EncMstr covered it from a highlevel I ll help specifically The Californication word refers to the we want to stay small and weird vibe in Portland It was another bumper sticker type sentiment in Portland when a large number of high asset Californians were moving north Heart in Oregon is a bumper sticker like Keep Portland Weird Again hometown pride Portlandia TV series is a series that both lampoons the weirdness of the city and is loved by many residents I think these are clearly related to Keep Portland Weird though they are lacking sufficient sources to become integrated into the prose I ll add some text to the seealso links as suggested by MOS