bluuebunny/crossref_metadata_2025 huggingface dataset:
ANALYSIS AND PROSPECTS OF MUSIC TOURISM IN THE VLADIMIR REGION
Authors: ЛАВРОВ И.А. , БЕЛЯКОВА В.Д.
Published: September 2024

Музыка способна пробудить чувства в сердце любого человека, а интерес и любовь к ней предоставляет возможность людям совершать путешествия в самые разнообразные уголки нашей страны. Тренд на развитие внутреннего туризма заставляет искать новые возможности и перспективы внутри регионов. Такую возможность предоставляют музыкальный и фестивальный туризм. Владимирская область знамениты своими выдающимися композиторами и поэтамипесенниками, фестивалями классической и духовной музыки, местами, где рождались удивительные произведения музыкального искусства. Разработка маршрутов музыкального туризма может способствовать росту турпотока в регион, охватывая специфическую целевую аудиторию. Близость таких город как Суздаль, Владимир, Вязники, Ковров и Гороховец позволяет обеспечить разработку маршрутов музыкального туризма выходного дня.

Music can awaken feelings in the heart of any person, and interest and love for it provides the opportunity for people to travel to the most diverse corners of our country. The trend for the development of domestic tourism forces us to look for new opportunities and prospects within the regions. Music and festival tourism provide this opportunity. The Vladimir region is famous for its outstanding composers and songwriters, festivals of classical and sacred music, and places where amazing works of musical art were born. The development of music tourism routes can contribute to the growth of tourist flows to the region, reaching a specific target audience. The proximity of such cities as Suzdal, Vladimir, Vyazniki, Kovrov and Gorokhovets allows us to develop weekend music tourism routes.
PROSPECTS AND DIRECTIONS OF WORK ON THE RESTORATION OF THE NETWORK OF HYDROMETEOROLOGICAL STATIONS OF THE ARCTIC TERRITORIES AND SEAS
Authors: МУРОМЦЕВА М.Д. , МУСЛИМОВА К.Ф. , ЭПШТЕЙН А.Д. , ГОДЛЕВСКАЯ И.М. , КОЗАЧЕК А.В.
Published: September 2024

Статья анализирует современные проблемы функционирования гидрометеорологической сети Арктической зоны Российской Федерации (АЗРФ), вызванные низкой плотностью гидрометеорологических станций, и предлагает программу восстановления сети гидрометеорологических станций Арктических территорий и морей на основе создания четырехкомпонентной системы гидрометеорологических инструментов наблюдения: (1) автоматизированные и роботизированные стационарные посты гидрометеорологических наблюдений, (2) передвижные посты гидрометеорологических наблюдений на сухопутных арктических вездеходах и на морских судах, а также на мобильных роботизированных платформах, (3) системы аэромониторинга гидрометеорологической ситуации на основе легких самолетов и беспилотных летательных аппаратов, а также метеозондов, (4) системы космического мониторинга гидрометеорологической ситуации. Данная программа может быть реализована как отдельное мероприятие Единого плана мероприятий по реализации Основ государственной политики Российской Федерации в Арктике на период до 2035 года и Стратегии развития Арктической зоны Российской Федерации и обеспечения национальной безопасности на период до 2035 года.

The article analyzes the current problems in the functioning of the hydrometeorological network in the Arctic zone of the Russian Federation caused by the low density of hydrometeorological stations, and proposes a program for restoring the network of hydrometeorological stations of the Arctic territories and seas based on the creation of a four-component system of hydrometeorological observation instruments: (1) automated and robotic stationary hydrometeorological observation posts, (2) mobile hydrometeorological observation posts on on-land Arctic all-terrain vehicles and on sea vessels, as well as on mobile robotic platforms, (3) aeromonitoring systems for the hydrometeorological situation based on light aircraft and unmanned aerial vehicles, as well as weather balloons, (4) space monitoring systems for the hydrometeorological situation. This program can be implemented as a separate event of the Unified Action Plan for the Implementation of the Fundamentals of the State Policy of the Russian Federation in the Arctic for the period up to 2035 and the Strategy for the Development of the Arctic Zone of the Russian Federation and ensuring National Security for the period up to 2035.
ANALYSIS OF FINANCIAL INNOVATION TO SUPPORT THE DEVELOPMENT OF REGIONAL TOURISM INDUSTRY
Authors: СЮЙ В.
Published: September 2024

Вдохновение, привносимое финансовыми инновациями в развитие индустрии туризма, заключается в том, что интеграция финансов и индустрии туризма будет способствовать модернизации и трансформации отраслевой цепочки, облегчит взаимодействие и обмен информацией и данными, повысит качество услуг и опыта туризма и соответствующих финансовых продуктов, а также ускорит процесс оцифровки и интеллектуализации индустрии туризма. В будущем, с непрерывным развитием и применением финансовых технологий, в индустрии туризма появятся новые инновационные возможности и вызовы, поэтому необходимо постоянно оптимизировать политику и механизмы финансовых инноваций, укреплять отраслевое сотрудничество и трансграничную интеграцию, а также способствовать устойчивому и здоровому развитию региональной индустрии туризма. Позитивная роль финансовых инноваций придаст региональной индустрии туризма новую жизненную силу и мощь и заложит более прочный фундамент для устойчивого развития отрасли.

