bluuebunny/crossref_metadata_2025 huggingface dataset:
O PAPEL DA MAÇONARIA NA CONTEMPORANEIDADE: princípios e valores universalistas na criação de uma sociedade inclusiva, solidária e ética social
Authors: Martins Orlando , Madaíl dos Santos Leonel , Nogueira Simões Pedro
Published: March 2023

Um dos grandes desafios das comunidades humanas na atualidade, é encontrar soluções para estabelecer uma sociedade mais inclusiva e solidária, onde prevaleça as questões éticas. De que forma a Maçonaria pode oferecer um contributo singular neste desafio? O objetivo deste trabalho será rever conceitos e procurar dar uma resposta a este tema na contemporaneidade. Deste modo, serão abordadas as questões referentes a princípios e valores universalistas, bem como aos conceitos de fraternidade e tolerância. Tratando-se a Maçonaria de um caminho de aperfeiçoamento realizado com base num comprometimento ancorado no desejo e amor à Verdade, a mesma tem como objetivo a criação de uma aliança de Homens que se unem para trabalhar em comum no progresso moral, espiritual e intelectual. Sendo identificado os problemas do concretismo de pensamento, bem como da tendência para cada humano e diversos grupos se isolarem nos seus dogmas e crenças, prejudicando as relações humanas existentes, a mesma propõe contrariar tal facto. Ou seja, independentemente das diversas culturas e de todos os poderes instituídos, a finalidade desta Ordem será sempre a de aproximar humanos, reunindo o disperso, sem impor nem uniformizar.
A review of the genus Platynectes from the Solomon Islands (Coleoptera: Dytiscidae: Agabinae)
Authors: Hájek Jiří , Šťastný Jaroslav , Hendrich Lars , Balke Michael
Published: March 2023

Seven new species of the genus Platynectes Régimbart, 1879 from the Solomon Islands are described: Platynectes barana sp. nov., P. mbaole sp. nov., P. popomanaseu sp. nov. (all from Guadalcanal), P. lunga sp. nov. (Guadalcanal and Savo), P. malaita sp. nov. (Malaita), P. makira sp. nov. (Makira) and P. owaraha sp. nov. (Makira and Owaraha). Platynectes insularis J. Balfour-Browne, 1939, described from Vanuatu and the Solomons, currently considered a junior subjective synonym of P. semperi Régimbart, 1899, is reinstituted as a valid species based on its morphology and a molecular analysis by Toussaint et al. (2017). The paratypes of P. insularis from the Solomons are shown to belong to a new species – P. owaraha sp. nov., and, thus, the distribution of P. insularis is restricted to Vanuatu. Habitus and male genitalia are illustrated for all seven new species and P. insularis. A checklist of Dytiscidae so far recorded from the Solomon Islands and Vanuatu is appended.
Review of the genus Cybister in China, with description of a new species from Guangdong (Coleoptera: Dytiscidae)
Authors: Jiang Zhuo-Yin , Zhao Shuang , Mai Zu-Qi , Jia Feng-Long , Hendrich Lars
Published: March 2023

The genus Cybister Curtis, 1827 is reviewed with respect to the fauna of China. A new species, Cybister (Melanectes) danxiaensis sp. nov. is described and illustrated. Altogether, 16 Cybister species are recorded from China, although the status of two of them remains in question. All species are diagnosed, with their habitus and male genitalia illustrated. Additional faunistic data from China are provided for the following species: C. guerini Aubé, 1838 from Hainan; C. lewisianus Sharp, 1873 from Guangdong and Hainan; C. limbatus (Fabricius, 1775) from Guangdong, Guangxi and Hainan; C. rugosus (W. S. Macleay, 1825) from Chongqing, Guangdong, Hubei, Hunan, Jiangxi, Yunnan, Zhejiang; C. tripunctatus lateralis (Fabricius, 1798) from Chongqing, Guangxi, Jiangxi, Shanghai; C. brevis Aubé, 1838 from Guizhou, Hunan, Zhejiang; and C. sugillatus Erichson, 1834 from Guangxi and Yunnan. An updated identification key and distribution maps for all species are provided. Cybister lateralimarginalis torquatus (Fischer von Waldheim, 1829) is recorded for the first time from Tajikistan and Uzbekistan.
New species and new records of minute moss beetles from East Africa (Coleoptera: Hydraenidae)
Authors: Bilton David T.
Published: March 2023

Despite much recent progress, knowledge of Afrotropical Hydraenidae remains limited, particularly in areas experiencing tropical climates, where large numbers of species likely remain undetected. Here, three new species are described from material recently col­lected from two Malawian mountains: Coelometopon dedzae sp. nov. from Mount Dedza and Hydraena (Hydraenopsis) mulanje sp. nov. and Ochthebius (Asiobates) erinaceus sp. nov. from Mount Mulanje. All specimens were sampled by sifting, and Hydraena mulanje sp. nov. and Ochthebius erinaceus sp. nov. appear to be terrestrial, in forest litter. Specimens of Decarthrocerus Orchymont, 1948 from Mount Dedza are apparently referable to D. jeanneli Orchymont, 1948, described from Mount Elgon, Kenya, as is a specimen examined from Mount Hanang in Tanzania. These represent new country records for this species, which appears to be widespread in East African Mountains.
EXTENSION CAPABILITIES IN TESTING ACTIVITIES OF THE ARMED FORCES OF UKRAINE IN THE CONDITIONS OF REBUFFING ARMED AGGRESSION
Authors: Pievtsov H.
Published: March 2023

There is a contradiction between the large volume of weapons, military and special equipment supplied to the Armed Forces of Ukraine from international partners in the conditions of repelling armed aggression produced by domestic and foreign manufacturers and the opportunities for quality assessment of combat, operational and other characteristics of the entire range of samples. To solve these problems the state has formed and operated a system of testing weapons and military equipment which was created to qualitatively assess the compliance of created (modernized) samples, systems and complexes, as well as their components with operational-tactical (tactical-technical, general) requirements.

