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RepublicoftLePhilippines
HOUSH 0F REPRESENTATIVES
Quezon City, Metro Manila
NINETEENTH CONGRESS
Second Regular Session
HouseBillNo.9928
Introduced by Representative Midy N. Cua
Lone District, Quirino
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AN ACT
ESTABLISHING   A   NATIONAL   PROGRAh¢   FOR   THE   DEVHLOPMENT   0F   THE
pHILlpplNE COFFEE INDusTRy, CREATING FOR THH puRposE Tlm pHILlppINE
COFFEE COUNCIL, AND APPROPRIATING FUNDS THEREFOR
EXPLANATORY NOTE
The Philippine coffee industry holds immense potential for economic growth, social development, and
environmental  sustainability.  Coffee has been an  integral  part of Philippine culture and history for
centuries. However, the development of the industry has faced significant obstacles, such as but not
limited to, limited access to markets and technology.
This  measure  aims  to  address  the  challenges  faced  by  the  Philippine  coffee  industry  through  the
following:
•     Adoption of the philippine coffee Industry Roadmap;
•     Establishment of coffee centers of Excellence;
•     Creation of the philippine coffee council;
•     Establishment of the coffee program Management office; and
•     Creation of the Regional coffee councils
By employing a whole-of-government approach, this measure seeks to unlock the full potential of the
Philippine  coffee  industry.  By doing  so,  the  Philippine  coffee  industry will transform  itself into  a
significant player in  both the domestic and  internationaL markets.  More importantly, this  will allow
the Philippines to showcase the historical and cultural relevance and contribution of coffee to Filipino
life.
In view of the foregoing, approval of this measure is earnestly sought.


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RepublicofthePhiLippines
HOUSE OF REPRESENTATIVES
Quezon City, Metro Manila
NINETEENTH CONGRESS
Second Regular Session
HouseBillNo.9928
Introduced by Representative Midy N. Cua
Lone District, Quirino
AN ACT
ESTABLISHING   A   NATIONAL   PROGRAM   FOR   THE   DEVELOPMENT   OF   THE
PHILIPPINE  COFFEE  INDUSTRY, CREATING  FOR  THH PURPOSE  THE PHILIPPINH
COFFHH COUNCIL, AND APPROPRIATING FUNDS THEREFOR
Be it enacted by the Senate and House Of Representatives Of the Philippines in Congress assembled:
1                      Section   1.   Sfeo"   rl.J/a.   This   Act  shall   be   known   as  the   "Philippine  Coffee   Industry
2       DevelopmentActof2023."
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4                     See.  2.  Dcc/¢r¢/I.o#  a/ Po/fo;.  It  is  the  declared  policy  of the  State  to  promote  a  more
5       equitable  distribution  of opportunities,  income,  and  wealth,  a  sustained  increase  in  the  amount  of
6       goods and services produced by the nation for the benefit of the people, and an expanding productivity
7       as the key to raising the quality of life for all, especially the underprivileged. The state shall likewise
8       accelerate the growth and development of agriculture in general, enhance productivity and incomes of
9       farmers  and  the  rural  population,  improve  the  investment  climate,  competencies  and  efficiency  of
10       agribusiness and develop high-value crops as export crops that will significantly augment the foreign
11        exchange  earnings  of  the  country,  through  an  all-out  promotion  of  the  production,  processing,
12       marketing, and distribution of high-value crops in suitable areas of the country.
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14       Guided  by  these  policies,  the  State  shall  adopt  strategies  and  measures  to  develop  and  sustain  the
15       livelihood  of its  people  in  all  sectors  of the  economy.  One  of these  sectors that  has  a potential  to
16       impact  economic  growth   is  the  coffee   industry.   Towards  this  end,  the   State   shall  ensure  the
17       development  of  the   Philippine  coffee   industry  as  key  to   a   sustained   agri-industrial   Philippine
18       economic  growth  using  the  value  chain  analysis  approach,  including  the  production,  processing,
19       marketing and distribution of philippine coffee. It shall further:
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a.    Recognize  coffee  as  a  hich  value  crop  and  its  potential  economic  value  domestically  and
intemationally  for the  Philippines,  which requires  government  support  and  intervention  for
increased farm productivity, increased value and sustained industry development;
b.    Promote and support sustained production of Philippine coffee, especially its award-winning
specialty coffee, by allocating adequate financial resources to the Philippine coffee industry
towards  the  attainment  of its  full  potential  in  the  domestic  and  international  markets,  and
making Philippine coffee one of the leading agricultural exports of the country;
c.    Recognize  the  historical  and  cultural  relevance  and  contribution  of coffee,  specifically  the
Barako  variety, to the  Philippine society,  especially  in terms of its heritage-shaping genesis
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that  defined  cherished  Filipino  culjnary  tradition,  and  for  which  the  Philippines  has  been
known and identified within intemational circles for decades.
