bluuebunny/crossref_metadata_2025 huggingface dataset:
ANÁLISE NUMÉRICA BASEADA NA TRANSFERÊNCIA DE CALOR NO PROCESSO DE SECAGEM DE TIJOLOS SÓLIDOS
Authors: Facundo Eric de Araújo , Santos Rosilda Sousa , Diniz Diego David Silva , Souza Neto Vicente Fernandes de , Silva Romeu da , Chaves Francisco Samuel , Dantas Rejane Ramos
Published: April 2024

Devido a sua importância econômica, tem-se estudado o processo de secagem das cerâmicas devido à ocorrência de inúmeros fenômenos, além de um alto consumo de energia que ocorre nesta etapa de fabricação. O uso de tecnologias de simulação numérica permite alterar condições operacionais e geométricas do objeto de secagem, com baixo custo e facilidade. Este trabalho foi realizado com a finalidade de estudar esse processo para tijolos maciços, considerando-o um meio sólido por Fluidodinâmica Computacional (CFD), nas seguintes condições experimentais: temperatura de secagem de 60°C e 80°C, teor de umidade inicial de 0,001734 e 0,00158 (kg/kg, bs) e umidade relativa de 10,1% e 5%, respectivamente. O fenômeno de secagem do tijolo maciço foi estudado isoladamente, considerando o modelo de secagem por difusão líquida. Os resultados da temperatura e fração volumétrica de água no interior do tijolo foram obtidos pelo pacote de software ANSYS CFX®. A comparação da umidade e temperatura simuladas com dados experimentais pode validar os resultados numéricos, estimando o coeficiente de difusão de massa e o coeficiente de transferência de calor da superfície do material. Os resultados obtidos nas simulações mostram a existência de importantes gradientes de temperatura e umidade, cujas áreas podem apresentar patologias.
HUBUNGAN KEBERADAAN KOMUNITAS SEL DAN POLA KEPEMIMPINAN KRISTEN DENGAN PERKEMBANGAN KARAKTER ANAK MUDA BERDASARKAN 1 TIMOTIUS 4:12 DI GEREJA BETEL INDONESIA TANJUNG DUREN JAKARTA
Authors: Ricky Djaja , Jonathans Kornelius Rulli , Romika
Published: April 2024

Karakter penting dalam setiap aspek kehidupan, demikian pula dengan anak muda. Karakter seorang anak muda dapat dilihat dari perkataan, tingkah laku, kasih, kesetiaan dan kesucian mereka. Seharusnya anak muda sebagai mahluk ciptaan Tuhan yang diciptakan menurut gambar dan rupa Allah, memiliki karakter yang mulia. Akan tetapi pada kenyataannya tidaklah demikian. Anak muda yang masih dalam tahapan mencari jati diri, perkembangan karakternya dipengaruhi oleh lingkungannya. Gereja memiliki komunitas sel, yang seharusnya menjadi wadah untuk perkembangan karakter anak muda. Selain itu adanya pemimpin yang memiliki pola kepemimpinan yang berbeda-beda turut mempengaruhi perkembangan karakter anak muda. Melalui metode kuantitatif, peneliti berusaha meneliti hubungan keberadaan komunitas sel, dan pola kepemimpinan Kristen dengan perkembangan karakter anak muda di GBI Tanjung Duren. Didapati bahwa hubungan keberadaan komunitas sel memiliki nilai positif, kuat dan searah, dengan perkembangan karakter anak muda. Pola kepemimpinan Kristen juga memiliki nilai positif, kuat dan searah, dengan perkembangan karakter anak muda. Ketika kedua variabel tersebut digabungkan, ternyata memiliki nilai positif yang lebih kuat dengan perkembangan karakter anak muda. Hal ini berarti bahwa selama komunitas sel terjaga kualitasnya, dan pola kepemimpinan Kristen diterapkan dengan benar, maka perkembangan karakter anak muda di GBI Tanjung Duren akan meningkat.
HUBUNGAN PERSEMBAHAN PERSEPULUHAN BERDASARKAN MALEAKHI 3:10 DENGAN BERKAT YANG DITERIMA JEMAAT GBI REMPOA RAYON 1H
Authors: Sirait Hikman , Saputra Andi
Published: April 2024

