bluuebunny/crossref_metadata_2025 huggingface dataset:
Modernism, Publicness, Zombification: Gestalt of "Worker" by E. Junger, And Phenomena of Contemporary Exploitative Culture
Authors:   Dostoevsky Omsk State University, Zaytsev Pavel
Published: July 2021

The need for researching into ideological sources of contemporary exploitative culture is necessitated by both the outer edge of its interaction with other triggers of modernity, and the inner edge consisting in the answer to the following question: ‘what is an exploitative culture?’. The modernism era gave rise not only to global mass culture, but diverse oppositions of ‘privacy’ and ‘publicity’ categories in their key anthropological images. It seems to us to be no coincidence that exploitative culture is presented by researchers primarily in the anthropological dimension of race and sex. While considering the heroic characters proposed to be scaled for the era of modernism, it is necessary to account for the invariative content, which was reflected in gestalt of the ‘worker’ by E. Junger, and its particular historical variations. We pay our attention to the pedagogical system suggested by A. Makarenko, and the system of fostering actors of the future by V. Meyerhold as projects of the taylorisation of school and theater. The contemporary culture which, as a result of racial protests in the USA, has tended to be attributed with the predicate ‘exploitative’ reveals the exploitative meanings of the worker’s gestalt in the image of the zombie and the phenomenon of zombification associated with it. As a result of this study, conclusions were drawn regarding the continuity of the anonymous image of the ‘worker’ E. Junger and the film image of the zombie as one of modern culture’s most demanded anonymous generalised characters of the masses. Their affinity is as follows: the ‘worker’ of E. Junger is not a social, much less an economic category, it is the most common anthropological metaphore of ‘generic attributes’ to characterise the modernism era, like a zombie character in contemporary mass culture. However, if gestalt of ‘worker’ by E. Junger means the totality of creation of a new world, then the zombie character in contemporary mass culture is associated with the totality of devastation.
Discourse of Parenthood in the Space of Contemporary Sociocultural Reality
Authors:   Saint-Petersburg State Pediatric Medical University, Novikova Tatiana
Published: July 2021

Under the modern sociocultural reality, parenthood is highly prioritised among the issues of education of children and their integration into the social space. The positioning of parenthood in the framework of public discourse suggests a so-called ‘parenthood turn’ where parenthood is the key to understanding and addressing the widest range of issues related to the social identity of personality. The purpose of this article is to examine the main parenthood implementation patterns existing in the space of contemporary culture, and to research into publicity and privacy in the context of each of the concerned patterns. The methodological basis of the study is represented by systemic, ethno-psychological, and phenomenological approaches allowing us to analyse the parenthood phenomenon in terms of super-individual and subjective-personal determination, and to highlight discursive parenthood patterns implementable within the space of contemporary culture. The article covers such concepts as ‘traditional’ and ‘contemporary’ parenthood. The main markers characterising these concepts have been presented. The mobility of the modern sociocultural reality, the transparency of national and cultural boundaries sets a number of prerequisites that change the sociocultural perception of parenthood. As transmittable within the framework of public discourse, these prerequisites at the level of personal choice are implementable throughout the range of possible patterns of parenthood. The diversity and variability of the parenthood experience implementation implies the extension of boundaries of parenthood normativity in culture. That said, the normativity criteria shall be set up both on the basis of external social-demographic, economical, and other prerequisites, and much more on the maturity of inner attitudes of the parent understanding and accepting the permanency of the parenthood experience, and taking on the responsibility for the freedom assumed under this permanency.
Anti-Corruption Policy, the Constitution, and Human Rights in Poland
Authors:   Institute of Philosophy and Law of the Ural Branch of the Russian Academy of Sciences, Rudenko Valentina
Published: July 2021

The aim of the article is to investigate the relationship between the anti-corruption policy and the implementation of human rights in Poland. The following basic legal and political science research methods were used: axiological- normative, systematic, historical, comparative, institutional, structural-functional, formal-juridical methods. The article analyses the socio-political environment in which an anti-corruption policy in Poland was formed and the strategies for its implementation. Significant institutional changes of the system of anti-corruption agencies and legal regulation of anti-corruption activities of governmental authorities were addressed. The role of social supervision in the field of corruption control in Poland was analysed. Polish anti-corruption policy peculiarities were highlighted, which increase the risk of violations and the disproportionate restriction of human rights. Particular attention was paid to the analysis of the scope of competencies and credentials of the Central Anti-Corruption Bureau, and its place in the system of anti-corruption agencies. Based on the analysis of anti-corruption policy in Poland, it was concluded that human rights are one of the most important criteria for the success and effectiveness of anti-corruption policy implementation. The issue of balance between anti-corruption policy and human rights implementation in modern democratic states shall be solved via a system-based approach within the framework of constitutional principles of democratic states, namely: the rule of law, human dignity as a basic value of a democratic state, respect for human rights and the admissibility of their restriction only within the limits and forms permitted by the Constitution, the principle of separation and balance of powers, the supremacy of people.
Liberal Ideas of B.N. Chicherin: The Past and The Present
Authors:   Liberal Arts University – University for Humanities, Glushkova Svetlana
Published: July 2021

