bluuebunny/crossref_metadata_2025 huggingface dataset:
Assessing service availability and accessibility of healthcare facilities in Indonesia: A spatially-informed correspondence analysis with visual approach
Authors: Arisanti Restu , Pontoh Resa Septiani , Winarni Sri , Aini Silvani Dewi Nura
Published: June 2023

A nation's health status can be determined by the availability of healthcare services, which is a crucial part of human life. Since 2011, health facilities in Indonesia have been acknowledged as an important health indicator. This study uses correspondence analysis and spatial visualization to look at the primary healthcare facilities in each region of Indonesia. The analysis makes use of information from Indonesia's province-level data on the number of Regions with health facilities in 2021, along with six different types of medical facilities: hospitals, maternity hospitals, polyclinics, health centers, sub-district health centers, and pharmacies. To show the spread of medical facilities in Indonesia, a spatial representation is also produced. In comparison to provinces on other islands, the analysis reveals that the provinces on Java Island have a more varied and adequate distribution of healthcare facilities. Health facilities on other islands' provinces, however, are only focused on public health and sub-district public health. The spatial representation gives a clear picture of the distribution of medical services and draws attention to the distinctions across Indonesia's regions and islands. The geographical visualization offers a thorough perspective of the distribution of health care facilities, and this study delivers insightful information about how health care facilities are distributed in Indonesia. Future research and policy decisions targeted at enhancing Indonesia's healthcare system can be informed by these findings.
MaOMFO: Many-objective moth flame optimizer using reference-point based non-dominated sorting mechanism for global optimization problems
Authors: Premkumar M. , Jangir Pradeep , Sowmya R. , Abualigah Laith
Published: June 2023

Many-objective optimization (MaO) deals with a large number of conflicting objectives in optimization problems to acquire a reliable set of appropriate non-dominated solutions near the true Pareto front, and for the same, a unique mechanism is essential. Numerous papers have reported multi-objective evolutionary algorithms to explain the absence of convergence and diversity variety in many-objective optimization problems. One of the most encouraging methodologies utilizes many reference points to segregate the solutions and guide the search procedure. The above-said methodology is integrated into the basic version of the Moth Flame Optimization (MFO) algorithm for the first time in this paper. The proposed Many-Objective Moth Flame Optimization (MaOMFO) utilizes a set of reference points progressively decided by the hunt procedure of the moth flame. It permits the calculation to combine with the Pareto front yet synchronize the decent variety of the Pareto front. MaOMFO is employed to solve a wide range of unconstrained and constrained benchmark functions and compared with other competitive algorithms, such as non-dominated sorting genetic algorithm, multi-objective evolutionary algorithm based on dominance and decomposition, and novel multi-objective particle swarm optimization using different performance metrics. The results demonstrate the superiority of the algorithm as a new many-objective algorithm for complex many-objective optimization problems.
A novel crossover operator for genetic algorithm: Stas crossover
Authors: Poohoi Ratchadakorn , Puntusavase Kanate , Ohmori Shunichi
Published: June 2023

The genetic algorithm (GA) is a natural selection-inspired optimization algorithm. It is a population-based search algorithm that utilizes the concept of survival of the fittest. This study creates a new crossover operator called “Stas Crossover” that is a combination of four crossover operators, including Single point crossover, Two points crossover, Arithmetic crossover, and Scattered crossover, and then presents the performance of this crossover operator. The area size and probability of Stas crossover can be adjusted.GA is used to find the optimal solution for this multi-product and multi-period aggregate production planning (APP) problem, which was used to test the algorithm, which provides optimal levels of inventory, backorders, overtime and regular production rates, and other controllable variables. According to the findings of this study, the benefit of stable crossover is that it allows for more variety in the way offspring are created and increases the opportunity for offspring to obtain good genetic information directly.
As “gravuras de tradução”: uma breve comparação entre França e Brasil no século XIX
Authors: Saluan da Cunha Álvaro
Published: June 2023

A tradução em outros tipos de mídia de pinturas no séc. XIX atendia a vários anseios, que incluiam questões acadêmicas - como no caso da Academia do Rio de Janeiro, que enviava pintores a Europa para traduzir obras de grandes nomes e criar referências para seus estudantes -, ou o fomento do mercado de arte, que rendia lucros a iniciativas como o Maison Goupil, e difundia a produção dos artistas. Este artigo analisa comparativamente como as traduções se davam nos cenários de França e Brasil, observando semelhanças e diferenças em processos como a produção e a circulação de obras.
The Effect of Remuneration, Work Discipline and Motivation on Employee Performance
Authors: Paulus P.
Published: June 2023

