bluuebunny/crossref_metadata_2025 huggingface dataset:
Transformational Leadership Style, Teacher Competence, Teacher Performance and Organizational Culture at Al Ibrah Primary School, Gresik Regency: A Descriptive Statistical Review
Authors: Ari Novita Donna , Soelistya Djoko
Published: January 2025

This study aims to descriptively explore the relationships between transformational leadership style, teacher competencies, organizational culture and teacher performance at Al Ibrah Primary School in Gresik district as an educational context. The research design used was descriptive quantitative. Data were collected through a questionnaire using a Likert scale distributed to 85 teachers of Al Ibrah Primary School. Data were analyzed using descriptive statistical techniques to describe the relationship between the variables studied. The results showed that the majority of respondents were female (62.4%) with the majority aged 29-32 years (24.7%) and had a Bachelor's degree (S1) (63.5%). The principal's transformational leadership style was rated high (total mean 4.21), especially in the aspect of performance evaluation (mean 4.28). Teachers' competencies are also high (total mean 4.17), with good implementation of the professional code of ethics and active participation in school activities. The organizational culture shows high support for innovation and risk-taking (total mean 4.08). These findings contribute to the understanding of how leadership and organizational factors impact educational outcomes, providing a basis for future research and practical strategies in educational settings.
The Effect of Self-Concept, Copywriting and Sales Promotion On Impulse Buying and Its Implications On Digital Repurchase Intention of Healthy Food and Beverage Products In Z Generation
Authors: Nurbaiti Dewi , Yulius Yudi , Limakrisna Nandan
Published: January 2025

This study aims to analyze and prove the influence of Self-Concept, Copywriting, Sales Promotion on Impulse Buying both partially and simultaneously, as well as the influence of Self-Concept, Copywriting, Sales Promotion, Impulse Buying on Repurchase Intention both partially and simultaneously. The research method used in this study is a descriptive survey method and an explanatory survey with a sample size of 394 respondents, and the data analysis method used is SEM (Structural Equation Modelling). Based on the results of the study, the following findings were obtained, namely Self-Concept has a positive and significant effect on Impulse Buying. Copywriting has a positive and significant effect on Impulse Buying. Sales Promotion has a positive and significant effect on Impulse Buying. Self-Concept, Copywriting and Sales Promotion together have a positive and significant effect on Impulse Buying with a contribution of 85%. However, when viewed partially, self-cocept has a dominant influence on Impulse Buying. Self-Concept has a positive but not significant effect on Repurchase Intention, Impulse Buying has a positive and significant effect on Repurchase Intention, Sales Promotion has a positive and significant effect on Repurchase Intention, Impulse Buying has a positive and significant effect on Repurchase Intention. Self-Concept, Copywriting, Sales Promotion and Impulse Buying together have a positive and significant effect on Repurchase Intention with a contribution of 80%. However, when viewed partially, Sales Promotion most dominantly affects Repurchase Intention. Also for Self-Concept, Copywriting and Sales Promotion, Impulse Buying has a role as partial mediating to Repurchase Intention. This research found and proved that to increase Impulse Buying and Repurchase Intention, it is necessary to create advertisements that can affect the Self-Concept of generation Z and also improve Sales Promotion programs.
Optimization of Line Cooldown Operations For Ship Readiness In Discharging and Loading on LNG
Authors: Ardhana Widyapratama Muhammad , Nurhasanah Hutagaol Meilinasari , Sulistyo Kurniawan Didik
Published: January 2025

The use of Liquefied Natural Gas (LNG) as an alternative to fuel in the industrial and household sectors has increased rapidly along with the development of science and technology. LNG has an energy density equivalent to conventional fuel but with a lower environmental impact. Even so, the potential hazards of LNG vapor and low temperatures need to be aware of. Nonetheless, LNG has the advantage, such as the use of evaporation as a ship fuel or boil-off gas (BOG). The process of loading LNG to the ship involves several procedures, including cooling pipelines (line cooldown). Cooling pipelines before unloading LNG aims to avoid thermal stress that can damage the pipe. Planning and supervision of pipeline cooling operations become essential to achieve optimal temperature in the pipeline and prevent excessive heel use. Qualitative descriptive research methods are used by collecting data from library studies, documentation, observation, and interviews. In addressing the problem of cooling pipe, optimization of line cooldown operation and heel setting as fuel ship is the focus. The resulting conclusions involve the crew’s understanding of valve function, the duration of the implementation of pipe cooling, the setting of the BOG amount, and the delivery of heel by the Charterer party to the ship. This study resulted in effective and efficient guidance in carrying out line cooldown operations and heel settings. With a better understanding of these factors, ships can optimally run the pipe cooling process, optimize the use of heel, and improve the efficiency of LNG use as a ship’s fuel.
Integrating Design Thinking and Agile Scrum Methodology In Human Resources Management System Development: Digital Transformation In Employee Management Case Study on PT Derma Konsep Estetika
Authors: Fauzan Fahri , A B Dinariyana A
Published: January 2025

