bluuebunny/crossref_metadata_2025_split huggingface dataset:
Moral identity centrality and cause-related marketing
Authors: He Hongwei , Zhu Weichun , Gouran Dennis , Kolo Olivia 
Published: February 2016

Purpose
– This paper aims to examine how consumer moral identity (MI) affects the impact of cause-related marketing (CRM). CRM is a popular hybrid marketing tool that incorporates charitable initiatives and sales promotion. CRM has strength in simultaneously encouraging consumer purchases and doing something good for the society. Drawing on the moral identity (MI)-based motivation model, this research examines how consumer MI influences consumer behavioural response to CRM.

Design/methodology/approach
– Two field experiments were conducted to test a series of hypotheses relating to the conditional effect of MI on behavioural response to CRM.

Findings
– Brand social responsibility image and emotional brand attachment positively moderated the relationship between consumer MI centrality and intention to purchase CRM sponsor brand.

Originality/value
– Findings contribute to the literature on CRM, MI-based motivation of consumer behaviour and emotional brand attachment.
Evidence-based advertising using persuasion principles
Authors: O'Keefe Daniel 
Published: February 2016

Purpose– The purpose of this paper is to provide commentary on Armstrong, Du, Green and Graefe’s (this issue) article.Design/methodology/approach– The paper is based on reading and thinking about Armstronget al.’s article.Findings– One appealing way that advertising practice can be evidence-based is by applying dependable generalizations about what makes for effective ads. Armstronget al.’s article offers data concerning the application of Armstrong’s persuasive advertising: Evidence-Based Principles (2010) persuasion principles. The article does not provide convincing evidence for the predictive validity of the principles, but it does offer a clear proof-of-concept demonstration of the feasibility of principles-based advertising assessment.Originality/value– The paper’s value lies in its clarification of what claims Armstronget al.’s data do and do not underwrite.
Predicting advertising execution effectiveness: scale development and validation
Authors: Woodside Arch G. 
Published: February 2016

Purpose– This paper aims to present a commentary on the Armstronget al.(2015) proposals to use checklists of Armstrong’s “advertising principles” to predict the effectiveness of alternative advertising executions and their tests of validity using paired ads with day-after recall scores.Design/methodology/approach– This paper discusses literature from anecdotal business journalism, cognitive science and behavioral economics that attempt to explain and accurately predict high-impact advertising. The commentary considers the value of using checklists and the relevancy complexity theory for examining whether or not checklists versus other tools are useful for accurately predicting advertising effectiveness.Findings– Anecdotal reports and scientific studies using true experiments support the practical benefits of advertising executives referring to advertising principles in the form of checklists when deciding which advertisement to run. Armstrong, Du, Green and Graefe (ADGG) provide a useful early warning tool that is useful for indicating ads that will not be effective, but their checklist method is unlikely to indicate which ads will have high impact. Researchers and executives should create and test the efficacy of configurations of content and design for identifying highly effective ads; testing should be done in clutter and using behavioroid measures (not seven-point scales); recall measures are inadequate proxies for behavior.Practical implications– By calling attention to the possibilities of using the persuasive advertising principles to test the ability to select specific ads that will most influence behavior such as purchases, ADGG offer a valuable contribution. Too often, advertisers and other decision makers ignore useful readily available information; creating tools useful for improving the quality of decision-making is missing in many marketing management contexts. ADGG indicate that such a tool is possible avoiding ads that are likely to be poor performing, advertising executions.Originality/value– This paper serves to emphasize the substantial value in using rigorous checklists as a step in making complex decisions such as advertising execution selections to avoid undesirable outcomes.
Leadership styles and organizational commitment: literature review
Authors: Yahaya Rusliza , Ebrahim Fawzy 
Published: February 2016

Purpose– The purpose of this paper is to examine the relationship between Bass’s (1985) leadership dimensions (transformational, transactional, and laissez-faire) and several outcome variables (employee extra effort, employee satisfaction with leader, leadership effectiveness) and organizational commitment.Design/methodology/approach– This is a systematic literature review.Findings– This review briefly discusses the conceptual framework and the Full Range Leadership Model (Bass, 1985) which include transformational leadership, transactional leadership, and laissez-faire leadership. Also discussed in this section were the abilities and the characteristics of transformational leaders. The leadership section was concluded with discussion on previous researches on transformational leadership. This review also provides a literature review on organizational commitment.Originality/value– Described in this paper are the various definitions of organizational commitment and the three-component model of commitment. This paper also described the antecedents and outcomes of organizational commitment obtained from previous researches. This paper concluded with a discussion on the impact of transformational leadership on employee organizational commitment.
Analyzing the influence of learning orientation and innovativeness on performance of public organizations
Authors: Tajeddini Kayhan 
Published: February 2016

