bluuebunny/crossref_metadata_2025_split huggingface dataset:
Retail Brand Personality and Brand Relationship Quality as initiators of E-Word of Mouth
Authors: Saad Saif  , Umar Tahir2  , Sadia Anjum  , Aasma Jabeen  
Published: September 2024

Purpose - The primary objective of this research is to scrutinize the effects of retail brand personality and brand relationship quality on electronic word-of-mouth. This study also examines the mediating role of eWOM between brand personality and brand relationship quality.
Study Design/Methodology/Approach - The research utilizes a survey methodology to collect data from a sample of 300 young consumers were selected from various retailer stores in different cities across Pakistan, selected via convenience sampling. The response rate was 91%. A self-reported questionnaire was used to collect data. Statistical analysis was conducted using SPSS 21.0, applying both descriptive statistics and inferential statistics techniques.
Findings- The results indicated that 26% of the participants were female and 74% were male. 31% of the participants have a family income ranging from 28,000PKR to 38,000PKR per month. In a similar vein, 39% of respondents indicated that they visited retailers twice per month. Moreover, findings indicate that retail brand personality has a positive correlation with brand relationship quality (r = 0.48**), and electronic word-of-mouth (r = 0.30**), as well as with intentions of store patronage (r = 0.27*). It was also established that eWOM acts as a mediator in the relationship between brand relationship quality and store patronage intentions.
Practical Implications- Retailers can leverage their unique brand personality trails that foster strong relationship quality to stimulate positive electronic word-of-mouth. All the positive determinants of eWOM can be utilized by marketers to convince consumers to visit their retail location or purchase their product. It may also aid them in averting negative consumer perceptions of their establishment.
Originality/Novelty- The dynamic of eWOM referrals, especially when originating from reputable and experienced sources, significantly shape consumers’ purchasing behavior. Positive eWOM enhances the relationship between consumer and a brand, influencing their likelihood to visit or revisit the brand store.
Bi-level feature Classification Approach in Privacy Preserving Cloud Network for High-Performance Content-based Image retrieval Mechanism
Authors: J.Sheeba Selvapattu  
Published: September 2024

The enormous storage capacity and easy use of cloud storage have made it extremely popular in recent years. Nevertheless, there's a chance that privacy may be compromised if the picture is uploaded straight to the cloud storage.The content-based image retrieval (CBIR) mechanism proposed in this research maintains the image's privacy content using a Bi-level feature classification approach. This method divides the pixels of the image into two groupssuch aslow and high-level classes. A local encryption technique encrypts the pixels of the low-level class. Two encryption mechanisms are presented in the proposed approachthat uses two different features such as local binary pattern-based position-dependent (LBP-PD) feature and local binary pattern-based position-independent (LBP-PI) feature. The encryption mechanismsare termed asScrambling Without High-Level Component (SWO-HLC) and Scrambling With High-Level Component (SW-HLC). The feature selection factor determines the quantity of high-level features used. The high-level component descriptors from encrypted images were detected by the cloud server and are stored in a storage of the cloud network. The high-level component (HLC) descriptor that are collected from the query encrypted image are compared to the descriptors in the storage of the cloud network to perform the retrieval process. Using the Inria Holidays dataset, the CBIR system was assessed with the criteria including retrieval precision and time complexity. A mean average precision of 62.95% and 67.9% is provided by the SW-HLC and SWO-HLC schemes respectively which is higher than other CBIR schemes used in privacy preserving.
Second Order Bipolar Fuzzy Matrix and its Application in Medical Diagnosis
Authors: Muthamizhselvi. S  
Published: September 2024

In this research article, firstly a new concept of second order bipolar fuzzy matrix (SOBPFM) is introduced and their basic properties and results are proved with examples. Secondly, the concept of symmetrical difference operator (SDO) over SOBPFM is introduced and various properties of SDO are discussed and verified over SOBPFM. Finally, an application on SOBPFM to develop a methodology in handling decision-making problem in medical field which enables clinicians to effectively assess and classify medical conditions, particularly in scenarios involving complex symptoms and overlapping disease manifestation.
Magnitude and distribution of cancer in a private teaching hospital, Bahir Dar, Ethiopia
Authors: Tebabal Adugna T , Fetene Serkadis M , Tessega Solomon K , Bitew Aschalew A , Muhie Oumer A , Bayleyegn Haylemriam A , Teshome Abyot T , Astatkie Beselam G , Setargew Samrawit T , Siraj Ebrahim A , Yayehrad Ashagrachew T 
Published: September 2024

