bluuebunny/crossref_metadata_2025 huggingface dataset:
Collective response to public health emergencies and large-scale disasters: Putting hospitals at the core of community resilience
Authors: Paturas James L. , Smith Deborah , Smith Stewart , Albanese Joseph
Published: July 2024

Healthcare organisations are a critical part of a community’s resilience and play a prominent role as the backbone of medical response to natural and manmade disasters. The importance of healthcare organisations, in particular hospitals, to remain operational extends beyond the necessity to sustain uninterrupted medical services for the community, in the aftermath of a large-scale disaster. Hospitals are viewed as safe havens where affected individuals go for shelter, food, water and psychosocial assistance, as well as to obtain information about missing family members or learn of impending dangers related to the incident. The ability of hospitals to respond effectively to high-consequence incidents producing a massive arrival of patients that disrupt daily operations requires surge capacity and capability. The activation of hospital emergency support functions provides an approach by which hospitals manage a short-term shortfall of hospital personnel through the reallocation of hospital employees, thereby obviating the reliance on external qualified volunteers for surge capacity and capability. Recent revisions to the Joint Commission’s hospital emergency preparedness standard have impelled healthcare facilities to participate actively in community-wide planning, rather than confining planning exclusively to a single healthcare facility, in order to harmonise disaster management strategies and effectively coordinate the allocation of community resources and expertise across all local response agencies.
The synergy between the UK senior manager regime area of ‘reasonable steps’ and diversity and inclusion
Authors: Dhillon Ramita
Published: July 2024

Regulators were somewhat late to the game when identifying the true value of diversity, especially given the global nature of financial services. Only in the past few years have they managed to focus on the benefits of diversity and inclusion in all its forms and at every level of an organisation. The paper aims to offer some insight into the diversity and inclusion journey that both the financial industry and the regulator have been on, and continue to be on. This has accelerated during the past few years and is driven by an overwhelming need to raise standards within the industry, but also to provide insights into the positive benefits of diversity by allowing the breadth of experience, knowledge and insights to thrive in an effective, all-encompassing and forward-looking business strategy.
Optimising asset value through world class asset management strategies
Authors: Lai (Miners) Catherine , Walraven Brenna
Published: July 2024

In today’s economic climate, asset managers are constantly challenged to cut costs while increasing revenue. Shareholders demand more, as do occupiers. Based on global experience and practical execution success, this paper will describe how the use of world class asset management strategies can exceed the expectations of both sides of the revenue and expense equation and enhance value. The focus of this paper is on the human element of the role of asset managers and property managers. It will demonstrate the importance of valuing people and provide insight into how to achieve world class asset management practice (WCAM). It will also demonstrate how the achievement of WCAM drives peak performance and engenders value leverage. The paper will highlight that a creative approach to the management of an asset is a critical element to ensuring that an asset or portfolio can take its place in the ‘world class’ category and outperform its competition.
Artificial intelligence and financial services: Regulatory tracking and change management
Authors: Banwo Adedayo
Published: July 2024

Artificial intelligence (AI) is becoming an increasingly relevant compliance tool for regulated financial firms. Advances in computing power, data analytics and additional regulatory reporting requirements mean that potentially AI can be expanded into even more compliance areas. This paper relies on 2017 research demonstrating the ability of AI algorithms in a supervised learning environment to predict the importance of UK statutory instruments. It argues that this research is analogous to the technical requirements for regulatory tracking, impact assessment, and change management in a regulated control environment. Furthermore, it provides that such algorithms can be effectively utilised by regulated financial firms to provide an automated regulatory compliance, impact assessment and change management compliance tool.
Our common estate: Planning for land in large-scale urban development
Authors: Karadimitriou Nikos , Manns Jonathan
Published: July 2024

This paper explores the role that land plays in the process of large-scale urban development, with a particular focus on England. In doing so, it looks at the role that both strategic and non-strategic land can play in the process. It considers the current context and identifies the need for new development models to come forward. The paper proposes one means by which public-sector land, a ‘common estate’ to the extent that assets are held indivisibly by various public-sector organisations for the provision of goods and services, could be better deployed to help address the housing delivery challenges faced.
Why are older inner-city buildings vacant? Implications for town centre regeneration
Authors: Esther Yakubu Itohan , Egbelakin Temitope , Dizhur Dmytro , Ingham Jason , Sungho Park Kenneth , Phipps Robyn
Published: July 2024

