bluuebunny/crossref_metadata_2025_split huggingface dataset:
A categorization approach to analyzing the global consumer culture debate
Authors: Merz Michael A. , He Yi , Alden Dana L. 
Published: May 2008

PurposeGiven the ongoing globalization debate and lack of agreement about whether consumer cultures are predominantly globalizing, glocalizing, or localizing, the purpose of this paper is to propose a conceptual framework designed to help clarify discussion and facilitate theoretical progress.Design/methodology/approachBy integrating Rosch's categorization theory into the discussion of whether consumer cultures globalize, glocalize, or localize, several propositions can be formulated that help structure this discussion systematically.FindingsIt is demonstrated that arguments for global consumer culture (GCC) are most easily made at the superordinate level. However, their strength (versus glocal and local consumer culture) at the basic and subordinate levels is moderated by whether meanings associated with the consumption factor are primarily functional or symbolic.Research limitations/implicationsFuture research should empirically validate this initial effort. In addition, scholars should examine from a non‐western centric perspective whether GCC is emerging across the different category levels and meaning systems. Furthermore, emic research is needed to examine the emic meanings of the categories herein.Practical implicationsThis proposed framework is also designed for marketing managers as a new tool to facilitate their global strategic planning.Originality/valueThis paper moves the GCC culture debate forward by integrating, for the first time, categorization theory into the discussion. This is of value for both academics and practitioners.
A meta‐analysis of effect sizes in international marketing experiments
Authors: Wang Xuehua , Yang Zhilin 
Published: May 2008

PurposeEffect size is an important determinant of statistical power. However, very few experimental studies in international marketing (IM) report effect sizes and no meta‐analysis work in this regard has been done. The main objective of this paper, therefore, is to quantitatively document effect sizes of experiments in IM and to provide directions for further methodological improvement.Design/methodology/approachAll articles published in the top three marketing journals and the top six IM‐related journals during the period 1992‐2005 were screened; this yielded 35 experiment‐based papers within the domain of IM. For each study, ten methodological characteristics relevant to IM experimental designs were coded.FindingsThe 35 studies reported 68 experiments, which produced a total of 1, 074 observations. Results reveal that, on average, for experiments in international business marketing, about 2.89 percent of the variance in a dependent variable (DV) is accounted for by experimental treatments, and a variance of 3.61 percent is shared by the independent and DV for experiments in international consumer marketing. Sampling method, type of subjects, type of design and number of countries are found to have significant influences on effect sizes.Originality/valueThis paper provides a quantitative, state‐of‐the‐art review of effect sizes in IM experiments, points out problems such as inappropriate reliance on an overall effect size index, and further offers useful suggestions on how to report and improve effect sizes.
A cross‐cultural validation of a gender role identity scale in marketing
Authors: Schertzer Susan M.B. , Laufer Daniel , Silvera David H. , Brad McBride J. 
Published: May 2008

PurposeThe purpose of this paper is to explore the cross‐cultural efficacy of a gender identity scale commonly used in marketing: the shortened version of the Bem Sex Role Inventory (BSRI) measure developed by Barak and Stern, the Gender Trait Index (GTI).Design/methodology/approachData were collected in the USA, Mexico, and Norway, and confirmatory factor analysis was used to assess the cross‐cultural equivalence of the GTI.FindingsConfigural, metric and partial scalar invariance of a revised 16‐item measure were supported.Originality/valueThe validated 16‐item GTI scale will enhance measurement applications and theory building in cross‐cultural research, and further the authors' understanding of the role that gender identity plays in consumer decision making.
Mandatory audit firm rotation and audit quality
Authors: Jackson Andrew B. , Moldrich Michael , Roebuck Peter 
Published: May 2008

PurposeThe purpose of this paper is to investigate the effect that a regime of mandatory audit firm rotation would have on audit quality.Design/methodology/approachUsing two measures of audit quality, being the propensity to issue a going‐concern report and the level of discretionary accruals, the paper examines the switching patterns of clients in their current voluntary switching capacity, and the levels of audit quality.FindingsThe main finding is that audit quality increases with audit firm tenure, when proxied by the propensity to issue a going‐concern opinion, and is unaffected when proxied by the level of discretionary expenses. Given the additional costs associated with switching auditors, it is concluded that there are minimal, if any, benefits of mandatory audit firm rotation.Research limitations/implicationsA limitation of this study is that only actual audit quality is examined. While the results suggest that actual audit quality is associated with the length of audit tenure, the perception of audit quality is not addressed, which may increase with audit firm rotation.Originality/valueThe results go against the move towards mandatory audit firm rotation, and suggest that other initiatives may need to be considered to address concerns about auditor independence and audit quality.
The development of accounting regulations in Egypt
Authors: Kamal Hassan Mostafa 
Published: May 2008

