bluuebunny/crossref_metadata_2025 huggingface dataset:
Epidemiology of Hand, Foot, and Mouth Disease and Genetic Characterization of Coxsackievirus A16 in Shenyang, Liaoning Province, China, 2013–2023
Authors: Li Fan , Zhang Qian , Xiao Jinbo , Chen Huijie , Cong Shi , Chen Ling , Lu Huanhuan , Zhu Shuangli , Ji Tianjiao , Yang Qian , Wang Dongyan , Yan Dongmei , Liu Na , Li Jichen , Liang Yucai , Zhou Lei , Xiao Mengyi , Zhang Yong , Sun Baijun
Published: October 2024

Hand, foot, and mouth disease (HFMD), a common childhood infection caused by enterovirus, poses a serious public health concern in China. We collected and analyzed epidemiological data on 62,133 HFMD cases in Shenyang City, Liaoning Province, from 2013 to 2023. The average annual incidence was 76.12 per 100,000 person-years; 99.45% of cases were mild, while 0.55% were severe. Only one patient died. HFMD infections peaked annually in July. Children in kindergartens and scattered children accounted for 44.6% and 42.2% of cases, respectively. Real-time RT-PCR detection of enteroviruses in 5534 patient samples revealed 3780 positives, of which 25.1% were CVA16-positive. Positives were randomly sampled, yielding 240 VP1 sequences of CVA16. Phylogenetic tree results showed that all VP1 sequences belonged to the B1 sub-genogroup. However, the sub-genogroup prevalence varied over time: from 2013 to 2014 and 2019 to 2021, the predominant sub-genogroup was B1a, while it was B1b from 2015 to 2018. Further phylogenetic analyses showed substantial divergence between B1a branches in CVA16, suggesting possible turnover of the B1a sub-genogroup in CVA16 due to evolution. This study provides epidemiological data on HFMD in Shenyang, and provides a phylogenetic analysis of CVA16, offering a theoretical basis for preventing and controlling HFMD in Shenyang City.
T Cell Responses to SARS-CoV-2 in Vaccinated Pregnant Women: A Comparative Study of Pre-Pregnancy and During-Pregnancy Infections
Authors: Shen Ching-Ju , Hu Shu-Yu , Hou Chung-Ping , Shen Ching-Fen , Cheng Chao-Min
Published: October 2024

The COVID-19 pandemic has posed unprecedented challenges to global public health, particularly for vulnerable populations like pregnant women. This study delves into the T cell immune responses in pregnant women with confirmed SARS-CoV-2 infection, all of whom received three doses of a COVID-19 vaccine. Using the ELISpot assay, we measured T cell responses against SARS-CoV-2 spike S1 and nucleocapsid peptides in two groups: those infected before and during pregnancy. Our results showed weak to moderate correlations between T cell responses and neutralizing antibody levels, with no statistically significant differences between the two groups. T cell reactivity appeared to decrease over time post-diagnosis, regardless of infection timing. Intriguingly, over half of the participants maintained detectable T cell memory responses beyond one year post-infection, suggesting the long-term persistence of cellular immunity. These insights contribute to the understanding of COVID-19 immunology in pregnant women, highlighting the importance of considering both humoral and cellular immune responses in this high-risk population.
Immunogenicity Persistence of Different Immunization Regimens of Rabies Vaccine in the 10–60 Years Age Group: A Follow-Up Report Based on Phase III Clinical Trial
Authors: Wang Yunpeng , Wu Zhiang , Li Jia , Cao Shouchun , Shi Leitai , Zhao Danhua , Mo Zhaojun , Liang Haiyan , Wu Xiaohong
Published: October 2024

Objectives: This study evaluated the 12-month persistence of rabies virus-neutralizing antibody (RVNA) following different immunization regimens of freeze-dried human rabies vaccine (Vero cells) in individuals aged 10–60 years within the Chinese population. Methods: Number of 600 participants from phase III clinical trials who completed the fullimmunization were randomly assigned into one of three groups, four-dose experimental group, five-dose experimental group, and five-dose control group. The experimental group received the vaccine from Shandong Yeedu Biotechnology Co., while the control group used the vaccine from Liaoning Chengda Biotechnology Co., Ltd. The antibody-positive rate and geometric mean concentration (GMC) were calculated, and analysis of variance was used to compare the results among the three groups. Results: The study included 200 participants in the four-dose experimental group, 186 in the five-dose experimental group, and 214 in the five-dose control group. Twelve months post-immunization, the overall RVNA-positive rates were 97.00%, 93.55%, and 94.86% in the four-dose experimental, five-dose control, and five-dose experimental groups, respectively. The GMCs of RVNA were 2.50, 2.05, and 2.04 IU/mL for the respective groups. The age-stratified analysis exhibited high positivity rates across age groups (≤21, 21–50, and ≥50), with rates ranging from 88.4% to 100%, and GMCs were between 1.75 and 2.61 IU/mL. Conclusions: Twelve months after full immunization, the overall RVNA-positive rate remained high across all dosing regimens, demonstrating satisfactory immunogenicity persistence. This indicates that both the four-dose and five-dose regimens are effective in maintaining long-term immunity against rabies.
Seismic Response Analysis of Hydraulic Tunnels Under the Combined Effects of Fault Dislocation and Non-Uniform Seismic Excitation
Authors: Liu Hao , Yan Wenyu , Chen Yingbo , Feng Jingyi , Li Dexin
Published: October 2024

