bluuebunny/crossref_metadata_2025 huggingface dataset:
A Constructivist Approach to Marketing Education
Authors: Brito Carlos
Published: March 2021

This chapter offers a constructivist approach to marketing education aimed at coping with some of the most significant challenges faced by the marketing profession: the globalization of business, the growing digitalization of economy and society, and the increasing consumer expectations on being treated as unique and distinctive. To deal successfully with these challenges, marketing education must foster students' development at three levels: more knowledge, new skills, and an attitude of commitment towards the learning process. In other words, it is not only about promoting “knowledge” and “know-how” but also about stimulating “how to be,” preparing future professionals for volatility, uncertainty, complexity, and ambiguity. This means that the success of marketing education does not depend exclusively on the contents of the courses and teachers' scientific skills but also on what students are encouraged to collectively do.
Ethics Courses Teaching Linkage to Quality Management Education
Authors: Saini Damini , Sengupta Sunita Singh
Published: March 2021

Almost every management institution in India has an ethics course in their curriculum that is focused upon inculcating the value set in an individual. To understand the role of ethical education in accelerating the quality of management education, this chapter provides a discussion of implications of the questions of quality, dilemma, and pedagogy of ethical training. In the introduction, the authors emphasize on the reasons of focusing upon the ethical education, then give a brief history of ethics education in Indian management institutions. In order to show the significance, authors also show the place of ethics course in top 10 business institutions in India. Further, the authors describe the main focus of the chapter that is the contribution of ethics in management education.
Weaving a Comprehensive Cloth for a Sustainable Business Education
Authors: Castrillon-Orrego Sergio A.
Published: March 2021

The purpose of this chapter is to share a process to compose a mission for a business program, conceiving it as an aspirational quest, where mindful and critical methods are invoked. By proposing a set of sensitizing questions, organized in a comprehensive matrix, the author argues about the importance of discovering insights, promoting critiques and formulating transformative intentions in business education. After adopting a set of comprehensive goals, some logics of change are explored, and ulteriorly, a mission statement in presented.
Entrepreneurship Education, Business Plan, and the Pyramid Principle
Authors: Marques João Paulo Coelho
Published: March 2021

This article focuses on the teaching of a business plan as a tool for entrepreneurship education through the structure of the pyramid principle, seeking to find out how this framework was used to teach the preparation and communication of the business plan. The case study involved 332 students grouped into 104 projects, developed as a part of the degree in management at the Polytechnic Institute of Coimbra for ten years. The study is qualitative and quantitative and shows that 97.1% of the projects were based on customer needs. The method of teaching students was to guide them to effectuation, implying the application of the contingency model to teach the business plan. However, only 28.4% of the students in the sample indicated an increase in awareness for entrepreneurship and 20.9% stated that learning how to prepare the plan would be useful in the future.
The Role and Contribution of Higher Education in Family Entrepreneurship
Authors: Palma-Ruiz Jesús Manuel , Arzubiaga Unai
Published: March 2021

Driven by increasing awareness of the importance of family firms in most countries, the interest in family business studies is growing at a rapid pace. The entrepreneurial potential of family-owned businesses has been gaining even more attention among scholars and institutions since the 1980s and 90s. This fact joined to the fact that family firms are the most extended type of businesses all around the world has pushed a growing number of higher education institutions to introduce family business education programs in their curricula. Family business education at prominent universities provides high-level support for family SMEs due to such complexities of a family and their needs to the dynamics of a competitive business which can be quite challenging. It is therefore attractive to investigate and compare what characterizes the family business education programs in USA and Spain, including an overview of the most recent offerings among the most prominent higher education institutions.
Complexity Framework for the Project Management Curriculum
Authors: Cleveland Simon , Hinojosa Cristelia
Published: March 2021

Universities' core project management courses address the key principles and best practices of project management methodologies, while elective courses are utilized to introduce alternative project frameworks. The concept of project complexity can be taught to strengthen competency in project managers and enhance the success of the projects they manage. Previous instruction methods were evaluated to determine the key concepts that pertain to project complexity. This article proposes a preliminary framework for the development of an elective course on project complexity.
A Proposed Model of an Intelligent Software Agent for Marketing Education (ISAME)
Authors: Ahmed Hussein Moselhy Sayed
Published: March 2021

The purpose of this article is to illustrate the advantages of intelligent software agent technologies in order to facilitate the location and customization of appropriate marketing education resources, as well as to foster collaboration between individuals within digital environments. In order to do this, this article discusses how such intelligent and interactive software can translate into a better educational environment for marketing curriculum, particularly e-marketing courses. The authors present a conceptual model for managing marketing training and education using intelligent software agent, based on extant literature. So, this article presents some initial test of the proposed model of ISAME usage in marketing education in e-marketing class.
From a Traditional to an Entrepreneurial University
Authors: Arnaut Dino
Published: March 2021

The transformation of a traditional research university to an entrepreneurial university is increasing because of the reduction in university funding from government sources and the constant emergence of a competitive market for research and education. A new approach has emerged, focusing on promoting the spillover of knowledge through university entrepreneurship. The creation of an entrepreneurial culture and the movement towards a Triple Helix model is a complex task that requires the efforts of many dedicated individuals. Universities as centres for knowledge creation and diffusion can be leveraged to generate future economic growth. For small transition countries, it is important that universities operate under policies that encourage entrepreneurship and innovation. The education of young people about entrepreneurship represents a highly valuable preparation for constant changes in the labour market. Entrepreneurial education is crucial to help young people develop entrepreneurial skills, attributes, and behaviour, as well as to embrace entrepreneurship as a career option.
Engaging Students and Communities Through Service Learning and Community-Academia Partnerships
Authors: Bardus Marco , Domegan Christine T. , Suggs L. Suzanne , Mikkelsen Bent Egberg
Published: March 2021

