bluuebunny/crossref_metadata_2025 huggingface dataset:
PENGARUH ENDORSEMENT DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA DI MASA PANDEMI COVID-19
Authors: Mursyidah Mursyidah , Rusdiana Rusdiana , Malihah Lola
Published: September 2024

Penelitian ini bertujuan mengetahui pengaruh endorsement dan brand awareness terhadap keputusan pembelian mahasiswa di masa pandemi COVID-19.
Penelitian lapangan dengan pendekatan kuantitatif. Populasi dalam penelitian ini adalah mahasiswa/i Fakultas Ekonomi dan Bisnis Islam, menggunakan purposive sampling. Dari perhitungan hasil sampel digunakan sebanyak 75 sampel.
Berdasarkan hasil bahwa tidak terdapat pengaruh secara parsial endorsement (X1) terhadap keputusan pembelian (Y). Sementara itu, pada hasil hasil uji T (parsial) menunjukkan bahwa Sig. = 0,002  < α = 0,10 dan nilai T hitung = 3,206 > T tabel =  1,666. Sehingga disimpulkan bahwa terdapat pengaruh secara parsial brand awareness (X2) terhadap keputusan pembelian (Y). Berdasarkan hasil variabel endorsement (X1) dan brand awareness (X2) berpengaruh secara simultan terhadap keputusan pembelian (Y). Diketahui nilai R Square sebesar 0,339. Hal ini berarti variabel endorsement (X1) dan variabel brand awareness (X2) dapat menjelaskan variasi dari variabel terikat sebesar 33,9%. Sedangkan sisanya sebesar 66,1% dipengaruhi variabel lain di luar penelitian ini.
PENGARUH STRUKTUR MODAL, KEBIJAKAN DIVIDEN DAN PROFITABIITAS TERHADAP NILAI PERUSAHAAN
Authors: Marli Marli , Anjarweni Vika Atinia , Pudjiastuti Widanarni
Published: September 2024

Abstrak,
Penelitian ini bertujuan untuk menginvestigasi pengaruh Struktur Modal, Kebijakan Dividen, dan Profitabilitas terhadap Nilai Perusahaan pada perusahaan yang terdaftar di Bursa Efek Indonesia (BEI) dalam Indeks LQ45. Tujuan utamanya adalah untuk mengetahui apakah penilaian terhadap variabel-variabel tersebut secara signifikan memengaruhi Nilai Perusahaan.
Teknik pengambilan sampel purposive digunakan untuk memilih 24 perusahaan dari berbagai sektor untuk dianalisis. Analisis data kuantitatif dilakukan dengan menggunakan SPSS (Statistical Package for Social Science).
Hasil penelitian menunjukkan bahwa Struktur Modal tidak menunjukkan pengaruh yang signifikan terhadap Nilai Perusahaan, sementara Kebijakan Dividen dan Profitabilitas keduanya menunjukkan pengaruh yang signifikan secara statistik. Selain itu, pengaruh bersama dari Struktur Modal, Kebijakan Dividen, dan Profitabilitas secara signifikan memengaruhi Nilai Perusahaan.
Calquing as a Productive Means of Medical Terms Creation
Authors: Gjuran-Coha Anamarija
Published: September 2024

Languages have always come into contact and influenced one on another. The result of such a contact are borrowings and calques. Borrowings are common in languages for special purposes where the foreign words are borrowed to fill lexical gaps. On the other hand, calques appear because of puristic attempts to limit the invasion of foreign words into the target language. The aim of this paper is to investigate calques, their typology in the Croatian medical language and to confirm calquing as a precious means of medical terms creation. This is a corpus-based study which included Croatian medical publications. The analysis distinguished three main types of calques: lexical, syntactic and semantic. In the group of lexical calques, we recorded literal calques, semi-calques and loan creations. Syntactic calques refer mostly to juxtaposition which is commonly found in medical terminology under the English influence. Semantic calques include metaphor and analogy. The research stresses the importance of calques and their potential to enrich Croatian medical terminology.
Efectividad biológica de consorcios microbianos e inductores de resistencia contra Botrytis cinerea en fresa
Authors: Guapo Mora Luis Antonio , Virgen Calleros Gil , Sánchez Hernández Carla Vanessa , Bermúdez Guzmán Manuel de Jesús , Ramírez Romero Ricardo , Palmeros Suárez Paola Andrea
Published: September 2024

