bluuebunny/crossref_metadata_2025 huggingface dataset:
Posture Evaluation and Physical Therapy Intervention Using ISOFREE Medical Equipment, Adapted to Dentists – Case Study
Authors: Pop Nicolae Horațiu , Moholea Adina , Văidăhăzan Remus
Published: January 2021

ABSTRACT. Introduction: Dentistry is considered a profession with a high risk of developing musculoskeletal disorders, as a consequence of specific operations involving a high degree of concentration and precision, the whole organism being solicited in a multidirectional manner (Gopinadh et al., 2013). The objectives of the study are to evaluate the dentist’s posture with the help of IsoFree medical equipment and to develop an intervention program specific to postural disorders, most present in dentistry Methods: The research started on the 16th of November 2019 and ended on the 18th of May 2020 and included a case study of one subject. The protocol consisted of ten sessions of evaluation and intervention. The head, cervical and lumbar spine and foot were initially and finally evaluated using photometric measurements and the IsoFree equipment. The physical therapeutic intervention consisted of 19 exercises for each segment evaluated. Results: In the cervical spine, the CVA presents an improvement of 5O and the cranial angle (CA), has undergone an improvement from 26° to 23°, a decrease of 3O. In regard to the real time feedback evaluation with the IsoFree, a 5O improvement from the initial value of 5O was noted after physical therapeutic intervention. In the lumbar spine, the final evaluation on IsoFree reveals a 3O progress of the trunk, the final value being -1O. Using the standardized FPI evaluation, an initial score of +6 has been obtained as well as a final score of +4. In the initial bipodal evaluation with IsoFree, the average CoP X value is 1.88 mm and CoP Y value is 22.47 mm, while in the final evaluation the CoP values on the xOy axis are: 0,53 mm, respectively 13,74 mm. An increase in the values for both parameters of the stabilometry can be observedfrom the initial value of the ellipse surface area of 52.83 mm2 to 123.55 mm2, the final value. The perimeter has changed from 311.34 to 525.93 mm2. Conclusions: The evaluation using the IsoFree technology shows significant benefits while being in accordance with other methods of evaluation. The proposed physical therapeutic intervention has determined positive outcomes on the subject’s posture.
Conflict Management Within Transylvania College International School
Authors: Macra-Oșorhean Maria-Daniela , Morar Alexandru , Suciu George
Published: January 2021

ABSTRACT. The conflict has always been an inevitable progress and it existed since our earliest times whenever there was a desire to lead a group or even an empire. For this theme we took into account the fact that the term “conflict” has a negative connotation and it is often associated with concepts such as anger, aggressivity, opposition, although conflict doesn't necessarily need to be referred to as a negative experience. We must acknowledge the fact that if we experience conflicts in our lives, it means we are sincere, we express our visions, opinions, thoughts and feelings, and that, in this way, we can evolve and develop as humans. The objectives of the research within the international school Transylvania College Cluj-Napoca were to analyse the types of conflicts and what caused them within the organisation, the people who offered support to solve these conflicts and the number of conflicts each teacher had. For the research we used a survey where 37 teachers (males and females) replied to several questions in a google form at the end of the 2018 - 2019 academic year and where the responders had difficulties the researchers offered additional explanations by email or verbally. The study concluded that conflicts are not created because of the difference in objectives, but from the difference in how the parties involved want to achieve these objectives and the most common of the conflicts was definitely when people didn’t express clearly what they wanted or gave unclear instructions. Furthermore, a clear communication reduces the differences in perception and the probability of a conflict.
The Influence of Perceived Colours Over the Reaction Accuracy of Youth Tennis Players
Authors: Moca Cosmin Miha , Gherţoiu Dan Mihai
Published: January 2021

ABSTRACT. Introduction. Reaction is a purposeful voluntary response to an external stimulus. There is certain time period between application of external stimulus and appropriate motor response to the stimulus called the reaction time. Objectives. The aim of this paper was to determine if different colour contrasts affects the reaction time of young tennis players. Materials and Methods. The participants in this study were young tennis players (N = 10), 3 females and 7 males, with the ages between 12 to 13 years old. Results. There was a significant difference in the scores for white background (M=7.5, SD=1.51) and orange background (M=6, SD=0.81) conditions; t(9)=3.30, p = 0.009. Conclusion. Our study managed to show that a different kind of background colour can affect the reaction accuracy in identifying an object of different shape and colour than the background.
Digital Movement of Opinion Mobilization: SNA Study on #Dirumahaja Vs. #Pakaimasker
Authors: Prihantoro Edy , Rakhman Fajar Rizali , Ramadhani Rizky Wulan
Published: January 2021

This study examines the role of #PakaiMasker and #DirumahAja hashtags on Twitter on shaping the mobilization of digital opinion support, measuring the effectiveness of the comparison of a network, actors between hashtags, and digital opinions. The theory used was Digital Movement of Opinion by looking at the level of actors and systems. The method used in this research is a mixture combining quantitative and qualitative methods. Quantitatively, this research looks at the communication networks from the sample of 2,000 tweet data: 1000 tweet data #PakaiMasker with 259 actors and 334 and 1000 tweet data #DirumahAja with 359 actors and 283 relationships using netlytic and gephi. Meanwhile, qualitatively, the researchers analyzed text that described and explained social networks. The results showed #DirumahAja was more able creating mobilization compared to #PakaiMasker. The success of the #DirumahAja was due to its extensive network system that able to reach actors using Twitter in giving their opinions regarding health campaigns during Covid-19 pandemic.
Political Rhetoric of East Java’s Governor and Deputy Governor Candidates
Authors: Sujoko Anang
Published: January 2021

