bluuebunny/crossref_metadata_2025_split huggingface dataset:
Tata Group’s Succession Saga
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
This case study is suitable to introduce the concept of succession planning and its significance. Succession planning is a process for identifying and developing new leaders, who can replace old leaders when they leave, retire, or die. History shows the need for proper succession planning as many companies opted for the comeback of their renowned leader. Back in 1997, Apple brought back founder Steve Jobs when the company was in trouble. Howard Shultz, who left Starbucks in 1986 to start his own chain of expresso bars, was back not once but twice. Narayana Murthy was back at Infosys when things were not rosy with the IT bellwether. Ratan Tata handed over the baton to Cyrus Mistry and returned four years later in 2016. This case study discusses the succession planning of Tata Group after the retirement of Ratan Tata in the year 2012 and his comeback in the year 2016.
Tactics in Talent Management
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
The pharmaceutical industry in India had experienced phenomenal growth, especially since 2005. The industry had grown at a rate of 14% CAGR in 2005–2010, which was a significant increase over the 9% growth witnessed by the industry between 2000 and 2005. Global management consultants, McKinsey & Co., had predicted that the Indian pharmaceutical market would grow to $55 billion in 2020 (from $21.6 billion in 2009). According to Palash Mitra, Partner at McKinsey & Co., and Leader of the Pharmaceuticals & Medical Products Practice in India, ‘The scale and complexity of the market is increasing as India is moving towards the global top tier in the pharmaceutical industry.’ The pharmaceutical market in India was highly competitive and fragmented with the top 10 players accounting for 36.1% of the total sales in 2008. In the above scenario it is absolutely important that pharma companies use all possible innovative tools and approaches to talent mapping and talent retention strategies and initiatives to counter poaching of talent by competitors and new entrants.
A Case Study on Taxation in International Finance
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
LG India is a subsidiary company of LG Electronics Korea, which had incurred advertisement, marketing, and sales promotion expenditure on behalf of LG Electronics Korea. In view of this it had claimed deduction to reduce its profits in order to pay less income tax. However the transfer pricing officer (TPO) of the income tax department came up with a view that the said company had carried out foreign brand promotion in India for which it must have charged for such services to its foreign entity. And thus came up with a formula of cost plus 13% markup profit to determine the service price that LG should have charged to its foreign entity and pay income tax on such profits gained.
Power to Transform
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
Rishab Industries was established in 2002 by Mr Jagmohan Singh, a technocrat and entrepreneur as a design and manufacturing house for Magnetic Wound Components in Pune. In its journey of 17 years, Rishab Industries has emerged as a leading channel partner for designing and manufacturing of specifically made to order wound components for top manufacturers of UPS in India. Rishab Industry products are a part of its customers products exported to more than 20 countries. Rishab makes transformers and chokes from an inherent and important part of the end products viz. UPS, solar inverters, isolation cubicles, and SCVS. Core strength: Design manufacture and supply of transformers with or without covers chokes. Servo controlled voltage stabilizers, battery chargers, switch board cabinets, and panels for power controls protection under slung for industrial and infrastructural applications.
The Game Changer
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
Starbucks’ founded in 1971 in Seattle by founder, Howard Schultz, was its CEO for most of the history of Starbucks. In 2000, Howard Schultz became the chairman and chief global strategist, to overlook Starbucks’ international expansion. Shareholder unrest triggered the departure of CEO James Donald, who held the post for less than three years. Set against the backdrop of the Great Recession, the case also considers the impact of unprecedented important shifts in consumer spending and confidence as well as new competitive forces on Starbucks’ transformation. Schultz wants Starbucks to get back to basics. The case offers us an opportunity to find how Howard Schultz and team saved Starbucks from near collapse, by both executing return to its core values and at the same time, investing in a range of new products, focusing on customer experiences and organizational capabilities designed to make the company capable for achieving success in an unstable turbulent global economy.
Lenovo India
Authors: Kanore Lalit , Masatkar Priti 
Published: October 2022

Abstract
Lenovo is one of the world’s leading personal technology companies, producing innovative PCs and mobile internet devices. Lenovo is the world’s largest PC vendor and fourth largest smartphone company. Lenovo has grown faster than the market for more than four years because of its exceptionally engineered products are meant for those who do and its effective marketing strategy. Lenovo makes the products that customers need, whether smart connected or infrastructure devices. This case study focuses on the important marketing strategies like segmentation, targeting, positioning (STP) of Lenovo which makes them perfect. Case study will also help to understand the new challenges, paths of failures and success for Lenovo.
From Rags to Riches
Authors: Pachpande Priti , Bachhav Sham 
Published: October 2022

