bluuebunny/crossref_metadata_2025 huggingface dataset:
The Role of Brand Image Mediates the Influence of Promotion on Purchase Decisions
Authors: Angeline Claudia , Suparna Gede , Dana I Made
Published: October 2023

Theoretical framework: The theoretical framework for this study illustrates the role of brand image as a mediating factor in the relationship between promotion and purchase decisions in the context of Rose All Day Cosmetics (RADC) in Badung Regency.   Purpose: This study aims to explain the role of brand image mediating the influence of promotion on purchase decisions of Rose All Day cosmetics.   Design/methodology/approach: This research was conducted in Badung Regency in January 2023. Data was collected using an instrument in the form of a questionnaire from 190 respondents, who were determined based on a purposive sampling technique. Before distribution, this instrument was distributed to 30 respondents and produced valid and reliable instruments. The data obtained were then analyzed using path analysis and the Sobel test.   Finding: The research results show that all hypotheses are accepted. The promotion has a positive and significant effect on purchase decisions. The promotion has a positive and significant effect on brand image. Brand image has a positive and significant effect on purchase decisions. Brand image can mediate the effect of promotion on purchase decisions. Brand image fully mediates the effect of promotion on purchase decisions. This research implies that a good brand image will influence consumer perceptions of promotions made to increase purchase decisions.   Research, Practical & Social Implications: This study helps us understand how promotions and brand image impact people's decisions to buy cosmetics. For businesses that sell cosmetics, this study provides useful advice. A good brand image is important, and promotions should match that image. This study is important because it helps companies make sense of promotions for customers.   Originality/value: This study brings a fresh perspective to the relationship between promotions, brand image, and purchase decisions in the cosmetics industry. While many studies focus on these factors separately, this research examines how they work together. The study also focuses on a local cosmetics company, Rose All Day Cosmetics, which adds a unique angle.
Uma revisão do livro: Ubiratan D’Ambrosio and Mathematics Education: Trajectory, Legacy and Future
Authors: Mendes Iran Abreu , Farias Carlos Aldemir
Published: October 2023

O objetivo deste ensaio, na forma de review, é apresentar e caracterizar o livro Ubiratan D’Ambrosio  and Mathematics Education: Trajectory, Legacy and  Future, organizado e editado por Marcelo C. Borba e  Daniel C. Orey, cujo foco central é a trajetória, o  legado e as perspectivas de futuro expressas e  impressas na obra, na vida e na con(vivência) dos  autores com o intelectual Ubiratan D’Ambrosio,  tomando como foco o campo da Educação  Matemática. O ensaio se justifica pela importância de  D’Ambrosio e de sua atuação nos debates  acadêmicos, no campo de pesquisa em Educação  Matemática em suas diversas dimensões, com  destaque para a Etnomatemática e a História da  Matemática. No livro, há diversos exemplos do  pioneirismo, inovação e renovação das proposições e  discussões acerca das relações entre Matemática,  sociedade, cultura e Educação, com impactos diretos  e indiretos na formação e ação de professores, bem  como na transformação social. Todos os exemplos são  expressos por pesquisadores que tiveram relações  pessoais e profissionais com D’Ambrosio e que, na  obra aqui resenhada, inserem seu testemunho a  respeito da presença desse intelectual da cena  brasileira em mais de meio século.
Mechanical analysis of multilayer composite materials with duroplastic matrix after exposure to low temperatures
Authors: Krzak A. , Nowak A.J.
Published: October 2023

Cryogenic engineering is gaining more and more interest in various industry sectors, which leads to an intensive search for effective solutions. The article presents the findings of mechanical testing conducted on glass-epoxy laminates at room temperature and after long-term contact with liquid nitrogen.To compare the impact properties and flexural strength, the samples were tested under cryogenic and room conditions, and then the fracture locations were identified using the Leica DVM6 microscope. The study brings value to the emerging field of cryogenic engineering by providing valuable information on the mechanical properties of glass-epoxy composites under cryogenic conditions.It has been found out that immersing the glass-epoxy composites into the Dewar had minimal influence on impact and flexural strength properties. The most noticeable changes were observed in the case of the EP_4_2 composite. The material consists of a solution of brominated epoxy resin in an organic solvent. It is used to produce laminates in electrical engineering and printed circuits in electronics, where it should exhibit excellent impact properties.One of the prospective research directions is a thorough analysis of the mechanical properties of the developed composite materials during cryogenic cycles.The study aims to determine the effect of different compositions of glass fabric-reinforced resin with a weight of 205 g/m2 on the mechanical properties of the developed composite materials at both room temperature and after long-term exposure to liquid nitrogen. Those investigations serve as surveillance for developing of new material solutions directed towards cryogenic applications and are essential for subsequent stages of research.
¿Las tiendas de barrio desaparecerán por la llegada del Hard Discount?
Authors: Novillo-Orozco Vicente Xavier , Naranjo-Rodas Pablo Patricio , Barreno-Yambay María Fernanda
Published: October 2023

El modelo de negocio Hard Discount o Tiendas de Descuento, en el Ecuador empieza a tener mayor protagonismo con la aparición de Supermercados TuTi, Santa María Express y Mini de Mi Comisariato. Las Tiendas de Descuentos para abaratar costos eliminan procesos tradicionales como almacenamiento, publicidad e intermediarios, lo que generará que sus precios sean más bajos, razón por la cual el comercio minorista tradicional se encuentran en peligro de desaparecer.

