bluuebunny/crossref_metadata_2025_split huggingface dataset:
Study of the Effectiveness of Radio Marketing
Authors: Ranasinghe H.A.P.B. , Kodithuwakku S.S. , Hemachandra S.D.S. , Jayathunga M.P. , Abhayarathne M. H. R. 
Published: April 2024

The potential usage of the radio medium and its implications for marketing have not been extensively explored in the Sri Lankan context. Media expenditure in Sri Lanka continues to be driven by perceptions rather than evidence. Brand equity and its measures are essential intangible assets in marketing communication, and they are instrumental in measuring marketing effectiveness. We conducted this study to examine the relative strength of the radio medium in driving various media attributes towards building brand equity and to investigate the differences between expert perceptions and consumer-based findings regarding the relative strength of the radio medium. Telephone surveys were conducted using a structured questionnaire in the Western Province of Sri Lanka among a randomly selected sample of four hundred twenty-five respondents (425) from an already recruited sample drawn by a reputed marketing research organisation and among a sample of media experts representing more than 50% of the Sri Lankan media industry. Responses were analysed using ordered logistic regression analysis, descriptive analysis, the Wilcoxon rank-sum test, and Kruskal-Wallis H tests. Findings reveal that the radio medium is more potent than press media but less potent than television and social media in delivering media attributes. The results also indicate the differences between expert perception and consumer-based evidence on how strong the radio media advertising strategies are and how strong the radio medium is as a brand recall medium compared to the other media. These research findings provide implications for the media industry in Sri Lanka by highlighting the need for re-evaluating the current industry practise in allocating budgets across media, giving the direction for media planners in deciding the role of each media channel in delivering the campaign objectives and the potential of the radio medium in delivering recall attributes.
Keywords: Radio Marketing Communication, Media Mix Elements, Marketing Effectiveness, Media Attributes, Brand Equity
Analysis of Consumers’ Demographic Characteristics on Buying Behaviour Factors towards Life and Health Insurance Policies
Authors: Biradar Shivkumar L. , Kshirsagar Rajni 
Published: April 2024

The last two years taught us various lessons, including the importance of life security in such tough times. Life insurance is the cover that secures one’s future and provides a financial support. The Indian insurance industry is growing exponentially with the rising number of policyholders. Companies are offering policy options in both the public and private sector. Today’s Indian policy consumer is more aware and takes informed decisions while buying life insurance. Growing literacy, rising income, increasing spending capacity, and the availability of alternatives made the insurance industry an attractive avenue for security and investment. The paper aims to study the awareness level of insurance in respondents and to understand the behavioural aspects of insurance purchase decisions along with demographic factors of life and health insurance. The current study is descriptive in nature, based on primary data collected through a detailed structured questionnaire. The sample size for the study included 202 respondents from Solapur belonging to different gender, age and education groups. Appropriate statistical tools such as percentage, weighted average, rank correlation, chi-square and t-test have been used on the basis of demographic parameters to analyse the data. From the overall study, it can be concluded that for robust growth and deep penetration of insurance business, there is a need for customer-centric marketing strategies. The level of awareness about the type of insurance policy and about riders in a term plan is independent of demographic parameters such as gender, level of education, age and locality. Premiums and the return on investment are the prime factors considered while buying a life insurance policy. To avail good quality of medical treatment and risk coverage are primary reasons to prefer health insurance. Diseases waiting period, list of excluded items and no claim bonus are factors considered before buying a health insurance policy. The future growth of insurance sector will depend on, how effectively the insurers are capable of developing a consumer centric product, which is aptly designed to suit the context and how effectively they will be able to amend the perceptions of the Indian consumers and make them conscious of the insurable risks.
Keywords: Life Insurance, Health Insurance, Buying Behaviour, Demographic Factors, Sum Assured
Сутність професійної лексичної компетентності майбутнього вчителя іноземної мови та її формування на міждисциплінарній основі
Authors: Kosovych Olga 
Published: April 2024