In the current digital era, efficiency in human resource management (HRM) is a crucial key to the operational success of companies. This research focuses on the development of a Human Resource Management System (HRMS) application product aimed at enhancing efficiency in managing employees by digitizing critical processes such as leave requests, overtime, monthly attendance recapitulation, employment contracts, payroll information, employee personal data, employee special records, and company activity announcements. The previously manual and traditional approach has been transformed into a systematic and digital one through the application of HRMS technology. This application is designed using the Design Thinking methodology to ensure that the solutions developed are truly user-centered, by deeply understanding user needs and creating innovative and user-friendly solutions. The application development is carried out using the Agile Scrum methodology, which allows the development team to work iteratively and adaptively, ensuring flexibility in development and the ability to quickly respond to rapidly changing user needs. The results of this study demonstrate that the implementation of Design Thinking and Agile Scrum can effectively achieve digital transformation in employee management. The developed HRMS application showcases how these methodologies can revolutionize HR processes by addressing challenges and improving overall efficiency. By leveraging digital technology, the study highlights the potential for substantial improvements in managing employee administration, thereby fostering a more organized and efficient HR management system.
Strategies to Increase Airline Ticket Sales by the End of the Year
Authors: Liana Esti
Published: January 2025

To provide an in-depth understanding of the various results of articles related to papers with variable sales improvement strategies. The method used in this paper is qualitative by reviewing scientific articles related to describing the findings related to this paper, after that the results in this paper are in the form of perceptions in discussions and conclusions. The articles used from the last ten years come from existing international journals. Technology can help and provide speed and become a symbol for the world of aviation around the world, in addition to diverse and attractive services provide a guarantee and variety of choices for passengers.
Policy Evaluation of Cikudul Simple Rental Flat (RUSUNAWA) Program in Sukabumi City
Authors: Nabillah Ratna , Amirulloh M. Rijal , Hegia Sampurna Rizki
Published: January 2025

The phenomenon of rapid urbanization in Sukabumi triggers the need for decent housing for low-income people (MBR). This study aims to evaluate the policy of the Cikudul Simple Rental Flat (RUSUNAWA) Program in Sukabumi City. The research method used is qualitative with data collection techniques through observation, interviews, and documentation. The results showed that although RUSUNAWA was available, there were still obstacles in physical and financial accessibility for MBR. The policy evaluation revealed that apparatus resources, institutions, infrastructure and technology, finance, and regulations play an important role in the management of RUSUNAWA. Key findings include the need to improve the skills and knowledge of officials, improve public facilities, and provide social assistance to ease the financial burden of residents. With continuous evaluation, it is expected that the RUSUNAWA program can be more effective in improving the quality of life of low-income people in Sukabumi.
The Role of Social Media in Advocating Sustainable Utilization of Coconut Husk Waste: A Case Study at Gedebage Wholesale Market, Bandung
Authors: Kamil Indriyati , Rosimah Siti , Rohmana Rohmana , Zeina Maya Sari Nur
Published: January 2025

This research explores the role of social media in advocating for the sustainable utilization of coconut husk waste at the Gedebage Wholesale Market, Bandung. Coconut husk waste is a significant natural resource with great potential but often underutilized. Employing a qualitative approach with a focus on a case study, this research utilizes online observation techniques, in-depth interviews, and content analysis of social media platforms (Instagram and Facebook) involving relevant stakeholders. Data analysis reveals that social media plays a key role in raising awareness and mobilizing support for sustainable coconut husk waste utilization. Social media platforms such as Instagram and Facebook are utilized to disseminate information about the benefits and potential of coconut husk waste, promote sustainable products made from such waste, and facilitate interactions among producers, consumers, and other stakeholders. The study also identifies challenges and opportunities in using social media for coconut husk waste utilization campaigns. Challenges include difficulty in reaching the right audience, managing the risk of inaccurate information, and building sustainable engagement. On the other hand, opportunities include the ability to create compelling narratives, connect communities with similar interests, and raise broader awareness about the importance of sustainable waste utilization. This research provides insights into the potential and crucial role of social media in driving social change towards more sustainable coconut husk waste utilization. Practical implications include the importance of developing effective communication strategies via social media to support sustainable waste utilization efforts in local and global markets.
Facebook as a Marketing Communication Media for Pempek UMKM products check chest Palembang
Authors: Pramudya Joyo , Wijayani Isna , Misnawati Desy , Rahayu Pratami Lexianingrum Siti
Published: January 2025

