bluuebunny/crossref_metadata_2025_split huggingface dataset:
Doing Well While Doing Good. Linking A Social Cause To Product Promotions: Why It Works And How To Make It More Effective
Authors: Henderson Ty , Arora Neeraj 
Published: May 2018

Abstract
An increasing number of brands in the marketplace are being linked to social causes. Such enhancements are called embedded premiums (EP) and can be quite effective as a sales promotion strategy. Across three experiments, using a nationwide internet panel, we find that (i) at low denominations EP is more effective than an equivalent price discount, (ii) EP benefits an unknown brand more than a known brand, (iii) an identifiable segment of individuals prefer the “other” over “self,” suggesting possible EP optimization and segmentation strategies, (iv) a customization strategy is shown to be more effective than a coverage strategy. These findings have broad implications for brand managers in regard to resource allocation and EP program ROI.
MIR talks to Pieter Nota, Beiersdorf AG
Authors: Diller Hermann 
Published: May 2018

Abstract
Today, it is not enough for Marketing Intelligence services to merely generate insights: it also has to manage them in such a way that they can ultimately result in successful marketing activities. In February 2010, MIR talked about such topics to Pieter Nota, Executive Board Member of Beiersdorf AG, a leading global player within the cosmetics industry. Pieter Nota is responsible for brand leadership of well known brands such as Nivea and Eucerin and he is renowned for his challenging ideas in marketing management.
Dynamic Pricing Support Systems for DIY Retailers – a Case Study from Austria
Authors: Natter Martin , Reutterer Thomas , Mild Andreas 
Published: May 2018

Abstract
Merchandise managers have long dreamt of automated dynamic systems to help them make well-informed pricing decisions. However, such systems have proved as elusive as the Holy Grail - until now, that is. The story of an Austrian DIY retailer shows often undetected opportunities to use valuable information, hidden in retailers’ data warehouses, on consumer reactions to previous price changes in order to make automatic pricing and promotion decisions.
On the internal boundary layer related wind stress curl and its role in generating shallow lake circulations
Authors: Józsa János 
Published: May 2018

Abstract
The paper demonstrates that the wind stress curl as an external vorticity source plays an important role in shaping large scale shallow lake circulations. The analysis of purpose-oriented simultaneous wind and current measurements data from the Hungarian part of Lake Neusiedl reasonably fits well the internal boundary layer development theory over the lake surface. A 2-D vorticity formulation of wind-induced flows is used to demonstrate mathematically the IBL-related large scale circulation generation mechanism well reflected in the measured data. Further validation of the findings is carried out by means of simple 2-D numerical flow modelling, in which details on the flow pattern besides the measurement sites could be also revealed. Wind-induced lake circulations linked to IBL development shows a novelty to be implemented in up-to-date numerical flow models.
Analysis of efficiency of pollution reduction measures in rural basin using MIKE Basin model. Case study: Olšava River Basin
Authors: Kaiglová Jana , Langhammer Jakub 
Published: May 2018

Abstract
This paper presents the results of testing the applicability of the MIKE Basin model for simulating the efficiency of scenarios for reducing water pollution. The model has been tested on the Olšava River Basin (520 km2) which is a typical rural region with a heterogeneous mix of pollution sources with variable topography and land use. The study proved that the model can be calibrated successfully using even the limited amount of data typically available in rural basins. The scenarios of pollution reduction were based on implementation and intensification of municipal wastewater treatment and conversion of arable land on fields under the risk of soil erosion to permanent grassland. The application of simulation results of these scenarios with proposed measures proved decreasing concentrations in downstream monitoring stations. Due to the practical applicability of proposed measures, these could lead to fulfilment of the water pollution limits required by the Czech and EU legislation. However, there are factors of uncertainty that are discussed that may delay or limit the effect of adopted measures in small rural basins.
Wavelet based deseasonalization for modelling and forecasting of daily discharge series considering long range dependence
Authors: Szolgayová Elena , Arlt Josef , Blöschl Günter , Szolgay Ján 
Published: May 2018

