People's Satisfaction with the Services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province
Authors: Sookhom Arpaporn , Padungkarn Kreangsak , Krivart Kittachet , Boonsuaykhwan Rong 
Published: November 2024

Background and Objectives: The Ministry of Interior, through the Department of Local Administration, has emphasized the importance of efficient and effective performance of local government organizations. A study on people's satisfaction with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province. The objectives are 1) to study the level of satisfaction of the people with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province, 2) to compare the satisfaction of the people with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Province Nakhon Si Thammarat
Research Method: It is a quantitative research study. (Quantitative Research) The population and sample used in this research are people who use the services of the Thai Buri Subdistrict Administrative Organization. There were 300 people. The tool used to collect data was a questionnaire. The researcher distributed and collected the full questionnaire at 100 percent. Statistics used in data analysis include frequency distribution, percentage, mean, and standard deviation in hypothesis testing. T-test and One-way ANOVA statistics were used to test and compare the means of variables by determining statistical significance at the .05 level.
Results: The research results can be summarized as follows: 1) Data analysis of people's satisfaction levels with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province. The study results found that Overall, it is at a high level. When considering each aspect, it was found that the aspect with the highest average at a high level is the service process aspect, followed by the facilities aspect. Service staff and the lowest average were in terms of service channels, respectively. 2) Satisfaction with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province. With different types of services, there is a difference in satisfaction with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province, with statistical significance at the .05 level, by the set assumptions. As for satisfaction with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province, including gender, age, status, education level, occupation, and monthly income. Service time and the number of times different services were received. Satisfied with the services of the Thai Buri Subdistrict Administrative Organization, Tha Sala District, Nakhon Si Thammarat Province. No different. At the statistical significance level of .05, the assumptions were not met.
Conclusion: The study finds that while service channels have the lowest level of satisfaction, overall satisfaction with the services provided by the Thai Buri Subdistrict Administrative Organization is high, particularly when it comes to the service process aspect. Furthermore, there are notable variations in the satisfaction levels of various service types; however, characteristics such as gender, age, status, education, occupation, and income have no discernible impact on satisfaction.