NINETEENTH CONGRESS OF THE 
REPUBLIC OF THE PHILIPPINES 
Third Regular Session
)
SENATE
S. No. 2857
a
Introduced by Senator Jinggoy Ejercito Estrada
AN ACT
PROVIDING FOR THE PROMOTION OF FILM AND TELEVISION TOURISM, 
CREATING THE FILM PHILIPPINES OFFICE, PROVIDING FUNDS 
THEREFOR AND FOR OTHER PURPOSES
EXPLANATORY NOTE
It has been proven in many instances that locations shown in films and 
television series become instant tourist attractions, provide stream of revenues for 
the local economy, and bring development and prestige for the host community. 
Mount Kiltepan in Sagada was deluged with visitors after the viewpoint was 
prominently featured in a pivotal scene in the 2014 Filipino romantic comedy film 
"That Thing Called Tadhana." Many were enticed to book their flights to Batanes 
after they were reacquainted with its natural beauty and picturesque spots following 
the screening of Star Cinema flick, "You're My Boss." The mountains of Cordillera 
and strawberry farms in Benguet became instant crowd-drawers after viewers were 
enamored by their majesty and distinctive culture as highlighted in the primetime 
drama series "Forevermore." The sand dunes of Ilocos are forever etched in the 
memory of avid film fans as the unforgettable setting of "Panday" and "Himala," 
starring our National Artists for Film, Fernando Poe, Jr. and Nora Aunor, respectively.
The same holds true in the international front. A considerable number of 
tourists choose a specific site following its exposure either in a blockbuster film or an 
acclaimed series, such as "Game of Thrones" or "Lord of the Rings" franchise. For 
instance, one in six out-of-state visitors were influenced to visit Northern Ireland


because of "Game of Thrones" (GoT) and according to available data, GoT visitors 
contributed more than $61 million (£50 million) to the local economy in 20181.
As screen production kicks to high gear following increased consumer demand 
and expenditure on entertainment, and enhanced access to more content through 
the emergence of streaming platforms and use of social media, the country should 
take advantage of the opportunity to invite foreign production companies to come 
here and consider our magnificent landscapes and seascapes and heritage sites as 
next locations of their projects. It is high time that we compete with the rest of the 
world, as many countries are already offering attractive incentives in the form of tax 
relief and rebates, putting up modern infrastructure (i.e. state-of-the-art 
studios/sound stages and fully-equipped post-production facilities), and overall film- 
friendly production environment to investors who are eager to create content for a 
global audience.
In recognition of the massive potential of the screen sector in fueling the 
recovery of the national economy and in reviving the ailing domestic entertainment 
industry, it is proposed that a Film Philippines Office be institutionalized, primarily to 
lead the promotion and marketing of the country as a viable destination for the 
production of international films and television programs based on a strategic and 
comprehensive plan.
The immediate passage of this legislation is earnestly sought.
NGGOY EJERCITO ESTRADA
1 "Best Practice in Screen Sector Development." 13 September 2019. Accessed from:
https://staticl.sauarespace.eom/static/5f7708077cf66el5c7de89ee/t/602a5d97da388bl85d66d688/1613389
210265/AFCI-Best-Practice-Studv-2019-09-13-Final-Cover+%282%29.pdf


NINETEENTH CONGRESS OF THE 
REPUBLIC OF THE PHILIPPINES 
Third Regular Session
)
SENATE
S. No. 285V
24 GCI 24 24 4
Introduced by Senator Jinggoy Ejercito Estrada
AN ACT
PROVIDING FOR THE PROMOTION OF FILM AND TELEVISION TOURISM, 
CREATING THE FILM PHILIPPINES OFFICE, PROVIDING FUNDS 
THEREFOR AND FOR OTHER PURPOSES
Be it enacted by the Senate and House of Representatives of the Philippines in 
Congress assembied:
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Section 1. Short Title. - This Act shall be known as the "Film Philippines Act."
2 
Sec. 2. Declaration of Policy. - It is hereby declared the policy of the State to
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recognize tourism and creative industries as engines of economic growth. In order to
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harness their full potential, appropriate mechanisms shall be established to attract
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film producers to feature the natural beauty and historical and cultural heritage of
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the Philippines, enhance the image of the country overseas, to promote and market
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the country as a top international filming location and tourism destination, and
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generate employment for workers in tourism and creative industries. Equally
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important, the responsible use of resources and the preservation of existing
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communal practices shall at all times be observed.
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Sec. 3. Definition of Terms. - As used in this Act:
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a) Him and Television Tourism - refers to strategic use of film and television
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as a form of marketing or promotional tool that introduces or boosts
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tourism capacity of a given site, regardless whether the said site is
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classified as an existing tourist spot or yet to be developed as a tourist
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spot. This promotes the responsible use of resources and the non-


