num_pages: 208
description: Zigzag Your Way to Success! Have you ever set your sights on the top of a mountain and then started your ascent by heading straight through the trees and up the sheer cliffs? Or driven in your car to the other side of townas the crow flies? Of course not! Because you instinctively know that just as a river has to wend its way around obstacles the best route is never actually a straight line! In The Zigzag Principle  Rich Christiansen applies a foundational law of nature to business management entrepreneurship goal-setting and life in general as he explores why zigzagging toward our intended outcomes is more effective than trying to bulldoze our way through whatever stands between us and our objectives. Christiansen helps you get started make your way over the big hill to initial profitability and minimize risks along the way. A s the head of well-established corporations and as the brains behind numerous start-ups Christiansen has been through it all and hes charted all the zigs and zags youll encounter. In The Zigzag Principle  he documents everything he has learned including how 
language: English
title: The Zigzag Principle: The Goal Setting Strategy that will Revolutionize Your Business and Your Life
publisher: McGraw Hill