bluuebunny/crossref_metadata_2025 huggingface dataset:
Pengaruh Keragaman Produk dan Harga Terhadap Impulse Buying Melalui Shopping Emotion
Authors: Riauni Muhammad Alfarabi NL , Restuti Sri , Musfar Tengku Firli
Published: August 2024

MR DIY Indonesia is one of the leading equipment retailers in Indonesia which was established with the concept of "Always Low Price" which applies to every store, meaning that every quality product offered is always at an affordable price and there is no difference in price between stores across the archipelago. This study aims to examine the effect of Product Diversity and Price on Impulse Buying through Shopping Emotion as an Intervening Variable on Consumers of MR DIY Mal SKA Pekanbaru. Primary data were collected with a questionnaire as an instrument. This study uses 100 consumers of MR DIY Mall SKA Pekanbaru as respondents with the Non-Probability Sampling technique. This research uses data analysis method using Path Analysis using SPSS software. The results of this study indicate that (1) Product Diversity has an effect on Shopping Emotion; (2) Price has an effect on Shopping Emotion; (3) Product Diversity affects Impulse Buying; (4) Price has an effect on Impulse Buying; (5) Shopping Emotion has an effect on Impulse Buying; (6) Product diversity affects Impulse Buying through Shopping Emotion; (7) Price has an effect on Impulse Buying through Shopping Emotion.
 
Abstrak
MR DIY Indonesia merupakan salah satu retailer perlengkapan terkemuka di Indonesia yang didirikan dengan konsep “Always Low Price” yang berlaku di setiap toko, artinya setiap produk berkualitas yang ditawarkan selalu memiliki harga yang terjangkau dan tidak ada perbedaan harga antar toko yang tersebar di seluruh nusantara. Penelitian ini bertujuan untuk menguji Pengaruh Keragaman Produk dan Harga Terhadap Impulse buying Melalui Shopping emotion Sebagai Variabel Intervening pada Konsumen MR DIY Mal SKA Pekanbaru. Data primer dikumpulkan dengan kuesioner sebagai instrument. Penelitian ini menggunakan 100 konsumen MR DIY Mal SKA Pekanbaru sebagai responden dengan teknik Non-Probability Sampling. Penelitian ini menggunakan metode analisis data dengan menggunakan Analisis Jalur dengan menggunakan software SPSS. Hasil penelitian ini menunjukkan bahwa Keragaman Produk berpengaruh terhadap Shopping emotion, Harga berpengaruh terhadap Shopping emotion, Keragaman produk berpengaruh terhadap Impulse buying, Harga berpengaruh terhadap Impulse buying, Shopping emotion berpengaruh terhadap Impulse buying, Keragaman Produk berpengaruh terhadap Impulse buying melalui Shopping emotion, dan Harga berpengaruh terhadap Impulse buying melalui Shopping emotion.
Pengaruh Celebrity Endorser dan Brand Trust Terhadap Keputusan Pembelian dan Kepuasan Konsumen
Authors: Siburian Agus Santoso , Wijayanto Gatot , Noviasari Henni
Published: August 2024

This research at analyzing the effect of Celebrity Endorser and Brand Trust variables on Purchase Decisions and Consumer Satisfaction. This research was conducted on all people who use motorcycles in Pekanbaru City who have purchased an unknown number of Honda motorcycles. This research consists of four variables, namely one dependent variable, one intervening variable and two independent variables. These variables are Consumer Satisfaction (Y2), Purchase Decision (Y1), Brand Trust (X2) and Celebrity Endorser (X1). This research was conducted using a sample of 128 people. In terms of data analysis, this research uses path analysis method with the help of SPSS (Statistical Package for Social Science). Based on the hypothesis test, the research shows that Celebrity Endorser and Brand Trust simultaneously have a positive and significant effect on purchasing decisions. Celebrity Endorser, Brand Trust and Purchase Decision simultaneously have a positive and significant effect on Consumer Satisfaction. Celebrity Endorser has a positive and significant effect on consumer satisfaction through Purchase Decision as an intervening variable, Brand Trust variable has a positive and significant effect on Consumer Satisfaction through Purchase Decision as an intervening variable.
 
Abstrak
Penelitian ini bertujuan menganalisis pengaruh variabel celebrity endorser dan brand trust terhadap Keputusan Pembelian dan Kepuasan Konsumen. Penelitian ini dilakukan pada seluruh masyarakat yang menggunakan sepeda motor di Kota Pekanbaru yang pernah melakukan pembelian sepeda motor Honda yang tidak diketahui jumlahnya. Didalam penelitian ini terdiri dari empat variabel yaitu satu variabel terikat, satu variabel intervening dan dua variabel bebas. Variabel-variabel tersebut adalah Kepuasan Konsumen (Y2), Keputusan Pembelian (Y1), brand trust (X2) dan celebrity endorser (X1). Penelitian ini dilakukan dengan menggunakan sampel sebanyak 128 orang. Dari segi analisis data, penelitian ini menggunakan metode analisis jalur dengan bantuan SPSS (Statistical Package for Social Science). Berdasarkan uji hipotesis yang dilakukan, penelitian menunjukkan bahwa celebrity endorser dan brand trust secara simultan berpengaruh positif dan signifikan terhadap Keputusan Pembelian. celebrity endorser, brand trust dan keputusan pembelian secara silmultan berpengaruh positif dan signifikan terhadap Kepuasan Konsumen. celebrity endorser berpengaruh positif dan signifikan terhadap kepuasan konsumen melalui keputusan pembelian sebagai variabel intervening, variabel brand trust berpengaruh positif dan signifikan terhadap kepuasan konsumen melalui keputusan pembelian sebagai variabel intervening.
Pengaruh E-Service Quality Terhadap E–Trust Melalui E-Satisfaction Sebagai Mediasi
Authors: Wicaksono M. Yugi , Prabandari Sri Palupi
Published: August 2024

