bluuebunny/crossref_metadata_2025 huggingface dataset:
IMPROVEMENT OF THE STRATEGIC MANAGEMENT OF INNOVATION AND INVESTMENT PROCESSES IN THE FERROUS METALLURGY
Authors:   Postgraduate Student, Plekhanov Russian University of Economics, Moscow, Russia, SHADRINA E. E. , FILIN S. A. ,   Doctor of Economics, Professor, Plekhanov Russian University of Economics, Moscow, Russia, YAKUSHEV A. Zh. ,   Candidate of Economic Sciences, Associate Professor, Plekhanov Russian Economic University, Moscow, Russia
Published: June 2021

The subject of this study is the processes of strategic management of the innovative and investment development of Russian ferrous metallurgy enterprises, and the goal is to develop recommendations for improving these processes. The work uses general scientific and special methods of scientific knowledge: systemic, functional, struc-tural and investment analysis, evolutionary and dynamic analysis. Revitalization of innovation and investment activities in ferrous metallurgy requires the concentration of investment resources, the use of such methods of investment and investment as real options and venture investment technologies, which in turn requires appropriate organizational and structural support. A model of the investment portfolio of a metallurgical company is proposed and the need to create an organizational structure for the concentration of investment resources is substantiated, which will reduce the level of risk of ongoing projects and increase their investment attractiveness. This model will make it possible to intensify investment and, as a result, innovation.
INCREASE OF ECONOMIC EFFICIENCY OF POULTRY BREEDING ENTERPRISES
Authors: PROKOPYSHYN Oksana
Published: June 2021

Introduction. Nowadays, poultry breeding is one of the most developed and progressive branches of agricultural production. That branch, as the principal producer of high-quality animal protein at a reasonable price, is very important because it secures food safety of the country.
Successful performance of poultry breeding enterprises needs development of the algorithm, focused on support of production efficiency. To forecast development of poultry breeding in the future and to determine directions of its improvement, it is necessary to make a complete analysis of the statistical data of previous periods and to study the obtained general tendencies.
Purpose. The task of the research is to make a detailed analysis of the current conditions of performance of poultry breeding enterprises, to study the tendencies of the branch development, and to examine peculiarities of performance of poultry-breeding enterprises in Ukraine, as well as to look for the ways to improve their economic efficiency.
Results. Efficiency of poultry breeding production is directly influenced by quality and competitive capacity of products, effected by the material and technical support, technology of production, processing, packaging, storage and sale.
The market of poultry breeding products is extremely attractive. Such products are characterized by a permanent growing demand due to a lower price comparing to other kinds of meat. It is also characterized by a faster turnover of invested capital. Increase of the consumption demand for poultry meat and investment attractiveness of poultry breeding stimulate increase of the volume of its production on a commercial base. Growth of the poultry meat production volume attracts investments to the branch.
Conclusions. Eggs is another extremely important product of poultry breeding. Eggs production is the most profitable and the most efficient stimulus for development of the branch and growth of the volume of production in poultry breeding.
Having analyzed the current conditions of poultry breeding, it is confirmed that it is rapidly developed, because one observes the tendency to increase of the number of poultries, volume of production of poultry meat and eggs, forced by the increased demand for such products.
Key words: efficiency, poultry breeding, branch, monitoring, demand, products, agricultural enterprises, households of population.
FOREIGN ECONOMIC ASPECTS OF THE STATE FOOD SECURITY
Authors: MOSTOVA Anastasiia
Published: June 2021

Introduction. Current conditions of socio-economic relations development, formation of a single Food independence require special attention in the realization conditions of the state food security strategy, since the implementation of the state foreign economic policy aimed at maintaining the openness of internal markets in terms of Ukraine’s integration into the multilateral system of WTO food security of the state and some pressure from foreign trading partners.
Purpose. The purpose of the article is to develop methodological bases for guaranteeing food security and independence, the factors of their formation and to develop recommendations for guaranteeing the food security of the state under the influence of foreign economic factors.
Methods. The methods of system analysis and synthesis, abstract-logical, monographic, generalization, were used in the study.
Results. Food security and its components have been investigated. Theoretical, methodological and practical approaches to the study of food independence and food self-sufficiency as the main elements of food security are analyzed. The conclusions on the state of food security of Ukraine are formulated on the basis of indicators of food independence by main foodstuffs, self-sufficiency of basic types of foodstuffs, foreign trade in foodstuffs and balance of foreign trade in foodstuffs.
The main problems that do not allow to increase the food independence of the state are identified and those that need to be solved within the framework of the state food security strategy. The strategic tasks of the state policy for the achievement of food independence and self-sufficiency are considered in the conditions of increasing integration of Ukraine into the system of international relations. A set of measures is proposed to stimulate the development of a number of agriculture sectors and food industry to ensure their competitiveness within the framework of the food security strategy. The necessity of using indirect instruments and mechanisms of financial support to the agricultural sector, the introduction of an effective system of foreign economic regulation in the agrarian sector are justified, aimed at protecting domestic producers from unfair and excessive competition from foreign suppliers and promoting equipoise.
Key words: food security, food independence, food security, foreign trade, agrarian sector.
MODERN DIRECTIONS OF ENSURING THE COMPETITIVENESS OF AGRICULTURAL PRODUCTS OF UKRAINE
Authors: DANKO Yuriy I. , OREL Anna M.
Published: June 2021

