bluuebunny/crossref_metadata_2025 huggingface dataset:
EXPERIENCES OF PARENTS OF FIRST GRADERS IN CZECH REPUBLIC PERCEIVE EDUCATIONAL PROCESS OF READING AND WRITING DURING COVID-19 PANDEMIC
Authors: KKoželuhová Eva , Zemanová Lenka , Wildová Radka , Koželuh Ondřej
Published: December 2021

"The period of the covid pandemic changed day-to-day full-time teaching into distance learning. Teachers, but also parents without any prior training, had to react immediately. What has long been theoretically talked about professionally, namely the use of digitization of teaching in the online environment, has suddenly become a reality. Long discussions about the innovation of the curriculum for primary schools in terms of the scope and quality of educational content were suddenly solved by the teachers themselves using their professional skills and experience. Most of the surveys show [22], [15] that the teachers handled this situation very responsibly and that it can be stated that they managed it within the specific possibilities. Teachers, parents, and especially first-year primary school pupils had a very specific role during the pandemic, and thus the transition to distance learning. It is for this reason that we focused on this group, in our opinion the most affected by pandemics. The present study describes the experience of parents with distance learning reading and writing in the first grades of primary schools at the time of closing schools in the Czech Republic in the school year 2020/2021. The aim of the survey was to describe the effects of distance learning on the development of initial literacy, the differences between day-to-day and online teaching; problems, challenges, pros and cons that the distance learning period brought. The research was carried out as a multi-case study, in which interviews were conducted with six mothers of children - first-class pupils. The results showed that distance learning did not affect the quality of children's acquisition of reading and writing techniques, it only slowed it down. However, there was a decline in pupils' interest in reading and a disruption of their relationship with education in general. It was difficult for parents to motivate children to learn, to help them in case of difficulties with reading and writing techniques, and to evaluate their learning outcomes. On the other hand, distance learning has made it possible to further individualize education with regard to the needs of children and has deepened cooperation between school and family. Distance learning placed increased demands (physical and mental), especially on mothers, when it was necessary for their intensive involvement in the teaching process. Based on the evaluation of the course of distance learning, the paper brings general recommendations applicable to both distance and full-time teaching reading and writing."
INTERNATIONAL COMPARISON OF READING PREFERENCES OF YOUNGER SCHOOL AGE READERS AT PRIMARY SCHOOL
Authors: Simanová Lydie , Babiaková Simoneta
Published: December 2021

The study presents the research findings from a comparison of younger school-aged readers from 3 countries – Slovakia, the Czech Republic and Poland. The research used a questionnaire of own design based on an initial exploration through focused interviews with readers. The research design was quantitative-qualitative in nature and those questions about preferred literary genres and literature content were semi-open. The research sample consisted of 693 Slovak, 254 Czech and 248 Polish younger-school readers. Respondents were divided according to reading levels into four groups. We searched for whether there were significant differences between the national groups. The research findings showed some similarities but also specific differences between national groups that were described in the research results. In the discussion, the authors present the importance of the research results in the context of pedagogical practice and undergraduate teacher preparation for students of primary education
PROFESSIONAL BURNOUT OF TEACHERS AT HIGHER EDUCATIONAL INSTITUTIONS
Authors: Zholchieva Ainuru , Shakirov Eldiiar
Published: December 2021

The study deals with the problems of emotional burnout, concerning the work of teachers in the field of education. In psychological studies, the phenomenon of emotional burnout was first mentioned at the end of the twentieth century. In 1974, Herbert J. Freudenberger first used this term. He used it to describe the negative psychological state of any psychosocial occupation - a state of demoralization, exhaustion, frustration that occurs in a healthy person, who has close contact with patients in psychological clinics and crisis centers. The methodology of «Psychological burnout questionnaire for teachers» created by V.C. Rukavishnikov and the methodology of C. D. Spielberg «Determination of level of anxiety» (adaptation of Y.L. Hanin), «Scale of psych diagnostics stress PSM-25» were applied during an investigation.
TRUST, LEARNING AND ANOMALOUS EXPERIENCE OF JAPAN AND SLOVAK UNIVERSITY STUDENTS
Authors: Blašková Martina , Kokubo Hideyuki , Tumová Dominika , Blaško Rudolf
Published: December 2021

