bluuebunny/crossref_metadata_2025 huggingface dataset:
Pengaruh Pelayanan dan Asosiasi Merek terhadap Kepercayaan Pelanggan Bengkel Kendaraan Bermotor dan Dampaknya terhadap Preferensi Rekomendasi
Authors: Nasir Muhadjir , Rachmawati Febri
Published: August 2017

The number of motorcycles being sold in Indonesia keeps increasing every year. Every manufacturer should stand firm on negotiating to what extent service and brand name impact to consumer trust and recommendation preference.  This research aims to investigate this issue using path analysis. Sample is taken from community of car garage consumers. Then, data is verified by some statistical tools such as normality, validity and reliability before using path analysis. The research findings confirm that service quality, brand association and consumer trust are very important to attract trust over garage service. Concerning this issue, the researcher contributes some suggestions such as management should increase service quality by doing employee professionalism improvement. For doing this, the firm can exploit on employee training; implementing incentive strategy to motivate employees, exposing openness and positive atmosphere to interact with consumers and the last but not the least, to maintain good relationship for short and long term by providing consumers with a forum-based communication media.
Kontribusi Kualitas Layanan terhadap Kepuasan Serta Dampaknya pada Loyalitas Pelanggan
Authors: Hidayat Cecep , Melinda Putri
Published: August 2017

The purpose of this research is to find contribution of service quality towards building customer satisfaction, and the contribution of service quality towards customer loyalty, and the contribution of both service quality and customer satisfaction towards customer loyalty simultaneously, and find out whether there is any contribution of customer satisfaction to customer loyalty. The type of research used is associative survey and the analysis technique used is path analysis. The data are obtained through a survey with questionaire as the main instrument. This questionnaire is distributed to customers of Indosat  BlackBerry ISATBB community. Results showed that there are positive and significant contributions of service quality towards customer satisfaction, customer satisfaction to customer loyalty, and service quality to customer loyalty all directly or indirectly.
Iklan, Asosiasi Merek, dan Keputusan Pembelian
Authors: Tauriana Dian , Safriliana Devy
Published: August 2017

The impact of advertising on brand association has raised many questions among scholars. Some agree that advertising can leverage and help building brand association in consumer’s perspective. Others are against this opinion. However, this research is trying to investigate whether advertising does correlate to brand association that later on impacts on purchase decision making. Data collected by interviewing respondents regarding car purchase in the showroom. The analysis is conducted by using path analysis. From the result, it is figured out that the influence/impact of brand association on purchase decision making is very low. Thus, other element such as advertising and any activities to leverage brand association should be taken into account.
Dampak Loyalitas dari Keputusan Konsumen Disebabkan Pelayanan dan Promosi pada Usaha Gimnastik
Authors: Aryanto Rudy , Susanto Susanto , Stefenny Liu Santa
Published: August 2017

This research purpose is to analyze the influence service quality and promotion to decision making and its impact on consumer loyalty. Method used in this research is descriptive-associative, using Pearson Correlation Path Analysis. Data gathered by distributiong questionnaire to 110 respondents in Gold’s Gym Thamrin City. From the data analysis, it is found out that the structural model is given as Y= 0,497X2 + 0,868, whereas R2 24,7% , and structural 2 Z = 0,491 X1 + 0,871 whereas R2=24,2. The service quality seems have less influence to consumer’s decision making but have stronger influence to consumer loyalty. Promotion effectively influences consumer’s decision making as much as 24,2%. Thus, service quality and promotion should be leveraged to increase sales and consumer loyalty.
Kebangkrutan Perusahaan Menggunakan Model Altman dan Zavgren pada Perusahaan Food And Beverages
Authors: Agustina Yeni , Rahmawati Rahmawati
Published: August 2017

The purpose of this research is to show the illustration of the financial performance in food and beverages companies during the years 2001, 2002, 2003, 2004, and 2005. Since the Indonesian economic crisis which began in middle 1997, most of industry sectors, including food and beverages companies, had some constraints in producing and actualizing their products. One of the important things in making decisions for company managers, creditors, and the future investors is the bankruptcy analysis model to predict company’s bankruptcy. This research used two models developed by Edward I. Altman (Model Z-Score) and Christine V. Zavgren (Logit Model). The result of this research is, generally, the financial conditions of the food and beverages companies are in bad conditions. This situation is connected with the low profitability, liquidity, and activity rates of those companies.
Pengaruh Gaya Kepemimpinan Manajer, Pola Komunikasi dalam Organisasi, dan Jenis Penghargaan terhadap Loyalitas Karyawan
Authors: Irvianti Laksmi Sito Dwi , Chandranegara Kokoh
Published: August 2017

