bluuebunny/crossref_metadata_2025 huggingface dataset:
Blue Key
Authors: Kurani Prachit
Published: February 2019

Remote Controlling already exists in our daily life and is not a new concept. But here we came with a new technology in the controlling system. We are going to use our mobile for this purpose. As mobile is a very common device that every person carries all the time. Taking the advantage of this phenomenon; we are going to use this as remote for controlling home doors increasing the luxury of life with some added advantages. What is more natural than using a key to unlock a door? It is something that everyone does almost every day, and it is an integrated part of our daily life. It is also a very well-known and well-tested technology. Despite these arguments, keys as we know them might not be the device of choice to open doors in the future. We have all experienced problems like carrying too many keys while forgetting the one key we need, or maybe having a lock replaced because we lost a single key.
Cooperate Social Responsibility in Recent Thar Crisis: A Case Study of FFC Fertilizer MirPur Mathelo
Authors: Murtaza Maitlo Dr.Ghul , Hussain Kazi Zahid , Khaskheley Dr.Ambreen , M.Shaikh Faiz
Published: February 2019

The current research investigates the Cooperate Social Responsibility and Sustainable Development: A Case Study of FFC Fertilizer MirPur MatheloData were collected from300 stake holders and 400 local people from Mirpur Mathelo and their vicinity. Structural questionnaire were developed for the reliability and validity of the data. It was revealed that The unfolding drought in Tharparkar has created a humanitarian crisis for the approximate 1.5 million inhabitants of the district. An all-out relief effort is underway to assist the remote desert communities. The recent draught in Thar where thousands of child were died with out feed. FFC not only provide them feed but also help them by providing health facilities to them.
Efficiency Evaluation of State Transport Undertakings of India using DEA-NN approach
Authors: Saxena Dr. Punita , Kapoor Dr. Amita
Published: February 2019

The economy of any nation depends on the structure and functioning of its various sectors. Transport sector is one of the vital sectors for the financial system of any developing country. All other sectors are dependent on it either directly or indirectly. Thus improving the efficiency of this sector has become a major concern for the operators and the policy makers. The present paper presents an amalgamation of the two non-parametric techniques, Data Envelopment Analysis (DEA) and Neural Networks (NNs) to compute the efficiency scores of State Transport Undertakings of India. DEA is used to compute the efficiency scores of 27 DMUs. These scores are used to train a neural network model, namely the BPN model. The algorithm is developed and used for predicting the efficiency scores of other units of the data set. The results obtained are comparable and it has been shown that this approach helps in improving the discriminatory power of DEA.
SOCIAL NETWORKING SITES AND CONSUMER ENGAGEMENT
Authors: Verma Dr.Rajesh , Sharma Rahul
Published: February 2019

The growth of the social networking phenomenon across the Internet led by social networking sites like Facebook, Twitter and LinkedIn etc.  has altered the playing field for business and consumer marketers of all sorts. It is practically impossible to think of a comprehensive marketing strategy in the absence of social networking as one of the key ingredients. In fact, social networking sites have already found a place in every marketers promotion mix today.Human beings have always sought to live in social environments. To a significant level, social networking sites have shifted social networking to Internetand the growth of this medium of networking has been explosive (Vogt &Knapman, 2008). In a short time, these sites have grown from a niche online activity into a phenomenon through which tens of millions of internet users are connected, both in their leisure time, and at work
Test of Data Normality, Return Similarity and Variance Analysis in South Asian Stock Markets
Authors: Kharka Damber S
Published: February 2019

This paper analyzes the data distribution on stock market returns in SAARC nations (Bhutan, India, Bangladesh, Nepal, Sri Lanka and Pakistan) for weekly data from January 2006 to December 2011 to see if market returns are normally distributed. Secondly we have also tested if returns are similar across different markets using pair sample t-tests. While comparing differences or similarities in returns we compare associated risks for each pair to see if there exist opportunity for similar returns at lower risk or higher returns at a given risk. Finally we analyzed variance analysis using one-way ANNOVA with multiple comparisons to find out if time varying effect is present in any of the stock market return. Our finding suggests that the data distributions on stock returns of all the markets in the region are not normal. We observe high skewness, kurtosis and further the hypothesis of normal distribution have been rejected based on Jarque-Bera test for full sample data of 2006 to 2011 for all countries although, the data of Bangladesh and India seems to possess lower levels of skewness and Jarque-Bera statistics indicating lesser degree of non-normality. When data was run after splitting the sample annually, we found that the distribution was normal for most years for majority of markets. This suggested impacts of sample size on data distribution. We crosschecked the results with non-parametric test using Kolmogorov-Smirnov (K-S) since it is one of the very popular tests statisticians would use. We found that the data distributions of Indian and Bangladeshi stock returns are normal and the rest are non-normal. While analyzing the return similarities/difference using paired sample t-tests, we found that there exits no statistical differences in the average returns between different pairs of stock returns except some difference with few pairs of returns when sample was split annually. We have observed difference in the levels of risks (standard deviation). This indicates opportunity for investors to earn similar returns at lower risks by changing their investment destinations. We conducted multiple comparisons of variances using annual, weekly and seasonal codes and found that some annual time effect with some stock returns. However, we found no week of the month effect and season of the year effect. Difference in time per se for entry into the stock market and exit from it does not provide extra benefits.
An Empirical Study on Problems Faced By Women Employees in Information Technology Industry with Special Reference to Coimbatore City
Authors: Rani J. Jancy , Kumudha Dr.A.
Published: February 2019