The purpose of this research is to understand how Facebook can be used as a medium for promoting and marketing products of the small and medium enterprise (SME) Pempek Cek Dada Palembang. With the rapid development of the internet and technology, social media has become one of the best marketing tools for SMEs like Pempek Cek Dada to reach consumers more broadly and efficiently. As one of the largest social media platforms, Facebook has many features that can be used for marketing strategies. This research is conducted using qualitative methodology and a descriptive approach. Data is collected through in-depth interviews with the owner, employees, and customers of Pempek Cek Dada, as well as through observation and content analysis of their official Facebook page. The results of the study indicate that Facebook is effective as a communication and marketing medium for the products of Pempek Cek Dada. Features such as photo and video posts, and live streaming enable Pempek Cek Dada to convey product information in an engaging and interactive manner. Additionally, directly interacting with consumers through messages and comments on Facebook helps to increase consumer trust and build closer relationships.
Product Quality, Brand Image, and Product Taste on Customer Trust at Arabica Coffee in Bandung
Authors: Zulkifli Noor Zulki
Published: January 2025

This study investigates the influence of product quality, brand image, and product taste on customer trust in Arabica coffee in Bandung. With the rising popularity of coffee consumption in the region, understanding the factors that drive customer trust is crucial for maintaining competitiveness in the coffee industry. Data was collected from Arabica coffee consumers through a structured survey, and analyzed using multiple regression analysis. The results indicate that all three factors—product quality, brand image, and product taste—positively and significantly affect customer trust. These findings suggest that Arabica coffee producers should focus on enhancing these attributes to foster stronger customer relationships and loyalty. The study contributes to the literature on customer behavior in the specialty coffee market and provides actionable insights for businesses to improve customer trust.
The Effect Of Digital Organizational Culture on Organizational Performance With Business Digitalization and Digital Organizational Value as a Mediation In Elementary at Primary School In Batam City
Authors: Sentoso Antony , Surya Sri Rahayu Putri , Nelson Alden
Published: January 2025

Technological developments have significantly changed the business landscape in recent decades. The digital revolution has been a critical driver of change in how organizations operate and interact with their customers. This study investigates the relationship between Organizational Performance with Digital Organizational Culture, Digital Business, and Digital Organizational Value. Innovations such as artificial intelligence, cloud computing, and data analytics have enabled organizations to improve operational efficiency, expand market reach, and create better customer experiences. However, success in adopting new technologies depends not only on infrastructure and systems but also on an organizational culture that supports innovation and change. This type of research is quantitative with a purposive sampling technique distributed through questionnaires to 242 respondents of private elementary school employees in Batam City. The results of data analysis were carried out using the Structural Equation Modeling (SEM) method. The results showed that Digital Organizational Culture, Business Digitalization, and Digital Organizational Value significantly affect Organizational Performance. By exploring these aspects, it is hoped that this research can provide valuable insights for organizational members and leaders in managing their digital transformation.
 
Keywords: Organizational performance, Digital Organizational Culture, Business Digital, dan Digital Organizational Value, Technology.
Digital Marketing Trends and Their Effectiveness in Reaching Gen Z Consumers
Authors: Andiena Nindya Putri PA , Kurnia Gusti Yenni , Judijanto Loso , Lubis Renny , Utomo Bekti
Published: January 2025

In the evolving landscape of digital marketing, understanding the preferences and behaviors of Generation Z (Gen Z) is crucial for businesses aiming to engage this tech-savvy demographic. This article conducts a comprehensive literature review to explore current digital marketing trends and assess their effectiveness in reaching Gen Z consumers. Drawing from a wide array of sources, the study examines key trends such as social media marketing, influencer collaborations, personalized content, and interactive experiences. The review highlights that Gen Z values authenticity, immediacy, and interactivity, with platforms like TikTok, Instagram, and YouTube playing pivotal roles in their digital consumption. Additionally, the article discusses the importance of mobile optimization and the growing influence of ephemeral content in capturing Gen Z's short attention span. The findings suggest that marketers must adopt a multi-faceted approach, leveraging data analytics and real-time engagement strategies to resonate with this dynamic cohort. This review provides valuable insights for marketers seeking to refine their digital strategies and build meaningful connections with Gen Z consumers.
The Model of Sense of Belonging and Work Effectiveness
Authors: Maria Elvie , Cahyati Peni , Mulyatini Nurdiana , Kartilah Tetet , Gunawan Malau April
Published: January 2025

