num_pages: 424
description: Olney contends that a century ago, most Americans owned few durable goods, most of which were deemed necessities and few of which were advertised or purchased on an installment plan. Today, Americans own many durable goods, most considered luxury items, widely advertised and purchased on credit. She concludes that a revolution in consumer durable goods occurred in the 1920s and considers what roles advertising and credit played. Annotation copyright Book News, Inc. Portland, Or.
language: English
title: Buy Now, Pay Later: Advertising, Credit, and Consumer Durables in the 1920's
titlecomplete: Buy Now, Pay Later: Advertising, Credit, and Consumer Durables in the 1920's
genres: Economics
ratings_count: 3
publisher: Univ of North Carolina Pr