description: For courses in strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.
language: English
title: Strategic Management And Competive Advantage: Concepts
titlecomplete: Strategic Management And Competive Advantage: Concepts
genres: Business, Nonfiction
ratings_count: 81
publisher: Pearson College Div