PT Citra Transpor Nusantara is a national private company engaged in public transport services, particularly in the management of taxi meters. This study will analyze both individually and simultaneously the influence of manager leadership style, communication patterns within the organization and type of awards for employee loyalty. The study takes place at PT Citra Transpor Nusantara using correlation and multiple regression methods. Various data are collected and analyzed from respondents namely employees regarding assessment of employee loyalty using Likert scale. The results of this study indicate there is a positive relationship and strong and significant influence between patterns of communication within the organization and the type of awards for employee loyalty. This study also proves the strength of connection and influence between the types of award for employee loyalty was ranked top, second, strength of connection and influence between communication patterns within the organization towards employee loyalty, and third, strength of connection and influence between leadership style towards employee loyalty. The study is expected to give input and suggestions for PT Citra Transpor Nusantara for the management and employees in improving employee loyalty at PT Citra Transpor Nusantara.
Pengaruh Penempatan Produk di Kasir dan Sales Person terhadap Impulse Buying
Authors: Tauriana Dian , Fietrin Ika
Published: August 2017

Product placement in the cashier and using sales person have important effects for impulse purchasing in a retail that will increase company selling. The purpose of this research is to acknowledge product placement influences in cashier and sales person towards buying impulse in GIANT hypermart in Plaza Semanggi, Jakarta. The research is associative research. Data collecting technique is done by spreading questionnaire to consumers in GIANT Hypermart Plaza Semanggi and interview with the management. Data analysis technique is by validation and reliability test, normality, simple and double regression test with software SPSS 16.0. The research result shows that the product placement variable in cashier and sales person influenced simultaneously and significantly to impulse buying.
Analisis Persediaan Beras Nasional dalam Memenuhi Kebutuhan Beras Nasional pada Perusahaan Umum Bulog
Authors: Wijayanti Safitri , Candra Sevenpri , Sarjono Haryadi
Published: August 2017

Research showed that during 1998 to 2006, the minimum inventory needs of national rice is less than the expected inventory needs of national rice. Inventory trend is almost decreasing because of the quantum transmission inventory is beyond over of inventory increasing internal nation to the inventory of national rice decreasing. Partially, internal inventory affects the positive income towards national rice inventory; rice import has no effect towards the inventory of national rice; rice transmission is affected towards national rice inventory. This thing shows that rice inventory controlling in Perum Bulog must pay attention to internal rice procurement circumstances. On the other hand, importing rice is only as complement and done if needed. The rice inventory has negative influence towards price in producer level. This shows that internal procurement procedure needs to be changed.
Analisis Pengaruh Moderating Investment Opportunity Set dengan Kebijakan Dividend serta Moderating Investment Opportunity Set dengan Arus Kas Bebas terhadap Tingkat Leverage Perusahaan Makanan dan Minuman yang Terdaftar di BEI Periode 2003-2007
Authors: Masruroh Masruroh , Nursanti Tinjung Desy , Lisa Lisa
Published: August 2017

This research aims to examine whether there is any influence of investment opportunity set (IOS) on the affiliation between dividend policy and free cash flow to leverage enterprise-level. By using 42 samples of food and beverage companies listed on Indonesia Stock Exchange from 2003 to 2007, it is concluded that the dividend policy does not affect the company's leverage. However, the dividend policy together with investment opportunity set affect the level of corporate leverage. Free cash flow affects the level of corporate leverage. In the meantime, free cash flow to the investment opportunity set (IOS) also influences the level of corporate leverage, the dividend policy and free cash flow effect on the level of corporate leverage. Meanwhile, the dividend policy, free cash flow, investment opportunity set simultaneously affect the level of corporate leverage.
Silver Entrepreneurship Agenda in Malaysia: A Proposed Model for Productive Aging
Authors: Nasurdin Aizzat Mohd , Halim Hasliza Abdul , Seet Pishen
Published: August 2017

This paper aims at proposing a framework for productive aging among those aged 45-plus or retiree via entrepreneurial initiatives, known as ‘silver entrepreneurs’. Evidence has shown that the number of Malaysians aged population is estimated to be more than 1.4 million and is projected to increase to 3.3 million in the year 2020 (Mafauzy, 2000). It is acknowledged that a group of these will comprise of professionals who are aged 45-plus and retirees with relevant industry experience as well as knowledge and well-established networks built up over their working careers which will enable them to effectively identify entrepreneurial opportunities and secure resources efficiently to exploit them. However, there is little research on and understanding of what drives these ‘silver entrepreneurs’, with most of the research, focussed on entrepreneurial ventures started by 18-35 year-olds.  This means that policy-makers are ill-equipped to develop specific measures that will assist retirees into a second or sunset career in entrepreneurship.  This research aims to bridge the gap by assessing the profile and motivations of silver entrepreneurs in Malaysia with a specific focus on understanding the internal and external factors that affect their intentions to start new ventures as well as factors that affect the success and growth of these ventures.
Antecedents of Organizational Citizenship Behavior Analysis and its Impact Toward Organizational Effectiveness on A Fruit Ice Cream Manufacture
Authors: Gunawan Annetta , Natalia Natalia
Published: August 2017