Hydraulic tunnels are prone to pass through faults and high-intensity earthquake areas, which will cause serious damage under fault dislocation and earthquake action. Fault dislocation and seismic excitation are often considered separately in previous studies. For tectonic earthquakes with higher frequency in seismic phenomena, fault dislocation and ground motion are often associated, and fault dislocation is usually the cause of earthquake occurrence, so it is limiting to consider the two separately. Moreover, strong earthquake records show that there will be significant differences in the mainland vibration within 50 m. The uniform ground motion inputs in previous studies are not suitable for long hydraulic tunnels. This paper begins with the simulation of non-uniform stochastic seismic excitations that consider spatial correlation. Based on stochastic vibration theory, multiple multi-point acceleration time-history curves that can reflect traveling wave effects, coherence effects, attenuation effects, and non-stationary characteristics are synthesized. Furthermore, a fault velocity function is introduced to account for the velocity effect of fault dislocation. Finally, numerical analyses of the response patterns of the tunnel lining under four different conditions are conducted based on an actual engineering project. The results indicate the following: (a) the maximum lining response values occur under the combined effects of fault dislocation and non-uniform seismic excitation, indicating its importance in the seismic resistance of the tunnel. (b) Compared to uniform seismic excitation, the peak displacement of the tunnel under non-uniform seismic excitation increases by up to 6.42%, and the peak maximum principal stress increases by up to 28%. Additionally, longer tunnels exhibit a noticeable delay effect in axial deformation during an earthquake. (c) Under non-uniform seismic excitation, the larger the fault dislocation magnitude, the greater the peak displacement and peak maximum principal stress at the monitoring points of the lining. The simulation results show that the extreme response values primarily occur at the crown and haunches of the tunnel, which require special attention. The research can provide valuable references for the seismic design of cross-fault tunnels.
Evaluation of ultrasonic and mechanical methods for assessing dentin demineralization in children's permanent teeth in vitro
Authors: Sedoykin A. G. , Ermoljev S. N. , Kiselnikova L. P. , Fokina A. A. , Gonibova A. A.
Published: October 2024

Relevance. With the advent of advanced methods for functional diagnostics, dentists have gained new opportunities for detecting carious lesions. However, the diagnostic sensitivity of these methods requires further investigation

Purpose. To evaluate the condition of intact and demineralized dentin in children's permanent teeth using both ultrasonic and mechanical methods.

Materials and methods. Divided cross-section" models were created from premolars extracted from children for orthodontic purposes. After a 20-day exposure to a demineralizing buffer solution with a pH of 4.5, both the intact and demineralized dentin cross-sections were tested using ultrasonic and mechanical methods.

Results. Statistically significant differences were observed in the mean ultrasonic signal speed C between two independent sample groups: intact dentin (Group 1) and demineralized dentin (Group 2), based on Mann-Whitney U-test calculations (p = 0.01). In Group 2, the mean value of C was 27% lower compared to Group 1. Additionally, significant differences were found in the mean ultimate strength σ between two independent groups: intact dentin (Group 3) and demineralized dentin (Group 4), with Group 4 showing a 29.5% reduction in the mean σ value, according to Mann-Whitney U-test calculations (p = 0.01).

Conclusion. Demineralization leads to significant changes in both the ultrasonic and mechanical properties of dentin. Statistical analysis of the laboratory test results using the "divided cross-section" model supports the effectiveness and diagnostic sensitivity of the methods applied for evaluating the extent of dentin demineralization.
LEGAL REGULATION OF THE APPLICATION OF POLITICAL CORRECTNESS IN PUBLIC SERVICE IN UKRAINE
Authors: Shulha Anastasiia
Published: October 2024

