bluuebunny/crossref_metadata_2025_split huggingface dataset:
Vol 2 No.3 Sept PENGARUH BRAND AWARNESS, BRAND ASSOCIATION, PERCEIVED QUALITY, DAN BRAND LOYALTY TERHADAP MINAT PEMBELIAN ULANG IPHONE PADA MAHASISWA UNIVERSITAS MATARAM
Authors: Purnama hidayat Lalu wahyudi , Sagir Junaidi , Hs Rusminah 
Published: September 2023

ABSTRAK
Pengaruh Brand Loyalty, Perceived Quality, dan Brand Awareness terhadap Minat Mahasiswa Universitas Mataram Membeli iPhone Keinginan dan perilaku konsumen, khususnya pengguna iPhone di kalangan mahasiswa Universitas Mataram, untuk membeli kembali suatu produk berdasarkan tingkat kepuasan yang diinginkan terhadap produk ini dikenal sebagai niat pembelian kembali. Karena mereknya yang kuat, iPhone menjadi pilihan mayoritas mahasiswa Universitas Mataram dan dianggap sebagai barang high-end. Selain itu, penjajakan ini diharapkan dapat melihat apakah unsur-unsur Brand Mindfulness, Brand Affiliation, Saw Quality dan Brand Dependability berdampak pada Minat Repurchasing Iphone di Mahasiswa Mataram College. Pemeriksaan kuantitatif dengan metodologi kooperatif kausal akan diarahkan untuk menentukan pengaruh faktor bebas terhadap tujuan pembelian ulang iPhone. Strategi pemilahan informasi yang akan digunakan adalah contoh review dengan contoh keseluruhan 130 responden yang menggunakan prosedur pemeriksaan non-kemungkinan dengan teknik pengujian purposive. Menurut temuan penelitian tersebut, niat mahasiswa Universitas Mataram untuk membeli kembali iPhone secara signifikan dipengaruhi oleh kesadaran merek. Niat untuk membeli kembali iPhone ditemukan secara positif dan signifikan dipengaruhi oleh kesadaran merek, asosiasi merek, persepsi kualitas, dan loyalitas merek di kalangan mahasiswa Universitas Mataram.
ABSTRACT
The Effects of Brand Loyalty, Perceived Quality, and Brand Awareness on Mataram University Students' Interest in Buying an iPhone The desire and behavior of consumers, particularly iPhone users among students at Mataram University, to repurchase a product based on the desired level of satisfaction with the product is known as repurchase intention. Because of its strong brand, the iPhone is the choice of the majority of Mataram University students and is regarded as a high-end item. What's more, this exploration expects to see if the elements of Brand Mindfulness, Brand Affiliation, Saw Quality and Brand Dependability impact the Interest in Repurchasing Iphone in Mataram College Understudies. Quantitative examination with a causal cooperative methodology will be directed to decide the impact of the free factors on the aim to repurchase the iPhone. The information assortment strategy to be utilized is an example review with an all out example of 130 respondents utilizing a non-likelihood examining procedure with a purposive testing technique. According to the study's findings, Mataram University students' intentions to repurchase iPhones were significantly influenced by brand awareness. The intention to repurchase an iPhone was found to be positively and significantly influenced by brand awareness, brand association, perceived quality, and brand loyalty among Mataram University students..
Vol 2 No.3 Sept PENGARUH BRAND AMBASSADOR DAN KOREAN WAVE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN MUDA SKINCARE SCARLETT DI KOTA MATARAM
Authors: Handriana Ika , Sulhaini Sulhaini , Buana sakti Dwi putra 
Published: September 2023

