bluuebunny/crossref_metadata_2025 huggingface dataset:
La Escuela Económica Española y su relación con los enfoques heterodoxos
Authors: Sánchez-Bayón Antonio
Published: November 2022

Se ofrece una revisión crítico-hermenéutica e histórico-comparada de pensamiento social aplicado a la economía política y la Hacienda pública. Se han combinado diversos enfoques heterodoxos para analizar la dimensión económica de la Escuela de Salamanca y si esta puede ser considerada económica propiamente. Para ello se aclara, en primer lugar, la noción de Escuela Económica Española y su relación con otras escuelas económicas. Seguidamente, se expone el tránsito de la economía moral a la política y positiva con sus disciplinas, así como su influjo en la configuración de los estudios de economía. Finalmente, se completa el estudio con la sistematización de sus principios económico-financieros.
Análisis del índice precio-beneficio ajustado cíclicamente en portafolios del mercado accionario brasileño, 2011-2019
Authors: Martínez Contreras Ronald Mauricio , Martínez Amado Rubén Darío , Atehortúa Santamaria Rodrigo , Hernández Mora Nydia Consuelo
Published: November 2022

Este artículo evalúa las bondades del indicador precio-beneficio ajustado cíclicamente para la construcción de portafolios de inversión en el mercado accionario brasileño para el periodo 2011-2019. Para cumplir este objetivo se tomó información del valor de las acciones de treinta y tres empresas que cotizan en la bolsa de valores de Brasil y se les aplica el índice para la construcción de portafolios eficientes. El comportamiento de los activos financieros que componen dichos portafolios se comparó con el índice Bovespa, y luego se procedió a calcular el valor del riesgo, con el fin de generar portafolios de inversión con un riesgo equivalente al Bovespa. A pesar de que existen estudios de aplicación de este indicador en diversos mercados, son pocos los que se enfocan en el precio-beneficio ajustado cíclicamente para la construcción de portafolios de inversión y no se evidencia la existencia de análisis de este tipo enfocados en el mercado latinoamericano, de aquí la importancia de este trabajo. Como resultado, se observó que el rendimiento de los portafolios construidos con esta metodología supera al Bovespa en seis de los nueve años analizados, además, entre 2011 y 2019 los portafolios construidos generaron un rendimiento 3,27 veces superior al Bovespa.
ESCOLA PÚBLICA ATUAL OU CÍVICO-MILITAR? COM A PALAVRA PROFESSORES E ESTUDANTES DE UMA INSTITUIÇÃO ESTADUAL DE VILA RICA/MT
Authors: Médici Mônica Strege , Médici Domenico Dos Santos , Leão Marcelo Franco
Published: November 2022

O objetivo do estudo foi analisar as percepções dos professores e estudantes de uma escola pública mato-grossense sobre o significado da escola pública atual e a possibilidade de militarização desse espaço educativo. O estudo descritivo e exploratório, de abordagem qualitativa, ocorreu em janeiro de 2020 e que envolveu 29 investigados, professores e estudantes de uma escola pública de Vila Rica/MT. Como instrumento de coleta dados, foi utilizado um questionário contendo 4 questões abertas. Ampla maioria dos investigados considera a escola pública atual como um espaço democrático e de livre pensamento, capaz de formar cidadãos críticos para viver em sociedade. Poucos estudantes manifestaram que gostariam que essa escola adotasse o modelo cívico-militar. Logo, essa reflexão precisa ser aprofundada, para que somente após compreender sobre os modelos de escola do sistema educacional brasileiro (atual e cívico-militar) a comunidade escolar consiga ter maturidade para escolher a melhor maneira da educação acontecer.
Reporting of Investment Expenditure: Should It Be Aggregated with Operating Cash Flows?
Authors: Jiang Xu , Kanodia Chandra , Zhang Gaoqing
Published: November 2022

Corporate managers are often better informed than outside investors about the uncertain future benefits of investments. However, information about investment prospects is not verifiable and therefore not amenable to direct disclosure, but instead inferred by investors from other accounting disclosures. Given this situation, we study the normative question of how the market’s perceptions of uncertainty and its beliefs about the expected level of future benefits of investment should factor into mandatory financial reports of investment expenditures. We establish a threshold of uncertainty in future benefits beyond which it is better to aggregate investment expenditures with cash flow from ongoing operations, rather than measuring and reporting the two separately. We obtain the surprising result that the higher the expectation of future benefits, the lower this uncertainty threshold should be.

JEL Classifications: M40; M41; M48.
Hjemmeskole på barnetrinnet under covid-19- pandemien. Norske elevers og læreres beskrivelser av et endret praksisfellesskap
Authors: Svanes Ingvill Krogstad , Andersson-Bakken Emilia , Bjørkvold Tuva
Published: November 2022