У статті на основі аналізу наукових поглядів учених закцентовано увагу на необхідності і важливості розгляду сутності професійної лексичної компетентності майбутнього вчителя іноземної мови та її формування на міждисциплінарній основі. Підкреслюється важливість лексичних умінь у контексті міждисциплінарних стосунків як складової частини лексичної компетентності іноземної мови, описується їхня специфіка та умови формування, виходячи з переваги побудови лексичної компетентності іноземної мови на міждисциплінарній основі. З’ясовано, що наявність спеціальних завдань, спрямованих на оцінювання вміння використовувати лексику в різних видах мовленнєвої діяльності в усіх формах міжнародних іспитів, також свідчить про визнання особливої важливості оволодіння лексичним матеріалом. Це допоможе студентам сформувати новий словниковий запас, уявлення про звукове та графічне зображення тієї чи іншої лексичної одиниці, зв’язки між словом в іноземній мові та його значенням.
Авторка наголошує на тому, що досягнення високого рівня розвитку лексичної компетентності проявляється у вільному користуванні прямими лексичними ресурсами у безпосередньому та опосередкованому спілкуванні, адекватному вживанні фразеологізмів, прислів’їв, приказок, слів, які характерні для мовлення носіїв мови. Сутність полягає в тому, що навчальна компетентність – це сукупність компетентностей для вивчення іноземних мов і культур у самостійній навчальній діяльності студента, яка є логічною, методологічною та загальною щодо використання сучасних освітніх технологій. Навчання іноземних мов ґрунтується на дидактичних, методичних, лінгвістичних принципах та використанні сучасних освітніх технологій. Зазначається, що наявність спеціальних завдань, спрямованих на оцінювання вміння використовувати лексику в різних видах мовленнєвої діяльності в усіх формах міжнародних іспитів, також свідчить про визнання особливої важливості оволодіння лексичним матеріалом. Це допоможе студентам сформувати новий словниковий запас, уявлення про звукове та графічне зображення тієї чи іншої лексичної одиниці, зв’язки між словом в іноземній мові та його значенням.
Co-Development of Three Dietary Indices to Facilitate Dietary Intake Assessment of Pediatric Crohn’s Disease Patients
Authors: Harvey Antonia , Mannette Jessica , Sigall-Boneh Rotem , Macintyre Brad , Parrott Matthew , Cahill Leah , Connors Jessica , Otley Anthony , Haskett Jennifer , van Limbergen Johan , Grant Shannan 
Published: April 2024

Literature on dietary behaviours of the pediatric Crohn’s Disease (CD) population and the relationship between dietary intake and CD activity is limited. Three dietary indices were developed and tested to conduct dietary pattern analysis in pediatric patients with CD consuming a free diet following remission induction via exclusive enteral nutrition (n = 11). Index scores underwent descriptive and inferential analysis. The mean adjusted scores (out of 100) for the Pediatric Western Diet Index, Pediatric Prudent Diet Index, and Pediatric-Adapted 2010 Alternate Healthy Eating Index (PA2010-AHEI) were 29.82 ± 15.22, 34.25 ± 15.18, and 51.50 ± 11.69, respectively. The mean Western-to-Prudent ratio was 0.94 ± 0.55. A significant correlation (r = −0.71) and relationship (F[1, 9] = 9.04, P < 0.05, R2 = 0.501) between the Western-to-Prudent ratio and PA2010-AHEI was found. The results suggest participants were not following a Western or Prudent diet, and were consuming foods not captured by the indices. More research is needed to describe dietary intake of individuals with CD, validate dietary indices in diverse samples, and explore the utility of these indices in CD assessment and treatment. The co-authors hope this work will stimulate/inspire subsequent interprofessional, dietitian-led research on this topic.
The Influence of Knowledge Management and Islamic Leadership on Organizational Decision Making for Middle School Muslim Youth Development
Authors: Panduwiyasa Haryasena 
Published: April 2024

