bluuebunny/crossref_metadata_2025 huggingface dataset:
تأثير أنموذج ويتلي في تعليم بعض المهارات المُدمجة بكرة القدم لطلاب المرحلة الاعدادية
Authors: كاظم يوسف , صلاح الدين مصطفى
Published: April 2023

هَدَفَ البحث الى اعداد وحدات تعليمية بأنموذج ويتلي لتعليم بعض المهارات المدمجة بكرة القدم، ومعرفة تأثير هذا الانموذج في تعليم تلك المهارات. استُخدِم المنهج التجريبي في البحث وبتصميم المجموعتين، التجريبية (استخدم معها انموذج ويتلي) والضابطة (استخدمت معها الطريقة المتبعة من المدرس) على عينة متجانسة من طلاب الرابع الاعدادي بلغ عددهم (30) طالباً اُختيرت بالطريقة العشوائية بوساطة القرعة من مجتمع البحث المكوَّن من (99) طالباً في مدرسة الخُلد الاعدادية للبنين في محافظة بغداد الكرخ الاولى. اُختيرت ثلاث مهارات مدمجة وهي (اخماد – مناولة)، (دحرجة –مناولة) و (اخماد- دحرجة- تهديف) من الباحثين، واجريا التجربة الاستطلاعية على عينة من (10) طلاب من مجتمع البحث ومن خارج عينة البحث الرئيسة، ثم اجريا الاختبارات القبلية للمهارات والتي تم التأكد فيها من تكافؤ المجموعتين للبدء بالتجربة الرئيسة من نقطة شروع واحدة، طبَّقا بعد ذلك الوحدات التعليمية لمدة (8) اسابيع وبمجموع (16) وحدة تعليمية لكل مجموعة، وبعدها تم اجراء الاختبارات البعدية وبنفس ظروف الاختبارات القبلية. وبعد معالجة بيانات الاختبارين القبلي والبعدي احصائياً، توصَّل الباحثان الى ان لأنموذج ويتلي تأثيراً ايجابياً في تعليم المهارات المدمجة بكرة القدم موضوعة البحث، وتفوقت المجموعة التجريبية (مجموعة انموذج ويتلي) على المجموعة الضابطة (مجموعة الاسلوب الامري) في نتائج الاختبارات البعدية.
The Mediating Role of New Product Development in the Relationship Between Entrepreneurial Marketing and Growth Intentions
Authors: Gamal Zeinab , Khayal Hoda A.H , Elghafar Mohamed El-Saeed Abd-
Published: April 2023

The purpose of this study is to discover how entrepreneurial marketing affects growth intentions through new product development and can help to create and facilitate access to entrepreneurial opportunities to develop new product, in turn help the firm to adapt the strategy of growth intention. The study adopted quantitative methods, and using structural equation modeling, data were collected utilized the questionnaire survey. The questionnaire was directed to SMEs managers, 248 questionnaires were collected.

Findings: The study presents a vision into how entrepreneurial marketing can gain advantage. The findings propose that entrepreneurial marketing can be used to create outstanding opportunities to develop new products and direct the strategy of SEMs to growth intentions.

Theoretical implications: This study significantly contributes to the literature through illustrating how entrepreneurial marketing contributes to growth intentions. First, the study introduced, a comprehensive conceptual framework of how entrepreneurial marketing through new product development can increase growth intentions in SEM’s industries. From a broad literature review, we identify measures of entrepreneurial marketing, growth intentions and new product development. The study support entrepreneurial marketing research by discovering the effects of entrepreneurial marketing on growth intentions through new product development.
Moreover, the study examines the role of the enterprise's experience in the industry, the enterprise's experience in business, the number of enterprises with ownership rights, enterprise activity in these effects. Second and more importantly, the study reviled that NPD has an important role for companies to be able to competitiveness and enhance growth intentions. Finally, this study also offers valuable contributions for managers. Because it recommends ways to foster and identify main points in entrepreneurial marketing practices, which allow companies to act in flexible way and to be talented in developing new products.
Using Strategic Foresight to Lead in a Gentrifying Business Culture
Authors: King Dr. Reginald
Published: April 2023

Data has demonstrated that affluent suburban whites are returning to inner cities, which low-income minorities have occupied for decades. This return is increasing investment and development by small and large businesses seeking to meet the needs of this new demographic. The data has also demonstrated the conflict that these businesses are experiencing from long-time residents, community leaders, and activists. This article will give leaders a strategic approach to addressing conflict before, during, and after the gentrification process.

This article will discuss the theory of strategic foresight and its importance to leaders confronting gentrification. The article will demonstrate strategic foresight’s advantages to leaders and their organizations and how predictive and adaptive leaders can better embrace the future and changes.

