Email Marketing: Sending Your Email Campaign
After creating your email campaign, spread the word by sending it to your subscribers. You can schedule your campaign to be sent later, send it right away, or send a test email. In this article, learn more about:
Sending a test email before sending your campaign Scheduling your campaign to be sent later Sending your campaign as soon as possible  Resending your campaign Frequently asked questions (FAQs)Important:Make sure to read the Wix Email Marketing Terms of Use before sending any campaigns.Sending a test email before sending your campaignYou can send a test email to see how your campaign will look and function in a real inbox. This does not affect your monthly email limit. To send a test email:
Create an email campaign or edit an existing one.  Customize the elements in your campaign to your liking, then click Preview & Test. Click Send Test Email. Enter details in the following fields:
    
Send to: Enter the email address you want to send the test email to. You can only send test emails to one recipient at a time. Subject: Enter the subject line of the test email. Sender's name: Enter the name the test email will show as sent from. This may be your business or personal name. Reply-to email: Enter the email address that will appear when you reply to the test email.   Click Send.Notes:
Dynamic values and the Unsubscribe link do not show in test emails, but will appear in the final campaigns you send.  Test emails are sent from no-reply@usrmailtest.com. Elements in your email automatically adjust to look their best on any screen or email inbox.Scheduling an email marketing campaignYou can schedule your campaign to be sent at a later date and time. Make sure to upgrade your plan if you would like to use this feature. Once scheduled, the emails in your campaign count towards your monthly sending limit. You cannot restore this limit by deleting the scheduled campaign.To schedule sending a campaign:
Create an email campaign or edit an existing one. Then click Next. Customize the elements in your campaign to your liking, then click Next.
Tip: Preview and test your email campaign to make sure it is perfect before you add recipients and send. Add recipients to your campaign and click Next. Edit the final sending details:
    
Subject line: Enter the subject line of the emails. You can add dynamic text that automatically adjusts to your contacts' details or your site's URL by clicking + Add Dynamic Value and choosing an option.  Sender details: Enter the Sender's name and Reply-to email. This is the name and email address that recipients the emails will show as sent from and can reply to once they receive the email.
Note: You sender name can be your business or personal name. Email recipients: See an overview of how many people the email will be sent to.    Click Schedule. Select the date and time in which you want the campaign to be sent.
Tip: Check the time zone to make sure your campaign is sent at the right time. If the time zone is incorrect, change it in your browser's settings. Click Schedule.  Tip:You can edit or reschedule your campaign before it is sent. Sending your campaign as soon as possibleOnce you're ready to get the news out about your campaign, send it. Your campaign goes into a queue where it's reviewed before it gets sent. You can then share your campaign wherever else you'd like.To send your email campaign:
Create an email campaign or edit an existing one. Customize the elements in your campaign to your liking, then click Next.
Tip: Preview and test your email campaign to make sure it is perfect before you add recipients and send. Add recipients to your campaign and click Next. Review the final details before sending the campaign:
    
