bluuebunny/crossref_metadata_2025_split huggingface dataset:
Social marketing communication messages
Authors: McKay-Nesbitt Jane , Yoon Sukki 
Published: January 2015

Purpose
– This paper examines how social marketing communication messages influence physical activity attitudes when a health organization is revealed as the message source.

Design/methodology/approach
– This paper examines how social marketing communication messages influence physical activity attitudes when a health organization is revealed as the message source.

Findings
– Results from three studies using experimentally manipulated messages (Studies 1 and 3) and real TV commercials (Study 2) suggest that work-framed social marketing communication messages may be more effective than fun-framed messages when the sponsoring health organization is disclosed, versus not disclosed in the ad.

Research limitations/implications
– This research extends the literature on source-effects on message effectiveness by suggesting that the type of message sponsor (i.e. a health organization) may influence attitudes toward the physical activity promoted in the message content.

Practical implications
– The results suggest that health organizations may be able to maximize communication effectiveness by employing work – rather than fun-framed messages, when it is evident that the message source is a health organization. When individuals are unaware that a health organization is the message source or when a non-health organization is the message source, fun-framed messages may be as effective for encouraging physical activity.

Social implications
– This research may assist health organizations to make the best use of their limited resources by providing guidance for the development of social marketing communication messages that encourage people to be physically active.

Originality/value
– Although source effects on marketing message effectiveness have been well established in the marketing literature, this study is the first to suggest that a health-organization message source interacts with work- versus fun-framed message content to impact the persuasiveness of messages designed to encourage physical activity.
A ZMET-based analysis of perceptions of climate change among young South Koreans
Authors: Anghelcev George , Chung Mun-Young , Sar Sela , Duff Brittany R.L. 
Published: January 2015

Purpose
Successful marketing communication campaigns require a thorough assessment of the public's current perceptions and attitudes toward the topic of the campaign. Such insights are most likely attained if a range of research methods are employed. However, in the area of pro-environmental campaigns, there has been an over-reliance on quantitative surveys. To illustrate the benefits of complementary, qualitative approaches, this paper reports a qualitative investigation of perceptions of climate change among young South Koreans.

Design/methodology/approach
– The study employed a variant of the Zaltman Metaphor Elicitation Technique (ZMET), a hybrid protocol which combines photo elicitation with metaphor analysis of subsequent in-depth individual interviews. Unlike survey research, ZMET uncovers the emotional, interpretive and sensory mental structures which, along with factual knowledge, make up the public mindset about climate change.

Findings
– The analysis revealed a multifaceted mental model of climate change, whereby factual, interpretive and emotional knowledge is organized around themes of loss, human greed, affective distress and iconic representations of tragic endings. The causal dynamics of climate change are construed along a continuum of psychological distance, with antecedents placed in proximity and effects assigned to distant temporal, geographical and psychological spaces.

Practical implications
– Four message strategies for climate change mitigation campaigns are identified based on the findings.

Originality/value
– The study makes a methodological argument for supplementing survey research with image-based qualitative investigations in the formative stages of pro-environmental campaigns. More specifically, the article demonstrates the applicability of ZMET to social marketing communication. Apart from the methodological implications, this appears to be the first in-depth qualitative investigation of public perceptions of climate change in East Asia, a populous and fast developing region which has become a major contributor to the world’s carbon emissions, and an important player in the global effort toward mitigation.
Firm factors that influence internationalisation and subsequent financial performance of fashion retailers
Authors: Childs Michelle L. , Jin Byoungho 
Published: January 2015

Purpose
– Grounded in the Uppsala model, the purpose of this paper is to investigate specific firm factors of fashion service retailers, which include: product category offering, firm experience (limited vs extensive) and firm size (small vs large) and examines how variations in these firm characteristics produce significant differences on three aspects of internationalisation activities; scale and scope of internationalisation, market choice (geographic and cultural distance), and financial performance (international sales and profit), and whether market choice produces differences on financial performance.

Design/methodology/approach
– Secondary sources were utilised to empirically investigate retailers (n=118). Information regarding product category offering, year of establishment, number of employees, countries entered, international sales, and profit were collected from retailer web sites, press releases, and annual reports.

Findings
– There were significant differences between product category offering and firm size in retailers’ internationalisation behaviours, and there were significant differences between product category offering and market choice in their financial performance. Variations in firm experience did not produce any significant differences.

Research limitations/implications
– This study extends limited literature on the internationalisation of fashion service retailers and contributes knowledge of how variations in specific firm factors produce different outcomes in terms of internationalisation, market choice, and financial performance.

Practical implications
– Retailers offering functional products may be more flexible in their internationalisation. Firms regardless of experience or size may consider being active in international markets because variations in these factors does not impact performance.

