bluuebunny/crossref_metadata_2025 huggingface dataset:
Research based on Production Management
Authors: Ma Yuanjie
Published: September 2023

Currently, China's market economy is in a stage of rapid growth. With the advent of economic globalization, it is both an opportunity and a challenge for China's economy, and the global competition within China is becoming increasingly fierce. How to seek survival and development under complex and ever-changing market conditions is a key issue in front of enterprise managers. At present, due to the large number of small and medium-sized enterprises in China and their relatively small production scale, enterprise managers need to further improve the production and operation management system of Chinese small and medium-sized enterprises to enhance their comprehensive strength in combating high business risks. Therefore, by conducting sufficient research on the problems faced by the production and operation management system of small and medium-sized enterprises in China, it is possible to assist enterprise managers in providing countermeasures and promoting the sustained growth of their benefits.
Application of Digital Technology in Military Equipment Management
Authors: Yu Ruifei
Published: September 2023

The traditional military equipment management mode is difficult to meet the needs of today's rapid development, and digital application has become a necessary trend to improve the efficiency and quality of equipment management. At present, the mainstream application direction of digital technology in military equipment management mainly includes equipment fault monitoring, equipment maintenance, and data analysis and optimization. However, although the application of digital technology brings many benefits, the development of digital technology faces a series of difficulties and key problems. For the military, accelerating digital transformation, overcoming the practical challenges of digital technology landing in the military, and improving the application level of digital technology will become an important development direction in military equipment management in the future.
Application of Intelligent Management Strategy in Preschool Education Management
Authors: Siqin Gaowa
Published: September 2023

This paper discusses the application of intelligent management strategy in preschool education management, and analyzes the current situation and existing problems of kindergarten education management. In view of the problems such as the level of safety management, the irregular education management system and the limited comprehensive quality of the education management team, this article puts forward strategies such as focusing on the application of emotional strategies, adopting intelligent management strategies to enhance teachers' own management ability, and focusing on the implementation of education management strategies. These strategies not only help to improve the comprehensive quality and management ability of teachers, but also create a more favorable educational environment for the all-round development of young children.
The Finite Element Analysis of The Strength of The Steel Frame Structure of The Industrial Boiler Roof
Authors: Yang Rui , Shi Junlin , Zheng Nenghong , Xia Fengbing , Huang Renjie , Liu Tao , Ye Chen
Published: September 2023

In this paper, aiming at the problem that the deformation of the 33000 mm roof steel frame structure of a waste heat boiler is more serious, the deformation, stress, and bending moment of the roof steel frame structure are numerically simulated by ANSYS finite element analysis software. The numerical simulation results show that the maximum deformation of the steel frame structure on the top of the furnace is 8.19 mm, which is much smaller than the displacement allowable value of the top floor of 66 mm. The maximum stress is 146.429 MPa, which is lower than the allowable stress fy=257MPa of Q235 steel. The bending moment of the steel frame structure is mainly concentrated on the large plate beam, which is located near the drum support. The finite element analysis results of the boiler roof steel frame structure show that the strength and stiffness of the boiler roof structure meet the requirements of the corresponding specifications, and the steel frame structure is safe.
Implementation of Facial Recognition System for Metaverse using sbRIO FPGA and NB-IOT Module
Authors: Lu Peng , Yu Meijiao , Zhang Renyong
Published: September 2023

Facial recognition is crucial for identity verification in the metaverse, but it requires significant processing and operation overhead. Transmitting high-definition images to a server PC for processing is not feasible in low-capacity, low-bandwidth, or low-processor virtual environments. To overcome these challenges, we developed a narrow-bandwidth framework integrating embedded FPGA technology with a low-power NB-IOTcommunication module. Our approach uses a DNN-based DeepFace model with front face detection and 7-layer DNN convolution result extraction performed on the Zynq FPGA chip of sbRIO , reducing computational overhead and enabling efficient processing. By leveraging NB-IOT's remote transmission capabilities, classification data is transmitted back to the local server for comparison. Our proposed framework improves speed and accuracy while overcoming bandwidth and processing power challenges, making it a promising solution for facial recognition in immersive virtual environments.
Study on Failure Mechanism and Support Design of Tunnel Surrounding Rock
Authors: Jiang Bohan
Published: September 2023

