num_pages: 128
description: Excerpt by Susan Davidson from the ... Pop artists embraced consumerism as a fitting subject of their art. Expression and gesture—hallmarks of Abstract Expressionism, which preceded Pop in the late 1940s and early 1950s—were replaced with cool, detached, mechanical illustrations of common objects, often based on appropriated advertising images. Pop art was in fact proposing a new kind of subjectivity, one that did not rely on an artist’s singular expressive gesture. While many of the Abstract Expressionists had turned hermetically inward, the Pop artists turned outward for aesthetic stimuli. Radically redefining the subject matter deemed suitable for aesthetic use, Pop art was a significant sociological phenomenon and a mirror of society. In turn, the consumer industry itself adopted Pop art as an antidote to the rigidity of high art. Pop, which came to encompass the fields of music, consumer design, and fashion, corresponded to an entire way of life among young people in the 1960s. In Pop art, the narrative or epic impulse of Abstract Expressionism was replaced with straightforward depictions of the everyday, and the mass-produced was afforded the same significance as unique works of fine art. Basing their techniques, style, and imagery on certain aspects of mass reproduction, media-derived imagery, and consumer society, Pop artists gleefully eroded the gulf between high art and low art, taking inspiration from advertising, pulp magazines, billboards, movies, television, comic strips, and shop-window displays. These images, presented with—and sometimes transformed by—humor, wit, and irony, may be read as both an unabashed celebration and a scathing critique of popular culture. American Pop Icons features 28 paintings and sculptures from eight of the most important precursors and participants in the Pop art movement—Jim Dine, Jasper Johns, Roy Lichtenstein, Claes Oldenburg, Robert Rauschenberg, James Rosenquist, Andy Warhol, and Tom Wesselmann.
language: English
title: American Pop Icons
titlecomplete: American Pop Icons
ratings_count: 1
publisher: Guggenheim Hermitage Museum