bluuebunny/crossref_metadata_2025 huggingface dataset:
Factors Affecting Entrepreneurial Intention of the Female Students of Business Colleges of Bhutan: Applying the Theory of Planned Behaviour
Authors: Drakpa Dawa , Loday Sonam , Yangchen Karma
Published: November 2023

With the increasing number of women participating in entrepreneurship, it has become an area of interest for most researchers. This paper is designed to evaluate the factors influencing entrepreneurial intention among female students of business colleges under the Royal University of Bhutan based on the TPB model. The data were collected from 230 final year female students through an online survey. Regression analysis was applied to test the studies’ hypothesis. The result revealed that all the three dimensions of the TPB model have influences on entrepreneurial intention among female business students. The perceived behavioural control has the highest positive influences whereas subjective norms with least influence.
The Role of Self-help Groups (SHGs) in Business Growth of Indian Nascent Women Entrepreneurs
Authors: Fazalbhoy Dr. Sabiha Salman , Gochhait Dr. Saikat
Published: November 2023

The purpose of the current study is to understand the role of SHGs in business growth of nascent women entrepreneurs in the Indian context during the pandemic period. It is a primary study of 220 Indian SHG women entrepreneurs using structured questionnaire-based survey using 12 well defined variables extracted from the literature to explain the construct’s ‘role’ and ‘business growth in the context of Indian SHG women entrepreneurs. Quantitative research methodology has been adopted in the study, and descriptive statistics were used to analyze the data and interpret the findings. Major findings of the study state that the pandemic had caused both hindrances as well as opportunities for businesses of Indian SHG women, in this context, the role of SHGs in supporting business growth of their women entrepreneurs has been insufficient as per the respondents, SHGs need to focus upon technology-driven roles and adopt training modules for enabling online marketing platforms along with financial access, help to diversify and revive the business with modified approach. Based on the results of the study, suggestions for SHGs and policymakers in the Indian context have been put forth in order to match with the changing dynamics of the market and consumers during the pandemic. The study has increased the understanding of the needs of SHG women entrepreneurs and appropriate policy measures required for their business growth in the Indian context.

KEYWORDS: women entrepreneurs, SHGs, India, pandemic, business growth, SHGs role.
Women’s Economic Empowerment through Tourism: A Case Study of Selected Western Balkans Countries
Authors: Pavlović Dejana , Bjelica Dragan , Bodroža Duško , Jovičić Elena , Pindžo Renata
Published: November 2023

Tourism is considered to be an essential means of empowering women in the national, regional and global economy, presenting both opportunities for gender equality and women’s empowerment. However, the general lack of women’s empowerment worldwide calls for research. This paper investigates opportunities for women to improve their socioeconomic status through tourism in Bosnia and Herzegovina, Montenegro, and Serbia. Its methodology is based on qualitative research. A survey was conducted on a sample of 388 female respondents engaged within the tourism sector from these countries. The results are presented through descriptive methods, comparing the attitudes of women 18 to 65 years of age, their respective levels of education and barriers within entrepreneurship activities in tourism. The data obtained were analyzed in accordance with the objectives of this study and the research questions posed. It is found that training and further education as well as providing financial assistance would significantly assist women in opening their own tourism business within the region. The study also finds that women generally report financial support as a crucial factor in helping support business in the tourism sector.
Female Medical Tourists' Enplanement Intentions and Airline Cabin Design in Developing Economies
Authors: Inyang Juliet John , Eze Felix John , Inyang John Okiri , Olufesobi Bright , Ighomuaye Tiwalade Mary , Udoh-King Victory , Francis Ekele Sunday , Titilola Okuniyi Zakariyah
Published: November 2023

The future of medical tourism in Africa is tied to travel and aviation plays a key role in propelling tourism across borders. This study examined the influence of cabin design on the enplanement intentions of female medical tourists in Africa. Data were obtained using an online semi-structured bi-lingual questionnaire. The survey data were analysed with R software. The Ordinary Least Square (OLS) regression analysis and Sobel, Aroian, and Goodman tests for mediation showed that three elements of seat design (backrest, seat pitch and legroom) had both direct and indirect effects on enplanement intention. This calls for diligent attention and efforts by airlines to remodel aircraft and redefine their services as regards cabin comfort for female medical tourists. This would give the airline an edge over competitors. As a multidisciplinary study, it sets the path towards the revival of the future of travel and tourism in Africa, post-pandemic.
Entrepreneurial Intention of Indian Women University Students
Authors: Manjaly Neenet Baby , Joseph George , P M Nimmi , K S Kailash Nadh
Published: November 2023

Abstract

It is critical to understand various hurdles placed on women graduates in emerging markets and to devise strategies to overcome these obstacles. Individuals who engage in entrepreneurial self-assessment easily finds the right track and will be able to determine the ideal scope of their venture prior to even getting started. The model utilized in this research could be a first step in identifying women who have a specific degree of entrepreneurial passion and entrepreneurial intent. According to the findings, entrepreneurial self-assessment has favorable correlation with entrepreneurial purpose. In order to succeed, the first step is to engage in some form of self-understanding. The tasks that are included in self-assessment help an individual to understand their own capability. A favorable evaluation of one's capacity for self-employment results in an individual's enhanced intention to engage in entrepreneurial behavior. The hypothesis contends the connection between self-assessment and entrepreneurial intention, mediated by entrepreneurial passion. This study makes contribution to the existing research on the characteristics that lead individuals to have entrepreneurial inclinations based on a self-assessment of their own capabilities. This study is in line with the growing interest in research into factors that motivate women to pursue business opportunities on their own.
Using Structural Equation Modeling in the Analysis of the Relationship Between Internal and External Factors and Women Entrepreneurs’ Success
Authors: Stanković Sunčica , Vujičić Slađana , Radović-Marković Mirjana
Published: November 2023

