num_pages: 213
description: Just a decade ago the term green building strategy evoked visions of fringe environmentalism and a high cost for minimal good. More recently there's been a large shift in perception an awakening of social consciousness and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially responsible strategy at the top of your CEO's agenda.The series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.
language: English
title: Harvard Business Review on Green Business Strategy
publisher: Harvard Business Press