A special place in this system belongs to the State Scientific Research Institute Of Armament And Military Equipment Testing And Certification which is the main specialized institution of the Armed Forces of Ukraine for conducting state tests of new and modernized models, as well as other types of tests during the life cycle with an assessment of their combat, technical and operational characteristics of weapons and military equipment.

Meanwhile, there are certain problematic issues related to the war, due to the change of the main locations of the test bases, the corresponding testing grounds and other elementsthat are involved in the execution of the test tasks, the need for changes in the existing test system in accordance with the existing threats and changes in the system supply of weapons, military and special equipment. Therefore, the purpose of the article is to assess the problematic issues of the implementation of testing activities by the scientific and testing base of the State Scientific Research Institute Of Armament And Military Equipment Testing And Certification, determination the ways to increase the capabilities of testing in the conditions of repelling armed aggression.

The article shows that the existing processes and mechanisms of supplying the troops with a wide range of nomenclature of weapons, military and special equipment require qualitative changes in the existing Test System in order to qualitatively assess the conformity of the combat, technical and operational characteristics of the samples. Ways to improve the testing base by increasing the capabilities of the State Scientific Research Institute Of Armament And Military Equipment Testing And Certification have been determined.
INCREASING THE TIME OF USING THE ENERGY RESOURCE OF THE ON-BOARD ACCUMULATORY BATTERY BY IMPROVING THE QUALITY OF CONTROLLING THE ELECTRIC QUADCOPTER'S PROPELLER DRIVES
Authors: Denisov Y. , Denisov О. , Bolotov G.
Published: March 2023

A review of the current state in quadcopters’ flight control systems showed that the electric drives of their propellers are performed according to single-circuit schemes with feedback on rotational speed in which the error in the results of monitoring the angles of roll, pitch, yaw is worked out by a control system with a PI or PID regulator. There is no astaticism load in such systems and the parameters of the current consumed from the on-board battery are not optimized. The consequence of this is a decrease of service life on-board battery and low quality flight control when the load changes. It is proposed to perform the electric drive system of the quadcopter’s screw according to a two-fold integrating structural scheme in which astaticism is provided during perturbations in control and load.

A transient speed characteristic based on the optimization results of the double-integration scheme with speed and current circuits in accordance with a symmetrical optimum the parameters of which do not meet the requirements of quadcopter’s high-quality control flight mode was obtained and do not contribute to an increase in the time of using the energy resource of the on-board battery. It is proposed to include additional smoothing differentiating links at its input to eliminate the shortcomings of the obtained transient characteristic of the electric drive system in terms of speed. The parameters of these links were found using the compensation conditions. The obtained transient characteristics of the electric drive system of the quadcopter’s screws in terms of speed and current do not have sudden changes in the adjustable value and do not have overregulation. The result of such parameters in transient characteristics is high-quality control of the quadcopter’s flight mode and an increase in the time of using the energy resource of the on-board battery.
PROPOSALS REGARDING JUSTIFICATION OF REQUIREMENTS FOR INDICATORS OF STANDARDIZATION AND UNIFICATION OF MILITARY PRODUCTS TAKING INTO ACCOUNT THE VOLUME OF ITS PRODUCTION
Authors: Dmytriieva V. , Dmytriiev V.
Published: March 2023

The article is devoted to the analysis of the expediency of establishing high quantitative indicators of the level’s unification of military products and the formation of a methodical approach to justifying the requirements for these indicators, taking into account the volume of production.

The requirements for standardization and unification (StU) are put forward in order to ensure high quality of products by reducing the terms and costs of their design and production preparation, as well as reducing the costs of samples operation (repair). Compliance with standards in Ukraine is a voluntary procedure but the Ministry of Defense during the development of tactical and technical tasks for the implementation of work on the creation (modernization) of special products puts forward requirements for compliance with standards (on the basis of consensus with the developer or manufacturer), including to StU. Also, the achieved quantitative indicators of the level of unification are evaluated according to the stages of work performance and during tests.

It is known that the cost of a unit’s production depends on the volume of its production: the more units of production (samples) are produced, the lower the cost’s unit of production, as the specific (per unit of production) cost of development, preparation of production and actual production of products decreases. The article considers cases when it is inappropriate to set high StU indicators and the proposed general methodical approach to justifying the values of StU indicators of military products, taking into account the volume of their production. The specification of methodological instructions requires further research taking into account the practice of development (production) work and testing of products by their types.
ANALYSIS OF FACTORS AFFECTING THE PROCESS OF DEMINING THE TERRITORY CONTAMINATED BY EXPLOSIVE OBJECTS
Authors: Krivtsun V. , Lyashenko V. , Kuznecov V.
Published: March 2023

