bluuebunny/crossref_metadata_2025 huggingface dataset:
An ISO 27001 compliance project for a cyber security service team
Authors: Cissé Moh
Published: July 2024

The ISO 270011 standard from the ISO/IEC 27000 family is a well-known reference framework for information security management. It defines and details controls and processes required for compliance with security practices. It provides companies with guidance and tools to adequately protect their technological environment and their information against security breaches, thereby simultaneously increasing the trust of their customers. Being ISO 27001 compliant provides a real competitive advantage and is even a requirement for some RFP tenders. Being ISO 27001 compliant or other equivalent governance frameworks, such as COBIT,2 is not a luxury for certain companies, especially those offering cyber security services. This framework has become a must to work with certain companies who have specific regulatory and legal constraints, such as PCI and SOX for banking environments, SOC I & II or NERC for companies operating in operational technology (OT) (SCADA/ICS) environments in North America. This paper puts forth a practical use case inspired by a real project initiated to reinforce the security governance framework of a major IT company offering cyber security (Bell Multi Services [Bell MS]) to financial firms and OT (SCADA/ICS) companies. To avoid advertising or unintentionally revealing confidential information, some information which is too specific and not relevant to this paper has been removed. The security and compliance programme executed for this company will be identified by a fictive name: SecurePhoenix programme. The objective of this programme was clearly to enhance the level of security services (risk management, logging and monitoring management, incident management, vulnerability management, identity and access management, etc.) offered by Bell Canada3 Multi Services security team for multi clients (here referred to by the fictive name Bell Security Operational Center [Bell SOC]). A year after SecurePhoenix launched all projects, the triad parameters (budget, time, quality) were all in the red. Bell Canada — or, more specifically, Bell MS — therefore hired the current author’s company, project management, audit and cyber security expertise to bring it the programme back on track.
Utilisation of open spaces: A case study of Phaya Thai district, Bangkok
Authors: Thu Huong Le Thi , Thi Kieu Le
Published: July 2024

Phaya Thai is an inner-city district of Bangkok, Thailand, which has quite high mixed-use density and overall fair development. These advantages have attracted many people to live and work there, which increases multi-aspect demands, including on green and open spaces. Therefore, appropriate solutions for increasing these spaces are needed. Among several approaches, utilisation of existing spaces is highly recommended for Phaya Thai district due to its lack of available land for new development. This paper explores the existing open spaces in the district and identifies opportunities for utilising them to increase the greenery or improve their use. Mainly by mapping and observation, the physical attributes of existing spaces are investigated. Based on that, development concepts are proposed through 2D and 3D visualisation. These can be used as a reference for future revitalisation or development of the district, as well as for other areas with similar features, for which further feasibility studies are needed to identify the physical and socio-economic characteristics of specific locations.
Active Directory security: Why we fail and what auditors miss
Authors: Cortes Sylvain
Published: July 2024

The task of a security auditor is not an easy one. Organisations depend heavily on regular audits to analyse and evaluate the risks related to their IT assets. Unfortunately, traditional auditing methods do not adequately assess the latent risks present in Active Directory (AD). This paper will help readers understand the specific challenges and pitfalls associated with auditing AD and to adapt the method to avoid a false sense of security. It concludes that it is critical to maximise auditing assignments to obtain a clear and precise view of the important remediation tasks to come.
First things first: Analysing predecessor programmes to glean insights about Medicare’s primary care first programme
Authors: Staloff Jonathan , Marcotte Leah M. , Liao Joshua M.
Published: July 2024

In 2021, the Centers for Medicare and Medicaid Services plans to launch Primary Care First (PCF), a fee-for-service population-based primary care payment model that will engage primary care practices to assume accountability for the cost and quality of care for aligned beneficiaries. In terms of programme design, PCF progresses from several proposed or implemented predecessor payment models. Organisations considering PCF participation should be aware of how PCF compares to its predecessors and the operational insights that can be drawn from important similarities and differences. This paper addresses these issues by reviewing PCF design, summarising the design and available data from PCF predecessors, and using comparisons to discuss potential implications for PCF performance, including those related to risk adjustment, care management across patient populations, acute care utilisation management, data analytics and accounting and revenue cycle management systems.
Is emergency management an integrated element of business continuity management? A case study with security professionals in Western Australia
Authors: Frohde Kenny , Brooks David J.
Published: July 2024

