 million to $500,000 the expenditure threshold in the Corporation's budget for a forthcoming fiscal year in excess of which the Board must give an explanation to the Secretary. Requires the Corporation to establish performance metrics including, time frames, evaluation methodologies, and data sources for measuring: the effectiveness of its marketing efforts, includings its progress in achieving the long-term goals of increased traveler visits to and spending in the United States; whether increases in visitation and spending have occurred in response to external influences, such as economic conditions or exchange rates, rather than in response to the Corporation's efforts; and any cost or benefit to the U.S. economy. Requires the Corporation to: (1) conduct periodic program evaluations in response to the data resulting from these measurements, and (2) report to Congress actions it has taken in response to any recommendations the Government Accountability Office (GAO) might make to it. Directs the Corporation to: (1) establish a competitive procurement process, and (2) certify in its annual report to Congress that any contracts it has entered into were in compliance with that process. (Sec. 7) Repeals the Corporation's authority to impose an annual assessment on certain U.S. members of the international travel and tourism industry represented on the Board.