num_pages: 312
description: Explaining that the practice of selling ideas is a matter of encouraging others to share one's beliefs by applying strategies in psychology and emotional intelligence, a guide for salespeople invites readers to self-assess their persuasion personality and build on natural strengths. 30,000 first printing.
language: English
title: The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
titlecomplete: The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
genres: Nonfiction, Business, Management, Productivity, Economics, Leadership, Personal Development, Psychology, Communication, Self Help
ratings_count: 634
publisher: Portfolio