Emergency management (EM) and business continuity management (BCM) frameworks incorporate various strategic and operational measures. Defined within a number of national and international standards and guidelines, such concepts may be integrated within one another to provide increased resilience to disruptive events. Nevertheless, there is a degree of dispute regarding concept integration among security and EM professionals and bodies of knowledge. In line with cognitive psychology exemplar-based concepts, such disputes may be associated with a lack of precision in communality in the approach to EM and BCM. This paper presents a two-stage study, where stage 1 critiqued national and international literature and stage 2 applied semi-structured interviews with security managers in Western Australia. Findings indicate the existence of contradictory views on EM and its integration within BCM. As such, this study concludes that EM is considered a vital component of BCM by the majority of security managers. However, there is broader dispute regarding its degree of integration. Understanding the underpinnings of such disputes will aid in raising the standards and application of professionalism within security, EM and BCM domains, supporting clarification and definition of professional boundaries.
Rethinking masterplanning: A case study of Ramallah city, Palestine
Authors: Thawaba Salem , Natour Meran
Published: July 2024

Conventional masterplanning (Euclidean) proved to be a failure in the case of Ramallah. The planning process for Ramallah city could not cope with the rapid urban growth in a sustainable way. Ramallah faces increasing urban sprawl, scattered neighbourhoods on the outskirts of the city and vehicular congestion. This study introduces a new approach within the complex context of geopolitical constraints and obsolete planning regulations through rethinking masterplanning. In this study, spatial, statistical, sectorial and temporal analyses of the past masterplans were conducted. The proposed urban planning approach/scheme focuses on urban growth in a well-connected city centre, enforcing new sub-centres, endorses qualities of compactness, transport-oriented, walkable, pedestrian/bicycle-friendly, and above all encourages mixed land use development. Ultimately the aim is to create polycentricity in Ramallah that will embrace three self-sufficient sub-centres in addition to the central business district (CBD).
Geneva Airport in 2017: In search of a new balance to maintain a licence to operate
Authors: Schneider André
Published: July 2024

How can airports today find the right balance between accommodating the demand for air travel and the needs of airlines, while also addressing a framework that imposes more and more constraints on the environmental impact of the airport’s activities? This paper presents Geneva Airport’s strategy to address this. The paper also discusses the concrete actions Geneva Airport has taken to implement this strategy, and the first outcomes of these actions.
Where next for airport investment?
Authors: Booth Martyn
Published: July 2024

This paper aims to establish the factors that make airports an attractive investment and explain the Macquarie Group's rationale for investing in infrastructure. It details Macquarie's history and track record of investment in airports and subsequent performance, and provides an overview of Macquarie's investment criteria for airports. It also assesses new investment opportunities that are likely to arise in the medium term in Europe and the rest of the world.
The case for companywide enterprise digital asset management
Authors: Anderson Preston , Phillips Jonathan
Published: July 2024

Digital media management systems have become critical to the successful implementation of brand expression programmes and brand marketing campaigns. Marketing and IT leaders increasingly need these systems to become the single point of truth for media assets. They need enterprise digital asset management (DAM) to solve big problems around accessibility to media across platforms and channels. The successful management of platform access to media assets enables marketers to safeguard, leverage and reuse their most prized assets. Getting these actions right positions marketing campaigns for success and leads to an effective return on investment on these assets. This presumes that usage of the DAM system is good and consistent across all content contributors. Strong DAM adoption across the enterprise sets the foundation through which excellent marketing execution can be realised. This paper explores the goal of strong enterprise DAM adoption and takes a deep look at what this means and how it can be done in a highly variable and decentralised environment with an unsophisticated user community.
Security for expenses under the Party Wall etc. Act 1996: What? When? How?
Authors: Rust Mikael
Published: July 2024

‘Until recently, the security provision was a little used element of the Party Wall Act but in light of the current economic climate it is becoming more common for Adjoining Owners to request security to be given.’1 2010 This trend has accelerated with the continuing increase in basement extensions and a growing reluctance of building owners to meet their obligations under the Act. Guidance on security is confused, out of date and often wrong and, since solicitors were warned in December 2014 by the Solicitors Regulatory Authority against offering banking services, the practical difficulties of arranging security have caused many surveyors to neglect this important right of adjoining owners. This paper reviews the guidance and solutions available.
Mitigating automated clearing house risk through originator training
Authors: Mills Timothy , Stanley Jennifer , Biloz John
Published: July 2024

