bluuebunny/crossref_metadata_2025 huggingface dataset:
Students With a Migrant Background and Their Families at School
Authors: Argelagués Meritxell , Essomba Miquel Àngel , Tarrés Anna , Nadeu Maria
Published: May 2024

This chapter includes a summary of the evaluation of the Family Support Program for Educational Success (PSAFEE in Spanish), which was operational between 2013 and 2020 and involved the participation of more than 10,000 people in neighborhoods with populations at risk in thirteen Spanish cities. The program aimed to promote the increase and quality of family participation processes in the schools of their neighborhood, often hindered by cultural, economic, social, and gender-related factors. The program was carried out through the application of various cycles of participatory action research, and its evaluation was conducted using a mixed quantitative and qualitative methodology. The evaluation results have allowed the identification and understanding of factors that facilitate or hinder participation, adherence, and educational transformation in the program's application contexts. The analysis concludes with the need for community education to improve family involvement and the challenge of promoting such interventions in a post-pandemic context.
Where AI Meets Captivating Storytelling
Authors: Belhaj Monika
Published: May 2024

The widespread adoption of artificial intelligence (AI) has ignited transformative changes across diverse domains, including business and marketing. Consequently, this study immerses itself in the initiatives undertaken by Invest Lithuania, a non-profit foreign direct investment development agency, which orchestrated an inventive marketing campaign through the synergy of account-based marketing (ABM), storytelling, and artificial intelligence (AI) techniques. The campaign's overarching goal was to effectively engage target contacts and increase business opportunities in the game development sector. In this dynamic environment, innovative marketing approaches, like those explored in this study, can help build long-term relationships and promote sustainable business growth. The results showed that the potential is there.
The Role of Artificial Intelligence to Empower and Leverage Brands
Authors: Cunha Carlos R. , Gomes João Pedro , Mendonça Vítor
Published: May 2024

Technological evolution has impelled companies to adopt innovative solutions supported by technologies. In a particular way, brands have been migrating from traditional marketing to digital marketing, with the vanguard of emerging technologies allowing them to obtain competitive advantages. Nowadays, artificial intelligence promises to transform the area of marketing, considering that machine learning, natural language processing, and predictive analytics are revolutionizing the way brands interact with their consumers, personalize experiences, and make informed data-driven decisions. This chapter, after contextualizing artificial intelligence within organizations and the competitive advantages it can represent, discusses AI as an automatic pilot for brand empowerment and proposes a conceptual model that, using artificial intelligence, allows companies to be trained and streamline digital marketing functions to empower brands. Finally, the authors also present some scenarios in which the proposed model can be applied.
The Effect of Artificial Intelligence Awareness on Job Performance
Authors: Toumia Oumeima , Zouari Farouk
Published: May 2024

Since artificial intelligence is still a relatively new technology, research on the effects of artificial intelligence on work performance in developing countries is still limited. Thus, the chapter aims to examine and analyze the effect of artificial intelligence on job performance among Tunisian employees, with gender as the moderator variable and experience as the mediating variable. A questionnaire was developed to test the model based on a dataset of 350 employees in different sectors. The generated data were analyzed using IBM SPSS.26 and IBM SPSS AMOS.26. The results of exploratory and confirmatory factor analyses showed the absence of an impact of artificial intelligence on job performance. In addition, the authors found no moderating effect of gender or mediating effect of experience on the relationship between artificial intelligence and job performance. However, the experience of the employee has a positive and significant impact on job performance.
Balancing the Scale
Authors: Das Sayani , Mitra Archan
Published: May 2024

This chapter explores the integration of ethical marketing practices, data governance standards, and technology. Highlighting the importance of transparency, consumer control, accountability, and beneficence, it examines data protection regulations like GDPR and CCPA, and the role of AI and blockchain in promoting ethical practices. Case studies of Patagonia and Unilever demonstrate ethical marketing's potential, while the Cambridge Analytica scandal underscores the consequences of neglect. A comprehensive framework for ethical marketing is proposed, offering guidelines for businesses and policymakers. The chapter concludes with future directions, emphasizing the need for regulatory evolution, technological advancements, consumer empowerment, and cross-disciplinary collaboration to achieve ethical marketing that respects consumer privacy and fosters trust.
An Analysis on Frauds Affecting the Financial Security of the Indian Banking Sector
Authors: Saluja Shefali , Nair Arjun J.
Published: May 2024

An economy needs a well-functioning banking system—it is crucial for a country's economic growth and progress. With different economic factors influencing the banking sector, both domestically and globally, the role of the banking industry has changed over time. This has allowed the financial sector to explore new opportunities and expand its reach beyond national borders. The banking industry has undergone major transformations in response to shifts in trade and commerce, including the emergence of private sector banks, the integration of technology such as NEFT and smart cards, and changes to capital adequacy standards. These improvements have greatly increased the efficiency and productivity of the banking sector. The Indian banking industry is unique and has undergone three stages of development, from character-based lending to competitiveness-based lending, according to Singh,. Despite the growth and expansion of the banking industry, it faces many operational risks, including various types of fraud and scams.
Strategic Talent Acquisition for Ethical Marketing
Authors: Kulshrestha Parul , Kulshrestha Dhiresh
Published: May 2024

