bluuebunny/crossref_metadata_2025 huggingface dataset:
Characteristics of the Cerebrospinal Fluid in Septic Patients with Critical Illness Polyneuropathy - A Retrospective Cohort Study
Authors: Zhang Yanyang , Ma Jinfu , Zhao Qing , Liu Hui
Published: June 2024

Background

Critical illness polyneuropathy (CIP) is a complex disease commonly occurring in septic patients which indicates a worse prognosis. Herein, we investigated the characteristics of cerebrospinal fluid (CSF) in septic patients with CIP.

Methods

This retrospective study was conducted between Match 1, 2018, and July 1, 2022. Patients with sepsis who underwent a CSF examination and nerve electrophysiology were included. The levels of protein, glucose, lipopolysaccharide, white blood cell (WBC), interleukin (IL)-1, IL-6, IL-8, and tumor necrosis factor (TNF) α in CSF were measured. The fungi and bacteria in CSF were also assessed.

Results

Among the 175 septic patients, 116 (66.3%) patients were diagnosed with CIP. 28-day Mortality in CIP patients was higher than that in non-CIP patients (25.0% vs. 10.2%, P = 0.02) which was confirmed by survival analysis. The results of propensity score matching analysis (PSMA) indicated a significant difference in the level of protein, WBC, IL-1, IL-6, IL-8, and TNFα present in the CSF between CIP patients and non-CIP patients. The results of the receiver operating characteristic (ROC) analysis showed that IL-1, WBC, TNFα, and their combined indicator had a good diagnostic value with an AUC > 0.8.

Conclusion

The increase in the levels of WBC, IL-1, and TNFα in CSF might be an indicator of CIP in septic patients.
A Randomised Control Study Comparing Ultrasonography with Standard Clinical Methods in Assessing Endotracheal Tube Tip Positioning
Authors: Sreedevi Jayalekshmi , Neethu George , Anjali George , Cherish Paul
Published: June 2024

Introduction

Airway ultrasound has been increasingly used in correct positioning of endotracheal tube. We hypothesize that a safe distance between endotracheal tube tip and carina can be achieved with the aid of ultrasound.

Aim of the study

Our primary objective was to determine whether ultrasound guided visualisation of proximal end of endotracheal tube cuff is better when compared to conventional method in optimal positioning of tube tip. The secondary objective was to find the optimal endotracheal tube position at the level of incisors in adult Indian population.

Materials and Methods

There were 25 patients each in the conventional group and the ultrasound group. Conventional method includes auscultation and end tidal capnography. In the ultrasound group the upper end of the endotracheal tube cuff was positioned with an intent to provide 4 cm distance from the tube tip to the carina. X ray was used in both groups for confirmation of tip position and comparison between the two groups. Further repositioning of the tube was done if indicated and the mean length of the tube at incisors was then measured.

Results

After x ray confirmation, endotracheal tube repositioning was required in 24% of patients in the USG group and 40 % of patients in the conventional group. However, this result was not found to be statistically significant (p = 0.364). The endotracheal tube length at the level of teeth was 19.4 ± 1.35 cm among females and 20.95 ± 1.37 cm among males.

Conclusions

Ultrasonography is a reliable method to determine ETT position in the trachea. There was no statistically significant difference when compared to the conventional method. The average length of ETT at the level of incisors was 19.5 cm for females and 21 cm for males.
Cefiderocol and Intraventricular Colistin for Ventriculitis due to an Extensively Drug-Resistant Pseudomonas Aeruginosa
Authors: Melo e Silva João , Oliveira Diogo , Louro João A. , Monteiro Elisabete
Published: June 2024

Rheumatoid arthritis, an inflammatory rheumatic disease predominantly affecting small limb joints, frequently compromises the cervical spine, resulting in spinal instability and the potential surgical necessity. This may result in severe complications, such as ventriculitis, often associated with a high mortality rate and multidrug-resistant organisms. A major challenge lies in achieving therapeutic antimicrobial concentrations in the central nervous system.

The authors present a case of a 65-year-old female, with cervical myelopathy due to severe rheumatoid arthritis. Following surgery, the patient developed ventriculitis caused by an extensively drug-resistant Pseudomonas Aeruginosa. Early diagnosis and prompt treatment played a crucial role in facilitating neurological and cognitive recovery.
Smart City Conceptual Framework in the Context of Achieving Sustainable Development Goals
Authors: Kuzior Aleksandra
Published: June 2024

The article presents the conceptual assumptions of the Smart City in its different phases of development - Smart City 1.0, Smart City 2.0, Smart City 3.0, Smart City 4.0, Smart City 5.0 and Smart Sustainable City. With reference to „Transforming our world: the 2030 Agenda for Sustainable Development” containing 17 Sustainable Development Goals, the article specifically presents the assumptions and practical solutions for SDG Goal 11. A critical analysis of the literature on the subject and a content analysis of the SDG reports revealed a juxtaposition of the diverse capabilities of smart technologies and their insufficient implementation to meet the Sustainable Development Goals in Smart Cities. The reality is not encouraging. The population of people living in slums is growing rapidly, social inequalities are widening, and there is a lack of access to convenient urban transport. There is chaotic urban sprawl, air pollution and insufficient public open spaces. Solutions to urban problems are often interventionist rather than preventive. The rational and sustainable use of modern technology can change this.
Integrated Subsystems of Materials and Information Flow for Continuous Manufacturing of Coal and Steel
Authors: Danel Roman , Gajdzik Bożena
Published: June 2024

