bluuebunny/crossref_metadata_2025_split huggingface dataset:
USULAN STRATEGI PENINGKATAN KEPERCAYAAN PELANGGAN DAN KEPUTUSAN BOOKING PELANGGAN HOTEL X
Authors: Salsabila Jasmine Raisya , Suhendra Agus Achmad , Mufidah Ilma 
Published: October 2022

Hotel X merupakan salah satu hotel di Kabupaten Kuningan Jawa Barat yang didirikan pada tahun 2005. Hotel X termasuk dalam klasifikasi hotel bintang 1 yang berada di Kuningan. Dalam upaya pemasarannya Hotel X melakukan digital marketing menggunakan website, Instagram dan bahkan selama 6 bulan terakhir bekerja sama dengan virtual hotel operator untuk meningkatkan tingkat booking dari kamar hotel. Penelitian ini merupakan penelitian yang bertujuan untuk mengetahui pengaruh digital marketing dan online consumer review terhadap kepercayaan pelanggan dan keputusan booking dari pelanggan Hotel X dan juga upaya peningkatannya menggunakan marketing mix berdasarkan hasil wawancara. Populasi dalam penelitian kali ini adalah pelanggan yang sudah pernah melakukan booking Hotel X. Ukuran sampel diambil sebanyak 104 responden, dengan menggunakan metode probability sampling khususnya simple random sampling. Teknik analisis yang digunakan adalah metode analisis SEM Partial Least Square (SEM-PLS). Hasil Penelitian menunjukkan bahwa hanya online consumer review yang mempengaruhi kepercayaan pelanggan dan keputusan booking. Berdasarkan hasil analisis marketing mix diperlukan adanya peningkatan strategi pada variabel product, price, promotion dan customer relations.
IMPLEMENTASI DAN TANTANGAN PENERAPAN KEBIJAKAN K3 DI SEBUAH PASAR TRADISIONAL, KABUPATEN KLATEN, PADA MASA PANDEMI COVID-19
Authors: Yunitasari Cindy , Denny Hanifa M. , Widjasena Baju 
Published: October 2022

Pandemi Covid-19 terjadi hampir 2 tahun. Kegiatan di pasar tradisional selama pandemic tetap dijalankan dan salah satunya di Pasar Keden. Dalam melaksanakan kegiatan di masa pandemi terdapat aturan yang harus diterapkan diantaranya Panduan ILO tentang Pencegahan dan Mitigasi Covid-19 di UKM, Permenkes Nomor 84 Tahun 2020, dan Kepmenkes No. Hk. 01.07/Menkes/328/2020. Peneliti tertarik meneliti tentang implementasi dan tantangan penerapan kebijakan di Pasar Keden. Tujuan penelitian ini untuk mengetahui implementasi dan tantangan yang dihadapi dalam penerapan kebijakan K3 terkait Covid-19 di Pasar Keden. Metode penelitian menggunakan metode kualitatif dengan wawancara mendalam, observasi, dan dokumentasi. Instrumen pedoman wawancara mendalam disusun berdasarkan 3 peraturan yang digunakan. Penelitian menggunakan 3 informan utama, 3 informan pendukung, dan 2 informan kunci. Informan dipilih dengan metode purposive sampling. Hasil penelitian menunjukkan dalam pencegahan Covid-19 pengelola pasar sudah menerapkan komitmen penanggulangan Covid-19, himbauan dan penyediaan APD, penyediaan berbagai fasilitas umum (alat cuci tangan, desinfektan, ventilasi udara, dan pengukuran suhu), pendataan vaksinasi, dan menyediakan fasilitas pendukung yakni kebersihan area pasar. Ketentuan yang belum dilaksanakan adalah penyediaan informasi dan mitigasi pencegahan meliputi pelaporan dan penanganan Covid-19. Meskipun pandemi mulai menurun diharapkan pengelola pasar dan pengunjung pasar terus menerapkan protokol kesehatan untuk memutus rantai Covid-19.
Dampak Pelaksanaan Pilkada Tahun 2020 Terhadap Banyaknya Kasus Infeksi Covid-19 di Indonesia
Authors: Austriana Ida , Riyanto Riyanto 
Published: October 2022