Strategic foresight assists leaders in embracing change and contemplating the effects of developing trends so they are well-prepared for market shifts, threats, and opportunities . While research has demonstrated the adverse effects accompanying gentrification, strategic foresight can assist leaders in discovering the opportunities these shifts can bring and how to gain the support and acceptance of others effectively.
Generic Model for Management of Safety of Technical Installations Powered by Small Modular Reactors
Authors: Prochazkova Dana
Published: April 2023

Technical installation powered by small modular reactors (SMRs) is perspective industrial object due to high need of energy of new technologies and problems in the world. They are critical installations due to content and work with dangerous substances because these are sources of fire, explosion and environ-ment contamination. Therefore, for human society and its development, it is necessary to manage not only their nuclear safety, but also their integral (complex) safety, because just integral safety ensures the security and development of human society. The approach to safety and concept of safety management used by manufacturer, operator and regulator must be same. For this purpose, we give in article a tool showing the main features and requirements for management of the integral safety of such installations.
Peran Pembelajaran Elektronik terhadap Citra Merek Melalui E-WOM dan Kepuasan Mahasiswa di Era Pandemi Covid-19
Authors: Susilowati Kristiana , Ardianto Ardianto
Published: April 2023

The recent shift to online learning as a result of the COVID-19 outbreak has left universities vying for reputation. This phenomenon is interesting because e-learning offers learning system solutions during a pandemic, which is a fairly effective learning tool without creating crowds of students. Increased competition among tertiary institutions has made every university, including UNKAHA Semarang, challenged to form a positive image in the wider community. Many prospective students will have a special affinity for a university institution that has a positive image. Therefore, a positive image is very important to be researched and always re-evaluated by each tertiary institution. This research concentrates on the relationship and role of e-learning, e-word of mouth, student satisfaction with university brand image at Karya Husada University (UNKAHA) Semarang in the era of the Covid-19 pandemic. This study used a quantitative method by distributing questionnaires to Unkaha students, the data obtained was then processed using the SPSS and Excel programs. The results showed that e-learning had a positive and significant effect on e-wom, student satisfaction had a positive and significant effect on Unkaha's brand image, e-learning had a positive and significant effect on student satisfaction, e-wom played a role in mediating the influence between e-learning and image university brand, and student satisfaction play a role in mediating the influence between e-learning and university brand image.
Persepsi dan Minat Penggunaan Aplikasi Paylater
Authors: Rofiah Lailatul , Graciafernandy Maria Augustine
Published: April 2023

The research was conducted with the aim of testing the influence of perceived ease of use, perceived usefulness, and perceived security to intention to use the paylater aplication. This is because the number of E-commerce users in Indonesia continues to increase every year in 2017 - 2020 and the number of paylater payment system users has also increased from the previous year. This study uses a quantitative approach or method, the population used is the user of the paylater aplication. The sample used in this study was 108 respondents taken by purposive sample method. Data obtained by using a quesionnaire using a likert scale and data analysis used using multiple linear regression analysis. The results of this study indicate that perceived ease of use has a negative and not significant effect on the intention to use the paylater aplication. Perceived usefulness has a positive and significant effect on the intention to use paylater aplication, and perceived security has a positive and significant effect to intention to use paylater aplication.
Analisis Determinan Return Saham pada Perusahaan Manufaktur
Authors: Nurhapsari Risma
Published: April 2023

Manufacturing stocks are the most sensitive sector to changes in macroeconomic conditions and have different stock return volatility. Return is the rate of return obtained from the investment. The purpose of this study was to analyze the different effects of macroeconomic indicators such as inflation, interest rates and the IDR/USD exchange rate on stock returns in the manufacturing sector. Another factor that is thought to influence stock returns is the debt to equity ratio. This research is a quantitative research with the object of research on manufacturing companies listed on the IDX. The sample used is manufacturing companies that meet the criteria, so that obtained 76 companies during the years 2007-2009. Research data obtained by using documentation techniques. From the data obtained and analyzed using the SPSS 17.00 program, with multiple linear regression analysis tools. The results of this study indicate the results of 2 independent variabels, namely interest in the exchange rate and foreign exchange rates have a significant effect on stock returns with a negatif coefficient indicated by the significance level of 0.000 and 0.001. While the other 2 independent variabels, namely inflation and DER have no significant effect on stock returns, this is indicated by a significance level of 0.527 and 0.63.
VIOLENCIA INTRAFAMILIAR
Authors: Paredes Pineda Ana Laura
Published: April 2023

En el presente texto se hablará sobre la violencia intrafamiliar, por lo que se hará una revisión muy concreta de los diferentes aspectos que la conforman, desde un concepto general de dicha situación, para posteriormente adentrarnos en los diferentes tipos de manifestación de este tipo de violencia, revisaremos también quiénes pueden ser víctimas de violencia intrafamiliar y las consecuencias de estos actos perjudiciales. También se hará una bree revisión de este tipo de violencia y su panorama en el resto del mundo. Finalmente, se exponen los ordenamientos jurídicos en contra de la violencia intrafamiliar y se enlistan las autoridades a las cuales recurrir en caso de ser víctima de este delito.
EXTRACURRICULAR
Authors: Ubilla Pérez Yumary Juliet
Published: April 2023

El presente texto relata la experiencia de la autora al estar cursando la Licenciatura en Derecho y trabajar desde su segundo semestre, cosa que le llena de satisfacción, pero a la vez de arrepentimiento por no haber disfrutado la vida universitaria.
The Music and the First World War Project at the Australian War Memorial
Authors: Cronk Theresa
Published: April 2023

The Music and the First World War project was a First World War centenary project at the Australian War Memorial that involved the digitisation of a selection of diaries, letters, concert programs and 100 pieces of sheet music held in the Memorial’s collection. This article examines the process of developing the project, preparing the collections for digitisation and establishing a publishing framework for online release. The article also discusses some of the benefits of the project for telling the stories of each of these songs, their history and the performers involved.
Availability and Conditions of Sports Equipment and Learners’ Participation Levels in Sports in Primary Schools in Katima Mulilo, Namibia
Authors: Kela Gerald , Zulu Africa
Published: April 2023