Islamic youth development and da'wah organizations frequently face constraints in the decision-making process, both those carried out in the secondary level education sector. This is caused by the low effectiveness of the knowledge sharing process carried out between members, the lack of direction and support from the leadership or strategy, and the low quality of information management are the main factors for failure in the knowledge management process in a work program as well as the overall activities of Islamic youth da'wah organizations. The lack of facilities in managing the historical activity track record has hampered the decision-making process in organizational knowledge. Misunderstandings and lack of knowledge also lead to the loss of ghirah (da'wah motivation) and ukhuwah (familial relationships) in Islamic youth da'wah organizations in the education sector. This study aims to prove how knowledge management activities carried out in a structured manner by da'wah organizations, which aim to guide Islamic youth in high school (SMA/K) and junior high school (SMP) can transform information into valuable assets in managing Islamic da'wah operations and decision making that need to be carried out by the organization in the long term based on the determining factors, including managing aspects of knowledge management and Islamic-based leadership character. The methods and data processing carried out in this study used a quantitative-confirmatory approach and used multiple linear regression analysis, through the distribution of questionnaires to members of the XYZ high school Muslim youth development organization in Bandung Regency. The results and conclusions of this study prove that there is a significant positive influence from the application of knowledge management carried out in a structured manner up to 47.1% and Islamic-based leadership abilities up to 41.9%, on the decision-making process of Muslim youth development organizations in secondary schools, as well as Islamic-based education in general.
The Application of Mentimeter to Improve Critical Thinking Skills in Al Islam dan Muhammadiyah (AIK) Course
Authors: Risdiani Risdiani , Srifariyati Srifariyati , Raharjo Raharjo , Rohman Abdul 
Published: April 2024

Recent learning processes have not been fully student-cantered. The assessment tends to only giving score and ignores the skill of critical thinking. It requires changes in the use of learning strategies, methods, and media that activate students in the learning process in order to develop the skill of critical thinking. In this case, the use of Mentimeter can be an alternative. The objectives of the research is to find out the application of Mentimeter in the course of Al Islam and Muhammadiyah in the material of Ramadhan Fast, and to know how Mentimeter media can improve critical thinking skill of Nursing Department Students of Universitas Muhammadiyah Pekajangan Pekalongan that consist as 32 students of class A as experiment class and 34 students of class B as the control class. This study uses a quantitative research approach, specifically using a quasi-experimental method, the research design is pre-test, and the design of the control group is post-test. Based on the prerequisite test these two groups are not homogeneous and not normally distributed. From the results of research using the Mann Whiteney test, it is known that the Asymp. Sig. (2-tailed) of 0.00 0 which is less than 0.05. So, according to the basis for making a decision on the Mann Whitney U test, it can be concluded that Ho is rejected and Ha is accepted. This shows that there are significant differences in learning outcomes in the experimental class and the control class. The findings from this study indicate that Mentimeter media can effectively improve critical thinking skills.
Implementation of Articulate Storyline to Improve Students’ Interest in Learning Islamic History Lesson
Authors: Khozin Khozin , Haris Abdul , Rozza Dian Silvia 
Published: April 2024

Inadequate educational ability shown by educators and resources as well as the limited time is the factor that causes inadequate student’s understanding. One of the approaches to decrease the problem involves the use of various instructional resources. The objective of this research is to analyze the design of media with clear storyline and characteristics that determine the level of students’ interest in their education. This research uses qualitative approach with case study. Observation, interview, and documentation are the main method used in the process of data collection. Before, in the middle of, and after learning experience with media, observations were done. Text books and media made in Articulate Storyline are the documentation used. To analyze the data, first, the data must be summarized, then presented, and last, concluded Based on the finding of the research, the most basic step to be done in the process of the making of the media is examining the concept and the design of the media end-to end. It is done in order to make Articulate Narrative media in the lecture of Islamic History as easy as possible. Besides that, the design must be modified to accommodate various demands and students’ ways of study. There are internal and external factors that play roles in determining the level of a student’s learning interest. The use of Articulate Storyline, which is an innovative learning media, is an example of an extrinsic element which has potential to help students develop their learning interest.
Need Analysis for Teacher Performance Evaluation: Systematic Literature Review
Authors: Usman Errina , Hakim Irwanto Moch. Surya , Zainiyati Husniyatus Salamah , Suryani Suryani 
Published: April 2024