Russian liberal heritage, first of all, the scientific works of the famous Russian legal expert Boris Chicherin, is the fundamental basis for the developing science of human rights in modern Russia; it is from this position that this article examines Chicherin’s work. The main purpose of the study is to identify Chicherin’s priorities in shaping new progressive ideas for Russia and to examine the transformation of his views. In examining and analysing Chicherin’s liberal ideas, historical, logical and comparative methods were applied. It has been concluded that Chicherin set the foundation of the liberal theory of human rights, elaborated a set of progressive ideas and a blueprint of reforms, which determined the formation of several generations of liberals in autocratic Russia and are still relevant today. Defending the priority of private law over public law, Chicherin argued: a civil order based on private law must always be free from state absorption. He was among the first in Russia to develop the idea of a constitutional state in relation with the creation of free institutions and the formation of a high intellectual and moral level of society. By developing the new policy of ‘liberal measures and strong state authority’ as an optimal model for Russian state and society, Chicherin gave rise to the formation of political science in Russia. The author believes that the analysis and discussion of Chicherin’s academic writings in university classrooms and at academic conferences contribute to the formation of a culture of human rights, a liberal worldview, a new generation of reformers, and the advancement of the emerging science of human rights.
Analysis of Social and Psychological Difficulties in Course of Counseling Clients
Authors:   Russian New University, Аzarnov Nikolai
Published: July 2021

In the practice of psychological counselling for clients, there are often socio-psychological difficulties that frustrate the process and make it impossible for the parties to achieve their goals. Misunderstanding, discrepancies, bad relations between the parties, distrust for each other, and other difficulties originate directly in situations of interaction between psychological counselors and their clients. The aforementioned difficulties require special analysis. This constitutes the main goal and novelty of the present study. Psychological counseling is deemed as an interaction, as actions of parties towards each other, underpinned by unity of the subject, place, and time of their activity. A psychological counselor and each of their clients undertake some actions to solve a target goal, including in situations of immediate interaction. As a result, each party sets and realises certain goals, is motivated by certain motives, is active, etc. They shall solve a target goal by mutual efforts. The article contains a summary on personal interaction situations, and on social-psychological phenomena that are generated by personalities in counselling situations. The article describes the essence, main phases and social-psychological difficulties of the interaction of psychological counselors and their clients. The following main methods selected for studying social-psychological difficulties of counseling interaction: diagnostic interview, questionnaire, final reports upon client checkups, expert evaluation. The findings confirmed the hypothesis of negative socio-psychological phenomena acting as a form of difficulty upsetting the counsellor-client interaction. The study has provided an opportunity to broaden the understanding of the content and the socio-psychological challenges of psychological counselling.
The Specificity of Psychological Safety in Structure of Personal Motivation of Police Officers
Authors:   Moscow University of the Ministry of Internal Affairs of the Russian Federation named after V. Ya. Kikot, Bashkina Ekaterina
Published: July 2021

The article covers the issue of the personal psychological safety of police officers. A theoretical analysis of the scientific literature was conducted, which resulted in a definition of the psychological safety of the individual police officer. PhIlosophical interpretations of the term ‘Safety’, in the ancient World, New Age, and the contemporary world have been considered (Platon, T. Gobbs, J.J. Russo, G.V. Gegel, N.A. Berdyaev). The psychological definitions of the term ‘Psychological Safety’ have been analysed (A. Maslow, A. Adler, Sullivan, M.A. Kotik, T. S. Kabachenko, I.A. Baeva, O.Y. Zotova, E.E. Pronina). The article describes specific traits of the professional activity of police officers, e.g., the operational environment, sudden job changes, permanent interaction with criminals, physical and psychological fatigue, high-level responsibility, the lack of sleep and recreation, etc. The study of the specificity of the personal psychological safety of police officers was divided into several phases. The first phase consisted in enquiring, upon which 47% of respondents were found out to feel psychologically unsafe, which proves the relevancy of studying this phenomenon. Furthermore, the technique ‘Motivation Diagnostics’ suggested by A.A. Akindinova was used, which has allowed the dominant needs of police officers to be determined: the need for safety, and the need for self-fulfillment. At the final phase, the authors employed the ‘Free Association Technique’, and have thereby found that 69% of respondents associate their safety with serenity, 62% - with protectiveness, 31% - with confidence, and 23% - with comfort/reliability. Moreover, here are differences in the subjective perception of safety in women (protectiveness), and in men (serenity).
Influence of Stresses on the Professional Activity of District Police Officers
Authors:   Moscow University of the Ministry of Internal Affairs of the Russian Federation named after V. Ya. Kikot, Goncharova Elizaveta
Published: July 2021