With the concept of Industry 4.0 production processes are moving towards autonomy and intelligence. Technologies equipped with artificial intelligence (AI) are involved into processes that are more and more digitized. Collaborative technologies are a feature of discrete processes. The automotive industry has achieved many successes in the process innovation towards smart factories. Other plants, such as smelters or coal mining are also striving to develop smart manufacturing with integrated computer systems to support processes. A continuous production is different from a discrete or batch production. Industry 4.0 concept is focused on discrete production (with high level of automation and robotization of manufacturing) meanwhile there is a gap in implementation of these approach in the continuous production. The objective of the publication is to prepare and design the integrated computer management system based on processes realized in coal and steel manufacturing. Coal and steel production are key elements in a chain of any industrial manufacturing e.g. automotive or machinery engineering. These processes are crucial in building of smart value chain. In our paper we present the structure of processes for the continuous production. Based the processes model we proposed the next steps to build the smart manufacturing for continuous production.
Development and Improvement of a Production Company (and their Product) Based on the Value Stream Mapping of Business Processes
Authors: Klimecka-Tatar Dorota , Obrecht Matevž
Published: June 2024

Value stream mapping is one of the basic tools used in the processes improvement or design – in accordance with the Lean concept. This paper presents a model of designing production processes and introducing new products to the market based on the analysis of the value streams flow in the production process. Particular attention was paid to the importance of input data necessary to plan a properly functioning production process, which results in a high-value product (from the customer’s point of view). In the paper also the list of all the most important tools supporting all stages of designing new production processes or improving existing processes has been presented. Also the advantages of big pictures analysis using was highlighted. In this case value stream mapping and big picture analysis were oriented on quality in the product development process and contribute to: creating value (based on customer requirements) while maintaining timely deliveries and constant costs (Value Stream Mapping), sustainable use of tangible and intangible resources (removing waste at the design stage). However, from the company point of view, and particular in the cost level, the product can gain value because a lower input is required for its production. After improvement, the process lead time has been shortened in an area where value was not added, but the consequence of implementing the change is an increase in the production volume while maintaining the process transition time – therefore, unit costs of production will change.
Optimization of Financial Management for Enhancing the Electric Vehicle Market in Medan, Indonesia
Authors: Munthe Kornel , Simanihuruk Peran , Sitinjak Charli , Ober Józef , Kochmańska Anna
Published: June 2024

The global shift towards sustainable transportation, exemplified by the increasing adoption of Electric Vehicles (EVs), represents a vital response to contemporary environmental and energy challenges. This study investigates the determinants of consumers’ Desire to Purchase EVs within the unique context of the Medan market, where consumer preferences and market dynamics differ from more globally examined settings. Additionally, it explores the mediating roles of Consumer Awareness Campaigns and Local Industry Partnerships in shaping purchase intent. Through a comprehensive survey of 832 respondents in Medan, Indonesia, the study reveals crucial insights. Government incentives, including tax breaks and rebates, emerge as influential factors, significantly increasing consumers’ inclination to adopt EVs. Equally vital is the accessibility and availability of charging infrastructure, which is pivotal in bolstering consumer confidence in EVs. Consumer perceptions and attitudes have a significant bearing on purchase intent, with positive perceptions regarding environmental benefits, cost savings, and driving experiences contributing to the heightened desire for EV ownership. Effective financial management strategies also play a positive role, emphasizing the significance of sound financial planning and resource allocation. Further-more, this research emphasizes the instrumental role of Consumer Awareness Campaigns in shaping purchase intent. These campaigns are a powerful tool for elucidating the multifaceted advantages of EV ownership, encompassing environmental consciousness, economic feasibility, and enhanced driving experiences. Local Industry Partnerships within the Medan EV market equally contribute to heightened purchase intent, reflecting the synergistic effects of collaborative initiatives.
Assessing the Quality of Life of Regional Centres in Poland in the Context of Smart and Sustainable Cities
Authors: Tutak Magdalena
Published: June 2024

The article addresses the issue of quality of life in cities based on developed methodology. A multidimensional approach was adopted, namely 28 subindices characterizing seven dimensions affecting the quality of life in 18 provincial cities in Poland. The developed methodology consisted of two stages. In the first stage, using the indicators, the values of quality-of-life indices for the studied dimensions were determined. In the second stage, using these results, the values of the total quality-of-life indices in the studied cities were measured. Then, rankings for the cities in question were created. In addition, based on the values of the dimension indices and total indices, the levels of quality of life were determined. Relationships between parameters characterizing the sizes of studied cities and their wealth and the determined quality of life were also measured. The Gray Rational Analysis method was used for ranking, and three objective analytical methods were used to determine index weights: Equal weight, Entropy and CRITIC, and the Laplace’s criterion. The results indicate that living standards in the studied cities vary widely, both in terms of the value of the total index and the indices of individual dimensions. The best living conditions were found in Warsaw (the capital of Poland), Białystok and Olsztyn, and the worst in Kielce and Szczecin.
Analysis of Information Security Under the Conditions of Hybrid War in Ukraine: Social Aspects
Authors: Krawczyk Dariusz , Babenko Vitalina , Yemchuk Liudmyla , Lienkov Serhii , Dzhulii Volodymyr , Dzhulii Larysa , Muliar Ihor
Published: June 2024