Purpose– There is growing concern about the performance of public organizations (POs) in developing countries. Despite the fact that the advantages of innovation and learning orientation to organizations have been evidently documented in Western economies and private owned enterprises, there has been little research into these practices and their impact on enhancing competitive advantages in POs in transitional economies such as Iran. The purpose of this paper is to examine the effect of innovation and learning orientation on performance of POs in Iran.Design/methodology/approach– This paper draws on theory from innovation and learning orientation in conjunction with a strategic-centered model to carry out a survey-based study of 127 senior level managers (e.g. CEOs, planning, finance, HR and marketing managers) of POs and/or their cluster companies in six major developed and developing cities of Iran.Findings– The research findings show that learning orientation and innovativeness leads to better PO performance and should be encouraged. More specifically, the results suggest that higher levels of learning orientation and innovativeness led these organizations to higher levels of delivery speed, cost improvement, and quality confidence in firm future PO performance.Research limitations/implications– Data were gathered via a questionnaire administered to senior level managers of some POs and/or their clusters in some cities in Iran. Further research is required to understand the contextual factors that influence internal company culture. For example, there are relatively few women in managerial positions in Iranian companies; and the impact of a restricted business environment appears to vary from service to retail and manufacturing industries.Practical implications– This study is important for managers of public sectors. From empirical evidence, the authors found that PO managers must consider innovativeness and learning as two crucial strategic capabilities for a superior and sustainable performance.Originality/value– The study provides insights into the types of activities that PO management should undertake in order to enhance economic performance.
Developing leadership skills and resilience in turbulent times
Authors: Holmberg Robert , Larsson Magnus , Bäckström Martin 
Published: February 2016

Purpose
– The purpose of this paper is to evaluate a leadership program in a way that captures leadership self-efficacy, political skills (PS) and resilience in the form of indicators of health and well-being that would have relevance for leadership roles in turbulent organizations.

Design/methodology/approach
– The design was quasi-experimental with pre- and post-measurement with unequal controls. Measurement was made through a mail survey before and after the leadership development program. n=107.

Findings
– Program participants differed from the control group in the post-measurement in that they reported higher levels on leadership self-efficacy and had better health compared to a year earlier.

Research limitations/implications
– Concepts like leadership self-efficacy, PS and measures of health and well-being can be used to operationalize and measure broad and contextually relevant outcomes of leadership development.

Practical implications
– Evaluation of leadership development can benefit from including these more psychologically relevant and generic outcomes.

Originality/value
– The study illustrates how psychologically based concepts can help to elucidate key outcomes of leadership development that can be critical for meeting the challenges in the turbulent and fluid work situation managers currently meet.
Technological change, today and yesterday
Authors: Frederick Donna E 
Published: February 2016

Purpose
– The inaugural installment of the column data deluge and open knowledge comes at the close of a year which saw changes, developments and new beginnings for libraries in the areas of linked data, open data, metadata, open access publishing and other related movements.

Design/methodology/approach
– The methodology adopted is a literature review.

Findings
– Sometimes, changes in the information environment present themselves like towering waves crashing into rugged cliffs and librarians stand at the edge in awe of the spectacle. At other times, despite the crashing waves, librarians lead massive projects to build the standards and infrastructure to capture the water and direct its flow.

Practical implications
– The overall trend for the latter librarians is toward developing and adopting new ideas, methods, approaches and services to support finding and sharing data in an increasingly large and complex online context. As many of author’s colleagues have commented in recent years, “now is an exciting time to be a librarian”.

Originality/value
– The author heartily agree and look forward to sharing, through this column, the highlights of these exciting times.
Financial firms’ social activities and how they influence their customers’ preference structure
Authors: García-Gallego José Manuel , Chamorro Mera Antonio , Barroso-Méndez María Jesús 
Published: February 2016

Purpose
– The purpose of this paper is to determine the importance that customers give to social investment activities in their region when selecting a financial entity compared to other features directly related to the service that these institutions provide, namely the origin, the treatment by employees, office location and electronic banking services.

Design/methodology/approach
– The technique of conjoint analysis is applied via a survey of 427 customers to determine customers’ preference structure when choosing a financial entity.

Findings
– The results show the importance that customers give to the financial entities’ social activities carried out in the region. Moreover, a buyer segment representing 35 per cent of the sample was identified that assigns greater value to these social activities than to the average customer.