In this chapter, the authors present cases from four teaching marketing education experiences, based on community engagement and service learning principles. The cases address environmental and social issues (i.e., waste minimization [Lebanon], food consumption [Denmark], intellectual disability [Ireland], water consumption, and plastic waste reduction [Switzerland]). This chapter stems from discussions generated during a thematic workshop the authors organized at the 3rd European Social Marketing Conference, held in Espoo, Finland, on September 22, 2016. Through these cases, the authors aim to stimulate critical reflection on the role of service learning in the broader marketing education and on the intersection between education and profession.
Restore Empathy in Modern Business Education
Authors: Lam Maria Lai-Ling
Published: March 2021

This chapter is based on the author's reflection using 27 years' experience in business education in Hong Kong and the United States and decades of research concerning empathy and character development. In this chapter, empathy is defined as a process to consider a particular perspective of another person, to feel as another person feels, and to take action for the needs of that other person. It is related to concern, perspective taking, and action through intersubjective discovery. It has developmental characteristics and includes shared experiences and insightful discoveries in the interpersonal process. She advocates these key four benefits of mature, informed, and mindful empathy: intellectual virtues, effective leadership development, ethical decision making, and social capital at firm level which ultimately enhances profitability and firm valuation. She also shares her years of practice of developing students' empathetic skills in service-learning projects and in her organization behavior course.
The Employee as a Human Resource
Authors: Porth Stephen J. , McCall John J.
Published: March 2021

In this chapter, the authors offer advice to business faculty at Catholic colleges and universities about how a robust and realistic conception of the human person can inform their teaching. This research can support faculty of mission-driven schools of business as they seek to operationalize the implications of the religious affiliation of their institutions. The authors begin by sketching the evolution of management theory over the last century and how theory has changed to represent a fuller and more accurate account of the nature of persons in organizations. They show how the consistent prescriptions of more than a century of Catholic social thought (CST) parallel those now offered by management scholarship. The authors note, however, that though the content of the advice coming from these respective traditions of thought has converged, the grounds of that advice continue to differ in important ways. They conclude by recommending that business faculty embrace and adopt the conception of the person now largely shared between CST and contemporary management theory.
The Compensation Benefit of ITIL® Skills and Certifications
Authors: Galup Stuart Diaz , Dattero Ronald , Quan Jing
Published: March 2021

Information Technology Service Management (ITSM) is a quality management approach for managing IT services that meet business needs. The most broadly accepted ITSM framework is ITIL® (Mann, 2012) and its adoption by organizations across the globe has grown over the past decade. A study conducted by Forrester and itSMF (2013) found that IT service providers that employ ITIL® enjoy better service quality and higher operational productivity as well as cost savings. Therefore, IT professionals with ITIL® knowledge and skills are likely valuable to organizations and earn a higher wage than their peers. This paper investigates whether or not there are salary benefits for IT professionals that possess ITIL® knowledge and skill and what are the estimated benefits, if any. Using a human capital model and employing data from an on-line survey of a large set of IT professionals (16,632 responses) conducted at the end of 2013 this benefit is confirmed and quantified.
To Teach Leadership Ethically or to Teach Ethical Leadership?
Authors: Szymanski Mike , Olszewska Anna
Published: March 2021

Ethical leadership is a cornerstone of a socially responsible organization. However, organizations operating in transition economies experience a confusing mix of old and new institutional pressures. Hence, ethical leaders face a moral dilemma: whether to follow all laws, rules, values, and beliefs or to purposefully disobey some of these. If they make a wrong choice, their company will suffer a competitive disadvantage. Leaders who enroll in executive education programs receive mixed advice. In this chapter, the authors analyze the challenges of ethical leadership education in the context of the Polish economy.
A Systematic Study for Digital Innovation in Management Education
Authors: Mondal Subhra Rani
Published: March 2021

The past two decades have witnessed an unrelenting expansion of management education around the world. At the same time, however, influential scholars—Mintzberg, Bennis, Pfeffer, and others—have leveled pointed critiques at these programs questioning their quality and relevance, as well as their approach to teaching and learning. In the present era of globalization, information technology is really an opportunity for the management education system in Vietnam to convert it to be globally competitive through world-class quality. The present management education model in Vietnam drags the features of the British model designed by the British to train the natives as “OGA,” enabling them to run the administration of the country at that time. Now the management or business education system has changed. Many modern business schools introduced several features in the management education system as replacing the traditional model of curriculum-teacher-student by problem-coach-problem solver, moral education, competence-based techniques approach, etc. This chapter explores and integrated approach to problem-based learning in Vietnam.
Integrated Islamic Social Finance Approach
Authors: Alhabshi Syed Musa bin Syed Jaafar
Published: March 2021

This chapter assesses the Islamic social financial approach by reviewing the concepts of nature, society, and environment of the current social reporting models such as triple bottom line and environmental, social, and governance (ESG) and integrated (corporate) value reporting. These are examined to analyse the limitations of the capital centric and profit motive focus of shareholder wealth approach. Based on the current ‘responsible investor' and ‘social responsibility investment' principles, the view of environment as ‘externality' has impeded the potential realization of social good from an ‘eclectic paradigm' of integrated reporting. An eclectic paradigm is adopted for the integrated Islamic social financial reporting approach by the internalization of environment as part of socio-economic goals to attain social harmony. It offers an opportunity for higher commitment to a more sustainable Islamic social finance development using the principles derived from Infaq, Sadaqah, Hiba, and Waqf. COVID-19 pandemic is particularly unique and to a certain extent has stalled profit motive commercial efforts to activate social funding responses. A more sustainable response is attainable from social market community-based system rather than market-based system. With Islamic social finance approach to COVID-19 pandemic, a more integrated, inclusive, and sustainable reporting is proposed.
Corporate Waqf for Healthcare
Authors: Jamaludin Khairul Fikry , Hassan Rusni
Published: March 2021

