bluuebunny/crossref_metadata_2025 huggingface dataset:
Comparative Analysis on Benefits of Elective System at Universities Based on Triangle-dynamic-matching System
Authors: Wang Xuan
Published: November 2023

Nowadays, the development of education can improve the level of human capital and significantly promote economic development. As part of the education system, more and more students care about the college admissions, but few of them pay attention to the benefits of a good elective system, which also might influence their whole university life. Taking Chinese elective system as an example, the paper proposes a new elective system at universities with a specific formula: Triangle - dynamic - matching system, which combines the advantages the Auction mechanism, the Wharton Business School Mechanism and the Deferred acceptance algorithm with the true preferences of students, teachers and the schools recommendation dynamically. Through the Systematic Literature Review and Analytical Method, the paper aims to analyse the benefits of a good elective system, its utility, the algorithm and problem in the elective system. This is a new system promising Pareto-efficiency and strategy proof, which might helps to save the school's human, material and financial resources, and greatly enhances the efficiency of students' course selection.
The Influence of Enterprise Management on Companys Product Selling
Authors: Ouyang Zhenge
Published: November 2023

The effect of network make on marketing is that, firstly, cumulative use of networks may be associated with an increase in consumption, and with a decrease in total shopping behavior in long run, but a decrease in total shopping behavior in the short run(drawback). HoweverNetwork still has essential effect on marketing. Within different forms of social media, video is more efficient; If the content of the published message involves consumers feedback, the effects will be better; Network helps enterprises with designing products that are more suitable for social media users according to their common characteristics; Enterprises with more positive interactions with consumers tend to sell more easily (therefore, enterprises should pay attention to after-sales service); The enterprises that pay more attention to corporate social responsibility are easier to sell their products.(advantages) in an overall view Network have a positive effect on boosting marketing sales.
The Economic Impact of FDI in the Case of China
Authors: Xie Zhilin , Zong Aiyang , Zhou Zhilin
Published: November 2023

Since the reform and opening, Foreign Direct Investment (FDI) is crucial to Chinas economic development and has greatly improved Chinas economy. China has also made great achievements in the field of import and export trade. However, foreign direct investment has also brought some negative effects. Therefore, this paper will comprehensively analyze the economic impact of FDI in China. This paper will directly support our views through data and charts, and deeply research the trends and characteristics of FDI. This paper also discusses the determining factors of foreign direct investment through case analysis. This paper deeply analyzed the positive and negative effects of FDI. Through our research, it found and gave some effective suggestions and methods for the negative effects.
The Relationship Between Social Media Data and Stock Market Volatility
Authors: Yang Zhengxin
Published: November 2023

In recent years, the influence of social media data on the stock market has been deeply concerned and studied by academics and professionals, because the information reflected in these data has become increasingly important in contemporary society. By offering a complete synthesis of current research, evaluating the contributions made by earlier studies, and highlighting knowledge gaps warranting additional inquiry, this literature review seeks to examine the complicated link between social media data and stock market volatility. In order to accomplish this, the paper delves into a wide range of topics, such as where to get social media data, how to gauge stock market volatility, and what kinds of approaches have been taken to examine the possible connections between the two. Some research suggests that social media sentiment may forecast market patterns, while other research suggests a lower effect, as shown by our study, which concludes that there is either no relationship or a positive one between these factors. More study should focus on perfecting sentiment analysis methods, delving into nonlinear correlations, exploring variations in social media platforms, and addressing ethical problems in data utilization. We hope that these efforts will help us better comprehend the relationship between social media data and stock market volatility, allowing us to create more precise forecasting instruments.
Research on the Digital Transformation Development Strate-gy of Commercial Banks under the Background of Financial Technology
Authors: Zou Yining
Published: November 2023

At present, implementing digital transformation has become the most common strategic choice of commercial banks, so it is important to study the digital transformation of com-mercial banks. The literature on Fintech and the digital revolution of conventional com-mercial banks is reviewed in this paper. This paper reviews the theoretical and empirical literature, focusing on three main issues: the influence of financial technology on commer-cial banks, the research on digital transformation of commercial banks, and the factors af-fecting the digital transformation effect of commercial banks. The vast majority of schol-ars believe that the use of financial technology can bring customers a more personalized service experience, reduce costs and increase profit levels, but it also means that the com-petitive environment for commercial banks will be more intense. According to the current development of science and technology, commercial banks must put digital transformation into practice in order to achieve sustainable development, and financial technology plays an indispensable role in the digital transformation of the banking industry. With the con-tinuous advancement of digital transformation practice, many factors affect the implemen-tation of digital transformation, including external factors such as government support, and internal factors such as the development of science and technology, digital transformation strategy formulation, and managers' awareness. This paper summarizes what people know about these issues and the questions for future research. People should look for more possi-ble factors that will affect the digital transformation of commercial banks, and study the security issues that may arise from the benefits that digitalization brings to commercial banks.
The Impact of Digital Transformation on the Financial Ser-vices Industry: A Comprehensive Review
Authors: An Shijie
Published: November 2023