The article analyzes the legal regulation of the use of political correctness in public service in Ukraine under modern conditions. At the beginning of the study, the prerequisites for the emergence and conditions for the implementation of the idea of political correctness are mentioned. The meaning of the concept of «political correctness» is revealed from different angles, taking into account what exactly is included in it and in what context it is used. It is indicated that the use of political correctness in the public service contributes to the establishment of contacts between different categories of persons, the formation of friendly and neutral relations, the strengthening of humanistic attitudes in society and the strengthening of the public's trust in the government (official apparatus). The main part of the article is devoted to the analysis of the normative consolidation of the idea of political correctness in international and domestic legal acts. It is found out, that the provisions of the studied international documents contain norms that indirectly regulate the issue of ensuring political correctness in the sphere of public administration and in other social spheres. There is no clear normative definition of the concept of «political correctness» in their provisions. It is established that the national legislation also does not contain a normative definition of the concept of «political correctness», but only establishes the principles of «discrimination-free barriers». These principles are laid down in Art. 24 of the Constitution of Ukraine. On the basis of the specified constitutional norm, legal acts detailing the application of political correctness in public service in Ukraine were adopted at different time intervals. At the end of the article, it is concluded that political correctness in the modern world is an important element of everyday communication, especially in the field of public administration. Political correctness is a standard of socially permissible and acceptable behavior of public officials when communicating with different groups (age, ethnic, sexual, etc.) of the population with the aim of preventing any oppression or humiliation of human honor and dignity, by using stylistically neutral vocabulary and non-verbal communication.
THE ROLE OF PUBLIC ORGANIZATIONS IN PROVIDING SOCIAL ASSISTANCE TO INTERNALLY DISPLACED PERSONS (ON THE EXAMPLE OF ODESSA REGION)
Authors: Faichuk Olena , Selikhov Kostiantyn
Published: October 2024

The article presents the results of a study on determining the role of public organizations in providing social assistance to internally displaced persons on the example of Odesa region. The concepts of «social assistance» and «social assistance to internally displaced persons» are defined. A diagnostic cross-section was carried out on the basis of administrative service centers during monitoring visits to communities, which covered IDPs of Zatyshansk, Bolgradsk, Znamyansk and Sergiivsk communities of Odessa region. Also, the survey was conducted directly among social workers of the public organization «Tenth of April».
The purpose of the article is to conduct research on determining the role of public organizations in providing social assistance to internally displaced persons on the example of Odesa region.
The research used questionnaire and semi-structured interview methods. The results of the survey showed that: a large part of respondents (78%) experience financial difficulties; 65% are satisfied with their level of adaptation to life in the host community, although they do not rule out that the situation could have been better; the most acute security problem in the respondents' previous places of residence was the destruction of property due to military actions (78%); respondents' most important needs are access to housing and employment, as well as basic needs such as food and clothing; the main types of assistance that public organizations can provide are assistance in finding a job, filing documents, receiving social benefits, care for the elderly and people with disabilities, support for families with children, psychological support, etc. Also, the majority of respondents (52%) experience difficulties in obtaining assistance due to a lack of information about available services, the procedure for obtaining them, contacts of public organizations, etc.
Based on the results of the research, the authors developed a number of conclusions and recommendations addressed to state authorities, local self-government and civil society organizations.
FEATURES OF STATE ADMINISTRATION IN THE CONDITIONS OF GLOBALIZATION
Authors: Hongyan Wang
Published: October 2024

The article reveals the concept and content of globalization. It is emphasized that in modern conditions, the concept of «globalization» has entered scientific circulation along with the key categories of modern science and has become the subject of wide discussions.
The article is devoted to the peculiarities of state administration under the conditions of globalization. It is indicated that the sphere of public administration is affected by several processes at once – adaptation, transformation and modernization. Adaptation is a forced process of adjustment, adaptation and arrangement of the state administration system of the national state to the qualitatively new processes of globalization. Transformation is a mechanism for reflecting the radical changes that the world and each national system of public administration are undergoing in the context of globalization. Modernization is one of the options for social development, which simultaneously improves and accumulates quantitative and qualitative changes in the state administration system in the context of globalization. These processes are the main basic factors of the transformation of the modern world, according to them the national state and its system of public administration are changing. It is emphasized that the factor of public administration is an indicator of the extent to which the modern national state is able to resist or adapt to the processes of globalization.
The main problems of globalization in modern conditions and their impact on the sphere of public administration are revealed. It is emphasized that globalization puts forward new requirements, which should become effective and efficient means of solving complex contradictions that arise in the course of the joint functioning of national states in the world space.
The influence of governmental and non-governmental organizations on management processes is shown. It is indicated that the main mechanism of activity of international non-governmental organizations in the period of globalization is the mobilization of the opinion of the world community.
It has been proven that at the current stage, globalization leads to a kind of «updating» of the structure of the world, and as a result – corrects national systems of state administration. In addition, it changes the strategies of economic, political and cultural development, creating a complete interdependence of the world, which is the basis of its functioning. The growing rates of interdependence unify and standardize the conditions and factors of the development of individual states, acting as peculiar indicators of determining the level of sustainability of the development of national states.
FEATURES OF THE MODERN HEALTHCARE MANAGEMENT SYSTEM
Authors: Xia Meng
Published: October 2024

