bluuebunny/crossref_metadata_2025 huggingface dataset:
Guidance and counseling and career development in some selected secondary schools in Kaduna metropolis
Authors: Mistura, Oyewumi Akinwoye
Published: January 2025

The study explores the instrumentality of Guidance and Counseling as a tool for career development among students of some selected secondary schools in Kaduna metropolis. Through integration of psychological insights into counseling practices, addressing some fundamental and complex questions of career choices and developments, among the targeted population, has been made possible. A survey research has been used, under which some senior and Junior Secondary Schools, with organized system of Guidance and Counseling services, were identified and purposively selected. Simple random sampling technique was employed to select a set of students who must have had number of encounters with their respective school guidance counselors, at different stages of organized programs. With the use of questionnaire as the instrument of data collection, the information obtained were analyzed by means of frequency tables and percentages. Having used chi-square statistics to test the research hypotheses, the findings of the study indicate that, due to the inadequacy of guidance and Counseling services in the area studied, and that where they are available students’ career choices and development were majorly guided by the prestige and the pay packages relative to different professions, family remains the dominant source of career information among others. Some useful recommendations have been provided therein.
Teacher’s written and verbal corrective feedback on pupils’ test anxiety
Authors: Ayrel Gem Crisostomo Dionisio  , Joshua Padilla Reyes  , Mildred Reyes Culala
Published: January 2025

This study determined the effect of teacher’s written and verbal corrective feedback on the test anxiety of Grade 5 pupils in Malipampang Elementary School, Malipampang, San Ildefonso, Bulacan during the School Year 2022 – 2023. With experimental mixed methods as research design and 93 Grades 5 pupils as respondents of the study, findings showed that the level of test anxiety of Grade 5 pupils in terms of thoughts, off-task behaviors and automatic reactions before subjecting them to written and verbal corrective feedback and traditional way of checking the tests/quizzes was above average. After conducting the experiment, the level of test anxiety of Grade 5 pupils in terms of thoughts, off-task behaviors and automatic reactions after subjecting them to written and verbal corrective feedback of checking the tests/quizzes was low. Meanwhile, the level of test anxiety of Grade 5 pupils in terms of thoughts, off-task behaviors and automatic reactions after subjecting them to traditional way of checking the tests/quizzes was described as below average. Based on the findings of the study, these conclusion was drawn: Written and verbal corrective feedback is an effective way of decreasing the test anxiety level of elementary school pupils.
Using predictive analytics to drive social mobility in marginalized communities in the US
Authors: Amos Abidemi Ogunola  , Blessing Ajibero
Published: January 2025

Predictive analytics has emerged as a transformative tool in addressing systemic barriers to social mobility, particularly in marginalized communities across the United States. Social mobility, the ability of individuals and families to improve their economic and social standing, is heavily influenced by factors such as education, income, housing, and healthcare access. Despite efforts to bridge these gaps, marginalized populations continue to face significant challenges that perpetuate cycles of poverty and inequality. Predictive analytics offers a data-driven approach to identify, analyse, and address these challenges, enabling targeted interventions that promote equity and opportunity. This article explores the application of predictive analytics in enhancing social mobility, beginning with its foundational principles and tools. By leveraging large datasets and advanced modelling techniques, predictive analytics can identify at-risk populations, forecast socioeconomic trends, and optimize resource allocation. Specific use cases are highlighted, including early intervention programs in education, workforce development initiatives, housing stability efforts, and healthcare access improvements. The discussion also addresses key challenges, such as data quality issues, ethical concerns, and the need for community engagement in model development. Strategies for overcoming these barriers, including building robust data infrastructures and fostering cross-sector collaboration, are emphasized. By illustrating the transformative potential of predictive analytics through real-world examples, this article underscores its critical role in fostering upward mobility for marginalized communities. It concludes with practical recommendations for policymakers, practitioners, and technology developers to harness predictive analytics for a more equitable and inclusive society.
Impact of strategic alliances on the globalization of agribusinesses: A case study of agribusinesses in Kiambu County, Kenya
Authors: Irungu Joseph Wairagu  , Kamau Geoffrey Gitau  , Chege Catherine Njoki
Published: January 2025

Strategic alliances play an important role in enabling agribusinesses to access global markets, enhance competitiveness, and integrate into global value chains. This study examines the impact of strategic alliances on the globalization of agribusinesses in Kiambu County, Kenya. Using a case study approach, data were collected from 55 agribusinesses through semi-structured questionnaires. Descriptive statistics were employed to assess the influence of various partnership models, including horizontal linkages, forward linkages with foreign value chain buyers, cooperatives for exports, and collaborations with financial institutions and state corporations. The findings reveal that agribusinesses predominantly engage in horizontal and forward linkages, each accounting for 32.7% of partnerships, while cooperatives for exports constituted 12.7%. These alliances were reported to significantly enhance market reach, business expansion, supply chain efficiency, and profitability. However, challenges such as inadequate funding, limited technology adoption, and compliance issues were noted as barriers to maximizing the potential of these partnerships. The study concludes that strategic alliances are a critical driver of globalization for agribusinesses, enabling them to navigate international market complexities and achieve sustainable growth. Recommendations include fostering horizontal and vertical partnerships, promoting cooperative models, and enhancing awareness of partnership opportunities. These strategies can help agribusinesses in Kenya and similar contexts better make use of strategic alliances to access and thrive in global markets.
Hubungan Pola Asuh Orang Tua Dan Lingkungan Dengan Perilaku Seks Pranikah Pada Remaja
Authors: Nurdin Nasrayanti , Sulaeman Sulaeman , Sinta Sinta , Nurjanna Nurjanna
Published: January 2025