To achieve organizational effectiveness, every company needs not only qualified human resources, but also employees who perform organizational citizenship behavior (OCB), which is influenced by individual internal factor i.e. big five personality and its external factor i.e. job satisfaction and organizational commitment. PT Harapan Surya Lestari also needs employees with high OCB level to maintain the sustainability of the company. The purpose of this research is to analyse the effects of big five personality, job satisfaction, and organizational commitment of the employees to organizational citizenship behavior and its impact toward organizational effectiveness on PT Harapan Surya Lestari (HSL). The method used in the research is Path Analysis. The data is obtained from questionnaire disseminated to all the employees of PT HSL in order to measure the level of big five personality, job satisfaction, and organizational commitment of the employees and organizational effectiveness from the perception of each employee, using likert scale. Results from the data analysis obtained structural equations Y = 0,240 X1 + 0,166 X2 + 0,502 X3 + 0,6671 ε1  where simultaneously big five personality, job satisfaction, and organizational commitment contribute significantly to organizational citizenship behavior of 55,5% and Z = 0,461 X2 + 0,374 Y + 0,6921 ε2  where simultaneously job satisfaction and organizational commitment contribute significantly to organizational effectiveness of 52,1%.
Faktor-Faktor yang Mempengaruhi Kelengkapan Pengungkapan Wajib dalam Laporan Keuangan pada Perusahaan Manufaktur yang terdaftar di BEI
Authors: Santioso Linda , Yenny Yenny
Published: August 2017

The purpose of this research was to determine the influence of leverage ratio, liquidity ratio, profitability ratio, the portion of stocks owned by public, firm size, and company ages on mandatory disclosure comprehensiveness of financial statement. The sample consisted of 80 manufacturing companies listed at Indonesia Stock Exchange from 2008-2010 selected using purposive sampling method. Descriptive statistics and the multiple regression method were used to analyze the hypotheses. The results of this research showed that only firm size that influence the mandatory disclosure positively and liquidity ratio that influence the mandatory disclosure negatively. This research also showed that there was no autocorrelation, multicollinearity, and heteroscedasticity.
UTAUT and UTAUT 2: A Review and Agenda for Future Research
Authors: Chang Andreas
Published: August 2017

This study reviews the most recent literature on UTAUT (Unified Theory of Acceptance, and Use of Technology) and UTAUT 2(Unified Theory of Acceptance, and Use of Technology) 2 by focusing on the findings and recommended future research. The papers, proceedings and dissertations included in the analysis were identified technology acceptance as the focus of their studies. This search was supplemented various websites which host scientific journals such as Emerald, Science Direct and Google Scholar. The initial search produced 65 papers. The studies examined works which employed UTAUT and UTAUT 2 by focusing on findings on the core constructs of UTAUT to predict Behavioral Intentions. The results confirmed previous studies that the four constructs of UTAUT contributed to Behavioral Intention even though PE seemed to be the most significant contributors. Findings also suggest UTAUT 2 has been more explanatory and list the suggestions for future works. The immediate implications are for researchers who wish to examine behavioral intentions, and managers who wish to ensure the acceptance and use of a new system or technology. This study bears a number of limitations. Number of papers examined is one of them. It would be more accurate to increase the number of paper examined. The other limitation is the ability to draw a statistical conclusion each research examined. This is due to a great variety of research topics, methods, constructs and contexts.
Consumer Preferences Toward Marine Tourism Area
Authors: Fauziah Silvy , Aryanto Rudy
Published: August 2017

The marine zone tourism is growing attracting more tourists. Pramuka Island is marine conservation area enriched with marine biodiversity in coral reefs and other natural resources. To develop this potential tourist destination, a customer-based marketing program is required to attract domestic and foreign tourists. The main vision is to understand tourist preferences for marine tourism activities and facilities. A research was conducted on Pramuka Island as a well-known marine tourism zone. The objective was to determine the key tourist preferences for marine tourism destination. Research methods utilized Cochran Q test and Conjoint analysis where the primary data were obtained from tourist respondents. The result showed that there was a tourist preference based on the five attributes considered most important, namely tourism activities, tourist attractions, types of accommodation, food and souvenirs types. This study provided marine tourism destination management with useful guidance for broader implications of the implementation of marketing programs and tourism attraction. Moreover, the results of this study consolidated the learning of a variety of academic and industrial research papers in particular for the measurement of customer preferences towards marine tourism destination.
Studi Kelayakan Pengembangan Bisnis pada PT Dagang Jaya Jakarta
Authors: Nurjanah Santi
Published: August 2017

The purpose of the study is to determine the feasibility of the development of the business conducted by PT Dagang Jaya. Research method used is based on the analysis of aspects of business feasibility study, the aspects of Finance, Markets and Marketing, Management and HR, Legal aspects, Engineering and Operations, EIA, and the Economic and Social aspects. The results of the analysis of each aspect showed positive results stating that the Business Development conducted by PT Dagang Jaya feasible to run. Conclusions from this research is the development of the business conducted by PT Dagang Jaya feasible to run one way to choose business development is to increase the number and variety of products distributed by the company.
Perempuan dan Perbankan: Sebuah Tinjauan Tentang Peran Inklusi Keuangan terhadap Pengusaha UMKM Perempuan di Indonesia
Authors: Steelyana Evi
Published: August 2017

