MANAGING THE FINANCIAL STABILITY OF ENTERPRISES IN WARTIME
Authors: Rudenko M. , Tretiak N. , Kravchenko O. , Kharchenko O. , Plynokos D. 
Published: January 2025

Russia's full-scale armed aggression against Ukraine has led to significant economic, environmental and financial losses for the country. The destruction of the infrastructure of cities and towns, disruption of logistics chains between enterprises, loss of markets for finished products, lack of electricity, rising resource costs, and mass migration of skilled workers abroad have led to an economic crisis for Ukrainian enterprises, namely the loss of their financial stability, independence, competitiveness and solvency. Therefore, today's challenges require an analysis of the financial condition of enterprises, in particular financial stability, in order to identify factors that negatively affect the results of their activities and suggest ways to strengthen their competitive position, increase market share and achieve other tactical and strategic goals. Nowadays, when enterprises need to maintain their positions in the market, preserve assets, not lose solvency, and strengthen financial performance, the issue of managing their financial stability becomes a priority.
The functioning of enterprises in the current difficult conditions of martial law increases the importance of the analysis of financial stability as a necessary component of the enterprise management process. The practical implementation of this direction of analysis is, first of all, identifying opportunities to increase the efficiency of the enterprise's functioning, determining the prospects for its further development.
Financial stability implies the ability of the enterprise to maintain a given mode of functioning according to the most important financial and economic indicators. It indicates its ability to effectively manage finances and fulfill its obligations to creditors and other partners. This means that the enterprise can effectively develop, invest in business development, and also repel potential financial risks.
In the conditions of a military crisis, the main task of every business entity is to establish uninterrupted operation of the enterprise and ensure its sustainable economic development. An effective means of achieving this result is the implementation of an anti-crisis management mechanism in the enterprise.
Therefore, we have proposed a set of measures to increase the financial stability of enterprises, which is based on: a thorough analysis of the financial condition of the enterprise, including an assessment of its assets, liabilities, income and expenses; development of a strategy to increase profitability and reduce the costs of the enterprise; implementation of an effective system of accounting and control of financial transactions; diversification of sources of financing of the enterprise to reduce risks; development of a financial planning program for the short and long term; training and education of personnel in financial literacy and effective financial management.
The implementation of the proposed measures to increase the financial stability of the enterprise will reduce the risks of financial instability and ensure sustainable development. The systematic and comprehensive implementation of these measures will significantly increase the financial stability of the enterprise and ensure the stability of the enterprise's functioning in difficult war conditions.