bluuebunny/crossref_metadata_2025 huggingface dataset:
Turismo sénior: qualidade de vida percecionada pelos idosos em zonas urbanas e rurais
Authors: Rodrigues José , Pocinho Ricardo
Published: August 2023

O envelhecimento populacional é um fenómeno que é visível em muitos países dentro e fora da União Europeia. Em Portugal, o envelhecimento populacional tem sido alvo de várias investigações multidisciplinares, sendo considerado um fenómeno com impacto a nível social que exige e requer uma análise profunda das políticas sociais existentes. O Turismo Sénior, como resposta social, surge num mercado com grande potencial uma vez que a população envelhecida está a aumentar. Por isso, apostando-se neste sector populacional e, aliando-se aos programas de envelhecimento ativo, o turismo sénior dirige atividades específicas para a terceira idade. De facto, alguns estudos referem que as atividades que promovem o envelhecimento ativo demonstram ter um papel importante na melhoria da qualidade de vida dos idosos portugueses praticantes, promovendo uma saúde física e psicológica mais positiva e protetora de deterioração cognitiva. O Turismo Sénior surge, neste âmbito, com interesses e objetivos especificamente pensados para esta faixa etária. Assim, tornou-se importante compreender e analisar que impactos biopsicossociais se verificam nas pessoas idosas que recorrem ao turismo sénior. Adicionalmente, e procurando pormenorizar a população idosa portuguesa, foi também importante compreender quais os impactos em função das suas localidades (urbanas ou rurais). A literatura refere que a qualidade de vida das pessoas se perceciona de forma diferenciada consoante a zona geográfica e o seu maior ou menor despovoamento das regiões. Assim, o presente estudo pretende realizar uma análise caracterizadora da população idosa portuguesa que frequenta o programa do turismo sénior e, particularmente, efetuar uma análise se se verifica uma diferenciação no perfil do consumidor consoante a sua área de residência. Pretende[1]se, de uma forma mais pormenorizada, perceber se os idosos que residem em zonas urbanas têm um perfil diferenciado dos idosos que residem em zonas rurais. Serão estudadas variáveis biopsicossociais para uma caracterização mais completa e profundado o perfil do turista sénior, com a verificação da existência, ou não, de sintomas depressivos, sintomas de ansiedade, sentimento de isolamento e perceção de autoestima. Ou seja, pretende-se responder às questões “será que o turista sénior perceciona uma qualidade de vida positiva?” e “existirão diferenças na qualidade de vida dos turistas seniores, consoante a localização geográfica destes?”.
Atuação do profissional de farmácia perante os erros de medicação
Authors: Jesus Ângelo , Vasconcelos Mafalda , Cruz Agostinho
Published: August 2023

O trabalho de equipa e as oportunidades para aprender com o erro são de máxima importância para a melhoria da segurança do doente, bem como para a promoção de uma cultura real e justa, na qual a notificação do erro e a sua resolução são encorajadas num ambiente livre de culpa mas responsável. Na maioria dos casos, o erro não é sinal de um mau profissionalismo, mas sim de um acompanhamento inevitável da condição humana, associado a sistemas altamente suscetíveis a erro. No presente artigo efetuamos uma revisão narrativa sobre erros de medicação, na perspetiva do Profissional de Farmácia, revisitando o tema e discutindo a evolução de conceitos e de taxonomias, assim como as principais causas desencadeadoras dos mesmos. Faz-se igualmente referência ao circuito do medicamento hospitalar e às opções desenvolvidas para a notificação do erro e outros incidentes.
“Eu e a minha mochila” – um projeto de educação para saúde em meio escolar
Authors: Lusquinhos Leonel , Carvalho Graça
Published: August 2023

Este estudo tem como objetivos avaliar o peso das mochilas dos alunos do 5º ano, identificar queixas de dores lombares, cervicais e/ou dorsais por parte das crianças e capacitar as crianças em hábitos posturais saudáveis. Para o efeito foi desenvolvida uma atividade pelos profissionais da Unidade de Cuidados na Comunidade (UCC) Assucena Lopes Teixeira, relacionada com o correto transporte e acondicionamento do material escolar na mochila. Foram pesadas todas as crianças e respetivas mochilas, bem como questionadas as crian[1]ças, sobre se era comum terem dores nas zonas cervical, lombar e/ou dorsal. Neste estudo participaram 481 crianças, sendo 49,9% do sexo masculino e 50,1% do sexo feminino, com idades compreendidas entre os 9 e os 13 anos. O peso das mochilas variou entre 1,5kg e 13,5kg. Verificou-se que 74,8% das crianças (70,4% dos rapazes e 79,3% das raparigas) transportavam às costas uma mochila com peso superior a 10% do seu peso corporal. No que se refere à dor na região cervical, lombar e/ou dorsal 16,8% dos rapazes e 33,6% refe[1]riram sentir este sintoma. Em conclusão, as raparigas, comparativamente aos rapazes, era quem transportava maior peso e quem mais referia sentir dores cervicais, lombares e/ou dorsais.
Time to Transform: Challenges and Opportunities for Teaching Practice During COVID-19 and Beyond
Authors: Malik Muhammad Abid , Amin Hina , Ali Saleha
Published: August 2023

