num_pages: 762
description: * This book is in LIKE NEW condition. Cover shows very little shelf or handling wear. * The spine and pages are tight, with NO WRITING, CREASES OR TEARS. * KERRCO is committed to 100% customer satisfaction. As always, THANK YOU!
language: English
title: Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective
titlecomplete: Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marketing)
genres: Business
ratings_count: 11
publisher: Irwin Professional Pub