bluuebunny/crossref_metadata_2025 huggingface dataset:
Pengaruh Partisipasi Penyusunan Anggaran terhadap Kinerja Manajerial (Studi Empiris pada Kantor Pusat Perusahaan Daerah Bank Perkreditan Rakyat (PD. BPR) Garut)
Authors: Susilawati Wati , Hamdah Dida Farida Latipatul , Saepudin Usep
Published: December 2024

The purpose of this study was to determine the effect of budgeting participation on managerial performance at the head office of the local credit bank (PD. BPR) Garut. This study uses primary data through descriptive analysis methods with quantitative method approaches. The data was obtained by sampling techniques using Slovin formula. The data collection of this study uses a questionnaire survey. The questionnaire was submitted to 30 structural employees at PD. BPR Garut headquarters. PD. BPR Garut, as many as 30 questionnaires returned and 30 questionnaires filled in completely, clearly and can be processed. The results of this study indicate that there is a significant influence on budgeting participation at the head office of the local credit bank regional company (PD. BPR) Garut. There is a significant influence of managerial performance at the head office of the local credit bank (PD. BPR) Garut very well and budgetary participation influences managerial performance at the head office of the local credit bank (PD. BPR) Garut.
Industri Batik Garutan di Era Milenial (Studi Kasus Batik Garutan di Kabupaten Garut Jawa Barat)
Authors: Qori'ah Desi
Published: December 2024

The purpose of this study is to determine the development of the Garutan Batik Industry which is running in the Millennial era, how the production system is carried out, how is the distribution and the extent of demand from consumers. The research was conducted in Garut district. The research method applied is descriptive qualitative with data collection techniques using literature studies, observation and interviews with data sources. Garutan batik in the Millennial era is increasingly showing its existence both in local, national and even introduced to the international world. The results showed that the Garutan Batik Industry in Garut Regency showed an increase marked by the increase in Garutan Batik Industry players even though it was still in the home industry category, marked also by a marketing system that adopted the latest technology.
Relationship Marketing terhadap Customer Retention pada Warung Langsam 13 Garut
Authors: Mulyana Tatang , Prawita Intan Tenisia , Gunawan Vina
Published: December 2024

The purpose of this study was to determine the effect of relationship marketing on customer retention at Warung Langsam 13 Garut. The hypothesis used in this study is that there is a relationship marketing effect on customer retention at Warung Langsam 13 Garut. This research uses a descriptive method. The respondents from this study were 97 respondents who were selected using simple random sampling technique. The analysis technique used in this study is the validity and reliability test, simple linear regression analysis, and hypothesis testing using SPSS Software. The conclusion of this study is that there is an effect of relationship marketing on customer retention at Warung Langsam 13 Garut. This means that the better the relationship marketing that is done by a company, the more customer retention in the company. To have loyal customers, the company must strive to maintain it. Customer retention will bring benefits in this case long-term income, in addition to supporting the company's programs, both in the form of developing new products and services provided by the company
Orientasi Wirausaha dan Network Capability dalam Upaya Peningkatan Kinerja pada IKM Penyamakan Kulit di Sukaregang Kabupaten Garut
Authors: Rawati Fitrin , Muharam Husni , Kartiko Erik
Published: December 2024

The purpose of this study was to determine the effectiveness of entrepreneurial orientation and network capability on the performance of the leather tanning IKM in Sukaregang, Garut Regency, and to determine the supporting and inhibiting factors of entrepreneurial orientation and network capability at the leather tanning IKM in Sukaregang, Garut Regency. As for the research method, for descriptive data analysis with frequency analysis and verification analysis with the help of software Partial Least Square (PLS) version 3.0. The finding of this research is that entrepreneurial orientation is effective in improving the performance of the leather tanning IKM in Sukaregang, Garut Regency. Then Network capability is effective in improving the performance of the leather tanning IKM in Sukaregang, Garut Regency. The supporting factor for entrepreneurial orientation is the Level of Commitment to Company Resources, while the inhibiting factor for entrepreneurial orientation at the leather tanning IKM in Sukaregang, Garut Regency is the Level of Courage to Invest with Uncertain Returns. Then the supporting factor for network capability at the leather tanning IKM in Sukaregang, Garut Regency is the ability to build good personal relationships with business partners. Meanwhile, the inhibiting factor for network capability at the leather tanning IKM in Sukaregang, Garut Regency is the level of knowledge of partner strengths.
Pengaruh Debt to Equity Ratio, Return On Asset dan Current Ratio Terhadap Earning Per Share pada Perusahaan Manufaktur Sektor Rokok Kretek yang Terdaftar di Bursa Efek Indonesia
Authors: Lestari Desi , Hamdah Dida Farida Latipatul , Nurlaela Lina
Published: December 2024

Penelitian ini bertujuan untuk mengetahui pengaruh debt to equity ratio, return on assets dan current ratio terhadap earning per share periode 2012 sampai 2017. Peneliti menggunakan data sekunder yaitu laporan keuangan tahunan sektor rokok kretek yang terdaftar di bursa Indonesia. menukarkan. Metode yang digunakan dalam penelitian ini adalah metode asosiatif. Teknik pengumpulan data adalah penelitian kepustakaan dan penelitian dokumentasi. Teknik pengolahan data dilakukan dengan menggunakan analisis regresi linier berganda melalui uji F dan uji t serta uji asumsi klasik. Penelitian ini menggunakan software SPSS 22. Hasil penelitian menunjukkan bahwa secara simultan debt to equity ratio, return on assets dan current ratio berpengaruh signifikan terhadap earning per share, sedangkan secara parsial profitabilitas tidak berpengaruh positif atau signifikan terhadap debt to equity ratio dan current ratio tidak. berpengaruh positif atau signifikan terhadap laba per saham. Return on assets berpengaruh positif namun tidak signifikan terhadap earning per share.
Pelaksanaan Kebijakan Dana Infrastruktur Pedesaan terhadap Manajemen Dana Infrastruktur Pedesaan dalam Mewujudkan Efektivitas Penggunaan Dana Infrastruktur Pedesaan
Authors: Barkah Agus Muhammad
Published: December 2024

