bluuebunny/crossref_metadata_2025_split huggingface dataset:
Identifying the gaps between customer expectations and perceptions on service quality dimensions of Islamic banks in Malaysia
Authors: Islam Rafikul , Ahmed Selim , Razak Dzuljastri Abdul 
Published: November 2015

Purpose– This paper aims to identify the gaps and differences between customer expectations and perceptions on service quality of Islamic banks in Malaysia based on six dimensions of service quality, namely, reliability, responsiveness, assurance, empathy, tangibles and Islamic Shari’ah compliance.Design/methodology/approach– This study surveyed 179 customers who have first-hand experience with Islamic banking services in Malaysia. The research data were analysed using reliability analysis, independent samplest-test and one-way analysis of variance.Findings– The results indicated that customers’ perceptions failed to meet their expectations on the service quality of Islamic banks in Malaysia. The results also indicated that those customers (respondents) aged below 30 years have higher expectations on empathy from the Islamic banking service compared to other age groups. However, there is no significant difference between customer expectations and perceptions of Islamic banking service quality based on educational background and occupation.Research limitations/implications– This research focused solely on Islamic banks in Malaysia and thus the results might not be applicable for other conventional banks.Originality/value– The findings are expected to provide guidelines for enhancing the satisfaction level of clients of the Islamic banking system in Malaysia and other countries.
Understanding brand loyalty of the store brand’s customer base
Authors: Rubio Natalia , Oubiña Javier , Gómez-Suárez Mónica 
Published: November 2015

Purpose
The purpose of this paper is to attempt to understand the extent to which price consciousness and quality consciousness influence attitudinal loyalty to store brands (SBs) in different segments of consumers: heavy, medium and light buyers of SBs. SBs are currently consolidated among price-conscious consumers, but less established among the quality-conscious consumers.

Design/methodology/approach
After reviewing the literature and constructing a theoretical model, the authors performed a study on Spanish food products, a sector in which SBs have achieved a significant market share. They collected data through a personal survey and analyzed it using structural equations modeling, and they performed a multigroup analysis of heavy buyers, medium buyers and light buyers of SBs.

Findings
The results obtained alert retailers to the tremendous importance of price vs quality in the formation of SB value and loyalty to SBs among heavy buyers of these brands, show the balance between price and quality as components of SB value and generators of loyalty among medium buyers and recognize the need to strengthen the image of SB quality to reinforce SBs’ value and smart shopping associations to increase light buyers’ loyalty to SBs.

Originality/value
The study contributes new evidence and knowledge on SB loyalty among consumers who show different usage of these brands (heavy, medium and light buyers). It then assesses the short- and long-term value of each segment of customers for the retailer and recommends retail strategies adapted to each segment.
The effects of word-of-mouth incentivization on consumer brand attitude
Authors: Pongjit Chompunuch , Beise-Zee Rian 
Published: November 2015

Purpose
This study aims to conceptualize and test the effect of monetary and non-monetary incentives for word-of-mouth (WOM) campaigns on the brand attitude of those receiving an incentivized brand recommendation. It also studied whether or not the type of relationship between the recommender and the person who receives the recommendation and the expertise of the recommender moderate the impact of incentivization on brand attitude. The results should enable brand management to improve the design of WOM campaigns.

Design/methodology/approach
An experiment was conducted utilizing a sample of about 645 respondents in Thailand. In a 3 × 3 experimental design, three levels of incentivization and three types of social relationships were manipulated. All other variables were measured through a respondent-administered questionnaire. For incentivization of WOM, monetary reward and non-monetary reward are compared to a non-incentivized control state. The three types of social relationships are an authority relationship, a kinship relationship and a market pricing relationship between strangers as the control state.

Findings
The results of the experiment show that the introduction of rewards for recommendations harms the attitude of the receiver of a recommendation toward the brand. The attitude of potential buyers toward the brand can be tainted by the impression that a brand has enticed friends and relatives into profiting from their relationship. The negative effects increase further with the introduction of cash rewards. Contrary to expectations, however, the social relationship between the recommender and the new customer did not moderate the effect of incentivization. Source expertise has a direct as well as moderating effect on brand attitude.

Practical implications
The findings suggest that companies should use referral rewards with caution. Brand managers need to be aware that there is a trade-off between the advantages and the disadvantages of incentivized WOM campaigns. Recommendations have been derived about how to improve the design of incentivized WOM campaigns. Whether the advantages outweigh the disadvantages probably depend to some extent on brand-specific factors such as brand strength and market- or industry-specific factors, such as a credence good quality within the industry. It also emphasized that WOM campaigns need to be carefully monitored by measuring customer attitudes toward the brand.

