bluuebunny/crossref_metadata_2025 huggingface dataset:
PENGARUH PROMOSI PENJUALAN PAKAIAN ONLINE SHOP NCU HUSNA MELALUI WHATSAPP GRUP TERHADAP MINAT BELI PELANGGAN DI TAKENGON
Authors: Khairani Elisa
Published: August 2024

Promosi termasuk kedalam elemen bauran pemasaran yang berfokus pada upaya menginformasikan, membujuk, dan mengingatkan kembali konsumen pada merek dan produk perusahaan. Promosi bertujuan memberi informasi dan mengajak konsumen untuk membeli produk. Survei yang dilakukan Snapcart menunjukkan 59% responden di Indonesia berbelanja secara daring selama masa Pandemi, hasil survei tersebut dilakukan terhadap 3.763 orang Indonesia selama 18-20 Mei 2020.
Tujuan penelitian ini untuk mengetahui pengaruh promosi penjualan pakaian online shop ncu husna di WhatsApp grup terhadap minat beli pelanggan di Takengon. Penelitian ini merupakan penelitian kuantitatif. Sampel penelitian mengunakan random sampling dengan 54 responden. Teknik pengumpulan data yang dilakukan oleh peneliti adalah dengan kuesioner.  Metode analisa data yang di gunakan yaitu regresi sederhana dengan menggunakan program SPSS.
Hasil penelitian membuktikan bahwa variable promosi berpengaruh terhadap variabel minat beli pakaian di online shop pada pelanggan Takengon dengan nilai variabel promosi sebesar 4,005 dan nilai signifikasi dari uji regeresi sederhana sebesar 0,000 dengan taraf signifikasi 0,050
PENGARUH WUJUD FISIK DAN PROSES TERHADAP KEPUASAN KONSUMEN PADA HOTEL ARAFAH TAKENGON KABUPATEN ACEH TENGAH
Authors: Sabri Sabri
Published: August 2024

Penelitian ini bertujuan untuk mengetahui Pengaruh Wujud Fisik dan Proses Terhadap Kepuasan Konsumen pada Hotel Arafah Takengon Kabupaten Aceh Tengah. Sampel dalam penelitian ini adalah konsumen yang menggunakan jasa hotel. Pengambilan sampel dilakukan dengan cara menggunakan teknik accidental sampling dimana peneliti bertemu dengan responden secara kebetulan menggunjungi Hotel Arafah Takengon. Ruang lingkup penelitian ini adalah menganalisis pengaruh wujud fisik dan proses terhadap kepuasan tamu. Objek penelitian adalah wujud fisik,proses serta kepuasan. Sampel penelitian sebanyak 83 orang dari jumlah 491 orang total populasi. Teknik pengumpulan data mengunakan Kuisioner. Metode Analisa Data, dengan menggunakan Persamaan Regresi Linier berganda dengan bantuan Program SPSS.
Hasil Analisa data persamaan di peroleh persamaan Regresi Y = 1,043 + 0,470 + 0,305 X2 Secara Parsial wujud fisik (X1) berpengaruh positif signifikan terhadap kepuasan dengan bukti nilai thitung yaitu sebesar 3,901 > t tabel 1,664 Dan tingkat signifikans pada (a= 0,05) 0,000 < 0,05. Secara parsial variabel proses (X2) berpengaruh positif dan signifikan terhadap kepuasan di buktikan nilai thitung yaitu sebesar 3,446 > t tabel 1,664, tingkat signifikans pada (a= 0,05) 0,001 < 0,05. Secara simultan bahwa wujud fisik dan proses bersama-sama berpengaruh terhadap kepuasan dengan nilai F hitung adalah sebesar 42,837 sedangkan Ftabel adalah sebesar 2,72.). Hubungan antara variabel wujud fisik dan proses terhadap kepuasan adalah kuat yaitu sebesar 0,719. Kemampuan varaibel wujud fisik dan proses mempengaruhi kepuasan pelanggan adalah sebesar 0,517 dan sisanya tidak diamati dalam penelitian ini
Perubahan Kimia Tanah Pada Tanaman Jagung, Kacang Kedelai setelah Aplikasi Mulsa jagung plus pupuk NPK pada Tanah Ultisol
Authors: Purnama R. , Fitriana Anna
Published: August 2024

ABSTRAK
Upaya memperbaiki sifat-sifat tanah ultisol dapat dilakukan dengan menggunakan mulsa jagung plus pupuk NPK pada jenis tanaman (jagung dan kedelai). Pemberian mulsa jagung plus pupuk NPK dapat dikombinasikan dengan jenis tanaman (jagung, kedeali) agar berdampak terhadap sifat kimia (N-total, P-tersedia, K-dd, dan C-organik) pada tanah ultiso. Penelitian ini bertujuan untuk mengetahui perubahan sifat kimia tanah tanaman  jagung, kedelai, pada tanah ultisol dengan menggunakan mulsa jagung plus pupuk NPK. Penelitian ini dilakukan di Pegasing, Kabupaten Aceh Tengah. bulan Agustus 2020 sampai Desember 2020. Penelitian ini menggunakan Rancangan petak terpisah dengan pola faktorial 2 x 4 dengan 3 ulangan, faktor pertama sebagai petak utama adalah jenis tanaman dan faktor kedua anak petak adalah mulsa jagung plus pupuk NPK. Hasil penelitian menunjukkan pemberian mulsa jagung berpengaruh sangat nyata terhadap P-tersedia dan K-dd hasil analisis tanah setelah perlakuan. Namun demikian, pemberian mulsa jagung tidak berpengaruh terhadap sifat kimia tanah lainnya (C-organik, dan N-total). Jenis tanaman (jagung, kacang tanah, dan kedelai) berpengaruh terhadap P-tersedia dan K-dd, tetapi tidak berpengaruh  terhadap sifat kimia tanah (C-organik, dan N-total). Terdapat interaksi antara pemberian mulsa jagung plus pupuk NPK pada jenis tanaman terhadap P-tersedia dan K-dd.
                                                                                                 