The success and failure of activities within an organization are measured based on the performance of its employees. This performance can be influenced by various factors, such as remuneration, work discipline, and motivation. The purpose of this study is to analyze the effect of these three factors on the performance of employees at Office of Syahbandar and Port Authority (KSOP) Class IV Sintete West Kalimantan. This research uses a census method with a total of 70 respondents from the population related to the performance of employees at Office of Syahbandar and Port Authority (KSOP) Class IV Sintete West Kalimantan. Multiple regression analysis is used to analyze the data. The results of the study show that remuneration, work discipline, and motivation have a positive and significant influence on employee performance simultaneously. Specifically, work motivation is found to have the most dominant influence on employee performance. These findings suggest the importance of managing remuneration and motivation in improving employee performance. Work discipline also plays a crucial role in enhancing employee performance. However, it should be noted that this study has limitations in terms of its measurement and analysis techniques and its generalizability to other organizations. Further research could be conducted to expand understanding and explore other factors that affect employee performance.
Intercultural management - the way to economic and business sustainability
Authors: Plamadeala Olivia
Published: June 2023

Globalization is the process whose aim is to eliminate different artificial barriers to the movement of goods, services, capital, knowledge and people in global world. At the same time globalization affect all areas of people's life such as politic, economic, business or cultural one. As a matter of fact, the importance of interculturality is crucial for social wellbeing in daily life. The aim of this paper is to show the key aspect of interculturality and it’s connection especially with modern business, when Multicultural Companies use creative, human factor for increasing their business strategies. Also, we will develop the idea that interculturality is an interdisciplinary human resources field concerned with facilitating management in organizational communities where is a deep understanding and respect off all cultures focusing on effective interactions, development of deep relationships and mutual exchange of cultural norms between customers and all the stakeholders across organizational borders. It will develop the processes within a culturally diverse team in order to achieve many goals. Moreover, developing intercultural management skills is essential not only for working with people across cultures more effectively, and thus getting better business results, but also for becoming more resilient and agile in dealing with the daily changes, the uncertainty and the complexity of modern life. This paper will analyze the main reasons of implementing Intercultural Management in start-ups, when company wants to enter a foreign market or in promoting democracy.
Linguistic globalization in the 21st century: anglicisation from idiolect to higher education
Authors: Roscovan Nina , Dodu-Gugea Larisa , Staver Liliana
Published: June 2023

The paper considers the phenomenon of Anglicization as a being related to the impact of English as a Lingua Franca on the lexical layers of other languages from the standpoint of the need of unification and standardization of terminological layers (necessary borrowings) and on the other hand by the stylistic enrichment of the vocabulary (luxury borrowings). Therefore, linguistic globalization is regarded as a global intensive lexical borrowing from English by languages whose speakers use English as a foreign language. Politically and socially, it concerns the status of English as a "language of globalization", proven by scientific, political, statistical and sociolinguistic arguments. Furthermore, higher education has also been impacted by the process of Anglicization as one of the main tasks is to prepare students for effective intercultural communication in a global, intercultural environment. The present paper aims to provide an analysis of the process of Anglicisation in its transition from an individual phenomenon (idiolect) to the national and international system of higher education, highlighting its advantages and disadvantages.
Praxeological approaches to consecutive interpreting in the academic environment. Multilingual perspectives
Authors: Sitnic Ina
Published: June 2023

The article presents an overview on the practices of consecutive interpreting in the higher-education institutions. It emphasises teaching and learning approaches from a multilingual perspective with an aim to compare the realities in different academic environments and namely Department of Translation, Interpretation and Applied Linguistics from Moldova State University (Republic of Moldova), Department of Foreign Languages and Literatures from “Alexandru Ioan Cuza” University of Iasi (Romania), Institute of Translation Studies (IT) from Charles University in Prague (Czech Republic) and Department of Translation Studies (DT) from “Constantin the Philosopher” University of Nitra (Slovakia), where I carried out research stays for my PhD studies from 2017 to 2019. This is a case-study based on personal reflections and conclusions regarding the educational process. The training practices of future interpreters at the mentioned institutions are described with regard to the curricular contents and teaching strategies used in the organisation of the teaching-learning activity: materials, methods, means, timeline distribution of the stages of the lesson, monitoring of students’ activity, degree of student involvement during the lessons and other resources aimed at achieving the set objectives.
Artificial intelligence and its impact on financial services: challenges and prospects
Authors: Pisaniuc Maia
Published: June 2023