Teaching practice is one of the most significant components of a teacher education program that prepares prospective teachers for a fast-changing and technology-infused world. However, in many developing countries like Pakistan, it has remained stuck in the traditional methods (face-to-face, without proper utilization of technology) which made it vulnerable during COVID-19. This study explores teaching practice methods and strategies used by Pakistani universities before and during COVID-19. It further identifies the causes behind its deficiencies to prepare prospective teachers for the challenges of the current era. Using semi-structured interviews, data was gathered from nine teaching practice supervisors from nine different universities. The study found that before COVID-19, eight universities used traditional methods and strategies for teaching practice. During COVID-19, the universities used four different approaches (online teaching practice in mock classes, online teaching practice with real students, microteaching 2.0, and teaching practice through emails and WhatsApp groups) for its continuation. Ignoring modern tools and technologies, lack of focus and attention, and a clerical approach were reported to be the main reasons behind its deficiencies to prepare prospective teachers for the challenges of the current world. The study highlights the importance of using blended modes for teaching practice, allocating some credit hours/modules for purely online teaching practice, giving more importance to it, and providing specialized training to teaching practice supervisors and cooperating teachers so that they can supervise and assess prospective teachers more effectively.
Long-term Climate Compatible Growth for India: Modeling Low-carbon Pathways and Policies for India’s Power, Industry, and Transport Sectors
Authors: Gupta Shubhangi , Mitra Apurba , Uppal Suruchi , Misri Abhay , Malyan Ankur , Natarajan Ramya , Kumar Poornima , Batra Harleen , Keswani Sandip , Basu Bitan , Srinivasan Shweta , Chakraborty Papia , Chitkara Puneet , Chaturvedi Vaibhav , Singh Manpreet , Thakur Damini
Published: August 2023

This study is grounded in the concept of carbon budgets and determines India’s fair share of the global carbon budget using four budget allocation approaches. Four Indian research groups then use different energy-economy models to distribute these budgets across time and sectors to determine decadal milestones for India’s key energy sectors, viz. power, industry, and transport.
Crowdsourcing Aplicado en la Fotogrametría SfM como Herramienta para la Preservación del Patrimonio Cultural de Pasto, Colombia
Authors: Bermúdez Ayala Maria Alejandra , Díaz Cristancho Edward Nicolás , Sánchez Fernández Aura Sofía
Published: August 2023

El objetivo de este trabajo consiste en la reconstrucción tridimensional de una obra artística del Carnaval de Negros y Blancos. A partir del crowdsourcing de datos se adquirieron y procesaron 93 fotografías para de generar un modelo 3D, en el software especializado Pix4D, que construya digitalmente una parte de “carroza carnavalera” representativa en dicha festividad nariñense que se encuentra ubicada en el Museo Del Carnaval en Pasto. Este trabajo es una propuesta de conservación del patrimonio cultural inmaterial en el suroccidente de Colombia, entendiendo que los artesanos y participantes del evento son quienes complementan la figura simbólica del carnaval. En línea con lo anterior, se reconoce que el oficio de elaborar obras artísticas por parte de los artesanos debe ser preservado porque consolida una construcción conjunta y representa la manera en que los habitantes nariñenses entienden el mundo, exponiendo los valores y elementos que afianza la identidad regional en general
ASSESS THE KNOWLEDGE REGARDING PSYCHOLOGICAL WELLBEING AMONG THE MENOPAUSAL WOMEN IN SITAPUR
Authors: Paul Ms Mini
Published: August 2023

The elderly population is increasing every year and it is projected that it would increase to about 12% of the total population by the year 2025. Roughly half of the population will be women. The period is generally associated with unavoidable manifestation of aging process in women.
Penerapan Sifat Amanah Pada Komisaris Independen Dan Komite Audit Dalam Mewujudkan Good Corporate Governance
Authors: Sari Elin Nurlina , Aini Nur , Djasuli Mohamad
Published: August 2023

The role of Independent Commissioners and Audit Committees in carrying out their duties and authorities must comply with the professional code of ethics, in the implementation of Good Corporate Governance, the role of independent commissioners and audit committees that have a trustful nature is required. This paper tries to provide a fresh perspective by incorporating religious elements or religious values, especially Islam, namely trustworthiness. This characteristic will be used as a model to optimize the professional norms of independent commissioners and audit committees in implementing corporate governance. The methodology used in this article uses a literature review to draw conclusions from existing data sources and details the importance of emulating the nature of the Trust in the roles and responsibilities of independent commissioners and audit committees. This article explains the relationship between trustworthiness and optimizing the implementation of good corporate governance. The conclusion drawn is that the nature of trust must be applied to play its role in achieving good corporate governance. Because by applying trustworthiness to the principles of professional behavior, people will understand the applicable regulations and not take actions that tend to damage their professional reputation and tend to be honest and thorough in carrying out the tasks assigned to them.
Implementasi Prinsip Transparansi Dalam Kaidah Islam
Authors: Sari Dwi Novita , Previdayana Kavita Sapna , Djasuli Mohamad
Published: August 2023

Proper corporate governance is a common principle throughout the world which is to maintain organizational integrity. The problem of developing good corporate governance has grown with the financial problems of several large corporations, including Enron and WorldCom. Indonesia, the majority of which are Muslim citizens, need to understand the principles of Islamic good corporate governance in conducting business. The development of sharia entities requires operational employees to implement GCG in accordance with sharia principles. The purpose of this study is to find out how the application of the principle of openness in relation to the verses of the Qur'an is in accordance with Islamic principles. This research is a literature study using descriptive analysis.
Pengaruh Disiplin Kerja Dan Lingkungan Kerja Terhadap Kinerja Pegawai Pada Kantor Dinas Pendidikan, Pemuda Dan Olahraga Kota Pariaman
Authors: Sumiati Sumiati , Ariadi Teguh
Published: August 2023

