bluuebunny/crossref_metadata_2025 huggingface dataset:
Scanning of Face-Scene or Object-Scene Pairs Reveals Implicit Relational Memory
Authors: Day Leora Branfield
Published: May 2021

The hippocampus is thought to play a role in the formation of memories of relations among items in a scene (Cohen and Eichenbaum, 1993). Recently, we described a change detection task in which visual scanning of objects in a scene indicated explicit memory for those objects, and is thought to require hippocampal function (Chau, Murphy, Rosenbaum, Ryan, & Hoffman, 2010). In contrast, a task pairing faces and scenes revealed that the scanning of faces can be used as a measure of implicit memory, yet it, too, is associated with hippocampal function (Hannula & Ranganath, 2009). One difference between tasks is that the latter was never tested with objectscene pairs. In this study, we replicated the face-scene task, and added an object-scene condition to determine if the difference in scanning of previously shown pairs exists for objects-scene pairs and if, as with faces, this bias exists in the absence of explicit recall. Paired items were viewed preferentially, whether the items were faces or objects, and irrespective of whether recall was implicit or explicit. The bias towards the paired image emerged within the first 500 ms of viewing for all pairs, and the protracted response was stronger for explicit than implicit pairs. These results suggest that this task is effective whether using face or object stimuli, and could be used to tease apart the role of the hippocampus in explicit and implicit memory formation. Furthermore, its use of non-verbal measurements makes it amenable for use in animal models.Authors: Branfield Day, Leora R.; Bartlett, Adrian M.; Leonard, Timothy K. and Hoffman, Kari L.
Is There a Common Network for Processing Reward and Aversion in the Brain?
Authors: Xu Jiameng
Published: May 2021

How do our brains process and attach positive and negative value to the objects around us, the sensations we feel, and the experiences that we have? One method of examining these questions is to detect, using functional magnetic resonance imaging (fMRI), which areas of the human brain are activated when subjects are exposed to rewarding and aversive stimuli. Although many fMRI studies have concentrated on identifying a network of areas that become active in processing either reward or aversion, there is evidence of significant overlap between the “reward” and “aversion” networks, suggesting that the brain might process rewarding and aversive stimuli in a similar manner regardless of valence. Thus, a meta-analysis of fMRI studies involving rewarding and aversive stimuli was undertaken to determine the areas of the brain that are commonly and differentially activated by reward and aversion. The preliminary results indicate that regions of the prefrontal cortex, anterior cingulate cortex, amygdala, nucleus accumbens, hippocampus, and basal ganglia were commonly activated by rewarding and aversive stimuli, while areas including the insula, midcingulate cortex, and parts of the hippocampus were differentially activated. Locating such commonalities and differences might help in our understanding of how the brain ascribes value to our environment.
Multi-Spectral Imaging for Archeology
Authors: Longo Ian E.
Published: May 2021

Until recently multi-spectral imaging in the field of archaeology has been vastly under-utilized due to the great expense of using specialized films and cameras. A great deal of data remains hidden when observing artefacts such as papyri and pottery shards (ostraca) solely under visible light (400-700nm). The writings on these artefacts are often faded and illegible resulting in much of the information they store being lost. Our approach has been to use modified commercial cameras along with a Coastal Optics 60mm multi-spectra lens to enhance the contrast of the text through the use of Ultraviolet (300-390nm) and Infrared (700-1000nm) Reflectography and computer postprocessing of the RAW images. The results are stunning. A great deal of the text on these artefacts can been made legible and subsequently studied. The underlying principle comes from the fact that pigments and minerals reacting differently to the specific bandwidths of UV and IR light, thereby producing an enhanced contrast version of the once illegible artefact. This information can be later recorded and used to further the understanding of the object itself and the civilization of which it originated. In addition, this photographic technique can be further adapted to study non-textual artefacts such as paintings. These results are consistently obtained, readily reproduced and can be adapted to study all text upon papyri, ostraca and other cultural artefacts. Moreover, the system can be easily moved onsite to museums and galleries
What Determines Educational Performance?
Authors: Gori Andrea
Published: May 2021

In a period where shrinkage of the public sector is without doubt at stake, this research highlights the importance of targeted public interventions aimed at improving the national educational performance on a cross-country basis. Starting from a general idea on some economic and social explanatory variables thought to affect the average PISA score, we find a coherent output from the conducted factor analysis. A statistical regression analysis highlights the importance of the public intervention at different levels of the educational system and the investments in social development, both running parallel to the effort in filling the inequality gap in the country. The most striking result from our research is that wealth inequalities, captured by the Gini coefficient, seem to be as relevant a cause of poor educational performance as the other factors, when compared at an international level. Based on a straight-forward but cogent statistical procedure, this research attempts to find compelling suggestions for the formulation of macroeconomic and social policies which have, as their main goal, the improvement of national educational performances in a context of global competition.
Blended Learning & the Redesign of Psyc 100
Authors: Jordan Bawks , Boggs Sammy
Published: May 2021