Kata kunci : mulsa jagung, jenis tanaman,  sifat kimia tanah
 
 
 
ABSTRACT
 
               Efforts to improve the soil properties of ultisols can be done by using corn mulch plus NPK fertilizer on plant types (maize and soybeans). The application of corn mulch plus NPK fertilizer can be combined with the type of plant (maize, soybeans) in order to have an impact on the chemical properties (N-total, P-available, K-dd, and C-organic) on the ultiso soil. This study aims to determine changes in soil chemical properties of corn, soybeans, on ultisol soils using corn mulch plus NPK fertilizer. This research was conducted in Pegasing, Central Aceh Regency. August 2020 to December 2020. This study used a separate plot design with a 2 x 4 factorial pattern with 3 replications, the first factor as the main plot was the type of plant and the second factor in the subplots was corn mulch plus NPK fertilizer. The results showed that the application of corn mulch had a very significant effect on the available P- and K-dd results of soil analysis after treatment. However, the application of corn mulch did not affect other soil chemical properties (C-organic, and N-total). Plant species (maize, peanut, and soybean) affected the available P-available and K-dd, but did not affect the chemical properties of the soil (C-organic, and N-total). There is an interaction between the application of corn mulch plus NPK fertilizer on plant species on available P and K-dd.
 
Keywords: corn mulch, plant species, soil chemical properties
Dampak Degradasi dan Strategi Hutan Mangrove dalam Menjaga Ekosistem
Authors: Evitasari Diny , Sukendah Sukendah
Published: August 2024

Penelitian ini bertujuan untuk mengetahui dampak degradasi bagi ekosistem laut, mengetahui strategi hutan mangrove dalam menjaga ekosistem. Penelitian ini merupakan penelitian pustaka atau yang lebih dikenal dengan literatur review, dengan artikel atau jurnak yang dipulikasikan ada tahun 2018 hingga 2022, sejumlah 13 artikel. Adapun hasil dari penelitian ini adalah intraksi hutan mangrove dan lingkungannya mampu menciptakan kondisi yang sesuai bagi berlangsungnya proses biologis beberapa organisme akuatik, daerah perairan hutan mangrove memberikan tempat berlangsungnya proses biologi bagi biota laut, apabila lingkungan relatif stabil dan tidak terlalu berfluktuatif tergantung pada priode tertentu serta tersedianya makanan bagi berbagaijenis biota. Salah satu penyebab utama terjadinya penurunan kualitas lahan mangrove akibat penggunaannya sebagai daerah pembuangan limbah, pengalihan lahan menjadi pemukiman penduduk, kawasan pariwisata maupun tambak masyarakat. Degradasi yang terus-menerus diikuti oleh hilangnya biota – biota yang berasosiasi atau menurunnya daya dukung dari ekosistem.
Konservasi Alam dalam Perspektif Etika Keilmuan Islam dalam Perubahan Iklim
Authors: Fahmi Agus , Sukendah Sukendah
Published: August 2024

Penelitian ini bertujuan untuk mengetahui hubungan antara iklim, air, tanah serta tanaman, mnegetahui contoh dampak perubahan iklim terhadap tanaman, dan mengetahui Konsep Konservasi Alam dalam Perspektif Keilmuwan Islam. Penelitian ini merupakan penelitian pustaka atau yang lebih dikenal dengan literatur review, dengan artikel atau jurnak yang dipulikasikan ada tahun 2018 hingga 2022, sejumlah 25 artikel. Adapun hasil dari penelitian ini adalah bahwa melihat fenomena krisis ekologi maka perlu diadakan sebuah upaya pengelolaan yang tepat. Terdapat ada empat hal terpenting dalam usaha konservasi di Indonesia, yaitu reformasi kebijaksanaan, keuangan, aspek sosial-budaya, dan manajemen. Bila pemerintah memiliki sebuah kebijakan tentang konservasi dengan menyeiringkan visi dan misi konservasi maka akan mampu merubah ke arah yang cakupannya lebih luas, adaptif, dan realistis, dalam melibatkan berbagai pihak. Salah satunya adalah mengintegrasikan konservasi ke setiap tingkat pendidikan serta meningkatkan kepedulian dan pengelolaan sumberdaya alam yang bertanggung jawab.
Eksplorasi Tumbuhan Lokal Asal Budong-Budong Sebagai Obat Traditional, Bahan Kecantikan Dan Kebugaran
Authors: Tahar Musrifah , Isdaryanti Isdaryanti , Wiyarzah Ice , Mardewi Mardewi , JA Puspita Hadriani , Puspa Rati , Khaerunnisa Khaerunnisa
Published: August 2024

The Budong-Budong community, Topoyo District, Central Mamuju Regency, West Sulawesi Province is known as a community that uses many plants for various functions in their activities. The purpose of this research was to eksplore the types of local plants that used in traditional medicine, beauty and fitness ingredients. This research used descriptive qualitative method with data collection method  are carried out by interviewing, observing and literature studying.  The results showed that there are 40 types of local plants that were used both as herbal medicines, beauty and fitness ingredients. The parts of the plant used are leaves, flowers, seeds, fruit, skin, rhizomes and tubers. The parts of plants that have the most functions are leaves and fruit.
Inventarisasi Tanaman Dengan Famili Araceae Di Villa Oemah Kajoe Lembang, Jawa Barat
Authors: Cahya Cindy Alidya , Dinanti Dara , Supriyatna Ateng
Published: August 2024

The diversity of flora and fauna in Indonesia is due to its tropical climate. The Araceae family is a very abundant flora with taro plant forms. Not only on land, Araceae also live in aquatic and epiphytes. Although abundant, data in several regions in Indonesia regarding Araceae is still lacking. Therefore, an inventory of plants is needed to fill in the gaps in the data using a purposive sampling method. There are several common characteristics possessed by plants in the Araceae group, such as chordate and sagitate leaf shapes. Further identification is needed to know the species and its benefits
The Mediated Competitive Advantage Effect Of Brand Image, Customer Engagement, And Brand Reputation On Msme Performance
Authors: Ningsih Wida
Published: August 2024