Persepuluhan merupakan persembahan yang wajib dibawa orang Israel ke rumah Tuhan. Persembahan ini menjadi bagian atau hak dari para imam baik Imam Besar, Imam Kepala dan Imam-imam lain yang bertugas secara khusus orang Lewi yang ditetapkan Allah untuk melayani di rumah Tuhan. Gereja-gereja masa kini terutama dari gereja aliran Pentakosta dan Kharismatik masih menetapkan persepuluhan sebagai suatu kewajiban yang harus dipersembahkan jemaat ke rumah Tuhan. Secara umum mayoritas jemaat di GBI Rempoa Rayon 1H sudah memberikan persepuluhan akan tetapi motivasi memberi cukup beragam. Ada yang memberi semata-mata karena kasih dan ketaatan kepada Allah. Ada yang memberi karena ingin diberkati secara materi dan ada juga yang memberi persembahan karena itu sebagai suatu kewajiban. Ini merupakan jenis penelitian kuantitatif dengan metodologi yang digunakan adalah penyebaran kuesioner (survey). Hasil penelitian menunjukkan bahwa ada hubungan yang signifikan antara persembahan persepuluhan dengan berkat yang diterima jemaat GBI Rempoa Rayon 1H.
PENERAPAN PELAYANAN HOLISTIK GEREJA DALAM KEBHINNEKAAN UMAT BERAGAMA DI INDONESIA
Authors: Danukusumah Eddy , Winata Lusyana Yosepha , Sianipar Rikardo P.
Published: April 2024

This study aims to provide an understanding of the church's responsibility for holistic service in society, nation and state and to create a harmonious life so that the unity and integrity of Indonesia can be maintained. Republik Indonesia is the largest archipelagic country in the world with more than 17,000 islands. Through its uniqueness and diversity, Indonesia is known as a country with pluralistic society. This can be seen in the Indonesian value "Bhinneka Tunggal Ika", the word "bhinneka" means "different", an acknowledgment that the Indonesia is a nation with pluralism. Behavior that reflects the values ​​of unity and integrity in the social community is very much needed to maintain the nation. The Indonesian need to have solidarity based on the spirit of unity and unity in diversity in order to achieve a common goal, for the unity and welfare of Indonesia, for that the role of the church is very important in giving impact in the form of holistic services. The current study uses qualitative method, sourced from various literatures and journal articles related to the topic of discussion. The results of the study state that a church can carry out a holistic service function and have an impact on improving social welfare for a harmonious life in the unity and integrity Indonesia. The final conclusion states that the church should be able to have a real impact and function to play a holistic ministry such as koinonia, marturia, diakonia within the framework of Indonesian unity and integrity.
A Misplaced Femoral Venous Catheter in the Internal Iliac Vein: A Case Report
Authors: Yarimoglu Rafet , Yarimoglu Saliha
Published: April 2024

Central venous catheters are used for many purposes in intensive care. Venous catheterization in the femoral region is safer than others regarding mechanical complications. Although femoral catheter malpositions are rare, they can lead to fatal consequences, especially when diagnosed late. In this article, the misplaced femoral central venous catheter in the internal iliac vein is presented. A 36-year-old male patient diagnosed with respiratory failure displayed septicemia symptoms during his follow-up in the intensive care unit. A blood sample from the central catheter in the right femoral region showed bacterial growth. Therefore, a new central venous catheter was placed into the left femoral vein for an inotropic infusion. According to the abdominal computed tomography scan report performed for a different reason the next day, the catheter was seen in an incorrect position. The evaluation revealed the catheter to be situated in the internal iliac vein. The catheter was removed without complications. We share a report regarding catheter malposition found in the internal iliac vein. Physicians must keep in mind that early detection of catheter malpositions is critical. Keywords: Central venous catheters, catheterization, femoral vein, catheter-related infections
Pedagogical conditions for training future teachers of preschool organizations to use information and communication technologies
Authors: Abdulina Meruyert , Bekmagambetova Roza
Published: April 2024

Relevance. The relevance of the research of the article is due to the problem of introducing information and communication technologies into the educational process, which allow expanding the level of educational services in the field of their practical application in preschool education.

Purpose. The purpose of the article is to develop a model for the implementation of the pedagogical application of information and communication technologies with older preschool children at the level of the professional personality of the teacher.

Methodology. The leading methods for the study of this problem were the testing developed by A. Mehrabyan, N. Epstein "Emotional Response Scale" to determine the level of responsiveness and sensitivity of future teachers of preschool education based on their personal qualities.

Results. The article presents a model of the use of information and communication technologies in the framework of pedagogical work with older preschool children based on methodological parameters that consider their successful development in a friendly atmosphere against the background of the development of their cognitive interest, which includes periodic modification of the use of these opportunities in the form of creating a zone of natural video installation with the corresponding natural sound, cognitive and gaming activities with displaying on the screen against the background of collective solving logical tasks, viewing master classes and educational children's programs, creating literary hours, during which children will listen to reading books with a pleasant visual component or accompanied by a symphony orchestra.

Conclusions. The formed model of the use of information and communication technologies will harmonize the psycho-emotional sphere of children, create favorable conditions for their cultural and cognitive development and upbringing in the conditions of their stay in a preschool institution, which is of practical importance for the education system and the well-being of society.
Development of intellectual activity in the process of forming a professional personality of future philologists
Authors: Abaideldanova Meruyert , Yekshembeyeva Lyudmila , Tukenova Natalya , Li Emma , Chesnokova Kristina
Published: April 2024

Relevance. The relevance of the study is conditioned by the fact that the problem of improving the quality of education through the development of the intellectual activity of each student, who must constantly be in the conditions of innovative and cognitive search, and in the process of professional training must master not only professional competencies, but also learn how to creatively apply them in industrial and social practices, comes to the fore today.