This paper illustrates the importance of automated clearing house (ACH) originator education and its effectiveness in reducing a financial institution’s overall risk exposure. It summarises the types of risk, reviews changes to NACHA (The Electronic Payments Association) Operating Rules relative to originating depository financial institution (ODFI) warranties and highlights the risk that an ODFI is subject to under these warranties when an originator does not engage in good ACH business practices, thus causing the ODFI to breach the warranties. Also included are suggestions for a focused educational programme and identification of self-help resources for originators and institutions.
Engaging college and university parents in philanthropy: A university/foundation partnership
Authors: Withers Colton , Stier Kelley
Published: July 2024

This paper provides a look into a collaborative approach to parent philanthropy in higher education, using guidance and examples from experienced parent programmes and fundraising professionals. Parents of students enrolled at institutions of higher learning are a new and high capacity population who can make a great philanthropic impact in higher education. The paper discusses aspects of both parent programming and parent fundraising that must be implemented in order to successfully engage parents in institutional philanthropy.
Defining and testing the value proposition of outside-in planning processes
Authors: Cecere Lora
Published: July 2024

Traditional planning processes are inside-out. The focus is on mining the patterns of orders and shipments and synchronising demand and supply based on enterprise data. The problem with this approach is with product proliferation and item complexity, demand latency increases, making the order signal out of step with the market by weeks and months. In addition, as supply chain leaders attempt to better align supply chains with markets in the face of months after months of disruption, historical patterns of orders and shipments are irrelevant. The reason is simple. In a volatile world, history is not a good signal to drive decisions. To find a solution, o9 Solutions and Supply Chain Insights partnered with a group of business leaders and academics to test the use of multiple streams of demand data and determine the value of using market, or channel, data versus driving demand off of order or shipment patterns. In this paper, we share insights and the journey. While the opportunity is tremendous and the value clear, the biggest issue for technologists and business leaders is unlearning conventional paradigms. As the use of market data makes many of the traditional planning assumptions obsolete. Here the reader will learn the lessons from the testing and gain insights to adapt their planning processes to be more outside-in.
Global warming, COVID-19 and a new world for conducting business
Authors: Hood Chris
Published: July 2024

A recent YouGov survey,1 commissioned by the Royal Society of Arts during the global COVID-19 pandemic, uncovered the fact that only 9 per cent of Britons wanted to go back to the way things were before the onset of the virus. Most of those surveyed have noticed a number of positive improvements in and around their lives, ranging from the quality of food they eat and prepare, to exercise, to air quality and the apparent presence of more wildlife. In making these observations they are signalling the fact that although there have been many hardships, there have been some deep and important improvements to the quality of their lives that have been worth the inconvenience and that they would like to hang on to long after the virus has passed. This paper is intended to draw together observations of two extremely topical disruptors — global warming and COVID-19 — in an effort to inform a third: the transformation of how we go to work. There is little doubt that an unintended symbiotic relationship now exists between these three game-changers and the YouGov survey respondents have issued a note of hope that the many lessons learned during the pandemic may have opened minds sufficiently to contemplate improvement in other areas.
The impact of augmented reality experiential marketing on brand equity and buying intention
Authors: Haumer Florian , Kolo Castulus , Reiners Sarah
Published: July 2024

Developments in online retailing are putting pressure on companies to keep up with rapidly changing market environments and growing customer expectations. A way to cope with these challenges is to transform the online shopping experience by augmented reality (AR). AR is an emerging interactive technology that supplements the real-world environment with virtual objects. Retailers increasingly use AR as an experiential marketing tool to create additional value for their customers through experiences. This paper examines the effect of AR experiential marketing (AREM) on brand equity — assessed through the dimensions brand awareness, brand associations, perceived quality and brand loyalty — as well as on consumers’ buying intention. Furthermore, the level of involvement is investigated as a moderator affecting the relationship between AREM and brand equity, as it has been found to influence the consumers’ shopping experience in earlier studies. A survey was carried out under controlled framework conditions, and 100 valid questionnaires on test persons’ experiences were obtained. The data were investigated by principal component and multiple regression analyses. Findings indicate that AREM positively affects brand equity through the dimensions brand awareness, brand associations and brand loyalty. Moreover, through increased perceived quality, AREM has a greater impact on brand equity under high involvement than under low involvement. The results further suggest that brand equity stimulates buying intention via increased brand awareness and brand loyalty. In addition, AREM also has a direct positive impact on buying intentions.
Learning the lessons of property-led regeneration: Maximising the employment legacy of major physical developments
Authors: Mctier Alexander , Glass Andrea , Mcgregor Alan
Published: July 2024