See. 3. OJ/.ccrfuc€. This Act aims to achieve the following objectives:
a.    To fomulate strategies and craft action plans, following the value and supply chains analysis
from farm to market that will provide direction for an enhanced and sustainable growth of the
Philippine coffee industry;
b.    To integrate and harmonize programs, projects, and activities of government agencies and the
private sector supportive of the short, medium and long-term agenda of the coffee industry;
c.    To promote Philippine coffee in the local market and in the international market;
d.    To  uplift the  welfare  and  increase the  income  of the country's  smallholder coffee  farmers,
producers, processors,  roasters,  and retailers  including their dependent families and thereby
attain the goal of inclusive growth;
e.    To create a proactive and responsive national implementing arm that will ensure and monitor
the  focused  development  of the  coffee  industry  guided  by  the  Philippine  Coffee  Industry
Roadmap  and  subsequent  program  extension  and  development  plans  involving  the  coffee
industry; and
f.     To  harness  and  enhance  existing  participatory  mechanisms  to  ensure  full  engagement  of
various stakeholders in the development of the coffee industry.
See 4. The Philippine Cofifejifee Industry Develo|iment Program. To ensNIe a. horrrori+zf 3d arid
23       collaborative  implementation of policies, programs and projects for the advancement,  industry-wide
24       development, and inclusive growth of the philippine coffee Industry and to achieve the objectives set
25       forth  in  this  Act,  the  Philippine  Coffee  Industry Roadmap,  crafted  in  consultation  with the  coffee
26       industry  stakeholders  and  approved  by  the  Secretaries  of the  Department  of Agriculture  and  the
27       Department  of Trade  and  Industry  on  March  7,  2017,  including  any  updated  Philippine  Coffee
28       Industry Roadmap, is hereby adopted.
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30                      The  roadmap  shall  serve  as  a  guide  for  the  coffee  industry  stakeholders  for  the  optimal
31        realization of the targets towards a sustainable and globally competitive philippine coffee Industry.
32       The strategic  interventions, programs and other activities from the national down to the local levels
33        shall be anchored onthe roadmap.
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35                      The  Philippine  Coffee  Industry  Roadmap  shall  be  regularly  reviewed  and  evaluated  to
36       determine the accomplishment of its targets. It shall likewise be continually and regularly updated in
37       consultation  with  industry  stakeholders  to  make  it  consistent  with,  and  adaptive  to,  the  current
38        industry situation.
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40                     See. 5. ESJwb/tsrfermc#/ a/ Coj7rce ce#fers a/Ejure/Je#ce. For the enhanced development of the
41        Philippine coffee Industry, Coffee centers of Excellence  in  major coffee producing regions and in
42       areas  suitable  for  coffee  production  may  be  established  and  maintained,  the  establishment  and
43        operations  of which  shall  be  subject  to  such  criteria  and  guidelines  as  may  be  formulated  by  the