Con la presente investigación se busca conocer la percepción de los propietarios de tiendas de barrio sobre la afectación socioeconómica que generará la aparición de este modelo de negocio sobre el comercio minorista tradicional, en la ciudad de Quito. Se ha empleado el método de investigación cualitativa y de observación, a una muestra significativa de propietarios de bodegas de víveres, tiendas de barrio y minimarkets ubicados en la parroquia La Magdalena; sector con mayor crecimiento de tiendas minoristas de descuento duro, aplicando como técnica de recolección de información, la encuesta y entrevista.

Como resultado se evidencio que el crecimiento acelerado del modelo de negocio Hard Discount es una amenaza para la supervivencia de las tiendas de barrio, al ser su competencia directa. Los resultados muestran que las tiendas de barrio han experimentado una reducción en sus ventas y clientela.

Las tiendas de barrio durante años han sido quienes satisfacían los apuros y antojos de los consumidores, debido a su cercanía. La llegada del Hard Discount hizo temblar al comercio minorista tradicional, generando que varios micronegocios cierren sus puertas, al no poder competir con los precios que ofertan estas grandes cadenas de negocio.
RELAÇÃO DA SOBRECARGA DE TRABALHO DA EQUIPE DE ENFERMAGEM NA SEGURANÇA DOS PACIENTES
Authors: Campos Bibiana Moreira , Mendes Débora Fernandes , Da Anunciação Gislaine Martins , Cavalcanti Euni de Oliveira
Published: October 2023

Introdução: A enfermagem desempenha um papel crucial na recuperação e bem-estar dos pacientes, porém, é comum que os profissionais enfrentem uma carga de trabalho excessiva, caracterizada por jornadas extenuantes e escassez de pessoal, o que acarreta em riscos consideráveis para a segurança dos pacientes. Objetivo: Identificar como a sobrecarga de trabalho do enfermeiro afeta a segurança do paciente. Método: Este estudo consiste em uma revisão integrativa da literatura, com ênfase na descrição e uma abordagem qualitativa, a pesquisa dos artigos foi realizada nas bases de dados, LILACS (Literatura Latino-Americana e do Caribe em Ciências da Saúde), MEDLINE (Sistema Online de Busca e Análise de Literatura Médica), BDENF (Base de Dados de Enfermagem), publicados nos últimos 5 anos. Resultados: Foram encontrados 55 artigos, destes após a análise dos processos de inclusão e exclusão, restaram 17 artigos incluídos na análise.  Conclusão: Pesquisas têm indicado que a sobrecarga de trabalho da enfermagem coloca em risco a segurança do paciente, pois, ela está associada a erros de medicação, um aumento nas infecções adquiridas em ambientes de saúde, atrasos na administração de tratamentos, complicações após procedimentos cirúrgicos, retirada não programada de tubos e um incremento nas taxas de mortalidade.
TEORIA DA MUDANÇA: PROJETO FORÇA TAREFA CIDADÃ DE AUDITORIA PÚBLICA
Authors: De Carvalho Hugo Leonardo Menezes , Paschoiotto Waldemir Paulino , Schoepping Guilherme
Published: October 2023

O presente artigo tem como objetivo apresentar o projeto Força Tarefa Cidadã (FTC) realizado entre o Tribunal de Contas da União (TCU) e o controle social para ampliação do escopo de ações de controle, especialmente auditorias, em relação a aspectos de transparência e conformidade pública. Essa inovação colaborativa coaduna-se com os pressupostos da Teoria da Mudança em relação à implementação de solução de interação para promover mudanças na forma de atuação e permitir a realização de ações integradas que sirvam de insumos para auditorias e fiscalizações de modo a ampliar a capacidade de verificação e sinergia entre TCU e a sociedade civil.Utilizando de metodologia qualitativa de estudo de caso, pode-se observar que os resultados do projeto possibilitaram uma cobertura de análise de 40% dos municípios brasileiros, em um período de 11 meses, com alocação de 6 servidores de carreira, obtendo insumos de que os níveis de transparência existentes ainda não permitem a efetiva participação cidadã na fiscalização dos atos dos gestores públicos e necessitam de ações de controle externo institucional mais efetivas para sua melhoria.
PRÁTICA INOVADORA DE ENSINO UNIVERSITÁRIO TRANSDISCIPLINAR: PLANTAS MEDICINAIS BRASILEIRAS, ÉTICA AMBIENTAL E LÍDERES ÉTNICOS EM SITUAÇÃO URBANA NO RIO DE JANEIRO/BRASIL
Authors: Bolognani Fábio de Almeida , Machado Caroline Valéria da Silva , Vacite Mio , Gaspar Sandra Ávila , Gorini Cláudia Correia , Lopes Josiane Bentes , Da Silva Simone , Lage Celso Luiz Salgueiro , Pyrrho Alexandre dos Santos , Varricchio Marcia Cristina Braga Nunes
Published: October 2023

O presente relato tem o objetivo de registrar o histórico de atividades no ensino sobre plantas medicinais e trazer à tona as atividades realizadas no âmbito do Hospital Geral da Santa Casa de Misericórdia do Rio de Janeiro, realizadas pelo ambulatório de Homeopatia da enfermaria 7, com a função de acompanhar as populações minoritárias residentes na cidade do Rio de Janeiro, tais como populações afrodescendentes, refugiadas, indígenas, ciganas, paquistanesa, em situação urbana. Trataremos das ações inovadoras realizadas pela equipe a fim de acolher e cuidar das demandas dos grupos étnicos atendidos, lançando mão da prática de atenção psicossocial, que pressupõe a horizontalização das relações com os usuários, integralidade das ações no território e produção da autonomia do indivíduo. Para tanto, foi utilizado como estratégia de ensino intercultural baseado em desenvolvimento de competências, via currículo oculto, o ensino multi, inter e transdisciplinar sobre Plantas Medicinais de cunho antropológico brasileiro, contando com a participação de líderes étnicos que para além da informação transcultural quanto ao emprego, enriqueceram a proposta em educação para ética ambiental, ao compartilharem suas cosmovisões.
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN JASA EKSPEDISI MUATAN KAPAL LAUT (EMKL) PT MULTIMODATRANS INDONESIA
Authors: Putri Esa Genangku  , Etika Sabariah
Published: October 2023

