bluuebunny/crossref_metadata_2025 huggingface dataset:
A Study on OSMU Content Development Strategy : Focusing on Webtoons
Authors:   Korea Institute of Design Research Society, Kim Heon Jae
Published: January 2025

This study deeply diagnosed the current status and challenges of OSMU in the webtoon industry, explored the strategic direction in terms of webtoon IP valuation, creator role, collaboration with other industries, etc., and designed the OSMU strategic structure in detail including webtoon IP discovery and evaluation criteria, development guidelines for each content type, creator-centered collaboration process, and data-based decision support system. The effectiveness of the proposed strategy was verified from various angles, and practical measures were derived for the development of the webtoon OSMU ecosystem. This study can greatly contribute to the sustainable growth and high value-added creation of the webtoon industry and is expected to provide important implications for strengthening the overall competitiveness of the Korean content industry. The proposed strategic structure starts from identifying webtoon IPs with high commercial potential and involves developing standardized methodologies for IP valuation. In addition, clear guidelines for converting webtoons into various forms of content such as movies, OTT series, games, and goods products are presented. This framework emphasizes a creator-centered approach to promote smooth collaboration between webtoon writers and stakeholders in other industries, and is meaningful in setting the necessary criteria for the decision-making process.
Understanding Dissensus Patterns between Researchers and Designers in UX Research Process : focusing on case study of practical research projects
Authors:   Korea Institute of Design Research Society, Sung Hye Rin , Nah Ken
Published: January 2025

In modern society, the importance of User Experience (UX) is increasingly emphasized, particularly as a key factor determining the success of businesses. Delivering user-centered products and services requires close collaboration between UX research and design fields, yet differences in perspectives and approaches between these roles often lead to inevitable conflicts during the collaboration process. This study aims to contribute to smoother communication and collaboration by defining the patterns of disagreement that arise between researchers and designers during UX research projects. Through a qualitative analysis of three practical UX research projects, the study found that significant disagreements mainly occurred during the stages of sample design, questionnaire development, and analysis/reporting. These conflicts stemmed from the data-driven approach of researchers contrasting with the more practical approach of designers. This research highlights the importance of collaboration between specialized UX roles and provides foundational insights for building more effective collaborative structures in the future.
A Study on Space Branding in Premium Food Halls in Korea : Focusing on domestic department store food halls
Authors:   Korea Institute of Design Research Society, Lee Hyun Ji , Park Juseong
Published: January 2025

Although the role of department stores is changing due to the spread of online shopping and hypermarkets in the modern society, department stores remain symbolic spaces of capitalism. Many people think of department stores as the center of luxury goods halls, but this study focuses on the fact that food halls in department stores play an important role in forming brand image and consumer experience. The food hall acts as a major contact point for forming consumers' overall perception beyond a simple purchase space and has a great influence on increasing the brand value of department stores. Therefore, this study analyzed the spatial design elements of department store food halls, analyzed previous studies to derive each characteristic of space design, and investigated the effect on consumer psychology and purchasing behavior. Taking the food hall of major department stores in Seoul as an example, the effect of space branding on the consumer value experience was investigated. This study presented the core elements of space branding applied to the premium food hall of department stores, and suggested reconsideration to strengthen the brand value of department stores as a strategic tool for space branding.
Investigation of Korean University Student's Consciousness on Graffiti
Authors:   Korea Institute of Design Research Society, Kim Moon Seok
Published: January 2025

Graffiti was noticed by Keith Haring and Basquiat in the 1960s and is recognized as a genre of contemporary art. In modern times, many world-class artists are engaged in work mainly with Banksy. However, due to the nature of graffiti, the act of graffiti is precariously crossing the line between law and illegality. There are also cases where illegal graffiti can be punished for various reasons and not punished. In Seattle, the US, the 'Graphy Control Act' was revived. This study aims to investigate the consciousness of Korean university students related to such graffiti. The survey method was a survey method using a 5-point Likert scale, and analysis of perception was conducted according to the accumulation. As a result of the survey, it was analyzed that most of the college students recognized graffiti as an artistic act and responded positively. This is a different reaction from most news or articles related to graffiti in the Korean media. For the reliability of the research, it is necessary to investigate the perception of graffiti in Korea through a wider generation of graffiti perception surveys in the future.
A Study on Sustainable Virtual Exhibition Design Strategies Using a Grounded Theory-AHP Hybrid Mode
Authors:   Korea Institute of Design Research Society, Li You Lan , Jung Euitay
Published: January 2025

