bluuebunny/crossref_metadata_2025_split huggingface dataset:
Analisis Perilaku Konsumen terhadap Keputusan Pembelian Buah-Buahan di Moena Fresh Bali
Authors: PADMI NI MADE SRI KESARI DHARMA , DEWI RATNA KOMALA , ANGGRENI I.G.A.A. LIES 
Published: July 2019

The Analysis of Consumers’ Behavior Against The Decision on PurchasingFruits in Moena Fresh
This research aimed to (1) analyze the process of decision making in purchasing freshfruits in Moena Fresh, (2) analyze the factors which influence the consumers indeciding to purchase fruits in Moena Fresh. The data analysis method that wereused were descriptive analysis to find out the process of decision making inpurchasing the fruits and factor analysis to analyze the factors which influenced theconsumers in deciding to purchase the fruits in Moena Fresh.The results showed some of the steps that consumer passing through beforepurchasing, those were the recognition of needs, search of information, evaluation ofalternatives, purchase, and post-purchase. Factors that influenced the consumers indeciding the purchasing of fresh fruits in Moena Fresh include external factor andinternal factor. External factor that is environment factor that involves variable offreshness of the fruits, fruit hygiene, packaging, price of fruits, cleanliness of therack, service of the store employees, store temperature, and the aroma of the store.Internal factor that is psychological factor that involves variable of the types of thefruits; and also individual differences factor consists of the income of the consumers.Suggestions that can be given that Moena Fresh pay attention to the availality of fruiton order to avoid a product void and consider other factors such as, advertising andsituation of consumer psychology.
Manajemen Produksi dan Pemasaran Benih Padi di PT. PERTANI (Persero) Cabang Bali
Authors: CAHYANINGRUM MADE CANDRA KIRANA , SUAMBA I KETUT , SURYAWARDANI I GUSTI AYU OKA 
Published: July 2019

The Production and Marketing Management of Rice Seedsat PT. PERTANI (Limited) of Bali Branch
This study aimed at determining the application of management functions in theproduction of rice seeds in PT. PERTANI (Limited) of Bali Branch, as well as to findout the marketing activities of rice seed conducted by PT. PERTANI (Limited) ofBali Branch. Based on these objectives, the study used qualitative descriptiveanalysis method. The result of the research showed that PT. PERTANI (Limited) ofBali Branch has implemented management function well in production activities.Implementation of management functions include the planning process that has beenset in the Work Plan and Corporate Budget, the organizing process was set in a clearorganizational structure. Monitoring process in production activities was conductedby the head of Seed Production Unit (UPB) of Munggu and team. The evaluationprocess was conducted every three months starting from the amount of production,the basic cost of the seeds, and the costs incurred in the production activities, and thequality of the seeds produced by PT. PERTANI (Limited) of Bali Branch that hasimplemented marketing mix (4P) items consisting of product, place, price, andpromotion in marketing the seeds.
Analisis Efisiensi Pemasaran Produk Spa yang Laris Terjual pada PT Bali Tangi
Authors: YULIASARI NI KADEK WINDA , AMBARAWATI I GUSTI AGUNG AYU , RANTAU I KETUT 
Published: July 2019

Marketing Efficiency Analysis of Best Seller Spa Products at PT Bali Tangi
This research is aimed to find out the marketing channels, to calculate marketingmargin, producer’s share, and to analyze marketing efficiency of best seller spaproducts at PT Bali Tangi. This company produces three types of spa productsnamely scrub, masker and massage oil that are in high demand. Samples wereselected purposively for retailers from PT Bali and snowball sampling for retailersfrom the wholesaler. Total samples were 30 from Denpasar City and BadungRegency including wholesaler, retailers, hotels and villas. The results showed thatthere are three types of marketing channels of best seller spa products of PT BaliTangi. Channel I: producer – end consumers (for three spa products), channel II:producer – retailers and institutional consumers – end consumers (for three spaproducts), and channel III: producer - wholesaler - institutional consumers – endconsumers (for only two spa products). The channel II comprises 52.95% of the totalsales, whereas 8.97% and 38.07% respectively for channel I and III. The highestmarketing margin was seen from the channel III at amount of Rp 80,000/unit, whileno marketing margin coming from the channel I as it is direct marketing. Thechannel II has marketing margin Rp 25,000. The highest producer’s share is onchannel I by 100% and the lowest is on channel III by 57.89%. The channel II hasproducer’share of 86.49%. In terms of marketing efficiency, this research does notcompare to channel I because channel I does not have a marketing agency. ChannelII of the marketing channel is the most efficient based on three analysis of marketingmargins, producer’s share, and price efficiency. Channel III is only efficient atoperational efficiency of 2,944.57%. Meanwhile, channel III is inefficient. Despite ofinefficiency, channel III is the main supporting channel for the company to maintaindue to high volume of trading compared to channel I.
Komponen Pemasaran Teh Herbal Bukit Hexon pada PT. Karya Pak Oles Tokcer Denpasar Bali
Authors: LUMBANTORUAN STEVI VIONA , WIDYANTARA I WAYAN , WIJAYANTI PUTU UDAYANI 
Published: July 2019