Hjemmeskole har blitt et velkjent begrep etter at skoler i hele landet ble tvunget å stenge på grunn av covid-19-pandemien som startet våren 2020. Formålet med denne studien er å belyse og utforske hvordan hjemmeskolen på barnetrinnet kan forstås med utgangspunkt i et sosiokulturelt syn på læring. Videre vil vi drøfte hvordan erfaringer fra en nær heldigitalisert skole kan tas med videre i skoleutviklingen. Studien er en kasusstudie der vi har samlet inn 203 tekster fra barnetrinnselever, samt intervjuet 18 barneskolelærere. Materialet er analysert med deduktivt utviklede koder basert på sosiokulturell teori. Resultatene viser store forskjeller i hvordan hjemmeskolen ble opplevd og håndtert, både sett fra elevenes og lærernes ståsted. Videre synliggjør materialet hvor viktig den fysiske skolen er som sosial arena og praksisfellesskap. Samtidig endret hjemmeskolen også hvilke medierende redskaper som ble anvendt, og hvordan de ble brukt. Den gjennomgripende digitaliseringen påvirket lærernes valg av arbeidsformer, da rollen som veileder og stillasbygger i innlæring av nytt fagstoff ikke kunne realiseres som i den fysiske skolen. I materialet trekker både elever og lærere fram digitale verktøy som det framtredende medierende redskapet, mens språk og samtale kommer i bakgrunnen, noe som kommer i konflikt med sosiokulturell teori. 
ENGLISH ABSTRACT
Homeschooling in primary school – Norwegian students and teachersdescribe a change community of practice
Homeschooling became a well-known concept when schools across the country were forced to close due to the Covid-19 pandemic. The purpose of this study is to explore how this homeschooling in primary school can be understood based on a sociocultural view on learning. Furthermore, we will discuss how experiences from a digitalized school can be taken further in school development. The study is a case study building on 203 texts from primary school students and interviews of 18 teachers. The material is analyzed with codes based on sociocultural theory. The results show large differences in how the homeschool was experienced, both from students’ and teachers’ point of view. Furthermore, the material highlights how important the physical school is as a social arena and community of practice. At the same time, the home school also changed which mediating tools were used and how they were used. The pervasive digitalization influenced the teachers’ choice of working methods, as the role as scaffolder in the students’ learning process could not be realized as in the physical school. Both students and teachers in the material highlight digital tools as the prominent mediating tool, while language and conversation stand back. This conflicts with sociocultural theory.
CNN-Based Multi-Object Tracking Networks with Position Correction and IMM in Intelligent Transportation System
Authors: Ren C. , Zhang G. , Jeong D. , Hao L.
Published: November 2022

Abstract: In multi-object tracking of Intelligent Transportation System, there are objects of different sizes in images or videos, especially pedestrian and traffic lights with low resolution . Meantime, objects are subject to occlusion and loss in object tracking. All of the above mentioned situations may lead to unsatisfactory multi-object tracking results. Attracted by the effect of deep convolution neural networks, the paper proposes a multi-object tracking network, CNN-based Multi-Object Tracking Networks with Position Correction and IMM (CNN_PC_IMM) to solve those problems. Our proposed method consists of object detection module and object tracking module. Compared to other networks, our proposed network has several main contributions that play an essential role in achieving state-of-the-art object tracking performance. In detection phase, feature fusion technique is used. We add a scale branch to the YOLOv3 network to increase the accuracy of small object prediction, and import a residual structure to enhance gradient propagation and avoid gradient disappearance or explosion for the whole network. In addition, we determine the size of the anchor box based on the size of the object in the dataset to better detection and tracking the objects. In tracking phase, IMM is used to calculate the motion state information of the object at a certain moment. Next, the optimization algorithm is proposed to fine-tune object position when the tracking object is occluded due to dense multi-object in traffic scenes or lost due to incomplete object information. Finally, experimental results and analysis are performed on MOT16 benchmark dataset with several popular tracking algorithms used to compare the performance with the proposed algorithm in the paper. It is demonstrated that the proposed algorithm has better performance on MOPA, MOTP, ML.
PHENOTYPES OF DUODENAL ULCER IN CHILDREN
Authors: Sokolnyk S.V. , Nechytailo D.Yu. , Chornei N.Ya. , Losiuk I.Ya.
Published: November 2022

Aim – to investigate the prevalence of different phenotypes of peptic ulcer in pediatric patients.Material and Methods. A retrospective analysis of 120 protocols of fibroesophagogastroduodenoscopy in children, performed at the Chernivtsi Regional Children’sClinical Hospital with a brush biopsy for the purpose of diagnosing Helicobacter pylori,was conducted. Helicobacter pylori infection was confirmed by enzyme immunoassay.The examination results were copied from medical records. Statistical methods generallyaccepted in medicine were used.The results. The comparison of the obtained results was carried out depending on thepositive or negative tests for Helicobacter pylori infection (77.5% and 22.5%). Thephenotypic features of duodenal ulcers (Helicobacter pylori- associated ulcers: acute,paroxysmal pain, not associated with eating, dyspepsia in the form of heartburn andvomiting, predominance of intoxication syndrome, more frequent and longer periodsof exacerbation, isolated defects localized on the posterior and the front walls ofthe duodenal bulb, with widespread duodenitis and a high degree of activity of theinflammatory process in the mucosa. Helicobacter pylori- unassociated ulcers: periodicaching pain, pronounced nausea, sour belching, multiple defects of the mucous membranewith localization on the front wall of the duodenal bulb, a limited form of duodenitis witha mild degree of inflammation of the mucous membrane.Conclusion. Duodenal ulcer occurs more often in boys than in girls and has variousclinical and endoscopic manifestations. However, clinical or endoscopic characteristicsare insufficient markers to identify Helicobacter pylori- associated ulcers.
IMPORTANT INDICATOR OF LIQUID BIOENVIRONMENT – OXYGENRESTORATIVE POTENTIAL (LITERATURE REVIEW)
Authors: Rylsky O.F. , Petrusha Yu.Yu. , Gvozdyak P.I. , Rylska Y.S. , Dombrovskyi K.O. , Masikevych A.Yu.
Published: November 2022

The purpose of the work – to realize the analysis of the studies and publicationsconcerning oxygen- restorative potential of the drinking water and internal medium ofthe human being which prove the significance of this index for the description of thefunctional state of the organism and quality of the used liquids, in particular water, andcontribute to the introduction of ORP norms into the quality standards of these productsand diagnostics and treatment of various pathological conditions.Conclusions. The analyzed publications generalize knowledge about biophysical,pharmacological and physiological effects of liquids with different ORP, extend theunderstanding of water role in the organism. The examined problems contribute to thenew ORP investigations in the body systems, and also enable to re-examine some scientificprinciples and standards as to water and drinks. In particular, we propose obligatory inclusionof ORP index to the quality standards and physiological safety of the drinking water.
A Componential Reduction to the Euler-Lagrange Equation Using Energy Structure Theory
Authors: Shahsavari Saeed , Torkaman Pooya
Published: November 2022