The article addresses the issues of stress manifestation in the framework of carrying out professional duties of district police officers. An analysis of scientific work on the formation, manifestation and neutralisation of stress has been carried out. Particular attention was paid to the theoretical analysis of symptoms of stresses influencing the execution of professional tasks. The main stress agents most strongly influencing the activity of police officers, and most usually contributing to stress manifestation, have been listed. The article draws on various theoretical approaches, concepts and principles, reflecting the methodological basis of the work. The psychological specificity of stress and its dependence on both external influences and the personal assessment of the situation and activity as a whole have been studied. A key aspect of the work is the research carried out to identify the causes of stress in employees and possible preventive measures to neutralise them. Occupational stress has been shown to be directly related to the activity itself. It was noted that the intensity of the developing adaptation response in humans depends on the personal significance of the influencing factor rather than on the stress agent itself. Such an individual attribute as stress resistance was addressed; this personal trait determines the level of efficiency of overcoming a stressful situation, which can be considered as a multicomponent phenomenon enabling the avoidance of negative consequences for both the psychological and physical health of district police officers.
The Relationship Between Acculturation Expectations and Personal Psychological Security
Authors:   Moscow State University named after M. V. Lomonosov, Dontsov Aleksandr , Syutkina Elena ,   Liberal Arts University – University for Humanities, Tarasova Lyudmila ,   Liberal Arts University – University for Humanities
Published: July 2021

Since the realities of today’s world are full of disturbing events such as wars, terrorist attacks, natural disasters, violent crimes, the news of which is instantly transmitted through the media around the world, the subject’s sense of psychological security is severely threatened. Furthermore, globalisation processes and the transition from an industrial and post-industrial to an information society have greatly intensified the processes of inter-ethnic interaction through active internal and external migration, tourism, modern information and communication technologies, etc. The need to adapt to life in the new country of residence for migrants and to face the transformation of their familiar environment and anxiety regarding their own group status for the population of host countries, make the issue of psychological security be of the highest relevancy. In this context, a study of acculturation expectations of the host population and security needs satisfaction among residents of three regions of the Russian Federation was undertaken upon the basis of the method of the ‘Assessment of Personal Satisfaction with Security Needs’ (O.Y. Zotova), and the acculturation analysis technique suggested by J. Berry, and modified by Z.H. Lepshokova, A.N. Tatarko. The study has shown that priorities in the choice of acculturation strategies across regions that determine the nature of inter-ethnic interaction are differentiated by region, their link to psychological security is present, although not always obvious, and demonstrates regional specificity due to the action of a number of additional factors.
The Empirical Analysis of Occupational Reflection of Police Officers
Authors:   Moscow University of the Ministry of Internal Affairs of the Russian Federation named after V. Ya. Kikot, Druzhinina Valeriya
Published: July 2021

One of the most pressing issues in contemporary psychology is the study and analysis of the reflective aspects of the performance of police officers. This article deals with the theoretical and empirical aspects of psychological cognition of the stated topic regarding the example of future officers of investigative units of the Ministry of Internal Affairs of Russia. Different approaches to understanding occupational reflections were listed. Within the scope of this study, the authors share the view that occupational reflection is one of the structural components of the I-concept of an investigative officer. To comprehensively study the stated topic, the auhors addressed the types of problems faced by an investigative officer, and defined the contribution of occupational reflection to the proper fulfillment of duties. The aim of the study is to empirically identify the revelation of features of parameters of occupational reflection of police officers. The author summarises the results of an empirical study in a sample of students in an educational organisation of the Russian Mi nistry of Internal Affairs system. The occupational reflection technique (V.D. Shadrikov, S.S. Kurginyan) was employed. Mann-Whitney non-parametric U-test methods were used to process the results and analyse them statistically, using SPSS for Windows v.19. Male fifth-year students have been proven to lack the skills responsible for defining motives and objectives of professional activity. The range of significance of the overall level of reflexivity in both groups falls short of the norm. The results of the research will be used for the development of the author’s programme for the development of police officers’ performance reflection as well as for the comprehensive study of the image of the profession in the structure of the I-concept of the investigators of the Russian MIA system.
Features of the Relationship Between Inter-Ethnic Relations and Personal Security in the Regions of the Russian Federation
Authors:   Liberal Arts University – University for Humanities, Zotova Olga , Belousova Nataliya ,   Liberal Arts University – University for Humanities, Solodukhina Olga ,   Liberal Arts University – University for Humanities
Published: July 2021