Pemilihan Kepada Daerah (Pilkada) tahun 2020 yang dilaksanakan di tengah pandemi Covid-19 sangat berpotensi menambah kasus orang yang terinfeksi Covid-19. Hal ini karena di setiap tahapan Pilkada selalu berpotensi menimbulkan interaksi banyak orang dalam kerumunan massa. Penelitian ini bertujuan menganalisis dampak pelaksanaan Pemilihan Kepada Daerah (Pilkada) tahun 2020 terhadap peningkatan kasus infeksi Covid-19 di Indonesia. Studi ini menggunakan pendekatan Difference in Difference (DID) untuk menganalisis data rata-rata harian kasus terkonfirmasi Covid-19 dari 257 kabupaten/kota yang menyelenggarakan Pilkada maupun yang tidak menyelenggarakan Pilkada pada periode Juni hingga Desember 2020. Hasil penelitian menunjukkan bahwa wilayah perkotaan yang menyelenggarakan Pilkada tahun 2020 mengalami penambahan rata-rata harian kasus terkonfirmasi Covid-19 yang lebih tinggi dibandingkan wilayah perdesaan (kabupaten) yang menyelenggarakan Pilkada, maupun kabupaten/kota yang tidak menyelenggarakan Pilkada.
Screening Tuberkulosis pada Pasien Diabetes Mellitus untuk Meningkatkan Case Notification Rate di Kota Denpasar
Authors: Farmani Putu Ika 
Published: October 2022

Background: Case Notifivation Rate (CNR) is one of survailance tuberculosis (TB) program goals indicator in public health centre which is indicate the discovery rate of new tuberculosis patients in society, however Denpasar City TB CNR in last three years (2011-2013) tends to decrease. Aims study: for implementation and evaluation TB case screening activities in patients with DM (Diabetes Melitus) in Denpasar Public Health Centres. Method: Implementation was carried out by applying the TB screening form to 26 DM patients in West Denpasar Public Health Centre II and followed by sputum examination in laboratory. Furthermore sceening activities evaluation was held based on surveillance arttributes which was next analyzed qualitatively and quantitatively. Result and discussion: Result showed 7.6% (2) had been infected with tuberculosis: 57.6% (5) with TB symtoms and 50% (13) were reffered for sputum examination. As many 10 peoples felt disposed to take the sputum examination, with 8 peoples registered to laboratory, 6 peoples gave up the sputum, and 1 person positive TB. Screening evaluation result: the proportion of TB positive cases among those who were examided was 16.7%. Farther, we got the estimation of CNR increase in 2014 amount 34.37% by extrapolationg the 2013 CNR.Conclusion: TB case screening activities in DM patients potentially could increase the CNR TB goals in Denpasar City and expected could be developed in all Denpasar Public Health Centres, especially for the Public Health Centres with high DM cases.
PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN (STUDI PADA KONSUMEN BAKOEL ESKRIM CABANG TEMBALANG)
Authors: Iqbal Muhammad , DS Agus Hermani 
Published: October 2022

At present the development of business in the culinary field is growing rapidly, so is the ice cream shop business. One of them is Bakoel Eskrim, although it already has many customers, Bakoel Eskrim's income tends to decrease every year. The purpose of this study is to determine the influence of service quality and product quality to the costumer satisfaction in Bakoel Eskrim of Tembalang Branch. The sample size amounted to 97 respondents, where respondents were costumers who was shopping at Bakoel Eskrim, at least 15 years old, and domiciled in the city of Semarang both permanent and temporary. This study consists of 3 variables, 16 indicators and 3 hypothesis. Data analysis technique employed SPSS 26.0 for Windows, to test the validity, reliability test, correlation coefficient test, coefficient of determination test, simple linear regression , multiple linear regression analysis and significance test ( t test and F test). The results showed that partially the service quality positively influenced and significant to the customers satisfaction, which showed by equation Y = 6,131+ 0,653X1.A nd product quality also positively influenced and significant to the customers' satisfaction, which showed by equation Y = 8,346 + 1,175X2. Service quality and product quality also can be seen that simultaneously positive influenced and significant to the customers' satisfaction, which showed by equation Y = 3,973 + 0,314X1 + 0,896X2. Based on these results it is recommended that Bakoel Ice Cream can maintain the quality of service and the quality of products that have received good ratings from consumers and improve ratings that still do not meet costumer expectations such as the hygiene of the eating place and the provision of facilities that supporting convenience of the costumers.
Pengaruh Return On Asset (ROA), Return On Equity (ROE) Dan Earning Per Share (EPS)Terhadap Harga Saham Pada Perusahaan Sub Sektor Makanan Dan Minuman Di Bursa Efek Indonesia Tahun 2014-2018
Authors: Sabrina Sasi , Purbawati Dinalestari 
Published: October 2022

