description: The complex sale, a synthesis of consultative, competitive, and team selling that targets potential buyers for team service solutions, is the norm in today's B2B environment. In this bestseller, you'll learn how to target prospects early in the buying process and make the most efficient use of sales productivity and marketing resources.
language: English
title: Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your Roi
titlecomplete: Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your Roi
publisher: American Media International