bluuebunny/crossref_metadata_2025 huggingface dataset:
Factors Affecting the Marketing Mix and Internal Resources of Central Javanese Consumers to Purchase PTS
Authors: Heru Yulianto Heru Yulianto
Published: November 2023

This study aims to analyze the influence of marketing mix factors and internal resources on the purchasing decisions of consumers in Central Java who choose higher education. A combination of descriptive and exploratory methods is used along with research factors such as marketing mix, internal resources and purchasing decisions. This study used a technique called structural equation modeling analysis. The results show that the dimensions of product, price, promotion and location contribute to the marketing mix, with the marketing mix contributing the most to promotion. At the same time, resignation factors such as personal characteristics, processes and physical conditions contribute to internal resources, and personal characteristics are the most important factors. Decisions about the type of product, form of product, brand, seller (informant), time of purchase and payment terms contribute to the purchase decision. It turns out that the most important factor is the moment of purchase. Finally, the marketing mix and internal resources contribute to purchase decisions, with internal resources having the greatest influence on purchase decisions
REPRICING AS STRATEGIES TO SURVIVE IN THE HOSPITALITY BUSINESS DURING THE PANDEMIC OF COVID-19 (Case Study at Wyndham Garden Kuta Bali)
Authors: Bangun Mulia Victor
Published: November 2023

This study aimed at analysing the pricing strategy done by Wyndham Garden Kuta Bali as one of the strategies to survive during the pandemic. This was a qualitative research using interview and literature study to collect the data. The interview was done with the general manager of Wyndham Garden Kuta Bali, while literature study was done by analyzing several relevant literatures. Data gained from the interview and literature study were analyze qualitatively by doing data sorting and organizing. Based on the results of analysis, it was found out that pricing was done by the executive committee and owner. The re-pricing done by Wyndham Garden Kuta Bali affected the occupancy in which there was an increase in term of occupancy in 2022. Even though the increase was not that significant, it might be good indicator for the improvement of tourism and hospitality industry in Bali.
CULINARY BUSINESS STRATEGIES IN THE MIDST OF PANDEMIC OF COVID-19 (Case Study at Pork Star Bali)
Authors: Billy Tanius  , I Gusti Ayu Ari Agustini
Published: November 2023

This study aims at finding the existing business implemented by Pork Star Bali to survive during the pandemic of Covid-19. Besides, it aimed at exploring the business strategies that can be implemented by Pork Star Bali. The research method used was descriptive qualitative method by applying SWOT analysis to find out the strategies. Data needed were obtained through interviews and literature study. Based on the analysis, it was found that Pork Star Bali implemented rescheduling work time for all the employees to avoid any laid-off, waiting list strategy to accommodate customers’ interests to enjoy Pork Star Bali foods, and selling vacuum products via e-commerce and Instagram. Meanwhile, the strategies that can be applied in the future by Pork Star Bali are maintaining the quality of products, developing innovative menus and products by utilizing technology based on the market’s trends, opening branch outlets since the market is large, strengthening the online marketing, developing customers’ loyalty by improving the quality and services, and developing staff’s loyalty to avoid any hijacking.
How The Image of The Company and The Value of The Customer Affect Satisfaction
Authors: Octafian Ray , Mochamad Miswanto Gunawan  , Krisnawati Setyaningrum Nugraheni  , Septiana Raihan Saputri
Published: November 2023

A primary goal of this study is to investigate and dissect the connection between a company's public image and its ability to retain satisfied clients. The second objective is to investigate the connection between customer value and contentment. Third, to dissect what factors have the most impact on happiness and why. The description of each variable answer in this study is Corporate Image (X1), Customer Value (X2) and Customer Satisfaction (Y1) can be done by means of descriptive analysis

In accordance with the results of the discussion there are several things that can be concluded in accordance with the objectives of this study there is a positive influence of corporate image variable on customer satisfaction, the better the corporate image that is formed with the existing suitability it will form customer satisfaction. There is a positive influence of the customer value variable on customer satisfaction, the more customers benefit from the programs offered, the more customer satisfaction increases. The customer value variable is the variable that has the biggest influence on customer satisfaction, so it needs special attention for management to improve customer satisfaction.
Product and Location Analysis of Guest Purchase Decisions
Authors: Aswari Novita Indri , Octafian Ray
Published: November 2023

This research has purpose to analyze how the influence of product and location is also to identify which variables are the most dominant on purchasing decisions at Wee Nam Kee Restaurant Semarang. Data collection techniques were carried out by observation and questionnaires. The analytical method used was quantitative descriptive analysis method using the SPSS application for data processing.

