num_pages: 448
description: This exciting new book for a growing market is the cutting- edge choice for PR courses. Global markets, new technologies and multiculturalism are covered throughout the book. This text is accompanied by a unique CD with video interviews of leaders in the PR field.
language: English
title: Public Relations: The Practice and the Profession
titlecomplete: Public Relations: The Practice and the Profession (NAI, text alone)
ratings_count: 12
publisher: McGraw-Hill Humanities/Social Sciences/Languages