Oppose WP MOSTM the guideline covering trademarks and brands explicitly states not to do this We don t need articles with titles like REALTOR TIME Se7en Alien etc despite those being their official names these are brandings and are designed to promote their products But Wikipedia is not supposed to be promotional NBC CBS and ABC are actual abbreviations and are pronounced en bee cee cee bee ess ay bee cee A reader who is truly unfamiliar with Fox in this context will end up pronouncing it eff oh ecks