bluuebunny/crossref_metadata_2025 huggingface dataset:
A Comparative Study on Peoples’ Preferences towards Electronic Banking over Traditional Banking
Authors: Srivatsan. A
Published: May 2023

In today’s era of information and technology an economy cannot achieve the target of sustainable development by following traditional banking method. So, it has become mandatory for developing country like India to increase automation in banking industry. Customers are no longer restricted to visiting physical locations for banking services such as cash withdrawals, check deposits, and account statement retrieval. Any query or transaction is handled online in real Internet banking at any time without involving a branch. The availability of Internet banking is shifting from being a "nice to have" to a "need to have" service. This study compares consumer preferences for traditional banking against electronic banking. The survey also looks into the most common reasons why individuals use electronic banking, examines what people think about electronic and traditional banking, and determines the issues users encounter with both types of banking. The results of this study shed light on the variables that affect people's preference for electronic devices and offer recommendations for improving the banking services.
The Covid-19 Pandemic and its Impact on Logistics Employment: An Analysis of Job Losses and Hiring Trends" with Respect to Sunway Logistics
Authors: Krishna S.Dheeraj
Published: May 2023

The purpose of this research paper is to understand the impact of COVID-19 on logistics employment and hiring trends of Sunway Logistics. This paper collects records from a retrospective view (from 2019-2022). The results are interpreted in terms of the factors following, Covid-19 pandemic, hiring trends, government policies, industry sectors, and Socioeconomic factors. Based on convenience sampling techniques in interpretive research, this study collected primary data via semi structured interviews, interviewing employees and partners from the above-mentioned firm that operates on a global scale.
A Study of Credit Card Holders’ Repayment Pattern with Reference to Chennai City
Authors: Pranav R.S. Ninandha
Published: May 2023

In today’s world, everyone would have limited access to credit. But this access is available to all through one of the most valuable financial instruments i.e., Credit Cards. Credit Card is a boon as well as a bane. It can make or destroy the person who is using it. The Important factor of a Credit Card is the repayment of dues on a stipulated period. The study focuses on various aspects of repayment - how much amount will they pay towards credit card dues, how will they arrange funds to repay the debt, etc. The period of study is 2 months with a sample size of 100 through a questionnaire. The study uses ANOVA and Chi-Square Tests to analyze the factors that influence repayment patterns. The study reveals that there is no significant relationship between spending money and repayment of dues on time.
Perception of Corporate Social Responsibility among the General Public
Authors: G. Karthikeyan
Published: May 2023

Corporate Social Responsibility (CSR) is becoming a strategic positioning tool for many corporate companies in India. In this study, we studied the level of awareness of the general public towards CSR and how it is related with the company’s brand image and reputation. It is fund that some people are not aware of CSR initiatives by the companies and many are of the opinion that companies are contributing to the society but do not know the name for that activity is Corporate Social Responsibility. The questionnaire contains the demographic information of the respondents, level of awareness and individual perception towards the CSR activities and it was circulated to the general public. These results of this study are based on the online survey responses from 150 respondents. This research paper tries to highlight the importance of Corporate Social Responsibility towards society.
Analysis of Consumer Preference towards Social Media Marketing with Reference to Facebook
Authors: G. Rajesh
Published: May 2023

The project aims to understand how consumers behave towards social media marketing on Facebook, despite the rise of other platforms like Instagram and WhatsApp. We'll use two methods to collect data from consumers: Snowball Sampling and Convenience Sampling. Based on the responses we get, we will develop a hypothesis and test it using ANOVA, Chisquare Analysis, and Correlation. These tests will help us to interpret the data and draw conclusions for our research.
A Study on Perception of Taking Life Insurance Products with Reference to Chennai City
Authors: C. Srivatsen
Published: May 2023

The insurance industry in India has seen an array of changes in the past one decade. The year saw an uprise in the Indian insurance sector as major structural changes took place with the ending of the government monopoly and the route of the Insurance Regulatory and Development Authority (IRDA) Bill lifting all entry restrictions for private players and allowing foreign players with some entry restriction and limits on direct investment ownership. With the fast-changing liberalization, globalization and privatization policies, the changing and growing needs and demands of people have made the insurance industry more competitive. Both public and private players now offer greater choice in terms of products and services. They also make valuable efforts to create awareness about the benefits and significance of insurance although there is still a blocking point among the people. This paper analyzes and rates all the life insurance companies by analyzing certain variables, measuring the customer perception, purchase behavior, and consumer awareness regarding the life insurance industry.
A Study on Tertiary Education’s impact on Employability Skills of Graduates in the Job Market Concerning Chennai City
Authors: Sabapathy S. Kanaka
Published: May 2023

This study examines the employability skills that graduates possess in the workforce. This research also aims at studying the impact of tertiary education institutions and their initiatives to improve the employability skills of graduates. The target group of the study comprises graduate employees between the age groups of 20 and 50 years. The period of study is two months, with a sample size of 100 respondents collected through a questionnaire. The research makes use of statistical analysis tools like ANOVA, chi-square, and correlation tests to study various factors and determine the relationship between the variables. The study focuses on whether there are any initiatives taken by tertiary education institutions to develop employability skills and the satisfaction of the graduates on the same.
Stock Market Awareness Among Gen Z with Respect to Chennai
Authors: Venkatesan Nesan
Published: May 2023

