bluuebunny/crossref_metadata_2025 huggingface dataset:
Library Website Visits and Enrollment Trends
Authors: Anderson Linda
Published: March 2016

Objective – Measures of trends in Iowa State University library website visits per student/faculty/staff headcount show decreased use. Analysis was conducted to test for a relationship between this decrease and decreasing graduate/undergraduate enrollment ratios and decreasing visits to a popular digital collection. The purpose was to measure the influence of these factors and to produce an adjusted measure of trend which accounts for these factors.

Methods – Website transaction log data and enrollment data were modelled with Box and Jenkins time series analysis methods (regression with ARMA errors).

Results – A declining graduate to undergraduate enrollment ratio at Iowa State University explained 23% of the innovation variance of library website visits per headcount over the study period, while visits to a popular digital collection also declined, explaining 34% of the innovation variance. Rolling windows analysis showed that the effect of the graduate/undergraduate ratio increased over the study period, while the effect of digital collection visits decreased. In addition, estimates of website usage by graduate students and undergraduates, after accounting for other factors, matched estimates from a survey.

Conclusion – A rolling windows metric of mean change adjusted for changes in demographics and other factors allows for a fairer comparison of year-to-year website usage, while also measuring the change in influence of these factors. Adjusting for these influences provides a baseline for studying the effect of interventions, such as website design changes. Box-Jenkins methods of analysis for time series data can provide a more accurate measure than ordinary regression, demonstrated by estimating undergraduate and graduate website usage to corroborate survey data. While overall website usage is decreasing, it is not clear it is decreasing for all groups. Inferences were made about demographic groups with data that is not tied to individuals, thus alleviating privacy concerns.
EBLIP9, the Ninth in the Successful Series of International Conferences to Promote Evidence Based Approaches to Library and Information Practice, has been Awarded to Philadelphia, USA to take Place in 2017
Authors: . .
Published: March 2016

No abstract.
Editorial Responsibilities
Authors: . .
Published: March 2016

No abstract.
Book Review: Lerma, M. (2014). Indigenous Sovereignty in the 21st Century: Knowledge for the Indigenous Spring
Authors: Hiraldo Danielle
Published: March 2016

This article provides a review of Michael Lerma's book, Indigenous Sovereignty in the 21st Century: Knowledge for the Indigenous Spring.
Econometric Study of Loan Classification of Commercial Banks in Bangladesh
Authors: Chandra Das Bijoy , Rani Sutradhar Soma
Published: March 2016

This research intends to exemplify the loan classification of commercial banks in Bangladesh. The study area is selected on commercial banks of Bangladesh. After liberation, our banking business had been performing well but very recent time most of the banks face a problem of loan classification. So they loss some profit and fall under trouble for the loan run. We know that there are 56 commercial banks in Bangladesh. Deposit collection and lending are the main function of these banks. The study is conducted on only five commercial banks of Bangladesh. Last 10 years data of the selected banks are considered to accomplish the study. This research focuses on the major challenges of good loan that obstruct smooth development of Bangladesh. This study conveys the message that if the loan classification is reduced and good loan culture is created, the banking sector will flourish very fast way.
Challenges of big data storage and management
Authors: Agrawal Rajeev , Nyamful Christopher
Published: March 2016

The amount of data generated daily by industries, large organizations and research institute is increasing at a very fast rate. These huge volumes of data need to be kept not just for analytic purposes, but also in compliance with laws and service level agreements to protect and preserve data. Storage and management are major concern in this era of big data. The ability for storage devices to scale to meet the rate of data growth, enhance access time and data transfer rate is equally challenging. These factors, to a considerable extent, determine the overall performance of data storage and management. Big data storage requirements are complex and thus needs a holistic approach to mitigate its challenges. This paper examines the challenges of big data storage and management. In addition, we also examines existing current big data storage and management platforms and provide useful suggestions in mitigating these challenges.Keywords: big data, storage systems, challenges, performance.
Kernel principal component analysis for multimedia retrieval
Authors: Cha Guang-Ho
Published: March 2016

Principal component analysis (PCA) is an important tool in many areas including data reduction and interpretation, information retrieval, image processing, and so on. Kernel PCA has recently been proposed as a nonlinear extension of the popular PCA. The basic idea is to first map the input space into a feature space via a nonlinear map and then compute the principal components in that feature space. This paper illustrates the potential of kernel PCA for dimensionality reduction and feature extraction in multimedia retrieval. By the use of Gaussian kernels, the principal components were computed in the feature space of an image data set and they are used as new dimensions to approximate image features. Extensive experimental results show that kernel PCA performs better than linear PCA with respect to the retrieval quality as well as the retrieval precision in content-based image retrievals.Keywords: Principal component analysis, kernel principal component analysis, multimedia retrieval, dimensionality reduction, image retrieval
A new concept for design of the shape ship stern
Authors: Ali Beazit , Ali Levent
Published: March 2016

