bluuebunny/crossref_metadata_2025_split huggingface dataset:
Speculation on the long‐term future of Israel and a Palestinian state
Authors: Baker Schaffer Marvin , Schaffer Belay Leslie 
Published: April 2008

PurposeThe purpose of this paper is to postulate a political structure for Israel and a Palestinian State 25‐50 years from now.Design/methodology/approachThe paper speculates that a Middle East Union modeled after the EU could enable stability and prosperity on a scale not now envisioned.FindingsThe paper speculates that oil will no longer be the global fuel of choice in 50 years. It is also speculated that long‐ and short‐range missile defenses will be reliable unlike today's systems. These will create new opportunities for successful collaboration in the Middle East.Originality/valueThe paper speculates that transportation, water, and power will be the key new elements of infrastructure needed to facilitate a Middle East Union. Nuclear desalination is postulated for the water and power and a light rail system connecting 15 cities in the Palestinian areas will be required.
Beware of proud ambition offered as foresight
Authors: Richardson Jacques 
Published: April 2008

PurposeThe purpose of this paper is to demonstrate how admonitions to apply forethought in planning and execution may trap, deceive or discourage even the most circumspect of experienced managers and leaders.Design/methodology/approachA series of real‐life experiences are cited, in most of which foresight, evoked and encouraged by personalities of recognized authority, largely failed to hold its promise.FindingsWith determined intentions behind their conception, design and materialization, some processes and creations do not fulfil their promise because of human or other failing.Research limitations/ implicationsSpace available is the limiting factor here for the presentation of case examples.Practical implicationsThe instances cited are expressly concrete failures in applied foresight. Avoiding such pitfalls should be the best way of profiting from the instances used as illustrations.Originality/valuePlanners, strategists and designers should be able to take advantage of the illustrations used – especially in those cases when foresight goes completely wrong
Worldwide support found for measuring true wealth of nations
Authors: Henderson Hazel 
Published: April 2008

PurposeThe purpose of this paper is to present a survey by GLOBESCAN for Ethical Markets Media, LLC which was released at the “Beyond GDP” Conference in the European Parliament, 19‐20 November.Design/methodology/approachThe methodology is survey based.FindingsThree‐quarters of people in ten countries agree that their governments should look beyond economics and include health, social and environmental statistics in measuring national progress.Originality/valueThis paper is contrary to the accepted view of appropriate national growth measures.
Are “skills” all there is to learning in organizations? The case for a broader framework
Authors: Cunningham Ian 
Published: April 2008

PurposeThe purpose of this paper is to provide an antidote to a narrow focus on skills and to show how learning for organizational development needs a broader framework.Design/methodology/approachThe article is based on work done in a variety of organizations as well as published sources.FindingsGovernments and educational bodies too easily keep attention at the level of individual learning and also address only short‐term needs: organizations need to take a broader view.Practical implicationsThe article has real practical implications for leaders/managers and learning and development professionals. Organizations need to consider learning from a more holistic perspective and not just pay attention to short‐term skill needs.Originality/valueThe article will be of value to managers and learning specialists as it raises important issues about the need to focus on this under‐explored problem.
Founders, leaders, and organizational life cycles: the choice is easy – learn or fail!
Authors: Santora Joseph C. , Sarros James C. 
Published: April 2008

PurposeThe purpose of this article is to provide executives and other organizational leaders with a six‐stage organizational life cycle and its components at each stage.Design/methodology/approachThis article uses the case study method to show the impact of the organizational life cycle on the founder of a nonprofit organization who over time lost the drive and desire to remain competitive.FindingsFounders and organizational leaders who fail to understand the consequences of not remaining vigilant will cause their organizations to suffer the consequences.Practical implicationsLeaders will learn about the issues associated with an organization's life cycle, and will be shown strategies that can be implemented in order to deal with these issues.Originality/valueThis article informs leaders about the importance of learning the steps in the organizational life cycle to help them avoid failure.
Extended scenario role‐playing: cumulative learning for supply chain participants
Authors: Pepper Matthew P. , Clements Michael D. 
Published: April 2008