The development of the post-industrial society requires the acceleration of the integration of the national economy into the globalized economic space. This stage is characterized by active informatization of all spheres of life in society, which requires information security and cyber protection for high-quality information provision of the country’s population, intellectualization of economic processes and prevention of destructive informational influence on the social status of the individual. It is also necessary to consider that for Ukraine the specified stage is complicated by the hybrid war with Russia, which requires strengthening the protection of information from cyber-attacks and the formation of new approaches in preserving the quality of information on social networks. Therefore, the purpose of this article is the development of scientific and methodological approaches in information security management, strengthening its social significance. This requires solving a certain range of tasks of identifying and preventing socially dangerous information based on the use of economic and mathematical methods and models. The article highlights the main directions of socialization of modern technological development and theoretically substantiates its significant impact on human consciousness and behavior, puts a person in front of serious challenges and, under conditions of hybrid warfare, requires strengthening of information security in social networks. In the work, the components of information security are supplemented, its impact on social aspects of society’s life is highlighted. As a result of the research, the authors proposed a scientific and methodical approach to the construction of a system for countering the spread of socially dangerous information in social networks. Besides, its functional elements are highlighted. A method of combating the spread of harmful information in social networks has been developed, which solves the problem of information support of the decision-making process and includes providing the chosen and alternative options to the person making the decision, with the justification of the choice. This creates prerequisites for information support for making a well-founded management decision.
Analysis Effect of Parameters of Genetic Algorithm on a Model for Optimization Design of Sustainable Supply Chain Network Under Disruption Risks
Authors: Al-Zuheri Atiya , Ketan Hussein S. , Alwan Layla L.
Published: June 2024

Over the last decade, our world exposed to many types of unpredictable disasters (recently Coronavirus). These disasters have clearly shown the uncertainty and vulnerability of supply chain systems. Also, it confirmed that adopting Just-in-Time (JIT) strategy to reduce the logistic chain cost may lead to inbuilt complexity and risks. Efficient tools are therefore needed to make complexity optimized supply chain decisions. Evolutionary algorithms, including genetic algorithms (GA), have proven effective in identifying optimal solutions that address the trade-offs between total supply chain cost and carbon emissions regulatory policy represented by carbon tax charges. These solutions pertain to the design challenges of supply networks exposed to potential disruption risks. However, GA have a set of parameters must be chosen for effective and robust performance of the algorithms. This paper aims to set the most suitable values of these parameters that used via GA – ased optimization cost and risk reduction model in firms using a JIT as a delivery system. The model has been conceptualized for addressing the design complexities of the supply chain, referred to as SCRRJITS (Simultaneous Cost and Risk Reduction in a Just-in-Time System). A complete analysis of the different parameters and operators of the algorithm is carried out using design of experiments approach. The algorithm performance measure used in this study is convergence of solutions. The results show the extent to which the quality of solution can be changed depending on selection of these parameters.
Restoration of the Impact Crusher Rotor Using FCAW with High-Manganese Steel Reinforced by Complex Carbides
Authors: Prysyazhnyuk Pavlo , Bembenek Michał , Drach Ilona , Korzhov Andrii , Romanyshyn Liubomyr , Ropyak Liubomyr
Published: June 2024

A new hardfacing alloy within the Fe-Ti-Nb-Mo-V-C alloying system was utilized to restore the working surfaces of cone crusher rotors using Flux-Cored Arc Welding (FCAW). TiC, NbC, Mo2C, VC, Mn, and ferromanganese powders were selected as the base materials for manufacturing the welding wire. The resulting hardfaced layer exhibits a composite structure, with manganese austenite as the matrix and complex solid solution reinforcements with a NaCl structure, closely resembling the formula (Ti0.3Nb0.3Mo0.3)C. The primary advantages of this hardfacing alloy include its capacity for intensive deformation hardening along with high abrasion resistance. The hardness of the hardfaced layer is approximately 47 HRC in the as-deposited state and increases to around 57 HRC after work hardening, surpassing typical hardfacing alloys derived from high manganese steel by about 10 HRC. The efficacy of the alloy was tested in restoring rotors made of Hadfield steel in a PULVOMATIC series crusher model 1145, during the milling of sand-gravel mixtures ranging from 25 to 150 mm into spalls measuring 5 to 20 mm. With an average productivity of approximately 60 tons per hour and a production volume of 300 tons, the utilization of this hardfacing alloy enabled multiple restorations of the rotor while maintaining productivity at a level of 15 thousand tons of spalls.
The Impact of RED III Directive on the Use of Renewable Fuels in Transport on the Example of Estonia
Authors: Ilves Risto , Küüt Arne , Allmägi Roland , Olt Jüri
Published: June 2024

