bluuebunny/crossref_metadata_2025 huggingface dataset:
BIG DATA ANALYTICS IN HEALTHCARE: A REVIEW OF RECENT ADVANCES AND POTENTIAL FOR PERSONALIZED MEDICINE
Authors: Amaka Obijuru  , Jeremiah Olawumi Arowoogun  , Chinyere Onwumere  , Ifeoma Pamela Odilibe  , Evangel Chinyere Anyanwu  , Andrew Ifesinachi Daraojimba
Published: February 2024

This comprehensive review explores the profound impact of big data analytics on healthcare, focusing on its potential to revolutionize personalized medicine. Big data analytics, driven by technological innovations such as genomic sequencing, artificial intelligence, and wearable devices, offers transformative opportunities for precision diagnostics, treatment customization, and predictive healthcare. Despite the promises, challenges persist, including data privacy concerns, ethical considerations, and technical complexities. Overcoming these hurdles necessitates robust cybersecurity measures, bias mitigation strategies, enhanced data quality, and infrastructure and workforce development investments. Moreover, with updated regulations and ethical guidelines, healthcare policy and practice must adapt to accommodate the evolving digital landscape. Collaboration across disciplines and ongoing research and innovation are essential to fully harness the benefits of big data analytics, leading to improved patient care and healthcare system efficiency.

Keywords:  Big Data Analytics, Personalized Medicine, Healthcare Innovation, Data Privacy, Ethical Considerations, Precision Diagno. stics
A COMPREHENSIVE REVIEW OF TELEMEDICINE TECHNOLOGIES: PAST, PRESENT, AND FUTURE PROSPECTS
Authors: Toritsemogba Tosanbami Omaghomi  , Oluwafunmi Adijat Elufioye  , Opeoluwa Akomolafe  , Evangel Chinyere Anyanwu  , Ifeoma Pamela Odilibe
Published: February 2024

This comprehensive review explores telemedicine technologies' past, present, and future. Telemedicine has evolved significantly, providing healthcare services and exchanging medical information remotely. The historical overview traces its roots from early experiments to its current state, marked by advanced technology, diverse applications, and increased adoption, especially during the COVID-19 pandemic. Emerging technologies like AI, VR, IoT, and blockchain promise to revolutionize telemedicine, enhancing diagnostics, patient monitoring, and personalized treatment. Potential applications range from chronic disease management to tele-ICUs and global health initiatives. To maximize telemedicine's benefits, healthcare providers, technology developers, policymakers, and researchers are offered recommendations. Telemedicine's potential to transform healthcare delivery is profound, fostering accessibility, efficiency, and improved patient outcomes. While challenges exist, addressing them will help create a future where telemedicine is central to delivering equitable and patient-centred healthcare.

Keywords: Telemedicine, Healthcare Technology, Remote Healthcare, Emerging Technologies, Healthcare Access, Telehealth Trends.
PATIENT EXPERIENCE AND SATISFACTION IN HEALTHCARE: A FOCUS ON MANAGERIAL APPROACHES - A REVIEW
Authors: Toritsemogba Tosanbami Omaghomi  , Opeoluwa Akomolafe  , Chinyere Onwumere  , Ifeoma Pamela Odilibe  , Oluwafunmi Adijat Elufioye
Published: February 2024

This research paper explores the intricate relationship between patient experience, managerial approaches, and technological integration in healthcare. Emphasizing the significance of improved patient satisfaction, the paper delves into managerial strategies, including leadership styles, communication excellence, and quality improvement initiatives. Furthermore, it highlights the transformative impact of technology, such as electronic health records, telemedicine, and artificial intelligence, on patient engagement and personalized care. Challenges like resource constraints and resistance to change are addressed, emphasizing the need for adaptive managerial approaches. The literature synthesis reveals that fostering a patient-centric culture, embracing technology responsibly, and navigating challenges collaboratively is essential for advancing healthcare delivery. The findings underscore the critical role of effective leadership, communication, and technology in shaping the future of patient-centered care and improving overall health outcomes.

Keywords:  Patient Experience, Managerial Approaches, Technological Integration, Healthcare Leadership, Patient Satisfaction, Healthcare Innovation.
A IMPORTÂNCIA DA SATISFAÇÃO E FIDELIZAÇÃO DE CLIENTES NO SEGMENTO DA ESTÉTICA EM UMA CIDADE DO NOROESTE PAULISTA
Authors: Silva Gabrielly de Andrade da  , Mendes Ijosiel , Silva Suéllen Danúbia da , Oliveira Elimeire Alves de , Roberto Tiago Moreno Lopes , Pereira Jairo Antônio Bertelli Francisco Gabaldi
Published: February 2024

O presente estudo enfatiza a importância de programas de fidelização de clientes em empresas para o sucesso das organizações. Para sua realização empregou-se uma pesquisa exploratória, utilizando questionários para coleta de dados sobre a opinião dos clientes de salões de estética em uma cidade do Noroeste Paulista. A pesquisa concentrou-se na frequência de visitas, preferência por estabelecimento específico, motivação e participação em programas de fidelização. Os resultados revelaram que a qualidade do serviço ou produto é o principal fator para a escolha do estabelecimento e a satisfação do cliente é fundamental para a fidelização. A maioria dos entrevistados participa de programas de fidelização, motivada por benefícios financeiros e em produtos. Além disso, o bem-estar dos colaboradores influencia diretamente na qualidade do atendimento. Empresas que compreendem e investem nesses aspectos são mais propensas a prosperar e garantir a fidelidade do cliente, gerando lucros a longo prazo.
Uma prática de Inovação Aberta para bibliotecas em prol da sociedade
Authors: Machado Borges Sena Priscila , Prado Jorge Moisés Kroll do
Published: February 2024