The paper presents an original stern shapes design which obtaining a good distribution of the ship wake able to reduce the drag. The paper begins to present the problems directly and reversely, physical mathematical shaping and the numerical implementation (including the precision of numerical approach). For this purpose, the imagining of a current tube is suggested, with increasing variable cylindrical sections, which starts from the disk in front of the propeller, extends towards the prow, very close to the cylindrical area and which includes the entire stern section of a classic hull having practiced cross corrugated sections). Certainly, the dynamics of a cavity propeller depends on the work environment system. The flow field around a propeller mounted on the ship is very different to the one that a propeller develops when tested in free water or in a section of a cavitation tunnel. A propeller with a very performance in free water may not be right for a stern shape of a hull of the given ship. For this reason, the ship wake distribution in the propeller disk plan represents a key factor for a ship design. The study tries to draw attention and briefly focuses on ships hull’s stern flows in the light of two absolutely strict original ideas (concepts) in ship hydrodynamics, belonging to the author: 1.a new stern hydrodynamic concept (NSHC), with radial crenellated-corrugated sections 2. using of an inverse piezoelectric effect [(electric current→high-frequency power generator→ piezoelectric driver made of certain ceramic material, which induces an elliptical vibratory movement (high frequency over 20 kHz), into the elastic side plates (15 mm thickness) in the streamlines direction (of the external flowing water)], able to reduce the total forward resistance. Resuming, it can be concluded that the new concept of stern shape proposed as well as the reverse mathematical problem presented above for its optimization, based on the Levenberg-Marquardt algorithm seem to be reasonable. Finally, the most important, until now, proved result, is the reducing of propeller cavitation (working in the simulated nominal wake of the hull using the new shape stern.Keywords: vessel wake, propeller cavitation, drag, stern shape, cavitation tunnel, ultrasonic vibrator.
A mobile visualization platform for exploring social media data
Authors: Tong Yonghong , Bakan Muhammet
Published: March 2016

With the increasing application of using mobile device and social media, large amount of continuous information about human behaviors is available. Data visualization provides an insightful presentation for the large-scale social media datasets. The focus of this paper is on the development of a mobile-device based visualization and analysis platform for social media data for the purpose of retrieving and visualizing visitors’ information for a specific region. This developed platform allows users to view the “big picture” of the visitors’ locations information. The result shows that the developed platform 1) performs a satisfied data collection and data visualization on a mobile device, 2) assists users to understand the varieties of human behaviors while visiting a place, and 3) offers a feasible role in imaging immediate information from social media and leading to further policy-making in related sectors and areas. Future research opportunities and challenges for social media data visualization are discussed.Keywords: Social media, data visualization, mobile device
Project based learning approach in pedagogical agent assisted learning environment
Authors: Karaca Efsun , Karahoca Dilek , Karahoca Adem
Published: March 2016

Since many of project based learning (PBL) cases performed in Science & Mathematics fields, the purpose of this study is to specify the contributions of developing computer assisted project for the teaching process in Human Computer Interaction (HCI) course teaching with the support of pedagogical agent assisted learning environment. This study attempts to examine the effects of PBL approach in pedagogical agent assisted learning environment on students’ attitudes and achievements in human computer interaction (HCI) course. Project-Based Learning Attitude Scale, Pedagogical Agent Satisfaction Survey and Perception of Course Content Attitude Scale were applied to students in order to determine the students’ achievements in and attitudes towards the activities of pedagogical agent assisted PBL approach. Furthermore, review tests were applied twice as pre-test and post-test before and after the pedagogical agent assisted learning. As a result, the paper indicates that pedagogical agent assisted PBL approach affects students’ achievements and attitudes in HCI course in a good way.Keywords: project based learning. pedagogical agent assisted learning environment, human-computer interaction, e-learning
Analyzing cultural process in information technologies (IT) sector for management information system (MIS) applications
Authors: Arıtürk Merve , Karahoca Dilek , Karahoca Adem
Published: March 2016

The aim of this study is analyzing the cultural process in the Management Information System Applications in Information Technologies sector. In this context, specially prepared a questionnaire and applied to individuals working in both sectors. In the questionnaire that is applied to individuals of IT sector, firstly, demographic information is taken. The motivation survey is applied and how strong the company culture is asked. In other questionnaire is applied to the individuals who are working on management information system applications. Demographic information is taken as same as the other questionnaire. After that, the selection of the entry level candidates, role models, supervision and promotion, education and self-discipline, reward and control is asked to the individuals. In this study, cultural process is analyzed on today’s popular sectors of information technologies and management information system based on views and ideas of employees.Keywords: information technologies, management information system, cultural analysis.
Big data in software engineering: A systematic literature review
Authors: Bagriyanik Selami , Karahoca Adem
Published: March 2016

