bluuebunny/crossref_metadata_2025 huggingface dataset:
The Effect of Product Quality, Service Quality and Price on Customer Satisfaction at Loki Store
Authors: Gani Abdul , Hillebrandes Oroh Augustinus Nicolaas
Published: March 2021

The retail industry is still popular in Indonesia. Overall, retail sales growth has decreased. However, the clothing industry has increased. The growth in the clothing sub-group retail industry provides opportunities for companies. One of them is the Loki store. The purpose of this study was to analyze the effect of product quality, service quality and price on customer satisfaction at the Loki store. This research used a quantitative approach consisting of primary data and secondary data. Purposive sampling was used. The sample was 150 respondents. Multiple linear regression analysis was used. The results showed that product quality, service quality, and price had a significant positive effect on customer satisfaction at the Loki store.
Keywords: product quality, service quality, price, satisfaction, Loki store
Blue Ocean Strategy of the Srikandi Organizer
Authors: Yandasari Khanza Nur , Utami Christina Whidya
Published: March 2021

The Srikandi Organizer arranges, prepares, and creates wedding parties in Surabaya, Indonesia. The purpose of this research was to formulate a blue ocean strategy as a competitive advantage that could be applied at The Srikandi Organizer. This research used descriptive qualitative research methods. Data were collected through interviews, documentation, observation and from the literature. Purposive sampling was used. Semi-structured interviews were conducted with four selected informants: two founding members of the company, one client of the company, and one competitor of the company. This study evaluated the Business Model Canvas, Canvas Strategy and Four Action Framework to determine the blue ocean strategy of The Srikandi Organizer. The blue ocean strategy gave a competitive advantage to The Srikandi Organizer by innovating in arranging bundling packages with other wedding event vendors and making attractive promo packages.
Keywords: strategic innovation, wedding organizer, business model canvas, blue ocean strategy
The Effects of Social Value, Value for Money, App Rating, and Enjoyment on the Intention to Purchase the Premium Service of the Spotify App
Authors: Yulianto Hans Christian , Hillebrandes Oroh Augustinus Nicolaas
Published: March 2021

The use of music streaming services has been proliferating all around the world, including in Indonesia. While being a leader in music streaming service, Spotify is not at their top performance lately due to having reached the maturity stage, and even shows a decline in the percentage of paid users as compared to the total users. Their growth has also slowed in the past five years. Strategic marketers claim that companies need to fully understand the needs of the consumers to create suitable products and therefore grow their company, and failure to do so is creating marketing myopia and problems. This research was done to find out the effect of social value, value for money, app rating, and enjoyment on the intention to purchase Spotify, specifically the premium version of Spotify. The sample was Spotify users who had been using Spotify for at least one month (both free and premium), aged at least 13 years old, who had a smart device, and were domiciled in Surabaya, Indonesia. 135 samples were used. All independent variables positively and significantly affected the dependent variable, both individually and as a whole. The most dominant factor was the value for money, followed by enjoyment, app rating, and finally, social value. The findings can be used to develop strategies to help improve the performance of freemium businesses, including Spotify.
Keywords: app rating, enjoyment, music streaming, purchase intention, social, technology, value for money
The Effect of Price, Product Quality and Brand Image on the Interest in Purchasing Two Good Bakery Products
Authors: Gunawan Nicholas Francois , Herdinata Christian
Published: March 2021

This study aimed to determine the effect of price (X1 ), product quality (X2 ), and brand image (X3 ) on the interest to purchase (Y) Two Good products. A quantitative research approach was taken. Purposive sampling was used. There were 98 respondents. A questionnaire with a Likert scale was used to collect the data, which were analyzed using multiple linear regression processed with SPSS 25 Software. The price and product quality had a significant positive effect on the interest in buying Two Good products, while brand image did not.
Keywords: price, product quality, brand image, buying interest
The Effect of Leadership Style, Organizational Culture and Compensation on Employee Performance at PT Baliwong Indonesia
Authors: Vianney Imansach Yohanes Mario , Kodrat David Sukardi
Published: March 2021

PT Baliwong Indonesia is a central operating company in Surabaya and East Java which provides HR (Human Resources) services. The purpose of this study was to examine the effect of leadership style, organizational culture and compensation on the performance of employees at PT Baliwong Indonesia. This research used quantitative methods. The data was sourced from a questionnaire filled in by employees of PT Baliwong Indonesia. Data was processed using SPSS with multiple linear regression methods.
Keywords: leadership style, cultural organization, compensation, human resources service provider company
The Impact of Leadership, Motivation and Discipline on Employee Performance (a Study on Employees of PT Surabaya Marine)
Authors: Chumairoh Eva Trisnawati , Wiradinata Trianggoro
Published: March 2021

This purpose of this study was to determine the effect of leadership, motivation and discipline on employee performance. The independent variables were leadership (X1), motivation (X1) and discipline (X3). The dependent variable was employee performance (Y). This was explanatory research with a quantitative approach. The study was conducted at PT Surabaya Marine with employees. Data analysis was carried out through multiple linear regression analysis with the F test and t test. Employee performance was strongly influenced by leadership, motivation and discipline.
Keywords: leadership, motivation, discipline, employee performance
The Influence of Instagram on Purchasing Decisions through Brand Awareness (a Study at Hive & Honey Solo)
Authors: Nugroho Melisa Christina , Herdinata Christian
Published: March 2021