Inteligența artificială (IA) este un instrument puternic, deja utilizat pe scară largă în serviciile financiare, precum și în diverse activități economice. IA constă în utilizarea computerelor și a algoritmilor în vederea sporirei și simulării inteligenței umane, ceea ce permite recunoașterea tiparelor adaptive folosind volume mari de date și metode statistice moderne pentru a oferi răspunsul „cel mai bun prevăzător” la orice set de probleme. Utilizarea acestuia are un mare potential, cu impact pozitiv în situațiile în care companiile îl implementează cu suficientă prudență. În aceast articol s-au analizat avantajele și dezavantajele aplicațiilor IA în serviciile financiare: precum și impactul acestora asupra băncilor din Republica Moldova. De asemenea am analizat impactul asupra forței de muncă, și necesitatea revizuirea pregătirii specialiștilor în acest domeniu. Am pus în evidență analiza unei serii de aplicații specifice: generarea alfa și administrarea în gestionarea activelor, chatbots și asistenți virtuali, subscriere, extinderea managerului de relații, detectarea fraudelor, și tranzacționare algoritmică în domeniul bancar, inclusiv gestionarea riscurilor.
Management of public-private partnership contracts as a method of risk mitigation
Authors: Calugareanu Irina
Published: June 2023

The partnership between private com005panies and the state is one of the most important solutions for creating an efficient economic activity, developing the industrial, and social infrastructure, and stimulating the growth of the country's competitiveness. The use of the PPP system leads to attracting additional investments in infrastructure development and modernization of fixed assets in various industries, as well as increasing the efficiency of management processes. The problem with implementing investment projects refers to unforeseen situations that may affect the performance of investments. And during the implementation process, certain types of risks may affect its effectiveness. Therefore, a sustainable contractual structure with a commercially acceptable risk distribution will be a decisive factor in financing infrastructure development. In this article, to achieve an effective result, it is proposed to use standardized contract documents, which will allow you to respond promptly to any deviation in the implementation of the project and thus help to avoid many risks at all stages of the project.
Management decision-making under risk and uncertainty
Authors: Shmatkova Nаtalia , Karminska-Bielobrova Maryna
Published: June 2023

The article deals with the problems of making managerial decisions, which are the result of the creative mental activity of the subject of management, associated with the identification of the problem, analysis and assessment of the situation, forecasting development trends, socio-economic justification and choice of behavioral alternatives and action programs of the socio-economic system to solve the problem that has arisen. or achieving goals. Modern organizations are distinguished from organizations of the old type by the presence of a significantly larger number of large and gigantic organizational systems in which the role of management decisions is growing. This fact is due to the fact that, unlike organizations of the old type, modern organizations have a large number of top and middle managers, and the professional duty of each of them is to make a management decision in accordance with the powers delegated to him.Teamwork and rationality, which is based on a professional management decision, have become the core of today's management. Effective management requires the modern manager to control human resources, the environment and material resources in order to optimally achieve the goal. This can only be achieved through the proper use of decision-making tools. Modern tools and methods for the development and adoption of managerial decisions are of a universal nature and are aimed at the processes of modernization of the economy taking place in the Ukrainian economy. Today, risk analysis and management is very expedient and the relevance of risk management issues is becoming increasingly important, this is what is necessary for the further correct and optimal application of risk management in the main business processes of an enterprise, on the basis of which the main profit of enterprises using the processes of analysis and risk management Particular attention is paid to the continuous improvement of risk management in different situations. Management risk as a multifactor category of management is studied in the dynamics of a purposeful cyclic management process.
Analysys of the external debt of the Republic of Moldova in the current period
Authors: Costova Natalia
Published: June 2023

External debt is an integral part of most financial systems of the world's states and plays a significant role at the macroeconomic level of any country. It can be viewed on the positive side, as it contributes to the growth of countries' financial resources, and on the negative side, it contributes to an increase in financial risks in the context of the economic crisis. One of the most acute problems of the stability of the economy of any country is the possibility of paying off external debt. The total amount of external debt, as well as the existence of overdue debt, significantly affects the country's rating and its position in the international credit market. If the credit rating of a country or its residents is low, then the conditions for granting new loans will be tougher. Countries with a high level of arrears, access to global credit markets is almost closed. For these countries, the only source of external loans will be the resources of the World Bank and the International Monetary Fund. The purpose of this article is to analyze the external debt of the Republic of Moldova, its structure, and consider the possibilities of its settlement. In the course of writing the article, various research methods were used, such as methods of monographic abstract-logical analysis, methods of comparative analysis, deductive and computational-analytical methods.
The role of branding and integrated communications in strengthening corporate image
Authors: Malancea Iurie
Published: June 2023

