bluuebunny/crossref_metadata_2025_split huggingface dataset:
“Hacking marketing”: how do firms develop marketers' expertise and practices in a digital era?
Authors: Hafezieh Najmeh , Pollock Neil , Ryan Annmarie 
Published: February 2023

PurposeDigital technologies, digitalised consumers and the torrent of customer data have been transforming marketing practice. In discussing such trends, existing research has either focussed on the skills marketers need or broad-based approaches such as agile methods but has given less consideration to just how such skills or approaches might be developed and used in marketers' day-to-day activities and in the organisation of marketing in the firm. This is what the authors address in this paper.Design/methodology/approachThis paper adopts an in-depth case study approach to examine an exemplary digital enterprise in transformation of their digital marketing. The insights were gathered from 25 interviews, netnography and document analysis of the case organisation in addition to 10 interviews with independent experts.FindingsDrawing on practice-oriented approach, the authors show how organisations respond to the emerging trends of digital consumers and big data by taking a ‘hacking marketing’ approach and developing novel marketing expertise at disciplinary boundaries. The authors put forward three sets of practices that enable and shape the hacking marketing approach. These include spanning the expertise boundary, making value measurable and experimenting through which their adaptive, iterative and multidisciplinary work occurs. This explains how managing digital consumers and big data is not within the realm of information technology (IT) functions but marketing and how marketing professionals are changing their practice and moving their disciplinary boundaries.Practical implicationsThis study offers practical contributions for firms in terms of identifying new work practices and expertise that marketing specialists need in managing digital platforms, digitalised consumers and big data. This study’s results show that enterprises need to design and implement strong training programmes to prepare their marketing workforce in adopting experimentations of agile approach and data-driven decision making. In addition, Marketing education should be changed so that programmes consider a review of their courses and include the novel marketing models and approaches into their curriculum.Originality/valueThis study contributes to the nascent discussions by unpacking how enterprises can develop new marketing expertise and practices beyond skillsets and how such practices form new hacking marketing approach which addresses the problem of the inability of the conventional marketing approach to show its value within the firm.
The implementation of sustainability practices in Arab higher education institutions
Authors: Al Mahameed Muhammad , Riaz Umair , Aldoob Mohammad Salem , Halari Anwar 
Published: February 2023

PurposeThis paper aims to explore how sustainability practices were implemented in a higher education institution within a local setting in the Gulf and Arab Emirates Region. This study examined the impact of social and cultural requirements on the development of the master plan for the New Kuwait University campus with regards to sustainability to illustrate how current social and cultural requirements impact the design of a future learning environment whilst highlighting the essential role of organisational actors in this implementation process.Design/methodology/approachUsing an in-depth case study approach, the authors conducted 21 semi-structured interviews with educators and administrative staff who had been involved in the sustainability implementation process at Kuwait University. These participants were involved at different stages in the implementation of a major sustainability project at Kuwait University. The interviews were further supplemented by analysing supporting documents and communications.FindingsThe analysis reveals that sustainability was embedded in a narrative that was repeated at the practice level; this directed the setting of objectives for the project and its various sub-tasks. It also helped actors to develop their understandings of practice and the importance of social emotions, self-intentions and patterns of culture in the process. This study further reveals that participants mainly focused on environmental issues regarding saving paper/electricity and overlooked aspects of a wider concepts and core values of sustainability, and there is a significant amount of lack of knowledge and awareness on matters about sustainability, especially with the understanding of its definition.Originality/valueThis study draws on practice-organisation framework used by Schatzki (2002, 2010), suggesting that sustainability implementation is a process led by rules, practical understanding, general understanding and teleoaffective structures, to highlight the role of agency and change among various actors in implementing sustainability. A practice-theory framing is used to signpost the roles played by various actors in establishing goals and tasks for the project while taking account of local understanding and independence in the implementation of sustainability practices. Engaging with practice theory framework offers us theoretical basis that is fundamentally different from the theories of interaction-oriented approaches in sustainable design.
Supplier evaluation and selection in the constrained environment of advance purchasing
Authors: Prakash Surya , Arora Anubhav , Nilaish Nilaish , Prakash Chandra , Srivastava Ashish 
Published: February 2023

Purpose
The purpose of this study is to address supplier evaluation and selection in a constrained environment of advance purchasing. The study presents the potential solutions to supplier evaluation and selection issues in the Indian automobile sector where advance purchases are carried out to fulfill the supply chain demand.

