bluuebunny/crossref_metadata_2025_split huggingface dataset:
ISU GENDER DALAM PROFESI PUBLIC RELATIONS DI INDONESIA
Authors: Saputro Dio Herman , Candrasari Satya 
Published: August 2019

Public relations in Indonesia still often perceived as female profession and suited for women so then this profession is slow down and degradation. Gender is became a host issues in this problem. The study of gendered issues in public relations have concducted by reseacher from the part of the world have already showed inequality gender phenomenon. This research tries to disscuss gender study in the domain of public relations in Indonesia with literarure review data collecting. The Results show that gender issues in public relations profession have to keep monitored because it has already demonstrated discrmination gender and degrated to the public relations profession.Many parties that responded to the gender problems because of just the different perception but the development of public relations profession also is influenced by the structure national culture, type and field of industry and bussiness needs.

Keywords: Gender, Profession, Public Relations, Jakarta, Issues
PERAN EWOM DALAM MEMBENTUK BRAND ATTITUDE DAN PURCHASE INTENTION PADA BRAND ROLLOVER REACTION
Authors: Gustia Intan Syafira , Hilal Amelia Natasha , Hanifa Hanum Sarah Annida , Cyrilla Nabila , Paramita Nadia Kirana 
Published: August 2019

ABSTRACT
The purpose of this paper is to examine how user-generated positive social electronic word-of-mouth (eWOM) via Instagram affects brand attitude and, consequently, influences purchase intention of Rollover Reaction Lip Cream. The spending patterns of consumers, particularly decision-makers, have been affected to a substantial degree by the strong presence of brands on the web. eWOM, one among the shape of net product reviews, exercises extensive influence not only on the consumersâ€™ attitude towards the brand but also impacts their buying intentions. A survey-based empirical study was conducted to examine the influence of social eWOM on brand attitude and purchase intention of consumers. Structural equation modeling (SEM) was applied using data collected from 120 respondents comprising users of Instagram. The research established that user-generated positive eWOM on social networking site, Instagram has an influence on Brand attitude and Purchase intention, and Brand attitude was found to be the biggest influence on purchase intention.
Keywords: Brand attitude, Purchase intention, Instagram, Online Shop, Social eWOM

ABSTRAK
Electronic Word Of Mouth adalah salah satu pendekatan pemasaran yang digunakan pada era media sosial saat ini. Cepatnya arus informasi membuat konsumen melakukan transaksi informasi mengenai brand yang mereka gunakan atau mereka sukai dengan bentuk interaksi online.Tujuan penelitian ini untuk melihat interaksi Electronic Word Of Mouth yang positif dari pengguna sosial media Instagram berdampak pada brand attitude dan juga purchase intention terhadap brand Lipcream Rollover Reaction. EWOM tidak hanya mempengaruhi sikap pengguna terhadap merek lipstik lokal ini tetapi juga mempengaruhi keinginan membeli para konsumen. Penelitian yang berdasarkan survei ini dilakukan untuk melihat dampak dari social eWOM terhadap brand attitude dan purchase intention Lip Cream merek Rollover Reaction. Structural Equation Modelling (SEM) digunakan untuk mengoleksi data 120 responden yang merupakan pengguna Instagram. Riset ini menemukan bahwa sosial eWOM positif dari pengguna instagram memiliki pengaruh terhadap brand attitude. Social eWOM positif juga memengaruhi purchase decision dari produk Lip Cream Rollover Reaction. Dari hasil temuan kami, ternyata brand attitude memiliki pengaruh terbesar terhadap purchase decision.
Kata Kunci: Instagram, eWOM, Brand attitude, Purchase intention, Social eWOM
PENERAPAN REKA BENTUK PADA HALAMAN MUKA SURAT KABAR
Authors: Kholik Abdul 
Published: August 2019

ABSTRACT
Every newspaper has its own characteristics on the visual aspect or design of newspaper. This is evident from the differences in each media appearance of dimension (make-up) and layout on the main page newspaper. The characteristics of design certainly are based on different forms of media, readers segmentation, and content of message presented. The purpose of this research is to analyze the policy of Inilah Koran Daily Newspaper and Pikiran Rakyat Daily Newspaper in applying design on front page of a newspaper. The rationale of this research comes from The Hierarchy of Influence Theory by Pamela J Shoemaker and Stephen D Reese. The method used in this research was a descriptive-comparative with qualitative approach. The result obtained from this research is the application of design policy on front page Inilah Koran newspaper uses the functional layout format and oriented visual journalism, while design policy implementation on front page Pikiran Rakyat newspaper uses layout combination and influenced by the results of the audience analysis performed routinely.
Keywords: Design, Newspapers, Hierarchy of Influence Theory, Comparative

