bluuebunny/crossref_metadata_2025 huggingface dataset:
Effect of social media marketing on businesses
Authors: THAPLIYAL ANUJ
Published: May 2023

This paper's goal is to provide a thorough discussion of the advantages and disadvantages of marketing through social media such that businesses may decide whether to proceed or hold off on incorporating it into their overall advertising strategy. Social networking has shown to be an incredibly effective marketing instrument. The use of marketing through social media has given businesses new ways to interact with their intended audience. It is proving to be an affordable option for companies of all sizes. Despite all the advantages associated with social media marketing, there are several risks that, if ignored, might be fatal to a business. These risks include copyright theft, data theft, and many others. Businesses are utilizing social networking advertising techniques to develop relationships with customers and gain a deeper understanding of their needs. This way of thinking is also assisting them in cultivating customer loyalty among some of the intended markets.
The Forms of Manifestation of Intertextuality and Their Role in Creating the Text World of “Omon Ra” by V.O. Pelevin
Authors: Bryzgalova Veronika V.
Published: May 2023

In the domestic culture of the beginning of the 21st century, the crisis of value attitudes of a modern person, whose consciousness is subject to manipulation, has aggravated. The phenomenon of manipulation of consciousness has its own history, but it gained particular strength in the 20th century, when the media, art, and advertising became the main conductors of power. At the beginning of the 21st century, the information and communication space becomes the main tool for manipulating human consciousness. The phenomenon of intertextuality has become widespread in works by V.O. Pelevin, one of the brightest representatives of Russian postmodernism, the author of Omon Ra, the novel that reveals a creative rethinking of the transformation of the cruel Soviet reality of the 1990s. In this article, the novel is interpreted through the identification of manifestation forms of intertextuality and the defining their role within the framework of a united artistic world of the text. The intertextuality of the novel is expressed by intertextual components: literary borrowings, imitations, overt and covert citations, allusions, reminiscences, poetic inclusions, irony. These intertextual elements represent the cultural layer of the novel text being interconnected with the storyline of the work. V.O. Pelevin managed to emphasize the main thing in his heros character the ability to doubt dogmas; to reveal the duality of the heros world, who goes through difficulties before deciding to free himself from the cruel system that destroys any I. Intertextuality the text of Omon Ra provokes a play of meanings and a plurality of interpretations, helps to achieve the creation of a multi-level text, which is made of the cultural and ideological layers of the Soviet era, which the author characterizes as a time of deliberate falsification of history and manipulation of human consciousness. The author constructs an artistic reality built at the intersection of the real and unreal, the real and illusory worlds.
Teaching Russian to Cadets in the Military Universities in China
Authors: Kilimnik Evgeny V.
Published: May 2023

The aim of the study is to present linguistic and cultural analysis of modern methods and practices used in the process of teaching Russian language to cadets in military universities of the People's Republic of China. The task of the work is to determine the requirements for teaching Russian language to cadets of military universities, to identify the advantages and disadvantages of the existing education system, as well as the difficulties that arise in the process of comprehending Russian language. The relevance of the research topic is dictated by the communication growth between Russia and China, which requires philologists with a good knowledge of Russian. The theoretical and methodological basis of the study presents a set of applied methods of logic, analysis and synthesis, induction and deduction. It is determined that in the course of teaching Russian language, Chinese cadets of military universities comprehend it in two stages at the basic and advanced levels. It has been established that the main emphasis in the learning process is focused on practical and colloquial comprehension of Russian. It was revealed that in the learning process cadets have an apportunity to study the cultural diversity of Russia, which improves the quality of teaching Russian. It has been established that improving and expanding language skills are set as the tasks for cadets and students of Chinese military universities in order to increase the level of their competence. In particular, the skills of correct reading for understanding current news in Russian press prevail on the perception of complex popular science articles and fiction. In addition, they are to pay attention to listening activities to understand news on politics, diplomacy, economics and society in the media, such as, for example, radio, the Internet and television; understand audio materials, taking into account all the difficulties that arise, similar to ones they face studying the contents of a textbook.
Concepts of “Counsel” and “Prosecutor” as Perceived by Native Russian Speakers
Authors: Krasnova Elena Anatolyevna
Published: May 2023

The relevance of the article is determined by the deep interest of contemporary linguistics in studying language units from an anthropological perspective. Psycholinguistics, being one of such study areas, provides some tools to reveal the process of modern humans thinking and following some thought patterns. We assume that the judicial employees' professional worldview, shaped by a specific field of judiciary, and ordinary consciousness, formed under the influence of everyday life, reflects various linguistic world pictures of Russian speakers, which manifest through the images created while perceiving the same language units. Thus, the psycholinguistic method of free association seems to be the most relevant technique that makes it possible to study how the lexemes counsel and prosecutor find their expression in the linguistic consciousness of native Russian speakers. The article highlights the results of free association that represent the peculiarities of associative perception in professional, judicial and ordinary consciousness for the concepts mentioned above. The participants of the experiment were persons both with a law degree and not. The results of the experiment have shown that the lawyers professional worldview, when digesting the concepts proposed, shifts the focus to the subject area, in the images of a counsel and a prosecutor a lawyer sees their professional activity and competence. For ordinary consciousness, however, these images are connected to respondents' expectations and emotional attitude towards them, which enables to assess the connotations of these lexemes, being formed by ordinary consciousness.
Mythological Motives in M. Shulgin's Works About Nature
Authors: Yakovinov Maxim V.
Published: May 2023