This paper outlines the various problems faced by women employees in Information Technology industry with special reference to Coimbatore city. The introduction of computer-based technology into clerical work can build on women's skills, and may have given them new opportunities to enhance human skills. But in todays world where a woman wants to support her family financially and is trying to balance her personal and professional life she is facing a lot of problems related to work, their kids and lot of personal problems. There is lot of physical, psychological, medical effects, discrimination at the work and it affects her work as well as family. For the purpose of research the sample of 120 people, who are working in Information Technology industry in Coimbatore has been considered. The primary data has been collected using the questionnaires. Descriptive type of research design & Convenience sampling method has been used. The research work reveals that most of the respondents are facing various physical and psychological problems due to their nature of work. Suggestions have been given, which would help the women employees to overcome their problems.
Organizational Behavior: The Investigation of Communications Effectiveness & Emotional Intelligence on Job Satisfaction (Case Study in Irans Universities)
Authors: Jorfi Hassan , Sahar Mahdi Elhaee
Published: February 2019

In today's complex global environment, communications effectiveness and emotional intelligence remains a key topic of concern among managers worldwide. The paper is undertaken to understand the relationship between managers communications effectiveness to improve emotional intelligence and job satisfaction in the universities of Iran. In current paper emotional intelligence plays main role in relationship with communication effectiveness and with job satisfaction. Data (N = 234) for this study were collected through questionnaires and the participants were managers in universities of Iran. The result in current paper shows that emotional intelligence has a positive and strong relationship with communication effectiveness and with job satisfaction.
An Exclusive Study of NGOs Leaders Working Style
Authors: Arora Neha
Published: February 2019

NGO leaders often face extraordinary challenges  both at a personal and organisational level. They work for long hours with limited resources in uncertain and volatile political and economic environment to help the most marginalised and disadvantaged members of their communities. NGO leaders are often isolated and lack support of society. There is talk of a leadership deficit, because of the shortage of talented leaders and in non-profit making sector. As a result there is some urgency to develop a new generation of leaders, and to provide relevant support to existing and future leaders. Leadership development programmes designed for NGO leaders must incorporate best practice and current experience rather than rehashing tired, traditional approaches to leadership training. This paper examines the role of leadership development in NGO and assesses some of the challenges in developing a new generation of NGO leaders. The paper draws on the analysis of new and existing research into the dimensions of NGO leadership highlighting the importance of both individual attributes and contextual relevance. Effective NGO leaders are able to balance a range of competing pressures from different stakeholders in ways that do not compromise their individual identity and values. Leadership development programmes therefore need to focus on both the values and identity of individual leaders while also assisting leaders understand and proactively respond to the rapidly changing external environment. Additionally, the research is focussed on the experience of workplace cultures which provide the context for the delivery of human services, and have also discussed the current charitable human services paradigm. The paper also focuses on urgent need to build the capacity of NGOs to develop their leadership capability. The faith and secularity of each NGO also presented opportunities to map organisational intention around leadership, spirituality, ethics and values such that further research opportunities will be highlighted across the results. Unless systems and processes to support this work are put in place then the apocryphal warning that tress die from up will have more than a ring of truth in it. Desk research will be done and will be carefully analysis of data from secondary sources will be made to make this research paper useful for the NGOs.
Product Prioritization Matrix A Strategic Tool, to plan Brand Promotion Priority for optimized business growth
Authors: Mitra Sanjoy
Published: February 2019