The inspiration brought by financial innovation for the development of the tourism industry lies in the fact that the integration of finance and the tourism industry will promote the upgrading and transformation of the industry chain, facilitate the interoperability and sharing of information and data, enhance the quality of services and experience of tourism and related financial products, and accelerate the process of digitisation and intellectualisation of the tourism industry. In the future, with the continuous development and application of financial technology, the tourism industry will usher in more innovative opportunities and challenges, and it is necessary to continuously optimise financial innovation policies and mechanisms, strengthen industry cooperation and crossborder integration, and promote the sustainable and healthy development of the regional tourism industry. The positive role of financial innovation will inject new vitality and power into the regional tourism industry and lay a more solid foundation for the sustainable development of the industry.
FEATURES OF STRATEGIC PLANNING IN THE FIELD OF MARKETING OF INDUSTRIAL ENTERPRISES
Authors: ПЕТРУХИНА А.С. , ПЕТРУХИН А.И.
Published: September 2024

Маркетинг выступает как определяющее направление успешного управления предприятием, включая цели, стратегии и функции, обеспечивающие стратегическую ориентацию предприятия и ее реализацию на конкурентном рынке. Значение маркетинга с каждым днем растет, поскольку отношения между субъектами на рынке постоянно усложняются, становятся более мобильными и противоречивыми. В статье раскрывается сущность стратегического маркетингового планирования в современном развитии предприятий. Систематизированы взгляды ученых и практиков на содержание и составляющие системы стратегического маркетингового планирования.

Marketing acts as the defining direction of successful enterprise management, including goals, strategies and functions that ensure the strategic orientation of the enterprise and its implementation in a competitive market. The importance of marketing is growing every day, as the relations between the subjects in the market are constantly becoming more complicated, more mobile and contradictory. The article reveals the essence of strategic marketing planning in the modern development of enterprises. The views of scientists and practitioners on the content and components of the strategic marketing planning system are systematized.
ASSESSMENT AND FORECASTING OF THE RISK OF FINANCIAL INSOLVENCY OF THE BAKERY INDUSTRY
Authors: КОРОЛЕВА Е.В. , САМЫЛИНА Ю.Н.
Published: September 2024

Финансовая несостоятельность представляет собой неспособность экономического субъекта своевременно и в полном объеме погашать свои финансовые обязательства. Для объективной оценки риска возникновения финансовой несостоятельности целесообразно использовать совокупность различных методик, позволяющих учесть внешние и внутренние факторы ее возникновения. В статье на конкретном примере будет представлен практический подход к анализу финансовой несостоятельности предприятия хлебопекарной промышленности.

Financial insolvency is the inability of an economic entity to pay its financial obligations in a timely manner and in full. For an objective assessment of the risk of financial insolvency, it is advisable to use a set of different methods to take into account external and internal factors of its occurrence. The article will present a practical approach to analyzing the financial insolvency of a bakery industry enterprise using a specific example.
STATE SUPPORT MECHANISMS FOR SMALL BUSINESSES AND PRIVATE ENTREPRENEURSHIP ENTITIES IN THE CONSTRUCTION SECTOR
Authors: КАЛИМУЛЛИНА Н.В.
Published: September 2024

В данной статье освещены важность, необходимость и механизмы государственной поддержки малого бизнеса и субъектов частного предпринимательства (МСБ) в строительной сфере в различных регионах.

This article highlights the importance, necessity, and mechanisms of state support for small businesses and private entrepreneurship entities (SMEs) in the construction sector in various regions.
RESPONSIBLE BUSINESS AS A VECTOR OF ENTREPRENEURSHIP DEVELOPMENT
Authors: ОМАРОВ Т.Д. , ОМАРОВА Т.Д.
Published: September 2024

В данной статье рассмотрено новое направление государственного регулирования экономики - поддержка ответственного бизнеса. Приведена характеристика международной практики применения данного инструмента управления экономическим развитием. Рассмотрены положения закона «О развитии ответственного ведения бизнеса во Владимирской области». Обоснована необходимость распространения положительной практики ответственного ведения бизнеса на другие регионы страны.

This article discusses a new direction of state regulation of the economy - support for responsible business. The article describes the international practice of using this economic development management tool. The provisions of the law "On the development of responsible business in the Vladimir region" are considered. The necessity of spreading the positive practice of responsible business to other regions of the country is substantiated.
MARKETING STRATEGY AS A TOOL TO INCREASE THE COMPETITIVENESS OF CONSTRUCTION COMPANIES
Authors: БОРОЗДИНА С.М. , ЦВЕТКОВА А.А. , МУРАШОВА С.В.
Published: September 2024

В статье рассмотрено применение сбытовой стратегии как инструмента повышения конкурентоспособности строительных компаний в условиях экономической нестабильности. Представлены сбытовые стратегии охвата рынка, рассмотрены их преимущества, недостатки, а также группы товаров, применение для которых выбранной стратегии будет наиболее эффективно. Разработана концептуальная модель внедрения сбыта и повышения его эффективности на различных фазах развития строительного предприятия.