The historic precincts of suburban cities in New Zealand are characterised by partially occupied, vacant or abandoned buildings, which are located in key locations of the central business districts (CBDs). Increasing unoccupied spaces and low demand for older buildings are detrimental to the socio-economic growth of many provincial towns in New Zealand. The study discussed in this paper sought to: 1) investigate the proportion of totally/partially existing vacant older buildings within the town centre of suburb-#; 2) identify the underlying factors that contributed to emergence of the vacant buildings and the consequences of the prevalent vacancy rate on suburban town centres; and 3) recommend possible ways to increase the demand for these buildings. Using a mixed-methods approach for data collection, the research findings showed a vacancy rate of approximately 86 per cent (n = 47) of older heritage buildings located in the main high street of suburb-#. Additionally, several factors were identified to be responsible for the high vacancy rate of the older buildings: 1) building conditions; 2) social factors; 3) economic factors; and 4) building regulations. The research findings provided significant suggestions on how property redevelopment coupled with town centre regeneration can be used as a responsive strategy that can attend to the changing needs of owners, occupiers and visitors, as well as ensure compliance to commercial and regulatory demands of seismic strengthening of older heritage buildings.
The future of airports: Capitalising on mobile devices to enhance the traveller experience and to maximise retail opportunities
Authors: Griffiths Stéphanie
Published: July 2024

The objective of this paper is to assess the key consumer trends affecting airports and to see how mobile could be one answer to helping airports move from a B to B (business to business) business to a B to C (business to consumers) one and maximising non-aeronautical revenues.
The NextGenPSD2 Framework in a pan- European PSD2 Account Access context
Authors: Scheja Ortwin , Machielse Wijnand
Published: July 2024

European regulators have promoted increased innovation and competition in the retail payments market and now require banks to allow third-party providers access to online accessible bank accounts (XS2A). Based on the legal requirements and differences in national jurisdictions, the Berlin Group NextGenPSD2 has stipulated that pan- European XS2A interoperability requires harmonised standards and an open governance model for the creation of such standards. This paper describes the background and details of the harmonisation achieved within the NextGenPSD2 Framework, as well as implementation coverage and future evolution of this framework. The authors argue that the harmonised technical standardisation offered by NextGenPSD2 will help European market players to build new use cases, business models and schemes.
Investors at a crossroads: Implications for risk management, trading and the real economy
Authors: Rebonato Riccardo
Published: July 2024

The recent market turmoil has increased the risk aversion of investors for some structured products. The withdrawal from opaque and complex structures, however, has not affected all asset classes to the same extent, and, away from credit, demand for yield enhancement has continued almost unabated. This is not a temporary phenomenon, but is part of a secular trend. The size, scale and leverage of this investing activity are such that it is changing the relationships between implied and realised volatility, the distributional features of asset returns and blurring the distinction between ‘underlying’ and ‘derivatives products’. The implications for risk management are discussed.
Communicating with the public before, during and after major emergencies: The UK's Ten-Step Cycle
Authors: Samuel Chris
Published: July 2024

The UK Government introduced the Civil Contingencies Act 2004 with the express aim of ensuring that the country would be prepared to respond to, and recover from, all future major emergencies. One element of the legislation is the duty for Communicating with the Public, which was designed to provide a framework in which the responding agencies could promote and foster resilient communities, through all stages of the disaster cycle, by providing timely and appropriate warnings and information. To support that work, a new piece of informal guidance, the 'Ten-Step Cycle', was published in June 2007 by the Civil Contingencies Secretariat, in conjunction with the National Steering Committee for Warning and Informing the Public. Designed to provide responding agencies with a 'route map' to help implement the duty of communicating with the public, this paper will give readers an insight into how this new initiative works, explaining the steps that local resilience forums need to take.
Aligning rights-holders’ marketing assets with brand marketers’ needs
Authors: Giovino Mark
Published: July 2024