The complexity of inter-ethnic relations is caused by various factors, e.g. globalisation processes, the intensification of migration flows, peculiarities of social interactions, and the presence of conflicts in a multi-ethnic environment. In this regard, the aim of our study was to examine the relationship between inter-ethnic attitudes and personal security among respondents of different ethnic backgrounds in different regions of the Russian Federation. Respondents were asked to fill out a questionnaire based on the questionnaire for a comprehensive study of acculturation developed by John Berry, aimed at studying such psychological constructs as the assessment of tolerance/intolerance of ethnic attitudes of the respondent, the assessment of migrant-phobia, the scale of assessment of integral security (physical, cultural, economic), the assessment of orientation towards multicultural ideology, the determination of acculturation expectations/strategies of respondents. The authors have found a statistically significant relationship between such variables as ethnic tolerance, attitudes towards social equality and levels of migrant-phobia; between such variables as economic, physical and cultural security and migrant-phobia. It was found that respondents in the Amur region are mostly oriented towards expectations such as integration and exclusion, while respondents in the Sverdlovsk region are more oriented towards integration and assimilation. The authors believe the study to be important and valuable since the resulting data indicate the presence of different features of inter-ethnic relations in different regions of the Russian Federation, determining the nature of inter- ethnic relations and the level of tension in the region.
Emotional-Personal Well-Being as a Predictor of Social Perception of Representative of Security Services
Authors:   Ural Federal University, Karapetyan Larisa
Published: July 2021

Objective: exploring the impact of emotional and personal well-being on the attitudes of security sector professionals towards other people, both those within their communication zone and those outside it. Methods: (1) Semantic differential technique (SD), where descriptors were represented by 24 personal qualities in terms of which the respondents were asked to evaluate two SD objects: people within their social circle, and those outside it; (2) Emotional-personal well-being self-evaluation technique (EPWBSE), where the respondents evaluate themselves in nine mono-scales. The research sample consisted of 2,229 people from different professional categories, including 298 representatives from the power block (98 people from the Russian Ministry of Defence (MoD) and 200 respondents from the Russian Ministry of Internal Affairs (MIA)). Conclusions: It was found that representatives of the Ministry of Internal Affairs demonstrated more positive attitudes towards people from the communication sector, while representatives of the MoI showed more positive attitudes towards people in general. In the MIA sample, emotional-personal well-being is significantly higher and, at the same time, it is related to the dynamics of social perception: the higher the level of emotional-personal well-being, the more positively people in the communication zone are perceived, while the lower the SELB level, the more positively people, in general, are perceived. Trends in social perception in MD representatives can be preconditioned by other factors. Further to the conducted analysis, it is planned to study different-level determinants of social perception in representatives of different security services.
The Issue of Safety in the Flying Profession
Authors:   Moscow Aviation Institute (National Research University), Lyssakov Nikolay , Lyssakova Elena ,   Moscow Aviation Institute (National Research University)
Published: July 2021

The article provides a theoretical analysis of the problem of psychological safety in the flight operation of highly automated aircraft based on interdisciplinary research. Scientific and technological advances in high-risk occupations aim to improve the reliability of the functioning of ergative systems, of which the human operator is the most important element. However, the problem of occupational safety for professionals in extreme situations cannot be regarded as solved. The article covers findings regarding the application of modern digital solutions such as virtual reality and augmented reality, providing an example of a formal investigation into an aircraft accident due to human error. An urgent task of aviation psychology consists of studying psychological aspects of the positive and negative influences of augmented reality on flight activity, since besides obvious options of increasing the professional reliability of a pilot, there is a risk of emergence of a psychological dependence on such a technology, and the consequent occurrence of blunders in piloting and navigation strategies. The authors conclude that the issue of safety in the flying profession shall be solved through the joint effort of all sciences of human factors. Modern digital solutions are only an essential prerequisite for ensuring the occupational safety of pilots. All stages of professionalisation of flight staff, starting with the professional selection of applicants, should be accompanied by predictive methods aimed at diagnosing and developing the individual’s ability to use the possibilities of the real and virtual world productively and synchronously in their work.
Motivation of Professional Activity of Law Enforcement Officers when Ensuring Safety and Security of Large-Scale Public Events
Authors:   Russian New University, Musatova Oksana , Marinovskaya Irina ,   Institute of Law and National Security of the Russian Presidential Academy of National Economy and Public Administration
Published: July 2021