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disruption of the normal communal practice upon the duration of the
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filming shoot. This goes further to exerting all means to minimize the
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adverse post-production impact of the film such as but not limited to the
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biodiversity loss, congestion, and waste disposal, and all forms of
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degradation in relation to the environment, the local people, and the
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cultural integrity of the place.
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b) Sustainable tourism development - refers to the management of all
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resources that meets the needs of tourists and host regions while
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protecting the opportunities for the future, in such a way that economic,
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social and aesthetic needs can be fulfilled while maintaining cultural
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integrity, essential ecological processes, biological diversity and life
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support systems.
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Sec. 4. Creation of the Him Philippines Office. - The Philippine Film Export
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Services Office (PFESO), created by virtue of Executive Order No. 674, series of
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2007, is hereby reconstituted as the Film Philippines Office (FPO), under the
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administrative and technical supervision of the Film Development Council of the
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Philippines (FDCP).
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The FPO shall be headed by an Executive Director, recommended by the
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Chairperson of the FDCP and appointed by the President.
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The FPO shall determine its organizational structure and create plantilla
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positions insofar as necessary to augment the existing workforce of the PFESO to
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ensure the efficiency of its operations, in accordance with guidelines, rules and
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regulations of the Civil Service Commission (CSC) and the Department of Budget and
24 
Management (DBM).
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Sec. 5. Powers and Functions of the Him Philippines Office. - The FPO shall
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undertake the following:
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1. Lead the promotion and marketing of the Philippines as a viable location
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for the production of international films and television programs, based on
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a strategic marketing plan provided for under Section 6 of this Act;
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2. Lead the promotion and marketing of globally produced films and
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television programs in the country and enable them to become globally
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competitive;


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3. Boost domestic tourism by encouraging local productions in the regions, 
based on a strategic marketing plan provided for under Section 6 of this 
Act;
4. Formulate and implement incentive programs for local and foreign film and 
television productions to film in the country;
5. Establish and maintain a one-stop shop to process manual or electronic 
submission of application of foreign film and television productions for 
incentives provided for under this Act, and facilitate the processing of 
licensing, clearances, permits, certifications or authorizations necessary to 
film in the country, in compliance with Republic Act No. 11032 or the Ease 
of Doing Business and Efficient Government Service Delivery Act;
6. Conduct feasibility studies and enter into partnerships on the 
establishment of creative hubs in the country which shall host creative 
industries, primarily film and television production, including but not 
limited to post-, digital and visual (PDV) effects production and animation 
and recommend to investment promotion agencies such as but not limited 
to Department of Trade and Industry (DTI), Board of Investments, and 
Philippine Economic Zone Authority (PEZA), the grant of globally- 
competitive, performance-based and time-bound tax and duty incentives 
to qualified companies, subject to applicable laws, rules and regulations;
7. Create an online database of potential locations in the country, with 
description and documentation of the natural landscape, built 
environment, logistics issues, weather conditions, security and relevant 
social conditions thereof suitable to different film themes, to assist local 
and foreign film and television productions in locating scouting;
8. Link foreign film and television productions to local talents, technical crew, 
post-, digital and visual effects production facilities and providers of 
related goods and services;
9. Facilitate access to capacity building programs and technology transfer to 
local talents by foreign film and television counterparts;
10. Assist the cast and crew of foreign film and television productions in 
immigration and customs procedures; and