This study aims to analyze the effect of work discipline and work environment on employee performance at the Pariaman City Education, Youth and Sports Office. This study uses quantitative methods. The population is the employees of the Pariaman City Education, Youth and Sports Office, as many as 40 respondents and a sample of 40 respondents, the sampling technique is the Saturated Sampling Technique where all the population is sampled. Data analysis used Multiple Linear Regression Analysis using the SPSS 26 application. The results showed that Work Discipline had a positive and significant effect on Employee Performance at the Education, Youth and Sports Office, and the work environment had a positive and significant impact on Employee Performance at the Education Office, Pariaman City Youth and Sports.
Pengaruh Lingkungan Kerja Dan Disiplin Kerja Terhadap Kualitas Pelayanan Pada Dinas Sosial Kabupaten Bandung Barat
Authors: Susanti Susan , Sanusi Nunung , Triansyah Fadli Agus
Published: August 2023

This study aims to determine the effect of the work environment and work discipline on the quality of service at the West Bandung District Social Service. The method used in this study is a descriptive and quantitative method, with the survey method. The sample in this study was 50 employee respondents at the West Bandung Social Service. Sampling using population techniques. Data analysis techniques used statistical analysis with multiple regression models to answer the research hypothesis. The r study results show that the work environment and discipline significantly affect the quality of service at the West Bandung District Social Service. Based on the performance achievements at the West Bandung Regency Social Service in the year that the authors obtained through observation and research, the authors found a discrepancy between performance achievements and the level of community satisfaction based on the quality of service provided to the community. The author tries to dig deeper by conducting this research based on these findings. From the results of this study, the work environment and discipline positively affect the quality of service at the West Bandung Regency social service. Maintained properly by the Department so that employees feel at home and comfortable carrying out their work activities. In addition, work discipline must always be improved by complying with all the rules in the Office so that discipline can continue to be upheld. Because if the work environment and good work discipline will improve the quality of services provided to the community.
Faktor - Faktor Yang Mempengaruhi Produksi Usahatani Ubi Kayu Di Desa Mataram Udik Kecamatan Bandar Mataram
Authors: Armawan Nyoman , Sutarni Sutarni , Noer Irmayani , Fitriani Fitriani
Published: August 2023

Cassava is the third largest consumption food in Indonesia after rice and wheat, which is 6.78% per capita per year. One of the commodities cultivated in Mataram Udik Village is cassava. Increased income and production of cassava will be achieved if fertilization is optimal. The purpose of this research is to analyze the factors that influence production and to analyze the income of cassava farming in Mataram Udik Village, Bandar Mataram District. This research was conducted from July to August 2022. Sampling was carried out by simple random sampling and the number of respondents was 43 cassava farmers. Data analysis in this study used multiple regression analysis with the production function of the Cobb-Douglas equation and income analysis. Based on the results of the study it can be seen that the factors that influence cassava production at a significant level of 5% are land area (X1), seeds (X2), chemical fertilizers (X3), labor (X5) and dummy organic fertilizers (D1). While the production factors that have no significant effect on cassava production are herbicides (X4), because the probability value is more than the 5% significance value - the average income for cassava farming is Rp. 95,407,121/2.47 ha and Rp. 38,632,085/ha in one growing season. The average total cost of cassava farming is Rp. 32,598,717/2.47 ha and Rp. 13,197,861/ha. The average income of cassava farmers is Rp. 62,808,404/2.47 ha and Rp. 25,428,504/ha in one growing season. In cassava farming, an R/C ratio of 2.92 and a B/C ratio of 1.92 means that every Rp. 1 spent will generate revenue of Rp. 2.92. This R/C ratio explains that cassava farming is feasible and the B/C value is greater than 1 which means cassava farming is profitable and can be increased.
Pengaruh Promosi Dan Lokasi Terhadap Keputusan Konsumen Dalam Menggunakan Jasa Pengiriman Barang Indah Cargo Di Kota Pariaman
Authors: Sudirman Sudirman
Published: August 2023

Indah Logistik Cargo is a service company engaged in the delivery of goods. The business of goods delivery services is one of the business fields that plays an important role in the economic system, because the service sector aims to serve the needs and desires of all people who need it. The purpose of this study was to determine the effect of price and location on service consumer decisions at Indah Logistik Cargo, Pariaman City. The type of research used in this study is quantitative, while the data used is primary data collected from respondents. The sampling technique in this research is incidental sampling technique, then processed with SPSS release 20.0 for windows program. The analysis used is multiple linear regression analysis where Price, and Location as independent variables and Consumer Decisions as dependent variables. The results of the research conducted indicate that from the results of the Simultaneous Test (Test F) it is known that the price and location variables simultaneously have a significant effect on consumer decisions in using goods delivery services at PT. Indah Cargo Kota Pariaman, Meanwhile, based on the results of the Partial Test (Test T) it is known that the price, and location partially have a significant effect on consumer decisions in using freight forwarding services at PT. Beautiful Cargo City Pariaman. Meanwhile, based on the calculation of the coefficient of determination (R2), the Adjusted R Square value is 0.574. This shows that together price, and location have a significant influence on consumer decisions in using freight forwarding services at PT. Indah Cargo Kota Pariaman by 57.4%. While the remaining 42.6% is influenced by other variables that are not examined in this study.
Strategi Efektif Komunikasi Bisnis Dalam Menangani Keluhan Pelanggan Pada Aplikasi Tiktokshop
Authors: Hasby Muhammad , Hidayana Nugrhainy , Agustina Putri , Mariska Refi , Suhairi Suhairi
Published: August 2023