This paper studies the different aspects of how different fields of technologies are applied to digital transformations and fin-tech and what risks might be met. It is an important issue because fintech and digital transformation are the crucial points that make companies more digital. This paper will take about fintech and digital transformation through topics including blockchain and NFT, robo-advisor and artificial intelligence, peer-to-peer lend-ing, and online payments. These four factors are the primary factors that lead to enterprise digitization. However, while these four factors are so considerable, the lack of supervision would also cause a lot of trouble that violates peoples property. People have experienced losing their property when there are no sufficient policies that regulate new technologies. This paper will specifically talk about how these factors are important and relevant to fintech and digital transformation and what might be the potential risks if there are no proper actions that restrict these factors. A healthy and compliant trend is the necessary path that leads to prosperity.
The Negative Impact of the Three Gorges Dam on Its Area and the Middle and Lower Reaches of the Yangtze River after Its Construction
Authors: Zhang Kunyue
Published: November 2023

The Three Gorges Dam (TGD) is one of the largest construction projects all over the world. The construction of TGD causes significant and far-reaching consequences on the Yangtze River basin (YTR basin). It has brought numerous benefits, particularly with regard to the flood control, the development of hydroelectric power, the shipping industry, and tourism. Yet, it has also resulted in environmental destruction and geological catastrophes. This research investigates the detrimental effects of the TGD on the ecological environment as well as geological disasters through a review of relevant literatures. In general, the positive aspects of the TGD far outweigh its drawbacks, particularly as a consequence of the establishment of monitoring stations and the restoration of the ecologically degraded areas.
Analysis of Temporary Works Interest Protection by Negotiation
Authors: Feng Luting
Published: November 2023

According to some experts, temporary workers are becoming less willing to speak out when they have made a loss as previously they were. Nonetheless, when their benefits are being infringed, temporary workers will bargain with the employer to safeguard their own interests. However, there is no unified explanation for the reasons behind the formation and solutions. Therefore, this paper collects data on temporary workers employed by some companies and analyzes the correlation between the data and the case of "temporary workers employed by Meituan Takeaway" to investigate the topic of how temporary workers should negotiate with companies to protect their own interests. The study found that there are two reasons why temporary workers are not valued by the company, including the low skill level of temporary workers and the high risk of quitting; the company hires temporary workers not only because it can save human resources costs, but also shows higher motivation for temporary workers. The company should insist on "equal pay for equal work", which is beneficial to the development of the company and establish a good corporate image. In view of the above findings, this paper proposes that the company should actively cooperate with the negotiation process and the temporary workers should use such negotiation skills to communicate with the company.
The Economic Impact of Geopolitical Conflict: Energy, Markets, and Policy Recommendations
Authors: Wei Jialun
Published: November 2023

The Russia-Ukraine war leads to profound economic impact on energy markets, international industrial chains, and government inflation controls. Shortages of energy supply and rising energy prices are creating problems for both energy consumers and energy suppliers. Changes in the energy supply structure and the international energy system have brought new patterns to the international energy market. The war disrupted the international industrial chain, causing shortages of critical raw materials and parts, affecting the production and operations of many enterprises. The whole globe was forced to take steps to mitigate the effects of war on inflation. This research aims to find the economic impact of this significant geopolitical conflict, with respects to energy, market and policy recommendations. The research believes that it will be quite significant for governments and firms to peacefully stop the conflicts, or it will continuously disturb the global economy and make a few countries in great trouble. For international communities, they can make efforts to promote peaceful solutions to the conflict.
The Application and Limitation of Game Theory in Different Scenarios
Authors: Yin Ruiyun
Published: November 2023