44        Council.
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46                      In  coordination  and  collaboration  with  the  DOST,  the  Department  of Agriculture  and  its
47       agencies, relevant government agencies and state universities and colleges, the centers, which shall
48       be administratively attached to the Department of Agriculture, shall function as follows:
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a.    Organize  systematic  programs  to  improve  coffee  production  including  the  development  of
effective production and post-production systems;
b.    Serve as coffee farmer resource center for coffee production from farm to market, to include
best practices aligned with world standards in the coffee value and supply chains;
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c.    Serve as product development hub for valued-added coffee and coffee-by products as results
of continuous research and development;
d.    Serve as the central site for networking and training;
e.    Establish and maintain coffee bean grading and cupping laboratories to improve and maintain
coffee quality;
f.     Develop  pool  of experts  on  coffee  quality assessment and  improvement  among  licensed  Q
graders and promote culture of green coffee bean (GCB) pro filing, grading and cupping using
the globally accepted standards and protocols;
9.    Develop new clonal varieties which are high yielding, pest, disease and droucht resistant, and
can be easily mass propagated;
h.    Provide    technical    assistance    from    nursery   establishment,    on   planting    systems    and
rehabilitation of farms;
i.     Develop  efficient,  sustainable,  and  productive  postharvest  and  processing  technologies  for
coffee beans;
j.     Assess existing and emerging scientific and technical knowledge on coffee;
k.    Establish   and   conduct   collaborative   research   and   other   scientific   studies   on  emerging
technology on coffee production;
I.     Develop and implement programs on capacity-building activities for coffee farmers and other
stakeholders in the coffee value chain;
in.   Establish and maintain a germplasm collection and gene bank for coffee; and
n.    Perform other functions as may be necessary.
The Philippine Coffee Council created hereafter shall prioritize the establishment of Centers
24       in existing facilities of the Department of Agriculture and of state universities and colleges. It may
25       likewise collaborate and partner with the private sector in the establishment of the center.
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27                     See. 6. "c P/I;ftypz.#e cojj7ree cow#cc./. For a focused and harmonized implementation of the
28       Philippine  Coffee  Industry  Roadmap  and  of the  provisions  of this  Act,  there  is  hereby  created  a
29       Philippine coffee council, to be known as the council, which shall direct, supervise and monitor the
30       development of the philippine coffee industry. It shall be attached administratively to the Department
31        ofAgriculture, composed of the following:
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a.    Secretary of Department of Agriculture (DA), as chairperson;
b.    Secretary of Department of Trade and Industry (DTI), as vice-Chailperson;
c.    A private sector representative, as co-Vice-Chairperson;
d.    Secretary of Department of science and Technology (DOST), as member;
e.    Secretary of Department of lnterior and Local Government (DILG), as member;
f.     Chairperson of the commission on Higher Education (CHEd), as member;
9.    President of union of Local Authorities of the Philippines (ULAP), as member;
h.    Administrator of the philippine coconut Authority; as member;
i.     Two (2) private sector representatives from Luzon, as members;
j.     Two (2) private sector representatives from visayas, as members; and
k.    Two (2) private sector representatives from Mindanao, as members.
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45                      The government sector representatives in the council may appoint an official alternate with a
46       rank of an Undersecretary or its equivalent. The official alternates shall possess the same powers as
47       the Heads of the above-named national government agencies and whose acts shall  be considered as
48       acts of the principals being represented.
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50                      Representatives   from   the   private   sector   shall   be   appointed   by  the   government   sector
51       representatives in the council from a list of at least three nominees for each island recommended by
52       different organizations and associations of coffee farmers and other public or private stakeholders of
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1       each  island.  Each  private  sector  representative  shall  be  chosen  based  on  the  following  minimum
2       qualifications:
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a.    Must be a resident and citizen of the philippines;
b.    Must   be   an   active   member   of  a   non-government   coffee   organization,   association   or
cooperative, or known and recognized in the coffee industry as an expert in coffee;
c.    Must be engaged in coffee production, research and development, processing, promotion, or
in any activity in the coffee value chain from production to marketing; and
d.    Must be  a person  of integrity,  respected by the  industry,  and  willing to  serve with  utmost
responsibil ity and efficiency.
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12                      The private sector representatives shall serve for a period of two (2) years. When a vacancy
13       arises due to the resignation, removal for cause, death or incapacity ofa member, a replacement shall
14       be appointed who shall serve for the remainder of the representative's term ofoffice.
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16                      Government sector representatives shall not be entitled to compensation in the discharge of
17       their functions in the council, but they shall be entitled to reimbursement of any reasonable expenses
18       incurred  in  the  perfomance  of their  functions.  Private  sector  representatives  shall  be  entitled  to
19       honoraria or allowances for the expenses incurred in the discharge of their functions as members of
20       the council.
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22                      The  private  sector  representative  who  shall  act  as  co-vice  chairperson  shall  likewise  be
23       appointed  by the  DA  Secretary  from among the  six (6)  appointed  representatives  from the  private
24       sector, as provided for in this section.
