bluuebunny/crossref_metadata_2025_split huggingface dataset:
Defining a corporate real estate management's (CREM) brand
Authors: Jalil Omar Abdul , A. Heywood Christopher 
Published: March 2014

Purpose– This paper aims to explore how branding theory can be used to understand corporate real estate management's (CREM's) relationships with its customers. Specifically, the perspectives of CREM executives and customers are used to develop a statement of a CREM brand.Design/methodology/approach– A multiple case study approach from four industry sections that consist of telecommunications, logistic, retail, and education from an emerging real estate market (Malaysia) and a mature real estate market (Australia). CREM executives and CREM customers from each case were interviewed to obtain information on CREM within organisations.Findings– The findings indicate that CREM supports the business by managing organisations' strategic real estate resources as its brand. CREM executives focus more on the technicality of real estate functions, while CREM customers expect corporate real estate (CRE) to support their business functions.Research limitations/implications– A CREM brand is important to CREM relationship building with the targeted customers. Successful brand development is able to increase CREM visibility to customers and at the same time gain appreciation of its contributions to the organisations.Originality/value– This is the first study that investigates CREM from a branding perspective. The mechanism for communicating CREM contributions using branding helps to increase acceptance from the customers.
A historical approach to realistic job previews
Authors: E. Baur John , Ronald Buckley M. , Bagdasarov Zhanna , S. Dharmasiri Ajantha 
Published: March 2014

Purpose– The aim of this paper is to provide some historical understanding of a popular recruitment procedure called a Realistic Job Preview (RJP). As long as individuals have worked for others there has been a need to exchange information about a focal job. Information can be exchanged through myriad channels. The aim here is to trace the origins of RJPs and discuss the initial studies that generated attention and interest in what has become known as “realistic recruitment”.Design/methodology/approach– Along with a historical account, this paper provides a summary of the limitations associated with this method, proposed psychological processes mediating effectiveness of RJPs, and issues with development, mode of presentation, implementation of RJPs, and an important alternative/accompanying technique (ELP).Findings– While this technique has been used for many years, it will continue to be a quality addition to any worker socialization program.Originality/value– The value of this paper is that it places this technique in an historical context.
Make or buy the brand: strategic direction of brand management
Authors: Uggla Henrik 
Published: March 2014

Purpose
– The purpose of this paper is to unfold the strategic direction of different brand management paradigms.

Design/methodology/approach
– The paper is based on comparison between diverse brand management paradigms.

Findings
– A make or buy approach to brand management eventually allows for an improved integration of brand strategy with business strategy, compared to more traditional approaches.

Practical implications
– The perspectives and ideas discussed may potentially encourage a more entrepreneurial and business oriented approach to brand management.

Originality/value
– The value of this paper emerge from the juxtaposition of different approaches to brand management, unfolding alternative approaches to the integration of brand and business strategy.
Copyright and creation: repositioning the argument
Authors: Parry Glenn , F. Bustinza Oscar , Vendrell-Herrero Ferran 
Published: March 2014

Purpose
– This paper highlights the challenges and key arguments for digital copyright protection legislation for creative industries.

Design/methodology/approach
– This briefing is prepared by independent academics who place the arguments in context based upon literature and market data.

Findings
– Many of the arguments used against copyright protection laws draw upon flawed analysis. Artistic creators should be treated fairly and their work should be afforded the same protection as other property.

Practical implications
– Digital legislation warrants review, but not for the frequently cited reasons of “stifling innovation” or “restriction” of others using the work. Rather, artists need better protection for their work and fairer treatment with regards their property rights.