Nowadays, the game theory has been widely used in many different area but it is really harmful to blindly use the game theory since it is important to know what will effect when using the game theory. In order to acknowledge the information about the game theory, the passage below will focus on the effect and the limitation of game theory by analyzing the situation that might has been found in the real life and the solution in the condition. Also there will be using the diagram from game theory to find what will happen when using the diagram in the market and financial area. At each part of the passage, it has mention about what kind of choices is best to use in the different condition and what problem can not be solved through this choices when using the game theory. In this way, the passage might provide the appropriate way to use the game theory in different area.
Research on Energy Restructuring in China in the Context of Global Warming
Authors: Guo Xianya
Published: November 2023

Considering global warming, the development of countries and the normal life of people around the world have been affected. In addition, other derivative issues arising from global warming have impacted the entire planet's ecology. One of the primary causes of the rise in global temperatures is energy burning. China is a major coal energy-consuming country. Therefore, it has been searching for a cleaner and lower carbon energy mix in recent years. This paper investigates the current status of China's energy mix upgrade using literature research and case studies and finds that China currently suffers from a lack of clean energy technologies, uncertainty about the direction of alternative energy choices, and narrow social coverage of energy optimization plans. To address these problems, this study argues that China's energy mix upgrade should f develop traditional energy clean technologies, seek new alternative energy sources and include more social elements to help transform the energy mix toward cleanliness and low carbonization. New energy development has a key role in this paper, and therefore, the findings of this paper are beneficial to the further development of China's new energy sector. In addition, this paper further calls for more social elements to participate in the process of energy mix optimization, which helps to transform the public's awareness, reduce global CO2 emissions, and prevent further global temperature rise.
Collaborative Filtering Uncovered: Exploring Modern Techniques for Personalized Recommendations
Authors: Shi Shunuo
Published: November 2023

The prosperity of the Internet industry also facilitates the development of all kinds of online entertainment. Recommendation systems show their capability to make good recommendations and save peoples time. As the most widely used recommendation technique, Collaborative Filtering (CF) shows its superiority in making accurate predictions based on existing data. In this passage, the overall introduction of CF is given, including CF itself, challenges, methodologies, concrete examples, and the limitation of current CF. As CF has developed for a long time, there are specific algorithms to deal with different challenges. However, the separated algorithm may be incapable of dealing with multiple challenges. Moreover, hybrid models have unique effects on data since it combines various models and their advantages. In the future, researchers should pay attention to the combination of different algorithms. This article aims to give newcomers a clear perspective of CF and its development. Hopefully, it can also indicate a possible direction for further studies.
Research on Strategic Transformation and Management Innovation of China Merchants Bank
Authors: Zheng Zihao
Published: November 2023

This paper will study China Merchants Bank, the first joint-stock commercial bank wholly owned by corporate legal persons in China, and its 36 years of operation and development in Shekou, Shenzhen, a pioneering city in China, in the environment of Chinas reform and opening up, in the era of Chinas rapid economic take-off. To study its growth process from a small bank with a capital of only 100-million-yuan, one branch, and more than 30 employees to an international banking group with more than 1,800 branches and 100,000 employees, which British magazine Banker announced as the 11th bank in the world in 2022 and won the title of Best Employer for 14 consecutive years. Explore the key factors in the success process of a bank or even an enterprise and deduce the most valuable leadership genes for the enterprise and the team in order to help more people find the direction to develop their leadership and the password to run an enterprise or manage a team effectively.
Financial Analysis and Valuation on BMW
Authors: Du Yitong
Published: November 2023

The BMW Group is currently top producers of luxury automobiles. The BMW Group is renowned for its dedication to technological advancement, as well as its emphasis on environmental responsibility and sustainability. This essay aims to figure out whether investing in BMW Group is a good choice or not. The author analyses the 2021 annual report of BMW Group from 3 aspects: accounting analysis, strategy objective and risk management. The recommendation is BMW Group is a good choice to invest in because it has strong good operations, profitability and a risk management system. Moreover, the transformation plan has made BMW Group even more growth-oriented and the return on investment is expected to improve in the future. BMW Group focused on the reduction of CO2 emissions and the electricity vehicle transformation plan in 2021, and the sale volume was quite considerable. The dividend will grow in the future, more shareholders may invest in BMW Group.
Case Study of Bilibili's Marketing Techniques
Authors: Wang Luxue
Published: November 2023