The Covid-19 pandemic has had an impact on Micro, Small, and Medium Enterprises (Micro, Small, and Medium Enterprises), which has an impact on various sectors. According to the literature, it is known that the performance of SMEs can be improved by referring to the factors of brand image, customer engagement, brand reputation and competitive advantage. The purpose of this research is to determine the impact of brand image, customer engagement and brand reputation on MSME performance through competitive advantage. This is a causal study with a population of SMEs in the city of Bandung. The technique used is simple random sampling, which means that the entire population has the same thing to serve as the research respondents. The research sample includes 103 SMEs. This is a SEM-PLS study using the SmartPLS software. According to the study's findings, brand image and customer engagement have a significant positive effect on competitive advantage. Brand reputation has no bearing on competitive advantage. Customer engagement and competitive advantage have a significant positive impact on MSME performance. Brand image and brand reputation have no impact on MSME performance. Micro, Small, and Medium Enterprises can use customer engagement to gain a competitive advantage, which will ultimately improve their performance. There is a need for an evaluation of Micro, Small, and Medium Enterprises' brand image and reputation, and Micro, Small, and Medium Enterprises can recognize that brand image and reputation is an asset that can improve their performance.
GROSS PROFIT ANALYSIS OF RICE SEED SALES PT. FARMERS (PERSERO) SPB KEDIRI IN WEST LOMBOK
Authors: Massuki Fitri Syarifah , Pahmi Saepul
Published: August 2024

This study aims to determine the factors that influence changes in gross profit of rice seed sales at PT. Pertani (Persero) SPB Kediri, West Lombok. The type of research used in this research is descriptive quantitative. Data collection techniques used in this study were interviews and documentation. Based on the calculation results, it can be concluded that the factors that affect changes in gross profit are sales factors, selling price changes, production quantity changes, changes in the cost of goods sold per unit product, and changes in the quantity of cost of goods sold due to changes in the quantity produced. sold or produced and changes in gross profit vary, predominantly due to changes in the cost of goods sold.
PENGARUH KINERJA ROOM ATTENDANT TERHADAP TINGKAT KEBERSIHAN KAMAR DI HOTEL HYATT REGENCY YOGYAKARTA
Authors: Sugiman Sugiman
Published: August 2024

Room attendant bertugas menyiapkan kamar untuk dijual oleh departemen pemasaran dan kantor depan.Penelitian menggunakan indikator kecepatan, kedisiplinan, dan pengalaman.Tujuan penelitian ini untuk mengetahui kinerja staf housekeeping dan kebersihan di Hyatt Regency Hotel Yogyakarta . Metode yang digunakan deskriptif kualitatif, observasi, dokumentasi dan metode pengumpulan data dan teknik menggunakan angket. Data yang diperoleh menunjukkan bahwa dampak kinerja housekeeping terhadap kebersihan kamar di Hotel Hyatt Regency Yogyakarta diteliti. Subyek survei adalah 10 orang karyawan Hyatt Regency Yogyakarta Hotel Floor Supervisor dan Housekeeping Assistant Manager. Hasil dari penelitian ini adalah kinerja housekeeping yang meliputi kecepatan, kedisiplinan dan pengalaman merupakan kinerja yang sangat baik dan berpengaruh terhadap kebersihan kamar Hotel Hyatt Regency Yogyakarta. Hal ini dibuktikan dengan 75% responden yang menjawab “ya” dan 80% menjawab “ya” dalam hal kebersihan kamar. Dari sini dapat disimpulkan bahwa kinerja pelayan mempengaruhi kebersihan kamar di Hyatt Regency Hotel Yogyakarta
Pengaruh Pelatihan Dan Tunjangan Terhadap PT. Dexa Konstruksindo Persada Medan
Authors: Simanjuntak Free Antonius
Published: August 2024

Penggunaan tenaga kerja yang efektif dan terarah merupakan kunci dari motivasi kerja karyawan sehingga dibutuhkan suatu kebijakan perusahaan untuk penggerak karyawan agar mau bekerja lebih produktif sesuai dengan rencana yang telah ditetapkan. Para karyawan mengharapkan bahwa hasil kerja akan berhubungan positif dengan tunjangan yang diberikan oleh perusahaan. Tujuan dari penelitian di PT. Dexa Konstruksindo Persada. Dalam melaksanakan penelitian ini, teknik pengumpulan data dilakukan dengan cara wawancara, observasi, dan kuesioner, analisis dokumen dan kajian pustaka, serta pengumpulan data yang diambil dari buku-buku. Populasi pada penelitian ini adalah sebagian karyawan PT. Dexa Konstruksindo Persada sebanyak 58 orang. Responden yang dijadikan sampel dalam penelitian ini adalah 30 orang. Model analisis data yang digunakan untuk menjawab hipotesis adalah analisis linier berganda.Dari hasil penelitian dikemukakan bahwa hasil uji F atau secara simultan menunjukkan bahwa terdapat pengaruh yang signifikan antara pelatihan dan tunjangan terhadap motivasi kerja karyawan PT. Dexa Konstruksindo Persada. Hasil uji t atau secara parsial menunjukkan bahwa pelatihan berpengaruh Persada parsial terhadap motivasi kerja karyawan PT. Dexa Konstruksindo Persada dan tunjangan berpengaruh secara parsial terhadap motivasi kerja karyawan PT. Dexa Konstruksindo Persada. Hasil uji koefisien determinasi menunjukkan bahwa besarnya pengaruh tunjangan dan pelatihan terhadap motivasi kerja adalah sebesar 0,381 atau 38,1% sedangkan sisanya sebesar 61,9% dipengaruhi oleh faktor-faktor lain di luar penelitian ini seperti : keselamatan kerja, komunikasi, pengembangan karir, kepuasan kerja, dan lain sebagainya
Pengaruh Penempatan Kerja dan Kinerja Terhadap Prestasi Kerja Karyawan PT. Harini Mandiri Medan
Authors: Simanjuntak Rudyanto
Published: August 2024

