bluuebunny/crossref_metadata_2025 huggingface dataset:
Pengaruh Self Resilience Terhadap Ketangguhan Sikap Mahasiswa dalam Menghadapi Permasalahan Hidup
Authors: Saskia Lydiani
Published: September 2024

Penelitian ini bertujuan untuk mengetahui, apakah dari kasus yang terjadi di dalam program konseling, terkait dengan resiliensi diri. Kasus diambil dan dibatasi hanya dalam lingkungan terbatas yaitu dari mahasiswa aktif Akademi Sekretari Budi Luhur. Jumlah subjek dalam penelitian ini adalah sebanyak 7 kasus. Penelitian ini juga dimaksudkan agar untuk mata kuliah tertentu yang berhubungan dengan penguatan diri dengan mengenal dan pengembangan diri, membantu mahasiswa pada umumnya, dan mahasiswa Akademi Sekretari khususnya untuk membentuk tingkat kesadaran diri dan reliensinya. Hal ini pastinya tak lain adalah membetuk mahasiswa menjadi pribadi yang tangguh terutama dalm kaitannya dengan profesi mereka nantinya sebagai seorang sekretaris .Penelitian dilakukan dengan mempelajari hasil laporan berdasarkan apa yang dsampaikan konseli (mahasiswa) kepada Konselor. Dan adalah tugas seorang konselor untuk bersama konselinya membentuk kembali rasa percaya diri dari kekuatan diri yang selama ini tertutup oleh bermacam penyebab yang melatarbelakanginya.
Strategi Kepala Sekolah dalam Upaya Meningkatkan Kinerja Guru pada Masa Pandemi Covid-19 di UPT SDN 2 Majannang Kec. Balocci Kab. Pangkajene dan Kepulauan
Authors: Rahman Kambi  , Radiatan Mardiah  , Fitri Rezki Amaliah  , Putra Ananda Pratama Ali
Published: September 2024

This thesis aims to reveal how the principal's strategy is in an effort to improve teacher performance at UPT SDN 2 Majannang Kec. Balocci Kab. Pangkajene and Islands, which is broken down into the main sub-problems, namely What is the Strategy of the Head of UPT SDN 2 Majannang in an effort to improve teacher performance during the Covid-19 pandemic?
To answer the problem raised, a qualitative research was carried out using a phenomenological and sociological approach by taking data sources from the UPT SDN 2 Majannang Principal and several UPT SDN 2 Majannang teachers. Research data was taken through observations and interviews obtained during the research carried out, with the presence of researchers in the field and equipped with interview guideline text along with stationery and smartphones as research instruments, then the process of data reduction and verification was carried out using data triangulation techniques. Furthermore, the data is processed and analyzed and then draw conclusions based on the results of the research conducted.
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Kinerja Karyawan pada PT Sodexo Sinergi Indonesia
Authors: Ghina Darmawan Farras , Siska Elmira , Indra Natal
Published: September 2024

This research focuses on knowing the effect of compensation and the work environment on employee performance at PT Sodexo Synergy Indonesia. research used associative with a quantitative approach. The data collection technique uses saturated samples or non-probability sampling with a total sample of 54 respondents using a questionnaire. In processing data for analysis using SPSS 26.0 software tools which include data instrument tests, classical assumption tests, multiple linear regression analysis, hypothesis testing and coefficient of determination tests. Based on the partial results of the study it was found that compensation has no significant effect on employee performance. However, work environment variables have a significant positive effect on employee performance at PT Sodexo Sinergi Indonesia. The compensation provided by the company is good so it does not have a detrimental impact on employee performance. Then, PT Sodexo Sinergi Indonesia has created a work environment that is good enough to support the work activities of its employees.
Pengaruh Persepsi Konsumen, Gaya Hidup, Terhadap Perilaku Konsumen Dalam Pembelian Produk Second Pada Toko Pakaian Bekas Cowboy Collection Di Air Tawar Padang Di Era Pandemic Covid-19
Authors: Muhammad Ricard Alzikri  , Febsri Susanti
Published: September 2024

This study aims to examine and analyze the effect of consumer perceptions and lifestyle on consumer behavior in purchasing second-hand products (a case study of consumers at a used clothing store, Cowboy Collection, Padang). This type of research is quantitative research with multiple linear regression data analysis. The sample of this research is consumers at the cowboy collection used clothing store Padang. Samples were taken by non-probability sampling technique. The number of respondents 98 people. Data was collected using a questionnaire. The variables in this study are the independent variables, namely consumer perceptions (X₁) and lifestyle (X₂) and the dependent variable (Y), namely consumer behavior. From the calculation of the t test, it can be seen that for consumer perception (X₁) the large t-count value of t-table is 4.590 > 0.677 and a significant value is 0.012 <0.05, so the conclusion is that the hypothesis can be accepted or proven true for the consumer perception variable (X₁). So it can be stated that there is a positive and significant influence between consumer perceptions and consumer behavior. While the t test for lifestyle (X₂) the value of t count is large from t table 6.498 > 0.677 and a significant value is 0.000 <0.05 , so the conclusion is that the hypothesis is also accepted for the product quality variable (X₂). So it can be stated that there is a positive and significant influence between lifestyle and consumer behavior. Companies can pay more attention to things that can influence consumer behavior in purchasing products.
Pengaruh Brand Image, Kualitas produk, serta Label Halal terhadap Keputusan Pembelian skincare korea “Some by Mi” pada Mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN Sumatera Utara
Authors: Widya Pangestika  , Yenni Samri Julianti Nasution  , Rahmat Daim Harahap
Published: September 2024

