CARTOGRAPHIC SOCIAL NETWORK SOFTWARE DEVELOPMENT FOR INTERNET USER EVENTS SEARCHING
Authors: Oleshchenko Liubov 
Published: December 2023

In today's world, virtual social networks have become an integral part of our lives. They serve as a means for us to connect with friends, make new acquaintances, share our thoughts and experiences, and interact based on shared interests, among other things. There are numerous options for activities, such as taking leisurely walks in picturesque places or attending interesting and educational events. However, discovering such events can be quite challenging. Often, individuals are required to sift through numerous social media groups to gather information about events and then pinpoint their locations on a map. If one is specifically seeking events in a particular area, the task becomes even more daunting. It entails initially identifying events on social networks and then cross-referencing their addresses on a map while calculating the distances to each of them. This extensive search process can be time-consuming before finding something nearby. In such scenarios, a social network integrated with cartographic methods can prove invaluable. Such a network enables users to plot events directly on a map, significantly simplifying the process of discovering interesting events. For instance, if we're looking for a concert in the city, utilizing this type of social network will allow to swiftly locate all events occurring within a specified radius of current location. We won't need to scour various websites or social media platforms to find individual events, as they will all be conveniently displayed on the map for easy access. In recent years, people have increasingly relied on online platforms and social networks to discover events, connect with others, and engage in various activities. This shift has created a demand for more efficient and user-friendly tools to search for events and locations. With the widespread availability of GPS-enabled smartphones, location-based services have become an integral part of our daily lives. Users expect applications that can provide them with real-time information about events and activities in their vicinity. As the digital landscape has expanded, so has the sheer volume of information available online. This has led to information overload, making it challenging for users to find relevant events without a dedicated platform to assist them. People are increasingly looking for ways to connect and interact with others who share their interests. A cartographic social network that helps users discover events not only provides valuable information but also fosters social engagement. There are significant business opportunities in the events and entertainment industry. Developing a platform that connects users with events can benefit event organizers, local businesses, and advertisers looking to target specific audiences. The continuous advancement of technology, including geospatial data processing, machine learning, and mobile app development, provides the necessary tools to create sophisticated and user-friendly cartographic social networks. The COVID-19 pandemic has accelerated the adoption of digital solutions for event discovery as in-person gatherings faced restrictions. Even in the post-pandemic world, digital event discovery is expected to remain a prominent trend. Today's Internet users have high expectations for seamless and personalized experiences. A well-designed cartographic social network can meet these expectations by offering features like event recommendations, location-based notifications, and user-generated content. The development of a cartographic social network for Internet user event searching is a highly relevant and promising area due to the evolving digital landscape, changing user behaviors, and the potential for technological innovation. Such a platform has the potential to provide valuable services to both users and businesses while addressing the challenges of information overload and the need for social interaction. In today's world, when information comes to us from various sources and the speed of its distribution is increasing, finding the right information can become a difficult task. This is especially true of finding a variety of activities. Today, there are a variety of platforms that allow users to create and join events. However, most of them do not completely solve the problem of finding events, especially in large cities with a large number of events taking place every day. One of the main problems that arise when searching for events is the lack of extensive filtering and categorization of events. Many platforms offer basic filters such as category and venue, but this is not always enough to find the interests event. Also a problem is the insufficient use of cartographic methods when searching for events, which forces users to use additional services to clarify the location of events. Cartographic methods allow displaying the location of the event on the map, which makes it easier to find and helps users to avoid problems with finding the location. In addition, the problem is insufficient functionality for creating user’s events, especially if the event is small and does not require additional financial investments. Organizers can have trouble spreading the word and attracting an interested audience, and therefore have to post information on many platforms in the hope of finding visitors. One of the main problems is also insufficient user interactivity with events. Often, platforms provide limited opportunities for communication between event participants, it is impossible to leave comments on events. Another problem is not being able to see the number of people planning to attend the event and the number of seats available. This can lead to the fact that it is impossible to get to the event, because there are too many people. It is also difficult for organizers to plan further details of the event without knowing the number of attendees. Organizers may have to cancel the event due to insufficient number of participants, organizers and participants will be able to find out about this in advance.