Taking a tunnel as the engineering background, this paper focuses on the mechanism of large deformation of soft rock, the design and optimization of supporting technology, aiming at the problem of large deformation of tunnel surrounding rock. By means of numerical simulation, the failure mechanism of structural large deformation of layered surrounding rock is deeply analyzed and studied. The tunnel is simulated with different support parameters to find more reasonable support parameters and optimize the existing support. The results show that the displacement of surrounding rock increases with the increase of upper load. When the roof load is less than 0.7 MPa, the vertical displacement of the sensitive block tends to be stable after a certain period of time; When the top plate load is 0.7 MPa, the vertical displacement of the roof sensitive block cannot converge, so some reinforcement measures must be taken at this time. When the tunnel is supported by bolts, the longer the length of bolts, the better the effect will be. 3m anchor length should be selected for support, and other support methods should be added to control tunnel deformation.
The Culation Method of Laser Quenching Temperature Field Simulation of Stainless Steel Knife
Authors: Gao Feng , Jiang Miaolong , Cao Qipeng
Published: September 2023

Stainless steel table knife is widely used because of its superior cutting performance and easy cleanliness. In this paper, the method of the stainless steel knife and the feasibility of the finite element method for the process of the heating and quenching. The study shows that the finite element method based on ANSYS-workbench is feasible during laser heating and quenching, and the results agree well.
Development of Data Acquisition System of Yalong YL-163A Innovative Motor Application Training Device
Authors: Ye Ting , Gao Qiang
Published: September 2023

According to the limitations of Yalong YL-163A innovative motor application training device, this paper uses automatic control technology to design a motor test acquisition system, which completes the test of various characteristics of the motor, and collects, manages, displays and saves the experimental parameters of the tested motor in the test process. It is helpful to improve the teaching effect and the theoretical research of motor technology, and to improve the experimental teaching effect and efficiency.
Research on Problems and Countermeasures of the Application of Wireless Sensor Network Technology
Authors: Wang Li , Liu Zheng , Zhu Yahui , Li Feng , Li Feng
Published: September 2023

With the comprehensive development of science and technology, wireless sensor networks have penetrated into our lives, and make our lives more convenient. Wireless sensor network has been widely used in all aspects of our society. As a new type of information acquisition and processing technology, it can create a more efficient and convenient living or working environment for people. It has an impact on people's lives all the time, making people improve in all aspects, thus making us enter a more efficient era. However, while wireless sensor network technology brings convenience to people, it also exposes many problems. Based on this, this paper analyzes the application and development status of wireless sensor network technology in detail, in order to find out the existing problems and propose corresponding countermeasures, so as to build a better wireless sensor network.
An Improved Perturbation Observation Method with Variable
Authors: Wu Xiaotian , Sun Zegang
Published: September 2023

Aiming at the problems of oscillation and misjudgment in traditional MPPT technology, the influence of voltage disturbance step size on the tracking of the maximum power point is studied. On this basis, an improved method based on the slope and space division of output characteristic curve is proposed. The voltage disturbance is carried out by using a fixed step length outside the set search interval, so that the photovoltaic cells can quickly work near the maximum power point. Reduce the early search time; When the photovoltaic cell is working near the maximum power point, the voltage disturbance is carried out with small steps to avoid the oscillation caused by repeated pulsation of the operating point around the maximum power point. Meanwhile, the search space is further divided to reduce the search interval. Static and dynamic lighting modes were simulated by Simulink.
Practical Application of Platform Comment Sentiment Binary Classification Based on Deep Learning
Authors: Huang Jihan
Published: September 2023

The role of product reviews is to display real product information, help users judge whether the real situation of the product is consistent with the merchant's description, and indirectly help users judge the price range of the product. At present, most commodity platforms and accommodation intermediary platforms adopt the method of user star rating, which leads to many invalid positive reviews and malicious negative reviews, thus bringing a lot of disturbing information to consumers. Therefore, this paper introduces a mechanism based on artificial intelligence to judge the emotion expressed by a machine, and further verifies the validity and accuracy of the model on the BERT Hugging face dataset.
Research on Game Strategy and Enlightenment Based on the Perspective of Hybrid War
Authors: Chen Ji , Wu Qiwu
Published: September 2023

Following Russia's military conflict in Crimea and eastern Ukraine in 2014, with the background of the strategic game of great powers and the interweaving of various interests, in 2022, the Russian-Ukrainian conflict once again broke out and intensified, showing a typical hybrid war mode. Based on the perspective of hybrid war, this paper studies the mixed game strategy in modern war in terms of combat subjects, combat styles, combat means, combat environment, etc., explores the characteristics of mixed cognitive combat practice, and puts forward relevant countermeasures for China's reunification.
Comparative Analysis of Buried Pipe Under Heavy Train Loads
Authors: Xie Rui , Yu Peng , Luo Fei , Du Chaobin
Published: September 2023