The Euler-Lagrange equation can be used for a variety of the thermal processes from microscopic and macroscopic points of view [1-3]. In this case, the main challenge is calculating the potential energy using the Lagrangian density. Since the energy structure equation has the effects of the second law of thermodynamics as its base, in this paper, this equation is used as potential energy for the Euler-Lagrange equation. Since the energy structure equation has been presented based on the energy components as well as independent and dependent energy components concepts, therefore, a componential reduction to the Euler-Lagrange equation will be extracted. The resultant equation will be satisfied for all independent components activated in the performed process. Also, the resultant equation can be used to investigate different paths whenever the same amount of energy is applied to the system in different conditions. Also, a quasi-static path is used as a reference path.
Musculoskeletal Discomfort Evaluation using Rapid Entire Body Assessment (REBA) and Quick Exposure Check (QEC) among Woodworking Workers in Selangor, Malaysia
Authors: Hawari Nurhanisah Mohd , Sulaiman Ruhaizin , Kamarudin Khairul Manami , Che Me Rosalam
Published: November 2022

Objective: This study aims to investigate the exposure to risk factors for WMSDs using Quick Exposure Check (QEC) and Rapid Entire Body Assessment (REBA) in woodworking workers with four main tasks, including cutting, lifting, assembling, and finishing products.

Background: Work-related musculoskeletal disorders (WMSDs) are one of the major occupational health problems among woodworkers, especially in developed and developing countries, such as Malaysia. Recently, numerous studies on MSDs have been widely explored, yet the culture, environment and regulatory practices on hazard and risk may differ in each country.

Method: The study was conducted on 30 workers in 3 woodworking workshops in Selangor, Malaysia. Through this study, demographic surveys, QEC, and REBA were examined.

Results: The results indicated that the most critical task is the lifting and assembling activity.

Conclusion: These two activities may require an ergonomic intervention to reduce WMSDs risks.

Application: These finding present the most critical task need to be considerations for use in ergonomic design.
PLANTING MEDIUM VARIATION IN AQUAPONIC SYSTEM OWN GROWTH AND YIELD OF RED CHILI (Capsicum annum L.)
Authors: Siregar Maimunah , Syahputra Bambang Surya Adji
Published: November 2022

Red chili (Capsicum annum L) is a kind of horticulture that has been high economic and nutrient value, so it’s impotent to increase the yield. With the modern technology in agriculture, many farmers have been planting without using soil such as aquaponics, especially for vegetables. This study aims to determine the most suitable planting media for the growth and yield of 3 red chili varieties. This research was used  a factorial Randomized Complete Block Design (RCBD) with 3 replicates, which first factor was used  4  growing media (Cocopeat, husk charcoal, tankos and a combination of all) and the second factor was used 3 varieties of red chili (Kirana, pasemah and terano).  Parameters measured; plant height, number of leaves, number of branches, number of fruits and weight of fruits. Tankos media and terano variety have a significant effect on plant height and leaf number, during the 4 weeks of observation. The number of branches and number of fruit, for both the treatments of the planting media and the varieties, were not significantly different, but the yield was significantly different as compared among them with terano was the better. It is clearly that, for high yield is terano variety, while the good medium is tankos. Of all the parameters observed, there was no interaction between media with varieties.

Key words : Aquaponic, planting media, varieties, red chili
EVALUATION OF LOCALLY RICE SEEDS HEALTH
Authors: Patria Tri Martini , Pujiastuti Evy , Nurhaeni Siti , Dewi Mekky Kusuma , Ningrum Nur Indrayati Praba , Mansyur Mansyur
Published: November 2022

Seed health is one of the important factors in maintaining seed quality. This factor is very influential both during seed storage, plant growth in the field, and production to be produced. Seed can be one of the effective media in the spread of plant diseases. With the consideration that pathogenic seed transmission plays an important role in the spread and development of epidemic diseases in some commodities, then gradually seed health tests need to be incorporated into the seed certification process. Seed health testing is required to detect the presence of pathogens or seed health status. To support the program of activities of the Ministry of Agriculture in the development of local rice, it is necessary to start by evaluating the health of seeds in the local paddy varieties. The purpose of the research includes detecting the type of pathogens carried by local varieties in several provinces and inventories of pathogen data carried by local varieties of rice seeds circulating in several provinces. The research method was conducted by taking samples directly from the field and conducting DNA isolation by PCR test to detect bacteria Xanthomonas oryzae pv oryzae (Xoo) and Burkholderia glumae (BG) as well as the growth of pathogen samples in the laboratory. The results of identification are known some seeds detected bacteria Xanthomonas oryzae pv. oryzae (Xoo) and Burkholderia glumae (BG)) which is characterized by the emergence of DNA bands PCR amplification results in positive control according to DNA Ladder. The results of the identification of pathogenic fungi, known the presence of fungi causing blast disease (Pyricularia oryzae) in the overall example of rice seeds tested (47 examples of local rice seeds upland and local swamp) and there are 15 examples or 32% infected with a percentage of infections 0.25 - 14.75%. While result identification of nematodes, known the presence of parasitic nematode Aphelenchoides besseyi on the overall sample of local rice seeds tested (42 examples of local rice seeds upland and local swamp), with 25 examples or 59.5% infected with an infection range of 1-44 specimens.
A portable band-shaped bioimpedance system to monitor the body fat and fasting glucose level
Authors: Duong Trong Luong , Nguyen Quang Linh , Hoang Anh Duc , Dang Tuan Diep , Nguyen Chi Hieu , Nguyen Minh Duc
Published: November 2022

