bluuebunny/crossref_metadata_2025 huggingface dataset:
Do racismo epistêmico às cotas raciais: A demanda por abertura na universidade
Authors: Martins Zilda , Basthi Angélica , Julie Raika , Moura Amanda , Michelle Lídia
Published: December 2018

Este artigo é uma reflexão acerca do racismo, a partir do diálogo entre intelectuais negros e negras, professores e pesquisadores de diferentes campos do saber de universidades brasileiras. Os entrevistados apontam o contraste entre o racismo epistêmico, eurocentrado, e a nova realidade dos campi diante das políticas públicas de ações afirmativas e cotas raciais. Ressaltam o tensionamento da questão e a demanda de abertura para o pensamento crítico sobre a nova realidade das relações raciais brasileiras, que exigem transformação. Fenômenos comunicacionais também são debatidos, assim como a necessidade de um novo ethos social, livre da herança da opressão colonial.
Stuart Hall – Sobre fotografia
Authors: Gupta Sunil
Published: December 2018

O artista, ativista e escritor Sunil Gupta entrevista Stuart Hall em sua casa em 2001, quando Hall recebeu um diploma honorário da University of the West Indies.Stuart Hall discute a importância da fotografia - a fotografia britânica negra em particular - e seu interesse pelo visual.
Ian Gough. Heat Greed and Human Need: Climate Change, Capitalism
and Sustainable Wellbeing. Cheltenham, UK: Edward Elgar Publisher
Limited. 2017. 250 sages. $26.29 (Paperback).
Authors: Anjum Abedullah
Published: December 2018

The book entitled, Heat Greed and Human Need: Climate Change,
Capitalism and Sustainable Wellbeing provides-an economic, social, and
political analyses of the drivers of climate change. It investigates the
political economy of capitalism and offers a long-term,
interdisciplinary analysis to mitigate the effect of climate change on
temperature, while also improving equity and social justice. The book is
divided into two parts. Part 1 covers the conceptual and global issues
while Part II focuses on the affluent world. The climate change is a
global threat, posing existential dangers while at the same time posing
wicked dilemmas in coordinating global action to constrain it. These
issues are of epochal significance and provide sufficient justification
for Part I. The second part analyses `welfare states' of the developed
world. It addresses how far they are dependent on the carbon economy and
how they can be reformed to pursue both carbon mitigation and human
welfare simultaneously. This leads into analyses of policy-making under
different scenarios of production, consumption and growth. Different
`eco-social' policies that could combine sustainable livelihood with
human well-being are proposed and conclbsibm4 are summarised.
Achieving the Shared Economic Growth
Authors: Jwa Sung-Hee
Published: December 2018

After critically reviewing the literature on the institutional
approaches for the shared growth, this paper briefly presents a General
Theory of Economic Development (GTED) as basis for the discussion of
shared growth. The GTED argues that Economic Discrimination (ED) by
Markets, Corporations and Government is a necessary condition for shared
economic development while Egalitarianism by any of them is a sufficient
condition for economic stagnation. ED means treating the different
differently while Egalitarianism is antithesis to ED. This paper also
presents a new empirical framework for analysing growth and productivity
implied by the GTED, and provides the empirical results that a 1 percent
increase of per capita corporate asset brings about a 0.4 percent
increase in per capita income and a decrease of income GIN1 coefficient
by 0.015, supporting "the corporate-led shared growth hypothesis" of the
GTED. Finally, the paper discusses the dramatic experiences of the rise.
and fall of Korea's economic development and the stagnated Pakistani
experience over the last 60 years, implying that the growth stagnation
has been due to the anti-corporate policy led by the egalitarianism. JEL
Classification: B, B5, D21, D23, 01, 043, P14 Keywords: General Theory
of Economic Development, Shared Growth, Economic Discrimination (ED),
Egalitarianism, Corporate-led Shared Growth, ED Policy Paradigm
Pengaruh Program Csr Internal Dan Lingkungan Kerja Fisik Terhadap Kepuasan Kerja Karyawan Pada Pt Alex Putra Group Dikota Cilegon
Authors: Falaah Miftahul , Murad Anizir Ali , Sunaryo Deni
Published: December 2018

The purpose of this risetto determine the effect on each dependent variable Effect of CSR Internal(X₁) and Physical Work Environment (X₂) on the dependent variable Employee Job Satisfaction (Y). In this study data was collected through a questionnaire method for 39 respondents who worked at PT. Alex Putra Group Cilegon. The analysis used was multiple linear analysis using data analysis techniques that have fulfilled the validity, reliability test and classical assumption test, so as to produce the regression equation as follows:Y = 16,736 + 0,406 X₁ + 0,731 X₂ + e, The results of the analysis found that both the Internal Corporate Social Responsibility Program variables and the Physical Work Environment had a significant influence on Employee Job Satisfaction. The adjusted R Square figure of 0.150 shows that 15 percent variation in Employee Job Satisfaction can be explained by the two dependent variables used in the regression equation. While the remaining 85 percent is explained by other variables outside the two variables used in this study. Keywords: internal corporate social responsibility program, physical work environment, and employee job satisfaction
Rivers in the Russian Arctic support zones and their current status
Authors: Bryzgalo V. A. , Tretiakov M. V. , Rumiantseva E. V. , Shestakova E. N. , Muzhdaba O. V.
Published: December 2018

Implementation of projects to create support zones is closely linked to the optimization of the system of state control over the environmental situation in the Russian Arctic. Previous studies have shown that zones of ecological disadvantage, as well as impact areas, have formed on these territories. In this regard, the urgency of developing and adapting scientific methods for monitoring the status and methods of regulating the quality of freshwater ecosystems is growing. Recent studies show that the reasons for changing the quality of freshwater ecosystems are the introduction of the substances with anthropogenic origin into the water mass and the modification of chemical components of the natural water environment, changes in its physical characteristics and other properties of the freshwater ecosystem.

