bluuebunny/crossref_metadata_2025 huggingface dataset:
FORECASTING THE BEHAVIOR OF EXCHANGE FUTURES MARKET OF AGRICULTURAL PRODUCTS
Authors: REZNIK Nadiia , YARMOLIUK Аnatolii
Published: November 2022

Introduction. This article presents the analysis of the methodology for forecasting the behavior of the market based on the analysis of the market for financial contracts, giving the opportunity to see the basic idea of the forecast methodology of the market in the process of calculating the forecast values of the market behavior prognosis.
The purpose of the article is to study the risks and forecasts for the behavior of the exchange futures market for agricultural products.
Results. It is evident that the methodology for forecasting the behavior of the market based on analyzing the standard of futures contracts for wheat has been gradually receiving new information and until the end of the period reflects the main trends. The behavior of a particular point is also analyzed, but when the horizontal trend of the coordinate of a particular point is the same, when moving to the input trend, the coordinates of a particular point are seen from a particular point and the trend towards a particular coordinate is shown in line with the horizontal trend, and the difference between the coordinates and the real values of the price is positive. Carrying out a test of the other methods for forecasting economic indicators with the help of the advancement of the additional Brown model and the A-Y-model, implemented in the package of engineering projects of MatLаb, helps define the contract price. That is, when forecasting the dynamics of the markets of futures contracts, as a rule, the dynamics of the forecasting methods will change dramatically.
Further, the urgency of the problem of investment and forecasting of market tends is not only due to the interests of private or corporate investors. Adequate information about the development of the market is necessary for securing the needs of the state administration bodies.
Conclusions. The comparison of different methods of forecasting economic indicators with the proposed approach was made. It is highlighted that a Brown model and a standard neural network, implemented in the MatLab engineering calculation package specifically for forecasting asset dynamics, were chosen for this study.
Keywords: futures, futures market, agricultural products, forecasting, risks, exchange, stock market.
MARKET ASPECTS OF EFFECTIVE SALE FOR AGRARIAN ENTERPRISES
Authors: GIRZHEVA Olga , MEKHOVSKYI Anatolii
Published: November 2022

Introduction. The formation of a full-fledged market of agri-food products provides a comprehensive justification of the theoretical and methodological foundations of its operation, ensuring adequate to the task of expanded reproduction of economic efficiency level in the main activities of its subjects. Such justification should be based on the generalization, clarification and systematization of basic economic categories and concepts that reveal the essence that occurs in the formation and functioning of the market in socio-economic processes, the genesis of relations with participants. At the same time, the deepening of the functional disconnection of the latter against the background of the need to intensify exchange processes in the economy become the main reason for market development. The issues of identifying the economic essence of the market and determining the principles of its development are considered in detail in the works of classic and contemporary economists, but the study of the agricultural market remains relevant, particularly in the context of improving sales of its subjects.
The purpose of the article is to identify the essential characteristics of the agri-food market, determine its functions and principles of development, as well as their impact on the effective implementation of marketing activities at agricultural enterprises.
Results. In the research, the generalized functional load of the agrarian market and its influence on economic behavior of the enterprises – commodity producers is offered. The functional structure of the products market in agricultural enterprises is determined. It is established that the target product markets of agricultural enterprises can be classified by competitive structure as markets of oligopsony and monopsony at the level of the enterprise-producer. The economic prerequisites and structural tendencies for competitive development of target object markets of agricultural enterprises products were identified.
Conclusions. In order to implement rational competitive behavior, each agricultural enterprise must identify the target market as a system, assess the factors of competitiveness, as well as timely mobilize the levers to manage the competitiveness of their products at different stages of the reproduction process.
Key words: agrarian market, market functions, competitive market structure, sale of agrarian enterprises.
DOMINANTS OF INTERNATIONAL TRADE INTEGRATION DEVELOPMENT
Authors: OBOLENSKA Tetiana , KALENYUK Iryna
Published: November 2022