There is no simple answer to the challenge marketers, rights-holders and agencies face when considering the best approach to align properties or rights-holders’ assets with brand marketers’ needs. The following is intended to serve as both a philosophical and a tactical guide or process to approach this question. If the reader finds themselves nodding in agreement or questioning how new or revolutionary the points are, then perhaps, as counter-intuitive as it may seem, this paper has served its purpose. Is it not true that tackling a new challenge or more complex skill set always requires being grounded in the fundamentals? To use sports as an example, people often revere great performances, accomplishments or championship moments, but overlook the hours, years or even lifetime of practising the basics in the pursuit of that endeavour. This is not to say that the points and information to follow are elementary; rather, if the approach is deliberate and all necessary steps are followed, then Aristotle’s words continue to hold true and can be applied to the process described in this paper: ‘The whole is greater than the sum of its parts.’ These words are often quoted by coaches all over the world when addressing their teams and seem an appropriate context, as sports is often the default sponsorship landscape many think of when discussing sponsorship and the rights-holder/brand marketer relationship dynamic. Admittedly, this topic may not be as glamorous as making a game-winning play or merit the attention of anyone outside the marketing profession, but at the same time, the author is confident that both cases share a common goal: to find success by becoming the best at what they do. If this sounds a bit too quintessential, the author would again offer that to reach the end game, one must first break down the process into many smaller steps, and as one starts the process (or revisits it, as will be most likely the case for many reading this), it is essential to place the highest value on the preparation for getting there. This paper discusses the process and steps that can be taken to align rights-holders’ assets and brand marketers’ needs.
Choosing digital lending partners for banks and making partnerships work
Authors: Wendel Charles
Published: July 2024

More banks are now considering partnering with FinTechs in lending areas, both for business and for consumer loans. Potentially, these partnerships offer multiple benefits to banks, allowing banks to improve their end customer experience by leveraging outside expertise, reduce the cost of lending and open a new source of revenue and deposit generation relatively quickly. The selection and due diligence process conducted by banks, however, can extend beyond a year. It often involves a dozen or more bank departments, some with conflicting agendas and without a limited time frame for decision-making. Internal bureaucracies and a complex decision-making process can result in a bank focusing on near-term pain points rather than its more encompassing needs. It can also lead to the selection of vendors that may excel in one area (for example, digital account opening) but lack the broader digital capabilities a bank ultimately requires as it continues its transition to digital. This paper aims to identify critical issues that banks need to address as they select a lending partner, implement the partnership agreement and alter it as their requirements change. It focuses on the following:
• Options banks should consider in working with FinTechs and other vendors
• Internal strategic decisions banks need to make before doing so
• Internal decision team that is required
• Due diligence checklist for vetting lending partners
Readers will benefit from practical recommendations concerning how a bank should organise its approach to increase the likelihood of a targeted and successful due diligence process.
Upper funnel ad effectiveness and seasonality in consumer durable goods
Authors: Qin Vivian , Pauwels Koen
Published: July 2024

Brands usually invest in a portfolio of ad products for brand consideration and conversion. To gauge performance, brands often use ad-attributed metrics to compare return on advertising spend (ROAS) across different ad channels. There are two shortcomings with this approach. First, it relies on a predetermined attribution window (eg 1 day, 14 days, 30 days).1 The resulting ROAS does not only favour lower funnel ads, such as paid search, but could change with different attribution models. Secondly, attributed performance metrics usually do not consider seasonality, and organic consumer demand changes over the course of the year, which could bias the estimates of the effectiveness of ads. This could result in mistakenly attributing high organic demand to campaign performance. These issues are addressed with a seasonal autoregressive integrated moving average with x/exogenous variables (SARIMAX) model, accounting for seasonality and brands' past performance. This analysis compares ad efficacy on total retail metrics, regardless of attribution methods. This method is applied to Amazon Ads for 15 brands in US consumer durables. While the lower-funnel ad product (Sponsored Products) sees a lot more current usage, higher-funnel ad products such as Sponsored Brands, demand side platform (DSP) display, and Streaming TV Video are all found to have higher efficacy. Brands should evaluate their ad-product performance at regular intervals to avoid under-utilising high-performing ad products. Future research is also encouraged to replicate this methodology in different verticals and locales for generalisability.
Issues for payments in virtual economies
Authors: Teitelbaum David E. , Elders Ming-Hsuan , Alavian Reva P.
Published: July 2024

The following paper reviews the state of US regulation of virtual currency systems within social network and computer and video gaming applications. It begins by providing a framework for analogising evolving virtual payment systems to existing ‘real-world’ systems, since regulation by analogy is the primary tool for agencies and courts attempting to make sense of novel systems that do not fit precisely within currently regulatory structures. The paper then uses this paradigm to discuss the potential application of certain key federal regulatory regimes — including anti-money laundering rules, electronic fund transfer regulations, ‘gift’ card regulations and financial privacy requirements — to different types of virtual payments and economies, focusing on key ambiguities and risks arising out of such regimes. Finally, the paper addresses non-regulatory aspects of virtual economies, such as the role of virtual currency as property and the role of currency providers as virtual central banks, in order to highlight areas where such factors may create risks for the providers and users of virtual currencies and a need for appropriate tools to manage those risks.
The best bidding method for your CRE sourcing initiative : A comparative analysis of popular competitive methods
Authors: Vitasek Kate , Kuchler Magnus
Published: July 2024