The article examines different approaches to the essence of the concepts of «management», «health care management», etc., based on which the interpretation of the concept of «health care management» is proposed. Conceptualization of the content of the terms «management» and «administration» is of great importance for the development of the conceptual and categorical apparatus not only of the theory of management and science in general, but also of modern branch theories. The variety of approaches is caused by the conditions of functioning of modern management systems in the field of health care, which is caused by the continuation of the reformation of the management system of the industry, the addition of the legal framework, the search for sources of financing, personnel support, and the development of infrastructure in most modern states.
The article analyzes the object and subject of health care management as mandatory components of the structure of the health care system. The content of the main functions and methods of management in the field of health care is revealed. The interrelationship of functions and methods depending on the level of management and the applied model of organization of the health care system is analyzed. It is emphasized that the presence of different types of health care models depends not only on the method of financing and management, but also on the conformity of this model to the cultural, economic and social characteristics of the nation and the state. It is indicated that modern states, which continue the process of reforming the health care sector, can use the best practices of each of the presented models to create an effective and accessible system of medical care, capable of responding to modern challenges, with an effective management system. It has been established that the management system of the health care sector should be based on a number of scientific approaches that will allow taking into account all factors of the internal and external environment.
It has been proven that the need to form an optimal management system is an important element of transformational processes in the field of health care. Today, the field of health care should be aimed at developing the capacity of health care institutions to meet the established quality standards, offer a favorable environment for the activities of medical workers, and meet the existing needs of citizens.
REFORMING THE STANDARDIZATION AND CERTIFICATION SYSTEM OF UKRAINE IN THE CONTEXT OF THE IMPLEMENTATION OF EUROPEAN EXPERIENCE
Authors: Dhakal Alla , Dragan Iryna , Antonova Liudmila
Published: October 2024

The article substantiates the need to reform the standardization and certification system of Ukraine in the context of the implementation of the European experience as one of the factors of harmonizing Ukrainian state policy with EU public policy during our country's European integration progress. It is noted that the process of implementation of the European experience of certification and standardization in Ukraine is a multidimensional phenomenon that includes both technical and socio-philosophical aspects. The importance of this process lies not only in the adaptation of legislation and standards, but also in the transformation of public consciousness itself, the formation of new ethical and social norms. Only in a combination of these elements is it possible to successfully integrate Ukraine into the European space and ensure the sustainable development of its society.
It was concluded that the further steps of Ukraine in the direction of European integration condition the improvement of the national Ukrainian legislative space in terms of its harmonization and coordination with the policies and directives of the European Union regarding the establishment of a system of standardization and certification, ensuring the high quality of products, goods and services capable of properly meeting the needs of Ukrainian consumers.
Bir Mermer Ocağındaki Tehlike ve Risklerin Değerlendirilmesi
Authors: Demir Şahin Demet , Eker Hasan
Published: October 2024

Türkiye'deki mermer ocaklarında potansiyel tehlike ve riskler çeşitli faktörler sonucu oluşur. Bunlar arasında iş güvenliği standartlarının ihlali, ekipman arızaları, jeolojik yapıdaki değişimler, işçi eğitim eksikliği ve çevresel etkiler gibi unsurlar yer almaktadır. Bununla birlikte; mermer ocakları gibi endüstriyel ortamlarda meydana gelen iş kazaları çeşitli nedenlere bağlı olabilir. Bunlar arasında düşmeler, ekipman arızaları, kaya düşmeleri, kimyasal maruziyetler ve yorgunluk gibi faktörler yer alabilir. L matris risk değerlendirme yöntemi, endüstrinin birçok alanında kullanılan bir yönetim aracıdır. Bu yöntem, riskin olasılığını ve etkisini bir matris üzerinde değerlendirerek risklerin önceliklendirilmesini sağlar. L matris risk değerlendirme yöntemi, bu faktörlerin her birinin olasılığını ve etkisini belirleyerek bir matris üzerinde görselleştirir. Olasılık ve etki değerleri, düşükten yükseğe doğru derecelendirilir ve bu değerler çarpılarak risk seviyesi hesaplanır. Bu yöntem, mermer ocaklarındaki tehlike ve riskleri tanımlamak, önceliklendirmek ve yönetmek için etkili bir araç olabilir. Ancak, tam ve kapsamlı bir değerlendirme için işletmelerin uzmanlarla işbirliği yapması ve yerel yönetmeliklere uygun olarak hareket etmeleri önemlidir. Bu çalışma, Türkiye’deki bir mermer ocağındaki tehlike ve riskleri L tipi risk değerlendirme yöntemi ile analiz etmiştir. Elde edilen sonuçlar, mermer ocağında sondaj ve açık ocak işletme alanlarında ağır iş makinelerinin devrilmesi, kaya düşmesi ve büyük parçaların kopması gibi tolere edilemeyen risklerin ölümcül sonuçlar doğurabileceğini göstermektedir. Açık ocak alanındaki diğer belirgin riskler arasında makine ekipman çarpması, parça düşmesi ve toz gibi unsurlar yer almaktadır. Ayrıca, hijyen konuları da açık ocak ve genel işletme alanlarında dikkate değer bir risk olarak değerlendirilmiştir. Öte yandan, arızalar ve trafik kazaları, tolere edilebilir ve hafif risk grubu içinde sınıflandırılmıştır. Bu değerlendirme, iş güvenliğini artırmak için gerekli önlemlerin alınmasına yönelik önemli bir temel oluşturmaktadır. Bu kapsamında Türkiye’de yer alan bir mermer ocağındaki tehlike ve riskler L tipi risk değerlendirme yöntemi kullanılarak tanımlanmış ve risk değerlendirilmesi gerçekleştirilmiştir.
How and why does the Malvinas Question Persist?
Authors: Vetri Edgardo Gastón
Published: October 2024