The results obtained from this study have a positive and significant effect between product and location on purchasing decisions and the most dominant variable is the Location variable.
HIGHER EDUCATION DEVELOPMENT STRATEGY USING INTERNAL RESOURCES AND MARKETING MIX STRATEGY
Authors: Heru Yulianto  , Bambang Widjanarko Susilo
Published: November 2023

ABSTRACT

As a producer of educational services, higher education is still a seller's market and potential students are flocking to enroll in higher education. The number of PTS and the number of students are relatively large, which causes competition between PTS, with the aim that future students choose higher education more rationally based on their own understanding of changes in the environment. For private higher education providers, the customers who directly use their services are students, and the competitors are providers of educational services at the same level. Changes include academic and non-academic internal initiatives and various forms of external pressure for this satisfactory agency service created by the marketing mix. Elements of this marketing mix strategy include 7P, 4P marketing mix (product, price, channel, advertising) and internal 3P resources (people, process, physical evidence) in service marketing
ANALYSIS OF THE EFFECT OF CAPITAL AND RECEIVABLES ON THE COMPANY'S FINANCIAL PERFORMANCE
Authors: Nurfitriani  , Eka Yudhyani  , Rina Masitho Haryadi  , Danna Solihin  , Catur Kumala Dewi
Published: November 2023

The purpose of writing this journal is to determine the existence of working capital, receivables that are focused on the results of financial performance produced based on financial ratios as a calculation tool in cash turnover, accounts receivable turnover, and inventory turnover which determines how much affects the results of financial performance to obtain company profitability so that the company has the finances to obtain company assets with Asset turnover (ROA). This journal research method is carried out using quantitative methods using descriptive research. The population in this analysis is a financial statement to determine the feasibility of financial performance in a company. The research sample is the entire population or what is often referred to as a saturated sample. The method used in collecting this data is to use literature study research and related research results. The results of previous research show that capital and receivables have a significant effect on the financial performance of how a company can manage capital and receivables as a source of company income in carrying out company activities, and financial statements are carried out using financial ratio calculation tools as a form of improvement and if the output in the financial statements can meet the company's obligations to pay the passiva of the company's assets that determine the size and  The company's small profitability so that it can be a transparent decision making on the feasibility of financial performance in a company.
The Effect of Entrepreneurial Orientation on Firm Performance: The Role of Networking Capability
Authors: Arifah Rahman Amalia , Heri Pratikto  , Ely Siswanto
Published: November 2023

This study aims to determine the effect of entrepreneurial orientation on company performance. This research was also conducted to determine the role of network capabilities as mediators in the relationship between entrepreneurial orientation and company performance. This research is quantitative research with an explanatory research approach which was conducted on women entrepreneurs at the Entrepreneurs Association of Batu City. The sampling method used in this study is a saturated sample of 88 female entrepreneurs. The research data is primary data obtained through the distribution of online and offline questionnaires. The data analysis used is SEM-PLS assisted by SmartPLS 3.3.3 software. The results of this study indicate that entrepreneurial orientation has no significant effect on company performance. Entrepreneurial orientation has a positive and significant effect on network capabilities and marketing capabilities. Network capabilities and marketing capabilities have a positive and significant impact on company performance. This study also found that networking skills and marketing skills act as perfect mediators in the relationship between entrepreneurial orientation and company performance. In future research, it is necessary to consider adding samples and independent variables outside of the study
A Proposed Conceptual Model of Teacher Turnover Intention in the Vocational High Schools in Indonesia
Authors: Jajat Sudrajat  , Siow Heng Loke  , Syafwandi  , Efri Syamsul Bahri  , Ibar Adi Permana
Published: November 2023

The description of the determinants of teacher turnover intention in Vocational High School (SMK) is still not optimally depicted in Indonesia. This condition is due to the limited number of special studies that focus on teacher turnover intentions for vocational school teachers. At the same time, the role of vocational school teachers is essential for the sustainability of educational institutions. Therefore, this study aims to build a conceptual model that determines teacher turnover intention. Literature research data was collected between 2006 and 2021, sourced from Google Scholar. In addition, the preferred reporting items for systematic reviews and meta-analyses (PRISMA) and bibliometric approaches were used for data analysis. The findings of the study lead to the development of a conceptual model to determine teacher turnover intention, which includes five variables: job satisfaction, interpersonal stress, efficacy, prosocial motivation, and organizational culture. It was found that teacher turnover intention can be measured through three dimensions: the possibility of individuals leaving the organization, teachers' cognitions and attitudes, and the frequency and intensity of intentions.
Implementation of Activity-Based Costing In Calculation of Cost of Production: Participatory Action Research
Authors: Nur Izza Virda , Nurika Restuningdiah  , Dodik Juliardi
Published: November 2023

