bluuebunny/crossref_metadata_2025 huggingface dataset:
Discussion on the Effectiveness of JGJ 26-2018 "Energy Efficiency Design Standard for Residential Buildings in Severe Cold and Cold Areas"
Authors: Xu Hanyi
Published: November 2023

Building energy consumption is a substantial part of total energy consumption and is rising in the context of energy crises and environmental issues. To maximize energy savings and limit carbon emissions, the government recommends updating construction requirements. The Ministry of Housing and Urban-Rural Development of China proposed JGJ 26-2018 "Energy Saving Design Standard for Residential Structures in Extreme Cold and Cold Regions" in accordance to national policy. Several reports noted that some Chinese design requirements just stack energy-saving materials and technology without actually reducing energy consumption. This study proves the JGJ 26-2018's legitimacy. This essay first selects three major variables that have the largest impact on the energy consumption of buildings in extreme cold and cold areasexterior walls, roofs, doors, and windowsand then gathers four cases of housing restoration of these three essential components according to JGJ 26-2018. The partial success of the strategy is proven by comparing energy consumption before and after building renovations, which provides a reference for energy-saving residential building design in severe cold and cold regions.
Analyzing Proyas Online Competition Strategy on Douyin
Authors: Chong Ching Ying , Song Zhongqi
Published: November 2023

With the rapid advancement of science and technology and the increasing popularity of the Internet, traditional offline sales have failed to satisfy the needs of consumers. This trend has caused concern and competitiveness in the cosmetics industry. In the second and third-tier markets, Proya is a fast-growing brand that has undergone three stages of development: establishing the brand, exploring external expansion, and strategic upgrading. To cope with fierce market competition, Proya needs to seize the Internet development trend, strengthen brand building, transform and upgrade from a channel brand to a consumer brand, and enhance online sales channels for strategic upgrading. Proya has successfully rebuilt its brand image, expanded its consumer base, and captured market share for its future development by expanding Douyin's e-commerce business and launching the low-cost Ruby Essence. To become a century-old brand, Proya must adhere to high-quality products and services and strengthen communication with consumers.
Analysis of the Application of Artificial Intelligence in the Smart Business Field of Sense Time
Authors: Huang Qingqiu
Published: November 2023

Sense Time is a company with profound academic accumulation, which makes it rank high in the market of China artificial intelligence (hereinafter referred to as AI) software and applications. Its business is divided into four modules: high-tech business, city, life, and car. People in the industry highly praise the related products launched from these. Its achievements do not achieve overnight but in the exchange of mutual learning with other companies and joint cultivation. Sense Time cultivates its own high-precision talents and cutting-edge technology by enabling innovation and improving independent research and development capabilities. That is how they have todays brilliant achievements. Although AIs technological outlook is perfect, AI technology is also in high demand in the com-mercial sector. However, Sense Time is still on its way to breaking through industry barri-ers. In addition to its high cost of AI technology research and the fierce competition among peers have almost put Sense Time in the dilemma of continuous losses and bankruptcy. It is fairly difficult for Sense Time to stand out from the crowd.
Analysis of the Relationship Between Learning and Entertainment from the Perspective of Behavioral Economics
Authors: Bao Haiwen
Published: November 2023

Under the background of high and new technology increasingly becoming advanced productive forces, the world has put forward urgent requirements for high-quality talents. However, with the development of information technology, the increasingly abundant recreational activities seem to become an obstacle to students' learning, which greatly increases the difficulty of cultivating talents. In view of this phenomenon, this paper analyzes the relationship between learning and entertainment from the perspective of "entertainment first" social psychology and ARCS learning motivation model. It points out that entertainment occupies the learning time mainly because the different time span leads to the reversal of people's time preference. In the future, the government should speed up the popularization of mental health knowledge and strengthen the supervision of digital platforms; the society needs to establish more effective learning and evaluation mechanisms, promote individuals abilities to collect and process information using information technology, establish a more comprehensive learning reward system and attach importance to cultivating students self-discipline. These practical and effective measures will help promote balance between entertainment and learning and adapt to the trend of talent development in society.
The Analysis of China's New Energy Vehicle Industry from the Perspective of Status Quo Bias
Authors: Wang Daiyue
Published: November 2023