In modern business conditions, entrepreneurship, as a significant driver of economic growth and development, is also an important facilitator of women's empowerment in developed and developing countries. In this sense, the aim of this research is to determine whether internal and external factors have direct, positive, and significant effects on women entrepreneurs' success. The research, including the pilot test, was carried out in the period July - October 2022, whereby a convenient sample included 514 female entrepreneurs, whose enterprises operate on the territory of the Republic of Serbia. The causal relationships between observed variables were assessed using the Structural Equation Modeling method. The obtained results showed that both internal (self-confidence, need for achievement, and risk-taking) and external factors (economic and socio-cultural) are significant determinants of women entrepreneurs' success.  The results emphasize the need to motivate women to start their own businesses, by organizing various educational courses and workshops and women's support programs by the government.
Confidence and Character
Authors: Pruett Mark W.
Published: November 2023

Entrepreneurship education research shows that women and men often differ in entrepreneurial attitudes, motives, barriers, circumstances, and actions.  Drawing on such research, we explore the role of intrinsic, internal, psychological dimensions.  First, female students often report lower entrepreneurial self-efficacy, and are less likely to report entrepreneurial aspirations and intentions.  Second, intrinsic motives and barriers, not extrinsic ones, play a significant role in the entrepreneurial aspirations of women.  Third, evidence suggests that faculty often do not share the same perceptions as female students of issues related to entrepreneurship. 

By strengthening curricula and programs to address intrinsic, internal, psychological factors may bring positive outcomes—more successful support for entrepreneurial interest among women students, more effective education, and students with stronger psychological attributes beneficial for entrepreneurship. We offer an unusual and intriguing place to look for inspiration—the character and confidence-building techniques of military academies.
Response of trigger type to crash box energy absorption performance
Authors: KÖSEDAĞ Ertan
Published: November 2023

In this study, carbon fiber reinforced polymer matrix composites were produced to investigate the trigger effect on energy absorption performance. Production was carried out by vacuum infusion method. Three types of trigger geometry were opened on the composite crash boxes produced and a comparison sample without trigger was prepared. The quasi-static compression tests of these four different samples were carried out and the energy absorption performances of the samples were evaluated with the obtained data. In addition, the damages of the samples were examined, and it was revealed how they changed with the trigger. Accordingly, the sample described as S-2, and the triggered sample, which consists of four symmetrical slits downwards from its upper surface, exhibited the best performance.
Late to the Party: Articulating Time and Care in Interdisciplinary Projects
Authors: Croissant Jennifer
Published: November 2023

This article explores the disjunctures and “catch-up” work of developing relationships and getting a sense of the project as community and intellectual venture as a “fill-in” social scientist added late to a large, complex interdisciplinary project.  Based on two years of intermittent interactions (live and virtual) and tracking the communications of the group, from grant proposal formulation through the first year of the award, I describe how time operates in several registers: idiosyncratic, disciplinary, institutional, and epistemic. How these registers intersect with and without friction is an unexamined issue in studies of interdisciplinarity. It is more than “time management,” although that is a significant coordination challenge for project leadership. But the (dis)articulations of registers also trace the hierarchicalization of disciplines and practices in ways that challenge effective interdisciplinarity and program goals of inclusivity.
Sheltering: Care Tactics for Ethnography Attentive to Intersectionality and Underrepresentation in Technoscience
Authors: Carrigan Coleen
Published: November 2023

Designing ethnographic research on the technoscience workforce according to intersectionality theory presents both opportunities and constraints. On the one hand, the pursuit of justice in technoscience requires attending to differences between scientists who have been disenfranchised from knowledge production due to racism and sexism. On the other hand, sharing the lived experiences of severely underrepresented members of technoscience heightens the risk of harm. I introduce a practice called Sheltering, inspired by the computer science technique of “black boxing” and feminist methodology of “strong objectivity.” The opacity of the shelter in which some data resides is balanced with the transparency of the researcher’s positionality. Combining reflexivity, refusal, and performative design, Sheltering contests dominant norms in science, while minimizing risks of retaliation to collaborators. It also balances communal responsibilities with research integrity. It not only requires consideration for the researcher’s relationship with collaborators, but also attention to power in the worlds they navigate and solidarity in their struggles. Sheltering, a repertoire of care tactics to protest epistemic and social injustice in US knowledge production, can help transform who gets to produce science and reimagine other ways of knowing.
Prevalence of Erectile Dysfunction in Males Post COVID-19 Infection
Authors:   High institute for infertility diagnosis and assisted reproductive technologies/ Al-Nahrain University, Abdullah Luay Dr. , Mohsen Al-Essawe Essraa ,   High institute for infertility diagnosis and assisted reproductive technologies/ Al-Nahrain University, Al-Kawaz Ula ,   High institute for infertility diagnosis and assisted reproductive technologies/ Al-Nahrain University
Published: November 2023