A great deal of research has shown that lectures with large class sizes struggle to promote active learning resulting in poor knowledge acquisition and retention as well as limited conceptual understanding. Based on the benefits observed for blending learning models and small group learning in the literature, Introductory Psychology (Psyc 100) at Queen’s has recently undergone a massive redesign with the goal of improving the student experience.The structure of Psyc 100 has been changed from 3 hours of traditional lecture a week to 1 hour of lecture, 1 hour of online learning, and 1 hour of learning lab per week. The goal of this redesign is to increase student engagement through learning labs, grant more freedom to pursue the course material via interactive online tasks, and delve deeper into exciting and relevant topics with more in-depth lectures.The labs are specially designed with a student-centered approach that helps learners to engage with fellow students and the material through group discussions, quizzes, games, and debates. Upper year students majoring in Psychology comprise approximately 2/3 of the tutorial facilitators for these labs, which provide undergraduate students with an important opportunity to take a more active role in the Psychology department and develop a love for teaching.We will present the research behind this redesign, demonstrate how it has been incorporated into the new Psyc 100 curriculum, and share our experiences as student facilitators through the ongoing refinement of the course.
ANTESEDEN LOYALITAS MEREK: STUDI EMPIRIS PADA KONSUMEN STARBUCKS
Authors: Alfian Cindy , Sihombing Sabrina Oktaria
Published: May 2021

Di era globalisasi ini, sudah menjadi gaya hidup bagi hampir setiap generasi muda dan dewasa untuk bersantai dengan cara menongkrong di café atau kedai kopi. Starbuck merupakan salah satu kedai kopi yang sering dikunjungi anak muda. Penelitian ini bertujuan untuk memprediksi hubungan variabel anteseden (yaitu: kepercayaan merek, afeksi merek, kesesuaian citra diri, dan kesesuaian fungsional) dari loyalitas merek.  Penelitian ini menggunakan pendekatan kuantitatif. Data dikumpulkan melalui survei dengan mengintegrasikan disain sampling bertujuan. Kuesioner didistribusikan secara online dan melibatkan 200 responden. Sebelum data diolah, uji reliabilitas dan validitas dilakukan untuk memastikan indikator yang digunakan adalah andal dan valid. Kemudian, data dianalisis dengan menggunakan model persamaan struktural. Hasil analisis memperlihatkan bahwa terdapat tiga dari empat hipotesis penelitian yang didukung. Secara spesifik, penelitian ini menunjukkan bahwa kepercayaan merek, afeksi merek, dan kesesuaian citra diri merupakan prediktor utama dari loyalitas merek. Pembahasan dan keterbatasan penelitian disampaikan dalam penelitian ini. In this era of globalization, it has become a lifestyle for almost every young generation and adult to relax by hanging out in a café or coffee shop. Starbuck is one of the coffee shops frequented by young people. This study aims to predict the relationship between antecedent variables (namely: brand trust, brand affection, self-image congruence, and functional congruence of brand loyalty. This study uses a quantitative approach. The data were collected through a survey by integrating a purposive sampling design. The questionnaire was distributed online and involved 200 respondents. Before the data is processed, reliability and validity tests are carried out to ensure that the indicators used are reliable and valid. Then, the data were analyzed using structural equation modeling. The results of the analysis show that there are three of the four supported research hypotheses. Specifically, this study shows that brand trust, brand affection, and self-image congruence are the main predictors of brand loyalty. The discussion and limitations of the research are presented in this study.
FOUNDERS’ VALUES CONTRIBUTING TO THE INTERGENERATIONAL SUCCESSION OF LARGE FAMILY BUSINESSES
Authors: Cahyadi Hadi , Tan Jacob Donald , Sugiarto Sugiarto , Widjaja Anton Wachidin , Pramono Rudy
Published: May 2021

Studi ini menganalisis nilai-nilai pendiri yang berkontribusi pada suksesi antargenerasi dari bisnis keluarga besar yang dianggap konglomerat di Indonesia. Akses informan dalam usaha keluarga besar ini masih langka, terutama karena sifat usaha keluarga yang tertutup. Dengan demikian, meskipun beberapa peneliti telah membahas hubungan antara nilai dan umur panjang, studi yang menyinggung bisnis keluarga besar di ekonomi yang sedang berkembang ini masih minim. Selain itu, penting untuk mengetahui bagaimana nilai-nilai para pendiri mempengaruhi umur panjang bisnis keluarga besar mereka, mengingat dampak kelompok konglomerat tersebut terhadap perekonomian Indonesia. Para peneliti menggunakan Interpretative Phenomenological Analysis (IPA) dengan mewawancarai 15 informan yang terdiri dari penerus dan profesional non-keluarga kunci dari 5 kelompok konglomerat. Pengamatan dan catatan lapangan juga dicatat untuk melakukan triangulasi dengan data wawancara. Penelitian ini mendorong wawasan empiris baru ke dalam nilai-nilai para pendiri dalam mengubah manajemen bisnis keluarga dan umur panjang mereka. Temuan tersebut mengungkapkan bahwa nilai-nilai integritas dan kewirausahaan pendiri adalah yang teratas, diikuti oleh kesopanan, kepercayaan, tujuan yang lebih tinggi, dan kepercayaan kepada Tuhan. Nilai-nilai yang ditimbulkan ini menopang umur panjang bisnis keluarga besar hingga generasi berikutnya dan membuka jalan potensial untuk penelitian di masa depan.  This study analyzed the founders’ values that contribute to the intergenerational succession of large family businesses that are considered conglomerates in Indonesia. The access to the informants in these large family businesses is scarce, especially due to the reserved nature of the family business. Thus, even though several researchers have addressed the relationship between values and longevity, the studies that allude to large family businesses in this emerging economy is still scant.  Besides, it is vital to investigate how the values of the founders affect the longevity of their large family businesses, considering the impact that these conglomerate groups have on Indonesia’s economy. The researchers employed the Interpretative Phenomenological Analysis (IPA) by interviewing 15 informants composing of successors and key non-family professionals from 5 conglomerate groups. Observations and field notes were also taken note of to triangulate with the interview data. This research induced new empirical insights into the founders’ values in transforming their family business management and longevity. The findings revealed that the founder's values of integrity and entrepreneurship are among the top, followed by modesty, trustworthiness, a higher purpose, and trust in God. These elicited values underpin the longevity of large family businesses into the next generations and enkindle potential avenues for future research.
FACTORS AFFECTING TOURIST REVISIT INTENTION IN BALI
Authors: Adrianty Olivia Novrida , Chairy Chairy
Published: May 2021