This study aims to determine the effect of halal label, brand image and quality on purchasing decisions of Skincare some by mi cosmetics on students of faculty economic University Islamic state . The sampling technique used the Slovin formula so that a sample of 92 people was obtained. This research uses quantitative method. The results showed. 1. The halal label variable partially had a positive and significant effect on purchasing decisions, 2. The brand image variable partially has a significant effect on purchasing decisions. 3. The quality of product  variable partially has a significant effect on purchasing decisions. Halal label, brand image and price contributed 86.0% influence to purchasing decisions while the remaining 14.0% was explained by other factors not included in this study.
Pengaruh Kualitas Produk, Kualitas Pelayanan, Harga, dan Lokasi Terhadap Keputusan Pembelian Makanan di Warung Pojok Jeli Tulungagung
Authors: Ninditya Putri Hayuningtyas  , Bayu Pramutoko  , Nurali Agus N.Z
Published: September 2024

In the current era of globalization, business competition is becoming very tight, every business actor must always pay attention to the current conditions. Especially for culinary entrepreneurs, they must pay more attention to any influences that can influence purchasing decisions in businesses in the culinary field. It is very important to know the influence on purchasing decisions in every business. By knowing the effect of product quality, service quality, price and location on the decision to purchase food at Warung Pojok Jeli Tulungagung we can predict how the public will respond to the quality of the product that has been provided, the service that has been obtained, the price listed and the current business location so that they can make a plan. and fix it. The sampling technique in this study used the probability sampling method, while the samples taken were consumers who made purchases at Tulungagung Pojok Jeli Warung. The data was obtained by distributing questionnaires, observing and interviewing the owners, employees and consumers of the Tulungagung Pojok Jeli Stall. From the results of the study indicate that the variables of product quality, service quality, price and location have a significant effect on the buyer's decision. It is known from the results of the correlation analysis as follows: the value of r = 0.944 or 94.4%, which means that the magnitude of the correlation is close to 100%
Kajian Faktor Internal dan Eksternal UMKM Wanita di Sektor Fashion pada Kecamatan Ngunut, Kabupaten Tulungagung, Jawa Timur
Authors: Della Yesica Rani  , Lucky Nugroho  , Zulfahmi Zulfahmi
Published: September 2024

The purpose of this study was to analyze the external and internal factors of women's SMEs in the fashion sector. The method used in this study is qualitative to understand and explain phenomena or events through an analysis of the external and internal factors of women's SMEs in the fashion sector. The samples in this study were 15 women's SMEs in the fashion sector in Ngunut Village, Tulungagung Regency, East Java. Therefore, this research is limited by the formulation of the problem: (i) What external factors are considered by SMEs women in the fashion sector in doing business?; (ii) What internal factors are considered by SMEs in the fashion sector in doing business? The results of this study are (i) External factors that are of concern to women SMEs in the fashion sector are product quality and family support, while other factors such as business location, capital and permits have not become their focus; (ii) The internal factor that is the focus of women's MSMEs is marketing, especially marketing their products through online channels, while the financial management factor for them has not received special attention. Therefore, the implication of this research is to provide information and references for stakeholders who are concerned about the development of women's MSMEs in the fashion sector in Ngunut Village. The update of this research related to the object of research is that the research is women's SMEs in the field of fashion and in Ngunut Village, which is currently still limited.
Pengaruh Shoppertainment Terhadap Keputusan Pembelian Pada Media Sosial TikTok
Authors: Beatriz Beatriz  , Monica Anastasia  , Erica Adriana
Published: September 2024

Digital marketing allows consumers to connect directly with business owners through social media accounts. One of the social media that is trending or popular and most downloaded by Indonesians is the TikTok application. This type of research in this study uses a literature study. Literature study is carried out by collecting references consisting of several previous studies which are then put together to draw conclusions. The results of this study indicate that shoppentertaiment on live streaming has a positive effect on purchasing decisions. Through live streaming consumers can see products in real time, also get more complete information about product details and have the opportunity to interact through direct comments with the seller.
The Impact of AI-Driven Approaches on Product Branding in Ethical Business Practices
Authors: Tiur Ayya Zakiyah
Published: September 2024

This research investigates the effects of AI-driven approaches on product branding within the context of ethical business practices. The study aims to understand how AI technologies shape consumers' perceptions of brands and ethical considerations. Adopting a qualitative research model, data will be gathered through in-depth interviews and focus group discussions with consumers, marketing professionals, and AI experts. Sampling techniques will involve purposive and snowball sampling to ensure diverse perspectives. Data analysis will employ thematic analysis, identifying recurring patterns and themes related to AI's impact on branding and ethics. The study anticipates revealing insights into how AI influences brand strategies, consumer trust, and ethical implications, providing valuable guidance for businesses navigating AI integration while upholding ethical standards.
PERLINDUNGAN HUKUM TERHADAP PRIVASI DATA PRIBADI KONSUMEN PENGGUNA GOJEK DI INDONESIA
Authors: Hesty Ananta Yunas  , Muhammad Irwan Padli Nasution
Published: September 2024

