history: Toys in McDonald's happy meals. When I was a kid_comma_ I remember telling my mom to take me to McDonald's_comma_ just so I could get the toy in my Happy Meal. I didn't even care about the food. Ha_comma_ I used to do that too. But I was almost always disappointed by the toy once I actually got it.
current: Right? but when you collected them all there was no greater feeling.
next: True! McDonald's was my first job when I was 14 and I remember being stoked I could now collect ALL the toys even if I didn't play with them!