bluuebunny/crossref_metadata_2025 huggingface dataset:
Konaklama Sektöründe Sürdürülebilirlik: Glamping İşletmeleri Örneği (Sustainability in the Hospitality Industry: The Example of Glamping Facilities)
Authors: Güvenol Buğcan , Kömürcü Sarıbaş Simge
Published: October 2022

Turistlerin çeşitli nedenlerle değişen istek ve beklentileri glamping işletmelerine yönelik talebin artmasına neden olmaktadır. Glamping işletmeleri betonlaşmadan uzak ve geri dönüşüme destek olan mimari yatırımları ve gerçekleştirdikleri çeşitli çevresel uygulamalarla sürdürülebilir turizm olgusunu doğrudan desteklemektedir. Bu kapsamda turizm faaliyetlerinin sürekliliği açısından glamping işletmeleri önemli işletmeler olarak kabul edilmektedir. Bu araştırmanın amacı; İzmir’deki glamping işletmelerinin ve glamping mimarisinin sürdürülebilir konaklamaya katkılarının incelenmesi ve sürdürülebilirlik kapsamında işletmelerin yaptıkları genel ve mimari çalışmaların ortaya konmasıdır. Bu kapsamda nitel araştırma yöntemlerinden biri olan mülakat tekniğiyle İzmir’de bulunan 8 adet glamping işletmesi yetkilisiyle görüşmeler gerçekleştirilmiştir. Elde edilen veriler MAXQDA nitel analiz programıyla analiz edilmiş ve içerik analizi ile yorumlanmıştır. Araştırmadan elde edilen en önemli bulgular işletmelerin çevrenin korunması ve geliştirilmesi için sürdürülebilirlik çabalarının olduğu ve aynı zamanda işletmecilerin bireysel olarak da çevresel duyarlılıklara sahip olduğu bulgularıdır. Ayrıca, glamping işletmelerinin mimari özellikleri sayesinde sürdürülebilirlik kavramıyla doğrudan bir ilişkili olduğu ve kovid-19 pandemisinin bu işletmelere farkındalık kazandırdırdığı bulgularına ulaşılmıştır. Gelecek çalışmalarda belirli bir bölge ya da Türkiye’den tesisler seçilerek şehirsel ya da bölgesel farklılıkların ortaya konulabileceği, yapılan farklı sürdürülebilirlik uygulamalarına ulaşılabileceği ve çalışmanın kapsamının genişletilebileceği öngörülmektedir.
Aşçılık Öğrencilerin Turizm Sektöründe Çalışmaya Yönelik Tutumları ile Demografik Özelliklerinin Karşılaştırılması (Comparison to the Attitudes of Cookery Students towards Working in the Tourism Sector and their Demographic Characteristics)
Authors: Akyüz Rümeysa , Çakır Hacı Ahmet
Published: October 2022

Bu çalışmada ön lisans düzeyinde aşçılık eğitimi alan öğrencilerin turizm sektöründe çalışmaya tutumları ile demografik özelliklerinin karşılaştırılması amaçlanmaktadır. Bu amaç doğrultusunda çalışmada veri toplama aracı olarak anket kullanılmış ve Muğla Sıtkı Koçman Üniversitesi Aşçılık programlarında öğrenim gören 294 öğrenciye ulaşılmıştır. Demografik özelliklerin yorumlanmasında frekans ve yüzde analizlerinden yararlanılmıştır. Öğrencilerin sektörde çalışmaya yönelik tutumlarının hangi boyutlar altında toplandığını belirlemek için açımlayıcı faktör analizi uygulanmıştır. Elde edilen faktörler ile demografik özelliklerin karşılaştırılmasında bağımsız örneklem t testi ve tek yönlü varyans analizi (ANOVA) uygulanmıştır. Araştırma sonuçlarına göre öğrencilerin büyük çoğunluğu aşçılık programını ilk sırada tercih ettiği anlaşılmaktadır. Öğrencilerin sektörde çalışmaya yönelik tutumları yedi faktör altında toplanmıştır. Aşçılık öğrencilerin turizm sektöründe çalışmaya yönelik tutumları demografik özelliklerine göre farklı düzeylerde farklılık göstermektedir.
Kapadokya yı Ziyaret Eden Turistlerin Yaşayan Mutfak Deneyimleri Üzerine Bir Araştırma (A Research on Living Kitchen Experiences of Tourists Visiting Cappadocia)
Authors: Dönmez Özel Büşra , Dursun Küçükoğlu Meral
Published: October 2022

Bu çalışma kapsamında, 2000’li yılların ortalarında gastronomi alanında öne çıkmış bir akım olan yaşayan mutfak konusu ele alınmıştır. Kapadokya’yı ziyaret eden turistlerin yaşayan mutfak deneyimlerinin demografik özelliklerine göre farklılıklarının ortaya konulması amacıyla yaşayan mutfak uygulamalarını deneyimleyen turistler üzerinde bir araştırma yapılmıştır. Araştırmada tesadüfi olmayan örnekleme yöntemlerinden kolayda örnekleme yöntemi tercih edilmiştir. Çalışmada uygulanan veri toplama tekniği ise sosyal bilimlerde sıkça başvurulan anket tekniğidir. Araştırma verileri 356 adet anketten elde edilen verilere dayanmaktadır. Yapılan analizler ve elde edilen bulgular sonucunda; turistlerin yaşayan mutfak uygulaması ile ilgili deneyimlerinde özellikle eğitim ve estetik deneyim algısının baskın olarak öne çıktığı ve turistlerin demografik özelliklerine göre deneyim boyutları ortalamaları arasında anlamlı farklar olduğu belirlenmiştir. Yaşayan mutfak deneyimi konusunda literatürde sınırlı sayıda araştırma olması yönüyle bu çalışmanın alan yazına bir ölçüde katkı sağlayacağı düşünülmektedir.
The effect of enzymatic hydrolysate of lymphoid tissue of broiler chickens on the morphofunctional state of macrophages
Authors: Kolberg N. A. , Moskovenko N. V. , Tikhonov S. L. , Tikhonova N. V.
Published: October 2022

