bluuebunny/crossref_metadata_2025 huggingface dataset:
Research on Digital Transformation Strategy of Multinational Company Sales Based on Big Data and AI
Authors: Ling Yuxin
Published: October 2024

Abstract: In the wake of the COVID-19 pandemic, the digital transformation of industries has become paramount, with multinational corporations (MNCs) recognizing the pivotal role of sales digitization in their development trajectory. This study delves into the multifaceted impact of sales digitization on MNCs, elucidating both its benefits and the formidable challenges it presents. Notably, the integration of big data and artificial intelligence (AI) has revolutionized the collection and analysis of sales data, offering MNCs unprecedented insights into consumer behavior and market dynamics. By leveraging big data and AI technologies, MNCs can optimize their operations and substantially reduce the costs associated with data collection, particularly in diverse and segmented markets. This transformative synergy plays a pivotal role across various domains, including market analysis, predictive modeling, customer relationship management, and the formulation of agile marketing strategies. Despite these advancements, research reveals that MNCs continue to grapple with significant barriers and complexities in the process of sales digitization. This article aims to bridge this research-practice gap by offering pragmatic solutions and actionable strategies tailored to address the identified challenges. By emphasizing the importance of organizational agility, talent acquisition, and strategic partnerships, MNCs can effectively navigate the complexities of sales digitization and unlock its full potential. Ultimately, this study seeks to provide a comprehensive understanding of the evolving landscape of digital sales in MNCs, culminating in a nuanced conclusion that underscores the imperative of adaptability and innovation in an increasingly digitized global economy.
The Practical Application of New Productive Forces: The Practice Logic and Optimization Path of Distributed Photovoltaic Enterprises Promoting Rural Revitalization
Authors: Wang Yixuan
Published: October 2024

Developing new quality productive forces is an internal requirement and important focal point for high-quality development, as well as a driving engine for promoting rural revitalization and common prosperity for all people. As a typical representative of new quality productive forces, distributed photovoltaic enterprises play a key role in promoting rural revitalization. Based on the theory of new quality productive forces and Marxist theory of productive forces, taking Tianhefujia as a typical case, this paper explores the specific path of distributed photovoltaic enterprises promoting rural revitalization through innovative business models, summarizes the valuable experience of Tianhefujia in implementing rural revitalization strategies, and analyzes the urgent practical problems in the process of distributed photovoltaic enterprises promoting rural revitalization. Finally, based on practical analysis, it proposes a path for optimizing the model of distributed photovoltaic enterprises promoting rural revitalization, aiming to form and promote a more efficient and sustainable rural revitalization development model.
Research on the Relationship Between Financial Flexibility and Capital Structure Taking Chinese Listed Companies as Example
Authors: Xu Shinuo
Published: October 2024

The acceleration of global economic integration has led to an increasingly uncertain external environment for Chinese enterprises, which are therefore required to master financial flexibility and capital structure. These are two of the basic elements in the corporate financial decision-making field, and their mastery will enable enterprises to survive and develop in this environment. The objective of this paper is to examine the relationship between financial flexibility and capital structure and to explore the potential applications of this relationship in the context of Chinese listed companies. A sample of Chinese listed companies across various industries, spanning the period from 2011 to 2021, has been obtained from the CSMAR database and used to conduct a series of statistical analysis. The software Stata has been employed to perform benchmark regression analysis, heterogeneity testing, and robustness testing on endogenous variables associated with capital structure and financial flexibility in order to gain insight into their respective influences. The results of the charts demonstrate a significant impact of financial flexibility on capital structure. In particular, there is a significant positive impact on debt structure, while growth opportunities have a negative impact. This paper indicates that firms should utilise their debt structures in a rational and strategic manner, and adjust their growth opportunities to enhance their competitive edge.
The Development Prospect of Prefabricated Dish Industry
Authors: Zhang Xidan
Published: October 2024

Abstract: In recent years, prefabricated dishes is a rapidly developing emerging industry in China. With a long industrial chain, wide connections and high technical requirements, it has become an important productive force for the upgrading of agricultural industry and has great development potential. However, the development of China's prefabricated dish still faces problems such as non-standard industry standards, unstable quality, low consumer acceptance, and insufficient innovation ability. The purpose of studying prefabricated dish is to explore more market potential, promote the upgrading of prefabricated dish industry, and meet more consumer needs. This paper introduces the present situation of China's prefabricated dishes, analyzes the different characteristics of overseas mature prefabricated dishes, and provides a development path for reference. It is suggested that the future prefabricated dishes industry should pay attention to food safety, expand sales channels, innovate dishes, and establish brand and marketing system. It also provides new ideas and suggestions for the future development of predicted dishes.
The Respective Relationship Between Environmental, Social, Governance and Financial Performance
Authors: Wang Sizhuo
Published: October 2024