The article discusses the use of a sales strategy as a tool for increasing the competitiveness of construction companies in conditions of economic instability. Marketing strategies for market coverage are presented, their advantages and disadvantages are considered, as well as groups of goods for which the application of the chosen strategy will be most effective. A conceptual model has been developed for introducing sales and increasing its efficiency at various phases of development of a construction enterprise.
ALGORITHM FOR RATIONAL ECONOMIC BEHAVIOR OF A FIRM IN THE DIGITAL ECONOMY
Authors: АЛБОРОВ Я.З.
Published: September 2024

В работе сформирован алгоритм рационального поведения фирмы в цифровой экономике, включающий такие этапы как комплексный учет состояния институтов данной подсистемы постиндустриальной экономики, исследование тенденций развития виртуальных рынков различного профиля, комплексный анализ эффективности текущего состояния интеграции фирмы и реализуемых ею проектов в пространство цифровой экономики, определение наиболее предпочтительного варианта долгосрочной политики цифровизации фирмы, формирование и совершенствование организационных структур и механизмов, обеспечивающих результативность реализации такого рода политики, контроль и оценка фактической, после реализации мероприятий, эффективности поведения, учитывающего системное использование возможностей цифровой экономики. Выделены основные достоинства и возможные недостатки формирования и реализации вариантов политики цифровизации деятельности, которые могут учитываться при формировании целей и приоритетов интеграции в пространство современной цифровой экономики, в т.ч. виртуальные рынки капитала и иных ресурсов, осуществляемое конкретными предпринимательскими структурами различного масштаба и профиля операционной деятельности.

The work has created an algorithm for the rational behavior of a company in the digital economy, which includes such stages as a comprehensive accounting of the state of institutions of a given subsystem of the post-industrial economy, a study of trends in the development of virtual markets of various profiles, a comprehensive analysis of the effectiveness of the current state of integration of the company and the projects it implements into the digital economy space, determining the most preferable option for a company’s long-term digitalization policy, forming and improving organizational structures and mechanisms that ensure the effectiveness of the implementation of this type of policy, monitoring and evaluating the actual, after implementation of measures, effectiveness of behavior that takes into account the systematic use of the opportunities of the digital economy. The main advantages and possible disadvantages of the formation and implementation of policy options for digitalization of activities are highlighted, which can be taken into account when forming the goals and priorities of integration into the space of the modern digital economy, incl. virtual markets for capital and other resources, carried out by specific business structures of various scales and operating profiles.
FEATURES OF THE FORMATION OF FINANCIAL STATEMENTS OF THE COMPANY ACCORDING TO INTERNATIONAL STANDARDS
Authors: МОСКАЛЕНКО Н.В. , СМАГИНА М.Н. , САРЫЧЕВА Т.Д.
Published: September 2024

В Российской Федерации Международные стандарты финансовой отчетности всегда были актуальной темой для обсуждения в течение последних десяти лет и уже давно являются частью системы регулирования бухгалтерского учета и отчетности на Российском уровне. Важной целью МСФО является предоставление информации о финансовом положении конкретного экономического субъекта, которая будет понятна для иностранных пользователей информацией, что в свою очередь ведёт к укреплению экономических связей и переливанию капитала в нашу экономику.

In the Russian Federation, International Financial Reporting Standards have always been an urgent topic for discussion over the past ten years and have long been part of the accounting and reporting regulatory system at the Russian level. An important purpose of IFRS is to provide information about the financial situation of a particular economic entity that will be understandable to foreign users of information, which in turn leads to strengthening economic ties and the transfer of capital into our economy.
HISTORY OF THE DEVELOPMENT OF CHANGE MANAGEMENT IN THE LABOR SPHERE OF AN ORGANIZATION, INCLUDING THE SPORTS FIELD
Authors: ЗУНГРУЕВ В.Б. , КОЖАНОВ И.Е. , ДЖАПОВ А.С. , АБЕЕВ М.С. , БЕМБЕТОВ П.Б. , ШУРБАЕВА Э.С. , ХОДЖИНОВА У.Б.
Published: September 2024

Развитие экономики влечет совершенствование работы компаний, которые внедряют новые прогрессивные технологии, требующие изменения трудовой деятельности, его содержательности и т.д., что встречает сопротивление работников по внедрению изменений. Необходимо пересмотреть трудовые взаимоотношения, прежде чем внедрить изменения для смягчения сопротивления сотрудников.

Economic development entails improving the work of companies that introduce new progressive technologies that require changes in work activity, its content, etc., which encounters resistance from employees to implement changes. Labor relations need to be reviewed before changes are implemented to mitigate employee resistance.
INCREASING THE ECONOMIC EFFICIENCY OF USING THE RESOURCE POTENTIAL OF RUSSIAN UNIVERSITIES
Authors: АДЕЕВА И.С.
Published: September 2024

В статье приводятся исследования по разработке мероприятий по повышению экономической эффективности использования ресурсного потенциала вузов России. Предложенные мероприятия основаны на проведении анализа эффективности и выбору оптимального варианта оптимизационных решений. Несмотря на то, что на современном этапе все большая часть общества обеспокоена эффективностью высшего образования, концептуальная, методологическая или политическая ясность в этой области ограничена из-за нескольких факторов. Прежде всего, применение концепции эффективности в высшем образовании обычно проблематично из-за уникального характера миссии университета в отношении социально-экономических целей, типов учебных заведений, методов финансирования и разнообразия бенефициаров, связанных с высшим образованием. Во-вторых, интерес к эффективности и взаимопониманию существенно отличается от интереса системы высшего образования, институтов и их кафедр. Различные взгляды на эффективность отражают разнообразие внутренних и внешних институтов, поскольку институты имеют разные культуры, исторические корни, структуры и способы обучения, исследований и предоставления услуг.

