num_pages: 288
description: Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company’s true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real-life examples to explain how to use SMP to directly and positively impact corporate health and profits.
language: English
title: Where Value Hides
titlecomplete: Where Value Hides
ratings_count: 16
publisher: Wiley