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11. Mobilize relevant government agencies and local government units for full
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support and assistance towards the attainment of objectives of this Act.
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Sec. 6. Strategic Marketing Pian. - The FPO shall formulate two-, five- and
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ten-year marketing plans to promote and 
establish the Philippines as a top
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international filming location and a creative hub to support post-, digital and visual
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effects production, and support the local film industry to produce original, relevant
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and globally competitive content.
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Sec. 7. International Promotion. - The FPO, in coordination with the
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Department of Tourism and the Tourism 
Promotions Board, the Center for
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International Trade Expositions and Missions, the Foreign Trade Service Corps, and
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the Cultural Attaches of Foreign Service Posts, shall undertake the following:
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a) Promote and market the Philippines as a filming location by organizing
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and/or participating in international roadshows, fairs, film festivals,
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expositions, and exhibits;
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b) Support and assist Filipino filmmakers and/or production companies in the
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promotion, marketing, distribution and export of local films, television
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programs, and audio-visual content in the international market and their
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participation in international film festivals;
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c) Identify and analyze current and emerging global trends that impact
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distribution and consumption of film and television programs;
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d) Utilize Internet platforms for the widest dissemination of information
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relative to this Act; and
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e) Enter into Free Trade Agreements (FTA) with other countries to facilitate
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competitive cross-border trade in film and television content.
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Sec. 8. Incentive Program for International Film and Television Productions. -
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The Film Philippines Office shall establish a globally competitive incentive program,
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in consideration of the current landscape of the film and television industry. The FPO
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shall conduct an annual review of its incentive programs in order to determine their
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competitiveness and viability vis-a-vis incentives and strategies put in place by other
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countries, especially within the ASEAN. The FPO shall also determine the eligibility
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criteria needed to avail of the incentives enumerated, including but not limited to, a


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cultural test and a labor quota favoring Filipino workers. Eligible foreign fiim and
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television productions shail be entitied to incentives, such as but not iimited to:
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1. Cash rebate - Cash rebate on Quaiif/ing Phiiippine Production Expenditure
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(QPPE);
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2. Muitiple Visa Entry - Foreign nationals who are members of international
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film production entities, as duiy endorsed by the FPO, shall be issued a
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muitiple entry special visa within seventy-two (72) hours upon submission
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of ali required documents, and which shali be vaiid for a period of one (1)
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year to enter the Philippines; Provided, That a responsible officer of the
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applicant entity submits a duly authenticated certificate to 
the effect that
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the person who seeks entry into the Philippines 
is a member 
of the
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applicant entity and will work exclusively for film and television production.
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The admission and stay shall be coterminous with the validity of the
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multiple entry special visa. The stay, however, is extendible for one
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hundred eighty (180) days upon submission to the Bureau of Immigration
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of a sworn certification by a responsible officer of the applicant entity that
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its permit remains vaiid and subsisting, and that no other source of
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income has been made; and
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3. Tax- and Duty-Free Importation. - The international or foreign fiim or
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television production entity shall enjoy tax- and duty-free importation of
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filming equipment as determined and endorsed by the FPO; Provided,
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That the said equipment cannot be obtained domesticaily.
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Sec. 9. One-Stop Shop. - The FPO shali establish a one-stop shop to process
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the appiication of local and foreign film and television productions for incentives
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provided for under this Act and to fadiitate the expeditious action on applications or
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requests for licenses, clearance, permits, certifications or authorizations necessary to
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film in the country. The FPO shall enter into agreement with relevant agencies to
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simplify and streamline procedures for iicensing and permitting of local and foreign
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film and television productions, and facilitate the collocation of the same agencies.
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Sec. 10. Creation of the Film and Television Grant Selection Council. -There
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is hereby created the Film and Television Grant Selection Council (FGSC) composed
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of:


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1. Chairperson - The Chairperson of the Council shall be a representative
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from the academe with film and media background;
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2. Members - The members of the Council shall be the following:
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a) Notable member of a mainstream producers' association, or his/her
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authorized representative
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b) Notable member of an independent producers' association, or his/her
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authorized representative
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c) Notable film critic
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d) Notable member of a writer's guild, or his/her 
authorized
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representative
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e) Notable member of a director's guild, or his/her 
authorized
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representative
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f) Notable member of a film workers' coalition, or his/her authorized
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representative
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g) Notable international film industry professional of high caliber
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h) Notable member of any television organization, or his/her authorized
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representative
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i) A representative from the Department of Tourism
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j) A representative from the Film Development Council of the Philippines
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The Chairperson of the FGSC and its members shall be recommended by the
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Chairperson of the FDCP and appointed by the President.
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A member of the FGSC shall be disqualified from applying for the Film
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Incentive Grant with respect to the production in which they are directly or indirectly
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involved. Council membership is limited to one (1) year only.
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Sec. 11. Powers and Functions of the FGSC. -The FGSC shall undertake the
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following:
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a) Create an application process and/or bracket system for the incentive
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grants under Section 10 of this Act;
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b) Create a sound criteria or cultural test for the selection of the grantees;
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c) Read and assess the applications and select deserving recipients of said
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grants based on the respective bracket system from the shortlist of
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applying grantees. The selection of the Council shall be final.


