bluuebunny/crossref_metadata_2025_split huggingface dataset:
Analisis Implementasi Strategi Pemasaran Asuransi Pendidikan Mitra Iqra Plus Dalam Kajian Asuransi Syariah
Authors: Andriani Atika , Ramadhani Sri , Harahap Rahmat Daim 
Published: August 2022

Mitra Iqra Plus is one of the products owned by PT. Bumiputera Sharia Life Insurance, KPS Medan, which aims to help fund children's education. The purpose of this study was to determine the implementation of Mitra Iqra Plus' educational insurance marketing strategy in the study of sharia insurance at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, the application of sharia principles in the implementation of marketing life insurance products at PT Asuransi Jiwa Syariah Bumiputera, KPS Medan, and challenges in implementing sharia. marketing conducted by PT Asuransi Jiwa Syariah Bumiputera, KPS Medan. This type of research uses qualitative research. Data collection techniques in the form of interviews, observations, and documentation. The data analysis technique used is to reduce the data, present the data, then draw conclusions. The results show that PT Asuransi Jiwa Syariah Bumiputera, KPS Medan implements according to sharia marketing principles starting from Wisdom (Strategy), Needs (Needs), Halal (Tayyibat), Welfare (Falah), Mutual Consent. The inhibiting factors in implementing the Mitra Iqra Plus educational insurance marketing strategy are the lack of public knowledge about sharia insurance, lack of public trust in sharia insurance, lack of agents and customers who are difficult to collect for premium payments. The challenge is the lack of technology development, the weak market share of PT. AJS Bumiputera due to lack of support from the government and the community.
Keywords: Implementation of Sharia Marketing Strategy, Mitra Iqra Plus, Sharia Insurance.
Analisis Peran Undewriter Dalam Menyeleksi Risiko pada Produk Asuransi Kesehatan:
Authors: Mutia Frissai Gusminar , Lubis Fauzi Arif , Syarvina Wahyu 
Published: August 2022

This study aims at the role of the underwriter in selecting the risk of health insurance products, knowing the obstacles encountered by the underwriter in selecting the risk and the solutions applied to overcome these obstacles, and knowing the underwriting process of group health insurance at AJB Bumiputera Medan. The type of research used is descriptive research, with a qualitative approach. The conclusions of this study briefly are: (1) Underwriters have an important role in insurance companies because underwriters determine whether the insurance coverage can be accommodated by the company or not. (2) Obstacles encountered by underwriters in selecting risks are the availability of incomplete participant data, previous experience data of the insured and prospective insured not providing the desired budget and benefits, while the solution is to contact the agent concerned to obtain additional information needed by the underwriter, apply analysis to groups of prospective insurance participants as new participants, and provide standard premium rates and benefits. (3) The underwriting process begins when marketing applies for SPPA until the issuance of the policy.
Keywords: Underwriting, Underwriter, Group Health Insurance
Pengaruh Kegiatan Promosi Terhadap Keputusan Pembelian Konsumen Pada Produk Hana Collection
Authors: Rizka Zahra Audina , M. Nawawi Zuhrinal 
Published: August 2022

This study focuses on how the influence of promotional activities on consumer purchasing decisions on Hana Collection products. The purpose of this study is to determine how much influence promotional activities have on consumer purchasing decisions on Hana Collection products. The method used in this research is to use a qualitative method, namely by understanding the phenomenon of what is experienced by the research subjects as a whole by way of description. The results of the research achieved are that Hana Collection is more dominant in carrying out promotional techniques through social media, because nowadays it is more advanced and the era of gadgets. Various promotional techniques on social media are carried out by Hana Collection, namely by doing giveaways, giving discounts (discounts) and also giving cashback to consumers.
Keywords: Promotion, Purchase decision, Consumer
The Impact of Islamic Capital Market Literacy, Financial Behavior, and Income on the Interest to Invest in Islamic Capital Markets among Generation Z: Case Study on Gunadarma University Students
Authors: Arifin Zaenal , Rizky Rizaldy Muhamad 
Published: August 2022