Tujuan penelitian ini adalah untuk membahas pengaruh implementasi dana infrastruktur pedesaan terhadap pengelolaan dana infrastruktur pedesaan dalam mewujudkan efektivitas penggunaan dana infrastruktur pedesaan. Metode penelitian yang digunakan dalam penelitian ini adalah metode eksplanatori dengan pendekatan teknik evaluasi, teknik analisis yang digunakan dalam pembahasan adalah teknik analisis kausal efektif yang mengkaji dan menganalisis hubungan sebab akibat yang rasional antara pelaksanaan kebijakan dana infrastruktur pedesaan, pengelolaan dana infrastruktur pedesaan, dana infrastruktur perdesaan dan efektivitas penggunaan dana infrastruktur pedesaan. Fokus penelitian adalah kepala desa di Kabupaten Garut dengan menggunakan purposive sampling dengan jumlah sampel atau responden sebanyak 84 orang. Hasil pembahasan menunjukkan bahwa implementasi kebijakan dana infrastruktur perdesaan berpengaruh signifikan terhadap pengelolaan dana infrastruktur perdesaan dan efektivitas penggunaan dana infrastruktur perdesaan. Kesimpulan dari penelitian ini adalah efektivitas penggunaan dana infrastruktur pedesaan untuk bisnis dapat terwujud apabila pengelolaan dana infrastruktur pedesaan dilaksanakan secara optimal yang didukung oleh implementasi kebijakan dana infrastruktur pedesaan secara baik dan berkelanjutan.
Hubungan antara Hutang dan Kinerja Perusahaan Manufaktur Di Indonesia yang Go Public pada Tahun 2016 â€“ 2018
Authors: Haslinda Silmi , Amalia Nurul Hikmah , Leon Farah Margaretha
Published: December 2024

Penelitian ini dilakukan untuk mengkaji literatur pada penelitian-penelitian sebelumnya tentang hubungan antara hutang dengan kinerja perusahaan. Sampel yang digunakan dalam penelitian ini adalah perusahaan manufaktur yang go public di Indonesia selama tahun 2016 â€“ 2018. Terdapat 183 perusahaan manufaktur, namun dalam penelitian ini digunakan 121 perusahaan manufaktur setelah dilakukan purposive sampling. Kinerja perusahaan sebagai variabel terikat diwakili oleh tingkat profitabilitas yang dapat mengukur kemampuan perusahaan dalam menghasilkan laba dari aset yang digunakan (dalam penelitian ini menggunakan nilai ROA dan ROE). Variabel bebas dalam penelitian ini diwakili oleh hutang jangka pendek (STD), hutang jangka panjang (LTD), total hutang (TD). Variabel kontrol dalam penelitian ini adalah ukuran perusahaan atau SIZE, GROWTH, GDP dan INFLASI. Dalam penelitian ini menggunakan metode regresi data panel dan uji individu (t-test). Hasil penelitian ini menunjukkan bahwa pengukuran kinerja berdasarkan nilai ROA, STD, Size, dan inflasification bernilai negatif sedangkan nilai TD, growth, dan GDP suatu negara berpengaruh positif. Implikasi dari penelitian ini adalah sebagai referensi tambahan bagi manajer keuangan untuk meningkatkan profitabilitas dan kinerja perusahaan. Bagi investor agar meningkatkan kesadaran dan memperhatikan faktor internal perusahaan dan faktor ekonomi eksternal sebelum melakukan investasi.
Strategi Bersaing menggunakan Blue Ocean Strategy pada PT. Aa Mapan Perkasa
Authors: Adiatma Dani , Damayanty Stanny , Amalia Krystina
Published: December 2024

Blue Ocean Strategy yang terdapat pada PT. Aa Mapan Perkasa dapat meningkatkan penjualan pada perusahaan tersebut dan dapat juga menjadi solusi dalam persaingan pasar di masa mendatang. Penggunaan analisis Blue Ocean Strategy mengenai IFE, EFE, dan analisis SWOT pada perusahaan berpeluang mendapatkan profit yang besar di pasar yang baru. Metode penelitian yang dipilih adalah metode penelitian kualitatif dengan analisis deskriptif. Metode penelitian deskriptif ini digunakan untuk mengidentifikasi suatu keadaan dan juga faktor internal dan eksternal pada perusahaan melalui wawancara untuk mendapatkan analisis yang lebih mendalam dan mengidentifikasi yang menjadikan dampak pada lingkungan internal dan eksternal. Selain itu juga terdapat tabel kuesioner untuk menilai dan mengevaluasi faktor-faktor yang diperoleh dengan melalui matriks IFE (Internal Factor Evaluation) dan EFE (External Factor Evaluation), kemudian dianalisis menggunakan analisis SWOT dan analisis Blue Ocean Strategy. Melalui Matriks IFE dan EFE perusahaan dapat mengetahui posisi perusahaan saat ini. PT. Aa Mapan Perkasa memiliki ancaman dan kelemahan yang harus segera di minimalisir dan diatasi dengan rekomendasi Strategi Blue Ocean Strategi PT. Aa Mapan Perkasa menjaga hubungan baik terhadap konsumen, supplier. Menjaga komunikasi dengan supplier akan membuat manajemen inventori menjadi lebih baik dan meningkatkan keseluruhan proses akuisisi barang. Perumusan Blue Ocean Strategy pada PT. Aa Mapan Perkasa ini dilakukan dengan membuat kerangka kerja empat langkah. Kerangka kerja empat langkah adalah skema yang digunakan untuk merekonstruksi nilai pembeli yang dibutuhkan dan menghasilkan kurva nilai baru.
Kinerja Perusahaan di Usaha Mikro Kecil dan Menengah (UMKM): Systematic Literature Review
Authors: Afendi Arif
Published: December 2024

