Creative Models of Decision-Making in the System of Strategic Management of Agricultural Enterprises’ Development
Authors:   Central Ukrainian National Technical University, Zhovnovach Ruslana , Shatalov Oleksandr ,   State Higher Educational Institution “Pryazov National Technical University”
Published: January 2025

The article is devoted to the study of theoretical approaches and practical foundations of the formation of decision-making models in the system of strategic management (SM). The purpose of the publication is to study the peculiarities of the use of SM’ models on the example of the activities of agricultural enterprises (AE) of the national agrarian sphere of economy of Ukraine. The prerequisites for the transition of enterprises to the practice of SMAE, the requirements for the introduction of integral management models, and the obstacles that stand in the way of their effective use have been studied. Arguments are given in favor of constantly updating the toolkit for the formation of SM’ models, which can meet the needs of AE in the implementation of a proactive entrepreneurial style of management under the conditions of constant dynamic changes in the external environment, the peculiarities of management in an occupied market niche, and the generation of restrictions in the field of business strategy implementation. The hypothesis is put forward that the proposed approach is able to fully ensure the effective use of AE's own resources, to ensure the achievement of economic advantages inaccessible to competitors and survival in the long term. The work provides a classification of the types and varieties of SMAE models by spheres and functions of activity, key areas of development resources use, market behavior inherent in enterprises, types of market activity, available competitive advantages, scope of activity. The system of introduction of the SM is described in detail, which is based on the implementation of innovative methodological approaches to the multi-level positioning of the AE from the point of view of introducing strategic planning into it as, firstly, a corporation/quasi-corporation, and secondly, a set of professional divisions that take care of the implementation of isolated, relatively autonomous management functions, thirdly, the set of business processes of centers of financial responsibility (profit). The procedures of strategic analysis of AE are described as a three-level structure, which is influenced by a set of factors of the macro-environment of indirect influence, the meso-environment of direct influence, and the micro-environment of production activity. There have been formulated prospects for further scientific research in the areas of developing proposals for the specification and maximum filling of individual elements of the decision-making model in the system of the SMAE; development of numerical models for assessing the impact of individual technical components of the strategic planning process on decision-making in the system of information systems; expansion of the list and quantification of the factors of the macro-, meso- and micro-levels of formation taken into account in the SM process; expansion of tools for SWOT-analysis of the internal business environment; the system of indicators for measuring the effectiveness of the implementation of SMAE.