Purpose of Study: We investigate the big data studies using batch and/or streaming data generated in the process of software development lifecycle. All phases of application development phases are in our scope including but not limited to elicitation, requirements analysis, design, software implementation, version control management, unit / functional / regression / automated / performance / stress test, release management, application log monitoring,  application usage monitoring, user complaint management, security and compliance management and software problem management.Methods: We use a systematic literature review methodology used in Software Engineering studies to find and analyse the related studies published from January 2010 to October 2015. We synthesize the quantitative and qualitative outputs of selected papers and report the results.Findings and Results: In general, there are scarce studies in the literature. However there are relatively more papers regarding some areas such as Software Quality, Development, Project Management and Human Computer Interaction. However research in some fields such as Deployment, Requirements Engineering, Release Management and Mobile Applications were relatively less. Conclusions & Recommendations: More studies are required to identify the use cases, data attributes, measurements, platform requirements especially in the fields which are identified as having lack of study.  A holistic big data perspective is needed to support software engineering ecosystems in large and complex enterprises. Keywords: Big Data, Software Engineering, Software Analytics, Data Mining, Software Development, Operational Intelligence, Software Archaeology
Developing an intelligent trip recommender system by data mining methods
Authors: Uçar Tamer
Published: March 2016

Internet has a very wide usage in almost every sector. People are continuously looking and searching for information through internet. Narrowing down relevant search results is not a very simple task. Recommender systems are being used in almost every search related area. Tourism domain is one of these sectors. This study proposes an implementation of an expert system framework which can accurately classify users and make predictions about user classifications for recommending tourism related services. Proposed approach predicts clusters for system users and according to these user clusters, trips, hotels and such services can be recommended individually or as a campaign to target user or user groups. Keywords:  Trip recommender, data mining, expert systems
Table of Contents
Authors: Karahoca Adem
Published: March 2016

Table of Contents
A Non-Profit University And A For-Profit Consulting Company Partner To A Offer A New Masters Degree
Authors: Whitney Gary , Dalton Thomas M.
Published: March 2016

The University of San Diego, School of Business Administration (non-profit university) and the Ken Blanchard Companies (for profit management consulting company) teamed to create the Master of Science in Executive Leadership at USD. Fusing a traditional non-profit university faculty and staff with a for-profit consulting company created a plethora of financial, cultural, and marketing issues. These issues were solved through a creative and collaborative process. Ultimately the new masters degree thrived both financially, and developed into a popular program for upwardly mobile business executives.
Effective Media Use: Using Film And Television To Instruct An Organizational Behavior Course
Authors: Kernodle Tom
Published: March 2016

Media can be used to effectively teach Organizational Behavior (OB) concepts at the college level. University instructors have the option to employ several different methods of teaching in order to convey course concepts in the classroom. This article describes the effectiveness that five particular pieces of media can have on active learning in an undergraduate OB class. The films For Love of the Game, 300, and 12 Angry Men, as well as the episode All Due Respect of the television series The Sopranos and the episode Did I Stutter? of the television series The Office, will be analyzed. This article provides a background on each piece of media, as well practical suggestions on how to use them to instruct OB.
Marketing/Sales Students Understanding Of What Counts As Sales
Authors: Hoshower Leon , Gupta Ashok K.
Published: March 2016

Improper sales revenue recognition is the single largest issue contributing to financial restatements. Understanding and applying the rules of sales revenue recognition is not just an accounting problem; it is a marketing problem, too. Thus, it is important that the sales force has a basic understanding of the rules of sales recognition and be aware of when they should seek advice from accounting on the details of sales agreements. Unfortunately, most marketing and sales curricula neither expose nor alert students to sales revenue recognition issues and the resulting ethical, financial, legal and marketing consequences of improper revenue recognition. Such students, after joining the workforce, may pursue certain marketing goals, strategies and tactics which may lead them unknowingly to engage in unethical and/or illegal practices. Our findings based on a survey of 300 undergraduate students highlight the deficiencies in their understanding of what counts as sales. The survey used real cases where SIC found that misreporting of sales has occurred.
Catering For Individual Student Learning Preferences In Economics
Authors: Stokes Anthony , Wilson Edgar
Published: March 2016

There have been many national and international reports expressing concern about the problems of teaching economics subjects in universities and colleges. This paper puts forward one approach to deal with the issue through the use of a computer based learning program designed to cater for the differences in backgrounds and learning styles of economics students at the University of Wollongong, Australia.
Mobile Technologies Enhance The E-Learning Opportunity
Authors: Chuang Keh-Wen Carin
Published: March 2016

The objective of this paper is to identify the mobile technologies that enhance the E-Learning opportunity, examine the educational benefits and implementation issues in mobile learning, discuss the guidelines for implementing effective mobile learning, identify the current application and operation of mobile learning, and discuss the future of teaching and learning with mobile technologies.
Awareness, Interest, Sensitivity, And Advocacy - AISA: An Educational Take-Away For Business Ethics Students
Authors: Smith Brent
Published: March 2016

It has been nearly 30 years since business schools began providing formal courses in business ethics to their students. In that time, the public has witnessed countless cases of business misconduct, often performed by these students. Scholars and researchers agree that ethics education is important, yet they disagree about how it should be taught, what specific content themes should comprise it, and what students should take away from their training. Compounding this matter, students may be expected to grasp, retain, and apply on-demand various ethical theories and rules, which ultimately make them less intuitive, interesting, and practicable. In response to these issues, the AISA model was developed to serve as an ethics educational takeaway that students can easily comprehend and apply across a variety of situations dealing with ethics and social responsibility. An introduction to the AISA model and its applications are presented here.
Factors That Influence Students To Participate In Team Decision Making
Authors: Forrester William R. , Tashchian Armen
Published: March 2016