In today's dynamic and technology-driven business landscape, the convergence of ethical marketing, technology, and data governance has become paramount. This abstract provides a glimpse into the forthcoming book chapter titled “Strategic Talent Acquisition for Ethical Marketing: Leveraging Technology and Data Governance,” which explores the pivotal role of talent acquisition in ensuring ethical marketing success in this digital age.The chapter examines how organizations can navigate the complexities of digital marketing and data privacy while upholding ethical principles. It highlights the strategic importance of talent acquisition in assembling teams capable of not only excelling in marketing but also prioritizing ethical considerations. This strategic approach not only helps maintain brand reputation and customer trust but also fosters long-term business success.
Swift Transactions and Unethical Conduct
Authors: Singh Gurpreet , Singh Ajwinder
Published: May 2024

The banking and financial system of any country influences and also acts as the economic indicator of its performance and also helps play a vital role in framing macro-economic policies in order to cope with the current business environment. This chapter highlights the importance of ethical issues in the governance of banking systems, and also discusses the unauthorized use of SWIFT codes which takes the character of swindles in the banking system. Rising NPAs and frauds in the Country like India is weakening the nation's growth both in terms of economic power as well as currency devaluation. The root cause of fraud in a country is not only poor risk management but also the dearth of specialized financial experts with knowledge of nuance of forensic accounting as well as good legal understanding of legal framework. The regulator (RBI), commercial banks, auditors and government of the country need to reconsider their roles and should take more ethical decisions without fear of the political pressures and influences.
Metaverse as the New Challenge of Tourism in the Phygital Age
Authors: Ayadi Sawssen , Zouari Abir
Published: May 2024

Firms have begun to use Phygital and Metaverse almost in all sectors, which makes these strategies important to gain competitive advantage in markets. Recently, tourism can be considered as one of these sectors as travel agencies and hotels have introduced these strategies gradually to improve the customer experience. Theoretically, research in tourism marketing is starting to give an interest in Phygital tourism and Metaverse that still insufficient. Thus, this chapter seeks to understand and provide insights to scholars on Phygital in general and Phygital tourism in particular. The review of marketing literature confirms that the Phygital phenomena is a new marketing strategy that is affecting more specifically the sector of tourism and offering new opportunities to managers and marketers of hotels and travel agencies. This is due to the change of tourists' behavior, and in response, tourism practitioners may introduce Metaverse to create a unique experience for their customers.
Prospects and Difficulties for the Industry 4.0 Era in the Realm of the Metaverse
Authors: Bansal Ajit , Bansal Anu
Published: May 2024

When artificial and actual reality intersect, an interconnected digital shared environment known as the “Metaverse” is generated. In other words, it's a virtual world where clients can converse in current times with one more and computer-generated landscape. The idea has become more well-known in conversations concerning the future development of the web and online experiences. The metaverse is an online setting that eliminates all physical barriers from the actual world so users can interact with stuff or one another in real time through their avatars. Numerous fields have seen its use, including gaming, art, retail, medical care, educational institutions, manufacturing, social services, and a lot more. This study examines the possibilities and difficulties connected with the metaverse for Industry 4.0. It examines the metaverse potential from various angles, including social, instructive, scientific, and financial. The primary difficulties in the metaverse were also covered in this study, including administration of resources, decentralization, collaboration, and data integrity and confidentiality.
Enhancing the Digital Consumer Experience
Authors: Jaiwant Sunanda Vincent , Vazirani Kiran
Published: May 2024

In the era of rapid technological advancement, the integration of artificial intelligence (AI) and digital consumerism has created new trends in business. Consumers are able to communicate with brands in new ways owing to developments in digital media. AI-powered recommendation systems, chatbots and virtual assistants are the main drivers of this change. It allows businesses to offer product recommendations, customer support, and personalized content to increase user engagement and satisfaction. This chapter provides real-world examples of AI applications across industries, highlighting success stories of companies using AI to create better value and customer satisfaction. Finally, the integration of artificial intelligence and digital customer experience has the potential to transform the future of e-commerce, marketing, and customer service, opening new horizons for both businesses and consumers.
The Role of Emotional Intelligence in Shaping Online Purchase Decision-Making
Authors: Ashok Anagha , Kacchi Zidan
Published: May 2024

This book chapter explores the pivotal role of emotional intelligence (EI) in influencing online purchase decision-making. Delving into the digital consumer landscape, it sheds light on how individuals harness their emotional intelligence to navigate the vast array of online choices. The chapter synthesizes empirical studies and theoretical frameworks, unraveling the nuanced interplay between emotional intelligence, consumer emotions, and the decision-making process in e-commerce. By examining the impact of EI on factors like trust, perceived value, and brand loyalty, the chapter provides a comprehensive understanding of its multifaceted implications. Additionally, it discusses practical implications for businesses seeking to optimize their online platforms, emphasizing the need for emotionally intelligent design and personalized experiences. With insights drawn from contemporary research, this chapter contributes to the evolving discourse on emotional intelligence's pivotal role in shaping the dynamics of online consumer behavior.
Unlocking the AI-Powered Customer Experience
Authors: Tran Minh Tung
Published: May 2024

