bluuebunny/crossref_metadata_2025_split huggingface dataset:
How deep is your love? Brand love analysis applied to football teams
Authors: Velicia Martín Félix , Toledo Luis Dona , Palos-Sanchez Pedro 
Published: May 2020

PurposeThe central objective is to determine the main components of a brand that become a “beloved” brand in the minds of consumers applied to football teams.Design/methodology/approachThe authors conducted a quantitative causal study using partial least squares (PLS) with a sample of 824 participants using an online questionnaire.FindingsBrand love is a construct composed of five dimensions: passion, connection with the brand, intrinsic rewards, emotional attachment and thinking and frequent use. It also demonstrates that the consequences of brand love for football teams are loyalty, willingness to invest and word-of-mouth communication.Research limitations/implicationsManagers of large football clubs must emphasize achieving an emotional connection with their fans and develop their marketing strategies on building long-term emotional relationships which will result in greater investments.Practical implicationsGiven the competitive and international environment of the sports sector, the conclusions will be of use for managers of sports clubs and companies that develop sponsorship strategies. Another important contribution is the theoretical contribution of the brand in football teams and the psychological understanding of fans as consumers.Originality/valueThis is the first attempt to establish a model of the background and causes of brand love with respect to football teams and a context also not analysed as is the Spanish one. The analysis does not only focus on the emotional relationship but also include how the possible investment of the fans is modelled.
Elevating self-esteem through sport team identification: a study about local and distant sport fans
Authors: Lianopoulos Yannis , Theodorakis Nicholas D. , Tsigilis Nikolaos , Gardikiotis Antonis , Koustelios Athanasios 
Published: May 2020

PurposeThe concept of sport team identification has been widely used as a theoretical framework in explaining sport fan behavior. However, limited attention has been devoted to the consequences of distant (i.e., foreign) team identification. The purpose of the current research was to examine the way in which fans (local and distant) can increase their levels of collective and personal self-esteem due to their team identification.Design/methodology/approachData were accumulated from three Greek websites (N = 742). Among them, 623 subjects were grouped as local and 119 as distant football fans. A structural invariance analysis was followed.FindingsThe results revealed how team identification, enduring team-related social connections, and basking in reflected glory are interrelated to affect collective and finally personal self-esteem. Moreover, no differences were found between local and distant fans regarding the paths from eam identification to collective self-esteem and from collective self-esteem to personal self-esteem.Originality/valueThis is one of the first endeavors to examine the psychological consequences of distant team identification and to test the invariance across local and distant fans concerning the mechanisms that their personal self-esteem can be enhanced because their psychological connection to their favorite sport team.
Factors influencing committee effectiveness in public higher education institutions: evidence from Ghana
Authors: Okofo - Darteh Daniel , Asamoah Emmanuel 
Published: May 2020

PurposeWith the spate of growth in public and private institutions, higher education systems are also getting more complex, so the task of managing and monitoring the sector is becoming more specialized and demanding. Public higher education institutions (HEIs) operate through committees, and the effectiveness of the committees will determine whether the institutions will achieve their vision and mission. This study aims to identify the critical factors that contribute to committee effectiveness in HEIs in Ghana as well as the factors that constrain committee effectiveness in HEIs in Ghana. The present study sought to measure the contribution of trust, communication, roles, goals, relationships and mutual respect to committee effectiveness in HEIs.Design/methodology/approachIn total, 805 respondents were sampled from ten public universities in Ghana. All the respondents are part of statutory committees in their institutions. Team effectiveness survey by Azmy with Kwofie et al.’s survey for measuring effectiveness in teams was used for data collection and was analyzed using multiple linear regression analysis.FindingsThe study found that mutual trust and effective communication significantly contribute to committee effectiveness in HEIs. It also exposed that committee roles, committee goals, committee relationship and committee leadership constrained committee effectiveness in HEIs.Research limitations/implicationsThis research is limited by the fact that only six team effectiveness factors were considered for the study when many others could have been considered. It also does not measure probable moderators or mediators that might have had some effect on the influence of the factors under consideration on committee effectiveness.Practical implicationsThis study will help managers of public universities to strengthen the factors considered in the committee to build solid, creative and productive committees and universities through team-building seminars and training workshops. It provides practical knowledge of factors that promote and those that hinder team effectiveness so that appropriate preventive measures can be taken to ensure team effectiveness in all committees.Originality/valueThe study departs from research in the private sector corporate entities into a unique area of HEI governance. It should be of great value to the higher education governance discourse in Ghana and Africa.
How companies evaluate the ROI of social media marketing programmes: insights from B2B and B2C
Authors: Silva Susana C. , Duarte Paulo Alexandre Oliveira , Almeida Sara Resende 
Published: May 2020

Purpose
The purpose of this study is to understand and compare how business-to-business (B2B) and business-to-consumer (B2C) companies evaluate the return on investment (ROI) on their social media marketing (SMM) programmes and how the investment is handled in these type of marketing programmes.

