bluuebunny/crossref_metadata_2025_split huggingface dataset:
A model of B2B e‐commerce, based on connectivity and purpose
Authors: Cullen Andrea J. , Webster Margaret 
Published: February 2007

PurposeTo present a complete and comprehensive model by which business‐to‐business (B2B) e‐commerce transactions for sales and purchases between organisations may be categorised.Design/methodology/approachLiterature from the e‐commerce and operations management fields was studied, and the findings were synthesised to develop a preliminary conceptual model of B2B interaction. The conceptual model was tested empirically using a qualitative research procedure involving focus groups. From this, its structure and content were validated and refined.FindingsThe research found that the developed model, incorporating nine exclusive e‐commerce trading scenarios, covers all B2B selling and purchase transactions, which suggests that it is comprehensive. It further found that trading occurs in each of the nine scenarios within the model, thus suggesting that it is complete. These findings support the conclusion that the model represents a valid taxonomy for the classification of B2B e‐commerce transactions.Research limitations/implicationsAlthough the literature findings are international, the empirical study was restricted to the UK. The model has been validated through this research, and now provides a framework by which the mechanisms of B2B trade may be further investigated.Practical implicationsThe model allows commercial organisations and researchers to recognise and understand the complexity and multiple dimensions of e‐commerce use for B2B sales and purchases. It provides a framework onto which individual trading scenarios may be mapped. The framework offers guidance to operations and supply chain managers in organisations as to the most appropriate approach to adopt in particular e‐commerce implementation projects and supply chain transactions.Originality/valueThis paper furthers knowledge in the areas of e‐commerce and operations management by proposing a new model of B2B interaction. This provides a comprehensive means of classifying all available transaction types, the characteristics of these and the likely technology used within them. It offers the ability, systematically, to identify, map and understand all available B2B e‐commerce trading mechanisms.
A review of self‐validating sensor technology
Authors: Feng Zhigang , Wang Qi , Shida Katsunori 
Published: February 2007

PurposeTo provide an overview of self‐validating sensor technology for researchers and engineers which can help them understand the concept and recent developments of this research area.Design/methodology/approachThe concept of self‐validating (SEVA) sensors, including definition, output parameters and requirement of SEVA sensors are introduced. The differences between SEVA sensors and traditional sensors are given from which we can see many advantages of SEVA sensors. The principium of SEVA sensors is presented by the functional architecture. The research development of SEVA sensors is introduced in two aspects: research development of sensor fault diagnosis and signal reconstruction and research development of SEVA sensor hardware.FindingsSummarizes the methods for sensor fault diagnosis and signal reconstruction in the research of SEVA sensors, and the development steps of SEVA sensor hardware. Indicates the shortages and problems of current research and gives our research and ideas to solve these problems.Originality/valueThis paper provides a detailed description and research information of self‐validating sensor technology for those who want to know and research on this area.
Marketing is everything: the view from the street
Authors: Saren Michael 
Published: February 2007

PurposeTo show how the conceptual framework of the marketing discipline can be radically revised and rethought, to be better in tune with the realities of the producer‐consumer relationship in advanced societies in the twenty‐first century.Design/methodology/approachCommissioned as a viewpoint, with permission to “think aloud”.FindingsMarketing thinkers need to broaden their horizons, look at the marketing phenomenon as consumers experience it, and be prepared to learn from research conducted far beyond the confines of conventional marketing theory. Specifically, the present‐day context of marketing demands increased attention to the relatively familiar concept of relationship marketing and the so far relatively unknown perspective called “critical marketing”.Research limitations/implicationsThere is much integrative work to be done in effectively integrating the wide range of theoretical inputs required to explain what “marketing” means today.Practical implicationsThough the rethinking advocated may be challenging for marketing practitioners, the readings cited provide means for marketing educators to build the conceptual frameworks into applicable research and useful learning.Originality/valueA glimpse of the future.
Poverty reduction through the creation of a liveable housing environment
Authors: Adarkwa K.K. , Oppong R.A. 
Published: February 2007