In 1982, shortly after the war between Argentina and the United Kingdom over the Malvinas Islands had concluded, the United Nations General Assembly - by a large majority - requested that both governments “resume negotiations in order to find a peaceful solution.” to the Sovereignty dispute over said Islands”, that is, it returned the status quo to April 1 of that year. More than four decades have passed and the conflict is still ongoing. While Argentina complains in various areas, the United Kingdom ignores the requests of this actor, as well as those made by multiple international forums that seek the advent of the parties to negotiate. Here, we seek to explore those possible causes contributing to the perpetuation of the conflict over time, and in turn, how this influences the relationship between societies that maintain historical ties.
Community Service Sentencing and it’s Challenges in Implementation - A Case Study for Zambia
Authors: Simwatachela Muzambalika
Published: October 2024

This article presents the challenges of the implementation of community service sentencing in Zambia. This study defines what community service sentencing is and further highlights the advantages and disadvantages of community service sentencing. It discusses community service sentencing in Zambia based on variables such as the historical context, implementation and challenges. The study further delves into other areas such as the legal framework of community service sentencing in Zambia, an exploration of the roles of Non-Governmental Organizations on these sentencings, effectiveness and impact of community service sentencing. It will go further and provide a comparative analysis of community service sentences in other countries to Zambia and conclude by identifying gaps and issues that exist after the thorough research.
Perception of the Family Caregiver in Care for Chronic Older Adults after Discharge
Authors: Oliveira Musse Juliana de , Braga Cristina , Olímpio Aloísio , Douradinho Christian , Jordão Isabella Adriana Paula , Filho Alfredo Ribeiro , Silva Leão Fabio da , Chaves Monica
Published: October 2024

Introduction:The global trend of population longevity has highlighted the need for studies with advanced age groups. With the significant increase in the number of older adults, it is logical to reason that there will be an increase in demand for health care.
Objective:The study aims to describe, through Bardin's phenomenological analysis, the family's perception of the continuity of care for chronic older adults after discharge.
Method: This study is a descriptive and exploratory field study with a cross-sectional character and a qualitative approach. The study was conducted in a West Zone of São Paulo -Brazil hospital. The study subjects were family members of elderly clients expected to be discharged from the hospital. The data was collected through interviews and analyzed using Bardin's phenomenological analysis, which involves a systematic and rigorous process of categorizing and interpreting the data.
Role of Chia Seeds in Fitness
Authors: Suvayalini S , Priyanka Devi P , Archana P
Published: October 2024

Sports drinks typically contain high levels of carbs, which are a useful energy source. Sports drinks also help to keep the body in balance, enhance performance, and include several electrolytes that, when taken before or during intense activity, can enhance performance. Sports drink formulations should take into account the individual energy, nutritional, fluid, and electrolyte requirements of athletes, taking into account the phase of exercise (before, during, or after). A balanced, healthy diet that includes chia seeds and regular exercise can help athletes meet their performance objectives while also maintaining their general health.
Effects of High Intensity Interval Training on Specific Physical Factors in Male College Athletes
Authors: Mohan S
Published: October 2024

The objective of this study was to investigate the effects of high-intensity interval training on specific physical variables among male college athletes. To accomplish this objective, 30 subjects aged between 18 and 24 years were randomly selected from Trichy Districts. These individuals were then randomly assigned to two groups, with each group comprising 15 participants: an experimental group and a control group. The experimental group underwent a high-intensity interval training regimen, while the control group did not participate in any experimental activities. The physical fitness variables focused on in this study were speed and leg explosive power. The research design adhered to a true random group design, incorporating both pre-tests and post-tests. The 30 subjects were evenly distributed between the experimental group (consisting of the high-intensity interval training group) and the control group. Pre-tests were conducted before the six-week experimental period to assess the selected physical variables in all 30 subjects. Following the experimental period, post-tests were administered, and the scores were meticulously recorded. Statistical analysis was performed with a predetermined significance level set at a 0.05 confidence interval. The findings of this study revealed a significant improvement in speed and leg explosive power among participants in the high-intensity interval training group.
Games in Ancient India -Indus Valley to Keeladi Excavations
Authors: Nithya V , Saranya V
Published: October 2024