Nobody can deny the fact that health is a nucleus to the lives of the nation. The absence of it can create disharmony for an individual and society at large. Recent phenomena of the COVID-19 outbreak has penetrated the lives of masses. This chaotic event causes an adverse effect on the health and wellbeing of people. Funds are always needed to mitigate or deal not only for such pandemic but for other types of diseases as well. Wealth and health have interrelationships that can hardly be separated. This chapter primarily aims to discuss how corporate health waqf can be an alternative means to revive and sustain the good health and wellbeing of people. In addition, this chapter also aims to provide a new model of waqf instrument to realize the concept of Islamic social finance in the healthcare system in Malaysia. The concept of fairness and justice in corporate health waqf is used in this research paper. The concept is crucial in distributing wealth and resources for the betterment of the health and wellbeing of the masses, especially among the B40 and M40. This chapter provides solutions and suggestions for the health institutions to be supported by waqf institutions. This chapter provides an idea to establish the concept of corporate health waqf in order to establish security in health and economics for social wellbeing.
Identification of Influencing Factors in Contributing to Cash Waqf
Authors: Kassim Salina , Hudzaifah Ahmad
Published: March 2021

Waqf has long been the backbone of community service in Indonesia, especially in the fields of religion and education. Considering the importance of waqf in the socio-economic field in Indonesia, the scope of waqf has been widened from originally only in the form of fixed assets to later includes movable assets such as cash. As a country with the largest Muslim population in the world, Indonesia has a huge potential to develop cash waqf. However, this potential has not been able to be optimized mainly due to the lack of awareness among the Muslims in Indonesia regarding cash waqf. Several factors have been identified as important in influencing one's willingness to participate in cash waqf, namely knowledge, income, social-culture, and promotion. To determine the influence of these factors in the context of Indonesia, data obtained from respondents from the survey instrument adopted were subjected to statistical analysis. The findings indicate that all the factors are significant in affecting a person's willingness to participate in cash waqf. In view of this finding, several recommendations are put forward to increase the awareness and willingness to participate in cash waqf in Indonesia.
Utilization and Governance of Waqf Property
Authors: Maamor Selamah , Abd Mutalib Hasyeilla , Hashim Suraiya , Abd Wahab Norazlina , Zainol Zairy , Shakrani Mohd Saharudin
Published: March 2021

Waqf is one of the benevolence charities that are highly encourage in Islam. Through the donated waqf property, the benefit will provide to all of the beneficiaries directly or indirectly. Thus, all waqf property should be managed and administered efficiently. A good and effective institutional mutawalli is capable not only to develop but also to utilize the property. However, most institutional mutawalli facing challenges in their governance practices; hence, these properties are not being utilized to achieve their full impact to other beneficiaries. Therefore, the aim of this chapter is to analyse the current utilization of waqf property and to explore the governance practices based on experience of corporation institution as an institutional mutawalli (IM). A qualitative method applied in this study where formal and semi-structured interview conducted where the participants are those in leadership positions such as CEO and the top management of the chosen institutional mutawalli. This study has chosen Waqaf A-Nur Corporations Berhad (WANCorp) as a case study. The finding from this study discussed in detail the practice and experience of the waqf institution in utilization and governance their waqf properties. This study identifies the crucial characteristic in the waqf property which needs to possess in utilizing and governing the waqf property. The finding also could benefit the similar and different institutional mutawalli and policy makers to identify the important interdependent characteristics to help them attain growth performance.
Successful Models of Islamic Social Finance Initiatives
Authors: Adawiah Engku Rabiah
Published: March 2021

Islamic social finance covers the traditional Islamic instruments based on philanthropy as well as modern forms of Islamic financial instruments such as Islamic microfinance, sustainable and responsible investment (SRI), sukuk, and takaful. Amanah Ikhtiar Malaysia (AIM) is one of the earliest and long-standing Islamic micro-finance institutions in Malaysia, established more than 32 years ago. This chapter examines the Islamic microfinance initiatives of AIM to highlight some of the lessons that can be learnt from its long and successful involvement in microfinance and social finance in Malaysia. The discussion starts with a brief history of AIM, followed by deliberations on AIM's microfinance schemes in terms of their main features and strengths, products, and mechanisms and Shariah compliance aspects. The chapter concludes with some recommendations for further improvements to AIM's operation and outreach.
Challenges Facing Electronic Supply Chains in the New E-Commerce Landscape
Authors: Essila Jean C. , Motwani Jaideep , Alhourani Farouq
Published: March 2021

As organizations are all moving into the e-commerce platform to gain market shares, they realize that electronic supply chain management (e-SCM) powered by enterprise resource planning systems (ERPs) are the new norms and no business organization can operate without both in the new world of e-commerce. Because business via the internet requires different fulfillment approaches, traditional drivers of regular supply chains are no longer adequate for explaining how e-SCM performance is driven. Little attention has been devoted to e-SCM dynamic with ERP and the challenges they pose to organizations. In the e-commerce environment, e-SCM is among the most important factors to organizational success. Effective e-SCM can enhance competitiveness and increase market share leading a higher profitability. Nevertheless, the new e-SCM professionals and other actors must understand the factors that undergird e-SCM performance, their drivers, and the necessity of fully functional ERPs for an effective e-SCM.
Mobile Learning to Support Computational Thinking in Initial Teacher Education
Authors: Connolly Cornelia , Hijón-Neira Raquel , Grádaigh Seán Ó
Published: March 2021