With better quality of life, obesity is becoming a worldwide disease due to over-eating and sedentary lifestyle. Therefore, daily monitoring of the glucose and body fat percentage (%) is vital to keep track of one’s health. Currently, separated devices are required to monitor each parameter at home and some are still invasive to measure the glucose level. In this study, a portable band-shaped bioimpedance system is proposed to measure both parameters. The system is battery run with two main modules: the current source and the voltage recording, with minimal design to fit into a band of 150 mm x 40 mm in dimension. The impedance is measured at the frequency of 1 kHz at 30 kHz sampling frequency and in 1000 signal cycles to flatten noises. The final average impedance is calculated and evaluated in correlation with the body fat and the fasting glucose. The system was tested on 21 volunteers and 4 locations were picked for the impedance measurement: the arm under the triceps, the side of the belly, the back on one side and the thigh under the bicep femoris. The results show promising results with the arm being the best location for predicting the body fat (correlation coefficient: 0.89, 95% CI: 0.73-0.95), while the thigh impedance best correlated with the fasting glucose (correlation coefficient: 0.92, 95% CI: 0.81-0.97). These preliminary results indicate the feasibility and capacity of the proposed system as a home-based, portable and convenient system in monitoring the body fat and glucose. The system’s performance will be verified and replicated in a future larger study.
Musik Sebagai Media Komunikasi Ekspresi Cinta (Analisis Semiotika Lirik Lagu “Rumah ke Rumah” Karya Hindia)
Authors: Cahya Serafina Iubikrea Arsegi , Sukendro Gregorius Genep
Published: November 2022

The development of musik that is increasingly advanced in the current era of globalization can no longer be avoided, the influence on the emergence of various types of songs. Even today's human activities are most often accompanied by musik, therefore it cannot be denied that humans and musik are related. Musik is one of the means that can be used by every individual to convey messages, which have a function to express themselves. Starting from the idea of expressing feelings, inner content, thoughts, opinions, and imagination. This study aims to understand that the song "Rumah ke Rumah" can be used as a communication medium for expressing love by revealing the meaning of the lyrics and the meaning of semiotics, namely denotation, connotation, and myth to the reader. The theories used in this research are musik, song lyrics, expressions of love and Roland Barthes' semiotics. This study uses a qualitative research method with a descriptive type of research. So with that found a research result that proves that this song can be used as a communication medium for expressing love. This can be seen from the online media information related to the song "Rumah ke Rumah" and also related to the writer and poet of the song who calls out his heart through this song. The poet expresses his love for the people around him from time to time.
Perkembangan musik yang semakin maju di era globalisasi saat ini tidak dapat dihindari lagi pengaruh terhadap munculnya berbagai jenis lagu. Bahkan aktivitas manusia saat ini kebanyakan selalu diiringi oleh lantunan music. Maka dari itu tidak bisa dipungkiri bahwa manusia dan musik memiliki keterkaitan. Musik merupakan salah satu sarana yang dapat digunakan oleh setiap individu untuk menyampaikan pesan komunikasi, yang memiliki fungsi untuk mengekspresikan diri. Mulai dari mengungkapkan perasaan, isi batin, gagasan pikiran, opini, serta imajinasi. Penelitian ini bertujuan untuk memahami lirik lagu “Rumah ke Rumah” dapat dijadikan media komunikasi ekspresi cinta dengan mengungkap makna lirik serta makna semiotika yakni denotasi, konotasi, dan mitos kepada pembaca. Teori yang digunakan dalam penelitian ini yaitu musik, lirik lagu, ekspresi cinta dan semiotika Roland Barthes. Penelitian ini menggunakan metode penelitian kualitatif dengan jenis penelitian deskriptif. Hasil dari penelitian ini bahwa lagu dapat dijadikan media komunikasi ekspresi cinta. Hal ini dapat terlihat dari informasi media online yang berkaitan dengan lagu “Rumah ke Rumah” dan juga berhubungan dengan penulis sekaligus penyair lagu yang menyerukan isi hatinya melalui lagu ini. Penyair mengekspresikan rasa cintanya kepada orang-orang disekitarnya dari masa ke masa.
Strategi Pengelolaan Instagram @Sukabumitoday sebagai Media Informasi Kota Sukabumi selama Masa Pandemi Covid-19
Authors: Papanda Helen Tri , Rusdi Farid
Published: November 2022

Sukabumi City is the smallest city in West Java Province, with the potential for nature tourism and natural resources that are well known to the public. However, the Sukabumi City government's attention to the area is still lacking and makes this potential invisible. The government is less focused on developing information media for the City of Sukabumi. A digital-based media company, INFOSMI, is an independent community on social media that aims to provide information in the form of news and tourist attractions in Sukabumi City. This community has an Instagram account, @sukabumitoday. It is known that the communication strategy carried out by the @sukabumitoday Instagram account goes through 7 stages. The primary strategy on Instagram @sukabumitoday is to upload photos and videos sent from Instagram followers @sukabumitoday and provide exciting photo captions so that the content and messages to be conveyed become informative and persuasive. The Instagram account @sukabumitoday also takes advantage of the features that exist on Instagram to maximize its function as a medium of information for the City of Sukabumi. The @sukabumitoday account uses messages with encouragement and jokes so that all information can be adequately conveyed.
Kota Sukabumi merupakan kota terkecil di Provinsi Jawa Barat dengan potensi wisata alam dan kekayaan alam yang sudah banyak dikenal masyarakat. Namun, perhatian pemerintah Kota Sukabumi terhadap daerahnya masih kurang dan membuat potensi tersebut tidak terlihat. Pemerintah kurang fokus untuk mengembangkan media informasi Kota Sukabumi. Sebuah perusahaan media berbasis digital, INFOSMI, merupakan komunitas mandiri di media sosial yang bertujuan memberi informasi berupa berita dan tempat wisata yang ada di Kota Sukabumi. Komunitas ini memiliki akun Instagram @sukabumitoday. Diketahui jika strategi komunikasi yang dilakukan oleh akun instagram @sukabumitoday melewati 7 tahapan. Strategi utama pada Instagram @sukabumitoday adalah mengunggah foto-foto dan video kiriman dari pengikut Instagram @sukabumitoday, memberikan keterangan foto yang menarik agar isi serta pesan yang ingin disampaikan menjadi informatif dan persuasif. Akun Instagram @sukabumitoday juga memanfaatkan fitur-fitur yang ada pada Instagram sehingga memaksimalkan fungsinya sebagai media informasi untuk Kota Sukabumi. Akun @sukabumitoday menggunakan pesan dengan dorongan dan candaan, agar semua informasi dapat tersampaikan dengan baik.
Strategi Penyiaran Radio Mustang 88 FM dalam Mempertahankan Pendengar (Studi Kasus Program Mustang Morning Squad)
Authors: Manuella Febryna Glory , Rusdi Farid
Published: November 2022