The goal of studying the mechanisms of action of cells that structure the immune system is to obtain additional data about the influence of immunomodulating peptides of natural origin on the possibility of regulating immune processes. The effect of enzymatic hydrolysate of lymphoid tissue of broiler chickens (EHLTBC) on the viability of culture of peritoneal and alveolar macrophages, on the morphological characteristics and functional activity of macrophages has been studied. The effect of EHLTBC on the viability of culture of peritoneal and alveolar macrophages has been investigated. Morphometric characteristics of macrophages under the influence of EHLTBC have been given. The functional activity of peritoneal and alveolar macrophages has been assessed against the background of the introduction of EHLTBC. Enzymatic hydrolysate of lymphoid tissue of broiler chickens at concentrations of 1, 5 and 10 % does not have a toxic effect on the culture of alveolar and peritoneal macrophages. EHLTBC enhances the phagocytic activity of peritoneal macrophages, which enhances their role in the chemotaxis and immune response. The stimulating effect of EHLTBC of poultry on the ability of macrophages to adhere has been revealed.
Analysis of complex changes in salmon salting by injection using the food additive PRE-LACKS
Authors: Lukina E. V. , Shokina Yu. V. , Antonov P. V. , Levshina I-E. O.
Published: October 2022

The paper presents the results of a comprehensive assessment of the quality of delicacy fish products - salmon fillets of weak salt made using the food additive PRE-LACKS (LLC "Vash technologist", St. Petersburg, Russia) and curing by injection. For the first time, the influence of technological factors has been studied (the concentration of a food additive (in the range recommended by the manufacturer from 3 to 5 % with a step of 1 %), as well as the value of the hydromodulus (in the range from 5 to 20 % with a step of 5 %) characterizing the ratio of masses of the fillet introduced into the thickness when injecting brine and a salted fillet piece) on the formation of a complex indicator of the finished product quality. The developed scale for a comprehensive assessment of the quality (K) of lightly salted salmon fillet of injection salting is presented, including the main groups of indicators - organoleptic and rheological, nutritional value and physico-chemical. The scale includes weighting coefficients based on the results of experimental and sensory studies - both group and for each quality indicator taken into account. It has been shown that using the fuzzy logic method made it possible to obtain the values of the selected influencing factors optimized according to the criterion of achieving the maximum value of K (in the range from 0.9 to 1.0 conventional units, corresponding to the category "delicacy product") - the concentration of the food additive and the value of the hydromodulus - 4 and 15 %, respectively. The results of assessing the influence of selected technological factors on the yield of a semi-finished product immediately after salting by injection, on the yield of finished low-salted products (after ripening), on indicators characterizing the completeness of its maturation (buffering, the ratio of the mass fraction of non-protein nitrogen to the mass fraction of total nitrogen, total acidity, mass fraction of amine nitrogen) have been presented. Based on the results of the research, technological recommendations are formulated for salting salmon by injection using the PRE-LACKS food additive to increase the yield of finished products and improve its consumer properties.
Specialized product in the form of a biotechnological complex of bacterial metafiltrates for selective sorption of endotoxins and metabolic correction of intestinal microflora
Authors: Poznyakovsky V. M. , Zakharenko M. A. , Avstrievskikh A. N. , Zinov'eva E. N.
Published: October 2022

The intestinal microflora of the human body performs vital regulatory functions. In the course of the study, a biotechnological complex has been developed in the form of dietary supplements, the functional properties of which are aimed at regulating the intestinal biocenosis, inhibiting pathogenic and conditionally pathogenic microflora, as well as developing a useful part of the microbiota. The qualitative and quantitative composition of the specialized product includes, mg/5.5 g, floration (soluble dietary fiber) - 1,375 (1,238); metafiltrates Bifidobacterium bifidum - 620, Bifidobacterium breve - 600, Lactobacillus delbrueckii - 500, Hericium coralloides - 242.5, Propionibacterium freudenreichii - 100; lactulose (50 %) - 400; postbiotic metafiltrate Subtizym - 200; silicon dioxide - 30; endofulvin (Endofulvin, humic acids) - 9.62 (7.5); chitosan - 5; para-aminobenzoic acid - 2; nicotinamide (vitamin B) - 1.81 (1.8); cysteine - 1.25; calcium pantothenate (vitamin B) - 0.654 (0.6); riboflavin (vitamin B) - 0.16. An innovative feature of the production technology is a liquid concentrated form of dietary supplements, which ensures rapid passage through the stomach, the preservation of active principles and the effectiveness of the implementation of specified functional properties. The organoleptic, microbiological and physicochemical indicators of quality and safety have been studied, the results of which make it possible to determine the regulated characteristics and shelf life - 1 year at the temperature of 0-25 °C, relative humidity of not more than 60 %. The developed complex is recommended for use in the amount of 5.5 g of concentrate 3 times a day; course duration - 1 month. The product has passed production tests at ArtLife LLC (Tomsk).
Time Expansion at the Interface of Organic Metallic Surfaces
Authors: Carmeli Itai
Published: October 2022

