bluuebunny/crossref_metadata_2025 huggingface dataset:
STRATEGI KOMUNIKASI PEMASARAN BATIK LOCHATARA SEBAGAI PRODUK LOKAL KEDIRI DALAM UPAYA MENINGKATKAN PENJUALAN
Authors: Sari Elsa Novia , Aji Gilang Gusti
Published: August 2024

Batik lokal menjadi salah satu kontribusi positif dalam pertumbuhan ekonomi. Keunikan motif pada batik local merepresentasikan identitas budaya Indonesia, seperti Batik Lochatara yang konsisten mengangkat motif bertema kebudayaan dan kekayaan alam daerah Kediri. Namun, Batik Lochatara membutuhkan strategi agar bertahan ditengah persaingan yang ketat. Penelitian ini bertujuan untuk mendeskripsikan strategi komunikasi pemasaran Batik Lochatara sebagai produk lokal Kediri dalam upaya meningkatkan penjualan. Jenis penelitian ini adalah deksriptif kualitatif menggunakan metode studi kasus. Teknik pengumpulan datanya adalah dengan observasi, wawancara dan dokumentasi. Hasil penelitian menunjukkan bahwa Batik Lochatara memproduksi batik terjangkau namun berkualitas tinggi dengan ciri khas motif Kediri. Strategi promosi yaitu mengikuti berbagai pameran, publikasi melalui media massa, memiliki brand ambassador, promosi secara mulut ke mulut, mengikuti perlombaan, dan melakukan support dan sponsorhip event. Terdapat galeri batik sebagai wisata dan edukasi dengan museum purbakala, perpustakaan buku batik, dan Lochatara farm.
PERSONAL BRANDING PUTERI INDONESIA JAWA TIMUR MELALUI MEDIA SOSIAL INSTAGRAM
Authors: Hariyanti Ekawati , Huda Anam Miftahul
Published: August 2024

Instagram adalah salah satu platform media sosial yang terus mengalami pertumbuhan penggunaan di Indonesia, hal ini
sangat penting bagi publik figur untuk mencerminkan bagaimana mereka membedakan diri baik dalam kehidupan nyata
maupun di media sosial. Sebagai Puteri Indonesia Jawa Timur, mereka pasti memiliki personal branding mereka sendiri.
Penelitian ini merupakan studi deskriptif kualitatif dengan paradigma konstruktivisme, menggunakan metode studi
kasus dan teori personal branding. Metode pengumpulan data yang digunakan dalam penelitian ini meliputi wawancara
mendalam, dokumentasi, dan observasi. Hasil penelitian ini menunjukkan bahwa ketiga informan secara autentik
menampilkan personal branding mereka di akun Instagram mereka dengan menunjukkan kesejajaran antara apa yang
mereka paparkan di platform media sosial dan kehidupan sehari-hari mereka. Personal branding yang mereka
perlihatkan sebagai Puteri Indonesia Jawa Timur ditandai dengan keaslian, tanpa manipulasi citra, dan rendah hati.
Mereka juga berinteraksi dengan pengikut mereka tidak hanya dengan memamerkan konten personal branding, tetapi
juga melalui fitur tanya jawab untuk menyampaikan pesan personal branding mereka dengan cepat dan mudah.
Kata Kunci : Personal Branding, Puteri Indonesia, Instagram
STRATEGI KOMUNIKASI GURU DALAM MENUMBUHKAN RASA EMPATI SISWA REGULER DI LINGKUNGAN PENDIDIKAN INKLUSIF (Studi Kasus pada Sekolah Kreatif SD Muhammadiyah 16 Surabaya)
Authors: Nirmala Aissya , Huda, S.Kom., M.Ikom Dr. Anam Miftakhul
Published: August 2024

Pendidikan inklusif semakin banyak diterapkan pada sekolah-sekolah baik swasta ataupun negeri. Maka semakin penting bagi orang tua dan guru untuk mendidik dan mengajarkan siswa agar mempunyai rasa empati untuk mencegah adanya hal-hal yang tidak diinginkan. Sekolah Kreatif SD Muhammadiyah 16 Surabaya adalah salah satu sekolah yang selalu berupaya untuk mengajarkan rasa empati pada siswanya agar pembelajaran selalu kondusif. Penelitian ini dilakukan dengan menggunakan paradigma konstruktivisme, metode studi kasus, dan pendekatan kualitatif. Tujuan penelitian ini adalah untuk mengetahui strategi komunikasi yang dilakukan guru dalam menumbuhkan rasa empati siswa reguler pada ABK di lingkungan pendidikan inklusif Sekolah Kreatif SD Muhammadiyah 16 Surabaya. Penelitian ini dilakukan dengan wawancara dan observasi pada guru, siswa reguler, dan orang tua. Hasil dari penelitian ini menunjukkan bahwa strategi komunikasi yang paling berhasil dalam menumbuhkan rasa empati siswa reguler pada siswa berkebutuhan khusus adalah dengan melihat dan mencontoh sikap yang ditunjukkan oleh guru dan menjadikan reward sebagai motivasi untuk melakukan hal-hal baik pada lingkungan khususnya siswa berkebutuhan khusus.
PENGARUH BRAND AMBASSADOR K-POP DAN CITRA MEREK LOKAL TERHADAP KEPUTUSAN PEMBELIAN SKINCARE MEREK WHITELAB DI INDONESIA
Authors: Ashariyanti Yenni , Norhabibah, S.I.Kom., M.I.Kom. Fitri
Published: August 2024