It is hoped that this research can identify and examine appropriate procedures in business correspondence that can be used to determine client complaints in the Tiktokshop application. The Tiktokshop application is now one of the most widely used e-commerce platforms between buyers and sellers in today's digital era. However, the problem of customer complaints is also growing as a result of the rapid growth of platform users and transactions. This study uses a subjective examination strategy by leading meetings from top to bottom with various Tiktokshop clients and dissecting information using substance investigation techniques. The results of the examination show that an effective business communication strategy for dealing with customer complaints on the Tiktokshop application consists of several important steps. First, it is important to have a well-trained and responsive customer support team. This team must respond quickly to customer complaints and provide the right solutions. Second, effective communication through the Tiktokshop platform itself is also important. The use of private messages or comments under posts can be used to interact directly with customers and provide real-time problem solutions. When dealing with customer complaints on the Tiktokshop application, an effective business communication strategy includes quick responses, effective cross-platform communication, an empathetic approach, and a long-term relationship building system. This study contributes to understanding the importance of effective business communication in handling customer complaints in the fast-growing e-commerce era.
Analisis Etika Komunikasi Bisnis Dalam Strategi Pemasaran Produk Di Sosial Media
Authors: Syafira Dinda , Suhairi Suhairi , Wulandari Juwita Putri , Iswanti Putri , Fauzi Said Ihsan
Published: August 2023

The purpose of this study is to analyze corporate communication ethics in product marketing strategies on social media. This study examines the literature on the principles of business ethics and marketing communications. The method used is descriptive research, collecting information from primary and secondary sources. The analysis was carried out using a qualitative approach to identify the ethical aspects of product marketing in social networks. The aftereffects of this study demonstrate that there are several moral perspectives that need consideration in web-based entertainment business correspondence, such as genuineness, receptiveness, decency and social obligation. This study assists with understanding the decision and utilization of business correspondence morals in item advertising techniques via virtual entertainment. These discoveries can be the reason for building more moral business correspondence rehearses in the computerized period
Pemberdayaan Masyarakat Melalui Wisatawan Perkebunan Strawberry Di Desa Segamit Kecamatan Semende Darat Ulu
Authors: Yusanti Tiyara , Suryati Suryati , Muslimin Muslimin
Published: August 2023

Thesis entitled Community Empowerment Through Strawberry Farming Tourists in Segamit Village, Semende Darat Ulu District. The purpose of this study 1) One of the efforts to develop and introduce existing tourist attractions and improve the quality of society starts from community development through strawberry plantation tourists. With the existence of cultural and natural attractions which are indeed tourism potential, this can be a strength for the region or the local community to start empowering their tourism potential. 2) Knowing the supporting and inhibiting factors for community development through strawberry plantation tourists in Segamit Village, Semende Darat District ulu. 1) Eddy Papilaya's theory cited by Zubaedi, that empowerment is an effort to build community capabilities, by encouraging, motivating, raising awareness of the potential possessed and trying to develop that potential into concrete actions. 2) supporting factors Where is the strategic location and beautiful natural scenery is perfect for tourism. factors inhibiting damaged road access.
Analisa Perbandingan Peran Social Media Dalam Strategi Kehumasan Korporat
Authors: Aldila Anggi
Published: August 2023

Setiap Korporat memiliki cara yang berbeda dalam perlakuan terhadap implementasi strategi dalam menjalankan bagian kehumasannya. Meskipun menggunakan teori yang sama namun kasus dalam setiap perusahaan berbeda- dikarenakan ruang lingkup dari bidang pekerjaan dan cara menjalankan pekerjaan dilakukan dengan cara yang berbeda-beda. Dalam era saat ini dimana seluruh perhatian diambil oleh media digital, disini media digital mengambil peran penting dalam pengelolaan apapun di dalam sebuah organisasi. Baik itu dalam pemasaran, brand image, pengelolaan, pusat informasi, pencitraan, pengenalan dan banyak aspek lainnya yang dipublikasi di dalam media digital. Media digital pada penelitian ini adalah membahas tentang peranan media sosial dalam penerapan strategi-strategi yang digunakan oleh kehumasan perusahaan.
Pengaruh Terpaan Berita Pada Media Massa Terhadap Masyarakat Analisis ‘Kasus Video Porno Gisella Anastasia’ Dengan Menggunakan Teori Agenda Setting
Authors: Sakinah Sofa
Published: August 2023

