bluuebunny/crossref_metadata_2025 huggingface dataset:
MANAGEMENT TECHNOLOGIES AS THE BASIS OF ENSURING SUSTAINABLE COMPETITIVE ADVANTAGES OF THE BANK
Authors: Balabash Olha , Guzheva Oleksandrа
Published: December 2023

The article examines the importance of management technology in ensuring sustainable competitive advantages of the bank. The evaluation of the competitiveness of competitor banks was carried out using a method that, unlike the existing ones, allows taking into account the evaluation of technological parameters, which in modern conditions has a significant impact on the competitiveness of banks.

According to the results of the competitiveness assessment, it was established that modern clients of banking institutions expect convenience and speed in interaction with banks, in view of this, the parameter "technological provision of services" has a significant impact on the level of the bank's competitiveness, and should be taken into account in the formation of the bank's competitive strategy. the work is devoted to the justification of the feasibility of using management technologies aimed at ensuring the automation of the bank's business processes, the advantages of their introduction and the impact on the bank's competitiveness are highlighted. Based on the application of the method of functional modeling and the construction of a cross functional flow chart, a study of the bank's business processes was carried out, a graphic model of the "lending" business process was built, the operations of the business process, their executors, and the connections between them were detailed. On the basis of the research, "bottlenecks" and reasons for the inefficiency of the "crediting" business process were identified. On the basis of the functional-cost analysis, the economic efficiency of the application of management technologies aimed at ensuring sustainable competitive advantages of the bank by calculating the time spent on the execution of the business process has been proven, and the recommended number of employees necessary for the execution of the business process has been established. It is substantiated that the application of management technologies aimed at ensuring the automation of the bank's business processes will contribute to the development of sustainable competitive advantages by simplifying and accelerating the processing of applications, increasing the number of loans issued, which will lead, accordingly, to an increase in bank profits.

The purpose of the article is to develop theoretical foundations and develop practical recommendations for the development of bank management technology in order to strengthen its competitive advantages.

In order to achieve the goal, the following research methods are used in the article: functional modeling in the notation "Cross Functional Flow Chart" (diagram of tracks) - for modeling the business process of granting a loan; the method of functional and cost analysis - for the purpose of researching the effectiveness of the implementation of the proposed measures.
ANTI-CRISIS MANAGEMENT OF BANK ACTIVITIES UNDER CONDITIONS OF INTERNAL THREATS
Authors: Ryzhonkov Ilya , Azarenkova Halyna
Published: December 2023

The development of banking meets crisis situations which due to  social role and the specificity of functions requires a specific method of management as well as measures to prevent crises. The need to develop anti-crisis management occurs at the time of planning banking activities and relates to the specifics of the banking sector.

In modern relations the unstable and changing economic situation is prone to constant changes, and as a rule, the inability to quickly adapt to these conditions creates a crisis situation in a bank which turns into a crisis state and becomes a risk for bank existence and requires the immediate implementation of measures for financial recovery .

The article considers the concepts of crisis, banking crisis, anti-crisis banking management, provides a primary assessment of anti-crisis measures that are used in domestic banking practice in emergency situations, suggests directions for further work in anti-crisis management to prevent the consequences of a banking crisis at the current stage. It has been found that the banking crisis can be studied as a crisis of a separate banking institution or as a crisis of the entire banking system. The causes of crises have been clarified, the classification of which has been supplemented by a separate group of factors of emergency situations, since they require a more detailed study and the development of appropriate anti-crisis measures to overcome their consequences. It has been determined that anti-crisis management is carried out at different stages and with different goals: in normal conditions of bank functioning - with the aim of preventing a crisis, in crisis conditions - with the aim of overcoming its negative consequences.
APPROACHES TO THE FORMATION OF THE MARKETING STRATEGY OF INNOVATIONS IN THE BANKING SPHERE
Authors: Grinko Alla
Published: December 2023

The article highlights issues related to the innovative activities of banking organizations from the point of view of developing and providing banking products and services. The need for objective research on the selection and classification of new banking products and services, which are brought to the market as objects of marketing activities of credit institutions, has been proven, since their properties are not the same. The conducted economic and theoretical analysis showed that despite the fact that banking services and products have a set of similar characteristics, they also have their own unique characteristics. The authors proposed an approach to identify classification features inherent in new banking products and services, which is key to the competent development of the bank’s marketing activities. It is proposed to define the concept of "new banking products" from the point of view of innovative marketing activities of the bank based on the degree of their novelty, which allows to supplement the existing classifications with new features in order to develop a clearer chosen marketing strategy. It was determined that depending on the degree of novelty of the product, innovative processes in the bank can be classified as differential or diversified. This distribution also allows focusing attention on the formation of the bank’s marketing strategy. When classifying banking products, it is recommended to provide detailed information about the target group of customers who use new banking products and consider the stage of the life cycle of banking products from the perspective of innovation. When classifying new banking products by life cycle stage, it is useful to consider the following stages: development of products and services; implementation of pilot projects or testing of new banking products; assessment of sales dynamics; maturity of new banking products; decrease in sales of new banking products. This approach makes it possible to take into account the specifics of the work of credit organizations and the interests of various groups of potential consumers in the process of introducing banking products and services.
A Problem of Detecting Stops While Tracking Moving Objects Under the Stream Processing Regime
Authors: Białoń Paweł
Published: December 2023

