bluuebunny/crossref_metadata_2025 huggingface dataset:
Health and Wellness Products: How Misleading Marketing in the West Undermines Authentic Yogic Practices: Greenwashing the Industry Isn’t Telling You
Authors: - Nagarjuna Reddy Aturi
Published: October 2024

Items marked as "normal" or "eco-accommodating" may not be as naturally or wellbeing cognizant as they show up. In addition, they emphasize the significance of consumer education in promoting sustainable consumption practices and avoiding misunderstandings of green-related terms. Additionally, this study found that female yoga practitioners and yoga-related products were the most frequently featured image categories in advertisements. This study discusses the implications for the ongoing commoditization of yoga and the function of advertorials in print magazines as the use and reach of native ads in digital media expand. Many aspects of a commercialized and objectified fitness culture and lifestyle brand are exemplified by media representations of yoga that primarily focus on thin, white, upper-class female practitioners wearing expensive apparel and accessories. It is essential to seek out genuine sources and instructors who uphold the yoga's traditions and tenets in order to engage in authentic yogic practices.
Methods to Enhance Mechanical Strength of 3D Printed Chitosan Scaffolds for Jawbone Regeneration
Authors: - Zaara
Published: October 2024

Current jaw reconstruction methods using autografts and allografts have limitations such as donor site morbidity, limited bone volume, and immunological rejection. As opposed to surgical methods synthetic biomaterials are used however they often fall short in providing the optimal combination of biocompatibility, mechanical strength, and customizable design required for effective jawbone reconstruction. 3D-printed chitosan scaffolds offer a promising alternative due to their biocompatibility, ease of customization, and potential for improved mechanical strength. This review explores strategies to optimize 3D-printed chitosan scaffolds for jaw reconstruction. We examine ways to increase their mechanical strength without compromising biocompatibility, with a particular emphasis on chemical modifications such as hydroxyapatite (HA) and beta-tricalcium phosphate (β-TCP) cross-linking and chitosan polyelectrolyte complex formation. We also discuss the critical roles that 3D printing processes (FDM and SLA) and intrinsic chitosan qualities (degree of deacetylation) play in making an ink printable. Optimizing 3D printing methods for chitosan-ceramic composites and exploring biocompatible additives to enhance printability are identified as key areas for further research. By addressing these challenges, 3D-printed chitosan scaffolds have the potential to become next-generation biomaterials for jaw reconstruction, revolutionizing the field through precise anatomical adaptation, enhanced osteoconductivity, controlled biodegradation, and the capacity for incorporating bioactive molecules, ultimately leading to accelerated bone regeneration and improved functional and aesthetic outcomes.
Analysis on How Digital Marketing Influence Consumer Behaviour
Authors: - Alman Bansal
Published: October 2024

Digital marketing is a type of marketing strategy that is gaining popularity day by day. Its use is very prominent as well in today’s time but not many know how to utilise it to its full potential while ensuring no rules or regulations or concerns are violated as such. For this reason, this research was conducted where the various approaches to digital marketing as whole as well as its opportunities and challenges were explored and how these aspects affect a consumer’s buying behaviour was also examined to holistically understand the role digital marketing can play in building or for that matter affecting a brand’s reputation along with its customer relationship that further might cast an impact on attracting and retaining clientele.
Digital Literacy and Its Use by the Elderly in Maharashtra
Authors: - Vinod Shah , - Subhash Salunke , - Deepak Phalgune , - B T Lawani , - Riya Shah
Published: October 2024

As technology increasingly becomes a part of our everyday lives, it is important to understand how the elderly generation is adapting to digital changes. This study digs into how comfortable the elder population with using digital technologies and devices on a daily basis – specifically in Pune, Maharashtra. The researchers employed a combination of surveys and interviews to comprehensively assess the current situation. Their findings revealed that older adults exhibit varying levels of comfort with digital technologies, encounter diverse challenges, and perceive distinct benefits from their use.
A review on food Safety challenges in Chilli (Capsicum annuum L) and mitigation measures
Authors: - Lakshmikanthan Aniraiventrakannan , - Dr D Chamundeeswari , - Dr J Mukkadan
Published: October 2024

Capsicum annuum L., often known as hot pepper or chilly pepper, is a vital vegetable crop and spice in the Solanaceae family. Since ancient times, people have used chilies as a flavoring, ingredient in food, and family medicine for a variety of illnesses, such as high blood pressure, arthritis, skin problems, and high cholesterol. They have also been used as a carminative, snack, stomachic, and refreshment, as well as a means of relieving pain in neuropathy and as a counterirritant in the treatment of lumbago and stiffness. Its organic design is to stop herbivorous creatures, parasites, and different microorganisms. The expression "capsicum" comes from the Greek word "kapsimo," and that signifies "to chomp". Dried chilly is susceptible to contaminants such as mould dirt and pesticides that must be removed to maintain the safety and quality of products.
How Augmented Reality (AR)is Revolutionizing Retail Marketing
Authors: - Vedant Pande
Published: October 2024

