bluuebunny/crossref_metadata_2025 huggingface dataset:
MELAMPAUI KRISIS: DINAMIKA KINERJA KEUANGAN, INDEKS KEBANGKRUTAN ALTMAN, DAN TRANSFORMASI NILAI PERUSAHAAN
Authors: Wicaksono Christian Edy , Kadarusman Kadarusman , Maria Evi
Published: May 2024

ABSTRAK
Penelitian ini berorientasi menguji dampak kinerja keuangan terhadap nilai perusahaan dengan memasukkan Indeks Kebangkrutan sebagai variabel moderasi. Data dari laporan keuangan delapan perusahaan pada sektor pulp dan kertas melalui website Bursa Efek Indonesia, dengan metode purposive sampling. Analisis menggunakan SmartPLS 3 dalam pendekatan kuantitatif. Hasil penelitian menunjukkan bahwa kinerja Keuangan berdampak signifikan dan meningkatkan nilai perusahaan, sementara Indeks Kebangkrutan berdampak negatif signifikan terhadap nilai perusahaan. Indeks Kebangkrutan, sebagai variabel moderasi, tidak signifikan dalam melemahkan dampak kinerja keuangan terhadap nilai perusahaan. Penelitian ini memberikan kontribusi pada pemahaman hubungan kinerja keuangan, nilai perusahaan, dan peran moderasi Indeks Kebangkrutan di industri pulp dan kertas. Implikasi praktisnya mendukung perusahaan dalam merancang strategi keuangan yang lebih efektif. Keterbatasan penelitian mencakup jumlah sampel dan fokus sektor industri tertentu, menggugah perlunya penelitian lanjutan dalam konteks industri yang beragam untuk pemahaman yang lebih komprehensif.
Kata Kunci : Kinerja Keuangan, Indeks Kebankrutan, Nilai Perusahaan
ABSTRACT
This research aims to examine the impact of Financial Performance on Firm Value by incorporating the Bankruptcy Index as a moderating variable. Data were obtained from the financial reports of eight companies in the pulp and paper sector through the Indonesia Stock Exchange website, utilizing purposive sampling. The analysis employed SmartPLS 3 in a quantitative approach. The research findings indicate that Financial Performance has a positive and significant impact on Firm Value, whereas the Bankruptcy Index has a significant negative impact on Firm Value. The Bankruptcy Index, as a moderating variable, does not significantly weaken the influence of Financial Performance on Firm Value. This study contributes to the understanding of the relationship between Financial Performance, Firm Value, and the moderating role of the Bankruptcy Index in the pulp and paper industry. Practical implications support companies in designing more effective financial strategies. Research limitations include the sample size and a focus on a specific industry sector, highlighting the need for further research in diverse industrial contexts for a more comprehensive understanding.
Keywords: Financial Performance, Bankruptcy Index, Corporate Value
ANALYSIS OF THE IMPACT OF INITIAL PUBLIC OFFERING ON FINANCIAL PERFORMANCE
Authors: Mutasowifin Ali , Ramadhan Muhammad Farchan , Viana Eka Dasra
Published: May 2024

Abstract.   The number of companies conducting IPOs on the Indonesia Stock Exchange continues to increase so that competition between companies also increases. One of the company's strategies to grow is the Initial Public Offering (IPO) to obtain additional capital.  After an IPO, it is very important to conduct a financial performance assessment because it can affect the stock price and the value of a company. The purpose of this study is to describe the financial ratios and analyze the differences of the average financial performance before and after the IPO and describe the impact of the IPO on the financial performance of each company sector. The research method used was the wilcoxon signed ranks test and the MANOVA test on the financial statements of 48 companies that conducted IPOs in 2019. Based on the results of the study, there was a performance improvement in the ratio of liquidity and solvency, but in the ratio of profitability and activity, there was a decrease in performance. The results of the Wilcoxon signed ranks test showed that the ratio of profitability, solvency, liquidity, and activity had significant differences and the MANOVA test proved that the ratio of profitability, solvency, liquidity, and activity simultaneously had differences before and after the IPO
 
Abstrak. Jumlah perusahaan yang melakukan IPO di Bursa Efek Indonesia terus meningkat sehingga persaingan antar perusahaan pun semakin meningkat. Salah satu strategi perusahaan untuk tumbuh adalah Initial Public Offering (IPO) untuk mendapatkan tambahan modal. Setelah IPO, sangat penting untuk melakukan penilaian kinerja keuangan karena dapat mempengaruhi harga saham dan nilai suatu perusahaan. Tujuan dari penelitian ini adalah untuk mendeskripsikan rasio-rasio keuangan dan menganalisis perbedaan rata-rata kinerja keuangan sebelum dan sesudah IPO serta mendeskripsikan dampak IPO terhadap kinerja keuangan masing-masing sektor perusahaan. Metode penelitian yang digunakan adalah uji peringkat bertanda wilcoxon dan uji MANOVA terhadap laporan keuangan 48 perusahaan yang melakukan IPO pada tahun 2019. Berdasarkan hasil penelitian terdapat peningkatan kinerja pada rasio likuiditas dan solvabilitas, namun pada tahun 2019 terdapat peningkatan kinerja pada rasio likuiditas dan solvabilitas. rasio profitabilitas dan aktivitas, terjadi penurunan kinerja. Hasil uji Wilcoxon Signed Ranks menunjukkan bahwa rasio profitabilitas, solvabilitas, likuiditas, dan aktivitas terdapat perbedaan yang signifikan dan uji MANOVA membuktikan bahwa rasio profitabilitas, solvabilitas, likuiditas, dan aktivitas secara simultan terdapat perbedaan sebelum dan sesudah IPO.
THE INFLUENCE OF SOCIAL MEDIA CONTENT ON INTENTION TO RECOMMEND THROUGH ONLINE ENGAGEMENT AS A MEDIATING VARIABLE ON MANDARIN LANGUAGE TEACHING CONTENT VIA INSTAGRAM FOR GENERATIONS Y AND Z IN INDONESIA
Authors: Kornelius Stefani Mutiara , Antonio Ferdi
Published: May 2024