Based on data from most A-listed Chinese corporations from the China Stock Market & Accounting Research (CSMAR) database in 2023, this study examines the respective influence of Environmental, Social, and Governance (ESG) performance on a corporations financial performance. By utilizing Ordinary Least Squares (OLS) regression models, the study regards return on equity (ROE) as the dependent variable and E, S, and G scores as the independent variable. It delves into the individual contributions of each ESG category to provide investors with a more detailed framework for making investment decisions and offer corporate executors insights into policy implementation to improve profitability. Ultimately, aiming to support both investors and corporate leaders in their efforts to improve financial outcomes through targeted ESG initiatives, this research indicates that among three factors, the governance performance of a corporation can, to the most extent, enhance financial performance, and thereby encourages corporations to prioritize governance in their ESG strategies.
The Current Situation and Optimization Path of Enterprise Supply Chain Management Construction in the Context of Digitalization
Authors: Lu Yuechen
Published: October 2024

Abstract: The advancement of information technology has resulted in a rapid rise of a new phase of technical and industrial revolution, propelling the global shift from an industrial economy to a digital economy at an accelerated rate. Digital transformation has become an irreversible and pervasive tendency in contemporary society. Despite the significant growth of China's economy, the industrial supply chain is not operating at its highest efficiency. To achieve sustainable cost reduction and efficiency, enterprises need to promote digital transformation and supply chain upgrading. By doing so, enterprises can optimize resource allocation among different links in the supply chain and enhance the quality of their development. This study conducted an investigation of the value benefits, problems, and difficulties of enterprise supply chain digital transformation, using Jingdong as an example. The following article aims to provide a credible reference for organizations by discussing the successful paths and measures of digitizing the supply chain, using Jingdong's experience and activities in supply chain digital transformation as a reference.
Study on the Quality of Environmental Accounting Information Disclosure of Alibaba Group
Authors: Pan Siyu
Published: October 2024

Abstract: This paper aims to study and analyze the quality of environmental accounting information disclosure of Alibaba Group, a leading global integrated business giant. Since its establishment in 1999, Alibaba has not only achieved tremendous success in the business field but also shown a positive attitude towards environmental protection and social responsibility. This study examines Alibaba's ESG reports to explore its practices and disclosures concerning environmental responsibility and sustainable development. Using content quality analysis, an evaluation system comprising adequacy, significance, and quantification dimensions was developed to systematically assess Alibaba's environmental accounting information disclosure. Results indicate that while there have been improvements in the adequacy and significance of the information disclosed, significant gaps remain in quantification. Based on the findings, this paper proposes several recommendations aimed at further enhancing the quality of Alibaba's environmental accounting information disclosure, thereby boosting corporate transparency and fulfilling social responsibilities to foster sustainable development. This research not only offers strategies for improving Alibaba Group's environmental accounting information disclosure but also provides practical guidance for other corporations in terms of environmental protection and social responsibility fulfillment. Through an in-depth analysis of the quality of environmental accounting information disclosure, this study hopes to encourage corporations to better recognize the importance of environmental responsibilities and adopt effective measures to jointly propel the global sustainable development process.
The Impact of ESG on Corporate Performance: A Case Study of Yunnan Baiyao
Authors: Teng Xinrong
Published: October 2024

Abstract: With the deepening integration of the global economy and the widespread acceptance of sustainable development principles, Environmental, Social, and Governance (ESG) factors have become critical elements influencing long-term value and financial performance of enterprises. Globally, an increasing number of companies are paying attention to ESG factors and integrating them into their strategic planning and operational management. This paper employs case study analysis and accounting-related indicators analysis to evaluate the ESG practices of selected enterprises from the dimensions of environment, society, and governance. It then combines financial indicators to analyze the impact of ESG on their financial performance and the reasons behind it. Finally, suggestions are made on how to achieve sustainable development through improved ESG management.
The Dual Leverage and Mechanism of ESG Information Disclosure on Investor Behavior
Authors: Wang Wenqi , Li Bingqing , Li Ao
Published: October 2024

