bluuebunny/crossref_metadata_2025_split huggingface dataset:
The Ethical and Legal Implications of Using Big Data and Artificial Intelligence for Public Relations Campaigns in the United States
Authors: James Michael 
Published: January 2024

Purpose: The aim of the study was to the ethical and legal implications of using big data and artificial intelligence for public relations campaigns in the United States
Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries.
Findings: In the United States, utilizing big data and artificial intelligence for public relations campaigns presents ethical and legal challenges. These include concerns about privacy infringement through data collection, the risk of bias and misinformation in AI-generated content, and the necessity of complying with data protection laws like GDPR and U.S. regulations. Balancing the benefits of these technologies with ethical standards and legal compliance is a complex task for the PR industry in the U.S.
Unique Contribution to Theory, Practice and Policy: Utilitarianism Theory, Rights-based Ethics Theory & Deontological Ethics may be used to anchor future studies on the ethical and legal implications of using big data and artificial intelligence for public relations campaigns in the United States. PR professionals should receive mandatory training on these guidelines to ensure ethical use of data and AI tools. Advocate for industry-wide adoption of ethical standards and encourage professional organizations to enforce adherence to these standards as a condition of membership.
PERCEPTUAL ANALYSIS OF ETHICAL FACEBOOK MARKETING
Authors: Sharma Ritika 
Published: January 2024

The primarily motive is to investigate the Ethical concern of customers towards the Facebook Marketing. The various past studies explored the benefits of Online Marketing and Facebook is a very popular Social platform among it and in the transforming world so far. Most of the research work was done on describing the security concerns as well as perception of customer towards S-commerce but yet not discovered the ethical values towards Facebook Marketing and what customers actually feel about Facebook Marketing. Due to time constraints, snowball sampling was used to collect the data from the respondents and only 250 respondents were selected for the study, those who were frequently accessing the Facebook and other social platforms for shopping purposes. Prior to actual research, pilot survey was conducted to ensure that all the questions were asked in questionnaire were understandable as well as appropriate for this study. In addition, Cronbach’s Alpha techniques were used to check whether all statements have positively correlated to each other. Therefore, reliability of the statements extracted which allowed us to proceed further for analysis of the data. In this study, three factors were extracted through factor analysis, from the responses of respondents. Based on the variables included in each factor, we labeled for factors as quality services, mechanisms of trust, adoption of Facebook Marketing, prosperity of shopping, flexibility behavior and user friendly. The findings of the study highlighted the importance of quality services offered by the E-Marketers. The websites marketers must be user-friendly so that consumers feel flexible or free to make purchases at low prices. The marketers should be focused on the youth, because youth generation is very much prosperous regarding online shopping, because Facebook Marketing provides varieties of products, lower shipping fee, easily accessibility of products and provide products to their home. There are many laws and acts which increases trust among customers regarding the Facebook Marketing. The privacy of customers is also a concern, their personal information would not be shared with others or third party and proper feedback is provided to the customers regularly.
ABILITY INTEGRATE DIGITAL TECHNOLOGY BY HEALTH PROFESIONALS DURING THE TEAHING AND LEARNING PROCES IN THE ERA OF GLOBALIZATION: A INTEGRATED RIVIEW
Authors: Soares Domingos , Marni Marni , McKenna Lissa , Efendi Ferry , Ahsan Ahsan , Martin Nelson , Perreira Sebastio , Pinto Baptista Edinha da Silva 
Published: January 2024

In the era of the industrial 4.0, there is an increase in the availability of portable digital technology equipment that supports the learning process in various sectors including health. It is become a core requirement to support the learning process. Digital technology application media such as You Tube, Google Apps, Zoom, Face books, Skype, Dropbox, twitter, WhatsApp and others have become core health learning tools today. The readiness of health workers to utilize digital applications in the learning process, so in needs to be considered. The aims of this study was to explore the readiness of health professional in using digital technology to facilitate the teaching and learning process. Mechanism of goal attainment in this study using the five measures of Whitmore and Knafl. Researcher searched for articles through the google scholar, ProQuest and Science Direct. Article search of January to August 2022 publication period have concentrated of the health professional use technology digital to facelifted their learning. Was used PRISMA checklist with key word: Ability AND health AND Integration AND digital AND Learning. Was choose a cross sectional study for this study. The total 15 articles selected and included in this study with JBI analysis value is at least 88,5%. The use of digital technology in the learning process in the health sector has proven to be very effective and efficient.
ANALYSIS OF THE USE OF SOCIAL MEDIA AS A HOTEL CULINARY TREND PROMOTION MEDIA FOR GEN Z
Authors: Hastiningsih Wahyu Tri , Sari A.Anditha 
Published: January 2024

