description: Bronze Winner of the 2007 Independent Publisher Award. Your Web site can be your most effective marketing tool if you know the secrets to creating a message that "talks" to your audience. Learn to think like your readers and communicate a riveting message. Use power words to hypnotize and make them reach for their wallets. Discover how you can target, connect with, and motivate your Internet customers on every single page of your Web site! Internet writing expert Michelle Howe will guide you step-by-step through the process of creating compelling content for every page of your Web site. From the Homepage to the About Us page, you will Why online copywriting differs from the print copywriting; How to incorporate your company's "voice" online to increase sales; Which marketing strategies work for the Internet and which don't; How to create a Homepage that captivates visitors; How to connect with your audience and express your message clearly ...and much, much more!
language: English
title: Turn Browsers into Buyers: Secrets for Turning an Internet Profit
titlecomplete: Turn Browsers into Buyers: Secrets for Turning an Internet Profit
publisher: OC Publishing