The aim of this work is to assess the hydrological and environmental state of the river ecosystems in the support zones of the Russian Arctic. The analysis of the long-term regime hydrochemical information (1990–2010) of the state observation network of the Roshydromet was carried out using methods of complex indicators calculating and risk of anthropogenic impact assessments.

Variability of the water pollution degreeis analyzed. Priority and critical hydrochemical indicators are identified. It is shown that the role of the anthropogenic component is currently determinative in the transformation of their hydrochemical regime for the river ecosystems of the support zones under study. Their hydrochemical regime is characterized by high spatial, interannual and intra-annual variability of the component composition of the aquatic environment; formation of a higher “anthropogenically-altered natural background”; periodic accumulation in the water environment of priority pollutants to concentrations of tens of hundreds of times the maximum permissible concentrations, an increase in the frequency of cases of high and extreme high pollution.
Paleoecological characteristics of the Barents sea coast during the late holocene by the example of Sredniy Peninsula
Authors: Sapelko T. V. , Nosevich E. S. , Kulkova M. A. , Murashkin A. I. , Kolpakov E. M.
Published: December 2018

We received results of complex palaeoecological research at south-west Barents Sea coast. In Periayarvi 1 settlement (Sredniy Peninsula) discovered by V. Ya. Shumkin in 1994, archeological excavations of two house-structures were performed. We sampled the sequence in the house-structure 16 date to the Early Metal Age and we studied it with archaeological, palynological, geochemical and radiocarbon methods. The sequence in the house-structure 16 settlement include sand layers in the bottom, the upper part consists of slightly decomposed peat. The radiocarbon data obtained from the charcoal sample from the fireplace in the middle of the house-structure is 2920±70 C14 BP, which correlates with result of pollen analysis. According ac to pollen data, the sequence formation started at the first half of the Subboreal period during the spread of tundra vegetation and then vegetation changed to forest tundra while the climate was getting more comfortable for humans. At the Subatlantic period tundra recovers because of temperature drop. The landscape is getting similar to the modern one. According geochemical indications main functional zones of house-structure were distinguished, and that provides necessary information about main characteristics of living conditions. The complex of methods allows to date Periayarvi 1 settlement to the Early Metal Age. In the results we made reconstruction of palaeoenvironmental conditions in the Late Holocene at the Barents Sea coast.
PROGRAM INTEGRASI LANSIA DAN REPRODUKSI (PILAR) DI BINA KELUARGA LANSIA DAN BINA KELUARGA REMAJA
Authors: DEWI FETI KUMALA
Published: December 2018

Health problem faced is health service of elderly and elderly with age 45 years old and above who get health service according to health standard either at community health centers or in integrated service post elderly group that is equal to 63,26%. This coverage still does not meet the target of 75%. Elderly Family Development and Youth Family Development is an active community organization implemented monthly, all within the reproductive age range, pre menopause and menopause. Participants are still in the reproductive and pre-elderly age range, so it still needs care and service family planning and healthy reproduction. Output target of this activity is the examination of blood sugar, cholesterol and uric acid as detection of Diabetes Militus disease, koleterol, gout and monitoring with control card of examination result. Improve Communication, Information and education about reproductive health and elderly health. The results of examination with necso tool in Elderly Family Development and Youth Family Development as a whole that is high blood pressure value 57 mother (36,31%), high blood sugar counted 8 mother (5,1%), high uric acid 52 mother (33,12%) and high cholesterol counted 14 mothers (8,92%). Knowledge before information about the highest reproduction health is less knowledge as much as 22 mothers (46,81%), after done the highest information is good knowledge as many as 21 mothers (44,68%). Knowledge before information about the highest health of elderly is knowledge of less than 49 mother (44,55%), after done the highest information is good knowledge as much 48 mother (43,64%).
PELATIHAN DAN PENDAMPINGAN PADA KEGIATAN PENGUKURAN TEKANAN PADA KADER POSYANDU DI KALURAHAN SIDOREJO
Authors: Wahyuni W
Published: December 2018