In today's era, streaming media is becoming more and more prevalent and dominating the entertainment worldwide. Among them, streaming video platforms are the most popular. Take bilibili for example, it is a video platform that is very hot within China. Although bilibili has been in business for more than a decade and has a regular young user base and brand recognition, there are many issues behind the seemingly smooth sailing that cannot be ignored. These issues include bilibili's positioning, community, video content and finances, all of which have an impact on its operations. As a nascent streaming platform, bilibili has a variety of marketing models as well as marketing tools. This paper will analyze bilibili's marketing model, marketing tools and strategies using the SWOT and 4P models, and make decisions about the problems the company is experiencing. After analyzing according to various models, bilibili's marketing means is mainly to serve the Z-era crowd as the main target group, and for the characteristics of the Z-era crowd, users can access user-generated content on B station, and the platform also includes a close-knit community. These two locations will be used by B station in an effort to monetize and profit from the traffic. And bilibili attracts the love of fixed groups with its unique secondary yuan-oriented style, achieving a long-lasting emotional maintenance with core users.
Blockchain Application in Financial Shared Service Centers for Multinational Enterprises
Authors: Tian Yuehe
Published: November 2023

The flourishing digital economy in recent years urges the expanding multinational enterprises to transform financial management. To accomplish efficient operation and effective allocation of internal funds, many multinational enterprises worldwide have established a financial shared service center, shortened as FSSC. Based on the literature review, this thesis summarizes existing problems in FSSC of multinational enterprises, such as information asymmetry, data security that cannot be ensured, high labor cost, and low efficiency of accounting business processing. Then the author proposes the application of blockchain in solving these issues and takes Haier as an example to provide feasible methods of optimizing its financial shared service center with the advantages of blockchain.
A Study of Uncertainty & Expectations in Asset Markets
Authors: Li Pingnan
Published: November 2023

This paper comprehensively examines the impact of expectations and uncertainty on asset market dynamics, with a particular focus on the role of conformity, momentum effects, and strategic uncertainty in shaping market participants' behavior and influencing asset prices and trading volumes. Drawing upon the existing literature, the paper critically reviews the role of these factors in contributing to market inefficiencies, volatility, and potential instability. Acknowledging the limitations of laboratory settings and the challenges in controlling for cognitive factors, such as players' perceptions of their opponents' rationality, the study aims to provide a deeper understanding of the dynamics of mispricing in asset market experiments. Furthermore, the paper discusses the importance of considering psychological factors, such as reversal and momentum effects, when analyzing financial market dynamics and investor decision-making. By proposing a new experiment that addresses the questions raised in the literature, this paper seeks to advance our knowledge of the critical factors influencing investor decision-making in the face of uncertainty, the factors that contribute to mispricing in asset markets, and the importance of public knowledge in shaping market outcomes. The insights gleaned from this research contribute significantly to our understanding of uncertainty and expectations in asset markets and have important implications for market participants, policymakers, and researchers seeking to foster greater stability and efficiency in financial markets.
Analysis of Business Negotiation Strategy Application -Taking Nike as an Example
Authors: Sun Qixiang
Published: November 2023

Nike has released its 2020 Impact Report, which reviews the achievements in the fiscal year 2020 and the achievement of previously set five-year (2016-2020) goals. Although the set goals were well underway, the company's Annual Earnings report was not satisfactory. Nike failed to meet its projected revenue of $50 billion set for 2020, so this paper analyzes and suggests how the company can effectively negotiate with organizations and customers based on Nikes interests and positions of different footwear products. Based on the growth-share matrix, Nike's footwear products are divided into four categories and how Nike shall negotiate pricing is analyzed in turn. This paper can concludes from the analysis of the four categories of footwear products that both interest-based negotiations and position-based negotiations represent Nike's overall interests. In interest-based negotiation, market research should be conducted to understand the demand for each product, and prices should be set accordingly to maximize revenue without losing customers. In position-based negotiations, the most important thing to grasp should be the hard indicator of profitability. When negotiating, Nike should set a fixed price for each product based on its own needs and goals. This price must be determined based on factors such as production costs, profit margins and product positioning. Therefore, in negotiations with suppliers and customers, Nike can change Nike's footwear pricing strategy according to its own interests and position.
The Digital Transformation of Enterprise Accounting: Big Data, AI and Financial Sharing
Authors: Zhu Yujie
Published: November 2023

Digitalization is the most significant change occurring in the field of accounting. With the advancement of science and technology applications, the digital transformation of enterprise finance is gradually becoming a reality. Big data, machine learning, and artificial intelligence-based digital technology lay a solid foundation for transforming and upgrading enterprise accounting. The demands for scientific, forward-thinking, and data-driven enterprise financial management are increasing in an era of deep Internet of Things integration and digitalization. It is no longer necessary to rely on traditional module administration, manual decision-making, and one-way operation, but rather to improve data analysis, data application, and financial value improvement. Financial sharing will become a critical component of corporate operation, providing solid financial backing for strategic enterprise choices, departmental operations, and organizational change. To achieve true financial transformation, enterprises must continue integrating financial resources, increasing technology research and development, and transforming and upgrading their systems. Financial departments and personnel must accelerate their adaptation to the development requirements of digitalization, which necessitates technological iteration, functional transformation, and reform.
Huawei Smartphone Marketing Case Analysis
Authors: Yue Zhiyi
Published: November 2023