Tujuan penelitian ini adalah untuk menyelidiki faktor yang mempengaruhi niat mengunjungi kembali Bali sebagai tempat wisata. Penelitian sebelumnya menunjukan bahwa fasilitas wisata dan pengalaman estetika merupakan faktor utama yang mempengaruhi niat mengunjungi kembali. Dalam penelitian ini selain menyelidiki pengaruh kedua faktor di atas terhadap niat mengunjungi kembali, juga diselidiki peran pengalaman estetika sebagai mediator dalam hubungan antara fasilitas wisata dan niat mengunjungi kembali. Sampel penelitian ditarik dengan metode purposive sampling dan terdapat sebanyak 137 responden yang berpartisipasi dalam penelitian ini. Data diolah dengan menggunakan SEM-PLS. Hasil penelitian mengungkapkan bahwa fasilitas wisata dan pengalaman estetika memiliki efek positif terhadap niat mengunjungi kembali. Hasil penelitian juga memperlihatkan penglaman estetika sebagai mediator dalam hubungan antara fasilitas wisata dan niat mengunjungi kembali. Hasil studi ini diharapkan dapat menjadi masukan bagi pemasar tempat wisata di Bali dalam menarik lebih banyak wisatawan. The purpose of this study is to investigate factors affecting revisit intention of Bali as tourist destination. Previous researches showed that tourist facility and aesthetic experience are important factors that predict tourist destination revisit intention. This research tried to show that these two variables are the predictors of revisit intention and aesthetic experience is the mediator in the relationship between tourist facility and revisit intention. The sample of this research is 137 respondents drawn using purposive sampling. The data were analysed using SEM-PLS. The research results showed that both tourist facility and aesthetics experience affected revisit intention significantly. This study also proved that aesthetics experience is the mediator in the relationship between tourist facility and revisit intention.  This research is intended to give more guidelines for marketers to get more tourists to Bali.
THE INFLUENCE OF MEMORABLE SOUVENIRS SHOPPING EXPERIENCE AND PLACE IDENTITY ON REVISIT INTENTION (THE CASE OF YOGYAKARTA)
Authors: Islamiyati Dina , Chairy Chairy
Published: May 2021

Yogyakarta adalah penyumbang terbesar kedua bagi Indonesia setelah Bali untuk industri pariwisata dan salah satu dari tiga wilayah emas yang disebut sebagai Joglosemar (Yogyakarta, Solo, dan Semarang). Malioboro salah satu ikon di Yogyakarta, tempat ini menjadi yang paling banyak dikunjungi oleh wisatawan domestik. Penelitian ini berupaya untuk mengetahui pengaruh pengalaman belanja souvenir berkesan pada niat mengunjungi kembali dengan variabel mediasi yaitu identitas tempat dan hubungan masing-masing variabel. Metode penelitian ini adalah kuantitatif, di mana data yang dikumpulkan melalui kuesioner online menggunakan Google Form dan menyebar ke responden target, yaitu orang-orang yang telah mengunjungi Yogyakarta. PLS 3.2.8 digunakan sebagai alat untuk menganalisis data. Hasil penelitian menunjukkan adanya dampak langsung dari pengalaman belanja souvenir berkesan pada niat mengunjungi kembali dan juga identitas tempat pada niat mengunjungi kembali. Penelitian ini juga membuktikan peran mediasi identitas tempat dalam hubungan antara pengalaman belanja souvenir berkesan dan niat mengunjungi kembali. Implikasi penelitian juga dibahas dalam penelitian ini .Penelitian lanjutan dapat menambah variabel lain yang berkaitan dengan pengalaman pariwisata. Yogyakarta is the second biggest contributor after Bali for Indonesia tourism industry. This area is also known as  Joglosemar (Yogyakarta, Solo, and Semarang), a golden triangle for tourism. Malioboro is one of the icons in Yogyakarta, this place become the most visited destination by domestic tourists. This research attempted to find the impact of memorable souvenir shopping experience on revisit intention with place identity as the mediating variable. The methodology of this research was quantitative in nature, where the data collected using google form online questionnaire spreading to the target respondents who are the visitors of Yogyakarta. PLS 3.2.8 was adopted as a tool to analyze the data. The result showed that there is a direct impact of memorable souvenirs shopping experience on revisit intention and also place identity on revisit intention. This research also showed a mediating role of place identity in the relationship between memorable souvenirs shopping experience and revisit intention. The managerial implication was also discussed. The future research may add another variable related to tourist experience.
FAKTOR-FAKTOR YANG MEMPENGARUHI ADOPSI MEDIA SOSIAL INSTAGRAM DAN DAMPAKNYA TERHADAP KINERJA UMKM
Authors: Soelaiman Lydiawati , Utami Anastasia Ria
Published: May 2021