The article provides research on the development of measures to increase the economic efficiency of using the resource potential of Russian universities. The proposed activities are based on conducting an efficiency analysis and selecting the optimal option for optimization solutions. Although today's society is increasingly concerned about the effectiveness of higher education, conceptual, methodological or policy clarity in this area is limited due to several factors. First, applying the concept of effectiveness to higher education is typically problematic due to the unique nature of a university's mission in relation to socioeconomic goals, types of institutions, funding methods, and the diversity of beneficiaries associated with higher education. Secondly, the interest in efficiency and mutual understanding differs significantly from the interest of the higher education system, institutes and their departments. Different perspectives on effectiveness reflect the diversity of internal and external institutions because institutions have different cultures, historical backgrounds, structures, and ways of teaching, research, and service delivery.
FINANCIAL ASPECTS OF ENTERTAINMENT PROCUREMENT
Authors: КОРОЛЕВА Е.В. , МАЛЫШЕВА Е.Н.
Published: September 2024

Эффективная организация закупочной деятельности является важным аспектом повышения финансовых результатов любого предприятия. В статье рассмотрены методологические подходы к формированию закупочной деятельности, а также приведены результаты анализа типичной организации сферы развлекательных услуг, показано влияние различных вариантов закупок на финансовые результаты деятельности организации и прогноз ее развития.

Effective procurement is an important aspect of improving the financial results of any enterprise. The article discusses methodological approaches to the formation of procurement activities, as well as the results of an analysis of a typical organization of the entertainment services sector, shows the impact of various procurement options on the financial results of the organization and its development forecast.
STUDY OF THE ISSUES OF FINANCIAL SUPPORT OF INNOVATION SPHERE: DOMESTIC AND FOREIGN EXPERIENCE
Authors: КИРЕЕВА Е.Ф. , АНТИПИНА О.В.
Published: September 2024

В статье рассмотрены общие вопросы финансового обеспечения инновационной сферы на примере Российской Федерации и ряда высокоразвитых стран, занимающих лидирующие позиции по значениям Глобального инновационного индекса. Исследованы особенности государственного участия в финансировании инноваций в отечественной и зарубежной практике. Представлен анализ статистических данных, отражающих актуальность применения налогового инструментария для стимулирования инновационной активности бизнеса на примере некоторых государств Организации экономического сотрудничества и развития, а также стран Европейского Союза.

The article considers the general issues of financial support of innovation sphere on the example of the Russian Federation and a number of highly developed countries that occupy leading positions according to the values of the Global Innovation Index. The peculiarities of state participation in financing innovations in domestic and foreign practice are studied. The analysis of statistical data reflecting the relevance of the use of tax instruments to stimulate innovation activity of business on the example of some states of the Organization for Economic Cooperation and Development, as well as the countries of the European Union is presented.
PROVIDING FEE-BASED SERVICES IN HIGHER EDUCATION: MAJOR TRENDS AND PROSPECTS OF DEVELOPMENT
Authors: ЯКУШЕВА Н.Д. , КАМАНИН И.Е.
Published: September 2024

В статье рассматривается сложившаяся на настоящий момент ситуация в сфере оказания платных образовательных услуг в системе высшего образования и перспективы относительно их предоставления в будущем. Современному работнику для поддержания своей конкурентоспособности требуется получать знания и совершенствовать навыки на протяжении всей жизни, в связи с этим изменяется возрастной состав обучаемых и их запросы в отношении образования. В целом по стране наблюдается общее снижение численности студентов, и соответственно, тех, кто учится по контракту. Будет возрастать стоимость услуг из-за повышения требований к их качеству и условиям предоставления, и усилится конкуренция между учебными заведениями за абитуриентов. Вузы должны будут предлагать новые подходы к организации учебного процесса, эксклюзивные программы повышения квалификации.

The article deals with the current situation in the sphere of fee-based educational services in the system of higher education and the prospects for their provision in the future. To be competitive, a modern worker needs to acquire knowledge and improve skills throughout his life, and in this connection the age structure of students and their educational needs are changing. There is an overall decline in the number of students and consequently in the number of those who pay tuition fees. The cost of services will increase due to higher requirements for their quality and conditions of provision, and competition between educational institutions for applicants will intensify. Universities will have to offer new approaches to the organization of the educational process, exclusive programs of professional development.
IMPLEMENTATION OF CONSULTING SUPPORT FOR ORGANIZATIONAL CHANGES IN THE ENTERPRISE
Authors: ГРАБОЗДИН Ю.П. , МАЗНАЯ Е.А. , КОРОТАЕВА Т.В.
Published: September 2024

В настоящей статье представлен проведенный авторами анализ механизмов осуществления консультационного сопровождения организационных изменений на предприятии. Разработана стратегическая карта предприятия. Сформирована схема процессно-ориентированного управления. Представлен алгоритм поиска и выбора консультанта по управлению.