Smart phones have become a part of people's lives, and Huawei mobile phones are the mainstream brand in China. This article will introduce Huawei's sales strategies in the context of the epidemic, Huawei's response strategies when its products are subject to U.S. sanctions, and Huawei's marketing and profit making skills in sandbox countries. In recent years, the price of conversation voice resources of major telecom companies in China has continued to decline, making the use of conversation voice resources by customers more and more. There are three reasons: the purchase of low-price models is price-driven and does not require on-site confirmation. The on-site display of medium and high-end models can strengthen the brand's positioning in the high-end field. The cost of offline channels is high, and the premium of first-line models is needed to ensure profits. Under the influence of COVID-19 and US policies, Huawei's smart phone marketing abroad must be reduced and also needs to increase its online marketing efforts. The relationship between the profitability of high-end mobile phones and retail outlets is a particularly important sales strategy of Huawei. Huawei should focus on facing different consumer groups at different times.
Exploring the Market Dynamics and Consumer Preferences in Customized Meal Services: A Study in the Emerging Chinese Landscape
Authors: Chen Danyi , Zhu Chenyan , Zhang Shuhang
Published: November 2023

The burgeoning Chinese market for healthy light food products and services is witnessing a significant increase in sales. With a growing number of operators eager to enter this industry and expand their market share, the competition has become increasingly fierce. However, the current Chinese fair food market is saturated with homogeneous commodities, making it imperative to explore strategies for differentiation. In light of this context, this study investigates various factors that may influence consumer behavior in the nutrition customization services market using multinomial logistic regression. Furthermore, cluster analysis is employed to profile potential customers. Our data analysis reveals a significant association between expenses related to physical training and the intention to consume customized light food products. This paper offers valuable insights to practitioners in related industries, aiding them in formulating effective market strategies for the future.
Private Equity and LBOs: An Efficient Investment Tool Needing Regulation
Authors: Chen Xinying
Published: November 2023

Private equity funds are becoming more and more significant in the national economy and their role in the development of a country's economy has become increasingly important as a promising new financial draw in the global financial markets in recent years. Private equity firms were established in the US and expanded quickly behind the decade's brisk economic growth. This paper analyzes the pros and cons of private equity and leveraged buyouts, combining case studies, the legal basis and experience of various countries and government regulation, to discuss the problems of private equity investment, clarify the responsibilities of the government, improve relevant laws and regulations, and encourage the private equity market's growth.
Chinas Population Aging: Economic Problems, Solutions and Prospect
Authors: Yi Pinhan
Published: November 2023

China's aging population, primarily driven by the family planning policy, increasing life expectancy, and declining fertility rates, poses significant economic challenges for the nation. This paper investigates the implications of this demographic shift on the labor force and productivity, retirement, pension and healthcare systems, and savings and investment behaviors, and provides policy recommendations to address these challenges. The research demonstrates that a shrinking labor force may lead to reduced productivity and wages, impacting the overall economy and China's competitiveness in the global market. However, technological advancements and automation may help mitigate these challenges. In terms of retirement, pension, and healthcare systems, the aging population places considerable pressure on their sustainability. Policy changes, such as delaying retirement age, reforming the pension system, and investing in healthcare infrastructure, may help alleviate these pressures. Regarding savings and investment behaviors, the paper highlights the differences between older and younger individuals, with potential implications for the financial market's stability and growth. The significance of this research lies in its comprehensive analysis of the economic challenges posed by China's aging population and its innovative suggestions for policy changes to address these issues. Key policy recommendations include encouraging technology adoption and innovation, implementing pension system reforms, gradually increasing the retirement age, investing in healthcare infrastructure and professional training, and developing financial products and services tailored to the aging population's needs. These proactive policy changes and adaptations can help China successfully navigate the demographic shift, ensuring continued economic growth and stability for its citizens.
Financial Fraud in China Concept Stock: Identification, Reasons, and Solutions
Authors: Ding Zhaotong , Chen Siying , Ma Huanxi
Published: November 2023