Komunikasi pemasaran menjadi bagian penting dari keputusan pembelian konsumen terhadap suatu merek. Perusahaan memilih brand ambassador atas dasar tujuan yang serupa yakni ingin membujuk dan mengundang konsumen serta masyarakat guna membeli produk yang ditawarkan. Berdiri di bulan Maret tahun 2020 lalu Whitelab merupakan skincare yang berhasil menduduki peringkat ke-lima dengan kategori skincare lokal terlaris di e-commerce. Citra merek merupakan sebuah gambaran tentang tingkat keyakinan serta kepercayaan konsumen kepada suatu merek tertentu. Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh brand ambassador K-pop dan citra merek lokal terhadap keputusan pembelian skincare merek Whitelab. Metode penelitian ini menggunakan pendekatan kuantitatif. Data dikumpulkan dengan menggunakan kuesioner dan studi kepustakaan. Kuesioner digunakan untuk mengumpulkan informasi mengenai tanggapan terhadap brand ambassador K-pop, citra merek lokal, dan keputusan pembelian. Sedangkan studi kepustakaan digunakan untuk analisis teoritis mengenai brand ambassador K-pop, citra merek lokal, dan keputusan pembelian. Hasil penelitian menunjukkan bahwa 1. Brand ambassador K-pop tidak berpengaruh secara parsial terhadap keputusan pembelian skincare merek Whitelab. 2. Citra merek lokal  berpengaruh secara parsial terhadap keputusan pembelian skincare merek Whitelab. 3. Brand ambassador K-pop dan citra merek lokal berpengaruh secara simultan terhadap keputusan pembelian skincare merek Whitelab.
STRATEGI SALES PROMOTION DALAM MENINGKATKAN PENJUALAN INDIHOME DENGAN PENDEKATAN STOP-SIT
Authors: Kirana Rahmania Mega , Setianingrum Vinda Maya
Published: August 2024

Penelitian ini bertujuan untuk mengetahui strategi sales promotion yang diterapkan oleh IndiHome Cikarang Barat dengan pendekatan STOP-SIT. Pendekatan STOP-SIT diterapkan dengan menyeluruh, meliputi segmentasi pasar, targeting, objectives, positioning, pemilihan tools, integrasi strategi online dan offline, serta pemantauan dan evaluasi berkelanjutan. Hasil penelitian menunjukkan bahwa terdapat tiga segmentasi utama yang menjadi target market IndiHome Cikarang Barat yakni mahasiswa dan pekerja produktif (17-40 tahun) sebagai target primer, pemilik usaha (30-50 tahun) sebagai target sekunder, dan pemilik rumah (40-60 tahun) sebagai target tersier. IndiHome Cikarang Barat memposisikan diri sebagai solusi unggul yang menawarkan konektivitas handal, jaringan luas, serta fleksibilitas pilihan paket layanan dan menjadi menjadi jawaban dan solusi atas ketidakpuasan masyarakat terhadap layanan WiFi lokal. Strategi online meliputi IndiHome Virtual Run and Ride, kompetisi e-sports, kolaborasi dengan platform online streaming, promosi bundling dan content marketing. Strategi offline meliputi partisipasi dalam event lokal, pembukaan booth, peran WiFi.ID Corner dan kegiatan open table.
RECEPTION ANALYSIS OF SUPPORT FOR VICTIM OF SEXUAL VIOLENCE IN “UNBELIEVABLE” SERIES
Authors: Nadifah Roudotun
Published: August 2024

Kekerasan seksual dapat terjadi di mana saja baik di ruang publik maupun domestik, dan juga dapat terjadi kepada siapa saja tidak memandang usia, gender, maupun latar belakang sosial manapun. Pada penelitian ini, peneliti fokus membahas isu kekerasan seksual yang terjadi pada perempuan di ruang domestik yang ditayangkan dalam bentuk media serial film Netflix "Unbelievable". Kemudian, dianalisis menggunakan metode resepsi dari Stuart-Hall melalui pendekatan deskriptif-kualitatif. Ditemukan, diantara penonton yang secara langsung maupun tidak langsung memiliki peran dalam menangani kasus kekerasan seksual, salah satunya mereproduksi secara menyeluruh makna yang dikirimkan oleh encoder (oposisi). Sebagian dari mereka mendukung secara penuh (hegemoni dominan) dan sebagian lainnya menegosiasikan (negosiasi) isi pesan mengenai dan dukungan yang terjadi pada lingkungan sekitar korban yang mengalami kekerasan seksual, bahwa apa yang ditampilkan oleh media sesuai dengan realita sosial yang mereka percayai seluruhnya benar. Namun masih ada beberapa pesan yang tidak bisa diterapkan dalam realita karena beberapa faktor norma sosial, pengetahuan, maupun latar belakang yang berbeda. Meski begitu, penonton tetap dapat secara bebas menginterpretasikan makna pesan sesuai dengan pengetahuan dan pengalamannya masing-masing.
ANALISIS NARATIF FUNGSI TOKOH EDI DARMAWAN SALIHIN DAN OTTO HASIBUAN PADA FILM DOKUMENTER ICE COLD: MURDER, COFFEE, AND JESSICA WONGSO
Authors: Pratama Salman Wahyu , . Tsuroyya
Published: August 2024