As the food and beverage industry is growing rapidly, entrepreneurs are using this opportunity to engage in this area of business. Data show that social media is a very useful tool to advertise products or services to attract more customers, and with more and more people using social media, businesses have made social media one of their main marketing strategies. This research aimed to explore the effect of Instagram social media marketing on decisions to purchase Hive & Honey Solo products through brand awareness as a mediating variable. The study had a total of 92 respondents who had purchased Hive & Honey Solo products more than once. Data were collected using a questionnaire with 13 indicators that used the Likert scale, and data were processed using PLS-SEM. Social media marketing significantly positively influenced decisions to purchase Hive & Honey Solo products through brand awareness.
Keywords: social media marketing, brand awareness, purchasing decision
The Influence of Marketing Mix on Decisions to Purchase UD Utama Karya Products
Authors: Rizqi Mokhammad Reza , Sutanto J. E.
Published: March 2021

The performance of the furniture industry in Indonesia is fluctuating. The furniture trend has been changing quickly. The number of furniture companies has been increasing, so competition has also increased. UD Utama Karya is a family furniture business which produces antique-classic and minimalist designs. It serves customers in Indonesia, specifically the eastern part of Indonesia. This company was established in 1999. The aim of this research was to determine the influence of the marketing mix on decisions to purchase UD Utama Karya products. This research used a quantitative approach and data were collected with an online questionnaire using Google Forms. There was a sample of 61 and participants were customers of UD Utama Karya in Pasuruan City. Participants were recruited from the internal data of this company, using the Slovin Formula. Product, price and promotions influenced decisions to purchase UD Utama Karya products, but place did not.
Keywords: marketing mix, purchase decision, UD Utama Karya
Corporate Governance, Audit Quality, Family Ownership and Earnings Management
Authors: Widagdo Ari Kuncara , Rahmawati Rahmawati , Murni Sri , Wulandari Trisninik Ratih , Agustiningsih Sri Wahyu
Published: March 2021

This study aimed to obtain empirical evidence regarding the influence of corporate governance and audit quality on earnings management measures, as well as their relationship with the effect of family ownership. Research on earnings management has been widely conducted, but research in family firms is still limited, while based on previous observational data, 95% of companies in Indonesia are family firms. In addition, the difference in the concept of corporate governance in developing countries compared to developed countries is crucial in relation to company supervision patterns. Earnings management practices carried out by company management can be caused by the occurrence of information asymmetry in which management as an agent has more information related to the company than the company owner. This information asymmetry is used by managers to mislead other parties with the aim of increasing their managerial career or compensation. Implementing the corporate governance mechanism is a way to reduce earnings management. Another factor affecting earnings quality is audit quality. This study took a sample of manufacturing companies listed on the Indonesian Stock Exchange during the 2017- 2018 period. 152 sample data were tested. This study used secondary data obtained from annual reports of companies listed on the Indonesian Stock Exchange. Moderated regression analysis (MRA) was used. Corporate governance had no effect on earnings management and audit quality had a significant effect on earnings management behavior. Family ownership was able to strengthen the effect of audit quality in determining earnings management actions.
Keywords: corporate governance, audit quality, earnings management, family ownership
Constraints of Small and Medium Food Industry to Take Advantage of Domestic Market Opportunities during the Covid-19 Pandemic
Authors: M. Taneo Stefanus Yufra , Noya Sunday , Setiyati Etsa Astridya , Melany .
Published: March 2021

The small and medium-sized food industry (SMFI) has a great opportunity to meet domestic market demand during the Covid-19 pandemic but there are various obstacles. This paper aims to present the constraints faced by SMFIs, especially concerning raw materials and marketing, in taking advantage of domestic market opportunities, and proposes alternative solutions. The study was conducted on four SMFIs that produce functional food in Malang Regency. Data were collected through in-depth interviews. The results showed that the demand for functional foods such as garlic, ginger, turmeric and fruits increased during the Covid-19 pandemic, which seemed to be related to public awareness about increasing immunity. However, the obstacles faced by SMFIs were the high price of raw materials due to limited supply, and limited marketing because they did not have distribution licenses from BPOM. Information about the process and BPOM’s distribution permit requirements was very limited for SMFI managers, and large capital was needed to fulfill the requirements of Good Manufacturing Practices. Therefore, SMFIs should have long-term cooperation with farmers to ensure the availability of raw materials; build networks and maintain cooperation with customers; and utilize credit for MSMEs in the economic recovery program provided by the government to meet the GMP requirements in BPOM’s distribution permit. The government should conduct intensive outreach to SMFI managers about the process and requirements for distribution permits from BPOM, credit facilities, and other policies related to economic recovery during the Covid-19 pandemic.
Keywords: small and medium food industry, domestic market, Covid-19 pandemic, BPOM
The Effect of Self-Efficacy on Entrepreneurial Intention with the Mediation Variables of Attitude Towards Behavior, Perceived Behavioral Control and Subjective Norm (a Study on the Master’s of Management Students at Universitas Ciputra Surabaya)
Authors: Putra Briandy , Antonio Tony
Published: March 2021

Entrepreneurship education is one of the national programs to boost the number of entrepreneurs in the country. The success of creating educated entrepreneurs depends on several factors such as the curriculum, mentors, the method and the readiness of the participant. The intention to become an entrepreneur cannot be separated from the individual’s self-efficacy. This research examined the effect of master’s students’ self-efficacy on their entrepreneurial intention, with the mediation of the Planned Behavior Theory variables. The sample included 134 master’s students out of the total of 203. All had been conducting business for at least six months and were recruited through purposive sampling. A 1-5 Likert scale questionnaire was given to the respondents in print and through Google Forms. Quantitative data analysis was done using smart-PLS version 3. Two of the three variables of the Planned Behavior Theory were significant as mediators of self-efficacy, namely attitude toward behavior and subjective norm. Perceived behavioral control did not have an effect on self-efficacy and entrepreneurial intent through mediation.
Keywords: self-efficacy, theory of planned behavior, attitude toward behavior, perceived behavioral control, subjective norm, entrepreneurial intention
The Analysis of Customer Satisfaction Assessments to Determine E-Siap Product Development Strategies
Authors: Kusuma Rizki , Tambunan Damelina Basauli
Published: March 2021