ABSTRAK
Penelitian ini bertujuan untuk mengetahui Pengaruh Pengaruh Brand Ambassador Dan Korean Wave Terhadap Keputusan Pembelian Konsumen Muda Skincare Scarlett Di Kota Mataram. Jenis penelitian yang digunakan adalah penelitian non provability sampling, lokasi penelitian di Kota Mataram kepada sampel pengguna skincare scarlett yang telah melakukan pembelian dalam satu tahun terahir dan berusi 17 – 25 tahun jumlah sampel 100 orang responden. Data kemudia dianalisis menggunakan sanalisis linear berganda. Hasil penelitian menunjukkan bahwa semua variabel bebas (X) yakni Brand Ambassador dan Korean Wave berpengaruh terhadap variabel terikat (Y) yakni keputusan pembelian secara positif dan signifikan.
ABSTRACT
This research aims to determine The effect of Brand Ambassador and Korean Wave Influence on the Purchasing Decisions of Young Scarlett Skincare Consumers in Mataram City. The type of research used is non-provability sampling research, the location of the study in Mataram City to a sample of scarlett skincare users who have made purchases in the last year and 17-25 years old a sample of one hundred respondents. The data is then analyzed using multiple linear analysis. The results showed that all independent variables (X), namely Brand Ambassador and Korean Wave, influenced the dependent variable (Y), namely purchasing decisions positively and significantly.
Hubungan Status Maternal Dengan Tingkat Kecemasan Dalam Menghadapi Sectio Caesarea
Authors: Zuhroh Diah Fauzia , Hambali Hambali 
Published: September 2023

ABSTRACT
Childbirth sometimes cannot be passed normally, so it have to undergo cesarean section with the incidence of Sectio caesarea reaches 95.3% in East Java, and 49% of surgical cases at Prima Husada Hospital during 2021. This surgery has an impact that can cause anxiety in the mother. This study aims to analyze the relationship between maternal status and maternal anxiety in dealing with cesarean delivery at Prima Husada Hospital Surabaya. The methods use analytical descriptive research design with a cross sectional approach. The total population of 202 mothers was calculated in 1 year. The sample size used accidental sampling technique so that 18 mothers were obtained within 1 month. The variables used are maternal status and anxiety. The instrument used is a questionnaire and the Zung Self Anxiety Scale. The result showed that maternal status both of primigravida and multigravida were 9 (50%) mothers. Almost all mothers experienced normal levels of anxiety as many as 15 (83.3%) mothers. Based on the Contingency Coefficient test analysis, the statistical test value p value was 0.058 (p > 0.05). So, the conclusion of this study is there is no Relationship between Maternal Status and Maternal Anxiety Levels in Facing Sectio caesarea Delivery at Husada Prima Hospital Surabaya.
Санкции и развитие автомобильной промышленности в Иране
Authors: Чикин А.Ю. 
Published: September 2023

Усиливающиеся международные санкции против России стали беспрецедентным вызовом для жизнеспособности как отдельных ее предприятий, так и целых отраслей и секторов экономики. Решающим фактором в преодолении трудностей становится степень координации усилий производителей и адресных мер поддержки со стороны государства. Ряд стран уже имеет опыт успешной автономизации в отдельных отраслях в условиях санкций. В статье на примере автомобильной промышленности Ирана рассматриваются механизмы и факторы, которые могли сыграть ключевую роль в развитии этой отрасли в условиях жестких международных ограничений. Такой анализ помогает выявить риски и возможности, которые несет в себе подход, выбранный Россией на пути импортозамещения в автомобилестроении.
PENGARUH PEMBERIAN PUPUK TRICHOKOMPOS DAN PUPUK PHONSKA TERHADAP PERTUMBUHAN DAN HASIL TANAMAN BUNCIS (Phaseolus vulgaris L.) VARIETAS MAXIPRO
Authors: Trosian Edy Marizqy , Rahmi Abdul , Sujalu Akas Pinaringan 
Published: September 2023