The efforts involved in building a company's image are not just the responsibility of the marketing department or its efforts, but rather cover the entire business. The sensory reflections that define the term company image are characterized by quality, price, product availability, trust, level of service, company history, company reputation, and possibly advertising, which even if it does not have an influence on production quality or price, can shape a presentation of the product and the company to the final consumer. Any company that has interacted with certain stakeholders (e.g., consumers), has communicated its image and the consumer has made their conclusions. Thus, the effort and investment involved in image formation and enhancement is more than justified by the negative effect the image can have when the company does not give attention and importance to this aspect. A strategic approach to branding and the use of integrated marketing communications to strengthen the company's image leads to a positive result that materializes in higher profitability in relation to the competition and which essentially denotes its competitiveness in the market.
Specification of the use of technological indicators of bioenergy crops for efficient biofuels production
Authors: Klymchuk Oleksandr
Published: June 2023

The paper identifies current problems of stable energy supply and use of energy resources, the solution of which largely determines the level of the country's socio-economic development, and substantiates the possibilities for more fully using the existing production potential of the agro-industrial complex in market conditions. The purpose of the work is to study the variation and correlations between the technological indicators of the main agricultural crops of the bioenergy direction for the formation of a raw material base and ensuring the efficient production of biofuels in Ukraine. To achieve the goal and highlight these problems, scientific publications, materials from periodicals and statistical yearbooks of Ukraine were used. The research was carried out using such general scientific methods as dialectical, monographic, variational and correlation analysis, forecasting and abstract-logical. The calculation of the studied indicators indicates the feasibility of expanding the acreage within the framework of scientifically based standards for corn for grain, soybeans, sunflower and rape, while sugar beets, potatoes, corn for silage and green fodder require an increase in productivity levels per unit area to form a raw material base and ensuring competitive biofuels production. Klymchuk's biofuel pyramid was used to establish the modern potential of raw materials. The importance of developing bioenergy is due to increased security of energy supply, a decrease in dependence of the country's economy from the import of non-renewable energy resources, and the agricultural sector from a consumer of fossil fuels will become a mass producer of biofuels with significant potential in the future.
To the issue of increasing gender inequality in the socio-economic consequences of the COVID-19 pandemic
Authors: Levitcaia Alla , Ianioglo Nadejda
Published: June 2023

The consequences of the COVID-19 pandemic have negatively affected the economic downturn in many countries, exposing the socio-economic vulnerability of women and the relevance of gender disparity issues. This is expressed in the pay gap, equal access to finance, full employment opportunities and access to digital opportunities. This study of the impact of the pandemic on gender equality focuses on statistics relating to the problems of women's informal employment, the high volume of unpaid work performed, employment in less paid sectors more affected by quarantine measures.
Eco-innovation - promoter of the circular economy in the development of sustainable business
Authors: Rosca-Sadurschi Liudmila , Seremet (Ceclu) Liliana
Published: June 2023

Eco-innovation is any innovation that leads to significant progress towards the goal of sustainable development, by reducing the impact of production ways on the environment, by increasing the resilience of nature to environmental pressures or by achieving a more efficient and responsible use of natural resources. Eco-innovation is not only a technology change; it also includes the organizational, social and system innovations.Through the supports of new greening processes, technologies and green services of economic activities, the eco-innovation contributes to optimizing economic's growth potential of a country. All these greening activities respond to common challenges such as climate change or the depletion of resources and biodiversity. Eco-innovation is also an opportunity for businesses. The process of eco-innovation also enhances in country knowledge and skills, while increasing productive capacity and competitiveness of the economy. It reduces costs, helps attract new growth opportunities and strengthens the company's image towards customers.
Animation as a fundamental element of the touristic offer
Authors: Platon Nicolae , Zaporojan Felicia , Cabac Elena
Published: June 2023

Lately, animation has become a fundamental element of the touristic offer, being the basis of the touristic motivation, the one that determine the consumers-tourists to travel. Active people, stressed by their professional activity, want to stand out during their holidays or touristic trips. Thus, a very large number of tourists seek to organize their vacation as actively as possible, considering accordingly various types of entertainment. Based on the above, this article was developed to highlight the need to complement the touristic offer with a set of activities, which take the form of touristic animation, so that to increase the attractiveness of the touristic product, marketed by tourism agencies: tour operators and travel retail agencies. This study deals with a research topic with theoretical and practical aspects, presenting the types of animation, their purpose and their principles as well.
Analytical indicators in ensuring the sustainable development of entrepreneurship
Authors: Ionin Evghenii
Published: June 2023