The experience of conducting military operations in modern military conflicts has shown that one of their dangerous consequences is the contamination of territories with explosive objects which pose a threat to both the military and the civilian population. At the same time, one of the main problematic issues is the significant excess of the rate of mine weapons development in comparison with the rate’s development of mine countermeasures. Ukraine, due to the full- scale aggression of the Russian Federation is no exception, as it has found itself among the countries that are the most contaminated by explosive objects in the world that in its turn requires a large amount of time, forces and means for reconnaissance and demining of territories. At the same time the enemy uses the entire range of mine weapons available to him despite the prohibition of using some of their types by international conventions. In addition to mine weapons, unexploded ordnance poses a great danger. In order to carry out combat tasks related to the reconnaissance of the area for the presence of mines and the development of passages in minefields, clearance units are created from among servicemen of the engineering forces which are equipped with reconnaissance and demining kits. Demining teams from other ministries and agencies are created in addition to servicemen of the Armed Forces of Ukraine to clear territories of explosive objects under conditions of the absence enemy’s fire. The effectiveness of the above-mentioned tasks will largely depend on a number of external and internal factors.

The article analyzes the main factors that affect the task effectiveness in reconnaissance of the area for the presence of explosive objects and demining as well as the creation and functioning of the remote-controlled demining system.
REGARDING THE ORGANIZATION OF THE INFORMATION SECURITY PROCESS OF THE AIRCRAFT’S LIFE CYCLE COMPONENT
Authors: Kuzmich O. , Arkushenko P. , Andrushko M. , Ratushny S.
Published: March 2023

In recent years a number of significant changes have taken place in the field of control, regulation and management in the development processes, manufacture and aircraft’s operation, new international requirements and standards in the field of ensuring flight safety have been put into effect. Large-scale implementation of information technologies in the supporting the technical operation processes of aircraft and monitoring safety of aviation activity is being carried out.

The analysis of modern views on the provision in the information component of the aircraft life cycle indicates the need to build such an information and analytical system which will be based on the software-modular principle and will allow through separate modules, information and analytical data to be used by the appropriate categories of specialists in their areas of professional activity.

This article is devoted to consideration of the expediency and necessity of building a loss-modular information- analytical system and some of the latest approaches to reduce the negative impact on the operation of aircraft’s during their life cycle of such factors as the time interval of decision-making which in turn has a direct impact on safety flights. At the same time, the issues of tasks formation in the information provision and supporting process’ development, manufacture and subsequent mass long-term operation of newly created and promising aviation equipment are considered aimed at the further development of innovative approaches to the provision of a complex interdisciplinary system of support for the technical and aircraft’s flight-technical operation during their lifetime cycle.
METHODOLOGICAL FOUNDATIONS OF COUNTRY’S INFORMATION SECURITY CONSIDERING THE CONDITIONS OF THE CURRENT STAGE’S DEVELOPMENT
Authors: Kucherenko Y. , Aleksandrov O. , Nosyk A. , Kamak Dmytro
Published: March 2023

The article provides methodological foundations of information security in the state as one of the Ukrainian national security components. The complex conditions in the modern period of the Ukrainian state-building process are revealed in detail. These conditions are determined by the influence of a number negative external and internal factors, namely: the process of a new political geography formation in the world; the spread of national movement’s influence on relations between countries and within society; the embodiment of a full-scale military invasion by the russian federation; aggravation of interstate economic and territorial contradictions; an increase in internal conflicts of ethnic and religious nature in the country; growth of crime and corruption in the state; the struggle of different parties and social organizations for leadership among themselves; the uncontrolled proliferation of weapons; the low economic state of the country and the decline in the living standard of the majority country’s population and more.

The system of the state information security is presented. Its main components are determined and the sources are classified according to the groups of influence on its foundation which represents the information. It reveals the mechanism for adapting the system to protect the information sphere from changes in external and internal factors affecting it.

It is shown that prevention of influence on information space of our country and its electronic resources and also the state management’s system including the military automated control systems, especially in conditions of conducting full-scale armed aggression from the side of the russian federation is the priority task which solution will provide observance of an appropriate national state’s security level, regarding one of its basic components (information security) at a proper level.

The results of research is advisable to use by researchers and teaching staff dealing with information security of the state on a systemic level when developing the concept and program of creating an adaptive system protection in the information sphere affecting the overall state of Ukrainian national security at the present period of its location.
BASIC PRINCIPLES OF IMPROVING THE ACCURACY OF TEMPERATURE MEASUREMENT BY NON-CONTACT METHODS
Authors: Lappo I. , Chervotoka О. , Herashchenko M. , Prykhodko S.
Published: March 2023

Statement of the Problem. The development of methods and means for measuring temperature and improving the accuracy of measurement, as well as the study of thermal processes of temperature distribution is a promising and urgent scientific task.

Analysis of recent research and publications. The analysis of professional literature has shown that at present the problem of studying the temperature distribution in a particular field of activity has already been studied to some extent. However, the practical implementation of methods and means to improve the accuracy of temperature measurement is not sufficiently developed.

The purpose of the article is to determine the fundamental factors by analyzing the theoretical and experimental material related to improving the accuracy of temperature measurement and the study of thermal processes during temperature measurements by non-contact method.

Non-contact methods allow temperature measurement at a distance without direct contact with the object of measurement and are based on measuring the surface temperature of the object using infrared devices: pyrometers and thermal imagers. A pyrometer allows to measure the temperature of a local point of the measurement object, a thermal imager is used to visualize temperature fields. It is established that pyrometric measurement methods are based on determining the parameters of thermal radiation of the object without disturbing its temperature field. High accuracy of measurement results is achieved due to individual selection of filters and narrow spectral range.

