bluuebunny/crossref_metadata_2025 huggingface dataset:
Research on the HEYTEA's Marketing Strategy
Authors: Liang Bojiu
Published: September 2023

HEYTEA, the leader of tea in China, used social currency to make successful marketing decisions again and again and broaden its market, which created one new product after another and ushered in the peak of sales. In order to clarify how they used social currency to achieve such success, this article did a lot of research on the brand's growth and found some data on their official social media account. This article tries to understand how HEYTEA has become so successful by using social currencies. All the information studied in this article comes from HEYTEA's official website and its official account. This article concludes that HEYTEA uses emphasis on creativity, launching new products, and brand linkage to spread their products like viruses.
Research on China's Consumer Behavior and Government Consumption Policy During the COVID-19 Pandemic
Authors: Peng Lingyue
Published: September 2023

The existence of the novel coronavirus epidemic has severely restricted the offline consumption level of residents and stimulated enthusiasm for online consumption. Consumption preferences have changed, and the government has introduced policies to encourage consumption and support enterprise production. Through searching for data and policy information, this paper explores the changes in residents' consumption behavior after the epidemic and the government's policy to promote consumption. Thus, it can be concluded that residents' consumption behavior changes, namely, offline consumption decreases, online consumption increases substantially, consumption preferences changes, and total expenditure decreases significantly. In order to promote consumption, the government issued consumption coupons and other policies to promote consumer consumption and protect enterprise production.
After the Crowds: Redemption Frameworks for Overbuilt Olympic Sports Venues
Authors: Shao Feier , Gong Yu , Zhang Qianying
Published: September 2023

Many studies have documented the common problem of venue underutilization after mega events such as the Olympic Games and the FIFA World Cup, which imposes a heavy financial burden on the host cities. This paper aims to provide practical and empirical suggestions for improving venue underutilization through research and analysis of dismantled and existing sports facilities. Under the sharing and circular economy frameworks, we comparatively analyze the venue sustainability of different mega sports venues through site selection, construction, and after-event operation phases. In the site selection phase, we suggest choosing a location near the city, cooperating with universities, and building on existing infrastructure. In the construction phase, we recommend refurbishing or reusing existing sports stadiums to optimize space utilization rates, enhancing the versatility of venues, and using reusable materials and renewable energy sources. Suggestions for after-event operations include sharing sports stadiums for multiple purposes and improving resource reallocation. Our paper improves the venue utilization of mega sporting events from circular and sharing perspectives.
Company Bankruptcy Prediction
Authors: Chi Kaixi
Published: September 2023

Following the founding and operation of a corporation, the biggest challenge it faces is the risk of bankruptcy, so how to prevent, controlling, and analyze the causes of bankruptcy is one of the most critical tasks for every company. As we all know, many factors affect corporate bankruptcy, and most studies are based on a unilateral or small range of factors set to study its impact on bankruptcy. Based on the data provided by Taiwan Economic Journal from 1999 to 2009, this paper adopts univariate and multivariate analysis models to analyze the data. A 3Comparative analysis, Normality test, T-test, non-parametric test, ANOVA test, Factor analysis and logistics were carried out using SPSS auxiliary tools Regression (Regression) controls relatively comprehensive factors that affect a company's bankruptcy from an overall perspective. It aims to demonstrate the selection of bankruptcy factors and analysis ideas. After analysis, we conclude that through the research and analysis, we have a new understanding of the causes of corporate bankruptcy. We find the four most important factors affecting corporate bankruptcy. Namely, ROAC before interest and depreciation before interest, Liability to Equity, Total assets to GNP price, and No credit interval, In addition, many single factors may have no impact on a company's bankruptcy. However, when they coexist with other factors, they will have a chain effect, resulting in even multiple amplification of the risk of bankruptcy. Therefore, different from the specific analysis of the impact of single factors on the bankruptcy of a company, this paper extracts the primary factors and takes the analysis of the relationship between individual factors as a specific example by showing the research perspective of innovation to propose the actual operation of a company from the macro and micro aspects, that is, to clarify which departments and decisions to pay special attention to in daily operation.
Price, Consumer Expectations, Policy Impact on the Automobile Industry in the United States Empirical Evidence from 2005 to 2020
Authors: Li Mingxuan
Published: September 2023

Automobiles are good partners for the American people to live and work with, and the automobile industry has made remarkable contributions to the economic development of the United States. In this paper, the development level of the automobile industry is measured by the annual sales volume. With the help of economic demand determination theory, through the combination of qualitative analysis and quantitative analysis, it is found that prices, policies, and consumer expectations will impact automobile sales volume and then affect the development level of the automobile industry. This paper can provide a reference for the decision-making of government, automobile enterprises, and consumers.
The Impact of CEO Change on Enterprise Performance
Authors: Tang Sheng
Published: September 2023