This research was conducted to identify and analyze the direct effect of e- service quality on e-trust and its indirect effect through the mediation of e- satisfaction in the context of users of Traveloka application in Bandar Lampung. This explanatory study corroborates the causal relationship between the variables. Using purposive sampling technique, 160 people with the minimum age of seventeen years who have made any traveling and lodging booking via Traveloka more than once during the last one year were selected as the respondents. The data analysis was performed using Structural Equation Modeling (SEM) in SmartPLS version 4.0. This study finds that e-service quality directly affects e-trust, that e-service quality directly influences e-trust, and that e-satisfaction mediates the effect of e-service quality on e-trust among users of Traveloka application in Bandar Lampung.
 
Abstrak
Penelitian ini dilakukan dengan tujuan untuk mengetahui dan menganalisis pengaruh langsung maupun tidak langsung variabel e-service quality terhadap e-trust yang dimediasi oleh e-satisfaction pada pengguna aplikasi Traveloka di Kota Bandar Lampung. Jenis penelitian yang digunakan yaitu explanatory research yang menjelaskan kausalitas hubungan sebab akibat antara masing-masing variabel. Jumlah sampel yang digunakan pada penelitian ini berjumlah 160 responden yang diambil dengan teknik purposive sampling dengan kriteria sampling yaitu, telah berusia 17 tahun dan pernah memesan tiket perjalanan maupun penginapan melalui aplikasi Traveloka lebih dari sekali dalam setahun terakhir. Teknik analisis yang digunakan untuk menguji instrument data yaitu dengan Structural Equation Model (SEM) menggunakan aplikasi smartPLS versi 4.0. Hasil penelitian ini diperoleh informasi bahwa variabel e-service quality memiliki pengaruh langsung terhadap e-trust. Variabel e-service quality juga memberikan pengaruh secara langsung terhadap e-satisfaction. Hasil selanjutnya yaitu e-satisfaction sebagai variabel mediasi memiliki pengaruh secara langsung pada hubungan antara e-service quality terhadap e-trust pada pengguna aplikasi Traveloka di Kota Bandar Lampung.
Pengaruh Promosi dan Kemasan Produk terhadap Keputusan Pembelian yang Dimediasi oleh Brand Awareness
Authors: Laela Murni Oktafiani , Rohman Fatchur
Published: August 2024

This research focuses on the role of promotion and product packaging in increasing the decision to purchase products through Kalome’s Instagram account with the mediation of brand awareness. The objective of this quantitative explanatory research is to explain and analyze the direct effects of promotion and product packaging on purchase decision and their indirect effects through brand awareness. The research population is people who purchase The Scented Candle through Kalome’s Instagram account. The data was harvested from online questionnaires distributed to fifty respondents who have the same strata in the population and was analyzed using Structural Equation Modeling – Partial Least Squares (SEM-PLS) in SmartPLS. This study finds that promotion significantly influences the purchase decision, promotion significantly affects the brand awareness, and that product packaging negatively influences the purchase decision and negatively affects the brand awareness. Furthermore, brand awareness has a significant impact on the purchase decision, mediates the influence of promotion on the purchase decision, and does not mediate the effect of product packaging on the purchase decision.
 
Abstrak
Penelitian ini berfokus pada peran Promosi dan Kemasan produk dalam meningkatkan Keputusan pembelian melalui Brand Awareness pada pembelian produk melalui instagram kalome. Adapun tujuan dari penelitian ini adalah untuk menjelaskan dan menganalisis pengaruh Promosi dan Kemasan produk terhadap keputusan pembelian baik secara langsung maupun tidak langsung melalui brand awareness. Jenis penelitian ini adalah eksplanatif dengan pendekatan kuantitatif. Populasi dalam penelitian ini adalah konsumen pada kalome yang melakukan pembelian melalui Instagram Kalome pada produk The Scented candle. Data dikumpulkan dengan cara menyebarkan kuesioner secara online kepada 50 responden yang telah memiliki strata yang sama pada populasi. Analisis data menggunakan Structural Equation Modelling Partial Least Squares (SEM-PLS) dengan software SmartPLS. Hasil penelitian menunjukkan bahwa Promosi berpengaruh signifikan terhadap keputusan, promosi berpengaruh signifikan terhadap brand awareness, kemasan produk berpengaruh negatif terhadap keputusan pembelian, serta berpengaruh negatif terhadap brand awareness. Demikian juga, brand awareness memiliki pengaruh yang signifikan terhadap keputusan pembelian. Hasil juga menunjukkan bahwa Brand awareness memediasi pengaruh Promosi terhadap Keputusan pembelian namun tidak adanya mediasi yang ditunjukan pada variabel kemasan produk terhadap keputusan pembelian.
Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian
Authors: Kholiqoh Nurul , Sa'adah Nurul , Surohit Surohit , Amrullah Syahid , Sanjaya Vicky F.
Published: August 2024

In the context of the increasing need for internet services in various environments, especially in urban and rural areas, research conducted at Uin Raden Intan Lampung highlights the influence of price and product quality on internet card purchasing decisions. Through the quantitative partial least squares (smartPLS 4) research method with 93 student respondents as the population, these findings reveal several important things.First, the research results confirm that price influences internet card purchasing decisions positively and significantly. This indicates that the price factor plays an important role in consumers' decisions to choose a particular internet card. The availability of appropriate prices can be a major trigger in making purchasing decisions.Second, product quality is also proven to have a positive and significant influence on internet card purchasing decisions. Good product qualities, such as internet speed, area coverage, and service reliability, influence consumer preferences and have a strong impact on purchasing decisions.The results of this research reflect the important role of price and product quality in internet card purchasing decisions among students. Thus, a marketing strategy that considers aspects of competitive prices and superior product quality can be more successful in attracting consumer attention and increasing preference for an internet card service in an increasingly competitive market.
 