Over the past two decades, there has been an increasing use of biofuels worldwide, especially in Europe. The main objective is to reduce greenhouse gas emissions, particularly carbon dioxide (CO2), from transportation. The regulation of fuels produced from biomass and other renewable sources at the EU level is primarily governed by the Renewable Energy Directive (RED). As of today, RED III directive has come into effect, significantly altering the EU fuel market by 2030. The main change involves an increase in the share of renewable fuels in transport and the non-use of first-generation fuels. Since all EU member states are obliged to comply with the RED III directive, it is essential to assess the current status of each member state in meeting the requirements for transport fuels. Therefore, the aim of this article is to analyse the impact of the RED III directive on the use of renewable fuels in the transport sector. Specifically, it provides an overview of various RED directives’ requirements, analyses the shares of renewable fuels in fossil diesel in Estonia under different RED III compliance scenarios, and presents an overview of the situation regarding the use of renewable fuels in Estonia. The article is based on a literature review, and fuel share calculations are based on RED III directive calculation methodologies. The results of the study indicate that if the requirement for the share of renewable energy used in transport is 29 %, using only HVO (Hydrotreated Vegetable Oil) to achieve this goal would require replacing 30.3 % of diesel with HVO. In cases where there is a requirement to reduce the greenhouse gas emission intensity of fuels in the transport sector by at least 14.5 % by 2030, the volumetric share of HVO fuel must meet certain criteria based on the raw material. For example, fuel produced from residues must contain a minimal amount of biocomponents. In this context, biologically derived oil is initially used, such as in food preparation. Subsequently, after its use in food preparation, it is processed into fuel. The article also addresses cases where biogas is introduced as a renewable component in replacing diesel.
Numerical Evaluation of Harmful Consequences after Accidental Explosion at a Hydrogen Filling Station
Authors: Skob Yurii , Yakovlev Sergiy , Pichugina Oksana , Kalinichenko Mykola , Kartashov Oleksii
Published: June 2024

This study aims to present computational technology that can be used to evaluate numerically the harmful environmental consequences caused by an accidental hydrogen release from failed high-pressure dispensing cylinders and its explosion at a vehicle hydrogen filling station. A coupled problem of a hydrogen explosion products expansion in the atmospheric ground layer and a harmful explosion pressure wave shock impact on service personnel and infrastructure buildings at an accident site is solved by means of computer experiment simulation series. A spatial time-dependent model of compressible hydrogen-air mixture flow is used to obtain pressure history in calculation area in order to assess maximum overpressure in control points of human possible locations and on building surfaces exposed to hydrogen blast wave impact. A deterministic impact consequences model is based on comparing maximum overpressure values extracted from the mathematical model with threshold ranges corresponding to certain degrees of human damage and infrastructure destruction. The presented computer technology allows safety experts to identify potentially dangerous zones by means of mathematical modelling and recommend effective protection measures to mitigate negative consequences of explosions.
Mechanical Properties and Lifecycle Assessment of a Green Alkali-Activated Mortar Based on Biomass Wood Ash
Authors: Du Yiying , Pundiene Ina , Pranckeviciene Jolanta , Korjakins Aleksandrs , Kligys Modestas
Published: June 2024

Portland cement (PC) is the most commonly used binder material for producing concrete. Nonetheless, increasing concerns have been attached to its manufacture which is highly energy-intensive and generates a large quantity of greenhouse gases. Developing alkali-activated materials as eco-binders is a sustainable replacement for PC and many investigations have been reported successfully utilizing industrial wastes as precursors. However, owing to the low reactivity, studies regarding biomass wood ashes (BWA) are still limited. To produce a green cementless alkali-activated mortar material, in this study, biomass fuel by-products – biomass wood bottom ash and biomass wood fly ash – were binarily used as precursors. Sodium hydroxide NaOH at 10 mol/L and calcium hydroxide Ca(OH)2 at 20 % by binder mass were applied as alkali activators. Recycled sand, substituting natural sand, was adopted as fine aggregate with an aggregate/binder ratio of 2 to reduce the consumption of non-renewable natural resources. Compressive and flexural strength were tested to evaluate the mechanical performance. A cradle-to-gate lifecycle assessment was conducted to analyse the environmental impacts. The results reveal that the alkali-activated mortar has less environmental impact compared to the traditional PC mortar. NaOH solution is the primary source of environmental influence and BWA only contributes to very limited impacts. The usage of Ca(OH)2 effectively improves the mechanical strength and compared to NaOH, it leads to decreased energy demand, requires fewer preparation steps and is less dangerous for operation.
Hubungan Antara Motivasi Pemimpin Dalam Pengambilan Keputusan Dan Kepemimpinan Yang Bermoral Di Provinsi D. I. Yogyakarta
Authors: Sari* Aullya Kartika , Judaniastuti Tourmalina
Published: June 2024

Artikel ini bertujuan untuk mengetahui hubungan antara motivasi pemimpin dalam pengambilan keputusan dan kepemimpinan yang bermoral. Subjek penelitian adalah karyawan di lembaga atau perusahaan yang bekerja di Provinsi D. I. Yogyakarta sebanyak 70 orang. Metode pengumpulan data dalam penelitian ini adalah kuantitatif. Alat penelitian yang digunakan adalah skala yang dibuat oleh penulis dengan melakukan uji coba skala terlebih dahulu. Teknik analisis data menggunakan pengujian korelasi, yaitu uji normalitas dan uji linearitas. Hasil penelitian adalah adanya hubungan antara motivasi pemimpin dalam pengambilan keputusan dan kepemimpinan yang bermoral dengan nilai r sebesar 0,785.
Alternatif Menyelesaikan Permasalahan Lingkungan dengan Cara Desentralisasi Lingkungan
Authors: Bahari* Krisna Marta , Frinaldi Aldri
Published: June 2024