Marketing component of Herbal Tea Bukit Hexon at PT. Karya Pak OlesTokcer Denpasar Bali
Marketing is a combination of four variables that are the core of the company'smarketing system, consisting of product, price, place/distribution channels, andpromotions. This study is aimed at identifying the components of marketing carriedout by PT. Karya Pak Oles Tokcer and the constraints faced in marketing theirproducts. The research location was selected by purposive sampling. Types of datacollected included primary and secondary data. Data were collected by observation,interview, and documentation study. Data were analyzed descriptively andqualitatively. Based onthe results of research known component of the marketingdone by PT. By Pak Oles lessening of the products that the company provides onetype of packing to look more attractive in the eyes of connsumers, this type of use thepacking box. The selling price of tea sold is determined based on a calculation of rawmaterial usage, labor, production, operating costs and other costs. Based on theplace/distribution channels, herbal tea Bukit Hexon marketed through directmarketing distribution channel and indirectly. Promotional products are madethrough direct marketing activities (sales counter), sales promotion (rebates andbonuses) and advertising (flyers, newspaper and radio from the company it self).Constraints facing the company consists of internal and external constraints. Internalconstraints in terms of the promotion are less effective. External constraints in termsof competitors’ similar products. Suggested the company should use the print media,better known by the public such as the Bali Post and electronic media such as ads ontelevision so that are building relationships with the community and having apromotion more aggressively by opening a special stand tea sales as practiced bycompanies other tea products.
Perkembangan Usaha Agribisnis Bunga Anggrek Vanda Potong pada Kembang Batur Anggrek Collection di Desa Sanur Kaja Denpasar
Authors: YANTI LIZA PRISKA NOVI , SUAMBA I KETUT , DEWI IDA AYU LISTIA 
Published: July 2019

The Business Growth of Cut Orchid Vanda Flower in Kembang Batur AnggrekCollection at Desa Sanur Kaja Denpasar Timur, Denpasar-Bali
Increasing number of flowrist at Denpasar City make every company must havemore value to attract consumers. Kembang Batur Anggrek Collection is one of theflowrist that supply consumer’s need at Denpasar. The purpose of the study todetermine how the business growth of cut orchid Vanda flower observed form profit,volume of sales, and constraints in Kembang Batur Anggrek Collection. The resultsof this study shows profit growth in the TR calculation is Rp 5.831.500.000,00 ; theTC calculation is Rp 3.704.811.000,00 and the calculation profit obtained is Rp2.126.689.000 over ten years. The average business profits of cut orchid Vandaflower in Kembang Batur Anggrek Collection is Rp 212.668.900,00 every year andthe sales volume of the annual accounts showed an increasing sales. The cultivationof Cut Orchid Vanda Flower in Kembang Batur Anggrek Collection should becontinued and developed with effort leads to an increase in the number ofproduction. In order to fulfill the increasing market demand of Cut Orchid VandaFlower.
Pemberdayaan Subak Penarungan sebagai Lembaga Agribisnis di Desa Penarungan, Kecamatan Mengwi, Kabupaten Badung
Authors: DARMAYASA NYOMAN EDY , PARINING NYOMAN , SUDARTA WAYAN 
Published: July 2019