Every day hundreds of organisations conduct competitive bids to pick the best suppliers to meet their needs. Unfortunately, too many organisations are using the wrong competitive bidding tools for the wrong job. This often results in the selection of the wrong supplier or development of a contract that is not aligned with the organisation’s objectives. Using the wrong competitive bidding method is like putting a square peg in a round hole; forcing a fit is myopic and inefficient. To further complicate things, newer, more collaborative approaches have emerged that tout the benefit of allowing buyers to gain insight and improved supplier innovation through more collaboration with suppliers during the bidding process. Today’s corporate real estate (CRE) professionals should understand — and enthusiastically embrace — the entire suite of tools in the sourcing toolkit and carefully select the most appropriate competitive bidding method for their situation. This three-part paper provides a deep dive into competitive bidding practices and challenges CRE organisations and their sourcing counterparts face in their quest to ensure they are deploying sourcing best practices. Part 1 (this paper) provides an overview of each of the competitive bidding methods and outlines what each is and when it should be used. The paper answers the question, what is the right tool for your situation? Part 2 delves into research by the University of Tennessee on the use of collaborative bidding practices — especially the request for partner method. Finally, Part 3 provides a case study of how one CRE organisation successfully deployed a request for partner to shift from working with 20 suppliers to one strategic partner.
Defining social media ‘marketing multipliers’
Authors: Schultz Don E. , Block Martin P.
Published: July 2024

Using results from a comprehensive US online media usage questionnaire database of over 24,000 social media users, plus longitudinal analysis of five additional years of similar data (over 200,000 respondents), this paper develops a new social media planning model based on whether or not respondents give or seek purchasing advice from others. Those who do give/seek advice, the marketing multipliers, are critical to the marketer’s success. While they account for only 11.6 per cent of all respondents, members of this group have higher digital device ownership; spend more time with all forms of media, both traditional and interactive; and report being more influenced by media than other marketing methods. As active social media participants, they are the key elements in social media marketing success. By contrast, the 18.9 per cent who never give/seek advice, termed the nevers, have similar demographic profiles but are less actively engaged in giving or seeking advice using social media. This paper calculates influence lift among 31 media forms for the multipliers and the nevers in addition to average category growth. A new media allocation model is developed based on media consumption and advice giving/seeking. Suggestions for a new media planning model are also provided.
Be a good expert: Tell the truth
Authors: Beckett Paul
Published: July 2024

This paper is aimed at surveyors and other property professionals who currently undertake, or who are considering undertaking, expert witness work. Many technical specialists can rightly consider themselves ‘experts’; however, it is quite another thing to be a competent and useful ‘expert witness’. What is the difference, and how can an expert properly transfer their qualifications and experience from their day-to-day work to the provision of expert evidence that will be scrutinised by lawyers? This paper aims to answer such questions and to provide guidance on how experts can improve their delivery of expert evidence in line with the rules. Tips are provided on how to produce good written reports and effective oral evidence. Examples of recent case law demonstrate that the courts are clamping down on poor-quality experts by serving painful sanctions, ranging from scathing criticisms in judgments to custodial sentences. It is hoped that this paper will assist property professionals to better understand their role and what is required of them when they accept expert instructions from solicitors.
Creating accessible online forms
Authors: Whiting Jonathan
Published: July 2024

Forms are what make online interactions and transactions possible. Unfortunately, many forms present accessibility barriers to users with disabilities, especially users who are blind or have other visual disabilities. With planning and care, forms can be accessible to all users, including users with disabilities. There are four main steps to creating accessible forms. First, use the correct control type for the interaction. Native HTML elements are best, but if a custom form control is necessary, the interaction must be predictable and accessible. Secondly, each form control must have a clear label that is available to everyone. Thirdly, other important descriptions and instructions must be available to screen reader users. Fourthly, avoid errors if possible, and help users recover from errors if they occur.
Why digital brand content is like waste (and what can we learn from this)
Authors: Simián José Manuel
Published: July 2024

Digital content is in many ways like solid waste — both have similar cycles of use and disposal, and similar trajectories when it comes to value and property rights. This analogy has two important real-life implications: on the one hand, digital content pollutes just like waste, and it becomes imperative to develop practices to minimise or recycle digital content (something that can yield bottom-line benefits); on the other, seeing content as waste shows how people rarely think of unused digital content as a commodity — something with value and which may be transferred to another owner. This, in turn, highlights the need for standardised methods and formulas for the objective measurement of both the quality and value of digital content.
Communicating in a crisis: A risk management issue?
Authors: Gregory David
Published: July 2024