Many men have reported erectile dysfunction as a consequence of COVID-19 infection. The underlying causes, whether related to hormonal changes or endothelial dysfunction, are not yet fully understood. This study aims to investigate the impact of COVID-19 on male sexual function and fertility, specifically focusing on erectile dysfunction. A cohort of 50 males who had no prior history of erectile dysfunction before contracting COVID-19 was assessed. The study analyzes the progression of these conditions over a 90-day period postrecovery from COVID-19, with a particular emphasis on age-related factors. All males were confirmed infected COVID-19. Comprehensive medical histories were obtained from all participants, and physical examinations were conducted. International Index of Erectile Function (IIEF-5) questionnaire was employed to assess the erectile dysfunction. Assessments were performed at three separate intervals, 30, 60, and 90 days after their recovery from COVID-19. Participants consistently reported varying degrees of erectile dysfunction, which appeared to improve over time. Notably, the participants who reported erectile dysfunction tended to be older than those who did not, and this age-based distinction was highly significant (p = 0.004). In conclusion, this study highlights the impact of COVID-19 infection on male sexual function, with age and the time post-recovery emerging as significant factors contributing to these effects.
Мовна особистість Івана Світличного крізь призму епістолярію: психолінгвістичні аспекти
Authors: Марчук Людмила , Рарицький Олег
Published: November 2023

Мета статті – засобами епістолярію, а саме через вибрані сторінки листування з друзями та колегами в Україні та діаспорі, описати постать І. Світличного –  поета, перекладача, тонкого цінителя слова. Для цього використані описовий, функційно-стилістичний метод. До дослідження екстралінгвістичних інтенцій репрезентованого тексту Івана Світличного залучено метод дискурс-аналізу, який висвітлює зовнішні чинники, що впливають на когнітивну складову вербальної картини індивідуального стилю письменника
Назви страв та напоїв весільної кухні, похідних від найменувань рослин, говірок Луцького району Волинської області
Authors: Омельковець Руслана , Пачковська Інна
Published: November 2023

Стаття присвячена дослідженню однієї з найстаріших лексико-семантичних груп української  мови  –  весільної лексики,  зокрема  такої  її  підгрупи,  як  назви  страв  та напоїв весільної кухні,  що  співідносні  з  найменуваннями  рослин.  Здійснено  лексико-семантичний аналіз  зафіксованих  лексем.  Показано  її  структурні  особливості,  способи  утворення таких гастрономенів та семантичні зміни, що при цьому відбуваються.
Специфіка заголовків у публіцистиці Джеймса Мейса
Authors: Данилюк-Терещук Тетяна , Панасюк Олександра
Published: November 2023

У статті йдеться про ідейно-смислові домінанти заголовків у газетній публіцистиці Джеймса Мейса, інтерес до якої викликаний не лише високою фаховістю і безсумнівним впливом на свідомість читача, а й тим, що ці тексти мають додаткову смислову вагу, обумовлену психологією не-українця з походження. Аналітичне представлення суспільних проблем дозволяє зрозуміти як світова спільнота сприймала Україну кінця ХХ–початку ХХІ ст. З’ясовано, що структурно назви формують дві групи: простий заголовок (слово, словосполучення, речення з закінченою думкою) і ускладнений заголовок, який поєднує кілька самостійних логічно завершених частин. Досліджено комунікативну природу заголовків, а саме основні функції (номінативну, інформативну, оцінно-експресивну, мнемонічну, апеляційну, графічно-видільну) в системі «адресант – адресат». Схарактеризовано опорні елементи заголовків, які забезпечують висвітлення змісту статті чи, навпаки, інтригують читача й тим самим заохочують звернутися до матеріалу загалом. Простежено актуалізацію мнемонічної функції заголовку.
Граматичні особливості ідіостилю Галини Яструбецької: семантичні різновиди залежного об’єкта у структурі реченнєвих конструкцій
Authors: Масицька Тетяна , Васейко Юлія
Published: November 2023

У статті досліджено граматичні особливості ідіостилю Галини Яструбецької. Схарактеризовано семантичні різновиди залежного від предиката об’єкта в поетичних творах письменниці. Основну увагу сконцентровано на семантико-синтаксичній структурі реченнєвих одиниць. З’ясовано доцільність застосування теорії синтаксичних залежностей в аналізі компонентного складу реченнєвих конструкцій. Проаналізовано об’єкт як залежний від предиката складник реченнєвої конструкції. Установлено, що основним семантичним варіантом залежного об’єктного компонента є об’єкт дії, у якому найповніше сконденсовано семантичну своєрідність категорії об’єктності. Залежний об’єкт дії позначає особу / предмет, на який спрямовано дію, і є одним із центральних залежних складників речення. Визначено основні різновиди предикатних компонентів: предикати дії, процесу та стану. Встановлено, що в досліджуваних поетичних текстах Галини Яструбецької залежний від предиката дії об’єкт є найчастотнішим. Він функціює в таких реченнєвих моделях: Sact + Pv(act) + О, Sact + Pv(act) + Оact + Adact, Sact + Pv(act) + Оact + Іac, Sact + Pv(act) + Оact + L1 + L2 + LЗ,  Sact+ Pv (act) + Оact + Аdact + L1 + L2 + LЗ, Sact + Pv(act) + Оact + Аdact + Іmv + L1 + L2 + LЗ. У поетичних творах зафіксовано також реченнєві конструкції Sst + Padj(st) + Оst, Sst + Padv(st)  + Оst з прикметниковим і прислівниковим предикатами, які зумовлюють об’єкт стану. Виокремлено 18 семантичних груп, що репрезентують залежний від предиката об’єкт. Домінуючими семантичними групами є групи абстрактної лексики, істот, флори, фауни та загальновживаної лексики на позначення предметів. Групи на позначення істот, флори та фауни є диференційними.
Лінгвостилістичне наповнення творів Дмитра Донцова (аспект антонімії)
Authors: Микитюк Оксана
Published: November 2023

У статті порушено проблему лінгвостилістичних особливостей творів Д. Донцова на матеріалі антонімів. З’ясовано, що антонімія у творах мислителя часто є авторським новотвором, який віднаходить свою специфіку лише в певному смисловому оточенні. Уживані в Д. Донцова антоніми роблять текст чітким, виразним, образним, аргументованим та емоційним.
Функції заголовків у сучасній українській драматургії: лімінальні проєкції
Authors: Бортнік Жанна
Published: November 2023