Tujuan dari penelitian ini adalah untuk mengetahui faktor yang mempengaruhi kinerja perusahaan di usaha mikro kecil dan menengah (UMKM). Jenis penelitian ini menggunakan metode kualitatif dengan mengumpulkan beberapa sumber studi yang berasal dari google scholar. Artikel mengenai kinerja perusahaan diperoleh melalui database Scopus dan web of science. Dari hasil pencarian diperoleh sebanyak 109 dokumen mulai dari tahun 2020 sampai 2021, setelah dipilih dan disesuaikan dengan penelitian maka diperoleh 30 dokumen artikel. Hasil penelitian ini menunjukkan bahwa terdapat faktor yang mempengaruhi kinerja perusahaan di UMKM diantaranya adalah inovasi produk, keunggulan kompetitif, orientasi pasar, orientasi pelanggan, orientasi kewirausahaan, kemampuan inovasi pelayanan, orientasi pasar.
Analisis Pengendalian Internal dalam Pemberian Kredit di Koperasi Pemberdayaan Ummat Daarut Tauhid Cabang Garut
Authors: Nurfaidah Sintiawati , Kartiko Erik
Published: December 2024

Pengendalian internal adalah kebijakan dan prosedur yang dirancang untuk memberikan kepastian yang layak bagi manajemen bahwa perusahaan telah mencapai tujuan dan sasarannya. Pengendalian internal kredit merupakan suatu perencanaan organisasi dan semua tindakan terkait dengan yang diterapkan oleh suatu entitas atau perusahaan guna menjaga aktiva dan mendorong karyawan untuk mengikuti kebijakan perusahaan. Maka penelitian ini bertujuan untuk mengetahui bagaimana pengendalian internal dalam pemberian kredit di Koperasi Pemberdayaan Ummat Daarut Tauhid Cabang Garut. Metode dalam penelitian ini menggunakan metode kualitatif. Sumber data yang digunakan adalah data primer berupa data hasil wawancara yang dilakukan dengan pihak koperasi dan data sekunder berupa profil perusahaan, struktur organisasi dan dokumen lainnya yang terkait dengan kredit. Teknik pengumpulan data menggunakan studi kepustakaan dan wawancara. Berdasarkan hasil penelitian, pengendalian internal dalam pemberian kredit di Koperasi Pemberdayaan Ummat Daarut Tauhid Cabang Garut dapat dikatakan baik namun masih belum memadai karena masih ada beberapa indikator pengendalian internal yang belum terpenuhi.
Pengaruh Corporate Social Responsibility (CSR), Good Corporate, Governance (GCG) dan Likuiditas terhadap Agresivitas Pajak Perusahaan (Studi Empiris pada Perusahaan Retail/Perdagangan Eceran yang Terdaftar di Bei Tahun 2016-2020)
Authors: Novarina Dian Nadya , Ningsih Winda , Anggraeni Windi Ariesti
Published: December 2024

Penelitian ini bertujuan untuk mengetahui dan menguji pengaruh Corporate Social Responsibility, Good Corporate Governance dan Likuiditas terhadap Agresivitas Pajak yang diukur dengan ETR (Effective Tax Rate), dengan variabel kontrol Profitabilitas, Leverage, dan Ukuran Perusahaan. Data yang digunakan dalam penelitian ini berasal dari laporan keuangan yang telah diaudit pada perusahaan ritel yang terdaftar di Bursa Efek Indonesia (BEI) periode 2016-2020. Populasi penelitian adalah perusahaan perdagangan ritel yang terdaftar di BEI periode 2016-2020. Teknik pengambilan sampel yang digunakan dalam penelitian ini adalah non probabilitas sampling. Metode pengambilan sampel yang digunakan adalah purposive sampling. Sehingga diperoleh sampel perusahaan sebanyak 24 perusahaan yang memenuhi kriteria. Jumlah sampel dalam penelitian ini adalah 120 perusahaan sampel. Metode analisis menggunakan regresi linier berganda. Hasil penelitian ini menunjukkan bahwa tanggung jawab sosial perusahaan, tata kelola perusahaan yang baik, likuiditas, profitabilitas, ukuran perusahaan berpengaruh negatif dan signifikan terhadap agresivitas pajak artinya ketika tanggung jawab sosial perusahaan, tata kelola perusahaan yang baik, likuiditas, profitabilitas, dan Semakin tinggi tingkat ukuran, maka agresivitas pajak yang dilakukan oleh perusahaan akan semakin rendah. Sedangkan leverage berpengaruh positif dan signifikan terhadap agresivitas pajak artinya semakin tinggi leverage maka agresivitas pajak juga semakin tinggi.
Minat Berkunjung Wisatawan Dianalisis Melalui Citra Destinasi dan Daya Tarik Wisata Kuliner Warung Terapung
Authors: Utami Alia Tri , Wufron Wufron , Wahid Aji Abdul , Rahayu Diana Aulia
Published: December 2024