Salah satu hal yang sangat mempengaruhi suatu perkembangan ekonomi suatu Negara adalah perkembangan teknologi digital. Perkembangan ini memberi dampak yang signifikan terhadap kemajuan perekonimian digital. Namun untuk mendukung kemajuan perekonomian digital ini kita harus memperhatikan perlindungan keamanan terhadap keprivasian dan data pribadi yang kita miliki agar tidak disalahgunakan oleh orang lain dengan bebas. Perlindungan data dalam sistem elektronik dibahas lebih lanjut secara konstitusional dalam pasal 2 pada ayat 3 PERMENKOMINFO No 20 Tahun 2016 yakni “kebebasan pemilik data pribadi untuk menyatakan rahasia atau tidak menyatakan rahasia atas data pribadinya, kecuali ditentukan lain sesuai dengan ketentuan peraturan perundang-undangan. Dalam hal ini gojek selaku salah satu platform online yang juga menyita data pribadi pengguna sebagai salah satu akses untuk menggunakan platform tersebut juga membuat suatu kebijakan dan pertanggung jawaban terhadap data privasi. Salah satu bentuk pertanggung jawaban Go-jek adalah mengaitkan keprivasian pengguna dengan UU No.8 Tahun 1999 yang membahas tentang Perlindungan Konsumen. Perlindungan keprivasian data pribadi tergolong kedalam perlindungan HAM. Berdasarkan hal ini maka metode penelitian yang digunakan adalah penelitian yuridis empiris yang bertujuan untuk  mengetahui bagaimana hukum yang diimplementasikan di masyarakat lewat penelitian yang dilakukan secara nyata.
Pengaruh Kualitas Pelayanan dan Loyalitas Terhadap Kepuasan Pelanggan di Radio Republik Indonesia (RRI)
Authors: Qonita Rachmadani  , Rani Rani  , Purwatiningsih  Purwatiningsih
Published: September 2024

Pada era digital ini, telah banyak kemajuan di berbagai bidang, khususnya yang berkaitan dengan teknologi informasi. Di antara media massa yang berkembang dengan baik, diantaranya radio, televisi dan film. Radio salah satu media komunikasi jenis massa satu arah yang berperan untuk menyampaikan pesan kepada masyarakat dengan jangkauan yang sangat luas. Untuk menganalisis dan membuktikan pengaruh kualitas pelayanan secara parsial terhadap kepuasan pelanggan  di Radio Republik Indonesia. Tujuan  penelitian ini Untuk menganalisis dan membuktikan pengaruh kualitas pelayanan dan loyalitas terhadap kepuasan pelanggan yang ada di Radio republik Indonesia secara parsial dan simultan yang di hasilkan. Penelitian ini menggunakan metode kuantitatif yang di mana menggunakan data random sampling dan Data yang di olah menggunakan SPSS versi 25. Berdasarkan hasil penelitian dapat disimpulkan bahwa Kualitas pelayanan berpengaruh positif  dan signifikan terhadap kepuasan pelanggan Radio Republik Indonesia. loyalitas juga  berpengaruh positif  dan signifikan terhadap kepuasan pelanggan Radio Republik Indonesia. terdapat pengaruh yang signifikan setelah dilakukan uji simultan atau keseluruhan dari variabel kualitas pelayanan dan loyalitas terhadap kepuasan pendengar Radio Republik Indonesia.
Pengaruh Strategi Pemasaran Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Coffee Shop Coffhouse Di Cengkareng
Authors: Eva Fitriani Aritonang  , Rani Rani  , Purwatiningsih  Purwatiningsih
Published: September 2024

This study aims to analyze the influence of marketing strategies and service quality on coffee shop Coffhouse customer satisfaction. The research method used is quantitative research using primary data through the distribution of questionnaires to Coffhouse customers. The study sample consisted of 75 respondents. The collected data were analyzed using the SPSS 25 program using multiple linear regression analysis techniques. The results showed that: 1) there was a positive and significant influence between marketing strategies on customer satisfaction which was shown from the calculated results of 11,653 with a significant 0,000. 2) There is a positive and significant influence between service quality and customer satisfaction as shown from the results of a calculation of 4,111 with a significant 0,000. 3) there is a positive and significant influence between marketing strategy and service quality on customer satisfaction, this is shown by the Fcalculate value of 380,319 with a significant value of 0,000. With a large influence of 91.1% while the remaining 8.9% was influenced by other variables outside the study
Konsep Strategi Word of Mouth Marketing dalam Peningkatan Pengembangan Bisnis : Suatu Tinjauan Literatur
Authors: Edi Irawan
Published: September 2024

This article aims to review and seek to inform about the concept of word of mouth marketing strategy in enhancing business development. The research method used is qualitative and literature studies or library research. Based on the results and discussion, it can be concluded theoretically that to understand the concept of word of mouth marketing strategy in improving business development requires several important things, namely: (a) Word of mouth marketing dimensions consisting of talkers, topics, tools, talking part and tracking, (b) Creating word of mouth for a product through: The product must be able to evoke an emotional response and the product must have something that can advertise itself or inspire someone to ask about it.
Pengaruh Lokasi dan Kualitas Produk terhadap Keputusan Pembelian
Authors: Mohamad Dextra Saputra
Published: September 2024