Public debate is one of the stages in a General Election determined by the Commission of Election (KPU) to present the vision, missions, ideas, and programs of prospective leaders to the public. Political rhetoric is a specific study on how political actors try to persuade or attract public voters’ sympathy. This study aimed to reveal Governor and Deputy Governor candidates’ rhetoric in the 2018 East Java Public Debate, using an interpretative qualitative research method with political rhetorical analysis from Finlayson. This study used documentation techniques of the broadcasted recording of Public Debate I, II, and III by TVRI Surabaya and JTV Surabaya for the data collection. The study results indicated that the two candidates for Governor and Deputy Governor of East Java in 2018 had their respective political rhetoric strategies in persuading prospective voters when the Public Debate took place, started from the context contestation; candidate character in rhetoric; contestation perception; and ideological contestation.
UJI DAYA HAMBAT EKSTRAK DAUN SEMBUKAN (Paederia foetida) TERHADAP Vibrio cholerae
Authors: Fer Hidayat Adelya , Selamet Duniaji Agus , Indri Hapsari Arihantana Ni Made
Published: January 2021

Sembukan leaf (Paederia foetida) is one of a tropical Asian plant that contains bioactive compounds and often used as functional foods. The aim of this research was to determine the concentration of flavonoid compounds sembukan leaf (Paederia foetida) as well as the concentration of inhibitory against the growth of Vibrio cholerae. This study uses an experimental design with 5 kinds concentrations : 20%, 40%, 60%, 80%, and 100%, with three replications. The analysis were repeated 3 times resulting in 15 experimental units. The data were presented in descriptive statistic in the form of tables and figures. The results showed that the sembukan leaf extract contained flavonoid compounds of 1.18%. The extract concentration of 80% exerted the highest inhibitory activity against V. cholerae classified as strong with a diameter zone inhibition of 19.60 mm. The sembukan leaf has percentage inhibition in the range of 15.36% - 64.86% with bacteriostatic category.
Validity of Barium Enema as Hirschsprung’s Disease Diagnostic Tools for Infant in Sanglah Hospital Denpasar
Authors: Darmajaya I Made , Subhawa I Ketut
Published: January 2021

Aim: To determine the validity (sensitivity, specificity, likelihood ratio) of barium enema as Hirschsprung's disease diagnostic tool in infants. Methods: This study was a diagnostic test of barium enema compared with postoperative histopathology examinations as the gold standard. The population were all patients with indigestion symptom be discovered at the pediatric surgical clinic of Sanglah Hospital Denpasar. The sampling method was consecutive sampling, satisfy inclusion criteria (< 12 months old, indicate classic symptoms of Hirschsprung’s disease). The total sample of the study was 52 patients. Sensitivity, specificity, positive and negative predictive value were analysed using cross-tabulation test of barium enema and postoperative histopathology. Results: A total of 52 patients were evaluated during the study period, mean of age was 3.31 months old, and boys:girls (75%:25%). Based on symptoms, 98.08% of patients were delayed release of meconium more than 24-48 hours and abdominal distention. Among all the patients reviewed, sensitivity, specificity, positive and negative predictive value of barium enema for diagnostic of Hirschsprung’s disease was 95.5%, 87.5%, 97.7%, and 77.8%. Conclusion: Barium enema can be used as an early diagnostic tool for infants suspected of Hirschsprung’s disease.
Identifikasi Prioritas Perbaikan pada Kualitas Produk Es Kopi Susu di Kovfee-Bali dengan Metode Quality Function Deployment (QFD)
Authors: Alfiana Fitria , Hartiati Amna , Yoga I Wayan Gede Sedana
Published: January 2021

The increasing competition of coffee shop makes entrepreneurs keep on improving the quality of their product in order to satisfy the consumers’ desire and need. One of the coffee shops in Denpasar named Kovfee with its flagship product that is milk coffee has not yet measured the consumer satisfaction with their iced milk coffee products. This study discusses the product attributes that are considered important by consumers, measures the level of consumer interest in the quality of coffee products, as well as the level of consumer satisfaction with the quality of milk coffee products in Kovfee coffee shop. The method used is the Quality Function Dep loyment (QFD) method. The research data were obtained from 91 survey respondents. The results of the questionnaire validity test of interest and satisfaction showed that there are 7 products attributes which are considered as important by consumers. The results of the reliability test calculations from the questionnaire of interests (0.715) and satisfaction (0.688) can be considered reliable. The highest value of the consumer interest is the taste attribute (3.92) which showed that the taste attribute is the most important need and desire for consumers. The lowest value of the customer satisfaction is the aftertaste attribute (2.76) with the highest IR (1.45) that indicates Kovfee coffee shop needs to provide and improve product quality in the aftertaste attribute.

