num_pages: 272
description: Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.
language: English
title: Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers
titlecomplete: Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers
genres: Business
ratings_count: 15
publisher: Basic Books