This study aims to determine the effect of Islamic capital market literacy, financial behavior, and income on the interest in investing in the Islamic capital market among generation Z. The research type and method used is quantitative research. The data used is primary data collected using an online questionnaire containing questions related to the variables, spread among Gunadarma University students as respondents. This study uses multiple linear regression analysis with a non-probability sampling technique assisted by statistical tools SPSS version 25. The results of this study indicate that partially Islamic capital market literacy variables (X1) and financial behavior (X2) have a significant effect on interest in investing in Islamic capital market. However, income (X3) has no partial effect on interest in investing. Meanwhile, simultaneously, the variables of Islamic capital market literacy, financial behavior, and income have an influence on interest in investing in the Islamic capital market. The results of this study emphasize the importance of increasing financial literacy to increase the involvement of Generation Z in the Islamic financial system, by intensifying socialization and education programs, in this case on the Islamic capital market.
Keywords: Islamic Capital Market Literacy; Financial Behavior; Income; Interest to Invest; Gen Z
Peran Dinas Tenaga Kerja Mandailing Natal dalam Meningkatkan Kewirausahaan Produktif Stimulasi Ekonomi pada Masa Covid-19
Authors: Hasibuan Maysaroh , Arif Muhammad 
Published: August 2022

This research is expected to find out the role of Mandailing Natal Manpower Office in Improving Entrepreneurship Productive Economic Stimulation During the COVID-19 Period. The benefits of this exploration can expand information and familiarity with the region and the government in providing employment, especially during the COVID-19 period, meeting needs and expanding beneficial business ventures and financial feelings in Mandailing Natal. A subjective examination strategy which means to get the peculiarities of what the exploration subject is capable of, for example behavior, wisdom, inspiration, activity, and so on, comprehensively and expressively such as words and language, in extraordinary settings usually by using language. different. The results of the study show that the role of the Mandailing Natal Manpower Office in Increasing Economic Stimulation Productive Entrepreneurship during the COVID-19 period, really involves or fosters business visionaries who are under it with various projects that are used as a way to reduce quantity. unemployment and make serious and prevalent business people. It's just that during this COVID-19 period, the Mandailing Natal Manpower Office experienced problems, namely in persuading business people because they could not hold meetings to understand their misunderstandings with the business they were in. The progress expected by the Mandailing Natal Manpower Office or everyone else could not be felt directly or thus the Manpower Office could not immediately work on broad government assistance.
Keywords: Department of Manpower, Entrepreneurship, COVID-19
Pengaruh Kesehatan Mental Siswa terhadap Motivasi Belajar di SMK Farmako Medika Plus
Authors: R. M Dahlan , Alfipah Mulan 
Published: August 2022

The purpose of this study was to determine the effect of mental health on learning motivation at SMK Pharmako Medika Plus. Innthissstudy, aaquantitativeeapproachwwas useddwithhtheecorrelational research method. Total population 44 students. The statement questionnaire was developed in 30 items and given to each sample, after conducting validity and reliability tests, linear regression analysis was carried out in SPSS 26. The resultssshoweddthat thereewassa moderate or sufficient effecttbetweennmental health on learning.motivation at SMK Pharmako Medika Plus, this is obtained from the rxy result of 0.688.
Keywords: Learning, Mental Health, Motivation
Kepemilikan Manajerial dan Kualitas Laba Perusahan Manufaktur di Indonesia
Authors: Modeste Niwat Karolina 
Published: August 2022

This study aims to examine the effect of company size, information asymmetry, managerial ownership and profitability on earnings quality. The population in this study are manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2016-2019 period. The sampling technique used purposive sampling method. The total sample that meets the criteria is 63 companies and the analysis method uses the SPSS statistikal application. The independen variables ini this study are company size, information asymmetry, managerial ownership and profitability. The dependent variable in thus study is earnings qualit. The resukts of thus study indicate that firm size has a positive effect on earnings quality, information asymmetry has a negative effect on earnings quality, managerial ownership and profitability have a positive effect on earnings quality.