Conclusions. The analysis made it possible to note that the main factors that affect the accuracy of the measurement results by the pyrometer include the following: the change in the emissivity of the measurement object depending on the wavelength in the spectral range and on the temperature in the measurement range; the presence of radiation absorption in the medium between the pyrometer and the measurement object (the presence of a significant amount of dust, smoke or steam in the air in front of the sample reduces the accuracy of the measurement); geometric parameters of the field of view (visibility index) of the pyrometer Taking into account these factors in practice will increase the accuracy of the temperature measurement results by the pyrometer.
DIRECTIONS IN RELATION TO IMPROVEMENT OF SYSTEM OF LOGISTIC PROVIDING OF SOLDIERY PARTS (SUBDIVISIONS) AT PLACING IN THE FIELD TERMS IN THE MODERN ARMED CONFLICTS
Authors: Startsev V. , Kolomiitsev O. , Gurin O. , Tretiak V. , Pustovarov V. , Oliinyk R.
Published: March 2023

Ensuring the security and reliable defense of a military camp is necessary for any locality. However, due to the specificity and limitations of each region, they lead to the usage of appropriate measures that are adapted to the existing reality. Other issues related to the organization and maintenance of the field camp are determined primarily by security considerations. Therefore, the camp operates as a fully integrated system of deployed armed forces infrastructure which is designed to initially provide basic services and facilities for the location with the ability to improve over time by adapting to needs. The functional structure allows you to predict the spatial distribution of objects and improve the organization of the entire field camp. There are two main types of infrastructure within the camp: service and logistics (rear). In the conditions of operations as part of foreign missions, armed contingents of the NATO member states armies equip field camps of various types. According to the duration of usage, field camps are divided into: mobile (short term of placement), typical (up to a year) and foreign garrisons – large points of long-term placement of a military contingent (term of more than a year). The key task regarding the deployment of field camps is the placement of combat units (units) with all equipment, weapons, military and special equipment and other means in the deployment areas without long-term preparation of the infrastructure and material and technical base. The article presents the analysis, principles and approaches to the construction of the necessary infrastructure for the field deployment of armed contingents of the NATO armies member states when performing missions. The structure of a modern universal mobile complex of logistics support is determined and it consists of mobile modules (platforms) corresponding to their specific purpose. The ways of new global developments in the system of locating and ensuring the vital activity of personnel during the execution of combat tasks are presented. Views were considered ,recommendations were made and directions for improving the system of logistical support of military units (units) when deployed in the field in modern armed conflicts were discussed, as well as the expediency of equipping field camps according to the block-module system.
METHOD OF THE SENSOR SYSTEMS' SYNTHESIS AND DRONES FOR IDENTIFYING THUNDERSTORM ACTIVITY'S AREAS
Authors: Tymochko O. , Afanasiev V. , Mogylevska V.
Published: March 2023

A feature of the aviation use in various physical and geographical conditions, in the event of emergency situations, in combat operations is the performance of tasks in the conditions of limited existing navigation and meteorological support systems functioning. Ensuring flight safety , monitoring the state and changing meteorological conditions can be implemented through the use of alternative solutions.It is suggested in the work to choose as a direction of research modern technologies that are introduced in various spheres of life, primarily on issues of national security and defense. These areas include the use of unmanned aerial vehicles (UAVs) to solve various problems, modern infocommunication technologies in which the tasks of wireless data exchange and electronic components with low power supply are considered. The integrated use of such technologies makes it possible to expand the possibilities of monitoring meteorological conditions in mountainous areas, the coastal zone where the capabilities of stationary meteorological support systems are limited. A method for the synthesis of sensor systems and UAVs is presented and that makes it possible to monitor atmospheric parameters and, based on the analysis of the data obtained, to identify zones of thunderstorm activity. The method is based on the use of prognostic models for calculating the indices of the atmospheric convection occurrence. The values of the calculated indices are the basis for the forecast of thunderstorm activity. The conditions for the application of these models is the determination of atmospheric parameters at different heights, the value of which is determined by the level of given isobaric surfaces. Such measurements are proposed to be implemented on the basis of a monitoring sensor network’s creation, the main elements of which are sensor systems, unmanned aerial vehicles and wireless data exchange technologies. The assessment of the possibility of implementing the proposed method was carried out by conducting experimental studies and comparing the results obtained with the data of existing systems for monitoring meteorological conditions. It is confirmed that the results of the study can serve as a basis for creating both local systems for monitoring thunderstorm activity and as part of integrated monitoring systems that ensure the safe and efficient use of airspace by manned and unmanned aerial vehicles.
MATHEMATICAL MODELING OF THE STRENGTH OF PARACHUTELESS AIRDROP SYSTEMS FROM HELICOPTERS
Authors: Chupryna V.M. , Fedenko V.M. , Cherednikov O.M.
Published: March 2023

The article is devoted to the simulation of parachuteless airdrop system from helicopters during tests. The issue of testing the equipment strength for parachuteless airdrop is considered in detail. Simulated mathematical modeling of the structural strength characteristics of the parachuteless airdrop system was performed. An assessment of the power strength elements of the removable on-board equipment for parachuteless airdrop design from helicopters is given.
Analyses of the Effects of Urban Population Growth on the Physical Environment of the Urban Secondary Schools in Anambra State
Authors: Nwike E. C. , Okoye C. O. , Nwike I. S.
Published: March 2023