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See. 7. Powers ¢#d F##c/I.o#s. The Council shall have the following powers and functions:
a.    Formulate,  adopt  and  implement  sustainable  and  industry-wide  development  policies  and
programs to steer the growth of the coffee industry towards  increased production of quality
Philippine  coffee  and  its  intensive  marketing  and  promotions  for  domestic  and  export
markets;
b.    Through  the  Coffee   Program   Management   Office,   oversee  the   implementation   of  the
Philippine  Coffee  Industry  Roadmap  including  the  regular  updating  thereof to  ensure  that
programs and projects for the development of the Philippine coffee industry is adapted to the
current industry situation and representative of the development of at least the four varieties of
Philippine coffee, i.e., arabica, robusta, liberica and excelsa;
c.    Ensure  the  availability  of adequate  funding  for  the  accomplishment  of the  targets  in  the
roadmap, and compliance with the declared policies and attainment of the objectives of this
Act;
d.    Establish Coffee Centers of Excellence in major coffee producing regions or in areas suitable
for coffee production, and formulate the criteria and guidelines for such establishment;
e.    In  collaboration  with  the  Information  and  Communications  Technology  Services  of  the
implementing  agencies,  establish,  maintain  and  integrate  a  secure  and  web-based  Coffee
Fariners Information System which shall be linked to the Farmers and Fisherfolk Enterprise
Development Information System of the DA established pursuant to Section  10 of Republic
Act No.  11321 or the Sagip Saka Act and its lmplementing Rules and Regulations;
f.     Promote agribusiness  investment ventures on  coffee by packaging investment concepts and
projects as identified in the Roadmap, in collaboration with relevant government institutions
and in partnership with the private sector;
9.    Ensure  the  establishment  of coffee  production  and  post-production/value-adding  facilities;
adoption and use of modem and advanced technologies for a more profitable, efficient, safe,
and environmentally friendly coffee production; and the capacity building of famers and their
organizations;
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h.    Serve as the official platform/venue for convergence on policymaking and operations relative
to the coffee industry, and to call upon, coordinate and/or collaborate with other agencies of
the government,  including bureaus, or government-owned and -controlled corporation,  local
government units, other concerned agencies, the private sector, and other stakeholders.
i.     Establish linkages and collaborate with national and international organizations, development
institutions and funding networks of the coffee industry;
j.     In coordination with the Agricultural Credit Policy Council and other credit facilities and the
Philippine Crop Insurance Corporation, formulate and recommend policies and programs on
easy   access   credit  programs  and   provision   of  crop   insurance   for  the   coffee   industry
stakeholders;
k.    Officia]ly represent the industry in national and international coffee events and fora;
I.     Serve as the sole authorized body in the conduct of major coffee events and activities such as
coffee congress, conference, coffee cupping and other relevant activities for the promotion of
the coffee industry;
in.   Promote and pursue Philippine coffee branding such as denomination of origin, Geographical
Indications, etc. ;
n.    Provide marketing and promotions of coffee for domestic and export markets;
o.    Review,  harmonize  and  update  existing  standards  on  coffee  and  direct  or  recommend  the
crafting of additional standards, as necessary;
p.    Review existing and recommend new legislation to develop the coffee industry and promote
the welfare of coffee stakeholders;
q.    Fomulate consultation mechanism to ensure that farmers, farmworkers, processors, and other
stakeholders  of  the   coffee   industry  may  actively  participate   in  policymaking,   strategic
planning,   implementation,   monitoring   and   feedback  needs   and  concerns   of  the   coffee
industry;
r.     Mobilize existing nationwide network of consultative mechanisms to ensure multi-stakeholder
participation in policy development,  strategic planning, and monitoring and feedback on the
inplementation of the Philippine Coffee Industry Development Program; and
s.    Perform other functions and duties as may be necessary.
See. 8. jl4deJ..#gr. The Council shall regularly meet at least once every quarter, or as often as
32       the  Chairperson  deems  necessary.  The presence  of the majority  of all the  members  of the  Council
33        shall constitute a quorum. The use of digital technology jn the conduct of meetings and approval of
34       Council   Resolutions   shall   be  allowed,   subject  to   such   security  measures  as  the   Council   shall
35        implement.