Keywords : company size, information asymmetry, managerial ownership and profitability.
Kepemilikan Manajerial dan Kualitas Laba Perusahan Manufaktur di Indonesia
Authors: Niwat Karolina Modeste , Erawati Teguh 
Published: August 2022

This study aims to examine the effect of company size, information asymmetry, managerial ownership and profitability on earnings quality. The population in this study are manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2016-2019 period. The sampling technique used purposive sampling method. The total sample that meets the criteria is 63 companies and the analysis method uses the SPSS statistikal application. The independen variables ini this study are company size, information asymmetry, managerial ownership and profitability. The dependent variable in thus study is earnings qualit. The resukts of thus study indicate that firm size has a positive effect on earnings quality, information asymmetry has a negative effect on earnings quality, managerial ownership and profitability have a positive effect on earnings quality.
Keywords : company size, information asymmetry, managerial ownership and profitability.
Pengaruh Lingkungan Kerja terhadap Kepuasan Kerja Pada PT. Dhamar Tunggul Wulung Kota Kediri
Authors: Dharmawan Bagus Helmi , Nugroho Rusdi Hidayat 
Published: August 2022

The purpose of this study was to examine the effect of the physical work environment and non-physical work environment on job satisfaction either simultaneously or partially. The approach used in this study is quantitative with a saturated sampling technique of about 30 respondents from office employees at PT. Dhamar Tunggul Wulung Kediri City, and data collection using questionnaires with Likert scale measurements. Multiple regression analysis using SPSS software version 25 for windows was used to test the hypothesis of the study. The results of this study indicate that the physical work environment and non-physical work environment simultaneously or jointly have a significant effect on employee job satisfaction, the physical work environment has a positive and significant effect on employee job satisfaction, while the non-physical work environment has no significant effect on employee job satisfaction. . The value of the coefficient of determination in this study is 72.7%, this means that this research model can explain 72.7% of employee job satisfaction, while the remaining 27.3% is explained by other variables not explained in this study.
Keywords: Physical Working Environment, Non-Pyhsical Working Environment, and Employee Satisfaction
Analisis Pengaruh Experiential Marketing terhadap Loyalitas Pelanggan melalui Kepuasan Pelanggan sebagai Variabel Intervening:
Authors: Trilaksono Agung Irsyad , Prabowo Budi 
Published: August 2022

This study aims to determine: (1) the effect of experiential marketing on Gojek customer satisfaction; (2) the effect of experiential marketing on Gojek customer loyalty. The population of this study are consumers who have used the Gojek application in the Surabaya area. The number of samples in this study were 100 respondents. The sampling technique was purposive sampling with the criteria of consumers aged ± 17 years and over and had used the Gojek application service more than once in the Surabaya area. Data analysis technique using Partial Least Square with software smartPLS 3.0. The results of this study indicate that experiential marketing has a positive and significant effect on customer satisfaction. Likewise, experiential marketing has a positive and significant effect on customer loyalty. indirectly experiential marketing has a positive and significant effect on customer loyalty through customer satisfaction.
Keywords: Experiential Marketing, Customer Satisfaction, Customer Loyalty.
Pengaruh Citra Merek dan Kepercayaan Merek terhadap Loyalitas Merek Lipstik Wardah:
Authors: Alfia Nur , Dwiridotjahjono Jojok 
Published: August 2022

