bluuebunny/crossref_metadata_2025 huggingface dataset:
Electronic Book Piracy in Review of Law Number 28 Year 2014 on Copyright
Authors: Deanera Princessa
Published: March 2024

Books copyrights supported by technological developments have shifted to digital product. Digital products are products with a non-physical form or usually in electronic form which are usually traded online via internet media. Creative product that have become digital products today are books in the form of e-books. The practice of storing, distributing and utilizing digital product on the internet has become so easy and conducted without paying attention to the copyright protection of the creators. The purpose of research in this journal was to analyze copyright protection against e-book piracy in terms of the Copyright Law and described legal remedies that can be taken for violations of e-book piracy. The type of research used by the author was a type of normative legal research with statutory and conceptual approaches. The legal materials used consist of primary legal materials, namely laws and regulations, judge's decisions, treatises on making laws and secondary legal materials obtained from relevant books, journals, literature, documents and archives through literature research. The results of this study stated that a form of copyright law protection is given because not everyone can create a work that is worthy or that can be enjoyed by humans to the fullest, only certain people can employ their brain's thinking power to then put it into a work so as to produce a useful creation. That's why Copyrights Law grantees an exclusive nature, where only certain people can get these rights.
Implementation of the Development Planning Deliberation Policy (Musrenbang) in Sumur Bandung Sub District
Authors: Arifin Farid , Kurniadi Budi
Published: March 2024

The implementation of the Development Planning Deliberation Policy in Kecamatan Sumur Bandung is still not optimal because in its implementation, of all the proposals made, more proposals are rejected than accommodated. So in line with this right, the purpose of this study is to find out what underlies that the community's proposals are not well accommodated. The theory of policy implementation from Merille S. Grindle which contains at two dimensions, namely policy content and implementation environment. The research method used is descriptive, data collection techniques through observation, in-depth interviews and documentation. The results of this study indicate that in the context of the Development Planning Deliberation with the analysis of Merille S. Grindle's theoretical approach which shows that there are still 3 aspects that have not been fulfilled aspects of Interest Affected, Resources Committed and Compliance and Responsiveness. This results in the low number of community proposals that are accommodated due to the incompatibility of community proposals with the established Development Planning Deliberation policies. If the Development Planning Deliberation in its implementation is analysed with a policy theory approach and the meaning obtained from field data.
Development of Cultural Literacy through the Construction of the Matabesi Tribe Fohoraik Museum (Research Conducted at the Traditional House of the Matabesi Tribe, Umanen Village, West Atambua District, Belu Regency)
Authors: Seuk Asa Sefrina Maria , Hum M , Sae Donatus
Published: March 2024

The Matabesi Traditional House Phobia Museum is located in Umanen Village, West Atambua District, Belu Regency. The Fohoraik Museum was built with the aim of storing cultural documentation of the Matabesi Tribe in physical and non-physical forms. The museum became one of the centers for the study of culture and philosophy of the Matabesi Tribe. The philosophy of the Matabesi Tribe as a non-physical culture is neter taek (mutual respect), notar no kbadan, ukun badu, hadomi no hadosan, hadinan no haklaran.
Psychology of Characters in the Novel Cahaya Palestine by Vanny CW (Review of Literary Psychology)
Authors: Najamudin Najamudin , Sukarismanti Sukarismanti , Hairat Hairat
Published: March 2024

This study aims to describe the psychology (personality) of the characters in the novel Cahaya Palestine by Vanny C.W. This type of research is descriptive qualitative research, the data collection methods used in this research are library research, reading methods, listening and recording data identification. The source of the data in this study was the novel Cahaya Palestine by Vanny C.W. This study uses Sigmund Freud's psychoanalytic theory in the form of id, ego and superego in figures named Palestine, Yanaan, Yahded Haidar, Abigail, Moniroth, Hebrew, Sarah Hanabi, Fatima, Khalifa Al Barra and Adeeda. The results of this study are the figures of Palestine, Yanaan, Yahded Haidar, Abigail, Moniroth, Hebrew, Sarah Hanabi, Fatima, Khalifa Al Barra and Adeeba who have psychology that refers to Sigmund Freud's theory namely, id, ego and superego.
The Effect of Work Discipline on the Work Productivity of PT. Dayup Indo Jakarta
Authors: Mardiana Mardiana , Fa’uzobihi Fa’uzobihi , Partimah Partimah
Published: March 2024

The purpose of this study is to determine work discipline on the work productivity of PT. Dayup Indo Jakarta. This study used quantitative descriptive methods with data collection techniques through the distribution of questionnaires, and library data. In this study using a saturated sampling method used a total of 38 employees of PT. Dayup Indo Jakarta, using simple linear regression data analysis techniques. The results of this study show that there is an influence between work discipline on the work productivity of PT. Dayup Indo Jakarta and work discipline have a moderate positive effect and have an influence contribution of 31.6% on employee work productivity variables. The results of this study are expected to contribute to future research.
The Effect of Career Development on Employee Performance in PT. Dwi Indah Jakarta
Authors: Herliani Lisda , Irawan Pristanto Ria , Ardianto Rian
Published: March 2024