One type of trend that is experiencing rapid development is culinary tourism. Culinary trends make food like a subject and a medium. The high demand for culinary makes this trend have good market prospects, especially for Generation Z. It is necessary to carry out studies related to hotel culinary trends to find out the characteristics and behavioral characteristics of Generation Z so that they can provide references regarding appropriate marketing strategies. An understanding of the nature and characteristics is needed to design messages or content for hotel culinary promotions more effectively.
This research was conducted using a quantitative method where the data obtained was obtained from a survey method using online questionnaires through the Google form application. The questions given contain characteristics, sources of information variables, and gen Z behavior variables towards hotel culinary. The target for distributing the questionnaires was Generation Z who came from the island of Java. The distribution of questionnaires is used to measure responses from respondents and facilitate researchers in measuring data.
Gen Z respondents in Java are dominated by women, aged 19-21 years, and students. Most of the Gen Z respondents had stayed at a hotel with a frequency of more than 2 times and stayed for 1 to 2 nights. Hotel culinary information is easily obtained through social media and is a consideration for staying at the hotel. Location and price are factors that Gen Z considers when choosing a hotel. The content and aspects that most influence culinary purchases are promos, tastes, and reviews from previous guests. The package menu that is popular with Gen Z is a buffet with a payment method that is often used, namely cash. The promos that are most in demand and affect the purchase of hotel culinary delights for Gen Z are discount vouchers and buy 1 get 1 promo. The hotel's culinary delights for Gen Z are food from Indonesia, coffee or tea drinks, and salty or sweet snacks. Gen Z prefers to make culinary as a basic need to survive and meet the energy needs to be used in daily activities.
ASSESSMENT OF INDUSTRIAL SUSTAINABILITY IN THE HERBAL AND MEDICINE SECTOR
Authors: Agustri Febrina , Destyarini Normalita , Novira Diana , Dwyanton Fertilio 
Published: January 2024

The Ministry of Industry of the Republic of Indonesia is
committed to increasing the competitive position of industry globally from 41st to 39th in the world out of 138 countries recorded by the 2016-2017 Global Competitiveness Report. Sustainability requires careful planning, namely assessment. The herbal medicine and medicine industry is an industry with significant development, absorbing a workforce of 15 million people and continues to grow along with developments in the direction of food, beverages, cosmetics, spas and aromatherapy. This research aims to develop industrial sustainability assessment indicators implemented in the herbal medicine and medicine sector in the city of Surakarta. The method used is the Delphi method to validate indicators, then MCDM to support the decision making process. The MCDM method used is AHP, which assesses and determines the level of industrial sustainability. Respondents in this study are companies with the criteria for a workforce of more than 100 people and are registered with the Ministry of Industry.
EXISTENCE OF ARTIFICIAL INTELLIGENCE FOR AUTOMATION OF CONTRACT FORMATION BASED ON THEORY CONTRACT LAW
Authors: Prastyanti Rina Arum , Tengpongsthorn Wuthichai 
Published: January 2024

Artificial intelligent technology gives rise to contract automation. In contract law, intention is one of the principles of making contracts. In addition, contracts must also be formed based on the results of discussions and meetings of minds which result in accordance with the wishes or desires so that they can be included in a contract. Contract automation through Artificial Intelligent can be called a conflict of fundamental requirements for contract formation. The general contract law that has emerged through Artificial Intelligence does not take into account mental state and does not examine the true thoughts or intentions of the parties. Based on the explanation above this research aim is to find out Artificial Intelligent in contract formation based on the theory of contract law.
Law is conceptualized as a norm or rule that applies in society and becomes a reference for everyone's behavior in normative legal research with the goal of discovering facts that are used as research data relating to the existence of artificial intelligent for automation og contract formation based on contract theory contract law. This research method employs a statutory approach involving a review of all relevant laws and regulations. This type of research is also known as descriptive-analytical research because the findings are presented descriptively and analytically, so this method was chosen
The findings research, contracts formed using artificial intelligence are not legally binding, even if the technology underlying them advances. The technology that underpins them advances. Currently, despite the fact that computer programs or Artificial Intelligence create contracts. There is no authority to support any legal distinction based on the level of human involvement or program complexity. If the common law of contract is to introduce a distinction depending on how the theory of contract law is based on the appearance of the intent of a person or legal entity in making the statements in the contract as intended."Unintended contracts," or contracts that do not arise from the intention of a person or legal entity and are not based on the fairness and trust theory, will be prohibited
THE RELATIONSHIP BETWEEN REGULAR ACUPUNCTURE SESSIONS AND DIETARY PATTERN CHANGES IN OBESE PATIENTS
Authors: Dwi Binuko Raafika Studiviani , Agustina Tri 
Published: January 2024