Peneliti menilai bahwa penurunan prestasi kerja karyawan dapat disebabkan kurangnya kerjasama antar tim dan setiap individu cenderung menjatuhkan. Hal ini mungkin dapat disebabkan oleh penempatan kerja yang dilakukan oleh perusahaan saat ini yang tidak tepat dikarenakan perusahaan menerima orang-orang yang tidak berpengalaman untuk mengisi beberapa posisi. Akibatnya karyawan lama sering mengeluh karena karyawan baru tersebut sering bertanya kepada mereka. Dan juga pada hal kinerja, pimpinan sering memberikan instruksi yang tidak jelas serta penilaian kinerja yang tidak sesuai harapan karyawan. Penelitian ini dilaksanakan di PT Harini Mandiri Medan dengan jumlah sampel sebanyak 42 orang. Teknik sampling yang digunakan adalah sampel jenuh dan teknik pengumpulan data menggunakan wawancara, studi dokumentasi, dan hasil kuesioner yang telah dibagikan. Sedangkan untuk analisis data, peneliti menggunakan analisis regresi linear berganda. Kesimpulan dari penelitian ini bahwa penempatan kerja dan kinerja tidak berpengaruh terhadap prestasi kerja karyawan PT Harini Mandiri Medan. Secara parsial penempatan kerja tidak berpengaruh terhadap prestasi kerja PT Harini Mandiri Medan. Secara parsial kinerja tidak berpengaruh terhadap prestasi kerja PT Harini Mandiri Medan.
Pengaruh Promosi Jabatan dan Punishment terhadap Disiplin Kerja Karyawan PT Fajar Indah Anindya Medan
Authors: Shi Sudjud Wie
Published: August 2024

Penelitian ini dilakukan di PT Fajar Indah Anindya Medan. Tingkat disiplin kerja yang terlihat dari keterlambatan dan ketidakhadiran karyawan. Sistem promosi jabatan yang masih berdasarkan senioritas bukan berdasarkan prestasi kerja dan tingkat kedisiplinan karyawan. Punishment  yang belum tegas kepada karyawan. Populasi dan sampel dalam penelitian ini adalah sebanyak 42 karyawan. Teknik sampling yang digunakan adalah sampel jenuh Teknik pengumpulan data adalah dengan pembaigain kueisoner, wawancara dan studi dokumentasi. Analisi data mengunakan uji validitas dan reliabilitas, uji asumsi klasik, análisis regresi linear berganda, koefisien determinasai dan pengujian hipótesis. Kesimpulan dalam penelitian bahwa simultan promosi jabatan dan punishment berpengaruh terhadap disiplin kerja karyawan PT Fajar Indah Anindya Medan. Secara parsial  promosi jabatan berpengaruh terhadap disiplin kerja karyawan PT Fajar Indah Anindya Medan. Secara parsial  punishment berpengaruh terhadap disiplin kerja karyawan PT Fajar Indah Anindya Medan . Besarnya koefisien determinasi bahwa nilai adjusted R Square adalah sebesar 0.502 berarti promosi jabatan dan punishment dapat menjelaskan displin kerja karyawan sebesar 50,2% dan sisanya 49,8% (100-50,2) dipengaruhi oleh variabel lain di luar dari penelitian ini seperti: kompensasi, kepemimpinan dan pengawasan kerja dan sebagainya.
THE INFLUENCE OF MOTIVATION ON THE PERFORMANCE OF NON-PERMANENT EMPLOYEES (PTT) IN THE PUBLIC PRAJA POLICE UNIT, PASER REGENCY
Authors: Sadhono Agus Budi , Susanti Erni , Halid Ahmad
Published: August 2024

PTT's role in improving management functions is the obligation of every leader to encourage and motivate each of his subordinates. While currently at the Civil Service Police Unit Service, Paser Regency, for Non-Permanent Employees or abbreviated as PTT, the fulfillment of PTT needs is still not optimal. The type of research used in this research is quantitative research with a quantitative descriptive approach. The population in this study were all PTT at the Civil Service Police Unit Service, Paser Regency, totaling 90 people. In this study, all the numbers in the population were 90 respondents Data collection techniques are the main steps in a research, because from collecting this data the goal of a research can be achieved, namely to obtain data. Without data collection techniques, you will not be able to obtain the data you want and need in a study. Data collection techniques used were observation, interviews and questionnaires. Qualitative data analysis is inductive in nature, namely an analysis based on the data obtained, then a certain relationship pattern is developed or a hypothesis is developed. In researching and analyzing and testing hypotheses in this study, the researchers used multiple linear regression, multiple correlation analysis of correlation coefficient (R), Coefficient of Determination (R2), F test and t test. Multiple linear regression is basically an extension of simple linear regression, namely increasing the number of independent variables that were previously only one to become two or more independent variables. The value of the correlation coefficient (R) is 0.914 which means the relationship between the independent variable and the dependent variable is very strong because it is at the level of 0.80-1.000
Pengaruh Lingkungan Kerja terhadap Kinerja Pegawai dengan Kepuasan Kerja sebagai Variabel Mediasi pada Dinas Lingkungan Hidup Kabupaten Bener Meriah
Authors: Ayunasrah Tiswanti , Ratnawati Ratnawati , Diana Rahma , Ansari Ansari
Published: August 2024

Permasalahan yang ingin dipecahkan dalam penelitian ini apakah kepuasan kerja memediasi pengaruh lingkungan kerja terhadap kinerja pegawai dan berapa besarnya pengaruh langsung dan tidak langsung akibat adanya variabel mediasi tersebut. Tujuannya untuk mendeteksi peran kepuasan kerja sebagai variabel mediasi dan pengaruh langsung dan pengaruh tidak langsung akibat adanya variabel mediasi. Untuk pemecahan masalah tersebut digunakan jenis penelitian deskriptif menggunakan metide analisis data kwantitatif, dimana data-data dikumpulkan melalui kuisioner, di olah dan disajikan dalam bentuk tabel, selanjutnya dianalisis dengan regresi variabel mediasi menggunakan metode causal step. Hasil penelitian diperoleh bahwa kepuasan kerja memediasi secara parsial dan memperlemah pengaruh lingkungan kerja terhadap kinerja pegawai. Kemudian pengaruh total akibat adanya variabel mediasi ini sebesar 11,5% yang terdiri dari pengaruh langsung 5,1% dan pengaruh tidak langsung 6,41%. Sehubungan dengan  temuan penelitian ini disarankan perlu adanya upaya peningkatan kepuasan kerja untuk memperbesar pengaruh positif dan signifikansinya pengaruh lingkungan kerja terhadap kinerja pegawai Dinas Lingkungan Hidup Kabupaten Bener Meriah.
Pengaruh Kualitas Pelayanan Administrasi Terhadap Kepuasan Mahasiswa pada Fakultas Teknik Universitas Gajah Putih
Authors: Surahman Bambang
Published: August 2024

