bluuebunny/crossref_metadata_2025_split huggingface dataset:
Confrontations et convergences éthiques entre marketing et information autour de la publicité native
Authors: Baillargeon Dany , Coutant Alexandre , Carignan Marie-Eve , Dionne Elyse , Tourigny Mikaëlle 
Published: March 2018

La perméabilité de la division information/publicité dans les salles de rédaction fait récursivement l’objet de débats au sein de l’industrie journalistique. Mus par des logiques différentes, univers marketing et journalistique sont supposés se prémunir de toute influence mutuelle. L’arrivée des plateformes socio numériques, l’éclatement du modèle économique des médias d’information et l’irritation face à l’intrusion publicitaire et les stratégies de blocage encouragent de nouveaux chevauchements, dont la publicité native (PN). Les différentes justifications ou critiques de cette technique controversée constituent une entrée pour analyser le rapport à l’éthique des deux professions, journalisme et marketing. Cette communication propose d’interroger ce phénomène par une double analyse. D’abord en repérant dans le discours des professionnels du marketing et de l’information les différentes rationalités entourant l’utilisation, ou non, de la PN. Ces rationalités sont ensuite adossées aux codes, chartes et guides déontiques. Au final, nous arguons que les guides actuels sont insuffisants pour encadrer le bouleversement professionnel qu’engendre la PN, entre autres sous la force de tensions séculaires, mais fortement bousculées par des rationalités convergentes. Ce paradoxe semble se solder par l’arrivée d’un nouveau type de professionnel, le producteur de contenu. Nous ouvrons quelques pistes pour explorer plus avant cette transformation professionnelle.
Mots Clés : publicité native, journalisme, analyse de discours, éthique
The porousness of the information/advertising division in newsrooms is a recursive topic of debate in the journalism industry. With their distinct logics, the worlds of marketing and journalism are supposed to guard against any mutual influence, as enshrined in ethical codes and charters. But the rise of social media platforms, the fragmentation of the economic model of the news media, the irritation of advertising intrusion, and the ad blocking software are encouraging new overlaps, one being native advertising (NA). The various justifications or criticisms of this controversial technique constitute for us the entry point to analyze the ethics of both journalism and marketing in regard of NA. First, we identify, within the discourse of both marketing and information professionals, the different rationalities surrounding the use or non use of NA. These rationalities are then compared to codes, charters and deontic guides in use. In the end, we argue that the current guides are insufficient to frame the professional upheaval that NA generates, under the force of deep-rooted tensions, now strongly shaken by convergent economical rationalities. This paradox seems to result in the arrival of a new type of professional, the content producer. We open up some avenues to explore this professional transformation further.
Keywords: Ethics, deontology, native advertising, marketing, journalism
Les régulations professionnelles déontologiques de communication publique : des valeurs et des normes de professionnalisation vecteurs de reconnaissance
Authors: Bessières Dominique 
Published: March 2018

Les régulations professionnelles au travers d’un certain nombre d’opérations éthiques et déontologiques visent à organiser une représentation d’unité d’un positionnement des métiers de communicateur public, comme les chartes et récemment un manifeste pour la communication publique. Des valeurs et des normes sont ainsi affichées, mais dans quelle mesure participent-elles d’un mouvement de professionnalisation interactionniste pour consolider le rôle, la fonction, vis-à-vis d’autres groupes sociaux ? Ainsi, plus largement, leur portée ne se résume pas à leur seul contenu, mais bien plus globalement à leur insertion dans des dynamiques de revendication sociale. Il ne s’agit pas de règles contraignantes en termes juridiques, aussi leur sens et leurs incidences sont plus globales. Elles participent, avec d’autres, à la recherche d’une définition de l’exercice du métier de communicateur public. Le rôle des associations professionnelles est central, d’autant plus que l’on peut noter certaines évolutions dans le temps, avec toujours une représentation d’une éthique publique.
Mots clés : Communication publique, déontologie, charte, management, professionnalisation
Professional regulations through a certain number of ethical and deontological operations aim to organize a representation of unity of the positioning of public communicator professions, such as charters and recently a manifesto for public communication. Values ​​and norms are thus displayed, but to what extent do they participate in an interactionist professionalization movement to consolidate the role, the function, vis-à-vis other social groups? Thus, more broadly, their scope is not limited to their content alone, but more broadly to their inclusion in social advocacy dynamics. These are not binding rules in legal terms, so their meaning and their implications are more global. They participate, along with others, in the search for a definition of the exercise of the profession of public communicator. The role of professional associations is central, especially since we can note certain changes over time, always with a representation of public ethics.
Keywords : Public communication, ethics, charter, management, professionalization
Cross-Sectional and Longitudinal Examination of Exercise Capacity in Elite Youth Badminton Players
Authors: Madsen Christian Møller , Badault Benjamin , Nybo Lars 
Published: March 2018