The purpose of this study is to determine career development of the performance of PT. Dwi Indah Jakarta. This study used quantitative descriptive methods with data collection techniques through the distribution of questionnaires, and library data. In this study using a saturated sampling method used a total of 31 employees of PT. Dwi Indah Jakarta, using simple linear regression data analysis techniques. The results of this study show that there is an influence between career development on the performance of PT. Dwi Indah Jakarta has a strong positive influence and has an influence contribution of 55.2% on employee performance variables. The results of this study are expected to contribute to future research.
Optimizing Land Acquisition Services Based on Involvement and Collaboration Between Group Governments and Communities in Telaga Bertong Subdistrict, West Sumbawa Regency
Authors: Prihatini Yulia , Zulkiflimansyah Zulkiflimansyah , Suparman Suparman
Published: March 2024

The provided text discusses the complex and often controversial issue of land acquisition in Indonesia, particularly the challenges associated with land clearance for public purposes. It highlights the tension between the state's guarantee of individual land ownership and the government's responsibility to pursue infrastructure development, which may sometimes require sacrificing individual interests. The importance of public interest, as defined by the social function of land, is emphasized alongside individual economic interests. The role of the Telaga Bertong Village government in addressing land acquisition issues is described, specifically mentioning the provision of 24-hour services through social media. The research methodology used is qualitative descriptive, employing data collection techniques such as depth interviews and observations, as well as snowball sampling design. Data analysis follows Miles and Huberman's model, involving data reduction, presentation, and interpretation. The research findings indicate the involvement of community groups (Kaling, RT) in land clearance, with supporting factors including cooperative actions between the community and the government. However, challenges include the absence of compensation and reluctance from some individuals to contribute their land. The government's role in addressing these obstacles involves socialization, inventorying, and negotiations. The researcher suggests increasing the number of research subjects and ensuring the involvement of non-formal community groups in land clearance, backed by legally binding Land Clearance Team decrees. Additionally, the public service innovation in land clearance at Telaga Bertong Village should be up-to-date, digitally based, and integrated with existing systems in the National Land Agency of West Sumbawa and the local government.
Analysis of the Phenomenon of Papuan Armed Criminal Conflict Against Indonesian Sovereignty
Authors: Zammara Aurel Meidina , Darmawan Abqary Faraz , Kumoro M Damar Setyo , Sambarana Ilyasa Laits , Damareka M Darrell , Aulia Padla Zan Putri , Amalia Firda , S Debby Nauly Rafeyfa , Veronica Ester , W Yuliana Yuli , Suprima Suprima , Mulyadi Mulyadi , Maulinda Rerin
Published: March 2024

This article discusses the phenomenon of Armed Criminal Groups (KKB) in Papua and the influence of their existence on the sovereignty of the Indonesian state. The background of this research is based on curiosity about the impact of the Papuan KKB on state sovereignty. The purpose of this study is to find out whether the existence of the Papuan KKB affects the sovereignty of the Unitary State of the Republic of Indonesia and how steps can be taken to resolve this problem. The research method used is a quantitative approach, where data is collected using questionnaires that are distributed to resource persons and then the results are analyzed through questionnaire diagrams. This study aims to provide a clear and objective picture of the current situation and how it impacts the country's sovereignty. The results showed that the phenomenon of the Papuan KKB had an impact that threatened the sovereignty of the Unitary State of the Republic of Indonesia. These findings demonstrate the importance of taking this issue seriously and strategically by the Indonesian government. This research is expected to be a reference in decision making and policy formulation related to the issue of Papuan KKB.
Legal Position of Syndicated Creditors in Submitting Claims on Debtors in the Application Process for Postponement of Debt Payment Obligations (PKPU) and the Legal Impact
Authors: Sianturi Timotius Patrick Sianturi Patrick
Published: March 2024

The arrangement of parties who can file claims in the process of suspension debt payment obligations has been regulated in Article 270 of Law number 37 of 2004 concerning Bankruptcy and Suspension of Debt Payment Obligations. The arrangement of parties who can file bills in the suspension of debt payment process still causes several problems in its implementation. This occurs in the suspension of debt payment process against debtors in syndicated loans which still creates uncertainty in its implementation because the suspension of debt payment Law does not specifically regulate it but only provides an explanation, so it is important to raise the issue regarding the party authorized to file claims against debtors in credit. Syndication. Meanwhile, the method used in this research is normative juridical research by examining library materials, namely the Civil Code and the suspension of debt payment Law. The suspension of debt payment Law has definitively determined the parties who can file claims, but to file claims in syndicated loans still creates dualism that arises due to the distinctive characteristics of syndicated loans, namely that there are agents who act as attorneys for syndicated participants to represent their interests. In principle, there is only one creditor in a syndicated credit agreement, namely a credit syndicate represented by an agent. Because the agent represents the interests of the syndicated participants, the agent has strong authority to take legal actions including submitting and registering claims to the Management in suspention of debt payment with the approval of the majority creditors.
Application Comparison of the Lex Loci Delicti Commission Theory between the Oil Spill Case in the Gulf of Mexico and the Carbon Emissions Case in the Netherlands
Authors: Christopher Anderson
Published: March 2024