Objetivo: Neste artigo o objetivo norteador consistiu em descrever a concepção e consolidação da 1ª edição do Hackathon da FEBAB, realizado no formato virtual em 30 abril de 2022, como uma proposta para o fomento, impulsionamento e sustentabilidade de inovações em bibliotecas.
Método. Caracteriza-se como um estudo de caso de possíveis contribuições para a Biblioteconomia e áreas correlatas basilares para outras unidades de informação além das bibliotecas, como: arquivos, museus, centros de documentação, centros de informação, centros de memória, entre outras.
Resultados. Os resultados foram descritos a partir das oito etapas estabelecidas na concepção 1ª edição do Hackathon da FEBAB para sua concretização em versão remota: Composição da Comissão Organizadora; Definição do desafio norteador (Como potencializar as bibliotecas enquanto terceiro lugar para fortalecimento das comunidades?); Obtenção de patrocínio para a premiação; Estabelecimento do Regulamento; Convocação de pessoas para colaborar como avaliadoras, mentoras e apoio; Definição da metodologia a ser adotada para a dinâmica de crocriação; Estabelecimento do cronograma do hackathon para inscrições, treinamentos, realização, avaliação, feedback das pessoas participantes, e envio de certificados e; Seleção das ferramentas tecnológicas a serem utilizadas para o site, inscrição, organização documental e interação entre as pessoas participantes. O evento contou com 47 inscrições e a participação efetiva de 19 pessoas, oriundas das regiões nordeste, sul e sudeste. A faixa etária predominante foi de 31 a 35 anos. A área de formação predominante foi a Biblioteconomia, o que se explica até mesmo pelo desafio lançado voltado para bibliotecas. As 19 pessoas participantes foram distribuídas em 4 equipes de desenvolvimento de projetos.
Conclusões. A Biblioteconomia tem a praxe de colocar-se como uma ciência interdisciplinar por razões históricas, pela influência do mercado de trabalho e pelo discurso levado pelas escolas de formação, mas nem sempre isso se concretiza de fato. O hackathon, por sua essência, é um evento que promove a multidisciplinaridade em razão das funções para desenvolvimento dos projetos e que, ao fim, se encerra como interdisciplinar. Representa uma oportunidade de conectar pessoas e ideias que futuramente não se limitam ao espaço de duração do evento. Contribui com a inovação aberta, trazendo mais visibilidade, efetividade e viabilidade para produtos, serviços e profissionais da informação. Na possibilidade de deixar o ambiente acadêmico, ele ainda coopera com o desenvolvimento da sociedade envolvida com a temática do desafio proposto.
Con te partirò
Authors: Valente Heloisa de Araújo Duarte
Published: February 2024

A partir do conceito de “paisagem sonora” (Schafer, 2001) estuda-se o papel das trilhas musicais nos cruzeiros turísticos e sua função como entretenimento, no âmbito de uma “cultura de lazer” (Morin, 1969). Apresentam-se algumas generalidades sobre os cruzeiros desde a Belle Époque, do apogeu ao declínio e o revival a partir do final do século XX. A partir de registros coletados no circuito Prata, analisa-se como se dão as formas de escuta e consumo musical. Sendo as trilhas musicais componentes da paisagem sonora e, consequentemente, da vida cotidiana este estudo se justifica, à medida que contribui para melhor compreender a contemporaneidade.
PORTRAYAL OF THE US PRESIDENTIAL ELECTION IN PAKISTANI AND INDIAN MAINSTREAM NEWSPAPERS: A CONTENT ANALYSIS OF DAILY DAWN AND THE HINDUSTAN TIMES
Authors:   Institute of Media & Communication Studies Bahauddin Zakariya University, Multan, Gardezi Syed Ali Akbar , Ali Shahzad ,   Institute of Media & Communication Studies Bahauddin Zakariya University, Multan
Published: February 2024

This research paper primarily aimed to explore portrayal of the US presidential election through lenses of quantitative content analysis in the leading mainstream elite newspapers of Pakistan and India. This study has been theoretically linked with media conformity and agenda setting theories. It was found that the newspapers of both the countries published the presidential elections according to their national interest and government foreign policies as the Pakistani government and leaders was in the favor of Hillary Clinton and the Indian leaders and government was in the favor of Donald Trump during the campaign of presidential elections. The results also indicated that the Daily Hindustan Times has given more favorable coverage to the Republican Party candidate i.e. Donald Trump whereas Daily Dawn has published more favorable coverage to the Democratic Party candidate i.e. Hillary Clinton. We can conclude from the discussion that media conformity theory is very much supported according to the finding of the research. Keywords: the US presidential election, Republican Political Party, Democratic Party, Donald Trump, Hillary Clinton, Daily Dawn, The Hindustan Times, Media Conformity Theory.
ANALYZING CULTURAL HYBRIDITY IN HOME FIRE: A POST-COLONIAL PERSPECTIVE
Authors:   Department of Linguistics the University of Haripur, Haripur Pakistan, Shehzadi Sana , Ahmed Qazi Haroon ,   Elementary & Secondary Education Department Khyber-Pakhtunkhwa Pakistan, Shahzadi Afshan ,   Department of English Abbottabad University of Science and Technology Havelian, Abbottabad
Published: February 2024