This study aims to develop a theoretical model that explores the relationship between sense of belonging and work effectiveness among employees. Sense of belonging, defined as an individual’s feeling of being a valued and integral part of an organization, has been increasingly recognized as a crucial factor in enhancing employee motivation and performance. However, the mechanisms through which sense of belonging influences work effectiveness remain underexplored. Through a comprehensive literature review and empirical analysis, this paper proposes a model that illustrates how sense of belonging impacts work effectiveness directly and indirectly through mediating variables such as job satisfaction, organizational commitment, and employee engagement. Data were collected from a diverse sample of employees across various industries, and the results indicate a significant positive correlation between sense of belonging and work effectiveness. The findings suggest that fostering a strong sense of belonging within organizations can lead to improved work outcomes, providing valuable insights for human resource management practices
The Effect of Safety and Efficiency Levels on Land Transportation Public Transport Services
Authors: Mawarti Retno , Erlin Banun , Sihombing Sarinah , Yuliantini Yuliantini , Sulistyaningsih Erny
Published: January 2025

This research is motivated by one of the choices of public transportation modes in East Jakarta is Damri Bus. The existence of Damri public bus transportation is expected to meet the mobility needs of people in East Jakarta and reduce congestion by integrating several urban transportation lines into one Damri bus line. The purpose of this study was to determine how the level of safety and efficiency affects public transportation services in East Jakarta (Damri). The method used in the research is quantitative research. The results of the study using SPSS 26. Shows that the level of safety has a significant and influential effect on land public transportation services (Damri) in East Jakarta. Efficiency has a significant and significant effect on public land transportation (Damri) in East Jakarta. The level of safety and efficiency has a significant effect on public land transportation services (Damri) in East Jakarta. This approach is relevant to evaluate Damri's contribution to improving the quality of public transportation as well as the safety of passengers and other road users.
Social Transformation in Urban Sufism: The Process of Selecting New and Popular (Rising Star) Scholars in Urban Environments
Authors: Ade Putra Ritonga Mhd. , Nurdin Fadil , Nurwati Nunung
Published: January 2025

Social changes within Sufism occurring in urban environments have become an increasingly important topic in religious studies and current societal dynamics. This study explores the process of appointing new and prominent scholars (rising stars) in cities and their impact on the structure and development of Sufi communities. The research method used is library research, relying on data from various books and previous studies as primary sources, with a qualitative approach that includes in-depth interviews, active observation, and secondary data analysis. This study identifies key factors influencing the emergence of new scholars in urban environments, such as changes in spiritual preferences, the role of social media, and the impact of popular culture. The findings indicate that the selection of rising star scholars is driven by the urban community's need for a spiritual figure who can align Sufi teachings with the demands of modernity. Furthermore, the study reveals shifts in the power and spiritual authority structure within urban communities, where new scholars often leverage digital platforms to enhance their influence. The influence of contemporary scholars on urban societal transformation in the context of urban Sufism has two sides. On one hand, they can bring positive innovation and social engagement. On the other hand, potential fragmentation, commercialization, and conflict with tradition also need to be considered. This research provides insights into how the Sufi tradition adapts in urban contexts and the development of spiritual leadership.
Encouraging Sustainable Accountability in Public Sector Organizations: Digital Transformation in the Procurement Bureau of Goods/Services of the Regional Secretariat of East Java Province
Authors: Kasmono Ardi , Mahfuzhatul Ashudi Maulida , Purwono Rudi , Herachwati Nuri
Published: January 2025

This study aims to analyze the digital transformation in procurement of goods/services at the Procurement Bureau of Goods/Services of East Java Province and how this process contributes to increased accountability. This study uses a qualitative method with a case study approach. Data were collected through in-depth interviews with informants selected from purposive sampling. Data were analyzed with the stages of data reduction, presentation, drawing conclusions and verification. Data validity checks with triangulation. Digital transformation at the Procurement Bureau of Goods/Services plays an important role in increasing transparency and accountability. However, obstacles such as internal resistance and limited human resources need to be overcome to optimize its effectiveness. There are several aspects that can be redeveloped to maximize the existing digital climate, including developing a comprehensive platform that facilitates the entire procurement process electronically. This study provides theoretical contributions to the study of information technology adaptation at the organizational level, especially in the context of digital transformation. Most digital transformation studies use a maturity model, but this article chooses an alternative approach by using a contemporary framework that allows for in-depth analysis of various aspects of transformation. This study also offers practical contributions to governance by providing a more holistic, critical and substantial perspective.
The International Response to the Syrian Refugee Crisis: A Queer Feminist Analysis of Protection Gaps and the Needs of LGBTIQ Individuals in Refugee Camps
Authors: Fitria Shofyana Richa
Published: January 2025

