bluuebunny/crossref_metadata_2025 huggingface dataset:
Analysis of the Election Advertising Management Process in Cyberspace: A Qualitative Study from Experts
Authors: Mahor Gilani Peyman , Nasrollahi Kasmani Akbar , Babaee Mohammad
Published: August 2024

Elections are one of the most significant arenas for public participation in decision-making in a democratic system, affected by various factors. The expansion of the use of virtual networks in various social, political, economic, and cultural dimensions of people's lives has influenced the quality and quantity of elections. Based on this, the main objective of this research is to study and analyze the precise processes of election advertising management in cyberspace to gain a deeper understanding of the approaches and strategies used in this field and how these advertisements impact voters. In this study, we aim to identify key success factors in managing digital election campaigns and propose solutions to enhance their effectiveness and efficiency to increase electoral participation and democracy. The research is applied in purpose and qualitative in method. Among qualitative research approaches, the study was conducted using the content analysis approach. Initially, after a thorough review of the research background, research questions were formulated and interviews were conducted with 10 experts and specialists through purposive and snowball sampling methods. The findings from the interviews were coded using Glaser and Strauss's three-stage theoretical coding method (1967) in the MAXQDA22 software environment and analyzed using Klaizi's method (1973). The credibility of the findings was also established using Lincoln and Guba's (1989) criteria for credibility, confirmability, dependability, and transferability through methods such as using a second coder and providing rich descriptions of research findings, culminating in the formulation of the final model. The findings of this research are categorized into four main axes: a) Functions of election advertising management in cyberspace, encapsulated in 5 themes: "setting election advertising objectives," "identifying target communities, competitors, and analyzing social-political trends," "determining advertising strategies," "managing political advertising," and "monitoring and evaluating the advertising process"; b) Challenges of election advertising in cyberspace in the form of 3 themes: "political-social damages," "economic damages," and "legal damages"; c) The role of election advertising in cyberspace in the form of 4 themes: "the extent of practical, informational, instrumental, and methodological use of election advertising," "reducing and eliminating the limitations of traditional advertising in cyberspace election advertising," "normalizing in election advertising in cyberspace," and "forming field and non-field reactions in election advertising in cyberspace"; d) Methods of election advertising in cyberspace in the form of 3 themes: "use of multimedia content on social networks," "creating campaigns, websites, blogs, and electoral SMS systems," and "indicators and techniques of election advertising."
Examining religious scholars' fatwas for Iranian Shiites during the Qajar period
Authors: Khodaei Masoumeh , Torabi Farsani Soheila , Boushasb-Gousheh Feizollah
Published: August 2024

One of the periods of prominent and influential presence of scholars among the people of Iran is the Qajar era. With the rule of the Qajars in Iran, another stage of developments in Iran's history will take place and a new chapter of political and social life will be opened for Iranians. A life that is more influenced by the statements of mujtahids and scholars and their religious fatwas than in previous periods. Therefore, this research was carried out with the aim of "examining the fatwas of religious scholars for the Shiite people of Iran during the Qajar period". The library research method was done using books, articles and theses. Then, the religious fatwas of the scholars regarding the war between Iran and Russia, the "Reghi" contract, the fatwa of Mirza Shirazi, and the constitutionalism, and the fatwa of Akhund Khorasani and Sheikh Fazlullah Nouri were examined and it showed that during the Qajar era, people were most influenced by the scholars of the time and less so. They obeyed the orders and agreed to the activities of the Qajar rulers.
Exploring the Use of Gamification in Enhancing Employee Engagement in Entrepreneurial Firms
Authors: Nolte Matthias
Published: August 2024

This study aims to explore the use of gamification in enhancing employee engagement within entrepreneurial firms, examining employees' perceptions, effective gamification strategies, the impact on engagement, and implementation challenges. This qualitative research employed semi-structured interviews with 20 participants from various entrepreneurial firms. Purposive sampling ensured that participants had relevant experience with gamification. Interviews were conducted until theoretical saturation was achieved, each lasting between 45 and 60 minutes. Data were transcribed verbatim and analyzed using NVivo software, following a systematic coding process to identify themes, categories, and concepts. The analysis revealed four main themes: Perceptions of Gamification, Gamification Strategies, Impact on Employee Engagement, and Challenges in Implementation. Positive attitudes included enjoyment and increased productivity, while negative attitudes encompassed frustration and stress. Effective strategies included goal setting and rewards, interactive elements, and social engagement. Gamification positively impacted motivation, behavior, social dynamics, job satisfaction, retention, work-life balance, and innovation. Challenges identified were technical issues, employee resistance, resource constraints, and difficulties in measuring effectiveness and sustaining engagement. Gamification significantly enhances employee engagement in entrepreneurial firms by making work more enjoyable and motivating. However, successful implementation requires addressing technical issues, employee resistance, and resource constraints while ensuring continuous innovation. The study provides practical recommendations for leveraging gamification to foster a more engaged and productive workforce.
Emerging Technologies in Strategic Management
Authors: Mirzaei Abasat , Darbani Shoaleh
Published: August 2024