The UK’s Urban Development Corporation property-led regeneration of the 1980s and 1990s has been widely criticised for its failure to leave an employment legacy for local communities. The trust placed in the jobs from major physical developments ‘trickling down’ to neighbouring deprived communities has been proved misguided. However, despite these past failings, there still remain regeneration projects based around major physical developments that proceed without an explicit employment legacy aim. To help address this, this paper revisits the lessons from 1980s and 1990s property-led regeneration policy and tests these against 13 local employment interventions linked to major physical developments across England and Scotland. In assessing whether the lessons remain valid, the paper identifies the practical steps taken to maximise the local employment legacy from the 13 major physical developments, which in turn will help to inform future interventions.
Delivering quality urban consolidation on the urban fringe: A case study of University Hill, Melbourne, Australia
Authors: Beattie Lee , Haarhoff Errol
Published: July 2024

Achieving compact urban development is an urban planning policy approach embedded in a range of urban growth management strategies typically found in Australasian and some North American cities. These approaches aim to counter the adverse impacts of urban sprawl by seeking to consolidate future growth within an urban boundary in existing ‘activity centres’ and along transit corridors. Delivering these outcomes, however, together with achieving quality residential environments and viable communities, has proved to be problematic, especially on suburban peripheries dominated by car-oriented, low-density development. This paper presents a case study of a development known as University Hill in the City of Whittlesea, some 18 kilometres from downtown Melbourne. The authors argue that University Hill is successful in achieving a higher density, mixed-use development, and a walkable, quality neighbourhood, indeed an activity centre of the type envisaged in urban growth management policies referred to. The paper draws on information provided by key stakeholders responsible for University Hill, interviewed by the authors: the developers, the professional consultants and the regulatory authorities at local and regional levels. The authors argue that the successful outcome is related to the shared visions of the stakeholders, their positive working relationships and sufficiently flexible urban planning processes, which gave the developers confidence to be innovative while responding to market conditions. The case study raises issues about the effectiveness of conformance-based urban planning in achieving its intended outcomes. The case study could provide a useful exemplar of a successful activity centre elsewhere. The authors argue that the key to this success lies in the process of implementation adopted, which has the potential to be replicated elsewhere.
The alignment of corporate real estate performance to enterprise needs Part One: A review of CRE performance practice
Authors: Varcoe Barry
Published: July 2024

Corporate real estate (CRE), embracing facilities management, provides organisations with their physi-cal working environments. A literature review of current CRE performance practice and corresponding busi-ness management suggests that the practices used in measuring and managing CRE performance tend to be narrowly focused and insular. Aligned to this is a commonplace organisational perspective that at best tends to consider CRE as a tactical component of the overall business enterprise model. This has resulted in the identification of relationships between key performance variables, both within CRE and between CRE and business, based on assumptions and received wisdom rather than explicit proof. This paper is the first of two. It documents a literature review of current CRE performance practice, from which conclusions and ob-servations are drawn.
A four-track approach to reduce the risk of wildlife strikes at Amsterdam Schiphol Airport
Authors: Van Der Meide Maarten , Pieterse Evert
Published: July 2024

Bird strikes are a serious hazard to aviation just as much as other well-known hazards such as loss of control in flight, controlled flight into terrain and runway excursions. Bird strikes can and do present a risk that needs to be addressed and this is particularly the case at Amsterdam Schiphol Airport. The risk of a collision between geese and aircraft at this airport has increased in recent years. For this reason, governmental parties together with the Schiphol Airport Authority have taken measures to reduce the risk of bird strikes. This paper describes the measures that are being taken as well as the challenges being faced. At and around Schiphol, the focus is particularly on the approach to species posing a higher risk and the possible use of bird detection radar in airport operations.
Competition–cooperation nexus in the European retail payments market: Views from a network industry perspective
Authors: Kemppainen Kari
Published: July 2024

Retail payments, especially card payments, have come under scrutiny from competition authorities in recent years. This is understandable, as healthy competition among payment service providers greatly enhances the efficiency of retail payments markets. Given the inherent network features of the retail payments industry, however, the need for cooperation in building payment infrastructures and defining relevant standards should also be recognised. This paper considers the ‘competition–cooperation’ nexus in the European context and outlines general choices policy makers face in trying to ensure both adequate upstream cooperation and effective downstream competition. The discussion takes into consideration how bodies such as the Euro Retail Payments Board provide a basis for ‘inter-stakeholder’ cooperation in adopting payment methods that provide the best efficiency outcomes for society as a whole.
Breaking silos with corporate relations SWAT teams
Authors: Girzadas Gary
Published: July 2024