The chief executive officer (CEO) is the enterprise's leader and plays a crucial role in business growth. Thus, the impact of the CEO changeover on the company and the selection of a suitable replacement are equally crucial considerations. This research utilizes data from Shanghai and Shenzhen-listed corporations. Using China's shares from 2010 to 2019 as the primary sample and earnings per share (EPS) as the performance indicator, we examine the influence of CEO turnover and succession sources on the company's performance. This research examines the pertinent literature and concludes that there are numerous elements that influence corporate performance, such as CEO turnover, firm size, debt ratio, etc. Several control variables are selected to develop an econometric model in order to control the influence of other factors affecting independent variables and dependent variables. This paper focuses on empirical analysis, does descriptive statistical analysis and multiple regression analysis, and employs the PSM-DID model for robustness testing in order to investigate the effect of CEO change on firm performance. After accounting for the endogenous or self-selection bias of the control sample, the study indicated that CEO turnover has a detrimental effect on company performance. From the standpoint of succession types, the corporate performance of listed companies with external successors is inferior to that of publicly traded companies with internal successors. On the basis of the above empirical findings, this study makes related recommendations for the current corporate management practice in China.
Research on the Development of Recent Game Market
Authors: Zhang Zijian
Published: September 2023

Game market has become a huge new filed in the recent years. This paper collects data on the numbers of players, stream views, and revenue of companies in different types of games (such as FPS, RTS, and MOBA) and conducts a statistical analysis to determine their correlation. Additionally, this paper uses time series graphs to visualize trends over time and draw conclusions.": the league of legends although has a decreasing number of players, its views still go down too, its revenue can make a same level compare with its heyday. However, for overwatch, it lost its most players and views at the same time and the revenue of its game decreased dramatic as well after 2016. While for some old games like CSGO their players and popularity keep stable. This result can provide reference for game researchers background between games, and can be used as information to predict future market.
ESG Rating, Investor Attention, and Stock Returns in China December 2022
Authors: Qin Kaiyue
Published: September 2023

We study whether ESG ratings can predict stock returns in China. We find marginal evidence that stocks with higher ESG ratings have lower future returns. In addition, we explore the cross-sectional and timeseries heterogeneities of the relationship between ESG and stock returns. We find the predictability of ESG rating is stronger for stocks in the industries that are important to climate change, and the relationship is only significant after 2018 when climate change is evident to investors in China. Overall, our findings show that investors attention is crucial for the stock return predictability of ESG ratings in China.
Causes and Consequences of the 2008 Financial Crisis: A Critical Review
Authors: Ying Jingyi
Published: September 2023

The analysis of the financial crisis is crucial for the growth of the world economy, particularly given the complicated economic environment that COVID-19 is currently experiencing and the war in Ukraine. This paper will discuss the most significant financial crisis that happened in 2008, which was brought on by the financial authorities' shoddy implementation and upkeep of their policies. The collapse of several major banks and financial institutions, high unemployment, government bailouts, the collapse of the real estate market, regulatory reforms, and economic recession were the main consequences of the crisis. It is essential to research and examine the factors that led to the financial crisis of 2008 and its consequences. First, research of this kind enables us to comprehend the underlying causes of the financial catastrophe. Secondly, financial crisis research helps to identify early warning signs of impending crises. Third, the study of financial crises can provide valuable insights into the behavior of financial markets and financial institutions. Fourth, research on financial crises can help inform public policy debates. Finally, research on financial crises can help improve transparency and accountability in the financial sector. Such research can inform public policy, promote transparency and accountability, and help ensure a more stable and sustainable global economy.
Research on Internal Organization and Management of Haidilao Reflected in Post-Epidemic Era and Countermeasures
Authors: Bai Jiayan
Published: September 2023

During the epidemic, the catering industry in China and even the world has been hit hard, and many offline physical stores have had to close or even permanently close. However, it was Haidilao Enterprises that went against the trend. They adopted the strategy of expand-ing against the movement during the epidemic period. Still, the good times did not last long, which led to the continuous increase in losses of enterprises, and they had to close stores one after another. Finally, the development of Haidilao enterprises was sluggish. As the epidemic gradually receded, we ushered in the post-epidemic era, an opportunity for the development of many catering industries and a challenge for catering enterprises to change themselves. The origin of the problems in the development of the Haidilao enter-prise is internal management and control. This paper will study the internal organizational command and control issues and corresponding strategies of Haidilao enterprises in the post-epidemic era, hoping enterprises can seize the opportunity and return to life.
Problems within the Management of European Football Clubs and Countermeasures: A Case Study on Manchester City and the Financial Fair Play
Authors: Chen Ruiyang
Published: September 2023