Introduction. The dynamic development of trade and integration processes, their expansion and deepening necessitate the identification of key dominants of this process and the factors that influenced their formation and development.
The purpose of the study is to determine the modern dominants of the development of international trade integration and to identify the factors of their formation.
Results. The article identifies and substantiates the key dominants of international trade integration, namely: transgeographic spatial localization, which is manifested in the emergence of international trade integration at the interregional and sometimes intercontinental level; trade liberalization, which takes place at both the global and regional levels and is manifested in the reduction of tariffs, removal of non-tariff barriers and the growth of the total number of regional trade agreements; multilevel trade integration - modern integration processes cover not only countries, subregions and regions, but also corporations, small and medium enterprises through their inclusion in global value chains; multilevel implementation of trade integration processes requires the formation of a multilevel regulatory system. The dynamics of the share of exports of interregional and intercontinental trade and integration associations in world exports of goods and services is analyzed. The determining factors of the dominants of international trade integration are singled out and classified. It is determined that economic factors, to a greater extent, affect trade liberalization and multilevel integration processes.
Conclusions. Integration processes are an integral part of modern global economic development. They are developing quite dynamically at all levels. Among the modern dominants, it is necessary to single out transgeographic spatial localization, trade liberalization, multilevel trade integration, formation of a multilevel system of regulation. However, it should be added that in a turbulent economic environment, which can generate or transform modern factors, there is a transformation of the dominants of international trade integration.
Keywords: international trade integration, trade liberalization, multilevel international trade integration, regional trade agreements, integration associations.
INNOVATIVE PROCESSES IN STIMULATING THE DEVELOPMENT OF AGRICULTURAL ENTERPRISES
Authors: VYTVYTSKA Olga
Published: November 2022

Introduction. The concentration of agricultural enterprises on the implementation of innovations allows them to adapt to modern environmental conditions and stay on the market for a long time. Innovative solutions in the agri-food sector can help increase food production efficiency. Such technologies can help reduce production costs, increase yields and added value. Today, there is an urgent need to address issues related to stimulating the development of agricultural enterprises, as well as to analyze innovation processes and identify factors that negatively affect the innovation climate in the agricultural sector.
Objective. The purpose of the study of the peculiarities of innovation processes in stimulating the
development of agricultural enterprises and substantiation of the directions of intensification of the innovation process in the agricultural sector.
Methods. In conducting research, a set of such methods and techniques of scientific knowledge was used: abstract-logical (in forming the logical-structural scheme of the system of economic relations of participants in new forms of business organization), monographic and economic-statistical (in assessing the current state of innovation); methods of analysis and synthesis (in the formalization and evaluation of the effect of factors on the development of innovation processes), the method of scientific comparison.
Results. The peculiarities of innovation processes in stimulating the development of agricultural enterprises are studied. The role of innovation processes related to the dynamics of the intensity of research and development, the ratio of costs for research and development and GDP, production and the penetration of high technology. It is determined that the system of economic relations of participants of agrarian enterprises of innovative direction is based on entrepreneurial and innovative environment. The indicators of innovation activity in the priority direction "Rational use of nature" are analyzed. The largest share of financing costs in the priority thematic area "Prospective technologies of the agro-industrial complex and processing industry" has been established. The analysis of the dynamics of the number of introduced new technological processes and innovative types of products for 2012-2019, units The main directions of national incentives for the development of agricultural enterprises based on innovations, the impact of innovation processes on stimulating the development of agricultural enterprises in terms of the interests of the region, innovative incentives for the development of agricultural enterprises. It was found that the process of using innovations to stimulate agricultural enterprises can be represented as a set of tools, factors that encourage the development of entrepreneurship in solving the most important problems of the agricultural sector, region (state), as well as certain mechanisms of their interaction.
Keywords: innovations, innovation processes, incentives, agricultural enterprises, innovative solutions.
ARCHITECTONICS OF ADAPTIVE MECHANISM MANAGEMENT OF SUSTAINABLE ECONOMIC DEVELOPMENT OF AGRICULTURAL PRODUCTION
Authors: KOZAK Kateryna
Published: November 2022

Introduction. The current state of the environment, which is determined by the challenges of sustainable economic development, has become an objective basis for the statement: ensuring the successful operation of enterprises (increasing competitiveness and strengthening their potential) is not possible without external factors and rapid response to their changes, the formation of adaptive management mechanisms that can ensure the transition of agricultural enterprises to the trajectory of sustainable economic development.
The purpose of the article is to offer the architectonics of the adaptive mechanism of management of sustainable economic development of agricultural production and to substantiate its main elements.
Results. It is substantiated that the instrumental content of the activities of the environment includes mechanisms of direct influence (legislative and regulatory framework, implementation of government programs and investment projects, tariff restrictions, non-tariff restrictions) and indirect influence (processes of effective demand; instruments of competitive interaction; price mechanism; contract system, infrastructure development, intangible instruments, monetary, financial, social policy, financial assistance). The use of the software product TextAnalyst allowed to formulate generalized definitions of the category of control mechanism (a set of interrelated forms, methods, tools of purposeful influence on the object of management to achieve certain goals). An adaptive mechanism for managing sustainable economic development of agricultural production based on the "white box" method has been developed. The latter is represented by a block of input streams, object structure of influence, output streams. It is established that the current state of agricultural production and its ability to change is determined by the internal system of adaptation mechanism in the complex interaction of adaptive potential, adaptation process, adaptation capabilities, elements of adaptation, attractors, bifurcation points, adaptation vector.
Key words: adaptability, management mechanism, management tools, sustainable economic development, agricultural production.
THE ROLE OF INTERNET ADVERTISEMENTS IN THE COMPANY ADVERTISING MANAGEMENT
Authors: LOZOVSKA Hanna , PROKOPENKO Valeriia , LAZUTKINA Aliona
Published: November 2022