У статті розглянуто функції заголовків сучасних українських драматургічних текстів у лімінальній проєкції. Сучасні українські драматурги втілюють жанрову матрицю ритуалів переходу, реалізовну на різних текстових рівнях, зокрема й через заголовки. Жанровою матрицею ритуалів переходу вважаємо авторську стратегію художнього твору, яка здатна відновити взаємний зв’язок реальності із суспільною міфологією, через індивідуально-авторську інтерпретацію символу та міфу повернути їхні сакральні смисли та водночас реалізувати структуру ритуалу переходу через форми, спрямовані на колективну рецепцію, спільне переживання і єдине тлумачення з метою впливу на суспільні процеси. Заголовки п’єс сучасних драматургів увиразнюють стереотипи та закони системи, втілюють архетипи та міфологічні коди, які можуть стати основою для формування спільних цінностей. Автори обирають заголовки-образи, що виконують такі функції: оприявнюють актуальну тематику та проблематику, формують метафори лімінального стану персонажа, демонструють цінності структури, від яких потрібно сепаруватися, демонструють сюжетну основу, реалізують перформативну спонукальну функцію, втілюють лімінальний часопростір кризи й пошуку.
Англобарбаризація і питомі новотвори
Authors: Фаріон Ірина
Published: November 2023

У статті розглянуто процеси англобарбаризації як невмотивованого запозичення англізмів в українській мові. Предметом дослідження є потреба творення питомих українських відповідників, що випливають з національного соціокультурного контексту. Моделлю етимологічного та  лексико-семантичного аналізу є англізм стейкголдер, його українські відповідники та авторський новотвір користач(і).
A professional development course to face the current challenges
Authors: Oviedo-Abrego Ana L.
Published: November 2023

The context of English language teaching has undergone significant changes in recent years, impacting all elements involved, including students, teachers, materials, methodologies, challenges, and outcomes. As a result of the COVID-19 pandemic, everyone was forced to continue teaching and learning to the best of their abilities. Although classes have largely returned to their pre-pandemic format, the lessons learned from remote and online teaching cannot be disregarded as the experience also revealed the futility of some former live classroom activities. To address this issue, a teacher development course has been created to assist educators in evaluating their current practices and enhancing them by drawing on the knowledge gained and resources employed during the pandemic. This online and asynchronous course provides educators with an opportunity to embrace change to better learning outcomes for students.
Revolutionizing Farming: Innovative Feeds and Techniques at Di Bambo Farm and Cattle and Goat Group in Jambula, Ternate Island
Authors: Fatmona Sariffudin , Utami Sri , Gunawan Gunawan
Published: November 2023

The Partner Farmers are increasingly experiencing a reduction in livestock feed resources in their environment over time. This is due to the conversion of lands, where these feed resources used to grow, into residential areas. Such conditions have made it somewhat challenging for the farmers to find adequate livestock feed. Additionally, the farming practices have not fully embraced technology for management. These conditions have led to a qualitative decline in the productivity of cattle, particularly in terms of body weight, even though the population has increased quantitatively. The objectives of this Community Partnership Program (PKM) are as follows: To establish a robust institution and ensure that the cattle are legally registered with the relevant department; To enhance farmers' understanding of cattle reproduction, including the ability to recognize estrus, productive age, and post-mating care; and to provide knowledge and skills to the partners regarding the production of Urea Molasses Blocks. The approach involves three methods: Lectures and discussions, Demonstration plots, and activity evaluation. The results of this PKM show that the partners' knowledge has improved, especially in the areas of livestock reproduction and the development of new Urea Molasses Blocks (UMB) feed.
PERAN APOTEKER DALAM PENYIMPANAN OBAT UNTUK MENJAGA MUTU DAN KUALITAS MELALUI PENYULUHAN
Authors: Siswidiasari Arifani , Wahab Carliandri Saputra
Published: November 2023

Apoteker adalah seorang profesional yang memiliki tugas dan wewenang dalam praktik kefarmasian yang berlandaskan kode etik profesi. Penyimpanan adalah kegiatan menyimpan dan menjaga obat-obatan dengan cara menempatkan pada tempat yang dinilai aman dari gangguan fisik yang dapat merusak mutu obat. Berdasarkan observasi, survei dan pengambilan data di Kelurahan Ngampel, diketahui bahwa masyarakat banyak yang tidak mengetahui cara penyimpanan obat yang benar. Kegiatan pengabdian berupa penyuluhan dengan metode ceramah dikombinasikan dengan sesi tanya jawab serta dilengkapi dengan pengisian kuesioner pretest dan  posttest diakhiri dengan pembagian leaflet tentang cara penyimpanan obat yang benar. Sasaran kegiatan adalah masyarakat di Kelurahan Ngampel Kota Kediri. Hasil penelitian tingkat pengetahuan responden sebelum penyuluhan (pretest) dengan kategori kurang 26,09%, cukup 47,83%, baik 30,43% dan setelah penyuluhan (posttest) kategori kurang 13,04%, cukup 30,43%, baik 56,52%. Dari hasil tersebut dapat dilihat bahwa terjadi peningkatan pengetahuan tentang tata cara penyimpanan obat dengan benar pada masyarakat di Kelurahan Ngampel Kota Kediri setelah diberikan penyuluhan. Diharapkan setelah mengikuti penyuluhan, pengetahuan masyarakat meningkat dalam penyimpanan untuk menjaga mutu dan kualitas obat.
PENINGKATAN NILAI EKONOMI UBI KAYU MENJADI NUGGET UNTUK MENINGKATKAN PENDAPATAN MASYARAKAT DESA TETEBATU SELATAN LOMBOK TIMUR
Authors: Hidayati Siti Aisyah , Wahyulina Sri , Suryani Embun , Ulfa Yakut Nahdiana
Published: November 2023