The virtual exhibition technology has become an important tool in the exhibition industry. It overcomes the constraints of time and space and provides a more flexible, interactive and immersive experience. However, virtual exhibitions face challenges in terms of energy consumption and environmental friendliness. This study combines Grounded Theory and AHP to identify and analyze five key factors that affect the sustainability of virtual exhibitions. The results of the study showed that visual experience and technical equipment are the key factors, and historical culture, social participation, and environmental protection play an important role in promoting cultural transmission and environmental sustainability. Based on this, five strategies were proposed. This study provides theoretical and practical guidance for the sustainable development of virtual exhibitions, and suggests directions for green innovation in the future.
Development of an application design for managing Korean food ingredients in multicultural families
Authors:   Korea Institute of Design Research Society, Park Seo Yeong , Park Soo Jin
Published: January 2025

Multicultural families have difficulty adapting to Korean food ingredients due to language barriers and cultural differences, and they have a diet that has a negative impact on their health. However, existing applications developed for multicultural families are mainly focused on areas such as language, law, and education, and thus have limitations in supporting the food ingredient management and dietary adaptation problems they experience. Therefore, this study aimed to develop a design for a Korean food ingredient management application for multicultural families. In order to identify the difficulties and needs of multicultural families in managing food ingredients, a survey was conducted, and personas and user journey maps were created to derive insights. Next, design themes for design direction were derived, and the service concept was specified. Finally, a prototype was created to develop a design for a Korean food ingredient management application for multicultural families. It is expected that the application design in this study will provide practical help in managing food ingredients and adapting to dietary habits for multicultural families.
Study on the Positioning Elements and Identity in City image design : Centering on New York, Hong Kong and Seoul
Authors:   Korea Institute of Design Research Society, Wang Xiao Ding , Han Sook Hyun
Published: January 2025

This study aims to analyze the key positioning elements in city image design and their impact on the recognizability of cities. As a core component of a city's identity, the city image plays a vital role in the competitive landscape of modern urban centers. This research investigates how design elements that embody the cultural, historical, and functional characteristics of a city foster differentiation, and how such differentiation enhances the city's competitiveness.To achieve this, New York, Hong Kong, and Seoul are selected as case studies. Through a combination of literature review, element extraction, and case analysis, the study examines the theoretical relationship between design elements and urban recognizability. Ultimately, the research seeks to propose strategic approaches to city image design that effectively convey a city's unique identity and bolster its competitive standing.
A Case Study on Developing a Resident Participation-Based Art Village through Design Thinking : Focused on Sinri Village, Gyuam-myeon, Buyeo-gun
Authors:   Korea Institute of Design Research Society, Lee Hye Sun , Nah Ken
Published: January 2025

This study analyzes the significance of the design thinking approach and community participation in developing a 'sustainable art village,' using Shinri Village in Gyuam-myeon, Buyeo-gun, as a case study. The research confirms that design thinking plays a crucial role in re-evaluating the village's cultural values and enhancing community spirit, with community participation being central to this process. The collaboration between residents and artists transformed artistic expressions into the cultural narrative of the village, while the main exhibition, which incorporated residents' stories, contributed to strengthening the community's pride and cohesion. In conclusion, this study demonstrates the positive impacts of design thinking and community participation and highlights the need to explore their applicability in various social and cultural contexts in the future.
Development of a Major-Specific Platform Model for Enhancing Employability in Design Majors : Focused on Communication Design Major in K University
Authors:   Korea Institute of Design Research Society, Lee Kyung Ah , Lee Ji Youn
Published: January 2025

This study developed a platform model for the Department of Communication Design at K University to meet the demands of the digital transformation era. By analyzing the evolving design industry and educational needs, the necessity for a system to manage learning outcomes and enhance employability was identified. The platform integrates portfolio management, PBL-based activities, mentoring, and networking to support self-directed learning, employment preparation, and systematic competency development. Additionally, educational programs were developed to align with industry needs, providing students with practical experience. Insights are provided for sustainable innovation in design education.
Research on the Application of Interactive Experience of Digital Technology : Focusing on Museums Utilizing Digital Technology in China After 2010
Authors:   Korea Institute of Design Research Society, Wang Manqi , Park Juseong
Published: January 2025

Modern museums face the challenge of improving visitor experiences and enhancing cultural dissemination through digital transformation. The use of digital technologies like Virtual Reality (VR) and Augmented Reality (AR) has enriched exhibitions and interactivity. This study examines how interactivity, emotional experiences, and knowledge acquisition influence visitor satisfaction and behavior. The findings show that interactivity and knowledge acquisition significantly impact satisfaction, while emotional design has mixed effects. Although digital technology use did not notably affect overall satisfaction, better interactivity and educational functions increased visitors' intention to revisit. Museums should focus on optimizing interaction design and personalized education to enhance visitor engagement and satisfaction. In conclusion, museums should refine digital technology to improve experiences, foster education, and promote cultural exchange.
The Impact of Brand Symbol Mark Types on Audience Cognitive Response under the Background of Rebranding : Focusing on the University Brand
Authors:   Korea Institute of Design Research Society, Zhou Yi Xuan , Hu Zhi Da , Zhang Bing Xue
Published: January 2025