With rapid development of railway transportation and increasing demand of oil and gas in China, the heavy haul train load becomes an important factor that threaten the safe operation of pipe. The mechanical behavior of buried pipe subjected to heavy haul train load was investigated in this study. A finite element model was established to investigate the effect of train load. Finally, the multiple train loads were also discussed. Results show that the high stress area occurs under the train track. In the pipe segment below the track, the top of pipe is under compression and the bottom of pipe is under tension. The cross section of pipe is still circular. The maximum vertical and horizontal displacement are at the top and side of pipe. The maximum von Mises stress, axial strain, and displacement of pipe increase with the increase of train load. Under the multiple train loads, there are two high stress and high strain areas at the top and bottom of pipe. With the increase of multiple train loads, the maximum von Mises stress, axial strain, displacement and ovality increase.
Study on the Carbon Reduction Effect of Urban Domestic Waste Treatment in Sichuan Province
Authors: Hu Maobin , Liang Wenhao
Published: September 2023

The report of the 20th National Congress of the Communist Party of China proposed that China should "deeply promote pollution prevention and control" and "actively and steadily promote carbon neutralization", while winning the battle for blue sky is an important measure to build a beautiful China. The article proposes the concept of carbon reduction effect of waste treatment, and studies the carbon reduction effect of urban domestic waste treatment in Sichuan Province. Firstly, the system dynamics model of carbon emission problem in domestic waste treatment process is constructed, and the carbon reduction effect value of urban domestic waste in Sichuan province from 2011 to 2020 is calculated, and the relevant data in urban domestic waste treatment in Sichuan province from 2021 to 2030 are predicted. Secondly, in order to continuously improve the carbon reduction effect of urban domestic waste treatment in Sichuan Province in the future, three optimization schemes are proposed based on the share of waste treatment methods. The results show that ① the carbon reduction effect and the total carbon emission reduction equivalent in Sichuan Province from 2011 to 2020 are steadily increasing, and the carbon reduction effect shows a trend of steady improvement. ② From the predicted data of 2021-2030, the carbon reduction effect and the total carbon emission reduction equivalent are steadily increasing, and the carbon reduction effect is more and more significant. ③ From the optimization scheme, the advantages of low carbon emission of aerobic composting and anaerobic fermentation can effectively reduce the total carbon emission, while the advantages of high carbon emission reduction of incineration treatment method can effectively increase the carbon emission reduction equivalent and carbon reduction effect. Based on the above conclusions, Sichuan Province should reduce the sanitary landfill treatment of domestic waste in the future, and use more incineration for domestic waste treatment, while moderate use of aerobic composting and anaerobic fermentation and other waste treatment methods, in order to achieve a good carbon reduction effect and contribute to the realization of the "double carbon" goal. To contribute to the achievement of the "double carbon" goal.
Review on Current Application of Microchannel Heat Exchanger
Authors: Guo Yifan
Published: September 2023

This paper considers various applications of heat exchangers in refrigerators, air conditioning, and nuclear power plants in recent years, current issues and trends, including the required capacity of refrigerator heat exchanger and the corresponding advantages of microchannel heat exchanger, refrigerator application of frost problems, ash problems and improve the performance of the relevant research; Examples of application of microchannel heat exchanger in air conditioning, comparison with traditional heat exchanger, and improvements to problems such as frost, the distribution of fluids, corrosion found in experiments; Study on advantages of compact microchannel heat exchanger in nuclear power plant. The purpose of this paper is to fill the gap in the application of microchannel heat exchanger and provide reference for future research.
Future Interactions with Virtual Reality Technology (VR)
Authors: Zhang Liwen
Published: September 2023

Every major milestone in the history of science, technology and interaction design has stemmed from the collision of technology and human nature (Katona, 2021). From the original paper tape punching, it has evolved to keyboard input, and now to touch operation, voice control, voice recognition, and advanced gesture recognition, motion capture, eye recognition technologies, and so on. In the future, brain-computer interfaces and mind recognition will also be implemented. Each technological innovation and product upgrade will bring about changes in the way human-machine interaction takes place. In terms of development trends and general trends, the core and most important thing is to be human-centred, to conform to the natural movements of the human body and the laws of the body, and to allow people to access information in the most comfortable way. Virtual reality is a new revolution in the way people interact with each other, and the field of VR is still in the development stage. This essay focuses on virtual reality technology, with a focus on how virtual reality technology and human interaction will look like in the near future. The paper is divided into seven sections: introduction, definition and current status of virtual reality technology, analysis of how virtual reality interacts with people and future development, analysis of the future application and interaction of virtual reality technology in multiple fields, advantages of future virtual reality technology, possible problems and solutions of future virtual reality technology and summary.
Three-state Variable Step Perturbation Observation MPPT Algorithm Based on Power Prediction
Authors: Du Maoxin
Published: September 2023

