description: There's a new, more accountable, more cost-efficient, more personal way to market goods and services. MaxiMarketing fully describes this method with examples that show how innovative companies are already using pieces of this continuum--some brilliantly, some poorly.
language: Spanish; Castilian
title: Maximarketing - Edicion Revisada
titlecomplete: Maximarketing - Edicion Revisada (Spanish Edition)
ratings_count: 19
publisher: McGraw-Hill Interamericana