The tracking of moving objects with the use of GPS/GNSS or other techniques is relied upon in numerous applications, from health monitoring and physical activity support, to social investigations to detection of fraud in transportation. While monitoring movement, a common subtask consists in determining the object's moving periods, and its immobility periods. In this paper, we isolate the mathematical problem of automatic detection of a stop of tracking objects under the stream processing regime (ideal data processing algorithm regime) in which one is allowed to use only a constant amount of memory, while the stream of GNSS positions of the tracked object increases in size. We propose an approximation scheme of the stop detection problem based on the fuzziness in the approximation of noise level related to the position reported by GNSS. We provide a solving algorithm that determines some upper bounds for the problem's complexity. We also provide an experimental illustration of the problem at hand.
Optimization of Corporate Financial Management from the Perspective of Industry-Finance Integration
Authors: Tao Yuanchun
Published: December 2023

Enterprises can enhance their financial management by integrating their business and financial departments, facilitating the seamless sharing of information and resources. This integrated management model not only aids in lowering operating costs but also boosts market competitiveness. In the contemporary, highly competitive business landscape, the amalgamation of business and finance has become a prerequisite for corporate development. This article delves into the significance of industry-finance integration in corporate financial management, scrutinizes existing challenges in corporate financial management, and puts forth tailored solutions to optimize the overall system.
Analysis of AY Field Brand Planning Based on Raw Milk Traceability
Authors: Ding Haichen , Zhang Lingfan , Yu Ping , Lin Xuehua , Fan Qinjing
Published: December 2023

Mengniu and Yili have virtually monopolized the traditional Chinese dairy market, while new media marketing and digital strategies have opened up substantial business opportunities for emerging brands. Leveraging a differentiation strategy, the Adopt A Cow brand has successfully carved out its niche in the market, serving as an exemplary example. However, AY Field, as a self-owned brand by a supplier, faces the challenge of low product awareness among end consumers. This paper primarily concentrates on brand planning for the AY Field milk brand, with a focus on positioning the product for mid-range consumers, including students and office workers. The strategy involves the development of a new logo and packaging design, the selection of sports stars as brand ambassadors, and the implementation of innovative online sales promotions to bolster brand awareness and competitiveness. Research indicates that incorporating raw milk traceability and digital technology to establish a product brand with transparent ranches can significantly enhance AY Field’s competitive edge, facilitating the execution of a differentiated marketing strategy.
Research on the Impact of Low Carbon Economy on China’s Foreign Trade
Authors: Liu Lijuan , Yao Na
Published: December 2023

Considering the growing prominence of global environmental issues, a low-carbon economy has emerged as a crucial direction for economic development across various countries. As the world’s second-largest economy, China has also witnessed the influence of a low-carbon economy on its international trade development. This article aims to commence with an exploration of the development background, meaning, and significance of a low-carbon economy. Subsequently, it delves into an in-depth analysis of the impact that a low-carbon economy has on China’s international trade. The article concludes by proposing pertinent countermeasures and suggestions.
Optimalisasi Jaringan Trayek Suroboyo Bus Berdasarkan Pemetaan OD (Origin Destination) dengan Aplikasi Web App Map Arcgis
Authors: Wibisono R. Endro , Susanti Anita , Supriyatno Dadang , Widayanti Ari , Septika Erisa Widya
Published: December 2023

Pemerintah Kota Surabaya berupaya menanggulangi kemacetan yang ada dengan menyediakan BRT (Bus Rapid Transit) yang dikenal dengan Suroboyo Bus. Pengalihan rute dari Suroboyo Bus kepada BRT lain, menyebabkan banyaknya keluhan oleh pengguna yang meminta penambahan rute di ruas-ruas jalan di Kota Surabaya, agar integrasi rute dan tarif dapat diberlakukan. Berpijak pada permasalahan diatas, maka penelitian mengenai pemetaan origin destination penumpang Suroboyo Bus berbasis web, penting dilakukan dengan tujuan untuk mengetahui gambaran umum pola sebaran perjalanan penumpang yang divisualisasikan menggunakan peta digital. Metode yang digunakan dalam pengambilan data adalah passenger interview dengan sampel 100 responden pada Suroboyo Bus Koridor U-S (Purabaya-Rajawali), dan 98 responden pada Koridor TIJ (Terminal Intermoda Joyoboyo-Terminal Osowilangun), dengan pengolahan Matriks Asal Tujuan (MAT), dan pemetaan menggunakan ArcGIS Online hingga menghasilkan web app map. Hasil penelitian dapat disampaikan bahwa origin destination penumpang Suroboyo Bus ditinjau secara umum melalui moda dan jarak tempuh pada masing-masing koridor, menunjukkan fenomena lokasi asal dan tujuan yang paling diminati, sehingga dapat diperoleh rencana pengembangan rute sebagai upaya optimalisasi kinerja Suroboyo Bus, disarankan pada koridor U-S adalah; Sukodono-Taman-Sepanjang-Waru -Wonokromo -Genteng -Tegalsari – Bubutan – Krembangan – Pabean Cantian, dan pada koridor TIJ adalah; Gedangan – Waru – Wiyung – Lakarsantri – Tandes – Benowo.
Kapasitas Drainase dan Kualitas Air Drainase pada Perumahan Bamaraya dalam Perspektif Teknis dan Persepsi Masyarakat
Authors: Maisarah Sri , Kamiana I Made , Jaya Allan Restu
Published: December 2023