Abstract
Madsen, CM, Badault, B, and Nybo, L. Cross-sectional and longitudinal examination of exercise capacity in elite youth badminton players. J Strength Cond Res 32(6): 1754–1761, 2018—Badminton-specific speed and endurance performance was evaluated in both cross-sectional and longitudinal studies of elite youth players and compared with the physiological capacities of world top-50 singles players. The cross-sectional study involved 10 males in the category U15 (<15 years), 10 U17, 9 U19, and 4 senior elite players. They performed 30-m sprint, countermovement jump, and badminton-specific speed (B-SPEED) and endurance (B-ENDURANCE) tests. The longitudinal data were collected for 10 U15 players with 1- and 2-year follow-up measures. Compared with seniors, B-SPEED performance was 20 ± 5% slower for U15 (p < 0.001), 7 ± 3% slower for U17 (p < 0.05), and nonsignificantly slower (3 ± 3%; p = 0.27) for U19. B-ENDURANCE performance was 45 ± 11% shorter for U15 (p < 0.001), 25 ± 7% shorter for U17 (p < 0.001), and 17 ± 10% shorter for U19 (p < 0.01). The longitudinal data for U15 revealed that B-SPEED performance improved from a 19 ± 5% (p < 0.001) deficit at baseline to 5 ± 5% (p = 0.23) at first-year, and 2 ± 3% (p = 0.43) at second-year follow-up. B-ENDURANCE performance improved from a 43 ± 11% deficit at baseline to 27 ± 10 and 17 ± 7% at 1- and 2-year follow-up (p < 0.001), respectively. Countermovement jump also improved with aging from 29 ± 5% deficit for U15 to 13 ± 6% deficit for U19 (p < 0.01). In conclusion, B-SPEED improves markedly with aging in youth elite players to achieve, by age 19, values matching world-class players. Endurance improved markedly, but with a significant deficit remaining in comparison with senior elite players.
1. GIDA VE TIP ÖĞRENCİ KONGRESİ; 7 MAYIS 2017
Authors: Sarı Gizem , Özkök Mehmet 
Published: March 2018

Yaşamsal sürecin sağlıklı ve doğru devamlılığı, yeterli ve dengeli
beslenmenin yanı sıra güvenli gıda ile mümkündür. Bu bağlamda gıda, gerek
içerdiği yaşamsal ögeler açısından, gerekse taşıyabileceği risklerin neden
olabileceği hastalıklar ve ölümler nedeniyle insan sağlığını doğrudan
ilgilendiren bir unsurdur. Bu nedenle gıdaların sağlıklı yaşamın yanı sıra
hastalıkların oluşumunda/önlenmesindeki yeri tartışmasızdır.
Son dönemlerde nüfusun hızla artması, gıdalardan beklentilerin
yükselmesi, yeni teknolojilerin gelişmesi gibi çeşitli etkenlerle birlikte
gıdanın sağlık alanındaki yeri ve güvenli gıda kavramı konusundaki tartışmalar
da hızla artmaya başlamıştır. Bu durum bilgi kirliliğine ve yanlış
yönlendirmelere de neden olmakta ve toplum sağlığı bundan doğrudan
etkilenmektedir. Bu kongre ile ilk kez gıda ve tıp alanında eğitim gören
öğrenciler bir araya gelerek güncel ve tartışmalı konuları ortak platformda ele
alacaktır.
Kongre ile gıda ve sağlık alanında yer alan meslek bireylerinin
aynı dili konuşabilme, birbirini tanıyabilme açısından temel başlangıç
adımlarının atılması hedeflenmektedir.