Perilaku seksual menjelaskan tentang segala tingkah laku yang di dorong oleh hasrat seksual baik dengan lawan jenis maupun sesame jenis, bentuk tingkah laku bias bermacam macam, mulai dari perasaan tertarik sampai tingkah laku berkencan, bercumbu dan bersenggama. Menurut data dari World Health Organization (WHO) tahun 2022 tingkat perilaku seksual sangat tinggi di daerah berkembang dan daerah maju. 9,3% atau sekitar 3,7 juta remaja menyatakan pernah melakukan hubungan seksual. Survey Demografi Kesehatan Indonesia tahun 2021 menunjukkan bahwa kasus perilaku seks pranikah remaja sebanyak 44.267 kasus dan mengalami peningkatan pada tahun 2022 menjadi 46.821 kasus. Penelitian ini bertujuan untuk mengetahui hubungan pola asuh dan lingkungan terhadap perilaku seks pra nikah pada remaja. Penelitian ini merupakan penelitian kuantitatif dengan design cross sectional study. Populasi dalam penelitian ini adalah semua remaja yang berusia 10-19 tahun dan berada di Wilayah Kerja Puskesmas Unaaha Kabupaten Konawe sebanyak 215 orang. Sampel dalam penelitian ini adalah sebagian remaja yang berada di Wilayah Kerja Puskesmas Unaaha Kabupaten Konawe sebanyak 68 orang dengan teknik pengambilan sampel secara Purposive Sampling dengan menggunakan analisis statistik Uji Chi-Square . Hasil penelitian menunjukkan terdapat hubungan pola asuh orang tua dengan perilaku seks pranikah dengan nilai ρ=0,001<α=0,05.Hasil penelitian menunjukkan terdapat hubungan lingkungan dengan perilaku seks pranikah dengan nilai ρ=0,005<α=0,05.Untuk orang tua memberikan pengawasan yang lebih optimal kepada anak, mengenai hal yang negatif atau yang bisa membawa dampak negatif terutama mengenai seks bebas sedini mungkin dan melakukan kontrol terhadap pergaulan remaja di lingkungan maupun dengan teman sebayanya. Sedangkan untuk pengetahuan tidak lebih penting dibandingkan dengan kontrol diri.
Pengaruh Senam Otak Terhadap Gangguan Kognitif Pada Lansia Di Wilayah Kerja Puskesmas Sedati Sidoarjo
Authors: Farida Denis , Anggrasari Anggun Pranessia
Published: January 2025

Gangguan kognitif merupakan kondisi degeneratif yang berdampak signifikan pada lansia, mempengaruhi fungsi kognitif dan kualitas hidup mereka. Senam otak, suatu latihan mental dan fisik, berfungsi untuk merangsang aktivitas otak dan telah banyak digunakan sebagai upaya pencegahan terhadap gangguan kognitif. Penelitian ini bertujuan untuk menganalisis pengaruh senam otak terhadap tingkat keparahan gangguan kognitif pada lansia di wilayah kerja Puskesmas Sedati, Sidoarjo. Desain penelitian yang digunakan adalah eksperimen kuasi dengan metode purposive sampling. Sampel terdiri dari 30 lansia dengan gangguan kognitif, yang dibagi ke dalam dua kelompok: kelompok perlakuan (n = 15) yang menerima program senam otak selama satu bulan dan kelompok kontrol (n = 15) yang tidak menerima intervensi. Variabel independen dalam penelitian ini adalah senam otak, sementara variabel dependen adalah tingkat keparahan gangguan kognitif pada lansia, yang diukur menggunakan instrumen kuesioner Mini-Mental State Examination (MMSE). Analisis data dilakukan dengan uji Wilcoxon untuk menguji perubahan skor gangguan kognitif sebelum dan sesudah intervensi dalam masing-masing kelompok. Hasil menunjukkan bahwa kelompok perlakuan mengalami penurunan tingkat keparahan gangguan kognitif yang signifikan (ρ = 0,001) dibandingkan dengan kelompok kontrol (ρ = 0,008). Temuan ini mengindikasikan bahwa senam otak berperan signifikan dalam menurunkan gejala gangguan kognitif pada lansia di wilayah tersebut.
Analisis Luaran Maternal Dan Neonatal Berdasarkan Indeks Massa Tubuh (IMT) Pada Pra Hamil Di Bangkalan
Authors: Qomari Selvia Nurul , Nikmah Nurun , Antina Rila Rindi
Published: January 2025