Football nowadays is definitely one of the most important ways of entertainment in peoples life. Football leagues such as the Premier League are attracting millions of viewers from all over the world. But when people talk about football, fairness is something that should guarantee to the fans. Thus the UEFA has introduced Financial Fair Play in order to achieve equality in European football clubs finance and management. In this investigation, the aim is to research how European football clubs could work under the restrictions of the Financial Fair Play and provide a case study on Manchester Citys breaches in 2023. This paper is to research and compare recent cases of other teams violations and estimates the best way European football clubs can survive under the policy, and provided a possible sanction to Manchesters case, which could be summarised as a 15-to-30-point point deduction and a fine of around $600 million. Thus the UEFA could make it the fairest for every group of clubs and fans and form an equal environment for European Football.
The Impact of Short-selling Institutions on Chinese Stock Companies and MarketFrom the Case of Luckin Coffee
Authors: Chen Yizhu
Published: September 2023

As a major engine of the capital market, the stock market is favored by investors. But the huge profit space and operability are also easy to breed the soil of corruption and fraud. At present, due to the increased participation efficiency of short-selling institutions, the financial risks faced by enterprises have further increased. Through the case of Luckin coffee, we observe the stock price changes after it encountered short selling, combined with the model of the arbitrage pricing principle to find the role of short-selling institutions in the market. By disclosing corporate financial fraud, short-sellers can improve the effectiveness of market supervision to a certain extent, reduce the occurrence of stock market premiums, and bring stock prices back to their true levels. On the premise of ensuring the stability of the stock market and introducing a reasonable system, the Chinese market can also consider developing a similar mechanism to inject fresh blood into economic development.
Research on the Restrictive Factors of Establishing Cross-Straits Common Market
Authors: Zhang Leci
Published: September 2023

The establishment of the cross-Straits common Market was first proposed at the beginning of this century and has repeatedly appeared in official government documents. So far, however, progress on the common market has been slow. Therefore, this paper mainly studies the restricting factors of cross-strait common market. This paper first analyzes the status of the common market in the process of economic cooperation. Then it analyzes the current situation of cross-strait cooperation through trade, investment, industrial layout and Preferential Taiwan policies. Finally, we find that political opposition, structural contradiction and political opposition are the restrictive factors for the establishment of cross-Straits common market.
How to Obtain More Market Shares of Domestic New Energy Vehicles from Behavioral Economics -- Taking Xiaopeng Automobile as an Example
Authors: Shen Chaoyi
Published: September 2023

Due to the continuous development of China's economy and society, the ownership of new energy vehicles will continue to rise steadily. At the same time, people begin to pay more attention to environmental pollution, and consumers' willingness to buy new energy vehicles is also strengthening. The development of a new generation of new energy vehicles in China can promote the transformation and upgrading of China's automobile industry, speed up the technological revolution, and reduce energy consumption and environmental pollution. In order to discuss the current China's new energy vehicle how to gain more market share, this paper explores the new marketing model of China's new energy vehicles, the prospect of behavioral economics model, the heavy anchor effect, mental accounts, by using field investigation, respectively from the macro environment, China's new energy vehicle depot. Based on the comprehensive analysis of the current situation and consumer psychology, taking Xiaopeng Automobile as an example, this paper proposes that the market share can be improved by issuing time-effective coupons for car purchase, improving the brand's good first impression and regularly organizing incentive activities with high consumer participation which will provide a reference for the development of other companies in the automotive industry and open up new ideas to promote the development of new energy vehicles in China.
The Investigation into the Extent of Investors Irrationality Based on GARCH-M Model
Authors: Yin Xudong
Published: September 2023

Research in risk preference suggests that, in violation of economic man hypothesis, most investors are economically irrational, which is reflected through the phenomenon of preference reversal. However, there is a scant of study to measure the extent how irrational individuals are. Inspired by the way how efficient market is defined, this paper proposes a measurement of preference reversal and divides irrationality into two types. Furthermore, based on the data of market index and GARCH-M model, this paper finds that risk preference inconsistency always exists and investors in smooth time are weakly irrational.
Business Cycle in Singapore during the Period from 1981 to 2021
Authors: Wang Shiyu
Published: September 2023