The event of a disastrous oil spill from British Petroleum's offshore drilling installation on the 20th of April 2010 was caused by a leaking underwater pipeline, which polluted the waters of the Gulf of Mexico. Subsequently, there was the Carbon Emission Case in the Netherlands, which required Shell to reduce their carbon emissions by 45% by 2030 from the carbon emissions generated in 2019. Both events were deeply concerning and directly effected the citizens of the respective countries. In the first case, the spill of approximately 5,000 barrels or 210,000 gallons (795,000 liters) of crude oil spread extensively due to ocean currents where the contaminated area ended up covering 9,933 square kilometers of ocean (77 x 129km). This oil spill, which was a result of British Petroleum's negligence, lead to legal action taken against the company for violations of international environmental laws, due to environmental pollution. In the second case, Shell, was deemed to have contributed significantly to climate change in the Netherlands. The company was responsible for twice the amount of greenhouse gas emissions than the Netherlands. The research method employed in this journal uses a normative juridical research approach, focusing on legal norms within the decisions for Case MDL No. 2179 and the Verdict issued by the Haugue District Court. In this journal, the author concludes that both British Petroleum and Shell have been proven to commit unlawful acts against the international environment laws through environmental pollution.
The Role of Bawaslu in Preventing Money Politics in the 2019 Legislative Election in Gorontalo City
Authors: Pakaya Awang Dharmawan ramadhan , Makkulawuzar Kindom , Rusmulyadi Rusmulyadi
Published: March 2024

to ensure that the holding of general elections is not polluted by disgraceful acts, so that in addition to upholding the rule of law and raising the dignity of society from the habit of committing acts of money politics towards holding honest and fair general elections. The aim of the research is to determine the role of Bawaslu in preventing money politics in the 2019 legislative elections in Gorontalo City. This research uses normative legal research (normative law study) using normative case studies in the form of legal behavior products. The main point of study is law which is conceptualized as a norm or rule that is merely in society and becomes a reference for everyone's behavior. Bawaslu's role in the 2019 regional elections was carried out in accordance with Law No. 15 of 2011 concerning the Implementation of General Elections. Similar to what has been proven by the money politics violations that occurred in Gorontalo City in 2019, there were acts of promising and/or giving money or other materials to influence the holding of elections and/or elections in a structured, systematic and massive manner. Awareness about money politics must be based on shared awareness. Public Knowledge about Politics, of course, candidate pairs and the public must be able to change thought patterns that have an impact on social culture. Both candidate pairs and society must change their perspective. Not only giving, but also changing thought patterns which will later have a permissive impact.
Implementation of Subak Functions in Subak Umalayu
Authors: Yowana I Made Adiwidya , Arta I Nyoman
Published: March 2024

This research aims to examine the implementation of subak functions in Subak Umalayu. The research method used for analysis is qualitative, namely the data and facts found will be described. Next, it will be studied based on existing references or based on logic. The research results show that the implementation of subak functions in Subak Umalayu has gone well. This can be seen from the efforts, activities, innovations and awig-awig in Subak Umalayu which cover the six subak functions, namely (1) religious ceremonial activities, (2) distribution and distribution of irrigation air, (3) operation and maintenance of irrigation networks,, (4) resource mobilization, (5) conflict management, and (6) adoption of innovations related to agricultural development.
Public Sector Financial Management to Realize Good Governance at the General Election Supervisory Board of Manado City
Authors: Eman Victor Ady , Mandagi Marthinus
Published: March 2024

The purpose of this research is to describe, analyze and describe how the procurement of goods and services of Bawaslu Manado and the provider and to find out the factors for the occurrence of wan prestasi between Bawaslu Manado and third parties (providers). The research method uses a qualitative approach. Data collection techniques with interviews, documentation studies and observation. The results showed that the planning flow had been carried out properly based on the basic conditions of need and priority scale. The implementation system of leasing goods and services in the financial management of Bawaslu Manado City is in accordance with applicable procedures and rules, including the results of work that meet the criteria of applicable regulations and have adhered to the principles of good governance as a form of mutual commitment.
The Influence of Non-Physical Work Environment, Job Rotation, Demographic Characteristics on Career Development and Employee Work Achievement Kota Bima Health Department
Authors: Syahrul Syahrul
Published: March 2024

Career development and employee work performance is not just a coincidence, but many factors influence it, namely the work environment, job rotation and demographic characteristics. The aim of this research is to determine the influence of the non-physical work environment, work rotation, demographic characteristics on career development and work performance of Bima City Health Service Employees. This research uses associative research methods. The sample in this study amounted to 42 people. The instrument used in the research was a questionnaire. Data were analyzed using multiple regression with the SPSS program. Based on the research results, it can be concluded that the non-physical work environment, work rotation, and demographic characteristics have a significant influence on the career development and work performance of Bima City Health Service Employees
Penerapan Teori Kemungkinan Berimbang Terhadap Penegakan Keadilan Menggunakan Mekanisme Non-Conviction Based Asset Forfeiture (Ncbaf) Dari Hasil Tindak Pidana Ekonomi di Indonesia
Authors: Yogaswara Mohamad Bondan
Published: March 2024

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Hak Rumah Sakit untuk Bekerjasama dengan Badan Penyelenggara Jaminan Sosial Kesehatan dalam Pelayanan Kesehatan
Authors: Santoso Hari
Published: March 2024