In recent times, interest in AI's transformative potential in online advertising has surged. This review critically examines AI's role in enhancing customer experience (CX) across various business applications, identifying key themes, assessing AI-powered CX impact, and highlighting future research directions. The study finds that integrating AI into CRM brings significant transformation. AI enables personalized interactions, strengthens customer engagement, provides data-driven insights, and facilitates informed decision-making. Four central themes emerge: personalized service, enhanced engagement, data-driven strategy, and intelligent decision-making. Challenges include data privacy, ethics, and potential negative experiences. This chapter contributes by synthesizing the current state, exploring themes, and advocating responsible AI implementation to guide organizations in navigating opportunities and challenges.
Emodin improves renal fibrosis in chronic kidney disease by regulating mitochondrial homeostasis through the mediation of peroxisome proliferator-activated receptor-gamma coactivator-1 alpha (PGC-1α)
Authors: Feng Liuchang , Lin Zaoqiang , Tang Zeyong , Zhu Lin , Xu Shu , Tan Xi , Wang Xinyuan , Mai Jianling , Tan Qinxiang
Published: May 2024

Chronic kidney disease (CKD) is a leading public health issue associated with high morbidity worldwide. However, there are only a few effective therapeutic strategies for CKD. Emodin, an anthraquinone compound from rhubarb, can inhibit fibrosis in tissues and cells. Our study aims to investigate the antifibrotic effect of emodin and the underlying molecular mechanism. A unilateral ureteral obstruction (UUO)-induced rat model was established to evaluate the effect of emodin on renal fibrosis development. Hematoxylin and eosin staining, Masson’s trichrome staining, and immunohistochemistry staining were performed to analyze histopathological changes and fibrotic features after emodin treatment. Subsequently, a transforming growth factor-beta 1 (TGF-β1)-induced cell model was used to assess the inhibition of emodin on cell fibrosis in vitro. Furthermore, Western blot analysis and real-time quantitative reverse transcription-polymerase chain reaction were performed to validate the regulatory mechanism of emodin on renal fibrosis progression. As a result, emodin significantly improved histopathological abnormalities in rats with UUO. The expression of fibrosis biomarkers and mitochondrial biogenesis-related proteins also decreased after emodin treatment. Moreover, emodin blocked TGF-β1-induced fibrotic phenotype, lipid accumulation, and mitochondrial homeostasis in NRK-52E cells. Conversely, peroxisome proliferator-activated receptor-gamma coactivator-1 alpha (PGC-1α) silencing significantly reversed these features in emodin-treated cells. Collectively, emodin plays an important role in regulating PGC-1α-mediated mitochondria function and energy homeostasis. This indicates that emodin exhibits great inhibition against renal fibrosis and acts as a promising inhibitor of CKD.
Intimate partner violence, social support and depression in pregnant women in Nigeria
Authors: Babandi Fawaz , Habib Zaharaddeen Garba , Umar Musa Usman , Taura Aminu Abdullahi , Gudaji Mustapha Ibrahim , Salihu Auwal Sani , Owolabi Desola Shakirat , Aghukwa Chidiore , Baguda Abubakar S. , Umar Muhammad Murtala
Published: May 2024

Intimate Partner Violence (IPV) is a risk factor for depression both during and after pregnancy in many communities. The prevalence of domestic violence is common in Kano, Nigeria. Poor social support has been associated with depression. The specific aim of this section was to assess IPV, social support, and association with depression in a group of rural and urban pregnant women. The study was part of a larger study that assessed antenatal women at urban and rural sites using a sociodemographic questionnaire, a Hits Domestic Violence Screening Instrument, a Multidimensional Scale of Perceived Social Support, a MINI International Neuropsychiatric Interview -7, and other instruments. The prevalence of antenatal depression was 23.7%. Fifty percent of the depressed women, as compared to only 7% of nondepressed, had been victims of IPV. IPV was a predictor of antenatal depression in the whole sample and the urban women. Regardless of how long ago IPV occurred, it still served as a significant factor in causing antenatal depression. IPV is a significant predictor of antenatal depression.
A reproducing kernel approach to Lebesgue decomposition
Authors: Bal Jashan , Martin Robert T.W. , Naderi Fouad
Published: May 2024

We show that properties of pairs of finite, positive, and regular Borel measures on the complex unit circle such as domination, absolute continuity, and singularity can be completely described in terms of containment and intersection of their reproducing kernel Hilbert spaces of “Cauchy transforms” in the complex unit disk. This leads to a new construction of the classical Lebesgue decomposition and proof of the Radon–Nikodym theorem using reproducing kernel theory and functional analysis.
О разрушении решения одной $(1+1)$-мерной тепло-электрической модели
Authors: Artemeva Margarita Vitalievna , Korpusov Maxim Olegovich
Published: May 2024

Рассматривается тепло-электрическая $(1+1)$-мерная модель нагрева полупроводника в электрическом поле. Для соответствующей начально-краевой задачи доказано существование непродолжаемого во времени классического решения и получены достаточные условия разрушения решения за конечное время.
Esquemas Utilizados Por Professores Na Construção De Gráficos Estatísticos
Authors: Bomfim da Silva Reilan , Santana Eurivalda Ribeiro dos Santos
Published: May 2024