Objetivo. Evaluar la efectividad biológica de dos consorcios microbianos e inductores de resistencia en el cultivo de fresa para el control de B. cinerea y determinar los niveles de expresión de genes relacionados con la respuesta de defensa en frutos bajo condiciones controladas. Métodos. La severidad de la enfermedad y la efectividad de los tratamientos utilizados se evaluaron en plantas de fresa en macro túnel en el municipio de Tapalpa, Jalisco, México, en dos años de producción (2019 y 2020). Los tratamientos estuvieron conformados por dos consorcios, tres inductores de defensa y un fungicida. Los genes evaluados fueron FLS, PG, β-Glu, Chi3 y PR1. Resultados. El análisis de la severidad mostró que hubo diferencias significativas entre los años evaluados (P=0.003), siendo mayor en el año 2020, aunque no hubo diferencias entre los tratamientos utilizados; sí hubo menos severidad cuando se utilizaron los tratamientos con respecto al control (P=0.045). El gen con mayor expresión fue 1,3 Glu, seguido de FLS y Chi3. En el tratamiento del consorcio 1 se expresaron cuatro de los cinco genes evaluados a las 24 horas, seguido del consorcio 2, con tres genes. Conclusión. Se demuestran que los inductores de resistencia utilizados representan una alternativa viable para el control de la enfermedad del moho gris en el cultivo de fresa.
Molecular and cellular contributors of Rheumatoid Arthritis
Authors: Bang Qingxin , Song Weihua , Wang Xiaomeng
Published: September 2024

Review
Molecular and Cellular Contributors of Rheumatoid Arthritis

Qingxin Bang 1, Weihua Song 2, and Xiaomeng Wang 1,3,4,*
1 Centre for Vision Research, Duke NUS Medical School, 8 College Road, Singapore 169857, Singapore2 Innoland Biosciences, 400 East Building, 6 West Beijing Road, Taicang 215414, China3 Singapore Eye Research Institute (SERI) The Academia, 20 College Road, Level 6 Discovery Tower, Singapore 169856, Singapore4 Institute of Molecular and Cell Biology (IMCB), Agency for Science, Technology and Research (A*STAR), Proteos, 61 Biopolis Dr, Singapore 138673, Singapore
* Correspondence: xiaomeng.wang@duke-nus.edu.sg

Received: 7 March 2024; Revised: 17 May 2024; Accepted: 18 May 2024; Published: 29 August 2024

Abstract: Rheumatoid arthritis (RA) is a chronic immune-mediated condition affecting about 1% of the world population. Persistent synovial inflammation (synovitis) triggers the hyperplastic transformation of the synovium which eventually destroys juxta-articular bones and articular cartilage. As the disease progresses, RA patients may present systemic and extra-articular manifestations. Particularly, RA patients are at an increased risk of developing cardiovascular events and mortality as compared to individuals without RA. Recent advances in understanding the molecular and cellular mechanisms of RA led to the development of disease-modifying drugs and reliable assessment tools that have significantly improved the management of RA. This review focuses on the current understanding of RA pathogenesis and treatment strategies.
COPPER MINERALIZATION IN ZHEZKAZGHAN ORE FIELD, CENTRAL KAZAKHSTAN: INSIGHTS INTO ORE-GENESIS AND STRUCTURALLY CONTROLLED MINERALIZATION SYSTEM
Authors: ЖАНАБАЕВ Р К.
Published: September 2024

The world-class Zhezkazghan Ore Field is a prominent Sedimentary-Hosted Stratabound Copper (SSC-type) mineralization system located in the northern Chu Sarysu basin (Central Kazakhstan). These copper deposits occur within an Upper Carboniferous (Pennsylvanian) fluvial clastic red bed sequence. The mineralization system shows two significant zones of chalcopyrite-dominated and bornite-dominated assemblages with minor chalcocite, digenite, covellite, and djurleite. Pyrite in both assemblages occurs in the form of framboidal pyrite and relict pyrite, showing the early stage of mineralization and being replaced by bornite in the late stage of mineralization. The petrographic evidence at the Zhezkazghan deposits includes the presence of copper sulfides as intergranular cement. Saryoba East deposit, part of Zhilandy Group deposits in the northern Zhezkazghan deposit, shows the occurrence of sulfides as clasts and within/along the calcite veins in addition to sulfide replacement. Known mineralization at deposit sites in the Zhezkazghan Ore Field is structurally controlled at the intersection of syn-depositional folding F1 anticlines (E-NE-trending) crossed by F2 anticlines (N-NW-trending). The structure can be likened to the egg-carton model, facilitating the movement of dense ore brines through the petroleum-bearing anticlines. This interaction leads to the formation of copper sulfides at the points where these fluids are mixed.
MANGANESE OF THE TOMTOR ORE FIELD
Authors: ТОЛСТОВ А В. , ЛАПИН А В. , СЛЕПЦОВ А П.
Published: September 2024

Within the Tomtor ore field, the prospects of detecting significant manganese resources at high concentrations in a hypergenic complex under layers of unique niobium-rare earth ores. The formation deposits of manganese ores are confined to the limonite horizon of the laterite crust of carbonatite weathering. The ore composition is predominantly oxide (pyrolusite-psilomelan-groutite) with signs of widespread carbonation (with siderite, oligonite and rhodochrosite). The estimated resources of manganese oxide only within the limits of only one Northern section exceed 17 million tons. Further prospecting for manganese of this deposit, as well as the Southern and Buranny sections, followed by exploration of the most ore-bearing allocated areas, according to preliminary data, will increase manganese resources within the Tomtor ore field to 100 million tons with MnO contents of about 15-20%.
PETROLOGICAL FEATURES OF GRANITES OF THE VERKHOYAN-INDIGIRSKY AND PRIKOLYMA OROGENY ZONES ACCORDING TO THE DATA OF BIOTITES TYPOMORPHISM
Authors: ПРОТОПОПОВ Р И.
Published: September 2024