In recent years, with the fraud of Luckin Coffee, the financial fraud of China concept stock has become the focus of attention again. In this regard, This work first analyzed the characteristics and causes of financial fraud, and then tried to use M and F scores to test the data collected, to see whether M and F scores could warn people before fraud. After that, reflecting on our research, this work pointed out some characteristics and reasons of financial fraud in China concept stock, and finally gave some solutions to financial fraud.
The Vertical Market Power of Online Platforms Case Study: The Vertical Market Power of Amazon
Authors: Lyu Mingyu
Published: November 2023

This article focuses on the vertical market power of online platforms and the case study of Amazon. Firstly, this article analyses the problems of unfair competition, deep bundling of services, and consumer privacy that result from Amazon's platform being too powerful in terms of vertical market power. These problems lead to a loss of interest for third-party sellers and consumers and a significant increase in Amazon's revenue, likely creating a monopoly in this productive online platform segment. The second focuses on both quantitative and qualitative aspects of Amazon's vertical market power, broadly determining whether Amazon is a monopoly. It also concludes by examining how to address the problems caused by these vertical market forces. The government and competition regulators are the main focus, with strict controls on Amazon's behaviour in terms of pricing and acquisitions. Treat Amazon as a paradigm for the entire online platform.
Study on the Relationship Between Economic Development, Environment and Real Estate in China
Authors: Jiao Yanji
Published: November 2023

From the beginning of the reform and opening up, China's economy has experienced rapid growth. Real estate has always been a steady source of kinetic energy during this period, constantly supporting the economy's development. In the common belief of Chinese people, acquiring a house means the basic security of a stable life. At the same time, speculation fever has led people to consider the acquisition of equity as a wise investment option. The supply has not well matched the rising demand for real estate, and as a result, the environmental problems brought about by real estate in recent years have increased the pressure on life. At the same time, a series of problems, for example, the lack of circulation of resources during the epidemic, have aggravated the problems of the real estate industry, causing it to go downhill continuously. Therefore, this article will examine real estate development and its relationship with the environment.
The Value Premium Puzzle: A Comprehensive Review of the Empirical Evidence and Theoretical Explanations
Authors: Dai Kangling
Published: November 2023

This paper provides a comprehensive review of the major perspectives of scholars regarding the value premium phenomenon, which has been debated for decades. The review is structured into four parts: risk based explanations, market level explanations, firm level explanations, and behavioral based explanations. Risk based explanations, which revolve around Fama and French's contribution, are discussed alongside two other prominent works by different scholars. Market level explanations mainly focus on aggregate financial conditions, while firm level explanations highlight different forms of financial inflexibility. Behavioral based explanations are subdivided into short term momentum, long term momentum, and irrational expectations. The paper also addresses the issue of the decreasing value premium observed in recent decades, which underscores the proxy problem of using the book to market ratio to reflect the fundamental equity of stocks. Overall, this review sheds light on the various perspectives that scholars have brought to bear on the value premium phenomenon, thereby deepening our understanding of this long standing puzzle in the global markets.
Research on the Marketing Model of Bilibili Member Shop Based on the Bilibili Pop-up Website's Derivative E-commerce Business
Authors: Ruan Shengle
Published: November 2023

With the development of the Internet, video sites have gradually emerged. Along with the increasingly intense development trend of major video sites as well as the saturation of market share, various video site companies have started to try to open up new Internet business models one after another. Bilibili Member Shop as the only video platform and e-commerce platform in China, the success of Bilibili's e-commerce platform has opened up more possibilities for the development of the industry. This paper uses SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis to study its business model and provide some help for other video platform companies to develop this business model.
Huawei's Operational Strategy in the Changing International Landscape
Authors: Cai Yuzhen
Published: November 2023

This paper examines Huawei's shift in business strategy in a changing international envi-ronment. Huawei's influence extends beyond the technology industry, as it plays a signifi-cant role in global political and trade relations, particularly between the United States and China. The changing international landscape has had a significant impact on Huawei, mainly in terms of trade restrictions, market access limitations, and supply chain disrup-tions. This paper uses a multidimensional framework to comprehensively understand Huawei's business strategy shifts in response to changes in the international environment. The framework integrates all aspects of the company's operational strategy to enable a comprehensive analysis of the company's strategic decisions and outcomes, which provides a comprehensive view of Huawei's operational strategy shifts in a changing international landscape. The paper also conducts a SWOT analysis of Huawei's business strategy, identi-fying Huawei's core competencies, weaknesses, opportunities, and threats. Finally, the pa-per offers recommendations for Huawei to mitigate the impact of geopolitical tensions, di-versify its products and services, and focus on the domestic market.
A Reformation Roadmap of Shenzhen: Its Past Success and Vision Beyond
Authors: Wu Siqi
Published: November 2023

