The Liverpool Standard and General Commercial Advertiser.
Liverpool, Merseyside, England, 1842-05-03 00:00:00

N E W

TEA WAREHOU
34. RANELAGII-ST.R73ET,
ESTABLISHED IN 1832,

A S an Establishment for the SALE of TEA, under the
11 provisions of the Opening of the Trade to the East,
previously monopolized by Charter by the East India Com-
pany, and, although Free Trade Tea has been subsequently
sold upon the most liberal scale, numerous mushroonyEsta-
blishments have, at various times, and still contin ,to im-
pose upon the unwary by advertising the Sale of a, at ex-
traordinary low prices, consequent upon the rade to the
East being thereby open.
JAMES COOPER, in an advertisernen had the plea-
sure of laying before the Public a short me ago, having
noticed to the Trade the inconsistency of inexperienced
young Houses making plausible pretensions, and, by a great
paraphernalia, and expense of placarding and advertising
&c. &c., wishing to palm off upon the public a system as new
that bad been respectably and well conducted for a number
of years, he is proud to believe, that the e.zposehe made did
convince a great many Families of the fallacy of obtaining a
superior article in Tea, by the mere assertion, that, as young
beginners. they could do business for less profits, or upon
better terms, than parties who with every requisite to guar-
rantee the Public of their capacity, cash to go into the
market upon the best terms, and of known respectability and
character, and challenging competition, he is attacked by an
advertisement, now going the round of the papers, of inter-
ested motives. He begs to assure the Public, that his desire
was, and is, only to point out the inconsistencies before al-
luded to ; and, in the advertisement in question, he will
analyze two items, to show how the Public may be duped, or
the Fair Trader injured, by undue competition.
Good .sound Tea is advertised at 4s. per lb. Any of the
importers or merchants would satisfy the public, that sound
Tea, in bond, cannot be bought under ls. 94d. at the very
lowest cash price : the duty is 2s. 21c1., making 3s. lad. be-
fore it is received upon the premises of the retailer; there-
fore, sound Tea cannot be fairly retailed at 4s. per lb. That,
he trusts, will suffice to show how Tea is dealt with.
The other item is in Coffee, " Finest Old Mellow-flavoured
Jamaica is offered at 2s. 2d."

Fine Jamaica COFFEE was sold, by public auction, on
Friday last, 29th ult., to wholesale dealers, at Mls. per cwt.,
to which, when the duty is added, take the public coffee roast-
ers' return, or the printed calculation of the price of Coffee
after the loss by roasting, which has been accurately calcu-
lated and printed for the guidance of the Trade, and a card
in the possession of most in the Trade, and which J. C.
will be happy to show any one curious to see the calculation,
that Coffee, at 151 s. in bond, is made by this accurately-cal-
culated return to stand in 2s. 3d. per lb. before it is received
into the shop of the retailer. So that, to be sold at 2s. 2d.
to get a profit, there must be chicory, chicanery, or inexpe-
rience, as J. C. does not believe that any of these plausible,
advertising, low-price offering houses will wittingly sell to a
sacrifice ; therefore, he again begs The public not to be led
away by the gilded pretensions of every ephemeral Establish-
meat, setting up in the sale of the now important articles of
Tea and Coffee, offering their goods at extraordinary low
prices, and by a great parade, without ever thinking of the
anobtrusive Fair Trader, or palate or interest of the Con-
sumer ; and, by a device, wishing to palm off the system as
a new principle of Free Trade, when it has been in operation
by such numerous houses of respectability so long as Seven
Years. It was to caution the unwary that the Advertiser
was induced to bring the attention of consumers of these
useful household articles, when in a state of purity, before
the public ; and in such a state, at a proportionate price,
both Tea and Coffee can always be obtained at his Old Esta-
ers shalldeserve the ex
te.nsive
it
Esta-
blishment, in Ranelagh-street , as also at his recent Establish-
ment, at Seacombe. J. C. again takes this opportunity of
patronagereturning
hhise h
thanks
pet
the
experienced,
eaLi
ediscerningod
ahnd respectfully solicits a
eoff
Public for
con-
tinuance, so long as Goods
COFFEE ROASTED DAILY, on the Premises, 34,
Ranelagh-street.

TO be DISPOSED OF, a BUSINESS possessing supe-
rior claims to general patronage, which may be advan-
tageously attached to any other-respectable Business or
Occupation, particularly that of a TAILOR and DnArEn.
The present Proprietor leaving Liverpool is the sole reason
of its disposal. Apply at 26, South Castle-street.

11OR SALE, by PRIVATE TREATY, a Piece of LAND,
on the north side of London-roaj, in Liverpool, with
the HOUSE, SHOP, and Four COTTAGES thereon, con-
taing in front to London-road (exclusive of a passage of four
feet six inches wide) 7} yards ; at the back or, north side (ex-
clusive of the passage which is there 3 feet ornde) 8 yards ; on
the east side 31 yards, and on the west side 31} yards, be the
dimensions more or less. The House and Shop, (No. 103,
in London-road,) are occupied by Mr. Richards, Pawn-
broker ; the Four Cottages are immediately behind the same,
and are occupied by Mr, Shore, - O'Brien, and others.

The Premises are Leasehold under the Corporation for
two lives and twenty-one years.

Application to be made to Messrs. WOOD and SENIOR,
Solicitors, 31, Castle-Street, Liverpool.