Amacı ve vizyonuyla gerçekleştirilen kongremizde birbirinden
değerli sunumlar yapılmış ve bunlar Gıda
ile Tıp alanında hakemlerce ayrı ayrı değerlendirilmiştir. Değerlendirmeler
sonucunda ilk 3 dereceye giren ve özeti elimize ulaşan sunumlar aşağıda
verilmiştir.
Russian Doll Genes and Complex Chromosome Rearrangements in Oxytricha trifallax
Authors: Braun Jasper , Nabergall Lukas , Neme Rafik , Landweber Laura F , Saito Masahico , Jonoska Nataša 
Published: March 2018

Abstract
Ciliates have two different types of nuclei per cell, with one acting as a somatic, transcriptionally active nucleus (macronucleus; abbr. MAC) and another serving as a germline nucleus (micronucleus; abbr. MIC). Furthermore, Oxytricha trifallax undergoes extensive genome rearrangements during sexual conjugation and post-zygotic development of daughter cells. These rearrangements are necessary because the precursor MIC loci are often both fragmented and scrambled, with respect to the corresponding MAC loci. Such genome architectures are remarkably tolerant of encrypted MIC loci, because RNA-guided processes during MAC development reorganize the gene fragments in the correct order to resemble the parental MAC sequence. Here, we describe the germline organization of several nested and highly scrambled genes in Oxytricha trifallax. These include cases with multiple layers of nesting, plus highly interleaved or tangled precursor loci that appear to deviate from previously described patterns. We present mathematical methods to measure the degree of nesting between precursor MIC loci, and revisit a method for a mathematical description of scrambling. After applying these methods to the chromosome rearrangement maps of O. trifallax we describe cases of nested arrangements with up to five layers of embedded genes, as well as the most scrambled loci in O. trifallax.
A Simple Test Identifies Selection on Complex Traits
Authors: Beissinger Tim , Kruppa Jochen , Cavero David , Ha Ngoc-Thuy , Erbe Malena , Simianer Henner 
Published: March 2018

AbstractImportant traits are often controlled by a large number of genes that each impact a small proportion of total variation; however, the majority of tools in population genomics are designed to identify single genes...
Caracterización de factores de riesgo psicosociales que inciden en Trastorno depresivo mayor en adolescentes
Authors: Larios Jimmy , Laborde Carmen , S Mary , Gaviria Gladis , Lastre Gloria 
Published: March 2018

Introducción: La depresión es el trastorno mental que más afecta a la población y es, además, una de las principales causas de discapacidad en el mundo específicamente en los adolescentes, etapa en la vida que se ha considerado de riesgo para padecer depresión.Métodos: Estudio descriptivo de corte transversal, con una población de 120 estudiantes adolescentes de 12 a 19 años.De ella, se escogió una muestra representativa de 84 estudiantes, excluyéndose los que no cumplieron con los criterios de inclusión, para un total de 77 estudiantes. A estos se les realizó una encuesta semiestructurada diseñada para tal fin y se les aplico el test de S.Q.R para depresión, el test de Rosemberg para autoestima, el test de Cage para abuso de alcohol y el apgar familiar para la funcionalidad familiar.Discusión: Se encontró un 19,5% con diagnostico presuntivo de trastorno depresivo, de los cuales un 60% tiene baja autoestima, 80% pertenece a una familia disfuncional y el 20% consume alcohol.Conclusión: Como factores psicosociales predisponentes se encontró la baja autoestima y el pertenecer a una familia disfuncional, pero es necesario realizar nuevos estudios para determinar el nivel de asociación de estos factores con el diagnostico presuntivo de depresión en adolescentes escolares.
Plant-herbivore interactions and secondary metabolites of plants: Ecological and evolutionary perspectives
Authors: Kariñho-Betancourt Eunice 
Published: March 2018

