bluuebunny/crossref_metadata_2025 huggingface dataset:
Frantz Fanon:
Authors: Faustino Deivison Mendes
Published: November 2018

A análise de Frantz Fanon sobre o colonialismo abrange tanto o impacto do mundo social sobre a emergência dos sentidos e identidades humanas quanto às situações individuais e coletivas de ressignificação histórica do mundo. Entretanto, esta abordagem foi recebida de maneira não consensual pela literatura especializada pendendo para apreensões que ora enfatizam os seus aspectos macropolíticose/ou econômicos ora os aspectos subjetivos/psíquicos e/ou culturais de sua reflexão. Em contraste crítico a esta polarização, este artigo retoma o conceito fanoniano de “sociogenia” e o identifica como base estruturante de sua proposta teórica. Não obstante, argumenta que este enquadramento aponta para a determinação reflexiva entre capitalismo, colonialismo e racismo e, sobretudo, para a possibilidadehistórica de uma práxis anticolonial emancipadora que abranja tanto os aspectos objetivos quanto os subjetivos da existência humana. Para embasar tal posição, vale-se de trechos diversos produzidos peloautor ao longo de sua trajetória teórica.
A assistência estudantil nos Institutos Federais de Educação, Ciência e Tecnologia
Authors: Prada Talita , Surdine Mônya Carla Da Costa
Published: November 2018

O objetivo deste artigo é analisar a execução do ProgramaNacional de Assistência Estudantil, a partir das normativas institucionaisdos 38 Institutos Federais de Educação (IFs) e seus campi, para identificaras ações priorizadas. Realizamos pesquisa documental (51 documentos de todos os 38 IFs). Para o estudo, realizamos análise de conteúdo categorial e temática. Identificamos como está organizado o programa nos institutos em um contexto que se iniciou com a expansão da rede federal e hoje é marcado pelos cortes orçamentários. Nas considerações finais, indicamos como e por que os recursos do programa não contemplam o atendimento universal aos estudantes, que a dualidade do programa separa os pobres dos não pobres, focalizando o atendimento aos mínimos sociais de forma individualizada àqueles que mais necessitam, tornando a disputa interna entre os estudantes acirrada e fragmentando suas lutas sociais.
Lutas sociais e educação: os (des)caminhos dos Projetos Político-Pedagógicos
Authors: Garcia Adir Valdemar , Hillesheim Jaime , Kruger Tânia Regina
Published: November 2018

O artigo apresenta uma análise da relação das pautas das lutassociais, em especial as do campo educacional, com os conteúdos dosProjetos Político-Pedagógicos em um contexto de regressão de direitos em face da crise do capital. Trata-se de resultados parciais de uma pesquisa quanti-qualitativa realizada sobre uma base documental mais ampla, sendo aqui privilegiados os PPPs de 12 escolas de Santa Catarina. As pautas das lutas da educação defendem a instituição de um sistema de educação universal, público, democrático e de qualidade em correlação com os direitos da cidadania. Conclui que os conteúdos dos PPPs trazem críticas à ordem social do capital, ainda que sem confronto com questões estruturais dessa sociabilidade, propondo a educação como solução dos problemas sociais e necessária para o desenvolvimento da condição cidadã dos/as estudantes, sem, no entanto, refletir sobre a pobreza e desigualdade social, expressões cabais da negação de direitos.
Centralidade da questão étnico-racial no Núcleo de Estudos Afro-Brasileiro/Neab no Ceará
Authors: Pequeno Letícia Sampaio , Miranda Juliana Isaias , Madeira Maria Zelma De Araújo
Published: November 2018

Este artigo tem como objetivo apresentar a trajetória acadêmicae histórica do Laboratório de Estudos e Pesquisas em Afro-Brasilidades,Gênero e Família (Nuafro) e suas contribuições como Núcleo de EstudosAfro-Brasileiro (Neab) no enfrentamento às desigualdades raciais no Estadodo Ceará. O referido laboratório, vinculado à Universidade Estadual doCeará (Uece), desenvolve atividades nos eixos ensino, pesquisa e extensão,com foco nos(as) alunos(as) do curso de Serviço Social, firmando parceriascom diversos atores sociais engajados na luta antirracista e anticapitalista.Este artigo estruturou-se como uma pesquisa de natureza qualitativa, detipo documental e bibliográfico, com ênfase nas produções teóricas queproblematizam o racismo como estruturante das relações sociais em suasmúltiplas manifestações. Conclui-se que, as ações do Nuafro são voltadasao combate do silenciamento das relações étnico-raciais com destaqueà importância do laboratório como elemento fomentador da formaçãoprofissional e da identidade étnico-racial.
A educação para além do capital
Authors: Melim Juliana Iglesias
Published: November 2018

Resenha do livro "A educação para além do capital", de István Mészáros.
Diversidade de gênero e Sistema Único de Saúde: uma problematização sobre o processo transexualizador
Authors: Rocon Pablo Cardozo , Da Silva Adriana Ilha , Sodré Francis
Published: November 2018