Abstract: With the global emphasis on sustainable development, ESG information disclosure has become a key factor for investors to assess corporate value and risk. The academic value of this paper lies in an in-depth analysis of the reverse effect, which is not mentioned in most literature. It stands from the perspective of investors' investment purposes and interests, the attitudes of long-term investors who desire sustainable development and short-term investors who only care about immediate returns in a short period when facing ESG information disclosure. On the other hand, there are negative impacts on investors due to reasons such as government policy standards or the level of corporate ESG information disclosure itself, which may also prevent investors from achieving their expected goals, leading to investment risks and ultimately investors may flow out of the company. At the same time, some external factors can also lead to a dual leverage effect, such as the economic slowdown caused by the pandemic.
Research on the Construction of Professional Ethics of Accounting Personnel
Authors: Chen Junhao
Published: October 2024

Abstract: Accounting basic professional ethics refers to the behavior and norms that accountants should follow. It reflects the professional skills, professional ethics and influence on the social economic environment of accountants. With the development of the times, financial information has become the basis for the parties to participate in the decision of the social market economy, so the importance of the basic professional ethics of accounting has become increasingly prominent. In recent years, accounting fraud has become more and more serious due to the irregularities of accountants' basic professional ethics, which has affected the development of the social market economy. Therefore, it is urgent to strengthen the construction of accounting professional ethics, improve the moral standard of accountants, resolutely crack down on false accounts, standardize the order of our accounting market and eliminate corruption. Although accounting ethics receives a lot of attention today, many scholars still treat it as a separate discipline, rather than just combining it with false financial statements, fraud, and fraudulent activities. This article delves into the ethical standards of accounting practitioners in China and explores the reasons for this phenomenon from different perspectives. Through this work, it proposes some effective measures to promote the fairness and transparency of China's accounting work and create a healthy financial environment for society.
Prediction of the Effectiveness of Deferred Retirement in the Labor Market Performance in China
Authors: Fan Xuanyou
Published: October 2024

Abstract: The analytical document touching upon the prospects of how delaying retirement affects labor market ability in China reveals some crucial information about the implications of the retirement age policy modifications. This test may indicate that the retirement age raise would be a huge factor in China's labor market status, such as employment level and national pension funds. Apart from this, the paper is a reminder for the authorities to have a broad policy discussion on diverse fiscal consequences that different retirement age policies may cause like wage inflexibility, disposable labor issues, and the aging population. These results demonstrate that the simulation should be considered for its interplay with individuals' lives as well as for the macro economy. To scrutinize the efficacy of postponing retirement within China's employment market performance, it's critical to deploy some economic theories. The first method involves the insights from both the Beveridge curve and job creation curve to dissect the nuances of job turnover rates, opportunities for finding new jobs, and their influence on unemployment figures. Delving deeper into pension fund ramifications necessitates assessing the shift from Defined Contribution (DC) schemes towards Defined Benefit (DB) plans, while also taking stock of how dependency ratios come into play. Moreover, gauging effects on incremental labor productivity alongside capital-to-labor ratio calls for an expansive view that considers changes across various industrial sectors and their broader consequences on the labor market as a whole.
Risk Management in Internet Consumer Finance: A Case Study of Douyin Monthly Pay
Authors: Chen Jiahong
Published: October 2024

Abstract: This study aims to explore risk management in internet consumer finance, taking Douyin Monthly Pay as a case study for in-depth analysis. Risk management is particularly crucial with the rapid development of internet consumer finance. By studying the current situation of risk management in Douyin Monthly Pay, some problems and challenges can be found. This study puts forward some suggestions and conclusions through detailed case analysis. Through this research, the risk management practice in Internet consumer finance can be better understood, providing valuable references and insights for related enterprises. Given the current context of internet consumer finance development, the importance of risk management is self-evident. Through the Douyin Monthly Pay case study, specific operations and risk management challenges can be thoroughly understood, guiding the industry toward future development. The conclusions and recommendations of this study can offer certain references and insights for relevant enterprises in risk management, promoting the healthy development of the industry.
Addresses the Problem of Aging Population by Immigration in the United States
Authors: Zhang Suqing
Published: October 2024

Abstract: The aging problem is becoming increasingly serious in various countries. The United States was also not spared and foreshadowed an equally negative future trend, which would lead to many problems in various aspects. Therefore, the United States has taken some policies to adapt to aging, but has not actually solved the problem. Some people believe that immigration can improve the problems brought about by the aging population. This article explores the mentioned approach through literature research and simulation. The way of immigration can improve population structure to alleviate population aging, which can be classified into two types - the age structure and the employment structure. In terms of age structure, the article will discuss how immigrants can alleviate the social risks caused by aging by the increasing number of immigrants at the working age. For the employment structure, the article will illustrate the answer to solve the slow economic evolution leaded by aging in regards to filling job vacancies for young and middle-aged immigrants.
Research on the Risk Management of International Engineering Project Financing
Authors: Yang Jiayi
Published: October 2024