The complexity and versatility of the concept of «competitiveness», as well as its consideration at all levels of socio-economic systems requires in-depth analysis of its nature to determine the characteristics of agricultural products, whose exclusive role is related to food security.
The purpose of the study is to identify modern areas of ensuring the competitiveness of agricultural products in Ukraine.
It is established that the competitiveness should be understood as the ability of a subject to operate successfully in the market, having an absolute or relative advantage over competitors. It is proved that the product competitiveness depends on such factors as: quality, cost, profit, market parameters. «Hard» and «soft» factors of product competitiveness are distinguished. In addition to the above, the following factors or criteria of product competitiveness are considered: social targeting, consumer novelty, informativeness, reliability, safety for consumers and the environment, product image. Features of ensuring the product competitiveness in the agricultural sector are considered. The critical dependence of agricultural specialization on the territory of location is determined, which causes the importance of resource potential, which requires the implementation of measures of responsible land use, which is an ecological component of the competitiveness of agricultural products. The peculiarity of providing labor resources to agricultural enterprises requires the inclusion social aspects in the concept of product competitiveness management. Thus, the priority of sustainable development of agricultural enterprises to ensure the competitiveness of agricultural products is determined. The dependence of the competitiveness of agricultural products on the price factor is considered, which is characterized by significant volatility and the influence of global trends. Ways to manage this factor are proposed: to consider the development of commodity exchanges, the use of financial instruments, risk insurance. Horizontal integration for small farms and vertical integration for agricultural enterprises are recognized as additional ways to ensure the competitiveness of agricultural products.
Key words: competitiveness, product competitiveness, agricultural enterprises, agricultural products, quality, cost, price.
WAYS TO ENSURE SUSTAINABLE DEVELOPMENT OF MILK PRODUCTION IN UKRAINE
Authors: NITSENKO Vitalii
Published: June 2021

The starting point was the statement that providing conditions for sufficient consumption of milk and dairy products by the population of Ukraine is one of the urgent tasks of food security. The issue of overcoming the crisis of milk production, which has been observed in recent years and is manifested in a steady reduction in the volume and number of livestock remains unresolved, which determined the subject and objectives of the study. The purpose of the article is formulated as the definition of the main trends in the activities of milk production enterprises, the development measures to improve their activities efficiency. Its achievement has necessitated the allocation of structural elements of the agricultural complex. The subsectors of the dairy subcomplex, the core of which is represented by dairy cattle, are considered separately. Trends and rates of change has been researched in milk production, livestock, average annual milk yield per cow, the structure of milk production in terms of households and industrial livestock, indicators of profitability of milk production based on the analysis of statistical data. The special attention is paid to the problems of the goat's milk market given the indicators of efficiency and export attractiveness. As a result of the study, the following conclusions were obtained: the dominance of the household milk product segment is an obstacle to building an appropriate mechanism for controlling the quality of raw milk; increasing production productivity through mechanization and automation; increasing the economic potential of the dairy industry requires active state regulation through the use of tax regulation tools, tariff and non-tariff levers to increase the products competitiveness without further increase in price; a promising area of development of the dairy sub-sector is the association and cooperation of small producers. Household cooperation has the potential to improve the conditions for the economic interests realization of milk producers by increasing the influence of associations and unions in the market, given the significant price asymmetry.
Key words: milk production, economic stability, dairy subcomplex, industrial cattle breeding, dairy cattle breeding.
METHODOLOGICAL SUPPORT OF DIAGNOSTICS ORGANIZATIONAL AND LEGAL SECURITY FOR AGRARIAN BUSINESS ENTITIES
Authors: SYOMYCH Mykola
Published: June 2021