Rumah Sakit merupakan fasilitas yang memberikan pelayanan kesehatan kepada masyarakat. Dalam memberikan pelayanan kesehatan, rumah sakit perlu berkolaborasi dengan berbagai pihak, termasuk Badan Penyelenggara Jaminan Sosial (BPJS) Kesehatan. Penelitian ini bertujuan untuk menganalisis kesetaraan rumah sakit dan adanya hak rumah sakit terkait kerjasama dengan BPJS Kesehatan dalam pelayanan kesehatan. Penelitian ini menggunakan jenis penelitian yuridis normatif. Penelitian ini akan menggunakan tiga jenis pendekatan, yaitu pendekatan konseptual, pendekatan perundang-undangan (pendekatan hukum), dan pendekatan kasus. Teknik pengumpulan data dalam penelitian ini adalah dengan studi kepustakaan terhadap tiga bahan, yaitu bahan hukum primer, bahan hukum sekunder, dan bahan non hukum. Teknik analisis data yang digunakan dalam penelitian ini adalah penelitian hukum preskriptif. Hasil penelitian menunjukkan bahwa setiap rumah sakit berhak melakukan kerjasama dengan BPJS Kesehatan dalam pelayanan kesehatan berdasarkan landasan hukum yang diatur dalam Undang-Undang dan Peraturan Negara. Namun karena berbagai faktor, tidak semua rumah sakit dapat bekerjasama dengan BPJS sehingga menimbulkan ketimpangan. Ketimpangan ini dapat menimbulkan berbagai permasalahan. Oleh karena itu, hak rumah sakit untuk bekerjasama dengan BPJS Kesehatan menjadi hal yang penting untuk dijamin, hal ini didasari oleh beberapa manfaat yaitu memudahkan peserta BPJS Kesehatan dalam memperoleh pelayanan kesehatan, meningkatkan aksesibilitas dan mutu pelayanan kesehatan bagi masyarakat.
The Influence of Strategic Entrepreneurship on Competitive Advantage in CV Mutiara
Authors: Elya Rohimi Upit , Kartono Kartono
Published: March 2024

Technological change, dynamic global markets, and intense competition characterize the current business era. The development of Strategic Entrepreneurship highlights the evolution of business and entrepreneurship theories, shifting the paradigm from focusing only on the creation of new businesses towards the integration of entrepreneurship into existing business strategies. This study aims to analyze the impact and contribution of Strategic Entrepreneurship to the sustainability of competitive advantage in modern businesses faced with dynamic market challenges. The method used in this research is descriptive qualitative. This research uses CV Mutiara as a concrete case study. The results show that the implementation of Strategic Entrepreneurship has a significant positive impact on organizational adaptation and sustainability in a constantly changing business environment. By focusing not only on new venture creation but also on long-term strategic planning, organizations can achieve sustainable competitive advantage. CV Mutiara applies the principles of Strategic Entrepreneurship, including innovative strategy development, external collaboration, and enhancing internal innovation capabilities.
Systematic Review: Relationship between Hospital Marketing Mix and Patient Visits and Hospital Selection
Authors: Lesmana Putra Pandu , Gani Ascobat
Published: March 2024

This study aims to determine the relationship between hospital marketing mix, patient visits, and hospital selection. The study method uses the PRISMA method. Inclusion criteria were journals published from 2018 to 2022, focusing on marketing mix and hospitals. Journal searches were carried out using the keywords "Marketing Mix", "Hospital", and "Patient". Article searches were conducted in the Scopus, ScienceDirect, Proquest, Garuda, and Google Scholar databases. The research results found six articles that met the requirements to be included in the study for review. Four articles were conducted from the patient's perspective, and two were written from the perspective of hospital staff. The seven aspects of the marketing mix can influence patients to choose hospital services that implement marketing strategies. Elements of the marketing mix that have a relationship can differ from hospital to hospital. Hospitals need to plan a specific marketing strategy that focuses on patients so that patients want to choose to use the hospital's service facilities. The implications of this study are highly relevant for practitioners in the fields of hospital management and health marketing. The finding that the hospital marketing mix can influence patient choices provides a deeper understanding of the importance of appropriate marketing strategies in increasing patient visits and hospital competitiveness.
Lambeaux de monde
Authors: de Courville Stanislas ,   Chiasmi International
Published: March 2024

The Russian invasion of 2022 was based on an organized process of influence on the Ukrainian population, aimed at obtaining their support or neutralizing their possible resistance, in concert with the state apparatus. We find, in the backdrop of this process, the memorial conflict between these two countries and their neighbours, concerning World War II and the Soviet Union. This war of influence, or political warfare, which falls within new forms of contemporary hybrid warfare, profoundly has to do with images, especially moving images. The cinematic images, the debauchery of their propaganda during the Second World War and throughout the existence of the USSR, still weighs on the bodies and minds; the new media has in many ways inherented them and their way of reenacting or extending propaganda on an individual or group scale. We will then question the place of images, and in particular those in motion, in the war between Russia and Ukraine since 2014 to describe the way in which they have served or still serve the military-memorial device deployed by the Russian invader.
The War Is Taking Place
Authors: Davis Duane H. ,   Chiasmi International
Published: March 2024

While Merleau-Ponty’s political positions evolved over the course of his career, they are grounded in and guided by a remarkably consistent account of historicity. Praxis requires authentic historical engagement; and Merleau-Ponty was critical of inauthentic a-historical approaches throughout his career. I chart a trajectory of Merleau-Ponty’s position from The War Has Taken Place (1945), through some of the newly published material from the mid to late 1940’s Michel Dalissier’s monumental two volume collection of inédits, and the Introduction to Signs (1960). This results in two surprising and admittedly controversial observations that contradict dominant narratives. I argue that: (1) Merleau-Ponty’s account of historicity precludes the claim that he abandoned Marxism altogether with the writing of Adventures of the Dialectic (1955); and (2) Merleau-Ponty’s account of historicity reveals the dominant Western narrative about the war in Ukraine to be inauthentic.
The Artistry of The Non-Humans
Authors: Kristensen Stefan ,   Chiasmi International
Published: March 2024