This article presents the analysis carried out by the authors of the mechanisms for consulting support of organizational changes at the enterprise. A strategic map of the enterprise has been developed. A process-oriented control scheme has been formed. The algorithm of search and selection of the management consultant is presented.
DEVELOPMENT OF INFORMATION TECHNOLOGIES: NEW TRENDS AND PROSPECTS IN BIOMETRIC IDENTIFICATION RESEARCH
Authors: ЧИМИДОВ Д.Б. , ЭЛЯЕВ О.А. , ЭРЕНЖЕНОВА Э.Э. , ЛИДЖИЕВА З.А. , ЦЕБЕКОВ С.И. , КИРСАНОВА В.Л. , БАРКУЕВА Е.В.
Published: September 2024

Биометрия - это система идентификации человека по его физическим характеристикам или поведенческим факторам. Такими характеристиками могут быть отпечатки пальцев, узор сетчатки глаза или голос. Впервые биометрические данные для подписания документов и договоров в 1859 году использовал Уильям Гершель, служащий одной из британских колониальных компаний. На его взгляд, все индийские рабочие выглядели одинаково, а запомнить их имена не было «никакой возможности». Чтобы различать рабочих хотя бы документально, Гершель решил использовать метод идентификации, основанный на отпечатках пальцев и ладоней. Сперва он определял владельца только по размеру и форме отпечатка. Потом заметил, что рисунок на отпечатках различается у разных людей, при этом даже по прошествии времени линии не меняются.

Biometrics is a system for identifying a person based on his physical characteristics or behavioral factors. These characteristics could be fingerprints, retinal patterns, or voice. For the first time, biometric data was used to sign documents and contracts in 1859 by William Herschel, an employee of one of the British colonial companies. In his opinion, all Indian workers looked the same, and there was “no way” to remember their names. To distinguish workers at least documentarily, Herschel decided to use an identification method based on fingerprints and palm prints. At first, he identified the owner only by the size and shape of the print. Then I noticed that the pattern on the prints differs from person to person, but even after time the lines do not change.
IMPACT OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES ON BUSINESS PROCESSES AND ORGANIZATIONAL STRUCTURE OF A MODERN COMPANY
Authors: ГОРШКОВ М.Д. , ЛЮСТАРНОВ А.Е. , ИЦАКОВ Е.Д.
Published: September 2024

Технологии искусственного интеллекта (ИИ) всё чаще становятся инструментом преобразования бизнес-процессов и организационных структур компаний. Понимание их влияния на различные аспекты корпоративного управления важно для конкурентоспособности и устойчивого развития. В данной статье исследуется, как технологии на базе ИИ влияют на ключевые бизнеспроцессы и организационные структуры современных компаний, обозначаются текущие преимущества и недостатки данных технологий, потенциал применения и вероятные угрозы в применении ИИ в бизнес-менеджменте, а также тренды, связанные со все более глубоким внедрением новых технологий в корпоративное управление и управление организационной структурой современных компаний.

Artificial Intelligence (AI) technologies are increasingly becoming a tool for transforming business processes and organizational structures of companies. Understanding their impact on various aspects of corporate governance is important for competitiveness and sustainability. This article explores how AI-based technologies affect key business processes and organizational structures of modern companies, identifies current advantages and disadvantages of these technologies, potential applications and likely threats in the application of AI in business management, as well as trends associated with the increasingly deep introduction of new technologies in corporate governance and management of organizational structure of modern companies.
APPLICATION OF METHODS AND MODELS OF STRATEGIC PLANNING AND FORECASTING ON THE EXAMPLE OF A SPECIFIC REGION
Authors: БЕЛИКОВА И.П. , АЛИБЕКОВ М.М. , СИНЕЛЬНИКОВ Б.Б.
Published: September 2024

В статье исследуется методика оценки эффективности региональных инвестиционных проектов в Республике Дагестан с использованием комбинированных комплексных моделей стратегического прогнозирования. Анализируются различные показатели, включая бюджетную, финансовую, экономическую эффективность и социальные аспекты, для определения влияния инвестиций на развитие региона. Методика включает в себя оценку денежного потока, внутренней нормы доходности, а также социальных показателей, таких как уровень занятости и доступность услуг населению. Результаты исследования позволяют принимать информированные решения о распределении ресурсов и направлении инвестиций в наиболее перспективные проекты, которое имеет важное значение для обеспечения устойчивого социально-экономического развития региона в долгосрочной перспективе.

The article examines the methodology for evaluating the effectiveness of regional investment projects in the Republic of Dagestan using combined integrated strategic forecasting models. Various indicators are analyzed, including budgetary, financial, economic efficiency and social aspects, to determine the impact of investments on the development of the region. The methodology includes an assessment of cash flow, internal rate of return, as well as social indicators such as the level of employment and accessibility of services to the population. The results of the study make it possible to make informed decisions about the allocation of resources and the direction of investments in the most promising projects, which is important for ensuring sustainable socio-economic development of the region in the long term.
SOCIO-PSYCHOLOGICAL FEATURES OF THE ADAPTIVE POTENTIAL OF EMPLOYEES OF THE SERVICE ORGANIZATION
Authors: НИКУЛИНА Т.И. , ЧЕПУРКО Ю.В.
Published: September 2024

В работе обозначены результаты эмпирического исследования, задачей которого было изучение социально-психологических различий в особенностях адаптационного личностного потенциала сотрудников организации. Актуальность данного исследования связана с определением доминирования личностных особенностей, способствующих или мешающих адаптации сотрудников. В теоретическом обобщении представленных проблем обозначено представление факторов, влияющих на формирование адаптационного личностного потенциала. Результаты исследования свидетельствуют, что на адаптацию к эффективности деятельности в служебной организации влияют половые особенности мужчин и женщин. Практическая значимость исследования заключается в необходимости разработки рекомендаций по учету социально-психологических особенностей личности в адаптации к профессиональной деятельности в служебной организации.