Abstrak
Dalam konteks meningkatnya kebutuhan akan layanan internet di berbagai lingkungan, terutama di perkotaan dan pedesaan, penelitian yang dilakukan di Uin Raden Intan Lampung menyoroti pengaruh harga dan kualitas produk terhadap keputusan pembelian kartu internet. Melalui metode penelitian kuantitatif parsial less square (smartPLS 4) dengan 93 responden siswa sebagai populasi, temuan tersebut mengemukakan beberapa hal penting.Pertama, hasil penelitian menegaskan bahwa harga mempengaruhi keputusan pembelian kartu internet secara positif dan signifikan. Hal ini menandakan bahwa faktor harga memegang peranan penting dalam keputusan konsumen untuk memilih kartu internet tertentu. Ketersediaan harga yang sesuai dapat menjadi pemicu utama dalam pengambilan keputusan pembelian.Kedua, kualitas produk juga terbukti memiliki pengaruh positif dan signifikan terhadap keputusan pembelian kartu internet. Kualitas produk yang baik, seperti kecepatan internet, cakupan area, dan kualitas layanan, mempengaruhi preferensi konsumen dan memberikan dampak yang kuat dalam keputusan pembelian.Hasil penelitian ini mencerminkan pentingnya peran harga dan kualitas produk dalam keputusan pembelian kartu internet di kalangan pelajar. Dengan demikian, strategi pemasaran yang mempertimbangkan aspek harga yang kompetitif dan kualitas produk yang unggul dapat lebih berhasil menarik perhatian konsumen dan meningkatkan preferensi terhadap suatu layanan kartu internet di pasar yang semakin kompetitif.
Pengaruh Green Marketing, Green Perceived Value, Dan Green Brand Image Terhadap Purchase Intention
Authors: Zahra Safrida Kusdwi , Rohman Fatchur
Published: August 2024

This research was conducted to focus on the effects of green marketing, Green perceived value, and green brand image on the purchase intention of H&M consumers in Gresik Regency. The effects to be examined in this study are both the direct and indirect effects of the independent variables on the dependent variable. The sample of this quantitative explanatory study is 140 respondents, who were taken from the population of H&M Conscious’ consumers in Gresik Regency. The results of the data analysis which was conducted in IBM SPSS 25.0 have led to the following conclusions. First, green marketing is not able to contribute to the purchase intention; second, green perceived value has a positive contribution to the purchase intention; and third, green brand marketing supports the occurring relationship with the purchase intention positively.
 
Abstrak
Penelitian ini dilakukan dengan tujuan untuk berfokus pada mengetahui pengaruh green marketing, green perceived value, dan green brand image terhadap purchase intention pada konsumen brand H&M di Kabupaten Gresik. Pengaruh yang dimaksudkan pada penelitian ini ialah pengaruh yang terjadi baik secara langsung maupun secara tidak langsung antara variabel independent terhadap variabel dependen. Jenis penelitian ini adalah penelitian eksplanatif menggunakan pendekatan kuantitatif. Penelitian ini menggunakan data sampel sebanyak 140 responden yang berasal dari populasi konsumen brand H&M di Kabupaten Gresik. Analisis data yang digunakan adalah IBM SPSS 25.0. Hasil penelitian yang dilakukan menggunakan beberapa rangkaian pengujian menunjukkan hasil yang dapat disimpulkan bahwa green marketing tidak mampu untuk berkontribusi terhadap purchase intention, green perceived value mampu memiliki hubungan kontribusi yang positif terhadap purchase intention. Demikian pula dengan green brand image mampu mendorong hubungan yang terjadi secara positif terhadap purchase intention.
Analisis Kepuasan Konsumen Atas Kualitas Pelayanan Customer Service, Harga, Dan Ketepatan Waktu Pengiriman
Authors: Hendrik Jordy Juan
Published: August 2024

This study aims to determine the effect of customer service quality on the level of customer satisfaction at PT. JNE Bekasi Branch, the effect of price on the level of customer satisfaction PT. JNE Bekasi Branch, the effect of timely delivery on the level of customer satisfaction at PT. JNE Bekasi Branch. The population in this study are all consumers from JNE Express at the Bekasi branch, in 2021. The number of samples used was 165 respondents. The sample selection technique used is incidental. The questionnaire distribution technique in this study was offline. The tools used to process the data are SPSS  version 25. The results of the study show that: customer service has no effect on customer satisfaction at PT. JNE Bekasi Branch;pricing does not affect consumer satisfaction at PT. JNE Bekasi Branch; timeliness affects consumer satisfaction at PT. JNE Bekasi Branch.
 