Undoubtedly, the concept of the business cycle has become a crucial topic of research, given that the business cycle reflects a nation's economic development and that assessing the business cycle lays the groundwork for a nation to introduce a diverse array of economic policies. This research study aims to evaluate Singapore's business cycles from 1971 to 2021, a span of 41 years. The yearly real GDP and several of its components (private consumption, gross fixed capital formation, and government consumption spending), and CPI were filtered utilizing the Hodrick-Prescott method. Taking the cyclical components of real GDP as the reference cycle and other economic indicators as specific cycles, the author assessed and measured the fluctuations and co-movements between them with the application of standard deviation and correlation coefficient. Last, a few policy suggestions are proposed. There are five main conclusions in this article: (1) Singapore's real GDP is highly susceptible to changes in the international environment; (2) Private consumption, investment, and CPI have a positive and significant correlation with GDP, and investment is of greater relevance to economic growth in the short run; (3) Government expenditure and GDP are negatively correlated; (4) Private investment appears to be a possible cause of business cycle shocks due to the most dramatic fluctuation; and (5) The government of Singapore should encourage private investment so as to boost economic prosperity in the short term, and then promote private consumption to achieve national prosperity in the long run.
Empirical Study of Gender Differences and Regional Economic Development
Authors: Wu Ruogu
Published: September 2023

With the widening of gender differences in modern society, the unequal treatment of women has also gradually deepened. On average, femalea are less educated than males in most of the provinces in China. This paper analyzes the relationship between educational levels of males and females in different regions and the regional economic development by using the gross regional product per capita during the last five years and annual data of male and female population with a college degree and above, which is sampled by province, and discusses whether gender differences will affect the local economic development.
Through the analysis of existing data, it can be concluded that regions with a higher degree of gender discrimination have a lower GDP, and the gender discrimination rate is negatively correlated with GDP. Finally, this research summarized possible explanations for this phenomenon from the aspects of education level, labor participation rate and so on. So, because of gender the average education level of women might be negatively affected by discrimination, thus affecting the quantity and quality of work undertaken by women in society. Similarly, labor participation rates can also be affected by discrimination against a particular sex, where discrimination against men in a particular area or industry prevents male from entering the factory and contributing to the labor force. These phenomena will definitely bring about an undervalued development potential for the industry or area.
Studies on Current Situation of Private Digital Currency and Central Bank Digital Currency
Authors: Zhang Xinuo
Published: September 2023

Digital currency is one of the vital innovative products of Fintech and it has influenced the whole financial industry and supervision field. It first came with personal digital currency, and it changed the forms, circulation, and payment methods of traditional currencies, and different currencies have their own intrinsic value. In the meantime, the central banks of various countries have also tried to control digital currency. Central banks reduce the cost of issuing currency and improve the efficiency of payment. Moreover, the regulatory authorities of various countries have improved the rules when facing the security problems of digital currency. The paper, through methods of qualitative research and literature review, focuses on three parts, which include the difference between private digital currency and central bank digital currency; the difference between each private digital currency; and the difference between central bank digital currencies in various countries. It hopes to provide some insights for further development in this field.
A Primary Analysis of the Global Economic Cooperation Model in the Context of International Business Law - a Study of the Belt and Road Initiative
Authors: Qiao Yiyang
Published: September 2023

As a major international business initiative proposed by China in 2013, the Belt and Road Initiative has deepened strategic economic cooperation among countries along the route and has positively contributed to the development of regional economic integration, as well as achieving exports and exchanges in multiple areas such as technology, culture and education, which enables China to play a more important role on the international stage. In order to ensure the development of the Belt and Road Initiative in a normative direction and to further ensure that the constraints and challenges in its implementation can be effectively addressed, the mediation, regulation and guidance role of international commercial law must be fully utilized and brought into play. In this article, the value of the Belt and Road Initiative and related positive role it can play are discussed in the context of international business law, as well as the possibilities for the development of international economic trade.
Comparative Analysis of Manner Coffee and Starbucks in Marketing Strategies
Authors: Yang Zhiyuan
Published: September 2023

The Chinese coffee market is growing at a fast pace with huge potential. Customers are more willing than ever to drink coffee in their daily life. As coffee becomes more popular, many domestic specialty coffee shops flourish in China. For the first time, these specialty coffee shops, which typically serve higher-quality coffee, have opportunities to expand their business scales and contribute to China's broader coffee culture. This paper chooses Manner Coffee as its main subject and compares its marketing strategies with those of Starbucks via the 4Ps framework, aiming to identify key features behind Manner Coffees success as a specialty coffee store and explore a generalized mode for specialty coffee brands development in the market.
Research on the Impact of COVID-19 on the Game Industry and the Economic Performance-Take Bilibili, Nintendo and Blizzard as Sample
Authors: Yang Wangchen
Published: September 2023