Giant magnetization of polyalanine monolayers on gold observed in recent years along with unusual large spin selectivity, the potential of the film, and its temperature dependence are all explained in the context of vacuum polarization at the gold-monolayer interface. The enhancement is directly related to the fine structure constant, a and involves a change in basic physical parameters including changes in the permeability of the vacuum and in the local zero point energy (ZPE) of the gold-monolayer interface. Formation of an ordered state by the self-assembly process and the interaction of the monolayer with the gold plasmons form a new state of matter that can interact strongly with the ZPE.
Indonesian Islamic banks: A review of the financial state before and after the COVID-19 pandemic
Authors: Lantara Dirgahayu , Junaidi Junaidi , Rauf Nurhayati , Pawennari A. , Noorita Achmad Ratu
Published: October 2022

Banking plays an important role in business and economic growth. However, since a couple decades ago, there have been issues with efficiency and performance. This paper aims to examine Indonesia’s Islamic banking performance through non-parametric production efficiency analysis before and after the COVID-19 pandemic, 2010–2021. This study differentiated between different dimensions of Indonesia’s Islamic banks (IIB) finance and non-finance aspects, as well as investigated the relationships between these dimensions of finance, including assets, deposits, equity, financing, and income, and non-financial variables, namely employees and offices. Non-parametric analysis, with the input-oriented variable constant return to scale (CRS) and returns to scale (VRS) models as a framework, data envelopment analysis (DEA) is used to calculate the IIB of overall, pure, and scale efficiency. However, the resources of technology IIB management are lacking, as well as macroeconomic and environmental effects. This study found that IIB operational needs to enhance investment in technology beyond the office. This means that the number of offices has a smaller impact on enhancing deposits and revenue. Technology investment has a crucial role in enhancing IIB equity, income, and innovation service. As a result, IIB managers and policymakers must improve their efficiency scores in order to increase competition and innovation. Furthermore, IIB needs to increase and spend their assets and experience to enhance technology, which significantly affects efficiency.
Intervenção na saúde mental dos adolescentes nos centros educativos portugueses – um estudo preliminar
Authors: Ferreira Cristiana , Martins Paula Cristina
Published: October 2022

Em âmbito mundial, o número de crianças e jovens diagnosticados com uma perturbação mental tem aumentado substancialmente. Adolescentes envolvidos em atos considerados delinquentes, particularmente aqueles que se encontram cumprindo medidas institucionais dos sistemas de justiça, contudo, parecem ser especialmente vulneráveis ao desenvolvimento de psicopatologias. Em Portugal são escassos os estudos referentes aos problemas de saúde mental destes jovens e às respostas interventivas de que têm vindo a ser alvo os Centros Educativos. Existem, no entanto, alguns indícios de um aumento acentuado do recurso a psicofármacos. Isto torna-se preocupante quando se consideram os seus efeitos colaterais a curto prazo e o desconhecimento relativamente aos seus efeitos a médio e longo prazos. Assim, o presente estudo teve como objetivo caracterizar os problemas de saúde mental e subsequentes respostas interventivas junto aos adolescentes que cumpriem medida de internamento em Portugal. Para tal, foram entrevistados dez psicólogos que desempenham funções nos 6 Centros Educativos portugueses e 12 especialistas da área. Ademais, foi aplicado um questionário aos diretores de cinco destas instituições, pelo qual se acedeu a dados relativos a 95 jovens. Os dados apontaram para uma taxa elevada de problemas comportamentais/interpessoais e emocionais nestes jovens. Os procedimentos de avaliação da saúde mental, todavia, revelam-se insuficientes, assim como a respectiva intervenção psicológica. Não obstante, 54% dos jovens encontravam-se tomando psicofármacos. Os resultados levantam preocupações relativas à possibilidade de os psicofármacos serem usados, em alguns casos, como forma de colmatar as limitações da intervenção psicológica nos problemas de saúde mental destes adolescentes.
Atividade física e envelhecimento ativo: Diálogos Brasil – Portugal
Authors: Neves Rui , Faustino Andréa Mathes
Published: October 2022

Introdução: A atividade física (AF) regular entre idosos é altamente recomendada para promover o envelhecimento ativo. A manutenção de um estilo de vida fisicamente ativo na meia-idade e idade avançada está associada a melhores condições de saúde na velhice e maior longevidade, mesmo quando a prática de AF tiver seu início em idades mais avançadas. Objetivos: Avaliar a associação entre o nível e tempo recomendado de AF com as variáveis sociodemográficas e de saúde de idosos do Brasil e Portugal. Metodologia: Estudo descritivo e exploratório, com abordagem quantitativa. A amostra foi constituída por 300 idosos que frequentavam os serviços de saúde nas cidades de Aveiro (Portugal) e Brasília (Brasil), entre os meses de outubro de 2019 e fevereiro de 2020. Foi aplicado o International Physical Activity Questionnaire (Ipaq) que avaliou o nível de AF, além de questões sociodemográficas e sobre a prática de AF. Para a análise estatística foi utilizado o teste t Student, valor de confiança de p<0,05. Resultados: A média de idade foi de 71-86 anos. Diferenças foram observadas tanto nas variáveis sociodemográficas quanto naquelas que avaliaram a AF. Os resultados foram estatisticamente significativos em razão da idade (p<0,001), ocupação (p=0,003), participação em grupos (p<0,001), nível de AF (p<0,001) e tempo de AF (p<0,001). No Brasil (4,7%), em relação a Portugal (46,7%), os idosos não realizavam nenhum tipo de AF na semana em que foram avaliados, e, assim, foram classificados como “sedentários”. Além disso, 88% e 91,3% dos idosos brasileiros e portugueses, respectivamente, possuíam alguma doença crônica. Conclusões: O estudo identificou diferenças significativas entre os grupos de Aveiro e Brasília, relacionadas a algumas variáveis sociodemográficas e entre o “nível de AF” e “tempo de AF”, posto que em Portugal o nível de sedentarismo foi superior ao do Brasil. Paralelamente foi também observado um elevado número de idosos com doenças crônicas.
Prospective e memory impairment related to cancer: a systematic review
Authors: Pereira Diana Cristina Rodrigues , Guerra Natália Cristina , De Matos Patrícia Fernanda Ferreira
Published: October 2022

