num_pages: 200
description: Noted arts management consultant Alvin H. Reiss details marketing and fundraising strategies of enormous value to all arts organizations. Drawing on sources throughout the arts community, he has collected 100 new ideas proven successful in actual practice. Each idea is clearly presented in a unique "CPR" format (Challenge, Plan, Result).
language: English
title: Don't Just Applaud, Send Money: The Most Successful Strategies for Funding and Marketing the Arts
titlecomplete: Don't Just Applaud, Send Money: The Most Successful Strategies for Funding and Marketing the Arts
ratings_count: 14
publisher: Theatre Communications Group