REPUBLIC OF THE PHILIPPINES
HOUSE OF REPRESENTATIVES
Quezon City

TWENTIETH CONGRESS
First Regular Session

House Bill No. 834

Introduced by HON. KRISTINE ALEXIE B. TUTOR
Third District, Bohol

Explanatory Note

According to the World Travel and Tourism Council (WTTC), the Travel and Tourism
sector accounted for 10.4% of the global GDP (US$8.8 trillion), and generated around
319 millions jobs or 10% of total employment all over the world in 2018. The growth
experienced in the sector accounted for one in five (1/5) of all jobs created across the
world over the past five (5) years. Aside from generating employment, the tourism
sector has likewise contributed to the generation of income as well as foreign-exchange
earnings, vital to the growth of a developing country like the Philippines.

In the country, the tourism industry has long been recognized as a key contributor to
the country’s growth and development. In 2018, the country’s tourism industry saw a
14.3% year-on-year jump in value to P2.2 trillion compared to its 2017 record of P1.9
trillion. Given its contribution to our economy, the government needs to harness
tourism as an engine of socio-economic growth and cultural affirmation to generate
investment, foreign exchange, and employment.

With the advent of globalization, and the development in the information and
communications technology, more and more people from different cultures and

languages are made aware of the different tourist sites and destinations that abound in

the different parts of the world. The country needs to capitalize on the movement of
persons thru tourism. One way of making the Philippines a viable choice is to ensure the

safety, security, and comfort of the tourists.


One way of increasing and improving the safety, security, and comfort of tourists in the
country is thru the adoption of standard signs and symbols that lead to tourist
destinations, establishments, and services. The putting up of tourist signs and symbols
which are universally accepted or recognized improves awareness of both local and
foreign tourists to the existence of a tourist site or destination thereby increasing

business activities in these areas.

This measure seeks to establish standard tourism signs and symbols for the country in
order to improve awareness on the existence of tourist sites/ destinations in a specific
area as well as to enhance the experience of tourists, both domestic and foreign, who

travel for leisure and recreation in the country.

The adoption of a uniform or standard signs and symbols for tourist sites/ destinations,

establishments, and services, is crucial in sustaining the growth of the industry.

In view of the foregoing, approval of this measure is earnestly sought.

HON. KRISTINE ALEXIE B. TUTOR


REPUBLIC OF THE PHILIPP
HOUSE OF REPRESENTATIVES,
Quezon City

TWENTIETH CONGRESS
First Rogutar Se

House Bill No. _ 834

Introduced by HON. KRISTINE ALEXIE B. TUTOR
Third District, Bohol

AN ACT

STANDARDIZING TOURISM SIGNS AND SYMBOLS ALL OVER THE
COUNTRY, PROVIDING FUNDS THEREFOR, AND FOR OTHER PURPOSES

Be it enacted by the Senate and Fiouse of Represematives of the Philippines in

Congress assembled:

1 SECTION 1. Short Title. - This Act shall be known as “The Tourism

2 Signs and Symbols Act of 2025”.

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4 SEC. 2. Declaration of Policy. — The State shall provide optimum

5 opportunity for all sectors of the economy to develop and contribute to national

6 growth. The tourism sector is among the key comtributors to our country’s

7 economy, hence, the State should promote and sustain its growth and development

8 for the benefit of our local communities.

9 Towards this end, the State shall endeavor to promote the tourism industry

10 _ by adopting standard signs and symbols that would provide direction to tourists as
11 well as to promote sites and destinations in the country enhancing the growth and
12 development of the sector and the different localities.
14 SEC. 3. Standard Tourism Signs and Symbols. — The Department of
15 Tourism (DOT), in coordination with the Department of Works and Highways
16 (DPWH), shall ensure that all road signs and symbols linked to travel and tourism
47 destinations or sites established aii over the country shaii be uniform. Such signs
18 and symbols shall be in accord with universally accepted designs on Tourism
19 Signs and Symbols.


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SEC. 4. Implementing Agencies. - The DOT, together with the DPWH,
shall determine and prescribe the necessary and proper standards to follow with
regard to tourism signs and symbols including the letters, font size, color, and
materials. Likewise, they shall replace or remove signs or symbols that does not
conform to their identified standards.

Pursuant to this Act, the DOT shall identify the different tourist sites/
destinations all over the country as well as determine the suitable location where

these signs and symbols shall be placed.

SEC. 5. Penalty. — Any person who violates the provisions of this Act,
specifically with regard the specifications and measurements set herein, or cause
the removal, or vandalizes the signs and symbols as stated in this Act shall be
subjected to a fine not exceeding Php100,000.00.

SEC. 6. Appropriations. ~ The budgetary allocation needed to carry out
the provisions of this Act is hereby authorized to be appropriated in the General
Appropriations Act of the year immediately following its enactment.

SEC. 7. Implementing Rules and Regulations. — The Department of
Tourism (DOT), in coordination with the Department of Public Works and
Highways (DPWH), representatives from the tourism industry, and other
concerned government agencies and non-government organizations, shall
promulgate the implementing rules and regulations of this Act.

SEC. 8. Separability Clause. — If any provision of this Act shall be held
unconstitutional or invalid, the other provisions not otherwise affected shall

remain in full force and effect.

SEC. 9. Repealing Clause. — All laws, executive orders or issuances, or
any parts thereof which are inconsistent herewith are hereby repealed or amended
accordingly.

SEC. 10. Effectivity Clause. — This Act shall take effect fifteen (15) days
after its publication in at least two (2) newspapers of general circulation.

Approved.