PurposeThe purpose of this paper is to introduce the concept of a staged cumulative learning mechanism as part of a role‐play model for the teaching of supply chain concepts.Design/methodology/approachThis paper presents the preliminary testing of an alternative model for the facilitation of supply chain learning within organizations. Following on from this, initial feedback is discussed before future stages of development are considered.FindingsThrough the structured implementation of complex supply chain interactions, practitioners can provide effective training that leads to deeper understanding of the interactions and communication skills necessary to balance an organizations successful operation in a modern supply chain.Originality/valueThe value of this paper is to invite the reader to consider the use of extended role‐playing as a mechanism to facilitate the development of cumulative learning outcomes which provide employees with a toolbox of understanding to better approach interaction activities within and between supply chain partners.
Trends in winter sport tourism: challenges for the future
Authors: Unbehaun Wiebke , Pröbstl Ulrike , Haider Wolfgang 
Published: April 2008

PurposeThe purpose of this paper is to survey climate change impacts on winter sport tourists' activity and destination choice, to estimate shifts in customer demand and to provide recommendations and decision support for destination management.Design/methodology/approachA total of 540 skiers from Vienna, Austria were surveyed with a standardized online questionnaire. The survey also contained a discrete choice experiment a stated preference method which forces respondents into trade‐off behavior between various possible combinations of destination profiles.FindingsThe results show a strong preference for destination attributes promising sufficient (natural) snow conditions. In winters that lack snow, resorts in high destinations gain importance and travel distances lose some relevance. A large proportion of skiers would forgo skiing if it becomes more expensive. Snow independent substitutes are accepted as a short time compensation but not for the whole winter holiday. When asked to trade off additional costs and additional travel distances for a snow secure destination, the majority of winter sport tourists are willing to incur some additional cost but the majority reach thresholds at about 10 percent additional cost and 2h additional driving.Originality/valueThe survey shows, that a discrete choice experiment is a suitable method to cover the complexity of activity and destination choice. Therefore it is an unique individual‐oriented approach to consider customer demand and to evaluate the success of offer setting in tourism management. The sequential presentation of three related choice sets is a novel contribution in the field of choice experiments, and appears to be well suited to simulate climate change‐related effects.
Extension and evaluation of JXTA protocols for supporting reliable P2P distributed computing
Authors: Xhafa Fatos , Barolli Leonard , Fernández Raul , Daradoumis Thanasis , Caballé Santi 
Published: April 2008

PurposeIn any distributed application, the communication between the distributed processes/nodes of the distributed systems is essential for both reliability and efficiency matters. The purpose of this paper is to address this issue for distributed applications based on JXTA protocols aiming at extending and evaluating the protocols of the JXTA library for reliable P2P computing.Design/methodology/approachAfter a careful examination of the current version of JXTA protocols, the need was observed for improving the original JXTA protocols such as pipe services to ensure reliable communication between nodes of the grid platform and the discovery and presence service to increase the performance of the applications. Using a mixed P2P network based on broker peers and client peers architecture, which served as a basis to extend the JXTA protocols, was the basis of the approach.FindingsThe original JXTA protocols are extented/re‐implemented to support the development of reliable P2P distributed applications.Practical implicationsThe proposed approach has been validated in practice by deploying a P2P network using nodes of PlanetLab platform and testing each of the re‐implemented protocols using this real P2P network. The extended JXTA protocols can be used to develop reliable P2P distributed applications.Originality/valueIs of value by showing how to improve both efficiency reliability of JXTA protocols and services.
Young adults' food motives: an Australian social marketing perspective
Authors: Piggford Tegan , Raciti Maria , Harker Debra , Harker Michael 
Published: April 2008

PurposeUnderstanding the drivers of young adults' healthy food choices is vital to addressing the public health issue of obesity. The healthy eating motives that underlay such consumer choice behavior are particularly important to the well‐being of society. This research is novel in that it aims to investigate the food motives of young Australian adults in relation to five socio‐demographic factors, namely place of residence, gender, age, gross income and work hours. While overseas studies have examined some of these factors, the Australian context and its nuances is one that is notably absent. Thus, this research aims to provide meaningful contributions to the extant literature from an Australian perspective.Design/methodology/approachFor this study of 18 to 24‐year‐old Australians, quantitative data from a total of 310 respondents (93.7 percent response rate) were collected using quota sampling.FindingsThe paper finds that gender and work hours significantly influenced food motives; however, place of residence, age and gross income while successful with young adults in other countries, did not influence healthy food choices in Australia.Research limitations/implicationsWhile the findings corroborate some aspects of overseas studies, they contradict others and also add new information. Collectively, they contribute useful insights for social marketing intervention strategies concerned with influencing food choice among young Australian consumers.Originality/valueThis study indicates that intervention campaigns that are based upon residence, age and gross income in relation to healthy eating, while possibly successful with young adults in other countries, are likely to be ineffective in Australia.
Exploring message themes in antismoking advertising targeted at teenagers
Authors: Uusitalo Outi , Niemelä‐Nyrhinen Jenni 
Published: April 2008