This research is meant to find out the influence of place and product quality to the purchasing decision at the Central fresh fruit shop Jamanis Tasikmalaya. This research has been conducted due to the fact that the product sale at Central fresh fruit shop Jamanis Tasikmalaya has been decreased for the last one year. Many factors are the cause, one of which is the provision of incomplete products, so that the level of consumer purchases will be lower. The population in this study is all consumers who are making purchases at the jamanis Tasikmalaya fresh central fruit store. The sampling technique used is a non-probability sampling technique, precisely accidental sampling, which is a sample selection technique based on chance, that is, all members of the population who coincidentally meet the researcher can be sampled in the study. The determination of the number of samples used the unknown populations formula and obtained the results of 96 respondents. The results of simultaneous testing using the F test showed that the multiple linear regression model was feasible as a research model. Furthermore, using the t test shows that location has a significant and positive effect on purchasing decisions, while product quality has a significant and positive effect on purchasing decisions. Furthermore, the dominant independent variable towards purchasing decisions is product quality. We recommend that producers of fresh central fruit stores list location points by giving banners or signposts to make them easier to find and must be able to maintain the quality of their fruit products by sorting or separating fruits based on size, maturity level, damage, color, and so on.
Faktor-faktor yang mampengaruhi Loyalitas Karyawan: Iklim Organisasi, Kepemimpinan, Kompensasi
Authors: Avivah Shafa Nada  , Cris Kuntadi
Published: September 2024

In scientific studies or publications, previous or related research is of greatest importance. Previous studies and related research support the theory and phenomenon of the relationship or impact between variables. This lecture discusses the study of organizational behavior and how employee loyalty affects company atmosphere, leadership, and pay. The purpose of this literature is to establish a hypothesis about how related factors interact with each other, which can be used in future studies. Employee loyalty is influenced by company atmosphere, leadership and pay, a document analysis found.
Faktor-faktor yang mempengaruhi Perilaku Administrasi Publik: Kecerdasan Emosional, Profesionalisme dan Disiplin Kerja
Authors: Denisa Salsabila Viyanis  , Cris Kuntadi
Published: September 2024

Administrative behavior is a person's choice to carry out administrative activities, such as providing intensive services, with a focus only on achieving predetermined organizational goals. The study of cooperation in public organizations is called public administration. Because public administration is a branch of administrative science, all theories, concepts and analyzes of administrative science are used. In the research literature on organizational behavior, this article examines the following factors in public administration behavior: emotional intelligence, professionalism, and work discipline. Developing hypotheses regarding these variables is the goal of this paper. This hypothesis can be used in future research. The results of this review article are: Emotional Intelligence influences Public Administration Behavior, Professionalism influences Public Administration Behavior and Work Discipline influences Public Administration Behavior.
Pengaruh Motivasi dan Kompensasi terhadap Kinerja Karyawan di Paul Bakery Pondok Indah Mall 3
Authors: Sekar Ayu Niken Indra Patria
Published: September 2024

Motivation and compensation are very important, because compensation is the main encouragement or motivation for an employee to work. This means that employees use knowledge, skills, energy and time not merely to dedicate or devote themselves to the company, but for another purpose, namely expecting rewards or remuneration for the results they have provided. Therefore, determining compensation related to work performance or productivity is very important. So that apart from realizing employee efficiency and effectiveness, it can also be demonstrated for the continuity of organizational activities and company plans (programs) in the future. In this case, the various types of human needs discussed will be transformed by employees into certain "wants" within the company. It is known that the definition of human needs is a very complicated matter, as well as the desires of employees towards the company, including, based on wages (salary) which is one means of satisfying physiological and egoistic needs, then job security (security of job) due to threats from technological change. This desire can really give priority to employees in feeling safe and secure in doing their work.
Dampak Nilai Tukar Mata Uang Terhadap Perdagangan Internasional
Authors: Kholid Mawardi
Published: September 2024

As international trade activities are increased, there are more regulative practices which might be barriers to trade. One of such hindrances is exchange rate volatility that affects trade activities both directly and indirectly. Exchange rate volatility of currencies can affect the trade engagements and as well as the trade balance of a country. One of the implications of the study is that the impacts of monetary policy changes on trade activities can be noticed significantly in the long-term. While impacts on export levels are usually immediate, import levels are changed in long-run. The research analyzes the correlation between inflation and devaluation and clearly states their impacts on trade balance. The case study about devaluation of the currency of Azerbaijan elaborates the impacts of currency volatility on exports which is illustrated and analyzed in this research. Moreover, inflation and devaluation correlations and their impacts on import level of a country are studied through correlation and multiple regression analyses based on the data exported from OECD and World Bank.  The results conclude that exchange rate volatility significantly impacts the trade balance in terms of imports and exports. Given the results, exchange rate is a non-trade barrier and affects foreign trade.
Pengaruh Online Customer Review dan Diskon Harga terhadap Online Impulsive Buying Pengguna Shopee
Authors: Ria Sombe  , Althon K. Pongtuluran  , Chrimesi Pagiu
Published: September 2024