Sejalan dengan lemahnya keberhasilan legislasi lingkungan hidup, permasalahan lingkungan hidup menjadi semakin buruk. Eksploitasi lingkungan dan sumber daya alam telah mengurangi kuantitas dan kualitas hal-hal tersebut, khususnya dalam hal pengawasan dan pemanfaatan mekanisme kelangsungan hidup. Tahun ini, sesuai dengan Kebijakan Pemerintah Daerah, kewenangan pengelolaan sumber daya alam dan menjaga lingkungan hidup akan dialihkan kepada pemerintah daerah. Tujuannya adalah untuk memberdayakan masyarakat lokal untuk mengambil bagian aktif dalam hal ini. Di sini, keterlibatan masyarakat memastikan pelestarian dan konservasi lingkungan tetap dinamis dan memungkinkan upaya untuk mengatasi kesulitan-kesulitan ini. Demokrasi dalam tindakan adalah satu-satunya cara untuk mewujudkan mekanisme keterlibatan masyarakat. Oleh karena itu, masuk akal untuk menyimpulkan bahwa pelibatan masyarakat lokal dalam konservasi dan perlindungan lingkungan hidup merupakan teknik pengelolaan lingkungan hidup yang berhasil di daerah otonomi daerah. Pendekatan terhadap penyelesaian masalah lingkungan yang mengutamakan elemen pengetahuan komunal di atas solusi teknologi tinggi telah dibentuk oleh inisiatif pemerintah daerah di bidang ini. Penerapan pengelolaan lingkungan hidup yang terdesentralisasi merupakan alternatif praktis terhadap administrasi terpusat yang dapat membantu Indonesia mengatasi permasalahan lingkungan hidup, berkat otonomi daerah.
Implementasi Pendidikan Literasi Ekonomi pada Jenjang Sekolah Dasar yang Berbasis Bahan Ajar Tematik di UPT SPF SD Inpres Perumnas
Authors: Pabisi Sri Udayanti , * Elpisah , Rahman Nawir , Rismawanti Erni
Published: June 2024

Research objectives: 1) To find out how the implementation of economic literacy education for students based on thematic teaching materials at UPT SPF SD Inpres Perumnas Makassar City, 2) To find out what factors have an impact on the implementation of economic literacy education for students based on UPT thematic teaching materials SPF SD Inpres Perumnas Makassar City. This research uses descriptive qualitative research. This data collection technique uses an interview guide which was distributed to the sources for this research, namely school principals, teachers and students, as well as parents at UPT SPF SD Inpres Perumas Makassar. Results of this research 1). Implementation of economic literacy education at elementary school level based on thematic teaching materials delivered by teachers to make it easier for students to understand the material presented by the teacher, because if you only use the handbook that has been provided by the school, the material obtained will not be understood by students. 2) Factors in implementing economic literacy based on thematic teaching materials via audio using audio in the form of mini speakers in material about formulas in economics to make it easier for teachers to convey the material to students. 3) Implementation factors of economic literacy based on thematic teaching materials via audio-visual using audio-visual teaching materials in the form of a computer and assisted by loudspeakers on economic theory material.
E-Word of Mouth Brand Bittersweet by Najla via TikTok
Authors: Chandra Christine Angela , Putranto Teguh Dwi , Angellie Beatrice , Marisa Tesa
Published: June 2024

E-word of mouth is a new marketing communication strategy that has emerged with the rapid development of social media. The rapid growth of TikTok the implementation of this marketing communication strategy. This study aims to analyze the use of TikTok as a platform for Bittersweet by Najla to promote and create e-word of mouth. This research also seeks to analyze the cognitive process of Bittersweet by Najla consumers before making a purchase decision by employing the Elaboration Likelihood Model. The research methodology utilized a case study method by Robert K. Yin, offering a detailed overview of the e-word of mouth communication strategy used by Bittersweet by Najla. The chosen data analysis technique is pattern matching. The findings reveal that a consumer claimed to purchase Bittersweet by Najla products due to the influence of TikTok content and video reviews uploaded on TikTok. Consequently, it can be concluded that the e-word of mouth marketing communication strategy remains effective in this era, and TikTok can be considered a complementary application that supports the success of e-word of mouth marketing communication due to its high user base.E-word of mouth merupakan strategi komunikasi pemasaran baru yang muncul bersamaan dengan perkembangan media sosial yang semakin pesat. Penggunaan TikTok yang semakin pesat menyebabkan strategi komunikasi pemasaran ini menjadi semakin mudah untuk dilakukan. Penelitian ini bertujuan untuk menganalisis penggunaan TikTok sebagai platform bagi Bittersweet by Najla dalam melakukan promosi dan sarana menciptakan e- word of mouth. Penelitian ini juga bertujuan untuk menganalisis proses kognitif konsumen Bittersweet by Najla sebelum melakukan pembelian terhadap produk dengan menggunakan Elaboration Likelihood Model. Metode penelitian yang dipakai dalam penelitian ini adalah metode studi kasus dari Robert K. Yin guna untuk memberikan gambaran detail terkait strategi komunikasi e-word of mouth yang digunakan oleh Bittersweet by Najla. Analisis data dalam penelitian ini adalah teknik pencocokan pola. Hasilnya adalah konsumen mengaku melakukan pembelian produk Bittersweet by Najla karena pengaruh konten TikTok Bittersweet by Najla dan reviu video yang diunggah di TikTok. Hal ini menunjukkan bahwa strategi komunikasi pemasaran e-word of mouth masih efektif di era ini, dan TikTok dapat menjadi salah satu aplikasi pendamping yang dapat menunjang keberhasilan komunikasi pemasaran e-word of mouth karena tingginya pengguna TikTok saat ini.
Mediatisasi Dukungan Sosial pada Komunitas Virtual Wanita Hamil di Facebook
Authors: Bilqis Fatimah
Published: June 2024