This study analyzed the effects of urban population growth on the physical environment of the urban secondary schools in Anambra State. The pursued objectives were: to determine the number of schools and staff in each selected school in the study area, determine the effects of urban population growth on the selected secondary schools in the study area and the level of significance of the effects of population growth on the physical environment of the study area. The study adopted descriptive survey research design having two well-structured copies of questionnaire been administered to two sets of the population target. Four hundred (400) copies of the questionnaire were administered and three hundred and eighty-one (381) were returned. The stratified random sampling technique was adopted in the field sampling. The analyses of the responses from the respondents show that the following are the effects of population growth on the physical environment in schools: unplanned de–vegetation occasioned by loitering students; remarkable defacing and deterioration of the school compounds and ecstatic beauty of the landscape; compounds most times littered with wastes; numerous track routes are created to alter the walkways enshrined in the school designs; presence of spillover waste receptacles; among others. The test of hypothesis showed that there is significant effect of population growth on the physical environment of the schools. The study therefore recommended that: more teachers should be employed to stabilize student to teacher ratio; formulation and implementation of legislation on the number of students a class should have and policy to control student’s enrolment in line with the capacity of each school in accordance with UNESCO’s recommendation of 1:25 Teacher and Students ratio. Improved infrastructural facilities to balance population increase within the schools.
Šabbath (שַׁבָּת) in Leviticus 25:2-5 as a Response to Environmental Degradation in Northern Nigeria
Authors: Umaru Victor
Published: March 2023

Environmental deterioration has taken a long time to become a global concern since it was first articulated as a scientific problem. Environmental degradation was formerly considered an abstract idea, but it is now far from abstract, defining people’s lives. Thrilling weather events and increased variability in weather patterns have severe consequences for societies that rely on Land, lakes, and seas for food and income. Due to insufficient knowledge, citizens’ responses to environmental deterioration have been limited by a fundamental lack of relevant, helpful information for Northern residents. In the north, the civilized world’s heavy media coverage and public awareness campaigns have been lacking, particularly outside major urban areas. The extent to which Nigerians comprehend environmental degradation will determine how they respond. Unfortunately, little is known about how Northerners perceive and comprehend environmental degradation today. By utilizing the Biblical wisdom revealed in Leviticus 25:1-5, this article aimed to be a voice and source of knowledge for the targeted audience. The study used the lessons learned from the literature to help Northern Nigeria address its existential dilemma. A diachronic approach to the text is used, with the historical-grammatical method fully complemented.
Customary Land Delivery Systems in Botswana
Authors: Emoh Fidelis Ifeanyi , Kalabamu Faustin T.
Published: March 2023

Land is central to the development of any nation and, therefore, the way and manner through which it is procured and accessed for the welfare of the people becomes of paramount importance. While numerous countries in Sub-Saharan Africa have adopted freehold and other foreign land tenure systems, Botswana is one of the few countries that has retained its customary land delivery systems notwithstanding its far-reaching socio-economic and political transformations. The country has, however, introduced laws and institutions (such as the Tribal Land Act and the Land Boards) to modernize the customary land delivery system. The aim of this Chapter is to examine and assess the evolution of customary land tenure system in Botswana and the effectiveness the modern laws and institutions. The study examines the rules, procedures and processes for acquiring and transferring customary land rights in Botswana as well as the strengths and weaknesses of formal and informal land delivery mechanisms that have emerged as a result of the commoditisation of customary rights. The role of Land Boards and the Tribal Land Act in land accessibility will be closely examined and critically analysed. The study concludes with recommendations on how the customary land delivery system may be enhanced.
Celebrity Ad Campaigns: How Celebrities are leveraged by Indian Corporates
Authors: Wij Shaina
Published: March 2023

This research paper delves into the role of Indian celebrities in brand endorsements and their ROI to brands. As celebrity endorsements are one of the most preferred marketing tactics of brand managers, it is important to evaluate their effect on the target consumer. Some questions like, does a celebrity face help to drive sales? Or is the brand value of a company directly proportionate to the stature of the celebrity associated with it? Or Does a popular face bring instant publicity for the brand? This research paper gathers insight from young Indians, middle-aged adults and Indian marketing experts to find out brand recognition and popularity basis its celebrity association. The paper also deep dives into the perception of the brand when the associated celebrity is surrounded by scandals and bad press.
Effect of Customer Satisfaction On the Profitability of Fast Food Outlets in Akwa Metropolis of Anambra State
Authors: Chendo Nkoli Augustina
Published: March 2023

The study examined the effects of customer satisfaction on the profitability of fast food industry in Akwa Metropolis of Anambra State. The specific objective is to determine the extent to which customer service affects the profitability of fast food industry in Awka metropolis. To evaluate the extent to which customer experience affects the profitability of fast food industry in Awka metropolis. To examine the extent to which product quality affects the profitability of fast food industry in Awka metropolis. The research utilized a survey research design method, a structured instrument developed by the researcher to reflect such options as strongly agree, agree, undecided, disagree and strongly disagree popularly refereed as five (5) points Likert scale was used to obtain information from the respondents. The population of the study comprised of 324 employee of fast food in Akwa metropolis.297 copies of questionnaires was duly completed and returned showing 96% response rate. Research hypotheses were tested using Chi-square. Findings from the study show that Customer service has significant effect on profitability of fast food industry in Awka metropolis. Customers experience has significant effect on profitability of fast food industry in Awka metropolis. Product quality has no significant effect on profitability of fast food industry in Awka metropolis. Maintaining existing customers should be a better option than chasing for new because a customer who is satisfied will have a positive dissonance about the service and who always recommend the service to friends and family who are potential customers. Further research should be carried out in order to enhance the understanding of the concepts of service quality and customer satisfaction, how they are measured because they are very important for service organizations in terms of profitability, growth and market share.
Correlation of potentials and challenges of digital advertising with consumer behaviour in Delta State, Nigeria
Authors: Emuobasa Ivwrighen Hannah
Published: March 2023

