num_pages: 440
description: Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business readers a disciplined process that facilitates the formulation and implementation of strategy. Most comprehensive, integrated, explicit approach to strategy formulation; Proctor &amp; Gamble used as a running case throughout the text. Other real world examples include NKK and Merck; global perspective, companies are drawn from all over the world.
language: English
title: The Strategy Concept and Process: A Pragmatic Approach
titlecomplete: The Strategy Concept and Process: A Pragmatic Approach
genres: Management
ratings_count: 14
publisher: Pearson College Div