Maraknya pemberitaan perihal video syur dari artis Gisella Anastasia melambung di status jejaring sosial sejak akhir tahun 2020. Hampir seluruh orang di dunia maya membahas video tersebut. Masyarakat pihak manapun dapat mengakses asset video tersebut baik dari pesan singkat, jaringan internet hingga melalui media sosial dengan sangat mudah. Pada awalnya kasus video porno Gisel tidak cukup terlalu banyak diketahui orang. Hal tersebut merebak karen akibat peranan media massa, baik elektronik, cetak hingga media online yang secara  terus menerus menyajikan kasus video tersebut. Media begitu meng-highlight pemberitaan kasus video syur tersebut. Fenomena tersebut merupakan pendeskripsian dari begitu kuatnya pengaruh media massa dalam pembentukan asumsi hingga pandangan masyarakat. Media massa memiliki kapabilitas dalam memilih hingga menggarisbawahi topik tertentu yang dianggapnya penting (menetapkan suatu agenda/agenda media) yang dalam pembahasan ini berkaitan dengan teori Agenda Setting.  Pada teori Agenda Setting terdapat tiga proses agenda setting, yakni media agenda, bublik agenda, dan yang terakhir policy agenda. Berita perihal video syur artis tersebut dijadwalkan  media hingga akhirnya menjadi agenda publik. Artikel ini memiliki tujuan untuk menganalisis fenomena meroketnya berita video syur Gisella Anastasia dan bagaimana impactnya terhadap kehidupan sosial masyarakat dengan menggunakan pendekatan deskriptif kualitatif yang mempunyai karakteristik alami (natural setting) yang menjadi sumber data langsung. Untuk menganalisis berita atau informasi yang sedang hype di media, teori agenda setting di anggap cukup sesuai untuk menilai efek komunikasi massa. Pers dan media yang merupakan bagian dari masyarakat biasa, baiknya menjadi sebuah agen perubahan dan memberikan pencerahan kepada  masyarakat dalam arti positif, jangan sebaliknya melakukan sesuatu yang mungkin merusak moral  masyarakat dan bersifat kontra produktif.
Strategi Agenda Setting Media Televisi Studi Kualitatif-Eksploratif
Authors: Komala Ratna
Published: August 2023

Paper ini bertujuan untuk menggali strategi agenda setting Media Televisi, sebagai studi kualitatif-eksploratif. Studi kualitatif ini bersifat eksploratif, karena dari studi-studi terdahulu tentang agenda setting yang dilakukan, menggunakan pendekatan kuatitatif, maka studi ini menjajaki sebagai tahap awal untuk dapat didalami dengan penelitian lanjutan. Teknik pengumpulan data wawancara mendalam terhadap pembuatan keputusan di media dan kepada pemirsa untuk mendapatkan pandangan lain. Hasil yang diperoleh bahwa media televisi melakukan kedua strategi agenda setting baik agenda media maupun agenda public.
Studi Literatur Pelaksanaan Crowdfunding Oleh Public Figure Melalui Platform kitabisa.com
Authors: Sespiani Ketut Ajeng , Apilia Monica , Miftajanna Shepriyani
Published: August 2023

The development of technology, especially the internet, provides many conveniences and benefits for its users. Starting from the ease of accessing information to carrying out various activities in the field of marketing to be more efficient with the presence of the internet. One of them is the existence of social media which has now become a forum for people to make a living, such as by influencers or celebrities. To be able to persuade their followers, a good influencer must be able to do the right personal branding. Crowdfunding is one way that influencers can do personal branding. Through the crowdfunding implementation, an influencer can build good personal branding and on the other hand, the credibility of the influencer can increase the credibility of the crowdfunding platform which can encourage the audience to get involved in fundraising. A qualitative approach using the systematic review method, researchers used in this study to determine the effectiveness of the crowdfunding implementation by a public figure in this study, Awkarin through the Kitabisa.com platform as an effort to build good personal branding and maximizing the implementation of fundraising. itself. The results of this study reveal that the online donation program that Awkarin runs through the Kitabisa.com platform is the right and effective way to build her personal branding and in maximizing the fundraising program she is running
Strategi Public Relations Teh Villa Dalam Meningkatkan Citra Perusahaan
Authors: Claretta Dyva , Putri Ester Permata , Yuniati Lina , Rahmawati Ika
Published: August 2023

Indonesia is a country with a tropical climate and there are several areas in Indonesia with cool temperatures. With these advantages, many types of plants grow, such as tea, which can be processed into food. One of the most mushrooming food products in Indonesia is tea. The plurality of tea companies in Indonesia, every tea product brand in Indonesia has its own image that is remembered by consumers. The image is built through various public relations programs within the company. Each program that is run has a goal by targeting a predetermined segmentation. To launch the program, a PR must determine a PR strategy that suits the public. As done by the Tea Villa PT. Mas Makmur's work using a special event exhibition in collaboration with several artists in Indonesia. Then the proceeds from the exhibition were used for CSR programs and donated to orphanages.
Pengaruh Pengunaan Ponsel Pada Remaja Terhadap Interaksi Sosial
Authors: Lintang Gabriel , Melintania Melintania , Haya ZhafiraZhafira Nadiya
Published: August 2023

The development of an increasingly sophisticated era in the field of technology in the 21st century has made cellphones inseparable from the means of everyday life. For a student, a cellphone can also be related to daily lifestyle. However, because of these cellphones, it is not uncommon for teenagers to have difficulty interacting with the people around them. The purpose of this study was to determine the effect of cellphones on social interaction in the Communication Sciences department of Tidar University with a sample of 70 people taken using non probability sampling. This study used a quantitative method using the IBM SPSS version 25 application. From the results of this study, it can be concluded that teenagers prefer to interact using cellphones rather than interacting directly.
Analisis Komparasi Kompetensi Komunikasi Lintas Budaya Antara Mahasiswa Pendatang dan Mahasiswa Lokal Prodi Ilmu Komunikasi
Authors: Dianasari Fatma , Irawan Sahrul , Fhilanna Salsabilla Nusa
Published: August 2023