Trust is an important element of the learning processes and overall academic achievement of university students. It represents the highly sensitive domain of the intrapsychic life of each student. The paper states the original premise that trust or distrust respectively can be specifically related to anomalous psychical experience. As some paranormal experiences can be evoked by physical or chemical stimuli such as electric pulse to the brain and mental drags, for example, DMT (N, N-dimethyltryptamine), paranormal experiences are based on people’s physiological system chiefly, not only psychological factors such as belief. In this view, trust can be considered as one of the most important impulses as well as a consequence of the perceived anomalous experience of the student. But trust as one of the crucial sub-elements of higher education is not related to paranormal phenomena. Trying to face this challenge, the paper has the ambition to enrich the scientific basis of higher education through performing research supported by relevant hypotheses and an empirical survey. Based on the analysis, synthesis, comparison, generalization, induction and deduction of theory, completed by results of the quantitative survey, the aim of the paper is to search and confirm potential relations between the trust and unusual psychic experience of higher education students. Targeted experiences are specifically examined in two geographically different countries: Japan as a representative of specific Asian countries, and Slovakia as a representative of specific (Slavic) Central Europe countries. For the paper, two hypotheses are formulated: H1: Paranormal experiences have not relevant influence on the student distrust; H2: There exist only small differences between Japan and Slovak respondents’ expressions in the field. The survey, participated by 405 Japan and 443 Slovak university students, confirms that the most frequent experience in both countries is déjà vu (76.79% of Japan and 87.84% of Slovak respondents). Applied Chi-Square Test and Product-Moment Correlation reveal that the searched forms of paranormal experiences do not call-up the negative form of trust, i.e. distrust. Also, only unimportant differences in perceived anomalousness exist between university students of chosen two countries. In this way, both hypotheses are considered to be confirmed. From the perspective of recommendations, assistance and belonging, providing anonymous psychological consulting, applying motivational educational methods and techniques can encouragingly act on student trust and learning.
ANTICIPATORY LITERARY PLAGIARISM AS PHENOMENON CHANGING COPYRIGHT PARADIGM
Authors: Tallova Lydie
Published: December 2021

The contribution introduces the theory of anticipatory or foreseen plagiarism which should prompt us to reexamine the existing copyright paradigm. The literary anticipation theory creates a hypothesis that some authors to outlive their time due to their literary style or thematic vision and in the process, allegedly “robbing the literary treasury” of authors living and writing centuries later. The foreseen plagiarism theory transcends time and space which allows for an understanding of the mechanisms responsible for the overflow of the literary gene among authors living in different centuries. This article contrasts anticipatory plagiarism with the plagiarism concept of unauthorized and deliberate copying of a work in the past. The article morally assesses different types of plagiarism, therefore explaining the nature of copyright consequences. The legal definition of the concept of plagiarism and its depiction as a social offense the legal consequences of which may affect various areas of the private law, have, in the context of this work, a platform function providing space for developing the hypothesis on the possible existence of another literary phenomenon defined as anticipatory plagiarism. The anticipatory plagiarism theory destroys the inflexible conception of temporal impact which serves as a symbolic key to decoding the context of the development of a number of important but controversial (in terms of authorship) works of world literary heritage. This contribution focuses on clarifying the possible nature of the phenomenon in question while demonstrating the need for reexamination of the existing concept of literary history and the plagiarism phenomenon (in terms of copyright) through the introduction of circumstances discovered. The topic of literary plagiarism is presented in a historical, legal, psychological and economic contexts. The author further develops the anticipatory plagiarism theory described by the French literature professor Pierre Bayard and adds an additional attribute, thus constructing a new legal doctrine with the potential to confirm the nature of the investigated phenomenon. Anticipatory plagiarism in described as a phenomenon on the edge of paranormal phenomena while providing empirical evidence of its existence. The text takes into account the critical approach to the issue in question offering ideal conditions for factual debate and approaching the topic at hand as objective and comprehensively incorporated.
SECOND FOREIGN LANGUAGE ACQUISITION: THE INFLUENCE OF STUDENTS’ FIRST FOREIGN LANGUAGE ON LEXICAL SKILLS DEVELOPMENT IN ENGLISH FOR SPECIAL PURPOSES
Authors: Maximova Olga , Maykova Tatiana
Published: December 2021