This article proceeds from the fact that today, along with the economic development of society, there is a steady research interest in the spiritual and moral principles implemented in national fiction. It is in it that the mentality of the ethnic group is reflected, the psychological portrait of the nation, moral norms, connection with nature, the mythological layer of culture are presented. All this is presented in the work by one of the most significant Khanty writers, Mikul Ivanovich Shulgin (1940-2007). He has come a long way in life to literature. Since 1971, Mikul Ivanovich has been a member of the USSR Writers' Union. Since 1991 he has been a member of the Russian Writers' Union. His poems have been translated into Belarusian, Hungarian, Spanish and Ukrainian. Intertwining the Khanty culture and mentality with his work, M.I. Shulgin invariably reflects a special way of understanding and perceiving reality. At the same time, the writer and his works are insufficiently studied in domestic literary criticism. Little attention is now paid to Shulgin's poetic and prose works only in the regional curriculum for native literature. For the works of M.I. Shulgin about nature is characterized by the presence of mythological motifs. The term mythology is quite broad and has many facets to study. The concept of myth refers not only to literary criticism, but also to other related disciplines: cultural studies, philosophy and linguistics. At the same time, the mythological picture of the world, characteristic of one or another people or author, including the peoples of the Khanty, and inherent in the work of M.I. Shulgin. This confirms not only the relevance, but also the necessity of the undertaken research. The purpose of the article is to study and analyze mythologism in the works of Mikul Shulgin about nature.
Artistic Originality of the Novel “Farewell to Arms!” by E. Hemingway
Authors: Bukhantsova Evgenia V.
Published: May 2023

Indifference of authorities was a main symbol of the time preceded creation of the novel Farewell to Arms!. To save democracy it was reflected in the propaganda of war. The calls were especially persistent in May 1918. At this moment, the elderly felt the apathy of the strong and did not want to participate in this wrong war, young men (such as eighteen-year-old Hemingway) did not understand anything and went to the front. Most of them were destined to die. The fate loved Ernest: it saved him from joining the army several times. Later, when the young man could no longer wait, it saved him from direct participation in hostilities. In vain, because the war engages even Red Cross employees in physical and moral battles: it raises many unsolvable questions, makes them doubt the honesty of what is happening and tries to devalue the highest feelings. Many decisive measures were to be taken to preserve the soul. Many artistic devices would come in need to describe the experience. The study of these mediums is the subject of this research, the proof of their artistic power is the goal. The research was carried out on the materials of the English and Russian versions of the novel, critical articles by researchers of the writer's work. The comprehensive method of literary analysis was used. We revealed high thematic saturation in the novel because of our research effords. The author raised many problems: an intellectual in war, people's attitude to war, religion and war, morality and war, the fall of man in war, the influence of official propaganda on people; showed originality of the use of synthesis and montage (combination of pictures of different quality and meaning), sophisticated contrast; confirmed validity of the breach of the chronological principle.
Fictional Concept and Peculiarities of its Functioning in the Text
Authors: Rakhmonova Dilnurakhon Sh.
Published: May 2023

The article attempts to present and clarify a fictional concept, its distinctive properties and ways of its functioning in a literary text. Being considered as the main unit of the conceptual analysis of a fiction work, the concept expresses the conceptual meanings of the text, realizing the function of reflecting the individual author's world picture and the information embedded in it. The relevance of the article is confirmed by the prevalence of conceptual analysis in the field of many linguistic sciences, which generates additional study of the essential units of this analysis fictional concepts. This presupposes the main purpose of the article, which consists in identifying the specific features of a fictional concept found in a literary work, as well as in considering the features of its implementation in the text. The consideration of concepts in fiction texts made it possible to identify their distinctive features: imagery, evaluativeness, emotiveness, associativity, symbolism and dynamic character. Another specific feature of a fictional concept is its contextual determinism, which is based on the dependence of the concept on the type of context (linguistic and extralinguistic). Moreover, it became possible to identify a vivid feature of fictional concept that differentiates it from other cognitive concepts the ability to reflect an individual author's fictional world picture. This property is manifested in the expression of the conceptual meanings of the text by fictional concepts. Analysis of fictional concepts can be applied while analyzing and interpreting literary texts and building their conceptual spheres.
Color and Number Symbolism in the Novel “Paradise” by Abdulrazzak Gurnah
Authors: Ruzmatova Dilnoza R.
Published: May 2023