This research was conducted to measure E-Siap customer satisfaction based on six main factors: visual aesthetic, content, e-trust, e-convenience, e-cost effectiveness and e-response. This research used a quantitative descriptive analysis with 32 users located across Indonesia. The data were collected and measured according to the mean of each factor and indicator. Th aim was to obtain input for product development based on the deepening of the average value per factor and indicator, sharpened by interviews with informants who have an indication of dissatisfaction with the functions and services of the E-Siap application. It was found that the e-trust factor had the lowest average value compared to the five other factors, even though this factor was still in the area of satisfaction. Therefore, in-depth improvements will be made to ensure the user feels safe operating the E-Siap application.
Keywords: user satisfaction, zone of tolerance, technology product development strategy
The Influence of Financial Literacy, Financial Attitude and Locus of Control on Financial Satisfaction: Evidence From the Community in Jakarta
Authors: Adiputra I Gede
Published: March 2021

Abstract The purpose of this study was to analyze the effect of financial literacy, financial attitude and locus of control on financial satisfaction. The sample was collected using a non-probability method through purposive sampling. The 146 participants were stock investors. Data were analyzed using the SEM- PLS method with the Smart PLS 3.2.8 application. Financial literacy had a significant effect on financial satisfaction, which shows that people who have knowledge of finance will achieve a level of satisfaction in planning and managing personal finances. Financial attitude had a significant effect on financial satisfaction, indicating that financial attitude will influence people’s behavior in making decisions. Locus of control had a significant effect on financial satisfaction, which shows that people who have good control will have satisfaction in planning, managing and making personal financial decisions.
Keywords: financial literacy, financial attitude, locus of control, financial satisfaction
The Influence of Enterprise Risk Management, Leverage, Firm Size and Profitability on Firm Value in Property and Real Estate Companies Listed on the Indonesian Stock Exchange in 2016-2018
Authors: Septyanto Dihin , Nugraha Ikhwan Maulid
Published: March 2021

The objective of this study was to analyze the effects of enterprise risk management (ERM) disclosure, leverage, firm size and profitability on firm value, which is proxied by Tobin’s Q. High corporate value can reflect the shareholders’ wealth. This study used the Indonesian Capital Market Directory (ICMD). The sample included 32 companies, chosen with nonprobability purposive sampling. This study used a quantitative approach with descriptive analysis methods and panel data regression to test hypotheses using the Eviews 10 application. ERM disclosure, leverage and profitability had a positive and significant influence on firm value, while firm size had a negative influence on firm value. The implication of this research is that where ERM has a positive influence on firm value, it is good for companies to increase ERM disclosure, because the company will be considered to have managed its risks well. Debt policy variables that are proxied by the Debt to Equity Ratio (DER) and profitability proxied by ROA had a positive effect on firm value. That is, a higher value of DER was followed by an increase in the percentage of Return On Assets (ROA), which increased the firm’s value. However, the company’s size variable which was proxied by Ln Total Assets had a negative effect on the value of the company, which indicated that investors dislike company assets that are too high and that are not offset by high profits.
Keywords: enterprise risk management, leverage, firm size, profitability, firm value
Üretim İşletmelerinde Maliyet Analizi: Tuğla Fabrikası Örneği
Authors: Temel Ergin
Published: March 2021

Üretim maliyetleri, işletmelerin mamul ve hizmet üretebilmek için katlanılan ölçülebilir fedakârlıklar toplamı olarak tanımlanmaktadır. Yoğun rekabetin yaşandığı günümüz iş piyasasında üretim maliyetlerinin tespit edilmesi; yönetimin alacağı kararların doğru olması açısından önemlilik arz etmektedir. Üretim maliyetlerinin bulunmasının yananında üretim maliyetlerinin çeşit ve üretim yeri açısından tespit edilerek analiz edilmesi, yöneticilerin maliyet kontrolü ve performans ölçümü için gerekli olmaktadır. Araştırmanın amacı maliyet kontrolü ve performans ölçümü yapmak için tuğla üretiminde ortaya çıkan üretim maliyetlerini, maliyet çeşitleri ve maliyet yerleri açısından tespit ederek elde edilen sonuçları analiz etmektir. Araştırmanın yöntemi gözlem ve görüşmedir. Araştırma için Erbaa bölgesinde tuğla üretimi yapan, günlük üretim kapasitesi 100.000 adet tuğla olan tuğla fabrikasının 2018 ve 2019 yılı üretim maliyet verileri kullanılmıştır. Araştırmanın sonucunda 2018 yılı için, üretim maliyetlerinin maliyet etkenleri açısından; %6’sı direkt ilk madde malzeme maliyetinden, %45’i direkt işçilik maliyetinden, %49’u genel üretim maliyetinden, maliyet yerleri açısından %23’ü hammadde hazırlama maliyet yerinde, %15’i presleme maliyet yerinde, %19’u kurutma maliyet yerinde, %43’ü pişirme maliyet yerinde oluştuğu ve birim üretim maliyetinin de 0,114 TL/Kg olduğu tespit edilmiştir. 2019 yılı için, üretim maliyetlerinin maliyet etkenleri açısından; %6’sı direkt ilk madde malzeme maliyetinden, %46’sı direkt işçilik maliyetinden, %48’i genel üretim maliyetinden, maliyet yerleri açısından %23’ü hammadde hazırlama maliyet yerinde, %16’sı presleme maliyet yerinde, %18’i kurutma maliyet yerinde, %43’ü pişirme maliyet yerinde oluştuğu ve birim üretim maliyetinin de 0,135 TL/Kg olduğu tespit edilmiştir.Anahtar Kelimeler: Üretim Maliyetleri, Maliyet analizi, Yönetim Muhasebesi, Tuğla MaliyetleriJEL Sınıflandırması: M40-M41
Kuşakların Nostalji Temalı Televizyon Reklamları Sonrası Tutumlarını İnceleyen Bir Araştırma
Authors: Karadeniz Tuğsan , Şahin Ayşe
Published: March 2021

