bluuebunny/crossref_metadata_2025_split huggingface dataset:
KEPEMIMPINAN DAN PENGELOLAAN MODAL SOSIAL DALAM PENANGGULANGAN BENCANA BANJIR
Authors: Yuniarti Tatik 
Published: September 2024

Bencana banjir di Kota Bekasi di tahun 2016 dianggap yang paling parah dalam sejarah. Hal itu disebabkan meluapnya Kali Cikeas dan Kali Bekasi sehinggamenyebabkan ketinggian banjir mencapai empat meter. Bencana banjir yang terusberulang tersebut menjadi latar belakang perlunya penanggulangan yang matangdan berkelanjutan terhadap terjadinya bencana banjir. Tujuan dalam tulisan iniadalah menganalisis kepemimpinan dan pengelolaan modal sosial dalampenanggulangan bencana banjir di Kota Bekasi. Metode yang dilakukan dengancara melakukan riset dari beberapa literatur secara kualitatif dan tambahanreferensi dari beberapa jurnal, buku-buku terkait dan sumber literatur lainnya.Dari hasil analisis diperoleh kesimpulan bahwa kepemimpinan dan pengelolaanmodal sosial harus bisa bersinergi untuk dapat mengatasi permasalahan bencanabanjir. Penanganan dalam hal fisik saja tidak cukup, perlu juga kepercayaan,kerjasama dan jaringan (network) yang kuat untuk dapat mendapatkan mutualbenefit dan hasil yang maksimal.

The flood disaster in Bekasi City in 2016 can be considered as the most severe in the history of the city. This is caused by the overflow of Kali Cikeas and KaliBekasi, causing the flood reached up to four meters. The recurrent flood disasteris the background of the need for a mature and sustainable response to the flooddisaster. The purpose of this paper is to analyze the leadership and managementof social capital in flood disaster management in Bekasi City. To investigate thematter, a descriptive qualitative method is conducted by analysing severalliteratures and additional references from several journals and related books andother literature. The results indicate that leadership and management of socialcapital must be able to synergize to overcome the problems of flood disaster.Handling in physical terms is not enough, it also takes trust, cooperation andnetwork (network) is strong to be able to get mutual benefits and maximumresults.
PERBANDINGAN BUSANA TOKOH SRI KRESNA PADA RELIEF KRESNAYANA CANDI WISNU PRAMBANAN DAN CANDI INDUK PANATARAN
Authors: Muthi’ah Waridah , Sachari Agus , Kahdar Kahfiati 
Published: September 2024

Kresna, hero and deity of Mahabharata legend, played major role as one example of morality and wisdom in Javanese traditional art and literature. Related with his status and identity as avatar of Vishnu, his traditional portrayal in India based on canon such as Manasara and Silpasastra. In Classical Java, he has been portrayed in Kresnayana reliefs on Vishnu Temple, Prambanan Complex and Main Temple, Panataran Complex. In those reliefs, his images were not strictly followed the canon, especially in costumes. Kresna’s appearance on Prambanan Temple showed different details in costumes, headgear, and accessories in comparison with Panataran Temple. Reliefs in Prambanan looked more similar with Krishna’s images influenced by 7th and 8th century Pallava art, in both carving style and costumes wore by the character, while reliefs in Panataran showed some indigenous characteristics. This research focused to compare Kresna’s portrayal diachronically in those temple, by using descriptive, comparative, and historical methods. It concluded that transformation of Kresna’s image went parallel with transmigration of power center to East Java, which followed by the development of macrocosmos-microcosmos parallels, as indicated by the depiction of king as deity and the culmination of Vishnu’s worships. The variations of Kresna’s image not only brought diversity based on local influence, but also engendered new system, which later developed into the basis of traditional Javanese art and king’s apparels
MODIFICATIONS OF CONVENTIONAL CONCEPTUAL METAPHORS IN THREE INSURANCE ADVERTISEMENTS
Authors: Yusup Heri 
Published: September 2024