Abstract
Short term streamflow forecasting is important for operational control and risk management in hydrology. Despite a wide range of models available, the impact of long range dependence is often neglected when considering short term forecasting. In this paper, the forecasting performance of a new model combining a long range dependent autoregressive fractionally integrated moving average (ARFIMA) model with a wavelet transform used as a method of deseasonalization is examined. It is analysed, whether applying wavelets in order to model the seasonal component in a hydrological time series, is an alternative to moving average deseasonalization in combination with an ARFIMA model. The one-to-ten-steps-ahead forecasting performance of this model is compared with two other models, an ARFIMA model with moving average deseasonalization, and a multiresolution wavelet based model. All models are applied to a time series of mean daily discharge exhibiting long range dependence. For one and two day forecasting horizons, the combined wavelet - ARFIMA approach shows a similar performance as the other models tested. However, for longer forecasting horizons, the wavelet deseasonalization - ARFIMA combination outperforms the other two models. The results show that the wavelets provide an attractive alternative to the moving average deseasonalization.
The Collisions Between Unmanned Aerial Vehicles and Manned Aircraft / Kolizje Bezzałogowych Statków Powietrznych Z Załogowymi Statkami Powietrznymi
Authors: Cwojdziński Leszek , Lewitowicz Jerzy , Żyluk Andrzej 
Published: May 2018

Abstract
Combat missions of both a single multi-role manned aircraft (MMRA) and a group of aircraft. Unmanned aerial vehicles (UAVs) and operations thereof. Airspace for combat missions. Issues of UAV control. Scenarios of air operations with MMRA and UAVs engaged. The risk of collision in the airspace. Probability that flight routes overlap and hence, the risk of collision.
A Maintenance System to Support Air Operations / System Eksploatacyjny Wspomagania Operacji Lotniczej
Authors: Cwojdziński Leszek , Lewitowicz Jerzy , Żyluk Andrzej 
Published: May 2018

Abstract
A system to support maintenance, approached with respect to particular maintenance actions. The modelling of a smart system to support maintenance of multi-role aircraft. Diagnostic- properties determining accomplishment of an air operation. A standard maintenance cycle. A maintenance programme targeted at the multi-role aircraft fleet.
The Quality of Being Able to Operate Safely – An Important Property of Safe Performance of a Air Mission / Bezpieczność – Ważna Właściowość Bezpiecznej Realizacji Misji Lotniczej
Authors: Lewitowicz Jerzy 
Published: May 2018

Abstract
The quality of being able to operate safely (S, in Polish - bezpieczność) and the quality of being hazard-prone (Z, in Polish - zagrożeniowość, zagrażalność), Z being the opposite of S, are important properties of any maritime vessel and/or aircraft, i.e. any engineering system/device (UT). The rates WS and WZ considered in terms of probability and remaining within the [0, 1] interval are measures of these properties. High value of WS enables the engineering system/device (UT) to be operated with the possibly maximum safety. The sum of WS and WZ is one (unity), whereas the product thereof satisfies the following condition: WS x WZ ≤ 1. The derived equation of indeterminacy points out to the fact that any increase in the value of WS by subsequent increments ΔWs, which makes the WS approach the limit of unity, demands ever greater amount of power and abilities, i.e. energy (expenses).
Reducing the Negative Impact of Public Transport on the Environment by Using CNG as a Fuel / Ograniczenie Negatywnego Wpływu Komunikacji Miejskiej Na Środowisko Naturalne Poprzez Zastosowanie CNG Jako Paliwa
Authors: Merkisz Jerzy , Fuc Paweł , Bajerlein Maciej , Dobrzynski Michał , Rymaniak Łukasz , Ziółkowski Andrzej 
Published: May 2018

Abstract
The paper presents the results of emission research city buses fueled by compressed natural gas and diesel. The exhaust emission tests were performed under actual traffic conditions on a regular bus line. For the measurement was used a mobile exhaust analyzer for the group of PEMS - SEMTECH DS by Sensors Inc. Based on the obtained of the result the test determined the impact of applied compressed natural gas to reduce exhaust emissions for a vehicle fueled by diesel.
The Analysis of the Emission from SUV Vehicle Fitted with Ci Engine and Start-Stop System / Analiza Emisyjności Pojazdu Kategorii Suv Z Silnikiem Zs Wyposażonego W System Start-Stop
Authors: Merkisz Jerzy , Rymaniak Łukasz , Ziółkowski Andrzej 
Published: May 2018