"Globalization and intercultural communication are stepping up the demands for modern specialists’ linguistic competencies. To provide successful professional communication, competitiveness and mobility, the graduates of higher education are to master two or more foreign languages. In this regard, it seems important to study the features of multilingual education, identify the difficulties that arise in multilingual teaching and outline the ways to overcome them. Although, there is a number of studies devoted to the impact of the native language on foreign language acquisition, the issue of learners’ first and second foreign language interaction seems to be inadequately treated and there is a lack of research on factors that increase learners’ second foreign language proficiency in three-language contact (i.e., their native, first and second foreign language). In particular, little attention is paid to cross-linguistic skills transfer or to lexical interference patterns that arise among students mastering their second foreign language. This paper is devoted to lexical interference that occurs when English for Special Purposes (ESP) is taught as the second foreign language to university students studying French or Spanish as their first foreign language. The purpose of the work is to identify which language(-s) are the source of interference through analyzing students’ errors. The hypotheses of the study are as follows: in case of receptive activity (reading) the language which is closely related to the target language will serve as the source of positive transfer. In productive activity (writing and speaking) lexical interference will arise and play a significant role. The source of interference will be learners’ first foreign language. To test the hypotheses, a pilot study was conducted, during which typical lexical errors of Russian-speaking students studying ESP as their second foreign language and French or Spanish as their first foreign language were identified. The control group were students with native Russian language and English as their first foreign language. The research methodology included questionnaires, testing and interviews. The research participants were RUDN University students. The results of the study confirm the presence of positive transfer and lexical interference in ESP terminology acquisition, the source of which is learners’ first foreign language. Learners’ typical mistakes are associated with the use of articles, prepositions, adjective order, fully and partially assimilated cognates, depend on their language experience and are due to their first foreign language interference"
INTELLIGENCE, SELF-ESTEEM AND ACADEMIC ACHIEVEMENT IN KOSOVO YOUTH
Authors: Fanaj Naim , Mustafa Sevim , Melonashi Erika
Published: December 2021

Numerous studies have investigated the impact of self-esteem and intelligence on academic achievement. The findings are generally inconsistent. The aim of this study was to understand the relationship between intelligence, self-esteem and academic achievement among young people in Kosovo. It was a quantitative cross-sectional study. The sample consisted of 1856 participants, aged 10-18 years old (Mage = 15.29, SD = 1.76). Participants completed the Rosenberg Self-Esteem Scale and The Raven Standard Progressive Matrices. Grade Point Average (GPA) was used to measure academic achievement. Data processing was done with SPSS 21.0 and Microsoft Excel 2013. Participants according to self-reported academic achievement were classified as follows: fail (0.1%), sufficient (2%), good (15.6%), very good (26.7%) and excellent (55.7%). As regards self-esteem participants were classified as follows: low self-esteem (26.9%), and normal self-esteem (73.1%). A significant positive correlation was found between academic achievement and intelligence (r = .31; p = .00) but not between achievement and self-esteem. This significant correlation resulted for both genders separately. The Mann-Whitney test found significant differences in academic achievement between genders and between groups with high intelligence and those with normal intelligence. Intelligence, but not self-esteem revealed a significant relationship with academic achievement. Future studies on the topic might focus on explanatory factors or the possibility of interaction of other variables related to academic achievement.
LITHUANIANS‘ PERCEPTION ON TERRORISM: ARE MUSLIMS THE FOLK DEVILS FOR LITHUANIANS?
Authors: Sereikaitė-Motiejūnė Gintare
Published: December 2021

A considerable amount of research in the West countries during the past 30 years has found a strong tendency to associate Muslims with violent acts. This has resulted in an increase of Islamophobia. I have examined Lithuania’s media, politicians and public perceptions on Muslims-terrorism in order to understand the correlation between Lithuanian media and political discourse on Muslims and their connection with public discourses. I propose that the weaker the linkage between media and political portrayals of terrorism as associated with Muslims, is with public perceptions of terrorism and Muslims, the less likely the latter will see Muslims as folk devils. My analysis of the data supports this hypothesis and conclusively shows that media and political discourse do not have a hegemonic power to control the portrayal of Muslims and to create a sense of moral panic among Lithuanians.
NUTRITIONAL THERAPY IN CLINICAL MANAGEMENT OF ONCOLOGICAL PATIENTS
Authors: Blebea Nicoleta Mirela
Published: December 2021

Nutritional therapy helps patients with cancer to maintain their weight within normal limits, maintain tissue integrity and reduce the side effects of cancer therapies. Nutritional oncology deals with both prevention and patient support during treatment, in convalescence and in palliative situations. Cancer patients need full support from the team of health professionals (oncologists, nurses and dietitians). The following basic elements should not be missing from the cancer patient's diet: water, protein intake, animal and vegetable fats, as well as vitamins and minerals. The diet of cancer patients should be closely monitored, as body weight should be kept within normal limits, ie a body mass index (BMI) between 19 and 24 (the calculation is made by dividing the weight by the square of the height). The oncologist should therefore be aware of the adverse effects of malnutrition on patient outcomes and view nutritional support as an essential component of the clinical management, chemotherapy, radiation therapy, antiemetic treatment, and treatment for pain.
PANDEMIC AND PERCEIVED HEALTH STATUS: A CASE STUDY
Authors: Marques Jacqueline , Teixeira Monica
Published: December 2021