Multimodatrans Indonesia merupakan perusahaan Freight Forwarding dan Logistik Internasional dengan menyediakan jasa Ekspedisi Muatan Kapal Laut (EMKL) dengan harga relatif murah dengan kualitas pelayanan yang baik. Tujuan Penelitian ini adalah untuk mengetahui pengaruh harga dan kualitas pelayanan secara simultan terhadap kepuasan pelanggan Ekspedisi Muatan Kapal Laut (EMKL) PT. Multimodatrans Indonesia. Penelitian ini menggunakan metode kuantitatif dengan mengambil teknik sampel jenuh. Sampel dalam penelitian ini berjumlah 30 yang merupakan pelanggan impor PT. Multimodatrans Indonesia. Harga memiliki t hitung 2.903 > t tabel 2.052 dengan nilai signifikan 0.048< 0.05 yang artinya harga memiliki pengaruh terhadap kepuasan pelanggan. Kualitas Pelayanan memiliki signifikan harga 0.038 < 0.05 dan nilai t hitung 2.187 > t tabel 2.05 yang artinya kualitas pelayanan memiliki pengaruh terhadap kepuasan pelanggan. Harga dan Kualitas Pelayanan memiliki nilai f hitung 15.402 > 3.34 dan nilai signifikan 0.000 < 0.05 yang artinya harga dan kualitas pelayanan memiliki pengaruh terhadap kepuasan pelanggan. Harga yang terjangkau dapat mempengaruhi kepuasan pelanggan dalam membeli produk atau jasa, hal tersebut menjadi faktor penting yang mempengaruhi pilihan pembeli. Kualitas Pelayanan yang diberikan PT. Multimodatrans Indonesia mempengaruhi kepuasan pelanggan dalam pelayanan dokumen yang handal karena dikerjakan oleh orang berpengalaman dibidang ekspor impor, menciptakan kepuasan pelanggan kepada PT. Multimodatrans Indonesia dalam mengerjakan dokumen dengan baik dan kesan pelanggan terhadap layanan yang mereka harapkan dan mereka terima dapat dibandingkan untuk menentukan tingkat kualitas pelayanan
ANALISIS RASIO PROFITABILITAS UNTUK MENGUKUR PERTUMBUHAN LABA PADA CV MEGAHJAZA MULIA PERIODE 2020-2022
Authors: Komariah Siti Lailatul , Soegeng Irwin Sukrisno
Published: October 2023

Penelitian ini bertujuan untuk Menganalisis Rasio Profitabilitas dalam mengukur Pertumbuhan Laba pada CV. Megah Jaza Mulia. Data yang di gunakan yaitu data Kuantitatif berupa Laporan Keuangan dari tahun 2020-2022. Teknik analisis yang digunakan adalah metode analisa deskriptif kuantitatif yaitu menggunakan Rasio Profitabilitas. Hasil penelitian ini bahwa berdasarkan rasio profitabilitas dari rata- rata tahun 2020-2022 menunjukan Return On Equity (ROE) mendapat hasil 21,00% artinya perusahaan mampu dalam mengukur pertumbuhan laba dengan rasio profitabilitas karena perusahaan mendapatkan keuntungan dan dalam keadaan baik. Akan tetapi masih dikategorikan dalam keadaan kurang baik, karena laba yang di hasilkan oleh perusahaan kurang efektif dalam pengendalian biaya yang berdampak pada Return On Invesment (ROI) sebesar 2,00%, Net Profit Margin (NPM) sebesar -70,00%, Gross Profit Margin (GPM) sebesar 12,00% tidak mampu mengukur pertumbuhan laba dan masih berada jauh dibawah standar rasio rata-rata industri profitabilitas. Hal ini menunjukan bahwa perusahaan belum mempu mengelolah keuangannya secara efektif, hal ini juga menunjukan bahwa kondisi keuangan CV. Megah Jaza Mulia di nilai berdasarkan rasio-rasio profitabilitas masih kurang baik dan dapat berpengaruh dalam pertumbuhan laba.
Design and Characterization of Ultrasonic Langevin Transducer 20 kHz Using a Stepped Horn Front-Mass
Authors: Khairiyah Aisyah Nurul , Sugandi Gandi , Kurniadi Deddy
Published: October 2023

Ultrasonication is a method that is widely used in various fields. One of its applications is to accelerate the process of homogenization, emulsification, and extraction. In the ultrasonicator system, the transducer is an extremely important device. The resonant frequency, longitudinal vibration amplitude, and electromechanical coupling are the targets in designing an ultrasonic transducer. In this investigation, the main contribution was the development of a simple and effective method for mechanically tuning the resonant frequency of the transducer by adding mass to the front end of the mass or stepped horn. This study also aimed to obtain optimal results by examining the effects of geometric dimensions, bolt prestress, stress distribution, resonant frequency, amplitude, and electrical impedance. The ultrasonic transducer model was designed with a resonant frequency of 20 kHz and simulated using the finite element analysis. The steps involved included calculating the dimensions and geometric structure of the transducer, modeling using the finite-element method, and experimental validation. The simulation results and measurements showed that the series resonant frequency, electrical impedance, and effective electromechanical coupling of the Model-4 transducer 16∙13 mm radiator configuration were 20.15 kHz, 100 Ω, and 0.2229 from the simulation results, and 20.17 kHz, 24.91 Ω, and 0.2033 from the measurement results. A percentage difference, or relative error, of 0.1% was obtained between the simulation and the experimental results for this Model-4 with bolt prestressing at 15 kN.
Machine Learning-based Indoor Positioning Systems Using Multi-Channel Information
Authors: Lee Shu-Hung , Cheng Chia-Hsin , Huang Tzu-Huan , Huang Yung-Fa
Published: October 2023