This article makes sense of that games have stayed a decent energy for outside and indoor exercises as uncovered through the archaeological proof in the pre-history period. Presence of antiquated Indian human advancement comparable to the Egypt, Sumer, and later with Greek and Roman developments was uncovered with the three significant unearthings done in Harappa, Mohenjo-daro and Lothal in Pakistan and northern piece of India. Prehistorian found genomic, phonetic and social similitudes of this Indus-Valley development with the human progress that prospered in the southernmost piece of India viewed as around Fell, Alagankulam, Mangudi, Adichanallur, Athirambakkam and a lot more archaeological destinations. The thought process of the article is to brings up a few additional likenesses with the curios found, games like dice, hopscotches and gamesmen related specifically, in the Keeladiunearthings with the unearthings done in Indus Valley and others all over the planet. Over the course of more than a century, various Indus-Valley excavations at archaeological sites yielded a variety of gamekeepers. Likewise, Keeladi, Alagankulam, Mangudi, unearthings done in this decade present various kinds of gamesmen too. Among the different relics found in Indus-Saraswati unearthings and different unearthings done all over the planet, this paper thinks about this gamesman or counters utilized for different prepackaged games and demonstrate that Keeladipaleontologist translated it as a circle utilized for a game played by young ladies rather than game counters of tabletop games.
Employee Branding and its Impact on Talent Acquisition and Retention
Authors: Saranya RS , Chandramouli S
Published: October 2024

Two topics that are receiving more and more attention in the modern business world are talent acquisition and retention. In addition, they were discovered to be a major workout in businesses across the globe. As a result, it is increasingly becoming a top priority. An organization’s blue-ribbon personnel are intimately linked to its success. Businesses that were adept at attracting and keeping talent had 3.5 times the rise in revenue and twice the profit margin of competitors. Contrary to popular belief, employees today—especially those with experience and talent—do not lack good prospects. They move on to the next employment or job as soon as they are unhappy with the one they have. As a result, employers forfeit the resources they have committed to their existing talens.
Asset Allocation Strategies: A Case Study in Mutual Fund and Inaurance Portfolios in Wallet Wealth LLP
Authors: Jagatheeswaran TM , Narmadha A
Published: October 2024

This case study explores effective asset allocation strategies, focusing on mutual funds and insurance portfolios, with an emphasis on incorporating a de-risking factor. It underscores the importance of strategic asset allocation customised to each person’s risk profiles, Investing objectives, and temporal horizons . By utilizing mutual funds and insurance products, investors can construct diversified portfolios to mitigate risk and optimize returns. The study examines how different combinations of these instruments can enhance portfolio resilience and performance. Moreover, the integration of a de-risking factor adds a dynamic element to distribution of assets. This entails modifying the asset in the portfolio. mix depending on the state of the market and risk preferences to minimize downside risk and capture upside potential. Through historical analysis and scenario simulations, the study evaluates the efficacy of various asset allocation strategies, highlighting the benefits of incorporating a de-risking approach. It demonstrates how this strategy can protect capital during market downturns while capitalizing on growth opportunities in favorable market conditions.
The Effect of Company Social Obligation on Brand Popularity
Authors: G Pavithasri , K Harish
Published: October 2024

Company Social Duty (CSR) has become a pivotal approach for corporations aiming to beautify their emblem reputation amidst growing societal expectations. This paper investigates the profound effect of CSR projects on brand popularity in diverse industries. Using a mixture of qualitative and quantitative research techniques, it examines how CSR practices affect consumer perceptions, emblem loyalty, and corporate credibility. Drawing upon theoretical frameworks and empirical evidence, the observer delves into the mechanisms via which CSR sports shape logo photos and popularity. Moreover, it explores the position of authenticity and transparency in fostering tremendous stakeholder attitudes in the direction of CSR-driven brands. Via a complete analysis of case studies and industry examples, this study elucidates the complexities and nuances of the connection between CSR and emblem reputation. The findings provide treasured insights for corporations seeking to leverage CSR as a strategic device for enhancing brand fairness and fostering long-term sustainable growth.
Impact of Artificial Intelligence in Education
Authors: V Shribala , S Jhaneswaran
Published: October 2024

Artificial Intelligence (AI) stands out as one of the paramount technological breakthroughs of the 21st century, holding immense promise for reshaping various facets of society, including the realm of education. This systematic review aims to explore the impact of AI on education by analyzing empirical studies from various academic databases. The review identifies three main areas where AI has been implemented in education: intelligent tutoring systems, personalized learning, and grading automation.Research findings indicate that educational tools utilizing Artificial Intelligence (AI) yield favorable effects on student learning outcomes, leading to enhanced academic achievement, heightened retention rates, and increased engagement.. Moreover, AI-based tools can also benefit educators, by automating administrative tasks and providing real-time feedback to students. Nevertheless, the review underscores various concerns associated with AI in education, encompassing privacy issues, biases, and the apprehension regarding technology potentially supplanting human educators. The study concludes that while AI- based educational tools show promise, more research is needed to better understand their effectiveness, as well as their potential drawbacks, in order to fully leverage their benefits for education.
Investigating the Impact of Globalisation on Business Strategy
Authors: G Apsara , V Vishnupriya
Published: October 2024

