The Liverpool Standard and General Commercial Advertiser.
Liverpool, Merseyside, England, 1848-01-04 00:00:00

S. W. SILVER AND CO

CLOTHIERS, NAVAL, MILITARY, sr GENERAL
OUTFITTERS 8( CONTRACTORS,
RESPECTFULLY acquaint the Public that they
have completed the alterations at their Warehouses,
66 AND 67, CORNIIILL,..

which enables-t1;;M-to concentrate and exhibit all the require-

ments of an
OUTFIT

Being the Manufacturers (with experienced Managers) of the
chief and most expensive portions of
OUTFITS,
they are enabled to produce and render them at
WHOLESALE PRICES,
thus preventing
MILITARY AND NAVAL OFFICERS, CADETS, AND
PASSENGERS
generally, sacrificing the usual intermediate profit.
LADIES' OUTFITS. . . .

(which are under thSILVER e Management of F
males) on similar terms
AND
having a corresponden ' nearly every
ENGLISH LONY,
their customers may at a mes avail themselves of their

es ii,(istance.
SI ER AND_ CO_

pack and shipllt2bei WuStomers7outfits, clear and warehouse
their gage homewards, procure and give
SHIP SAILING,.
information, outwards orhomewards, without receiving a com-
mission for such business. Moreover, they do not allow the
too usual commission to persons who introduce customers to
them, that purchasers may derive every advantage. For exam-
ple, individuals who are about to leave for India, are generally
inundated with applications and lists from Outfitters, who ob-
tain the name and address of the party going abroad from
persons to whom they pay (if they supply the Outfit) so large a
commission for the information, as to materially increase the
amount of the Outfit. Now,
SILVER AND CO.
never forward a list of necessaries to any one, unless directed
to do by the party (or friend) going abroad. Thus,
SILVER AND CO.'S

prices are not burdened with commission, because all recom-
mendations to apply to them are pure and disinterested.
THE OUTFITTING WHOLESALE AND RETAIL
CLOTHING DEPARTMENTS, &c.,
ARE AT 66 AND 67, CORNHILL,

AND AT LIVERPOOL ;
THE SHIRT DEPARTMENT, for Home Use,
IS AT NO. 10, CORNHILL,
THE WORKSHOPS FOR CLOTHING,
at 43, Bishopsgate-street Within ;
FOR SHIRTS AND CABIN FURNITURE,
at 33 and 34, Nassau-place, Commercial-road ;
and for SHIRTS, STAYS, BRACES, &c.,
at LANDPORT, near PORTSMOUTH.
N.B.—Every description of CLOTHING for MALE and
FEMALE EMIGRANTS.

THE APOLLO SHIRT_

CAUSE. It is generally admitted that amongst the
various articles of clothing, there is nothing
so difficult to procure as a perfect fit in Shirts ;
in fact it is impossible, according to the pre-
sent mode of the shape and manufacture, that
it should be otherwise; every movement of
the body of the Shirt affects the position and
cleanliness of the breast, even in the mere
process of putting it on, as the body of the
common Shirt is so inti tely connected with
the breast that the ion cracks the starch,
arid lays the firs oundation of creases and
soiled lines ; a when on, the action of the
arms and or ' ary movements of the person,
without a ting the correct fit and appear-
ance of e breast, is quite unprovided for,
from t re being no firm line of demarkation
betty n the breast and body, and also from
its mproper form.
DISCOVERY. er the close attention and practical obser-
vance of several years to Shirt making, the
subscriber feels confident in the merits of the
discovery he is now offering to the public ; he
has derived the name from the general resem-
blance which the shape of the breast bears to
that classic and symbolic figure of antiquity,
the Lyre of Apollo, the breast being in that
form, is contained within a beautifully
stitched and firm band, cut out of one piece
of cloth entirely surrounding it and the collar;
the band resting in fair balance on the neck
and shoulders, acts upon the collar and breast
in the same manner as a frame to a picture,
ADVANTAGES.thus completely preventing the continual ac-
tion of the other parts of the Shirt, affecting
the position of the breast in the slightest man-
ner, whilst the peculiar shape of the breast,
forming an apex at the bottom, marks its pro-
per place, which, upon putting it on, it imme-
diately assumes and maintains; here the un-
necessary surplus length of plaits occasioned,
by the square bottom of the common Shirt is
av&ded, thus removing, in a great measure;
one of the chief difficulties in fitting a Shirt.
The indentation on the sides of the breast of
the APOLLO SHIRT, allows complete room
.f.yr the play of the arms and braces without
interfering with the position of the breast, an
object most unaccountably overlooked in all
the Shirts at present in use,—in short, the
most violent exercise may be resorted to,
without hazarding the chance of removing the
breast from the position it ought to maintain,
ECONOMY. coupled with this advantage, that the APOLLO
SHIRT, from its inability to crease, will be
perfectly clean, when the common Shirt is
completely soiled from the same amount of

In a Shirt that fits, the economy of wear
must be self-evident ; with this is combined
the BEST MATERIALS that money and
judgment can select, whilst the prices charged
for the APOLLO SHIRTS bear no relation to
those charged for many qualities of the com-
mon Rh i rt. in Re_

CAUTlON.—Parties imitating AVAGGOTY'S APOLLO
SHIRT will render themselves liable to

prosecution

Prices, Gs. 6d., 7s. 6(1., Bs. 6(1. Inspection invited

J. WAGGOTT,
SHIRT MAKER, HOSIER, GLOVER, B,rc.,
50, BERRY-STREET, LIVERPOOL.