The paper outlines the results of an empirical study, the purpose of which was to study sociopsychological differences in the characteristics of adaptive personal potential. The relevance of this study is associated with determining the dominance of personal characteristics that facilitate or hinder the adaptation of employees to the service organization. In the theoretical generalization of the presented problems, the presentation of factors influencing the formation of adaptive personal potential is indicated. The results of the study indicate that adaptation to the effectiveness of activities in a service organization is influenced by the gender characteristics of men and women. The practical significance of the study lies in the need to develop recommendations for taking into account the socio-psychological characteristics of the individual in adaptation to professional activities in a service organization.
THE INFLUENCE OF EXTERNAL FACTORS ON THE GLOBAL ENERGY MARKET
Authors: ТИХОМИРОВ Е.А. , ЛЕБЕДЕВА В.И.
Published: September 2024

Глобальный рынок энергетических ресурсов находится на стыке экономического роста, геополитической динамики, экологической устойчивости и технологических инноваций. Структура мирового рынка энергоресурсов сложна и разнообразна и отражает широкий спектр видов энергии, производственных мощностей и моделей потребления по всему миру. В статье рассматривается влияние внешних факторов на конъюнктуру мирового рынка энергетических ресурсов.

The global energy market is at the intersection of economic growth, geopolitical dynamics, environmental sustainability and technological innovation. The structure of the global energy market is complex and diverse, reflecting a wide range of energy types, production capacities and consumption patterns around the world. The article examines the influence of external factors on the situation in the global energy market.
Analysis of Integrated Marketing Communication Strategies in Building Brand Awareness (Case Study of SAMASE Brand in Bengkalis)
Authors: Rahmadhani Putri Fajrin , Asra Yunelly
Published: September 2024

Integrated marketing strategy allows brands to consistently transmit their brand message and image through various channels, which helps build strong brand awareness among consumers. This research aims to analyze Integrated Marketing Communication strategies that can be used to build brand awareness of SAMASE brand products, especially among the people of Bengkalis. The research method in this study is descriptive qualitative. Data collection was done through observation, interviews, and documentation. Data analysis techniques uses data collection, data reduction, and conclusion drawing. The research results found that Ila Jannah Moslem Store uses various IMC elements. Specifically, Advertising is done through social media channels. Sales promotions are carried out by providing discounts, while Personal Selling is through providing direct sales services. Word of Mouth is facilitated by consumers spreading positive messages about SAMASE products. Through these four IMC elements, Ila Jannah Moslem Store succeeded in building brand awareness and achieving a Top of Mind level. The conclusion of this research for Ila Jannah Moslem Store is to focus more on increasing promotions and increasing product excellence. In addition, it is also necessary to maximize the use of social media and e-commerce platforms to reach a wider target market and build strong relationships with consumer.
The Influence of Customer Relationship Management (CRM) and Service Quality on Customer Satisfaction at the Bengkalis Chamber of Commerce and Industry
Authors: Jannah Raudahthul , Rosa Nageeta Tara
Published: September 2024

This study aimed to determine the effect of Customer Relationship Management (CRM) and Service Quality on Customer Satisfaction at the Bengkalis Chamber of Commerce and Industry. The data type of this research is quantitative. The sample in this study was 100 respondents, data processing using SPSS 27. using the F test, t test and R Square. Analysis method the analysis method used is multiple regression analysis. The results of this study indicate that: (1) The effect of CRM on customer satisfaction has positive and significant impact on customer satisfaction. (2) the effect of service quality on customer satisfaction positive and significant impact on customer satisfaction, and (3) the effect of Customer Relationship Management (CRM) and Service Quality has positive and significant impact on customer satisfaction. The conclusion is that Customer Relationship Management (CRM) and Service Quality simultaneously have a positive and significant effect on customer satisfaction.
THE EFFECT OF PROMOTION AND STORE ATMOSPHERE ON IMPULSE BUYING WITH SHOPPING EMOTION AS AN INTERVENING VARIABLE (EMPIRICAL STUDY OF MALL SKA PEKANBARU VISITORS)
Authors: Fadilah Arief , Maulana Hutomo Atman
Published: September 2024

