num_pages: 192
description: Brings together the best practices of todays industry leaders &amp; businesss most visionary thinkers. Full of conceptual insight, how-to tools &amp; techniques, real examples, &amp; proven strategies for creating, managing, &amp; sustaining processes that result in long-lasting new product successes. why its impossible to approach innovation from a business school mentality; why investigations of any cost or size will fail if tied too tightly to current marketplace needs; how fostering a competitive internal environment results in a healthy, creative tension &amp; hungry, entrepreneurial employees; &amp; much more.
language: English
title: Innovation: Breakthrough Ideas at 3M, DuPont, GE, Pfizer & Rubbermaid
titlecomplete: Innovation: Breakthrough Ideas at 3M, DuPont, GE, Pfizer & Rubbermaid
genres: Business
ratings_count: 8
publisher: Diane Pub.