PurposeThis paper seeks to understand the processes of setting accounting standards in a developing country in transition, namely Egypt. It explores the social, political as well as economic forces that underlie the development of financial accounting regulations implemented throughout two longitudinal periods; starting with the beginning of socialism and extending to liberalism.Design/methodology/approachThe paper is based on in‐depth interviews and an analysis of documents. It relies on the institutional theory notions of coercive, mimic and normative isomorphic mechanisms to link the changes in the financial accounting regulations to the changes in the wider social and institutional context wherein organizations operate, while, at the same time, exploring the legitimation processes underlying the development of domestic accounting standards similar to the International Accounting Standards (IASs).FindingsThe paper finds that the major changes in the state's political philosophy, the regulators' motivations and the processes of the accountancy profession provided a momentum to the formulation of Egyptian Accounting Standards (EAS). Though similar to IASs, they were acted upon to overcome the pre‐existing socialist accounting practices, while, at same time, increasing organizational members' adherence to the processes of privatization.Research limitations/implicationsAlthough the empirical findings suggest that “globalization forces” through technical as well as financial assistance programmes created pressures during the standard‐setting processes, a full investigation and explanation of such pressures are an area of future research.Originality/valueThe paper contributes to the understanding of how IASs are diffused in a country in transition and the role of these standards during that country's transformation processes towards the market economy.
Integrated optical and electronic interconnect printed circuit board manufacturing
Authors: Selviah David R. , Aníbal Fernández F. , Papakonstantinou Ioannis , Wang Kai , Bagshiahi Hadi , Walker Andy C. , McCarthy Aongus , Suyal Himanshu , Hutt David A. , Conway Paul P. , Chappell John , Zakariyah Shefiu S. , Milward Dave 
Published: May 2008

PurposeTo introduce the Innovative Electronics Manufacturing Research Centre Flagship Project: Integrated Optical and Electronic Interconnect PCB Manufacturing, its objectives, its consortium of three universities and ten companies and to describe the university research being carried out. This paper briefly reviews the motivation for developing novel polymer formulations, fabrication techniques, layout design rules and characterisation techniques for hybrid electronic and optical printed circuit boards (PCBs) using multimode polymer optical waveguide interconnects.Design/methodology/approachThe authors are investigating a number of different fabrication techniques which they compare with each other and with modelled calculations of waveguide components. The fabrication techniques include photolithography, laser ablation, direct laser writing, embossing, extrusion and ink jet printing.FindingsA number of design rules for polymer multimode waveguides have been found and published. Techniques for ink jetting polymer to print waveguides and laser ablation techniques have been developed. New formulations of polymer which cure faster for direct writing have also been developed.Research limitations/implicationsFurther work is needed to thicken the ink jet printed polymer and to investigate side wall roughness of the ablated waveguides and development of new polymer formulations for dry film. Further research is also needed on construction of prototype system demonstrators.Practical implicationsThe fabrication techniques being developed are designed to be transferred to industrial PCB manufacturers to enable them to make higher value optical PCBs. The design rules being discovered are being entered into commercial PCB layout software to aid designers of optical PCBs.Originality/valueThe paper is of interest to PCB manufacturers who wish to upgrade their processes to be able to manufacture optical PCBs. The university research is original and some has been published as shown in the publications in the reference list.
Human rights of migrant women workers in janitorial services and night clubs
Authors: Güven‐Lisaniler Fatma , Uğural Sevin , Rodríguez Leopoldo 
Published: May 2008

PurposeTo discuss the gender dimension of migration and human rights, and to provide an assessment of how to improve human rights protections for migrant women workers in janitorial services and night clubs across registered and unregistered migrant women workers in North Cyprus.Design/methodology/approachA survey is done to establish the employment conditions of migrant women workers in both sectors. The conditions are evaluated to assess the compliance with North Cyprus labor and immigration legislation and international human rights protocols.FindingsRegistered and unregistered segment of the janitorial services and unregistered segment of sex industry are dominated by Turkish migrant women. The registered part of sex industry is dominated by Eastern European migrant women mostly due to the legislative framework within which these two activities operate, primarily with respect to immigration requirements and also as it pertains to the remunerative potential of activity. No evidences of human rights abuses of Turkish immigrants in either segment of the cleaning services sector are founded but lack of knowledge of their conditions in unregistered sex work. Eastern European migrants working in the registered segment of the sex industry suffer human rights and basic migrant rights abuses at the hands of the state and the employer.Research limitations/implicationsLack of knowledge of Turkish migrant women workers' conditions in unregistered segment of sex work limits the findings of the research. A survey across unregistered Turkish sex workers is suggested for future research.Practical implicationsLegalization of commercial sex among registered konsomatrices would provide an opportunity for labor rights legislation to be fully applied to their primary income‐earning activities. Most of the human and immigrant rights violations are the result of legislation applied to nightclubs and work visas for konsomatrices. Improvements in the legislation and work visas for konsomatrices would guarantee the women to have access to assistance in case of human rights violations.Originality/valueThe paper provides practical suggestion for the improvement of human rights protections for migrant women workers in North Cyprus.
Combining faith and CSR: a paradigm of corporate sustainability
Authors: Teck Hui Loi 
Published: May 2008