As technology evolves, Augmented Reality (AR) stands out as a transformative force in retail marketing. This paper aims to explore the innovative ways AR enhances customer experience, strengthens brand loyalty, and facilitates personalization. Through a thorough literature review and systematic literature review and systematic analysis, the study reveals key factors influencing AR’s application in retail, discusses its implications for omnichannel strategies, and anticipates future trends. Ultimately, this research contributes new theoretical perspectives and practical insights for the academic community and retail practitioners.
The Impact of Educational Quality on Student Performance (Case study Bosaso Elementary Schools)
Authors: - Ibrahim aden Jama
Published: October 2024

This study investigates the impact of educational quality on student performance in elementary schools in Bosaso. By examining key factors such as teacher quality, availability of educational resources, and school infrastructure, this research aims to provide insights into how these elements influence student academic outcomes. The study utilizes a mixed-methods approach, including surveys, interviews, and classroom observations, to gather comprehensive data from teachers, students, and parents.
Time Series Analysis of Onion and Potato Prices using Parametric Models
Authors: - Nishu Kumari , - Dr. Gaurav Varshney
Published: October 2024

This study presents a detailed analysis of onion and potato price series using parametric models, specifically Auto- regressive Integrated Moving Average (ARIMA) and Generalized Autoregressive Conditional Heteroscedasticity (GARCH). Data from various Indian markets were used to identify trends, correlations, and volatility. The findings indicate significant volatility in onion prices compared to potato prices, with both series demonstrating non- stationarity and non-normality. The ARIMA models were effective in capturing the seasonality and trends in the data, while GARCH models provided insights into the conditional variance.
Innovative Multi-Bit Test Pattern Generators with Variable LFSR Selection Mechanisms
Authors: - ROOPA K R , - BRUNDA s KOTIAN , - Dhanya shree U , - Karunya P , - Shardul S
Published: October 2024

Test Pattern Generators is an important module for testing Asynchronous circuits that guarantee fault detection. In this paper a multi-bit TPGs with tunable LFSR lengths is presented. Our method enables smooth transitions between various word lengths by dynamically selecting LFSR configurations based on control signals. For 4-bit to 7-bit combinational circuits, we have derived a polynomial-based LFSRs and shown effect of stuck-at-fault detections through extensive testing. It includes a discussion of instructional insights regarding fault coverage and digital circuit design. By bridging fixed and flexible BIST solutions, our adaptive TPG design improves fault detection capabilities.
An Enhanced LBPH Algorithm for Robust Face Feature Extraction
Authors: - Solomon Anab , - Godbless Mensah , - Edward Yellakuor Baagyere , - Mustapha Adamu Mohammed
Published: October 2024

From security systems to human-computer interaction, face recognition technology is a key component in many different applications. In this domain, the local binary pattern histogram (lbph) algorithm has shown great promise due to its ability in texture-based feature extraction and robustness.
In this study, the performance of lbph algorithm is improved by optimising important parameters: radius, number of neighbours and grid configuration. Tweaking these parameters systematically enable us to get the most success out of this algorithm. Lbph algorithm parameters has been tuned into a 5x7 dimensional matrix, which gives us total of 35 grids with equal width and height pixels. In other words, one central pixel plus 34 neighbouring pixels where the radii of 3 square neighbourhoods can be adjusted.
The study combines the experimental exploration with fine-tuning via machine learning approaches to optimize lbph algorithm. Finally, we have provided experimental results on intra-class and inter-class feature distribution analysis conducted on selected images taken under constraints and unconstraint environments. The performance of our novel 34N-LBPH algorithm showed very low values by obtaining intra-class average means of 0.031, 0.078, and 0.101 for three classes under constraint environment indicating the proposed 34n-lbph is robust for facial feature extraction. The findings suggest that our enhanced algorithm, 34 neighbour linear binary pattern Histogram (34N-LBPH) can effectively handle variations in lighting, expressions and occlusions, contributing to the advancement of facial feature extraction for face recognition.
Boro Jatragaan and Its emergence in Boro Society
Authors: - Thunlaisri Islary
Published: October 2024

‘Jatra Gaan’ is a strong medium of entertainment and education. When the Boro society was in deep slumber and exploited, the young educated section of the society, leaders took the initiative to write drama through which they can educate the illiterate section of people through entertainment to reform and unite the Boro Society. And this was possible through organization and magazines through which one can express their personal feelings, desires, hope to spread the awareness. The Jatra Gaan was most popular entertainment since 1919 to 1970s led by some Jatra Ostads. The episode of Boro Jatra Gaan are threatened to be extinguished without leaving the old dramatical works in printed form. The search of old ‘Palla’s and preservation of these through giving printed form have proved arduous and well-nigh impossible.
Lavender Cultivation and Jammu and Kashmir 'S First Purple Revolution
Authors: - Jasbir Singh Kotwal
Published: October 2024

Lavender cultivation has emerged as a transformative agricultural practice in Jammu and Kashmir, particularly in the Doda district, owing to the success of the Aroma Mission initiated by the Council of Scientific and Industrial Research (CSIR). This initiative, also referred to as the "Purple Revolution," has placed a spotlight on the commercial potential of aromatic farming. This paper explores the contribution of Jasbir Singh Kotwal, an engineering student at Jamia Millia Islamia Delhi and a native of village Pora bala ,tehsil Gandoh Bhalessa in Doda district, who has played a pivotal role in introducing lavender cultivation to his hometown. Kotwal’s unique approach merges his academic background in engineering with traditional agricultural methods, driving both economic growth and sustainable agricultural development in his local community.
Implication of Financial Services Marketing: A Study with reference to Behavioral Economics
Authors: - AMIT KUMAR
Published: October 2024