Cultural hybridity is an integral part of migrants’ lives who cross borders and as a result they follow new routes, side by side they connect with their roots. When people migrated due to different reasons, these people also face exploitation and biased behavior of their masters or dominant nations. With the passage of time they stand for their right and succeed somehow in achieving them. In this research work Homi Bhabha’s cultural hybridity is examined. Which is present in his book The Location of Culture. In this selected work two Muslim families migrated to Britain. And in U.S their new generation face problem of identity, home, and cultural hybridity. In diaspora people face different types of problems when they settle into a new country. In new country these people and the new generation would not welcome in positive way they considered them as outsiders and because living in foreign country when they go back to their home country their own people also not enthusiastic towards them due to cultural mixing of that specific foreign country. These people often marginalized and face so many problems in consequence. Aneeka is portray as modern and culturally hybrid character who also considered other in Britain and in Pakistan as well. It is realized when she was struggling for her dead brother, she wanted him to get back home. In this study cultural hybridity stance of Homi Bhabha and the concept of Can the Subaltern Speak? By Gayatri Spivak is applied as theoretical lens. The qualitative approach is used in this research, in which text is analyzed deeply to dig out the concepts of cultural hybridity, home, border, and mimicry in the work Home Fire. Keywords: Cultural hybridity, Home, Border, Identity, Mimicry, Diaspora.
ASSOCIATION BETWEEN MATERNAL INTRAPERSONAL FACTORS AND CHILD HEALTH CARE SERVICES OF LADY HEALTH WORKERS IN PAKISTAN
Authors:   Department of Social Work, Lahore College for Women University, Lahore, Din Nazia Salah ud , Jabeen Tahira ,   Department of Social Work, University of the Punjab, Lahore Pakistan
Published: February 2024

The underprivileged generally have less access to healthcare but one method to assist those in need is to provide health care through Community Health Workers (CHWs), which are basically trained to provide health services to their fellow community members and they are named as Lady Health Workers (LHWs) in Pakistan. The objective of the current study was to understand the relationship between maternal intrapersonal characteristics and using LHWs' health care services for their children. The social ecology model served as the study's theoretical framework in this quantitative research. Data were collected using an interview schedule, and using a probability sampling technique, 398 females were selected as a sample from among the LHW-served homes in the Lahore District, while participants were selected by a proportional systematic random sample. Mothers of children who have utilized LHW services participated as the study's respondents. The majority of respondents, who were housewives and had some formal education, were highly aware of the services provided by LHWs, according to the study's findings. Furthermore, because LHWs offers services at clients' doorsteps, the majority of respondents used their services for their children. Based on study findings, it is concluded that LHW services should be recognized for providing health care for children in order to lower infant mortality and ensure children have a healthy growth. Key words: Community Health Workers, Child Health Care, Lady Health Workers, Factors, Intrapersonal.
EXPLORING ACADEMIC MOTIVATION AND ACHIEVEMENT OF A DEAF STUDENT IN HIGHER EDUCATION USING SELF-DETERMINATION THEORY
Authors:   Department of Education, University of Management and Technology, Lahore, Punjab, Pakistan, Bukhari Snober , Anis Faisal ,   Department of Education, University of Management and Technology, Lahore, Ahmed Faran ,   Future Institute of O level and A level, Lahore
Published: February 2024

This paper explored the academic motivation and achievement demonstrated by a deaf student participating in higher education. This study adopted a qualitative case study methodology and semi-structured interviews as primary data-gathering tools. Grounded in the self-determination theory (SDT), this study aimed to interpret and relate the findings to the existing literature. Five significant themes emerged from the analysed data that embody distinct aspects of our participant’s academic motivation and achievement: academic achievement and recognition, motivational factors, learning preferences and strategies, help-seeking behaviour, and future aspirations. This study may broaden our knowledge concerning how deaf students interpret their experiences, perceptions, and the significance attached to them, along with influential contextual elements shaping academic motivation and achievement. The research underscored both strong points manifested by the participant during his educational pursuit and encountered obstacles and the implications for his future goals. The paper discussed the study’s limitations and suggested some directions for future research. Keywords: deaf student, academic motivation, academic achievement, self-determination theory, higher education.
RELATIONSHIP BETWEEN BEING ENVIED AND WORKPLACE OSTRACISM: MODERATING ROLE OF NARCISSISM AND ORGANIZATIONAL SUPPORT
Authors:   Department of Business Administration, Fatima Jinnah Women University Rawalpindi, Riasat Nida , Malik Fozia ,   Department of Business Administration, Fatima Jinnah Women University Rawalpindi, Ali Asif ,   Department of Business Administration. National University of Modern Languages, Islamabad
Published: February 2024

