description: Contains contemporary research in strategic management with an emphasis on conceptual tools and skills. This book includes BusinessWeek short cases and an assortment of traditional, longer strategic management cases. It uses a pedagogical model to provide logic and structure to its treatment of strategic management.
language: English
title: Strategic Management
titlecomplete: Strategic Management
genres: Business, Textbooks, Management
ratings_count: 144
publisher: McGraw-Hill/Irwin