Abstrak
Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan pelanggan terhadap tingkat kepuasan pelanggan pada PT. JNE Cabang Bekasi, pengaruh harga terhadap tingkat kepuasan pelanggan PT. JNE Cabang Bekasi, pengaruh ketepatan waktu pengiriman terhadap tingkat kepuasan pelanggan di PT. Cabang JNE Bekasi. Populasi dalam penelitian ini adalah seluruh konsumen JNE Express cabang Bekasi tahun 2021. Jumlah sampel yang digunakan adalah 165 responden. Teknik pemilihan sampel yang digunakan adalah insidentil. Teknik penyebaran kuesioner dalam penelitian ini adalah offline. Alat yang digunakan untuk mengolah data adalah SPSS 25. Hasil penelitian menunjukkan bahwa: customer service tidak berpengaruh terhadap kepuasan pelanggan di PT. JNE Cabang Bekasi;penetapan harga tidak berpengaruh terhadap kepuasan konsumen pada PT. JNE Cabang Bekasi; ketepatan waktu berpengaruh terhadap kepuasan konsumen pada PT. Cabang JNE Bekasi.
Analisis Penggunaan QRIS (Quick Response Indonesian Standard) Dengan Pendekatan Technology Acceptance Model (TAM)
Authors: Rahimi Yusnila , Restuti Sri , Wasnury Rendra
Published: August 2024

QRIS (Quick Response Code Indonesian Standard) is a combination of various types of QR from various Payment System Service Providers (PJSP) that are used to make non-cash payments via QR-Code. The research objective is to explain the effect of perceived usefulness, perceived ease of use on behavioral intention and actual system use which is part of the Technology Acceptance Model (TAM). This type of research is quantitative and carried out using the non-probability sampling method by giving questionnaires to 112 MSME culinary respondents in Pekanbaru City. The data analysis method used in this study is SEM-PLS (Structural Equation Model - Partial Least Squares). The results of this study indicate that perceived usefulness has a positive and significant effect on actual system use, perceived usefulness has a positive and significant effect on behavioral intention, Perceived Ease of Use has a positive and significant effect on perceived usefulness, Perceived Ease of Use has a positive and significant effect actual system use, Perceived Ease of Use has a positive and significant effect on behavioral intention, behavioral intention has a positive and significant effect actual system use.
 
Abstrak
 
QRIS (Quick Response Code Indonesian Standard) adalah penggabungan berbagai macam QR dari berbagai Penyelenggara Jasa Sistem Pembayaran (PJSP) yang digunakan untuk melakukan pembayaran non-tunai melalui QR-Code. Tujuan penelitian adalah untuk menjelaskan pengaruh perceived usefulness, perceived ease of use terhadap behavioral intention dan actual system use yang merupakan bagian dari Technology Acceptance Model (TAM). Jenis penelitian ini adalah kuantitatif dilakukan dengan metode Nonprobability sampling dengan cara memberikan kuesioner kepada 112 responden UMKM kuliner di Kota Pekanbaru. Metode analisis data yang digunakan dalam penelitian ini adalah menggunakan SEM-PLS (Structural Equation Model - Partial Least Squares). Hasil penelitian ini menunjukkan bahwa perceived usefulness berpengaruh positif dan signifikan terhadap actual system use, perceived usefulness berpengaruh positif dan signifikan terhadap behavioral intention, perceived ease of use berpengaruh positif dan signifikan terhadap perceived usefulness, perceived ease of use berpengaruh positif dan signifikan terhadap actual system use, perceived ease of use berpengaruh positif dan signifikan terhadap behavioral intention, behavioral intention berpengaruh positif dan signifikan terhadap actual system use.
Pengaruh Price, Store Atmosphere, Dan Service Quality Terhadap Revisit Intention
Authors: Baistia Salisa Dzikroh , Suryadi Nanang
Published: August 2024

The objective of this research is to identify the effects of price, store atmosphere, and service quality on the revisit intention of Super Indo customers in Malang. This explanatory research elucidates the position of the examined variables as well as the relationships between them. Using non-probability sampling method and purposive sampling technique, 180 people with the minimum age of eighteen years who have visited Super Indo and made purchase there were selected as the respondents. The tool used for instrument test is multiple linear regression with the support of validity test, reliability test, and classical assumption test. The hypothesis testing was conducted using F test and t test in SPSS version 25. This study finds that price and service quality significantly influence revisit intention and that store atmosphere does not significantly affect revisit intention. These findings are expected to provide insights for next researchers and help Super Indo increase the intention of its customers to make repeat visits.
 
Abstrak
Penelitian ini bertujuan untuk mengetahui pengaruh price, store atmosphere, dan service quality terhadap revisit intention pada pelanggan Super Indo di Malang. Jenis penelitian ini adalah explanatory research untuk menjelaskan kedudukan variabel-variabel yang diteliti serta hubungan variabel satu dengan lainya. Penelitian ini menggunakan sampel sebanyak 180 responden. Pengambilan sampel menggunakan teknik non-probability sampling yaitu purposive sampling. Karakteristik sampel yang dipilih yaitu minimal berusia 18 tahun dan responden pernah berkunjung dan melakukan pembelian di Super Indo di Malang. Alat uji yang digunakan untuk uji instrumen pada penelitian ini yaitu analisis regresi linier berganda yang ditunjang dengan uji validitas, uji reliabilitas, serta uji asumsi klasik. Uji hipotesis dilakukan dengan menggunakan uji F dan Uji t dengan menggunakan program SPSS versi 25. Hasil penelitian ini menunjukkan bahwa variabel price dan service quality memiliki pengaruh secara signifikan terhadap revisit intention. Sedangkan pada variabel store atmosphere tidak berpengaruh signifikan terhadap revisit intention. Hasil penelitian ini diharapkan dapat memberikan wawasan bagi peneliti selanjutnya dan membantu perusahaan Super Indo dalam meningkatkan revisit intention.
Pengaruh Social Media Marketing, Celebrity Endorser, Dan Brand Trust Terhadap Purchase Decision
Authors: Sumantri Dzaki Maulana , Aisjah Siti
Published: August 2024