Based on the background that the national automobile industry is gradually turning to new energy vehicles, this paper mainly takes the sales of new energy vehicles and traditional vehicles as the research object. This paper combs the existing research literatures through comparative analysis, analyses the new energy cars industry and market using the relevant data and chart analysis methods, finds that the sales of new energy vehicles have experienced a rapid growth in recent years. But more consumers still choose fuel vehicles due to status quo bias, while the sales of fuel vehicles have begun to decline since 2019. The findings of this study are that new energy vehicles are the trend of development of cars in future, and the experiences of using new energy cars are also getting better, but there are still some ways to help consumers choose to buy new energy vehicles more quickly like building more charging facilities.
The Analysis of Environmental Practices of Chinese Logistics Service Providers Based on the Avoid-Shift-Improve Framework
Authors: Chen Yukun
Published: November 2023

With the rapid development of the logistics industry, the environmental impact and environmental social responsibility of logistics service providers (LSP) are increasingly being considered by government policies and the public. The environmental management status of domestic logistics service providers and their actions need to be further analyzed. This paper takes domestic logistics service providers as the main body of research, based on the text information of a corporate social responsibility report, and uses the framework of Avoid-Shift-Improve (A-S-I) to make a structural analysis of the environmentally sustainable practices of enterprises in order to provide policy suggestions for improving the green development practices of the logistics industry from the micro perspective of enterprises.
Analysis of E-commerce Live Streaming and Traffic Generation
Authors: Huang Yongsen , Shi Shuntian
Published: November 2023

The Internet has become an integral part of our society. This paper focuses on TikTok, one of today's most popular Internet platforms, and analyzes its e-commerce live streaming structure and traffic generation methods. Through a comprehensive examination of TikTok's current status and prospects, this study aims to deepen our understanding of the current Internet model and identify emerging trends. TikTok's commercial liquidity is essential to its success as a commercial platform. However, balancing commercial interests with user experience has challenged the platform's development. The key to TikTok's growth is creating a sticky user base and fostering a unique platform culture. Rather than prioritizing commercial gain over user experience, TikTok aims to engage users in the commercial process, which is critical for sustainable development. Overall, this paper sheds light on the complexities of e-commerce live streaming and traffic generation on TikTok and highlights the platform's unique approach to balancing commercial interests with user experience.
RETRACTED ARTICLE: Analysis on the Development Trend of China's Real Estate Market
Authors: Zhao Zhiyuan
Published: November 2023

In recent years, every Chinese citizen's attention has been focused on the nation's housing market. The rising real estate business in China has made a great number of Chinese people wealthy; nevertheless, the high property prices have also chained the Chinese economy and produced a series of challenges as a result of this situation. This paper will conduct an analysis of the factors that led to China's real estate boom and high housing prices by conducting a literature review and data analysis. It will also offer potential solutions to the issues that have arisen as a result of high housing prices and forecast the future trend of China's housing prices in order to offer recommendations for the balanced and all-around growth of China's economy.
Financial Statement Analysis Based on Harvard Analysis Framework Taking Apple lnc. as an Example
Authors: Tian Xiangmin
Published: November 2023

In recent years, the high-technology products have become the most important tools which can make the daily life more convenient. With the developments of the current technology level, in the high-technology industry, there are more and more companies and the competition become more and more intensive. Therefore, for the companies, it is important to analyze companies financial statement through the essential data in the financial statements and the overall environment of the industries. The comprehensive financial statement analysis can help the companies to identify their competitive advantages and adopt the favorable strategies. By selecting Apple lnc. as the subject, this research, based on Harvard analysis framework, provides a comprehensive analysis of Apple's financial situation from strategic, accounting, financial and prospective these four dimensions. In the first part, the background and significance of this paper, and a review of the relevant literature are presented. And in the second part, this research focuses on the theoretical framework of the Harvard framework. The third part, the focus of this research, is about the financial statement analysis of Apple. The last part, is about the conclusion and shortcomings of this research. Through the analysis, this research can help to identify the financial and strategic situation of Apple.
Analyzing The Goodwill Phenomenon in Mergers and Acquisitions: A Case Study on Junsheng Electronics Group
Authors: Chen Hongrui
Published: November 2023

