bluuebunny/crossref_metadata_2025_split huggingface dataset:
Kansei/affective engineering design
Authors: Dahlgaard Jens J. , Schütte Simon , Ayas Ebru , Mi Dahlgaard‐Park Su 
Published: January 2010

PurposeThe purpose of the paper is to present and discuss theKanseiengineering (KE) methodology, and to reflect on the future development of KE. The paper presents a model of the KE methodology and illustrates how this model was applied on a simple example which all may understand – design of a new chocolate bar.Design/methodology/approachThe research methodology is a combination of desk research (literature analysis), data collection, data analysis, reflections and model building.FindingsThe paper suggests a structural model as a possible expanded framework for futureKansei/affective engineering research studies. According to the model profound affection is a result of the following six enabler factors: sensing experience; emotional experiences (Kansei); behavioural experiences/action; social experiences/interactions and relations; spiritual experiences/moral, ethics; intellectual experiences/cognition.Originality/valueThe paper defines “Profound affection” as a very comprehensive state, which is a result of a combination of sensing, intellectual/cognitive, emotional, social, behavioural and spiritual experiences. “Profound affection” is not only a result of sensing or emotional experiences.
Customer experience management
Authors: Nagasawa Shin'ya 
Published: January 2010

PurposeThe purpose of this paper is to explain the relationships and the meaning of the customer experience management approach, which involves manufacturing and fabrication influenced by human kansei with respect to the management of technology (MOT).Design/methodology/approachFour cases of experience value creation from earlier work are presented. An interview was held with the product manager of each product or CEO of each company. According to the interview, the paper analyses experience values of four cases based on the five modules.FindingsAs a result of analyzing INAX “SATIS”, NISSAN “X‐TRAIL”, Canvas Bag by “Ichizawa Hampu” and Albirex Niigata from the viewpoint of the creation of customer experiences, it was found that each of them has high standards for all values of SENSE, FEEL, THINK, ACT and RELATE, meaning that they are like an ensemble of customer experiences. They create not only functional benefit but also customer experiences by the MOT approach.Originality/valueThis paper explains the relationships and the meaning of the customer experience management approach, which involves manufacturing and fabrication influenced by human kansei with respect to the Management of Technology (MOT) and will be of interest to those involved in that field.
Kansei engineering approach for total quality design and continuous innovation
Authors: Lanzotti Antonio , Tarantino Pietro 
Published: January 2010

PurposeThis paper aims at defining a structured process of continuous innovation in the product concept development phase by a statistical‐based Kansei engineering (KE) approach. It consists in the identification of quality elements satisfying both functional and emotional user needs, i.e. the total quality elements.Design/methodology/approachThe approach is developed integrating results from Kano and KE analysis. Three statistical methods considered to be suitable for KE study, are used: supersaturated design for concept configuration, ordinal logistic regression for data analysis, and EVA method for quality evaluation of the optimal concept. These methods are compared with the most used ones in KE regarding their efficacy, efficiency and easiness of use. An innovative procedure to exhibit concepts in a KE session is also presented. It uses the abstraction and association idea principles to elicit users' grade of agreement for a particular Kansei word.FindingsThe proposed approach is fully exploited through a case study on train interior design, developed in a virtual reality (VR) laboratory. The evaluation of comfort improvements obtained by means of a new handle and handrail design is carried on with expert users in VR. A consistent increase of a quality index, by using the defined approach, was obtained.Originality/valueThis work aims at contributing to the conception of new product solutions, which are appealing and saleable. The availability of virtual reality technologies and software capable to manage complex statistical analyses, will concretely aid designers and engineers in the ideation of high‐emotional‐quality products, which can be helpful for innovative enterprises to maintain and even increase their market position.
Effect of smartphone aesthetic design on users' emotional reaction
Authors: Nanda Parul , Bos Jeff , Kramer Kem‐Laurin , Hay Catharine , Ignacz Jennifer 
Published: January 2010

PurposeThis paper discusses the impact of aesthetic design of smartphones on users' emotional reactions and preferences towards the product. To this end, the paper presents a study that explores emotional reaction of males to varying aesthetic design of the BlackBerry and empirically evaluates their preferences for the BlackBerry in different colours and overlay patterns. The paper then presents the statistical results of the study in an innovative graphical representation.Design/methodology/approachA quantitative and qualitative research design was used, including three types of data‐collection instruments (direct observations, rating scales, and interviews) to investigate if males have a stronger positive emotional reaction for visually treated BlackBerry Pearl devices over the original treatment (piano black) of the BlackBerry Pearl. A one‐way analysis of variance (ANOVA) was carried out with an independent within subjects variable “Pattern” with ten different levels (i.e. ten different visual treatments).FindingsThe study indicates that varying the aesthetic design of the BlackBerry Pearl has an impact on emotional reaction of males. However, it was found that males in this population sample prefer the original, piano black treatment of the BlackBerry Pearl over the visually treated versions of the smartphone. Participants reported significantly higher scores for the original treatment of the smartphone, piano black (mean=5.5) than for other visual treatments such as skittles (mean=2.8).Originality/valueThe paper gives an insight the mobile phone industry and the effect that phones have had on people, who see them as a fashion accessory, as well as a communicating tool.
Multi‐modal visual experience of brand‐specific automobile design
Authors: Warell Anders 
Published: January 2010