Introduction. The national problem of timely delivery of goods from production to the population, the formation of demand for them, taking into account the socio-demographic characteristics of certain groups of consumers, the education of the rational needs of people requires advertising. Its role is especially growing in a market economy, competitive environment, constant updating of the range of goods, the complexity of the design of many household goods. Comprehensive information for the population about consumer properties and ways of using goods are the most important tasks of advertising.
The purpose of this article is to research features of Internet advertising in the company advertising management.
Results. The features of Internet advertising to promote products on the market is considered. The main types of Internet advertising and their features in the company management system are studied. The main advantages of Internet advertising and its shortcomings in the system of marketing tools to promote products on the market are highlighted. The volume of the Internet advertising market, the volume of the search advertising market in Ukraine, the share of social media and messengers, %, the share of Mobile in media Internet advertising, % were studied. It is established that the volume of the Internet advertising market in 2019 in Ukraine amounted to 12.6 billion hryvnias, which exceeds the results of 2018 by 35%, the share of mobile paid search in 2019 increased to 73% compared to 66% in 2018 and 56% in 2017. The share of advertising expenditures in social media and messengers in agencies continues to grow actively and in 2019 the scale was 45.5%, which is 11% more than in 2018. The share of mobile in online Internet advertising continues to grow and reached 47.7% in 2019. The share of digital video has slightly increased compared to 2018.
Conclusions. As a means of communication between the company and its consumers, Internet advertising creates new opportunities, in particular related to the personification of contact and dialogue between both stakeholders. As a form of interpersonal communication, online advertising acts both as a means of self-expression and as a means of forming interest groups. Its role is also important in other spheres of society.
Keywords: marketing, advertising management, online advertising, targeted advertising, social networks, key performance indicators, cost per click, cost per 1000 impressions.
TRENDS IN THE DYNAMICS OF STRATEGIC POTENTIAL OF INNOVATIVE DEVELOPMENT OF THE AGRICULTURAL SECTOR OF UKRAINE’S ECONOMY
Authors: TESHЕVA Larysa
Published: November 2022

Introduction. Modern development of agriculture in Ukraine should be focused on developing strategic activities that are based on innovation and have an innovative character. This is due to the need to increase food production, achieve its competitiveness in the global dimension, increase productivity in the industry. However, the process of realizing the potential of the agricultural sector of the domestic economy is characterized by a number of limitations that require detailed analysis and consideration when developing a mechanism for developing the strategic potential of innovative development of the agricultural sector of Ukraine.
The purpose of the article is to determine the level of strategic potential of innovative development of the agricultural sector in the economy by analyzing its structure and factor analysis of these components.
Results. The structure of strategic potential of the agricultural sector innovative development in the economy is substantiated, which includes physical capital, human capital, intellectual capital, social capital, institutional, infrastructural, scientific-educational and personnel components. According to these components, quantitative indicators that reflect them are analyzed. It is established that the increase in physical capital is characterized by positive dynamics, which is reflected in a significant increase in the level of labor capital due to the high rate of introduction of new fixed assets and reducing the number of employees, which is a negative factor. Allocations for the maintenance of science also increased, which in parallel with the reduction in the number of scientific staff led to an increase in unit costs per employee involved. Comparing the obtained results, it is determined that there is a tendency to reduce the strategic potential capacity of the innovative development of the agricultural sector in the direction of increasing its concentration on functional units.
Key words: strategic potential, innovative development, factor analysis, assessment of strategic potential, agricultural sector of economy.
CONCEPTUAL MODEL OF PROVIDING FORESIGHT METHODOLOGY IN THE STRATEGIC DEVELOPMENT OF THE NATIONAL HEALTH CARE SECTOR
Authors: ROGACHEVSKYI Oleksandr
Published: November 2022

