num_pages: 384
description: Written by the cofounder of three of the most successful magazines of all time PC Magazine, PC World and Macworld, this practical, informative book discusses:raising startup money, attracting the best help, choosing the right marketing strategies, creating a solid subscription base, building loyalty among readers and advertisers, competing effectively, publishing successfully on the Internet.The book also includes an expanded resources chapter sprinkled with websites and software and publishing services.
language: English
title: Starting & Running a Successful Newsletter or Magazine
titlecomplete: Starting & Running a Successful Newsletter or Magazine
genres: Writing
ratings_count: 36
publisher: NOLO