The Sun.
London, England, 1846-01-12 00:00:00

POST-OFFICE DIRECTORIES FOR 1846•
Now published,
POST-OFFICE LONDON DIRECTORY, with a Map, price 30s.
POST-OFFICE DIRECTORY of the SIX HOME COUNTIES,
viz., Essex, Herts, Kent, Middlesex, Surrey, and Sussex, with Maps,
priee 255.
POST-OFFICE DIRECTORY of BIRMINGHAM, with War-
wickshire and South Staffordshire, with Maps, price 20s.
Kelly and Co., Old Boswell-court, and all booksellers.

4 IRON TIMES" NEWSPAPER
COMPANY.

(Provisionally Registered.)
Capital 63,0001., in shares of 1/. is. each.
Offices of the Company, No. 41, it oorgate-street.

For some years before tile late mischievous movement against
railway interests on the part of the " Times" newspaper, it had
been evident to all persons engaged in business, that in giving their
advertisements to that journal they were themselves encouraging
and fostering a newspaper which, while it derived the principal part
of its support from the industry and energy of the mercantile and
commercial classes of the community, was acting In every way
against their interest.,!.
Mit however unwilling those classes might be to lend their aid to
such ajournal by sending to it their advertisements, it was compul-
sory upon them to do so, from the fact of the large circulation of the
" Times•" rendering it the only existing medium tbr obtaining the de-
sirable publicity. A remedy or an alternative was sought in vain ;
the existence of a journal, with a circulation to answer the purposes
of a sufficient publicity for advertisements, remained a desideratum.
This want appears to be now supplied by the " Iron ,Times," and
the peojectors of the "Iron Times" Newspaper Company have per-
ceived—in the manner in which that journal has recently assumed
the character of a General Morning Newspaper, and the skill and
talent which have been dis,layed in supporting that character—a
power of expansion and development which, if duly supported by an
amount of capital immediately available, must inevitably render the
" Iron Times " the le •ding journal of the age •
Founded on the basis of the " Iron Times" as a Railway News-
paper, the " Iron Times," as a General Newspaper, has a point
d'appui to start trim, such as it has never hitherto been the good
fortune of any journal to attain.
To the success of a newspaper there are two points necessary—
circulation and advertisements. These combined—or even one of
them singly—have never, in any instance, been arrived at without a
great outlay and risk of capital ; both of these, however, the " Iron
Times " has at starting. It has but to add to them.

Actuated by this impression, and desirous to insure the perma-
nence of an honest and'independent Daily -Morning Newspaper, the
property of no clique, either political or literary, a Company has
been constituted for the purpose of purchasing the " Iron Times,"
and infusing into it that amount of immediately-available capital,
wh,ch alone appears necessary to insure its increased usefulness as
a public journal, and an increased ratio of profits to all parties con-
cerned.
As a commercial speculation the success of the " Iron Times" is a
matter of public notoriety, and the Committee of Management of
the Company, from the examination of the books, accounts, &c.,
have HO hesitation in announcing the probability of a return of at
least twenty-five per cent., or ss. per share, on the capital invested.
To carry into effect the objects of the promoters of the Company,
it is intended to create a capital of 63,0001., divided into 60,000 shares
of 11. Is. each—the whole to be paid up. None of these shares will
be allotted to the public until complete registration, which will be per-
fected in the course of a taw days.

By arrangements with the present proprietor of the journal, a
limited number, not exceeding 4,000 shares, will be issued in the first
instance, at par ; after which there will be a further issue of a
similar number at 11. prem. per share; the remainder at such
periods and at such prices as th•. Committee of Management shall de-
termine, and the augmented value and importance of the property
of the Company shall demand.
The arrangements for the protection of the interests of the share-
holders—for a pre-emption in favour of original subscribers, for sub-
sequent issue of shares, for the limitation of their liability, and
for the regulation and management of the undertaking—have been
matured; and the deed of settlement to carry these arrangements
into legal effect, is now under the consideration of counsel.
Application for shares, and all communicatio is respecting the un-
dertaking, are to be addressed to H. Edwards, the Secretary, at the
office of the Company, 41, Moorgate-street, London.
To the Committee of Management of the " Iron Times" News-
paper Company.

Gentlemsn,—l request you will allot me Shares, or
such less number as you shall determine, in the Capital Stock of
the " Iron Times" Newspaper Company; and I hereby engage to pay
the sum of One Pound One Shilling upon each Share that shall be
appropriated to me, and to execute the Deed of settlement of the
Company when required, it being distinctly understood that my
liability is limited to 41 Is. per Share, and that under no circum-
stances I shall be called upon for any further or other stun.
I am, Gentlemen, your obedient servant.