Companies must have a more competitive advantage than other companies. To maintain its competitiveness, an effective pricing strategy is needed. Companies can set the selling price appropriately if the company can calculate the cost of the product. The cost of production can be calculated using Activity-Based Costing (ABC). ABC is a method used by manufacturing and service companies in measuring the cost of activities, resources, and cost objects. One of the SMEs engaged in the manufacturing sector is the Tanggulangin bag and luggage craft in Sidoarjo Regency which has now become a tourist icon in Sidoarjo Regency because it has good quality with a wide variety of products (Business UKM, 2010). With the development of small and medium-scale businesses, it is hoped that they will be able to absorb labor and improve the economy of the people of the Sidoarjo Regency. This study uses a qualitative approach. While the type of research used is Participatory Action Research. The results of this study indicate that the Activity Based Costing system improves the accuracy of product costing by recognizing that many of the fixed overhead costs vary proportionally with changes other than production volume. By understanding what causes these costs to increase or decrease, these costs can be traced to the individual products. This causal relationship allows the owner to improve the accuracy of product costing, which significantly improves decision-making. The application of Activity Based Costing is not only useful for its purpose of pricing but can also be used to improve the way things work. Success in implementing an Activity Based Costing system is not only by understanding the technical details but requires support from the owner and also the employees concerned to work together and take the initiative to implement an Activity Based Costing system.
The Quality of Company Human Resources Post Covid-19
Authors: Bambang Kristianto Wibowo
Published: November 2023

Indonesia is one of the many countries with confirmed cases of Covid-19. An increase in Covid-19 cases can have a big impact, one of the impacts is the declining quality of human resources for each individual in a company. To improve the quality of human resources, of course you have to know the management of human resources. Human resource management is the process of managing human beings from planning, recruitment, selection, training, development, compensation, career, safety, health and maintaining industrial relations to termination of employment to achieve from the company and achieve prosperity. The scope of HRM is the objectives of HRM, policy objectives and functions of HRM related to improving the quality of the company's human resources, including: 1. Planning 2. Organizing 3. Implementation 4. Supervision. The functions of human resource management in a company or organization itself include: 1. Job analysis 2. Human resource planning 3. Human resource recruitment 4. Selection 5. Training and development 6. Job evaluation 7. Compensation 8. Career path 9. Safety and health. Factors that influence the quality of human resources in a company are as follows: 1. Company culture 2. Environment 3. Technology 4. Leadership 5. Adaptation 6. Productivity 7. Motivation and recognition. The company's strategy in order to improve the quality of human resources after Covid-19, as follows: 1. Clear job description 2. Detailed work planning 3. Emphasis on technical qualifications and skills 4. Emphasis on special worker training 5.
THE EFFECT OF SOCIAL MEDIA ON COMMUNITY SOCIAL CHANGE
Authors: Khaeriyah Khaeriyah  , Anne Abdul Rahman  , Indriati Amirullah  , Idham Gentanegara  , Nurasia Natsir
Published: November 2023

Indonesia is one of the many countries with confirmed cases of Covid-19. An increase in Covid-19 cases can have a big impact, one of the impacts is the declining quality of human resources for each individual in a company. To improve the quality of human resources, of course you have to know the management of human resources. Human resource management is the process of managing human beings from planning, recruitment, selection, training, development, compensation, career, safety, health and maintaining industrial relations to termination of employment to achieve from the company and achieve prosperity. The scope of HRM is the objectives of HRM, policy objectives and functions of HRM related to improving the quality of the company's human resources, including: 1. Planning 2. Organizing 3. Implementation 4. Supervision. The functions of human resource management in a company or organization itself include: 1. Job analysis 2. Human resource planning 3. Human resource recruitment 4. Selection 5. Training and development 6. Job evaluation 7. Compensation 8. Career path 9. Safety and health. Factors that influence the quality of human resources in a company are as follows: 1. Company culture 2. Environment 3. Technology 4. Leadership 5. Adaptation 6. Productivity 7. Motivation and recognition. The company's strategy in order to improve the quality of human resources after Covid-19, as follows: 1. Clear job description 2. Detailed work planning 3. Emphasis on technical qualifications and skills 4. Emphasis on special worker training 5.
Determinants of Employee Work Productivity in UMKM Malang
Authors: Setyawati Amelia , Nyuherno Aris Wibowo  , Rayyan Sugangga  , Adelia Rahma  , Farij Ibadil Maula
Published: November 2023