Sports equipment and facilities play a vital role in the teaching of Physical Education (PE) and are equally important in developing sports-related skills among learners. The main purpose of this study was to investigate and assess the availability and conditions of sports equipment and facilities in primary schools in Katima Mulilo, in the Zambezi Region of Namibia. An observational study was adopted for this study, where Physical Education school teachers were observed using the available sports equipment in the schools during their PE classes. The targeted population consisted of 10 teachers within 10 respective primary schools. Two questionnaires were administered to collect data on available facilities and equipment. Data was analysed using SPSS statistics software. Based on sports code level of participation, athletics was found to be the most popular activity with 35% of learners taking part. Soccer came in second with 25%. Netball was the third most played sport, with 20% of participants in annually scheduled competitions at regional and national levels. Volleyball was the fourth highest with 10% of learner participation. The lowest four sports codes were boxing at 5%, rugby 3%, gymnastics 1%, and cricket 1%. Sport facilities available in all the schools were all found to be in deplorable conditions. This study therefore concluded that sports equipment and facilities were either unavailable or completely in poor condition in all primary schools under study. So, it is very important to get the right tools and facilities so that physical education and sports can be taught and learned well.
The category of «poverty» in the social security law and ways to reduce it in Ukraine
Authors: Halyna Trunova
Published: April 2023

The article, based on the analysis of current legislation, law enforcement practice and research in the field of ensuring the right of citizens to a decent standard of living, examines the issue of overcoming poverty in Ukraine as a category of social risk in social security law. Emphasis is placed on the order of origin of the right to social security as a way to overcome poverty among the disabled population. The main international legal acts in the field of human rights, which guarantee the right to a decent standard of living and social guarantees in the form of a social security system, are analyzed. Addressing the international legal standards in determining the decent standard of living, some proposals have been made on ways to overcome poverty and social exclusion in Ukraine. It is concluded that decent work, adequate employment and social dialogue are the key to poverty reduction.

The legal regulation of social standards in Ukraine is analyzed. The main problems of forming the subsistence level and ways to overcome them are identified. It is proved that the problem is the use of the resource method instead of the normative method provided by law. The resource method assumes the dependence of the size of the basic social standard on the dynamics of economic indicators and financial capabilities of the budget. That is, the subsistence level for the main social and demographic groups is approved not to provide social guarantees, but based on the financial prospects of the state, as a result of which in case of lack of resources in the budget to adjust it and finance dependent social benefits and salaries of public sector employees the rate of increase in the subsistence level. The use of the resource method has led to the parallel existence in Ukraine of two subsistence minimums of different sizes — established in the budget law and the actual one, which is calculated monthly by the Ministry of Social Policy of Ukraine using the normative method of calculation. It is concluded that it is necessary to apply a mechanism for monitoring the basic social standard in terms of its compliance with the actual size.

Key words: decent standard of living, poverty, social exclusion, subsistence level, social security law, social risk.
State of the modern system of biosecurity and biosecurity of Ukraine and proposals for its improvement
Authors: Velichko Mykola
Published: April 2023

The article offers the author’s vision for the creation of a system of biological safety and biological protection of the state in Ukraine, which will consist of the following elements, namely: the Biosafety Management and Bioprotection Management Authority of Ukraine; Law of Ukraine on Biosafety and Biological Protection of the State; Strategy for ensuring biological safety and biological protection on the principle of «single health» for the period up to 2025 with the approved action plan for its implementation; Interdepartmental Commission on Biosafety Management and Biological Protection and Management of Hazardous Biological Agents, Products of Their Life and Processing; National Bank of Genetic Resources of Ukraine; Subjects of ensuring biological safety and biological protection of the state; Advisory body on a voluntary basis ‒ the Commission on Biosafety and Biosecurity under the National Security and Defense Council of Ukraine.

It is concluded that Ukraine does not currently have an effective system of biological safety and biological protection to counter biological threats to the national security of Ukraine. It is proposed to use the positive international experience in the formation of a comprehensive program of biological safety and biological protection (for example, Germany, Denmark, Canada) in Ukraine in developing an appropriate domestic program that will help combat threats to national security of Ukraine.

Key words: system, elements, commission, biological threats, biological risks, biological safety, biological protection, legal support.
WHAT INFLUENCES LOAN PERFORMANCE OF MICROFINANCE INSTITUTIONS? A CASE FROM OMO MICROFINANCE INSTITUTION DURAME DISTRICT (SOUTH ETHIOPIA)
Authors: Gota Gobezu Gotoro , Sodha S.S.
Published: April 2023

This study aimed to find out the influencing factors of loan performance (LP) in microfinance institutions (MFIs) particularly Omo Microfinance Institution (OMFI) Durame district. The study employed quantitative research approaches. A multi-stage sampling method was chosen to collect data. Primary data were collected from 360 credit clients through personally administered questionnaires and from credit officers and branch managers through semi-structured interviews. Moreover, secondary data were collected from the District office. Descriptive statistics and multiple regression models were used to analyze data. Loan repayment rate was taken as proxy for LP, dependent variable and nine explanatory variables were chosen after intensive literature review. The study found that five variables such as gender, loan diversification, training, age of business, and suitability of loan disbursement schedule have been found to be positively and significantly affect LP whereas the age of respondents and number of dependents affect LP negatively and significantly. The predicting power of the explanatory variables was 59.6 percent, so it is recommended that further study must focus on the other variables that were not included in this study. Moreover, MFI and its stakeholders should take proper measure with significantly affecting variables found in this study in order to excel the LP of the organization.
ISOLATION AND SCREENING OF PROTEASE PRODUCING BACTERIA FROM SOIL
Authors: Arya Prashant S. , Rana Bhavisha M , Raval Vikram H. , Jani Shilpa A. , Rajput Kiransinh N.
Published: April 2023