Neste artigo, a partir de um estudo exploratório documental e bibliográfico, problematizamos o processo transexualizador, do Sistema Único de Saúde (SUS), frente aos desafios da garantia de direitos à identidade de gênero e de cidadania. Acreditamos que os dilemas para acesso e acompanhamento ao processo transexualizador são os mesmos enfrentados por toda a classe trabalhadora referente ao papel do Estado na garantia às necessidades de saúde na média e na alta complexidade, numa conjuntura de cortes nos gastos estatais e na mercantilização dos serviços sociais. Neste sentido, apontamos as desigualdades no acesso, as dificuldades na liberação do processo e críticas quanto ao diagnóstico e no seu acompanhamento pós-processo. Por fim, o resultado instiga-nos a problematizar o acesso ao SUS, condicionado às necessidades sociais dessa fração da classe trabalhadora em contraposição a patologização da transexualidade, com o entendimento do modelo biomédico e mercantil.
PROPOSING A NOVEL KINETIC SKIN FOR BUILDING FACADES USING SCISSOR-LIKE-ELEMENT STRUCTURES
Authors: Asefi Maziar , Shoaee Sepide
Published: November 2018

In recent years, kinetic facades have emerged as a suitable alternative for building skins that meet the demands for comfort factors of inside and outside environment and aesthetic criteria. This paper demonstrates a novel transformable geometric pattern inspired by Persian Architecture that provides an environmentally protective yet aesthetically pleasing building skin. This novel skin that is used for building facades is composed of geometric modular units mainly consisting of two kinds of scissor-like element (SLE): simple scissor-like elements and modified scissor-like elements which are linked together by movable joints. These units can be connected together to create a transformable system attached to the existing or new buildings or be used for a particular part of a building. This paper presents a research-based design project using a rarely used SLE system for transformable building facade. In this methodology, in the first stage, a library study was used to find, categorize and evaluate the transformable building skins using SLE systems. In the second stage, an experimental study was carried out to evaluate the best movement strategies for SLE units that employ the most efficient activation and driving system for the proposed geometry. In the final stage through physical and digital model making process, the alternatives derived from the previous stage were analyzed and the best transformation strategies that best suit the selected design was chosen. The result of this paper is a proposal for a transformable grid of SLE systems that can be attached to existing or new building façade and is not only able to control the environmental condition of the building, but it can also change its appearance during a course of a day. The transformation mechanism used in this design is a combination of two types of scissor structure employing pivotal and rotary movement supported on the tracks provided on the building façade.
THE URBAN TRANSFORMATION OF TRADITIONAL CITY CENTRES: HOLY KARBALA AS A CASE STUDY
Authors: Farhan Sabeeh Lafta , Abdelmonem Mohamed Gamal , Nasar Zuhair A.
Published: November 2018

Karbala is one of the metropolitan cities in Iraq, its historic and religious centre has a long history, yet many of its buildings are under threat because of unclear conservation management due to urban transformation. The history of religious rituals and processions reflects an array of values, concepts and planning philosophy that has used the power of religion and holiness of the city as a source of homogeneity and integration. By looking at the mass-pilgrimage spatial practices to the Holy Shrines in Karbala city centre and the adaptation by its residents of their domestic neighbourhoods, this paper analyses the spatial conditions of the city and offers insights into a set of factors that have shaped its historical evolution and urban spaces.    The paper is in three parts; first, it discusses the causes of the urban transformation in this holy city. Secondly, it documents a set of everyday practices and problems in Karbala city, focusing on the urban level (the traditional fabric), following the analytical method of the historic evolution of Karbala as a religious centre as well as the incompatibility of the modern development with the centre’s historical heritage.  Thirdly, it analyses the transformation of the urban structure by discussing the characteristics of the historical centre and the role of legislation in urban transformation of traditional city centres.
DETERMINING THE FACTORS AFFECTING SOCIAL INTERACTION IN THE PARKS OF BAGHDAD CITY, IRAQ
Authors: Salih Sarah Abdulkareem , Ismail Sumarni
Published: November 2018

Since the war in 2003, Baghdad has suffered from different aspects of political, administration, economic ethnic, sectarian, etc. that led to the loss of lives, social capital, destruction of Iraqi infrastructure and important buildings, increased crisis aggravation between different ethnics, as well as the disappearance and destruction of many Baghdad’s open spaces, parks, and recreational places. This paper addresses the issue of social interaction in Baghdad city, resulting from the lack of open spaces, parks, and recreational activities. The objective of this paper is to determine the key factors affecting social interaction of Baghdad residents in the parks of the city. This study employed Creswell recommendations (Creswell, 2014) to design the research methodology in general. A quantitative method was adapted to collect and analyse the data of this study by using a survey, i.e. questionnaires, to assess 270 respondents’ opinion about the issue of the study. Respondents were selected randomly in a single-stage procedure by using a simplified formula (Yamane, 1973). Closed-ended questions were used to collect the data of the study from the Karkh district in Baghdad city. Findings of this study confirmed that the factors and criteria of the parks are essential means to achieve sound social interaction in Baghdad, in which, the most influencing factors towards Karkhs' parks users are crowding of visitors and noise, followed by availability of high quality diverse activities. The results of this study are a useful reference for urban and landscape planners, architects, social psychologists, the Municipality of Baghdad, and researchers in this field.
An archetype study of Lord of the Flies based on the view of Bible
Authors: Yonghong Zhou
Published: November 2018

Abstract: Lord of the Flies is one of the most important novel written by William Golding and it contains multiple meanings. This paper aims to interpret authorâ€™s intentions through an archetype study based on the view of Bible. Through detailed analysis, it comes to a conclusion that if human wants to be rescued, we have to be aware of the evil side in us.
Ендоскопічні транспапілярні втручання в лікуванні хронічного панкреатиту
Authors: Ogorodnik P. V. , Deynichenko A. G. , Tereshkevich I. S. , Shcherbyna S. I. , Yermak N. A.
Published: November 2018

Мета. Оцінити результати застосування мініінвазивних транспапілярних технологій для хірургічного лікування хронічного панкреатиту (ХП).