Makalah ini membahas bagaimana metafora konseptual yang bersifat konvensional dimodifikasi dalam tiga iklan asuransi. Pendekatan yang digunakan yaitu kajian linguistik kognitif berdasarkan teori Lakoff dan Johnson (1980) dan Kövecses (2010). Tujuan dari penelitian ini adalah untuk mengungkap tujuan komunikatif dalam suatu periklanan yang menggunakan gaya bahasa tertentu, dalam hal ini metafora konseptual. Selanjutnya, studi ini akan menunjukkan sampai sejauh mana keefektifan dan keefesienan metafora konseptual yang dimodifikasi tersebut. Hasil dari kajian ini memperlihatkan bahwa tiga iklan asuransi yang menjadi objek penelitian menggunakan versi modifikasi dari metafora konseptual yang konvensional melalui cara ‘extending’ ‘elaboration’ dan/atau ‘combining’.Dengan cara-cara tersebut, iklan-iklan asuransi ini sepertinya memiliki tujuan untuk menanamkan ide dramatis dalam benak pembaca sehingga mereka menjadi tertarik untuk membeli produknya
PENGARUH PENGGUNAAN STRATEGI INTERAKTIF TERHADAP KEMAMPUAN BERBICARA SISWA
Authors: Puspahaty Novita 
Published: September 2024

This research entiltled: The Influence of Interactive Strategy Toward Students’ Speaking ability (A Study Toward Eleventh Grade at SMA Negeri 1 Cibarusah Bekasi). The objective of this research is to know the influence of Interactive Strategy Toward Students’ Speaking ability at the elventh grade of SMA Negeri 1 Cibarusah Bekasi. The writer used quasi experimental design in this research. The data of students’ speaking ability were gathered from pre-test and post-test result. In practice, then it was done by time series design. Population of the research is 220 students that are devided into 5 classes at the elevents grade of SMA Negeri 1 Cibarusah Bekasi. Further, the writer used cluster sampling and took one class consist of 40 students as an experiment class. The writer also can put forward that interactive strategy has significance influence in speaking ability. T is proved that accounted t = 9.649 are pre-test and post-test I, pre-test and post-test II = 19.32, and pre-test and post-test III = 7.90, meanwhile t table = 2.021. it means that t value > t table, so that the alternative hypotesis is accepted
Prasangka Etnik Melayu Terhadap Etnik Minangkabau
Authors: Harmen Harmaini Harmen 
Published: September 2024

Abstrak

Prasangka Etnik Melayu Terhadap
Etnik Minangkabau

Harmaini, Saiful Mizan
Fakultas Psikologi UIN SUSKA Riau

Prasangka adalah sebagai sikap tidak toleran, tidak fair, atau tidak favorable terhadap sekelompok orang. Sasaran prasangka akan dipandang dengan sikap yang merendahkan, kecurigaan, ketidak percayaan atau rasa permusuhan. Ada beberapa peringatan dari orang tua etink melayu yang di ajarkan dari berbagai petuah-petuah orang tua warga etnik Melayu terhadap anak-anaknya. Di dalam petuah-petuah tersebut terkandung nilai-nilai agar ketika anaknya dewasa kelak jangan memilih jodoh atau mencari pasangan hidup dari warga etnik Minangkabau. Bagi mereka orang Minangkabau adalah “orang-orang yang berwatak pelit, suka menang sendiri, licik, tamak, dan lebih mementingkan keluarganya”Penelitian ini termasuk penelitian deskriptif tentang prasangka mahasiswa etnik melayu terhadap etnik Minangkabau. Subyek penelitian adalah mahasiswa UIN SUSKA aktif kuliah i angkatan 2013 sampai 2017 yang berjumlah 62 orang, yang terdiri dari mahasiswa etnis Melayu dimana kedua orang tua mahasiswa tersebut berasal dari etnis Melayu dan berasal dari Kab. Kampar. Alat ukur yang digunakan adalah skala prasangka dengan mengungkap tiga aspek yaitu kognitif, afektif dan konatif. Hasil penelitian ditemukan pada kategori kuat pada aspek kognitif terdapat 13 orang (20,97%), pada kategori afektif terdapat 11 orang (17,74%). Dan kategori konatif ada 7 orang (11, 29%). Prasangka disebarluaskan dari orang yang satu ke orang lain sebagai bagian dari jumlah norma budaya atau subbudaya seseorang. Prasangka diperoleh individu melalui proses sosialisasi, individu mempelajari sikap berprasangka itu untuk dapat diterima oleh orang lain.