New-energy vehicles are the main direction and goal of the future development of the automotive industry. This article explored the issue of goodwill in mergers and acquisitions with the help of data from Junsheng Electronics, a leading supplier in the new energy automotive industry, and focuses on mergers and acquisitions. Based on the analysis of previous analysis data and internal and external strategic analysis of the enterprise, the following conclusions were drawn: due to the comprehensive strength problem of the insufficient technological content and scale of the enterprise itself, the duality of strategic direction should be considered in external exploration; bad merger and acquisition transactions yielded by the blind confidence of enterprise management should enhance the quality and objectivity of management; and due to the lack of enterprise integration capabilities and the lack of good synergy, suggestions are given for adjusting the independent, dependent, two-stage merger and acquisition (M&A) relationship. The significance of this investigation was to provide certain solutions for enterprises facing merger and acquisition transactions or bearing high goodwill issues, enhance objectivity and macro perspective in future strategic decisions, and reduce transaction risks.
The Application of Social Networks in the Marketing
Authors: Wang Gongzheng
Published: November 2023

Consumption always acts as one of the most significant links to economics. In recent years, the way of consumption has changed entirely due to the evolution of the internet. A dramatic increase in the number of people who tends to obtain product information online instead of offline. So, is this either an opportunity or a disaster for the business? How should enterprises utilise this new tool in this unprecedented reform? In this article, the author will reveal the following difficulties 1. How the Social Networking change consumers behaviour? 2. What are the differences between some typical social network approaches used for diffusion? 3. How to employ the social network in marketing? By analysing the research of previous essays and the several views of the author. Furthermore, it is to identify to them when is the best chance to use which method and what is the most appropriate to the companies employing different approaches to operate.
Explore the Impact of China Fintech Loans on the Financing of SMEs
Authors: Xu Xin
Published: November 2023

As an important part of the economy, small and medium-sized enterprises (SMEs) play an important role in the recovery of the economy after the epidemic, but the financing difficulties of SMEs have been exposed but not solved. Fintech is the core force to practice inclusive finance and an important breakthrough to improve the financing constraints of SMEs. Fintech loans rely on big data to conduct credit evaluation and risk management for SMEs and play an important role in expanding corporate financing channels, accelerating loan efficiency, and reducing financial discrimination. First, this paper summarizes the financing status of SMEs in China and then subdivides Fintech loans. From the perspectives of bank Fintech loan use and Fintech loan company development, this paper presents the impact of Fintech loans on SME loans and the relationship between different Fintech loans and summarizes the shortcomings of Fintech loans in resolving the financing problems of SMEs. Finally, based on the current research status and objective reality, it provides suggestions for future research directions.
Analysis of the Current Situation in Chinese Public Hospital Based on AMO Theory
Authors: Rao Nanyang
Published: November 2023

Public hospitals in China have a complicated internal structure with a sizable number of members and a strict management system. Human resource management plays an important part in the management of modern public hospitals, which also serves as the primary management component for efficient internal management. At the same time, in the context of strategic human resources management, the AMO theory has gradually entered the management of public hospitals. Based on a brief overview of human resource management in modern public hospitals, this study adopts the AMO theory (abilities, motivations, and opportunities) perspective in analysing the problems and challenges faced by the human resource management strategy in modern public hospitals, and exploring how human resource management in modern public hospitals should play an effective role based on the AMO theory. Based on a detailed and targeted analysis of the contents of the challenges, theoretical and practical support for the development of modern hospitals and the orderly conduct of internal management is provided.
The Catering Industry under the Epidemic: A Case Study on Yum China
Authors: Teng Chenyu
Published: November 2023

Since the outbreak of the epidemic in 2019, the world economy has been in a lot of trouble. Among the various sectors, the catering industry has borne the brunt of this unprecedented crisis, facing unparalleled challenges and setbacks. During this time, Yum China has handled the epidemic differently than other food service businesses and hasn't had any trouble with business because of it. The goal of this paper was to look at why Yum China can still be successful even though there is an epidemic. This paper demonstrated the reasons for Yum Chinas success in the epidemic. This paper finally found that Yum Chinas success in the epidemic had the following three reasons: At first, the high-quality digital platform enabled Yum China to take a leading position in the industry. In the future, Yum China will continue to increase its investment in digitalization and maintain its leading role. Secondly, the strong safety and health measures had ensured the safety and stability of Yum Chinas customer base during the epidemic. However, Yum China should pay more attention to food safety after the epidemic. Thirdly, Yum China's strong supply chain management had ensured the stable import of raw materials and cost control during the epidemic. Yum China should continue to strengthen its investment in supply chain management to consolidate strong supply chain advantages.
Correlation Between Carbon Emission Treaty and Inequality
Authors: Bai Zili , Deng Wenxin
Published: November 2023