Pregnancy is a crucial period in a woman's life. Although it is a physiological process, pregnancy carries certain warning signs and complications that can threaten the health of both mother and baby. Nutritional issues experienced by a woman before and during the early stages of pregnancy can significantly impact the quality of the pregnancy and the subsequent stages of life. This study aims to analyze maternal and perinatal outcomes based on pre-pregnancy BMI.
This research employs an analytic design with a retrospective approach. The study’s variables include the independent variable of pre-pregnancy BMI, while the dependent variables are maternal outcomes (gestational age at delivery) and perinatal outcomes, including low birth weight and asphyxia. The population for this study consisted of women who gave birth in Bangkalan Regency. The sampling technique used was probability sampling, specifically purposive sampling.
The statistical test using Spearman Rank showed a p-value of 0.802 (>0.05), indicating no correlation between pre-pregnancy BMI and gestational age at delivery. A p-value of 0.277 (>0.05) indicated no significant relationship between pre-pregnancy BMI and birth weight. However, a p-value of 0.005 (<0.05) and a correlation coefficient of 0.287 indicated a weak correlation between pre-pregnancy BMI and asphyxia/Apgar score.
It is essential for pregnant women to monitor their weight gain during pregnancy to align with recommended guidelines.
Determinants of Generation Z’s Purchasing Decisions On Environmentally Friendly Products: Green Perceived Value, Green Trust, And Green Satisfaction
Authors: Purwanti Ika , Nugraha Pratama Muhammad Adhitya , Sulton Muhammad , Abadi Muhammad Dzikri , Sunanik Sunanik
Published: January 2025

This study aims to test and analyze the influence of green perceived value, green trust, and green satisfaction on the purchase decision of environmentally friendly products in Generation Z in Indonesia. This study uses a quantitative method with a survey approach. The population in this study is Gen Z consumers in Indonesia who use Wardah Green Series products in an unknown amount. The sample in this study amounted to 384 people, using a purposive sampling technique. Data was collected using an online questionnaire. Data analysis uses Multiple Linear Regression. The study results show that green perceived value, trust, and satisfaction can increase the purchase decision of Generation Z eco-friendly products.
The Potential of coral reefs at Penambulai Island, Aru Islands Regency
Authors: Abrahamsz James , Bothmir Sara Imelda , Retraubun Alex S.W
Published: January 2025

Penambulai Island, one of the 676 islands in the Aru Islands Regency, is one of Indonesia's outermost small islands and has the status of a Certain National Strategic Area. The coral reefs on this island have been under pressure from human activities and climate influences. Research in the waters of Penambulai aims to analyze the potential of coral reefs. The research was conducted in August 2023. Data collection used the LIT method and data analysis used the English (1997) percent cover formula and the Standard criteria for coral reef damage and condition. The coral reefs around Penambulai Island are extensive, covering over 1,000 hectares. The majority of the reef area (73.76%) is comprised of living organisms, which is a good sign. Hard corals, a crucial reef-building organism, have a significant presence (42.04%). The reef exhibits high species diversity with 51 hard coral species belonging to various families and genera. Despite these positive aspects, the overall health of the coral reefs is considered "moderate" due to natural stressors.
MATHEMATICAL REPRESENTATION OF STUDENTS IN SOLVING CURVED-SIDED SPACE PROBLEMS IN TERMS OF LINGUISTIC, LOGICAL MATHEMATICAL AND VISUAL SPATIAL INTELLIGENCE
Authors: Lepertery Marselina E , Mataheru Wilmintjie , Ayal Carolina S
Published: January 2025

One of the abilities needed in learning mathematics is solving mathematical problems. In learning mathematics, mathematical representations are needed by students in the problem solving process. Students tend to use mathematical representations, but sometimes do not understand what they are doing. In general, mathematical representation is also very instrumental in improving mathematical competence. In addition to representation, students also have intelligence, including linguistic, logical mathematical and visual spatial intelligence. This research is a descriptive qualitative research that aims to describe completely the mathematical representations of class IX students of SMP N 38 Central Maluku in solving curved-sided space building problems (tubes and cones) in terms of linguistic, logical mathematical and visual spatial intelligence. The instruments in this research are multiple intelligence questionnaire, test questions and interview guidelines. The subjects in this study were selected based on the results of filling out the intelligence questionnaire. The subjects chosen were CS with linguistic intelligence, JPT with mathematical logical intelligence and SRP with visual spatial intelligence. The validity of the data is done by using triangulation method, which is done by comparing the results of filling out the questionnaire, the results of the student problem solving ability test and the results of the interview. The results of this study are in the form of a description of the mathematical representations of class IX students of SMP N 38 Central Maluku in solving curved side room problems for each stage of problem solving according to Polya's stages.
ETHNOMATHEMATICS: THE CONCEPT OF WEIGHTED GRAPHS IN THE TRADITIONAL GAME OF DAM
Authors: Bustan Ariestha Widyastuty , Mahmud Rauman , Gafur Anuwar Kadil A , Salmin Munazat
Published: January 2025