Originality/value
Although past research provides valuable conceptual and empirical insights into consumer responses in incentivized WOM situations, most research has focused on the immediate effectiveness of WOM by measuring purchasing intentions. There is still a lack of information about how different kinds of incentivization affect customer attitudes toward a brand that incentivizes WOM, and how various relationship types moderate the effects; in particular, authority relationships have not yet been studied in this context.
Antecedents of brand love in online network-based communities. A social identity perspective
Authors: Vernuccio Maria , Pagani Margherita , Barbarossa Camilla , Pastore Alberto 
Published: November 2015

Purpose
This paper aims to analyse the antecedents of brand love in online network-based communities and to develop an integrative conceptual model in which social-interactive engagement influences brand love via the mediating effects of social identity.

Design/methodology/approach
A survey was conducted on the Facebook fan pages of 20 leading international brands. A total of 387 responses were collected from consumers living primarily in Europe and the USA. Structural equation modelling was performed to test the hypothesised linkages.

Findings
The results confirmed that the positive influence of social-interactive engagement on brand love is mediated by the psychological effects related to how members perceive their self-concept based on belonging to the social group of the brand fan page.

Research limitations/implications
This study considered Facebook, the favourite social network used by customers to connect with brands. Future research is invited to consider other social media to increase the external validity of the model.

Practical implications
To strengthen the emotional bond with a brand in online network-based communities, managers should stimulate consumers’ social identity by leveraging on the experiences which influence social-interactive engagement.

Originality/value
This study is the first to investigate the effects of social-interactive engagement on social identity to enhance the understanding of brand love’s antecedents in specific online social environments.
A guide to research with care homes
Authors: Luff Rebekah , Laybourne Anne , Ferreira Zara , Meyer Julienne 
Published: November 2015

Purpose
– A growing older population with complex care needs, including dementia, are living in care homes. It is important to support researchers in conducting ethical and appropriate work in this complex research environment. The purpose of this paper is to discuss key issues in care homes research including examples of best practice. The intention is to inform researchers across disciplines, leading to more sensitive and meaningful care home research practice.

Design/methodology/approach
– Experienced care homes researchers were invited to provide methodological insights and details not already reported in their publications. These have been analysed, creating key themes and linked to project publications.

Findings
– The need for reflexivity was a key finding. In particular, researchers need to: appreciate that the work is complex; see participants as potential research partners; and consider how cognitive and physical frailty of residents, staffing pressures and the unique environments of care homes might impact upon their research. Other challenges include recruitment and consenting people who lack mental capacity.

Research limitations/implications
– As the care homes research landscape continues to develop and grow, there still remains limited reflection and discussion of methodological issues with a need for a “safe space” for researchers to discuss challenges.

Originality/value
– This review is an updated methodological guide for care homes researchers, also highlighting current gaps in the mechanisms for continuing to share best research practice.
Bedlam or bliss? Recognising the emotional self-experience of people with moderate to advanced dementia in residential and nursing care
Authors: Godwin Beatrice , Poland Fiona 
Published: November 2015

Purpose
– The purpose of this paper is to examine the self-experience of people with moderate to advanced dementia. While people with dementia are widely assumed to lose their sense of self, emotions are preserved long into dementia and some can still discuss their lives, enabling exploration of respondents’ own self-conceptualisation of experience.

Design/methodology/approach
– Ten people, purposively sampled, living in long-term residential or nursing care. A mixed methods design with Interpretative Phenomenological Analysis approach used semi-structured empathetic interviews to explore their experience and continuing goals, using supplementary information from family and others to contextualise core data. Data analysis identified emerging themes and superordinate concepts.

Findings
– Sustained well-being and resistant ill-being emerged as major themes. Findings demonstrated continuity in sense of self, moral awareness and diversity of emotional reactions to living with dementia, associated with their emotional capital.

Research limitations/implications
– The sample was small and limited to well- and moderately funded care homes. How to provide such support in less-well-funded homes needs further research as do reasons for resistant ill-being in advanced dementia.

Practical implications
– Findings suggest care provision for people with advanced dementia which acknowledges individual feelings may support their sustained well-being. Psychological assessments should take closer account of multiple factors in individuals’ situations, including their emotional capital.

Social implications
– Findings suggest everyday care of people with advanced dementia, may sustain their sense of self, well-being and emotional capital.