Design/methodology/approach
Based on the literature review and expert elicitation, nine major factors which are responsible for the successful implementation of supplier selection in a constrained environment of advance purchasing are identified. This paper explores supplier selection in constrained environment issues based on an integrated method based on Shannon entropy, analytic hierarchy process (AHP) techniques and failure mode effects analysis (FMEA).

Findings
Analysis of the results of the study suggests that traditional suppliers are not suitable in advance purchasing scenarios; hence, criteria developed in this paper to accommodate the requirement of advance purchasing with possible risk considerations are of high importance. This research paper is an original attempt to develop supplier selection criteria for advance purchasing with special identification of deliverability, flexibility, innovation and productivity factors through a case demonstration.

Research limitations/implications
This study uses data from secondary sources, literature reviews and expert opinions. It formalizes the important factors of successful supplier selection in the constrained environment of advance purchasing in the automotive industry context.

Practical implications
The paper shows how the engagement of suppliers through advance purchasing helps automotive companies in developing a competitive advantage. The integrated approach of Shannon entropy, AHP techniques and FMEA is an effective and useful method that can be applied to the supplier selection process.

Originality/value
The proposed FMEA-AHP method integrated with Shannon entropy used for evaluation represents a useful tool to embrace the suitable functioning tactics for efficient supplier selection. The study is unique as supplier evaluation and selection in a constrained environment of advance purchasing is not investigated much and has good industry applicability.
Radiation-hardened flip-flop for single event upset tolerance
Authors: Qi Chunhua , Ma Guoliang , Zhang Yanqing , Wang Tianqi , Rui Erming , Jiao Qiang , Liu Chaoming , Huo Mingxue , Zhai Guofu 
Published: February 2023

Purpose
The purpose of this paper is to present a transition detector (TD)-based radiation hardened flip-flop (TDRH-FF) for single event upset (SEU).

Design/methodology/approach
With SEU recovery and single event transient (SET) detector mechanism, the TDRH-FF can tolerate SEU during hold mode and generate a warning signal for architecture-level recovery during transport mode when input signal contains SET. Evaluation results show that the TDRH-FF outperforms comparable comprehensive performance.

Findings
Simulation results show that 1) the mean pulse width of the correction glitches (at full width half maximum) of TDRH-FF is less than 10 ps; 2) the area overhead of TDRH-FF is similar to the EVFERST-FF, BISER-FF and DNURHL-FF; 3) TDRH-FF has the same average power consumption as SETTOF, and moderate PDP and Ps values among these compared FFs.

Originality/value
In this paper, a TD-based TDRH-FF is proposed to solve the problems in the previous design. And the main contributions of the proposed TDRH-FF are summarized: Minimum size transistors are used in the proposed TD which leads to a considerable decrease in area overheads and propagation delay (resulting in an ignorable correction glitch); and compared with other radiation hardened flip-flop, TDRH-FF outperforms comparable comprehensive performance.
Corporate accountability and big data analytics: is non-financial disclosure a missing link?
Authors: Agostini Marisa , Arkhipova Daria , Mio Chiara 
Published: February 2023

Purpose
This paper aims to identify, synthesise and critically examine the extant academic research on the relation between big data analytics (BDA), corporate accountability and non-financial disclosure (NFD) across several disciplines.

Design/methodology/approach
This paper uses a structured literature review methodology and applies “insight-critique-transformative redefinition” framework to interpret the findings, develop critique and formulate future research directions.