Introduction. Effective and stable functioning of agrarian business entities in today's economic environment requires consideration of external threats and risks, which actualizes the need for security management as a multifaceted phenomenon, some aspects of which have not been sufficiently studied. That is why the study of organizational and legal security, and especially the development of methodology for its evaluation is considered urgent and timely.
The purpose of the study is to develop a methodological approach to assess the level of organizational and legal security of agrarian business entities.
Results. Existing approaches in determining economic security have been investigated in order to substantiate the methodology for evaluating organizational and legal security: functional, indicator, expert, matrix, system, resource and functional. Their advantages and disadvantages are identified. The models of methodological approaches to assessing economic security in terms of types of indicators have been generalized. The author's methodical approach to the assessment of organizational and legal security is proposed as a qualimetric model, which covers 2 components, each of which is decomposed into spheres. The organizational component includes the following: the organizational structure effectiveness, the power hierarchy, the system of powers delegation and the motivation system. The legal component combines: product quality control, sales process, payroll and annual leave, introduction of all forms of reporting, financial discipline, control of environmental standards. The essence of the methodological approach involves peer review on the scale developed. The description of the four ranges is provided for the resulting values (safe state, sufficiently stable, presence of tangible problems, unsatisfactory state) for enterprises with two integral values for organizational and legal components.
Keywords: agrarian business entities, organizational and legal security, qualimetric model, economic security, expert evaluation.
MONITORING THE EFFECTIVENESS OF STRATEGIC CHANGES IN AGRICULTURAL MACHINERY
Authors: VLASENKO Tetiana
Published: June 2021

The article is devoted to the substantiation of methodological support for monitoring the effectiveness of strategic changes in agricultural machinery enterprises. The IDEF0 notation was used as a tool. The meaning of the concept of «assessment» is considered. The purpose of monitoring as a management function is defined. A comparative description of the concepts of «assessment» and «monitoring» is presented. The content of the business process, its features and specifics of the description are considered. The description of the model in the IDEF0 notation is given. The advantages of IDEF0 notation are presented. The type of interface in IDEF0 notation is defined: the control information is included in the block from above; input information is included in the block on the left; the results come from the block on the right; the mechanism (automated system or person) that performs the operation is included in the unit below. It is proved that monitoring the effectiveness of strategic changes involves the presence of a complex structure in the context of the mechanism of strategic change management and the application of a process approach, which determines the feasibility of using business process modeling. A process model for monitoring the effectiveness of strategic changes using the BPwin business process modeling tool (AllFusion Process Modeler) has been built. The substantive component of the monitoring processes the effectiveness of strategic change is provided, which includes information on the input (intermediate results of the implementation of the strategic change management mechanism) and output (effectiveness of the strategic change management mechanism) of the model within each first and second level process. The visualization of the proposed model in the BPWin environment is presented. The functions of monitoring the effectiveness of strategic changes are defined. The results of modeling of current monitoring tasks with the help of "AS-IS" are given. The results of model decomposition of the monitoring the effectiveness of strategic changes into separate stages are presented. It is determined that when monitoring the effectiveness of strategic changes, the main management tool at this stage is the use of strategic maps, which makes it possible to visualize the causal links between the elements of enterprise strategy. The properties of the proposed process model for monitoring the effectiveness of strategic changes are specified. Key words: monitoring, strategic changes, evaluation, process model, BPwin (AllFusion Process Modeler), IDEF0 notations.
METHODICAL APPROACHES TO THE EXPORT POTENTIAL ESTIMATION OF AGRICULTURAL ENTERPRISES
Authors: XINMENG Han
Published: June 2021

Introduction. The lack of a unified methodology of the export potential assessing of agro-industrial enterprises poses some difficulties in the activities of export-oriented economic entities. This situation is conditioned by the subjectivity of the export potential concept, as well as the inability to establish a clear relationship between the enterprise export potential, the market export potential and the market enterprise position.
The research purpose is to study the existing methodological approaches to the export potential assessment of agricultural enterprises.
Results. The components of the enterprise export potential are determined. The model of export potential determination for the conditions of agrarian production is presented for the future. A set of indicators is described to characterize the export potential. The increase of role of the managing system in the enterprise international competitiveness is substantiated. The essence, purpose and peculiarities of managing the enterprise international competitiveness are outlined. The system structure of enterprise international competitiveness management (monitoring of competitive environment in the international market, assessment of the enterprise competitiveness level and their products, determining the mission of enterprise functioning, the strategy implementation of the international competitiveness management system, evaluation and control of the implementation results of the chosen strategy). The problematic aspects of the agricultural enterprise activity are identified in the process of managing international competitiveness. The measures aimed at improving the management of the international competitiveness of agricultural enterprises are characterized and substantiated.
Conclusions. Assessing the export potential of agricultural enterprises is an important issue in the process of improving their export activities. Developing valuation approaches that take into account the specifics of the domestic and world economies will enhance the export potential of agricultural enterprises. This, in turn, will be the basis for developing the country's exports.
Keywords: export potential, agrarian potential, economic potential, competitiveness, factors, agroindustrial production, export.
RESULTS OF USING THE LABOR POTENTIAL OF AGRICULTURAL ENTERPRISES
Authors: Piliavskii Volodymyr
Published: June 2021