This paper argues that most post-exercise or incident debriefs suggest that communications could have been better. It explores some of the difficulties of communicating in a crisis and suggests that if organisational culture does not allow for good communications in ‘peacetime’, then they are unlikely to be any better in a crisis situation. It is therefore suggested that crisis communications should be treated as a risk management issue and given a place on the corporate risk register so that the issue can be managed through an appropriate risk management action plan. The paper mainly focuses on internal communications although it also refers to the importance of media and external communications as part of an overall communications plan. Reference is made to the report following the Virginia Tech disaster in 2007 and the problems associated with communications in a university environment. The paper aims to provide the reader with a clearer understanding of some of the reasons why communications often fail in an incident and suggests some ways in which things may be improved in the future.
Hedging the impact of climate change in the catastrophe space
Authors: Chang Carolyn W. , Chang Jack S.K.
Published: July 2024

Unprecedented increases in climate change-induced extreme loss events have raised major concerns about the inadequacies of catastrophe risk financing in the insurance/reinsurance industry. The US Federal Reserve’s ultra-low interest rate policy following the 2008–2009 financial crisis, however, has transformed the catastrophe space into a new normal. Demand shocks from an influx of third-party capital have prompted capacity expansion, risk capital redistribution and premium reduction, resulting in a convergence and expansion of the traditional reinsurance and the securitised catastrophe bond markets. This research investigates optimal allocation of these two inherently different assets to help achieve ex ante full catastrophe risk sharing and intermediation. By constructing a novel two-agent sequential optimisation framework that mimics the economics of the reinsurance/insurance markets, we demonstrate through simulation how net present value (NPV)-maximising reinsurers and hedging cost-minimising insurers optimally allocate these two assets and mitigate the impact of climate change relative to catastrophe arrival intensity and severity, and other reinsurance and catastrophe bond characteristics.
Inter-organisational response to disasters
Authors: Paturas James L. , Smith Stewart R. , Albanese Joseph , Waite Geraldine
Published: July 2024

Inter-organisational communication failures during times of real-world disasters impede the collaborative response of agencies responsible for ensuring the public’s health and safety. In the best of circumstances, communications across jurisdictional boundaries are ineffective. In times of crisis, when communities are grappling with the impact of a disaster, communications become critically important and more complex. Important factors for improving inter-organisational communications are critical thinking and problem-solving skills; inter-organisational relationships; as well as strategic, tactical and operational communications. Improving communication, critical thinking, problem-solving and decision-making requires a review of leadership skills. This discussion begins with an analysis of the existing disaster management research and moves to an examination of the importance of inter-organisational working relationships. Before a successful resolution of a disaster by multiple levels of first responders, the group of organisations must have a foundation of trust, collegiality, flexibility, expertise, openness, relational networking and effective communications. Leaders must also be prepared to improve leadership skills through continual development in each of these foundational areas.
Condition survey and repair proposals for Melin Daron, a derelict Grade II listed mill building in Aberdaron
Authors: Roberts Gethin
Published: July 2024

The roof of Melin Daron, a derelict Grade II listed mill building in Aberdaron, on the Llŷn Peninsula in northwest Wales, had succumbed to leakages over two decades, which left some structural timbers exposed to the elements with some section decayed beyond repair. Mortar joints to the mill building’s exterior walls had almost perished with sections of the internal walls of the corn dryer section partially collapsed, leaving the structure in a precarious situation. In the short term some of the most important structural timber elements had to be repaired, along with repointing masonry and patch repairing the roof with a limited pot of money secured by the client while they sourced a larger funding pot through the National Lottery Heritage Fund (NLHF) to fully repair and preserve this unique building in the long term. This paper seeks to explain the thinking behind the steps taken to make the mill building weathertight while preserving and sympathetically altering historic details that give its unique character. It examines the identification and assessment of defects, before considering various options for conservation and repair.
A new architecture and production model for ATM and self-service software: Enhancing revenue opportunities and reducing cost of channel delivery
Authors: Walsh Nigel
Published: July 2024