Di beberapa tempat di jaringan drainase Perumahan Bamaraya, Kota Palangka Raya, warna air drainasenya kehitam-hitaman dan terjadi banjir ketika hujan lebat dengan durasi lama. Penelitian ini bertujuan untuk menganalisis kapasitas drainase dan kualitas air drainase di Perumahan Bamaraya dari aspek teknis dan persepsi masyarakat. Penelitan ini menggunakan data curah hujan harian maksimum, data jaringan dan dimensi saluran drainase eksisting, data sampel air drainase, dan data persepsi masyarakat. Kapasitas drainase dianalisis dengan cara membandingkannya terhadap debit rencana. Kualitas air drainase dianalisis berdasarkan parameter pH, COD, BOD, dan TSS. Persepsi masyarakat dianalisis secara statistik deskriptif, dalam hal ini berdasarkan nilai rata-rata (nilai mean) jawaban responden. Hasil penelitian menunjukkan, kapasitas drainase pada beberapa saluran mulai terlampaui pada debit rencana dengan periode ulang ≥ 2 tahun. Parameter pH dan COD air drainase di bawah baku mutu air limbah. Sedangkan parameter BOD dan TSS air drainase di atas baku mutu air limbah.  Dalam skala 1 sampai 4, menurut persepsi masyarakat nilai mean kapasitas drainase 1,940 (kurang baik) dan nilai mean kualitas air drainase 1,450 (sangat tidak baik)
The Discourse and its References in Maha Hassan's Novels - Selected Models
Authors: Zaid Mahmood Sara , Muhammad Hasan Latif
Published: December 2023

This research was written under the title (The Discourse and its References in Maha Hassan's Novels - Selected Models). It aims at clarifying the concept of discourse and its references in the works of the Syrian-Kurdish novelist (Maha Hassan). This topic has been chosen due to the fact the previous studies have  not tackled the mechanism of discourse formation and its references in the work of this novelist, and her vision of the world that she conveyed to us through narrative discourse techniques, including: the narrator and his/her listener, which are studied in this research.

The importance of the research lies in addressing topics relating to Man and our  Modern Age including: migration, women, identity, sense of belonging, center and margin, and others. In this study, the researcher draws on the (formative structuralist) approach, which links literature to the product and society, and shows the dialectical relationship between narrative discourse and society.  It also focuses on the relationship of the artistic structure of the literary work with reality and social awareness because the novel as a literary work, particularly that of Maha Hasan’s, is closely related to society and its transformations. 

In conclusion, the researcher arrived at several results, including: there is a clear difference in the experiences of (Maha Hassan) as a novelist in Syria and in France. Migration provided her with a suitable atmosphere to reveal her Kurdish identity, and it also provided her with the freedom to express her vision to the public, and to express her feminist bias.
Coronavirus from Slavoj Žižek's perspective: From Capitalism to Communism
Authors: Hasan Mohammed Muslim , Zeyad Ridha Nawdar
Published: December 2023

The world system has followed capitalism. According to Slavoj Žižek, capitalism is facing many crises. One of the crises created by this system is the coronavirus pandemic. Since capitalism thinks only in terms of profit and the market, it cannot overcome this pandemic with its own rules. Moreover, the main culprit is the political model of capitalism, neoliberalism, as it becomes increasingly barbaric through privatisation, corporations, media and social media. Meanwhile, the coronavirus has instilled fear in people's hearts and expanded the power of the state over citizens. Žižek argues that all these help to sprout socialism and pave the way for a new form of communism. This stems from the fact that capitalist mechanisms and tools cannot prevent a crisis such as the coronavirus. Instead, states, organisations and individuals must resort to communism. This communism embodies more cooperation and coordination, because in times of crisis, neither the state alone and without the cooperation of members of society can overcome the crisis, nor can any state face the crisis alone. However, it is important for the state to avoid implementing a particular ideology, as ideology can lead to totalitarianism and restriction of freedoms. In return, Žižek says that if countries move beyond the nation-state stage and move towards a post-nation state by implementing a new form of communism, our liberation, survival and defence will grow and become stronger. Žižek is also interested in the concept of catastrophe and believes that catastrophe helps to rebuild and revive. Although the coronavirus has caused catastrophe, it carries the seeds of revival.
A Relevance Theory Analysis of Joe Biden's Interview on ABC’s Late-Night Talk Show
Authors: Safwat Muhammed Suhair , Ali Mohammed Aso
Published: December 2023