This research integrates graph theory concepts with the traditional game of DAM originating from North Maluku, particularly in Ternate City. An ethnomathematics approach is employed to bridge mathematics education with the preservation of local culture. The DAM game is represented as a weighted graph, where game stones serve as vertices, and the lines connecting the stones represent edges with weights corresponding to the number of steps between stones. Using ethnographic methods, the study observes the rules, strategies, and mathematical aspects of the DAM game. Findings reveal that strategies for capturing opponent stones can be represented as vertex deletion and edge addition in the graph. Additionally, the shortest path with minimum weight in the weighted graph is used to determine optimal strategies for players to reach the opponent's first row. This research enriches mathematics education through cultural approaches while supporting the preservation of traditional games as local cultural heritage
MANAJEMEN PENGELOLAAN IKAN KAKAP PUTIH DI KJA PADA SISWA SMA NEGERI 6 AMBON
Authors: Palinussa Elizabeth Miklen , Pattinasarany Maurreen Mercy , Louhenapessy Daniel George , Borut Ruku Ratu , Sahetapy Jacqueline M F , Matakupan Jolen
Published: January 2025

Ikan kakap putih merupakan jenis yang memiliki nilai jual yang tinggi dipelihara di keramba jaring apung. Manajemen pengelolaan ikan kakap putih menjadi alasan untuk harus diperhatikan agar mempersiapkan ikan yang berkualitas untuk dipasarkan. Tujuan dari kegiatan pengabdian ini adalah siswa dapat mengetahui dan memahami tentang manajemen dan pengelolaan ikan kakap putih yang dipelihara pada KJA. Kegiatan pengabdian kepada masyarakat berlangsung pada tanggal 6 Februari 2024. Yang bertempat di SMA Negeri 6 Kota Ambon. Metode yang diterapkan yaitu pembelajaran interaktif.  Hasil yang diperoleh pada tes awal dengan nilai tertinggi  (30,33%) dan nilai terendah yaitu (3.03%).  Hal ini menggambarkan bawah tidak semua siswa memiliki pengetahuan awal yang sama sehingga materi ini sangat penting untuk diberikan untuk menambah pengetahuan siswa. Hasil akhir yang diperoleh nilai tertinggi (100%) dan nilai terendah yaitu (93,9%). Hal ini memperlihatkan bahwa adanya peningkatan pemahaman dan pengetahuan siswa setelah materi pemberian materi. Kesimpulan adanya peningkatan pengetahuan dan pemahaman siswa
DISEMINASI SISTEM INFORMASI E-MODUL SEBAGAI PLATFORM PEMBELAJARAN BERBASIS WEB
Authors: Sabandar Vederico Pitsalitz
Published: January 2025

Pengabdian masyarakat yang dilakukan merupakan bentuk pengabdian dalam bidang pendidikan dengan tujuan untuk mendiseminasikan hasil perancangan Sistem Informasi E-Modul, yaitu suatu platform pembelajaran digital berbasis web. Pengabdian ini berfokus untuk para pendidik di tingkat Sekolah Menengah Atas (SMA) yang dilaksanakan di SMA Negeri 1 Seram Bagian Timur. Proses diseminasi yang dilakukan menerapkan metode penyajian materi, simulasi sistem, dan penyebaran angket untuk memperoleh umpan balik dari peserta dengan jumlah sebanyak 21 partisipan. Hasil dari kegiatan yang telah dilakukan menunjukkan bahwa adanya rasa kepuasan yang sangat signifikan terhadap hasil rancang bangun sistem tersebut. Selain itu, juga terdapat rekomendasi berupa masukkan yang diberikan oleh peserta sebagai bentuk upaya untuk dapat dilakukan pengembangan lebih lanjut, sehingga dapat menjadi sistem yang sesuai dengan kebutuhan penggunanya. Berdasarkan hasil tersebut, maka dapat diketahui bahwa sistem tersebut dapat membawa perubahan secara siginifikan termasuk mengubah pola pikir para pendidik untuk lebih kreatif dan inovatif dalam memanfaatkan teknologi dalam dunia pendidikan
Pelaksanaan Prinsip Efisiensi Sumber Daya dalam Green Economy oleh UMKM Kuliner dan Dampaknya pada Lingkungan
Authors: Afrida Rosa Marsela  , Nurma Fitrianna
Published: January 2025

This research discusses the application of resource efficiency principles in the context of green economy by culinary Micro, Small and Medium Enterprises (MSMEs) and their impact on the environment. Green economy is an approach that aims to improve human welfare and social justice while reducing the risk of environmental damage and resource scarcity. In this study, the authors identify the challenges that MSMEs face in implementing green practices. Case examples from several MSMEs show that despite the commitment to implement the principles, there are still difficulties in sustainable management operations. This research aims to provide recommendations for improving the implementation of green economy in the culinary sector, so that MSMEs not only contribute to the economy but also preserve the environment.
The Digital and the Public as Each Other’s Flip-Side in Today’s Humanities
Authors: Fischer Franz , Mantoan Diego , Tramelli Barbara
Published: January 2025