Stock price is the money incurred to obtain proof of inclusion or ownership of a company. The stock price has changed up or down over time. It is caused by various factors, both internal and ext ernal factors. In the last five years, ROA, ROE and EPS are companies sub-sector of food and beverage tends to experience a decline. While the stock price of companies sub-sector food and beverage tends to increase. The research aims to test the influence of ROA, ROE and EPS on the price of shares in food and beverage sub-sector companies. This type of research is an expreslanative, with a population that can be examined in the sub -sector of food and beverage as many as 14 companies. The data source type is the secondary data obtained indirectly. The data types used in this study are time series and cross section data. The data analysis methods used are the classic assumption test, correlation test, coefficient of determination test, regression test and signi ficance test by using SPSS 21 application. The results of this study stated that the influence of ROA, ROE and EPS was a positive and significant influence on the stock price of 40.6%, while the remainder of 59.4% was described by other variables not inclu ded in the model. Based on this and the limitations in this research, researchers have some advice for companies to maintain the stability of profit and financial performance of the company. And for investors who will invest in the company, in addition to seeing the company's financial performance, it is also worth considering other factors beyond the control of the company (external factors)
Pengaruh Experiential Marketing Dan Sales Promotion Terhadap Loyalitas Pelanggan Dengan Kepuasan Pelanggan Sebagai Variabel Intervening Pada Pelanggan Go-Ride Semarang
Authors: Hutabarat Wiranti M.S , Prabawani Bulan 
Published: October 2022

Ride hailing is a transportation that utilizes an online platform by connecting passengers and drivers. In Indonesia hailing is growing rapidly marked by the presence of similar services. PT Gojek Indonesia is a pioneer hailing ride with Go-Ride services. The Gojek application was launched in January 2015 with the Go-Ride feature. Now Gojek has grown to 14 services with millions of downloads accompanied by 2 million driver partners spread across 203 cities. This study aims to determine the effect of experiential marketing and sales promotion on customer loyalty through Go-Ride customer satisfaction. This is explanatory research, sampling using nonprobability sampling techniques, purposive sampling method. Data collection using the google form online questionnaire. The sample used was 100 Go-Ride Semarang respondents. This study uses quantitative and qualitative analysis with validity, reliability, correlation coefficient, determination coefficient, simple and multiple regression, t test, F test, and sobel test. The Sobel test results state that customer satisfaction is able to partially mediate between experiential marketing and sales promotion on customer loyalty. The correlation coefficient of experiential marketing and sales promotion variables to customer satisfaction has a strong relationship. The coefficient of determination of customer loyalty can be explained as much as 53.4% by customer satisfaction. The coefficient of determination of customer satisfaction can be explained worth 60.7% by experiential marketing and sales promotion.
Pengaruh Struktur Modal, Kepemilikan Manajerial, dan Kinerja Keuangan Terhadap Nilai Perusahaan (Studi Pada Perusahaan Subsektor Batubara Yang Terdaftar di BEI Periode 2014 – 2018)
Authors: Inayah Nur Hidayatul , Wijayanto Andi 
Published: October 2022

Over the past five years, the value of coal mining subsector has tended to decline. Various factors affect the value of the company including capital structure, managerial ownership, and financial performance. This study aims to examine the effect of capital structure, managerial ownership, and financial performance on firm value in the coal subsector companies listed on Indonesia Stick Exchange (IDX) for the period 2014-2018. The research sampke was determined using purposive sampling method to produce a total of 12 companies. The analytical method used is the linear regression analysis, with a significance level of 0.05 (5%) using the statictical data processing application SPSS version 21. Based on these result it can be concluded that partially capital structure has a negative and not significant effect on firm value, managerial ownership has a positive and significant effect on firm value, and financial performance has a positive and significant effect on firm value. It ts recommended for companies to always be able to increase the value of the company through the value of stock prices that are always increasing. Investors are advised to consider the fundamentals of capital structure,managerial ownership, and financial performance together to assess the value of the company. Selama kurun waktu lima tahun terakhir, nilai perusahaan subsektor batubara cenderung mengalami penurunan. Ada berbagai faktor yang mempengaruhi nilai perusahaan diantaranya: struktur modal, kepemilikan manajerial, dan kinerja keuangan. Penelitian ini bertujuan untuk menguji pengaruh struktur modal, kepemilikan manajeria, dan knerja keuangan terhadap nilai perusahaan subsektor batubara yang tercatat di Bursa Efek Indonesia (BEI) periode 2014 – 2018. Sampel penelitian ini ditentukan dengan metode purposive sampling sehingga mneghasilkan sampel berjumlah 12 perusahaan. Metode analisis yang digunakan adalah analisis regresi dengan tingkat signifikansi sebesar 0,05 (5%). Berdasarkan hasil penelitian tersebut dapat disimpulkan bahwa secara parsial struktur modal berpengaruh negatif dan tidak signifikan terhadap nilai perusahaan, kepemilikan manajerial berpengaruh positif dan signifikan terhadap nilai perusahaan, dan kinerja keuanganberpengaruh positif dan signifikan terhadap nilai perusahaan. Disarankan bagi perusahaan agar selalu meningkatkan nilai perusahaan melaluiharga saham yang selalu meningkat. Bagi investor disarankan untuk mempertimbangkan fundamental perusahaan melalui struktur modal, kepemilikan manajerial, dan kinerja keuangan untuk menilai nilai perusahaan.
Pengaruh Orientasi Pasar Dan Orientasi Kewirausahaan Terhadap Kinerja Pemasaran Melalui Inovasi Produk Sebagai Variabel Intervening (Studi Pada Umkm Kuningan Juwana Kabupaten Pati)
Authors: Sari Fipit Alam Pratama Widian , Farida Naili 
Published: October 2022