In the increasingly competitive higher education market, universities facing waves of transformation are striving to enhance their brand image and reputation through rebranding efforts to meet the new demands of the market and consumers. According to the hierarchical effect model proposed by F.J. Lavidge and G.A. Steiner, in the communication process between a brand and consumers, the symbol mark, as a key visual contact, can intuitively stimulate the cognitive response of the audience and induce their consumption behavior. Therefore, it is essential to explore the impact of different types of university brand symbol marks on audience perception. In the case analysis section, this study comprehensively investigated the cases of brand symbol marks of 193 four-year universities in Korea to understand the current design status of domestic university brand symbol marks and analyzed the frequency by type of symbol mark. According to the case analysis results, abstract marks are currently the most used, followed by combination marks, acronym marks, concrete marks, and initial marks. In the empirical research section, this study measured the cognitive responses (awareness, attention) of the audience according to the types of university brand symbol marks based on the hierarchical effect model. Finally, it was confirmed that there are statistically significant differences in the cognitive responses (awareness, attention) of the audience according to the types of university brand symbol marks. According to the statistical results, acronyms marks showed the highest awareness. This was followed by concrete marks, initial marks, combination marks, and abstract marks. In terms of attention, concrete marks showed the highest level. This was followed by combination marks, abstract marks, acronyms marks, and initial marks. The research results provide basic reference material for university rebranding strategies.
Brand Design for Linyi City's Chinese Farmers' Harvest Festival
Authors:   Korea Institute of Design Research Society, Liu Yi Xuan , Kong Xu , Jung Eui Tay
Published: January 2025

As China's industrialization accelerates, rural areas face declining cultural and economic vitality. To address this, the 'Chinese Farmers' Harvest Festival' was established in 2018. This study focuses on improving the brand design of Linyi’s Harvest Festival, which lacks distinctiveness and effective cultural symbolism. Guided by place attachment theory and local culture, it explores how brand design can transform regional symbols to establish place attachment and enhance cultural communication. The research includes theoretical analysis of festival brand design, local culture, and place attachment, case studies of six successful festival brands, and the development of a design strategy incorporating Linyi's cultural characteristics. The proposed design was validated through surveys, showing significant improvements in cultural representation and emotional connection. This study demonstrates the feasibility of festival brand design in transmitting local culture and fostering place attachment, providing a theoretical and practical foundation for future regional brand innovation.
Analysis and Suggestions of University Curriculum in the Japan for Cartoon Content Creation Education
Authors:   Korea Institute of Design Research Society, Kim Suk Rae , Ok Jin Myeong
Published: January 2025

Recently, as the educational demand for cartoon contents containing a webtoon has increased, new departments related to cartoon contents are increasing in universities, but research is insufficient related to refer to in establishing the curriculum. For this reason, the purpose of this study is to analyze related curriculum at universities in Japan to derive contents that can be applied to related departments in Korea as this study is a follow-up study of related curriculum analysis at universities in United states. The analysis process is as follows. an individual analysis of selected three universities in Japan are conducted by the analysis criteria set, and then a comprehensive analysis based on collected results of individual analyses is conducted. As final, Including the analytical result of the U.S. University in previously published paper, the implications for education direction that can be considered when constructing the curriculum at a university in Korea are suggested. It is hoped that the analysis results of this study can be a basic study that can contribute to cartoon content education.
A Study on the Scalability of Affordance Design in the Metaverse Environment : Focusing on case analysis in the business platform sector
Authors:   Korea Institute of Design Research Society, YUN Byoung Goun
Published: January 2025

This study examines the theory of metaverse and affordance as a study on affordance design scalability in the metaverse, extracts affordance design elements based on prior research and related data, and analyzes five business affordance design cases in various job fields using the metaverse from the perspective of a researcher. As a result of the study, it was confirmed that among the affordance design elements adopted in this study, the difference in cognitive and sensory elements was remarkable, but cases 2 and 5 were high. Second, cases 2 and 4 were high in functional elements, which are affordance design elements that help users complete tasks, and third, physical elements that provide customized experiences showed above-average numbers in all five cases. The limitation of this study is that it has not been able to analyze the case of affordance design related to the business platform of the domestic metaverse, and it is expected that various domestic cases will be covered through future research.
A Study on the Impact of UI/UX Design of Pet Community Applications on User Satisfaction : Focused on the Cat Community Mobile Applications
Authors:   Korea Institute of Design Research Society, Seon Dong Min , Nam Won Suk
Published: January 2025