Purpose. The purpose of this study is a conceptual analysis of the mental essence of the concept of "intellectual activity" in the format of a mind map and identification based on conceptual dominants that can be used to model a methodological system for the development of intellectual activity in the process of vocational training.

Methodology. The use of conventional methods and technologies has exhausted its possibilities, especially in the context of online learning. In this regard, it became necessary to revise the usual teaching methods and find more effective ones, using all the technical capabilities of the distance learning format to trigger the intellectual activity of students, in particular philologists.

Results. This paper presents the results of the study of the content and mechanisms of internal and external intellectual activity of the subject of teaching, the understanding of which would allow teachers to effectively organise the educational process.

Conclusions. The significance of this study lies in the fact that based on the generalisation of conceptual information about the mental essence of the concept of "intellectual activity", a methodological model for the development of professional competencies of future philologists through the intensification of their intellectual activity has been developed. The scientific originality of the study is determined by the creation of a methodological model for the development of intellectual activity and its approbation in the process of creating an electronic course.
The role of volunteer activity in the professional development of future social educators
Authors: Azimbek Aidana , Slambekova Tolkyn
Published: April 2024

Relevance. The relevance of the presented research is due to the fact that at the moment there are a limited number of publications on this topic, and the topic of volunteer and social activities is gaining popularity every year both in Kazakhstan and around the world. Modernisation of Kazakhstan's education, changes in socio-economic conditions in the country have led to the need to revise the system of training university students, who must have a high level of professional competence, be competitive, mobile, tolerant and ready to work in a modern, constantly changing society.

Purpose. The purpose of the presented research is to consider volunteer activity, to study this term, as well as to analyse the impact of volunteer activity on the formation of future social educators.

Methodology. The methodological basis of the presented research is a combination of various general scientific methods of cognition. The methods of information analysis and synthesis, the comparative method, as well as the method of induction and deduction were used in this study. At the final stage of the study, the method of systematic analysis of scientific literature related to the subject of the study was used.

Results. In the course of the study, it was determined that volunteering affects the formation of cognitive, affective, behavioural components of professional self-awareness of future social educators. Also, in the course of the study, the main directions of volunteer activity in educational institutions were identified, to which future social educators can be involved. Each of the directions was reviewed and analysed.

Conclusions. The practical value of the research lies in the fact that it can be used to develop a programme to attract students to volunteer activities, as well as to study and analyse the volunteer process.
On the possibilities of digital storytelling and reflective reports in the formation of FL teachers’ narrative competence
Authors: Pentina Yevgeniya , Kuznetsova Tamara
Published: April 2024

Relevance. The article describes an action research study on the use of digital storytelling and narrative reflective reports as tools for developing future foreign language teachers’ narrative competence. Purpose. The central purpose was to experiment ways of formation foreign language teachers’ narrative competence in context-based teaching. Methodology. The study involved 68 students of pedagogical faculty of foreign languages. Participants were divided into two groups: 34 third year students who have been involved in narrative project and 34 freshmen of master’s. Throughout their pedagogical practice, the third-year students practiced the course of digital storytelling and writing reflective reports. DS focuses on the students’ own personal experiences in the process of multimedia project creation and implies shaping of the story as well as sharing it with others. Through systematic reflection and analysis, students can develop reflexive and critical awareness, which can also provide the benefit of a documentation of their own professional development. In terms of developing reflective reports, authors revealed that future foreign language teachers are encouraged to examine their story-making processes productively, to create and re-create fresh accounts from different perspectives. Results and Conclusions. The results provide evidence indicating that students’ personal narratives guide classroom activities through the continuum of educational process. Creating narratives, students are cognitively involved, they pay attention to the crucial moments and results, analyzing and looking at themselves critically, developing narrative competence. The implications of these findings in relation to the foreign language teachers are also presented.
Teacher's research activity in the context of updating the content of education
Authors: Abisheva Zhuldyz , Kadirsizova Shynar , Kalkeyeva Kamaryash , Siyazbekova Zukhra , Dzhanbubekova Meiramgul
Published: April 2024

Relevance. The development of society in the XXI century assumes the importance of the teacher's role in the direction of increasing the research function, which will be able to actualize the student's position in the educational process. Whereas, the research activity of a teacher characterizes his ability to adapt to educational demands in the VUCA, to act effectively and teach in conditions of uncertainty, to apply the knowledge gained by experience and implement it into his own pedagogical program.

Purpose. Kazakhstan according to UNDP, the goal of integration into the global educational space has been updating the content and structure of secondary education for more than 10 years.

Methodology. This renewal of education presupposes the overcoming of traditionalism in teaching and the gradual introduction of a new model of education, in which cognitive activity and independent thinking of schoolchildren are encouraged. “One of the main tasks of school education today is to prepare students for the rapid perception and processing of large amounts of information, to equip them with modern means and technologies of work, to form their information culture.”