The development of Micro, Small, and Medium Enterprises (MSMEs) in Central Java Province has increased every year. The increase in number was certainly driven by several parties because MSMEs functioned as absorbing labor and promoting community welfare. As one type of MSMEs in Pati Regency, Kuningan Juwana SMESs has produced various brass products which are expected to be able to innovate products so that they are not inferior to increasingly fierce competition and can market their products to the full. The purpose of this study was to determine the effect of market orientation and entrepreneurial orientation on marketing performance through product innovation. The number of samples is 53 respondents with a sampling technique using purposive sampling technique. This type of research is explanatory research. This research uses the software tools SmartPLS 3.2.8 for Windows. The results showed that market orientation had a positive and significant effect on marketing performance, entrepreneurial orientation had a negative and not significant effect on marketing performance. In addition, market orientation has a negative and not significant effect on product innovation while entrepreneurial orientation has a positive and significant effect on product innovation. Perkembangan Usaha Mikro, Kecil dan Menengah (UMKM) Provinsi Jawa Tengah setiap tahunnya mengalami peningkatan. Peningkatan jumlah tersebut tentunya didorong oleh beberapa pihak dikarenakan UMKM berfungsi sebagai penyerap tenaga kerja dan pendorong kesejahteraan masyarakat. Sebagai salah satu jenis UMKM di Kabupaten Pati, UMKM Kuningan Juwana telah menghasilkan berbagai produk kuningan yang diharapkan mampu melakukan inovasi produk sehingga tidak kalah dengan pesaingan yang semakin ketat dan dapat memasarkan produknya secara maksimal. Tujuan penelitian ini untuk mengetahui pengaruh orientasi pasar dan orientasi kewirausahaan terhadap kinerja pemasaran melalui inovasi produk. Jumlah sampel yaitu 53 responden dengan teknik pengambilan sampel menggunakan teknik purposive sampling. Tipe penelitian ini adalah explanatory research. Penelitian ini menggunakan alat bantu software SmartPLS 3.2.8 for Windows. Hasil penelitian menunjukkan bahwa orientasi pasar berpengaruh positif dan signifikan terhadap kinerja pemasaran, orientasi kewirausahaan berpengaruh negatif dan tidak signifikan terhadap kinerja pemasaran. Selain itu, orientasi pasar berpengaruh negatif dan tidak signifikan terhadap inovasi produk sedangkan orientasi kewirausahaan berpengaruh positif dan signifikan terhadap inovasi produk.
Pengaruh Pelatihan Kerja Dan Kompensasi Terhadap Kinerja Karyawan (Studi Kasus Pada Customer Service Representative PT. Telkom (Persero) Tbk Wilayah Telekomunikasi Semarang)
Authors: Zahrani Nisrina , Nugraha Hari Susanta 
Published: October 2022

