bluuebunny/crossref_metadata_2025_split huggingface dataset:
Marketing Mix to Increase Sales of Wedding Package Resort Buyout at Alila Villas Uluwatu
Authors: Ida Ayu Dwi Gangga Laraswati  , I Ketut Sutama  , I Ketut Suarja  , Made Sudiarta  , I Ketut Suja  
Published: February 2024

Purpose: The purpose of this research is to determine strengths, weaknesses, opportunities and threats of an effort to increase sales of wedding package resort buyout, to find out marketing mix strategy that should be used by Sales & Marketing Department to increase sales of wedding package resort buyout.
Research methods: Data collection methods that used were participation observation, interview, documentation, and questionnaire. The analysis technique that used are qualitative descriptive analysis, quantitative descriptive analysis, Internal Factor Analysis Summary (IFAS) matrix, External Factor Analysis Summary (EFAS) matrix, Internal-External (IE) matrix, and SWOT analysis.
Results and discussion: The result of the research show that there are internal and external factors that influence the increase in upselling which carried out by Sales & Marketing Department at Alila Villas Uluwatu. Based on SWOT analysis score of IFAS was 2.88 and score EFAS was 2.86 that made the position of Alila Villas Uluwatu in current condition in cell 5, named the strategy of concentration through horizontal integration or stability (no change in profit). It means that this company is in a moderate attractive industry, the strategy that used has the goal relatively more defensive, namely to avoid losing sales and losing profits. Based on the SWOT analysis, alternative strategies that can be used to increase the sales of wedding package resort buyout is obtained by finding new markets, adding wedding inclusion on the wedding package, improving the payment regulation, making new building for attendees and equipment store, and making competitor list that shows if hotel is competed to the competitors.
Implication: The advice given to the management of Alila Villas Uluwatu is to add new markets that are potential guests who hold wedding resort buyout such as India and Singapore, add more inclusions to the wedding package in order to make the guests interested, and improve the payment regulations to make the wedding operational runs better.

Keywords: Marketing mix, IFAS matrix, EFAS matrix.
دور المحاسبة الاكتوارية في زيادة جودة المعلومات المحاسبية: دراسة تحليلية لآراء عينة من المحاسبين العاملين في شركات التامين العراقية
Authors: عبدي Youssef 
Published: February 2024

المحاسبة الاكتوارية من المفاهيم الإدارية الحديثة التي حققت نجاحاً باهراً في كافة الميادين وشتى المجالات التي تناولت العلوم الاكتوارية كدراسة رئيسة في ادارياتها، ولاسيما منها شركات التأمين، أذ تهدف العلوم الاكتوارية الى تطوير وزيادة اداء شركات التأمين بصورة مستمرة وتواكب التغيرات والاحداث التي تطرأ بشكل مفاجئ او غير مفاجئ، ومن جهة اخرى تبحث المحاسبة الاكتوارية عن ايجاد الحلول للمشاكل التي تواجهها الشركات في الوقت الراهن او التنبؤ بالأحداث المستقبلية وما يكتنفها من مخاطر وفق التحليل الاحصائي والرياضي الذي يسهم بشكل او بأخر من تقليل الخسائر المالية للشركات او الحد من تلك المخاطر. في هذا السياق، شرع البحث الى دراسة اثر المحاسبة الاكتوارية في زيادة جودة المعلومات المحاسبية في شركات التأمين العراقية، والتي ستؤدي الى تحسين الاداء وتقديم خدمات افضل للمساهمين وادارة الارباح بالصورة المثلى.
طبقت الدراسة في شركات التأمين العراقية باختبار عينة تتكون من (102) من المحاسبين العاملين في تلك الشركات, لقياس دور المحاسبة الاكتوارية كمتغير مستقل وزيادة جودة المعلومات المحاسبية كمتغير تابع، وقد أستخدم الباحث استمارة الاستبانة كأداة في جمع المعلومات اللازمة لتحليل متغيرات البحث وبيان الاثر والارتباط باستخدام البرنامج الإحصائي (spss.v.27). وتوصل الباحث الى مجموعة من الاستنتاجات اهمها: ان المحاسبة الاكتوارية من العلوم الحديثة التي تستخدم العلوم الاحصائية والرياضية والمالية والاقتصاد في توفير المناخ الملائم للاستثمار وتعظيم قيمة الوحدة ألاقتصادية وضمان بقاءها. وأهم ما أوصى به الباحث هو :على الهيئات العلمية والمهنية كنقابة المحاسبين والنقابات الأخرى إقامة ندوات وورش عمل ومؤتمرات تعريفية بالمحاسبة الاكتوارية باعتبارها حقل جديد من حقول المعرفة المحاسبية ولأهميته في زيادة جودة المعلومات المحاسبية.
الكلمات الافتتاحية: العلوم الاكتوارية، جودة المعلومات المحاسبية، شركات التأمين العراقية.
المرونة المالية وأثرها في قيمة الشركة: دراسة في عينة من الشركات المدرجة في سوق العراق للأوراق المالية
Authors: الدباغ Harith 
Published: February 2024