Design/methodology/approach
A mixed-methods approach involving multiple cases and a survey was used. Data were collected from personal interviews with eight professionals responsible for SMM management, from four B2B and four B2C companies, complemented with responses to a web-based survey by the other 28 companies’ marketing managers.

Findings
The results show that there are some differences between B2B and B2C companies regarding SMM evaluation and investment but in general marketing managers for both types of firms use simple metrics to evaluate their SMM programmes. The main measures used relate to awareness, engagement and reach and most of the metrics identified are interaction-related.

Research limitations/implications
Given the complex and sensitive nature of the subject, more research is needed focussed on providing additional evidence from a larger sample of B2B and B2C organizations to allow the extension of the finding to the population as the non-probabilistic nature and size of the current sample impose that the findings should be interpreted carefully. Future research should focus on understanding what the firm’s characteristics predict the importance and level of effort placed in SMM and the barriers to ROI measurement in SMM programmes, especially in B2B firms.

Practical implications
The current findings confirm that the topic of SMM ROI evaluation is not a priority for B2C or B2B companies. There is a need for an update of their online marketing strategy, namely, on budget definition and allocation. Furthermore, companies should increase the autonomy of SM managers, as they are dependent from marketing managers and hire specialized professionals devoted to SMM in both B2C and B2B companies.

Originality/value
The findings of this study contribute to improve the understanding of the evaluation of SMM and to extend the literature on the subject. It also provides a relevant advance into the assessment and understanding on the measures used to evaluate the effectiveness of SMM programmes by offering a comparison on how B2B and B2C use metrics and allocate resources to the SMM management.
The role of analytical CRM on salesperson use of competitive intelligence
Authors: Nelson Christopher A. , Walsh Michael F. , Cui Annie Peng 
Published: May 2020

Purpose
The purpose of this paper is to identify the impact of analytical customer relationship management (CRM) on salesperson information use behavior.

Design/methodology/approach
To achieve the aim of this paper, a vignette experiment was undertaken. The data used for the final analysis included 125 professional salespeople across multiple industries.

Findings
This paper focuses on the personal use of competitive intelligence. The authors find that to maximize the effectiveness of using competitive intelligence, the salesperson must become adept at both choosing the correct pa`rtners to trust and properly valuing information. Properly valuing information can be accomplished through the use of analytical CRM.

Practical implications
The managerial implications of this paper are straightforward yet important. CRM providers have improved the tools available to salespeople (e.g., heat maps) and have partnered with other large scale providers of customer and market information (e.g., global marketing research firms) to provide a analytical tool that is user friendly to salespeople. Yet, many firms still use simplified CRM platforms, which do little more for the salesperson than offer an opportunity to document notes. Sales firms should move toward this analytical CRM system because it improves the salesperson’s ability to value information and increases the salesperson’s ability to use intelligence to link products to buyer needs.

Originality/value
This paper contributes to theory through confirming the importance of analytical CRM on salesperson’s information use behavior by using a motivation, opportunity and ability framework. Additionally, a methodological contribution was made through the development of an information value scale.
Online privacy as an integral component of strategy: allaying customer fears and building loyalty
Authors: Liyanaarachchi Gajendra 
Published: May 2020

Purpose
This paper aims to demonstrate how building competency in privacy can be used to transform the corporate strategy to generate a sustainable competitive advantage. A novel framework is presented as a guide to redesigning strategy by striking a balance between customer expectation and organizational objectives. In doing so, the paper offers four possible outcomes of accommodation, accumulation, association and affiliation, providing illustrations to each scenario for strategy formulation.

Design/methodology/approach
The relationship between privacy paradox and corporate strategy was examined through a qualitative research study. The author conducted 30 in-depth interviews on grounded theory methodology investigating customer insights on the nature and extent of privacy protection associated with e-commerce and organizational approach.

Findings
The customers are dissatisfied with existing data security strategies adopted by firms in protecting privacy. The over-reliance on systems has negatively influenced the communication between the organization and customers, leading to a possible competitive disadvantage. The firms need to redesign privacy strategy shifting from a system-driven approach to providing personalized service.