UMKM terus berupaya untuk beradaptasi di masa new normal salah satunya dengan menggunakan platform digital untuk memasarkan dan menjual produknya. Media sosial instagram merupakan salah satu platform media sosial yang umumnya diadopsi oleh UMKM sebagai media yang diharapkan dapat meningkatkan kinerja usahanya. Dalam pemilihan sosial media tentunya terdapat beberapa alasan yang menjadi dasar pertimbangan UMKM seperti compatibility, cost effectiveness dan interactivity. Tujuan dilakukan penelitian ini adalah untuk mengetahui melakukan pengujian empiris apakah compatibility, cost effectiveness dan interactivity mampu menjadi prediktor positif terhadap adopsi media sosial Instagram. Selain itu, penelitian ini juga bertujuan untuk menganalisis apakah adopsi media sosial Instagram mampu menjadi prediktor positif terhadap kinerja UMKM. Pengambilan sampel dilakukan secara purposive sampling dengan sampel UMKM di Jakarta yang mengadopsi media sosial Instagram dalam aktivitas usahanya. Data terkumpul sebanyak 100 responden. Hasil dari penelitian ini menunjukkan bahwa Compatibility, Cost Effectiveness dan Interactivity merupakan prediktor yang signifikan dan positif terhadap adopsi media sosial Instagram. Selain itu juga diperoleh hasil bahwa pengadopsian media sosial Instagram merupakan prediktor yang signifikan dan positif terhadap kinerja dari UMKM. SMEs continue striving to adapt to the New Normal. One of the ways for SMEs to adapt is by utilizing digital platforms to promote and sell their products. Instagram is one of the social media platforms that are commonly adopted by SMEs to improve their business performance. There are several considerations for SMEs in choosing social media, such as compatibility, cost effectiveness, and interactivity. This study aims to determine whether compatibility, cost effectiveness and interactivity can predict Instagram social media adoption, as well as whether Instagram social media adoption can be a predictor of SMEs’ performance. This study used purposive sampling technique with a sample of SMEs in Jakarta which have adopted social media Instagram for their business activities. The data was collected from 100 participants who responded to the survey. The results of this study indicate that Compatibility, Cost Effectiveness, and Interactivity are significant and positive predictors of Instagram social media adoption. Additionally, the results also conclude that the adoption of Instagram social media is a significant and positive predictor of SMEs’ performance.
PENGARUH KONTEKS TEKNOLOGI, KONTEKS ORGANISASI DAN KONTEKS LINGKUNGAN TERHADAP ADOPSI MEDIA SOSIAL BAGI UMKM
Authors: Alvionita Alvionita , Ie Mei
Published: May 2021

Sekarang ini banyak UMKM yang menggunakan media sosial dalam pemasaran produk serta pengembangan usahanya. Tujuan dilakukannya penelitian ini adalah untuk menguji secara empiris pengaruh konteks teknologi terhadap adopsi media sosial, pengaruh konteks organisasi terhadap adopsi media sosial, dan pengaruh konteks lingkungan terhadap adopsi media sosial untuk UMKM di Jakarta. Metode pengambilan sampel dalam penelitian ini adalah non probability sampling dengan teknik judgemental sampling. Jumlah sampel sebanyak 75 responden. Data diolah menggunakan SmartPLS dan hasil dari penelitian ini menunjukan bahwa terdapat pengaruh konteks teknologi terhadap adopsi media sosial bagi UMKM di Jakarta, terdapat pengaruh konteks organisasi terhadap adopsi media sosial bagi UMKM di Jakarta, dan terdapat pengaruh konteks lingkungan berpengaruh terhadap adopsi media sosial untuk UMKM di Jakarta. Implikasi dari penelitian ini bagi UMKM adalah UMKM perlu mengadopsi dan memanfaatkan media sosial dalam mengembangkan usahanya.  Currently, many SMEs use social media in product marketing and business development. The purpose of this research is to investigate the effect of the technological context toward social media adoption, the effect of organizational context toward social media adoption, and the effect of the environmental context toward social media adoption for SMEs in Jakarta. The sampling method in this research is non-probability sampling with judgmental sampling technique. The number of samples is 75 respondents. Analyze research data by using SmartPLS. The findings show the technological context has effect toward the adoption of social media for SMEs in Jakarta, of the organizational context has effect toward the adoption of social media for SMEs in Jakarta, and the environmental context has effect toward the adoption of social media for SMEs in Jakarta.The implication of this research for SMEs is that SMEs need to adopt and utilize social media in developing their businesses.
FAKTOR PREDIKTOR FINANCIAL MANAGEMENT BEHAVIOR GENERASI X
Authors: Ida Ida , Zaniarti Sri , Ayuningtyas Nabilla
Published: May 2021

Kemudahan akses menggunakan internet dalam memenuhi kebutuhan manusia dapat meningkatkan konsumsi. Generasi X sebagai generasi yang mengenal komputer perlu memiliki financial management behavior yang baik agar tidak menimbulkan masalah keuangan. Studi ini bertujuan untuk menguji secara empiris faktor- faktor yang dapat digunakan sebagai prediktor financial management behavior generasi X. Data dikumpulkan dengan menyebarkan kuesioner secara elektronik kepada generasi X yang lahir tahun 1961- 1980 dan terdapat 579 responden yang mengisi lengkap serta diolah dengan menggunakan pendekatan PLS-SEM. Hasil pengolahan diperoleh bahwa self efficacy, internal locus of control, dan Financial Literacy dapat digunakan sebagai faktor yang dapat memprediksi financial management behavior generasi X di kota Bandung Raya dengan responden penelitian yang mayoritasnya berjenis kelamin laki- laki, pendidikan tertinggi Perguruan Tinggi dan bekerja sebagai pegawai. Hasil penelitian ini diharapkan dapat memberikan masukan bagi generasi X agar dapat terus meningkatkan self efficacy, internal locus of control, dan Financial Literacy sehingga dapat meningkatkan financial management behaviornya.  Ease of access using the internet to meet human needs can increase consumption. Generation X is the generation that knows computers. Generation X needs to have good financial management behavior so as not to cause financial problems. This study aimed to test empirically the factors that can be predictors of generation X financial management behavior. The data were collected using questionnaires electronically to generation X (born in 1961-1980). There were 579 respondents. Data were processed using the PLS–SEM approach. The results of the processing show that self-efficacy, internal locus of control, and financial literacy can be used as factors that can predict the financial management behavior of generation X in the city of Bandung Raya with the majority of research respondents who are male, the highest education is higher education and work as an employee. The results of this study are expected to provide input for generation X to improve self-efficacy, internal locus of control, and financial literacy to improve their financial management behavior.
EVALUASI PENERAPAN GOOD CORPORATE GOVERNANCE PADA PT BUMN ABC, INDONESIA
Authors: Sudharmono Johny , Tunjungsari Hetty Karunia
Published: May 2021