Tüketici davranışları içinde bulunulan çevre, yaşam tarzı, hayattan beklenti, gelir düzeyi ve eğitim durumu gibi birçok etmen sebebiyle farklılıklar gösterebilmektedir. Tüketicileri anlamanın ve kategorize edebilmenin bir yolu ise tüketicinin içinde bulunduğu yaş kuşağına göre karşılaştırmalar yapmaktır. Her kuşağın kendine has beklentileri, hayatı kavrayış biçimi ve davranış şekilleri olduğu düşünülmekte ve buna göre tüketiciler kategorize edilip tanımlanmaktadır. Pazarlama alanında sıklıkla başvurulan bu kategorizasyon araştırmalara yön vermekte, yaşanan bu gelişmeler, tüketicilerin daha derinlemesine araştırılmasına ışık tutmaktadır. İletişim sürecinde televizyon reklamlarında tüketicilere verilmek istenen mesajın etkinliğini artırmak amacıyla birtakım metotlardan yararlanılmaktadır. Araştırmanın amacı; tüketicilerin izledikleri nostaljik televizyon reklamları sonrası, nostaljiye olan eğilimlerinin, reklam performans algısının, reklam sonrası duygularının, marka miras algılarının ve reklam sonrası tutumlarının farklılaşıp farklılaşmadığını yaş kuşaklarına göre ölçmektir. Bu amaçla 410 katılımcıya kolayda örnekleme yöntemi kullanılarak ulaşılmış ve 43 sorudan oluşan anket formu yüz yüze görüşme yöntemi ve çevrimiçi katılım ile uygulanmıştır. Verilerin analizinde MANOVA’dan yararlanılmıştır. Tüketicilerin nostaljiye eğilimli olma durumunun yaş kuşaklarına göre farklılık gösterdiği belirlenmiştir. Nostaljik reklam performans algısı ve reklam sonrası tutumun da yaş kuşaklarına bağlı olarak farklılaştığı ve bu algının en yüksek olduğu kuşağın 53-71 yaş aralığında olan bebek patlaması kuşağında olduğu gözlemlenmiştir. Tüketicilerin yaş kuşaklarına göre reklam sonrası duyguları ve marka miras algısı arasında anlamlı bir farklılık saptanmamıştır. Anahtar Kelimeler: Yaş Kuşakları, Nostalji Eğilimi, Marka Mirası, Duygular, Nostaljik Reklamlar JEL Sınıflandırması: M30, M31, M37
Finansal Bilgi Manipülasyonu ve Yaratıcı Muhasebeye İlişkin Meslek Mensupları Üzerine Bir Araştırma
Authors: Akman Hakkı , Bitlisli Ferhat
Published: March 2021

Sürekli değişen ve kendini yenileyen ekonomik gelişmeler neticesinde işletmeler hedeflerine ulaşmak için çeşitli faaliyetlerde bulunabilmektedirler. Bu faaliyetleri yasal mevzuattan kaynaklanan eksiklikler ve esnekliklerden yararlanarak muhasebe ve finansal veriler üzerinde değişiklik yaparak veya verileri hiç göstermeyerek, muhasebe manipülasyonun bir yöntemi olan yaratıcı muhasebe uygulamaları ile gerçekleştirmektedirler.Bu tür uygulamalar ile finansal bilgi kullanıcılarının manipüle edilmiş bilgilere erişimi sağlanmakta ve işletme hakkında oluşan algılarının istenildiği şekilde yönlendirilmesine neden olmaktadır.Bu şekilde oluşan manipülatif eylemlerin kontrolü ve uygulamaya geçiş noktası işletmelerin finansman ve muhasebe birimleridir. Muhasebe meslek mensupları görevleri gereği mükellefler ile kamu kurumları arasında köprü görevi görmektedirler. Bu nedenden dolayı gerçekleşen vergiye tabi her türlü faaliyette kayıt tutmak suretiyle mevzuatta gerekli olan görevleri yerine getirmek zorundadırlar. Bu görevler yerine getirilirken manipülatif uygulamalar, hata ve hile gibi unsurlarda meslek mensupları tarafından suiistimal edilerek yapılabileceği öngörülmektedir.Bu çalışmada muhasebe meslek mensuplarının yaratıcı muhasebe hakkında düşüncelerini tespit etmek amacıyla ankete dayalı bir araştırma yapılmıştır. Elde edilen veriler t-testi (Independent-Samples T Test) aracılığıyla test edilmiş katılımcıların düşünceleri ile sonuçlar ortaya çıkarılmıştır.Anahtar Kelimeler: Finansal Bilgi, Finansal Bilgi Manipülasyonu, Yaratıcı MuhasebeJEL Sınıflandırması: M41
Wi-Fi Security Dedicated Architectures
Authors: BOROȘEANU Eduard-Ionuț
Published: March 2021

This article will emphasize architectures that were designed due to the new business generated by wireless infrastructures. First, authentication issues of wireless users in “hot spot” - also called “captive portal” - architectures will be discussed. Lastly, recent architectures such as WIDS/WIPS (Wireless Intrusion Detection Systems/Wireless Intrusion Prevention Systems) aiming at detecting any malicious wireless activity will be detailed.
Wargaming in Cyber Security Education and Awareness Training
Authors: HAGGMAN Andreas
Published: March 2021

