bluuebunny/crossref_metadata_2025_split huggingface dataset:
The coin of morality
Authors: Bucatariu Mihaela , Florescu Ioana Cristina 
Published: June 2018

Abstract
Looking for an idealization of the business environment, we notice that private businesses which have set ethic goals in business achieved a much higher profit growth rate than similar businesses that have not set business ethic codes. Of course, entrepreneurs decide their own interests and do not consider that the action of social responsibility has to be mechanical. In fact, if we consider a free-market capitalist system, the entrepreneur should have an ethical behavior in business or to choose a moral voluntary attitude. The present paper is looking to see if, in a material, rational and a no-matter-what profit oriented attitude world, a moral capitalism is possible to exist. By the more significant phenomena of globalization, entrepreneurs can be considered selfish people, performing immoral actions, with a predisposition of owning everything, without thinking at the old ideals. Nowadays, the entrepreneurs act only in the direction of getting the profit and very few of them have a moral motivation. The man in the modern capitalist world is looking only for his own interest in order to satisfy his desires and aspirations at a level as high as possible. A normal and natural thing, in fact. Therefore, no matter the role of the entrepreneur, there is the possibility to create cultural ways to solve ethical and social problems, and also methods that make moral capitalism principles to be functional, and, thus, a convergence between the free market and entrepreneurial ethics to be possible.
Globalization on the Romanian insurance market in terms of competition
Authors: Dina Aurora Elena 
Published: June 2018

Abstract
This article proposes an analysis of the globalization process impact on the Romanian insurance industry in the last decade, after accession of Romania to the European Union, in terms of competition. One of the main lines of change caused by globalization includes changes in the legislative framework, which are considered to be forced by globalization. The introduction of Solvency II directive to the beginning of 2016 year to ensure for all European insurers, the integration, globalization and the unitary functioning on the same insurance market and the recent measures taken by several Romanian insurance undertakings to strengthen their financial position could be consider a major step to further encourage the improvement of market competition and better policyholder protection. In the last ten years, the Romanian insurance sector has been faced with changes such as mergers & acquisitions and bankruptcies that have modified the local landscape of the industry, so the majority of active companies in the market are now owned by the biggest financial groups worldwide. The results of the research reveal that the Romanian insurance market is characterised by a high concentration and competition level and in spite of the present risks, it is still attractive for foreign investors.
The economic impact of the French language
Authors: Dincă Violeta Mihaela , Bogdan Anca , Zottu-Z Monica , Floricel Teodora 
Published: June 2018

Abstract
Thanks to the French language, 77 member and observer States and governments of the International Organization of La Francophonie of all continents, with levels of development at the two extremes of the wealth scale, can maintain a regular dialogue. These states where French is an official language, often alongside other languages have a significant impact on the global economy, particularly in cultural sectors. Several studies revealed that speaking French is a professional asset and that, the mastery of many languages, including one for international communication such as French, is a decisive asset in the international competition and the globalized economies. In the same time the intensity of trade in goods and capital between the countries which share the French language as an official language allow the hypothesis of a "linguistic preference" as one of the components favorable to the economic relations between the territories. The scope of this paper is to investigate the current place of the French language in the field of business or finance, its economic weight in the cultural sector and the current need to master French to be competitive on the global labor market. The results have the mission to show the growing importance of the francophone economic space and the necessity of a bigger Romanian implication within its projects and initiatives. The contribution brought by the paper to the field of Francophone studies is significant especially for the Romanian academic environment since less attention has been given in the last decade to the French language and its inputs for the economy.
Innovation and entrepreneurship in Romania’s cultural and creative industries
Authors: Istudor Laura Gabriela 
Published: June 2018