The COVID-19 pandemic is a giant Black Swan event on the worlds economy, leading to a collapse in almost all parts of the economy. However, it also has boosted some kinds of industry. Among them, the game industry is expected to suffer the least from the pandemic. Gaming and eSports companies were given growing prominence throughout the first half of 2022. People are interested in that whether game companies are doing better because of the pandemic. Based on official data, this paper firstly takes an overall look at the financial performance of Chinas game industry after 2020. Then, 3 big game companies are analyzed to show their financial situation. The results show that the stimulation of COVID on game companies was huge in 2020, but largely disappeared in 2021. For different companies, the pandemic has different degrees of effects on them.
Analysis of Factors Influencing Customers Consumption on O2O Takeaway Food During Post-pandemic Times - Taking Meituan Takeout as an Example
Authors: Shi Zhaolin
Published: September 2023

Many people are still craving take-out food in the aftermath of the pandemic. They provide companies with good profits while also posing the challenge of identifying factors that influence customers' decision to place orders. In this paper, we will use Python to collect data and ROST to analyze the factors influencing customers consumption on Meituan Takeout platform during post-pandemic times, in order to investigate these critical factors. Finally, statistics show that taste comes first, followed by package, delivery (if failed)>cost performance>hygiene>others. It hopes to further improve the models for O2O takeaway business.
Analysis of Amazon's Cross-border E-commerce "Chinaization" Transformation under the COVID-19 According to the E-commerce Supply Chain Model
Authors: Shi Nuo
Published: September 2023

The COVID-19 had a significant impact on the world economy between 2020 and 2022, and many businesses were hard-hit by this unexpected tragedy. This article will examine Amazon China's predicament in light of COVID-19, including its difficulty to integrate the platform into the Chinese market, the strain on the logistics industry, and the COVID-19's effects on marketing efforts. This article also suggests relevant tactics based on the e-commerce supply chain model, including how to adapt marketing plans to the shifting consumer landscape and how to acquire a competitive edge in logistics. To help readers understand the approach Amazon China should take to the COVID-19, we also provide a discussion on these topics.
Manner Coffees Marketing Strategies: A Review
Authors: Chu Yungchi
Published: September 2023

The worlds coffee consumption has been growing every year, and new coffee shops are opening and joining its competitors. Manner Coffee is a coffee chain brand established in 2015, with its first store in Shanghai, China. From one store to more than three hundred stores across China, it took merely a few years. Marketing strategies are significant for Manner Coffee to expand in the country, which leads to the purpose of this review paper. This paper aims to examine Manner Coffees marketing strategies. This research method is through the internet and official websites, or accounts. Manner Coffee has multiple strategies from its product to promotion methods. Manner Coffee is determined to Make Coffee Part of Your Life. It serves high-quality coffee at reasonable prices for its customers, which pricing is one of its advantages and strategy in marketing. Brand positioning is important for a brand, and specific planning and model are required to be unique from its competitors. Moreover, it collaborates with different industries which creates mutual benefits and raises brand awareness. Promotion is essential for marketing a product, and Manner Coffee has several strategies. With the combination of digital media and offline promotion methods, the brand has increased its brand recognition and strengthened its customer relationship.
Analysis and Research of COVID-19 as a Turning Point of Online/Offline Integration in the New Retail Industry
Authors: Li Simin
Published: September 2023

The impact of Covid-19 has changed people's lives dramatically. Health factors and government quarantine orders have limited industry-wide growth. In the retail industry, the change in the shopping environment has led to a change in consumer behavior. The flexibility and variety of products offered by online shopping are increasingly meeting the needs of most people. This paper will further discuss the possible convergence of the new retail industry by examining the consumer behavior during COVID-19 and thus analyze the further development of the new retail industry online and offline. This paper uses a survey method and functional analysis, and through the research, found that the consumer-focused digital transformation will continue after the end of Covid-19, and with it will come the question of how companies can maintain innovation and grow steadily.
The Financial Performance Analysis of Adidas
Authors: Li Xinzhe
Published: September 2023

This article uses Adidas as a case study of financial performance analysis to evaluate the decision to invest in the brand or not. Adidas has just been through the COVID-19 period with the demand for expansion of their digital efforts. It is worthwhile to examine Adidas' performance in detail to obtain a better understanding of the techniques employed by the company and how the company functioned during this particular period. Ratio analysis on three of Adidas financial statements and its track record is demonstrated. Then, risk factors are evaluated by using Porter's Five Forces analysis and SWOT analysis. Finally, dividend history is also critical to reflect the income for investors. This article provides investors with a method to analyze the state of the company's operations. Hope to shed some light on how to analyze whether a company is suitable for investment.
The Influence of Share Pledging on Corporate Financial Performance: Evidence from a Case Study in China
Authors: Guo Wenxin
Published: September 2023