This paper introduces readers to core concepts around cyber wargaming. Wargames can be powerful learning tools, but few wargames exist to teach players about cyber security. By way of highlighting possibilities in this space, the author has developed an original educational tabletop wargame based on the UK National Cyber Security Strategy and deployed the game to a variety of organisations to determine its pedagogic efficacy. Overall, it is found that the game was effective in generating high-engagement participation and clear learning opportunities. Furthermore, there are design lessons to be learned from existing games for those seeking to use wargames for cyber security training and education.
Building a Cybersecurity Culture in the Industrial Control System Environment
Authors: ARAUJO MACEDO Claudia , MENTING Jos
Published: March 2021

Cybersecurity in industrial control system environments has become a significant concern and is even more relevant in the context of critical infrastructures where control system disruption could have a profound impact on health, safety and the environment. This makes this type of system a major target for malicious activities. Notwithstanding an organization’s interest in protecting its industrial control systems against cyber-attacks, the implementation of security measures, whether technical, organizational or human, still faces resistance and is often seen as a constraint. Using the best technology to protect industrial control systems makes no sense if persons with access do not act attentively and protectively. Technical and human cybersecurity measures are intrinsically linked, and it is essential that all persons with access to these systems are fully aware of the inherent cyber risks. Organizations must also act so that staff receive appropriate training on how to keep systems continuously protected against cyber-attack when carrying out their daily tasks. These educational processes can contribute to building an effective cybersecurity culture fully reflective of management and staff attitudes, so that the availability, integrity and confidentiality of information in industrial control systems can be assured.
The Human Factor at the Center of a Cyber Security Culture
Authors: CAMPEAN Sorana
Published: March 2021

With the issuing of the Resolution of 3 October 2017, on the fight against cybercrime, the European Parliament stressed once again that although the awareness about the risk posed by cybercrime has increased, “precautionary measures taken by individual users, public institutions and business, remain wholly inadequate, primarily due to lack of knowledge and resources”. (own emphasis) Consequently, there is a vital need to enable the end-users with easy-to-understand technical terminology, so that the goal becomes to maximise to the greatest extent feasible the human-factor as the strong link at the end of an IP address. Considering also the recent guidelines issued by ENISA on this topic, the paper proposes a simple, easy-to-implement model of a cyber-savvy digital user, as a possible way to approach the overall (mis)interpretation of “the human as the weakest link of cyber security”. Cyber security is often perceived as either belonging to the State or to organizations who can afford to implement it, or it is poorly put in place by small and medium size businesses due to financial constraints. This is, de facto, what is fuelling the perception of human as the weakest link of cyber security. Consequently, cyber security needs more recognition and increased visibility in the European Union. This paper proposes that the best manner to address this is via a human-centered approach to learning, trainings and awareness raising initiatives, tailored to suit all levels of digital literacy and regardless of demographics such as age or level of income.
Laporan Kasus: Kandidiasis Akut Eritematous pada Penderita Diabetes Melitus
Authors: Kurniawan Aris Aji , Wardana Tirta , Darmawan Arif Rachman
Published: March 2021

Oral Candidiasis is infectious that caused by fungi Candida albican. Candida infection can happen on Diabetes mellitus patients (DM) because of glucose high level on oral cavity fluid and decreasing immunity patient. The purpose was to discuss and management acute erythematous candidiasis on DM patient. A 63-year-old male patient arrives at the Dental Hospital with dorsal pain, heat and pain when eating and drinking. Pain has been felt since about 2 months ago after the patient experienced heart disease. The patient has a history of controlled diabetes mellitus, controlled hypertension, asthma and gastritis. The patient feels pain in his tongue getting worse accompanied by a burning sensation and pain when the body was unhealthy. The patient was diagnosed with acute erythematous candidiasis and treated with systemic antifungal, mouthwash and topical antiseptic for oral cavity cases and was referred to an internal medicine specialist for blood sugar control. The patient was declared cured after 36 days of treatment. Knowing the predisposing factors in this case (DM) is very important in the management of erythematous acute candidiasis therapy. Patients with diabetes mellitus must routinely control blood glucose levels, maintain oral hygiene and not worsen by adding other predisposing factors.
Perbedaan Indeks Plak setelah Pengolesan Ekstrak Daging Buah Naga Merah (Hylocereus costaricensis) dan Larutan Pengungkap
Authors: Prananta Hillary Inggrid , Purwanto Purwanto , Misrohmasari Elyda Akhya Afida , Probosari Niken , Dwiatmoko Surartono
Published: March 2021

Red dragon fruit flesh extract contains of anthocyanin as red pigmen that potentially to be a natural dye. Athocyanin contains of polysaccharide that can binding with polysaccharide of dental plaque called hydrogen bonds, so dental plaque has been colored and potentially as alternative of disclosing solution. The purpose of this study was to find out the difference of plaque index after smeared by red dragon fruit flesh extract 75% and disclosing solution. The method of this study is a clinical experimental study with a static-group comparison design. 20 subjects were examined the plaque index after smeared with red dragon fruit flesh extract 75%) and disclosing solution). There was no significant difference between groups. Conclusions: Red dragon fruit flesh extract 75% had similar capability with disclosing solution to examine dental plaque.
Daya Antibakteri Ekstrak Daun Seledri (Apium graveolens L.) terhadap Porphyromonas gingivalis
Authors: Luthfiyani Anisa , Pujiastuti Peni , W. Melok Aris
Published: March 2021