Generation Z refers to individuals born between 1997 and 2012, who are currently aged between 9 and 24 years old. The stock market is an important aspect of the financial system, and it plays a critical role in the economy of India. However, there is limited research on the awareness and understanding of the stock market among the youth in Chennai, specifically Generation Z. The aim of this study is to explore the level of awareness and understanding of the stock market among Generation Z in Chennai. The study will use a Questionnaire approach, consisting of a survey. The survey will be administered to a sample of Generation Z individuals in Chennai, and it will seek to gather information on their level of awareness and understanding of the stock market. The focus group discussions will provide an opportunity to gather more in-depth insights and opinions on the stock market. The findings of this study will contribute to the understanding of the level of stock market awareness among Generation Z in Chennai. This information can be used to inform policies and initiatives aimed at increasing financial literacy and awareness among young people. It can also provide valuable insights for investors and financial institutions seeking to engage with this demographic. Overall, this study has the potential to provide valuable insights into the stock market awareness and understanding of Generation Z in Chennai.
A Study on Customer’s Satisfaction on E-Payment with Reference to Thiruvallur District
Authors: Sathyanarayanan R S Rohith
Published: May 2023

Invention of computer in 1960’s and later, introduction of www (world wide web) in 1989 led to revolutionary changes in electronic payment system. electronic payment systems evolved, payment process was minimized to just a few simple steps, which can be done at remote locations away from Bank. As the world becomes increasingly digital, the use of electronic payments (e-payments) has grown significantly. With the rise of e-commerce, it has become crucial to ensure that customers are satisfied with their e-payment experiences. This study is focus on the level of satisfaction on electronic payment with quantitative research approach, and data was collected through a structured questionnaire from 120 respondents residing in Thiruvallur. The questionnaire is focused on satisfaction, constraints, influencing factor, usage. The findings of the study shows that UPI is the mode of transaction used for daily use. The research makes use of statistical tools like ANOVA, chi-square and percentage analysis to study the different factors and determine the relationship between the variables
Customers Preference towards Real Estate Industry with Reference to Chennai Region
Authors: V Bhandari Ronak
Published: May 2023

In the residential constructional zone, Indian real estate has been a mixed bag of growth and decline. Population expansion and migration from rural to urban areas have significantly altered the outlook for real estate in metropolitan and surrounding areas. Keeping in mind the objectives and the fact that all the respondents for the study were educated, structured questionnaire is used for data collection. The survey reveals consumer understanding of laws and regulations of RERA Act 2016, the motivations behind purchases, the brands they would pick, and the connection between income and investment budget.
A Study on Impact of Pandemic on Changes in Investment Pattern with Special Reference to Chennai City
Authors: Anirudh. S
Published: May 2023

Investment is an integral part of an individual and his family as well. The objective of investment varies from individual to individual. One may invest for various reasons like to meet uncertainties without any financial hardships, educational purposes or maybe for any events which require huge amounts instantly. Also, one invests to grow his wealth and multiply his current wealth to manage well with the inflation rates in the economy and to become financially strong and independent. The COVID-19 pandemic has had a profound impact on investment patterns and preferences. But during this pandemic many people’s earnings and its pattern were disturbed due to the deadly virus both positively and negatively. Some people started to try out new investment alternatives like crypto currencies, mutual funds, REITs, NFTs, ETFs etc., whereas some liquidated their investments to meet the uncertainties financially. This study concentrates about the major causes for the change in investment pattern of retail investors during the pandemic and explores the factors driving the shift in investment behavior during the pandemic. The objectives of this study were to discover the causes for the change, the reasons for trying out new investment alternatives by retail investor, their perceptions regarding investments and to study the liquidity and necessity needs of the investors during the pandemic. A descriptive survey design was used in this study. Primary data was used to proceed with the study and these data collected using a self-designed questionnaire using Likert 5-point scale, few close ended questions and a few checkboxes for questions on their preferences. To collect the data from the retail investors, the convenient sampling and snow ball sampling techniques were used. The study’s target population was 156 retail investors across all age groups. The statistical tools like One-way ANOVA tests, independent sample ttest and correlation tests were used to analyze the collected data. From this study we conclude that the major factors influencing the changes in investment preferences and pattern were interest to take risks, influence of pandemic by means of time and need for passive income and objective to earn higher returns.
A Comparative Study on Consumer Preference and Satisfaction with Special Reference to the Usage of DELL and HP Laptops in Chennai City
Authors: Sabareesh. S
Published: May 2023

Today technology has brought the world in own hands human being very much to the complicated work in to easier. Gradually the invention and discoveries are made from time to time has head us to a comfortable world. One such significant is the laptop. The objective of the study is to know access the cost and performance of HP laptop and evaluate satisfaction level of the customers towards HP laptop. The sample size of the study was conducted in Chennai city. Majority of the members use the laptop for studies. Majority of the respondents’ awareness are through friends & relatives. Majority of the respondents are aware of the hardware configuration in laptop computers. Michael Dell founded Dell computer corporation, PCs limited, in 1984 while a student at the University of Texas at Austin. Operating from Michael Dell’s off- campus dormitory room at Dobie Centre, the startup aimed to sell IBM PC-compatible computers built from stock components. Laptop once considered a luxury has now become an important gadget in the present era of technology rich world.
A Study on Customer Satisfaction towards Digital Payments with Special Reference to Chennai City
Authors: Karthikeyan. C
Published: May 2023