Indian Pharmaceutical Market has remained consistently progressive over the decade. The two major contributing parameters of the Industry  doctors and patients, were also increasing in numbers and thus adding to the growth of the industry. Due to this continuous growth character of the Industry, the Industry has always remained one of the most attractive business sectors. New players continue to enter the market while the old and existing pharmaceutical companies consolidate their respective business simultaneously. Therefore, Indian Pharmaceutical Market (IPM) is also one of the most competitive market cluttered with too many players (more than six hundred registered pharmaceutical companies) and represented by  too branded generic products. The main criterion of success in business in IPM is not just overall sales turnover growth but how to achieve sales growth higher than the market sales growth and at the same time ensure increasing profitability. Intellectual Property Rights were introduced since January 2005, however all most all generic molecules have significant number of participants, with very few patented formulation available in the market, at present. In such a market condition one would necessarily require sharper focus for effective execution. Therefore one would essentially require developing long term and short-term strategic marketing action plan for facilitating effective implementation. To formulate effective strategy one would require studying the market dynamics critically and then develop the required strategy based on the individual organization strengths and weakness. Based on medical doctors prescription habit analysis and particular pharmaceutical marketing company product wise sales data analysis, in this article we have discussed how an unique strategy formulation tool Product Prioritization Matrix (PPM) can be developed, which can be effectively used for strategic product portfolio planning and management. Effective application of PPM would result in faster sales growth and optimize organization profitability.
Growth of Mergers & Acquisitions (M&A) In India in the Telecom Industry
Authors: Babu K Anjan , M.Sheriff Dr. Aisha.
Published: February 2019

With more than 500 million subscribers, India is the second largest mobile phone market in the world after China. In the last decade, an average of 15 Telecom operators has started operations in India. The market has been flamboyant for Indian as well as Foreign investors. Many of them are entering through the Merger and Acquisition route. The Governing Regulatory Authorities have a responsibility that no irregularity occurs and that every investor is given equal opportunity. Spectrum which is a constrained essential input for mobile services is also highly fragmented leading to possible industry inefficiencies. This paper critically examines the Merger and Acquisition scenario in the Telecom industry in India and the current policy framework that provides policy prescriptions for the future.
A Study on Impact of Socio Economic Profile on Investment Pattern of Salaried and Business People in Coimbatore City
Authors: Devi Chitra
Published: February 2019

In recent times, the investment companies have emerged as the most dynamic segment in the Indian financial system. Reforms in the Indian economic system and the opening up of the economy have been the reasons for the tremendous growth in the Indian capital market. This study analyzes the impact of socio economic variables on the attitude of investors towards investments. Apart from this, it also focuses on the benefits delivered by savings to investors. To achieve, 100 respondents of Coimbatore city, having different socio economic profiles were surveyed. The results also highlight that certain factors like education level, awareness about the financial system, age of invertors etc make significant impact while deciding on the investment pattern for investment. Further, it is observed that the level of income also influences the investment decisions. Higher income group shows relatively high preference towards investment in share market, conversely lower and average income group shows keen preference towards insurance and banks as the most preferred investment avenues
The Effectiveness of Marketing Mix Strategies on Competitiveness: A Case of Food Micro and Small Enterprises in Masvingo, Zimbabwe.
Authors: Mutsikiwa Munyaradzi , Basera Clay Hutama , Dhliwayo Kossam , Muzangwa Jonatan
Published: February 2019

The study seeks to investigate how Food Micro and Small Enterprises (FMSEs) (particularly restaurants) employ the 7Ps marketing mix strategy framework to enhance competitiveness measured in terms of patronage. The major emphasis is centred on the synergistic contribution of product, price, place, promotion, physical evidence, people, and process to enhancing competitive advantage to the enterprise. The researchers adopt a descriptive survey research design which enables them to establish consumers  propensity to frequent the FMSE outlets. The sample size includes 95 regular customers and 20 people from management. The major findings of this research indicates that, the application of the 7ps framework plays an insignificant role in enhancing competitiveness serve for product and place variables
Ethical Brand Image & Corporate Goodwill: Issues & Challenges
Authors: Singh Dhillon Dr. Jaskaran
Published: February 2019

This paper explores the concept of ethical branding and its link to corporate goodwill. Brands have traditionally been studied only as an economic construct. Brands, as a social construct have not yet been fully understood due to the lackof research. A corporate brand is a vital part of the corporate goodwill management. An ethical brand enhances the firms goodwill; such goodwill reinforces the brand in turn. On the other hand, any unethical behaviour will severely damage or even destroy the total intangible asset as evidenced by the recent high profile corporate scandals. Ethical branding could provide thecompany with a differential advantage as agrowing number of consumers become more ethically conscious.
Marketing Information System for Industrial Products
Authors: Deshpande Ajit S
Published: February 2019