Матеріали і методи. Досліджені результати ендоскопічного лікування 45 пацієнтів з ХП у клініці Інституту з 2007 по 2018 р.

Результати. Віддалені результати лікування в строки 2 - 8 років простежені у 23 пацієнтів. Хороші та задовільні результати лікування отримані у 19 (83%) пацієнтів. Ускладнення ендоскопічних транспапілярних втручань (ЕТПВ) виникли у 8 (17,8%) хворих.

Висновки. ЕТПВ при ХП є безпечною та ефективною альтернативою стандартним хірургічним операціям, оскільки після їх застосування у більшості хворих зникають явища протокової гіпертензії та зменшується больовий синдром.
Оцінка якості життя хворих похилого та старечого віку після мініінвазивних оперативних втручань з приводу гострого калькульозного холециститу та холедохолітіазу
Authors: Savoliuk S. I. , Svyrydiuk B. V. , Ivanko O. V.
Published: November 2018

Мета. Дослідити якість життя (ЯЖ) хворих похилого та старечого віку після виконаних мініінвазивних оперативних втручань.

Матеріали і методи. Проаналізовані показники фізичного та психологічного компонентів ЯЖ, оцінені за опитувальником Outcomes Study Short Fait (SF-36) у 255 хворих похилого та старечого віку із гострим холециститом (ГХ) у поєднанні з холедохолітіазом після мініінвазивного хірургічного лікування. Вибір способу корекції патології жовчовивідних шляхів залежав від клініко-морфологічної форми захворювання та вихідного соматичного статусу хворих.

Результати. Показники фізичного компонента ЯЖ пацієнтів основної групи через 3 міс після операції були достовірно вищі порівняно з аналогічними показниками пацієнтів контрольної групи (р < 0,05). Показники психологічного компонента ЯЖ були вищі також у хворих основної групи (р > 0,05). Показники фізичного та психологічного компонентів ЯЖ у хворих основної та контрольної груп через 6 міс після оперативного втручання достовірно не відрізнялися.

Висновки. Після застосування мініінвазивних лапароскопічних методик показники фізичного та психологічного компонентів ЯЖ, оцінені за опитувальником SF-36, кращі. ЯЖ хворих зі збереженою функцією великого сосочка дванадцятипалої кишки (ВСДПК) вища.
Особливості хірургічного лікування вогнепальних поранень живота
Authors: Khomenko I. P. , Herasymenko O. S. , Yenin R. V. , Halushka A. M. , Kazmirchuk A. P.
Published: November 2018

Особливості хірургічного лікування вогнепальних поранень живота
THE TRICK AND GAG AS THE BASIC BASIS OF ECCENTRIC MUSIC IN CLASSIC AND MODERN NUMBERS
Authors: Grinie T.
Published: November 2018

The article explores the specifics of gag and trick in the genres of musical eccentrics and clownery as means of expression in the circus and variety. By establishing relationships and distinctive features between the trick and gag, the author discovers an innovative approach to the theoretical understanding of the clown genre and musical eccentrics.The problem of the relationship of main assets of expressiveness is considered separately in clowning and musical eccentric numbers, which gives the author the opportunity to identify discrepancies in the theoretical conclusions of Slavsky R. regarding the definition of the term "gag”. The article proves the failure of the substitution of the term gag for the term comic trick with reference to a musical eccentric.Keywords: trick classification, trick functions, dramatic gag, gag as a comic trick, walkthrough and storyline gages, basic and auxiliary means of expression, clown and musical eccentricity in the system of original circus genres
AERIAL GYMNASTICS – CORD-DE-PARILLE: FORMAL, TECHNICAL THE SIGNS
Authors: Orel D.
Published: November 2018

In the article, for the first time in the domestic circus criticism (circus studies), a detailed analysis and ontological substantiation of the circus genre of aerial gymnastics in Cord-de-Parille is given. Clarifies the principles and techniques of the creative work of a circus artist on the Cord-de-Parille. Specifies the features of the work and its principles.Exercises and tricks on Cord-de-Parille are specified according to the methodology and terminology adopted in circus gymnastics.Keywords: circus art, circus gymnastics, aerial gymnastics, circus genres, cord-de-parille, circus studies.Дмитрий Орёл, Воздушная гимнастика – Корд-де-парель: формально-технические / Киевская муниципальная академия эстрадного и циркового искусств, Украина, Киев.В статье, впервые в отечественной цирковой критике (цирковедение) дан детальный анализ и онтологическое обоснование циркового жанра воздушная гимнастика на корд-де-пареле. Уточняются упражнения и трюки на корд-де-пареле согласно принятым в цирковой гимнастики методологии и терминологии. Ключевые слова: цирковое искусство, цирковая гимнастика, воздушная гимнастика, корд-де-парель, цирковые жанры, цирковедение
How do older people think and feel about robots in health- and elderly care?
Authors: Frennert Susanne , Östlund Britt
Published: November 2018