Results. The main objectives of the state educational policy in the Concept of modernization of secondary education until 2025 are to ensure continuous processes of updating education, innovative orientation of educational practice at school, changing the function of the teacher in connection with new requirements for his personality. From a translator of knowledge and experience, the teacher must transform into an organizer-facilitator in the construction of a developing and educational environment.

Conclusions. The teacher of the new model must systematically perceive the pedagogical reality, freely navigate in it, design, construct creative, student-oriented pedagogical systems, freely navigate in the subject area and possess relevant educational technologies. The research culture becomes the basic element in the new teacher model.
Réduction des pertes et gaspillages alimentaires au Québec : barrières et facteurs de succès
Authors: Cloutier Jacinthe , Afif Karima , Roy Marie-Claude
Published: April 2024

« L’humanité gaspille plus d’un milliard de repas par jour. » C’est ce qu’affirmait le Programme des Nations Unies pour l’environnement (PNUE) le 27 mars 2024 à l’occasion de la publication du plus récent rapport sur l'indice de gaspillage alimentaire. Chaque habitant de la planète gaspillerait en moyenne 79 kg de nourriture, ce qui représente environ 1 milliard de tonnes de déchets alimentaires. Au Québec, la quantité totale de résidus alimentaires produite annuellement s’élève à plus de 3 millions de tonnes selon RECYC-QUÉBEC, ce qui équivaut à 1 kg par habitant par jour. Comment y remédier ? Cette étude propose des pistes de réflexion quant aux facteurs clés de succès pour la mise en œuvre d’initiatives visant la réduction des pertes et gaspillages alimentaires.
IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS ANALYTICS
Authors:   School of Business, Galgotias University, Greater Noida, India, Sachan Anchal
Published: April 2024

Artificial Intelligence (AI), a subset of Advanced Analytics (AA), involves the automation of steps that would typically require human intervention to complete a comprehensive analysis. AI is a multidisciplinary field with the objective of automating tasks that currently necessitate human intelligence. The purpose of this research paper is to explore the impact of Business Analytics (BA) and Business Intelligence (BI) on business activities, and to analyze the scientific advancements in BA and BI to identify new research directions in this area. An analysis is needed to highlight findings that offer recognition and comparison of results, enabling an understanding of the current dynamics, its significance for organizations, and its effectiveness in addressing the new challenges posed by global trade requirements. This paper examines the broad implications of AI in BA and BI, investigating the overall influence of AI from research and innovation to implementation in BA and BI. The hypotheses derived from the research will provide a better understanding of the innovations and effectiveness of AI on businesses and society at large. It will also offer insights into how AI can transform business operations. Keywords: Artificial Intelligence, Advanced Analytics, Business Analytics, Business Intelligence.
Design of UWB Wearable Conformal Antenna for Body Area Networks
Authors:   RVR&JC College of Engineering, Guntur, A.P ,India, Priya, K.Shanmukha
Published: April 2024

In this paper, a wearable ultra-wideband (UWB) micro-strip antenna is designed to meet the demand for Wireless Body Area Network (WBAN). This is a wearable textile antenna, which was formed on a jeans fabric substrate to reduce surface-wave losses. The single-fed circular strip monopole antenna provides good impedance matching over the entire UWB frequency range of 2.9∼10.6 GHz. The dielectric constant εr 2.2, and the loss tangent tan δ 0.04 of the jean substrates are measured by using the coaxial ring method. The proposed antenna consists of an improved circular radiation patch with the defective ground structure to expand the frequency band of the antenna and improve the radiation characteristics of the antenna with small dimensions of 20 × 30 × 1.4 mm3. In addition, structural deformation of the proposed antenna is performed to analyze the flexibility of the proposed antenna. The simulated SAR values follow the FCC limit, making it most suitable for wearable applications. Key Words: Antenna, S-Parameters, Far Field Directivity, Applications of Antenna, HFSS.
HARMONIZING HEARTS AND CAREERS: REDEFINING HR PRACTICES FOR AUTHENTIC EMPLOYEE ENGAGEMENT
Authors:   School of Business (Galgotias University), Verma, Niharika
Published: April 2024

In the moment's presto-paced and dynamic work terrain, achieving authentic hand engagement has become a precedence for associations seeking to foster a positive plant culture and drive hand satisfaction and productivity. In response to this need, this study, named" Harmonizing Hearts and Careers Reconsidering HR Practices for Authentic Employee Engagement," delves into the complications of ultramodern HR practices aimed at cultivating genuine employee engagement. Through a comprehensive exploration design encompassing qualitative interviews, checks, and analysis of HR strategies, this study aims to explore the evolving geography of hand engagement and identify effective approaches for nurturing meaningful connections between workers and their work. The major findings of the study exfoliate light on the significance of fostering a probative and inclusive work terrain, prioritizing hand well-being, and empowering workers to contribute their unique chops and bends to organizational pretensions. Grounded on these findings, the study concludes that reconsidering HR practices to prioritize authenticity, empathy, and hand-centricity is consummate for achieving sustainable hand engagement and organizational success. To this end, the study offers practical recommendations for action, including enforcing flexible work programs, enhancing communication channels, furnishing openings for particular and professional development, and fostering a culture of appreciation and recognition. By embracing these recommendations, associations can cultivate a work terrain where workers feel valued, motivated, and empowered to contribute their stylish, eventually driving success and growth for both individualities and the association as a whole.
Detecting and Patching Loopholes in Windows Operating System
Authors:   MIT Arts, Commerce & Science Alandi  Cyber Security & Digital Science, Bapat Mrs. Mayuri
Published: April 2024