This research aims to conduct a relevance-theoretic analysis of an interview with American President Joe Biden on ABC's late-night talk show. Relevance Theory was developed by Sperber and Wilson (1986/1995) as an inference-based framework for understanding the cognitive interpretation of language. The model posits that in any given circumstance, the recipient must consider what others say relevant. The recipient must consider what others say is as relevant in any given circumstance. The descriptive-qualitative approach was used to illustrate how Biden constructs his sentences to provide the listener with sufficient evidence to grasp his intended meaning and how the listener employs comprehension strategies to understand the speaker's underlying meaning. Therefore, the research first reveals that Biden conveys his communicative goals clearly and gives enough supporting evidence for the receiver to deduce some of his intentions. Second, for effective communication, both parties must share cognitive context.
Operational Risk Assessment and Its Role in Mitigating Damages in Commercial Banks: An Analytical Study of Expert Opinions in the Kurdistan Region - Iraq.
Authors: Babakr Hassan Shakhawan , Rasol Smiel Halmat
Published: December 2023

The aim of this study is to measure and analyze operational risks and identify the most important causes of operational risks in banks in the Kurdistan Region, based on the opinions of experts in this field. Operational risks affect all banking services and operations, such as internal systems, external events and human factors, which can cause significant losses for banks. Therefore, banks need to adopt evolutionary approaches to competition and risk management. To conduct the research, a selection of banks operating in the Kurdistan region was chosen as a case study area to identify the most significant causes of risks in banks.

In order to achieve the aim of the study, the Analytic Hierarchy Process (AHP) methodology was used, relying on (SPSS.V.22) software as one of the standard economic methods for analyzing information obtained from a questionnaire administered to selected banks operating in the Kurdistan Region - Iraq.

The study found a significant inverse relationship between operational risk assessment and the reduction of harm in commercial banks. This means that the higher the operational risk standards adopted, the lower the likelihood of injury in banks. Additionally, most banks have a plan for identifying and defining operational risks, and that many of the respondents confirmed the presence of operational risk definition and identified in the bank's approved plan for managing operational risks by the board of directors. This indicates that banks recognize the importance of identifying and managing operational risks as part of overall risk management. Data analytics and results should help increase this awareness and improve business risk management processes and procedures.
Role of Political Environment on Content Editing in Kurdish Satellite Channels
Authors: Saeed Fathulla Ibrahim , Eizzadin Abdulrahman Kawa
Published: December 2023

This research in time with the wide range of the democracy and ethics duty spreads in KRG Television station out any requires on the journalist's, day after day everything gets change, but the action will request more awareness of how to collect and editing the information and how to broadcast it. the objectives of this research relate to a warning about how the media content influences the political environment on the KRG satellite Channels. For this reason, this research depends on the survey methodology, a survey to find out the opinions of all academic experts in the field of public university media departments in the Kurdistan Region-Iraq, duration from February, 2 till May 4, 2022. The characteristics of the research think that all media channels and journalists can’t consist of professional skills (values, measurements). On the other hand, the researchers come to the conclusion that the political environment affected the media content, as. At the same time, besides the demography of the research, there are no differences in measurements that will reveal the positive direction.
Mediaciones y rituales del consumo en videos con juguetes en Youtube
Authors: Trindade Barreto Filho Eneus , De Melo Alves Meira Karla , Dubosselard Zimmermann Daniel
Published: December 2023

Este trabajo expone la potencia cultural y comunicacional en la relación de las mediaciones y los consumos de videos en YouTube con juguetes para niñas. Trae el informe de investigación con estudio exploratorio realizado por medio de la metodología de las mediaciones (Martín-Barbero, 2015), en el que se utilizó un abordaje cualitativo en la selección de dos subgrupos de videos con muñecas, de canales oficiales de fabricantes de juguetes y de canales infantiles genéricos. El análisis de las muestras se realizó por medio de decoupage de audio y video en algunas categorías. Esta cartografía tiene como objetivo comprender la experiencia cultural contenida en estos productos comunicacionales, a través de aspectos presentes en la contemporaneidad profundamente mediatizados en la infancia. Los resultados servirán para la formulación de hipótesis en futuras investigaciones sobre los consumos de medios de comunicación en la infancia, tales como los de la idealización de la realidad y de la construcción de identidades; de la significación de preferencias y de la influencia de género en el ámbito del público femenino infantil.
Proyecto Wiñay ñan de la Universidad Nacional de Educación: educación, arte, interculturalidad y vinculación con la colectividad
Authors: Quichimbo Saquichagua Fausto Fabricio
Published: December 2023

El objetivo del presente artículo es analizar las experiencias formativas interculturales en el marco del proyecto Wiñay ñan de la Universidad Nacional de Educación del Ecuador. Proyecto de vinculación que emerge de la necesidad de revitalizar saberes comunitarios en los propios contextos a partir de la pluralidad de voces, actores y fuentes de saber, en virtud que están en riesgo de desaparecer. Las manifestaciones y expresiones culturales que se muestran a lo largo del estudio parten de la reflexión en tres dimensiones: lugar de enunciación, procesos de creación y producción de las obras y la intencionalidad de la creación.  Metodológicamente tiene un enfoque cualitativo desde una mirada etnográfica, para lo cual se apoyó en técnicas como la observación, entrevistas, diario de campo y análisis documental. Para el análisis de datos se toma una posición epistémica en y desde el sur mediante la teoría de triangulación de datos. Los principales resultados señalan la importancia de los saberes diversos, locales o ancestrales, que constituyen un legado histórico y cultural. Además, la importancia de generar espacios de interaprendizaje, donde se vincule la comunidad, docentes y estudiantes.
Aplicativo móvil para solución de problemas de transmisión de potencia por cadenas de rodillos
Authors: Solórzano Castillo Byron Agustín , Jiménez Cueva Bryan Santiago , Tapia Peralta Darwin Giovanny , Suing Albito Genoveva Jackelinne
Published: December 2023