ABSTRAK
Setiap surat kabar memiliki karakteristik tersendiri pada aspek visual atau desain surat kabar. Ini terlihat dari perbedaan dimensinya masing-masing media yaitu tampilan (make-up) dan tata letak di halaman utama koran. Karakteristik desain tentu didasarkan pada berbagai bentuk media, segmentasi pembaca, dan konten pesan yang disajikan. Tujuan dari penelitian ini adalah untuk menganalisis kebijakan Surat Kabar Harian Inilah Koran dan Surat Kabar Harian Pikiran Rakyat dalam menerapkan desain di halaman depan sebuah surat kabar. Rasional dari penelitian ini berasal dari The Hierarchy of Influence Theory oleh Pamela J Shoemaker dan Stephen D Reese. Metode yang digunakan dalam penelitian ini adalah deskriptif-komparatif dengan pendekatan kualitatif. Hasil yang diperoleh dari penelitian ini adalah penerapan kebijakan desain pada halaman depan koran Koran Berikut ini menggunakan format layout fungsional dan jurnalisme visual yang berorientasi, sedangkan implementasi kebijakan desain pada halaman depan koran Pikiran Rakyat menggunakan kombinasi layout dan dipengaruhi oleh hasil analisis audiens. dilakukan secara rutin.
Kata kunci: Desain, Surat Kabar, Teori Hierarki Pengaruh, Komparatif
Komunikasi Lintas Budaya Dalam Proses Belajar Bahasa Inggris Di Kampung Inggris Pare Kediri
Authors: Putera Alfi Syahri 
Published: August 2019

Kampung Inggris merupakan sebuah tempat yang cukup terkenal di Indonesia yang mana terdapat banyak lembaga kursus Bahasa Inggris di dalamnya, Kampung Inggris terletak di Desa Pelem dan Tulungrejo Kecamatan Pare Kabupaten Kediri Jawa Timur. Menariknya Kampung Inggris selalu di penuhi pendatang dari berbagai daerah dan berbagai kebudayaan, dengan tujuan pada umumnya untuk belajar Bahasa Inggris. Penelitian ini di maksudkan untuk menjelaskan aktivitas komunikasi lintas budaya yang terjadi di antara murid pendatang dan masyarakat Pare. Pada penelitian ini menggunakan metode etnografi komunikasi dengan pendekatan penelitian kualitatif, didukung oleh paradigma konstruktivisme. Teori yang di gunakan adalah teori global komunitarianisme. Data diperoleh dari hasil observasi partisipatif yang dilakukan oleh peneliti di lokasi penelitian, dan didukung dengan hasil wawancara secara mendalam. Kemudian hasil data dianalisis dengan menggunakan teknik analisis tematik etnografi komunikasi. Hasil penelitian yang diperoleh, yaitu situasi komunikatif pada komunikasi lintas budaya di Kampung Inggris Kabupaten Kediri menciptakan situasi komunikatif yang kondusif, kooperatif, keramahan, keakraban, dan perilaku saling menghormati kesetaraan antara satu sama lain. Peristiwa komunikatif dalam aktivitas komunikasi lintas budaya di Kampung Inggris berupa interaksi sosial. Sedangkan tindak komunikatifnya terdiri atas transaksi dan himbauan dalam dimensi sosial budaya masyarakat Pare yang berkebudaan Jawa. Ketiga unsur hasil penelitian yang terdiri dari situasi komunikatif, peristiwa komunikatif, dan tindak komunikatif menjadi kunci dalam mendeskripsikan komunikasi lintas budaya di Kampung Inggris Kabupaten Kediri sebagai komunikasi lintas budaya yang berjalan efektif.
Kata Kunci : Etnografi Komunikasi, Kampung Inggris, Komunikasi Lintas Budaya
MEMBANGUN BRAND AWARENESS MENGGUNAKAN STRATEGI CYBER PR PADA PERUSAHAAN START-UP DI INDONESIA
Authors: Susilo Anindita 
Published: August 2019