Background: celery leaves contain antibacterial substances that can be used as medicine. These contents include flavonoids, saponins and tannins. Purpose: the aim of this study was to determine the antibacterial effect of celery leaves (Apium graveolens L.) on the growth of Porphyromonas gingivalis (P. gingivalis). Methods: celery leaves were extracted by maceration method with 96% ethanol. The antibacterial test method against P. gingivalis using the well diffusion method on BHI-A media. The concentrations of celery leaf extract used in this study were 6.25%, 12.5%, 25%, 50% and 100%. Result: The results showed that celery leaves extract (Apium graveolens L.) didn’t have the ability to inhibit the growth of Porphyromonas gingivalis. Conclusion: celery leaves didn’t have antibacterial effect against Porphyromonas gingivalis in 6,25%, 12.5%, 25%, 50% and 100% concentrations.
Feminismos interseccional e da reprodução social: rumo a uma ontologia integrativa
Authors: Ferguson Susan
Published: March 2021

Em sua busca por capturar a natureza contraditória e constituída por muitas camadas das subjetividades e das posições sociais através de uma perspectiva que insiste no caráter dinâmico e complexo do social, o feminismo interseccional tem inspiradoas feministas marxistas a levar o feminismo da reprodução social para além da preocupação estreita das relações gênero/classe. Ainda assim, mesmo suas articulações politicamente mais radicais, não alcançam uma teorização completa da lógica integrativa que defendem. Esse artigo explora as raízes dessa teorização insufi ciente,e sugere que ao compreender o social como constituído pela atividade humana prática cujo objeto (o mundo social e natural) é organizado de maneira capitalista, o feminismo da reprodução social ressalta a relação dialética entre o todo capitalista e suas diferentes partes. O desafi o para o feminismo marxista é adotar esta abordagemdialética apoiando-se nos insights do feminismo intersec-cional para capturar de maneira mais convincente a unidade de um todo social complexo e diverso.
Sexualidade e disciplina do trabalho na ordem social burguesa
Authors: Biondi Pablo
Published: March 2021

O objetivo do presente artigo é identifi car uma conexão entre as formas capitalistas de controle e infl uência sobre a sexualidade e a disciplina do trabalho que é própria da sociedade burguesa e de sua ideologia. Deve-se considerar, como ideologia, uma compulsão interna que coloca o sujeito em movimento e que o constitui como um ente autômato dessa sociedade, capaz de entregar voluntariamente sua força de trabalho no mercado, livre de coerções externas e extraeconômicas. A categoria do trabalho, sob o modo capitalista de produção, está inevitavelmente associada à forma valor, assim como o valor está associado aos padrões de gênero da modernidade. Esse arranjo social conspira contra a livre fruição das novas identidades sexuais, já que a ordem social burguesa impõe normas heterossexistas,encontrando suporte relativo na família nuclear tradicional para fins de garantir a reprodução ampliada da força de trabalho. Portanto, o artigo pretende demonstrar que as restrições sociais à diversidade sexual estão enraizadas na sociedade burguesa, particularmente nas suas categorias constitutivas.
Dossiê - Cartas a Karl Marx
Authors: Bichir Maíra Machado , Roncato Mariana Shinohara , Van Der Laan Murillo , Toitio Rafael
Published: March 2021

Apresentação do Cadernos Cemarx n° 11 - Dossiê: "Cartas a Karl Marx"
Sociedade, trabalho e sentido da vida: se fere nossa existência, seremos mais que resistência
Authors: Praun Luci
Published: March 2021

Este texto, que por iniciativa editorial foi desenvolvido em formato de carta, trata sobre processos de saúde-adoecimento abrigados sob a denominação transtornos mentais. A ênfase recai sobre os desdobramentos desses processos em tentativas ou óbitos por suicídio, cujas estatísticas mundiais e brasileiras têm se apresentado de forma ascendente. Busca-se, ao introduzir a temática e as estatísticas  correspondentes, problematizar sobre as fronteiras entre a esfera da vida pessoal e a do trabalho e, de forma decorrentes, sobre o quanto esses episódios podem ser inseridos no âmbito da sociabilidade capitalista contemporânea e ao profundo processo de degradação do trabalho.
Dualidade do poder, estratégia do comunismo e definhamento do Estado. O debate entre Althusser e Poulantzas
Authors: Bruschi Fabio
Published: March 2021

Nós propomos aqui reconstruir o debate que, no final dos anos 70, opôs Althusser a Poulantzas em torno da questão da relação entre política revolucionária, poder político e Estado. Estudaremos como este debate trouxe de volta a questão de saber se o definhamento do Estado deveria ser o foco de uma estratégia comunista e, se esse for o caso, como essa estratégia deveria influenciar, a partir de então, a política comunista. Mostraremos, em particular, que o coração deste debate consiste em uma avaliação da atual dimensão estratégica da concepção leninista de dualidade do poder.
Apresentação
Authors: Redação Comitê de
Published: March 2021

Os Cadernos Cemarx apresentam uma novidade em relação aos anteriores.Os três primeiros números privilegiaram a publicação de comunicações apresentadasnos 2º, 3º, e 4º Colóquios Marx e Engels1 ocorridos, sucessivamente, nos anosde 2001, 2003 e 2005, na Universidade Estadual de Campinas (Unicamp). Neste número, diferentemente, disponibilizamos ao público uma seleção de artigosque atendem ao objetivo de divulgar os resultados preliminares de trabalhos epesquisas em andamento, visando contribuir para a construção de uma base teóricae política crítica que dialogue com as diversas correntes do marxismo.
O conceito de bloco no poder e o estudo das relações internacionais
Authors: Amaral Oswaldo do
Published: March 2021