Microbial proteases account for approximately 40% of the total worldwide enzyme sales and most of the commercial proteases are of bacterial origin. Total 35 bacterial species isolated from soil and water collected from different districts of Gujarat. Isolates were screened on skim milk agar plates (pH-8.5) for their potency to secrete alkaline protease. Out of these, 14 cultures were screened based on relative enzyme activity (REA) on solid media. Cultures showing more than 3 REA were selected for further studies by using shake flask method. Bacillus spp. C6 was selected for this study and characterized by cultural, biochemical and microscopic features. All the data of the isolates that it may belong to Bacillus circulans.
EMPLOYEE STRESS IN LIFE INSURANCE SECTOR IN INDIA: A BOON OR A BANE?
Authors: Mahaur Dr. Chetna
Published: April 2023

In insurance sector brisk changes has resulted into the inflated pressure over the employees. Due to the excessive work pressure, workers develops a negative feeling and starts experiencing a threat to their career that end in stress. The study tries to investigate the result of job stress on the performance of the human resources. additional it additionally studies the association between role overload of the human resources and their performance. The study additionally investigates the link between role ambiguity and employee performance. The current study focuses on learning the impact of stress on employee performance in present situation. it's been inferred that stress is influencing the human resources performance in insurance sector. Further, stress has a positive result on performance of human resources owing to the initiatives of the leaders.
ANALYSE THE IMPORTANCE OF DISTANCE LEARNING & DEVELOPMENT PROGRAMS DURING WORK-FROM-HOME EMPLOYMENT AND HOW IT IMPACTED-ON EMPLOYEE'S PRODUCTIVITY FOR A POST-PANDEMIC WORK IN THE INDIAN IT SECTOR
Authors: Mehta Dr. Alpa
Published: April 2023

This research was conducted to develop an idea about the impact that digital learning could possess during the work-from-home period for IT employees of India and their return to the office. The secondary qualitative approach was chosen for the development of this research. The research was conducted on an overall data analysis and discussion based on the 15 secondary sources. From the overall discussion, it was determined that digital learning platforms provided various advantages and disadvantages in the context of increasing the productivity of employees. The flexible work schedule, technological usage, and soft skills were identified as the significant advantages of digital learning platforms. On the other hand, lack of communication and increased laid-back attitude amongst the employees have further curbed their overall productivity in the post-pandemic workplace situation in Indian IT organisations. Lastly, to conclude, this research has effectively proven that digital learning both positively and negatively influenced employee productivity levels in the Indian IT sector in the post-pandemic work context.
AWARENESS, AGREEMENT, SATISFACTION AND FUTURE EXPECTATIONS ABOUT ADOPTION OF TECHNOLOGIES IN THE SELECTED RETAIL STORES OF GUJARAT STATE:
FROM CUSTOMER’S VIEWPOINT
Authors: Shah Dr. Nehal , Modi Prof. Vasudev
Published: April 2023

Indian retail industry has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players. It accounts for over 10% of the country’s gross domestic product (GDP) and around 8% of the employment. India is the world’s fifth-largest global destination in the retail space. India ranked 73rd in the United Nations Conference on Trade and Development's Business-to-Consumer (B2C) E-commerce Index 2019. The sizeable middle class and nearly unexplored retail market in India are the main enticing factors for international retail behemoths seeking to move into newer markets, which will help the Indian retail business grow more quickly. The urban Indian consumer's purchasing power is increasing, and branded goods in categories like apparel, cosmetics, footwear, watches, beverages, food, and even jewellery are gradually evolving into business and leisure that are well-liked by the urban Indian consumer. The retail sector in India is expected to reach a whopping US$ 2 trillion in value by 2032, according to a recent analysis by the Boston Consulting Group (BCG).

Increasing purchasing power of consumers has led to growing demand in Indian retail sector. According to the Retailers Association of India (RAI), the retail industry achieved 96% of pre-COVID-19 sales in September 2021, driven by the rising demand from consumers in Indian retail space. And due to that India’s retail trading sector attracted US$ 4.11 billion FDIs between April 2000-June 2022. Online retail market in India is projected to reach US$ 350 billion by 2030 from an estimated US$ 55 billion in 2021, due to rising online shoppers in the country. Online penetration of retail is expected to reach 10.7% by 2024 versus 4.7% in 2019.