PurposeEngaging corporate social responsibility (CSR) is essential to attain corporate sustainability. This paper aims to take the CSR from the viewpoints of a believing system, Christianity in an attempt to bridge a gap in the existing literature.Design/methodology/approachThrough related literature reviews, research questions asked and grounding in the Christians' sacred text, the author seek to explore the Christians' social responsibilities and their relatedness to the CSR.FindingsThis paper highlights the interlocking principles – honoring God, one's neighbor, God's creation, great commissions and eternality concept – that shape the Christians' fundamental approaches toward their social responsibilities. These collective faith driven principles would redefine the existing CSR conceptions in a refined form that the author call a faith‐based CSR.Practical implicationsThe paper discusses the applications of the faith‐based CSR in the areas of corporate philanthropy, environmental preservation and social reporting. The faith‐based CSR is inherently beneficial to the firms and their stakeholders. It refines the organizational paradigms on the business competition, and uncovers a corporate sustainability paradigm otherwise hidden to managers and scholars.Originality/valueThe Christians have significant presence in both developed and emerging nations. Their worldviews on the social responsibility, consequently, would have influenced the CSR practices of firms. Given the scant attentions paid to explore the intersection between a believing system and the business ethics, this paper can make a unique contribution to the area of CSR literature.
Evolution of a summer research/writing workshop for first‐year university students
Authors: Guise Janneka L. , Goosney Janet , Gordon Shannon , Pretty Heather 
Published: May 2008

PurposeThe paper aims to describe a framework for a summer research/writing workshop for new university students, and its evolution over time and across institutions.Design/methodology/approachThe University of Toronto at Scarborough (UTSC) has successfully offered its award‐winning two‐day Summer Learning Institute on Research, Writing and Presentation Skills for four years (2004‐2007), to increasing enrolments. Memorial University of Newfoundland (Memorial) adapted the UTSC model and successfully piloted its four‐day workshop, Summer Program in Academic Research and Communication (SPARC), in August 2006. Both programs were low‐cost, non‐credit summer workshops for new students to help them prepare for university‐level research and writing. Memorial offered its program a second time in August 2007. This paper focuses on the Memorial experience.FindingsThe success of these programs is attributed to a common framework used in each case: program planning, marketing, and delivery and assessment.Practical implicationsThe framework described in this paper could be adapted by other institutions wishing to implement such a program. In addition, the SPARC team will continually improve the program by reflecting on each part of the framework.Originality/valueMuch research has been done to identify and address the specific needs of first‐year university students. For example, some institutions offer “first year experience” courses for credit, while others place first‐year students into Interest Groups. Most academic libraries offer information literacy sessions to groups of undergraduate students during the regular semester. This paper presents a model for reaching first year studentsbeforethey take their first class at university.
IFLA WLIC 2007 Durban, South Africa
Authors: Madge Bruce 
Published: May 2008

PurposeThe purpose of this paper is to provide a flavour of the World Library and Information Congress: 73rd IFLA General Conference and Council.Design/methodology/approachThe paper gives an outline of the issues, content, speakers, participants, social networking and location of this conference.FindingsThis conference commenced with a powerful keynote speaker who set the tone for the rest of the conference. The World Congress was very informative, useful and provided wonderful international networking opportunities.Originality/valueThe paper provides a report of the major annual international conference of value to international information and library professionals.
Positive and negative brand beliefs and brand defection/uptake
Authors: Winchester Maxwell , Romaniuk Jenni , Bogomolova Svetlana 
Published: May 2008