Este artigo tem o propósito de contribuir para o debate teórico sobre o estudodas relações internacionais a partir de uma perspectiva marxista. Partindo da teoriapolítica poulantziana, buscamos mostrar como o conceito de bloco no poder podeabrir novas possibilidades de análise e pesquisa sobre os fenômenos internacionais.Para isso, realizamos uma crítica a um dos pilares teóricos do estudo das relaçõesinternacionais, o realismo, e discutimos de que forma a interpretação da políticaexterna como uma disputa política entre interesses contraditórios pode mostrar-seespecialmente frutífera para a compreensão da ação internacional dos Estados.
Marx e a questão russa
Authors: Silva Rafael Afonso da
Published: March 2021

O objetivo deste trabalho é o estudo dos textos de Marx sobre a “questãorussa”. O artigo sustenta que esses textos devem ser lidos no contexto da análisemarxiana das conseqüências, para a perspectiva socialista, da ascendência globaldo capital. Na reconstituição dos argumentos de Marx, o artigo procura destacar asingularidade de seu tratamento do objeto em questão, tratamento que evidencia umarigorosa e crítica subsunção ao objeto, recusando a sedução de chaves explicativasuniversais.
A desmaterialização incongruente
Authors: Seabra Raphael Lana
Published: March 2021

O presente artigo traça uma breve apresentação de alguns pontos da tese sobreo trabalho imaterial elaborada por Antonio Negri. Este autor afirma constantementeseu apego ao “método” marxiano e suas intenções de “ultrapassá-lo”, no intuitode desenvolver um novo aparato teórico para nossa atual situação. Porém, em seuobjetivo de ultrapassar Marx, realiza uma análise pouco clara das transformaçõesno mundo do trabalho, além de utilizar de maneira confusa alguns trechos dosGrundrisse de Karl Marx. Realizamos, pois, uma breve contraposição entre o queNegri denominou de ontologia do ser imaterial e a ontologia do ser social de emMarx. A partir desse contraponto, consideramos que uma das maiores atratividadesda tese do trabalho imaterial é sua promessa de comunhão entre capital e trabalho naconstituição da sociedade comunista, pela seleção cínica dos aspectos positivos dotrabalho contemporâneo por via de sua desmaterialização.
O negro na pré-história do trabalho assalariado
Authors: Pimental Anne Geraldi
Published: March 2021

O objetivo deste trabalho é discutir a situação do negro na formação da classeoperária brasileira. Para isso, recupero brevemente as condições sociais e econômicasem que viveram desde o período da escravidão. Sendo a construção da consciência declasse um fenômeno histórico, que se define na medida em que os homens vivem suaprópria história, pensa-se que a classe operária brasileira, em sua formação, foi muitomarcada pela diversidade étnica, ou seja, o negro e o imigrante tiveram seus papéisenquanto atores neste processo.
Classe média e reformismo altermundialista
Authors: Corrêa Ana Elisa Cruz
Published: March 2021

Buscaremos demonstrar neste artigo que a posição de classe médiados integrantes do movimento altermundialista é uma questão fundamental paracompreendermos a caracterização e os limites desse movimento social. Privilegiamos,neste sentido, a importância da classe média para a análise da luta de classes atual, aoconsiderarmos as relações da sua atuação política com a frágil situação do movimentooperário e o fortalecimento de frações burguesas com o advento do capitalismoneoliberal.
Os Municípios Autônomos de Chiapas e o lugar do poder no movimento neozapatista – reflexões sobre a superação do Estado
Authors: Spinelli Lucas
Published: March 2021

O objetivo desse artigo é discutir a formação e o funcionamento dosMunicípios Autônomos Rebeldes Zapatistas (MAREZ) – estabelecidos no estado deChiapas, sul do México – enquanto base social do movimento neozapatista e projetoalternativo de sociedade à luz do debate teórico travado em torno do conceito deEstado de Antônio Gramsci. O tema central a ser abordado é a autonomia dos MAREZe as conseqüências das experiências neozapatistas de organização da vida econômica,social e política para as teorias revolucionárias no âmbito do marxismo.
Michael Löwy - 80 anos de Sete ensaios de interpretação da realidade peruana, de Juan C. Mariátegui
Authors: Galastri Leandro
Published: March 2021

No momento em que se completam 80 anos da primeira edição de “Seteensaios de interpretação da realidade peruana”, os Cadernos Cemarx não poderiamdeixar de registrar o aniversário desta que figura entre as maiores obras do marxismolatino-americano. Entrevistamos Michel Löwy, conhecido intelectual brasileiroradicado na França e pesquisador do CNRS (Centre National de la RechercheScientifique) de Paris, especialista, entre outros temas do pensamento socialista,também em José Carlos Mariátegui. Sobre o assunto, é organizador de importantecoletânea em português do Amauta lançada em 2005 pela editora da UniversidadeFederal do Rio de Janeiro (Por um socialismo indo-americano, ed. UFRJ, 2005) eautor de textos em que analisa o que considera ser o romantismo revolucionário deMariátegui, como “Marxismo y religión: opio del pueblo?” (La teoría marxista hoy,organização de Atílio Borón et al., Buenos Aires, ed. CLACSO, 2006) e “Místicarevolucionária: José Carlos Mariátegui e a religião” (Estudos Avançados 19 (55), USP,2005). Na entrevista que se segue, fica demonstrada pelo prof. Löwy a necessidadede expansão dos estudos e pesquisas sobre Mariátegui no Brasil em função da ricacontribuição que o marxista peruano ainda tem por fornecer às ciências sociais delíngua portuguesa e, por que não, ao fortalecimento da militância socialista em nossopaís.
Armando Boito Jr.
Authors: Lazagna Angela
Published: March 2021