This study analyzes the impact of UI/UX design on user satisfaction in pet community mobile applications, focusing on three platforms: PetFriends, MyNyangBokam, and BeMyPet. Using data collected from user surveys, the study employs descriptive statistics, reliability analysis (Cronbach's Alpha), and multiple regression analysis to evaluate how key design and functional elements affect users' emotional satisfaction. The results show that brand consistency, feedback systems, and interface intuitiveness are significant factors in user satisfaction across all three applications. For BeMyPet, community functionality was a key driver of satisfaction, while usability and feedback systems were critical factors for PetFriends and MyNyangBokam. The study suggests that enhancing UI design consistency and improving feedback systems are essential for increasing user satisfaction, and promoting community features can help strengthen bonds among pet owners and deepen their relationships with their pets.
Establishing the Concept of Design Thinking Through Categorical Analysis
Authors:   Korea Institute of Design Research Society, Choi Min Soo , Nah Ken
Published: January 2025

Design thinking should be viewed not as a fixed concept but as a flexible thought process that adapts to various situations and environments. This study aims to redefine the concept of design thinking using a categorical logic framework. Focusing on design as the 'Specific Difference' of design thinking, the research categorizes design concepts through affinity diagrams by visualizing various definitions. This highlights that design thinking is not a definitive tool tied to a specific model but a thought process that reflects design’s characteristics. The study proposes conceptualizing design thinking through key traits such as a ‘Flexible perspective’, ‘Resonance with the world’, and ‘Active actualization’. Through experiments, it was found that greater understanding of design leads to increased efficacy in design thinking. The research avoids treating design thinking as a fixed term and emphasizes its role as an organic process linked to design's unique characteristics.
Glasses-free AR (Augmented Reality) Technology Convergent Application in VI (Visual Identity) Design
Authors:   Korea Institute of Design Research Society, Wang Yun Hu , Liu Yan Qiao
Published: January 2025

Currently, AR augmented reality technology is gradually being used in various industries by fusing the physical and virtual through headsets (head-mounted displays). However, Glasses-free AR (Glasses-free Augmented Reality) has also made great progress. By combining Glasses-free AR with VI (Visual Identity), more vivid, intuitive and attractive displays can be achieved. The purpose of this paper is to explore the innovative integration and application practice of Glasses-free AR and VI design in Kuan Er San Tea brand. Firstly, this paper defines the theoretical concepts of AR augmented reality technology and VI visual identity system by using literature research method. Secondly, it chooses Kuan Er San tea brand as the research object, analyses the uniqueness of the brand and market demand, and puts forward the innovative idea of integrating AR technology into brand VI design. Finally, combining the AR theoretical model under the five senses and emotion and sensory marketing, applying it to the Kuan Er San tea brand and practicing the technology integration, and then analysing the NPS data to arrive at the application assessment. Based on this, two conclusions are drawn. Firstly, the feasibility of integrating AR model and visual identity design of Kuan Er San Tea brand is realised. the integration of AR technology in Kuan Er San Tea brand gives new life and interactivity to the visual elements, enabling consumers to experience the brand culture in depth in the context of intertwining the virtual and the real, and enhances the brand cognition and user stickiness. Secondly, the application practice of integrating the AR model with the visual identity design of Kuan Er San Tea brand was completed. Through the specific design application, the digital upgrade of brand image and the all-round enhancement of user experience were successfully realised, which provides new ideas for traditional tea brands in the innovative development at present.
Development of Seoul Design Industry Ecosystem Model
Authors:   Korea Institute of Design Research Society, Chung Sungmo
Published: January 2025

When local governments establish promotion policies, it is important to create an industrial ecosystem model. However, in the design industry, industrial ecosystem modeling is insufficient. Therefore, the purpose of this study is to develop a Seoul-type design industry ecosystem model. As for the method of the study, first, a theoretical background study of ecosystem model creation was conducted. Second, the components of the design industry ecosystem were established, and an ecosystem model was created according to a hierarchical model. Third, the 'Seoul-type design industry ecosystem model' was developed based on the relationship-oriented model, including the Seoul city policy organization as a catalyst. The significance of this study is that a model that visualizes the governance of Seoul's design industry policy was developed, and a design industry ecosystem model was developed by reflecting the seven industries of Seoul as regional characteristics.
Case Study on the Application of Home Furniture Product Service System: Focus on the Chinese Market
Authors:   Korea Institute of Design Research Society, Tan Suqin , Nah Ken
Published: January 2025