In contemporary art, a growing number of artists experiment with non-humans in their actual artworks. This paper examines the issues related to such practices with reference to Jakob von Uexküll’s analyses of the configuration of meaningful worlds by non-human animals, as well as Merleau-Ponty’s and Deleuze-Guattari’s interpretations of Uexküll’s ideas. Uexküll maintained that every living being lives in a world with meaning; Merleau-Ponty understood this claim as situating the beginning of culture in the creativity of non-humans; Deleuze and Guattari emphasized the melodic and rhythmic dimension of this creativity, mainly interpreted as territorialization processes. These elements are paramount to understanding what is at stake with artworks featuring non-humans: considering projects proposals from Agnes Meyer-Brandis, Tomas Saraceno, Ana Maria Lopez Gomez and other contemporary artists, the conclusion is that an artwork featuring an encounter between two territorializing movements has the potential to transform the human range of perception.
Il velo e la conchiglia
Authors: Turrini Nicola ,   Chiasmi International
Published: March 2024

The essay intends to revisit certain phenomenological themes present in the theoretical work of Pierre Schaeffer, based on his most important and influential book: the Traité des objets musicaux. A French engineer and composer, Schaeffer was the initiator – from the point of view of its musical practice, and its theoretical analysis – of one of the most important musical avant-gardes of the 20th century, musique concrète. The objective of the article will be to consider Schaeffer’s main reference – the phenomenology of Edmund Husserl – and suggest that Maurice Merleau-Ponty’s phenomenology could be a prism that helps to understand and expand the heterogeneous and incomplete research project the French composer documented extensively in his writings.
Entangled Embodiments
Authors: Ferrari Gaia ,   Chiasmi International
Published: March 2024

In the Phenomenology of Perception, Merleau-Ponty dedicates many pages to the analysis of pathological cases, which seem to be assessed as merely negative phenomena that reinforce an extrinsic opposition with normal ones. This paper aims to clarify that Merleau-Ponty in effect challenges the able–disabled dichotomy by articulating an intentional analysis based on the perspective of being-in-the-world and proposing a differential understanding of embodiment. Such an analysis demonstrates that ability and disability exist as material and situational events and, simultaneously, form an existential continuum—one that rejects the identification of disability with a disruption (ontological claim) or a degradation (normative claim).
Recensione di Gianluca De Fazio, Avversità e margini di gioco. Studio sulla soggettività in Merleau-Ponty
Authors: Amoroso Prisca ,   Chiasmi International
Published: March 2024

Gianluca De Fazio’s book Avversità e margini di gioco. Studio sulla soggettività in Merleau-Ponty presents precise and original research along several nodes of great importance in Merleau-Ponty’s philosophical production, such as subjectivity, expression, passivity, nature, history. By focusing on, without limiting himself to, the 1950’s period, the author declares that he aims at a denaturalization of nature and a dehistoricization of history: an overcoming of dichotomies which, though faithfully following the Merleau-Pontian path, does not fail to have a Deleuzian overtones. The issues of the book are also, and above all, political, shown in the considerations of the task of philosophy.
Review of David Michael Kleinberg-Levin, Critical Studies on Heidegger: The Emerging Body of Understanding
Authors: Johnson Galen A. ,   Chiasmi International
Published: March 2024

The present paper is a review of Critical Studies on Heidegger: The Emerging Body of Understanding (SUNY, 2023), by David Michael Kleinberg-Levin, who argues we can find a phenomenology of perception in Heidegger ultimately no different than that of Merleau-Ponty. The concept of “the emerging body of understanding” means the growth or “perfection” of human capabilities in perception – touch, vision, and hearing – that are attentive to our interconnectedness with others and nature as presented by the Fourfold. The conclusion of the review offers some evaluations regarding questions of influence and recently available course notes by Merleau-Ponty about Heidegger’s philosophy.
STRATEGI KOMUNIKASI PEMASARAN KENTUCKY FRIED CHICKEN (KFC) PEMATANGSIANTAR DALAM UPAYA MENAIKKAN PENJUALAN DI MASA PANDEMI COVID-19
Authors: Aini Fitriatul , Rohani Laila , Faishal Muhammad
Published: March 2024

ABSTRAK

Penelitian ini bertujuan untuk mengetahui strategi komunikasi pemasaran pada KFC (Kentucky Fried Chicken) Pematangsiantar dalam upaya meningkatkan penjualan di masa pandemi Covid-19, khususnya bauran pemasaran (Marketing Mix) yang diterapkan KFC. Penelitian ini menggunakan metode kualitatif deskriptif, yaitu studi kasus yang menghasilkan data-data deskriptif yang dituangkan dalam kata-kata. Sumber data pada penelitian ini menggunakan teknik Purposive Sampling dan teknik pengumpulan data pada penelitian ini penulis melakukan kunjungan gerai restoran KFC Pematangsiantar untuk melakukan wawancara dengan manajer dan karyawan KFC. Peneliti menyimpulkan bahwa ada beberapa pembahasan yaitu Strategi, Kendala dan Solusi.. Meskipun KFC Pematangsiantar mengalami kendala di masa pandemi ini yaitu kendala dari segi faktor ekonomi, PSBB (pembatasan sosial berskala besar) yang diterapkan pemerintah serta situasi baru New normal yang membuat KFC sulit untuk menaikan kembali omset penjualan akan tetapi KFC Pematangsiantar terus berupaya untuk menangani hal tersebut yaitu dngan cara terut melakukan promosi baik secara online maupun online dan terus memaksimalkan protocol kesehatan direstoran agar menarik kembali kepercayaan customer.