Abstract
The lack of micro-management and absence of cost management focus normally leads to long-term drain on profit margins and business loss. Sometimes more than required efforts in managing cost and avoidance of waste may lead to improved sustainability even during overall depressive scenario at marketplace. The case highlights the importance of having sound materials management policy in an organization and also the need for communication within different department dealing with similar issues and problems. The case study deals with the negative effects of mismanagement of business processes including scrap generation.
Indian Business Case Studies Volume V
Authors: Praveen Roopa , Aher Dilip , Anute Nilesh 
Published: October 2022

Abstract
The volume V in the collection of Indian Business Case studies have three sections consisting of amazing cases in HR, Finance, Marketing, Operations, and Strategic management. The cases are based on various sectors like automobile, airlines, banks, service industry, consumer products and durables, FMCG, and many more. The insights provided are relevant to industry large and small and span across various geographical locations. What’s have been developed after detailed study of the situation and based on facts and figure making this a go to guide for all areas of management practices. The quality of research carried out while writing these cases makes this a must have for all practitioners, academicians, and students. The case volume includes Business Case Studies designed and developed based on current business and economic scenario in India both based on published data and field search Live Case Studies. These case studies enable effective adoption to case methodology of teaching for UG and PG studies in Business Management as also best suited for management development programs in Business and Industry. These case studies offer best of opportunities and tools to be used in offline and online teaching and learning methodology especially help developing analytical skills and problem resolution techniques in the students of Business Management studies and young and aspiring business executives globally.
Leveraging China
Authors: Praveen Roopa , Aher Dilip , Anute Nilesh 
Published: October 2022

Abstract
The history of Micromax (2011—2012 revenue: Rs 1,978 crore), which ventured into the mobile phone market in 2008, is one of the most fascinating success stories in the Indian consumer electronics industry. In barely five years, the company has come to occupy the third position (by volume) in the mobile handset market in India and was at No. 12 globally. This case is a delight for marketing students, right from the very aggressive, pricing, sourcing, and distribution supply chain, Micromax stood out amongst other strong brands. However the strategy also provided to be a threat under other circumstances. Micromax focused on securing sound and formidable partnerships with the cheap manufacturing companies and launched rebadged handsets at an affordable price to Indian market. The case asks very probing questions on the labour situation in China and the ethical dilemma of sourcing from products from China vis—a—viz the growth of a company.
Indian Business Case Studies Volume VI
Authors: Mathur S B , Bokephode Sudhakar , Balsaraf D D 
Published: October 2022

Abstract
The case volume includes Business Case Studies designed and developed based on current business and economic scenarios in India both based on published data and field search live case studies. These case studies enable effective adoption to case methodology of teaching for UG and PG studies in Business Management as also best suited for Management Development programs in business and industry. These case studies offer the best of opportunities and tools to be used in offline and online teaching and learning methodology especially help developing analytical skills and problem resolution techniques in the students of business management studies and young and aspiring business executives globally. Case volume VI en masse gives you a tour de force of case study method as a tool for bringing home the various aspects of business management. Volume VI is a force to reckon with. Once you pick up this volume, its compelling real-life stories of business hold you enthralled and you cannot keep the volume down till you have devoured them completely. The binding article ‘Why focus on Indian Business Case Studies?’ is a real teaser in wanting to understand the necessity and utility of Indian Business Case Studies in every nook and corner of business management across the globe.
For the ‘Castle and the Cattle Class’
Authors: Mathur SB , Bokephode Sudhakar , Balsaraf DD 
Published: October 2022

Abstract
M/S Agro Industrias del Desierto Sa De CV (AIDCO) is a family managed small business in the vicinity of Ensenada in the Western Mexican state of Baja California. Mr Calle Gaudalupe and his family have been running this small but highly promising agro-based industry for more than 30 years (Estd 1983). In the initial years due to lack of market size and supply-side constraints the unit was able to maintain a lower profile and cater mainly to the local farm sector for cattle feed and similar usages. But today on account of overall growth in the economy and in particular for improved agro-products requirements, the business has got in to a catch 22 situation. Neither the existing process technology nor product range of AIDCO is capable of meeting the qualitative and cost-effective means of ensuring the business prospects. Even the cash flow situation does not support fresh investments to stay competitive. The younger generation of promoters from family Gaudalupe is determined to haul up the operations to health and competitiveness by providing the necessary push for a turnaround strategy for their long-standing family business of AIDCO.
Who Can Beat the Goliath?
Authors: Mathur SB , Bokephode Sudhakar , Balsaraf DD 
Published: October 2022