Abstract
The evolution of entrepreneurship in the cultural and creative sectors leads to social innovation by creating new jobs intended for the creative class and by building a long-run smart, sustainable and inclusive local development. Innovation and sustainability are concepts that can be applied to many industries, and they can involve numerous improvements related but not limited to processes, products, services, logistics. This paper supports the idea that the creative and cultural sectors can develop through innovative entrepreneurship, by introducing new methods of production, optimizing existing processes, improving the delivery methods or by developing new products or services, while also relying on the help of the government and smart organizations such as clusters. Since innovation involves improving the way of doing business, this paper will focus on identifying the available innovative methods that can be applied to the businesses activating in the cultural and creative sectors of the economy in Romania, together with the main challenges and opportunities that might arise by applying them. The perspectives of intellectual capital, creative economy and knowledge-based society in relation to the impact of innovation and entrepreneurship towards the development of the cultural and creative sectors in Romania will also be considered. The paper will also tackle a series of best practice examples of innovative businesses in the creative sectors, as well as a comparative analysis of the successfully implemented innovative ideas in this field of activity and their impact on the customer satisfaction and on the development of the local economy.
Achieving strategic agility through business model innovation. The case of telecom industry
Authors: Lungu Miruna Florina 
Published: June 2018

Abstract
As we are part of a dynamic world oriented towards change and flexibility, the society becomes more eager to be connected and updated to the latest news. Within this context, the purpose of the current paper is to focus on the tactics the companies use in order to achieve strategic agility in the telecom industry. The study aims to seek and analyzes which are the reasons which support the telecom industry to remain innovative and competitive on the market Therefore in order to align to the exponential trend of the market for innovation, we should have an overview picture of internal capabilities of the organization like human resource, technological advances or innovation. Further on, the literature review strengthens the significance companies place on decisions which keep alive their sustainability. Many studies claim that in order to deliver top results, an organization must be aware and fully exploit its major drivers of success. The paper will bridge the literature review with a realcase analysis. We will use a survey based on a sample of companies operating with the telecom market which will be shared at different levels of the business from stakeholders to top management. The results are meant to lead to a set of findings which influence the companies in being agile on the market. The outcome might serve as a reference point for the ones interested to set up a company within this industry or who are conducting research on this subject.
Bancassurance in a digital era
Authors: Marzai Elda 
Published: June 2018

Abstract
The implementation of bancassurance activity in the banking field contributes to the strengthening of the competitive environment, the development of new products in insurance and the higher satisfaction of the consumer's needs. The strategic priorities of banks are to increase business protection by adding new products to their portfolios, according customer's needs. The distribution of insurance in the bancassurance system is a future solution and will continue to develop on the Romanian market as well. Bancassurance is the main distribution channel in many countries, accounting for more than 50% of life insurance products (eg France, Italy, Spain, Austria), in Portugal the share goes up to 80% and in Romania is around 30%. Among the aspects needed to develop this service, bank representatives propose both the diversification of types of insurance sold through banks, as well as the growth of consumer financial education development and digitalization. This paper aims to highlight different perspectives to relaunch bancassurance activity according to changes from customer behavior and the identification of factors which contributing to the sustainability of bancassurance in digital environment. In addition, will be presented a comparison of the internet penetration rate in the world, the categories of clients using online banking services.
Linking the triple helix (university-industry-government) to the quadruple helix of university-industry-government – civil society in the field of international business and economics
Authors: Miron Dumitru , Gherasim Ioan Alexandru 
Published: June 2018

Abstract
Current educational systems and processes need to anticipate the challenges of the new millennium and lay the foundations for the future in the economic, social, technological, cultural and relational context. New educational programs must seriously consider a number of conditions such as: entirely new ways of serving existing needs and significantly disrupt existing industry value chains; growing transparency, consumer engagement, and new patterns of consumer behavior; the development of technology-enabled platforms that combine both demand and supply to disrupt existing industry structures, such as those we see within the “sharing” or “on demand” economy. In this paper I`ve started from the assumption that in the specific conditions of a creativity-based economy is necessary to rethink the components of the matrix partnership crossing from `triple helix` to `quadruple helix` logic. This new model becomes necessary because under current regional and international circumstances Mode 3 of knowledge production has become generalized. In this paper I`ve opted for the concept that adds civil society proposing reformulate the analytical model so as to place in balance integration with differentiation to produce suitability for a societal design defined by the self-organization of the sense communication process with respect to the analytical axes of complex systems. The basic idea of the research is to identify the way in which the challenges of internationalization of education, the transformations required by the emergence of this process, and the most relevant redefining that must take place at the level of curricular architectures and learning methods are understood. Based on the research I have made, I recommended few ways to cope with sensitive challenges educational systems are confronted with such as: better connecting theory and practice, teaching a more useful economics, designing the future based on the understanding of the past, minimizing the rhetorical component and maximizing the factual one, testing conformity of different ideas in advance.
Challenges for sustainable development strategies in oil and gas industries
Authors: Mojarad Ali Asghar Sadeghi , Atashbari Vahid , Tantau Adrian 
Published: June 2018