The paper discusses the relationship between the imposition of international carbon emission treaties and economic inequality. The paper draws a positive correlation between carbon emission treaties and economic inequality, the matter is most pronounced in developing countries. The substantiation, realization, and understanding of the relationship is crucial in the modern context. Following the pace of globalization, a thorough comprehension of the concept of inequality is quintessential to the resolve of international conflicts and/or affairs. As countries grow increasingly correlated, it is in the stakeholders common interest that historical legacies can be objectively evaluated and thus have the inter-nation historical discrepancies recognized and thereby worked upon; thus, the carbon emission historical discrepancy and the treaties that further inequality across the globe is of utmost importance to be researched, and discussed upon.
Analysis of the Game Behavior of Real Estate Mortgage Securities Issuers Based on Reciprocal Preferences
Authors: Tan Tian
Published: November 2023

In recent years, the Chinese government has gradually begun to pay attention to the development of real estate investment trusts (REITs) and hopes to use REITs to increase the securitization of assets in the real estate market, making it possible to accelerate the circulation of funds in the real estate market. In order to enable issuers to price REITs effectively to form a mutually beneficial transaction model with investors, to increase the willingness and success rate of both parties and to ultimately create a harmonious and efficient REITs market, it is important to study the pricing decisions of issuers when issuing REITs. This study analyzes and investigates the issue of pricing decisions of REITs based on reciprocal preferences and evolutionary game theory. It is found that when the proportion of REITs issuers choosing to construct a reciprocal initial pricing decision is greater than the equilibrium probability of REITs issuers choosing a reciprocal pricing strategy, and when the initial proportion of investors choosing a reciprocal investment decision is greater than the equilibrium probability of investors choosing a reciprocal investment strategy, the overall REITs transaction market tends to be a reciprocal and harmonious transaction market at this time, the overall happiness of the REITs trading market is the highest, and the success rate of trading increases and the capital circulation of the real estate market is accelerated. Therefore, it is recommended that issuers choose reciprocal competitive decisions when pricing REITs in order to increase the success rate of their own REIT holdings; and it is recommended that the government, when regulating the pricing of REITs, pays attention to the psychological factors of reciprocal preferences of issuers and investors and that the government penalizes REIT issuers and investors when they choose self-serving decisions and rewards them when they choose reciprocal decisions.
Starbucks Path to Success in Developing the Chinese Market
Authors: Han Xintong , Wang Ziyi , Ye Xiaodi , Zhu Yuanyuan
Published: November 2023

Starbucks has become one of Chinas most popular coffee brands in recent years, and its operations in the Chinese market have been highly successful. The reasons for this are worth investigating. Starting from Starbucks itself, this study investigated and sorted out the basic information of the brand and some related features based on the data on its annual report and relevant official website, and analyzed the success factors of Starbucks in developing the Chinese market by means of statistical data analysis, comparison of competitors and various evaluation methods. Through the analysis, the study discovered that Starbucks has continuously expanded the market occupied by its brand and stood out from numerous competitors, and still has some market potential by utilizing its brand strengths and integrating the local situation in China. This study analyzed the success case of Starbucks in the Chinese market. As one of the leading coffee brands, the success of Starbucks is of inspiration and reference value for the development of other brands in the Chinese market, and can also bring benefits to the development of the entire coffee industry in China.
Inflation, Monetary Policy, and Economic Impact: Taking the Federal Reserve's Interest Rate Hike as an Example
Authors: Cui Hengyuan , Jiang Peijie
Published: November 2023

The Federal Reserves interest rate hike is one of the key topics of the current research. Due to the status of the dollar in the global economy, the Federal Reserve's interest rate hike has a profound impact. Therefore, this article collected and analyzed the data of interest rate increases of the Federal Reserve in the past five years. This article discusses the reasons for inflation, as well as the impact of the Federal Reserve's interest rate hike on the foreign exchange market. This paper found that the Federal Reserves interest rate hike has almost no effect on curbing inflation. As the Federal Reserves keeps raising interest rates, less trust in the world leads to a weaker dollar and slower economic growth. With regard to the Federal Reserve continues to raise interest rates, China should take precautionary measures on the premise of ensuring its own economic development and stability. For investors should be timely attention to the Federal Reserve rate hike frequency and response.
Economic Consequences of Political Conflicts: Finance, Energy and Agricultural Markets
Authors: Chang Hanyu
Published: November 2023