This study is examined the correlation of the potentials and challenges of digital advertising with consumer purchasing behaviour in Delta State, Nigeria. The scope of the study illuminated the potential and challenges of digital advertising while highlighting trends and factors of consumers’ purchasing behaviour. Following a descriptive research design, the questionnaire was used to collect data from 400 respondents drawn from the three senatorial zones in Delta State. Stata software 15.0 was used to test hypothesis and deductions were made from findings that the potential of digital advertising is helping businesses to be more visible not minding the challenges it is facing. Also drawn is the conclusion that despite the triggering trends and constraining factors of consumer purchasing behaviour, digital advertising remains viable as long as digitalization is metamorphic.
Jouissance in Association or Dissociation? psycho-linguistic Signals of Kristeva’s Psychoanalytic Concept of “Abjection” in Morrison’s Beloved
Authors: Haratyan Farzaneh , Yanling Zhang
Published: March 2023

Kristeva’s description of motherhood as a "demented jouissance," the pleasure of the pain, reveals the ambivalence of love and hate relationship as the child attempts for individuality by detaching from her mother and a woman within herself. It is an excruciating experience for both mother and daughter since the female identity is not delimited, autonomous, separated, or individuated. Morrison’s Beloved is saturated with conversations that signal actual utterances in the real world, manifesting Kristeva’s concept of abjection through mother-daughter conversational analysis. This study is concerned with how conversational language in terms of syntax, semantics, pragmatics, and lexico-syntaic choices can be a psycho-linguistic indicator of psychological functioning. Specific linguistic style, lexical choices, or syntactic variations used by characters implicate psychological tendencies and inclinations since the mental function is a constituent of the textual structure. This article intends to broaden the insights regarding Kristeva's notion of “abjection” in mother-daughter relationship.
Un système alimentaire métropolitain à São Paulo
Authors: Proust Angèle
Published: March 2023

Dans cet article il est question d’interroger la place des marchés de gros dans le système alimentaire de São Paulo et d’évaluer leur potentiel en termes de gouvernance urbaine pour la métropole. Les marchés de gros polarisent des denrées produites à une échelle continentale et assurent un approvisionnement constant jusque dans les marges. Pourtant, le caractère hautement centralisé de la distribution alimentaire témoigne aussi des fragilités d’un système de production déterritorialisé qui tend à favoriser les espaces lointains au détriment de la ceinture maraîchère métropolitaine. Nous nous appuierons sur cet exemple pour interroger la résilience et la durabilité du système alimentaire à São Paulo et discuter la mise en œuvre d’une gouvernance alimentaire.
Timişoara, de la petite Vienne du Banat à la Capitale européenne de la culture
Authors: Dargaud Amandine
Published: March 2023

Depuis la chute des régimes socialistes en Europe de l’Est, la volonté institutionnelle de redéfinition de l’image et de l’identité des villes postsocialistes passe par la valorisation du patrimoine pré-socialiste d’une part et le rejet des mémoires et des héritages socialistes d’autre part. Ainsi, à Timişoara en Roumanie, la municipalité met en place des politiques de renouvellement et de marketing urbains centrées sur la patrimonialisation des quartiers historiques et la mise en valeur du passé austro-hongrois. Mais ces politiques se heurtent à la faiblesse des outils institutionnels, aux critiques de la mise en récit dominante de la ville promue par les acteurs institutionnels et leurs relais – en particulier l’association TM2021 en charge de la préparation de l’événement Capitale européenne de la culture en 2023 –, mais aussi à la permanence d’héritages du socialisme dissonants voire conflictuels dans le contexte de l’européanisation.
Multi-spécificité, mobilités pastorales et environnement en Mongolie
Authors: Riaudel Jeanne
Published: March 2023

Le pastoralisme mongol se caractérise par une mobilité humaine et animale importante à l’échelle annuelle mais aussi quotidienne. Ces mobilités sont conditionnées par de nombreux facteurs économiques, sociaux, culturels et environnementaux. Cet article cherche à exposer la méthodologie et à explorer les résultats d’une enquête de terrain de trois mois dans le district de Shinejinst dans la province de Bayanhongor, autour des dynamiques et des enjeux d’un modèle économique pastoral nomade fondé sur la mobilité de troupeaux multi-spécifiques, en s’interrogeant sur la capacité d’adaptation humaine et animale aux nouvelles contraintes environnementales.
Formal conjugacy growth in graph products I
Authors: Ciobanu Laura , Hermiller Susan , Mercier Valentin
Published: March 2023

In this paper we give a recursive formula for the conjugacy growth series of a graph product in terms of the conjugacy growth and standard growth series of subgraph products. We also show that the conjugacy and standard growth rates in a graph product are equal provided that this property holds for each vertex group. All results are obtained for the standard generating set consisting of the union of generating sets of the vertex groups.
Otoskleroz Tanı ve Tedavisinde Kişisel Uygulamalarım
Authors: ÖZKARAKAŞ Haluk
Published: March 2023

