num_pages: 233
description: Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application. This book cuts through the hype surrounding blogging, enabling you to get a true and accurate picture of blogging's potential as well as its limitations. Inside you'll discover how the blogosphere operates along with real-world advice from blogging experts on how to write an effective, reader-oriented blog.
language: English
title: Blog, Schmog!: The Truth About What Blogs Can and Can't Do for Your Business
titlecomplete: Blog, Schmog!: The Truth About What Blogs Can and Can't Do for Your Business
genres: Writing, Business, Nonfiction
ratings_count: 22
publisher: Thomas Nelson Inc