bluuebunny/crossref_metadata_2025 huggingface dataset:
Interrelationship between the History and Archaeology, Islamic City of Qalhāt: Case Study
Authors: Alqadahat Mohammed Abdullah , Douglas Khaled
Published: June 2018

This study aims to clarify the relationship between archaeology and history. Archaeological evidence can bear witness to historical events. Such events can be discovered, studied, and classified by archaeologists and presented to historians as authentic material, especially in the absence of written sources. Thus, the joint work between archaeologists and historians could help to reformulate past events into coherent historical records. The Islamic city of Qalhat is taken as an example in this study. It is almost absent from historical sources although it was a very important port city during the 13th to 17th century. On a very few occasions, it was mentioned by some travelers who visited the city and described it as a living and flourishing city. However, so few and such short records do not provide enough evidence of the history of the city. Only archaeology can narrate the complete story of the city where the earliest and latest phases of occupation were fully uncovered. Archaeological excavations revealed in detail the high level of architecture that the inhabitants of Qalhat had and how the city was well organized and divided into different quarters as well as the fortification system and an international network of trade relations. All of this archaeological evidence will enable historians to rewrite the history of the Islamic city of Qalhat based on solid grounds.
Grammatical Homogeneity
Authors: Boabbas Husain
Published: June 2018

Homogeneity is a concept used by grammarians to explain several grammatical provisions dispersed amongst multiple fields. This research paper examines this concept and its impact on Arabic grammar at the syntactical and interpretation levels and how it relates to other rules. This study compiles locations and texts in which the term is mentioned and others used by grammarians to relay the same concept. The impact of this issue is clear in its ability to display the pivotal impact of the concept of homogeneity in the Arabic linguistic rhetoric. Despite that fact that it appears clearly in the field of comparative literature, there is still some room for further investigation in the grammatical discourse due to lack of attention granted to it. This research paper includes an introduction and three research points, the first is for the term (Almoshakalah). The second which investigates the theoretical framework of homogeneity and the third which investigates various forms of grammatical and linguistical homogeneity after which the conclusion states essential research points.
An Assessment of Various Theoretical Approaches to Bankruptcy Law
Authors: Al-Barashdi Saleh , Yeung Horace
Published: June 2018

A broad diversity of interests could be affected by the bankruptcy of companies. If a company is bankrupt, aquestion on whether the main goal of bankruptcy rules should be to protect the interests of creditors or it should create a balance between the interests of creditors as well as non-creditors, e.g., employees, suppliers, and third parties. A number of theories on the policy underpinning bankruptcy law exist. These theories can be, in general, categorized into two main groups: i) the first theory is of the view that the main objective of bankruptcy law should be merely to maximize the collective returns to creditors, ii) the second theory is to create a balance between the rules protecting creditors versus others, as bankruptcy creates a community of parties who are affected by the debtor’s financial distress beside creditors such as employees, customers, supplier, and local authority. The purpose of this article is to analyze, compare, and evaluate the theories underpinning bankruptcy law.
Factorial construct of the academic parental involvement according to paternity, maternity and study stage in Sultanate of Oman
Authors: Al Said Taghreed Turki , Shabib Ahmed Muhamed
Published: June 2018

The parental academic involvement is an important variable in achieving cooperation between home and school with the aim of improving the performance of their children and boosting the school's attempt to understand and appreciate the values and cultures of families to effectively meet the needs of their children. It is also considered an added value to develop the educational process of children at all ages. The importance of the research lies in its findings which reveal that the parental academic involvement of the selected sample of students in light of parenthood and school stage (secondary-university) is a decided advantage, as this makes a better understanding of this variable and its constituents in Oman. This would help draw guidelines and instructions and give rise to counseling programs, making parents and educationalists aware of the educational process, and improving the academic performance and the behavior of their different. The study sample consists of 210 students in their 10th grade at the secondary stage and 152 male and female students in their 2nd year in the College of Education at Sultan Qaboos University (SQU). Two scales were devised, one which is applied to secondary stage students and another applied to SQU students. The findings show that there are specific factors related to parental academic involvement concept, as there are fatherhood and motherhood factors applicable to secondary stage and others applicable to university students. These factors vary by type (Father-Mother) and the school stage (secondary–university).
Attitudes of University Students towards the "New History of Bahrain and Citizenship" Course in view of Some Variables
Authors: Al-Mezaal Sharaf Mohammed
Published: June 2018

The aim of this study is to measure the attitudes of Bahrain University (BU) students towards the "New History of Bahrain and Citizenship" Course and to show differences in students' attitudes based on certain variables developed specifically for this study. To achieve this, the author developed a 50-item questionnaire on a 5-point Likert scale, based on literature review available on this field, with half of the questionnaire items worded negatively. Adequate methods were used to assess the validity and reliability of the questionnaire. The developed tool was then administered to 220 students enrolled in the above-mentioned course in the summer semester of the academic year 2015/2016. Overall, the findings of the study show that BU students demonstrated positively-oriented neutral attitudes towards the said course. Moreover, the findings show statistically significant differences in students' attitudes towards the "New History of Bahrain and Citizenship" Course.  This can be attributed to the average time students spend at home to study the course and to the section which the students register in. No statistically significant differences, however, were observed between students' attitudes that could be attributed to gender, college, year of study and grade point average (GPA). In view of this, it is recommended that the course specifications are to be reconsidered, and the methods of teaching and assessment be improved. Students should also be encouraged to connect the course to their real life.
Of Chora and the Taming of the Political Uncanny: Sir Walter Scott’s The Highland Widow as a Nationalizing Tale
Authors: Hussein Ali Zahra A
Published: June 2018