Buncis telah dibudidayakan di seluruh dunia, baik di wilayah yang beriklim subtropis maupun tropis, termasuk Indonesia. Buncis sebagai sayuran yang banyak di konsumsi masyarakat Indonesia cocok untuk dibudidayakan karena kebutuhan konsumsi yang meningkat. Tujuan penelitian untuk megetahui Pengaruh pupuk Trichokompos dan Phonska serta interaksinya terhadap pertumbuhan dan hasil tanaman buncis varietas Maxipro. Penelitian dilaksanakan pada bulan Juli-September 2018. Lokasi penelitian terletak di Desa Muara Kaman Ilir. Penelitian menggunakan Rancangan Acak Kelompok (RAK) dengan analisis factorial 4 x 4 dan terdiri atas 3 ulangan (blok). Faktor pertama adalah dosis pupuk Trichokompos (t) yang terdiri atas 4 taraf, yaitu : (t0) : Tanpa Pupuk Trichokompos (kontrol), (t1) : 5 ton/ha setara dengan 1,25 kg/petak, (t2) : 10 ton/ha setara dengan 2,5 kg/petak, (t3) : 15 ton/ha setara dengan 3,75 kg/petak. Faktor kedua adalah dosis pupuk Phonska (p) yang terdiri atas 4 taraf, yaitu : (p0) : tanpa pupuk Phonska (kontrol), (p1) : 300 kg/ ha setara dengan 75 gram/petak, (p2) : 400 kg/ ha setara dengan 100 gram/petak, (p3) : 500 kg/ ha setara dengan 125 gram/petak.Perlakuan pupuk Trichokompos berbeda tidak nyata terhadap panjang tanaman umur 15, 30, 45 hari setelah tanaman, umur keluar bunga dan umur panen, namun berpengaruh sangat nyata terhadap parameter jumlah polong saat panen, berat polong per petak produksi dan produksi polong per hektar. Perlakuan pupuk Phonska berpengaruh tidak nyata terhadap parameter panjang tanaman umur 15, 30, 45 hari setelah tanaman dan umur keluar bunga, berpengaruh nyata pada parameter umur panen dan berpengaruh sangat nyata terhadap parameter jumlah polong saat panen, berat polong per petak produksi, dan produksi polong per hektar. Interaksi perlakuan antara pupuk Trichokompos dan pupuk Phonska berpengaruh nyata terhadap parameter berat polong per petak.
Return On Assets, Current Ratio,Net Profit Margin, Total Asset Turnover Berpengaruh Terhadap Perkembangan Laba Pada Industri Manufaktur Yang Terdaftar Di Bursa Efek Indonesia Periode 2015- 2019
Authors: Silviani Williana , Panjaitan Rosdiana , Hutagalung Sally Angelika , Sipahutar Tetty Tiurma Uli 
Published: September 2023

This study aims to test whether Return On Assets, Current Ratio, Net Profit Margin, Total Asset Turnover have an effect on the growth of profits listed on the Indonesia Stock Exchange. This research is a type of quantitative descriptive research, which uses data from 135 large and small trading sector manufacturing companies listed on the Indonesia Stock Exchange. Partially, the variables of return on assets, current ratio and total asset turnover have no effect on profit growth. Meanwhile, the net profit margin variable has a positive effect on profit growth. And simultaneously, the independent variable has no effect on the profit growth variable. The sampling method used in this research is purposive sampling. The method in this research is descriptive analysis method and multiple linear regression analysis method.
Keywords: Return On Assets, Current Ratio, Net Profit Margin, Total Asset Turnover, Profit Growth
Pengaruh Kualitas Laporan Keuangan, Peranan Sistem Informasi Akuntansi, Sistem Pengendalian Internal Dan Efisiensi Tenaga Kerja Terhadap Kinerja ManajerialnKencana
Authors: Andreas Luis , Harahap Sunarji , Elidawati Elidawati , Goh Thomas Sumarsan 
Published: September 2023