A presente pesquisa teve como objetivo analisar os esquemas de resolução, utilizados por professores, que atuavam no 8º ano do ensino fundamental, ao resolverem situações que se referiam à construção de gráficos estatísticos. Os sujeitos desta pesquisa foram cinco professores de quatro escolas públicas, participantes do Processo Formativo da Rede Educação Matemática Nordeste (REM-NE), com o curso Matemática #COmVIDa. Como suporte teórico, utilizou-se a Teoria dos Campos Conceituais. Emergiram dos dados três categorias: escolha do gráfico; elementos para a construção de gráficos; e calibração da escala. Os resultados evidenciaram dificuldades dos professores na utilização de esquemas de construção gráfica. Os esquemas não apresentaram, em sua totalidade, os recursos para a construção gráfica, como: título, fonte e calibração da escala. A partir disso, inferiu-se a necessidade de ampliação de processos formativos com professores em serviço e em formação inicial, que abordem os conhecimentos específicos da estatística e construção de gráficos.
Prática Pedagógica Declarada por Professores de Matemática
Authors: Cerqueira de Almeida Luana , Ribeiro dos Santos Santana Eurivalda , Rocha Silva Gusmão Tânia Cristina
Published: May 2024

A prática pedagógica dos professores é composta por ações, que influenciam no processo de aprendizagem dos estudantes. Neste artigo, tem-se por objetivo analisar a prática pedagógica declarada pelos professores, antes de um processo formativo, no que diz respeito à equidade. A abordagem teórica se aporta nas discussões de equidade e prática pedagógica, presentes na literatura e busca conceituar a prática pedagógica para a equidade. Metodologicamente, este estudo é qualitativo, em que se realizou uma entrevista semiestruturada com dois professores de uma escola pública do Sul da Bahia, antes da realização de um processo formativo. Os resultados indicam que os professores reconhecem a necessidade de que, na prática pedagógica, os estudantes sejam protagonistas e as abordagens sejam voltadas para o cotidiano, entretanto, declaram que suas práticas pedagógicas são expositivas.
Modelagem na Educação Matemática: Aproximações com Educação Matemática de Higginson e os Paradigmas Emergentes e da Complexidade
Authors: Burak Dionísio , Francisco Huf Samuel , Dos Reis Santos Zontini Laynara , André Martins Marcio
Published: May 2024

Este artigo foca o tema Modelagem Matemática na concepção da Educação Matemática e investiga: Quais as aproximações entre a Educação Matemática e a Modelagem na Educação Matemática segundo a concepção de Burak? E, quais bases teóricas e epistemológicas constituem a Modelagem? O objetivo geral é explicitar os constructos científicos do tetraedro de Higginson, a configuração da Educação Matemática nessa perspectiva e as dimensões que a constituem, buscando as aproximações com a Modelagem. Trata-se de uma investigação do tipo bibliográfica de natureza qualitativa/interpretativa, a partir dos referenciais que versam sobre Educação Matemática e Modelagem. Os resultados apontam uma aproximação estreita entre as etapas da Modelagem e as dimensões da Educação Matemática, as quais são importantes no processo de ensino e aprendizagem da Matemática, e a importância dos paradigmas Emergente e da Complexidade para sustentar os procedimentos e as práticas com a Modelagem na Educação Matemática.
La impronta latinoamericana en la economía política internacional
Authors: Quiliconi Cintia
Published: May 2024

Hemos aguardado largamente este libro, una obra en que Cintia Quiliconi recorre –con agudeza y de manera accesible– cómo se ha configurado el subcampo disciplinario de la economía política internacional en América Latina. Este es un valioso abordaje, pues enfatiza la trama analítica y conceptual que ha tenido lugar en la región. Al historizar nos permite conocernos y reconocernos. Nos coloca en el centro al poner de manifiesto la elaboración y la circulación de conocimiento, sin dejar fuera del análisis los grandes aportes del norte global en la materia. Cabe destacar la oportunidad del volumen. Hace unos años ha surgido la necesidad de reflexionar sobre el camino recorrido y de revisar el supuesto “atraso” temporal de la periferia. Ello es notable tanto en la amplia disciplina de las relaciones internacionales como en la economía política internacional, en la cual América Latina tiene un lugar destacable antes de que apareciera siquiera la sigla de EPI en Estados Unidos y Gran Bretaña. Por fortuna, esta reflexión ha ganado amplia legitimidad para desentrañar los desafíos del presente, en el cual los cambios en el poder mundial desdibujan la validez de los modelos teóricos recibidos. Esta circunstancia supone un momento de ebullición en nuestros estudios y reivindica este volumen, que no solo destaca las singularidades latinoamericanas, sino que también las universaliza. Diana Tussie Directora del Área de Relaciones Internacionales FLACSO Argentina
DEVELOPMENT OF THE GREEN SURFACES SYSTEM THROUGH THE INTRODUCTION OF URBAN PARAMETERS-FROM GREEN SURFACE TO GREEN INFRASTRUCTURE-THE EXAMPLE OF THE CITY OF ŠABAC
Authors:   JP „Infrastruktura“ Šabac, Srbija, Ferenc Slavica
Published: May 2024