Abstract
The article presents the results of emission test Sport Utility Vehicle (SUV) with diesel engine, equipped with start-stop system. Measurements was carried out in on-road conditions in urban traffic. Article presents a method of work implemented start-stop system, and the characteristics of the implemented battery Absorbent Glass Mat (AGM). Analysis of the results allowed to indicate the effectiveness of the system and its impact on emission per second. In addition was determined road emission and fuel consumption from performed test. For measurement was used mobile gas analyser SEMTECH DS included in Portable Emissions Measurement Systems (PEMS)
Scottish and Slovak university student discussions about stigmatized persons: A challenge for education – moving towards democracy and inclusion
Authors: Plichtová Jana 
Published: May 2018

Abstract
The paper compares discussions in 12 groups of university students (6 Slovak and 6 Scottish) equal in sex and age. The participants discussed the same problem - how to control the spread of HIV/AIDS and respect medical confidentiality (MC). Systematic comparisons revealed striking differences between the two national groups. The Scottish discussants were more cooperative than the Slovaks; they devoted more attention to analysing the problem and to creating a shared understanding of it. Although there was a temptation to contravene MC and the individual rights of those infected with HIV in both the Slovak and Scottish groups, only the Scottish discussants came to the conclusion, collaboratively and through argumentative exchange, that such proposals would be counterproductive in controlling the spread of HIV or in protecting public health. In the Slovak groups even participants who were opposed to discriminative proposals were not able to convince their fellow discussants that MC should not be contravened. Links are drawn between the findings and critical pedagogy and inclusion.
FREQUENCY ANALYSIS OF SINGULAR FIRST-PERSON PRONOUNS AND VERBS IN THE UTTERANCES OF SCHIZOPHRENIA PATIENTS AND HEALTHY CONTROLS. A RESEARCH REPORT
Authors: Obrębska Monika 
Published: May 2018

Abstract
The purpose of this article is to present the results of a frequency analysis of first-person pronouns and verbs in utterance texts of schizophrenia patients and healthy controls. Method: The study involved 130 hospitalized psychiatric patients diagnosed with paranoid schizophrenia and 130 healthy individuals. As a result of the study, the largest corpus to date of marked utterance texts of schizophrenic patients in the Polish language was obtained. The ratio of the number of singular first-person personal pronouns and verbs to the total number of personal pronouns and verbs used in any particular text was calculated and was then averaged for each of the four studied groups: a group of patients with positive schizophrenia symptoms, a group of patients with negative schizophrenia symptoms, a control group for the patients with positive symptoms, and a control group for the patients with negative symptoms. Results: The highest mean was found for the group of patients with positive schizophrenia symptoms, and the lowest for the group of healthy individuals. This difference was found to be statistically significant. Conclusion: The “egocentric orientation” and difficulty in defining one’s own identity experienced by psychotic patients, especially those with the positive type of schizophrenia, are reflected in their lexical choices.
Role of Debt and the Ability to Create Equity in a Family Farm
Authors: Bereżnicka Joanna 
Published: May 2018

Abstract
The aim of the work was to assess the dependence between debt level and the creation of equity for the farmer. In this paper were verified the opinions found in literature concerning the positive impact of debt-to-equity farmer. The study was carried out on family farms belonging to the “large” farms according to the classification of the Farm Accountancy Data Network (FADN PL) based on economic size ESU (that is about 45 ESU). The farms were divided into two different groups on account of level their debt. To analyze data were used the descriptive statistics method and regression models. Family farms with a larger level of debt showed better results and the regression models confirmed the positive influence of debt on the ability to create value for farms. This model is consistent when farmers benefit from preferential credit. This form of debt was dominated in the studied farms. The results of the research may constitute an exit point for conducting analysis for farmers considering to take out a loan or credit.
An Analytic Hierarchy Process Based Model for the Selection of Decision Categories in Maintenance Systems
Authors: Ierace Stefano , Cavalieri Sergio 
Published: May 2018