Late Jurassic-Early Cretaceous hypabyssal granites of Verkhoyansk-Indigirka and Prikolyma orogenesis zones of the Yana-Kolyma folded region are well distinguished by petrological features. Sensitive indicator of this is the typomorphism of biotites, and the petrogenic and accessory minerals associated with them. Petrological features of Verkhoyansk-Indigirka orogenic zone granites are characterized by high water fluidity, low potassium alkalinity potential, normal and reduced alkalinity and crystallization at 520-680°C, and petrological features of the Kolyma zone characterized by low fluidity of water, high alkalinity, high oxidative potential of oxygen, its fugacity and crystallization of granites at high temperatures - 720-820°C. Petrogenesis of Verkhoyansk-Indigirka orogeny zone granites is determined by the lithosphere of the continental margin. More plastic viscous sandy-clayey strata of the Verkhoyansk folded thrust complex, saturated with juvenile waters are favorable for closed thermodynamic conditions for the formation of granite massifs, greisenization of apical domes with rare metal mineralization and polymetallic-gold ore mineralization in supra-intrusive aureoles. Petrological features of the granites of the Kolyma orogenetic zone are predetermined by the rigid tectonophysics of deeply metamorphosed crystalline strata of the early Proterozoic, Archean and contrast formed Phanerozoic terrigenous-carbonate deposits of continental lithosphere. Gold and polymetallic mineralization are developed in superintrusive halos.
ON THE QUESTION OF THE DEPENDENCE OF THE BIOMINERALS COMPOSITION ON GEOECOLOGICAL FACTORS
Authors: ВАСИЛЬЕВА Т И. , ШАДРИНОВА О В.
Published: September 2024

The work provides data on the mineralogical and microelement composition of biliary neoplasms. We studied gallstones (choleoliths) from eight residents of Yakutia, obtained using external lithotripsy in medical clinics in Yakutsk. The mineral composition of the studied choleoliths is represented by cholesterol, carbonates and calcium phosphates. Trace element impurities in gallstones are in descending order: Zn>Mn>Cu>Ni>Pb>Cd>As>Ti, Zr, Bi. Further study of the mineralogical and elemental composition of biominerals formed in the human body will make it possible to obtain general assessments of the formation of microelement status, determined by both natural and man-made factors in the area of human residence.
IDENTIFYING THE CHARACTER AND NATURE OF BYPASS FILTRATION AT THE GTS OF WESTERN YAKUTIA USING GEOPHYSICAL METHODS
Authors: ВЕЛИКИН А С. , ЧЖАН Р В.
Published: September 2024

The report presents the results of geophysical work to identify hydraulic structures at landfalls in the permafrost zone of thawed zones associated with bypass filtration in the frozen soils of landfalls. Based on many years of research, the reasons for the formation and promotion of intensive bypass filtration in the permafrost zone of Western Yakutia are analyzed. A hypothesis has been proposed for the loss of stability of hydraulic structures in the conditions of western Yakutia, based on the formation of the geocryological situation of the territory in the Holocene. The results obtained confirm the hypothesis put forward and can be used in the design, construction and operation of hydraulic structures in the permafrost zone.
ESTIMATION OF INITIAL STOCKS BASED ON THE MATERIAL BALANCE EQUATION
Authors: ВАСИЛЬЕВ Р И. , СИВЦЕВ А И. , КАРПОВА М И.
Published: September 2024

It was noted the need to assess the recoverable reserves of the main productive horizon of the Srednevilyui gas condensate field. Estimates of initial geological reserves of the productive horizon T1-III in retrospect are given. From the point of view of the operation of the gas-mode deposit, the initial reserves of the productive horizon have been assessed using the material balance method. The most adequate gas reserves calculated in 2000 y. are shown. It has been concluded that some deviation from the estimated 2000 y. gas reserves is due to the high gas content in the formation waters under the gas-water contact.
Money Ethics And Tax Evasion
Authors: Merline Yulianti  , Purwana Sari  , Nasruji  Nasruji
Published: September 2024

This research aims to understand the influence of money ethics and tax morale on tax evasion. The population in this study is made up of taxable individuals registered in the KPP Pratama City of Batam, which amounts to 456,984 people. The sample technique used purposive sampling with 94 respondents. Data collection for this study uses the questionnaire method. The analysis method uses regression with the help of the SEM-PLS application version 4. Research findings show that money ethics has a significant positive influence on tax evasion, and tax morale has no significant effect on tax avoidance.
Amnesty And Tax
Authors: Mardiana Ruslan  , Fitriani Fitriani  , Lenny M. Possumah  , Ririn Apriana M. Nur  , Nurcahya Hartaty Posumah
Published: September 2024

The aim of this study is to determine the extent to which tax amnesty provides relief from administrative fines linked to motor vehicle taxes. The descriptive research technique chooses to use analysis with a qualitative approach before making conclusions. Tables and diagrams are used to depict the realization of motor vehicle tax income before and after the tax amnesty. The results of the survey show that because of the Amnesty tax relief program, more people in the city of Bandung are aware of paying motor vehicle taxes. This tax amnesty program also raises the original regional revenue in the motor vehicle tax sector until the predetermined objective is reached.
What Is The Influence Of Compensation And Workload On Employee Performance
Authors: Kania Laelawati
Published: September 2024