Keywords: iced milk coffee, product quality, customer satisfaction, quality function deployment (QFD)
Analisis Pengaruh Beban Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan Pada PT. Ital Fran’s Multindo Food Industries Cabang Bali
Authors: Sinaga Intan Krisdayanti , Wiranatha Agung Suryawan , Yoga I Wayan Gede Sedana
Published: January 2021

The objective of this research was to study the relationship between workload and working environment on employee performance at PT. Ital Fran’s Multindo Food Industries subdivision Bali. The methods of data collection on this research were  interviews, dissemination of questionnaires and library studies through literature review. Independent variables in this study were the workload (X1) and working environment (X2). Dependent variable was employee performance (Y), and for  intervening variable was employee loyalty (Z). The results showed that workload had no significant effect on employee performance. Meanwhile, the working environment and employee loyalty had positive and significant influences on employee performance. The influence of workload and working environment on employee performance through loyalty was 48% while the remaining 62%  was influenced by other factors or error values.

Keywords: Workload, working environment, employee performance, path analysis
Analisis Perencanaan Sumber Daya Manusia di PT Aerofood Acs Unit Denpasar
Authors: Danella Sangiang Ruth , Satriawan I Ketut , Sadyasmara Cokorda Anom Bayu
Published: January 2021

The role of human resource management is the main key of transformation the management of a company to gain a competitive advantage. The purposes of this research were to analyze the condition and the demand and supply of human resources for the next two years at PT Aerofood ACS Denpasar unit. The methods used to analyze human resource demand data were Trend Analysis and Delphi technique along with the inventory skill to analyze the human resource supply data. Trend analysis method used to increases the demand for human resource for the next two years, while the Delphi technique used to sees the condition of the company for the last 4 years. The inventory skill method used to analyze the offering position for internal and external employees for the next two years. The condition of human resource in the company during for the latest year is good, because the percentage of employee turnover is 0.57 percent and the employee retention rate is 99.43 percent. The percentage of absence level for back office employees was only 7.07 percent and 8.46 percent for operational employees. The projection result of human resource demands for the next two years, there will be a reduction in the number of permanent workers by 17 people in the first year and a further reduction of 34 employees in the second year, this is due to the absence of permanent employment designation for the last four years. The contract employees have decreased 17 employees at the first year due to force majeure and an increase of 55 people in the second year when the amount of production is normal, especially for operational workforce. Outsourcing labor and daily workers are not needed in the first year but will likely be needed further.

Keywords: Aerofood ACS, human resource, trend analysis, Delphi technique, skill inventory
Beda Bahasa dan Berbahasa : Kajian Kepustakaan
Authors: Henra Dwikarmawan Sudipa Made
Published: January 2021

‘Anda bisa bahasa Jepang? Atau apakah  Anda bisa berbahasa Jepang? demikian sering kita dengar dalam percakapan sehari-hari yang nampaknya tidak menimbulkan salah pengertian. Tentu bahasa dan berbahasa,  secara linguistik memiliki uraian dan telaah berbeda. Tujuan artikel ini adalah ingin mendiskusikan perbedaan antara bahasa  dan berbahasa  berdasarkan tinjauan dari  beberapa sumber-pustaka.  Dalam bahasa Jepang Pengetahuan Bahasa  terdiri atas : oninron ‘fonologi’, keitarion ‘morfologi’, tougoron ‘sintaksis’ dan imiron ‘semantik’. Keterampilan berbahasa ada empat yakni : choukai ‘menyimak’, kaiwa ‘berbicara’, dokkai ‘membaca’ dan hyouki ’menulis’. Baik  pengetahuan maupun  keterampilan ini  saling melengkapi untuk mewujudkan fungsi bahasa bagi kemartabatan umat manusia. Tanpa pengetahuan dan keterampilan berbahasa  yang menaati kaidah, keselarasan komunikasi manusia pasti   terganggu.
Makna Sapaan pada Penggunaan Negirai Kotoba: Cerminan Ragam Bahasa Jepang
Authors: Andry Anita Dewi Ni Made , Damayanti Silvia
Published: January 2021

Negirai kotoba merupakan ungkapan yang cukup sering digunakan oleh masyarakat Jepang dalam kehidupan sehari-hari, baik secara formal maupun informal. Ungkapan yang termasuk dalam negirai kotoba diantaranya adalah gokurou (san/sama) dan otsukare (san/sama). Negirai kotoba dapat didefinisikan sebagai ungkapan apresiasi atau terima kasih atas kerja keras/usaha/upaya yang telah dilakukan seseorang (mitra tutur). Kedua ungkapan tersebut banyak ditemukan dalam dunia kerja khususnya di perusahaan atau perkantoran di Jepang. Penggunaan kedua ungkapan tersebut cukup beragam dan cukup banyak dipengaruhi oleh beberapa faktor seperti status sosial dan kedekatan hubungan antar partisipan. Salah satu hal yang berkaitan dengan penggunaan negirai kotoba ini adalah bentuk sapaan yang digunakan oleh partisipan. Konteks sosial mendasari penggunaan bentuk sapaan tersebut sehingga partisipan dapat menentukan negirai kotoba yang digunakan dalam tuturan. Drama yang digunakan sebagai data adalah drama berbahasa Jepang yang berjudul Natsuko Kira yang ditanyangkan pada tahun 2016. Drama ini bergenre wanita karir yang menghadapi berbagai masalah dalam pekerjaan maupun kehidupan rumah tangganya.
Stages of Tourism Economy Penetration and the Phenomenon of Overtourism on Caribbean Islands
Authors: Jasinski Michal
Published: January 2021