In contemporary conditions, law enforcement officers carry out their professional activity under increasingly complex stressful circumstances. A large number of people’s lives depend on their actions; this affects their own emotional state, complicates their professional work and contributes to psychological and behavioural problems. In the course of teaching potential employees, it is very important to make them feel motivated enough to properly implement their professional duties under extreme conditions of ensuring safety and security during large-scale public events. This study was participated by 520 persons who were sampled from an audience of the Moscow University of the Russian Ministry of Internal Affairs, were members of a consolidated detachment, and had been directly ensuring security during the Winter Olympic & Paralympic Games in Sochi in 2014. The study used the following psychological methods: observation, questionnaires, interviews, tests and training, which made it possible to study the characteristics of the psychological structures of personality, motivation and their changes under the influence of extreme factors of life conditions. The identified negative reactions were neutralised with the help of the training programme developed. Upon completion of the assignment and the analysis of the service of the combined detachment of the Moscow University of the Ministry of Internal Affairs of Russia, it was recognised that the trainees had fully met all the service and professional objectives. It has been found that during the course of special training, primarily psychological training, trainees are able to maintain an optimal level of motivation for the conditions of professional activity in extreme conditions if communication skills and personal qualities such as discipline, responsibility and purposefulness have formed.
Territorial and Temporal Factors of Urban Identity
Authors:   Volgograd State University, Ozerina Anna
Published: July 2021

The formation of the urban identity of an individual resident and of the urban community as a whole is multi-determined. In socio-psychological research, perceptions of the main factors of its formation can be summarised through geographical, historical, spatial, individual-personal and socio-cultural characteristics. The objective of our study was to describe the role of territorial and temporal factors (place of birth and the duration of dwelling in a city) in the formation and manifestation of emotional, cognitive, motivational and behavioural parameters of the urban identity of residents. The City questionnaires and the Tomsk City Identity Questionnaire adapted by the authors were used to collect empirical data. The data was processed by means of a single-factor analysis of variance and the Student’s T-test. As a result, specific traits of city image formation in the vision of newcomer residents, and its indigenous residents were revealed, which confirms the relevance of the factors under study. It has been established that the image of the city and perceptions of its potential depend largely on the territorial and temporal indicators of the respondent’s residence in the urban space. Place of birth determines the cognitive component of urban identity to a greater extent, while the length of residence determines the emotional and motivational component. The findings allow the temporal and spatial context to be considered in the development of the city brand and the modernisation of urban space. Further researches are planned to include sample differentiation based on the place of birth by settlement type.
The Formation of Multi-Culturalness as a Prerequisite for the Efficient Performance of Lecturers in Situations of Inter-Ethnic Communication
Authors:   Stavropol State Medical University of the Ministry of Health of the Russian Federation, Plugina Maria , Rodionova Inga ,   Stavropol State Medical University of the Ministry of Health of the Russian Federation
Published: July 2021

A characteristic trait of the global society is the introduction of the idea of multi-culturalness into all areas of human life. Therefore, general cultural competencies shall include such a constituent as multi-cultural competency of personality to enable efficient performance in situations of inter-ethnic communication. The set problem has been tackled by all social institutions, however, the central role in that regard is the teaching community, which has a strong influence on the content of young people’s consciousness and behaviour. In this regard, it is important to update the problem of shaping the multicultural competence of university lecturers, which is the purpose of this study. To achieve the set objective, several intercomplementary research methods and techniques were applied: the theoretical analysis of scientific literature, observations, questionnaires, a content-analysis method, testing. A study of 200 teachers showed that in the minds of teachers, knowledge regarding the specifics of a multicultural environment, the image of a representative of another culture and inter-ethnic interactions are presented at the everyday level, are formed spontaneously based on their own experience, which requires the creation of special conditions for their further development. The content-analysis has yielded that markers used during defining a multi-cultural environment often include such semantic constructions as ‘various cultures’ and ‘several cultures’. A study of the characteristics of communicative tolerance showed that most teachers have a high level of tolerance manifested in various situations of interpersonal relations, whereas a low level was not detected.
Psychological Characteristics of Inclusive Educational Environments
Authors:   Stavropol State Pedagogical Institute, Slusareva Elena , Plugina Maria ,   Stavropol State Medical University of the Ministry of Health of the Russian Federation
Published: July 2021