The Chinese home furniture industry is facing both significant potential and challenges as consumption grows and the market evolves, leading to an incomplete design thinking model. This study explores the theoretical investigation and practical validation of the applicability and feasibility of the service design double diamond model for developing a product-service system (PSS) design strategy for home furniture. The research process aims to refine and clarify the model to ensure its practical applicability. Grounded in the trends of customized home furnishings and the internet economy, the study begins with an exploration of the “product-service system” and the “double diamond model,” constructing the Home Furniture Product-Service System (HFPSS) design framework based on a solid theoretical foundation. Through detailed descriptions of its structure and application guidelines, the framework provides practical guidance for implementation. Finally, a case study that applies and evaluates the HFPSS framework demonstrates the potential benefits of this approach. The findings indicate that design thinking, as represented by HFPSS, can offer a more systematic and actionable perspective, as well as insights for theoretical innovation in the Chinese market.
A study on hull design to improve resistance performance of small pleasure boats
Authors:   Korea Institute of Design Research Society, Park Seong Hwan
Published: January 2025

This study was designed to propose a non-commercial “small pleasure boat” design of a catamaran with a vessel length of less than 12 meters, with relatively simplified construction procedures and safety inspection standards compared to general ships, in order to strengthen the design and design capabilities of small and medium-sized ships. Using the programs Rhino 4.0 & Maxsurf, stability and effective horsepower were calculated for the 1st, 2nd, and 3rd stages. A small pleasure boat design was proposed by applying a line with improved resistance. In order to propose a design to improve resistance performance, the resistance performance of symmetrical catamaran type A and asymmetric catamaran type B was calculated to calculate the required horsepower (EHP) for each ship speed and compare the resistance performance.
The Impact on Purchase Intention of Generation Z’s Experiential Attributes by Embracing Visual Metaphor Advertising
Authors:   Korea Institute of Design Research Society, YOO IK-SANG
Published: January 2025

The purpose of this study id to examine the experiential attributes of how Generation Z, which is emerging as a new future economic entity, accepts advertising using already common visual metaphor techniques from an experiential marketing perspective, and how the attributes of the derived variables affect purchase intention. The purpose is to see if it has any effect. As a result of the analysis, Generation Z experienced metaphorical advertising as a variety of experiential factors. Through research, they discovered that by sharing and verifying large amounts of highly reliable information using various media and Platforms, they place more emphasis on cognitive experiences or rational experiences than messages that appeal to emotions. In addition, relational experience was found to have the greatest impact on their purchase intention, suggesting that it is related to the cultural trend of building a strong sense of belonging and bond through joint ownership of the same brand.
A Study on the Characteristics of Light Expression in the Architectural Spaces of Tadao Ando
Authors:   Korea Institute of Design Research Society, Pan Yi Song , Kim Seul-ki , Yoon Seongho
Published: January 2025

This study is a research paper on the expressive characteristics of light in the architecture of Tadao Ando, aiming to explore the expression of light as reflected in his architectural works. The research methodology employs literature review and case study analysis. First, a literature review was conducted to investigate the background and conceptual framework of Tadao Ando’s architecture, and characteristics of light were extracted through an examination of relevant literature. Based on previous studies, the extracted keywords were categorized and organized into three characteristics of light expression, each further analyzed through three detailed keywords. The findings reveal that light in Tadao Ando’s architecture goes beyond a functional role, contributing to the emotional depth of space through design strategies. Empathetic characteristics highlight light's role as a medium of emotional engagement, where mystery, healing, and immateriality enable spaces to transcend the limitations of physical entities, adding spirituality and resonance. Environmental characteristics emphasize the interaction between light and the surrounding environment through diffusion, projection, and orientation, fostering a harmonious coexistence of architecture and its context. Visual characteristics, utilizing aesthetic quality, temporality, and form, employ light as a medium of artistic expression, enhancing spatial tension and visual impact. The study discusses the characteristics and modes of expression of light in architectural spaces. Finally, through the analysis of five iconic architectural works by Tadao Ando, it examines how these characteristics are manifested in his designs and evaluates their correlation with the broader traits of his architecture. This research aims to contribute to the theoretical foundation for the application of light in modern architectural design.
A Study on Marketing Strategies of Clothing Brands Based on Online Shopping Models : Centered on Sales Data Analysis of China's TikTok
Authors:   Korea Institute of Design Research Society, GUO QI , Lee Sung Won
Published: January 2025