This extended abstract is a report on older people’s perception of interactive robots in health- and elderly care. A series of focus groups was conducted. In total 31 older people participated. The majority of the participants viewed interactive robots in health- and elderly care as an asset but they also voiced concerns regarding reliability, practical handling, costs and fear of mechanical care.
A „nagy háború” hatása a magyar felsőoktatásra és az egyetemi ifjúságra
Authors: Kerepeszki Róbert
Published: November 2018

The ’Great War’s Influence on the Hungarian Higher Education and Youth. The study examines the different effects that occurred as a consequence of the First World War, such as the reduction of student numbers due to enlisting the army, the society’s reaction to the increased number of women and Jewish students, the reduced activity of university societies, the loss of territory due to war, the continuous inflation, and the radical right wing’s reaction to the lack of stability of the Hungarian youth. These consequences resulted in the increased popularity of the so called association of army brotherhood. To sum up, the author concludes that the Hungarian higher education wasn’t well prepared for the war, which in turn resulted in a number of negative consequences in the following decades.
Synthesis and Characterization of Zno Nanoparticles Using Hydrothermal and Sol-Gel Techniques for Dye-Sensitized Solar Cells
Authors: Musleh H. , AlDahoudi N. , Zayed H. , Shaat S. , Tamous H. M. , Shurrab N. , Issa A. , Asad J.
Published: November 2018

ZnO nanoparticles (ZnO NPs) were synthesized using hydrothermal and sol-gel techniques using zinc acetate dihydrate (Zn (CH3COO)2.2H2O) as a row material and methanol as a solvent. The structural properties of ZnO NPs were studied using EDX, XRD, TEM, and the optical properties were characterized using UV-VIS and PL spectroscopies. The synthesized ZnO NPs showed high purity and revealed a wurtzite (hexagonal) crystal structure with particle size (D) ranged from 25 nm to 28 nm. The UV-VIS absorption spectra of ZnO NPs samples and sensitizing dyes were performed. The obtained ZnO NPs exhibited the direct optical bandgap 3.15 eV. Dye-sensitized solar cells (DSSCs) were fabricated using synthesized ZnO NPs as a semiconducting layer, which was dyed with different low cost dyes such as Eosin B (EB), Eosin Y (EY) and Rhodamine B (RB) that was used to sensitize the photoanode (ZnO NPs). The experimental results showed a significant efficiency for the fabricated DSSCs of synthesized ZnO NPs via sol gel technique comparing to hydrothermal technique. The EY dye exhibited the best performance among others, where a conversion efficiency showed a noteworthy improvement from 0.12 to 1.08 %.
Pembuatan Histogram Dan Pola Data Warna Urin Berdasarkan Urinalisis Menggunakan Mini PC
Authors: Andrizal Andrizal , Hidayat Anton , Angraini Tuti , Yefriadi Yefriadi , Rusfandi Rusfandi , Chadry Rivanol
Published: November 2018

Metoda mengamati warna urin sudah dilakukan sejak lama untuk melengkapi diagnosa penyakit yang diderita seorang pasien. Pengamatan dengan panca indra vision manusia dilakukan untuk meneliti dan menganalisa warna urin seseorang dan menghubungkannya dengan penyakit yang diderita pasien tersebut. Fungsi vision manusia dapat digantikan dengan sistem komputer yang dilengkapi dengan alat yang mampu mendeteksi warna seperti kamera maupun jenis sensor warna lainnya. Warna objek dapat dibedakan dengan menguraikan komponen warna objek tersebut berupa komponen warna dalam domain frekuensi maupun dalam domain spasial. Hal ini dimungkinkan karena setiap warna memiliki nilai panjang gelombang tertentu dan dituangkan dalam nilai frekuensi. Sensor warna TCS 3200 menghasilkan sinyal output dengan frekuensi yang berbeda berdasarkan warna yang discan oleh foto dioda pada sensor tersebut. pengenalan suatu objek ditandai dengan bentuk, warna dan variable lainnya dari objek tersebut. Ekstrak ciri dari suatu objek dapat dituangkan dalam bentuk pola data maupun histogram yang mencirikan warna objek tersebut. Penelitian ini bertujuan untuk membuat histogram dan pola data warna urin berdasarkan indikasi kondisi yang diderita seorang pasien. Sebagai acuan warna yang digunakan adalah warna dasar urinalisis hasil penelitian di Cleveland Clinic, di Ohio tahun 2013. Dari hasil penelitian telah didapatkan pola data dan histogram warna yang berbeda berdasarkan warna urin yang dideteksi. Diharapkan hasil penelitian ini dapat digunakan pada proses identifikasi penyakit melalui warna urin secara online.
Does Technology Improve SMEs Business Success? Empirical Research on Indonesian SMEs
Authors: Budiarto Dekeng Setyo , Pramudiati Ningrum
Published: November 2018