The received signal strength indicator (RSSI) is a metric of the power measured by a sensor in a receiver. Many indoor positioning technologies use RSSI to locate objects in indoor environments. Their positioning accuracy is significantly affected by reflection and absorption from walls, and by non-stationary objects such as doors and people. Therefore, it is necessary to increase transceivers in the environment to reduce positioning errors. This paper proposes an indoor positioning technology that uses the machine learning algorithm of channel state information (CSI) combined with fingerprinting. The experimental results showed that the proposed method outperformed traditional RSSI-based localization systems in terms of average positioning accuracy up to 6.13% and 54.79% for random forest (RF) and back propagation neural networks (BPNN), respectively.
Al-Cu Composite’s Springback in Micro Deep Drawing
Authors: Widiatmoko Julian , Jia Fanghui , Jiang Zhengyi
Published: October 2023

With the recent technological trend of miniaturization in manufacturing industries, the rise of micro forming operations such as micro deep drawing (MDD) is inevitable. On the other hand, the need of more advanced materials is essential to accommodate various applications. However, a major problem are size effects that make micro scale operations challenging. One of the most important behaviors affected by size effects is the springback phenomenon, which is the tendency of a deformed material to go back to its original shape. Springback can affect dimensional accuracy, which is very important in micro products. Thus, this paper investigated the springback behavior of Al-Cu composite in MDD operations. Micro cups were fabricated from blank sheet specimens using an MDD apparatus with variation of annealing holding time. The springback values were measured and compared to each other. The results showed that different grain sizes lead to variation in the amount of springback. However, unlike in single-element materials, the amount of springback in Al-Cu composite is not only related to the thickness to grain size (t/d) ratio. Another factor, i.e., the existence of an interfacial region between layers, alters the mechanical behavior of the composite.
New approaches to investigating diversity in adaptive immune receptor genes
Authors:   Uppsala University, Hedestam Gunilla Karlsson
Published: October 2023

Hundreds of genes recombine in a combinatorial manner to make B- and T-cell receptors, which are integral to the adaptive immune system. Researchers in the ImmuneDiversity project are investigating the inter-individual diversity of these genes, which will open up new insights into disease susceptibility, as Professor Gunilla Karlsson Hedestam explains.
Putting plasma in the cosmological picture
Authors:   Ludwig Maximillian University (LMU) Munich, Dolag Klaus , Ludwig Ludwig , Groth Frederick , Khabibullin Ildar , Marin-Gilabert Tirso , Valenzuela Lucas
Published: October 2023

Dr Klaus Dolag and his colleagues in the COMPLEX group aim to include plasma-physical effects in hydrodynamical simulations of galaxy clusters, which could lead to new insights into how they form and evolve.
Beneath the bonnet of online privacy
Authors:   Coventry University, Shah Huma , Marshall Ian
Published: October 2023

The GDPR regulation was designed to give internet users a greater degree of control over their personal data, yet not all websites and apps are fully compliant and many still have trackers embedded. The CSI-COP project aimed to heighten awareness of what information is being gathered about us online, as Dr Huma Shah and Professor Ian Marshall explain.
Probing the role of parasitic fungi
Authors:   Baltic Sea Research, Klawonn Isabell
Published: October 2023

Parasitic fungi are known to infect phytoplankton cells in the world’s oceans, yet their wider role and impact on global biogeochemical cycles is unclear. We spoke to Isabell Klawonn, Ph.D. about her research into the function of these fungi and how they affect interactions between phytoplankton and bacteria.
Understanding the collective behaviour of guineafowl
Authors:   University of Zurich, Farine Damien
Published: October 2023

Vulturine guineafowl live together in large groups, and these groups form part of a large and complex society. Researchers in the ECOLBEH project are looking at how these animals deal with the challenges of living in such a society, and how doing so can help them survive the harsh Kenyan climate, as Prof Dr Damien Farine explains
A deeper picture of vaccine effectiveness
Authors:   ETH Zurich, Eyer Klaus
Published: October 2023

Researchers in the FuncMAB project are developing high-throughput methods to analyse the functionality induced by individual antibodies, as Dr Klaus Eyer explains.
Life course research on formerly incarcerated men
Authors:   Leiden University, Ramakers Anke
Published: October 2023

Worldwide, at least one third of released individuals return to prison within two years. We spoke to Dr Anke Ramakers about her work in analysing the life courses of a large group of released prisoners in the Netherlands. She aims to gain deeper insights into the role of employment during prisoner re-entry into society and its relationship with reoffending.
Working Towards a Revolutionary Computer
Authors:   University of Science and Technology (NTNU), Folven Erik
Published: October 2023

Specialized computer chips may in the future be based on magnetism and have an architecture inspired by the brain, a topic at the heart of Professor Erik Folven’s work in the SpinENGINE project.
EXPERT SYSTEM WITH FUZZY MANDANI FOR PREDICTION OF DIGESTIVE DISEASES
Authors: Safitri Eli , Nurmayanti Nurmayanti
Published: October 2023