Widely used in personal and business environments, the Windows operating system is a complex software platform that has historically been vulnerable to various intrusions and vulnerabilities. These breaches can be seen as software vulnerabilities, configuration vulnerabilities, higher validity issues, or architectural flaws, which can pose a serious security risk. This research report provides a comprehensive analysis of Windows vulnerabilities and examines their types, key examples such as EternalBlue and Stuxnet, and the potential impact they can have on individuals and organizations. This white paper examines mitigation strategies and best practices, including patch management, system hardening, vulnerability assessment, and the use of third-party security tools. It also addresses the challenges associated with blockchain, including the complexity of legacy code, zero-day vulnerabilities, targeted attacks, and the growing threat landscape. The paper also reviews future ideas, including secure software development practices, architectural improvements, collaboration and information sharing, automated vulnerability detection and remediation, and continuing education and security awareness. By taking a proactive approach to reducing intrusions, organizations can strengthen the security of their Windows systems, protect sensitive data, and maintain system integrity against threats and crimes.
An Examination of Mutual Fund Portfolios and Their Influencing Element
Authors:   GALGOTIAS UNIVERSITY, DIWAKAR MURLI
Published: April 2024

This study aims to provide light on the inner workings of mutual funds and portfolio analysis. Determine the ups and downs of mutual fund NAVs in respect to this study. Eliminating the mutual fund business would have a devastating effect on the Indian economy. The extraordinarily unpredictable Indian market has made mutual funds, which were formerly thought of as a safe investment option, considerably riskier. Market volatility and an excessive dependence on foreign markets are two global market characteristics that could affect them, as they do other financial organizations. Keywords:- Mutual Fund, Their influencing, Element, Portfolios, Examination
A FEASIBILITY ANALYSIS OF ZERO-CARBON EMISSION THROUGH ELECTRIC VEHICLE
Authors:   SCHOOL OF BUSINESS   GALGOTIAS UNIVERSITY, KUMAR VIVEK
Published: April 2024

The transition towards zero-carbon emissions represents a critical imperative in combating climate change and promoting sustainable development. This master thesis project explores the feasibility of achieving zero-carbon emissions through the widespread adoption of electric vehicles (EVs). Framed within the context of entrepreneurship and innovation, the study examines the current trends, challenges, and opportunities surrounding EVs and green energy initiatives. A comprehensive literature review highlights the environmental, performance, and cost-related disparities between EVs and traditional gasoline-powered vehicles, while also identifying key barriers to adoption such as range anxiety and infrastructure limitations. Employing a mixed-methods approach, the research synthesizes secondary and primary data sources to propose strategic interventions aimed at accelerating EV adoption, including the establishment of residential charging stations, mobile EV charging units, and discounted charging infrastructure. Furthermore, the study advocates for the development of a centralized application to streamline EV charging accessibility and utilization. By addressing these challenges and implementing targeted solutions, this thesis underscores the pivotal role of innovation and collaboration in realizing a future powered by zero-carbon emissions through electric mobility.
ADAPTING THE MARKETING MIX: A CROSS-ANALYSIS OF INDIAN COMPANIES IN RESPONSE TO COVID-19 FOR CUSTOMER RETENTION
Authors:   SCHOOL OF BUSINESS , GALGOTIAS UNIVERSITY, MODANWAL SHIVAM
Published: April 2024

The Coronavirus pandemic has affected millions of lives worldwide. As of September 2020, World Health Organization (2020a) reported almost 29 million confirmed cases of COVID-19 and over 900,000 deaths globally. The outbreak started in China in January and quickly spreads to other countries. The United States accounts for the most positive cases with more than 6 million people infected currently. Due to the nature of the virus easily spreads from human contact, many countries have banned travelling, closed unessential business and even put out stay-at-home orders. The economy is suffering from the effects of the pandemic and it is not correlated to high health impacts. Regardless of income level and impact level from COVID-19, many countries are experiencing recession (Cantore, Hartwich, Lavopa, Haverkamp, Laplane & Rodousakis 2020). This health crisis has influenced consumers to change their behaviors abruptly. Many businesses face difficulties altering how they usually work, from supply chain to resourcing to marketing. Companies must adapt their marketing strategy to the new needs and demands of their customers, to minimize the risks and capture any possible advantages. A research studies the impact of a pandemic on economy and what changes have been made to marketing strategy is necessary.
A STUDY OF DIGITAL MARKETING TRENDS IN INDIA
Authors:   Galgotias University, ANAND AKSHAY
Published: April 2024