LGBTIQ individuals in Syrian refugee camps face discrimination, violence, and inadequate protection. Protection policies are often too generalized and fail to consider the specific vulnerabilities of LGBTIQ individuals, increasing the risk of gender-based violence and homophobia. The research titled The International Response to the Syrian Refugee Crisis: A Queer Feminist Analysis of Protection Gaps and the Needs of LGBTIQ Individuals in Refugee Camps uses a qualitative method by conducting a journal review. The results show that healthcare services, legal assistance, and psychosocial support in refugee camps are often unresponsive to the specific needs of the LGBTIQ group, further hindering their access to protection and care. Although international organizations and civil society organizations have made efforts to provide support to LGBTIQ refugees, these responses are often poorly coordinated and limited by a lack of resources. Stronger advocacy, training for camp staff, and the implementation of more inclusive policies are needed to protect the rights of LGBTIQ individuals in refugee camps. This study recommends a Queer Feminist approach to create protection policies that are more sensitive and responsive to LGBTIQ needs, with a focus on developing safe complaint mechanisms and improving access to healthcare and mental support services.
The Influence of Corporate Social Responsibility (CSR) on Customer Loyalty Mediated by Customer Satisfaction, Trust, Word of Mouth (WOM), and Company Reputation
Authors: Rahmawati Wulan , Kustiawan Unggul
Published: January 2025

Retaining customers is important for companies because the cost of acquiring new customers is much greater than the cost of maintaining relationships with current customers. This is because loyal customers will certainly provide a positive image for the company and generate word of mouth promotion in acquiring new customers. The purpose of this study is to examine the effect of Corporate Social Responsibility (CSR) on customer loyalty mediated by Customer Satisfaction, Trust, Word of Mouth (WOM), and Corporate Reputation. Type data Which used is data primary, is data Which sourced or managed in a way direct by researcher. Collection data in study This done through questionnaire with using google-form . The population of this study were customers who had been Government Banks for more than 1 (one) year, namely Bank Mandiri, Bank BNI, and Bank BRI and were over 17 years old (seventeen years old). The sample in this study was 100 customers of Government Banks, namely Bank Mandiri, Bank BNI, and Bank BRI who have used and are still using the services of these banks. This study uses the Structural Equation Model (SEM) approach with a measurement model assisted by the Smart PLS program version 3.2.9. Furthermore results study show that corporate social responsibility has a significant positive effect on customer satisfaction, trust, word of mouth, corporate reputation , and customer loyalty. Then the variables customer satisfaction, trust, corporate reputation found has a significant positive effect on customer loyalty, but the word of mouth variable does not affect customer loyalty . Furthermore, it was found that customer satisfaction, trust, and corporate reputation can mediate the relationship between corporate social responsibility and customer loyalty . However, the corporate social responsibility variable does not affect customer loyalty with word of mouth as a mediator.
Implementation Of Service Excellence In The Field Of Laundry Services To Customer Satisfaction In Aa Laundry Cikarang
Authors: Podo Suseno Agus , Febriansyah Febriansyah , Azmy Ahmad
Published: January 2025

The laundry service industry growing rapidly along with the demands of people's increasingly practical lifestyles. In thiscompetitive business environment, the implementation Service excellenceis a key factor to maintain customer satisfaction. This study aims to analyze the effect of the implementation Service excellence on customer satisfaction in the service industry. approachused in this study, by collecting and analyzing various literature sources related to the concept Service excellence and customer satisfaction. Data sources used include scientific journals, books, and the results of previous research. The analysis was done descriptively to obtain a deep understanding of the relationship between the implementation Service excellenceand customer satisfaction. The results showed that the dimensions Service excellence, which consists ofspeed and accuracy of service, quality of laundry, friendliness and professionalism, access and flexibility, effective complaint handling, choice of fragrance, have a positive and significant influence on customer satisfaction in the service industry. The managerial implication of this study is that it is important for service providersto focus on improving service quality in order to achieve optimal customer satisfaction.
Leadership Analysis in Achieving Patient Satisfaction At the Mabelopura Health Center Service, Palu City, Central Sulawesi Province
Authors: Naharindah Ningsih S Sri , Jayanegara Oscar
Published: January 2025