شكل تقدير وتحليل وتفسير آلية وقنوات التأثير الذي يمكن ان تمارسه المرونة المالية بمؤشراتها الفرعية المتمثلة بـ(السيولة CU، والرافعة المالية ، تجاه قيمة الشركة (MVA) لعينة من الشركات المدرجة في سوق العراق للأوراق المالية مؤلفة من ست شركات وللمدة (2012-2022)، الهدف الرئيس الذي سعى البحث لتحقيقه. وللوصول الى ذلك, علاوة على اثبات فرضياته, اعتمد البحث منهجية مجموع المتوسطات المجمعة المستندة الى منهجية الانحدار الذاتي للفجوات الزمنية الموزعة(PMG/ARDL) (Autoregressive Distributed Lag and Pooled Mean Group)، المستندة على البيانات الطولية المتوازنة (Balanced Panel Data)، وبعدد مشاهدات بلغت (66) مشاهدة، وقد جاءت نتائجه التجريبية لتؤكد على ان ارتفاع مستويات المرونة المالية سواء من خلال ارتفاع مؤشر السيولة منها او عبر انخفاض مؤشر الرافعة المالية عادة ما يرافقها اثارا إيجابية في مؤشر قيمة الشركة على المدى الطويل بسبب الاثر الايجابي الذي تتركه المرونة المالية في ارتفاع اجمالي القيمة السوقية للأوراق المالية المدرجة في السوق المالية، وهو ما يستدعي اهتمام الشركات بمؤشرات المرونة المالية، وتبنيها كدليل ارشادي في عملها لما لها من دور كبير وفعال في التحكم بمصادر تمويلها وحمايتها من خطر التعثر ودعم امكانية اقتناصها الفرص الاستثمارية المتاحة، فضلاً عن مواجهة الازمات المالية والتغلب عليها عبر رفع حجم موجوداتها مقارنة بديونها وضمان توفر السيولة عن المستوى المقبول
Remèdes littéraires : le livre comme pansement. Enjeux de bibliothérapie
Authors: Cosker Christophe 
Published: February 2024

Cet article est un compte-rendu du livre : Victoire Feuillebois et Anthony Mangeon (dir.), Fictions pansantes. Bibliothérapies d'hier, d'aujourd'hui et d'ailleurs, Paris, Hermann, coll. « Fictions pensantes », 2023, 314 p., EAN 9791037031358.
Guillaume Postel (1510-1581) : écrits et influence
Authors: Ravix-Antelmi Joséphine 
Published: February 2024

Cet article est un compte-rendu du livre : Paul-Victor Desarbres, Émilie Le Borgne, Tristan Vigliano, Frank Lestringant (dir.), Guillaume Postel (1510-1581) : écrits et influence, Presses Université Paris-Sorbonne, Paris, coll. « Cahiers Saulnier », 2022. 310 p. EAN : 9791023107258.
La galaxie des structures transnationales : excursions dans la pensée d’Abram de Swaan
Authors: Meunier Marine 
Published: February 2024