Kehamilan, kendati dianggap sebagai fase bahagia, juga membawa ambiguitas dan tingkat stres yang meningkat akibat perubahan tubuh yang signifikan sehingga membuat mereka membutuhkan perlindungan dan dukungan sosial. Kini para wanita hamil dapat menggunakan media sosial untuk memperoleh dukungan sosial secara online. Penelitian ini bertujuan untuk melihat proses mediatisasi dukungan sosial online dalam grup Facebook Kumpulan Ibu Hamil Indonesia (KIHI) dan juga menjabarkan tentang implikasi dari mediatisasi dukungan sosial. Penelitian ini menggunakan pendekatan netnografi untuk memahami mediatisasi dukungan sosial online dalam grup Facebook Kumpulan Ibu Hamil Indonesia (KIHI). Data dikumpulkan melalui wawancara semi terstruktur terhadap lima orang informan yang memiliki latar belakang usia, lokasi dan pekerjaan yang berbeda. Hasil penelitian menunjukkan bahwa proses mediatisasi mencakup ekstensi, substitusi, amalgamasi, dan akomodasi, dengan implikasi berupa akses informasi yang mudah, kerahasiaan identitas, ekspresi emosi melalui emoji, dan perluasan ranah privat ke ruang publik. Pregnancy, although considered a joyful phase, also brings ambiguity and increased stress levels due to significant changes in the body, which makes individuals require protection and social support. Recently, pregnant women can use social media to obtain social support online. The purpose of this study is to examine the process of online social support mediatization in the Facebook group Komunitas Ibu Hamil Indonesia (KIHI) and to explain the implications of social support mediatization. This study used a netnographic approach to investigate the mediatization of online social support in the Kumpulan Ibu Hamil Indonesia (KIHI) Facebook group. Data was gathered through semi-structured interviews with five informants ranging in age, geography, and work experience. The research results indicate that the process of mediatization involves extension, substitution, amalgamation, and accommodation, with implications such as easy access to information, identity confidentiality, emotional expression via emojis, and the expansion of the private sphere into the public sphere.
Model Motif dan Intensi Berbagi Informasi Pengguna Free4talk
Authors: Saputri Dahelia , Fuady Ikhsan
Published: June 2024

Pengguna memiliki motif tertentu dalam menggunakan situs Free4talk, situs edukasi yang memungkinkan penggunanya mempelajari bahasa asing. Tujuan penelitian ini mengetahui model motif pengguna Free4talk dan intensi berbagi informasi pengguna Free4talk dalam proses belajar bahasa asing, dengan teori Uses and Gratification dan teori Reasoned Action. Penelitian ini merupakan penelitian kuantitatif menggunakan metode survei dengan menyebarkan kuesioner secara daring. Teknik pengambilan sampel menggunakan accidental sampling terhadap 204 pengguna situs Free4talk. Analisis data menggunakan Structural Equation Modeling (SEM) dengan LISREL 8.80 Windows. Hasil penelitian menunjukkan model motif pengguna situs Free4talk dan intensi berbagi informasi bagi pengguna Free4talk dalam proses belajar bahasa asing terkategori baik (Good Fit). Intensi keberlanjutan (continuance intention) penggunaan situs Free4talk dipengaruhi oleh motif perolehan kenikmatan (perceived enjoyment) dan daya tarik media (media appeal). Sedangkan intensi berbagi informasi (explicit knowledge) dipengaruhi oleh motif berbagi informasi (information sharing) dan daya tarik media (media appeal), dan intensi berbagi informasi (implicit knowledge) dipengaruhi oleh motif berbagi informasi dan intensi keberlanjutan (continuance intention) penggunaan situs Free4talk.Users have specific motives for utilizing Free4talk, an educational platform that enables users to learn foreign languages. The objective of this research is to uncover the motivational model of Free4talk users and their intention to share information while learning a foreign language, employing the Uses and Gratification theory and the Reasoned Action theory. This study adopts a quantitative research approach with a survey method, utilizing online questionnaires for data collection. Accidental sampling was employed, targeting 204 users of Free4talk. Data analysis was conducted using Structural Equation Modeling (SEM) with LISREL 8.80 Windows. The study's findings indicate that the motivational model for Free4talk users and their intention to share information during the foreign language learning process are classified as good fit. The continuance intention of using Free4talk is influenced by motives related to perceived enjoyment and media appeal. The intention to share explicit knowledge is influenced by motives for information sharing and media appeal, while the intention to share implicit knowledge is influenced by information sharing motives and the continuance intention of using Free4talk.
Inovasi Organisasi Desain Komunikasi Visual Produk Lokal
Authors: Furqany, M.I.Kom Syahril , Ahmadian Hendri , Sa'dan Ibnu , MS Yusnadi , Samosir Hasrat Efendi
Published: June 2024