Originality/value
This paper presents a novel framework the privacy strategy matrix (PSM), introducing privacy as a strategic expedient in transforming corporate strategy facilitating privacy protection as a metaphor for differentiation. PSM framework provides a standard to evaluate the effectiveness of the corporate strategy in managing privacy manifesting a path toward deriving a sustainable competitive advantage.
A psychological approach to regaining consumer trust after greenwashing: the case of Chinese green consumers
Authors: Wang Dandan , Walker Thomas , Barabanov Sergey 
Published: May 2020

PurposeThe purpose of this study is to suggest an approach to regain consumer trust after negative effects of greenwashing that draws corporations and consumers into a conflicted relationship.Design/methodology/approachThe authors collect and interpret qualitative data from in-depth interviews to develop a theoretical approach that enables the rebuilding of trust between greenwashing corporations and their consumers using the concept of psychological resilience.FindingsThis analysis indicates that the approach is an interaction between consumers with green brand loyalty and greenwashing corporations. This type of consumer demands emotional factors, functional factors and legitimate factors in the process of psychological resilience, and after greenwashing, corporations should select appropriate recovery strategies to stimulate these protective factors.Originality/valuePrevious research studied green consumer trust in the marketing field but did not explore the core of trust which was regarded as a cognitive process. This paper investigates green consumer behaviour under the perspective of psychological resilience and makes an innovative attempt to understand drivers of regaining consumer trust. Previous research works put forward a series of strategies related to regaining trust, but they did not discuss the mechanisms by which these strategies work. Using the method of grounded theory, we attempt to reveal the “black box” of consumers cognition after greenwashing and propose a strategy for regaining consumer trust.
Is a smiling model better? A study based on apparel e-retailers
Authors: Wu Ruijuan , Ou Xiaoqian , Li Yan 
Published: May 2020

PurposeThe objective of this study is to examine the effect of human model facial presentation (a smiling facial expression vs a neutral facial expression vs no facial presentation) on consumers' approach behavior and to determine the mechanism and boundary conditions behind such effects.Design/methodology/approachThe research consisted of four laboratory experiments.FindingsThe results of four studies showed that a smiling facial expression led to the highest score for approach behavior. Pleasure and arousal mediated the effect of facial presentation on approach behavior. In the relationship between facial presentation and approach behavior, the moderating effects of emotional receptivity and the situation were significant. To be specific, for participants with high emotional receptivity, smiling facial expressions led to the highest approach behavior; for participants with low emotional receptivity, neutral expressions led to the highest approach behavior. In a browsing situation, the approach behavior of participants in response to a smiling facial expression was the highest. However, no significant differences were found in approach behavior under the three conditions regarding a purchasing situation.Originality/valueThis study supplements the literature on human model presentation and enriches the study of facial expressions.
The bones are the same: an exploratory analysis of authentic communication with LGBTQ publics
Authors: Ciszek Erica L. , Pounders Kate 
Published: May 2020

PurposeThe purpose of this work is to identify the components of authentic communication with LGBTQ publics and to examine if there is a difference in what constitutes authentic communication for LGBTQ publics compared to other publics.Design/methodology/approachWe conducted in-depth interviews with professionals who both identify as LGBTQ and are instrumental in developing content targeted to this public.FindingsAuthenticity is synonymous regardless of the target public; however, differences emerge in the manifestation of authenticity with historically marginalized groups, like LGBTQ publics.Practical implicationsPractitioners working with historically marginalized communities need to make sure they are walking the walk, not just talking the talk.Social implicationsAuthentic communication arises from an organization's broader holistic commitments to diversity, equity and inclusion.Originality/valueThe insights derived by our participants are unique, as they are perspectives traditionally “written out” of research.
Exploring the renaissance of wayfinding and voyaging through the lens of knowledge representation, organization and discovery systems
Authors: Buente Wayne , Baybayan Chad Kālepa , Hajibayova Lala , McCorkhill Mallory , Panchyshyn Roman 
Published: May 2020