Cognitive complaints and alterations related to cancer may reduce well-being, quality of life, and daily functioning. More recently, prospective memory (PM), i.e., the ability to plan a future intention, to maintain it during a variable delay time in which people are typically engaged in other tasks, and to retrieve it when the expected circumstances arise, has fostered increased attention in cancer research. Examples are to remember to ask for a certain information during a medical appointment (event-based PM/EBPM) or to take medication at certain hours (time-based PM/TBPM). This work aimed to provide an overview of the main findings related to PM functioning in people with history of cancer. A qualitative systematic review of the literature was conducted following the PRISMA guidelines and 20 articles published between 2000 and 2020 were included. People with cancer history (vs. healthy controls) tended to report more PM complaints and worst objective PM performance, especially when considering EBPM tasks. Some treatments such as chemotherapy, androgen deprivation therapy, and radiotherapy negatively impacted PM. Importantly, changes in PM were associated with lower quality of life. Also, fatigue and depression appeared to contribute to PM impairment. A puzzling finding was the lack of association between objective and subjective measures of PM, which implies that different facets might underly cancer-related PM changes. Taken together, the inclusion of PM measures when probing cancer-related cognitive impairment is relevant not only to better assess and characterize the cancer experience across time, but also to inform interventions and cognitive rehabilitation approaches.
ANALISA PENGEMBANGAN BISNIS SEKTOR PARIWISATA DI DESA CIPUTRI
Authors:   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339, Yuditama Avifa Putri , Go Calvin ,   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339, Rachman Fathur ,   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339, Saliman Karen ,   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339, Ziyan Agrily Muhammad ,   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339, Suryandaru Reindardus ,   School of Business and Economics Universitas Prasetiya Mulya, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama No.1, BSD City, Kec. Pagedangan, Kabupaten Tangerang, Banten 15339
Published: October 2022

Industri pariwisata di Indonesia adalah salah satu pendorong ekonomi utama di Indonesia. Sektor bisnis khusus ini telah meningkat lebih dari dua kali lipat selama dekade terakhir. Industri pariwisata telah berkembang dan menjadi pendorong utama ekonomi dan fitur utama dari strategi pertumbuhan ekonomi pemerintah. Meskipun terdapat perkembangan pesat terkait sektor pariwisata, namun tidak seluruh potensi wisata di Indonesia telah berkembang dan dikenal masyarakat. Mengingat fakta tersebut, tim memutuskan untuk menganalisis dan mengembangkan salah satu potensi wisata di Daerah Cianjur, tepatnya Saung Sarongge yang berlokasi di lereng Gunung Gede dan menawarkan berbagai jasa wisata dari empat aspek, yaitu : operasional, pemasaran, keuangan dan juga sumber daya manusia.
Pengaruh Advertising Framing dan Character Type Konten Employer Branding terhadap Intention to Apply
Authors:   Program Studi Branding, Universitas Prasetiya Mulya, Jakarta, Lifao Waruwu Nitolonia Fernando , Lieputra Natalie Amelia ,   Program Studi Branding, Universitas Prasetiya Mulya, Jakarta, Yosevina Christiana ,   Program Studi Branding, Universitas Prasetiya Mulya, Jakarta, Murniardi Krishnamurti ,   Program Studi Branding, Universitas Prasetiya Mulya, Jakarta
Published: October 2022

Employer branding adalah bagian dari manajemen merek yang lebih menekankan proposisi nilai kepada calon karyawan dibanding konsumen. Tujuan employer branding adalah menarik calon karyawan untuk mau melamar kerja pada perusahaan. Employer branding dapat dikomunikasikan melalui beberapa kanal, misalnya, website dan media sosial. Konten komunikasinya juga beragam mulai dari video, gambar, audio, tulisan, maupun kombinasi beberapa elemen. Riset eksperimental 2x2 ini fokus pada konten employer branding berbentuk gambar dan tulisan yang dikomunikasikan melalui Instagram. Riset ini menguji pengaruh framing iklan (factual dan storytelling) dan tipe karakter (manusia asli dan manusia kartun) terhadap keinginan untuk melamar kerja pada suatu perusahaan. Kemudian, peneliti ingin mencari tahu kombinasi framing iklan dan tipe karakter seperti apa yang dianjurkan untuk konten employer branding dalam bentuk gambar dan teks. Ada 2 (dua) skenario riset yang berbeda untuk setiap responden. Masing-masing skenario terdiri dari 2 (dua) konten employer branding berdasarkan kombinasi framing iklan dan tipe karakter. Kemudian, responden menjawab pertanyaan berdasarkan konten yang mereka dapatkan dalam suatu skenario. Penelitian dilakukan kepada 477 sampel yang merupakan mahasiswa/i Indonesia tahun terakhir, fresh graduate yang sudah lulus maksimal 1 tahun, dan fresh graduate yang sudah lulus maksimal 2 tahun dari berbagai jurusan dan universitas, baik dalam maupun luar negeri. Data riset kemudian diolah dengan structural equation modeling menggunakan SPSS AMOS. Konten employer branding dengan framing storytelling dan manusia kartun berpengaruh signifikan terhadap transportasi naratif, sikap terhadap iklan, dan akhirnya intensi melamar pekerjaan. Untuk konten gambar dan tulisan di Instagram, kombinasi framing storytelling dan manusia kartun lebih direkomendasikan bagi perusahaan yang ingin melakukan komunikasi employer branding. Sifat dan kepribadian karakter yang digunakan juga harus dibangun secara terus-menerus agar audiens dapat mengidentifikasi diri mereka terhadap karakter tersebut.
Perubahan Perilaku Pengguna M-Wallet terhadap M-Wallet lainnya Menggunakan Push-Pull-Mooring (PPM) Framework
Authors:   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Julian Lenia , Napitupulu Natalia ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Soehadi Agus W. ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Rustandi Fredy Utama ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339
Published: October 2022