This study aims to examine the effect of technology usage and financial resources on SMEs business success. Besides, it studies the relationship between SMEs business success and SMEs ownership. This study uses primary data in the form of questionnaires with purposive sampling method. The questionnaires are given to 120 SMEs owners who responsible for the success of their companies. The result proves that technology usage and financial resources have a significant impact on SMEs business success. Besides, there is a significant difference between technology usage and success of business based on SMEs ownership. This study is expected to provide benefits for the SMEs owners in planning the need for technology to raise business success. This study explains the relation between technology usage, SMEs business success and SMEs ownership that has never been performed before.
Spatial Green Belt Development Report in China
Authors: Peng Xi
Published: November 2018

The green belt, located on the outskirts of a metropolis, has many characteristics such as good location, better landscape environment than urban areas, high availability in an original environment, low development costs and large and concentrated open spaces. With the huge population in China, this has led to a shortage of green space per capita and the shortage of recreational space. In view of such conditions, the recreational function of the green belt is very important, and can compensate for the shortcomings of tight urban recreation space. However, there has always been an important question about the scientific aspects and rationality of green belt use and control measures. In this paper, some outcomes of the Chinese green belt policy will be introduced. Then, three advantages and two disadvantages will be shown. Finally, reasons analyse and comparisons between China’s main cities and cities with a successful green belt will be given.
Analysis on Construction Quality Control Technology of Reinforced Concrete Shear Wall Structure
Authors: Zhou Ting
Published: November 2018

In the process of continuous development of construction enterprises, new requirements have been put forward for construction projects. By strengthening the construction quality control of reinforced concrete shear wall structure, the construction level of reinforced concrete can be continuously improved, the construction quality can be guaranteed, and the construction project can be successfully completed, which is worthy of extensive application and promotion in construction enterprises, thus providing a broader development space for construction enterprises.
SPECIFICITY OF THE LITERARY-JOURNALISTIC GENRES OF I. GASPRINSKI’S HERITAGE
Authors: Shukurdzhieva Zel’fira Shevketovna
Published: November 2018

The article deals with the genre nature of the journalism of one of the most famous figures of the Turkic world of the end of the XIX - the beginning of the XX century, educator, reformer of education in the Muslim region, writer, publisher, publicist Ismail Gasprinski. The author focuses, in particular, on the literary-journalistic genres of Gasprinski’s newspaper essays and on specific excerpts from his articles that were published in various years in the newspaper “ Терджиман ” (“Translator”), which had been printed for more than thirty years in Bakhchisarai, the Crimea, and shows the main genre direction of Gasprinski’s journalism. As the confirmation of the stated thesis, the author gives quotes from the original source - Gasprinski’s articles that were issued in “ Терджиман ” in different years of its publication.
PRIMARY TAXIS SEMANTICS OF THE AVAR LANGUAGE IN COMPARATIVE ASPECT
Authors: Asel'derova Rumaniyat Omarovna
Published: November 2018

The article considers the etymological semantics of the formants expressing taxis relations in the Avar language. The author argues that the formants expressing independent taxis relations have been conceptualized in native speakers’ consciousness as the gnomic existence of an action, which acquires a temporal characteristic depending on the temporal parameters of the form, to which they are attached. The analysis is carried out by comparing the formants with their correlates in the Avar dialects and in other Dagestan languages.
ORIGINALITY OF HANI NAKSHABANDI’S NOVEL “ONE NIGHT IN DUBAI”
Authors: Vavichkina Tat'yana Anatol'evna , Vlasova Yuliya Evgen'evna
Published: November 2018

In the article, the novel “One Night in Dubai” by the contemporary Saudi writer Hani Nakshabandi is analysed. He devoted his novel to a new phenomenon in the Oriental society: a modern emancipated Arab woman, a businesswoman, who is trying to escape from loneliness into a bustling metropolis and to find her happiness there. It is concluded that the strong-willed heroine of the novel was able to cope with depression, to clear her mind, to find true love and harmony when she looked at herself from the outside, heard the inner voice, saw Dubai under construction, a new cosmopolitan city of her bright future, in a new light.
LUDIC DIALOGICAL DISCOURSE AS A COMMUNICATIVE EVENT
Authors: Makhova Irina Nikolaevna , Burgakova Lana Dzhumberovna
Published: November 2018

The article analyses the main communicative-pragmatic characteristics of ludic dialogical discourse. The key moments in the realization of the ludic dialogue are: rules for the organization of communication and interpretation, coherence of speech creation with the vertical context of the conventional ludic event. The basic structural elements of the dialogue, specificity of its lexical, syntactic, structural-grammatical and semantic expression are defined. Accentuation of the most important generalized meaning in the general conventional information flow of ludic discourse occurs when expressive ludic devices are used.
STRUCTURAL-PRAGMATIC CHARACTERISTICS OF THE BRITISH UNIVERSITY PRESENTATION AND REPRESENTATION (BY THE MATERIAL OF THE ENGLISH HYPERTEXTS OF UNIVERSITIES)
Authors: Mashlykina Natal’ya Dmitrievna
Published: November 2018