Financial inclusion is a means to promote financial sector especially for easy banking services and financial access for people. Increasing living standard is one of the expected results when financial inclusion runs well. Financial inclusion program in Indonesia is expected to give significant impact to unprevillege people, such as: people with low income, fringe, minority, or having no legal identity and women and the young. This paper focuses on how financial inclusion can give a significant impact especially to woman in SME in Indonesia and how financial inclusion program can increase and strengthen Indonesian economy as a whole. Research used quantitative-descriptive method; comparative analysis was done based on secondary data from various sources. This research concludes that financial inclusion shall be conducted in Indonesia as a whole and may affect the SMEs significantly, especially women.
Analisis Pengaruh E-Service Quality terhadap Customer Satisfaction yang Berdampak pada Customer Loyalty PT Bayu Buana Travel Tbk
Authors: Jonathan Hansel
Published: August 2017

The purpose of this study is to determine the effect of e-service quality on customer satisfaction and its impact on customer loyalty of PT Bayu Buana Travel, Tbk. With non-probability technique (census), questionnaires were collected and used in data processing using Structural Equation Modeling with WarpPLS program and Importance Performance Analysis methods. Based on this research, it was found that e-service quality has an influence on customer satisfaction, customer satisfaction has an influence on customer loyalty, e-service quality has an influence on customer loyalty, and e-service quality and customer satisfaction has an influence on customer loyalty. The e-service quality attributes, such as the website providing accurate information, the website having a good reputation, all online payment be confirmed, the website easy to use, and the products/services on the website delivered according to the time, need to be improved and enhanced.
Pengaruh Kepemimpinan dan Kapabilitas Dinamis terhadap Manajemen Pengetahuan di Binus University Jakarta
Authors: Sriwidadi Teguh
Published: August 2017

This research aims to analyze the effect of Leadership and Dynamic Capabilities on Knowledge Management at BINUS University. Research objects are lecturers and employees of BINUS Unversity with 90 respondents. Sampling technique used is disporporsiaonte stratified random sampling procedure, the number of subjects of each stratum would no be altered, while keeping the sample size unchanged. The data analysis method is IBM SPSS (Statistical Program for Social Science) version 20. The result is the effect of Leadership and Dynamic Capabilities on Knowledge Management presented by multiple regression equation: Y = 1,425 + 0,031 X1 + 0,625 X2, which Y = Knowledge Management, X1 = Leadership, and X2 = Dynamic Capabilities. The Dynamic Capabilities significantly affects Knowledge Management, but Leadership does not significantly affect Knowledge Management. Leadership variable has two functions, as Independent Variable but must be controlled and as the second Independent Variable or as Mediator.
Analisis Strategi dan Taktik Pemasaran dalam Aktivitas E-Commerce untuk Meningkatkan Pertumbuhan PT Golden Rama Express
Authors: Gunawan Annetta
Published: August 2017

Opportunities for tour & travel industry in Indonesia is increasing, thus attracting a lot of players to compete. PT Golden Rama Express as an industry leader in the tour industry wants to continue to grow the business. The development of information technology led to changes in consumer behavior, encouraging Golden Rama to take advantage of gaps that occur to become a leader in e-commerce activities. The purpose of this project consulting is to devise marketing strategies and tactics in order to improve the effectiveness of e-commerce activity for the Golden Rama. This study used questionnaire, interview, and literature study as a means to collect the data. Then the results of the data analysis of both quantitative and qualitative were used to plan growth based on the concept of Matrix Nine. The results of this study revealed that the existing customers of PT Golden Rama Express which can be expanded to the e-commerce market are upper middle families who have often gone abroad. Wife has significant role in filtering and selecting information and its potential customers are families who are beginners in terms of holidaying abroad are active in the virtual world with the characteristics as early adopters. This study is expected to be input to the PT Golden Rama Express in determining marketing strategies are needed in the market work is done by integrating the activities of online, offline, and mobile, based on the concept communitization, confirmation, and the clarification, which is equipped with the concept of Crossing the Chasm. Then the marketing tactics is based on the concept of communal activation and conversation, improve Web site content, as well as applying the principle of contextual marketing.
The Influence of Green Marketing on Green Satisfaction Mediated By Perceived Quality and Its Impact to Green Trust in Injection Motorcycle
Authors: Kurniawan Shelvy
Published: August 2017