Tujuan dari penelitian ini adalah untuk memahami bagaimana daya tarik wisata dan persepsi lokasi mempengaruhi minat wisatawan dalam mengikuti Wisata Kuliner Warung Terapung. 100 responden termasuk dalam studi kuantitatif ini, yang merupakan sampel dari populasi wisatawan. Regresi linier berganda digunakan untuk mengevaluasi data yang dikumpulkan melalui survei. Temuan menunjukkan hubungan substansial antara citra destinasi dan daya tarik wisata dan kecenderungan pengunjung untuk datang. Daya tarik dan citra destinasi keduanya memiliki pengaruh positif dan penting, tetapi hanya sampai batas tertentu. Didapatkan nilai determinasi sebesar 0,769, yang menunjukkan bahwa 76,9% penjelasan niat berwisata diberikan oleh bagaimana destinasi dan daya tarik wisatanya dilihat, sedangkan sisanya 23,1% dipengaruhi oleh faktor lain. Dapat dikatakan bahwa persepsi masyarakat terhadap suatu tempat dan daya tarik wisatanya merupakan faktor utama yang menentukan seberapa besar minat masyarakat untuk mengunjungi Wisata Kuliner Warung Terapung Kabupaten Malangke Barat.
Post-COVID 19 Strategy Development for Bamboo Handicraft Sub-Sector in Selaawi Garut, Indonesia
Authors: Nabhani Irfan , Aisyah Risa
Published: December 2024

Bamboo in Selaawi is very important element for the community, providing basic needs such as housing and furniture, as well as providing major economic contribution from bamboo crafts as a main commodity of this municipality; as happened to the most industries, bamboo handicraft also got a big hit by the pandemic. A comprehensive study was conducted to analyse and identify the fittest strategy in order to establish a more resilient bamboo handicraft business. This study applied a qualitative method to identify and analyse the SWOT of the business based on some literature reviews to understand the theoretical basis prior conducting in-depth interviews with 8 respective stakeholders and questionnaire to 30 craftsmen in this specific area. Based on the result and discussion, apart from normative strategy such as product differentiation, optimizing e-commerce, productivity and profitability improvement this study revealed that a collaboration of eco-edu-tourism should be introduced as another strategy approach to create a more resilient bamboo handicraft industry.
Identifikasi Faktor-faktor Non-Harga yang Dominan Dalam Keputusan Pembelian Kopi Organik di Kabupaten Garut
Authors: Amin Abdusy Syakur
Published: December 2024

Sustainability Development Goals (SDGs) yang di launching oleh United Nations Development Program telah meningkatkan kepedulian masyarakat dunia terhadap penggunaan produk-produk yang ramah lingkungan salah satunya kopi organik. Namun, fenomena terjadi di Indonesia khususnya di Kabupaten Garut menunjukan bahwa permintaan terhadap kopi organik belum sesuai dengan harapan. Untuk itu, perlu dilakukan upaya memperbaiki keadaan melalui identifikasi faktor-faktor yang menentukan keputusan pembelian serta bobot terhadap permintaan kopi organik sebagai green product.  Berdasarkan hasil kajian pustaka diperoleh terdapat 5 faktor yaitu lifestyle, kepedulian lingkungan, manfaat kesehatan, rasa, dan penampilan kemasan. Dalam penelitian ini bertujuan menentukan bobot faktor-faktor tersebut dengan menggunakan metode Analytical Hierarchy Process (AHP). Berdasarkan hasil wawancara terhadap pihak-pihak yang dianggap kompeten dan menguasai permasalahan antara lain perwakilan pemerintah, konsumen kopi, dan pengamat kopi maka diperoleh hasil-hasil berikut ini: Faktor manfaat kesehatan dengan bobot 0,40181. Diikuti oleh faktor rasa dengan bobot 0.29154. Diikuti oleh faktor kepedulian lingkungan dengan bobot 0,12793. Diikuti oleh faktor penampilan kemasan dengan bobot 0,10797. Terakhir yaitu faktor lifestyle dengan bobot 0.07075. Dengan hasil tersebut, disarankan upaya-upaya meningkatkan promosi dengan lebih menekankan daya tarik terhadap kesehatan dan rasa.
Understanding Accounting Students' Career Intention In Islamic Banking: Experience from Garut, Indonesia
Authors: Syakinah Fitri , Gumilar Irfan Rizki , Avrianto Alam
Published: December 2024

This study aims to investigate the factors influencing accounting students' intention to pursue a career in Islamic banking, by using a structural equation model. The study combines the Theory of Planned Behavior (TPB) and the religiosity concept to examine the effects of soft skills self-efficacy, technical skills self-efficacy, social influence, job market consideration, and Islamic religiosity on accounting students' intention to pursue a career in Islamic banking. Data were collected through a survey of 264 accounting students at Universitas Garut. The results show that soft skills self-efficacy, social influence, and Islamic religiosity have a significant positive impact on student's intention to pursue a career in Islamic banking. However, technical skills self-efficacy, and job market consideration do not significantly influence students' intentions. These findings provide insight for Islamic banks on how to attract potential employees to pursue a career in Islamic banking. The study contributes to the literature by incorporating Islamic religiosity in the TPB model to explain accounting students' career intentions in Islamic banking, which is particularly relevant in the context of Indonesia, a predominantly Muslim country.
Minat Beli Konsumen Produk Kosmetik Revlon Ultra HD Matte Lip Colour di Kota Bandung
Authors: Oesman Ida Farida , Yuliawati Yupi , Purnamasari Selpi
Published: December 2024