Empowerment of Subak Penarungan as an Agribusiness Institution in PenarunganVillage, Sub-District of Mengwi, Badung Regency
The preservation of subak or Balinese irrigation organization is important because itssustainability in Bali based on the Tri Hita Karana concepts. Subak-based economicbusiness is a food-based agribusiness or paddy fields. The studies on empowerment ofsubak as an agribusiness institution aimed to improve the economy and welfare offarmers, so that the agricultural culture is in demand and not abandoned by the SubakPenarungan community. This study aimed to determine (1) the potentials of subakrelated to natural resources, human resources, and financial resources, (2) the effortsmade to empower Subak Penarungan as an agribusiness institution. The research wasconducted in Subak Penarungan, Mengwi Sub-district, Badung Regency. The selectionof research site was done purposively. The population of this study is active members ofSubak Penarungan, amounting to 167 people. The sample size was determined by usingSlovin formula, so the number of respondents was 63 people. The data analysis used adescriptive qualitative analysis method. The findings showed that the potential of Subakpenarungan was in good category with the average score of 3.55, and the results ofresearch on the efforts of empowerment of Subak Penarungan was in good category,with average achievement score of 3.50. Based on the results of this study, it can besuggested to farmers that the assistance in the form of agricultural machine toolsprovided by the government for subak should be utilized properly, so as to increase theirproductivity.
Kelayakan Finansial Usahatani Buah Naga Di Daerah Perkotaan Sebagai Alternatif Tambahan Pendapatan Petani
Authors: DEWI IDA AYU LISTIA , USTRIYANA I NYOMAN GEDE 
Published: July 2019

Financial Feasibility Of Dragon Fruits Farming In Urban Area As AdditionalAlternatives Of Farmer’s Revenues
This study aims to analyze the financial feasibility of Dragon Fruit Farming in urbanareas. Analyze the sensitivity of Dragon Fruit farming on the changes of productionquantity, product selling price, and production cost. The pilot unit of Dragon FruitFarming in urban area is in Experiment Garden of Faculty of Agriculture UdayanaUniversity. Key informants of this research are garden managers, field officers, fieldworkers in Experimental Garden of Faculty of Agriculture Udayana University. Thedata used are Bank Rakyat Indonesia's interest rate, investment cost (seedlingcuttings, climbers, used tires, rope, and equipment), operational cost (fertilizer andlabor), production quantity, and product selling price. Data analysis used analysis ofinvestment criteria and business sensitivity analysis. The results showed that theDragon Fruit Farming in Experimental Garden of Faculty of Agriculture UdayanaUniversity was profitable so it was feasible to run. The value of farm income is Rp231,453,087, Net B / C value is 4.03. IRR> I is 49.63%> 18%, the rate of paybackfor five years is eight months. This effort is very sensitive to the 50% decline in theselling price.
Sikap Konsumen terhadap Atribut Buah Jeruk Lokal dan Impor di Kota Denpasar
Authors: RAHMAWATI DIANAH UMI , ANTARA MADE , SURYAWARDANI I G. A. OKA 
Published: July 2019

Consumer Attitudes Toward Attributes of Local and Import Orange in Denpasar
Efforts to meet the needs of orange fruit to the community is reflected by the number of orange fruit imported into indonesia.Various types of orange on the market will affect consumer attitudes in buying local and imports orange fruit that will increase the competition's heat between local and imports orange fruit in Denpasar. The aims of this study are to determine the consumer attitudes toward orange fruit attributes, knowing the competitiveness of local orange fruit viewed from consumer attitudes toward the attributes of local and imports orange fruit in Denpasar. Data collection was conducted at Badung Market, Kreneng Market, Tiara Dewata Supermarket, Hardy's Supermarket and Moena Fresh Fruit Shop located in Denpasar. Determination of samples by accidental sampling method with the number of samples of 60 respondents. Fishbein shows more positive consumer attitudes toward imported orange fruit attributes than local orange fruit. The overall meaning of imported orange fruit is superior to that of local orange fruit for the tendency of competitiveness of local orange fruit is still lower with imported orange fruit.
Keunggulan Komparatif dan Kompetitif Komoditi Kopi Arabika (Coffea arabica) di Desa Ulian, Kecamatan Kintamani, Kabupaten Bangli
Authors: WIDHYAPURI NI MADE METRI , ANTARA MADE , DEWI IDA AYU LISTIA 
Published: July 2019