This article addresses the use of colors and numbers in fictional literature, namely Abdulrazak Gurnah's Paradise, to express ideas beyond their literal meanings. Some authors may even employ colors to express a mood or underline critical themes in their works; for example, pastel colors may suggest dreaminess, while deeper tones may denote mystery or dread. The practice of giving particular numbers or numbers patterns value and meaning is known as number symbolism. This custom has been practiced throughout history in various nations and traditions and is frequently applied in spiritual, religious, or mystical situations. The symbols for the numbers three, seven, twelve, forty, and hundreds are well-known. Each of them alludes to diverse cultural perspectives that vary. The novel Paradise by Abdulrazak Gurnah might serve as an illustration of how colors and numbers can be used to convey ideas to readers about the importance of both colors and symbols in global culture. White, black, green, and red are frequently used color combinations in Paradise and are associated with colonialism, passion, desire, and nature. Numbers three, seven and twelve examine memory, religion, and personal identity questions. Colors and numbers are two parallel motifs frequently appearing in literature, yet Abdulrazak Gurnah's Paradise shows how important colors are relative to numbers. Additionally, in fictional literature, colors and numerals serve as indicators of cultural elements.
КОНЦЕПЦІЯ СТАЛОГО РОЗВИТКУ В УМОВАХ ГЛОБАЛІЗАЦІЇ СВІТОВОЇ ЕКОНОМІКИ
Authors: Урбан Оксана  , Дзямулич Микола  , Чиж Наталія
Published: May 2023

У статті досліджено основні передумови концепції сталого розвитку в умовах глобалізації світової економіки. Зокрема, проаналізовано сутність терміну «сталий розвиток» та споріднених економічних категорій, виокремлено основні компоненти (соціальну, екологічну та економічну) та основні орієнтири даної концепції. Акцентовано увагу на взаємозв’язку концепції сталого розвитку та теорії збереження капіталу, що передбачає виділення двох видів стійкості – сильної та слабкої. Існує багато глобальних проблем, що мають вплив на розвиток людства та біосфери. Саме тому робота заосереджена на вивченні можливостей мінімізації негатиного плиу глобальних проблем на соціально-економічні світові процеси.
А тому визначальним кроком до подальшого поширення концепції сталого розвитку є регіональна імплементація відповідно до існуючих вітчизняних локальних проблем. Саме тому увага автора зосереджуться на дослідженні кругової економіки, що передбачає перехід від традиційної лінійної моделі "виробництво - споживання - утилізація" до моделі "виробництво - споживання - рециклінг - використання".  
Значна увага приділена дослідженню зелених публічних закупівель (ЗПЗ), що є важлиим інструментом кругової економіки, в основі якого є принцип екологізації закупівель, що ссфокусований, перш за все, на державном секторі.  У багатьох країнах ЗПЗ вже включені до національних стратегій сталого розвитку та є обов'язковими для державних органів та підприємств. Саме ця ознака і покладена в основу структурної трансформації національної економіки, що передбачає виділення «екологодеструктивного» типу структури економіки, проте з різною мірою застосування відповідних економіко-екологічних інструментів. А тому слід  розуміти, що необхідно концентрувати увагу на переході  від принципів директивно-командного планування до індикативно-регулятивних засад розвитку вітчизняної економіки.
The Impact of Recession on Theatre and Educational Administration
Authors: - Dr. Pavithra
Published: May 2023

From ancient times till the present, the theatre has made contributions to the fields of education and numerous studies. Theatre’s evolution has been influenced by the ongoing transformation of the social, economic, political, and cultural landscape in the human domain. Many academics and sociocultural theorists have attempted to incorporate theatre as a core element into education. The current state of globalisation has significantly increased the scope of theatre and its capacity to impart knowledge to students with a vast pool of competence. Theatre and cultural events will undoubtedly be helpful resources at a time when educators around the nation are attempting novel methods to inspire kids and prepare a whole new generation for life in a fast-changing world.
The paper aims to examine the value of theatre in the classroom while taking into account the experiences of many organisations participating in the process of integrating the approaches and increasing the student’s overall development and learning abilities. It also covers the function of the government, various financing agencies, and the effects of the recession on theatre and education. All facets of human life will be impacted by the ups and downs in the world economy. It is made an effort to comprehend how the academic and cultural landscape of India is affected or unaffected by world affairs economically.
National Education Policy 2020 - Challenges and Opportunities on The Educational System
Authors: - Ananya Nandi
Published: May 2023