PurposeThe purpose of this research is to show that initiatives to adequately address poverty reduction through the provision of housing units in rural communities in Ghana have come from both local and offshore resources. However, very little has been done to assess the impacts of these initiatives so that best practices can inform public policy to enhance the quality and quantity of rural housing in Ghana. This paper explores the impact of one such initiative, namely the Habitat for Humanity International Ghana's (HHIG) intervention in the rural housing subsector.Design/methodology/approachTo understand and appreciate HHIG's intervention, field data collection and community interfaces were organised. Extensive use was made of the case study approach or narratology. Under this approach, six of the 29 local HHIG affiliates were studied using an exploratory approach for in depth probing.FindingsThis study shows that the provision of housing units through HHIG's initiative has had a positive impact on poverty reduction through an enhanced housing environment, formation of micro enterprises, enhanced access to social services, skills transfer and improved security.Practical implicationsAs an object of consumption, the introduction of housing into rural economies in Ghana can have tremendous significant and positive impacts; implying that it can be used as an entry point in efforts aimed at reducing rural poverty in Sub Saharan Africa.Originality/valueThe study is the first of its kind to reveal HHIG's immense contribution towards the creation of more liveable housing environments in rural Ghana and its link with poverty reduction.
The fundamentals of standardizing global marketing strategy
Authors: Viswanathan Nanda K. , Dickson Peter R. 
Published: February 2007

PurposeTo examine issues of standardization and adaptation in global marketing strategy and to explain the dynamics of standardization.Design/methodology/approachThis is a conceptual research paper that has been developed based on gaps in prior frameworks of standardization/adaptation. A three‐factor model of standardization/adaptation of global marketing strategy was developed. The three factors include homogeneity of customer response to the marketing mix, transferability of competitive advantage, and similarities in the degree of economic freedom.FindingsThe model through the use of feedback effects explains the dynamics of standardization.Research limitations/implicationsFuture research needs to empirically test the model. To enable empirical validation, reliable and valid measures of the three factors proposed in the model need to be developed. Additionally, the model may be used in future research to delineate the impact a variable may have on the ability of a firm to follow a standardized global marketing strategy.Practical implicationsThe three‐factor model aids decisions relating to standardization in a global marketing context.Originality/valueThe paper furthers the discussion on the issue of standardization. Through the identification of three factors that impact standardization/adaptation decisions, and the consideration of feedback effects, the paper provides a foundation for future research addressing the issue.
A content analysis of advertising in a global magazine across seven countries
Authors: Nelson Michelle R. , Paek Hye‐Jin 
Published: February 2007

PurposeThis research examines global advertising strategies and tactics in a global media brand for a shared audience across seven countries (Brazil, China, France, India, South Korea, Thailand, and USA).Design/methodology/approachA content analysis of advertisements in local editions of Cosmopolitan magazine compares the extent of standardization in execution elements (advertising copy, models) across product nationality (multinational, domestic) and category (beauty, other).FindingsLocal editions deliver more multinational than domestic product ads across all countries, except India. Overall, multinational product ads tend to use standardized strategies and tactics more than domestic product ads, although this propensity varies across countries. Beauty products (cosmetics, fashion) are more likely to use standardized approaches than are other products (e.g. cars, food, household goods).Research limitations/implicationsThe research only examines one type of magazine and for one type of audience.Practical implicationsA global medium such as Cosmopolitan offers international advertisers an opportunity to reach a shared consumer segment of women with varying degrees of standardization, and that even in Asian countries, some standardization is possible.Originality/valueThis is the first multi‐country study to examine advertising executions for global advertising strategy within a transnational media brand. Unlike previous studies that advise against global strategy in Asia, we find that contemporary advertisers are practicing some global advertising strategies, but to varying degrees.
Consumer animosity: a literature review and a reconsideration of its measurement
Authors: Riefler Petra , Diamantopoulos Adamantios 
Published: February 2007

PurposeConsumer animosity has gained considerable attention in international marketing literature as a determinant of foreign product purchase behaviour. The purpose of this paper is two‐fold: first, a state‐of‐the‐art review of consumer animosity research is presented and specific issues for future research on consumer animosity are raised. Second, potential problems associated with the measurement of consumer animosity are highlighted and an alternative perspective for operationalizing the construct is proposed.Design/methodology/approachFirst, a critical literature review on empirical consumer animosity studies is undertaken. Second, exploratory empirical results are presented, based on unprompted questioning, to identify both targets of animosity by Austrian consumers and underlying reasons for such animosity. Third, a MIMIC model overcoming the shortcomings of the current operationalizations of the consumer animosity construct is proposed.FindingsThe exploratory study on Austrian consumers demonstrates that animosity targets of consumers cannot be considered as being given, i.e. consumers differ in their animosity targets, and there may be a number of (different) reasons causing animosity feelings such as economic, political, religious or personal.Originality/valueThis paper reveals a set of problematic issues in current consumer animosity research and offers concrete approaches to overcome the latter. In particular, a formative measurement approach consistent with the conceptual definition of the construct is suggested and described.
An empirical investigation of the relationship between government revenue and expenditure
Authors: Gounder Neelesh , Narayan Paresh Kumar , Prasad Arti 
Published: February 2007