Abstract
This paper presents a model, based on Analytic Hierarchy Process, to support a maintenance manager with a suitable tool for focusing on the most relevant choices which need to be prioritized. The paper provides an insight on how structural and infra-structural decision elements, traditionally conceived for assessing the manufacturing strategy of a company, could be adopted as criteria for configuring a maintenance system. A model based on Analytic Hierarchy Process has been developed and tested in two industrial case studies in order to demonstrate how it can guide a maintenance manager in keeping the strategic decisions coherently with the overall company’s manufacturing strategy.
Main beneficiaries are mainly maintenance managers who have to tackle relevant strategic decisions in managing their maintenance systems. Given the increasing role of maintenance within the operations strategy of a company, the heterogeneity of actors involved, with the relevant risk of assuming conflicting decisions, it is of utmost importance to lever on adequate and shared decision support systems rather than relying on a mere empirical knowledge. The model proposed in this paper, based on the Analytic Hierarchy Process, fills this gap since it provides a structured support in the decision making process by comparing and prioritising the relevant strategic decisions pertaining to the configuration of a maintenance system.
Customer Needs Linked to Production Strategy and Firm’s Dynamic Capabilities
Authors: Koskinen Jari , Sahebi Daniel 
Published: May 2018

Abstract
This study identifies and analyzes the key factors of an efficient customer oriented production strategy. The paper supports the view that dynamic capabilities can be used successfully for improving company’s efficiency. This research is a case study research related to production strategy. In a case company, totally 31 interviews were made from 16 subsidiaries and 13 from end customers. The present paper focuses more on end customers’ than internal customers. Key findings can be identified as follows: effective information flow, flexibility, speed and responsiveness need more focus in the study of dynamic capabilities. Delivery accuracy is the key, while short delivery time is a competitive factor. This research is focused to power electronics business segment which is research limitation. To make wider conclusions, more empirical studies are needed. As a Practical implications, this research helps firms to improve their strategy process by understanding real customer needs. The research results bring additional value to the previous studies regarding company strategy, business environment, innovativeness and operational excellence.
Reducing Time Losses in Operational Actions of a Food Production Lines
Authors: Lintilä Jukka , Takala Josu 
Published: May 2018

Abstract
Most of the companies are interested in developing their production processes. With production process development, companies can meet their customers demands better. Tight competition is one reason that forces companies to use their production equipment as efficiently as they can. Improved production processes result in cost savings, flexibility, and in opportunities to plan companies activities more efficiently. The purpose of this research is to examine and cut operational times in food production processes. Two production lines were chosen for closer examination: spread/butter production line and quark production line. The main focus was to prevent operational time losses in these production lines. Research is divided into two separate sections: theoretical and empirical part. Theoretical part formulates guidelines and theoretical basis which is then employed in the empirical part. The theoretical part discusses Lean management philosophy, OEE indicator, SMED and questionnaire research method that comes from the sense and respond theory. In the empirical section, SMED and questionnaire method are used to examine operational activities. The focus is in finding critical characteristics from the production line’s starting-, product change-, and closing-setups. Result was that certain characteristics can be found to be critical factors. Those characteristics are connected to operational time losses. Another result is, that SMED and questionnaire research method are an effective way to examine issues with production. Both methods produced similar results in finding development targets from the production line, hence the simultaneous use of both is beneficial, as additional confirmation for the first methods findings can be obtained by securing the result with the other one.
The Life Safety and Risk Management Optimization Problem
Authors: Skrypnyk Andrii 
Published: May 2018

Abstract
It was considered the possibility of optimization approach of the risk management problems based on the stochastic nature of the losses. Since the losses functional magnitude is a random variable, then it was considered the value of losses on a significance level (losses probability).It was shown decision existence which minimized expected losses. The problem has practical application in coal mining, occasional transportation and other business projects associated with the possibility of life losses.
Chipformers Reliability in Inconel 625 Longitudinal Turning
Authors: Słodki Bogdan 
Published: May 2018