The domino effect of the post-pandemic period is that many MSME actors who were previously successful have collapsed and even closed, on the other hand from the 2019-2021 Covid-19 pandemic, new MSME actors have grown, even to the point where they immediately opened many branches everywhere. To make MSMEs survive and be able to survive, MSME actors and their employees must remain productive. Every MSME will experience high levels of productivity maintained by disciplined team members. The effect of work discipline is having a strong work ethic will be able to carry out their duties as effectively and efficiently as possible, so that the MSME business can achieve its productivity goals. In addition, the work environment is very important for the MSME business strategy because it functions as a location where employees carry out their daily work activities. In MSME work productivity, motivation is often described as supporting productivity. This study aims to complete the gaps in previous studies by conducting a comprehensive study of the factors that increase the work productivity of MSMEs in Malang Raya which are influenced by work ethic, work motivation, work discipline and work environment. Researchers are motivated to do this research because the work productivity of MSMEs will have a positive impact on the growth of MSMEs.
The Role of Green Accounting and Social Disclosure as an Effort to Improve Environmental Performance with ISO 14001 Qualification Standards as Mediation Variables: Study of Mining Companies in Halmahera Regency, North Maluku Province
Authors: Risky Soleman  , Triadi Agung  , Diana Tien
Published: November 2023

Halmahera Regency, which is in North Maluku Province, currently has a large mining company that can cause environmental pollution. If this happens continuously, the surrounding environment will likely become unhealthy, due to pollution and easy flooding. So that the local government needs to pay attention not to let the condition of this area not be controlled, especially from an environmental safety point of view. This study aims to 1) To examine the effect of green accounting on the environmental performance of mining companies: 2) examine the effect of social disclosure on the environmental performance of mining companies; 3) test the ISO 14001 qualification standard on the environmental performance of mining companies; 4) To test green accounting for environmental performance mediated by ISO 14001 qualification standard variables; 5) To test social disclosure on environmental performance is mediated by ISO 14001 qualification standard variables. This research design uses an explanative quantitative type. The hypothesis in this study was tested using the Partial Least Square (PLS) method. Partial Least Square (PLS) testing is a test method with variance-based Structural Equation Modeling (SEM). This study uses the Smart-PLS 4.0 test tool specifically designed to estimate structural equations based on variance. The results of this study indicate that green accounting has no effect on environmental performance but can be mediated by ISO 14001 qualification standards. In addition, social disclosure affects environmental performance and can be mediated by ISO 14001 qualification standard.
The Influence of Student Understanding of the Use of Bank and Non-Bank Sharia Financial Services (Case Study of Bandung Islamic University Students)
Authors: Akhmad Nur Zaroni  , Norvadewi Norvadewi  , Risa Mayasari
Published: November 2023

The third National Financial Literacy and Inclusion Survey (SNLIK) conducted by the Service Authority Finance (OJK) in 2022 shows the financial literacy index reaches 38.03%. This figure has increased compared to the results of the 2016 OJK Survey, namely the financial literacy index 29.7%. Thus in the last 6 years there has been an increase in financial understanding (literacy) of the community at 8.33%, SNLIK 2022 also records the level of financial literacy sharia increased slightly from 8.1% to 8.93%. Completing the Survey conducted by OJK, Index Literacy Economy Sharia Year 2022 Which issued by BI reach 16.3% (well literate) from scale 100% Which reflect exists room for effort increase public understanding of Islamic Economics in the country. This research aims to determine the effect of student understanding of the use of Islamic financial services banks and non-banks. The method used in this study is the research method descriptive quantitative. Results study This results testing validity variable understanding is known r count > r table (0.213) with mark significance (p values) < 0.05 so data variable understanding declared valid. Furthermore, the variable of using bank services is obtained r count > r table (0.213) with a significance value (p value) <0.05 so all statement items declared valid. Next, it is known that the calculated t value is 5.417 > t table (1.9904), with a value of probability of 0.000 means less than 0.05 then Ha is accepted, meaning understanding student influential positive significant to use service finance sharia bank And nonbank. As well as obtained coefficient determination (R Square) as big 0.271, It means as big 27.1% of student understanding is able to explain or influence the use of services bank and non-bank sharia finance, while the remaining 72.9% is influenced by factors other which is not researched on research This.
DESIGN OF RETRIBUTION ACCOUNTING INFORMATION SYSTEMS IN MARDIKA MARKET
Authors: Shella Kriekhoff
Published: November 2023

The goal of this study is to create a web-based payment accounting information system that meets the needs of the Ambon Mardika Market Company in order to overcome the shortcomings of the manual registration system. This is a developmental study utilising a qualitative methodology. The research subject is the market payment information system, and the research aim is the Mardika Market Company. Data is gathered through interviews, documentation, and observation. The system development life cycle is used in this study, with the steps of system analysis, system requirements analysis, and system feasibility analysis. Database modelling with database tables, process modelling with flowcharts, and user interface modelling with form design, input design, and output design are all part of system design. Design of a sales accounting information system using MySQL and PHP software. The new architecture is believed to enable more automatic and precise recording and computation, hence supporting the Mardika Regional Market Company's performance continuity.
The Impact of Competence and Internal Control Systems on the Accountability of Village Fund Management
Authors: Junus Paulus Patty  , Ann Zusan de Bell
Published: November 2023