Otoskleroz; bir ya da iki kulakta genellikle iletim tipi,
daha az oranda mikst , çok daha az oranda sensörineural
(SNİK) işitme kaybına neden olan otik kapsülün bir
hastalığıdır. Petröz kemikte en sıklıkla oval pencere ön ve
arka kısımlarında görülen spongiotik odaklar, kokleada
yaygın kemik dekalsifiye alanlarının görülebileceği
şekilde de ilerleyebilir. Genetik faktörler, Kızamık
virüsü, hormonal değişim dönemleri hastalığın oluşması
ve manifest hale geçmesinde rol oynamaktadır. Tedavisi
cerrahi veya işitme cihazı ile işitmenin düzeltilmeye
çalışılması yöntemlerinden oluşur.
Bu makalede yıllar içinde kişisel deneyimimin
sonuçlarını öneriler halinde sıralamayı aamaçladım.
Önerilerimi maddeler halinde sıralayacak olursam:
1) Ameliyat öncesinde riskler ve hastanın olası işitsel
kazanımı hakkında çok detaylı bilgi verilmeli, kazanım
düşük olabilecek veya hasta yine işitme cihazına mahkum
olacaksa operasyondan kaçınılmalıdır.
2) Cihaz yönünde ilerlenecekse klasik hava yolu cihazları
ve/veya çoğu zaman daha yararlı olabilecek olan kemiğe
sabit işitme cihazları dahil kemik yolu cihazları çok
detaylı değerlendirilmelidir. Saf iletim tipi işitme kaybı
olan bir hastada hava yolu cihaz önermek seçenekler
arasında en verimsiz olanıdır.
3) Operasyona karar verildi ise öncesinde Temporal
kemik BT ile fasial kanal açıklığı, geçişi, semisirküler
kanalların durumu, iç kulak kanalı genişliği çok detaylı
değerlendirilmelidir.
4) Operasyon sırasında; epinefrin içeren solüsyonların
enjeksiyonu, timpanomeatal flebin poziyone edilmesi,
belli noktaların fiksasyonlarının kontrolü ve bunlar
doğrultusunda hangi uzunluktaki pistonla nasıl
ilerleneceği değerlendirilmelidir. Uzun piston, ven presi
odada mutlaka bulundurulmalıdır.
Otoskleroz ve stapes cerrahisi için literatürde sayısız
örnekler mevcuttur. Tarihçe ve fizyopatoloji konusunda detaya girmeksizin henüz öğrenme gelişme aşamasında
olan genç meslektaşlarımın başarı şansını artırmak
amacı ile aşama aşama operasyon ön hazırlıklarını ve
işlem basamaklarını kendi uygulamam doğrultusunda
belirtmeye çalıştım.
Gürültünün Patofizyolojisi ve İşitme Sistemi Üzerindeki Etkileri
Authors: SUNAR Füsun , SÖYLER Dilek , Aygen TOPÇUOĞLU Elif , ŞİRİN KESKİN Şeyma Keziban
Published: March 2023

Gürültü, işitme sistemi üzerinde geçici veya kalıcı etkiler oluş-
turan rahatsız edici sestir. Gürültüye bağlı işitme kayıpları ise

yetişkinlerde görülen en önemli işitme kaybı nedeni olmakla

birlikte aynı zamanda en yaygın meslek hastalıklarından biri-
sidir. Gürültünün patofizyolojisini ve işitme sistemine ne gibi

etkileri olduğunu anlamak, bu kayıpların oluşumunu önlemek
için önemlidir. Bu bilgiler doğrultusunda çalışmanın amacı,

gürültünün patofizyolojisi ve işitme sistemi üzerindeki etkile-
rinin araştırıldığı çalışmaları sistematik olarak derlemektir. Bu

araştırmaya son 10 yıl içerisinde gürültü patofizyolojisi ve gü-
rültünün işitme sistemi üzerindeki etkileri ile ilişkili elektronik

veri tabanlarında yayınlanan makaleler dâhil edilmiştir. Anah-
tar kelime olarak “gürültü, patofizyoloji, işitme kaybı, işitme

sistemi’’ kullanılmış olup konu ile ilişkili bulunan yayınlardan
elde edilen bilgiler derlenmiştir. Gürültü, patofizyoloji, işitme
kaybı ve işitme sistemi anahtar kelimeleri ile elektronik veri
tabanlarında yapılan araştırmanın güncel olması amacıyla son
10 yılda yayınlanmış 297 makaleye ulaşıldı. Bu makalelerden

konuyla ilişkisi olan 23 makale değerlendirmeye alındı. Değer-
lendirmeye alınan 15 makale derleme formatında olup gürül-
tünün patofizyolojisi, işitme sistemi üzerine etkileri ve GBİK

(gürültüye bağlı işitme kaybı) ile ilgili güncel bilgilerin kapsam-
lı olarak derlenmiş olduğu yazılardı. Geriye kalan 8 makale ise

klinik deneyler ve kontrol çalışmalarını içermekteydi. Çalış-
malar gürültünün patofizyolojisi ve farklı meslek gruplarının

değişik sürelerle gürültüye maruz kalmaları sonucu, işitme
sistemlerinde oluşan etkilerin incelendiği yazılardı. İncelenen