The concept of leadership reliability in a health center is the first priority and is preventive in providing individual health facilities. Patient satisfaction in health centers is greatly influenced by the leadership method in fulfilling various variables to the maximum. This study aims to determine the significance of the level of patient satisfaction with the leadership method in the service management of the Mabelopura Health Center in Palu City, Central Sulawesi Province in relation to the fulfillment of the variables of facilities and infrastructure (tangible), concern (empathy), reliability (reliability), responsiveness (responsive), certainty (assurance). Data collection through a questionnaire in the form of empirical reliability questions to 80 respondents which were then processed and analyzed through SPSS statistical tests in the form of normality tests, multicollinearity tests, multiple linear regression tests, namely the T test and F test. The truth of the hypothesis shows that there is a real influence both partially and simultaneously on the leadership method in fulfilling the variables of tangible, empathy, reliability, responsiveness, assurance on patient satisfaction values,, so that Ho is rejected and H1 is accepted. It was found that there was no multicollinearity because the tolerance value was > 0.1 (alpha 10%) and VIF < 10. The results of T count > T table and the results of the F test obtained a sig value of 0.000 < 0.05.
Collaborative Reading Strategy (CRS) in Improving EFL Students' Reading Comprehension
Authors: Novita Ch. Budiman Jeihn , Nource Ganap Nindy
Published: January 2025

This  research  aims  to examine the effectiveness of CRS strategies in improving reading comprehension skills of the students’ of Politeknik Pelayaran Sulawesi Utara. Using quantitative research through pre-experimental design with one group pre-test and post-test, the data analysis statistically carried out using descriptive analysis and Paired Sample T-test. To find that there is a significant effect of using Collaborative Reading Strategy (CRS), the data will be calculated by using SPSS 25.0 application. The  results  show that CRS strategies have been proven to be effective in improving students' reading comprehension skills. The CRS strategy used is able to help students develop interest in reading and overcome boredom in the learning process. The implementation of Collaborative Reading Strategy (CRS) strategies has proven to be highly effective in improving the reading comprehension skills of the 2nd semester Nautical students at Politeknik Pelayaran Sulawesi Utara. The study revealed a significant increase in students' comprehension abilities, as evidenced by the substantial rise in mean scores from the pre-test to the post-test. The study confirms that CRS is a valuable tool for improving reading comprehension skills among Nautical students. The significant improvement in scores demonstrates that CRS strategies are well-suited to the needs of students in specialized fields, where understanding complex texts is essential.
Influence Leadership in the Implementation of Human Experience Management in Depok City Government
Authors: H.O Munthe Huriana , Sobandi A. , Suryadi Edi
Published: January 2025

This study examines the influence of leadership on the implementation of Human Experience Management (HXM) within the Depok City Government. Using a qualitative approach with a case study method, the research involved 20 participants, including structural, functional, and operational officials. Data collection was conducted through in-depth interviews, participant observations, and document analysis. The findings indicate that leadership plays a pivotal role in the successful implementation of HXM, particularly in driving digital transformation and fostering changes in organizational culture. The adoption rates of HXM technology vary, with collaboration tools (90%) and employee portals (85%) showing the highest levels of usage. The transformation of the organizational culture from a hierarchical to a collaborative model has successfully enhanced employee engagement (80%) and work-life balance (85%). However, challenges such as resistance to change, technostress, and generational gaps in digital competency were identified. This study developed a comprehensive HXM implementation framework tailored to the context of local government and highlighted effective leadership practices for driving digital transformation in bureaucracy. The practical implications include the importance of a phased approach to digitalization and the development of leadership programs focused on digital competencies.
Important Role Of Operating System In Computer Network Connection
Authors: Arya Darmawan Raditya , Gurita Aedi Weni
Published: January 2025

Operating systems play a crucial role in supporting network management, ensuring that devices are properly connected and security protocols are effectively implemented. As the adoption of Internet of Things (IoT) devices increases, efficient operating systems facilitate integration and communication between these devices, which in turn increases efficiency and automation in various sectors, and has a real positive impact on our lives today. This study aims to describe the important role of operating systems in managing computer network connections. The research method used is qualitative descriptive, with data obtained from various sources, including e-books and journal articles related to operating systems and computer networks. Journal articles on network management, protocols, security, and performance, as well as research reports and case studies that discuss the role of operating systems in computer network connections. Based on the results of the data analysis, computer network connections are currently experiencing rapid progress with various innovations in network security technology also being a major focus, with technologies such as encryption, firewalls, and VPNs to protect data from cyber threats. However, without an efficient operating system, management and communication between devices in an IoT network can be hampered. The operating system is responsible for ensuring that devices can be properly connected, as well as managing the necessary security protocols.
Sustainable Human Resource Management: Building an Adaptive and Inclusive Organizational Culture
Authors: Manao Alwinda , Hadi Senen Syamsul
Published: January 2025