New Education Policy by the Government of India is the first in 34 years replacing the National Policy of Education of 1986. The new policy introduced many reforms in the Indian Education System beginning with reformation at central level and renaming the Ministry of Human Resource and Development to Ministry of Education. The NEP proposes revision and revamping of education structure, including its rules and regulations and governance, to create a new system aligning with the aspirational goals of 21st century education. The policy, while focusing on various facets of education, also tries to bridge the gap between education and technology. One of the key highlights of NEP 2020 is the decision to make mother tongue or regional language as the medium of instruction up to Class 5. Further, the policy emphasizes the need for formative assessments and encouraging peer review system of assessment by creating National Assessment Centre and developing a system such as Performance Assessment Review and Analysis of Knowledge for Holistic Development for monitoring the achievement of learning outcomes and guide the boards of education to make learning more contemporary and suited to future needs. The biggest highlights of the NEP 2020 are that there would be single regulation for higher education institutions with setting up of Higher Education Commission of India that will eventually replace the existing regulatory bodies like the UGC or AICTE. The NEP 2020 aims to address various gaps existing in the education system of India and through this policy, India is expected to achieve sustainable development goal of 2030 by ensuring inclusive and equitable quality education.
Gandhi's Non-violence And Jainism
Authors: - Kavita Jain
Published: May 2023

Peace is an ethical issue and a cause of concern for the entire humanity. Both Gandhi and Jainism preached the theory of 'Live and Let Live'
Effectiveness of Art Therapy in Autism Spectrum Disorders Focusing on Sensory and Motor Aspects: Review of Literature
Authors: - LOKESHWARI BALARAMAMURUGAN , - N.BALAKRISHNAN
Published: May 2023

Background and Objective: Autism Spectrum Disorder is a group of neurodevelopmental disorders characterized by impaired verbal and non-verbal communication in addition to repetitive stereotypical behaviour. The Art therapy intervention is a performance based intervention that is used as a treatment for vast categories of mental health problems. Autism spectrum disorder (ASD) refers any one of a group of disorders with an onset typically occurring during the preschool years and characterized by difficulties with social communication and social interaction and restricted and repetitive patterns in behaviours, interests, and activities. The Effectiveness of the art therapy is proved in treating vast categories of mental health problems. The Aim of this study is to review and summarize the Severity of Autism Spectrum Disorder and Effectiveness of Art therapy in reducing the Symptoms of Art therapy. Methods: An electronic search was made through published scholarly articles in Goggle scholar and Semantic Scholar. The Studies were filtered to last 15 years and with the following key words Art therapy, Autism spectrum disorder, Sensory and motor aspects 22 articles were sorted according to the selection criteria. Conclusions: Art based therapies were widely used in the recent times. Art therapy can be used for the reduction of symptoms of ASD and develop sensory and motor aspects. Based on the results of the available literature, Art therapy interventions can be useful in reducing the symptoms of Autism spectrum disorder and in developing the sensory and motor aspects.
Occupational Health and Safety in Workplace: A Theoretical Approach
Authors: - SOWBARNIGA B , - LOKESH K , - MRIDULA G
Published: May 2023

This paper focuses on occupational health and safety of employees in the workplace and the laws so implemented. Occupational health and Safety is an integrated field that is concerned with the health, safety, and welfare of workers in all jobs. The Occupational Safety and Health Administration (OSHA) was found in 1970 as a result of the realization that all employees should have a reasonable expectation of safety at work. Occupational safety and health have grown to be a top concern for stakeholders when it comes to caring for the human resources because of the huge number of accidents and exposures that take place in all types of workplaces and the effects that these have on workers' organizations, society, and nations. This article addresses various policies that were implemented to guide the stakeholders. Further, this paper examines the development in the area of occupational health and safety in India. It also brings up light on the facilities that is brought up in the field of occupational health like the occupational hygiene, occupational medicine, etc. Finally the article ends by recommending to enhance the occupational risks for immigrants. Since Occupational health and safety are less concerning and not being discussed much, it has to be given attention.
The Future of Large Language Models: A Futuristic Dissection on AI and Human Interaction
Authors: - Subharun Pal
Published: May 2023

This paper delves into the burgeoning domain of large language models (LLMs) and their impending influence on the dynamics of artificial intelligence (AI) and human interaction. Given the rapid evolution of these linguistic titans, a thorough dissection of their prospective trajectory is undertaken. The paper scrutinises the potential of LLMs in facilitating human-like interactions, investigates their limitations and ethical implications, and postulates potential mitigation strategies. The research is driven by a global perspective, incorporating real-world examples and case studies to elucidate the practical implications of LLMs.
A Study on the Role of Competency Mapping among Employees with Special Reference to Atlas Export Enterprises, Karur
Authors: - P. Ashokkumar , - P. Vanitha
Published: May 2023

Competency Mapping is the process that identifying the specific and competencies for an organization, its job roles, and its functions within it. Competency Mapping is very important and is most an essential activity. Every well-managed firm should have well-defined job roles and a list of the competencies required to perform each role effectively and efficiently. Competency Mapping process identifies strengths and weaknesses of an individual in order to help the individual better to understand themselves and to show them where the need of the career development to be directed. The purpose of the study is to evaluate the competency of the employees of the Atlas Export Enterprises, Karur. Research design adopted for the study is descriptive study with a sample size of 51. In Data Analysis, The present study uses the PSPP Software for analysing the Descriptive analysis, Chi-square test, Anova, Correlation and Regression analysis.
Exploring Representation of LGBTQIA+ Themes in Recent Malayalam Cinema: A Thematic Analysis of Njan Merikutty (2018), Moothon (2019), and Varthamanam (2020)
Authors: - Vishnu J Mohan , - Anishia Jayadev , - Appu A A
Published: May 2023

