num_pages: 526
description: The most widely-used textbook for the communication theory course, "A First Look at Communication Theory" analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.
language: English
title: A First Look at Communication Theory
titlecomplete: A First Look at Communication Theory
genres: Reference, Communication, School, Textbooks, Nonfiction, Academic
ratings_count: 413
publisher: McGraw-Hill