One of recent educational problems is in the evaluation of teacher performance. It is revealed that the practices of teacher performance evaluation are manual, intuitive, and less objective. It causes the evaluation of teachers’ performance has not been maximum. This inability to carry out teacher performance evaluation must be analyzed in order to minimize evaluation practices that do not comply with procedures, so as to produce maximum assessments as material for sustainable evaluation. The aim of this research is to analyze the needs for teacher performance assessment practices in Indonesia. This research uses a qualitative approach of the systematic literature review (SLR) type. The tools used to compile literature are Publish and Perish and Google Scholar. The codification results find 25 articles about teacher performance evaluation. The codified articles are limited from 2018 -2022. The research results show that the most urgent need analysis is the requirement for teacher performance evaluation to determine the teacher's ability to do their responsibilities and to provide warnings and motivation to teachers. Good teachers are supported by the competence of good school principals as mentors, coaches, and developers in school progress.
Educational Dualism in Indonesia: Systematic Literatur Review
Authors: Hidayati Nurul , Muhid Abdul , Sahri Iksan Kamil 
Published: April 2024

Dualism in education is an interesting topic to discuss. Two entities separated as a result of this educational dualism are not easy to be united. However, this situation has happened, and what we have to do is finding the solution to anticipate the effects of the dualism. This article uses SLR method, which aims to summarize researches that have been done on history, effects, and solution of educational dualism in Indonesia. In this Systematic Literature Review (SLR) we collect, synthesize, and analyse research articles on educational dualism in Indonesia published between 2013 and 2023. The result of the research is that educational dualism in Indonesia is caused by several respects. First, this dualism is started from the policy of the Dutch Colonial Government in the pre-independence era. Second, the dualism is inherited and rooted up to now. Third, there is a political factor in the Indonesian government. Fourth, government policies that is considered weakening and alienating madrasah education (Islam), Fifth, the narrowness of scientific studies in Islamic education. Meanwhile, the impacts of this dualism are that there is a dichotomy in knowledge, the cost of education is unaffordable for the lower middle class, curriculum development is increasing but religious, cultural and social values are experiencing a decline, and the world of education is becoming a political playing ground. To reduce the impact of the educational dualism above, several solutions are offered: one, eliminating scientific dichotomies; two, awakening the Islamic scientific ethos and scientific integration; three, changes in government policy.
On the Infinite Naturally Contained in the Finite
Authors: Voytekhovsky Yu. L. 
Published: April 2024

The article is devoted to the history of ideas about the shape of the crystal polyhedron and its structure. It is shown how the ideas of face belts and crystal lattice naturally introduce infinities into the science of crystals, always finite in the practice of mineralogists. The article is timed to the 2000th anniversary of the birth of Pliny the Elder, the 385th – of N. Stenon, the 280th – of R.J. Haüy, the 180th – of P.G. Groth, the 170th – of V.M. Goldschmidt, E.S. Fedorov, and A.M. Schönflies. All of them in their work tried to master the seemingly infinite varieties of objects according to found principles.
Формування відкритого освітнього простору територіальних громад сільської місцевості
Authors: Пушкарьова Тамара , Коваль-­Мазюта Марія 
Published: April 2024

Розпочата в Україні децентралізація освітньої системи завбачує передачу значної низки повноважень з організації й забезпечення життєдіяльності громад від центральних владних інститутів до органів місцевого самоврядування, у тому числі до новоутворених управлінських структур об’єднаних територіальних громад у сільській місцевості за перспективи надання більш доступних та якісних послуг у освітньому просторі адміністративно-­територіальних утворень.Водночас, поряд з розширенням владних спроможностей, місцеві громади через управлінські структури територіальних органів самоврядування здобули чималу низку додаткових, не типових для них раніше, обов’язків, пов’язаних не лише із забезпеченням освітнього процесу на території об’єднаної громади, а й з вирішенням проблем жителів сільської місцевості у сферах охорони здоров’я, комунального обслуговування, соціального захисту, працевлаштування, спорту, культури тощо (Пушкарьова, Коваль-­Мазюта, 2023, с. 67). Обумовлені функції конче потребують специфічних знань і навичок, а отже завбачують усестороннє й помірковане обговорення механізмів організаційно-­управлінського супроводу процесів децентралізації та забезпечення актуальних перетворень у важливих сферах життєдіяльності громад сучасними науковими порадами й практичними рекомендаціями на основі досвіду світового товариства.
PENGARUH KONSUMSI JANTUNG PISANG KEPOK TERHADAP PENINGKATAN PRODUKSI ASI PADA IBU MENYUSUI DI WILAYAH KERJA PUSKESMAS GAMBESI KOTA TERNATE
Authors: Hubaya M Sitti , S Karimah , H.G Sulima 
Published: April 2024