Use of an information system in Business organizations has become a necessity to survive for a long term in the business. As we know today an organization is making huge profits due to introduction of new products or product lines, but proper investment in R & D, Quality Systems and an organization wide Information system is must for a firm for long term survival. Along with other information system implementation of Marketing Information System has become quite common in case of Consumer Product Manufacturers. But in case or Industrial Products, Marketing Information System is not yet formalized or not considered important by many business firms. Due to stiff competition, dynamic marketing environment in Industrial Marketing, a business organization cannot afford to neglect the importance of Marketing Information System. This work is an effort to show the advantages of developing a Marketing Information System in the organizations manufacturing & selling Industrial Products/Services.
Using ICT to Enhance the Management of the Natural & Cultural Heritage Resources of Old Oyo National Park for E-Tourism Development
Authors: Olatubosun Olabode , Oladipo Oladeji Sunday , Babatunde Iwasokun Gabriel
Published: February 2019

This paper describes the conceptualization of Old Oyo National Park seeking an intervention for improve collaboration and communication internally across functional and departmental boundaries through the use of ICT. Eighteen natural and cultural heritage resources of ecotourism values were indentified in the Park, in addition to the nine art and craft practiced in these communities and eight annual cultural events. A detail assessment of the level of development of the cultural and natural features in the Old Oyo National Park was carried out based on the three component of tourist destination, viz; attraction, amenities and accessibility. The gridded map of the locations of these ecotourism features was also presented. An e-tourism designed for the park has the basic component of catalog of product, shopping cart, and check out, payment gateway (payment processing network), customer account, internet merchant account and business account. Customers can browse the catalog of tourism product and shops cart it. The gateway component accepts credit card details and sends to the payment gateway for authorization on the premise of adequate security using the SSL primitives. Funds are reserved into the customer account and later transfer to merchant account, and then to the business account of the park.
Farm Size, Cropping Pattern and Productivity Variation in Punjab: The Analysis of Mansa and Jalandhar Districts
Authors: Singh Jagdeep , Yadav Hanuman Singh
Published: February 2019

The present paper analyzes the trend and patterns of farm size, productivity and cropping pattern in districts of Mansa and Jalandhar. The results show that medium and large holdings are increasing in number over the time in both the districts. Increase in size of holdings coupled with other factors like increase in productivity in limited number of crops, minimum support price for wheat and rice as well as higher possibility of use of modern technology in wheat and rice cultivation has lead to wheat rice cycle. The other crops like cotton, maize, potato etc. are more popular among marginal and small farmers. It may be due to easy availability of family labour. Overall, the study points towards specialization in the cropping pattern, stagnation in productivity growth and increasing size of operational holdings.
PowerVM, The Server Virtualization Without Limits
Authors: Nachappa M N , Rani Mary Merline , Mrinmoyee Mrinmoyee
Published: February 2019

This paper is about PowerVM virtualization technologies. Maintaining Web performanceduring peak periods requires dynamic scalability, but achieving that kind of scalability oftenmeans overspending on an infrastructure that is underutilized most of the time. Virtualmachine technology, or virtualization, is gaining momentum in the information technologycommunity since it can satisfy peak scalability requirements without a costly, oversizedinfrastructure by replacing or complementing the physical servers with virtual ones. Virtualserver services are designed to help reduce the cost and complexity of current Linux, AIX orOS/400 based infrastructure. It is the first multiplatform portfolio of virtual solutions for ebusiness.Recent advances in hardware and software technology have brought virtualizationto the forefront of IT management .PowerVM allows business units to consolidate multipleworkloads onto fewer systems, increasing server utilization, and reducing cost.
An extension to l-calculus for Distributed Functional Actor Programming
Authors: Najat Rafalia , Abouchabaka Jaafar
Published: February 2019

In this paper, we present the lAD-calculus witch is an elementary functional distributed actor language with a new approach of message communication between actors in a distributed environment. This strategy is based on a static analysis which allows determining the parts of a message that must be transmitted. The actors we consider have a functional script and manipulate the terms of the lAD-calculus. The expressions of this language correspond to those of the l-calculus extent by some actor primitives.
The impact of Facebook on Zimbabwean University students: Culture dilution or Pedagogical?
Authors: Zimuto Jilson
Published: February 2019

The study sought to establish consumer attitudes towards the effect of one Social Network Site (SNS), Facebook on culture dilution or pedagogical potential among university students. This has been necessitated by a plethora of unique social interactions in this era of technological affordances. Many SNSs are in use: Facebook, MySpace, Cyworld, Bebo, WhatsUp, LinkedIn, ChatOn, Opera Mini, Twitter and other new forms keep on emerging. However, of interest Facebook was used in this study because it is impacting the ways in which university students use the Internet. Technology has mediated communication in countless ways. The values and norms of culture have to be cherished the young generation. In investigating this problem, two hundred (200) students were interviewed at their university campus in Zimbabwe. The sample comprised students from Great Zimbabwe University. The research findings proved that Facebook contributes to the dilution of the Zimbabwean culture. It was also interesting to note that other students see the pedagogical potentials of Facebook.
A Collective Algorithmic ApproachFor Enhanced DNA Database Security
Authors: Arputharaj J Vijay , Manicka Chezian Dr.R.
Published: February 2019