Fashion business in Indonesia is currently developing along the advancement of technology, particularly the internet. This phenomenon is related to the emergence of consumer’s choices in their decision to purchase fashion products. Erigo, as one of the fashion business, is required to conduct activities that can increase purchase decision. The objective of this developmental explanatory research is to identify the effects of social media marketing through Instagram, celebrity endorser, and brand trust on purchase decision. Using non-probability sampling method and purposive sampling technique, 117 people considered as Generation Z in East Java who have made at least one purchase of Erigo products were selected as the sample of this quantitative study. The research data was acquired via questionnaires and was analyzed using IBM SPSS version 26. This study finds that socialmedia marketing through Instagram, celebrity endorser, and brand trust positively and significantly influence the decision to purchase Erigo products.
 
 
Abstrak

Fashion di Indonesia telah mengalami perkembangan seiring dengan perkembangan teknologi khususnya internet. Fenomena ini berkaitan dengan munculnya banyak pilihan konsumen dalam purchase decision produk fashion.  Erigo sebagai pelaku usaha fashion dituntut untuk melakukan kegiatan yang dapat meningkatkan purchase decision. Tujuan penelitian ini adalah untuk mengetahui pengaruh social media marketing instagram, celebrity endorser, dan brand trust terhadap purchase decision. Jenis penelitian ini adalah penelitian eksplanasi dengan sifat penelitian pengembangan. Penelitian ini menggunakan pendekatan kuantitatif dengan jumlah 171 sampel yang merupakan konsumen generasi Z produk Erigo di Jawa Timur dengan minimal transaksi satu kali. Teknik sampling pada penelitian ini menggunakan non-probability sampling dengan metode purposive sampling. Data hasil penyebaran kuesioner pada penelitian ini kemudian dianalisis dengan menggunakan aplikasi IBM SPSS versi 26. Hasil pada penelitian ini adalah variabel social media marketing instagram, celebrity endorser dan brand trust berpengaruh positif dan signifikan terhadap purchase decision produk Erigo
Pengaruh Perceived Trust, Perceived Value Dan Brand Image Terhadap Repurchase Intention
Authors: Raja Muhammad Rizali , Yuana Pusvita
Published: August 2024

The objective of this research is to identify the effects of perceived trust, perceived value, and brand image on the repurchase intention of Shopee application users in Malang city. This explanatory research corroborates the causal relationship between its variables through hypothesis testing. Using non-probability sampling method and purposive sampling technique with the criteria of person with the minimum age of seventeen years who have made at least one purchase through Shopee or have the intention to buy products via the application, 115 people were selected as the respondents. The data was analyzed using multiple linear regression, and the hypothesis testing was conducted using t-test; all of which were performed in SPSS 25. The results of the hypothesis testing have led to findings that (1) perceived trust significantly influences repurchase intention, (2) that perceived value significantly affects repurchase intention, and that (3) brand image has a significant impact on repurchase intention. Therefore, it can be concluded that this research on the application users finds that all independent variables are influential for the dependent variable. This implies a suggestion that the application company should conduct maximum supervision on the security and the personal data of its users so that they continue to feel safe while shopping online without being worried about security and privacy issues and should focus on its unique service improvement such as giving more points and other advantages.
 
Abstrak
 
Penelitian ini dilakukan dengan tujuan untuk berfokus pada mengetahui pengaruh Green Marketing, Green Perceived Value, dan Green Brand Image terhadap Purchase Intention pada Konsumen Brand H&M di Kabupaten Gresik. Pengaruh yang dimaksudkan pada penelitian ini ialah pengaruh yang terjadi baik secara langsung maupun secara tidak langsung antara variabel independent terhadap variabel dependen. Jenis penelitian ini adalah penelitian eksplanatif menggunakan pendekatan kuantitatif. Penelitian ini menggunakan data sampel sebanyak 140 responden yang berasal dari populasi konsumen Brand H&M di Kabupaten Gresik. Analisis data yang digunakan adalah IBM SPSS 25.0. Hasil penelitian yang dilakukan menggunakan beberapa rangkaian pengujian menunjukkan hasil yang dapat disimpulkan bahwa Green Marketing tidak mampu untuk berkontribusi terhadap Purchase Intention, Green Perceived Value mampu memiliki hubungan kontribusi yang positif terhadap Purchase Intention. Demikian pula dengan Green Brand Image mampu mendorong hubungan yang terjadi secara positif terhadap Purchase Intention.
PENGARUH STRUKTUR MODAL, PROFITABILITAS, DAN PERTUMBUHAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN
Authors: Nawianto Syaifurridzal , Djazuli Atim
Published: August 2024

