description: Packed with keen insight, penetrating analysis, and irreverent advice, The New Positioning delivers hundreds of examples, anecdotes, and case studies on computers, oil companies, television shows, soft ice cream, even political candidates.
language: English
title: The New Positioning: The Latest on the World's #1 Business Strategy
titlecomplete: The New Positioning: The Latest on the World's #1 Business Strategy
genres: Nonfiction, Business, Finance, Management
ratings_count: 214
publisher: Soundelux Audio Publishing