Penelitian ini bertujuan untuk mengkaji struktur dan fungsi cerita karakter Edi Darmawan dan Otto Hasibuan dalam film dokumenter Ice cold. Untuk menjawab rumusan masalah tersebut, peneliti menggunakan teori struktur Nick lacey dan teori aksi Algirdas Greimas. Hasil penelitian mengungkapkan bahwa film ini disusun dengan tahapan gangguan langsung untuk menyeimbangkan, kesadaran akan gangguan, dan diakhiri dengan upaya memperbaiki gangguan. Hasil penelitian juga menemukan bahwa kedua karakter tersebut memiliki peran penting dalam film tersebut. Mereka tidak konsisten dalam menempati salah satu peran. Ada kalanya mereka menempati posisi sebagai subjek tetapi ada kalanya mereka juga menempati posisi sebagai penghalang. Edi Darmawan dalam setiap cerita selalu menyisipkan logika bahwa Jessica bersalah. Sementara itu, Otto Hasibuan fokus pembuktian penyimpangan dalam proses penetapan terdakwa dan persidangan.
COMMUNICATION STRATEGY IN IMPLEMENTING CSR ACTIVITIES (CASE STUDY OF THE PARTNERSHIP AND COMMUNITY DEVELOPMENT PROGRAM FOR PT SIER'S FOSTER PARTNERS)
Authors: Nuriyah Tika Nadhifatun , Setianingrum Vinda Maya
Published: August 2024

PKBL was a mandatory social responsibility program of PT SIER, regulated by the Minister of State-Owned Enterprises Regulation Number PER-05/MBU/2007. This research aimed to describe the communication strategies implemented in the execution of the partnership program held by the TJSL Department of PT SIER. The research method used was a case study with a qualitative approach. The data collected by the researcher came from semi-participant observations, interviews with company employees and partner beneficiaries, as well as through company documents and documentation. The research results showed that PKBL was a corporate social responsibility based on the CSR Triple Bottom Line principle. PT SIER strived to achieve a balance between economic performance (Profit), community social development (People), and green industrial area management (Planet). The factors influencing the success of PKBL implementation were impacted by the communication strategies of the TJSL Department to partner beneficiaries. The communication strategies used began with identifying the audience, determining the objectives, crafting the messages, and establishing the methods or media.
Shaping Perceptions: Advertising and The Non-Western Consumer in the Era of Diversity and Inclusion
Authors:   ,   Lebanese American University -- Chouran Beirut, Saad Celine
Published: August 2024

Diversity and inclusion are relevant concepts nowadays especially as minority/marginalized groups and those that do not fit the “standards” are fighting for a wider representation on different levels. For brands, it is important to understand consumers’ values and triggers to better address them. Especially with brands focusing more on social responsibility, of which being responsible towards individuals in society. Advertising and such topics remain understudied in a non-western context, hence the value of this research. This study aims to highlight the importance of diversity and inclusion in ads by examining its impact on brand trustworthiness, purchase intention, and willingness to pay premium, all three being key factors for the sustainability of a brand. A conceptual model was developed and tested using data collected from university students via an experiment in which a questionnaire was provided to two groups: one with an inclusive mock up ad and another non-inclusive. A total of 118 questionnaires were returned. The conceptual model was tested using the Smart PLS 4.0 software. The results indicated that diversity and inclusion directly impact brand trustworthiness, which in turn positively affects purchase intention and willingness to pay premium. Diversity and inclusion also have an indirect effect on purchase intention and willingness to pay premium through the mediating role of brand trustworthiness. The relationships in the model and the inferred outcomes have major practical implications for the marketing field. However, the study presents some limitations, of which the sample size. Recommendations for future research are presented.
Bentuk Penyajian Musik Tari Burung Putih Oleh Grup Kesenian Talang Ojan Kabupaten Pali
Authors: Purnomo Aji , Anton Syahri
Published: August 2024

The White Bird Dance is a story of farmers who are harvesting rice but are damaged by White Birds. The bird is a pest for farmers, especially rice farmers, because the bird damages the rice before the farmers harvest it, the music accompanying the dance is the Talang Ojan Arts Group, this group is a late generation group that currently still exists in Talang Ojan Village, Penukal Abab Lematang Ilir Regency, the music performed is poetic and has a Malay rhythm, with small gong instruments and drums as rhythm guides. The purpose of this research is to find out how the Form of Presentation of White Bird Dance Music by the Talang Ojan Arts Group of Pali Regency, with a subfocus on analyzing the form of dance music structure of White Bird Dance Music.The stages of data collection in this study include (1) Observation, (2) Interview, (3) Documentation. And the research data validity stage uses, and the stages of analyzing this research data include (1) Data Reduction, (2) Data Presentation, (3) Conclusion. From the research, the results found that each song in the White Bird Dance Music has a part of its structure, namely the existence of one melodic phrase with a repeating period, the question phrase from the vocal rhythm and the answer phrase from the violin, each of these structures is always repeated in the next section only the song text is different.
The Characteristics of an Ideal Country: Perspectives from Bintu Syaṭi's Exegesis
Authors: Novi Laila Athiyah  , Aghnin Khulqi
Published: August 2024