Share pledging has been developing rapidly in China, which has an essential impact on the capital market and corporate operation. This paper aims to figure out the influence of controlling shareholders share pledging behavior on corporate financial performance based on a case study. Collecting the data of Nanjing Xinjiekou Department Store Co., Ltd., a series of ratio analyses was made to evaluate the corporate financial performance impacted by the share pledging of controlling shareholders from 2015 to 2021. It is found that large-scale share pledging can lead to poor liquidity and solvency abilities of a company. The profitability and developing capacity can theoretically be decreased by share pledging behavior when the enterprise tend to make in highly risky investments. Furthermore, this study suggests that enterprises should make rational use of funds, improve the internal control mechanism and enhance the information transparency to achieve better development through share pledging behaviors. The findings are theoretically and practically meaningful for the enterprises and capital market.
A Review of Climate Finance
Authors: Sheng Keyi
Published: September 2023

Climate finance is a financial solution to cope with climate change and develop a low-carbon economy, which is a very important trend in the development of the modern financial industry. The author conducts an analysis of climate finance based on the relevant literature. Specifically, on the basis of summarizing the impact path of climate change risks on the financial system and sorting out the measures taken by major economies at home and abroad to cope with climate change risks, this paper analyzes and studies the shortcomings of Chinas financial system in coping with climate change and puts forward policy suggestions for strengthening top-level design and overall coordination, attaching importance to climate risk management, strengthening incentives and constraints, and further increasing international cooperation.
The Impact of COVID-19 on the Stock Market-- Taking Chinas and the United States Stock Markets as Examples
Authors: Liu Jinyi
Published: September 2023

As COVID-19 spreads over the world, the economy has suffered greatly since the Great Depression of the early twentieth century. The outbreak has a significant negative influence on financial markets in China and the United States, the world's two largest economies. This study addresses the influence of COVID-19 on the stock market in China and the United States, and investigates the impact on emerging stock markets in China and the United States using weekly closing prices from June 1st, 2018 to June 30th, 2022. The paper also conducts an empirical investigation of the influence of COVID-19 on the stock market using the Augmented Dickey-Fuller Test, Moving Average model, and GARCH model, and then focuses on policy variations between two countries. According to the data, the COVID-19 epidemic has had a considerable detrimental influence on stock markets and volatility in both countries. According to the research, the United States' stock market is more likely to be affected by COVID-19 than that of China, and the volatility of stock market indexes is higher in the United States during the most dangerous period of the pandemic. When compared to the United States, China had a faster response and recovery rate when COVID-19 first surfaced, but as the pandemic normalizes, China had a higher volatility rate.
The Analysis of Bright Food Companys M&A Behaviors
Authors: Wang Kai
Published: September 2023

Merger and acquisition has become a popular way for companies to increase their market shares. This paper focuses on the analysis of the M&A strategies of Bright Food Company. The goal is to identify the strategies made by Bright Food Company and its future goals. The whole paper uses credible sources and data from different websites. This paper reveals the reason why some M&A strategies made by Bright Food Company are not successful.
Empirical Test on CAPM Model of China's Stock Market by Industry Grouping
Authors: Hou Yihan
Published: September 2023

Capital Asset Pricing Model (CAPM) is a hotly debated issue of modern financial theory research, and the viability of the capital resource evaluating model in China's flow capital market requires further experimental examination and testing. The indexes of 27 industries and the Shanghai Shenzhen 300 index are taken as the research objects, and the day to day exchanging information from January 5, 2015 to December 31, 2021 are used for regression analysis. This study assesses the risks and rewards of each business by computing the coefficients for various industries throughout various time periods. It then verifies the accuracy of the CAPM model by using the linear relationship between the average return rate and coefficients. Although the return on the stock market is linearly connected with the beta coefficient for the majority of regression findings with a shorter time horizon (less than 100 days), systematic risk is insufficient to account for the expected return on the stock portfolio, which is in conflict with the theoretical assumptions of the capital asset pricing model. Meanwhile, the regression's fit coefficient is modest, indicating that other risk factors have a non-negligible impact on stock returns. For the regression results divided by longer maturity as well as 40 days as maturity, the stock market return shows a non-linear correlation with the beta coefficient. Thus, it may be said that the CAPM model does not apply to the stock market in China.
Two Giants of the Chinese Coffee Market Different Marketing Paths of Starbucks and Luckin Coffee
Authors: Chen Yingxuan , Lin Jiaxu , Luo Zhuoli , Yan Yuxuan
Published: September 2023

