bluuebunny/crossref_metadata_2025_split huggingface dataset:
Эволюция didgital маркетинга
Authors: КАСЫМОВА Б. , ШАХШИНА А. , РАЙХАНОВА Г. 
Published: May 2024

бұл мақалада Didgital маркетингінің пайда болу және даму эволюциясы қарастырылған. Didgital маркетинг — бұл тауарлар мен қызметтерді ақпараттық және электронды каналдар, мысалы теледидар, интернет, әлеуметтік желілер және т. б. арқылы жылжыту. Digital маркетингтің басты мақсаты — тұтынушылармен байланыс арналарын кеңейту. Мақалада Digital маркетинг пайда болғанға дейін өндірістік революцияның және интернеттің даму, сонымен қатар Digital маркетингінің Қазақстанда қазіргі кездегі жағдайы туралы ақпараттар қамтылған.
В статье рассматривается эволюция происхождения и развития didgital Marketing. Didgital маркетинг — это продвижение товаров и услуг по информационным и электронным каналам, таким как телевидение, интернет, социальные сети и т. д. Основная цель Digital маркетинга-расширение каналов связи с потребителями. Статья содержит информацию о промышленной революции и развитии интернета до появления Digital маркетинга, а также о современном состоянии Digital маркетинга в Казахстане.
This article examines the evolution of the origin and development of digital Marketing. Digital marketing is the promotion of goods and services through information and electronic channels, such as television, the Internet, social networks, etc. The main goal of Digital marketing is to expand communication channels with consumers. The article contains information about the industrial revolution and the development of the Internet before the advent of Digital marketing, as well as about the current state of Digital marketing in Kazakhstan.
Құзыреттілік әдіснамасын қолдану арқылы студенттерді даярлау
Authors: Минжанов Н. , Minzhanova G. 
Published: May 2024

In this article, the authors analyze the preparation of a specialist for future professional activity, the trends in the development of modern educational technologies, as well as pedagogical conditions for the use of innovative pedagogical technologies in practice-oriented learning. Innovative pedagogical technologies as a result of researches caused by scientific discoveries are considered. The article deals with approaches to teaching, learning and assessment based on competence methodology as a tool by which a new educational paradigm can be implemented. The article deals with three types of interaction between teachers and students in the process of interaction, as well as the principles of interactive learning.
Осы мақалада авторлар маманның болашақ кәсіби қызметіне дайындығына, заманауи білім беру технологияларының даму тенденцияларына, сондай-ақ тәжірибеге бағытталған оқытуда инновациялық педагогикалық технологияларды қолданудың педагогикалық шарттарына талдау жасайды. Инновациялық педагогикалық технологиялар ғылыми жаңалықтарға негізделген зерттеулердің нәтижесі ретінде қарастырылады. Мақалада оқыту, білім беру және бағалау тәсілдері құзыреттілік әдістемесі негізінде жаңа білім беру парадигмасын жүзеге асыруға болатын құрал ретінде қарастырылады. Мақалада оқытушы мен студенттердің өзара іс-қимыл жасасу процесінде өзара іс-қимылының үш түрі, сондай-ақ интерактивті оқыту принциптері қарастырылады.
В настоящей статье авторы дают анализ подготовки специалиста к будущей профессиональной деятельности, тенденций развития современных образовательных технологий, а также педагогических условий использования инновационных педагогических технологий в практико-ориентированном обучении. Рассмотрены инновационные педагогические технологии как результат исследований, обусловленных научными открытиями. В статье рассматриваются подходы к преподаванию, обучению и оценке на основе компетентностной методологии как инструмента, с помощью которого новая образовательная парадигма может быть претворена в жизнь. В статье рассматриваются три вида взаимодействия преподавателя и студентов в процессе взаимодействия, а также принципы интерактивного обучения.
Впервые в истории отечественного уголовного права пресечение причастности несовершеннолетних к суицидальному поведению
Authors: МІНЖАНОВ Н. , КАБИЛДИНА А. 
Published: May 2024