PurposeUnderstanding the relationship between government revenue and government expenditure is important from a policy point of view, especially for a country like Fiji, which is suffering from persistent budget deficits. The aim of this paper is to investigate the relationship between government revenue and expenditure for Fiji.Design/methodology/approachThe Johansen test for cointegration and Granger causality test are used to conduct the empirical analysis.FindingsThe key findings are that: government revenue and government expenditure in both the aggregate and disaggregate sense are cointegrated; in the short‐run government expenditure Granger causes government revenue in an aggregate sense, departmental expenditure Granger causes aggregate revenue, and there is bidirectional causality running between government expenditure and customs duties; and in the long‐run there is evidence of fiscal synchronization, implying that expenditure decisions are not made in isolation from revenue decisions.Research limitations/implicationsThis fiscal synchronization has not been able curb the current account deficit in Fiji. Moreover, the confirmation of the spend‐tax attitude of the government does not bode well for the level of investments and skilled human capital in Fiji as this may perpetuate tax increases in the future. Given that the Fiji Government is currently trying to rein in the escalating level of fiscal deficit, it is an opportune time for them to engage in extensive expenditure reforms.Originality/valueThe findings of this paper should allow policy makers to make informed decisions. Furthermore, the paper is different from others because apart from examining the revenue and expenditure in an aggregate sense, it also considers the different components of revenue and expenditure.
Analysing firms' failures as determinants of consumer switching intentions
Authors: Antón Carmen , Camarero Carmen , Carrero Mirtha 
Published: February 2007

PurposeThe objective of this work is to provide evidence of customer switching intentions as a complex phenomenon involving a series of firm actions – service quality failures, unfair price, low perceived commitment and anger incidents – and factors relating to the purchase situation or the consumer that also play an important role as moderators in the dissolution process.Design/methodology/approachAn empirical study has been carried out in the case of customers of car‐insurance firms.FindingsResults demonstrate the existence of some factors that have a weak influence on the switching intention – service quality and company commitment – and other factors that have a strong influence and precipitate the consumers' decisions – price changes and critical incidents. This study also underlines the moderator role of knowledge about alternatives and switching costs in this process.Practical implicationsThis findings show that a continuing dissatisfaction with the firm as a consequence of a quality that is poorer than expected does not influence individuals as much as a change in the price policy or a one‐off incident in which consumers experience a strong unease.Originality/valueThis work provides empirical evidence about the existence of various determinants of switching: variables that weaken the relationship and variables that precipitate dissolution. These categories had already been discussed theoretically in previous work, but their effect had not been tested. Moreover, it advances in the idea that switching intention may fundamentally be conditioned by consumers' level of involvement and their knowledge about other alternatives.
Relationships and performance of trade intermediaries: an exploratory study
Authors: Fung Patrick K.O. , Chen Ivy S.N. , Yip Leslie S.C. 
Published: February 2007

PurposeThe purpose of this study is to examine the impact of relationship coordination on the performance of trade intermediaries.Design/methodology/approachThis study uses a model of interfirm governance involving multiple members – customers, suppliers and a firm's internal members. In supply chains involving more than two members, the dyadic approach to studying business relationships is inadequate. Dyadic relationships are often influenced by other connected relationships. Thus, this study provides a broader understanding of relationship management in the supply chain.FindingsA major task of intermediaries is to facilitate the flow of materials, information and resource along the supply chain. Growth in outsourcing and competition between supply chains have created a need for intermediaries to manage relationships with other members in the supply chain. How should intermediaries manage these relationships for success? Are there positive linkages between supplier relationship management, customer relationship management, intermediary business processes and intermediary performance? The findings of this study will help intermediaries to improve overall performance and to contribute to global trade.Originality/valueThis preliminary study should prompt further investigations into how internal and external relationships can be integrated for superior performance in global trading operations.
Strategically focused training in Six Sigma way: a case study
Authors: Pandey Ashish 
Published: February 2007

PurposeThe purpose of the current study is to examine the utility of Six Sigma interventions as a performance measure and explore its applicability for making the training design and delivery operationally efficient and strategically effective.Design/methodology/approachThis is a single revelatory case study. Data were collected from multiple sources. In depth interviews of Six Sigma champion, black belt and green belt executives were conducted for understanding the Six Sigma interventions in HR function in general and in training functions in particular.FindingsApplication of Six Sigma approach was found to be helpful for better alignment of training function in MNC bank with the organizational requirements. Six Sigma changed the role of the function towards proaction. Research limitations/implications – This study has usual limitation of single case study research. Moreover, the impact of Six Sigma and its dependence on organizational structure, organizational culture, leadership role, social embeddedness, role stress etc. are identified as areas for future research.Practical implicationsThe study brings out the applicability of Six Sigma approach for HR department and training function.Originality/valueThe paper delineates the application of Six Sigma approach in training function. It explores the applicability of this approach to ensure the training effectiveness by pulling the training function closer to internal and external customers' requirements and by its strategic alignment with organizational goals.
Harmonics cancellation using SVPWM shunt active power filter
Authors: Djeghloud Hind , Benalla Hocine 
Published: February 2007

