Google There are 2 types of searches that I commonly do for AfD and 2 types of hit count measures You can search on words or by specific phrases of words Searching on Tiger Airways Australia yields 1 680 entries at the time of this post This searches for the phrase with these words in this exact order However clicking on page 10 shows that only 83 of these are unique pages Searching on Tiger Airways Australia yields 1 070 000 entries at the time of this post This searches for pages with these words in any order with other words between them However clicking on page ten and then going to the address bar and changing 90 to 990 shows that 727 of these are unique