The argument and conclusions of this study do not contradict the positions that have been taken with regard to Scott’s Toryism and its endorsement of Britishization. The study, however, takes issue with critical approaches that sidestep the implicit connections of Scott’s pro-Britishization and his approach to the problem of the Scottish antisyzygy to key framing theoretical notions. Focusing on the underreserached The Highland Widow, the study explores two framing notions— chora and the political uncanny-that illuminate Scott’s discourse on Britishization in a post-Culloden era. The study posits that the novella considers the immediate post-Culloden experiences of the Gael subject in terms of a dialectical interrelationship among the nationalizing tale, the uncanny (which should be rejected), and chora (which should be endorsed and trusted). To put succinctly this interrelationship, the nationalizing tale envisions an ideal egalitarian political structure. While the cultural taming of the political uncanny provides the Gael male subject with a focused rational mind that helps him acknowledge the demands for sociopolitical sobriety and the proper channeling of cultural values to fulfill lucrative pursuits, chora, a receptacle-like space that works affectively to install in the Gael a desire for assimilating into a newly emerging national collectivity, provides a structured space in which he reconstitutes himself within the abstract identity of Britishness. The novella emphasizes three processes that mark the future national state: the hegemony of Anglicization is bridled, Celticism is reformed, and Britishization configures as a guiding secular logos.
Role of physical settings on increasing flood hazard in Muscat Built-up areas (2007-2015) using GIS
Authors: Jawarneh Rana N. , Almushaiki Said S.
Published: June 2018

This study aims at evaluating selected environmental attributes of urban development pathways in relation to their impacts on increasing cyclone-related flooding in the Governorate of Muscat for the years 2007, 2010, 2013, and 2015. A probability-weighted flood hazard map for the 2015 urban areas was produced by combining all selected environmental attributes into one probability equation, with each attribute given a weight. The 2015 urban flood hazard map showed that 31.7 km² (8.1% of total urban areas) of the built up area is located in the very high flooding hazard zone, 88.3 km² (22.6% of urban area) is located in the high flood hazard zone, 130.5 km² (33.5% of urban area) is located in the medium flooding hazard zone, and 113.4 km² (29.1% of urban area) and 26.1 km² (6.7% of urban area) located in the low and very low flooding hazard zones. The outputs from this research emphasize the potential of environmental forces to increase flood damages. The findings provide decision makers with spatially-explicit evidences on affected areas for more effective evacuation and rescue plans.
Academic Staff Attitudes in Jordanian Universities towards Citizen Journalism as a Source of Information:A Survey Study
Authors: Odeh Riham B , El Sarayrah Mohamed Najib
Published: June 2018

This study aims at discussing the attitudes of academic staff in Jordanian universities to citizen journalism and its role as a source of information. The study uses the survey methodology. Jordan University and Petra University were chosen as samples representing the universities. A total number of 300 questionnaires were distributed, 209 questionnaires were filled constituting the actual sample involved in the study. The study shows that about two thirds, 66.5% of the respondents, believe that the term journalism covers what is called citizen journalism. The findings reveal that the highest percentage, 44.3% of the respondents, believe that the term journalism does not cover citizen journalism, which can be attributed to the reason that they do not adhere to specific professional standards, while 41.4% of the respondents think it is not professional journalism. It is as low as 2.9% of the respondents believe that this type of journalism lacks credibility and is biased.
Studying Linguistics Moderation of Qur’an Reciters from Alhijazians’ and Altamimies’ Perspectives , alfatih and al,imaalah with special reference to ,abuu ,umar’s Recitation
Authors: Al-jawabrah Ali Sulaiman
Published: June 2018

This paper aims at studying linguistic moderation of Qur’an reciters and how it is viewed from Alhijazians’ and Altamimies’ perspectives. This study adopts, abuu, umar recitation and his approach of, alfatih and al,imaalah etc., as a model. The paper also introduces lexical and contextual definitions of linguistic moderation. It examines the linguistic moderation of, abuu, umar’s recitations and discusses some of the aspects of linguistic moderation and the reasons behind it. The most significant findings of this study show that linguistic moderation is a combination of two different famous and common linguistic habits when reciting Qur’an, including as an example, the use of both alfatih and al,imaalah at the same time. According to this approach, one linguistic habit is chosen in a specific context with a specific style or word, while using other linguistic habits in other cases. Other findings of this study also reveal that linguistic moderation used by, abuu, umar can be attributed to linguistic and dialectal reasons.
How Could Prayer Make a Difference? Discussion of Scott A. Davison, Petitionary Prayer: A Philosophical Investigation
Authors: Cohoe Caleb Murray
Published: June 2018