Currently, motorcycle manufacturers are increasingly motivated to replace their motorcycle into fuel injection products. The growing concern from the consumers to the environment and the regulations of emission standards, that is Euro 3, for motorcycle industry is being finalized in the Ministry of Environment in order to be implemented in Indonesia. Through this research, the writer will examine the effect of green marketing on perceived quality, green satisfaction, and green trust, the effect of perceived quality on green satisfaction, and the effect of green satisfaction on green trust. Those effects needs to be investigated in order to know how far the effects of green marketing and to ensure whether green marketing is well accepted or not by the market in motorcycle industry. Scope of this research is also limited to the user of fuel injection motorcycle in Jakarta for Honda and Yamaha who involved as decision maker when the motorcycle is purchased. Sampling technique used in this research is quota sampling and the analysis method is structural equation modeling (SEM). The findings of this research are: green marketing has a significant direct effect on perceived quality, perceived quality has a significant direct effect on green satisfaction, green satisfaction has a significant direct effect on green trust, green marketing has a significant direct and indirect effect on green satisfaction, and green marketing has a significant direct and indirect effect on green trust. All of those effects are found to be positive effects.
The Impact of Knowledge Management and Entrepreneur’s Knowledge on Innovation and Firm Performance
Authors: Hartono Hendry , Halim Erwin
Published: August 2017

There is lack of evidence from previous studies that examined the relationships among entrepreneur’s knowledge, knowledge management, innovation, and firm performance. Entrepreneur if s/he has more knowledge than other entrepreneurs can be more competitive. Literature studies show that entrepreneur knowledge and knowledge management had significant and direct positive effect on innovation and firm performance. Further studies are needed for showing a model and factors that enhance innovation and improve firm performance. The purpose of this paper is to propose a framework of improving the firm performance by enhancing of the innovation, through the entrepreneur knowledge and knowledge management. Based on this paper, further research is needed on the potential role of EK and KM in innovation, and how the value of EK and KM can be maximized to have a more valuable innovation that would be an impact on firm performance.
Implementation of the Indonesian Banking Architecture as a Blueprint of the Direction And Order of the National Banking System: Empirical Study of Indonesian Commercial Banking
Authors: Puspitasari Devy M. , Setiadi Nugroho J. , Rizkiyanti Nurrina
Published: August 2017

This study aims to examine the influence of Capital Adequacy Ratio (CAR), earning assets, and liquidity against Return on Asset (ROA) in the conventional bank which has the biggest asset listed in Indonesian Stock Exchange (IDX) during the period of 2006 to 2010. This research used time series data from Bank Indonesia’s report and financial reports annually published by banking firms listed in IDX. After passing the purposive sampling, there were 27 conventional banks listed in IDX as sample in this study. By using multiple regression analysis (F-test), results showed that CAR, Non Performing Loan (NPL), and Non Performing Loan (NPL) collectively have significant influence on ROA. However, by using individual analysis (t-test), NPL has a negative and significant influence on ROA, while CAR and LDR have no significant influence on ROA.
Mapping the Customer Experience Management Strategies for Customer Loyalty in Retail Hypermarket Jabodetabek
Authors: Logahan Jerry Marcellinus , Meliala Janita Sembiring , Putong Iskandar
Published: August 2017

Today, competition in the global market has become increasingly difficult and and at the same time products and services provided by retail companies tend to be similar. So in such circumstances, customers expect not only satisfied with the products and services, but also the pursuit of the perfect shopping experience during the shopping process. The purpose of this study was to devise a customer experience management strategy at a hypermarket retailer Carrefour, Hypermart, Giant, and Lotte Mart. Both overall and per hypermarket retail chains that have the same character. The method used is Factor Analysis, Multi Dimension Scaling (MDS). The object of research is the hypermarket retail customers in Jakarta, Bogor, Depok, Tangerang and Bekasi to sample 360 people. The results of MDS mapping CEM variable per retail hypermarket retail hypermarket seen no one who is in the first quadrant in which the dimensions 1 and 2 positive namely Gianthypermarket retail. Tthere are three retail hypermarket located in quadrant 2 wherein the dimensions of 1 positive and 2 negative dimension namely retail Carrefour, Hypermart and Lotte Mart. In MDS can be classified Group 1 are the outlets; Group 1 are GPS (Giant Plaza Semanggi), CLB (Carrefour Lebak Bulus), CPH (Carrefour Permata Hijau) and HPV (Hypermart Pejaten Village) which leads to a positive value. While other outlets in group 2 are CCB (Carrefour Cibinong Bogor), GBT (Giant BSD Tangerang), GMD (Giant Margo city Depok), HPB (Hypermart Pondok Gede Bekasi), HJT (Hypermart JACC Thamrin), LRP (Lotte Mart Ratu Plaza), LKG (Lotte Mart Kelapa Gading), LF (Lotte Mart Fatmawati) have in common in the lower quadrant (negative).
Analysis of Decision Making Process in Moneyball: The Art of Winning an Unfair Game
Authors: Triady Mochamad Sandy , Utami Ami Fitri
Published: August 2017