Background and Objectives: The concept of the ideal state in Islamic political science is often analyzed from the perspective of male mufassirs, while women's views are rarely considered. This study explores the characteristics of the ideal state according to Bintu Shafi'. The female perspective is considered to make a significant and unique contribution to understanding the concept of the ideal state in Islam. Methodology: This research utilizes a qualitative method with a literature review approach, using al-Tafsir al-Bayani li al-Quran al-Karim as the primary source and other relevant references as secondary sources. Data were collected through documentation techniques by focusing on related keywords such as state and Bintu Shaṭi', as well as relevant Qur'anic verses. The analysis was done thematically, especially on Surah Al-Balad.
Main Findings: The ideal state includes three main elements: security, food security and leadership quality. The state must be able to provide security for all citizens, especially women, maintain food security, and be led by leaders who are honest, trustworthy, transparent, and intelligent like the Prophet Muhammad. This research contributes to enriching the literature on the concept of the ideal state in Islam with a more inclusive and diverse perspective, and emphasizes the importance of including women's perspectives in the study of Qur'anic interpretation and the concept of the state. Conclusion: the perspectives of women, such as Bintu Shafi', provide valuable insights into understanding the concept of the ideal state in Islam. The ideal state pays attention to security, food security, and the quality of leadership.
Methodology of Teaching Qiraat Sab'ah: An Analysis of KH Muhsin Salim's Approach in the Context of Qur'anic Education
Authors: Anami Ami Muftil , Fasya Ali
Published: August 2024

Background and Objectives: The science of qiraat began to develop since the time of the Prophet Muhammad. In 1911, qiraat science was introduced in Indonesia by KH Moenawwir after studying in the Middle East. In Jakarta, the science of qiraat sab'ah was spread by KH Muhsin Salim, who learned from Shaykh Abdul Qadir Abdul Adzim Abdul Barri. This study aims to explore KH Muhsin Salim's method in implementing the science of qiraat sab'ah and how he regenerated his students into qiraat experts. Methodology: This study used a qualitative approach with observation, interview, and literature analysis methods. Data were collected from various sources, including books, articles, and interviews with KH Muhsin Salim's students as well as direct observation at Qur'anic education institutions that he founded or taught.
Main findings: KH Muhsin Salim used the talaqqi bi al-naẓor method which allowed students to read the Qur'an from writing in the presence of the teacher. This method is considered more practical and allows the spread of qiraat knowledge in Jakarta and its surroundings. Involvement: New insights into effective ways of teaching qiraat sab'ah in the context of modern education as well as KH Muhsin Salim's role in establishing and developing Qur'anic educational institutions. Conclusion: The fundamental role of K.H Muhsin Salim in teaching Qiraat science in the context of modern education using certain methods is a new offer in the context of developing and teaching qira'at science
Exploring the role of reflective teaching in professional growth: insights from Vietnamese tertiary EFL educators
Authors: Thuy Pham Trut , Thuy Tran Thi , Thao Le Thanh
Published: August 2024

This qualitative study investigates the perceptions of Vietnamese tertiary English as a Foreign Language (EFL) teachers on the effectiveness of reflective teaching practices in their professional development. Reflective teaching is essential in continuously improving teaching methodologies and fostering a deeper understanding of instructional practices and student learning. Moreover, reflective teaching, a critical self-assessment methodology, is increasingly recognized as pivotal in adapting and enhancing teaching strategies in diverse educational environments. The study recruited nine Vietnamese tertiary EFL teachers from two institutions, representing a range of career stages: novice, mid-career, and near-end. Through semi-structured interviews, the research explored the teachers’ experiences and views on the integration, challenges, impact on professional identity, and the effects of reflective practices on student engagement and learning outcomes. Key findings revealed that reflective teaching significantly influences teaching methodologies across different career stages, with each group adapting these practices uniquely. Challenges such as time management and adapting to educational technologies were noted, along with their solutions. Reflective practices were instrumental in shaping teachers’ professional identities and enhancing student engagement and learning outcomes. The study underscores the importance of reflective practices in EFL teaching, emphasizing the need for tailored professional development programs and institutional support.
EnglishScore app practices: fostering EFL students’ listening skills through English test
Authors: Erzad Azizah Maulina , Suciati
Published: August 2024

Listening is one of the English skills that EFL students struggle with. Various English listening audio can be used as listening materials. However, doing a listening test can be an alternative to enhance listening skills. This study highlights how the EnglishScore app affects listening skills and the benefits and drawbacks of using it. A qualitative study was conducted in this research. Eighty-four EFL students who took the listening subject filled out an open-ended questionnaire using Google Forms to collect the data. Observation and documentation were also used as data collection techniques. The research findings revealed that the students practiced using the EnglishScore app at least twice to know their improvements. Most participants acknowledged that they had a good impact on their listening skills. This app provided benefits by providing various listening materials, training the students to become autonomous learners, and managing their time well. Meanwhile, the drawbacks were that there needed to be corrections or feedback, including the potential for technical problems and the need for accommodating different learning styles or the diverse proficiency levels in the classroom.
PENDAMPINGAN MASYARAKAT MELALUI PENINGKATAN FUNGSI MASJID SEBAGAI PENGUAT UKHUWAH ISLAMIYAH DAN PENDIDIKAN ISLAM BERBASIS NILAI-NILAI RELIGIUS DI DESA AENGDAKE BLUTO SUMENEP
Authors: Nurjanah Siti , Zulkarnaen Iskandar
Published: August 2024