The company's growth rate plays an important role in determining the high value of the company. This study aims to determine and analyze how much the influence of capital structure, profitability, and company growth have on the value of the automotive sub-sector companies listed on the Indonesia Stock Exchange for the period 2015 – 2019. This research is explanatory research with a quantitative approach. The data sources are financial reports from five automotive sub-sectors listed on the Indonesia Stock Exchange for the period 2015 – 2019. The data collection used in this study was carried out through the documentary method or documentation and literature study. The results show that hypothesis 1 shows that there is no significant effect between capital structure on firm value, hypothesis 2 shows that there is a significant influence between profitability on firm value, hypothesis 3 shows that there is no significant effect between firm growth on firm value, and hypothesis 4 shows that there is a simultaneous influence between capital structure, profitability and company growth on firm value.
Pengaruh Rasio Keuangan Terhadap Pemberian Opini Audit Going Concern
Authors: Dila Firda Rahma , Fuad Rahman Aulia
Published: August 2024

This research aims to empirically prove the effect of financial ratios—including liquidity, activity, solvency, and profitability ratios—as auditors’ consideration in providing going concern audit opinions in the manufacturing sector companies listed on the Indonesia Stock Exchange between 2018 and 2020. This research involves 144 samples of 48 companies selected through purposive sampling and analyzed by logistic regression. The hypothesis testing results reveal that liquidity ratio, activity ratio, and profitability ratio hurt going concern audit opinion, whereas solvency ratio does not affect going concern audit opinion.
Abstrak
Penelitian ini bertujuan untuk membuktikan secara empiris mengenai pengaruh rasio keuangan—termasuk rasio likuiditas, rasio aktivitas, rasio solvabilitas, dan rasio profitabilitas—sebagai pertimbangan auditor dalam pemberian opini audit going concern pada perusahaan sektor manufaktur yang terdaftar di Bursa Efek Indonesia tahun 2018-2020. Penelitian ini menggunakan 144 sampel yang terdiri dari 48 perusahaan yang dipilih melalui metode purposive sampling dan dianalisis menggunakan regresi logistik. Hasil pengujian hipotesis menunjukkan bahwa rasio likuiditas, rasio aktivitas, dan rasio profitabilitas memiliki pengaruh negatif terhadap opini audit going concern sedangkan rasio solvabilitas tidak memiliki pengaruh terhadap opini audit going concern.
Pengaruh Financial Inluencer Dan Webinar Investasi Terhadap Pengambilan Keputusan Investasi Mahasiswa
Authors: Adiningsih Annisa Dwi Amalia , Ghofar Abdul
Published: August 2024

Between 2020 and mid-2021, fundraising in the capital market and Single Investor Identification increased by 15.33% and 41.8% respectively, which coincided with the increasing phenomenon of financial influencers and investment webinars. This study aims to examine the effect of financial influencers and investment webinars on student investment decision-making in the Capital Market., involving the students of the University Investment Gallery of Malang City. The samples include 109 respondents selected through the purposive sampling technique. The data were collected from the survey by distributing questionnaires to respondents and analyzed by the Multiple Linear Regression Test. The test results indicated that financial influencers and investment webinars had a positive effect on student investment decision-making in the Capital Market.
Abstract
Pada tahun 2020 hingga pertengahan 2021, terjadi peningkatan pada total perhimpunan dana di pasar modal sebesar 15,33% dan peningkatan pada Single Investor Identification sebesar 41,8%. Peningkatan ini bersamaan dengan fenomena meningkatnya jumlah financial influencer dan penyelenggaraan webinar investasi. Penelitian ini bertujuan untuk menguji pengaruh financial influencer dan webinar investasi terhadap pengambilan keputusan investasi mahasiswa di Pasar Modal. Penelitian ini dilakukan dengan studi padaMahasiswa di Galeri Investasi Universitas di Kota Malang. Teknik pengambilan sampel pada penelitian ini menggunakan teknik purposive sampling. Sedangkan teknik pengumpulan data menggunakan metode survei kuesioner dengan responden sebanyak 109 mahasiswa. Metode analisis data yang digunakan dalam penelitian ini adalah Uji Regresi Linear Berganda. Hasil pengujian menunjukan bahwa financial influencer dan webinar investasi berpengaruh positif terhadap pengambilan keputusan investasi mahasiswa di Pasar Modal.
Faktor-Faktor Yang Berpengaruh Terhadap Nilai Perusahaan Selama Pandemi Covid-19
Authors: Prasetyo Ajeng Ayu Indy , Sutrisno T.
Published: August 2024

This study examines the factors affecting firm value during the COVID-19 pandemic, including profitability, leverage, financial distress, and Dividend Payout Ratio (DPR). This study applies ex post facto design with a quantitative approach involving the secondary data from the companies’ financial statements analyzed by multiple linear regression. The samples include 90 companies listed on the Indonesia Stock Exchange (IDX) selected through a disproportionate stratified random sampling method. The results indicated that leverage with the proxy of debt-equity ratio (DER) and financial distress had a positive effect on firm value, while profitability with the proxy of Return on Equity (ROE) and Dividend Payout Ratio (DPR) had no effect on firm value. Simultaneously, profitability, leverage, financial distress, and Dividend Payout Ratio (DPR) impacted firm value.
Abstrak
Penelitian ini dilakukan untuk menguji faktor-faktor yang memengaruhi nilai perusahaan selama masa pandemi Covid-19, yaitu profitabilitas, leverage, financial distress, dan Dividend Payout Ratio (DPR). Penelitian ini termasuk penelitian ex post facto dengan pendekatan kuantitatif. Alat analisis yang digunakan dalam penelitian ini yaitu analisis regresi linear berganda. Sampel dalam penelitian ini adalah 90 perusahaan yang terdaftar di Bursa Efek Indonesia (BEI) yang diambil menggunakan disproportionate stratified random sampling. Data penelitian adalah data sekunder yaitu berupa laporan keuangan perusahaan terkait. Hasil penelitian menunjukkan bahwa leverage yang diproksikan dengan Debt to Equity Ratio (DER) dan financial distress berpengaruh positif terhadap nilai perusahaan. Profitabilitas yang diproksikan dengan Return on Equity (ROE) dan Dividend Payout Ratio (DPR) tidak berpengaruh terhadap nilai perusahaan. Secara simultan profitabilitas, leverage, financial distress, dan Dividend Payout Ratio (DPR) berpengaruh terhadap nilai perusahaan
Reforming Model of University Leadership through Collaborative Discourse
Authors: Bakar Ahmad Naqiyuddin , Mat Kamal Siti Nuur-Ila , Hosin Husnizam , Saud Nur Adilah
Published: August 2024

