num_pages: 435
description: Reveals the forces that drive the industry while at the same time motivating students to exercise critical skills as consumers of media. This book encourages students to think about the media industry from the inside out and in so doing, explore the dimensions of mass communication that operate in our society.
language: English
title: Mass Communication: Living in a Media World with Media World CD-Rom and PowerWeb
titlecomplete: Mass Communication: Living in a Media World with Media World CD-Rom and PowerWeb
genres: Read For School, Textbooks
ratings_count: 67
publisher: McGraw-Hill