PurposeThe purpose of this paper is to provide a critical analysis from an ethical perspective of how the concept of indigenous wayfinding and voyaging is mapped in knowledge representation, organization and discovery systems.Design/methodology/approachIn this study, the Dewey Decimal Classification, the Library of Congress Subject Headings, the Library of Congress Classifications systems and the Web of Science citation database were methodically examined to determine how these systems represent and facilitate the discovery of indigenous knowledge of wayfinding and voyaging.FindingsThe analysis revealed that there was no dedicated representation of the indigenous practices of wayfinding and voyaging in the major knowledge representation, organization and discovery systems. By scattering indigenous practice across various, often very broad and unrelated classes, coherence in the record is disrupted, resulting in misrepresentation of these indigenous concepts.Originality/valueThis study contributes to a relatively limited research literature on representation and organization of indigenous knowledge of wayfinding and voyaging. This study calls to foster a better understanding and appreciation for the rich knowledge that indigenous cultures provide for an enlightened society.
Islamic banking selection criteria: a multi-ethnic perspective
Authors: Abdul Hadi Noradilah , Muwazir Mohd Rizal 
Published: May 2020

Purpose
The purpose of this paper is to examine selection factors among multi-ethnic customers in Malaysian Islamic banking industry. The information is important to reinforce the argument that ethnicity could become significant factor in determining customer behaviour.

Design/methodology/approach
This study uses quantitative approach by using questionnaire (Likert scale) to measure respondents ranking of 25 selection factors. A total of 272 valid responses were generated from 450 questionnaires distributed, with 60.4% response rate. The methods of analysis used are descriptive analysis, factor analysis and Kruskal–Wallis test.

Findings
The findings revealed five selection factors (religious and ethical, services and convenience, service quality and benefit, external and operational and charges), with religious and ethical factor as the most important criteria for Malay customers. As for Chinese and Indian customers, they chose services and convenience factor.

Originality/value
This study is conducted to gain new insights on the perception of multi-ethnic banking customers in Malaysia towards Islamic banks and how cultural differences might affect their decisions. The findings are important for further development of the Islamic banking industry in Malaysia considering ethnicity has a major impact on the society. The acknowledgement of similarities and differences between the ethnic groups could strengthen the relationship with the Islamic banking customers. Furthermore, incorporation of ethnicity factor in bank’s marketing strategies is important to secure competitive advantage particularly in dual banking system such as in Malaysia.
Partner opportunism and willingness to engage in project relationships
Authors: Chaudhry Smita 
Published: May 2020

PurposeThe paper seeks to understand the implications of partner opportunism for project relationships.Design/methodology/approachBased on the theoretical literature, the paper presents a conceptual model considering the perspective of the organization impacted by partner opportunism.FindingsThe model proposes that partner opportunism lowers willingness to engage by creating perception of loss. The undesirable impact of opportunism on perceived loss is less if the partner has made high relation-specific investments. Also, the negative impact of perceived loss on willingness to engage is less if the partner is difficult to substitute.Research limitations/implicationsThe model can be tested in the context of information technology (IT) relationships because of scope for opportunism in IT project relationships. Data can be collected through experimental vignettes.Originality/valueThe model contributes by investigating novel aspects of governance, behavioral consequences of opportunism and relation-specific investments in project relationships. The paper suggests that organizations can protect themselves against the ill effects of partner opportunism by enabling their stakeholders to invest substantial time and effort in the relationship and fortify relational quality and bonding.
Destructive leadership in crisis management
Authors: Fors Brandebo Maria 
Published: May 2020

PurposeThe purpose of this paper is to contribute to increased knowledge of destructive leadership in crisis management. The specific research questions are: (1) What types of destructive leadership behaviours can be identified in leaders in crisis management? and (2) Why are these behaviours considered destructive in this context?Design/methodology/approachAbout 21 informants involved in crisis management at regional, local and operational levels in Sweden were interviewed. They were selected since they had recently been involved in severe accidents and/or crises (e.g. terror attacks, forest fires). A grounded theory analysis of interview data yielded two core variables: destructive leadership behaviours, and appraisal: interpretation of leader behaviour.FindingsThe study identified seven different destructive leadership behaviours: four task-related and three relationship-related. Task-related behaviours primarily led to negative consequences for the task/crisis. Relationship-related behaviours have negative consequences for subordinates' job satisfaction, well-being and/or sense of meaningfulness. The paper relates the identified behaviours to existing leadership ideals within crisis management and discusses behaviours that appear to be unique for the crisis management context.Practical implicationsThe paper highlights the fact that great crisis managers are not always good at managing relationships, which may have negative implications for crisis management in the long term.Originality/valueDestructive leadership is a research field that is rapidly expanding. However, there is a lack of knowledge concerning the nature of destructive leadership behaviours and what makes an individual appraise a leader as destructive in crisis management.