This article highlights the importance and necessity of studying the challenges and opportunities presented by emerging technologies in the field of strategic management. With the rapid pace of technological advancements, businesses are faced with unparalleled opportunities for innovation and development. However, these opportunities also bring challenges, including the need for continuous adaptation to new technologies and managing the changes they bring. From autonomous surgery to automation in manufacturing, emerging technologies have profound impacts on management and entrepreneurial approaches. Utilizing various case analyses, this article delves into the role of technology in shaping entrepreneurial ecosystems and strategic management, highlighting the importance of continual learning and flexibility for success in these dynamic environments. Ultimately, the article underscores the significance of collaboration between organizations, governments, and other stakeholders to promote responsible and sustainable innovation.
The Role of Big Data in Product Development Strategies in Startups
Authors: Kazemi Saeed , Saberi Sina
Published: August 2024

This study aims to explore the impact of big data on product development strategies within startups, focusing on how it influences innovation, operational performance, and market competitiveness. This qualitative research employed semi-structured interviews with managers and experts from various startups actively utilizing big data in their operations. The study design facilitated an in-depth understanding of the practical applications, challenges, and opportunities presented by big data in the context of startups. Three main themes were identified: "Product Development Strategies," "Challenges of Using Big Data," and "Opportunities Arising from Big Data." Each theme comprised several categories, including market analysis, product innovation, customer engagement, data management challenges, data accuracy and security, new customer insights, product optimization, and new product development. The study concludes that big data plays a crucial role in enhancing the innovativeness and competitiveness of startups by providing valuable insights for product development and market strategies. However, startups face challenges related to data management, accuracy, and security that must be addressed to fully leverage big data's potential.
Technological-Based Social Entrepreneurship Strategies for Addressing Homelessness
Authors: Jafari Zeynolabedin , Jafari Mohammadbagher
Published: August 2024

This study aims to explore how technological innovations and social entrepreneurship can be effectively utilized to address the issue of homelessness, focusing on identifying sustainable and innovative solutions that can improve the living conditions and social integration of homeless individuals. Employing a qualitative research approach, data were collected through semi-structured interviews with 27 participants, including social entrepreneurs, IT experts, activists in the homelessness sector, and individuals who have experienced homelessness. Thematic analysis was conducted to identify main themes and sub-themes. The analysis revealed six main themes: Innovative Technologies, Innovation in Social Services, Access to Resources, Community Engagement, Sustainability and Development, and Social and Cultural Impacts. These themes encompassed various strategies, ranging from the use of mobile applications and online platforms to foster communication and manage data, to social entrepreneurship initiatives aimed at enhancing access to resources and promoting sustainable development goals. The study concludes that technological innovations and social entrepreneurship hold significant potential to address homelessness by offering sustainable solutions and facilitating social integration. It underscores the importance of community involvement and the need for a multidimensional approach that considers the social and cultural dimensions of homelessness.
Measuring the Success of Strategic Management Initiatives Using Key Performance Indicators
Authors: Mashinchi Ali Asghar
Published: August 2024

Key Performance Indicators (KPIs) reflect the capability of any management to predict changes in the work environment. Effective management must be able to identify environmental changes and view them as opportunities for growth and development in the rapidly changing contemporary world. Despite the significant role and importance of KPIs in management, extensive research and studies in this area have been lacking. Therefore, the primary focus of this research is to examine the relationship between various managerial variables and KPIs. The researcher aims to explore the relationship between certain managerial variables—such as emotional intelligence, managerial intelligence, and intellectual capital management—as predictors of managerial KPIs. This descriptive correlational study involves a statistical population comprising all experts and managers, totaling 210 individuals. Using a stratified random sampling method proportional to the population size, 136 individuals were selected. Questionnaires on managerial KPIs, emotional intelligence, managerial intelligence, and intellectual capital management were distributed to investigate 18 hypotheses derived from these variables and their relationship with managerial KPIs. Data were collected and analyzed using Pearson, Spearman, and multiple regression statistical methods. The findings indicated significant relationships between the dimensions of these variables and managerial KPIs. Furthermore, it was observed that self-management (with a beta value of 0.326), knowledge application (with a beta value of 0.282), unity and agreement (with a beta value of 0.268), and relational capital (with a beta value of 0.229) have a more positive impact on predicting the KPI variable compared to other variables.
Identification of the effective drivers on the the future of the marine tourism market (Case study: Southern coasts of Iran)
Authors: Mozafar Sedigheh , Makkizadeh Vahid , Dadkhah Sohail
Published: August 2024

