num_pages: 230
description: This title is all about the latest techniques for attracting and retaining customers. It looks at techniques of "customerized selling", how to create a culture of creativity in your business; ideas for customer service skills, how to segment your customers by value, pattern and buying criteria and how to generate a customer culture through the right methods of recruitment and training.
language: English
title: Customer Relationship Management: How to Turn a Good Business into a Great One!
titlecomplete: Customer Relationship Management: How to Turn a Good Business into a Great One!
ratings_count: 3
publisher: Thorogood