El presente trabajo está orientado al diseño y desarrollo de una aplicación móvil para el cálculo de transmisiones de potencia por cadenas de rodillos, fundamentada principalmente en las normas ANSI e ISO. Así como en catálogos y prontuarios técnicos especializados de donde se consideraron ecuaciones, tablas y gráficas. A partir de ello, se define un modelo matemático que en conjunto a un problema tipo, permite encontrar la geometría, la capacidad de potencia, el tipo de lubricación y la vida útil de la transmisión de potencia, teniendo como variables de entrada; la potencia motriz, el tipo de máquina accionada, la velocidad angular del eje más rápido, la relación de transmisión, el número de dientes del piñón, el número de torones y la distancia entre centros. El modelo matemático está conformado de 38 relaciones y 51 variables a partir del cual se obtiene el algoritmo de solución. Como estrategias para establecer el algoritmo se emplean la matriz de Lee y Christensen y el diagrama de Nassi-Scheirman, los que permitieron definir una secuencia acíclica de resolución y la representación gráfica de diseño de un programa estructurado, respectivamente. Este algoritmo se emplea para la generación de una herramienta móvil en el entorno de desarrollo integrado de Android Studio, que utiliza los lenguajes de programación Java y Kotlin para crear aplicaciones nativas de Android. La herramienta móvil se consolida como una interfaz sencilla, portable y accesible que permite solucionar con fundamento ingenieril y de forma precisa un problema de transmisión de potencia por cadenas de rodillos convencionales
Diálogos por la calidad: construyendo cultura de calidad, caso UNAE
Authors: Medina Márquez Sandra Pamela , Donoso Vargas Santiago Felipe
Published: December 2023

En el año 2021 la Dirección de Calidad y Evaluación Institucional, asumió el reto de trabajar en la construcción de una cultura de calidad que le permita prepararse para el proceso de Autoevaluación Institucional con miras a la Acreditación, ya que la Universidad Nacional de Educación aún no ha participado en un proceso de Evaluación Externa por parte del Consejo de Aseguramiento de la Calidad de la Educación Superior. El objetivo general de esta actividad fue llevar a cabo un proceso de análisis y autorreflexión sobre las funciones sustantivas y las condiciones institucionales que sostienen el adecuado funcionamiento de la universidad, a través de una metodología participativa, En este proceso participaron diferentes dependencias, al que por su esencia colaborativa se lo denominó “Diálogos por la Calidad”. En este ejercicio se dio a conocer a la comunidad universitaria el Modelo de Evaluación Externa de Universidades y Escuelas Politécnicas del Consejo de Aseguramiento de la Calidad de la Educación Superior (2019), con el objetivo de que cada unidad asuma el liderazgo y responsabilidad sobre los estándares de calidad que le corresponden de acuerdo con sus funciones y productos establecidos tanto en el Reglamento Orgánico de Gestión por Procesos como en el Estatuto. Otro objetivo de este proceso fue concientizar y preparar a la comunidad universitaria de cara a los procesos de evaluación interna y externa que nos llevarán a la acreditación. Como principal resultado, con esta estrategia se logró realizar un primer Diagnóstico Institucional plasmado en un conjunto de Alertas a nivel de las dependencias académicas y administrativas, las cuales forjaron una línea base de acciones de mejora que debe implementar cada dependencia para fortalecer la calidad de sus procedimientos y servicios.
camino hacia la diversidad e inclusión educativa superior
Authors: Chaquinga López Daissy Beatriz , Lara Guijarro Elva Gioconda , Corella Guerra Flavio Aníbal
Published: December 2023

En la actualidad existe una gran diversidad de estudiantes que acceden a la educación superior, algunos cuentan con necesidades educativas especiales relacionadas o no a las discapacidades, que ponen en riesgo su inserción regular, por lo que, las Institución de educación superior deben trabajar en planes de contingencia que permiten levantar protocolos para el manejo adecuado de los alumnos en las aulas. La investigación tiene como objetivo identificar las necesidades educativas especiales de los estudiantes analizar el camino hacia la diversidad e inclusión educativa a nivel superior, considerando las acciones desarrolladas desde los primeros años hasta llegar al nivel superior. La información recolectada se basó en el análisis documental de los expedientes y bases de datos de la unidad de Bienestar Estudiantil, que reposan en la institución educativa caso de estudio, también en la aplicación de entrevistas a expertos que marcaron las directrices a seguir. Dentro de los resultados más relevantes se puede ver la importancia de la capacitación permanente de los docentes para que sean capaces de trabajar en forma colaborativa con los actores que intervienen en el proceso, como son los departamentos de Consejería o Bienestar Estudiantil para que se pueda guiar al estudiante, identificando sus destrezas y competencias, al igual que la familia para que sean capaces de caminar junto al estudiante con necesidades educativas especiales y la comunidad estudiantil inmediata para que vean la importancia del respeto e incorporación de los alumnos en estos procesos sociales. Es necesario que cada institución de educación superior realice un diagnóstico no solo de conocimientos sino también, vocacional, de identificación de competencias y psicológico, para que de esta manera se pueda contribuir con el estudiante en la selección de su carrera profesional, que le permita desarrollarse en relación a su necesidad.
Seguimiento al silabo como Indicador de calidad en la carrera de enfermería
Authors: Suquinagua Arévalo Yessenia Fernanda , Vicuña Peralta Inés Patricia Vicuña Peralta , Vizuela Carpio Johnny Fabián , Donoso Correa Sonia Patricia
Published: December 2023