India has traditionally been an economy obsessed by cash. With exceptional population demographics and diffident literacy levels, it is a difficult market to digitalize. However, as a consequence of demonetisation, India has been witnessing a new wave of financial technology, with the introduction of innovative products and a wider customer base. Increased penetration has also compelled both the regulators and government to renew their focus on this migration to a cashless society. The new-age client anticipates transactions to be fast, continuous and custom-made. The effortlessness and suitability offered by e-commerce has transformed consumer behaviour, and this has stretched quickly to the payments market as well. Therefore, the sector has experienced drastic changes in the past few years. Payment companies have been progressively capitalising the power of big data, analytics and the cloud to create customer-centric models. This has created a new marketplace, ushering in a new era in the payments market. A number of innovations have occurred in the past five years leveraging mobile devices and connectivity to make payments simpler and more valuable.
A Study on Customer Preferences towards Buy Now Pay Later (BNPL) Services and its Impact on their Financial Well-Being in Chennai City
Authors: Desikan. V
Published: May 2023

The technological revolution has seen a massive change in the payment systems and has resulted in a plethora of options for making a payment for any transaction. The popularizing FinTech industry has given various solutions for making payments digitally without the involvement of physical currency. It has reshaped the customer behaviour and the market as a whole. The emergence of this industry has resulted in several digital payments options such as Unified Payment Interface (UPI), Neo Banks and Payment Banks, Payment Gateways, Cryptocurrencies and even Point of Sale (POS) Credit like Buy Now Pay Later (BNPL) services. India has been quite conservative towards credit and has always seen it as a debt trap instrument. But the new FinTech startups managed to change the customer mentality by increasing the awareness and providing more valuable solutions using BNPL. Furthermore, the COVID-19 pandemic postulated itself as an opportunity for the players in the credit industry. This paper adds to the growing literature exploring the impact of BNPL services on the users’ financial well-being along with the customer preference towards them over other forms of credit. It helps in understanding how the demographic factors such as age and income have had an impact on the users of BNPL in terms of their preference and financial soundness.
Parenting Stress During the Covid-19 Pandemic
Authors: S. Aaditya
Published: May 2023

The outbreak of covid-19 pandemic shook the entire globe, it caused public health emergency which forced the governments to enforce lockdown in order to control the vigorous spread of the virus. During these challenging times parenting must have been highly stressful and difficult since they have now to parent the energetic young children who now are locked within the houses. Along with physical health issues the pandemic accelerated mental illness among the parents due to rise in childcare responsibilities and lockdown. The study examined the parental stress experienced by the during the covid-19 lockdown. To examine this survey were collected from parents through snow ball sampling. The sample size of 100 was put into study. The research tools such as correlation, one sample chi-square test and one sample Kolmogorov-simrnov test were used to examine the data. The result revealed that during the pandemic there was an increase in parental stress due to children’ restlessness, which also affected the mental health wellbeing of the parent. Moreover, the study also found out that seeking help regarding parenting with friends and family was helpful and people have started concentrating more on mental health wellbeing in the post-pandemic era.
A Study on Customer Awareness and Usage of Payments Bank and Neo banks in Chennai City
Authors: C BHARGAVA
Published: May 2023

The banking and financial sector has evolved over the years to meet the changing needs of the economy and industries, leading to the birth of innovative financial instruments. The Reserve Bank of India introduced payment banks to promote digital, paperless, and cashless banking in the country. Payment banks offer basic banking services to unbanked and underbanked individuals, particularly migrant workers and those from lower-income households, and bring them into the formal economy. The trend towards digital payments and net banking has increased, especially after the impact of demonetization and the COVID-19 pandemic. Neo banking is a fintech-powered concept that operates entirely in the virtual space. Technology has become crucial to satisfy customer demands, leading to the emergence of payment banks and neo banks. Despite their growing importance, research on payment banks and neo banks in India is limited. This paper aims to study customer awareness and usage of payment banks and neo banks in Chennai city.
Exploring the Trust & Behavior Intention towards Customer Satisfaction in Banking Industry Chennai
Authors: Prathapan R. Surya
Published: May 2023

We aim to discover the trust and satisfaction level of the banking customers in Chennai by collection of samples from 171 respondents (holding accounts in both public and private sector banks) through a structured mailed questionnaire by adopting snowball sampling technique. Technology acceptance model is used to establish the relationship between the perceived usefulness and perceived ease of use through SPSS software.
A Study on Customer Preferences towards UPI Payments Over Cash with Special Reference to Chennai City
Authors: Harikrishnan A.V
Published: May 2023