Each older person's perception of their health status is a fundamental factor in understanding quality of life and should be considered in social interventions. Health is one of the main concerns of the elderly, since at this stage of life there is a change in functional capacity and, consequently, a greater sense of fragility and dependence. The aim of this study was to analyze the perceived health of a group of elderly people attending the Day Care Centre (DC) and Home Support Service (HSS), as well as its comparison with the previous year, with the peer group and with the impact of the Pandemic. We conducted a questionnaire survey. We found that there is a relationship between gender and self-assessment of health status, with women being the ones who mostly make a negative assessment. Most of the older people had an "acceptable" value for self-assessment of health, followed by older people with a negative view of their health and only a very small number considered it to be positive. When health status was compared with the previous year the majority consider it to be "more or less the same" showing an adaptive process to ageing, followed by those who consider that their health status had worsened compared to the previous year. 38.1% of the elderly respondents considered that the pandemic had an impact on their health. All of them were female and belonged to the DC, a social response which suffered major impacts from the pandemic. Most of these elderly women consider that the greatest impact of this pandemic was at the psychological level.
“IS GREEN IN FASHION?” ANALYSING THE STRATEGIC COMMUNICATION OF FASHION BRANDS AND THE ATTITUDES OF GENERATION Z CONSUMERS TOWARDS ENVIRONMENTAL ISSUES IN THE FASHION INDUSTRY
Authors: Koudelková Petra , Hejlová Denisa
Published: December 2021

"This paper deals with “green fashion” in marketing. Young people are interested in eco production and are seeking “eco” brands, at least that's how they declare it. Fashion brands want to fulfil the wishes of their customers. But there is still one question: are companies´ promises and statements true or is it only marketing and greenwashing? We have tested their sustainability reports and statements here involves. The main goal of the paper is to evaluate whether the environmental discourse is having an effect on young consumers (young people from generation Z) and whether they behave ecologically or not. Additionally, we are interested in getting to know the customers’ attitudes towards “green fashion”. This study involves two analyses (both critical discourse analysis): (1) the environmental discourse of leading European fashion brands and (2) interviews with young consumers on their attitudes to, and buying behaviour of, fashion. Additionally, there also are implications for the fashion industry."
POLISH CONSUMERS’ ATTITUDES TOWARDS ONLINE GROCERY SHOPPING
Authors: Hanus Gabriela
Published: December 2021

The primary focus of this study was to explore the attitudes of consumers in Poland towards online grocery shopping, and the impact of the COVID-19 pandemic on the e-grocery market. A direct survey was conducted on a sample of 800 respondents from across Poland in the first quarter of 2020. A questionnaire was used as a research tool. As revealed by data analysis, in 2020 more than a half (60%) of consumers in Poland shopped for groceries in online stores run by brick-and-mortar grocery chains. The respondents usually shopped for groceries several times a month, preferably choosing products with a long shelf life, and home delivery options, each time spending around PLN 201-300. Convenience was found to be the key driver that encouraged consumers to shop for groceries online, and concerns about the quality of products purchased online was the major disincentive. Moreover, the coronavirus pandemic, and the resulting health concerns, were shown to have the least effect on the willingness of respondents to shop for groceries online, or the frequency of online grocery shopping. From a practical point of view, this research can be used to create marketing strategies for enterprises operating in the food retail industry, as well as to expand knowledge about the dynamically developing e-grocery market in Poland.
ACCOUNTING IN THE XVI CENTURY FROM THE VIEWPOINT OF ETHICS AND SUSTANABILITY: AN ESTONIAN CASE STUDY
Authors: Roostalu Lea
Published: December 2021

"This case study is based on two accounting books that belonged to merchant Matteus Spielmann, which are preserved in the Tallinn City Archives and date from 1568-1570. Ever since Luca Pacioli’s famous 1494 textbook on accounting (the so-called Summa de arithmetica, geometry, proportioni et proportionalita), ethics has served as one of the foundations of accounting [1]. Business ethics and sustainability are related, in some ways characterizing corporate social responsibility. For example, Garriga and Melé claim that the theory of sustainable development belongs to the ethical theories of corporate social responsibility, concentrating on ethical values and responsibility [2]. The aim of this paper was to determine how Spielmann’s accounting books reflect ethics and sustainability. In order to assess sustainability, Talcott Parsons’s paradigm about the continuity of social systems was applied. According to Parsons [3], a harmony or balance must exist between the main functions of social systems: adaptation to the environment (A), goals attainment (G), social integration (I), and latent pattern maintenance or latency of values (L). In her doctoral thesis, Roostalu proved that Parsons’s AGIL paradigm describes a general system of sustainability and it is applicable when preparing four-dimensional sustainability models [4]. In this paper, a four-dimensional content model was also prepared, and qualitative content analysis was used. The results of the case study show that Spielmann’s accounting books are quite transparent and include several sustainability indicators. Moreover, it appears that the dimensions of the sustainability model are in harmony with each other, which indicates strong sustainability orientation in these accounting books dating from the Middle Ages."
FINANCIAL DISTRESS PREDICTION FOR MANUFACTURING AND COMMERCIAL COMPANIES
Authors: Sponerova Martina
Published: December 2021