Surveys, such as a recent one conducted by Level Four Software, reveal that financial institutions are increasingly interested in new business models and services for their ATM channel. The rise of open standards that abstract the services and presentation software on the ATM from the proprietary hardware mean that financial institutions now have an opportunity to change the way they produce and distribute ATM services and make it a much more dynamic customer touch-point. But to achieve this, ATM deployers will have to embrace a new approach that draws on some lessons learned in the automotive industry over the past few decades. If correctly harnessed, banks and ATM deployers can use software built on these principles as the key to unlocking considerable business value from the ATM channel, offering a greater range of personalised customer services at their ATMs, and opening up new revenue opportunities. The basics of this approach and the benefits it could yield are outlined in this paper, along with a high-level view of the recent technology changes that are making it possible.
Increasing revenue generation by improved customer flow and sale points: Dubai Duty Free
Authors: Staunton Sean
Published: July 2024

Every retailer strives to have the most inviting shop possible. Customer flow is key to this. The customer needs to be engaged for every moment that they are in proximity to the retail outlet. This paper discusses how Dubai Duty Free deals with this challenge.
Permission-based e-mail marketing in the Indian context: Factors affecting consumer consent
Authors: Gupta Nimit
Published: July 2024

The combination of market growth and the profusion and convergence of new technologies has opened many new opportunities for marketing promotions and advertisements. By obtaining consumers’ consent to receive marketing messages, organisations can leverage the low cost of e-mail communication at the same time as building consumer trust. To determine the factors that influence consumers’ consent to receive marketing messages, this study employed a structured questionnaire to survey 200 people. The study identified three factors: perceived benefit, trustworthiness and ease of differentiation. This research is the first to conceptualise permission-based marketing as a technique in Indian marketing and to measure the factors related to it.
Social media: Entering the conversation
Authors: Wilson Alan
Published: July 2024

A major duty of Western journalism is to tell people what
is happening in the world so they can make informed choices about
how their democratic institutions and leaders are and should be
operating. Today, the road to informing younger people — and a
growing number of those older — runs through social media. Yet
news-related information delivery is only one of many reasons
people use social media. Competition comes from personal uses such
as conversations with friends and family, sharing information about
restaurants people may be thinking about frequenting, or simply
publishing snapshots of the day. This makes the effort to connect
with and engage the audience through social media channels all the
more important. This paper focuses on steps involved in engaging
people online, from finding and listening to the people you want to
connect with, to being prepared to enter conversations, to actually
engaging people. This paper proposes ways to develop a coordinated
social media approach that could help enhance an organisation’s
brand image.
Operation Spring: How Swedish authorities took out Sweden's biggest narco bank
Authors: Sohlén Magnus
Published: July 2024

This paper is a case study of a multi-agency investigation of a currency exchange office that served as a bank for organised crime. The paper describes how the investigation was carried out, with inter-agency cooperation being a key factor in its success. The purpose of the paper is to inspire other law enforcement agencies to initiate this type of investigation, as exchange offices and hawala brokers act as facilitators for organised crime to transfer their criminal profits into new crimes, making it extremely important to combat them. The paper also highlights the need for supervisory authorities to be more effective in controlling these types of business activities as it is naïve to think that only criminal investigations will stop them. To achieve this, new legislation and better cooperation between authorities are needed.
Artificial intelligence pitfalls and how to avoid them
Authors: Armstrong-Barnes Matt
Published: July 2024

Artificial intelligence (AI) is a mainstream technology and has become a cornerstone in digital transformation initiatives. Founded on sound academic principles, why do so many projects fail? Getting AI into business pipelines is a relatively new discipline that faces several of the same challenges as traditional software development and many that are specific to the discipline. This paper aims to highlight the common pitfalls that hamper AI projects, from initiatives that are interesting science projects to abstract dreams. Putting the proper controls in place will drive success while achieving the fine balance between killing innovation with too much governance or creating the Wild West with too little. There are many foundations needed to help mitigate many of the common pitfalls and are significant contributors to getting AI over the line and into production in a way that creates market differentiation.
Creating public assets from brownfields: A comparison of policies and practices in the United States and Germany
Authors: Kotval-K Zeenat , Meitl Cassi , Kotval Zenia
Published: July 2024

Brownfield redevelopment is a major urban issue on a global platform. As older industrial sectors give way to new clean and green industries, the physical remnants of older industrialised areas need to be addressed. Brownfields have the potential of being change agents in communities as they move from being industrial ruins to adaptive reuse or open spaces. This paper explores how brownfields can become public assets and how polices and regulations in two continents promote, hinder or challenge this transformation.
Do not push me: A disruptive content and media transformation
Authors: Armstrong Brad
Published: July 2024