Proses pelaksanaan pelayanan yang diberikan oleh Fakultas Teknik masih terdapat beberapa masalah yang cukup signifikan sehingga menurunkan tingkat kepuasan mahasiswa Program Studi Teknik Informatika terhadap pelayanan administrasi Fakultas Teknik UGP. Permasalahan antara lain pembuatan Kartu Tanda Mahasiswa (KTM) yang terlalu lama sehingga terjadi ada pergerakan aktivis mahasiswa UGP yang mendesak pembuatan Kartu Tanda Mahasiswa (KTM). Tujuan dari penelitian ini adalah untuk menget­ahui dan mengukur kualitas pelayanan administrasi yang mempengaruhi  kepuasan pada Fakultas Teknik Universitas Gajah Putih. Hipotesis penelitian ini adalah diduga kualitas pelayanan adminsitrasi mempengaruhi kepuasan mahasiswa pada  Fakultas Teknik Universitas Gajah Putih. Penelitian ini menggunakan analisis kuantitatif, dengan alat analisis regresi linier berganda, uji koefisien determinasi (R2), dan uji parsial (uji t) dan uji simultan (uji F).
Berdasarkan hasil penelitian diperoleh persamaan regresi linier berganda yang dihasilkan Y = 1,024 + 0,096X1 + 0,115X2 + 0,221X3 + 0,118X4 + 0,057X5. Jika variabel daya tanggap (X1), jaminan (X2), wujud langsung (X3), empati (X4) dan kehandalan (X5) sama dengan nol, maka nilai kepuasan mahasiswa sebesar 1,024. Setiap penambahan 1 poin variabel kualitas pelayanan tersebut akan diikuti dengan menaiknya kepuasan mahasiswa. Uji koefisien determinasi (R2), nilai adjusted R square adalah 0,935, hal ini menunjukan bahwa 93,5% kepuasan mahasiswa dapat dijelaskan oleh variabel kualitas pelayanan (daya tanggap, jaminan, wujud langsung, empati, dan kehandalan). Sisanya 6,5% disebabkan oleh pengaruh variabel lain yang tidak masuk dalam kajian. Secara parsial menggunakan uji t, dari hasil pengujian terhadap koefisien regresi dengan thitung didapat nilai thitung  daya tanggap sebesar 2,342 (X1) > 1,663, jaminan (X2) 2,659 > 1,663, wujud langsung  (X3) 3,237 > 1,663,  empati (X4) 3,776 > 1,663, dan  kehandalan  (X5) 2,127 > 1,663. Dengan demikian variabel kualitas pelayanan adminsitrasi (daya tanggap, jaminan, wujud langsung, empati, dan kehandalan) mempengaruhi signifikan secara parsial kepuasan mahasiswa pada Fakultas Teknik UGP. Secara simultan dengan menggunakan uji F, dari uji Anova dapat diketahui nilai Fhitung sebesar 6,427 > Ftabel sebesar 2,320, terletak di daerah penolakan sehingga Ho ditolak atau Ha diterima. Hal itu berarti kualitas pelayanan administrasi (daya tanggap, jaminan, wujud langsung, empati, dan kehandalan) mempengaruhi signifikan secara simultan kepuasan mahasiswa pada Fakultas Teknik UGP.
Analisis Biaya Pemupukan Tanaman Menghasilkan Kelapa Sawit (Elaeis Guineensis Jacq.) Divisi I Kebun Langga Payung P.T. Tapian Nadenggan
Authors: Yazid Abu
Published: August 2024

Fertilizer is one of the main factors that determines plant productivity. One alternative fertilizer cost efficiency measure that can be taken is to increase the effectiveness of fertilizers in the field (Poeloengan et. al., 2000). The aim of fertilization in the field can be formulated in general policy as follows, the target of fertilizer application is to achieve 100% fertilizer application in the field with the correct application method and the right time of fertilization and each plant receives the amount of fertilizer according to the dose specified in the fertilizer recommendations to ensure adequate plant nutrients. and achieving high production for Producing Crops (PC) (Fathoni et. al., 2011). This research uses a descriptive analysis method regarding the costs of fertilization on high-yielding oil palm plants in Division I of Langga Payung Plantation P.T. Tapian Nadenggan. Observation indicators are data on recommendations for oil palm plant fertilization (type and dose of fertilizer in 2016-2018); Fertilization realization data for 2016-2018; Fertilization recommendations and fertilizer realization are made for a period of one year. Recommendation and realization data were analyzed using Student's t-Test at α = 5% to compare data per year. Cost of fertilizing plants producing oil palm (Elaeis guineensis Jacq.) Division I Langga Payung Plantation P.T. Tapian Nadenggan is influenced by 3 components, namely: Purchase of fertilizer, transportation and wages of sowers, which is based on research data that the components of fertilizer costs in 2018 are not significantly different from the components of fertilizer costs in 2017 and 2016. Likewise, the fertilization cost component in 2017 is not significantly different from the fertilization cost component in 2016.
Analisis Penyebab Rendahnya Asupan Nutrisi Susu Sebagai Pendukung Gaya Hidup Sehat Pada Generasi Z
Authors: Hidayat Nadia , Najwa Rafika , Syakira Rahma , Rozak Rama Wijaya Abdul , Ramadhani Tsabitha Nafisa , Sugiarti Yatti , Dzulhijjah Zihan Nur
Published: August 2024