This paper presents a qualitative content analysis of three recent Malayalam movies that feature LGBTQIA+ themes: Njan Merikutty (2018), Moothon (2019), and Varthamanam (2020). The study aimed to explore the representation of the LGBTQIA+ community in popular Malayalam movies and its impact on social perception. The research design was a thematic analysis of the movies, based on multiple viewings and note-taking by the researchers. The data were analyzed iteratively, with themes being identified and refined throughout the process. The study found that the movies portrayed LGBTQIA+ characters in a manner, that challenged stereotypes and offered new perspectives on LGBTQIA+ experiences. The paper concludes that these movies have the potential to shape public attitudes and promote greater acceptance of the LGBTQIA+ community in society.
In recent years, there has been a growing interest in the representation of LGBTQIA+ themes in popular media, including movies. In India, where social attitudes towards LGBTQIA+ individuals have been historically conservative, movies have the potential to play a significant role in shaping public perceptions and attitudes towards this marginalized community. In Malayalam cinema, there have been a number of recent films that feature LGBTQIA+ themes, including Njan Merikutty (2018), Moothon (2019), and Varthamanam (2020). However, there is a lack of research exploring how these movies portray LGBTQIA+ individuals and the impact they have on social perception. This paper seeks to fill this gap by conducting a qualitative content analysis of these three films, using a thematic analysis approach. By examining the portrayal of LGBTQIA+ characters in these movies, the study aims to shed light on the representation of the LGBTQIA+ community in popular Malayalam cinema and its potential impact on social perception. This research is important because it can contribute to a better understanding of how movies can influence social attitudes towards marginalized groups and inform efforts to promote greater acceptance and equality for the LGBTQIA+ community in Indian society.
Allusions to Floral Emblem of G20 Nations
Authors: - JYOTI SHARMA , - ROHIT JOHARI
Published: May 2023

Flowers are a natural way of expressing feelings and emotions. With them, we offer joy, congratulations, love, friendship and healing. Flowers do much more for maintaining human health than just looking good in our homes or gardens1. Fascinating? Indeed, Over the centuries, medical practitioners have acknowledged the therapeutic uses of flowers and herbs, which have helped to serve medical purposes. For instance, Flowers help in chasing away anxieties, headaches, and also in refreshing up the mood2. Apart from having a lovely and breathtaking fragrance, flowers are found potent in healing stomach ulcers and digestive problems. Flower therapy/ Aroma therapy is proven to be useful in cognitive issues like memory loss, stuttering and dyslexia3. Physical ailments that arise out of psychological issues such as hypertension, asthma, insomnia, eating disorders, migraines and allergies can be cured with the healing properties of flowers4. They balance emotions like fear, stress and anger. The highly concentrated form of the oil is extracted from the flower and used for the treatment of many ailments as they contain minerals and vitamins. The present study highlights some common flowers of G20 nations and their heath perspective.
A Study on Self-perception in Relation to Academic Achievement of Adolescents
Authors: - Dr. Suman Dalal , - Ms. Riya
Published: May 2023

Abstract:
Self-Perception is the way by which individuals view and interpret their own behavior, abilities and traits. This study aimed to investigate the impact of self-perception on the academic achievement of adolescents. A sample of 100 adolescents of age 13-18 from diverse backgrounds in the Sonipat District of Haryana is selected using a stratified random sampling technique. The data is collected through the Self Perception Profile Questionnaire prepared by Susan Harter (2012) designed to access the self-perception of adolescents. The data is analyzed using descriptive statistics and correlation analysis. The result showed that self-perception significantly influenced the academic achievement of adolescents. Specifically, self-perception was positively and highly correlated with academic achievement, indicating that students with high self-perception tended to perform better academically. These findings suggest that self-perception plays an essential role in students’ academic achievement. Therefore, it is crucial for educators and parents to focus on developing positive self-perception in students to enhance their academic performance and overall well-being.
A Study on the Impact of Technological Advancements Towards Product Development in Intellipaat
Authors: - shanmathi.S.L , - Dr. K.Rajesh Kumar
Published: May 2023

