num_pages: 192
description: Branding is one of todays hottest and most misunderstood destination management and marketing concepts. Destination Branding for Small Cities takes readers on a fascinating journey and shows how to orchestrate a successful brand for tourism and economic development. This must-read primer demystifies branding shows how to uncover a Destination Promise and provides real world examples as well as affordable proven tools templates and checklists to help breathe life into a small city brand. Destination Branding for Small Cities 
language: English
title: Destination Branding for Small Cities
publisher: Creative Leap Books