description: Wake Up, American Business The first and last words of "partnering" and other hot new business practices, by the man behind the billion dollar sales partnership between Procter &amp; Gamble and Wal-Mart. In 1987, Lou Pritchett, the vice president of sales for P&amp;G, had a revolutionary idea. He invited Sam Walton, the president of Wal-Mart, to join him on a two-day canoe trip, during which he made a surprisingly practical proposal. This now legendary trip led to one of the most successful corporate partnerships in American businesss Since leaving P&amp;G, Pritchett has delighted corporate audiences nationwide with his wit and wisdom on such issues as partnering, leading, selling, marketing, and managing. Now Lou Pritchett captures his refreshing, no-nonsense, management and sales strategies in Stop Paddling &amp; Start Rocking the Boat. Pritchett tells hundreds of stories from his 36 years at P&amp;G to show how companies can initiate and maintain a "love affair" with their customers. He writes the lessons of partnering; the changing market environment and its effects on customers, suppliers, and employees; how success can be the greatest enemy of inovation; how to work on the system rather than in it; and entrepreneurial management- new ways to develop and utilize individual talents This eye-opening book helps both individuals and companies take advantage of new- but proven- strategies that will help them meet their customers' needs most efficiently while driving out excess costs.
language: English
title: Stop Paddling and Start Rocking the Boat
titlecomplete: Stop Paddling and Start Rocking the Boat
genres: Business
ratings_count: 4
publisher: EastWest Books(Madras) Pvt. Ltd.