Indonesia has the advantage of developing the agricultural industry,cattle farming is one of the growing fields of animal husbandry in Indonesia. The most product from cattle farming is milk. In 2020, according to BPS ( Central Bureau of Statistics ), Indonesian people consumed milk still around 16.27 liters per capita per year. Dairy products released by the livestock industry and the people who consume them are still relatively low. Therefore,the purpose of this study is to analyze the causes of the low nutritional value of milk as a supporter of a healthy lifestyle in generation Z. The data were collected using a questionnaire and alnalyzed with a qualitative approach, as well as distributing questionnaires online using Google Froms and obtained 112 Generation Z respondents. Nutritional education may be a  factor influencing milk consumption in Generation Z. The benefits and milk allergy. The result of the analysis prove that education about the nutritional value of milk, the price of milk and milk allergies affect Generation Z’milk consumption. While the factor that has no effect is milk variants. From the results of the analysis,it can be concluded that the internal factors that influence are individual habits in consuming milk. While the external factor that influences is the selling price of milk.
KARAKTERISTIK REPRODUKSI UDANG AIR TAWAR DI SUNGAI ARAKUNDO DAS JAMBU AYE DI GERPA KECAMATAN BINTANG ACEH TENGAH, ACEH
Authors: Tiana Ihta , Hasri Iwan , Gustina Setiemi
Published: August 2024

Penelitian ini bertujuan untuk menganalisis Karakteristik Reproduksi Udang Air Tawar di Sungai Gerpa. Penelitian ini dilakukan pada bulan November sampai Desember 2023 di Sungai Arakundo DAS Jambo Ae di Gerpa Kecamatan Bintang. Ciri-ciri reproduksi udang jantan yaitu petasma berada di antara kaki jalan dengan memiliki DKP,URP,BTO, PPS, CPS, PRP dan DTS lebih besar dan reproduksi udang betina yaitu thelycum berada di bawah kaki jalan/antara kaki renang dengan memiliki DKP,BTO, PPS, CPS, PRP, DTS lebih kecil dan URP lebih besar. Analisis rasio jenis kelamin jantan dan betina adalah 1,2:1 jantan lebih mendominasi dari betina. Berdasarkan  uji-t terhadap parameter b pada selang kepercayaan 95% (a = 0,05), pola pertumbuhan udang air tawar adalah b<3 alometrik negatif.
KAJIAN MORFOMETRIK FAKTOR KONDISI IKAN AIR TAWAR DI PERAIRAN GAYO LUES ACEH
Authors: AS Agus Putra , Navia Zidni Ilman , Junita Afrah , Endryeni Endryeni
Published: August 2024

Inventarisasi spesies ikan memegang peranan penting dalam melestarikan dan memperkaya basis data spesimen ikan di dunia. Beberapa penelitian melaporkan konsistensi peningkatan jumlah spesies ikan yang didapat selama kegiatan eksplorasi, hal ini menunjukkan bahwa masih banyak spesies yang belum ditemukan. Oleh karena itu, penelitian ini bertujuan untuk menyelidiki keanekaragaman spesies ikan air tawar di Gayo Lues, Aceh. Metode yang digunakan adalah eksplorasi dan data spesies ikan dikumpulkan dari hasil tangkapan ikan di sungai, danau, waduk, dan perairan terbuka lainnya. Semua sampel ditangkap menggunakan jala, jaring insang, dan perangkap ikan. Lokasi pengambilan sampel tersebar di 10 lokasi, dan pengumpulan data dilakukan pada bulan Agustus 2023. Hasil penelitian menunjukkan adanya 14 spesies yang termasuk dalam 8 famili, termasuk Daniodinae, Cyprinidae, Poeciliidae, Cichlidae, Clariidae, Channidae, Synbranchidae, dan Osphronemidae. Selanjutnya, Danionidae adalah family yang paling dominan (46,03%), sedangkan Channidae (0,48%) adalah yang paling tidak dominan. Pengukuran morfometrik menunjukkan bahwa berat ikan bervariasi antara 0,2, - 241,5 gr sedangkan panjangnya berkisar 3,0-36,5 cm. Faktor kondisi sampel bervariasi dari 0,09 hingga 2,31. Hasil penelitian ini dapat mendukung kepentingan konservasi ikan dan menjadi basis data jenis ikan yang ditemukan di Aceh dan Indonesia.
Membangun Budaya Kerja Yang Mendukung Kinerja Tinggi
Authors: Dedi Rianto Rahadi  , Alfina Nandaika  , Anisa Noviyanti  , Muhamad Rakhan Kusumardani  , Zaky Saputra
Published: August 2024

This study aims to explain the role of organizational culture in enhancing employee performance in a company. A qualitative approach with a literature review is used as the research methodology, while data collection techniques are conducted through documentary studies. The collected data is then processed through the process of reduction, presentation, and conclusion drawing. The research findings indicate that organizational culture is formed from the implementation of values, norms, and policies by organizational leaders, while employee performance is measured based on their work results in completing organizational tasks. The role of organizational culture in improving employee performance includes aspects of innovation, attention to detail, benefit orientation, individual orientation, team orientation, aggressiveness, and job stability. This is beneficial in shaping work habits that align with the standards set by the organization; therefore, leaders need to propose ideas or policies that can shape the desired work culture.
Pengaruh Beban Kerja Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada CV Ozzie Motor Kota Bandung
Authors: Reza Satya Yudha Perwira  , Dahlan Ramdhani
Published: August 2024