The proposed method is a mixture of several security methods namely digital authentication tag along with the data mining in the DNA database. Data mining in the area of human genetics, an important goal is to understand the mapping relationship between the individual variation in human DNA sequences and variability in various algorithms for database security issues, for mutation susceptibility and parental identification differences. This paper primarily deals with the advancement of genetic algorithm with proper security features in DNA Databases and it enhances the special features in DNA database security. Several security methods include encryption algorithms, higher, not as much of multifaceted with trouble-free to apply in DNA Databases, used for protected database. The Reverse Encryption algorithm to protect data,Advance Cryptography algorithm to resist data, also Advanced Encryption Standard (AES) is most preferable for security in DNA databases.
Gold Price and Exchange Rate Volatility: Effects of Economic Sanctions
Authors: Mashayekhi Bita , Sadr Ara Mehrdad , Jafari Ashraf
Published: February 2019

The gold market has recently attracted much attention and gold prices have fluctuated over the past few years. Therefore, the aim of this study is investigate and analyze the trend of gold prices over the past five years in Iran. The importance of this topic is coming from uncertainty and volatility of the gold market, gold excitement and lack of a correct analysis of the market trends with reference to the probable factors which affect the gold price. The studys period refers to the ended five-year in December 2012. This research from methodological point of view is a descriptive-perspective analysis that examines the influence of variables such as the gold price on the market, the official exchange rate and non-official rate on the Irans market, the price of Brent crude oil, the global rate per ounce gold and foreign economic sanction. Vector auto regression model is used to analyze the results of the study. The results indicate that gold price is affected from exchange rates fluctuations and gold global rate, it is also noteworthy to mention that the most important factors affecting the recent volatility in the Irans gold market and the exchange rate is the economic sanctions which have been imposed against Iran.
Social Network as a Knowledge Service Provider
Authors: Mark Shlomo , Tammy Shalev , Shilon Guy , Wolfson Adi , Tavor Dorith
Published: February 2019

One of the most important challenges facing humanity today is the design and development of more sustainable processes those that balance the needs of the present generation without compromising the ability of future generations to meet their own needs. The Sustainability as Service Science model (S^3) presents a novel perspective of the relationship between sustainability and services in the framework of service science by defining both sustainable services and sustainability as service and by describing the mutual relationship between sustainability and service. Information-rich, the field of sustainability in many ways suffers from information overload, which can foster uncertainty and confusion during any decision-making process. In this study we present a new social network framework, in which the social network is an 'information to knowledge' service that shares knowledge, in the process evaluating its correspondence to and trustworthiness within the field of sustainability. Guided by the three basic principles of awareness, responsibility, and commitment, the new information to knowledge framework is conceptualized as a platform from which to transform the plethora of information available in the field of sustainability into practical and trusted knowledge.
FINANCIAL PERFORMANCE EVALUATION OF RRBs IN INDIA
Authors: K Kanika , Sahni Nancy
Published: February 2019

The rapid expansion of RRB has helped in reducing substantially the regional disparities in respect of banking facilities in India. The efforts made by RRB in branch expansion, deposit mobilization, rural development and credit d eployment in weaker section of rural areas are appreciable. RRB successfully achieve its objectives like to take banking to door steps of rural households particularly in banking deprived rural area, to avail easy and cheaper credit to weaker rural section who are dependent on private lenders, to encourage rural savings for productive activities, to generate employment in rural areas and to bring down the cost of purveying credit in rural areas. The increase in the number of NPAs and the problem of recovery has necessitated the need to study the financial performance of RRBs. The main objective is to study the growth-pattern and financial performance of Regional Rural Banks in India. The study conducted is descriptive in nature and data is collected from published annual reports of RBI and NABARD for the period 2006-2012. The study has witnessed positive impact on the financial performance of RRBs due to amalgamation and various other factors.
Could Bad Soldiers Turn Out as Good Citizens?
Authors: Liza Adnan Noor , Zuriana Muhammad Jamil Che , Azila Mohd Noor Nor
Published: February 2019