According to Law Number 6 of 2014, the Village Fund is a fund that comes from the state revenue and spending budget and is designated for villages. It is used to finance the implementation of governmental operations, development, community empowerment, and implementation. Accountability for money management is a type of community accountability for village government. The goal of this study was to investigate and analyze the effects of organizational commitment, internal control systems, apparatus competency, and community involvement on the accountability of village budget administration in Sirimau District, Ambon City.By providing respondents with questionnaires, this study collects primary data. The study's participants were 77 respondents from 14 villages in Sirimau District, Ambon City, who were village administrators and community members involved in administering village finances. In this work, multiple linear regression analysis was employed as the data analysis tool together with saturated sampling, also known as census sampling, using the SPSS 23 software.The study's findings demonstrate the influence of organizational commitment, internal control mechanisms, apparatus competency, and community involvement on the responsibility of managing village funds.
The Influence of Celebrity Endorsements and Social Media Marketing on Purchase Intention Through Brand Image (Study on Yotta Beverage Consumers in Makassar City)
Authors: Zanna Arsyad Miftahul , Sudarmiatin Sudarmiatin  , Sopiah Sopiah
Published: November 2023

As business competition is getting tougher, endorsement programs and social media marketing are marketing strategies that are quite effective for providing promotions while reminding more consumers to relate to brands and encouraging consumer purchase intentions. This study aims to determine the effect of celebrity endorsements and social media marketing on purchase intention through brand image. The population in this study is prospective consumers who know Yotta products. While the sample in this study was 224 respondents. This type of research is descriptive and non-probability, using the Smart PLS program. The results are (1) program endorsement has a positive and significant effect on the brand image (2) social media marketing has a positive and significant effect on brand image and purchase intention (3) has no positive and significant effect on program endorsement on purchase intention (4) has a positive and significant effect brand image on purchase intention. Based on the results of the study, similar business actors suggest that companies be more selective in using celebrity programs to promote their products
Management Waste management in Makassar city
Authors: Hasmidar Hasmidar
Published: November 2023

City Makassar's garbage problem has gotten worse Which, as of right now, cannot be handled effectively. It has been established that Makassar city streets continue to generate a significant amount of rubbish. This study intends to evaluate how Makassar City Regional Regulation Number 22 of 2018 concerning Management Rubbish in City Makassar was implemented and managed. method analysis This is a descriptive qualitative essay that employs Van Metter Van Horn's model and a critical systemic thinking method. The results demonstrate that the goals of Makassar City Regional Regulation Number 22 of 2018 concerning good waste management, budgetary restrictions as well as number efficiency existing facilities have not been met to support waste management, and there is still uncertainty in the authority distribution between stakeholders with regard to the provision of infrastructure for waste management, management systems for rubbish, and the implementation of policy management for rubbish in C. Not yet held in an ideal way, there are communication barriers that are not enough ideal and lack of public awareness. Difference analysis This is in line with earlier research on garbage management in Makassar City's scope, discussion, implementation, and policy. In addition to addressing the implementation of management policies, this study Waste also offers a different approach that the government can utilise as a guide or suggestion for more effective and efficient waste management in Makassar City.
Entrepreneurial Literacy at the Higher Education after Covid-19 Pandemic: Systematic Literature Review (SLR)
Authors: Dyah Ayu Fitriastuti  , Agus Salim  , Lailatul Rohmah  , Aniek Indrawati  , Ludi Wishnu Wardana
Published: November 2023

After the Covid-19 pandemic, many economies were paralyzed, especially business actors who had difficulty starting to get up. This crisis is caused by the corona virus, so society needs to examine measures to protect the health and economic consequences, protect vulnerable populations, and set the stage for economic recovery through entrepreneurship. The purpose of this study was to find out the portrait of entrepreneurial literacy at the tertiary level. The method used in this research is Systematic Literature Review (SLR) by collecting and analyzing journals related to keywords. Based on the literature study conducted, it was found that entrepreneurial literacy at the tertiary level is now up to date and is expanding from conventional to digitalization. The more sophisticated technology owned by each student can increase the chances of becoming an entrepreneur. The results of this research have implications for three things: First, universities are expected to continue to upgrade entrepreneurship learning in a creative, innovative and adaptive manner. Second, the government is expected to continue to improve technology facilities evenly and improve mentoring/training programs for business actors. The third is for business actors to continue to be open minded in accepting all changes that can be used to survive in entrepreneurship.
Problems of Elementary School Business Education: Systematic Literature Review (SLR)
Authors: Bakhrudin Bakhrudin  , Najimul Baldan  , Amar Ma'ruf Genteng  , Aniek Indrawati  , Ludi Wishnu Wardana
Published: November 2023