Inclusive education practices are now widespread in the Russian Federation and are aimed at ensuring the rights of everyone to education. One of the conditions for the effectiveness of inclusive education is the creation of an inclusive educational environment that ensures the personal and professional development of all the subjects of educational relations. Based on this, this article aims to provide a theoretical foundation and empirical investigation into the psychological characteristics of an inclusive educational environment. The following research methods were used to implement the goal: theoretical (systematic analysis of scientific and methodological literature on the research problem); empirical (experiment, interview method, method of expert evaluation); methods of primary mathematical statistics. The article covers the conception of the inclusive educational environment, thoroughly describing its constituents. The psychological characteristics of an inclusive educational environment based on the concept of psychological safety of the educational environment: attitude (positive, neutral, negative), satisfaction with interaction with the environment and subjects of educational relations, psychological safety (protection from psychological violence in the educational environment). For the empirical study of the psychological characteristics of an inclusive educational environment, an expert approach was used. The experts were the subjects of educational relations: teachers and parents, bringing up children with disabilities (sample size - 110 persons). Theoretically justified and empirically identified psychological and pedagogical conditions that ensure psychological comfort in an inclusive educational environment: the tolerance of subjects of educational relations, the professional and personal preparedness of teachers to positive interaction, parents’ readiness to build an educational route for a child with disabilities.
Peculiarities of Forming the Mindset Under Social Stigmatisation Conditions
Authors:   Liberal Arts University – University for Humanities, Fleitlikh Olga
Published: July 2021

The relevance of the study of personal self-determination is evident in a changing society, as societal crises determine personal crises. Scientific publications demonstrate a tendency to increasingly operate such a construct as ‘mindset’, the essence of which is reduced to a view of reality based on the subjective experience of the individual. Researchers describe a process of active transformation of this construct under the influence of ideas of self-awareness. In this sense, mindset becomes one of main determinants of personal identity. The research question that became the starting point of the study concerns the role of the subjectively perceived environment in the experience of human psychological well-being. Correlation, variance and multiple regression analyses as well as mathematical statistics methods were used to process the data. As a result of the study, the assumption that there are statistically significant links between the level of stigmatisation assigned and quality of life in the world-image structure of transgender people was confirmed. The sources and forms of social support that emerged as leading for the study sample determine high levels of self-stig matisation. The more deeply stigmatising attitudes permeate the personality structure and are appropriated by the individual, the lower the transgender person’s assessment of their psychological well-being. People with different levels of self-stigmatisation experience only two criteria for psychological well-being differently, rather than all of its components. Stigmatisation impairs a transgender person’s social adjustment and leads to a decreased quality of life, linked, in our view, to the basic assumptions regarding security upon which the individual relies to shape the world.
Social-Psychological Features of Leadership Manifestation Within the Environment of the Work Team
Authors:   Moscow University of the Ministry of Internal Affairs of the Russian Federation named after V. Ya. Kikot, Sharafutdinova Natalia
Published: July 2021

The effectiveness of a police officer’s professional performance depends on many social processes and phenomena, on socially-oriented and/or person-oriented communication with colleagues, different categories of citizens, on the level of organisation of this activity in general, on leadership and management processes. These days, such areas of psychology as communication between work colleagues, leadership in the circle of colleagues, and other factors impacting professional efficiency remain insufficiently covered. The authors have already touched on the issue of leadership and communication in our research, however, the authors have not carried out a specific study. The study is mainly aimed at the theoretical-methodological and empirical research into the phenomenon of leadership in the workplace team environment. Main research methods: observation, testing, mathematical-statistical analysis and socio-psychological influence methods. Key results: the scientific concept of ‘leadership’ and specificity of its manifestation in the service team was revealed; the problem regarding the lack of methods and techniques for the study of leadership and management processes in the service team was noted; in order to characterise the service team as an integrated system of interpersonal relations the indices of mutual acceptability/unacceptability, cohesion, coherence, etc. were calculated; the results of communicative activity and expression of leadership personality and management style, etc. were obtained; recommendations on how to organise joint activities and develop leadership skills are given. It is also noted that in order to develop leadership qualities in the workplace, it is advisable to develop the readiness of the individual to make responsible decisions, skills and abilities to quickly and correctly assess the personality, the situation, the socio-psychological climate of the workplace team, etc.
Character, Author, Viewer of Documentaries in the Public Space of New Media
Authors:   Ural Federal University, Miasnikova Marina , Trukhina Alexandra ,   Studio “A-film”, Yekaterinburg
Published: July 2021