Abstract: Against the backdrop of the "Going Global" strategy's continuous advancement and the rapid integration of the international economy, China's development prospects in the realm of international engineering contracting and investment appear highly promising. Currently, in the implementation of international engineering projects, construction contracting enterprises regularly participate in project financing to alleviate funding challenges faced by project owners. Within the context of international engineering project financing, an array of risks is inevitably encountered. Among these, the most prominent risks include political, legal, market, performance, economic, construction, and operational risks, among others. Through the analysis of various risk factors presented in this paper, the aim is to enhance the understanding of international engineering contractors regarding the intricacies of these multifaceted risk elements. Subsequently, corresponding mitigation strategies are proposed to empower project operators in effectively managing and guarding against these multifaceted risks.
Analysis the Deficiency of China's Maternity Leave System Between China and the United States
Authors: Ke Chuyi
Published: October 2024

Abstract: This paper compares the welfare system of China and the United States, the welfare content for both genders, aims of policy and policy effects. The comparison results show that the laws and regulations of China's maternity leave system are more unified. Second, there is a significant lack of parental leave for parents to support and care for their children. Third, the incidence of postpartum depression among Chinese women is increasing from year to year and is more common than that in the United States. Among the four comparative indicators, the two countries only show a more obvious consistency in the legislative objectives of the birth policy. This paper suggests that China should draw lessons from the unpaid maternity leave of the US federal government and appropriately improve the welfare level while maintaining the paid maternity leave policy. The maternity leave time of female workers should be extended. Male workers should enjoy father leave. In addition, new future government policies will need to include a mandatory requirement, requiring that parents have to exercise their respective powers to take parental leave and family leave. If the holiday cannot be used up before employees return to work, the surplus ought to be left for future use. In this way, employment equity and gender equality will be improved to a great extent.
An Analysis of the Risks and Rewards of Merger and Acquisition Strategies in the Gaming Industry
Authors: Xie Jianze
Published: October 2024

Abstract: In the dynamic landscape of the gaming industry, companies strive for growth and competitiveness through strategic means, including mergers and acquisitions (M&A) for diversification. This paper examines the risks and rewards inherent in such strategies, focusing on their implementation within the gaming sector. Through case studies like Microsoft's acquisition of Mojang and Activision Blizzard's purchase of King Digital Entertainment, it explores the complexities of M&A diversification and its impact on long-term gains. Drawing from literature on M&A theories and diversification strategies, it delineates the nuances of M&A execution and integration, crucial for success in the fast-paced gaming environment. While successful diversification can lead to market expansion, technological advancement, and risk mitigation, failures like Activision Blizzard's struggle with King Digital Entertainment underscore the importance of strategic alignment, resource integration, and market foresight. By dissecting these cases, this paper offers insights for industry stakeholders to navigate the challenges and capitalize on the opportunities presented by M&A diversification in gaming.
Analysis of the Impact of Hema Supermarket's Innovation Strategy on Marketing Effectiveness
Authors: Wu Yiye
Published: October 2024

Abstract: Hema Fresh is an innovative online and offline integrated new retail fresh supermarket. In recent years, Hema Xiansheng has been popular with consumers in major cities in China. Adhering to the concept of "freshness, convenience, quality and Internet", it is committed to providing consumers with fresh, high-quality food and convenient shopping experience. This paper aims to analyse the impact of Hema supermarket's innovative approach on its marketing effectiveness through theoretical analysis and comparative research. Through research and analysis, the innovation strategy of Hema Supermarket has a positive impact on its marketing effectiveness and is a key factor for its success. In addition, this article explores how Hema Supermarket can succeed and summarizes its marketing advantages, highlighting strengths and avoiding weaknesses, providing references for similar enterprises.
Analysis of the Impact of Sino-US Poultry Trade on China's Chicken Prices
Authors: Liu Tianzi
Published: October 2024