By making a decision on the development of the general regulation plan for the entire area of the Šabac urban settlement, we found ourselves at the beginning of a new planning cycle. Analyzing all the advantages and disadvantages of previously defined rules of arrangement and construction rules through the general regulation plan, special attention is devoted to the development of green infrastructure. Some cities are lucky enough to choose solutions that are based on the improvement of instruments for increasing resistance to climate change and improving the state of the environment, introducing "healty city" and "smart city" instruments, while some cities, including Šabac, primarily have to fight for air. Each of the previous plans contained conditions for the arrangement of green areas, but changes were noticed only after 2009, when it was established that the greenery of each plot is part of the system of green areas. The shifts are small but visible. The causes of low realization are equally divided, both on the lack of interest of investors, and on the carelessness of tenants or their interest in parking. Realization of the system of green areas implies a change in their status from subordinate to primary city infrastructure - green infrastructure. Green infrastructure must receive the status of objects of public interest, because only through a change in the evaluation system can we achieve a true application of urban planning parameters. In accordance with the development of professional thought and plans that other cities have worked on for their areas, the introduction of new parameters into urban planning is expected for the first time: ecological index, weighting factor, ecological functional space, etc.
REAL ESTATE CADASTRE INFORMATION SYSTEM AS BENEFIT FOR MODERN SUPERVISION AND CONTROL
Authors:   Republic Geodetic Authority, Serbia, Đurković Ana , Martinenko Biljana ,   Republic Geodetic Authority, Serbia
Published: May 2024

The Republic Geodetic Authority (RGA) is a special organization and body of the state administration of the Republic of Serbia that performs professional and state administration tasks related, among other things, to the state survey, real estate cadastre and geospatial data management. In the last decade of work, which was accompanied by the rapid growth of the real estate market and the development of infrastructure projects, the RGA faced the challenge of responding within its competences in real time to the needs of citizens and the economy of the Republic of Serbia with human resources and software and hardware capacities at its disposal and procedures in work within the framework of current legislation. Some of the primary goals set by the RGA at that time were the improvement of existing business processes together with the amendment of legislation, the establishment of an integrated real estate cadastre information system (ISREC) and the introduction of new modern software solutions that keep pace with the development of IT technology and enable more efficient and reliable data processing With the support of the World Bank, as well as the dedicated work of employees, the RGA established the integrated ISREC with unified alphanumeric and graphic data, which achieved a high degree of automation of work processes and information flow. The system has been implemented in all major real estate cadastre offices on the territory of the Republic of Serbia (Belgrade, Novi Sad and Nis). With the introduction of the new ISREC, the complete digitization of business processes was achieved, and the quality and availability of data, and the efficiency of work of the real estate cadastre offices, was improved. The possibilities of monitoring, control of work and supervision over the actions of real estate cadastre offices and geodetic organizations have been greatly facilitated in the following period. The integrated real estate cadastre information system is the key to modern monitoring and control.The goal was met and the efficiency, transparency, availability, and reliability of the real estate management system in the Republic of Serbia were improved.
IMPLEMENTATION OF INTEGRATED ISO STANDARDS (ISO 9001, ISO/IEC 27001 AND ISO/IEC 27701) - PROOF OF QUALITY AND SAFE BUSINESS PROCESSES AND SERVICES
Authors:   Republic Geodetic Authority, Serbia, Rakić Branislava , Ubavić Vladica ,   Republic Geodetic Authority, Serbia, Živanović Vasilija ,   Republic Geodetic Authority, Serbia, Babić Dalibor ,   Republic Geodetic Authority, Serbia
Published: May 2024

Republic Geodetic Authority successfully passed the process of standardization and introduction of the ISO management system in its operations in December 2023. This is the result of a comprehensive project that included the entire organization of the institution. The project included several phases, such as preparations, identification and definition of business processes, including internal verification of compliance with standard requirements. In order to achieve this, a number of documents, including procedures, policies and forms, have been issued and approved. This led to the receipt of a certificate by an independent international certification body for ISO 9001, ISO/IEC 27001 and ISO/IEC 27701 standards, which proves the commitment and quality of theinstitute's business processes and services
REAL ESTATE REGISTRY FOR THE 21ST CENTURY RAILWAYS OF THE REPUBLIC OF SRPSKA
Authors:   University of East Sarajevo, Faculty of Transport and Traffic Engineering in Doboj, Bosnia and Herzegovina, Mićanović Dragan
Published: May 2024

Duplicity and lack of up-to-date real estate records complicate property-legal relations, planning and implementation of traffic operations, complicates the process of management and decision-making, and creates unnecessary costs and reduces income, even from real estate transactions. It hinders the introduction of the Spatial Information System of the Railways of the Republic of Srpska.
THE ROLE OF PROFESSIONAL USERS IN THE STATE REAL ESTATE MANAGEMENT SYSTEM
Authors:   Republic Geodetic Authority, Serbia, Ilić Ognjenka , Dragutinović Ljubica ,   Republic Geodetic Authority, Serbia, Korovljev Gordana ,   Republic Geodetic Authority, Serbia, Lešnjak Milica ,   Republic Geodetic Authority, Serbia
Published: May 2024