La cultura organizacional desempeña un papel crucial en las universidades, influyendo en su identidad, desempeño académico, innovación, colaboración y satisfacción del personal. Este artículo, basado en revisión de literatura, presenta la definición de la cultura organización y los aspectos claves de la misma; resalta la importancia de la cultura organizacional en las instituciones de educación superior, los elementos, factores internos y externos que influyen en la misma, así como los retos y los desafíos a los que se enfrenta. Finalmente detalla algunas estrategias para el fortalecimiento de la cultura organizacional en las universidades. Con este trabajo se aporta una reflexión para líderes y personal de gobierno de las universidades que pueda ser insumo para la mejora de sus instituciones.
MARKETING RESEARCH AND DIGITAL TRANSFORMATION. CHALLENGES AND SOLUTIONS
Authors:   Russian State University for the Humanities, Pratusevich Viktor R.
Published: December 2023

The article is about assessing the role of digital transformation in the modern development of the field of marketing and marketing research. Based on a review of existing literature and interviews of experts, the types of research technologies associated with digitalization are identified. Particular attention is paid to the evolution of online surveys as the preferred method of the data collection in modern marketing research. An issue of the representativeness limitation in the online survey data is addressed and best practice solutions to minimize the error in the results of professional online surveys are considered
MARKETING STRATEGIES. BELARUSIAN EXPERIENCE
Authors:   Belarussian State Economic University, Razumova Svetlana V.
Published: December 2023

The author presented a description of modern marketing trends, features of their implementation in the Republic of Belarus, an assessment of the role of marketing in the activities of Belarusian companies, data on research of marketing goals, tasks used by Belarusian organizations of marketing technologies. The constraints and key marketing opportunities were analyzed
¿Quién sabe cómo? Reexaminando las atribuciones de know-how en contexto
Authors: Morales-Carbonell Felipe
Published: December 2023

La disputa entre intelectualistas y antiintelectualistas acerca del saber cómo o know-how prosigue. Kevin Wallbridge (2021) ha argumentado que ciertos patrones de atribución de know-how pueden ser explicados por una teoría intelectualista contextualista (el intelectualismo de sujeto-específico). En este ensayo, examino la propuesta de Wallbridge y argumento que los antiintelectualistas también pueden explicar esos datos apelando al rol del contexto para la atribución de habilidades.
Hipótesis y acuerdo: Por un enfoque pragmático y dinámico de las hipótesis como síntesis condicionales
Authors: Redmond Juan , Lopez-Orellana Rodrigo , Cuadrado Guillermo
Published: December 2023

This paper aims to contribute to the understanding of hypotheses in science from a dynamic and pragmatic approach. In this sense, we argue that the notion of hypothesis corresponds to the performative act of generating a conditional relation between elements of knowledge. For this purpose, we appeal to the notion of demonstration by hypothesis that Aristotle outlines in his Prior Analytics. On the latter, Aristoteles outlines the notions of agreement, substitution, and relation between two demonstrations. Thus, we circumscribe the generation of hypotheses to the field of dialectical interactions in which human beings and their actions as argumentative agents with purposes and ends play a central role. And at the same time, we distance ourselves from the static identification between hypotheses and propositions.
Генеза наукового дискурсу та перспективні напрями дослідження масової соціальної мобілізації
Authors: Vakhula V. Ya.
Published: December 2023

Розглянуто генезу наукового дискурсу щодо масової соціальної мобілізації та проаналізовано передумови теоретико-методологічної інтеграції центральних здобутків низки дисциплін (психології й соціальної психології, політичної та історичної науки) із соціологічними напрацюваннями з досліджуваної проблеми. Обґрунтовано переваги міждисциплінарної інтеграції у вивченні масової мобілізації. Розкрито роль новітніх телекомунікаційних технологій, зокрема соціальних медіа, у політичній масовій мобілізації. Наголошено на відмінностях між мобілізаційним механізмом традиційних медіа та соціальних медіа. Розмежовано функціональні й дисфункціональні аспекти масової політичної мобілізації засобами соціальних медіа.
Медіа-реальність як сучасний соціокультурний простір
Authors: Moskvych O. D.
Published: December 2023

Медіа-реальність есплікується як специфічна структура соціокультурної реальності з технологічною детермінованістю; її характерні риси – динамічність інформаційного потоку, візуалізація та віртуалізація соціокультурних феноменів, глобалізація й фрагментарність сприйняття, а також аксіологічна незбалансованість і маніпулятивність. Запропоновано можливі способи розвʼязання актуальних проблем медіа-екології, що виникають унаслідок агресивної медіа-експансії: законодавче втручання та суспільна саморегуляція допустимої міри і якості візуальної інформації, а також підвищення рівня медіа-грамотності реципієнтів
Характеристика волонтерського руху та мотивація волонтерів в умовах російсько-української війни (за результатами якісного дослідження)
Authors: Yeremenko Andrii , Bezrukova Olha
Published: December 2023