The article is devoted to the most important analytical indicators in ensuring sustainable business development. Key financial indicators in conjunction with the basic concepts of International Financial Reporting Standards are considered: the concept of continuity and the concept of preservation of physical and financial capital. The accounting features of profit calculation lead to the fact that this indicator is "detached" from cash and may not be sufficiently objective to interpret the financial condition. The necessity of introducing a financial monetization ratio into the current practice, which makes it possible to confirm the filling of profits with cash, which makes it possible to combine the accrual method and the cash method in this indicator is argued. The balance of profit and net cash flow over time is a guarantee to finance future expenses in a timely manner and in full. The value of the monetization ratio in the long term ≈1, which will be a real confirmation of business efficiency and solvency, the ability to continue activities, is substantiated. The monetization ratio fully complies with the requirements of IFRS and its conceptual basis.
Management of organizational diversity in modeling employee behavior
Authors: Jorovlea Elvira
Published: June 2023

The differences are what individualize each employee and make them unique. Being unique and different, at the same time, are qualities that must be maximized by the environment in which employees work. The creative potential that makes every activity that employees carry out, as long as it is compatible with their skills and aspirations, to be a valuable addition both for themselves and for the organization in which they operate.
The specificity of the entrepreneurial competence model for technical vocational education in the Republic of Moldova
Authors: Novojen Olga
Published: June 2023

A society that encourages young people to embrace entrepreneurship as an alternative opportunity for their professional future is the responsibility of each country. Today's young people will become tomorrow's entrepreneurs if they are presented with this opportunity as a viable form in a training program aimed at identifying and developing entrepreneurial skills. We are currently facing a situation in which vocational secondary education (VET) is threatened by a changing labor market, in which it automates and digitises “excludes” the intermediate level skills traditionally offered by VET. The role of VET in the entrepreneurial program refers to facilitating students' personality (commitment to self-assessment; tolerance of ambiguity, uncertainty, creativity, self-confidence, adaptability, motivation, leadership) with skills that demonstrate successful entrepreneurial competence. The article presents the analysis of the evaluation model for entrepreneurship education programs. The core of the model is the dynamic and flexible training strategy, based on formative and summative assessment. The training program is divided into five modules, the finality of each module is measured by computerized assessment training tests. To demonstrate the outcome of the course in terms of learning outcomes, young people will be tested online. KEYWORDS: entrepreneur, entrepreneurship, entrepreneurial skills
New marketing trends in the conditions of digitalization
Authors: Corcevscaia Lilia , Prokopiv Maria
Published: June 2023

This work is devoted to the study and systematization of new trends in the field of marketing in the context of digitalization and the study of the impact of the war in Ukraine on this industry. Opportunities and trends in all aspects of marketing in the context of digitalization have been explored. The influence of the war on marketing in Ukraine was studied. The reactions of domestic marketing agencies to the current situation in the country are considered and the types of solutions to problematic issues are highlighted. The use of new marketing trends to increase the competitiveness and viability of enterprises in the context of digitalization is proposed.
Payment market in the Republic of Moldova: limits and development opportunities
Authors: Panfil Cristina , Cristafovici Profira
Published: June 2023

In the context of the digitalization of economies, new technologies and financial solutions that have emerged, contribute significantly to the development of the financial system. In this context, financial payment services register a remarkable evolution, contributing to solving the problems of the population and the economic agents in the field of payments. It is interesting to what extent the Republic of Moldova has advanced in the assimilation of new financial services offered by providers in the last period and what are the possibilities for their development in the future. In this article we aim: to analyze the payments market in the Republic of Moldova from a marketing perspective, to identify factors that limit the development of the payments market, and development opportunities. The research methods used are: analysis of the legislation in force governing the payment system, statistical data analysis, graphical method, analysis and synthesis. The results of the research revealed the tendency of: competition increase in this field, the necessitiy for payment service providers to market orientation, proliferation and efficient cooperation between partners in the financial ecosystem, financial education of customers, approach to customer according to the segmentation, enhance social and ethical responsibility in relation to clients.
Digitization and artificial intelligence: application, necessity, effects
Authors: Sendrea Mariana
Published: June 2023