The Comparative and Competitive Advantages of Arabica Coffee (Coffea arabica) Commodity in Ulian Village, Kintamani Sub-District of Bangli Regency
The study aimed to analyze the comparative and competitive advantages and the divergence of input and output of arabica coffee commodity, to find out the government protection policy against inputs and outputs; and to investigate the impact of changes in input and output prices on profits, comparative advantages, competitive advantages, divergence, and government protection against inputs and outputs. Methods of data collection was interview and observation. The respondents were 38 farmers in Ulian Village, Kintamani, Bangli and selected by random sampling. Data analysis used Policy Analysis Matrix and sensitivity analysis. The result of analysis by using Policy Analysis Matrix showed that the social profit was Rp 47.953.373 and private profit of Rp 33.202.446. The superiority of arabica coffee commodity in Ulian Village consists of comparative and competitive advantages expressed in DRC ratio of 0.23 and PCR ratio of 0.29. The divergence of input and output consists of divergence of revenue of Rp15,734,996, tradable input divergence was Rp 0, domestic factor divergence was Rp. 994,070, and divergence of net profit of Rp 14,750,927. Government protection was expressed in NPCO ratio of 0.75, EPC ratio of 0.75, PC ratio of 0.69, and SRP ratio of -0.24. These ratios indicate that arabica coffee farmers in Ulian Village, Kintamani, Bangli have no protection from the government. Changes in input and output prices during inflation were at 3.02 percent, an increase in input prices by 10 percent and a fall in the price of output by 50 percent resulted in arabica coffee commodities in Ulian Village, Kintamani, Bangli to have comparative and competitive advantages. There is no government protection on arabica coffee farmers in Ulian Village, Kintamani Sub-District of Bangli Regency when input and output prices changed.
Analisis Nilai Ekspor Kopi Provinsi Bali dan Faktor-faktor yang Mempengaruhinya
Authors: DASI SAUMIA KRISNA DEVI , SUDARMA I MADE , DEWI IDA AYU LISTIA 
Published: July 2019

Analysis of Coffee Export Value of Bali Province and Its Affecting Factors
This research aims to find out how much the contribution of coffee exports to the GDP of the agricultural sector of Bali Province, to know the factors that affect the value of coffee exports of Bali Province and to know the trend and the trend forecast of coffee export value for the next five years. This research was conducted in Bali Province using secondary data derived from government agencies. Data were analyzed based on contributions theory, multiple linear regression analysis and trend analysis. The results showed that the average contribution of coffee export of Bali Province to GDP of agriculture of Bali Province is 17,41%. The result of factors that estimated in this research stated that all significant factor to coffee export value of Bali Province is 72,3% and the remaining 27,7% is explained by other factors outside the study. Factors that partially significantly affect the value of coffee exports are coffee export volume of Bali province, world coffee price and US dollar exchange rate. Trend and forecasting export value of Bali Province coffee is projected to increased in the next five years, which is 2016 to 2020. Suggestions that can be given is increaseing export volume is very important to do because the export volume is the most influental factor on export coffee value, so it needs to be done product quality improvement and network marketing expansion.
Analisis Efisiensi Penggunaan Faktor Produksi Usahatani Cabai Merah di Desa Besakih, Kecamatan Rendang, Kabupaten Karangasem
Authors: WIJAYANTI NI WAYAN ADIYANI , DEWI RATNA KOMALA , WIDIYANTARA I WAYAN 
Published: July 2019

Efficiency Analysis of The Use Of Red Chili Production Factors in Red Chili Farming at Besakih Village, Rendang, Karangasem
The research was conducted in Besakih Village, Rendang Sub-District, Karangasem Regency which is one of red chili farming centers in Karangasem Regency. The problem is that production tends to decline over the past five years. This study aims to analyze the effect of production factors and the level of efficiency of the use of red chili production factors on the red chili production in Besakih Village. The method used to analyze the factors of production was the Cobb-Douglas production function. Data were obtained from 62 respondents by census method. Efficiency was calculated by analyzing the ratio of marginal production prices to factor prices. The results showed that production factors that affect the amount of production include land, seed, manure, NPK, leaf fertilizer, calcium fertilizer, pesticides, and labor. Simultaneously, the influence of production factor was 93,90% to the amount of red chili production, while partially, factors that affect the production of red chili were seed, manure, NPK and pesticide. The production factor that has been efficient in its use was NPK fertilizer. Factors of seed production and manure have not been efficient, so their use needs to be added. Leaf fertilizer production factors, calcium fertilizers, pesticides, and labor usage were inefficient, so the use needs to be reduced.
Willingness To Pay Petani terhadap Pelaksanaan Asuransi Usaha Tani Padi (AUTP) (Studi Kasus Subak Cepik Desa Tajen Kecamatan Penebel Kabupaten Tabanan)
Authors: SURNING NI NENGAH , AMBARAWATI I GUSTI AGUNG AYU , USTRIYANA I NYOMAN GEDE 
Published: July 2019