Mosques at all times must be the construction of the ummah, so that in times of information and reform the mosque must always be able to act as a driver of meeting the spiritual needs of the community. Realizing social services, health and education, fostering children and adolescents, and channeling their talents in the arts and sports, even to the fulfillment of the economic needs of the community. In other words, the mosque must still be able to act as a center for community development and improve Islamic education as the prophet Muhammad (peace be upon him) has exemplified. In other words, the mosque must still be able to act as a center for community development and improve Islamic education as the prophet Muhammad (peace be upon him) has exemplified. Mosque is a place of worship of Muslims, mosque is also very appropriate to be used to increase islamic ukhuwah and as a means to instill islamic education based on religious values. The mosque is also a building that was established as a means to worship Allah Swt. Especially in performing the five times of prayer, other sunnah prayers. But other than that, too. Mosque as a symbol to improve the products of individuals who have good morals and increase knowledge of Islamic treasures. In service to this community. The author uses a community assistance-based approach by using the mosque as a means of increasing religiosity and Islamic ukhuwah. In this study, there are results about the study of Islamic books, the application of prayer together and the procurement of literature books in the mosque area to be read by the surrounding community.
PENDAMPINGAN REVITALISASI PERPUSTAKAAN DALAM MENDUKUNG GERAKAN LITERASI SEKOLAH
Authors: Qibtiyah Luthfatul , Hidayati Nurul , Kirom Abdul
Published: August 2024

The purpose of the library revitalization mentoring activity which is part of community service is to restore the library's function as it should. This mentoring activity was carried out at SDN Batokarang 1, Batu Karang Village, Camplong, Sampang. This activity involved a group of P2M students at the Dirosat Islamiyah Institute Al-Amien Prenduan, Lecturers at SDN Batokarang 1, Librarians at the Regional Library of Sampang Regency, and all students at SDN Batokarang 1. The approach in community service through mentoring activities using the ABCD pattern. This approach emphasizes the empowerment and development of assets in the community. In implementing ABCD-based programs, we are obliged to explore the availability of social assets owned by the community. Synchronization between the availability of social assets and our work programs is a key to the success of ABCD. The result of these activities is the physical improvement of the library space and socialization to the academic community of SDN Batokarang 1 regarding the use of the school library. From the library revitalization activities that we accompanied, it was quite encouraging, at the library launching and socialization related to the use of the library which was filled by the Sampang Regency Regional Library staff, the school residents of SDN Batokarang 1 were happy and very enthusiastic about participating in the socialization event.
KAMPUNG KREATIF MELALUI INOVASI PENGOLAHAN BAWANG MERAH DALAM UPAYA MENINGKATKAN PEREKONOMIAN MASYARAKAT
Authors: Syarifah Wardatus
Published: August 2024

Creative villages have the concept of favoring one particular product that is mass-produced, ranging from creativity in the fields of mural art, musical, tourism, to being creative in terms of producing products typical of the village. Creative village is one of the ideas to improve the community's economy. Sokobanah Tengah Village is the location for community empowerment activities. The majority of the population has a livelihood as farmers, because this village has a fairly large agricultural land. One of the potentials of Sokobanah Tengah village is onion which will improve the village economy through innovation in processing onion into products with high selling value. To achieve this goal, the author uses the Asset Based Community Development (ABCD) method. This method was developed from the assets owned by the village. With the ABCD method, the author creates a creative village program from the village's superior assets, namely the innovation of processing onion into products that have high economic value and quality. The result of this activity is to produce Pastel Bawang, Ticwang and Siwang products from processed onion which are well received by the village community, as well as receiving many orders from people within the village and outside the village.Â
PENDAMPINGAN KURSUS PENGELOLAAN DEWAN AMBALAN DALAM PENINGKATAN KEPEMIMPINAN SISWA
Authors: Kahfi Ashhabul
Published: August 2024

Extracurricular Scouts is a forum for fostering the leadership of upper-middle-level students consisting of Scouts. In which there is an Ambalan Council, which is filled with Enforcement Scouts who have been appointed in charge of planning, managing and mobilizing activities in the Ambalan concerned with the guidance of their supervisor. For the Kwarran program to advance the scout organization in the management of the Ambalan, each Ambalan Council must have knowledge, abilities and skills in the management of Ambalan Administration in their respective Bases. Therefore, by applying the administrative skills of the ambalan to the school administrators to prepare the Ambalan Accreditation with the learning by doing method (Learning by Doing) and the team system (Patrol System).Â Â
PENDAMPINGAN DIGITAL MARKETING SEBAGAI UPAYA MENGEMBANGKAN USAHA BERBASIS TEKNOLOGI PADA HOME INDUSTRY
Authors: Kasmiati Kasmiati
Published: August 2024

This community service activity aims to address marketing problems and improve the skills of home-based entrepreneurs in using technological assistance to market their products. Home-based businesses in Karanganyar Village require technology-based business development to be able to compete with their competitors. Observation and interviews were used to identify the use of social media. The methods used in assisting home-based businesses in digital marketing are in two ways, namely, through workshops and direct practice. An introduction to digital marketing, social media, and e-commerce, content marketing, digital management, digital marketing management, digital marketing FGD (forum group discussion), and evaluation are among the materials provided to assist technology-based business development through digital marketing. The results of this service can be seen from the results of the evaluation of participants, who gave very good responses on the grounds that mentoring activities provide insight, knowledge, and skills in marketing that are beneficial to program participants. Almost all of them want to practice digital marketing in their business. Advice that can be given in creating marketing content is to add attractive captions and hashtags that are easy to follow so that products are easy to find.
PENINGKATAN SOSIAL EKONOMI MELALUI PROGRAM DESA WISATA (STUDI DI KAMPUNG TOGA PAMEKASAN)
Authors: Jailani Abd. Qadir
Published: August 2024