The study aims at finding the preferences of customers on UPI payments over cash. The UPI or Unified Payment Interface is a digital payment system gateway that allows customers to transfer money from one bank account to another using smartphone and internet connectivity. Due to its ease and security features, UPI payments have recently experienced enormous growth in popularity in India. This study tries to comprehend the variables influencing consumer preference for UPI payments over cash and the preference for various UPI service providers available in the market and the factors influencing it. The questionnaire has a Likert five-point scaling to understand the level of difficulties and satisfaction. The results of this study are based on the responses from 150 individuals on an online survey. The technological revolution has seen a massive change in payment systems and has resulted in a plethora of options for making payments whenever needs. The Unified Payments Interface helps faster growth among the smaller and medium enterprises
A Study on Performance-Based Pay - A Motivator to Work Rather a Stress Inducer, Remarkably in Chennai City
Authors: Vivekananda S.V
Published: May 2023

In this study, I, the author predominantly concentrated on the impact of performancebased wage system on the workers, both in a beneficial aspect and an adverse aspect. The study idea was mooted by the ambient situations of financial difficulties influenced by the wage system in the employer organisations. The study has been conducted in such a diversified manner under which the two crucial financial sides have been covered namely, the job productivity and the home life. Interestingly, the study also focuses on the opinion of students, self-employed and unemployed individuals, in this regard. This study is pioneering in focusing on the problem of study in Chennai, Tamil Nadu
Impact of National Education Policy 2020 on Teacher’s Diversity and Student Achievement
Authors: Sankar Rohan
Published: May 2023

As Chanakya once said, "teachers are not ordinary; they are the ones who make a nation's foundation strong," which is even relevant today. In our culture, we say Mata, Pita, Guru, and Devam, where the Teacher is above god. Teachers are the reason that we are where we are; whatever we have achieved in life, it is because of the letters that were taught to us where the letters evolved into sentences, where sentences evolved into subjects, and where subjects evolved into specialization. A teacher's teaching from their subject knowledge and experience helps a student make decisions properly because he will avoid mistakes and, in turn, save time and move ahead. This study aims at focusing on the impact that NEP (National Education Policy) 2020 has created on the teacher’s diversity and its impact on student’s achievement before and after its implementation. The NEP 2020 was a much-needed change in the Indian education policy that focuses more on practical oriented teaching when compared to the present policy where students are thought methodically without any real time impact. This policy is more comprehensive not only teaching wise but the inclusion of teachers from various background and having a good experience in the particular subject and expertise in that industry, this is a boon for students since they will have access to industry specialist which will enhance their further knowledge and in turn can achieve many things by applying that knowledge to push himself in the market
Investigation of the Correlation Between Biological Factors and Safety Culture Perceptions of Hospital Cleaning Staff
Authors: KAYA Barış , ÖZORAN Yavuz
Published: May 2023

Aim: The aim of this research is to identify the degree to which cleaning staff in public hospitals have adopted work health and safety activities and safety culture perceptions and converted these to behavior. Material and Method: The population for the research comprised 565 cleaning staff employed in a total of 12 secondary health institutions and tertiary health institutions linked to the union of public hospitals located in Giresun provincial center and counties. Data in the study were collected with a survey form including questions about sociodemographic features, working conditions, and knowledge, attitudes and behavior about biological factors and the Safety Culture Scale.Results: According to participant knowledge about biological factors causing infectious disease, only the fatalism subscale among safety culture perception levels was significant (p
The genus Aspidosiphon Diesing, 1851 (Sipuncula: Aspidosiphonidae): Description of a New Shell Dwelling Species, Notes on Aspidosiphon (Paraspidosiphon) Laevis De Quatrefages, 1866 and Current Status from India
Authors: Dixit Sudhanshu , Silva-Morales Itzahí
Published: May 2023

Sipuncula is one of the most taxonomically neglected groups of marine invertebrates in Indian waters. Research on these worms has been stagnant for the last three decades as there are no sipunculan taxonomists in India. The current work is an attempt to resurrect taxonomic research
on Indian Sipuncula fauna by describing the first new Sipuncula species from Indian seas. A new molluscan shell dwelling species, Aspidosiphon (Akrikos) carnicobarensis sp. nov., is described from Car Nicobar Island, India collected from 205 m depth. The new species is
characterized by the presence of scattered unidentate hooks, a thick and well-developed anal shield with deep grooves, flattened papillae on the trunk, and warts on the posterior trunk. Aspidosiphon (Paraspidosiphon) laevis de Quatrefages, 1866 is reported along with the
first colored photographs from India and notes about its taxonomic status. The paper additionally reviews the present status of all the species in the genus Aspidosiphon from India, revising them in accordance with the current classification.
Estratégia de sincronização e controle de conversores utilizados em Geração Distribuída
Authors: Silva Luiz Henrique Santos , Silva Consuelo Cristina Gomes , Dantas Gabriele Costa Gonçalves , Dos Santos Luiz Eduardo Amorim , Braz Fillipe Valente , Câmara Roberto José Batista
Published: May 2023