The aim of this research is to test and analyze the influence of social media content including the Language Style, Interesting Content, Useful Content and Unique Image Content Characteristic factors on Online Engagement as a mediator which then influences the Intention to Recommend factor after previously being influenced by Emotional Response of Language as a mediator to users of Mandarin language teaching content via Instagram XYZ to generations Y and Z in Indonesia. Testing of this research model, which was modified from previous research, was carried out quantitatively with survey data. Data was obtained from generations Y and Z in Indonesia who are followers of Instagram XYZ. This research method is a quantitative survey, with cross sectional data. Respondent data was taken using purposive sampling with a questionnaire distributed online. 178 samples were obtained that met the requirements for analysis using PLS-SEM. The research results show that the four social media content variables have a strong influence on Online Engagement activities, while the two strongest variables are Unique Image Content Characteristic and Useful Content. Then the Online Engagement factor which is moderated by the Emotional Response of Language factor is able to influence the Intention to Recommend of generations Y and Z in Indonesia.
ANALISIS BIBLIOMETRIK INVESTASI ASING LANGSUNG TERKAIT PENELITIAN PARIWISATA BERBASIS DATABASE ILMIAH SCOPUS
Authors: Simatupang Parhimpunan
Published: May 2024

Makalah ini bertujuan untuk menganalisis tren penelitian ilmiah tentang Foreign Direct Investment (FDI) melalui studi bibliometrik. Makalah ini secara ekstensif menyelidiki semua artikel yang diterbitkan melalui Scopus mengenai FDI dalam konteks Tourism.
Penulis menemukan 275 makalah yang memenuhi fungsi, subjek, dan persyaratan dengan menggunakan frase Foreign Direct Investment (FDI) dan Tourism. Penulis menggunakan Vos Viewer sebagai alat analisis dan database situs Scopus dipilih sebagai sumber data penelitian.
Publikasi terkait konsep FDI yang ditemukan pada periode 2013-2023 berdasarkan database indeks Scopus menunjukan peningkatan yang cukup signifikan pada tahun 2019. Seiring dengan globalisasi ekonomi yang terus berkembang, minat terhadap investasi langsung asing (FDI) juga meningkat. Jumlah publikasi tertinggi dalam sepuluh tahun terakhir terjadi pada tahun 2023. Dilihat dari negara asal pubikasi, China adalah negara yang terdepan dalam hal jumlah penulis, universitas, jumlah dokumen, kutipan dan kolaborasi penelitian terkait FDI. Tren penelitian saat ini dirangkum ke dalam empat peta klaster yang bisa menggambarkan arah penelitian di masa depan: Economic Analysis, air transportation, environmental policy dan economic growth. Pendekatan yang dilakukan Zupic & Čater secara konseptual mempengaruhi kerangka kerja untuk membangun dimensi dan indikator yang digunakan untuk mengukur FDI.Penulis hanya memfokuskan pengambilan data publikasi dari database Scopus, sehingga penelitian dengan sumber data lain mungkin akan menghasilkan pola penelitian yang berbeda dengan penelitian bibliometrik FDI ini. Penelitian ini menyajikan tinjauan ringkas mengenai studi bibliometrik di FDI dan memberikan rekomendasi untuk arah penelitian di masa depan dalam pemetaan klaster tema dan subtema. Saat ini penelitian yang mengkaji FDI dalam konteks Torism masih sangat terbatas, khususnya wawasan yang lengkap mengenai tinjauan literatur FDI dalam konteks ekspor.
Kata kunci : Analisis Bibliometrik, Foreign Direct Investment, Tourism, Scopus, Vos viewer.
Pengaruh Kualitas Audit, Profitabilitas, Solvabilitas, dan Ukuran Perusahaan Terhadap Audit Delay
Authors: Puspitasari Septi Maharani , Adi Suyatmin Waskito
Published: May 2024

Penelitian ini bertujuan untuk mengkaji faktor-faktor yang memengaruhi audit delay pada perusahaan barang konsumen primer yang terdaftar di Bursa Efek Indonesia (BEI) periode 2020-2022. Faktor-faktor yang diteliti meliputi kualitas audit, profitabilitas, solvabilitas, dan ukuran perusahaan. Data penelitian diperoleh dari laporan keuangan perusahaan yang diambil melalui www.idx.co.id. Metode analisis yang digunakan adalah regresi linier berganda dengan bantuan program SPSS. Hasil analisis menunjukkan bahwa kualitas audit dan solvabilitas memiliki pengaruh signifikan terhadap audit delay. Kualitas audit yang tinggi cenderung mengurangi kemungkinan terjadinya audit delay, sementara solvabilitas yang tinggi meningkatkan kemungkinan audit delay. Di sisi lain, profitabilitas dan ukuran perusahaan tidak berpengaruh signifikan terhadap audit delay. Temuan menunjukkan bahwa kualitas audit dan solvabilitas berpengaruh terhadap audit delay, sementara profitabilitas dan ukuran perusahaan tidak. Implikasi temuan ini dapat membantu praktisi memahami dinamika audit delay dengan lebih baik
Peningkatan Kualitas Layanan untuk Meningkatkan Minat Konsumen di Rest Area KM 49A Tol Bakauheni Palembang
Authors: Setiawan Bintang , Defrizal
Published: May 2024