Billy Beanes’s success in using data-driven decision making in baseball industry is wonderfully written by Michael Lewis in Moneyball. As a general manager in baseball team that were in the bottom position of the league from the financial side to acquire the players, Beane, along with his partner, explored the use of data in choosing the team’s player. They figured out how to determine the worth of every player.The process was not smooth, due to the condition of baseball industry that was not common with using advanced statistic in acquiring   players. Many teams still use the old paradigm that rely on experts’ judgments, intuition, or experience in decision making process. Moneyball approached that using data-driven decision making gave excellent result for Beane’s team. The team won 20 gamessequently in the 2002 season and also spent the lowest cost per win than other teams.This paper attempts to review the principles of Moneyball – The Art of Winning an Unfair Game as a process of decision making and gives what we can learn from the story in order to win the games, the unfair games.
Determining the Best Arch/Garch Model and Comparing JKSE with Stock Index in Developed Countries
Authors: Effendi Kharisya Ayu
Published: August 2017

The slow movement of Indonesia economic growth in 2014 due to several factors, in internal factors; due to the high interest rates in Indonesia and external factors from the US which will raise the fed rate this year. However, JKSE shows a sharp increase trend from the beginning of 2014 until the second quarter of 2015 although it remains fluctuate but insignificant. The purpose of this research is to determine the best ARCH/ GARCH model in JKSE and stock index in developed countries (FTSE, Nasdaq and STI) and then compare the JKSE with the stock index in developed countries (FTSE, Nasdaq and STI). The results obtained in this study is to determine the best model of ARCH / GARCH, it is obtained that JKSE is GARCH (1,2), while the FTSE obtains GARCH (2,2), NASDAQ produces the best model which is GARCH (1,1) and STI with GARCH (2,1), and the results of the comparison of JKSE with FTSE, NASDAQ and STI are that even though JKSE fluctuates with moderate levels but the trend shown upward trend. This is different with other stock indexes fluctuated highly and tends to have a downward trend.
Business Model Innovation for Small Medium Enterprises
Authors: Swasty Wirania
Published: August 2017

Indonesian economy through Small Medium Enterprises (SMEs) is expected to absorb labor and contribute to the growth of Gross Domestic Product. However, SMEs lack both managerial and technical skills. This research is about business model innovation for SMEs especially in fashion and garment industry. Study used qualitative approach by mentoring four selected SMEs in Babakan Penghulu Village– Cinambo Sub-District, Eastern Bandung. The tools used to analyze them including PEST analysis, Porter’s Five Forces,Resource Based View, Value Chain Analysis and Business Model Canvas. Finding suggests SMEs to have business model innovation derived from value proposition. SMEs should build their own brand awareness. Moreover, as garment and fashion industry, design can be a particularly important part of the Value Proposition. SMEs could communicate its value propositions and inform their service through its official websites and other social media. Since the intangible resources include brand and design, thus SMEs should build brand image and innovate year by year. SMEs must hire designers and launch a series of new products offers under the signature of their own brands. Ideation to strengthen strategies derives from value proposition building block as a starting point. Moreover, Business Model Canvas makes strategy more focused and measurable. Business model innovation is expected to increase overall performance of SMEs.
Prepare SME in Facing AEC 2015 through English Training Program to Obtain the Export Market
Authors: Nurcahyo Rianto , Harahap Raja Halim , Gharnaditya Didiet
Published: August 2017

Entering the era of globalization, better known as free market requires every individual to prepare reliable resources, especially in the field of Science and Technology. In order to master these demands, adequate knowledge is required in dealing with the demands of a globalized world that is full of competition. In this regard, the role of the English language is required both in mastering communication technologies and to interact directly; moreover, the presence of the media especially the Internet will force people to learn English. As a means of global communication, English should be actively mastered both orally and in written. In an increasingly globalized business world, there are more local Indonesian companies entering into the world market, and growing number of international companies. This research is an attempt to create the roles of exporters, especially the Micro, Small and Medium Enterprises (SMEs) through the products produced by the exporters themselves. Comparing Indonesian export revenue number to other countries, the value of Indonesia's exports is relatively low. One of the constraints faced by exporters is in terms of the ability of a foreign language, namely English. Mastery of English is the main capital to open international trading communication. This research focuses on Quantitative method using chi square analysis, where it can be used to test the relationor the effect of two nominal variables and to measure the relation strength of each variable with other nominal variable (C as the coefficient of contingency). From the chi square method, difference from the SME before and after the Export English course training is expected to be found. The training will use classroom method. The title of this study is prepare SME in Facing AEC 2015 through English training program to obtain the export market.
Enhancing Brand Loyalty by Increasing Experiential Value through Customer Satisfaction in Boka Buka Restaurant Pondok Indah Mall
Authors: Gunawan Nathania , Prabowo Harjanto , Gunawan Annetta
Published: August 2017