The purpose of the article is to determine the degree of tourism penetration on 30 island countries and dependencies of the Caribbean region. This tourism penetration is perceived as part of research in two dimensions: economic and socio-spatial. As a result of adopting such a perspective, stages of tourism penetration were determined using two indicators constructed for the research. The Tourism Economic Impact Index (TEI) measured the economic dimension, while the second indicator was the Tourist Socio-spatial Impact Index (TSI). Determining the degree of tourism penetration on these two dimensions was to identify those areas most exposed to economic threats resulting from ‘tourism monoculture’ (the final penetration phase of a tourism economy) and, as defined to discuss overtourism, the risks arising from too many inbound visitors at the same time. The research revealed that Caribbean dependent territories show the tendency to the highest penetration in both dimensions. Further analysis was made into the economic assessment of the phenomenon of ‘tourism monoculture’ and the dangers of this extreme form of export-oriented specialisation in the context of socio-economic development. Despite presenting positive premises, the phenomenon was critically assessed.
Evaluation of Selected Components of Standard of Living and Quality of life within a Polish Diaspora: the Example of the Greater Toronto Area
Authors: Ziółkowska-Weiss Kamila
Published: January 2021

The main goal of the article is to describe selected components of standard of living and quality of life within the Polish diaspora of the Greater Toronto Area which includes four districts: Halton, Peel, York and Durham. An author-composed model of mutually affecting objective factors (standard of living) and subjective factors (quality of life) will be presented in the paper. Individual factors (demographic, social, cultural, economic, legal, educational, geographical, and health-related) included in the field research among respondents and based on assigned indices influencing the quality of life in the Polish diaspora of the Greater Toronto Area, will be presented. The evaluation of satisfaction with areas of life selected by the Canadian Polish diaspora will be discussed, as well as their evaluation of standard of living in the Greater Toronto Area, such as Polish schools, parishes, travel agencies, and non-governmental organisations (such as the Song and Dance Ensemble or scouting). Their evaluation of whether their needs were met and accessibility to selected components of the city will also be analysed. Data correlating the length of time respondents have lived in Toronto, and a general evaluation of the quality of life will be presented.
Planowanie rozwoju usługowego produktu turystyki wędkarskiej w oparciu o posiadane walory endogeniczne. Przykład powiatu szczecineckiego
Authors: Szostak Daniel
Published: January 2021

Artykuł zawiera przegląd zagadnień dotyczących planowania rozwoju lokalnej przestrzeni usługowej, ze szczególnym uwzględnieniem implementacji usług turystycznych oraz lokalnego turystycznego produktu wędkarskiego w oparciu o posiadane lokalne zasoby endogeniczne, w szczególności wodne, głównie w postaci jezior i rzek. Badaniem objęto obszar powiatu szczecineckiego znajdującego się w województwie zachodniopomorskim. W artykule zastosowano następujące metody badawcze: ankietowa, opisowa, zogniskowane wywiady grupowe oraz przeprowadzono analizę dokumentów strategicznych i przygotowano analizę SWOT. W artykule wskazano istotne elementy, które wyróżniają powiat szczecinecki jako obszar wędkarski, przeprowadzono inwentaryzację zasobów wodnych oraz wskazano najważniejsze bariery rozwoju tego typu produktów usługowych. Badania prowadzone w powiecie szczecineckim wykazały, że jest to obszar predestynowany do rozwoju tego typu produktów turystycznych, jednakże wymagane jest wyraźne zaangażowanie instytucjonalne władz powiatowych, poszczególnych gmin oraz organizacji powiatowych. Dzięki posiadanym zasobom endogenicznym powiaty tego typu mogą z powodzeniem realizować funkcję usługową w dziedzinie turystyki. Badania przeprowadzone na potrzeby niniejszego artykułu są uzupełnieniem podobnych badań prowadzonych w związku z rozwojem turystyki w innych gminach i powiatach województwa zachodniopomorskiego.
Zmiany w ruchu turystycznym w wybranych miastach dziedzictwa kulturowego państw Grupy Wyszehradzkiej (V4)
Authors: Tracz Mariola , Bajgier-Kowalska Małgorzata
Published: January 2021

Kraje Europy Środkowej od lat dziewięćdziesiątych XX wieku są jednym z rozwijających się regionów turystycznych w Europie. Turystyka dla wielu miast tego regionu jest ważnym czynnikiem rozwoju społecznego i gospodarczego. Celem podjętego studium było ukazanie zmian w ruchu turystycznym, infrastrukturze turystycznej oraz profilu turysty odwiedzającego miasta państw Grupy Wyszehradzkiej (V4). Analizę przeprowadzono dla stolic państw (Bratysława, Budapeszt, Praga, Warszawa) oraz miast, których znaczenie turystyczne wzrosło w ostatnich latach (Kraków, Brno, Koszyce, Debreczyn). W analizie wykorzystano powszechnie stosowane wskaźniki intensywności ruchu turystycznego. W celu uchwycenia zmian badania przeprowadzono dla dwóch okresów – 2010 i 2018. W pracy wykorzystano dane statystyczne zaczerpnięte z krajowych i lokalnych baz danych. Badania wykazały wzrost liczby turystów we wszystkich analizowanych miastach. W przypadku miast stołecznych najwyższy wzrost liczby turystów był w Bratysławie (94%) i Budapeszcie (72%). W miastach niebędących stolicami najwyższa dynamika wzrostu ruchu turystycznego wystąpiła w Debreczynie (200%) i Koszycach (100%). W miastach tych na wzrost liczby turystów wpływ miał przede wszystkim napływ turystów krajowych. Obliczone wskaźniki intensywności ruchu turystycznego potwierdziły znaczącą pozycję Pragi, Budapesztu i Krakowa w ruchu turystycznym krajów Grupy V4. Wartości wskaźnika Baretje’a i Deferta wskazują, że w żadnym z analizowanych miast turystyka nie ma dominującej funkcji.
Ocena atrakcyjności centrów handlowych dla młodych konsumentów – zastosowanie modelowania strukturalnego
Authors: Szymańska Anna Irena , Płaziak Monika
Published: January 2021

