The Stourbridge Observer, Cradley Heath, Halesowen & District Chronicle.
Stourbridge, West Midlands, England, 1871-04-01 00:00:00

i REGISTERED FOR 1
(TRANSMISSION ARROAD.I

TRADESMEN'S ADDRESSES.

thli OF -THE INVENTOR .4141) MAKER, AND SATZ

PR CENT.

" MR. 1I EVER'S WATCHES,
-4
By for surpass those of any other English Ilannfacts•
err "—Vint Opinions of the Press.

SILVER WATCHES 0
°OLD WATCHES 1S
WARRANTED TOWN MADE.

Watches of every description from the plainest to the
finest quality.

FRANCIS HENRY LEVER, the eminent
and Old Established London Watch Maker, in
again calling the attention of the public to his Watches,
which are now known throughout the World, begs to
return thanks for the patronage he has received during
the past fifty years.
These Watches are well made and finely tinished.they
are extremely elegant, are guaranteed to keep correct
time, cannot get out of order, will last a lifetime, and
are quite equal in every respect to Watches that are sold
in the coutry at double the price.
Every Watch warranted, and sent free and safe by Post
(on receipt of a remittance), carefully packed in wood
boxes, made expressly for postal transmission, and regia-
tered at the Post Office to insure their safety.
thatched of eeery description at a Fair and flammable
Aico,

FR OM 50, ROYAL
.71:RRASE..GROSVKNOR PARK

LO\DO .E.

As the purchase of a Watch may be the act of a life.
time, It is advisable to buy a good article, which will be
found the cheapest in the end Mu. LEVER'S reputation
and his Watalies are alike known all over the World, and
therefore purchasers will consult their own interest in
buying a good article of an eminent London Maculae,
tUrer.

Of all nuisances, a bad watch is perhaps ODD of the
! worst—it is continually stopping and getting out of
order,—costing its owner no end of expense for repairs,
and even then the time it keeps can never be depended
on.
To make thil subject thoroughly understood, it is
necessary here to state that a good Watch is made 01 the
beet materials and the workmen employed are those of
superior ekill, who have had great expenenceat the trade,
in addition to which they take their time to finish every
part as correctly and exact as possible ; but in a common
article, the price will not admit of much time being de-
voted to its manufacture, inferior workmen also are cm-
ployed, who frequently leave those parts out of sight in
a rough one unfinished state; thereby causing a huge
amount of wear and tear, and an unnecessary amount of
friction, which must in the end prove detrimental to its
timekeeping; this of course is only known to its neater,
for a Watch may be bad and yet look good, and foci tew
months keep time tolerably well; which is especially the
ease with many of the Watches that are made la the
country, and is much to be regretted as it will in the end
lower us in the eyes of the world, who now all look t.,
England for the best Watches.
'1 he reason there are so few really good and experi-
sliced watchmakers hying in country places, is that as
soon as they get u good knowledge of theii business, they
settle in Loudon, or some other large city, where they
have • better opportunity of improving themselves and
bettering their condition than they would in obscure
count, y towns. Many of these in their own native pieces
have the reputation it nenig really competent workmen,
but when they arrive in London, they are found to require
many years of impro,ement, before they can even be en-
trusted to repair a good London Watch—a fact that will
show how much more competent town workmen are,
compared with their brethren living in rural dietricts,
and proves that London Watchmakers really deserve the
world wide reputation they have so honourably earned
for themselves.

From calculations made, it has been ascertained that
the cost of lepairing a common Watch, when it has been
in wear a few years, is often more than the price paid
Lir it in the first instance; besides the trouble and an-
noyance it MOOS, SO that an apparentle cheap %Vetch
may in the end prove a dear one, if it costs as much or
more than its value in a few years for repairs, sad even
then the owner has nothing to show for the money, but
is being constantly misled regarding the time.

It frequently happens that the makers of inferior
Watches aware of the difficulty of finding purchasers,
adopt tho expedient of putting the names of eminent
manufacturers on them—this practice is unfortunately
eery frequently done, and has caused us several times to
have recourse to law proceedings, in consequenee of our
name being used; but to be continually going to law,
occasions • great loess, so it may perhaps in some degree
lessen the evil by giving publicity to it, and we would
eat igg all persons about to purchase Watches called
"Lento " to communicate with us, and the number,
C3ll be traced and thus frustrate any attempts of
this

If ih, re is one thing inure than another, we ihculd be
careful to obtain good, it must be that which w e shall
always carry about with us ; and have °crash n several
hates a day to rely upon for its time-keeping. A good
article by being cleaned occasionally (about tic, every
two yeareiwilllast a lifetime, no that after the l rat outlay
no further expense will be incurred.
The posaesaion of a good Watch is an emblem of res.
peetabiiity, and denotes the poeition in life of its owner,
and moreover it will always sell for its value, should the
owner at any time wish to dispose of it.

London haa always been celebrated for the superiority
of its Watches, and if we trace back the early history uf
Horology, we find that whenever • good Watch war re.
litlited it was customary to send to London fr one, this
is still done at the present day, and trill always continue
while the Londoners keep up the character of their
manufacture.

The confldenee the public have in Loudon made
Watch..., is hot misplaced, their superiority M so well
known, and a ithout doubt, uhin a fair sod reasonable
price is paid, a watch may lie bad tint can be depended
on for its exact performance.