O presente trabalho apresenta uma técnica de sincronização baseado em separação de componentes em sequência com objetivo de garantir o adequado funcionamento dos sistemas de controle dos conversores de potência utilizados em Geração Distribuída (GD). A metodologia proposta utiliza o algoritmo dos mínimos quadrados recursivo ponderado para atuar nas amostras das tensões Vα e Vβ e separar as contribuições das sequências positiva e negativa em um sistema de coordenadas estacionárias a fim de compensar distúrbios associados a operação desequilibrada dos sistemas de distribuição. O desempenho da técnica de sincronização é avaliada através de simulações desenvolvidas no software Matlab© que reproduzem as condições mais adversas no funcionamento dos sistemas de controle e sincronização utilizado em GD emulando a dinâmica de injeção de corrente na rede elétrica. Os resultados demonstraram, além da eficácia do método sugerido perante aos distúrbios presentes na rede elétrica, a simplicidade de sua realização.
Exploring the Impact of Cultural Heritage on Destination Branding and Tourist Experiences: Perspective from South Korea
Authors:   Kyung Hee University-Seoul, South Korea, Son Cheon Meeyoung
Published: May 2023

This study explored the impact of cultural heritage on destination branding and tourist experiences, using South Korea as a case study. South Korea, a country rich in cultural heritage, offers a unique opportunity to examine the integration of traditional culture into destination branding strategies and the resultant effects on tourist experiences. This research employed both qualitative and quantitative methodologies, including surveys of tourists, interviews with tourism professionals, and content analysis of promotional materials. The findings suggest that South Korea's cultural heritage significantly contributes to its destination branding. The study indicated that South Korea’s unique cultural heritage elements, such as historic sites, traditional festivals, arts, cuisine, and lifestyle, are prominently featured in its branding strategies. These components help to differentiate South Korea from other destinations, fostering a unique image that appeals to both domestic and international tourists. Moreover, the study demonstrates that cultural heritage considerably enhances tourist experiences. The authenticity and diversity of South Korea’s cultural heritage evoke feelings of novelty and curiosity among tourists, enriching their experiences. The cultural heritage sites and activities enable tourists to immerse themselves in the local culture, promoting cultural understanding and appreciation. However, the study also points out potential challenges, including over-tourism and the commodification of culture, which could threaten the integrity and authenticity of cultural heritage. In conclusion, this research reaffirms the profound impact of cultural heritage on destination branding and tourist experiences. It provides valuable insights for destination marketers and policymakers in South Korea and other destinations with rich cultural heritage, on how to effectively utilize cultural heritage for destination branding, improve tourist experiences, and promote sustainable tourism. Keywords: Cultural Heritage, Destination Branding, Tourist Experiences, South Korea, Heritage Tourism, Cultural Authenticity, Sustainable Tourism Development
Pengaruh Media Buku Cerita Bergambar Terhadap Pengetahuan dan Keterampilan Hand Hygiene pada Anak Usia Sekolah di SDN Locondong Kabupaten Banyumas
Authors: Pramudita Rossdiana , Linggardini Kris
Published: May 2023

Hand hygiene merupakan salah satu cara untuk mencegah penyakit dengan cara mencuci tangan yang baik dan benar. Penelitian ini bertujuan untuk mengetahui Pengaruh Media Buku Cerita Bergambar terhadap Pengetahuan dan Keterampilan Hand hygiene pada Anak Usia Sekolah di SDN Locondong. Penelitian ini menggunakan metode kuantitatif dengan desain penelitian pre experimental designs dengan rancangan one group pretest posttest. Sampel pada penelitian ini diambil dari kelas III dan IV sejumlah 60 responden. Hasil penelitian menunjukkan pretest dengan nilai rata-rata pengetahuan adalah 11,15 dan mengalami peningkatan pada postest pengetahuan menjadi 18,18. Selain itu nilai rata-rata keterampilan hand hygiene juga mengalami peningkatan rata-rata dari 3,25 menjadi 5,83. Nilai p-value pada uji wilcoxon sigened rank test menunjukkan 0,000 < 0,05 sehingga dapat disimpulkan ada pengaruh media buku cerita bergambar terhadap pengetahuan dan keterampilan hand hygiene.
Strategi Komunikasi Pemasaran Terpadu Melalui Media Sosial Instagram sebagai Sarana Promosi di Sekolah Alam Kebun Tumbuh
Authors: Yanuarita Dewi , Desnia Ade
Published: May 2023

Salah satu hal yang bisa digunakan dalam tujuan untuk mengenalkan suatu produk kepada khalayak baik berupa barang atau jasa adalah dengan melakukan bauran pemasaran dan strategi komunikasi pemasaran terpadu. Media baru media sosial Instagram dalam strategi komunikasi pemasaran terpadu juga dimanfaatkan oleh Sekolah Alam Kebun Tumbuh. Penelitian ini bertujuan untuk mengetahui bagaimanakah proses strategi komunikasi pemasaran terpadu yang dilakukan melalui media sosial Instagram oleh Sekolah Alam Kebun Tumbuh, kendala apa yang dihadapi, dan penanganan hambatan apa yang bisa diberikan dan dilakukan dalam strategi komunikasi pemasaran terpadu melalui media baru media sosial Instagram sebagai sarana promosi Sekolah Alam Kebun Tumbuh. Penelitian ini menggunakan pendekatan penelitian kualitatif deskriptif yang datanya bersumber dari data primer dan sekunder dan data didapatkan melalui teknik observasi mendalam secara langsung di Sekolah Alam Kebun Tumbuh yang berlokasi di Jalan Mawar No.79 Curug Bojongsari Depok. Dari hasil penelitian didapatkan bahwa Sekolah Alam Kebun Tumbuh sudah menerapkan strategi komunikasi pemasaran terpadu melalui media sosial instagram sesuai dengan tahapan yang ada meskipun pada beberapa tahap belum ideal karena keterbatasan sumber daya manusia selain itu bauran komunikasi pemasaran juga dilakukan melalui periklanan, open house, pelatihan dan seminar.
Penentuan Lokasi Urban Farming dengan Metode Factor-Rating di Kabupaten Gresik
Authors: Meilanitasari Prita , Adetya Natasha Putri , Prasodjo Nindya Putri , Anargya Evan Widyadhana , Wirayudha Renno Adiwidya , Erdiansyah Sandra Ravi
Published: May 2023