Latar belakang Masalah kesehatan yang sering dihadapi oleh lansia  adalah hipertensi. Hipertensi merupakan suatu jenis penyakit pembunuh paling dahsyat di dunia ini. Deteksi untuk mengetahui hipertensi pada lansia adalah dengan mengukur tekanan darah . adapun masalah yang dihadapi oleh para kader posyandu di Kalurahan Sidorejo yaitu belum mengetahui bagaimana cara melakukan pengukuran tekanan darah. Tujuan : Melatih kader posayndu agar terampil melakukan pengukuran tekanan darah. Metode  yang dikembangkan dalam kegiatan ini adalah memberikan penguatan ilmu pengetahuan dan melatih untuk melakukan pengukuran tekana darah. Hasil : Terjadi peningkatan pengetahuan pada ibu-ibu kader sebelum diberikan sosialisasi dan setelah diberikan sosialisasi  tentang materi hipertensi, berdasarkan umur kader sebagian besar berumur  41-50 tahun . Setelah dilakukan pelatihan pengukuran tekanan darah yang mengalami kenaikan tertinggi pada pemasangan manset yang awalnya semuanya belum bisa 28 (100%)  memasang manset setelah dilakukan dari 28 kader semuanya 28 (100%),  kesimpulan; Terjadi peningkatan pengetahuan sebelum dan sesudah dilakukan sosialisasi tentang materi hipertensi, Sebagian besar berumur 41-50 tahun,  ketrampialan pengukuran tekanan darah memasang manset terjadi kenaikan
THE INVESTIGATION OF THE RELATIONSHIP BETWEEN SOCIAL AND ECONOMIC INDICATORS BY CANONICAL CORRELATION AND PARTIAL CANONICAL CORRELATION ANALYSIS FOR EU AND OTHER DEVELOPED COUNTRIES INCLUDING TURKEY
Authors: ÜNAL Ceren , TATLIDİL Hüseyin
Published: December 2018

Canonical
correlation analysis, which is one of the multivariate statistical methods, is
an alternative to multivariate regression analysis and it reveals the
relationship between the variable sets. In this study, Canonical Correlation
Analysis and Partial Canonical Correlation Analysis are studied practically. In
the application part, various data of 31 countries including EU Countries in
2015 are used. Considering that there is a multidimensional relationship
between human investments and economic indicators of the countries, the
Canonical Correlation Analysis (CCA) is applied in order to reveal these
relationships. In addition to variable sets of human investments and economic
indicators, a new variable set which is expressed to investments for
development is added to application for Partial Canonical Correlation Analysis
(PCCA). Afterwards, the study is terminated with detailed interpretations.
IMPLICATIONS OF INSIDER AND OUTSIDER CEOs ON FIRM PERFORMANCE: EVIDENCE FROM CEO SUCCESSIONS FROM TURKEY
Authors: ATAAY Aylin
Published: December 2018

This study investigates
the performance consequences of Chief Executive Officer (CEO) succession in an
emerging market as prior research suggests that the differences in the
performance implications of CEO successor’s origin may be related to the distinctive
contexts offered by these economies. Hence, we investigated the impact of a new
CEO origin on firm profitability in Turkey for the years 2010 and 2011. The
results showed that there is a positive association between outsider successors
and post-succession profitability in listed companies in Turkey. Further, the
effects of unrelated and related outside succession on post-succession firm
performance differ. While the related outsiders affect negatively the firm
performance, unrelated outsiders contribute positively to the post-succession
profitability (ROA). These findings thus contribute to the existing CEO
succession literature by emphasizing the value of outsider CEOs’ fresh
perspectives, new and diverse skills and initiative for change.
AHP YÖNTEMİ İLE ENGELLİ BİREYE SAHİP AİLELERİN STANDART HAYAT ŞARTLARINA ULAŞABİLMELERİ İÇİN GEREKLİ FİNANSAL DESTEĞİN BELİRLENMESİ
Authors: ECER Fatih , KINAY Ayşe Övgü , NASİBOĞLU Efendi
Published: December 2018

Maddi
güçlükler, engelli bireye sahip ailelerin standart bir yaşam sürmelerini
zorlaştırmaktadır. Bu çalışmada, temel tüketim grupları göz önünde bulundurularak
engelli bireye sahip ailelerin, engelli bireye sahip olmayan aileler gibi
hayatlarını sürdürebilmeleri için gerekli finansal desteği tahmin etmek üzere
bir model geliştirilmiştir.  Çalışmanın
amacı, ana tüketim gruplarını göz önünde bulundurarak engelli bireye sahip
ailelerin diğer ailelerle aynı yaşam standartlarına sahip olmaları için gereken
finansal desteğin belirlenmesidir. Analizlerde, Türkiye İstatistik Kurumu
(TÜİK) tarafından hazırlanan Hanehalkı Bütçe Anketi (HBA) verileri
kullanılmıştır. Analizlere 101.504 hane dahil edilmiştir. Modelin
geliştirilmesi sırasında AHP yöntemi kullanılmıştır. Ayrıca önerilen modelin
kararlılığını göstermek için bir duyarlılık analizi yapılmıştır. Önerilen
model, farklı sayıda bireye sahip aileleri de dikkate almaktadır.
TÜKETİCİ FİYAT ENDEKSİ İLE SATIN ALMA GÜCÜ PARİTESİ ARASINDAKİ İLİŞKİ: MİST ÜLKELERİ ÖRNEĞİ
Authors: NAKIPOĞLU ÖZSOY Ferda , OZPOLAT Asli
Published: December 2018