Penelitian ini bertujuan untuk melakukan evaluasi atas “Penerapan Tata Kelola Perusahaan yang Baik (Good Corporate Governance/GCG)” pada PT ABC periode tahun 2020. Penelitian ini menggunakan desain studi kasus dengan metode asesmen yang mengacu pada sistem penilaian yang ditetapkan dalam “Keputusan Sekretaris Kementerian BUMN Nomor : SK-16/S.MBU/2012, tanggal 06 Juni 2012 tentang Indikator/Parameter Penilaian dan Evaluasi atas Penerapan Tata Kelola Perusahaan Yang Baik (Good Corporate Governance) pada BUMN di Indonesia.” Data yang digunakan dalam kajian ini adalah data yang dikumpulkan dari berbagai sumber (the triangulation of data sources), yaitu: dokumen hasil Asesmen Penerapan GCG Tahun 2020 pada PT ABC, kuesioner, wawancara, dan arsip perusahaan. Hasil kajian menunjukkan bahwa secara menyeluruh hasil asesmen penerapan GCG tahun 2020 pada PT ABC sudah berjalan sangat baik. Namun demikian, dalam rangka penerapan GCG secara konsisten dan berkelanjutan masih terdapat beberapa area yang masih memerlukan perbaikan (area for improvement), Hasil kajian ini adalah dapat disusunnya suatu rekomendasi strategik dalam rangka meningkatkan efektivitas penerapan GCG dalam suatu model yang terintegrasi dengan strategi korporasi yang bermanfaat bagi perkembangan keilmuan dalam bidang Strategic Management, dan Governance, Risk, and Compliance (GRC) dan bagi penelitian selanjutnya.  This study discusses the Implementation of Good Corporate Governance (GCG) at PT ABC for the period of 2020. This research uses a case study design with an assessment method that refers to the assessment system stipulated in the Decree of the Secretary of the Ministry of SOEs Number: SK- 16 / S.MBU / 2012, dated June 6th 2012, concerning Indicators/Parameters for Assessment and Evaluation of the Implementation of Good Corporate Governance in State owned Enterprise in Indonesia. The data used in this study is collected from various sources (the triangulation of data sources), namely: documents of the 2020 GCG Implementation Assessment at PT ABC, questionnaires, interviews, and company archives. The results of the study show that overall assessment results of the implementation of GCG in 2020 at PT ABC have been going very well. However, in the context of implementing GCG consistently and sustainably, there are several areas that still need improvement (areas for improvement). The results of this study show that a strategic recommendation can be drawn up in order to improve the effectiveness of GCG implementation in an integrated model with a useful corporate strategy for scientific developments in the fields of Strategic Management, and Governance, Risk, and Compliance (GRC) and for further research.
THE IMPACT OF BRAND EQUITY TO PURCHASE INTENTION (CASE STUDY FROM IPHONE USERS IN MAKASSAR)
Authors: Gabriella Gita , Sonny Sonny
Published: May 2021

Penelitian ini dilatarbelakangi oleh meningkatnya persaingan di pasar ponsel cerdas. Terlepas dari popularitas iPhone ketika perusahaan memperkenalkan iPhone untuk pertama kalinya pada tahun 2007, iPhone telah mengalami persaingan ketat dari produsen smartphone lainnya. Penelitian ini bertujuan untuk mengetahui pengaruh ekuitas merek dan kepuasan pelanggan terhadap niat beli konsumen produk iPhone. Elemen ekuitas merek yang digunakan dalam penelitian ini adalah kesadaran merek, kualitas persepsi, kepuasan pelanggan, dan loyalitas merek. Penelitian ini dilakukan dengan menyebarkan kuesioner kepada sembilan puluh enam responden dengan menggunakan purposive sampling. Responden adalah orang yang saat ini menggunakan produk iPhone. Data dianalisis dengan menggunakan analisis kuantitatif. Analisis kuantitatif terdiri dari uji validitas dan reliabilitas, uji asumsi klasik, analisis regresi berganda, pengujian hipotesis dengan uji F dan uji t, serta analisis koefisien determinasi (R). Dari hasil penelitian dapat disimpulkan, bahwa kepuasan pelanggan dan loyalitas merek merupakan elemen utama konsumen membeli merek iphone. Sedangkan kesadaran merek dan kualitas persepsi tidak berpengaruh dalam faktor pembelian.  This research is motivated by the increasing competition in the smartphone market. Despite the popularity of the iPhone when the company introduced the iPhone for the first time in 2007, the iPhone has experienced stiff competition from other smartphone manufacturers. This study aims to determine the effect of brand equity and customer satisfaction on consumer purchase intentions of iPhone products. The elements of brand equity used in this study are brand awareness, perceived quality, customer satisfaction, and brand loyalty. This research was conducted by distributing questionnaires to ninety-six respondents using purposive sampling. Respondents are people who currently use iPhone products. Data were analyzed using quantitative analysis. Quantitative analysis consists of validity and reliability tests, classical assumption tests, multiple regression analysis, hypothesis testing with the F test and t test, and analysis of the coefficient of determination (R). The results of research can be concluded that customer satisfaction and brand loyalty are the main elements of consumers buying the iPhone brand. Meanwhile, brand awareness and perceived quality has no effect on purchasing factors.
PENGARUH KESADARAN LINGKUNGAN DAN SHARED VALUE CORPORATE SOCIAL RESPONSIBILITY TERHADAP NIAT BELI ULANG KFC INDONESIA
Authors: Kristando Liskia Maria , Indarwati Tias Andarini
Published: May 2021