Persaingan industri kosmetik di Indonesia semakin pesat diantaranya produk lipstick yang dikeluarkan oleh Revlon yang menawarkan atribut produk beragam. Penelitian ini ditujukan untuk mengetahui gambaran dan pengaruh  minat beli konsumen produk Kosmetik Revlon Ultra Hd Matte Lip Colour di Kota Bandung terhadap faktor lainnya ,dengan sampel sebesar 385 responden. Metode regresi linier berganda (multiple regesion) digunakan untuk mengetahui signifikansi atau pengaruh antara masing-masing variabel independen yaitu kualitas produk, gaya hidup dan harga terhadap variabel dependen yaitu minat beli.  Penelitian ini menghasilkan adanya pengaruh setiap variabelnya baik secara simultan maupun parsial.
Pengaruh Customer Satisfaction terhadap Revisit Intention dan Dampaknya pada Electronic Word Of Mouth (E-Wom) di Wisata Situ Bagendit
Authors: Munawar Soviyan , Setiawan Rahyuniati , Silviyanti Ranti
Published: December 2024

Tujuan penelitian ini yaitu untuk memperoleh gambaran mengenai pengaruh Customer Satisfaction terhadap Revisit Intention dan dampaknya pada e-WOM  di Wisata Situ Bagendit. Penelitian ini dilakukan terhadap wisatawan yang pernah berkunjung ke objek destinasi Garut, dimana 100 wisatawan yang dijadikan responden. Dengan menggunakan metode kuantitatif, metode survei yaitu dengan melakukan penyebaran kuesioner secara daring maupun langsung. Selanjutnya para responden diberikan beberapa pernyataan, kemudian data yang dikumpulkan diolah dengan metode analisis deskriptif dan analisis jalur (path analysis) dan di bantu software SPSS. Manfaat yang diharapkan dari penelitian ini adalah dapat dijadikan sebagai acuan untuk memperbaiki berbagai hal yang dapat meningkatkan customer satisfaction agar semakin banyak wisatawan yang berkunjung kembali pada tempat wisata Situ Bagendit. Hasil penelitian menunjukan bahwa dengan menggunakan analisis jalur (path analysis) untuk mengetahui pengaruh customer satisfaction terhadap revisit intention, pengaruh customer satisfaction terhadap e-WOM,dan pengaruh e-WOM terhadap revisit intention  di Situ Bagendit diperoleh keputusan adalah H0 ditolak berarti koefisien jalur signifikan. Jadi customer satisfaction memiliki pengaruh yang signifikan terhadap revisit intention pada objek wisata Situ Bagendit, customer satisfaction berpengaruh signifikan terhadap e-WOM pada objek wisata Situ Bagendit dan e-WOM berpengaruh signifikan terhadap revisit intention pada objek wisata Situ Bagendit. Didapat hasil juga bahwa Customer Satisfaction mempengaruhi Revisit Intention dan berdampak pada e-WOM  di Wisata Situ Bagendit. Hasil ini diperoleh dari pengaruh langsung, pengaruh tidak langsung dan pengaruh total dari Customer Satisfaction pada Revisit Intention dan e-WOM.
Pengaruh Gender dan Usia terhadap Aktualisasi Diri dengan Lingkungan Kerja Sebagai Variabel Moderasi pada Karyawan UMKM Kerajinan Kulit Kabupaten Garut
Authors: Kurniawan Deri Alan , Rukma Deden Firman Syuyaman
Published: December 2024

Pengujian antara pengaruh usia terhadap aktualisasi diri pada karyawan Usaha UMKM Kerajinan Kulit Garut dilakukan pada penelitian ini, dimana variabel moderasi digunakan pada lingkungan kerja. Dalam penelitian ini, populasi yang digunakan adalah karyawan UMKM Kerajinan Kulit Garut dengan sampel berjumlah 96 orang. Dari data yang fundamental hingga data minor digunakan pada penelitian ini. dari penelitian dan pengujian menunjukan bahwa gender dan usia memiliki pengaruh yang positif dan signifikan bagi aktualisasi diri, penyebab perubahan penting dalam mengaktualisasikan diri adalah dari lingkup kerja. Moderasi pada lingkup tersebut dapat memperkuat pengaruh usia terhadap aktualisasi diri, namun memperlemah pengaruh gender terhadap aktualisasi diri. R-Square yang didapat nilai sebesar 0,870, menunjukkan kaitan antara variabel gender, usia, dan lingkungan kerja terhadap aktualisasi diri sangat kuat dan memberikan kontribusi sebesar 87,0%. Adanya hasil yang signifikan ini dapat membantu perusahaan untuk meningkatkan produktivitas dan kinerja karyawan UMKM Kerajinan Kulit Garut.
Pengalaman Wisatawan, Kepercayaan dan Keputusan Berkunjung pada Wisatawan Milenial Situ Bagendit
Authors: Rismanto Hilman , Solihat Neng Ulfah Nur
Published: December 2024

Situ Bagendit merupakan salah satu objek wisata danau yang dikelilingi persawahan dan perkampungan penduduk dengan latar panorama alam pegunungan yang indah. Tujuan penelitian ini adalah untuk mengetahui pengaruh pengalaman wisatawan, kepercayaan, dan keputusan berkunjung pada wisatawan milenial Situ Bagendit. Metode penelitian yang digunakan adalah metode kuantitatif dengan jenis deskriptif dan verifikatif. Survey penelitian dilakukan kepada 100 responden wisatawan milenial yang pernah mengunjungi objek wisata Situ Bagendit. Data selanjutnya dianalisis menggunakan SEM PLS 3.0. Hasil penelitian menunjukkan bahwa pengalaman wisatawan berpengaruh terhadap keputusan berkunjung, dan kepercayaan berpengaruh terhadap keputusan berkunjung.
Analysis of Decision Factors of Umrah Pilgrims Choosing PT. Intan Raudah Madinah (IRM) Tour and Travel
Authors: Adiatma Dani , Rukma Deden Firman Syuyaman , Nurjihan Nisrina
Published: December 2024