The mass media in Indonesia have difficulty maintaining their existence during the pandemic. The media face challenges, go bankrupt or survive. Radio, as one of the mass media, is a medium that is less accessible to the audience because the information is presented in audio form, not audiovisual like television. However, radio still survives in the digital era and even more so during the COVID-19 pandemic. Through this article, the author presents research on one of the radio stations in Indonesia, namely Radio Mustang 88 FM, through the Mustang Morning Squad program. Radio Mustang 88 FM implements a broadcasting strategy to maintain its existence. The Mustang Morning Squad program has a unique characteristic compared to other programs. The author uses the concept of mass communication, DeFleur's communication model, and customer engagement to reveal the broadcasting strategy implemented to retain listeners amid a crisis. This study uses a qualitative method. Data were collected by observing the Mustang Morning Squad broadcasting process and interviews. The results show that updating information related to daily life will increase customer engagement. Communication between teams also plays an important role.
Media massa di Indonesia memiliki kesulitan untuk mempertahankan eksistensinya selama masa pandemi. Media menghadapi tantangan, bangkrut atau bertahan. Dari berbagai media massa, radio adalah media yang kurang dijangkau oleh khalayak karena informasi disajikan dalam bentuk audio, bukan audiovisual sepertihalnya televisi. Namun demikian, radio masih tetap bertahan di era digital dan terlebih lagi pada masa pandemi covid-19. Melalui artikel ini, penulis menyajikan penelitian pada salah satu radio di Indonesia yaitu Radio Mustang 88 FM melalui program Mustang Morning Squad. Radio Mustang 88 FM menerapkan strategi penyiaran untuk mempertahankan esksitensinya. Program Mustang Morning Squad memiliki ciri khas yang unik dibanding program lain. Penulis menggunakan konsep komunikasi massa, model komunikasi DeFleur, dan keterlibatan pelanggan untuk mengungkap strategi penyiaran yang diterapkan dalam mempertahankan pendengar di tengah kondisi krisis. Penelitian ini menggunakan metode kualitatif. Pengumpulan data dilakukan dengan cara observasi pada proses penyiaran Mustang Morning Squad, dan wawancara. Hasil penelitian menunjukkan bahwa memperbarui informasi terkait dengan kehidupan sehari-hari akan meningkatkan keterlibatan pelanggan. Komunikasi antar tim juga memegang peran penting.
Perencanaan Komunikasi Pemasaran Talent Management dalam Beradaptasi di Masa Pandemi (Studi Kasus JDAgency)
Authors: Wundira Trisha , Pribadi Muhammad Adi
Published: November 2022

In this pandemic situation, it has a bad impact on the business industry. One of the ways that a company can survive is by planning a well-structured marketing communication. The purpose of marketing is to introduce a product and increase its sales. JD Agency is a talent management that provides more than 4,000 talents and has held more than 100 project events. The research method used is qualitative case study research with data collection techniques in the form of interviews and observations. The results showed that the JD Agency using marketing communication planning has 6 stages, namely determining the target audience, determining communication objectives, designing communication (messages), selecting communication channels, and measuring results. The role of symbolic interactions also plays an important role in marketing communications. The occurrence of interactions that symbolize symbols such as characters and boundaries between work teams and clients at JD Agency.
Situasi pandemi berdampak buruk bagi industri bisnis. Salah satu cara agar perusahaan dapat bertahan adalah dengan melakukan perencanaan komunikasi pemasaran yang tersusun secara baik. Tujuan pemasaran adalah untuk memperkenalkan suatu produk serta meningkatkan penjualannya. JD Agency merupakan talent management yang menyediakan lebih dari 4.000 talent dan sudah memegang lebih dari 100 project event. Metode penelitian yang digunakan adalah penelitian kualitatif studi kasus dengan teknik pengumpulan data berupa wawancara dan observasi. Hasil penelitian menunjukkan bahwa JD Agency menggunakan perencanaan komunikasi pemasaran memiliki 6 tahapan, yaitu menentukan target audience, menentukan tujuan komunikasi, merancang komunikasi (pesan), memilih saluran komunikasi, dan mengukur hasil. Peran interaksi simbolik juga berperan penting di dalam komunikasi pemasaran. Terjadinya interaksi yang melambangkan simbol-simbol seperti karakter dan batasan antar tim kerja dan klien di JD Agency.
Pengaruh Endorsement Influencer Pada Produk Scarlett Whitening terhadap Minat Pembelian
Authors: Angelica Angelica , Rusdi Farid
Published: November 2022