Neste livro, Armando Boito Jr. nos brinda com um conjunto de ensaiosescritos em vários momentos do seu percurso intelectual e cuja originalidade semantém intocada. Apresentando, problematizando e retificando alguns conceitose teses centrais à teoria política marxista, o autor trava um diálogo crítico com asdiversas correntes teóricas marxistas do século XX e com outras vertentes teóricas dasciências sociais, não se furtando, em nenhum momento, a enfrentar as polêmicas que odebate sobre a teoria política marxista protagonizou e protagoniza. Neste sentido, valesublinharmos dois aspectos centrais dessa teoria, obviamente, não descurados peloautor: o de possuir conceitos específicos, bem como um objeto específico – “o poderpolítico e a luta para mantê-lo ou conquistá-lo” (p. 09) – e o de pertencer à teoria geraldo materialismo histórico, do mesmo modo que outras instâncias de conhecimento,como a economia, a sociedade, a cultura. É a articulação dessas instâncias o queconfere especificidade ao conceito ampliado de modo de produção. Se as instânciasde um modo de produção são objetos teóricos independentes – o que significa que talindependência decorre de uma exigência de ordem epistemológica – isto não querdizer que essas estruturas sejam autônomas na realidade de um modo de produçãoparticular.
Ernest Bloch e Theodor Adorno
Authors: Löwy Michael
Published: March 2021

Iluminismo e Romantismo são, freqüentemente, apresentadoscomo formas de pensamento mutuamente excludentes. O objetivo dessebreve ensaio é mostrar, na obra de dois teóricos críticos do século XX,Ernst Bloch e Theodor Wisegrund Adorno, duas maneiras diferentesde inventar uma dialética entre a revolta romântica e a Aufklärung1. Oque os distingue – bastante profundamente – é que o primeiro tentacolocar a força crítica do Iluminismo ao serviço da “corrente quente”romântica, ao passo que o segundo, inversamente, se propõe a empregara força contestatória do Romantismo ao serviço dos objetivos doIluminismo.
Considerações sobre a dialética do abstrato e do concreto na circulação simples de o capital
Authors: Oliveira Hélio Ázara de
Published: March 2021

Marx inicia a exposição categorial de sua principal obra pelacirculação simples, isto é, pelo abstrato capitalista. Esta “opção” não é,sem dúvida, acidental. Ela é fruto e resultado de uma adesãometodológica clara. Procuramos neste artigo analisar de que modo adialética do abstrato e do concreto estrutura a exposição que abre OCapital, e, em um segundo momento, procuramos destacar como estadialética se reporta a uma relação ainda mais ampla, aquela que existeentre aparência e essência. Com isso buscamos ressaltar a herançafilosófica da qual parte Marx ao fazer a seu diagnóstico da sociedademoderna.
Notas preliminares sobre o marxismo crítico de Daniel Bensaïd
Authors: Rubbo Deni Ireneu Alfaro
Published: March 2021

O presente artigo se constitui numa pesquisa preliminar sobreo itinerário teórico e político do filósofo francês Daniel Bensaïd (1946-2010). Nessa medida, destacaremos alguns pontos teóricos queexerceram uma influência bastante significativa na constituição de seuprojeto teórico-crítico em um contexto marcado pela aceleração dareestruturação produtiva do capitalismo contemporâneo.
Muito além de uma “Bauhaus Soviética”
Authors: Matias Iraldo Alberto Alves , Santos Leovitor Nobuyuki dos
Published: March 2021

O artigo a seguir trata sobre o desenvolvimento histórico e social da experiência soviética, desenvolvida na década de 1920, da escola de arte, arquitetura e design: o Vkhutemas/Vkhutein, sob a perspectiva construtivista/produtivista, principal vanguarda artística soviética. Teve-se como princípio de pesquisa trazer a tona para a área do design esse tema - esquecido pela mesma – incentivando a pesquisa e o conhecimento acerca da experiência projetual e política desenvolvida durante seu período de existência e repleta de contribuições teóricas e práticas para as mais diversas áreas do conhecimento.
Os sentidos do Lulismo
Authors: Lemos Patrícia Rocha
Published: March 2021

“Os sentidos do Lulismo”, de André Singer, é resultado da pesquisa apresentada parcialmente no artigo “Raízes sociais e ideológicas do lulismo”, publicado em 2009, na revista Novos Estudos Cebrap, bem como de outros artigos. O livro, que combina dados empíricos com reflexões teóricas importantes, traz elementos para a difícil tarefa de explicar fenômenos ainda em curso. Acompanhando a trajetória de Singer, centrada nas preocupações com a democracia e a igualdade, o livro trata do período em que o autor esteve diretamente envolvido na campanha eleitoral e primeiro mandato de Lula.
O debate marxista acerca da categoria “trabalho produtivo”
Authors: Marcatti Amanda Aparecida , Dominczak Pedro Rozales Rodero
Published: March 2021

Marx parte das determinações do trabalho produtivo em conteúdo, entendendo que trabalhar produtivamente signifi ca produzir valores de uso. Porém, isso ainda não está explícito no início de sua principal obra (em especial no capítulo 5). Até ali, Marx não nos diz se o trabalho produtivo produz mais-valia ou não. Isso será feito no capítulo 14. Deste ponto em diante a análise de Marx passará a tratar o trabalho levando em consideração sua forma histórica: o trabalho sob o capitalismo. Atualmente, no campo marxista, existe um debate que envolve a interpretação a respeito desta categoria. O capitalismo operou inúmeras transformações no “mundo do trabalho”, obrigando, com isso, que esse conceito seja revisitado. Nesse sentido, o artigo, depois de tratar da categoria em Marx, procura analisar em três autores dessa vertente (Carcanholo, Lessa e Antunes) o que viria a ser trabalho produtivo. A metodologia utilizada será a de revisão bibliográfi ca de algumas das principais obras de Marx e Engels que tratam da temática, bem como as dos mencionados intérpretes.