Introduction. The use of strategic tools to manage the health sector is currently an urgent problem for Ukraine. Foresight technology aims to democratize the processes of socio-economic regulation and management in the national environment of the country, which provides a social function in the health sector.
The purpose of the article is to propose a conceptual model for providing a foresight methodology in the strategic development of the national health care sector.
Results. The analysis of the factors influencing the foresight methodology for the healthcare sector, in the structure of which endogenous and exogenous factors occupy a special place. The model for providing the foresight methodology in the strategic development of the national health care sector was proposed. The scenarios used in the foresight methodology should show the possible alternative changes in the relevant environment of the national health care sector and their impact on the prospects of strategic development of the medical sector, as well as the reverse impact of medical technology on the industry. It should be emphasized that the scenarios effectively complement the results of SWOT-analysis, brainstorming, patent analysis, cross-interaction research, etc., as the structured system of methodical tools of the foresight methodology is constantly changing. The system of methods used in foresight methodology is analyzed. The application of foresight technology for the analysis of scenarios for further development of the Covid-19 pandemic is analyzed.
Conclusions. According to the results of the study, it is proved that in the conditions of transparent transformations of the national healthcare sector, the application of the foresight methodology will allow to raise to a new level measures to create a modern model of medical facilities in the country, providing quality medical services to citizens of the country. The application of the foresight methodology in the strategic development of the country's healthcare sector will provide a visualization of the probable trend of development of the medical sphere and its components, through the socio-economic and innovation-technological component.
Keywords: healthcare, strategic management, strategy, healthcare industry, foresight.
THE IMPACT OF GOVERNMENT REGULATION INSTRUMENTS ON THE DEVELOPMENT OF ECOTOURISM DESTINATION
Authors: KOSHKALDA Iryna , BEZUHLA Liudmyla
Published: November 2022

Introduction. Ecotourism is one of the fastest growing sectors in the modern tourism industry. Some countries are even trying to use ecotourism as a tool to achieve sustainable development.
The purpose of the article is to analyze and assess the impact of government regulation instruments on the development of ecotourism destination.
Results. The article is aimed at studying the current state of ecotourism and ecotourism destination in Ukraine. The attempt was made to give a critical analysis of the consequences and problems of ecotourism in Ukraine and substantiated recommendations for best practices in ecotourism. The article tries to answer the following questions: if there are opportunities and challenges for ecotourism in Ukraine; what instruments of state regulation affect the development of ecotourism destination; whether ecotourism can be a useful tool for sustainable development of the country; how ecotourism can be an effective means of developing and conserving available resources. The analysis shows that Ukraine has many opportunities for the development of ecotourism but its effective practice and implementation are not promising due to the lack of commitment to public policy and planning strategy with an integrated combination of conservation and development. Thus, the proper design of ecotourism, the principles and theories of ecotourism should be considered as the main basis while shaping effective policy and planning. The proposed model of principles of sustainable development is based on ecotourism destination. The main levers of state influence on ecotourism destination in Ukraine are grouped. Four principles of sustainable development based on an ecotourism destination have been identified, which include - minimizing negative impact on the environment, respecting host cultures, maximizing welfare and benefits for the local population, and increasing tourist satisfaction.
Conclusion. It has been established that the concept of sustainable development of ecotourism should be adopted in all ecotourism directions in order to meet the needs of vacationers as a priority. This requires effective tools of state regulation of the development of an ecotourism destination.
Key words: ecotourism destinations, government regulation, government influence, ecotourism, sustainable development.
THE ROLE AND SIGNIFICANCE OF INVESTMENT AND INNOVATION PROCESSES IN THE ELECTRICITY INDUSTRY OF THE REGION
Authors: PAVLOVA Olena , PAVLOV Konstantin , PYSANKO Sergiy
Published: November 2022