In the period from 2015 till today, the Republic Geodetic Authority improved the quality of real estate data. With a fully digitized system for managing geospatial data and the development of unique software systems, along with changes to outdated regulations in 2023, the company received a transparent and reliable Real Estate Cadastre of the 21st century. Through internet portals and mobile applications, free access to cadastre data is provided for all registered users, administrative bodies and holders of public authority, as well as public access to data for all citizens. In addition to technical and technological achievements, the legal regulations were changed in parallel, which led to the complete digitization of the procedure of registration in the Real Estate Cadastre through the e-Counter, and the work of geodetic organizations will also be improved with the software tool for creating a digital geodetic project. By amending the legal regulations, citizens and the economy have been enabled to have at their disposal over 5,000 counters of registered professional users, lawyers and geodetic organizations, through which they can send their requests to all organizational units of the Republic Geodetic Institute. In this way, professional users contribute to the management of real estate. Digitization of the procedure in the Real Estate Cadastre made the procedure more efficient, which resulted in savings in the state budget, and a comfortable and safe way for citizens to register in the cadastre with the help of professional users. Keywords: Republic Geodetic Authority, real estate cadastre, professional users, digital geodetic project.
Transformação de coordenadas geodésicas em coordenadas planas geotopográficas - uma alternativa não convencional
Authors: Dalforno Gelson Lauro , Aguirre Argentino José , Moreira Antão Leonir Langendolff , Pereira João Eduardo da Silva
Published: May 2024

Este trabalho, tem como finalidade apresentar, uma alternativa (diferente das transformações clássicas) de transformação de coordenadas de pontos levantadas com receptores GNSS em coordenadas no Plano Geodésico Local (PGL). Esta alternativa, não convencional, é aqui chamada de “Método da Corda”. Está baseada no desenvolvimento teórico de BURKHOLDER (2017). Para testar o “Método da Corda” foram determinadas coordenadas de pontos de uma poligonal por meio de GNSS e de Estação Total. Os sistemas GNSS determinam as coordenadas em Modelo Global de Dados Espaciais (GSDM). As coordenadas GNSS, para efeito de comparação, além da transformação pelo “Método da Corda” também foram transformadas para o PGL por meio dos métodos clássicos: Rotação e Translação e para a Projeção Universal Transversa de Mercator (UTM). As coordenadas UTM também foram transformadas em coordenadas topográficas elevadas ao plano de altura média. As coordenadas transformadas permitem calcular: a distância horizontal dos segmentos que unem o vértice origem aos demais vértices, o azimute destes segmentos, suas respectivas coordenadas e a área do polígono. Esses resultados foram comparados com os dados obtidos no levantamento topográfico, com a finalidade de determinar a exatidão obtida com as três transformações. Para testar as diferenças entre as distâncias, os azimutes, as coordenadas e as áreas obtidas pelos três métodos e o levantamento de campo foi empregado o teste t pareado. Os resultados mostram que não houve diferença significativa entre as distâncias, os azimutes, as coordenadas e as áreas obtidas pelos três métodos e o levantamento de campo (P<0,05). A maior discrepância ocorreu em relação à Projeção UTM, fato atribuído, a característica inerente desta projeção. A maior distância foi de 1.982,695m (M01-M24). A fórmula matemática do “Método da Corda” é muito simples, portanto, facilita sua implementação em planilha eletrônica.
Familiness and Business Strategy: Unraveling the Moderating Effect of Familiness on Performance in Family Firms
Authors: Shafiq Amar
Published: May 2024

Existing literature has examined several viewpoints in the field of family business research. Nevertheless, the correlation between strategy and performance in family enterprises has not been extensively studied. Furthermore, the extent to which family influence impacts the link between strategy and performance is not well-defined. The distinguishing factor between family businesses and non-family businesses is the concept of familiness, which refers to the unique qualities and talents that stem from family influence. The current body of research focuses on examining the moderating influence of familiness on the link between strategy and performance in family businesses. This study focuses on examining the impact of business strategy on the development of exceptional performance in family firms. Additionally, it investigates if familiness has a moderating function in this connection. This study aims to conduct an empirical analysis of the connection between strategy and performance in family-owned businesses. Additionally, it seeks to investigate the influence of familiness as a moderating factor in this relationship. The research population consists of individuals who own or manage family businesses. A total of 203 owners/managers were chosen using a simple random sample method from the family businesses located in Multan. Data were obtained using a cross-sectional survey, and the hypothetico-deductive technique was employed in the research design. Partial least squares structural equation modeling (PLS-SEM) was utilized for assessing data. The research findings suggest a direct correlation between familiness and the performance of family businesses. The results also reveal that familiness moderates the association between family business strategy and family company performance. The findings of this research have crucial significance for family company owners/managers by underlining the fact that family business strategy’s influence on family business performance may be strengthened by concentrating on the aspects of familiness; power, experience, and culture. This research also contributes to the family business literature by evaluating the moderating influence of familiness on the strategy-performance relationship in a family company setting.
Influencer Marketing Impact on Consumer Behavior: Trust, Authenticity, and Brand Engagement in Social Media
Authors: Chavda Kishan , Chauhan Rahul
Published: May 2024