In view of the application and research status of maximum power point tracking technology in photovoltaic power generation system, an improved disturbance observation MPPT method with variable step size and no oscillation at steady state is proposed in this paper. The method combines power prediction disturbance method and constant voltage method. Firstly, two reasons for power loss caused by traditional disturbance observation method are analyzed, which are disturbance misjudgment and steady state oscillation respectively. In order to reduce power loss caused by disturbance misjudgment and steady state oscillation, the three-point function sampling model based on Newton interpolation method is used to reduce disturbance misjudgment respectively, and a new variable step size factor is proposed to realize fast tracking of maximum power point through variable step size. And when the steady state is reached, the disturbance step size is immediately reduced to achieve a small shock output, so as to improve the efficiency of the whole system. Finally, the photovoltaic system model and experimental platform are built to track and simulate the maximum power point. The results show that the improved disturbance observation method can not only improve the disturbance misjudgment, but also achieve stable tracking of the maximum power point.
Study on Optimum Selection Method of Additives for Slick-Water Fracturing Fluid
Authors: Luo Weijiang , Ning Chongru , Liu Cong
Published: September 2023

In order to clarify the research idea of fluid system optimization in slick-water fracturing, a scientific and effective single-agent optimization method was selected to study the performance optimization method and performance evaluation method of drag reducer, clay stabilizer and cleanup additive in slick-water fracturing fluid. The specific experimental steps and application examples were investigated. To select the drag reducer, the drag reduction rate rate of the drag reducer at different concentrations should be measured first, the optimal concentration of a single agent should be selected, and then the stability test of temperature, flow rate and shear time should be performed on the optimal concentration of a single agent, and finally the combination formula with high drag reduction rate rate and stable performance can be selected. To optimize the clay stabilizer, the optimal concentration of single agent should be obtained by measuring the anti-swelling rate of different single agent and different concentration, and then the anti-swelling rate of each compound formula should be determined according to the optimal concentration of single agent, and finally the anti-swelling performance of the composite combination should be evaluated according to the core flow experiment. The optimal concentration of a single agent should first be optimized according to the surface tension of the cleanup additive, and then the combined formula should be optimized according to the surface tension of the combined combination, and the cleanup additive ability should be evaluated by core spontaneous imbibition or measuring the increase rate of cleanup additive.
Prophet Diagnostics and Cross Validation: Evaluating Forecasting Accuracy and Reliability in Stock Market Analysis
Authors: Wang Yusen
Published: September 2023

According to the research, there was a consistent increase in app and tool users on the stock market since 2014, as well as a drop in market entry restrictions. Tesla's stock performance between 2019 and 2020 shows a significant increase in app and tool-based trading which also lowering capital investment levels. This research helps to to have a better understanding of the consequences of regular people's increasing dependence on trading apps.
The Application of Information Technology in Dance Teaching
Authors: Chen Sitong
Published: September 2023

Under the background of information age, with the development of China's market economy, dance talents have been redefined, and the social demand for dance talents has also changed. The dance talents needed in today's society are comprehensive artistic talents, and they need to have the trinity ability of teaching and performance, which leads to the increasing employment pressure of dance professionals in China. In this situation, China's major universities should constantly improve the level of dance teaching. We can make full use of advanced information technology and new media to enrich the form and content of dance teaching and innovate classroom teaching mode, so as to improve the information level of dance teaching in colleges and universities, improve the quality of dance teaching and further promote the reform of education system.
Progress in Experimental Research on Mechanical Behavior of Composite Solid Propellants
Authors: Chen Tiezhu , Wang Xueren , Chen Guanyu , Wang Jiaxiang , Li Shiqi , Geng Tingjing
Published: September 2023

Composite solid propellant is a particle reinforced composite material, and its microstructure strongly affects its macroscopic mechanical properties. This article reviews the current research status of macroscopic mechanical experiments and microscopic experiments. In terms of macroscopic mechanical performance testing, based on the description of the number of loading axes used to load the specimen, the development of related experimental research on uniaxial loading is relatively mature, while research on multi-axial loading is still lacking, and a unified standard has not yet been formed. In terms of microscopic experiments, although there are currently many observation methods, each has its own advantages and disadvantages; In experimental studies on the microstructure observation of solid propellants under loading conditions, most of them are based on uniaxial loading devices combined with optical microscopes, scanning electron microscopes, or micro CT devices to conduct research on the microstructure damage process of solid propellants under uniaxial loading. However, the research on the microstructure damage evolution process of solid propellants under multi-axial loading is currently in a research gap at home and abroad. Finally, this article summarizes and comments on the current research status, Proposed the shortcomings of current research and the key areas that need to be studied.
Study on the Relationship between F10.7 Index and Background X-ray Flux at Different Time Points
Authors: Lei Yaoqi
Published: September 2023