This research is motivated by the existence of several phenomena related to less than optimal employee performance at CV Ozzie Motor Bandung City. The aim of this research is to find out how much influence workload and work environment have on the performance of CV Ozzie Motor employees. The method used is descriptive and associative methods. The unit of analysis is 40 employees who work at CV Ozzie Motor, Bandung City. The research instrument is a questionnaire. The sampling technique uses samples without probability or saturated samples. The analysis method uses multiple linear regression and validity and reliability testing. The research results show that partially the workload variable (X1) has no effect on the performance variable (Y), while the work environment variable (X2) has a positive and significant effect on the performance variable (Y). Simultaneously, workload (X1) and work environment (X2) influence performance (Y) by 22.9%, while the remaining 77.1% is the influence of other variables not studied.
Pengaruh Kompensasi dan Motivasi Terhadap Kinerja Karyawan PT. Aron Logistik
Authors: Marsofiyati Marsofiyati  , Dian Zahwa Oktaviani
Published: August 2024

Compensation is a form of reward given by the company to employees as appreciation for their contribution to work, both in financial and non-financial forms. Compensation can encourage better employee performance, as they feel valued for what they have done for the company. However, it is not only compensation that can trigger good employee performance, but motivation also plays an important role in driving employee performance. Motivation is a process that arises from an individual's psychological factors, which then directs and determines the individual's actions towards achieving their goals. This psychological drive can encourage employees to strive hard to achieve their goals, be it personal goals or common goals within a company. This research uses a causal quantitative approach with a survey method, and the data is processed using SPSS. The results of the study show that compensation and motivation play a very important role in improving the performance of employees at PT. Aron Logistics Jakarta.
Perdagangan Internasional dan Pertumbuhan Ekonomi di Indonesia
Authors: Anisa Tuzzakiyah  , Ayu Sinta Indriani  , Farhan Farhan  , Riyan Adiputra
Published: August 2024

One of the most common topics concerning a country's economy is economic growth. Economic growth is significant in a country's economy since it represents a proportion of a country's economic development or success, yet it is undeniable that numerous efforts must be undertaken. Wijono said that economic growth is a marker of progress in improvement. Something that can be the main driver of progress is international trade. Products and imports constitute international trade, one part of which is the main driver of economic growth. Therefore, commodities and imports at the same time have an impact on Indonesia's financial development.
Peranan Pasar Modal Dalam Perekonomian Negara di Indonesia
Authors: Naila Putri Inayah  , Muhammad Haidar Affan  , Camelia Oktariani Setiawan  , Sihotang Martin Christian
Published: August 2024

This study aims to analyze the effect of investment knowledge, capital market training, minimum investment capital and risk perception on student investment interest in the capital market (study at PT Phintraco Sekuritas Branch Office Semarang). This research design is a causal applied quantitative research. The data used are primary data and secondary data. The data collection method used a questionnaire. The sampling technique used was purposive sampling technique, and the sample size was 98 respondents. Instrument trials were analyzed using validity and reliability tests. The data analysis method used is Multiple Linear Regression Analysis. The results of the t test research show that investment knowledge and risk perception have no effect on student investment interest. Capital market training and minimal investment capital affect student investment interest. The results of the F test research show that investment knowledge, capital market training, minimum investment capital and risk perception simultaneously affect student investment interest.
Aspek Penerapan Manajemen Risiko Untuk Industri 4.0
Authors: Defi Seftiana  , Sabrina Yolanda Br Nainggolan  , Shakira Alaya  , Putri Kemala Dewi Lubis  , Rossy Pratiwi Sihombing
Published: August 2024

Industry 4.0 is a relatively new method of managing production processes. In the field of risk management, as a result of new approaches, modified frameworks, more complex IT infrastructure, and so on, new types of risks may appear. In many cases, the application of Industry 4.0 has shown that the relationship between people, systems, and objects has become a more complex, dynamic, and real-time optimized network. On the other hand, there is the fact that the increase in the volume and availability of data in real time has led to new requirements on infrastructure, management, technology and so on. The purpose of this paper is to conduct research on Industry 4.0 related to the main aspects and present a draft framework for implementing risk management in the Industry 4.0 concept.
Efektivitas Pelatihan Dan Pengembangan Sumber Daya Manusia Untuk Meningkatkan Kualitas Pendidikan di TK PKK Majidi
Authors: Masbullah Masbullah , Salmi Yuniar Bahri  , Moh. Juhad
Published: August 2024

This study aims to investigate Human Resource Development management as an effort to improve the quality of education at TK PKK Majidi. The study involves 10 teachers from TK PKK Majidi as its subjects. The results indicate improvement, although not yet fully optimal. The school principal endeavors to enhance teacher quality by prioritizing HR development and skills training. Therefore, the next HR development strategy involves mandatory monthly training sessions for teachers. There are various types of training available for teachers to enhance their skills and competencies, ranging from leadership training, skills development, motivation, creativity, to participation in children's training activities. The findings suggest that when children become creative, teachers have achieved good quality in creative education.
Pengambilan Keputusan Dalam Organisasi
Authors: Ansori Ansori  , Alifa Audy Angelya  , Naziha Amani  , Siti Ainunnisa  , Sudirman Sudirman
Published: August 2024

In everyday life, we are always presented with many choices that require decisions. Decisions are the result of evaluating various available alternatives. For both individuals and organizations, decision making has a very important role. The decisions taken can have varying levels. Several decision making theories, such as the rational model, normative model, trash can model and bias model, are used to overcome the problems faced. Factors such as individual dynamics, group dynamics and environmental dynamics can also influence the decision-making process carried out by leaders or managers.
Pemanfaatan Key Opinion Leader (KOL) Brand Scarlett Whitening dalam Pemasaran Digital Pada Generasi Z
Authors: Erwin Permana  , Abdiel Reihan  , Alvito Daffa Gustyo  , Syamsurizal Syamsurizal
Published: August 2024