This study investigated the effects of personality on participation in decision making in a sample of 225 business students. The Neo-FFI scale was used to measure the five personality dimensions of openness, agreeableness, extroversion, conscientiousness and neuroticism. Analysis indicated that personality dimensions, extroversion and conscientiousness, influenced participation. No participation influence was observed for other personality variables. Partial Least Squares modeling indicated that the extroversion and conscientiousness influences were mediated by other variables. The effect of extroversion was fully mediated by an intervening variable representing the choice to use competitive strategies for achieving success. The effect of conscientiousness was mediated by citizenship behavior as well as the choice to use competitive strategies.
University Students Development Of Emotional Intelligence Skills For Leadership
Authors: Ramos-Villarreal Joseph , Holland Glenda
Published: March 2016

The study was conducted to add to the knowledge base and further the understanding of Emotional Intelligence and leadership theory. Freshmen business students enrolled in BUAD 1201: Principles of Business Administration and graduating senior business students enrolled in MGMT 4325: Decision Making and Business Policy class provided the data for the descriptive study of student profiles. Some interesting and relevant findings were found in developing both the first-year freshmen profiles and graduating senior student profiles. When examining the range in which first-year freshmen students and graduating seniors fell, the results indicated that both groups of students fell within the same range for all areas of the Personal Excellence Map (PEM), which were develop, strengthen, and enhance categories of personal excellence and leadership. The data provided a general benchmark of Emotional Intelligence skills as described by the PEM. With the exception of Positive Influence area of skill, the PEM skill areas in the five dimensions were in strengthen and enhance categories of development for first-year freshmen and graduating senior students. This study developed benchmarks of development and a rationale for initiating development of Personal Excellence skills for university students in business.
Nascent Leadership Behaviors
Authors: Payette Dennis L. , Libertella Anthony F.
Published: March 2016

This paper is a compendium of leadership behaviors that emerging or aspirant leaders could choose to enhance their management and leadership skills. These behaviors were drawn directly from the experience of the authors, both of whom have held senior leadership and management positions in business, law, and higher education. This paper is an outgrowth of more than a decade of experience in teaching leadership in graduate MBA programs and in undergraduate business policy and strategy capstone courses. MBA programs typically have a dedicated course on leadership and undergraduate capstone courses focus on leadership, business policy and strategy. Normally course material is presented through case studies, readings and lectures on leadership and leadership theory. Most, although not all, students have limited or no management experience and they hope to advance their management and leadership skills which they believe should in turn result in their career success. During our years of teaching leadership, many students asked the authors about specific leadership actions they could utilize in their nascent business careers. The material presented in this paper is oriented towards practical and actionable steps that the aspiring leader can decide to apply with the caveat that common sense and sensitivity to the individual circumstances will vary greatly. However, sooner or later the right time to distinguish oneself will surely occur and that the behaviors presented in this paper can be of value to entry and junior level managers.
Topics In Finance Part VI Capital Budgeting
Authors: Laux Judy
Published: March 2016

This series on the theory of financial management offers insight into the roles of stockholder wealth maximization, the risk-return tradeoff, and agency conflicts as they apply to major topics in finance. The current article investigates capital budgeting. Much literature addresses this topic, with a number of articles challenging mainstream theories, some investigating agency problems, and a few empirically testing the relationships taught in most managerial finance classrooms.
Identifying Peer Institutions Using Cluster Analysis
Authors: Boronico Jess , Choksi Shail S.
Published: March 2016

The New York Institute of Technology's (NYIT) School of Management (SOM) wishes to develop a list of peer institutions for the purpose of benchmarking and monitoring/improving performance against other business schools. The procedure utilizes relevant criteria for the purpose of establishing this peer group by way of a cluster analysis. The resulting outcomes suggest five schools that the SOM intends to use for this purpose. The analysis can be extended to also determine the SOM competitive set as well as aspirant schools.
An Exploratory Study Of Student Satisfaction With University Web Page Design
Authors: Gundersen David E. , Ballenger Joe K. , Crocker Robert M. , Scifres Elton L. , Strader Robert
Published: March 2016

This exploratory study evaluates the satisfaction of students with a web-based information system at a medium-sized regional university. The analysis provides a process for simplifying data interpretation in captured student user feedback. Findings indicate that student classifications, as measured by demographic and other factors, determine satisfaction levels towards various web sources of information. Differences in satisfaction levels across student groups based on gender, age, minority status, employment, and current course load were found. Implications for university web designers and university administrators are considered and discussed.
Elijah Watt Sells Award: A Study Of Previous Winners
Authors: Husted Susan , Pinto Joann , Romero Silvia
Published: March 2016