This study aims to find out what factors drive the decision of Umrah pilgrims to choose PT.Intan Raudah Madinah (IRM) Tour and Travel and the most dominant factor. The research method used in this research is exploratory factor analysis. Data collection techniques used are literature studies and field studies such as surveys, interviews and questionnaires. The population in this study were Umrah pilgrims who had already departed for IRM tour and travel in 2022. The sample used in this study was the purposive sampling method of 131 respondents. The data was tested using exploratory factor analysis with the help of IBM SPSS version 26. Based on the results of this study, the decision rate of Umrah pilgrims choosing PT. Intan Raudah Madinah (IRM) Tour and Travel is in the very high criteria. In factor analysis, of the 20 indicators determined after the correlation test was carried out, they were reduced to 18 indicators. After carrying out the factoring and rotation processes, 5 factors are formed correctly according to their correlation values, namely responsive and friendly factors, trust factors, service factors, responsibility factors, and safety and location factors. Of these 5 factors, the most dominating are responsive and friendly factors consisting of being responsive to needs, friendly, safe transportation, and affordable hotels.
The Impact of Outside Funds and Consumer Lending Against Profitability Return On Asset (ROA) For the Years 2012 Through 2021 at Bank BJB
Authors: Rahayu Yayu
Published: December 2024

The aim of this investigation was to discover 1) the results of external financing (DPK) on return on asset (ROA) profitability. 2) How is the result of consumer lending on return on asset (ROA) profitability? 3) How is the impact of external financing (DPK) and consumer financing on return on asset (ROA) profitability? The study's research methodology is the quantitative descriptive approach method. Participants in this study are all of Bank BJB's financial statements from its establishment through 2021. The data gathering technique was completed through a literature review a documentation study. Multiple linear regression is employed to analyze the data analysis. This investigation came to the conclusion that DPK has a favorable and important impact return on asset (ROA) profitability, partially consumer lending has a good and significant impact on return on asset (ROA) profitability, and then DPK and consumer lending together have an important and favorable impact on ROA profitability.
Classification of Organic Coffee Consumers Based on Typology of Environmental Strategies with Cluster Analysis
Authors: Susilawati Wati
Published: December 2024

In recent years, there has been a growing interest in organic farming among the public, driven by the desire for healthy and environmentally-friendly consumption. Currently, the consumption of organic products has increased in almost all regions and has even spread to countries that were initially only producers and suppliers for Western countries. Indonesia is one of the countries that has recently shown interest in organic products. The aim of this research is to identify consumers of organic coffee products by conducting cluster analysis on a sample of 400 consumers. The results indicate that there are two classifications among the four groups of consumers, namely those belonging to the vocal green consumers, silent green consumers, vocal brown consumers, and silent brown consumers.
Identification of Productivity Factors in Increasing Economic Resilience in West Java
Authors: Deti Regina , Mohdari Mohdari , Mantri Yaya Mulya , Suharto Imam , Yusuf Ramayani
Published: December 2024

In employees’ daily activities, productivity is needed; productivity greatly influences the results desired by the company. This study aims to determine the factors affecting productivity to increase West Java's economic growth. Employees in the company will understand their goals, where, and how they match the company's goals. Thus these employees will be able to increase their productivity to achieve goals that are known together. This study uses a descriptive-qualitative research method by conducting descriptive, theoretical studies to collect, summarize and interpret data obtained from previous studies, journals and literature reviews. The results are then processed again to describe conditions or facts in the field to produce a clear, directed and comprehensive picture of the problems. The results shown are factors above 8: 1. Wages 2. Social security and Health 3. Skills and Work Experience 4. Motivation 5. Cooperation between employees 6. Career Path 7. Value and Rewards From the results of the FGD, 23 factors determine productivity. Of the 23 factors, 77 scored heavenly wages, social security and health, skills and work experience, motivation, employee cooperation, career paths, values and awards. By the theory put forward, factors supporting productivity
The Effect of Corporate Social Responsibility (CSR) Disclosure on Earnings Quality
Authors: Taufikurachman Cecep , Harto Budi , Napisah Lilis Saidah
Published: December 2024

Financial reports provide crucial data for decision-making processes. An increase in corporate profits is possible if more emphasis is placed on CSR. The purpose of this study is to learn how CSR reporting influences the quality of companies listed on IDX between 2017 and 2021. This study employed both descriptive and confirmatory research methods. This study focuses on the population of hotels, restaurants, and travel agencies that are registered in IDX from 2017 to 2021. "Purposive sampling" is the methodology used to choose samples for this study. Out of the initial pool of 35 companies considered, only 16 met the criteria for inclusion in the sample. Research hypotheses will be tested with a test; standard analysis, linear regression, and a deterministic koefisien will all be used in the analysis. Research results with an alpha significance level of 0.05 show that partial implementation of corporate social responsibility has a negative effect on product quality. An efficiency ratio of 2.5% indicates that CSR reports have a minimal impact on employee productivity (by comparison, other factors account for 97.5%).
The Influence of Work-Family Conflict and Motivation on The Performance of Female Employees
Authors: Munawi Ahmad Syarif , Nurhasan Rohimat , Rismanto Hilman
Published: December 2024

Work-Family Conflict or WFC describes that there is a misalignment between the roles of individuals in the family and at work, so this can affect the balance of work life and personal life. On the other hand, motivation is one of the things that affects employees' desire and effort to achieve organizational goals. This research intends to analyze the impact of WFC and motivation on female employees' performance. This research method uses a quantitative approach using questionnaires distributed to female employees at PT Changshin Reksa Jaya Garut. The collected data then analyzed using structural equation model method to test the influence on WFC and motivation on employee performance at PT Changshin Reksa Jaya Garut. The results showed that WFC has a significant negative influence on the performance of female employees. This conflict can cause stress, burnout, and job dissatisfaction that negatively affect employee productivity and performance. In addition, motivation has a significant positive influence on the performance of female employees. Motivated employees tend to have higher levels of performance because they have an internal drive to achieve goals and high standards of work.
The Influence of Personal Selling on Purchase Decisions of Ceuria Batik Garutan
Authors: Nurhalim Elgy , Priansa Donni Juni
Published: December 2024