Semakin berkembangnya industri pada M-Wallet sehingga tingkat kompetisi pada perkembangan M-Wallet semakin kuat banyak dari mereka terus mengembangkan produknya dengan memberikan akses yang nyaman, mudah, dan juga penuh dengan promo. Pada pusat perbelanjaan sendiri kita dapat melihat banyaknya kompetisi promo besar-besaran terjadi pada beberapa produk atau jasa yang ada, membuat tidak jarang pengguna M-Wallet akan berpindah penggunaannya dari M-Wallet yang satu dengan yang lainnya. Dengan meneruskan latar belakang tersebut, penelitian ini bertujuan untuk mengetahui perilaku pengguna beralih dalam penggunaan aplikasi M-Wallet menggunakan push-pull-mooring (PPM). Basis konsep yang digunakan adalah privacy concern, alternative rewards, dan inertia yang diidentifikasikan sebagai push, pull, dan juga mooring effect. Model penelitian ini disebarkan kepada 273 responden yang menggunakan GoPay. Pengambilan data akan dilakukan dengan menyebarkan kuesioner online secara snowball sampling. Setelah mendapatkan hasil kuesioner peneliti menguji hasil tersebut dan mendapatkan 3 hasil hipotesis yang diterima, dimana Imbalan moneter dari alternatif terkait positif dalam menarik perubahan perilaku pengguna. Faktor economic value dan past investment memiliki hubungan yang positif dengan Inertia. Selain itu peneliti memiliki hasil 3 hipotesis yang ditolak, dimana ternyata privacy concern tidak terkait positif terhadap perubahan perilaku pengguna, dan technological self-efficacy terkait positif atau ada hubungan dengan Inertia. Inertia dikaitkan secara positif dengan perubahan perilaku pengguna GoPay.
Studi Hubungan Kredibilitas Influencer, Parasosial, Nilai Merek, dan Niat Pembelian Produk Kosmetik
Authors:   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Angelica Christania , Anjani A. Fadilla ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Tercia Christiana Yosevina ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Murniadi Krishnamurti ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339
Published: October 2022

Penelitian ini bertujuan untuk mengetahui efektivitas dalam penggunaan digital influencer dilihat dari kredibilitas yang dimiliki influencer dan hubungan parasosial yang terbangun dengan pengikutnya dalam membangun nilai merek yang diharapkan dan niat pembelian. Penelitian ini fokus kepada digital beauty influencer Indonesia di media sosial terkait produk kecantikan kosmetik (makeup). Dalam memberikan pemahaman, digunakan basis konseptual seperti digital influencer as opinion leader, influencer credibility, parasocial relationship, brand value, dan intention to purchase. Penelitian ini dilakukan secara kuantitatif. Hasil dari riset mengkonfirmasi bahwa memang penggunaan influencer memiliki efektivitas dalam mempengaruhi pengikutnya terhadap merek, seperti efektif dalam meningkatkan ekspektasi dari nilai produk/merek dan membangun niat pembelian dari pengikutnya. Pada prosesnya ditemukan bahwa expertise, trustworthiness, attractiveness, dan similarity mempengaruhi parasocial relationship. Kemudian, parasocial relationship yang telah terbangun antara influencer dengan pengikutnya dapat mempengaruhi expected brand value dan intention to purchase dari pengikut terhadap produk kosmetik yang diulas atau direkomendasikan oleh influencer. Kerangka yang diusulkan pada penelitian ini bertujuan untuk membantu perusahaan memahami proses perubahan persepsi konsumen dan pola perilaku ketika influencer bertindak sebagai perantara informasi dan merekomendasikan merek. Berdasarkan hasil penelitian, perusahaan dapat mempertimbangkan faktor - faktor kredibilitas yang dimiliki oleh influencer, dari yang terpenting yaitu similarity, trustworthiness, attractiveness, dan similarity. Melalui 4 faktor tersebut, pengikut dapat membangun hubungan parasosial yang semakin kuat dengan influencer. Perusahaan dapat memanfaatkan hubungan parasosial sebagai sarana promosi, karena hubungan parasosial terbukti dapat membantu dalam peningkatan persepsi nilai merek kepada audiens dan pada akhirnya mempengaruhi niat pembeliannya.
Eksplorasi Sub-Dimensi Consumer Engagement dalam Akun Genshin Impact di Instagram
Authors:   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan,Tangerang, Banten 15339, Pratama Alvin , Angelica Niyen ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan,Tangerang, Banten 15339, Saragih Harriman Samuel ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan,Tangerang, Banten 15339, Ali Alavi ,   Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan,Tangerang, Banten 15339
Published: October 2022