Digestive diseases of the stomach often occur in everyday life. So that almost everyone experiences the disease. every day the health center is full of patients who experience digestive disorders in the stomach. Not only medical treatment but also consultation regarding solutions for digestive ailments, especially in the stomach. Every day the health center records and reports the number of visiting patients, but consulting in this service is considered ineffective, so it takes quite a long time. To facilitate and speed up services at the puskesmas, an expert system was created to assist the puskesmas and patients in conducting consultation services the puskesmas. An expert system is a system that seeks to produce a decision that is equal to that of an expert or expert using a computer system so that the decision results are accurate. The expert system is implemented using the fuzzy Mamdani method so that it can assist in determining a diagnosis with the maximum. The results of this study are 6 types of digestive diseases in the stomach, using the Mamdani fuzzy expert system. So that it produces an accurate diagnosis. In making the web program, it has been tested using Black Box testing.
INFORMATION SYSTEM DESIGN OF VILLAGE-OWNED ENTERPRISES IN PEKON SINAR PETIR, BASED ON WEB AS A PROMOTIONONAL MEDIA FOR VILLAGE SUPERIOR PRODUCTS
Authors: Ipnuwati Sri , Mandala Sri Surya , Ardi Dimas Irianto
Published: October 2023

The development of this era in the field of information technology is very fast. This phenomenon will certainly change and become a tool for business competition between companies and organizations. A village-owned enterprise is a business entity formed based on Law No. 6 of 2014 concerning villages. With the formation of village-owned enterprises, it is hoped that villages will become independent and be able to improve the economic level of the community. In this case, the village-owned enterprise "Karya Abadi" in Pekon Sinar Petir, Talang Padang District, Tanggamus Regency, Lampung Province, has been formed since 2016 and only started in 2021. This village-owned enterprise is engaged in the following business sectors: animal husbandry, agriculture, plantations, financial services, equipment and supplies, waste management, and savings and loans. Until now, the business entity has not had a website to promote products or facilitate the dissemination of information. This research was conducted to solve this problem. This research is in the form of a website framework design for village-owned enterprise "Karya Abadi", which in the future will build a website-based information system. This research was conducted using the waterfall method, which will make it easier to develop and build an information system for the village-owned enterprise
THE C45 ALGORITHM METHOD IN PREDICTING DAMAGED GOODS CASE STUDY: SEMULI RAYA INDOMARET SHOP
Authors: Khelany Dessry Maeye , Nurmayanti Nurmayanti , Mintoro Sigit
Published: October 2023

Indomaret Semuli Raya is a company that competes in the industrial world. In the industrial world, the quality of products marketed is an important indicator for Indomaret Semuli Raya to be able to stand during intense competition from other companies. Product quality is certainly the thing that attracts consumers. In dealing with problems that occur in the company, it must make the right decision in determining the product strategy to be sold, to get the right decision, sufficient item data is needed to be analyzed. This research raises the issue of whether or not goods are worth selling in the category of damaged goods at Indomaret Semuli Raya in the period from February to March 2023. Data mining is used in this study, specifically the C4.5 Algorithm Method. The author chose the C4.5 Algorithm method because it can be used to determine whether or not damaged goods are unfit for sale. Algorithm C4.5 will determine damaged goods based on the attributes that become the standard for the eligibility of goods. The attributes referred to in this study are Overweight, Brackage, Sell by, and Moisture and temperature. The aftereffects of manual computations by means of Microsoft Succeed utilizing the C4.5 Calculation have a precision of 90.00% then demonstrated by the RapidMiner application with an exactness of 90.00%.
DEVELOPING SALES FORCE AUTOMATION PROTOTYPE AT INDONESIAN FURNITURE TRADING COMPANY
Authors: Oetama Raymond Sunardi , Oetama Raymond Sunardi
Published: October 2023

Information technology plays a crucial role in enhancing company performance and driving business growth. Maintaining good customer relationships is essential, and Customer Relationship Management focuses on building customer commitment. Sales Force Automation systems automate sales processes and manage customer interactions. PT. Maju Jaya Kreasindo, a furniture company in East Jakarta, aims to automate its sales force and centralize operational information through a web-based Sales Force Automation system using Electronic Customer Relationship Management. The research adopts the "Prototyping" method, offering a shorter development duration and flexible implementation. Visual Studio Code and Xampp, along with PHP and MySQL, are utilized as development tools. The result is a Sales Force Automation system based on Electronic Customer Relationship Management that assists PT. Maju Jaya Kreasindo in automating its sales force. The design successfully automates tasks, supported by Electronic Customer Relationships and the prototyping method. The Sales Force Automation system passed the functionality evaluation, achieving high user acceptance test scores, and indicating its effectiveness in meeting user requirements.
Rancang Bangun Rekapitulasi E-Presensi Dosen PNS-DPK Dilingkungan LLDikti Wilayah II
Authors: Ariandi Muhamad , Lestari Oktaviana Destri
Published: October 2023

Higher Education Service Institutions (LLDikti) are government work units in certain areas whose function is to help improve the quality of higher education administration established by the Minister. Higher Education is an educational institution in the form of academics, high schools and universities. Universities consist of educators (lecturers) and students. One of the lecturers' duties is to record the presence and activity of each tertiary institution which affects the salary system that will be received, but the attendance system that is carried out still uses the way to fill in the presence found on the Google form. So that it is necessary to do a design that aims to monitor and design an information system for recapitulating the attendance list of PNS-DPK LLDikti lecturers in Region II and as a basis for paying salaries in accordance with the recap results that have been approved by superiors. The method used in this study is the SDLC method, because the SDLC method is able to adjust the results that the researcher wants to produce. So that the results of attendance reports submitted are appropriate and faster with the integration from PT to LLDikti Region II.
Penerapan Algoritma K-Nearest Neighbor (KNN) Untuk Mengklasifikan Jenis Penerimaan Bantuan
Authors: Irawan Dedy , Riswanto Pakarti , Nurmayanti Nurmayanti , Rustam Rustam
Published: October 2023