Мақалада Қазақстан мемлекеті өзінің басты басымдығы, ең жоғары адамды, оның өмірі мен денсаулығын, ар-намысы мен қадір-қасиет, қол сұғылмаушылық және қауіпсіздік. Алайда қазіргі біздің еліміз күрделі кезеңді бастан кешуде, осыған байланысты қоғамдағы әлеуметтік проблемалар күшейе түсуінің салдарынан өз-өзіне қол жұмсаудан болатын өлім арта түсуде. Статистикалық деректерді талдау суицидтің өсуі кәмелетке толмағандарды ескере отырып, халықтың әртүрлі (жас, жыныстық және басқа) топтары үшін де маңызды екенін көрсетеді. Суицидтік көрсеткіштерді ескере отырып, Қазақстан қолайсыз жағдайлардағы елдердің алғашқы ондығына кіріп отыр.
В статье подчеркивается, что главным приоритетом государства Казахстан является человек, его жизнь и здоровье, достоинство, неприкосновенность и безопасность. Однако сейчас мир в целом и наша страна переживают сложный период, характеризующийся обострением социально-экономических, внешне- и внутриполитических проблем и, как следствие, ростом количества самоубийства. Анализ статистических данных свидетельствует, что укрепление суицидальных тенденций наблюдается в различных (возрастных, сексуальных и других) группах населения Казахстана, в том числе среди несовершеннолетних, что способствовало вхождению нашей страны в первую десятку государств с неблагоприятными условиями жизни.
The article describes the state of Kazakhstan as its main priority, the highest person, his life and health, honor and dignity, inviolability and security. However, now the world as a whole and our country is going through a difficult period, in connection with which social problems in society have intensified, and as a consequence of them - death due to suicide. An analysis of statistical data shows that the increase in suicides is also important for different (age, sex and other) groups of the population, taking into account minors. Taking into account the suicide rates, the issues of forming Kazakhstan into the top ten disadvantaged countries were revealed.
Ар-ождан бостандығы ұғымы және оның конституциялық-құқықтық негіздері
Authors: НУРПЕИСОВА А. , ИCКАКОВА И. 
Published: May 2024

В данной статье рассматривается вопрос о праве человека на свободу совести и свободу вероисповедания. Мировое сообщество и каждая отдельная страна не случайно уделяют особое внимание вопросам, которые связаны с обеспечением свободы мировоззрения человека и гражданина. Нормативно-правовое регулирование института свободы совести и свободы вероисповедания предусмотрено на международном и национальном уровнях.
Бұл мақалада адамның ар-ождан бостандығы мен дін бостандығына құқығы туралы мәселе қарастырылады. Әлемдік қоғамдастық пен әрбір жеке елдің адам мен азаматтың дүниетаным еркіндігін қамтамасыз етуге байланысты мәселелерге ерекше назар аударуы кездейсоқ емес. Ар-ождан бостандығы және дін бостандығы институтын нормативтік-құқықтық реттеу халықаралық және ұлттық деңгейлерде көзделген.
This article examines the issue of the human right to freedom of conscience and freedom of religion. It is not by chance that the world community and each individual country pay special attention to issues related to ensuring the freedom of a person's and citizen's worldview. The legal regulation of the institute of freedom of conscience and freedom of religion is provided at the international and national levels.
Fueling success: unleashing the power of employee motivation for peak productivity and organizational excellence at Kwabre East Municipality
Authors: Aninakwah Isaac , Opoku Prince Joshua 
Published: May 2024

The question of whether or not motivation influences the outcome of employees in an organization is one of the polemics among scholars of political science around the globe. Motivating public sector employees, like those in the Local Government Service of Ghana, is a major challenge. Strikes and demonstrations in the Ghanaian civil service are often driven by demands for better pay and working conditions, negatively impacting productivity. This study intentions to address and assess the effect of motivation on the employees and their level of performance in the case of Kwabre East Municipal. The research adopted a positivist research philosophy to uncover measurable relationships between Motivation of employees and the performance of the organization. The research used a quantitative research approach, and stratified random sampling was used in a cross-sectional design to select 157 employees to ensure representation from different organizational levels and departments. The study discovered that financial and non-financial incentives, leadership styles, and recognition stimulate the employees of Kwabre East Municipal Assembly to work efficiently. It is recommended that the Government and management of Local Government Institutions should enhance motivational strategies and diversify incentive packages, in other to motivate employees working in various sectors to influence productivity.
Sensibilidad a los tipos de interés soberanos de la cartera de colateral elegible para los préstamos de política monetaria
Authors: Macías Fernández Arturo Pablo , de la Peña Leal Ignacio 
Published: May 2024