The current research has investigated the relationship between being envied and workplace ostracism, and investigates the moderating effects of two factors: narcissism and organizational support and their effects on productivity and profitability. Data was collected from employees working in the telecom sector of Pakistan which was further analyzed using regression analysis. Results show that being envied is positively related to workplace ostracism, and this relationship is stronger for individuals with higher levels of narcissism. However, the negative impact of being envied on workplace ostracism is buffered by higher levels of perceived organizational support. These findings highlight the importance of organizational support in mitigating the negative consequences of envy in the workplace, especially for employees with higher levels of narcissism. Additionally, the study examined the moderating role of narcissism and organizational support in this relationship. The findings of this research will contribute to the existing knowledge on this topic and provide insights for organizations to improve their work environment and employee well-being. Keywords: Workplace Ostracism, Envied, Narcissism, Organizational Support.
PERCEPTION OF STUDENTS REGARDING COVID-19: PRE-PANDEMIC VS. POST-PANDEMIC LEARNING COMPARATIVE ANALYSIS
Authors:   Bahria University, Islamabad, Umer Rabia , Gul Faid ,   National University of Modern Languages, Islamabad Pakistan, Zakaa Rija ,   Bahria University, Islamabad
Published: February 2024

COVID-19 pandemic has impacted education system globally. Lockdown has been imposed in numerous countries to reduce spread of pandemic and this lead to immediate closure of educational institutions. This lockdown has impacted more than 90% of learners globally as regular in campus learning process can’t be continued and thus educational institutions shift towards online learning process. The current study is investigating and evaluating perceptions of leaners in Pakistani educational institutes and study is comparing the difference in learner’s perceptions of same students in pre as well as post pandemic time period. The study has a sample size of 386 respondents from Bahria University and response rate is 89%. From the sample size of 386, 345 responses were deemed to be suitable. The study is using SPSS version 25.0 software for descriptive as well as analytical statistics. The study results have shown that there exist statistically significant difference in perception of Pakistani students towards in campus learning methods pre pandemic and web based learning methods used in post pandemic time. Keywords: perception, web based learning, pre and post pandemics.
HYBRID DOUBLE EXPONENTIALLY WEIGHTED MOVING AVERAGE (HDEWMA) CONTROL CHART FOR INVERSE RAYLEIGH DISTRIBUTION
Authors:   Department of Economics and Statistics, Dr Hasan Murad School of Management, University of Management and Technology, Lahore, Pakistan., Qamar Abdul Wahab , Hassan Najam ul ,   Department of Economics, Thal University, Bhakkar Pakistan., Sial Maqbool Hussain ,   Department of Economics and Statistics, Dr Hasan Murad School of Management, University of Management and Technology, Lahore, Pakistan.
Published: February 2024

In this paper, we proposed a Hybrid Double Exponentially Weighted Moving Average HDEWMA control chart. The proposed control chart is based on Inverse Rayleigh Distributed lifetimes using simple random sampling (SRS) and ranked set sampling (RSS). Out-of-control-Average Run Length (ARL1) is used to evaluate the performance of the proposed control chart. The HDEWMA control chart is compared with traditional/simple EWMA and CUSUM control charts. The performance of the control chart is evaluated using out of control average run length (ARL1). A simulated example is used to compare the proposed HDEWMA, traditional/simple EWMA chart and CUSUM control chart. It is observed that the proposed HDEWMA control chart performs simple EWMA and CUSUM control charts. The HDEWMA control chart can be used for efficient monitoring of the production process in manufacturing industries where the data is coming from inverse Rayleigh Distribution. Keywords: Hybrid, EWMA, CUSUM, DEWMA, average run length (ARL).
PLOTTING THE LITERATURE ON SOCIAL WORK EDUCATION FROM 1971-2020: A SCIENTOMETRIC ANALYSIS
Authors:   Department of Sociology, University of Gujrat, Gujrat, Pakistan, Shoaib Muhammad , Usmani Feroz ,   District Courts Sialkot, Pakistan, Abdullah Farooq ,   Department of Sociology, Mirpur University of Science and Technology (MUST), Mirpur, AJ&K, Pakistan
Published: February 2024

This paper aimed to examine social work education, school social work, and social work curriculum employing scientometric analysis from 1971 to 2020. The purpose was to consolidate the documents on social work education in the science citation index and web of science database indexed publications. We extracted 4351 published documents and presented them in tables and figures to show the trend of data. The study findings showed that the major documents were published as articles and the language English was used. Similarly, the top keyword social work education, Univ. of Maryland top organization, and the United States was the top country. The name of Bogo M was at the top of the list of top twenty authors, top keyword school social work, and social work curriculum. Further, social work education was the top source of published documents and the top-cited article had 202 citations published in 2007. Keywords: Social Work Education, School Social Work, Social Work Curriculum, Scientometric Analysis.
TECHNOLOGY IN THE COURTS: FROM STORING AND GENERATING INFORMATION TO EVALUATION OF EVIDENCE
Authors:   UKM, Malaysia, Advocate High Court, Sohail Aftab , Majeed Nasir ,   School of Law, University of Gujrat, Punjab, Pakistan
Published: February 2024