This research explores how globalization’s interconnectedness transforms business strategy. Technological advancements dismantle barriers, forcing companies to adapt in a competitive global environment. The study examines both the positive (economic growth) and negative (income inequality) impacts of globalization on businesses and societies. Case studies highlight the need for strategic adaptability and a nuanced understanding of diverse markets to thrive. It concludes by emphasizing the importance of balancing global integration with local responsiveness for sustainable success.
Exploring the Influence of Organizational Politics on Employee Motivation and Management
Authors: P Nandhini , K Praseetha
Published: October 2024

In today’s dynamic organizational landscape, understanding the intricate interplay between organizational politics, employee motivation, and management is essential for fostering a thriving workforce. This research paper delves into the often-overlooked realm of organizational politics and its profound influence on employee well-being. By exploring the multifaceted relationship between organizational politics and employee motivation, we aim to uncover the underlying mechanisms through which political dynamics shape employee engagement and commitment. The study navigates through conceptual, methodological, and ethical challenges encountered in researching this complex phenomenon, shedding light on the nuances of organizational politics within different cultural contexts. Through a comprehensive review of literature, the paper examines empirical evidence and theoretical frameworks to elucidate the impact of organizational politics on employee motivation and management practices. Furthermore, it offers practical insights for leaders and managers to navigate organizational politics in a manner that fosters a culture of trust, transparency, and empowerment. The research methodology employs a mixed-methods approach, combining qualitative and quantitative data to provide a holistic understanding of the research topic. Challenges such as limited access to relevant academic databases and ethical considerations are addressed, ensuring the integrity and rigor of the study. This research contributes to the existing body of knowledge by providing valuable insights into the dynamic relationship between organizational politics, employee motivation, and management, ultimately guiding organizations towards cultivating a positive work environment
Analyzing the Impact of Digital Marketing on Consumer Behavior
Authors: A Anusha Shree , P Jaya Shree
Published: October 2024

By employing various techniques like questionnaires, case studies, and data analysis, the research seeks to reveal the complex interactions between digital marketing initiatives and customer decision-making processes. The anticipated findings are poised to offer valuable insights to marketers, businesses, and researchers alike, as they endeavor to comprehend and leverage the potential of digital platforms in molding consumer behavior. Additionally, case studies provide an opportunity to delve deeply into specific instances where digital marketing initiatives have notably influenced consumer decision-making processes. Additionally, by using data analysis tools, researchers can find patterns, correlations, and trends in sizable datasets, providing important new information about how digital marketing strategies affect customer behavior in a variety of contexts, industries, and demographics. They should also add to the corpus of information already available in the discipline, giving scholars important new perspectives on how consumer behavior and digital marketing are changing in today’s competitive market.
The Role of Trust in Effective Leadership
Authors: R Vijayalakshmi , R Ananya
Published: October 2024

This literature review examines the relationship between leadership behavior and organizational trust across diverse contexts. Studies in Latvia, manufacturing plants, Lithuania, and on leadership styles highlight the significance of ethical, transformational, and democratic leadership in fostering trust and commitment. Findings reveal that ethical leadership prioritizing integrity and fairness significantly contributes to trust-building processes. Transformational leadership in manufacturing plants enhances team cohesion and trust through emotional intelligence. In Lithuania, leadership relationships mediate the link between ethical culture and organizational trust. Contrasting democratic leadership positively influences trust levels, while non-democratic styles diminish trust. These insights emphasize the universal relevance of ethical, transformational, and democratic leadership in cultivating trust and collaboration within organizations, providing actionable guidance for leaders striving for sustained success.
Impact of Social Media on Consumer Buying Behavior
Authors: D Dhinesh , T Mohammed Ashraf
Published: October 2024

This research is about the study of the Buying process of consumer’s complex purchases, that keeps a special emphasis on how the process is being influenced by the use of social media. Here, the complex buying behavior refers to the infrequent purchases by the consumer with their high involvement that makes a significant brand difference. Social media is becoming a new trend. Over the last decade, the World Wide Web has seen a burgeoning in user generated web technologies like blogs, social networks and social media websites. All in all, that is known as social media and these technologies are the actual reason in the enablement of expansion in the user generated content, a community that is worldwide. The marketers try to understand the utilization of Social media by the consumers and their deciding pattern on the basis of the content showed there that can change their decision process. The research also explores that how the abundance of the content and the user generated information can change the buying pattern of the consumers. The six phases of customer decision process, also known as EBM model has been used. The research has also been done to know the relevance of the model in the context of Social media usage.
Impact on Consumer Financing Facilities on Online Shopping
Authors: S Pragadheeshwaran , R Darsan
Published: October 2024