Abstract: This study aims to determine the effect of work training and compensation on the performance of customer service representative at Plasa Telkom Semarang telecommunication area. The type of research used is explanatory research. The sampling technique of this study was proportional random sampling techniques 57. Data collection techniques using a questionnaire with a Likert measurement scale. Data analysis method used is regression analysis with the help of SPSS program version 20.0. The results of this study indicate that there is a positive influence between job training and compensation variables on CSR performance which means that if an independent variable increases in the dependent variable there will be an increase in the dependent variable. The correlation coefficient between the two independent variables with the dependent variable has a strong relationship. The amount of contribution owned by the motivation variable shows that both variables are able to explain and predict the dependent variable. The coefficient of determination of job training variables is worth 45,9% and the coefficient of determination of compensation is worth 41.5%.Keywords: Job Training; Compensation; Employee Performance Abstrak: Penelitian ini bertujuan untuk mengetahui pengaruh pelatihan kerja dan kompensasi terhadap kinerja pada CSR Plasa Telkom Witel Semarang. Tipe penelitian yang dipakai adalah explanatory research. Teknik pengambilan sampel penelitian ini menggunakan teknik proportional random sampling sebanyak 57 responden. Teknik pengumpulan data menggunakan kuesioner dengan skala pengukuran likert. Metode analisis data yang digunakan adalah analisis regresi dengan bantuan program SPSS versi 20.0. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh positif antara variabel pelatihan kerja dan kompensasi terhadap kinerja CSR yang berarti jika terjadi kenaikan variabel independent terhadap variabel dependen maka akan terjadi kenaikan variabel dependen. Koefisien korelasi antara kedua variabel independent terhadap variabel dependen memiliki hubungan yang kuat. Besarnya sumbangan yang dimiliki variabel pelatihan kerja menunjukkan kedua variabel mempu menjelaskan dan memprediksi variabel dependen. Adapun koefisien determinasi variabel motivasi bernilai 45,9% dan koefisien determinasi kompensasi yang bernilai 41,5%Kata Kunci: Pelatihan Kerja, Kompensasi, Kinerja Karyawan
Pengaruh Harga, Kualitas Produk dan Promosi Terhadap Keputusan Pembelian Mobil Merek Toyota Sienta di PT. Nasmoco Gombel Semarang
Authors: Widyasmoro Putri Arista , Suryoko Sri 
Published: October 2022

Abstract: Specifically this study discusses the sale of Toyota Sienta brand cars at PT. Nasmoco Gombel Semarang in 2016 - 2019 continues to decline. Research to determine the effect of price (X1), product quality (X2), and promotion (X3) on purchasing decisions (Y) of Toyota Sienta cars at PT. Nasmoco Gombel Semarang. This type of research is explanatory research. The sample in this study were buyers and users of Toyota Sienta cars at PT. Nasmoco Gombel Semarang with a total sample of 51 respondents. The sampling technique uses simple random sampling. The researcher sent a link containing the questionnaire through the whatsapp application and data relating to PT. Nasmoco Gombel Semarang was obtained from management via e-mail. Data analysis methods used were validity, reliability, correlation, determination coefficient, simple regression, multiple regression, t test and F test using SPSS version 23. The results showed that the price variable has a significant influence on the purchase decision of Toyota Sienta cars. The product quality variable has a significant influence on the purchase decision of Toyota Sienta, and the promotion variable also has a significant influence on the purchase decision of Toyota Sienta. Variable price, product quality and promotion have a joint influence on purchasing decisions. Keywords: Price; Product Quality; Promotion; Purchase Decision Abstrak: Secara khusus penelitian ini membahas mengenai Penjualan mobil merek Toyota Sienta di PT. Nasmoco Gombel Semarang tahun 2016 – 2019 terus mengalami penurunan. Penelitian untuk mengetahui pengaruh harga (X1), kualitas produk (X2), dan promosi (X3) terhadap keputusan pembelian (Y) mobil Toyota Sienta di PT. Nasmoco Gombel Semarang. Tipe penelitian ini adalah explanatory research. Sampel dalam penelitian ini yaitu pembeli sekaligus pengguna mobil Toyota Sienta di PT. Nasmoco Gombel Semarang dengan jumlah sampel 51 responden.. Teknik pengambilan sampel menggunakan simple random sampling. Peneliti mengirimkan link yang berisi kuesioner melalui aplikasi whatsapp dan data yang berkaitan dengan PT. Nasmoco Gombel Semarang diperoleh dari pihak manajemen melalui e-mail.Metode analisis data yang digunakan yaitu uji validitas, realibilitas, korelasi, koefisien determinasi, regresi sederhana, regresi berganda, uji t dan uji F dengan menggunakan aplikasi SPSS versi 23. Hasil penelitian menunjukan bahwa variabel harga memiliki pengaruh yang signifikan terhadap keputusan pembelian mobil Toyota Sienta. Variabel kualitas produk memiliki pengaruh signifikan terhadap keputusan pembelian mobil Toyota Sienta dan variabel promosi juga memiliki pengaruh signifikan terhadap keputusan pembelian mobil Toyota. Variabel harga, kualitas produk dan promosi memiliki pengaruh secara bersama-sama terhadap keputusan. Kata kunci: Harga; Kualitas Produk; Promosi; Keputusan Pembelian