PurposeThe paper seeks to conduct an exploratory study into how positive and negative brand belief levels differ before, and change after, consumers defect from a brand or take up a new brand.Design/methodology/approachTwo longitudinal studies in banking and insurance were used. These included repeat interviews with the same consumers. Brand buying behaviour and positive and negative brand beliefs were measured and then compared across those who defected from a brand and those who took up a new brand.FindingsPrior to defection, differences in both positive and negative perceptions were apparent in those who subsequently defected. There was also evidence of a readjustment after defection to match the new user status. There was evidence that this readjustment did not just occur in the behaviour change period, but continued to occur afterwards, with differences over time much greater for the longer time frame interview than evident for the shorter time frame. Negative beliefs were more discriminating when the defection was customer‐initiated rather than during a renewal process. New brand users displayed a higher propensity to give positive beliefs prior to taking up the brand compared to non‐users who did not take up the brand. These changes further continued post‐switching as new users adjusted to their new status.Originality/valueThis research contributes to the understanding of the brand belief‐behaviour relationship using two very different longitudinal studies. It also investigates negative brand beliefs, which are rarely researched, and compares the effects of negative beliefs with that of positive beliefs.
The attractiveness and connectedness of ruthless brands: the role of trust
Authors: Power John , Whelan Susan , Davies Gary 
Published: May 2008

PurposeThe paper aims to investigate the impact of ruthless image on the attractiveness and connectedness of corporate brands. It proposes a model that trust mediates the influence of a ruthless image on these outcomes. The study aims to build upon previous theory which suggests that not all brands with negative aspects to their images are destined to receive negative consumer responses.Design/methodology/approachA mixed method approach was adopted to examine consumer responses to ruthless brand image, including five focus groups to uncover successful brands with strong ruthless associations and 680 personal face‐to‐face surveys in which respondents were interviewed about one of four brands.FindingsThe paper provides empirical support that the mediating role of trust is critical to the development of favourable outcomes where negative brand associations exist. No significant direct links between ruthlessness, attractiveness and connectedness were identified – only an indirect effect via trust.Research limitations/implicationsThe chosen research approach may reduce the generalisablity of the results. Further empirical testing using alternative brands and outcome measures is encouraged.Practical implicationsStrategic brand implications are outlined which argue that brands with negative images can be successful, profitable and often the market leader. The importance of leader image to disguise the ruthlessness of the corporate brands is discussed.Originality/valueThis paper fulfils an identified need to study favourable consumer attitudes in the context of brands with negative associations.
Children's use of brand symbolism
Authors: Nairn Agnes , Griffin Christine , Gaya Wicks Patricia 
Published: May 2008

PurposeThe paper seeks to offer a critique of the Piagetian developmental cognitive psychology model which dominates research into children and brand symbolism, and to propose consumer culture theory as an alternative approach. The paper also aims to present the design and interpretation of an empirical study into the roles brands play in the everyday lives of junior school children, which demonstrates the richness of this alternative framework.Design/methodology/approachThe key literature on children and brand symbolism is reviewed and the main concepts from consumer culture theory are introduced. A two‐stage qualitative study involving 148 children aged 7‐11 is designed using group discussions and a novel cork‐board sorting exercise. Findings from group discussions with 56 children in stage 2 of the study are analysed from a consumer culture theory perspective.FindingsThe analysis focuses on two aspects of the ways in which children use brand symbols in their everyday lives: their fluid interpretations of “cool” in relation to brand symbols, and the constitution of gender in children's talk about iconic brands, notably on “torturing Barbie”.Research limitations/implicationsA key aim of this paper is to critique an existing framework and introduce an alternative perspective, so the analysis offered is necessarily partial at this stage. Future research could also use a consumer culture approach to investigate the role of brands in the everyday lives of children with differential access to financial resources, children from different ethnic groups, and children from different parts of the world.Originality/valueThe introduction of a new framework for researching children and brands offers a host of possibilities for academics and practitioners to understand the effects of brand symbols on the lives of today's children, including a more informed approach to socially responsible marketing. This is also the first study to apply consumer culture theory to children's consumption behaviour. Studying consumption practice from the child's viewpoint offers exciting new angles for the development of this theoretical perspective.
The role of emotion in explaining consumer satisfaction and future behavioural intention
Authors: Martin David , O'Neill Martin , Hubbard Susan , Palmer Adrian 
Published: May 2008

PurposeService quality and customer satisfaction have traditionally been conceptualised and measured using cognitive indicators. This paper aims to build on the body of literature that recognises the role of emotions in determining customer satisfaction and future behavioural intention.Design/methodology/approachThe focus for this study was a football stadium in which respondents' evaluation of “off pitch” service quality was investigated in the context of emotions aroused by “on pitch” activities. A time‐elapsed three‐stage survey was used to evaluate the respondents and any changes over time.FindingsIn a survey of 407 match attendees, emotionally‐based satisfaction was found to be a better predictor of future behavioural intention than cognitive measures of satisfaction.Originality/valueThe paper establishes the need to use both emotional and cognitive measures of satisfaction when evaluating overall customer satisfaction and future behavioural intention. It also highlights the unique nature of customer satisfaction in a sporting events venue.