This abstract summarizes recent research on the influence of social media influencers on consumer behavior. Three key studies are highlighted: one exploring the impact of different categories of female social media influencers on consumer credibility and purchase intention, another investigating the psychological mechanisms underlying influencer marketing, and a third examining the moderating role of cultural factors on influencer-consumer relationships. The studies emphasize the multifaceted nature of influencer marketing and underscore the importance of considering influencer types, psychological processes, and cultural differences in designing effective marketing strategies. Themes such as influencer credibility, psychological mechanisms, and cultural moderation emerge as significant factors shaping consumer behavior in the digital age.
O MOVIMENTO ZAPATISTA ENQUANTO REPRESENTATIVIDADE INDÍGENA NO MÉXICO
Authors: Ribeiro Isabele Enes , Dias Kelvin Araújo da Nóbrega
Published: May 2024

O presente artigo discute o Exército Zapatista de Libertação Nacional (EZLN) enquanto representatividade indígena no México. Além disso, faz-se uma retomada histórica explicando quem foi Zapata, como se deu a Revolução de 1910 e como a EZLN foi se estabelecendo no México, se aproximando dos povos originários e do povo mexicano no todo. Para tal, indaga-se: Como se configura a representação revolucionária e a importância do movimento zapatista para os povos indígenas no México? A análise baseia-se na ideia de que Emiliano Zapata se destaca como um modelo inspirador tanto para o EZLN quanto para outras comunidades indígenas na América Latina.
REFORMA OU REVOLUÇÃO? A ATUALIDADE DE UMA OBRA CENTENÁRIA
Authors: Dias Kelvin Araújo da Nóbrega
Published: May 2024

Esta resenha objetiva analisar a obra ‘Reforma ou Revolução?’ de Rosa Luxemburgo, ressaltando sua atualidade por meio de conexões com eventos do tempo presente.
VERSIÓN LITERARIA DEL CUENTO "OS OLHOS", DE ROSALIE GALLO Y SANCHES: EXPERIENCIA COLABORATIVA ENTRE PROFESORES DE ESPAÑOL EN FORMACIÓN INICIAL
Authors: Pereira Laís de Sousa Nóbrega Aguiar , Souza Fábio Marques de , Costa Querino Francisco Lizárvel
Published: May 2024

En el ámbito de la Licenciatura en Letras, a menudo se descuida la formación del traductor profesional, a pesar de que la traducción pedagógica es crucial para el proceso de enseñanza de nuevos idiomas. Como estudiantes del curso de Letras Español de la Universidad Estadual de Paraíba (UEPB), compartimos nuestra experiencia en el componente curricular electivo “Teoría y Práctica de la Traducción”. Durante la pandemia, colaboramos de forma remota en la versión del cuento literario “Os olhos”, de Rosalie Gallo y Sanches. El objetivo general es relatar la experiencia de traducción del portugués brasileño al español. Buscamos comprender el proceso de traducción, catalogar los procedimientos técnicos adoptados y justificar las elecciones metodológicas. Los estudiantes, divididos en equipos, reflexionaron sobre la versión en su aspecto procesual y en su producto final. Fundamentamos nuestra práctica en las contribuciones de Nóbrega (2020) y Barbosa (2020). Presentamos el cuento vertido al español y un diario reflexivo detallando el proceso, los métodos empleados y análisis críticos. El análisis reveló diferencias entre el portugués brasileño y el español, permitiendo una reflexión sobre las estrategias aplicadas. Esta investigación aporta al perfeccionamiento del proceso de enseñanza de idiomas mediante actividades de traducción literaria.
BRINCAR NA EDUCAÇÃO INFANTIL NO CONTEXTO DA BNCC: uma revisão integrativa
Authors: Alves da Silva Maria Luiza , Vasconcelos Tatiana Cristina , Montenegro Maria do Socorro Moura , Santos Joselito
Published: May 2024

O ato de brincar, permite a criança diferentes aprendizagens, deixando-a apropriar-se do conhecimento, desenvolvendo habilidades relacionadas a esfera da linguagem, da cognição, dos valores e da vida em sociedade. O presente artigo tem como objetivo analisar o brincar na Educação Infantil no contexto da BNCC, em artigos publicados nos anos de 2021 e 2022. Para tanto, foi realizada uma pesquisa bibliográfica integrativa e documental, tendo como referência o documento da Base Nacional Curricular para a Educação Infantil. Primeiramente, apresenta-se um breve estudo teórico sobre a concepção de criança e infância no aspecto histórico, as características das instituições pensadas para crianças de zero a cinco anos de idade, a educação infantil na legislação brasileira e a importância do brincar como um direito de aprendizagem e desenvolvimento na infância. Portanto, conclui-se que o brincar na infância é parte imprescindível da aprendizagem e do desenvolvimento integral da criança nos aspectos físico, social, cultural, afetivo, emocional e cognitivo.
“O VITALISMO CONTEMPORÂNEO”, DE I. KANAEV E M. BAKHTIN
Authors: Di Camargo Junior Ivo , Domingos Renan Tocchini
Published: May 2024