Media sosial telah menjadi tempat yang mudah dicapai oleh para penggunanya untuk dapat bertemu dan berinteraksi secara online. Namun, pada saat ini tidak lagi hanya terjadi interaksi antar para pengguna, namun brand juga masuk dan mencoba berinteraksi dengan konsumennya melalui media sosial untuk dapat menghasilkan consumer engagement yang dapat berdampak bagi brandnya. Salah satunya adalah game Genshin Impact yang masuk ke dalam sosial media Instagram untuk berinteraksi dengan pemainnya melalui konten yang sudah dibuat. Tujuan dari studi ini adalah untuk mengeksplorasi sub-dimensi dari consumer engagement yang ada di akun @genshinimpact di media sosial Instagram serta melihat sub-dimensi mana yang memiliki frekuensi kemunculan yang tinggi. Studi ini menggunakan pendekatan kualitatif dengan metodologi content analysis dibantu dengan jasa laman berbayar Export Comments untuk mengambil data dan juga dibantu oleh aplikasi N-Vivo dalam menganalisis data. Studi ini berkontribusi dalam pengembangan pemahaman dan juga pengaplikasian terkait consumer engagement pada brand RPG. Studi ini menyimpulkan bahwa pada setiap konten unggahan @genshinimpact di media sosial Instagram memiliki semua sub-dimensi consumer engagement di dalamnya serta adanya sub-dimensi baru yaitu Lust dan Profanity. Sub-dimensi dengan frekuensi kemunculan yang tinggi adalah sub-dimensi enjoyment yang menyiratkan perasaan senang ketika berinteraksi dengan fokus objek. Yang terakhir, konten gambar memiliki engagement yang lebih tinggi dibandingkan dengan konten video. Studi ini juga dapat memberi masukan kepada pihak brand untuk dapat lebih mengenal consumer engagement beserta sub-dimensinya untuk dapat membentuk consumer engagement yang baik melalui setiap konten yang diunggah.
Assessment of river morphology based on changes in land use and land cover and the spatial and temporal variation of meandering parameters of the barak river
Authors: Nath Apurba , Ghosh Susmita
Published: October 2022

River morphology describes a river's cross-sectional shape, sedimentation, and erosion. The meandering parameters, oxbow formation and decadal land usage land cover (LULC) fluctuations of Barak River were investigated using 21 meandering spans to measure river morphological changes. The decadal meandering parameters were calculated reach-wise and section-wise to characterize river morphological changes. It was observed from the paired t-test that the river width significantly changed during the study period (1990–2020). Strong inter-relationships between the meandering parameters are shown from the regression analysis. The morphological investigation found a reduction in the centerline distance due to variations in the radius of curvature caused by the internal arc's reduction. As a result, the average sinuosity has decreased over time. The current work used SVM and ML techniques for LULC classification, and a comparison of ML and SVM techniques was also done. The SVM technique performs better. The decadal LULC analysis suggests that between 1990 and 2020, the areas of water bodies, forests, and bare land types declined. Whereas, agricultural and settlement areas increased. River morphology is substantially impacted by agriculture and urbanization, particularly in areas where oxbows occur simultaneously, since this work may apply to other similar meandering river management along the alluvial flood plain.
Enhancing the ability of two kinds of oil-degrading bacteria to treat oily sludge by optimising the growth conditions using a response surface methodology
Authors: Fu Qiang , Yang Yu , Zhao Mengshi , Zhang Li , Shan Si
Published: October 2022

Biosurfactant are Surfactants produced by certain microorganisms. These biosurfactants increase the biodegradability of insoluble pollutants. In this study, the fermentation products of Pseudomonas stutzeri Lh-42 (PS) and Rhodococcus sp. PR-1 (RD) were studied by Oil spreading method, emulsifying activity and infrared spectrum analysis. It was proved that these fermentation products were biosurfactant. And then the fermentation conditions of PS, RD were optimised by Placket-Burman (PB) design, hill-climbing experiment and response surface methodology (RSM). N source and liquid loading were significant factors in the fermentation of PS, while C source and speed were significant factors in the fermentation of RD. The surface tension was found to be as low as 39.53 ± 0.25 mN/m for the fermentation conditions of PS with an N source of 4.62 ± 0.41 g and a liquid loading of 28.4 ± 0.3%. The surface tension was 40.70 ± 0.47 mN/m for the incubation conditions of RD with a C source of 26.94 ± 0.62 g and a rotational speed of 210 r/min. Finally, the experimental results for the degradation of oily sludge showed that the degradation rate of oily sludge was improved when the fermentation conditions were optimised. The results of the infrared spectroscopy analysis showed that the organic matter content of the oily sludge treated with PS bacteria was significantly reduced after the optimised fermentation. This study provides a theoretical reference for further use of these bacteria to produce biosurfactants to treat organic matter.
Perinatal Management of Pregnancies with Fetal Congenital Anomalies:
A Guide to Obstetricians and Pediatricians
Authors: Mangla Mishu , Anne Rajendra Prasad
Published: October 2022

Background:

Congenital anomalies are responsible for approximately 20% of all neona-tal deaths worldwide. Improvements in antenatal screening and diagnosis have significantly im-proved the prenatal detection of birth defects; however, these improvements have not translated into the improved neonatal prognosis of babies born with congenital anomalies.