Business development in Indonesia is experiencing intense competition in various sectors, one of which is the cosmetic industry in Indonesia, namely Wardah. One of the beauty products produced by Wardah is lipstick. Wardah is one of the well-known brands and has won the trust of consumers who have received SJH from LPPOM MUI. This study aims to determine how much influence Brand Image and Brand Trust have on Brand Loyalty to Wardah Lipstick customers in Surabaya. The population in this study were 100 respondents who had purchased and used Wardah lipstick in the city of Surabaya. The research method is descriptive quantitative. The sampling technique used is purposive sampling technique with the criteria that Wardah lipstick consumers are domiciled in the city of Surabaya and are at least 17 years old. The data analysis technique used is multiple linear regression analysis. The results of this study indicate that the Brand Image (X1) and Brand Trust (X2) variables simultaneously have a significant effect on Brand Loyalty (Y), the Brand Image (X1) variable partially has a positive and significant effect on Brand Loyalty (Y), and the Trust variable Brand (X2) partially positive and significant effect on Brand Loyalty (Y).
Keywords: Brand Image; Brand Trust; Brand Loyalty
Pengaruh Citra Merek dan Kepercayaan Merek terhadap Loyalitas Merek Lipstik Wardah
Authors: Alfia Nur , Dwiridotjahjono Jojok 
Published: August 2022

Business development in Indonesia is experiencing intense competition in various sectors, one of which is the cosmetic industry in Indonesia, namely Wardah. One of the beauty products produced by Wardah is lipstick. Wardah is one of the well-known brands and has won the trust of consumers who have received SJH from LPPOM MUI. This study aims to determine how much influence Brand Image and Brand Trust have on Brand Loyalty to Wardah Lipstick customers in Surabaya. The population in this study were 100 respondents who had purchased and used Wardah lipstick in the city of Surabaya. The research method is descriptive quantitative. The sampling technique used is purposive sampling technique with the criteria that Wardah lipstick consumers are domiciled in the city of Surabaya and are at least 17 years old. The data analysis technique used is multiple linear regression analysis. The results of this study indicate that the Brand Image (X1) and Brand Trust (X2) variables simultaneously have a significant effect on Brand Loyalty (Y), the Brand Image (X1) variable partially has a positive and significant effect on Brand Loyalty (Y), and the Trust variable Brand (X2) partially positive and significant effect on Brand Loyalty (Y).
Keywords: Brand Image; Brand Trust; Brand Loyalty
Pengaruh Hasil Belajar Dasar Listrik dan Elektronika, Motivasi, dan Kesiapan Siswa terhadap Hasil Praktik Kerja Industri:
Authors: Prabustya Roga Dinar , Fatkhurrokhman Mohammad , Dharmawan Ilham Akbar 
Published: August 2022

This research is a type of quantitative research that aims to determine whether there is an effect of practical learning outcomes, student motivation and student readiness on the results of industrial work practices for students in the Electrical Power class SMKN 2 Serang City and how big the effect is. The research method used is quantitative research which consists of 4 variables, namely Basic Electrical and Electronics Learning Outcomes (X1), Learning Motivation (X2), Student Readiness (X3), Industrial Work Practice Results (Y). The data were taken using questionnaires, tests, and final grades of students which were then processed using the SPSS data analysis application. The results of the study show that there is no effect between basic electrical and electronic learning outcomes on industrial work practice results with a value of sig (0.279 > 0.05), student learning motivation has an influence on students' industrial work practice results with a value of sig (0.026 < 0.05), student readiness has an influence on the results of industrial work practices with a sig value (0.045 < 0.05). Based on the results of the analysis showed that the basic learning outcomes of electricity and electronics, learning motivation and student readiness had an effect of 0.071 or 7.1% unit.
Keywords: The Influence Of Electricity And Electronics Basic Learning Outcomes, Students' Motivation, And Readiness On Industrial Work Practice Outcomes
Hemoroid Pada Kehamilan
Authors: Novianto Hanang , Rachmayanti Erma 
Published: August 2022