The proximity of the southern provinces of the country to the Persian Gulf and the Sea of Oman, along with their extensive coastlines, indicates the significant potential of the country in marine tourism. Therefore, national and regional policy formulation should pay special attention to these southern provinces to leverage their latent potential in marine tourism and pave the way for their economic development. This study aims to identify the drivers affecting the future of the marine tourism market on the southern coasts of Iran. This research is applied in terms of its objective and descriptive-analytical in terms of data collection. It is exploratory with a quantitative-qualitative approach. Information was gathered using library research, field studies, and techniques based on environmental scanning and Delphi method. Through a review of the literature and analysis of upstream documents, initial drivers were identified and provided to experts. A total of 48 drivers were identified and finalized. Subsequently, a questionnaire in the form of a cross-impact analysis matrix based on scoring from 0 to 3 was designed to examine the influence and interdependence of these drivers. This questionnaire was then provided to experts to serve as input for the MICMAC software. Data were analyzed, and direct and indirect effects of the indices were assessed. Subsequently, ten key drivers were selected: private and public investment, marketing programs, advertising and information dissemination, infrastructure, budget and credits, inter-organizational cooperation, quality of facilities and services, establishment of social security, social platforms, beach beautification and organization, and holding festivals.
Qualitative Analysis of Entrepreneurs' Experiences in Sustainable Development and Environmentalism in Tech-Based Startups
Authors: Fayegh Moradi Hadi , Fayegh Moradi Mehdi , Bakhshi Hadi , Narimisaei Jale
Published: August 2024

The development of sustainable and environmentally friendly solutions is critical in today's world. Technology-based startups play a crucial role in achieving these goals through innovation and the use of advanced technologies. This study aims to qualitatively analyze the experiences of entrepreneurs in sustainable development and environmental domains within technology-based startups. This qualitative study utilized semi-structured interviews to collect data from 25 entrepreneurs active in sustainable development and environmental fields within technology-based startups. Theoretical saturation was achieved, and the data were analyzed using NVivo software. Four main themes emerged from the analysis: financial and investment challenges, technological challenges, environmental challenges, and opportunities and benefits of technology-based startups. Each theme included various subcategories and concepts, reflecting the diverse experiences and viewpoints of the entrepreneurs. The study highlights that technology-based startups face numerous challenges in sustainable development and environmental domains but also have significant opportunities. Addressing these challenges and leveraging the available opportunities can enhance the performance and sustainability of these startups.
Sustainable Business Practices in Technology Start-ups: A Qualitative Inquiry into Environmental and Social Strategies
Authors: Jafari Susan , Khajeh Naeeni Sepehr , Nouhi Nilofar
Published: August 2024

The objective of this study was to explore the sustainable business practices in technology start-ups, focusing on their environmental and social strategies. The research aimed to understand the motivations behind adopting sustainability, the specific practices implemented, the challenges faced during implementation, and the impact of these practices on business performance. This qualitative study employed semi-structured interviews to collect data from key personnel in technology start-ups, including founders, CEOs, sustainability managers, and other strategic decision-makers. A total of 19 participants were selected using purposive sampling. The interviews were transcribed and analyzed using NVivo software, following an inductive approach to identify themes. Theoretical saturation was achieved when no new themes emerged from the data. The analysis revealed five main themes: motivation for sustainability, environmental strategies, social strategies, challenges in implementation, and impact on business performance. Motivations included environmental concerns, market differentiation, regulatory compliance, ethical considerations, and economic benefits. Environmental strategies encompassed renewable energy use, waste management, sustainable product design, carbon footprint reduction, water conservation, and green procurement. Social strategies focused on employee well-being, community engagement, fair labor practices, stakeholder collaboration, customer education, social innovation, and inclusive hiring practices. Challenges included financial constraints, technological barriers, organizational resistance, supply chain complexities, regulatory hurdles, and market perceptions. The impact on business performance was positive, enhancing financial outcomes, operational efficiency, brand loyalty, innovation, and employee satisfaction. This study provides a comprehensive understanding of the sustainable business practices in technology start-ups, highlighting the multifaceted benefits and challenges of sustainability. The findings offer valuable insights for practitioners, policymakers, and researchers, emphasizing the importance of integrating environmental and social strategies into business operations to achieve long-term success and societal impact.
An Assessment of Undergraduate Students’ Perceptions of Communication Platforms and Content Used in Communicating Drugs and Substance Abuse: The Case of Laikipia University in Kenya
Authors: Oduor Juliet A. , Mwithi Florence , Yieke Felicia
Published: August 2024