Having decided to open our journal to the generality of proposals that spontaneously arise from the Digital and Public Humanities, the second issue of 2024 closes magazén’s first year as an open platform for our wide field of inquiry. After four years of thematic volumes offering reflections on focussed methodological topics, our first open call to the scholarly community gained us over fifty quality proposals, of which in the end only eleven made it as finished articles in this year’s volume.
REMIGRATION OF DOMESTIC CAPITAL AS A COMPONENT OF THE POST-WAR RECONSTRUCTION OF THE CONSTRUCTION SECTOR
Authors: Haman Halyna
Published: January 2025

The article is devoted to the current issues of migration of domestic capital, in particular the problem of re-emigration as a component of the post-war reconstruction of the construction sector. In carrying out the work, the method of analysis and synthesis was used to improve the concept of re-emigration, taking into account modern realities, in order to forecast migration policy as an effective element of making effective management decisions. Re-emigration of capital can be of different nature, based on which we have given the functions and their characteristics, as well as classification. The method of economic analysis made it possible to obtain a comprehensive assessment of the construction industry according to various sources of information in war conditions and determined the role of re-emigration in the process of future reconstruction of the sector. The role of remittances from migrant workers at this stage was determined as an important source of foreign exchange earnings for Ukraine and the need for targeted and balanced state actions at the national and regional levels for the positive use of the population's potential was outlined, including: small business support programs, social protection, investment and demographic policies. The priority goals and objectives of the state migration policy of Ukraine are identified using the method of expert assessments, with a detailed discussion of the process of capital re-emigration as one of the ways to preserve and increase human potential. The impact of Internet technologies, digitalization of the economy, and the global world on the formation of a new competitive innovative economy, robotization, and the use of artificial intelligence to replace qualified workers on the construction site and the domestic labor market is reflected. The creation of the Ministry of National Unity, or the Ministry of Return of Ukrainians, will hopefully fulfill its tasks and protect the interests of Ukrainians as a nation and maintain contact with those abroad. In the future, this will give impetus to the development of a new strategy of cooperation with the Ukrainian global community to strengthen Ukraine's national interests in the international arena, ensure the rights and freedoms of Ukrainians abroad, and promote Ukraine's image in the world.
SCENARIOS OF TRANSFORMATION OF THE GLOBAL ENERGY SYSTEM UNTIL 2050
Authors: Korohod Alona
Published: January 2025

This article introduces an innovative methodology for modeling energy transition scenarios, addressing the historical bias of underestimating renewable energy growth rates. Traditional energy forecasting often fails to capture the rapid pace of technological advancements, the dynamic nature of policy evolution, and the transformative potential of market disruptions. To overcome these limitations, the study proposes a comprehensive approach integrating dynamic adjustment factors, technological breakthrough probabilities, and a policy stringency index. This methodology ensures that scenario modeling is not only grounded in historical data but also adaptable to the rapidly evolving energy landscape. A key feature of the research is the development of a Python-based script that operationalizes the proposed framework. This tool allows for the generation of flexible and detailed energy scenarios, which account for variables such as accelerated adoption of renewable energy technologies, advancements in storage solutions, and changes in policy priorities. Using the World Energy Outlook 2024 dataset as a foundation, the study applies rigorous data analysis and scenario modeling techniques to highlight the potential for diverse energy futures. The results underscore the importance of integrating dynamic elements into energy transition modeling. Findings reveal that accelerated renewable energy adoption, coupled with technological innovations and adaptive policy measures, can lead to significant variations in energy system trajectories. This highlights the inadequacy of static models that fail to consider the complex interplay of innovation, policy shifts, and market dynamics. The practical implications of this research are substantial. Policymakers, energy strategists, and investors can leverage the findings to enhance decision-making processes and align long-term energy planning with realistic, adaptable, and scientifically robust scenarios. By offering a more accurate representation of potential energy futures, the study provides a valuable tool for fostering sustainable energy transitions and addressing global challenges such as climate change and energy security.
ONLINE RETAIL: ETYMOLOGY OF THE CONCEPT, ESSENCE AND TYPES
Authors: Lubianskyi Oleksandr
Published: January 2025