The present study tries to study Awareness, Agreement, Satisfaction and future Expectations about adoption of Technologies in the selected Retail Stores from the viewpoint of Customer’s residing in Gujarat State. After research on Customers’, the study identified that Customers were least aware about Vending machine. Customers mainly preferred technology implementation because it “saves the time” & provides them “better customer service at an affordable price”. Customers were satisfied about various retailing technologies but they were still not satisfied by Credit Card security as it creates privacy issues in the mind of them.
A STUDY OF THE ECONOMIC CRISIS AND ITS IMPACTS WITH SPECIAL REFERENCE TO SRI LANKA
Authors: Tripathi Mr. Shivam , Sharma Ms. Komal , Pandya Ms. Rudri
Published: April 2023

The long-running financial crisis in Sri Lanka has put the country's government to its most significant test and caused great hardship for its citizens. Lanka is experiencing an economic and political emergency, with high expansion and erratic showings across the nation. The Sri Lankan government requires its citizens living abroad to send money home. Due to Sri Lanka's $51 billion in external obligations, 13 Lankan banks have been placed on rating watch negative. On the island paradise, inconvenience is in the making. There isn't any food available. Over the past few months, approximately 500,000 more Sri Lankans have become dependent. Basic medical procedures, prescriptions, and fuel are being discontinued. According to experts, the financial crisis may be more to blame for the deaths in Sri Lanka than the coronavirus. There are frequent blackouts and violent street brawls. The lack of force and the inability to obtain safe drinking water has made it extremely difficult to organize crisis healthcare services. There has been an intrusion into the security net projects. The situation in Sri Lanka is much more complicated than just a money crisis. There is a charitable emergency here. How could it have happened, and how did the public authority of Sri Lanka lose its money? are the only questions being asked. This exam paper's purpose is to provide answers to these questions. Additionally, the paper's author frames a thorough investigation of the problem and the causes of the financial emergency.
GREAT KINGS AS PATRON OF BUDDHISM
Authors: Paatiwala Ashish Savjibhai
Published: April 2023

Buddhism is an Indian religion based on teachings attributed to the Lord Buddha. Buddhism gave us a simple and intelligible religion. The objective of the present paper is to study the contribution of Ajatshtru, Kalashoka, Ashoka, Kanishka and Harshvardhan in spread of Buddhism. The methodology of the paper is, historical, descriptive, analytical as well as qualitative. The Asoka gave patronage to the Hinayana branch of Buddhism. He sent his son and daughter to spread Buddhism in Sri Lanka. He erected several Buddhist Viharas. They convened the Buddhist Councils to spread of Buddhism. Kanishka and Harsha gave patronage to the Mahayana branch of Buddhism. He called the assemblies at Kannauj and Prayag to propagate Buddhism. This study is of great significance to evaluate the contribution of Ajatshtru, Kalashoka, Ashoka, Kanishka and Harshvardhan in spread of Buddhism. The result shows that they are considered the greatest kings as patron of Buddhism. They became patron of Buddhism and strove to spread Dhamma throughout his empire and beyond. In conclusion, their contribution towards Buddhism is an extraordinary and remarkable.
Strategi Komunikasi Pemasaran dalam Mempertahankan Loyalitas Pelanggan di Terminal Petikemas Koja
Authors: Budiana Mohamad Arief , Ariyani Nafiah
Published: April 2023

AbstractThe decline in product market share sales was influenced by marketing communication strategies and customer loyalty. The research objective was to determine the effect of marketing communication strategies (advertising, sales promotion, publicity and direct marketing) on customer loyalty. The research approach uses a quantitative approach with an explanation format. The research method used is survey method. The population of this study is all customers of the Koja Container Terminal totaling 150 customers. The sampling technique in this study was non-probability sampling using incidental sampling. Determination of the number of samples using the Slovin formula. The total number of samples is 109 Koja Container Terminal. Data collection techniques using questionnaires or questionnaires. Data analysis techniques using t-test and F-test. The results showed that there was a positive and significant partial and simultaneous effect between advertising, sales promotion, publicity and direct marketing on customer loyalty. This means that the more advertising, sales promotion, publicity and direct marketing, the more customer loyalty will increase. The conclusion of the research shows that customer loyalty can be increased through a marketing communication strategy consisting of advertising, sales promotion, publicity and direct marketing. Advertising isn't the only thing that affects customer loyalty.Keywords: Strategy; Marketing communications; Customer loyalty AbstrakPenurunan penjualan pangsa pasar produk dipengaruhi oleh strategi komunikasi pemasaran dan loyalitas pelanggan. Tujuan penelitian untuk mengetahui pengaruh strategi komunikasi pemasaran (iklan, promosi penjualan, publisitas dan pemasaran langsung) terhadap loyalitas pelanggan. Pendekatan yang penelitian menggunakan pendekatan kuantitatif dengan format eksplanasi. Metode penelitian yang digunakan yaitu metode survei. Populasi penelitian ini adalah seluruh pelanggan Terminal Petikemas Koja yang berjumlah 150 pelanggan. Teknik sampling dalam penelitian ini adalah nonprobability sampling dengan menggunakan sampling incidental. Penentuan jumlah sampel menggunakan rumus Slovin. Jumlah keseluruhan sampel sebanyak 109 Terminal Petikemas Koja. Teknik pengumpulan data menggunakan angket atau kuesioner. Teknik analisis data menggunakan uji-t dan uji F. Hasil Penelitian menunjukan bahwa terdapat pengaruh parsial dan simultan yang positif dan signifikan antara iklan, promosi penjualan, publisitas dan pemasaran langsung terhadap loyalitas pelanggan. Ini berarti semakin meningkat iklan, promosi penjualan, publisitas dan pemasaran langsung, maka semakin meningkat pula loyalitas pelanggan. Kesimpulan penelitian menunjukan loyalitas pelanggan dapat ditingkatkan melalui strategi komunikasi pemasaran yang terdiri dari iklan, promosi penjualan, publisitas dan pemasaran langsung. Iklan bukan satu-satunya yang mempengaruhi loyalitas pelanggan.Kata kunci: Strategi; Komunikasi pemasaran; Loyalitas pelanggan
Resenha à obra 'Contratos de transporte: novos paradigmas do caso fortuito e força maior', de Marco Fábio Morsello (São Paulo: Thomson Reuters Brasil, 2021)
Authors: Dal Pizzol Ricardo
Published: April 2023