Traditional marketing, especially in the B2B space is one that is designed to push content to its audience. This strategy is built on a comfortable and default content and media plan that is due for disruption. Media and content consumption behaviour as well as increasing privacy regulation is further catalysing the need for this disruption. This paper proposes a move from traditional marketing to a modernised content publishing model that leverages the evolving media landscape while infusing the purpose and objectives of the business. This offers an opportunity to rethink how modern marketers engage with their audience by building a relationship through both traditional media push and modern subscription-based pull strategies and tactics. The author outlines six areas that are ripe for disruption that will push and pull you to think, act and measure like a publisher, resulting in a consistent content promise that is both valuable and entertaining to your audience, customers and your business.
Humanising of the brand voice on social media: The case of government agencies and semi-state bodies
Authors: Mullan Anita , Kidney Etain
Published: July 2024

With the growth of social media, many government agencies and semi-state bodies have started conversing with the public in a much more humanised voice than the bureaucratic tone that would traditionally have been expected. This humanised voice is much more colloquial in its language and conveys a personality behind the brand. This article examines how the tone of voice used by Irish government agencies and semi-state bodies impacts upon their relationship with the public. The research proposes that government agencies, which typically experience a more polarising brand loyalty, are enjoying higher levels of trust, satisfaction, commitment and control mutuality among the public who follow them on social media since their adoption of a humanised brand voice. This in turn has a more positive impact on attitudes towards the government agencies responsible for those organisations. The results build upon the limited literature related to the use of a humanised brand voice by government agencies and semi-state bodies on their social media accounts, and presents practical recommendations to help such organisations benefit fully from social media.
A consumer-centric framework to develop insights for effective integrated marketing communications campaigns
Authors: Sciarrino JoAnn , Prudente John
Published: July 2024

While the idea behind insight creation for integrated marketing communications (IMC) in the advertising and marketing industry has been around for decades, there has always been a shroud of mystery behind the actual creation. Often described as ‘more art than science’, insights creation has long been thought of as an unteachable skill.1 Through the use of a consumer-centric framework, this paper examines whether advertising and marketing professionals are able to harness necessary facts to explore, understand and develop a meaningful consumer insight. Based on depth interviews and case studies, the results suggest that practitioners need to uncover important ‘learnable’ components related to business, brand, culture and audience, while also relying on internal mechanisms such as judgment, interpretation and creativity to guide decision-making. The proposed consumer-centric insight development tool enables a fresh look at the learnable components to develop insights for new IMC work.
Cost model evolution of custody
Authors: Fors Göran
Published: July 2024

How realistic is it that clients can pay, or are willing to pay, more for custody in the future? Will clients be willing to pay for tailor made services? Will the increasing risk level and regulatory burden change how fees are calculated? Will static fee models be replaced with more granular models to at least ensure fair pay and provide incitement to change behaviour? These are some of the important questions for the industry today and an attempt is made to address some of them in this paper.
Successfully optimising retail space from existing airport facilities
Authors: Benham Doug
Published: July 2024

This paper is based on a presentation given at the ACI Europe Trading Conference in Porto in April 2009. The aviation industry today is facing a series of unprecedented challenges and airport retailing is not immune with falling passenger numbers and changing consumer spending patterns. As businesses strive to indentify strategies in response, this paper looks at the key area of retail space. Investment in providing the optimum quantity and quality of retail space is vital for success going forward. Benchmarking has shown how much retail space should be provided and the close link between space and sales, but it is also necessary to ensure that investment in passenger processing and creating an exciting retail environment is carried out. At Macquarie, this strategy is fully embraced and case studies are described here from Macquarie's airports.
Responsible and ethical use of emerging technology
Authors: Thiagarajan Srividhya , O’Donnell Alethea
Published: July 2024

Emerging technologies such as digital interfaces and data analytics tools are rapidly transforming the financial services industry. These innovative technologies help financial services companies to reach more customers and meet them on their own terms. In fact, these tools have been a necessity in the pandemic world. Deployment of such new technologies, however, requires a careful consideration of risks. With customers’ financial interest and trust at the forefront, companies must be mindful of the complexity of emerging risks. The pace of change is rapid, and regulations are constantly evolving. While consumers expect ease of doing business, they are also increasingly concerned about data and privacy issues. Compliance & Ethics professionals are constantly challenged with balancing risk and innovation. Nevertheless, they can also act as enablers and catalysts by focusing on the responsible and ethical use of emerging technology. In this paper, we introduce readers to the tenets of responsible and ethical use of technology and data; namely, technology should be purposeful, humanistic, ethical and should work for all consumers. We then provide practical ideas and insights to create compliance programmes aimed at business owners, consumers and employees. These programmes include digital risk assessments, digital upskilling, digital and data compliance programmes and data ethics principles.
Excellent airport customer service meets successful branding strategy
Authors: Paternoster Joanne
Published: July 2024