Pengaruh Konsumsi Jantung Pisang Kepok Terhadap Peningkatan Produksi ASI Pada Ibu Menyusui di Wilayah Kerja Puskesmas Gambesi Kota Ternate. Penelitian ini bertujuan mengetahui peningkatan produksi ASI pada ibu menyusui yang mengkonsumsi jantung pisang kepok. Rancangan penelitian yang digunakan adalah Quasy Eksperimental dengan Equivalent Time Sampel Design.Populasi dalam penelitian ini adalah seluruh ibu post partum kurang dari 40 hari yang menyusui di wilayah kerja Puskesmas Gambesi Kota Ternate yang berjumlah 60 orang. Jenis pengambilan sampel yaitu teknik total sampling. Sehingga jumlah sampel dalam penelitian ini sebanyak 60 ibu menyusui.Sampel penelitian dalam rancangan ini adalah dua sampel yang ekivalen waktunya. Teknik pengumpulan data adalah data primer dengan observasi (pengamatan) secara langsung kepada responden penelitian untuk mencari perubahan atau hal-hal yang akan diteliti. Rancangan penelitian yang digunakan adalah Quasy Eksperimental dengan Equivalent Time Sampel Design. Instrumen dalam penelitian ini adalah menggunakan lembar observasi. Data diolah dengan system manual dan komputerisasi. Pengolahan data melalui tahap-tahap editing, coding, entry, dan cleaning. Analisis data dengan cara Bivariat dan Univariat. Penelitian ini dilaksanakan di wilayah kerja Puskesmas Gambesi Kota Ternate di Tahun 2015.Hasil penelitian menunjukkan bahwa variable pengaruh konsumsi jantung pisang kepok terhadap peningkatan produksi ASI yaitu hasil analisis Odds Ratio menunjukkan ibu yang mengkonsumsi jantung pisang kapok lebih berpengaruh 4,750 kali lebih besar untuk mengalami peningkatan produksi ASI dari pada yang tidak mengkonsumsi jantung pisang kapok (OR = 4,750; 95% CI: 1,584-14,245) dan secara statistik menunjukkan ada hubungan yang bermakna (p = 0,009)
Analisis Sentimen Komentar Youtube Terhadap Tayangan #Terbaru! Temuan dan Masalah Ahlak Di Ponpes Al-zaytun Menggunakan Metode Naïve Bayes
Authors: Ansyah Mochammad Febrialdi , Ghofur Abd. , Lidimillah Lukman Fakih 
Published: April 2024

Cara mengetahui umpan balik dari konten di sosial media adalah dengan cara melihat komentar yang diutarakan oleh masyarakat. Hal ini bisa dipelajari melalui salah satu cabang ilmu teknologi komputer yaitu text mining. Dengan teks mining tersebut kita dapat menggali informasi dari data komentar. Analisis sentimen merupakan solusi dalam mengelompokkan respon masyarakat dalam bentuk komentar kedalam komentar positif, netral dan negatif. Dari channel youtube iNews menayangkan salah satu videonya tentang pondok pesantren Al-Zaytun. pada tayangan tersebut dapat diperoleh informasi dari data yang tidak terstruktur sehingga diperlukan suatu metode dalam mengelompokkan data komentar dalam komentar yang positif, netral dan negatif. Pada analisis sentimen ini akan menggunakan pengklasifikasian menggunakan metode naïve bayes. Naïve bayes merupakan metode yang sederhana namun tingkat akurasinya baik di dalam proses klasifikasi. Pengujian tersebut mendapatkan nilai akurasi 64%, recall 93%, Precision 75% dengan ini dapat disimpulkan bahwa metode naïve bayes cocok digunakan dalam analisis sentiment pada komentar youtube.