Originality/value
– The development of corporate social responsibility policies has been a common practice in Spain’s financial sector. However, there is a lack of studies focused on analysing the impact of these policies on customers’ decisions. The authors test this idea by proposing that social initiatives carried out by financial entities strongly influence the preferences of consumers towards these banks compared to other attributes.
Does the stakeholders – corporate social responsibility (CSR) relationship exist in emerging countries? Evidence from China
Authors: Li Dongwei , Lin Han , Yang Ya-wen 
Published: February 2016

Purpose– This study aims to examine whether the association between stakeholders and corporate social responsibility (CSR) documented in developed countries exists in China.Design/methodology/approach– This study tests the hypothesis and examines the impact of the central government, political connection, shareholders, customers, suppliers, employees and foreign investors on CSR practices by estimating the ordinary least squares regressions.Findings– Using the CSR indexes developed by the Chinese Academy of Social Science (CASS), this study finds that the central government, supplier concentration and foreign investors are positively associated with CSR, whereas shareholder concentration and customer concentration are negatively associated with CSR in China. Inconsistent with findings documented in developed countries, the result indicates that employee power is not associated with CSR.Originality/value– This paper extends prior research by including stakeholders, such as government and foreign investors, who have a unique impact on CSR activities in emerging markets in addition to other stakeholders. The findings have implications in other countries where state ownership is also prevalent (Claessenset al., 2000; Faccio and Lang, 2002). While the issue of CSR has attracted growing research interest in recent years, most empirical results are based on the US data. This paper contributes to the empirical CSR research by examining determinants of CSR in an emerging market. Interestingly, some of the findings are contrary to those documented in developed countries. The contradiction suggests the danger in generalizing CSR–stakeholder research findings in developed countries to emerging economies.
Framing green consumer behaviour research: opportunities and challenges
Authors: Narula Sapna A. , Desore Anupriya 
Published: February 2016

Purpose– This paper aims to investigate existing research in green marketing with special reference to consumer behaviour and identify challenges both in practice and research, offering valuable insights for both the communities. While reviewing the existing literature in the paper, the authors define the scope of green marketing as a standalone discipline and discuss all aspects of green consumer behaviour and present opportunities for researchers.Design/methodology/approach– A thorough literature search in leading academic journals related to the scope of this paper was conducted through leading databases. An analysis of literature review comprising 140 relevant articles has been carried out and presented in the paper.Findings– Green consumer behaviour research is one area which is very well researched but studies are found to be generic in nature. the authors stress that research needs to be advanced in relation to addressing gaps between consumer perceptions and designing green products, identification of green segments, positioning green products and also inclusion of stakeholders in green marketing process. More insights into consumers willingness to pay for green attributes Vis -a Vis conventional attributes need to be worked out.Originality/value– In spite of plenty of reviews available in green marketing, there is no review which solely covers the consumer behaviour aspects of green marketing. Consumer being the most important stakeholder in green marketing domain deserves special attention from the researchers’ perspective. The review is unique in providing all aspects of green consumer behaviour research.
Organizational accountability relations:de factoorde jure?
Authors: Sabadoz Cameron , McShane Lindsay 
Published: February 2016

Purpose– The purpose of this paper is to bring the concept of “meeting the gaze of the other” into conversation with the organizational accountability literature. This is done by integrating “the gaze” phenomenon with Darwall’s (2006) distinction betweende jureandde factoauthority. In the context of accountability, onlyde jureaccountability entails meeting the gaze of the stakeholder, in that it requires organizations to grant stakeholders the moral authority to hold them to account. Drawing on this work, this paper aims to critically examine the distinction betweende jureandde factoin current organizational accountability theorizing and in practice.Design/methodology/approach– A content analysis of the “letters to the stakeholders” from the Global 100 firms’ accountability/social responsibility reports. Specifically, this paper examines the frequency with which leading companies acknowledgede factovsde jureaccountability, the nature of these statements and toward which stakeholder group they are directed.Findings– Most firms acknowledgede factoaccountability, but few grantde jurestanding, making it more likely that firms will ignore claimants they prefer not to morally engage.De jurerelationships that are acknowledged tend to be restricted to certain stakeholders such as employees, customers and shareholders. In addition, there are differences in the granting ofde jureaccountability across industry sectors.Social implications– This work highlights the importance of acknowledgingde jureaccountability when engaging with stakeholders, and importantly, it highlights how to integrate consideration forde jureaccountability into theorizing on organizational accountability. This analysis suggests that acknowledgingde jureaccountabilityvis-a-visstakeholders can lead to more positive ethical decision-making and stronger relationships. Organizations are encouraged to strengthen their ethical decision-making by granting moral standing to their stakeholders.Originality/value– Organizational accountability is typically treated as a single construct, yetde jureaccountability (vs simplyde factoaccountability) has been linked to particularly powerful moral effects. This paper examines the critical distinction betweende factoandde jureaccountability. It makes a compelling case for the importance of acknowledging the gaze of organizational stakeholders.
Congenital laryngomalacia is related to exercise-induced laryngeal obstruction in adolescence
Authors: Hilland Magnus , Røksund Ola Drange , Sandvik Lorentz , Haaland Øystein , Aarstad Hans Jørgen , Halvorsen Thomas , Heimdal John-Helge 
Published: February 2016