Muito me honra a missão de resenhar a excelente obra “Contratos de transporte: novos paradigmas do caso fortuito e força maior” de autoria de Marco Fábio Morsello, Professor Associado de Direito Civil da Faculdade de Direito da Universidade de São Paulo (USP), Juiz Substituto em 2º Grau no Tribunal de Justiça do Estado de São Paulo e associado do IBERC. O livro, lançado em 2021 pela Thomson Reuters - Revista dos Tribunais, é fruto da tese apresentada pelo autor para o concurso público de Livre-Docência em Direito Civil na Universidade de São Paulo (USP). Nesse certame, após análise de criteriosa banca examinadora, o autor foi considerado habilitado a receber referido título, de forma unânime e com a impressionante nota média de 9,72. Banca composta pelos ilustres Professores Carlos Alberto Dabus Maluf, Silmara Juny de Abreu Chinellato, Heloisa Helena Gomes Barboza, José Antonio Peres Gediel e Rosa Maria Barreto Borriello de Andrade Nery.
Apontamentos sobre o dano moral coletivo na jurisprudência do Superior Tribunal de Justiça brasileiro
Authors: Capucho Fábio Jun
Published: April 2023

O presente artigo analisa a jurisprudência do Superior Tribunal de Justiça sobre o dano moral coletivo com o objetivo de avaliar a contribuição da Corte para a concretização do direito fundamental à defesa do consumidor e realiza exame crítico do modelo identificado.
Desafios da liberdade de expressão nas redes sociais e o papel da responsabilidade civil no direito brasileiro frente à tese da posição preferencial
Authors: Pianovski Ruzyk Carlos Eduardo
Published: April 2023

O artigo trata do papel da responsabilidade civil na relação entre a liberdade de expressão e as redes sociais no Brasil, com enfoque no Marco Civil da Internet, assumindo como premissa a tese da posição preferencial da liberdade de expressão frente a outros direitos fundamentais. Examina a opção legislativa do artigo 19 da referida norma, em cotejo com a tese da posição preferencial. Analisa a autolimitação dos conteúdos postados derivada da adesão a condições gerais de contratação definidoras de ferramentas de moderação, bem como os critérios para o controle das limitações à liberdade de expressão dos usuários realizadas pelos provedores, destacando a importância da proteção estatal da posição preferencial da liberdade de expressão, à luz da proibição do déficit e o devido processo legal.
Pulmoner Emboli Olan Hastalarda Fibrinojen/Albümin Oranı
Authors: BİLGE Abdullah , DUMAN Ali , TÜRKDOĞAN Kenan , AKÖZ Ayhan
Published: April 2023

Amaç: Pulmoner emboli teşhis edilemediğinde yüksek ölüm oranı ile ilişkilidir.

. Amacımız fibrinojen/albümin oranı ile pulmoner emboli arasındaki ilişkiyi araştırmaktı.

Yöntem: PE olduğundan şüphelenilen ve rutin kan testi yapılan hastalar

bu prospektif çalışmaya dahil edilmiştir. Fibrinojenleri ve

albümin değerleri değerlendirildi.

Bulgular: Çalışmaya toplam 130 hasta dahil edildi. PE, hastaların 71'inde (%54) tespit edildi.

Bunlardan 7'si (%9,9) alt segment, 50'si (%70,4) segmental ve 14'ü (%19,7)

masif pulmoner idi. Kontrol grubundaki deneklerin FAR(Fibrinojen albumin oranı) 'si 99.1 (75.2–167.9) idi,

PE grubundaki FAR 151 (125.1–220.5), kontrol grubundan anlamlı derecede yüksekti

değer (P < 0,001). PE grubunda ROC analizi yapıldığında FAR

önemli bir öngörücü faktör oldu (AUC: 0.724; %95 GA = 0.635-0.814; P < 0.001). FAR

, duyarlılık %77.5 ve özgüllük %61.0 idi.

Sonuç: PE'li hastalarda fibrinojen düzeyleri ve FAR anlamlı olarak daha yüksekti.
TESS Observations of the Pleiades Cluster: A Nursery for δ Scuti Stars
Authors: Bedding Timothy R. , Murphy Simon J. , Crawford Courtney , Hey Daniel R. , Huber Daniel , Kjeldsen Hans , Li 李 Yaguang 亚光 , Mann Andrew W. , Torres Guillermo , White Timothy R. , Zhou George
Published: April 2023