Different coffee brands have joined the Chinese market in the last decade as the market has grown and the number of users has risen. The global coffee brand Starbucks and the regional Chinese coffee brands have always been able to occupy a higher market share against the context of a steadily growing number of competitors. This study uses a questionnaire survey to explore the causes behind this and applies 4Ps to compare and contrast the two coffee brands' marketing approaches as well as their advantages and disadvantages. Starbucks and Luckin Coffee shouldn't relax and take it easy on the Chinese coffee market; instead, they should innovate and improve their marketing strategies to keep hold of their current clients and continue exploring potential customers.
Post-Therapy Sense of Taste Disorders in Nasopharyngeal Carcinoma
Authors: Auliya Cahya Putri Baiq
Published: September 2023

Nasopharyngeal Carcinoma (NPC) or Nasopharyngeal Carcinoma (NPC). Many are found in Indonesia. Radiotherapy as the gold standard for nasopharyngeal carcinoma (NPC). This study aims to determine the relationship between radiation therapy in NCP and taste disorders. article review. Conventionally for early stage NPC radiation (T1, T2) given at a dose of 200 - 220 cGy per fraction, given 5 times a week without rest. up to a total dose of 6000 - 7000 cGy in 6 weeks. As for NPC with a larger tumor size (T3 and T4), a higher total radiation dose was given to the primary tumor in the nasopharynx, namely 7000-7500 cGy.: There is a relationship between nasopharyngeal carcinoma therapy with the ability to feel.
Achievement Motivation Training (AMT) for Burnout
Authors: Hamid Cholili Abd
Published: September 2023

A teaching profession is a form of human service profession that is full of challenges (Maslach & Jackson, 1986). Greenbreg & Baron (1995) stated that high job demands can lead to burnout. Pines and Aronson (1989) define burnout as physical, emotional, and mental exhaustion caused by long-term involvement in emotionally demanding situations. Burnout itself occurs because of three dimensions, namely emotional exhaustion, depersonalization, and decreased personal achievement so that high pressure at work can affect the three dimensions of Burnout. Sullivan (1989) explains that one of the factors that can affect burnout is motivation. Therefore, it is important for teachers to develop motivation in order to overcome the burnout problem they face, and one way to develop motivation is with Achievement Motivation Training (AMT). Achievement Motivation Training (AMT) is a training activity to increase the need for achievement in a person. The purpose of this study was to determine the effectiveness of Achievement Motivation Training (AMT) in reducing burnout with the hypothesis that Achievement Motivation Training (AMT) had an effect on reducing burnout. The sample of this study was 20 teachers at SMAI Miftahul Ulum Jatiurip Krejengan Probolinggo with details of 10 male teachers and 10 female teachers. Sampling in this study used a purposive technique, namely selecting samples according to the desired or with certain characteristics (Latipun, 2002). The method used to analyze the data in this research is a t-test. The t-test used is the Mann-Whitney test. Based on the hypothesis test from the analysis results obtained a significance value of 0.000. This means that there is an effect of Achievement Motivation Training (AMT) in reducing burnout. The results of the analysis also obtained the Mean Rank burnout of male and female teachers at the pretest time = 29.33 with the posttest value = 11.68. Based on this value, it can be concluded that giving an intervention using Achievement Motivation Training can reduce Burnout. From these results, it can be concluded that the provision of Achievement Motivation Training (AMT) can reduce burnout experienced by teachers at SMAI Miftahul Ulum Jatiurip Krejengan Probolinggo.
Myopia
Authors: Bagus Ketut Widya Pramana I Dewa
Published: September 2023

Refractive disorder is the most common cause of visual impairment in the world, and one of them is myopia. Myopia is a condition of the eye failing to focus light from an object causes it to focus in front of the retina. The elongation of the axis of the eyeball and the high refractive power of the cornea and lens might be the cause of myopia. Myopic patients often complain of blurred vision when looking at a far objects. There are several risk factors of myopia, including genetics, gender, age and environment.This article is literature review. The purpose of this paper is to provide an overview related to refractive disorders, especially myopia. The management of myopia patients can be divided into 2, including optical therapy and pharmacological therapy. Optical therapy includes the smallest negative spherical glasses that provide maximum visual acuity, contact lenses, and orthokeratology. Management of myopic patients aims to reduce progression and complications by providing optical therapy in the form of spherical glasses, contact lenses, and orthokeratology
A STUDY ON DETECTION OF MALWARE USING MACHINE LEARNING ALGORITHMS
Authors: Swetha D
Published: September 2023