Research on the role of mobile learning in computational thinking is limited, and even more so in its use in initial teacher education. Aligned to this there is a need to consider how to introduce and expose pre-service teachers to computational thinking constructs within the context of the subject area they will teach in their future classrooms. This paper outlines a quasi-experimental study to examine the role of mobile learning in facilitating computational thinking development amongst pre-service teachers in initial teacher education. The study enquires if there are significant differences in grades achieved in computational thinking and programming learning when mobile learning is introduced. Findings showed and reaffirmed the positive influence of the mobile applications on the development of computational thinking amongst the pre-service teachers who participated.
Credit Card Fraud Transaction Detection System Using Neural Network-Based Sequence Classification Technique
Authors: Kumar Kapil , Shyla  , Bhatnagar Vishal
Published: March 2021

The movement towards digital era introduces centralization of information, web services, applications, and devices. The fraudster keeps an eye over ongoing transaction and forges data by using different techniques as traffic monitoring, session hijacking, phishing, and network bottleneck. In this study, the authors design a framework using deep learning algorithm to suspect the fraudulence transaction and evaluate the performance of the proposed system by updating data repositories. The neural network-based sequence classification technique is used for fraud detection of credit card transactions by including threshold value to measure the deviation of transaction. The reconstruction error (MSE) and predefined threshold value of 4.9 is used for determination of fraudulent transactions.
ENGAJAMENTO NO TRABALHO: UM ESTUDO EM UMA CONCESSIONÁRIA DE ENERGIA ELÉTRICA
Authors: Brandt de Oliveira Bruna , Barros Estivalete Vania de Fátima , Amanda Oliveira Ramadam Amandaramadam
Published: March 2021

O objetivo deste estudo consiste em analisar o Engajamento no Trabalho praticado por eletricistas e encarregados de turma que atuam em uma Concessionária de Energia Elétrica localizada no estado do Rio Grande do Sul - Brasil. Para tanto, realizou-se uma pesquisa de caráter descritivo, valendo-se de metodologia qualitativa. A coleta de dados ocorreu por meio de uma entrevista individual, semiestruturada, composta por 6 questões abertas que foram realizadas com os eletricistas e encarregados de turma da concessionária de energia elétrica. O roteiro de entrevista foi desenvolvido com base na Escala de Engajamento de Trabalho Utrechet (UWES) de Vazquez et al. (2015) a análise de conteúdo foi efetivada por meio das categorias definidas à priori: Vigor, Dedicação e Absorção. Os principais resultados encontrados demonstram que os trabalhadores estão engajados em relação a sua atividade profissional, pois manifestaram em suas falas sentimentos de autoconfiança, fortalecimento, resiliência e resistência.
REDES DE GOVERNANÇA: TRATAMENTO TEÓRICO E PROCEDIMENTO DE ANÁLISE
Authors: De Matos Sanchez Fernanda , Antonio Ferraz Cario Silvio
Published: March 2021

O presente artigo tem como objetivo apresentar elementos teóricos constitutivos de redes de governança no âmbito da governança pública, considerada forma hodierna de gestão do Estado. Reveste de importância tal propósito, considerando que o Estado abre à participação de outros atores - de mercado e da sociedade - na formulação propósitos e solução de problemas. Para tanto, recorre-se a publicação acadêmica de autores que refletem sobre o tema de gestão pública. O resultado aponta que estudo de redes de governança deve seguir duas perspectivas: estrutura de governança e análise de rede. Tais perspectivas analíticas devem ser consideradas de forma integrada, abordando, assim, o funcionamento e o conteúdo da rede. As categorias eleitas para análise na primeira perspectiva são: governança, colaboração, interdepêndencia e resultado; enquanto, para a segunda perspectiva: trajetória, interação e aprendizagem.
EDITORIAL
Authors: Mazzini Marcondes Mariana , Pascoal Cassandre Marcio
Published: March 2021

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Health technology assessment through Six Sigma Methodology to assess cemented and uncemented protheses in total hip arthroplasty
Authors: Latessa Imma , Ricciardi Carlo , Jacob Deborah , Jónsson Jr Halldór , Gambacorta Monica , Improta Giovanni , Gargiulo Paolo
Published: March 2021

The purpose of this study is to use Health Technology Assessment (HTA) through the Six Sigma (SS) and DMAIC (Define, Measure, Analyse, Improve, Control) problem-solving strategies for comparing cemented and uncemented prostheses in terms of the costs incurred for Total hip arthroplasty (THA) and the length of hospital stay (LOS). Multinomial logistic regression analysis for modelling the data was also performed. Quantitative parameters extracted from gait analysis, electromyography and computed tomography images were used to compare the approaches, but the analysis did not show statistical significance. The variables regarding costs were studied with the Mann-Whitney and Kruskal-Wallis tests. No statistically significant difference between cemented and uncemented prosthesis for the total cost of LOS was found, but the cost of the surgeon had an influence on the overall expenses, affecting the cemented prosthetic approach. The material costs of surgery for the uncemented prosthesis and the cost of theatre of surgery for the cemented prosthesis were the most influential. Multinomial logistic regression identified the Vastus Lateralis variable as statistically significant. The overall accuracy of the model is 93.0%. The use of SS and DMAIC cycle as tools of HTA proved that the cemented and uncemented approaches for THA have similar costs and LOSy.
Visual rehabilitation of people with oculocutaneous albinism in a tertiary clinical setting in Pakistan
Authors: Shah Mufarriq , Khan Muhammad T. , Saeed Nasir
Published: March 2021

PURPOSE:

All people with oculocutaneous albinism (OCA) have reduced vision. This study aimed to assess the benefits of low vision aids for people with OCA.