One of the villages in North Lampung which has many socio-economic problems is Madukoro. Some of the problems that often occur in This village includes high poverty rates, low levels of education and low levels of public health. The K-Nearst Neighbor (KNN) algorithm method was chosen by the author because it can be used as a solution to determine the classification of aid recipients. The K-Nearst Neighbor (KNN) algorithm will determine beneficiaries based on work level, age and income. Calculation results using Microsoft Excel show that there are 110 PKH assistance classes, 57 elderly assistance classes, 9 BLT classes with a total data of 176 beneficiary data. And from the results of the calculation of government assistance in the village of North Lampung Madukoro using rapid miner, it is known that the PKH assistance class is 110 people with an accuracy rate of 89.57%, the elderly assistance class is 58 people with an accuracy rate of 87.50% and then the BLT class is 9 people. with an accuracy rate of 100.00% with a total data of 176 beneficiary data.
FACIAL EMOTION RECOGNITION USING CONVOLUTIONAL NEURAL NETWORK BASED ON THE VISUAL GEOMETRY GROUP-19
Authors: Prabaswera Dwi Redjeki , Soeparno Haryono
Published: October 2023

Facial recognition is one of many popular and difficult tasks in computer vision. A variety of research have been conducted on this subject, each of which suggests a stand-alone approach. While many studies strive for more accuracy, this study research aims to increase the efficiency of human computers by classifying emotions based on human faces using a self-based neural network. The usage of a Convolutional Neural Network (CNN) based on the Visual Geometry Group - 19 (VGG-19) classification model, which has been employed in ImageNet data sets and improved for emotion classification, is proposed in this paper. The classification process was conducted using FER-2013 dataset, which consists of over 35,000 facial images captured in various settings and contains 7 different emotions. The dataset was divided into three subsets, with 80% allocated for training, 10% for validation, and 10% for testing. With an accuracy of 71.80%, the proposed technique surpasses most self-based models.
Gnotobiotic pig models: Illuminating the enigma of human norovirus infection and immunity
Authors: Yuan Lijuan
Published: October 2023

Gnotobiotic pig models: Illuminating the enigma of human norovirus infection and immunity

Dr Lijuan Yuan and her team have studied human noroviruses (HuNoV) in gnotobiotic pigs for over 15 years. Here, she explains how such research is advancing our understanding of HuNoV pathogenesis, infectivity, and immunity. The intricate interplay between pathogens and their hosts has been a focal point of infectious disease research, especially for elusive viruses like human noroviruses (HuNoV). With their capacity to cause acute gastroenteritis and notorious ability to evade traditional cell culture methods, the study of HuNoV has been particularly challenging. However, gnotobiotic pig models have emerged as a potent tool in unveiling the complex dynamics of HuNoV pathogenesis, infectivity, and immunity. This review delves into the application of gnotobiotic pig models in deciphering the enigmatic world of HuNoV, shedding light on their elusive interactions with the host.
Targeting the central nervous system: The future of therapeutic strategies for MS
Authors: DeSilva Tara M
Published: October 2023

Targeting the central nervous system: The future of therapeutic strategies for MS

Tara M. DeSilva from the Department of Neurosciences, Cleveland Clinic, looks at the future of therapeutic strategies for MS, focusing on targeting the central nervous system. Multiple sclerosis (MS) is a demyelinating and neurodegenerative disease initially characterized by white matter lesions in the central nervous system (i.e., brain, spinal cord, and optic nerve) detected by magnetic resonance imaging (MRI). Lesions are caused by the infiltration of immune cells, resulting in loss of the insulation (myelin) around nerve fibers (neuronal axons). Early in the MS disease course, myelin regenerates; however, over time, sustained demyelination results in axonal injury and permanent disability. (1) The location of a lesion in the brain, spinal cord, or optic nerve determines the type of deficit a patient with MS will experience. Most patients with MS initially present with a relapsing-remitting disease course. During this phase, manifestations of clinical deficits indicate a relapse followed by a recovery or remittance of symptoms. Eventually, MS patients enter into a progressive disease course. During the progressive phase, there is no remittance, and symptoms gradually worsen, leading to permanent disability (Fig. 1).
Bridging the cultural divide in social discourse, Part 5: Practicing intellectual humility in the real world
Authors: Hill Peter C
Published: October 2023

Bridging the cultural divide in social discourse, Part 5: Practicing intellectual humility in the real world

In this fifth and final article in this series, Peter C. Hill discusses bridging the cultural divide in social discourse, mainly practicing intellectual humility in the real world. People will have differing views on almost anything of interest. So, the critical question is how we view the diversity of opinions and negotiate our differences when they occur. In the first four articles of this five-part series in Open Access Government, I have proposed a concept that has generated considerable research interest in the human sciences called intellectual humility (IH). The focus of this concluding article will be on how IH, as something good for individuals and society, can be put into practice in the real world.
Keep your teeth for life: The tartar challenge
Authors: Christophel Ruth
Published: October 2023

Keep your teeth for life: The tartar challenge

Dr. Marcel Donnet and Dr. Dixit Neha discuss how GBT can overcome the challenge of tartar removal to preserve your teeth for life. Have you ever looked closely at your teeth in the mirror? When looking carefully, we can sometimes see white or coloured deposits, often around the lower part of the front teeth. These deposits are commonly named as calculus or tartar. What do these deposits indicate? Is it essential to get rid of them? If regular brushing doesn’t do the trick, how can we effectively remove tartar? And, importantly, how can we prevent its build-up in the first place?
CO2 bioeconomy: Creating value from carbon dioxide
Authors: Seng Wong Tuck , Tee Kang Lan
Published: October 2023