At this time there are many ways to promote or advertise products to attract consumers. One of the methods used is endorsement and influencer. This was also done by Scarlett whitening who used the influencer Tasya Farasya. This study aims to analyze and identify the relationship between endorsements and influencers on buying interest in Scarlet Whitening products. The theory used in this study is the theory of buying interest which has 4 indicators, namely: transactional interest, referential interest, preferential interest and exploratory. Then the second theory is the influencer theory which has 5 indicators, namely: realability, knowledge, helpfulness, confidence, and articulation. And the last theory used in this study is the endorsement theory which has 4 indicators, namely: visibility, credibility, attraction, and power. This research approach is quantitative with correlational method which aims to see whether two variables are related to other variables. The data collection technique used is a questionnaire distributed to the research population, namely followers or followers of Tasya Farasya social media who use scarlet whitening products. The sample in this research is the influencer, Tasya Farasya. So through this research it can be concluded that people have an interest in buying a product because of the communication made by influencers on products that can be trusted.
Di Saat ini banyak cara untuk melakukan promosi atau mengiklankan produk untuk memikat konsumen. Salah satu cara yang digunakan adalah endorsement dan influencer. Ini juga yang dilakuan oleh Scarlett whitening yang menggunakan influencer Tasya Farasya. Penelitian ini bertujuan untuk menganalisis dan mengidentifikasi relasi antara endorsement maupun influencer terhadap minat beli produk Scarllet Whitening. Teori yang dipergunakan pada penelitian ini yaitu teori minat pembelian yang mempunyai 4 indikator yaitu : minat transaksional, minat refrensial, minat prefensial dan eksploratif. Lalu teori yang kedua ada teori influencer yang memiliki 5 indikator yaitu: realatability, knowledge, helpfulness, confidence, dan articulation. Serta teori terakhir yang dipergunakan dalam penelitian ini yaitu adalah   teori endorsement yang memiliki 4 indikator yaitu: visibility, credibility, attraction, dan power. Pendekatan penelitian ini adalah kuantitatif dengan metode korelasional yang bertujuan untuk melihat apakah dua variable yang berhubungan dengan variable lainnya. Teknik pengumpulan data yang yang dipakai yaitu kuisioner yang disebarkan kepada populasi penelitian yaitu pengikut atau followers dari media sosial Tasya Farasya yang memakai produk scarlet whitening. Sample pada penilitian ini adalah influencer Tasya Farasya.  Maka melalui penelitian ini dapat disimpulkan bahwa masyarakat mempunyai minat beli terhadap suatu produk karena komunikasi yang dilakukan influencer pada produk yang dapat dipercaya.
Pengaruh Kredibilitas Raditya Dika terhadap Citra Merek Bibit
Authors: Tasya Tasya , Tamburian H. H. Daniel
Published: November 2022

Digital investment trends are increasingly in demand by millennials who are new to financial literacy. Bibit are here to help novice investors who just want to start investing. Bibit, which was built in 2019, has become the most downloaded mutual fund investment application on the Apps Store and Google Play with 1 million downloads in 2020. The formation of the Bibit brand image as the best and most trusted mutual fund investment application is carried out by using a brand ambassador. Bibit chose Raditya Dika to be the brand ambassador for the Bibit application. The credibility of a Raditya Dika is believed to be able to influence the public's perception of the Bibit brand image. This study examines the influence of Raditya Dika's credibility on the brand image of Bibit. The purpose of this quantitative research is to find out the influence of Raditya Dika's credibility on the Brand Image of Bibit through a survey method. The population used is 100 millennial generation respondents who are Instagram followers and Bibit users. The results found by the researchers stated that Raditya Dika's credibility on the brand image of Bibit had a significant influence.
 
Tren investasi digital semakin diminati oleh generasi milenial yang baru melek finansial. Bibit hadir untuk membantu investor pemula yang baru ingin memulai investasi tersebut. Bibit yang dibangun pada tahun 2019 menjadi aplikasi investasi reksadana paling banyak diunduh di Apps Store dan Google Play sebanyak satu juta pengunduh pada tahun 2020. Pembentukan citra merek Bibit sebagai aplikasi investasi reksadana terbaik dan terpercaya dilakukan dengan pemanfaatan brand ambassador. Bibit memilih Raditya Dika menjadi brand ambassador aplikasi Bibit. Kredibilitas seorang Raditya Dika dipercayai dapat mempengaruhi persepsi masyarakat terhadap citra merek Bibit. Penelitian ini meneliti pengaruh kredibilitas Raditya Dika terhadap Citra Merek Bibit. Tujuan penelitian kuantitatif ini adalah mencari pengaruh kredibilitas Raditya Dika terhadap Citra Merek Bibit melalui metode survei. Populasi yang digunakan yaitu 100 responden generasi milenial yang menjadi pengikut Instagram dan pengguna Bibit. Hasil penelitian menunjukkan bahwa kredibilitas Raditya Dika memengaruhi citra merek Bibit memiliki pengaruh yang signifikan.
Mengandung Bawang, Iklan Gojek Mengajak Masyarakat untuk Berbagi Kasih dan Tangis Kebahagiaan di Bulan Ramadan
Authors: Apriani Calliana , Loisa Riris , Pandrianto Nigar
Published: November 2022