Desde 2022, los tipos de interés y las rentabilidades de los bonos del Tesoro español se han incrementado de forma acusada. Desde la perspectiva de la implementación de la política monetaria, las subidas de tipos implican una reducción del valor de mercado de los activos negociables utilizados como colaterales para las operaciones de crédito del Eurosistema.
En este contexto, el presente artículo se plantea tres objetivos: en primer lugar, analizar y entender la evolución de los dos componentes de la curva del tipo de interés soberano español (el tipo de interés libre de riesgo y el diferencial soberano español) desde una perspectiva histórica, para lo que se presenta la estructura temporal empírica de los diferenciales de crédito de las curvas soberanas de tres países de Europa meridional (España, Portugal e Italia). En segundo lugar, se analiza estadísticamente el impacto de estos tipos de interés sobre un subconjunto relevante de los instrumentos españoles de renta fija: los elegibles para su descuento en el banco central. Finalmente, utilizando los modelos desarrollados, se simula el impacto de cinco escenarios de estrés de los componentes del tipo de interés español sobre la disponibilidad de colateral para las operaciones de política monetaria del Eurosistema.
Vulnerabilidad alimentaría a nivel de familia y hogar del Pueblos indígenas chorotegas del centro norte de Nicaragua
Authors: Valdivia Lorente Pedro Antonio 
Published: May 2024

Se estudió la Vulnerabilidad alimentaría a nivel de familia y hogar del Pueblos indígenas chorotegas del centro norte de Nicaragua, con el objetivo de analizar los Grupos vulnerables a nivel de individuo y hogar. El estudio tuvo un enfoque cuantitativo-cualitativo, diseño de tipo transversal y observacional. La muestra fue de 406 familias, nueve entrevistas y tres grupo focales, el cálculo se realizó con la aplicación de la fórmula de poblaciones finitas según Galindo y Ángeles en 1996, la técnica de recopilación de información fue la encuesta de escala sobre experiencias y comportamientos relacionados con la alimentación unidad de referencia individuo y hogar, La investigación se sustenta en instrumentos previamente validados por expertos, con un Alpha Cronbach de 0.8823, para el análisis de la información se utilizó el paquete estadístico SPSS versión 25 con triangulación de la información. Los grupos vulnerables a nivel de familia, en los que respecta a la inseguridad alimentaria grave, el 25% indica que pasa hambre y un 55.8 % manifiesta que hay reducción de los alimentos. Al analizar los grupos vulnerables a nivel de familia, en los que respecta a la inseguridad alimentaria grave, el 25% indica que pasa hambre y un 55.8 % manifiesta que hay reducción de los alimentos; se utilizó la prueba de chi-cuadrado para los municipios se encontró que, a nivel de individuo y familia para los indicadores “por falta de dinero no tiene suficientes alimentos en calidad y variedad y se pasa hambre” hay una asociación con respecto al territorio de las familias.
A Descriptive Analysis of the Implementation Video-Based Module to the Student through Active Learning in Project
Authors: Shahrani Shahrina , Abd Rahman Rohizah , Rahmat Masura , Ishak Azura , Zainal Ainun Zainal , Mohd Sarim Hafiz 
Published: May 2024

Project development is a vital component contributing to the continuous assessment marks for some courses in Institutions of Higher Learning. This study was conducted to develop video-based modules to reference students during the development of the database project used as active learning in the classroom. Video-based modules are suitable for learning approaches toward students in Gen-Z. ADDIE model has been used for the video-based module development. The video module development consists of several phases that have been set according to the topic of database project development. This study involved 104 students in year two who will need to develop the database project individually. The results of the study found that the video-based module had a positive impact on the students. The descriptive analysis has shown that 101 (97.1%) students agreed that the video-based module produced is easier to understand. Meanwhile, 100 (96.2%) students found that this video based module helps them complete the given project. This active learning approach can be used for other courses that involve project development and having a class with a large number of Gen-Z students.
The Idea of Visva-Bharati: Tagore and Comparative University Studies
Authors: Sarkar Jayjit , Basu Jagannath 
Published: May 2024