The Russia-Ukraine conflict that broke out in 2022 will have a major impact on the world's economy from the financial market, energy market, and agricultural product market. Ukraine has fertile black land in Eastern Europe. It is an important exporter of agricultural products in the world and an important way point for Russia to export energy. Russia is also one of the most important exporters of energy and agricultural products in the world. This article analyzes the reasons for the conflict between Russia and Ukraine from the perspective of geopolitics, and further combines data and charts to analyze the impact of the event on the world economy. This article can make the government aware of the dangers of war to human society and that only peaceful coexistence between countries can make mankind better. With rapid development, investors should reduce their investment during the war, so as not to lose their property.
Research on the Copper Futures Market in China
Authors: Xi Wanqi , Zhang Chengrui
Published: November 2023

This paper examines the role of copper futures in China's financial market, listed in the Shanghai Futures Exchange (SHFE) in 1991 as the first nonferrous metal futures commodity. Today, it is one of the well-developed and mature futures contracts in the Chinese commodity futures market. We analyze the current situation of the Chinese copper market, both spot and futures, along with the role of hedging with copper futures in the whole copper industry chain and the role of copper futures in the spot market. The results show that hedging with copper futures is significant for metal enterprises from all parts of the copper industry chain as an essential tool to offset price risks and for stable development; it also optimizes resource allocation in the economy and improves the efficiency of Chinese metal enterprises.
Star Creation, KPOP, and Korean Economy: A Case Study
Authors: Gan Lina
Published: November 2023

The global success of KPOP this year has had a positive impact on the Korean economy. The importance of KPOP to Korea was determined by analyzing the operation of KPOP and the revenue generated by KPOP idols. With the development of network technology, KPOP is spreading more and more widely. It has not only achieved success and popularity in Asian countries, but also in Europe and America. KPOP successfully opened the world market. As the most popular Korean idol group in Europe and the United States, BTS has generated considerable economic profits for Korea. BTS s concert revenue is expected to exceed that of the Pyeongchang Winter Olympics. Along with the opening of the global market, KPOP has also boosted the economy of South Korea, attracting tourists from all over the world to visit the country and promoting the local culture. It attracts teenagers and girls from all over the world to follow the trend of Korean culture.
Study on the Impact of Employee Compensation and Benefits System on Employee Innovation and Optimization Strategy
Authors: Cui Haorui
Published: November 2023

The most direct and practical of the many incentive programs is compensation incentive, particularly total compensation incentive, which also has a high operability. Nevertheless, it is also constrained by the enterprise's overall viability and the cost of its human resources. More remuneration satisfaction does not always translate into better business performance; further research is needed to understand how it works. On the basis of an analysis of local and foreign research data, this paper investigates the connection between employee innovation performance and remuneration satisfaction. It also introduces work engagement as a mediating variable along the path of compensation satisfaction - work engagement - innovation performance. It has been established via empirical study and data analysis that employees' contentment with their salary and related factors can positively impact the link between that relationship and their innovation performance. It demonstrates that following the introduction of the new work engagement perspective, compensation management satisfaction affects innovation performance indirectly through the influence of work engagement. Through the in-depth exploration of its influence mechanism, it offers some guidance for the related enterprises to design the compensation system scientifically to motivate the innovation ability of employees and complements and improves the related theory.
Risk Management in the Banking Sector During the COVID-19 Crisis: Challenges & Responses
Authors: Gao Wenzhe , Liu Yukun
Published: November 2023

The COVID-19 pandemic has significantly impacted the banking sector worldwide, exposing vulnerabilities and leading to the collapse of major banks, such as Silicon Valley Bank, Signature Bank, First Republic Bank, and Credit Suisse. Concerns about a potential systemic banking crisis have been sparked by the circumstance, which also emphasizes the necessity for risk management techniques to change with the times in order to handle key risks in the banking industry, such as credit, liquidity, market, and systemic risks. This study intends to look into how the COVID-19 epidemic affected risks in the banking industry and how banks responded. According to the findings, the pandemic has increased market, credit, and liquidity risk as well as systemic risk due to the interconnection of financial markets and institutions. To address these risks, banks have adopted various measures, such as increasing capital buffers, adjusting lending policies, and enhancing risk management systems. However, the study suggests that risk management tools need to evolve further, and banks need to develop proactive strategies to identify and mitigate potential risks before they become systemic. Banks can increase their resilience to upcoming crises and help to general financial stability by comprehending how the pandemic will affect various risks and implementing proactive risk management techniques.
Study of the Applications of Alternative Data in the Field of Economics and Finance
Authors: Huang Kangqiao
Published: November 2023