Abstract: The trade relationship between China and the United States, two of the world's largest economies, is of significant global importance, particularly in the agricultural sector. This sector plays a crucial role in both nations' economies, contributing substantially to their GDPs and employment rates.This paper delves into the intricate dynamics of poultry trade between China and the United States, focusing on its impact on chicken prices in China. Utilizing comprehensive datasets spanning from 2007 to 2022 sourced from the United States Department of Agriculture (USDA) and the National Bureau of Statistics of China, the study employs static economic analysis and regression techniques to explore the factors influencing poultry prices. The findings substantiated the hypothesis posited: a rise in poultry trade volume between the U.S. and China correlates with a decrease in chicken prices in China. Findings reveal a complex relationship between trade dynamics and price movements, providing insights into the broader economic and trade policies shaping agricultural trade between these two economic powerhouses.
Impact of ESG Performance on Enterprise Innovation Investment Evidence from China Listed Enterprises
Authors: Wang Yanru
Published: October 2024

Abstract: Innovation is also playing an increasingly important role in the process of transitioning to high-quality economic development. Therefore, it is imperative that enterprises, as micro-entrepreneurs improving the quality of economic growth, pay attention to the enhancement of their R&D capabilities. So how can positive ESG performance by firms alleviate financing constraints and thus promote R&D investment? Therefore, this paper investigates the impact of ESG performance and financing constraints on R&D investment, which is of great significance in promoting enterprises to pay attention to ESG management, alleviating financing constraints, and promoting the enhancement of R&D capability. The results of this study show that corporate ESG performance has a positive effect on R&D investment; corporate ESG performance has a negative effect on financing constraints; financing constraints play a partly intermediary role in the process of corporate ESG performance affecting R&D investment.
The Interaction and Balance Between Innovation and Sustainable Development
Authors: Zhang Shuhao
Published: October 2024

Abstract: This study explored the relationship between innovation and sustainable development, highlighting innovation as a key driver for economic growth and social progress. In contrast, sustainable development ensures the long-term viability of this growth. This study finds through a systematic literature review that innovation activities must balance environmental, social, and economic aspects to achieve green, inclusive, and sustainable development. However, certain innovations may threaten sustainable development due to disregarding long-term impacts. The requirements of sustainable development for innovation may also sometimes limit the pace and space for innovation. Therefore, it is particularly important to explore the negative impacts of innovation and sustainable development and to find a balance between the theoretical and practical levels. The study emphasises the importance of understanding the dynamic relationship between innovation and sustainable development. Through interdisciplinary cooperation and practical exploration, balancing innovation and sustainable development is crucial for promoting global sustainability. Further attention should be paid to the interaction between innovation and sustainable development, and appropriate innovation and development should be selected to achieve a balance.
Collaborative Development of Cross-border E-commerce and Agricultural Product Supply Chain: Opportunities, Challenges and Solutions
Authors: Kuang Yucheng , Shi Zixuan , Zheng Yue
Published: October 2024

Abstract: The development of science and technology and the deepening of globalisation have opened up new directions for developing the agricultural industry. With the gradual expansion of the scope of Internet +, traditional trade has gradually evolved into e-commerce, and relatively simple domestic trade has gradually expanded into cross-border transactions. With the help of e-commerce platforms, sales channels can be expanded, and the share of agricultural exports can be increased. The development of cross-border e-commerce is highly valued and mutually supportive of the agricultural product supply chain (APSC), which promotes the international trade of agricultural products. Optimised APSC provide high-quality produce to meet consumer demand. Technological innovations such as big data and the Internet of Things (IoT) bring smart and efficient optimisation solutions to APSC, improving the efficiency of product distribution. This paper reviews the research on cross-border e-commerce and APSC by some scholars in recent years, summarises the current development of cross-border e-commerce, describes the problems of APSC, and proposes solutions. Reviewing and summarising the relevant research literature aims to help scholars understand the development of cross-border e-commerce and APSC more systematically and comprehensively, and to provide strong support for future research and practice.
Strategic Navigation of Firm-Specific Risks: A Comprehensive Analysis of Corporate Finance Challenges and Solutions
Authors: Liu Wenshuai
Published: October 2024

Abstract: This paper delves into the multifaceted nature of firm-specific risks (FSRs) within corporate finance, highlighting operational, financial, and strategic risks as pivotal challenges confronting companies across industries. Through detailed examinations of scenarios ranging from regulatory hurdles in the pharmaceutical industry to cyber threats in retail and currency fluctuations impacting multinational corporations, this study elucidates the intricate web of internal and external factors contributing to FSR. Furthermore, it explores the critical role of corporate governance, emphasizing board structure, transparency in financial reporting, and robust internal controls in effectively managing these risks. By integrating advanced data analytics and risk modeling with comprehensive risk management frameworks, the paper showcases strategies for identifying, assessing, and mitigating FSRs, thereby enhancing corporate resilience and strategic agility. This analysis not only contributes to the academic discourse on risk management but also offers practical insights for practitioners aiming to fortify their organizations against the unpredictability of the business landscape.
Research on Recruitment Management Innovation of Chinese Budget Hotel Chain Enterprises under the Big Data Environment
Authors: Hao Fan
Published: October 2024

