bluuebunny/crossref_metadata_2025_split huggingface dataset:
Concave or convex? The impact of display surface curvature on social appeals’ persuasion: the mediating role of self–other overlap
Authors: Zhang Yuli , Wang Chen 
Published: March 2022

Purpose
Marketing persuasive materials are often displayed on a curved surface (e.g. a curved hallway). This study aims to investigate how the curvature (concave vs convex) of a display surface influences the persuasion of the marketing appeals presented on it.

Design/methodology/approach
The conceptual framework was tested in a field experiment, a lab experiment and two online experiments on Amazon Mechanical Turk. Analyses of variance and mediation analysis were used to test the hypotheses.

Findings
This research demonstrates that a concave (vs convex) display surface may increase persuasion for marketing materials with social appeals. This occurs because a concave surface enhances consumers’ perception of self–other overlap, which is matched with the content of the social appeal presented on it, thereby enhancing the appeal’s persuasiveness. It further identifies the appeal content as an important moderator of the effect; a convex (vs concave) display would enhance persuasion when the marketing materials contain personal appeals.

Research limitations/implications
Future research could investigate how a time delay (e.g. hours, days) and the curvature of a display board or wall would play a role in the effect of display curvature.

Practical implications
The findings offer a novel, simple and cost-effective approach to enhance persuasion for both nonprofit and for-profit marketing materials.

Originality/value
This research contributes to the persuasion literature by investigating the impact of one ubiquitous but overlooked aspect of the message setting (i.e. the curvature of the message’s display surface) on persuasion while holding the message source and content constant. It also advances knowledge on consumer shape perception by examining an underexplored shape (i.e. the curved shape of a display surface) that is nondiagnostic in message persuasion.
Examining the perspectives of adult working learners and key stakeholders using critical race theory
Authors: Jacobs Gloria E. , Castek Jill , Harris Kathy , Vanek Jen 
Published: March 2022

PurposeThis article reports on a critical race theory (CRT) analysis of the perspectives of providers of employer-supported educational opportunities and adult learners, who identified as Black, indigenous or as a person of color, and were employed in service industries.Design/methodology/approachA review of the literature was used to shape an initial interview protocol. Data were collected from working learners in retail, hospitality, restaurants and healthcare industries. An “a priori” coding scheme that drew from CRT was applied to transcripts during analysis.FindingsAnalysis revealed that working learners' skills, experiential knowledge, learning mindset, language flexibility and knowledge gained from previous learning experiences were not consistently acknowledged by employers. CRT analysis illustrated that endemic racism exists within educational opportunities and in workplace learning.Originality/valueCRT has not been widely used to examine adult education practice, especially for workforce development and employer-based education programs. This research expands the use of CRT in adult education and encourages critical conversations around equity in learning opportunities offered by employers. CRT informed data analysis uncovered barriers to equitable learning opportunities and workplace learning. A discussion of inequities in work-based learning illustrates there is insufficient awareness of implicit bias, which points to the need for initiatives focused on social justice.
Service beyond the status quo: the ripple effect of corporate social responsibility and internal marketing on employee's customer-oriented behavior
Authors: Olorunsola Victor Oluwafemi , Saydam Mehmet Bahri , Ogunmokun Oluwatobi A. , Ozturen Ali 
Published: March 2022

PurposeThis paper proposes a research model in which work engagement (WE) mediates the effects of corporate social responsibility (CSR) and internal marketing (IM) simultaneously on customer-oriented boundary-spanning behavior (COBSB).Design/methodology/approachThe study deploys structural equation modeling (SEM) to examine data acquired from 355 frontline bank employees (FBE) of private banks.FindingsThe findings of this study demonstrate that both FBE's perceptions of CSR and IM are positively related to their WE, proposing that adding CSR practices to existing IM programs is likely to boost anticipated employee work attitudes such as WE, which consecutively increase positive employee job outcomes such as COBSB. This research contributes to the body of knowledge by conceptually and empirically gauging CSR and IM practices simultaneously in the banking sector.Originality/valueThis study contributes to the existing body of knowledge by investigating the relationship between CSR and IM to COBSB via WE in frontline service roles in the retail banking sector.
An assessment of crisis management techniques in hotels in London and Stockholm as response to COVID-19’s economic impact
Authors: Waller Gary , Abbasian Saeid 
Published: March 2022