Introduction. In the modern economic literature, the issue of investment and innovation processes of the electricity industry is practically not considered, as they remain in the plane of economic activity of electricity companies and are not covered information. However, there is a need for a comprehensive approach to investment and innovation processes in the electricity sector of the region and the definition of organizational and economic vectors for the national electricity strategy.
The purpose of the study is the importance and role of investment and innovation processes in the electricity sector of the region.
Results. The article highlights the importance and significance of electricity as an integral resource for sustainable development of the region. The goals of reforming the electric power industry in three directions are detailed: reduction of electricity tariffs, innovative processes of increasing the competitiveness of the electric power industry, innovative processes of reproduction and development of electric power facilities. The algorithm for the relationship between the subjects and objects of the electricity industry is structured. The reasons for the emergence and consequences of such a model of the electricity industry as a "single buyer" are studied, the functional purpose of institutions and entities of the electricity market is explained. The priority directions of investment and innovation processes in the regional electricity markets are highlighted. Ways of their further energy modernization and synergy are outlined.
Conclusions. The innovation process is a set of systematic actions of entrepreneurial activity to revive the efficiency, reliability and safety of activities at high risk. It is outlined that the main features of this mechanism are the presence of various risks; ecological and economic consequences, the generalized effect of innovative measures. However, despite the mesoeconomic nature of the vector of investment and innovation activities in electricity companies, it is worth considering the final macroeconomic effect, which will provide a certain strategic vector for the state development.
Key words: electricity, southern region, power industry, modernization, wholesale energy market.
ISSUES OF INTERCONNECTION AND AGREEMENT OF PERSONNEL MANAGEMENT STRATEGY AND GENERAL ENTERPRISE STRATEGY
Authors: ZASTROZHNІKOVA Iryna
Published: November 2022

Introduction. The issue of increasing the efficiency of production and economic activity and stabilizing the economic development of agricultural producers is relevant throughout the period of scientific research in the agricultural economy. Personnel as a strategic resource of the enterprise is the key to competitiveness, economic growth and production efficiency of economic entities. The efficiency of production and economic activity of agricultural enterprises depends on the state of personnel and human resources directly, and its development should be systematic and comprehensive, which is ensured by the use of tools for strategic management.
The purpose of the article is to develop the theoretical and methodological foundations of the relationship and coordination of personnel management strategy and the overall strategy of the enterprise.
Results. The basic concepts of strategy formation at a certain organizational level are offered. It is established that the strategy of personnel development is influenced by the current strategies of the production organization and management development of its personnel. The assignment of the personnel management strategy to the number of functional strategies, and the personnel development strategy to the operational strategies are substantiated. It is determined that in exceptional cases, which should include periods of the organization creation, its large-scale reorganization or qualitative and quantitative changes in the contingent of employees, in our opinion, the strategy of personnel development becomes a category of functional strategies. The strategy of personnel management becomes one of the business strategies, reflecting the specific situation in the organization, identifying possible ways of the most effective solution. The relationship between the corporate strategy, types of personnel management strategy and types of personnel development strategy of the production organization is presented.
Key words: personnel, enterprise strategy, management strategy, development strategy, personnel management, personnel potential development strategy.
INVESTMENT AND INNOVATION MECHANISM OF COMPETITIVENESS FORMATION OF AGRICULTURAL ENTERPRISES IN CONDITIONS OF SUSTAINABLE DEVELOPMENT
Authors: KUZOMA Vitalii , PAVLIUK Svitlana
Published: November 2022

Introduction. Structural changes in the national economy and modern economic conditions encourage agricultural enterprises to seek new approaches to ensuring the competitiveness of both products and the competitiveness of the enterprise as a whole. Unfavorable investment climate, imperfect innovation environment, lack of socio-economic influence of the state hinder the development of the agro-industrial sector, the use of foreign progressive experience in technology and organization of production, modern forms of management, which is a crucial basis for improving their efficiency and competitiveness.
The purpose of this article is consideration and analysis of the essence of the investment and innovation mechanism to ensure the competitiveness of the agricultural enterprise in terms of sustainable development and identify key factors influencing the competitiveness of the enterprise.
Results. The article considers issues regarding the investment and innovation mechanism of forming the competitiveness of agricultural enterprises. It is emphasized that the agro-industrial complex determines the specialization of Mykolaiv region in trade of grain and oilseeds, which poses a threat to the sustainable development of the region’s economy due to dependence on the world situation. The dynamics of foreign trade volumes by the enterprises of Mykolaiv region are analyzed, the main partner countries and export-oriented products of a vegetable origin are outlined. The structure of direct investments by the countries and by types of activity in the economy of Mykolaiv region in 2018 is considered. Attention is paid to the factors that hinder the attraction of investment in the field of agricultural production.
Conclusions. It is determined that the mechanism of investment and innovation policy in the agricultural sector of the economy includes economic, organizational, legal and social measures. A number of measures to improve the investment and innovation mechanism to ensure the competitiveness of agricultural enterprises in Mykolaiv region are proposed. It is established that with the development of information and communication technologies, it is the smart specialization of the region that is able to intensify structural changes in the economy and increase the competitiveness of agricultural enterprises in terms of sustainable development.
Key words: investment, innovation, competitiveness, enterprise, smart specialization.
RESEARCH OF THE FINANCIAL CONDITION AND PROBABILITY OF BANKRUPTCY OF THE AGRICULTURAL COMPLEX OF UKRAINE
Authors: ZASOBA Serhii
Published: November 2022

