num_pages: 624
description: The map to marketing success! Canada's favourite marketing textbook is back, better than ever! The Sixth Canadian Edition of "Marketing" continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package are designed to meet the needs of a wide spectrum of faculty who want a top-notch, fully integrated multimedia program.
language: English
title: Marketing
titlecomplete: Marketing
ratings_count: 17
publisher: McGraw-Hill