In this paper, the relationship between the F10.7 index and background X-ray flux at different time points is analyzed, and the influence of X-ray flux on the short-term F10.7 index is studied. We used the F10.7 data published by Canada and the X-ray data of Goes satellite and Langfang to calculate the changing trend of the two solar rotation cycles within 27 days and investigated the correlation within 6 and 24 hours, respectively. The results show that the F10.7 index and X-ray flux show a strong positive correlation within 6 hours and a weak positive correlation within 24 hours. This indicates that the X-ray flux significantly affects the short-term F10.7 index but relatively little on the long-term F10.7 index. This paper provides a reference for further study of the physical background parameters of the sun of F10.7 index changes.
Analysis of Land Degradation and Its Impact on China's Food Security
Authors: Zhang Haiou , Cao Tingting , Hou Xiandong
Published: September 2023

Land degradation is an important problem facing the world. China's attention and scientific research on land degradation started relatively late, and it is still in the process of understanding and deepening in many aspects. Important scientific issues such as the concept of land degradation, the causes and classification of degradation, the monitoring indicators and means of degradation, the evaluation system and the early warning mechanism are still in the early stage of discussion, and the academic circles at home and abroad are still in the stage of controversial exploration in many aspects, and no general consensus has been formed so far. Therefore, through the research and analysis of domestic and foreign literature, this paper summarized the meaning of land degradation, analyzed the current situation of land degradation research and the impact of land degradation on China's food security, in order to provide scientific basis for land degradation prevention and management, and provide decision-making basis for improving the quantity and quality of arable land in China and ensuring food security.
Media Transformations in People’S Daily Lives Against the Background of Media Convergence in The AI Era
Authors: Wu Elin (Yiling)
Published: September 2023

This research is concerned with the transformation paths of traditional media in the context of the continuous development of media convergence, especially in how Artificial Intelligence Generated Content (AIGC) (Shine, 2023) affects people’s daily lives. This project will analyze and discuss the emergence of VR, AR, AI/AIGC and other new technologies, as well as how to inject new kinetic energy and new ideas into the transformation of traditional media types in the new media era and improve the media industry chain. What is the recent status of these new media forms (especially AI) and what issues need to be discussed? What impact does the process of media transformation from traditional media to new media have on people's daily lives? This paper will use Generation Z (News Stanford, 2022) as a sample for the research since it is a generation that grew up with the Internet. Generation Z grew up in an environment with exposure to smart terminal equipment and is extremely susceptible to the influence of Internet media. They connect to media information with their personal subjective tendencies which often have an important impact on their values, life attitudes and behavior patterns. Generation Z is also a mid-end force in the media industry for the next ten years. Therefore, it is of social research value to analyze the behavior of Generation Z users who use mainstream media and publish content on social platforms.
Design of Control System for Pusher Plate Automatic Loading and Unloading Machine
Authors: Pan Shenghu , Cai Meichang , Lv Pengjie
Published: September 2023

Aiming at the problem that the automatic loading and unloading system of the lathe is controlled by the electric control, which leads to the aging of the coil and the complicated wiring, this paper designs a control system that can automatically load and unload the material to meet the requirements of high efficiency automatic processing, stability and reliability of the lathe. This system uses Delta PLC as the controller and touch screen control to realize the automatic transmission from the loading machine to the lathe for processing, and then from the lathe to the blanking machine after processing. Equipped with pneumatic system, it can quickly and reliably realize the push and discharge actions. The system can be used in production, reduce the time of loading and unloading, and improve production efficiency.
Research on the Characteristics of Typical Chaotic Circuits
Authors: Deng Yong , Li Bowen
Published: September 2023

Chaotic circuit, also called nonlinear circuit. Up to now, there is no unified definition in academic circles. The most typical chaotic circuit is the Chua's circuit invented by the Chinese scientist Cai Shaotang. In order to study the chaos characteristics of Chua's circuit, this paper studies the hardware design and software simulation of Chua's circuit. In terms of hardware, in order to verify the feasibility of the components selected in this paper, the simulation is carried out on the basis of Multisim software. In the aspect of software, based on the best display effect of the result graph, this paper chooses Simulink in MATLAB software to simulate the model. Under the software simulation, the chaos phenomenon is observed. Through the modification of various parameters, the chaos imagination corresponding to the theory is obtained. Finally, the research results are analyzed and the conclusion is obtained.
Teaching Reform & Exploration of Communication Principles Course under 5G Background
Authors: Wei Rongchang , Lan Haijang , Cheng Rong
Published: September 2023

