num_pages: 274
description: Author teacher and financial manager Mike McKeever shows readers how to write the business plan and loan package necessary to finance a new or expanding business and make it work. He helps readers make realistic financial projections develop effective marketing strategies and refine overall business goals. With How to Write a Business Plan entrepreneurs learn how to: evaluate the profitability of a business idea-estimate operating expenses-prepare cash flow profit and loss forecasts-determine assets liabilities and net worth-find potential sources of financing-think first before borrowing from friends and relatives-present your plan to lenders and investors
language: English
title: How to Write a Business Plan
publisher: Nolo