Formal education, especially in basic education in entrepreneurship learning, has a big challenge to be able to provide enlightenment to students through the learning process about the need for entrepreneurial behavior that is not only self-oriented, but economic behavior that must also be oriented to the interests of the people, through entrepreneurship learning. Research objectives 1) application of business education 2) economic learning curriculum 3) entrepreneurial behavior of elementary school formal education students. The method used in this research is Systematic Literature Review (SLR) by collecting and analyzing journals related to keywords. Based on the literature study conducted, it was found that entrepreneurship learning does not stand alone in the 2013 curriculum, but merges into other subjects such as Cultural Arts and Crafts to introduce students to currency, production and buying and selling processes, while populist economics learning blends into the subject PPKn lessons understand the Pancasila precepts as the basic foundation of populist economic education.
Problematics Of Business And Management Education In Vocational Schools : Systematic Literature Review (SLR)
Authors: Siska Purwanti  , Irvan Agung N  , Nabila Amalia  , Aniek Indrawati  , Ludi Wishnu Wardana
Published: November 2023

This study aims to determine the problems of implementing business education in Vocational High Schools as an implementation of entrepreneurship at the Vocational High School level. This study uses the Systematic Literature Review (SLR) method by collecting and analyzing journals related to keywords. Based on the literature study conducted, it was found that there was sufficient understanding of SMK students in the concept of business education, this was due to the existence of government programs that support and provide facilities for entrepreneurship learning in educational institutions, especially SMKs. In addition to this, the teaching staff also have skills in their fields, but it is still very unfortunate that not many teaching staff have their own business practices, so they are still based on books and other people's experiences. From this, it can motivate students to look for reference materials related to entrepreneurial knowledge and be able to see business opportunities well. Based on the analysis of the subject syllabus on entrepreneurship subjects, the material being taught is very much in line with current conditions and the expected competencies are clear. In addition, learning activities are project-based.
Halal Determination in View Generation Millennials and Generation Z about Product Halal Awareness Food on Digital Platforms
Authors: Aufa Rizka Azzumi  , Miswanto Miswanto  , Naqiyah Naqiyah
Published: November 2023

This research explores halal determination among millennials and Generation Z regarding their awareness of halal food on digital platforms. Millennials and Gen Z, influenced by the digital age, exhibit distinct consumption behaviors. With easy internet access and social media engagement, they show heightened awareness of social, environmental, and product quality issues. Understanding their perspectives on halal food awareness on digital platforms is crucial. While previous studies focused on Muslim Gen Y's consumption behavior, little is known about how Muslim Gen Z engages with halal cosmetics in Indonesia. This study investigates Gen Z, characterized by technological proficiency, online connectivity, awareness of current issues, and strong individualism. Understanding their halal awareness helps businesses develop targeted marketing strategies to cater to their needs. This research contributes to consumer behavior knowledge and factors influencing halal food awareness on digital platforms. It enables food producers and digital platforms to devise impactful marketing strategies for these consumer segments
Tourism Marketing Strategy In Ambon City
Authors: Albertus Lalaun  , Victor Cornelis  , Theofilus J.F.K. Matrutty
Published: November 2023

The increasing number of tourist destinations and investment makes the tourism sector a key factor in increasing foreign exchange, job creation, business development, and infrastructure. Indonesia, known as a country with a wide range of potential, is able to attract many people to come and explore its uniqueness. Not surprisingly, tourism has been made a priority development program that has always been targeted at achievement by the government. In the last five years, the number of tourist visits to Indonesia has continued to increase. This number of visits has definitely influenced the growth of foreign exchange in Indonesia. In 2021, Indonesian tourism will rank second as the country's foreign exchange contributor after the palm coconut sector, with a value of $20.9 billion. However, even though currency and tourist visits have increased, it turns out that not all Indonesians enjoy the "sweet cake" or the economic impact of tourism. The development of tourism has concentrated on priority tourist destinations. From the above phenomenon, it can be concluded that the most profitable tourism product for the tourism sector producer in Ambon City is to get the maximum benefit of the effort made to raise prices gradually by paying attention to other competitors in order to keep getting the fixed tourists. The combination of the production factors that must be chosen by the producer to get maximum profit, profit per unit of production can be maximum, but must prioritize the quality of production and the price to compete with other products.
Factors Influencing Customer Satisfaction And Customer Loyalty Toward Social Commerce In Jabodetabek ( Focus On Tiktok Shop )
Authors: Ali Afief Kurniadi  , Usep Suhud  , Mohamad Rizan
Published: November 2023