PurposeThe purpose of this study is to gain a deeper understanding on if and how hotel senior managers (HSMs) in four-star chain hotels in London and Stockholm implemented crisis management techniques (CMTs) as a response to the economic impacts of the COVID-19 pandemic in 2020.Design/methodology/approachQualitative questionnaires were sent to 30 HSMs in London and Stockholm. From the feedback, this paper assesses, using thematic analysis, differences in CMTs used, past and present, alluding to COVID-19’s economic impacts on hotels.FindingsResults determined that crises broadly economically impacted destinations similarly through loss of travellers and thus revenue. However, with a more intricate and specific assessment, destinations are impacted differently; thus, CMTs must alter. Findings show many CMTs can be implemented to reduce crises’ economic impacts. The literature review and empirical results allude to many previous and current CMTs, although these must be relevant and specific to the crisis, hotel and/or destination.Practical implicationsThis paper has theoretical implications for academics on, among other things, theory building. Practically, it supports hotels in developing and determining CMTs to reduce the economic impacts of crises, to be better prepared when another pandemic emerges and contributes to the tourism and hospitality industry’s knowledge of management strategy within crises.Originality/valueTo the best of the authors’ knowledge, this is the first Swedish study focusing on post-COVID-19 crisis management in hotels in London and Stockholm.
Testing the antecedents of customer knowledge sharing on social media: a quantitative analysis on Italian consumers
Authors: Baima Gabriele , Santoro Gabriele , Pellicelli Anna Claudia , Mitręga Maciej 
Published: March 2022

PurposeThe increasing adoption of digital technologies such as social media have changed the way consumers share knowledge about products and services among each other. The aim of this paper is to test what factors drive customers to share knowledge about products and services on social media pages.Design/methodology/approachA quantitative survey design was employed for this study. Empirical data were drawn from 358 consumers in Italy, using a purposive sampling technique. The hypothesised relationships were tested using ordinary least squares regression modelling.FindingsThe results of this study reveal that the usage frequency of online reviews (UFORs), social bonds (SBs), subjective happiness (SH) and reciprocity positively impact on customer knowledge sharing (CKS). By contrast, the perceived usefulness of online reviews (PUORs), helping others, customer susceptibility to interpersonal influence (CSII) and informational (INFO) do not impact CKS.Originality/valueTo the best of the authors' knowledge, this study is amongst the first to empirically test the antecedents of knowledge-sharing behaviours about products and services on online social media. The present work offers relevant implications for theory. First, the work enriches the customer knowledge management (CKM) theory by providing empirical evidence on factors leading to the higher sharing of knowledge amongst customers. Second, the work adds to the literature on social media, demonstrating the individual determinants on knowledge-sharing behaviours about products and services in online communities. Practically speaking, this paper identifies some key elements driving CKS in social media conversations. Thus, building upon the findings of this study, the authors provide some guidelines for social media managers and retailers for promoting CKS on social media pages.
Understanding online retail brand equity: a cross-cultural perspective
Authors: Farías Pablo , Reyes Miguel , Peláez Jenny 
Published: March 2022

Purpose
This study aims to assess how department store websites can add online retail brand equity. A quick, relatively easy and low-cost diagnostic tool for stakeholders (e.g. retailers, investors) is presented.

Design/methodology/approach
A content analysis of department store websites in the USA and Latin America was conducted.

Findings
The findings show that Latin American and US department store websites exhibit acceptable use of online retail brand equity dimensions related to emotional connection and trust. In contrast, compared to their US counterparts, Latin American department store websites show weak usage on some of the dimensions of responsive service nature, online experience and fulfillment. The results also show that higher online retail brand equity is positively associated with average daily time on site. This indicates the usefulness of this index for developing effective websites to creating online retail brand equity.

Practical implications
This study suggests that Latin American department stores should improve three dimensions of online retail brand equity: responsive service nature, online experience and fulfillment. The online retail brand equity index presented can serve as a diagnostic tool for department store managers to monitor the online retail brand equity they are building on their websites. It is also possible to analyze the websites of competing department stores and monitor the long-term impact of modifications made to their websites and those of competitors.