Ubi kayu merupakan salah satu jenis tanaman yang penting sebagai sumber gizi terutama karbohidrat, vitamin dan mineral. Tanaman ini merupakan komoditas hortikultura yang diolah terlebih dahulu baru dikonsumsi. Selama ini pengolahan ubi kayu masih sederhana, hanya digoreng dan direbus saja. Sehingga dirasakan perlu untuk mengolah ubi kayu menjadi produk olahan pangan yang mempunyai nilai ekonomi tinggi. Peningkatan nilai ekonomi dilakukan dengan pembuatan nugget berbahan dasar ubi kayu. Metode pelaksanaan kegiatan ini  dilakukan dengan sosialisasi  dan praktik pembuatan nugget. Sosialisasi yang diberikan menjelaskan tentang peningkatan nilai ekonomi dengan diversifikasi produk yaitu pembuatan nugget dari ubi kayu. Setelah itu dilanjutkan dengan praktik pembuatan nugget. Praktik ini dimulai dengan menjelaskan bahan yang diperlukan, peralatan yang digunakan sampai dengan proses pembuatannya. Dengan adanya kegiatan pengabdian ini diharapkan nugget yang dihasilkan dapat meningkatkan pendapatan masyarakat khususnya bagi ibu-ibu rumah tangga di Desa Tetebatu Selatan Lombok Timur.
Antioxidant and Antimalarial Potential of Methanolic Extract from Leaves of Titi Tree (Alstonia sp)
Authors: Nindatu Maria , Kaihena Matha , Hieriej Adriana , Killay Amos , Jotlely Hery
Published: November 2023

Alstonia sp leaves extract has previously been reported as a potential antimalarial drug as traditional. This study aims to analyze the antimalarial activity and determine the antioxidant potential of titi tree leaves (Alstonia sp). The method used in this research is a modified method of "4 Days Suppressive Test" which was originally described by Peter with different doses (0.55 g/kg, 0.65 g/kg and 0.75 g/kg body weight) of methanol extract of leaves of Titi tree (Alstonia sp) was administered orally to albino mice. Antioxidants were analyzed using a spectrophotometer. The Leaves of Alstonia sp has antimalarial activity and contains potential antioxidant activity with an IC50 value of 70.12 ppm for leaves (strong category). The dose of 0.75 g has a better effect compared to the other effects because it lowers the level of parasitemia more strongly. So that the leaves of Alstonia sp. pressured to be developed as a nutraceutical.
Implementasi Marker Based Tracking pada Aplikasi Augmented Reality Batik Majalengka Berbasis Android
Authors: Deni Priyadi
Published: November 2023

Abstract. Multimedia is a product of information technology which has the advantage of attracting imagination and attracting public interest, this attraction is supported by images, sound, text and animated movements. Batik businesses experience several obstacles such as obstacles from capital difficulties, lack of product innovation, and lack of utilizing information technology in product marketing. The method used to develop software in this study uses the Multimedia Development Life Cycle (MDLC) method in which there are six stages. With the Majalengka Batik Augmented Reality application, the Tourism and Culture Office of Majalengka Regency and batik entrepreneurs can add choices in conducting promotions, utilize information technology and make it easier for the public to obtain information. People who were not previously familiar with Majalengka batik, with this research the community became get to know Majalengka batik. As well as being able to attract people's interest in wearing Majalengka typical batik.

Abstrak. Multimedia merupakan produk dari teknologi informasi yang kelebihannya untuk menarik imajinasi serta menarik minat masyarakat, daya tarik ini didukung dengan adanya gambar, suara,teks serta gerakan animasi. Usaha batik mengalami beberapa hambatan seperti hambatan dari kesulitan modal, kurangnya inovasi produk, serta kurangnya dalam memanfaatkan teknologi informasi dalam pemasaran produk.Metode yang digunakan untuk mengembangkan perangkat lunak dalam penelitian ini menggunakan metode Multimedia Development Life Cycle (MDLC) di mana terdapat enam tahapan. Dengan adanya aplikasi Augmented Reality Batik Majalengka, Dinas Pariwisata dan Kebudayaan Kabupaten Majalengka serta para pelaku usaha batik dapat menambah pilihan dalam melakukan promosi, memanfaatkan teknologi informasi dan memudahkan masyarakat dalam mendapatkan informasi.masyarakat yang sebelumnya tidak mengenal batik Majalengka, dengan adanya penelitian ini masyarakat menjadi mengenal batik Majalengka. Serta dapat menarik minat masyarakat untuk mengenakan batik khas Majalengka.
Pengaruh Etika Bermedia Menghadapi Hoax dalam Pandemi Covid-19 terhadap Sikap Generasi Muda
Authors: Ade Irma Oktaviani  , Riyanto
Published: November 2023

Abstract. This study was made to determine the influence of media ethics in dealing with hoaxes in the Covid-19 pandemic. This research is a quantitative research of ideas by using descriptive methods. Data were obtained from questionnaires and measured using a likert scale. The data were analyzed using a simple linear regression analysis with the younger generation population accessing online media. The sampling technique used is non probability sampling. The total population is infinity, with a sample number of 100 respondents. Reliability test using cronbach alpha formula and data processing technique using SPSS. The results of this study are that the influence of media ethics variables on hoaxes in a pandemic shows positive and significant results.