This research was conducted at Boka Buka Restaurant. Boka Buka Restaurant is a casual French dining restaurant in Pondok Indah Mall. The objectives of the research are to examine if the experiential value contributes to customer satisfaction in Boka Buka Restaurant and t examine if the experiential value and customer satisfaction contributes partially and simultaneously to brand loyalty in Boka Buka Restaurant. The methods of the research are Pearson Correlation and Path Analysis. The data is obtained from the questionnaires which are distributed to the customers at Boka Buka Restaurant to measure the level of the Experiential Value, Customer Satisfaction, and Brand Loyalty, using a Likert scale. From the analysis of the data, it obtains structural equation Y = 0.812X + 0.5839ε1 where Experiential Value contributes significantly to Customer Satisfaction of 65.9% and Z = 0.255X + 0.582Y + 0.5958ε2 where Experiential Value and Customer Satisfaction simultaneously contribute significantly to the Brand Loyalty of 64.5%.
Regional Financial Performance and Human Development Index Based on Study In 20 Counties/Cities of Level I Region
Authors: Gousario Freska , Dharmastuti Christiana Fara
Published: August 2017

This research aimed to know the financial performance of local government through regional financial ratio analysis, i.e. regional financial independence ratios, regional financial effectiveness ratios, regional financial efficiency ratios and regional expenditure harmony ratios,as well as analyzing the impact of regional financial performance against the Human Development Index (HDI).This research was conducted in 20 counties/cities in level I region. Analysis techniques used was multiple linear regression analysis with SPSS Statistics 21. The results shows that: (1) Ratio of regional financial independence contributes positive and significant effect to HDI, (2) Ratio of the regional financial effectiveness contributes no significant effect to HDI, (3) Ratio of regional financial efficiency contributes no significant effect to HDI, and (4) Ratio of regional financial harmony expenditure contributes no positive effect to HDI.
Factors Affecting the Return Stock Company in Indonesia Stock Exchange (IDX) LQ45 in Years 2012-2015
Authors: A. Sorongan Fangki
Published: August 2017

This research aimed to determine the effect of partially and jointly independent variable of Debt to Equity Ratio (DER), Return on Equity (ROA), Return on Equity (ROE), and Net Profit Margin (NPM) against the dependent variable on the stock return. Objects of this research were companies listed on the Indonesia Stock Exchange (BEI) LQ45 continuously for four years in the period 2012-2015. Companies that qualify for this research were 28 companies. Based on this research, the conclusions indicate that all four independent variables; Debt to Equity Ratio (DER), Return on Equity (ROA), Return on Equity (ROE), and Net Profit Margin (NPM), either jointly or partially give the significant effect on return stock.
Analisis Program Pengembangan Agrobisnis Holtikultura dengan Metode Policy Analysis Matrix
Authors: Notoatmojo Budiman , Sarjono Haryadi
Published: August 2017

In general, article present an evaluation to find out how far does the development program of agribusiness based on horticultural plant production succeed. This evaluation program uses macro indicator including production development and the productivity of horticultural commodity, the development of national add value, and the contribution to the independency of the national logistic. While the micro indicator includes the profitability level of the horticultural agribusiness, competitive level, and theissues and problems that must be faced while the PPAH program is in progress.
Analisis Hubungan Profitabilitas dengan Harga Saham Sektor Usaha Makanan dan Minuman di Bursa Efek Jakarta
Authors: Budiman Ignatius Sarto Kothson
Published: August 2017

Stock price movement was influenced by many factors, such as company performance, interest level, political factors, security, etc. Article purposes to get approximate probability on the influence between company profitability level and stock price movement that was traded on the Jakarta Stock Exchange, it also considered external factor influence on the stock price movement. The profitability ratio was represented by Net Profit Margin (NPM), Return On Investment (ROI), and Return On Equity (ROE). The research result indicated that the profitability ratio, such as Net Profit Margin (NPM) and Return On Investment (ROI) have significant influence the stock price movement while Return On Equity (ROE) did not have significant influence on the stock price movement.
Pendapat Auditor atas Laporan Keuangan untuk Perusahaan yang Terdaftar di Bursa Efek Jakarta
Authors: Herusetya Antonius
Published: August 2017

Reports are essentials to audit and assurance engagements because they communicate the result of auditor’s findings. The reason for this research is to study what types of the audit report has been issued for listed public companies in Bursa Efek Jakarta (BEJ). Audited reports from 106 sample companies are examined. Our findings reveal that most of the audit opinion among listed companies in Indonesia is unqualifed opinion (51.89%), followed by unqualified opinion with explanatory paragraph (39.79%), qualified opinion (7.55%), and disclaimer opinion (3.77%). Each audit opinion has its own condition that varies among many companies.
Analisis dan Perencanaan Konsep Strategi Content Management Cyberwoman pada Situs Portal CBN.Net.Id
Authors: Liawatimena Suryadiputra
Published: August 2017

Article discusses how the CyberWoman management strategy on CBN portal site to serve many information, service, and recovery concept that will be used for its better growing. The article purposes are to know whether the content management strategy of portal site applied by CBN, especially for CyberWoman, has been running well or not and also give a recovery concept in the future. The conclusion indicates that the CBN have opportunity and strength that can be used and the CBN portal site is in the state of growing. Therefore, the applied strategy is an aggressive growing policy strategy and concentration strategy through horizontal integration.
Model Rantai Markov Pangsa Pasar Operator Selular di Universitas Bina Nusantara, Jakarta Barat
Authors: Tjoe Tjia Fie , Sarjono Haryadi
Published: August 2017