This research was conducted at Kencana. The purpose of this study was to analyze the influence of the quality of financial statements, the role of accounting information systems, internal control systems and labor efficiency affect the managerial performance of Kencana. The population and sample in this study were 47 financial employees of Kencana. Sampling technique used is census sampling. Data collection techniques are by distributing questionnaires, interviews and documentation studies. Data analysis using an multiple linear regression analysis. Conclusion in the study that simultaneously and partial the quality of financial statements, the role of accounting information systems, internal control systems and labor efficiency have a positive and significant effect on the managerial performance of Kencana. While partially the quality of financial statements.
Pengaruh Nilai Ekspor, Impor, Nilai Tukar Rupiah, Dan Tingkat Inflasi Terhadap Utang Luar Negeri Pasca Era Reformasi
Authors: Yuniarti Dini , Khoirudin Rifki 
Published: September 2023

Before Indonesia entered the reform era, Indonesia was in the New Order system, which many people considered the system in this era to be too authoritarian. This study aims to determine the effect of the value of exports, imports, the rupiah exchange rate and the inflation rate on foreign debt after the reform era. This type of research uses quantitative methods which are methods that use mathematical models, calculations, statistics and tables. This study uses Indonesia as the object of research using data from 1998 to 2021. Data is collected quarterly or every three months of the year taken from various sources, namely the Central Bureau of Statistics (BPS) and Bank Indonesia. The research method uses the Multiple Linear Regression method. The results of the study simultaneously, all of the independent variables X1 (exports), X2 (imports), X3 (exchange rates) and X4 (inflation) have the same or simultaneous and significant effect on variable Y (foreign debt) with a calculated F value ( 4.97) > F table (2.30) and significance (0.0011) < 0.05. All independent variables are also able to explain the model by 17.9%, as shown by the R-Squared value of 0.1794. Partially, variables X1 (exports), X2 (imports), X3 (exchange rates) and X4 (inflation) have no effect on variable Y (foreign debt) in Indonesia after the reform era.
Keywords: Export, Import, Inflation, Exchange Rate, Foreign Debt
Model Strategic Management Accounting Untuk Keberlanjutan UMKM Kota Medan
Authors: Tiara Shita , Ovami Debbi Chyntia , Setiana Esa 
Published: September 2023

This study aims to analyze the strategic management accounting model for MSME sustainability. This research is a type of quantitative research. This study analyzes the factors that influence strategic management accounting for MSME sustainability. The population in this study were Medan City SMEs with a sample of 99 people. Data collection techniques are observation, interviews, documentation. While the data analysis technique is using SMARTPLS. The results of the study show that the owner's characteristics have a significant and significant effect on the strategic management accounting of MSMEs in Medan city, while market orientation, business size and accountant participation in strategy formulation have an effect on and not significantly on the strategic management accounting of MSMEs in Medan city. strategic management accounting influences the sustainability of MSMEs in Medan City.
Keywords : Strategic Management Accounting, Continuity, MSMEs
Pengaruh Kualitas Produk Terhadap Loyalitas Konsumen Dengan Kepuasan Konsumen Sebagai Variabel Intervening (Studi Pada Pengguna Game Among Us)
Authors: Nugraha Aldo Septa 
Published: September 2023

This research was conducted to determine the effect of product quality on consumer satisfaction and its effect on consumer loyalty in the Among Us game. Data analysis techniques using path analysis. The population in this study were users of the Among Us game in Malang City with a sample of 96 respondents who had played the Among Us game and were aged 18-35 years. Data collection techniques using a questionnaire. Meanwhile, the results of the study show that the results of product quality have a significant effect on consumer loyalty, product quality has a significant effect on visitor satisfaction, consumer satisfaction has a significant and negative role in mediating consumer loyalty and product quality.
Keywords: Consumer Loyalty, Consumer Satisfaction, Product Quality
Analisa Pengaruh Faktor Keuangan Dan Non Keuangan Terhadap Audit Going Concern Dan Audit Report Lag (Studiempiris Pada Perusahaan Manufaktur Yang Terdaftar Di Bursa Efek Indonesia)
Authors: Eric Eric , Hayati Keumala , Erica Bertha , Listyanita Vista 
Published: September 2023