Introduction. The effective functioning of the agro-industrial complex is ensured by the coordinated work of enterprises of different types of economic activity that are part of it, so it will be important to study their condition. Given the instability of the macroeconomic situation, which today is characterized by uncertainty and risk, the activities of agriculture ensure food security of the state, performing an important social function, so it needs research.
The main purpose of the article is to analyze the current state of enterprises of the agro-industrial complex of Ukraine.
Results. The article examines the current state of enterprises of the agro-industrial complex of Ukraine. The probability of their bankruptcy is analyzed. Preliminary analysis of the structure of economic assets and sources of their formation allowed to identify the most critical problems in the financial well-being of these enterprises, which may affect the rhythm of their work in the future and lead to bankruptcy. At most enterprises of the agro-industrial complex, the share of current assets in their total volume exceeds the normative values. This is evidence of inefficient use of capital and the formation of excessive balances of working capital at various stages of turnover, in particular, in the form of receivables. The general tendency of financing economic activity at the enterprises of agrarian and industrial complex, in the conditions of insufficient volumes of own capital, is attraction of short-term, instead of long-term obligations. This leads to a loss of balance sheet liquidity and may lead to an insolvency crisis in the future. The financing of economic activity was due to short-term liabilities in the amount, and the share of equity in trade in food and agricultural raw materials and live animals is traditionally low. Thus, the financial stability of these activities is too low. Uncovered losses of previous periods led to a complete loss of equity in the production of fertilizers and agrochemical products.
Conclusions. Based on the results of the study, it is established that today the driving force of this sector of the economy are medium-sized enterprises, which are also characterized by the best level of financial well-being.
Keywords: enterprises of agro-industrial complex, probability of bankruptcy, rhythmic work, food security.
DYNAMICS AND FEATURES OF FORMATION OF THE REGION'S FOOD SECURITY SYSTEM
Authors: KORDZAYA Natela
Published: November 2022

Abstract
Currently, food security problems are particularly acute in Ukraine, as the structure of the consumer basket is deteriorating, despite the sufficient number of calories consumed per capita. While the amount of meat and milk decreases, grain products increase, causing a deficiency of proteins, vitamins, macro- and microelements of animal origin, which leads to the so-called "hidden hunger". In addition, there is a negative trend of deteriorating food quality. The purpose of this article is research of the dynamics and features of the formation of the food security system in the region. During the period 2008-2019, the level of food security in the region decreased by 5 out of 10 types of food security. In 2019, the indicators of the actual annual consumption of food by the population of the region such as milk and dairy products, meat and meat products, fruits, berries and grapes decreased dramatically. The level of food consumption in half of the scientifically substantiated rational standards is considered critically dangerous. Examining the aspects of economic affordability of food in the region, significant reduction in the share of expenditures on household food in the structure of total expenditures for 2010-2019 up to 47.9% should be noted In addition, illusory (due to inflation during the national crisis of 2013-2014) is a quantitative increase in both monthly total aggregate expenditures and household expenditures on food. The study of the dynamics of changes in the structure of food consumption in households in the Black Sea region revealed a decrease in the share of the vast majority (8 out of 10) of species food consumption (in terms of primary product) on average per month per person for 2019. Steady high level of food consumption, other things being equal, gives grounds to draw conclusions about the stability of food supply, and analyzing the structure of food consumption, we can characterize the completeness of nutrition. The need to ensure food security in the region requires maintaining an appropriate level of food self-sufficiency, which involves the use of state support for domestic agri-food producers and measures to control the import of food and food products to protect their own producers from foreign competition.
Key words: food security, food basket, organizational and economic mechanism, food security index, system of strategic priorities.
METHODOLOGICAL APPROACH TO THE APPLICATION OF MODELS OF THE ORGANIZATIONAL AND COMMUNICATION MECHANISM FOR THE DEVELOPMENT AT THE ENTERPRISES IN THE MACHINE-BUILDING INDUSTRY
Authors: TKACHOVA Tetiana
Published: November 2022