This paper reports the results of a survey of winners of the Elijah Watt Sells award. We ask them about the determinants of their success, which might be useful to other students preparing for the CPA exam. The winners graduated from different universities, not necessarily the ones ranked top, and almost all of them participated in a review course. Winners mentioned motivation and many hours of study as factors that determined their success. We also find different characteristics among male and female respondents in terms of age and work experience at the time of the exam.
Accounting Control Technology Using SAP: A Case-Based Approach
Authors: Ragan Joseph , Puccio Christopher , Talisesky Brandon
Published: March 2016

The Sarbanes-Oxley Act (SOX) revolutionized the accounting and audit industry. The use of preventative and process controls to evaluate the continuous audit process done via an SAP ERP ECC 6.0 system is key to compliance with SOX and managing costs. This paper can be used in a variety of ways to discuss issues associated with auditing and testing of internal controls. A case study is provided to effectively teach SAP system controls in undergraduate/graduate courses in auditing and information systems.
RANKINGS EN LA EDUCACIÓN SUPERIOR BRASILEÑA: UNA APROXIMACIÓN A LOS RANKINGS PÚBLICOS Y PRIVADOS
Authors: Calderón Adolfo Ignacio , Lourenço Henrique Da Silva
Published: March 2016

En el presente artículo, realizamos una aproximación teórica a los rankings académicos, públicos y privados, de la educación superior brasileña, con la tentativa de comprender su complejidad y su trayectoria. Defendemos que los cambios derivados de la transformación del Estado proveedor para un modelo de Estado evaluador reforzaron las tendencias en torno a las calificaciones por medio de rankings, y constatamos la insipiencia de los rankings estatales y privados frente a la existencia de un mercado en el cual acaban ganando legitimidad.
EXPLORING THE BEST WAYS TO SUPPORT FIRST YEAR UNIVERSITY STUDENTS’ ACADEMIC WRITING SKILLS
Authors: Perez del Aguila Rossana
Published: March 2016

This article presents the findings of an action research project carried out in 2012 with 12 first-year university students taking ‘Education Studies’ in a university in England. The aim of the project was to explore the best ways to support students’ academic writing skills. The literature review highlights the challenges students encounter when trying to learn the discourse of adiscipline; and in the light of this examination, a reflection on the strengths and weaknesses of my own practice provides the context for carrying out an action research project. The teaching intervention was assessed using the following methods of data collection: questionnaires and semi-structured interviews with students, and content analysis of my own feedback on student’s final assignments. The outcomes of the research demonstrate that students’ difficulties with their academic writing are related to their struggle to understand specialized concepts, theories and methods of the discipline.
ALFABETIZACIÓN COMUNICATIVA Y COMPETENCIA MEDIÁTICA EN LA SOCIEDAD HIPERCOMUNICADA
Authors: Caldeiro-Pedreira Mari Carmen , Aguaded-Gómez José Ignacio
Published: March 2016

El ecosistema comunicativo crece y se produce en la sociedad tecnológica actual, donde prima la hipercomunicación; en este ambiente, una ingente cantidad de pantallas difunde contenidos audiovisuales que conforman la opinión y comportamiento de los receptores. Las distintas formas de interacción presencial y virtual, así como la vorágine mediática, requieren de la formación y alfabetización, no sólo comunicativa sino igualmente audiovisual, que pretende el alcance de la actitud crítica a través del desarrollo del conjunto de habilidades necesarias para la comunicación presencial y virtual. En este sentido, la presente investigación trata de justificar el interés y necesidad del crecimiento de la competencia mediática como forma de expresión autónoma y crítica. Esta temática centra el interés de diferentes organismos e instituciones de carácter nacional e internacional y guarda estrecha relación con la educación mediática que debe llevarse a cabo por los formadores y también por los profesionales de la comunicación.
AFRONTAMIENTO DEL ESTRÉS EN ADOLESCENTES ESTUDIANTES DE NIVEL MEDIO SUPERIOR
Authors: Morales Salinas Brenda Guadalupe , Moysén Chimal Alejandra
Published: March 2016

La adolescencia supone una reorganización de las interacciones sociales, interpersonales (Ávila, Heredia, Gómez y Martínez, 2006; Cardozo y Alderete 2009), lo que genera estrés (Frydenberg y Lewis, 2000). Para afrontarla, se emplea un conjunto de acciones y cogniciones que capacitan para tolerar o minimizar los efectos producidos (González, Montoya, Martina y Bernabéu, 2002). El propósito de la investigación es describir las estrategias de afrontamiento que emplean los adolescentes estudiantes del nivel medio superior, realizando comparaciones por género y edad. Se trabajó con 724 adolescentes, 413 mujeres y 311 hombres, con un rango de edad entre 14 a 17 años, del Valle de Toluca, Estado de México. Se aplicó la Escala de Afrontamiento para Adolescentes (ACS), elaborada por Frydenberg y Lewis (2000). Los resultados obtenidos de las estrategias que emplean los adolescentes ante situaciones estresantes son: esforzarse y tener éxito, buscar diversiones relajantes y preocuparse. Las mujeres emplean más estrategias centradas en resolver el problema e intervienen sus emociones, a diferencia de los hombres que evaden el problema y son más reservados emocionalmente. Con respecto a la comparación por edad, se encontró que los de 16 años emplean estrategias de evasión del problema. Se discuten las implicancias del estudio.
LA FORMACIÓN HUMANÍSTICA Y HUMANISTA EN LOS ESTUDIANTES UNIVERSITARIOS
Authors: Hernández Infante Rafael Carlos , Infante Miranda María Elena
Published: March 2016