Hemorrhoids during pregnancy is one of the problems that pregnant women often complain about. It is estimated that around 25-35 percent of pregnant women experience this condition, also known as hemorrhoids. Hemorrhoids during pregnancy usually begin to appear at week 25 or in the last trimester of pregnancy. Hemorrhoids in pregnant women are a physiological condition, so the therapy is aimed at overcoming complaints, namely with preventive measures and animation. New surgery is performed if the animation treatment is not successful.
Keywords: Hemorroid, Pregnancy
Pengaruh Fraud Pentagon Terhadap Fraudulent Financial Statement Dengan Komite Audit Sebagai Variabel Moderasi
Authors: Ayem Sri , Mas’adah Lu’lu’ul 
Published: August 2022

This study aims to examine the factors which can affect the existence of a fraudulent financial statement that adds back the audit committee as a moderating variable in the study. The factors that will be tested in this study are the theory of fraud pentagon which consists of pressure, opportunity, rationalization, competence and arrogance. The research sample used is the infrastructure sector listed on the Indonesia stock exchange for the 2016-2020 period. The sample selection methodused purposive sampling method and produced 25 companies with 125 annual reports that were processed. In this study, the hypothesis used is logistic regression. The results of this study are empirically that pressure effect on fraudulent financial statement, opportunity, rationalization, competence and arrogance have on fraudulent financial statement. the audit committee cannot moderate the influence of pressure, opportunity, rationalization, competence and arrogance on fraudulent financial statements.
Keywords: fraud pentagon, fraudulent financial statement
The Use of Arabic with a Communicative Approach: A Sociolinguistic Review
Authors: M Mardhiyah , Jaeni Muhamad , Salamah Siti 
Published: August 2022

The purpose of this study was to explore a sociolinguistic review of the use of Arabic with a communicative approach in Klego Village, East Pekalongan District, Pekalongan City. This research is a library research and is descriptive-analytic in nature whose data is taken from the results of excavation and searching of books and other references relevant to the research theme. then the data were analyzed by deductive and comparative methods. The results of the study indicate that the communicative approach in using Arabic is an approach that aims to develop communicative abilities and teaching procedures for the four language skills, namely listening, speaking, reading, and writing in a balanced way. The use of language skills with a communicative approach in terms of sociolinguistics contains the same content, namely the practical purpose of using language which is then applied in the real life of society. One of the non-linguistic factors that can affect the teaching of Arabic from a social context is a social phenomenon. While the social context itself is divided into several things, namely: home (residence), community (surrounding environment), schools, social gatherings and groups, mosque groups, play groups, and mass media.
Keywords: Sociolinguistics, Arabic language teaching, communicative approach.
Analisis Strategi Bersaing Dalam Pengembangan Bisnis pada Home Industri Eceng Gondok Wiwit Collection @Witrove_ Kecamatan Karang Pilang Kota Surabaya
Authors: Aprilia Purwannia Virara , Nirawati Lia 
Published: August 2022

Competitive advantage becomes the endurance of a business in a competitive market to understand the value that can be created for the products offered in order to increase the attractiveness of the business. The purpose of the study was to determine the competitive strategy applied in business development at the home industry of water hyacinth Wiwit Collection @witrove_ Karang Pilang District, Surabaya City in an effort to face business competition. The research population is the resource person of the Wiwit Collection with a sample of resource persons on the criteria established by purposive sampling technique, which means that it is based on the research objectives. The data analysis technique used a SWOT analysis with the questionnaire method. The results showed that internal factors had a total weighted average of 1.31 with a strength factor of 4.24 and a weakness factor of 2.93, while the total external factor weighted average of 0.96 with an opportunity factor of 4.13 and a threat factor of 3.17. Wiwit Collection is in quadrant I implementing an aggressive strategy through the SO strategy which shows that the strengths and opportunities are relatively superior compared to the weaknesses and threats. While the WO and WT strategies can be used as an alternative, especially in the online marketing aspect.

Keywords: Competitive Strategy, Business Development, SWOT Analysis