The article analyzes the results of the methodology of object research and construction of its mathematical model, provided that the object is considered as a holistic set of components that have a special connection with the environment and are a subsystem of a higher order system. An effective tool of the outlined principle is system analysis. The research methods proposed in this paper are a mathematical model that contains interconnected heterogeneous resources, the operation of which is subject to a set of rules and objectives for information and communication infrastructure of the enterprise, its socio - economic development and effective organization of business processes. The aim is to determine the methodology of object research and build its mathematical model, provided that the object is considered as a holistic set of components that have a special connection with the external environment and are a subsystem of a higher order system. An effective tool of the outlined principle is system analysis. systems analysis is a problem-solving methodology based on system structuring and quantitative comparison of alternatives. Thus, the system analysis will logically combine a set of theoretical, empirical provisions of the subject areas of natural and economic sciences, the practice of developing complex systems that provide scientific validity for solving a particular problem. Scientific and methodological approaches to economic and mathematical modeling and evaluation of management decisions effectiveness at an industrial enterprise are identified. To build a set of interconnected economic and mathematical models, as well as any individual model, requires a set of principles that allow the correct process of formalization of modeling systems and objects. One of the main principles of modeling economic processes is the principle of systematization, which contains the research methodology of the object and construction of its mathematical model, provided that the object is considered as a whole set of components that have a special connection with the external environment order. The effective tool of the outlined principle is the system analysis, which consists of models development coordinating management decisions at the industrial enterprise.
Key words: methodology of object research, model of organizational and communication mechanism, mathematical model.
INSTITUTIONAL AND STRUCTURAL REGULATION OF SOCIO-ECONOMIC SECURITY OF AGRICULTURAL PRODUCTION OF UKRAINE
Authors: PISHCHENKO Оleg
Published: November 2022

The theoretical architecture of the institutional and managerial model of socio-economic security of agricultural production is formed, which helps to take into account a selective approach to solving problems of agricultural production and compliance of proposed measures with institutional features due to the unity of founders and participants of institutional reforms. agricultural production and their implementation at the state and local levels. The functioning of appropriate mechanisms of institutional regulation of agricultural production will contribute to: effective regulation of socio-economic security; quality monitoring; strengthening self-regulation; demonopolization of product sales channels; streamlining the pricing system for agricultural products. It is proved that the main characteristics of socio-economic security of agricultural production as a system are: the closest coordination and hierarchical relationships of its individual components; complexity, or emergence. It is expedient to solve this problem with the use of assessment of all types of economic resources: natural, financial, material, human, information, etc. Analysis of the components of socio-economic security of agricultural production shows that in Ukraine there are no significant tendencies to increase the level of socio-economic security of agricultural production, which, in turn, grow rapidly and are uneven in terms of species and components, which requires application equalizing regulatory impact. The components of the system of strategic management of socio-economic security of agricultural production are given. Organizational and economic determinants of ensuring socio-economic security of agricultural production are presented. Strategic directions of institutional and structural regulation of social and economic security of agricultural production of Ukraine are determined. It is proved that the main characteristics of socio-economic security of agricultural production as a system are: the closest coordination and hierarchical relationships of its individual components; complexity or emergence. It is expedient to solve this problem with the use of assessment of all types of economic resources: natural, financial, material, human, information, etc. Analysis of the components of socio-economic security of agricultural production shows that in Ukraine there are insignificant tendencies to increase the level of socio-economic security of agricultural production, which, in turn, grow rapidly and are uneven in terms of species and components, which requires application equalizing regulatory impact.
Key words: agricultural production, social and economic security, institutional and structural regulation.
REGULATION AND PROMOTION OF TOURIST ACTIVITY IN THE REGIONS OF UKRAINE
Authors: SARKISYAN Anna , KRUPITSA Iryna , PAVLIUK Svitlana , PANASYUK Yuriy
Published: November 2022