Originality/value
– The paper provides context and practical insights into the data used to influence policy decision makers, providing a stronger case for legislative review.
Genome‐wide association studies of atopic dermatitis
Authors: Tamari Mayumi , Hirota Tomomitsu 
Published: March 2014

AbstractAtopic dermatitis is a common inflammatory disease caused by a combination of genetic and environmental factors. Genome‐wide association study (GWAS) is a comprehensive and unbiased approach to identify the genetic components of human diseases and to discover the cellular pathways underlying them. GWAS and recent immunochip analysis of atopic dermatitis have identified a total of 19 associated loci with a genome‐wide level of significance (P < 5 × 10−8). The candidate genes identified by GWAS suggest a role for epidermal barrier functions, innate‐adaptive immunity, interleukin‐1 family signaling, regulatory T cells, the vitamin D pathway and the nerve growth factor pathway in the pathogenesis of atopic dermatitis. Combinations of these genetic factors may influence a wide range of phenotypes of atopic dermatitis among individuals. Although a more complete collection of associated genes and pathways is needed, genetic components revealed by GWAS provide valuable insights into the pathophysiology of atopic dermatitis.
The involvement of ATPase activity in the acid tolerance of Lactobacillus rhamnosus strain GG
Authors: Bang Miseon , Oh Sangnam , Lim Kwang‐Sei , Kim Younghoon , Oh Sejong 
Published: March 2014

This study examined the survival and acid stress response of nine lactic acid bacteria (LAB) including Lactobacillus rhamnosus strain GG in commercially available yoghurt products (low pH environment) during the long‐term storage. Under the storage conditions investigated (52 weeks period at 5 °C), there was a loss of the viability of Lactobacillus acidophilus, Lactobacillus casei and Bifidobacterium sp. within 35 weeks. However, L. rhamnosus strain GG, one of starter strains in a commercially available yoghurt product, exhibited excellent survival throughout the whole storage period. Our results indicate that the viability of L. rhamnosus strain GG was increased by modulating the stress‐related factors as well as the activity of ATPase with exposure to the low pH conditions.
Beta‐Blockers increase the risk of being born small for gestational age or of being institutionalised during infancy
Authors: Xie R‐h , Guo Y , Krewski D , Mattison D , Walker MC , Nerenberg K , Wen SW 
Published: March 2014

ObjectiveTo compare infant outcomes between mothers with hypertension treated by beta‐blockers alone and by methyldopa alone during pregnancy.DesignHistorical cohort study.SettingSaskatchewan, Canada.PopulationWomen who delivered a singleton birth in Saskatchewan during the periods from 1 January 1980 to 30 June 1987 or from 1 January 1990 to 31 December 2005 (women who delivered between 1 July 1987 and 31 December 1989 were excluded because the information recorded on maternal drug use during pregnancy is incomplete) with a diagnosis of a hypertensive disorder during pregnancy, and who were dispensed only beta‐blockers (n = 416) or only methyldopa (n = 1000).MethodsOccurrences of adverse infant outcomes were compared between women who received beta‐blockers only and women who received methyldopa only during pregnancy, first in all eligible women, and then in women with chronic hypertension and in women with gestational hypertension or pre‐eclampsia/eclampsia, separately. Multiple logistic regression analyses were performed to adjust for potential confounding. Main outcome measuresSmall for gestational age (SGA) < 10th percentile, SGA < 3rd percentile, preterm birth, stillbirth, institutionalisation for respiratory distress syndrome (RDS), sepsis, seizure during infancy, and infant death.ResultsAdjusted odds ratios (aORs) and 95% confidence intervals (95% CIs) for infants born to mothers with chronic hypertension who were dispensed beta‐blockers only, as compared with infants born to mothers who were dispensed methyldopa only, during pregnancy were: 1.95 (1.21–3.15), 2.17 (1.06–4.44), and 2.17 (1.09–4.34), respectively, for SGA < 10th percentile, SGA < 3rd percentile, and being institutionalised during infancy.ConclusionsFor infants born to mothers with chronic hypertension, compared with those treated by methyldopa alone, those treated by beta‐blockers appear to be at increased rates of SGA and hospitalisation during infancy.
Psychiatric illness in women requesting caesarean section
Authors: Sydsjö G , Möller L , Lilliecreutz C , Bladh M , Andolf E , Josefsson A 
Published: March 2014