Telecommuting involves doing regular work from home. This arrangement may be temporary or
permanent, part time or full time or a set of portions of work week. Telecommunications usually relies on
communication technology like a telephone, fax machine etc. Sting an equitable balance of time among
family, career and our own well-being has become increasingly complex. Unfortunately, the average daily
commute is lengthening as both urban congestion and suburban sprawl continue to grow, further
jeopardizing our valuable time. Telecommuting provides relief from these issues. On the other hand, social
media provides an important benefit for the telecommuter. At the office, gathering at communal areas
fosters workplace relationships, encourages informal brainstorming, and helps clear and refresh the mind.
While working at home in a more solitary manner, social media tools like Facebook, Twitter, LinkedIn
and especially internal communities connect and empower telecommuters to trade information and
questions with company and industry colleagues—regardless of their location. are forcing an
unprecedented rationalization of resources. Improved productivity has thus become a concern of all
organizations, both public and private.
Twitter Sentimental Analysis Using Python
Authors: - Abhay Kumar Shukla , - Vishap Gautam , - Sanjay Kumar Sharma
Published: May 2023

Social media websites have Emerged as one of the platforms to raise users’ opinions and influence the way any business is commercialized. Opinion of people matters a lot to Analysis how the propagation of information impacts the lives in a large-scale network like Twitter. Sentiment analysis of the tweets determine the polarity and inclination of vast population towards specific topic, item or entity. These days, the applications of such analysis can be easily observed during public elections, movie promotions, brand endorsements and many other fields. In this project, we exploited the fast and in memory computation framework 'Apache Spark' to extract live tweets and perform sentiment analysis. The primary aim is to provide a method for Analysis sentiment score in noisy twitter streams. This paper reports on the design of a sentiment analysis, extracting vast number of tweets.
आचार्य शंकर का योगिक व्यक्तित्व एवम् कृतित्व : एक विवेचन
Authors: - डॉ. भारत भूषण सिंह , - डॉ. संदीप ठाकरे
Published: May 2023

आचार्यपाद श्रीशंकराचार्य अद्वैतसिद्धान्तके प्रधान आचार्य ही नहीं , बल्कि क युगप्रवर्तक भी थे । उनके समयमें भारतवर्ष बौद्ध , जैन एवं कापालिकोंके प्रभावसे पूर्णतया प्रभावित हो चुका था । वैदिकधर्मका सूर्य अस्ताचलकी ओर जा रहा था । लोग वैदिक कर्म एवं उपासनासे उदासीन हो बड़ी तेजीके साथ सुगत गौतमबुद्ध और महावीरकी छत्रच्छायाकी शरण ले रहे थे । इसी कठिन अवसरपर उन्होंने प्रकट होकर डूबते हुए वैदिकधर्मका पुनरुद्धार किया । अपनी छोटी - सी आयुमें उन्होंने जो अलौकिक कार्य किये वह बड़ा विस्मयजनक उन्होंने जिस सिद्धान्तकी स्थापना की है उसपर संसारके बड़े - से - बड़े विचारक विद्वान् और दार्शनिक भी मन्त्रमुग्ध - से हैं । इसमें कोई संदेह नहीं कि वे दार्शनिक जगत्के सबसे अधिक देदीप्यमान रत्न हैं , बड़े - बड़े विद्वानोंने उन्हें ' दार्शनिकसार्वभौम ' कहकर सम्मानित किया है । शंकर के अनुसार, मन की वृत्तियाँ विषयों की ओर आकर्षित होती हैं और इस प्रकार मनुष्य को माया और अविद्या में फंसाती हैं। उन्होंने वृत्तिनिरोध को मानसिक वैराग्य (मानसिक विरक्ति) और ज्ञान द्वारा वृत्तियों को नियंत्रित करके अविद्या से मुक्ति की प्राप्ति के लिए एक महत्वपूर्ण साधना के रूप में प्रस्तावित किया है। आचार्य शंकर के अनुसार, वृत्तिनिरोध के माध्यम से मन की चंचलता, भ्रम, अविद्या और असत्य के विचारों का समाधान होता है और व्यक्ति अपनी सत्य स्वरूपता को पहचानता है। इस प्रकार, वृत्तिनिरोध योग विद्या और सत्य की प्राप्ति के लिए आवश्यक मार्ग को प्रदान करता है।
Evaluating the Role of Technology Adoption in Enhancing the Growth and Performance of Sail Post-Reform
Authors: - Roshan Baa , - A.K. Chattoraj
Published: May 2023

With the help of modernisation and digitalisation, SAIL has been making efficient use of its resources to maintain sustainability in the domestic as well as global market. The technological reformations taken up by the higher authority with the financial support of the government plays an eminent role in maintaining the sustainability of the organisation. This study critically focuses on the secondary quantitative data collection and statistical analysis to show the performance and growth of the SAIL. This study aims to deliver the information about the SAIL performance after expansion opportunity in the country by the support of government and dents the technology integration importance for developing the potential of competitiveness in the market. Moreover, it explores the knowledge about the safety practice through adoption of technology in the steel plant that helps their employees to get information about safety guidelines and also provides information technology roles that help administration to make decisions. It explores the information about the technology support to enable the high strength steel production.
Looking for Indian Variety of English in Indian Writing in English
Authors: - Yogendra Pareek
Published: May 2023