The term "alternative data" sometimes known as alternative data or non-traditional data, is most often used to describe regionally specific, valuable information that is distinct from typical financial data. Alternative data does not require a specialized data network or administration and may be collected and processed in real time. As a result, "alternative data" has quickly evolved in the financial sector in recent years. "Alternative data" is a well-known illustration of "big" data since, to start, it's enormously large in quantity as shown by its scope and transmission. The second element is the real-time or very close-to-real-time nature of the data collection and transmission. Data types and data structures come in a huge diversity, which is the third component. This paper studies the different classifications and acquisition methods of alternative data, focusing on the different applications of alternative data in the economic and financial fields, respectively, the application of alternative data in forecasting, especially in macro-economic forecasting and user income forecasting, and the application of alternative data in capital markets, business analysis and decision-making.
Retail Supply Chain Systems Analysis: A Case of Walmart
Authors: He Peixiao
Published: November 2023

Walmart is one of the largest retailers in the world, and its supply chain system is affected. Through the analysis of Walmart's business and technology, this paper discusses the reasons for Walmart's success. The success of Walmart's supply chain system must be connected to its efficient logistics system, advanced information technology, and close cooperation. Analyzing Walmart's information-based logistics supply chain relationships highlights the importance of data sharing, automation, and optimization in improving operational efficiency, customer experience, cost reduction, brand management, and employee productivity. To improve competitiveness and meet customer needs, this study provides insights for local retailers in China. The study concludes with a summary of the research findings. The study concludes by summarizing the research findings, discussing its limitations, and suggesting future research directions.
The Impact of Enterprise Digital Transformation on Consumers in the Big Data Era
Authors: Zhang Aichen
Published: November 2023

In the last decade, the worldwide production of data has reached 64.2 zettabytes, indicating that consumers around the world are entering an era dominated by big data. Many enterprises have begun to apply digital transformation strategies to their businesses as they see the bright future of the benefits that the application of big data can bring. Consequently, consumers worldwide have been greatly influenced by the growing number of digital transformation companies. This research will be processed by interviewing 30 people in groups, Group1, Group2, and Group 3. They discuss and analyze the various impacts of enterprises digital transformation on consumers by applying pie charts. By interviewing 30 people in three different groups, there is a more positive impact of digital transformation.
Improving Marketing Strategies through Big Data: Analysis and Countermeasures
Authors: Li Yidier
Published: November 2023

The rapid development of big data technology in recent years has profoundly impacted all industries, including the marketing sector. As the internet has become increasingly ubiqui-tous, consumer behavior is being increasingly recorded digitally. The critical role of mar-keting in enterprise development is accentuated by the emergence of big data as a driving force in contemporary societal progression. To optimize marketing strategies, enterprises must analyze their operations within the context of big data, identify the associated oppor-tunities and challenges, and formulate effective marketing approaches. This, in turn, will promote the implementation of strategic marketing plans, laying a robust foundation for sustainable enterprise growth.
Business Negotiation Skills in Enterprise Mergers and Acquisitions
Authors: Guo Shuyi
Published: November 2023

In recent years, with the progress of the times, more and more enterprises have chosen to acquire promising small companies and hope to work together to achieve transformation and upgrading, otherwise, they will face the risk of being eliminated from the market. This article studies the actual business negotiation case of Gree Electric's acquisition of Yinlong New Energy Company, analyzes whether the acquisition conforms to the interests of both companies, and the risks brought by the acquisition. It also analyzes the game process in detail. In business negotiations, there is inevitably conflict, so the use of negotiation strategies is essential. This article analyzes how to use language skills to effectively communicate with the other party in business negotiations, as well as how to skillfully apply offensive and defensive strategies to negotiations, in order to maximize the interests of both parties. Finally, this article believes that business negotiations also have a cooperative nature. To create a situation where one plus one is greater than two, both parties to the negotiation should implement the win-win concept and jointly explore the optimal solution through active communication.
Application of Management in Citys Public Transport Systems
Authors: Yao Junyi
Published: November 2023