Abstract
Purpose – It has been argued that the insights provided by behavioral economics have profound
Implications for the study and practice of marketing. The purpose of this paper is to provide a detailed analysis of how such insights help enhance understanding of aspects of marketing and consumer behavior in financial services markets.
Design/methodology/approach – This paper looks at various facets of behavioral economics
Which it is felt provide particularly important and salient insights in the context of financial services. In particular, it studies loss aversion and prospect theory, status quo bias and defaults, framing and anchoring effects, hyperbolic discounting, availability effect and salience and over-confidence. In doing so, it provides a number of examples from the financial services context which provide insightful and informative insights for both commercial practitioners and policymakers. In each case, relevant phenomena are introduced and explained before providing a number of applications and examples from the financial services domain.
Findings – The authors find that the insights afforded by behavioral economics are useful in helping to explain various aspects of consumer behavior in financial services markets. It is shown that an understanding of the implications of behavioral economics may help in fashioning a choice architecture that is more likely to bring the desired consumer response, from either a commercial or policymaking perspective.
Practical implications – This analysis provides important insights for those responsible for the
Marketing of financial services, policymakers in the financial services domain, third sector agencies seeking to foster greater engagement with financial services and other interested parties.
Originality/value – The paper adds value by drawing together various aspects of behavioral
Economics, providing an analysis of their relevance to financial services marketing and offering
Numerous examples and applications.
Keywords-: Financial services, Behavioral economics, Consumer behavior in financial services,
Marketing
Paper type-: Conceptual paper
WATER INTAKE PATTERNS
Authors: - Bhagyashree Kulkarni , - Anmol Deshmukh
Published: October 2024

The current research titled, “Water Intake Patterns” is a comparative study aged 16-25 between girls and boys pertaining to overall effects due to inadequate quantity of water intake
Role of Encryption/decryption Key in Cryptography
Authors: - MEENU , - SARBJEET
Published: October 2024

Abstract — Cryptography is a powerful technique for securing data and communication. cryptography is a technique used to encrypt and decrypt the data. A technique encryption (hiding information) data will be encoded which is used to provide secure data to prevent from fraud user and hackers where decryption is used to convert the encoded data into user readable format. It is used for storage and transmission compression is a reduction in the number of bits needed to represent the data."Cryptography algorithms serve the crucial purpose of safeguarding sensitive data. As the internet has seamlessly integrated into our daily lives, experiencing rapid growth over recent decades, ensuring data security has emerged as a paramount concern for every individual connected to the web.

Data security guarantees that our information remains accessible solely to its intended recipient while thwarting any unauthorized alterations or tampering attempts. Achieving this high level of security necessitates the utilization of diverse algorithms and techniques. Cryptography encompasses methods that encode data through specific algorithms, rendering it indecipherable to the naked eye unless decoded using predetermined algorithms set by the sender.
Evaluation of Patient Safety Measures in the ICCU at Pune: A Comparative Study Against ISCCM Guidelines
Authors: - Kirti C Parankusam , - Neeraj Garg , - Sachin Kaikade , - Muskan Panwar , - Satya Choubey
Published: October 2024

Introduction: This cross-sectional descriptive study evaluated patient safety measures in the Intensive Coronary Care Unit (ICCU) of a tertiary care hospital in Pune, India, over 90 days.
Methodology: A validated checklist from the Indian Society of Critical Care Medicine (ISCCM) was used to assess compliance with established guidelines.
Result: The ICCU demonstrated high adherence to infrastructure standards and environmental controls. However, gaps were identified, including the absence of a portable CT scanner and inadequate counselling room size, emphasizing the need for further improvements to align with global best practices.
Recommendations include investing in a portable CT scanner and expanding the counselling room. This study underscores the importance of adhering to standardized safety protocols in critical care settings to enhance patient outcomes and reduce adverse events.
A Decade of Insights into Bilateral Adrenal Masses: Epidemiology, Clinical Profiles, and Therapeutic Approaches
Authors: - HAYAT AYNAOU , - HOUDA SALHI
Published: October 2024