I critically respond to Scott A. Davison, Petitionary Prayer: A Philosophical Investigation. I attack his Contrastive Reasons Account of what it takes for a request to be answered and provide an alternative account on which a request is answered as long as it has deliberative weight for the person asked. I also raise issues with Davison’s dismissive treatment of direct divine communication. I then emphasize the importance of value theory for addressing the puzzles of petitionary prayer. Whether a defense of petitionary prayer is successful depends on whether it can support the sort of requests that are central to the theological practices of the religion in question, explaining how they could be known to be effective, and this depends on the value theory of the theology in question. As an example, I show the relevance the traditional distinction between temporal and spiritual goods could have for knowing whether one’s prayers have been answered. How prayers could make a difference also depends on the theology in question, raising issues of ecclesiology and collective action that demand further attention.
Comparison between using generalized differential quadrature method and analytical solution in analyzing vibration behavior of nonuniform nanobeam systems
Authors: Bakhshi Khaniki1 Hossein , Hashemi2 Shahrokh Hosseini , Khaniki2 Hossein Bakhshi
Published: June 2018

In this article, generalized differential quadrature method (GDQM) is used to study the free vibrational behavior of variable cross section nano beams. Eringen's nonlocal elastic theory is taken into account to model the small scale effects and nonuniformity is assumed by exponentially varying the width of nano beam. Governing equation of motion is solved using generalized differential quadrature method with different numbers of sampling points. Effects of increasing the sampling points in reaching more accurate results for first three frequency parameters are presented and it is shown that after a specific number of sampling points, results merge to a certain accurate number. It is concluded that generalized differential quadrature method is able to reach the correct answers comparing to analytical results. Moreover, due to the stiffness softening behavior of small-scale structures, necessity of using Eringen's nonlocal elastic theory to model the small scale effects due to the frequency variation is observed.
A Report on the Effect of Electromagnetic Radiation on the Growth of Silkworm in Mobile Phone
Authors: Li IRR , Liu Suping , Gu Yanzhong
Published: June 2018

This study was conducted to study the growth process of silkworm eggs in a silkworm research center under the condition of no electromagnetic radiation and strong electromagnetic radiation. In the course of the study, the silkworm seeds were randomly divided into two groups. All the mulberry leaves were used to observe and record the time of molting dormancy growth and the related physiological parameters were recorded and recorded. The eﬀect of mobile phone radiation on the growth process of silkworm larvae was analyzed. Based on the experimental results, the microcosmic mechanism of the eﬀects of mobile radiation on organisms and adolescents was analyzed and the preventive measures were put forward. First, for young people as much as possible to reduce the frequency of mobile phone use, thereby reducing the adverse effects of electromagnetic radiation on the growth and development of young people, to develop good habits. Second, the social and electromagnetic wave management departments attach importance to strengthen the rational use of electromagnetic waves.
Acción sin daño: un análisis de las intervenciones de una organización de la sociedad civil ambientalista en comunidades costeras del Noroeste de México
Authors: Torre Jorge , Fernández Rivera-Melo Francisco
Published: June 2018

En la primera parte del articulo se presenta tanto el contexto pesquero como el de las organizaciones de las sociedad civil en México a inicios del siglo XXI. En la segunda parte se hace un análisis comparativo, usando la metodología Acción Sin Daño, de cinco intervenciones realizadas por una Organización de la Sociedad Civil (OSC) para lograr la implementación de reservas marinas completamente protegidas en el noroeste del país. El papel de las OSC identificadas como ambientalistas ha ido cambiando significativamente en la ultima década, trabajando éstas en lograr un equilibrio de bienestar ambiental, socioeconómico y de gobernanza. Una de las principales trampas en que caen las OSC es la de dejar de escuchar a las comunidades, y entrar en una actitud paternalista, lo cual muy probablemente, aun cuando nobles, harán que los proyectos fracasen. En palabras de un pescador “les gana el corazón y no la cabeza”.
NEEDS ANALYSIS FOR ENGLISH GRAMMAR LEARNING MODEL FROM STUDENTS� PERSPECTIVES
Authors: Yunita Wisma , Emzir Emzir , Mayuni Ilza
Published: June 2018

Need analysis is required to take place before developing a model for learning so that results meet the needs of the students who will use the model. This descriptive study aims at finding out the needs in learning English grammar from students� perspectives at the EESP of the University of Bengkulu. The data was taken through a questionnaire with 65 questions given to 44 students who took Structure I Course in the 2016-2017 academic year and analyzed quantitatively. The results of this study reveal that the students need a clear goals of learning English grammar, learning approaches that uses the story-based, the deductive, and the inductive approach, a friendly and meaningful learning atmosphere, a learning model that incorporates the uses of stories and current technology for the teaching and learning process and has a complete support system especially the learning materials, and has an attitude, a final assignment and an individual learning process result assessments.Keywords: Needs analysis, model, grammar learning
E-LEARNING FOR LEARNERS� COMPREHENSION IN LINGUISTICS : A NEED ANALYSIS
Authors: Syafri Frimadhona , Rafli Zainal , Emzir Emzir
Published: June 2018