A labor potential is the driving force for the economic development of the enterprise. Therefore, the effectiveness evaluation of its using becomes to some extent an indicator of the increasing possibilities the volume and improving the quality of agri-food products, providing the enterprise with competitive advantages in the market. In such circumstances, the search for ways to achieve the highest end results with the lowest labor costs in the production processes become quite significant and a positive factor in the efficiency of the enterprise labor potential using and become particularly important in economic science.
The relevance and importance of economic research have led to consider the theoretical aspects of understanding the definitions of "efficiency" and " effectiveness" of capacity utilization. The list of basic and additional indicators is formed used for different categories of personnel, which are the criteria for evaluating their work performance in the agro-industrial enterprise. A labor productivity is identified and analyzed as one of the important and universal indicators of the effectiveness of the enterprise labor potential using. The essence of productivity at the enterprise is generalized. The approaches are considered for taking into account living and materialized labor in determining labor productivity. It is noted that the criteria for assessing labor productivity are formed in agricultural production and industrial processing of agricultural raw materials in different ways. In order to calculate the indicator of the industrial-production personnel productivity of agro-industrial enterprises deduct the following expenses from the net proceeds from the sale: material, consumed energy and fixed assets (depreciation) and rent payments or rent of land development. For efficiency of enterprise labor potential using it is necessary for there to be an increase in labor productivity. Groups of factors influencing the growth of labor productivity in agro-industrial enterprises are given. The decisive role of wage factors in stimulating the efficiency of labor potential using and "usefulness of labor" is emphasized, which causes many economists to accept as the maximized amount of consumption volume, and more precisely the proceeds from the sale. The work focuses on current reserves of labor productivity growth. The calculations of labor productivity growth are offered.
Keywords: labor potential, effectiveness, efficiency, labor productivity, factors, reserves, wages, usefulness of labor.
DIVERSIFICATION OF RENEWABLE ENERGY SOURCES BY AGRICULTURAL ENTERPRISES IN UKRAINE
Authors: MUZYCHENKO Anatoliy , GAVRILUK Yulia
Published: June 2021

The literature analysis has made it possible to determine that the efficiency problems of oilseeds production remain insufficiently covered in the context of systematic assessment of the ecological consequences of the agricultural enterprises development processes and export orientation of the oil and fat subcomplex.
The article deals with the legislative and regulatory acts governing the process of biofuels production by Ukrainian enterprises. A number of measures for state support of enterprises in the field of energy efficiency of Ukraine have been analyzed and reported. The main instruments for stimulating the development of biofuels production by agricultural enterprises in Ukraine are outlined.
А number of advantages of the cluster organization for increasing the competitiveness of the biofuel enterprises were proposed, вased on the conducted research as a strategic direction, implemented through the mastering innovative developments in the field of bioenergy.
The article deals with the interpretation of content filling of processes of cooperation, horizontal and vertical integration and cluster organization of production in the system of enterprises for the production of oilseeds and products of their processing.
A system of measures on possible options for efficient production of biofuels and restraint of growing areas of oilseed crops is proposed.
The prospects of building an effective entrepreneurial environment in the field of biofuel production have been determined, provided the formation of functional economic mechanisms for its stimulation, in particular: cheaper loans; exemption from taxation of the profit part received from the implementation of energy efficient and energy-saving technologies.
Keywords: biofuels, energy, state support, public-private partnership, cluster, integration.
TESTING THE CONCEPT MODEL OF ACTIVE MARKETING OF GRAIN-PROCESSING ENTERPRISE
Authors: MARKINA Iryna , AKSYUK Yaroslav
Published: June 2021

