description: Written by the author of "The Admakers", "Teach Yourself Advertising", "Meetings","Super Efficiency", "The Manipulators" and "Commercial Breaks", this is an investigation into the art of managing, motivating and controlling creative people in business.
language: English
title: Creative People: How to Manage Them and Maximize Their Creativity
titlecomplete: Creative People: How to Manage Them and Maximize Their Creativity
ratings_count: 2
publisher: Arrow (A Division of Random House Group)