CO2 bioeconomy: Creating value from carbon dioxide

Is the CO2 bioeconomy creating value from carbon dioxide? Dr Kang Lan Tee and Professor Tuck Seng Wong both explain. Carbon dioxide is frequently portrayed as the villain of climate change. A 50% carbon dioxide content increase in less than 200 years (National Oceanic and Atmospheric Administration) is a stark reminder of its role in global warming. Scientists have also linked the rise of carbon dioxide with the greenhouse effect in the past 66 million years (Annual Review of Earth and Planetary Sciences). Beyond scientific reports, we have experienced the heat-dome scorching our summer and witnessed record temperatures in the UK, with the highest temperature recorded at 40.3°C on 19 July 2022. Is carbon dioxide to blame for climate change?
School-to-work transitions for egypt’s youth
Authors: Assaad Ragui
Published: October 2023

School-to-work transitions for egypt’s youth

Ragui Assaad from Humphrey School of Public Affairs, at the University of Minnesota, argues that structural reforms result in increasingly difficult and unequal school-to-work transitions for Egypt’s youth. Egypt adopted a series of structural reforms since the 1990s designed to curb the size of the public sector and place the economy on a market- oriented trajectory. While these reforms succeeded in shrinking the size of the public workforce from 39% of total employment in 1998 to 26% in 2018, they failed to ignite job creation in the private sector (Ragui Assaad, AlSharawy, and Salemi 2022; Amer, Selwaness, and Zaki 2021). The share of formal private wage employment in total employment increased marginally from 8% in 1998 to 12% in 2018, while overall employment failed to keep up with population growth (Ragui Assaad, AlSharawy, and Salemi 2022).
Glutamate excitotoxicity in the cochlea
Authors: Rutherford Mark A
Published: October 2023

Glutamate excitotoxicity in the cochlea

Mark Rutherford, Associate Professor at Washington University School of Medicine, discusses the burden and causes of hearing dysfunction, as well as the possible solutions for mitigating glutamate excitotoxicity. The cochlea, the snail-shaped organ of the inner ear located deep in the skull, contains approximately 15,000 sound receptors called sensory ‘hair cells’ and approximately 50,000 nerve fibers sending sound information to the brain. Although that may seem like a lot, it is not compared to the approximately 100 billion neurons in the brain. These hair cells and nerve fibers are all we get for life, and they are gradually lost over time due to aging. Unfortunately, environmental factors accelerate cochlear decline over time. One of those environmental factors is loud sounds.Today, we live in an environment of sound at levels that far exceed those under which our species evolved, especially those of us with noisy occupations or recreational activities. For example, military personnel are particularly vulnerable to hearing loss, making hearing disorders (including tinnitus) the number one disability claim of the U.S. Veterans Administration.
The research experiences for undergraduates (REU) program
Authors: Swain Greg M
Published: October 2023

The research experiences for undergraduates (REU) program

Greg M. Swain, hailing from the Department of Chemistry at Michigan State University, examines cross-disciplinary training in sustainable chemistry and chemical processes, including the critical role of mentoring and finding research experiences for undergraduates. Sustainability is the practice of reducing the environmental impacts of human existence and conserving natural resources for future generations. Green chemistry is a part of the sustainability approach that encourages manufacturing processes and the design of products that minimize the use and generation of hazardous substances. Stated another way, sustainable chemistry and chemical processes should use resources, including energy and raw materials, “at a rate at which they can be replaced naturally, and the generation” of waste cannot be faster than the rate of their remediation, as Horváth IT points out. (1)
Fathers matter: Supporting new dads during the transition to parenthood
Authors: Costa Deborah Da
Published: October 2023

Fathers matter: Supporting new dads during the transition to parenthood

Deborah Da Costa, PhD, Associate Professor at the Department of Medicine, McGill University, Scientist at McGill University Health Centre, details promoting and supporting new dads during the transition to parenthood. Approximately one in ten fathers experience mental health difficulties during their partner’s pregnancy and/or the postpartum period. (1-3) Fathers’ mental health difficulties adversely impact parenting, maternal mental health, and couple functioning. A recent systematic review and meta- analysis of 16 observational studies showed that paternal depression was associated with an increased risk of depression in offspring, underscoring the intergenerational transmission of mental health problems. (4) Fathers’ mental health during this life stage is an important public health issue, but it continues to be under-researched, under-recognized, and under-treated.
RNA and DNA flipons in health and disease
Authors: Herbert Alan
Published: October 2023

RNA and DNA flipons in health and disease

Flipons are the next step in DNA research. What they are, their role in DNA and RNA coding, their impact on medical science, and their relation to the immune system are discussed here. Flipons are DNA and RNA sequences that adopt alternative forms inside our bodies. These different ways of folding nucleic acids were first discovered after Watson and Crick proposed their famous model for DNA called the ‘secret of life’. They were considered mere curiosities until the first crystal structure of DNA revealed that the DNA helix was wound in a left-handed direction rather than the expected right-handed twist of B-DNA.
Persuasive Strategies Found in Beauty Products Slogans on Instagram
Authors: Losi Rizky Vita , Meliala Moses Hirja , Izar Julisah
Published: October 2023