This study aims to determine the effect  of online customer reviews  and price discounts partially and simultaneously on online impulsive buying of  shopee users of the Faculty of Economics class of 2022. This study used quantitative research methods. The data collection procedure in this study is by making observations, distributing questionnaires / questionnaires and documentation. The results of the research obtained are that the online customer review  variable partially negatively affects online impulsive buying of  shopee users, students of the Faculty of Economics, class of 2022. The price discount variable partially has a positive and significant effect on online impulsive buying  of students of the Faculty of Economics class of 2022 who are shope users. Simultaneously, the variables of online customer reviews  and price discounts have a positive and significant effect on online impulsive buying.
Analisis Peran Kepemimpinan Transformasional Dalam Mengelola Perubahan Di Industri 5.0
Authors: Surya Sevi Wijayanna
Published: September 2024

Abstract. Industry 5.0 brings profound changes through advanced technologies such as artificial intelligence, robotics, IoT, and Big Data. This research explores the crucial role of transformational leadership in addressing these changes. Case studies in various Industry 5.0 companies are used to collect data through interviews, observations, and document analysis. The findings indicate that transformational leadership plays a crucial role in facilitating the adoption of new technologies, accelerating the change process, and achieving organizational transformation goals. Practical implications highlight the need for developing transformational leadership skills to address challenges and opportunities in this Industry 5.0 era. Organizations need to invest in developing visionary leadership, focused on employee development, and capable of creating innovative and adaptive work environments. This research contributes to understanding the important role of transformational leadership in managing change in the Industry 5.0 era.
Pengaruh Gaji Dan Kepemimpinan Terhadap Komitmen Kerja Karyawan PT. Horas Beringin Makmur, Lubuk Pakam
Authors: Aidil Putra  , Leoni Ginting
Published: September 2024

Salary is the main form of payment given to employees for work done. Payments are made every month. Leadership is an effort of a leader to be able to realize individual goals or organizational goals. Work commitment is a condition of an employee who sides with the company and has a desire to maintain his membership in a particular company. The population in this study were all employees in the company, amounting to 45 people. The sample in this study amounted to 45 people. This research used questionnaire to obtain respondents’ answers. Hypothesis test results partially indicate that salary variable significantly influence the work commitment of employees of PT. Horas Beringin Makmur, Lubuk Pakam. Hypothesis test results partially indicate that leadership variable significantly influence the work commitment of employees of PT. Horas Beringin Makmur, Lubuk Pakam.  Simultaneous hypothesis test results show that salary and leadership variables significantly influence the work commitment of employees of PT. Horas Beringin Makmur, Lubuk Pakam
Pengaruh Seleksi Dan Penempatan Kerja Karyawan Terhadap Motivasi Kerja Karyawan PT Radja Angkut Indonesia Tanjung Morawa
Authors: Mila Asmawiani Okta
Published: September 2024

Work motivation is the main driver of employees to work optimally in achieving company goals. Providing good motivation will create enthusiasm for employees who will improve the performance of each employee. Many factors affect work motivation, including selection and placement. This study was to determine the effect of Job Selection and Placement on Employee Motivation at PT. Radja Angkut Indonesia both partially and simultaneously.This type of research is a quantitative descriptive method. The object of research in this study is the employees of PT. Radja Angkut Indonesia, amounting to 65 people. The sampling technique uses a saturated sampling technique which means the population is the same as the sample. The data analysis technique used is multiple regression analysis.The results showed that partially and simultaneously Job Selection and Placement had an effect on the Employee Motivation of PT. Radja Angkut Indonesia. Companies are advised to maintain or improve the selection process that has been going well by including a certificate/recommendation that remains one of the considerations for prospective workers. Employee placement should be based on academic achievement, employee experience, good physical and mental health, marital status, and age. Determination of these criteria, it is important for the company to get employees who are truly in accordance with the job description. With proper placement, work motivation is expected to increase so that company goals can be achieved.
Laporan Studi Kelayakan Bisnis Pada DMNT Sportwear
Authors: Agus Sutardi  , Cindy Oktavia Septiani  , Ena Srilusyana  , Intan Dinilah  , Tarisa Rahmawati  , Tika Kartika Rahman
Published: September 2024

A business feasibility study is a planned activity carried out to study in more depth about a business to be run, the effort will ultimately provide a conclusion about whether or not a business is feasible to run. DMNT Sportwear is the object of research, based on sports fashion production activities that are widely scattered in the market, making the author interested in researching and testing the feasibility of this business. The purpose of this research is to find out whether the DMNT Sportwear business is feasible to continue or not. The research method used is descriptive qualitative. In this study it was found that DMNT Sportwear's daily sales reached 1,500 pcs with a monthly turnover of 1 billion rupiah. Therefore it is concluded that the DMNT Sportwear business is worth continuing.
Implementasi Undang Undang Ketenagakerjaan Dalam Penjanjian Kerja Antara Perusahaan Dengan Karyawan Di PT. Sentosa Hastareksa
Authors: Alvina Yusi Rahman  , Fahra Khoerunisa  , M Abby Akbar  , Resti Nur Alvianti  , Sri Maesin Mu’awaroh  , Resya Dwi Marselina
Published: September 2024