The globalization of the world economy has made it possible for companies to sell their goods outside their own countries, and the development of digitalization has allowed them to do so quickly, expanding their customer base. A number of crisis stages in the economy, including the pandemic and war, have led to an acceleration of the transition of trade to online. The key element that justifies the relevance and purpose of this article is the speed with which online sales are developing, and the tools of the Internet environment used by online sellers.
The main task of the research carried out in the article is to reveal the essence of the online retail category, to investigate and generalize the main definitions of domestic scientists on the content of this concept. A variety of scientific views on the interpretation of online retail were revealed, with a change in emphasis on retail on the Internet - as a type of entrepreneurial activity, online retail - as a business model, or most often its digital essence is investigated and revealed. The author, in this article, reveals online retail as an object of management activity, which requires appropriate legislative regulation, special mechanisms and management tools.
The article examines the history of the emergence and temporal changes of retail via the Internet. The importance of generalizing key events from the emergence of online trading to the current stage of development of online sales gives a clear idea of the speed with which information technologies are developing. This becomes a reasonable impetus for accelerating the scientific study of this topic and the emergence of new, modern scientific achievements. The history of the development of online retail is presented in six stages. The main events that resulted in the next impetus in the development of online retail are presented.
 The article examines the regulatory and legal regulation of the activities of online retailers in Ukraine, and identifies a number of gaps in the legislative regulation of domestic online retail, which also requires further research. The types of online retailers are considered, according to three classification features: by business model, by product range, and by target audience. Representatives of companies for each classification group are given, and the main types of their activities are disclosed.
THEORETICAL FOUNDATIONS OF INTERNATIONAL COMPETITIVENESS IN LOGISTICS
Authors: Pasenko Vladyslav , Leshchenko Maryna
Published: January 2025

The article examines the theoretical foundations of the formation of international competitiveness of enterprises in the logistics sector in the context of globalization, technological development, and instability of the world economy. The article aims to develop theoretical foundations and practical recommendations for the formation and improvement of the international competitiveness of enterprises in the logistics services market. The paper analyzes scientific publications on the formation of international competitiveness. It reveals insufficient research on certain aspects, particularly the impact of modern technologies on the formation of effective logistics systems, the adaptation of logistics strategies to changes in the geopolitical situation, and the search for new mechanisms for risk management in international supply chains. The main factors influencing the competitiveness of enterprises in logistics activities are considered, such as delivery speed, customer service quality, risk minimization, building effective logistics chains, and using modern technologies. Special attention is paid to the impact of technological innovations on the development of logistics activities. Technologies such as the Internet of Things (IoT), artificial intelligence (AI), blockchain, and big data analysis are considered, as their impact on route optimization, demand forecasting, increasing transparency, and security of supply chains. The article considers the impact of the COVID-19 pandemic and the war in Ukraine on international logistics, in particular changes in supply chains, increasing delivery costs, and the need to increase the resilience of logistics companies. The importance of the environmental component in forming competitive advantages is outlined, in particular the use of electric transport, optimization of routes to reduce carbon dioxide emissions, and the growth of demand for environmentally friendly logistics solutions. Based on the analysis, the main trends that will determine the formation of competitive advantages in international logistics activities shortly are identified: digitalization of the industry, integration of the information and technological environment, implementation of environmentally friendly practices, and the formation of strategic partnerships between participants in logistics chains.
DEVELOPMENT OF UKRAINE'S INVESTMENT RECOVERY POTENTIAL
Authors: Rudyk Roman , Kropelnytska Svitlana
Published: January 2025

The article examines the key aspects of developing Ukraine's investment recovery potential in the context of the significant destruction caused by the war. It analyses the state of infrastructure losses, including the devastation of residential areas, transport networks, and energy facilities. Special attention is given to the role of international financial assisstance, in particular from the World Bank and the European Bank for Reconstruction and Development (EBRD), in the recovery process. The main challenges, such as legislative instability, lack of transparency in procurement processes, and high risks for investors, are highlighted. The article evaluates the effectiveness of domestic and new external investment stimulation tools, including Industrial Parks (IPs) and the Ukraine Relief, Recovery, Reconstruction, and Reform Trust Fund. A comparative analysis is provided with successful case studies from other countries that have experienced similar crises, such as Croatia, where 75% of transport infrastructure was restored within five years through international cooperation.
The article also highlights the potential of innovative mechanisms, such as digital procurement platforms, to increase transparency and efficiency. The introduction of the Prozorro platform in Ukraine is highlighted as a successful example, which will save over $1.2 billion in 2023 alone. The discussion outlines the importance of maintaining a balance between international assistance and the development of local capabilities. Practical recommendations are offered to improve Ukraine's investment potential, focusing on creating a stable regulatory framework, developing insurance mechanisms for war risks, and encouraging innovation in reconstruction projects. The proposed recommendations for integrating internal and external financing sources are aimed at enhancing Ukraine's investment potential in the context of post-war recovery.The research suggests that Ukraine's successful recovery will depend on the effective integration of international and domestic financial resources and emphasises the need for sustainable policies to attract long-term investment.
DIGITAL LEARNING PLATFORMS: NEW OPPORTUNITIES IN THE DEVELOPMENT OF HUMAN RESOURCES IN ORGANIZATIONS
Authors: Slatvinskyi Maksym
Published: January 2025