PurposeThe paper aims to explain the investigation of the space vector modulation (SVPWM), in shunt active powers filters (APFs) field, for controlling the generated current.Design/methodology/approachWith the inclusion of the SVPWM control technique, the proposed topology of the two‐level shunt active power filter (APF), based on IGBTs, besides its efficiency in harmonics cancellation and power factor correction, contributes in switching power losses reduction.FindingsThe paper provides an extended theoretical study and a detailed explanation of the application of the SVPWM on shunt APFs, and demonstrates how power losses can be reduced by limiting the switching process to the two thirds of the pulse duty cycle.Research limitations/implicationsSimulation and experimental validations will still be requested as to the accuracy of the model and the applicability to the polluted electrical power systems plants.Practical implicationsThe paper formulates an easy mathematical method to investigate the SVPWM algorithm with clarification of its various steps. It offers a benefit to people engaged in theoretical and practical research in APFs, inverters, and PWM modulation strategies.Originality/valueSince, there are few studies which clarify the application of the SVPWM on APFs, the paper may help to understand the mathematical implementation of this control strategy both for controlling the APF current and for gating signals generation.
Kautilya on institutions, governance, knowledge, ethics and prosperity
Authors: Sihag Balbir S. 
Published: February 2007

PurposeBoth researchers and policy makers have increasingly focused their energies in exploring the sources of economic growth. The purpose of this paper is to explore the very first ideas on the sources of economic growth of Kautilya during the fourth century BCE.Design/methodology/approachKautilya's non‐technical statements on economic growth are presented as a formal model of economic growth.FindingsKautilya believed that institutions are a prerequisite to economic growth and good governance, knowledge, ethical conduct and economic growth are interdependent. That is, Kautilya believed in the virtuous cycle of economic growth.Research limitations/implicationsKautilya's model of virtuous cycle implies that Kaufmann and Kraay specify an incorrect model to test the virtuous cycle model of economic growth.Practical implicationsAlthough it is a challenge to empirically estimate Kautilya's model if estimated appropriately, it could help in partitioning the Solow residuals into contributions made by technical progress and good governance towards economic growth.Originality/valueThe paper amounts to rewriting the history of economic thought.
Network mobilizer
Authors: Mouzas Stefanos , Naudé Pete 
Published: February 2007

PurposeThe aim of this paper is to identify how companies mobilize other companies in their surrounding network to work within the plans they develop.Design/methodology/approachA conceptual model is developed and its applicability is illustrated by a case study involving a manufacturer‐retailer network within Europe.FindingsThe study identifies five different challenges that managers need to consider when attempting to mobilize other actors in their networks: developing network insight; introducing new business propositions; concluding the deal; developing the social contract; and achieving sustained mobilization.Research limitations/implicationsAlthough based on a manufacturer‐retailer network, it is believed that the proposed model has far wider managerial implications, achieved through the identification of the different challenges.Practical implicationsThe model is explained in some depth, and its practical implications explained via the case study.Originality/valueThe development of a theoretical model of network mobilization based on a network view of business‐to‐business relationships.
Business‐to‐business marketing as a key factor for increasing service revenue in China
Authors: Gebauer Heiko , Wang Chunzhi , Beckenbauer Bernold , Krempl Regine 
Published: February 2007

PurposeThis study seeks to examine how Chinese culture affects business‐to‐business marketing strategies and service revenue in manufacturing companies.Design/methodology/approachThe paper used a combination of qualitative research approaches, namely interviews, longitudinal study and bi‐polar case studies. The sequence of the qualitative research approaches was chosen to maximize internal and external validity.FindingsThe findings expose the impact of the characteristics of Chinese culture on a firm's potential to generate high service revenues in business marketing.Research limitations/implicationsThe study has possible location‐ and industry‐specific limitations.Originality/valueThe implicit logic for increasing service revenue starts with overcoming typical and, in some respects, limiting cultural characteristics. These characteristics limit business‐to‐business marketing for increasing service revenue. Monitoring the effects of Chinese culture and gaining an understanding of how they have to be managed provides some guidance for managers to generate high service revenues.