В статті проаналізовано результати дослідження стану волонтерського руху, його трансформації а також мотивів участі у волонтерських рухах в категоріях активні волонтери, представники бізнесу та представники влади. Методом було обрано фокус-групові дискусії. Збір інформації проводився у містах: Запоріжжя, Суми, Хмельницький (по 3 в кожному місті з представниками кожної з категорій) кампанією «Active group» на замовлення ГО «Інститут Республіка» за підтримки посольства США у червні 2023 р. Волонтерський рух в Україні впливає на формування внутрішньої політики, залучаючи до своєї діяльності представників різних сфер та забезпечує зворотній зв'язок у державному управлінні. Спад активності свідчить про складність і багатогранність мотивацій волонтерів. Респонденти описують як ключовий фактор участі моральну мотивацію (бажання допомогти іншим, відчуття єдності, потреба в моральній підтримці).

Дослідження підтвердило гіпотезу щодо впливу волонтерства на всі аспекти життя в країні та дозволило глибше зрозуміти мотивацію волонтерів, включаючи моральні, емоційні, соціальні та економічні фактори. В результаті дослідження формулюємо гіпотезу, що зі збільшенням проникнення волонтерства у різні аспекти соціального життя, воно стане основою для формування нових суспільних відносин, основою для нового рівня суспільної довіри. Ця гіпотеза потребуватиме подальшої перевірки.
Pennsylvanian Subsystem in the Illinois Basin
Authors: Nelson W. John , Greb Stephen F. , Weibel C. Pius
Published: December 2023

Pennsylvanian rocks are at the bedrock surface in the Illinois Basin, which covers most of central and southern Illinois, southwestern Indiana, and part of western Kentucky. The lower contact is a regional unconformity, incised into rocks ranging in age from Ordovician to Late Mississippian. Morrowan rocks are confined to the southeastern part of the basin, the bottoms of deep paleovalleys, and a small outlier at the northwest corner. Characteristic rocks are clean quartz sandstone (quartz arenite), siltstone, shale, lenticular coal, and rare limestone. Atokan rocks show a transition from quartz arenite to lithic arenite, and progressively wider depositional extent as valleys on the sub-Pennsylvanian surface were filled. Cyclic sedimentation became prominent during the Desmoinesian, with regionally extensive mineable coal seams and layers of marine limestone and black phosphatic shale. Similar patterns prevailed through Missourian and Virgilian time, except that coal beds are generally thinner and limestone beds thicker. Lower Permian rocks are confined to a small down-faulted outlier in Kentucky.
Pennsylvanian to Lower Permian (Desmoinesian-Wolfcampian) fusulinid biostratigraphy of Midcontinent North America
Authors: Wahlman Gregory P.
Published: December 2023

Midcontinent North American Middle Pennsylvanian-Lower Permian (Desmoinesian-Wolfcampian) fusulinid foraminiferal species range charts were plotted and new fusulinid zones were defined. The species range charts were plotted together with lithostratigraphic columns and cyclothemic sea level curves in order to compare biostratigraphic, lithostratigraphic, and glacio-eustatic patterns. The fusulinids Beedeina and Wedekindellina appeared during widespread early Desmoinesian transgressions and characterized that interval. The mid-Desmoinesian extinction of Wedekindellina and turnover of Beedeina species coincided with a lowstand followed by a widespread transgression, generally higher sea levels, and changing paleoclimatic patterns. Beedeina went to extinction near the Desmoinesian-Missourian sequence boundary. The earliest Missourian is barren of fusulinids in the Midcontinent, followed by a thin zone of Eowaeringella, and then the appearance of Triticites, which dominated fusulinid faunas through the remainder of the Upper Pennsylvanian. Lower and Middle Missourian Triticites have relatively small tests and plane septa. In the Upper Missourian, Triticites became medium-sized with more complex septal fluting, and Kansanella appeared. In the uppermost Missourian and lower Virgilian, most Triticites are medium-sized and evenly biconvex, and have weak septal fluting. Kansanella gradually declined through the lower Virgilian and disappeared in the lowest middle Virgilian. The middle Virgilian is dominated by medium to large Triticites with complex septal fluting, and Dunbarinella appeared and became locally common. The upper Virgilian has mostly large inflated Triticites and the first Leptotriticites. The uppermost Virgilian (‘Bursumian’) has large Triticites, diverse Leptotriticites, and the first primitive elongate Schwagerina. That fauna extends across the new conodont-based Pennsylvanian-Permian (Virgilian-Wolfcampian) boundary, and the first definitive Wolfcampian (Lower Permian) fusulinids did not appear until the Neva Limestone, which is a couple cycles above the new systemic boundary. Most significant fusulinid biostratigraphic changes correlate with major glacio-eustatic cyclothem boundaries, but not all major cyclothem boundaries have significant faunal turnovers. Fusulinid zonal boundaries that were based on only fusulinid species ranges were found to closely approximate maximum sea level lowstands. Most new genera and species appear in the regressive phases of the next cyclothem, probably because faunal migrations occurred during maximum flooding events, and subsequent highstand system tracts had more paleoenvironmental diversity and thus more niches to fill.
Calcareous nannofossil biostratigraphy from the middle/late Miocene of Malta and Gozo (Central Mediterranean)
Authors: Catanzariti Rita , Gatt Michael
Published: December 2023