In facing the rapidly developing digital era, Scarlett Whitening has succeeded in combining traditional business principles with digital marketing methods. One important approach taken is through collaboration with Key Opinion Leaders (KOL) on various social media platforms, such as Instagram and TikTok. With appropriate KOL support, Scarlett Whitening succeeded in reaching generation Z, its main target market, with a more personal approach and in line with brand needs. This research aims to analyze the use of KOL brand Scarlett whitening in Generation Z. The research was conducted using a descriptive qualitative approach. Research data comes from search results in various digital databases and literature reviews. The research results show that by utilizing Key Opinion Leaders (KOL) in digital marketing strategies, Scarlett Whitening has succeeded in aligning the use of KOLs in its digital marketing strategy, such as through collaboration with KOLs who have significant influence and reach among the younger generation. The selected KOLs are not only popular because of their large number of followers, but also the content they present is of high quality and suits the interests and needs of the target market. Scarlett Whitening's main target market is teenagers aged 15-34 years, namely Generation Z, who have a tendency to be very familiar with digital technology. With a more personal approach and in line with the needs of the target market, Scarlett Whitening has succeeded in reaching generation Z with quality content that suits the interests and needs of the target market. The content produced by KOL for Scarlett Whitening often contains product reviews, usage tutorials, and testimonials from consumers. Through this content, information about the quality, safety and effectiveness of the Scarlett Whitening brand can be conveyed in an authentic and convincing way to potential consumers.
Kendala dan Strategi dalam Meningkatkan Perekonomian Nelayan Melalui Hasil Tangkapan Laut di Kelurahan Belawan Bahari
Authors: Ahyana Isma  , Irfan Ruhaimi  , Mahdariani Mahdariani
Published: August 2024

Abstract. Belawan Bahari Village is one of the sub-districts in Belawan where local people use the water area for fishing or fishing activities. The problem raised in this study is regarding the constraints experienced by the fishermen as well as regarding the strategies undertaken to improve the fishermen's economy from marine catches in the Belawan Bahari Village. This research was conducted using a qualitative approach with the type of research case study research (case study) and is descriptive in nature. The method used in this research is through interviews, observation, and documentation. The results showed that fishermen still depend on tauke due to the constraints experienced by fishermen in meeting their economic needs, such as fishermen still lacking access to capital for fishing operational costs, fuel prices that have increased, lack of knowledge regarding the use of income for business development, and conditions nature that affects the state of the sea. In cooperating with the tekong/tauke/ship owners the income is divided, known as a profit sharing system, which also affects the economic life of fishermen, especially the income earned by fishermen. to reduce these constraints several strategies can be carried out as efforts or solutions, namely in the form of activities in the form of outreach or an extension for business development for fishermen's wives so that they can optimize marine catches, assistance from the government in the form of provisions such as facilities and infrastructure in catching marine products, providing direct subsidies in the form of reducing fuel prices, as well as support and monitoring from various parties, in order to improve the welfare of fishermen.
Analisis Kompetensi Karyawan Terhadap Kinerja Karyawan di Era Digital
Authors: Muhammad Rizki Faudzil Adhim  , Enjang Suherman
Published: August 2024

In the digital era, technological developments have brought significant changes to the world of work, requiring companies to adapt quickly to remain competitive. Employee competency is a key factor in this adaptation process, because adequate competency can improve employee performance and, in turn, overall company performance. This research analyzes the importance of employee competency in improving performance in the digital era, with a focus on digital skills, adaptability, and soft skills such as communication and collaboration. The results of interviews with human resource managers and employees show that the development of digital skills, adaptability, and company support in continuous learning are very important to achieve optimal performance. Companies need to invest in comprehensive training programs and create a work environment that supports employee competency development. In this way, employees can adapt quickly to technological changes, work more effectively, and contribute optimally to the company's success
Pengaruh Gaya Kepemimpinan, Disiplin Kerja, dan Kompensasi Kerja terhadap Kinerja Pegawai Negeri Sipil Badan Pembekalan Tentara Nasional Indonesia
Authors: Azhira Dwi Oktavianis
Published: August 2024

Quality human resources (HR) is one of the basic capitals of development. Efforts to improve and develop the quality of human resources have become the main requirement for a nation in the republic of Indonesia to be able to compete at the global level. In the era of globalization and increasingly connected economies, countries compete with each other to create innovation, attract investment, and expand export markets. Qualified human resources are better able to meet these challenges, as they have the knowledge, skills and ability to adapt to change. Quality human resources encourage innovation and creativity, they have the ability to solve problems, and develop new technologies.
Pengaruh Citra Merek , Harga dan Kualitas Produk Terhadap Minat Beli Produk Sunscreen
Authors: Rahma Fitriani Thalitha  , Supriyanto Supriyanto  , Dody Kurniawan
Published: August 2024

The development of products, especially the front part, is one part that can support the appearance and become a mandatory requirement for every woman. Consumer products, especially those who want to travel to campus, are more selective in choosing the latest products, especially The Originote sunscreen for consumers. This study was conducted to determine simultaneously and partially the independent variables, namely Brand Image, Price, and Product Quality, the dependent variable Purchase Interest. The method used in this study uses a quantitative method, where in this study using Purposive Sampling calculations with the Hair formula. The entire population in this study was 100 respondents. Based on the results of the study in the partial test (T) that the variable of brand image affects purchase interest. for the price variable affects purchase interest. the product quality variable affects purchase interest. Furthermore, in the simultaneous test of brand image, price and product quality affect purchase interest. This explains that there is a contribution of brand image, price, product quality to purchase interest.
Analisis Implementasi Core Value Berakhlak terhadap Kinerja Pegawai Aparatur Sipil Negara di Kantor Pusat Badan Kepegawaian Negara
Authors: Silvia Agustina  , Winna Sarikusumaningtyas
Published: August 2024

The launch of Core Value BerAKHLAK and ASN Employer Branding "Proud to Serve the Nation" aims to encourage civil servants across all government sectors to adopt these values as guidelines in their thinking and working. The implementation of the Core Value BerAKHLAK at the National Civil Service Agency is carried out through several stages, from socialization, internalization, to evaluation of effectiveness. aims to encourage civil servants across all government sectors to adopt these values as guidelines in their thinking and working. The implementation of the Core Value BerAKHLAK at the National Civil Service Agency is carried out through several stages, from socialization, internalization, to evaluation of effectiveness. A behavioral guide for civil servants is developed to ensure these values are applied in every aspect of their work. Impact analysis shows that the implementation of the Core Value BerAKHLAK has successfully improved the performance and professionalism of civil servants, evidenced by the awards received and the increase in performance and stakeholder satisfaction indexes.