Pelaku Usaha Mikro Kecil dan Menengah (UMKM) membutuhkan pendampingan dalam memanfaatkan sosial media untuk promosi produk. Media sosial dapat dimanfaatkan oleh mahasiswa ke arah yang positif untuk pengembangan keahlian dalam bidang desain grafis. Penelitian ini bertujuan meningkatkan keahlian mahasiswa dengan memanfaatkan perkembangan teknologi terutama dalam bidang desain grafis. Metode penelitian menggunakan Participant Action Reseach (PAR) yang mana mahasiswa dilatih keahlian desain grafis kemudian praktik desain promosi produk lokal yaitu Zuper Sabun Cair dan Vaction Parfum Sepatu. Hasil penelitian menunjukkan bahwa mahasiswa berkolaborasi dengan produk lokal dalam menentukan goal setting dan brand identity sehingga produk lokal menjadi lebih terpercaya dan mampu meyakinkan calon konsumen. Studi ini menunjukkan pentingnya memahami konsep komunikasi pemasaran dan memiliki keahlian komunikasi visual dalam membangun identitas merek. Kolaborasi perguruan tinggi dengan masyarakat mampu menciptakan lapangan pekerjaan baik bagi masyarakat maupun untuk mahasiswa.Micro, Small and Medium Enterprises (MSMEs) need assistance in utilizing social media for product promotion. Social media can be exploited by students in a positive direction to enhance their expertise in graphic design. This research aims to improve students' skills by leveraging technological advancements, particularly in the field of graphic design. The research employs the Participant Action Research (PAR) method, where students are trained in graphic design skills and subsequently practice designing promotions for local products such as Zuper Liquid Soap and Vaction Shoe Perfume. The findings reveal that students collaborate with local products to establish goal settings and brand identity, enhancing the trustworthiness of local products and convincing potential consumers. This study illustrates the importance of understanding marketing communication concepts and possessing visual communication skills in building brand identity. The collaboration between universities and communities can create job opportunities for both the community and students, showcasing the significance of such partnerships in fostering economic development.
The Identity Construction of BTS Fans on Whatsapp Group
Authors: Asrita Stara
Published: June 2024

One of the phenomena of fandom fanaticism in Indonesia is the Korean boyband BTS, with fans known as Army. There are several BTS fan communities in Indonesia, one of which is BTS Army Indonesia Animo (BAIA), based in Jogja. This research aims to understand how the identity construction of the Army unfolds within the BAIA Jogja WhatsApp group. The theoretical framework employed is Peter L. Berger's social construction, involving three analytical stages: externalization, objectivation, and internalization. Utilizing virtual ethnography, the study includes interviews with four community members as informants. The researcher also directly observed the WhatsApp group and documented data collection. The findings reveal that Army members began to admire BTS for their handsomeness, easily relatable songs, and captivating stage presence during the externalization process. Each Army member adapted to communicate effectively within the WhatsApp group in the objectivation stage. In the internalization stage, the sense of connection between Army and BTS members is powerful. This bond is so strong that Army members perceive BTS as their boyfriends or husbands. Salah satu fenomena tentang fanatisme fandom di Indonesia adalah boyband dari Korea yang bernama BTS yang memiliki penggemar bernama Army. Di Indonesia, ada beberapa komunitas fans BTS, salah satunya adalah BTS Army Indonesia Animo (BAIA) yang berbasis di Jogja. Penelitian ini ingin mengetahui bagaimana konstruksi identitas Army di WhatsApp grup BAIA Jogja. Teori yang digunakan adalah konstruksi sosial Peter L. Berger dengan tiga tahap analisis yaitu eksternalisasi, objektivasi dan internalisasi. Penelitian ini menggunakan metode etnografi virtual dengan melakukan wawancara kepada empat informan yang merupakan anggota komunitas. Peneliti juga melakukan pengamatan langsung di WhatsApp grup dan dokumentasi dalam pengumpulan data. Hasil penelitian menunjukkan bahwa dalam proses eksternalisasi, Army mulai menyukai BTS karena mereka tampan, lagu-lagu mereka mudah untuk didengarkan dan penampilan menarik ketika di panggung. Tahap objektivasi, masing-masing Army harus beradaptasi dengan anggota lain ketika berkomunikasi di WhatsApp grup. Tahap internalisasi, perasaan memiliki antara Army dan anggota BTS sangat kuat. Begitu kuatnya hubungan tersebut, para Army menganggap bahwa anggota BTS adalah pacar atau suami mereka.
Program Voluntrip Sub-kultur Zillenial dalam Membentuk Kesadaran Partisipasi Sosial
Authors: Rahma Adisty Aulia , Wempi J A
Published: June 2024