Bireylerin tükettiği mal ve hizmetlerdeki fiyat
değişikliğini ve yıllık enflasyon değerindeki değişimi ölçmek için yaygın
olarak Tüketici Fiyat Endeksi (TÜFE) kullanılmaktadır. TÜFE para politikasının
oluşturulmasında ve sosyo-ekonomik düzenlemelerin yapılmasında birincil rol
oynamaktadır. Ürünlerin satın almasında ise fiyat farklılıklarını ortadan
kaldıran Satın Alma Gücü Paritesi (SAGP) öne çıkmaktadır. SAGP, ulusal gelir ve
fiyat farklılıklarının karşılaştırmasını yapmak açısından önem arz etmektedir.
TÜFE ve SAGP arasında metodoloji ve içerik açısından bazı farklılıklar ve
benzerliklerin bulunması değişkenler arasında bir ilişki mevcut olup olmadığı
tartışmasını ortaya çıkarmıştır. Bu çalışmanın temel amacı da TÜFE ve SAGP arasındaki
ilişkiyi araştırmak ve henüz yeni temelleri atılan bu tartışmaya katkı
sağlamaktır. Çalışmada, MİST ülkeleri için Dünya Bankası ve IMF
istatistiklerinden elde edilen verilerle 1990-2016 yılları arasında Tüketici
Fiyat Endeksi ile Satın Alma Gücü Paritesi arasındaki ilişki analiz edilmiştir.
Analizde CIPS Birim Kök Kesti ve Pedroni Eşbütünleşme ile Westerlund Eşbütünleşme
testi kullanılmıştır. Eşbütünleşme testleri ile değişkenler arasındaki uzun
dönemli ilişki tahmin edilmiş ve daha sonra FMOLS ve DOLS testleri ile
parametrelerin tahmini yapılmıştır. Çalışmanın sonucuna değişkenler arasında
uzun dönemli ve pozitif yönlü bir ilişki mevcuttur.
KARANLIK ÜÇLÜ ÖLÇEĞİ: TÜRKÇE’ YE UYARLAMA, GÜVENİLİRLİK VE GEÇERLİLİK ÇALIŞMASI
Authors: TOPLU YAŞLIOĞLU Duygu , ATILGAN Özgür
Published: December 2018

Bu
çalışmanın amacı “Karanlık Üçlü” adı verilen, makyavelizm, psikopati ve narsizm
kişilik özelliklerini ölçmek için kullanılmakta olan ölçeğin Türkçe’ye
uyarlanarak güvenilirlik ve geçerliliğinin ortaya konulmasıdır. Bir
işletmede yönetici pozisyonunda çalışanlar araştırma örneklemi olarak
seçilmiştir. Ölçeğin Türkçe dilinde güvenilirlik ve geçerliliğinin test
edilebilmesi için iki farklı örneklemden veriler toplanarak önce keşfedici ve
daha sonra da doğrulayıcı faktör analizine tabi tutulmuştur. Yapılan analizler
sonucunda ölçeğin üç faktörlü yapısının doğrulandığı görülmüştür. Ardından yapı
geçerliliği için gerçekleştirilen yakınsak ve ıraksak geçerlilik testlerinde de
herhangi bir sorun gözlenmediğinden ölçeğin güvenilir ve geçerli bir ölçek
olduğu ileri sürülebilmektedir. Söz konusu bu bulgular, karanlık üçlü ölçeğinin
özellikle işletme yönetimi alanında yapılacak çalışmalarda kullanılabilmesi
için güvenilir ve geçerli bir araç olarak kullanılabileceğini ortaya
koymaktadır.
REKLAMLARDA İDEOLOJİK DİL VE SÖYLEM: NORMAN FAIRCLOUGH EKSENİNDE ELEŞTİREL BİR DEĞERLENDİRME
Authors: PAPATYA Nurhan , GENİŞ Mehmet Ali
Published: December 2018

Bu çalışmada pazarlama ideolojisini kullanarak
kapitalizmin, ideolojik dil politikalarına bağlı reklam söylemini nasıl
ürettiğine ve ideolojik içerikle üretilen reklam söyleminin eleştirel olarak
nasıl çözümlenmesi gerektiğine yönelik kuramsal bir değerlendirme yapılması amaçlanır.
Bu açıdan çalışmada öncelikle reklam söyleminin anlam üretme/dönüştürme
süreçleri belirlenir. Bu süreçler içinde reklam söyleminin pazarlama
ideolojisine bağlanan göstergesel manipülasyonu, egemen sosyal ve söylemsel pratiklere
bağlanan metinlerarası/söylemlerarası ilişkileri ve metinsel/görsel kurgusuna
yönelik anlam üretme/dönüştürme süreçleri ayrıntılı olarak açıklanır. Böylece çalışmada
reklam söylemi, kapitalist dil ideolojilerinin ve meta ilişkilerine bağlı çağrışımlarının
bütünlüğünde arzulara dayalı tüketim imaj ve kimliklerini üreten ideolojik dönüştürüm
aracı kavramsallaştırılır.

Çalışmada reklam söylemiyle üretilen/dönüştürülen
meta ilişkilerine bağlı gösterge ve anlam yapılarının ideolojik içeriğini
(sosyal bağlam, ideolojik dil kullanımı ve doğallaştırılması) okumak üzere
kullanılan eleştirel söylem çözümlemesi, söylem çözümleme yönteminin tarihi gelişimine
bağlı olarak açıklanır. Bu kapsam içinde reklam söyleminin sosyal bağlam ve
söylemsel pratiklerle diyalektik olarak çözümlenmesine imkân veren Norman
Fairclough’un üç boyutlu eleştirel söylem çözümlemesi yöntemi kullanılır.  Ayrıca reklam söyleminin görsel kurgusunu sosyal
bağlam içinde okumak için Gunther Kress ve Theo van Leewueen’in sosyal
semiyotiğinden faydalanılır. Böylece bütünleşik kapsam içinde reklam söylemi, kapitalizme
ait denetimin meta ilişkilerine bağlı çağrışım, ilişki ve kimlik
üretimi/dönüştürülmesi üzerinden yeniden üretildiği sosyal pratik olarak çözümlenir.
MARKETING APPROACH TO THE DEFINITION OF "WORKFORCE COMPETITIVENESS" AND "STAFF COMPETITIVENESS"
Authors: A. NYKONENKO
Published: December 2018

