description: Illustrating the extent and seriousness of strategic management failure and contrasting it with the way well-managed professions operate, this book focuses on the root causes of poor management and suggests corrective measures. Identifying the weaknesses of planning and implementing strategy in business today, this text clarifies what "professionalism" really means and proposes that the problem lies with poorly trained executives. A valuable tool for investors, employees, and consultants alike, this book increases the reader's understanding of what makes a good business strategy and teaches how to develop and implement strategy in any workplace.
language: English
title: The Emperor's New Strategy: Why Top Management Have Failed Us in Their Most Important Task
titlecomplete: The Emperor's New Strategy: Why Top Management Have Failed Us in Their Most Important Task
publisher: Cyan Communications