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37                     See.   9.   Coffee   Program   Management   Offiice.  To   mama.ge,   oversee   aind   ensure   the
38       implementation of the philippine coffee Industry Roadmap, the coffee program Management office
39       (Coffee PMO) is hereby created, with the membership composition to be identified by the council. It
40       shall  be  under the  DA  Undersecretary  in  charge  of High  Value  Crops  and  shall  be  headed  by  an
41        Executive Director to be designated by the chairperson of the council.
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43                      The salaries of the members of the coffee PMO shall be based on the Revised compensation
44       and position classification system and other civil service rules and regulations.
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46                    See.10.  Functions  Of the  Cof f lee  Program Management  Offljuse. The Coffee "0  shdrl
47       manage and ensure the implementation of the philippine coffee Industry Roadmap and shall identify
48       and recommend to the council the strategic programs, projects, and interventions to be prioritized for
49       implementation. It shall futher:
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a.    Provide  support  services  for the  coordination and monitoring of the  implementation of the
programs, policies and plans formulated pursuant to this Act;
b.    Ensure 1:hat the roadmaps and other programs are implemented, and targets accomplished;
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c.    Establish  a monitoring and  evaluation  system  by which the Coffee  Development Programs
shall be evaluated;
d.    Execute policy decision of the council;
e.    Prepare quarterly report on the implementation of the roadmap to be submitted to the Council;
f.    Prepare  annual  work  plan  and  operating  budget  of the  Council  and  the  Coffee  PMO  for
approval of the Council;
9.    Recommend policies and procedures for council approval;
h.    Function as the Secretariat of the Council and provide general administrative and 48 technical
support; and
i.     Perform other related functions as may be assigned by the council.
See.  11. Rcgfo#¢/ CojLorec Co##c../a /RCC/. For an effective and efficient implementation of
13       the  provisions  of this  Act,  the  Council  shall  create  Regional  Coffee  Councils  (RCC)  in  coffee
14       producing regions which shall be composed of the following:
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a.    Regional Director of DA, as chairperson;
b.    Regional Director ofDTI, as vice-Chailperson;
c.    Regional Director of DOST, as member;
d.    Regional Chairperson, League of provinces of the Philippines, as member;
e.    Three  (3)  private  sector representatives  of the  coffee  industry  in the  regions,  who  shall  be
chosen by the government representatives of the RCC from a list of at least three (3) nominees
from  the  Regional  Agriculture  and  Fisheries  Council.   They  shall  have   such  term  and
qualifications as the private sector representatives in the Council.
The functions of the RCC shall include the following:
a.    Implement  the  Philippine  Coffee  Industry  Roadmap,  including  any  revisions  and  updates
thereof in the region;
b.    Coordinate and collaborate with partner agencies in the region and with the local government
units;
c.    Monitor and assess the implementation of the roadmap in their respective region;
d.    Prepare the Annual Work and Financial Plan of the RCC.
e.    Regularly submit a report to the Council on the status of the implementation of the roadmap to
include the issues and challenges encountered;
f.    Upon consultation with the coffee industry stakeholders, make policy recommendations that
will enhance existing practices; and
9.    Such other necessary functions that may be assigned by the council.
The RCC shall be supported by a manpower complement to be determined and approved by
40       the RCC.
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42                     Sec.12.  Wrfeo/c a/ Gover#me#/ 4xpro¢ch.  To  further strengthen the  convergence  and the
43        consultative and collaborative mechanism particularly in the regions,  all departments, agencies,  and
44       instrumentalities of government, including government-owned or rfontrolled corporations (GOCCs),
45        shall  give their support,  perform their functions and deliver the required services under this Act  in
46       accordance  with  their  respective  mandates  as  provided  in  their  Charters  and  under  existing  laws,
47       provide assistance and cooperation to the council in discharging its functions and more importantly,
48       in implementing the philippine coffee Industry Roadmap, to include but not limited to the following:
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a.    Department of Agrarian Reform (DAR);
b.    Department of Environment and Natural Resources (DENR);
c.    National Economic Development Authority (NEDA);
d.    Food and Drug Administration (FDA);
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1               e.    State universities and colleges;
2               f.    National council for Indigenous people (NCIP);
3               g.    Philippine statistics Authority (PSA);
4               h.    Government financing institutions; and
5               i.     Other agencies or institutions as deemed necessary.