Bilateral adrenal masses (BAMs) are rare, accounting for 10-15% of adrenal masses. Their diagnostic and therapeutic approaches differ from those of unilateral masses. This study aimed to analyze the epidemiological, clinical, paraclinical, and therapeutic profiles of BAMs. It is based on a retrospective analysis of 30 patient records from the Endocrinology, Diabetology, and Nutrition Department at CHU Hassan II in Fez, over a 12-year period.
The average age of the patients was 53 years, with a male predominance (53.3%). BAMs were symptomatically revealed in 46.7% of cases, incidentally discovered in 23.3%, identified during tumor staging in 20%, and associated with a genetic syndrome in 10% of cases. Clinical examination revealed hypertension in 23.3% of patients, an abdominal mass in 10%, signs of adrenal insufficiency in 10%, hypercortisolism in 6.67%, and hyperandrogenism in 16% of cases.
Biological assessment showed elevated urinary or plasma metanephrine derivatives in 9 patients, hypercortisolism in 3 patients, adrenal insufficiency in 3 patients, 11-β-hydroxylase enzyme block in 3 patients, and primary hyperaldosteronism in 1 patient. Adrenal computed tomography (CT) was performed in 29 patients. A staging workup, including PET scan, was requested in 20% of cases. MIBG scintigraphy was performed in 23.3% of patients.
The investigations revealed 53% of BAMs were secreting and 47% non-secreting. There were 9 cases of pheochromocytomas, including 5 associated with a syndrome (3 MEN2a, 1 MEN2b, 1 VHL), 8 cases of non-secreting adenomas, 3 cases of congenital adrenal hyperplasia due to 11-β-hydroxylase enzyme block, 2 cases of adrenal metastases, 2 cases of adrenocortical carcinoma, 2 cases of adrenal cysts, 1 case of Conn’s adenoma, 1 case of cortisol-secreting adenoma, 1 case of primary adrenal lymphoma, and 1 case of adrenal hematoma.
Treatment included the management of emergencies and preoperative preparation for patients eligible for surgery. Bilateral adrenalectomy was performed in 33.3% of patients, and unilateral adenectomy in 1 case of cortisol-secreting adenoma. Medical treatment was initiated in 16.6% of cases, and palliative treatment in 13.33% of cases. Surveillance alone was implemented in the remaining 33.3%. Prognosis depends on the type of adrenal mass, with outcomes marked by the death of one case of malignant adrenocortical carcinoma and one case of primary adrenal lymphoma.
Our study, involving 30 cases of BAMs, highlights their clinical, biological, radiological, therapeutic, and prognostic characteristics. Data in the literature are limited compared to unilateral adrenal masses. Future larger studies are desirable for optimal management.
Challenges in Managing Insulinomas and Hyperparathyroidism in MEN1: A Clinical Case Study
Authors: - HAYAT AYNAOU , - HOUDA SALHI
Published: October 2024

Pancreatic insulinoma is an uncommon neuroendocrine tumor with an incidence of approximately 1 per million people annually. While the majority of insulinomas are sporadic, a minority are associated with Multiple Endocrine Neoplasia type 1 (MEN1), a rare genetic disorder transmitted in an autosomal dominant pattern. MEN1 is characterized by the presence of hyperplastic or adenomatous parathyroid glands, pancreatic islet cell tumors, and pituitary tumors. The disorder can also involve lesions in the duodenum, adrenal glands, thymus, and bronchi.
We report a case of MEN1 presenting with multiple insulinomas in a 37-year-old male, who exhibited symptoms of intermittent hypoglycemia over a decade. Diagnostic workup included biochemical assays , and imaging studies that revealed elevated insulin and C-peptide levels and hypervascular pancreatic lesions, , and pathological findings consistent with MEN1. Surgical intervention involved the enucleation of insulinomas and distal pancreatectomy, followed by removal of parathyroid adenomas. The postoperative evolution was marked by the resolution of hypoglycemic episodes and the persistence of primary hyperparathyroidism.
This case underscores the complexity of diagnosing and managing insulinomas within the context of MEN1. It highlights the importance of a multidisciplinary approach to treatment and the need for ongoing surveillance to address both endocrine manifestations and psychological impacts. The findings advocate for comprehensive management strategies and support systems to improve patient outcomes and quality of life.
Cognitive Biases in Sports: Examining Their Influence on Athletic Decision-Making
Authors: - Sumair Ahuja
Published: October 2024

Traditional economic theory has long relied on the notion of rationality, which assumes that individuals will always make decisions leading to the optimal level of benefit or utility for themselves. However, behavioural economics, a subfield of economics, proposes that decision-making is not always rational, as emotions and cognitive biases influence it. In line with this, the dual processing system highlights how decisions may be made via one of two systems: the first characterised by relatively fast and nonconscious decision-making and the latter by slower and more conscious thinking. This research paper extends the literature on behavioural economics into the realm of sports, as it is a context where time is of the essence, and decisions need to be made on the spot. Primary research was conducted among a group of amateur athletes. The findings suggest that cognitive biases, including availability heuristic, anchoring bias, sunk cost fallacy, and framing bias, among others, influence the decisions made by athletes. The paper also proposes methods to overcome these biases.
A Study to Assess the Effectiveness of Video Assisted Teaching Programme on Knowledge, Attitude and Practice Regarding Renal Rehabilitation among Patients with Chronic Kidney Disease Who are Admitted in the Mamata General and Super Specialty Hospital, at Khammam, Telanagana
Authors: - Kurimilla Ramathulasi , - Gudimetla Sambasukanya
Published: October 2024