"A large number of studies on bankruptcy prediction are published every year. The topic of SME failure prediction has evolved over the past decades into a relevant research area that has grown exponentially across many disciplines, including finance and management, for obvious reasons. This has been motivated by the massive toll on SMEs caused by the global crisis of 2007-2009, the recent COVID-19 crisis and the resulting need to update indicators of SME failure. Many authors during the last fifty years have examined several possibilities to predict business failure. They have studied bankruptcy prediction models under different perspectives but still could not indicate the most reliable model. This paper focuses on the Czech economy, specifically at small and medium-sized enterprises (SMEs). This article aims to find if there exist different factors that could predict bankruptcy for manufacturing and commercial companies. Considering the research objective, the following hypotheses were set: H1: Indicators used in the financial distress model for manufacturing companies differ from commercial companies.; H2: Applying a model based on different segmentation criteria improves the reliability of bankruptcy prediction. It is the ongoing research about the value of several popular bankruptcy models that are often applied, namely the Altman Z-score, the Ohlson O-score, the Zmijewski's model, the Taffler's model, and the IN05 model. The logistic regression has been used to investigate around 1800 companies, of which 308 failed during 2010 – 2017. Reached results confirm both hypotheses and some suggestions arise from it. When we develop a bankruptcy model, it is necessary to sort companies according to different criteria. It also confirms findings of the last years literature review the closer the similarity of businesses, the greater accuracy of bankruptcy models. Further, it is required to exploit common used financial indicators with a combination of modified indicators to assess the probability of bankruptcy precisely."
DISTANCE TEACHING OF LEGAL DISCIPLINES AT NON-LEGAL UNIVERSITIES. PANDEMIC COVID-19 ISSUES AND CHALLENGES FOR ACADEMICIANS
Authors: Sovova Olga
Published: December 2021

The paper examines the specifics of teaching legal disciplines at public universities, emphasizing law education. The universities are not specialized in law education. Nevertheless, legal studies, especially public law, form a substantial part of their curricula. The pandemic brought a fundamental change of approach to university education of both parts students and academicians. The author presents the experience of two semesters of online legal teaching. The paper highlights the positives, including the possibility of interuniversity and cross-border education. The author points out the negatives of teaching in big groups, which disables the personal interaction and immediate modification of the subject matter according to the demands and needs of students. The author conducted a short survey about issues and challenges of online teaching among academicians. The author was interested in which methods they used online they would keep in the future contact teaching. The survey also examines how online teaching influenced academicians' private life. Based on its results and lessons from the pandemic university teaching, the paper concludes with practical proposals for online education of legal disciplines for non-lawyers.
Neuland? Über den Digitalisierungsdiskurs in Deutschland: Frames, Akteure und ihre Netzwerke
Authors: Buhr Daniel
Published: December 2021

Der Beitrag fasst eine Framing-Analyse des Digitalisierungsdiskurses in Deutschland zusammen. Dabei wurden für 35 untersuchte Akteure (z.B. Gewerkschaften, Verbände, Parteien, Ministerien) sowohl die jeweilige Bewertung über die Auswirkungen der Digitalisierung dargestellt, als auch die konkreten Vorschläge zur Lösung etwaiger Herausforderungen. Wo lauern Überraschungen und spannende Interessenkoalitionen?
Die finanziellen Folgen von Corona – Explosion der öffentlichen Schuldenstände oder Chance für einen Abbau des Investitionsstaus?
Authors: Scheller Henrik
Published: December 2021

Die finanziellen Folgen der Corona-Pandemie haben die öffentlichen Schuldenstände von Bund, Ländern und Kommunen wieder deutlich ansteigen lassen. Gerade das Corona-Konjunkturpaket vom Juni 2020 enthält aber durchaus auch erste Ansätze für einen nachhaltigen Umbau der öffentlichen Infrastrukturen und der Wirtschaft. Ob damit aber bestehende Investitionsrückstände substantiell abgebaut werden, darf – zumindest in der kurzen Frist – bezweifelt werden handelt. Bereits vor Corona wurde in Politik und Wissenschaft leidenschaftlich darüber diskutiert, inwieweit die öffentliche Finanz- und Haushaltspolitik angesichts veränderter wirtschaftlicher Rahmenbedingungen grundsätzlich neu ausgerichtet werden müsste. Der Beitrag zeigt auf, dass eine neue Bundesregierung nach der Bundestagswahl 2021 hier vor weitreichenden und schwierigen Entscheidungen steht.
Die TV-Trielle der Kanzlerkandidaten im Bundestagswahlkampf 2021. Auswirkungen auf Kandidatenbewertungen, Wahlabsicht und politische Debattenkultur
Authors: Horst Patrick
Published: December 2021

