Inovando em Comunidades Tradicionais com base na Brincadeira
Authors: Ganem Marcia 
Published: January 2019

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</style> <![endif]--> <!--StartFragment--><p class="MsoNormal" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%;"><span lang="EN-US">A brincadeira pode ser utilizada como um meio de favorecer a inovação em comunidades tradicionais. Este filme apresenta a brincadeira como um método de design criativo para potencializar a capacidade das comunidades tradicionais de pensar e materializar novos produtos, carregados de memória e tradições. Incluindo processos de captação iconográfica, de interpretação da memória e aspirações locais, o método inova na criação de produtos representativos e afetivos para a comunidade. O método é baseado na pesquisa de Charalampos Mainemelis e Sarah Roson (2006) sobre a teoria da brincadeira e da criatividade. </span></p><p class="MsoNormal" style="text-align: justify;"><span style="line-height: 20px;" lang="EN-US">http://youtu.be/fYuyio0fsbw</span></p><!--EndFragment-->