Findings
This paper identifies and critically examines 12 research themes across four macro categories. The insights presented in this paper indicate that the nature of the relationship between BDA and accountability depends on whether an organisation considers BDA as a value creation instrument or as a revenue generation source. This paper discusses how NFD can effectively increase corporate accountability for ethical, social and environmental consequences of BDA.

Practical implications
This paper presents the results of a structured literature review exploring the state-of-the-art of academic research on the relation between BDA, NFD and corporate accountability. This paper uses a systematic approach, to provide an exhaustive analysis of the phenomenon with rigorous and reproducible research criteria. This paper also presents a series of actionable insights of how corporate accountability for the use of big data and algorithmic decision-making can be enhanced.

Social implications
This paper discusses how NFD can reduce negative social and environmental impact stemming from the corporate use of BDA.

Originality/value
To the best of the authors’ knowledge, this paper is the first one to provide a comprehensive synthesis of academic literature, identify research gaps and outline a prospective research agenda on the implications of big data technologies for NFD and corporate accountability along social, environmental and ethical dimensions.
Successional and phenological effects on plant‐floral visitor interaction networks of a tropical dry forest
Authors: Cortés‐Flores Jorge , Lopezaraiza‐Mikel Martha , de Santiago‐Hernández M. Hesajim , Martén‐Rodríguez Silvana , Cristóbal‐Pérez E. Jacob , Aguilar‐Aguilar María J. , Balvino‐Olvera Francisco Javier , Delgado‐Carrillo Oliverio , Sayago Roberto , Fuchs Eric J. , Sanchez‐Montoya Gumersindo , Quesada Mauricio 
Published: February 2023

Abstract

Plant‐pollinator interactions are fundamental to ecosystem functioning; however, the role that succession and phenology have on these interactions is poorly understood, particularly in endangered tropical ecosystems. In highly diverse ecosystems such as tropical dry forests (TDF), variation in water and food availability determines the life cycles of animal pollinators. Therefore, understanding patterns of flowering phenology and plant‐pollinator interactions across seasons in successional environments is key to maintaining and restoring TDF.

We analysed the functional dynamics of plant‐floral visitor interactions at the community level across a successional gradient in a Mexican TDF. We evaluated changes in the diversity of blooming plant species and floral visitors, phenological patterns, interaction network metrics and beta diversity among early, intermediate and late successional stages, between dry and rainy seasons.

We found a higher diversity of blooming plant species and a higher richness of animal species in the intermediate and late successional stages. Peak abundance of floral visitors overlapped with flowering peaks in the late successional stages, but this was not consistently the case in the early and intermediate stages. Plant‐floral visitors networks differed in structure according to successional stage and season, but specialisation metrics were higher in late successional stages. Interaction networks were more dissimilar between dry and rainy seasons within successional stages than within seasons between successional stages, suggesting connectivity across successional sites during each season. In addition, closely related plant species do not share the same pollination systems in any successional stage.

Synthesis. Our results showed that plant‐floral visitor interactions are dynamic and vary with flowering phenology and with successional changes in plant and animal diversity. Plant‐floral visitor interactions were more diverse and specialised in the late successional stages. In the rainy season, differences in network structure among successional stages are due to interaction rewiring, while in the dry season, it is caused by species turnover. Our results demonstrate that seasonality plays a key role in community diversity and network structure and highlight the importance of conserving mature forests to ensure the maintenance of critical pollination interactions across all successional stages.
Transitional traits determine the acclimation characteristics of the coccolithophore Chrysotila dentata to ocean warming and acidification
Authors: Thangaraj Satheeswaran , Liu Haijiao , Guo Yiyan , Ding Changling , Kim Il‐Nam , Sun Jun 
Published: February 2023