Im Bundestagswahlkampf 2021 traten erstmals drei Kanzlerkandidaten an, denen tatsächlich auch begründete Chancen auf die Kanzlerschaft eingeräumt wurden: Unionskandidat Armin Laschet, Olaf Scholz (SPD) und Annalena Baerbock für die Grünen. Dies führte zu einem neuen Format im Fernsehwahlkampf: dem TV-Triell, das an die Stelle des bisherigen TV-Duells trat. Trotz ihrer Neuheit – es gab drei solcher Trielle, zwei im privaten, eines im öffentlich-rechtlichen Fernsehen – blieb das Zuschauerinteresse hinter den TV-Duellen der Vergangenheit zurück. Auch die Auswirkung der Trielle auf Wahlkampf, Kandidatenbewertungen und Wahlabsicht war gering. Die Wähler hatten sich früh im Wahlkampf ihr Urteil über die mangelnde Kanzlertauglichkeit von Baerbock und Laschet gebildet und änderten es nach deren Auftritten in den Triellen nicht mehr. Auch wenn es einigen Verbesserungsbedarf hinsichtlich der Organisation und Gestaltung des neuen TV-Formats gibt, profitierte die politische Kultur von der Zivilität, der Ernsthaftigkeit und der Sachorientierung der Debatten.
CURRENT STATE PROGRAMS FOR THE DEVELOPMENT OF HIGHER EDUCATION IN THE IRKUTSK REGION
Authors:   Irkutsk State University, Denisova Yu. A. , Zulyar R. Yu. ,   Irkutsk State University,
Published: December 2021

Introduction. The most crucial factor in the development of a state is the status and performance of the education system. The social and economic stability of a state and its prestige in the international arena depend on how the education system meets the challenges of the modern world. The paper brief y outlines the development of universities in the Irkutsk region in the 21st century and analyzes the regional specifics of the implementation of state programs for enhancing higher education. Methods and materials. The accomplishment of the goal involved the investigation of sources represented by the normative legal acts regulating the education sector; statistical data yearbooks for recent years; and secondary analysis of sociological research data. Theoretical understanding of the topic relies on the studies presented in the monographs, dissertations, and scientific papers focusing on the development of federal and regional educational policy. Results of the research. The study has revealed some problems of the effective functioning of higher education in the region and outlined the proposals put forward to optimize this process. Conclusion. Higher education in the Irkutsk region has some structural problems that impede the development of regional higher education. Federal programs, being a tool designed to transform the education system, are unable to change this situation and do not have a significant impact on the quality of higher education at the present stage.
SUBJECTIVE WELL-BEING OF TEACHERS IN KINDERGARTENS WITH VARIOUS TYPES OF EDUCATIONAL ENVIRONMENT
Authors:   Irkutsk State University, Kedyarova E. A. , Chernetskaya N. I. ,   Irkutsk State University, Shchukina E. G. ,   Transbaikal State University
Published: December 2021

Introduction. The subjective well-being of educators is one of the crucial indicators of psychological safety of an educational environment in a kindergarten, and so is the type of this environment itself. Therefore, identifying the features of the subjective well-being of educators working in various educational environments in a kindergarten is a relevant objective in terms of both the psychological safety of modern education and the direct psychological support of preschool teachers. Materials and methods. An empirical study involved 15 kindergartens in the cities of Chita and Irkutsk. Based on the expert assessment of the educational environment, according to the classifi cation by V. A. Yasvin and M. S. Mirimanova, the 15 kindergartens were divided into three groups of 5 kindergartens, each with a passive, active, and neutral educational environment. Data on subjective well-being were collected on a sample of 52 kindergarten teachers using the questionnaire by R. M. Shamionov and T. V. Beskova, including five indicators of subjective well-being and its generalized index. Research results. Findings revealed that an active educational environment in a kindergar ten has a positive effect on such indicators of subjective well-being of educators as emotional well-being, existential-activity well-being, and subjective well-being in general. A passive educational environment builds a higher level of social and normative well-being of educators but low values for all other subjective well-being indicators. Conclusion. The active educational environment of the kindergarten is much more favorable in terms of the psychological safety of educators. This fact allows us to consider an active educational environment to be one of the generalized conditions for the psychological safety of the educational environment in a kindergarten. The study of the psychological safety indicators for kindergarten pupils, given the type of educational environment and the subjective well-being of teachers, is the nearest prospect of this study.
Pantomyma Theater as a Phenomenon of Modern Spectacular Culture: Specifics of Additional Transmission Channels
Authors:   Kiev National University of Culture and Arts, Kiev, Ukraine, Svarnyk Bohdan
Published: December 2021