5G has put forward new requirements for the cultivation of telecommunications talents. As a core professional course for communication and electronics majors in colleges and universities, Communication Principles requires continuous reform based on the development of new communication technologies. This article analyzes the characteristics of 5G technology and education, taking the course Communication Principles as an example, analyzes the characteristics of the course and the current teaching situation, and carries out reforms and explorations in such aspects as structural adjustment of the key and difficult content of the theoretical course, combination of experimental links with Matlab virtual simulation, 5G communication training, and training and certification of 1+X certificates. Practice has shown that this teaching reform has improved the connection between theoretical teaching and practical application, improved students' ability to analyze and solve problems, and is more suitable for the cultivation of applied talents.
The enlightenment of western university construction to college education construction in China
Authors: Wang Lu
Published: September 2023

There are many factors involved in improving the quality of university education.The most important factor restricting. the quality of university education is specialty construction.The university's specialty is the part that is most closely related to the labor market.Strengthening specialty construction,especially the construction of characteristic specialties is undoubtedly an important measure. A stone from another mountain can conquer a jade.The history and present situation of characteristic subject development and specialty construction in western universities enlighten us a lot.Under the realistic background of our country, the government and universities should learn from the concept of specialty management in western countries, and make joint efforts to strengthen the construction of characteristic specialty.
The Impact of COVID-19 to the Female Students in Sierra Leone from the Economic Angle
Authors: Zheng Zian
Published: September 2023

As the epidemic spreads worldwide, its impact on all aspects of the world has slowly emerged. Its impact on the economy, education and gender equality is more pronounced. This paper uses Sierra Leone as an example to assess the impact of Covid -19 on the economy and education, especially on girls who already face existing education gaps. It suggests some possible strategies to address girls' education in phases during and after the pandemic problems and analyses potential challenges. As a sub-Saharan African country, Sierra Leone has always been a seriously underdeveloped area that has attracted much attention. Taking this as a research example will help to infer the possible epidemic situation in other less developed countries.
This paper that teachers can effectively respond to environmental change and role transformation in the process of career development
Authors: Zhang Linyuan
Published: September 2023

In the background of the new era, teachers are faced with the role change from many aspects, and teachers gradually change from teaching to the classroom organizer and the design and implementer of teaching. Especially in the background of double reduction, it is required to reduce students' academic burden, which brings some challenges to the career development of teachers. This paper focuses on the role transformation in the process of teacher career development, and discusses the strategies for teachers to effectively deal with environmental changes.
Motivations and Expectations of Residents Revisiting Small Museums in Communities: The Case of Beijing Guo Shoujing Memorial Museum
Authors: Zhang Xiaoxu
Published: September 2023

The management of small museums is closely related to the understanding and participation of the surrounding residents. However, this topic has not aroused enough attention in the academic area. As an integral part of community culture, residents' evaluations and visiting patterns can significantly impact the reputation and business status of small museum. To investigate audience participation and motivation at the Beijing Guo Shoujing Memorial, the researcher conducted interviews and natural observations. The study highlights personal, work, and social needs as the primary drivers of residents' re-participation in community small museums. These findings hold value for guiding the future development of small museums in the community.
On the Importance of Strategic Management in Contemporary Multinational Corporations
Authors: Ma Cheng , Zhang Yixin , Song Ziyue
Published: September 2023

Contemporary strategic management of multinational corporations (MNCs) is a new trend in the development of MNC theory and practice. As an important part of the theory and practice of contemporary multinational corporations, the strategic management of multinational corporations reflects the changes and development trends of the contemporary world's economic structure, market structure, technological structure and so on in its own generation and development. Today, with the accelerated process of global integration and the deepening of economic globalisation, the strategic management of multinational corporations has become an important factor in the competitive advantage of contemporary enterprises and in their survival and development. As a new theoretical viewpoint, it is a scientific summary of the law of enterprise development and a useful supplement to the modern enterprise theory system.
Site-specific performance on the streets: (In)visible Dancing
Authors: Su Xuyang
Published: September 2023