Previous research states that job satisfaction is one of the most complex areas that managers face today in terms of managing their employees (Komariyah, 2023). Some factors affecting employee satisfaction are workloads and compensation (Komariyah, 2022). Workload has a negative impact on job satisfaction, and compensation has a positive impact on work satisfaction and has a strong relationship. The research was conducted using descriptive and verification methods, and calculations were performed using the SPSS 20.0 program. Data collection was obtained through observations and questionnaires. Sampling is purposive random sampling. The respondents in this study were employees of a textile company in Subang City. The results of this study conclude that: 1) Compensation in the category is excellent. 2) The workload in the category is sufficient. 3) Job satisfaction in the good category has a significant impact on job satisfaction. Thus, it can be concluded that there is an influence of compensation and workload on job satisfaction.
The Influence of Compensation and Commitment on Employee Performance at the Immigration Office Class I TPI Jambi
Authors: Sumarni Sumarni  , Nurul Lathifah
Published: September 2024

The purpose of this study is to describe and investigate employee compensation and performance initiatives in Immigrant Class I Jambi. The analysis methods used here are quantitative analysis methods, observation, questionnaire, and documentation data collection techniques. In this study, the total population and sample of employees at Jambi Immigration Office was 81 people. This study uses a saturation sampling technique. The data analysis techniques used in this study included descriptive range analysis and multiple linear analysis using SPSS 21 software, and the results of the statistical analysis showed that compensation (X1) has a positive significance on employee performance. It shows that it has a significant impact. Personal commitment (X2) has a positive and significant impact on employee performance. At the same time, rewards and engagement have a positive impact on employee performance. Therefore, the results of this study show that improving employee performance is closely linked to rewards (direct and indirect rewards) and commitment, especially the highly compensated work itself (affective commitment, continuance commitment, normative commitment). We can conclude that they are related. It becomes easier to improve employee performance.
Analisis Efektifitas Penerimaan Pajak Bea Perolehan Hak Tanah Bangunan Daerah Kota Ambon Periode 2018-2022
Authors: Anna Valensia Christianty De Fretes
Published: September 2024

This research aims to measure the level of effectiveness of taxes on the acquisition of rights to land and buildings in the Ambon City area for the 2018-2022 period. This research is the first regarding the Effectiveness of Ambon City Regional BPHTB Taxes. This type of research is quantitative descriptive research using Effectiveness Ratio Analysis and measurements based on Effectiveness Categories according to Decree of the Minister of Home Affairs No. 690,900,329 of 2006. The results of this research show that the level of revenue is less effective in the 2019 and 2022 periods due to the Covid-19 Pandemic and Budget Targets that are less effective. very high compared to previous periods. However, it can be said to be very effective in 2018 and 2021 because acceptance reached 100% or >100%. In the 2020 period it is said to be ineffective because the presentation level based on the Effectiveness Ratio and Effectiveness Criteria is below or <60%, this is purely due to the Covid-19 pandemic and government policy in carrying out activities as before.
The Effect Of Growth Opportunity and Profitability On Company Value On The Stock Exchange Indonesia (BEI) Period 2018-2022
Authors: Vedi Oktavia Fitry Ani  , Yohanes Indrayono  , Hendro Sasongko
Published: September 2024

Based on data from the United Nations Industrial Development Organization (UNIDO), Indonesia is the country with the most influential manufacturing industry value in the world, but from the other side, based on data, the growth of the manufacturing industry in Indonesia experienced a significant decline in 2020, this is due to the condition of the closure of the capital structure and the impact The Covid-19 pandemic has weakened the value of investment in manufacturing industry companies, which has an impact on growth opportunities. Apart from that, the profitability of manufacturing industry companies has weakened, potentially leading to a decline in company value. Therefore, the aim of this research is to understand the factors that influence the value of manufacturing industry companies. Through capital structure as an intervention, the data used in this research is secondary data used in the form of annual financial report data of manufacturing companies for the 2018-2022 period obtained from the Indonesia Stock Exchange (BEI) website, namely www.idx.co.id with the sample size using Purposive sampling is based on criteria so that from 236 companies we get a sample of 115 companies. The analysis method used is descriptive statistical analysis, panel data regression analysis, and Sobel test using e-views version 10. Analysis of manufacturing company data on the 2018-2022 BEI shows that the effect is significant. direct negative impact on capital structure.
The Influence of Compensation and Work Motivation on Employee Loyalty Through Job Satisfaction as an Intervening Variable
Authors: Firli Adri Ridhotama  , Sri Wahyu Lelly Hana Setyanti  , Diana Sulianti K. Tobing
Published: September 2024