Originality/value
– This study addresses multiple gaps in retailer internationalisation literature and findings point that product category should be considered when studying internationalisation of service firms.
A new vision for internal audit
Authors: Chambers Andrew D. , Odar Marjan 
Published: January 2015

Purpose– The purpose of this paper is to explore how internal auditing may recover from being one of the corporate governance gatekeepers that failed to prevent the global financial crisis.Design/methodology/approach– This paper draws on the theory of professions and provides a brief analysis of internal auditing history, ending with an appraisal of contemporary status.Findings– Internal auditing has not been “fit for purpose” and can be enhanced. Low expectations of internal audit are currently addressed by enhanced guidelines from a number of parties. Internal audit needs to move firmly into the corporate governance space – to audit corporate governance more effectively and to provide more dependable assurance to boards.Practical implications– The global Institute of Internal Auditors can use recent enhanced internal auditing guidelines as a springboard to regain their lead. Internal audit needs to cut the umbilical cord that ties it to management. The accepted “dual reporting” of internal audit is flawed.Social implications– Society cedes professional status to an occupational group when it is in society’s best interests to do so. An attribute of a profession is its accent on serving the public interest. It is unsatisfactory that, five years after the global financial crisis broke, the international Standards for internal auditing still do not articulate the correct professional conduct on making external disclosures in the public interest when internal auditors are aware of serious wrongdoing not satisfactorily addressed internally.Originality/value– This paper comprises a conceptual analysis to challenge the internal audit profession.
Photovoltaic effect in single-junction organic solar cell fabricated using vanadyl phthalocyanine soluble derivative
Authors: Aziz F. , Ahmad Z. , Abdullah S.M. , Sulaiman K. , Sayyad M.H. 
Published: January 2015

Purpose
– The purpose of this paper is to study the optical and electrical characteristics of a single-junction solar cell based on a green-colour dye vanadyl 2,9,16, 23-tetraphenoxy-29H, 31H-phthalocyanine (VOPcPhO). The use of soluble vanadyl phthalocyanine derivative makes it very attractive for photovoltaic applications due to its tunable properties and high solubility.

Design/methodology/approach
– A photoactive layer of VOPcPhO has been sandwiched between indium tin oxide (ITO) and aluminium (Al) electrodes to produce a ITO/PEDOT:PSS/VOPcPhO/Al photovoltaic device. The VOPcPhO thin film is deposited by a simple spin coating technique. To obtain the optimal thickness for the solar cell device, different thicknesses of the photoactive layer, achieved by manipulating the spin rate, have been investigated.

Findings
– The device exhibited photovoltaic effect with the values of Jsc, Voc and FF equal to 5.26 × 10-6 A/cm2, 0.621 V and 0.33, respectively. The electronic parameters of the cell have been obtained from the analysis of current-voltage characteristics measured in dark. The values of ideality factor and barrier height were found to be 2.69 and 0.416 eV, respectively. The optical examination showed that the material is sensitive to light in the UV region between 270 nm and 410 nm, as well as in the visible spectrum within the range of 630 nm and 750 nm.

Research limitations/implications
– The solar cell based on a single layer of vanadyl phthalocyanine derivative results in low efficiency, which can be enhanced by introducing a variety of donor materials to form bulk heterojunction solar cells.

Practical implications
– The spin coating technique provides a simple, less expensive and effective approach for preparing thin films.

Originality/value
– A novel thin-film, single-junction organic solar cell, fabricated by using VOPcPhO, has been investigated for the first time ever. The vanadyl phthalocyanine derivative together with a donor material will have potential application for improved efficiency of the solar cells.
Effective parameters for synthesis of chromium doped YAlO3 red pigment
Authors: Ahmadi Sara , Aghaei Alireza , Eftekhari Yekta Bijan 
Published: January 2015

Purpose
– The purpose of this article is to evaluate the role of mineralisers on the formation of perovskite structure, optimise the amounts of chromium content, soaking time and finally the ratio of fuel (citric acid) to oxidiser (metal nitrate) and investigation of the physical properties of resulted pigments.

Design/methodology/approach
– A red pigment based on perovskite structure (YAl1-yCryO3, y = (0.01-0.1) was synthesised by solution combustion method with various mineralisers, like NaF, MgF2 and Li2CO3. Thermal decomposition of the resulting nitrate-citrate gels and the phase evolution of calcined powders were investigated and the microstructure and colorimetry of the emerging products were characterised.

Findings
– The most effective mineraliser system for the formation of YAlO3 perovskite was NaF:MgF2:Li2CO3 (3:2:1 by weight). Furthermore, desirable pigments were obtained by firing the samples at 1,400°C for 4 hours. The highest redness parameter (a*) and reflectance value were obtained when y was 0.03 and 0.01, respectively. Increasing the fuel: oxidiser ratio led to an increase in the a* parameter. Use of the optimum prepared red pigment in the low and high firing temperature glazes gave a high chemical and thermal stability.