According to Patrice Pavis(1998, pp. 337-8), "The key to a site-specific performance is the search for a venue that is often unconventional but has a historical significance and characteristic atmosphere, such as: a freight yard, an abandoned factory, a city block, a courtyard or a suite", in which a classical or contemporary text is incorporated and where the new framework will give the performance with a special charm and unexpected energy." In 2019 I participated as a dancer in a site-specific performance project—— (in)visible Dancing on a street in the city of London, which took place in London's Woolwich Town Centre, in the form of performers bursting onto the high street, crossroads and squares in seemingly improvised, site-specific dance, culminating in a performance by the performers, live musicians. The performance ends with a massive finale featuring the performers, live musicians and passers-by who have learned the steps. The aim of the project was to bring together different sections of the community, from apprentices to local performers and ordinary people, reconnecting them with their shopping streets and each other. This essay may use (in)visible Dancing as an example to analyze the relationship between site-specific performance and society and the city, and also the potential engagement of theatre with geography in the context of the expansion of site-specific performance.
Influencer Marketing with Social Platforms: Increasing Brand Awareness and User Engagement
Authors: Xu Ximan
Published: September 2023

Influencer marketing is an increasingly popular marketing strategy that uses social media "influencers" to market products or services. The background of Influencer marketing can be traced back to the rise of social media. As people rely increasingly on social media for information and social networking, companies recognize the potential of social media and want to use it for marketing their products and services. This paper examines the role of influencer marketing in three areas: brand message creation and communication and user interaction. The AASAL model and the consumer decision process model are used as the theoretical framework to study and validate the impact of influencer marketing on brand impressions and development. It is confirmed that influencer marketing uses influential individuals on social media to help build and communicate brand values, product messages, and service messages. These influential individuals, usually social media bloggers, internet celebrities or celebrities, are evident and influential in a specific field or topic and can attract many fans and followers. By connecting with these influential individuals and having them post relevant information about their brands, products or services, companies can help increase brand awareness and create a positive image for their brands by promoting their products and services among the influencers' fans. Influencers' fans usually trust influencers' recommendations and suggestions, thus increasing the interaction between users and the brand and greatly enhancing a company's brand awareness and sales. However, this marketing strategy also has some limitations and needs to be viewed and used critically.
The Construction and Influence of Celebrity Personas
Authors: Wang Ziqi
Published: September 2023

In modern society, the rapid development of technology and media is gradually making the act of "star-making" more efficient and convenient, while the prevalence of consumerism, the strong involvement of capital and the changing concept of social groups also make such a significant part of "star-making" which means the construction of the "Public Persona" has become an important part of today's media in an era that cannot be ignored. Therefore, this paper analyzes the construction and influence of the celebrity's "persona" through the preexisting example and theories. Previous research shows that the "persona" of celebrities is inseparable from the injection of capital and the promotion of fan groups, and it is also connected with the characteristics of individual celebrities. Due to the complexity of its construction, the "persona" of celebrities will have an impact on themselves, their fan base, and the larger society; these impacts are often long-term and heterogeneous.
A Study of The Value of Emotional Labor in The Fan Economy
Authors: Li Zihan , Qu Zhilin
Published: September 2023

Based on the background of the booming era of fan economy, this paper conducts an extensive search and systematizes those theories regarding fan economy. This paper reaches the opinion that there are three factors allowing the emotional labor plays so essential role in the fan economy, which are time fragmentation, the considerable increase of fans’ individual consciousness and the packaging of commercial companies. Actually, the emotional labor of fans increases the adhesion between stars and fans, which firstly promotes the development of the fan economy, and also drives the entertainment industry, fosters new business forms, and becomes beneficial to cultural diversity. However, while affirming the positive role led by emotional labor in the fan economy, the guidance of its values should be valued, because only in this way can we create a more harmonious and stable cultural and entertainment environment.
Exploring The Status Quo of Education and Stem Education for Left-Behind Children in Cities
Authors: Wang Hanzhi
Published: September 2023