PurposeThis paper presents a questionnaire study of brand‐specific perceptions of automotive design using subjective rating methods. The purpose of the paper is to explore the multiple modalities of the visual product experience of automobile design as perceived by the general public. Furthermore, the experiences were analysed using a framework for visual product experience (VPE).Design/methodology/approachRespondents were asked to assess the design of two car models at an international car show in relation to brand perceptions and visually perceived attributes using, among other tools, visual analogue scales. Analysis was done using a qualitative technique.FindingsResults from the study indicate that there is a correlation/relation between experiential modes, in that respondents tended to rate attributes consistently high or low across modes. This implies that if the aesthetics are not perceived as favourable, neither is the expression of the car. Furthermore, respondents' assessments of aesthetic appeal and expression are on an average strikingly similar, suggesting that the level of aesthetic appeal correlates with the level of semantic understanding of the design. The general rating of emotional response follows a similar consistent pattern for the two studied cars.Originality/valueStudy approach as a way to gain insights into subjective perceptions of products based on appreciation and interpretation of visual product form. VPE framework recognising, mapping and clarifying the multiple modes of the visual experience.
A framework for applying six sigma improvement methodology in an academic environment
Authors: Jenicke Lawrence O. , Kumar Anil , Holmes Monica C. 
Published: January 2010

PurposeThe six sigma methodology has been successfully implemented in many organizations leading to tremendous quality improvements in products manufactured and services delivered. However, academic institutions have lagged other organizations in implementing six sigma. The purpose of this paper is to examine the challenges of implementing the methodology in academia and proposes a framework that serves as a guide for implementing six sigma in academic institutions.Design/methodology/approachSeveral unique aspects that differentiate an academic environment from a manufacturing setting for six sigma are identified. A three‐tiered framework to organize the six sigma improvement methodology and related academic performance indicators into a hierarchy fitting academic institution governance levels is proposed. Examples of strategic objectives and performance indicators by levels of implementation for the DMAIC process are also provided.FindingsThe findings suggest that the unique structure of an academic institution make it an interesting candidate for implementing six sigma. The three‐tiered framework for six sigma can be used by administrators, faculty, staff and students as an implementation guide.Research limitations/implicationsThe paper shows that significant differences between the environments make implementation in many areas within an academic institution challenging. However, there are limitations to the application of six sigma in an academic organization. The six sigma methodology has been more thoroughly developed and refined in manufacturing environments than in service systems such as in a university.Practical implicationsThis paper helps to stimulate thinking about the application of a proven quality management methodology to academic settings where structured formal improvement programs such as six sigma are not commonly found.Originality/valueThe value of this paper is to provide a three‐tiered hierarchical structure for applying six sigma in academic organizations.
The case for quality costing simulation
Authors: Macdonald Freeman James 
Published: January 2010

PurposeThe purpose of the paper is to demonstrate how computer simulation methods can be used to help management make quality‐related decisions on costs and expenditure that reduce failures and eliminate wastage and activities which do not add value to the business.Design/methodology/approachRival quality costing models are reviewed and the benefits of simulating quality costs, considered.FindingsContrasting case studies are used to differentiate between macro‐ and micro‐ simulation approaches to quality costing.Originality/valueThe paper confirms the potential that quality cost simulation offers for achieving significant efficiency gains in quality planning applications.
An integrated framework of indices for quality management in education: a faculty perspective
Authors: Sahney Sangeeta , Banwet D.K. , Karunes S. 
Published: January 2010

