Informing Academia Through Understanding of the Technology Use, Information Gathering Behaviors, and Social Concerns of Gen Z
Authors: A. Buzzetto-Hollywood Nicole , Banks Troy , J. Hill Austin 
Published: November 2024

Aim/Purpose: The aim of this paper is to examine Gen Z students located in a representative region of the United States when it comes to technology use, news and information gathering behaviors, civic engagement, and social concerns and whether differences exist based on institutional type. The purpose is to report this information so that academics can better understand the behaviors, priorities, and interests of current American students.

Background: This paper investigates the mindset of Generation Z students living in the United States during a period of heightened civic unrest. Through the lens of the Theory of Generations, Uses and Gratifications Theory, and Intersectional Theory, this study aims to examine the Gen Z group and compare findings across populations.

Methodology: An electronic survey was administered to students from 2019 through 2022. The survey included a combination of multiple responses, Likert scaled, dichotomous, open-ended, and ordinal questions. It was developed in the Survey Monkey system and reviewed by content and methodological experts to examine bias, vagueness, or potential semantic problems. The survey was pilot-tested in 2018 before implementation in order to explore the efficacy of the research methodology. It was then modified accordingly before widespread distribution to potential participants. The surveys were administered to students enrolled in classes taught by the authors, all of whom are educators. Participation was voluntary, optional, and anonymous.

Contribution: This paper provides insight into the mindset of Generation Z students living in the United States, which is helpful to members of academia who should be informed about the current generation of students in higher education. Studying Generation Z helps us understand the future and can provide insight into the shifting needs and expectations of society.

Findings: According to the findings, Gen Z are heavy users of digital technologies who use social media as their primary source for gathering news about current events as well as information for schoolwork. The majority of respondents considered themselves to be social activists. When institutional type was considered, there were notable differences with the students at the Historically Black College or University (HBCU), noting the greatest concern with a number of pressing issues, including racial justice/Black Lives Matter, women’s rights, gun violence, immigration reform, and human trafficking. Less significance across groups was found when LGBTQIA+ rights and climate change were considered.

Recommendation for Researchers: As social media continues to proliferate in daily life and become a vital means of news and information gathering, additional studies such as the one presented here are needed. In other countries facing similarly turbulent times, measuring student interest, awareness, and engagement is highly informative.

Future Research: Future research will explore the role that influencers have in opinion formation and the information-gathering habits of Gen Z.