Kata Kunci : Strategi Pemasaran, Bauran Pemasaran, Covid-19

 

ABSTRACT

This study aims to determine the marketing communication strategy at KFC (Kentucky Fried Chicken) Pematangsiantar in an effort to increase sales during the Covid-19 pandemic, especially the marketing mix implemented by KFC. This study uses descriptive qualitative methods, namely case studies that produce descriptive data as outlined in words. Sources of data in this study using purposive sampling and data collection techniques in this study the authors visited the KFC Pematangsiantar restaurant outlets to conduct interviews with KFC managers and employees. The researcher concluded that there were several discussions, namely Strategy, Constraints and Solutions. Although KFC Pematangsiantar experienced obstacles during this pandemic, namely constraints in terms of economic factors, PSBB (large-scale social restrictions) implemented by the government and the new new normal situation which made KFC difficult to deal with. increasing sales turnover, but KFC Pematangsiantar continues to strive to handle this, namely by continuing to promote both online and online and continue to maximize restaurant health protocols in order to regain customer trust.
PENERAPAN TEORI GESTALT DALAM PEMAHAMAN PEMBELAJARAN SISWA DI SEKOLAH
Authors: Fauzi Achmad , Netrawati  , Karneli Yeni
Published: March 2024

Teori Gestalt memandang bahwa pembelajaran tidak hanya tentang rangsangan dan respon tetapi lebih pada pemahaman tentang suatu masalah yang mampu menarik kesimpulan baru yang berwawasan. Pencetus teori Gestalt termasuk Max Wetheimer, Wolfgang Kohler dan Kurt Kofka. Dalam teori Gestalt terdapat beberapa hukum yaitu hukum kedekatan, hukum ketertutupan dan hukum kesamaan. Diantara prinsip pembelajaran Gestalt adalah pembelajaran melalui wawasan (pemahaman), pembelajaran merupakan reorganisasi dari pengalaman, pembelajaran akan lebih berhasil bila sesuai dengan minat siswa. Sedangkan prinsip persepsi Gestalt termasuk prinsip kontinuitas dan hubungan figur-ground. Kekuatan teori Gestalt adalah anak mampu membangun suatu masalah menjadi pengetahuan atau pemahaman baru, namun teori Gestalt ini juga memiliki kelemahan, yakni teori Gestalt tidak bisa diterapkan pada maeri-materi tertentu.
 
ABSTRACT
Gestalt theory views that learning is not only about stimuli and responses but rather about understanding a problem faced which is able to draw new insightful conclusions. Gestalt characters include Max Wetheimer, Wolfgang Kohler and Kurt Kofka. In Gestalt theory, there are several laws, namely the law of closeness, the law of closure and the law of equality. Among the principles of Gestalt learning is that learning through insight (understanding), learning is a reorganization of experiences, learning will be more successful when it comes to interests. Meanwhile, the principles of Gestalt perception include the principle of continuity and Figure-ground relationship. The strength of Gestalt theory is that children are able to reconstruct a problem into new knowledge or understanding, however in the Gestalt theory has also the weaknesses that the gestalt theory cannot be applied to certain materials.
ANALISIS KOMUNIKASI PERSUASIF PADA AKUN INSTAGRAM @ZEROWASTE.ID_OFFICIAL DALAM PELESTARIAN LINGKUNGAN
Authors: Athiyyah Goesda Raden Tasya , Sazali Hasan , Rasyid Abdul
Published: March 2024

Melalui media Instagram ini, Zero Waste Indonesia sebagai komunitas berbasis online membagikan pesan-pesan pelestarian lingkungan. Dari hal tersebut penulis tertarik untuk meneliti adanya komunikasi persuasif dalam pelestarian lingkungan yang dilakukan oleh Zero Waste Indonesia. Dalam skripsi ini penulis menyajikan pembahasan meliputi: pertama, Bagaimana isi postingan Instagram @zerowaste.id_official di Bulan September-Oktober Tahun 2020. Kedua, Bagaimana penerapan metode Komunikasi Persuasif pada postingan Instagram @zerowaste.id_official di Bulan September-Oktober Tahun 2020. Penelitian ini merupakan penelitian kualitatif. Sedangkan teknis penggalian data menggunakan dokumentasi. Teknis pengolahan data dengan analisis isi. Dari hasil analisa data dan hasil penelitian dapat disimpulkan bahwa: pertama, isi postingan instagram @zerowaste.id_official di Bulan September-Oktober Tahun 2020 antara lain berisi tentang gaya hidup minim sampah, bisnis ramah lingkungan, kampanye habiskan makananmu, DIY, Perubahan iklim, fenomena kelaparan, dan kampanye tukar baju. Kedua, Metode komunikasi persuasif yang digunakan oleh Zero Waste meliputi metode partisipasi, metode asosiasi, metode icing device, metide payy-off idea, dan metode fear arrousing. Namun, kebanyakan dari metode yang digunakan adalah teknik icing device. Dari situ menunjukan adanya pendekatan emosional dari caption juga foto.
Kata Kunci: Analisis Isi, Komunikasi Persuasif, Zero Waste Indonesia, Instagram.
 