ObjectivesCongenital laryngomalacia (CLM) is the major cause of stridor in infants. Most cases are expected to resolve before 2 years of age, but long-term respiratory prospects are poorly described. We aimed to investigate if CLM was associated with altered laryngeal structure or function in later life.MethodsTwenty of 23 (87%) infants hospitalised at Haukeland University Hospital during 1990–2000 for CLM without comorbidities and matched controls were assessed at mean age 13 years. Past and current respiratory morbidity was recorded in a questionnaire, and spirometry performed according to standard quality criteria. Laryngoscopy was performed at rest and continuously throughout a maximal treadmill exercise test (continuous laryngoscopy exercise test (CLE-test)), and scored and classified in a blinded fashion according to preset criteria.ResultsIn the CLM group, laryngeal anatomy supporting CLM in infancy was described at rest in nine (45%) adolescents. Eleven (55%) reported breathing difficulties in relation to exercise, of whom 7 had similarities to CLM at rest and 10 had supraglottic obstruction during CLE-test. Overall, 6/20 had symptoms during exercise and similarities to CLM at rest and obstruction during CLE-test. In the control group, one adolescent reported breathing difficulty during exercise and two had laryngeal obstruction during CLE-test. The two groups differed significantly from each other regarding laryngoscopy scores, obtained at rest and during exercise (p=0.001 or less).ConclusionsCLM had left footprints that increased the risk of later exercise-induced symptoms and laryngeal obstruction. The findings underline the heterogeneity of childhood respiratory disease and the importance of considering early life factors.
Does exposure to cigarette brands increase the likelihood of adolescent e-cigarette use? A cross-sectional study
Authors: Best C , van der Sluijs W , Haseen F , Eadie D , Stead M , MacKintosh AM , Pearce J , Tisch C , MacGregor A , Amos A , Miller M , Frank J , Haw S 
Published: February 2016

ObjectiveTo examine the relationship between tobacco cigarette brand recognition, and e-cigarette use in adolescents.DesignCross-sectional observational study.SettingHigh schools in Scotland.ParticipantsQuestionnaires were administered to pupils in Secondary 2 (S2 mean age: 14.0 years) and Secondary 4 (S4 mean age: 15.9 years) across 4 communities in Scotland. An 86% response rate with a total sample of 1404 pupils was achieved.Main outcome measuresSelf-reported previous use of e-cigarettes and self-reported intention to try e-cigarettes in the next 6 months.Results75% (1029/1377) of respondents had heard of e-cigarettes (69.5% S2, 81.1% S4), and of these, 17.3% (10.6% S2, 24.3% S4 n=1020) had ever tried an e-cigarette. 6.8% (3.7% S2, 10.0% S4 n=1019) reported that they intended to try an e-cigarette in the next 6 months. Recognition of more cigarette brands was associated with greater probability of previous e-cigarette use (OR 1.20, 99% CI 1.05 to 1.38) as was having a best friend who smoked (OR 3.17, 99% CI 1.42 to 7.09). Intention to try e-cigarettes was related to higher cigarette brand recognition (OR 1.41, 99% CI 1.07 to 1.87), hanging around in the street or park more than once a week (OR 3.78, 99% CI 1.93 to 7.39) and living in areas of high tobacco retail density (OR 1.20, 99% CI 1.08 to 1.34). Never having smoked was a protective factor for both future intention to try, and past e-cigarette use (OR 0.07, 99% CI 0.02 to 0.25; and OR 0.10, 99% CI 0.07 to 0.16, respectively).ConclusionsHigher cigarette brand recognition was associated with increased probability of previous use and of intention to use e-cigarettes. The impact of tobacco control measures such as restricting point-of-sale displays on the uptake of e-cigarettes in young people should be evaluated.