This study focuses on clothing stores on the TikTok platform, exploring the marketing strategies of fashion brands under the online shopping model. The research uses sales data of clothing and underwear categories on TikTok in the third quarter of 2024 as a sample, and reveals the impact of factors such as live streaming with product promotion, user reviews, and browsing volume on sales through descriptive analysis, correlation analysis, and linear regression analysis. The study found that user reviews (all reviews) have a significant positive impact on sales, and browsing volume is strongly positively correlated with sales. Additionally, an increase in the number of product promoters can significantly boost sales, while an increase in the number of products promoted may reduce sales. The number of promotional videos and live streams with product promotion has no significant impact on sales. The research provides a new perspective on the digital transformation of the fashion industry, emphasizing the importance of social media marketing in e-commerce. Especially for clothing stores on the TikTok platform, effective marketing strategies can significantly improve sales performance.
The Methodology of Designing a Brand Universe for Flexible Content
Authors:   Korea Institute of Design Research Society, Choi Min Soo , Nah Ken
Published: January 2025

This study aims to develop a design methodology for creating a brand universe that fosters flexible and creative brand experiences. Defined as a narrative boundary embodying the brand’s identity, the brand universe goes beyond content settings and backgrounds, utilizing transmedia storytelling to enhance content flexibility. It integrates brand messages, motifs, and mise-en-scène to strengthen brand identity, maintaining consistency while offering adaptable experiences. The proposed four-stage design process—motif exploration, message definition, mise-en-scène creation, and material delivery—ensures both brand consistency and flexibility. Case studies demonstrate that a brand universe preserves brand distinctiveness while flexibly responding to market changes. It can be managed based on motif consistency, alignment with brand messages, and narrative scalability. These findings provide key insights for brand management and content marketing strategies.
Research on Sustainable Biomorphic Design in the Anthropocene
Authors:   Korea Institute of Design Research Society, Son Sook Young
Published: January 2025

This study explores the aesthetic principles and sustainability of biomorphic design in the Anthropocene and through this, explores the role and potential of biomorphic design in promoting ecosystem resilience. Biomorphic design is emerging as an innovative approach that seeks ecological sustainability and efficiency by imitating the organic forms and principles of nature. Through analysis of various cases in art, design, architecture, and fashion, it verifies that biomorphic design achieves high sustainability in material selection, production process, energy efficiency, and resource circulation. In particular, it argues that it enables harmonious integration with the environment, minimizes ecosystem disturbance, and contributes to strengthening emotional connections with users. The results of the study confirm that biomorphic design presents a new environment where the physical environment and human multisensory experiences coexist, and has potential as a solution to the environmental crisis of the Anthropocene. It goes beyond simple morphological imitation and establishes itself as a methodology that can realize sustainability and ecosystem resilience, and emphasizes that its potential can be further developed through interdisciplinary convergence research.
The Effect of AI Integration on Designers' Creativity in the Sketching Process for Design Ideation
Authors:   Korea Institute of Design Research Society, Won Hayoun
Published: January 2025

This study proposes the hypothesis that the use of AI-based design sketch tools differs in terms of creativity compared to traditional sketch tools, such as pencil and paper. To investigate this hypothesis, experiments and surveys were conducted, targeting designers with experience using AI tools. In the experiment, both traditional sketch methods and AI tools were utilized during the ideation process. The AI tools were limited to ChatGPT 4.0 and DALL-E. The results of the study were analyzed using an independent samples t-test to compare the creativity scores between the group utilizing AI tools and the group using traditional tools. Additionally, the relationship between the designers' skill level and creativity scores was analyzed using Pearson's correlation coefficient, revealing a strong positive correlation between these two variables. The study concludes that AI tools have a significant positive effect on design creativity, enhance work efficiency, and reduce revision time. However, further discussion and analysis suggest that, while AI tools accelerate idea generation and productivity, they may lack the depth of thought and relational considerations provided by traditional methods, which necessitates caution.
Analysis of Brand Attitudes and Switching Intentions according to E-book Platform Design Preferences
Authors:   Korea Institute of Design Research Society, Na Kyung Hoon
Published: January 2025