La universidad prepara profesionales capaces de enfrentar los retos que se les imponen, pero esta no debe centrarse solo en lo científico-técnico, debe abarcar aristas esenciales para la adquisición de una cultura general. En la educación superior se desarrollan los procesos de docencia, investigación y extensión, este último tiene como soporte la promoción cultural, lo que influye en el desarrollo de la espiritualidad de los estudiantes, de su personalidad. En el artículo se reflexiona sobre una propuesta para favorecer la formación humanística y humanista de los estudiantes mediante el proceso extensionista que se desarrolla en el proyecto educativo universitario, lo que constituye su objetivo. En su elaboración se han empleado métodos de investigación del nivel teórico: Análisis y crítica de fuentes y el método Hermenéutico. Ambos propician la interpretación y análisis de criterios sobre el tema objeto de estudio, las valoraciones al respecto y la elaboración de las conclusiones.
FORMACIÓN DE COMPETENCIAS CREATIVAS EN LA GESTIÓN DE NEGOCIOS
Authors: Ortiz Esaine Nicolás , Chocce Silva Marlene E.
Published: March 2016

El presente artículo expone la importancia de formar competencias creativas en los profesionales de las ciencias empresariales, específicamente de mercadotecnia. Busca mostrar los alcances y ventajas que ofrece el desarrollo del pensamiento lateral, a fin de lograr una relación más empática entre los gestores de la empresa con sus públicos en un contexto económico globalizado que requiere de mayor personalización y énfasis social de las acciones corporativas. Se aborda desde la experiencia paralela en escuelas creativas y de negocios, partiendo desde los nuevos enfoques de la planificación de negocios basada en ejercicios de pensamiento lateral, iterativo y de cooperación; tomando como ejemplo las innovaciones producidas. Se busca generar propuestas de modelos que se integren a los currículums, que acorten las brechas que hoy se expresan desde escuelas de negocio independiente frente al modelo academicista de las universidades; así como atender a las brechas generacionales que se imponen en nuevos consumidores.
DECOLORIZATION OF AZO DYES AND MINERALIZATION OF PHENANTHRENE BY TRAMETES SP. AS03 ISOLATED FROM INDONESIAN MANGROVE FOREST
Authors: Hidayat Asep , Tachibana Sanro
Published: March 2016

Textile industry contributes the most disposals of synthetic dyes, and about 40% of textile dyes has been generating high amount of colored wastewater. Polycyclic aromatic hydrocarbons (PAHs), such as phenanthrene, is a group of organic compounds, that structurally comprised of two or more benzene rings, which persist in air, water, and soil. The organic pollutants of dyes and PAHs have adversely effects the food chain and are potentially toxic, mutagenic, and carcinogenic to the environment. The objective of this research is to screen and investigate the potential fungus from mangrove forest to degrade azo dyes and phenanthrene. In this study, fungi were collected from mangrove forest in Riau Province – Sumatra – Indonesia. Previously, Trametes sp. AS03 is one of the fungi isolated from mangrove forest in Riau Province, that was able to decolorize Remazol Brilliant Blue R (RBBR). The capability of Trametes sp. AS03 to decolorize four azo dyes, Remazol B. Violet (V5), Levafix Orange E3GA (Or64), Levafix B. Red E-6BA (R159), and Sumifix S. Scarlet 2GF (R222), were further evaluated. The result shows that Trametes sp. AS03 decolorized 91, 60, 48, and 31 of V5, R222, R159, and Or64, respectively. By showing its capability to decolorize some of the dyes, Trametes sp. AS03 was used to break down phenanthrene. AS03 degraded more than 70% of phenanthrene in 15 days.
O pensamento crítico acerca da universidade na América Latina: de Darcy Ribeiro à “modernidade-colonialidade”
Authors: Miglievich-Ribeiro Adelia
Published: March 2016