We studied 89 A- and F-type members of the Pleiades open cluster, including five escaped members. We measured projected rotational velocities (

v
sin
i

) for 49 stars and confirmed that stellar rotation causes a broadening of the main sequence in the color–magnitude diagram. Using time-series photometry from NASA’s TESS Mission (plus one star observed by Kepler/K2), we detected δ Scuti pulsations in 36 stars. The fraction of Pleiades stars in the middle of the instability strip that pulsate is unusually high (over 80%), and their range of effective temperatures agrees well with theoretical models. On the other hand, the characteristics of the pulsation spectra are varied and do not correlate with stellar temperature, calling into question the existence of a useful

ν

max

relation for δ Scutis, at least for young main-sequence stars. By including δ Scuti stars observed in the Kepler field, we show that the instability strip is shifted to the red with increasing distance by interstellar reddening. Overall, this work demonstrates the power of combining observations with Gaia and TESS for studying pulsating stars in open clusters.
Deepfake as an Advanced Manipulative Technique for Spreading Propaganda
Authors: Havlík Martin
Published: April 2023

The article describes the basic foundations and significance of the manipulative technique called Deepfake, which in the environment of technological and informational expansion is also becoming a widely used tool for spreading propaganda. This advanced manipulation complements a wider spectrum of forms of disinformation and is increasingly being used as a means of conducting information operations, often as part of wider hybrid warfare. Effectively combating this kind of manipulation places high demands on consumers of information, both on the part of the detection tools used and on the part of the cognitive human approach based on critical thinking. The expansion and sophistication of similar manipulative techniques will continue, in connection with the development of modern technologies and the interconnectedness of the information environment. Although the Deepfake technique is not only associated with security-military aspects, its influence on information operations and hybrid warfare cannot be neglected.
Factors Shaping the Employment of Military Force from the Perspective of the War in Ukraine
Authors: Hrnčiar Michal , Kompan Jaroslav
Published: April 2023

The study presents a meritorious view of the traditional operational factors of space, time and force. On the background of the first and second phases of the War in Ukraine, it examines how the relevant factors shape the use of military force in operations, clarifies their mutual correlation, interference, application connections and also causality. The results of the study demonstrate the necessity of a correct and holistic perception of operational factors for effective deployment and employment of military forces in the contemporary operating environment. The main benefit of the study, applying the heuristic and inventive function of analogy from the open sources of available identified knowledge from the deployment of military forces in the War in Ukraine, is the mediation of model examples of a comprehensive vision of the effects of how operational factors shape the use of military force in contemporary high-intensity warfare operations.
Integration of Women in Combat Operations and Warfare: Possibilities of Integration into Pakistan Armed Forces
Authors: Amir Shamaila , Zaid Saman
Published: April 2023

The participation of women in the armed forces creates many challenges to their integration in a masculine-dominated mechanism. Traditionally, military service embodies the macho culture where a certain type of physical strength is required, attainable only through the male frame. The traditional military personnel model represents a young male force that is supported by spouses who stay at home but modern warfare and the inclusion of technology have opened many chances for women to be included in the armed forces. Therefore, the aim of this paper is to highlight various fields of armed forces where women in Pakistan may or may not be suitable to be integrated. The paper descriptively analyzes the participation of women in armed forces in general and in the Pakistan Armed Forces in particular. Recommendations highlight the combat operations relevant to the Pakistan Armed Forces context which women can or cannot be integrated into.
The substantiation of the temperature regime of the freezing-thawing disintegration technology of C. albicans fungal cells
Authors: Rybalkin Mykola , Strelnykov Leonid , Strilets Oksana , Podolsky Illya , Soldatov Dmytro
Published: April 2023

In this article, different temperature regimes of the freezing-thawing technology for the disintegration of C. albicans fungal cells have been studied. The biomass of C. albicans fungal cells in 10 mL of sterile isotonic 0.9% sodium chloride solution in a Petri dish was subjected to destruction using a five-fold freeze-thaw cycle in the following temperature ranges: from (–25 ± 2) °C to (25 ± 2) °C, from (–30 ± 2) °С to (30 ± 2) °С and from (–20 ± 2) °С to (20 ± 2) °С. In order to find the optimal temperature in each case, the content of proteins, polysaccharides, and monosaccharides was determined. According to the results obtained, it has been determined that the temperature regime from (–25 ± 2) °С to (25 ± 2) °С is the most promising since it provides the maximum release of polysaccharides and proteins in the shortest possible time with minimal energy consumption.
Robust kernel regression function with uncertain scale parameter for high dimensional ergodic data using $ k $-nearest neighbor estimation
Authors: Alshahrani Fatimah , Bouabsa Wahiba , Almanjahie Ibrahim M. , Attouch Mohammed Kadi
Published: April 2023

In this paper, we consider a new method dealing with the problem of estimating the scoring function $ \gamma_a $, with a constant $ a $, in functional space and an unknown scale parameter under a nonparametric robust regression model. Based on the $ k $ Nearest Neighbors ($ k $NN) method, the primary objective is to prove the asymptotic normality aspect in the case of a stationary ergodic process of this estimator. We begin by establishing the almost certain convergence of a conditional distribution estimator. Then, we derive the almost certain convergence (with rate) of the conditional median (scale parameter estimator) and the asymptotic normality of the robust regression function, even when the scale parameter is unknown. Finally, the simulation and real-world data results reveal the consistency and superiority of our theoretical analysis in which the performance of the $ k $NN estimator is comparable to that of the well-known kernel estimator, and it outperforms a nonparametric series (spline) estimator when there are irrelevant regressors.
A higher-order numerical scheme for system of two-dimensional nonlinear fractional Volterra integral equations with uniform accuracy
Authors: Wang Ziqiang , Liu Qin , Cao Junying
Published: April 2023