Perkembangan teknologi pada era globalisasi ini memberikan dampak yang sangat besar pada berbagai aspek, salah satunya adalah berkembangnya perusahaan rintisan (start-up) di Indonesia. Salah satu perusahaan perintis yang sedang berkembang di Indonesia adalah Jendela360, yang bergerak di bidang penyewaan apartemen yang berlokasi di Jakarta. Meskipun telah hadir selama hampir 2 tahun, Jendela360 masih belum banyak diketahui oleh masyarakat Indonesia. Hasil dari pra penelitian membuktikan bahwa brand awareness masyarakat terhadap Jendela360 masih sangat rendah.
Penelitian ini bertujuan untuk mendeskripsikan strategi cyber PR yang digunakan oleh Jendela360 untuk membangun Brand Awareness karena aktivitas dari perusahaan start up banyak dilakukan di dunia maya. Metode yang digunakan dalam penelitian ini adalah deskriptif kualitatif dengan metode pengumpulan data berupa wawancara.
Hasil dari penelitian ini menunjukkan bahwa strategi cyber PR yang dilakukan oleh Jendela360 sebagai perusahaan start up dalam membangun brand awarenessnya adalah dengan meningkatkan SEO melalui tulisan, release dan postingan di media sosial.
Dengan demikian dapat disimpulkan bahwa Jendela360 telah melakukan strategi humas untuk meningkatkan brand awarenessnya secara baik, mulai dari definisi masalah, perencanaan program, aksi dan komunikasi, serta melakukan evaluasi yang sesuai dengan strategi humas. lebih meningkatkan lagi program atau kegiatan yang memang bertujuan untuk meningkatkan brand awareness dari Jendela360.
FUNGSI DAN PERAN HUMAS DI LEMBAGA PENDIDIKAN
Authors: Sari Wina Puspita , Soegiarto Asep 
Published: August 2019

AbstractThe demand for quality human resources in order to compete in the ASEAN Economic Community or the ASEAN Free Market is a challenge for educational institutions to continuously improve their quality in preparing human resources with good morals and have competitive advantages. The current development of public relations is quite encouraging. Public relations or public relations is no longer an unfamiliar term. The term is indeed quite popular and has become popular in Indonesia and the public relations profession is now becoming a "trend" in society. This is indicated by the increasing number of institutions or companies that place public relations in their organizational structures, including in educational institutions. The purpose of this research is to find out the Function and Role of Public Relations in Educational Institutions. The theory used in this study is the role of public relations according to Dozier & Broom as follows: Expert Prescriber, Communication Facilitator, Problem solving process facilitator, Communication technician. The approach and research method used in this study are qualitative descriptive. In this study, it was determined who became the key informants and informants. If it is related to the main problem of the research, the author determines the purposive technique namely: Principal and Deputy Principal. Based on the explanation of the discussion it can be concluded that the position of public relations in the 3 schools that were used as samples differed. There are others that are doubled by other parts but some have started to have a stand-alone public relations department so that the roles and functions of public relations are different. However, the role and function of public relations is still not in accordance with what it should be. There are still schools that feel it is not important to have public relations. Whereas in other schools, the role of public relations has been little seen even though it is only aimed at just one public such as industry.
Keyword: PR Function, Role of PR, Public Relations Education Institution
Group Post-Admission Cognitive Therapy for Suicidality vs Individual Supportive Therapy for the prevention of repeat suicide attempts: a randomized controlled trial.
Authors: Chaib laurent , Lopez-Castroman Jorge , Mocrane Abbar 
Published: August 2019

Abstract
Introduction: Suicide is a serious public health problem. The development and use of effective treatments for people hospitalized for suicide attempts remain a priority. Regarding psychosocial treatment, the evidence for treatments that effectively prevent suicide repetition of suicide attempts is extremely thin. There is some evidence that cognitive behavioural therapy may be effective for reducing suicide behaviour. The primary aim of this study is to compare Group Post-Admission Cognitive Therapy for Suicidality (GPACTS) versus Individual Supportive Therapy (IST) for preventing suicide.
Methods and analysis: 240 participants with a high suicide risk score according to a Mini international Neuropsychiatric Interview will be randomly to either GPACTS or IST. This is a multicentre, parallel group, randomized (1:1 ratio), two-tailed-superiority trial with endpoint-assessor blinding. Patients meeting inclusion criteria during a screening visit will be enrolled in the study and randomized into two groups: one group will undergo six weeks of GPACTS, and the second group will undergo six weeks of IST. Following six weeks of interventional therapy, patients are followed-up for 12 months. Follow-up for both groups is identical and includes the administration of questionnaires at baseline and then within 10 days after the end of therapy sessions and then at 3, 6 and 12 months following the end of GPACTS/IST sessions.
Discussion: To our knowledge, this is the first RCT of its kind to be conducted in France and so far, there are no studies in the literature on group psychotherapy for the treatment of individuals who have attempted suicide. The outcomes will provide clear guidance for professionals to apply psychological intervention with suicide attempts. The protocol respect ethical principles and ethical approval were obtained from the local ethics committee. The results will be disseminated through an original research published as original research in peer-reviewed manuscript, through a therapist manual for cognitive therapy, and presentations at research conferences.
Sodium tanshinone IIA sulfonate attenuates tumor oxidative stress and enhances apoptosis in an intermittent hypoxia mouse model
Authors: Zhang Xiao-Bin , Chen Xiao-Yang , Su Xiao-Man , Zeng Hui-Qing , Zeng Yi-Ming , Wang Miao , Luo Xiongbiao 
Published: August 2019