Zasadniczym celem niniejszego artykułu była identyfikacja kluczowych determinant zachowań młodych konsumentów w zakresie wyboru centrów handlowych jako miejsc korzystania z oferty handlowo-usługowej. Identyfikacja ta oparta była na analizie dostępnej literatury przedmiotu oraz weryfikacji siły oddziaływania wybranych determinant na określone zachowania konsumentów. W artykule postawiono cztery hipotezy badawcze, a także zaproponowano model teoretyczny, który następnie poddano weryfikacji z wykorzystaniem modelowania strukturalnego (SEM). Opracowany model poddano również analizie w zakresie poziomu rzetelności oraz dobroci dopasowania. W oparciu o przeprowadzone analizy statystyczne stwierdzono, że zmodyfikowany model równań strukturalnych posiadał wszystkie współczynniki istotne statystycznie, co pozwoliło uznać go za względnie satysfakcjonujący. Umożliwiło to pozytywne zweryfikowanie trzech spośród czterech hipotez badawczych. W efekcie zastosowanego modelowania strukturalnego zaobserwowano istotne statystycznie relacje między wyszczególnionymi grupami czynników, takimi jak: czynniki personalne, specyfika centrum handlowego i czynniki sytuacyjne, a odwiedzaniem centrum handlowego przez młodych konsumentów. Co więcej, w opinii respondentów specyfika centrum handlowego i czynniki sytuacyjne charakteryzowały się znacząco większą siłą oddziaływania na badane zachowania niż czynniki personale. W modelowaniu wykorzystano dane pozyskane w ramach badań empirycznych przeprowadzonych na grupie 550 respondentów.
Determinants and prospects for the development of the Polish yacht industry
Authors: Czapliński Paweł
Published: January 2021

The growing position of the Polish yacht industry in international markets is the result of many years of innovative activity by enterprises in terms of product, process, organisation and marketing. The competitive advantage achieved has led to a gradual increase in domestic production, in the number of entities involved in construction, as well as in the production and sales of yachting equipment. The following study aims to define the determinants and prospects for the development of the Polish yacht industry against a background of market processes and socio-cultural phenomena. With further exploitation of the market niche, Polish producers can be competitive in international markets thanks to material, technology, design, project, organisation and marketing innovativeness. Having good brands, no need for relocation of production, a favourable price-quality ratio, but above all, the quality and quantity of the products allow for optimism concerning the production and sales of yachts in the future. It is also indicated by demand, including an increasing domestic component which significantly exceeds supply. Its fundamental determinant is the growing wealth level and the fashion for spending free time on the water, and this includes the fashion forwater houses.
Industry in seaports in Poland
Authors: Bocheński Tadeusz
Published: January 2021

The study aims to classify port cities in Poland in terms of the development of their industrial functions and those in their immediate surroundings. Industrial plants currently operating in the vicinity of seaports were identified in the area where the port and its industrial districts have developed. Data on the volume of transhipments in individual ports, the number of manufacturing entities in gminas, including ports themselves, and on employment in industry in powiats where seaports are located, were used. The research includes both the industry directly related to the maritime economy, including shipbuilding and fish processing, as well as industrial enterprises located there for economic reasons following classical location theories. Seaports in Poland, due to the level of industrial development, can be divided into four groups: with a developed and diverse industry (Gdańsk and Szczecin), with one sector dominating (Gdynia, Police, Elbląg), with a small shipbuilding industry and factories operating for the needs of fisheries (Świnoujście, Kołobrzeg, Władysławowo, Ustka, Łeba), without any developed industry (others).
Socio-economic conditions as a factor of revealing cities’ marketing potential
Authors: Vikhoreva Mariya , Jakobson Anatol
Published: January 2021

The object of the study are the socio-economic conditions of cities as the basis of marketing potential. The purpose of the study is to identify the role of socio-economic conditions in revealing the marketing potential of cities. The main methods used for the study are matching, comparison, ranking. Our conclusion is that socio-economic conditions cannot always be perceived as the basis for revealing the marketing potential of a city, which is proved by independent studies of the authors, as well as by the analysis of data obtained in the course of other studies. It was possible to establish that socio-economic conditions do not guarantee permanent population growth for cities: the affordability of a basic set of goods and services, a competitive level of income, the availability of higher education institutions and the saturation with health and cultural facilities are not necessarily highly rated by real and potential local residents. This allows us to speak about the need for marketing efforts to attract consumers of a territorial product (socio-economic conditions of a city), it is not enough to have any advantages – it is important to be able to draw attention to them, to ensure the formation of the necessary attitudes regarding the socio-economic conditions of life in cities. Therefore, we are speaking about the need to take into account the nature of consumer demand for the socio-economic conditions of cities and the use of the appropriate type of marketing. The authors have examined a number of examples of applying city types of marketing, such as conversion, incentive, supportive, synchromarketing, remarketing and demarketing.
Czynniki warunkujące atrakcyjność dokonywania zakupów na placach targowych Krakowa
Authors: Płaziak Monika , Szymańska Anna Irena
Published: January 2021