The continued rise in the prevalence of Drugs and Substance Abuse (DSA) among university students has been linked to insufficient communication on the topic. This is in spite of sustained communication by respective universities to promote knowledge and ideal attitude and practices. Correspondingly, Social Networking Sites (SNSs) are increasingly being adopted by universities as platforms for communicating with their students on topical issues, including DSA. Conversely, empirical evidence indicate that audiences’ perception of the media used in specific communication situations can impact on their response to the content and message therein. Hence, employing an institutional based cross-sectional convergent mixed methods design, and Laikipia University as a representative of other public universities in Kenya, this study sought to examine the perceptions of the University’s first year and second year undergraduate students towards the communication platforms and content used by the University to communicate about DSA. The study established that while the students acknowledged the use of both traditional and online platforms by the University, they expressed preference for online platforms and desire for content that met the specific affordances of the SNSs used.
Marginalization of Trainers in Technical and Vocational Education and Training in Kenya
Authors: Bett Harry K. , Ndile Lynette M. , Boit Ruth J.
Published: August 2024

While TVET plays an invaluable role in the Kenyan economy, education at this level is still held in low esteem. Although many studies have focussed on marginalization of the institution in general or the trainees therein, there are hardly studies that focus on trainers’ marginalization. This study is a narrative which focusses on global and local literature related to TVET trainer marginalization and possible remedies. TVET trainers in Kenya are marginalised in their professional development and training, in their recruitment into the profession, and even with respect to their scheme of service which is haphazard and not harmonised. This review utilises labelling theory to demonstrate how TVET trainers are marginalised, and how this may be remedied. A practical implication from the study is that there is need to stress on individual and institutional initiatives so as to mitigate TVET trainer marginalization. Individuals can, for example, utilise social media avenues for professional development so as to improve their pedagogy and other training-related aspects. Socially, the society plays an important role in labelling theory. In this regard, TVET trainers’ marginalization can be mitigated with active involvement of members of the society who can help paint a positive image of these institutions, their trainers and trainees.
The Impact and Reflection of Vulgar and Ugly Acts in Live Streaming
Authors: Song Mufan
Published: August 2024

This paper examines the proliferation of vulgar live streaming content on platforms like Douyin and TikTok, focusing on its impacts on individual viewers and societal values. Through case studies of two female anchors, it explores the motivations behind creating such content, audience characteristics, and the resulting consequences. The study recommends enhancing content regulations, fostering viewer discernment, and implementing policies to curb the spread of vulgar content, thereby promoting a healthier online environment.
Road safety development evaluation in the ASEAN region
Authors: Zhu Zhiyuan
Published: August 2024

Catch a glimpse of the serious and severe traffic situation, it is conceivably that the systematic assessment of road safety in the dimension of national level is indispensable and extremely essential. In this connection, the main body of the article proposed a set of evaluation measure based on Entropy-TOPSIS-RSR. In addition, the reliability and scientific nature of this method were tested through robustness analysis. In conclusion, the proposal of the measure will definitely provide a scientific decision-making basis for the formulation of action plans and resource allocation in Southeast Asia in the future.
The Impact of the Global Financial Crisis on the UK Banking System
Authors: Chen Ziyan
Published: August 2024

This study's objective is to determine the extent to which the global financial crisis has had an impact on commercial banks located in the United Kingdom. The research project utilized a straightforward random sample method and collected data from the websites of UK commercial banks. The project collected data from a representative sample of commercial banks operating in the UK every year between the years 2006 and 2015. Descriptive statistics, correlation analysis, and regression modelling are all going to be utilized in this study's data collection and interpretation processes. In this inquiry, the dependent variable that was utilized to determine how well banks performed before, during, and after the beginning of the global financial crisis was the return on equity, which is also known as ROA. According to the findings of the study, when multiple correlations and multiple regressions were taken into consideration, it was found that the independent variables were responsible for a total of 57% of the variance (ROA) in the dependent variable. This was discovered after accounting for multiple correlations and multiple regressions.
Research on Optimization Strategies for the Resilience of Grass-roots Grid Governance in Complex Risk Environments
Authors: Guo Suhui
Published: August 2024

