num_pages: 288
description: Advertising industry insider George Parker dishes the dirt on big advertising agencies and reveals Madison Avenue's best-kept that your business can produce the same quality ad campaigns on its own! In this no-holds-barred exposé of the dangers of dealing with ad agencies, Parker reveals exactly what you should do to create fantastic-looking, results-producing advertising at a reasonable cost. It's everything Madison Avenue doesn't want you to know.
language: English
title: Madscam
titlecomplete: Madscam
genres: Business
ratings_count: 15
publisher: Entrepreneur Press