Resumo Articulando os temas do desenvolvimento, das desigualdades sociais, da autodeterminação dos povos e da constituição de um sistema científico e tecnológico, interessa descortinar o lugar da universidade pública na utopia latino-americana em efervescência nos anos 1960 e 1970. Partindo da experiência emblemática de criação, em 1962, da UnB em Brasília sob a liderança de Darcy Ribeiro, inspirado em seu mestre Anísio Teixeira, e de seus enfrentamentos que culminaram na dissolução de seu projeto original pelo Golpe de 1964, examino a relevância das propostas nela contidas na atualidade assim como proponho o diálogo com o pensamento emancipatório no continente sob a rubrica da “modernidade-colonialidade-decolonialidade” que aprofunda o papel da universidade pública na reescrita da história, no reconhecimento das vozes subalternas e na perseguição da utopia, uma pluritopia, a começar no tempo presente.Palavras-ChaveUniversidade, Darcy Ribeiro, América Latina; decolonial.---AbstractCoordinating the themes of development, social inequality, self-determination and the establishment of a scientific and technological system, it is relevant to unveil the place of the public university in the Latin American upheaveled utopia in the 1960s and 1970. Based on the flagship creative experience in 1962, the University of Brasilia in Brasilia under the leadership of Darcy Ribeiro, inspired by his master Teixeira, and its confrontations that culminated in the dissolution of its original design by 1964's coup, I look into the importance of the proposals contained in it today as well as I suggest a dialogue with the emancipatory thinking on the continent under the rubric of "modernity-coloniality-Decoloniality" that deepens the role of the public university in the rewriting of history, in the recognition of the undermined voices and in pursuit of utopia, one pluritopia, beginning today.KeywordsUniversity, Darcy Ribeiro, Latin America, decolonial---ResumenArticulando los temas del desarrollo, de las desigualdades sociales, de la autodeterminación de los pueblos y de la constitución de un sistema científico y tecnológico, interesa descortinar el lugar de la universidad pública en la utopía latinoamericana en efervescencia en los años 1960 y 1970. Partiendo de la experiencia emblemática de creación, en 1962, de la UnB en Brasília bajo el liderazgo de Darcy Ribeiro, inspirado en su maestre Anísio Teixeira, y de sus enfrentamientos que culminaron en la disolución de su proyecto original por el Golpe de 1964, examino la relevancia de las propuestas en ellas contenidas en la actualidad, así como propongo el diálogo con el pensamiento emancipador en el continente bajo la rubrica de la “modernidad-colonialidad-decolonialidad” que profunda el papel de la universidad pública en la reescrita de la historia, en el reconocimiento de las voces subalternas y en la persecución de la utopía, una pluritopía, a empezar en el tiempo presente. Palavras-Chaveuniversidad, Darcy Ribeiro, América Latina; decolonial.
Brasil e Argentina: uma análise do comércio de produtos da Linha Branca
Authors: Gregorio Marcelo , Ferreira Jonathan Dias , Schneider Mirian Beatriz
Published: March 2016

Resumo: Este trabalho possui como objetivo analisar o comércio bilateral entre o Brasil e a Argentina, em especial, para os produtos da linha branca. Foi contextualizado os principais acordos entre os dois países, com ênfase, após a união aduaneira oriunda do Mercado Comum do Sul – MERCOSUL, como principal mecanismo para o livre comércio. Neste contexto, utilizou-se do Índice de Vantagens Comparativas Reveladas – IVCR e o Índice de Orientação Regional – IOR, no período que compreende 2002-2011. Pode-se concluir que o Brasil possui evidente competitividade em relação a indústria argentina, em função disso, foi observado no período analisado que o setor de linha branca foi alvo de medidas protecionistas por parte da Argentina.Palavras-chave: comércio, Brasil-Argentina, produtos da linha branca.***Resumen: Este trabajo tiene como objetivo analizar el comercio bilateral entre Brasil y Argentina, en particular para los productos de línea blanca. Fue contextualizado los principales acuerdos entre los dos países, con énfasis, después de la unión aduanera que viene del Mercado Común del Sur - MERCOSUR, como el mecanismo principal para el libre comercio. En este contexto, se utilizó el Índice de Revelado comparativo Advantage - IVCR y el Índice de Orientación regional - IOR, en el período que comprende desde 2002 hasta 2011. Se pudo concluir que Brasil tiene clara competitividad contra la industria argentina, y sobre esta base, se observó durante el período analizado el sector de productos de línea blanca era el objetivo de las medidas proteccionistas de Argentina.Palabras- clave: comercio, Brasil - Argentina, productos de linea blanca.***Abstract: This work aims to analyze bilateral trade between Brazil and Argentina, in particular, for white goods. Major agreements between the two countries, with emphasis was contextualized, after the coming of the Customs Union Southern Common Market - MERCOSUR, as the main mechanism for free trade. In this context, we used the index of Revealed Comparative Advantages - IVCR and Regional Orientation Index - IOR, which comprises the period from 2002 to 2011. It can be concluded that Brazil has obvious competitiveness against Argentine industry, on that basis, was observed in the analyzed period the sector white line was the target of protectionist measures by Argentina.Key Words: trade, Brazil-Argentina, white line goods.
The Dynamics in the Structure of Sugarcane Job Market
Authors: Mazzuchetti Roselis Natalina , Pontili Rosangela Maria , Rodrigues Katia Fabiane
Published: March 2016