Penelitian ini dilakukan di Desa Mentaras, Kecamatan Dukun, Kabupaten Gresik. Beberapa masalah pokok yang terjadi di Desa Mentaras yaitu belum optimalnya pengetahuan dalam budidaya urban farming & pemanfaatan lahan pekarangan yang lebih produktif. Program ini dilakukan dengan cara melakukan observasi langsung dengan mengamati lokasi pembanding urban farming di Gresik dengan lokasi yang memiliki daerah dengan kondisi yang sama dengan Gresik, yaitu Surabaya dan Sidoarjo. Selanjutnya dilakukan tanya jawab dengan pelaku usaha urban farming di wilayah Surabaya dan Sidoarjo. Tahapan selanjutnya penyebaran kuesioner ke daerah sekitar Gresik untuk menentukan jenis lokasi dan tanaman yang cocok untuk dilakukan pengadaan urban farming. Dalam pengadaan urban farming, kami menggunakan Metode factor rating karena yang paling mudah dalam menentukan keputusan pemilihan lokasi, dalam metode ini melibatkan beberapa faktor penting yang perlu diperhatikan yaitu berdasarkan karakteristik lokasi, ketersediaan lahan, tanaman yang masyarakat sekitar inginkan, jenis sayur yang sedang dikonsumsi, kondisi curah hujan, kebutuhan konsumsi sayur masyarakat dalam seminggu, pengganti pemenuhan gizi selain sayur, kebersediaan masyarakat ketika diadakan penyuluhan urban farming, kondisi tanah, minat bercocok tanam masyarakat sekitar, dan sumber air. Tujuan dari dilakukannya program ini adalah untuk menentukan satu lokasi urban farming dari beberapa alternatif lokasi dengan menggunakan metode factor rating. Metode factor rating dilakukan dengan memberikan skor pada masing-masing faktor yang dipertimbangkan untuk mendapatkan lokasi pengadaan urban farming yang baik. Metode penelitian yang kami gunakan adalah metode campuran kuantitatif dan kualitatif dengan teknik analisis deskriptif dengan total sampel penelitian yang berjumlah 53 responden. Pengumpulan data yang kami gunakan secara pedoman studi, dokumentasi, kuesioner, wawancara, dan Focus Group Discussion (FGD). Hasil dan luaran kegiatan dari program yang dilaksanakan, yaitu mendapatkan satu lokasi yang dinilai cocok untuk dibangun urban farming karena lokasinya sudah memenuhi kriteria dari metode yang digunakan dan juga mempertimbangkan data yang telah diambil melalui kuisioner yang dibagikam. Selain itu, melalui sosialisasi yang diberikan kepada sekertaris desa dapat memberikan pengetahuan mengenai manfaat dari diadakannya urban farming.
Pengaruh Edukasi Program Pusat Informasi dan Konseling Kesehatan Reproduksi Remaja (PIK KRR) terhadap Peningkatan Pengetahuan Kesehatan Remaja di SMK Negeri 4 Bone
Authors: Harmaniar Harmaniar , Asnuddin Ns , Hasriani St.
Published: May 2023

Penelitian ini bertujuan untuk menganalisis pengaruh Edukasi Program Pusat Informasi Dan Konseling Kesehatan Reproduksi Remaja (PIK KRR) terhadap Peningkatan Pengetahuan Kesehatan Reproduksi Remaja Di SMK Negeri 4 Bone. Jenis penelitian ini adalah eksperimental dengan menggunakan Pre Test dan Post-test. Sampel dalam penelitian menggunakan total sampling yaitu keseluruhan jumlah populasi dijadikan sampel penelitian yaitu seluruh anggota baru PIK-KRR sebanyak 50 orang. Data dianalisis dengan menggunakan uji t dan uji N Gain. Berdasarkan data yang dianalisis secara univariat diketahui bahwa rata-rata nilai post test lebih tinggi dibandingkan dengan rata-rata nilai pre test.  Setelah dilakukan pengujian normalitas data, diketahui bahwa data berdistribusi normal, sehingga dilanjutkan ke pengujian hipotesis dengan menggunakan uji sampel berpasangan   dan diketahui bahwa nilai signifikansi < 0,05 sehingga disimpulkan bahwa terdapat perbedaan rata-rata antara nilai post test dan nilai pre test dan hipotesis diterima.  Kesimpulannya bahwa Edukasi Program Pusat Informasi Dan Konseling Kesehatan Reproduksi Remaja (PIK KRR) berpengaruh terhadap peningkatan pengetahuan kesehatan reproduksi remaja Di SMK Negeri 4 Bone, dengan kategori sedang yakni rata-rata N gain berada pada kategori  0,3 - 0,7 yakni sebanyak 62,0%. Hal ini menunjukkan bahwa PIK-KRR SMK Negeri 4 Bone sebagai forum dan media pusat informasi dan konseling remaja SMK Negeri 4 Bone dalam meningkatkan pemahaman, sikap dan perilaku positif remaja tentang kesehatan.
Research on the Effect of Copyright system on the Development of Creative Industries
Authors: Zhu Zhiwei
Published: May 2023