Background Cancer affects every country in the world irrespective of their developmental status. Since most studies have been performed primarily in public referral hospitals, this study aimed to describe the prevalence and histopathological patterns of cancer in a private setting. Cancer is one of the most common noncommunicable diseases, and regional variations in cancer incidence are responsible for the majority of deaths. The main objective of this study was to determine the magnitude and distribution of cancer among patients at GAMBY Teaching General Hospital. Methods This retrospective study included a total of 4320 histopathological examination results recorded from January 1, 2016, to December 30, 2020. Descriptive statistics were used to present the results. The SPSS version 26 computer software package was used for data analysis. Results A total of 4320 examinations revealed that 895 (20.7%) patients had confirmed malignancies. A total of 655 (73.2%) of the cases were females, with a male-to-female ratio of 1:2.73. The mean age of all the confirmed cases was 49.3±14.9 years. The age range was between 2 and 85 years. The mean ages of the females and males were 47.67±13.36 and 53.19±17.93 years, respectively. The most common cancers were cervical cancer (31.9%), breast cancer (12.7%), and skin cancer (11.6%). The top five cancers in the female patients were cervical, breast, nonmelanomatous skin, thyroid, and lymph node malignancies. Among male patients’ nonmelanomatous skin cancer, lymph node malignancies, colorectal cancer, bone and soft tissue cancer, and breast cancer constituted the top five cancers. Cancer involving the lung, eye and pancreas is the least common cancer. Conclusions The results indicate that the pattern of cancer varies significantly from the global pattern of cancer distribution, as do studies in Africa and other regions of the country. The expansion of oncologic services, health education, screening and vaccination services, advancements in diagnostic modalities, and the involvement of the private sector in the management and care of cancer patients are very important health system focuses and forces policy makers to allocate resources accordingly. This study provided good insight into this pattern, but a wider multicenter survey and evaluation of sociodemographic and environmental factors are needed to assess the reasons for the variations.
ENTRETENIMENTO OU INFORMAÇÃO? UMA ANÁLISE DA COBERTURA JORNALÍSTICA DO PAN-AMERICANO DE GUADALAJARA/2011 NA REDE RECORD
Authors: Mezzaroba Cristiano , Pires Giovani De Lorenzi , Menezes Silvan , Paixão Janderson 
Published: September 2024

Neste texto apresentamos uma pesquisa que se atentou à construção midiática de estratégias de agendamento elaboradas pela Rede Record, bem como suas transmissões esportivas em relação aos Jogos Pan-americanos de Guadalajara/2011. Sendo um momento singular para a cultura esportiva brasileira, pelo ineditismo da exclusividade de transmissão desta emissora de televisão de sinal aberto, rompendo com a hegemonia da Rede Globo, percebemos uma cobertura que se focou no caráter nacionalista, com ênfase no entretenimento e na auto-promoção da própria emissora, corroborando questões referentes à mercadorização e espetacularização do esporte.
O futebol americano e a teoria dos campos: a análise histórica da modalidade nos Estados Unidos na perspectiva da obra de Pierre Bourdieu
Authors: Morales Junior Valter Ruiz , Marques Renato Francisco Rodrigues 
Published: September 2024