Abstract
The paper deals with longitudinal turning of Inconel 625 as a representative of difficult - to - cut materials. Two chipformers were tested on especially prepared research stand in the range of tool manufactures recommendations concerning depth of cut and feed. Chip form creation process was observed by means of high speed camera recording system. Then, the chips were evaluated and classified into three groups. The results are presented in the form of diagrams and tables. They show poor effectiveness of chipformers acting in small values of feed. A few examples of chip breaking sequences are presented. An algorithm leading to correct cutting data selection has been proposed. The algorithm uses a simulation procedure to verify chip groove filling in off line procedure.
Liquid Film Thickness Estimation using Electrical Capacitance Tomography
Authors: Cui Ziqiang , Yang Chengyi , Sun Benyuan , Wang Huaxiang 
Published: May 2018

Abstract
In air/oil lubrication systems, the flow parameters, e.g., flow pattern, liquid film thickness, and air/oil flow rate, are of great importance to the transportation efficiency. In most cases, the on-going two-phase flow is annular flow with the oil moving along the tube wall and the air travelling at high speed in the center. This usually results in the formation of a thin oil film, the thickness of which is a key parameter determining the efficiency of the lubrication system. As the oil film thickness of the on-going air/oil flow varies dynamically, there is actually no applicable method for a non-intrusive test. In this paper, the use of electrical capacitance tomography (ECT) to investigate the air/oil flow has been studied. Capacitance measurements are made from an externally mounted electrode array in a non-invasive and non-intrusive manner. Both average and distributed oil film thicknesses can be calculated from the reconstructed ECT images. Simulation and experimental results show that the ECT technique can provide satisfactory results of online oil film thickness estimation
ATONEMENT THEORY REVISITED: CALVIN, BEZA, AND AMYRAUT ON THE EXTENT OF THE ATONEMENT
Authors: Harding Matthew S. 
Published: May 2018

ABSTRACT
Throughout the bulk of the Reformed Tradition’s history within both Europe and the United States, most scholars have dismissed pastor and theologian Moïse Amyraut as a seventeenth century French heretic whose actions and theology led to the demise of the Huguenots in France. However, upon further introspection into Amyraut’s claims as being closer to Calvin (soteriologically) than his Genevan successors, one finds uncanny parallels in the scriptural commentaries and biblical insight into the expiation of Christ between Calvin and Amyraut. By comparing key scriptural passages concerning the atonement, this article demonstrates that Reformed theologian Moïse Amyraut in fact propagated a universal atonement theory which parallels Calvin’s, both men ascribing to biblical faithfulness, a (humanistic) theological method, and similar hermeneutic. As such, both Calvin and Amyraut scripturally contend that God desires and provided the means for the salvation of the whole world. Further, the article demonstrates that Calvin’s successor, Theodore de Beza, could not in fact make the same claims as Amyraut, this article demonstrating that Beza went beyond Calvin’s scriptural approach to Christ’s expiation. Therefore, this article supports a more centrist approach from within and outside the Reformed tradition by demonstrating that Calvin and Amyraut concentrically held to God’s gracious provision in Christ for the saving of the whole world, for those who would believe in Christ for salvation.
CHARLES FREER ANDREWS. A PARADIGM SHIFTER IN MISSION WORK IN INDIA
Authors: Giorgiov Adrian 
Published: May 2018

ABSTRACT
Charles Freer Andrews is one of the outstanding personalities in the history of Christian missions in India. The description of his portrait and missionary activity is not an easy task, especially because of his involvement in the nationalistic movement in India. Andrews was a revolutionary primarily in the area of missions. He applied some missionary principles which are widely accepted today, but were hardly understood in his time. It is not the purpose of this study to give a biography of Charles Freer Andrews. There are a number of biographical works that deal with it. This study gives only a short account of his biography in terms of dates, places and events. It is the purpose of this study to reflect on Andrews’ work in India and for India as well as on how his contemporaries and later critics evaluated his philosophy, activity, and achievements.