The present study intended to explore the various uses of modern technology in the courts and to advance the argument that the courts should use the literature produced in artificial intelligence and law to reasoning with judicial evidence. After deploying doctrinal research methodology, the present study found that the courts across the world used modern technology to store, process, generate and analyze judicial data. The current study also found that the use of modern technology in the courts resulted in improvement in communicating, storing, generating, processing, and analyzing the day to day judicial data. However, the present study found that the courts across the world in general and Pakistani courts in particular did not pay attention towards using the computer soft wares to reasoning with evidence. The present study argued that the Pakistani courts should use the literature produced in artificial intelligence and law to organize, display and reasoning with judicial evidence. It is expected that the present study will contribute in realizing the potential benefits of modern technology to reasoning with evidence which will improve the courts’ performance. Keywords: Reasoning with Evidence, Modern Technology, Bayesian Networks, Artificial Intelligence and Law.
FACTORS AFFECTING SOCIAL SUPPORT AMONG PEOPLE LIVING WITH HIV/AIDS IN PUNJAB-PAKISTAN
Authors:   Department of Sociology, Ghazi University, Dera Ghazi Khan, Shamshad Tahira , Bhutta Mazhar Hussain ,   Department of Sociology, PMAS-Arid Agriculture University Rawalpindi, Pakistan, Kamran Muhammad Adeel ,   Department of Sociology, Ghazi University, Dera Ghazi Khan
Published: February 2024

The present study highlighted extent of social support perceived available and explored factors which affected the availability of social support to people living with HIV/AIDS in Punjab, Pakistan. A cross-sectional survey was done on HIV patients registered with PACP. A sample of 420 patients was selected from two treatment centers conveniently. The majority of respondents had moderate to high-level support perceived available to them in overall social support as well as in all its forms (tangible, affective, emotional, social interaction). Gender showed a weak and inverse relationship with perceived social support. Age had a negative and nonsignificant relationship with social support, while education, employment status and monthly income had a positive and significant correlation with perceived social support. On the other hand, length of disease had negative and significant correlation with social support. Keywords: Social Support, HIV/AIDS, Tangible Support, Affective Support, Emotional Support, Positive Social Interaction.
PERCEPTION OF TEACHERS ABOUT ONLINE TEACHING DURING COVID-19 AND THE DEVELOPMENT OF STUDY HABIT IN UNDERGRADUATE STUDENTS
Authors:   Department of (IER) Institute of Education & Research Gomal University, Dera Ismail Khan, KPK, Pakistan, Hashim Muhammad , Rehman Abdul ,   Department of (IER) Institute of Education & Research Gomal University, Dera Ismail Khan, KPK, Pakistan, Bibi Shahida ,   Department of (IER) Institute of Education & Research Gomal University, Dera Ismail Khan, KPK, Pakistan
Published: February 2024

This study deals with “Perception of Teachers about Online Learning during COVID-19 and Development of Study Habits in Undergraduate Students” at the University of Education, D. G. Khan Campus, Ghazi University and Meer Chakar khan Rind university DG khan. The study investigates the number of students who received education during the Covid situation to fulfill their educational aspirations, which created new ways and means for students to explore the study material and the effect of online learning on students to share their views with other students during class discussion. This study shows advantages and disadvantages among students to verify the effectiveness of student learning. Students acquired new concepts using various applications through an online learning process under the supervision of teachers. This study shows the disadvantage of the students regarding the study habits that are disappearing from their core to show the study essence among the students. Students attempted final papers in the form of groups at home, which had a negative impact on students' studies. This study confirms that online learning has proven to be valuable for students in line with current knowledge trends. There are various studies on the effectiveness of online learning among students, but the findings of this study differ from other studies. The population of the study was "Teachers who teach Undergraduates" from Social Sciences including B.S Economics and B.Ed (Hons) and Natural Sciences in B.S Phy and B.S Chemistry. Survey method was adopted as the research instrument for data collection of this study. SPSS software was used for data analysis. This study will be useful in the future for all students who want to get education from various internet sources and get the essence of online learning through interest development. Keywords: COVID_19, Study habits, online teaching, E-learning.
CONSTRUCTION OF HYBRID IDENTITY: A CRITICAL STUDY OF HANIF KUREISHI'S THE BUDHA OF SUBURBIA
Authors:   Department of Linguistics & Literature, the University of Haripur, Haripur Khyber-Pakhtunkhwa, Khan Malik Jawed Ahmed , Khan Waheed Ahmad ,   Department of Linguistics & Literature, the University of Haripur, Haripur Khyber-Pakhtunkhwa
Published: February 2024

This research article analyses the authorial perspective and self-reflection in Hanif Kureishi's first novel, The Buddha of Suburbia. The dominant discourses of ethnicity, race, class, and gender are examined in terms of their effects on the categories of subjectivity and identity. The analysis focuses on the novel's protagonist, Karim Amir, tracing his life journey and showing how his self-perception is shaped by forces beyond his control but is malleable thanks to his extraordinary skill of mimicry. Karim mimics white English mainstream society consciously as a way to find his place in society and unconsciously as a political gesture against the forces of colonialism, neocolonialism, and capitalism. Drawing on the work of theorists like Homi K. Bhabha, Stuart, Fanon and others, we see that Karim and his relatives are complex hybrids who question the assumptions underlying Cartesian concepts of identity and subjectivity. Keywords: subjectivity, identity, hybridity, mimicry, colonialism, neocolonialism, capitalism
ASSESSMENT OF KHYBER PAKHTUNKHWA HEALTH POLICY IN THE CONTEXT OF SDG 3
Authors:   Riphah International University, Islamabad, Ali Waqar , Rasool Shiekh Waleed ,   Riphah International University, Islamabad, Ali Babar ,   Riphah International University, Islamabad
Published: February 2024