Introduction. The problem of optimization of grain processing depends on factors from the consumer market and from suppliers of raw grain, which is a limitation of the possible intensification and increase of grain products processing efficiency. Existing models cannot account for the entire sequence of changes in the quality of the grain raw material for the processing plant and, therefore, cannot optimize plan marketing effect on the production of plant varieties with the aim of obtaining a given result for the long planning periods. Area, which allows us to find a solution lies in the concept of active marketing effect on grain production with specified quality load, which actualizes the subject of the study.
The purpose of this article is to test the concept model of active marketing, on the example of grain-processing enterprise.
Results. The data for economic mechanisms modeling of grain processing are calculated on the basis of information about the impact of wheat production technologies, barley and maize for grain quality, flour, grain and starch and resource potential of the enterprise for further action. The multidimensional count of the optimal strategy determination for grain-processing and agricultural enterprises has been built. The logic of implementation the category of "interest" to the processes of organization and implementation of grain-processing enterprise marketing activity has been formulated.
Conclusions. The obtained results indicate that the topical is the development of innovative models of partnership marketing and pretension marketing, focused on preventive identification of demand and technologies of its creation, which embodies the proposed model of the active marketing of impact on grain production with specified quality load.
Keywords: control system, testing model, the concept of active marketing, grain-processing enterprise.
ANALYSIS OF THE GOODS STRUCTURE OF EXPORT OF THE UKRAINIAN BLACK SEA REGIONS
Authors: ZAVHORODNII Andrii
Published: June 2021

Introduction. The foreign economic activity of the regions to date is a factor contributing to improving the well-being of the population, improving its quality of life, as well as the socio-economic development of the territory and increasing its competitiveness.
The purpose of the article is to analyze the commodity structure of exports of the Ukrainian Black Sea region.
Results. The export of Mykolaiv, Kherson, Odesa and Black Sea regions by individual product groups is investigated and the export structure is determined. The export of the Mykolaiv region in 2009-2018 by separate product groups and its structure is investigated. Compared to 2014, the region's exports increased by 10,3 % to $ 2,3 billion with an average annual increase of 7,5 % over the last three years. The largest is the proportion of crop products – about 90 %. Within 5 years, the share of machinery products in the structure of export of goods in the region decreased, the share of which consistently decreased from 14,1 % in 2014 to 2,3 % in 2018, which is explained by the loss of traditional eastern markets. The commodity structure of Kherson region export is investigated, where the largest is the share of crop products – their share in export is about 60 %. Exports of live animals and animal products increased from $ 7982,9 thousand in 2009 to $ 14525,7 thousand in 2018, correspondingly from 3,13 % to 8,34 % of the share. The commodity structure of export of Odessa region is investigated. The largest is the share of crop products, that increased from 43,49 to 64,98 % in exports. The share of fats and animal oils or vegetable origin decreased: from 33,27 % to 20,34 %. The commodity structure of the Black Sea region exports as a whole is investigated. The highest is the share of crop products, that increased from 70,77 to 76,81 % in exports. The volume of finished foods and fats and vegetable oils decreased from 14 % to 10,3 % and 11 % respectively.
Conclusions. In general, the indicators of foreign trade activity of the agricultural enterprises of the Black Sea region increased significantly in 2009-2018. In recent years (2014-2018) import volumes have fallen substantially. The most productive in terms of foreign trade balance are the enterprises of the agro-industrial complex of Mykolaiv region.
Key words: foreign economic activity of the region, export, import, dynamics, regional foreign economic relations, foreign economic relations of the region.
ECONOMIC INDEX OF STOCK MARKET OVERBOUGHT AND OVERSOLD
Authors: REZNIK Nadiya , TRYHUBCHENKO Anton
Published: June 2021

Introduction. Our stock market and stock exchange infrastructure are far behind European or US counterparts. Borrowing from them the experience of creating and using the developments in the domestic market will allow to develop the economy. Foreign indicators, research and sources, most of which are in the open, can give impetus to young and prospective scientists to improve the economic system in general and the development of the stock market in particular. The imperfection of the domestic legislation and the lack of transparency in the economic system do not allow to develop the stock market fully and effectively. It is not possible to find the perfect metric for every market, for every generation and for every asset, but it is possible and necessary to look for ways of analyzing and exploring data to be able to extrapolate them to current economic and geopolitical conditions.
The purpose of the study is to analyze one of the known in the West indexes, but not common in the domestic expanses in the world of finance and quotations on Wall Street. Objectives of the article: increase the financial literacy of the population; to encourage prospective specialists to develop the stock market; to analyze known world sources and economic indicators; to convey the opportunity and feasibility of analyzing the economy based on stock market analysis.
Conclusions. An important advantage of this indicator is its consolidated structure and the presence of several evaluation criteria. An easy and understandable form of presentation and prognostic character are also additional positive features. Skeptics argue that this index is more a tool for researching the current market condition than a predictive indicator, also pointing to its volatile nature and not always accurate signals. It is definitely worth using this indicator in your own analytical system, but it needs to be analyzed in parallel with other macroeconomic indicators.
Keywords: stock market, economy, stock market, trading, volatility, stocks, bonds, options, futures.
SUSTAINABLE DEVELOPMENT OF MEAT-PROCESSING ENTERPRISES: PECULIARITIES OF STATE REGULATION
Authors: BOLSHAKOVA Іevgeniia
Published: June 2021

