num_pages: 97
description: This book should help product managers marketers and designersunderstand the causality of product design sales and continued usage.Jobs-to-be-Done offers a unique perspective for web andsoftware businesses. The low hanging fruit of correlation and largesample sizes is fast running out. Focusing on the job understanding truecausality is going to be the only way to get people to switch and use yourproduct.
language: English
title: Intercom on Jobs to be Done
publisher: None