PurposePrevious studies have indicated that antismoking advertising potentially prevents or reduces smoking among teenagers. However, not all message themes of antismoking advertising have proved effective. This study aims to explore the effects of different message themes on teenagers' intention to smoke. Attitude towards the advertisement and attitude towards the act (smoking) are proposed as mediating variables between the message theme and smoking intentions. The paper also aims to examine effect of three themes, namely health effects, mental effects and social effects on smoking/not smoking.Design/methodology/approachThe data consist of 325 Finnish high school students aged between 13 and 16. The hypotheses are tested using LISREL 8.FindingsThe paper finds that only the attitudes towards advertisements displaying social effects are significantly related with attitudes towards smoking. The attitudes towards the advertisements portraying the themes of health effects and mental effects are not significantly related with attitudes towards smoking and thus are not effective in influencing the respondents' attitudes towards smoking and smoking intentions.Research limitations/implicationsData were gathered only in one European country (Finland). Future studies should examine whether teenagers in other European countries differ in the way they are affected by different message themes.Practical implicationsTeenagers are susceptible to messages that are related to social approval of not smoking or disapproval of smoking, thus social appeals should be used in antismoking advertising targeted at them.Originality/valueThis study focuses on exploring how message themes used in antismoking advertising affect smoking intentions among teenagers in the European context and specifically in Finland.
Segmenting the preferences and usage patterns of the mature consumer health‐care market
Authors: Moschis George P. , Friend Scott B. 
Published: April 2008

PurposeWhile the mature consumer segment (55‐and‐older) is rapidly growing in size, so too are their preferences, motives and spending patterns. The health‐care product and services industry, an industry driven by age, is no exception to the need to identify and accurately target this aging consumer segment. The purpose of this paper is to report on the preferences and marketing implications of this mature consumer segment with respect to health‐care products and services.Design/methodology/approachThe information reported in this paper comes from two large‐scale national studies. The first study gathered information on health‐care services, information sources, payment systems, attitudes toward health‐care providers, and shopping habits. The second study gathered information on selected health‐care products, mass media habits, and several types of health‐related concerns and lifestyles.FindingsThe results of these studies show major differences in the way in which consumers within the mature consumer segment respond to various health‐care marketing offerings and provide the basis for developing strategic recommendations for marketing health‐care products and services to the mature population.Originality/valueThis paper uses a segmentation model based on aging processes and life circumstances, known as “gerontographics.” This unique segmentation technique has demonstrated superiority over the past 20 years through research conducted at the Center for Mature Consumer Studies at Georgia State University.
The order of entry effect in prescription (Rx) and over‐the‐counter (OTC) pharmaceutical drugs
Authors: Kalyanaram Gurumurthy 
Published: April 2008

PurposeThis paper aims to study the effects of order of market entry on market share in prescription (Rx) and over‐the‐counter (OTC) pharmaceutical drugs market.Design/methodology/approachData on sales, price, direct‐to‐physicians (DTP) advertising, and direct‐to‐consumers (DTC) advertising for three Rx drugs categories and two OTC drugs categories were obtained for the period, January 1998 to December 1999. A log‐log statistical model was estimated using OLS methodology.FindingsThere is a significant order of entry effect on market share in both Rx and OTC drugs categories. This effect is higher in magnitude in the OTC category than in the Rx category. The effects of price, and DTP and DTC advertising are also significant. The differential effects of DTP and DTC advertising in the Rx and OTC categories are intuitive.Originality/valueThis study is unique in studying the differential effects of order‐of‐entry, and DTP and DTC advertising on market share in Rx and OTC drugs product categories.
Israel Cancer Association: promoting the fight against breast cancer with IMC strategy
Authors: Herstein Ram , Mitki Yoram , Jaffe Eugene D. 
Published: April 2008