A work agreement is an agreement or agreement made between a trade union that has been registered with the Department of Manpower and an entrepreneur who is a legal entity, which solely contains work conditions that must be taken into account in the work agreement. The formulation of the problem is how the implementation of employment agreements in joint stock companies is taken into account by labor laws and regulations, and whether the employment agreements made with employees of the joint stock company PT. Sentosa Hatareksa fulfill the elements of employment work agreements. Work agreement according to Law Number 13 of 2003 concerning Employment. Research methods include: library research and field research. From the survey results, it was concluded that there are still several companies that continue to provide arguments supporting employment agreements between companies and workers that violate Employment Law no. 13 of 2003, namely if a company does not pay its employees' leave, does not retire or fails, the employee is entitled to compensation according to law.
Penerapan Algoritma C4.5 untuk Klasifikasi Customer Churn pada Perusahaan Perbankan
Authors: Mohammad Aulia Riftiarraafi  , Dira Ernawati
Published: September 2024

In the fast-paced digital era, companies must continue to innovate to survive. Especially in banks, retaining customers is the main strategy to be able to project business continuity. The topic of customer retention pays more attention to studying customer patterns that have a tendency to survive. This is very difficult to do because the observed data is generally very complex and amounts to a very large amount. Therefore, computers are a technology that is very suitable to solve these problems. Decision tree is a method that is currently being widely used for research. Moreover, with various versions that continue to be developed such as the C4.5 algorithm, it is a guarantee that this algorithm is still relevant for use in today's industry. Even so, there is still no customer retention prediction research with banking industry case studies. The results of this research test, prove that using the C4.5 algorithm, successfully predict customer churn with an accuracy of 99.77%.
Praktik Manajemen Laba Setelah Penerapan PSAK 72 Pada Sektor Properti Dan Real Estat Di Indonesia
Authors: Dedek Catur Amung Saputra  , Liza Alvia
Published: September 2024

This study aims to analyze whether there are differences in earnings management practices after the adoption of IFRS 15 as contained in PSAK 72. The population of this study uses the property and real estate sector listed on the Indonesia Stock Exchange with the analysis period 2018-2021. Hypothesis testing was carried out using a non-parametric mean difference test, namely the Wilcoxon signed rank test. The results of this study indicate that there is a significant difference in the decline in earnings management practices after the implementation of PSAK 72. This theme supports that this standard is able to improve revenue recognition and provide more comprehensive guidance regarding contracts with customers so that profits reduce agency risk.
Pengaruh Brand Image Dan Kualitas Produk Terhadap Keputusan Pembelian Produk Skincare “Skintific”
Authors: Atala Cindy Fatya  , Destifa Umari Ramadhanti  , Rayhan Gunaningrat
Published: September 2024

The purpose of this study is to investigate how consumer decicsion to buy Skintific skincare products are influenced by brand perception and product quality. This study uses quantitative metodhs. Customers of Skintific skincare products made up the full study population. There were 100 responders in the study’s sample. Primary and secondary data are the two types of data that were gathered. Partial Least Square (PLS) using SmartPLS 4.0 software were employed in this investigation. The findings demonstrated that consumers’ decisions to buy Skintific skincare products were not significantly influenced by the brand’s perception. A major factor in customers’ decision to purchase Skintific skincare products is product quality. Thus, in a order to influence more customer purchase decision, Skintific skincare products must maintain their excellent product quality and brand image.
Perbandingan Kepuasan Konsumen Terhadap 3 Minuman Kekinian di Medan (KOI,CHATIME,KOPKEN)
Authors: David David  , Hartono Hartono  , Caroline Caroline  , Fernando Fernando  , Helen Winata
Published: September 2024

Urban lifestyles have integrated modern drinks, and this phenomenon has had an impact on cities such as Medan in North Sumatra. The aim of this research is to compare the level of customer satisfaction with three types of contemporary drinks that are popular in Medan. This research uses quantitative research methods and uses samples randomly selected from customers who visit contemporary drink shops in various areas of Medan. The survey method is used as the main method. This research methodology is designed to collect quantitative data about consumer preferences, variables that influence satisfaction, and their perceptions of product quality, service, and price. Data analysis was carried out using appropriate statistical tools to compare the level of consumer satisfaction between the three types of modern drinks selected.
Strategi Pengembangan Usaha Mikro Kecil Menengah (UMKM) Berbasis Ekonomi Kreatif di Kecamatan Serang, Kabupaten Serang
Authors: Vera Maria  , Tesalonika Situmeang  , Robbi Fito Ardana
Published: September 2024

This research aims to examine strategies for developing creative economy-based micro, small, and medium enterprises (MSMEs) in Serang District, Serang Regency. The research method used is qualitative, involving observation, interviews, and documentation, as well as analyzing the SWOT matrix to identify strengths, weaknesses, opportunities, and threats in developing MSMEs in the region. Informants consisted of various parties, including the sub-district head, MSME actors, academics, and government agencies. The research results show that creative economy-based MSMEs in Serang District face a number of challenges, such as limited capital, raw materials, production equipment, and limited market access. The recommended development strategy is the SO (growth) strategy, which prioritizes the use of internal strengths to increase competitive advantage, product diversification, strengthening cooperation between MSMEs, improving product quality, and more aggressive marketing. By implementing these strategies, it is hoped that MSMEs in Serang District can increase their contribution to regional economic development
Persediaan dan Teknik dalam Perencanaan Sumber Daya Manusia Yang Berkualitas
Authors: Agisti Maharani  , Selvina Pratama  , Esterrita Manalu  , Yusawinur Barella
Published: September 2024