AbstractOcean warming and acidification interactively affect the coccolithophore physiology and drives major biogeochemical changes. While numerous studies investigated coccolithophore under short‐term conditions, knowledge on how different transitional periods over long‐exposure could influence the element, macromolecular and metabolic changes for its acclimation are largely unknown. We cultured the coccolithophore Chrysotila dentata, (culture generations of 1st, 10th, and 20th) under present (low‐temperature low‐carbon‐dioxide [LTLC]) and projected (high‐temperature high‐carbon‐dioxide [HTHC]) ocean conditions. We examined elemental and macromolecular component changes and sequenced a transcriptome. We found that with long‐exposure, most physiological responses in HTHC cells decreased when compared with those in LTLC, however, HTHC cell physiology showed constant elevation between each generation. Specifically, compared to 1st generation, the 20th generation HTHC cells showed increases in quota carbon (Qc:29%), nitrogen (QN:101%), and subsequent changes in C:N‐ratio (68%). We observed higher lipid accumulation than carbohydrates within HTHC cells under long‐exposure, suggesting that lipids were used as an alternative energy source for cellular acclimation. Protein biosynthesis pathways increased their efficiency during long‐term HTHC condition, indicating that cells produced more proteins than required to initiate acclimation. Our findings suggest that the coccolithophore resilience increased between the 1st–10th generation to initiate the acclimation process under ocean warming and acidifying conditions.
Management, productivity, and technology choices: evidence from U.S. mining schools
Authors: Rubens Michael 
Published: February 2023

AbstractA key difference between managers and other production inputs is that managers choose the other inputs. Modelling management as a Hicks‐neutral productivity shifter, which is a common practice, omits the productivity returns from these input decisions. I illustrate this through a historical episode in which technology choices were important and managers plausibly influenced those choices.I study the entry of the first mining college graduates into coal mine management positions in Pennsylvania. Whereas the Hicks‐neutral productivity effect of these managers was negative and not significantly different from zero, their indirect productivity effect through electrical locomotive adoption was 3% on average.
Examination of the effectiveness of local therapy for oligo‐recurrence of EGFR‐mutated NSCLC
Authors: Sonoda Dai , Kondo Yasuto , Maruyama Raito , Hayashi Shoko , Naito Masahito , Mikubo Masashi , Matsui Yoshio , Shiomi Kazu , Satoh Yukitoshi 
Published: February 2023

AbstractBackgroundThe effectiveness of local therapy has been reported in patients with oligo‐recurrence of non‐small cell lung cancer (NSCLC), a metachronous recurrence with a limited number of recurrences, which can be treated with local therapy. Conversely, remarkable progress has been made in systemic therapy for NSCLC with the advent of molecular targeted therapy. In particular, epidermal growth factor receptor (EGFR)‐tyrosine kinase inhibitors (TKIs) are very effective in the treatment of EGFR‐mutated NSCLC. There is currently no consensus on treatment for oligo‐recurrence of EGFR‐mutated NSCLC.MethodsFrom 2004 to 2014, 811 patients underwent complete resection for NSCLC at Kitasato University Hospital and, of these, 244 patients developed recurrence. Oligo‐recurrence was defined as the presence of two or less recurrent lesions, and 34 patients presented with EGFR‐mutated oligo‐recurrence.ResultsWe retrospectively examined and compared the effects of EGFR‐TKIs with those of radical local therapy in patients with oligo‐recurrent EGFR‐mutated NSCLC. The five‐year post‐recurrence survival (PRS) rates of patients with EGFR‐mutated oligo‐recurrence who received radical local therapy (n = 23) and those who did not (n = 11) were 59.4 and 45.5%, respectively (p = 0.777). Multivariate analysis revealed no favorable prognostic factors associated with prolonged PRS, and radical local therapies did not improve PRS in patients with oligo‐recurrence (p = 0.551).ConclusionRadical local therapy did not affect PRS in patients with oligo‐recurrent EGFR‐mutated NSCLC. Even in cases of oligo‐recurrence, the administration of local therapy in patients with EGFR‐mutated NSCLC might be carefully considered.
A low‐cost IoT network to monitor microclimate variables in ecosystems
Authors: Rebaudo François , Soulard Titouan , Condori Bruno , Quispe‐Tarqui Reinaldo , Calatayud Paul‐André , Chavez Vino Soledad , Tonnang Henri E. Z. , Bessière Lucas 
Published: February 2023

Abstract

Microclimatic and macroclimatic data differ, and microclimatic data are most useful at short time intervals (30‐min scales rather than daily/monthly scales).