In order to better understand the shifting landscape of digital marketing trends in India, the goal of this study is to conduct an analysis. Additionally, it provides insights on key changes and new practices that are having an impact on the industry. The purpose of this study is to analyze and evaluate significant trends in digital marketing strategies, platforms, and technologies that have been utilized by businesses in India. For the purpose of carrying out this evaluation, a comprehensive analysis of industry reports, case studies, and the opinions of industry experts is carried out. A number of the most important areas of attention that are now being addressed include the growing significance of mobile marketing strategies, the adoption of data-driven marketing approaches, the advent of influencer marketing, and the expanding value of social media marketing. In addition, the purpose of this study is to analyze the impact that alterations in rules, advancements in technology, and shifting consumer behaviors have had on digital marketing techniques in the Indian market. These findings not only contribute to a more in-depth understanding of digital marketing trends in India, but they also give major insights that can be exploited by firms, governments, and marketers as they navigate the rapidly changing digital world. In other words, the findings of this study offer substantial insights. Keywords: digital marketing, trends, India, social media marketing, influencer marketing, data-driven marketing, mobile marketing, regulatory changes, consumer behavior.
EFFECTIVE DECISION MAKING USING DATA ANALYTICS
Authors:   SCHOOL OF BUSINESS GALGOTIAS UNIVERSITY, KHAN ASIF HAIDER
Published: April 2024

In contemporary business landscapes, the transformative potential of data analytics in decision-making processes cannot be overstated. This comprehensive abstract delves into the multifaceted realm of leveraging data analytics for informed and effective decision-making. It scrutinizes the intricate interplay between data analytics methodologies and decision-making frameworks, elucidating how organizations can harness data to drive strategic initiatives, enhance operational efficiency, and gain competitive advantages. The abstract begins by elucidating the foundational principles of data analytics, encompassing data collection, preprocessing, analysis, and interpretation. It underscores the pivotal role of advanced analytics techniques, including machine learning, predictive modeling, and data visualization, in extracting actionable insights from complex datasets. Furthermore, it explores the significance of establishing robust data governance frameworks to ensure data quality, integrity, and security throughout the decision-making process. Building upon this foundation, the abstract delineates the pivotal stages of the decision-making process wherein data analytics can exert a transformative influence. It elucidates how data-driven insights facilitate comprehensive situational awareness, enabling decision-makers to anticipate market trends, customer preferences, and operational risks with unprecedented accuracy. Moreover, it highlights the role of predictive analytics in scenario planning and risk management, empowering organizations to proactively mitigate potential threats and capitalize on emerging opportunities. However, the abstract acknowledges the inherent challenges associated with integrating data analytics into decision-making processes. It addresses concerns regarding data privacy, ethical considerations, and algorithmic biases, emphasizing the imperative of responsible data usage and ethical decision-making frameworks. Moreover, it underscores the significance of fostering a data-driven organizational culture characterized by data literacy, collaboration, and a propensity for experimentation. To exemplify the transformative impact of data analytics on decision-making, the abstract incorporates real-world case studies and industry examples across diverse domains, including finance, healthcare, marketing, and supply chain management. These case studies elucidate how organizations have leveraged data analytics to optimize resource allocation, streamline operations, enhance customer experiences, and drive innovation.
MARKET RESEARCH SERVICES OF BANKS AND THEIR IMPACT ON PERCEPTION OF SERVICE USERS
Authors:   MASTER OF BUSINESS ADMINISTRATION  School of Business  Galgotias University, Sharma Ashutosh
Published: April 2024

Banks are still playing a very important role in our nation's economic development. They play an important role in the promotion of industry and commerce. The general aim of banks is to provide the peoples with monetary services, including business for their different plans. In India, the bank covers private banks, and the public banks, international banks, rural regional banks, and cooperative banks. They receive customer-term securities. Most banks have trained components to handle the financial requirements of short-scale industrial units in an organizational arrangement. Banking is a very complex, but exciting topic because it involves knowledge of economics, sociology, psychology, the essence of marketing, and banking concepts. It is the customer with the highest degree of influence in marketing. The motto of effectively selling bank goods is a in a technical and traditional manner to meet the needs of the customers. Bank, therefore, need to incorporate additional research and market intelligence to promote innovation to ensure the loyalty of customers and as well as to be aware of improvements market conditions (Ojha, V.K, 2004
STUDY OF EMPLOYEE SATISFACTION AT PAYTM / ONE 97 MASTER OF BUSINESS ADMINISTRATION
Authors:   SCHOOL OF BUSINESS  GALGOTIAS UNIVERSITY, MITTAL TANYA
Published: April 2024