The article deals with the structural-pragmatic characteristics of the presentation and representation of the European University by the example of the English-language sites of Oxford, Manchester and Cambridge universities. The author substantiates the idea that the presentation and representation of the British university on the Internet is conditioned by the combination of the compositional organization of the information units of the university electronic hypertext with verbal and nonverbal text components that enhance the prestige of the educational institution among the population of the whole world. The paper studies the characteristic linguo-pragmatic features of the British university presentation and representation on the Internet, taking into account the convergence of web content with known interactive multimodal platforms.
PRAGMALINGUISTIC CHARACTERISTICS OF THE ENGLISH-LANGUAGE SOCIOLOGICAL DISCOURSE
Authors: Tarnaeva Larisa Petrovna , Lyubshina Marina Vladimirovna
Published: November 2018

The article deals with the pragmalinguistic characteristics of the English-language sociological discourse. The definition of sociological discourse as verbal communication between the subjects included in the field of professional activity is given, the factors that mediate the specificity of this type of discourse are identified, and its attributive features are singled out and described: spheres of functioning, standard participants, chronotopes, communicative strategies and speech tactics that are used by participants in professional communication in the field of social relations.
COMPARATIVE ANALYSIS OF PREPOSITIONAL AND POSTPOSITIONAL CONSTRUCTIONS AS THE MEANS TO EXPRESS SPATIAL RELATIONS
Authors: Usmanov Rinat Shamilevich , Kanafina Aizilya Rasulevna
Published: November 2018

The article analyses and summarizes certain scientific approaches to studying the means of expressing spatial relations; the authors briefly describe the results of the comparative analysis of the mentioned means. The accent is made on the semantic fullness of prepositions and postpositions in the Bashkir, Russian and English languages. Each preposition and postposition has its own lexical meaning. Spatial prepositions and postpositions, along with temporal ones, are the most frequent in the English and Bashkir languages; this corresponds to the provisions on the categories of space and time.
SOME FEATURES OF PERSUASIVE STRATEGIES IMPLEMENTATION IN PRIVATE ADVERTISEMENTS (BY THE MATERIAL OF THE ENGLISH LANGUAGE)
Authors: Khartung Viktoriya Yur’evna
Published: November 2018

The article is devoted to the topical issues of text linguistics and considers some features of persuasive advertising strategies implementation in private advertisements. The objective of the paper is the linguistic analysis of еру specific devices and techniques used by the authors of such advertisements and their comparison with similar devices and techniques in professional commercial advertising. The author comes to the conclusion that, despite the existing differences in the use of specific persuasive techniques, private advertisements implement all еру persuasive strategies typical of advertising discourse.
SEMANTIC TRANSFORMATIONS OF MOTIVES IN ĞABDULLA TUQAY’S FREE TRANSLATIONS FROM THE RUSSIAN POETRY
Authors: Ibragimov Marsel' Il'darovich , Gumerov Il'gam Gusmanovich
Published: November 2018

The article deals with the transformation of some motives of the poems by the Russian poets of the XIX-XX centuries in free translations by Ğ. Tuqay. It is ascertained that the motives of the translated works in Tuqay’s poems undergo quantitative (reduction, augment of motives) and qualitative (semantic transformation of motives) changes. Transformations of motives in the process of translation are conditioned by conceptual and semantic lacunae (lack of notions and concepts in the Tatar language and culture that determine the semantics of the translated poems motives), orientation toward the horizon of the Tatar reader’s expectations formed on the basis of the Oriental poetry reception.
DECLENSION TYPES IN THE OLD TATAR LITERARY LANGUAGE
Authors: Yusupov Airat Faikovich , Nurieva Fanuza Shakurovna
Published: November 2018

The article describes the system-formative classifying features of noun declension in the Tatar language. On the basis of chronological analysis the authors identify the structural types of the nominal and possessive-nominal declension paradigm in the Tatar literary monuments, discover their structural parameters. The paper argues that different stages of language evolution are characterized by the usage of certain declension types. The findings indicate that the Tatar language is characterized by the transition from multi-type to one-type declension.
INFORMATION-TARGET TEXT ANALYSIS IN TEACHING AUDITION IN CONSECUTIVE INTERPRETATION
Authors: Kovalenko Marina Petrovna
Published: November 2018

The article is devoted to teaching audition in consecutive interpretation. The author considers it reasonable to conduct the information-target analysis of the meaningful content of texts in order to discover their didactic organization and to identify the absolute amount of the linguistic and extra-linguistic information they contain. To identify and record information units the author proposes the following techniques: extraction of keywords, theme and rheme unities and denotata in the form of word-combinations. The suggested techniques are illustrated by the examples of authentic, coherent and thematically integral discourse fragments, exercises are classified into types.
PRAGMATIC COMPONENT IN THE COURSE OF RUSSIAN AS A FOREIGN LANGUAGE: THE ROLE AND FORMATION TECHNOLOGY
Authors: Markova Valentina Alekseevna
Published: November 2018

The article proves the need for greater consideration of pragmatics data when teaching communication in a foreign language, in particular in Russian as a foreign language. The importance of pragmatic information for teaching effective speech behaviour to foreign students is conditioned theoretically and is demonstrated by the material of the grammatical theme “Expression of Absence”. The paper proposes a system of tasks that reflects the technology of incorporating the pragmatic component into the grammatical theme mastering and demonstrates general orientation in the study of the material: from the form and semantics to pragmatics.
OPPOSITION OF AUTHOR’S AND ADDRESSEE’S IMAGES AS A COMPOSITION TECHNIQUE IN HAGIOGRAPHIC LYRICS BY GONZALO DE BERCEO
Authors: Ivanova Nina Vladimirovna
Published: November 2018