AbstractBackground: Throughout disciplines including paleontology and molecular biology, hence using the fossil record or DNA sequences, ancestral and current plant-herbivore associations mediated by secondary compounds have been assessed. The coevolutionary model of “escape and radiation” predicts adaptive patterns at micro- and macro-evolutionary scale, resulted from the plant-herbivore interaction.Questions: The study of plant-herbivore interaction and secondary metabolites, has been bias for two main reasons: (1) the interdisciplinary study of the interaction has “atomized" the field. (2) The conceptual framework of coevolution favored analysis either within populations or across taxa.Methods: I review the evolutionary history of the interaction and secondary metabolites, from paleontological and palebiochemical data. Then, based on empirical evidence of quantitative genetics and comparative methods, I examine the main assumptions of micro- and macro-evolutionary postulates of the coevolutionary model. Further, I overview the analytical approach for the study of plant defense within-species and across phylogeny. Results: Within species, (1) the coevolutionary dynamics shaping plants and herbivore phenotypes, and (2) the role of plant chemistry to constraint ecological interactions, are the most stressed patterns. Across phylogeny, (1) the role of plant chemistry to constraint insect host shifts, and (2) the implications of, and mechanism behind the evolutionary novelties, are more recently assessed.Conclusion: I suggest that future research should integrate both conceptual and analytical perspectives of micro- and macro-evolutionary approaches. One promising direction relies in modern molecular techniques that may open new research avenues by providing evidence for the function of complex genetic and genomic machineries behind biotic interactions.
The Trend Analysis of Lakes Region Precipitation Data in Turkey
Authors: Taylan Dilek , Aydın Tuba 
Published: March 2018

In recent years, population growth, urbanization, tainted water use
policies, water pollution due to industrialization and climate change has led
to the re-evaluation of water resources. Because the protection plans developed
in the past have lost their validity, the new prevention plans made today have
caused to the critical analysis. In this research, the monthly precipitation
data was analyzed for Lakes Region located in the Middle Mediterranean Regionin
Turkey. For this purpose, the data were subjected to homogeneity test, and the
Mann Kendall test, the Sen’s test and the lineer regression for trend analysis
were applied to data. The analyses for historical monthly precipitation records
were made to nine meteorological stations which identified in the study area:the Ağlasun, Barla,
Aksu, Bucak, Yalvaç, Sütçüler, Kızılkaya, Kasımlar, and Gelendost stations. Also, 3, 6,
9, 12 monthly Standardized Precipitation Index (SPI) values of these stations
were examined by using the Mann Kendall test, Sen’s test and lineer regression
to support historical trend analysis. According to the results of the tests, a
decreasing trend has been observed in most of the nine stations.
La historia desde la perspectiva de los alumnos del Bachillerato Diversificado
Authors: Benítez Cristina , Gonda Daniel , Pereira Claudia 
Published: March 2018

En las últimas décadas del siglo XX estamos asistiendo a una serie de acontecimientos de todo orden como, por ejemplo, los referidos al vertiginoso avance científico y tecnológico. Por otra parte, tenemos los que apuntan a la problemática humana, cada vez más compleja e inquietante que se vive a nivel mundial. ¿Porqué tanto avance científico y tecnológico no logra resolver la problemática humana y mejorar las condiciones de vida de la población? ¿Qué características deberá tener esa educación, para que sea de calidad y responda a los desafíos que se le plantean en el aquí y ahora, y no quede relegada en la dinámica del mundo actual?
CRYPTOCOCCAL ANTIGENEMIA IN HIV/AIDS PATIENTS USING LATERAL FLOW IMMUNOASSAY DETECTION AT Dr. SOETOMO GENERAL HOSPITAL SURABAYA
Authors: Widjaja Sajuni , Triyono Erwin Astha , Kawilarang Arthur Pohan , Rohiman Abu 
Published: March 2018