This research aims to evaluate the quality of service at Rest Area 49A Bakauheni Palembang Toll Road and analyze the efforts made by the Rest Area owner to improve service quality, with the hope of stimulating consumer interest in stopping by. The research method applied is qualitative with an interview approach. The theoretical basis used includes aspects of marketing management, service quality, and interest in visiting rest areas. The research results show that the quality of service at Rest Area 49A includes extensive facilities, such as parking lots, worship facilities, and clean and comfortable food stalls. The services provided by employees include quick response to customer complaints, attention to customer needs, as well as friendly, polite, and polite service. In terms of security guarantees, the Rest Area protects its visitors. Rest Area owners make various efforts to improve service quality, including increasing security, increasing comfort, and improving facilities to ensure customer satisfaction.
Pengaruh Inflasi, Tingkat Suku Bunga, dan Kinerja Keuangan Terhadap Return Saham (Studi Empiris pada Perusahaan Consumer non-cyclicalss Yang Terdaftar di Bursa Efek Indonesia Periode 2017–2022)
Authors: Wijayanti Siska , Aisyah Margie Lyandra
Published: May 2024

Penelitian ini bertujuan untuk mengetahui dan membuktikan secara empiris Pengaruh Inflasi, Tingkat Suku Bunga, dan Kinerja Keuangan Terhadap Return Saham (Studi Empiris pada Perusahaan Consumer non-cyclicalss Yang Terdaftar di Bursa Efek Indonesia Periode 2017 – 2022). Data yang digunakan merupakan data sekunder, metode yang digunakan adalah analisis regresi data panel dengan bantuan eviews. Sampel yang terpilih berdasarkan kriteria purposive sampling sebanyak 21 perusahaan. Hasil penelitian ini menunjukkan bahwa inflasi, tingkat suku bunga, dan kinerja keuangan berpengaruh secara simultan terhadap return saham. Secara parsial, inflasi dan kinerja keuangan berpengaruh terhadap return saham. Namun Tingkat suku bunga tidak berpengaruh terhadap return saham.
The Influence of Organizational Culture, Job Rotation, and Work Motivation on Employee Performance at the Lubuk Pakam Pratama Tax Services Office
Authors: Syah Amirul , Nasution Iqbal Halim Ramadhan , Yusri Iswandi , Harahap Nurhalijah , Simatupang Paisal Amir , Supriadi
Published: May 2024

This study aims to determine the influence of organizational culture, job rotation, and work motivation simultaneously on employee performance at the Lubuk Pakam Pratama Tax Services Office. The research was conducted at the Lubuk Pakam Pratama Tax Services Office on Jalan P Diponegoro Number 30-A, Medan, with a population of 122 individuals and a research sample of 55 individuals. Data collection was carried out through interviews, questionnaires, and documentation. The data analysis method used was multiple regression analysis using the IBM SPSS Statistics software version 25. The findings of the analysis reveal that the performance of employees at the Lubuk Pakam Pratama Tax Services Office is positively influenced by organizational culture, as evidenced by the results of the t-table analysis (3.603 > 2.008) at n = 55 and a 95% significance level. Job rotation does not significantly affect the performance of Lubuk Pakam Pratama Tax Services Office employees, supported by the t-value < t-table analysis (0.444 < 2.008) at n = 55 at a 95% significance level. On the other hand, work motivation has a significant impact on the performance of employees at the Lubuk Pakam Pratama Tax Services Office, as supported by the t-value > t-table (3.613 > 2.008) at n = 55 with a 95% significance level. The calculated F-value > F-table (21.926 > 2.79) indicates that collectively, there is a positive and significant influence of organizational culture, job rotation, and work motivation on the performance of Lubuk Pakam Pratama Tax Services Office employees.
Pengaruh Celebirty Endorser, Word of Mouth dan Citra Merek Terhadap Keputusan Pembelian dengan Lokasi Sebagai Variabel Moderasi (Studi Empiris pada Ayam Geprek Bensu di Kota Depok)
Authors: Ferdianto Mario , Mutmainah Isbandriyati , Yulia Iis Anisa
Published: May 2024

Penelitian ini bertujuan untuk mengetahui persepsi responden mengenai Celebrity Endorser, Word Of Mouth, citra merek, keputusan pembelian dan lokasi serta menguji pengaruh Celebrity Endorser, Word Of Mouth dan Citra Merek terhadap Keputusan Pembelian dengan Lokasi Sebagai Variabel Moderasi. Sampel yang digunakan dalam penelitian ini adalah seluruh konsumen Ayam Geprek Bensu yang berada di Kota Depok dengan menggunakan 152 responden. Data dikumpulkan dengan menggunakan metode Non-Probability Sampling yaitu dengan Sampling Jenuh (sensus) dan pengujian hipotesi menggunakan metode regresi linier berganda dan Moderated Regression Analysis (MRA). Hasil penelitian ini menunjukan bahwa Celebrity Endorser, Word of Mouth dan citra merek secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian. Hasil uji dengan MRA menunjukkan bahwa variabel lokasi mampu memoderasi pengaruh Celebrity Endorser, Word of Mouth dan citra merek terhadap keputusan pembelian Ayam Geprek Bensu. Hasil uji F menjukkan secara simultan Celebrity Endorser, Word of Mouth dan citra merek berpengaruh positf dan signifikan terhadap keputusan pembelian Ayam Geprek Bensu.
Inflasi dan Realisasi Pembiayaan Kepemilikan Rumah pada Bank Umum Syariah di Indonesia: Peran Pandemi Covid-19 Sebagai Pemoderasi
Authors: Arifin Muhammad , Amri Khairul
Published: May 2024