Indonesia is a country that is rich of its diversity, race, ethnicity, ethnicity, and culture. According to data from Global Religious Futures in 2020, Muslims in Indonesia reached 229 million people or 87% of the total population of Indonesia. This shows the importance of Islam and all forms of traditions that exist in Indonesia, one of which is Ramadan. This study examines the meaning of creative messages in online transportation advertisements, namely the Gojek Ramadan 2021 advertisement "Contains Onion.” The analysis of this research uses a semiotics analysis of Roland Barthes version based on observation data, library data, and interview results. The results of this study indicates that color composition, and shooting techniques are very influential in attracting the attention of the audience and the emotions that are created. The word “Contais Onion” refers to the feeling of warmth and happiness felt from the efforts of the Indonesian people to send packages/gifts to celebrate Ramadan 2021. Gojek positions itself as a company that does not only sell services, but also acts as a bridge between every Indonesian citizen to spread love and happiness, in Ramadan 2021 by sending a “meaningful” stuff. This researcher suggests that creative people continue to provide meaningful messages that can broaden the perspectives/mindset of the Indonesian people through the creation of creative advertisements.
Indonesia merupakan negara yang kaya akan keberagaman, baik dari ras, etnis, hingga budaya. Menurut data Global Religious Futures pada tahun 2020, umat Islam di Indonesia mencapai 87% dari total penduduk Indonesia atau sebesar 229 juta jiwa. Hal ini menunjukkan pentingnya agama Islam dan segala bentuk tradisi yang terdapat di Indonesia, salah satunya bulan Ramadan. Penelitian ini mengkaji makna pesan kreatif pada iklan transportasi online, yaitu iklan Gojek Ramadan 2021 “Mengandung Bawang” melalui tanda-tanda yang terdapat didalamnya. Analisa penelitian menggunakan pisau analisa semiotika versi Roland Barthes berdasarkan data observasi, data kepustakaan, dan hasil wawancara. Hasil penelitian ini menunjukkan bahwa komposisi warna, dan teknik pengambilan gambar sangat berpengaruh dalam menarik perhatian dan fokus penonton hingga emosi yang diciptakan. Kata “mengandung bawang” merujuk pada rasa hangat dan kebahagiaan yang dirasakan dari upaya masyarakat Indonesia untuk mengirim paket/hadiah dalam merayakan Ramadan 2021. Gojek menempatkan diri sebagai perusahaan yang tidak hanya menjual jasa, melainkan sebagai jembatan antara setiap masyarakat Indonesia untuk menebarkan kasih hingga kebahagiaan pada Ramadan 2021 dengan cara “kirim yang bermakna”.  Adapun saran yang dapat peneliti sampaikan adalah agar para insan kreatif terus memberikan makna dan pesan yang dapat memperluas perspektif masyarakat Indonesia melalui penciptaan iklan kreatif.
PENERAPAN MODEL PROJECT BASED LEARNING UNTUK MENINGKATKAN KETERAMPILAN BERPIKIR KREATIF SISWA SMP: SYSTEMATIC REVIEW
Authors: Lestari Ina , Ilhami Aldeva
Published: November 2022

. Kemampuan berpikir tingkat tinggi siswa salah satunya berpikir kreatif. Hasil PISA pada tahun 2018 menunjukkan Indonesia berada di peringkat ke 74 dari 79 negara. Hasil tersebut menggambarkan perlunya pembelajaran dengan meningkatkan berpikir kreatif. Tujuan penelitian yaitu menganalisis penerapan PjBL terhadap berpikir kreatif. Metode yang digunakan yaitu tinjauan pustaka sistematis (Systematic Literature Review) model prisma dengan menggunakan digital library yaitu Google cendekia dan Crossref. Systematic Review digunakan untuk melaksanakan sintesis bermacam riset yang relevan, mendapatkan artikel ilmiah penerapan model PjBL pada pembelajaran IPA di SMP tahun publikasi 2018–2022. Hasil penelitian menunjukkan model PjBL dapat meningkatkan 4C (Critical Thinking, Communication, Collaboration dan Creativity and inovation) pada pembelajaran IPA terfokus pada sub bidang biologi dan kimia, selain itu juga dapat meningkatkan hasil belajar, self efficacy, komunikasi sains, dan pemahaman konsep.
PENGARUH PEMBELAJARAN BLENDED LEARNING MENGGUNAKAN APLIKASI GOOGLE CLASSROOOOM TERHADAP PEMAHAMAN KONSEP IPA
Authors: Tinesya Della , Syafi'ah Rohmatus
Published: November 2022

Berdasarkan hasil observasi diketahui bahwa pemahaman konsep siswa masih rendah dengan penggunaan model pembelajaran blended learning menggunakan Whatsapp.  Tujuan penelitian ini adalah untuk mendeskripsikan pengaruh pembelajaran blended learning menggunakan aplikasi google classroom terhadap pemahaman konsep IPA. Jenis penelitian yang digunakan yaitu quasi experimen. Sampel penelitian sebanyak 327 siswa kelas VII SMPN 4 Tulungagung. Pengambilan sampel menggunakan teknik cluster random sampling. Pengambilan data penelitian dilakukan menggunakan instrumen berupa soal tes uraian. Representasi data selanjutnya digunakan uji Independent Sample T-Test. Dari hasil analisis data terbukti bahwa nilai Sig. (2-tailed) sebesar 0,046 < 0,05, yang berarti H0 ditolak dan H1 diterima. Dapat disimpulkan bahwa terdapat pengaruh pembelajaran blended learning menggunakan aplikasi google classroom terhadap pemahaman konsep IPA.