Under the complex risk environment, grass-roots grid governance has the problems of over-administrative service process, tendency of introducing technology to be performative, the subject power is always single, and the structure system is in weightlessness. In order to enhance the resilience of grass-roots grid governance, the status of grass-roots grid governance should be clarified, the content of grass-roots grid governance should be controlled, the form of grass-roots grid governance should be shaped, and the norms of grass-roots grid governance should be formulated. In governance, the administrative authorities should pull in multiple forces, lay a good foundation for grass-roots grid governance, use modern technology to enhance resilience, improve grass-roots grid supervision, introduce technical talent, ensure the effectiveness of grass-roots grid governance, reduce administrative intervention, and improve the power of grass-roots grid autonomy.
Universal Steganalysis for image Based on Genetic Algorithm and Grey-SVC
Authors: Wu Yuehong , Zhuang Shen , Ma Lihong , Feng Zixian
Published: August 2024

The isolated samples can produce some effect on distinguishing the best classifying plane, which becomes one of causes of less performance of universal steganalysis that uses Support Vector Machines (SVM) as classifier. This paper proposes a new universal steganalysis algorithm for image based on Genetic Algorithm (GA) and Grey Support Vector Machines (GSVM). The algorithm firstly catches characteristic of noise signal in wavelet domain of image, then utilizes GA search samples which are used to train, and finds the best characteristic of species, finally makes grey relational degree between sample characteristic and the best characteristic of species participate in training of SVM, thus constructs a GSVM to be a classifier of steganalysis. The result testing on the large numbers of images indicates that the proposed universal steganalysis algorithm has less false positive rate and better classifying performance compared to Holotyak’s algorithm which has the same characteristic with above algorithm, which indicates that GSVM can reduce effect of isolated samples.
Warehousing Cost Optimization in the Restaurant Brands International (Canada) Inc.
Authors: Yang Chao , Wang Yuan
Published: August 2024

Restaurant Brands International (RBI), a global catering company, faces significant warehousing cost challenges, primarily driven by labor expenses. This study aims to minimize these costs while maintaining service quality through an integer linear programming model for optimal employee scheduling. The model incorporates various constraints, such as the minimum number of shifts per week and employee preferences, and considers real data from RBI’s financial reports. Sensitivity analyses were conducted to assess the impact of salary adjustments, changes in the minimum number of shifts, and the reduction of part-time work opportunities. The results indicate that the optimized scheduling model can significantly reduce labor costs and improve operational efficiency. The findings provide a reference for RBI and other companies with similar warehousing needs, emphasizing the importance of flexible scheduling, employee satisfaction, and adapting to peak demand periods.
The Problems and Countermeasures of Chongqing's University Think Tanks Participating in Government Decision-Making
Authors: Guo Peiyao
Published: August 2024

Chongqing has abundant talent and academic resources, and has a solid foundation for building university think tanks. There are problems with the decision-making and consulting abilities of researchers, poor communication between the government and university think tanks, and low efficiency in converting theoretical output into practical application in Chongqing's university think tanks. Therefore, the service of think tanks to government decision-making is still insufficient, and the efficiency of adopting or forming policies for think tank results is not high, resulting in insufficient decision support. In this regard, it is recommended to create a flexible and scientific talent management approach, facilitate information communication channels between the government and universities, and accelerate the process of transforming theoretical achievements into practical applications
Does Firm’s ESG performance matters for corporate export? Evidence from China
Authors: Yang Qihan
Published: August 2024

Firms' ESG performance is a vital factor for sustainable development. Corporate export, as one of the most significant firm international strategies, plays a crucial role in their decision-making. This study conducts theoretical analysis and empirical tests on the relationship between firm’s ESG performance and corporate export using panel data of Chinese listed companies from 2011 to 2016. We employ the fixed effect regression model based on the panel dataset and find that firm’s ESG performance significantly positively affects corporate export. Our main findings have certain implications for enterprises in coping with sustainable development and empowering the international corporate strategy.
Exploring the Pathways of Intelligent Media Technology Intervention in the Reform of Aesthetic Education in Higher Education
Authors: Dong Guangchao , Hu Lingling
Published: August 2024