This study aims to estimate the realization of home ownership financing at Islamic commercial banks in Indonesia. Yield rate, inflation, and the Covid-19 pandemic are operationalized as predictor variables. In addition, the pandemic is also positioned as a moderating variable between the financing and yield rate, and inflation. Using monthly data for the period June 2014-February 2021, the analytical model used is multiple regression and moderated regression analysis (MRA). The study found that the yield rate and inflation had a negative and significant effect on the financing of home ownership. In contrast, the COVID-19 pandemic has no effect on financing, but this pandemic weakens the negative effect of inflation on home ownership financing
The Influence of Work Environment, Work Experience and Work Discipline on The Performance of Tanjungbalai City Education Service Employees
Authors: Sari Dewi Mayang , Simanjuntak Veronika , Apridah Ruri , Siregar Sri Juliani , Syah Amirul , Isnaini Dewi Budiarti
Published: May 2024

The purpose of this study is to investigate how the work environment, work experience, and work discipline of Tanjungbalai City Education Service employees impact performance. The exploration strategy utilized was a study by dispersing polls to representatives of the Tanjungbalai City Instruction Office. The employees of the Education Department were chosen at random to be included in the research sample. An information examination was completed utilizing relapse procedures to evaluate the connection between free factors (workplace, work insight and work discipline) and the dependent variable (representative execution). The consequences of the examination show that the workplace decidedly affects the presentation of Tanjungbalai City Training Division representatives. Work experience likewise makes a positive commitment to further developing representative execution. Work discipline was likewise found to significantly affect representative execution. In general, these three free factors affect the presentation of Tanjungbalai City Schooling Office representatives. The consequences of this examination can add to the administration of the Training Division in further developing representative execution by focusing harder on and upgrading the workplace, giving decent work insight, and further developing representative work discipline. The ramifications of this examination can likewise be a reason for further developing HR strategies and practices in comparable organizations.
Analisis Efisiensi Saluran Pemasaran Jamur Tiram Putih (Studi Kasus di Desa Banjar Dewa Kecamatan Banjar Agung Kabupaten Tulang Bawang)
Authors: Suharta Kadek Aris Oki , Rahayu Ni Putu Widhia
Published: May 2024

The aim of this study is to analyze the marketing channels for white oyster mushrooms and the efficiency of marketing channels for white oyster mushrooms in Banjar Dewa Village, Banjar Agung District, Tulang Bawang Regency. This type of study is descriptive qualitative research. The population of all farmers cultivating white oyster mushrooms is 14 people in Banjar Dewa Village, Banjar Agung District, Tulang Bawang Regency, with a sampling technique using Purposive Sampling with a sample of one farmer cultivating white oyster mushrooms with the criteria of producing the largest white oyster mushroom cultivation in the area. The method for collecting data in the following research is observation and interviews. The analysis technique in the following research uses marketing cost analysis, marketing margin, marketing profit, and marketing efficiency. The results of this research show that there are two marketing channel patterns for white oyster mushrooms, namely the first channel pattern, farmers sell white oyster mushrooms directly to end consumers, and the second channel pattern, farmers sell to retailers and then the retailers sell them back to end consumers. The marketing margin value in the first channel pattern is IDR 0, while marketing in the second channel pattern is IDR 11,000. The farmer's share value in the first channel pattern is 100%, the second channel pattern is 56%. The two marketing channels for white oyster mushrooms are said to be efficient in terms of marketing margin and farmer's share. The most efficient marketing channel for white oyster mushrooms is the first marketing channel with the lowest margin value and the highest farmer's share value.
Pengaruh Iklan dan Promosi Penjualan Terhadap Keputusan Pembelian Demochist Clothing
Authors: Leonandri Dino Gustaf , Erpurini Wala
Published: May 2024

Demochist Clothing Bandung consumers are the subjects of this research. The aim of this research is to find out how much influence advertising and sales promotions have on consumer purchasing decisions at Demochist Clothing Bandung, both partially and simultaneously. This research uses descriptive and associative methods. Multiple linear regression analysis is used as the analysis method. Apart from that, the research instruments were also tested for validity and reliability. The research results show that exogenous variables (advertising and sales promotions) influence endogenous variables (purchasing decisions) both partially and simultaneously. This study shows that Demochist Clothing Bandung can re-evaluate the suitability of advertising to improve consumer purchasing decisions.
Pengaruh Harga dan Kualitas Pelayanan Terhadap Minat Beli Konsumen pada Pakaian Distro di Bandar Lampung
Authors: Budiana I Gede , Rahayu Ni Putu Widhia
Published: May 2024

Business actors in the clothing distribution industry must pay attention to the needs, desires, and expectations of consumers in order to cultivate strong purchasing interest. Therefore, effective strategies are required to attract consumers' interest in purchasing clothing products at distros. This study aims to empirically examine the influence of price and service quality on the buying interest of consumers purchasing distro clothing in Bandar Lampung. A quantitative approach was employed, with the population consisting of clothing consumers in the city of Bandar Lampung. The accidental sampling technique was utilized to select samples, with 96 consumer respondents who purchased distro clothing in the city of Bandar Lampung. Data were collected through various methods, including literature review, documentation, observation, interviews, and questionnaires. Data analysis was conducted using multiple linear regression tests, correlation coefficient tests, t tests, F tests, and R² tests. The results showed that price and service quality significantly influence the buying interest of consumers at distro clothing stores in Bandar Lampung. Together, these variables also significantly influence consumers' buying interest. The simultaneous F test results indicated that price and service quality together significantly influence consumers' buying interest at distro clothing stores in Bandar Lampung, with price and service quality contributing 26.9% to consumers' buying interest at distro clothing stores in Bandar Lampung.
Pengaruh Strategi Diversifikasi dan Modal Intelektual Terhadap Kinerja Perusahaan (Studi Empiris pada Perusahaan Properti dan Real Estate yang Terdaftar di BEI pada Tahun 2019-2021)
Authors: Andrian Jessica Avelina , Khairudin
Published: May 2024