The present paper explores how the Indian writing in English has gone through various phases to be what it is today. It was difficult for the non-native writers to present the Indian culture and context into a language which was not their own. In this process, there emerged various expressions which were linguistically awkward from the point of the native users Standard English. Nevertheless, the Indian writers over the years achieved a level where their language began to be not only accepted but also admired even by the native users of English. One can feel the Indian Variety of English in these texts, yet in the absence of any norms or a regulatory body, it cannot be officially declared the Standard Indian Variety of English.
Marketing Factors Influence Consumers’ Buying Products from Vending Machines in Muang District, Chiang Mai Province
Authors: - Patcharin Inteja , - Punnuch Chaipinchana
Published: May 2023

This research studies marketing factors influencing consumers’ buying decision-making process products from vending machines in Muang district, Chiang Mai province. The purposes of this research are (1) To study consumer behavior in purchasing products from vending machines, (2) To study the marketing factors that influence purchasing decisions, (3) To study the buying products decision-making process from vending machines, and (4) to forecast consumer's buying decision making products from vending machines. The group was 385 samples using descriptive statistical analysis, including percentage, frequency, mean, stand deviation, and inferential statistics, including the Pearson correlation coefficient and Multiple regression analysis to create equations to predict the decision-making process of buying products from vending machines.
The study found that most of the sample were female, aged between 26-35 years old, working as private employees, education in a bachelor's degree or equivalent with an average monthly income of not more than 15,000 baht. The consumers decide to buy products from vending machines at department stores. Popular drinking menus include fruit, juice, water, and milk. The reason for buying is personal preference, and the price is more affordable than general stores. Most of which have the purpose of choosing to buy for personal consumption once a week, 1-2 pieces per time. And consumers will compare prices before buying decision-making.
Hypothesis testing using the Pearson correlation coefficient. It was found that marketing factors were related to purchasing decisions. at the significance level of 0.01, and the results of the multiple regression analysis showed that four independent variables were process and personnel, price, place, and product. Influencing the purchase decision process from vending machines with statistical significance at the 0.01 level. Another one variable influencing the decision-making process of buying products from vending machines. With statistical significance at the 0.05 level, equations can be written to predict the decision-making process for purchasing products from vending machines as follows: Consumers' purchase decision-making process from vending machines (Y) = 0.303 + 0.248 (Process and personnel) + 0.220 (Price aspect) + 0.166(Place aspect) + 0.191(Product aspect) + 0.037(Marketing aspect)
Formulation and Evaluation of Herbal Face Pack
Authors: - Tilotma Sahu , - Digendra Sahu , - Nageshwar
Published: May 2023

The goal of this work is to create and assess a herbal face pack for cosmetic use using natural ingredients from the local market, including multani mitti, turmeric, aloe vera, sandalwood, lemon peel, rose petal powder, manjistha, lodhra, and gramme flour. These ingredients were dried, powdered, then passed through sieve 120, mixed geometrically, and evaluated for their organoleptic and physico-chemical, general powder, microscopical characters, The mixed dry powder exhibited satisfactory flow characteristics, making it appropriate for a face pack. The powder's particle size was determined to be 21.5 - 2.10 m.The mixed dry powder's microscopical characteristics were observed. Herbal face packs or masks are applied to the face to increase blood flow, revitalise the muscles, preserve the suppleness of the skin, and clean out skin pores. Herbal cosmetics have the benefit of being nontoxic, reducing allergic responses, and containing substances that have a long history of being effective. Therefore, in the current work, we discovered favourable qualities for face packs, and more optimisation studies are needed on this study to uncover the beneficial uses of face packs for human usage as cosmetics.
Psychological Well-Being of Homemakers in Urban and Rural Areas – A Comparitive Study
Authors: - Khushi Teli
Published: May 2023

A person who generally manages the household of his or her own family is a homemaker (“Homemaker Definition and Meaning | Collins English Dictionary,” 2023). Being a patriarchal society, India has traditionally had a male head of household who earns much of the household income, with the female providing domestic help and backup. Homemakers frequently work from dawn until dusk and perform a variety of jobs, including those of wife, mother, housekeeper, nurse, teacher, and chef, unaware of the effect this has on their mental health. The present study aims to find if there exists a difference in the psychological well-being of homemakers living in urban and rural areas, respectively. 114 subjects from the states of Gujarat and Maharashtra were administered the Psychological Well-Being Scale (Sisodia and Choudhary, 2012). The findings indicated that there is no significant difference in the overall psychological well-being of homemakers living in urban and rural areas. However, while evaluating the subscales of Psychological Well-Being Scale, it was found that there exists a difference in mental health and sociability of the two respective areas of residence.
Dynamics of Economic-cultural Transformation in Kashi During the Medieval Period
Authors: - Preeti Dash
Published: May 2023

