num_pages: 384
description: Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls.
language: English
title: CRM at the Speed of Light: Essential Customer Strategies for the 21st Century
titlecomplete: CRM at the Speed of Light: Essential Customer Strategies for the 21st Century
genres: Business, Management
ratings_count: 97
publisher: McGraw-Hill Osborne Media