After participating in community volunteer activities, the author investigates and analyzes the education and learning situation of left-behind children in the Cangqianshan Community, and thinks about the lack of education of left-behind children and how to educate more fairly. A questionnaire on the learning status of primary school students was used to survey 5 left-behind children and 113 non-left-behind children in Cangqianshan Community, observed through experimental courses, and interviewed the staff of the community to understand the family situation of left-behind children. The survey results reveal that there are notable differences in innovation and practical skills, as well as differences in learning ability in science, as well as significant differences in learning methods and attitudes, which are very similar to the effects of missing stem education. There are also differences in science learning ability. Therefore, left-behind children's overall learning conditions are worse than those of non-left-behind children; in particular, left-behind children who are accompanied by elderly people who are not their parents, lack learning and practice, and rely too heavily on electronic products in daily life; as opposed to left-behind children who are not accompanied by the elderly and do not have both of their parents' company (The two left-behind children mentioned above lack diverse and scientific learning methods). The stem education method should be appropriately adopted to improve the innovation and practical ability of left-behind children and create a knowledge situational environment so that left-behind children can have a good knowledge environment and better learning. On the other hand, it is time to increase family education and guide left-behind children to establish a correct concept of learning.
Exploring The Nationalization Characteristics of Chinese Style Piano Works--An Example of The Six Piano Adaptations of "Flowing Stream"
Authors: Chen Xi , Rattachaiwong Nataporn , Liu Lingling
Published: September 2023

"Flowing Stream" is a Chinese folk song from Yunnan province with a high degree of popularity and popularity. It has been widely adapted by Chinese and foreign composers into various forms of musical expression, such as piano, accordion, orchestral music and opera, etc. Therefore, it can be seen that the work has been widely recognized and sung by composers and audiences. Therefore, it can be seen that the work is widely recognized and loved among composers and audiences. In this paper, we will choose different versions of "Flowing Stream" from six composers, namely, Zhao Xingdao, Zhu Jian'er, Ding Shande, Zhu Peibin, Wang Zhenyu, and Zhang Zhao, as the objects of study to analyze their compositional techniques in terms of musical structural features, nationalization features, and so on, so as to provide composers with some new ideas for exploration.
Research on the Application of "China-Chic" Culture in Brand Visual Identity Design
Authors: Jian Aoyu , Zhang Zizheng , Geng Yao , Fu Erya
Published: September 2023

In the brand market competition, the "China-chic" culture has become a powerful driving force in the visual image design of Chinese brands. However, the introduction of "China-chic" elements into visual design alone may result in deliberate and anachronistic marketing. Therefore, it is necessary to explore the use and effect of "China-chic" culture in brand visual identity design, so as to improve the accuracy and effectiveness of brand marketing. By selecting representative cases of brand visual image design, this paper analyzes the four paths of replication, multiplication, fission and extension to complete the visualization construction of brand image with the help of "China-chic" culture, and summarizes the current stage of "China-chic" culture application in brand visual image design.  This paper also summarizes the four common characteristics of "China-chic" culture in brand visual image design. Therefore, this study is of great significance to the practice of brand visual identity design.
Analyzing the Digital Inheritance of Nanyang Branding Painting from the Perspective of Cultural Anthropology
Authors: Zhao Huayue
Published: September 2023

Nanyang branding painting has a development history of more than 2,000 years since it was introduced at the end of the Western Han Dynasty, during which many legends about branding painting have been passed down. The characteristics of branding painting are the use of plant carbonation mechanism, the use of temperature-controlled techniques, hot branding as the main, set of colours as a supplement, not using other colours of the art expression methods. By sketching and baking on bamboo, wood, rice paper, silk and other materials, branding painting aptly combines the various expression techniques of traditional painting art and modern branding techniques, resulting in a unique artistic style. In the modern living environment, Nanyang branding painting can play the function of enriching the life of beauty painting, spreading Chinese culture and cultivating aesthetic sentiment, therefore, this paper will analyse the dissemination and development of Nanyang branding painting art on the digital platform from the perspective of cultural anthropology.
Causal Inference Analysis of the Influence of Family Factors on Student Achievement——Based on CEPS Data
Authors: Liao Qiuyu
Published: September 2023

The purpose of this paper is to explore the influence of family factors on student achievement by means of causal inference. In this paper, data of the China Education Tracking Survey is used to analyze the factors such as students' family status, parents' education level, family income and family relationship. To obtain the causal effect of family factors and student achievement, a structured causal model was established. Our Research shows that family factors have a positive impact on student achievement.
Analysis of Social Adaptation and Integration Issues Faced by Foreigners in China -Taking African Business Community in Guangzhou as an Example
Authors: Lai Weilin
Published: September 2023

In the recent twenty years, with China's gradual opening up to the outside world and continuous improvement of Sino-African trade relations, the number of Africans coming to Guangzhou has shown a rapid growth trend, inevitably leading to a series of related social issues. Among them, the issue of social integration faced by African businessmen in Guangzhou has always been a focus and hotspot in research on African residents in Guangzhou. By analyzing and comparing their social adaptation and integration patterns, it is shown that these two stages are part of one process influenced by economic, community, cultural, and psychological factors, etc., resulting in different behavioral patterns. This study aims to provide a reference value for research on foreigners' social integration into Chinese society.