Despite the large number of scientific papers on the subject of workers competitiveness, today the definitions of "workforce competitiveness" and "staff competitiveness" are not as demarcated as they should be. A new vision of these definitions is suggested in the article on the basis of the marketing approach. It allows not only to identify the differences between these definitions clearly, but also to set them against each other. The models of the marketing mix which are defined in the course of the undertaken study, can serve as a basis for the development of methodologies for assessing the competitiveness of the workforce owner in the labor and staff market as the main factor of competitiveness of the enterprise.
INNOVATION ACTIVITY OF AN ENTERPRISE AS AN OBJECT OF MANAGEMENT
Authors: V. SHYNKARENKO  , V. MALOV
Published: December 2018

The existing approaches to substantiation of an innovation activity as an object of management are considered: the singling out of an object from external environment as a system; its presentation as a set of processes; determining their advantages and disadvantages.A combination of process and functional approaches is suggested for substantiation and a visual presentation of the object of management of an enterprise innovation activity. Implementation of the suggested approach will allow getting information about functioning not only of the process on the whole, but also of each management function.
METHODS OF BUDGET PLANNING AT THE ENTERPRISE
Authors: Ya. DOGADAYLO
Published: December 2018

The problems of analysis and systematization of the existing methods of budget planning and selection of the most appropriate ones to be used at the road sector enterprises have been solved in the paper. The main objective of the study is to clarify classifications of the existing methods of budget planning by analyzing thoroughly their nature, advantages and disadvantages, and substantiating types of budgeting methods appropriate for the road sector enterprises. In the paper the essence of the concept "method of budget planning" has been specified and the classification of methods of budget planning has been improved by adding the target method to the feature original base of budget planning, and the experimental and research, expert evaluation and multiple methods to the feature the technique of calculating the planned budgetary indicators. The proposed classification will allow to cover all existing methods of budget planning and carry out more comprehensively the planning activities, taking into account not only the current trends of the enterprise development, or their absence, but also the enterprise target development, the latter meets the requirements of business management in market conditions. On the basis of the specifics of the road sector enterprises operation and budgeting principles the most appropriate methods to be used for budget planning for each of the six classification characteristics have been selected. To classify and select budget planning methods, suitable for the road sector enterprises, the following research methods have been used: abstraction logical and theoretical generalization, analogy, modeling, formalization, analysis, synthesis, deduction and induction. The proposed results of the research can be used by managers, their deputies for economic issues and employees who are interested in effective implementation of budgeting at the enterprises. Application of the proposed classification of methods and implementation of the selected methods of budget planning will ensure enterprises budgeting according to its principles that will prevent typical mistakes in budgeting under the modern conditions.
DEVELOPMENT OF PERSONNEL MANAGEMENT STRATEGIES BY THE METHOD OF CONCEPTUAL ABSTRACTION
Authors: O. KRYVORUCHKO  , T. VODOLAZHSKA
Published: December 2018

The methods of development of personnel management strategies, existing in scientific literature, have been considered in the research. The main goal of this article is to offer a suitable method of developing the strategies of an enterprise personnel management, which is to the greatest extent free from subjectivism, and methodological provisions of development of the common strategy of personnel management and instrumental strategies of personnel management on its basis.In the result of a thorough analysis it was revealed that the methods used for development of personnel management strategies are marked by a certain subjectivism; there are neither methodological tools nor provisions for the development of a common strategy nor instrumental strategies of personnel management at the enterprise.A number of methods of developing personnel management strategies by the types of instrumental strategies and their alternative solutions using the method of conceptual abstraction, taking into consideration the principles of competency-based approach have been suggested in the research. This approach, unlike the existing ones, is an alternative to the single-variant strategies when specifying the appropriate personnel management strategies.Methodical provisions of working out a common strategy of personnel management and instrumental personnel management strategies of an enterprise can be applied for their choice and implementation at any enterprises which fact will allow increasing the efficiency of personnel performance.
ASSESSMENT OF COMPETITIVE ADVANTAGES OF ROAD SECTOR ENTERPRISES
Authors: Ya. DOGADAYLO
Published: December 2018

The methodical approach to assessment of the competitive advantages has been improved in the article by ensuring the objectivity of assessing the efficiency of using the components of road enterprises potential, and considering the data of only the priority competitor as a basis for comparison. The assessment objectivity is achieved by application of the dynamic norm method, which allows taking into account the condition of effectiveness of using each component of the enterprise potential when folding the system of indicators of the enterprise competitive advantages analysis. The dynamic norms for each component of road sector enterprises potential have been substantiated for the practical implementation of the proposed methodological approach. They represent a benchmark model of efficiency of using the relevant resources of the enterprise. Such research methods as abstraction, logical-theoretical generalization, comparison, modeling, formalization, analysis, synthesis, deduction, induction, system approach and dynamic norm method have been used to obtain the presented results. The proposed research results can be used by employees of road sector organizations who are interested in improving their organizations efficiency.
DETERMINING THE ESSENCE AND COMPOSITION OF THE MOTIVATIONAL POTENTIAL OF A COMPANY
Authors: O. KRYVORUCHKO  , Ya. VELICHKO
Published: December 2018