Voluntrip merupakan program yang fokus dalam menjalankan kegiatan sosial dengan mengajak kelompok Zillenial untuk berpartisipasi. Penelitian ini menggunakan model Preparation, Engagement, and Perpetuation (PEP) untuk mengetahui serta memahami program Voluntrip dalam menumbuhkan kesadaran partisipasi sosial terhadap kelompok Zillenial. Penelitian ini menggunakan pendekatan kualitatif dengan teknik pengumpulan data dengan cara metode wawancara yang mendalam, focus group discussion, observasi partisipan, dan studi literatur. Hasil penelitian menunjukkan bahwa Voluntrip telah melakukan seluruh tahap pada model PEP mulai dari preparation, volunteer engagement, dan perpetuation. Hasil penelitian menunjukkan bahwa dengan penerapan model PEP, Voluntrip berhasil membentuk kesadaran kelompok Zillenial terhadap kegiatan sosial. Temuan lainnya adalah dengan adanya keterlibatan publik figur juga turut mendukung dan membentuk kelompok Zillenial tertarik dan mempercayai program-program dari Voluntrip. Voluntrip is a program that focuses on executing social activities by inviting Zillennial groups to participate. This research employs the Preparation, Engagement, and Perpetuation (PEP) model to ascertain and comprehend the Voluntrip program's role in fostering social participation awareness among Zillennial groups. The study utilizes a qualitative approach with data collection techniques such as in-depth interviews, focus group discussion, participant observation, and literature review. The research findings indicate that Voluntrip has successfully gone through all stages of the PEP model, including preparation, volunteer engagement, and perpetuation. The results demonstrate that, through the implementation of the PEP model, Voluntrip has effectively instilled awareness in Zillennial groups regarding social activities. Another notable discovery is that the involvement of public figures also supports and shapes the interest and trust of Zillennial groups in Voluntrip's programs.
The Intimate Relationship Between Exclusive Breastfeeding and Cognitive Development
Authors: Ribeiro Anne Botelho dos Santos , Pinho Lênio Airam de
Published: June 2024

Objective: to explore the multiple aspects of this connection, addressing both the cognitive benefits of exclusive breastfeeding and the underlying mechanisms that underlie this relationship with cognitive development.   Methodology: this is an integrative review of the literature. The guiding question was adopted: "What is the impact of exclusive breastfeeding in the first months of life in promoting children's cognitive development?" To construct the research, data collection and analysis was carried out through the Medical Literature Analysis and Retrieval System Online, Scientific Electronic Library Online and the Virtual Health Library Portal through the following Health Sciences Descriptors (DeCS): "Breastfeeding", "Cognition", "Psychology" and "Nutritional Epidemiology" combined with each other by the Boolean operator AND with their respective counterparts in Mesh Terms.   Results and Discussion: after completing the methodological procedures, 14 articles available on the VHL Portal, in the PubMed and SciELO databases were selected, which show that there is a recommendation regarding exclusive breastfeeding in the first six months of life as the best means of nutrition for babies, considering that, in addition to providing essential nutrients, breast milk is rich in antibodies, enzymes and other components that promote health and protection against diseases, influencing the cognition process of individuals.   Final Considerations: it is imperative that health professionals, policy makers, communities and families recognize and value the intimate relationship between exclusive breastfeeding and children's cognitive development.
Perceptions and understanding of sleeve gastrectomy's effects on metabolism, diabetes, and hypertension
Authors: Alzahrani Khalid , Johari Mohammed , Aljardahi Abdulaziz , Alharthi Hatem , Alzahrani Aseel , Alkhaldi Nawaf , Alkhaldi Sultan , Alsharif Mohammed
Published: June 2024

Background: Sleeve gastrectomy (SG), a leading bariatric surgery procedure, has surpassed Roux-en-Y gastric bypass and adjustable gastric banding in popularity due to its effectiveness in weight loss and managing related morbidities. This study aimed to assess the awareness within the Taif City population in Saudi Arabia regarding the metabolic effects of SG and the resultant alterations in diabetes mellitus (DM) and hypertension (HTN).
Methods: A descriptive cross-sectional study was done targetting the Makkah region's Taif city population in Saudi Arabia using a simple random sampling technique. Surveys were administered at various locations including shopping malls, picnic areas, and Taif University. Data analysis was performed utilizing Statistical Package for the Social Sciences (SPSS) software version 22.
Results: A total of 760 participants were included in the evaluation, with the majority (42.5%) falling within the 18-29 age group. The participant demographic profile revealed a predominance of males (59.7%), mostly Saudi nationals (97.1%), with 76.7% having attained a university education and 56.7% being married. The mean height and body mass index (BMI) of participants were 164.00 ± 9.23 cm and 26.31 ± 5.33 kg/m², respectively. Significantly, age, gender, nationality, education level, and marital status were found to be associated with the level of community awareness regarding the metabolic impact of SG and its effects on DM and HTN (p < 0.05).
Conclusion: The study revealed variable levels of awareness among participants regarding the specific metabolic effects of SG. While a notable proportion demonstrated awareness, a considerable segment remained uninformed.