The article deals with the specificity and orientation of sustainable development of Ukrainian meat processing enterprises. Weaknesses in the state regulation of meat processing enterprises are identified. The necessity of forming a mechanism of state regulatory influence is substantiated within the framework of ensuring the sustainable development of the meat processing industry in Ukraine. The main directions of the state policy implementation are given in order to ensure sustainable development of the meat processing industry in Ukraine. The tool for sustainable growth of meat processing enterprises in Ukraine has been identified. The practical application of the proposed tools has its advantages, namely: producers of meat products receive the necessary credit resources as collateral for manufactured products; guarantee of a high-quality and effective system of raw material security, which enables to carry out operations under pre-regulated conditions that meet the criteria of relevance, transparency and objectivity; the possibility of regulating the financial and economic relations between meat producers and procurement organizations for wholesale and retail sales.
Based on the conclusions drawn, it has been proved that the end result of the sale of meat products should be shared among all participants in the production and trade relations, depending on their costs. It is important to simultaneously and promptly adjust the financial and economic relations between the parties in the context of industrial-trade relations. At present, modern meat processing companies are experiencing significant difficulties due to the need to reduce production volumes and shortage of staff. As a result, much of the production capacity is half-force, which results in operating costs and, as a consequence, a significant increase in the price of final products.
According to the study results, it is possible to achieve positive trends in the functioning of the meat processing industry as a whole and the socio-economic sustainability of the domestic industrial enterprises of the analyzed industry in particular by successfully implementing national, regulatory, financial, licensing, tariff and antitrust standards at the national level.
Keywords: meat processing enterprises, directions of state regulation, mechanism of state regulatory influence, tools for sustainable growth of enterprises.
ECONOMIC AND STATISTICAL ASSESSMENT OF BUDGET MANAGEMENT EFFECTIVENESS IN PLANNING AND USING BUDGETARY EXPENDITURE
Authors: MELNYCHUK Nataliia
Published: June 2021

Introduction. The question of justification of optimal and efficient methods and tools of effective budgetary management is important when planning and using budget funds. At the same time, world experience does not give universal decisions on its organization and evaluation, since there are inherent budgetary structure and peculiarities of budget system building in each country. There is an urgent need to develop a system of indicators that can be used to assess the budget management effectiveness at the appropriate stage of the budget process.
The purpose of the article is to develop indicators for evaluating the budget management effectiveness in planning and using budget funds on the basis of target and process approaches.
Results. It is substantiated that, despite the importance of building an effective management system in the budgetary sphere, the issue of evaluating the budgetary management effectiveness in the planning and using of budgetary funds has not been properly developed. The list of indicators of budgetary management effectiveness at planning and using of budgetary means is offered and calculated in the context of target and process approaches. The integral performance index of budgetary management was calculated, which made it possible to distinguish the performance zones (critical, lower than average, medium, high). The conceptual and categorical apparatus of the economics theory and financial management has been further developed in order to clarify the meaningful content of the concepts of "target budget management effectiveness", "process budget management effectiveness", "overall budget management effectiveness".
Conclusions. Thus, having conducted the research we were able to distinguish the indicators and, on their basis, to calculate an integral indicator of the budget management effectiveness in the planning and using of budget funds. Such calculations are based on targeted and process approaches, which allowed to determine the efficiency indexes of income planning, achievement of planned expenditures, rhythmic execution of income, the degree of uniformity of expenditures.
Keywords: management system, effectiveness, budget, revenues, budget management, expenditures, planning, budgetary funds.
PRINCIPLES OF ELECTRONICIZATION OF PUBLIC PROCUREMENT
Authors: SLOBODIANYK Anna
Published: June 2021