PurposeEducation is becoming much more of a “product” with varying customers and stakeholders. There are huge pressures to become more accountable and responsive to customer needs, and educational institutions need to become more efficient, effective and customer‐centric. Quality is fast emerging as a theme that is rapidly spreading within the higher education institutions. However, the emphasis has been essentially an external customer's perspective, i.e. an employer or a student perspective. The internal customer's perspective has generally been ignored. This study aims to examine faculty's, i.e. an internal customer's, perspective about quality systems in higher education.Design/methodology/approachThe study undertaken is exploratory and diagnostic in nature, aimed at identifying the set of minimum design characteristics/quality components that would meet the requirements of the faculty. An extensive literature review led to identification of variables that were pilot tested for validity and reliability. The empirical study was conducted across engineering and management institutions in and around Delhi, India, imparting graduate and post‐graduate professional degrees/diplomas with the sample comprising the faculty. Multiple tools and techniques were used to quantitatively and qualitatively arrive at a synthesized and integrated model of quality management in education.FindingsBased on the analysis of data through quantitative and qualitative tools, the study helped in the identification of quality components, which, if adopted and implemented, could lead to satisfaction of the faculty.Practical implicationsEmployee satisfaction is a major driver towards adoption of a customer centric philosophy by any organization and the educational system is no exception. Every organization should consider the requirements of their employees and initiate measures to meet them so as to cultivate employee satisfaction.Originality/valueWhile quality management in higher education has been a focus of research all over the world, the vast array of literature illustrates that research has essentially focused on the external customer of the educational system. The study was conducted with the objective of obtaining an internal customers' perspective by focusing on the faculty and proposing an integrated framework for quality management in education.
Quality and continuous improvement in medical device manufacturing
Authors: Brown Alan , Eatock Julie , Dixon Dorian , Meenan Brian J. , Anderson John 
Published: January 2010

PurposeThe purpose of this paper is to compare a range of quality and continuous improvement strategies and to investigate whether there is a best choice of strategy for use within the medical devices sector.Design/methodology/approachA brief literature‐based review of a number of continuous improvement strategies. Comparison of these strategies and a subsequent discussion of the rationale that guides the choice of strategy based on the prevailing conditions. An overview of this process in the context of the medical devices sector is provided.FindingsQuality and continuous improvement strategies can be differentiated in terms of their cultural or process focus. Moreover, the favoured leadership style of an organisation may play a part in determining which strategies are likely to be most appropriate. From the medical device and healthcare product perspective, regulatory and purchasing considerations will have a role in determining the strategy adopted.Practical implicationsFor managers seeking to implement a strategy for continuous improvement, a review of organisational leadership styles may help the decision–making process. For the medical devices sector, in particular, the need to align the strategy adopted with regulatory requirements is perhaps self‐evident. However, only by a detailed understanding of the issues involved in continuous improvement, can all of the attendant benefits be gained.Originality/valueThe paper proposes a link between a given organisation's favoured leadership style and the applicability of a particular continuous improvement strategy. The implications for the medical device and healthcare technologies sector are specifically addressed.
The TQM journey of Hong Kong building contractors: from a self‐assessment perspective
Authors: Lam K.C. , Wang D. , Lam M.C.K. 
Published: January 2010

PurposeThis paper aims to explore to what extent the total quality management (TQM) is practised by Hong Kong large‐sized public listed building contractors (PLC) and non‐listed building contractors (NLC), and what management areas need more attention in order to achieve the TQM spirit of continuous improvement.Design/methodology/approachThis paper reports the investigation results of the six TQM practices (X1‐X6) by Hong Kong large‐sized building contractors via a self‐assessment questionnaire survey, which is modified from the contents of the self‐assessment questionnaire designed by the Baldrige National Quality Program. Descriptive statistics, one‐way ANOVA, multivariate tests and correlation matrix were employed to analyze the results.FindingsThe survey results show that there is a significant difference in the six TQM practices between the PLC and the NLC through one‐way ANOVA. PLC out‐performed NLC in strategic planning (X2), particularly the practice of development and deployment of strategy. Moreover, strong correlations existed between the TQM practices of X1 (leadership) and X2, X2, and X5 (human resource focus), and X6 (process management) and X5. Therefore, PLC should pay more attention to the management areas of X1, X2, X5, and X6. Furthermore, NLC should enhance and balance their TQM practices as suggested by the tests of between‐subjects effects.Practical implicationsHong Kong building contractors should pay more attention to the strategic planning, human resources management and process management in order to attain the goal of continuous improvement and thus the business excellence of TQM.Originality/valueThe study shows that there is a significant difference in practising the six TQM (Malcolm Baldrige National Quality Award) criteria between PLC and NLC in strategic planning (X2).
TQM implementation elements for manufacturing excellence
Authors: Sharma Monica , Kodali Rambabu 
Published: January 2010