E-book platforms play a critical role beyond merely providing content; they shape user experience and brand image. This study aims to analyze the impact of e-book platform design preferences on user attitudes and behaviors, offering practical guidance for design strategy development. Through case studies and empirical research, it was confirmed that the design of major e-book platforms focuses on user experience and content navigation. These platforms adopted differentiated strategies, such as enhancing emotional experiences, data management, and navigation efficiency, to improve user satisfaction. The empirical analysis revealed that reliability, aesthetics, and functionality significantly influenced brand attitude, while reliability, symbolism, creativity, and aesthetics significantly affected switching intention. Notably, reliability emerged as the most influential factor in both brand attitude and switching intention. This study drew implications that reliability should be considered first in e-book platform design, reflect aesthetics and functionality in a balanced way, and strengthen symbolism to highlight brand identity and differentiation. In addition, it was suggested that a design that supports personalized experiences, intuitive interfaces, and social interaction is essential for increasing user satisfaction and loyalty.
A study on General hospital mobile app GUI usability : focusing on the case of a general hospital in the Chungcheongnam-do
Authors:   Korea Institute of Design Research Society, Kim Su Bin
Published: January 2025

This study is a preliminary conducted to find ways to improve the usability of the GUI of general hospital mobile apps that are being applied without evaluation usability. GUI components were classified and usability evaluation items were derived to match the affordance. Based on this, the mobile apps of three general hospitals in Chungnam were evaluated and the current status was analyzed by comparing them with the importance. According to the results of the study, the average importance was generally high at over 4.0, except for one item, the aesthetics of icons, and efficiency was derived as the item with the highest importance in all types. Case 1 showed low results overall in all items. Case 2 had relatively low efficiency scores in color and typography. Case 3 had relatively low evaluation results in the aesthetics of icons, efficiency of color, and visibility of typography. These results were able to identify practical items for convenience and identify clear points of improvement based on usability relationships through diagrams.
User Interface Design for a Fan Platform Targeting Middle-Aged Female Trot Fans
Authors:   Korea Institute of Design Research Society, Kim Min Jung
Published: January 2025

This study focuses on designing a user interface (UI) for a fan platform to enhance the experience of middle-aged female trot fans who face numerous challenges and inconveniences in their fan activities through smartphones and social media. The research analyzes the characteristics of trot music and middle-aged women’s fandom culture through literature review and identifies difficulties and required features by conducting Focus Group Interviews (FGI). The analysis results led to the identification of 10 key features across accessibility, interactivity, and usability aspects, forming the basis for a proposed UI design guideline. This research is significant as it provides a practical user interface design that enables middle-aged fans to engage in their fandom activities more conveniently and effectively in the digital environment.
A Study on the Meaning and Visual Expression Patterns of Book Cover Designs by Region : focusing on Harry Potter Series
Authors:   Korea Institute of Design Research Society, Ko Eun Jeong , Um Ki Jun
Published: January 2025

The Harry Potter series is a series of novels written by British author J.K. Rowling, published from 1997 to 2007, and translated into over 80 languages in over 200 countries. This study aims to analyze the visual diversity of the series' book covers by continent, and analyzed the visual expression methods of each country for the different meanings of each series divided into Europe, Asia, and America. To this end, countries with different expression methods were selected by continent and analyzed in terms of shape, color, typography, and layout, and in terms of symbolic aspects, what kind of correlations they had. The results of the analysis showed that cover designs in Europe and America generally used dark colors and depicted scenes from the book, while cover designs in Asia mainly used bright and vibrant colors, which can be interpreted as reflecting each cultural element and trend. In addition, keywords directly indicating the book title and the main character Harry Potter were frequently used as common features in most countries.
Research on the Organic Expression Characteristics of Digital Architecture Based on Parametric Design : focusing on prominent digital architecture projects completed since 1997
Authors:   Korea Institute of Design Research Society, Yang Zi Han , Park Hyun A
Published: January 2025

This paper focuses on digital architecture, analyzing the technical constructs of parametric design, boundary conditions, and non-Euclidean geometry, along with nine distinct characteristics. It further summarizes twelve characteristics of the organic expression of digital architecture. Ultimately, the paper consolidates the organic expression characteristics of digital architecture under parametric design into three main aspects: relationality, non-linearity, and abstraction. Through the analysis of three practical cases, including DDP, it concludes that parametric design enables digital architecture to not only present complex non-linear forms but also facilitate a harmonious coexistence between architecture, the environment, and functionality.
A Study on the Possibility of Commercializing Art Kits using Flexible Design Patterns : Through the analysis of the effect of FDP's hedonic characteristics on user favorability
Authors:   Korea Institute of Design Research Society, Ha Bong Soo
Published: January 2025