Cryptococcus infection in HIV / AIDS patients results in cryptococcal meningitis, a major cause of subacute meningitis with 100% mortality if not receiving appropriate antifungal therapy. An examination of cryptococcal antigen will provide risk information for patients who will experience cryptococcal meningitis. Better diagnosis in asymptomatic and symptomatic phases of cryptococcosis are key components to reduce morbidity and mortality. This study aims to determine the proportion of cryptococcal antigenemia in HIV / AIDS patients treated at Intermediate Treatment-Infectious Diseases Unit of Dr. Soetomo General Hospital Surabaya. Cryptococcal antigenemia was examined in HIV / AIDS patients with suspected Cryptococcus infection and CD4+ T cell lymphocyte count <200 cell /μl. The examination used a lateral flow assay diagnostic tool, a simple FDA(Food and Drug Administration)-approved immunochromatographic test system for detection of capsular polysccharide antigens of Cryptococcus species complex (Cryptococcus neoformans and Cryptococcus gattii) in blood. This test meets all of the World Health Organization ASSURED criteria (affordable, sensitive, specific, user friendly, rapid/robust, equipment-free, and delivered). Sensitivity and specifiticy of this method from serum are both 100%. There were 3 positive cryptococcal antigenemia from 41 serum HIV / AIDS patients with suspected cryptococcus infection at Intermediate Treatment- Infectious Diseases Unit of Dr. Soetomo General Hospital Surabaya. All of these patients were male aged over 36 years, had CD4+ T cell lymphocytes <100 cell /μl and had never received antiretroviral therapy before. The proportion of cryptococcal antigenemia in HIV / AIDS patients with suspected Cryptococcus infection at Intermediate Treatment-Infectious Diseases Unit of Dr. Soetomo General Hospital Surabaya was 7.32%.
The Examination of Markets of Organic Foods
Authors: Szabó Bernadett , Gergely Éva , Tóth Fruzsina 
Published: March 2018

Nowadays the consumption of organic foods has an outstanding importance from the aspects of health and environmental consciousness. In this study the habits of organic food consumption in Debrecen are examined by the help of a questionnaire-based survey and a personal interview. On the basis of our results the supply of organic foods in the local markets satisfies the requirement of the consumers, and this tendency is expected to be maintained for the future. The most popular products are vegetables, fruits, dairy products, meat and honey. Generally the consumers are very satisfied with these products. Most of the buyers choose organic foods not only because these products are healthy, but for the fact that they are aware of the environmental- friendly technology by which the production happens. Consumers visiting the markets buy organic foods mainly at a weekly occasion, thus their consumption is conscious, and the healthy way of life is relevant for them. Many people do not know that there are such markets in Debrecen, in this way the promotion of these places is outstandingly important.
SmartWater Synergy with Surfactant Polymer Flooding for Efficient Oil Mobilization in Carbonates
Authors: Wang Jinxun , Ayirala Subhash C. , AlSofi Abdulkareem M. , Al-Yousef Ali A. , Aramco Saudi 
Published: March 2018

Abstract
SmartWater, through tailoring of injection water salinity and ionic composition, is gaining positive attention in the petroleum industry to synergize with several enhanced oil mobilization agents, such as chemicals and nanoparticles. The SmartWater assisted oil mobilization methods are currently considered as potential optimization routes to improve the efficiency and economics of different processes. In this study, we investigated the synergy of SmartWater in surfactant-polymer flooding for efficient oil mobilization in carbonates. The interfacial tension (IFT) data showed that SmartWater retained almost similar performance when compared to using a conventional high salinity water (HSW) with surfactant. The streaming potential tests demonstrated surface charge alterations to more negative due to SmartWater when compared to using high salinity water in carbonate reservoir cores. SmartWater also displayed favorable reductions in contact angle on carbonate surfaces towards a desired wettability condition in comparison to HSW. Oil displacement experiments conducted with a small surfactantpolymer (SP) slug followed by chase polymer and SmartWater/HSW flooding revealed the enhanced performance with SmartWater in SP flooding. Only half the dosage of polymer was used in SmartWater compared to that used in HSW, while around 70% of polymer solution viscosity was reached. The results showed that SP flooding with SmartWater can increase the oil mobilization by more than 5% in comparison to that obtained from SP flooding with HSW, and most of this oil mobilization gain was observed within one pore volume of injection. The different experimental findings from this work clearly established the potential synergy between SmartWater and surfactant-polymer flooding as a promising hybrid method for carbonates. The combined use of SmartWater with surfactant and polymer has yielded additional oil mobilization when compared to using HSW in surfactant polymer flooding, besides resulting in reduced polymer consumption and accelerated oil production. This favorable synergy will improve the efficiency, practicality and economics of chemical flooding projects in the field.