The activity of organisations and business relationships is currently in a state of deep crisis and there is an urgent need to transform the way that work processes are carried out. To reshape intra-organisational, inter-organisational and inter-state interaction, the most effective way is to apply the solutions offered by technical-scientific progress, such as artificial intelligence (AI), which is already being used in many spheres and for companies this involves the digitisation of activities which is one of today's most transformative forces as it changes the way we operate and live in ways that no one could have foreseen a few decades ago. The benefits of digitisation lie in the ability to make more accurate calculations, control processes with precision, increase speed and efficiency and reduce costs, and today's manufacturing processes are becoming more digitised than ever. The aim of the research involves conceptual analysis of digitisation and Artificial Intelligence, their interaction and forms of application. Research methods: analysis of various opinions on the concepts of digitisation and Artificial Intelligence, comparison, synthesis of information. The results include a synthesis of opinions on the concepts described, advantages and disadvantages, benefits and dangers of applying Artificial Intelligence.
Inclusive orientation of the development of the insurance market of Ukraine in the conditions of digitalization of the economy
Authors: Chvertko Liudmila , Vinnytska Oksana , Korniienko Tetyana
Published: June 2023

The article substantiates the importance of an inclusive orientation in the development of the insurance market, which implies a more complete satisfaction of consumer needs. Insurance inclusion is considered as an integral part of financial inclusion, recognized by the world community as an engine of economic growth and an important factor in social equality. The purpose of the article is to substantiate the features, problems and mechanisms for ensuring the inclusiveness of the Ukrainian insurance market. In the course of the study, dialectical and abstract-logical methods, methods of a systematic approach, comparison, observation, analysis, synthesis, induction, deduction and so on. An assessment of the main indicators of the development of the insurance market of Ukraine was carried out. It is noted that at present they do not meet the requirements of the time and indicate a low level of insurance inclusiveness. At the same time, it was found that over the past years, the insurance sector has been characterized by a stable annual increase in the volume of services provided; there is a growing demand for such types of insurance as life insurance, voluntary medical insurance, accident insurance; auto insurance, etc. It is noted that the identified trends are to a certain extent determined by the increasingly widespread introduction and use of digital technologies in insurance practice. The main measures based on the principles of social justice and aimed at meeting the equal needs of access to insurance services for all categories of potential consumers are outlined.
Protection of information at the enterprise in conditions of competition
Authors: Rybalchenko Lyudmila , Kosychenko Oleksandr , Ryzhkov Eduard
Published: June 2023

The information development of society is becoming more and more attractive every year for registration and communication on social networks, as well as for working with information resources, where there is a need to place both company data and personal data. Therefore, the need for data protection in today's information life is growing. Personal data are information about the date and place of birth, his name and surname, passport data, tax identification number, signature, profession and marital status. At the legislative level of the country, the Law of Ukraine "On Personal Data Protection" has been developed, which deals with the protection of personal data of individuals and legal entities during processing and use. Managers of personal data may be public authorities, local governments, state or municipal enterprises. Personal data can be used by cybercriminals to commit any economic crime, both at the level of enterprises and individuals. It is to protect this data that care must be taken not to disclose it to unverified third parties or organizations of good faith or reputation. Modern information activities are essential for the use of the latest technologies and secure information protection.
Marketing tools for promotiom in the context of digitalization
Authors: Корчевская Лилия , Прохорова Дария
Published: June 2023

Данная статья посвящена описанию маркетингового продвижения бренда в социальных сетях. В условиях информатизации общества интернет открывает широкий спектр возможностей для использования различных инструментов маркетинга с целью воздействия на потребителя и продвижения продукции. В статье проанализирована роль социальных сетей в контексте продвижения бренда, а также спектр задач, которые решает интернет-маркетинг, основные инструменты, помогающие наладить коммуникацию с потенциальными потребителями. Рассмотрены такие возможности, как продвижение бренда, формирование лояльности целевой аудитории, увеличение продаж. Определено, что продвижение бизнес структур в социальных сетях имеет ряд особенностей и преимуществ перед классическим инструментарием маркетинга и другими инструментами онлайн-продвижения. Социальные сети играют огромную роль в жизни бренда и при грамотном использовании инструментов можно добиться больших успехов в его продвижении.
Digital medicine as a mechanism for ensuring the availability of hightech medical services in the healthcare of the Republic of Moldova
Authors: Curov Igor , Morari Elena
Published: June 2023