Esta pesquisa teve como propósito averiguar a estrutura do mercado de trabalho na atividade de cultivo de cana-de-açúcar, à luz das mudanças recentes ocorridas no setor sucroalcooleiro, levando-se em conta os principais estados produtores de cana. Para tanto, realizou-se uma análise estatística descritiva e uma análise de regressão linear simples, com base nos dados da PNAD, de 1997 a 2009. Como corolário, constatou-se que houve uma redução da informalidade no mercado de trabalho em questão, sendo que esta redução foi mais expressiva em Alagoas. Confirmou-se, também, mudanças recentes nas ocupações do setor, com acréscimos nas atividades técnicas, representadas por tratoristas e operadores de máquinas. Evidenciou-se que o mercado de trabalho do setor em questão tem sua dinâmica diretamente ligada aos fatores que ocorrem na cadeia produtiva do setor sucroalcooleiro como um todo.Palavras-Chave: Mercado de Trabalho, Tecnologia, Agronegócios e Produção de cana-de-açúcar.***Abstract:This research aims to verify the structure of sugarcane cultivation’s job market, considering the recent changes in this sector and the states with the major production. For that, descriptive and statistical analysis were made, as well as a simplified line regression analysis, based on the Pesquisa Nacional por Amostra de Domicílios - PNAD data, for the 1997-2009 period. As corollary, it was stated that there was a reduction in the informal jobs in the sugarcane production market, showing more expressivity in the state of Alagoas. Recent changes in the sector occupation were confirmed, as an increase in technical activities, represented by tractors and machinery operators. It was evidenced that this sector’s job market has its dynamics closely linked to the sugarcane production chain as a whole.Keywords: Job Market, Agribusiness, Technology, Sugarcane production.***Sumario:Esta investigación tuvo como objetivo investigar la estructura del mercado de trabajo en la actividad del cultivo de la caña de azúcar a la luz de los cambios recientes en el sector del azúcar y el alcohol, teniendo en cuenta los principales estados productores de caña de azúcar. Para ello, se realizó un análisis estadístico descriptivo y un análisis de regresión lineal simple basado en datos de la Encuesta Nacional de Hogares de 1997 a 2009. Como corolario, se encontró que hubo una reducción de la informalidad en el mercado laboral de que se trate, y esta reducción fue más significativa en Alagoas. Se confirmó, también, los cambios recientes en las ocupaciones de la industria, con actividades técnicas superiores, representados por los conductores de tractores y operadores de máquinas. Era evidente que el sector del mercado de trabajo en cuestión ha su dinámica directamente relacionada con factores que se producen en la cadena de producción de este sector en su conjunto.Palabras clave: mercado de trabajo, tecnología, los Negocios Agrícolas y la caña de azúcar de producción
Protein to polysaccharide ratio in EPS as an indicator of non-optimized operation of tertiary nitrifying MBBR
Authors: Ren Baisha , Young Bradley , Variola Fabio , Delatolla Robert
Published: March 2016

The protein (PN), polysaccharide (PS), and extracellular DNA (eDNA) percent concentrations of extracellular polymeric substances (EPS) of biofilm samples harvested from a pilot-scale nitrifying moving bed biofilm reactor (MBBR) were investigated at various operating temperatures and hydraulic retention times (HRTs). Chemically measured EPS PN/PS ratios were shown to correlate to Raman intensity ratios of amide III to carbohydrate at 362 rel. cm−1. The study also demonstrates that tertiary nitrifying MBBR systems may be optimized to operate at HRTs as low as 0.75 to 1.0 h as opposed to conventional HRTs of 2.0 to 6.0 h. The EPS of the nitrifying MBBR biofilm exhibited the lowest percent PN content and the highest percent PSs and eDNA content. In particular, PN/PS ratios lower than 3 were indicative of non-optimal operation of the nitrifying MBBR systems, whereas PN/PS ratios with values significantly below 3 were observed for ammonia underloaded systems at high operating temperatures and hydraulically overloaded systems at low HRTs. This study demonstrates that the PN/PS ratio in EPS is a potential metric to identify non-optimal operation of nitrifying MBBR systems.
Preparation and characterization of polymeric phosphate-aluminum sulphate for source water treatment
Authors: Zhu Guocheng , Wang Chuang , Liu Xianbin , Dong Xingwei , Zhang Peng , Yin Jun , Ren Bozhi , Wang Zhenghua
Published: March 2016

Aluminum sulphate (AS) as a common coagulant has been widely used in water treatment. Pre-hydrolysed AS (PAS) has higher molecular weight, presenting stronger water treatment performance; however, its poor stability has greatly limited its application. Therefore, there is still a need to obtain a stable PAS. In this study, a method for stabilizing PAS product was proposed and a new coagulant, phosphate-aluminum sulphate (PPAS), was prepared. The parameters affecting PPAS performance, such as n(P)/n(Al) and n(OH)/n(Al) molar ratios, and organic stabilizer dose containing a mixture of tartaric acid and sodium potassium tartrate, were examined. The coagulation–flocculation performance of PPAS was assessed by measuring source water treatment efficiency. The results showed that the PPAS at n(P)/n(Al) molar ratio of 0.15, n(OH)/n(Al) molar ratio of 0.2 and the stabilizer dose of 7.5% presented good performance and stability. PPAS was significantly distinct from AS in the morphology and species distribution, which indicated that the distribution of the Alb and Alc in PPAS largely affected the coagulation–flocculation performance, especially the Alb. The coagulation–flocculation examined at an appropriate pH was effective for source water turbidity, ultraviolet adsorption at 254 nm and total dissolved organic nitrogen removal in the investigated range.