We give a modified block-by-block method for the nonlinear fractional order Volterra integral equation system by using quadratic Lagrangian interpolation based on the classical block-by-block method. The core of the method is that we divide its domain into a series of subdomains, that is, block it, and use piecewise quadratic Lagrangian interpolation on each subdomain to approximate $ \mathit{\boldsymbol{\kappa}}(x, y, s, r, u(s, r)) $. Our proposed method has uniform accuracy and its convergence order is $ O(h_x^{4-\alpha}+h_y^{4-\beta}) $. We give a strict proof for the error analysis of the method, and give several numerical examples to verify the correctness of the theoretical analysis.
Linear regression estimation using intraday high frequency data
Authors: Feng Wenhui , Zhang Xingfa , Chen Yanshan , Song Zefang
Published: April 2023

Intraday high frequency data have shown important values in econometric modeling and have been extensively studied. Following this point, in this paper, we study the linear regression model for variables which have intraday high frequency data. In order to overcome the nonstationarity of the intraday data, intraday sequences are aggregated to the daily series by weighted mean. A lower bound for the trace of the asymptotic variance of model estimator is given, and a data-driven method for choosing the weight is also proposed, with the aim to obtain a smaller sum of asymptotic variance for parameter estimators. The simulation results show that the estimation accuracy of the regression coefficient can be significantly improved by using the intraday high frequency data. Empirical studies show that introducing intraday high frequency data to estimate CAPM can have a better model fitting effect.
Determining the Optimal Number of Clusters using Silhouette Score as a Data Mining Technique
Authors: Januzaj Ylber , Beqiri Edmond , Luma Artan
Published: April 2023

The identification of the same objects is very important in determining the similarity between different objects. Nowadays, there are several techniques that allow us to divide objects into different groups that differ from one to another. In order to have the best separation between the clusters, it is required that the optimal determination of the number of clusters of a corpus be made in advance. In our research, the Silhouette score technique was used in order to make the optimal determination of this number of clusters. The application of such a technique was done through the Python language, and a corpus of unstructured job vacancy data was used. After determining the optimal number, at the end we present these clusters and the similarity between them, this presentation will be done in the form of a graph in a suitable format.
The Development Path of Guilin Gongcheng Camellia oleifera Based on SEM Data Processing and Analysis
Authors: Yang Shanshan , Qiu Jianwei , Wang Xinze
Published: April 2023

In order to thoroughly investigate the development status of Gongcheng Camellia oleifera, study the development path, this paper uses SPSS software, KMO test and Bartlett spherical test were carried out on the data, and it was found that there was correlation between the variables, and factor analysis was effective. Then, Amos software is used to model it, and the structural equation model diagram is obtained; Realize the visualization of survey data with the help of software fine Bi; Finally, deeply excavate and use the data to explore the factors that affect the marketing and promotion of Gongcheng Camellia oleifera, and put forward feasible solutions to improve the sales volume of Gongcheng Camellia oleifera, promote industrial poverty alleviation, and help rural revitalization.
En France et en Italie, archives de terrain et terrain d’archives
Authors: Cialone Matteo
Published: April 2023

Enregistrement, conservation, numérisation, restitution : de sa captation au retour potentiel aux communautés qui les ont produites, les archives sonores d’intérêt ethnomusicologique posent des questions déontologiques et éthiques majeures quant à leur gestion et valorisation. Issus de programmes de recherches scientifiques ou de collectes associatives ou militantes, conservés dans des institutions locales ou nationales, ces documents sont sujets à des politiques institutionnelles différenciées. Ainsi, la comparaison d’archives concernant de mêmes régions (et avec parfois les mêmes témoins), conservées dans des centres d’archives différents, peut être délicate. Dans cet article il s’agira de réfléchir sur les possibilités de comparaison de corpus similaires. Notre propos sera illustré par une recherche multisite entre la Maison méditerranéenne des sciences de l’homme à Aix-en-Provence (France) et l’Istituto Centrale per i Beni Sonori e Audiovisivi de Rome (Italie).
Le témoin, l’enquêteur et l’archiviste
Authors: Salze Laurence , Haustrate Lisa
Published: April 2023

Cet article aborde, par une étude de cas du musée ethnologique de Salagon situé à Mane (Alpes-de-Haute-Provence), le cadre juridique de la collecte et la diffusion d’archives orales par une institution culturelle qui a pour objectifs la conservation et la diffusion des savoirs locaux. Il présente les réflexions et conclusions tirées de l’expérience des deux autrices, archivistes au sein d’un musée collecteur d’une mémoire orale, le musée de Salagon. Elles ont fait des observations sur le travail fait et à faire pour un meilleur respect des obligations juridiques et éthiques dans la collecte de témoignages oraux, en travaillant à une réorganisation des fonds et au traitement de nouveaux corpus. Cette étude de cas revient ainsi sur l’histoire des contrats et de l’archivage au musée de Salagon. La collaboration entre la direction du musée et la phonothèque de la Maison méditerranéenne des Sciences de l’Homme, dès les années 1990, a été déterminante. Ce travail éclaire le rôle de l’archiviste dans la sensibilisation des acteurs de collectes d’archives sonores aux bonnes pratiques, et propose en annexe un guide de l’enquêteur.