In today’s complex business environment, universities and corporations relations (CR) departments operate in a fast-moving mix of players and opportunities, which includes corporate innovators and executives, start-ups and venture-capitalists, and other sophisticated actors. This creates business challenges rooted in the clash of cultures and mismatch of business objectives from both sides. One promising approach for managing this dynamic space involves rethinking CR’s role within the university and employing new types of flexible structures that can synchronise with a variety of other functions based on the desired outcomes of a given opportunity. These so-called ‘SWAT teams’ and ‘deal teams’ integrate CR into the university, enable greater efficiency and encourage proactivity in an uncertain environment. This paper explores the environment for corporate relationships, offers suggested new models and discusses concrete steps you can take to implement these organisational models.
The value of sustainability
Authors: Lewry Andy , Fisher James , Holden Matt
Published: July 2024

As the marketplace becomes increasingly competitive, there is a need to differentiate oneself as a high performer. From Andrew Vaughan the CEO of Redevco: ‘Greening our portfolio over the next two years is not only environmentally the right thing to do, it also makes sound business sense’. One of the barriers to this is the result of split responsibilities within the real estate sector. Buildings built and/or managed to sustainability standards, such as Building Research Establishment Environmental Assessment Method (BREEAM) have been shown to minimise risk and generate maximum profit via: high and continuous rental income; low operating and maintenance cost; and low depreciation. Through certification and verification all parties can be confident in: the performance of assets and portfolios; comparability across building types and countries; the analysis is based on sound science and standards; allows you to be one step ahead of legislation and industry best practices. UK valuers do not think we are paying a premier for green buildings but having to give a discount because the building is not performing well. This paper presents the business case and value gained by being sustainable and how certification gives credibility to process and performance of portfolios and buildings.
Gaining senior executive commitment to business continuity: Motivators and reinforcers
Authors: Seow Kenny
Published: July 2024

Getting senior executive buy-in and commitment continues to be the biggest obstacle to getting an organisation’s business continuity management (BCM) programme off the ground and sustaining it on an on-going basis. Enhancing the BCM awareness level of senior executives is necessary but it often fails to motivate them sufficiently into taking concrete actions. In order to overcome this obstacle, the BCM leader needs to identify and understand what motivates senior executives, and how to leverage these motivators to achieve maximum effect. However, commitment is a two-way street. The onus is on the BCM leader to provide leadership, demonstrate value and show dedication while trying to convince others of the BCM cause.
How privacy-enhancing technologies are transforming privacy by design and default: Perspectives for today and tomorrow
Authors: Srouji Joseph , Mechler Thibault
Published: July 2024

This paper explains how privacy-enhancing technologies (PETs) fit into the overall European Union privacy legal framework, providing numerous examples of different types of PETs and their applicability. Given the close interaction between technology and legal aspects, this paper seeks to provide a broad legal and technological perspective for understanding how businesses can leverage PETs. The paper begins with a refresher of the legal framework of privacy by design and by default, with special attention provided to the sanctioning regime. The authors then provide a review of how PETs fit into privacy by design and by default, with a sampling of the more interesting tools that allow organisations to address issues, such as data subject consent and control over personal data, not to mention transparency and data minimisation. The paper concludes with a word of prudence, noting some of the pitfalls to avoid.
Tokenisation of corporate real estate on the blockchain : New strategies for corporate ownership and financial management
Authors: Wang Davin
Published: July 2024

