Futurists’ relationships with the future: a study of anticipatory meaning-making of ecosystem builders
Authors: Fleener M. Jayne , Barcinas Susan 
Published: October 2020

Purpose

This study aims to provide insights into ecosystem builder futurists’ work and their orientations toward creating more connected communities of the future.

Design/methodology/approach

Anticipation of and relationship with the future are not straightforward. How we approach the future and our relationship with it has underlying ontological and epistemological assumptions (Poli, 2010, 2017). Forecasting (Makridakis et al., 2008), foresight (Bishop and Hines, 2012; Hines and Bishop, 2013; Popper, 2008), futures studies (Bell, 2009; Gidley, 2017) and anticipatory logics (Miller and Poli, 2010; Miller et al., 2017; Nadin, 2010; Poli, 2017) inform this research study of a select group of futurists’ relationships with the future. This research explores ecosystem builder futurists’ work and their orientations toward creating more connected communities of the future. A primary driver of this research aims to understand how futurists with emergentist understandings think about and work with their clients to better understand how to facilitate individual and community transformations through anticipatory future perspectives.

Findings

This qualitative study was designed to explore the why, where and how of the ecosystem builder futurists. The “why” question of their work focused on capacity building, disruption and community for evolving systems revealing an emergentist orientation to the future. The “where” question, focusing on where their passions and ideas for futures work came from, revealed a commitment to forge new territories and support communities through the change process. Finally, the “how” questions revealed using both/and methods of traditional and innovative approaches with a special focus on changing the hearts and minds of those who participated in their community change initiatives.

Research limitations/implications

A total of 15 ecosystem futurists participated in this study. Their perspectives were strongly affiliated and aligned with ecosystem building and communities of the future ideas. The narrow focus, however, is important to represent this particular population of the futurists.

Practical implications

There is a great need for ecosystem futurists who can work with communities for social and community transformations. This paper introduces ecosystem builder futurists as a unique population of futurists with specific drivers for and perspectives of change.

Social implications

Especially in post-normal, mid-pandemic times, there will be more opportunities and need for ecosystem builder futurists to engage groups of individuals in transformative and community building processes. This study focuses on ecosystem futurists and how they work toward fundamental, community change.

Originality/value

Futurists work across many areas and emerging fields. A search of futurist activities reveals some of these areas including Marketing, Team Building, Coaching, Strategic Planning, Partner Management, Marketing Strategy, Ecosystem Building and Sustainable Community Development, to name a few. The purpose of this study is to describe the perspectives and underlying drivers of a particular group of futurists who have been working in large and small communities, organizations, governments and with clients with an underlying focus on creating communities of the future.