The reform of aesthetic education in higher education institutions is urgently needed to adapt to contemporary educational concepts and development principles. Intelligent media technology, characterized by abundant information resources, strong timeliness, and high interactivity, offers new avenues for reforming aesthetic education in higher education. The current challenges faced by this reform include the neglect of aesthetic education, the low digital literacy of the teaching staff, and the potential risks associated with intelligent media technology. Therefore, guided by the principle of "student-centered education," this paper explores the pathways of integrating intelligent media into the reform of aesthetic education in higher education from four perspectives: enhancing the digital literacy of aesthetic education teachers and students; optimizing the top-level design of higher education institutions; integrating high-quality aesthetic education resources and building intelligent media platforms for aesthetic education; promoting diversified linkages to achieve organic integration; and strengthening network supervision to improve the aesthetic education support system.
Research on Advertising Creative Strategies for Shenyang Subway in the Era of Media
Authors: Zhu Xiaona
Published: August 2024

With the rapid development of information technology, the era of media convergence has arrived, and its profound influence has penetrated into every corner of the advertising industry. In this context, the advertising on Shenyang subway, as an essential part of urban public transportation advertising, has also encountered challenges and opportunities in terms of its creative strategies and expression methods. This article will conduct an in-depth analysis of the current status of advertising creative strategies on Shenyang subway and propose corresponding optimization suggestions to promote innovative development in this industry.
Research on the Application of Qufu Cultural and Creative Products Under Design Psychology
Authors: Sun Xun , Li Xiyun , Ren Weijia
Published: August 2024

Based on design psychology theory, this research explores the connection between design psychology and cultural and creative products by considering consumer motivation and the relationship between design and demand. It integrates social, consumer, and design psychology into the design concept of cultural and creative products, aiming to enhance the cultural connotation and user psychological needs of Qufu cultural and creative products, thereby promoting the continuous development of Qufu's cultural and creative industry.
Analysis of Professor Wu Kun's Philosophy of Information
Authors: Duan Yong
Published: August 2024

Professor Wu Kun established a profound Information Philosophy system in 2004, this is a great theoretical exploration, which has profound theoretical value. But I have a great difference with Professor Wu. Professor Wu distinguished three essences of the concept of information: signal, source and consciousness. Professor Wu's mistake is to confuse associations with signals, and he thought that signals themselves are not real. The reason why the "catching moon in the water" is absurd is not because the moon in the water is unreal, but because the association that people have after seeing the moon in the water is unreal. I believe that calling three fundamentally different things information is unscientific and leads to misunderstanding, which can cause serious problems. According to Professor Wu, the existence of the world is composed of matter and information, rather than matter and consciousness as the traditional world picture. Professor Wu is wrong with his description of the concept of real, and then he used this wrong understanding and unscientific concept of information to reclassify existence, which leads to his wrong direction in the study of ontology.
Exploration of Investment Risk Causes and Prevention Measures in Real Estate Enterprises
Authors: Fang Zhen
Published: August 2024

In China's national economic system, the real estate industry is a pillar industry that not only directly relates to the growth of the national economy but also profoundly affects the quality of life of the general populace and the stable development of society. In recent years, with the increasingly complex global economic environment, frequent adjustments in national macro policies, and intensified market competition, real estate enterprises face new challenges. Investment, as the core driving force for profit growth and sustainable development of real estate enterprises, is undeniably important. However, investment itself is a high-risk activity, especially in the real estate industry, where various risk factors such as market fluctuations, policy changes, financial pressures, and management mistakes can pose significant challenges and even lead to investment failures. Therefore, it is crucial to deeply analyze and study the types and causes of investment risks in real estate enterprises, and to formulate and implement targeted and effective risk prevention measures to ensure the health and stability of the entire real estate industry, as well as the continuous growth of the national economy and the improvement of people's livelihoods.
AI technology, technology and the future of humanity
Authors: Liu Yiming
Published: August 2024

As an important part of modern technology, artificial intelligence (AI) technology has made remarkable progress in many fields and has had a profound impact on human society. This paper discusses the development status and trend of AI technology, the reasons and background of its rise, and its application and impact in today's society. By analyzing the role of AI technology in promoting the progress of human civilization and scientific and technological progress, as well as its future development prospects and challenges, this paper aims to explore the important role of AI technology in promoting social progress and improving the quality of human life.
Practice and Case Analysis of Risk Management in Silicon Valley "Garage" Entrepreneurship
Authors: Lao Jiayi
Published: August 2024