Fenomena komunikasi lintas budaya kerap kali terjadi di lingkup universitas, di mana universitas merupakan salah satu tempat individu bertemu dengan individu yang berbeda latar belakang budaya. Komparasi kompetensi lintas budaya dilakukan untuk mengetahui apakah ada perbedaan kompetensi komunikasi lintas budaya antara mahasiswa pendatang dengan mahasiswa local Program Studi Ilmu Komunikasi Angkatan 2020 Universitas Tidar. Penelitian ini menggunakan metode diskriptif kuantitatif dengan cara menyebarkan kuisioner. Didapatkan hasil rata - rata komparasi kompetensi komunikasi lintas budaya antara mahasiswa pendatang dengan mahasiswa lokal tidak jauh berbeda karena rata-rata kompetesi komunikasi lintas budaya hanya berbeda 0,03. Rata-rata kompetensi mahasiswa perantau 2,98 dan mahasiswa lokal 2,95.
PENGARUH CULTURE SHOCK TERHADAP KEHIDUPAN SOSIAL MAHASISWA RANTAU DI YOGYAKARTA
Authors: Febrianty Yeni , Octisa Ayu Romauli , Fuadi Muhammad Arif , Dibrata Agung Dimas , Nastain Muhamad
Published: August 2023

The combination of students from various cultural backgrounds in one place is not a new phenomenon in Indonesia. When in a new place, overseas students will experience difficulties in studying, difficulty sleeping, feeling homesick, and having a decreased appetite. Thus, this study aims to determine the effect of culture shock on the social life of overseas students. The population in this study were students of the Faculty of Communication & Multimedia, Mercu Buana University Yogyakarta Class of 2021, while the sample was overseas students. This type of research is quantitative research. The instruments used in this study were culture shock questionnaires and student social life. The data obtained were then analyzed using SPSS software. The results of the study show that culture shock has a relationship with the social life of students, where a Pearson Correlation value of 0.541 is obtained, which means that there is a fairly strong relationship between the variable culture shock and the social life of students. In addition, it was also shown that culture shock affected the social life of overseas students by 29.2%. So that the other 71.8% is influenced by other variables not examined.
Efektivitas Promosi Online Melalui Instagram Terhadap Keputusan Pembelian Pada Akun @Goodstore.Magelang
Authors: Nasrullah Alfian , Fata Siti Mudhi Khatul , Kasih Sekar Ayuning
Published: August 2023

Social media that has many users is Instagram. Instagram is a social media that is often used by individuals and companies to share information, build relationships with clients, and build brands. This study aims to determine the effectiveness of Instagram online promotions on purchasing decisions on the @goodstore.magelang account. This type of research is descriptive with quantitative methods with a sample or respondents of 100 people. The results of the data correlation test study between the effectiveness of online promotions and purchase decisions amounted to 1,000 with a significant value of 0,000. Based on this, the relationship between the effectiveness of online promotion and the purchase decision is included in a very strong correlation.
Pengaruh Penggunakan New Media Tiktok Terhadap Pembentukan Konsep Diri Generasi Muda Indonesia 2022
Authors: Carolin Idza , Victoria Grace Deborah , Dina Sarah , Nastain Muhamad
Published: August 2023

Tiktok is one of the new media that is widely used by the younger generation, this TikTok is an application that anyone can download that contains short interesting video content, many people always think that TikTok is only for entertainment, even though TikTok is a platform that is currently very influential. so that it can have a big impact on its users. This study aims to look further at the use of new media TikTok, as well as analyze the impact of using TikTok on the younger generation. In this study, we will discuss the impact of using TikTok on the younger generation in using the TikTok application and the impact on them. How do the younger generation use TikTok? What impact will it have on those who use the TikTok app? These questions will be the focus of this research. The sample we use is general with respondents totaling 312 Indonesian young people. The analytical method that will be used in this research study is a quantitative research method in which this research will be based on the data that has been collected to be able to understand the phenomena that occur and this research uses the theory of interactionism and the theory of media dependence. As for the results obtained, there is an influence between the use of the new media tiktok and the formation of self-concept in Indonesia.
Implementasi Manajemen Konflik Pada Siswa Bolos Sekolah Di SMA Negeri 1 Tiris
Authors: Fasira Ira , Aprilia Hamidatuz Zakkiyah , Vidayanti Putri Nabila , Zuhro’ Fitriana Ani Qotuz
Published: August 2023

This research focuses on the conflict management of students skipping school conducted by counseling teachers. The background of the research is the decline in student academic achievement and the efforts of counseling teachers in handling conflicts of students skipping school so as to get better results. The research was conducted with the aim of knowing the factors, impacts and efforts of counseling teachers in handling conflicts of students skipping school. The research is descriptive qualitative in nature which is used as a theory development that has been built from data obtained in the field or research site. Informants in the study were the counseling teacher and 5 students who often skipped school at SMA Negeri 1 Tiris. Data collection techniques using observation and interviews. The results of the research obtained are that students skip class due to lack of learning motivation, environment, boredom, dislike of teachers and certain subjects. From this skipping behavior, it has an impact such as missing lessons, declining academic achievement to not going to class. The handling efforts made by the BK teacher are by giving points, coaching, calling parents and a stamped statement.
Fenomen Flexing di Media Sosial dalam Menaikkan Popularitas Diri sebagai Gaya Hidup
Authors: Pohan Syafruddin , Munawwarah Putri , Sinuraya July Susanty Br
Published: August 2023