Permasalahan lingkungan menjadi masalah yang sulit untuk dipecahkan, Indonesia merupakan negara dengan penyumbang sampah plastik di lautan terbesar kedua dunia. Sebagian besar sampah tersebut berasal dari sedotan plastik sekali pakai. Kondisi tersebut menyebabkan masyarakat khawatir sehingga beralih ke produk atau layanan yang perusahaannya bertanggung jawab terhadap lingkungan. KFC merupakan perusahaan restoran cepat saji yang melakukan kegiatan CSR dengan mengadakan gerakan #nostrawmovement. Kegiatan ini bertujuan membangun kesadaran masyarakat terhadap bahaya sampah sedotan plastik sekali pakai. Penelitian ini adalah penelitian kuantitatif dengan desain penelitian kausalitas untuk menentukan pengaruh kesadaran lingkungan dan shared value corporate social responsibility terhadap niat beli ulang KFC (Studi pada KFC Indonesia). Teknik pengambilan sampel pada penelitian ini menggunakan judgmental sampling dengan ukuran sampel 200 responden yang merupakan konsumen KFC. Yaitu, Konsumen KFC yang pernah membeli minimal 2 kali. Hasil penelitian ini menunjukkan tidak ada pengaruh antara kesadaran lingkungan terhadap niat beli ulang KFC dan ada pengaruh signifikan positif antara shared value corporate social responsibility terhadap niat beli ulang KFC. Litter is an endless environmental issue that puzzled the mind, with that being said Indonesia is however still manage to put salt on the wound by contributing as second largest plasticbased garbage producer in the world. Most of those plastic outcast were plastic straw disposable. This situation naturally motivate environmental-caring consumer to turn their back to those of environmentally careless service provider and put their attention only for companies and businesses with a correct manner of responsibility to the environmental impact. Kentucky Fried Chicken (KFC) is a fast food restoran performing a Corporate Social Responsibility (CSR) program called #nostrawmovement to educate the public about the menace of non-reusing plastic straw behavior, thus expected to encourage them to did not use plastic straw anymore.This work present a quantitative study with causality study by design to determine the relationship between environmental awareness alongside shared value corporate Social Responsibility (CSR) to repurchase intentions of KFC (a study of KFC Indonesia). The sampling method that deployed in this work is judgmental sampling with sample width of 200 respondent KFC’s consumer. All the respondents at least buy the KFC’s product twice. The result of this study showed that there is no connection between environmental awareness and buy back willingness of KFC’s product, and also there is a significant positive leverage from Shared Value corporate Social Responsibility (CSR) to repurchase intention of KFC’s product.
PENGARUH SELF-EXPRESSION DAN BRAND TRUST TERHADAP ELECTRONIC-WORD OF MOUTH DENGAN BRAND LOVE SEBAGAI MEDIASI PADA KONSUMEN VANS DI JAKARTA
Authors: Machado Emilia Machado , Rodhiah Rodhiah
Published: May 2021

Tujuan dari penelitian ini adalah untuk menguji dan menentukan pengaruh ekspresi diri, kepercayaan merek terhadap elektonik pemasaran merek dari mulut ke mulut dengan kecintaan pada merek sebagai mediasi. Desain penelitian yang digunakan dalam penelitian ini adalah metode kuantitatif dengan pendekatan deskriptif. Pengambilan sampel dilakukan menggunakan metode non-probability sampling dengan Teknik pendekatan convenience sampling. Diteliti sebanyak 100 responden yang merupakan konsumen Vans di Jakarta. Pengumpulan data dilakukan dengan menyebarkan kuesioner secara online (Google Form). Analisis yang digunakan adalah Structural Equation Modeling (SEM) dengan menggunakan SmartPLS 3 sebagai alat untuk menganalisis data. Hasil penelitian ini menunjukkan bahwa pengekspresian diri pada merek dan kepercayaan pada merek dengan kecintaan pada merek sebagai variabel mediasi secara signifikan mempengaruhi pemasaran merek dari Mulut ke Mulut. Penelitian ini dapat digunakan sebagai masukan bagi Vans dalam meningkatkan E-WOM dari merek produk yang dijual.The purpose of this study is to examine and determine the influence of Self -Expression and Brand Trust on Electronic Word of Mouth with Brand Love as a Mediation. The research design used in this study is a quantitative method with a descriptive approach. Sampling was carried out using a non-probability sampling method with a convenience sampling approach. Study as many as 100 respondents who are Vans consumers in Jakarta. Data collection is done by distributing questionnaires online (Google Form). The analysis used is Structural Equation Modeling (SEM) using SmartPLS 3 as a tool for analyzing data. Findings in this research showed that Self-Expression and Brand Trust with Brand Love as a mediation significantly affect Electronic Word of Mouth. This research can be used as input for Vans in increasing the E-WOM of the product brand being sold.
PERSEPSI KEGUNAAN DAN PROMOSI UNTUK MEMPREDIKSI NIAT PENGGUNAAN E-WALLET: SIKAP SEBAGAI VARIABEL MEDIATOR
Authors: William Glen , Tjokrosaputro Miharni
Published: May 2021