Excellent customer service is the synergy created when an airport's ability to exceed its customers’ needs and expectations consistently matches its customers’ perception that their needs and expectations are well met.This is particularly challenging in the airport environment where, although many are responsible for the delivery of services, the customer and other stakeholders often hold the airport operator accountable for the level of service provided airport-wide. If airport management takes a strategic and holistic approach to customer service and airport branding, customer satisfaction with the airport experience can be significantly improved and airport net revenues can be tracked to show a direct relationship with increased customer satisfaction.
Performance and prospects of smaller UK regional airports
Authors: Halpern Nigel , Graham Anne
Published: July 2024

This paper investigates the traffic and financial performance of smaller UK regional airports between 2001 and 2014. Fourteen airports that typically serve less than 5 million passengers per annum were selected for the analysis. A period of strong growth in passenger demand was experienced from 2001 to 2007, driven largely by low cost carriers. The period from 2007 to 2014 was characterised by declining demand, resulting in significant losses for many of the airports. Airline strategies, such as the use of an increased unit fleet size and average sector length, may further limit future prospects for smaller UK regional airports in favour of larger ones with greater local demand. The relationship between traffic throughput and the generation of aeronautical revenues seems to vary at airports. There is generally a strong and significant relationship between traffic throughput and the generation of commercial revenues and total operating costs at airports serving 3–5 million passengers, but the situation for airports serving fewer than 3 million is less certain.
Darwin Airport’s terminal expansion project
Authors: Ganley Tom
Published: July 2024

Darwin’s airport has long played a part in the economic development of this northern Australian city, and the recent terminal expansion has provided the capacity to help the region continue to grow. The AUD75m project is the biggest undertaken by the airport operator since the current terminal opened in 1991, with the building almost doubling in size from 16,000 to 27,000 m2. Built while maintaining 24-hour operations, the extension threw up a number of challenges that make the on-time and on-budget completion of the project an even prouder achievement for Darwin International Airport. The bigger, more efficient terminal now offers visitors a better customer experience and will support our airline partners to build their businesses into the future — improvements that will benefit our local tourism industry and regional economy.
Evaluation of a technical survey and the renovation needs of old rural wooden houses in Estonia
Authors: Alev Üllar , Kalamees Targo
Published: July 2024

Wooden detached houses represent the majority of buildings in rural areas in Estonia. The design service life of these rural wooden building is nearing its end. Before starting major renovation of these houses, a comprehensive survey of the buildings is required in order to determine all the visible and hidden damage of constructions. A renovation plan may be composed after the houses’ technical condition has been examined completely. This paper provides a description of the issues that need to be reported in a technical survey of an old log house. The relevant survey method was tested on 50 houses in Estonia. Besides describing survey components and methods, detailed information is given about building envelope elements and possible variations. All detected damage is described and illustrated with drawings and photographs. Every envelope component of a house should be checked for possible damage during an inspection. There are hidden components, especially below the floor where opening the construction or using a flexible camera is needed for an inspection. Most often, rot damage was found in foundation wall and log wall joints, the main reasons for it being broken or missing rain protection or waterproofing for the edge of the foundation. Often damage was identified in crawl spaces (floor beams) and near water leaks in the roof.
Frontier justice: A case study in imaging 19th-century legal records
Authors: Barnett Devrick , Cebula Larry
Published: July 2024

Formerly known as the ‘Frontier Justice Collection’, the Territorial Court Case Files for the Washington Territory (1853–1889) are not only some of the most important records held by the Washington State Archives, but also some of the most fragile. This paper describes the multi-year process of digitising these records and sharing them online.
Managing change in passenger security screening
Authors: Bloch Paul , Payne Claire
Published: July 2024

The scenes at UK airports on 10th August, 2006 demonstrated the impact that unplanned change can have on airport operation. However, change is nothing new to the passenger security-screening environment: over recent years, airports have implemented a series of aviation security regulations. If change is made to an operation without engineering the process, a reduction in throughput and productivity and an increase in passenger congestion and delays can be expected.These effects are experienced at many airports today.This paper explores a short-term solution to effectively integrating new processes into a passenger security-screening operation. It then discusses long-term options to respond to the challenges of the future.The paper applies the industrial engineering principles explored in the paper ‘Optimising passenger security-screening operations’from Journal of Airport Management, Vol. 1 No. 1.