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7                      The Council shall ensure that an effective platform is established for the active participation
of all  stakeholders  in the  coffee  industry  for  consultative  and  continuing  discussions  affecting the
coffee industry from the national level to the regional, provincial, and municipal levels.
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11                      See.13.  7%c jRo/c a/£ocnd Gotjer#me#/ I/#!.ts tzGZ/s/. Recognizing the role, participation
12       and support of the LGUs in the delivery and implementation ofagricultural projects and programs, the
13       Council   and   the   RCC   shall   coordinate   and   establish   partnerships   with   the   LGUs   for   the
14        implementation of this Act.
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16                      The  LGUs  with  areas  suitable  for  coffee  production  are  hereby  encouraged  to  align  their
coffee  production  projects  with the  roadmap.  They may  likewise  provide  counterpart  fundjng  and
services to boost the production of coffee in their jurisdiction.
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20                     See   14.   Gotter#me#J's  Co/Tee  Co#S#"p/I.o#.  To  promote  and  patronize  the   sustained
21        production and domestic consumption of philippine coffee, all national government agencies, whether
22        in  the  executive,   legislative  and  judicial  branch,   including  its  attached  agencies,  bureaus,  and
23       government-owned   and   -controlled   corporations,   and   the   local   government   units   are   hereby
24       encouraged to  serve  locally grown  and  locally produced coffee  in  all  of their public  activities  and
25        events. Pursuant to section I 1  ofR.A. No.11321, they shall directly procure coffee beans and ground
26       coffee from the Filipino farmers or from their retail arm.
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28                      See.  15.  £oc¢J  Co/Tee  S"OPS.  All  coffee  shops,  including  local  and  foreign  franchises,
29       restaurants  and  hotels  are  likewise  encouraged  to  serve  and  include  in their menus  locally  grown,
30       produced,  and  sourced philippine coffee varieties  from Good Agricultural  practice (GAP)-certified
31        coffee  farms  and Good Manufacturing practice (GMP)-certified  coffee processors.  The  menu  shall
32       state the traceable local origin and variety of the coffee.
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34                      For purposes  of this  Section,  the  DTI,  shall  conduct  a  separate  consultation  with  relevant
35        stakeholders,  including coffee shop owners and franchisees,  for the formulation of the guidelines to
36        implement  this   section.   The   guidelines   shall   be   incorporated   in   the   Implementing   Rules   and
37       Regulations of this Act.
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39                      The DTl shall be the lead agency in the implementation of this section.
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41                       See.16.  runc J#cc#/I.VCS. Any donation, contribution, grant, in cash or in kind, whether local
42       or foreign,  which may be  made  by  individuals  and organizations,  including private  entities,  which
43        shall provide the appropriate services, technology, facilities, materials and other inputs, and delivery
44       support services for the promotion and development of the philippine coffee industry, shall be exempt
45       from the donor's tax and the cost of which  shall be considered as an allowable deduction from the
46       gross income of the donor in accordance with the provisions of the National Internal Revenue code of
47        1997, as amended.
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49                      Expenses   incurred   by   the   local   coffee   shops,   including   local   and   foreign   franchises,
50       restaurants and liotels serving coffee under the provisions of section 16 of this Act shall be allowed an
51        additional deduction from the gross income equivalent to fifty percent (50%) of such expenses.
52
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1                       See.17. jRctJfew a/ffoc iRondmap. The council, jn coordination with the philippine council
2       for Agriculture  and  Fisheries (PCAF) and  other relevant  stakeholders,  shall  review  and update the
3       Philippine coffee Industry Roadmap every five (5) years, or sooner as may be deemed necessary.
4                      A yearly review and assessment of the implementation of the roadmap shall be conducted by
5       the  Council   in  coordination  with  the  PCAF  and  other  relevant  stakeholders  to  determine  the
6       accomplishment of the coffee industry as provided in the roadmap, and to identify the gaps, issues and
7       challenges in its implementation.