Any screen message usually comprises three components: life drama in the form of a story about a real person as the character; the author’s intention to create an artistic world containing footprints of the creative personality and the author’s concept; and the viewer’s mindset regarding this world. Thus, a screen document is created by three participants of communication: character, author, viewer, though each of them differently manifests itself in turbulent conditions of ongoing media-transformations. Under the new direction named ‘real’, ‘actual’, ‘horizontal’ cinema, the documentary screen is increasingly featuring a new hero: a private, ‘simple’ person who is easy to watch with a lightweight digital camera, and who himself, blurring the line between the personal and the public, does not mind picking up the camera for the purpose of self-presentation. The author has an opportunity to demonstrate his films on new media platforms. And the viewer participates in the creation of interactive documentaries. Thus, the article covers the essential and functional changes taking place with characters, authors, and viewers of modern documentaries as an open system at their transition (alongside this movie type itself) from the existence within the framework of old, conventional media (big-screen cinema and television) to relevant media platforms (social media, new media, mobile devices, etc.).
The Simulation of Efficiency Parameters of Periodical Advertising
Authors:   Liberal Arts University – University for Humanities, Shmatov Georgy
Published: July 2021

With periodic advertisements, the effective scope changes in time as follows: increasing during the flight, and decreasing during a gap in advertising. This gives rise to the following tasks: research into the dependence of the effective scope of the audience on periodic advertisement placement parameters, i.e. flight duration, advertisement gap duration, memory lag; research into the dependence of flight scope on the quantity of intra-flight periods of ad placements, periodic advertisement budget optimisation. These goals can be achieved by media planning mathematical theory methods developed in the author’s earlier research works. This paper describes methods for analysing some indicators of periodic advertising effectiveness developed within the framework of a mathematical media planning theory, in particular the methodology for managing the level of communicative effectiveness of periodic advertising through changes in the duration of advertisement gap, memory lag, the quantity of intra-flight placements. The developed theory enables the analysis and forecast of the maximum, minimum and average audience scopes of periodic advertising depending on parameters of advertising impact intensity, flight duration, and advertisement gap. With the help of the developed methodologies, it is possible to manage the level of communicative effectiveness of periodicals by finding the optimum ratio of the above mentioned parameters. In addition, these techniques make it possible to optimise the budget for periodic advertising. In particular, the research work proposes a technique of quantitative optimisation of periodic advertisement placement parameters; exemplifying the technique of forecasting the value of the effective scope of a flight. The dependencies of the size of the audience coverage on the number of intra-flight periods are obtained. It has been defined that memory lag parameters limit the maximum attainable flight reach. It has been shown that the optimal advertisement budget at a chosen level of advertising impact intensity and at a preset memory lag depends on the ratio between the flight duration and advertisement gap.
Integration of Public and Private Aspects in Business Models 4.0 of the Tourism Market
Authors:   Liberal Arts University – University for Humanities, Ramsina Snezhana
Published: July 2021

The current digital opportunities that have spawned the upgrade of the business versions of tourism and hospitality have been actualised due to the hard-to-predict pandemic nature of the COVID-19 coronavirus threat and travel bans. In Business Model 4.0. the usual forms of the relationship between the public (institutional) and the private, individual in tourism and hospitality are transformed. Research objective: to characterise the integration capabilities of automated (AI-based) travel industry business processes that personalise the tourism offers to the needs and preferences of travel lers and guests. The value-based marketing 4.0 approach, supplemented by structural, network and functional approaches to the analysis of the structure, multi-level, dynamics of commercial opportunities, consumer value of business models of organisation and the implementation of tourism products, allowed the integration possibilities of Internet services in satisfying individualised consumer demands to be satisfied. Soft culture blurs the boundaries between the public and the personal, making actors’ informational behaviour transparent, transforming existing business strategies, and giving rise to ‘mass individuality’ in tourism and hospitality. The forms of correlation between the public (group, communal) and the private, individual in the practice of tourist services at all stages of a tourist trip or guest visits to HoReCa enterprises change under the influence of BigData technologies regarding operational processes; modelling and forecasting strategies; horizontal and vertical integration. The marketplace is won by those who practise personalisation, customisation and marketing authenticity of the market offer distributed on the P2P network. The basis of a stable competitive advantage of a company able to create a unique customer value in the tourism and hospitality market is represented by predictive or prognostic analytics of big data and smart technologies.
The Formation of an Attractive HR-Brand of a Transport Company's Target Audience of 'Young People'
Authors:   Ural State University of Railway Transport, Bryukhova Olga
Published: July 2021