The research addresses the issue of understanding the potential influence of acupuncture sessions on dietary choices in obese patients. While acupuncture's effects on various health aspects have been explored, the direct link between acupuncture frequency and dietary patterns remains relatively underexplored, especially within the context of obesity.
The primary objective is to determine whether there exists a significant relationship between the frequency of acupuncture sessions and shifts in dietary consumption patterns. Additionally, the study aims to identify any potential moderating factors, such as individual patient characteristics or demographic variables, that might impact this relationship.
A quantitative methodology is employed to measure and analyze the aforementioned relationships. Data is collected from a sample of obese patients who undergo routine acupuncture sessions. The variables of interest include the frequency of acupuncture sessions, changes in dietary factors (such as protein, fat, fiber, and sugar intake), and any alterations in physical activity levels. A multiple regression analysis is utilized to assess the strength and significance of the relationship between acupuncture session frequency and dietary pattern changes while controlling for potential confounding factors.
results indicate a statistically significant positive correlation between the frequency of acupuncture sessions and the number of attended sessions, suggesting that patients who engage in more frequent sessions tend to attend more of them. However, the influence of other variables like dietary factors and physical activity on session attendance appears limited. These findings suggest that acupuncture session frequency plays a pivotal role in influencing patient participation, potentially overshadowing the impact of other factors within this context.
COLETE BALÍSTICO E SUA APLICABILIDADE COMO EQUIPAMENTO DE PROTEÇÃO INDIVIDUAL NA ATIVIDADE POLICIAL MILITAR
Authors: Dias Renato Augusto , Sedassari Maike Henrique 
Published: January 2024

Esta pesquisa tem como foco principal descrever as características do colete balístico e sua aplicabilidade como equipamento de proteção individual no trabalho do policial militar. O colete salva muitas vidas, mas ao mesmo tempo, se não for adequado ao corpo do policial que está utilizando, pode dificultar o trabalho e causar complicações ao bem-estar. Para tanto, utilizou-se a metodologia de pesquisa bibliografia descritiva em materiais pré-existentes de diversos autores e em periódicos e trabalhos acadêmicos. E após as pesquisas, foi possível constar que os coletes balísticos evoluíram muito desde as primeiras vezes que os homens pensaram em maneiras para se proteger contra os ataques de seus inimigos, e que atualmente oferecem um nível de proteção efetivo para quem os utiliza, sendo que o Kevlar é o elemento central na constituição dos coletes. Mas, ainda se faz necessário que alguns avanços sejam realizados com relação à adequação dos coletes para que estes possam proporcionar bem-estar para os policiais, sendo que se estes equipamentos estiverem apertados demais podem provocar uma obstrução do fluxo respiratório, e se largos demais atrapalham a movimentação corporal. Assim, fica clara a importância que os coletes balísticos têm como EPIs, que ajudam a salvar a vida dos policiais, mas que ainda são necessários mais estudos para desenvolver um equipamento que proporcione mais conforto e bem-estar para o trabalho policial.
Tinjauan Teologis Hak Waris Perempuan Batak Menurut Bilangan 27:1-11
Authors: Panggabean Kristina 
Published: January 2024

Tulisan ini bertujuan untuk mengkaji perjuangan perempuan Batak Kristen dalam mendapatkan keadilan sebagai ahli waris orang tuanya, sesuai dengan ajaran Alkitab, khususnya Bilangan 27:1-11. Dalam masyarakat adat Batak yang menganut sistem kekerabatan Patrilineal, perempuan sering dianggap bukan ahli waris orang tuanya sehingga dapat menimbulkan konflik ketidakadilan terkait penuntutan hak waris yang diputuskan melalui musyawarah keluarga atau pengadilan. Penulis akan mendekati permasalahan ini melalui kajian Perjanjian Lama, khususnya Bilangan 27:1-11 dan respon gereja saat ini. Penelitian ini akan menggunakan metode penelitian literatur dengan meneliti tulisan-tulisan, dan buku-buku tentang hukum adat Batak, hukum Indonesia yang mengatur hak waris dan Perjanjian Lama khususnya Bilangan 27:1-11. Temuan dalam penelitian ini memperlihatkan bahwa perempuan-perempuan di dalam Sejarah Israel juga berjuang untuk mendapatkan hak waris mereka dari orang tuanya, sehingga pemahaman terhadap teks ini masih relevan dengan perjuangan perempuan Batak Kristen untuk mendapatkan hak waris mereka.
Pilgrimage of Presence: Endledleni Diaconia in Marginalised Communities
Authors: Handel Brian 
Published: January 2024