This research aims to examine the impact of diversification strategy and intellectual capital on company performance. The data utilized in this study are secondary data derived from the financial reports of companies listed on the Indonesia Stock Exchange for the period of 2019-2021. A sample of 15 companies was selected using purposive sampling method. The analysis method employed in this research is panel data regression, with hypotheses based on previous studies and supporting theories, and analyzed using Eviews 9 software. The research findings indicate that diversification strategy does not significantly affect company performance, while intellectual capital has a positive influence on company performance.
Pengaruh Literasi Keuangan, Perilaku Keuangan, Herding Behavior, Risk Tolerance, dan Overconfidence terhadap Keputusan Investasi Pasar Modal (Studi Kasus pada Mahasiswa Universitas Muhammadiyah Surakarta)
Authors: Dewanti Adinda Pramesdya Rasita , Triyono
Published: May 2024

Tujuan penelitian ini ialah menganalisis pengaruh literasi keuangan, perilaku keuangan, herding behavior, risk tolerance, dan overconfidence terhadap keputusan investasi pasar modal (studi kasus pada mahasiswa Universitas Muhammadiyah Surakarta). Jenis penelitian ini ialah kuantitatif. Populasi yang digunakan dalam penelitian ini yaitu mahasiswa Akuntansi Universitas Muhammadiyah Surakarta tahun angkatan 2020. Penelitian ini menggunakan metode penarikan sampel yaitu metode NonProbability Sampling dengan menggunakan teknik Purposive Sampling. Jumlah sampel yang digunakan pada penelitian ini sebanyak 311 responden. Data dalam penelitian ini merupakan data primer. Teknik analisis data yang digunakan adalah uji validitas, uji reliabilitas, uji normalitas, uji multikolinieritas, uji heteroskedastisitas, uji analisis regresi linear berganda, dan uji hipotesis. Hasil penelitian ini ialah bahwa literasi keuangan tidak berpengaruh signifikan terhadap pengambilan keputusan investasi. Perilaku keuangan seseorang tidak mempengaruhi keputusan investasinya.  Herding behavior berpengaruh signifikan terhadap keputusan investasi. Risk tolerance berpengaruh terhadap pengambilan keputusan investasi. Overconfidence berpengaruh terhadap pengambilan keputusan investasi.
Pengaruh Labelisasi Halal, Pelayanan Islami dan Brand Image Terhadap Keputusan Pembelian (Studi Kasus Sate Apaleh Kabupaten Bireuen)
Authors: Fuadi  , Zanti Marni , Damanhur  , Falahuddin  , Hasan Nazli
Published: May 2024

This study aims to see the effect of Halal Labeling, Islamic Services and Brand Image on Purchasing Decisions (Case Study of Sate Apaleh Geurugok, Bireuen Regency). The data used in this study is primary data, amounting to 115 respondents who are customers of Sate Apaleh. The method used to analyze the relationship between variables is multiple linear regression analysis. The results showed that halal labeling has a positive and significant effect on consumer purchasing decisions on Sate apaleh, Islamic services have a positive and significant effect on consumer purchasing decisions on Sate apaleh, brand image has a positive and significant effect on consumer purchasing decisions on Sate apaleh, so it can be concluded that H3 is accepted. Overall Halal Labeling, Islamic Services and Brand Image on Purchasing Decisions (Case Study of Sate Apaleh, Bireuen Regency).
Hubungan Antara Kemiskinan dan Pertumbuhan Ekonomi di Provinsi Sulawesi Barat: Pendekatan Vector Autoregresive (VAR)
Authors: Nabila Luthfannisa Afif , Desviona Nayla , Latif Ikhsan Abdul
Published: May 2024

This research aims to analyze the relationship between poverty and regional economic growth in West Sulawesi province. Using panel data from five city/districts during the 2011-2022 period, the analysis model applied is vector autoregressive which is then equipped with a Granger causality test. The study results reveal that economic growth significantly reduces poverty levels. On the other hand, the poverty rate does not affect economic growth. The results of the Granger causality test reveal the existence of one-way causality from economic growth to poverty. The poverty rate responds to changes in economic growth. On the other hand, economic growth does not respond to changes in poverty rate. This finding has the implication that increasing economic growth is very important when regional governments of west sulawesi province effort to reduce poverty rate.
Analisis Pengaruh Brand Image, Consumer Behavior dan Price Terhadap Keputusan Pembelian Produk Scarlett (Studi Kasus Pada Pengguna Scarlett)
Authors: Alisman  , Salsabilla Raihan , Zakaria  , Fahmi Ijal , Sufriadi Dedi
Published: May 2024