Abstract
The oil and gas industries remain an important drive for the world economy. On one hand, global demand for fossil fuels is still rising, and on the other hand, companies face complex investment challenges due to the harsh operational environment of exploration and production activities. Workforce regulations aim to provide a safe and secured working environment. However, exploration and production activities still cause local and global environmental risks such as groundwater contamination, or climate change in broader scale. Analyzing and reporting mechanisms are key performance indicators of sustainable development at the level of oil and gas companies. Obtaining and analyzing required data, nevertheless, seem to be a persistent challenge as to what degree these findings can affect the routine and strategic decisions of the oil and gas companies. In order to enable oil and gas companies to measure and control risks and manage incidents, artificial intelligent technologies in extended monitoring and supervising E&P operations is known to be an efficient prevention strategy. Such tools not only aid in profitability of the oil and gas companies, but also increase awareness of environment and climate change to act more responsibly. In this study, the significances of environmental policies were investigated through interviews with executives and stakeholders, revealing that the implementation of environmental protection policies is affected by the financial stability of the companies, and under severe economic situations, companies seem less enthusiastic in strictly implementing those policies. This paper provides a comprehensive review of emerging technologies in addressing existing and foreseen challenges in sustainable development in oil and gas industries, with the aim of suggesting prime solutions for strategic planning attempts.
Tourism development factor of communities
Authors: Mureșan Manuela Liliana , Nistoreanu Puiu 
Published: June 2018

Abstract
Tourism has undoubtedly become a factor of economic and social development for everyone in contemporary society. What seems clear is that tourism growth, with the ultimate goal of increasing the socioeconomic level, is a chronological process that requires a certain amount of time before the desired results begin to be observed. Tourism in Romania is an activity linked to the cultural world and natural heritage, as well as the traditions and customs specific to each historical regions of the country. This research makes an analysis of the flow of visitors in Romania, but also an analysis of statistical data provided by the National Statistics Institute of Romania (in the range of 2013 - 2016) with regards to the departures of the Romanian population abroad. We were interested to see what who visits us and what geographical areas they are interested in, and what this means, but especially if this tourist flow analyzed for a period of four years has an impact on the development of the community. The data show that the largest number of arrivals in our country comes from our neighbors, so a tourism promotion strategy aimed at the neighboring markets would be an important factor for the development of tourism communities, all the more so with as are the countries whose main industry generating economic profit is tourism. A long-term national policy of investment and promotion of the destination Romania at international level is necessary, especially since the data obtained clearly tells us that the interest in the Romanian tourism is increasing and this fact leads to the development of the community where it is being developed.
The perception of a university’s brand within the recruitment pool for future students (Case survey for the economic higher education)
Authors: Pop Nicolae Alexandru , Todea Steluța 
Published: June 2018

Abstract
The brand of a university is the result of the interaction between the vectors it uses to position itself in relation to its stakeholders. Among these, high school students who aspire to become students play a key role. The way in which the university is perceived by its main recruitment base (the high school environment) is crucial for the capacity of the university to recruit the best qualified candidates. Considering there is a lack of a coherent project by either the higher education system or the secondary education system that looks into the high school students’ choice of an educational trajectory, there is a need for in-depth research about the motivational mechanism that drives future students to opt for a certain university. In order to fill this gap, the present study aims to research the vectors that drive the high school students’ choice of a university programme. It is a quantitative, sample research conducted on high school students in the last year of their programme, in representative high schools in one of the districts of Bucharest. The method used is the survey, the technique is that of face-to-face interviews, and the instrument used was the semi-structured questionnaire. The second research is an exploratory qualitative study conducted on the class tutors of the high school students; its purpose is to describe, with the help of some hypotheses, their preoccupations throughout the pedagogical process of career orientation. By changing the perception of the academic environment, this can help promote social cohesion and a synergy between the processes of accumulating knowledge and those of stimulating creativity and innovation in the university environment. The present study aims to contribute to this project and is based on the literature that reflects the experience of some of the most important schools in the international context, as far as the recruitment of future students is concerned.
The Influence of European Cup Performances on Domestic Stadium Attendances in Romanian Football
Authors: Roșca Vlad I. 
Published: June 2018