The tradition of using medicinal plants in the form of traditional herbs among the community has been carried out for generations, because each herb made from plant raw materials is believed to have certain properties. The existence of a toga village as a tourist village that can provide education for the community to promote healthy living traditionally, but there are rapid cultural and technological changes that provide challenges related to the preservation of traditional culture. This research focuses on analyzing how to preserve the tourism village program in the village of family medicinal plants (TOGA), as well as its socio-economic impact on the community in the toga village. This research uses qualitative methods with the type of field research, the data sources used come from primary and secondary data, data collection procedures are carried out by interview, document analysis and observation. Data analysis was carried out in three stages, starting from reducing data, presenting data and drawing data conclusions. The results of this study explain how to preserve the tourist village program in the village of family medicinal plants (TOGA) through the back to nature program, recovery of tourist villages and the provision of furniture. As for the socio-economic impact on the community, the toga village has an impact on increasing community income through sales transactions of superior healthy products of the toga village. Sales of Toga Village's superior products are carried out through direct distribution to visitors and indirect distribution through shops and stalls in Toga Village.
Implementasi SAK EMKM sebagai Standar laporan Keuangan
Authors: Fitri Fitri , Fitriani Hema , Asrini Asrini , Dirgahayu Agustina , Nurzakiyah Nurzakiyah
Published: August 2024

Artikel ini mengeksplorasi implementasi laporan keuangan khususnya melalui studi kasus pada UMKM, kemudian disesuaikan SAK EMKM. Tujuan penelitian ini adalah untuk mengetahui kesesuaian implementasi laporan keuangan pada Toko Kue & Roti Sobek Rara dengan Standar Akuntansi Keuangan Entitas, Mikro, Kecil, dan Menengah (SAK EMKM). Penelitian ini menggunakan analisis data dengan menggunakan metode kualitatif deskriptif. Jenis data yang digunakan yaitu jenis data subjek dan dokumenter dimana sumbernya yaitu data primer dan sekunder. Data primer diambil dengan melakukan wawancara (secara lisan dan tertulis), sedangkan data sekunder diperoleh dari laporan keuangan. Hasil penelitian menjelaskan bahwa laporan keuangan pada Toko Kue & Roti Sobek Rara telah sesuai dengan Standar Akuntansi Keuangan Entitas Mikro, Kecil, dan Menengah (SAK EMKM).
PROBLEM MINIMNYA MINAT PENGAMBILAN PEMBIAYAAN DI PERBANKAN SYARIAH: STUDI KASUS UMKM FURNITURE DI KABUPATEN SUMENEP
Authors: Rafiqi Iqbal , Jazuli M Naufal
Published: August 2024

Sharia banking has a vital role in supporting economic progress in society, especially business actors such as MSMEs. However, not all MSMEs respond productively to the financing issued by Sharia banks, such as furniture MSMEs in Karduluk Village, Sumenep Regency, which still rarely utilize financing products from Sharia banks. This research aims to identify the problem of the lack of interest of Furniture MSMEs in Karduluk village in taking out Sharia Banking financing. This research uses a qualitative approach with a field study type of research. The data collection methods used were interviews, observation, and documentation. Analysis reduces data, presents the data, then concludes the data that has been presented. The subjects of this research were taken from Furniture MSMEs in Karduluk Village. The results of this research provide data that the interest of MSME furniture players in Karduluk village, Sumenep in choosing Sharia banking financing products is still relatively low. This is evident from the 30 informants that researchers interviewed, there are only 3 MSME players who carry out financing at sharia banks. The reasons are different, such as lack of promotion from Islamic banks or it is easier to borrow funds from relatives.
PENERAPAN NILAI-NILAI PENDIDIKAN AGAMA ISLAM DALAM MENCEGAH PERUNDUNGAN
Authors: Rahayu Sri , Abdussyukur Abdussyukur
Published: August 2024

Abstract: Bullying in schools has grown to be a significant issue that calls for well-thought-out remedies rooted in a thorough knowledge of its past. Such behavior is motivated by ignorance of this kind of bullying and a lack of comprehension of its repercussions. School bullying is influenced by culture, the media, family, and stressed students. The issue may get worse if there is no assistance from authorities, staff members, and teachers in the school. This study sought to determine how bullying occurs in MIN 2 Bener Meriah and how Islamic religious education values are used to stop bullying. This study utilized school administrators, PAI teachers, and MIN 2 Bener Meriah students as data sources and employed qualitative methodologies. Data were analyzed by triangulation techniques, with sources of information including interviews, documentation, and observation. The findings demonstrated that bullying in MIN 2 Bener Meriah is verbal bullying, physical bullying, and psychological bullying. Before anti-bullying policies were put in place, issues like verbal bullying and hard-fought arguments were a big concern. Bullying is prevented by the tenets of Islamic religious education, including salat dhuha, cult, madrasah diniyah, literacy, and PHBI.
ISLAMISASI TEORI KEBUTUHAN ABRAHAM MASLOW
Authors: Umam Khairul , Yazidurrahma Akbar
Published: August 2024