Abstract
The idea with which Rabindranath Tagore established Visva-Bharati is different from that of the grounding of Immanuel Kant's “university with condition” or that of Jacques Derrida's “university without condition.” The thinking that finally materialized into Visva-Bharati, or rather the “fore-thinking,” is an uncanny complex of aesthetics, politics, topolitics, pedagogy, and Tagorean philosophy of the “home” and the “world.” There is neither the “conflict” of Kant's essay The Conflict of the Faculties nor Derrida's absolute radicality and radical absoluteness: there is neither Kant's “freedom of the Enlightenment” nor Derrida's “freedom from the Enlightenment.” Ranjan Ghosh captures this so-called dichotomy engrossingly in his book Aesthetics, Politics, Pedagogy and Tagore. In Tagore's idea of university, we find a “traffic,” an exchange of some sort, between nativism and cosmopolitanism, colonial and postcolonial, singularity and plurality, root and rootlessness. Ghosh not only controls the “traffic” in his work but also gives his close reading of the institution and, most importantly, the underlying principle that led to the establishment of the institution. Visva-Bharati was not built upon the principles of a modern university. It did not have the moral responsibility of following the already established norms and regulations or the society at large but had what Ghosh calls a sense of “no-responsibility.” Tagore's idea of university was thus built upon the “no-responsibility” toward the old Eurocentric model of pedagogy and the “responsibility” toward creating a new and more reflective model. He employed one set of responsibilities to “counter” another set of responsibilities. This article in a way is a reimagining, a commentary on Ghosh's work on the pedagogical aspects of Visva-Bharati.
In Defense of Art Museum Audio Guides
Authors: Aumann Antony 
Published: May 2024

Abstract
This article aims to defend the value of art museum audio guides. Modern guides have many functions, but I will focus on two that pertain directly to art appreciation. First, audio guides offer tours that direct visitors’ attention to museum highlights. Second, they have individual stops that offer commentary and criticism about individual works of art. I will concede that the tours do not serve the interests of all visitors. However, I will defend the merits of the individual stops. In particular, I will argue that they provide information about the associated works that it would be difficult for us to learn just by looking at them for ourselves. In so doing, the guides put us in a better position to appreciate the works. Crucially, this benefit obtains even if art appreciation turns out to be subjective, must be undertaken autonomously, or has to be grounded in empirical observation.
DISPOSITIVO PARA CULTIVO INDOOR DE PLANTAS
Authors: Bisneta Joana Dantas de Castro , Muñoz Maria Luisa de Brito , Machado Ana Lúcia Soares 
Published: May 2024

Este artigo consiste em expor o desenvolvimento de um aplicativo móvel projetado em React Native, que monitora a umidade, temperatura e luminosidade, complementado por um irrigador, uma lâmpada e um cooler. O objetivo do projeto é desenvolver um equipamento eficiente, destinado ao cultivo seguro e supervisionado de uma espécie de vegetal, como o manjericão, por exemplo. Através da integração de sensores, o sistema pode regular as exigências particulares da planta ao utilizar uma bomba de água, para garantir a irrigação ideal; uma lâmpada, para fotossíntese; e um cooler, para a temperatura ideal em ambientes fechados, onde não é possível criar uma horta. O aplicativo móvel foi projetado priorizando uma interface simples e intuitiva, que facilita a utilização dos usuários. Isso permite que os usuários acessem os dados dos sensores em tempo real e monitorem o cultivo em momentos inviáveis, como em uma viagem, por exemplo. No software, são apresentados os dados de temperatura ambiente, umidade do solo e luminosidade ao longo do tempo. O sistema de sensores, desenvolvido com uma ESP32, coleta dados dos sensores em tempo real e transmite para a base de dados do Firebase, que garante, assim, sua disponibilidade instantânea para o aplicativo móvel. O uso do RealTime Database do Firebase nos permite uma sincronização de problemas entre o dispositivo e o aplicativo, assim como um gerenciamento eficiente de dados.
Determination of immunogenicity and potency of canine anti-rabies vaccines marketed in Sri Lanka: A Proposal on an experimental study using rabbits as the animal model and field study using sample dog population.
Authors: Rathnadiwakara Hasanthi , Cliquet Florence , Thibault Jean-Christophe , Wasniewski Marine , Servat Alexandre , Thammitiyagodage Mayuri , Samaranayake Dulani Samaranayake , Pimburage Ruwini , Ijas Mohamed , Gunatilake Mangala 
Published: May 2024