O esporte é um fenômeno sociocultural que exerce e sofre influência do meio no qual está inserido. É transformado e transforma a vida dos sujeitos que o incorporam em suas vidas, praticantes ou não. O futebol americano é a modalidade esportiva mais difundida dos Estados Unidos e tem na National Football League (NFL) a principal entidade de organização. Porém, há em sua trajetória alguns episódios de conflito e disputa por poder e legitimidade dentro do subcampo. O objetivo deste trabalho foi realizar uma análise sobre a gênese e organização do futebol americano nos Estados Unidos a partir da Teoria dos Campos do sociólogo francês Pierre Bourdieu. Como resultados, pode-se criar uma linha temporal dividida em momentos de disputas sociais por distinção entre o futebol americano com o rugby, disputas por legitimidade entre habitus amador e profissional, a criação da American Football League (AFL) e a consequente unificação. Os diferentes capitais em disputa se alteraram conforme a própria sociedade americana se transformava, de acordo com o efeito de apropriação dos agentes que com o futebol americano se envolveram. A unificação resultou no fortalecimento do futebol americano no campo esportivo profissional norte-americano, favorecendo esta modalidade na disputa por poder econômico, esportivo e social neste espaço.
O esporte e a Indústria Cultural: A espetacularização e mercantilização do esporte na sociedade líquido-moderna
Authors: Pereira Bruna Opieco , Ordonhes Mayara Torres , Silva Camila Gomes , Gianatti Bianca Gutierrez 
Published: September 2024

O presente estudo teve como objetivo discutir a relação entre a mídia e o esporte, na atual sociedade de consumo. Para isto foram utilizados referencias teóricos da sociologia e da sociologia do esporte: Zygmunt Bauman, Mauro Betti, Umberto Eco e Otavio Ianni. Os resultados a partir das leituras demonstram que o esporte assume, na sociedade líquido-moderna, a função de promover o consumo e para isso torna-se espetacularizado e mercantilizado. A mídia, nesse contexto, é essencial para a divulgação do esporte a nível global. Porém, não o faz sem interesses econômicos e políticos, orientados pelo próprio mercado de bens de consumo.
Intelligent Discontent: Results of Archaeological Monitoring during the Construction of the Pullman National Monument
Authors: Christman Carrie A. , Watson Robert J. 
Published: September 2024

Abstract
In 2020 and 2021, Commonwealth Heritage Group was contracted by Chicago Neighborhood Initiatives to monitor construction at the historic Main Factory Complex of the Pullman National Monument. Construction activities were related to site development for historical interpretation and a public museum in coordination with the Illinois Department of Natural Resources and the National Park Service to document any significant resources related to the Pullman period (1880–1897). A landscaping wall associated with Lake Vista, the South Erecting Shop foundation, and the Workers’ Gate foundation were encountered during construction and determined to contribute to the significance of the site. The Workers’ Gate and gatehouse is one of the most recognized locations at the Main Factory Complex and is symbolic of the American labor movement. The archaeological remnants of the Workers’ Gate and gatehouse indicate that George Pullman constructed it and posted a watchman to assert more control over his workers during a time of escalating labor tensions. Cultural materials associated with the Workers’ Gate foundation and other site locales provide insight into the consumer choices made by the Pullman workers and illustrate some of the ways Pullman workers and residents resisted company control.
QUANTIFYING PROLINE AND TOTAL PHENOLIC CONTENT AS BIOMARKERS FOR DROUGHT RESILIENCE IN MUNGBEAN (VIGNA RADIATA L.) CULTIVARS
Authors: SHAHEEN A , FARIDI R , KHAN SA , MALIK S , PARVEEN A , SALEEM F , FARZAND M , RAZA A , BIBI A , WALYAT S , SHABBIR F 
Published: September 2024

Mungbean (Vigna et al.) belongs to the Fabaceae family. It has two planting seasons (spring and summer). Mungbean is a crop in arid and barren areas. These areas are more prone to water stress. The present study evaluated water stress's effect on green gram to find its resistance to drought stress. A controlled experiment was conducted under factorial CRD with three replications and two factors varieties and water levels (A set of 15 genotypes was obtained from the NIAB research institute, Faisalabad. Firstly, the total phenolic content (TPC) test analyzed these genotypes. The five varieties that showed high TPC were used for experiments such as NM-98, Abbas Mung, NM-121-25, NM-2016, and NM-92) at the experimental area of Plant Breeding and Genetics, University of Agriculture, Faisalabad, during the spring season of 2023. Three levels of water stress were applied. Data were recorded for different traits under water stress at different growth stages of mungbean. Analysis of variance was performed to see the significant difference among treatments, Tukey’s HSD test was applied for the mean comparison test using Statistix 8.1 statistical software, and correlation analysis was performed to check the relationship between different traits. An increase in root length, proline content, and total phenolic content positively affected drought tolerance. The performance of NM-121-25 was better than that of others, and the interactive values of NM-2016 were better than those of others at different drought levels. Pod length, leaf number per plant, relative water content, membrane stability index, leaf area, and proline content showed significant positive results with plant yield.
De nimbybelanghebbende en de oprechtheidstoets
Authors: van der Veen Gerrit 
Published: September 2024