Cet article est un compte-rendu du livre : Abram de Swaan, La Société transnationale : Langues, cultures et politiques, traduit du néerlandais par Bertrand Abraham et de l’anglais par Sophie Renaut, Seuil, coll. « Liber », Paris, 2022, 240 p., EAN 9782021089554.
Efficacy of Giving Iron Tablets on the Incidence of Anemia in Senior High School Students in Klaten, Indonesia
Authors: Dewi Yulia Ratna , Emma Ismawatie  , Yulita Maulani  , Eko Sumargiyanto  
Published: February 2024

Introduction: Iron deficiency anemia (IDA) is a common public health problem in adolescent girls. In Indonesia, the prevalence of IDA in adolescent girls reaches 37%. Iron tablets are an effective intervention to prevent and treat IDA.
Methods: This research was a randomized controlled trial conducted on female senior high school students in Klaten, Indonesia. A total of 200 female students who met the criteria for anemia (hemoglobin levels < 12 g/dL) were randomized to receive iron tablets or placebo for 12 weeks.
Results: At the end of the study, hemoglobin levels in the iron tablet group were significantly higher than those in the placebo group (mean difference 1.2 g/dL, 95% CI 0.8-1.6 g/dL). The prevalence of anemia in the iron tablet group was also significantly lower compared to the placebo group (20% vs 40%, p = 0.02).
Conclusion: Giving iron tablets is effective in increasing hemoglobin levels and reducing the incidence of anemia in female senior high school students in Klaten, Indonesia.
Intradermal Tuberculin Test in Water Buffalo (Bubalus bubalis): Experimental use of Mycobacterial Antigens for the Diagnosis of Bovine Tuberculosis
Authors: Martucciello Alessandra , Mazzone Piera , Napolitano Francesco , Bezos Javier , Grandoni Francesco , Boniotti Maria Beatrice , Cagiola Monica , Cappelli Giovanna , Di Vuolo Gabriele , Galiero Giorgio , Signorelli Federica , De Carlo Esterina 
Published: February 2024

The study aims to evaluate the potential use of mycobacterial ESAT6 and CFP10 antigens, Early Secretory Proteins (ESP) in the Skin Test used for bovine tuberculosis (TB) diagnosis in Water Buffalo.
A pilot study was performed on 21 buffaloes from a TB outbreak and 11 buffaloes from a TB-free herd. Three concentrations of ESAT6-CFP10 (10, 20, and 30 mg) and two of ESP (50 and 100 µg) were inoculated in the Skin Test, along with PPDB, PPDA, and PBS as a negative control. Skin thickness was measured with calipers before the test and every 24 hours for 4 days. Then, to evaluate the specificity of the antigens, a field study was conducted, and 100 buffaloes from a TB-free herd were inoculated using the best antigens concentration derived from the pilot study.
In the positive buffaloes, the strongest skin response was to PPDB at 24h, with some subjects becoming inconclusive at 72 and 96 h. A peak response to PPDA at 48 hours was detected, followed by a slight decrease. The response to ESP-100 µg remained high at 24 and 48 h, then decreased, remaining positive at 72 h. In the 100 TB-free buffaloes, the best specificity was observed using ESAT6-CFP10 and ESP.
ESP yielded the best results, showing higher reactivity in infected animals and no reactivity in the healthy ones at 72 h. Therefore, ESP could be an excellent candidate for further extensive studies in the buffalo species to improve Skin Test performance.
ANALYSIS OF DIGITAL MARKETING STRATEGIES ON INTEREST AND ENROLLMENT DECISIONS OF PROSPECTIVE NEW STUDENTS IN PRIVATE HIGHER EDUCATION INSTITUTIONS IN INDONESIA (A CASE STUDY OF JAKARTA GLOBAL UNIVERSITY)
Authors: Wijaya Hadi , Andri RM Chairil , Rachmawati Dwi 
Published: February 2024