In this context, it is important for companies operating in the field of social e-commerce to understand the factors affecting customer satisfaction and e-loyalty, among others sales promotion, perceived security, e-service quality and trust. Through this research, is expected to provide valuable insights for social e - commerce companies in developing effective customer marketing and management strategies to increase customer satisfaction and e - loyalty, especially in this study directed at the phenomenon of TikTok Shop which is a trend among the public especially during the COVID-19 pandemic a few years back. The results are expected to provide valuable input for TikTok and other social-commerce platforms in improving customer satisfaction and customer loyalty. Keywords: sales promotion, perceived security, e-service quality, trust, customer satisfaction.
Democratic Leadership Of The Foundation Chairman And Work Motivation On Teacher Performance At The Sabilush Sholihin Foundation Of Islamic Education And Dakwa Bangkalan District
Authors: Mahyadi  Mahyadi  , Iriani Ismail
Published: November 2023

Several factors that influence teacher performance include democratic leadership and work motivation. This study took the object of the Sabilush Sholihin Islamic Education and accusations Foundation, Socah Village, Bangkalan Regency. This study uses a qualitative method with a population of 63 teachers. The aims of this study were 1) to determine the effect of democratic leadership style on teacher performance at the Islamic education foundation and accusations sabilush sholihin, Socah district, Bangkalan district. 2) To determine the effect of work motivation on the performance of teachers at the Islamic education foundation and accusations Sabilush Sholihin, Socah district, Bangkalan district. 3) to determine the simultaneous effect of democratic leadership and work motivation on teacher performance at the Sabilush sholihin Islamic education and accusations foundation, Socah district, Bangkalan district. 4) To find out which variables of democratic leadership style and work motivation have the dominant influence on teacher performance in educational and educational foundations. Accusations Sabilush Sholihin, Socah district, Bangkalan district. Based on the results of statistical tests, it was found that 1) democratic leadership style had a positive and significant effect on the teacher’s performance variable at the Sabilush Sholihin Islamic accusations Foundation and Education. It is shown that the result of the t-test calculation is tcount (6.646) > ttable (1.99962) with a significant value of 0.000 <0.05. 2) work motivation has a positive and significant effect on the teacher’s performance variable at the Sabilush Sholihin Islamic Da’wah Foundation and Education. It is shown that the result of the t-test calculation is tcount (3.203) > ttable (1.99962) with a significant value of 0.002 <0.05. 3) Together or simultaneously the independent variables (democratic leadership style and work motivation) have a positive and significant effect on the dependent variable (Teacher Performance at the Sabilush Sholihin Islamic accusations Foundation and Education). It is shown that the result of the F test calculation is Fcount (143.450) > Ftable (3.15) with a significant value of 0.000 <0.05. 4) democratic leadership style that has a dominant influence on the teacher's performance variable at the Sabilush Sholihin Islamic accusations Foundation and Education
The Influence Of Promotional Mix On Visit Interest Tourism To Air Belanda, Saleman Village, Central Maluku District
Authors: Rumodar Jainun Sulfa , Manuputty Evandro Adolf Willem , Rumalatu Gilbert A.
Published: November 2023

This study aims to: 1). This study aims to determine the effect of the promotional mix on the interest in tourist visits to Air Belanda in Saleman Village. 2). To find out the effect of sales promotion on the interest in tourist visits to the Air Belanda tourist attraction, Saleman Village. 3). To find out the development of the promotion mix on the interest of tourist visits to Air Belanda, Saleman Village. This type of research uses qualitative and quantitative research approaches. This research was carried out at the Air Belanda tourist attraction, Saleman Village, Central Maluku district. The objects in this study are tourists who visit and have not visited the Air Belanda tourist attraction in Saleman Village. Sources of data used are primary data and secondary data. Data collection was taken through direct observation, interviews, and distributing questionnaires to managers and visitors totaling 25 respondents. Data analysis was carried out through the stages of editing, classification, scoring and scoring, tabulation and conclusions. The data analysis technique used is validity test, reliability test, classical assumption test, and hypothesis testing, in managing data using SPSS 25 for windows auxiliary software. The results of the analysis obtained based on this study are the Promotional Mix Variables have a significant effect on the interest of tourist visits, where it is known that the advertising sig value affects the interest in tourist visits is 0.245> 0.05 and the T count value is 1.196 < T table 2.079 and the sales promotion sig value has an effect the interest in tourist visits is 0.735 > 0.05 and the T arithmetic value is 0.343 > T table 2.079 while the public relations sig value does not affect the interest in tourist visits seen from the sig value of 0.001 < 0.05 and the calculated T value is 3.884 > T table 2.079. The conclusion of the research shows that the promotion mix (advertising, sales promotion, and public relations) has an effect on the interest in tourist visits.
The Influence Of Workload, Work Environment And Family Harmony On Job Satisfaction With Style Leadership As Moderating Case Study At The Regional Government Secretariat Anambas Islands District
Authors: Rika Karmida  , Chablullah Wibisono  , I Wayan Catrayasa
Published: November 2023