Abstract
With the wide market coverage Amazon is taking, its potential competitors are online, offline, and multichannel retailers, publishers, vendors, distributors, manufacturers, and producers of the products it offers and sells to consumers and businesses; competition is everywhere. This case of study includes the company’s overview; from the time it first launched as a website that only sold books to the way Jeff Bezos took it to ‘an everything store’. The Amazon’s marketing strategy is reviewed, how it takes the consumer’s experience to a new level; how all kinds of competitors are keeping up with the company and the way Amazon is managing to keep leading the retail. We will be analysing the present and future of this company besides its practices and marketing strategies, how can Amazon defend its leadership against new competitors?
Entrepreneurial Spirit and Ethics
Authors: Parab Varsha , Mahadik Ramesh , Tripathi Diksha 
Published: October 2022

Abstract
In 1989, when the vestiges of the license raj era still wove reams of red tape around Indian businesses, a management trainee at Godrej GE Appliances, Faridabad, office faced a dilemma. An excise tax collector wanted a Diwali ‘gift’ delivered at his residence. ‘Or else …’ The dilemma of employee for demand of government officials and the core ethics of company is the core of this case study. The case talks about history and journey of Godrej and converting into most powerful business of India.
The Generation and Technology Gap
Authors: Parab Varsha , Mahadik Ramesh , Tripathi Diksha 
Published: October 2022

Abstract
As the dynamics of the workplace have changed with the evolution of technology, the change in generations has also impacted the organizational fabric. Organizations today comprise three distinct generations with different mindsets, aspirations, and ethos. In India, millennials account for nearly half of the working—age population, whereas Gen Z has just made its entry. The issues arising out of multigeneration workforces become more evident and dysfunctional when one chooses to ignore. The best way to address issues is to connect with different stakeholders on a continuous basis, get a pulse, understand, and act on issues bothering them.
The Agni Pariksha
Authors: Parab Varsha , Mahadik Ramesh , Tripathi Diksha 
Published: October 2022

Abstract
Maruti Suzuki company has faced violent and disturbing labour unions, which have ransacked the running company, damaging property, and intimidating senior management executives through violent activities including causing physical harm. The Case Study deals with detailing out what really caused the initial breakdown of IR relations and consequent dangerous development of violent strikes by labour unions and the resolutory steps taken by the management.
Entrepreneurial Excellence
Authors: Palekar Srilatha , Pardhi Arun , Jindal Sunanda 
Published: October 2022

Abstract
In independent India, the birth, growth, and perpetuations of great entrepreneurial ventures in the small and medium segments have always been due to circumstances that in the fields of technology products to follow the foreign manufacturers and serve them with support activities for manufacture and services of less technical/mundane products such as sheet metal guards, washers, gaskets, castings, simple forgings, machining facilities, and similar requirements. Entrepreneurs of rare calibre, such as Tatas, Walchands, Birlas, Bajaj, Mahindras, to name a few, even though they started with simpler products and services as accessories to foreign products, have only in the previous few decades come to be recognized as globally competitive producers of high technology products and services. If one sees the trend again, the concentration of rich otherwise, and traditionally business families, alone have been able to sustain and grow to be in the limelight. However, the entrepreneurial spirit in genetically independent thinking and wanting to ‘Wish to Do it’ not ‘Do as told’ people not so lucky in business inheritance have in the majority of the cases been toiling as craftsmen or joined national services like the armed forces to satisfy their urge to prove themselves or settled in work in jobs giving some scope to their entrepreneurial urge in other’s units. But it is a matter of pride that few such soldiers on their relinquishing army jobs, on resettlement have enthused, coerced, cajoled their next generation youth into seeking independence from employee status and choosing careers to be the courageous employers who support and protect others families and also serve the nation as well.
Corporate Governance under Threat?
Authors: Palekar Srilatha , Pardhi Arun , Jindal Sunanda 
Published: October 2022

Abstract
The world over today, compliance to corporate governance (CG) norms has been a prerequisite in all business transactions, from normal vendor certification to the distributor agreements and more in particular to domestic and international mergers and acquisitions. In many instances, non—compliance to laid down CG practices has been a major contention and a cause for major boardroom conflicts. This has made the set of new CEOs to suspect the very motives of the erstwhile founders misusing the CG as a tool to suppress the new leadership and reminder them to respect the real power centres at the founders’ disposal. Hence a time is ripe now to revisit the restrictive adherence to CG to the extent that the new leaders have an elbow room to steer the organization to face global completion supported by certain flexibility needed without of course drifting from the core values of the organization. This case study takes the reader through such tricky situations that the new class leadership is trying to win over. In Indian business scenario the Tatas and Infosys of India two are iconic names. They command enormous brand equity. They had been in the news for all the wrong reasons. The happenings at Tata Sons and Infosys have brought the focus firmly on CG. Some may call them board—room tussles. Others may view them as owners—versus—the—board fight. The question is: Have these episodes hurt governance in these organizations?
Corporate Social Responsibility
Authors: Palekar Srilatha , Pardhi Arun , Jindal Sunanda 
Published: October 2022