In recent years, public transport company gained less profit from their daily operation, and management in these companies are eager to find an effective way to alter such a situation. This paper intends to discover the way for the public transport company to do toward three grades contain negotiating to superiors like governments, managing themselves about their structure and serving for inferiors like citizens. Many cases of public transport operators around the world are analyzed in this paper in order to get a more accurate direction for their development, and some of them did an excellent achievement, research for these companies includes several innovative ideas for operators. The result shows that the more based on mutual benefit and interest, the more profit and reputation would attain. Many kinds of negotiating, managing, and serving methods were introduced in the paper, people prefer the cooperator while their interest is considered in opponents plan. It is suggested to absorb the idea in corresponding part they need to put into use.
Analyze the Underlying Problems of Tesla Electric Cars and Other Similar Electric Cars
Authors: Li Minzhe
Published: November 2023

Tesla, as a globally competitive E-auto manufacturer and enterprise, has established its businesses all over the globe. This study would be disclosing problems and issues now faced by Teslas products, and products of the entire market of electric cars: slow charging speed, emerging competitors, and low performance of batteries under cold environments. This area of the study is important due to the fact that the sector of electric automobiles is a novel and promising market compared with traditional car manufacturing, this study could enlighten other electric car producers to adjust their products. The study uses researching and analyzing devices such as 4P, Cubic smoothing index, and SMLR. Three problems concluded by this study could be addressed via, first the slow charging speed: the method of circulating high-temperature gas heating. Secondly, to outcompete other brands, Tesla should make their product more price-appealing, and more affordable to more consumers. Thirdly, in order to operate ideally under cold environments, the internal heating method could be used. Nonetheless, due to limitations ground tests could not be done on actual Tesla Models, therefore more research should be done in the future to find out the best way to the situation.
A Review of Alternative Data in Credit Risk
Authors: Huang Yuhan , Li Zhixuan , Pan Sizhe , Wen Xinwei
Published: November 2023

With the increasing number of loans given to people who previously have no credit history, the current credit risk prediction models trained by conventional data, namely credit history, social capital, etc., have become less effective. The aim of this essay is to figure out how alternative data is used in credit risk evaluation from those published essays. Based on EBSCO and ScienceDirect serving as the main database sources, we filter out 24 most relevant essays. We conclude that the alternative data can considerably optimize the verdict risk prediction models, as well as solve current financing conundrum when it comes to using alternative data to train the prediction models. However, the quality of alternative data and its ethical issues should require further investigations.
Inflation and Energy Crisis under Ukraine Conflict
Authors: Chen Qian
Published: November 2023

The Western energy embargo and sanctions against Russia have disrupted the supply and demand structure of the global energy market, which has had a significant impact on it. The process of reorganizing the new market structure will be fraught with uncertainty. The invasion of Ukraine by Russia has disrupted supplies of basic goods worldwide, driven up prices, slowed trade, and reduced incomes. The hardest hurt are developing nations that rely heavily on imported food and energy. Although certain commodity exporters could be able to increase exports to take advantage of rising global prices, they could see a reorganization of their trade patterns, which would lead to a lesser integration into global value chains. Consumers around the world are suffering, with the most negative effects being seen by the most disadvantaged. Since the Russian-Ukrainian conflict, the world's economic order has been changed, this paper analyzes the economic indicators of the United States, Europe, and developing countries, describes the impact of the Russian-Ukrainian conflict on the energy crisis, inflation, and national industry, and people's living standards caused by the Russian-Ukrainian conflict on the United States, Europe, and developing countries, and the geo-strategic competition of major countries politicizes and securitizes energy trade, resulting in disorder in the global energy market and threatening global economic stability.
How Will the Hog Futures Smooth Price Fluctuations in Chinas Pig Market
Authors: Yang Xinyuan , Li Shuangkun , Zhou Zhongyue , Wang Mingji
Published: November 2023

This paper focuses on hog futures and their effects in smoothing price fluctuations in China's hog market. We analyze the reasons for the current market situation in China based on theories of herding development and the cobweb model. We explore hog futures' functions and actual influences. Based on the data from Muyuan, China's largest listed hog enterprise, we examine how hog producers utilize lots to ensure their profits. We make theoretical predictions development of China's hog futures and possible changes in the whole market.
Research on McDonalds Business Strategy in China
Authors: Xu Yifei
Published: November 2023