Abstract:Abraham Maslow developed a theory of the hierarchy of human needs which includes five levels, starting from physiological needs to self-actualization needs. This research examines the Islamization of Abraham Maslow's theory of needs with a focus on integrating Islamic values into the concept of human needs. However, this theory has been criticized because it is considered too materialistic and does not pay enough attention to the spiritual dimension of humans, in accordance with Islamic teachings. This research uses a conceptual approach to combine the concept of Maqashid Syariah in Islam with Maslow's hierarchy of needs. In this research, Maqashid Syariah is used as a framework for integrating Islamic values in the hierarchy of human needs. The result of this research is a reconstruction of the hierarchy of human needs which places human beings, namely humans who achieve perfection in various aspects in accordance with the guidance of the Islamic religion, as the highest need. Thus, the orientation of humans' final goals changes to become oriented towards the welfare of this world and the hereafter, with Allah as the center of all these efforts. Thus, this research contributes to a more comprehensive understanding of human needs in the Islamic context.
TANTANGAN DAN PELUANG DOSEN PENDIDIKAN AGAMA ISLAM DALAM MENGINTEGRASIKAN KECERDASAN BUATAN DI UNIVERSITAS MADURA
Authors: Rozi Mohammad Fahrur , Suhaimi Suhaimi , Wahyono Sapto
Published: August 2024

Abstract: The integration of AI in the context of Islamic religious education still faces several challenges and opportunities, including the difficulty of integrating AI into outdated Islamic educational methodologies. However, opportunities such as integrating religious principles with AI exist. This research, utilizing a descriptive analytical approach, identifies main challenges including the lack of up-to-date curriculum and the development of relevant content, while significant opportunities lie in integrating religious principles with AI, implementing adaptive learning methodologies, analyzing religious data, using virtual tutors, and developing mobile applications. The integration of artificial intelligence in Islamic religious education at the university level offers significant opportunities to enhance the effectiveness of learning and understanding religion. Collaboration among Islamic religious education instructors, AI experts, and scholars is also crucial to optimize the utilization of AI in the context of Islamic religious education.
MENEMUKAN PERPADUAN E-GOVERNANCE SEKULER DAN NILAI ISLAMI DEMI KEMASLAHATAN PUBLIK INDONESIA
Authors: Yusuf Muhammad Rizaldy
Published: August 2024

AbstractThis research aims to explain that in the discourse of the discipline area of public administration and public policy, the combination of information technology developments in the form of E-Governance can be combined with Islamic values and provide a reference from the best practices of E-Governance in the world today. This research was prepared using a qualitative descriptive approach. The result of this research is the fact that Islamic values can be combined with secular Estonian-style E-Governance without conflict. This begins by explaining the Estonian E-Governance as a benchmark position of Islamic values in E-Governance, and descripting opportunities for integrating E-Governance in Indonesia in the future.
KURIKULUM MERDEKA: PERAN GURU PAI DALAM MEMBENTUK KARAKTER SISWA DI ERA DIGITAL
Authors: Repi Predi Ari , Abdullah Radhinal , Halimah Siti
Published: August 2024

The freedom of teachers and students is the essence of self-oriented learning, capable of producing high-quality education, internationally recognised. In teaching learning activities, the role of the teacher is no longer the primary medium of instruction. Students can now quickly retrieve knowledge from a variety of media and learning resources that grow with technological developments, whether in terms of IT-based learning or other forms of communication. This research takes a qualitative approach, using library research methods to gather previous research data sources with correlation. Access to initiation data sources in Google Scholar, as well as other research related articles. The findings highlight the importance of PAI teacher competence in the independent curriculum learning process in the digital age. Given that Islamic education contains a large amount of material that is important to students, such as the Quran Hadith, Fiqih, and Akidah Akhlak, a PAI teacher should use digital media, social media, and search engines to find relevant material, as well as support the PAI learning process in an independent curriculum in the digital age.
Optimization of Heavy Key Composition of Distillate in Deisobutanizer Column Using Aspen Hysys with Flow Rate Reflux and Reboiler Temperature in Alkylation Unit at Company PEP
Authors: Dharmawan Aditya , Suweleh Mahdi , Mulyawan Sebhan
Published: August 2024

The mass fraction of specific components is used to determine the product quality in distillation column process. Therefore, there is a need for sophisticated optimization strategies to identify ideal reflux flow rates and reboiler temperatures during operation. In distillation column, the most influential variables are reflux flow rate and reboiler temperature, which means the quantity and quality of distillate heavy fraction must remain below 3%. Simulation through Aspen Hysys identified optimal operating conditions at a 200 tons/day reflux flow rate and reboiler temperature of 72.58°C, decreasing from 3.38% to 2.19% by company standards. Following this optimization, an analysis of energy savings was conducted to compare actual field conditions and optimization at energy consumption levels of 2,989 kW and 1,688 kW, respectively. Energy savings were 1,301 kW in deisobutanizer column, downstream equipment, and depropanizer column feed pump. The energy required for deisobutanizer column pump was reduced from 0.907 kW to 0.88 kW after optimization, with a significant decrease in depropanizer column. The results showed an overall figure of the positive impact of optimizing operations in the central distillation column.
Application and Optimization of Rheological Mathematical Models in Preparation and Injection Process of Polymer Flooding
Authors: Zhu Shijie , Tang Jiacheng , Xu Mei , Huang Zhuang Zhuang , Yang Shuang Lai , Wang Yang , Zhu Yong
Published: August 2024