ABSTRACT
Background: Kidneys are one of the vital organs in the human body. Kidneys perform vital functions like excretion of waste products, maintenance of water balance, thus maintaining the homeostasis. In addition, kidneys perform many other functions such as role in Homeostasis, Production of Erythrocyte, Endocrine function, Regulation of Blood Sugar and regulation of Blood Calcium level. Because the kidney performs a wide variety of functions, the effects of loss of renal function not only in kidney but also in other organ systems.Hemo dilaysis is used for clients with acute or irreversible renal failure and fluid and electrolyte imbalances. It is usually the treatment of choice when toxic agents, such as barbiturates after an over dose need to be removed quickly. The availability of the treatment for clients with end stage renal failure (ESRF) has become more prevalent. The population receiving hemo dilaysis now represents a wide cross-section of age rehabilitative potential of socio-economic status.
Materials and Methods: For the present study, quantitative Evaluative Approach ,Pre – Experimental research design, one group pretest and one group post test design.The study was conducted in the Mamata General and super specialty Hospital at Khammam, Telangana.
Results: The above table shows that the pre test mean knowledge score is 10.05 and standard deviation is 3.77 where as post test mean score is 18.02 and standard deviation is 3.36 and mean difference is 7.97, the paired ‘t’ test calculated value is 14.89, which is greater than table value with df value of 79at (p<0.05) level.
Conclusion: The main study was conducted in Mamata general and super specialty hospital, at
Khammam, Telanagana . The sample sizes 30. The sample was selected by using non probability of convenient sampling technique among those fulfill the criteria.
The Role of Artificial Intelligence in Autonomous Vehicles: Challenges and Opportunities
Authors: - Sadik Bin Salim , - Md. Tajbir Husain
Published: October 2024

Autonomous vehicles (AVs) represent a paradigm shift in transportation, promising safer, more efficient, and convenient mobility. Central to the realization of AVs are advancements in artificial intelligence (AI) technologies, enabling vehicles to perceive their environment, make decisions, and navigate autonomously. This paper examines the multifaceted role of AI in AVs, focusing on the challenges and opportunities it presents. The discussion encompasses the application of AI techniques such as machine learning, computer vision, and sensor fusion in enabling autonomous driving systems. Furthermore, it addresses the technical, regulatory, and ethical challenges associated with AI implementation in AVs, including sensor limitations, data privacy concerns, and legal frameworks. Despite these challenges, AI-enabled AVs offer significant opportunities, including improved road safety, enhanced mobility, and reduced environmental impact. Recent innovations and advancements in AI technologies pave the way for overcoming existing barriers and accelerating the adoption of AVs. Through case studies and real-world applications, this paper highlights the transformative potential of AI-driven AVs across various sectors, from transportation and logistics to urban planning. Looking ahead, future research and development efforts must focus on addressing remaining challenges and maximizing the societal benefits of AI in autonomous vehicles.
Flipped Classrooms: Addressing Students Participation and Preparedness
Authors: - BOUCHRA EL KEMMA
Published: October 2024

The flipped classroom concept has gained attention in recent years as a modern pedagogical approach that offers an alternative to traditional teaching methods. While the flipped classroom model represents a significant shift in teaching strategies, its effectiveness in promoting active student participation and engagement cannot be guaranteed. The widespread use of mobile phones and computers has had a negative impact on digital learners, leading to a decline in the review of pre-class materials among higher education students. This paper critically examines the potential of the flipped classroom as an active learning strategy and raises questions about its effectiveness in meeting students' diverse needs. Results indicate that the flipped classroom teaching approach enhances student engagement and academic achievement. However, the effectiveness of this method hinges on digital learners adapting their study habits. A significant number of students fail to review course materials outside of class due to their reliance on digital tools, resulting in reduced pre-class preparation and fewer active participants in classroom discussions.
A Study of the Significance of Vocational Education and Entrepreneurial Skill Generation in Sustainable Economic Development of India
Authors: - Devika Dhawan Shukla , - Madhu Bhatia , - R.K. Maheshwari
Published: October 2024

Vocational and technical education are seen as essential components of the growth of the country. This is crucial to the continued development of the country. The general components of lifelong learning include attitudes, abilities, and knowledge. In India, Government’s emphasis and support to TVET and Startup Policies, has given many people who would otherwise face multiple challenges in their schooling access to employment and skills. India, in spite of being one of the fastest growing economies of the world, lags behind in terms of per capita income. Tapping its most vital resource, that is, the youth population by making them employable to meet the industry needs through vocational education and skill generation can act as a game changer for India. Thus, the main goals of this study are to draw attention to the importance of technical education, vocational training, and the development of entrepreneurial skills for the country's sustainable development in India through implementation of New Education Policy 2020 and several Government Policies.
Sustainable Water Conservation Techniques for an Office Building
Authors: - Rajeev Kumar Verma , - Dr.Deepashree , - Ar. Kanika
Published: October 2024

The research paper titled "Sustainable Water Conservation Techniques for an Office Building" explores methods to reduce water consumption and promote sustainable practices in office buildings. The study focuses on the rising global water crisis due to population growth and increasing urbanization, advocating for the reuse of rainwater and wastewater as alternatives to conventional water sources.