The purpose of the article is to study the role of digital educational platforms in the development of human resources of organizations, to determine their effectiveness and to identify opportunities for optimizing the processes of training and professional development of personnel in the context of digitalization. The relevance of the topic is due to the growing importance of continuous learning in the context of rapid changes in technology and increasing requirements for the professional skills of employees.
The study uses a comprehensive approach, including literature review, comparative analysis of modern educational platforms, and system analysis methods to study the effectiveness of their use in corporate training.
The author examines different types of digital platforms, classified by functionality, access format, industry focus, level of interactivity, and certification. The author describes in detail the advantages of platforms such as Coursera, LinkedIn Learning, edX, Moodle, as well as the prospects for their use in employee training to acquire practical skills, improve qualifications and obtain credentials.
Particular attention is paid to the advantages of using digital educational platforms, such as availability of educational materials, interactivity, individualized approach to learning, saving time and resources, and development of independent knowledge management skills. The author emphasizes the current problems of integrating digital platforms into the HRM system, in particular, barriers related to cybersecurity, employee resistance to change, insufficient digital literacy of users, and technical limitations. The author highlights that the successful implementation of platforms requires the synergy of traditional teaching methods with the latest digital tools.
The results of the study confirm the importance of digital educational platforms as a tool for ensuring continuous learning, developing modern skills, increasing labor efficiency and competitiveness of organizations in the market. It is concluded that the digitalization of educational processes contributes to the creation of flexible and adaptive learning models that meet the requirements of the modern environment.
The practical value of the article is that the results can be used by heads of organizations, HR managers and developers of educational platforms for optimization of corporate training processes, increase the efficiency of personnel development and building a strategy for long-term management of human resources.
THE ROLE OF SOCIAL NETWORKS IN SPREADING FINANCIAL INFORMATION AND ITS IMPACT ON THE STOCK MARKET: ON THE EXAMPLE OF SHARES OF THE AMERICAN AUTOMOBILE COMPANY TESLA
Authors: Slyusarchuk Lidia , Didenko Ivan
Published: January 2025

The article provides a retrospective analysis of the development of social networks as a source of financial information, identifies key stages of their evolution and impact on financial markets. The study aims to study how the spread of news and rumors through social networks affects investment decision-making, market volatility and economic processes. The mechanisms of financial news dissemination through social media platforms such as X (Twitter), Reddit and others and their impact on economic decision-making are examined. The algorithm of social networks is built on the selection of information for users depending on their interests, activity and network of contacts. Algorithmic systems used in platforms determine what news will reach users and when. This creates the opportunity for the "viral" spread of certain information, when messages quickly gain popularity due to numerous likes, reposts and discussions. Financial news often becomes so "viral", especially if they concern significant events in the market, such as mergers of large corporations or significant fluctuations in stocks. The influence of Elon Musk on the behavior of investors regarding Tesla shares is analyzed. The dynamics of changes in investor decision-making under the influence of publications on social networks is studied, and the effectiveness of social networks as a tool for forecasting market trends is also assessed. The analysis showed that in the short term, the frequency of Musk's tweets is only slightly correlated with changes in the value of the shares, but in the long term, this relationship becomes more pronounced. In particular, the study confirmed the presence of a positive correlation between Musk's activity on social networks and fluctuations in Tesla stock prices, especially at the time of important publications directly related to the company. It is worth noting that not every company or market reacts the same way to activity on social networks. The impact of such information signals varies significantly depending on the sector of the economy and the specifics of the company. The need to study the behavioral aspects of investors in the context of the information influence of social networks is substantiated and ways are proposed to minimize the risks associated with the spread of public opinion.
THE BALANCE OF INTERESTS IN THE ERA OF DIGITAL TRANSFORMATION: E-DEMOCRACY AS A FACTOR IN ENSURING SOCIAL STABILITY
Authors: Yevsieieva Galyna , Vecherov Valerii
Published: January 2025

The article delves into the pivotal role of e-democracy in addressing challenges related to the digital transformation era and ensuring social stability through a balance of interests. It underscores how technological advancements, particularly in communication, governance, and data analytics, redefine the dynamics between government institutions, citizens, and stakeholders. The research emphasizes the increasing necessity for participatory tools that integrate digital platforms, enabling real-time civic engagement and fostering transparency and trust in public administration.
The central topic of the article is the issue of social stability as a necessary condition for the existence and sustainable development of any society and the possibilities of electronic democracy in maintaining this social state. By analyzing global trends, the article identifies successful implementations of e-democracy tools, highlighting their potential to address pressing societal challenges, including policy inclusion, equitable resource distribution, and conflict mediation.
Drawing on theoretical frameworks and contemporary research, the study evaluates e-democracy's contribution to social stability by examining its capacity to harmonize diverse interests. The paper outlines how adaptive governance models, bolstered by digital tools, can mitigate the growing polarization often exacerbated by rapid technological changes. Furthermore, it explores the transformative potential of integrating e-democracy into traditional governance systems, fostering more inclusive decision-making processes and enhancing societal cohesion.
Special attention is paid to the issue of the activity of public administration bodies in the process of implementing electronic democracy. Neglecting electronic tools of democracy limits opportunities for constructive dialogue, intensifies polarization of opinions, and complicates the achievement of consensus on complex socio-economic issues. It is noted that without political will, achieving a balance between the interests of the state and the public is impossible.
INVESTING IN ENERGY EFFICIENCY: THE PATH TO SUSTAINABLE DEVELOPMENT
Authors: Kondrashova Maryna , Kondrashov Oleksandr , Mekh Larysa
Published: January 2025