ABSTRACT       Through this Instagram media, Zero Waste Indonesia as an online-based community shares messages on environmental conservation. From this, the author is interested in researching the existence of persuasive communication in environmental conservation carried out by Zero Waste Indonesia. In this thesis the author presents a discussion including: first, how the contents of @zerowaste.id_official Instagram posts in September-October 2020. Second, how to apply the Persuasive Communication method to @zerowaste.id_official Instagram posts in September-October 2020. This research is a qualitative research. While the technical data mining using documentation. Technical data processing with content analysis. From the results of data analysis and research results, it can be concluded that: first, the contents of @zerowaste.id_official's Instagram posts in September-October 2020 include, among other things, a minimal waste lifestyle, environmentally friendly business, spend your food campaign, DIY, climate change, phenomena famine, and a change of clothes campaign. Second, the persuasive communication method used by Zero Waste includes the participation method, the association method, the icing device method, the payy-off idea method, and the fear arousing method. However, most of the methods used are icing device techniques. From there, it shows an emotional approach from captions and photos.
Keywords: Content Analysis, Persuasive Communication, Zero Waste Indonesia, Instagram.
PERSEPSI IBU RUMAH TANGGA DI DUSUN 1A PAYA BAKUNG TERHADAP “SINETRON SUARA HATI ISTRI”
Authors: Riski Dinda Ismi , Rasyid Abdul , Deni Indira Fatra
Published: March 2024

ABSTRAK
Penelitian ini bertujuan untuk mengetahui apakah para ibu rumah tangga dusun 1A merasa kecanduan sinetron suara hati istri dan apakah sinetron tersebut membawa kepada arah positif atau negative berdasarkan persepsi mereka. penelitian ini menggunakan metode kualitatif. Informan yang digunakan adalah salah satu Ibu Kepala Dusun dan tiga belas ibu rumah tangga dengan cara purposive sampling. Teknik pengumpulan data yang digunakan yakni dengan wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa benar jika para ibu rumah tangga merasa kecanduan setelah menonton sinetron ini dan persepsi negative juga mereka dapatkan berdasarkan hasil wawancara yang telah dilakukan peneliti selain itu beberapa kendala mulai dari kurangnya rasa pengetahuan tentang media massa sinetron, pikiran ibu rumah tangga yang kurang terbuka hingga solusi yang ditemukan dalam penelitian ini.
Kata kunci : Persepsi Sinetron Suara Hati Istri, Ibu Rumah Tangga.
 
ABSTRACT
This study aims to determine whether the housewives of Dusun 1A feel addicted to soap operas, the voice of their wives' hearts and whether these soap operas lead to positive or negative directions based on their perceptions. This study uses a qualitative method. The informant used was one of the village heads and thirteen housewives using purposive sampling. Data collection techniques used are interviews, observation, and documentation. The results show that if housewives feel addicted after watching these soap operas and they also get negative perceptions based on the results of interviews that have been conducted in addition to several obstacles ranging from lack of knowledge about the mass media of soap operas, mothers' minds that are less open to solutions found in the study. this.
Keywords : Perception of Sinetron Conscience of Wife, Housewife.
Dampak Virus Covid-19 Terhadap Pendidikan Di Kecamatan Percut Sei Tuan (Studi Kasus di SD Negeri 104607 Sei Rotan)
Authors: Anggraini Adisty , Sari Aida Malan , Aulia Nisya , Wahyundari Sri Putri , Azhari Muhammad Taufiq
Published: March 2024

ABSTRAK

Tujuan dari penelitian ini adalah untuk mengetahui lebih jauh bagaimana dampak wabah COVID-19 terhadap aktivitas akademik yang dilakukan orang tua, siswa, dan pengajar di SDN 104201, Desa Pond, Kecamatan Percut Sei Tuan. Studi kasus dengan pendekatan kualitatif digunakan dalam metodologi penelitian ini untuk mengetahui lebih jauh tentang keterbatasan dan pengaruh program COVID-19 terhadap kegiatan pembelajaran di SD negeri dalam kode pos 104201. Berdasarkan hasil survei, temuan penelitian dibahas, termasuk bagaimana pandemi Covid-19 berdampak pada orang tua, guru, dan murid dalam hal kecakapan teknologi, penyelesaian infrastruktur, dampak fisik, dan dampak psikologis. Berdasarkan hasil penelitian tersebut menjadi acuan bagi peneliti untuk merancang buku pedoman pembelajaran pada masa pandemik COVID-19.

Kata Kunci: Dampak, Pembelajaran, Sekolah Dasar

 

ABSTRACT

The purpose of this study was to find out more about the impact of the COVID-19 outbreak on academic activities carried out by parents, students, and teachers at SDN 104201, Pond Village, Percut Sei Tuan District. A case study with a qualitative approach is used in this research methodology to find out more about the limitations and effects of the COVID-19 program on learning activities in public elementary schools in postal code 104201. Based on the survey results, research findings are discussed, including how the Covid-19 pandemic has affected people. parents, teachers, and students in terms of technological prowess, infrastructure completion, physical impact, and psychological impact. Based on the results of the study, it became a reference for researchers to design learning guidebooks during the COVID-19 pandemic.