Originality/value
This paper proposes an easy-to-apply index to assess online retail brand equity through website design partially. In addition, this research is the first to evaluate how Latin American department store websites, compared to those in the USA, are building online retail brand equity.
A novel ensemble approach based on MCC and MCDM methods for prioritizing tweets mentioning urban issues in smart city
Authors: Yenkar Pranali Piyush , Sawarkar Sudhirkumar D. 
Published: March 2022

PurposeSocial media platform, like Twitter, has increasingly become the mode of reporting civic issues owing to their vast and fast reachability. A tremendous amount of information on urban issues is shared every moment out of which some tweets may need immediate attention to save lives or avoid future disasters. Existing approaches are only limited to the identification of complaint tweets; however, its prioritization based on urgency is still unexplored. This study aims to decide the ranking of complaints based on its criticality derived using multiple parameters, like type of complaint, season, day or night, gender, holiday or working day, etc.Design/methodology/approachThe approach proposes an ensemble of multi-class classification (MCC) and “two-level” multi-criteria decision-making (MCDM) algorithms, like AHP and TOPSIS, to evaluate the accurate ranking score of the tweet based on the severity of the issue. Initially, the MCC is applied to tweets to categorize the tweets into three categories, i.e. moderate, urgent and immediate. Further, the first level of MCDM algorithm decides the ranking within each complaint type, and the second level evaluates the ranking across all types. Integration of MCC and MCDM methods further helps to increase the accuracy of the result.FindingsThe paper discusses various parameters and investigates how their combination plays a significant role in deciding the priority of complaints. It successfully demonstrates that MCDM techniques are helpful in generating the ranking score of tweets based on various criteria.Originality/valueThis paper fulfills an identified need to prioritize the complaint tweet which helps the local government to take time-bound actions and save a life.
Paradoxical leadership as a moderating factor in the relationship between organizational silence and employee voice: an examination using SEM
Authors: Sulphey M.M. , Jasim K. Mohamed 
Published: March 2022

PurposeParadoxical leadership (PL) is a style that can bring stability and flexibility simultaneously, which helps organizations to manage the uncertain external environment. The purpose of this study is to identify if PL could moderate the relationship between organizational silence and employee voice.Design/methodology/approachData for the study were collected from a sample of 617 gainfully employed factory employees using three standardized questionnaires. The data were analyzed using structural equation modelling (SEM) through Python programming. SEM was used to test the mediating, moderating, and serial-parallel relationship of the proposed model.FindingsThe research study found that organizational inertia led to silence among employees. It was also found that PL moderated the relationship between organizational silence and employee voice.Originality/valueA fair review of the literature showed that studies that examine the effect of PL on organizational silence are scarce. The present study is a modest effort towards addressing this gap in the literature. The findings of the study are significant and have made a substantial contribution to management literature.
Digital marketing capability: the mystery of business capabilities
Authors: Apasrawirote Darlin , Yawised Kritcha , Muneesawang Paisarn 
Published: March 2022

PurposeThis study aims to advance the understanding of digital marketing capability by conducting a comprehensive, systematic review of relevant literature at the firm level.Design/methodology/approachThe study utilizes categorization and contextualization of qualitative methodologies to review the literature, using Scopus databases to collect 57 journals with 143 peer-reviewed papers as the main focus. The research gaps and DMCs were analyzed and synthesized and presented as collective categorization together with the proposed future direction framework.FindingsThis study proposed the relevance of digital marketing capabilities for businesses and the key measurement of business performance. The proposed dimensions of the digital marketing capabilities framework are to identify new research directions for both marketing and IT strands.Originality/valueThis study classify five main different themes in digital marketing incorporating with digital technologies (DTs) era and proposed relevance of digital marketing capabilities for businesses (B2C and B2B) and keys measurement of business performances.
Does electronic word-of-mouth influence e-recruitment adoption? A mediation analysis using the PLS-SEM approach
Authors: Kaur Davinder , Kaur Rajpreet 
Published: March 2022

Purpose
E-recruiting has been a powerful tool for reaching the majority of job applicants around the world. Even though, previous literature has scarcely shed light on the factors responsible for the adoption of e-recruitment among job candidates. Originated from the technology acceptance model (TAM), this study aims to empirically examine the influence of online word-of-mouth in shaping job-seekers’ intentions for using e-recruitment websites.

Design/methodology/approach
A Google Docs-based online questionnaire was distributed via social media, LinkedIn and email to 740 participants, out of which 397 final responses were received. The partial least squares structural equation modeling using SmartPLS 3 was applied for evaluating the theoretical model.

Findings
This study empirically indicated that electronic word-of-mouth (eWOM) has a significant impact on perceived usefulness (PU), perceived ease of use (PEOU) and attitude. Whereas, PU and attitude fully mediate the relationship between eWOM and behavioral intentions (BI) of job-seekers towards e-recruitment.