The growing use of Internet in India provides a developing prospect for online shopping. If E-marketers know the factors affecting online Indian behavior, and the relationships between these factors and the type of online buyers, and then they can further develop their marketing strategies to convert potential customers into active ones, while retaining existent online customers. This project is a part of study, and focuses on factors which online Indian buyers keep in mind while shopping online. This research found that information, perceived usefulness; ease of use; perceived enjoyment and security/privacy are the five dominant factors, which influence consumer perceptions of online purchasing. A model was developed indicating online shopping behavior and acceptance among customers in India. The model was tested with a survey sample (n=100). Factor analysis technique in SPSS was used to classify these factors which buyers keep in mind while shopping online.
IDENTIFICATION AND EVALUATION OF DISTRIBUTION RISK IN FOOD SUPPLY CHAIN USING AHP METHOD
Authors:   School of Business, Galgotias University, Greater Noida, Singh Uttkarsh
Published: April 2024

The study aims to present a structured approach for identifying and assessing distribution risk within the food supply chain by employing the Analytic Hierarchy Process (AHP) method. Through a comprehensive literature review, various risk factors impacting the distribution network of food supply chains are identified, facilitating the development of a hierarchical framework. This framework integrates multiple criteria and sub-criteria to enable a systematic evaluation of distribution risks, considering aspects such as transportation delays, inventory management, quality control, and supplier reliability. The AHP method is then applied to assign relative weights to these criteria, allowing for a quantitative analysis of risk levels and prioritization of mitigation strategies. The findings reveal that the AHP model offers a valuable decision-making tool for stakeholders in the food industry to proactively manage and mitigate distribution risks, thereby enhancing operational efficiency and ensuring food safety and security. Keywords: identification, evaluation, distribution risk, food supply chain, Analytic Hierarchy Process (AHP), criteria, mitigation strategies, operational efficiency, food safety.
Comparison of The Turkish Clubs with English and German Clubs Toward The Modern Soccer Statistics
Authors: Güneş Kerem , Bozdoğan Tuba
Published: April 2024

Aim: The purpose of this study is, in 2017-2018 season, to evaluate similarities and differences between teams in Super League, Premier League, Bundesliga according to parameters that collected under “Modern Soccer Statistics” which are expected goals, action value and possession value. Method: In 2017-2018 season; 18 teams of Super League, 20 teams Premier League, 18 teams of Bundesliga and whole matches of these teams included to this research. The datas of 992 matches were analyzed. Results: Findings are the highest in Premier League with 50.9 in terms of expected goals average across the Super League, Premier League and Bundesliga; Although it was the lowest in Super League with 46.4, it showed that there was no significant difference. Expected goals per game was determined 0.38 in Premier League, 0.29 in Bundesliga and 0.27 in Super League in proportion to the total score. Action value (3.87-3.99) and action value-offense (3.12-3.14) were examined, no significant difference was observed between leagues, but it was determined that the action value - defense average of Premier League teams was higher. It was determined that there was no significant difference in the possession value of the teams in leagues. Conclusion: Among the teams that have qualified to participate in the Champions League, expected goals, action value, possession value points, goals scored and goals conceded values are all at similar levels. Among the teams that have qualified to participate in the Europa League, only the teams in Super League have a higher average score, and among the relegated teams It was revealed that the teams relegated from Bundesliga had more ball than the teams relegated from Premier League. In the research, when all teams in the leagues are considered in general, regardless of category, the defensive action values of the teams in the Premier League are higher.
Ethical Implication of Artificial Intelligence (AI) Adoption in Financial Decision Making
Authors: Owolabi Omoshola S. , Uche Prince C. , Adeniken Nathaniel T. , Ihejirika Christopher , Islam Riyad Bin , Chhetri Bishal Jung Thapa
Published: April 2024

The integration of artificial intelligence (AI) into the financial sector has raised ethical concerns that need to be addressed. This paper analyzes the ethical implications of using AI in financial decision-making and emphasizes the importance of an ethical framework to ensure its fair and trustworthy deployment. The study explores various ethical considerations, including the need to address algorithmic bias, promote transparency and explainability in AI systems, and adhere to regulations that protect equity, accountability, and public trust. By synthesizing research and empirical evidence, the paper highlights the complex relationship between AI innovation and ethical integrity in finance. To tackle this issue, the paper proposes a comprehensive and actionable ethical framework that advocates for clear guidelines, governance structures, regular audits, and collaboration among stakeholders. This framework aims to maximize the potential of AI while minimizing negative impacts and unintended consequences. The study serves as a valuable resource for policymakers, industry professionals, researchers, and other stakeholders, facilitating informed discussions, evidence-based decision-making, and the development of best practices for responsible AI integration in the financial sector. The ultimate goal is to ensure fairness, transparency, and accountability while reaping the benefits of AI for both the financial sector and society.
Fostering Mathematical Proficiency and Creative Thinking Skills in 10th Grade Students Through the 5E Inquiry-Based Learning Approach with Supplementary Media
Authors: Kwangpukieo Chanoknan , Sawangboon Tatsirin
Published: April 2024