Based on its property attribute and incentive function, copyright is often regarded as the organizing principle of creative industries. This paper believes that the positive effect of copyright system on creative industry is limited, and there are negative effects of copyright on creative industry such as monopoly, high cost and negative incentives. Copyright may be not the primary factor for the development of creative industries, and the empirical research on the relationship between copyright and creative industries needs to be further studied.
Knowledge, Attitudes, and Barriers to the Practice of Emergency Contraception Among Women with Induced Abortion in Sikkim
Authors:   IPGME&R and SSKM Hospital, Kolkata, India, Haldar Shruti , Haldar Indrani ,   West Bengal University of Health Sciences, Kolkata, India, Rahman Hafizur ,   SMIMS & CRH, Gangtok, Sikkim, India
Published: May 2023

Background: Contraceptive utilization is a practice that helps individuals or couples to avoid unwanted pregnancies. This study aimed to assess to explore the knowledge and practice of emergency contraception among women with induced abortion in Sikkim. Objective: To explore the knowledge, attitude, and barriers to the practice of emergency contraception among women with induced abortion in Sikkim. Methods: In this study, 280 women between the ages of 15 and 45 years who had a history of induced abortion participated. The research is conducted at Central Referral Hospital, Tadong, Gangtok, Sikkim to learn about attitudes about and obstacles to using emergency contraception among women who had induced abortions. Results: Out of the total, 78% of respondents have knowledge about unprotected intercourse or a failure of the contraceptive method, and 21.5% of respondents have no knowledge about it. 75% of respondents have a positive attitude, and 25% of respondents have a negative attitude. The participants experienced adverse reactions such as nausea/vomiting, and 53% of respondents experienced excessive bleeding. Conclusion: The present study concluded that information about EC is not sufficiently present among the women living in Sikkim. They lack information about the dosage of EC, usage timing as well as its impact. The awareness programs will help to educate the females more about contraceptives and to reduce the number of unwanted pregnancies.
Diabetes Dyslipidaemia: A Review
Authors:   Fortis Hospital Mohali, Punjab, India, Kochar Arun , Chauhan Hiteshi ,   Fortis Hospital Mohali, Punjab, India
Published: May 2023

Diabetes is among the top 10 causes of death along with cardiovascular disease (CVD), respiratory disease, and cancer, making it one of the biggest global health emergencies. India forefronts the world with the highest number of diabetic patients and is usually referred to as the diabetes capital of the world. Diabetic dyslipidaemia in India is one of the main causes of mortality in coronary artery disease (CAD) patients. In India, although diabetes continues to be a major lifestyle condition, still there is a lack of studies on whether dyslipidaemia in Indian diabetics is being adequately controlled. With this review article, we aim to provide critical insights into diabetes dyslipidaemia in India.
Angiomyofibroblastoma – A Rare Vulval Tumor
Authors:   Aditya Birla Memorial Hospital, Pune, India, Netravali Sushila , Patil Amit ,   Aditya Birla Memorial Hospital, Pune, India, Sinha Seema ,   Aditya Birla Memorial Hospital, Pune, India
Published: May 2023

Angiomyofibroblastoma (AMFB) is a rare, benign, mesenchymal tumor occurring mostly in the genital tract in young to middle-aged women. Due to its presentation, it can be mistaken for Bartholin’s abscess, leiomyoma, or Gartner’s cyst. It has a low recurrence rate, but it has to be differentiated histopathologically from aggressive angiomyxoma. We present a case of AMFB of the vulva in a 40-year-old female who presented with swelling over the vulva.
Congenital Macrostomia: A Rare Congenital Anomaly
Authors:   Dr. Vasantrao Pawar Medical College, Hospital and Research Centre, Nashik, India, Deodhe Varsha , Sonawane Ravindra ,   Dr. Vasantrao Pawar Medical College, Hospital and Research Centre, Nashik, India, Koppikar Rahul ,   Dr. Vasantrao Pawar Medical College, Hospital and Research Centre, Nashik, India
Published: May 2023

Macrostomia is a rare disease condition characterized by enlargement of the mouth at the oral commissure. Macrostomia is a form of facial cleft and can be associated with other congenital abnormalities or syndromes. In the present case, a 1.8 kg, late preterm male baby was delivered by emergency cesarean section. A unilateral macrostomia with a cleft palate was present. An abnormal right ear with a deformed ear lobule was present and the left ear was normal. In this case, surgery is the treatment of choice. Early diagnosis of this disease condition will help in the effective management of such cases.
Non-wood forest products of Rajasthan
Authors: Bohra N.
Published: May 2023