The relevance of the work is due to the fact that investments in energy efficiency are of particular importance in the context of modern global challenges, such as the energy crisis, climate change and rising energy costs. In countries with energy-intensive economies, including Ukraine, achieving energy efficiency can significantly reduce dependence on energy imports, promote energy security and reduce the negative impact on the environment. Energy efficiency measures have the potential to significantly reduce costs for both businesses and households, which in turn stimulates economic growth and social welfare. Considerable attention is paid to the role of state support, financial mechanisms and innovative technologies in creating a favorable investment climate. The study of this topic is extremely relevant, because it allows you to determine the priority areas for the development of energy-efficient technologies, promote their widespread implementation and attract private capital to this area.
 The purpose of the article is to study the possibilities and prospects for the use of investment technologies. The scientific research includes practical examples of using up-to-date data of leading organizations. This article examines the consequences of rising energy prices, assesses the impact of green energy policies on economic growth, and proposes ways to increase the resilience of economies in the face of energy challenges. data from international organizations and national reports were used. Energy efficiency is an integral factor of sustainable economic development and environmental sustainability. The article considers the opportunities and prospects of investments in energy efficiency projects, the impact of these investments on the economy and the environment, as well as the challenges associated with their implementation.
ACCOUNTING IN THE COMPANY MANAGEMENT SYSTEM
Authors: Maksymenko Anna
Published: January 2025

The article is devoted to the systematization of the theoretical issues of accounting and the transformation of its key functions. It is emphasized that the transformation of accounting is not only a change in tools, but also a fundamental transformation of approaches to financial management. Accounting provides the ability to integrate financial data with other performance indicators, such as indicators of environmental sustainability, social responsibility and innovation. This creates a holistic management system that meets the modern requirements of sustainable development. The article emphasizes that modern software based on artificial intelligence is able to automate most accounting operations. The absence of the need for manual data entry reduces the risk of errors and allows accountants to focus on more strategic tasks. Such systems can quickly process large volumes of data, generate reports and analyze financial indicators in real time. It is proven that automated accounting systems provide a higher level of transparency and compliance with regulatory requirements. They can be automatically updated in accordance with changes in legislation and standards, which reduces the risks of errors and non-compliance. Accountants are freed to focus on strategic tasks, which increases their value to the company. As COVID has accelerated the shift to online work, more and more companies have implemented remote work policies. Office expenses have been significantly reduced, many accountants have spent less time on processing procedures and have been able to focus their skills on another aspect of the business. However, remote work has also led to significant new security challenges, especially for accountants. The solution to this problem is to implement identity verification measures, such as two-factor authentication, which should allow companies to authenticate their employees remotely. Additionally, VPNs (virtual private networks) allow employees to protect their remote work, even when connected to public Wi-Fi. This can be a particularly good solution for those working on sensitive company projects, such as finance, or directly with third-party clients. In particular, accountants find it difficult to verify their own identity when logging into systems remotely or to ensure the security of their devices on public networks. Thus, the transition to modern accounting methods is a necessary step to ensure competitiveness and successful business development in a dynamic market.
CORPORATE INNOVATION CLUSTERS OF MNEs
Authors: Povoroznyk Mykola
Published: January 2025

The article systematizes the directions, mechanisms and directions of formation of corporate innovation clusters by multinational enterprises (MNEs). It is proved that innovation clusters, which were the first to adapt to the concept of "smart specialization", demonstrate an exceptionally high level of institutional, organizational and economic readiness for transformation into highly specialized local nodes of global value chains that have formed in various sectors of the world economy. The basis of their success is the gradual deepening of innovation specialization, due to the concentration in a certain territory of extensive networks of local participants who are able, using open innovation platforms, to create and commercialize fundamentally new goods and services with high consumer properties on the market. Thus, integration into such value chains and the associated global production and innovation networks becomes a key mechanism for the participation of these clusters in the international technological division of labor. As the number of partners involved by multinational enterprises (MNEs) in corporate knowledge creation chains increases, the effectiveness of functionally distributed structures of global innovation networks increases significantly. This is achieved by diversifying subcontracting relationships between MNEs and universities, research institutes, laboratories, business schools, venture capital companies, business incubators, coworking centers, innovative small and medium-sized businesses, as well as state institutions for standardization and metrology. Exogenous technology transfer by MNEs is a key material basis for global processes of microintegration of scientific and technological exchange. In this context, MNEs are constantly modernizing their organizational, economic and institutional approaches to participating in global knowledge exchange. These changes are reflected in the transition from traditional business models with a rigid hierarchy of corporate research and development (R&D) to the creation of flexible formats for the horizontal organization of such processes. In this process, the resources of external partners are actively involved, which contributes to the formation of globally distributed knowledge networks.