Objectives:

An attempt has been made to summarise the prenatal interventions, if available, the op-timal route, mode and time of delivery and discuss the minimum delivery room preparations that should be made if expecting to deliver a fetus with a congenital anomaly.

Methods:

The recent literature related to the perinatal management of the fetus with prenatally de-tected common congenital anomalies was searched in English peer-reviewed journals from the PubMed database to work out an evidence-based approach for their management.

Results:

Fetuses with prenatally detected congenital anomalies should be delivered at a tertiary care centre with facilities for neonatal surgery and paediatric intensive care if needed. There is no indica-tion for preterm delivery in the majority of cases. Only a few congenital malformations, like high-risk sacrococcygeal teratoma, congenital lung masses with significant fetal compromise, fetal cere-bral lesions or neural tube defects with Head circumference >40 cm or the biparietal diameter is ≥12 cm, gastroschisis with extracorporeal liver, or giant omphaloceles in the fetus warrant caesarean section as the primary mode of delivery.

Conclusion:

The prognosis of a fetus with congenital anomalies can be significantly improved if planning for delivery, including the Place and Time of delivery, is done optimally. A multi-disciplinary team should be available for the fetus to optimize conditions right from when it is born.
The Severity of COVID-19 in Diabetes Patients
Authors: Rokde Vijayshri , Danao Kishor , Bali Nikhil , Mahajan Ujwala
Published: October 2022

Background and Aims:

Diabetic patients are significantly stimulated by COVID-19
infection. The dreadful risk of COVID-19 mortality may be affected. In order to preserve precious
lives, it is essential to comprehend how diabetes and COVID-19 are related, as well as how to manage
diabetes. We aimed to focus on the mechanism, impact, and drug treatment of diabetes in
COVID-19 patients.

Methods:

A comprehensive scrutiny of the published literature in diverse pharmaceutical and medical
databases such as Google Scholar, PubMed, Science Direct, DOAJ etc., were successfully conducted
and classified accordingly.

Results:

We discussed the severity of COVID-19 in diabetes patients. A patient with diabetes has a
higher risk of COVID-19 mortality by influencing the development and prognosis of the disease.
The recommended drugs for diabetes treatment in COVID-19 may reduce COVID-19 mortality.

Conclusion:

Metabolic syndrome diabetes is a risk factor enhancing the development and diagnosis
of covid-19. In order to treat diabetic patients who have COVID-19 infection, insulin is preferable
over oral hypoglycemic medications.
Exploration, Development and Optimization of Eco-friendly Novel Dosage
Form – Pastilles
Authors: Rana Hardik , Panchal Poonam , Dholakia Mansi , Thakkar Vaishali
Published: October 2022

Background:

Now-a-day, there is the need to explore the concept of green chemistry in every field. Many existing conventional and novel drug delivery systems have problems related to green chemistry. To overcome the existing limitations of the different dosage forms, a newer untouched dosage form pastilles was explored.

Objective:

The present study aims to optimize the Glipizide (GPZ) matrix pastilles using waxy erodible polymers integrating the concept of quality by design (QbD) and green chemistry.

Methods:

The pastilles were formulated using the fabricated lab-scale pastillator. GPZ was used as a model drug. The concern related to the drug is low aqueous solubility and short variable half-life. The solubility of the drug was improved by formulating a complex between GPZ and chemically modified ß –cyclodextrin (β-CD) - hydroxypropyl-ß-cyclodextrin (HP- ß -CD). The complex was prepared using the kneading method. The complex was formulated incorporated different stoichiometric ratios of GPZ: complexing agent. Sustained-release pastille formulated using Gelucire 43/01 (GC 43/01) as release retardant polymer. The central composite design had been used to obtain an optimum batch, using the amount of GC 43/01 and temperature as independent variables, while drug release at 2h, 6h, and 10h was chosen as dependent variables. Design batches were evaluated for post-and preformulation parameters. An optimum formulation was evaluated for the influence of hydroalcoholic media on drug release.

Results:

The complex formulated using HP- ß –CD (1:1) shown better solubility (36.5mg/ml) and dissolution. The complex was incorporated in the pastilles with erodible polymer GC 43/01. The formulation was found robust with optimum pre and post formulation parameters. Optimized batch was chosen from the design space of central composite design. The drug release of the optimized formulation was found 29.13%, 57.29% and 85.70% at 2, 6 and 10 hrs respectively which was similar to the drug release of the marketed formulation. As the amount of alcohol increased from 5 to 40 %, the drug release also increased but did not show a dose dumping effect. It is just due to the altered solubility of GPZ in alcohol.

Conclusion:

The untouched formulation, Pastilles of GPZ were developed incorporating the waxy erodible polymer. Pastilles were capable to control drug release up to 12 h. The amount of GC 43/01 and temperature had a significant effect on the formulation of GPZ sustained-release pastille. The newer approach of formulating pastilles might apply to the industry as it is an eco-friendly, single-step process and uses fewer excipients.
The Protective Effect of Bajijiasu on the Treatment of Hypertensive
Nephropathy in Rats
Authors: Yang Junzheng , Li Zhenghai , Li Minyi , Lie Beifeng , Duan Tingting , Chen Deqi , Xia Tao , Xie Heng , Lin Guixuan
Published: October 2022

Background/aims:

Hypertensive nephropathy (HN) is a kind of renal diseases caused by essential hypertension, eventually worsens into end-stage renal disease (ESRD). HN could damage the renal tubules, induce kidney damage, renal failure, and increase the risk of stroke, heart disease or death, but there are few ideal drugs for HN treatment.

