num_pages: 217
description: Use data technology and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers. As an MIT alum with an engineering background Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven process-oriented lens through which he was trained to see the world. In this book he reveals his formulas for success. Readers will learn how to apply data technology and inbound selling to every aspect of accelerating sales including hiring training managing and generating demand. As SVP of Worldwide Sales and Services for software company HubSpot Mark led hundreds of his employees to the acquisition and retention of the company's first 10000 customers across more than 60 countries. This book outlines his approach and provides an action plan for others to replicate his success including the following key Business owners sales executives and investors are all looking to turn their brilliant ideas into the next $100 million revenue business. Often the biggest challenge they face is the task of scaling sales. They crave a blueprint for success but fail to find it because sales has traditionally been referred to as an art form rather than a science. You can't major in sales in college. Many people question whether sales can even be taught. Executives and entrepreneurs are often left feeling helpless and hopeless. The Sales Acceleration Formula completely alters this paradigm. In today's digital world in which every action is logged and masses of data sit at our fingertips building a sales team no longer needs to be an art form. There is a process. Sales can be predictable. A formula does exist.
language: English
title: The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
publisher: Wiley