The research investigates the impact of Google Adwords Advertising and Social Media Marketing on the interest to register (enrollment) and enrollment decisions of potential new students at Global University Jakarta (JGU). In Indonesia, Private Higher Education Institutions (PTS) make up 66.27% of the total higher education institutions, facing intense competition for prospective students, particularly from Generation Z. The COVID-19 pandemic has expedited the transition to digital activities, necessitating continuous adaptation by universities. Generation Z, characterized by 100% internet usage and high smartphone ownership, demands innovative digital marketing strategies. The study employs a quantitative approach, collecting data through questionnaires from 172 first- and second-semester students at JGU. Path analysis is utilized to examine the relationships between Google Adwords Advertising, Social Media Marketing, interest to register, and enrollment decisions. The results indicate that both Google Adwords Advertising and Social Media Marketing significantly and positively influence the interest to register. Furthermore, interest to register significantly affects enrollment decisions. These findings emphasize the significance of effective digital marketing strategies in influencing prospective students' interest and enrollment decisions. Given that digital marketing dynamics evolve alongside changing technologies and platform algorithms, regular analysis and adaptation are recommended. This study aim to provide valuable insights for educational institutions, encouraging the utilization of Google Adwords Advertising and Social Media Marketing to enhance enrollment among prospective students.
Keywords: Digital marketing, Google adwords advertising, social media marketing, interest to register, enrollment decisions.
INFLUENCE OF DIGITAL RESOURCES ON FOOD CONSUMPTION PATTERN OF CIVIL SERVANTS AT HOUSEHOLD LEVEL IN EKITI STATE, NIGERIA
Authors: IHENSEKHIEN Isoken.  , OMOSANYIN Olayemi.  , OSHIO Lucy E.  
Published: February 2024

This study investigated the influence of digital resources on food consumption patterns of civil servants at the household level in sub urban Ekiti state. Three research questions guided the study and three hypotheses were tested at 0.05 level of significance. The study adopted the correlational descriptive research design. The population of the study comprised 4,500 households across 16 local Government Areas. A sample size of 202 members of households was selected for the study through multi-stage sampling. Data were collected with a structured, validated close-ended questionnaire, with a reliability coefficient of 0.76. The data was analyzed with mean and standard deviation, Pearson Product Moment Correlation (PPMC), independent samples t-test and Analysis of Variance (ANOVA). The major findings were that the digital resources mostly used by civil servants in the study area are social media such as WhatsApp ( = 3.76), Facebook ( = 3.51) and Instagram ( = 3.25), and they mostly consume fat and oil food group (3.86), consume carbonated drinks and snacks between meal. However, the use of digital resources has improved quantity of balanced meal consumed, the quality of diet, and availability of nutritional information (2.70 ? ? 2.81), deteriorated the consumption of alcohol and non-food substances ( = 1.54). The study concludes that civil servants in Ekiti State tend to embrace digital resources as a means to increase their access to nutritional information and facilitate decision-making regarding their dietary choices. It was therefore recommended that the Nigerian government agency tasked with overseeing food and the food industry should take into account the impact of digital resources on eating habits and collaborate to encourage healthier food choices.
ASSESSMENT OF THE NUTRITIONAL STATUS OF PRIMARY SCHOOL PUPILS IN EGOR LOCAL GOVERNMENT AREA, EDO STATE, NIGERIA
Authors: BARDI, Gloria I.  , SALAMI, L. I.  , UKO-AVIOMOH, Ekemini .E.  , IHENSEKHIEN, Isoken  
Published: February 2024

This study assessed the nutritional status of primary school pupils in Egor LGA, Edo state. The study was guided by two objectives and one hypothesis. Eight (8) schools were purposively selected out of the sixteen (16) primary schools in Egor Local Government Area. The sample size for the study was two hundred and eighty-eight (288).
This study assessed the nutritional status of primary school pupils in Egor LGA, Edo state. The study was guided by two objectives and one hypothesis. Eight (8) schools were purposively selected out of the sixteen (16) primary schools in Egor Local Government Area. The sample size for the study was two hundred and eighty-eight (288). The anthropometric measurement was used to calculate the BMI. Statistical analysis was done using frequency and percentage while independent t-test statistic was used to test the hypothesis of the study at 5% significance level. The anaysis showed that 25.35% of the pupils had normal nutritional status, while 74.65% are underweight ( malnutrition) but no overweight. Forty percent (40%) of those that are underweight have mild underweight, 33% have moderate underweight and 27% have severe underweight. On the average, the primary school pupils surveyed have mild underweight. It was also found that there is a significant difference in the nutritional status of the pupils based on gender. Female pupils are more malnourished than the male pupils. The study recommended that more economic activities should be created in the local government to enable parents and guardians to work and earn wages or salaries so that they can feed their families and themselves adequately. Step-up nutrition education and sensitization, provision of quality diets as well as nutrition knowledge are imperatives to regulate and avert malnutrition among children.
Número Completo (Septiembre-diciembre)
Authors: León-González Jorge Luis 
Published: February 2024