Artykuł prezentuje diagnozę preferencji konsumentów w zakresie najczęściej wybieranych miejsc dokonywania zakupów, skategoryzowanych według form prowadzonego handlu. Wskazano w nim również czynniki warunkujące decyzje o wyborze placu targowego na miejsce dokonywania zakupów. W tym celu przeprowadzono badania bezpośrednie z wykorzystaniem kwestionariusza wywiadu, które objęły swoim zasięgiem 22 place targowe zlokalizowane w obszarze granic administracyjnych miasta Krakowa. Badania prowadzone były w wyznaczonych punktach miasta – powszechnie uczęszczanych oraz charakteryzujących się znaczną bliskością położenia względem badanych targowisk. W badaniach uczestniczyło 502 respondentów, w przeważającej części będących mieszkańcami Krakowa. Uzyskane wyniki badań pozwalają domniemywać, że głównymi przesłankami towarzyszącymi zakupom na placach targowych są: aspekt zdrowotny (megatrend w zachowaniach konsumentów polegający na coraz większej koncentracji na zdrowym odżywianiu) i aspekt ekonomiczny. Klienci placów targowych szukają produktów świeżych, zdrowych i niewytwarzanych hurtowo, a także tanich.
Wykorzystanie podstawowych funkcji Internetu w przyciąganiu gości przez gestorów polskich schronisk górskich
Authors: Żemła Michał
Published: January 2021

Prowadzenie schroniska górskiego jest specyficzną formą przedsiębiorczości, co przejawia się na wielu płaszczyznach. Jedną z nich jest relatywna trudność w wykorzystaniu nowych środków komunikacji z potencjalnymi klientami. Obiekty te w Polsce, często podupadłe w okresie przemian ustrojowych, obecnie zmuszone są do definiowania na nowo swojej roli na rynku turystycznym, a także aktywnego poszukiwania nowych segmentów gości. Celem badań jest ocena stopnia wykorzystania Internetu w komunikacji z potencjalnymi klientami przez gestorów polskich schronisk górskich. Dla realizacji celu analizie poddano strony internetowe wszystkich polskich schronisk górskich, a także rozesłano ankiety do gestorów schronisk oraz przeprowadzono badania techniką mystery shopping, wysyłając wiadomości e-mail na adresy podane na przeanalizowanych witrynach. Wyniki badań pokazują, że gestorzy polskich schronisk próbują wykorzystać Internet w swoich działaniach promocyjnych, jednak są to jeszcze działania nieskoordynowane, mocno przypadkowe i stosunkowo rzadkie. Wprawdzie niemal wszystkie polskie schroniska mają swoje witryny internetowe, jednak problemem pozostaje brak wersji obcojęzycznych. Gestorzy nie przykładają też istotnej wagi do działań promocyjnych z wykorzystaniem Internetu, a przesyłanie zwrotnych informacji dotyczących rezerwacji i pytań otrzymywanych drogą internetową okazuje się znacznie poniżej oczekiwań
Efficiently-manged Cloudly-Secured Mobile User Data Sharing Code Implementation
Authors: Naeem Th. Yousir  , Sami Hasan
Published: January 2021

Increasing Mobile Device on Cloud Technology will dominate the various industries. Cloud has different data storage and data protecting techniques that based on Data User (DU) and industry’s needs. In this paper, an efficient way of managing user data sharing via Mobile Agent (MA) also called Mobile Proxy (MP) is proposed. The role of Mobile Agent Authorize User to collect the data from Cloud like Proxy and supply data to another Client due to this missing of cloud data is not possible. Instead of access data for all clients, the proxy hold required data and share the customer because of this network reliability, Network Bandwidth, User Congestion, Data Security. Also, this proposed scheme have more functionality like Cloud Authentication, Data Owner (DO) Sending files to Cloud, Sending password, Send Mail and Send SMS. Suppose Data Users need to communicate and share information on Cloud with the help of Mobile Agent only. So, Data Users may be assured that whatever resource required in the cloud with the documents on their Mobile Agent in the office
Network Authentication Protocol Based on Secure Biometric NIDN
Authors: Muntasser S. Falih  , Fatima B. Ibrahim  , Mahmood K. Ibrahem
Published: January 2021

In this paper an authentication based finger print biometric system is proposed with personal identity information of name and birthday. A generation of National Identification Number (NIDN) is proposed in merging of finger print features and the personal identity information to generate the Quick Response code (QR) image that used in access system. In this paper two approaches are dependent, traditional authentication and strong identification with QR and NIDN information. The system shows accuracy of 96.153% with threshold value of 50. The accuracy reaches to 100% when the threshold value goes under 50.
Sustainable Empowerment as a Tool to Activate Brownfield
Authors: Mays K. Hamdan  , Shaimaa Hameed
Published: January 2021