Abstract
Objective

The present study was designed to determine the effect of sodium tanshinone IIA sulfonate (TSA) on tumor oxidative stress and apoptosis in a mouse model of intermittent hypoxia (IH) which was considered a novel feature of obstructive sleep apnea.

Materials and methods

Mice were randomly assigned to control (normoxia) group (CTL), control plus TSA (CTL+TSA) group, IH group, and IH plus TSA (IH+TSA) group. The IH exposure lasted for 5 weeks. TSA was intraperitoneally injected in the CTL+TSA and IH+TSA group. Malondialdehyde (MDA) and superoxide dismutase (SOD) were detected for tumor oxidative stress levels. Terminal deoxynucleotidyl transferase dUTP nick-end labeling (TUNEL) assay and western blotting of Bax, Cleaved Caspase-3 were conducted for evaluating tumor apoptotic levels. The expression levels of nuclear factor erythroid 2-related factor 2 (Nrf2) and NF-κB were also evaluated by western blotting.

Results

Compared with the CTL group, mice exposed to the IH had higher MDA and lower SOD levels, and the TUNEL-positive cell rate, Bax and Cleaved Caspase-3 expressive levels were decreased in the IH group. The oxidative stress indexes were suppressed and the apoptotic levels were upregulated after treatment with TSA under the IH condition. The lower Nrf2 and higher NF-κB levels can be reversed by tretment with TSA under the IH condition.

Conclusions

The IH contributes to high oxidative stress and low apoptosis in tumor-bearing mice. TSA appears to improve IH-induced oxidative stress and apoptosis via Nrf2/NF-κB signaling pathway.
Reliability, validity and invariance of the Simplified Medication Adherence Questionnaire (SMAQ) among HIV-positive women in Ethiopia: a quasi-experimental study
Authors: Agala Chris B. , Fried Bruce J. , Thomas James C. , Reynolds Heidi W. , Lich Kristen Hassmiller , Whetten Kathryn , Zimmer Catherine , Morrissey Joseph P. 
Published: August 2019

Abstract
Background: Adherence to antiretroviral therapy is critical to the achievement of the third target of the UNAIDS Fast-Track Initiative goals of 2020-2030. Reliable, valid and accurate measurement of adherence are important for correct assessment of adherence and in predicting the efficacy of ART. The Simplified Medication Adherence Questionnaire is a six-item scale which assesses the perception of persons living with HIV about their adherence to ART. Despite recent widespread use, its measurement properties have yet to be carefully documented beyond the original study in Spain. The objective of this paper was to conduct internal consistency reliability, concurrent validity and measurement invariance tests for the SMAQ.
Methods: HIV-positive women who were receiving ART services from 51 service providers in two sub-cities of Addis Ababa, Ethiopia completed the SMAQ in a HIV treatment referral network study between 2011 and 2012. Two cross-sections of 402 and 524 female patients of reproductive age, respectively, from the two sub-cities were randomly selected and interviewed at baseline and follow-up. We used Cronbach’s coefficient alpha (α) to assess internal consistency reliability, Pearson product-moment correlation (r) to assess concurrent validity and multiple-group confirmatory factor analysis to analyze factorial structure and measurement invariance of the SMAQ.
Results: All participants were female with a mean age of 33 (33.06-33.74; median: 34 years; range 18-45 years. Cronbach’s alphas for the six items of the SMAQ were 0.66, 0.68, 0.75 and 0.75 for T1 control, T1 intervention, T2 control, and T2 intervention groups, respectively. Pearson correlation coefficients were 0.78, 0.49, 0.52, 0.48, 0.76 and 0.80 for items 1 to 6, respectively, between T1 compared to T2. We found invariance for factor loadings, observed item intercepts and factor variances, also known as strong measurement invariance, when we compared latent adherence levels between and across patient-groups.
Conclusions: Our results show that the six-item SMAQ scale has adequate reliability and validity indices for this sample, in addition to being invariant across comparison groups. The findings of this study strengthen the evidence in support of the increasing use of SMAQ by interventionists and researchers to examine, pool and compare adherence scores across groups and time periods.
Ynkoarte nammen yn it Frysk
Authors: Visser W. 
Published: August 2019