Farmer’s Willingness to Pay to the Implementation of Rice Farming Insurance(Case Study of Subak Cepik Tajen Village, District of Penebel Tabanan Regency)
Asuransi Usaha Tani Padi (AUTP) is one of program by Indonesia Government toprotect the farmers if there is a risk happen and causes the farmer loss their resultsduring paddy farming. Subak Cepik is one of subak join AUTP since 2015 and havingthe most claims in Bali Province. The purpose of this research is to find out aboutwillingness to pay by the farmers or we can understanding it as farmer’s ability to paypremiums AUTP and to know the constraints that occurs in the implementation ofAUTP for the Subak Cepik farmers and PT Jasindo. This research is using descriptivequantitative and descriptive qualitative method and used 40 sample of farmers. Thedata analyzed using Contingent Valuation Method (CVM). The result of this researchshows that farmer’s willingness to pay is Rp 30,853/ha/planting season. The amount issmaller than the current premium of Rp 36,000/ha/planting season.. Besides, thisresearch also shows obstacles in the implementation of AUTP for farmers that is fromthe process of socialization AUTP, premium payment process and claims fund that isstill lack for farming needs and constraints from the PT Jasindo including the processof socialization and registration process of AUTP participants. Subak Cepik farmersstill want government subsidies and want to improve the service of AUTP. Result fromthis research suggest there is a need to synergize PT Jasindo and the farmers need forsynergy. Then, the government also expected to set the AUTP premium in accordancewith the capability of farmers.
Sikap Petani Anggota Subak terhadap Program Asuransi Usahatani Padi di Subak Yeh Embang, Desa Yeh Embang Kangin, Kecamatan Mendoyo, Kabupaten Jembrana
Authors: KUSUMA KADEK AGUS NOPTANDIKA , PUTRA I GEDE SETIAWAN ADI , PARINING NYOMAN 
Published: July 2019

Subak Farmers' Attitudes toward Rice Farming Insurance Program in Subak YehEmbang, Yeh Embang Kangin Village, Mendoyo Sub-district, Jembrana Regency
Food security becomes one of the main goals of national development. One of theefforts undertaken by the Jembrana Regency Government is to implement a specialeffort (UPSUS) which is the insurance program of paddy farming (AUTP) since 2015.Farmers of Subak Yeh Embang who have not followed the insurance program of ricefarming is high (41.46%). The purpose of this research is to investigate the attitude ofthe farmers of Subak Yeh Embang on paddy farming insurance program. The researchwas conducted in Subak Yeh Embang, Yeh Embang Kangin Village, Mendoyo Subdistrict,of Jembrana Regency. The respondents were 35 people from the population of233 farmers who have not followed the paddy farming insurance program determinedby using the Proportional Random Sampling method.The findings showed that the attitude of farmers of Subak Yeh Embang can becategorized as agreed with the rice farming insurance by the score of 4.06. The farmers'attitude toward the objectives, targets, benefits, risks, and success of paddy farminginsurance program included in the category of strongly agree, while farmers' attitude tocompensation, compensation payment, coverage period, amount of claim, and theapproval of the insurance claim are included in the category agreed, and the attitude offarmers to the organization of the implementation of rice farming insurance programwas the category of doubtful.Based on the result of the research, it is expected that the extension agents and relatedinstitutions should be more active in conducting counseling and dissemination ofinformation about rice insurance program (AUTP).
Analisis Risiko Produksi Bawang Merah di Desa Songan B, Kecamatan Kintamani, Kabupaten Bangli
Authors: PUTRI ANJELINA , DEWI RATNA KOMALA , YUDHARI I DEWA AYU SRI 
Published: July 2019

Risk Analysis of Red Onion Production in Songan B Village Kintamani District,Bangli Regency
Songan B Village is one of the villages that develop onion farming. Songan B villagehas farmer groups spread from the lowland to the highland areas. The problems facedare on the fluctuation of onion productivity which indicates that onion farming facesproduction risk. This study aimed to identify the types of risks and analyze the risk ofonion production. This research used quantitative and qualitative analysis. The resultsshowed that the types of production risks encountered in onion farming in the highlandand lowland areas in the village of Songan B, namely climatic conditions, pest, anddisease attacks. The risk of onion production in the highland areas (KV = 3.09) andlowland areas (KV = 2.46) was relatively high, where the level of risk of onionproduction in the highland areas was greater than that in the lower regions. This is dueto the expected production, variant, and standard deviation of onion productivity in thehighland areas is greater than that in the lower regions. The suggestion that can be givenin this research is that farmers need to recognize the types of production risks faced inorder to anticipate production decline.