Key objectives include assessing current water distribution systems, comparing existing water management techniques, and proposing sustainable water-saving measures. By integrating solutions such as water-efficient fixtures, greywater recycling, and rainwater harvesting, the study aims to significantly reduce water demand and operational costs, contributing to long-term sustainability​.
The Impact of Influence Marketing on Gen Z Consumer Behaviour
Authors: - Aryan Jain
Published: October 2024

This paper explores the impact of influencer marketing on Gen Z consumer behaviour, focusing on key challenges such as authenticity, cultural sensitivity, and the promotion of sustainable practices. It highlights how influencers shape purchasing decisions, mental health awareness, and social values, while also discussing the risks of parasocial relationships and FOMO-driven marketing. The paper emphasises the need for brands to foster genuine, long-term partnerships with influencers and align campaigns with Gen Z’s values of transparency and ethical consumption. Ultimately, it concludes that successful influencer marketing requires adaptability and responsible messaging to build trust and loyalty with this discerning demographic.
Effects of Game-Based Mathematics Learning on Students’ Academic Achievement
Authors: - Saniata B. Lagmay , - Sheila Mae D. Duldulao , - Benjamin D. Gallena , - Melonie T. Pascua , - Nikki J. Dela Cruz
Published: October 2024

In the evolving landscape of education, creative ways to improve student engagement and academic performance are being investigated more and more. Because traditional teaching approaches frequently fail to hold students' attention, educators are forced to look for substitutes that can create a more dynamic and engaged learning environment. Amidst this change, there has been an increase in interest in methods that enhance academic performance while also making learning fun. This study looks into the effects of game-based learning on the academic achievement of Grade 8 students in Mathematics at the University of La Salette High School. Employing a Quasi-experimental design, specifically the pretest-posttest control group design was adopted using two intact groups. A total of 79 students, divided into control (38 students) and experimental (41 students) groups, participated in the study. The control group received instruction through traditional teaching methods such as board works, seat works, assignments and weekly quiz, while the experimental group engaged in various teacher-made, non-digital mathematical games such as games such as Probability Trio: A Three-Game Challenge, Case Quest: The Million Peso Challenge derived from deal or no deal gameshow, Card Category Conundrum, a card game activity and more activities. The main instrument used in this research is a 50-item researcher-made Mathematics Achievement Test. The test underwent a series of steps of validation and the reliability coefficient was also determined (KR-20 = 0.9141). Statistical analysis included paired samples t-tests, independent t-tests, and Cohen’s D to determine significant differences in mean scores and the effect size of the game-based strategy.
Results indicated that both groups showed progress from their pretest to posttest scores; however, the experimental group demonstrated a significantly higher average gain of 7.1 compared to the control group's gain of 3. This suggests that game-based learning positively impacts students' mathematical achievement. Pretest scores were comparable between groups, but posttest results revealed a substantial difference favoring the experimental group. The findings highlight the effectiveness of game-based learning in improving academic achievement, with a large effect size indicated by Cohen's D.
In light of these findings, the study recommends that mathematics educators integrate game-based activities into their instruction to enhance student performance and confidence in Mathematics. Continuous updating of activities, curriculum development that incorporates game-based learning, and professional development for educators are also advised. Engaging parents in supporting game-based learning at home and conducting further research with larger sample sizes to explore digital game effects are suggested for future studies.
Challenges of Adult Education in China: A Review
Authors: - Xiang Zhu , - Jose Ma W. Gopez
Published: October 2024

This literature review examined the situation of adult education in China, using Knowles' Andragogy Theory and an assessment of legislation, policies, and challenges to adult learning. Knowles' approach emphasizes the value of self-directed, experiential learning, which is critical for adult learners. In China, the government has implemented laws such as the "Lifelong Education Law" to encourage continual learning, although considerable problems remain. These include insufficient finance, out-of-date curricula, restricted access to educational resources, and social attitudes that devalue adult education. Therefore, this review emphasized the need for policy refinement, creative teaching methods, and more investment in infrastructure and educator training. Addressing these difficulties is essential in developing a strong adult education system in China that encourages lifelong learning.
Traumatic Diaphragmatic Hernia: A Retrospective Analysis of 10 Consecutive patients
Authors: - Santhi.B , - Bharathi.B
Published: October 2024

Traumatic diaphragmatic hernia (TDH) is a rare but potentially life-threatening condition.This retrospective study reviews the clinical presentation, diagnostic challenges, and surgical outcomes of 10 consecutive patients with TDH.
Ethical Implications of Deepfake Technology
Authors: - Shubham Ghodke
Published: October 2024

The ethical implications of deepfake technology are profound and demand our immediate attention. As technology rapidly evolves, the risks associated with the misuse and manipulation of digital content become increasingly apparent. Deepfake technology, capable of producing incredibly convincing fake videos and audio recordings, raises alarming concerns about privacy violations, the spread of misinformation, and the potential for malicious exploitation. It is imperative for researchers and policymakers to confront these ethical challenges head-on and implement robust measures to safeguard individuals and society as a whole.
Drowsy Driver Warn System Using OpenCV
Authors: - RITESH PATIL , - SAMYAK PATNI
Published: October 2024