This research aims to determine the influence of Personal Selling on Purchasing Decisions, and explain the variables related to Personal Selling and Purchasing Decisions using quantitative research methods. Personal Selling is a direct communication activity between salespeople and potential consumers to introduce a product to potential consumers and make consumers understand the product so that they will try to validate it. Based on the results of research conducted by Batik Garutan, this personal mutual influence is needed by conducting surveys and observations in observing and collecting data directly at predetermined times where the sample has been determined. The data analysis method used is simple linear regression analysis. This research was conducted to test the extent of the influence of Personal Selling on purchasing decisions for Batik Ceuria. This research was conducted on Batik Ceuria consumers with a sample size of 100 respondents. This research obtained results where the influence of personal sales greatly influenced purchasing decisions for CeuRia Tulis Batik by increasing sales. Based on the results and discussion, it is explained that personal sales have a significant influence on purchasing decisions with a contribution of 61%, so that the personal sales variable is more influential than capital purchasing decisions, only having an influence of around 42%. on the calculation results of the coefficient of determination test.
The Influence of Awareness and Knowledge on Taxpayer Compliance in Paying Taxes According to PP No. 55 Of 2022 on MSMEs in Garut District
Authors: Nurlaela Lina , Ningsih Winda
Published: December 2024

The aim of this research is to identify and test the impact of taxpayer awareness and knowledge on the level of taxpayer compliance in making tax payments in accordance with PP Regulation No. 55 of 2022 on Micro, Small and Medium Enterprises (MSMEs) in Garut Regency. Primary data is the data used in this research and this research is quantitative. The Garut Pratama Tax Service Office (KPP) is the focus of the research as well as the population in the research. Random technique (random sampling) is a technique used in sampling through questionnaires. In taking samples, the calculations used the Slovin formula, and 100 respondents were successfully selected. This research provides results that partially taxpayer awareness and knowledge positively influences taxpayer compliance in paying taxes in accordance with Government Regulation Number 55 of 2022 for Garut Regency MSMEs. Then taxpayer compliance in making tax payments is influenced simultaneously by the taxpayer's knowledge and awareness in accordance with Government Regulation No. 55 of 2022 on MSMEs.
Unlocking Innovation in Coffee SMEs: The Transformative Power of Knowledge Sharing
Authors: Hermina Tinneke
Published: December 2024

This study investigates the impact of knowledge sharing on individual innovation capability within coffee Small and Medium Enterprises (SMEs) in Kab. Garut. Utilizing a quantitative research design, the study employs descriptive and associative approaches to analyze data collected via surveys and interviews. The findings, based on SPSS analysis of responses from coffee SME employees, confirm that knowledge sharing significantly enhances individual innovation capability. Specifically, the dimensions of knowledge collecting and donating were examined, with knowledge donating showing a more substantial positive influence. This research corroborates existing literature suggesting that effective knowledge management practices not only foster individual innovation but also enhance overall organizational performance. Recommendations include strengthening knowledge-sharing practices, enhancing technology training, encouraging proactive knowledge donation, and implementing comprehensive knowledge management systems. The study's outcomes suggest that fostering an environment rich in shared knowledge and skills is pivotal for sustaining innovation and competitiveness within SMEs.
Increasing the Competitiveness of Batik Nusantara Through Products Innovative
Authors: Wufron Wufron , Nurhasan Rohimat , Hadita Akmala , Zulfa Siti Azizah , Handayani Tia Fitria , Berliani Syifa
Published: December 2024

The Nusantara batik industry has become an important part of Indonesia's cultural heritage and has significant potential to make a significant economic contribution. In an effort to enhance the competitiveness of Nusantara batik products, the concept of community partnership innovation has emerged as a promising approach. One concrete implementation of this approach is through the SANUTIK (Sapatu Nusantara Batik) program. This article will explain how community partnership innovation through SANUTIK can strengthen the Nusantara batik industry from various aspects. The research method used is descriptive and qualitative. Data analysis is conducted through SWOT analysis. The research results show that the SWOT Matrix Analysis of the internal conditions of Nusantara batik through SANUTIK has stronger strengths compared to weaknesses. The condition of Nusantara batik through SANUTIK has greater opportunities compared to threats. Nusantara batik through SANUTIK is in the aggressive/growth quadrant, which means it is in a prime and stable condition, making it highly possible to continue expanding, enhancing growth, and achieving maximum progress.
Analysis of Marketing Communication Effectiveness Social media Instagram Global Radio at the 2023 Globalkustik Event
Authors: Aliansyah Riko , Wulandari Astri
Published: December 2024

The rapid development of social media has become a driving force for economic actors, both in the product and service sector, to carry out marketing through social media or marketing on social networks. This can be seen from the number of social media users who are increasing every year with the various social networking platforms used. An example of social media marketing that is widely used is Instagram. Global Radio is a radio station in Jakarta and Bandung broadcasting popular songs, celebrity news, sports, the latest movies and fashion. In this case, Global Radio promotes via Instagram because it is considered quite effective in communicating with its followers. However, @884globalradio subscribers still do not understand the content provided, such as explanations of the latest entertainment news, Indonesian music shows and others. Therefore, this study aims to determine the effectiveness of social media marketing communications on Instagram Global Radio. Data collection was carried out by distributing questionnaires to 100 respondents. Data analysis in this study used quantitative descriptive analysis. The results of this study are that the overall ratio achieved by researchers on social media marketing variables including context, communication, collaboration, and connection is 89.42%. This explains why the effectiveness of social media marketing via Instagram @884globalradio is considered very good.
Comparative Analysis of Cost of Goods Production Determination Methods at MSME CafÃ© Bs Coffeespace
Authors: Nur abdi Muhammad , Burhanuddin Chairul Iksan , Amran Amran , Rizal Samsul
Published: December 2024