The concept and content of digital medicine, its prospects as an extremely important innovative direction are considered. The goal. The paper aim is devoted to the analysis of the development of a new area of modern healthcare - digital medicine in the Republic of Moldova. Research Methods. During the elaboration of the paper the author used research methods such as analysis, comparison, synthesis, deduction and secondary sources of information. Results. Today, digital medicine in the Republic of Moldova is an organization of medical care, which significantly increases its effectiveness through the use of the results of processing and analyzing large amounts of medical data in digital form. The goal of digital health is to ensure that all people receive quality health services in the right place and at the right time without the associated financial hardship when it comes to choosing between receiving health services and satisfying other essential services. In order to fully implement the integrated unified digital health in the Republic of Moldova, it is necessary to strengthen the governance mechanisms, the regulatory framework, the digital skills of health workers and the national legislation in the field of digital health.
Theoretical basis of alternative financial instruments market’s development
Authors: Paslari Andrei
Published: June 2023

In this paper we develop on economic theories standing at the base of the creation of “fintech” from Keynesian to Neo-Schumpeterian Economics.The emergence of a decentralized peer-to-peer platforms that matches lending and borrowing without collateral requirements and bank lending channels allowed to develop the new market of alternative financial instruments.
SOUTHEAST INSECURITY AND SUSTAINABLE NATIONAL ECONOMIC DEVELOPMENT IN NIGERIA
Authors: OKAFO OKOREAFFIA, , Okafo  , Nwokorobia  , Chinedum
Published: June 2023

Insecurity is a national challenge and a major implicative factor of varied worrisome issues in Nigeria. It has become daily reality of most parts of the nation, particularly the southeast region where incessant conflicts and social disorder create severe psychological, political and socio-economic dysfunctions. Southeast inhabitants face terrorization due to the chaos and violence associated with the activities of Indigenous People of Biafra (IPOB), the sit-at-home order and its related issues including kidnappings, farmers/herders clashes and other forms of criminality that cripple daily life and interactions in the area; culminating to a state of uncertainty, fear and low morale occasioned by the fierce gun battles and reprisal attacks between government forces, agitators and unknown clandestine groups. This precarious situation significantly paralyzes socio-economic endeavours in this domain of a people characteristic of renowned economic enterprise, and valued contributor, to Nigeria’s economic growth. The paper employs library research as methodology to explicate the state of insecurity in the southeast and how it undermines national economy of the country. It analyses the prevailing anarchic environment as strangulator of socio-economic life and activities with untold adverse effects on the productivity of the region and the nation, in an era of competitive global march towards sustainable development. The paper recommends effective reformation of the law enforcement agencies, good governance that addresses concerns of IPOB agitators and the zone; and other strategies for southeast stability and sustainable national economic advancement.
Research on Bibliometric Analysis of Toulmin's Argument Pattern (TAP) in Learning Physics in the Last Ten Years
Authors: Admoko Setyo , Arizah Kiki Lutfiah , Suprapto Nadi , Deta Utama Alan , Suliyanah Suliyanah , Hariyono Eko , Madlazim Madlazim , Uulaa Rizki Fitri Rahima , Rasuliy Mohammad Walid , Nugroho Yuli Sutoto
Published: June 2023

Objective: Toulmin's Argument Pattern (TAP) is the most widely used argumentation pattern and was first used in science education. TAP has a significant contribution as literature in explaining the concept of argumentation. This study aims to identify the contribution and describe the research profile of applying TAP in physics education during the last ten years. Method: The method used in this research is a bibliometric analysis based on Scopus data with the help of MS Excel and VOSviewer. The results of this study obtained 67 documents related to TAP. Results:  Based on the results of bibliometric data visualization related to TAP, 4 clusters (1) discuss TAP focused on learning processes and activities in the classroom. (2) the application of TAP focused on assessing argumentation and critical thinking skills (3) TAP was associated with the identification of the components of scientific argumentation (4) TAP related to contextual problem-solving in improving scientific literacy. Novelty: Physics is the subject that appears the most in research related to the use of TAP, among other science subjects. Based on the results of this study, TAP has several contributions to physics learning in improving students' argumentation skills so that it can be an opportunity for further research. That way, the next one will be able to discuss more deeply related to the TAP, which is applied to physics learning to improve argumentation and critical thinking skills.
Identify Student’s Scientific Reasoning Skill in Straight Motion Material
Authors: Wati Devian Astika , Widodo Wahono , Indana Sifak
Published: June 2023