METHODS:

Seventy-seven consecutive people with OCA age 4 years and above examined in a low vision clinic were included in the study. Uncorrected and best-corrected visual acuity (VA), VA with low vision devices, types of low vision aids, and refractive errors data were analyzed.

RESULTS:

Of the 77 people with OCA, 57% were in the age group between 4 and 15 years and 43% in the age group of 16 years and above. At the time of presentation, the percentages of visually impaired, severe visually impaired, and blind (using WHO low vision criteria) were 52%, 22%, and 25%. Among them, 39% has near VA of 1 M or better. Difference in the means of the spherical equivalent refractive error in the right eyes and left eyes was −0.494 diopters (−01.686, 0.699; 95% confidence interval). VA improved significantly after adequate refractive correction by more than one log MAR lines in 38.6% (P < 0.01). With low vision devices, in 85.7% (n = 66) participants, VA was enhanced to normal level (6/18 or better) in the better eye while 7.8% still remained in the blind category. Telescopes were prescribed to 61% people for the enhancement of distance VA and hand hold magnifiers were prescribed to 22% people to meet their needs.

CONCLUSION:

Low vision aids can be successfully used in visual rehabilitation of people with OCA to meet their needs.
Complementary and alternative medicine in sarcoma patients treated in an Italian sarcoma center
Authors: Longhi Alessandra , Setola Elisabetta , Ferrari Cristina , Carretta Elisa
Published: March 2021

Background:

Bone and soft-tissue sarcoma are rare tumors. Complementary and alternative medicine (CAM) is often used in cancer patients however limited data are available in sarcoma patients. The aim of the present study is to explore the use of CAM in patients with bone and soft-tissue sarcoma.

Methods:

Patients in follow-up visit for high grade bone or soft-tissue sarcoma at the Rizzoli outpatient clinic from September 1, 2014, to December 31, 2015, were asked, after written consent, to fill out a questionnaire with items pertaining to sociodemographic factors and their use of CAM before, during, or after chemotherapy.

Results:

Four hundred and sixty-nine participated to the survey: 409 were adults and 60 were <18 years old. The percentage of use of CAM in adults was 44.7% and in minors 38.3%. The most common type of CAM was vitamins and minerals, followed by phytotherapy and homeopathy. The majority of patients used CAM after the sarcoma diagnosis. None used CAM alone instead of conventional chemotherapy. Benefits from use of CAM were reported by 75% of patients (some benefit in 53% plus high benefit in others 22%) and side effects in 6.7%. A significant correlation was found with CAM use and female gender, young age (18–44) and higher education. Disclosure to the oncologist was 56% and 69% to their family doctors.

Conclusions:

This study shows that CAM use is frequent among adults and pediatric patients with bone and soft tissue sarcoma as in other cancer patients. Moreover, the profile of these Italian CAM consumers in sarcoma patients is similar to other studies. Patients disclosure to their oncologist or physician about the use of CAM was similar to other Italian studies, but higher compared to other international studies.
Correlation between maternal copper deficiency and premature rupture of membranes: A case–Control study
Authors: Nawfal Hamdi , Alhamid Ahmad , Abd Al-Jawad Abd Al-Hamid , Waez Abdurrahman , Hallak Razan , Shammou Sherine , Tabsho Somayya , Mazketly Muhammad , Saadi Muhammad , Sakur Amir
Published: March 2021

Background: The association between maternal serum copper levels and premature rupture of membranes (PROM) is debated. Aims: This study aims to study the relationship between maternal serum copper levels and the incidence of PROM and to determine risk factors of PROM in Aleppo University Hospital of Obstetrics and Gynecology. Settings and Design: Sixty pregnant women were subjected for this study. Materials and Methods: Pregnant women were subjected for analyzing serum copper concentrations. Maternal serum copper levels were measured by atomic absorption spectroscope. Statistical Analysis: By SPSS (version 22.0). Results: A significant correlation was found between maternal serum copper levels and the incidence of PROM. The relationship presents when copper level is considered as a categorical variable, as mothers with copper deficiency were significantly more vulnerable for PROM (Odds ratios = 0.15, confidence intervals: 0.04–0.61, P = 0.002). Furthermore, the relationship presents when copper level is considered as a numerical variable, as mothers with lower serum copper levels were at significantly higher risk to develop PROM. Difference in means between the two groups was 40.87 μg/dL with CI (14.98–66.75) μg/dL (P = 0.003). Conclusion: Within its limitations, this study suggests a significant relationship between maternal serum copper levels and PROM.
تقدير المخزون الملحي و المحتوي الملحي في خليج السويس
Authors: محمد جاد محمد جاد
Published: March 2021

يهدف هذا البحث إلي تقدير المحزون الملحي و المحتوي الملحي في خليج السويس خلال الفترة من 1889 إلي 2011 بإستخدام البيانات الهيدروجرافية المتاحة. و لسوء الحظ، لم يتم حساب المخزون الملحي أو المحتوي الملحي في الخليج من خلال أي مسح سابق, و بالتالي يمكن إعتبار الدراسة الحالية علي أنها أول محاولة لإجراء هذين الموضوعين البحثييثن في تلك المنطقة. و قد أظهرت النتائج أن المخزون الملحي ينخفض علي مدار السنة من الشمال إلي الجنوب, حيث وجدت قيمه القصوي عند رأس الخليج بينما وجدت قيمه الدنيا عند مدخل الخليج. و علي الرغم من زيادته الواضحة مع العمق في الشتاء و معظم الربيع علي طول الخليج, فإن المخزون الملحي ينقص مع العمق بشكل عام في الصيف هناك. من ناحية بلغ المحتوي الملحي قيمته القصوي بحوالي 3.5589 x 910 طن في وسط الخليج في شهر ديسمبر خلال عمود الماء بعمق 50 م, بينما بلغ المحتوي الملحي لكل وحدة حجم قيمته القصوي بحوالي 43.8979 كجم/م3 في أقصي شمال الخليج في شهر أكتوبر خلال نفس عمود الماء.
تحليل إحصائي شامل لما يقرب من 35 عامًا من بيانات AVHRR SST من الخليج العربي: الاتجاهات، والشذوذ، والتغيرات البين سنوية والموسمية
Authors: عبد الله محمد الصبحي عبد الله محمد الصبحي
Published: March 2021