Human resources are the workforce needed in every organization and country because this workforce is a driving force in the sustainability of an organization, company and country. Inventory in the procurement of human resources in this context is related to procurement which refers to the amount of availability and characteristics of qualified workforce owned by an organization or country to meet the needs of the organization or country in achieving certain goals. This technique in quality human resource planning is related to the steps in the approach, methods and processes carried out by the organization to ensure that the organization gets a workforce that suits the needs and goals of the organization. Human resource planning refers to an activity or activity carried out by the organization in an orderly manner that is related to preparing future workforce needs by using resources that are appropriate to needs and of good quality.
Implementasi Nilai-Nilai Kebangsaan Berbasis UUD 1945 dalam Pengaruh Keamanan Data dan Kemudahan Bertransaksi terhadap Minat Beli Mahasiswa melalui Dompet Digital DANA
Authors: Fareel Ardiansyah  , Edy Soesanto  , Hani Sifana
Published: September 2024

With the development of the digital world, people can now not only use cash as a means of payment, but can also use cash in electronic form through payment applications such as digital wallets which replace the function of cash so that it becomes a more efficient and efficient means of payment. . One type of digital wallet (e-wallet) payment tool that is widely used by people in Indonesia is the DANA application. This research uses a literature review method, namely utilizing literature to obtain field data without direct involvement. Legal protection for the security of personal data is regulated in Article 28 G (1) of the Personal Data Protection Law. This is reiterated in Article 26 of the ITE Law which states that personal data is everyone's personal right. The DANA digital wallet is also protected by Law Number 11 of 2008 concerning Information and Electronic Transactions. The aim of this research is to determine the impact of data security and ease of transactions on students' interest in making purchases via the DANA digital wallet. Based on the findings obtained, security and ease of transactions have a significant influence on students' interest in using DANA, and as the level of security and ease of transactions increases, interest in purchasing through DANA will also increase.
Pengaruh Keterlibatan Karyawan Dalam Proses Rekrutmen Terhadap Keberhasilan Rekrutmen Organisasi
Authors: Angela Clarawati  , Yolenta Stefani Babaro  , Dhea Anada  , Yusawinur Barella
Published: September 2024

This research aims to determine the effect of employee involvement in the recruitment and job assignment process on employee performance. The research results also show that employee work performance achievement refers to the employee's abilities. Human resources are a very effective source because they can produce organizational success anywhere, this is also an important part considering the very tight competition. In order to improve performance to perfection, the company must also be able to ensure that an employee is selected and assigned to the right work assignment or position for where they work. This research aims to determine the influence of an employee's recruitment, appointment and commitment to work on employee performance in human resources.
Pengaruh Gaya Kepemimpinan, Komunikasi, Disiplin Kerja dan Budaya Organisasi terhadap Kepuasan Kerja pada PT. Bintara Tani Nusantara (BTN)
Authors: Putri Azizi  , Mardhatila Fitri Sopali
Published: September 2024

This study aims to determine how much influence leadership style, communication, work discipline and culture have on job satisfaction at PT. NCO Tani Nusantara (BTN) West Pasaman. This study consists of four independent variables, namely leadership style, communication, work discipline and organizational culture and one variable of job satisfaction. The analytical method used is path analysis. The method of data collection in this research is to use a questionnaire filled out by respondents, namely employees of PT. NCO Tani Nusantara (BTN) West Pasaman. The results obtained based on the Partial Test (t test) obtained: a) There is a positive and significant influence of leadership style on job satisfaction, b) There is a positive and significant effect of communication on job satisfaction, c) There is a positive and significant effect of work discipline on job satisfaction. , d) There is a positive and significant influence of organizational culture on job satisfaction, e) There is a positive and significant influence of leadership style, communication, work discipline and organizational culture on job satisfaction. Finally, the author suggested to PT. Bintara Tani Nusantara (BTN) Pasaman Barat to be able to improve employee empowerment, leadership style, communication, work discipline and organizational culture
Pengaruh Keselamatan dan Kesehatan Kerja (K3) terhadap Produktivitas Kerja Karyawan pada Pt. PLN (Persero) UP3 Bima
Authors: M. Arfan Akbar  , Ikbal Irawan  , Muhammad Yusuf
Published: September 2024

This research aims to determine the effect of occupational safety and health on work productivity.     The sampling technique used in this research uses purposive sampling so that the sample used in this research is permanent employees at PT. PLN (PERSERO) UP3 Bima, totaling 56 people. Data collection techniques using observation, questionnaires and literature study. Data analysis technique using simple linear regression. The research results show that there is a significant influence between occupational safety and health on employee work productivity at PT. PLN (PERSERO) UP3 Bima.
Perbedaan Kadar Glukosa Darah Sewaktu Pada Sampel Yang Langsung Diperiksa Dan Yang Ditangguhkan Selama 2 Jam Pada Suhu 2-8°C
Authors: Sugiah Sugiah  , Gina Nafsa Mutmaina  , Astari Nurisani
Published: September 2024