People's pace of life is accelerating due to advances in science and technology as well as rising economic standards.In such a fast era, people need to get delicious and nutritious food in a short time. There are many fast food products that have found this business opportunity. McDonald's has been able to capture the hearts and minds of Chinese consumers and has been able to dominate the fast food industry in China despite numerous reported shortcomings, which is because it has an excellent business strategy. This research will therefore analyse McDonald's business strategy through a SWOT analysis and marketing mix with the aim of discussing how McDonald's has achieved such success and analysing areas where it needs to improve in order to promote the development of the fast food industry as a whole.
A Comparative Study of Coffee Marketing Strategies Taking Starbucks and Luckin Coffee as Examples
Authors: Su Jiani
Published: November 2023

Coffee is becoming more and more popular due to the influence of a series of factors, such as economic level, cultural life, social activities, and so on. Therefore, the coffee industry is becoming more competitive in China. In order to get more market share, the coffee company uses different marketing strategies. Among those strategies, co-branding has become a very popular marketing strategy in recent years, and a lot of research has proven its effectiveness. In this paper, there will be a discussion about the different views of Starbucks and Luckin Coffee, which are two very famous coffee companies in China, on the marketing strategy of co-branding based on available research papers. The article will use market segmentation, product value, and a customer journey map to analyze why Starbucks and Luckin Coffee have different opinions about co-branding. The result of the analysis in this paper suggests that because Starbucks and Luckin Coffee have different market positions and other influence factors, the former does not focus on co-branding in its overall operation, while Luckin Coffee takes co-branding seriously. This paper provides some valuable suggestions for coffee companies on how to find accurate marketing strategies according to their characteristics and whether they could use co-branding in the Chinese coffee industry.
Information Sharing Facilitates Sustainable Business Operations: Case Analysis of Teslas Supply Chain
Authors: Xu Jiashuo , Zhao Xueyan
Published: November 2023

In the era of rapid economic development, the degree of digitization directly impacts the company's future development. Because of digital transformation, information sharing plays an important role in improving the operational effectiveness of enterprises. In addition to the impact of digitization on the company's future development, the issue of sustainability has also become increasingly important in recent years. Sustainable supply chain practices have been widely recognized as a key factor for the long-term success of companies. This paper details the role of information sharing for the sustainability of all parts of the business, using Teslas supply chain as an example. At the same time, some feasible suggestions are made for other enterprises in the digital transformation stage concerning production, sales, and after-sales.
Research on the Operation Mode Innovation of E-commerce Enterprises Based on Consumer Demand Take JD as an Example
Authors: Guan Yuanliang
Published: November 2023

With the wide application of electronic products around the world, the form of e-commerce has changed the traditional consumption mode very quickly. The traditional marketing model is no longer suitable for the rapid development of domestic e-commerce platforms, and the marketing methods of e-commerce platforms have undergone tremendous changes, evolving from extensive marketing to precise centralized marketing. This has changed consumers shopping habits. The e-commerce model not only meets the shopping needs of consumers, but also greatly promotes social and economic development. At the same time, the operating e-commerce industry will also face great competitive pressure, so it is very necessary to have a mature and effective enterprise marketing strategy.
The research topic of this article is develop excellent e-commerce marketing strategies, and take JDs successful e-commerce marketing strategy as an example to introduce. The conclusion is that the unique advantages of ultra-fast logistics, a high-quality warranty, and cash-on-delivery service make JD a global e-commerce giant. Precision marketing not only helps China's e-commerce platforms improve their marketing capabilities and enhance their market competitiveness, but also helps precision marketing expand to other e-commerce models. This article will combine precision marketing theory, and optimize the marketing strategy of JD mall, hoping to providereference value for other enterprises in the same type of e-commerce field to implement precision marketing processes.
Research on the Enterprise Environment of Clothing Company
Authors: Tao Weijia
Published: November 2023

The business activities of any enterprise are conducted in the international market, which is influenced by various factors such as international politics, the economy, and so on. An enterprise environment can create opportunities for a business and can also pose a threat to a business. Therefore, in order for an enterprise to develop for a long time, it must study the environment and actively adapt to it. This article examines the environmental problems of clothing companies and analyzes the degree to which different clothing companies implement the environment on their websites, with the aim of providing effective measures for enterprises to adapt to the environment and long-term development. To analyze and evaluate the environment of a garment enterprise, first of all, it depends on the physical environment of the enterprise, clothing materials or the implementation effect of external publicity. The second is to analyze the enterprise environment. Enterprise environment analysis includes macro-environment analysis and micro-environment analysis. For the macroenvironment of an enterprise, it is necessary to grasp the political, economic, technological and social and cultural aspects.