تم تحليل بيانات درجة الحرارة السطحية SST الشهرية المسجلة بواسطة مجس القمر الصناعي AVHRR الشهرية لأكثر من ثلاثة عقود لتقدير الانحدار والتغيرات الموسمية والتغيرات الدورية في الخليج العربي. سعة التقلبات في درجات الحرارة في جنوب وشمال الخليج أعلى منها في الوسط. ومع ذلك، ينخفض متوسط درجة الحرارة السنوي من الجنوب إلى الشمال. يُظهر متوسط الانحدار ارتفاعًا في درجة الحرارة بمعدل 0.63 درجة مئوية/عقد وهو أعلى مقارنة بالمحيطات، ولكنه يتفق مع الدراسات السابقة في الخليج. علاوة على ذلك ، يظهر الانحدار في SST نقطة تغيير في عام 1996 في الخليج. حيث تشير بيانات درجة حرارة سطح البحر في الخليج إلى استجابة قوية لأزمات حرائق آبار النفط الكويتية عام 1991؛ ومع ذلك، يمكن أن ترتبط هذه الاستجابة بالتأثير الإشعاعي لثوران بركان جبل بيناتوبو في نفس السنه. يُلاحظ من البيانات أن الدورات الموسمية قوية حيث تكون أعلى درجة حرارة خلال شهر أغسطس وأدنى قيمة لها في شهر فبراير. الدورة السنوية قوية في الجنوب مع دورة سائدة تبلغ 11.6 و 17.5 سنة باتجاه الشمال.
التسجيل الأول لأسماك شندلريا (الجوبيات، فصيلة شندلريدي) من الساحل الشرقي للبحر الأحمر- المملكة العربية السعودية
Authors: لافي السلمي لافي السلمي
Published: March 2021

. تم جمع عينتين من الأسماك تنتمي لعائلة الشندليريدي من موقعين مختلفين، هما شرم أبحر وشاطىء شعارة بمنطقة جدة على البحر الأحمر. وقد تم تعريف العينتين على أنهما Schindleria praemtura، ويبلغ طول العينة 9 مم. ويعتبر هذا أول رصد لهذه الفصيلة على الساحل السعودي على البحر الأحمر وعلى الساحل الشرقي للبحر الأحمر بصفة عامة. وتعود أهمية هذا التسجيل، لأنه يزيد من التنوع البيولوجي على الشاطئ السعودي، ويلفت الانتباه إلى أهمية دراسة التنوع الحيوي للأسماك بالمنطقة.
تصنيف سلطعون البراكيوران المرتبط بأشجار المنجروف في منطقة جازان، المملكة العربية السعودية
Authors: أ. ج. كومار أ. ج. كومار
Published: March 2021

الأعمال التصنيفية على السرطانات البراكيوران المرتبطة بأشجار المنجروف من الساحل السعودي محدودة. وتتناول هذه الورقة تصنيف ثمانية أنواع من السرطانات البراكيورانية من نوعين من أشجار المنجروف في جنوب البحر الأحمر، منطقة جازان، جازان وسوماريات. وتم وصف جميع الأنواع شكليًا. وتم توفير الأرقام ذات القيم التشخيصية. حواف التقطيع للكلاب الرئيسية في Austruca albimana و Cranuca inversa لها اختلافات، وقد تم وصفها وتوضيحها أيضًا.
ANALISIS TINGKAT KEMATANGAN LAYANAN JARINGAN BERDASARKAN PERSPEKTIF INTERNAL MENGGUNAKAN COBIT 4.1 PADA UNIVERSITAS KRISTEN IMMANUEL YOGYAKARTA
Authors: Azriel Christian Nurcahyo  , Musthofa Galih Pradana  , Rifqi Hammad
Published: March 2021

Predikat akreditasi “B” pada Universitas yang diperoleh kampus UKRIM pada tahun 2018 membuat pihak manajerial PUSKOM melakukan evaluasi dengan mentitikberatkan sektor peningkatan pengelolaan dan penggunaan teknologi informasi dari tahun ke tahun terutama di bidang infrastruktur layanan bandwidth jaringan internet serta layanan sistem informasi akademik. Kampus UKRIM telah menerapkan teknlogi informasi dalam mendukung proses bisnis dengan tujuan agar pihak manajerial mampu memahami sejauh mana teknologi informasi mampu berperan untuk mendukung proses bisnis guna mencapai tujuan organisasi, maka perlu dilakukan evaluasi.

Evaluasi teknologi informasi merupakan rangkaian proses pengumpulan data dari semua kegiatan informasi yang hendak dievaluasi dan diawasi terhadap teknologi informasi perusahaan tersebut untuk mencapai tujuannya. COBIT (Control Objectives for Information and Related Technology)  merupakan standar kerangka kerja baku internasional yang digunakan  untuk melakukan audit  tingkat kematangan tata kelola proses penyelenggaraan dalam pengelolaan suatu organisasi. Tingkat kematangan atau maturity level pada Cobit terdiri dari 6 tingkat kematangan yaitu tingkat 0 (non-existent), tingkat 1(initial), 2(repeateable), 3(defined) ,4(managed) dan terakhir tingkat 5 (optimised). Setelah dilakukan analisis maka diperoleh hasil temuan yang menunjukkan tingkat kematangan penerpan teknologi informasi. Berdasarkan hasil yang telah didapatkan maka diketahui bahwa nilai tingkat kematangan paling rendah pada  AI3 yaitu 2,34 dan nilai tertinggi pada DS 7 yaitu 3,80.