ObjectiveTo compare psychiatric in‐ and outpatient care during the 5 years before first delivery in primiparae delivered by caesarean section on maternal request with all other primiparae women who had given birth during the same time period.DesignProspective, population‐based register study.SettingSweden.SampleWomen giving birth for the first time between 2002 and 2004 (n = 64 834).MethodsWomen giving birth by caesarean section on maternal request (n = 1009) were compared with all other women giving birth (n = 63 825). The exposure of interest was any psychiatric diagnosis according to the International Statistical Classification of Diseases and Related Health Problems (ninth revision, ICD–9, 290–319; tenth revision, ICD–10, F00–F99) in The Swedish national patient register during the 5 years before first delivery.Main outcome measuresPsychiatric diagnoses and delivery data.ResultsThe burden of psychiatric illnesses was significantly higher in women giving birth by caesarean section on maternal request (10 versus 3.5%, P < 0.001). The most common diagnoses were ‘Neurotic disorders, stress‐related disorders and somatoform disorders’ (5.9%, aOR 3.1, 95% CI 1.1–2.9), and ‘Mood disorders’ (3.4%, aOR 2.4, 95% CI 1.7–3.6). The adjusted odds ratio for caesarean section on maternal request was 2.5 (95% CI 2.0–3.2) for any psychiatric disorder. Women giving birth by caesarean section on maternal request were older, used tobacco more often, had a lower educational level, higher body mass index, were more often married, unemployed, and their parents were more often born outside of Scandinavia (P < 0.05).ConclusionsWomen giving birth by caesarean section on maternal request more often have a severe psychiatric disease burden. This finding points to the need for psychological support for these women as well as the need to screen and treat psychiatric illness in pregnant women.
Spider mite infestations reduceBacillus thuringiensistoxin concentration in corn leaves and predators avoid spider mites that have fed onBacillus thuringiensiscorn
Authors: Prager S.M. , Martini X. , Guvvala H. , Nansen C. , Lundgren J. 
Published: March 2014

AbstractPerceived benefits of insecticidal transgenic crops include reduced usage of broad‐based insecticides, and therefore lower risk to non‐target organisms. Numerous studies have documented low or no direct toxicity ofBacillus thuringiensis(Bt)‐derived toxins against non‐target organisms, but there has been less research on (a) effects of secondary pest infestations onBtexpressing in crops and (b) behavioural responses by predators feeding on host arthropods fromBtcrops – both topics are investigated in this study. We quantified predation by the obligate spider mite predatorPhytoseiulus persimilisof carmine spider mites (Tetranychus cinnabarinus), reared onBtor non‐Btcorn (Zea mays). Both no‐choice and two‐choice studies were conducted. In addition, we quantified toxin levels in corn leaves with/without spider mite infestation. Under no‐choice conditions,P. persimilisconsumed non‐Btspider mites at a faster rate thanBtspider mites. Under two‐choice conditions,P. persimilisspent more time in the vicinity of non‐Btspider mites than nearBtspider mites. Corn infested with spider mites exhibited lower toxin levels than non‐infested plants. These results suggest potentially complex interactions among non‐target herbivores, their natural enemies andBtcrops.
Addressing the yield by density interaction is a prerequisite to bridge the yield gap of rain‐fed wheat
Authors: Tokatlidis I.S. 
Published: March 2014