The "Drowsy Driver Alarm" project leverages cutting-edge machine learning and face recognition technologies to address the critical issue of driver drowsiness on the road. Drowsy driving is a major cause of accidents and fatalities worldwide, highlighting the urgent need for effective countermeasures. Our research focuses on developing an intelligent system capable of detecting signs of drowsiness in real-time, providing timely warnings, and ultimately preventing accidents.
A Study on Assessment of politics at the workplace At United polymers Mysuru
Authors: - Rekha N Patil , - Deepak Kombinoor
Published: October 2024

Assessment of politics in the workplace refers to the evaluation of power dynamics, relationships, and informal networks that influence decision-making and behavior among employees. It involves understanding how individuals use influence, alliances, and internal politics to achieve personal or professional goals. This assessment helps identify both positive and negative impacts of workplace politics on morale, productivity, and culture. It also focuses on the strategies employees use to navigate these dynamics. Ultimately, assessing workplace politics can improve leadership, communication, and organizational effectiveness
The Role of Homestays in Enhancing Religious Tourism - A Case Study on Guwahati's Cultural and Religious Sites
Authors: - Darshana Gogoi
Published: October 2024

This research explores the role of homestays in enhancing religious tourism in Guwahati, focusing on key cultural and religious sites. The study examines how homestays enhance the overall experience of religious tourists by offering deeper cultural immersion and engagement with local customs. Using a mix of secondary data, questionnaires with guests and hosts, telephonic interviews, government reports, and academic sources, the research highlights the economic benefits of homestays for local communities while identifying challenges like inadequate infrastructure and limited marketing. The findings suggest that with policy support and improved infrastructure, homestays could play a pivotal role in boosting religious tourism and fostering sustainable tourism development in Guwahati.
Covid-19 Led Vulnerability of Vegetable Production and Marketing: Insights from Marginal Farmers of Odisha
Authors: - Alok Ranjan Behera , - Sibanarayan Mishra , - Niharika Mohapatra , - Baikunthanath Sahoo
Published: October 2024

The global economic crisis due to COVID 19 pandemic has revealed how the supply chain of agricultural marketing has been devastated in general and vegetable farming in particular. So, this paper tried to examine the impact of COVID-19 on the vulnerability of vegetable farmers in Odisha. To execute the study, data were collected from vegetable growers through a direct personal interview method. Data were analyzed by using descriptive statistics and a multi-variable regression model to evaluate the vulnerability of farmers as well as to identify the factors affecting the extent of vulnerability. Survey findings indicate that 71 per cent of farmers were able to sell 60-80 per cent of their harvested product in the market and the rest products were wasted. The prime reasons for the losses are lockdown, lack of buyers in the markets and fear of coronavirus spreading among consumers as well as producers. The empirical study is evident that significant factors such as production quantum, land cultivated, and having personal vehicle have negative impact on the vulnerability extent of farmers. The study got its originality, as it considers marginal farmers with both rented and owned forms of land holdings.
Implementation of nature-based solutions (NbS) into conservation practices of urban built heritages in Bangladesh: challenges, possibilities, and prospects.
Authors: - Md. Ferdous Rahman , - Amina Nawar Orthy , - Tonmoy Dey , - Iftekhar Rahman
Published: October 2024

The preservation of rich cultural and architectural heritages in Bangladesh, alongside its diverse natural environment, is increasingly prioritized through conservation efforts. Integration of Nature-based Solutions (NbS) into these practices, leveraging existing green elements and natural landscapes for cost-effective conservation processes. This research explores the potential of Nature-based Solutions (NbS) within the heritage structures of Bangladesh, identifying feasible areas for implementation and examining the benefits beyond regular conservation process. Nature-based Solutions (NbS) not only aids in preserving heritage but also enhances sustainability in water management, promotes health, sequesters carbon, boosts biodiversity, and improves acoustic comfort. By harnessing nature's resilience, these solutions offer sustainable responses to challenges posed by climate change, urbanization, and industrialization, which also threaten heritage sites. Integrating Nature-based Solutions (NbS) requires effective implementation strategies, policy support, and community engagement to ensure success. In this research, specific study- based method was followed and implemented in some heritage sites to generate suggestive conclusions in case of implementation of Nature-based Solutions (NbS).
This study aims to analyze the feasibility and suggest practical approaches for implementing Nature-based solutions (NbS) in the conservation of cultural heritages of Bangladesh, emphasizing resilience, socio-economic benefits, and the preservation of natural and built environments.
वागड़ अंचल के जनजातीय समाज में प्रचलित सामाजिक परंपराओं का अध्ययन
Authors: - GANESH LAL NINAMA , - YOGITA NINAMA
Published: October 2024