Kata kunci: bandwidth, COBIT (Control Objectives for Information and Related Technology)
Analisis Kemampuan BI7dRR, Fed Rate dan Inflasi Terhadap Indeks Harga Saham Gabungan
Authors: Godrikus Dedy
Published: March 2021

Penelitian ini mempunyai tujuan untuk menguji apakah terdapat pengaruh dari suku bunga acuan, Fed Rate, serta tingkat inflasi terhadap indeks saham Indonesia. Adapun periode atau waktu penelitian diambil melalui publikasi data pergerakan saham, tingkat inflasi dan suku bunga pada Januari 2017-April 2020. Desain dari penelitian ini memiliki desain dengan pendekatan kuantitatif yakni dengan model analisis regresi berganda yang datanya diubah ke dalam bentuk first differency dan diuji menggunakan uji asumsi klasik terlebih dahulu kemudian dilakukan uji statistik terhadap data yang diperoleh. Adapun data-data penelitian ini berupa time horizon atau disebut juga data time series yang adalah data sekunder yakni berasal dari sumber-sumber laporan yang diterbitkan oleh Bank Indonesia atas data BI7dRR dan tingkat inflasi serta data tingkat Fed Rate yang diterbitkan oleh Board of Governors of the Federal Reserve System. Hasil penelitian menunjukkan bahwa BI7dRR tidak memiliki pengaruh tetapi positif terhadap IHSG sedangkan Fed Rate  memiliki pengaruh positif signifikan terhadap pergerakan Indeks Harga Saham Gabungan (IHSG), serta inflasi memiliki tidak memiliki pengaruh tetapi positif terhadap pergerakan IHSG.
TÁC ĐỘNG CỦA BẢO CHỨNG THƯƠNG HIỆU DÙNG NGƯỜI NỔI TIẾNG LÊN THÁI ĐỘ ĐỐI VỚI THƯƠNG HIỆU VÀ Ý ĐỊNH MUA SẮM CỦA KHÁCH HÀNG - MỘT NGHIÊN CỨU TRONG NGÀNH HÀNG TIÊU DÙNG NHANH TẠI TP.HCM
Authors: XUÂN KIÊN PHẠM , PHÚC VƯƠNG QUÁCH NỮ
Published: March 2021

Nghiên cứu này phân tích tác động của bảo chứng thương hiệu của người nổi tiếng lên thái độ đối với thương hiệu và ý định mua hàng tiêu dùng nhanh (FMCG - Fast Moving Consumer Goods) của khách hàng tại Tp.HCM. Nghiên cứu sử dụng phương pháp nghiên cứu sơ bộ định tính và nghiên cứu chính thức định lượng. Kết quả đánh giá độ tin cậy cho thấy cả 9 thang đo đều có hệ số Cronbach’s Alpha lớn hơn 0,7. Kết quả phân tích nhân tố khám phá cho thấy có 9 nhân tố được trích ra. Kết quả phân tích nhân tố khẳng định (CFA) cho thấy các thang đo đều đạt tính đơn hướng, đạt độ giá trị hội tụ, đạt độ tin cậy và đạt độ giá trị phân biệt. Kết quả kiểm định mô hình nghiên cứu dựa trên bộ dữ liệu 311 mẫu cho thấy cả 7 yếu tố là sự đáng tin, tính chuyên môn, sự hấp dẫn, sự tương đồng, sự yêu thích, sự quen thuộc và sự phù hợp của người nổi tiếng đều có tác động tích cực lên thái độ của khách hàng đối với thương hiệu và đồng thời thái độ của khách hàng đối với thương hiệu cũng có tác động tích cực lên ý định mua. Kết quả từ nghiên cứu này, ngoài những đóng góp về mặt lý thuyết thì còn có ý nghĩa thực tiễn đối với các doanh nghiệp kinh doanh trong lĩnh vực hàng tiêu dùng nhanh trong việc hiểu rõ tác động của bảo chứng thương hiệu dùng người nổi tiếng lên thái độ đối với thương hiệu và ý định mua của khách hàng, để từ đó có kế hoạch tiếp thị và kế hoạch kinh doanh hiệu quả hơn.
FACTORS AFFECTING THE USE OF LOGISTICS SERVICES BY SEAFOOD EXPORTING ENTERPRISES IN HO CHI MINH CITY
Authors: CÔNG NGUYÊN HÀ , THANH DƯƠNG NGUYỄN , TIẾN HOÀNG NGUYỄN
Published: March 2021

The study identifies the factors and measures the influence on the use of logistics services by seafood exporting enterprises in Ho Chi Minh City. Many research models on the same and relevant fields are reviewed to provide the comprehensive research background of the topic. Thereby, the research model and hypotheses are proposed with 26 observed variables for 05 factors of using logistics services. The survey is conducted in Ho Chi Minh City with 161 valid answers accepted for the analysis. After various statistical techniques to fully analyze data, the findings show that there is statistically significant relationship between all five factors and the use of logistics services by seafood exporting enterprises. Transportation time is the most influential factor, followed by reliability, cost, reputation and service quality. In accordance with these results, implications are proposed for both seafood exporting enterprises and logistics service providers to improve their operations and business performance. Despite the limitations during research process, the study has made a significant contribution to the literature of B2B buying relationship in the logistics industry.
II. Ürün Soya Çeşitlerinin [Glycine max (L.) Merrill] Farklı Yetişme Dönemlerinde Ölçülen Fizyolojik Parametreleri
Authors: KIZILGEÇİ Ferhat , Öztürk Ferhat , ELİÇİN Ahmet  Konuralp , TAZEBAY ASAN Nihan
Published: March 2021