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d) In accordance with RA 10032, the FPO shall adopt a zero-contact policy
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and automate the incentive application process within three (3) years from
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the approval of this Act, with the assistance of the Department of
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Information and Communications Technology (DICT).
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Sec. 12. Incentive Program for Local Film and Television Productions. - The
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Film Philippines Office shall also establish an incentive program for Local Film and
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Television Productions, in consideration of the current landscape of the local film and
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television industry. The FPO shall conduct an annual review of its incentive program
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in order to determine its effectiveness and viability. The FPO shall also determine the
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eligibility criteria needed to avail of the incentives, including but not limited to a
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cultural test.
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Sec. 13. Support for Local Film and Television Productions. - Provinces, cities
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and municipalities shall appropriate fifty percent (50%) of revenues arising from the
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collection of amusement tax pursuant to Sections 140 and 151 of Republic Act No.
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7160, as amended by Republic Act No. 9640, for an incentive and support program
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for local film and television productions that will feature locations or sites within their
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respective jurisdictions as budgetary supplement to the fiscal incentives of the FPO.
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The FPO shall assist local Sanggunians in formulating ordinances for this purpose.
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Sec. 14. Support for Local Post-, Digital and Visual Effects (PDV) Production
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Capacity. - The FPO shall formulate five-year and ten-year master plans for the
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establishment of creative hubs or incubators in suitable locations to host state-of-
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the-art studios, sound stages, archives, co-working spaces and facilities necessary
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for film and television production, training and marketing activities.
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Locator enterprises in designated creative hubs or incubators shall be eligible
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to performance-based and time-bound tax and duty incentives granted by
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investment promotion agencies, subject to applicable laws and to the compliance
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monitoring by appropriate agencies.
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Sec. 15. Capacity Building. - The FPO shall capacitate the film sector. Local
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Government Units, and the local community as follows:
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1. Conduct pre-production seminars for filmmakers relative to the responsible
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use of resources and the appropriate approach in entering local
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communities;


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2. Orient the local communities on the possible impact of tourism in their
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respective areas; and
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3. Promote sustainable tourism and integrate principles and practices on
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sustainable tourism in local tourism plans and programs.
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Sec. 16. Role of Local Government Units. - The LGU shall undertake the
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following:
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1. Identify, maintain, document, and regularly update list of potential filming
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locations in coordination with FPO;
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2. Facilitate the expeditious issuance of local permits and incentives;
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3. Conduct social preparation activities in filming locations prior to the start
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of production to capacitate communities therein to maximize the
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opportunities presented by the film or television production, mitigate its
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adverse effects, if any, and preserve or conserve the natural landscape
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and resources, historical and cultural heritage 
and values from increase 
in
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tourism activities;
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4. Link the members of film production to the community;
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5. Provide assistance in identifying locals for additional manpower, as needed
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by the production; and
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6. Mediate on possible conflicts which may arise between the stakeholders.
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Sec. 17. Implementing Rules and Regulations. - The FDCP, in coordination
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with the DOT, DTI, Department of Finance (DOF), the Department of the Interior
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and Local Government (DILG), Department of Environment and Natural Resources
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(DENR), and the Chairperson of the National Commission for Culture and the Arts
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(NCCA) shall promulgate and issue the implementing rules and regulations within
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ninety (90) days upon the effectivity of this Act.
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Sec. 18. Appropriations. - The implementation of this Act shall be charged
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against the budget allocation of the FDCP. Thereafter, such amounts necessary for
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the continued implementation of this Act shall be included in the annual
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appropriations of the FDCP in the General Appropriations Act.
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Sec. 19. Congressional Oversight - The FPO, for five (5) consecutive years
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upon effectivity of this Act, shall submit to the Senate of the Philippines and the


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House of Representatives a full report, not later than March 30 of every year, on the
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effectivity of this Act and recommend appropriate legislation when necessary.
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Sec. 20. Separability Clause. - If any provision of this Act is declared invalid
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or unconstitutional, the remaining provisions not affected thereby shall continue to
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be in full force and effect.
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Sec. 21. Repealing Clause. - All laws, decrees, orders or regulations or part
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thereof inconsistent with this Act are hereby repealed or modified accordingly.
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Sec. 22. Effectivity. - This Act shall take effect fifteen (15) days following the
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completion of its publication in the Official Gazette or in a national newspaper of 
10 general circulation.
Approved,