This article explores the concept of Pilgrimage of Presence as an expression of diaconia in marginalised communities in Cape Town, South Africa. Traditionally the diaconal chain is from church to community or from Institution/ Organisation to the recipients of care. This article proposes that diaconia happens in the encounter between the church and the community – the encounter between the organisation and the recipient of care. The author is a pastor of the Uniting Reformed Church in Southern Africa and the diaconal approach of many congregations is that of short term projects (charity projects). There needs to be a shift in social and diaconal work organisations where appropriate, away from being a “supporter” and “provider” towards being a “ acilitator” and “ enabler”. Hence the concept of Pilgrimage of Presence and Endledleni Diaconia “On the Road Diaconia” where widows and unemployed young adults are placed at the center and recognised as new co – service providers.
Why D3 Is Most Selling Vitamin?
Authors: Patel Vimalkumar 
Published: January 2024

Purpose: This whitepaper examines the chemical composition, synthesis, and sources of Vitamin D3, emphasizing the importance of optimal levels for overall well-being. It explores the role of Vitamin D3 in various physiological processes beyond bone health, including immune system support, anti-inflammatory effects, cardiovascular health, cancer prevention, mental well-being, autoimmune disease management, muscle function, weight management, hormone regulation, dental health, and skin health.
Methodology: The document provides a comprehensive overview of natural and dietary sources of Vitamin D3, including supplements. It outlines the synthesis process in the human body, emphasizing the role of magnesium and key enzymes. Popular Vitamin D3 supplements in the U.S. market are also presented.
Findings: Vitamin D3, recognized as the "sunshine vitamin," offers diverse health benefits across multiple systems in the human body. Its popularity stems from advantages beyond bone health, contributing to immune system modulation, anti-inflammatory effects, cardiovascular health, cancer prevention, mental health, autoimmune disease management, muscle function, weight management, hormone regulation, dental health, and skin health.
Unique Contribution to Theory, Policy, and Practice: The paper contributes a comprehensive understanding of vitamin D3's multifaceted benefits, stressing the need for dietary intake and supplementation. It suggests potential implications for public health strategies, especially in regions with limited sunlight exposure.
Comparative Study of Antibacterial Activity of Tulsi, Garlic and Commercially used Antibiotics against Bovine Bacterial Endometritis using Molecular Docking Analysis
Authors: Arya Damini , Tyagi Rashmi , Sharma Shingini , Sharma Mridula 
Published: January 2024

The present study was conducted with the objective to find effective drug against bacterial bovine endometritis using Molecular docking. The antibacterial property of selected plants was studied and its comparison with conventional antibiotics was done. The plants selected for study were Tulsi and Garlic on the basis of its potent antibacterial activity. Selection of bacteria (S. aureus and E. coli) for the present study was done on the basis of most predominant bacteria causing bovine endometritis as observed in previous studies. The selected bacterial proteins were docked against phytochemicals of plants. Vital proteins of Staphylococcus aureus are Gyrase B (3G75), FtsA (3WQU), DNA ligase (3JSN), Dehydrosqualene synthase (3TFN) and Escherichia coli are FtsZ (6UMK), DNA gyrase (1KZN) and ZapD (5DKO). The docking procedure was carried out using Autodock. It was concluded that, gentamicin (-6.95 Kcal/mol), enrofloxacin (-6.97 Kcal/mol) and Tulsi (-6.40 Kcal/mol) showed better binding affinity followed by garlic (-3.89 Kcal/mol). Apigenin, one of the phytoconstituent of tulsi showed the better binding affinity among all the phytochemicals (ranging from -7.2 Kcal/mol to -9.2 Kcal/mol) of garlic and tulsi against targeted bacterial proteins, it can be taken into consideration alone after extraction or in combination therapy. Hence, Tulsi alone or in combination with garlic can be used for further in vivo or in vitro trials in a direction of effective drug discovery against bacterial bovine endometritis.
Cystic Endometrial Hyperplasia and Pyometra Complex in a Bitch
Authors: Gangwar Kavisha , Yadav Brijesh Kumar , Gangwar Neeraj Kumar , Sachan Vikas 
Published: January 2024

A 11 years old German Shepherd bitch with the history of abdominal distension, vomiting, and purulent vaginal dis charge was presented to Veterinary Clinical Complex, DUVASU, Mathura. Haematological examination revealed increase in total erythrocyte count and total leucocyte count while decrease in platelet count. The condition was treated with ovariohysterectomy and histopathological examination revealed the condition as cystic endometrial hyperplasia with pyometra complex.
Fetal dystocia and estimation of fetal age in Sheep
Authors: Singh Laishram kipjen , Singh Umed , Singh Prem 
Published: January 2024

A non–descript primiparous sheep of unknown gestation was presented with a history of difficulty in parturition and foul smell bloody vaginal discharge. Vaginal examination revealed dead fetus in anterior longitudinal presentation with carpal flexion retained in the birth canal. Based on the gynaeco-clinical examination, the case was diagnosed as dystocia due to carpal flexion. Further, the fetal age of the lamb was calculated using the formula given by Richardson (1980) as 130 days. The present case study deals with the successful management of dystocia due to carpal flexion and its estimation of fetal age in a non-descript sheep.