Farklı olgunlaşma grubunda yer alan 13 soya çeşidinin yer aldığı çalışma,  tesadüf blokları deneme desenine göre, üç tekrarlamalı olarak 2019 yılında Şırnak ili İdil ilçesinde yürütülmüştür. Çalışmada çiçeklenme başlangıcında (R1) ve tohum olum döneminde (R5)  ölçülen klorofil içeriği  (SPAD), yaprak alanı (YA), yaprak alan indeksi (YAİ) ve yaprak büyüme oranı (YBO) özellikleri incelenmiştir. SPAD değeri R1’de 35.35-42.20 ve R5’de 42.33-36.5; YA özelliği R1’de172.33 cm2 - 41.66 cm2, R5’de198.66 cm2 - 46 cm2; YAI özelliği R1’de 2.46 cm2/cm2 - 1.14 cm2/cm2, R5’de 6.75 cm2/cm2 - 3.34 cm2/cm2 arasında değişim göstermiştir.  İncelenen fizyolojik ölçümler arasında YAI (R5) ile YBO arasında (r = 0.908) olumlu ve % 0.1 düzeyinde ve YA (R1) ile YA (R5) arasında (r = 0,544) olumlu ve % 1 düzeyinde önemli ilişki olduğu görülmüştür.
Normal ve Ultra Dar Çift Sıra Ekim Yöntemlerinin Pamukta (Gossypium hirsutum L.) Verim ve Bazı Lif Özelliklerine Etkisi
Authors: Mehmet BÜNÜL  , Ramazan Şadet GÜVERCİN
Published: March 2021

Pamuk, doğal lif üretiminin yapıldığı en önemli bitkidir. Türkiye koşullarında, mekanize yöntemlerle daha çok 70 x 15 cm2 (70 cm sıra arası, 15 cm sıra üzeri) ekim sıklığında yetiştirilmektedir. Bu çalışma Stoneville 468, Lima ve Candia pamuk çeşitlerinin, üç farklı ekim yöntemiyle oluşturulan bitki sıklıklarına uyum potansiyellerini saptamak amacıyla, 2019 yılında, Kahramanmaraş’ta yürütülmüştür. Çalışma tesadüf bloklarında bölünmüş parseller deneme desenine göre 3 tekerrürlü olarak yürütülmüştür. Çalışma sonucunda, kütlü pamuk verimi ve lif veriminin, farklı ekim yöntemleriyle oluşturulan bitki sıklıklarından etkilendiği, çırçır randımanı ile lif özelliklerinin etkilenmediği saptanmıştır. Stoneville 468 ve Lima çeşitleri çift sıra-I, Candia çeşidi ise çift sıra-II uygulamasında en yüksek verime sahip olurken, 48 x 15 cm2 ve daha dar ekim sıklığının pamuk tarımı için uygun olmadığı saptanmıştır.
Tek Yıllık Yemlik İtalyan Çim (Lolium multiflorum L.) Çeşitlerinde Bazı Bitkisel özelliklerin Belirlenmesi
Authors: Yunus AKTAR  , Tahir POLAT  , Mustafa OKANT  , İbrahim KURT
Published: March 2021

Şanlıurfa koşullarında İtalyan çimi (Lolium multiflorum L.) adaptasyon kabiliyetini belirlemek amacıyla yapılan bu araştırma, Harran Üniversitesi Ziraat Fakültesi Osmanbey Yerleşkesi, Tarımsal Araştırma ve Uygulama Alanında 2017-2018 kışlık ürün yetiştirme periyodunda, 3 tekrarlamalı olarak yürütülmüştür. Denemede özel şirketlerden temin edilen Helen, Caramba, Rambo, Alberto, Tornado, Trinova, Baqueano 7 farklı tetraploid yemlik İtalyan çim çeşidi kullanılmıştır. Çalışmada; bitki boyu, yeşil ot verimi, kuru ot verimi, kuru madde verimi (kg/da), ham protein oranı, yaprak oranı, tohum verimi ve karakterler arası ilişkiler incelenmiştir. Çalışma sonuçlarına göre; bitki boyu 48.67-65.66 (cm), yeşil ot verimi 1798.06–2764.75 (kg/da), kuru ot verimi 484.00-746.00 (kg/da), kuru madde verimi 435.00-671.00 (kg/da), yaprak oranı 29.50-35.17(%), ham protein oranı 10.03-12.13 (%), tohum verimi 48.40-84.18 (kg/da) ve karakterler arası ilişkilerde verimli ve kaliteli ürün için kuru madde verimi ve yaprak oranı karakterlerine önem verilmesi bir seçenek olacaktır.
Bee Plants of Çatak Valley and Determination of Nectar, Polen and Secretion Groups (Van/Turkey)
Authors: Fazlı ÖZTÜRK
Published: March 2021

In this study is aimed to determine the important plant taxa in terms of beekeeping in Çatak Valley (Van). The study was carried out as a result of the scientific excursions carried out for many years in the research zone.  In addition to ecologically important plants, some agricultural and horticultural plants are spread in the study area. For this reason, the area is preferred by beekeepers. As a result of this study, 733 natural and 7 cultures, a total of 740 taxa was determined to be important for beekeeping. 64 taxa of these plants were determined as endemic. Nectar, pollen and secretion groups of bee plants grown in the research area were determined and presented. The importance of beekeeping in the region is emphasized.