Despite abundant leadership research work, there is still a dearth of truly original, ground-breaking collaborative research discourse. To provide greater insights of linking various disciplinary paradigms and respond to this issue, we evaluate the leadership competency (LDC) model, proposed by Fowler et al. (2018). The paper analyse the different levels of leadership practices that lead to innovation with examples drawn from leadership studies. The model offers theoretical grounding as well as actionable guidelines for generating original research ideas. In response to the need felt by researchers on leadership, collaborative initiatives indeed has a dominant place in the contemporary leadership discourse.
A Systematic Literature Review on the Working Dilemma of Petrochemical Offshore Workers: A gender perspective
Authors: Kamarunzaman Nur Zafifa , Ahmad Zawawi Azlyn , Yaacob Nur Ain , Liu Jia
Published: August 2024

This paper aims to identify the dilemma offshore petrochemical workers face using a gender lens. The gender lens allows examining how gender identities, norms, and power dynamics shape experiences, opportunities, and outcomes for different groups of people. Two databases were used in this search, namely the Web of Science and Scopus. The results indicated that 11 articles were accepted after the identification, screening and eligibility processes were undertaken. Based on the thematic analysis, four emerging themes include psychosocial risks, gender stigma, benefits, and social capital. The findings have practical contributions.
Challenges of E-waste Management in Sabah: A systematic review
Authors: Mohd Rahman Dayang Masleha , Dusim Haidy Henry , Kassim Asiyah
Published: August 2024

E-waste management is becoming more complex as society's reliance on technology grows. Due to the effects on the environment and human health, proper disposal is essential. Through systematic review of 25 articles using PRISMA methodology, this paper explores the e-waste challenges in Sabah, Malaysia. The study discovered that among the challenges are things like poor infrastructure, informal recycling, and little knowledge and awareness. This discovery offers insightful information that will help stakeholders, including policymakers, researchers, and researchers, develop sustainable solutions to the e-waste problems in Sabah in particular.
Connecting the Dots: Are the New Public Management and Policy capacity related?
Authors: Mohd Barakbah Nur Badrina , Zainuddin Azizan , Yaakob Ahmad Faiz
Published: August 2024

The New Public Management (NPM) and Policy Capacity (PC) have garnered significant attention in the field of public administration. NPM is frequently associated with market-based reforms and the privatisation of public services, whereas PC pertains to a government's ability to design, implement, and evaluate policies effectively. Despite the vast literature on these concepts, there remains a dearth of studies examining their connection. This paper seeks to bridge this gap by exploring the linkages between NPM and PC. Drawing from a comprehensive review of articles and journals, most studies revealed that the two concepts are indeed related in some way.
Institutional Framework and Governance of the Water Sector and the Implication on Service Delivery
Authors: Raja Ariffin Raja Noriza , Sawon Sanisah , Abd Rahman Nur Hairani , Hanafi Hanira , Zahari Rustam Khairi
Published: August 2024

Water governance discourses usually state that “water crisis is a crisis of governance”. Improving governance is thus critical in ensuring water security. This study examines water sector governance and institutional framework's impact on service delivery. It employs a qualitative approach with Klang Valley, Selangor as the case study. Policy actors from federal and state governments are interviewed for primary data. Secondary data includes documents and archival records. The findings show that water service delivery was hampered by unclear jurisdiction, conflicting priorities, financial constraints, and the absence of political will. These findings imply that overcoming these challenges can be the basis for improving water service delivery system.
Unlocking Second Chances: Scoping review of the parole system and the path to successful community reintegration in Malaysia
Authors: Marasan Munira , Puteh Fadilah , Kassim Asiyah
Published: August 2024

This paper intends to explore the parole system and how the system can assist with the successful reintegration of parolees back to the societies. Being ex-convicts, they face several challenges, such as lack of employment opportunities and discrimination, which hinder successful parole reintegration. The parole system, however, can be used to implement reintegration strategies to create change. Despite the abundance of studies on how employers perceive ex-convicts, there needs to be more research on the success of their reintegration into the workforce and society. This paper employs scoping review methods by identifying the existing literature about the parole system in Malaysia and the successful reintegration strategies. This paper concludes that the Malaysian parole system has unique features through the strategies implemented toward the effective reintegration of parolees.
Covid-19 in-hospital fatality among hospitalized patient residents of the two largest and smaller cities of the Brazilian states
Authors: Houvèssou Gbènankpon Mathias , Joseph Gary , Viegas da Silva Eduardo
Published: August 2024