Abstract: This study delves into the transformative impacts of big data on recruitment management within China's economy hotel chains, emphasizing the urgency and relevance of this research theme in light of the swift digitization witnessed in the hospitality sector. By scrutinizing the current scenario of China's economy hotel industry, the paper underscores the infusion of big data to enhance recruitment processes, thereby addressing prevalent challenges such as inefficiencies and skill mismatches. A thorough analysis reveals that the prevailing recruitment framework within economy hotel chains fails to adequately align with evolving market dynamics and technological progressions. Consequently, innovative strategies leveraging big data analytics and artificial intelligence are proposed to refine recruitment practices, aiming for heightened precision in talent acquisition and process optimization. The research concludes by highlighting the substantial business value and societal ramifications associated with the adoption of big data in recruitment, emphasizing enhancements in operational efficiency, competitive positioning, and contributions to the broader economic landscape of China's hospitality industry.
The Relationship Between the Development of the Art Industry and the Turnover of Economic Cycles
Authors: Xiong Yuechen
Published: October 2024

Abstract: In recent years, the area has grown significantly, creating a trend in art appreciation. This boom has led to a surge in the popularity of museums such as the National Gallery. This project aims to find out more about the economic contribution of art exhibitions. Using advanced time series analysis models including the intervention analysis model and vector autoregressive model, we obtained the following conclusions. First, the positive impact of low levels of economic development and high levels of government expenditure on the arts industry is obvious. Second, the growth of the arts industry has a small impact on most economic indicators. Third, the final impact of GDP on the arts industry is still uncertain due to the complex pattern of the model, with the possibility of a positive correlation with ln (art prices) being observed in the early stages of small GDP growth, while a quadratic pattern may be observed when the GDP index grows above a certain level and art prices fall Conclusion. Further research is needed to investigate the complex relationship between inflation and art prices. Our academic contribution mainly focuses on the multiple-way causal relationships between the economy, art exhibition, tourism, and education, which reveals the underlying mechanism of how art exhibitions promote the economy.
The Monetary Policy of Real Estate Industry Implemented by the Government under the Covid-19
Authors: Cheng Yiwen
Published: October 2024

Abstract: Recently, the real estate become more and more prosperous and turn out the mainstay industry of Chinas economy. And monetary policy is a wise choice to control the development of the real estate industry. In the history of the development of Chinas real estate industry, different periods have different monetary policies implemented by the government. Recently, with the influence of COVID-19, the real housing industry has been in a recession. This essay summarizes the past monetary policies implemented by government and extends to the status quo of the real housing industry to find out the fitting monetary policy which can relieve the pressure brought by the COVID-19. The expansive monetary policy would reduce the bubbles of real estate industry while the constrictive monetary policy would enhance the real estate industry. And finally get the conclusion that government should choose to implement a tight monetary policy to boost the economy of the property sector.
The Future of Marathon
Authors: Ni Ruitai
Published: October 2024

Abstract: Reflecting societal developments, marathons have changed from being endurance tests to become venues for inclusivity and creativity. While COVID-19 has made virtual marathons more popular, advanced footwear such as carbon-plated shoes has sparked discussions about fairness. The future of the marathon depends on striking a balance between technological progress, ethics, and the environment. This essay looks at the current patterns and potential future paths of marathon running. The first section of the essay describes how advanced footwear and wearable technology have enhanced athlete performance and how new technology has changed marathon gear. The article also discusses the impact of the epidemic on virtual and online marathons, indicating that these race formats may become popular in the future. Finally, the environmental impact of the marathon is examined along with sustainable measures to mitigate it. In conclusion, this essay provides insightful viewpoints on future developments in marathon running. Maintaining the appeal of marathons and promoting fairness can be achieved by standardizing footwear technology. Creating interesting online venues for virtual marathons can increase participation. Setting high sustainability goals can help reduce ecological footprints. Marathons can benefit from positive environmental change through promoting information sharing and community involvement, which links them to broader sustainability objectives.
The Construction of Investment Portfolios under the Minimization of VarianceTaking the Hong Kong Insurance Market as an Example
Authors: Wang Yunjia
Published: October 2024