De nimbybelanghebbende en de oprechtheidstoets
In dit redactioneel wordt ingegaan op een aantal recente uitspraken van de Afdeling bestuursrechtspraak van de Raad van State omtrent de belanghebbendheid van stichtingen en verenigingen. De auteur pleit daarbij voor de invoering van een oprechtheidstoets.
Klimaatverandering: na ons de zondvloed, of toch beter het voorkomen ervan?
Authors: Middelkamp Ina , van der Werf Jonah 
Published: September 2024

Klimaatverandering: na ons de zondvloed, of toch beter het voorkomen ervan? Verslag bijeenkomst VASR op 24 april 2024
De Vereniging voor Aansprakelijkheids- en Schadevergoedingsrecht (VASR) organiseerde op 24 april 2024 haar voorjaarsbijeenkomst over het thema ‘Klimaatverandering’. Aandacht is noodzakelijk omdat de negatieve gevolgen voor ‘people and planet’ steeds groter worden.
Dweilen met de kraan open
Authors: van der Veen Anne 
Published: September 2024

Dweilen met de kraan open. De inzet van de specifieke zorgplicht uit art. 2.11 Bal als juridisch instrument voor het bereiken van de waterkwaliteitsdoelstellingen uit de KRW
In haar bijdrage gaat de auteur in op de juridische gevolgen van het mogelijk niet tijdig behalen van de doelstellingen uit de Kaderrichtlijn Water en de noodzaak alles op alles te zetten om die doelstellingen wel te behalen. Daarbij wordt aandacht besteed aan de juridische instrumenten uit de Omgevingswet, waaronder de specifieke zorgplicht van art. 2.11 van het Besluit activiteiten leefomgeving.
Evaluasi Program Membaca Private Dalam Upaya Peningkatan Kemampuan Membaca Siswa di SD Kusuma Putra
Authors: Mutiara Cahyani  , Anggraeny Puspaningtyas  
Published: September 2024

Research on evaluation of private reading program in improving students reading ability at Kusuma Putra elementary school uses the policy evaluation theory by William N. Dunn based on six basic characteristics of evaluation, namely effectiveness, efficiency, adequacy, discretion, responsiveness, and accuracy. The research was conducted at the Kusuma Putra Elementary School, Surabaya City, East Java. The purpose of this study was to find out how the implementation of private reading program by college students of Kampus Mengajar 6 on the student at Kusuma Putra Elementary school. The research method uses a qualitative approach with the type of descriptive research. Data were collected by observation, interview, and literature studies on previous research. The results of the studyindicate that the implementation of private reading has not fully achieved the desired goal due to lack of students awareness of the importance of reading skills.
Kualitas Pelayanan Bus Trans Jatim Terhadap Kepuasan Masyarakat
Authors: Luluk Nafilatur Rizqi  , Rachmawati Novaria  , Indah Murti  
Published: September 2024

This study aims to identify and further analyze the service quality of the Trans Jatim Corridor I Bus to achieve public satisfaction. The method used is to use a qualitative approach by describing in accordance with the theory of the five dimensions of service quality from Zeithaml et. al. (1990) namely tangible, reliability, responsiveness, assurance, and empathy. Data were collected using interviews, observation, and documentation methods. The results of this study indicate that the quality of Trans Jatim Bus services on the Corridor I route is good and provides satisfaction to the community. This is evidenced by the fulfillment of the components in the five dimensions of service quality, namely the facilities are quite good, the reliability and ability of the officers are good, the good response given by the officers when responding to problems, the officers are also polite and friendly, and the guarantees provided are also good (such as legality, on time, and cost certainty). However, there is still a need for innovation and improvement regarding the services provided in order to continue to provide optimal and quality services. Such as uneven service facilities provided, in terms of discipline officers are less consistent, and often the response or response given by officers exceeds the provisions (1 x 24 hours).
Strategi Pemasaran terhadap Volume Penjulan Karang Hias Euphyllia Glabrencens di PT Panorama Alam Tropika Jakarta Selatan
Authors: Jamila M.Darwis  , Sulkifli Sulkifli  , Nur Alam Kasim  
Published: September 2024