This study explored the commercialization potential of a 'DIY Art Kit' utilizing flexible design patterns (FDP). Three different shaped art kit models were created, and a Likert scale was developed to measure the hedonic and functional characteristics of the models, as well as their likeability. An experiment was conducted with 60 college students divided into two groups and further classified into individual and group operations to compare the influence of hedonic characteristics on likeability versus functional characteristics. The results showed that likeability differed significantly depending on the shape and color of the model, with colored models showing a stronger response than monochromatic models. Furthermore, standardized coefficients (β) from regression analysis revealed that playful characteristics had a relatively greater impact on the likeability of the models compared to functional characteristics. In conclusion, the importance of color coordination was confirmed for DIY art kits using FDP, and future commercialization efforts will focus on systematic reviews of various color combinations.
A Study on the Design of Public Facilities at Coastal Areas Using AHP-AD-TOPSIS Method : Focusing on the Beaches of Busan
Authors:   Korea Institute of Design Research Society, JING YAXIN , JIANG YUAN , KIM MYUN
Published: January 2025

With the development of the tourism industry, coastal areas have become one of the primary destinations for travelers. The design of public facilities in coastal areas is a decisive factor that draws significant attention from tourists. This study employs the AHP-AD-TOPSIS hybrid model to analyze and optimize the design of coastal public facilities. First, the Analytical Hierarchy Process (AHP) is used to establish an evaluation index system, determining the weights of various design elements to ensure the scientific rigor and objectivity of the analysis. Next, the Axiomatic Design (AD) method is applied to summarize and organize user needs, accurately reflecting the preferences of different user groups. The analysis revealed that for public facility design in Busan's beaches, the top six priorities are stable structures, multifunctional services, ease of maintenance, overall aesthetics, harmonious color schemes, and integration with nature. Based on these primary requirements, design proposals were formulated. Finally, the Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) was used to comprehensively rank the design proposals and select the optimal solution for coastal public facilities. The integration of the AHP-AD-TOPSIS model allows for iterative surveys to incorporate real user feedback, verifying the practicality and user satisfaction of the final design. This study provides theoretical support and practical reference for the design of coastal public facilities in the Busan region, addressing the needs of tourists while enhancing the attractiveness and sustainable development potential of coastal tourism, ultimately creating greater economic value.
Analysis of the Relationship between Experience as a Facebook Content Creator and Improvement of Public Speaking Skills
Authors: Surya P Dhika , AS Nurnisaa , Lianingsih Nestia
Published: January 2025

The abstract should summarize the context, content and conclusions of the paper in less than 200-300 words. It should not contain
This study examines the relationship between content creation activities on the Facebook platform and the development of public speaking skills. Through a quantitative analysis of 120 Facebook content creators, this study investigates the correlation between content creation experience, self-confidence, and public speaking skills. The research methodology uses a survey approach with a questionnaire that includes variables such as duration of experience as a content creator, amount of content produced, level of self-confidence, and public speaking skills. The results of the Pearson correlation analysis showed that self-confidence has a very strong positive relationship with public speaking skills (r = 0.83), while the amount of content produced showed a strong correlation (r = 0.72), and experience as a content creator had a moderate correlation (r = 0.65). Linear regression analysis confirmed these findings, with self-confidence emerging as the strongest predictor (B = 0.58, p < 0.001) of public speaking skills. The age factor showed a weak correlation (r = 0.18), indicating that the development of public speaking skills through content creation is not limited by age factors.
Effective Communication Strategies of Teachers in Building Character and Student Self-Confidence: Literature Study
Authors: Ibrahim Riza Andrian , Jaizul W Alim , Hidayana R Apriva
Published: January 2025

Effective communication is an important element in supporting the formation of character and self-confidence in students, which are essential aspects in educational success. This study aims to identify effective teacher communication strategies through a literature review. This study analyzes previous findings related to best practices and challenges faced in implementing teacher communication. The results of the study indicate that the use of positive language, providing constructive feedback, modeling by teachers, providing opportunities for public speaking, and creating a supportive learning environment are the main strategies in building character and self-confidence in students. In addition, obstacles such as differences in student backgrounds and time constraints are challenges that must be overcome with an adaptive approach. This study provides insight into the importance of the role of communication in supporting holistic student development, with recommendations for improving teacher training to optimize communication in the classroom
Midlife Geographies
Authors: Lulle Aija
Published: January 2025

As the 'sandwich' generation, people in midlife often have significant work and caring responsibilities, yet they are the subject of relatively little research. This short, accessible book redresses the balance in offering a geographical approach to how people claim space in midlife while analysing the influences of gender, class and location.
Embodying Irish Abortion Reform
Authors: O’Shaughnessy Aideen
Published: January 2025

This book explores the experiences of people affected by Ireland's constitutional abortion ban. Through in-depth research and interviews, the author uncovers how the Eighth Amendment led women and gestating people live their bodies as future aborting bodies, and how the need to 'prepare' for crisis pregnancies shaped everyday practices.