The aim of this research is to determine the effect of compensation and work motivation on employee loyalty through satisfaction as an intervening variable. This research will test the influence directly and indirectly. This research uses descriptive research methods with quantitative research. The number of samples used in this research was 60 respondents. By using a saturated sampling technique where the entire population is sampled. Using SmartPLS version 3, the analysis results show that 1) compensation has a significant effect on job satisfaction 2) work motivation has a significant effect on job satisfaction 3) compensation has a significant effect on loyalty 4) work motivation has no significant effect on loyalty 5) job satisfaction has no significant effect on loyalty, 6) job satisfaction does not mediate the effect of compensation on loyalty. 7) job satisfaction does not mediate the effect of work motivation on loyalty.
Digital Marketing Strategy Through Social Media at Arunika Eatery, Kuningan
Authors: Sudiana Wachyudi  , Widia Ningsi  , Gina Aulia Salsabila
Published: September 2024

Each business has its marketing strategy. In the digital era, utilizing social media become part of the marketing strategy that every single business has used. Through social media, businesses can reach out to various types of customers and decide who will be their customers. This study aims to find out how digital marketing strategies in Arunika Eatery, Kuningan, increasing consumer purchases, the types of marketing content that can increase the promotion of Arunika Eatery, Kuningan, and what the supporting and inhibiting factors in marketing their products through social media. The method used is qualitative descriptive. Data collection techniques through observation, interviews, and literature studies. Arunika Eatery, Kuningan, has implemented a digital marketing strategy through social media with a 70-20-10 strategy. Arunika Eatery, Kuningan carries out its marketing strategy with diverse and exciting content, which contains event promotions carried out by Arunika Eatery Kuningan, information about Arunika Eatery Kuningan, short videos, quotes, and question and answer sessions to its followers. This research focuses on the analysis of marketing strategy for the food and beverages business, especially in the Kuningan area. The researcher is the first one to conduct research about Arunika Eatery, and there's no previous research.
The Influence of Distribution of Zakat, Infaq and Sadaqah (ZIS) Funds and Economic Generation on the Social Welfare of the City/Regency Level in East Java in 2021-2023
Authors: Herlin Fauzia Safitri  , Fatimatuz Zahroh  , Eko Suprayitno
Published: September 2024

Economic development is an important strategy in achieving social prosperity, and many development theories emphasize the importance of economic growth as the key to reducing poverty and increasing the level of welfare. One approach that is widely known is the theory of economic growth which places economic growth as the main priority in efforts to overcome the problem of poverty and achieve a higher level of prosperity. This research uses quantitative research with quantitative descriptive analysis and path analysis techniques with the help of the Eviews 12 program. Research results: Distribution of Zakat, Infaq and Alms Funds (ZIS) and economic growth have a partial and simultaneous effect on the welfare of the City/Regency community in East Java 2021-2023.
Use Of The Standard Forecasting Error (SKP) Method To Predict The Costs Of Maintenance Of State Confiscious Goods
Authors: Chrestiana Aponno  , Wa Asrida
Published: September 2024

State confiscated objects are objects seized by investigators,prosecutors or officials because of his position have the authority to confiscate the goods for purposes of evidence in court prosedings.Because the objects of state property confiscated,the competent author shall Mainten the goods gonfiscated,the government also must pay maintenance confiscated good. With the number of confiscated goods that exist in the home country seized goods storage and maintenance costs that donot match the number of seized goods belonging to the state. Research is to be ableto predict the magnitudeof the cost of maintenance of seized goods in the next 5 years by using standart methods of forcasting error.The result obtained SKP trand value curve of 8,26 issmaller than the pad SKPstraight line trand of 26,9 in predicting the maintenance cost of confiscated goods,which is very appropriate method used is trend curve method for predicting the cost of encumbrances from2015 until 2019..
PERAN CERITA ANAK UNTUK MENGURANGI PENGGUNAAN TELEPON GENGGAM DI YAYASAN RUHAMA GUNUNG SINDUR
Authors: Rerin Maulinda  , Melda Widayanti Okta  , Melisa Dwi Utami
Published: September 2024

Fairy tales are one of the fun learning approaches for children. Through fairy tales with stories that are interesting to children, it can make it easier for children to absorb information. The benefits of writing the first fairy tale to be able to invite to work on new vocabulary for children. The purpose of this study is to help the children of Ruhama Foundation Hidayatullah Islamic Boarding School to learn moral values through stories with storytelling activities. The method used in this study is qualitative descriptive method. Qualitative descriptive method is a method to find knowledge or theory of research at a certain time. The results of research that have been conducted by researchers on improving the character, creativity and morals of children through the role of children's stories to reduce the use of mobile phones, after carrying out research and observations researchers can draw a conclusion, that character, creativity, and morals in children are one of the most important things to form a good personality. If a child can be educated about creativity, character and morals that are sufficient both from teachers and parents in every development this will have an impact on the child and can affect every attitude and nature in his growth towards adulthood, the growth and development mechanism of children who get a good education will be formed along with the habits they see. This will form a belief in what the child will believe someday.
Dampak Penerapan Strategi Digital Marketing Pada Bisnis Fashion Heypearl Store
Authors: Adistya Pramudyana  , Budi Prabowo
Published: September 2024