This research aims to enhance mathematical proficiency and stimulate creative thinking among 10th-grade students through the implementation of the 5E Inquiry-Based Learning approach with Supplementary Media. The study explores the effectiveness of this pedagogical approach in transforming the learning experience and outcomes in mathematics education. The study focused on comparing students' performance before and after the intervention, as well as investigating their creative thinking abilities in terms of flexibility, originality, fluency, and elaboration. The participants consisted of 10th-grade students from a large-sized school in the northeastern region of Thailand, specifically one classroom comprising 40 students. The tools include Lesson plans, Mathematics Proficiency test and Creative thinking skills test. The results revealed a significant improvement in mathematical proficiency following the implementation of the 5E Inquiry-Based Learning Approach with supplementary media, with a notable increase of 37.25%. Prior to the intervention, students scored an average of 4.64 out of 20, which increased to 12.08 out of 20 post-intervention. Furthermore, the investigation into creative thinking skills indicated that students exhibited a proficient level overall, with an average score of 22.60 out of a maximum of 32 points. The analysis of specific dimensions of creative thinking revealed average scores of 5.60 for Originality, 5.78 for Fluency, 5.63 for Flexibility, and 5.60 for Elaboration.
A Study of the Relationship Between Learning Commitment and Professional Identity of Master Level Students
Authors: Wang Zi-Han
Published: April 2024

Taking master level students of University H as the survey object, this paper explores the concepts and theories of professional identity and learning investment, analyzes the status quo, differences and relevance of master level students' learning investment, and puts forward countermeasures and suggestions to improve the level of professional identity and learning investment of master level students. It is found that the levels of professional identity and learning investment of master level students are at the medium level, and are affected by gender, grade, and other factors; there is a significant positive correlation between professional identity and learning investment of master level students. In order to enhance the sense of professional identity and improve the level of study commitment of master level students, it is suggested to strengthen professional education and enhance professional cognition; create an academic atmosphere and stimulate learning interest; carry out academic activities and improve professional behavior, and so on.
The Relationship between Knowledge and Attitudes of Pregnant Women in RW 02, Sambiroto Village, Semarang, and the Risk of Transmission of COVID-19
Authors: Fitratun Najizah  , Shella Dhika Rahmawati  , Anisa Mutiara Hanani  , Dana Faricha
Published: April 2024

Coronavirus is an acute pneumonia infection. COVID-19 has spread widely in the world. Based on data from the World Health Organization (WHO), around 215 countries have been infected with COVID-19, including Indonesia. In an effort to reduce the spread of COVID-19, all countries in the world are trying to implement social distancing to prevent the risk of transmission of the virus. Having good knowledge about COVID-19 disease is very important so as not to cause an increase in the number of cases of COVID-19 disease. The important thing to know about COVID-19 is how COVID-19 is transmitted, how to prevent it, treatment, and complications that can occur if someone is infected with COVID-19. Good knowledge and a positive attitude from pregnant women in facing the COVID-19 pandemic can make pregnant women take real action to reduce the risk of contracting COVID-19 so that risks related to decreased immunity and health problems for the baby and mother are not disturbed. The aim of this research is to determine the relationship between knowledge and attitudes of pregnant women in RW 02, Sambiroto Village, Semarang regarding the risk of transmitting COVID-19. The research design used was descriptive correlation with a cross sectional approach, with a sample size of 25 respondents selected using the consecutive sampling method. Data were collected using a questionnaire and analyzed using the Chi Square test. The output of this research is publication in an International Journal.
THE RELATIONSHIP BETWEEN MATERNAL AGE AND PARITY ON THE INCIDENCE OF PREMATURE RUPTURE OF MEMBRANES
Authors: Wa Ode Sitti Fidia Husuni  , Andi Sri Hastuti Handayani Usman  , Nuraisyah Bahar
Published: April 2024

Premature rupture of membranes (PROM) is defined as the rupture of the membranes before the time of delivery at aterm pregnancy. The research used a quantitative study and an analytical survey with a Cross Sectional approach. The independent variable was parity and maternal age, while the dependent variable was premature rupture of membranes. This study used secondary data from 2019 to 2020. The population of this study were all 379 mothers giving birth in the VK room at the Muna Barat Hospital, and the sample in this study was 36 respondents who experienced PROM. The sample collection technique used a simple random sampling technique. This analysis used a contingency coefficient with an error rate (α = 0.05). The results showed that at term pregnancy there were 66% of mothers who experienced PROM in the age group < 20 years and > 35 years and at term pregnancy there were 71% experiencing PROM in the primipara and grandemultipara groups. From the results of statistical analysis were using SPSS, it was found that the P value < 0.05 for the age and parity groups, where these results indicated there is a relationship between maternal age (< 20 and > 35 years) and maternal parity (primipara and grade multipara) with the incidence of PROM. It is hoped that midwives as health service providers for pregnant, maternity and postpartum women can further enhance their role in providing counseling to women, both adolescents and women of childbearing age, about a safe reproductive age for pregnancy and childbirth.