Real estate tokenisation is the process of creating a digital asset that represents ownership rights in a physical or digital asset, such as a physical property or real estate fund, on a blockchain-based system. Features of a ‘token-based economy’ on the blockchain can quicken the transformation of corporate real estate (CRE) ownership by flipping the equity and liquidity paradigm that traditionally plagues investment. For example, by providing new financial infrastructure for private secondary markets, the token economy taps global capital markets to provide an important liquidity option that was not previously available for privately held CRE assets. Separately, security tokens used together with programmable algorithms, also known as ‘smart contracts’, bring about unprecedented levels of connectivity and programmability that enhance CRE financial management, thereby removing much of the costly inefficiencies found in traditional systems. Industry experts agree that the digitisation of CRE on the blockchain — comprising tokenised real estate assets and smart contracts working off digital ledger technology — will bring about unprecedented levels of benefit to the CRE industry and the wider general economy. The impact of CRE tokenisation must not be studied in isolation, however, but within a greater perspective of ongoing industry themes. The Fourth Industrial Revolution (Industry 4.0) is driving disruptive change across all industries by fundamentally changing the way business models operate. By extension, this influences corporate motivations for how much CRE ownership is needed in the future. Separately, the continued shift towards privatisation instead of public listings over the last two decades have implications for how companies access capital markets, and consequently, how working capital in CRE asset portfolios can be recycled. This paper explores the disruptive benefits that the tokenisation of real estate on the blockchain brings to the CRE industry, in linkage with these overarching industry themes, with the aim of adding cross-disciplinary insight to the literature.
Why effective crisis communications require strong fundamentals in practice every day
Authors: Chiames Chris , Smulyan Brandon
Published: July 2024

Public companies make substantial investments each year in brand awareness, promotion and reputation initiatives to grow their business, attract investors, customers and employees and create a favourable business climate. Yet external events or internal shortcomings that lead to organisational crisis can quickly undercut those investments in brand reputation. The management of those incidents most often falls to the communications and legal functions. It is important for marketing and communications executives to be attuned to the need for a rapid and effective response to such crises and to ensure that the natural competitiveness between communications and marketing is not a distraction during a crisis. The authors present an approach that relies heavily on everyday best practices, trust and relationship building to optimise an organisation’s ability to respond to crisis quickly and effectively and that provides a road map for senior executives to build a strong communications culture that can adapt to business challenges quickly and successfully.
A 2012 labour market legacy: The bigger picture
Authors: Sydenham Tim
Published: July 2024

The concept of legacy is important to the organisers of the London 2012 Olympic Games and Paralympic Games. This paper examines the opportunities offered by the 2012 Games for a 'welcome' legacy in the context of the labour market, briefly outlining three aspects that need to be understood if any labour market legacy is to be secured:—The scale and nature of the employment opportunities likely to be generated by the 2012 Games.—The labour market contexts within which these opportunities will arise, with reference not only to the '5 Host Boroughs' of East London where most 2012 Olympic and Paralympic events will take place but also to the Borough of Weymouth and Portland which will host the sailing events.—The type of intervention that is likely to help link 2012-related jobs with local labour markets, with reference to case studies of relevant practices elsewhere in the UK.The paper assesses the importance of filling 2012-related job vacancies alongside addressing wider labour market issues. On the one hand, this means understanding the labour market context as it is today, to enable public sector agencies to pool their resources and converge around a once-in-a-generation event, and tackle existing labour market issues. On the other hand, this means equipping people with the skills that they and the wider economy will require in the future. Therefore, it is important to view the 2012 Games not as an end in themselves, but as a unique opportunity to take forward broader labour market aspirations.
Cultivating marketing excellence across a decentralised campus environment
Authors: Csada Mona , Lawrence Kim
Published: July 2024

This paper reviews the unique challenges faced by decentralised marketing teams in the highereducation space and provides a road map for developing a high-performing — and highly credible — community of marketers in such environments. Drawing upon the University of Calgary (UCalgary) team’s experience in creating a marketing organisation from the ground up, the foundational organisational and cultural components necessary for success are identified. These include environmental understanding and a common language, a community of like-minded colleagues embracing a collaborative approach, a solid brand platform, a robust strategy and data-driven implementation plan, and the right expertise. Specific approaches for cultivating expertise are detailed, including communitybuilding strategies and a robust programme of professional development offerings.
The elements of brand-building in higher education: The role of strategy, research and internal engagement
Authors: Careaga Andrew
Published: July 2024

In 2007, as part of an eight-month process to change its name to Missouri University of Science and Technology (Missouri S&T), the University of Missouri-Rolla launched an intensive rebranding effort to maintain awareness among its key audiences, particularly prospective students, alumni and employers of graduates. Six years later, the university conducted an extensive market research project to determine various audiences’ perceptions of the institution since its name change and, based on the outcomes of that research, revised its brand identity, messaging and positioning to better reflect the institution’s visibility goals as outlined in a new strategic plan. This paper examines the role of strategy, market research and internal engagement in building a brand during two distinct points in one university’s recent history and provides guidance and takeaways for communications officers, marketing officers and brand managers responsible for stewarding a college or university through a brand-building exercise.
Saving money and eliminating waste through total cost of ownership
Authors: Wigington Brent
Published: July 2024