For the past several decades, the Oligo-Miocene sediments of the Maltese Islands have been the subject of a variety of biostratigraphic analytical research. Recent refinement of the Mediterranean calcareous nannofossil biozonation has prompted the authors to undertake an extensive examination of 18 locations in both Malta and Gozo. Through quantitative and semi-quantitative methods, new calcareous nannofossils biostratigraphic data are obtained from the examined 147 samples collected from outcrops where the transition of the Blue Clay into the Greensand and the Upper Coralline Limestone is exposed. The new data provide a substantial improvement to the knowledge of the Maltese Islands biostratigraphy, considering that previous calcareous nannofossil studies on the investigated formations were limited both geographically and in the number of samples analysed. The recognition of specific biostratigraphic events within the MNN zonation allows for the assignment of the glauconitic-rich beds to either the Blue Clay or Greensand formations and highlights the chronological extent of several hiatuses that could be related with contemporaneous tectonic activity, and other agents of erosion. MNN Zones/Subzones derived from this present study are also assigned to specific recognized beds within the same formations.
Primary and Secondary School Teachers' Opinions and Suggestions on Peer Bullying in Schools
Authors: Tosun Necip , Ardil Emre , Şahin Muhammet , Yılmaz Fatih , Göker Mustafa
Published: December 2023

Zorbalık, bir kişiye, gruba veya topluluğa yönelik kasıtlı olarak zarar veren, korkutan veya rahatsız eden davranıştır ve son dönemlerde okullarımızda yaygın görülmektedir. Okullarda görülen zorbalık türüne akran zorbalığı denir ve
güvenli bir eğitim ortamını engelleyeceğinden akran zorbalığının okullarda yaşanmıyor olması arzu edilir. Araştırmamızın amacı; ilk ve orta okullarda yaşanılan akran zorbalığıyla ilgili bu okullarda görev yapan öğretmenlerin görüşlerini
alarak akran zorbalığıyla mücadele kapsamında öneri geliştirmektir. Samsun ilinin İlkadım, Atakum, Canik ve Tekkeköy ilçelerindeki ilk ve ortaokullarda görev yapan 48 öğretmene yapı yapılandırılmış görüşme formları uygulanmıştır.
Nitel araştırma yöntemlerinden olgu bilim deseninin tercih edildiği araştırmamızda veriler betimsel analiz yöntemiyle analiz edilmiştir. Araştırmamızın sonuçlarına göre; ilkokullardaki akran zorbalığı oranı ortaokullara göre, erkek
öğrencilerdeki akran zorbalığı ise kız öğrencilere göre daha fazladır. Erkek öğrencilerin daha çok fiziksel zorbalıkta, kız öğrencileri ise daha çok sözel zorbalıkta bulunduğu görülmüştür. Ortaokul öğrencilerinin büyük oranda zorbalığa
uğradığını kimseyle paylaşmak istememesi ciddiye alınması gerekin bir husus olarak görülmelidir. Öğretmenlerin zorbalık davranışı karşısında neler yaptıkları incelendiğinde ise, daha çok zorbalık davranışı gerçekleştiğinde öğretmenlerin
eyleme geçtikleri görülmüştür. Bazı öğretmenlerin zorbalık eylemi karşısında sınıfta bilgilendirme yapması dışında önlemeye yönelik bir eylemin pek yapıldığı söylenemez. Oysa zorbalık davranışını önlemede, bu davranışları yapabilecek
öğrencileri önceden belirleme, okulda veli de dahil herkesin katıldığı zorbalıkla mücadele planını hazırlama ve sonuçları izleme gibi eylemler yapılması gerekmektedir.
Bibliometric Analysis of Study on Audit, Audit Quality And Audit Fees
Authors: Yusuf Atasel Oğuz , Gerekan Bilal
Published: December 2023

Bu çalışmanın amacı, Scopus veri tabanında denetim, denetim kalitesi ve denetim ücretleri üzerine 1954-2022 yılları arasında yapılan çalışmaların bibliyometrik analizini yapmaktır. Çalışma sonucunda söz konusu alanda 68 yıllık süreç
içerisinde 7.057 yayının yapıldığı ve yayınların %84’nün makale türünde olduğu belirlenmiştir. En fazla yayının ise 2019 yılında yapıldığı ortaya konmuştur. Denetim, denetim kalitesi ve denetim ücretleri alanında en fazla yayın
yapan ülke ABD (2.479 yayın), en fazla yayın yapan kuruluş UNSW Sydney (107 yayın) ve en fazla yayına yer veren dergi Managerial Auditing Journal (514 yayın) olmuştur. Söz konusu alanda en fazla yayın veren yazar ise 44 yayın ile
Raghunandan, K. olmuştur. Son olarak denetim, denetim kalitesi ve denetim ücretleri alanında en fazla atıf alan eserin ise 1981 yılında DeAngelo, L.E. tarafından kaleme alınan “Auditor size and audit quality” adlı çalışma olduğu
(2.474 atıf) belirlenmiştir.