Marketing is one of the activities in the economy that helps in creating economic value. Economic value itself determines the price of goods and services. Important factors in creating such value are production, marketing and consumption. The purpose of this study is to find out the marketing strategy for sales volume in ornamental coral products (coral) euphyllia glabrencens.The marketing strategy carried out by PT. Panorama Alam Tropika in marketing its products is using a 4P marketing mix marketing mix strategy from the product strategy, namely with coral ornamental coral products that are always of quality, superior, and varied. The place strategy is to choose a strategic location of the company with a company distance close to the airport of 30 ± minutes so that the process of transporting production products is faster and reduces transportation costs. Panorama Tropical Nature has determined the price with the size, type, and quality of ornamental corals (coral). And promotion strategy is to choose a strategic location of the company with a company distance close to the airport of 30 ± minutes so that the process of transporting production products is faster and reduces transportation costs. Panorama Tropical Nature has determined the price with the size, type, and quality of ornamental corals (coral). And promotion strategy by using social media Instagram and Facebook by displaying attractive product photos and still providing special prices (discounts) to customers. The marketing strategy is carried out by PT. South Jakarta Tropical Natural Panorama well and can develop its business in the midst of a lot of competition.

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Pengembangan Aplikasi E-Flip Builder Berdasarkan Pedagogic Knowledge (PK) Pada Materi SPLDV Kelas X SMA Negeri 1 Marau Pulau Borneo
Authors: Andri Saputra  , Jamilah Jamilah , Muchtadi Muchtadi 
Published: September 2024

Tujuan penelitian ini untuk mengembangkan media pembelajaran E-Flip Builder berdasarkan Pedagogic Knowledge yang valid, praktis dan efektif terhadap hasil belajar siswa pada materi SPLDV kelas X SMA Negeri 1 Marau. Metode yang digunakan adalah metode penelitian ADDIE. Subjek dalam penelitian ini yaitu siswa kelas X SMA Negeri 1 Marau sebanyak 16 orang, 4 orang ahli sebagai validator istrumen penelitian. Instrumen yang digunakan dalam penelitian ini adalah lembar validasi ahli media, lembar validasi ahli materi, lembar validasi ahli pedagogic knowledge, pedoman wawancara dan observasi, angket respon guru dan respon siswa. Hasil penelitian validasi E-Flip Builder berdasarkan Pedagogic Knowledge yaitu validasi media dengan nilai rata-rata dari ketiga ahli sebesar 93,89% dengan kriteria sangat valid. Yang kedua adalah hasil uji coba produk, dilihat dari nilai angket yang diisi guru dan seluruh siswa yang diakumulasikan sehingga diperoleh persentase sebesar 91,19% dengan kriteria sangat praktis. Selanjutnya dari nilai hasil pengerjaan posttest siswa dengan jumlah siswa yang tuntas sebanyak 12 orang dari 16 orang dengan persentase 75,00% dengan kriteria sangat efektif.
Upaya Meningkatkan Minat Belajar Kelas V SDN Socah 1 dengan Media Pembelajaran IPA Berbasis Powtoon
Authors: Julia Ayu Puspita  , Agung Setyawan  
Published: September 2024

Technological developments are increasing rapidly in the world of education, therefore human skills must also go hand in hand with these technological developments. But besides that, there are also educators or teachers who have not taken advantage of the sophistication of this technology, so that it can also affect student learning interest. So that it requires a memorable learning process that is interesting and fun which aims to increase student learning interest. An example of an interesting and fun learning media is the powtoon learning media, which combines interesting audio, visual and animated media elements. So that in this study the aim was to find out whether there was an influence from the use of powtoon learning media on learning interest in fifth grade students at SDN Socah 1. The type of research used by researchers was a type of qualitative research, with descriptive quantitative and descriptive qualitative data analysis methods, in this study also used interview techniques, tests, observation, and documentation for data collection. Then the results will show that the powtoon-based learning media has the effect of increasing students' interest in learning, especially in science subjects, because it is considered interesting and fun so that capturing material is easy to understand.