num_pages: 224
description: "A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."­­ Newsweek "Revolutionary! Surprising!"­­ Business Week " Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."­­ USA Today
language: English
title: Marketing Warfare
titlecomplete: Marketing Warfare
genres: Management, Buisness, War, Nonfiction, Business, Entrepreneurship
ratings_count: 1664
publisher: McGraw Hill