Introduction. In the civilized world, the principles of public procurement are based on austerity criteria; fairness and impartiality of contract award decisions; publicity of the procurement process; efficiency of the procurement process; the importance of accountability.
The purpose of the research is to analyze the transfer of the procurement system in electronic format as an effective tool for the goods acquisition, works and services in order to financially support the functioning of state structures to serve public needs, which are maintained mainly at the expense of the state and local budgets.
Results. The article deals with the concept essence of «electronic procurement» – that is the newest way of procurement, because it is the passing and controlling in the electronic environment of all stages of the procurement cycle, including marketing research, determining the range of economic agents, procedures for purchasing, placing orders, delivering and paying for them, budgeting and planning for purchases by government agencies. An efficient e-procurement system is highlighted, the key to which is the electronicization of the procurement process, which helps to reduce the operating costs of customers and suppliers; speeding up the procurement process and saving time; a wide range of suppliers; simple and convenient management of the procurement process; clear and transparent access to purchasing information.
Conclusions. The electronic public procurement system makes it easier for participants to get started with the state, find the right procurement, submit a bid and win bidding, since all the procurement information is available on the procurement page, and in the change case in the tender documentation, all previous revisions of documents remain in the system, which can be downloaded and viewed. Such transparency of the procedure makes it possible to prevent corruption risks and is a way to develop democratic and open processes in society.
Keywords: public procurement, participant, customer, Law of Ukraine "On Public Procurement", tender, auction, public procurement, bidding, open bidding.
LOGISTIC ACTIVITIES IN THE MARKETING OF AGRARIAN ENTERPRISES PRODUCTS
Authors: HANZHURENKO Irina , FEDOROVA Viktoriya
Published: June 2021

Introduction. The article emphasizes the importance of the role of the sales channels and the logistics system of the agricultural enterprise. This necessitates their improvement in order to en-sure marketing activities. Forms of product promotion are determined in accordance with economic content, economic and economic conditions of distribution, production and economic relations, place on the market. Choosing distribution channels is a difficult decision for the manufacturer, because of the need to take into account many aspects of the functioning of logistics systems.
The purpose of scientific research is to determine the nature and role of logistic activity in the marketing and sailing of agricultural products.
Results. The zero-distribution channel, which is most often used by producers in the activities of agricultural enterprises, is characterized. The conditions, under which it is appropriate to use this sales channel, are identified. The specifics of logistics activities and the relationship between the intermediary and the manufacturer are outlined. The essence of two-level and three-level sales channels is characterized, their participants are defined and the conditions for effective interaction between them. The factors that influence the choice of direct or indirect channel of interaction between producer and consumer are systematized. The logistics system and distribution channels are identified as one of the most important components in ensuring the competitiveness of agricultural products. The role and essence of marketing communications in the process of logistic activity of agricultural enterprises is established. The effectiveness of Internet communications, including information portals, is highlighted. The influence of state authorities on the logistic systems formation of agricultural enterprises in the process of products sale is determined. The essence of marketing infrastructure is outlined. Formation of grain marketing channels for logistic activity of domestic agricultural enterprises is proposed. The purpose of the sales department of the agricultural enterprise in its logistic activity is characterized.
Conclusions. Logistics activities are important in the marketing of agricultural products. Domestic manufacturers need to consider a large number of factors to determine the feasibility of using different types of distribution channels in the logistics system. Improvement of logistic activity of agrarian enterprise is the key to maintaining the proper level of competitiveness of its products.
Keywords: logistics, logistic activity, logistics system, marketing, marketing of agricultural products, agrarian enterprise, sales channel, marketing communications.
DEVELOPMENT OF INVESTMENT POTENTIAL OF THE REGIONAL AGRI-FOOD SECTOR
Authors: BASIURKINA Nataliya
Published: June 2021

The article discusses current trends, threats, problems and factors in the investment potential development of the agri-food sector of the Black Sea region of Ukraine, the formation of which will promote the achievement of the strategic goals of Ukraine by 2030. The aim of the study is to summarize the practical experience of attracting investments, implementing investment projects, creating a favorable investment climate in the agri-food sector and developing the investment potential of the agricultural sector of the Black Sea region in the conditions of Ukrainian economy transformation. Strategic directions for the investment potential development under the conditions of decentralization of the Ukrainian economy are substantiated to ensure sustainable development of the agri-food sector and food security of the Black Sea region of Ukraine. The practical experience of attracting investments, implementing investment projects, creating a favorable investment climate in the agri-food sector and developing the investment potential of the agri-food sector of the Black Sea region under the conditions of the Ukrainian economy transformation is summarized. One of the main anti-crises measures by which it is possible to solve the problems of the agri-food sector is the implementation of innovations. An innovative investment project for the production of meat, fodder flour and other products from the Black Sea clam Rapana Venosa, developed by the scientists of the Odessa National Academy of Food Technologies, is presented. The influence of the proposed project on the investment potential development of the Black Sea region of Ukraine is substantiated. Implementation of the innovative-investment project proposed by the authors will allow the region to develop the infrastructure of the agro-food market, reduce the agro-ecological imbalances, promote the efficient use of the region's bioresources, will not damage the ecology, will allow the government to cooperate with large agroholdings, small enterprises and households, attract investment and advanced technologies, allow the region to enter the international agro-food market, will lead to the rural areas development and improve the living standards of rural residents of the Black Sea region of Ukraine. The factors influence on the investment potential development of the region agro-food sector is substantiated. It is determined how the implementation of the innovation project proposed by the authors will contribute to solving problems of the investment potential development of the agro-food sector.
Key words: agri-food sector, stable development, investment potential, Black Sea region of Ukraine, innovation and investment project, food and processing industry, fodder flour, Black Sea rapana.
EXPORT ORIENTATION AND COMBINATION OF BRANCHES OF AGRICULTURAL PRODUCTION IN AGRARIAN ENTERPRISES
Authors: HOLOVANOVA Hanna
Published: June 2021

