The Sun.
London, England, 1853-07-05 00:00:00

REDUCTION OF ADVERTISEMENT DUTY.

WE are always glad to hear of a reduction of
duty, and think everybody must entertain the same sen-
t'ment. The duty on advertising has not been so rOch a tax on
newspapers as on businessmen and servants comm*lcating slh
the panne by means of advertisements. It will be obvious to every
observer that E. MOSES and Sox have adopted this means of in-
tercourse with their friends and the public to a larger extent than
any other Business Establishment ; yet they have never been able
fully to express the facilities they have in the Tailoring, Cloth-
ing, Hatting, Hosiery, Boot and Shoe Making, and ,General Out-
fitting Business for Ladies, Gentlemen, and Children. To have
done so would have required space not less than hhlf that of an
ordinary newspaper, or would have occupied the pages of any
supplement published. • If it is remembered that the most gigantic
and commodious Establishment ever maintained is that of E.
MOSES and Sox, Aldgate and Minories, and that another called a
Branch of this commercial pile is occupying the most conspicuous
position at the West End (New Oxford-street, Corner of Hart-
street); and in Yorkshire, at Sheffield and Bradford, are two others
of equal celebrity. Thousands on thousands are couttibutinl to
these stores of magnificence and comfort; and while the greatest
benefits are derived by the pane from cheap and elegant articles
of Press, an advantage is possessed by thousands from the em-
ployment thus distributed amongst the people. If, therefore, E.
Moses and Sox bad been inclined to indulge in amplification, it
would have been difficuit for them to express one-half the char-
acteristics of their unrivalled Business Establishments, where the
most accomplished artists in the world are daily devising novel-
ties in Attire—where for each season the most appropriate mate-
rials and styles are associated—where every section in society is
furnished with unparalleled as licks of Dress to measure or ready-
made—where separate departments, each communicating, display
the most extensive, novel, elegant, and superior stock of Caps, Hats.
Hosiery, &c., and where a Wholesale Clothing Business is conducted
which has for many years proved the most profitable means of in-
vestment to tradesmen, merchants, captains, and all classes of emi-
grants. At this time E. Moses and SON invite particular attention
to their extraordinary preparations for the Summer Season, which
comp/ ice novelties in every way excelling, and specially so in Juve-
ni'e Attire, to which the attention of the best artists and workmen
in the world has been distinctly directed. Whatever may be the
benefits derived from reduced taxation, E. Mons and Sox arc confi-
dent that the reductions they are making in the price of every de-
scription of Clothing will be the greatest of all advantages to the
public.
CAUTION.—E. MOSES and SON regret having to guard the
public against imposition, having learned that the untradesman-like •
falsehood of " Being connected with their Establishment," or " It's
the same concern," has been resorted to in many instances, and for
obvious reasons, they beg to state that they have