STRATEGI PENGEMBANGAN WISATA HUTAN MANGROVE BERBASIS KEGIATAN KONSERVASI DI DESA KARTIKA JAYA KABUPATEN KENDAL Mangrove Forest Development Strategy Based On Conservation Activities in Kartika Jaya Village, Kendal District
Authors: Sulaiman Muhammad , Sulardiono Bambang , Ain Churun 
Published: September 2020

ABSTRAK Kawasan konservasi mangrove di Desa Kartika Jaya merupakan kawasan yang pengelolaan dan pemanfaatan dilindungi. Kegiatan konservasi mangrove yang dilakukan Kelompok Mangrove Desa Kartika Jaya sebatas melakukan penanaman mangrove, dan menjaga ekosistem mangrove. Penelitian ini bertujuan untuk mengetahui faktor-faktor mempengaruhi kegiatan konservasi mangrove dan memperoleh alternatif strategi yang tepat untuk mengembangkan wisata hutan mangrove yang berbasis kegiatan konservasi di Desa Kartika Jaya. Penelitian ini dilakukan bulan agustus 2018 di Desa Kartika Jaya, Kabupaten Kendal dengan menggunakan metode deskriptif dengan studi kasus. Pengambilan data dilakukan melalui wawancara, dan observasi. Data yang diperoleh dianalisis menggunakan analisis SWOT (Strenght Weakness Opportunity Threat). Hasil analisis menunjukkan faktor-faktor yang mempengaruhi pengembangan kegiatan konservasi mangrove di Desa Kartika Jaya adalah faktor internal meliputi status hutan mangrove, luas kawasan, pengalaman bekerjasama dengan instansi pemerintah dan swasta, partisispasi masyarakat, kekompakan anggota, legalitas, fasilitas, mobilitas, status lahan, dan pengawasan. Faktor eksternal meliputi, potensi ekowisata, potensi pembuatan produk olahan mangrove, potensi sebagai objek penelitian, dan partisipasi perguruan tinggi. Prioritas alternatif strategi yang terpilih adalah meningkatkan kerjasama dengan instansi pemerintah dan swasta untuk menguatkan sumber pendanaan setiap kegiatan, memperluas lahan mangrove, meningkatkan fasilitas pendukung operasional setiap kegiatan, dan melibatkan masyarakat dalam setiap kegiatan.ABSTRACT The mangrove conservation area in Kartika Jaya Village is a protected and managed area. Mangrove conservation activities carried out by Mangrove Group in Kartika Jaya Village are limited to planting mangroves, and maintaining mangrove ecosystems. This study aims to determine the factors that influence mangrove conservation activities and obtain appropriate alternative strategies for developing mangrove forest tourism based on conservation activities in Kartika Jaya Village. This research was conducted in August 2018 in Kartika Jaya Village, Kendal Regency using descriptive methods with case studies. Data collection done through interviews, and observations. The data obtained were analyzed using SWOT analysis (Strenght Weakness Opportunity Threat). The results of the analysis the factors that influence the development of mangrove conservation activities in Kartika Jaya Village are internal factors including the status of mangrove forests, area size, experience of working with government and private institutions, community participation, member cohesiveness, legality, facilities, mobility, land status, and supervision. External factors include the potential of ecotourism, the potential for making mangrove processed products, the potential as an object of research, and college participation. The chosen alternative strategic priority is to increase collaboration with government and private institutions to strengthen funding sources for each activity, expand mangrove land, improve operational support facilities for each activity, and involve the community in every activity.