As the cradle of global scientific and technological innovation, Silicon Valley has nurtured many start-ups, among which the "garage" entrepreneurial culture has promoted the birth of countless business miracles with its unique creativity, keen market insight and unremitting innovation spirit. However, the entrepreneurial process is full of uncertainties, and risk management has become the key to ensure the steady development of startup companies. By analyzing the types of market risk, technology risk, capital risk and talent risk in the process of starting a garage in Silicon Valley, and combining with the practical cases of typical startup companies such as Airbnb, this paper expounds in detail the implementation process of risk management, including risk identification, evaluation, monitoring and control. The article further summarizes the successful experience and shortcomings of Airbnb in risk management, and provides valuable reference for other Silicon Valley "garage" startups. Finally, this paper puts forward risk management strategies and suggestions for Silicon Valley "garage" startups, aiming to help startups better cope with risk challenges and achieve steady development. The research results of this paper not only enrich the risk management theory, but also provide practical risk management tools and methods for Silicon Valley "garage" startups.
Pragmatics as an inspiration for language teaching
Authors: Hu Yingli
Published: August 2024

This paper discusses the application value of pragmatics theory in language teaching practice. The article from the theory and practice of two levels of development. At the theoretical level, the basic principles of pragmatics, such as the cooperative principle and presupposition theory, have a profound impact on language understanding and production. At the practical level, the author advocates integrating pragmatic awareness into the classroom, improving students' pragmatic competence through case analysis, role playing and other interactive ways, so that they can flexibly use language in actual communication, instead of just mastering grammar rules and vocabulary knowledge. In addition, the paper also focuses on the role of cultural factors in pragmatic understanding, emphasizing that understanding and respecting cultural differences is the key to improving pragmatic competence in cross-cultural communication.
A Comprehensive Evaluation of Digital Economy Development Level in China Based on the TOPSIS Method
Authors: Chen Yining
Published: August 2024

Exploring the measurement of the digital economy development level plays a crucial role in analyzing the disparities in digital economy development across China's provinces, formulating differentiated policies, and promoting balanced national digital economy development. This study first constructs an evaluation system for digital economy development levels, comprising 14 tertiary indicators. The weights of each indicator were determined using the Analytic Hierarchy Process (AHP), revealing that the number of domain names, the number of Internet broadband access users, as well as fiber optic cable line length, are significant factors. Subsequently, the TOPSIS method was utilized to measure and compare the digital economy development levels of 31 provinces (autonomous regions and municipalities). The results indicate that coastal provinces such as Guangdong, Jiangsu, and Zhejiang have higher levels of digital economy development, while the development levels in the central and western regions are relatively lagging. The study proposes policy recommendations to narrow the inter-provincial digital economy development gap and promote balanced and sustainable digital economy development nationwide, including strengthening infrastructure construction, implementing differentiated policies, fostering regional coordinated development models, and optimizing the talent cultivation system.
Study on the Impact Mechanism of Supply Chain Integration on Supply Chain Resilience
Authors: Luo Fuhong
Published: August 2024

In recent years, the auto parts manufacturing industry has been facing multiple challenges, such as economic fluctuations, technological changes, etc. Improving SCR has become an urgent need for the development of the industry. This paper explores how automotive parts manufacturing companies can enhance supply chain resilience by optimizing SCI and analyze how this relationship changes in the context of market turbulence. The study shows that all three dimensions of SCI, namely supplier integration, internal integration and customer integration, can significantly enhance supply chain resilience. Relational capital and supply chain agility play an important role as mediating variables, while MT negatively moderates the supply chain integration and resilience relationship. This study not only deepens the theoretical understanding, but also provides new perspectives for practice, emphasizing that when formulating supply chain strategies, firms need to consider the multidimensional impact of integration to ensure the sustained stability and long-term competitiveness of the supply chain.
Commercial Operation and Marketing Strategies of Sporting Events
Authors: Bao Jingwen
Published: August 2024

As globalization continues to deepen, sporting events are not only economic competitions but also intersections of culture and commerce. The commercial operations and marketing strategies of sporting events directly affect the success of the events and can even promote the development of the sports industry and urban economies. Currently, with the increasing demand from audiences for viewing sporting events, coupled with the widespread use of new media and big data technologies, higher requirements are set for the commercial operations and marketing strategies of these events. To some extent, as bridges of cultural exchange, sporting events possess unique charm and can bring substantial economic benefits to host cities. Therefore, how to effectively manage commercial operations and develop comprehensive marketing strategies deserves significant attention. This paper aims to delve into the commercial operations and marketing strategies of sporting events, analyze the current market environment and audience demands, and propose targeted strategic recommendations to support the sustainable development of sporting events.
Research on The Construction of Community Workers Team in The New Era
Authors: Yang Hao
Published: August 2024