Language is essential to be used to advertise products. This study purposed to find the persuasive strategies used in beauty products slogans on Instagram. This study used descriptive qualitative as the research design and textual analysis was used to analyze the data. There were 50 data which were taken from the slogans of Wardah product advertisements. Based on the data analysis, it was found that there were ethos (16 data), pathos (11 data) and logos (11 data). The findings on the use of ethos became the most used strategy in the slogans. The advertisement used pathos to persuade the consumers’ feeling or emotion to be attractive to buy the products.
PREDICTION OF FUNCTIONAL OUTCOMES IN SUPRATENTORIAL INTRACEREBRAL HEMORRHAGE PATIENTS TREATED WITH STEREOTACTIC COMPUTED TOMOGRAPHIC-GUIDED ASPIRATION AND RECOMBINANT TISSUE PLASMINOGEN ACTIVATOR
Authors: Dang Hoai Lan , Nguyen Trong Yen , Vu Van Hoe , Nguyen Thanh Bac
Published: October 2023

Objectives: To evaluate factors influencing the outcomes in supratentorial intracerebral hemorrhage (ICH) patients treated with stereotactic computed tomographic (CT) guided aspiration and recombinant tissue plasminogen activator (rt-PA). Methods: A prospective study on 80 spontaneous supratentorial ICH cases from February 2017 to June 2020, analyzing the 12-month outcomes and identifying clinical and radiological factors for poor prognosis within 12 months. Results: The mean age was 55.6 years (SD 11.4). The median pre-operation GCS score was 9 (IQR 6 - 12). The mean final ICH volume was 23.9mL (SD 24.6), with ICH volume reduction by an average of 66%. 12 months after the procedure, 40 patients (50%) had poor outcomes (mRS score 4 - 6). In multivariate analysis, age (OR = 1.058, 95%CI = 1.007 - 1.112; p = 0.026), the GCS score before operation (OR = 0.666, 95%CI = 0.448 - 0.992; p = 0.046), the midline shift before operation (OR = 1.301, 95%CI = 1.057 - 1.601; p = 0.013), and the residual volume hematoma ≥ 20mL (OR = 4.402, 95%CI = 1.393 - 13.913, p = 0.012) were the significant predictors of a poor 12-month outcome. Conclusion: CT-guided thrombolysis and aspiration can be safe and effective in reducing ICH volume. Age, the GCS score before the operation, the midline shift before the operation, and final residual volume hematoma ≥ 20mL were significant predictors of a poor 12-month outcome.
ĐÁNH GIÁ GIÁ TRỊ CỦA KỸ THUẬT ĐIỆN DI HUYẾT SẮC TỐ TRONG SÀNG LỌC NGƯỜI MANG GEN THALASSEMIA
Authors: Nguyễn Thị Hồng Hạnh , Nguyễn Bá Tùng , Trần Danh Cường , Nguyễn Ngọc Sơn , Phạm Quang Anh , Nguyễn Thị Trang
Published: October 2023

Mục tiêu: Mô tả tỷ lệ xuất hiện thể α và β-Thalassemia bằng kỹ thuật điện di huyết sắc tố mao quản và so sánh kết quả xác định thể bệnh Thalassemia giữa kỹ thuật điện di huyết sắc tố mao quản và kỹ thuật xét nghiệm lai phân tử ngược Globin Strip Assay. Phương pháp nghiên cứu: Nghiên cứu hồi cứu, mô tả cắt ngang trên mẫu máu của 383 thai phụ đến sàng lọc bệnh Thalassemia tại Bệnh viện Phụ sản Trung ương từ tháng 01/2012 - 02/2023. Thu thập tất cả các kết quả xét nghiệm: Tổng phân tích tế bào máu ngoại vi, sắt và ferritin huyết thanh, điện di huyết sắc tố, xét nghiệm lai phân tử ngược. Kết quả: Sử dụng kỹ thuật điện di xác định thể Thalassemia thu được: Thể α-Thalassemia (2,3%), thể β-Thalassemia (14,4%), thể α và β-Thalassemia (0), thể Thalassemia phối hợp với HbE (3,4%) và HbE (6,8%). Giá trị của kỹ thuật điện di trong sàng lọc Thalassemia: Độ nhạy = 36,2%, độ đặc hiệu = 71,4%, giá trị tiên đoán dương = 92,6%, giá trị tiên đoán âm = 10,1% và độ chính xác = 39,4%. Kết luận: Kỹ thuật điện di có khả năng định hướng các thể β-Thalassemia cao; tuy nhiên, có thể bỏ sót nhiều trường hợp α-Thalassemia. Kỹ thuật Globin Strip Assay có giá trị chẩn đoán cao trong trường hợp α-Thalassemia mà điện di bỏ sót.
Kaempferol Metal Complexes: A Multifaceted Approach to Synthesis, Characterization and Biological Activities
Authors: Syed Sohaila , Jyothi Y.  , Chhetri Deepsika , Lalhriatpuii  , Dhilipan S.
Published: October 2023

This extensive review explores kaempferol complexes' synthesis, characterization, and biological activities. Kaempferol, a bioactive flavonoid found in plants, exhibits promising therapeutic properties that can be strengthened through complexing using metal ions. The review discusses different metal ions used for complexation and various synthetic approaches. Characterization techniques such as spectroscopy, crystallography, and mass spectrometry are employed to analyze the structure and properties of these complexes. Investigating the biological activities of kaempferol complexes reveals their diverse effects. This review sheds light on their potential for therapeutic interventions and encourages further research in this field by providing valuable insights into the synthesis, characterization, and biological activities of kaempferol complexes.

Future research directions include improving complex stability, enhancing bioavailability, and exploring novel synthesis strategies. Overall, this comprehensive review underscores the importance of unraveling the characterization of kaempferol complexes to harness their full potential in various fields. The knowledge gained from this review can contribute to developing novel therapeutic agents and promote advancements in using kaempferol complexes for improved health outcomes.