To respond to the calling of Deng Xiaoping in 1992Deng's South Inspection Speech, a large amount of "migrant workers" flowed into Shenzhen resulting in the prosperity of Shenzhen's primary processing. With the migration of people, Shenzhen ushered in a new era. Moreover, as one city of a country, Shenzhen's city functions are not only working as a regular city but also a platform or a window that connects the inland urban to the world and spread Chinese authority, earning a place for Chinese enterprises in the world market. Shenzhen becomes a place of receiving and introducing a new idea from out of the country. By comparing the history of Hong Kong and Shenzhen, this essay tries to explain the tendency of Shenzhen's industrial transformation and talks about the talented people that adapted to the tendency. As Shenzhen's urban function is transforming from processing to creating, Shenzhen needs newcomers who are high-educated and have some ideas about improving the social environment. Differing from the last 20 years, Shenzhen not only needs newcomers to be brave but also needs talented men and women to develop different industries of Shenzhen into the top level all over the world.
The Impact of Economic Systems and Financial Systems on New Energy Vehicle Industry
Authors: Li Yilin
Published: November 2023

In the contemporary world, energy security and environmental protection are issues of significant concern for governments and citizens alike. New energy vehicles (NEVs) offer solutions to both of these pressing challenges. Hence, their development and innovation status are particularly noteworthy. The purpose of this paper is to compare the impacts of different economic systems and financial systems in the United States and China on the innovation and improvement of the NEV industry. Furthermore, the conclusions will be extended to a broader range of industries to delve to the relevance between institutions and technological innovation. This paper mainly compares the influence of economic systems on business activities, the differences in government policies under different systems, and the impact of financial systems on corporate financing and listing. It finds that the most suitable environment for the development of technology innovation industries is an open market economy and a sound economic system.
Research on the Application of Non-cooperative Game Theory in Construction Engineering Management
Authors: Kang Ziyang , Li Xinhua , Wang Jinghan
Published: November 2023

With the increasing scale and complexity of construction projects, managers face challenges in decision-making, and non-cooperative game theory becomes an effective management tool. This paper studies its application in construction engineering management. A literature review and case study approach explores its applications in competitive bidding, supply chain management, regulatory platforms, and builders' games and its advantages and disadvantages. It is found that the game theory model performs well in optimizing decisions and improving management efficiency to maximize benefits. However, there are some limitations to the application of these models that require particular attention to adaptation. The paper explains that the application of non-cooperative game theory has been demonstrated in certain areas, and therefore, introducing non-cooperative game theory into the engineering management process would provide broader and deeper insights to help us make more informed decisions and improve management efficiency. To further enhance the efficiency and quality of engineering management, we need to explore in depth the more expansive application areas of non-cooperative game theory in engineering management.
The Impact of Chatgpt Concept on the Share Price of Listed Companies
Authors: Chen Qiushi , Yang Ziyue , Zhong Yueheng
Published: November 2023

ChatGPT, an artificial intelligence bot, has recently been launched and has attracted a lot of attention from all over the world. Investors in the market have also been paying attention to ChatGPT, a new artificial intelligence robot. At the same time, many people in academia have also started to study the impact of the emergence of ChatGPT on the stock prices of AI listed companies. In this paper, we study the impact of ChatGPT emergence on the stock price volatility of two AI listed companies by selecting two AI listed companies for analysis, namely, KDDI and CloudTech. The event window period selected for analysis in this paper is 20 days.And the excess cumulative returns of the two companies are compared and analyzed through the time period before and after the ChatGPT event. The results of the analysis show that the excess return of ChatGPT on both companies is positive, which indicates that the emergence of ChatGPT has a positive effect on the share prices of both KDDI and CloudFocus. It shows that the emergence of ChatGPT has a positive impact on the stock prices of AI companies in China.
Exploring Factors Influencing the Competitiveness of Thailand's Tourism Industry
Authors: Jiang Junlin
Published: November 2023