Originality/value
– By empathically facilitating in-depth expression of individuals’ feelings and views, this research illuminates the personal self-experience of advanced dementia, hitherto little explored.
Family communication for the modern era: a typology
Authors: Aleti Torgeir , Brennan Linda , Parker Lukas 
Published: November 2015

Purpose
– This paper aims to offer an interrogation for the purposes of theoretical clarity, precision and validity. Family communication patterns (FCPs) about consumption is a commonly used measure in consumer socialisation. However, it has not been properly assessed for validity in marketing since it was developed in the 1970s. Previously developed and commonly used scales were used to examine communication styles and communication quality to test whether these older measures were still valid and applicable to the modern consumer context.

Design/methodology/approach
– Critique of extant measures suggested the need for a more precise and contemporary conceptualisation of family communication about consumption. A new conceptualisation was then empirically tested using a psychometric theory approach to scale development. By using a dyadic design, family communication between parents and young adult children in 180 families was examined.

Findings
– The early concepts are now outdated and do not readily translate into current language and family interaction styles. The terms “socio-” and “concept-orientation” no longer convey the essence of family communication. Contemporary families perceive “socio-oriented” communication as controlling and negative, while “concept-orientation” is seen as encouraging and positive. Thus, the dimensions are more purposefully labelled as encouraging and controlling family communication. A new typology of family communication styles (FCSs) was developed.

Originality/value
– A new, empirically tested, four-quadrant matrix of FCSs based on consumer socialisation theories is put forward. This includes four distinct communication styles within families, namely permissive (low encouraging and low controlling), prohibitive (low encouraging and high controlling), pluralistic (high encouraging and low controlling) and protective (high encouraging and high controlling) FCSs.
Impact of nature of advergames on brand recall and brand attitude among young Indian gamers: moderating roles of game-product congruence and persuasion knowledge
Authors: Vashisht Devika , S. Sreejesh 
Published: November 2015

Purpose
– The purpose of this study is to enhance the knowledge of advertising effects of nature of advergame (game speed) on gamers’ brand recall and attitude. More specifically, this study investigates varying effects of game speed in advergames on young Indian gamers’ brand recall and attitudes under varied game-product congruence and persuasion knowledge conditions from attention, elaboration and persuasion perspectives.

Design/methodology/approach
– A 2 (nature of advergame: fast or slow) × 2 (game-product congruence: high or low) × 2 (persuasion knowledge: high or low) between-subject measures design is used. Experimental data were collected from 235 Indian graduate students. ANOVAs and MANOVA with pre-planned contrasts are used to test the hypotheses.

Findings
– The results indicate that for a slow-paced advergame, low game-product congruence result in high brand recall than high game-product congruence. For a fast-paced advergame, there is no difference in brand recall between low game-product congruence and high game-product congruence. Furthermore, findings reveal that for a slow-paced advergame with low game-product congruence, subjects with high persuasion knowledge report high brand recall and less favorable brand attitude than subjects with low persuasion knowledge. On the other hand, for a fast-paced advergame with low game-product congruence, there is no difference in brand recall and brand attitude between the subjects with high persuasion knowledge and the subjects with low persuasion knowledge.

Practical implications
– The findings of the study are very important for advertising practitioners, as selection of media that fit the advertised product with reference to the nature and content of the media is a planning strategy that has been widely used by media planners. Thus, if advertisers want to create high brand awareness by creating high brand memory, then slow-paced advergames with low congruent brand placements can be chosen as an effective in-game media strategy for online advertising. Additionally, game developers and marketers can plan and develop more effective advergames by taking into account the persuasion knowledge factor so that the implementation would have the strongest positive effect on consumers’ brand recall and brand attitude.

Originality/value
– This study contributes to the literature of non-traditional media advertising, specifically advergaming context by exploring the impact of nature of game and game-product congruence on gamers’ ad-persuasion. Also, this study is the first attempt to understand how the game speed and its boundary conditions influence gamers’ brand recall and attitude and in attention, elaboration and persuasion perspectives.
Breaking it down: unpacking children’s lunchboxes
Authors: Casado Francisco Crespo , Rundle-Thiele Sharyn 
Published: November 2015

Purpose
– The purpose of this study is to investigate children’s school lunchboxes and explore the influence of carer’s perceived benefits and barriers towards healthy eating on the food contents packed for lunch.

Design/methodology/approach
– Drawing on exchange theory, the study explores the relationship between carer’s perceived benefits and barriers towards healthy eating and the lunchbox contents a carer packs for their child. An online survey was completed by 876 parents and carers. Statistical analysis techniques, including one-way ANOVA and exploratory factor analysis (EFA) were used to analyse the data.