At present, with the continuous advancement and development of smart cities, driven by the reform of network information technology and the rapid development of intelligent devices, community construction in the new era has become an indispensable part of urban construction, and community governance and services are playing an increasingly important role. The community is the smallest cell of the city. Improving community services is of great significance to grassroots governance. If there are problems with the community team itself, good social governance cannot be carried out. The current imbalance in the structure of the community worker team cannot meet the needs of residents, resulting in difficulties for community workers in carrying out certain specific work. This article analyzes the causes of the problem from three aspects: the structure, management, and work of the new era community team. By drawing on the advanced experience of community work construction at home and abroad, it puts forward suggestions from the aspects of enhancing the enthusiasm of community members, improving the conditions of the community team, and innovating the system and mechanism of the community team.
Efektivitas dan Kualitas Kepemimpinan dalam Manajemen Pendidikan Islam
Authors: Daulay Muhammad Roihan , Pulungan Husniah Ramadhani
Published: August 2024

The aim of this research is to describe the factors that support the effectiveness and quality of leadership in Islamic education management. The method used is literature study from Google Scholar starting from 2020-2024. The results show that eight important factors were found that influence the effectiveness and quality of leadership in Islamic education management, which include: transformational leadership as much as 38%, curriculum development as much as 15%, character development as much as 14%, resource management as much as 13%, vision and mission as much as 7%, adaptability as much as 6%, community involvement as much as 4%, up to continuous learning as much as 3% .Novelty from this research found that the highest tendency was the transformational leadership factor at 38% and the lowest was the continuous learning factor at 3%. This shows that recent studies regarding leadership still focus on determining appropriate role models so that the management process can run ideally. Meanwhile, the urgency of sustainable learning has not been a study that is often discussed even though this factor can determine the continuity of learning patterns in the future. Therefore, this research can be a reference for future researchers so that it can be further developed and applied with various relevant approaches and studies.
Cracking Dreams: An Analysis of the Three Stages of Symbolism of the Egg in Sherford Anderson's 'The Egg'
Authors: Yang Mingou
Published: August 2024

This paper examines the symbolism of the egg in Sherwood Anderson's short story 'The Egg'. By analysing the recurring presence of the egg in three symbolic stages - hope and opportunity, challenge and endeavour, and failure and humiliation - this study explores how the meaning of the egg shifts throughout the narrative. The paper discusses the literary and practical significance of these symbolic stages, highlighting the story's critique of the American Dream and its wider social context. By delving into the inner lives of the characters and the symbolism of the egg, this analysis provides a nuanced understanding of Anderson's commentary on the pursuit and ultimate disillusionment of the American Dream.
Challenges Faced by Teachers to Implement Single National Curriculum at Primary School Level in District Sahiwal
Authors: Haneef Iqra , Farid Nasira , Zahra Tehseen , Ullah Ehsan , Ali Shoukat , -ul-Ain Qurat , Yousaf Rabia
Published: August 2024

A national curriculum can also provide a basis for assessment and accountability by establishing standards for student achievement and providing a framework for evaluating students’ progress and teacher effectiveness. Teachers can assess the efficacy of a single national curriculum based on its relevance to real-world contexts and future employability. The study aimed to determine the teachers' attitudes and perceptions about the single national curriculum at the school level. This study was conducted in the district of Sahiwal. After attaining the list, 25 primary schools were randomly selected for the data collection. In these selected schools, 128 teachers were working and were considered the sample of the present study. Well-structured questionnaires were used to collect data from teachers. Data were analyzed through Statistical Packages for Social Sciences (SPSS). The management is willing to implement the new curriculum, and 43% of the teachers agreed. 44% of teachers agreed that the new curriculum improves the students' critical thinking and problem-solving process. Results described that 37% of the teachers agree that for successful implementation of a Single national curriculum (SNC), the textbook should be provided to the staff to meet the standards followed by the teachers. It was recommended that collaboration among various stakeholders, such as government agencies, non-profit organizations, and local communities be encouraged.
Applications of Artificial Intelligence in Human Resource Management in Asia
Authors: Rasheed Amir , Ahmad Shahrukh , Kaleem Suraiya , Ibrahim Kainat
Published: August 2024

This study investigated the applications of Artificial Intelligence (AI) in Human Resource Management (HRM) across Asian countries from 2010 to 2024. The research employed a mixed-methods approach, combining quantitative analysis using Multivariate GARCH models and Data Envelopment Analysis (DEA) with qualitative insights from industry experts. The study found that AI adoption in HRM has significantly increased over the past decade, with particular growth in recruitment, performance management, and employee engagement. Results indicated a positive correlation between AI implementation and HR efficiency, with a 15% average increase in productivity across sampled organizations. However, challenges like data privacy concerns and the need to upskill HR professionals were identified. The study provides valuable insights for HR practitioners and policymakers in leveraging AI technologies while addressing associated challenges in the Asian context.