IMPROVING STRATEGIES AND THE ROLE OF LEADERSHIP IN ENTERPRISE
Authors: Koleci Baki 
Published: January 2020

Strategy implementation is a process by which the activation of the previously defined strategic plan is made known. Introducing new strategic plans into practice brings major or minor changes to the environment that needs to be tailored. But if not, then the enterprise that wishes to succeed in implementing its strategy needs to be adjusted in harmony with the settings that it imposes on the environment. Other factors that with the implementation of the new strategy experience the greatest change are: the vision and mission of the enterprise, and then all the material resources needed to accomplish the planned goals and tasks. The essence of the implementation process is the strategic change. Implementation is nothing more than replacing the old strategy with the new strategy that the enterprise should make successful in comparison to other enterprises of the same activity, which depends on two factors: - Possibility for the new strategic plan to develop until the moment of creating the best position for the enterprise and - Enterprise ability to implement the necessary changes that will bring successful implementation of the strategy. In order to demonstrate how the formation and implementation of the strategy in the realization of the goals of the enterprise are equally contributed, four possible situations arising from the mutual relations of these two parameters have been diagnosed. Good or bad strategy formation as well as good or bad implementation lead to four different situations, important to the enterprise and its managers. These are: success, game with destiny, problem and not success. Success is represented by the combination of successfully formed strategy and strategy that is also successfully implemented that brings the company's good business growth into all business phases. This is however the only desired situation. Fate is a state in which the strategy is badly formed, but overall it is well implemented. The consequences of this can be catastrophic. Many of the problems in society today are partly the result of unprepared leadership to face the complexity of today's reality. This is not just an issue of inadequate training in the reality of global change, or of leaders living out of the knowledge of reality that is limited and restrictive in their ability to face the world in today's state of affairs. All over the world, societies are urgently asking for help to transform citizens, organizations and institutions. But unfortunately, training that does not maximize the natural resources of students hampers the preparation of leaders who can face the challenges. The leader, as most of the society, emerges as a compromise version of what he should be and the state of the world today blames it in the most dangerous way. Leadership is "organizing a group of people to achieve a common goal". Someone whom people follow, someone who drives or drives others. Leaders should take command in times of crisis, they must be competent to lead by respecting their members. Someone with the great leadership skills today is Bill Gates who, despite the early failures, with continued passion and innovation, has driven Microsoft and the software industry to success.