The article deals with the peculiarities of the composition of Gonzalo de Berceo’s hagiographic works connected with the opposition of author’s and addressee’s images. The techniques that provide еру mobility and dialogueness of the analysed works, namely, the opposition of author’s and addressee’s views, their change or combination, are ascertained. The analysis of the composition peculiarities of Gonzalo de Berceo’s hagiographic lyrics with due regard to the positions of author and addressee makes it possible to conclude that the antithesis under consideration forms a secondary plot stratum, partially remaining outside the texts, but playing a certain role in creating their emotional colouring.
CIVILIZATION AND EROS IN OSWALD SPENGLER’S HISTORIOSOPHY
Authors: Kasimov Ruslan Kharisovich , Zharinov Semen Aleksandrovich
Published: November 2018

In the article, an attempt is made to explicate Oswald Spengler’s philosophy of love in the context of his civilization studies. Having analysed the traits of Apollonian, Faustian, and magical souls, the authors identify three types of love (aphrodisia, eros, agape), which reveal themselves in the ancient, western and Arab-Byzantine cultures, respectively. The typology of love presented in the work is based on the nature specificity of the opposition ‘I - the Other’ that can be determined for each type: privative, gradual and equipollent. It is revealed that if the first two types of love are somehow characterized by I-centricity, then the true ontology of the Other is found only in the magical form of love - agape.
MANAGEMENT OF MEANINGS AS THE BASIS OF SOCIAL SYNERGETICS
Authors: Sidorov Leonid Grigor'evich
Published: November 2018

The article deals with some principles of management philosophy on the basis of meanings and social synergetics in the complex system “human being - society - organization”. The notion of “inspirational management” is analysed. It is noted that the function of the “lever” for the development of the social system basic structures is fulfilled by value inspirational management. The main characteristics of inspirational management are singled out: appeal to human values and meanings; systemic character; combination of explicit and implicit knowledge; orientation to cross-cultural innovation interaction, and perception of new knowledge and experience.
GENRE SYSTEM OF THE KARA-NOGAI VOCAL RITUAL FOLKLORE
Authors: Kardanova Bela Baubekovna
Published: November 2018

The article analyses the genre structure of the ritual musical folklore of the Kara-Nogai ethnic group residing in Dagestan and Chechnya. The author identifies the typological features of certain genre groups and argues that ritual folklore vocal genres function as a holistic system; its nucleus is formed by calendar, agricultural, wedding songs and lamentations. All the mentioned genres correlate with the certain rituals serving as their necessary elements and musical symbols.
EDITING AS A TECHNIQUE OF COMPOSITIONAL COLLAGE IN GRAPHIC DESIGN
Authors: Ovchinnikova Raisa Yur'evna
Published: November 2018

The article examines the influence of avant-garde painters on self-identification of graphic design. The author shows the productive use of the collage technique in posters and justifies the role of editing as the basic principle of the compositional decisions of collage images in design graphics. The paper identifies the peculiarities of graphical collage as a technique, artistic principle and world vision. The researcher concludes that collage images in the poster graphics of the first quarter of the XX century were determined by socio-political conception, which contributed to the development of the visual image of a certain historical epoch.
LOGISTICS OF CUSTOMS PROCEDURES IN UKRAINE
Authors: DUDOROVA Tetiana Yu.
Published: November 2018

Introduction and purpose of the study. The customs affair in Ukraine is one of the dynamic branches of state activity, which is in a state of constant development and improvement; therefore the need to find new ways of increasing its efficiency is a special government urgent. One of the ways to achieve this goal is to introduce logistics techniques, which are actively used not only in the economy, but also in the social sphere, into the customs practice. Such techniques should be standardized, and the adequacy and quality of customs regulation in our country largely depends on the level of legal regulation of their application.Hypothesis of scientific research. It is assumed that the logistics of the customs business, that is, the introduction logistics facilities into the range of its tools, is a continuous process that covers all the components of this diversified type of state activity, first of all the customs control and customs clearance procedure. Such an approach is fully in line with the "Concept of Modernization of the Customs Service of Ukraine", which aims to facilitate the transition of the Customs Service of Ukraine to a qualitatively new stage of development and a clear definition of the prerequisites that should be created in the near future in all areas of its activities.The purpose of this study is to analyze the problems of legal regulation of social relations that arise in process of applying logistic principles in the implementation of customs procedures in Ukraine.Research methods: theoretical analysis, synthesis, comparison and comparison in order to determine the state of disclosure of the research problem in the scientific literature, the study of normative legal documents in the field of customs regulation in Ukraine and the experience of the customs officers of Ukraine.Results: the concept of "customs logistics" is disclosed, the results of the analysis of normative legal documents in the field of customs regulation in Ukraine are given, the problems and prospects of the development of the customs service are identified.Conclusions. Effective logistics of customs procedures in Ukraine hinder: the imperfection of the legislative framework in this area; the unpreparedness of the customs service to be implemented in the normative acts declared by the majority of countries of the world, the principles and standards of customs regulation aimed at increasing the attractiveness of transparent and fair foreign-economic activity by reducing the bureaucratic, time, technological and material costs of the subjects of foreign economic activity when cargo crossing the border of Ukraine.
STRATEGIC APPROACH TO MANAGING THE RISK OF THE COMPANY'S BUSINESS PORTFOLIO
Authors: GANUSHCHAK-EFIMENKO Liudmyla M. , SHKODA Mаryana S. , NIFATOVA Оlena M.
Published: November 2018