The surge in popularity of consumer finance options, particularly in the realm of online shopping, has reshaped the dynamics of modern commerce. This research explores the profound impacts of consumer financing on internet shopping behavior merchant revenues and market competitiveness. By enabling consumers to make larger purchases with ease and accessibility, these financing alternatives have not only expanded the online shopping landscape but also intensified competition among businesses vying to offer optimal financing solutions. However, concerns regarding debt accumulation and hidden costs persist, prompting a critical examination of various financing avenues such as credit cards, personal loans, and installment plans. Moreover, the integration of consumer finance into online retailing presents opportunities for merchants to tailor marketing strategies and foster customer loyalty, albeit with inherent risks of fraud and default. This study underscores the transformative role of consumer finance in online purchasing behavior and emphasizes the importance of strategic risk management for retailers to navigate this evolving landscape effectively.
A Study of Employee Satisfaction at Workplace
Authors: Lalwani Muskan
Published: October 2024

“Employee Satisfaction at the Workplace” delves into the intricate dynamics that influence employee contentment within organizational contexts. In today’s competitive business landscape, understanding and addressing the factors that contribute to employee satisfaction is crucial for organizational success and the overall well-being of employees. This abstract serves to dissect the various dimensions that play a role in shaping employee satisfaction.“Employee Satisfaction at the Workplace” delves into the intricate dynamics that influence employee contentment within organizational contexts. In today’s competitive business landscape, understanding and addressing the factors that contribute to employee satisfaction is crucial for organizational success and the overall well-being of employees. This abstract serves to dissect the various dimensions that play a role in shaping employee satisfaction. Employee satisfaction, encompassing feelings of contentment and fulfillment in the workplace, is a pivotal aspect of organizational success. This abstract explores the various factors contributing to employee satisfaction, including organizational development, job security, work tasks, compensation policies, and opportunities for advancement. By investigating these variables, the abstract underscores the significance of understanding and addressing the diverse needs and desires of employees to foster a positive work environment. Furthermore, the abstract delves into strategies for enhancing employee satisfaction, emphasizing the importance of promoting employee engagement, providing opportunities for career development, and implementing effective compensation and benefit structures. Through a nuanced analysis, this abstract provides insights into the importance of prioritizing employee satisfaction for achieving organizational goals and maintaining a motivated and committed workforce
Behavioral Finance: Understanding Investment Decisions Among Individual Investors
Authors: K Nandhini
Published: October 2024

In the early 1990s, India started to open up to the outside world. Steep GDP growth has been facilitated by privatization, liberalization, and globalization together. An important aspect in this was the investors. As a result, the administration thought of enticing more investors. Sophisticated investors from all over the world started to pay more attention to the Indian capital markets, especially after 2003. In this instance, it is vital to examine the How, Why, When, Where, and Amount of the Investors’ Investments. A further tool for comprehending the decision-making process of investors is behavioral finance, a relatively new field of study. Emotions and psychology play a part in the way investors make financial decisions. It says that people are not foolish or illogical. They are common individuals with diverse prejudices. Numerous elements, such as personality and demography, can affect how risk and return on investment are evaluated. They can also have an impact on investor psychology and attitudes, investment selection, and decision-making processes. In this study, we look at how Bengaluru’s individual investors’ choice of investment instruments is influenced by their personalities and demographics. Frequency analysis along with other statistical methods were used to describe the variables. Only respondents who have invested in any form of financial instrument at least once are selected for the study.
The Impact of UPI on Indian Banking System
Authors: Dev Dharam
Published: October 2024

With the advent of Unified Payment Interface (UPI) technology, the Indian banking system has ushered in an era of transformation. This study examines the impact of UPI on the Indian banking system to comprehensively examine the multifaceted impact of this innovative payment infrastructure. This study aims to explore the significant impact of UPI implementation by in-depth analysis of financial institutions’ data, user transactions and regulatory frameworks. Research methods include quantitative and qualitative approaches. Transaction data is quantitatively analyzed to identify patterns, trends and changes in the volume and nature of transactions facilitated by UPI. Qualitatively, user perceptions and experiences are explored through surveys and interviews, providing nuanced insights into evolving user behavior and satisfaction. The main thrusts of the study include the impact of UPI on transaction efficiency, financial inclusion, security framework and overall compatibility of the banking system. In addition, this study aims to evaluate the challenges faced by banks in the implementation and integration of UPI and the strategic measures adopted to reduce these challenges. This study aims to contribute to the academic debate on the intersection of financial technology and banking systems by combining findings from various sources. The result is expected to provide valuable insights to policymakers, financial institutions and technology developers, providing a comprehensive understanding of how UPI is reshaping the Indian banking industry. Ultimately, this study informs strategic decision-making processes and promotes a proactive approach to maximizing the potential of UPI for the benefit of financial service providers and end-users.