सार
भारतीय समाज सामाजिक परंपराओं का सुंदर उदाहरण है। सामाजिक व्यवस्था मनुष्य में साथ में रहने के लिए प्रेम व भाईचारा बढ़ाती है। सामाजिक परिप्रेक्ष्य की दृष्टि से वागड़ अंचल जनजाति बहुल है जिसमें भील, मीणा, डामोर एवं गरासिया आदि जातियां पाई जाती है। यदि हम आदिवासी समाज की सामाजिक परंपराओं को देखते है तो हमें पता चलता है कि यह समाज भले ही आर्थिक व शैक्षिक दृष्टि से पिछड़ा हुआ हो परंतु इस समाज में रची बसी सामाजिक परंपराएं उसे श्रेष्ठ बनाती है। नातरा, नोतरा, हलमा, पामणा, वार, हाट व खेती-बाड़ी जैसी सामाजिक परंपराएं उन्हें प्राकृतिक वातावरण में जीवन-यापन करने के लिए मजबूत बनाती है। जनजातियों का विषमता पूर्ण जीवन आपस में मेल-जोल से उल्लासमय व मनोरंजक बन जाता है। आदिवासी समाज की इन्हीं परंपराओं को लोक जीवन में रस धारा बरसाते हुए अभिव्यक्त होते देखा जा सकता है।
Degree of Airway Obstruction and Contributing Factors, Exploring Potential Mismatches and Pitfalls
Authors: - Susanthy Djajalaksana , - Aditya Sri Listyoko , - M. Yusuf Musthafa , - Didik Purbandiyono , - Zata Dini , - Adrian Yusdianto , - Adlan Pratama Binharyanto , - Cindy Carrissa Primaputri , - Ilham Revan Ananda , - Marsha Nurandhini , - Muli Yaman , - Reza Aditya Mahendra
Published: October 2024

BACKGROUND: The study investigates asthma, a chronic inflammatory respiratory condition that poses diagnostic challenges due to its variable symptoms, highlighting the importance of accurate documentation and interpretation. It aims to explore the demographic and clinical profiles of asthma patients, particularly focusing on the relationships among airway obstruction severity, spirometric measurements, atopic history, and family history to reveal the complex factors influencing asthma.
AIMS: Employing a retrospective descriptive-analytic design, the research analyzes medical records of 107 patients treated at the Outpatient Installation of the Lung Polyclinic at Wlingi General Hospital in Blitar Regency from 2021 to 2022. The analysis incorporates descriptive statistics for demographic and clinical variables alongside Spearman correlation tests.
METHOD: Results indicate a significant prevalence of smoking history among asthma patients, with 22.4% being active smokers and 52.3% passive smokers; however, no significant correlation with asthma control was found. Environmental risk factors such as dust and cold air were common but did not consistently correlate with asthma exacerbations. Spirometric analysis revealed a significant relationship between airway obstruction severity and parameters like FEV1, FVC, FEV1/FVC, PEF, FEF 25, FEF 50, and FEF 75, emphasizing the link between airflow obstruction and reduced lung function. Furthermore, no significant correlation was observed between stable asthma diagnosis and atopic or family history, suggesting that asthma control is influenced by various complex factors.
CONCLUSION: Our research reveals critical pitfalls in the current understanding of asthma, advocating for a comprehensive evaluation of all contributing factors to enhance diagnostic accuracy and treatment efficacy. Recognizing these complexities is essential for improving asthma management and ensuring better health outcomes for patients.
Coaching Management: Tough Student Character
Authors: - THINNA NAFTALI WOENARDI
Published: October 2024

Universities in addition to paying attention to students cognitively must also pay attention to the field of effective and psychomotor. Character development management can produce good results, if done with good strategies as well. Tough character consists of three aspects, namely control, commitment and openness to emerging challenges, character development is influenced by several factors, namely internal factors and external factors, these two factors must support each other. Character development aims to form students who are resilient in life and do not become human beings who easily give up. Planning for character development is the main step in carrying out the intended development. Character development must also include all university residents to support each other for the realization of students who have strong characters, and can compete with the real world.
Debunking Patriarchy: A Feminist Critique of Jane Eyre by Charlotte Bronte
Authors: - Md. Habibur Rahman , - Abdulla Al Marof
Published: October 2024

Charlotte Bronte (1816-1855), a renowned Victorian woman writer, is best known for the novel Jane Eyre (1847), which portrays the struggles of the protagonist Jane Eyre for becoming a successful and self -reliant woman in a male dominated society. In this novel, the writer focuses on class conflict, women’s identity crisis and inequality of sexes, and thus tries to establish equal rights for both male and female by portraying the brave character Jane Eyre who is not like other traditional women of Victorian age because she has tried to be a successful woman in life fighting with her ill fate and social taboos of patriarchal society throughout her journey of life. This paper, using feminist lens, tries to explore the obstacles of women to become successful and self-reliant in a male dominated society by focusing on Charlotte Bronte’s female protagonist Jane Eyre who, as we know, is the representative of Victorian women.
A Spectrum of Colonic Lesions in a Study Done at a Tertiary Care Hospital, Telangana
Authors: - Ravula Harshavardhini , - Gurrala Dayanand , - Byram Bheeshma , - Odapally Shravan Kumar
Published: October 2024

The colon is the source for wide range of lesions, which are routinely encountered. Recently, our department has been receiving colon biopsy and colectomy specimens. The morphologies of these lesions are highly diverse. Histopathological examination has been used for diagnosing these lesions as well as differentiating between benign and malignant lesions. Colonoscopic biopsies and colectomy specimens are considered for study. The specimens were fixed in 10% neutral buffered formalin, processed and embedded, after which, the sections were cut and stained with hematoxylin and eosin. special stains and IHC were performed whenever needed.