Findings
– The analysis revealed that perceived benefits and barriers towards packing healthy foods had a significant impact on the reported contents packed for lunch. Results indicate the segment with the highest perceived benefits and the lowest perceived barriers towards packing healthy lunches reported packing healthier foods than the remaining three segments.

Practical implications
– Social marketers should develop interventions to promote the benefits of healthy eating, while overcoming the perceived (and real) barriers that prevent healthy lunches from being packed. Study limitations and future research directions are outlined.

Originality/value
– Drawing on exchange theory, the current study demonstrated how simultaneous measurement of benefits and barriers that are later divided into high and low groups impacts lunchbox packing behaviours (Nelson et al., 2010). This study contributes to the literature providing further empirical evidence that use of commercial marketing theories in social marketing is warranted and that theoretically derived segmentation approaches are available for social marketing practitioners.
Moral panic, reflexive embodiment and teen obesity in the USA: a case study of the impact of ‘weight bias’
Authors: Kline Stephen 
Published: November 2015

Purpose
– This paper aims to draw together research which links the moral panic about the “adipose” body during the first five years of the millennium to the worsening mental health of US teens. Noting the way medical advocacy biased the news coverage in the quality press in the UK, the USA and Canada through its emphasis on weight gain in child and youth populations, it reviews evidence of a relationship between eating disorders, body dissatisfaction and the mental health of teens.

Design/methodology/approach
– Building on research which suggests that teens
'
misperception of their body can impact their mental health, the paper proposes reflexive embodiment, defined as the way an individual interprets and evaluates their own body morphology in relationship to the medical profession’s articulation of norms for weight classes, as a new construct for exploring the impact of the medical debates about obesity.

Findings
– Using data sets from the US Youth Risk Behavior Survey gathered in 2001 and 2007 to compare both weight status and weight class accuracy, the study finds evidence that teens
'
perceptions of their bodies have changed more than their actual weight. Noting a complex relationship between teens
'
misperception of their weight status and mental health risks associated with depression and suicide, the paper explores ways that the medical stigmatization of the adipose body, and the ensuing consequences of gendered weight bias, have consequences for teen well-being.

Research limitations/implications
– This case study only provides an exploratory analysis of an hypothesis suggested by the theory of reflexive embodiment.

Practical implications
– Refocus health professions on the mental health of teens.

Social implications
– Evidence of health implications of reflexive embodiment adds to a growing critique of medicalization of adipose body morphology.

Originality/value
– The analysis of data contributes to a growing concern about medical stigmatization of “fat” bodies as unhealthy.
Evolution alters ecological mechanisms of coexistence in experimental microcosms
Authors: Zhao Lin , Zhang Quan‐Guo , Zhang Da‐Yong 
Published: November 2015

Summary

Species coexistence can be promoted by both equalizing mechanisms that increase fitness equivalence among species and stabilizing mechanisms that decrease niche overlap among species. Strength of the coexistence mechanisms can be altered by evolution. In particular, populations evolved in sympatry may show niche divergence due to competition‐mediated selection, whereas populations evolved in allopatry have a chance to become ecologically equivalent competitors which, on secondary contacts, may form ‘neutral communities’.

We addressed how evolution may change ecological mechanisms of coexistence with experimental microcosms of Escherichia coli strains that reproduce asexually and can be considered as analogues of species. We obtained five pairs of bacterial strains, within each of which the two strains could coexist stably. We then allowed the bacterial strains to evolve in a chemically defined nutrient medium for ˜1100 generations, under sympatric (in two‐strain mixtures) or allopatric scenarios (in monocultures). The strength of coexistence mechanisms was assessed based on reciprocal invasion assays and measurements of environmental carrying capacity.

Our data confirmed that coexistence could be weaken by either fitness difference or niche overlap among competitors. In allopatrically evolved strain pairs, fitness difference among competitors became larger or unchanged; and the magnitude of niche overlap often showed an increase rather than a decline. Sympatrically evolved competitors showed no consistent changing trend in the strength of the coexistence mechanisms. Overall, sympatrically evolved competitor pairs did not differ from allopatrically evolved ones in the magnitude of fitness difference, but had lower levels of niche overlap.

The results are consistent with the ‘character displacement’ view that allopatric populations of competing species occupy more similar niche space compared with sympatric populations. However, the pattern observed here resulted from allopatrically evolved competitors showing niche convergence, but not sympatrically evolved competitors consistently showing further niche divergence. The results also suggest that convergent evolution in allopatry followed by secondary contacts is an unlikely mechanism for the origin of ‘neutral communities’.