Objective: This study aims to identify the level of scientific reasoning skills of students. Method: The type of research used is descriptive quantitative. The subjects of this study were 10th-grade students at 1st State SHS Menganti. The test given is five questions, each of which includes four indicators of scientific reasoning skills: theoretical reasoning, correlational reasoning, proportional reasoning, and probabilistic reasoning. The research method used is a preliminary study through reviews, determining research objectives, developing research instruments, validating instruments, collecting data, and analyzing and interpreting data. Results: The results of the research conducted show that the level of students' scientific reasoning skills in the theoretical reasoning pattern is quite good because they can interpret the existing theory with the data on the problem. Students' scientific reasoning skills in the correlational reasoning pattern still need to improve because only one student can answer questions at level 5. Students' scientific reasoning skills in the proportional reasoning pattern still need to improve because only one student's answer reaches the level 4 Ratio (R). The students' scientific reasoning skills in the probabilistic reasoning pattern still need to improve because only three are at level 3. Novelty: With this research, it is hoped to provide information about the importance of training students' scientific reasoning skills. Scientific reasoning skills are essential and related to science education (not only in scientific contexts but also in everyday life).
E-Module Based on Blended Learning Type Flipped Classroom on Climate Change Materials to Train Students' Digital Literacy Ability
Authors: Mufidah Anik , Indana Sifak , Arifin Imam Supardi Zainul
Published: June 2023

Objective: E-modules are teaching materials integrated with technological advances using digital applications that are more attractive to students. One of the problems in learning science is the low ability of students' digital literacy. Efforts to increase digital literacy skills include using an e-module based on a flipped classroom type of blended learning. This study aims to describe the validity of teaching materials consisting of syllabi, lesson plans, student worksheets, blended learning-based flipped classroom-type e-modules on climate change material, digital literacy ability questionnaires, and knowledge test instruments. Method: The method used in this research is limited to the validity of teaching materials. The developed teaching materials were tested on students of class VII JHS. Data collection was carried out using the validation method, and data analysis was carried out quantitatively. Results: The results of the data analysis concluded that the syllabus was in the very valid category, the lesson plans were in the valid category, the e-module was in the valid category, the student worksheets were in the valid category, the digital literacy ability questionnaire sheet was in the valid category, and the knowledge test instrument was in the valid category. Novelty: Flipped classroom-based blended learning-based e-modules can be used as an alternative to electronic modules in learning to improve students' digital literacy skills. This e-module can be used for varied learning both online and offline so that students are expected to gain learning experiences that can later be used to solve problems encountered in real life.
Effectiveness of Contextual Phenomena-Based Learning to Improve Science Literacy
Authors: Santoso Aprilia Nurhijriyah , Sunarti Titin , Wasis Wasis
Published: June 2023

Objective: This study aimed to determine the effectiveness of contextual phenomena-based learning to increase scientific literacy in three Basic Physics materials.. Method: This research method is descriptive and quantitative with the type of Pre-Experimental research. The subjects of this study were 27 students of Physics Education class A at Surabaya State University class of 2022. Result: The results of the data analysis showed that learning based on contextual phenomena to increase scientific literacy was an excellent category to apply. This is shown by implementing learning on the three materials with suitable criteria. Student activities for each material are in very good criteria. Moreover, the average N-gain value obtained through the Pre-test and Post test scores on the third material is in the high category. As well as the results of the average student response to the learning that is applied is also in the high category and gets a positive response from students. From the four results of data analysis, it can be interpreted that learning based on contextual phenomena effectively increases scientific literacy. Novelty: The application of contextual phenomena-based learning in the materials on Works and Energy, Momentum, and Fluids at the college level to improve scientific literacy
Improving Problem-Solving Skills With Problem-Based Learning Models in Optical Wave Courses
Authors: Apsari Mirza Roma , Supardi Zainul Arifin Imam , Puspitawati Rinie Pratiwi , Budiyanto Mohammad
Published: June 2023

Objective: Problem-solving skills are one of the skills one has to live in the 21st century. Therefore, this research aims to explain the improvement in problem-solving skills using a problem-based learning model in optical wave courses. This research was carried out on 3rd-semester students majoring in undergraduate program Science Education at the State University of Surabaya in two classes. Method: The research design used the one-group pretest-posttest design with one repetition—data collection techniques using observation and test techniques. Observations were made to review practical aspects and tests for reviewing the effectiveness aspects. Results: The observation results indicate that the learning process is classified as practical. The average result of problem-solving skills in class U students is better than in class B. Based on their problem-solving skills, students can solve problems to completion. The knowledge test results are in the moderate range. A paired T-test in each class shows a significant difference between the results before and after learning. The achievement of knowledge and skills shows that the problem-based learning model effectively improves their problem-solving skills in the waves and optics courses. Novelty: The novelty of this research is the use of four indicators adapted to optical wave material under learning conditions after the COVID-19 pandemic.