The redevelopment of brownfields participate to sustainable urban development, it can make cities more valuable worth for community and more attractive for companies to settle down their projects through investment, and it can help to reduce expenditures for the construction of infrastructures and other services. Recent studies in brownfield redevelopment and investment have shown great interest in urban planning studies because of their negative effects on cities, they promoted sprawl, pollution, social and economic problems. There is a general agreement among researchers and experts that brownfield sites can be reused as green spaces, commerce centers, and residential projects. To promote sustainable urban development the role of the community must be strengthened and enabled to participate in the development process. The partnership between stakeholders such as community development organizations and investors are critical to promoting both communications and build confidence, which are important elements to a sustainable redevelopment program. The paper Highlights the role of community participation including society, public-private sector and local organization in activating brownfield projects through analysis several projects, from this analysis we point out that most of the brownfield project need huge corporation between community and public and private sector in addition to various disciplines such as urban planning, policy management and economic and environment aspect
Modelization of the Personal Learning Environment in the Moroccan Higher Education
Authors: Chrifi Ibtissam  , Tace Elmostafa  , Radid Mohamed  , Yazza Younes
Published: January 2021

Any research focusing on the teaching-learning process must focus on the learner, by mobilizing the various devices to facilitate and optimize learning. In this context, we introduce the integration of educational technologies into a personal learning environment (PLE). The PLE has significant potential for learning; namely self-construction and self-management of knowledge. According to Attwel (2007b), the development and improvement of PLE will lead to drastic changes in the way we use educational technology, as well as in the organization and ethics of education. With the present contribution, we try to modelize the PLE of students within institutions of higher education in Morocco. Based on data from a questionnaire put online using google forms, we have found that digital devices are ubiquitous in the daily lives of learners, but their practices are limited to distracting uses, and that the institutional framework remains more basic to manage their learning. The purpose of this study is to develop learning autonomy and to improve the way of using technologies through our student’s conception of the PLE.
Influence of music on the emotions perceived in the students of secondary and baccalaureate education | Influencia de la música en las emociones percibidas en el alumnado de educación secundaria y bachillerato
Authors: Blasco José Salvador , Calatrava Aguilar Claudia
Published: January 2021

ResumenEl presente trabajo estudia la influencia que la música ejerce sobre las emociones en alumnado perteneciente a la etapa de Educación Secundaria Obligatoria y Bachillerato. Para ello, se realiza un diseño cuasiexperimental en el que se expone a 104 alumnos de un instituto público del área metropolitana de Valencia a una audición musical y se mide con el test PANAS el cambio en sus emociones. Se pretende demostrar que la música es una herramienta válida para la mejora emocional del alumnado, así como reforzar la importancia de esta materia en el currículo. Esta investigación nace debido a la falta de presencia del factor emocional en las aulas y se fundamenta en los estudios realizados por gran cantidad de autores que certifican la importancia que poseen las emociones en la vida diaria, así como los posibles beneficios que éstas ofrecen en la vida académica del alumnado.AbstractThis paper studies the influence that music exerts on emotions in students belonging to the stage of Compulsory Secondary Education and Baccalaureate classroom. For this, a quasi-experimental design is carried out in which 104 students from a public institute of the metropolitan area of Valencia are exposed to a musical audition and the change in their emotions is measured with the PANAS test. It is intended to demonstrate that music is a valid tool for the emotional improvement of students, as well as reinforcing the importance of this subject in the curriculum. This research was born due to the lack of presence of the emotional factor in the classrooms and is based on studies carried out by a large number of authors who certify the importance of emotions in daily life, as well as the possible benefits they offer in the student academic life.
Improvement of healthy lifestyles and quality of life in a learning community through community health education programmes | Mejora de hábitos de vida saludable y calidad de vida en una comunidad de aprendizaje a través de programas de educación comunitaria sobre salud
Authors: Domínguez Rodríguez Francisco Javier , Dueñas Fuentes José Raúl , Palomares Ruiz Ascensión
Published: January 2021

ResumenEn Andalucía se han venido desarrollando durante los últimos años experiencias participativas llevadas a cabo por centros configurados como Comunidades de Aprendizaje que van consiguiendo, paulatinamente, transformar la realidad socioeducativa de la escuela y su entorno, movilizando la aportación cultural y educativa de muchas personas implicadas en la mejora de la educación. En este artículo se mostrará si a través de dichas aportaciones, y llevando a cabo programas de educación comunitaria sobre salud, mejora la calidad de vida de un centro transformado en comunidad de aprendizaje, donde el 84% del alumnado es de etnia gitana, durante el curso 2018/19. La metodología de investigación utilizada responde al enfoque comunicativo crítico, buscando la descripción y/o interpretación de la realidad, y además pretende ayudar a transformar esa realidad. Dicha metodología está basada en el diálogo igualitario entre la comunidad científica y las personas cuya realidad sea objeto de investigación. A través de las entrevistas en profundidad de orientación comunicativa y los grupos de discusión comunicativos se vislumbrará que el alumnado ha mejorado sus hábitos de vida saludables, manifestándose también que lo aprendido en la escuela se encuentra, a menudo, en conflicto con lo que adquieren en su entorno familiar.AbstractOver the last years, participative experiences carried out by educational centres set as Learning Communities have been developed in Andalusia. Those communities are gradually making the socio-educational reality of schools and their environments be transformed through the promotion of cultural and educational contributions from many people involved in the improvement of education. This article will show if the living standards of an educational centre that was transformed into a learning community and where 84% of its students are of gypsy origin improved thanks to the aforementioned contributions and the implementation of community health education programmes during academic year 2018-2019. The research methodology is based on the critical communicative approach in an attempt to find a description and/or interpretation of reality. It also aims to help transform that reality. This methodology relies on the egalitarian dialogue between the scientific community and the people whose reality is subject to study. Throughout the in-depth interviews of communicative nature and the discussion groups, it will be revealed that students have improved their healthy lifestyles, and also that what they learn at school often comes into conflict with what their get from home.
Wybrane właściwości miodu szczególnie przydatne w kosmetologii
Authors: Dubiago Gabriela , Nowak Anna , Klimowicz Adam
Published: January 2021