The study focuses a need analysis towards the use of ELENA basis on CALLA Approach as a media in enhancing learners� comprehension in Introduction to Linguistics course. Universitas Negeri Semarang has website for e-learning that is named ELENA (electronic learning aids). Using e-learning by web to provide information of the course will be real time and interactive. The subjects of the study were learners in fifth semester in academic year of 2016-2017 in English Department in Universitas Negeri Semarang. The semi-structured interview, observation, and descriptive survey were done to gather the data. The data were transcribed, identified, classified, analyzed, and interpreted to gain the answer of the research problem. The problem posed in the research is �To analyze a need analysis towards the use of online learning: ELENA basis on CALLA Approach as a media enhance learners� comprehension in Introduction to Linguistics course� Based on the overall data analysis and interpretation, a need analysis towards the implementation of ELENA basis on CALLA Approach as a media can provide learners� comprehension in learning Linguistics concepts. The result showed that; 1) Learners need to gain knowledge at a glance about the scope of Linguistics; 2) Learners need to be stimulated to observe and analyze the development of the language around it; 3) Learners need media and means of communication forums and discussions both offline and online; 4) Learners need to be facilitated with adequate bandwidth and infrastructure for internet use; and 5) Learners are strengthened by e-learning and there are assessments in the use of e-learning. It can be conclude that need analysis is necessary in designing the instructional model, due to it is a process to determine the learners� needs based on their wants, lacks, and necessities.Keywords: a need analysis, m e-learning, Introduction to Linguistics
PENINGKATAN KETERAMPILAN MENULIS PARAGRAF ARGUMENTASI DENGAN METODE TOPI PEMIKIRAN (SIX THINKING HATS) PADA SISWA KELAS X SMA GUPPI SAMATA
Authors: Indramini Indramini
Published: June 2018

Penelitian ini dilatarbelakangi oleh masalah rendahnya keterampilan siswa dalam menulis paragraf argumentasi. Jenis Penelitian ini adalah penelitian tindakan kelas (PTK). Adapun tujuan dari penelitian ini yaitu untuk meningkatkan keterampilan menulis paragraf argumentasi dengan metode Topi Pemikiran (Six Thinking Hats) pada siswa kelas X SMA Guppi Samata. Subjek penelitian ini adalah siswa kelas X-A yang terdiri atas 31 siswa. Teknik pengumpulan data yang digunakan dalam penelitian ini berupa, tes, observasi, analisis dokumen, dokumentasi dan wawancara serta format penilaian. Hasil penelitian ini menunjukkan bahwa keterampilan menulis paragraf argumentasi dengan metode Topi Pemikiran (Six Thinking Hats) pada siswa kelas X A SMA Guppi Samata. Peningkatan keterampilan menulis paragraf argumentasi tampak pada kualitas proses kualitas hasil. Peningkatan proses pada akhirnya berdampak positif pada peningkatan produk pratindakan sampai siklus II. Nilai Rata-rata skor pada pratindakan diperoleh 61,03, nilai rata-rata skor pada siklus I diperoleh 78,83 dan nilai rata-rata skor pada siklus II diperoleh 84,0. Kenaikan skor rata-rata mulai dari pratindakan hingga siklus II diperoleh 22,97. Secara keseluruhan semua aspek dari kriteria menulis paragraf argumentasi mengalami peningkatan yang cukup signifikasn, yaitu dari aspek isi, organisasi isi, kosakata, penggunaan bahasa dan mekanik.
Dapatkah Keputusan Kemahkamahan Etik Majelis Kehormatan Etik Kedokteran Bersifat Terbuka?
Authors: Prawiroharjo Pukovisa , Santosa Frans , Lefrandt Reggy , Sidipratomo Prijo , Purwadianto Agus
Published: June 2018

Keputusan sidang kemahkamahan Majelis Kehormatan Etik Kedokteran (MKEK) pada umumnya bersifat tertutup. Namun ada beberapa kondisi di mana keputusan sidang dapat dipertimbangkan untuk bersifat terbuka oleh MKEK, mulai secara terbatas hingga terbuka penuh kepada khalayak umum, dengan isi putusan lengkap maupun tidak lengkap. Pertimbangan keterbukaan ini meliputi faktor dokter teradu, institusi yang memiliki kewenangan, faktor pengadu, lingkungan kerja dokter teradu, kepentingan pendidikan, kepentingan laporan pertanggungjawaban, pertimbangan masyarakat umum dan pers, dan sebagai konsekuensi dari perubahan Pedoman Organisasi dan Tatalaksana MKEK di kemudian hari. Pertimbangan sifat keterbukaan keputusan ini harus dilakukan secara bijaksana dan sesuai dengan pedoman yang berlaku.
Sikap Etis Dokter terhadap Pasien yang “Mendiagnosis” Diri Sendiri Menggunakan Informasi Internet pada Era Cyber Medicine
Authors: Santosa Frans , Purwadianto Agus , Sidipratomo Prijo , Pratama Peter , Prawiroharjo Pukovisa
Published: June 2018