The issue of dysfunctional behavior (DBE) in an organization has been discussed by many. For years, those who commit DBE have always been negatively regarded and frequently perceived as bad apples affecting the whole barrel. However, recently, a new stream of research has tried to look at the possibility that employees who act in dysfunctional manner are not altogether bad. Researchers discovered that these employees might even attempt citizenship behaviors (OCB) hoping that it will assuage their guilt, restore justice, or remedy the situation. Hence this concept paper will discuss this possib ility in the context of DBE occurred in pe rformance measurement system (PMS) so as to determine if there is a relationship between these two semantically opposite behaviors. In addition, as individuals may vary in attitudes and values regarding the relationship with others, a personal construct of psychological collectivism (PCO) is proposed to moderate the DBEOCB relationship. Based on reviews of extant literature, the article first elaborates the DBE in the context of PMS before proceeding to the OCB. Propositions on the DBE-OCB relationship as moderated by PCO will be discussed based on social learning theory (SLT). Practical implications will also be discussed.
Government Sponsored Advertisements: Do They Cultivate Higher Order Thinking Skills?
Authors: Dhanapal Dr Saroja , Sakthi Anantha Sharmaine , Binti Omar Farouk Riaz Fathima
Published: February 2019

Advertising can be defined as an openly sponsored offering of goods, services, or ideas through any medium of public communication. Advertising, in the past decade has undergone significant development and it now comprises television, radio and internet besides the traditional print media. Levens (2012) defines advertising as the paid, non -personal communication of a marketing message by an identified sponsor through mass media which acts as a tool for a company to massively introduce a product or service to the consumers using the available media that are endless starting from billboards, posters, wall paintings to the most explicit places like the back of event tickets or even the public transport t hat roams all over the city. Government sponsored advertisements (GSA ) or public service advertisement (PSA) on the other hand can be defined as messages in the public interest disseminated by the media without charge. Today, public serviceadvertising has been increasingly used in a non-commercial fashion in several countries across the world in order to promote various social causes (Devadas and Manohar, 2011). The objective is to raise awareness, change public attitudes and behavior towards social issues. The purpose of this paper is to explore as to whether advertisement s sponsored by the Malaysian government merely disclose social responsibility information or do they go beyond this to inculcate Higher Order Thinking Skills among the audience from the three generations; Baby boomers, Generation X and Generation Y. As such, a purposive sampling was used in the selection of the advertisements for the study based on thecontent that catered for the three generations. To identify whether the advertisements inculcate Higher Order Thinking Skills (HOTS) according to Blooms Taxanomy (1990), the contents of the advertisements were analysed using a framework based on an integrated approach combining content and semiotic analysis. To further support the findings, a survey was carried out among 100 samples to identify their perception on government sponsored advertisements. The samples for the survey were also selected using a purposive sampling. This was to ensure that there were representatives from the three generations. It is hoped that this study will contribute to the scarce l iterature on the effectiveness of advertisements in cultivating Higher Order Thinking Skills.
A Completeness Framework for Critical Success Factors of ERP Implementation Projects: A Stakeholders Perspective
Authors: Gupta Rekha , Naqvi S. Kazim
Published: February 2019

The complex and integrated nature of Enterprise Resourse Planning (ERP) system is often coupled with time constraints and substantial financial commitments that inevitably make its implementation to be a highly risky undertaking . Reviews of the existing literature on the subject suggest that Critical Success Factors (CSFs) have been studied by researchers for risk aversion in ERP implementations. The review studies have often provided different listing of CSFs as per their research settings and scope. ERP projects necessitate organization wide transformation making stakeholders involvement and participation crucial for the success guarantee of the ERP project. Critical Success Factors related to stakeholders are often found in the understated position in spite of the prime contribution and difference they make to ERP implementation success story. The paper focusses on importance of identifying stakeholders CSFs for studying, monitoring and controlling purposes. It further attempts to provide a consolidated list of stakeholders CSFs along with proper categorization.
Using Product Lines Techniques to Specify Self-Adaptative Systems
Authors: Bouzid Chiraz , Kraiem Naoufel , Salinesi Camille
Published: February 2019

Dynamic software adaptability is one of the central features leveraged by autonomic computing. However, developing software that changes its behavior at run time in response to dynamically varying user needs and resource constraints is a challenging task. With the emergence of mobile and service oriented computing, such variation is becoming increasingly common, and the need for adaptivity is increasing accordingly. Software product line engineering has proved itself as an efficient way to deal with varying user needs and resource constraints. In this paper we present an approach to specifying adaptive systems based on product line oriented technique such as variability modeling: we propose to combine goal modeling techniques to represent architectural and environmental variability, with constraint programming to provide the analyst with a means to identify the system variants best suited to the various environmental contexts that a system might encounter at runtime.
Model-based Framework for Change Management and Integrated Development of Information Security
Authors: Medve Anna
Published: February 2019

This paper introduces a business process-based goal-oriented framework which consists of generic and specific model repositories, and of methodology for integrated change management of business and IT evolutions. Sets of generic models of ISO/IEC 27001 and 27002 standards for information security support developers and decision makers in MDE process. The techniques and tools used are from the User Requirements Notation technologies for model compositions and traceability assessments of goal-oriented and scenario-based models. An example is given from the instantiation of framework for B2B change management with empirical validation within a commercial SME. The framework supports MDE process of enterprise architecture re-engineering integrating the development of information security
Analysis of Employees Perception and Job Satisfaction: A study of HRM practices in Post Offices
Authors: Mittal Dr. Monika , Rattan Dr. Meenu
Published: February 2019