The article reveals the peculiarities of the representation of pantomime theaters in the conditions of new broadcasting channels (on the example of Internet sites and social networks), as well as theorizes socio-cultural conditions that at the present stage determine communication in pantomime theater. The study found that modern pantomime theater, as a phenomenon of entertainment culture, actively represents itself in the network space, which has become an additional channel for broadcasting performances, expanding the boundaries of the audience and providing other opportunities for viewing; rethinks the relationship with the viewer, his role in communication, as well as his own place in the modern world. It is shown that social networks and Internet sites are important platforms for self-presentation of pantomime directors and spectators, discussion and formation of possible directions for further development. In addition to photos and videos (photos of troupe members, videos of pantomimes, videos from tours and festivals), the theaters' websites provide textual information about the history of the group and the theater's activities at the present stage, textual annotations of performances, reviews and forms of communication.
Comparative analysis of the content of heavy metals in raw materials of some representatives of the genus Paeonia L.
Authors: Reut Antonina , Denisova Svetlana
Published: December 2021

Abstract. Currently, heavy metals are considered as priority soil pollutants. It is known that the vegetative mass of agricultural crops is capable of accumulating them in large quantities. Ornamental flower crops, which firmly occupy their ecological niche, are practically not considered from this point of view. The aim of this work is to study the features of the accumulation of heavy metals in the aboveground and underground organs of some representatives of the genus Paeonia L. in the urbanized environment of the city of Ufa. The objects of research were seven taxa of Paeonia (P. peregrina Mill., P. lactiflora Pall., P. lactiflora f. rosea, P. delavayi Franch., P. × hybrida Appassionata, Mustai Karim, Jeanne d’Arc). Methodology. The study of the elemental composition of the aboveground and underground parts was carried out according to the method No. M-02-1009-05 atomic spectroscopy. Mathematical data processing was carried out using generally accepted methods of variation statistics using the AgCStat software package in the form of an Excel add-in. Scientific novelty. For the first time, different taxa and parts of Paeonia plants were taken for research. Results. It was revealed that in the studied samples the copper content is 4,15–2520,00 times higher than that of other elements. It is noted that the minimum concentrations of arsenic, cadmium, chromium, manganese and iron are noted in the roots; lead and nickel – in flowers; copper – in the leaves of the studied paeonies. The maximum content of arsenic, lead, chromium is found in the leaves; cadmium, nickel, manganese – in the stems; iron – in flowers. That is, cutting paeonies in the autumn before retirement avoids the accumulation of these microelements in the soil. The results of the correlation analysis showed that the absolute values of the concentrations of the studied elements in the considered taxa of paeonies correlate with each other to a weak and medium degree. Correlation study of pairs of elements makes it possible to assess the synergism of accumulation and its absence, which is consistent with the opinion of other authors.
Assessment of rural areas’ readiness for digital transformation of the social sphere
Authors: Murashova Natal'ya
Published: December 2021

Abstract. The article focuses on the special role of digital transformation in the development of the social sphere of rural areas. Today, one of the strategic tasks of the state is the transformation of socially significant areas through the introduction of digital technologies (platform solutions) and digitalization of management or separate areas of interaction. The purpose of this article is to clarify the theoretical foundations and provisions that determine the processes of digital transformation of the social sphere of rural areas, the use of which allows the most effective approach to the financial and resource support of transformation processes. The objectives of the study were to substantiate the methodology for assessing the level of readiness of the social sphere of rural areas for digital transformation, a system of indicators and the use of the results obtained for practical use in managing the development of rural areas. Methods. The methodological basis of this article is formed by the general scientific principles of the systems approach; methods of analysis - logical, factorial, comparative, strategic; methods of quantitative and qualitative research of the main trends and directions of digital transformation of the social sphere. Scientific novelty. The author clarified the system of indicators and developed the author's method for calculating the assessment of the level of readiness of the social sphere of rural areas for digital transformation. Also, the author's assessment method, in contrast to the existing ones, makes it possible to determine the zones of growth and containment of the digital transformation of the social sphere of specific rural areas through the analysis of the components. Results. As a result of the study, the author tested the author's methodology for assessing the readiness of the social sphere of rural areas for digital transformation and analyzed a typical rural area: zones of growth and containment of digital transformation were identified, and directions of state regulation and support of the processes of digital transformation of the social sphere were proposed.
Marketing Information Systems and Digital Modeling in the Management of the Process of Bringing a New Product to Market
Authors:   Kyiv National University of Trade and Economics, Gamaliy Volodimir , Minko Anastasiia ,   Kyiv National University of Trade and Economics, Romanchuk Serhiy ,   Central Ukrainian National Technical University
Published: December 2021