Kata Kunci: Prasangka, etnik Melayu, etnik Minang
STRATEGI KOMUNIKASI MARKETING PUBLIC RELATIONS DALAM MEMBERIKAN PELAYANAN BAGI KONSUMEN (STUDI PADA CUSTOMER SERVICE PT RATU HOTEL BIDAKARA SERANG BANTEN
Authors: Tri Hapsari H.N. Lintang , Yuniarti Tatik 
Published: September 2024

Ratu Hotel Bidakara is the newest 4 star hotel with MICE (Meeting, Incentive, Convension,& Exhibition) category in Serang city, Banten Province. As a strategy to survive in competition similar business in Serang City, Ratu Hotel Bidakara takes one step through the sinergy role of Public Relations and Marketing Public Relations in customer service.This study examines more about the role and effort of Marketing Public Relations as a customer service of Ratu Hotel Bidakara to improve service to the customers. The purpose of this study is to analyze the communication strategy and service system, as well as the efforts of Ratu Hotel Bidakara in empowering all their customer service officers. Then analyzed the difference made to the general service and VIP guests and analyze coorporate images. This study used descriptive qualitative method, researcher explores the role and communication strategic is done by Marketing Public Relations as a customer service. Information obtained through observation and depth interviews with informants. The result concluded that Marketing Public Relations activities in Ratu Hotel Bidakara who perform three functions in accordance with the Ltyle theory (1996) used. First, the pre-transaction activities act as a Communication Technician, served as Deskman (providing information about products and services of the hotel). Second, in-transaction activity act as a receptionist and also as an Expert Prescriber (expert advisor), who performed the role of Customer Relations Officer (to maintain good relations with customers). Third, post-transaction activities act as a Communication Facilitator, Marketing Public Relations served as a communicator (a channel of communication between consumers and firms in response to consumer complaints)
REPRESENTASI KELAS PEKERJA PADA IKLAN TELEVISI PT JAMSOSTEK (PERSERO) (Analisis Semiotika Iklan Televisi PT Jamsostek (Persero) Versi “Manfaat”)
Authors: Wulansari Rina , . Saepudin 
Published: September 2024

Marketers often use television ad as for promoting their products. Representation, free play of sign, certain meaning always present on television commercial ad. Commercial ad of PT Jamsostek (Persero) version “Manfaat” is one of the commercial ad the representation. Commercial ad of PT Jamsostek (Persero) version “Manfaat” present representation of the working class. Purpose of this research is to know representation of the working class, sign, and certain meaning on television commercial ad PT Jamsostek (Persero) version “Manfaat”. Method of this research is descriptive qualitative research with Roland Barthes’s semiotic analysis approach. As a descriptive research, this research is only explain situation or discourse and it is not to in relationship, or do not to examine of hypothesis or to make a prediction. Analysis of data the researcher use is Roland Barthes’s semiotic approach which include signifier a meaningful of sound or meaningful scribbles, signified is a representation of mental or concept of something from signifier, denotation, and connotation. The signs on television commercial ad PT Jamsostek (Persero) version “Manfaat” oral, writing, and visual signs. The meaning of signs on this is the certain meaning of denotation and connotation. This commercial uses the denotation of meaning because it is want to know to the public in transparancy about the program as well as the advantage offered. This ad represents two class of labour, there are high class and low class
KOMUNIKASI INTERNAL HUMAS PT PERTAMINA (PERSERO) DALAM MEDIA ENERGIA WEEKLY
Authors: . Choerunnisa , Yuniarti Tatik 
Published: September 2024

This study aims to analyze the internal communication is done by Public Relations of PT Pertamina (Persero) in Energia Weekly Media related efforts to form the image of the company. As we know that the internal media to help public relations convey the message from company’s management to the workers. The method used by the author in this research was descriptive qualitative research design. Data collection method used is in- depth interviews and literature study / literature. Results of this study explain that the Public Relations of PT Pertamina (Persero) is under the Corporate Secretary, who runs the internal communication within Energia Weekly Media is Public Relations in Media Pertamina is located in the Corporate Communications Division. In conducting its internal communications within Energia Weekly Media, Public Relations of PT Pertamina (Persero) has policies and operational procedures so that the message delivered in the Media Weekly Energia well received by workers at Pertamina. Authors came to the conclusion from this study is that internal communication activities conducted by Public Relations of PT Pertamina (Persero) is implemented affectively and fairly good. It can be seen from the use of any appropriate media for internal communications workers can apply corporate values in shaping a positive image of Pertamina.
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN KONSUMEN DALAM MEMBELI DI HEMA RESTO KEMANG PRATAMA BEKASI
Authors: Mirantika Sefti Dwi , Khadijah Siti 
Published: September 2024