Abstrak. Penelitian ini dibuat bertujuan untuk mengetahui pengaruh etika bermedia menghadapi hoax dalam pandemi COVID-19. Penelitian ini merupakan penelitian kuantitatif dengan menggunakan metode deskriptif. Data diperoleh dari kuesioner dan diukur dengan menggunakan skala likert. Data dianalisis menggunakan analisis regresi linear sederhana dengan populasi generasi muda yang mengakses media online. Teknik sampling yang digunakan yaitu non-probality sampling. Jumlah populasi tak terhingga, dengan jumlah sampel 100 responden. Uji Reliabilitas menggunakan rumus alpha cronbach dan teknik pengolahan data menggunakan SPSS. Hasil dari penelitian ini bahwa pengaruh variabel etika bermedia terhadap hoax dalam pandemi menunjukan hasil yang positif dan signifikan.
Konvergensi di Ruang Redaksi pada Kelompok Media Group
Authors: Mochamad Fernanda Abuzar Zuhri  , Early Afif Fadhilla  , Septiano Mandalika  , Sheila Anindya Tsany Raihan  , Niken Sari
Published: November 2023

Abstract. The phenomenon of media convergence is a necessity that cannot be avoided, media convergence has a very significant influence on media practice. This research examines media convergence in the newsroom of Media Group, a leading media entity in Indonesia. Using a qualitative method approach, this study used a media group case study using interviews, direct observation and analysis of documents related to data collection. This research identifies the impact of convergence in the media, besides that this research also highlights the challenges and opportunities faced by newsrooms in dealing with the convergence process. Challenges cover all the basic aspects of editorial which cause adjustments in the newsroom, as well as management aspects that must continue to adapt. Convergence has changed the newsroom landscape

Abstrak. Fenomena konvergensi media adalah sebuah keniscayaan yang tidak dapat dielakkan, konvergensi media memiliki pengaruh yang sangat signifikan dalam praktek media. Penelitian ini mengkaji konvergensi media pada ruang redaksi Media Group, sebuah entitas media yang terkemuka di Indonesia. Menggunakan pendekatan metode kualitatif penelitian ini menggunakan studi kasus media group dengan menggunakan metode wawancara, observasi langsung dan analisis dokumen terkait dalam pengumpulan data. Penelitian ini mengidentifikasi adanya dampak pengaruh konvergensi dalam media, selain itu penelitian ini juga menyoroti tantangan dan peluang yang dihadapi oleh ruang redaksi dalam menghadapi proses konvergensi. Tantangan meliputi seluruh aspek mendasar keredaksian yang menyebabkan harus adanya penyesuaian dalam ruang redaksi, serta aspek manajemen yang harus terus beradaptasi. Konvergensi telah mengubah lanskap ruang redaksi.
Pengaruh Konten Vlog YouTube Rans Entertainment terhadap Persepsi Penonton pada Brand Luxury
Authors: Roni Maulana  , Nyoman Puspadarmadja
Published: November 2023

Abstract. This study aims to determine the impact of RANS Entertainment's YouTube vlog content on audience perceptions of luxury brands. Along with the development of technology and the increasing use of social media, especially YouTube, public figures are competing to create content to attract attention and make money. One of the most popular YouTube content is Raffi Ahmad's YouTube vlog content which is managed by the RANS Entertainment production house. Each content always displays their daily lifestyle. The theory used in this research is para-social interaction theory, and YouTube vlog content is measured by three dimensions, namely social attractiveness, physical attractiveness, and para-social interaction. Furthermore, the variable of audience perception on luxury brands is measured by three dimensions, namely brand value, brand-user imagery fit, and luxury brands. The research uses quantitative methods and survey methods with questionnaires. The research sample consisted of 80 participants. A basic linear regression formula was used to test hypotheses. The results demonstrated that RANS Entertainment's YouTube Vlog material had a significant impact on the viewers' perceptions of luxury brands within the moderate influence category. This means that the more RANS Entertainment's YouTube vlog content is improved, the audience's perception of luxury brands will increase.

Abstrak. Penelitian ini bertujuan untuk mengetahui dampak konten vlog YouTube RANS Entertainment terhadap persepsi penonton pada brand luxury. Seiring kemajuan teknologi dan meningkatnya penggunaan media sosial, khususnya YouTube, membuat para publik figure berlomba-lomba membuat konten untuk mendapatkan perhatian dan menghasilkan uang. Salah satu konten YouTube yang paling digemari adalah konten vlog YouTube milik Raffi Ahmad yang dikelola oleh rumah produksi RANS Entertainment. Di setiap kontennya selalu menampilkan gaya hidup mereka sehari-harinya. Teori yang digunakan dalam penelitian ini adalah teori para-social interaction. Konten vlog YouTube diukur dalam tiga dimensi yakni daya tarik sosial, daya tarik fisik, dan interaksi para-sosial. Selanjutnya, variabel persepsi penonton pada brand luxury diukur dengan tiga dimensi: brand value, brand-user imagery fit, dan brand luxury. Penelitian menggunakan metode kuantitatif dan metode survei dengan kuesioner. Sampel penelitian sebanyak 80 orang. Pengujian hipotesis menggunakan rumus regresi linear sederhana. Hasil penelitian menunjukkan bahwa konten vlog YouTube RANS Entertainment memberikan dampak terhadap persepsi penonton pada brand luxury, yang signifikan dalam kategori pengaruh sedang. Artinya, semakin banyak konten vlog YouTube RANS Entertainment  yang ditingkatkan, maka persepsi penonton pada brand luxury akan meningkat.
Pengaruh Customer Relationship Management (CRM) terhadap Kepuasan Pelanggan Maxim
Authors: Dinda Nurhaliza Putri Diana  , AG Sudibyo
Published: November 2023

Abstract. Customer Relationship Management (CRM) is considered a way of retaining customers through the company’s supply chain. Customer satisfaction can later be used as a strategy to maintain a good relationship between customers and companies. Online transportation appears to make it easier for people to use public transportation and others. The purpose of this research is to find out the role of Customer Relationship Management (CRM) is demonstrating customer satisfaction with maxim drivers. This research method uses surveys and quantitative approaches. The number of samples that were used by respondents was 100 people. The data for analysis used validity and reliability tests using Kaiser-Meyer-Olkin (KMO) and Alpha Croncbach as inner model representatives. Based on the results of the regression test analysis obtained, it was stated that there was an influence of Customer Relationship Management (CRM) on customer satisfaction of Maxim’s online taxi driver.