This study aims to determine and analyze the influence of financial and non-financial factors on going concern audits and audit report lag (an empirical study of manufacturing companies listed on the Indonesian stock exchange. The research approach used is a quantitative approach. The sampling method was purposive sampling, a sample of 68 manufacturing companies listed on the Indonesian stock exchange multiplied by 3 years in the research period Results of research using linear logistic regression Demonstrate return on assets, current ratio, debt asset ratio, total asset turnover, company size, KAP reputation and covid-19 simultaneously Impact significantly to the going concern audit opinion.The results of the study show Return on assets, current ratio, total asset turnover, company size, KAP reputation and Covid-19 have no effect on going concern audit opinion while the debt asset ratio has an effect on going concern audit opinion. current ratio, total asset turnover has an effect on audit reports while Return on assets, company size, KAP reputation and Covid-19 have no effect. The results of logistic regression and multiple linear regression tests for the variables return on assets, current ratio, debt asset ratio, total asset turnover, company size, KAP reputation and Covid-19 simultaneously have a significant impact on going concern audit opinion and audit report lag.
Keywords: Return On Assets, Current Ratio, Debt Asset Ratio, Total Asset Turnover, Company Size, KAP Reputation, Covid-19, Going Concern Audit Opinion And Audit Report Lag.
Pengaruh Sistem E-Filling, Pemahaman Perpajakan, Dan Sanksi Perpajakan Terhadap Kepatuhan Wajib Pajak UMKM (Studi Kasus Pada Pelaku Umkm Di Kecamatan Brangsong Kendal)
Authors: Wulandini Devarila , Srimindarti Ceacilia 
Published: September 2023

Tax is one of the main targets set by the government as a source of state revenue. This study aims to determine the effect of the e-filling system, understanding of taxation, and tax sanctions on taxpayer compliance with MSME actors in Brangsong Kendal District. The type of data used is the type of primary data. The sampling technique used in this study used accidental sampling. A total of 100 MSME taxpayers were selected as respondents using the survey method. Data analysis technique using multiple linear regression analysis. The results of the study show that the E-filling system has a positive and significant effect on MSME taxpayer compliance. Understanding of Taxation has no effect on MSME Taxpayer Compliance. Tax sanctions have a positive and significant effect on MSME taxpayer compliance.
Keywords: Understanding of Taxation, Tax Sanctions, E-filling System
Analisis Peran Moderasi Pertumbuhan Dana Pihak Ketiga Pada Hubungan Antara Risiko Kredit, Financial Performance Dan Kecukupan Modal
Authors: Arifin Moh. Samsul , Tannady Hendy , Sutrisno Sutrisno , Junaidi Ahmad , Ariawan Joko 
Published: September 2023

The purpose of this study to analyze the effect of capital adequacy and credit risk on bank financial performance inmoderated by growth of third party funds. The population used in this study are commercial bank listed on the IndonesiaStcok Exchange (IDX) from 2016 to 2020 based purposive sampling method and the samples consisting are 18companies. This research analysis used moderated regression analysis (MRA). The results are capital adequacy hasnot effect on financial performance, credit risk has significant negative on financial performance, growth of third partyfunds not able to moderate the effect of capital adequacy and credit risk on bank financial performance.
Keywords: Capital Adequacy, Credit Risk, Financial Performance, Growth Of Third Party Funds
Analisis Peran Persepsi Harga Dan Brand Image Terhadap Purchase Decision Produk Sepatu Dengan Merek Vans
Authors: Dulame Irma Maria , Setiawan Jodi I Wayan Gede Antok , Nurcholifah Ita , Eddy Wibowo Sarwo , Abdurohim Abdurohim 
Published: September 2023