Frisian has four types of hypocoristic names, viz. diminutive names, ‘real’ hypocoristics, names ending in -/i/ (-<y>), and shortened names. The latter are the subject of this article. Shortenend names are argued to be in accordance with the scheme ‘shortened name = diminutive name minus diminutive suffix’. This means that there is a strong formal relationship between these two name types, for which ample evidence is put forward.These names derive from diminutive names by omitting the diminutive suffix. The morphological operation of ‘suffix subtraction’, however, is rare in Frisian morphology. In fact, it seems to be needed for the derivation of shortenend names only, which renders it a somewhat suspicious option. Shortened names occupy a position in between diminutive names, ‘real’ hypocoristics, and y-names, that is, they share properties with all these types of names (and differ from them as well). They thus have their own place in the Frisian landscape of names.
A Smart Toy Intervention to Promote Emotion Regulation in Middle Childhood: Feasibility Study
Authors: Theofanopoulou Nikki , Isbister Katherine , Edbrooke-Childs Julian , Slovák Petr 
Published: August 2019

BackgroundA common challenge with existing psycho-social prevention interventions for children is the lack of effective, engaging, and scalable delivery mechanisms, especially beyond in-person therapeutic or school-based contexts. Although digital technology has the potential to address these issues, existing research on technology-enabled interventions for families remains limited. This paper focuses on emotion regulation (ER) as an example of a core protective factor that is commonly targeted by prevention interventions.ObjectiveThe aim of this pilot study was to provide an initial validation of the logic model and feasibility of in situ deployment for a new technology-enabled intervention, designed to support children’s in-the-moment ER efforts. The novelty of the proposed approach relies on delivering the intervention through an interactive object (a smart toy) sent home with the child, without any prior training necessary for either the child or their carer. This study examined (1) engagement and acceptability of the toy in the homes during 1-week deployments, and (2) qualitative indicators of ER effects, as reported by parents and children.ResultsAcross all families, parents and children reported that the smart toy was incorporated into the children’s ER practices and engaged with naturally in moments the children wanted to relax or calm down. Data suggested that the children interacted with the toy throughout the deployment, found the experience enjoyable, and all requested to keep the toy longer. Children’s emotional connection to the toy appears to have driven this strong engagement. Parents reported satisfaction with and acceptability of the toy.ConclusionsThis is the first known study on the use of technology-enabled intervention delivery to support ER in situ. The strong engagement, incorporation into children’s ER practices, and qualitative indications of effects are promising. Further efficacy research is needed to extend these indicative data by examining the psychological efficacy of the proposed intervention. More broadly, our findings argue for the potential of a technology-enabled shift in how future prevention interventions are designed and delivered: empowering children and parents through child-led, situated interventions, where participants learn through actionable support directly within family life, as opposed to didactic in-person workshops and a subsequent skills application.
A centralidade do trabalho na análise geográfica
Authors: Oliveira Verônica Ferraz , Ferraz Ana Emília De Quadros 
Published: August 2019

Este artigo tem o objetivo de analisar a categoria trabalho porque ele é um fenômeno inerente ao homem e, por isso, não pode escapar dos estudos científicos e, sobretudo, geográficos. Para diversas ciências as atividades laborativas produzem elementos que atendem as necessidades humanas, mas os geógrafos complementam que o trabalho vai para além deste fenômeno, pois ele, também, é elemento primordial na produção do espaço. Portanto, o trabalho tem sido instrumento para que a Geografia se aproprie do tema e faça dele uma categoria central das análises geográficas. Esse é um tema que carrega determinadas nuances de cada momento histórico. Trata-se de um assunto do âmbito não somente técnico, mas, sobretudo, social, que o torna amplo, rico e inesgotável.
Palavras chave: Homem, Trabalho, Análise Geográfica.