Objective: To estimate the relative risk of COVID-19 in-hospital mortality rates among patients according to residing in the two largest cities of each state or residing in any smaller city, and to describe different patterns across states and macro-regions of Brazil. Method: The sample included all hospitalizations confirmed for COVID-19 that occurred in Brazil with a recorded outcome of the hospitalization by the end of December 2021. The exposure assessed was patients residing in the two largest cities of the state or any smaller cities. The outcome was in-hospital mortality rates caused by COVID-19. Multilevel Poisson regression was used to estimate adjusted relative risks for each state and macro-region of Brazil. Result: The analytic sample was composed of 1,658,934 hospitalized COVID-19 cases. For the whole country, living in the two largest cities of each state was associated with a lower risk of in-hospital mortality rate. Nevertheless, in two states of the North region (Amazonas and Pará), individuals living in the largest cities presented greater in-hospital fatality rates than those living in smaller cities. Conclusion: At the two biggest states of the Brazilian North region, the pattern of association between living in the largest cities and in-hospital fatality was inverse, and higher proportions of deaths without access to a hospital bed were identified, indicating singular vulnerability. The findings highlight the need for a more equitable distribution of health care services and qualified professionals in the vast territory of Brazil.
Research on the Development of Agricultural Products Logistics under the Value Chain Optimization Concept of Logistics Management
Authors: Yi Wei
Published: August 2024

The value chain of logistics management is the key to meeting the needs of circulation entities, improving logistics efficiency, optimizing logistics division of labor, and promoting the upgrading of logistics enterprises. It plays a positive role in promoting the development of agricultural product logistics. However, it is understood that there are still many problems in China's agricultural product logistics system, such as opaque information, multiple circulation links, high costs, high losses, and low profits. These will reduce the optimization of logistics management value chain, leading to low efficiency in agricultural product circulation and entering a low consumption cycle mode. Therefore, based on the concept of optimizing the value of logistics management, this article analyzes the development difficulties of the current agricultural product reverse logistics model, explores the design and operation mode of the agricultural product reverse logistics system, proposes corresponding countermeasures to maximize the value chain of agricultural product logistics management, in order to promote the stable and sustainable development of agricultural product logistics and improve the circulation efficiency of agricultural products.
The Relationship between Purchase Money Security Interest and Title Retention
Authors: Ge Shangyi , Yuan Zheng
Published: August 2024

The introduction of Purchase Money Security Interest (PMSI) to our country has expanded China's system of security interests. The structures of title retention and financial lease created based on parties' consensus are blurred by the function of security, deviating from the legal property rights, ignoring the true legal meaning of parties, and resulting in the effectiveness equivalent to security interests. Although title retention, financial leasing and PMSI all have the functional value of guaranteeing price claims, and Article 388 of the Civil Code has enriched the content of guarantee contracts by introducing the registration opposition rule into atypical guarantees, we should still adhere to the system logic of the dichotomy between property and debt in the Civil Code, and draw a clear line between the two under the principle of legal property rights. The influence of guarantee functionalism should be limited to expanding the scope of "other contracts with guarantee functions" in Article 388 of the Civil Code. The retention of ownership and financial lease in Article 57 of the Judicial Interpretation on the Guarantee System are actually linked to PMSI after being attached with various conditions, which is fundamentally different from the original system structure of Articles 641 and 735 of the Civil Code.
Transformative Impact of AI on Education: Personalizing Learning and Addressing Challenges
Authors: Mishra Sachin
Published: August 2024

Abstract: This article explores the transformative impact of Artificial Intelligence (AI) on education, focusing on its ability to personalize learning experiences and address longstanding educational challenges. It examines key areas where AI is making significant contributions, including adaptive learning systems, intelligent tutoring, accessibility improvements, and data-driven decision-making. The article discusses emerging trends such as augmented and virtual reality integration, emotionally intelligent AI systems, and lifelong learning support. Drawing on various studies and real-world implementations, it highlights the potential of AI to enhance student outcomes, support educators, and create more inclusive and efficient educational environments. While acknowledging the exciting possibilities, the article also addresses important considerations regarding privacy, ethics, and the evolving role of human educators in an AI-enhanced educational landscape.
Child Forensic Interviewing: Recommendations by the European Association of Psychology and Law
Authors: Gomes Bell Olivia , Filipović Luna , Otgaar Henry , Korkman Julia
Published: August 2024

Child interviews should be conducted according to best practice standards, acknowledging developmental, social, and cultural aspects, and using evidence-based interviewing protocols that rely on open-ended questions (e.g., “Tell me what happened”), including when interviews take place with the help of interpreters.
Interviewers need to engage in hypothesis-testing (exploring alternative explanations to the allegation at hand) to reduce the risk of bias and they should be supported by continuous training with individualized feedback and constructive quality assessment.
Child interviews should be electronically recorded to assess interview quality and to evaluate interview practices. Criminal justice systems should move towards using interview records as evidence in court to avoid subjecting children to stressful and counterproductive cross-examinations.
Global Prevalence and Risk Factors for Mental Health Challenges Among Police Personnel
Authors: Ferguson Shannon , Hay Chantelle
Published: August 2024

Despite the known mental health risks associated with being a police officer, the prevalence of psychological difficulties and their risk factors remains unclear in many police organizations.
The source article draws on relevant research from around the world to understand the prevalence and risk factors for mental health challenges among police personnel. The findings indicate that approximately one in four police officers screen positive for hazardous drinking, one in seven meet the criteria for PTSD and depression, and one in ten meet the criteria for an anxiety disorder or suicidal ideation. Various factors exist, which increase the risk of these challenges.
Early identification of mental health challenges is extremely important, as are initiatives to increase help-seeking among police officers. A focus needs to be placed on mental health stigma reduction, the availability of confidential counselling without supervisory approval, employee assistance programs, and mental health education initiatives.