The purpose of this study is to determine the effect of brand image and price perception partially or simultaneously on purchasing decisions. The type of research used is quantitative associative research. The subjects of this study were consumers of Vans shoes with a sample of 115 respondents. The data collection method uses a questionnaire. Analysis of the data used is descriptive analysis, the classic assumption test and multiple linear regression analysis. Hypothesis testing using the T test, F test, and R2Test. In this study it can be seen that partially, the brand image variable (X1) and price perception (X2) each have a significant effect on purchasing decisions (Y). Simultaneously, brand image (X1) and price perception (X2) significantly influence purchasing decisions (Y). The coefficient value of R2 by looking at the value of R Square 0.731 or 73.1%.
Keywords: Brand Image, Price Perception, Purchase Decision
Analisis Peningkatan Customer Satisfaction Pelanggan Indihome Melalui Service Quality Dan Brand Image
Authors: Ekasari Silvia , Tannady Hendy , Gunawan Erwin , Nawangwulan Irma M , Anantadjaya Samuel PD 
Published: September 2023

The purpose of this study was to determine the impact of the influence of brand image and service quality on customersatisfaction in Indihome North Jakarta area. The number of samples was 167 respondents using multiple linearregression sampling method. Using the IBM SPSS Statistics 25 program for multiple linear regression analysis. This studyuses a quantitative method through a questionnaire survey distributed from google form. The results in the study can beseen that each independent variable has a positive and significant effect on customer satisfaction in the Indihome NorthJakarta area partially.
Keywords: Brand Image, Service Quality, Customer Satisfaction
Pengaruh Risiko Bisnis, Struktur Aset, Dan Pertumbuhan Penjualan Terhadap Struktur Modal Perusahaan Manufaktur Sektor Barang Konsumsi Yang Terdaftar Bei Tahun 2016-2021
Authors: Mismawati Siti Nur , Hardiyanti Widhian 
Published: September 2023

The era of globalization has brought significantly increased economic competitiveness. Companies are required to continue to develop their business. Determining the capital structure is very important for every company. Capital structure decisions can influence the assessment of a company's financial capability by knowing the aspects that can affect a company's capital structure. The purpose of this research was conducted to examine the effect of business risk, asset structure, and sales growth on the company's capital structure partially and simultaneously. The population used in this study is a consumer goods sub-sector manufacturing company listed on the Indonesia Stock Exchange from 2016 to 2021. The sampling technique used purposive sampling, in order to obtain 25 companies that were used as samples in the research. The data analysis technique used in this research is multiple regression analysis. Based on the results of this research, it is known partially that business risk has a significant negative effect on the company's capital structure, while asset structure and sales growth have a significant positive effect on the company's capital structure. Simultaneously, business risk, asset structure, and sales developments influence the company's capital structure.

Keywords: Capital Structure, Business Risk, Asset Structure, Sales Growth, Manufacturing Company.
Pengaruh Kualitas Informasi, Kemudahan Penggunaan Dan Citra Perusahaan Terhadap Kepercayaan Nasabah Dan Dampaknya Pada Keputusan Penggunaan Bca Mobile (Studi Pada Mahasiswa Fakultas Ekonomika Dan Bisnis Universitas Stikubank Semarang)
Authors: Zahro Lailatu , Santosa Markus Surkamta Eric 
Published: September 2023

The original aim of this study was to find out the impact of issue qualiti, ease of use and company image on customer believes and their influence on the decision to use BCA mobile phones. The population of this study means mobile BCA users who are still active as Faculty students Economics and Business, University of Stikubank Semarang using a amount sample of 112 respondent. Information was collected by developing questionnaire. The analysis technique used in this study is linear regression analysis. Research results show that’s the quality of information has a positive influence on trust, ease of use has an positive effet on trus’t, corporate image has a positive effect’s on trust andd trust has positive efect ono usage preferences.
Keywords : Company Image; Customer Trust; Decisions About The Use; Ease of Use; Information Quality