Organizations are faced with the challenge of remaining competitive and relevant. One important approach that can be used to address these challenges is the implementation of sustainable human resource management (HRM). Sustainable HR management plays an important role in building an adaptive and inclusive organizational culture, which can support innovation, employee engagement, and overall organizational performance. The purpose of this study is to identify how the implementation of sustainable HR management can support the formation of an adaptive and inclusive organizational culture. This research uses the Systematic Literature Review (SLR) method, which includes an analysis of scholarly articles published between 2020 and 2024. The research shows that the implementation of sustainable HR management, which includes inclusive recruitment practices, continuous employee development, high employee engagement, and fair performance evaluation, plays an important role in creating an organizational culture that is responsive to change and promotes inclusion. Organizations that integrate sustainability values in their HR practices were found to be better able to adapt to changes in the external and internal environment.    The implication of these findings is that organizations should proactively adopt sustainable HR practices to ensure long-term success.
Employee’s Satisfaction in Midewife Maternity Services in T Primary Health Care, Pekalongan, Central Java
Authors: Mei Rina Wati Naily , Donald Tan Jacob
Published: January 2025

Midwives play a vital role in addressing issues related to pregnancy and breastfeeding, which also helps prevent postpartum depression. Low satisfaction among hospital midwives can lead to inadequate professional identity and employee turnover. The aim of this study was to determine the factors that influence midwives' job satisfaction in maternity services. The stages in this research include starting, selecting cases and informants, compiling instruments and protocols, entering the field, analyzing data, establishing proportions, summarizing the literature, concluding, implications, and recommendations for further research. In this study, the researcher used ten midwives as research informants. Data collection techniques used in this study include observation, interviews, field notes. Triangulation is used to help confirm research findings, reduce the shortcomings of a single method or source, provide greater insight, quickly detect and eliminate inconsistent data, and increase the validity and credibility of the research. The researcher concluded that there were ten latent variables from ten informants. Eight latent variables contributed to employee satisfaction. These factors include sense of dedication, family orientation towards relationships, synergistic teamwork, rational compensation, support for professional development, employee facilities, empathy for scarce resources, and serving patients with diverse demographics. In addition, two factors were identified as causes of employee dissatisfaction such as flood-prone facilities and work-life imbalance.
The Effect of Recruitment, Selection, and Training on Employee Performance at PT Darium Abadi
Authors: Utami Dwi , Galuh Hendra , Rauf Abdul , Atikah Atik , Meitry Gunawan Yanthi
Published: January 2025

The purpose of the study was to determine the effect of Recruitment, Selection, and Training on Employee Performance at PT Darium Abadi, partially or simultaneously. Research using associative methods with a quantitative approach. The sample was 94 people. Data collection techniques and tools with questionnaires. Inferential statistical analysis techniques for hypothesis testing. Data processing with SPSS version 25. Research results (1) Recruitment has a positive and significant impact on employee performance. A good recruitment process helps companies find employees who fit their needs, thereby improving overall performance. (2) Selection shows a positive and significant influence on employee performance. A careful selection process ensures only candidates who meet the criteria are accepted, thereby increasing work effectiveness and productivity. (3) Training exerts the most positive influence on employee performance. Structured training helps improve employees' technical skills, efficiency, and motivation, which has a direct impact on work quality and productivity. (4) Simultaneously, the three variables have a positive and significant effect on employee performance. This research confirms the importance of integrated HR management to achieve optimal employee performance. Recruitment, selection, and training are three key elements that are interrelated in influencing employee performance at PT Darium. These three processes work in concert.
Consumer Interpretation of Green Marketing Campaigns: A Qualitative Study in the West Java Tourism Industry
Authors: Zulkifli Noor Zulki
Published: January 2025

This study aims to explore marketing strategies based on digitalization, storytelling, and local wisdom implemented by MSMEs in West Java to increase competitiveness. With a qualitative approach and exploratory design, data were collected through in-depth interviews with MSME actors from the culinary, handicraft, and traditional clothing sectors. The findings show that digitalization of marketing through social media, such as Instagram and TikTok, helps MSMEs expand their market reach. However, low digital literacy is still a major obstacle. Storytelling is used to create emotional connections with consumers, especially through authentic narratives about the cultural and historical values ??of the product. The obstacle in storytelling lies in the consistency of story delivery. Local wisdom, such as traditional motifs or local materials, gives a unique identity to a product, but MSME actors often face a dilemma between maintaining cultural authenticity and following modern trends. This study confirms that the integration of digitalization, storytelling, and local wisdom can significantly increase the competitiveness of MSMEs. However, its success requires support in the form of digital literacy training, development of storytelling skills, and policies that support cultural preservation. This research is expected to provide practical contributions for MSME actors as well as recommendations for policy makers to support business sustainability in the digital era.
O Que os dados da base Prism sobre instrumentos de avaliação de investimentos externos nos dizem ?
Authors: Sanchez-Badin Michelle R. , Morais Ana Maria
Published: January 2025