The article is dedicated to studying the HR-brand of a vehicle company, and seeks ways to improve it further. Theoretical and methodological aspects of shaping the image of an organisation as an employer are now widely reflected in the works of domestic and foreign researchers in the field of human resource management. However, the applied aspects of branding in relation to specific employers from different sectors of the economy remain relevant for the study. The practical interest of the company in question is due to the high turnover rate (15%) and the shortage of young workers. For the purpose of studying the formed corporate HR-brand, the author uses an analysis of local regulations on staff management, employee questionnaires, the assessment of the employer’s value proposition, a reputational audit of the company regarding the Internet environment, etc. The analysis of the internal and external image of the employer concludes that the attractiveness of the HR brand of the enterprise among the target audience ‘young people’ needs to be improved. The successful achievement of this goal is possible through the introduction of career management practices, organising participation in professional competitions; for young promising employees already in the company, developing and implementing a preliminary programme and promoting the company on social media: for potential candidates. Forming an attractive HR brand for young people based on the implementation of a value proposition that takes into account the specifics of this target audience, using new channels and formats to promote the employer brand externally, including in the online environment, will optimise staff turnover, attract and retain talented young people and strengthen the company’s position in the market.
The Privacy Paradox and Social Media: Why Users Disclose Their Personal Data
Authors:   Ural State University of Economics, Makovkina Elizaveta , Nesterova Zinaida ,   Ural State University of Economics
Published: July 2021

With the development of the worldwide Internet, the security of private data in the online space has become an increasing concern. On the one hand, users post a lot of information about themselves; on the other hand, they are very concerned about the safety of this information. Thereby a privacy paradox emerges: the difference between attitudes to information privacy and actual user behaviour. This article examines different approaches to the interpretation of this phenomenon. The authors of the article identify the motives for using social media. A study was conducted to define the relation between these motives and the attitude of young people with regards to confidentiality, which directly influences the confidentiality paradox occurrence. The survey method and a statistical method for studying relationships and a correlation analysis were used to solve the problem. The authors found that offline privacy is important among most young people, yet more than half of those asked considered online security to be very important as well. Positive and negative correlations were found between reasons for using social media and users’ privacy behaviour. The results of the study identified a correlation between active and passive users’ security settings and motivations for using social media. The authors conclude that users are aware of the high vulnerability of personal data on the Internet, however, may consciously sacrifice their security for the benefits that influence their motives for using social media: online identity, fear of missing out, convenience, sharing, information consumption and communication.
Identification of the Indicators Set for Characterizing Adults’ Motor Activity
Authors:   Federal Science Center for Physical Culture & Sport, Zurin Eduard , Petruk Elena ,   Federal Science Center for Physical Culture & Sport, Bobkova Elena ,   Smolensk State Academy of Physical Culture, Sports & Tourism
Published: July 2021

The article considers a set of indicators characterising motor activity in the adult population, as the definition of motor activity indicators of physical fitness and sport (MA) is considered in regulatory documents with different values. The present study examined the population distribution of average daily physical activity during the year, the limits of variability in quantitative measures of weekly physical activity, and preferred forms of exercise among the 1855 year old population of the Russian Federation (40,145 persons, including 14,677 men and 25,468 women) using the ONETRAK ecosystem and timekeeping of the week’s motor activity in adults (302 persons, 102 of them are males, and 200 are females). The population distribution of average daily physical activity during the year was found to be less than 4,000 steps per day for 18-27 year olds, and up to 4,475 steps per day for 28-55 year olds, an indication of low mobility. The amount of time spent on physical activity for the observation during the observed period characterises the physical activity boundaries of the economically active population within 30 min ± 10.5. The distribution of the volume of YES responses, expressed by the number of sessions during the week, shows a frequency of sessions in the range of 1-2 sessions (65.7%), 3 or more sessions are practiced by 26.3% of the respondents. Workout sessions take place in a freestyle format. Thus, our data confirms a low level of physical activity in the population aged 18 to 55. The identified physical activity indicators do not contribute to the cumulative effect of physical activity and the manifestation of the health-improving effect of physical education and sport activities.