Introduction and purpose of the research: The inevitable condition of management is uncertainty. Innovation activity is more risky than other areas of entrepreneurship. In the conditions of instability of the economic situation, the problem of the risk of loss when the company invests in innovations becomes especially relevant.Hypothesis of scientific research. It is assumed that the justification of enterprise risk management measures should be based on the synthesis of the economic feasibility of the method and its ability to address the risk, which will enable competent executives to choose effective risk management tools for the enterprise.The aim is to study the process of risk management in the innovation activity of the enterprise, to develop and substantiate the recommendations for the formation of the enterprise risk management mechanism taking into account the ownership form and its size.Research methods:- comparison methods to identify the weak and strong points of the classification schemes, methods of risk assessment and management;- systematization and classification to determine the characteristics (advantages, disadvantages, peculiarities of application) of methods of enterprise risk assessment, risk management methods and construction of a classification scheme of enterprise risks as the basis of the mechanism of its risk management;- decompositions in the construction of a business risk card due to the division and analysis of the totality of its business activities;- expert assessments in determining the enterprise risks for small, medium and large enterprises in the field of mechanical engineering.Results: substantiated and solved problems of implementation of the strategic approach in project risk management at the enterprise.Conclusions: the mechanism of enterprise risk management based on the system approach combines the administrative, legal and organizational components, makes it possible to identify the risks of the company in three aspects (industry characteristic, form of ownership, size), ensures the formation of a portfolio of risks of a particular enterprise and creates the principles for improving the management mechanism for them.
ARCHITECTONICS OF THE CONCEPT OF THE NATIONAL LABOUR MARKET REGULATION
Authors: GNATENKO Iryna A. , RUBEZHANSKA Viktoriia O.
Published: November 2018

Introduction: In the current circumstances, an efficient labour market is the main condition for increasing the country's competitiveness and ensuring the sustainable regional development of its territories. At the same time, owing to some unfavourable external environment and negative tendencies, the development of the domestic labour market remains unsatisfactory, and in some areas is even disastrous. In such conditions, it is necessary to formulate a concept of regulation aiming to overcome the crisis phenomena which hinder the development of the national labour market.Hypothesis of scientific research. Effective formation of the concept of the national labour market regulation in Ukraine has to implement the targeted and competency-based approaches.The aim of this study is to define the architectonics of the concept of the national labour market regulation.Research methods: theoretical analysis – to determine the state of disclosure of the research problem in the economical scientific literature, the study of normative and legal documents in the field of state regulation; comparison, classification, generalization – to define joint characteristics of objects on the basis of processing and interpretation of theoretical sources on the problem of regulation of the labor market.Results: This article presents the definition of "concept" and the purpose of its formation. It reveals the essence of the targeted and competency-based approaches to the formation of the concept of the national labour market state regulation.Conclusions: The harmonious combination of targeted and competency-based approaches is the key to effective developing of the concept of the national labour market state regulation. Within the framework of the targeted approach, it is expedient to use the principle of goal-setting, the implementation of which is the primary stage of the formulation of the main objective of the labour market regulation. Furthermore, effective implementation of the competence of a civil servant and the competencies of the state institutions provides a basis for the competency-based approach.
INFORMATION SUPPORT FOR ENTERPRISE BUSINESS PROCESS DEVELOPMENT MANAGEMENT
Authors: YERSHOVA Olena O.
Published: November 2018

Introduction. Contemporary market realia urge companies towards a transition from functional to process-based management, with processes as the key object of control. Effective business process management enables organizations to reduce costs and increase profitability. In case the management vector is shifted towards a company’s business process development, that involves constant monitoring and optimization, it will also contribute to gaining long-term sustainable competitive advantage. Since modern business environment is intrinsically inseparable from scientific information and intellectual attainments and their implementation results (information technology), management of business process development must be supplemented by powerful information support.The research objective is to provide deeper insights into conceptual framework and structural components of the information support system to facilitate enterprise business process development management as well as to identify the key factors to be considered when designing information software.Research methods. The following methods were used within the current study: comparison, systematic approach, analysis, modeling, synthesis and analytical framework.Findings. Modern approaches to building information support framework for an enterprise as a whole. The importance to provide a description of business processes is argued to design an effective information support system for business processes and their development management mechanism. An author’s original model of information support structure for business process management has been suggested.Conclusions. Complete and accurate information support for business processes is critical to ensure their effective operation. The information support for ensuring business process development management mechanism encompasses the formation and subsequent functioning of the overall system which includes information resources, information technology, software, and corresponding personnel, with following up further division by information support subsystems for providing in-depth analysis and ease of convenience, i.e. the information platform of the of business process development management mechanism.