This comprehensive study delves into the Health Policy of the Government of Khyber Pakhtunkhwa (KPK), evaluating its alignment with the United Nations Sustainable Development Goals (SDGs) to provide inclusive and sustainable healthcare practices to the citizens of KPK. This research focuses on critical dimensions such as mortality rates, new hospitals, disaster management, health insurance, and accountability mechanisms. The research shows little improvement in neonatal and child mortality rates requiring interventions and maternal health initiatives in the shape of adequate healthcare infrastructure in various regions of the province. Moreover, the scarcity of paramedical staff and beds requires the expansion of infrastructure and strengthening of the workforce. This paper advocates several recommendations to address shortcomings and pave the path for sustainable development, including the extension of health insurance facilities to rural areas, creating a power accountability mechanism for efficient service delivery, and providing comprehensive disaster management training. Moreover, promoting “MADE IN PAKISTAN” products in the medical equipment field and using digital health technology is a key recommendation for this research to improve health accessibility. The integration of SDGs into the policymaking process can advance the KPK Government in healthcare services, leaving no one behind. This research contributes to the broader global efforts toward sustainable development, fostering a healthier and more prosperous future for the people of Khyber Pakhtunkhwa. Keywords: KPK Health Policy, SDG 3, World Health Organization, Health Policy.
EMPOWERING WOMEN THROUGH TECHNOLOGY: A COMPREHENSIVE STUDY ON THE IMPACT OF DIGITALIZATION ON DECISION-MAKING IN ISLAMABAD, PAKISTAN
Authors:   Riphah International University, Islamabad Pakistan, Islam Kanwal , Rasool Sheikh Waleed ,   Riphah International University, Islamabad Pakistan.
Published: February 2024

Women's Empowerment is a comprehensive and multidimensional idea. It is concerned with the economic, social, political, and other aspects of life. Because it is all-encompassing, it implies that all aspects of life must be empowered. Empowerment with regard to all dimensions of life apparently to be initiated simultaneously. Technological improvements have drastically shaken the status quo of several facets of women's lives in urban areas as compared to rural ones in the last decade in Pakistan.This research examines the influence of contemporary technology on women's decision-making Islamabad utilizing primary data inferred through quantitative methodology. The chances and challenges that women in the post-technological period encountered while making decisions were also noted in this study. According to this study, women feel more empowered to use technology to make decisions about certain issues they face as well as other issues. The study focuses on women's empowerment in Access to information, Financial management and Social communication decision-making. For immediate benefits, the study suggests that women in rural regions who have easy access to technology be made more aware of it. The study also recommends that the government support digital media, low-income training, ICT workshops, cultural inequality, infrastructure spending, and data protection laws. This will help close the gender equality gap and improve Pakistan's overall economic health as half of the population currently has little influence over decision-making. Keywords: Technology, Women's empowerment, Women’s descion making, Digitilization, Decsion making
Spectrometric Bioanalytical Method Development and Validation of Tolvaptan in Spiked Human plasma Followed by Forced degradation Studies
Authors: Bhavyasri K. , Aishwarya B. , Suchitra D. , Sumakanth M.
Published: February 2024

Tolvaptan in bulk and formulation in spiking human plasma were estimated using a brand-new, straightforward, speedy, precise, and accurate bioanalytical method that was developed and validated using UV-visible spectrophotometer. The acetonitrile-based solvent chosen for the tolvaptan UV study was scanned over the UV spectrum from 200 to 400nm using a solution containing 10g/ml. At 267nm, Tolvaptan exhibits its greatest absorption. The accuracy investigations were conducted at three distinct levels, i.e., 80%, 100%, and 120%, and recovery was found to be in the range of 99.4%. The tolvaptan showed linearity over the range of 5-160g/mL with correlation coefficientnt (r2) of 0.999. The thresholds for detection and quantification were 0.471 and 1.435 g/ml, respectively. In accordance with ICH requirements, all the parameters were validated.
Role and Responsibility of Allicin for the Prevention of Cardiovascular Diseases: A Systematic Review
Authors: Chatterjee Ayan , Chatterjee Parna , Ramavat Ashi
Published: February 2024

The widespread of cardiovascular diseases are growing at a tremendous range in the present era. Due to the unhealthy lifestyle of the modern generation cardiovascular diseases are recognized as one of the leading causes of mortality all around the world causing more than 80% deaths. Earlier studies and researches which are based on the benefits of several chemicals present in plant based - functional foods which helps in the prevention and cure of cardiovascular diseases are gaining wide acceptance in today’s world. Allicin is one of the major phytochemicals among them. Allicin is an organosulphur compound obtained from garlic, a species of the family alliacease. It is a part of defence mechanism against attacks of pests on garlic plant, but the studies that have been conducted from the year 1944, showed that the various properties of the allicin (Anti-inflammatory, antibiotic, antioxidant, cardio protective, immunodulatory) Plays a role in prevention of cardiovascular diseases by improving the carotid artery intima- media thickness and also in various other ways.
Up-skilling and Re-skilling: A Strategic Response to Changing Skill Demands
Authors: J. Rubasree Dr. R. Rangarajan,
Published: February 2024