Satisfying employees at work places has ever been a crucial task before any of the organizations to ensure the success of the organization. Further, the level of job satisfaction is affected by a wide range of variables relating to individual, social, cultural, organizational and environmental factors. The present study examines the level of satisfaction of employees of post offices around the Tricity (Chandigarh, Panchkula and Mohali). The study highlights various factors determining the employees satisfaction with the job and some recommendations have also been made to enhance their satisfaction level. Data are obtained from postal assistants through structured questionnaire and used to illustrate their perception towards their organization with the help of factor analysis.
Performance Analysis of AODV Based Maximum Energy Level Routing in Ad-Hoc Networks
Authors: Gurlhosur Punam Karadge , Sankpal Dr. S.V.
Published: February 2019

Advances in wireless communications have enabled the development of networks of a large number of small inexpensive, low-power multifunctional devices. These wireless Adhoc networks present a very interesting and challenging area and have tremendous potential applications. Communication protocols are the heart and soul of any communication network and the same is true for the Adhoc networks. Because of their great potential for providing safer and healthier environments for human beings they have attracted extensive interest from industry and academia. These Adhoc networks are usually operated in energy constraint environments. Therefore, from a networking perspective, energy efficiency is a critical objective in the design of communication protocols.This paper describes improvement of an energy efficiency routing for ad hoc network utilizing the high energy paths. We present a comparative analysis of existing AODV protocol and energy efficient AODV protocol which is modified to improve network lifetime in MANET. Simulation results indicate that the routing schemes are more efficient than existing well-known routing protocol.
Stochastic Programming for Optimal Decision Making through Scaling Measures
Authors: Padi Tirupathi Rao , Paidipati Kiran Kumar , C Umashankar
Published: February 2019

In this paper, a stochastic programming problem for scaling measures similar to Likert's format is developed. The objective function is formulated with a view of maximizing the expected decision making score. The constraints are designed with minimum expected decision score and with minimum targeted precision. The very objective of this problem is to find the decision variables of finding the optimal handled number of assignments by a manager in different categories. While developing the programming problem, the statistical measures such as mean and variances of decision scores are derived from the developed stochastic models based on bivariate stochastic processes as a result of spread sheet experimentation. Sensitivity analysis is carried out with the numerical outputs after solving the derived NLPP using a mathematical software LINGO.
Analysis of Key Factors of Economic Performance Influencing Environmental Management - A Study of Indian Mining Industry
Authors: Ranjan Rashmi , Das Niladri
Published: February 2019

This paper provides an insight of the relationship between economic performance and environmental management which is necessary for sustainable development and economic prosperity. The present paper uses factor analysis methodology for identifying the major factors relating to economic performance which also enhances environmental management in mining industry.The survey has been conducted in four subsidiaries of Coal India Limited (CIL) which are Bharat Coking Coal Limited (BCCL), Dhanbad, Central Coalfield Limited (CCL), Ranchi, Coal Mines Planning and Design Institute India Limited (CMPDIL), Dhanbad and Eastern Coalfield Limited (ECL), Asansol. This study identifies four factors, namely risk related driver, image related driver, societal related driver and efficiency related driver of economic performance which should be integrated with corporate strategy of the company for sustainable growth and development.
Dashboard for Assessing Data Centers Green Compliance
Authors: Binesh Fatemeh , Muthaiyah Saravanan
Published: February 2019

Abstract: Nowadays, ICT sector activities and in particular Data Centers are known as an important environmental hazard. With the increasing popularity of the Internet and cloud computing, this threat seems to even get worse in the near future. Despite this increasing importance, there is still little have been done about data centers environmental affects and in particular measuring their green compliance level including all three Rs of waste management (Reuse, Reuse and Recycle). This paper tries to introduce a dashboard for evaluating data centers level of green compliance regardless of their tier. However, the dashboard is proposed based on Malaysias data centers condition, it still can be beneficial to data center managers in other parts of the world and researchers to open up new research possibilities.
M-CRM on Cloud Computing by (m-learning)
Authors: Khozouie Nasim , Fotouhi-Ghazvini Faranak
Published: February 2019