We developed an end‐to‐end system to acquire such data at a high temporal resolution, transfer them to a server through an Internet of Things network using low‐cost technologies, and make them available with dynamic graphical visualizations and download capabilities.

The system has been used for 2 years to monitor environmental variables in contrasting agroecosystems in France, Bolivia and Kenya. It has been proven to be reliable and supports the mismatch between macro‐ and microclimates.

This low‐cost Internet of Things system can capture the microclimate in contrasting environments with accuracy comparable to commercial solutions, and great flexibility in data processing. It thus constitutes a possible solution in an academic context and has the potential to be used by a broad audience of scientists interested in capturing environmental variables in real time and at a high temporal frequency.
Cytomegalovirus serological screening at the first antenatal visit: A tertiary‐centre audit of general practitioner practices and maternal seroprevalence
Authors: Rudd Ignatius Patrick , Marzan Melvin Barrientos , Hui Lisa 
Published: February 2023

Little is published on cytomegalovirus (CMV) serological screening at the first antenatal visit or the contemporary CMV seroprevalence rates among the Australian pregnant population. We performed a retrospective analysis of public hospital births in a major tertiary centre (n = 840) over a two month period. We found that 13.6% (95% confidence interval (CI) 11.4–16.1%) of women had been screened for CMV at their first antenatal visit with their general practitioner. Of these, 43.0% (95% CI 34.3–52.1%) were CMV seronegative and therefore susceptible to primary infection. Seronegative women were also more likely to have been born in an economically developed country, to live in a socio‐economically advantaged postcode and to be nulliparous. The information from this study may help guide future studies of congenital CMV risk reduction strategies.
Predictive value of Bayley‐III Motor Index for later motor difficulties in children born extremely preterm
Authors: Montgomery Cecilia , Setänen Sirkku , Kaul Ylva Fredriksson , Farooqi Aijaz , Broström Lina , Aden Ulrika , Källén Karin , Serenius Fredrik 
Published: February 2023

AbstractAimTo investigate the predictive ability of the Bayley Scales of Infant and Toddler Development, Third Edition (Bayley‐III) Motor Index, in children born extremely preterm (<27 gestational weeks) without cerebral palsy.MethodsChildren from the EXPRESS study (all extremely preterm births in Sweden, 2004–2007) without neurosensory impairments assessed with Bayley‐III at 2.5 years corrected age and Movement Assessment Battery for Children, Second Edition (MABC‐2), at 6.5 years comprised the eligible study population (n = 282). Motor difficulty was defined as MABC‐2 ≤5th percentile.ResultsMotor difficulties were found in 57 of 282 children (20.2%) at 6.5 years. The Bayley‐III explained 18.0% of the variance in the MABC‐2 (p < 0.001). The area under the receiver operating curve was 0.71 (95% confidence interval 0.64−0.79, p < 0.001). At a Bayley‐III cut‐off value of 85, sensitivity, specificity and positive and negative predictive values for motor difficulties were 26.3% (15.5–39.7), 92.9% (88.1–95.9), 48.4% (33.0–64.0) and 83.3% (80.9–85.4). Likelihood ratios were inconclusive.ConclusionThe Bayley‐III at 2.5 years corrected age was a modest predictor of motor outcome in children born extremely preterm at 6.5 years, and underestimated the rate of motor difficulties. Children require follow‐up beyond preschool age.