Introduction. The tourism industry plays a significant role in the development of the national economy. For some countries, tourism is the main source of income. The tourism sector creates new jobs, stimulates the development of other sectors of the economy, increases labor productivity through recreational functions, increases turnover within the country with domestic tourists, and creates conditions with outside tourists.
The purpose of article is study of the current level of state support for the tourism industry of the country, identification of shortcomings and further prospects for state regulation of the development of the tourism sector of Ukraine.
Results. The article examines the state of the tourism market in Ukraine at the moment, highlights the main factors hindering the development of the tourism sector in modern conditions, substantiates the relevance of using tourism development programs in the region. The description of complex programs of tourism development of the region and the process of their creation is carried out. The state of development and implementation of programs for the tourism sector development of the region in the Volyn region and the city of Lutsk is studied, the problems of its implementation in connection with the global economic crisis in the world are highlighted. Promising directions for the development of domestic tourism are proposed in connection with the reduction of population mobility.
Conclusions. The tourism sector is an important component of the economy because it stimulates the development of other sectors. In modern conditions, there are obstacles to the development of tourism in Ukraine. That is why the state must regulate and stimulate the development of the tourism sector. The best method of such incentives is to create regional development programs that will allow the comprehensive implementation of measures aimed at stimulating the development of the tourism industry. The tourism industry has been hit hard by the global crisis. There are also problems with the implementation of tourism development programs in the regions. However, with the decline in international population mobility, new prospects for the development of domestic tourism have emerged that require further research.
Key words: tourism, tourism sector, tourism development program of the region, tourist infrastructure, Volyn region.
DEVELOPMENT MANAGEMENT MECHANISM OF ENTERPRISES PRODUCING CROPS
Authors: KOTKO Yana
Published: November 2022

Introduction. Modern economic development requires agricultural enterprises to adapt to turbulent conditions in order to increase their efficiency. Simultaneous solution of social and en-vironmental problems, development of social infrastructure in rural settlements allows to create favorable conditions for the development of agricultural entrepreneurship and increase employment.
The purpose of the article is a scientific substantiation of theoretical, methodical and practical principles of development management of enterprises-producers of crops, in particular, high labor-consuming crops.
Results. Substantiation of the formation principles and socio-economic development manage-ment of agricultural enterprises involves creating conditions and using potential opportunities to introduce in the structure of socio-economic system of the motivational mechanism, the basis of which is organizational and managerial component that affects production, financial, innovation, marketing, logistics component, and is focused on increasing the efficiency of agricultural enterprises.
Conclusions. The lack of a clear definition of the socio-economic development concept, the definition of its essence and content with the specification of agricultural enterprises has led to attention to these issues in order to improve and clarify the theoretical and practical provisions of this area. It is proposed to consider the substantive characteristics of socio-economic development management of agricultural enterprises as a systematic, comprehensive, continuous, adaptive and innovative process aimed at creating conditions and using potential opportunities to address interrelated and interdependent economic, social and environmental challenges to achieve long-term competitive advantages in the market of various types of agricultural products, in particular, high labor-consuming crops. Substantiation of the main indicators of functioning and response of agricultural enterprises to changes in the construction of the socio-economic system was carried out taking into account the parameters of economic, social and environmental performance in solving the problems of personnel and product policy.
Keywords: social and economic development, agricultural enterprises, crop production, high labor-consuming crops, management mechanism.
OUTSOURCING IN MANAGEMENT OF AGRICULTURAL ENTERPRISE POTENTIAL
Authors: MAKARENKO Petro , PILIAVSKII Volodymyr
Published: November 2022

The article reviews the conceptual characteristics of outsourcing, its terminological identification and, based on the approaches of researchers to the interpretation of its features, presents the author’s vision of its essence. It is revealed that from the point of view of potential management, outsourcing is an organizational and economic lever that allows the management of the enterprise to concentrate activities on the main types of products or certain specific (profile) business processes and transfer part of functions or types of non-core activities, to a secondary contractor, in order to meet the needs and attract the potential of its resources, capabilities and competencies. The main obstacles to the use of outsourcing and its insufficient efficiency are caused by: unsatisfactory quality of products and works, low productivity of production and labor, lack of investment in modernization and technological renewal of production, not developed culture of contractual relations, inertia of enterprise managers to change the practice of business relations that have developed, the mentality of the Ukrainian owner "everything should be mine", the lack of legislative and regulatory acts to regulate partnerships in the process of outsourcing implementation. On the other hand, large agricultural holdings, through the creation of subsidiaries to optimize the use of resources, output and will continue to output non-core business processes. It is determined that in conditions of complex and branched economic activity, outsourcing becomes a tool that forms competitive advantages in managing the potential of the enterprise, and may have a positive or negative opinion of its implementation and use. It is also noted that outsourcing combines economic and managerial components and, unlike other forms of interaction, has fundamental differences from purchasing, and is not a contractual form of labor organization. Scientific research has led to the provision of outsourcing as a network structure, which consists of companies connected by outsourcing contracts and includes companies-customers and contractors, working together and sharing the processes, necessary to produce a finished product of a system integrator, which is the owner of a trademark.
Keywords: outsourcing, customer, executer, contract cooperation, management, potential.