PurposeTotal quality management (TQM) is considered a very important factor for the long‐term success of an organization. However, there exist a lot of international quality awards, apart from different versions of national quality awards (NQAs), developed by the governments of many countries based on these well‐established awards. In addition to these awards, there are a plethora of frameworks proposed by various researchers and consultants. Hence, many organizations are not in a position to understand clearly the concept of TQM, in terms of knowing what has to be implemented and what area to focus on. To overcome these issues, this paper attempts to present a list of TQM implementation elements for manufacturing excellence. These elements can be undertaken by any manufacturing organization striving for excellence.Design/methodology/approachA literature review was carried out to provide a brief overview about the 28 models, awards and frameworks given by national, international agencies and individuals. Then a comparative analysis was carried out to identify the list of TQM elements and a framework for TQM implementation elements has been proposed through discussion with experts and domain knowledge.FindingsThe outcome of this research is a framework of TQM implementation elements for sustaining manufacturing excellence obtained from the comparative analysis of various TQM models and national/international quality awards.Research limitations/implicationsThe proposed list of TQM elements and its associated framework are highly conceptual and need to be validated through an empirical approach or by a clinical approach utilizing a case study.Originality/valueThe paper identifies the TQM implementation elements which will direct an organization towards manufacturing excellence, as well as ensuring that the elements withstand the test of time, pace of technology, market and customer changes.
TQM practices and quality management performance
Authors: Arumugam Veeri , Ooi Keng‐Boon , Fong Tuck‐Chee 
Published: January 2010

PurposeThe purpose of this paper is to explore the relationship between total quality management (TQM) practices and quality performance with special emphasis on ISO 9001:2000 certified manufacturing organizations in Malaysia.Design/methodology/approachThe empirical data was drawn from 122 ISO 9001:2000 certified manufacturing organizations in Malaysia. The data were analyzed using correlation and multiple regression analyses.FindingsThe findings revealed that TQM practices were found to be partially correlated with quality performance of the Malaysian ISO 9001:2000 certified manufacturing organizations. It is also found that where customer focus and continual improvement were perceived as dominant TQM practices in quality performance.Research limitations/implicationsThis research paper was limited by excluding non‐ISO 9001:2000 certified organizations in the selection of manufacturing firms in Malaysia, making this a possibly biased selection, which might not adequately represent the Malaysian perspective on the entire Malaysia's manufacturing industry.Originality/valueThe outcome of the study could provide valuable knowledge to top management of ISO 9001:2000 certified manufacturing organizations to refine their quality management practices and subsequently improve quality performance.
Self‐assessment of TQM practices: a case analysis
Authors: Arumugam V. , Wei Chang Hiaw , Ooi Keng‐Boon , Teh Pei‐Lee 
Published: January 2010

PurposeThe purpose of this paper is to assess the current level of TQM practices within a major computer hard disk USA based manufacturing company in Malaysia and to identify improvement opportunities.Design/methodology/approachOriginal research using self‐administered questionnaires, distributed to all staff within this organization, is thoroughly reported. The study sample consisted of 299 employees, resulting in a response rate of 66.4 percent. The data were analyzed using descriptive and multiple regression analyses.FindingsThe analysis revealed that the strengths of the company, in its quality management implementation, lie in customer focus and process management. It was also perceived to attain a “good” level of practices in leadership, strategic planning, human resource development and management. On the other hand, supplier relationship and information and analysis both received only moderate scores. This suggested that more effort needs to be focused on improving supplier quality and relationship management and the information distribution system.Research limitations/implicationsThe research paper was derived from a single organization; therefore generalization of these findings to other organizations should be applied with care.Originality/valueThe approach and methods outlined may be adopted or used as a guideline in conducting any subsequent surveys in the company or, in a broader sense, they can be referenced by practitioners or researchers engaged in similar research or survey studies.
An initial survey on the use of costs of quality programmes in telecommunications
Authors: Arvaiova Maria , Aspinwall Elaine M. , Walker David S. 
Published: January 2010

PurposeThe purpose of this paper is to present the results of an initial survey on the implementation of costs of quality (CoQ) programmes in the UK telecommunications industry and to discuss the findings in the context of sustainable competitiveness.Design/methodology/approachA postal survey was employed in order to investigate the breadth of use of CoQ programmes in the sector. A questionnaire was developed and distributed across a sample of companies with a UK SIC code of “6400 Telecommunications”.FindingsThe survey results revealed little interest in implementing such programmes in the sector. The most frequently cited reasons were: having a costing system that is already capable of monitoring quality costs; and not yet introduced to the concept of CoQ.Research limitations/implicationsThe results presented are limited by two factors: the low response rate; and the range of data gathered. Since the majority of the respondents were service providers, the results could be indicative of this type of company only.Practical implicationsThe survey findings indicate that training and education in quality management should employ a more focused approach to the introduction of the concept of CoQ tracking.Originality/valueTo the knowledge of the authors the study presented is the first investigation performed to determine the breadth of use of CoQ programmes across the UK telecommunications sector. In addition, a new aspect of researching the capabilities of information systems in processing CoQ data has been identified.