Keywords: Impact, Learning, Elementary School
PENGARUH KUALITAS PELAYANAN KARYAWAN TERHADAP MINAT KONSUMEN (STUDI KASUS BAKERY LAZIDZ KAB. MANDAILING NATAL)
Authors: Salsabilah Nabilah , Sinulingga Bastanta , Hasibuan M. Hizbullah , Siregar Ahmad Rajin
Published: March 2024

Abstrak

Kualitas pelayanan sangat berpengaruh terhadap maju tidaknya perusahaan. Kualitas pelayanan merupakan segala upaya yang dilakukan secara maksimal dengan maksimal untuk meningkatkan dan memenuhi kebutuhan dan harapan konsumen. Konsumen akan menilai baik atau tidaknya pelayanan yang disediakan oleh perusahaan. Apabila kualitas pelayanan tidak di perbaiki maka akan banyak konsumen yang akan beralih kepada perusahaan lain yang melayani dengan kualitas pelayanan yang lebih baik. Hal ini akan merugikan perusahaan karena dapat mengurangi pendapatan perusahaan. Penelitian ini bertujuan untuk mengetahui, bagaimana kualitas pelayanan di lazidz bakery Mandailing Natal, minat membeli konsumen di lazidz bakery, pengaruh kualitas pelayanan terhadap minat konsumen membeli produk di lazidz bakery. Penelitian ini menggunakan metode penelitian kualitatif dengan studi deskriptif. Sumber data yang diperoleh dari wawancara dan observasi didukung adanya dokumentasi. Untuk sumber pendukung di ambil dari penelitian-penelitian sebelumnya.

Kata Kunci : Kualitas, Pelayanan, Konsumen

 

Abstract

The quality of service is very influential on the progress of the company or not. Quality of service is all efforts made to the maximum to the maximum to improve and meet the needs and expectations of consumers. Consumers will assess whether or not the services provided by the company. If the quality of service is not improved, many consumers will switch to other companies that serve with better service quality. This will be detrimental to the company because it can reduce the company's income. This study aims to determine, how the quality of service at Lazidz bakery Mandailing Natal, consumer buying interest at Lazidz bakery, the effect of service quality on consumer interest in buying products at Lazidz bakery. This research uses qualitative research methods with descriptive studies. Sources of data obtained from interviews and observations supported by documentation. Supporting sources are taken from previous studies.

Keywords: Quality, Service, Consumer
DAMPAK PENGGUNAAN MEDIA SOSIAL TERHADAP PROSES BELAJAR SISWA
Authors: Zanita Santri Yani , Suci Rahma Wulan , Handayani Seri , Ardila Irna
Published: March 2024

ABSTRAK

Penelitian ini dilakukan untuk mengetahui dampak Dampak Penggunaan Media Sosial Terhadap Proses Belajar Siswa Kelas VIII-A Di SMP Islam Al-Ulum Terpadu Medan. Apalagi menggunakan media sosial dalam proses pembelajaran siswa. Pengumpulan data dilakukan dengan menggunakan angket dan tes esai serta wawancara dengan masing-masing responden. Penelitian ini menggunakan metode penelitian kualitatif yang merupakan desain penelitian natural dimana peneliti tidak berusaha untuk memanipulasi konteks penelitian tetapi mulai mempelajari suatu fenomena. Dari hasil penelitian didapatkan bahwa pelajar yang terkena dampak keberadaan jejaring sosial diharapkan dapat menggunakannya dengan  bijak. Media sosial ini akan berdampak positif  jika dimanfaatkan dengan baik. Media sosial dapat digunakan untuk memimpin diskusi tentang topik-topik aktif seperti sains, pemahaman sosial, agama, dan perkembangan teknologi terkini. Dari situ, siswa diharapkan punya pikiran yang lebih kritis ketika dihadapkan pada suatu masalah. Disamping memperluas pengetahuan, menggunakan media sosial, siswa juga bisa mengasah kreativitasnya melalui kemajuan teknologi saat ini. Seperti  mmebuat sebuah usaha dengan memanfaatkan jejaring sosial.

Kata Kunci : Media Sosial; Teknologi; Belajar;

 

ABSTRACT

This study was conducted to determine the impact of the use of social media on the learning process of class VIII-A students at Al-Ulum Terpadu Islamic Junior High School Medan. Moreover, using social media in the student learning process. Data collection was carried out using a questionnaire and essay test as well as interviews with each respondent. This study uses a qualitative research method which is a natural research design where the researcher does not try to manipulate the research context but begins to study a phenomenon. From the results of the study, it was found that students who were affected by the existence of social networks were expected to use them wisely. This social media will have a positive impact if used properly. Social media can be used to lead discussions on active topics such as science, social understanding, religion, and recent technological developments. From there, students are expected to have a more critical mind when faced with a problem. Besides expanding knowledge, using social media, students can also hone their creativity through current technological advances. Like making a business by utilizing social networks

Keywords: Social Media; Technology; Study;
UPAYA MENINGKATKAN HASIL BELAJAR IPS TEMA LINGKUNGAN MELALUI PENGGUNAAN ALAT PERAGA BAGI SISWA KELAS I SD NEGERI 2 CISERO
Authors: N. Rita Sutresnawati  , Nanih Sulastri  , Nurjanah
Published: March 2024

Is because in the learning process the teacher does not use visual aids. Meanwhile, one of the objectives of the social studies subject is for students to get to know concepts related to people's lives and their environment. Based on that, a class action research was carried out with the aim of increasing student achievement in social studies about describing the location of the house using three-dimensional teaching aids. This research was conducted in class I SD Negeri 2 Cisero, Cisurupan District, Garut Regency. Academic Year 2018/2019. With a sample of 30 people through classroom action research. Data collection in this study was carried out through observation to observe students' activities in learning and tests to determine student social studies learning outcomes before and after learning. The results obtained in this study can be concluded that before using the three-dimensional teaching aids students who reach the passing grades pass a few and have a low average score. After using three-dimensional teaching aids, student learning outcomes increase and student participation in learning also becomes better. With three-dimensional teaching aids reduce verbalism in students