PurposeThe objective of this case study is to present the Israel Cancer Association's (ICA) focused approach to promoting the concept of fighting breast cancer, using an integrated marketing communication (IMC) strategy.Design/methodology/approachThis paper is based on a field‐based case study. In‐depth interviews have been used for data collection with the CEO, marketing management and spokesperson. The case is presented in a chronological order and presents the move from a corporate identity based on monolithic approach to an endorsed corporate identity strategy.FindingsResults of the new communication process showed that the percentage of people in the general Israeli public who perceive the ICA as an organization that has the objective to fight against breast cancer has increased by more than 20 percent since the campaign was launched. As a result of the association's focus over the past five years on promoting the fight against breast cancer, the amount of money it has raised among the general public and businesses has risen by 15 percent since the start of the new promotional campaign. Research data show that the percentage of women being checked jumped from 50 to 62 percent during this period.Originality/valueThis marketing approach has increasingly become the modus operandi of cancer associations throughout the world. These associations have moved from their out‐dated work patterns to IMC strategy approaches. Other non‐profit organizations pondering the issue of how to cope with a large number of objectives, on the one hand, and many target audiences, on the other hand, may find this framework useful.
Flights of fancy: myth, monopoly and the making of Pan American Airways
Authors: Durepos Gabrielle , Helms Mills Jean , Mills Albert J. 
Published: April 2008

PurposeBetween 1927 and 1941 Pan American Airways (PAA) operated international flights from the USA with virtually no competition from US carriers. How PAA established and maintained its monopolistic position – by instrumentally creating a myth of “German threat” – and the implications for organizational theorizing and historiography is the proposed focus of this paper.Design/methodology/approachDrawing on a cultural theory approach to “doing history” and Barthes' 1972 notion of myth, this paper uses a critical hermeneutical exploration of the extensive PAA archive collection (at the Otto Richter Library of the University of Miami) and numerous secondary sources (e.g. various written histories). Following Barthes, the paper views myths as monolithic and authoritative historical constructions which conceal their ideological roots and instrumental conditions of creation. Through critical hermeneutics, the paper deciphers the myth of “German threat” by (re)contextualizing it and thus pluralizing history by showing how a threatening image of “foreign” and specifically “German” aviation operation in South America was instrumentally created to privilege PAA's operations and its close relationship with the US State Department.FindingsImplications for the management theorist and historian as they pertain to a more fragile tone for “doing history” include the acknowledgement of history as multiple socially constructed interpretations of the past, an appreciation for histories that make their conditions of production transparent and the need for (re)writing histories that parade as authoritative monoliths.Originality/valueThe paper offers an empirical example of how an organization's instrumental use of myth facilitates manipulations of history in order to situate and secure the positioning and image of that organization.
Chasing MICE and fellow travelers
Authors: Ford Robert C. 
Published: April 2008

PurposeThe purpose of this paper is to provide a review of the factors and forces that led the creation of the convention and visitor bureau industry and profession to illustrate how historical events influence managerial outcomes.Design/methodology/approachA variety of historical documents and records discovered and reviewed offer insights into identifying the factors that led to the need for and type of organizational outcomes.FindingsThis review allows an extrapolation of the past onto the future to illustrate how social, technological, and economic changes created the need for organizational responses for those who are geographical dispersed in small organizations.Research limitations/implicationsBy tracing the evolution of one profession, it is possible to see the value and logic of professional organizations. Since the research literature and the available records are incomplete, the review is as well. This lack of a complete record makes any conclusions drawn or forecasting problematic.Practical implicationsAny historical review offers insights into the present status of the phenomena under review and some insights into its future. This review provides an understanding of how and why professional organizations are created and identifies how the key inducements they offer their members must, like any organization, induce their continuing support.Originality/valueThis paper reviews the history and evolution of a profession and its associated professional organization that is now large and growing larger but to date has received little academic attention or interest.
Cornish miners in California: 150 years of a unique sociotechnical system
Authors: Wolf Frederick , Finnie Bruce , Gibson Linda 
Published: April 2008

PurposeThe purpose of this paper is to examine a unique sociotechnical system in its historical context to better understand and appreciate how a naturalistic organization enacted five key characteristics identified as critical to sociotechnical systems by theorists hundreds of years after the fact.Design/methodology/approachThe paper presents an examination of the history and context of this unique method of organizing. The literature of sociotechnical systems was examined and five guiding principles are identified which provide the framework for this evaluation.FindingsA sociotechnical system with naturalistic origins is identified, described, and discussed; providing fresh insights into the nature of sociotechnical systems and there enactment.Originality/valueThis is a unique case not previously identified in the literature of management and organizations. It should be of particular interest to scholars interested in sociotechnical systems.