description: Contains the industry's most powerful methods for marketing and selling your company's recruiting services to prospective clients.Lesson One: The Power of Candidate Marketing 
   How to gain access to decision makers  
    Storyboard your marketing script  
    Discover hidden business opportunities   
   Handle common objections and concerns  
    Build name recognition and credibility through associations  
    Establish high-quality dialogue   
   Turn prospects into clients by closing on commitments. 
 Lesson Two: Aggressive Sales, Research and Lead Generation  
   How to improve your selling skills  
    Set higher standards for your prospects  
    Qualify early to increase your odds  
    Follow the paper trail to high-quality leads  
   Create a market genealogy to guide your research  
    Utilize the Internet and other sources of unpaid advertising  
    Maximize your advertising and direct marketing results. 
 Plus, answers to these common questions:Should I market outside my area of specialty? What if my marketing presentation falls flat? How often do I visit my prospects? Is it wise to market my service to internal recruiters?,br&gt;
title: How to Market & Sell Your Recruiting Services
titlecomplete: How to Market & Sell Your Recruiting Services
publisher: Innovative Consulting