Apresenta a base Prism (Politics and Regulation of Investment Screening Mechanisms), um projeto de pesquisa sobre a evolução, características e implicações das medidas de triagem de investimentos em democracias industrializadas avançadas, que fornece uma sistematização de informações sobre os IAIEs. As autoras trazem alguns resultados de análises descritivas de dados obtidos por meio da base Prism e que fornecem maior entendimento histórico sobre as legislações de diversos países e sobre o que diferentes setores veem como ameaças à segurança nacional.
CFIUS : uma visão panorâmica
Authors: Figueiredo Natalia de Lima
Published: January 2025

Descreve o mecanismo de avaliação de entrada de investimento dos Estados Unidos e realiza uma análise panorâmica do funcionamento do Comitê de Investimentos Externos nos Estados Unidos (Committee on Foreign Investment in the United States – CFIUS), responsável por revisar e investigar implicações de segurança nacional em operações de investimento estrangeiro naquele país. O capítulo conta a origem do comitê e as reformas legislativas pelas quais o órgão passou até culminar na ampliação de seus poderes.
A Arte de transformar a dissidência política em lei : a estrutura da União Europeia para a triagem de investimento estrangeiro direto
Authors: Hindelang Steffen , Moberg Andreas
Published: January 2025

Este capítulo analisa o regulamento da UE para triagem de IDEs. As negociações que levaram à sua adoção foram marcadas por opiniões divergentes dos Estados-membros sobre o uso da triagem de investimentos. A estrutura do regulamento foca na cooperação administrativa e no compartilhamento de informações entre os Estados-membros. O desafio futuro é equilibrar as prioridades políticas de cada um desses países em relação à segurança e à ordem pública com as necessidades da UE como um todo.
KUALITAS PELAYANAN PADA SEKTOR PENANGANAN FAKIR MISKIN DI DINAS SOSIAL KABUPATEN KEDIRI
Authors: Curtinawati Rizki Fillya , Handini RR. Endang Sri , Hasim Moh
Published: January 2025

Public services are an important aspect to pay attention to because the activities and programs implemented aim to meet the needs of the community related to the public interest. The main focus in measuring the quality of government services is an effort to simplify, speed up, and shorten the bureaucracy, as well as ensure transparency and certainty of services. This research uses a qualitative approach. Zeithaml et al.'s theory (1988) is used to see the quality of service in the sector of handling the poor in the Kediri District Social Service. Based on the results of the research, the quality of service in an effort to increase satisfaction is quite good, but each indicator still has shortcomings that must be improved in supporting the service process in particular, indicators of physical evidence or tangible (in terms of facilities and infrastructure) and sympathy or empathy (in terms of attitudes and behaviors that show attention to complaints that need to be improved) while other indicators such as reliability, responsiveness, and assurance have been implemented quite well.  In addition, there needs to be motivation given to employees regarding how important it is to provide the best service for the public as an effort to increase satisfaction.
STRATEGI KOMUNIKASI POLITIK PARTAI PDI PERJUANGAN UNTUK MENINGKATKAN KETERWAKILAN PEREMPUAN DALAM PEMILIHAN LEGISLATIF TAHUN 2024-2029 (STUDI KASUS DI KABUPATEN TIMOR TENGAH UTARA)
Authors: Taekab Yosef Kristoforus , Bria Fridus , Nurak Ronaldus
Published: January 2025

Abstrack
The representation of women in political life is crucial in influencing the policymaking process that impacts women's lives. The role of women in politics is not only to represent women's interests but also to fight for women's rights and to equalize women's status within the social and political context. This study focuses on the strategies used by the PDI Perjuangan in Timor Tengah Utara Regency to increase the representation of women in legislative elections. The aim of this research is to analyze the political communication strategies of PDI Perjuangan to enhance the representation of women in the legislative elections in Timor Tengah Utara Regency. The research was conducted Timor Tengah Utara Regency, Nusa Tenggara Timur Province. The informants in this study include the leadership of PDI Perjuangan in Timor Tengah Utara Regency and the female legislative members of PDI Perjuangan who succeeded in the 2024-2029 legislative elections. This research is descriptive and qualitative in nature, providing results in the form of primary and secondary data. Primary data was collected through observation and in-depth interviews using interview guidelines as a reference. Secondary data was obtained through literature reviews referring to books, previous research, and other studies. The findings show that the representation of women has increased, and the political communication strategies used by the party, such as political education and training, campaigns and lobbying, strengthening networks, and engaging community leaders, have proven effective in increasing women's involvement."
 Keywords: Women's Representation, Strategy, Political Communication