As a learning organisation transforms into an enduring healthcare company, hospital operational leaders must look deeper into the elements of total cost of ownership (TCO). TCO requires operational leaders to measure and analyse all costs associated with products and services lifecycle management, not just the acquisition cost. TCO not only focuses on the cost-value of the products themselves, otherwise known as cost of goods (COGs), but various other cost drivers such as labour expenses, expired/obsolete inventory, variable supplier lead-times, transportation, excessive inventory levels, and other costs associated with those products and services. To achieve the full benefits of TCO and decrease costs, a parallel effort must be deployed utilising strategies and lean principles to minimise waste and operational costs found in budget categories such as sales, general, and administrative (SG&A). By streamlining its TCO expenses a hospital will maintain control over its expanding operational costs in the unpredictable healthcare future. This paper is aimed at resource managers, operations managers, sourcing managers, programme managers and executive staff, rather than clinical caregivers.
Text analytics for news and social media: The development of a cloud-based marketplace for text analytics
Authors: Roberts Ian
Published: July 2024

Text analysis can be immensely valuable to many businesses, but the barriers to entry are often unnecessarily high. Potential users need to either run tools in-house, which involves significant start-up costs, or use existing software-as-a-service providers, who each define their own application programming interfaces (APIs) with potentially significant work involved in moving from one provider to another. On the other side of the coin, small developers of text analysis tools who want to make them available to the public must define their own interfaces and host their services themselves. The AnnoMarket project was conceived to develop an open marketplace bringing together potential users and suppliers of text analysis tools and data resources. All analysis services on the AnnoMarket platform, whether developed by the project or supplied by third parties, are exposed through a common set of APIs and use common data formats so users can quickly and easily try out different services and switch between them with minimal effort. This paper provides a detailed technical overview of the AnnoMarket platform and some of the example services and data resources developed to showcase the platform and act as an initial seed for the marketplace. This paper is based on a presentation delivered to the ISKO UK meeting ‘Taming the News Beast’ in London in April 2014.
What can high streets learn from shopping malls?
Authors: Newham Lee
Published: July 2024

This paper is about what local high streets can learn from shopping malls and the supermarkets and brands that inhabit them. High streets are important, both for community and for place. They help define an area as being more than a collection of homes but, over time, many have lost their way, and yet shopping malls would not be around today if it were not for the High Street.
Best practice vendor risk management in today’s interconnected world
Authors: Beale Ian
Published: July 2024

This paper explains why vendor/third-party risk is so important to all organisations, as well as the principal risks that organisations must consider. It describes the responsibility of management to manage these risks with support from risk experts at the selection phase and through the ongoing relationship. Different sources of information about the management of the key risks and alternative ways of collecting the data are evaluated. The paper concludes by discussing how both customer and supplier organisations benefit from a balanced approach to risk management. The approach described in the paper applies to organisations of all types and sizes and can be applied to varied supply chains. The data and insights are based on research conducted by CEB.
Transforming asset values through energy efficiency
Authors: Newman Jim , Springer Marcus
Published: July 2024

The prolonged office rental downturn has left many property managers struggling to maintain tenancy and rental rates in their buildings. Renovations for energy efficiency can also improve the tenant experience, potentially costing less than tenant replacement and preserving income levels. In most markets around the USA, tenants have the upper hand in lease negotiations, leading to higher than normal office rental turnover rates. For property managers, tenant turnover is an expensive proposition, leading to drastically lower net operating income and, thus, lower valuation of the real estate asset. Maintaining existing tenants has become a priority for property managers. Energy efficiency related projects can play an important role in maintaining tenancy and enticing tenant renewals. Reducing energy loads translates into either reduced landlord operating costs or reduced effective rent for tenants and, in many cases, both. Utility costs, almost exclusively energy, account for around 25 per cent of building operating costs. Reductions of utility expense by 50 per cent are quite achievable, translating to a reduction in operating costs of over 5 per cent. Energy focused capital projects can also enhance tenant space and amenities. Many projects that reduce operating costs through energy use reductions also directly affect tenants. Projects such as lighting upgrades and window replacement can be part of a tenant space improvement programme while also reducing overall energy use in the future. Savvy property managers will enter into tenant negotiations with a list of possible improvements, knowing what positive operating cost effects can be achieved with what they can offer a tenant to encourage lease renewal.
A name with no body: The search for a school mascot case study
Authors: Hamula Scott R.
Published: July 2024