This study aims to determine the effect of promotion and store atmosphere on impulse buying with shopping emotion as an intervening variable at Mall SKA Pekanbaru. The method used in this study is a quantitative approach by collecting primary data through distributing questionnaires and secondary data through document. The samples in this study were people who had visited or shopped at the Mall SKA Pekanbaru. The sampling technique this study was purpossive sampling of 100 respondent. Processing data study uses Application SPSS Program 25. The results of this research show that promotion has a positive and significant effect on shopping emotion, Store atmosphere has a positive and significant effect on shopping emotion. Promotion has no positive and significant effect on impulse buying, store atmosphere has a positive and significant effect on impulse buying, and shopping emotion has a positive and significant effect on impulse buying. Then promotion has a positive and significant effect on impulse buying through shopping emotion as an intervening variable, which is followed by store atmosphere having a positive and significant effect on impulse buying through shopping emotion as an intervening variable.Keyword : Promotion, store atmosphere, shopping emotion, impulse buying
The Influence of The Level of Seller's Trust on consumers toward the Cod Payment Transaction system indonesia (case Study of Students of Polytechnic State of Bengkalis)
Authors: Faiza Yuli Nor
Published: September 2024

In recent years, the use of the internet has become increasingly popular. With the rapid development of technology today, one of which is the development of the internet, it has a huge impact on all aspects of life such as the business sector. Online shopping is one of the most popular payment methods for online buying and selling transactions. Cash on Delivery (COD) is a payment method that is widely used by business people as a strategy in attracting buyers or finding customers so as to increase sales of their productsKeywords: Â Trust Sellers, Consumers, COD System.
The Intersection of English Education Practices and Workplace Needs
Authors: Kampf Constance , Isohella Suvi
Published: September 2024

No abstract available.
estrutura repressiva da autocracia burguesa bonapartista no Brasil
Authors: Bezerra Lucas Pereira da Paz
Published: September 2024

A formação histórica brasileira se caracteriza por uma forma de dominação de classe e seu viés excludente e violento. No seu desenvolvimento surgem variações de domínio que possui como representante, em tempos de caos, o bonapartismo, uma forma que pressupõe a autonomia do Estado e a retirada do poder político da burguesia. Neste estudo, tendo como eixo temático o regime que se instaurou após o golpe de 1964, buscamos compreender as estruturas repressivas desse período e sua ligação direta com a caça ao Partido Comunista Brasileiro, materializada na Operação Radar (1973-1976), visando trazer para o debate se ela é uma expressão do bonapartismo, algo que até então se mostra escasso nas pesquisas sobre o tema. As fontes analisadas foram produzidas pelo Centro de Informações do Exército (CIE), que foi de um órgão ligado diretamente ao exército na sistematização de informações e elaboração de documentos. Na ocasião, o CIE estava ligado à II seção do Exército, contando com apoio do Destacamento de Operação Interna (DOI), então localizado no Arquivo do Estado de São Paulo. A pesquisa tem como base metodológica a análise de fontes da repressão e para auxílio no tratamento dessas terá como referência os trabalhos dos historiadores Caroline Silveira Bauer e Mariana Joffily. O trabalho seguinte se insere dentro da linha de pesquisa da História Social.
Revolução, conservadorismo e nacional-estatismo na assinatura política do ministro Capanema
Authors: Montalvão Sérgio de Sousa , Santos Juliana Amaral dos
Published: September 2024

Esta pesquisa teve como objeto a trajetória política de Gustavo Capanema na Era Vargas. Em especial, procurou observar o modo como o ministro da Educação e Saúde (1934-1945) aprofundou a reforma modernizadora do aparelho de Estado em diálogo permanente com os setores mais tradicionais da sociedade. Os resultados obtidos desde a criação do Ministério, em novembro de 1930, produziram um aumento da capacidade estatal de coordenar a abertura da escolarização em massa no país. Essa abertura, no entanto, ocorreu nos limites dos compromissos do Estado Nacional com o setor privado, em um processo menos inclusivo e democrático. A partir de uma revisão bibliográfica e da pesquisa documental na legislação, em periódicos e no arquivo pessoal de Gustavo Capanema, o artigo buscou, nas relações do ministro com a oligarquia modernizante de Minas Gerais e com os representantes da Igreja Católica, os rastros de sentido para a compreensão das suas políticas educacionais.
Estado, soberania digital e tecnologias emergentes
Authors: Polido Fabrício Bertini Pasquot
Published: September 2024

Este artigo examina a complexa relação entre a soberania do Estado em matéria digital, compreendendo questões de direito internacional, segurança cibernética e inteligência artificial (IA). Ele busca estabelecer os desafios éticos e práticos enfrentados pelos Estados, como a possível utilização da IA em ataques cibernéticos transfronteiriços, e algumas respostas do direito internacional a essas questões. Igualmente, analisa as dificuldades encontradas pelos Estados na tarefa de proteção de seus espaços soberanos no âmbito digital, os desafios normativos relacionados à manipulação de dados e à concentração de poder por conglomerados transnacionais de tecnologia e as tensões enfrentadas pelas jurisdições estatais na interface com novas tecnologias, em especial quanto a manifestações do (neo)colonialismo de dados. São destacadas as estratégias para fortalecer a soberania digital, incluindo reformas nos sistemas jurídicos domésticos rumo a quadros normativos robustos orientados pelo uso ético, responsável e transparente de IA e promoção das bases normativas para segurança cibernética.
Beliefs About and Attitudes toward the Teaching of Pronunciation: Future English Teachers’ Perspectives
Authors: Septian Indrastana Nodistya
Published: September 2024