Abstract
Managing business growth through customer engagement is a novel business concept followed by Amway, one of the very popular business groups in India. Responsibility (CSR Corporate Social) means businesses communities they and organizations working responsibly and contributing positively to the operations. It involves working with employees, their families, the local community, and society at large to improve their quality of life. Companies that operate in a socially responsible way strengthen their reputations. In business, reputation is everything. It determines the extent to which customers want to buy from you, partners are willing to work with you, and you’re standing in the community.
Transforming the Asian Supply Chain
Authors: Palekar Srilatha , Pardhi Arun , Jindal Sunanda 
Published: October 2022

Abstract
Effective supply chain management helps businesses in the majority of situations calling for competitive advantage posturing for their products and services. Many businesses thrive on the strength of their supply chain capabilities in spite of severe competition and highly differentiated markets. Especially in the majority of Asian countries, it becomes difficult to exploit supply chain benefits due to the communication, connectivity, and commutation barricades and limitations. The case study details how the protagonist company, Asian Steadfast Co. adapted unique systems and procedures to counter difficulties and succeed in otherwise hostile situations.
The First Mover Disadvantage
Authors: Palekar Srilatha , Pardhi Arun , Jindal Sunanda 
Published: October 2022

Abstract
Fresh Feel had pioneered wet wipes in India but could not grow the market. Now new competitors are more successful than the pioneer. What should Fresh Feel do to regain its first mover advantage? Advaith Hariharan, Manager Fresh Feel Company wondered just what his company’s strategy should be. Fresh had spotted the opportunity in ‘wet wipes’ way back in March 1987, but had failed to educate the consumer about its benefits and convince them to buy the product on a regular basis. ‘Had the product been launched ahead of its time in India? Was it because Fresh Feel had just the one product?’ wondered Hariharan. After all, wet wipes were a mature category in Europe and the United States. Leading players such as Ceverly Kern, Gennet & Pern, as well as smaller firms, had a line—up of brands for different consumer groups and different usage situations.
Introduction
Authors: Yin Cao 
Published: October 2022

Abstract
This chapter reviews significant works of colonialism in India and state-building in China. It asks us to rethink British colonialism and Chinese nationalism. On the one hand, it argues that British colonial expansion in India was motivated not only by profits but also by insecurity and anxieties; on the other hand, it contends that the Chinese Nationalist government’s state-building projects were not only domestic issues but also had transnational effects. This chapter argues that the anxieties of the British colonial regime in India misunderstood and miscalculated the Chinese Nationalist government’s state-building projects overseas. Such misunderstanding and miscalculation led to decades-long tensions and even conflicts during and after the colonial period.
Sailors
Authors: Yin Cao 
Published: October 2022

Abstract
More than 3,000 Chinese seamen were stranded in Calcutta during the Second World War. The Chinese Nationalist government and the Government of India worked out a plan to discipline these seamen and turn them into a useful wartime labour force by establishing the Chinese Seamen’s Wartime Service Corps. The Chinese seamen, meanwhile, employed various strategies to turn the regulatory regimes to their own purposes. The seamen’s art of (not) being governed eventually led to the failure of the Chinese Seamen’s Wartime Service Corps. This chapter explores how the Chinese seamen in Calcutta negotiated with and responded to the authorities’ intention of incorporating them into the grand nationalist agendas. In telling the story, the chapter tries to restore ordinary people’s active role in modern Indian and Chinese history.
Reformation Legacies
Authors: Walsham Alexandra 
Published: October 2022

Abstract
This chapter explores the complex and enduring legacies of the Protestant and Catholic Reformations. It traces the competing memory cultures that these movements engendered before assessing their long term impact in different spheres of activity and thinking. It considers the contradictory role of the Reformations in promoting pluralism and fostering intolerance, but also in creating the conditions for confessional coexistence and for theories of toleration. It assesses how religious change shaped work, play and everyday life and how economic relations were inflected in distinctive ways by moral and ethical considerations. A further theme is the transformation of the material world effected by the Reformation. The chapter shows how it left its mark on the physical landscape and domestic environment, from topographical landmarks to household objects. Finally, it explores how the religious upheavals of the period intersected with long term shifts in understanding of how God and the devil intervened in earthly affairs. It considers claims about the ‘disenchantment of the world’ and the links between the Reformation, science, and the Enlightenment.