Fenomena flexing di media sosial dapat menaikkan popularitas seseorang dalam membentuk citra diri. Media sosial telah berkembang menjadi platform penting  untuk mengembangkan reputasi dan popularitas mereka di era digital modern. Praktik "flexing", yang didefinisikan sebagai memamerkan kekayaan, gaya hidup mewah, dan pencapaian di media sosial. Metode yang digunakan adalah studi literatur tujuan mengkaji dan menggali berbagai macam teori dari buku, jurnal dan sebagainya dengan harapan agar bisa menyebar luas pada masyarakat. Hasil dan pembahasan penelitian adalah Fenomena flexing sebaiknya dihindari karena memunculkan sifat ria atau pamer. Sifat ria tidak dianjurkan bagi umat Islam karena memunculkan dampak negatif bagi diri sendiri dan orang lain. Ria merupakan sifat tercela yang akan membawakan seseorang ke Neraka. Orang-orang yang melakukan kebohongan merupakan orang-orang yang tidak beriman kepada Allah dan kepada Ayat-ayat Allah. Sesungguhnya siksaan Allah sangatlah pedih.

Kata kunci: fenomena flexing, media sosial, popularitas diri, gaya hidup
Sistem Pendukung Keputusan Pemilihan Karyawan Terbaik Metode AHP (Studi Kasus: PT WMTI)
Authors: Ali Ficky Septian , Purnomo Agus Sidiq
Published: August 2023

The implementation of Lean Startup and Product Management in a startup is very much needed to survive in a sustainable manner. PT Web Media Technology Indonesia (PT WMTI) has implemented Lean Startup and Product Management and has encouraged all its employees to implement Lean Startup at work. The best PT WMTI employees in implementing Lean Startup were analyzed using the Decision Support System (DSS) with Analytical Hierarchical Process (AHP) method. DSS can provide recommendations for the best employees based on ranking. Of the 8 employees, there are 3 employees with the largest ranking, namely: A01 = 0,192 ; A04 = 0,155 ; and A03 = 0,117. Based on the results of the consistency test, the resulting CR (Consistency Ratio) value of 0.08174 which means the error value is below 10% so that the consistency index value and the results of the assessment are correct, consistent, and can be used. The results of the study indicate that the implementation of Lean Startup and Product Management at Niagahoster is quite good because of the socialization and ongoing programs.
Rancang Bangun Alarm Kebocoran Gas Lpg Dengan Sensor MQ-2
Authors: Syahrin Elvin , Doni Rahmad , Nasution Fitri Pranita
Published: August 2023

In today's human life, both at home and in industry, it is very necessary to have LPG gas to meet daily needs. We know that gas can also have a bad impact, especially if there is no known leak from the LPG gas cylinder or storage area. The cause of this gas cylinder leak could be a leak in the hose, tube or also the regulator that is not installed properly and the gas cylinders that are distributed are of poor quality or physically damaged. This study aims to produce a tool that is an LPG gas cylinder leak alarm using the MQ-2 sensor. The way this tool works is, the Arduino UNO reads the MQ-2 sensor with analog data output, if it reads that there is gas leaking, the alarm will sound.
Perbandingan Perancangan Sistem Kerja Manual Ball Valve Dan Motor Operated Valve Pada Sistem Peyiraman Pada Pertanian Bayam
Authors: Widyantoro Widyantoro , IR Anes , AM Randi
Published: August 2023

water spinach Kale is a nutritious food. The Association of Farmers Groups (GaPokTan) Mekar Jaya Mandiri in Cikupa Village, Karang nunggal, has agricultural land planted with watercress as the main source of income. Watering the water spinach plantations is carried out using a piping system with the distribution of water divided into two groups of blocks which is carried out by adding two ball valve mechanisms as a distribution system. The addition of 2 ball valves created problems for the operator. The work cycle when adding two ball valves is 12 body positions in operating the valve, including walking towards the valve, standing straight, and bending when opening or closing the valve. Walking and bending when opening or closing the ball valve takes a long time. Productivity was increased by developing two ball valves with an automatic valve system called the Motor Operated Valve (MOV). MOV uses an albino program for its operating system, and the operator controls M0V via cell phone. Comparison of work cycles between ball valves and those using MOV. The working time cycles for the redesigned operator open and close the valve is 63 seconds with 12 movements. The longest time is walking towards the valve, which is 16 seconds. After the redesign, the operator only needs a cell phone to operate the valve application so that the movement goes to the valve is 0 seconds, and the work cycle time after the redesign is 6 seconds
Rancang Bangun Alat Penyiraman Dan Pembasmi Hama Otomatis Pada Tanaman Bayam Dengan Monitoring Berbasis Website
Authors: Thooriq Muhammad Ath , Sujatmika Arif Rahman , Umami Izzatul
Published: August 2023

Spinach is one type of plant whose leaves can be consumed, because it contains iron which is useful for the body, people often use it for their daily vegetable needs. Spinach plants cannot grow properly if the water content in the soil does not meet the needs of the plants. In addition, spinach plants are susceptible to pest attacks that can damage the leaves. From these two problems, we need a system of automatic watering and pest control devices that can monitor plants. To make it easier to plant spinach, a monitoring system is needed using a website, because its use which can be accessed anywhere for 24 hours can make it easier to monitor the condition of spinach plants. The website will display soil moisture and PIR sensor data readings sent via the NodeMCU ESP8266 microcontroller to a database in the form of soil percentage, soil status, and plant conditions.
Analisis Vegetasi Tumbuhan Liar Yang Berpotensi Sebagai Refugia Di Area Pertanian Padi Kecamatan Jombang Untuk Penyusunan E-Katalog
Authors: Achmad Nora Iffatul Maula , Wulandari Anggun , Meishanti Ospa Pea Yuanita
Published: August 2023