Tujuan penelitian ini adalah untuk mengetahui apakah Persepsi Kegunaan dan Promosi dapat memprediksi Niat Penggunaan e-wallet sebagai metode pembayaran secara langsung atau melalui Sikap sebagai mediator. Sampel yang diambil dalam penelitian ini adalah 291 orang responden dengan teknik pengambilan sampel non-probability dan menggunakan survei dengan kuesioner online. Data dianalisis menggunakan SmartPLS. Hasil penelitian ini memperlihatkan bahwa Persepsi Kegunaan berpengaruh secara positif dan signifikan terhadap Niat Penggunaan e-wallet sebagai metode pembayaran secara langsung. Selain itu, Sikap memiliki peran signifikan dalam memediasi Persepsi Kegunaan dan Promosi terhadap Niat Penggunaan e-wallet sebagai metode pembayaran. Hasil penelitian ini dapat berkontribusi pada platform e-wallet tentang pentingnya Persepsi Kegunaan dan Promosi terhadap Niat Penggunaan e-wallet sebagai metode pembayaran. Selanjutnya, penelitian ini memperkaya penelitian literatur dengan menggunakan teori perilaku terencana dan model penerimaan teknologi. The aim of this research is to study whether Perceived Usefulness and Promotion can predict Intention to Use of e-wallet as payment method directly or through Attitude as mediator. The sample taken of this study was 291 respondents with nonprobability sampling techniques and using survey by online questionnaire. The data were analized using SmartPLS. The results of this study shows that Perceived Usefulness has positive and significant effect on Intention to Use of e-wallet as payment method. Furthermore, Attitude has significant role in mediating Perceived Usefulness and Promotion on Intention to Use of e-wallet as payment method. Result of this research could contribute to e-wallet platform about the importance of Perceived Usefulness and Promotion on Intention to Use of e-wallet as payment method. Furthermore, this study enrich the literature research by using Theory of Planned Behaviour (TPB) and Technology Acceptance Model (TAM).
Student Stress Management and Wellness Programs among Colleges of Pharmacy
Authors: Arif Sally , Moran Kelly , Quinones-Boex Ana , El-Ibiary Shareen
Published: May 2021

Objective: To describe the programmatic stress-related interventions that colleges of pharmacy are providing for their students.
Methods: A paper-based questionnaire was distributed to 80 college teams who attended two consecutive offerings of the American Association of Colleges of Pharmacy institute focused on promoting student well-being. The five-part questionnaire consisted of: 1) tracking and assessment of perceived student stress levels, 2) the types and formats of stress-coping interventions that are offered, 3) the measured impacts of any stress-coping interventions, 4) the level of faculty/staff training and involvement in student stress remediation, and 5) institutional demographics.
Results: Of the 40 college teams responding to the survey there were similar numbers of private (44%) and public (56%) institutions. More than half (57.5%) reported measuring student stress levels. The most common interventions offered were counseling (95%), academic advising (82%), physical exercise support (77%), and relationship building activities (70%). Topics offered in the curriculum were most often related to handling substance abuse (50%), time-management (45%), and finances (40%).  A majority (79.5%) of schools reported they do not offer formal training on student stress and mental health to faculty and staff and do not formally assess the impact of stress and coping interventions.                                                                  
Conclusion: Colleges of pharmacy are addressing student stress and well-being, yet variability exists in terms of assessment, interventions, and didactic offerings. Multiple barriers to improvement remain and mediating barriers and determining assessments for coping and interventions may be next steps for Colleges of Pharmacy.
Study of Arterial Function and Remodelling by Using Radiofrequency and a New Multidirectional Doppler Technology
Authors:   Laboratorio Vascular No Invasivo, Forcada Pedro J
Published: May 2021

Introduction: Atherosclerosis is the underlying cause of a cardiovascular disease epidemic worldwide. The understanding of normal artery structure and function and the initial disarrangements conducting to atherosclerosis is of key relevance to develop preventive interventions based on a rational study of arterial structural and functional parameters, their pathologic behaviour and response to therapeutic interventions. New US approaches enable a precise evaluation of the forces and stimuli acting on the arterial wall and measure its responses precisely in different clinical stages of the arterial atherosclerotic disease and a better assessment of the efficacy or not of different therapeutic interventions. The ability to analyse WSS hemodynamically and to measure it accurately is an essential basis for the assessment of the atherosclerotic risk in the general population. A new angle-independent technique, measuring and visualizing blood flow velocities in all directions, called Vector Flow Imaging (VFI), has been proposed. Systems are equipped with VFI based on a multi-angle transmission plane waves method, which allows a very high frame rate and a detailed visualization of complex flow.
Neuroenergy Mapping Diagnostic Capabilities in Hypoxic Brain Lesions
Authors:   Miraculum Medical Center, Maximova Alexandra Alexandrovna
Published: May 2021