The research is devoted to substantiation of theoretical, methodological and practical principles of managing the process of combining agrarian industries. Its practical importance lies in the formulation and implementation of an export-oriented strategy for agricultural enterprises. One of the key factors of increasing agricultural export potential is the sectoral structure of agriculture. The strategic orientation of agricultural enterprises to the foreign market actualizes the combination of agricultural production within one economic unit, and therefore raises the issue of production specialization. Within the framework of scientific analysis of the diversification degree of production activity in accordance with reasonable specialization, deepening of integration processes and cooperation of activity, the agricultural enterprises typology by specialization criterion has been proposed by allocating deeply specialized, specialized and non-specialized enterprises on the basis of setting the parameters of their division of enterprise production market potential and its products. The indicators system of the specialization level of agricultural enterprises, the efficiency criterion of agricultural production specialization are presented. The comparing method the effectiveness of several specialization options in the long run is presented. Strategic directions of rationalization of export orientation processes on the basis of effective commodity specialization and combination of agrarian enterprises branches are revealed. The conclusion is made that the choice of the optimal export-oriented strategy of agricultural enterprises should be evaluated taking into account the advantages of combining the agricultural production branches, their successful combination, adequacy to regional natural and climatic conditions of management. This will allow to realize the influence of agro-climatic and agro-technological potential on the products quality, will provide enterprise competitive advantages by reducing the production cost, which in turn will allow to win price competition in the market.
Keywords: agricultural enterprises, specialization, agricultural production, export orientation, competitive advantages.
ESSENCE AND SPECIFICITY OF ECONOMIC SECURITY IN THE TOURISM INDUSTRY
Authors: TKACH Viktoriia
Published: June 2021

The article is devoted to the principles of functioning and development of economic security in the tourism industry in Ukraine. The urgency of creating an effective system of economic security in tourism is considered and the necessity of applying a multi-element system of economic security in the tourism industry of Ukraine is substantiated. Economic security is considered as one of the priority areas for the development of the tourism industry, which has a significant impact on the development of the country's economy.
The purpose of the article is to determine the essence of economic security of the enterprises of the tourist industry, taking into account the specifics of their activity and the peculiarities of development in modern conditions.
In this study, one of the key aspects of the development of the national tourism industry is the analysis of the basic elements of economic security and the assessment of their impact on the development of tourism enterprises. Economic security of the tourism industry is a universal category, showing the level of security of the subjects of socio-economic relations at all levels, which combines a complex system of means that ensure the economic stability of tourism industry.
The economic security of each enterprise of the tourism industry is individual, its completeness and effectiveness depend on many factors, namely, an important influence is exercised by the state regulatory and legislative framework; the total amount of logistical and financial resources allocated by the heads of enterprises; understanding of the importance of guaranteeing economic security for each of the employees, as well as the practical experience of the heads of enterprise security services. Effective economic security of the tourism industry is possible only through a comprehensive and systematic approach to its organization. Economic security provides an opportunity to evaluate the prospects of the enterprise, to develop a tactical and strategic system of development, to reduce the effects of financial crises and the negative impact of possible new threats and dangers.
The practical significance of this article is that the results obtained can be used to develop scientific and practical approaches to the organization of an effective economic security system in the tourism industry, as well as conclusions and recommendations can be the basis for the formation of state strategic directions for the rational management of tourism enterprises, which will help to solve economic and social problems and ensure a functional work in the tourism industry.
Key words: economic security, tourism industry, elements of economic security, tourism economy.