The impact of shear on the properties of polymer solutions is not fully accounted for in the simulation of conventional rheological models. To optimize the application of these mathematical models, the shear rheological characteristics of polyacrylamide at various concentrations were investigated under different shear rates and shear modes. The results indicate that pseudoplastic fluid polymers exhibit two distinct rheological characteristics within their "shear thinning" rate range. The critical shear rate at this threshold signifies the point at which shear stress begins to disrupt the structure of the polymer solution, resulting in a rheological curve that transitions from high to low shear rates without reverting back to a low-to-high state. The concentration of the solution has minimal effect on the critical shear rate of the polymer, which is primarily determined by the inherent properties of the polymer itself. The application of rheological models during preparation and injection processes can elucidate the effects of shear on polymers by analyzing changes in apparent viscosity. Furthermore, the rheological model following supercritical shear rates requires modifications to the consistency coefficient (K) and flow index (n) based on shear rheological data obtained from high to low shear rates.
The Role of Muslim Students in Developing Religious Education for Gen Z
Authors: Kusumastuti Erwin , Shetia S Ishna , Purwitasari Astri , Yasmin Y.S Chiara , Churriyah R Ananda
Published: August 2024

Abstract: Utilization of Way of Life (WOL) Animation Video as a Learning Media for Islamic Cultural History (SKI) Fourth Grade Students at MI Nurul IslamThis study examines the utilization of video as a medium for teaching the history of Islamic culture in grade 4 MI Nurul Islam. This research uses a descriptive qualitative method, the data collection method used in this research is the survey method. This research was conducted through a survey using a Google-like tool targeting 30 fourth-grade students of MI Nurul Islam. Data analysis shows that 100% answered yes that learning the history of Islamic culture through animated videos is easy to understand. The results showed that all fourth-grade students of MI Nurul Islam responded positively to animated video learning according to their wishes. The conclusion of the research revealed that the animated video learning was fun, easy to understand, and by the wishes of the students and they gave a positive response to the fun animated video learning. The contribution of this research is as a source of scientific information in Islamic religious education about the use of way of life (wool) animation videos as a medium for learning Islamic cultural history (ski) at school. Abstrak: Pemanfaatan Video Animasi way of life (WOL) Sebagai Media Pembelajaran Sejarah Kebudayaan Islam (SKI) Siswa Kelas Empat di MI Nurul IslamPenelitian ini mengkaji pemanfaatan video sebagai media pengajaran sejarah budayaan Islam di kelas 4 MI Nurul Islam. Penelitian ini menggunakan metode deskriptif kualitatif, metode pengumpulan data yang digunakan dalam penelitian ini adalah metode survei. Penelitian ini dilakukan melalui survei menggunakan alat sejenis Google yang menyasar 30 siswa kelas IV MI Nurul Islam. Analisis data menunjukkan 100% menjawab ya bahwa mempelajari sejarah kebudayaan Islam melalui video animasi itu mudah. Hasil penelitian menunjukkan bahwa seluruh siswa kelas IV MI Nurul Islam memberikan respon positif terhadap pembelajaran video animasi sesuai dengan keinginannya. Kesimpulkan penelitian mengungkap bahwa pembelajaran video animasi itu menyenangkan, mudah dipahami dan sesuai dengan keinginan para siswa dan mereka memberikan respon positif terhadap pembelajaran video animasi menyenangkan. Kontribusi penelitian ini sebagai sumber informasi ilmu pengetahuan di bidang pendidikan agama islam tentang pemanfaatan video animasi way of life (wol) sebagai media pembelajaran sejarah kebudayaan islam (ski) di sekolah.
Utilization of Way of Life (WOL) Animation Video as a Learning Media for Islamic Cultural History (SKI) Fourth Grade Students at MI Nurul Islam
Authors: Anwar Muhammad Thonthowi , Suraya Irma
Published: August 2024

Abstract: This study examines the utilization of video as a medium for teaching the history of Islamic culture in grade 4 MI Nurul Islam. This research uses a descriptive qualitative method, the data collection method used in this research is the survey method. This research was conducted through a survey using a Google-like tool targeting 30 fourth-grade students of MI Nurul Islam. Data analysis shows that 100% answered yes that learning the history of Islamic culture through animated videos is easy to understand. The results showed that all fourth-grade students of MI Nurul Islam responded positively to animated video learning according to their wishes. The conclusion of the research revealed that the animated video learning was fun, easy to understand, and by the wishes of the students and they gave a positive response to the fun animated video learning. The contribution of this research is as a source of scientific information in Islamic religious education about the use of way of life (wool) animation videos as a medium for learning Islamic cultural history (ski) at school.Abstrak: Penelitian ini mengkaji pemanfaatan video sebagai media pengajaran sejarah budayaan Islam di kelas 4 MI Nurul Islam. Penelitian ini menggunakan metode deskriptif kualitatif, metode pengumpulan data yang digunakan dalam penelitian ini adalah metode survei. Penelitian ini dilakukan melalui survei menggunakan alat sejenis Google yang menyasar 30 siswa kelas IV MI Nurul Islam. Analisis data menunjukkan 100% menjawab ya bahwa mempelajari sejarah kebudayaan Islam melalui video animasi itu mudah. Hasil penelitian menunjukkan bahwa seluruh siswa kelas IV MI Nurul Islam memberikan respon positif terhadap pembelajaran video animasi sesuai dengan keinginannya. Kesimpulkan penelitian mengungkap bahwa pembelajaran video animasi itu menyenangkan, mudah dipahami dan sesuai dengan keinginan para siswa dan mereka memberikan respon positif terhadap pembelajaran video animasi menyenangkan. Kontribusi penelitian ini sebagai sumber informasi ilmu pengetahuan di bidang pendidikan agama islam tentang pemanfaatan video animasi way of life (wol) sebagai media pembelajaran sejarah kebudayaan islam (ski) di sekolah.