AbstractEnvironmental variability induced by climate change is connected with inter‐annual variation in grain yield of rain‐fed wheat. Density‐dependent cultivars, relying on high populations, usually vary in optimum population. The optimum population is primarily affected by the water regime, while sowing date, heat, terminal drought, frost and type of soil are also indicators. These forces make it difficult to estimate optimum population on the basis of the expected yield level. Furthermore, accounting for the difficulty in foreseeing long‐term weather by variation in the planting versus seeding ratio, an appropriate population might be hard to establish and thus, harvested yield lags behind the highest possible yield. The greater the reliance on high populations, the larger the potential level of this gap and poor yield performance of individual plants is the root cause. Thus, while for drought‐prone environments cultivation at lower populations is prudent, cultivars that fall short of efficient resource capture at the single‐plant level demand much higher populations for seasons with adequate rainfalls. Therefore, flexible density‐independent cultivars performing well at wide range of populations are imperative to meet the future demands in the matter of sustainability and food adequacy. The goal appears attainable through improvement of the single‐plant performance, and the implementation of breeding for yield compensation components offers such a possibility.
Cross‐sectional and prospective relation of cannabis potency, dosing and smoking behaviour with cannabis dependence: an ecological study
Authors: van der Pol Peggy , Liebregts Nienke , Brunt Tibor , van Amsterdam Jan , de Graaf Ron , Korf Dirk J. , van den Brink Wim , van Laar Margriet 
Published: March 2014

AbstractBackground and AimsIncreased delta‐9‐tetrahydrocannabinol (THC) concentrations in cannabis may lead to higher THC exposure, cannabis dependence and treatment need, but users may also adapt the actual intake of THC through reduced inhalation of THC containing smoke (titration). We investigated whether consumers of stronger cannabis use less cannabis per joint or inhale less smoke than those using less potent cannabis and whether these factors predict cannabis dependence severity.MethodsHeavy cannabis users (n = 98) brought their own cannabis, rolled a joint and smoked it ad libitum in a naturalistic setting. We analysed the content of the joint, its association with smoking behaviour and the cross‐sectional and prospective (1.5‐year follow‐up) relations between smoking behaviour and cannabis dependence severity (total number of DSM‐IV dependence symptoms).ResultsTHC concentration in cannabis (range 1.10–24.70%) was correlated positively with cannabis dose per joint (b = 0.008, P = 0.01), but the resulting THC concentration per joint (range 0.24–15.72%) was associated negatively with inhalation volume (b = −0.05, P = 0.03). Smoking behaviour measures (number of puffs, inhaled volume, reduction of puff volume and puff duration while smoking) predicted follow‐up dependence severity, independently of baseline dependence severity and monthly THC dose (number of joints × cannabis dose × cannabis THC concentration). Monthly THC dose only predicted follow‐up dependence severity when unadjusted for baseline severity.ConclusionsCannabis users titrate their delta‐9‐tetrahydrocannabinol intake by inhaling lower volumes of smoke when smoking strong joints, but this does not fully compensate for the higher cannabis doses per joint when using strong cannabis. Thus, users of more potent cannabis are generally exposed to more delta‐9‐tetrahydrocannabinol. Smoking behaviour appears to be a stronger predictor for cannabis dependence severity than monthly delta‐9‐tetrahydrocannabinol dose.
Persistent Occiput Posterior: OUTcomes following digital rotation: A pilot randomised controlled trial
Authors: Graham Kathryn , Phipps Hala , Hyett Jon A. , Ludlow Joanne P. , Mackie Adam , Marren Anthony , De Vries Bradley 
Published: March 2014

AimTo determine the feasibility of a multicentre randomised controlled trial (RCT) to investigate whether digital rotation of the fetal head from occiput posterior (OP) position in the second stage of labour reduces the risk of operative delivery (defined as caesarean section (CS) or instrumental delivery).MethodsWe conducted the study between December 2010 and December 2011 in a tertiary referral hospital in Australia. A transabdominal ultrasound was performed early in the second stage of labour on women with cephalic, singleton pregnancies to determine the fetal position. Those women with a fetus in the OP position were randomised to either a digital rotation or a sham procedure. In all other ways, participants received their usual intrapartum care. Data regarding demographics, mode of delivery, labour, post natal period and neonatal outcomes were collected.ResultsOne thousand and four women were consented, 834 achieved full dilatation, and 30 were randomised. An additional portable ultrasound scan and a blinded ‘sham’ digital rotation were acceptable to women and staff. Operative delivery rates were 13/15 in the digital rotation (four CS and nine instrumental) and 12/15 in the sham (three CS and nine instrumental) groups, respectively.ConclusionA large double‐blinded multicentre RCT would be feasible and acceptable to women and staff. Strategies to improve recruitment such as consenting women with an effective epidural in active labour should be considered. This would be the first RCT to answer a clinically important question which could significantly affect the operative delivery rate in Australia and internationally.
Health knowledge and iodine intake in pregnancy
Authors: Martin Julie C. , Savige Gayle S. , Mitchell Eleanor K. L. 
Published: March 2014