Article presented the replacement of cellular cards operator service user, especially for GSM of five operators that are dominant in Indonesia, those are  XL, Mentari, Simpati, AS, and IM3 for six months with teenagers sample of 295 students from Management Department of Bina Nusantara University. The used method was Markov analysis. Besides that, it also used State and Probability State that were used to identify the whole possible situation of a process or system. Based on the research, from 295 samples of teenagers, it can be seen that there is a switching from one provider into another.
Analisis Pengaruh Lingkungan terhadap Modal Intelektual Organisasi
Authors: Kuncoro Engkos Achmad
Published: August 2017

The research purpose was to describe and analyze how far the influence of external and organization environment as independent variable to individual intellectual competence transformation process to become organization intellectual capital, as dependent variable. The research method used in this research is the survey method with quantitative approach. Research result show that exogen variable of External Environment LE) has influence of 0.565 or 56.5%, and 0,661 or 66,1 % of variable Organization Climate (IKO) to Intellectual Competence (KII) as intervening variable. Meanwhile Intervening KII variable has influence of 0.609 or 60.9% on Intellectual Capital (INO) as endogen variable.
Manajemen: Paradigma Baru dalam Menghadapi Perubahan
Authors: Soekarso Soekarso
Published: August 2017

Today’s leaders and/or managers must deal with a continual and rapid change. In deciding a major decision manager can no longer refer back to an earlier developed plan for its direction. Management techniques must continually notice changes in the environment and organization, assess, and manage changes. Managing change does not mean controlling, it rather than understanding it, adapting to it where necessary, and guiding it when possible. Business development nowdays comes to globalization era and present a speed growth suitable to the dynamic changing. That is why it based on a needs the professional management system the new paradigm basic changing which is oriented on effective target and resource efficient to achieve the goals.
The Accountability of Islamic Microfinance Institution: Evidence from Indonesia
Authors: Wahyuni Ersa Tri
Published: August 2017

The article aims to provide current condition’s information on the accountability of Baitul Maal wat Tamwil (BMT) in Indonesia. Lack of supervisory board and low demand for audited financial statements provide little incentive for BMT managers to make their financial statement audited by independent auditor. Statistical estimation technique about one sample proportion, give an estimation with 95% confidence level that only 7-20% of BMT is audited by independent auditor. Most of the reason for BMT not being audited are because they feel they do not need an audit and the price for audit is relatively expensive.
Manajemen Proyek Online Trading System PT Universal Broker Indonesia
Authors: Noerlina Noerlina , Deliusno Deliusno , Retdonero Retdonero , Eryanto Dennis
Published: August 2017

The articles purpose was to setting for global project management including determination of project organization, work breakdown structure, network diagram, and project scheduling, whenever in case to avoid the failure of project or minimize the failure and risk of Online Trading System project on PT Universal Broker Indonesia. The research method was literature study by reading books, internet articles, and others references related to subsequent project management and do survey by directly interviewing to those parties whom related to subsequent project. The research result indicates that PT Universal Broker Indonesia's Online Trading System project is executed according to it's schedule and it hits the requirements. By conclusion, good project's planning and controlment start from beginning until the end will assist the project's running to achieve its purpose.
Analisis Elemen Ekuitas Merek RCTI dalam Persaingan Industri Televisi Swasta di Indonesia: Studi Kasus pada Empat Perguruan Tinggi Swasta Terkemuka di Jakarta
Authors: Masruroh Masruroh , Indranto Awin
Published: August 2017

Article measured the element of RCTI brand equity consisting of brand awareness, brand association that formed brand image, perceived quality, and brand loyalty. The used research method was descriptive, this research desribe 400 student perception from four private universities in Jakarta on the RCTI brand equity in last 2005. The used sampling method was probability sampling using proportionate stratified random sampling technique. The brand awarness research result shows that RCTI brand is in the first level on top of mind level with 50,25% of the respondent. For the brand association, there are three associations that formed brand image of RCTI, which are RCTI Oke, Indonesian Idol, and Seputar Indonesia.
Peranan Lembaga Keuangan Mikro Berbasis Teknologi Informasi dalam Mengembangkan Usaha Mikro
Authors: Nazwirman Nazwirman
Published: August 2017

The effort to develop globally competitive Micro Business needs an Information Technology to fulfill the needs of the said business. This is to ease the administration system of the Micro Business, fast in service, easy to develop product and easy to gain trust from financial institutions. Information Technology implementation in a micro financial institution is important to develop itself. Information technology of a Micro Financial Institution will enable to professionalize a company and is committed to give the best Information Technology products and services for Micro Financial Institution, not only in Indonesia but also in the world. Thus, competitive advantage such as experience, competence (specialization), after-sales, and product quality from micro financial institution is attained.