The main approaches to determining the essence and composition of the motivational potential of the company have been considered in the article. The study aims to determine the essence, characteristics and elements of the motivational potential and to formulate the main approach to determining the level of motivational potential of a company. The methods of logic and comparative analysis, the method of generalization, problem-analytical approach have been used in the work. They allowed defining key parameters of motivational potential of a company, the possible areas of its study. The interpretation of the essence of the motivational potential of a company as generalizing dynamic characteristic of internal enterprise resources and efforts for their optimal use by realiation of motivation function has been proposed as the main result of the work. Structural decomposition of motivational potential of an enterprise has been developed by determining its components at the resource level (motivational tools, motivating management personnel, tangible and intangible resources of motivation) and at the aspect level. The Numerical assessment of potentials at each level is assumed to enable assessing the motivational potential of the entire enterprise and become the basis for developing appropriate management decisions to implement the function of motivation.The results of the work can be used as recommendations for assessing the motivational potential of an enterprise, which will help determine the strategic aspects of personnel management through a combination of capabilities and readiness of employees and management of the enterprise for mutual harmonization of goals, interests and main management methods.
ASSESSMENT OF ECOLOGICAL SAFETY LEVEL OF A MOTOR TRANSPORT ENTERPRISE
Authors: I. FEDOTOVA
Published: December 2018

The main methods of assessing the level of ecological safety of an enterprise have been considered in the article. The main purpose of the research is to develop methodical bases of assessing the level of ecological safety of a motor transport enterprise (MTE). The methodical bases of assessing the level of ecological safety of MTE, which are based on assessing safety of MTE basic business processes by four components (innovation, technical and technological, sanitary and hygienic, financial and economic) with the use of generalized function of desirability, have been improved. On this basis, an enterprise can compare its desires and capabilities to implement ecological safety in different business processes. The methodical bases being offered allow making comprehensive assessment of the ecological safety of emissions, discharges and wastes in a single dimensionless scale, which will enable comparative analysis of ecological safety by the business processes of one enterprise or different ones. The methodical bases of assessing the level of ecological safety of an enterprise can be used for any enterprises and organizations. The proposed methods allow identifying problem areas in business processes and creating portfolio of necessary innovation projects in the area of reducing environment pollution from the MTE activity in future.
IMPROVING THE MECHANISM OF IMPLEMENTATION OF CORPORATE SOCIAL RESPONSIBILITY AT MTE
Authors: N. BOCHAROVA
Published: December 2018

The content and meaning of the concept of corporate social responsibility (CSR) of an enterprise have been considered. The approaches of foreign and domestic scientists to the definition of CSR have been analyzed. The necessary components of the concept of “corporate social responsibility” taking into account the demands of the current economic state of domestic motor transport enterprises have been formulated. The problems of implementing the concept of social responsibility in Ukraine have been considered. The main components of the mechanism of CSR introduction at enterprises have been proposed. They are functions, principles, and implementation. The stages of development and adjustment of the mechanism of CSR implementation at MTE have been formulated. The necessity of separating the structure of the mechanism of CSR introduction at the implementation level for the external and internal environment of the enterprise has been specified. The structure of the mechanism of implementing corporate social responsibility of a motor transport enterprise, taking into account the search of ways of adapting the concept of socially responsible business to the Ukrainian conditions, has been proposed.
PERSPECTIVE AREAS OF TRANSPORT DEVELOPMENT IN UKRAINE
Authors: L. FILIPKOVSKA  , V. MURATOV
Published: December 2018

The relevance of the research consists in determining the strategic areas for the development of Ukraine's transport as the most important basic factor for sustainable and dynamic economic growth, strengthening its positions in the domestic and international arena. In the article, the solutions of these issues have been proposed to be obtained with the help of analysis of the state of the transport industry in the country and disclosure of the advantages of the functioning of the tra-nsport complexes in the countries of the near abroad.
ASSESSMENT OF THE EFFICIENCY OF CARGO TRANSPORTATION WITH THE HELP OF A BALANCED SYSTEM OF INDICATORS
Authors: L. АCHKASOVA
Published: December 2018

The problems of integrating the assessment of cargo transportation effectiveness with the Balanced System of Indicators (BSI) based on matrix modeling have been considered. The method is based on the use of four projections of BSI for assessing the efficiency of transportation. This method has resulted from the research of issue of cargo transportation effectiveness assessment in terms of formation and implementation of operational strategy of motor transport enterprise.This article contains the proposed composition of the matrixes for such an assessment in the context of each projection, and the offered systems of indicators for each matrix. The method allows monitoring deviations from the planned indicators and results of cargo transportation by means of normative matrixes formation. The method enables to automate the process of assessment easily.
DEFINITION OF THE CONCEPT OF “ECONOMIC PORTFOLIO” IN STRATEGIC MANAGEMENT
Authors: V. SHYNKARENKO  , M. BRUSENTSOVA
Published: December 2018