There are several agricultural areas in Denanyar Village, Jombang District. large distribution of refugia The purpose of this research is to explain the types of plants. wild, which has the potential to be a refugia in the rice farming area of Jombang District, explain relative density (KR), relative frequency (FR), relative dominance (DR), and important value index (INP) of refugia in the rice farming area of Jombang District and find out the results of the preparation of the e-catalog from the results of the analysis of plant vegetation. wild, which has the potential to be a refugia in the rice farming area of Jombang District. This study uses a quadratic sampling method with a plot size of 10 m x 10 m, which totals 10 plots. Results of research on plant vegetation analysis wild, which has the potential to be a refugia in the rice farming area of Jombang District. For the development of e-catalog teaching materials, 338 individuals, consisting of 11 plants, including: Mimosa pudica (Embarrassed Daughter), Eleusine indica (Grass reeds), Ricardia scarbra (coarse clover), Digitaria ciliaris (kebo grass), Ipomoea quamiochit (Earth detail), Amaranthus (Spinach thorn), Euphorbia hirta L. (Patikan seeds), green poinsettia (Green Kastuba), Bidens pilosa (Ajeran), and Ipomoea obscura (star white kale), and Ipomoea aquatica (Kangkung). The refugia Dominating the rice farming area is Eleusine indica (Grass Lulangan). Because in each plot there are these plants, so the relative density 100%, and the highest important value index (INP) at the weed level is 132.366%, while the level of shrubs is 88.145%. Research results later developed into an e-catalog that explains the types of wild plants that are potential as a refugia consisting of 11 plants consisting of Mimosa pudica (Embarrassed Daughter), Eleusine indica (Palm Grass), Ricardia scarbra (coarse clover), Digitaria ciliaris (kebo grass), and Ipomoea quamiochit (detailed earth), Amaranthus (spinach spines), Euphorbia hirta L. (patikan seeds), Green poinsettia (green Kastuba), Bidens pilosa (Ajeran), and Ipomoea obscura (Kale) white star), Ipomoea aquatica (Kangkung), along with its classification and description Morphologically, the e-catalog was developed with Wordpress.
Sistem Rekomendasi Jurusan SMK Menggunakan Metode Content-Based Filtering Di Kabupaten Sleman
Authors: Ginting Ercelyna Tifany Br , Pratama Irfan
Published: August 2023

Research background education is an important aspect for society. One level of further education is a vocational high school (SMK). There are many things that need to be considered in choosing a vocational high school, such as choosing a major based on interests, talents and abilities. In this study, the content-based filtering method was applied because it is suitable for use in cases and situations where there are more users than the system, thus allowing the system to determine the interests, talents and abilities of users based on their profile. Search for SMK majors by users (students) is more accurate, because the application can make recommendations about content that will become the core of the system when making recommendations. The purpose of this research is to build a recommendation system for junior high school students by developing a content-based filtering system that can provide major recommendations based on the students' interests, talents and abilities. It can be concluded that the department recommendation system using the weighting technique and the calculation of the Euclidean distance can provide recommendations to users according to the interests, talents and abilities of the users themselves.
PROPOSTA DE PROJETO DE CRIAÇÃO DO ESPAÇO MEMÓRIA DO IFAM CAMPUS CMDI
Authors: De Araújo Silva Sarley , Das Neves Pereira Filho Fernando Luiz , Da Silva Mendes Ana Carolina
Published: August 2023

O projeto resume-se a relação entre Memória e História, particularmente atentando para a interação dessa relação com as instâncias do Espaço e do Tempo. O objetivo é traçar uma visão panorâmica da história do Campus e da Instituição como um todo, refletindo sobre o conceito de Memória e Cultura, desde os primórdios da implantação do Campus. A metodologia aplicada resume-se à pesquisa documental e bibliográfica abordando: memória, fatos, registros fotográficos e documentais, lugares de memória e tempo. Conclui-se que a criação desse espaço memória contribui para divulgação e preservação da identidade institucional, possibilitando uma reflexão profundada sobre o passado por meio de sua representação no tempo presente.
chalasia Cardia in Pregnancy Presenting as Hyperemesis Gravidarum in A Rural Kenyan Hospital: A Case Report and Literature Review
Authors: Onyango Vonwicks C. , Makanga Winston O. , Makokha Kenneth H. , Mutua Dominic , Theuri Anne W. , Kamau Thomas , Fryda William C.
Published: August 2023

Achalasia cardia is a motility disorder of the esophagus characterized by failure of relaxation of the lower esophageal sphincter (LES) during swallowing, resulting in dysphagia, regurgitation symptoms, vomiting, fluid losses, and malnutrition. Achalasia cardia is rare in pregnancy and is often misdiagnosed as hyperemesis gravidarum due to similar symptomatology, usually with significant morbidity and mortality. Definitive management is by surgical myotomy, which should be delayed until after delivery due to concerns about maternal and fetal safety. In this study, we present a case of achalasia cardia in a young primigravida in rural Kenya in the third trimester of pregnancy.