This case study explores the concept of branding as it is applied to institutions of higher education. It examines how one school undertook an attempt to create a brand character or, in this situation, a school mascot, to represent an already existing character name, ‘Bomber’. The entire ideation process is explored as well as how various stakeholders were solicited and managed.
How technology could serve to overcome obstacles to active ownership
Authors: Hölz Christiane
Published: July 2024

Shareholder voting is the cornerstone of corporate governance and accountability, and necessary to reduce the agency problems that exist in corporate settings and limit their related costs. Taking an investor survey as a starting point, this paper delves into the obstacles shareholders currently face when wanting to exercise their voting rights, and notes several EU initiatives to tackle the problem. It continues to reveal the reasons for the main obstacles and offers ideas to remodel the existing intermediated shareholder voting setup through new technologies, such as DLT, to simplify the voting process and enhance (retail) investor engagement in corporate decision taking.
Key considerations for companies in the rapid adoption of IoT technologies and its impact on privacy and the data protection of consumers
Authors: Antoniewska Joanna
Published: July 2024

The Internet of Things (IoT) is an electronics-based ecosystem in which electronic devices are interconnected and capable of communicating with one another over the internet, and the technology has experienced an increase in usage around the world in recent years. Although the benefits of the IoT technology are many, there have also been many ethical and privacy-related issues and risks that have emerged over the past decades that can be linked to it. Activists and academics have been actively trying to identify, address and tackle the issues and risks that the IoT technology poses to the everyday consumer. This has not always been an easy task, given the complex nature of the technology itself, its increasingly changing purposes and its extraterritorial reach. This paper will focus on four privacy and data protection topics that have a major impact on the rights and freedoms of the everyday IoT technology user, or the consumer. These include the processing of the geolocation data, the risks of personal data breaches within the IoT environment, the issue of securing personal data during and following cross-border transfers, and the risks stemming from data localisation requirements. When discussing these issues, practical solutions to tackle them will also be discussed and presented in more detail.
Winning the battles but losing the war? Regeneration, renewal and the state of Britain's cities
Authors: Cooper Malcolm , Shaheen Faiza
Published: July 2024

Although three decades of regeneration spending have made a real impact on both local renewal and poverty/worklessness, many of Britain's cities remain very unequal places. Economic growth has tended to increase the gap between north and south and rich and poor. Future efforts to address these issues are likely to become more difficult as both the business economy and public spending contract. In this environment, policy making will need to overcome three fundamental obstacles: (1) any a priori assumptions that basic urban geography will and should remain the same; (2) mistaken interpretations of so-called `market failures'; and (3) confused thinking about the split between supply-side and demand-side policy solutions.
Pan-European mobile peer-to-peer payment – and beyond
Authors: Salmony Dr Michael , Jin Byoungho
Published: July 2024

This paper aims to lay out why Europe-wide person-to-person payment may be attractive to end users and banks. It does not attempt to answer all questions in this regard (especially commercial and implementation-related), nor does it claim that this will be easy and all problems will be solved. It does, however, aim to shed some light on why, for strategic and business reasons, very many mobile peer-to-peer solutions are emerging from among banks and third parties, given that for many there does not seem to be an immediate business model. The paper then drills down into some of the important considerations in setting up a pan-European mapping service between proxy identifiers and accounts, which is considered to be a major challenge in making pan-European mobile payment a reality.
Working with 'culture' in multi-ethnic areas: Perspectives for urban regeneration
Authors: Briata Paola
Published: July 2024

This paper examines how the concept of 'culture' can be constructed and used in cultural policies for urban regeneration that aim to address problems of diversity, local development and social cohesion. Based on the current debate on multi-ethnic societies, the paper provides an overview of the most widely recognised weaknesses of the more traditional 'models of inclusion', in order to point out the most interesting aspects of the emerging pluralist model of integration. A model which recognises that integration is a two-way process, including both immigrants and the host society, and which helps to render problematic the most commonly held views of immigrants as all potentially excluded people, and of their culture as only linked to national, ethnic or religious origins. Culture is also a matter of gender, age, education, permanence within the host society, and socio-economic condition. Recognising these differences, it is important that policies aim to deal with diversity without creating problems of social justice between immigrants and natives. The case of the Spitalfields area in East London is considered, to see how the concept of immigrants' culture has been used in one of the most quoted 'best practices' of cultural policy for urban regeneration in a multi-ethnic area.