The aim of this paper is to examine the religious history of Kashi's origins and development, the textual and scriptural history of Kashi. Kashi has many names, including Anandkanan (the forest of bliss), Mahashamsan (the great cremation ground), and Avimukta (something that cannot be abandoned). There are multiple examples that support the claim that a city's nature, dynamics, and popularity have changed over time in response to the demands and needs of the time. Banaras is one of those ancient cities that has been associated with various religious beliefs and cultures since ancient times, but the city, while retaining its old features, established itself as a developed trade city by accepting new economic challenges, how Banaras provided a suitable environment to the changing cultural and economic challenges, and how it went through the pressure of different political powers from time to time and made them realise its importance. This paper aims to understand how the environment of Banaras and its dynamics in the mediaeval period transformed this city into a developed economic-cultural city.
Forecasting the Daily Stock Prices of the Philippine Stock Exchange Index During the Opening and Closing of the Market
Authors: - John Mark Limel Papag , - Mary Grace Puma , - Gabriela Nichole Lim
Published: May 2023

While there are many factors and other alternative methods to forecast the future performance of the Philippine Stock Market Index, the researchers have elected to utilize a quantitative approach based on technical market factors available which consists mainly of intra-day daily trading levels of the index.
A Review on Formulation and Evaluation of Effervescent Tablet
Authors: - Pawar Sanket R , - Jadhav Akshay S , - Somani Shravan J , - Rode Abhijit R
Published: May 2023

Oral dosage forms are the most popular form of medication, although there are some problems compared to others methods such as the risk of drug absorption, which can be overcome by administering the drug in a liquid form, therefore, perhaps to allow for the use of low doses. However, the instability of many drugs in the liquid dosage form reduces their use. Formulation of Effervescent tablets/granules can be used as an alternative to developing a dosage form that can accelerate the dispersion and deterioration of drugs, usually used in quick-release arrangements. The benefits of using this method of drug overdose and elimination can be accelerated. Immediate release of the preparation is an example of a product produced in this way. Pills are produced by a broadly effervescent process essential for drug delivery control, ongoing maintenance and control arrangements, drug delivery system, etc. are just a few products of this process. This review reflects the new use of the effervescent tablet.
Impact of Intercultural Communication and Globalization on the Santhals of West Bengal: A Descriptive Study
Authors: - Sangita Murmu
Published: May 2023

The study shows us the impact of Intercultural Communication and Globalization on the Santhals of West Bengal, India. It is a descriptive study in which an in-depth interview of 10 participants belonging to the Santhal community in West Bengal was taken in which seven questions were asked to each. The reaction of the Santhals when they are asked about their culture is very friendly and they willingly share information about their culture as said by all the participants yet language sometimes creates a barrier in communication. Santhals migrate to big urban cities for various push and pull factors of migration. Participants reportedly said that there is a change in the lifestyle of Santhals due to Modernization and they have gained knowledge about modern technologies which helped them to earn more. Furthermore, Santhals felt dominated by the other caste and often get influenced by Western culture and forget their own culture.
A Study on the Influences of Digital Media on Changes in Sleep Patterns During Covid-19 Pandemic among Adolescents in Bengaluru
Authors: - C M. Chitra
Published: May 2023

The aim of this paper was to examine the digital media’s influences on changes in sleep patterns during the Covid-19 pandemic To Determine the Causes of changes in sleep patterns and sleep disturbances. Snowball sampling was adopted. An online survey was circulated. A total of 118 samples were collected using a Google Form. The collected data was converted using SPSS software, and the necessary statistics were extracted for data analysis and interpretation. Data were processed by descriptive analysis and t-test.
More favourable results were obtained in favour of bedtimes before and after Covid Statistically, significant differences were found for the variables sleep hours and wake-up time, and usage of Instagram. The usage of digital media has resulted in changes in sleep patterns. Social networking site usage increased from 39 % before the covid to 50 % (59 of the respondents) during the covid, representing half of the study population.
An International Study of Application of Long Short-Term Memory (LSTM) Neural Networks for the prediction of stock and forex markets
Authors: - Dr. Saumendra Mohanty
Published: May 2023

This study focuses on the use of Long Short-Term Memory (LSTM) neural networks for stock and currency market forecasting. Accurate projections are difficult to make because of the complex dynamics and non-linear interactions that characterise financial markets. A Recurrent Neural Networks (RNN) variation called LSTM is particularly good at identifying temporal dependencies and long-term patterns in sequential data. The goal of LSTM models is to discover significant insights and produce precise predictions using past price data. In addition to discussing data pretreatment methods, model creation, and assessment metrics related to stock and FX market prediction, this work examines the benefits of LSTM in capturing market dynamics. Case studies and empirical analysis are used to investigate the capabilities and constraints of LSTM models in forecasting market movements.
Pointwise estimates of solutions to weighted parabolic p-Laplacian equation via Wolff potential
Authors: Zozulia Yevhen
Published: May 2023

For the weighted parabolic equation
\v\left(x \right)u_{t} -{\hbox{div}({w(x)| \nabla u |^{p-2}}} \nabla u) = f , p >{2}
we prove the local boundedness for weak solutions in terms of the weighted Wolff potential of the right-hand side of equation.