Marketing communication strategies are important guidelines to introduce, give informations and market products in a company that can not be separated from the role marketing mix as the core of a marketing system. It takes some diligence and foresight to know what consumers desire for in a restaurant, such as HEMA Resto Dutch restaurant. As a result, HEMA should be able to attract consumers' attention from the product, price, place and promotion.
This study aims to analyze the effect of the implementation of the marketing mix including product policy, price, place and promotion of consumer buying decisions in the HEMA restaurant. Research conduced in June-July 2012 at the HEMA Resto Kemang Pratama, methods used is case study. Method of determining the location Judgesment Sampling is based on several criteria, namely: Consumer HEMA Resto Kemang Pratama, 17-50 years of age or older, was selected because of HEMA Resto Kemang Bekasi. Determination of Sampling Methods using the Slovin formula, where the consumer is taken as the respondents were 100 people, the primary obtained data questionnaires and interviews with respondents and restaurant marketing manager.
The results of multiple linear regression analysis by simultaneously obtained Fhitung> F table is 41.544> 2.70 means the marketing mix variables simultaneously influencing consumer buying decisions. Of partial regression test for the product (X1) is obtained 9.072 t count <t chart 1.98498. Price (X2) t count 4.975 <t chart 1.98498. Place (X3) t count -1, 846> t table 1.98498. Promotion (X4) t count 0.739 <t chart 1.98498. partial product pricing policy and influence buying decisions, while place and promotion policies have no effect on consumer buying decisions
STRATEGI KOMUNIKASI INSTRUKSIONAL GURU BAHASA INDONESIA DENGAN SISWA DI SMP AMAL MULIA KLAPANUNGGAL BOGOR
Authors: Gabena Siregar Nofita Asyiah , Primasari Winda 
Published: September 2024

SMP Amal Mulia is a private junior high school standing in the Klapanuggal in 1999. The school is located in the residential neighborhood residents sunda, many students SMP amal mulia are used to communicating with sundanese therefore Indonesian teacher uses instructional communication strategies to increase students' language skills SMP Amal Mulia.
This study reviews Instructional Communication Strategy with Student Teachers in SMP Amal Mulia in Klapanunggal Bogor. The purpose of this study was to analyze the instructional communication strategies used by Indonesian languange teacher to improve students' language skills SMP. Besides analyzing instructional communication strategy, the authors also analyzes the process of message processing, the use of message communication, the use of instructional media and communication techniques and tactics used by Indonesian teacher. This research method is descriptive qualitative, the author explores instructional communication strategies used by Indonesian teacher. Information obtained through observation and depth interviews with key informants and informants.
The results of this study illustrate that the instructional communication strategies used by Indonesian teacher is the gift of communication strategies (rewarding) and punishment (punishing). The processing of messages that are used to support the communication is processing messages expressive, conventional, and rhetorical. Media is often used instructional tapes, videos, and training in the language lab. Instructional communication method used is the method of lecture, discussion and question and answer. Techniques and tactics used are small grouping technique and tactical use of communications with elements of humor. This strategy is used because it has received greater attention than other instructional communication strategy
MODIFICATIONS OF CONVENTIONAL CONCEPTUAL METAPHORS IN THREE INSURANCE ADVERTISEMENTS
Authors: Harahap Aris Masruri , Hermanto Lambok 
Published: September 2024