Honey is produced by bees (Apis mellifera) from flower nectar and insect secretions. Like other bee products it is used as an adjuvant for treatment of many diseases. It also finds its uses for producing cosmetics. The main components of honey include carbohydrates, which represent approximately 80% of the dry matter, and water. Monosaccharides, mainly fructose and glucose, constitute approximately 70% of the sugars, whilst the remaining saccharides are disaccharides and oligosaccharides. Moreover, honey consists vitamins, minerals, polyphenols, amino acids and enzymes. Beneficial effect of natural honey on human health has been known for a long time because of its biological and therapeutic properties. It is used to treat some cardiovascular and gastrointestinal diseases. Among the best-known properties of honey are its antibacterial, antifungal, antiviral and anti-inflammatory activities. Important is also its antioxidant activity, which could be useful for producing anti-aging cosmetics.
Skład chemiczny etanolowego ekstraktu z propolisu i jego aktywność biologiczna wobec grzybów pleśniowych
Authors: Woźniak Magdalena , Kwaśniewska-Sip Patrycja , Babicka Marta , Waśkiewicz Agnieszka , Cofta Grzegorz , Kędzia Bogdan , Ratajczak Izabela
Published: January 2021

Introduction. Propolis is a natural material whose extracts indicate numerous biological activities, including antifungal, antibacterial, antioxidant and anticancer. Phenolic compounds (flavonoids as well as phenolic acids and their esters) are one of the most frequently mentioned group of propolis components responsible for the biological activity of propolis extracts. Another group of components identified in propolis is elements, including macro- and microelements as well as heavy metals. Aim. The aim of the study was to determine the biological activity of the ethanolic propolis extract originated form Warmian-Masurian Voivodeship against moulds and to analyze concentration of selected flavonoids and elements present in the extract. Material and methods. The biological activity of the propolis extract obtained from a raw propolis originated from Warmian-Masurian Voivodeship against moulds was determined by dilution in nutrient solution. The content of selected flavonoids (apigenin, pinocembrin, kaempferol and galangin) in the propolis extract was determined using ultra-performance liquid chromatography photodiode array detection tandem mass spectrometric method. The concentration of elements in the propolis extract was analyzed by flame atomic absorption spectrometry. Results. The propolis extract was characterized by activity against all tested fungal strains. It showed the highest activity towards Chaetomium globosum and Penicillium cyclopium. Among analyzed flavonoids, the highest concentration in the propolis extract was determined for pinocembrin. In addition, high concentrations of Na, Mg, K, Ca and Fe were found in the propolis extract, and no toxic heavy metals were found. Conclusions. The ethanolic propolis extract of national origin shows biological activity against tested moulds and it is a valuable source of flavonoids, as well as macro- and microelements.
Endoscopic and histologic findings in patients referred for endoscopy by general practitioners in 2008-2013
Authors: Budrewicz Katarzyna
Published: January 2021

Introduction. Patients with gastroesophageal reflux disease who did not improve with proton pomp inhibitors are at risk of serious diseases and should undergo endoscopy. Aim. The aim of the study was to present endoscopic and histopathologic findings in the esophagus in patients referred by a general practitioners to the Department of Gastrointestinal and General Surgery, Wroclaw Medical University in years 2008-2013 with initial diagnosis of GERD, in which the family doctor did not achieve the expected results of the empirical treatment with proton pump inhibitors. Material and methods. The clinical material included 122 patients (51 women and 71 men) aged 55.8 ± 14.1 referred for endoscopy by their general practitioners because of a lack of improvement after empirical treatment. Retrospective analysis of the endoscopic and histologic finding was performed. Results. The most prevalent diagnosis was hernia hiatus oesophagi (n = 41; 33.6%) and the least Barrett’s esophagus (n = 6; 4.9%). In men the most prevalent diagnosis was adenocarcinoma (n = 22; 31.0%) and in women hiatal hernia (n = 24; 47.1%). Near 60% patients were found to have histopathologic abnormalities. The most common finding was oesophageal cancer (n = 22; 18.0%) and the least dysplasia (n = 7; 5.7%). In men the most prevalent diagnosis was adenocarcinoma (n = 21; 29.6%) and in women esophagitis (n = 8; 11.3%) and Barrett’s esophagus (n = 8; 11.3%). Conclusions. 1. Near one quarter of patients with ineffective GERD symptoms treatment, who were referred for endoscopy by family practitioners, has serious endoscopic and histologic diagnosis. 2. Male gender and age above 52 years are risk factors for esophageal adenocarcinoma. 3. GERD complications are more common in men and benign complications prevail among women.