Subject line: Enter the email's subject line. You can add dynamic text that automatically adjusts to your contacts' details / your site's URL by clicking + Add Dynamic Value.  Sender details: View the name and reply-to email address that will appear on your email campaign as the sender. If needed, you click Manage to edit the details. Email recipients: See an overview of how many people the email will be sent to. If needed, you can click Edit to change the recipients.  
Click Send Now.  (Optional) Choose an option to share your campaign: Share on Social or Copy link.
Tip: Learn more about the URL of your published campaigns.   Click Done.What's next?Your campaign gets added to the send queue, where it will be reviewed and sent soon.Sending your campaign againYou can resend an email campaign to any recipients who have not yet opened your email. 24 hours after you send a campaign, a Resend icon  appears next to your campaign stats.Resending a campaign also provides an opportunity to re-engage recipients. Before resending, you can update the subject line to see if more people will interact with the email the second time.Important:
If your email open rate was 100% you will not see this option, as everyone saw your email. Resending a campaign counts towards your monthly balance. If your campaign was created over a year ago, the links in your campaign will no longer work and you will need to regenerate them. To resend your email campaign:
Go to Email Marketing in your site's dashboard. Click View all Campaigns. Click the Published tab. Hover over the campaign you want and click the Resend icon .
Note: This icon only appears 24 hours after the first campaign was sent to give your recipients time to open when it's convenient for them. Add a subject line for the campaign. Click Send Now. Tips:
This campaign is displayed as a new campaign with the label 're-sent email' in your Email Marketing dashboard. Before sending you can see how many recipients will receive the new campaign, or you can choose to select additional contacts to target. FAQsClick a question below to learn more about sending your email campaign. Why do my email campaigns with a large number of recipients take longer to send? When sending your campaigns to a large number of recipients may still increase the time it takes for all recipients to receive your newsletter. Most campaigns are sent immediately, however, in extreme cases it may take up to 24 hours for all to be sent.What is the Reply-to-Email?The Reply-to email is the email address your subscribers reach when clicking Reply.Do my campaigns get sent from my reply-to email address?The email address your campaign is sent from depends on a few factors.If your reply-to email address is: 
A business email address with your own custom domain: Your campaigns will be sent from the reply-to email address (e.g. sales@mystunningwebsite.com). 
Note: Your business email's domain must be connected to Wix via name servers for the emails to send from your business email. If you connected the domain to Wix via pointing, the emails will be sent from a Wix email address.   A public email address such as @gmail, @yahoo, @outlook: Your campaigns will be sent from a Wix email address such as user@pb01.ascendbywix.com.  Learn more about the Wix email addresses used to send your campaigns.What is email sampling?When you send your campaign to a new list of contacts, Wix may send the emails in batches. If a certain percentage of your emails are bounced or rejected, your campaign will not be sent to the rest of the recipients. This email sampling is done to ensure that you do not damage your sending reputation, in case you send to invalid contacts. Learn more about email sampling.What is email throttling?Email throttling is a part of the email marketing abuse detection system used to prevent spam and harmful campaigns. If the system finds potential issues with your campaign, the rate at which the emails are delivered is slowed down. This deliberate slowdown of email distribution in order to prevent potential spam is known as 'email throttling'. Why did some recipients get removed from my campaign?After sending your email campaign, Wix reviews your list of recipients. Your recipients are automatically removed if emails to them are likely to get marked as spam or bounce back.This automatic removal of recipients is to protect your sender reputation. Why is my campaign in "In Review" status?After sending your email campaign, it can go into an "In Review" status before it is actually sent to your contacts. In this status, your campaign is being checked to make sure it complies with our Email Marketing Terms of Use. This is also to ensure you do not damage your sender reputation. Campaigns in review are usually sent within minutes. However, it can take up to 3 hours to complete the review. If your campaign is still in review after 3 hours, you can contact us to check the reason for the delay. Why am I not receiving my test emails? Here are some common reasons why you might not be receiving your test emails:
Spam Filters: The email service provider receiving your email campaign decides whether or not to mark it as spam. Most email service providers, such as Google and Yahoo have systems in place which automatically scan incoming mail.  Delivery Time: Non compliance with Wix Email Marketing best practices leads at a minimum to a delay in the delivery of your newsletter.  Small Batch Delivery: Webmail providers that deliver in small batches include Yahoo, AOL, and Hotmail. If your sender's email account is hosted at one of these providers, it may take up to 24 hours for your email campaign to be delivered.  DMARC: Several free email service providers like Yahoo and AOL have updated their DMARC policies in an effort to reduce email abuse issues. If you send an email campaign with a Yahoo (including Ymail and RocketMail) or AOL sender's email address, the receiving email provider may reject the newsletter.If you do not receive your test emails, try the following:
Check your spam folder. Send your test to a different email address. If you need further assistance, contact us for help.Why aren't my images displayed in my email campaign?Some mail providers prevent images and multimedia content from appearing directly in the email. These settings are not determined by Wix but by the mail provider receiving the email.