Abstract: In the context of a decline in the Hang Sheng Index, this paper intended to study the different effect between using Markowitz Model and Index Model to invest insurance industrys stock in Hongkong, especially for those who are risk-averse. A recent ten years of adj close for 9 typical insurance stocks from Hongkong as well as the Heng sheng index has been chosen as the target data. The result illustrates that there is no significant difference between these two models. This study intends to give some reference for those who focus on Hong Kong insurance industrys investment and hate taking risk. This study find that the constraints minimal variance is the smallest at 16.832(The index model of constraint 2) and the constraints highest sharp ratio is around 0.26(The index model of constraint 4). The findings of this paper provide the investors empirical evidence on how to construct optimal investment portfolio in Hong Kong insurance market.
Analysis of the Impact of Population Ageing on China's Economy
Authors: Li Lingkai
Published: October 2024

Abstracts: This paper is based on the background of population aging in China's society and economy, in order to study how aging affects China's economy and how to cope with its impact. The paper is based on a literature survey and a case study approach to the topic of labor markets, the silver economy, and the consumption of the elderly population. The results of the study show that the labor force receives a larger ripple effect and that an increase in the aging population inevitably leads to a decrease in the labor force. The silver economy is a senior-centered economy driven by aging, and the aging of the population has increased the burden on society and the government. The Chinese government needs to introduce an appropriate security system for the aging population to facilitate the integration of the elderly into society and to guide the changes that need to be made in all sectors to cope with the aging of the population.
Carbon Neutral Strategies in the Case of Google Inc: A Case Study of Carbon Offset Mechanisms and Renewable Energy Projects
Authors: Ge Naiyao
Published: October 2024

Abstract: Facing the serious challenge of global climate change, Google Inc. has adopted a series of innovative strategies to reduce its carbon footprint and promote corporate sustainability. This paper provides an in-depth analysis of how Google reduces carbon emissions and promotes sustainable development through a series of innovative measures, including large-scale investment in renewable energy, improving data center efficiency, implementing carbon offset projects, and promoting technological innovation in the field of transportation. These actions demonstrate Google's commitment to environmental protection and provide a model for other companies to follow. The study evaluated the economic feasibility and environmental benefits of Google's strategies through a cost-benefit analysis. The results show that despite technical challenges and market uncertainty, Google's environmental investments can bring significant economic benefits in the long term while having a positive impact on the environment. These strategies help Google achieve its carbon neutrality goals and provide momentum for the global transition to a low-carbon economy. In addition, the study emphasizes the importance of socio-cultural factors in promoting environmental strategies. Google has raised public awareness of climate change and enhanced social support for environmental actions through community involvement and educational programs. These findings reveal the need for companies to adopt environmental protection measures in the context of globalization and provide practical guidance for other organizations to implement sustainable development strategies.
The Influence of Eye Gaze Direction on Consumers
Authors: Zhang Xinyi
Published: October 2024

Abstract: There are now static ads where the model looks at the product, as well as static ads where the model doesn't look at the product. The study's goal was to investigate how models' eye gaze directions affect consumers. This paper uses a questionnaire survey as a case study to conduct a detailed analysis. It collects data on consumers' perceived attractiveness of the product, their evaluation of the product, and their intention to purchase the product. Additionally, it discusses the impact of the model's eye gaze direction on these consumers. The model's eye gaze direction has the first influence on consumers' perceived attraction to the product. Consumers will be more attracted to the product when the model's gaze remains fixed on it. In light of this influence, this paper proposes adding dynamic elements to the advertisement to make consumers more attracted to the product. Consumers' evaluation of the product is the second influence of the model's eye gaze direction on consumers is consumers' evaluation of the product. Fixing the model's eye gaze on the product improves consumers' evaluation of it. This paper suggests that the advertisement should truly reflect the product's characteristics and advantages in light of this influence. The third effect of the model's direction of gaze on consumers is their intention to purchase the product. Focusing the model's gaze on the product enhances consumers' purchase intentions. Given this influence, this paper recommends allowing stars or models that align with the product's characteristics to represent it.
Research and Prediction of China's Air Environment
Authors: Yao Kai
Published: October 2024