The significance of up-skilling and re-skilling workers' work-related learning is discussed in this study along with how it affects talent mobility and engagement. The present research looks at the impact of re-skilling and up-skilling workers to create a workforce that is prepared for the future. Professionals in the automotive sector are the target audience. A questionnaire was employed as the data gathering tool. The hypotheses were analyzed using SPSS software. The study's findings demonstrated how employee engagement and talent mobility gain momentum when work-related learning is up-skilled and re-skilled.
Machine Learning-Based Risk Management of Credit Sales in Small and Midsize Business
Authors: Rishabh Kumar Dr. Rojalin Pani, Dr. M. Rajendaran, , Prof (Dr) Sumeet Gupta Nidhi Mishra, Dr. K. Suresh Kumar,
Published: February 2024

Sustaining and expanding the finances of small and midsize companies (SMBs) depends on efficient credit risk management. This study redefines credit risk assessment for SMBs via the use of machine learning (ML), hence introducing a disruptive methodology. The all-inclusive approach includes feature selection, preprocessing, data collecting, and the use of ML models, with an emphasis on behavioral insights integration and real-world applicability. The results imply that Random Forests and other machine learning models are superior at predicting credit risk, which may lead to a sea shift in the way SMBs handle credit risk. Improving the research's practical implications involves applying models to actual credit risk management systems and incorporating insights from behavioral economics. Possible future research directions include studying how models adapt dynamically, using different types of data, enhancing explain ability via XAI, and fostering collaborative efforts to develop industry-specific best practices. By outlining the ins and outs of credit sales, this research helps small and medium-sized companies (SMBs) adjust and remain resilient in the face of changing market conditions.
Percepções dos médicos da Atenção Primária à Saúde sobre a comunidade LGBTQIAP+ no Município de Cáceres – MT
Authors: Pereira José Roberto , Fernandes Ingrid , Sanches Debora Coqueiro , Do Rêgo Matheus Felicio Sena , Rodrigues Felipe Behrends
Published: February 2024

A população LGBTQIAP+ é um conjunto de minorias sociais no espectro sexual, afetivo e de gênero presente em nossa sociedade. Essas pessoas ainda são vítimas diariamente de violências de diferentes tipos e em diferentes ambientes, enquadrando a comunidade LGBTQIAP+ como determinante social de saúde. Mesmo com a publicação de importantes documentos que preveem a inclusão dessa população no sistema de saúde, na prática, o contexto cultural cisheteronormativo de nossa sociedade influencia o modo como essas pessoas são atendidas, sendo muitas vezes vítimas de violências em um ambiente que supostamente deveriam acolhê-las. Desta forma, esse trabalho visa compreender a concepção de médicos/as atuantes na APS do município de Cáceres – MT, no que tange à saúde da população LGBTQIAP+ e como é dado o atendimento dessas pessoas. Trata-se de um estudo observacional, de abordagem qualitativa, realizado através da aplicação dos questionários aos/às profissionais que atuam como médicos/as na APS do município. O número amostral foi composto por 10 médicos/as, em que foram observados um padrão na falta de informação desses/dessas profissionais sobre a saúde LGBTQIAP+, fruto de formações deficientes em temas como diversidade sexual e de gênero.
An integrated physiology modelling approach for neuro/vascular dynamics
Authors: Talou Gonzalo Daniel Maso
Published: February 2024

New treatments and lifestyle interventions have presented important improvements in people affected by dementia when diagnosed early. Nonetheless, early diagnosis biomarkers for different types of dementia still elude us. In the Animus Laboratory, we are working on the hypothesis of an early vascular disruption promoting the development of neurodegeneration. In this presentation, I will present our modelling efforts to understand better the link between neurodegeneration, vascular and neuronal dynamics.
Understanding Cyber Threats Vulnerability of Future Victimization in Fintech
Authors: Bakari Nurul Arinah Bazilah , Mohamed Intan Salwani , Nazuri Siti Nur Shuhada
Published: February 2024

Individuals’ participation in online activities is expanding, and the number of businesses moving to online operations is increasing, raising the possibility that they will become victims of cybercrime. Vulnerability in a technological system refers to any flaw or weak point within a technology or network that could be used to inflict damage or give an attacker unauthorized control. On the other hand, victimization results from intentional actions by an individual or organization to exploit, harm, or unlawfully gain access to another’s assets or possessions. This research seeks to evaluate the future vulnerability of private sector employees to cybercrime when using FinTech. This study was conducted using an approach drawing from victimization theory. The study focuses on three primary factors influencing vulnerability: the economic shutdown, income inequality, and reliance on technology. The primary method for gathering data in this study was through questionnaire surveys, specifically distributed among service sector employees in Malaysia. Findings from this study show that economic shutdown (ES) due to COVID-19 and income inequality (II) have a significant positive relation with the vulnerability of future victimization in FinTech. However, reliance on technology does not significantly influence the vulnerability of future victimization in FinTech. This research contributes to the expanding body of knowledge regarding risk factors associated with future victimization in FinTech. The findings benefit companies and individuals, offering insights into areas that should be fortified to decrease vulnerability.
The protective effect of Pomegranate extract against the experimental gastric ulcer induced by ethanol in rats
Authors: Karakoç Zelal , Oruç İdris , Çeken–Toptancı Bircan , Baksi Nazan , Ketani Muzaffer Aydın
Published: February 2024