Saat ini, internet telah banyak menyajikan informasi tentang kedokteran dan kesehatan. Di satu sisi informasi yang tersaji berupa penemuan-penemuan baru dan keberhasilan ilmu kedokteran di bidang eksperimen, operatif, invasif, maupun konservatif, yang sangat berguna bagi dokter dalam menjalankan profesinya untuk menolong pasien dan membantu edukasi awam kepada pasien. Namun di sisi lain, informasi ini tidak dapat dipilih dan dipilah dengan baik oleh awam sehingga salah satunya melahirkan banyaknya pasien yang berusaha "mendiagnosis" dirinya sendiri, bahkan menterapi dirinya sendiri. Jenis pasien demikian semakin banyak, dan di tengah usaha coba-coba mereka mendiagnosis dan menterapi diri sendiri, mereka pergi ke dokter untuk meminta obat sebagaimana yang ia baca di internet untuk diresepkan atau bahkan lebih jauh lagi, dapat menyanggah diagnosis dan pendapat profesional dokter yang menangani. Diperlukan sikap etis dokter untuk dapat menghargai pasien sekaligus meluruskan dengan terang dan tegas terhadap informasi keliru yang dipercaya pasien.
ANALISIS IDENTITAS VISUAL PADA IKLAN FASHION BRAND INTERNASIONAL DKNY
Authors: RISMANTOJO SANDY
Published: June 2018

Brand Identity and brand image are important parts of the branding process that must be managed in a sustainable way in order to seek and gain attention from their target audience. Life and death of a fashion brand depends on how the brand manages its image, products and how the brand establishes an intense relationship with its target audience. DKNY is an internationally renowned fashion brand that can be said to have succeeded in managing its brand identity and brand image by developing visual characteristic that no other fashion brand has. This essay will deeply analyze the DKNY’s visual characteristic by reading the icons and index of DKNY fashion advertisings. Keywords: advertising; branding;  fashion;  icon;  index
INTERAKTIVITAS NARASI DALAM INFOGRAFIS DIGITAL PADA INFOGRAFIS TEMPO.CO
Authors: KURNIAWAN ARI
Published: June 2018

Online journalism media is now using digital infographic as a new form to narrate the story. They use interactive text and image as a new way to tell a story in the digital space. The digital world has connectivity and depth of information that can be arranged in layers. Understanding digital media as a space that has layers of depth is important because it is distinguish them from the traditional media. This study will discuss one of Tempo.co digital infographics that tells about the corruption of the Constitutional Court’s judge, Akil Mochtar. This digital infographic was analyzed based on the interaction design principles of Donald Norman and interactive narrative models of Heer & Segel. From the analysis, it can be concluded that Interactive element design in this digital infographic has a low level of visibility and inconsistencies in the color-coded feedback, thus reducing the affordance quality of the interactive elements. The interactive element in this digital infographic, wasn’t properly designed based  on the understanding of the digital space and the main principles of interaction design. This digital infographics is also not able to maximize the potential of the digital space to make the information flow accompanied by a good narrative. An interactive potential of the digital space should be designed by considering the message that has to be delivered. Interactive elements in digital infographic should be part of the message, not just a mere decoration. Visual, verbal function and interactivity in digital infographic should immerse together, in order to clarify the meaning and narrative of the information. Keywords: infographic; interactivity; naration; online
KAJIAN ELEMEN PEMBENTUK IDENTITAS GENDER PADA RESTORAN BERTEMA PEREMPUAN DI KOTA BANDUNG
Authors: SETIAWATI AAN
Published: June 2018

This research is a study of gender identity element at female-themed restaurants in Bandung city. The case study of this research is restaurant Roemah Nenek and Nanny's Pavillon. This study is a qualitative test based on the theory that concern in the aspects of the implementation of gender identity in the restaurant interior elements. The result form this research is gender identity context at Restoran Roemah Nenek and Nanny's Pavillon is formed from the brand and the nature of the interior elements that have a correlation with the stereotypical understanding about the nature of female. Restaurant interior elements generally show consistency of meaning, that is the concept of the restaurant has a similar meaning and mutual support against the interior elements as identity of the restaurant. Thus, there is no difference in meaning and elements correlation to the perception of the observer about the restaurant. Perception observers show the same consistency of expression between the nature of objects and the nature that appear on female characters. Keywords: female; gender; identity; interior; thematic
KAJIAN IKONOLOGI IKLAN TELEVISI SUSU FORMULA NUTRILON ROYAL TIGA VERSI “LIFE IS AN ADVENTURE”
Authors: SULAIMAN NANIWATI
Published: June 2018

Comparing to other milk-formula advertisements, Nutrilon Royal  3 “Life is an Adventure” version is one of the TV commercial which has got the most appreciation and positive response from various circles of society.The success of this ads does not solely lie in its visual creativity but is also determined by its suitability with the psychosocial cultural of the society. This research would like to reveal the message and the meaning behind the visual appearance of the Nutrilon Royal ads which is able to enchant the consumers by using the theory of analytic iconology of Erwin Panofsky. The TV commercial of Nutrilon Royal 3 is using the indirect approach, spontaneous, outdoor, multi-racial children, natural and poetic. Nutrilon Royal main target is the young mothers who live in big cities with the children who generally spend their time indoors. Nutrilon Royal strategy in attracting the metropolis interest is, among others showing the scenes of children who are free and dare to be active in the broad of nature, representing the courage and physical strength in facing the nature as well as friendly, adaptive, even enjoy and become one with the nature. Through this film, embedded the image of Nutrilon Royal 3 as a milk-formula that gives health, freedom, strength and courage to the children in going through their lives. Keywords: advertisement; children; free; milk formula; nature
KAJIAN POLA KONTROL PRIVASI PENGHUNI TERHADAP PENERAPAN KONSEP SOHO (SMALL OFFICE HOME OFFICE) PADA RUMAH TINGGAL DI KOTA BANDUNG
Authors: HENDRAWAN TODDY
Published: June 2018