Pelayanan laboratorium klinik merupakan bagian terpenting dari pelayanan yang diperlukan untuk menegakan diagnosis.Pemeriksaan yang sering dilakukan adalah pemeriksaan glukosa dengan spesimen yang banyak digunakan adalah serum. Hal ini dikarenakan kadar glukosa dalam serum yang lebih stabil. Jika terjadi penundaan spesimen pada pemeriksaan glukosa maka akan terjadi glikolisis yang dapat menyebabkan kadar glukosa dalam serum berkurang 10 mg/dl per jam. Penelitian ini bertujuan untuk mengetahui adanya perbedaankadar glukosa darah sewaktu pada sampel yang langsung diperiksa dan yang ditangguhkan selama 2 jam pada suhu 2-8°c. Penelitian ini menggunakan metode GOD – PAP (Glucose Oxsidase – Peroxidase Aminoantypirin)dengan jumlah spesimen sebanyak 43 sampel. Hasil pemeriksaan glukosa dengan serum yang segera diperiksa memiliki rata-rata 120,8 mg/dL sedangkan hasil pemeriksaan glukosa yang disimpan selama 2 jam pada suhu 2-8°c memiliki rata-rata 113,4 mg/dL. Adanya perbedaan antara hasil pemeriksaan glukosa dengan serum yang langsung diperiksa dan disimpan selama 2 jam pada suhu 2-8°c. Maka dari itu, bagi tenaga kerja laboratorium disarankan agar tidak menunda spesimen agar hasil pemeriksaan maksimal dan akurat sesuai dengan keadaan pasien.
Hubungan Pengetahuan Ibu Tentang Tersedak Dengan Penanganan Pertama Tersedak Pada Anak Usia Dini Di Desa Jayamekar
Authors: Dyah Triwidiyantari
Published: September 2024

Kehidupan sehari-hari sarat dengan berbagai macam hal yang membahayakan bagi Anak Usia Dini yang sangat unik dan memiliki karakteristik yang beragam sehingga diperlukan berbagai jenis pengetahuan dan keterampilan untuk memahaminya. Oleh karena itu, orang tua  perlu memahami berbagai jenis kecelakaan yang mungkin terjadi dan pertolongan pertama salah satunya adalah kejadain tersedak. Tersedak merupakan kondisi tersumbatnya saluran pernafasan baik oleh benda asing,muntah, darah atau cairan lain. Penyebab utama motbiditas dan mortalitas diantara anak-anak. Pada penelitian bertujuan  untuk mengetahui apakah ada Hubungan antara Pengetahuan ibu tentang tersedak dengan penanganan pertama tersedak pada Anak Usia Dini. Jenis penelitian ini adalah Observasional deskriptif yang besifat studi korelasi. Dengan sampel penelitian menggunakan Total Sampling dengan sampel 50 resonden, Instrumen penelitian yang digunakan adalah kuesioner dengan 20 pertanyaan pengetahuan tersedak dan 30 pertanyaan penanganan. Pengetahuan ibu tentang tersedak sebanyak (40%) yaitu 20 ibu dengan kategori Cukup, dan sebanyak (62%) yaitu 31 ibu dengan kategori cukup. Serta hasil korelasi dengan nilai p-value=0.001 ada hubungan antara pengetahuan ibu tentang tersedak dengan penanganan pertama tersedak pada Anak Usia Dini di  Desa Jayamekar Kabupaten Bandung Barat.
PENERAPAN (ROM) PASIF PADA LANSIA DENGAN GANGUAN MOBILITAS FISIK DI PANTI GRIYA JANATI
Authors: Hamna Vonny Lasanuddin  , Sri Yulian Hunowu  , Moh. Yusran Basri
Published: September 2024

Introduction: Stroke is a major health problem for today's modern society. Today, stroke is becoming a serious problem worldwide. This is because a sudden stroke can result in death, physical and mental disability in productive and old age. Methods: This study used a qualitative approach with the case method. Sunberg (2007) explains that a case study is a report or narrative by a therapist about the treatment of a single client, even though the report could be about a family or a group. In addition, this study also uses "ABA Design" where A is the initial phase of the intervention (Baseline Phase), namely the target aspect of the behavior to be intervened, B is the treatment phase (Treatment Phase), which is the application of intervention techniques, then followed by A is the follow-up phase. follow-up phase, namely the phase of evaluating the progress of the intervention technique that has been given, and knowing whether the subject can maintain the behavior that has been intervened. Objective: to identify the muscle strength of stroke patients before and after ROM is carried out, and identify the effect of giving Range OF Motion (ROM) on muscle strength in stroke patients. Conclusion: The first patient, Mr. "S", motion exercises are more effective for the lower limbs or lower extremities, already able to be moved even though they are still assisted with activities, for the second patient Mrs. "V.S" complains of lower limbs or lower extremities, difficulty in doing activities , feeling dizzy, while for patient 3 Ny. "N.U" complained of dizziness, felt that his left limbs were weak and weak, had a history of stroke.