Scalable Green Entrepreneurship in the Post- COVID-19 Pandemic World: The Australasian Case
Authors: Petersen R. G. , William L. A. , Shatner S. N. , Ogleby A. N. 
Published: February 2022

The disruption of the COVID-19 pandemic crisis has triggered worldwide multiple environmental, social, political, and economic consequences. In the entrepreneurship domain, now it is the time for reimagining the relationship between people (employees, customers) and technology. This is very important in the Australasian area (Oceania countries, OC), which aspire to digital transformation and scalable green entrepreneurship (enjoying a broad range of social, cultural, and corporate programs and initiatives) whilst facing serious environmental, social, political, economic and governance problems. The disruptions brought by the COVID-19 pandemic crisis have made OC countries and a number of international and domestic companies think about increasing the resilience of their production through sustainable, green, and scalable investments and management (e.g. supply diversification, geographically closer to customers activities and delivery centers, shorter supply chains, smarter solutions, thoughtful initiatives, increased home production, smart scalable inventories, open governance, new technology transformation, adaptable management, trusted relations, etc.).

In this article, we examine several green entrepreneurship perceptions and green investment initiatives should formed in the Australasian area just after the COVID-19 pandemic crisis, the factors that influenced these perceptions/initiatives, and the consequences should they had on the political, social, and economic dynamics in OC. This article is an empirical one as the data collection process was performed by specific designed questionaries and several person reviews to CEOs of about twenty (20) enterprises operating at the wider Oceanian area (greater Oceania). The main article’s objectives are the following: (i) to analyze how the OC economies could benefit from these initiatives after the COVID-19 pandemic crisis; and (ii) to form the suitable environmental, social, economic, and governance commitments.

Findings and proposed entrepreneurship analysis is complemented, in Section 4, by a review of the environmental, social, and governance commitments (operating as nine “financing constraints” with great corporate finance functionalities), which should operate (in the post COVID-19 era) as economic reform by national authorities in Oceania countries, through specific financial support programmes/initiatives and various policy measures, mostly for small and medium-sized enterprises. For instance, four key findings were recorded in the commitment “Environmental issues”.

The results of the presented research, as recommendations, were referred to the adoption of good and innovative practices for sustainable green entrepreneurship in OC. In particular, the relationship between people (employees, customers) and the new technology was discussed and documented, as well as the issue of “digital transformation in the OC entrepreneurship” by identified nine (9) commitments that fully or partially support green entrepreneurship; the concept of “team-work collaboration” (collaborative entrepreneurship and solutions); and the “geospatial optimization” initiative (e.g. geospatial optimization for delivery centers) were introduced, analyzed and documented. The major findings of the presented applied research are these nine (9) perceptions/commitments as they presented and documented in this article. Also, the impact and significant influence of these findings to international and local (Oceanian) companies is obvious -because of the scalable nature of these nine (9) restrictions- particularly in the green entrepreneurship domain and for those companies involved in a digital transformation process.

Also, in order to support a scalable green entrepreneurship, in the post COVID-19 times, we propose new financial initiatives like the Australasia External Investment Plan (A-EIP) with its three pillars: The Australasia Fund for Sustainable Development (A-EFSD); The Australasia Fund for Sustainable Development Plus (EFSD+); and The Australasia Multiannual Financial Framework (A-MFF).

Finally, the concept “team-work” and the terms “team Australasia” and “working better together” as they are related to a scalable green entrepreneurship in the post COVID-19 era are introduced and documented.