The effect of various urban problems and the increasing of advanced information technology, leading the concept of SOHO (Small Office Home Office) as an alternative solution in operating small- to medium-scale home-based business are set to have significant application in recent years in Indonesia. Yet the context of residential home as a private space for activity of a family live is resulting in chances of privacy conflicts when it is matched to concept of SOHO application inclining to have social and open-ended characteristics for the public. Therefore, the privacy control is necessary for maintaining dweller’s privacy and homeostatic condition in residential home.The aim of this research was to understand how was the pattern of privacy control by means of visual, audio, and olfactory interaction that take place in 10 residential home units chosen for object of study. This research is a qualitative study which delivered descriptively through interpretative analysis using theory of Behavior Setting approach, and such supporting theories as dwelling theory, theory of adaptation and adjustment, theory of privacy, territorial, and personal space. The results of the research shown that the privacy control pattern is more intomanaging visual interaction related to privacy by means of privacy artifact control, differentiation of floor level or using verbal language. Overall results of analysis of privacy control variable are then proposed as tendency of dweller privacy control design to apply concept of SOHO to residential home. Keywords: control; home, office; privacy; SOHO
PERANCANGAN PROMOSI EVENT TEATER BONEKA SEBAGAI KAMPANYE TOLERANSI BERAGAMA
Authors: AGUSTINE SASKIA PUTRI , NURVIANA NINA , TJANDRA MIKI
Published: June 2018

Indonesia acknowledges the existence of six religions. However, this diversification is often met with some intolerance by the religion of majority in different regions, one of the examples of which is West Java. For five consecutive years (2009-2014), West Java is on the first rank of religion intolerance. Thus, the knowledge of tolerance towards the other religions needs to be implemented since the early age, particularly those coming out of modest families. The purpose of this design is to grow the essence of religion tolerance for the Moslems as the majority so that they can get to know the other religions in Indonesia via stories narrated through displays. The purpose is to make people willing to accept divergence of religion and to eventually make generations able to cope up with and respect religions with distinct concepts with one another. The approach implemented is to retell fairy tales with puppets as the representation and media. The puppets embody six different characters metaphorically symbolizing six different religions in Indonesia. This activity is promoted by making use of motion graphic and booklets as well as gimmick as complements.Keywords: campaign;  children of early age; Islam; puppet show; religion tolerance
STRATEGI KREATIF KAMPANYE SOSIAL ORGANISASI BERBASIS KOMUNITAS “RUMAH CEMARA” BANDUNGMELALUI MEDIA SOSIAL
Authors: SARASWATI R.A DITA
Published: June 2018

In 2014 social campaign and counseling for HIV and AIDS has been run by government or Health Ministry of the Republic of Indonesia, which aimed to make young people know how to prevent HIV/AIDS withother information related to myths and facts. Different with the government preventive campaign, an organization called Rumah Cemara in Bandung focusing to people that already infected by HIV/AIDS, especially teenager with former drug addicts background. Rumah Cemara is a community–based organization which aims to improve the quality of people living with HIV and Napza addict in Indonesia through peer approach support. Rumah Cemara is the largest network of people with HIV and Napza in West Java Province in Indonesia. With interview technique, documentation as well as literature studies of campaign and social media, the writer intend to analyze the role of social media and creative strategy campaign this organization runs for over 3 years, from 2013 to 2015. In their campaign strategy, they succesfully gain attention not only from the people living with HIV/drug addicts, but also the major society of Bandung about the discrimination problems towards the people living with HIV/AIDS.  This research aims to describe the creative strategy in socialmedia which popularly used by indonesian. This research also beneficial as a reference and reviews for social campaign for organization / other communities in Indonesia. Keywords: community; creative strategy; HIV/AIDS; social media
TINJAUAN VISUAL DESAIN KEMASAN DAN SAMPUL ALBUM BAND INDIE MOCCA PADA ALBUM BERFORMAT AUDIO CD
Authors: SUKMARAGA AYYUB ANSHARI
Published: June 2018

For five decades, music industry has become profitable business. The big music industries then make innovation with attractive packaging design for cover album. The innovation intended to persuade people to buy the album not just listen to musics by downloaded it, although it can’t reduce music piracy that become giant problems for music industries. One of Indonesian indie band that aware for this activities is Mocca.This research is analyzing an how the visual perception of shape, structure, material, color and elements in Mocca’s CD packaging and album cover’s design, can create visual sensation to people. It is analyze people’s interpretation from the typography in Mocca’s packaging design and cover album. The aim of this research is to identify symbols, sensation, layout, and people’s interpretation from Mocca’s albums. For the result on this research, will compared by the respondents result through semantic’s theory as will be verified using the results of the analysis of rhetoric. The result from this research is shown that use of the visual system in Mocca’s packaging and design album covers can impact the visual sensation and persuade people when they see visual markings on Mocca’s packaging as well as the album covers. Mocca’s CD quality can compete with band from big music companies. This Mocca’s success from their packaging design dan cover albums art could be the example for other band or music industries to gain their value in art, so it will give better product sales. Keywords: cover; indie band; packaging; visual analysis; rhetoric analysis
KETERKAITAN AKTIVITAS PRADAKSINA PADA RAGAM TIPOLOGI BANGUNAN STUPA
Authors: SUGATA FERLINA
Published: June 2018