Methods:

In this study, we explored the therapeutic effect of bajijiasu (a compound from Morinda officinalis how and a common traditional Chinese medicine for tonifying the kidney) on the HN rat model. Biochemical analysis, HE staining, and PAS staining were used to assess the effects of bajijiasu on HN rat model, western blotting was used to analyze the potential mechanisms.

Results:

The results of HE staining and PAS staining showed that bajijiasu could alleviate the pathological
changes in HN rat models; biochemical analysis found that the concentration of Malondialdehyde
(MDA), total protein (TP), albumin (ALB), microalbuminuria (MALB), blood urea nitrogen
(BUN), creatinine (Cr), triglyceride (TG), and low-density lipoprotein-cholesterol (LDL-C) were
significantly decreased compared with the model group after bajijiasu treatment; and bajijiasu could
regulate the expression of TNF-α, IL-6, MDA, SOD1 and AGEs in HN rats; the result of western
blotting demonstrated that bajijiasu could down-regulate the expression of TGFβ1, NOX4, JNK, p-
JNK and up-regulate the expression PPARγ and SOD 1 in HN rats.

Conclusion:

Those results demonstrated that bajijiasu could alleviate the pathological changes, physiological and biochemical symptoms of HN rat models by regulating the expression of TGFβ1, PPARγ, JNK, p-JNK, NOX4 and SOD1, but could not lower the blood pressure of HN rats. Those evidences may provide a new therapeutic method for HN treatment.
Challenges and Opportunities for Deep Learning Applications in Industry 4.0
Authors: Navadia Nipun R. , Kaur Gurleen , Bhadwaj Harshit , Singh Taranjeet , Singh Yashpal , Malik Indu , Bhardwaj Arpit , Sakalle Aditi
Published: October 2022

Manufacturing plays a prominent role in the development and economic growth of countries. A dynamic shift from a manual mass production model to an integrated automated industry towards automation includes several stages. Along with the boost in the economy, manufacturers also face several challenges, including several aspects. Machine Learning can prove to be an essential tool and optimize the production process, respond quickly to the changes and market demand respectively, predict certain aspects of the particular industry to improve performance, maintain machine health and other aspects. Machine Learning technology can prove its effectiveness when applied to a specific issue in the sector— such as filtering out the primary use cases of Machine Learning manufacturing specifically, 'Predictive quality and yield' and 'Predictive maintenance.' Supervised Machine Learning and Unsupervised Machine Learning may provide the accuracy to predict the outputs and the underlying patterns.
Currency Trend Prediction using Machine Learning
Authors: Yadav Deepak , Sharma Dolly
Published: October 2022

The field of cryptocurrency has witnessed exponential growth in popularity in recent years. Almost ten years ago, the release of Bitcoin marked the beginning of a new era of innovation in the financial sector. In this work, we outline what exactly defines a cryptocurrency, describing fundamental concepts, underlying technologies such as the blockchain, and subsequently the viability of this new digital financial asset. Building on this knowledge, we examine the infamous volatility of cryptocurrency prices, analyzing pricing data and the likelihood of these currencies, specifically Bitcoin, being in the midst of a financial bubble. We examine the prediction of prices, or rather the inability to do so, before introducing the Currency Analyzer web application developed as part of this work. Containing up to date prices, this application predicts the prices of Bitcoin using machine learning. The research, planning methodologies, technologies, and design and evaluation of this application are described in detail in this chapter, followed by a conclusion and future scope.
role of entrepreneurship intention as a mediation between productive Zakat and Mustahiq's welfare in Bekasi
Authors: Amran Ellyana
Published: October 2022

One solution to overcome poverty is zakat, where there is a distribution of wealth by people who are able to those who are less able, with the principle of helping for this reason, professionalism is needed in carrying out tasks related to the management of zakat. The aims of this study were to describe the influence of productive zakat on the Mustahiq's welfare, mediated by entrepreneurial intention. Bekasi Regency is ranked eighth and is included in the category of the extremely poor. This study uses qualitative and quantitative analysis with a sample of 78 Mustahiqs, taken by a purposive sampling technique. The data has been collected and processed using the Structural Equation Model. The findings of this study are that there is no positive effect of productive zakat on Mustahiq welfare; productive zakat has a positive effect on entrepreneurship intention; entrepreneurship intention has a positive effect on Mustahiq welfare; and productive zakat has a positive effect on Mustahiq welfare indirectly through entrepreneurial intention.
Classroom management strategies on the teaching English to young learners at elementary school
Authors: Soraya Kety , Eryani Fauziah , Andiyan Andiyan , Astuti Peni
Published: October 2022

Classroom management is vital in educating young English learners since children have weak self-control and teaching youngsters is different from teaching middle schoolers and adults. This study investigates the classroom management tactics used by English instructors at a private primary school, the teachers' motives for applying them, and the kids' impacts. Two English professors and 12 students participated. Different age and experience levels teach English. The researcher picked the 12 pupils because they could provide strategy knowledge. Classroom observation, teacher interviews, and a questionnaire provided the data. The strategies address three areas. Physical environment focuses on seating arrangement, sight, sound, comfort, and whiteboard and equipment usage; psycho-social management focuses on rules, feedback, and incentives; and classroom activity management manages time, solo, pair, and group work, and monitors the class. Reasons for using classroom management tactics include making the teaching-learning process operate smoothly, motivating students, supporting them in completing tasks, increasing classroom discipline, and building social skills. Students were more disciplined, pleased in the learning process, knew the lesson's goal, and were more focused and actively participated in learning when classroom management tactics were used.