The purpose of the study is to determine the theoretical methods of marketing information and digital systems, as well as the practical application of the digital model of managing the process of launching a new product. The results, in terms of classification, stages, tools, analysis of features and benefits, will identify key aspects of marketing information and digital systems for launching a new product. Today, one of the drivers of market transformation is the development of digital technologies and their implementation in enterprise management processes. The current state of management requires the use of digital modeling methods. Knowledge of the principles and possibilities of modeling, the ability to create, research and apply models in practice are becoming necessary requirements of today. The modeling of new product launch processes has been insufficiently studied. For a detailed study of this topic, theoretical, scientific and methodological approaches to marketing information systems and practical aspects of digital modeling in the process of bringing a new product to market. On the basis of the considered digital systems in the context of management problems the advantages of the decision of administrative problems are revealed, the basic steps of construction and principles of functioning of information systems are defined. On the basis of product life cycle models the theoretical basis of digital systems application is investigated, and with the help of the considered stages of system development and the main advantages of modeling the algorithm of digital model of entering the market of new goods is created and its practical realization is investigated. Special attention should be paid to the classification of information systems by functional feature and level of management and by place in the production cycle when launching a new product on the market. Digitization is becoming more widespread, the use of modern tools in the context of the process of launching a new product helps to control and facilitate the interaction of all stages of this process, thanks to the possibility of improving the quality of products. The detailing of the presented algorithm for different goods and services looks promising.
Organizational Aspects of Tourist Activity Management
Authors:   Central Ukrainian State Pedagogical University named after Vladimir Vynnychenko, Panchenko Vladimir , Chernenko Alexander ,   Kirovograd Institute of Human Development
Published: December 2021

The article considers the features of organizational aspects of tourism management. The results of the survey of managers of tour operators are presented, on the basis of which the factors of external and internal environments of the organization are selected and classified. The purpose of the article is to clarify the essence of the function of tourism management "organization of tourism activities", as well as to identify and characterize the factors of the organizational environment of tourism enterprises. It is revealed that the tourist enterprise in the management activity, focuses on the factors of the internal environment (micro-level: goals and objectives; staff of the tourist enterprise; service technology; organizational structure; finance) and environmental factors (meso-level: competitors in the tourist services market).; controlling government agencies; public organizations and associations; clients; business partners. ; ecology and recreational resources; fashion, modern trends). The external environment provides tour operators with information on the dynamics of the market of tourist services, the conditions of legislative and economic regulation, the state of the environment, the existing transport infrastructure and more. The internal environment provides tour operators with information on: available staff; technologies for providing tourist and health services; management structures of the tourist enterprise; financial resources, all this helps to define goals and develop an effective strategy for tourism business.
Enterprise Crisis Management Algorithm
Authors:   University of Customs and Finance, Sharanov Roman
Published: December 2021

The article devotes to the study of the enterprise crisis management process. In recent years, a large number of enterprises in Ukraine have suffered losses. This result related to both the internal problems in the country and the emergence of a new coronavirus crisis. Thus, in the conditions of unstable development of both world and domestic economy, the formation of the crisis management system is important for enterprises. Thus, the enterprise crisis management algorithm offered, which takes into account the peculiarities of the activity of small, medium and large business entities. The algorithm consists of the following stages: diagnostics of the business entity (small, medium, large), determining the crisis and its causes, developing a strategy to eliminate the threat, developing crisis measures to eliminate the threat, implementation of selected measures and monitoring their implementation, identifying the reasons for the ineffectiveness of measures (in case of overcoming the crisis) and eliminating the threat. There is a significant difference in crisis management between different businesses at the diagnostic stage. For small businesses, the diagnosis consists of assessing revenue, profitability, working capital. Diagnosis of medium-sized enterprises should be comprehensive and cover all areas of enterprise activity. Diagnosis of large enterprises consists of both comprehensive diagnostics and models for assessing the level of bankruptcy. Crisis management strategies and measures for small, medium and large businesses are common; however, the choice should take into account the possibility of their implementation in a particular enterprise. Depending on the stage of the crisis, the recommended strategies and crisis management measures. In consequence of the proposed algorithm, the company will be able to timely identify and overcome threats, and ensure continuous monitoring of its activities. It was indicated the practical significance of the above algorithm, which consists in early detection and consistent overcoming of problems in the activity of domestic enterprises in an unstable economic environment.