Kata Kunci : Blended Learning, Google Classroom, Pemahaman Konsep
Discurso sobre Cicerón
Authors: Pineda Pérez Christian Felipe
Published: November 2022

Tal como reconoce el propio Montesquieu, este escrito de juventud no se compara con las obras maestras de su pensamiento ni tampoco revela lo esencial de él. Por ello, este texto tendría poco valor si con él pretendiésemos estudiar y comprender la filosofía y el pensamiento montesquiano. No obstante, el valor que tiene el Discurso sobre Cicerón para nuestra compresión de la recepción, la valoración y la inluencia de la filosofía ciceroniana en la Modernidad, fue la razón por la cual decidí realizar por primera vez una traducción al español de este texto. El estudio de la pervivencia del pensamiento ciceroniano en la Historia de la Filosofía es un campo de estudio relativamente reciente en la historiografía de la filosofía: después de ser condenada al olvido, tan sólo a partir de la década de los años 90 la filosofía ciceroniana ha empezado a ser revalorada y estudiada. En el caso de la Modernidad, la cuestión es bastante difusa. La mayoría de los estudiosos han tenido que esforzarse por hacer explícita la impronta ciceroniana, tratando de remediar la escasez y muchas veces la ausencia de referencias directas a Cicerón en las obras de los modernos. De ahí que el Discurso de Cicerón sea una pequeña joya y una pieza fundamental para comprender la presencia de Cicerón en la Modernidad. Por otra parte, el elogio que este discurso hace a la filosofía ciceroniana contrasta con la airmación de un contemporáneo de Montesquieu, el filósofo escoces David Hume: “la filosofía abstracta de Cicerón ha perdido su crédito, pero la vehemencia de su oratoria aún es objeto de nuestra admiración” (2005, p. 503). Vemos, así, como este discurso poco conocido nos ayuda a percibir los contrastes con los que se presenta la figura de Cicerón en la Modernidad.
اختلاف الإحالة النّحوية على صاحب الحال (الفاعل) في القرآن الكريم من سورة( الأنبياء إلى الروم)
Authors: Mahdi Amal Saleh , Fathi Ali Mohmaed
Published: November 2022

تناولت هذا البحث ظاهرة من الظواهر المتأصلة في النحو العربي الا وهي" ظاهرة الإحالة النحويّة " . إذ في كثير من الأحايين يختلف العلماء في عائديّة الحال على أكثر من صاحب، فينتج عن هذا الاختلاف اختلاف في الدّلالة  ففي هذا البحث سأفصّل القول في ذلك، فأذكر الآراء المختلفة في الشاهد الواحد مع ادلّتها وما ينتج عنها من معنى، والذي أراه متوافقاً مع السّياق أضعه وجهاً أوّلاً وهذا يدلُّ على أنّي رجحته على بقيّة الاوجه؛ لما فيه من مميزات، كأن يكون مشتهراً بين العلماء وذكروه بكثرة، أو لتوافقه مع معنى سياق الآية، أو لاعتبارات اخرى.
وقد اقتضت طبيعة البحث أن يكون على مبحثين وتليهما خاتمة ملخصة لأهم النتائج المتحصلة من البحث.
أثر استراتيجية محطات التعلم الذكية في تحصيل طلبة قسم العلوم التربوية والنفسية المرحلة الثالثة في مادة طرائق التدريس وتنمية تفكيرهم المستقبلي
Authors: Hussein Falah Saleh , Saleh Hussein Ali
Published: November 2022

هدف البحث الى معرفة أثر استراتيجية محطات التعلم الذكية في تحصيل طلبة قسم العلوم التربوية والنفسية المرحلة الثالثة في مادة طرائق التدريس وتنمية تفكيرهم المستقبلي
وتحقيقا لأهداف البحث اعتمد الباحث التصميم  التجريبي ذا الضبط الجزئي وهو تصميم المجموعتين التجريبية والضابطة ذاتي الاختبارين القبلي والبعدي ووضع فرضيتين للبحث.
تم تحديد مجتمع البحث الذي يمثل المرحلة الثالثة ، قسم العلوم التربوية والنفسية، جامعة تكريت, اختير عينة البحث(65) طالبا من طلاب المرحلة الثالثة قصديا, وقسمت العينة على مجموعتين تجريبية ومجموعة ضابطة: - المجموعة التجريبية(35) طالبا درس وفق استراتيجية محطات التعلم الذكية.
_ مجموعة ضابطة(30) طالبا درست وفق الطريقة الاعتيادية. تم اجراء التكافؤ بين المجموعتين في بعض المتغيرات مثل(العمر الزمني، التحصيل السابق، مستوى الذكاء, تحصيل الوالدين الدراسي) والتي يرى الباحث بأنها يمكن ان تؤثر في المتغيرات التابعة مع المتغيرات المستقلة.
Inquisitio. Rīgas Stradiņa universitātes Komunikācijas fakultātes pētnieciskās žurnālistikas žurnāls, Nr. 6, 2020
Authors:   Rīgas Stradiņa universitāte, Komunikācijas fakultāte
Published: November 2022

Rīgas Stradiņa universitātes Komunikācijas fakultātes studentu pētnieciskās žurnālistikas izdevuma "Inquisitio" sestajā numurā pētīts, cik veselīgs ir sugar daddy un sugar baby attiecību fenomens, kāpēc Rīgas ielu malās koki nereti piedzīvo lapkriti vasaras vidū, vērtēti galvaspilsētas kebabnīcu tīrība un produktu svaigums, sekots līdzi čatbotu attīstībai Latvijā un analizēta virkne citu tēmu. Žurnāla rakstu autori: RSU Komunikācijas fakultātes studiju programmas "Žurnālistika" studenti. ISSN 2256-0424
Inquisitio. Rīgas Stradiņa universitātes Komunikācijas fakultātes pētnieciskās žurnālistikas žurnāls, Nr. 7, 2021
Authors:   Rīgas Stradiņa universitāte, Komunikācijas fakultāte
Published: November 2022

Rīgas Stradiņa universitātes Komunikācijas fakultātes studentu pētnieciskās žurnālistikas izdevuma "Inquisitio" septītajā numurā pētīts nelegālo mājdzīvnieku pavairošanas bizness, funkcionālās pārtikas iedarbība, ar baznīcām nesaistītās reliģiskās organizācijas un influenceru artava to popularitātei, un citas tēmas. Žurnāla rakstu autori: RSU Komunikācijas fakultātes studiju programmas "Žurnālistika" studenti. ISSN 2256-0424