In today's digital era, the internet is very helpful in facilitating daily work. Likewise in the field of marketing, both direct and indirect product marketing. Having the right marketing strategy can help companies increase profits and avoid losses, one of which is caused by inefficient and effective promotions. This study aims to determine the impact of implementing the digital marketing strategy used by Heypearl Store. This study uses a qualitative descriptive approach and the subject is Heypearl Store. The results of observations, documents, and interviews will be the source of data. Based on the results of the analysis and discussion, the implementation of the digital marketing strategy by the Heypeal Store is by using an optimized website, utilizing the marketplace, being active on social media, and implementing an SEO strategy. So the impact of implementing these implementations is that HeyPearl Store Surabaya can expand reach, increase product visibility, and reach the target audience more effectively. All this contributes to increasing product sales and strengthening brand presence in the digital market.
Sosialisasi Tertib Administrasi Kependudukan Bagi Warga Pindah Datang Di Kelurahan Panjangjiwo
Authors: Kama Astrid Firdasari  , Susi Hardjati
Published: September 2024

This study aims to socialize about orderly population administration for residents who move in in Panjangjiwo Village, Surabaya City. This module aims to provide explanations and understanding to new residents regarding population administration rules and policies, so as to be able to create an aware and orderly society in population administration. awareness of the importance of population data. The method used in this socialization includes lecture sessions, discussions, and questions and answers. The resource person gave a detailed explanation of administrative rules to the participants. Participants also had the opportunity to discuss, share experiences, and ask questions related to population administration. Through this method, participants are expected to gain a comprehensive understanding. It is hoped that this socialization will be a guide for residents who move to the Panjangjiwo Village to understand and follow population administration rules and new residents can participate in creating a society that is aware and orderly in population administration.
Edukasi Membangun Kesadaran Anti-Bullying di Sekolah pada Siswa SMP Muhammadiyah 2 Kalasan
Authors: Daviddefikry Yondra Perdana  , Anisa Yusitarini  , Naqisshi Ummu Istighfari  , Triantoro Safaria
Published: September 2024

Bullying connotes actions taken intentionally to give other people a feeling of discomfort by berating, demeaning, criticizing, nicknamed, kicking, pushing, depriving money, avoiding, and refusing to make friends is a real form of action. The purpose of this Community Empowerment Program (Podamat) is to provide knowledge about the factors that cause bullying that occurs at Muhammadiyah 2 Kalasan Middle School, provide knowledge about the impacts caused by bullying that occurs at Muhammadiyah 2 Kalasan Middle School, and provide education to students to build Anti-Bullying awareness at SMP Muhammadiyah 2 Kalasan. The results of the Prodamat activity (Community Empowerment Program) entitled "Education to Build Anti-Bullying Generations have had a positive impact, namely increasing insight and better understanding of students at SMP Muhammadiyah 2 Kalasan regarding bullying compared to before receiving this education. This increased understanding includes definitions, types, causal factors, characteristics of perpetrators, victims, witnesses, then knowing the harmful effects of bullying behavior.
Pembuatan Video Profile TK Kartika I-1 Medan Helvetia
Authors: Triadi Sya’Dian  , Rinanda Purba  , Nazarruddin Nazarruddin
Published: September 2024

This Community Service focuses on creating a video profile for TK Kartika I-1 Medan Helvetia, a pre-school educational institution committed to providing quality education to young children. The aim of this research is to create an engaging and informative video profile that serves as an effective means of introducing the school to the wider community, prospective students, and parents. The research involves collaboration between the research team, the production team, and the school. The research process begins with in-depth interviews with the headmaster, teachers, staff, and parents to gather relevant information about the school's excellence, educational programs, and learning environment at TK Kartika I-1 Medan Helvetia. Additionally, footage is captured at various locations within the school to showcase teaching and learning activities, creative endeavors, and social interactions in a fun-filled ambiance. Diligent editing is carried out to craft the video profile with appropriate audio-visual elements, suitable background music, and engaging narration to enhance its appeal and emotional impact.
The result of this endeavor is a comprehensive video profile that showcases the uniqueness and excellence of TK Kartika I-1 Medan Helvetia. The video provides a clear picture of the school's holistic educational approach, positive learning environment, supportive facilities, and the successes of students both inside and outside the classroom. It is anticipated that this video profile will serve as an effective tool in promoting TK Kartika I-1 Medan Helvetia to prospective students and parents and improving the school's image in the eyes of the community. Through broader promotion on social media and other online platforms, this video profile is expected to reach a wider audience of prospective students and families, thereby supporting the school's efforts to shape a generation that is creative, competent, and ready to face future challenges.
Peningkatan Efisiensi Proses Operasional Lelang Melalui Pembuatan Learning Management System (LMS) Berbasis Google Sites pada KPKNL Surakarta
Authors: Novi Alviana  , Zahrotul Mufidah  , Lathifa Rahma Zuhaida  , Sudiyanto Sudiyanto
Published: September 2024