There are different opinions about the relationship between work environment workload and family harmony and leadership style on the level of job satisfaction. This quantitative research aims to analyze the influence of work environment workload with moderating leadership style at the Anambas Islands Regency Regional Secretariat. It was concluded that workload had a significant direct effect on job satisfaction, work environment and work-family harmony did not have a significant direct effect on job satisfaction. Then leadership style does not moderate the effect of workload on job satisfaction in the Moderation Predictor category. However, leadership style does not moderate the influence of environment and family harmony on satisfaction in the Potential Moderation category. It is recommended for leadership elements in the Anambas Regency Government to conduct a survey of employee job satisfaction, create a program of friendship activities between employees and their families, and increase their role in adjusting the workload and work environment aimed at increasing employee job satisfaction and allocating a budget for friendship activities between employees with the employee's family.
ROBOTIC AUTOMATION ON COMPUTER NUMERICAL CONTROL MACHINE
Authors: Danang Danang  , Zaenal Mustofa  , Edy Siswanto
Published: November 2023

Along with the advancement of robot technology, Computer Numerical Control (CNC) machine robot automation is becoming more popular. While some Computer Numerical Control engine process independently with a part catcher, a perpendicular granting center requires an extraneous individual to keep the engine processing. Collective and Mechanical robots be the main options for robotize perpendicular Computer Numerical Control grating machines. This study aims to specifically investigate and find the most effective type of robot to be used as a machine capable of maintaining the Haas VF-2 perpendicular crushing center. The method used in this study is the Overal Equipment Effectiveness (OEE) model approach with five different actions, starting with scope, unit setting, evaluation, fee calculation, and integration of the evaluation to present the value of each cell. The purpose of the model used in this study is to determine which robot is more effective for use in industry.

As the result, this study demonstrates the important difference between the robot cells on the site and the overall effectiveness of the equipment, besides that the fee differences in the production of robot cells are not too large, but if the focus is on adding robots then the fee differences must be considered carefully. The hazard assessment proved surprising. This study shows that the risk factors in VF-2 treatment using cooperative robots and mechanical robots can be ignored. The impact of takt time also has an important role. Taking each factor into account for the production machining of the VF-2 mechanical robot is more conducive to use because its performance level is almost two times better and in terms of use, it is also much safer. For future work, maintaining a continual level of danger estimate during working on various parts is a very important thing to pay attention to. In addition, when the geometry and materials of machine parts are developed, the collective allocation is no longer valid, so danger estimates must be carried out more carefully to ensure operator safety.
VIRTUAL LABORATORY FOR VIRTUAL ANALYSIS IN TECHNICAL EDUCATION
Authors: Budi Raharjo  , Yuli Fitriyanto  , Sumaryanto Sumaryanto
Published: November 2023

Face-to-face technical instruction is subject to the existence of instrumentation and room. The fee, security, and listing can manner blockade to the administration directly in the laboratory. Virtual analysis can be adopted to increase the scholar's expertise by combining pre-laboratory for live analysis and serving approach to implementing that cannot be used securely personality. Virtual learning is applied in many areas, but questions are left over about how it should be used in engineering, this is an area that is mainly dependent on face-to-face laboratory and classroom settings.

The purpose of this research is to adapt the common virtual laboratory idea to special demands, Virtual laboratories are not intended to change face-to-face discipline but to add to class time and offer a useful reserve as required. In addition, the experimental development method in this study was carried out by 3 virtual platforms: “Lab-VIEW”, “MAT-LAB”, and “Unity”. The 1st form of the Helicopter-machine Virtual Laboratory was advanced at Lab-VIEW. Virtual laboratories offer a semi-hands-on experience in college learning that might overlook physical learning. It means a type of active learning method to be adopted in university.

The result of this research is a brief investigation of development possibilities in Unity. So that in the future, Unity exploration can be done further and in more detail. Scope This research consists of themes plated by Engineering Measurement Laboratory 1 learning. Engineering lectures might reflect these topics to carry out Virtual analysis in their laboratory and traditional classroom learning. The points that might advantage of the method consist of Mechanical Systems Laboratory, Energy Systems Laboratory, Thermodynamics, and Dynamics. It is hoped that this research will cocked the expansion of more Virtual analysis that increase engineering education in the future.
Web-Based Financial Information System in The Christian Evangelical Church in Minahasa
Authors: Salaki Reynaldo Joshua  , Heilbert Armando Mapaly  , Kenneth Yosua Palilingan
Published: November 2023

As a community service organization, the church has a variety of activities and transactions to meet the needs of the congregation. Because the church has quite complex business processes and systems, information, including data storage, is required to facilitate an integrated and centralized church in data storage, management, and presentation. The analysis, design, and construction of a church financial information system as a solution to the problems that exist in the GMIM church, where processing will be maximized in a web-based financial information system, are discussed in this study.