EditorialAlejandro Rafael Socorro Castro

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Sistema de gestión de los inventarios en la fábrica de Pastas Alimenticias Cienfuegos
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Problemática acuífera en el contexto sudamericano del siglo XXI
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La paz, valor esencial y el derecho al ambiente. Contribución para el Buen Vivir en Ecuador
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La Conquête comme marqueur identitaire chez les intellectuels indépendantistes, 1960-1970
Authors: Imbeault Sophie 
Published: February 2024

Au début des années 1960, certains intellectuels indépendantistes du Québec articulent leur discours autour de l’anticolonialisme britannique, prenant à partie les symboles du pouvoir. Ils nourrissent leur option politique des concepts d’historiens néonationalistes. Inversement, ces derniers font une lecture de l’événement qui est au service de ce projet politique. Comme le souligne Pierre Vadeboncoeur dans La ligne du risque, trois dates servent à expliquer la situation québécoise : 17631, 1837-1838 et 1867. Cet article s’attarde au fondement de la rupture identitaire : la Conquête. Nous aborderons la question à partir des textes d’auteurs, tels Jacques Ferron, Pierre Vadeboncoeur et Jean Bouthillette, ainsi que de la revue Parti pris. Nous chercherons à comprendre quels historiens les influencent et ce qu’ils retiennent des faits à 200 ans de distance.
Le courrier des lecteurs du Soleil des années 1960, reflet d’une transition vers le postmatérialisme ?
Authors: Bernier Emmanuel 
Published: February 2024

Il est communément admis que les années 1960 ont marqué un changement important dans les valeurs des citoyens du Québec, comme du reste de l’Occident. Le courrier des lecteurs du Soleil, un quotidien généraliste de la ville de Québec, nous est apparu comme un terrain de choix pour mesurer ces mutations. Il s’est avéré que les valeurs matérialistes (sécurité, tradition et conformité) prévalaient encore légèrement sur les valeurs postmatérialistes (autonomie, hédonisme, réalisation de soi, bienveillance et universalisme) durant la période étudiée.
La médiation sociale pour comprendre l’expérience socioscolaire d’élèves immigrantes : regards croisés d’enseignantes et d’élèves autour des pratiques de soutien à l’apprentissage
Authors: Koubeissy Rola , Malo Annie , Borges Cécilia 
Published: February 2024

Cet article s’appuie sur une recherche doctorale, laquelle explore les pratiques enseignantes de soutien aux apprentissages auprès d’élèves immigrantes récemment arrivées au Québec et intégrées dans des classes ordinaires multiethniques au primaire. L’article vise à comprendre l’expérience socioscolaire de ces élèves, voire leurs perceptions des pratiques de soutien, à travers les regards croisés de deux enseignantes et de trois de leurs élèves autour des pratiques de soutien à l’apprentissage mises en place par les enseignantes. Plus spécifiquement, l’objectif de l’article est d’analyser les différents points de vue des actrices sur le soutien fourni aux élèves. Nous avons alors mené des observations en classe et des entrevues avec les participantes pour documenter les pratiques de soutien aux apprentissages dans le contexte de leur déroulement. Nous inscrivons ces pratiques dans le concept de médiation sociale pour mieux comprendre les interactions entre l’élève et l’enseignante, ainsi que le rôle des ressources, voire des outils, dans le processus d’apprentissage des élèves. L’analyse de trois séquences de soutien appartenant à deux tâches en mathématiques et en lecture a permis de dégager trois aspects de la médiation sociale que nous nommons « empêchée », « fluide » et « opaque ». Ces cas de figure reflètent les enjeux de l’appropriation des outils de soutien par les élèves et, par conséquent, leur expérience socioscolaire.