Anti-rabies vaccines (ARVs) with good immunogenic capacity play an important role in controlling the deadly zoonotic rabies in Sri Lanka. The ARVs currently marketed in the country have not been tested for their efficacy and potency at the local level before being released to the market. This article outlines the proposed project formulated to determine the efficacy and potency of these ARVs in generating immunity against rabies. The authors propose that this project will be articulated in three main categories. Part I will be the immunogenicity measurement using, New Zealand White rabbits as the animal model. Part II will be a field study with a sample dog population, including domestic and free-roaming dogs and Part III will be the potency testing of the ARVs using the mouse challenge test. Immunogenicity will be assessed by measuring the humoral immunity development following vaccination, using the methods of Florescent Antibody Virus Neutralization (FAVN) and ELISA. The project will be conducted in collaboration with WHO/WOAH Reference Laboratory for Rabies in Nancy, France, and Medical Research Institute, Colombo 08, Sri Lanka.
Biochemical and biophysical characterization of hemoglobin of erythrocytes from patients suffering from iron deficiency anemia: A pilot study.
Authors: Roy Manali , Basak Baishali , Biswas Payel , Haldar Rajen 
Published: May 2024

Background: Iron deficiency anemia (IDA) is a substantial global health concern, affecting nearly 1 billion individuals worldwide, and women are the more vulnerable due to their various reproductive phases. This study examines physicochemical aspects of erythrocytes in IDA women, especially in reproductive-age women in the North 24 Parganas district of West Bengal. Methods: Fifteen IDA women and eight healthy women aged 25 to 45 years were selected, and only ten volunteers fulfilled the IDA criteria. Observations: Scanning electron microscopic study revealed the formation of echinocytes, indicating asymmetry in the lipid bilayer of the erythrocyte membrane. Although native-PAGE did not show any remarkable change in hemoglobin structure, absorption spectra indicated structural abnormality in the globin chain of hemoglobin. Increased methemoglobin (metHb) formation rate (higher co-oxidation rate) and increased metHb content in the membrane-bound hemoglobin are clear indications of the alteration of physicochemical property of hemoglobin, which may affect erythrocyte life span in IDA. Conclusion: The hemoglobin of IDA individuals is not only quantitatively low, but the quality is also compromised by its structure, and the morphology of erythrocytes is also altered.
The Global Zone Network, a Safe Pathway to Prosperity in the post-Coronavirus Era?
Authors: Karlsson Lars , Singham Shanker , Gottschald Daniel A. 
Published: May 2024

The coronavirus pandemic has underlined the vulnerability of global supply and value chains. Free trade zones can play a crucial role in re-booting the world economy but need to break out of the historical binary paradigm through which they have traditionally been viewed. New multitiered Advanced Special Economic Zones (ASEZs), named Prosperity Zones, need to be created with an inner core built around a modernised compliant free trade zone, and with outer layers offering integrated incentives and benefits for a wide range of businesses and support services. These zones will be the engine room of new and more resilient ‘Trade Superhighways’ that offer increased safety, compliance, predictability and flexibility to international trade. This paper outlines the development of a new paradigm of transparent and compliant Prosperity Zones that have emerged from traditional freeports and freezones and how these new Prosperity Zones will play an essential role in the development of emerging supply chains and future integrated value chains, especially in the aftermath of the COVID-19 crisis. This paper will highlight the importance of developing a new and all-embracing global standard for Prosperity Zones and the potential for the emergence of new Trade Superhighways that will bring greater transparency to trade and become a crucial factor in driving value during the coming economic recovery.
How monoterpene hydrocarbons could be an alternative insecticide for effective control of Lepidoptera defoliators?
Authors: Yangui Islem , Toumi Khaoula , Hammami Sonia , Dhahri Samir , Ben Jamaa Mohamed Lahbib , Ezzine Olfa 
Published: May 2024

In Tunisia, Orgyia trigotephras (Lepidoptera, Erebidae) is considered among the most harmful pests for forests that cause significant damage to kermes oak and its maquis. Thus, the aim of this study was to evaluate the insecticidal effect of essential oils of Eucalyptus camaldulensis, E. kirtoniana, Thymus algerienis and T. capitatus toward the 3rd instar larvae of O. trigotephras. The chemical composition of essential oils was studied using GC-MS. Different concentrations of essential oils were used for contact action and compared to synthetic insecticide deltamethrin as a reference product. The insecticidal effects of the essential oils were evaluated by measuring the lethal time of 50% of larvae (LT50) and the lethal time of 100% of larvae (LT100). Eucalyptus essential oils were found effective when compared with the essential oil of Thymus spp. and deltamethrin. Their high toxicity may be attributed to their richness in monoterpenes hydrocarbons. Compounds belonging to monoterpenes hydrocarbons may constitute an alternative insecticide for controlling Lepidoptera defoliators outbreaks.