The emergence of the task to define the concept of "economic portfolio" is associated with the need to create the general strategy for the development of a diversified enterprise. The latter, according to I. Ansoff’s statement, is regarded as a set of strategies of the enterprise units. At present, there is no generalized concept that characterizes this set and has ambiguous interpretation – «a portfolio», «a business portfolio», «an economic portfolio», etc. In the article the concept of «economic portfolio», its composition and purpose are substantiated.It is proposed to understand the motor transport enterprise business portfolio as the totality of business strategic units belonging to the same organization that are oriented to servicing one or more strategic economic zones in order to meet the consumers’ needs and make a profit.
EVALUATION OF ROAD SECTORS ENTERPRISES POTENTIAL
Authors: Ya. DOGADAYLO
Published: December 2018

In the article as a result of the analysis of the existing approaches the methodical approach to the evaluation of the enterprise’s potential by providing a quantitative evaluation of components of the road enterprise potential with taking into account their significance, impact on the potential of environmental factors and specific operating conditions of the road sector enterprises has been improved. The potential of the enterprise has been considered as a generalizing dynamic characteristic of the enterprise internal resources that form its capabilities and provide development in a targeted direction taking into account environmental factors. The objectivity of assessment has been achieved by application of the sector method which allows to take into account the nature of the company’s development strategy during curtailing the system of indicators of the enterprise’s potential analysis. For the practical implementation of the proposed methodical approach, subsystems of indicators to analyze each component of the potential of the road sector enterprises have been substantiated, a method has been chosen to determine the significance of each component of the enterprise's potential, a matrix of perspective potential assessment taking into account the influence of environmental factors on it has been developed, and the sequence of actions for assessing the potential of road sector enterprises has been determined. To receive the described results the following research methods have been used: logical-theoretical generalization, abstraction, comparison, modelling, formalization, analysis, synthesis, deduction, induction, system approach, Delphi method, pairwise comparison method and sector method. The proposed results of the research can be used by workers of road enterprises who are interested in sustainable development of the organization both in the short and long term perspectives.
THE CONCEPT OF «QUALITY OF CUSTOMERS’ TRANSPORT-LOGISTIC SERVICE»
Authors: O. KRYVORUCHKO
Published: December 2018

The concept of «quality of customers’ transport-logistic service» has been specified based on the fundamental ideas of quality as the totality of substantial signs, features and properties which distinguish one object or phenomenon from the others and make it definite, as well as application of the modern approach to its understanding as a result of cooperation of the interested persons, in the course of which the necessary set of properties able to satisfy present and arising demands is formed. The quality of customers’ transport-logistic service (TLS) is the totality of properties and features, arising as a result of cooperating of the consumer with suppliers (other interested parties), automobile enterprises (other transport-logistic firms), related to carrying loads and (or) passengers in space and in time with the use of vehicles, rendering the necessary complex of ser-vices, the degree (level) of which allows to satisfy various and constantly changing socio-economic demands. The quality of TLS is the result of the appropriate processes of logistic service (proposal, TLS directly and its completion as controlling information, material, financial and other logistic flows). The totality of TLS properties and features (time of delivery, speed of delivery, rhythm of service, loads safety, flexibility of routes etc.) is formed by the inheritance of quality of resources (material and technical means, information etc.), quality of the organization and management system, quality of TLS processes.
INDICATORS OF THE LEVEL OF CORPORATE SOCIAL RESPONSIBILITY DEVELOPMENT AT MOTOR TRANSPORT ENTERPRISES
Authors: N. BOCHAROVA  , A. SHCHEPILINA
Published: December 2018

The existing approaches to determining the level of corporate social responsibility (CSR) development of specific business companies have been studied. Taking into account the identified advantages and disadvantages, proposals have been developed for improving the methods of quantitative and qualitative indicators of CSR assessment. The indicators are suggested to be grouped according to the following components of CSR: economic, social, ecological, philanthropic, ethical and technological. Appropriate aspects have been established for each component of CSR. Quantitative and qualitative indicators have been given by aspects. The calculated formulas have been given for the quantitative indicators. The main groups of stakeholders were selected to assess the qualitative development of CSR: consumers, founders, employees, suppliers, the public, state and local authorities. In relation to each group the estimated qualitative indicators were defined of both universal character and taking into account the features of each company’s activity, that is, its size, branch affiliation, sphere of activity, peculiarities of economic activity. To determine the level of CSR development at the enterprise a five-level scale has been proposed. To estimate the quantitative indicators the corresponding specific ranges of numerical score have been calculated. The qualitative assessment by stakeholders is performed according to the proposed criteria set for the respective numerical score from «0» to «5» points. According to the developed scale it is proposed to assess the level of CSR development at the enterprise and to establish the relationship between the stages of the company’s life cycle and the levels of corporate social responsibility development.
FORMATION OF THE PROGRAM OF CSR DEVELOPMENT AT A MOTOR TRANSPORT ENTERPRISE
Authors: N. BOCHAROVA  , A. SHCHEPILINA
Published: December 2018

