num_pages: 640
description: Service Management is the best-selling text in this market and includes compelling and current examples from the field of technology. The text has extensive coverage on global operations, and the need for continuous improvement in quality and productivity in the service industry. Service Management also does an excellent job of demonstrating how crucial functional areas of an organization such as marketing, strategic issues, operations and human behavior impact effective service management.
language: English
title: Service Management: Operations, Strategy, Information Technology [with Student CD-ROM]
titlecomplete: Service Management: Operations, Strategy, Information Technology [with Student CD-ROM]
genres: Business, Textbooks
ratings_count: 74
publisher: McGraw-Hill/Irwin