Nowadays, technology is a very significant phenomenon that has an impact on the digitization of knowledge. One example of technological development is the digitization of information through the Learning Management System (LMS) website. Due to its limited features, the Learning Management System (LMS) website was not very popular at first. But nowadays, Learning Management System (LMS) websites are available online and used as a source of learning content. Information integrated with the Learning Management System (LMS) site-based information system offers an easy and convenient interface service used for various activities such as information accuracy. In this era, Learning Management System (LMS) sites are considered important for both government and private segments, because the Learning Management System (LMS) provides information to the public without distance and time limitations. KPKNL Surakarta is a government institution located in Banjarsari District. One of the services provided is auction. In the course of auction activities, this institution faces challenges, such as the lack of easy access for the public to obtain information on auction procedures. This research aims to develop a Learning Management System (LMS) site based on google sites in a systematic and structured manner. This research consists of situation analysis, problem identification, goal setting and planning, problem solving plan, implementation and planning.
Implementasi Atau Coding Perangkat Lunak Scoring Cabang Olah Raga Gateball Di Lapangan Siwa Candi Prambanan DIY
Authors: Budi Suyanto  , Herry Sofyan  , Yuli Fauziah
Published: September 2024

Inspection and implementation of ICT in competition management at Next Gen's Party Koi Show #2. Training with two-way interaction methods, presentations and exercises on how to use the activity registration application and back office application to manage activity participants and provide support on activity days. Next Gen's Party Koi Show #2 Online Registration Application Install Next Gen's Party Koi Show #2 Back Office Online Application Install Next Gen's Party Koi Show #2 Participant Registration Support Activities Next Gen Support Committee Party Koi Show #2 activities in Participant management.)
Sosialisasi dan Pendekatan Program Studi Peternakan PSDKU UNPATTI Maluku Barat Daya pada Sekolah SMK.N 7 Maluku Barat Daya
Authors: Juwaher Makatita  , Heryanus Jesajas  , Asmirani Alam  , Inggrid Welerubun  , Juwaher Makatita  , Jecklin Lainsamputy  , Barnabas Gairtua  , Albertus Sairudy  , Risart L. Dolewikou  , Arnold Ismael Kewilaa
Published: September 2024

The socialization process is an effort by the livestock study program to introduce and get closer to the community outside. Implementation of community service for the PSDKU UNPATTI Animal Husbandry Study Program, Southwest Maluku Regency was carried out at the SMK. The service approach is carried out by coming directly to the target school and having the theme of the school principal then discussing the purpose of the activities of the PSDKU UNPATTI Animal Husbandry Study Program, Southwest Maluku Regency. Meanwhile, the second stage was implementing community service by presenting socialization material for the PSDKU UNPATTI Animal Husbandry Study Program, Southwest Maluku Regency. This process of community service is specifically for students of SMK.N 7 Southwest Maluku who are in grade 3 so that the aim of introducing the Animal Husbandry Study Program can be clearer and is expected to become a benchmark for them to be able to continue their studies in the PSDKU UNPATTI Animal Husbandry Study Program Southwest Maluku Regency. Results of the implementation of socialization in vocational schools. N 7 Southwest Maluku is running well according to what has been designed together with the livestock study program service team.
Rumah Apotek Hidup Kampung Konservasi Toga Untuk Mengembangkan Ekonomi Produktif Di Desa Getas
Authors: Aliffadjri Gimnastiar  , Teodora M.F.B. Da Silva  , Arum Wahyuningsih  , Hany Dwi Kurnia  , Muftichatun Muftichatun  , Ratna Trianingsih  , Ahmad Nabil Al Aflah  , Ansgarius Fareri  , Bagus Tegar Ardi Pramana  , Eloi Noni Krismiyadi Tloim  , Fadhila Inas Zhafira  , Khairun Nisa Aristiyanti  , Law Bennett Valorie Laurent  , Muhammad Agus Niam  , Nur Rizki Kodijah  , Ulin Nuha Billangga
Published: September 2024

Getas Village, Singorojo District, Kendal Regency, is a village located on a plateau with an altitude of 378 meters above sea level (masl) with a village area of ​​17.90 km2. The beautiful air and fertile soil make plantations the main commodity of this village and most of the local people work as farmers. However, the problems that the people of Getas Village have to face are the lack of community access to health facilities, medicines and shopping centers, as well as the lack of support and attention from the government in providing resources and funds for cultivating medicinal plants. The aim of the activities carried out is to cultivate Toga or family medicinal plants in the Getas Village community and to establish a herbal medicine business processing medicinal plants with the brand "Soe D'jamoe". In carrying out this program the PPK Ormawa team introduced toga using toga and hydroponic socialization methods. We also provide training to the Getas Village community about greenhouse management, making organic fertilizer and making toga products, as well as marketing them.
Pemberdayaan Kader Sebaya Dalam Pencegahan TB Di Desa Bone Kecamatan Nekamese Kabupaten Kupang
Authors: Ni Made Susilawati  , Neiny Prisy Foekh  , Meliance Bria
Published: September 2024