BackgroundPregnant women have much higher iodine requirements as compared to all other population groups. The National Health and Medical Research Council (NHMRC) recommends pregnant women take a daily iodine supplement of 150 μg to meet their high iodine requirements.AimTo investigate iodine supplement use and health knowledge among pregnant women.MethodA cross‐sectional sample of 200 pregnant women aged 18 years or older, in their third trimester based in Gippsland (Victoria, Australia) undertook a self‐administered questionnaire from August 2011–May 2012. The women were recruited from antenatal classes and clinics from all birthing hospitals across Gippsland. Data were analysed using descriptive statistics and logistic regression.ResultsA total of 46% of participants did not follow the NHMRC recommendation of 150 μg/day iodine supplement. The participants lacked knowledge about iodine and the need for supplementation. Only 18.5% of pregnant women believed they needed an iodine supplement. The majority of participants (83.5%) indicated their medical practitioners were the main source of health information, yet only 34.5% indicated being made aware of the importance of increasing iodine intake during pregnancy by their medical practitioner. The predictors of iodine supplementation are general supplementation use and knowledge of the importance of iodine.ConclusionsDespite NHMRC guidelines for iodine supplementation during pregnancy, many women were not taking a sufficient iodine supplement. Pregnant women may be inclined to take an iodine supplement if they had greater knowledge of their increased iodine needs during pregnancy. Medical practitioners are best placed to provide this information to pregnant women.
Ready‐made allogeneic ABO‐specific serum eye drops: production from regular male blood donors, clinical routine, safety and efficacy
Authors: Harritshøj Lene Holm , Nielsen Connie , Ullum Henrik , Hansen Morten Bagge , Julian Hanne Olsen 
Published: March 2014

AbstractPurposeTo overcome problems and delays of the preparation of autologous serum eye drops, a production line of ABO‐specific allogeneic serum eye drops from male blood donors was set up in a blood bank. Feasibility, clinical routine, safety and efficacy were evaluated in a cohort of patients with severe ocular surface disorders.MethodsSerum was derived from 450 ml whole‐blood donations from regular male blood donors, produced and tested according to good manufacturing practice and legislation regulating blood products in Denmark. Serum was diluted to 20% (v/v) with NaCl 0.9%, filtered, bottled, registered and stored at −30°C in the blood bank. Upon request, frozen ABO‐identical serum drops in lots of 14 bottles could be provided immediately. Safety and efficacy were evaluated in 34 patients with severe ocular surface disease refractory to conventional medical therapy. Patients were treated six times daily for minimum 2–4 weeks. Objective findings and subjective symptoms were compared between day 0 and after 4 weeks of treatment using the Wilcoxon signed‐rank test.ResultsClinically, no side‐effects were observed. In total, 59% of the patients with ocular surface changes improved objectively (slit‐lamp examination). Partial or full healing of corneal changes, as well as subjective relief of symptoms, was observed in 16 of 20 patients with keratoconjunctivitis sicca (p < 0.001). The 14 patients with persistent epithelial defect experienced neither objective nor subjective improvements during serum treatment.ConclusionReady‐made ABO‐identical allogeneic serum eye drops were straightforwardly produced, quality‐assured and registered as a safe standard blood product for the treatment of certain cases of severe dry eye disease. Therapeutic efficacy was comparable to previous reports on autologous serum drops.