Commercial use of Non-Timber Forest Products (NTFP) in a sustainable manner is becoming an increasingly popular mechanism for promoting the dual objectives of rural economic development coupled with environment or biodiversity conservation. Rajasthan is known for its harsh climatic conditions but this region has a rich bio-diversity. There are several plants available which are used for different purposes. The desert plants not only provide day to day need of fodder, fuel and food to the local inhabitants but also have potential to be explored commercially as Tennin, Dye, Fiber, Oil, etc. In this paper a summarization of different plants with respect to their uses are presented.
A Checklist of endangered, rare and threatened plants in Velliangiri hills, Tamil Nadu, India with special reference to Peninsular Indian endemic plants
Authors: Murugesan M. , Balasubramaniam V.
Published: May 2023

The present paper highlights the endangered, rare and threatened plants in Velliangiri hills of the Western Ghats of Coimbatore district, Tamil Nadu, India with special reference to peninsular Indian endemic plants. Among the total number of 174 species, 19 species are endemic to Peninsular India, 113 species are endemic to Western Ghats, 22 species to Nilgiri Biosphere Reserve, 20 species to Tamil Nadu with only one species endemic to present study area. Apart from these, among the total number of 174 species, 13 species are reported first time from the state of Tamil Nadu.
An Improved Analysis of Secured Permutation and Substitution based Image Encryption
Authors:   Department of Information Technology, Kiet group of institutions, Ghaziabad, India, Goel Vikas ,   Department of CA, Kiet group of institutions, Ghaziabad, India, Goyal Amit Kumar
Published: May 2023

The transmission and storage of digital data raises serious security concerns as information technology evolves at a breakneck pace. To ensure the safety of the transferred data, security methods must be put in place. Encrypting an image is a method of protecting sensitive data by converting it into an unrecognizable format. The procedure includes access control, privacy, validation, and copyright protection. Cryptography, steganography, and watermarking are three distinct methods to prevent unauthorized access to digital data. Of these three methods, cryptography has emerged as one of the most important ways to ensure complete safety. Therefore, a secure and efficient cipher algorithm is required for trustworthy communication. In this work, we offer a practical Secured Asymmetric Image Cipher (SAIC) Algorithm for encrypting images with a secret key of arbitrary length. At first, the KG algorithm creates two unique keys. Both the encryption and decryption processes require a key. The experimental results reveal that the encrypted image lacks the original image's independence (NPCR 99.89%, UACI 36.89%). The suggested approach has a high encryption rate, can be implemented easily, and is computationally secure. The reproduced data validates the safety and practicability of the proposed architecture.
Using the Inverse Transformation Method to Generate Random Variables that follow the Neutrosophic Uniform Probability Distribution
Authors:   Faculty of Informatics Engineering, Al-Sham Private University, Damascus, Syria, Jdid Maissam ,   Department of Mathematics and Computer Science, Faculty of Science, Port Said University, Port Said, Egypt, Salama A.
Published: May 2023

When conducting the simulation process for any of the systems according to classical logic, we start by generating random numbers belonging to the regular probability distribution on the field [0, 1] using one of the known methods, and then we convert these random numbers into random variables that follow the probability distribution that the system to be simulated works with, the simulation process that we perform it gives specific results that do not take into account the changes that may occur in the work environment of the system, to obtain more accurate results In a previous research, we prepared a study through which we reached random neutrosophic numbers follow the uniform distribution of the neutrosophic on the field with no determination that can be enjoyed by the two parties of the field, one or both together, it may be in the form of a group or a field in another research , we converted these neutrosophic random numbers into neutrosophic random variables that follow the neutrosophic exponential distribution using the opposite conversion method that depends on the cumulative distribution function of the probability distribution by which the system to be simulated works, in this research we have useda method The opposite transformation to generate random variables that follow the neutrosophic uniform distribution and we have reached relationships through which we can convert the neutrosophic random numbers that follow the neutrosophic uniform distribution defined on the domain with the indeterminacy enjoyed by each end of the field, one or the other, into random variables that follow the neutrosophic uniform distribution, which is a classical uniform distribution whose medians are not precisely defined values , one or both may be cognitiven in the form of a set or a domain, so that n take into account all possible cases of mediators while maintaining the condition , and the ;method was illustrated through an applied example and we came up with neutrosophic random variables that follow the uniform distribution that give us more accurate simulation results when used due to the indeterminacy of neutrosophic values.
Empowerment the antibacterial activity of Silver Oxide nanoparticles using Woodfordia Fruticosa flower extract
Authors: R Suresh , A Yogeshwaran , P Logababu , P.S Sharath , G Aakash , V Pugazhendhi
Published: May 2023

The undeniable importance of human well-being microorganisms to strengthen the antimicrobial resistance behavior of inorganic metals has created an avenue towards the development of green nanotechnology. However, numerous physiological issues and challanges need to be addressed from the aspects of microbiological and nanotechnological. In this present work, an endeavour has been made to synthesis silver oxide nanoparticles using Woodfordia Fruticosa flower extracts as reducing agent and also examined their antibacterial activity against S. aureus and E. Coli. The utmost antibacterial activity was obtained for the Ag2O nanoparticles prepared with extract against S. Aureus than E. Coli.