Under the trend of global tourism industry development and the deepening of Thailand's tourism industry development. The competitiveness of its tourism industry is under threat, while many problems are gradually being exposed. Therefore, analyzing the advantages and problems of Thailand's tourism development can help improve its competitiveness. This article adopts the method of literature analysis, starting from the development advantages of Thailand's tourism industry, focusing on its own advantages and government measures, to analyze the reasons for the rapid development of Thailand's tourism industry. At the same time, the shortcomings and hidden dangers that exist during this rapid development were analyzed, and policy recommendations for sustainable development were proposed, elaborating on three aspects: protecting ecology, improving public security, and developing characteristic tourism. Assist Thailand in achieving sustained and healthy development models while maintaining rapid development. Analyzing the advantages and disadvantages of Thailand's tourism industry has far-reaching implications for the sustained good benefits of Thailand's tourism industry and the development of the world's tourism industry.
A Case Study of Apples Success in Marketing Through Big Data Analysis
Authors: Bai Chengwei , Chen Xiangting
Published: November 2023

Apple Inc. is one of the most successful technology companies in the world and has been at the forefront of the big data analytics and marketing revolution. The use of big data has become a key element in marketing, and Apple's approach is a good case study for companies seeking to use big data to enhance their marketing strategies. This paper will take it as a case study to discuss how to use big data to promote marketing. This paper will briefly introduce Apple and the concept of big data and marketing, then analyze how Apple applies big data to analyze the market, discuss Apples successful cases in marketing, and summarize Apples marketing strategies. A conclusion will be drawn at the end.
Impact of China's Import and Export Trade on Innovation
Authors: Kang Jiayu , Wang Yifei
Published: November 2023

Import and export trade is a very important economic indicator in a country's economic development, and science and technology innovation is a necessary journey for China to move from rapid economic development to high quality development. Import and export trade can lead to technology transfer, so changes in import and export trade can affect science and technology innovation to a certain extent, and innovation can also affect the production of products, thus affecting the import and export trade of a country. By collecting China's foreign trade and scientific and technological innovation input-output from 2003 to 2022, and comparing the trends of export products, scientific and technological innovation input-output, and trade dependence, the study found that due to its low position in the international value chain, China's R&D investment has relatively little impact on the value of export products. The structure of China's research and development investment is not reasonable, which leads to the slow growth of exports. China's import trade dependence is relatively high, which may give rise to risks. Accordingly, this paper advocates that China should attract foreign investment to promote innovation capabilities. Changing the structure of R&D investment to promote investment conversion rate. And expanding domestic demand to achieve sustainable economic growth.
Analyzing the Issues of Declining Revenue in Shiseido Group
Authors: Lou Xinyi
Published: November 2023

The popularity of COVID-19 has led to a change in Shiseido China's revenue profile, with changes in turnover and operating profit between 2020 and 2022. The purpose of this paper was to explore the reasons for the decline in Shiseido China's turnover and profitability and make recommendations for improvement. The paper applied analysis and observation of Shiseido's revenue data, relevant data from the National Bureau of Statistics, and revenue data from competing brands, and combined theoretical knowledge in marketing to conclude that the first reason for the slow growth in Shiseido China's revenue and decrease in profit was the decline in product sales, with suggestions for making more use of China's emerging platforms for marketing and sales activities in response. The second reason for the slow revenue growth and profit decline in Shiseido China was that Shiseido was facing an aging brand crisis and was not appealing to young consumers. The recommendations in this paper were to enhance the brand rejuvenation of the Premium brand to increase its appeal to young people. The third reason for Shiseido's slow revenue growth and profit decline in China was the shift in consumer motivation that drives Chinese consumers to spend and Shiseido's failure to make timely strategic adjustments. The suggestions for improvement in this paper were to refocus cosmetics marketing campaigns, accelerate the rate of market research and strategic policy improvement, and establish a more dynamic mechanism.
New Challenges of Intellectual Property Rights for Digital Products in the Digital Age Exploring Approaches with Disney as an Example
Authors: Shen Zhaoyu
Published: November 2023

Nowadays, digital products are becoming more and more popular on account of the rapid development of the Internet and technology. At the same time, digital piracy has become more and more serious. Many industries have been affected by this problem, with the television and film industries being the most severely impacted. This article collects and analyzes data on the negative impact of digital piracy on multiple parties, with the goal of highlighting the serious harm digital piracy is doing to businesses and the industry as a whole today. The television and movie industry has grown rapidly in recent years, but such growth has also made it urgent to address the piracy problem. In particular, since Disney owns a large amount of copyrighted content, they have to face this challenge on a large scale. To adequately address this complex dilemma, different solutions have been proposed and implemented over time. The purpose of this paper is to analyze the solutions in light of Disney's initiatives in digital piracy. This paper will explore how technological advances have led to complex forms of piracy and how these technologies can be used to counteract piracy.