Circumambulation as one of the Buddhist worship activity is a pathway around the shrines  clockwise, from East to the West. There are two kinds of  pradaksina activity refer  to schools in Buddhism, the Theravada as an honor symbol and the Mahayana as one type of meditation. Stupa as one of Buddhist worship architecture is a place to accommodate the activity itself and the worship symbol  as well.  Stupa is a conical monument erected over relics of  the Buddhas, Arhats, Kings or other great men. Stupa as a religious architecture nowadays became the image of The Buddha as known all around the world  which is also known as the symbol of the composition of robe, bowl, and walking stick from a monk. The interrelatedness  between the pradaksina as an activity and the stupa as the architecture cause some effects that related to space dimension, space quality, orientation of space, and function of the building. All the effects only influence the spatial matter but not influence the meaning of pradaksina and the stupa. Keyword: pradaksina; stupa’s typology, the interrelatedness
KAJIAN MAKNA: MIHRAB MASJID KONTEMPORER AL-IRSYAD KOTA BARU PARAHYANGAN
Authors: NAZHAR RYANTY DERWENTYANA
Published: June 2018

Al-Irsyad mosque at Kota Baru Parahyangan is a religious building that has the power of narrative and full of meaning. The elements of interior and exterior are designed by the architect to deliver messages to users. One element of the interior which is the orientation for the user is the Mihrab. Mihrab of this mosque has a unique concept of shape and philosophy. The concept can contain messages that can even up on the ideology that is intended for users who use the facility, and when elements of the space is interpreted (signified), then it becomes a sign (sign). Meaning analysis method that is used is combined with analysis of the typology of signs and sign structure, that will produce a more powerful meaning of the sign. Mihrab Al-Irsyad mosque is one part of a whole section of the mosque, but its role is very important for conveying message, especially message that regarding religious ideology, which is expressed in symbols. Mihrab Al-Irsyad Kota Baru Parahyangan try to use elements of the space as a mark to describe the expression "Quranic", so that each element is applied within the mihrab has a meaning derived from the meaning that comes from the verses of the Qur'an as a source of knowledge for the Islam follower. Expression of space that is designed solely to strengthen the religious beliefs of the congregation of the mosque on infinity, the one, and the greatness of God. Keywords: mihrab; mosque; semiotic; sign
KAJIAN RUANG DAN CAHAYA SEBAGAI TANDA PADA PERISTIWA TEATER REALIS
Authors: SUHANJOYO SHIRLY NATHANIA
Published: June 2018

Realism in theatre brings in reality of life through stage illusion accompanied with signs that can be applicated for event’s truth attainment. This make the aesthetics of art can be completely felt.Sign in space can be functioned as illustration that brings in act and atmosphere in theatre and it can be explained by arrangement of space and all of its elements. This arrangement is set as one unity such as forms, colors and materials, in order to make those elements support each other in its display. In a realist theatre show,lighting role important; lighting can show object and strengthen act, atmosphere, emotion in order to create act according to concept and further become symbol of script needs. Qualitative and interactive description is applied in order to analyzing space context connected to visual sign system. This system is used in stage, while for the lighting;intensity, color, distribution and movement apply it. Analysis result of space and light as sign explains that human do feel space and its affair into a representation of real life, therefore understanding of script is needed in order to better create the concepts and its imagination. Keywords: element; realist; semiotic; stage
RANCANGAN ANIMASI PENYULUHAN MATA PELAJARAN MATEMATIKA DASAR BAGI CALON GURU YANG AKAN MENGAJAR KE DAERAH TERTINGGAL
Authors: ALIF CINDY
Published: June 2018

Instructional media are useful in assisting students and teachers to accumulate understandings on knowledge. Further, instructional media may serve as learning tool for young teachers prepared to be dispersed on various under-developed areas in Indonesia.  Based on this premise, the authors develop and design an animation on the know-how of teaching basic math for students at under-developed areas of Indonesia. The purpose of instructional media design is to provide illustrative action in teaching basic math with limited educational resources. In the design process, the authors employed combined data of observation, interview, literatures, and field notes to understand social reality of teaching basic math at school with limited available resources. Processed data is compared with learning theory to develop contents of instructional media. It is resulted in a prototype of animation as an instructional media, produced as visual narrative of learning basic math at Papua as a case of targeted area. The animation is one of the series of instructional media contents, others are Indonesian, English, Natural Sciences, Social Sciences, and Arts.  Keywords: animation; basic mathematic; instructional media
PERANCANGAN BUKU RESEP 30 IKON KULINER TRADISIONAL INDONESIA UNTUK GENERASI MUDA
Authors: SERENAMI CAROL NATHALIE
Published: June 2018