Todays ,organization want to provide the best possible experience to each and every customer, every time and every where they engage with organization . organizations want to know each customer inside and out, and empower every individual in businesses to deliver consistent, top-notch customer experiences . All this is possible with m-CRM investment. In this paper we describe how Implementation CRM by m-learning tools. But The implementation of m-learning need to enterprise m-LMS that expensive and Very complicated .In order to decrease cost and complexity , m-learning can Launch on cloud computing.
Data Centers As an Emerging Environmental Threat in Malaysia
Authors: Binesh Fatemeh , Muthaiyah Saravanan
Published: February 2019

Abstract: In the past decade, global attention towards environmental stewardship has increased. Concerns about air pollution, after pollution and hazardous substances have made governments and businesses to move towards greener policies and application. In between, ICT sector as a fast raising industry. Data centers despite the rapid worldwide growth, have not been under consideration until recently. This paper takes a look at this emerging thread and the negative impacts of data centers activities on the environment. Moreover, the global attempts towards this issue were reviewed and were compared to that of Malaysia.
Utility Based Resource Allocation Model for Cloud Services
Authors: Judi J.Antony , Arasi F.Ezhil Mary , Govindarajan Dr.S.
Published: February 2019

Minimizing Resource allocation problems under the demand and price uncertainty in cloud computing environments is the motivation to explore a resource provisioning strategy for cloud consumers. In this paper a utilization-based optimal cloud (UBOC) algorithm is proposed to minimize the total cost for provisioning resources in a certain time period. To make an optimal decision, the demand uncertainty from cloud consumer side and price uncertainty from cloud providers are taken into account to adjust the tradeoff between on-demand and oversubscribed costs. Using this UBOC user can share cloud resources and pay based on the usage and the results show that this algorithm can minimize the total cost under uncertainty. It also provisions the resources to remove the demand uncertainty.
Lean Six Sigma in Africa: Fad or real solution of competitiveness?
Authors: Mezouari Said El , Bouaouda Zahira , Drissi Hicham
Published: February 2019

Companies tend increasingly to turn to the so-called continuous improvement in order to improve their performance and thus enhance their competitiveness approaches. In times of crisis, the use of these approaches becomes mandatory. In this context, the Lean Six Sigma is incontestably today a vehicle for business development as it allows performance improvement through various appropriate tools on one side, and incitement to contribution of different actors in the company, on the other side. In Africa, the Lean Six Sigma looks like an opportunity that seems to come at the right time in an environment that seems to need it. Is it then a management instrument emerging from a fad phenomena, or is it a real tool for performance improving for African companies, responding to a real need?
A Visual Comparative Study of Multi-Objective Transportation Problem in Several Approaches
Authors: Moussa Mahmoud Ibrahim
Published: February 2019

The main objective of this study was to present in one applet java program the five approaches for solving the Multi-Objective Transportation Problem (MOTP). The program was built using the java programming language, to solve the MOTP and to visualize the solution steps. In addition, the study made a comparision between the four different approaches used to solve the MOTP. For better understanding, the solution procedure is illustrated with a numerical example.
Self Regulatory Organizations in Indian Microfinance Sector
Authors: Rao D. Suryachandra , SRAVANI M.
Published: February 2019

Introduction of Micro Finance Institutions (Development and Regulation) Bill, 2012 is a land mark in the history of Indian Microfinance Industry. This bill aims to provide for the development and regulation of microfinance institutions in India. One of the salient features of this bill is that all NBFCâ€MFIs must be members of at least one selfâ€regulatory organization (SRO) recognized by the RBI and comply with the code of conduct prescribed by the SRO. Even though the introduction of the Microfinance bill is a bit late, all the stakeholders appreciated and welcome the move of the Government. The microfinance industry in India is highly distributed and has many small players. The Reserve Bank of India (RBI) has limited presence on the ground. As the MFIs have businesses in the hinterland, there is a need for self-regulatory organizations (SROs) to enforce some self-discipline in the sector. An SRO is a voluntary body appointed by the industry participants to monitor the functioning of all players in the industry and bring in some degree of standardization in industry practices. These organizations operate under the overall regulatory supervision of the main regulator and help the main regulators in accomplishing their regulatory objectives. This mechanism provides an effective and efficient form of regulation in the constantly changing business environment because SROs virtually strive to strike an intelligent balance between the interest of its members and their regulatory responsibilities delegated by the main regulators. So, an SRO for microfinance institutions will play a complementary role to the Reserve Bank of India. Normally, this kind of entities knows the industry best and in many ways has the understanding, knowledge and ability to recognize a problem before it becomes too big. The authors made an attempt in this paper to provide a conceptual understanding on self-regulatory organizations (SROs), their functions and benefits, give clarity about SROs in Indian financial system in general and in Micro Finance Sector in particular. This paper also highlights the issues to be handled by RBI, while designing the policy frame work for SROs. Also focuses on contemporary challenges for self-regulatory organizations with a view to enable them to formulate strategies to overcome.