num_pages: 274
description: The direct marketer's copywriting handbook gives you inside secrets to mastering the two most powerful tools of direct marketing. Loaded with examples from some of the most successful direct marketing programs working today. Sales letters - Handbooks, manuals, etc...
language: English
title: Write on Target: The Direct Marketer's Copywriting Handbook
titlecomplete: Write on Target: The Direct Marketer's Copywriting Handbook
ratings_count: 10
publisher: Glencoe/McGraw-Hill