Abstract
Widespread belief posits that a relationship exists between results obtained in European football competitions and live attendances at domestic league games. As part of the Europeanization process, international tournaments increasingly attract fans’ attention, often at the expense of national competitions, yet research up to date has focused on a wide array of explanatory variables for game attendance (spectator demand), but less on variables concerning how domestic teams perform in Europe. This article aims to fill the research gap by asking whether match attendances in national leagues can be predicted based on the results obtained by the domestic club teams in international competitions. UEFA team coefficients and domestic attendance figures for 74 European cup participations of Romanian teams spread over seventeen years from the 2000/2001 to the 2016/2017 season serve as input data for a regression model with an F-test and a p-value test. The Null Hypothesis instinctually claims no relationship exists between the variables, yet research results invalidate it for the good of the Alternative Hypothesis. The Discussions section presents what effects winning or losing in European cups can have on fans’ motivation to come and watch matches in the national league.
Business developments in electronic commerce in Romania, a prerequisite for sustainable growth
Authors: Rotaru Elena Cristina , Rotaru Florica Georgeta , Frâncu Gabriel Laurențiu , Tița Raluca 
Published: June 2018

Abstract
In recent years, at the European level, electronic sales have gained major importance in the whole commodity trading process. After 1994, for the first time, commercial websites appeared, which brought about the expansion of electronic commerce. Therefore today, the notion of the market has become a global network as a result of improved payment systems, cost reduction, after-sales service development, and significant direct marketing influence.Therefore, a concerted effort is needed at national level to increase information and knowledge resources, including by allocating additional funds to the IT infrastructure, as well as by educating and training the population in the field of informatics. In this paper, we focused on the description of electronic commerce trends in Romania, based on the secondary data provided by the National Institute of Statistics. Thus, the main purpose of this paper is to make a comparative study of the different statistical techniques: the graph method, the structural modification method, as well as the regression and correlation methods (ANOVA), used to describe the new trends of the Romanian commercial technologies. The main conclusion of the paper was that there is a significant correlation between the macroeconomic indicators that characterize the electronic commerce in Romania. Thus, the evolution of the average number of employees in the ICT sector as the resultant variable is influenced at the level of Romania by the macroeconomic indicators that characterize the electronic commerce as the component of the IT market.
The energy union – a new step towards sustainability by promoting clean energy
Authors: Şanta Ana-Maria Iulia 
Published: June 2018

Abstract
The Energy Union is an important issue on the agenda of the European Commission, which is addressed in the package “Clean Energy for All Europeans”, adopted by the European Commission in November 2016. The present paper deals with the role of the Energy Union in ensuring an optimal framework for a common energy market at the level of the European Union, aimed for the benefit of the consumers in the European Union and of a modern and functional business environment. Which perspectives opens this possible win-win situation is a topic to be analyzed in the present article. The Energy Union is a stronger form of integration within the European Union, related to the internal market of the European Union, which brings more than harmonization of standards and mutual recognition: it brings a common policy and shared values. The goal of this project is to ensure consumer protection through common rules and harmonization, which is a trend at the level of the European Union occurring in various fields of activity and business sectors, such as the Energy Union, the Banking Union, data protection and the competition framework. The main focus on the consumer is new, compared to former attempts of harmonization in specific fields. The challenge rising from this project is to achieve a union in a strategic sector, such as energy. Possible aspects that could hamper the building of the union will be analyzed, for example the fact that some member states of the European Union still rely on fossil fuels, such as the coal industry. The switch to renewable energy sources is related to high costs, as well as to social turbulences on the labour market, that have to be taken into consideration. When drafting measures for the Energy Union, the effects on climate change as well as socio-economic parameters have to be weighed, in order to find the proper balance. It is therefore important to draft appropriate measures ensuring a smooth transition from fossil fuels to Clean Energy. The present paper focuses on these measures proposed by the European Commission. The key elements of the Energy Union will be analyzed in the measures drafted by the European Commission in the package “Clean Energy for All Europeans”. Case studies will illustrate the debated aspects and will provide best practice guidelines as a result. An interdisciplinary approach will be used in the present paper, combining economic and legal issues in a comparative manner.