Esta resenha objetiva apresentar ao leitor hodierno uma visão crítica e reflexiva de um dos textos pouco abordados dos estudos do Círculo de Bakhtin. “O vitalismo contemporâneo”, escrito nos anos 1920, é fruto de uma das inúmeras parcerias intelectuais de Mikhail Bakhtin e que impressionam, ainda hoje, pela sagacidade e força intelectual de seus autores. Uma resenha que visa apresentar ao estudioso bakhtiniano mais uma produção intelectual irretocável dos pensadores do Círculo de Bakhtin.
Influence of Purchase Decision for An Advanced Production Digital Platform Adoption Process in The Coal Industry: The Investigation Using Pls-Sem Analysis
Authors:   Magister Business Administration, School of Business Management, Institut Teknologi Bandung, Bandung, Indonesia, Nugroho Eko Prasetio , Wasesa Meditya ,   Magister Business Administration, School of Business Management, Institut Teknologi Bandung, Bandung, Indonesia
Published: May 2024

In 2022, the coal-producing sector faced unusual difficulties, which were paralleled by a significant rise in global pricing. The business is too complex for the the most advanced technologies, especially when it comes to figuring out the best blend scenarios. This calls for a comprehensive approach that combines modern technology with careful consideration to support companies in surviving in a competitive and unpredictable commercial environment. Over the past few years, industries have been seeking technological advancement in an effort to improve operating procedures and efficiency, but these innovations still face challenges in being broadly accepted and adopted. In order to determine the primary characteristics that most significantly promote technology adoption, this study combines the Unified Theory of Acceptance and Use of Technology (UTAUT) with purchasing decision theory. The main tool used to collect data is structured questionnaires, which are given to respondents who fulfill predetermined requirements. The replies are gathered, and the SmartPLS 4.0.9.9 software is used to handle them. According to the study, behavioral intention and behavior manner use are not significantly mediated by unanticipated situational events or other people’s attitudes that align with purchase decision theory. Additionally, users’ use of behavior to adopt digital production platforms in the coal mine business is positively impacted by behavioral intention. Policymakers could consider encouraging all staff members on a regular basis to help them develop a positive mindset, which will enhance their usage behavior.
Enhancing Customer Service in Banking with AI: Intent Classification Using Distilbert
Authors:   Sr Data Science Manager, CA, USA, Kumar Saurabh , Deep Suman ,   Technical Architect, CA, USA, Kalra Pourush ,   Business Operations Associate, CA, USA
Published: May 2024

With the increasing demand for efficient and responsive customer service in the banking sector, artificial intelligence offers a promising solution. This paper presents a comparative analysis of artificial intelligence methodologies applied to intent classification within the banking sector customer service domain. Utilizing a comprehensive dataset of banking service inquiries, we evaluate several machine learning approaches, including Naive Bayes, Logistic Regression, Support Vector Machine with Linear Kernel, Random Forest, XGBoost, and the transformer-based DistilBERT model. The models are assessed based on their accuracy, precision, recall, and F1 score metrics. Our findings indicate that DistilBERT, with its distilled architecture, not only outstrips traditional models but also demonstrates exceptional performance with an accuracy and F1 score exceeding 92%. The paper delves into the advantages of employing such an efficient and powerful model in real-time customer service settings, suggesting that DistilBERT offers a substantial enhancement over conventional methods. By providing detailed insights into the model’s capabilities, we underscore the transformative impact of employing advanced AI in the financial industry to elevate customer service standards, streamline operational efficiency, and harness the power of state-of-the-art technology for improved client interactions. The results showcased in this study are indicative of the strides being made in AI applications for financial services and set a benchmark for future exploratory and practical endeavors in the field.
Measuring the Critical Success Factor of Safety Program in Drilling and Well Intervention Operation at PT. MHK, Ltd.
Authors:   School of Business and Management ITB Indonesia, Putro Ronggo Wiyono Sakuro , Putro Utomo Sarjono ,   School of Business and Management ITB Indonesia, Hasyimi Valid ,   School of Business and Management ITB Indonesia
Published: May 2024

The drilling and well intervention division implements various safety initiatives to prevent incidents. Despite its multiple activities, an assessment has yet to be conducted to determine the program’s efficacy. This paper aims to determine the elements that impact the effectiveness of safety program execution in drilling and well intervention operations in MHK, Ltd. The Author conducted measurements utilizing variables related to the critical success factor of the safety program, as outlined in the cross-reference research article. Subsequently, the author introduces a system of incentives in variables quantified as a novelty of this research based on input from subject matter experts. By understanding the variables that influence the efficacy of the safety campaign, the safety campaign initiatives will be more focused on mitigating accidents within the drilling and well intervention divisions. The research was conducted utilizing a quantitative approach, where data was gathered through a questionnaire that employed a Likert scale. The population comprises individuals employed in the Drilling and Well Intervention roles at many locations, including the site, field, barge, rig, and town. The data is further analyzed using the Partial Least Squares Structural Equation Modelling (PLS-SEM) technique, employing the smartPLS4 software. The study findings indicated that three out of five variables examined had a favorable and significant impact on the efficacy of the safety program at DWI MHK, Ltd.: management commitment, reward and punishment, and safety arrangement. We propose strengthening identified elements and addressing weaknesses, including utilizing digitalization and artificial intelligence for safety monitoring.