Neuroenergy Mapping (NEM) is the topographic mapping of the brain’s energy metabolism by Direct Current Potentials (DCP). It allows an independent cohort of patients (18 children from 3 to 14 years old) with sharply reduced DCP in one or more areas of the cerebral cortex to be identified among children with diagnoses of ASD and other developmental disorders. Considering the experience of working with NEM and general clinical indications for children, there appeared to be a possibility of central circulatory disorders, and patients were referred for additional examinations. These included a Doppler ultrasonography of the brain and neck vessels and X-rays of the cervical spine in three projections. Results confirmed a diagnosis of dyscirculatory encephalopathy (I67.8) for 15 of the 18 patients. For 9 of these, blood circulation disorders were aggravated by identified disorders of the cervical spine. For 3 patients, the decrease in DCP was due to physiological vasospasm.
The Burning Necessity for Establishing National Guidelines - Side Effects of Lipid Lowering Drugs and Difficulty of using High Intensity Statins in Pakistani Population
Authors:   Allama Iqbal Medical College, Jinnah Hospital,, Dastgir Noor
Published: May 2021

Lipid lowering strategy has been widely used in both the primary as well as the secondary prevention of atherosclerotic cardiovascular disease, particularly in managing patients who are either diagnosed with ischemic heart disease or stroke or face great susceptibility to developing these complications as a result of risk factors like diabetes, hypertension, sedentary lifestyle and so on [1,2]. The mechanism of action of Statins is by inhibition of the enzyme 3-hydroxy-3-methylglutaryl coenzyme A reductase which is the rate-limiting step in cholesterol synthesis [3]. Statins hence have a great impact on the lipid metabolism and play a vital role in prevention of atherosclerotic complications [4]. They reduce LDL-C, Total cholesterol, and Triglyceride levels; slightly increase HDL-C levels [5]; and are also thought to have anti-inflammatory and other plaque stabilization effects, referred to as their pleiotropic properties [6].
Endovascular Repair of Radiation-induced Bilateral Common Carotid Artery Stenosis and Pseudoaneurysm with Covered and Uncovered Stent Graft using Double Embolic Protection Device
Authors:   Hospital Universitario Severo Ochoa,, Rodriguez-Padilla Javier
Published: May 2021

Purpose: We present an unpublished case of bilateral carotid injury due to radiation-induced treated by endovascular therapy using double embolic protection device as a novel technique. Methods: Extracranial carotid artery pseudoaneurysm is a rare condition among head and neck cancer patients treated with radio therapy. We report a case of pseudoaneurysm in the right Common Carotid Artery (CCA) and critical stenosis in the left CCA. A 72 years-old patient laryngeal cancer treated with laryngectomy and radiotherapy 26 years before admission. He presented to us complaining of right neck pain and right hemispheric TIA symptoms. Results: Performed ultrasonography and magnetic resonance angiography revealed right Common Carotid Artery (CCA) pseudoaneurysm (size:13x25 mm) and critical stenosis in the left CCA. Endovascular treatment was performed in bilateral carotid artery using covered stent in pseudoaneurysms in the right CCA and uncovered stent due critical stenosis in the left CCA using double embolic protection device. Both procedures showed successful exclusion of the pseudoaneurysm and widely patent artery. Conclusion: Endovascular treatment in injury artery radiation-induced is safe and effective approach with low rate complications. The combined use of proximal cerebral protection devices and distal filter protection could decrease the rate of cerebral embolization procedure related.
The Suitability of Tigris River Sediments from Tikrit, Northern Iraq, for Concrete Production and Road Construction Purposes
Authors: Khudhur Mohanad Essa
Published: May 2021

This study aims to assess the suitability of the sediments present in Tigris River, Tikrit city, northern Iraq for concrete production and road building purposes. Representative samples were collected from three selected stations at the study area using the channel modeling method. According to the grain size analysis, the sediments were classified as a type of poorly graded gravels (GP) depending on the unified soil classification system. The true specific gravity of the soil ranged between 2.28 and 2.568. The chemical analysis of the study samples revealed that gypsum content ranged between 0.82 and 1.69 %. Total soluble salts ranged 2.45- 3.87%, the organic matter content ranged 0.14- 0.76%, and the pH value was between 7.73 and 7.38%. The results of the Los Angeles Abrasion Test of selected samples showed weight loss ratios for the three stations (1, 2, and 3) of 19.9, 20.7, and 17.2%, respectively, while the maximum dry density values were 2.2739, 2.1940, and 2.2013 gm / cm3, respectively. The values ​​of the Californian Bearing Ratio test (C.B.R) were 53, 65 and 106 %, respectively. After comparing the results with the standard values of ASTM for concrete and roads materials, it was found that the samples were suitable for these purposes.
Microfacies analysis of the Late Maastrichtian- Danian Phosphatic Succession in the H3-Trebeel district, Western Desert of Iraq
Authors: Mousa Anwar K. , Al-Dulaimi Salam I. , Mohammed Ibrahim Q.
Published: May 2021

The Late Maastrichtian–Danian phosphatic succession prevails as a deposit to the west of Rutbah region, Western Iraq. This is manifested through the lithostratigraphic sections of boreholes (K.H5\6 and K.H 5\8) drilled previously in the area. The succession is mainly composed of phosphate, shale, porcelanite, oyster and foraminiferal carbonate lithofacies belonging to Digma and Akashat formations. Three facies associations are distinguished during the study: the phosclast planktonic (FA1) that dominates the outer ramp, the phosclast foraminiferal (FA2) that dominates the mid ramp, and the quartz dolomitic phosclast (FA3) present in the inner ramp. These facies’ associations are differentiated into seventeen microfacies types. Microfacies analysis and fauna contents have shown gradual facies variation grading from a high energy inner ramp environment in the east to a low energy deep water ramp environment in the west.