Scarlett adalah brand yang berasal dari Indonesia, yang di produksi oleh PT. Opto Lumbung Sejahtera yang didirikan sejak akhir 2017. Produk Scarlett berada di posisi pertama, sebagai produk terlaris pada tahun 2021. Untuk meningkatkan penjualan dan meningkatkan citra merek dari perusahaan, baru-baru ini scarlett menggunakan Brand Ambassador baru dalam memasarkan produknya. Tujuan dari penelitian ini adalah untuk menganalisis bagaimana pengaruh Brand Image, Consumer Behavior dan Price terhadap keputusan pembelian produk Scarlett.Penelitian ini menggunakan kuesioner yang disebarkan melalui Google Form secara online dan offline. Objek dalam penelitian ini adalah pengaruh Brand Image, Consumer Behavior dan Price terhadap keputusan pembelian produk Scarlett yang dilakukan pada konsumen atau pengguna produk Scarlett. Berdasarkan hasil penelitian menunjukkan bahwa brand image (X1), consumer behavior (X2) dan price (X3) berpengaruh positif dan signifikan terhadap keputusan pembelian produk Scarlett. Hal ini terbukti dari nilai signifikansi uji F yaitu 0,000 < 0,05. Sehingga dari hasil ini dapat disimpulkan bahwa hipotesis yang mengatakan bahwa brand image, consumer behavior dan price berpengaruh terhadap keputusan pembelian produk Scarlett diterima.
Kemiskinan Pedesaan dan Angka Partisipasi Sekolah di Indonesia
Authors: Rofi'i Yulianto Umar
Published: May 2024

This study analyzes the influence of rural poverty on school enrollment rates in Indonesia. Using time series data for the period 1998-2021, the analysis model used is simple linear regression. The study revealed that school enrollment rates and rural poverty levels in Indonesia fluctuate throughout the year. The estimation results indicate that rural poverty has a negative effect on school enrollment rates at both elementary school, middle school and high school levels. Therefore, efforts to increase school participation in Indonesia must be in line with efforts to reduce rural poverty levels.
The Hyperreality of Virtual Influencer Lentari Pagi on Instagram
Authors: Azzahra Jihan , Christin Maylanny
Published: May 2024

Rapid developments in the 4.0 era of industry have created technology with capabilities similar to humans, namely artificial intelligence. One example is virtual influencers, which result from progress made by real human influencers supported by technological development. The presence of virtual influencers has become an interesting phenomenon in the contemporary social media ecosystem. Lentari Pagi is a digital representation designed to imitate human behavior and interact with its followers through visual and narrative content shared online. This research aims to understand hyperreality in the appearance and interactions of virtual influencer Lentari Pagi on Instagram and analyze the impact of artificial intelligence technology on the perception and participation of social media users. The qualitative research method was used, with interviews and observation as data collection techniques. The results of this research show that Lentari Pagi succeeded in creating an emotional connection with its followers, conveying promotional messages, and forming a unique self-image in the minds of its audience. In conclusion, this hyperreality phenomenon reflects the complex dynamics between technology, culture, and identity in the current digital era.
Purchasing Patterns Analysis in E-commerce: A Big Data-driven Approach and Methodological
Authors: Riwayat Andik Adi Putra , Susilawati Agnes Dwita , Naqiah Zakiyyatun
Published: May 2024

This research aims to analyze purchasing patterns in e-commerce using a Big Data-based approach and data analysis methods. Leveraging advanced technology and analytical methodology, this research explores consumer behavior, market trends, and factors influencing purchasing decisions in e-commerce. Through collecting transaction data from leading e-commerce platforms and applying rigorous data analysis techniques, this research identifies significant patterns and provides valuable insights for e-commerce companies. This research shows that big data has great potential in understanding consumer behavior and market trends in e-commerce. In contrast, sophisticated data analysis methods are essential in interpreting the large and complex data generated by e-commerce. The findings of this research significantly contribute to the development of the e-commerce industry by helping companies improve their marketing strategies and business decision-making. However, this research also needs help, as it requires data analysis skills and privacy issues. To overcome these challenges, collaboration between researchers, e-commerce companies, and governments is needed to develop the necessary data analysis expertise and ensure that consumer data is managed securely and ethically. Thus, this research provides a more holistic view of consumer behavior and market dynamics in e-commerce, assisting companies and policymakers in addressing challenges and opportunities in an ever-evolving landscape.
Analisis Efektivitas Program Perlindungan Sosial dalam Meningkatkan Kesejahteraan Kelompok Rentan di Indonesia
Authors: Najwa Yasinta , Amanda Puspa Dewi , Fatmawati Fatmawati , Al-Kalam Safiq , Wahyudi Sarah Nuraini
Published: May 2024

Penelitian ini menggunakan metode deskriptif kualitatif untuk menganalisis efektivitas program perlindungan sosial dalam meningkatkan kesejahteraan kelompok rentan. Data diperoleh dari literatur terkait, dan analisis dilakukan dengan mereduksi, menyajikan, dan menarik kesimpulan dari informasi yang dikumpulkan. Hasil penelitian menunjukkan bahwa program perlindungan sosial memiliki peran penting dalam meningkatkan kesejahteraan kelompok rentan, namun masih terdapat keterbatasan dalam mencapai tujuan. Faktor kerawanan meliputi kondisi wilayah, monopoli perdagangan, dan premanisme. Analisis efektivitas program mengacu pada lima “tepat” implementasi kebijakan, seperti kebijakan yang tepat, pelaksanaan, target, lingkungan, dan proses. Kesejahteraan keluarga, yang mencakup fungsi pencegahan, pemulihan, pengembangan, dan penunjang, menjadi fokus penelitian. Program perlindungan bantuan sosial diimplementasikan melalui berbagai inisiatif, termasuk sosial reguler dan temporer, serta program jaminan sosial seperti Jaminan Kesehatan Nasional dan Jaminan Ketenagakerjaan. Implikasi kebijakan dan rekomendasi disajikan untuk meningkatkan efektivitas program perlindungan sosial di Indonesia.
Strategi Pengembangan Ekowisata Mangrove di Pesisir Pantai Kertomulyo, Kecamatan Trangkil, Kabupaten Pati
Authors: Suharsono Suharsono , Sirpjuddin Wildan , Alimuddin Khasan
Published: May 2024