Research limitations/implication
– Only citric acid was used as fuel. Other fuels and different ratios of fuel to oxidiser could also be studied.

Practical implications
– The method developed provided a new approach for preparation to nontoxic, high-temperature, ceramic red pigment compared to the solid-state method.

Originality/value
– The methods for synthesis of pigment based on perovskite structure with different chromium contents and for evaluation of thermal stability of pigment in glaze were novel.
Acrylic polyol/silicone coating corrosion protection analysis using electrochemical impedance spectroscopy
Authors: Mohd Jamari Siti Khumaira , Kasi Ramesh , Ismail Leeana , Mat Nor Nur Amirah , Rau S. Rames , Subramaniam T. Ramesh , Balakrishnan Vengadaesvaran , Mohd Arof Abdul Kariem 
Published: January 2015

Purpose
– The purpose of this paper is to develop different combinations of acrylic polyol and silicone resins with various weight ratios and to test the coating properties using electrochemical impedance spectroscopy (EIS).

Design/methodology/approach
– The performance properties such as coating resistance, capacitance, dielectric constant, water uptake and diffusion coefficient were evaluated using EIS with exposure to 3.5 per cent NaCl solution for 60 days.

Findings
– The binders developed in this study were coated on cold rolled steel plates. The dry film thickness was found to be in the range of 50 microns. From EIS results, it was found that Acrylic polyol sample with 30 weight per cent of silicone exhibits the best properties, as it has high coating resistance in the range of 109 Ohms for the full period of exposure, whereas all other samples showed poor performance with the exposure time. For these samples, the parameters measured such as the coating resistance of the samples decreased while the coating capacitance, percentage of water uptake and diffusion coefficient of the samples increased after being exposed to corrosive solution for 60 days. The coatings developed by 0, 10 and 60 weight per cent silicone showed high coating capacitance on the first day of exposure, and these systems failed early during the exposure. The water uptake percentage and diffusion coefficient of all samples were found to be less than 50 per cent and below 10-11 cm2 s−1, respectively. An optimum cross-linking between the resins is considered as the main contribution for the best performance shown by the sample that consists of 30 weight per cent of silicone in acrylic matrix that provides maximum barrier properties of the coating.

Originality/value
– Developing coatings using hybrid binders (silicone resin and acrylic polyol resin) is new area of research. This will explore more research in the formulation of novel coatings.
Carotenoids: as natural food colorant from Canna flowers
Authors: Srivastava Jyoti , Vankar Padma S. 
Published: January 2015

Purpose
– This paper aims to study carotenoids as a natural food colorant from Canna flowers. There is a growing demand for eco-friendly and non-toxic colorants, specifically for health-sensitive applications such as colours of food and textiles. Red Canna variety can be grown in normal garden situations and gives ample of flowers yielding good amount of natural colorant for both the purposes.

Design/methodology/approach
– In the present work, ultrasound extraction of natural colorant from Canna indica flowers has been studied. The use of ultrasound is found to have a significant improvement in the extraction efficiency of colorants obtained from dry and fresh Canna flowers in different mediums. Ultrasonic cavitational processing has twofold advantages, it is an eco-friendly and cost-effective process.

Findings
– The total carotenoid content in dry and fresh flower extract was found to be between 136.56 and 978.89 mg/kg. The assessment of antioxidant activity (AOA) in dry and fresh flower extract was found to be 5.78-78.33 per cent assayed by scavenging 2,2-diphenyl-1-picrylhydrazyl (DPPH) free radical and identified by electron paramagnetic resonance (EPR) studies.

Research implications/limitations
– The use of ultrasonication for the extraction of colorant has been the main feature and a step towards technological advancement in the area of finding newer method of efficient extraction of the colorant.

Practical implications
– The ease of extraction due to ultrasound waves has been the highlight.