Makalah ini membahas bagaimana metafora konseptual yang bersifat konvensional dimodifikasi dalam tiga iklan asuransi. Pendekatan yang digunakan yaitu kajian linguistik kognitif berdasarkan teori Lakoff dan Johnson (1980) dan Kövecses (2010). Tujuan dari penelitian ini adalah untuk mengungkap tujuan komunikatif dalam suatu periklanan yang menggunakan gaya bahasa tertentu, dalam hal ini metafora konseptual. Selanjutnya, studi ini akan menunjukkan sampai sejauh mana keefektifan dan keefesienan metafora konseptual yang dimodifikasi tersebut. Hasil dari kajian ini memperlihatkan bahwa tiga iklan asuransi yang menjadi objek penelitian menggunakan versi modifikasi dari metafora konseptual yang konvensional melalui cara ‘extending’ ‘elaboration’ dan/atau ‘combining’.Dengan cara-cara tersebut, iklan-iklan asuransi ini sepertinya memiliki tujuan untuk menanamkan ide dramatis dalam benak pembaca sehingga mereka menjadi tertarik untuk membeli produknya
PENGGUNAAN MEDIA SOSIAL TWITTER DALAM PEMBENTUKAN DIMENSI EKUITAS MEREK L-MEN
Authors: Darmawati Widya , . Saepudin 
Published: September 2024

Nowadays, social media is used for branding and it is not only being trend, but a requirement to keep in touch with the audiences. It is caused by the number of social media user which getting increase day per day. Social media could be an alternative media for branding and making stronger brand equity. L-Men also uses Twitter to inform and interact with the audiences. This research discuss the framework of L - Men while using Twitter and what kind of brand equity that constructed on its account. This research used qualitative method. It found that L-Men has its own goal, objective, strategies, and tactics on using Twitter for branding. Furthermore, brand awareness dimension has been constructed on using its Twitter. But, the other dimensions –such as brand association, perceived quality, and brand loyality- have not been constructed as well as brand awareness dimension
DENOTATION AND CONNOTATION IN LONDON’S WILLIAM BLAKE
Authors: Nuryadi Nuryadi 
Published: September 2024

The industrial revolution had brought negative impact on society in England. The first is economic inequality and the second is the moral damage of society. The bad impact is described by William Blake in his poem entitled London. This study aims to find the description through the meaning of denotation and connotation. The poem was written in the era of romance. In this period, literary works were dominated by elements such as imagination, freedom of expression, and idealism. The research method is descriptive qualitative. This study uses a semantic approach, especially the meaning of denotation and connotation as well as the theory of English literature and culture. Based on the results of data analysis, five words with denotative and connotative meanings are found. Those words are chartered, manacles, blackning church, harlots and blasts. The connotative meanings of these five words are used to describe the economic inequality and the moral damage of society as a result of the industrial revolution. Roads and rivers are controlled by factories, freedom of speech is shackled, God's voice is no longer heard, women experience moral decadence and people live terrible fear because of the high crime rate.
Effect of pH and hydroxyapatite-like layer formation on the antibacterial properties of borophosphate bioactive glass incorporated poly(methyl methacrylate) bone cement
Authors: Hageman Kara A. , Blatt Rebekah L. , Kuenne William A. , Brow Richard K. , McIff Terence E. 
Published: September 2024

Infection is a leading cause of total joint arthroplasty failure. Current preventative measures incorporate antibiotics into the poly (methyl methacrylate) (PMMA) bone cement that anchors the implant into the natural bone. With bacterial resistance to antibiotics on the rise, the development of alternative antibacterial materials is crucial to mitigate infection. Borate bioactive glass, 13–93-B3, has been studied previously for use in orthopedic applications due to its ability to be incorporated into bone cements and other scaffolds, convert into hydroxyapatite (HA)-like layer, and enhance the osseointegration and antibacterial properties of the material. The purpose of this study is to better understand how glass composition and change in surrounding pH effects the composite’s antibacterial characteristics by comparing the incorporation of 30% wt/wt 13–93-B3 glass and pH neutral borophosphate bioactive glass into PMMA bone cement. We also aim to elucidate how HA-like layer formation on the cement’s surface may affect bacterial adhesion. These studies showed that 13–93-B3 incorporated cements had significant reduction of bacterial growth surrounding the composite beyond 24 h of exposure when compared to a neutral borate bioactive glass incorporated cement (p &lt; 0.01) and cement only (p &lt; 0.0001). Additionally, through soaking cement composites in simulated body fluid and then exposing them to a bioluminescent strand of staphylococcus aureus, we found that the presence of a HA-like layer on the 13–93-B3 or pH neutral glass incorporated cement disks resulted in an increase in bacterial attachment on the composite cement’s surface, where p &lt; 0.001, and p &lt; 0.05 respectively. Overall, our studies demonstrated that borate bioactive glass incorporated PMMA bone cement has innate antimicrobial properties that make it a promising material to prevent infection in total joint arthroplasties.