Facebook & Instagram Ads: An Overview
Facebook & Instagram Ads with Wix allows you to create a campaign directly from your site's dashboard. This is a great way to get more eyes on your business when advertising on Meta platforms. This integrated paid advertising solution seamlessly connects your Facebook & Instagram campaign to your site, and shows how ads convert site visitors across your business tools.Ready to get started?Go to Facebook & Instagram Ads in your site's dashboard to start creating your campaign. In this article, learn more about:
The benefits of creating a Facebook & Instagram Ads with Wix campaign How to get started creating a campaign Frequently asked questions (FAQs)The benefits of creating a Facebook & Instagram Ads with Wix campaignWhen you create a Facebook & Instagram Ads campaign with Wix, you get the opportunity to advertise on Meta's platforms in addition to Wix's 24/7 customer support. You also get access to:
A guided, step-by-step setup process from your site's dashboard Wix's integrated paid advertising solution Seamless integration between Facebook & Instagram Ads and your Wix site for the most accurate conversion trackingHow to get started creating a campaignThe first step before you can create ad content and upload your media is to make sure your site is set up for advertising. Once you've completed the setup checklist, connect your Meta assets (Facebook page, etc.) and then start building out your campaign content.To get started creating a campaign:
Go to Facebook & Instagram Ads in your site's dashboard. Click Start Advertising.  Complete the Get ready to advertise on Facebook & Instagram checklist which includes:
    
Publishing your site Upgrading your site by purchasing a plan that fits your business Connecting a custom domain   Connect your meta assets to Wix including the Facebook page you want to advertise, the relevant Meta Business Account, and a Facebook Pixel & Conversions API (CAPI). Build your campaign including customizing your ad targeting, creating your ad content, and setting a budget. Purchase a Facebook & Instagram Ads with Wix subscription and launch your campaign.Learn more about creating a Facebook & Instagram Ads with Wix campaign.Note:A new Meta Ads account is created for you when you launch a Facebook & Instagram Ads campaign with Wix. Any existing Meta Ads accounts you may have are separate from this account.FAQsBelow are some frequently asked questions about creating a Facebook & Instagram Ads campaign with Wix.What setup is required before I launch a campaign?Before you can run a Facebook & Instagram Ads campaign with Wix make sure you've completed the following steps:
Publish your site Upgrade your site with a plan  Connect a custom domainWhat steps are involved in creating a Facebook & Instagram Ads campaign?You create your campaign from your Wix dashboard. The dashboard walks you through step-by-step instructions for each element of the campaign, including:
Picking locations you want to advertise (cities, countries, etc.) Creating your ad content and uploading ad creative (image, video) Deciding on an ad budget that works for your business Launching your campaignDo I have to connect my existing Meta Ads account?No. When you create Facebook & Instagram Ads with Wix campaign and purchase a subscription, Wix creates a new Meta Ads account for you. If you already have an existing Meta Ads account, that account is separate from this one.How much does it cost to run a campaign?Facebook & Instagram Ads with Wix is paid through a monthly subscription. When you set your campaign budget (daily spend on ads) you can see how much the monthly subscription amounts to. Learn more about your monthly subscription and budget.Can I connect an existing Meta Ads account to my Facebook & Instagram Ads with Wix campaign?Currently, Facebook & Instagram Ads with Wix does not offer the option to connect an existing Meta Ads account with your campaign. Any campaigns and campaign data launched with Wix can only be managed through the Wix dashboard. All data from your personal Meta Ads account, in the Meta platform, or the Meta Ads interface can only be managed through Meta.