The main objective that requires special attention is the Cost of Goods Manufactured (COGS), especially in the midst of MSME competition in producing quality products but having affordable sales prices. This research aims to compare methods of calculating the cost of goods manufactured that are accurate to ultimately produce the appropriate sales price. The research that has been carried out uses a quantitative descriptive method and a comparative approach to be able to compare the two methods, namely full costing and variable costing. As for the results of the research that has been carried out, making 450 chocovado blend drinks, 400 mint ginger honey drinks and 370 redvelvet signature drinks there is a difference of Rp. 2,139.25 for chocovado blend, Rp. 2,448.5 for mint ginger honey drinks and Rp. 2,602.17 for redvelvet signature. This means that the COGS obtained by the full costing method tends to be high when compared to the variable costing method. The reason is the different treatment of factory overhead costs (BOP). The full costing method includes all variable and fixed cost elements, while the variable costing method includes variable costs only. It is hoped that the company can consider what method or method is suitable for the company, be it the full costing or variable costing method, always looking for and learning about scientific developments in relation to the method of determining COGS so that it is always in line with applicable regulations.
Corporate Governance and Carbon Emission Disclosure: Media Exposure as A Moderation
Authors: Awaliyah Risalatul , Ardianingsih Arum
Published: December 2024

The disclosure of carbon emissions is a corporate activity to provide information about environmental performance and efforts to improve the corporate image. The aim of the research is to provide empirical evidence of the moderating influence of media exposure on the relationship between corporate governance and carbon emissions disclosure. This study uses a quantitative approach. Data research was taken using the purposive sampling method. Research was conducted on energy corporations listed on the Indonesia Stock Exchange (BEI) for the 2017-2022 period. The research used 72 research data. The analysis technique uses SEM PLS. The results of the research are that the board of directors influences carbon emissions disclosure and media exposure is able to moderate the relationship between the board of directors and carbon emissions disclosure.
The Influence of Investment Decisions and Funding Decisions on Company Value (Study of Transportation and Logistics Companies on the IDX)
Authors: Lorenza Imah Maulana , Hidayat Rendra Arief
Published: December 2024

There are many developing countries in Southeast Asia and Indonesia is one of them that is highlighted by the world. With the transportation and logistics industry which has become one of the bloodstreams of the process of providing services and facilities to the population of this country. The existence of the transportation and logistics sector plays an important role in improving people's quality of life. If a transportation and logistics company wants to develop its business further, it needs external financial assistance, including investors. Investors are parties who are willing to provide capital assistance by investing their capital in the company. The theory used in this research is based on the use of signal theory. The method of this research uses quantitative methods and uses secondary evidence taken via the official IDX website This research aims to determine the effect of investment decisions and funding decisions on the value of a company using dividend policy (distribution of share profits) as a moderating variable. The result of this observation is that decisions regarding investment and decisions regarding funding have a positive effect on the value of transportation and logistics companies in Indonesia. Dividend policy has negative results and cannot strengthen the effect of decisions regarding investment and decisions regarding funding on company value. Keywords : Transportation, Logistics, Investment, Funding, Dividends.
Effectiveness of Kopiko Candy Product Placement Strategy in Korean Drama Doctor Slump: The Role of Product Involvement, Placement Prominence and Celebrity Endorsement
Authors: Syarifudin Sailina Karimah , Rafiah Kurnia Khafidhatur Rafiah Khafidhatur , Ihsan Mochamad Chairul
Published: December 2024

The product placement strategy is increasingly favored in global marketing, especially through Korean drama streaming services, which are typically produced in series format. Kopiko candy leverages the popularity of Korean dramas by employing product placement in the Korean drama Doctor Slump. This study aims to examine the influence of product involvement, placement prominence, and celebrity endorsement on brand memory and brand attitude. The research involved 157 respondents who are fans of Korean dramas residing in Indonesia, aged 18 and above, who have watched the Doctor Slump series from episodes 1-16 and are aware of the presence of Kopiko candy in the scenes of the drama. The results of this study indicate a positive and significant relationship between the variables of product involvement, placement prominence, and celebrity endorsement on brand memory. Additionally, product involvement and celebrity endorsement also have a positive and significant effect on brand attitude.
Instagramable and Memorable Travel Experiences and Their Influence on Revisit Intentions at the Bagendit Tourism Site Post-Revitalization
Authors: Adiatma Dani , Rukma Deden Firman Syuyaman , Rahayu Diana
Published: December 2024

This research aims to find out the picture related to instagrammable, memorable tourism experience and revisit intention, as well as examining the impact of instagramable and memorable tourism experience on revisit intention at Situ Bagendit after revitalization using descriptive and verification quantitative methods. The data collection technique was carried out through distributing questionnaires and then the data was analyzed using the structural equation model partial least squares (SEM-PLS) with statistical tools in the form of SMART-PLS version 3. This research resulted in an overall picture related to instagrammability, memorable tourism experience and revisit intention. in Situ Bagendit after revitalization it is in the good category. Apart from that, it was found that there was a positive and significant influence of instagrammable and MTE on the intention to revisit Situ Bagendit after revitalization.