Originality/value
– It is for the first time that the phytochemical data of red Canna flower and has been studied, the total carotenoid content and antioxidant activities of different extracts of Canna were measured. The extraction of natural dye from C. indica flowers using ultrasound has been found to have significant improvement in the extraction efficiency of the colorant obtained from flowers.
I may be a twin but I’m one of a kind
Authors: Moussa Salim 
Published: January 2015

Purpose– The aim of this paper is to critically review the most significant writings on “two” constructs that have quickly acquired the status of “important marketing topics”; that is, brand attachment (BA) and brand love (BL).Design/methodology/approach– A profound and parallel inspection of highly influential articles along with ensuing essays by the same single authors is performed.Findings– This review reveals that: hardly a year goes by without some reinventions or retouching of these constructs’ conceptual characteristics; there are several striking similarities between them; the politics of marketing theory are at work in keeping these constructs away from each other; the literature under scrutiny not only suffers from amnesia, but also from some severe schizophrenic symptoms; and that BA and BL are nothing more than the same core knowledge product offered under different brand names.Research limitations/implications– This review is limited to considering the constructs of BA and BL.Originality/value– Because the literature on BA and BL has been essentially empirical, this paper has the potential to add a compulsory conceptual component to it. It also has the potential of instigating discussions, debates and, in due course, a deeper understanding of these “two” constructs.
Why study the history of learning disability?
Authors: Goodey C. F. 
Published: January 2015

Purpose
– The purpose of this paper is to introduce practitioners and practice-based academics to the relevance of historical study to learning disability research.

Design/methodology/approach
– States need to balance conceptual history against that of learning disabled individuals; reviews existing literature; offers guidelines for prospective historians; gives sample of findings from author's work elsewhere; draws conclusions.

Findings
– Research which is conceptually based and goes back before the rise of the long-stay institutions reveals the historical contingency of learning disability not only as a concept but as a supposed “natural kind”, and exposes the more durable historical permanence of the phobia that creates “extreme outgroups”.

Originality/value
– Of the very small amount of historical scholarship that engages with conceptual history before the modern era, none of it till now has sought to enquire about the relevance of its findings to current practice.
The thing is, we all have stories don’t we?
Authors: Cameron Lois 
Published: January 2015

Purpose
– The purpose of this paper is to reflect on “Finding the sparkle: storytelling in the lives of people with learning disabilities”, Nicola Grove's paper highlighting the power of the story as one approach to empower people with intellectual disability.

Design/methodology/approach
– This commentary reflects on the power of personal story sharing as a way to empower people with intellectual disability, value their experience and promote inclusion.

Findings
– Personal stories are important because they help both ourselves and others understand who we are. Stories are not static and stories can be told from different perspectives. Telling stories can be protective and healing.

Originality/value
– Communication that develops social closeness is important and can be undervalued. There needs to be a greater focus on ensuring people without words can tell their stories and on services recognising the importance of this.
Making numbers count: national datasets on intellectual disability
Authors: McConkey Roy , Craig Sarah 
Published: January 2015

Purpose
– The purpose of this paper is to provide a commentary on “Adults with learning disabilities known to local authorities in Scotland: a national dataset” by Claire Stuart and colleagues.

Design/methodology/approach
– Drawing on experiences with the National Intellectual Disability Database in Ireland, the authors identify the key elements to be addressed such as the uses to which information from the database will be put; the definition of intellectual disability for inclusion of individuals; defining the information to be gathered; the systems for gathering information; checking and auditing the information that is collected, and the types of reports emerging from the analyses.

Findings
– A national database of persons with an intellectual disability is at least desirable – if not essential – to the delivery of equitable and effective service supports. The advent of computerised data management tools makes this a realistic option in most European countries although debates continue around the protection of personal data and the costs involved in establishing and maintaining dedicated databases.

Originality/value
– National data sets on intellectual disability can make a significant contribution to equitable and effective service planning. However, major challenges need to be overcome so that the information collected is reliable and valid.
Understanding complex relationship among JIT, lean behaviour, TQM and their antecedents using interpretive structural modelling and fuzzy MICMAC analysis
Authors: Dubey Rameshwar , Singh Tripti 
Published: January 2015

Purpose
– The purpose of this paper is to understand possible linkage between variables that constitute a lean manufacturing enterprise. In the study the authors have tried to decode the complex relationship among variables which is missing in extant literature.

Design/methodology/approach
– In the study the authors have used systematic literature review (SLR) approach to identify the variables from extant literature and used interpretive structural modelling (ISM) and Fuzzy MICMAC analysis to understand complex equation among variables from Indian manufacturing firm perspective.

Findings
– The findings using ISM modeling indicate top management support is the bottom level and business performance is the top level. In order to further resolve conflicts the authors have further analyzed variables using Fuzzy MICMAC analysis which has further divided variables into four clusters. The Fuzzy MICMAC output suggests that top management support, real time production information, training and team work are the driving variables and business performance, total quality management and lean behavior are the dependence variables.

Research limitations/implications
– Like any study, the study have its own limitations. In the study the authors have developed the model based on expert opinion. The number may be not enough to validate this model statistically. However, it can be regarded as a platform for further investigation using structural equation modeling.

Originality/value
– The present study using ISM model has proposed a model based upon experts, identified from Indian major manufacturing firms. This model can further provide empirical platform for further investigation which can resolve lean manufacturing issues.