Abstrak. Customer Relationship Management (CRM) dianggap menjadi suatu cara untuk mempertahankan pelanggan melalui rantai pasokan perusahaan. Kepuasan pelanggan nanti nya dapat dijadikan sebagai strategi agar tetap memiliki ikatan yang baik antara pelanggan dengan perusahaan. Transportasi online muncul untuk memudahkan masyarakat dalam menggunakan transportasi ojek dan lainnya. Adapun tujuan dalam penelitian ini adalah untuk mengetahui peran Customer Relationship Management (CRM) dalam menunjukkan kepuasan pelanggan pengguna ojek online Maxim. Metode penelitian ini menggunakan survei dan pendekatan kuantitatif. Jumlah sampel yang digunakan responden sebanyak 100 orang. Data untuk analisis menggunakan uji validitas dan reliabilitas menggunakan Kaiser-Meyer-Olkin (KMO) dan Alpha Cronbach sebagai representatif inner model. Berdasarkan hasil analisis uji regresi yang didapat, dinyatakan bahwa terdapat pengaruh Customer Relationship Management (CRM) terhadap kepuasan pelanggan ojek online Maxim.
Peran Public Relations melalui Media Sosial Instagram dalam Membentuk Citra pada PT Flip
Authors: Setiyawati  , Margareta Manalu Lovett
Published: November 2023

Abstract. Along with the development of advances in communication technology and increasing Internet users, companies are interested in creating innovative products in the form of mobile application-based financial technology applications, one of which is the Flip mobile application. This application offers features that can be used for payment transactions and money transfers between bank accounts. This study aims to determine the role of Public Relations through social media in shaping the image of PT Flip. This research uses a qualitative approach with a constructivism paradigm. The research data was obtained through in-depth interviews and secondary data using books, journals, websites and documentation. Qualitative research data analysis using categorization method. The research findings show that the role of Public Relations in shaping the image of PT Flip is to disseminate messages tailored to customers and online audiences, provide online entertainment and experiences to online audiences, collect valuable information related to public opinion.

Abstrak. Seiring semakin berkembangnya kemajuan teknologi komunikasi dan meningkatnya pengguna Internet membuat perusahaan tertarik menciptakan produk inovatif berupa aplikasi financial technology berbasis aplikasi mobile, yang salah satunya aplikasi mobile Flip. Aplikasi ini menawarkan fitur-fitur yang dapat dipergunakan untuk bertransaksi pembayaran maupun transfer uang antar rekening bank. Penelitian ini bertujuan untuk mengetahui peran Public Relations melalui media sosial dalam membentuk citra PT Flip. Penelitian menggunakan pendekatan kualitatif dengan paradigmanya konstruktivisme. Data penelitian diperoleh melalui wawancara mendalam dan data sekunder menggunakan sumber buku, jurnal, website, dan dokumentasi. Analisis data penelitian kualitatif menggunakan metode pengkategorian. Hasil temuan penelitian diketahui bahwa peran Public Relations dalam membentuk citra PT Flip yakni melakukan penyebaran pesan yang disesuaikan dengan pelanggan dan khalayak online, memberikan hiburan dan pengalaman online kepada khalayak online, mengumpulkan informasi berharga terkait opini publik.
Kajian Penerapan Konsep Restorasi pada Kawasan Percandian Muaro Jambi
Authors: Etika Maherty
Published: November 2023

Kawasan Cagar Budaya Nasional (KCBN) Percandian Muaro Jambi adalah salah satu situs bersejarah yang kaya akan peninggalan budaya dan sejarah masa lalu. Namun, serangkaian faktor seperti erosi, kekeringan, dan tindakan manusia telah mengancam kelestarian situs ini. Karya tulis ilmiah ini bertujuan mendeskripsikan pelesatarian kawasan percandian Muaro Jambi dengan penerapan azas pencagaran restorasi dalam memastikan keberlanjutan, keaslian, dan keterjagaannya sebagai warisan budaya yang penting. Metode penelitian yang digunakan adalah analisis deskriptif dengan studi literatur. Dari hasil studi, diperoleh hasil yaitu untuk melakukan restorasi pada Percandian Muaro Jambi dapat dilakukan dengan perawatan rutin, pelibatan partisipasi masyarakat dalam pencegahan perusakan di kawasan tersebut mengingat usia candi yang sudah tua, serta pembatasan jumlah pengunjung ketika kondisi candi sedang dalam masa perawatan. Selain itu, diperlukan peningkatan kegiatan pengawasan untuk mencegah kerusakan lebih lanjut akibat tindakan manusia dan bencana alam. Dengan begitu, azas pencagaran restorasi akan diterapkan sebagai pendekatan utama dalam merumuskan strategi pelestarian yang berkelanjutan.