8
9                      See.18. M¢#ddrory jRctrJ.ew a#d Jrmp¢c/.4ssessmeHf.  The Council,  in  partnership with the
10       PCAF  and  other  concerned  government  agencies,  the  private  sector  and  other  stakcholders,  shall
11        conduct a mandatory review of the implementation of this Act, and submit such report to congress to
12       assess its impact and measure its effectiveness. The mandatory review and impact assessment shall be
13       conducted  not  later  than  five  (5)  years  from  the  effectivity  of this  Act,  and  every  five  (5)  years
14        thereafter.
15
16
17
18
19
20
21
22
23
24
25
See.19. I+chj.bl./edAc/s. The following acts shall be prohibited:
a.    Misrepresentation in the variety of coffee;
b.    False statement of the origin of coffee;
c.    Misbranding;
d.    Mislabeling and false information in the packaging of coffee; and
e.    Misrepresenting  imported  coffee  in  whatever  form  as  locally  grown  and  locally  produced
imported coffee.
See. 20. Pe#¢/ ProtJdsJ.ow. Any person who fails to comply with  Section  19 of this Act shall
26       sufferthe following penalties:
27
28
29
30
31
32
33
34
a.    For the first violation, a fine of not less than twenty thousand pesos (Php20,000.00) but not
exceeding one hundred thousand pesos (Phpl 00,000.00) or imprisonment of not less than six
(6) months but not more than two (2) years, or both at the discretion of the court; and
b.    For   any   subsequent   violation,   a   fine   of  not   less   than   one   hundred   thousand   pesos
(Phpl00,000.00)   but   not   exceeding   two   hundred   thousand   pesos   (Php200,000.00)   or
imprisonment  for  less  than  two  (2)  years  but  not  more  than  six  (6)  years,  or  both  at  the
discretion of the court.
35
36                      If the violator is a corporation, organization or any sinilar entity, the officials thereof directly
37        involved shall be liable therefor.
38
39                      If the violator is an alien or a foreign national, he shall be deported immediately after service
40       of sentence without further deportation proceedings.
41
42                      If the violator is a public official or employee, the public official or employee shall be held
43        administratively liable as provided under existing laws, in addition to the above penalties.
44
45                       Non-compliance with  Section  16 of this Act shall likewise  be punishable under this Section
46       afterthree (3) years from the effectivity of this Act.
47
48                      See.  21.  4ppropri.utfoH.  For  the  initial  implementation  of this  Act,  the  amount  of  Five
49       Hundred Million pesos (Php 500,000,000.00) shall be charged against the current year's budget of the
50       Deparment of Agriculture. Thereafter, the amount necessary for the continued implementation of this
51        Act  and  for  the  accomplishment  of targets  of the  Philippine  Coffee  Industry  Roadmap  shall  be
52       included as a separate line item in the budget of the DA, DTI, DOST, and of the partner implementing
53        agencies in the annual General Appropriations Act.
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3
4
5
6
7
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9
See. 22. Implementing Rules and Regulations. Within one h:ui:\dred t"ierty (120) days fron
the  effectivity  of this  Act,  the  Secretary  of the  DA,  in collaboration  with the  DTI,  DOST,  DILG,
President of ULAP,  and  in consultation the DAR, DENR, PCA, FDA,  coffee farmers'  organization
and   association,   and   other   relevant   stakeholders   shall   promulgate   and   issue   the   necessary
implementing rules and regulations  for the effective  implementation of this Act.  The implementing
rules  and  regulations  issued  pursuant  to  this  section  shall  take  effect  thirty  (30)  days  after  its
publication in the Official Gazette or in two (2) newspapers of general circulation.
10                      See.   23.   Separ¢bi.Jrty   C7¢use.   If   any   provision   of  this   Act   is   declared   invalid   or
11        unconstitutional, the other provisions not affected by such declaration shall remain in full force and
12        effect.
13
14
15
16
17
18
19
20
21
See. 24. jRcpcw/..#g C/¢use. All  laws,  executive orders,  administrative orders,  and rules and
regulations inconsistent with this Act are hereby repealed or amended accordingly. Nothing in this Act
shall amend, modify or repeal the provisions of Republic Act 7900, otherwise known as High-Value
Crops Development Act of 1995 .
See. 25. Ejorec/i.vrty C7¢wSe. This Act shall take effect fifteen ( I 5) days after the completion of
its publication in the Official Gazette or in two (2) newspapers of general circulation.
r2,                    Approv ed ,
10