The existing methods of forming a program of development of corporate social responsibility (CSR) in the operation of motor transport enterprises are studied. A CSR development program has been proposed, taking into account various stakeholder groups at the internal and external levels of CSR implementation. At the internal level owners and workers are considered while the external level includes consumers, suppliers, competitors, community and local residents, and the state. The following directions of CSR implementation are identified: organizational-economic, legal, techno-technological, ecological, and philanthropic. It is proposed to implement measures for each group of stakeholders in every direction of CSR, which in the long run will significantly improve the overall level of corporate social responsibility at the enterprise. This will enhance the psychological climate of the personnel and improve the staff’s health and well-being, which will increase the overall efficiency of the company. The introduction of the recommended measures will increase the attractiveness of the company for the stakeholders and improve the company’s image to attract new employees, which will level up the staff’s loyalty. At the ecological level these measures will improve the health of the local population, reduce expenses considerably, save fuel and energy resources, cut water, heat and paper consumption in the office. Implementation of the program of CSR development will allow the company to improve its business reputation and will generally contribute to the enterprise’s business development.
INTEGRATED APPROACH TO IMPROVING BUSINESS PROCESSES OF THE ENTERPRISE
Authors: O. KRYVORUCHKO
Published: December 2018

The existing methods of improving business processes of the enterprise are considered. The use of short-term methods is focused more on the improvement of fragmentary processes within the functional specialized management structures with the aim of their unification and standardization within the framework of the ISO. They are most commonly applied in the concept of total quality management (TQM). The realization of long-term methods is aimed mainly at making significant changes in existing BP and designing their new types, which will correspond to the dynamics of the environment. The scientific and methodical recommendations for implementation of the integrated approach to improvement of the business processes, which involve the use of methods of quality management system, continuous process management and, if necessary, the implementation of reengineering is proposed. The approach is based on the implementation of two circles. The first circle provides for the following sequence of actions: introduction of a quality management system and application of its methods; application of continuous process management; reengineering business processes in the form of a systematic type – redesign of business processes. The second circle is related to the implementation of the reengineering "with a blank sheet of paper". It involves reengineering business processes; optimization of quality management system and implementation of continuous process management. The implementation model of the integrated approach to improving the business processes is based on Deming Shewhart Cycle, the so called PDCA "Plan-Do-Check-Act", taking into account and emphasizing the motivation of the staff (M – motivation), taking into account the leading role in the implementation of any methods and changes. Within the framework of the integrated approach, a system of appropriate methods for improving the BPs according to the stages of their improvement and the PDMCA cycle has been formed. The approach that is suggested will allow to provide systematic description, identification of all aspects of enterprise activity as well as to predict its behavior taking into account the factors of the competitive environment.
IDENTIFICATION OF LOGISTIC BUSINESS PROCESSES OF ENTERPRISES
Authors: А. ОVCHARENKO
Published: December 2018

The implementation of process approach to different areas of company activities is the most effective in modern conditions. Its introduction in the activity of enterprises results in logistics management, whose subject is logistic business processes (LBP). They are a continuous series of tasks which are solved in order to achieve a certain result, focusing on consumer needs related to change of parameters of placement, time, material, information and financial flows in enterprises of the logistics chain. The existing logistics business processes, approaches to their classification are considered and the aim to identify logistics business processes of motor transport enterprise MTE is set in the article. The methods of identification of logistic business processes (ISO 9000, "Retail-H, Y-CIM, SCOR, Value Reference Model (VRM) have been analysed. Taking into account the peculiarities of considered models application, the specificity of MTE, its role in the logistics chain, the hybrid variant of the model of logistic business processes identification has been developed. The SCOR model with its basic ideology of balancing the principle of continuity of material and information flows simultaneously with functional integration has been taken as a basis of the hybrid model of LBP identification. The model was supplemented by applying the classification of logistics business processes towards value creating (for MTE – the processes of supply, production, distribution) and further description of the processes according to the system of characteristics. The model of MTE logistic business processes includes the processes of planning (Planning) that allocate available resources to meet expected demand, execution (Execution), which is initiated by the demand (planned or current), and change of the state of physical products; support (Enable), which is the process that prepares, supports or manages information or relationships on which planning and execution are based. Also SCOR-model has been supplemented by management processes.
JUSTIFICATION OF THE PRINCIPLES OF ENTERPRISE COMPETITIVENESS MANAGEMENT
Authors: V. SHYNKARENKO
Published: December 2018

Each activity must have a theoretical justification in order to be effective. The main thing there is the presence of principles – rules, fundamental beliefs, views on things, etc. The analysis of existing points of view on the system of the principles applied for managing the enterprise competitiveness has shown that the principles proposed by various authors do not correlate with each other; when presenting the list of principles, the method and attribute(s) used for their definition are not indicated; in a variety of the presented principles it is difficult to single out those that should be used for individual elements of the enterprise competitiveness management.The purpose of the article is to provide justification for the system of the principles applied in managing the competitiveness of both an enterprise as a whole and its constituent elements. To solve this problem, it is proposed to use a differentiated approach that means defining separate principles for each element of the enterprise competitiveness management process. The following elements of the management process are suggested: developing a vision, formulating a mission, setting goals, analyzing the external environment of the enterprise, analyzing the potential of the enterprise, identifying alternatives and problems for the development of the enterprise, establishing a target plan for each strategic business unit (SBU), identifying the competitive advantages of each SBU , designing a strategy and its refining, implementing the strategy, controlling and coordinating the implementation of the strategy, assessing the level of competitiveness.Analysis of the nature of each element of the management process allowed to establish the necessary principles of management for each element and the enterprise as a whole. The principles described in the paper will allow researchers to make effective and high-quality decisions on managing the competitiveness of enterprises.