Kata Kunci : Pencagaran, Restorasi, Kawasan Cagar Budaya Nasional, Percandian Muaro Jambi.
Dampak Ekonomi Pembangunan Jalan Pertanian di Desa Dangiang, Kabupaten Garut
Authors: Windani Juwinda , Sukmawati Annisa Mu'awanah
Published: November 2023

Jalan adalah salah satu elemen penting dalam pembangunan wilayah perdesaan. Jalan pertanian merupakan jalan khusus yang ditujukan untuk memudahkan mobilitas pengangkutan produksi hasil pertanian, alat, dan sarana produksi menuju lahan pertanian. Penelitian berlokasi di Desa Dangiang, Kecamatan Cilawu, Kabupaten Garut. Meskipun jalan terbangun pada akhir tahun 2021, tetapi dampak pembangunan jalan pertanian di Desa Dangiang mulai terasa. Penelitian bertujuan untuk menemukan dampak ekonomi pembangunan jalan pertanian di Desa Dangiang. Penelitian menggunakan metode penelitian kualitatif dengan teknik analisis deskriptif kualitatif. Informasi dikumpulkan dengan melalui wawancara dengan teknik purposive sampling kepada enam informan dan observasi lapangan. Hasil penelitian menunjukkan bahwa pembangunan jalan pertanian memiliki dampak bagi produktivitas hasil pertanian petani Desa Dangiang. Hal ini terkait dengan fungsinya untuk membantu mempercepat daya angkut hasil produksi pertanian ke tengkulak dan mempermudah mobilitas sarana produksi pertanian. Keberadaan jalan pertanian juga berdampak secara spasial yang ditandai dengan kenaikan harga lahan dan kemunculan rumah baru di sekitar jalan. Untuk itu, diperlukan pengendalian pemanfaatan lahan di sekitar jalan pertanian agar tidak terjadi konversi lahan yang masif menjadi permukiman karena semakin terbukanya aksesibilitas.
Influence of Different Insecticidal Seed Treatments on Wheat
Authors:   Division Entomology, Indian Agricultural Research Institute New Delhi 110012, B.K SRIVASTAVA
Published: November 2023

During seed treatment studies of cereals (Srivastava, 1955) at Kansas Agricultural Experiment Station, Manhattan, U. S. A. some interesting results were observed with wheat which are recorded below. Insecticides and insecticide-fungicide formulations were applied at different rates as seed treatment on wheat to determine the effect of each on germination and subsquent plant growth. The insecticides used were wettable powders of 25% lindane, 75% aldrin, and 50% heptachlor. Insecticide-fungicide combinations used included Seed Guard, a commercial wettable powder formulation, and liquid Panogen PA-1 and Panogen PA-2. A given quantity of certified Pawnee wheat was weighed and treated with different dosages of chemicals in a motordriven rotary mixer on the basis of fluid or avoirdupois ounces per 100 pounds of seed. Treated and untreated samples were then placed in individual cotton sacks and stored in a dry room to simulate farm storage conditions.
Studies in Green Leaves II Seasonal Variations in the Nitrogen and Carbon Contents of Green Leaf Manures.
Authors:   Agricultural College and Research Institute,Coimbatore 641003, K.S NAIR , S VARADARAJAN ,   Agricultural College and Research Institute,Coimbatore 641003, A MARIAKULANDAI ,   Agricultural College and Research Institute,Coimbatore 641003
Published: November 2023

The application of green manure to paddy soils under water-logged conditions has been found to be beneficial for increasing the yield of the paddy crop (in most cases) and is almost an universal practice in this country. The incorporation of the manure is effected either by raising a crop and ploughing it in situ, or by applying the material brought from roadside trees and forest. areas. The former practice is generally adopted where sufficient water facilities are available. In places where this is not possible green leaves are collected from outside and added to the soil just prior to puddling or two or three weeks before transplanting the paddy seedlings.
A Note on Third Leaf in Sugarcane as an Indicator of Nutrient Status and Yield of the Crop
Authors:   Assitant Chemistry, Central Sugarcune Research Station,Cuddalore 607 001 Tamil nadu., T.R SUBRAMANIAN
Published: November 2023

Foliar analysis for determining the nutritional needs of the sugarcane crop has been widely adopted in many cane producing countries. In Puerto Rico, 4, 5, 6 leaf at 10-12 weeks after fertilisation of the cane is taken as an indicator of the nutrient status of the crop and various levels of N, P and K in leaf have been fixed to denote the different levels of nutrition of the crop (4). Foliar diagnosis as a routine control of manurial practices is adopted in Mauritius, British Guiana and other places. Mohan Rao (3) has reported that at Anakapalle the differences in availability and nutritive capacities of different manures are manifested in third leaf nitrogen. Recent work in Hawaii has indicated that stalk tissues are more sensitive and reliable indicator than foliar regions (1).
The Effect of Environment on Yield and Quality of Cotton
Authors:   Agricultural Research Station Kovilpatti, P.V MARAPPAN
Published: November 2023

The yield of a crop and quality of the agricultural produce for which it is valued are highly complex characters which are governed by a large number of genetic factors. The expression of these characters is also influenced to a great extent by the environment and the appearance and behaviour of a genotype may therefore be taken to represent an interaction between heredity and environment. Chandrasekharan and Parthasarathy (1948) stated that earliness in crops like Cholam and rice is a Mendelian character but it is also governed by an environmental factor like light. Garner and Allard (1920) pointed out that the length of the day and night has pronounced effect on the onset of flowering. Thus, even genetically pure strains of crop plants are known to show developmental or fluctuating variations under the influence of different set of environmental conditions. These fluctuating variations are important to the plant breeders engaged in crop improvement work as they affect the proper evalution of the desired genotype. Therefore, a detailed knowledge regarding the influence of environmental factors on economically important characters of crop plants is very essential.