birth_date: 1940-04-07 00:00:00
avg_rating: 3.71
name: Paul Arden
about: Paul Arden (7 April 1940 – 2 April 2008) was an influential author of several books on advertising and motivation including Whatever You Think Think The Opposite and It's Not How Good You Are
death_date: 2008-04-02 00:00:00