This research aims to find out the strategy for developing Mangrove ecotourism in the coastal area of Kertomulyo village, Trangkil sub-district, Pati Regency. This research is classified as a type of field research, with a qualitative-descriptive method. The data collection techniques use observation, interviews and documentation. And data analysis using SWOT theory. The results of this research show that the strengths possessed by the organization in carrying out the strategy that has been determined are the availability of applicable laws and regulations, the availability of human resources both in quality and quantity, sufficient availability of supporting facilities and infrastructure, and awareness from the public. The weaknesses that an organization has in implementing the strategy that has been determined can be an obstacle to the success of the strategy, such as: Lack of professionalism of the employee apparatus. Public awareness regarding the implementation of development has not yet accumulated. Accurate data regarding the development that will be implemented is not yet available. There has not been a culture of transparency in budget management and good management. Opportunities or opportunities that an organization has in carrying out a predetermined strategic plan can be supporting factors that will have a positive impact on the success of the strategy, including: The existence of business opportunities. There is development in the business world. The occurrence is cross-sectoral. Increased mobility of goods and services. There is coordination from related agencies. Threats definitely occur in every organization which can be a trigger to increase an organization's efforts and creativity in carrying out planned strategies. Some of the threats in tourism strategies are: High business competition, lack of development of facilities and infrastructure, lack of government role, and lack of attractiveness and uniqueness of tourist attractions.
Peran Komunitas Petani Hidroponik Jember (PHJ) untuk Meningkat Keterampilan Bertani di Lahan Sempit Kota
Authors: Suma Nasobi Niki , Zahro Faiqotuz
Published: May 2024

Berkurangnya minat untuk bercocok tanam atau bertani menjadi tantangan yang menjadi isu menarik di daerah perkotaan. Lahan yang awalnya merupakan area sawah banyak berubah menjadi pemukiman. Petani hidroponik jember (PHJ) merupakan komunitas  yang menjalankan usaha dan  kegiatan bercocok tanam dengan menggunakan metode hidoponik yang beranggotakan petani petani yang menerapkan hidroponik di area perkotaan Jember. Penelitian ini dilakukan dengan tujuan mengetahui peran komunitas PHJ (petani hidroponik jember) melalui program bina hidroponik dalam meningkatkan ekonomi petani hidroponik di Jember. Penulisan dalam penelitian ini menggunakan metode penelitian kualitatif deskriptif dengan menggunakan pendekatan deskriptif. Adapun teknik pengumpulan data yang digunakan adalah dengan teknik wawancara, observasi dan dokumentasi. Berdasarkan penelitian yang telah dilakukan maka dapat diketahui bahwa komunitas ini memiliki 3 program utama yang diberi nama program bina hidroponik. Ketiga program tersebut diantaranya educating (mengedukasi), facilitating (memfasilitasi), dan supplying (menyediakan). Selain itu, komunitas PHJ memiliki peran membuat strategi pemasaran untuk hasil sayuran dari petani hidroponik jember. Dengan adanya peran tersebut petani hidroponik di Jember tidak merasa kesulitan dalam membudidayakan tanaman hidroponik serta dapat meningkatkan hasil penjualan sehingga para petani hidroponik di Jember mendapatkan peningkatan keterampilan bertani.
Developing a Nutritional Assessment Tool for Toddlers Using Anthropometry and IoT Technology
Authors: ROSARI ANGELA , Julianto Jusuf , Larasati Alfrinscha Dinda , Pramesti Lintang Ayu , Triwiyanto  , Lutfiyah Sari , Abudlayev Vugar
Published: May 2024

Data from the Indonesian Toddler Nutrition Status Survey (SSGBI) in 2021, the prevalence of stunting in Indonesia is still quite high, at 24.4%, which is equivalent to 5.33 million toddlers. This figure is still above the standard tolerated by WHO, which is below 20%. Therefore, efforts are needed to accelerate stunting reduction so that the prevalence of stunting in toddlers decreases to 19.4% by 2024. This research aims to develop a tool for measuring toddlers' height and weight to assess their nutritional status promptly, aiming to preemptively address any nutritional abnormalities and prevent exacerbation. Anthropometry serves as the primary method for assessing toddlers' nutritional status in this study. The tool's design incorporates the ESP32 as the main control unit, the HC-SR04 sensor for height measurements, and the HX711 module and loadcell sensor as weight sensors. Data from the sensor are transmitted from the ESP32 master to the ESP32 slave for processing, culminating in a nutritional status assessment. Notably, the tool boasts a minimal error rate of 0.18% for weight measurement with 99.82% accuracy and a 2.66% error rate for height measurement with 97.34% accuracy. Furthermore, the tool's integration with IoT technology offers additional advantages. It facilitates real-time data transmission and analysis, enabling healthcare professionals to promptly identify any nutritional issues in toddlers. This, in turn, allows for timely intervention and appropriate management strategies to prevent the development or exacerbation of stunting. Overall, the benefits of this research for the Anthropometry Stunting Monitor based on IoT are manifold. It enhances accuracy and efficiency in measuring toddlers' height and weight, enables early detection of stunting, and facilitates timely intervention to address nutritional abnormalities. This holds significant promise for improving pediatric healthcare outcomes and reducing the prevalence of stunting among children.
Promising Benefits of Ashwamedha Yagya — A Scientific Investigation
Authors: Joshi Rajani R
Published: May 2024

Scientific aspects and promising applications of yagya are highlighted in this paper in the light of the recent investigations and findings in some modern laboratories. Potential benefits of the Ashwamedha Yagya in Mumbai are discussed with this backdrop. Importance of the unique confluence of the energies generated by yagya and collective rhythmic chanting of the Vedic Mantras is also highlighted with the scope of path-breaking advanced scientific research.
Purification of the subtle realm through yagya
Authors: Mishra Saurabh , Mishra Alka
Published: May 2024