Tuberculosis (TB) is one of the ten causes of death in the world. This disease is a chronic infectious disease caused by Mycobacterium tuberculosis. Indonesia ranks third in the world in terms of TB sufferers, after India and China. Kupang Regency is a contributor to tuberculosis cases in East Nusa Tenggara and Nekamese District, one of which is that the incidence rate is still quite high. Knowledge about symptoms, transmission and treatment of disease among the community, especially teenagers, is still lacking with TB cases still being found. Empowering teenagers as health drivers is expected to be able to increase public awareness, especially teenagers, regarding prevention, symptom monitoring and discovery and treatment of tuberculosis. Tuberculosis education can increase adolescent knowledge, so that adolescents know the importance of maintaining a clean and healthy lifestyle so that TB transmission can be reduced.
 This community service activity is carried out to contribute to improving youth's knowledge and attitudes about pulmonary TB through comprehensive TB counseling by providing structured information about pulmonary TB and empowering teenagers by strengthening agents of change (peer cadres in the health sector) and monitoring in the community who have symptoms of tuberculosis, especially in children.
The results of the activity showed an increasingly better level of understanding among teenagers about TB disease from 35% to 85%. At the monitoring stage in the community, especially teenagers, no symptoms of tuberculosis were found and all were in good health. It is hoped that in the future peer cadres (adolescents) will be able to adopt a clean and healthy lifestyle and become pioneers in monitoring tuberculosis symptoms in the community so that they are easier to find and receive treatment/treatment quickly. Peer cadres can practice Clean and Healthy Living Behavior so they are able to transfer information about Pulmonary TB to the community, especially teenagers.
Memperkuat Nilai Kebangsaan Dengan Merawat Lingkungan (Lapangan Bola Voli) Di Desa Sukorejo
Authors: Muhammad Fajrul Falaah  , Dimas Hanif Adi Baskoro  , Bagus Setiawan
Published: September 2024

This community service has been carried out in Sukorejo village, Wonosari District, Klaten Regency in order to strengthen love for the country and raise community awareness in caring for the village environment, especially public facilities. The problems currently faced are not yet maximally maintaining and beautifying the use of public facilities such as land for exercise as a means of establishing intense social relations as a form of strengthening national values. The method used in this activity is mutual cooperation to care for the environment in order to strengthen national values. The aim to be achieved in this community service is to provide a model of understanding and education to the surrounding community regarding the importance of caring for and beautifying the environment as an effort to foster shared responsibility for the blessings of gratitude that Almighty God has given to the Indonesian people, especially in the Sukorejo village environment.
Meningkatkan Kesadaran Masyarakat Akan Pentingnya Perilaku Hidup Bersih Dan Sehat PHBS Dengan Gotong Royong Di Desa Padang Garugur
Authors: Habibah Nasution  , Roma Diana  , Anggi Saputra  , Putri Khodijah  , Nur Hadimah  , Elwina Sari  , Riski Sapitri  , Sulaiman Lubis  , Muhammad Randi
Published: September 2024

Clean and Healthy Living Behavior (PHBS) is an important component in maintaining the health of a person and society as a whole. It is very important to realize the benefits of PHBS in preventing disease and improving quality of life. The purpose of this article is to examine various ways and efforts that can be made to increase public awareness of the importance of PHBS. It is hoped that by using a holistic and sustainable approach, such as outreach campaigns, education, and building adequate sanitation infrastructure, it will be possible to create a strong PHBS culture in society. It is hoped that the implementation of this strategy will have a positive effect on improving overall community health (Rahmanisa, S., Kurniawaty, E., & Susantiningsih, T, 2015).PHBS is a lifestyle that prioritizes cleanliness of the body and the surrounding environment which must be used in daily activities to improve the quality of life and health based on the will of the yourself and also the environment. One of the efforts we can make to realizing PHBS in the surrounding environment, namely, the community must maintain it cleanliness and health because it will affect the quality of life. In terms of Currently, the people of Padang Garugur Village are still less aware of cleanliness the environment around them. This is shown by the large amount of rubbish piled up on roadsides and around rivers or public baths. Factor The cause of this lack of cleanliness is a lack of cooperation between citizens, population density, and also the presence of modernization factors, which has an effect on reducing the sense of togetherness of citizens, as is the case in mutual cooperation activities. Because of this, efforts are needed to encourage people to maintain cleanliness and health in the environment around. To improve the quality of clean and healthy life of village communities Padang Garugur, the KKN program was used to carry out these activities. Some of the activity programs carried out include: cleaning mosque, clearing the road leading to the public baths cleaning channels and water storage tanks in public baths, and also cleaning the village public cemetery, as well as cleaning the road area does not hinder the driver.
Pemahaman Tahapan Pra Kontraktual Dalam Penyusunan Kontrak Untuk Mewujudkan Pelindungan Para Pihak
Authors: Agus Suwandono
Published: September 2024

The preparation of a contract goes through several stages, ranging from pre-contractual, contractual, and post-contractual. The pre-contractual stage plays an essential role in the preparation of the contract so that the parties must understand it to minimize disputes in a contract. This community service is done through legal counselling, which begins with material delivery and a question-and-answer discussion session. The results of community service show that in the pre-contractual stage, several things need to be done, including a review of laws and regulations and legal aspects related to contracts, legal audits, business, social and technical studies, negotiations, and making a Memorandum of Understanding. This legal counselling has increased public understanding of the pre-contractual stages in contract drafting to realize the protection of the parties.