Abstract: With the rapid development of China's economy, environmental issues, particularly air pollution, have become increasingly severe, posing significant threats to human health and ecosystems. This study employed statistical learning methods to analyze air pollution composition data from thirty major Chinese cities throughout 2019-2022. The study used algorithms like regression, classification, fitting, and filtering to find changes in multi-source heterogeneous data patterns and predict how air pollutant concentrations would change over time and space. At the same time,the results indicate that the primary factors influencing the Air Quality Index (AQI) are fine particulate matter (PM2.5) and inhalable particulate matter (PM10). Additionally, this research is significant for improving public health, advancing environmental protection, fostering economic growth, strengthening laws and regulations, ensuring social stability, and promoting scientific and cultural advancements. Through this research, scientific bases can be provided for formulating policies that reduce disease, enhance government credibility, drive innovation in atmospheric research, and preserve cultural heritage.
Analysis of Factors Influencing Artwork Pricing
Authors: Ning Ding
Published: October 2024

Artworks, as unique commodities, possess both properties and aesthetic value. For consumers, understanding the factors affecting artwork pricing can mitigate the risks associated with market pitfalls. For collectors intending to sell artworks, knowing the factors influencing the pricing of artworks can help them better assess the value of their collections and make more informed decisions on when, where and how to sell. This paper analyzes the influencing factors on art prices from three perspectives: intrinsic attributes of artworks, demand dynamics, and special elements of the art market. Each factor's variation can lead to significant fluctuations in art prices.
Ecological Construction of China's Music Industry from the Perspective of Cultural Economy
Authors: Wu Shifang , Dai Yifei
Published: October 2024

As an important part of culture economy, the Chinese music industry has shown a steady growth trend from the supply side, consumption side, and channel side, but there are still some structural contradictions, weak links and problems. With draw lessons from international advanced experience, this paper considers that the healthy and vigorous development of the music industry of China requires the protection of intellectual property rights, the support of financial and tax policies, the cultivation of professional talents, the forging of the industrial chain, and the encouragement of the "going global" of the music industry. This paper believes that the pursuit of spiritual life by humans is endless, the world music industry has shown great market potential and bright growth prospects.
The Impact of Green Logistics on the Sustainable Development of Enterprises
Authors: Ye Xinyu
Published: October 2024

This study examines the importance of green logistics for the sustainable development performance of enterprises. It analyzes the connotation and application of green logistics, the significance of corporate sustainable development, and the relationship between the two, to clarify the decisive influence of green logistics in contemporary enterprises. At the same time, it points out the existing problems in the development process of green logistics from multiple perspectives, indicating that the further development of green logistics requires the efforts and cooperation of enterprises, governments, and multiple parties in the supply chain. Following this positioning, several conceptual solutions are proposed, such as the innovation and sustainable utilization of green technology and green management in logistics, and the government's role as a third party in regulating the application of green logistics. The research results have theoretical significance, highlighting the impact of green logistics on corporate sustainable development and the important role of the government in sustainable development. The practical significance includes improving corporate sustainable development performance indicators in the technical and management dimensions, in order to further improve the organization's sustainable operations and behavior.
A Financial Analysis and Valuation of Apple Inc.
Authors: He Fanzheng
Published: October 2024

In 2024, Apple Inc., a globally recognized technology company, faced a series of challenges in China, resulting in a poor share price performance compared to the broader market. Despite strong financial indicators elsewhere, the company's latest quarterly report, released in February, revealed disappointing results in China. While Apple achieved sales growth in all regions except Greater China, where sales fell by nearly 13% from the same period last year. The impact of these events on Apple cannot be ignored. Apple's weaker-than-expected performance in China may suggest that the company's competitiveness in this key market is being challenged. This article provides an in-depth analysis of Apple's financial performance over the past three years, comparing it to its peers to draw conclusions about the risks associated with the company's growth. Through this examination, it aims to shed light on the potential implications of Apple's struggles in the Chinese market for its overall trajectory and competitiveness.
Measurement and Evaluation on Tourism Economic Network Characteristics of China Four Major Urban Agglomerations
Authors: Yang Luyuan , Jing Yunqi
Published: October 2024

Studying the characteristics and driving mechanisms of tourism economic development in urban agglomerations is significant for promoting high-quality development of the tourism industry. This article explores the spatial structure and differences of the tourism economy within the Yangtze River Delta, the Guangdong-Hong Kong-Macao Greater Bay Area, the Beijing-Tianjin-Hebei urban agglomeration, and the Chengdu-Chongqing economic circle by using the tourism-modified gravity model and social network analysis methods. Meanwhile, the tourism economic index and tourism supply capacity index are constructed to explore the dislocation of supply and demand in the central cities of each urban agglomeration. Finally, from the perspective of regional economic integration development, suggestions are put forward for further improving the tourism economic network.