Most of the problems of the present times may be attributed to the vitiated thought process and emotions of human beings. Be it the occurrence of physical or mental disorders at the individual level, or the problems in family, society, and the world, the root cause may be attributed to various kinds of vicious human tendencies like jealousy, ego, greed, discontentment, selfishness, etc. Although modern science now realizes the role of vicious human tendencies in the occurrence worldwide problems, yet, as of now, it doesn’t seem to have effective methods for the resolution of these vicious tendencies.
Ancient Indian culture provides various methods for the resolution of vicious human tendencies, and yagya is one of the prime methodologies in this regard. Various aspects of Yagya deal with the development of righteous values and virtuous tendencies in human beings, through the cleansing of the subtle realms of consciousness (thoughts and emotions), as well as the subtle environment. The present article described various dimensions of the philosophical principles of yagya associated with the purification of the subtle realms, as well as their implications.
The basic principle of yagya represents and develops altruistic feelings and actions. The development of altruistic attitude leads to growth of benevolent sentiments and compassion, which can prevent the arousal of criminal tendencies. An outlook based on the philosophy of yagya can resolve war-like tensions prevalent in the modern world; it can promote sincere discussion on issues faced by humanity and their resolution. The philosophical principles associated with the fire ritual of yagya promote cooperation, sharing and benevolence. Fire of yagya imparts six philosophical teachings through it physical and subtle conduct; adoption of these teachings in one's nature can awaken righteous tendencies, leading to all-round peace and well-being. Various other components of the fire ritual like the herbal mixture, mantras, prayers, etc. contribute in cleansing the subtle realm.
Thus, the philosophical principles of yagya, associated with the purification of subtle realm, can be effective in the development of righteous values and virtuous tendencies in human beings, which in turn can lead to the resolution of various problems faced by humanity today.
Ashwamedha Yagya in Puran
Authors: Bhardwaj Manisha
Published: May 2024

The Ashwamedha yagya is one of the most important ritualistic practices in Indian culture and society. It was performed to uplift human consciousness and refine mass consciousness. The Puranas serve as excellent sources for understanding the history of Indian society, containing information about lineages, dynasties, and their actions. The present study aims to provide an overview of instances where accounts of the Ashwamedha yagya were performed in history. Instances of Ashwamedh yagya are ample in the Puranas. Ashwamedha Yagya in the Chandravanshi (Lunar Dynasty) (Mahabharat era), Ikshvaku Dynasty (Ramayan era), Ashwamedha Yagya in Other Great Dynasties including beyond Ramayan era, and Ashwamedha Yagya by the Great Sages are noted in the present perspective review. Furthermore, stories of the performance of the Ashwamedha Yagya abound in the Puranas, indicating that these rituals were among the most sacred and highly revered events in ancient Indian culture.
The process of harnessing solar power through the Ashwamedha Yagya.
Authors: Reprint
Published: May 2024

The first Ashwamedha Yagya under the Dev Sanskriti Digvijay Abhiyan of the All World Gayatri Family took place in Jaipur, Rajasthan from November 7th to 10th, 1992. During the same period, the entire issue of the Akhand Jyoti magazine for the month of November 1992 was dedicated to the 'Ashwamedha Yagya'. This special edition is in itself a treatise, elucidating the true purpose and objective of the Ashwamedha based on scriptures, while resolving misconceptions from the past ages.
Worship of the Sun has been fundamental to Indian culture, with the Gayatri mantra being the chant for the adoration of Surya (the Sun God). Understanding the connection between the Ashwamedha Yagya and Surya-Savitri is essential to grasp the purpose of the Ashwamedha ritual.
There is a deep connection between the Ashwamedha process and Gayatri along with the Sun. According to the Ashwamedha section of the Shatapatha Brahmana (13/4/2/6), there is a provision for offering oblations to Savitri after reciting the Gayatri Mahamantra. The oblations offered through the worship of Gayatri Mahamantra fulfill the scientific aspect of the Yagya, purifying the societal consciousness. The scientific process of purifying the unconscious mind of the societal group through the Ashwamedha Yagya is elaborately explained in the November 1992 Akhand Jyoti special edition article titled 'The Process of Harnessing Solar Power through the Ashwamedha Yagya'. Therefore, this article is being reprinted here for the readers of 'Dev Sanskriti: An Interdisciplinary International Journal'.
“The Philosophy of Ethical Education” In Family Relationships of the Southern Khmer Ethnic Group in Vietnam
Authors: Thanh Nguyen Van
Published: May 2024

Ethics is an area of social and spiritual life, which born from the practice of social relationships between people. It encompasses all notions and beliefs held by humans on morality, conscience, duty, happiness, justice, and other related topics that associates with rules of evaluation, adjustment, and orientation and human's behavior in that society. For that reason, morality, as a type of social consciousness, always represents distinct facets of the social existence of humans. Which is the value that elevates human virtue as the aim and focal point of growth and a gauge of civilization, emphasizing its role, goodness in the core of the human soul and the advancement of human civilization so the Southern Khmer people in Vietnam always take “Ethics” as the foundation and center of organizing, building, and developing society in their educational philosophy. Starting from the above reason, in this entire article, the author only focuses on researching the moral education philosophy of the Khmer people of Southern Vietnam in family relationships to see the diversity deeply rooted in the cultural traditions of a community with a long history of settlement and birth in Vietnam. For the reasons outlined above, the author only focuses on researching the philosophy of ethical education of the Khmer people in family relationships to see the diversity and depth in a group of people who were born and have lived in Vietnam for a long time.