Left image: The image shows a plate full of cookies. There is also a cookie box behind the plate. The cookie box behind the plate states number of calories as 160 in the nutrition facts table.
Right image: The image on the right shows an empty plate with the cookie box behind it. The cookie box behind the plate states number of calories as 160 for each serving in the nutrition facts table. It is also mentioned that a serving size is 3 cookies which comes out to be 34 grams.
The image is funny because the full plate of cookies is hiding the entire nutrition facts leading readers to believe that the entire box of cookies amounts to just 160 calories but when all the cookies are eaten and the plate is empty, the rest of the nutrition table is visible which tells that each serving of cookies amounts to 160 calories where one serving consists of 3 cookies.