Indonesia is an archipelago witha high diversity. As a country with various cultural aspects, Indonesia inherits the most diverse traditional dishes. It is estimated that there are over 5,000 kinds of Indonesian dishes. In 2012 the Indonesian government, through the Ministry of Tourism and Creative Economy (Kemenparekraf), has launched 30 culinary icons that best represent Indonesia's best culinary assets. The recipes of the 30 Indonesian culinary icons and their complicated cooking stages need to be documented into a handbook. This handbook will indirectly introduce the culinary of Indonesia more broadly, even internationally. Influenced by the modern lifestyle, the Indonesian younger generation is currently more interested in the culinary of foreign countries rather than the local one. They have not admitted the Indonesian cuisine as their pride. Some books that introduce 30 Indonesian culinary icons have been published, but to further enrich the literature, another book about 30 Indonesian culinary icons is designed with styles and visuals different from the previous ones. The book is designed in a journal style to resemble a cooking record, with the incorporation of illustrations and photography. The design is also equipped by supporting medias such as booklets, websites, social media accounts, and the medias neededfor book launching. It is expected that through this design, the younger generation will become more interested and proud of Indonesia's unique cuisine as one of the cultural heritage.Keywords: culinary icon; illustration; indonesia; recipe book; young generation.
PERANCANGAN KOLEKSI PA’SURRA TORAYA SEBAGAI SELFSTATEMENT GAYA HIDUP WANITA URBAN
Authors: JESICA FEI SIEN
Published: June 2018

Indonesia's cultural diversification, including the Toraja carving, has inspired the design of ready-to-wear deluxe fashion collection entitled "Pa'surra Toraya". Through the collection, Toraja carving, Pa'tedong and Pa'sekong Kandaure, are presented in a modern form acceptable among urban communities, especially women. Pa’su rra Toraya collection silhouette gives the ethnical impression for the enthusiasts of fashion with design elements inspired by Toraja traditional clothing. Toraja carving motif is applied to the clothing through print technique, beads (sequins), and flock screen-printing to reinforce the ethnic impression.The ready-to-wear deluxe collection, Pa'ssura Toraya, is intended for the public, especially the upper middle class women, 25-40 years old, characterized as smart, elegant, high-mobilized individuals who appreciate the local culture as a supporting fashion in semi-formal events. Keywords: engraving Toraja; ethnic; flock printing; modern; sequins
PERANCANGAN MULTIMEDIA SEBAGAI MEDIA SOSIALISASI SOP KEPADA KARYAWAN PT. TRANSCON INDONESIA
Authors: BUDI HUTOMO SETIA
Published: June 2018

Every firm or organization usually has a specific procedure in performing its activity. To make it easier in organizing events that occur repeatedly within a firm or organization, standardized activities are needed. Standardization procedure in a company is commonly called the SOP (Standard Operating Procedure). The SOP of the activities should be conveyed to all parties involved so that they can understand and execute the procedure according to applicable standards. The research methods used are qualitative method and literature studies conducted by collecting information in in-depth interviews from the internal party of PT. Transcon Indonesia. The presentation is designed in a multimedia form that combines audio, visual, and animation elements with flat design style, considered appropriate to deliver topical SOP presentation. Keywords: multimedia; presentation; SOP
SIMBOL BAHASA RUPA PADA DINDING DALAM OMO SEBUA DI BAWOMATALUO NIAS SELATAN
Authors: PANDANWANGI ARIESA
Published: June 2018

Based on the geographical distribution of Nias, it is divided into 4 regions: North Nias, South Nias, East Nias, and West Nias. The focus areas of this research are traditional houses in South Nias, one of which is Omo Sebua (a noble house) in Bawomataluo village. The object of this study was chosen because the traditional house Omo Sebua is rich in traditional Nias decorative symbols on the parts of his house.The purpose of this research is to know the meaning of the symbol on the inside wall of Omo Sebua. This research using qualitative descriptive method with the approach of Visual language to read the symbol. The result of this research reveals that the special Visual language of Omo Sebua tells about the social status and daily life of the Nias people, namely the noble symbol. The symbol is inspired from important events at that time. The symbol also implies that anyone who visits should bow to homeowners. Keywords: Nias; Omo Sebua; symbols; visual Language
A porcine model of complement activation-related pseudoallergy to nano-pharmaceuticals: Pros and cons of translation to a preclinical safety test
Authors: Szebeni János , Bedőcs Péter , Dézsi László , Urbanics Rudolf
Published: June 2018

Pigs provide a sensitive and quantitative animal model of non-IgE-mediated(pseudoallergic) hypersensitivity reactions (HSRs) caused by liposomes and many other nanoparticulate drugs or drug-carrier nanosystems (nanomedicines). The rapidly arising symptoms, including cardiopulmonary, hemodynamic, hematological, blood chemistry and skin changes, resemble the clinical picture in man undergoing infusion reactions toreactogenic nanoparticles. In addition to summarizing the basic features of the pig CARPA model, thereviewconsiderssome of the advantages and disadvantages of using the modelforpreclinical evaluation of nanomedicine safety.