The application of Communicative Language Teaching (CLT) approach has been popular in the field of English Language Teaching (ELT). However, there are some pros and cons related to the teaching of pronunciation within the CLT approach. This study, therefore, was conducted in order to reveal the beliefs about and attitudes toward the teaching of pronunciation from the perspectives of future English teachers in State University of Malang. An opinionnaire was adapted to collect the data from 45 participants. The result of the small survey shows that future English teachers in State University of Malang have positive attitudes toward the teaching of pronunciation. A large percentage of them believe that pronunciation can be taught to all levels of learners and that non-native speaking teachers are also able to teach pronunciation.
IDENTIFYING EVALUATIVE POSITIONING IN JOURNALISTIC COMMENTARIES
Authors: Kailani Ahmad
Published: September 2024

Media, such as newspapers, take their role in shaping public opinions by positioning the readers, either to favor or disfavor with specific issues. Even though the sources are the same, the news item may be presented differently. This is because the news reportings are socially, economically, and politically conditioned, thus news is always broadcasted from a particular point of view. An attributed source is just one of the ways journalists work to implicitly position the audiences’ inferences whether they want toalign or disalign the audiences with their attitudinal position. To understand this attitudinal positioning in journalistic commentary, the current study identifies and describes the evaluative workings of excerpts of three different newspapers which are called The Guardian Australia, The Jakarta Post (English printed Indonesian local newspaper, and Daily Mail Australia, regarding the Australian Government’s responses to the death penalty for the “Duo Bali Nine” in 2015. System of Appraisal is used as the framework to help understand how reporters’ voices, in particular, position readers to support particular attitudes and viewpoints, and hold particular beliefs or assumptions about something. The findings indicate that the three newspapers used affective evaluation at the most although each has different way of amplifying the issues.
An Analysis of Teacher Talk and Student Talk in English Classroom Interaction Using FLINT System at The Ninth Grade of SMP Negeri 3 Hulu Sungai Tengah
Authors: Astutie Septiana
Published: September 2024

The research aims to describe the types of teacher talk and student talk found in the English classroominteraction using Foreign Language Interaction (FLINT) system. This research was conducted in SMPNegeri 3 Hulu Sungai Tengah and involves two class of the ninth grade. This research used descriptivequalitative design. The data were obtained with observation and recording of interaction between teacherand students during teaching and learning activity. The data on the recording converted into transcript andanalyzed with selecting, focusing and summarizing which fit to teacher talk and student talk categories. Thefindings showed teacher and students were using the categories of talk which mentioned in FLINT system.The result revealed the teacher mostly used asking question category. Then, the teacher continued to usingtalk categories such as, giving information, giving direction, praising or encouraging, criticizing studentsbehavior, using ideas of students and dealing with feelings. Meanwhile, students was giving their specificresponse and their open-ended response during learning activity. Based on the result, it can besummarized that teacher mostly using asking question to build and interaction in the classroom and thestudents always giving their response every time the teacher asking a question. Furthermore, somesuggestions formulates as: for the teacher, they should evaluating and developing their talk throughclassroom interaction. Then, for the future researcher, they can using this research as a references withcompleted data and extending research in English classroom interaction at different location.
USING YOUTUBE NEWS AMID COVID-19 PANDEMIC AT SENIOR HIGH SCHOOL TO ENHANCE LISTENING AND WRITING SKILLS
Authors: Zaini Ahmad , Triyana
Published: September 2024

It is common for English teachers in Senior High School to use YouTube to teach English especially in the time of the COVID-19 Pandemic. However, not many teachers share that practice in the form of publication, especially from regencies that quite far from the capital cities. This topic becomes interesting since it can be used in engaging students to be active in learning listening and writing. Nevertheless, teachers must consider several steps before applying this teaching practice. This article specifically
explains about using YouTube News during COVID-19 as a pedagogical innovation for high school students in one of the government-owned schools in South Kalimantan to enhance their listening skills through watching the YouTube News and writing some comments about the news. The practical implication of the project is that the students can have a meaningful and memorable online activity to improve the students’ skill of English, especially listening and writing skills.
Triggering Students' Critical Thinking Through Literary Analysis
Authors: Rizka Norsy Ramadhana  , Al Arief Yusuf , Puteri Elyani Eka , Mu’in Fatchul
Published: September 2024

Abstract
Through literary analysis, students can obtain critical thinking skills. Literature is a branch of art that undergoes a growth process in line with the passage of time and the development of people's minds. Having literature in the teaching and learning process can create a critical thinking process. Students will practice expressing opinions, concluding, explaining cause-and-effect relationships, comparing facts, and applying the ideas they have gained from literature to new situations. This research used descriptive quantitative. The sample of this study is students of the English Language Education Study Program batch 2018 that have taken literary analysis classes. The empirical data needed in this research are observation of implementation of literary analysis in the classroom and questioners of classroom reflection based on critical thinking indicators. The research findings showed that the implementation of literary analysis learning in the classroom through observation sheets has been going well. It found that students conduct 80% of the critical thinking skills indicators. In addition, analyzing literary works can trigger students to think critically to the level of HOTS (High Order Thinking Skills) because students have entered stage 6 in the critical thinking sequence, namely "Creating," which results in an analysis paper.