The Pomegranate (Punica granatum) is a commonly found fruit in the Mediterranean and Iran, which has a variety of uses including medicinal purposes, cosmetics, and as a spice in culinary applications. Pharmacological functions of Pomegranate include antioxidation, anti–tumor, anti–hepatotoxicity, anti–lipoperoxidation and antibacterial properties. The aim of this study was to evaluate the therapeutic efficacy of Pomegranate extract by utilizing its antioxidant activity in an experimental rat model of gastritis induced by ethanol. In the study, 24 female Wistar albino rats (180–200 g) were used. Gastritis in rats was induced using Ethanol. In experimental groups, Tumor necrosis factor–alpha, Myloperoxidase, Superoxide Dismutase and Malondialdehyde were examined for biochemical analyzes. Streptavidin peroxidase immunohistochemistry method was applied to gastric tissues with gastritis. A statistically significant difference was observed between Superoxide Dismutase and Meloperoxidase levels. CD8 and CD68 immunoreactivity was higher in the Ethanol group compared to the other groups. A decrease was observed in CD8 and CD68 positive immunoreactivity in Ethanol+Pomegranate extract group compared to Ethanol group. The study found that the immunoreactivity of MHC–I and MHC–II was found in specific locations, namely intraepithelial lymphocytes located in the epithelium, some capillary vessel endothelium, and connective tissue. Changes in anti–oxidative stress markers such as Superoxide Dismutase and Myloperoxidase contributed to the mucosal protective effect of Pomegranate extract in Ethanol–induced gastritis.
Efectos de dieta rica en grasas en ratas Wistar chagásicas
Authors: Sánchez Lucy , Moreno Elio , Alarcón Maritza , Araujo Sonia , Borges Rafael
Published: February 2024

Se estudiaron los efectos patológicos causados en ratas hembras Wistar (Rattus norvegicus), cuando factores predisponentes externos como la ingestión de una dieta con alto contenido en grasa saturada de origen animal y la inoculación de una cepa virulenta de Trypanosoma cruzi afectan la salud animal. Las ratas infectadas A y sanas C sometidas a la dieta hiperlipídica y sus controles B infectadas y D sanas alimentadas con dieta normal, fueron evaluadas mediante cuantificación del Índice de Masa Corporal (IMC) y pruebas de diagnóstico sero-parasitológicas. Los registros biométricos en los grupos A y C, mostraron un aumento significativo (P<0,05) en el IMC, en comparación con las ratas controles B y D. Los exámenes parasitológicos evidenciaron discretas parasitemias patentes entre los 10 y 30 días post-infección (dpi); con niveles de parasitémias significativamente mayores (P<0,05) en las ratas infectadas A entre los 20 y 25 dpi. Pruebas bioquímicas realizadas a los sueros, revelaron dislipidemias variables, destacándose un aumento significativo (P<0,05) en los niveles de colesterol total CT. Mientras que c-HDL, y Triglicéridos TGL no fueron significativos (P>0,05) en función de las variables fase aguda y fase crónica. Las variaciones en las concentraciones de lípidos plasmáticos producidos por el proceso infeccioso, serían los principales mecanismos por los cuales el T. cruzi podría influir en la génesis de las placas ateromatosas, lo que implicaría un factor de riesgo aterogénico para las ratas chagásicas y/o para nuestros pacientes chagásicos propensos a desarrollar la enfermedad ateroesclerósis.
Evaluación de factores que afectan la fertilidad de la receptora de embriones de genotipo Holstein mestiza
Authors: Farías–Delgado María Gabriela , Ayala–Guanga Luis Eduardo
Published: February 2024

El estudio determinó el efecto del tamaño del Cuerpo Lúteo (CL), la concentración de Progesterona (P4), el tiempo empleado en pasar el cérvix, el lugar de depósito del embrión y el tiempo total requerido para cumplir con el proceso de trasferencia del embrión (TE) sobre la tasa de preñez (TP) de vaquillas Holstein (n=40). Previo a la transferencia, las receptoras fueron ecografiadas y las que presentaron CL>15 mm ingresaron al experimento. Se transfirieron 40 embriones congelados–descongelados de calidad 1 (excelentes), obteniendo una TP del 45 %. El tamaño del CL y la concentración de P4 de las vaquillas gestantes (20,6 ± 0,31 mm; 4,4 ± 0,12 ng·mL-1) fueron mayores al de las no gestantes (16,7 ± 0,28 mm; 3,1 ± 0,11 ng·mL-1; P<0,05). El tiempo requerido para pasar el cérvix fue mayor en las vacías que en las gestantes (60,0 ± 5,32 s; 40,3 ± 4,65 s, respectivamente); así como el tiempo total empleado en la TE fue mayor en las vaquillas no gestantes (783,0 ± 31,43 s) comparado con las gestantes (680,9 ± 29,93 s; P<0,05). Se estableció una correlación alta y positiva entre el tamaño del CL y la concentración de P4 con la preñez (r=0,84; r=0,77; P<0,001, respectivamente). Sin embargo, la correlación observada entre el tiempo utilizado para pasar el cérvix (r=0,35; P<0,05) y el tiempo total empleado en transferir el embrión con la preñez fue positiva, pero baja (r=0,45; P<0,05). Se concluye que un CL>20 mm en el momento de la transferencia proporcionó mayor concentración de P4, factor que incrementa la probabilidad de establecer una gestación. Además, cuanto menos tiempo se requiera para pasar el cérvix, el embrión pudo ser depositado con menor manipulación en el tercio craneal del cuerno uterino, disminuyendo el tiempo total empleado en la transferencia del embrión, lo cual incrementó la tasa de concepción.