Practical implications
This research contributes to the understanding of the relevance of eWOM in e-recruitment adoption. eWOM provides job-related information that plays a significant role in the usage of online recruitment systems such as LinkedIn, job portals and company websites. This study offered a valuable contribution to the existing body of literature on e-recruitment, developers and Web-based hiring service providers.

Originality/value
This investigation was the first attempt in the e-recruitment literature to explore the influence of eWOM on job-seekers’ intentions to adopt online recruitment platforms, including the mediating role of PU, PEOU and attitude in the association between eWOM and BI.
A tertiary review of corporate social responsibility (CSR) research: lessons for the Arab region
Authors: Fatima Tahniyath , Elbanna Said 
Published: March 2022

PurposeAlthough corporate social responsibility (CSR) literature has been under research since its advent in the 1950s, scholars have only recently begun to examine the overly neglected Arab region along with other developing countries. As this region harbors more scholarly interest through its rising global impact and engagement in CSR, the authors seek to learn from the extant CSR literature in the West.Design/methodology/approachThe authors conduct a tertiary review of 97 CSR review studies and propose five broad future research topics that scholars can examine and learn from, in their examination of CSR in general and particularly in the Arab region.FindingsThe knowledge gaps proposed for future scholarly research include (1) surveying CSR measurement tools, (2) conducting multi-level studies on CSR, (3) studying the interaction effects in CSR-performance relationship, (4) exploring CSR in service industries and (5) examining the implementation of CSR.Originality/valueIn reviewing the general CSR review literature, the authors provide a tertiary review on CSR that is one of the first of its kind for the topic under study. Further, the proposed future research agenda is a step forward towards advancing the less-examined CSR research in the Arab region.
The role of bounded-authority concerns in shaping citizens' duty to obey authorities during COVID-19
Authors: Williamson Harley , Murphy Kristina , Sargeant Elise , McCarthy Molly 
Published: March 2022

PurposeThe COVID-19 pandemic has necessitated the introduction of extra-ordinary restrictions to mitigate its spread. Authorities rely on the public's voluntary willingness to obey these restrictions, yet the intrusive nature of these measures may lead some people to believe that authorities are overstepping the limits of their rightful power (i.e. bounded-authority). This paper applies the bounded-authority framework to the COVID-19 context to understand the factors associated with the public's duty to obey authorities during COVID-19.Design/methodology/approachThis paper utilizes survey data from 1,582 individuals to examine what factors drive COVID-19-related bounded-authority concerns, and in turn, how bounded-authority concerns may impact one's duty to obey authorities during COVID-19.FindingsResults show that worry about freedom loss, opposition to surveillance tactics, police heavy-handedness and perceptions of procedural injustice from police during the pandemic all drive bounded-authority concerns. Findings also reveal that bounded-authority concerns are associated with reduced duty to obey and mediate the relationship between procedural justice and the duty to obey authorities' enforcement of COVID-19 restrictions.Originality/valueFindings reveal new evidence about the bounded-authority framework and the public's duty to obey authorities, with implications for the COVID-19 context and beyond.
How the supervisor's Machiavellianism results in abusive supervision: understanding the role of the supervisor's competitive worldviews and subordinate's performance
Authors: Khan Abdul Karim , Hameed Imran , Quratulain Samina , Arain Ghulam Ali , Newman Alexander 
Published: March 2022

PurposeDrawing on the dual process model of ideology and prejudice, the purpose of this paper is to examine whether, how and when a supervisor's Machiavellianism leads to subordinates' perceptions of abusive supervision. In doing so, the authors also explore the mediating role of the supervisor's competitive world views and the moderating role of subordinates' performance on this relationship.Design/methodology/approachThe theoretical model was tested using three sources of data from supervisors, their subordinates and the organization. Hierarchical linear model analysis was run on supervisor and subordinate dyadic data for testing whether subordinates' performance moderated the mediated relationships or not.FindingsThe results suggest that the supervisors' competitive worldviews explain the positive link between their Machiavellianism and subordinates' perceptions of abusive supervision. The results highlight that the mediation effect of supervisors' competitive worldviews on the link between their Machiavellianism and their subordinates' perceptions of abusive supervision is more pronounced when subordinates' performance is low than when it is high.Research limitations/implicationsThis research contributes to the authors’ knowledge of the link between supervisors' Machiavellianism and abusive supervision, and how the toxic influence of their Machiavellianism is mediated by supervisors' competitive worldviews.Originality/valueThe study contributes to the literature on abusive supervision and personality by studying the role of personality as an antecedent of abusive supervision. Further, this study used subordinates' performance as a contextual variable for understanding abusive supervision.