çalışmalar sonucunda gürültünün; iç kulak, tüy hücreleri, işit-
sel yollar ve işitsel korteksi etkilediği bulgusuna ulaşılmıştır ve

en sık gözlenen hasarların işitme kaybı, gürültüde konuşmayı

anlama zorluğu ve tinnitus olduğu gözlemlenmiştir. Son 10 yıl-
da yapılan çalışmalar daha çok GBİK üzerine odaklanmış ve

gürültünün patofizyolojisi hakkında çok az çalışma yapılmıştır. Gürültünün patofizyolojisi ve altta yatan mekanizmalar hak-
kında daha fazla çalışmanın yapılması GBİK’in önlenmesine

ve prevelansının azalmasına katkı sağlayacaktır. Sonuç olarak
gürültünün işitme sisteminde birçok etki oluşturduğu ve bu

etkilerin bireyin yaşam kalitesini olumsuz yönde etkilediği bu-
lunmuştur. Bu nedenlerle; işyerlerinde gürültü ölçümleri yapıl-
malı, gürültü seviyesi 85 dB’i geçmemeli ve çalışanların kulak

koruyucusu kullanmaları önerilmektedir.
Beslenmenin İşitmeye Etkisi
Authors: ÖZER Havva , YILDIZ Büşra
Published: March 2023

Yaygın bir hastalık olan işitme kaybı, son verilere göre her beş
kişiden birini etkilemektedir ve bu oranın yaklaşık 30 yıl içinde
her dört kişiden biri olacağı öngörülmektedir. İşitme kaybına
neden olan birçok etken vardır. Bunlardan biri DSÖ tarafında

işitme kaybı etiyolojisine en son dahil edilen beslenme duru-
mudur ve bu konu son yıllarda beslenmenin işitmeye etkisi

üzerine yapılan epidemiyolojik çalışmaların artış göstermesi ile
önem kazanmıştır. Bu çalışmada, çeşitli beslenme faktörlerinin
işitmeye olan etkisi konusunda literatürde yapılan çalışmalar
incelenmiştir. Yapılan çalışmalar; mikro besin eksikliklerinin,
protein-enerji yetersizliklerinin, obezitenin ve yüksek oranda
karbonhidrat, yağ ve kolesterol tüketiminin işitme kaybı riskini
arttırdığını göstermektedir. Buna karşın sağlıklı bir diyetin ve
antioksidan takviyelerinin, koklear kan akımını düzenleyerek
işitme kaybı riskine karşı koruma sağladığı görülmektedir.
Tüm bu veriler dikkate alındığında bireylerin işitmelerinin

değerlendirilmesinde odyolojik test bataryasının yanı sıra bes-
lenme durumları da dikkate alınmalı, işitme kaybının ilerleme-
sinin önüne geçmek veya ilerlemeyi yavaşlatmak amacıyla di-
yetlerin ve antioksidanların kullanılabileceği unutulmamalıdır.
Pediatrik Grupta Dil ve Konuşma Değerlendirme Testleri
Authors: TÜRK Çağla
Published: March 2023

Pediatrik grupta, normal gelişim gösteren çocuklarda işitme,

dil ve konuşma gelişiminin aşamalarını bilmek, bu becerilerde-
ki bozukluk ya da gecikmelerin ayırt edilmesinde yol gösterici

olmaktadır. İşitme kaybı varlığında, kaybın erken dönemde

saptanması ve uygun müdahalelerin gerçekleştirilmesiyle ço-
cuğunun normale yakın bir gelişim süreci geçirmesi sağlanır.

Uygun müdahalelerin içeriğinde çocuğun yaşına, gelişim sü-
recine uygun işitme ve dil eğitimleri bulunmaktadır. Erken

tanılanan, erken cihazlandırılan çocuklar için işitme ve dil

gelişim seviyelerine uygun eğitim programları olmazsa olmaz-
dır. İşitme ve dil eğitimi ile çocuğun ifade edici ve alıcı dilini

geliştirmesi desteklenir. Dil ve konuşmayı değerlendiren testler

ile, yapılan bu müdahalelerin ve rehabilitatif yaklaşımların fay-
dasını ve çocuğun mevcut gelişim düzeyini belirlemede, tanıya

gitmede kullanışlı ve pratik değerlendirme ölçütleri sağlanmış

olur. Dil ve konuşmayı değerlendirme testlerinin multidisipli-
ner çalışmalarda kullanımı, çocuğun gelişiminin farklı yönle-
riyle ve detaylıca değerlendirilmesini, bu değerlendirmelerin

bilimsel çalışmalara ışık tutmasını sağlayacaktır. Dil ve konuş-
mayı değerlendirme testleri ile çocuğun alıcı ve ifade edici dili

değerlendirilebildiği gibi, belirli dil gelişimsel bozukluklara

yönelik olarak yapılan afazi, kekemelik gibi durumları değer-
lendirmek üzere geliştirilmiş testler de mevcuttur.

Bu derlemede pediatrik grupta kullanılan dil ve konuşmayı
değerlendirme testlerine odaklanılmıştır. Bu bağlamda Türkçe
Erken Dil Gelişimi Testi, Türkçe İfade Edici ve Alıcı Dil Testi,
Türkçe Okul Çağı Dil Gelişim Testi, Okul Öncesi Dil Ölçeği,
Resim Kelime Tanıma Testi, Ankara Artikülasyon Testi, Erken

Okuryazarlık Testi, Türkçe Sesletim ve Sesbilgisi Testi, Keke-
melik Şiddeti Değerlendirme Aracı ve Afazi Dil Değerlendir-
me Testi’ne değinilmiştir. Bu araştırma aracılığıyla, bu testlerin

amaçları, uygulanacağı yaş grupları, geçerlik ve güvenirlik bil-
gileri, içerikleri, materyalleri, alt testleri, puanlandırma sistem-
leri ve test maddelerinin dağılımı bildirilmiştir.