One of the most significant issues facing internet druggies currently is malware. Polymorphic malware is a new type of vicious software that's further adaptable than former generations of contagions. Polymorphic malware constantly modifies its hand traits to avoid being linked by traditional hand- grounded malware discovery models. Counter-attacking measures have been more effective, with antivirus companies expanding their signature database, which is routinely updated, although they are inefficient and ineffective in the case of polymorphic malware. To identify vicious pitfalls or malware, we used a number of machine literacy ways. A high discovery rate indicated that the algorithm with the stylish delicacy was named for operation in the system. As an advantage, the confusion matrix measured the number of false cons and false negatives, which handed fresh information regarding how well the system worked. In particular, it was demonstrated that detecting dangerous business on computer systems, and thereby perfecting the security of computer networks, was possible using the findings of malware analysis and discovery with machine literacy algorithms (Naive Byes, SVM,RF, and with the proposed approach) integrals. The results showed that when compared with other classifiers, DT( 99), CNN(97.76), and SVM(94.41) performed well in terms of discovery delicacy. These results are significant, as vicious software is getting decreasingly common and complex. Keywords: CNN, SVM, DT, cybersecurity, cyberattack, cyber warfare, cyber threats, suspicious activity.
A Study of Customer Perception Toward Mobile Banking in Western Maharashtra
Authors: Malusare Dr. Lalita
Published: September 2023

Banking is the backbone of every industry and technology plays an important role in every industry. The role of technology is increasing day by day very rapidly, which is also boosting the banking industry. Banking is one of the largest financial institutions that regularly explore the opportunity of technology to provide better customer service. Over the years, banking has evolved from the traditional brick and mortar model of customers queuing up at banks for services to modern banking where a bank can reach out to them at any stage for their services. In today's business, technology is one of the biggest indicators of growth and competitiveness. The banking industry today is in the midst of its revolution. Information technology is used in banking in two different ways. One is communication and connectivity and the other is business process. Today, banks have welcomed wireless and mobile technologies into their boardrooms to give their customers the freedom to pay bills, plan payments while stuck in traffic jams, get updates on various marketing efforts to provide a more personal and intimate relationship while attending a party. This paper examines consumer perception and adoption of a new electronic payment service as mobile banking and the positive and negative factors affecting the adoption of mobile banking in India.
Training On Science Laboratory Management And Maintenance For Junior High School Teachers In East Aceh
Authors: Tri Mustika Sarjani  , Amin Harahap
Published: September 2023

The East Aceh IPA MGMP consists of 24 sub-districts with 221 schools. The selection of service areas is represented by three regions, namely Idi Rayeuk District, Darul Aman District, and Darul Ihsan District. East Aceh IPA MGMP teachers are still experiencing problems in terms of knowledge and skills in managing laboratories, using tools and materials as well as in equipment maintenance. The service activity aims to provide knowledge and skills for MGMP IPA teachers in East Aceh Regency. The method used is a descriptive method to see the improvement of teacher skills in compiling laboratory SOPs, maintenance of laboratory equipment and materials.
Online Stock Trading Workshop In Providing Understanding To The Public To Invest The Indonesia Stock Exchange
Authors: Amena Allouch
Published: September 2023

Investment is defined as the process of capital investment undertaken by an investor both foreign and domestic investors with the aim of making a profit. Investment is a term that is familiar to the public, both the upper, middle and lower class. However, most people have the perception that being an investor must be people who have a lot of money, especially for investing in large companies that are well known. Actually, this perception can be minimized by inviting people to conduct online trading training and providing an understanding to them that being an investor is not only among people who have a lot of money. Currently, the Indonesia Stock Exchange has made it easy for investors from the lower middle class to be able to act as investors. The solution provided by the Indonesia Stock Exchange is to reduce the number of shares in 1 lot, which is 100 shares. Finally, it is expected that with this online trading training activity, it can attract people to invest in the capital market.
Community Empowerment Training Through Local Potential
Authors: Sugiyarmasto Sugiyarmasto , Herman Mawengkang
Published: September 2023

University as an academic institution has a massive potential to built-in entrepreneurs with extensive concept. This have been formed by Setia Budi University with funding the Community Service Programmed which aimed to increase the quality of community in economic, academic and prosperity. Based on that program, the community serviced program about training of making Souvenir will be held in Tambora Tengah , Kelurahan Mojosongo, KecamatanJebres where placed in Setia Budi University area. This district has 21;RW, and 04 RT which has about 30 families each.According to that situation, come up the idea to help each family to be more productive and earning trough training. This training of making souvenir amimed to increase the productivity and passive income to develop and self-supporting the family prosperity.This entrepreneurship in developing souvenir business identic as woman business activity which has time and energy effective and not disturbing their activity and responsibility as a housewife.